id	sid	tid	token	lemma	pos
gp-378	1	1	american	american	PROPN
gp-378	1	2	journal	journal	PROPN
gp-378	1	3	of	of	ADP
gp-378	1	4	business	business	NOUN
gp-378	1	5	economics	economic	NOUN
gp-378	1	6	and	and	CCONJ
gp-378	1	7	management	management	NOUN
gp-378	1	8	e	e	NOUN
gp-378	1	9	-	-	NOUN
gp-378	1	10	issn	issn	ADJ
gp-378	1	11	:	:	PUNCT
gp-378	1	12	2835	2835	NUM
gp-378	1	13	-	-	SYM
gp-378	1	14	5199	5199	NUM
gp-378	1	15	vol	vol	NOUN
gp-378	1	16	.	.	PROPN
gp-378	1	17	4	4	NUM
gp-378	1	18	no	no	NOUN
gp-378	1	19	.	.	NOUN
gp-378	2	1	12	12	NUM
gp-378	2	2	december	december	NOUN
gp-378	2	3	2025	2025	NUM
gp-378	2	4	2059	2059	NUM
gp-378	2	5	green	green	ADJ
gp-378	2	6	marketing	marketing	NOUN
gp-378	2	7	,	,	PUNCT
gp-378	2	8	innovation	innovation	NOUN
gp-378	2	9	,	,	PUNCT
gp-378	2	10	and	and	CCONJ
gp-378	2	11	competitive	competitive	ADJ
gp-378	2	12	advantage	advantage	NOUN
gp-378	2	13	:	:	PUNCT
gp-378	2	14	future	future	ADJ
gp-378	2	15	research	research	NOUN
gp-378	2	16	directions	direction	NOUN
gp-378	2	17	dinda	dinda	PROPN
gp-378	2	18	sukmaningrum	sukmaningrum	PROPN
gp-378	2	19	universitas	universitas	PROPN
gp-378	2	20	amikom	amikom	PROPN
gp-378	2	21	yogyakarta	yogyakarta	PROPN
gp-378	2	22	,	,	PUNCT
gp-378	2	23	indonesia	indonesia	PROPN
gp-378	2	24	email	email	NOUN
gp-378	2	25	:	:	PUNCT
gp-378	2	26	dinda.s@amikom.ac.id	dinda.s@amikom.ac.id	PROPN
gp-378	2	27	abstract	abstract	VERB
gp-378	2	28	a	a	DET
gp-378	2	29	study	study	NOUN
gp-378	2	30	on	on	ADP
gp-378	2	31	sustainable	sustainable	ADJ
gp-378	2	32	marketing	marketing	NOUN
gp-378	2	33	demonstrates	demonstrate	VERB
gp-378	2	34	that	that	SCONJ
gp-378	2	35	green	green	ADJ
gp-378	2	36	marketing	marketing	NOUN
gp-378	2	37	,	,	PUNCT
gp-378	2	38	green	green	ADJ
gp-378	2	39	innovation	innovation	NOUN
gp-378	2	40	,	,	PUNCT
gp-378	2	41	and	and	CCONJ
gp-378	2	42	green	green	ADJ
gp-378	2	43	competitive	competitive	ADJ
gp-378	2	44	advantage	advantage	NOUN
gp-378	2	45	are	be	AUX
gp-378	2	46	interconnected	interconnected	ADJ
gp-378	2	47	strategic	strategic	ADJ
gp-378	2	48	elements	element	NOUN
gp-378	2	49	crucial	crucial	ADJ
gp-378	2	50	for	for	ADP
gp-378	2	51	corporate	corporate	ADJ
gp-378	2	52	competitiveness	competitiveness	NOUN
gp-378	2	53	amid	amid	ADP
gp-378	2	54	growing	grow	VERB
gp-378	2	55	environmental	environmental	ADJ
gp-378	2	56	and	and	CCONJ
gp-378	2	57	regulatory	regulatory	ADJ
gp-378	2	58	pressures	pressure	NOUN
gp-378	2	59	.	.	PUNCT
gp-378	3	1	this	this	DET
gp-378	3	2	research	research	NOUN
gp-378	3	3	conducted	conduct	VERB
gp-378	3	4	a	a	DET
gp-378	3	5	systematic	systematic	ADJ
gp-378	3	6	literature	literature	NOUN
gp-378	3	7	review	review	NOUN
gp-378	3	8	(	(	PUNCT
gp-378	3	9	slr	slr	NOUN
gp-378	3	10	)	)	PUNCT
gp-378	3	11	following	follow	VERB
gp-378	3	12	prisma	prisma	PROPN
gp-378	3	13	2020	2020	NUM
gp-378	3	14	guidelines	guideline	NOUN
gp-378	3	15	,	,	PUNCT
gp-378	3	16	analyzing	analyze	VERB
gp-378	3	17	30	30	NUM
gp-378	3	18	high	high	ADJ
gp-378	3	19	-	-	PUNCT
gp-378	3	20	quality	quality	NOUN
gp-378	3	21	scopus	scopus	NOUN
gp-378	3	22	articles	article	NOUN
gp-378	3	23	(	(	PUNCT
gp-378	3	24	sjr	sjr	X
gp-378	3	25	>	>	X
gp-378	3	26	1.0	1.0	NUM
gp-378	3	27	)	)	PUNCT
gp-378	3	28	published	publish	VERB
gp-378	3	29	from	from	ADP
gp-378	3	30	2015	2015	NUM
gp-378	3	31	to	to	ADP
gp-378	3	32	2025	2025	NUM
gp-378	3	33	.	.	PUNCT
gp-378	4	1	the	the	DET
gp-378	4	2	review	review	NOUN
gp-378	4	3	focused	focus	VERB
gp-378	4	4	on	on	ADP
gp-378	4	5	the	the	DET
gp-378	4	6	relationships	relationship	NOUN
gp-378	4	7	among	among	ADP
gp-378	4	8	these	these	DET
gp-378	4	9	variables	variable	NOUN
gp-378	4	10	and	and	CCONJ
gp-378	4	11	their	their	PRON
gp-378	4	12	relevance	relevance	NOUN
gp-378	4	13	to	to	ADP
gp-378	4	14	developing	develop	VERB
gp-378	4	15	countries	country	NOUN
gp-378	4	16	such	such	ADJ
gp-378	4	17	as	as	ADP
gp-378	4	18	indonesia	indonesia	PROPN
gp-378	4	19	.	.	PUNCT
gp-378	5	1	findings	finding	NOUN
gp-378	5	2	reveal	reveal	VERB
gp-378	5	3	that	that	SCONJ
gp-378	5	4	green	green	ADJ
gp-378	5	5	marketing	marketing	NOUN
gp-378	5	6	functions	function	NOUN
gp-378	5	7	as	as	ADP
gp-378	5	8	a	a	DET
gp-378	5	9	strategic	strategic	ADJ
gp-378	5	10	orientation	orientation	NOUN
gp-378	5	11	enhancing	enhance	VERB
gp-378	5	12	corporate	corporate	ADJ
gp-378	5	13	sustainability	sustainability	NOUN
gp-378	5	14	value	value	NOUN
gp-378	5	15	,	,	PUNCT
gp-378	5	16	while	while	SCONJ
gp-378	5	17	green	green	ADJ
gp-378	5	18	innovation	innovation	NOUN
gp-378	5	19	acts	act	VERB
gp-378	5	20	as	as	ADP
gp-378	5	21	a	a	DET
gp-378	5	22	key	key	ADJ
gp-378	5	23	mechanism	mechanism	NOUN
gp-378	5	24	converting	convert	VERB
gp-378	5	25	this	this	DET
gp-378	5	26	orientation	orientation	NOUN
gp-378	5	27	into	into	ADP
gp-378	5	28	product	product	NOUN
gp-378	5	29	differentiation	differentiation	NOUN
gp-378	5	30	,	,	PUNCT
gp-378	5	31	process	process	NOUN
gp-378	5	32	efficiency	efficiency	NOUN
gp-378	5	33	,	,	PUNCT
gp-378	5	34	and	and	CCONJ
gp-378	5	35	competitive	competitive	ADJ
gp-378	5	36	market	market	NOUN
gp-378	5	37	value	value	NOUN
gp-378	5	38	.	.	PUNCT
gp-378	6	1	together	together	ADV
gp-378	6	2	,	,	PUNCT
gp-378	6	3	they	they	PRON
gp-378	6	4	foster	foster	VERB
gp-378	6	5	a	a	DET
gp-378	6	6	green	green	ADJ
gp-378	6	7	competitive	competitive	ADJ
gp-378	6	8	advantage	advantage	NOUN
gp-378	6	9	,	,	PUNCT
gp-378	6	10	especially	especially	ADV
gp-378	6	11	when	when	SCONJ
gp-378	6	12	supported	support	VERB
gp-378	6	13	by	by	ADP
gp-378	6	14	institutional	institutional	ADJ
gp-378	6	15	frameworks	framework	NOUN
gp-378	6	16	,	,	PUNCT
gp-378	6	17	green	green	ADJ
gp-378	6	18	it	it	PRON
gp-378	6	19	empowerment	empowerment	NOUN
gp-378	6	20	,	,	PUNCT
gp-378	6	21	and	and	CCONJ
gp-378	6	22	environmental	environmental	ADJ
gp-378	6	23	capabilities	capability	NOUN
gp-378	6	24	.	.	PUNCT
gp-378	7	1	the	the	DET
gp-378	7	2	narrative	narrative	ADJ
gp-378	7	3	synthesis	synthesis	NOUN
gp-378	7	4	proposes	propose	VERB
gp-378	7	5	a	a	DET
gp-378	7	6	conceptual	conceptual	ADJ
gp-378	7	7	model	model	NOUN
gp-378	7	8	where	where	SCONJ
gp-378	7	9	sustainable	sustainable	ADJ
gp-378	7	10	competitive	competitive	ADJ
gp-378	7	11	advantage	advantage	NOUN
gp-378	7	12	emerges	emerge	VERB
gp-378	7	13	from	from	ADP
gp-378	7	14	integrating	integrate	VERB
gp-378	7	15	green	green	ADJ
gp-378	7	16	marketing	marketing	NOUN
gp-378	7	17	strategies	strategy	NOUN
gp-378	7	18	,	,	PUNCT
gp-378	7	19	sustainable	sustainable	ADJ
gp-378	7	20	innovation	innovation	NOUN
gp-378	7	21	,	,	PUNCT
gp-378	7	22	and	and	CCONJ
gp-378	7	23	organizational	organizational	ADJ
gp-378	7	24	capabilities	capability	NOUN
gp-378	7	25	.	.	PUNCT
gp-378	8	1	this	this	DET
gp-378	8	2	study	study	NOUN
gp-378	8	3	highlights	highlight	VERB
gp-378	8	4	the	the	DET
gp-378	8	5	importance	importance	NOUN
gp-378	8	6	of	of	ADP
gp-378	8	7	a	a	DET
gp-378	8	8	holistic	holistic	ADJ
gp-378	8	9	strategic	strategic	ADJ
gp-378	8	10	approach	approach	NOUN
gp-378	8	11	toward	toward	ADP
gp-378	8	12	sustainability	sustainability	NOUN
gp-378	8	13	and	and	CCONJ
gp-378	8	14	suggests	suggest	VERB
gp-378	8	15	future	future	ADJ
gp-378	8	16	research	research	NOUN
gp-378	8	17	avenues	avenue	NOUN
gp-378	8	18	,	,	PUNCT
gp-378	8	19	including	include	VERB
gp-378	8	20	digitalization	digitalization	NOUN
gp-378	8	21	integration	integration	NOUN
gp-378	8	22	,	,	PUNCT
gp-378	8	23	government	government	NOUN
gp-378	8	24	policy	policy	NOUN
gp-378	8	25	roles	role	NOUN
gp-378	8	26	,	,	PUNCT
gp-378	8	27	and	and	CCONJ
gp-378	8	28	extending	extend	VERB
gp-378	8	29	studies	study	NOUN
gp-378	8	30	to	to	ADP
gp-378	8	31	msmes	msme	NOUN
gp-378	8	32	in	in	ADP
gp-378	8	33	developing	develop	VERB
gp-378	8	34	countries	country	NOUN
gp-378	8	35	.	.	PUNCT
gp-378	9	1	it	it	PRON
gp-378	9	2	contributes	contribute	VERB
gp-378	9	3	significantly	significantly	ADV
gp-378	9	4	to	to	ADP
gp-378	9	5	green	green	ADJ
gp-378	9	6	marketing	marketing	NOUN
gp-378	9	7	theory	theory	NOUN
gp-378	9	8	and	and	CCONJ
gp-378	9	9	offers	offer	VERB
gp-378	9	10	a	a	DET
gp-378	9	11	solid	solid	ADJ
gp-378	9	12	basis	basis	NOUN
gp-378	9	13	for	for	ADP
gp-378	9	14	empirical	empirical	ADJ
gp-378	9	15	exploration	exploration	NOUN
gp-378	9	16	.	.	PUNCT
gp-378	10	1	keywords	keyword	NOUN
gp-378	10	2	:	:	PUNCT
gp-378	10	3	green	green	ADJ
gp-378	10	4	marketing	marketing	NOUN
gp-378	10	5	;	;	PUNCT
gp-378	10	6	green	green	ADJ
gp-378	10	7	innovation	innovation	NOUN
gp-378	10	8	;	;	PUNCT
gp-378	10	9	green	green	ADJ
gp-378	10	10	competitive	competitive	ADJ
gp-378	10	11	advantage	advantage	NOUN
gp-378	10	12	;	;	PUNCT
gp-378	10	13	sustainable	sustainable	ADJ
gp-378	10	14	;	;	PUNCT
gp-378	10	15	prisma	prisma	PROPN
gp-378	10	16	2020	2020	NUM
gp-378	10	17	.	.	PUNCT
gp-378	11	1	introduction	introduction	NOUN
gp-378	11	2	global	global	ADJ
gp-378	11	3	sustainability	sustainability	NOUN
gp-378	11	4	imperatives	imperative	NOUN
gp-378	11	5	have	have	AUX
gp-378	11	6	fundamentally	fundamentally	ADV
gp-378	11	7	reshaped	reshape	VERB
gp-378	11	8	competitive	competitive	ADJ
gp-378	11	9	dynamics	dynamic	NOUN
gp-378	11	10	across	across	ADP
gp-378	11	11	industries	industry	NOUN
gp-378	11	12	,	,	PUNCT
gp-378	11	13	with	with	ADP
gp-378	11	14	green	green	ADJ
gp-378	11	15	competitive	competitive	ADJ
gp-378	11	16	advantage	advantage	NOUN
gp-378	11	17	emerging	emerge	VERB
gp-378	11	18	as	as	ADP
gp-378	11	19	a	a	DET
gp-378	11	20	critical	critical	ADJ
gp-378	11	21	differentiator	differentiator	NOUN
gp-378	11	22	in	in	ADP
gp-378	11	23	contemporary	contemporary	ADJ
gp-378	11	24	business	business	NOUN
gp-378	11	25	environments	environment	NOUN
gp-378	11	26	.	.	PUNCT
gp-378	12	1	according	accord	VERB
gp-378	12	2	to	to	ADP
gp-378	12	3	the	the	DET
gp-378	12	4	united	united	PROPN
gp-378	12	5	nations	nations	PROPN
gp-378	12	6	environment	environment	PROPN
gp-378	12	7	programme	programme	PROPN
gp-378	12	8	(	(	PUNCT
gp-378	12	9	unep	unep	NOUN
gp-378	12	10	,	,	PUNCT
gp-378	12	11	2023	2023	NUM
gp-378	12	12	)	)	PUNCT
gp-378	12	13	,	,	PUNCT
gp-378	12	14	the	the	DET
gp-378	12	15	global	global	ADJ
gp-378	12	16	green	green	ADJ
gp-378	12	17	economy	economy	NOUN
gp-378	12	18	is	be	AUX
gp-378	12	19	projected	project	VERB
gp-378	12	20	to	to	PART
gp-378	12	21	reach	reach	VERB
gp-378	12	22	$	$	SYM
gp-378	12	23	12	12	NUM
gp-378	12	24	trillion	trillion	NUM
gp-378	12	25	by	by	ADP
gp-378	12	26	2030	2030	NUM
gp-378	12	27	,	,	PUNCT
gp-378	12	28	representing	represent	VERB
gp-378	12	29	approximately	approximately	ADV
gp-378	12	30	10	10	NUM
gp-378	12	31	%	%	NOUN
gp-378	12	32	of	of	ADP
gp-378	12	33	global	global	PROPN
gp-378	12	34	gdp	gdp	PROPN
gp-378	12	35	,	,	PUNCT
gp-378	12	36	yet	yet	CCONJ
gp-378	12	37	only	only	ADV
gp-378	12	38	32	32	NUM
gp-378	12	39	%	%	NOUN
gp-378	12	40	of	of	ADP
gp-378	12	41	businesses	business	NOUN
gp-378	12	42	worldwide	worldwide	ADV
gp-378	12	43	have	have	AUX
gp-378	12	44	integrated	integrate	VERB
gp-378	12	45	comprehensive	comprehensive	ADJ
gp-378	12	46	sustainability	sustainability	NOUN
gp-378	12	47	strategies	strategy	NOUN
gp-378	12	48	into	into	ADP
gp-378	12	49	their	their	PRON
gp-378	12	50	core	core	NOUN
gp-378	12	51	operations	operation	NOUN
gp-378	12	52	.	.	PUNCT
gp-378	13	1	the	the	DET
gp-378	13	2	organisation	organisation	NOUN
gp-378	13	3	for	for	ADP
gp-378	13	4	economic	economic	ADJ
gp-378	13	5	co	co	NOUN
gp-378	13	6	-	-	NOUN
gp-378	13	7	operation	operation	NOUN
gp-378	13	8	and	and	CCONJ
gp-378	13	9	development	development	NOUN
gp-378	13	10	(	(	PUNCT
gp-378	13	11	oecd	oecd	PROPN
gp-378	13	12	,	,	PUNCT
gp-378	13	13	2024	2024	NUM
gp-378	13	14	)	)	PUNCT
gp-378	13	15	reports	report	VERB
gp-378	13	16	that	that	SCONJ
gp-378	13	17	companies	company	NOUN
gp-378	13	18	with	with	ADP
gp-378	13	19	robust	robust	ADJ
gp-378	13	20	green	green	ADJ
gp-378	13	21	competitive	competitive	ADJ
gp-378	13	22	advantages	advantage	NOUN
gp-378	13	23	demonstrate	demonstrate	VERB
gp-378	13	24	23	23	NUM
gp-378	13	25	%	%	NOUN
gp-378	13	26	higher	high	ADJ
gp-378	13	27	market	market	NOUN
gp-378	13	28	valuations	valuation	NOUN
gp-378	13	29	and	and	CCONJ
gp-378	13	30	18	18	NUM
gp-378	13	31	%	%	NOUN
gp-378	13	32	greater	great	ADJ
gp-378	13	33	resilience	resilience	NOUN
gp-378	13	34	during	during	ADP
gp-378	13	35	economic	economic	ADJ
gp-378	13	36	downturn	downturn	NOUN
gp-378	13	37	compared	compare	VERB
gp-378	13	38	to	to	ADP
gp-378	13	39	conventional	conventional	ADJ
gp-378	13	40	competitors	competitor	NOUN
gp-378	13	41	.	.	PUNCT
gp-378	14	1	this	this	DET
gp-378	14	2	performance	performance	NOUN
gp-378	14	3	gap	gap	NOUN
gp-378	14	4	is	be	AUX
gp-378	14	5	particularly	particularly	ADV
gp-378	14	6	pronounced	pronounce	VERB
gp-378	14	7	in	in	ADP
gp-378	14	8	sectors	sector	NOUN
gp-378	14	9	facing	face	VERB
gp-378	14	10	stringent	stringent	ADJ
gp-378	14	11	environmental	environmental	ADJ
gp-378	14	12	regulations	regulation	NOUN
gp-378	14	13	,	,	PUNCT
gp-378	14	14	where	where	SCONJ
gp-378	14	15	green	green	ADJ
gp-378	14	16	competitive	competitive	ADJ
gp-378	14	17	advantage	advantage	NOUN
gp-378	14	18	directly	directly	ADV
gp-378	14	19	correlates	correlate	VERB
gp-378	14	20	with	with	ADP
gp-378	14	21	market	market	NOUN
gp-378	14	22	access	access	NOUN
gp-378	14	23	,	,	PUNCT
gp-378	14	24	regulatory	regulatory	ADJ
gp-378	14	25	compliance	compliance	NOUN
gp-378	14	26	efficiency	efficiency	NOUN
gp-378	14	27	,	,	PUNCT
gp-378	14	28	and	and	CCONJ
gp-378	14	29	stakeholder	stakeholder	NOUN
gp-378	14	30	legitimacy	legitimacy	NOUN
gp-378	14	31	(	(	PUNCT
gp-378	14	32	yang	yang	PROPN
gp-378	14	33	et	et	PROPN
gp-378	14	34	al	al	PROPN
gp-378	14	35	.	.	PROPN
gp-378	14	36	,	,	PUNCT
gp-378	14	37	2024	2024	NUM
gp-378	14	38	)	)	PUNCT
gp-378	14	39	.	.	PUNCT
gp-378	15	1	in	in	ADP
gp-378	15	2	emerging	emerge	VERB
gp-378	15	3	markets	market	NOUN
gp-378	15	4	,	,	PUNCT
gp-378	15	5	the	the	DET
gp-378	15	6	world	world	PROPN
gp-378	15	7	bank	bank	PROPN
gp-378	15	8	(	(	PUNCT
gp-378	15	9	2023	2023	NUM
gp-378	15	10	)	)	PUNCT
gp-378	15	11	identifies	identify	VERB
gp-378	15	12	green	green	ADJ
gp-378	15	13	competitive	competitive	ADJ
gp-378	15	14	advantage	advantage	NOUN
gp-378	15	15	as	as	ADP
gp-378	15	16	a	a	DET
gp-378	15	17	critical	critical	ADJ
gp-378	15	18	pathway	pathway	NOUN
gp-378	15	19	for	for	ADP
gp-378	15	20	sustainable	sustainable	ADJ
gp-378	15	21	economic	economic	ADJ
gp-378	15	22	development	development	NOUN
gp-378	15	23	,	,	PUNCT
gp-378	15	24	noting	note	VERB
gp-378	15	25	that	that	SCONJ
gp-378	15	26	developing	develop	VERB
gp-378	15	27	nations	nation	NOUN
gp-378	15	28	face	face	VERB
gp-378	15	29	a	a	DET
gp-378	15	30	$	$	SYM
gp-378	15	31	2.5	2.5	NUM
gp-378	15	32	trillion	trillion	NUM
gp-378	15	33	annual	annual	ADJ
gp-378	15	34	investment	investment	NOUN
gp-378	15	35	gap	gap	NOUN
gp-378	15	36	in	in	ADP
gp-378	15	37	green	green	ADJ
gp-378	15	38	green	green	ADJ
gp-378	15	39	marketing	marketing	NOUN
gp-378	15	40	,	,	PUNCT
gp-378	15	41	innovation	innovation	NOUN
gp-378	15	42	,	,	PUNCT
gp-378	15	43	and	and	CCONJ
gp-378	15	44	competitive	competitive	ADJ
gp-378	15	45	advantage	advantage	NOUN
gp-378	15	46	:	:	PUNCT
gp-378	15	47	future	future	ADJ
gp-378	15	48	research	research	NOUN
gp-378	15	49	directions	direction	NOUN
gp-378	15	50	2060	2060	NUM
gp-378	15	51	infrastructure	infrastructure	NOUN
gp-378	15	52	—	—	PUNCT
gp-378	15	53	a	a	DET
gp-378	15	54	shortfall	shortfall	NOUN
gp-378	15	55	that	that	PRON
gp-378	15	56	constrains	constrain	VERB
gp-378	15	57	their	their	PRON
gp-378	15	58	ability	ability	NOUN
gp-378	15	59	to	to	PART
gp-378	15	60	compete	compete	VERB
gp-378	15	61	in	in	ADP
gp-378	15	62	increasingly	increasingly	ADV
gp-378	15	63	sustainabilityconscious	sustainabilityconscious	ADJ
gp-378	15	64	global	global	ADJ
gp-378	15	65	markets	market	NOUN
gp-378	15	66	.	.	PUNCT
gp-378	16	1	despite	despite	SCONJ
gp-378	16	2	this	this	DET
gp-378	16	3	global	global	ADJ
gp-378	16	4	emphasis	emphasis	NOUN
gp-378	16	5	on	on	ADP
gp-378	16	6	green	green	ADJ
gp-378	16	7	competitive	competitive	ADJ
gp-378	16	8	advantage	advantage	NOUN
gp-378	16	9	,	,	PUNCT
gp-378	16	10	developing	develop	VERB
gp-378	16	11	economies	economy	NOUN
gp-378	16	12	face	face	VERB
gp-378	16	13	structural	structural	ADJ
gp-378	16	14	barriers	barrier	NOUN
gp-378	16	15	that	that	PRON
gp-378	16	16	impede	impede	VERB
gp-378	16	17	their	their	PRON
gp-378	16	18	participation	participation	NOUN
gp-378	16	19	in	in	ADP
gp-378	16	20	the	the	DET
gp-378	16	21	green	green	ADJ
gp-378	16	22	economy	economy	NOUN
gp-378	16	23	.	.	PUNCT
gp-378	17	1	the	the	DET
gp-378	17	2	international	international	ADJ
gp-378	17	3	finance	finance	NOUN
gp-378	17	4	corporation	corporation	NOUN
gp-378	17	5	(	(	PUNCT
gp-378	17	6	2023	2023	NUM
gp-378	17	7	)	)	PUNCT
gp-378	17	8	estimates	estimate	VERB
gp-378	17	9	that	that	SCONJ
gp-378	17	10	while	while	SCONJ
gp-378	17	11	67	67	NUM
gp-378	17	12	%	%	NOUN
gp-378	17	13	of	of	ADP
gp-378	17	14	large	large	ADJ
gp-378	17	15	corporations	corporation	NOUN
gp-378	17	16	in	in	ADP
gp-378	17	17	developed	developed	ADJ
gp-378	17	18	nations	nation	NOUN
gp-378	17	19	have	have	AUX
gp-378	17	20	achieved	achieve	VERB
gp-378	17	21	measurable	measurable	ADJ
gp-378	17	22	green	green	ADJ
gp-378	17	23	competitive	competitive	ADJ
gp-378	17	24	advantages	advantage	NOUN
gp-378	17	25	,	,	PUNCT
gp-378	17	26	only	only	ADV
gp-378	17	27	18	18	NUM
gp-378	17	28	%	%	NOUN
gp-378	17	29	of	of	ADP
gp-378	17	30	small	small	ADJ
gp-378	17	31	and	and	CCONJ
gp-378	17	32	medium	medium	ADJ
gp-378	17	33	enterprises	enterprise	NOUN
gp-378	17	34	(	(	PUNCT
gp-378	17	35	smes	sme	NOUN
gp-378	17	36	)	)	PUNCT
gp-378	17	37	in	in	ADP
gp-378	17	38	developing	develop	VERB
gp-378	17	39	countries	country	NOUN
gp-378	17	40	have	have	AUX
gp-378	17	41	successfully	successfully	ADV
gp-378	17	42	implemented	implement	VERB
gp-378	17	43	green	green	ADJ
gp-378	17	44	strategies	strategy	NOUN
gp-378	17	45	.	.	PUNCT
gp-378	18	1	in	in	ADP
gp-378	18	2	indonesia	indonesia	PROPN
gp-378	18	3	specifically	specifically	ADV
gp-378	18	4	,	,	PUNCT
gp-378	18	5	data	datum	NOUN
gp-378	18	6	from	from	ADP
gp-378	18	7	the	the	DET
gp-378	18	8	ministry	ministry	PROPN
gp-378	18	9	of	of	ADP
gp-378	18	10	cooperatives	cooperative	NOUN
gp-378	18	11	and	and	CCONJ
gp-378	18	12	smes	sme	NOUN
gp-378	18	13	(	(	PUNCT
gp-378	18	14	2024	2024	NUM
gp-378	18	15	)	)	PUNCT
gp-378	18	16	reveals	reveal	VERB
gp-378	18	17	that	that	SCONJ
gp-378	18	18	among	among	ADP
gp-378	18	19	64.2	64.2	NUM
gp-378	18	20	million	million	NUM
gp-378	18	21	msmes	msme	NOUN
gp-378	18	22	,	,	PUNCT
gp-378	18	23	fewer	few	ADJ
gp-378	18	24	than	than	ADP
gp-378	18	25	8	8	NUM
gp-378	18	26	%	%	NOUN
gp-378	18	27	have	have	AUX
gp-378	18	28	adopted	adopt	VERB
gp-378	18	29	any	any	DET
gp-378	18	30	form	form	NOUN
gp-378	18	31	of	of	ADP
gp-378	18	32	green	green	ADJ
gp-378	18	33	marketing	marketing	NOUN
gp-378	18	34	practices	practice	NOUN
gp-378	18	35	,	,	PUNCT
gp-378	18	36	and	and	CCONJ
gp-378	18	37	only	only	ADV
gp-378	18	38	3.2	3.2	NUM
gp-378	18	39	%	%	NOUN
gp-378	18	40	report	report	NOUN
gp-378	18	41	systematic	systematic	ADJ
gp-378	18	42	green	green	ADJ
gp-378	18	43	innovation	innovation	NOUN
gp-378	18	44	activities	activity	NOUN
gp-378	18	45	.	.	PUNCT
gp-378	19	1	this	this	DET
gp-378	19	2	disparity	disparity	NOUN
gp-378	19	3	is	be	AUX
gp-378	19	4	compounded	compound	VERB
gp-378	19	5	by	by	ADP
gp-378	19	6	the	the	DET
gp-378	19	7	indonesian	indonesian	PROPN
gp-378	19	8	statistics	statistics	PROPN
gp-378	19	9	agency	agency	PROPN
gp-378	19	10	(	(	PUNCT
gp-378	19	11	bps	bps	NOUN
gp-378	19	12	,	,	PUNCT
gp-378	19	13	2024	2024	NUM
gp-378	19	14	)	)	PUNCT
gp-378	19	15	finding	find	VERB
gp-378	19	16	that	that	SCONJ
gp-378	19	17	73	73	NUM
gp-378	19	18	%	%	NOUN
gp-378	19	19	of	of	ADP
gp-378	19	20	msmes	msme	NOUN
gp-378	19	21	cite	cite	VERB
gp-378	19	22	lack	lack	NOUN
gp-378	19	23	of	of	ADP
gp-378	19	24	knowledge	knowledge	NOUN
gp-378	19	25	,	,	PUNCT
gp-378	19	26	68	68	NUM
gp-378	19	27	%	%	NOUN
gp-378	19	28	report	report	NOUN
gp-378	19	29	insufficient	insufficient	ADJ
gp-378	19	30	capital	capital	NOUN
gp-378	19	31	,	,	PUNCT
gp-378	19	32	and	and	CCONJ
gp-378	19	33	54	54	NUM
gp-378	19	34	%	%	NOUN
gp-378	19	35	identify	identify	VERB
gp-378	19	36	absence	absence	NOUN
gp-378	19	37	of	of	ADP
gp-378	19	38	government	government	NOUN
gp-378	19	39	incentives	incentive	NOUN
gp-378	19	40	as	as	ADP
gp-378	19	41	primary	primary	ADJ
gp-378	19	42	barriers	barrier	NOUN
gp-378	19	43	to	to	ADP
gp-378	19	44	green	green	ADJ
gp-378	19	45	strategy	strategy	NOUN
gp-378	19	46	adoption	adoption	NOUN
gp-378	19	47	.	.	PUNCT
gp-378	20	1	these	these	DET
gp-378	20	2	figures	figure	NOUN
gp-378	20	3	underscore	underscore	VERB
gp-378	20	4	the	the	DET
gp-378	20	5	urgency	urgency	NOUN
gp-378	20	6	of	of	ADP
gp-378	20	7	understanding	understand	VERB
gp-378	20	8	how	how	SCONJ
gp-378	20	9	green	green	ADJ
gp-378	20	10	marketing	marketing	NOUN
gp-378	20	11	and	and	CCONJ
gp-378	20	12	green	green	ADJ
gp-378	20	13	innovation	innovation	NOUN
gp-378	20	14	can	can	AUX
gp-378	20	15	be	be	AUX
gp-378	20	16	strategically	strategically	ADV
gp-378	20	17	deployed	deploy	VERB
gp-378	20	18	to	to	PART
gp-378	20	19	build	build	VERB
gp-378	20	20	competitive	competitive	ADJ
gp-378	20	21	advantage	advantage	NOUN
gp-378	20	22	in	in	ADP
gp-378	20	23	resource	resource	NOUN
gp-378	20	24	-	-	PUNCT
gp-378	20	25	constrained	constrain	VERB
gp-378	20	26	contexts	contexts	NOUN
gp-378	20	27	.	.	PUNCT
gp-378	21	1	sustainability	sustainability	NOUN
gp-378	21	2	has	have	AUX
gp-378	21	3	evolved	evolve	VERB
gp-378	21	4	into	into	ADP
gp-378	21	5	a	a	DET
gp-378	21	6	mainstream	mainstream	NOUN
gp-378	21	7	area	area	NOUN
gp-378	21	8	of	of	ADP
gp-378	21	9	global	global	ADJ
gp-378	21	10	management	management	NOUN
gp-378	21	11	and	and	CCONJ
gp-378	21	12	marketing	marketing	NOUN
gp-378	21	13	research	research	NOUN
gp-378	21	14	.	.	PUNCT
gp-378	22	1	increasing	increase	VERB
gp-378	22	2	environmental	environmental	ADJ
gp-378	22	3	regulatory	regulatory	ADJ
gp-378	22	4	pressure	pressure	NOUN
gp-378	22	5	,	,	PUNCT
gp-378	22	6	consumer	consumer	NOUN
gp-378	22	7	demands	demand	NOUN
gp-378	22	8	,	,	PUNCT
gp-378	22	9	and	and	CCONJ
gp-378	22	10	global	global	ADJ
gp-378	22	11	ecological	ecological	ADJ
gp-378	22	12	risks	risk	NOUN
gp-378	22	13	are	be	AUX
gp-378	22	14	driving	drive	VERB
gp-378	22	15	organizations	organization	NOUN
gp-378	22	16	to	to	PART
gp-378	22	17	transform	transform	VERB
gp-378	22	18	the	the	DET
gp-378	22	19	way	way	NOUN
gp-378	22	20	they	they	PRON
gp-378	22	21	design	design	VERB
gp-378	22	22	competitive	competitive	ADJ
gp-378	22	23	strategies	strategy	NOUN
gp-378	22	24	.	.	PUNCT
gp-378	23	1	in	in	ADP
gp-378	23	2	this	this	DET
gp-378	23	3	context	context	NOUN
gp-378	23	4	,	,	PUNCT
gp-378	23	5	green	green	ADJ
gp-378	23	6	marketing	marketing	NOUN
gp-378	23	7	is	be	AUX
gp-378	23	8	becoming	become	VERB
gp-378	23	9	an	an	DET
gp-378	23	10	increasingly	increasingly	ADV
gp-378	23	11	important	important	ADJ
gp-378	23	12	strategic	strategic	ADJ
gp-378	23	13	dimension	dimension	NOUN
gp-378	23	14	,	,	PUNCT
gp-378	23	15	integrating	integrate	VERB
gp-378	23	16	environmental	environmental	ADJ
gp-378	23	17	considerations	consideration	NOUN
gp-378	23	18	into	into	ADP
gp-378	23	19	the	the	DET
gp-378	23	20	marketing	marketing	NOUN
gp-378	23	21	process	process	NOUN
gp-378	23	22	,	,	PUNCT
gp-378	23	23	from	from	ADP
gp-378	23	24	product	product	NOUN
gp-378	23	25	design	design	NOUN
gp-378	23	26	and	and	CCONJ
gp-378	23	27	communication	communication	NOUN
gp-378	23	28	to	to	ADP
gp-378	23	29	reputation	reputation	NOUN
gp-378	23	30	building	building	NOUN
gp-378	23	31	(	(	PUNCT
gp-378	23	32	popović	popović	NOUN
gp-378	23	33	et	et	PROPN
gp-378	23	34	al	al	PROPN
gp-378	23	35	.	.	PROPN
gp-378	23	36	,	,	PUNCT
gp-378	23	37	2023	2023	NUM
gp-378	23	38	)	)	PUNCT
gp-378	23	39	.	.	PUNCT
gp-378	24	1	parallel	parallel	ADJ
gp-378	24	2	to	to	ADP
gp-378	24	3	this	this	PRON
gp-378	24	4	,	,	PUNCT
gp-378	24	5	green	green	ADJ
gp-378	24	6	innovation	innovation	NOUN
gp-378	24	7	is	be	AUX
gp-378	24	8	emerging	emerge	VERB
gp-378	24	9	as	as	ADP
gp-378	24	10	a	a	DET
gp-378	24	11	core	core	NOUN
gp-378	24	12	capability	capability	NOUN
gp-378	24	13	that	that	PRON
gp-378	24	14	helps	help	VERB
gp-378	24	15	companies	company	NOUN
gp-378	24	16	create	create	VERB
gp-378	24	17	a	a	DET
gp-378	24	18	differentiated	differentiated	ADJ
gp-378	24	19	advantage	advantage	NOUN
gp-378	24	20	while	while	SCONJ
gp-378	24	21	improving	improve	VERB
gp-378	24	22	efficiency	efficiency	NOUN
gp-378	24	23	and	and	CCONJ
gp-378	24	24	sustainability	sustainability	NOUN
gp-378	24	25	performance	performance	NOUN
gp-378	24	26	(	(	PUNCT
gp-378	24	27	ge	ge	PROPN
gp-378	24	28	et	et	PROPN
gp-378	24	29	al	al	PROPN
gp-378	24	30	.	.	PROPN
gp-378	24	31	,	,	PUNCT
gp-378	24	32	2018	2018	NUM
gp-378	24	33	)	)	PUNCT
gp-378	24	34	.	.	PUNCT
gp-378	25	1	at	at	ADP
gp-378	25	2	the	the	DET
gp-378	25	3	small	small	ADJ
gp-378	25	4	and	and	CCONJ
gp-378	25	5	medium	medium	ADJ
gp-378	25	6	enterprise	enterprise	NOUN
gp-378	25	7	(	(	PUNCT
gp-378	25	8	msme	msme	NOUN
gp-378	25	9	)	)	PUNCT
gp-378	25	10	level	level	NOUN
gp-378	25	11	,	,	PUNCT
gp-378	25	12	the	the	DET
gp-378	25	13	role	role	NOUN
gp-378	25	14	of	of	ADP
gp-378	25	15	green	green	ADJ
gp-378	25	16	marketing	marketing	NOUN
gp-378	25	17	is	be	AUX
gp-378	25	18	increasingly	increasingly	ADV
gp-378	25	19	significant	significant	ADJ
gp-378	25	20	,	,	PUNCT
gp-378	25	21	yet	yet	CCONJ
gp-378	25	22	adoption	adoption	NOUN
gp-378	25	23	remains	remain	VERB
gp-378	25	24	critically	critically	ADV
gp-378	25	25	low	low	ADJ
gp-378	25	26	despite	despite	SCONJ
gp-378	25	27	demonstrated	demonstrate	VERB
gp-378	25	28	benefits	benefit	NOUN
gp-378	25	29	.	.	PUNCT
gp-378	26	1	research	research	NOUN
gp-378	26	2	by	by	ADP
gp-378	26	3	the	the	DET
gp-378	26	4	asian	asian	PROPN
gp-378	26	5	development	development	PROPN
gp-378	26	6	bank	bank	PROPN
gp-378	26	7	(	(	PUNCT
gp-378	26	8	2023	2023	NUM
gp-378	26	9	)	)	PUNCT
gp-378	26	10	across	across	ADP
gp-378	26	11	six	six	NUM
gp-378	26	12	southeast	southeast	ADJ
gp-378	26	13	asian	asian	ADJ
gp-378	26	14	nations	nation	NOUN
gp-378	26	15	found	find	VERB
gp-378	26	16	that	that	SCONJ
gp-378	26	17	msmes	msme	NOUN
gp-378	26	18	implementing	implement	VERB
gp-378	26	19	green	green	ADJ
gp-378	26	20	marketing	marketing	NOUN
gp-378	26	21	strategies	strategy	NOUN
gp-378	26	22	achieved	achieve	VERB
gp-378	26	23	average	average	ADJ
gp-378	26	24	revenue	revenue	NOUN
gp-378	26	25	growth	growth	NOUN
gp-378	26	26	of	of	ADP
gp-378	26	27	14.3	14.3	NUM
gp-378	26	28	%	%	NOUN
gp-378	26	29	compared	compare	VERB
gp-378	26	30	to	to	ADP
gp-378	26	31	8.7	8.7	NUM
gp-378	26	32	%	%	NOUN
gp-378	26	33	for	for	ADP
gp-378	26	34	non	non	ADJ
gp-378	26	35	-	-	ADJ
gp-378	26	36	green	green	ADJ
gp-378	26	37	competitors	competitor	NOUN
gp-378	26	38	,	,	PUNCT
gp-378	26	39	with	with	ADP
gp-378	26	40	customer	customer	NOUN
gp-378	26	41	retention	retention	NOUN
gp-378	26	42	rates	rate	NOUN
gp-378	26	43	improving	improve	VERB
gp-378	26	44	by	by	ADP
gp-378	26	45	22	22	NUM
gp-378	26	46	%	%	NOUN
gp-378	26	47	.	.	PUNCT
gp-378	27	1	in	in	ADP
gp-378	27	2	the	the	DET
gp-378	27	3	indonesian	indonesian	ADJ
gp-378	27	4	context	context	NOUN
gp-378	27	5	specifically	specifically	ADV
gp-378	27	6	,	,	PUNCT
gp-378	27	7	data	datum	NOUN
gp-378	27	8	from	from	ADP
gp-378	27	9	the	the	DET
gp-378	27	10	ministry	ministry	PROPN
gp-378	27	11	of	of	ADP
gp-378	27	12	industry	industry	NOUN
gp-378	27	13	(	(	PUNCT
gp-378	27	14	2024	2024	NUM
gp-378	27	15	)	)	PUNCT
gp-378	27	16	shows	show	VERB
gp-378	27	17	that	that	SCONJ
gp-378	27	18	greencertified	greencertifie	VERB
gp-378	27	19	msmes	msmes	PROPN
gp-378	27	20	command	command	NOUN
gp-378	27	21	price	price	NOUN
gp-378	27	22	premiums	premium	NOUN
gp-378	27	23	averaging	average	VERB
gp-378	27	24	15–28	15–28	NUM
gp-378	27	25	%	%	NOUN
gp-378	27	26	above	above	ADP
gp-378	27	27	conventional	conventional	ADJ
gp-378	27	28	products	product	NOUN
gp-378	27	29	,	,	PUNCT
gp-378	27	30	yet	yet	CCONJ
gp-378	27	31	represent	represent	VERB
gp-378	27	32	only	only	ADV
gp-378	27	33	2.1	2.1	NUM
gp-378	27	34	%	%	NOUN
gp-378	27	35	of	of	ADP
