id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
aijssr-2250	Githua, Martha Njeri; Muathe, Stephen Makau	DIGITAL TRANSFORMATION: IS THERE ANY LINK WITH MARKET PERFORMANCE OF PHARMACEUTICAL MICRO, SMALL AND MEDIUM-SIZED ENTERPRISES IN KENYA	2024	12	.pdf	application/pdf	7930	409	39	The results reveal that e-procurement, e-marketing, e-payment, and telemedicine significantly and positively affect market performance. This slow adoption limits their competitiveness and market performance, highlighting a significant scientific problem: understanding the relationship between digital transformation and market performance in this sector.	cache/aijssr-2250.pdf	txt/aijssr-2250.txt