id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
aiti-2529	Lin, Jwu-Rong; Huang, Chen-Jui; Chen, Ching-Yu; Shiau, Huey-Ling; Yeh, Yan-Chen	New Ventures, Internationalization, and Asymmetric Grin Curve: Analysis of Taiwan’s Big Data	2019	14	.pdf	application/pdf	5907	296	58	Value creation is a reversed U-shaped quadratic function of R&D spending, implying decreasing marginal benefit, or a5 > 0 and a6 < 0. (4) H4: The impact of brand revenue and R&D spending on value creation is asymmetric, or a3 + 2a4BR  a5 + 2a6RD. (5) This paper adopts the big data composed of 104,377 Taiwanese manufacturers from the 2011 Industry, Commerce, and Service Census to assess impact of the business life cycle, brand revenue, R&D spending, and internationalization on value creation.	cache/aiti-2529.pdf	txt/aiti-2529.txt