gp-378	27	36	the	the	DET
gp-378	27	37	total	total	ADJ
gp-378	27	38	msme	msme	NOUN
gp-378	27	39	population	population	NOUN
gp-378	27	40	.	.	PUNCT
gp-378	28	1	this	this	DET
gp-378	28	2	paradox	paradox	NOUN
gp-378	28	3	reflects	reflect	VERB
gp-378	28	4	structural	structural	ADJ
gp-378	28	5	constraints	constraint	NOUN
gp-378	28	6	rather	rather	ADV
gp-378	28	7	than	than	ADP
gp-378	28	8	lack	lack	NOUN
gp-378	28	9	of	of	ADP
gp-378	28	10	opportunity	opportunity	NOUN
gp-378	28	11	.	.	PUNCT
gp-378	29	1	literature	literature	NOUN
gp-378	29	2	shows	show	VERB
gp-378	29	3	that	that	SCONJ
gp-378	29	4	msmes	msme	NOUN
gp-378	29	5	have	have	VERB
gp-378	29	6	greater	great	ADJ
gp-378	29	7	adaptive	adaptive	ADJ
gp-378	29	8	potential	potential	NOUN
gp-378	29	9	in	in	ADP
gp-378	29	10	integrating	integrate	VERB
gp-378	29	11	environmentally	environmentally	ADV
gp-378	29	12	friendly	friendly	ADJ
gp-378	29	13	production	production	NOUN
gp-378	29	14	processes	process	NOUN
gp-378	29	15	and	and	CCONJ
gp-378	29	16	innovative	innovative	ADJ
gp-378	29	17	strategies	strategy	NOUN
gp-378	29	18	due	due	ADP
gp-378	29	19	to	to	ADP
gp-378	29	20	their	their	PRON
gp-378	29	21	more	more	ADV
gp-378	29	22	flexible	flexible	ADJ
gp-378	29	23	organizational	organizational	ADJ
gp-378	29	24	structures	structure	NOUN
gp-378	29	25	(	(	PUNCT
gp-378	29	26	chen	chen	PROPN
gp-378	29	27	et	et	PROPN
gp-378	29	28	al	al	PROPN
gp-378	29	29	.	.	PROPN
gp-378	29	30	,	,	PUNCT
gp-378	29	31	2024	2024	NUM
gp-378	29	32	)	)	PUNCT
gp-378	29	33	.	.	PUNCT
gp-378	30	1	however	however	ADV
gp-378	30	2	,	,	PUNCT
gp-378	30	3	challenges	challenge	NOUN
gp-378	30	4	also	also	ADV
gp-378	30	5	arise	arise	VERB
gp-378	30	6	due	due	ADP
gp-378	30	7	to	to	ADP
gp-378	30	8	limited	limited	ADJ
gp-378	30	9	financial	financial	ADJ
gp-378	30	10	resources	resource	NOUN
gp-378	30	11	,	,	PUNCT
gp-378	30	12	technology	technology	NOUN
gp-378	30	13	,	,	PUNCT
gp-378	30	14	and	and	CCONJ
gp-378	30	15	sustainability	sustainability	NOUN
gp-378	30	16	literacy	literacy	NOUN
gp-378	30	17	,	,	PUNCT
gp-378	30	18	particularly	particularly	ADV
gp-378	30	19	in	in	ADP
gp-378	30	20	developing	develop	VERB
gp-378	30	21	countries	country	NOUN
gp-378	30	22	.	.	PUNCT
gp-378	31	1	survey	survey	NOUN
gp-378	31	2	data	datum	NOUN
gp-378	31	3	from	from	ADP
gp-378	31	4	the	the	DET
gp-378	31	5	indonesian	indonesian	PROPN
gp-378	31	6	chamber	chamber	PROPN
gp-378	31	7	of	of	ADP
gp-378	31	8	commerce	commerce	PROPN
gp-378	31	9	(	(	PUNCT
gp-378	31	10	kadin	kadin	PROPN
gp-378	31	11	,	,	PUNCT
gp-378	31	12	2024	2024	NUM
gp-378	31	13	)	)	PUNCT
gp-378	31	14	reveals	reveal	VERB
gp-378	31	15	that	that	SCONJ
gp-378	31	16	81	81	NUM
gp-378	31	17	%	%	NOUN
gp-378	31	18	of	of	ADP
gp-378	31	19	msmes	msme	NOUN
gp-378	31	20	view	view	VERB
gp-378	31	21	green	green	ADJ
gp-378	31	22	marketing	marketing	NOUN
gp-378	31	23	as	as	ADP
gp-378	31	24	"	"	PUNCT
gp-378	31	25	important	important	ADJ
gp-378	31	26	for	for	ADP
gp-378	31	27	future	future	ADJ
gp-378	31	28	competitiveness	competitiveness	NOUN
gp-378	31	29	,	,	PUNCT
gp-378	31	30	"	"	PUNCT
gp-378	31	31	yet	yet	ADV
gp-378	31	32	76	76	NUM
gp-378	31	33	%	%	NOUN
gp-378	31	34	report	report	VERB
gp-378	31	35	insufficient	insufficient	ADJ
gp-378	31	36	understanding	understanding	NOUN
gp-378	31	37	of	of	ADP
gp-378	31	38	implementation	implementation	NOUN
gp-378	31	39	pathways	pathway	NOUN
gp-378	31	40	.	.	PUNCT
gp-378	32	1	furthermore	furthermore	ADV
gp-378	32	2	,	,	PUNCT
gp-378	32	3	green	green	ADJ
gp-378	32	4	innovation	innovation	NOUN
gp-378	32	5	adoption	adoption	NOUN
gp-378	32	6	among	among	ADP
gp-378	32	7	indonesian	indonesian	ADJ
gp-378	32	8	msmes	msme	NOUN
gp-378	32	9	stands	stand	VERB
gp-378	32	10	at	at	ADP
gp-378	32	11	merely	merely	ADV
gp-378	32	12	4.7	4.7	NUM
gp-378	32	13	%	%	NOUN
gp-378	32	14	,	,	PUNCT
gp-378	32	15	significantly	significantly	ADV
gp-378	32	16	below	below	ADP
gp-378	32	17	the	the	DET
gp-378	32	18	asean	asean	ADJ
gp-378	32	19	average	average	NOUN
gp-378	32	20	of	of	ADP
gp-378	32	21	green	green	ADJ
gp-378	32	22	marketing	marketing	NOUN
gp-378	32	23	,	,	PUNCT
gp-378	32	24	innovation	innovation	NOUN
gp-378	32	25	,	,	PUNCT
gp-378	32	26	and	and	CCONJ
gp-378	32	27	competitive	competitive	ADJ
gp-378	32	28	advantage	advantage	NOUN
gp-378	32	29	:	:	PUNCT
gp-378	32	30	future	future	ADJ
gp-378	32	31	research	research	NOUN
gp-378	32	32	directions	direction	NOUN
gp-378	32	33	2061	2061	NUM
gp-378	32	34	11.2	11.2	NUM
gp-378	32	35	%	%	NOUN
gp-378	32	36	(	(	PUNCT
gp-378	32	37	asean	asean	ADJ
gp-378	32	38	secretariat	secretariat	NOUN
gp-378	32	39	,	,	PUNCT
gp-378	32	40	2024	2024	NUM
gp-378	32	41	)	)	PUNCT
gp-378	32	42	.	.	PUNCT
gp-378	33	1	research	research	NOUN
gp-378	33	2	across	across	ADP
gp-378	33	3	various	various	ADJ
gp-378	33	4	regions	region	NOUN
gp-378	33	5	confirms	confirm	VERB
gp-378	33	6	that	that	SCONJ
gp-378	33	7	a	a	DET
gp-378	33	8	green	green	ADJ
gp-378	33	9	marketing	marketing	NOUN
gp-378	33	10	orientation	orientation	NOUN
gp-378	33	11	has	have	VERB
gp-378	33	12	a	a	DET
gp-378	33	13	positive	positive	ADJ
gp-378	33	14	effect	effect	NOUN
gp-378	33	15	on	on	ADP
gp-378	33	16	msme	msme	NOUN
gp-378	33	17	profitability	profitability	NOUN
gp-378	33	18	,	,	PUNCT
gp-378	33	19	purchasing	purchase	VERB
gp-378	33	20	behavior	behavior	NOUN
gp-378	33	21	,	,	PUNCT
gp-378	33	22	and	and	CCONJ
gp-378	33	23	reputation	reputation	NOUN
gp-378	33	24	(	(	PUNCT
gp-378	33	25	martins	martin	NOUN
gp-378	33	26	,	,	PUNCT
gp-378	33	27	2022	2022	NUM
gp-378	33	28	;	;	PUNCT
gp-378	33	29	afum	afum	NOUN
gp-378	33	30	et	et	PROPN
gp-378	33	31	al	al	PROPN
gp-378	33	32	.	.	PROPN
gp-378	33	33	,	,	PUNCT
gp-378	33	34	2023	2023	NUM
gp-378	33	35	)	)	PUNCT
gp-378	33	36	.	.	PUNCT
gp-378	34	1	at	at	ADP
gp-378	34	2	the	the	DET
gp-378	34	3	same	same	ADJ
gp-378	34	4	time	time	NOUN
gp-378	34	5	,	,	PUNCT
gp-378	34	6	this	this	DET
gp-378	34	7	relationship	relationship	NOUN
gp-378	34	8	is	be	AUX
gp-378	34	9	often	often	ADV
gp-378	34	10	strengthened	strengthen	VERB
gp-378	34	11	by	by	ADP
gp-378	34	12	green	green	ADJ
gp-378	34	13	innovation	innovation	NOUN
gp-378	34	14	,	,	PUNCT
gp-378	34	15	which	which	PRON
gp-378	34	16	serves	serve	VERB
gp-378	34	17	as	as	ADP
gp-378	34	18	a	a	DET
gp-378	34	19	crucial	crucial	ADJ
gp-378	34	20	mediating	mediating	NOUN
gp-378	34	21	mechanism	mechanism	NOUN
gp-378	34	22	in	in	ADP
gp-378	34	23	improving	improve	VERB
gp-378	34	24	msme	msme	NOUN
gp-378	34	25	performance	performance	NOUN
gp-378	34	26	(	(	PUNCT
gp-378	34	27	nuryakin	nuryakin	PROPN
gp-378	34	28	&	&	CCONJ
gp-378	34	29	maryati	maryati	NOUN
gp-378	34	30	,	,	PUNCT
gp-378	34	31	2022	2022	NUM
gp-378	34	32	;	;	PUNCT
gp-378	34	33	sulaiman	sulaiman	NOUN
gp-378	34	34	,	,	PUNCT
gp-378	34	35	2025	2025	NUM
gp-378	34	36	)	)	PUNCT
gp-378	34	37	.	.	PUNCT
gp-378	35	1	on	on	ADP
gp-378	35	2	the	the	DET
gp-378	35	3	other	other	ADJ
gp-378	35	4	hand	hand	NOUN
gp-378	35	5	,	,	PUNCT
gp-378	35	6	the	the	DET
gp-378	35	7	literature	literature	NOUN
gp-378	35	8	highlights	highlight	VERB
gp-378	35	9	external	external	ADJ
gp-378	35	10	dynamics	dynamic	NOUN
gp-378	35	11	that	that	PRON
gp-378	35	12	influence	influence	VERB
gp-378	35	13	the	the	DET
gp-378	35	14	effectiveness	effectiveness	NOUN
gp-378	35	15	of	of	ADP
gp-378	35	16	green	green	ADJ
gp-378	35	17	strategies	strategy	NOUN
gp-378	35	18	.	.	PUNCT
gp-378	36	1	factors	factor	NOUN
gp-378	36	2	such	such	ADJ
gp-378	36	3	as	as	ADP
gp-378	36	4	government	government	NOUN
gp-378	36	5	regulations	regulation	NOUN
gp-378	36	6	,	,	PUNCT
gp-378	36	7	supply	supply	NOUN
gp-378	36	8	chain	chain	NOUN
gp-378	36	9	collaboration	collaboration	NOUN
gp-378	36	10	,	,	PUNCT
gp-378	36	11	and	and	CCONJ
gp-378	36	12	institutional	institutional	ADJ
gp-378	36	13	support	support	NOUN
gp-378	36	14	play	play	VERB
gp-378	36	15	a	a	DET
gp-378	36	16	strong	strong	ADJ
gp-378	36	17	role	role	NOUN
gp-378	36	18	in	in	ADP
gp-378	36	19	shaping	shape	VERB
gp-378	36	20	sustainable	sustainable	ADJ
gp-378	36	21	competitive	competitive	ADJ
gp-378	36	22	advantage	advantage	NOUN
gp-378	36	23	(	(	PUNCT
gp-378	36	24	achmad	achmad	NOUN
gp-378	36	25	et	et	PROPN
gp-378	36	26	al	al	PROPN
gp-378	36	27	.	.	PROPN
gp-378	36	28	,	,	PUNCT
gp-378	36	29	2023	2023	NUM
gp-378	36	30	;	;	PUNCT
gp-378	36	31	alkahtani	alkahtani	PROPN
gp-378	36	32	et	et	PROPN
gp-378	36	33	al	al	PROPN
gp-378	36	34	.	.	PROPN
gp-378	36	35	,	,	PUNCT
gp-378	36	36	2020	2020	NUM
gp-378	36	37	;	;	PUNCT
gp-378	36	38	eltalhi	eltalhi	PROPN
gp-378	36	39	et	et	PROPN
gp-378	36	40	al	al	PROPN
gp-378	36	41	.	.	PROPN
gp-378	36	42	,	,	PUNCT
gp-378	36	43	2025	2025	NUM
gp-378	36	44	)	)	PUNCT
gp-378	36	45	.	.	PUNCT
gp-378	37	1	strict	strict	ADJ
gp-378	37	2	environmental	environmental	ADJ
gp-378	37	3	regulations	regulation	NOUN
gp-378	37	4	have	have	AUX
gp-378	37	5	been	be	AUX
gp-378	37	6	shown	show	VERB
gp-378	37	7	to	to	PART
gp-378	37	8	spur	spur	VERB
gp-378	37	9	the	the	DET
gp-378	37	10	adoption	adoption	NOUN
gp-378	37	11	of	of	ADP
gp-378	37	12	eco	eco	PROPN
gp-378	37	13	-	-	PUNCT
gp-378	37	14	innovation	innovation	NOUN
gp-378	37	15	,	,	PUNCT
gp-378	37	16	while	while	SCONJ
gp-378	37	17	government	government	NOUN
gp-378	37	18	support	support	NOUN
gp-378	37	19	increases	increase	VERB
gp-378	37	20	the	the	DET
gp-378	37	21	capacity	capacity	NOUN
gp-378	37	22	of	of	ADP
gp-378	37	23	msmes	msme	NOUN
gp-378	37	24	to	to	PART
gp-378	37	25	consistently	consistently	ADV
gp-378	37	26	implement	implement	VERB
gp-378	37	27	green	green	ADJ
gp-378	37	28	practices	practice	NOUN
gp-378	37	29	.	.	PUNCT
gp-378	38	1	furthermore	furthermore	ADV
gp-378	38	2	,	,	PUNCT
gp-378	38	3	the	the	DET
gp-378	38	4	emergence	emergence	NOUN
gp-378	38	5	of	of	ADP
gp-378	38	6	green	green	ADJ
gp-378	38	7	it	it	PRON
gp-378	38	8	empowerment	empowerment	NOUN
gp-378	38	9	strengthens	strengthen	VERB
gp-378	38	10	the	the	DET
gp-378	38	11	digital	digital	ADJ
gp-378	38	12	transformation	transformation	NOUN
gp-378	38	13	of	of	ADP
gp-378	38	14	green	green	ADJ
gp-378	38	15	marketing	marketing	NOUN
gp-378	38	16	,	,	PUNCT
gp-378	38	17	enabling	enable	VERB
gp-378	38	18	msmes	msme	NOUN
gp-378	38	19	to	to	PART
gp-378	38	20	leverage	leverage	VERB
gp-378	38	21	digital	digital	ADJ
gp-378	38	22	innovation	innovation	NOUN
gp-378	38	23	to	to	PART
gp-378	38	24	improve	improve	VERB
gp-378	38	25	communication	communication	NOUN
gp-378	38	26	,	,	PUNCT
gp-378	38	27	reputation	reputation	NOUN
gp-378	38	28	,	,	PUNCT
gp-378	38	29	and	and	CCONJ
gp-378	38	30	sustainability	sustainability	NOUN
gp-378	38	31	efficiency	efficiency	NOUN
gp-378	38	32	(	(	PUNCT
gp-378	38	33	setyaningrum	setyaningrum	NOUN
gp-378	38	34	et	et	PROPN
gp-378	38	35	al	al	PROPN
gp-378	38	36	.	.	PROPN
gp-378	38	37	,	,	PUNCT
gp-378	38	38	2023	2023	NUM
gp-378	38	39	)	)	PUNCT
gp-378	38	40	.	.	PUNCT
gp-378	39	1	despite	despite	SCONJ
gp-378	39	2	the	the	DET
gp-378	39	3	growing	grow	VERB
gp-378	39	4	research	research	NOUN
gp-378	39	5	on	on	ADP
gp-378	39	6	green	green	ADJ
gp-378	39	7	marketing	marketing	NOUN
gp-378	39	8	and	and	CCONJ
gp-378	39	9	green	green	ADJ
gp-378	39	10	innovation	innovation	NOUN
gp-378	39	11	,	,	PUNCT
gp-378	39	12	literature	literature	NOUN
gp-378	39	13	findings	finding	NOUN
gp-378	39	14	still	still	ADV
gp-378	39	15	show	show	VERB
gp-378	39	16	some	some	DET
gp-378	39	17	inconsistencies	inconsistency	NOUN
gp-378	39	18	.	.	PUNCT
gp-378	40	1	some	some	DET
gp-378	40	2	studies	study	NOUN
gp-378	40	3	demonstrate	demonstrate	VERB
gp-378	40	4	a	a	DET
gp-378	40	5	direct	direct	ADJ
gp-378	40	6	relationship	relationship	NOUN
gp-378	40	7	between	between	ADP
gp-378	40	8	green	green	ADJ
gp-378	40	9	marketing	marketing	NOUN
gp-378	40	10	orientation	orientation	NOUN
gp-378	40	11	and	and	CCONJ
gp-378	40	12	sustainability	sustainability	NOUN
gp-378	40	13	performance	performance	NOUN
gp-378	40	14	(	(	PUNCT
gp-378	40	15	afum	afum	NOUN
gp-378	40	16	et	et	PROPN
gp-378	40	17	al	al	PROPN
gp-378	40	18	.	.	PROPN
gp-378	40	19	,	,	PUNCT
gp-378	40	20	2023	2023	NUM
gp-378	40	21	;	;	PUNCT
gp-378	40	22	rehman	rehman	PROPN
gp-378	40	23	et	et	PROPN
gp-378	40	24	al	al	PROPN
gp-378	40	25	.	.	PROPN
gp-378	40	26	,	,	PUNCT
gp-378	40	27	2022	2022	NUM
gp-378	40	28	)	)	PUNCT
gp-378	40	29	,	,	PUNCT
gp-378	40	30	while	while	SCONJ
gp-378	40	31	others	other	NOUN
gp-378	40	32	find	find	VERB
gp-378	40	33	the	the	DET
gp-378	40	34	relationship	relationship	NOUN
gp-378	40	35	to	to	PART
gp-378	40	36	be	be	AUX
gp-378	40	37	indirect	indirect	ADJ
gp-378	40	38	and	and	CCONJ
gp-378	40	39	mediated	mediate	VERB
gp-378	40	40	by	by	ADP
gp-378	40	41	green	green	ADJ
gp-378	40	42	innovation	innovation	NOUN
gp-378	40	43	or	or	CCONJ
gp-378	40	44	environmental	environmental	ADJ
gp-378	40	45	capabilities	capability	NOUN
gp-378	40	46	(	(	PUNCT
gp-378	40	47	alhemimah	alhemimah	PROPN
gp-378	40	48	et	et	PROPN
gp-378	40	49	al	al	PROPN
gp-378	40	50	.	.	PROPN
gp-378	40	51	,	,	PUNCT
gp-378	40	52	2025	2025	NUM
gp-378	40	53	;	;	PUNCT
gp-378	40	54	martins	martin	NOUN
gp-378	40	55	,	,	PUNCT
gp-378	40	56	2022	2022	NUM
gp-378	40	57	)	)	PUNCT
gp-378	40	58	.	.	PUNCT
gp-378	41	1	furthermore	furthermore	ADV
gp-378	41	2	,	,	PUNCT
gp-378	41	3	the	the	DET
gp-378	41	4	increasingly	increasingly	ADV
gp-378	41	5	widespread	widespread	ADJ
gp-378	41	6	phenomenon	phenomenon	NOUN
gp-378	41	7	of	of	ADP
gp-378	41	8	greenwashing	greenwashing	NOUN
gp-378	41	9	has	have	VERB
gp-378	41	10	the	the	DET
gp-378	41	11	potential	potential	NOUN
gp-378	41	12	to	to	PART
gp-378	41	13	undermine	undermine	VERB
gp-378	41	14	the	the	DET
gp-378	41	15	effectiveness	effectiveness	NOUN
gp-378	41	16	of	of	ADP
gp-378	41	17	green	green	ADJ
gp-378	41	18	marketing	marketing	NOUN
gp-378	41	19	strategies	strategy	NOUN
gp-378	41	20	,	,	PUNCT
gp-378	41	21	particularly	particularly	ADV
gp-378	41	22	in	in	ADP
gp-378	41	23	highly	highly	ADV
gp-378	41	24	competitive	competitive	ADJ
gp-378	41	25	industrial	industrial	ADJ
gp-378	41	26	contexts	contexts	NOUN
gp-378	41	27	(	(	PUNCT
gp-378	41	28	badhwar	badhwar	NOUN
gp-378	41	29	et	et	PROPN
gp-378	41	30	al	al	PROPN
gp-378	41	31	.	.	PROPN
gp-378	41	32	,	,	PUNCT
gp-378	41	33	2024	2024	NUM
gp-378	41	34	)	)	PUNCT
gp-378	41	35	.	.	PUNCT
gp-378	42	1	these	these	DET
gp-378	42	2	theoretical	theoretical	ADJ
gp-378	42	3	and	and	CCONJ
gp-378	42	4	empirical	empirical	ADJ
gp-378	42	5	inconsistencies	inconsistency	NOUN
gp-378	42	6	highlight	highlight	VERB
gp-378	42	7	the	the	DET
gp-378	42	8	need	need	NOUN
gp-378	42	9	for	for	ADP
gp-378	42	10	a	a	DET
gp-378	42	11	more	more	ADV
gp-378	42	12	systematic	systematic	ADJ
gp-378	42	13	and	and	CCONJ
gp-378	42	14	comprehensive	comprehensive	ADJ
gp-378	42	15	analysis	analysis	NOUN
gp-378	42	16	.	.	PUNCT
gp-378	43	1	globally	globally	ADV
gp-378	43	2	,	,	PUNCT
gp-378	43	3	research	research	NOUN
gp-378	43	4	developments	development	NOUN
gp-378	43	5	between	between	ADP
gp-378	43	6	2015	2015	NUM
gp-378	43	7	and	and	CCONJ
gp-378	43	8	2025	2025	NUM
gp-378	43	9	indicate	indicate	VERB
gp-378	43	10	an	an	DET
gp-378	43	11	increasingly	increasingly	ADV
gp-378	43	12	integrated	integrate	VERB
gp-378	43	13	approach	approach	NOUN
gp-378	43	14	between	between	ADP
gp-378	43	15	environmental	environmental	ADJ
gp-378	43	16	strategies	strategy	NOUN
gp-378	43	17	,	,	PUNCT
gp-378	43	18	green	green	ADJ
gp-378	43	19	innovation	innovation	NOUN
gp-378	43	20	,	,	PUNCT
gp-378	43	21	consumer	consumer	NOUN
gp-378	43	22	behavior	behavior	NOUN
gp-378	43	23	,	,	PUNCT
gp-378	43	24	and	and	CCONJ
gp-378	43	25	institutional	institutional	ADJ
gp-378	43	26	support	support	NOUN
gp-378	43	27	(	(	PUNCT
gp-378	43	28	khanra	khanra	VERB
gp-378	43	29	et	et	PROPN
gp-378	43	30	al	al	PROPN
gp-378	43	31	.	.	PROPN
gp-378	43	32	,	,	PUNCT
gp-378	43	33	2022	2022	NUM
gp-378	43	34	;	;	PUNCT
gp-378	43	35	yang	yang	PROPN
gp-378	43	36	et	et	PROPN
gp-378	43	37	al	al	PROPN
gp-378	43	38	.	.	PROPN
gp-378	43	39	,	,	PUNCT
gp-378	43	40	2024	2024	NUM
gp-378	43	41	)	)	PUNCT
gp-378	43	42	.	.	PUNCT
gp-378	44	1	however	however	ADV
gp-378	44	2	,	,	PUNCT
gp-378	44	3	most	most	ADJ
gp-378	44	4	research	research	NOUN
gp-378	44	5	focuses	focus	VERB
gp-378	44	6	on	on	ADP
gp-378	44	7	developed	develop	VERB
gp-378	44	8	country	country	NOUN
gp-378	44	9	contexts	contexts	NOUN
gp-378	44	10	,	,	PUNCT
gp-378	44	11	while	while	SCONJ
gp-378	44	12	developing	develop	VERB
gp-378	44	13	countries	country	NOUN
gp-378	44	14	like	like	ADP
gp-378	44	15	indonesia	indonesia	PROPN
gp-378	44	16	remain	remain	VERB
gp-378	44	17	underrepresented	underrepresented	ADJ
gp-378	44	18	.	.	PUNCT
gp-378	45	1	yet	yet	ADV
gp-378	45	2	,	,	PUNCT
gp-378	45	3	indonesian	indonesian	ADJ
gp-378	45	4	msmes	msme	NOUN
gp-378	45	5	face	face	VERB
gp-378	45	6	unique	unique	ADJ
gp-378	45	7	challenges	challenge	NOUN
gp-378	45	8	related	relate	VERB
gp-378	45	9	to	to	ADP
gp-378	45	10	green	green	ADJ
gp-378	45	11	literacy	literacy	NOUN
gp-378	45	12	,	,	PUNCT
gp-378	45	13	technology	technology	NOUN
gp-378	45	14	access	access	NOUN
gp-378	45	15	,	,	PUNCT
gp-378	45	16	and	and	CCONJ
gp-378	45	17	cost	cost	NOUN
gp-378	45	18	sensitivity	sensitivity	NOUN
gp-378	45	19	.	.	PUNCT
gp-378	46	1	therefore	therefore	ADV
gp-378	46	2	,	,	PUNCT
gp-378	46	3	it	it	PRON
gp-378	46	4	is	be	AUX
gp-378	46	5	crucial	crucial	ADJ
gp-378	46	6	to	to	PART
gp-378	46	7	understand	understand	VERB
gp-378	46	8	how	how	SCONJ
gp-378	46	9	global	global	ADJ
gp-378	46	10	patterns	pattern	NOUN
gp-378	46	11	of	of	ADP
gp-378	46	12	green	green	ADJ
gp-378	46	13	marketing	marketing	NOUN
gp-378	46	14	and	and	CCONJ
gp-378	46	15	green	green	ADJ
gp-378	46	16	innovation	innovation	NOUN
gp-378	46	17	can	can	AUX
gp-378	46	18	be	be	AUX
gp-378	46	19	translated	translate	VERB
gp-378	46	20	into	into	ADP
gp-378	46	21	the	the	DET
gp-378	46	22	indonesian	indonesian	ADJ
gp-378	46	23	context	context	NOUN
gp-378	46	24	.	.	PUNCT
gp-378	47	1	the	the	DET
gp-378	47	2	urgency	urgency	NOUN
gp-378	47	3	of	of	ADP
gp-378	47	4	this	this	DET
gp-378	47	5	research	research	NOUN
gp-378	47	6	is	be	AUX
gp-378	47	7	multidimensional	multidimensional	ADJ
gp-378	47	8	,	,	PUNCT
gp-378	47	9	encompassing	encompass	VERB
gp-378	47	10	economic	economic	ADJ
gp-378	47	11	,	,	PUNCT
gp-378	47	12	environmental	environmental	ADJ
gp-378	47	13	,	,	PUNCT
gp-378	47	14	and	and	CCONJ
gp-378	47	15	social	social	ADJ
gp-378	47	16	imperatives	imperative	NOUN
gp-378	47	17	.	.	PUNCT
gp-378	48	1	economically	economically	ADV
gp-378	48	2	,	,	PUNCT
gp-378	48	3	indonesia	indonesia	PROPN
gp-378	48	4	's	's	PART
gp-378	48	5	commitment	commitment	NOUN
gp-378	48	6	under	under	ADP
gp-378	48	7	the	the	DET
gp-378	48	8	paris	paris	PROPN
gp-378	48	9	agreement	agreement	NOUN
gp-378	48	10	requires	require	VERB
gp-378	48	11	reducing	reduce	VERB
gp-378	48	12	greenhouse	greenhouse	NOUN
gp-378	48	13	gas	gas	NOUN
gp-378	48	14	emissions	emission	NOUN
gp-378	48	15	by	by	ADP
gp-378	48	16	29	29	NUM
gp-378	48	17	%	%	NOUN
gp-378	48	18	(	(	PUNCT
gp-378	48	19	unconditional	unconditional	ADJ
gp-378	48	20	)	)	PUNCT
gp-378	48	21	to	to	ADP
gp-378	48	22	41	41	NUM
gp-378	48	23	%	%	NOUN
gp-378	48	24	(	(	PUNCT
gp-378	48	25	conditional	conditional	ADJ
gp-378	48	26	)	)	PUNCT
gp-378	48	27	by	by	ADP
gp-378	48	28	2030	2030	NUM
gp-378	48	29	,	,	PUNCT
gp-378	48	30	with	with	ADP
gp-378	48	31	msmes	msme	NOUN
gp-378	48	32	contributing	contribute	VERB
gp-378	48	33	approximately	approximately	ADV
gp-378	48	34	38	38	NUM
gp-378	48	35	%	%	NOUN
gp-378	48	36	of	of	ADP
gp-378	48	37	national	national	ADJ
gp-378	48	38	emissions	emission	NOUN
gp-378	48	39	according	accord	VERB
gp-378	48	40	to	to	ADP
gp-378	48	41	the	the	DET
gp-378	48	42	ministry	ministry	PROPN
gp-378	48	43	of	of	ADP
gp-378	48	44	environment	environment	NOUN
gp-378	48	45	and	and	CCONJ
gp-378	48	46	forestry	forestry	NOUN
gp-378	48	47	(	(	PUNCT
gp-378	48	48	2024	2024	NUM
gp-378	48	49	)	)	PUNCT
gp-378	48	50	.	.	PUNCT
gp-378	49	1	without	without	ADP
gp-378	49	2	systematic	systematic	ADJ
gp-378	49	3	green	green	ADJ
gp-378	49	4	transformation	transformation	NOUN
gp-378	49	5	in	in	ADP
gp-378	49	6	the	the	DET
gp-378	49	7	msme	msme	NOUN
gp-378	49	8	sector	sector	NOUN
gp-378	49	9	,	,	PUNCT
gp-378	49	10	national	national	ADJ
gp-378	49	11	climate	climate	NOUN
gp-378	49	12	targets	target	NOUN
gp-378	49	13	remain	remain	VERB
gp-378	49	14	unachievable	unachievable	ADJ
gp-378	49	15	.	.	PUNCT
gp-378	50	1	environmentally	environmentally	ADV
gp-378	50	2	,	,	PUNCT
gp-378	50	3	the	the	DET
gp-378	50	4	world	world	NOUN
gp-378	50	5	resources	resources	PROPN
gp-378	50	6	institute	institute	PROPN
gp-378	50	7	(	(	PUNCT
gp-378	50	8	2024	2024	NUM
gp-378	50	9	)	)	PUNCT
gp-378	50	10	projects	project	NOUN
gp-378	50	11	that	that	PRON
gp-378	50	12	southeast	southeast	ADJ
gp-378	50	13	asian	asian	ADJ
gp-378	50	14	nations	nation	NOUN
gp-378	50	15	,	,	PUNCT
gp-378	50	16	including	include	VERB
gp-378	50	17	indonesia	indonesia	PROPN
gp-378	50	18	,	,	PUNCT
gp-378	50	19	will	will	AUX
gp-378	50	20	face	face	VERB
gp-378	50	21	$	$	SYM
gp-378	50	22	35	35	NUM
gp-378	50	23	billion	billion	NUM
gp-378	50	24	in	in	ADP
gp-378	50	25	annual	annual	ADJ
gp-378	50	26	climate	climate	NOUN
gp-378	50	27	-	-	PUNCT
gp-378	50	28	related	relate	VERB
gp-378	50	29	economic	economic	ADJ
gp-378	50	30	losses	loss	NOUN
gp-378	50	31	by	by	ADP
gp-378	50	32	2030	2030	NUM
gp-378	50	33	if	if	SCONJ
gp-378	50	34	current	current	ADJ
gp-378	50	35	emission	emission	NOUN
gp-378	50	36	trajectories	trajectory	NOUN
gp-378	50	37	persist	persist	VERB
gp-378	50	38	,	,	PUNCT
gp-378	50	39	with	with	ADP
gp-378	50	40	msmes	msme	NOUN
gp-378	50	41	disproportionately	disproportionately	ADV
gp-378	50	42	vulnerable	vulnerable	ADJ
gp-378	50	43	due	due	ADP
gp-378	50	44	to	to	ADP
gp-378	50	45	limited	limit	VERB
gp-378	50	46	adaptive	adaptive	ADJ
gp-378	50	47	capacity	capacity	NOUN
gp-378	50	48	.	.	PUNCT
gp-378	51	1	socially	socially	ADV
gp-378	51	2	,	,	PUNCT
gp-378	51	3	green	green	ADJ
gp-378	51	4	competitive	competitive	ADJ
gp-378	51	5	advantage	advantage	NOUN
gp-378	51	6	offers	offer	VERB
gp-378	51	7	msmes	msme	NOUN
gp-378	51	8	pathways	pathway	NOUN
gp-378	51	9	to	to	ADP
gp-378	51	10	international	international	ADJ
gp-378	51	11	market	market	NOUN
gp-378	51	12	access	access	NOUN
gp-378	51	13	,	,	PUNCT
gp-378	51	14	with	with	ADP
gp-378	51	15	export	export	NOUN
gp-378	51	16	data	datum	NOUN
gp-378	51	17	from	from	ADP
gp-378	51	18	the	the	DET
gp-378	51	19	green	green	ADJ
gp-378	51	20	marketing	marketing	NOUN
gp-378	51	21	,	,	PUNCT
gp-378	51	22	innovation	innovation	NOUN
gp-378	51	23	,	,	PUNCT
gp-378	51	24	and	and	CCONJ
gp-378	51	25	competitive	competitive	ADJ
gp-378	51	26	advantage	advantage	NOUN
gp-378	51	27	:	:	PUNCT
gp-378	51	28	future	future	ADJ
gp-378	51	29	research	research	NOUN
gp-378	51	30	directions	direction	NOUN
gp-378	51	31	2062	2062	NUM
gp-378	51	32	ministry	ministry	PROPN
gp-378	51	33	of	of	ADP
gp-378	51	34	trade	trade	PROPN
gp-378	51	35	(	(	PUNCT
gp-378	51	36	2024	2024	NUM
gp-378	51	37	)	)	PUNCT
gp-378	51	38	showing	show	VERB
gp-378	51	39	that	that	SCONJ
gp-378	51	40	green	green	ADJ
gp-378	51	41	-	-	PUNCT
gp-378	51	42	certified	certify	VERB
gp-378	51	43	products	product	NOUN
gp-378	51	44	command	command	NOUN
gp-378	51	45	34	34	NUM
gp-378	51	46	%	%	NOUN
gp-378	51	47	higher	high	ADJ
gp-378	51	48	export	export	NOUN
gp-378	51	49	values	value	NOUN
gp-378	51	50	and	and	CCONJ
gp-378	51	51	access	access	NOUN
gp-378	51	52	to	to	ADP
gp-378	51	53	premium	premium	NOUN
gp-378	51	54	markets	market	NOUN
gp-378	51	55	in	in	ADP
gp-378	51	56	europe	europe	PROPN
gp-378	51	57	and	and	CCONJ
gp-378	51	58	north	north	PROPN
gp-378	51	59	america	america	PROPN
gp-378	51	60	—	—	PUNCT
gp-378	51	61	opportunities	opportunity	NOUN
gp-378	51	62	currently	currently	ADV
gp-378	51	63	unavailable	unavailable	ADJ
gp-378	51	64	to	to	ADP
gp-378	51	65	97.9	97.9	NUM
gp-378	51	66	%	%	NOUN
gp-378	51	67	of	of	ADP
gp-378	51	68	indonesian	indonesian	ADJ
gp-378	51	69	msmes	msmes	PROPN
gp-378	51	70	.	.	PUNCT
gp-378	52	1	this	this	DET
gp-378	52	2	complexity	complexity	NOUN
gp-378	52	3	is	be	AUX
gp-378	52	4	reinforced	reinforce	VERB
gp-378	52	5	by	by	ADP
gp-378	52	6	the	the	DET
gp-378	52	7	finding	finding	NOUN
gp-378	52	8	that	that	SCONJ
gp-378	52	9	most	most	ADJ
gp-378	52	10	research	research	NOUN
gp-378	52	11	remains	remain	VERB
gp-378	52	12	theoretically	theoretically	ADV
gp-378	52	13	fragmented	fragment	VERB
gp-378	52	14	,	,	PUNCT
gp-378	52	15	employing	employ	VERB
gp-378	52	16	the	the	DET
gp-378	52	17	rbv	rbv	NOUN
gp-378	52	18	,	,	PUNCT
gp-378	52	19	nrbv	nrbv	ADV
gp-378	52	20	,	,	PUNCT
gp-378	52	21	tpb	tpb	NOUN
gp-378	52	22	,	,	PUNCT
gp-378	52	23	or	or	CCONJ
gp-378	52	24	institutional	institutional	ADJ
gp-378	52	25	perspectives	perspective	NOUN
gp-378	52	26	without	without	ADP
gp-378	52	27	integrated	integrated	ADJ
gp-378	52	28	explanations	explanation	NOUN
gp-378	52	29	and	and	CCONJ
gp-378	52	30	geographically	geographically	ADV
gp-378	52	31	dominated	dominate	VERB
gp-378	52	32	by	by	ADP
gp-378	52	33	developed	developed	ADJ
gp-378	52	34	countries	country	NOUN
gp-378	52	35	.	.	PUNCT
gp-378	53	1	consequently	consequently	ADV
gp-378	53	2	,	,	PUNCT
gp-378	53	3	the	the	DET
gp-378	53	4	context	context	NOUN
gp-378	53	5	of	of	ADP
gp-378	53	6	msmes	msme	NOUN
gp-378	53	7	in	in	ADP
gp-378	53	8	developing	develop	VERB
gp-378	53	9	countries	country	NOUN
gp-378	53	10	like	like	ADP
gp-378	53	11	indonesia	indonesia	PROPN
gp-378	53	12	remains	remain	VERB
gp-378	53	13	underrepresented	underrepresented	ADJ
gp-378	53	14	(	(	PUNCT
gp-378	53	15	yang	yang	PROPN
gp-378	53	16	et	et	PROPN
gp-378	53	17	al	al	PROPN
gp-378	53	18	.	.	PROPN
gp-378	53	19	,	,	PUNCT
gp-378	53	20	2024	2024	NUM
gp-378	53	21	;	;	PUNCT
gp-378	53	22	khanra	khanra	VERB
gp-378	53	23	et	et	PROPN
gp-378	53	24	al	al	PROPN
gp-378	53	25	.	.	PROPN
gp-378	53	26	,	,	PUNCT
gp-378	53	27	2022	2022	NUM
gp-378	53	28	)	)	PUNCT
gp-378	53	29	.	.	PUNCT
gp-378	54	1	this	this	DET
gp-378	54	2	situation	situation	NOUN
gp-378	54	3	emphasizes	emphasize	VERB
gp-378	54	4	the	the	DET
gp-378	54	5	importance	importance	NOUN
gp-378	54	6	of	of	ADP
gp-378	54	7	conducting	conduct	VERB
gp-378	54	8	a	a	DET
gp-378	54	9	cross	cross	ADJ
gp-378	54	10	-	-	ADJ
gp-378	54	11	country	country	ADJ
gp-378	54	12	systematic	systematic	ADJ
gp-378	54	13	review	review	NOUN
gp-378	54	14	to	to	PART
gp-378	54	15	generate	generate	VERB
gp-378	54	16	a	a	DET
gp-378	54	17	more	more	ADV
gp-378	54	18	comprehensive	comprehensive	ADJ
gp-378	54	19	understanding	understanding	NOUN
gp-378	54	20	of	of	ADP
gp-378	54	21	how	how	SCONJ
gp-378	54	22	green	green	ADJ
gp-378	54	23	marketing	marketing	NOUN
gp-378	54	24	strategies	strategy	NOUN
gp-378	54	25	and	and	CCONJ
gp-378	54	26	green	green	ADJ
gp-378	54	27	innovation	innovation	NOUN
gp-378	54	28	contribute	contribute	VERB
gp-378	54	29	to	to	ADP
gp-378	54	30	the	the	DET
gp-378	54	31	formation	formation	NOUN
gp-378	54	32	of	of	ADP
gp-378	54	33	sustainable	sustainable	ADJ
gp-378	54	34	competitive	competitive	ADJ
gp-378	54	35	advantage	advantage	NOUN
gp-378	54	36	,	,	PUNCT
gp-378	54	37	while	while	SCONJ
gp-378	54	38	also	also	ADV
gp-378	54	39	evaluating	evaluate	VERB
gp-378	54	40	their	their	PRON
gp-378	54	41	relevance	relevance	NOUN
gp-378	54	42	to	to	ADP
gp-378	54	43	the	the	DET
gp-378	54	44	indonesian	indonesian	ADJ
gp-378	54	45	context	context	NOUN
gp-378	54	46	.	.	PUNCT
gp-378	55	1	the	the	DET
gp-378	55	2	novelty	novelty	NOUN
gp-378	55	3	of	of	ADP
gp-378	55	4	this	this	DET
gp-378	55	5	study	study	NOUN
gp-378	55	6	resides	reside	VERB
gp-378	55	7	in	in	ADP
gp-378	55	8	three	three	NUM
gp-378	55	9	distinct	distinct	ADJ
gp-378	55	10	contributions	contribution	NOUN
gp-378	55	11	that	that	PRON
gp-378	55	12	advance	advance	VERB
gp-378	55	13	existing	exist	VERB
gp-378	55	14	literature	literature	NOUN
gp-378	55	15	.	.	PUNCT
gp-378	56	1	first	first	ADV
gp-378	56	2	,	,	PUNCT
gp-378	56	3	methodologically	methodologically	ADV
gp-378	56	4	,	,	PUNCT
gp-378	56	5	this	this	PRON
gp-378	56	6	is	be	AUX
gp-378	56	7	the	the	DET
gp-378	56	8	first	first	ADJ
gp-378	56	9	systematic	systematic	ADJ
gp-378	56	10	literature	literature	NOUN
gp-378	56	11	review	review	NOUN
gp-378	56	12	employing	employ	VERB
gp-378	56	13	prisma	prisma	NOUN
