id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
assc-55937	Xu, Huishan	A Study of the Application and Adaptation of International Marketing Strategies in a Cross-Cultural Environment	2025	8	.pdf	application/pdf	3370	139	33	The article firstly analyzes the background and significance of cross-cultural marketing, and then elaborates on the application of international marketing strategy in cross-cultural environment, including the adjustment of product strategy, channel strategy, pricing strategy and promotion strategy. Meanwhile, the article also discusses the challenges and coping strategies in cross-cultural marketing, and puts forward corresponding suggestions.	cache/assc-55937.pdf	txt/assc-55937.txt