gp-378	56	14	2020	2020	NUM
gp-378	56	15	guidelines	guideline	NOUN
gp-378	56	16	to	to	PART
gp-378	56	17	simultaneously	simultaneously	ADV
gp-378	56	18	examine	examine	VERB
gp-378	56	19	green	green	ADJ
gp-378	56	20	marketing	marketing	NOUN
gp-378	56	21	,	,	PUNCT
gp-378	56	22	green	green	ADJ
gp-378	56	23	innovation	innovation	NOUN
gp-378	56	24	,	,	PUNCT
gp-378	56	25	and	and	CCONJ
gp-378	56	26	green	green	ADJ
gp-378	56	27	competitive	competitive	ADJ
gp-378	56	28	advantage	advantage	NOUN
gp-378	56	29	as	as	ADP
gp-378	56	30	an	an	DET
gp-378	56	31	integrated	integrated	ADJ
gp-378	56	32	triad	triad	NOUN
gp-378	56	33	,	,	PUNCT
gp-378	56	34	addressing	address	VERB
gp-378	56	35	the	the	DET
gp-378	56	36	fragmentation	fragmentation	NOUN
gp-378	56	37	identified	identify	VERB
gp-378	56	38	in	in	ADP
gp-378	56	39	prior	prior	ADJ
gp-378	56	40	reviews	review	NOUN
gp-378	56	41	(	(	PUNCT
gp-378	56	42	khanra	khanra	NOUN
gp-378	56	43	et	et	PROPN
gp-378	56	44	al	al	PROPN
gp-378	56	45	.	.	PROPN
gp-378	56	46	,	,	PUNCT
gp-378	56	47	2022	2022	NUM
gp-378	56	48	;	;	PUNCT
gp-378	56	49	yang	yang	PROPN
gp-378	56	50	et	et	PROPN
gp-378	56	51	al	al	PROPN
gp-378	56	52	.	.	PROPN
gp-378	56	53	,	,	PUNCT
gp-378	56	54	2024	2024	NUM
gp-378	56	55	)	)	PUNCT
gp-378	56	56	that	that	PRON
gp-378	56	57	examined	examine	VERB
gp-378	56	58	these	these	DET
gp-378	56	59	constructs	construct	NOUN
gp-378	56	60	in	in	ADP
gp-378	56	61	isolation	isolation	NOUN
gp-378	56	62	or	or	CCONJ
gp-378	56	63	pairs	pair	NOUN
gp-378	56	64	.	.	PUNCT
gp-378	57	1	by	by	ADP
gp-378	57	2	synthesizing	synthesize	VERB
gp-378	57	3	30	30	NUM
gp-378	57	4	high	high	ADJ
gp-378	57	5	-	-	PUNCT
gp-378	57	6	quality	quality	NOUN
gp-378	57	7	studies	study	NOUN
gp-378	57	8	(	(	PUNCT
gp-378	57	9	sjr	sjr	X
gp-378	57	10	>	>	X
gp-378	57	11	1.0	1.0	NUM
gp-378	57	12	)	)	PUNCT
gp-378	57	13	spanning	span	VERB
gp-378	57	14	developed	developed	ADJ
gp-378	57	15	and	and	CCONJ
gp-378	57	16	developing	develop	VERB
gp-378	57	17	contexts	context	NOUN
gp-378	57	18	,	,	PUNCT
gp-378	57	19	this	this	DET
gp-378	57	20	review	review	NOUN
gp-378	57	21	generates	generate	VERB
gp-378	57	22	a	a	DET
gp-378	57	23	comprehensive	comprehensive	ADJ
gp-378	57	24	relationship	relationship	NOUN
gp-378	57	25	map	map	NOUN
gp-378	57	26	that	that	PRON
gp-378	57	27	identifies	identify	VERB
gp-378	57	28	both	both	PRON
gp-378	57	29	universal	universal	ADJ
gp-378	57	30	mechanisms	mechanism	NOUN
gp-378	57	31	and	and	CCONJ
gp-378	57	32	context	context	NOUN
gp-378	57	33	-	-	PUNCT
gp-378	57	34	specific	specific	ADJ
gp-378	57	35	contingencies	contingency	NOUN
gp-378	57	36	—	—	PUNCT
gp-378	57	37	a	a	DET
gp-378	57	38	dual	dual	ADJ
gp-378	57	39	-	-	PUNCT
gp-378	57	40	focus	focus	NOUN
gp-378	57	41	approach	approach	NOUN
gp-378	57	42	absent	absent	ADJ
gp-378	57	43	in	in	ADP
gp-378	57	44	previous	previous	ADJ
gp-378	57	45	reviews	review	NOUN
gp-378	57	46	.	.	PUNCT
gp-378	58	1	second	second	ADJ
gp-378	58	2	,	,	PUNCT
gp-378	58	3	theoretically	theoretically	ADV
gp-378	58	4	,	,	PUNCT
gp-378	58	5	this	this	DET
gp-378	58	6	study	study	NOUN
gp-378	58	7	extends	extend	VERB
gp-378	58	8	natural	natural	ADJ
gp-378	58	9	resource	resource	NOUN
gp-378	58	10	-	-	PUNCT
gp-378	58	11	based	base	VERB
gp-378	58	12	view	view	NOUN
gp-378	58	13	(	(	PUNCT
gp-378	58	14	nrbv	nrbv	NOUN
gp-378	58	15	)	)	PUNCT
gp-378	58	16	theory	theory	NOUN
gp-378	58	17	by	by	ADP
gp-378	58	18	positioning	position	VERB
gp-378	58	19	green	green	ADJ
gp-378	58	20	marketing	marketing	NOUN
gp-378	58	21	orientation	orientation	NOUN
gp-378	58	22	not	not	PART
gp-378	58	23	merely	merely	ADV
gp-378	58	24	as	as	ADP
gp-378	58	25	a	a	DET
gp-378	58	26	strategic	strategic	ADJ
gp-378	58	27	choice	choice	NOUN
gp-378	58	28	but	but	CCONJ
gp-378	58	29	as	as	ADP
gp-378	58	30	a	a	DET
gp-378	58	31	capability	capability	NOUN
gp-378	58	32	-	-	PUNCT
gp-378	58	33	building	building	NOUN
gp-378	58	34	mechanism	mechanism	NOUN
gp-378	58	35	that	that	PRON
gp-378	58	36	enables	enable	VERB
gp-378	58	37	green	green	ADJ
gp-378	58	38	innovation	innovation	NOUN
gp-378	58	39	,	,	PUNCT
gp-378	58	40	which	which	PRON
gp-378	58	41	in	in	ADP
gp-378	58	42	turn	turn	NOUN
gp-378	58	43	generates	generate	VERB
gp-378	58	44	competitive	competitive	ADJ
gp-378	58	45	advantage	advantage	NOUN
gp-378	58	46	.	.	PUNCT
gp-378	59	1	this	this	DET
gp-378	59	2	sequential	sequential	ADJ
gp-378	59	3	mediation	mediation	NOUN
gp-378	59	4	framework	framework	NOUN
gp-378	59	5	challenges	challenge	VERB
gp-378	59	6	the	the	DET
gp-378	59	7	dominant	dominant	ADJ
gp-378	59	8	direct	direct	ADJ
gp-378	59	9	-	-	PUNCT
gp-378	59	10	effect	effect	NOUN
gp-378	59	11	models	model	NOUN
gp-378	59	12	in	in	ADP
gp-378	59	13	green	green	ADJ
gp-378	59	14	marketing	marketing	NOUN
gp-378	59	15	literature	literature	NOUN
gp-378	59	16	and	and	CCONJ
gp-378	59	17	offers	offer	VERB
gp-378	59	18	a	a	DET
gp-378	59	19	more	more	ADV
gp-378	59	20	nuanced	nuanced	ADJ
gp-378	59	21	understanding	understanding	NOUN
gp-378	59	22	of	of	ADP
gp-378	59	23	how	how	SCONJ
gp-378	59	24	sustainability	sustainability	NOUN
gp-378	59	25	orientations	orientation	NOUN
gp-378	59	26	translate	translate	VERB
gp-378	59	27	into	into	ADP
gp-378	59	28	competitive	competitive	ADJ
gp-378	59	29	outcomes	outcome	NOUN
gp-378	59	30	through	through	ADP
gp-378	59	31	innovation	innovation	NOUN
gp-378	59	32	pathways	pathway	NOUN
gp-378	59	33	.	.	PUNCT
gp-378	60	1	third	third	ADJ
gp-378	60	2	,	,	PUNCT
gp-378	60	3	contextually	contextually	ADV
gp-378	60	4	,	,	PUNCT
gp-378	60	5	by	by	ADP
gp-378	60	6	explicitly	explicitly	ADV
gp-378	60	7	analyzing	analyze	VERB
gp-378	60	8	indonesian	indonesian	ADJ
gp-378	60	9	msme	msme	PROPN
gp-378	60	10	applicability	applicability	NOUN
gp-378	60	11	through	through	ADP
gp-378	60	12	comparative	comparative	ADJ
gp-378	60	13	synthesis	synthesis	NOUN
gp-378	60	14	of	of	ADP
gp-378	60	15	developed	develop	VERB
gp-378	60	16	versus	versus	ADP
gp-378	60	17	developing	develop	VERB
gp-378	60	18	economy	economy	NOUN
gp-378	60	19	findings	finding	NOUN
gp-378	60	20	,	,	PUNCT
gp-378	60	21	this	this	DET
gp-378	60	22	review	review	NOUN
gp-378	60	23	addresses	address	VERB
gp-378	60	24	the	the	DET
gp-378	60	25	critical	critical	ADJ
gp-378	60	26	representation	representation	NOUN
gp-378	60	27	gap	gap	NOUN
gp-378	60	28	noted	note	VERB
gp-378	60	29	by	by	ADP
gp-378	60	30	multiple	multiple	ADJ
gp-378	60	31	scholars	scholar	NOUN
gp-378	60	32	,	,	PUNCT
gp-378	60	33	providing	provide	VERB
gp-378	60	34	actionable	actionable	ADJ
gp-378	60	35	insights	insight	NOUN
gp-378	60	36	for	for	ADP
gp-378	60	37	the	the	DET
gp-378	60	38	64.2	64.2	NUM
gp-378	60	39	million	million	NUM
gp-378	60	40	indonesian	indonesian	ADJ
gp-378	60	41	msmes	msme	NOUN
gp-378	60	42	that	that	PRON
gp-378	60	43	currently	currently	ADV
gp-378	60	44	lack	lack	VERB
gp-378	60	45	evidencebased	evidencebase	VERB
gp-378	60	46	green	green	ADJ
gp-378	60	47	strategy	strategy	NOUN
gp-378	60	48	frameworks	framework	NOUN
gp-378	60	49	.	.	PUNCT
gp-378	61	1	this	this	DET
gp-378	61	2	contextualization	contextualization	NOUN
gp-378	61	3	moves	move	VERB
gp-378	61	4	beyond	beyond	ADP
gp-378	61	5	mere	mere	ADJ
gp-378	61	6	description	description	NOUN
gp-378	61	7	to	to	ADP
gp-378	61	8	prescriptive	prescriptive	ADJ
gp-378	61	9	model	model	NOUN
gp-378	61	10	adaptation	adaptation	NOUN
gp-378	61	11	,	,	PUNCT
gp-378	61	12	identifying	identify	VERB
gp-378	61	13	which	which	PRON
gp-378	61	14	global	global	ADJ
gp-378	61	15	patterns	pattern	NOUN
gp-378	61	16	transfer	transfer	VERB
gp-378	61	17	effectively	effectively	ADV
gp-378	61	18	and	and	CCONJ
gp-378	61	19	which	which	PRON
gp-378	61	20	require	require	VERB
gp-378	61	21	local	local	ADJ
gp-378	61	22	modification	modification	NOUN
gp-378	61	23	—	—	PUNCT
gp-378	61	24	a	a	DET
gp-378	61	25	contribution	contribution	NOUN
gp-378	61	26	essential	essential	ADJ
gp-378	61	27	for	for	ADP
gp-378	61	28	evidence	evidence	NOUN
gp-378	61	29	-	-	PUNCT
gp-378	61	30	based	base	VERB
gp-378	61	31	policymaking	policymaking	NOUN
gp-378	61	32	in	in	ADP
gp-378	61	33	emerging	emerge	VERB
gp-378	61	34	economies	economy	NOUN
gp-378	61	35	.	.	PUNCT
gp-378	62	1	in	in	ADP
gp-378	62	2	the	the	DET
gp-378	62	3	context	context	NOUN
gp-378	62	4	of	of	ADP
gp-378	62	5	theoretical	theoretical	ADJ
gp-378	62	6	fragmentation	fragmentation	NOUN
gp-378	62	7	,	,	PUNCT
gp-378	62	8	empirical	empirical	ADJ
gp-378	62	9	inconsistencies	inconsistency	NOUN
gp-378	62	10	,	,	PUNCT
gp-378	62	11	and	and	CCONJ
gp-378	62	12	the	the	DET
gp-378	62	13	lack	lack	NOUN
gp-378	62	14	of	of	ADP
gp-378	62	15	representation	representation	NOUN
gp-378	62	16	of	of	ADP
gp-378	62	17	the	the	DET
gp-378	62	18	developing	develop	VERB
gp-378	62	19	country	country	NOUN
gp-378	62	20	context	context	NOUN
gp-378	62	21	,	,	PUNCT
gp-378	62	22	this	this	DET
gp-378	62	23	study	study	NOUN
gp-378	62	24	aims	aim	VERB
gp-378	62	25	to	to	PART
gp-378	62	26	offer	offer	VERB
gp-378	62	27	a	a	DET
gp-378	62	28	comprehensive	comprehensive	ADJ
gp-378	62	29	synthesis	synthesis	NOUN
gp-378	62	30	that	that	PRON
gp-378	62	31	can	can	AUX
gp-378	62	32	serve	serve	VERB
gp-378	62	33	as	as	ADP
gp-378	62	34	a	a	DET
gp-378	62	35	basis	basis	NOUN
gp-378	62	36	for	for	ADP
gp-378	62	37	developing	develop	VERB
gp-378	62	38	green	green	ADJ
gp-378	62	39	marketing	marketing	NOUN
gp-378	62	40	theory	theory	NOUN
gp-378	62	41	and	and	CCONJ
gp-378	62	42	practice	practice	NOUN
gp-378	62	43	for	for	ADP
gp-378	62	44	msmes	msme	NOUN
gp-378	62	45	.	.	PUNCT
gp-378	63	1	using	use	VERB
gp-378	63	2	a	a	DET
gp-378	63	3	prisma	prisma	NOUN
gp-378	63	4	-	-	PUNCT
gp-378	63	5	based	base	VERB
gp-378	63	6	systematic	systematic	ADJ
gp-378	63	7	literature	literature	NOUN
gp-378	63	8	review	review	PROPN
gp-378	63	9	(	(	PUNCT
gp-378	63	10	slr	slr	NOUN
gp-378	63	11	)	)	PUNCT
gp-378	63	12	approach	approach	NOUN
gp-378	63	13	,	,	PUNCT
gp-378	63	14	this	this	DET
gp-378	63	15	study	study	NOUN
gp-378	63	16	not	not	PART
gp-378	63	17	only	only	ADV
gp-378	63	18	maps	map	VERB
gp-378	63	19	global	global	ADJ
gp-378	63	20	findings	finding	NOUN
gp-378	63	21	but	but	CCONJ
gp-378	63	22	also	also	ADV
gp-378	63	23	identifies	identify	VERB
gp-378	63	24	the	the	DET
gp-378	63	25	relationship	relationship	NOUN
gp-378	63	26	mechanisms	mechanism	NOUN
gp-378	63	27	between	between	ADP
gp-378	63	28	variables	variable	NOUN
gp-378	63	29	,	,	PUNCT
gp-378	63	30	the	the	DET
gp-378	63	31	mediating	mediating	NOUN
gp-378	63	32	and	and	CCONJ
gp-378	63	33	moderating	moderating	NOUN
gp-378	63	34	factors	factor	NOUN
gp-378	63	35	that	that	PRON
gp-378	63	36	play	play	VERB
gp-378	63	37	a	a	DET
gp-378	63	38	role	role	NOUN
gp-378	63	39	,	,	PUNCT
gp-378	63	40	and	and	CCONJ
gp-378	63	41	opportunities	opportunity	NOUN
gp-378	63	42	for	for	ADP
gp-378	63	43	stronger	strong	ADJ
gp-378	63	44	conceptual	conceptual	ADJ
gp-378	63	45	integration	integration	NOUN
gp-378	63	46	.	.	PUNCT
gp-378	64	1	therefore	therefore	ADV
gp-378	64	2	,	,	PUNCT
gp-378	64	3	this	this	DET
gp-378	64	4	study	study	NOUN
gp-378	64	5	pursues	pursue	VERB
gp-378	64	6	three	three	NUM
gp-378	64	7	specific	specific	ADJ
gp-378	64	8	objectives	objective	NOUN
gp-378	64	9	:	:	PUNCT
gp-378	64	10	first	first	ADV
gp-378	64	11	,	,	PUNCT
gp-378	64	12	to	to	PART
gp-378	64	13	synthesize	synthesize	VERB
gp-378	64	14	global	global	ADJ
gp-378	64	15	empirical	empirical	ADJ
gp-378	64	16	evidence	evidence	NOUN
gp-378	64	17	on	on	ADP
gp-378	64	18	the	the	DET
gp-378	64	19	relationships	relationship	NOUN
gp-378	64	20	among	among	ADP
gp-378	64	21	green	green	ADJ
gp-378	64	22	marketing	marketing	NOUN
gp-378	64	23	orientation	orientation	NOUN
gp-378	64	24	,	,	PUNCT
gp-378	64	25	green	green	ADJ
gp-378	64	26	innovation	innovation	NOUN
gp-378	64	27	,	,	PUNCT
gp-378	64	28	and	and	CCONJ
gp-378	64	29	green	green	ADJ
gp-378	64	30	green	green	ADJ
gp-378	64	31	marketing	marketing	NOUN
gp-378	64	32	,	,	PUNCT
gp-378	64	33	innovation	innovation	NOUN
gp-378	64	34	,	,	PUNCT
gp-378	64	35	and	and	CCONJ
gp-378	64	36	competitive	competitive	ADJ
gp-378	64	37	advantage	advantage	NOUN
gp-378	64	38	:	:	PUNCT
gp-378	64	39	future	future	ADJ
gp-378	64	40	research	research	NOUN
gp-378	64	41	directions	direction	NOUN
gp-378	64	42	2063	2063	NUM
gp-378	64	43	competitive	competitive	ADJ
gp-378	64	44	advantage	advantage	NOUN
gp-378	64	45	through	through	ADP
gp-378	64	46	systematic	systematic	ADJ
gp-378	64	47	analysis	analysis	NOUN
gp-378	64	48	of	of	ADP
gp-378	64	49	30	30	NUM
gp-378	64	50	scopus	scopus	NOUN
gp-378	64	51	-	-	PUNCT
gp-378	64	52	indexed	index	VERB
gp-378	64	53	studies	study	NOUN
gp-378	64	54	(	(	PUNCT
gp-378	64	55	sjr	sjr	X
gp-378	64	56	>	>	X
gp-378	64	57	1.0	1.0	NUM
gp-378	64	58	)	)	PUNCT
gp-378	64	59	published	publish	VERB
gp-378	64	60	between	between	ADP
gp-378	64	61	2015–2025	2015–2025	NUM
gp-378	64	62	;	;	PUNCT
gp-378	64	63	second	second	ADJ
gp-378	64	64	,	,	PUNCT
gp-378	64	65	to	to	PART
gp-378	64	66	construct	construct	VERB
gp-378	64	67	an	an	DET
gp-378	64	68	integrative	integrative	ADJ
gp-378	64	69	conceptual	conceptual	ADJ
gp-378	64	70	model	model	NOUN
gp-378	64	71	that	that	PRON
gp-378	64	72	explicates	explicate	VERB
gp-378	64	73	the	the	DET
gp-378	64	74	causal	causal	ADJ
gp-378	64	75	mechanisms	mechanism	NOUN
gp-378	64	76	,	,	PUNCT
gp-378	64	77	mediating	mediate	VERB
gp-378	64	78	pathways	pathway	NOUN
gp-378	64	79	,	,	PUNCT
gp-378	64	80	and	and	CCONJ
gp-378	64	81	moderating	moderate	VERB
gp-378	64	82	contingencies	contingency	NOUN
gp-378	64	83	linking	link	VERB
gp-378	64	84	green	green	ADJ
gp-378	64	85	marketing	marketing	NOUN
gp-378	64	86	strategies	strategy	NOUN
gp-378	64	87	to	to	PART
gp-378	64	88	competitive	competitive	VERB
gp-378	64	89	advantage	advantage	NOUN
gp-378	64	90	outcomes	outcome	NOUN
gp-378	64	91	;	;	PUNCT
gp-378	64	92	and	and	CCONJ
gp-378	64	93	third	third	ADV
gp-378	64	94	,	,	PUNCT
gp-378	64	95	to	to	PART
gp-378	64	96	identify	identify	VERB
gp-378	64	97	theoretical	theoretical	ADJ
gp-378	64	98	gaps	gap	NOUN
gp-378	64	99	,	,	PUNCT
gp-378	64	100	empirical	empirical	ADJ
gp-378	64	101	inconsistencies	inconsistency	NOUN
gp-378	64	102	,	,	PUNCT
gp-378	64	103	and	and	CCONJ
gp-378	64	104	contextual	contextual	ADJ
gp-378	64	105	adaptation	adaptation	NOUN
gp-378	64	106	requirements	requirement	NOUN
gp-378	64	107	for	for	ADP
gp-378	64	108	applying	apply	VERB
gp-378	64	109	global	global	ADJ
gp-378	64	110	green	green	ADJ
gp-378	64	111	strategy	strategy	NOUN
gp-378	64	112	frameworks	framework	NOUN
gp-378	64	113	to	to	ADP
gp-378	64	114	indonesian	indonesian	ADJ
gp-378	64	115	msme	msme	NOUN
gp-378	64	116	environments	environment	NOUN
gp-378	64	117	,	,	PUNCT
gp-378	64	118	thereby	thereby	ADV
gp-378	64	119	providing	provide	VERB
gp-378	64	120	evidence	evidence	NOUN
gp-378	64	121	-	-	PUNCT
gp-378	64	122	based	base	VERB
gp-378	64	123	foundations	foundation	NOUN
gp-378	64	124	for	for	ADP
gp-378	64	125	both	both	PRON
gp-378	64	126	future	future	ADJ
gp-378	64	127	research	research	NOUN
gp-378	64	128	and	and	CCONJ
gp-378	64	129	practical	practical	ADJ
gp-378	64	130	implementation	implementation	NOUN
gp-378	64	131	.	.	PUNCT
gp-378	65	1	method	method	NOUN
gp-378	65	2	this	this	DET
gp-378	65	3	study	study	NOUN
gp-378	65	4	employed	employ	VERB
gp-378	65	5	a	a	DET
gp-378	65	6	systematic	systematic	ADJ
gp-378	65	7	literature	literature	NOUN
gp-378	65	8	review	review	NOUN
gp-378	65	9	(	(	PUNCT
gp-378	65	10	slr	slr	NOUN
gp-378	65	11	)	)	PUNCT
gp-378	65	12	approach	approach	NOUN
gp-378	65	13	,	,	PUNCT
gp-378	65	14	developed	develop	VERB
gp-378	65	15	based	base	VERB
gp-378	65	16	on	on	ADP
gp-378	65	17	the	the	DET
gp-378	65	18	2020	2020	NUM
gp-378	65	19	prisma	prisma	NOUN
gp-378	65	20	(	(	PUNCT
gp-378	65	21	preferred	prefer	VERB
gp-378	65	22	reporting	reporting	NOUN
gp-378	65	23	items	item	NOUN
gp-378	65	24	for	for	ADP
gp-378	65	25	systematic	systematic	ADJ
gp-378	65	26	reviews	review	NOUN
gp-378	65	27	and	and	CCONJ
gp-378	65	28	meta	meta	NOUN
gp-378	65	29	-	-	PUNCT
gp-378	65	30	analyses	analysis	NOUN
gp-378	65	31	)	)	PUNCT
gp-378	65	32	guidelines	guideline	NOUN
gp-378	65	33	.	.	PUNCT
gp-378	66	1	the	the	DET
gp-378	66	2	prisma	prisma	PROPN
gp-378	66	3	guidelines	guideline	NOUN
gp-378	66	4	provide	provide	VERB
gp-378	66	5	a	a	DET
gp-378	66	6	transparent	transparent	ADJ
gp-378	66	7	and	and	CCONJ
gp-378	66	8	systematic	systematic	ADJ
gp-378	66	9	methodological	methodological	ADJ
gp-378	66	10	framework	framework	NOUN
gp-378	66	11	for	for	ADP
gp-378	66	12	the	the	DET
gp-378	66	13	identification	identification	NOUN
gp-378	66	14	,	,	PUNCT
gp-378	66	15	selection	selection	NOUN
gp-378	66	16	,	,	PUNCT
gp-378	66	17	feasibility	feasibility	NOUN
gp-378	66	18	evaluation	evaluation	NOUN
gp-378	66	19	,	,	PUNCT
gp-378	66	20	and	and	CCONJ
gp-378	66	21	synthesis	synthesis	NOUN
gp-378	66	22	of	of	ADP
gp-378	66	23	literature	literature	NOUN
gp-378	66	24	,	,	PUNCT
gp-378	66	25	thereby	thereby	ADV
gp-378	66	26	improving	improve	VERB
gp-378	66	27	the	the	DET
gp-378	66	28	quality	quality	NOUN
gp-378	66	29	and	and	CCONJ
gp-378	66	30	replicability	replicability	NOUN
gp-378	66	31	of	of	ADP
gp-378	66	32	scientific	scientific	ADJ
gp-378	66	33	studies	study	NOUN
gp-378	66	34	(	(	PUNCT
gp-378	66	35	page	page	NOUN
gp-378	66	36	et	et	PROPN
gp-378	66	37	al	al	PROPN
gp-378	66	38	.	.	PROPN
gp-378	66	39	,	,	PUNCT
gp-378	66	40	2021	2021	NUM
gp-378	66	41	)	)	PUNCT
gp-378	66	42	.	.	PUNCT
gp-378	67	1	the	the	DET
gp-378	67	2	slr	slr	NOUN
gp-378	67	3	approach	approach	NOUN
gp-378	67	4	was	be	AUX
gp-378	67	5	chosen	choose	VERB
gp-378	67	6	because	because	SCONJ
gp-378	67	7	it	it	PRON
gp-378	67	8	aligns	align	VERB
gp-378	67	9	with	with	ADP
gp-378	67	10	the	the	DET
gp-378	67	11	research	research	NOUN
gp-378	67	12	objective	objective	NOUN
gp-378	67	13	,	,	PUNCT
gp-378	67	14	which	which	PRON
gp-378	67	15	is	be	AUX
gp-378	67	16	to	to	PART
gp-378	67	17	synthesize	synthesize	VERB
gp-378	67	18	global	global	ADJ
gp-378	67	19	findings	finding	NOUN
gp-378	67	20	on	on	ADP
gp-378	67	21	the	the	DET
gp-378	67	22	relationship	relationship	NOUN
gp-378	67	23	between	between	ADP
gp-378	67	24	green	green	ADJ
gp-378	67	25	marketing	marketing	NOUN
gp-378	67	26	,	,	PUNCT
gp-378	67	27	green	green	ADJ
gp-378	67	28	innovation	innovation	NOUN
gp-378	67	29	,	,	PUNCT
gp-378	67	30	and	and	CCONJ
gp-378	67	31	green	green	ADJ
gp-378	67	32	competitive	competitive	ADJ
gp-378	67	33	advantage	advantage	NOUN
gp-378	67	34	over	over	ADP
gp-378	67	35	the	the	DET
gp-378	67	36	2015–2025	2015–2025	NUM
gp-378	67	37	timeframe	timeframe	NOUN
gp-378	67	38	.	.	PUNCT
gp-378	68	1	scopus	scopus	PROPN
gp-378	68	2	database	database	NOUN
gp-378	68	3	,	,	PUNCT
gp-378	68	4	one	one	NUM
gp-378	68	5	of	of	ADP
gp-378	68	6	the	the	DET
gp-378	68	7	largest	large	ADJ
gp-378	68	8	and	and	CCONJ
gp-378	68	9	most	most	ADV
gp-378	68	10	credible	credible	ADJ
gp-378	68	11	international	international	ADJ
gp-378	68	12	scientific	scientific	ADJ
gp-378	68	13	databases	database	NOUN
gp-378	68	14	.	.	PUNCT
gp-378	69	1	the	the	DET
gp-378	69	2	search	search	NOUN
gp-378	69	3	was	be	AUX
gp-378	69	4	conducted	conduct	VERB
gp-378	69	5	using	use	VERB
gp-378	69	6	a	a	DET
gp-378	69	7	combination	combination	NOUN
gp-378	69	8	of	of	ADP
gp-378	69	9	keywords	keyword	NOUN
gp-378	69	10	such	such	ADJ
gp-378	69	11	as	as	ADP
gp-378	69	12	green	green	ADJ
gp-378	69	13	marketing	marketing	NOUN
gp-378	69	14	,	,	PUNCT
gp-378	69	15	green	green	ADJ
gp-378	69	16	innovation	innovation	NOUN
gp-378	69	17	,	,	PUNCT
gp-378	69	18	sustainable	sustainable	ADJ
gp-378	69	19	competitive	competitive	ADJ
gp-378	69	20	advantage	advantage	NOUN
gp-378	69	21	,	,	PUNCT
gp-378	69	22	environmental	environmental	ADJ
gp-378	69	23	capabilities	capability	NOUN
gp-378	69	24	,	,	PUNCT
gp-378	69	25	and	and	CCONJ
gp-378	69	26	smes	sme	NOUN
gp-378	69	27	.	.	PUNCT
gp-378	70	1	the	the	DET
gp-378	70	2	search	search	NOUN
gp-378	70	3	process	process	NOUN
gp-378	70	4	was	be	AUX
gp-378	70	5	filtered	filter	VERB
gp-378	70	6	using	use	VERB
gp-378	70	7	journal	journal	ADJ
gp-378	70	8	criteria	criterion	NOUN
gp-378	70	9	with	with	ADP
gp-378	70	10	sjr	sjr	PROPN
gp-378	70	11	>	>	X
gp-378	70	12	1.0	1.0	NUM
gp-378	70	13	,	,	PUNCT
gp-378	70	14	so	so	SCONJ
gp-378	70	15	that	that	SCONJ
gp-378	70	16	only	only	ADJ
gp-378	70	17	articles	article	NOUN
gp-378	70	18	from	from	ADP
gp-378	70	19	highly	highly	ADV
gp-378	70	20	reputable	reputable	ADJ
gp-378	70	21	journals	journal	NOUN
gp-378	70	22	were	be	AUX
gp-378	70	23	included	include	VERB
gp-378	70	24	in	in	ADP
gp-378	70	25	the	the	DET
gp-378	70	26	analysis	analysis	NOUN
gp-378	70	27	.	.	PUNCT
gp-378	71	1	the	the	DET
gp-378	71	2	search	search	NOUN
gp-378	71	3	results	result	NOUN
gp-378	71	4	yielded	yield	VERB
gp-378	71	5	30	30	NUM
gp-378	71	6	scientific	scientific	ADJ
gp-378	71	7	articles	article	NOUN
gp-378	71	8	that	that	PRON
gp-378	71	9	met	meet	VERB
gp-378	71	10	the	the	DET
gp-378	71	11	requirements	requirement	NOUN
gp-378	71	12	for	for	ADP
gp-378	71	13	quality	quality	NOUN
gp-378	71	14	and	and	CCONJ
gp-378	71	15	topic	topic	NOUN
gp-378	71	16	relevance	relevance	NOUN
gp-378	71	17	.	.	PUNCT
gp-378	72	1	the	the	DET
gp-378	72	2	articles	article	NOUN
gp-378	72	3	cover	cover	VERB
gp-378	72	4	a	a	DET
gp-378	72	5	variety	variety	NOUN
gp-378	72	6	of	of	ADP
gp-378	72	7	country	country	NOUN
gp-378	72	8	contexts	contexts	NOUN
gp-378	72	9	,	,	PUNCT
gp-378	72	10	industrial	industrial	ADJ
gp-378	72	11	sectors	sector	NOUN
gp-378	72	12	,	,	PUNCT
gp-378	72	13	and	and	CCONJ
gp-378	72	14	methodological	methodological	ADJ
gp-378	72	15	perspectives	perspective	NOUN
gp-378	72	16	,	,	PUNCT
gp-378	72	17	in	in	ADP
gp-378	72	18	accordance	accordance	NOUN
gp-378	72	19	with	with	ADP
gp-378	72	20	the	the	DET
gp-378	72	21	research	research	NOUN
gp-378	72	22	objective	objective	NOUN
gp-378	72	23	of	of	ADP
gp-378	72	24	conducting	conduct	VERB
gp-378	72	25	a	a	DET
gp-378	72	26	global	global	ADJ
gp-378	72	27	synthesis	synthesis	NOUN
gp-378	72	28	.	.	PUNCT
gp-378	73	1	in	in	ADP
gp-378	73	2	prisma	prisma	NOUN
gp-378	73	3	-	-	PUNCT
gp-378	73	4	based	base	VERB
gp-378	73	5	research	research	NOUN
gp-378	73	6	,	,	PUNCT
gp-378	73	7	qualitative	qualitative	ADJ
gp-378	73	8	explanations	explanation	NOUN
gp-378	73	9	alone	alone	ADV
gp-378	73	10	are	be	AUX
gp-378	73	11	insufficient	insufficient	ADJ
gp-378	73	12	to	to	PART
gp-378	73	13	describe	describe	VERB
gp-378	73	14	how	how	SCONJ
gp-378	73	15	articles	article	NOUN
gp-378	73	16	are	be	AUX
gp-378	73	17	systematically	systematically	ADV
gp-378	73	18	selected	select	VERB
gp-378	73	19	.	.	PUNCT
gp-378	74	1	therefore	therefore	ADV
gp-378	74	2	,	,	PUNCT
gp-378	74	3	the	the	DET
gp-378	74	4	inclusion	inclusion	NOUN
gp-378	74	5	and	and	CCONJ
gp-378	74	6	exclusion	exclusion	NOUN
gp-378	74	7	criteria	criterion	NOUN
gp-378	74	8	need	need	VERB
gp-378	74	9	to	to	PART
gp-378	74	10	be	be	AUX
gp-378	74	11	presented	present	VERB
gp-378	74	12	in	in	ADP
gp-378	74	13	a	a	DET
gp-378	74	14	structured	structured	ADJ
gp-378	74	15	tabular	tabular	NOUN
gp-378	74	16	format	format	NOUN
gp-378	74	17	to	to	PART
gp-378	74	18	allow	allow	VERB
gp-378	74	19	for	for	ADP
gp-378	74	20	transparent	transparent	ADJ
gp-378	74	21	evaluation	evaluation	NOUN
gp-378	74	22	of	of	ADP
gp-378	74	23	the	the	DET
gp-378	74	24	selection	selection	NOUN
gp-378	74	25	process	process	NOUN
gp-378	74	26	.	.	PUNCT
gp-378	75	1	this	this	DET
gp-378	75	2	tabular	tabular	PROPN
gp-378	75	3	format	format	NOUN
gp-378	75	4	also	also	ADV
gp-378	75	5	ensures	ensure	VERB
gp-378	75	6	that	that	SCONJ
gp-378	75	7	the	the	DET
gp-378	75	8	articles	article	NOUN
gp-378	75	9	analyzed	analyze	VERB
gp-378	75	10	truly	truly	ADV
gp-378	75	11	meet	meet	VERB
gp-378	75	12	quality	quality	NOUN
gp-378	75	13	standards	standard	NOUN
gp-378	75	14	and	and	CCONJ
gp-378	75	15	theoretical	theoretical	ADJ
gp-378	75	16	relevance	relevance	NOUN
gp-378	75	17	to	to	ADP
gp-378	75	18	the	the	DET
gp-378	75	19	research	research	NOUN
gp-378	75	20	focus	focus	NOUN
gp-378	75	21	,	,	PUNCT
gp-378	75	22	namely	namely	ADV
gp-378	75	23	green	green	ADJ
gp-378	75	24	marketing	marketing	NOUN
gp-378	75	25	,	,	PUNCT
gp-378	75	26	green	green	ADJ
gp-378	75	27	innovation	innovation	NOUN
gp-378	75	28	,	,	PUNCT
gp-378	75	29	and	and	CCONJ
gp-378	75	30	green	green	ADJ
gp-378	75	31	competitive	competitive	ADJ
gp-378	75	32	advantage	advantage	NOUN
gp-378	75	33	.	.	PUNCT
gp-378	76	1	the	the	DET
gp-378	76	2	following	follow	VERB
gp-378	76	3	table	table	NOUN
gp-378	76	4	summarizes	summarize	NOUN
gp-378	76	5	the	the	DET
gp-378	76	6	criteria	criterion	NOUN
gp-378	76	7	used	use	VERB
gp-378	76	8	in	in	ADP
gp-378	76	9	the	the	DET
gp-378	76	10	selection	selection	NOUN
gp-378	76	11	process	process	NOUN
gp-378	76	12	,	,	PUNCT
gp-378	76	13	reflecting	reflect	VERB
gp-378	76	14	the	the	DET
gp-378	76	15	prisma	prisma	PROPN
gp-378	76	16	2020	2020	NUM
gp-378	76	17	methodological	methodological	ADJ
gp-378	76	18	standards	standard	NOUN
gp-378	76	19	and	and	CCONJ
gp-378	76	20	the	the	DET
gp-378	76	21	research	research	NOUN
gp-378	76	22	needs	need	VERB
gp-378	76	23	for	for	ADP
gp-378	76	24	building	build	VERB
gp-378	76	25	a	a	DET
gp-378	76	26	robust	robust	ADJ
gp-378	76	27	global	global	ADJ
gp-378	76	28	synthesis	synthesis	NOUN
gp-378	76	29	.	.	PUNCT
gp-378	77	1	table	table	NOUN
gp-378	77	2	1	1	NUM
gp-378	77	3	.	.	X
gp-378	78	1	inclusion	inclusion	NOUN
gp-378	78	2	and	and	CCONJ
gp-378	78	3	exclusion	exclusion	NOUN
gp-378	78	4	criteria	criterion	NOUN
gp-378	78	5	category	category	NOUN
gp-378	78	6	inclusion	inclusion	NOUN
gp-378	78	7	criteria	criterion	NOUN
gp-378	78	8	exclusion	exclusion	NOUN
gp-378	78	9	criteria	criterion	NOUN
gp-378	78	10	publication	publication	NOUN
gp-378	78	11	type	type	NOUN
gp-378	78	12	scopus	scopus	NOUN
gp-378	78	13	indexed	index	VERB
gp-378	78	14	scientific	scientific	ADJ
gp-378	78	15	journal	journal	NOUN
gp-378	78	16	articles	article	NOUN
gp-378	78	17	books	book	NOUN
gp-378	78	18	,	,	PUNCT
gp-378	78	19	book	book	NOUN
gp-378	78	20	chapters	chapter	NOUN
gp-378	78	21	,	,	PUNCT
gp-378	78	22	editorials	editorial	NOUN
gp-378	78	23	,	,	PUNCT
gp-378	78	24	commentaries	commentary	NOUN
gp-378	78	25	,	,	PUNCT
gp-378	78	26	conferences	conference	NOUN
gp-378	78	27	journal	journal	NOUN
gp-378	78	28	quality	quality	NOUN
gp-378	78	29	journals	journal	NOUN
gp-378	78	30	with	with	ADP
gp-378	78	31	sjr	sjr	PROPN
gp-378	78	32	value	value	NOUN
gp-378	78	33	>	>	X
gp-378	78	34	1.0	1.0	NUM
gp-378	78	35	journals	journal	NOUN
gp-378	78	36	under	under	ADP
gp-378	78	37	sjr	sjr	NOUN
gp-378	78	38	1.0	1.0	NUM
gp-378	78	39	time	time	NOUN
gp-378	78	40	span	span	NOUN
gp-378	78	41	publications	publication	NOUN
gp-378	78	42	2015–2025	2015–2025	NUM
gp-378	78	43	publications	publication	NOUN
gp-378	78	44	before	before	ADP
gp-378	78	45	2015	2015	NUM
gp-378	78	46	green	green	ADJ
gp-378	78	47	marketing	marketing	NOUN
gp-378	78	48	,	,	PUNCT
gp-378	78	49	innovation	innovation	NOUN
gp-378	78	50	,	,	PUNCT
gp-378	78	51	and	and	CCONJ
gp-378	78	52	competitive	competitive	ADJ
gp-378	78	53	advantage	advantage	NOUN
gp-378	78	54	:	:	PUNCT
gp-378	78	55	future	future	ADJ
gp-378	78	56	research	research	NOUN
gp-378	78	57	directions	direction	NOUN
gp-378	78	58	2064	2064	NUM
gp-378	78	59	main	main	ADJ
gp-378	78	60	topics	topic	NOUN
gp-378	78	61	research	research	NOUN
gp-378	78	62	green	green	ADJ
gp-378	78	63	marketing	marketing	NOUN
gp-378	78	64	,	,	PUNCT
gp-378	78	65	green	green	ADJ
gp-378	78	66	innovation	innovation	NOUN
gp-378	78	67	,	,	PUNCT
gp-378	78	68	or	or	CCONJ
gp-378	78	69	green	green	ADJ
gp-378	78	70	competitive	competitive	ADJ
gp-378	78	71	advantage	advantage	NOUN
gp-378	78	72	does	do	AUX
gp-378	78	73	not	not	PART
gp-378	78	74	address	address	VERB
gp-378	78	75	any	any	PRON
gp-378	78	76	of	of	ADP
gp-378	78	77	the	the	DET
gp-378	78	78	three	three	NUM
gp-378	78	79	core	core	NOUN
gp-378	78	80	themes	theme	NOUN
gp-378	78	81	additional	additional	ADJ
gp-378	78	82	construction	construction	NOUN
gp-378	78	83	studies	study	NOUN
gp-378	78	84	that	that	PRON
gp-378	78	85	include	include	VERB
gp-378	78	86	relevant	relevant	ADJ
gp-378	78	87	moderating	moderating	NOUN
gp-378	78	88	/	/	SYM
gp-378	78	89	mediating	mediate	VERB
gp-378	78	90	variables	variable	NOUN
gp-378	78	91	(	(	PUNCT
gp-378	78	92	e.g.	e.g.	ADV
gp-378	78	93	green	green	ADJ
gp-378	78	94	it	it	PRON
gp-378	78	95	empowerment	empowerment	NOUN
gp-378	78	96	,	,	PUNCT
gp-378	78	97	environmental	environmental	ADJ
gp-378	78	98	capability	capability	NOUN
gp-378	78	99	)	)	PUNCT
gp-378	78	100	variables	variable	NOUN
gp-378	78	101	that	that	PRON
gp-378	78	102	are	be	AUX
gp-378	78	103	completely	completely	ADV
gp-378	78	104	unrelated	unrelated	ADJ
gp-378	78	105	to	to	ADP
gp-378	78	106	sustainability	sustainability	NOUN
gp-378	78	107	research	research	NOUN
gp-378	78	108	methods	method	NOUN
gp-378	78	109	empirical	empirical	ADJ
gp-378	78	110	studies	study	NOUN
gp-378	78	111	(	(	PUNCT
gp-378	78	112	quantitative	quantitative	ADJ
gp-378	78	113	/	/	SYM
gp-378	78	114	qualitative	qualitative	NOUN
gp-378	78	115	)	)	PUNCT
gp-378	78	116	,	,	PUNCT
gp-378	78	117	conceptual	conceptual	ADJ
gp-378	78	118	studies	study	NOUN
gp-378	78	119	non	non	NOUN
gp-378	78	120	-	-	NOUN
gp-378	78	121	research	research	ADJ
gp-378	78	122	,	,	PUNCT
gp-378	78	123	non	non	ADJ
gp-378	78	124	-	-	ADJ
gp-378	78	125	evidencebased	evidencebased	ADJ
gp-378	78	126	article	article	NOUN
gp-378	78	127	data	data	VERB
gp-378	78	128	availability	availability	NOUN
gp-378	78	129	full	full	ADJ
gp-378	78	130	text	text	NOUN
gp-378	78	131	available	available	ADJ
gp-378	78	132	full	full	ADJ
gp-378	78	133	text	text	NOUN
gp-378	78	134	not	not	PART
gp-378	78	135	available	available	ADJ
gp-378	78	136	source	source	NOUN
gp-378	78	137	:	:	PUNCT
gp-378	78	138	primary	primary	ADJ
gp-378	78	139	data	datum	NOUN
gp-378	78	140	processed	process	VERB
gp-378	78	141	2025	2025	NUM
gp-378	78	142	the	the	DET
gp-378	78	143	inclusion	inclusion	NOUN
gp-378	78	144	and	and	CCONJ
gp-378	78	145	exclusion	exclusion	NOUN
gp-378	78	146	criteria	criterion	NOUN
gp-378	78	147	table	table	NOUN
gp-378	78	148	serves	serve	VERB
gp-378	78	149	as	as	ADP
gp-378	78	150	a	a	DET
gp-378	78	151	basic	basic	ADJ
gp-378	78	152	framework	framework	NOUN
gp-378	78	153	for	for	ADP
gp-378	78	154	the	the	DET
gp-378	78	155	study	study	NOUN
gp-378	78	156	selection	selection	NOUN
gp-378	78	157	process	process	NOUN
gp-378	78	158	,	,	PUNCT
gp-378	78	159	ensuring	ensure	VERB
gp-378	78	160	that	that	SCONJ
gp-378	78	161	only	only	ADV
gp-378	78	162	relevant	relevant	ADJ
gp-378	78	163	and	and	CCONJ
gp-378	78	164	high	high	ADJ
gp-378	78	165	-	-	PUNCT
gp-378	78	166	quality	quality	NOUN
gp-378	78	167	articles	article	NOUN
gp-378	78	168	are	be	AUX
gp-378	78	169	further	far	ADV
gp-378	78	170	analyzed	analyze	VERB
gp-378	78	171	.	.	PUNCT
gp-378	79	1	this	this	DET
gp-378	79	2	approach	approach	NOUN
gp-378	79	3	not	not	PART
gp-378	79	4	only	only	ADV
gp-378	79	5	enhances	enhance	VERB
gp-378	79	6	transparency	transparency	NOUN
gp-378	79	7	but	but	CCONJ
gp-378	79	8	also	also	ADV
gp-378	79	9	aligns	align	VERB
gp-378	79	10	with	with	ADP
gp-378	79	11	the	the	DET
gp-378	79	12	prisma	prisma	PROPN
gp-378	79	13	2020	2020	NUM
gp-378	79	14	guidelines	guideline	NOUN
gp-378	79	15	,	,	PUNCT
gp-378	79	16	which	which	PRON
gp-378	79	17	prioritize	prioritize	VERB
gp-378	79	18	accountability	accountability	NOUN
gp-378	79	19	and	and	CCONJ
gp-378	79	20	methodological	methodological	ADJ
gp-378	79	21	rigor	rigor	NOUN
gp-378	79	22	.	.	PUNCT
gp-378	80	1	using	use	VERB
gp-378	80	2	this	this	DET
gp-378	80	3	table	table	NOUN
gp-378	80	4	allows	allow	VERB
gp-378	80	5	researchers	researcher	NOUN
gp-378	80	6	to	to	PART
gp-378	80	7	avoid	avoid	VERB
gp-378	80	8	selection	selection	NOUN
gp-378	80	9	bias	bias	NOUN
gp-378	80	10	and	and	CCONJ
gp-378	80	11	ensure	ensure	VERB
gp-378	80	12	that	that	SCONJ
gp-378	80	13	all	all	DET
gp-378	80	14	articles	article	NOUN
gp-378	80	15	included	include	VERB
gp-378	80	16	in	in	ADP
gp-378	80	17	the	the	DET
gp-378	80	18	analysis	analysis	NOUN
gp-378	80	19	are	be	AUX
gp-378	80	20	directly	directly	ADV
gp-378	80	21	related	relate	VERB
gp-378	80	22	to	to	ADP
gp-378	80	23	the	the	DET
gp-378	80	24	three	three	NUM
gp-378	80	25	core	core	NOUN
gp-378	80	26	research	research	NOUN
gp-378	80	27	constructs	construct	NOUN
gp-378	80	28	.	.	PUNCT
gp-378	81	1	furthermore	furthermore	ADV
gp-378	81	2	,	,	PUNCT
gp-378	81	3	these	these	DET
gp-378	81	4	criteria	criterion	NOUN
gp-378	81	5	support	support	VERB
gp-378	81	6	a	a	DET
gp-378	81	7	more	more	ADV
gp-378	81	8	comprehensive	comprehensive	ADJ
gp-378	81	9	and	and	CCONJ
gp-378	81	10	robust	robust	ADJ
gp-378	81	11	literature	literature	NOUN
gp-378	81	12	synthesis	synthesis	NOUN
gp-378	81	13	,	,	PUNCT
gp-378	81	14	enabling	enable	VERB
gp-378	81	15	the	the	DET
gp-378	81	16	research	research	NOUN
gp-378	81	17	findings	finding	NOUN
gp-378	81	18	to	to	PART
gp-378	81	19	significantly	significantly	ADV
gp-378	81	20	contribute	contribute	VERB
gp-378	81	21	to	to	ADP
gp-378	81	22	the	the	DET
gp-378	81	23	development	development	NOUN
gp-378	81	24	of	of	ADP
gp-378	81	25	green	green	ADJ
gp-378	81	26	marketing	marketing	NOUN
gp-378	81	27	and	and	CCONJ
gp-378	81	28	green	green	ADJ
gp-378	81	29	innovation	innovation	NOUN
gp-378	81	30	theory	theory	NOUN
gp-378	81	31	and	and	CCONJ
gp-378	81	32	practice	practice	NOUN
gp-378	81	33	in	in	ADP
gp-378	81	34	both	both	CCONJ
gp-378	81	35	global	global	ADJ
gp-378	81	36	and	and	CCONJ
gp-378	81	37	developing	develop	VERB
gp-378	81	38	countries	country	NOUN
gp-378	81	39	like	like	ADP
gp-378	81	40	indonesia	indonesia	PROPN
gp-378	81	41	.	.	PUNCT
gp-378	82	1	to	to	PART
gp-378	82	2	maintain	maintain	VERB
gp-378	82	3	methodological	methodological	ADJ
gp-378	82	4	transparency	transparency	NOUN
gp-378	82	5	and	and	CCONJ
gp-378	82	6	ensure	ensure	VERB
gp-378	82	7	a	a	DET
gp-378	82	8	systematic	systematic	ADJ
gp-378	82	9	evaluation	evaluation	NOUN
gp-378	82	10	of	of	ADP
gp-378	82	11	the	the	DET
gp-378	82	12	article	article	NOUN
gp-378	82	13	selection	selection	NOUN
gp-378	82	14	process	process	NOUN
gp-378	82	15	,	,	PUNCT
gp-378	82	16	this	this	DET
gp-378	82	17	study	study	NOUN
gp-378	82	18	presents	present	VERB
gp-378	82	19	the	the	DET
gp-378	82	20	prisma	prisma	NOUN
gp-378	82	21	2020	2020	NUM
gp-378	82	22	stages	stage	NOUN
gp-378	82	23	in	in	ADP
gp-378	82	24	tabular	tabular	NOUN
gp-378	82	25	form	form	NOUN
gp-378	82	26	.	.	PUNCT
gp-378	83	1	this	this	DET
gp-378	83	2	presentation	presentation	NOUN
gp-378	83	3	is	be	AUX
gp-378	83	4	crucial	crucial	ADJ
gp-378	83	5	because	because	SCONJ
gp-378	83	6	it	it	PRON
gp-378	83	7	clearly	clearly	ADV
gp-378	83	8	and	and	CCONJ
gp-378	83	9	structurally	structurally	ADV
gp-378	83	10	demonstrates	demonstrate	VERB
gp-378	83	11	the	the	DET
gp-378	83	12	process	process	NOUN
gp-378	83	13	of	of	ADP
gp-378	83	14	article	article	NOUN
gp-378	83	15	identification	identification	NOUN
gp-378	83	16	,	,	PUNCT
gp-378	83	17	screening	screening	NOUN
gp-378	83	18	,	,	PUNCT
gp-378	83	19	eligibility	eligibility	NOUN
gp-378	83	20	assessment	assessment	NOUN
gp-378	83	21	,	,	PUNCT
gp-378	83	22	and	and	CCONJ
gp-378	83	23	inclusion	inclusion	NOUN
gp-378	83	24	.	.	PUNCT
gp-378	84	1	by	by	ADP
gp-378	84	2	displaying	display	VERB
gp-378	84	3	the	the	DET
gp-378	84	4	number	number	NOUN
gp-378	84	5	of	of	ADP
gp-378	84	6	articles	article	NOUN
gp-378	84	7	at	at	ADP
gp-378	84	8	each	each	DET
gp-378	84	9	stage	stage	NOUN
gp-378	84	10	,	,	PUNCT
gp-378	84	11	the	the	DET
gp-378	84	12	prisma	prisma	NOUN
gp-378	84	13	table	table	NOUN
gp-378	84	14	illustrates	illustrate	VERB
gp-378	84	15	how	how	SCONJ
gp-378	84	16	the	the	DET
gp-378	84	17	final	final	ADJ
gp-378	84	18	dataset	dataset	NOUN
gp-378	84	19	was	be	AUX
gp-378	84	20	objectively	objectively	ADV
gp-378	84	21	formed	form	VERB
gp-378	84	22	without	without	ADP
gp-378	84	23	selection	selection	NOUN
gp-378	84	24	bias	bias	NOUN
gp-378	84	25	.	.	PUNCT
gp-378	85	1	this	this	PRON
gp-378	85	2	also	also	ADV
gp-378	85	3	aligns	align	VERB
gp-378	85	4	with	with	ADP
gp-378	85	5	the	the	DET
gp-378	85	6	prisma	prisma	PROPN
gp-378	85	7	2020	2020	NUM
gp-378	85	8	principles	principle	NOUN
gp-378	85	9	(	(	PUNCT
gp-378	85	10	page	page	NOUN
gp-378	85	11	et	et	NOUN
gp-378	85	12	al	al	PROPN
gp-378	85	13	.	.	PROPN
gp-378	85	14	,	,	PUNCT
gp-378	85	15	2021	2021	NUM
gp-378	85	16	)	)	PUNCT
gp-378	85	17	,	,	PUNCT
gp-378	85	18	which	which	PRON
gp-378	85	19	emphasize	emphasize	VERB
gp-378	85	20	systematic	systematic	ADJ
gp-378	85	21	reporting	reporting	NOUN
gp-378	85	22	to	to	PART
gp-378	85	23	enhance	enhance	VERB
gp-378	85	24	research	research	NOUN
gp-378	85	25	replicability	replicability	NOUN
gp-378	85	26	and	and	CCONJ
gp-378	85	27	validity	validity	NOUN
gp-378	85	28	.	.	PUNCT
gp-378	86	1	table	table	NOUN
gp-378	86	2	2	2	NUM
gp-378	86	3	.	.	PUNCT
gp-378	86	4	prisma	prisma	PROPN
gp-378	86	5	2020	2020	NUM
gp-378	86	6	selection	selection	NOUN
gp-378	86	7	stages	stage	NOUN
gp-378	86	8	prisma	prisma	VERB
gp-378	86	9	2020	2020	NUM
gp-378	86	10	stages	stage	NOUN
gp-378	86	11	process	process	NOUN
gp-378	86	12	description	description	NOUN
gp-378	86	13	number	number	NOUN
gp-378	86	14	of	of	ADP
gp-378	86	15	articles	article	NOUN
gp-378	86	16	identification	identification	NOUN
gp-378	86	17	the	the	DET
gp-378	86	18	initial	initial	ADJ
gp-378	86	19	search	search	NOUN
gp-378	86	20	via	via	ADP
gp-378	86	21	scopus	scopus	PROPN
gp-378	86	22	used	use	VERB
gp-378	86	23	the	the	DET
gp-378	86	24	keywords	keyword	NOUN
gp-378	86	25	:	:	PUNCT
gp-378	86	26	green	green	ADJ
gp-378	86	27	marketing	marketing	NOUN
gp-378	86	28	,	,	PUNCT
gp-378	86	29	green	green	ADJ
gp-378	86	30	innovation	innovation	NOUN
gp-378	86	31	,	,	PUNCT
gp-378	86	32	sustainable	sustainable	ADJ
gp-378	86	33	competitive	competitive	ADJ
gp-378	86	34	advantage	advantage	NOUN
gp-378	86	35	,	,	PUNCT
gp-378	86	36	environmental	environmental	ADJ
gp-378	86	37	capabilities	capability	NOUN
gp-378	86	38	,	,	PUNCT
gp-378	86	39	and	and	CCONJ
gp-378	86	40	smes	sme	NOUN
gp-378	86	41	.	.	PUNCT
gp-378	87	1	sjr	sjr	NOUN
gp-378	87	2	filter	filter	NOUN
gp-378	87	3	>	>	X
gp-378	87	4	1.0	1.0	NUM
gp-378	87	5	is	be	AUX
gp-378	87	6	applied	apply	VERB
gp-378	87	7	.	.	PUNCT
gp-378	88	1	30	30	NUM
gp-378	88	2	screening	screen	VERB
gp-378	88	3	titles	title	NOUN
gp-378	88	4	and	and	CCONJ
gp-378	88	5	abstracts	abstract	NOUN
gp-378	88	6	were	be	AUX
gp-378	88	7	screened	screen	VERB
gp-378	88	8	based	base	VERB
gp-378	88	9	on	on	ADP
gp-378	88	10	topic	topic	NOUN
gp-378	88	11	relevance	relevance	NOUN
gp-378	88	12	to	to	ADP
gp-378	88	13	three	three	NUM
gp-378	88	14	key	key	ADJ
gp-378	88	15	constructs	construct	NOUN
gp-378	88	16	.	.	PUNCT
gp-378	89	1	irrelevant	irrelevant	ADJ
gp-378	89	2	articles	article	NOUN
gp-378	89	3	were	be	AUX
gp-378	89	4	excluded	exclude	VERB
gp-378	89	5	at	at	ADP
gp-378	89	6	this	this	DET
gp-378	89	7	stage	stage	NOUN
gp-378	89	8	.	.	PUNCT
gp-378	90	1	30	30	NUM
gp-378	90	2	retained	retain	VERB
gp-378	90	3	(	(	PUNCT
gp-378	90	4	0	0	NUM
gp-378	90	5	removed	removed	ADJ
gp-378	90	6	)	)	PUNCT
gp-378	90	7	eligibility	eligibility	NOUN
gp-378	90	8	full	full	ADJ
gp-378	90	9	-	-	PUNCT
gp-378	90	10	text	text	NOUN
gp-378	90	11	evaluation	evaluation	NOUN
gp-378	90	12	to	to	PART
gp-378	90	13	ensure	ensure	VERB
gp-378	90	14	appropriateness	appropriateness	NOUN
gp-378	90	15	of	of	ADP
gp-378	90	16	substance	substance	NOUN
gp-378	90	17	and	and	CCONJ
gp-378	90	18	contribution	contribution	NOUN
gp-378	90	19	to	to	ADP
gp-378	90	20	the	the	DET
gp-378	90	21	analysis	analysis	NOUN
gp-378	90	22	of	of	ADP
gp-378	90	23	relationships	relationship	NOUN
gp-378	90	24	between	between	ADP
gp-378	90	25	variables	variable	NOUN
gp-378	90	26	.	.	PUNCT
gp-378	91	1	30	30	NUM
gp-378	91	2	eligible	eligible	ADJ
gp-378	91	3	(	(	PUNCT
gp-378	91	4	0	0	NUM
gp-378	91	5	excluded	exclude	VERB
gp-378	91	6	)	)	PUNCT
gp-378	91	7	included	include	VERB
gp-378	91	8	articles	article	NOUN
gp-378	91	9	that	that	PRON
gp-378	91	10	met	meet	VERB
gp-378	91	11	all	all	DET
gp-378	91	12	inclusion	inclusion	NOUN
gp-378	91	13	criteria	criterion	NOUN
gp-378	91	14	were	be	AUX
gp-378	91	15	used	use	VERB
gp-378	91	16	in	in	ADP
gp-378	91	17	thematic	thematic	ADJ
gp-378	91	18	analysis	analysis	NOUN
gp-378	91	19	and	and	CCONJ
gp-378	91	20	narrative	narrative	NOUN
gp-378	91	21	synthesis	synthesis	NOUN
gp-378	91	22	.	.	PUNCT
gp-378	92	1	30	30	NUM
gp-378	92	2	final	final	ADJ
gp-378	92	3	inclusion	inclusion	NOUN
gp-378	92	4	articles	article	NOUN
gp-378	92	5	source	source	NOUN
gp-378	92	6	:	:	PUNCT
gp-378	92	7	primary	primary	ADJ
gp-378	92	8	data	datum	NOUN
gp-378	92	9	processed	process	VERB
gp-378	92	10	2025	2025	NUM
gp-378	92	11	green	green	ADJ
gp-378	92	12	marketing	marketing	NOUN
gp-378	92	13	,	,	PUNCT
gp-378	92	14	innovation	innovation	NOUN
gp-378	92	15	,	,	PUNCT
gp-378	92	16	and	and	CCONJ
gp-378	92	17	competitive	competitive	ADJ
gp-378	92	18	advantage	advantage	NOUN
gp-378	92	19	:	:	PUNCT
gp-378	92	20	future	future	ADJ
gp-378	92	21	research	research	NOUN
gp-378	92	22	directions	direction	NOUN
gp-378	92	23	2065	2065	NUM
gp-378	92	24	the	the	DET
gp-378	92	25	prisma	prisma	NOUN
gp-378	92	26	2020	2020	NUM
gp-378	92	27	stages	stage	NOUN
gp-378	92	28	table	table	NOUN
gp-378	92	29	shows	show	VERB
gp-378	92	30	that	that	SCONJ
gp-378	92	31	all	all	DET
gp-378	92	32	articles	article	NOUN
gp-378	92	33	identified	identify	VERB
gp-378	92	34	through	through	ADP
gp-378	92	35	the	the	DET
gp-378	92	36	scopus	scopus	PROPN
gp-378	92	37	search	search	NOUN
gp-378	92	38	met	meet	VERB
gp-378	92	39	the	the	DET
gp-378	92	40	established	establish	VERB
gp-378	92	41	selection	selection	NOUN
gp-378	92	42	criteria	criterion	NOUN
gp-378	92	43	.	.	PUNCT
gp-378	93	1	this	this	PRON
gp-378	93	2	confirms	confirm	VERB
gp-378	93	3	that	that	SCONJ
gp-378	93	4	the	the	DET
gp-378	93	5	research	research	NOUN
gp-378	93	6	dataset	dataset	NOUN
gp-378	93	7	is	be	AUX
gp-378	93	8	homogeneous	homogeneous	ADJ
gp-378	93	9	in	in	ADP
gp-378	93	10	terms	term	NOUN
gp-378	93	11	of	of	ADP
gp-378	93	12	quality	quality	NOUN
gp-378	93	13	(	(	PUNCT
gp-378	93	14	sjr	sjr	X
gp-378	93	15	>	>	X
gp-378	93	16	1.0	1.0	NUM
gp-378	93	17	)	)	PUNCT
gp-378	93	18	and	and	CCONJ
gp-378	93	19	thematic	thematic	ADJ
gp-378	93	20	relevance	relevance	NOUN
gp-378	93	21	,	,	PUNCT
gp-378	93	22	thus	thus	ADV
gp-378	93	23	supporting	support	VERB
gp-378	93	24	the	the	DET
gp-378	93	25	accuracy	accuracy	NOUN
gp-378	93	26	of	of	ADP
gp-378	93	27	theoretical	theoretical	ADJ
gp-378	93	28	synthesis	synthesis	NOUN
gp-378	93	29	and	and	CCONJ
gp-378	93	30	analysis	analysis	NOUN
gp-378	93	31	of	of	ADP
gp-378	93	32	inter	inter	ADJ
gp-378	93	33	-	-	ADJ
gp-378	93	34	variable	variable	ADJ
gp-378	93	35	relationships	relationship	NOUN
gp-378	93	36	.	.	PUNCT
gp-378	94	1	the	the	DET
gp-378	94	2	presentation	presentation	NOUN
gp-378	94	3	of	of	ADP
gp-378	94	4	this	this	DET
gp-378	94	5	table	table	NOUN
gp-378	94	6	also	also	ADV
gp-378	94	7	strengthens	strengthen	VERB
gp-378	94	8	the	the	DET
gp-378	94	9	credibility	credibility	NOUN
gp-378	94	10	of	of	ADP
gp-378	94	11	the	the	DET
gp-378	94	12	methodology	methodology	NOUN
gp-378	94	13	by	by	ADP
gp-378	94	14	demonstrating	demonstrate	VERB
gp-378	94	15	a	a	DET
gp-378	94	16	bias	bias	NOUN
gp-378	94	17	-	-	PUNCT
gp-378	94	18	free	free	ADJ
gp-378	94	19	selection	selection	NOUN
gp-378	94	20	process	process	NOUN
gp-378	94	21	that	that	PRON
gp-378	94	22	meets	meet	VERB
gp-378	94	23	international	international	ADJ
gp-378	94	24	standards	standard	NOUN
gp-378	94	25	,	,	PUNCT
gp-378	94	26	and	and	CCONJ
gp-378	94	27	provides	provide	VERB
gp-378	94	28	a	a	DET
gp-378	94	29	solid	solid	ADJ
gp-378	94	30	foundation	foundation	NOUN
gp-378	94	31	for	for	ADP
gp-378	94	32	the	the	DET
gp-378	94	33	thematic	thematic	ADJ
gp-378	94	34	content	content	NOUN
gp-378	94	35	analysis	analysis	NOUN
gp-378	94	36	and	and	CCONJ
gp-378	94	37	narrative	narrative	ADJ
gp-378	94	38	synthesis	synthesis	NOUN
gp-378	94	39	stages	stage	NOUN
gp-378	94	40	conducted	conduct	VERB
gp-378	94	41	in	in	ADP
gp-378	94	42	the	the	DET
gp-378	94	43	following	follow	VERB
gp-378	94	44	sections	section	NOUN
gp-378	94	45	.	.	PUNCT
gp-378	95	1	the	the	DET
gp-378	95	2	analytical	analytical	ADJ
gp-378	95	3	procedure	procedure	NOUN
gp-378	95	4	in	in	ADP
gp-378	95	5	this	this	DET
gp-378	95	6	study	study	NOUN
gp-378	95	7	is	be	AUX
gp-378	95	8	designed	design	VERB
gp-378	95	9	to	to	PART
gp-378	95	10	generate	generate	VERB
gp-378	95	11	a	a	DET
gp-378	95	12	comprehensive	comprehensive	ADJ
gp-378	95	13	understanding	understanding	NOUN
gp-378	95	14	of	of	ADP
gp-378	95	15	the	the	DET
gp-378	95	16	relationship	relationship	NOUN
gp-378	95	17	between	between	ADP
gp-378	95	18	green	green	ADJ
gp-378	95	19	marketing	marketing	NOUN
gp-378	95	20	,	,	PUNCT
gp-378	95	21	green	green	ADJ
gp-378	95	22	innovation	innovation	NOUN
gp-378	95	23	,	,	PUNCT
gp-378	95	24	and	and	CCONJ
gp-378	95	25	green	green	ADJ
gp-378	95	26	competitive	competitive	ADJ
gp-378	95	27	advantage	advantage	NOUN
gp-378	95	28	through	through	ADP
gp-378	95	29	a	a	DET
gp-378	95	30	two	two	NUM
gp-378	95	31	-	-	PUNCT
gp-378	95	32	stage	stage	NOUN
gp-378	95	33	approach	approach	NOUN
gp-378	95	34	:	:	PUNCT
gp-378	95	35	thematic	thematic	ADJ
gp-378	95	36	content	content	NOUN
gp-378	95	37	analysis	analysis	NOUN
gp-378	95	38	and	and	CCONJ
gp-378	95	39	narrative	narrative	NOUN
gp-378	95	40	synthesis	synthesis	NOUN
gp-378	95	41	.	.	PUNCT
gp-378	96	1	this	this	DET
gp-378	96	2	process	process	NOUN
gp-378	96	3	starts	start	VERB
gp-378	96	4	from	from	ADP
gp-378	96	5	data	datum	NOUN
gp-378	96	6	extracted	extract	VERB
gp-378	96	7	from	from	ADP
gp-378	96	8	30	30	NUM
gp-378	96	9	scopus	scopus	NOUN
gp-378	96	10	-	-	PUNCT
gp-378	96	11	indexed	index	VERB
gp-378	96	12	articles	article	NOUN
gp-378	96	13	as	as	SCONJ
gp-378	96	14	listed	list	VERB
gp-378	96	15	in	in	ADP
gp-378	96	16	the	the	DET
gp-378	96	17	data	data	NOUN
gp-378	96	18	extraction	extraction	NOUN
gp-378	96	19	matrix	matrix	NOUN
gp-378	96	20	in	in	ADP
gp-378	96	21	the	the	DET
gp-378	96	22	file	file	NOUN
gp-378	96	23	,	,	PUNCT
gp-378	96	24	which	which	PRON
gp-378	96	25	contains	contain	VERB
gp-378	96	26	elements	element	NOUN
gp-378	96	27	of	of	ADP
gp-378	96	28	authors	author	NOUN
gp-378	96	29	,	,	PUNCT
gp-378	96	30	journals	journal	NOUN
gp-378	96	31	,	,	PUNCT
gp-378	96	32	variables	variable	NOUN
gp-378	96	33	,	,	PUNCT
gp-378	96	34	and	and	CCONJ
gp-378	96	35	key	key	ADJ
gp-378	96	36	findings	finding	NOUN
gp-378	96	37	.	.	PUNCT
gp-378	97	1	this	this	DET
gp-378	97	2	structure	structure	NOUN
gp-378	97	3	ensures	ensure	VERB
gp-378	97	4	that	that	SCONJ
gp-378	97	5	each	each	DET
gp-378	97	6	finding	finding	NOUN
gp-378	97	7	is	be	AUX
gp-378	97	8	reviewed	review	VERB
gp-378	97	9	in	in	ADP
gp-378	97	10	depth	depth	NOUN
gp-378	97	11	and	and	CCONJ
gp-378	97	12	systematically	systematically	ADV
gp-378	97	13	,	,	PUNCT
gp-378	97	14	in	in	ADP
gp-378	97	15	accordance	accordance	NOUN
gp-378	97	16	with	with	ADP
gp-378	97	17	the	the	DET
gp-378	97	18	prisma	prisma	NOUN
gp-378	97	19	framework	framework	NOUN
gp-378	97	20	and	and	CCONJ
gp-378	97	21	the	the	DET
gp-378	97	22	principle	principle	NOUN
gp-378	97	23	of	of	ADP
gp-378	97	24	methodological	methodological	ADJ
gp-378	97	25	transparency	transparency	NOUN
gp-378	97	26	.	.	PUNCT
gp-378	98	1	a.	a.	PROPN
gp-378	98	2	thematic	thematic	ADJ
gp-378	98	3	content	content	NOUN
gp-378	98	4	analysis	analysis	NOUN
gp-378	98	5	thematic	thematic	ADJ
gp-378	98	6	analysis	analysis	NOUN
gp-378	98	7	was	be	AUX
gp-378	98	8	conducted	conduct	VERB
gp-378	98	9	as	as	ADP
gp-378	98	10	the	the	DET
gp-378	98	11	first	first	ADJ
gp-378	98	12	step	step	NOUN
gp-378	98	13	to	to	PART
gp-378	98	14	organize	organize	VERB
gp-378	98	15	the	the	DET
gp-378	98	16	data	datum	NOUN
gp-378	98	17	into	into	ADP
gp-378	98	18	categories	category	NOUN
gp-378	98	19	consistent	consistent	ADJ
gp-378	98	20	with	with	ADP
gp-378	98	21	the	the	DET
gp-378	98	22	research	research	NOUN
gp-378	98	23	focus	focus	NOUN
gp-378	98	24	.	.	PUNCT
gp-378	99	1	the	the	DET
gp-378	99	2	coding	code	VERB
gp-378	99	3	process	process	NOUN
gp-378	99	4	drew	draw	VERB
gp-378	99	5	on	on	ADP
gp-378	99	6	three	three	NUM
gp-378	99	7	main	main	ADJ
gp-378	99	8	categories	category	NOUN
gp-378	99	9	that	that	PRON
gp-378	99	10	recurred	recur	VERB
gp-378	99	11	in	in	ADP
gp-378	99	12	the	the	DET
gp-378	99	13	reviewed	review	VERB
gp-378	99	14	articles	article	NOUN
gp-378	99	15	,	,	PUNCT
gp-378	99	16	as	as	ADV
gp-378	99	17	well	well	ADV
gp-378	99	18	as	as	ADP
gp-378	99	19	additional	additional	ADJ
gp-378	99	20	categories	category	NOUN
gp-378	99	21	that	that	PRON
gp-378	99	22	emerged	emerge	VERB
gp-378	99	23	from	from	ADP
gp-378	99	24	variable	variable	ADJ
gp-378	99	25	patterns	pattern	NOUN
gp-378	99	26	in	in	ADP
gp-378	99	27	the	the	DET
gp-378	99	28	literature	literature	NOUN
gp-378	99	29	.	.	PUNCT
gp-378	100	1	the	the	DET
gp-378	100	2	three	three	NUM
gp-378	100	3	main	main	ADJ
gp-378	100	4	categories	category	NOUN
gp-378	100	5	are	be	AUX
gp-378	100	6	:	:	PUNCT
gp-378	100	7	1	1	X
gp-378	100	8	.	.	PUNCT
gp-378	100	9	green	green	ADJ
gp-378	100	10	marketing	marketing	NOUN
gp-378	100	11	orientation	orientation	NOUN
gp-378	100	12	.	.	PUNCT
gp-378	101	1	this	this	DET
gp-378	101	2	category	category	NOUN
gp-378	101	3	includes	include	VERB
gp-378	101	4	studies	study	NOUN
gp-378	101	5	that	that	PRON
gp-378	101	6	discuss	discuss	VERB
gp-378	101	7	the	the	DET
gp-378	101	8	strategic	strategic	ADJ
gp-378	101	9	and	and	CCONJ
gp-378	101	10	internal	internal	ADJ
gp-378	101	11	orientation	orientation	NOUN
gp-378	101	12	of	of	ADP
gp-378	101	13	green	green	ADJ
gp-378	101	14	marketing	marketing	NOUN
gp-378	101	15	,	,	PUNCT
gp-378	101	16	as	as	SCONJ
gp-378	101	17	described	describe	VERB
gp-378	101	18	by	by	ADP
gp-378	101	19	papadas	papadas	PROPN
gp-378	101	20	et	et	PROPN
gp-378	101	21	al	al	PROPN
gp-378	101	22	.	.	PROPN
gp-378	102	1	(	(	PUNCT
gp-378	102	2	2019	2019	NUM
gp-378	102	3	)	)	PUNCT
gp-378	102	4	and	and	CCONJ
gp-378	102	5	other	other	ADJ
gp-378	102	6	studies	study	NOUN
gp-378	102	7	related	relate	VERB
gp-378	102	8	to	to	ADP
gp-378	102	9	green	green	ADJ
gp-378	102	10	market	market	NOUN
gp-378	102	11	orientation	orientation	NOUN
gp-378	102	12	in	in	ADP
gp-378	102	13	the	the	DET
gp-378	102	14	files	file	NOUN
gp-378	102	15	.	.	PUNCT
gp-378	103	1	these	these	DET
gp-378	103	2	findings	finding	NOUN
gp-378	103	3	are	be	AUX
gp-378	103	4	also	also	ADV
gp-378	103	5	reflected	reflect	VERB
gp-378	103	6	in	in	ADP
gp-378	103	7	martins	martin	NOUN
gp-378	103	8	'	'	PART
gp-378	103	9	(	(	PUNCT
gp-378	103	10	2022	2022	NUM
gp-378	103	11	)	)	PUNCT
gp-378	103	12	research	research	NOUN
gp-378	103	13	on	on	ADP
gp-378	103	14	the	the	DET
gp-378	103	15	relationship	relationship	NOUN
gp-378	103	16	between	between	ADP
gp-378	103	17	green	green	ADJ
gp-378	103	18	marketing	marketing	NOUN
gp-378	103	19	and	and	CCONJ
gp-378	103	20	msme	msme	NOUN
gp-378	103	21	profitability	profitability	NOUN
gp-378	103	22	.	.	PUNCT
gp-378	104	1	2	2	X
gp-378	104	2	.	.	X
gp-378	104	3	green	green	ADJ
gp-378	104	4	innovation	innovation	NOUN
gp-378	104	5	and	and	CCONJ
gp-378	104	6	environmental	environmental	ADJ
gp-378	104	7	capabilities	capability	NOUN
gp-378	104	8	.	.	PUNCT
gp-378	105	1	this	this	DET
gp-378	105	2	category	category	NOUN
gp-378	105	3	includes	include	VERB
gp-378	105	4	articles	article	NOUN
gp-378	105	5	that	that	PRON
gp-378	105	6	emphasize	emphasize	VERB
gp-378	105	7	green	green	ADJ
gp-378	105	8	innovation	innovation	NOUN
gp-378	105	9	,	,	PUNCT
gp-378	105	10	environmental	environmental	ADJ
gp-378	105	11	capabilities	capability	NOUN
gp-378	105	12	,	,	PUNCT
gp-378	105	13	and	and	CCONJ
gp-378	105	14	the	the	DET
gp-378	105	15	mediating	mediate	VERB
gp-378	105	16	role	role	NOUN
gp-378	105	17	of	of	ADP
gp-378	105	18	green	green	ADJ
gp-378	105	19	innovation	innovation	NOUN
gp-378	105	20	,	,	PUNCT
gp-378	105	21	as	as	SCONJ
gp-378	105	22	found	find	VERB
gp-378	105	23	in	in	ADP
gp-378	105	24	ge	ge	PROPN
gp-378	105	25	et	et	PROPN
gp-378	105	26	al	al	PROPN
gp-378	105	27	.	.	PROPN
gp-378	106	1	(	(	PUNCT
gp-378	106	2	2018	2018	NUM
gp-378	106	3	)	)	PUNCT
gp-378	106	4	and	and	CCONJ
gp-378	106	5	afum	afum	ADV
gp-378	106	6	et	et	PROPN
gp-378	106	7	al	al	PROPN
gp-378	106	8	.	.	PROPN
gp-378	107	1	(	(	PUNCT
gp-378	107	2	2023	2023	NUM
gp-378	107	3	)	)	PUNCT
gp-378	107	4	.	.	PUNCT
gp-378	108	1	3	3	X
gp-378	108	2	.	.	X
gp-378	108	3	green	green	ADJ
gp-378	108	4	competitive	competitive	ADJ
gp-378	108	5	advantage	advantage	NOUN
gp-378	108	6	.	.	PUNCT
gp-378	109	1	this	this	DET
gp-378	109	2	theme	theme	NOUN
gp-378	109	3	highlights	highlight	VERB
gp-378	109	4	how	how	SCONJ
gp-378	109	5	green	green	ADJ
gp-378	109	6	orientation	orientation	NOUN
gp-378	109	7	and	and	CCONJ
gp-378	109	8	green	green	ADJ
gp-378	109	9	innovation	innovation	NOUN
gp-378	109	10	lead	lead	VERB
gp-378	109	11	to	to	ADP
gp-378	109	12	sustainable	sustainable	ADJ
gp-378	109	13	competitive	competitive	ADJ
gp-378	109	14	advantage	advantage	NOUN
gp-378	109	15	,	,	PUNCT
gp-378	109	16	as	as	SCONJ
gp-378	109	17	described	describe	VERB
gp-378	109	18	in	in	ADP
gp-378	109	19	alhemimah	alhemimah	PROPN
gp-378	109	20	et	et	PROPN
gp-378	109	21	al	al	PROPN
gp-378	109	22	.	.	PROPN
gp-378	110	1	(	(	PUNCT
gp-378	110	2	2025	2025	NUM
gp-378	110	3	)	)	PUNCT
gp-378	110	4	.	.	PUNCT
gp-378	111	1	in	in	ADP
gp-378	111	2	addition	addition	NOUN
gp-378	111	3	to	to	ADP
gp-378	111	4	these	these	DET
gp-378	111	5	three	three	NUM
gp-378	111	6	core	core	NOUN
gp-378	111	7	categories	category	NOUN
gp-378	111	8	,	,	PUNCT
gp-378	111	9	mediating	mediate	VERB
gp-378	111	10	and	and	CCONJ
gp-378	111	11	moderating	moderating	NOUN
gp-378	111	12	variables	variable	NOUN
gp-378	111	13	were	be	AUX
gp-378	111	14	also	also	ADV
gp-378	111	15	found	find	VERB
gp-378	111	16	to	to	PART
gp-378	111	17	enrich	enrich	VERB
gp-378	111	18	the	the	DET
gp-378	111	19	relationship	relationship	NOUN
gp-378	111	20	framework	framework	NOUN
gp-378	111	21	,	,	PUNCT
gp-378	111	22	such	such	ADJ
gp-378	111	23	as	as	ADP
gp-378	111	24	green	green	ADJ
gp-378	111	25	it	it	PRON
gp-378	111	26	empowerment	empowerment	NOUN
gp-378	111	27	as	as	SCONJ
gp-378	111	28	described	describe	VERB
gp-378	111	29	by	by	ADP
gp-378	111	30	setyaningrum	setyaningrum	PROPN
gp-378	111	31	et	et	PROPN
gp-378	111	32	al	al	PROPN
gp-378	111	33	.	.	PROPN
gp-378	112	1	(	(	PUNCT
gp-378	112	2	2023	2023	NUM
gp-378	112	3	)	)	PUNCT
gp-378	112	4	and	and	CCONJ
gp-378	112	5	eco	eco	NOUN
gp-378	112	6	-	-	PUNCT
gp-378	112	7	regulation	regulation	NOUN
gp-378	112	8	and	and	CCONJ
gp-378	112	9	government	government	NOUN
gp-378	112	10	support	support	NOUN
gp-378	112	11	as	as	SCONJ
gp-378	112	12	described	describe	VERB
gp-378	112	13	in	in	ADP
gp-378	112	14	achmad	achmad	PROPN
gp-378	112	15	et	et	PROPN
gp-378	112	16	al	al	PROPN
gp-378	112	17	.	.	PROPN
gp-378	113	1	(	(	PUNCT
gp-378	113	2	2023	2023	NUM
gp-378	113	3	)	)	PUNCT
gp-378	113	4	.	.	PUNCT
gp-378	114	1	table	table	NOUN
gp-378	115	1	3	3	NUM
gp-378	115	2	.	.	PUNCT
gp-378	115	3	thematic	thematic	ADJ
gp-378	115	4	coding	code	VERB
gp-378	115	5	categories	category	NOUN
gp-378	115	6	main	main	ADJ
gp-378	115	7	category	category	NOUN
gp-378	115	8	focus	focus	VERB
gp-378	115	9	description	description	NOUN
gp-378	115	10	example	example	NOUN
gp-378	115	11	articles	article	NOUN
gp-378	115	12	in	in	ADP
gp-378	115	13	the	the	DET
gp-378	115	14	dataset	dataset	VERB
gp-378	115	15	green	green	ADJ
gp-378	115	16	marketing	marketing	NOUN
gp-378	115	17	orientation	orientation	NOUN
gp-378	115	18	green	green	ADJ
gp-378	115	19	strategy	strategy	NOUN
gp-378	115	20	,	,	PUNCT
gp-378	115	21	green	green	ADJ
gp-378	115	22	market	market	NOUN
gp-378	115	23	orientation	orientation	NOUN
gp-378	115	24	,	,	PUNCT
gp-378	115	25	green	green	ADJ
gp-378	115	26	purchasing	purchase	VERB
gp-378	115	27	behavior	behavior	NOUN
gp-378	115	28	papadas	papada	NOUN
gp-378	115	29	et	et	PROPN
gp-378	115	30	al	al	PROPN
gp-378	115	31	.	.	PROPN
gp-378	116	1	(	(	PUNCT
gp-378	116	2	2019	2019	NUM
gp-378	116	3	)	)	PUNCT
gp-378	116	4	;	;	PUNCT
gp-378	117	1	martins	martin	NOUN
gp-378	117	2	(	(	PUNCT
gp-378	117	3	2022	2022	NUM
gp-378	117	4	)	)	PUNCT
gp-378	117	5	green	green	ADJ
gp-378	117	6	marketing	marketing	NOUN
gp-378	117	7	,	,	PUNCT
gp-378	117	8	innovation	innovation	NOUN
gp-378	117	9	,	,	PUNCT
gp-378	117	10	and	and	CCONJ
gp-378	117	11	competitive	competitive	ADJ
gp-378	117	12	advantage	advantage	NOUN
gp-378	117	13	:	:	PUNCT
gp-378	117	14	future	future	ADJ
gp-378	117	15	research	research	NOUN
gp-378	117	16	directions	direction	NOUN
gp-378	117	17	2066	2066	NUM
gp-378	117	18	green	green	ADJ
gp-378	117	19	innovation	innovation	NOUN
gp-378	117	20	&	&	CCONJ
gp-378	117	21	environmental	environmental	ADJ
gp-378	117	22	capabilities	capability	NOUN
gp-378	117	23	green	green	ADJ
gp-378	117	24	innovation	innovation	NOUN
gp-378	117	25	,	,	PUNCT
gp-378	117	26	eco	eco	NOUN
gp-378	117	27	-	-	PUNCT
gp-378	117	28	innovation	innovation	NOUN
gp-378	117	29	,	,	PUNCT
gp-378	117	30	environmental	environmental	ADJ
gp-378	117	31	capability	capability	NOUN
gp-378	117	32	ge	ge	PROPN
gp-378	117	33	et	et	PROPN
gp-378	117	34	al	al	PROPN
gp-378	117	35	.	.	PROPN
gp-378	117	36	(	(	PUNCT
gp-378	117	37	2018	2018	NUM
gp-378	117	38	)	)	PUNCT
gp-378	117	39	;	;	PUNCT
gp-378	117	40	afum	afum	NOUN
gp-378	117	41	et	et	PROPN
gp-378	117	42	al	al	PROPN
gp-378	117	43	.	.	PROPN
gp-378	117	44	(	(	PUNCT
gp-378	117	45	2023	2023	NUM
gp-378	117	46	)	)	PUNCT
gp-378	117	47	green	green	ADJ
gp-378	117	48	competitive	competitive	ADJ
gp-378	117	49	advantage	advantage	NOUN
gp-378	117	50	competitive	competitive	ADJ
gp-378	117	51	advantage	advantage	NOUN
gp-378	117	52	based	base	VERB
gp-378	117	53	on	on	ADP
gp-378	117	54	green	green	ADJ
gp-378	117	55	innovation	innovation	NOUN
gp-378	117	56	and	and	CCONJ
gp-378	117	57	green	green	ADJ
gp-378	117	58	strategy	strategy	NOUN
gp-378	117	59	alhemimah	alhemimah	PROPN
gp-378	117	60	et	et	PROPN
gp-378	117	61	al	al	PROPN
gp-378	117	62	.	.	PROPN
gp-378	118	1	(	(	PUNCT
gp-378	118	2	2025	2025	NUM
gp-378	118	3	)	)	PUNCT
gp-378	118	4	additional	additional	ADJ
gp-378	118	5	mediating	mediating	NOUN
gp-378	118	6	/	/	SYM
gp-378	118	7	moderative	moderative	ADJ
gp-378	118	8	variables	variable	NOUN
gp-378	118	9	green	green	ADJ
gp-378	118	10	it	it	PRON
gp-378	118	11	empowerment	empowerment	NOUN
gp-378	118	12	,	,	PUNCT
gp-378	118	13	eco	eco	NOUN
gp-378	118	14	-	-	PUNCT
gp-378	118	15	regulation	regulation	NOUN
gp-378	118	16	,	,	PUNCT
gp-378	118	17	government	government	NOUN
gp-378	118	18	support	support	NOUN
gp-378	118	19	setyaningrum	setyaningrum	NOUN
gp-378	118	20	et	et	PROPN
gp-378	118	21	al	al	PROPN
gp-378	118	22	.	.	PROPN
gp-378	119	1	(	(	PUNCT
gp-378	119	2	2023	2023	NUM
gp-378	119	3	)	)	PUNCT
gp-378	120	1	;	;	PUNCT
gp-378	120	2	ahmad	ahmad	PROPN
gp-378	120	3	et	et	PROPN
gp-378	120	4	al	al	PROPN
gp-378	120	5	.	.	PROPN
gp-378	121	1	(	(	PUNCT
gp-378	121	2	2023	2023	NUM
gp-378	121	3	)	)	PUNCT
gp-378	121	4	source	source	NOUN
gp-378	121	5	:	:	PUNCT
gp-378	121	6	primary	primary	ADJ
gp-378	121	7	data	datum	NOUN
gp-378	121	8	processed	process	VERB
gp-378	121	9	2025	2025	NUM
gp-378	121	10	this	this	DET
gp-378	121	11	table	table	NOUN
gp-378	121	12	serves	serve	VERB
gp-378	121	13	to	to	PART
gp-378	121	14	map	map	VERB
gp-378	121	15	the	the	DET
gp-378	121	16	relationships	relationship	NOUN
gp-378	121	17	between	between	ADP
gp-378	121	18	articles	article	NOUN
gp-378	121	19	and	and	CCONJ
gp-378	121	20	ensure	ensure	VERB
gp-378	121	21	that	that	SCONJ
gp-378	121	22	the	the	DET
gp-378	121	23	analytical	analytical	ADJ
gp-378	121	24	framework	framework	NOUN
gp-378	121	25	reflects	reflect	VERB
gp-378	121	26	the	the	DET
gp-378	121	27	depth	depth	NOUN
gp-378	121	28	and	and	CCONJ
gp-378	121	29	diversity	diversity	NOUN
gp-378	121	30	of	of	ADP
gp-378	121	31	the	the	DET
gp-378	121	32	literature	literature	NOUN
gp-378	121	33	reviewed	review	VERB
gp-378	121	34	.	.	PUNCT
gp-378	122	1	these	these	DET
gp-378	122	2	categories	category	NOUN
gp-378	122	3	demonstrate	demonstrate	VERB
gp-378	122	4	that	that	SCONJ
gp-378	122	5	the	the	DET
gp-378	122	6	studies	study	NOUN
gp-378	122	7	in	in	ADP
gp-378	122	8	the	the	DET
gp-378	122	9	dataset	dataset	NOUN
gp-378	122	10	consistently	consistently	ADV
gp-378	122	11	link	link	VERB
gp-378	122	12	organizational	organizational	ADJ
gp-378	122	13	strategy	strategy	NOUN
gp-378	122	14	,	,	PUNCT
gp-378	122	15	innovative	innovative	ADJ
gp-378	122	16	capabilities	capability	NOUN
gp-378	122	17	,	,	PUNCT
gp-378	122	18	and	and	CCONJ
gp-378	122	19	competitive	competitive	ADJ
gp-378	122	20	advantage	advantage	NOUN
gp-378	122	21	outcomes	outcome	NOUN
gp-378	122	22	.	.	PUNCT
gp-378	123	1	additional	additional	ADJ
gp-378	123	2	categories	category	NOUN
gp-378	123	3	such	such	ADJ
gp-378	123	4	as	as	ADP
gp-378	123	5	green	green	ADJ
gp-378	123	6	it	it	PRON
gp-378	123	7	empowerment	empowerment	NOUN
gp-378	123	8	and	and	CCONJ
gp-378	123	9	ecoregulation	ecoregulation	NOUN
gp-378	123	10	enrich	enrich	VERB
gp-378	123	11	the	the	DET
gp-378	123	12	mapping	mapping	NOUN
gp-378	123	13	by	by	ADP
gp-378	123	14	demonstrating	demonstrate	VERB
gp-378	123	15	that	that	SCONJ
gp-378	123	16	digital	digital	ADJ
gp-378	123	17	and	and	CCONJ
gp-378	123	18	institutional	institutional	ADJ
gp-378	123	19	factors	factor	NOUN
gp-378	123	20	play	play	VERB
gp-378	123	21	a	a	DET
gp-378	123	22	significant	significant	ADJ
gp-378	123	23	role	role	NOUN
gp-378	123	24	in	in	ADP
gp-378	123	25	strengthening	strengthen	VERB
gp-378	123	26	or	or	CCONJ
gp-378	123	27	mediating	mediate	VERB
gp-378	123	28	key	key	ADJ
gp-378	123	29	relationships	relationship	NOUN
gp-378	123	30	.	.	PUNCT
gp-378	124	1	thus	thus	ADV
gp-378	124	2	,	,	PUNCT
gp-378	124	3	this	this	DET
gp-378	124	4	thematic	thematic	ADJ
gp-378	124	5	analysis	analysis	NOUN
gp-378	124	6	provides	provide	VERB
gp-378	124	7	an	an	DET
gp-378	124	8	important	important	ADJ
gp-378	124	9	foundation	foundation	NOUN
gp-378	124	10	for	for	ADP
gp-378	124	11	understanding	understand	VERB
gp-378	124	12	how	how	SCONJ
gp-378	124	13	the	the	DET
gp-378	124	14	three	three	NUM
gp-378	124	15	core	core	ADJ
gp-378	124	16	variables	variable	NOUN
gp-378	124	17	—	—	PUNCT
gp-378	124	18	green	green	ADJ
gp-378	124	19	marketing	marketing	NOUN
gp-378	124	20	,	,	PUNCT
gp-378	124	21	green	green	ADJ
gp-378	124	22	innovation	innovation	NOUN
gp-378	124	23	,	,	PUNCT
gp-378	124	24	and	and	CCONJ
gp-378	124	25	green	green	ADJ
gp-378	124	26	competitive	competitive	ADJ
gp-378	124	27	advantage	advantage	NOUN
gp-378	124	28	—	—	PUNCT
gp-378	124	29	interact	interact	NOUN
gp-378	124	30	across	across	ADP
gp-378	124	31	country	country	NOUN
gp-378	124	32	and	and	CCONJ
gp-378	124	33	sector	sector	NOUN
gp-378	124	34	contexts	contexts	NOUN
gp-378	124	35	.	.	PUNCT
gp-378	125	1	b.	b.	PROPN
gp-378	125	2	narrative	narrative	PROPN
gp-378	125	3	synthesis	synthesis	NOUN
gp-378	125	4	the	the	DET
gp-378	125	5	next	next	ADJ
gp-378	125	6	stage	stage	NOUN
gp-378	125	7	is	be	AUX
gp-378	125	8	narrative	narrative	ADJ
gp-378	125	9	synthesis	synthesis	NOUN
gp-378	125	10	,	,	PUNCT
gp-378	125	11	which	which	PRON
gp-378	125	12	is	be	AUX
gp-378	125	13	used	use	VERB
gp-378	125	14	to	to	PART
gp-378	125	15	integrate	integrate	VERB
gp-378	125	16	findings	finding	NOUN
gp-378	125	17	from	from	ADP
gp-378	125	18	articles	article	NOUN
gp-378	125	19	from	from	ADP
gp-378	125	20	different	different	ADJ
gp-378	125	21	countries	country	NOUN
gp-378	125	22	and	and	CCONJ
gp-378	125	23	sectors	sector	NOUN
gp-378	125	24	.	.	PUNCT
gp-378	126	1	this	this	DET
gp-378	126	2	approach	approach	NOUN
gp-378	126	3	allows	allow	VERB
gp-378	126	4	for	for	ADP
gp-378	126	5	a	a	DET
gp-378	126	6	comprehensive	comprehensive	ADJ
gp-378	126	7	understanding	understanding	NOUN
gp-378	126	8	of	of	ADP
gp-378	126	9	the	the	DET
gp-378	126	10	mechanisms	mechanism	NOUN
gp-378	126	11	underlying	underlie	VERB
gp-378	126	12	the	the	DET
gp-378	126	13	relationships	relationship	NOUN
gp-378	126	14	between	between	ADP
gp-378	126	15	variables	variable	NOUN
gp-378	126	16	.	.	PUNCT
gp-378	127	1	narrative	narrative	ADJ
gp-378	127	2	synthesis	synthesis	NOUN
gp-378	127	3	combines	combine	VERB
gp-378	127	4	variables	variable	NOUN
gp-378	127	5	and	and	CCONJ
gp-378	127	6	findings	finding	NOUN
gp-378	127	7	across	across	ADP
gp-378	127	8	studies	study	NOUN
gp-378	127	9	to	to	PART
gp-378	127	10	identify	identify	VERB
gp-378	127	11	patterns	pattern	NOUN
gp-378	127	12	and	and	CCONJ
gp-378	127	13	conceptual	conceptual	ADJ
gp-378	127	14	mechanistic	mechanistic	ADJ
gp-378	127	15	pathways	pathway	NOUN
gp-378	127	16	:	:	PUNCT
gp-378	128	1	1	1	X
gp-378	128	2	.	.	X
gp-378	128	3	ge	ge	PROPN
gp-378	128	4	et	et	PROPN
gp-378	128	5	al	al	PROPN
gp-378	128	6	.	.	PROPN
gp-378	129	1	(	(	PUNCT
gp-378	129	2	2018	2018	NUM
gp-378	129	3	)	)	PUNCT
gp-378	129	4	show	show	VERB
gp-378	129	5	how	how	SCONJ
gp-378	129	6	green	green	ADJ
gp-378	129	7	innovation	innovation	NOUN
gp-378	129	8	strategies	strategy	NOUN
gp-378	129	9	can	can	AUX
gp-378	129	10	pave	pave	VERB
gp-378	129	11	the	the	DET
gp-378	129	12	way	way	NOUN
gp-378	129	13	to	to	PART
gp-378	129	14	sustainable	sustainable	VERB
gp-378	129	15	competitive	competitive	ADJ
gp-378	129	16	advantage	advantage	NOUN
gp-378	129	17	,	,	PUNCT
gp-378	129	18	emphasizing	emphasize	VERB
gp-378	129	19	the	the	DET
gp-378	129	20	limits	limit	NOUN
gp-378	129	21	and	and	CCONJ
gp-378	129	22	conditions	condition	NOUN
gp-378	129	23	of	of	ADP
gp-378	129	24	green	green	ADJ
gp-378	129	25	policy	policy	NOUN
gp-378	129	26	implementation	implementation	NOUN
gp-378	129	27	.	.	PUNCT
gp-378	130	1	2	2	X
gp-378	130	2	.	.	X
gp-378	130	3	martins	martin	NOUN
gp-378	130	4	(	(	PUNCT
gp-378	130	5	2022	2022	NUM
gp-378	130	6	)	)	PUNCT
gp-378	130	7	provides	provide	VERB
gp-378	130	8	evidence	evidence	NOUN
gp-378	130	9	that	that	SCONJ
gp-378	130	10	green	green	ADJ
gp-378	130	11	purchasing	purchase	VERB
gp-378	130	12	behavior	behavior	NOUN
gp-378	130	13	acts	act	VERB
gp-378	130	14	as	as	ADP
gp-378	130	15	an	an	DET
gp-378	130	16	important	important	ADJ
gp-378	130	17	link	link	NOUN
gp-378	130	18	between	between	ADP
gp-378	130	19	green	green	ADJ
gp-378	130	20	marketing	marketing	NOUN
gp-378	130	21	strategies	strategy	NOUN
gp-378	130	22	and	and	CCONJ
gp-378	130	23	msme	msme	NOUN
gp-378	130	24	profitability	profitability	NOUN
gp-378	130	25	.	.	PUNCT
gp-378	131	1	3	3	X
gp-378	131	2	.	.	X
gp-378	131	3	alhemimah	alhemimah	PROPN
gp-378	131	4	et	et	PROPN
gp-378	131	5	al	al	PROPN
gp-378	131	6	.	.	PROPN
gp-378	132	1	(	(	PUNCT
gp-378	132	2	2025	2025	NUM
gp-378	132	3	)	)	PUNCT
gp-378	132	4	emphasized	emphasize	VERB
gp-378	132	5	the	the	DET
gp-378	132	6	relationship	relationship	NOUN
gp-378	132	7	between	between	ADP
gp-378	132	8	green	green	ADJ
gp-378	132	9	capabilities	capability	NOUN
gp-378	132	10	,	,	PUNCT
gp-378	132	11	organizational	organizational	ADJ
gp-378	132	12	culture	culture	NOUN
gp-378	132	13	,	,	PUNCT
gp-378	132	14	and	and	CCONJ
gp-378	132	15	green	green	ADJ
gp-378	132	16	marketing	marketing	NOUN
gp-378	132	17	strategies	strategy	NOUN
gp-378	132	18	as	as	ADP
gp-378	132	19	the	the	DET
gp-378	132	20	main	main	ADJ
gp-378	132	21	drivers	driver	NOUN
gp-378	132	22	of	of	ADP
gp-378	132	23	green	green	ADJ
gp-378	132	24	competitive	competitive	ADJ
gp-378	132	25	advantage	advantage	NOUN
gp-378	132	26	.	.	PUNCT
gp-378	133	1	this	this	DET
gp-378	133	2	approach	approach	NOUN
gp-378	133	3	helps	help	VERB
gp-378	133	4	explain	explain	VERB
gp-378	133	5	how	how	SCONJ
gp-378	133	6	these	these	DET
gp-378	133	7	elements	element	NOUN
gp-378	133	8	complement	complement	VERB
gp-378	133	9	each	each	DET
gp-378	133	10	other	other	ADJ
gp-378	133	11	,	,	PUNCT
gp-378	133	12	presenting	present	VERB
gp-378	133	13	a	a	DET
gp-378	133	14	complete	complete	ADJ
gp-378	133	15	picture	picture	NOUN
gp-378	133	16	that	that	SCONJ
gp-378	133	17	competitive	competitive	ADJ
gp-378	133	18	advantage	advantage	NOUN
gp-378	133	19	does	do	AUX
gp-378	133	20	not	not	PART
gp-378	133	21	arise	arise	VERB
gp-378	133	22	solely	solely	ADV
gp-378	133	23	from	from	ADP
gp-378	133	24	the	the	DET
gp-378	133	25	adoption	adoption	NOUN
gp-378	133	26	of	of	ADP
gp-378	133	27	green	green	ADJ
gp-378	133	28	marketing	marketing	NOUN
gp-378	133	29	but	but	CCONJ
gp-378	133	30	from	from	ADP
gp-378	133	31	a	a	DET
gp-378	133	32	combination	combination	NOUN
gp-378	133	33	of	of	ADP
gp-378	133	34	internal	internal	ADJ
gp-378	133	35	capabilities	capability	NOUN
gp-378	133	36	,	,	PUNCT
gp-378	133	37	continuous	continuous	ADJ
gp-378	133	38	innovation	innovation	NOUN
gp-378	133	39	,	,	PUNCT
gp-378	133	40	institutional	institutional	ADJ
gp-378	133	41	support	support	NOUN
gp-378	133	42	,	,	PUNCT
gp-378	133	43	and	and	CCONJ
gp-378	133	44	the	the	DET
gp-378	133	45	use	use	NOUN
gp-378	133	46	of	of	ADP
gp-378	133	47	technology	technology	NOUN
gp-378	133	48	.	.	PUNCT
gp-378	134	1	a	a	DET
gp-378	134	2	global	global	ADJ
gp-378	134	3	approach	approach	NOUN
gp-378	134	4	is	be	AUX
gp-378	134	5	maintained	maintain	VERB
gp-378	134	6	because	because	SCONJ
gp-378	134	7	the	the	DET
gp-378	134	8	articles	article	NOUN
gp-378	134	9	in	in	ADP
gp-378	134	10	the	the	DET
gp-378	134	11	dataset	dataset	NOUN
gp-378	134	12	come	come	VERB
gp-378	134	13	from	from	ADP
gp-378	134	14	various	various	ADJ
gp-378	134	15	countries	country	NOUN
gp-378	134	16	and	and	CCONJ
gp-378	134	17	sectors	sector	NOUN
gp-378	134	18	,	,	PUNCT
gp-378	134	19	ranging	range	VERB
gp-378	134	20	from	from	ADP
gp-378	134	21	asia	asia	PROPN
gp-378	134	22	,	,	PUNCT
gp-378	134	23	europe	europe	PROPN
gp-378	134	24	,	,	PUNCT
gp-378	134	25	to	to	ADP
gp-378	134	26	africa	africa	PROPN
gp-378	134	27	,	,	PUNCT
gp-378	134	28	as	as	SCONJ
gp-378	134	29	seen	see	VERB
gp-378	134	30	from	from	ADP
gp-378	134	31	the	the	DET
gp-378	134	32	geographic	geographic	ADJ
gp-378	134	33	distribution	distribution	NOUN
gp-378	134	34	of	of	ADP
gp-378	134	35	the	the	DET
gp-378	134	36	files	file	NOUN
gp-378	134	37	.	.	PUNCT
gp-378	135	1	this	this	DET
gp-378	135	2	diverse	diverse	ADJ
gp-378	135	3	context	context	NOUN
gp-378	135	4	opens	open	VERB
gp-378	135	5	up	up	ADP
gp-378	135	6	opportunities	opportunity	NOUN
gp-378	135	7	to	to	PART
gp-378	135	8	understand	understand	VERB
gp-378	135	9	the	the	DET
gp-378	135	10	structural	structural	ADJ
gp-378	135	11	and	and	CCONJ
gp-378	135	12	institutional	institutional	ADJ
gp-378	135	13	differences	difference	NOUN
gp-378	135	14	that	that	PRON
gp-378	135	15	influence	influence	VERB
gp-378	135	16	the	the	DET
gp-378	135	17	effectiveness	effectiveness	NOUN
gp-378	135	18	of	of	ADP
gp-378	135	19	green	green	ADJ
gp-378	135	20	strategies	strategy	NOUN
gp-378	135	21	.	.	PUNCT
gp-378	136	1	for	for	ADP
gp-378	136	2	example	example	NOUN
gp-378	136	3	,	,	PUNCT
gp-378	136	4	research	research	NOUN
gp-378	136	5	by	by	ADP
gp-378	136	6	setyaningrum	setyaningrum	PROPN
gp-378	136	7	et	et	PROPN
gp-378	136	8	al	al	PROPN
gp-378	136	9	.	.	PROPN
gp-378	137	1	(	(	PUNCT
gp-378	137	2	2023	2023	NUM
gp-378	137	3	)	)	PUNCT
gp-378	137	4	emphasizes	emphasize	VERB
gp-378	137	5	the	the	DET
gp-378	137	6	role	role	NOUN
gp-378	137	7	of	of	ADP
gp-378	137	8	green	green	ADJ
gp-378	137	9	it	it	PRON
gp-378	137	10	empowerment	empowerment	NOUN
gp-378	137	11	in	in	ADP
gp-378	137	12	the	the	DET
gp-378	137	13	context	context	NOUN
gp-378	137	14	of	of	ADP
gp-378	137	15	indonesian	indonesian	ADJ
gp-378	137	16	msmes	msme	NOUN
gp-378	137	17	,	,	PUNCT
gp-378	137	18	while	while	SCONJ
gp-378	137	19	studies	study	NOUN
gp-378	137	20	such	such	ADJ
gp-378	137	21	as	as	ADP
gp-378	137	22	ismail	ismail	PROPN
gp-378	137	23	et	et	PROPN
gp-378	137	24	al	al	PROPN
gp-378	137	25	.	.	PROPN
gp-378	138	1	(	(	PUNCT
gp-378	138	2	2023	2023	NUM
gp-378	138	3	)	)	PUNCT
gp-378	138	4	highlight	highlight	VERB
gp-378	138	5	the	the	DET
gp-378	138	6	role	role	NOUN
gp-378	138	7	of	of	ADP
gp-378	138	8	green	green	ADJ
gp-378	138	9	absorptive	absorptive	ADJ
gp-378	138	10	capacity	capacity	NOUN
gp-378	138	11	in	in	ADP
gp-378	138	12	the	the	DET
gp-378	138	13	east	east	ADJ
gp-378	138	14	african	african	ADJ
gp-378	138	15	context	context	NOUN
gp-378	138	16	.	.	PUNCT
gp-378	139	1	green	green	ADJ
gp-378	139	2	marketing	marketing	NOUN
gp-378	139	3	,	,	PUNCT
gp-378	139	4	innovation	innovation	NOUN
gp-378	139	5	,	,	PUNCT
gp-378	139	6	and	and	CCONJ
gp-378	139	7	competitive	competitive	ADJ
gp-378	139	8	advantage	advantage	NOUN
gp-378	139	9	:	:	PUNCT
gp-378	139	10	future	future	ADJ
gp-378	139	11	research	research	NOUN
gp-378	139	12	directions	direction	NOUN
gp-378	139	13	2067	2067	NUM
gp-378	139	14	this	this	DET
gp-378	139	15	global	global	ADJ
gp-378	139	16	approach	approach	NOUN
gp-378	139	17	offers	offer	VERB
gp-378	139	18	methodological	methodological	ADJ
gp-378	139	19	advantages	advantage	NOUN
gp-378	139	20	because	because	SCONJ
gp-378	139	21	it	it	PRON
gp-378	139	22	allows	allow	VERB
gp-378	139	23	for	for	ADP
gp-378	139	24	the	the	DET
gp-378	139	25	identification	identification	NOUN
gp-378	139	26	of	of	ADP
gp-378	139	27	both	both	CCONJ
gp-378	139	28	universal	universal	ADJ
gp-378	139	29	and	and	CCONJ
gp-378	139	30	context	context	NOUN
gp-378	139	31	-	-	PUNCT
gp-378	139	32	specific	specific	ADJ
gp-378	139	33	patterns	pattern	NOUN
gp-378	139	34	.	.	PUNCT
gp-378	140	1	the	the	DET
gp-378	140	2	identified	identify	VERB
gp-378	140	3	global	global	ADJ
gp-378	140	4	patterns	pattern	NOUN
gp-378	140	5	are	be	AUX
gp-378	140	6	then	then	ADV
gp-378	140	7	used	use	VERB
gp-378	140	8	as	as	ADP
gp-378	140	9	a	a	DET
gp-378	140	10	basis	basis	NOUN
gp-378	140	11	for	for	ADP
gp-378	140	12	analysis	analysis	NOUN
gp-378	140	13	to	to	PART
gp-378	140	14	assess	assess	VERB
gp-378	140	15	the	the	DET
gp-378	140	16	relevance	relevance	NOUN
gp-378	140	17	of	of	ADP
gp-378	140	18	the	the	DET
gp-378	140	19	findings	finding	NOUN
gp-378	140	20	for	for	ADP
gp-378	140	21	developing	develop	VERB
gp-378	140	22	countries	country	NOUN
gp-378	140	23	like	like	ADP
gp-378	140	24	indonesia	indonesia	PROPN
gp-378	140	25	.	.	PUNCT
gp-378	141	1	thus	thus	ADV
gp-378	141	2	,	,	PUNCT
gp-378	141	3	this	this	DET
gp-378	141	4	synthesis	synthesis	NOUN
gp-378	141	5	not	not	PART
gp-378	141	6	only	only	ADV
gp-378	141	7	summarizes	summarize	VERB
gp-378	141	8	international	international	ADJ
gp-378	141	9	findings	finding	NOUN
gp-378	141	10	but	but	CCONJ
gp-378	141	11	also	also	ADV
gp-378	141	12	enriches	enrich	VERB
gp-378	141	13	local	local	ADJ
gp-378	141	14	understanding	understanding	NOUN
gp-378	141	15	of	of	ADP
gp-378	141	16	how	how	SCONJ
gp-378	141	17	green	green	ADJ
gp-378	141	18	marketing	marketing	NOUN
gp-378	141	19	and	and	CCONJ
gp-378	141	20	green	green	ADJ
gp-378	141	21	innovation	innovation	NOUN
gp-378	141	22	strategies	strategy	NOUN
gp-378	141	23	can	can	AUX
gp-378	141	24	be	be	AUX
gp-378	141	25	effectively	effectively	ADV
gp-378	141	26	implemented	implement	VERB
gp-378	141	27	in	in	ADP
gp-378	141	28	the	the	DET
gp-378	141	29	context	context	NOUN
gp-378	141	30	of	of	ADP
gp-378	141	31	msmes	msmes	PROPN
gp-378	141	32	.	.	PUNCT
gp-378	142	1	results	result	NOUN
gp-378	142	2	and	and	CCONJ
gp-378	142	3	discussion	discussion	NOUN
gp-378	142	4	the	the	DET
gp-378	142	5	research	research	NOUN
gp-378	142	6	results	result	NOUN
gp-378	142	7	obtained	obtain	VERB
gp-378	142	8	through	through	ADP
gp-378	142	9	the	the	DET
gp-378	142	10	systematic	systematic	ADJ
gp-378	142	11	literature	literature	NOUN
gp-378	142	12	review	review	NOUN
gp-378	142	13	approach	approach	NOUN
gp-378	142	14	based	base	VERB
gp-378	142	15	on	on	ADP
gp-378	142	16	prisma	prisma	PROPN
gp-378	142	17	2020	2020	NUM
gp-378	142	18	demonstrate	demonstrate	VERB
gp-378	142	19	a	a	DET
gp-378	142	20	rigorous	rigorous	ADJ
gp-378	142	21	and	and	CCONJ
gp-378	142	22	structured	structured	ADJ
gp-378	142	23	article	article	NOUN
gp-378	142	24	selection	selection	NOUN
gp-378	142	25	process	process	NOUN
gp-378	142	26	.	.	PUNCT
gp-378	143	1	the	the	DET
gp-378	143	2	prisma	prisma	PROPN
gp-378	143	3	diagram	diagram	NOUN
gp-378	143	4	used	use	VERB
gp-378	143	5	in	in	ADP
gp-378	143	6	this	this	DET
gp-378	143	7	study	study	NOUN
gp-378	143	8	displays	display	VERB
gp-378	143	9	the	the	DET
gp-378	143	10	selection	selection	NOUN
gp-378	143	11	process	process	NOUN
gp-378	143	12	from	from	ADP
gp-378	143	13	the	the	DET
gp-378	143	14	identification	identification	NOUN
gp-378	143	15	stage	stage	NOUN
gp-378	143	16	to	to	ADP
gp-378	143	17	final	final	ADJ
gp-378	143	18	inclusion	inclusion	NOUN
gp-378	143	19	.	.	PUNCT
gp-378	144	1	in	in	ADP
gp-378	144	2	the	the	DET
gp-378	144	3	identification	identification	NOUN
gp-378	144	4	stage	stage	NOUN
gp-378	144	5	,	,	PUNCT
gp-378	144	6	a	a	DET
gp-378	144	7	search	search	NOUN
gp-378	144	8	through	through	ADP
gp-378	144	9	the	the	DET
gp-378	144	10	scopus	scopus	PROPN
gp-378	144	11	database	database	NOUN
gp-378	144	12	yielded	yield	VERB
gp-378	144	13	1,069	1,069	NUM
gp-378	144	14	articles	article	NOUN
gp-378	144	15	relevant	relevant	ADJ
gp-378	144	16	to	to	ADP
gp-378	144	17	the	the	DET
gp-378	144	18	keywords	keyword	NOUN
gp-378	144	19	used	use	VERB
gp-378	144	20	.	.	PUNCT
gp-378	145	1	however	however	ADV
gp-378	145	2	,	,	PUNCT
gp-378	145	3	after	after	ADP
gp-378	145	4	the	the	DET
gp-378	145	5	duplication	duplication	NOUN
gp-378	145	6	process	process	NOUN
gp-378	145	7	,	,	PUNCT
gp-378	145	8	839	839	NUM
gp-378	145	9	articles	article	NOUN
gp-378	145	10	were	be	AUX
gp-378	145	11	eliminated	eliminate	VERB
gp-378	145	12	,	,	PUNCT
gp-378	145	13	leaving	leave	VERB
gp-378	145	14	230	230	NUM
gp-378	145	15	articles	article	NOUN
gp-378	145	16	for	for	ADP
gp-378	145	17	the	the	DET
gp-378	145	18	screening	screening	NOUN
gp-378	145	19	stage	stage	NOUN
gp-378	145	20	.	.	PUNCT
gp-378	146	1	in	in	ADP
gp-378	146	2	the	the	DET
gp-378	146	3	screening	screening	NOUN
gp-378	146	4	stage	stage	NOUN
gp-378	146	5	,	,	PUNCT
gp-378	146	6	titles	title	NOUN
gp-378	146	7	and	and	CCONJ
gp-378	146	8	abstracts	abstract	NOUN
gp-378	146	9	were	be	AUX
gp-378	146	10	analyzed	analyze	VERB
gp-378	146	11	to	to	PART
gp-378	146	12	assess	assess	VERB
gp-378	146	13	thematic	thematic	ADJ
gp-378	146	14	suitability	suitability	NOUN
gp-378	146	15	with	with	ADP
gp-378	146	16	the	the	DET
gp-378	146	17	research	research	NOUN
gp-378	146	18	focus	focus	NOUN
gp-378	146	19	.	.	PUNCT
gp-378	147	1	a	a	DET
gp-378	147	2	total	total	NOUN
gp-378	147	3	of	of	ADP
gp-378	147	4	162	162	NUM
gp-378	147	5	articles	article	NOUN
gp-378	147	6	did	do	AUX
gp-378	147	7	not	not	PART
gp-378	147	8	meet	meet	VERB
gp-378	147	9	the	the	DET
gp-378	147	10	criteria	criterion	NOUN
gp-378	147	11	because	because	SCONJ
gp-378	147	12	they	they	PRON
gp-378	147	13	did	do	AUX
gp-378	147	14	not	not	PART
gp-378	147	15	examine	examine	VERB
gp-378	147	16	the	the	DET
gp-378	147	17	relationship	relationship	NOUN
gp-378	147	18	between	between	ADP
gp-378	147	19	green	green	ADJ
gp-378	147	20	marketing	marketing	NOUN
gp-378	147	21	,	,	PUNCT
gp-378	147	22	green	green	ADJ
gp-378	147	23	innovation	innovation	NOUN
gp-378	147	24	,	,	PUNCT
gp-378	147	25	and	and	CCONJ
gp-378	147	26	green	green	ADJ
gp-378	147	27	competitive	competitive	ADJ
gp-378	147	28	advantage	advantage	NOUN
gp-378	147	29	.	.	PUNCT
gp-378	148	1	thus	thus	ADV
gp-378	148	2	,	,	PUNCT
gp-378	148	3	68	68	NUM
gp-378	148	4	articles	article	NOUN
gp-378	148	5	proceeded	proceed	VERB
gp-378	148	6	to	to	ADP
gp-378	148	7	the	the	DET
gp-378	148	8	next	next	ADJ
gp-378	148	9	stage	stage	NOUN
gp-378	148	10	,	,	PUNCT
gp-378	148	11	namely	namely	ADV
gp-378	148	12	the	the	DET
gp-378	148	13	full	full	ADJ
gp-378	148	14	-	-	PUNCT
gp-378	148	15	text	text	NOUN
gp-378	148	16	search	search	NOUN
gp-378	148	17	.	.	PUNCT
gp-378	149	1	of	of	ADP
gp-378	149	2	these	these	PRON
gp-378	149	3	,	,	PUNCT
gp-378	149	4	38	38	NUM
gp-378	149	5	articles	article	NOUN
gp-378	149	6	were	be	AUX
gp-378	149	7	inaccessible	inaccessible	ADJ
gp-378	149	8	due	due	ADJ
gp-378	149	9	to	to	ADP
gp-378	149	10	limited	limit	VERB
gp-378	149	11	document	document	NOUN
gp-378	149	12	availability	availability	NOUN
gp-378	149	13	.	.	PUNCT
gp-378	150	1	finally	finally	ADV
gp-378	150	2	,	,	PUNCT
gp-378	150	3	30	30	NUM
gp-378	150	4	articles	article	NOUN
gp-378	150	5	were	be	AUX
gp-378	150	6	deemed	deem	VERB
gp-378	150	7	substantially	substantially	ADV
gp-378	150	8	suitable	suitable	ADJ
gp-378	150	9	at	at	ADP
gp-378	150	10	the	the	DET
gp-378	150	11	eligibility	eligibility	NOUN
gp-378	150	12	stage	stage	NOUN
gp-378	150	13	and	and	CCONJ
gp-378	150	14	became	become	VERB
gp-378	150	15	the	the	DET
gp-378	150	16	final	final	ADJ
gp-378	150	17	articles	article	NOUN
gp-378	150	18	analyzed	analyze	VERB
gp-378	150	19	in	in	ADP
gp-378	150	20	this	this	DET
gp-378	150	21	slr	slr	NOUN
gp-378	150	22	.	.	PUNCT
gp-378	151	1	the	the	DET
gp-378	151	2	diagram	diagram	NOUN
gp-378	151	3	shows	show	VERB
gp-378	151	4	the	the	DET
gp-378	151	5	number	number	NOUN
gp-378	151	6	of	of	ADP
gp-378	151	7	articles	article	NOUN
gp-378	151	8	at	at	ADP
gp-378	151	9	each	each	DET
gp-378	151	10	stage	stage	NOUN
gp-378	151	11	,	,	PUNCT
gp-378	151	12	from	from	ADP
gp-378	151	13	the	the	DET
gp-378	151	14	identification	identification	NOUN
gp-378	151	15	process	process	NOUN
gp-378	151	16	to	to	ADP
gp-378	151	17	the	the	DET
gp-378	151	18	final	final	ADJ
gp-378	151	19	inclusion	inclusion	NOUN
gp-378	151	20	.	.	PUNCT
gp-378	152	1	green	green	ADJ
gp-378	152	2	marketing	marketing	NOUN
gp-378	152	3	,	,	PUNCT
gp-378	152	4	innovation	innovation	NOUN
gp-378	152	5	,	,	PUNCT
gp-378	152	6	and	and	CCONJ
gp-378	152	7	competitive	competitive	ADJ
gp-378	152	8	advantage	advantage	NOUN
gp-378	152	9	:	:	PUNCT
gp-378	152	10	future	future	ADJ
gp-378	152	11	research	research	NOUN
gp-378	152	12	directions	direction	NOUN
gp-378	152	13	2068	2068	NUM
gp-378	152	14	figure	figure	NOUN
gp-378	152	15	1	1	NUM
gp-378	152	16	.	.	PUNCT
gp-378	153	1	prisma	prisma	PROPN
gp-378	153	2	2020	2020	NUM
gp-378	153	3	flow	flow	NOUN
gp-378	153	4	diagram	diagram	NOUN
gp-378	153	5	a	a	DET
gp-378	153	6	thematic	thematic	ADJ
gp-378	153	7	analysis	analysis	NOUN
gp-378	153	8	of	of	ADP
gp-378	153	9	the	the	DET
gp-378	153	10	30	30	NUM
gp-378	153	11	included	include	VERB
gp-378	153	12	articles	article	NOUN
gp-378	153	13	revealed	reveal	VERB
gp-378	153	14	three	three	NUM
gp-378	153	15	main	main	ADJ
gp-378	153	16	clusters	cluster	NOUN
gp-378	153	17	that	that	PRON
gp-378	153	18	consistently	consistently	ADV
gp-378	153	19	emerged	emerge	VERB
gp-378	153	20	in	in	ADP
gp-378	153	21	the	the	DET
gp-378	153	22	literature	literature	NOUN
gp-378	153	23	during	during	ADP
gp-378	153	24	the	the	DET
gp-378	153	25	2015–2025	2015–2025	NUM
gp-378	153	26	period	period	NOUN
gp-378	153	27	.	.	PUNCT
gp-378	154	1	the	the	DET
gp-378	154	2	first	first	ADJ
gp-378	154	3	cluster	cluster	NOUN
gp-378	154	4	is	be	AUX
gp-378	154	5	green	green	ADJ
gp-378	154	6	marketing	marketing	NOUN
gp-378	154	7	orientation	orientation	NOUN
gp-378	154	8	,	,	PUNCT
gp-378	154	9	which	which	PRON
gp-378	154	10	serves	serve	VERB
gp-378	154	11	as	as	ADP
gp-378	154	12	a	a	DET
gp-378	154	13	strategic	strategic	ADJ
gp-378	154	14	foundation	foundation	NOUN
gp-378	154	15	for	for	ADP
gp-378	154	16	building	build	VERB
gp-378	154	17	corporate	corporate	ADJ
gp-378	154	18	value	value	NOUN
gp-378	154	19	.	.	PUNCT
gp-378	155	1	articles	article	NOUN
gp-378	155	2	in	in	ADP
gp-378	155	3	this	this	DET
gp-378	155	4	cluster	cluster	NOUN
gp-378	155	5	emphasize	emphasize	VERB
gp-378	155	6	that	that	SCONJ
gp-378	155	7	green	green	ADJ
gp-378	155	8	marketing	marketing	NOUN
gp-378	155	9	orientation	orientation	NOUN
gp-378	155	10	is	be	AUX
gp-378	155	11	not	not	PART
gp-378	155	12	merely	merely	ADV
gp-378	155	13	an	an	DET
gp-378	155	14	external	external	ADJ
gp-378	155	15	communication	communication	NOUN
gp-378	155	16	effort	effort	NOUN
gp-378	155	17	but	but	CCONJ
gp-378	155	18	a	a	DET
gp-378	155	19	values	value	NOUN
gp-378	155	20	-	-	PUNCT
gp-378	155	21	based	base	VERB
gp-378	155	22	strategy	strategy	NOUN
gp-378	155	23	that	that	PRON
gp-378	155	24	shapes	shape	VERB
gp-378	155	25	consumer	consumer	NOUN
gp-378	155	26	perceptions	perception	NOUN
gp-378	155	27	and	and	CCONJ
gp-378	155	28	corporate	corporate	ADJ
gp-378	155	29	image	image	NOUN
gp-378	155	30	.	.	PUNCT
gp-378	156	1	studies	study	NOUN
gp-378	156	2	by	by	ADP
gp-378	156	3	martins	martin	NOUN
gp-378	156	4	(	(	PUNCT
gp-378	156	5	2022	2022	NUM
gp-378	156	6	)	)	PUNCT
gp-378	156	7	and	and	CCONJ
gp-378	156	8	afum	afum	ADV
gp-378	156	9	et	et	PROPN
gp-378	156	10	al	al	PROPN
gp-378	156	11	.	.	PROPN
gp-378	157	1	(	(	PUNCT
gp-378	157	2	2023	2023	NUM
gp-378	157	3	)	)	PUNCT
gp-378	157	4	demonstrate	demonstrate	VERB
gp-378	157	5	that	that	SCONJ
gp-378	157	6	this	this	DET
gp-378	157	7	orientation	orientation	NOUN
gp-378	157	8	can	can	AUX
gp-378	157	9	increase	increase	VERB
gp-378	157	10	consumer	consumer	NOUN
gp-378	157	11	trust	trust	NOUN
gp-378	157	12	,	,	PUNCT
gp-378	157	13	preference	preference	NOUN
gp-378	157	14	for	for	ADP
gp-378	157	15	green	green	ADJ
gp-378	157	16	products	product	NOUN
gp-378	157	17	,	,	PUNCT
gp-378	157	18	and	and	CCONJ
gp-378	157	19	corporate	corporate	ADJ
gp-378	157	20	legitimacy	legitimacy	NOUN
gp-378	157	21	in	in	ADP
gp-378	157	22	sustainable	sustainable	ADJ
gp-378	157	23	markets	market	NOUN
gp-378	157	24	.	.	PUNCT
gp-378	158	1	these	these	DET
gp-378	158	2	findings	finding	NOUN
gp-378	158	3	confirm	confirm	VERB
gp-378	158	4	that	that	SCONJ
gp-378	158	5	green	green	ADJ
gp-378	158	6	marketing	marketing	NOUN
gp-378	158	7	significantly	significantly	ADV
gp-378	158	8	contributes	contribute	VERB
gp-378	158	9	to	to	ADP
gp-378	158	10	consumer	consumer	NOUN
gp-378	158	11	behavior	behavior	NOUN
gp-378	158	12	and	and	CCONJ
gp-378	158	13	brand	brand	NOUN
gp-378	158	14	image	image	NOUN
gp-378	158	15	,	,	PUNCT
gp-378	158	16	supporting	support	VERB
gp-378	158	17	competitive	competitive	ADJ
gp-378	158	18	advantage	advantage	NOUN
gp-378	158	19	.	.	PUNCT
gp-378	159	1	the	the	DET
gp-378	159	2	second	second	ADJ
gp-378	159	3	cluster	cluster	NOUN
gp-378	159	4	relates	relate	VERB
gp-378	159	5	to	to	ADP
gp-378	159	6	the	the	DET
gp-378	159	7	role	role	NOUN
gp-378	159	8	of	of	ADP
gp-378	159	9	green	green	ADJ
gp-378	159	10	innovation	innovation	NOUN
gp-378	159	11	and	and	CCONJ
gp-378	159	12	environmental	environmental	ADJ
gp-378	159	13	capabilities	capability	NOUN
gp-378	159	14	.	.	PUNCT
gp-378	160	1	the	the	DET
gp-378	160	2	analysis	analysis	NOUN
gp-378	160	3	shows	show	VERB
gp-378	160	4	that	that	SCONJ
gp-378	160	5	green	green	ADJ
gp-378	160	6	innovation	innovation	NOUN
gp-378	160	7	is	be	AUX
gp-378	160	8	a	a	DET
gp-378	160	9	crucial	crucial	ADJ
gp-378	160	10	component	component	NOUN
gp-378	160	11	mediating	mediate	VERB
gp-378	160	12	the	the	DET
gp-378	160	13	relationship	relationship	NOUN
gp-378	160	14	between	between	ADP
gp-378	160	15	green	green	ADJ
gp-378	160	16	marketing	marketing	NOUN
gp-378	160	17	orientation	orientation	NOUN
gp-378	160	18	and	and	CCONJ
gp-378	160	19	competitive	competitive	ADJ
gp-378	160	20	advantage	advantage	NOUN
gp-378	160	21	.	.	PUNCT
gp-378	161	1	studies	study	NOUN
gp-378	161	2	such	such	ADJ
gp-378	161	3	as	as	ADP
gp-378	161	4	ge	ge	PROPN
gp-378	161	5	et	et	PROPN
gp-378	161	6	al	al	PROPN
gp-378	161	7	.	.	PROPN
gp-378	162	1	(	(	PUNCT
gp-378	162	2	2018	2018	NUM
gp-378	162	3	)	)	PUNCT
gp-378	162	4	show	show	VERB
gp-378	162	5	that	that	SCONJ
gp-378	162	6	eco	eco	PROPN
gp-378	162	7	-	-	PUNCT
gp-378	162	8	innovation	innovation	NOUN
gp-378	162	9	can	can	AUX
gp-378	162	10	strengthen	strengthen	VERB
gp-378	162	11	product	product	NOUN
gp-378	162	12	differentiation	differentiation	NOUN
gp-378	162	13	and	and	CCONJ
gp-378	162	14	improve	improve	VERB
gp-378	162	15	production	production	NOUN
gp-378	162	16	process	process	NOUN
gp-378	162	17	efficiency	efficiency	NOUN
gp-378	162	18	through	through	ADP
gp-378	162	19	better	well	ADJ
gp-378	162	20	resource	resource	NOUN
gp-378	162	21	utilization	utilization	NOUN
gp-378	162	22	.	.	PUNCT
gp-378	163	1	other	other	ADJ
gp-378	163	2	articles	article	NOUN
gp-378	163	3	,	,	PUNCT
gp-378	163	4	such	such	ADJ
gp-378	163	5	as	as	ADP
gp-378	163	6	afum	afum	NOUN
gp-378	163	7	et	et	PROPN
gp-378	163	8	al	al	PROPN
gp-378	163	9	.	.	PROPN
gp-378	163	10	(	(	PUNCT
gp-378	163	11	2023	2023	NUM
gp-378	163	12	)	)	PUNCT
gp-378	163	13	,	,	PUNCT
gp-378	163	14	show	show	VERB
gp-378	163	15	that	that	SCONJ
gp-378	163	16	green	green	ADJ
gp-378	163	17	marketing	marketing	NOUN
gp-378	163	18	,	,	PUNCT
gp-378	163	19	innovation	innovation	NOUN
gp-378	163	20	,	,	PUNCT
gp-378	163	21	and	and	CCONJ
gp-378	163	22	competitive	competitive	ADJ
gp-378	163	23	advantage	advantage	NOUN
gp-378	163	24	:	:	PUNCT
gp-378	163	25	future	future	ADJ
gp-378	163	26	research	research	NOUN
gp-378	163	27	directions	direction	NOUN
gp-378	163	28	2069	2069	NUM
gp-378	163	29	environmental	environmental	ADJ
gp-378	163	30	capabilities	capability	NOUN
gp-378	163	31	serve	serve	VERB
gp-378	163	32	as	as	ADP
gp-378	163	33	a	a	DET
gp-378	163	34	foundation	foundation	NOUN
gp-378	163	35	for	for	SCONJ
gp-378	163	36	companies	company	NOUN
gp-378	163	37	to	to	PART
gp-378	163	38	adapt	adapt	VERB
gp-378	163	39	and	and	CCONJ
gp-378	163	40	evaluate	evaluate	VERB
gp-378	163	41	available	available	ADJ
gp-378	163	42	green	green	ADJ
gp-378	163	43	technologies	technology	NOUN
gp-378	163	44	.	.	PUNCT
gp-378	164	1	these	these	DET
gp-378	164	2	findings	finding	NOUN
gp-378	164	3	demonstrate	demonstrate	VERB
gp-378	164	4	that	that	SCONJ
gp-378	164	5	green	green	ADJ
gp-378	164	6	innovation	innovation	NOUN
gp-378	164	7	not	not	PART
gp-378	164	8	only	only	ADV
gp-378	164	9	plays	play	VERB
gp-378	164	10	a	a	DET
gp-378	164	11	role	role	NOUN
gp-378	164	12	in	in	ADP
gp-378	164	13	reducing	reduce	VERB
gp-378	164	14	environmental	environmental	ADJ
gp-378	164	15	impacts	impact	NOUN
gp-378	164	16	but	but	CCONJ
gp-378	164	17	also	also	ADV
gp-378	164	18	increases	increase	VERB
gp-378	164	19	a	a	DET
gp-378	164	20	company	company	NOUN
gp-378	164	21	's	's	PART
gp-378	164	22	strategic	strategic	ADJ
gp-378	164	23	bargaining	bargaining	NOUN
gp-378	164	24	power	power	NOUN
gp-378	164	25	over	over	ADP
gp-378	164	26	its	its	PRON
gp-378	164	27	competitors	competitor	NOUN
gp-378	164	28	.	.	PUNCT
gp-378	165	1	the	the	DET
gp-378	165	2	third	third	ADJ
gp-378	165	3	cluster	cluster	NOUN
gp-378	165	4	relates	relate	VERB
gp-378	165	5	to	to	ADP
gp-378	165	6	green	green	ADJ
gp-378	165	7	competitive	competitive	ADJ
gp-378	165	8	advantage	advantage	NOUN
gp-378	165	9	,	,	PUNCT
gp-378	165	10	which	which	PRON
gp-378	165	11	is	be	AUX
gp-378	165	12	the	the	DET
gp-378	165	13	primary	primary	ADJ
gp-378	165	14	outcome	outcome	NOUN
gp-378	165	15	in	in	ADP
gp-378	165	16	various	various	ADJ
gp-378	165	17	studies	study	NOUN
gp-378	165	18	reviewed	review	VERB
gp-378	165	19	.	.	PUNCT
gp-378	166	1	a	a	DET
gp-378	166	2	study	study	NOUN
gp-378	166	3	by	by	ADP
gp-378	166	4	alhemimah	alhemimah	PROPN
gp-378	166	5	et	et	PROPN
gp-378	166	6	al	al	PROPN
gp-378	166	7	.	.	PROPN
gp-378	167	1	(	(	PUNCT
gp-378	167	2	2025	2025	NUM
gp-378	167	3	)	)	PUNCT
gp-378	167	4	shows	show	VERB
gp-378	167	5	that	that	SCONJ
gp-378	167	6	sustainable	sustainable	ADJ
gp-378	167	7	competitive	competitive	ADJ
gp-378	167	8	advantage	advantage	NOUN
gp-378	167	9	emerges	emerge	VERB
gp-378	167	10	as	as	ADP
gp-378	167	11	a	a	DET
gp-378	167	12	result	result	NOUN
gp-378	167	13	of	of	ADP
gp-378	167	14	a	a	DET
gp-378	167	15	strategic	strategic	ADJ
gp-378	167	16	combination	combination	NOUN
gp-378	167	17	of	of	ADP
gp-378	167	18	green	green	ADJ
gp-378	167	19	marketing	marketing	NOUN
gp-378	167	20	orientation	orientation	NOUN
gp-378	167	21	,	,	PUNCT
gp-378	167	22	green	green	ADJ
gp-378	167	23	innovation	innovation	NOUN
gp-378	167	24	,	,	PUNCT
gp-378	167	25	and	and	CCONJ
gp-378	167	26	environmental	environmental	ADJ
gp-378	167	27	capabilities	capability	NOUN
gp-378	167	28	.	.	PUNCT
gp-378	168	1	companies	company	NOUN
gp-378	168	2	that	that	PRON
gp-378	168	3	consistently	consistently	ADV
gp-378	168	4	implement	implement	VERB
gp-378	168	5	green	green	ADJ
gp-378	168	6	strategies	strategy	NOUN
gp-378	168	7	have	have	AUX
gp-378	168	8	been	be	AUX
gp-378	168	9	shown	show	VERB
gp-378	168	10	to	to	PART
gp-378	168	11	have	have	VERB
gp-378	168	12	a	a	DET
gp-378	168	13	higher	high	ADJ
gp-378	168	14	ability	ability	NOUN
gp-378	168	15	to	to	PART
gp-378	168	16	create	create	VERB
gp-378	168	17	long	long	ADJ
gp-378	168	18	-	-	PUNCT
gp-378	168	19	term	term	NOUN
gp-378	168	20	value	value	NOUN
gp-378	168	21	through	through	ADP
gp-378	168	22	a	a	DET
gp-378	168	23	positive	positive	ADJ
gp-378	168	24	reputation	reputation	NOUN
gp-378	168	25	,	,	PUNCT
gp-378	168	26	operational	operational	ADJ
gp-378	168	27	efficiency	efficiency	NOUN
gp-378	168	28	,	,	PUNCT
gp-378	168	29	and	and	CCONJ
gp-378	168	30	adaptation	adaptation	NOUN
gp-378	168	31	to	to	ADP
gp-378	168	32	environmental	environmental	ADJ
gp-378	168	33	regulations	regulation	NOUN
gp-378	168	34	.	.	PUNCT
gp-378	169	1	this	this	DET
gp-378	169	2	advantage	advantage	NOUN
gp-378	169	3	is	be	AUX
gp-378	169	4	becoming	become	VERB
gp-378	169	5	increasingly	increasingly	ADV
gp-378	169	6	important	important	ADJ
gp-378	169	7	in	in	ADP
gp-378	169	8	the	the	DET
gp-378	169	9	context	context	NOUN
gp-378	169	10	of	of	ADP
gp-378	169	11	global	global	ADJ
gp-378	169	12	competition	competition	NOUN
gp-378	169	13	that	that	PRON
gp-378	169	14	demands	demand	VERB
gp-378	169	15	socially	socially	ADV
gp-378	169	16	and	and	CCONJ
gp-378	169	17	ecologically	ecologically	ADV
gp-378	169	18	responsible	responsible	ADJ
gp-378	169	19	business	business	NOUN
gp-378	169	20	practices	practice	NOUN
gp-378	169	21	.	.	PUNCT
gp-378	170	1	a	a	DET
gp-378	170	2	cross	cross	ADJ
gp-378	170	3	-	-	ADJ
gp-378	170	4	article	article	ADJ
gp-378	170	5	analysis	analysis	NOUN
gp-378	170	6	also	also	ADV
gp-378	170	7	shows	show	VERB
gp-378	170	8	that	that	SCONJ
gp-378	170	9	there	there	PRON
gp-378	170	10	are	be	VERB
gp-378	170	11	supporting	support	VERB
gp-378	170	12	variables	variable	NOUN
gp-378	170	13	that	that	PRON
gp-378	170	14	strengthen	strengthen	VERB
gp-378	170	15	the	the	DET
gp-378	170	16	relationship	relationship	NOUN
gp-378	170	17	between	between	ADP
gp-378	170	18	green	green	ADJ
gp-378	170	19	marketing	marketing	NOUN
gp-378	170	20	and	and	CCONJ
gp-378	170	21	green	green	ADJ
gp-378	170	22	innovation	innovation	NOUN
gp-378	170	23	on	on	ADP
gp-378	170	24	competitive	competitive	ADJ
gp-378	170	25	advantage	advantage	NOUN
gp-378	170	26	.	.	PUNCT
gp-378	171	1	one	one	NUM
gp-378	171	2	important	important	ADJ
gp-378	171	3	finding	finding	NOUN
gp-378	171	4	is	be	AUX
gp-378	171	5	the	the	DET
gp-378	171	6	role	role	NOUN
gp-378	171	7	of	of	ADP
gp-378	171	8	green	green	ADJ
gp-378	171	9	it	it	PRON
gp-378	171	10	empowerment	empowerment	NOUN
gp-378	171	11	,	,	PUNCT
gp-378	171	12	as	as	SCONJ
gp-378	171	13	demonstrated	demonstrate	VERB
gp-378	171	14	in	in	ADP
gp-378	171	15	the	the	DET
gp-378	171	16	research	research	NOUN
gp-378	171	17	of	of	ADP
gp-378	171	18	setyaningrum	setyaningrum	PROPN
gp-378	171	19	et	et	PROPN
gp-378	171	20	al	al	PROPN
gp-378	171	21	.	.	PROPN
gp-378	172	1	(	(	PUNCT
gp-378	172	2	2023	2023	NUM
gp-378	172	3	)	)	PUNCT
gp-378	172	4	.	.	PUNCT
gp-378	173	1	the	the	DET
gp-378	173	2	article	article	NOUN
gp-378	173	3	illustrates	illustrate	VERB
gp-378	173	4	that	that	SCONJ
gp-378	173	5	the	the	DET
gp-378	173	6	use	use	NOUN
gp-378	173	7	of	of	ADP
gp-378	173	8	green	green	ADJ
gp-378	173	9	-	-	PUNCT
gp-378	173	10	oriented	orient	VERB
gp-378	173	11	information	information	NOUN
gp-378	173	12	technology	technology	NOUN
gp-378	173	13	can	can	AUX
gp-378	173	14	accelerate	accelerate	VERB
gp-378	173	15	the	the	DET
gp-378	173	16	digital	digital	ADJ
gp-378	173	17	transformation	transformation	NOUN
gp-378	173	18	process	process	NOUN
gp-378	173	19	of	of	ADP
gp-378	173	20	msmes	msme	NOUN
gp-378	173	21	,	,	PUNCT
gp-378	173	22	enabling	enable	VERB
gp-378	173	23	them	they	PRON
gp-378	173	24	to	to	PART
gp-378	173	25	adopt	adopt	VERB
gp-378	173	26	green	green	ADJ
gp-378	173	27	marketing	marketing	NOUN
gp-378	173	28	practices	practice	NOUN
gp-378	173	29	more	more	ADV
gp-378	173	30	effectively	effectively	ADV
gp-378	173	31	.	.	PUNCT
gp-378	174	1	furthermore	furthermore	ADV
gp-378	174	2	,	,	PUNCT
gp-378	174	3	the	the	DET
gp-378	174	4	research	research	NOUN
gp-378	174	5	of	of	ADP
gp-378	174	6	achmad	achmad	PROPN
gp-378	174	7	et	et	PROPN
gp-378	174	8	al	al	PROPN
gp-378	174	9	.	.	PROPN
gp-378	175	1	(	(	PUNCT
gp-378	175	2	2023	2023	NUM
gp-378	175	3	)	)	PUNCT
gp-378	175	4	emphasizes	emphasize	VERB
gp-378	175	5	that	that	SCONJ
gp-378	175	6	institutional	institutional	ADJ
gp-378	175	7	and	and	CCONJ
gp-378	175	8	regulatory	regulatory	ADJ
gp-378	175	9	support	support	NOUN
gp-378	175	10	act	act	NOUN
gp-378	175	11	as	as	ADP
gp-378	175	12	catalysts	catalyst	NOUN
gp-378	175	13	in	in	ADP
gp-378	175	14	strengthening	strengthen	VERB
gp-378	175	15	the	the	DET
gp-378	175	16	implementation	implementation	NOUN
gp-378	175	17	of	of	ADP
gp-378	175	18	green	green	ADJ
gp-378	175	19	strategies	strategy	NOUN
gp-378	175	20	.	.	PUNCT
gp-378	176	1	external	external	ADJ
gp-378	176	2	factors	factor	NOUN
gp-378	176	3	such	such	ADJ
gp-378	176	4	as	as	ADP
gp-378	176	5	government	government	NOUN
gp-378	176	6	policies	policy	NOUN
gp-378	176	7	and	and	CCONJ
gp-378	176	8	ecoregulations	ecoregulation	NOUN
gp-378	176	9	provide	provide	VERB
gp-378	176	10	both	both	DET
gp-378	176	11	pressure	pressure	NOUN
gp-378	176	12	and	and	CCONJ
gp-378	176	13	opportunities	opportunity	NOUN
gp-378	176	14	for	for	SCONJ
gp-378	176	15	companies	company	NOUN
gp-378	176	16	to	to	PART
gp-378	176	17	improve	improve	VERB
gp-378	176	18	their	their	PRON
gp-378	176	19	sustainability	sustainability	NOUN
gp-378	176	20	standards	standard	NOUN
gp-378	176	21	.	.	PUNCT
gp-378	177	1	table	table	NOUN
gp-378	177	2	4	4	NUM
gp-378	177	3	.	.	PUNCT
gp-378	178	1	thematic	thematic	ADJ
gp-378	178	2	clusters	cluster	NOUN
gp-378	178	3	based	base	VERB
gp-378	178	4	on	on	ADP
gp-378	178	5	30	30	NUM
gp-378	178	6	selected	select	VERB
gp-378	178	7	articles	article	NOUN
gp-378	178	8	cluster	cluster	NOUN
gp-378	178	9	focus	focus	NOUN
gp-378	178	10	of	of	ADP
gp-378	178	11	analysis	analysis	NOUN
gp-378	178	12	supporting	support	VERB
gp-378	178	13	articles	article	NOUN
gp-378	178	14	green	green	ADJ
gp-378	178	15	marketing	marketing	NOUN
gp-378	178	16	orientation	orientation	NOUN
gp-378	178	17	strategy	strategy	NOUN
gp-378	178	18	,	,	PUNCT
gp-378	178	19	consumer	consumer	NOUN
gp-378	178	20	perception	perception	NOUN
gp-378	178	21	,	,	PUNCT
gp-378	178	22	green	green	ADJ
gp-378	178	23	value	value	NOUN
gp-378	178	24	martins	martin	NOUN
gp-378	178	25	(	(	PUNCT
gp-378	178	26	2022	2022	NUM
gp-378	178	27	)	)	PUNCT
gp-378	178	28	;	;	PUNCT
gp-378	178	29	afum	afum	NOUN
gp-378	178	30	et	et	PROPN
gp-378	178	31	al	al	PROPN
gp-378	178	32	.	.	PROPN
gp-378	179	1	(	(	PUNCT
gp-378	179	2	2023	2023	NUM
gp-378	179	3	)	)	PUNCT
gp-378	179	4	green	green	ADJ
gp-378	179	5	innovation	innovation	NOUN
gp-378	179	6	&	&	CCONJ
gp-378	179	7	environmental	environmental	ADJ
gp-378	179	8	capability	capability	NOUN
gp-378	179	9	eco	eco	NOUN
gp-378	179	10	-	-	PUNCT
gp-378	179	11	innovation	innovation	NOUN
gp-378	179	12	,	,	PUNCT
gp-378	179	13	environmental	environmental	ADJ
gp-378	179	14	capability	capability	NOUN
gp-378	179	15	ge	ge	PROPN
gp-378	179	16	et	et	PROPN
gp-378	179	17	al	al	PROPN
gp-378	179	18	.	.	PROPN
gp-378	180	1	(	(	PUNCT
gp-378	180	2	2018	2018	NUM
gp-378	180	3	)	)	PUNCT
gp-378	180	4	green	green	ADJ
gp-378	180	5	competitive	competitive	ADJ
gp-378	180	6	advantage	advantage	NOUN
gp-378	180	7	green	green	ADJ
gp-378	180	8	differentiation	differentiation	NOUN
gp-378	180	9	,	,	PUNCT
gp-378	180	10	sustainable	sustainable	ADJ
gp-378	180	11	performance	performance	NOUN
gp-378	180	12	alhemimah	alhemimah	NOUN
gp-378	180	13	et	et	PROPN
gp-378	180	14	al	al	PROPN
gp-378	180	15	.	.	PROPN
gp-378	181	1	(	(	PUNCT
gp-378	181	2	2025	2025	NUM
gp-378	181	3	)	)	PUNCT
gp-378	181	4	mediator	mediator	NOUN
gp-378	181	5	/	/	SYM
gp-378	181	6	moderator	moderator	NOUN
gp-378	181	7	it	it	PRON
gp-378	181	8	empowerment	empowerment	NOUN
gp-378	181	9	,	,	PUNCT
gp-378	181	10	regulation	regulation	NOUN
gp-378	181	11	,	,	PUNCT
gp-378	181	12	institutional	institutional	ADJ
gp-378	181	13	support	support	NOUN
gp-378	181	14	setyaningrum	setyaningrum	NOUN
gp-378	181	15	et	et	PROPN
gp-378	181	16	al	al	PROPN
gp-378	181	17	.	.	PROPN
gp-378	182	1	(	(	PUNCT
gp-378	182	2	2023	2023	NUM
gp-378	182	3	)	)	PUNCT
gp-378	182	4	;	;	PUNCT
gp-378	183	1	ahmad	ahmad	PROPN
gp-378	183	2	et	et	PROPN
gp-378	183	3	al	al	PROPN
gp-378	183	4	.	.	PROPN
gp-378	183	5	(	(	PUNCT
gp-378	183	6	2023	2023	NUM
gp-378	183	7	)	)	PUNCT
gp-378	183	8	source	source	NOUN
gp-378	183	9	:	:	PUNCT
gp-378	183	10	primary	primary	ADJ
gp-378	183	11	data	datum	NOUN
gp-378	183	12	processed	process	VERB
gp-378	183	13	2025	2025	NUM
gp-378	183	14	the	the	DET
gp-378	183	15	narrative	narrative	ADJ
gp-378	183	16	synthesis	synthesis	NOUN
gp-378	183	17	results	result	NOUN
gp-378	183	18	show	show	VERB
gp-378	183	19	that	that	SCONJ
gp-378	183	20	green	green	ADJ
gp-378	183	21	competitive	competitive	ADJ
gp-378	183	22	advantage	advantage	NOUN
gp-378	183	23	emerges	emerge	VERB
gp-378	183	24	through	through	ADP
gp-378	183	25	a	a	DET
gp-378	183	26	multi	multi	ADJ
gp-378	183	27	-	-	ADJ
gp-378	183	28	layered	layered	ADJ
gp-378	183	29	mechanism	mechanism	NOUN
gp-378	183	30	,	,	PUNCT
gp-378	183	31	where	where	SCONJ
gp-378	183	32	green	green	ADJ
gp-378	183	33	marketing	marketing	NOUN
gp-378	183	34	orientation	orientation	NOUN
gp-378	183	35	serves	serve	VERB
gp-378	183	36	as	as	ADP
gp-378	183	37	a	a	DET
gp-378	183	38	strategic	strategic	ADJ
gp-378	183	39	driver	driver	NOUN
gp-378	183	40	,	,	PUNCT
gp-378	183	41	green	green	ADJ
gp-378	183	42	innovation	innovation	NOUN
gp-378	183	43	acts	act	VERB
gp-378	183	44	as	as	ADP
gp-378	183	45	a	a	DET
gp-378	183	46	transformation	transformation	NOUN
gp-378	183	47	pathway	pathway	NOUN
gp-378	183	48	,	,	PUNCT
gp-378	183	49	and	and	CCONJ
gp-378	183	50	environmental	environmental	ADJ
gp-378	183	51	capabilities	capability	NOUN
gp-378	183	52	strengthen	strengthen	VERB
gp-378	183	53	a	a	DET
gp-378	183	54	company	company	NOUN
gp-378	183	55	's	's	PART
gp-378	183	56	ability	ability	NOUN
gp-378	183	57	to	to	PART
gp-378	183	58	adapt	adapt	VERB
gp-378	183	59	to	to	ADP
gp-378	183	60	external	external	ADJ
gp-378	183	61	changes	change	NOUN
gp-378	183	62	.	.	PUNCT
gp-378	184	1	thus	thus	ADV
gp-378	184	2	,	,	PUNCT
gp-378	184	3	competitive	competitive	ADJ
gp-378	184	4	advantage	advantage	NOUN
gp-378	184	5	is	be	AUX
gp-378	184	6	not	not	PART
gp-378	184	7	simply	simply	ADV
gp-378	184	8	an	an	DET
gp-378	184	9	end	end	NOUN
gp-378	184	10	result	result	NOUN
gp-378	184	11	,	,	PUNCT
gp-378	184	12	but	but	CCONJ
gp-378	184	13	rather	rather	ADV
gp-378	184	14	a	a	DET
gp-378	184	15	manifestation	manifestation	NOUN
gp-378	184	16	of	of	ADP
gp-378	184	17	the	the	DET
gp-378	184	18	synergistic	synergistic	ADJ
gp-378	184	19	relationship	relationship	NOUN
gp-378	184	20	between	between	ADP
gp-378	184	21	marketing	marketing	NOUN
gp-378	184	22	strategy	strategy	NOUN
gp-378	184	23	,	,	PUNCT
gp-378	184	24	technological	technological	ADJ
gp-378	184	25	innovation	innovation	NOUN
gp-378	184	26	,	,	PUNCT
gp-378	184	27	and	and	CCONJ
gp-378	184	28	institutional	institutional	ADJ
gp-378	184	29	support	support	NOUN
gp-378	184	30	.	.	PUNCT
gp-378	185	1	the	the	DET
gp-378	185	2	slr	slr	NOUN
gp-378	185	3	results	result	NOUN
gp-378	185	4	also	also	ADV
gp-378	185	5	revealed	reveal	VERB
gp-378	185	6	several	several	ADJ
gp-378	185	7	important	important	ADJ
gp-378	185	8	research	research	NOUN
gp-378	185	9	gaps	gap	NOUN
gp-378	185	10	.	.	PUNCT
gp-378	186	1	first	first	ADV
gp-378	186	2	,	,	PUNCT
gp-378	186	3	few	few	ADJ
gp-378	186	4	studies	study	NOUN
gp-378	186	5	have	have	AUX
gp-378	186	6	tested	test	VERB
gp-378	186	7	an	an	DET
gp-378	186	8	integrative	integrative	ADJ
gp-378	186	9	model	model	NOUN
gp-378	186	10	that	that	PRON
gp-378	186	11	simultaneously	simultaneously	ADV
gp-378	186	12	encompasses	encompass	VERB
gp-378	186	13	all	all	DET
gp-378	186	14	three	three	NUM
gp-378	186	15	key	key	ADJ
gp-378	186	16	variables	variable	NOUN
gp-378	186	17	:	:	PUNCT
gp-378	186	18	green	green	ADJ
gp-378	186	19	green	green	ADJ
gp-378	186	20	marketing	marketing	NOUN
gp-378	186	21	,	,	PUNCT
gp-378	186	22	innovation	innovation	NOUN
gp-378	186	23	,	,	PUNCT
gp-378	186	24	and	and	CCONJ
gp-378	186	25	competitive	competitive	ADJ
gp-378	186	26	advantage	advantage	NOUN
gp-378	186	27	:	:	PUNCT
gp-378	186	28	future	future	ADJ
gp-378	186	29	research	research	NOUN
gp-378	186	30	directions	direction	NOUN
gp-378	186	31	2070	2070	NUM
gp-378	186	32	marketing	marketing	NOUN
gp-378	186	33	,	,	PUNCT
gp-378	186	34	green	green	ADJ
gp-378	186	35	innovation	innovation	NOUN
gp-378	186	36	,	,	PUNCT
gp-378	186	37	and	and	CCONJ
gp-378	186	38	green	green	ADJ
gp-378	186	39	competitive	competitive	ADJ
gp-378	186	40	advantage	advantage	NOUN
gp-378	186	41	.	.	PUNCT
gp-378	187	1	most	most	ADJ
gp-378	187	2	studies	study	NOUN
gp-378	187	3	only	only	ADV
gp-378	187	4	examine	examine	VERB
gp-378	187	5	two	two	NUM
gp-378	187	6	variables	variable	NOUN
gp-378	187	7	,	,	PUNCT
gp-378	187	8	leaving	leave	VERB
gp-378	187	9	the	the	DET
gp-378	187	10	comprehensive	comprehensive	ADJ
gp-378	187	11	relationship	relationship	NOUN
gp-378	187	12	largely	largely	ADV
gp-378	187	13	unexplored	unexplored	ADJ
gp-378	187	14	.	.	PUNCT
gp-378	188	1	second	second	ADJ
gp-378	188	2	,	,	PUNCT
gp-378	188	3	research	research	NOUN
gp-378	188	4	on	on	ADP
gp-378	188	5	msmes	msme	NOUN
gp-378	188	6	in	in	ADP
gp-378	188	7	developing	develop	VERB
gp-378	188	8	countries	country	NOUN
gp-378	188	9	,	,	PUNCT
gp-378	188	10	including	include	VERB
gp-378	188	11	indonesia	indonesia	PROPN
gp-378	188	12	,	,	PUNCT
gp-378	188	13	remains	remain	VERB
gp-378	188	14	very	very	ADV
gp-378	188	15	limited	limited	ADJ
gp-378	188	16	.	.	PUNCT
gp-378	189	1	although	although	SCONJ
gp-378	189	2	some	some	DET
gp-378	189	3	studies	study	NOUN
gp-378	189	4	address	address	VERB
gp-378	189	5	this	this	DET
gp-378	189	6	context	context	NOUN
gp-378	189	7	,	,	PUNCT
gp-378	189	8	such	such	ADJ
gp-378	189	9	as	as	ADP
gp-378	189	10	setyaningrum	setyaningrum	PROPN
gp-378	189	11	et	et	PROPN
gp-378	189	12	al	al	PROPN
gp-378	189	13	.	.	PROPN
gp-378	190	1	(	(	PUNCT
gp-378	190	2	2023	2023	NUM
gp-378	190	3	)	)	PUNCT
gp-378	190	4	,	,	PUNCT
gp-378	190	5	these	these	PRON
gp-378	190	6	are	be	AUX
gp-378	190	7	insufficient	insufficient	ADJ
gp-378	190	8	to	to	PART
gp-378	190	9	generate	generate	VERB
gp-378	190	10	strong	strong	ADJ
gp-378	190	11	generalizations	generalization	NOUN
gp-378	190	12	.	.	PUNCT
gp-378	191	1	third	third	ADJ
gp-378	191	2	,	,	PUNCT
gp-378	191	3	the	the	DET
gp-378	191	4	integration	integration	NOUN
gp-378	191	5	of	of	ADP
gp-378	191	6	digital	digital	ADJ
gp-378	191	7	factors	factor	NOUN
gp-378	191	8	such	such	ADJ
gp-378	191	9	as	as	ADP
gp-378	191	10	green	green	ADJ
gp-378	191	11	it	it	PRON
gp-378	191	12	empowerment	empowerment	NOUN
gp-378	191	13	and	and	CCONJ
gp-378	191	14	institutional	institutional	ADJ
gp-378	191	15	factors	factor	NOUN
gp-378	191	16	such	such	ADJ
gp-378	191	17	as	as	ADP
gp-378	191	18	eco	eco	NOUN
gp-378	191	19	-	-	PUNCT
gp-378	191	20	regulation	regulation	NOUN
gp-378	191	21	into	into	ADP
gp-378	191	22	a	a	DET
gp-378	191	23	single	single	ADJ
gp-378	191	24	conceptual	conceptual	ADJ
gp-378	191	25	model	model	NOUN
gp-378	191	26	is	be	AUX
gp-378	191	27	still	still	ADV
gp-378	191	28	rare	rare	ADJ
gp-378	191	29	,	,	PUNCT
gp-378	191	30	despite	despite	SCONJ
gp-378	191	31	the	the	DET
gp-378	191	32	significant	significant	ADJ
gp-378	191	33	role	role	NOUN
gp-378	191	34	both	both	PRON
gp-378	191	35	play	play	VERB
gp-378	191	36	in	in	ADP
gp-378	191	37	strengthening	strengthen	VERB
gp-378	191	38	green	green	ADJ
gp-378	191	39	strategies	strategy	NOUN
gp-378	191	40	.	.	PUNCT
gp-378	192	1	a	a	DET
gp-378	192	2	systematic	systematic	ADJ
gp-378	192	3	analysis	analysis	NOUN
gp-378	192	4	of	of	ADP
gp-378	192	5	thirty	thirty	NUM
gp-378	192	6	articles	article	NOUN
gp-378	192	7	successfully	successfully	ADV
gp-378	192	8	included	include	VERB
gp-378	192	9	in	in	ADP
gp-378	192	10	the	the	DET
gp-378	192	11	slr	slr	NOUN
gp-378	192	12	process	process	NOUN
gp-378	192	13	reveals	reveal	VERB
gp-378	192	14	that	that	SCONJ
gp-378	192	15	research	research	NOUN
gp-378	192	16	on	on	ADP
gp-378	192	17	green	green	ADJ
gp-378	192	18	marketing	marketing	NOUN
gp-378	192	19	,	,	PUNCT
gp-378	192	20	green	green	ADJ
gp-378	192	21	innovation	innovation	NOUN
gp-378	192	22	,	,	PUNCT
gp-378	192	23	and	and	CCONJ
gp-378	192	24	green	green	ADJ
gp-378	192	25	competitive	competitive	ADJ
gp-378	192	26	advantage	advantage	NOUN
gp-378	192	27	has	have	AUX
gp-378	192	28	grown	grow	VERB
gp-378	192	29	significantly	significantly	ADV
gp-378	192	30	over	over	ADP
gp-378	192	31	the	the	DET
gp-378	192	32	past	past	ADJ
gp-378	192	33	decade	decade	NOUN
gp-378	192	34	,	,	PUNCT
gp-378	192	35	yet	yet	CCONJ
gp-378	192	36	several	several	ADJ
gp-378	192	37	inconsistencies	inconsistency	NOUN
gp-378	192	38	and	and	CCONJ
gp-378	192	39	gaps	gap	NOUN
gp-378	192	40	remain	remain	VERB
gp-378	192	41	that	that	PRON
gp-378	192	42	remain	remain	VERB
gp-378	192	43	unexplained	unexplained	ADJ
gp-378	192	44	.	.	PUNCT
gp-378	193	1	while	while	SCONJ
gp-378	193	2	most	most	ADJ
gp-378	193	3	studies	study	NOUN
gp-378	193	4	agree	agree	VERB
gp-378	193	5	that	that	SCONJ
gp-378	193	6	green	green	ADJ
gp-378	193	7	marketing	marketing	NOUN
gp-378	193	8	orientation	orientation	NOUN
gp-378	193	9	and	and	CCONJ
gp-378	193	10	green	green	ADJ
gp-378	193	11	innovation	innovation	NOUN
gp-378	193	12	are	be	AUX
gp-378	193	13	important	important	ADJ
gp-378	193	14	factors	factor	NOUN
gp-378	193	15	in	in	ADP
gp-378	193	16	building	build	VERB
gp-378	193	17	sustainable	sustainable	ADJ
gp-378	193	18	competitive	competitive	ADJ
gp-378	193	19	advantage	advantage	NOUN
gp-378	193	20	,	,	PUNCT
gp-378	193	21	each	each	DET
gp-378	193	22	study	study	NOUN
gp-378	193	23	demonstrates	demonstrate	VERB
gp-378	193	24	variation	variation	NOUN
gp-378	193	25	in	in	ADP
gp-378	193	26	the	the	DET
gp-378	193	27	relationship	relationship	NOUN
gp-378	193	28	mechanisms	mechanism	NOUN
gp-378	193	29	,	,	PUNCT
gp-378	193	30	the	the	DET
gp-378	193	31	strength	strength	NOUN
gp-378	193	32	of	of	ADP
gp-378	193	33	influence	influence	NOUN
gp-378	193	34	,	,	PUNCT
gp-378	193	35	and	and	CCONJ
gp-378	193	36	the	the	DET
gp-378	193	37	specific	specific	ADJ
gp-378	193	38	conditions	condition	NOUN
gp-378	193	39	that	that	PRON
gp-378	193	40	determine	determine	VERB
gp-378	193	41	the	the	DET
gp-378	193	42	effectiveness	effectiveness	NOUN
gp-378	193	43	of	of	ADP
gp-378	193	44	these	these	DET
gp-378	193	45	strategies	strategy	NOUN
gp-378	193	46	.	.	PUNCT
gp-378	194	1	furthermore	furthermore	ADV
gp-378	194	2	,	,	PUNCT
gp-378	194	3	the	the	DET
gp-378	194	4	diverse	diverse	ADJ
gp-378	194	5	research	research	NOUN
gp-378	194	6	contexts	context	NOUN
gp-378	194	7	indicate	indicate	VERB
gp-378	194	8	that	that	SCONJ
gp-378	194	9	cultural	cultural	ADJ
gp-378	194	10	,	,	PUNCT
gp-378	194	11	technological	technological	ADJ
gp-378	194	12	,	,	PUNCT
gp-378	194	13	and	and	CCONJ
gp-378	194	14	institutional	institutional	ADJ
gp-378	194	15	factors	factor	NOUN
gp-378	194	16	in	in	ADP
gp-378	194	17	each	each	DET
gp-378	194	18	country	country	NOUN
gp-378	194	19	contribute	contribute	VERB
gp-378	194	20	differently	differently	ADV
gp-378	194	21	to	to	ADP
gp-378	194	22	the	the	DET
gp-378	194	23	dynamics	dynamic	NOUN
gp-378	194	24	of	of	ADP
gp-378	194	25	green	green	ADJ
gp-378	194	26	strategies	strategy	NOUN
gp-378	194	27	,	,	PUNCT
gp-378	194	28	making	make	VERB
gp-378	194	29	the	the	DET
gp-378	194	30	findings	finding	NOUN
gp-378	194	31	difficult	difficult	ADJ
gp-378	194	32	to	to	PART
gp-378	194	33	generalize	generalize	VERB
gp-378	194	34	.	.	PUNCT
gp-378	195	1	to	to	PART
gp-378	195	2	clarify	clarify	VERB
gp-378	195	3	research	research	NOUN
gp-378	195	4	areas	area	NOUN
gp-378	195	5	that	that	PRON
gp-378	195	6	still	still	ADV
gp-378	195	7	require	require	VERB
gp-378	195	8	further	further	ADJ
gp-378	195	9	investigation	investigation	NOUN
gp-378	195	10	,	,	PUNCT
gp-378	195	11	a	a	DET
gp-378	195	12	structured	structured	ADJ
gp-378	195	13	research	research	NOUN
gp-378	195	14	gap	gap	NOUN
gp-378	195	15	mapping	mapping	NOUN
gp-378	195	16	is	be	AUX
gp-378	195	17	necessary	necessary	ADJ
gp-378	195	18	.	.	PUNCT
gp-378	196	1	the	the	DET
gp-378	196	2	following	follow	VERB
gp-378	196	3	table	table	NOUN
gp-378	196	4	summarizes	summarize	VERB
gp-378	196	5	the	the	DET
gp-378	196	6	various	various	ADJ
gp-378	196	7	conceptual	conceptual	ADJ
gp-378	196	8	,	,	PUNCT
gp-378	196	9	methodological	methodological	ADJ
gp-378	196	10	,	,	PUNCT
gp-378	196	11	empirical	empirical	ADJ
gp-378	196	12	,	,	PUNCT
gp-378	196	13	and	and	CCONJ
gp-378	196	14	contextual	contextual	ADJ
gp-378	196	15	gaps	gap	NOUN
gp-378	196	16	identified	identify	VERB
gp-378	196	17	from	from	ADP
gp-378	196	18	the	the	DET
gp-378	196	19	literature	literature	NOUN
gp-378	196	20	synthesis	synthesis	NOUN
gp-378	196	21	.	.	PUNCT
gp-378	197	1	identifying	identify	VERB
gp-378	197	2	these	these	DET
gp-378	197	3	gaps	gap	NOUN
gp-378	197	4	is	be	AUX
gp-378	197	5	crucial	crucial	ADJ
gp-378	197	6	for	for	ADP
gp-378	197	7	providing	provide	VERB
gp-378	197	8	a	a	DET
gp-378	197	9	clearer	clear	ADJ
gp-378	197	10	direction	direction	NOUN
gp-378	197	11	for	for	ADP
gp-378	197	12	future	future	ADJ
gp-378	197	13	research	research	NOUN
gp-378	197	14	,	,	PUNCT
gp-378	197	15	particularly	particularly	ADV
gp-378	197	16	in	in	ADP
gp-378	197	17	the	the	DET
gp-378	197	18	context	context	NOUN
gp-378	197	19	of	of	ADP
gp-378	197	20	developing	develop	VERB
gp-378	197	21	countries	country	NOUN
gp-378	197	22	like	like	ADP
gp-378	197	23	indonesia	indonesia	PROPN
gp-378	197	24	,	,	PUNCT
gp-378	197	25	which	which	PRON
gp-378	197	26	have	have	VERB
gp-378	197	27	different	different	ADJ
gp-378	197	28	institutional	institutional	ADJ
gp-378	197	29	characteristics	characteristic	NOUN
gp-378	197	30	and	and	CCONJ
gp-378	197	31	technological	technological	ADJ
gp-378	197	32	readiness	readiness	NOUN
gp-378	197	33	than	than	ADP
gp-378	197	34	developed	developed	ADJ
gp-378	197	35	countries	country	NOUN
gp-378	197	36	.	.	PUNCT
gp-378	198	1	table	table	NOUN
gp-378	198	2	5	5	NUM
gp-378	198	3	.	.	PUNCT
gp-378	198	4	research	research	NOUN
gp-378	198	5	gap	gap	NOUN
gp-378	198	6	based	base	VERB
gp-378	198	7	on	on	ADP
gp-378	198	8	slr	slr	NOUN
gp-378	198	9	results	result	NOUN
gp-378	198	10	gap	gap	NOUN
gp-378	198	11	types	type	NOUN
gp-378	198	12	explanation	explanation	NOUN
gp-378	198	13	of	of	ADP
gp-378	198	14	gap	gap	NOUN
gp-378	198	15	in	in	ADP
gp-378	198	16	literature	literature	NOUN
gp-378	198	17	scientific	scientific	ADJ
gp-378	198	18	implications	implication	NOUN
gp-378	198	19	future	future	ADJ
gp-378	198	20	research	research	NOUN
gp-378	198	21	opportunities	opportunity	NOUN
gp-378	198	22	gap	gap	NOUN
gp-378	198	23	1	1	NUM
gp-378	198	24	–	–	PUNCT
gp-378	198	25	integrative	integrative	ADJ
gp-378	198	26	model	model	NOUN
gp-378	198	27	is	be	AUX
gp-378	198	28	not	not	PART
gp-378	198	29	consistent	consistent	ADJ
gp-378	198	30	most	most	ADJ
gp-378	198	31	articles	article	NOUN
gp-378	198	32	examine	examine	VERB
gp-378	198	33	only	only	ADV
gp-378	198	34	two	two	NUM
gp-378	198	35	variables	variable	NOUN
gp-378	198	36	,	,	PUNCT
gp-378	198	37	for	for	ADP
gp-378	198	38	example	example	NOUN
gp-378	198	39	,	,	PUNCT
gp-378	198	40	green	green	ADJ
gp-378	198	41	marketing	marketing	NOUN
gp-378	198	42	→	→	SYM
gp-378	198	43	green	green	ADJ
gp-378	198	44	behavior	behavior	NOUN
gp-378	198	45	or	or	CCONJ
gp-378	198	46	green	green	ADJ
gp-378	198	47	innovation	innovation	NOUN
gp-378	198	48	→	→	PUNCT
gp-378	198	49	performance	performance	NOUN
gp-378	198	50	.	.	PUNCT
gp-378	199	1	very	very	ADV
gp-378	199	2	few	few	ADJ
gp-378	199	3	studies	study	NOUN
gp-378	199	4	examine	examine	VERB
gp-378	199	5	the	the	DET
gp-378	199	6	complete	complete	ADJ
gp-378	199	7	relationship	relationship	NOUN
gp-378	199	8	between	between	ADP
gp-378	199	9	green	green	ADJ
gp-378	199	10	marketing	marketing	NOUN
gp-378	199	11	,	,	PUNCT
gp-378	199	12	green	green	ADJ
gp-378	199	13	innovation	innovation	NOUN
gp-378	199	14	,	,	PUNCT
gp-378	199	15	and	and	CCONJ
gp-378	199	16	green	green	ADJ
gp-378	199	17	competitive	competitive	ADJ
gp-378	199	18	advantage	advantage	NOUN
gp-378	199	19	in	in	ADP
gp-378	199	20	a	a	DET
gp-378	199	21	single	single	ADJ
gp-378	199	22	,	,	PUNCT
gp-378	199	23	simultaneous	simultaneous	ADJ
gp-378	199	24	model	model	NOUN
gp-378	199	25	.	.	PUNCT
gp-378	200	1	the	the	DET
gp-378	200	2	theory	theory	NOUN
gp-378	200	3	of	of	ADP
gp-378	200	4	the	the	DET
gp-378	200	5	relationship	relationship	NOUN
gp-378	200	6	between	between	ADP
gp-378	200	7	the	the	DET
gp-378	200	8	three	three	NUM
gp-378	200	9	core	core	NOUN
gp-378	200	10	variables	variable	NOUN
gp-378	200	11	is	be	AUX
gp-378	200	12	still	still	ADV
gp-378	200	13	fragmented	fragment	VERB
gp-378	200	14	and	and	CCONJ
gp-378	200	15	does	do	AUX
gp-378	200	16	not	not	PART
gp-378	200	17	provide	provide	VERB
gp-378	200	18	a	a	DET
gp-378	200	19	complete	complete	ADJ
gp-378	200	20	theoretical	theoretical	ADJ
gp-378	200	21	picture	picture	NOUN
gp-378	200	22	.	.	PUNCT
gp-378	201	1	developing	develop	VERB
gp-378	201	2	an	an	DET
gp-378	201	3	integrative	integrative	ADJ
gp-378	201	4	model	model	NOUN
gp-378	201	5	that	that	PRON
gp-378	201	6	tests	test	VERB
gp-378	201	7	the	the	DET
gp-378	201	8	direct	direct	ADJ
gp-378	201	9	and	and	CCONJ
gp-378	201	10	indirect	indirect	ADJ
gp-378	201	11	relationships	relationship	NOUN
gp-378	201	12	between	between	ADP
gp-378	201	13	three	three	NUM
gp-378	201	14	main	main	ADJ
gp-378	201	15	variables	variable	NOUN
gp-378	201	16	.	.	PUNCT
gp-378	202	1	including	include	VERB
gp-378	202	2	testing	test	VERB
gp-378	202	3	for	for	ADP
gp-378	202	4	mediation	mediation	NOUN
gp-378	202	5	and	and	CCONJ
gp-378	202	6	moderation	moderation	NOUN
gp-378	202	7	.	.	PUNCT
gp-378	203	1	gap	gap	NOUN
gp-378	203	2	2	2	NUM
gp-378	203	3	–	–	PUNCT
gp-378	203	4	lack	lack	NOUN
gp-378	203	5	of	of	ADP
gp-378	203	6	research	research	NOUN
gp-378	203	7	on	on	ADP
gp-378	203	8	msmes	msme	NOUN
gp-378	203	9	in	in	ADP
gp-378	203	10	developing	develop	VERB
gp-378	203	11	countries	country	NOUN
gp-378	203	12	the	the	DET
gp-378	203	13	slr	slr	NOUN
gp-378	203	14	shows	show	VERB
gp-378	203	15	that	that	SCONJ
gp-378	203	16	most	most	ADJ
gp-378	203	17	research	research	NOUN
gp-378	203	18	originates	originate	NOUN
gp-378	203	19	from	from	ADP
gp-378	203	20	europe	europe	PROPN
gp-378	203	21	,	,	PUNCT
gp-378	203	22	china	china	PROPN
gp-378	203	23	,	,	PUNCT
gp-378	203	24	and	and	CCONJ
gp-378	203	25	the	the	DET
gp-378	203	26	middle	middle	PROPN
gp-378	203	27	east	east	PROPN
gp-378	203	28	.	.	PUNCT
gp-378	204	1	the	the	DET
gp-378	204	2	context	context	NOUN
gp-378	204	3	of	of	ADP
gp-378	204	4	msmes	msme	NOUN
gp-378	204	5	in	in	ADP
gp-378	204	6	indonesia	indonesia	PROPN
gp-378	204	7	and	and	CCONJ
gp-378	204	8	other	other	ADJ
gp-378	204	9	developing	develop	VERB
gp-378	204	10	countries	country	NOUN
gp-378	204	11	is	be	AUX
gp-378	204	12	very	very	ADV
gp-378	204	13	limited	limited	ADJ
gp-378	204	14	.	.	PUNCT
gp-378	205	1	generalization	generalization	NOUN
gp-378	205	2	of	of	ADP
gp-378	205	3	results	result	NOUN
gp-378	205	4	to	to	ADP
gp-378	205	5	the	the	DET
gp-378	205	6	context	context	NOUN
gp-378	205	7	of	of	ADP
gp-378	205	8	developing	develop	VERB
gp-378	205	9	countries	country	NOUN
gp-378	205	10	is	be	AUX
gp-378	205	11	still	still	ADV
gp-378	205	12	weak	weak	ADJ
gp-378	205	13	,	,	PUNCT
gp-378	205	14	due	due	ADP
gp-378	205	15	to	to	ADP
gp-378	205	16	differences	difference	NOUN
gp-378	205	17	in	in	ADP
gp-378	205	18	regulations	regulation	NOUN
gp-378	205	19	,	,	PUNCT
gp-378	205	20	technology	technology	NOUN
gp-378	205	21	,	,	PUNCT
gp-378	205	22	and	and	CCONJ
gp-378	205	23	environmental	environmental	ADJ
gp-378	205	24	readiness	readiness	NOUN
gp-378	205	25	.	.	PUNCT
gp-378	206	1	conducting	conduct	VERB
gp-378	206	2	empirical	empirical	ADJ
gp-378	206	3	research	research	NOUN
gp-378	206	4	focused	focus	VERB
gp-378	206	5	on	on	ADP
gp-378	206	6	indonesian	indonesian	PROPN
gp-378	206	7	msmes	msme	NOUN
gp-378	206	8	,	,	PUNCT
gp-378	206	9	including	include	VERB
gp-378	206	10	the	the	DET
gp-378	206	11	role	role	NOUN
gp-378	206	12	of	of	ADP
gp-378	206	13	digitalization	digitalization	NOUN
gp-378	206	14	,	,	PUNCT
gp-378	206	15	government	government	NOUN
gp-378	206	16	support	support	NOUN
gp-378	206	17	,	,	PUNCT
gp-378	206	18	and	and	CCONJ
gp-378	206	19	green	green	ADJ
gp-378	206	20	innovation	innovation	NOUN
gp-378	206	21	readiness	readiness	NOUN
gp-378	206	22	.	.	PUNCT
gp-378	207	1	green	green	ADJ
gp-378	207	2	marketing	marketing	NOUN
gp-378	207	3	,	,	PUNCT
gp-378	207	4	innovation	innovation	NOUN
gp-378	207	5	,	,	PUNCT
gp-378	207	6	and	and	CCONJ
gp-378	207	7	competitive	competitive	ADJ
gp-378	207	8	advantage	advantage	NOUN
gp-378	207	9	:	:	PUNCT
gp-378	207	10	future	future	ADJ
gp-378	207	11	research	research	NOUN
gp-378	207	12	directions	direction	NOUN
gp-378	207	13	2071	2071	NUM
gp-378	207	14	gap	gap	NOUN
gp-378	207	15	3	3	NUM
gp-378	207	16	–	–	PUNCT
gp-378	207	17	digitalization	digitalization	NOUN
gp-378	207	18	factors	factor	NOUN
gp-378	207	19	not	not	PART
gp-378	207	20	yet	yet	ADV
gp-378	207	21	fully	fully	ADV
gp-378	207	22	integrated	integrate	VERB
gp-378	207	23	although	although	SCONJ
gp-378	207	24	green	green	ADJ
gp-378	207	25	it	it	PRON
gp-378	207	26	empowerment	empowerment	NOUN
gp-378	207	27	appears	appear	VERB
gp-378	207	28	in	in	ADP
gp-378	207	29	several	several	ADJ
gp-378	207	30	articles	article	NOUN
gp-378	207	31	,	,	PUNCT
gp-378	207	32	digitalization	digitalization	NOUN
gp-378	207	33	has	have	AUX
gp-378	207	34	not	not	PART
gp-378	207	35	been	be	AUX
gp-378	207	36	comprehensively	comprehensively	ADV
gp-378	207	37	positioned	position	VERB
gp-378	207	38	as	as	ADP
gp-378	207	39	a	a	DET
gp-378	207	40	mediator	mediator	NOUN
gp-378	207	41	or	or	CCONJ
gp-378	207	42	moderator	moderator	NOUN
gp-378	207	43	in	in	ADP
gp-378	207	44	the	the	DET
gp-378	207	45	green	green	ADJ
gp-378	207	46	marketing	marketing	NOUN
gp-378	207	47	–	–	PUNCT
gp-378	207	48	innovation	innovation	NOUN
gp-378	207	49	–	–	PUNCT
gp-378	207	50	competitive	competitive	ADJ
gp-378	207	51	advantage	advantage	NOUN
gp-378	207	52	relationship	relationship	NOUN
gp-378	207	53	.	.	PUNCT
gp-378	208	1	the	the	DET
gp-378	208	2	role	role	NOUN
gp-378	208	3	of	of	ADP
gp-378	208	4	digital	digital	NOUN
gp-378	208	5	is	be	AUX
gp-378	208	6	still	still	ADV
gp-378	208	7	considered	consider	VERB
gp-378	208	8	a	a	DET
gp-378	208	9	supporter	supporter	NOUN
gp-378	208	10	,	,	PUNCT
gp-378	208	11	not	not	PART
gp-378	208	12	a	a	DET
gp-378	208	13	strategic	strategic	ADJ
gp-378	208	14	component	component	NOUN
gp-378	208	15	in	in	ADP
gp-378	208	16	forming	form	VERB
gp-378	208	17	competitive	competitive	ADJ
gp-378	208	18	advantage	advantage	NOUN
gp-378	208	19	.	.	PUNCT
gp-378	209	1	testing	test	VERB
gp-378	209	2	the	the	DET
gp-378	209	3	role	role	NOUN
gp-378	209	4	of	of	ADP
gp-378	209	5	digital	digital	ADJ
gp-378	209	6	,	,	PUNCT
gp-378	209	7	such	such	ADJ
gp-378	209	8	as	as	ADP
gp-378	209	9	green	green	ADJ
gp-378	209	10	it	it	PRON
gp-378	209	11	empowerment	empowerment	NOUN
gp-378	209	12	and	and	CCONJ
gp-378	209	13	green	green	ADJ
gp-378	209	14	technology	technology	NOUN
gp-378	209	15	as	as	ADP
gp-378	209	16	mediating	mediate	VERB
gp-378	209	17	or	or	CCONJ
gp-378	209	18	moderating	moderating	NOUN
gp-378	209	19	variables	variable	NOUN
gp-378	209	20	.	.	PUNCT
gp-378	210	1	gap	gap	NOUN
gp-378	210	2	4	4	NUM
gp-378	210	3	–	–	PUNCT
gp-378	210	4	institutional	institutional	ADJ
gp-378	210	5	factors	factor	NOUN
gp-378	210	6	not	not	PART
gp-378	210	7	yet	yet	ADV
gp-378	210	8	discussed	discuss	VERB
gp-378	210	9	in	in	ADP
gp-378	210	10	depth	depth	NOUN
gp-378	210	11	regulatory	regulatory	ADJ
gp-378	210	12	support	support	NOUN
gp-378	210	13	and	and	CCONJ
gp-378	210	14	government	government	NOUN
gp-378	210	15	policies	policy	NOUN
gp-378	210	16	appear	appear	VERB
gp-378	210	17	in	in	ADP
gp-378	210	18	several	several	ADJ
gp-378	210	19	studies	study	NOUN
gp-378	210	20	,	,	PUNCT
gp-378	210	21	but	but	CCONJ
gp-378	210	22	have	have	AUX
gp-378	210	23	not	not	PART
gp-378	210	24	been	be	AUX
gp-378	210	25	explicitly	explicitly	ADV
gp-378	210	26	combined	combine	VERB
gp-378	210	27	into	into	ADP
gp-378	210	28	a	a	DET
gp-378	210	29	single	single	ADJ
gp-378	210	30	,	,	PUNCT
gp-378	210	31	robust	robust	ADJ
gp-378	210	32	conceptual	conceptual	ADJ
gp-378	210	33	model	model	NOUN
gp-378	210	34	.	.	PUNCT
gp-378	211	1	institutional	institutional	ADJ
gp-378	211	2	theory	theory	NOUN
gp-378	211	3	has	have	AUX
gp-378	211	4	not	not	PART
gp-378	211	5	been	be	AUX
gp-378	211	6	fully	fully	ADV
gp-378	211	7	integrated	integrate	VERB
gp-378	211	8	into	into	ADP
gp-378	211	9	the	the	DET
gp-378	211	10	msme	msme	NOUN
gp-378	211	11	sustainability	sustainability	NOUN
gp-378	211	12	model	model	NOUN
gp-378	211	13	.	.	PUNCT
gp-378	212	1	developing	develop	VERB
gp-378	212	2	a	a	DET
gp-378	212	3	model	model	NOUN
gp-378	212	4	based	base	VERB
gp-378	212	5	on	on	ADP
gp-378	212	6	eco	eco	NOUN
gp-378	212	7	-	-	PUNCT
gp-378	212	8	regulation	regulation	NOUN
gp-378	212	9	,	,	PUNCT
gp-378	212	10	green	green	ADJ
gp-378	212	11	policies	policy	NOUN
gp-378	212	12	,	,	PUNCT
gp-378	212	13	and	and	CCONJ
gp-378	212	14	government	government	NOUN
gp-378	212	15	support	support	NOUN
gp-378	212	16	as	as	ADP
gp-378	212	17	a	a	DET
gp-378	212	18	moderator	moderator	NOUN
gp-378	212	19	/	/	SYM
gp-378	212	20	mediator	mediator	NOUN
gp-378	212	21	.	.	PUNCT
gp-378	213	1	gap	gap	NOUN
gp-378	213	2	5	5	NUM
gp-378	213	3	–	–	PUNCT
gp-378	213	4	inconsistency	inconsistency	NOUN
gp-378	213	5	of	of	ADP
gp-378	213	6	empirical	empirical	ADJ
gp-378	213	7	findings	finding	NOUN
gp-378	213	8	some	some	DET
gp-378	213	9	studies	study	NOUN
gp-378	213	10	suggest	suggest	VERB
gp-378	213	11	that	that	SCONJ
gp-378	213	12	green	green	ADJ
gp-378	213	13	marketing	marketing	NOUN
gp-378	213	14	has	have	VERB
gp-378	213	15	a	a	DET
gp-378	213	16	direct	direct	ADJ
gp-378	213	17	impact	impact	NOUN
gp-378	213	18	on	on	ADP
gp-378	213	19	competitive	competitive	ADJ
gp-378	213	20	advantage	advantage	NOUN
gp-378	213	21	,	,	PUNCT
gp-378	213	22	while	while	SCONJ
gp-378	213	23	other	other	ADJ
gp-378	213	24	studies	study	NOUN
gp-378	213	25	suggest	suggest	VERB
gp-378	213	26	an	an	DET
gp-378	213	27	indirect	indirect	ADJ
gp-378	213	28	relationship	relationship	NOUN
gp-378	213	29	through	through	ADP
gp-378	213	30	green	green	ADJ
gp-378	213	31	innovation	innovation	NOUN
gp-378	213	32	.	.	PUNCT
gp-378	214	1	the	the	DET
gp-378	214	2	inconsistencies	inconsistency	NOUN
gp-378	214	3	indicate	indicate	VERB
gp-378	214	4	the	the	DET
gp-378	214	5	need	need	NOUN
gp-378	214	6	for	for	ADP
gp-378	214	7	a	a	DET
gp-378	214	8	stronger	strong	ADJ
gp-378	214	9	theoretical	theoretical	ADJ
gp-378	214	10	framework	framework	NOUN
gp-378	214	11	and	and	CCONJ
gp-378	214	12	consistent	consistent	ADJ
gp-378	214	13	testing	testing	NOUN
gp-378	214	14	methodology	methodology	NOUN
gp-378	214	15	.	.	PUNCT
gp-378	215	1	replication	replication	NOUN
gp-378	215	2	of	of	ADP
gp-378	215	3	studies	study	NOUN
gp-378	215	4	using	use	VERB
gp-378	215	5	sem	sem	NOUN
gp-378	215	6	,	,	PUNCT
gp-378	215	7	pls	pls	INTJ
gp-378	215	8	,	,	PUNCT
gp-378	215	9	or	or	CCONJ
gp-378	215	10	multilevel	multilevel	VERB
gp-378	215	11	model	model	NOUN
gp-378	215	12	methods	method	NOUN
gp-378	215	13	to	to	PART
gp-378	215	14	obtain	obtain	VERB
gp-378	215	15	consistency	consistency	NOUN
gp-378	215	16	of	of	ADP
gp-378	215	17	relationships	relationship	NOUN
gp-378	215	18	between	between	ADP
gp-378	215	19	variables	variable	NOUN
gp-378	215	20	.	.	PUNCT
gp-378	216	1	gap	gap	NOUN
gp-378	216	2	6	6	NUM
gp-378	216	3	–	–	PUNCT
gp-378	216	4	limitations	limitation	NOUN
gp-378	216	5	of	of	ADP
gp-378	216	6	environmental	environmental	ADJ
gp-378	216	7	capability	capability	NOUN
gp-378	216	8	measurement	measurement	NOUN
gp-378	216	9	environmental	environmental	ADJ
gp-378	216	10	capability	capability	NOUN
gp-378	216	11	is	be	AUX
gp-378	216	12	often	often	ADV
gp-378	216	13	mentioned	mention	VERB
gp-378	216	14	,	,	PUNCT
gp-378	216	15	but	but	CCONJ
gp-378	216	16	indicators	indicator	NOUN
gp-378	216	17	vary	vary	VERB
gp-378	216	18	widely	widely	ADV
gp-378	216	19	between	between	ADP
gp-378	216	20	studies	study	NOUN
gp-378	216	21	,	,	PUNCT
gp-378	216	22	making	make	VERB
gp-378	216	23	comparisons	comparison	NOUN
gp-378	216	24	difficult	difficult	ADJ
gp-378	216	25	.	.	PUNCT
gp-378	217	1	there	there	PRON
gp-378	217	2	is	be	VERB
gp-378	217	3	no	no	DET
gp-378	217	4	established	establish	VERB
gp-378	217	5	standard	standard	NOUN
gp-378	217	6	of	of	ADP
gp-378	217	7	measurement	measurement	NOUN
gp-378	217	8	.	.	PUNCT
gp-378	218	1	developing	develop	VERB
gp-378	218	2	a	a	DET
gp-378	218	3	more	more	ADV
gp-378	218	4	valid	valid	ADJ
gp-378	218	5	and	and	CCONJ
gp-378	218	6	reliable	reliable	ADJ
gp-378	218	7	environmental	environmental	ADJ
gp-378	218	8	capability	capability	NOUN
gp-378	218	9	measurement	measurement	NOUN
gp-378	218	10	scale	scale	NOUN
gp-378	218	11	.	.	PUNCT
gp-378	219	1	source	source	NOUN
gp-378	219	2	:	:	PUNCT
gp-378	219	3	primary	primary	ADJ
gp-378	219	4	data	datum	NOUN
gp-378	219	5	processed	process	VERB
gp-378	219	6	2025	2025	NUM
gp-378	219	7	the	the	DET
gp-378	219	8	research	research	NOUN
gp-378	219	9	gap	gap	NOUN
gp-378	219	10	mapping	mapping	NOUN
gp-378	219	11	shows	show	VERB
gp-378	219	12	that	that	SCONJ
gp-378	219	13	although	although	SCONJ
gp-378	219	14	the	the	DET
gp-378	219	15	literature	literature	NOUN
gp-378	219	16	on	on	ADP
gp-378	219	17	green	green	ADJ
gp-378	219	18	marketing	marketing	NOUN
gp-378	219	19	,	,	PUNCT
gp-378	219	20	green	green	ADJ
gp-378	219	21	innovation	innovation	NOUN
gp-378	219	22	,	,	PUNCT
gp-378	219	23	and	and	CCONJ
gp-378	219	24	green	green	ADJ
gp-378	219	25	competitive	competitive	ADJ
gp-378	219	26	advantage	advantage	NOUN
gp-378	219	27	has	have	AUX
gp-378	219	28	grown	grow	VERB
gp-378	219	29	significantly	significantly	ADV
gp-378	219	30	,	,	PUNCT
gp-378	219	31	research	research	NOUN
gp-378	219	32	in	in	ADP
gp-378	219	33	this	this	DET
gp-378	219	34	area	area	NOUN
gp-378	219	35	still	still	ADV
gp-378	219	36	leaves	leave	VERB
gp-378	219	37	ample	ample	ADJ
gp-378	219	38	room	room	NOUN
gp-378	219	39	for	for	ADP
gp-378	219	40	further	further	ADJ
gp-378	219	41	exploration	exploration	NOUN
gp-378	219	42	.	.	PUNCT
gp-378	220	1	these	these	DET
gp-378	220	2	three	three	NUM
gp-378	220	3	key	key	ADJ
gp-378	220	4	variables	variable	NOUN
gp-378	220	5	have	have	AUX
gp-378	220	6	not	not	PART
gp-378	220	7	been	be	AUX
gp-378	220	8	widely	widely	ADV
gp-378	220	9	analyzed	analyze	VERB
gp-378	220	10	in	in	ADP
gp-378	220	11	a	a	DET
gp-378	220	12	single	single	ADJ
gp-378	220	13	integrated	integrate	VERB
gp-378	220	14	model	model	NOUN
gp-378	220	15	,	,	PUNCT
gp-378	220	16	so	so	SCONJ
gp-378	220	17	the	the	DET
gp-378	220	18	causal	causal	ADJ
gp-378	220	19	relationships	relationship	NOUN
gp-378	220	20	and	and	CCONJ
gp-378	220	21	mediating	mediate	VERB
gp-378	220	22	mechanisms	mechanism	NOUN
gp-378	220	23	linking	link	VERB
gp-378	220	24	green	green	ADJ
gp-378	220	25	marketing	marketing	NOUN
gp-378	220	26	strategies	strategy	NOUN
gp-378	220	27	to	to	PART
gp-378	220	28	competitive	competitive	VERB
gp-378	220	29	advantage	advantage	NOUN
gp-378	220	30	outcomes	outcome	NOUN
gp-378	220	31	still	still	ADV
gp-378	220	32	require	require	VERB
gp-378	220	33	more	more	ADJ
gp-378	220	34	in	in	ADP
gp-378	220	35	-	-	PUNCT
gp-378	220	36	depth	depth	NOUN
gp-378	220	37	empirical	empirical	ADJ
gp-378	220	38	testing	testing	NOUN
gp-378	220	39	.	.	PUNCT
gp-378	221	1	furthermore	furthermore	ADV
gp-378	221	2	,	,	PUNCT
gp-378	221	3	the	the	DET
gp-378	221	4	contextual	contextual	ADJ
gp-378	221	5	gap	gap	NOUN
gp-378	221	6	between	between	ADP
gp-378	221	7	developed	developed	ADJ
gp-378	221	8	and	and	CCONJ
gp-378	221	9	developing	develop	VERB
gp-378	221	10	countries	country	NOUN
gp-378	221	11	,	,	PUNCT
gp-378	221	12	particularly	particularly	ADV
gp-378	221	13	regarding	regard	VERB
gp-378	221	14	green	green	ADJ
gp-378	221	15	technology	technology	NOUN
gp-378	221	16	readiness	readiness	NOUN
gp-378	221	17	and	and	CCONJ
gp-378	221	18	institutional	institutional	ADJ
gp-378	221	19	pressures	pressure	NOUN
gp-378	221	20	,	,	PUNCT
gp-378	221	21	highlights	highlight	VERB
gp-378	221	22	the	the	DET
gp-378	221	23	importance	importance	NOUN
gp-378	221	24	of	of	ADP
gp-378	221	25	research	research	NOUN
gp-378	221	26	that	that	PRON
gp-378	221	27	is	be	AUX
gp-378	221	28	more	more	ADV
gp-378	221	29	sensitive	sensitive	ADJ
gp-378	221	30	to	to	ADP
gp-378	221	31	local	local	ADJ
gp-378	221	32	contexts	context	NOUN
gp-378	221	33	,	,	PUNCT
gp-378	221	34	such	such	ADJ
gp-378	221	35	as	as	ADP
gp-378	221	36	those	those	PRON
gp-378	221	37	of	of	ADP
gp-378	221	38	indonesian	indonesian	ADJ
gp-378	221	39	msmes	msmes	PROPN
gp-378	221	40	.	.	PUNCT
gp-378	222	1	the	the	DET
gp-378	222	2	lack	lack	NOUN
gp-378	222	3	of	of	ADP
gp-378	222	4	integration	integration	NOUN
gp-378	222	5	of	of	ADP
gp-378	222	6	digitalization	digitalization	NOUN
gp-378	222	7	and	and	CCONJ
gp-378	222	8	regulatory	regulatory	ADJ
gp-378	222	9	factors	factor	NOUN
gp-378	222	10	into	into	ADP
gp-378	222	11	a	a	DET
gp-378	222	12	single	single	ADJ
gp-378	222	13	model	model	NOUN
gp-378	222	14	also	also	ADV
gp-378	222	15	poses	pose	VERB
gp-378	222	16	a	a	DET
gp-378	222	17	significant	significant	ADJ
gp-378	222	18	challenge	challenge	NOUN
gp-378	222	19	,	,	PUNCT
gp-378	222	20	given	give	VERB
gp-378	222	21	that	that	SCONJ
gp-378	222	22	both	both	DET
gp-378	222	23	aspects	aspect	NOUN
gp-378	222	24	have	have	AUX
gp-378	222	25	been	be	AUX
gp-378	222	26	shown	show	VERB
gp-378	222	27	to	to	PART
gp-378	222	28	significantly	significantly	ADV
gp-378	222	29	influence	influence	VERB
gp-378	222	30	the	the	DET
gp-378	222	31	effectiveness	effectiveness	NOUN
gp-378	222	32	of	of	ADP
gp-378	222	33	green	green	ADJ
gp-378	222	34	strategies	strategy	NOUN
gp-378	222	35	in	in	ADP
gp-378	222	36	numerous	numerous	ADJ
gp-378	222	37	studies	study	NOUN
gp-378	222	38	.	.	PUNCT
gp-378	223	1	therefore	therefore	ADV
gp-378	223	2	,	,	PUNCT
gp-378	223	3	the	the	DET
gp-378	223	4	identified	identify	VERB
gp-378	223	5	research	research	NOUN
gp-378	223	6	gap	gap	NOUN
gp-378	223	7	not	not	PART
gp-378	223	8	only	only	ADV
gp-378	223	9	illustrates	illustrate	VERB
gp-378	223	10	a	a	DET
gp-378	223	11	gap	gap	NOUN
gp-378	223	12	in	in	ADP
gp-378	223	13	the	the	DET
gp-378	223	14	literature	literature	NOUN
gp-378	223	15	but	but	CCONJ
gp-378	223	16	also	also	ADV
gp-378	223	17	opens	open	VERB
gp-378	223	18	up	up	ADP
gp-378	223	19	significant	significant	ADJ
gp-378	223	20	opportunities	opportunity	NOUN
gp-378	223	21	for	for	SCONJ
gp-378	223	22	researchers	researcher	NOUN
gp-378	223	23	to	to	PART
gp-378	223	24	formulate	formulate	VERB
gp-378	223	25	new	new	ADJ
gp-378	223	26	theoretical	theoretical	ADJ
gp-378	223	27	contributions	contribution	NOUN
gp-378	223	28	and	and	CCONJ
gp-378	223	29	generate	generate	VERB
gp-378	223	30	more	more	ADV
gp-378	223	31	relevant	relevant	ADJ
gp-378	223	32	and	and	CCONJ
gp-378	223	33	contextual	contextual	ADJ
gp-378	223	34	empirical	empirical	ADJ
gp-378	223	35	findings	finding	NOUN
gp-378	223	36	.	.	PUNCT
gp-378	224	1	this	this	DET
gp-378	224	2	gap	gap	NOUN
gp-378	224	3	identification	identification	NOUN
gp-378	224	4	provides	provide	VERB
gp-378	224	5	a	a	DET
gp-378	224	6	strong	strong	ADJ
gp-378	224	7	foundation	foundation	NOUN
gp-378	224	8	for	for	ADP
gp-378	224	9	subsequent	subsequent	ADJ
gp-378	224	10	research	research	NOUN
gp-378	224	11	to	to	PART
gp-378	224	12	develop	develop	VERB
gp-378	224	13	more	more	ADV
gp-378	224	14	comprehensive	comprehensive	ADJ
gp-378	224	15	conceptual	conceptual	ADJ
gp-378	224	16	models	model	NOUN
gp-378	224	17	,	,	PUNCT
gp-378	224	18	simultaneously	simultaneously	ADV
gp-378	224	19	test	test	VERB
gp-378	224	20	supporting	support	VERB
gp-378	224	21	factors	factor	NOUN
gp-378	224	22	,	,	PUNCT
gp-378	224	23	and	and	CCONJ
gp-378	224	24	broaden	broaden	VERB
gp-378	224	25	understanding	understanding	NOUN
gp-378	224	26	of	of	ADP
gp-378	224	27	the	the	DET
gp-378	224	28	dynamics	dynamic	NOUN
gp-378	224	29	of	of	ADP
gp-378	224	30	green	green	ADJ
gp-378	224	31	strategies	strategy	NOUN
gp-378	224	32	in	in	ADP
gp-378	224	33	a	a	DET
gp-378	224	34	constantly	constantly	ADV
gp-378	224	35	changing	change	VERB
gp-378	224	36	business	business	NOUN
gp-378	224	37	environment	environment	NOUN
gp-378	224	38	.	.	PUNCT
gp-378	225	1	green	green	ADJ
gp-378	225	2	marketing	marketing	NOUN
gp-378	225	3	,	,	PUNCT
gp-378	225	4	innovation	innovation	NOUN
gp-378	225	5	,	,	PUNCT
gp-378	225	6	and	and	CCONJ
gp-378	225	7	competitive	competitive	ADJ
gp-378	225	8	advantage	advantage	NOUN
gp-378	225	9	:	:	PUNCT
gp-378	225	10	future	future	ADJ
gp-378	225	11	research	research	NOUN
gp-378	225	12	directions	direction	NOUN
gp-378	225	13	2072	2072	NUM
gp-378	225	14	conceptual	conceptual	ADJ
gp-378	225	15	model	model	NOUN
gp-378	225	16	a	a	DET
gp-378	225	17	conceptual	conceptual	ADJ
gp-378	225	18	model	model	NOUN
gp-378	225	19	generated	generate	VERB
gp-378	225	20	from	from	ADP
gp-378	225	21	a	a	DET
gp-378	225	22	synthesis	synthesis	NOUN
gp-378	225	23	of	of	ADP
gp-378	225	24	thirty	thirty	NUM
gp-378	225	25	scopus	scopus	NOUN
gp-378	225	26	-	-	PUNCT
gp-378	225	27	indexed	index	VERB
gp-378	225	28	articles	article	NOUN
gp-378	225	29	shows	show	VERB
gp-378	225	30	that	that	SCONJ
gp-378	225	31	the	the	DET
gp-378	225	32	relationship	relationship	NOUN
gp-378	225	33	between	between	ADP
gp-378	225	34	green	green	ADJ
gp-378	225	35	marketing	marketing	NOUN
gp-378	225	36	,	,	PUNCT
gp-378	225	37	green	green	ADJ
gp-378	225	38	innovation	innovation	NOUN
gp-378	225	39	,	,	PUNCT
gp-378	225	40	and	and	CCONJ
gp-378	225	41	green	green	ADJ
gp-378	225	42	competitive	competitive	ADJ
gp-378	225	43	advantage	advantage	NOUN
gp-378	225	44	is	be	AUX
gp-378	225	45	structured	structure	VERB
gp-378	225	46	and	and	CCONJ
gp-378	225	47	interdependent	interdependent	ADJ
gp-378	225	48	.	.	PUNCT
gp-378	226	1	this	this	DET
gp-378	226	2	model	model	NOUN
gp-378	226	3	is	be	AUX
gp-378	226	4	based	base	VERB
gp-378	226	5	on	on	ADP
gp-378	226	6	the	the	DET
gp-378	226	7	finding	finding	NOUN
gp-378	226	8	that	that	SCONJ
gp-378	226	9	a	a	DET
gp-378	226	10	green	green	ADJ
gp-378	226	11	marketing	marketing	NOUN
gp-378	226	12	orientation	orientation	NOUN
gp-378	226	13	serves	serve	VERB
gp-378	226	14	as	as	ADP
gp-378	226	15	an	an	DET
gp-378	226	16	organizational	organizational	ADJ
gp-378	226	17	strategic	strategic	ADJ
gp-378	226	18	foundation	foundation	NOUN
gp-378	226	19	,	,	PUNCT
gp-378	226	20	encouraging	encourage	VERB
gp-378	226	21	companies	company	NOUN
gp-378	226	22	to	to	PART
gp-378	226	23	adopt	adopt	VERB
gp-378	226	24	sustainable	sustainable	ADJ
gp-378	226	25	values	value	NOUN
gp-378	226	26	in	in	ADP
gp-378	226	27	product	product	NOUN
gp-378	226	28	design	design	NOUN
gp-378	226	29	,	,	PUNCT
gp-378	226	30	brand	brand	NOUN
gp-378	226	31	communications	communication	NOUN
gp-378	226	32	,	,	PUNCT
gp-378	226	33	and	and	CCONJ
gp-378	226	34	market	market	NOUN
gp-378	226	35	strategies	strategy	NOUN
gp-378	226	36	.	.	PUNCT
gp-378	227	1	however	however	ADV
gp-378	227	2	,	,	PUNCT
gp-378	227	3	this	this	DET
gp-378	227	4	orientation	orientation	NOUN
gp-378	227	5	can	can	AUX
gp-378	227	6	not	not	PART
gp-378	227	7	fully	fully	ADV
gp-378	227	8	generate	generate	VERB
gp-378	227	9	competitive	competitive	ADJ
gp-378	227	10	advantage	advantage	NOUN
gp-378	227	11	without	without	ADP
gp-378	227	12	the	the	DET
gp-378	227	13	company	company	NOUN
gp-378	227	14	's	's	PART
gp-378	227	15	ability	ability	NOUN
gp-378	227	16	to	to	PART
gp-378	227	17	transform	transform	VERB
gp-378	227	18	this	this	DET
gp-378	227	19	green	green	ADJ
gp-378	227	20	strategy	strategy	NOUN
gp-378	227	21	into	into	ADP
gp-378	227	22	product	product	NOUN
gp-378	227	23	and	and	CCONJ
gp-378	227	24	process	process	NOUN
gp-378	227	25	innovation	innovation	NOUN
gp-378	227	26	.	.	PUNCT
gp-378	228	1	green	green	ADJ
gp-378	228	2	innovation	innovation	NOUN
gp-378	228	3	emerges	emerge	VERB
gp-378	228	4	as	as	ADP
gp-378	228	5	a	a	DET
gp-378	228	6	key	key	ADJ
gp-378	228	7	connecting	connect	VERB
gp-378	228	8	mechanism	mechanism	NOUN
gp-378	228	9	that	that	PRON
gp-378	228	10	channels	channel	VERB
gp-378	228	11	the	the	DET
gp-378	228	12	influence	influence	NOUN
gp-378	228	13	of	of	ADP
gp-378	228	14	green	green	ADJ
gp-378	228	15	marketing	marketing	NOUN
gp-378	228	16	toward	toward	ADP
gp-378	228	17	green	green	ADJ
gp-378	228	18	competitive	competitive	ADJ
gp-378	228	19	advantage	advantage	NOUN
gp-378	228	20	.	.	PUNCT
gp-378	229	1	articles	article	NOUN
gp-378	229	2	in	in	ADP
gp-378	229	3	the	the	DET
gp-378	229	4	dataset	dataset	NOUN
gp-378	229	5	show	show	NOUN
gp-378	229	6	that	that	SCONJ
gp-378	229	7	green	green	ADJ
gp-378	229	8	innovation	innovation	NOUN
gp-378	229	9	,	,	PUNCT
gp-378	229	10	whether	whether	SCONJ
gp-378	229	11	in	in	ADP
gp-378	229	12	the	the	DET
gp-378	229	13	form	form	NOUN
gp-378	229	14	of	of	ADP
gp-378	229	15	the	the	DET
gp-378	229	16	use	use	NOUN
gp-378	229	17	of	of	ADP
gp-378	229	18	environmentally	environmentally	ADV
gp-378	229	19	friendly	friendly	ADJ
gp-378	229	20	materials	material	NOUN
gp-378	229	21	,	,	PUNCT
gp-378	229	22	increased	increase	VERB
gp-378	229	23	production	production	NOUN
gp-378	229	24	process	process	NOUN
gp-378	229	25	efficiency	efficiency	NOUN
gp-378	229	26	,	,	PUNCT
gp-378	229	27	or	or	CCONJ
gp-378	229	28	the	the	DET
gp-378	229	29	development	development	NOUN
gp-378	229	30	of	of	ADP
gp-378	229	31	green	green	ADJ
gp-378	229	32	technologies	technology	NOUN
gp-378	229	33	,	,	PUNCT
gp-378	229	34	enhances	enhance	VERB
gp-378	229	35	a	a	DET
gp-378	229	36	company	company	NOUN
gp-378	229	37	's	's	PART
gp-378	229	38	ability	ability	NOUN
gp-378	229	39	to	to	PART
gp-378	229	40	meet	meet	VERB
gp-378	229	41	the	the	DET
gp-378	229	42	needs	need	NOUN
gp-378	229	43	of	of	ADP
gp-378	229	44	increasingly	increasingly	ADV
gp-378	229	45	environmentally	environmentally	ADV
gp-378	229	46	conscious	conscious	ADJ
gp-378	229	47	consumers	consumer	NOUN
gp-378	229	48	.	.	PUNCT
gp-378	230	1	furthermore	furthermore	ADV
gp-378	230	2	,	,	PUNCT
gp-378	230	3	green	green	ADJ
gp-378	230	4	innovation	innovation	NOUN
gp-378	230	5	enhances	enhance	VERB
gp-378	230	6	the	the	DET
gp-378	230	7	added	add	VERB
gp-378	230	8	value	value	NOUN
gp-378	230	9	of	of	ADP
gp-378	230	10	products	product	NOUN
gp-378	230	11	that	that	PRON
gp-378	230	12	are	be	AUX
gp-378	230	13	difficult	difficult	ADJ
gp-378	230	14	for	for	SCONJ
gp-378	230	15	competitors	competitor	NOUN
gp-378	230	16	to	to	PART
gp-378	230	17	imitate	imitate	VERB
gp-378	230	18	,	,	PUNCT
gp-378	230	19	thus	thus	ADV
gp-378	230	20	creating	create	VERB
gp-378	230	21	sustainable	sustainable	ADJ
gp-378	230	22	differentiation	differentiation	NOUN
gp-378	230	23	.	.	PUNCT
gp-378	231	1	in	in	ADP
gp-378	231	2	this	this	DET
gp-378	231	3	model	model	NOUN
gp-378	231	4	,	,	PUNCT
gp-378	231	5	green	green	ADJ
gp-378	231	6	innovation	innovation	NOUN
gp-378	231	7	is	be	AUX
gp-378	231	8	positioned	position	VERB
gp-378	231	9	as	as	ADP
gp-378	231	10	a	a	DET
gp-378	231	11	mediator	mediator	NOUN
gp-378	231	12	explaining	explain	VERB
gp-378	231	13	how	how	SCONJ
gp-378	231	14	green	green	ADJ
gp-378	231	15	marketing	marketing	NOUN
gp-378	231	16	strategies	strategy	NOUN
gp-378	231	17	can	can	AUX
gp-378	231	18	be	be	AUX
gp-378	231	19	transformed	transform	VERB
gp-378	231	20	into	into	ADP
gp-378	231	21	tangible	tangible	ADJ
gp-378	231	22	forms	form	NOUN
gp-378	231	23	of	of	ADP
gp-378	231	24	competitive	competitive	ADJ
gp-378	231	25	advantage	advantage	NOUN
gp-378	231	26	.	.	PUNCT
gp-378	232	1	this	this	DET
gp-378	232	2	model	model	NOUN
gp-378	232	3	is	be	AUX
gp-378	232	4	expanded	expand	VERB
gp-378	232	5	through	through	ADP
gp-378	232	6	the	the	DET
gp-378	232	7	integration	integration	NOUN
gp-378	232	8	of	of	ADP
gp-378	232	9	external	external	ADJ
gp-378	232	10	and	and	CCONJ
gp-378	232	11	internal	internal	ADJ
gp-378	232	12	factors	factor	NOUN
gp-378	232	13	that	that	PRON
gp-378	232	14	act	act	VERB
gp-378	232	15	as	as	ADP
gp-378	232	16	reinforcing	reinforce	VERB
gp-378	232	17	relationships	relationship	NOUN
gp-378	232	18	between	between	ADP
gp-378	232	19	the	the	DET
gp-378	232	20	three	three	NUM
gp-378	232	21	core	core	ADJ
gp-378	232	22	variables	variable	NOUN
gp-378	232	23	.	.	PUNCT
gp-378	233	1	technological	technological	ADJ
gp-378	233	2	factors	factor	NOUN
gp-378	233	3	,	,	PUNCT
gp-378	233	4	particularly	particularly	ADV
gp-378	233	5	green	green	ADJ
gp-378	233	6	it	it	PRON
gp-378	233	7	empowerment	empowerment	NOUN
gp-378	233	8	,	,	PUNCT
gp-378	233	9	serve	serve	VERB
gp-378	233	10	as	as	ADP
gp-378	233	11	a	a	DET
gp-378	233	12	catalyst	catalyst	NOUN
gp-378	233	13	in	in	ADP
gp-378	233	14	accelerating	accelerate	VERB
gp-378	233	15	the	the	DET
gp-378	233	16	adoption	adoption	NOUN
gp-378	233	17	of	of	ADP
gp-378	233	18	green	green	ADJ
gp-378	233	19	innovations	innovation	NOUN
gp-378	233	20	,	,	PUNCT
gp-378	233	21	enabling	enable	VERB
gp-378	233	22	msmes	msme	NOUN
gp-378	233	23	to	to	PART
gp-378	233	24	access	access	NOUN
gp-378	233	25	market	market	NOUN
gp-378	233	26	information	information	NOUN
gp-378	233	27	,	,	PUNCT
gp-378	233	28	improve	improve	VERB
gp-378	233	29	the	the	DET
gp-378	233	30	efficiency	efficiency	NOUN
gp-378	233	31	of	of	ADP
gp-378	233	32	digital	digital	ADJ
gp-378	233	33	promotions	promotion	NOUN
gp-378	233	34	,	,	PUNCT
gp-378	233	35	and	and	CCONJ
gp-378	233	36	expand	expand	VERB
gp-378	233	37	market	market	NOUN
gp-378	233	38	reach	reach	NOUN
gp-378	233	39	at	at	ADP
gp-378	233	40	low	low	ADJ
gp-378	233	41	costs	cost	NOUN
gp-378	233	42	.	.	PUNCT
gp-378	234	1	on	on	ADP
gp-378	234	2	the	the	DET
gp-378	234	3	other	other	ADJ
gp-378	234	4	hand	hand	NOUN
gp-378	234	5	,	,	PUNCT
gp-378	234	6	institutional	institutional	ADJ
gp-378	234	7	support	support	NOUN
gp-378	234	8	and	and	CCONJ
gp-378	234	9	environmental	environmental	ADJ
gp-378	234	10	regulations	regulation	NOUN
gp-378	234	11	play	play	VERB
gp-378	234	12	a	a	DET
gp-378	234	13	role	role	NOUN
gp-378	234	14	in	in	ADP
gp-378	234	15	strengthening	strengthen	VERB
gp-378	234	16	the	the	DET
gp-378	234	17	credibility	credibility	NOUN
gp-378	234	18	of	of	ADP
gp-378	234	19	companies	company	NOUN
gp-378	234	20	in	in	ADP
gp-378	234	21	implementing	implement	VERB
gp-378	234	22	green	green	ADJ
gp-378	234	23	strategies	strategy	NOUN
gp-378	234	24	and	and	CCONJ
gp-378	234	25	provide	provide	VERB
gp-378	234	26	normative	normative	ADJ
gp-378	234	27	pressure	pressure	NOUN
gp-378	234	28	that	that	PRON
gp-378	234	29	encourages	encourage	VERB
gp-378	234	30	organizations	organization	NOUN
gp-378	234	31	to	to	PART
gp-378	234	32	improve	improve	VERB
gp-378	234	33	sustainability	sustainability	NOUN
gp-378	234	34	performance	performance	NOUN
gp-378	234	35	.	.	PUNCT
gp-378	235	1	thus	thus	ADV
gp-378	235	2	,	,	PUNCT
gp-378	235	3	this	this	DET
gp-378	235	4	conceptual	conceptual	ADJ
gp-378	235	5	model	model	NOUN
gp-378	235	6	positions	position	VERB
gp-378	235	7	the	the	DET
gp-378	235	8	external	external	ADJ
gp-378	235	9	environment	environment	NOUN
gp-378	235	10	as	as	ADP
gp-378	235	11	a	a	DET
gp-378	235	12	critical	critical	ADJ
gp-378	235	13	element	element	NOUN
gp-378	235	14	influencing	influence	VERB
gp-378	235	15	the	the	DET
gp-378	235	16	effectiveness	effectiveness	NOUN
gp-378	235	17	of	of	ADP
gp-378	235	18	green	green	ADJ
gp-378	235	19	strategies	strategy	NOUN
gp-378	235	20	,	,	PUNCT
gp-378	235	21	particularly	particularly	ADV
gp-378	235	22	in	in	ADP
gp-378	235	23	the	the	DET
gp-378	235	24	context	context	NOUN
gp-378	235	25	of	of	ADP
gp-378	235	26	developing	develop	VERB
gp-378	235	27	countries	country	NOUN
gp-378	235	28	.	.	PUNCT
gp-378	236	1	this	this	DET
gp-378	236	2	model	model	NOUN
gp-378	236	3	is	be	AUX
gp-378	236	4	shown	show	VERB
gp-378	236	5	in	in	ADP
gp-378	236	6	figure	figure	NOUN
gp-378	236	7	2	2	NUM
gp-378	236	8	.	.	PUNCT
gp-378	236	9	figure	figure	NOUN
gp-378	236	10	2	2	NUM
gp-378	236	11	.	.	PUNCT
gp-378	236	12	conceptual	conceptual	ADJ
gp-378	236	13	frame	frame	NOUN
gp-378	236	14	internal	internal	ADJ
gp-378	236	15	resource	resource	NOUN
gp-378	236	16	green	green	ADJ
gp-378	236	17	competitive	competitive	ADJ
gp-378	236	18	advantage	advantage	NOUN
gp-378	236	19	green	green	ADJ
gp-378	236	20	innovation	innovation	NOUN
gp-378	236	21	sustainable	sustainable	ADJ
gp-378	236	22	performance	performance	NOUN
gp-378	236	23	government	government	NOUN
gp-378	236	24	support	support	VERB
gp-378	236	25	green	green	ADJ
gp-378	236	26	marketing	marketing	NOUN
gp-378	236	27	,	,	PUNCT
gp-378	236	28	innovation	innovation	NOUN
gp-378	236	29	,	,	PUNCT
gp-378	236	30	and	and	CCONJ
gp-378	236	31	competitive	competitive	ADJ
gp-378	236	32	advantage	advantage	NOUN
gp-378	236	33	:	:	PUNCT
gp-378	236	34	future	future	ADJ
gp-378	236	35	research	research	NOUN
gp-378	236	36	directions	direction	NOUN
gp-378	236	37	2073	2073	NUM
gp-378	236	38	overall	overall	ADV
gp-378	236	39	,	,	PUNCT
gp-378	236	40	the	the	DET
gp-378	236	41	developed	develop	VERB
gp-378	236	42	conceptual	conceptual	ADJ
gp-378	236	43	model	model	NOUN
gp-378	236	44	depicts	depict	VERB
gp-378	236	45	a	a	DET
gp-378	236	46	multi	multi	ADJ
gp-378	236	47	-	-	ADJ
gp-378	236	48	layered	layered	ADJ
gp-378	236	49	relationship	relationship	NOUN
gp-378	236	50	in	in	ADP
gp-378	236	51	which	which	PRON
gp-378	236	52	green	green	ADJ
gp-378	236	53	marketing	marketing	NOUN
gp-378	236	54	orientation	orientation	NOUN
gp-378	236	55	influences	influence	VERB
gp-378	236	56	green	green	ADJ
gp-378	236	57	competitive	competitive	ADJ
gp-378	236	58	advantage	advantage	NOUN
gp-378	236	59	through	through	ADP
gp-378	236	60	green	green	ADJ
gp-378	236	61	innovation	innovation	NOUN
gp-378	236	62	pathways	pathway	NOUN
gp-378	236	63	,	,	PUNCT
gp-378	236	64	and	and	CCONJ
gp-378	236	65	this	this	DET
gp-378	236	66	relationship	relationship	NOUN
gp-378	236	67	is	be	AUX
gp-378	236	68	strengthened	strengthen	VERB
gp-378	236	69	by	by	ADP
gp-378	236	70	environmental	environmental	ADJ
gp-378	236	71	capabilities	capability	NOUN
gp-378	236	72	,	,	PUNCT
gp-378	236	73	green	green	ADJ
gp-378	236	74	technology	technology	NOUN
gp-378	236	75	utilization	utilization	NOUN
gp-378	236	76	,	,	PUNCT
gp-378	236	77	and	and	CCONJ
gp-378	236	78	institutional	institutional	ADJ
gp-378	236	79	support	support	NOUN
gp-378	236	80	.	.	PUNCT
gp-378	237	1	this	this	DET
gp-378	237	2	model	model	NOUN
gp-378	237	3	not	not	PART
gp-378	237	4	only	only	ADV
gp-378	237	5	explains	explain	VERB
gp-378	237	6	the	the	DET
gp-378	237	7	causal	causal	ADJ
gp-378	237	8	mechanisms	mechanism	NOUN
gp-378	237	9	between	between	ADP
gp-378	237	10	variables	variable	NOUN
gp-378	237	11	but	but	CCONJ
gp-378	237	12	also	also	ADV
gp-378	237	13	provides	provide	VERB
gp-378	237	14	a	a	DET
gp-378	237	15	conceptual	conceptual	ADJ
gp-378	237	16	framework	framework	NOUN
gp-378	237	17	that	that	PRON
gp-378	237	18	can	can	AUX
gp-378	237	19	be	be	AUX
gp-378	237	20	used	use	VERB
gp-378	237	21	in	in	ADP
gp-378	237	22	empirical	empirical	ADJ
gp-378	237	23	testing	testing	NOUN
gp-378	237	24	in	in	ADP
gp-378	237	25	the	the	DET
gp-378	237	26	context	context	NOUN
gp-378	237	27	of	of	ADP
gp-378	237	28	indonesian	indonesian	PROPN
gp-378	237	29	msmes	msmes	PROPN
gp-378	237	30	,	,	PUNCT
gp-378	237	31	which	which	PRON
gp-378	237	32	have	have	VERB
gp-378	237	33	unique	unique	ADJ
gp-378	237	34	characteristics	characteristic	NOUN
gp-378	237	35	in	in	ADP
gp-378	237	36	terms	term	NOUN
gp-378	237	37	of	of	ADP
gp-378	237	38	culture	culture	NOUN
gp-378	237	39	,	,	PUNCT
gp-378	237	40	regulations	regulation	NOUN
gp-378	237	41	,	,	PUNCT
gp-378	237	42	and	and	CCONJ
gp-378	237	43	technological	technological	ADJ
gp-378	237	44	limitations	limitation	NOUN
gp-378	237	45	.	.	PUNCT
gp-378	238	1	theoretical	theoretical	ADJ
gp-378	238	2	implications	implication	NOUN
gp-378	238	3	this	this	DET
gp-378	238	4	study	study	NOUN
gp-378	238	5	contributes	contribute	VERB
gp-378	238	6	significantly	significantly	ADV
gp-378	238	7	to	to	ADP
gp-378	238	8	green	green	ADJ
gp-378	238	9	marketing	marketing	NOUN
gp-378	238	10	and	and	CCONJ
gp-378	238	11	sustainability	sustainability	NOUN
gp-378	238	12	theory	theory	NOUN
gp-378	238	13	by	by	ADP
gp-378	238	14	,	,	PUNCT
gp-378	238	15	first	first	ADV
gp-378	238	16	,	,	PUNCT
gp-378	238	17	proposing	propose	VERB
gp-378	238	18	a	a	DET
gp-378	238	19	conceptual	conceptual	ADJ
gp-378	238	20	model	model	NOUN
gp-378	238	21	that	that	PRON
gp-378	238	22	clarifies	clarify	VERB
gp-378	238	23	green	green	ADJ
gp-378	238	24	marketing	marketing	NOUN
gp-378	238	25	is	be	AUX
gp-378	238	26	not	not	PART
gp-378	238	27	a	a	DET
gp-378	238	28	standalone	standalone	NOUN
gp-378	238	29	strategy	strategy	NOUN
gp-378	238	30	but	but	CCONJ
gp-378	238	31	must	must	AUX
gp-378	238	32	be	be	AUX
gp-378	238	33	integrated	integrate	VERB
gp-378	238	34	with	with	ADP
gp-378	238	35	green	green	ADJ
gp-378	238	36	innovation	innovation	NOUN
gp-378	238	37	and	and	CCONJ
gp-378	238	38	organizational	organizational	ADJ
gp-378	238	39	capabilities	capability	NOUN
gp-378	238	40	within	within	ADP
gp-378	238	41	a	a	DET
gp-378	238	42	broader	broad	ADJ
gp-378	238	43	framework	framework	NOUN
gp-378	238	44	.	.	PUNCT
gp-378	239	1	second	second	ADJ
gp-378	239	2	,	,	PUNCT
gp-378	239	3	it	it	PRON
gp-378	239	4	validates	validate	VERB
gp-378	239	5	the	the	DET
gp-378	239	6	natural	natural	ADJ
gp-378	239	7	resource	resource	NOUN
gp-378	239	8	-	-	PUNCT
gp-378	239	9	based	base	VERB
gp-378	239	10	view	view	NOUN
gp-378	239	11	(	(	PUNCT
gp-378	239	12	nrbv	nrbv	NOUN
gp-378	239	13	)	)	PUNCT
gp-378	239	14	,	,	PUNCT
gp-378	239	15	showing	show	VERB
gp-378	239	16	that	that	SCONJ
gp-378	239	17	environmental	environmental	ADJ
gp-378	239	18	capabilities	capability	NOUN
gp-378	239	19	—	—	PUNCT
gp-378	239	20	encompassing	encompass	VERB
gp-378	239	21	technical	technical	ADJ
gp-378	239	22	mitigation	mitigation	NOUN
gp-378	239	23	,	,	PUNCT
gp-378	239	24	strategic	strategic	ADJ
gp-378	239	25	orientation	orientation	NOUN
gp-378	239	26	,	,	PUNCT
gp-378	239	27	and	and	CCONJ
gp-378	239	28	innovation	innovation	NOUN
gp-378	239	29	—	—	PUNCT
gp-378	239	30	are	be	AUX
gp-378	239	31	key	key	ADJ
gp-378	239	32	to	to	ADP
gp-378	239	33	converting	convert	VERB
gp-378	239	34	green	green	ADJ
gp-378	239	35	value	value	NOUN
gp-378	239	36	into	into	ADP
gp-378	239	37	market	market	NOUN
gp-378	239	38	competitiveness	competitiveness	NOUN
gp-378	239	39	.	.	PUNCT
gp-378	240	1	third	third	ADJ
gp-378	240	2	,	,	PUNCT
gp-378	240	3	it	it	PRON
gp-378	240	4	advances	advance	VERB
gp-378	240	5	literature	literature	NOUN
gp-378	240	6	by	by	ADP
gp-378	240	7	integrating	integrate	VERB
gp-378	240	8	digitalization	digitalization	NOUN
gp-378	240	9	and	and	CCONJ
gp-378	240	10	institutional	institutional	ADJ
gp-378	240	11	pressures	pressure	NOUN
gp-378	240	12	as	as	ADP
gp-378	240	13	core	core	NOUN
gp-378	240	14	,	,	PUNCT
gp-378	240	15	not	not	PART
gp-378	240	16	secondary	secondary	ADJ
gp-378	240	17	,	,	PUNCT
gp-378	240	18	factors	factor	NOUN
gp-378	240	19	in	in	ADP
gp-378	240	20	building	build	VERB
gp-378	240	21	sustainable	sustainable	ADJ
gp-378	240	22	advantage	advantage	NOUN
gp-378	240	23	,	,	PUNCT
gp-378	240	24	highlighting	highlight	VERB
gp-378	240	25	their	their	PRON
gp-378	240	26	critical	critical	ADJ
gp-378	240	27	role	role	NOUN
gp-378	240	28	in	in	ADP
gp-378	240	29	today	today	NOUN
gp-378	240	30	's	's	PART
gp-378	240	31	digital	digital	ADJ
gp-378	240	32	and	and	CCONJ
gp-378	240	33	regulatory	regulatory	ADJ
gp-378	240	34	landscape	landscape	NOUN
gp-378	240	35	.	.	PUNCT
gp-378	241	1	fourth	fourth	ADJ
gp-378	241	2	,	,	PUNCT
gp-378	241	3	it	it	PRON
gp-378	241	4	provides	provide	VERB
gp-378	241	5	a	a	DET
gp-378	241	6	theoretical	theoretical	ADJ
gp-378	241	7	foundation	foundation	NOUN
gp-378	241	8	for	for	ADP
gp-378	241	9	an	an	DET
gp-378	241	10	integrative	integrative	ADJ
gp-378	241	11	model	model	NOUN
gp-378	241	12	combining	combine	VERB
gp-378	241	13	marketing	marketing	NOUN
gp-378	241	14	,	,	PUNCT
gp-378	241	15	innovation	innovation	NOUN
gp-378	241	16	,	,	PUNCT
gp-378	241	17	and	and	CCONJ
gp-378	241	18	institutional	institutional	ADJ
gp-378	241	19	perspectives	perspective	NOUN
gp-378	241	20	to	to	PART
gp-378	241	21	analyze	analyze	VERB
gp-378	241	22	green	green	ADJ
gp-378	241	23	competitive	competitive	ADJ
gp-378	241	24	advantage	advantage	NOUN
gp-378	241	25	,	,	PUNCT
gp-378	241	26	particularly	particularly	ADV
gp-378	241	27	for	for	ADP
gp-378	241	28	msmes	msme	NOUN
gp-378	241	29	.	.	PUNCT
gp-378	242	1	practical	practical	ADJ
gp-378	242	2	implications	implication	NOUN
gp-378	242	3	this	this	DET
gp-378	242	4	research	research	NOUN
gp-378	242	5	offers	offer	VERB
gp-378	242	6	practical	practical	ADJ
gp-378	242	7	implications	implication	NOUN
gp-378	242	8	for	for	ADP
gp-378	242	9	businesses	business	NOUN
gp-378	242	10	and	and	CCONJ
gp-378	242	11	policymakers	policymaker	NOUN
gp-378	242	12	,	,	PUNCT
gp-378	242	13	emphasizing	emphasize	VERB
gp-378	242	14	that	that	SCONJ
gp-378	242	15	a	a	DET
gp-378	242	16	green	green	ADJ
gp-378	242	17	marketing	marketing	NOUN
gp-378	242	18	orientation	orientation	NOUN
gp-378	242	19	must	must	AUX
gp-378	242	20	be	be	AUX
gp-378	242	21	substantiated	substantiate	VERB
gp-378	242	22	by	by	ADP
gp-378	242	23	concrete	concrete	ADJ
gp-378	242	24	green	green	ADJ
gp-378	242	25	innovations	innovation	NOUN
gp-378	242	26	—	—	PUNCT
gp-378	242	27	such	such	ADJ
gp-378	242	28	as	as	ADP
gp-378	242	29	eco	eco	NOUN
gp-378	242	30	-	-	PUNCT
gp-378	242	31	friendly	friendly	ADJ
gp-378	242	32	products	product	NOUN
gp-378	242	33	,	,	PUNCT
gp-378	242	34	renewable	renewable	ADJ
gp-378	242	35	energy	energy	NOUN
gp-378	242	36	use	use	NOUN
gp-378	242	37	,	,	PUNCT
gp-378	242	38	and	and	CCONJ
gp-378	242	39	resource	resource	NOUN
gp-378	242	40	efficiency	efficiency	NOUN
gp-378	242	41	—	—	PUNCT
gp-378	242	42	to	to	PART
gp-378	242	43	achieve	achieve	VERB
gp-378	242	44	real	real	ADJ
gp-378	242	45	competitive	competitive	ADJ
gp-378	242	46	advantage	advantage	NOUN
gp-378	242	47	and	and	CCONJ
gp-378	242	48	enhance	enhance	VERB
gp-378	242	49	brand	brand	NOUN
gp-378	242	50	image	image	NOUN
gp-378	242	51	.	.	PUNCT
gp-378	243	1	for	for	ADP
gp-378	243	2	indonesian	indonesian	ADJ
gp-378	243	3	msmes	msme	NOUN
gp-378	243	4	in	in	ADP
gp-378	243	5	particular	particular	ADJ
gp-378	243	6	,	,	PUNCT
gp-378	243	7	leveraging	leverage	VERB
gp-378	243	8	digital	digital	ADJ
gp-378	243	9	technology	technology	NOUN
gp-378	243	10	and	and	CCONJ
gp-378	243	11	accessing	access	VERB
gp-378	243	12	government	government	NOUN
gp-378	243	13	support	support	NOUN
gp-378	243	14	,	,	PUNCT
gp-378	243	15	including	include	VERB
gp-378	243	16	regulations	regulation	NOUN
gp-378	243	17	,	,	PUNCT
gp-378	243	18	fiscal	fiscal	ADJ
gp-378	243	19	incentives	incentive	NOUN
gp-378	243	20	,	,	PUNCT
gp-378	243	21	and	and	CCONJ
gp-378	243	22	training	training	NOUN
gp-378	243	23	,	,	PUNCT
gp-378	243	24	are	be	AUX
gp-378	243	25	crucial	crucial	ADJ
gp-378	243	26	to	to	ADP
gp-378	243	27	accelerating	accelerate	VERB
gp-378	243	28	their	their	PRON
gp-378	243	29	sustainable	sustainable	ADJ
gp-378	243	30	transformation	transformation	NOUN
gp-378	243	31	and	and	CCONJ
gp-378	243	32	building	build	VERB
gp-378	243	33	necessary	necessary	ADJ
gp-378	243	34	capacities	capacity	NOUN
gp-378	243	35	.	.	PUNCT
gp-378	244	1	the	the	DET
gp-378	244	2	findings	finding	NOUN
gp-378	244	3	further	far	ADV
gp-378	244	4	highlight	highlight	VERB
gp-378	244	5	to	to	ADP
gp-378	244	6	policymakers	policymaker	NOUN
gp-378	244	7	that	that	SCONJ
gp-378	244	8	effective	effective	ADJ
gp-378	244	9	sustainability	sustainability	NOUN
gp-378	244	10	strategies	strategy	NOUN
gp-378	244	11	require	require	VERB
gp-378	244	12	a	a	DET
gp-378	244	13	supportive	supportive	ADJ
gp-378	244	14	regulatory	regulatory	ADJ
gp-378	244	15	and	and	CCONJ
gp-378	244	16	institutional	institutional	ADJ
gp-378	244	17	framework	framework	NOUN
gp-378	244	18	that	that	PRON
gp-378	244	19	integrates	integrate	VERB
gp-378	244	20	green	green	ADJ
gp-378	244	21	marketing	marketing	NOUN
gp-378	244	22	,	,	PUNCT
gp-378	244	23	innovation	innovation	NOUN
gp-378	244	24	,	,	PUNCT
gp-378	244	25	and	and	CCONJ
gp-378	244	26	digitalization	digitalization	NOUN
gp-378	244	27	,	,	PUNCT
gp-378	244	28	thereby	thereby	ADV
gp-378	244	29	fostering	foster	VERB
gp-378	244	30	a	a	DET
gp-378	244	31	conducive	conducive	ADJ
gp-378	244	32	environment	environment	NOUN
gp-378	244	33	for	for	ADP
gp-378	244	34	green	green	ADJ
gp-378	244	35	adoption	adoption	NOUN
gp-378	244	36	and	and	CCONJ
gp-378	244	37	contributing	contribute	VERB
gp-378	244	38	to	to	ADP
gp-378	244	39	broader	broad	ADJ
gp-378	244	40	national	national	ADJ
gp-378	244	41	economic	economic	ADJ
gp-378	244	42	and	and	CCONJ
gp-378	244	43	sustainable	sustainable	ADJ
gp-378	244	44	development	development	NOUN
gp-378	244	45	goals	goal	NOUN
gp-378	244	46	.	.	PUNCT
gp-378	245	1	conclusion	conclusion	NOUN
gp-378	245	2	this	this	DET
gp-378	245	3	systematic	systematic	ADJ
gp-378	245	4	review	review	NOUN
gp-378	245	5	of	of	ADP
gp-378	245	6	thirty	thirty	NUM
gp-378	245	7	scopus	scopus	NOUN
gp-378	245	8	-	-	PUNCT
gp-378	245	9	indexed	index	VERB
gp-378	245	10	articles	article	NOUN
gp-378	245	11	following	follow	VERB
gp-378	245	12	prisma	prisma	PROPN
gp-378	245	13	2020	2020	NUM
gp-378	245	14	guidelines	guideline	NOUN
gp-378	245	15	explores	explore	VERB
gp-378	245	16	the	the	DET
gp-378	245	17	interplay	interplay	NOUN
gp-378	245	18	between	between	ADP
gp-378	245	19	green	green	ADJ
gp-378	245	20	marketing	marketing	NOUN
gp-378	245	21	,	,	PUNCT
gp-378	245	22	green	green	ADJ
gp-378	245	23	innovation	innovation	NOUN
gp-378	245	24	,	,	PUNCT
gp-378	245	25	and	and	CCONJ
gp-378	245	26	green	green	ADJ
gp-378	245	27	competitive	competitive	ADJ
gp-378	245	28	advantage	advantage	NOUN
gp-378	245	29	.	.	PUNCT
gp-378	246	1	it	it	PRON
gp-378	246	2	concludes	conclude	VERB
gp-378	246	3	that	that	SCONJ
gp-378	246	4	green	green	ADJ
gp-378	246	5	marketing	marketing	NOUN
gp-378	246	6	orientation	orientation	NOUN
gp-378	246	7	is	be	AUX
gp-378	246	8	a	a	DET
gp-378	246	9	vital	vital	ADJ
gp-378	246	10	sustainability	sustainability	NOUN
gp-378	246	11	strategy	strategy	NOUN
gp-378	246	12	but	but	CCONJ
gp-378	246	13	requires	require	VERB
gp-378	246	14	strong	strong	ADJ
gp-378	246	15	green	green	ADJ
gp-378	246	16	innovation	innovation	NOUN
gp-378	246	17	capabilities	capability	NOUN
gp-378	246	18	to	to	PART
gp-378	246	19	translate	translate	VERB
gp-378	246	20	into	into	ADP
gp-378	246	21	a	a	DET
gp-378	246	22	competitive	competitive	ADJ
gp-378	246	23	advantage	advantage	NOUN
gp-378	246	24	.	.	PUNCT
gp-378	247	1	green	green	ADJ
gp-378	247	2	innovation	innovation	NOUN
gp-378	247	3	mediates	mediate	VERB
gp-378	247	4	this	this	DET
gp-378	247	5	relationship	relationship	NOUN
gp-378	247	6	by	by	ADP
gp-378	247	7	creating	create	VERB
gp-378	247	8	differentiated	differentiated	ADJ
gp-378	247	9	products	product	NOUN
gp-378	247	10	,	,	PUNCT
gp-378	247	11	efficient	efficient	ADJ
gp-378	247	12	processes	process	NOUN
gp-378	247	13	,	,	PUNCT
gp-378	247	14	and	and	CCONJ
gp-378	247	15	unique	unique	ADJ
gp-378	247	16	value	value	NOUN
gp-378	247	17	challenging	challenge	VERB
gp-378	247	18	for	for	SCONJ
gp-378	247	19	competitors	competitor	NOUN
gp-378	247	20	to	to	PART
gp-378	247	21	replicate	replicate	VERB
gp-378	247	22	.	.	PUNCT
gp-378	248	1	moreover	moreover	ADV
gp-378	248	2	,	,	PUNCT
gp-378	248	3	sustainable	sustainable	ADJ
gp-378	248	4	competitive	competitive	ADJ
gp-378	248	5	advantage	advantage	NOUN
gp-378	248	6	depends	depend	VERB
gp-378	248	7	not	not	PART
gp-378	248	8	only	only	ADV
gp-378	248	9	on	on	ADP
gp-378	248	10	internal	internal	ADJ
gp-378	248	11	factors	factor	NOUN
gp-378	248	12	but	but	CCONJ
gp-378	248	13	also	also	ADV
gp-378	248	14	on	on	ADP
gp-378	248	15	external	external	ADJ
gp-378	248	16	influences	influence	NOUN
gp-378	248	17	such	such	ADJ
gp-378	248	18	as	as	ADP
gp-378	248	19	institutional	institutional	ADJ
gp-378	248	20	green	green	ADJ
gp-378	248	21	marketing	marketing	NOUN
gp-378	248	22	,	,	PUNCT
gp-378	248	23	innovation	innovation	NOUN
gp-378	248	24	,	,	PUNCT
gp-378	248	25	and	and	CCONJ
gp-378	248	26	competitive	competitive	ADJ
gp-378	248	27	advantage	advantage	NOUN
gp-378	248	28	:	:	PUNCT
gp-378	248	29	future	future	ADJ
gp-378	248	30	research	research	NOUN
gp-378	248	31	directions	direction	NOUN
gp-378	248	32	2074	2074	NUM
gp-378	248	33	support	support	NOUN
gp-378	248	34	,	,	PUNCT
gp-378	248	35	government	government	NOUN
gp-378	248	36	policies	policy	NOUN
gp-378	248	37	,	,	PUNCT
gp-378	248	38	and	and	CCONJ
gp-378	248	39	digital	digital	ADJ
gp-378	248	40	technologies	technology	NOUN
gp-378	248	41	that	that	PRON
gp-378	248	42	enhance	enhance	VERB
gp-378	248	43	the	the	DET
gp-378	248	44	synergy	synergy	NOUN
gp-378	248	45	between	between	ADP
gp-378	248	46	green	green	ADJ
gp-378	248	47	marketing	marketing	NOUN
gp-378	248	48	and	and	CCONJ
gp-378	248	49	innovation	innovation	NOUN
gp-378	248	50	.	.	PUNCT
gp-378	249	1	despite	despite	SCONJ
gp-378	249	2	expanding	expand	VERB
gp-378	249	3	studies	study	NOUN
gp-378	249	4	,	,	PUNCT
gp-378	249	5	key	key	ADJ
gp-378	249	6	gaps	gap	NOUN
gp-378	249	7	remain	remain	VERB
gp-378	249	8	,	,	PUNCT
gp-378	249	9	including	include	VERB
gp-378	249	10	the	the	DET
gp-378	249	11	lack	lack	NOUN
gp-378	249	12	of	of	ADP
gp-378	249	13	a	a	DET
gp-378	249	14	comprehensive	comprehensive	ADJ
gp-378	249	15	integrative	integrative	ADJ
gp-378	249	16	model	model	NOUN
gp-378	249	17	,	,	PUNCT
gp-378	249	18	minimal	minimal	ADJ
gp-378	249	19	research	research	NOUN
gp-378	249	20	on	on	ADP
gp-378	249	21	msmes	msme	NOUN
gp-378	249	22	in	in	ADP
gp-378	249	23	developing	develop	VERB
gp-378	249	24	countries	country	NOUN
gp-378	249	25	like	like	ADP
gp-378	249	26	indonesia	indonesia	PROPN
gp-378	249	27	,	,	PUNCT
gp-378	249	28	and	and	CCONJ
gp-378	249	29	inadequate	inadequate	ADJ
gp-378	249	30	frameworks	framework	NOUN
gp-378	249	31	combining	combine	VERB
gp-378	249	32	digitalization	digitalization	NOUN
gp-378	249	33	and	and	CCONJ
gp-378	249	34	institutional	institutional	ADJ
gp-378	249	35	aspects	aspect	NOUN
gp-378	249	36	.	.	PUNCT
gp-378	250	1	addressing	address	VERB
gp-378	250	2	these	these	DET
gp-378	250	3	gaps	gap	NOUN
gp-378	250	4	offers	offer	VERB
gp-378	250	5	promising	promise	VERB
gp-378	250	6	avenues	avenue	NOUN
gp-378	250	7	for	for	ADP
gp-378	250	8	future	future	ADJ
gp-378	250	9	research	research	NOUN
gp-378	250	10	to	to	PART
gp-378	250	11	deepen	deepen	VERB
gp-378	250	12	theoretical	theoretical	ADJ
gp-378	250	13	understanding	understanding	NOUN
gp-378	250	14	and	and	CCONJ
gp-378	250	15	guide	guide	VERB
gp-378	250	16	practical	practical	ADJ
gp-378	250	17	sustainability	sustainability	NOUN
gp-378	250	18	transformations	transformation	NOUN
gp-378	250	19	amid	amid	ADP
gp-378	250	20	rising	rise	VERB
gp-378	250	21	global	global	ADJ
gp-378	250	22	environmental	environmental	ADJ
gp-378	250	23	challenges	challenge	NOUN
gp-378	250	24	.	.	PUNCT
gp-378	251	1	references	reference	NOUN
gp-378	251	2	achmad	achmad	PROPN
gp-378	251	3	,	,	PUNCT
gp-378	251	4	gn	gn	PROPN
gp-378	251	5	,	,	PUNCT
gp-378	251	6	yudaruddin	yudaruddin	PROPN
gp-378	251	7	,	,	PUNCT
gp-378	251	8	r.	r.	PROPN
gp-378	251	9	,	,	PUNCT
gp-378	251	10	nugroho	nugroho	PROPN
gp-378	251	11	,	,	PUNCT
gp-378	251	12	ba	ba	PROPN
gp-378	251	13	,	,	PUNCT
gp-378	251	14	fitrian	fitrian	PROPN
gp-378	251	15	,	,	PUNCT
gp-378	251	16	z.	z.	PROPN
gp-378	251	17	,	,	PUNCT
gp-378	251	18	suharsono	suharsono	PROPN
gp-378	251	19	,	,	PUNCT
gp-378	251	20	s.	s.	PROPN
gp-378	251	21	,	,	PUNCT
gp-378	251	22	adi	adi	PROPN
gp-378	251	23	,	,	PUNCT
gp-378	251	24	as	as	ADP
gp-378	251	25	,	,	PUNCT
gp-378	251	26	...	...	PUNCT
gp-378	251	27	&	&	CCONJ
gp-378	251	28	fitriansyah	fitriansyah	PROPN
gp-378	251	29	,	,	PUNCT
gp-378	251	30	f.	f.	PROPN
gp-378	251	31	(	(	PUNCT
gp-378	251	32	2023	2023	NUM
gp-378	251	33	)	)	PUNCT
gp-378	251	34	.	.	PUNCT
gp-378	252	1	government	government	NOUN
gp-378	252	2	support	support	NOUN
gp-378	252	3	,	,	PUNCT
gp-378	252	4	eco	eco	NOUN
gp-378	252	5	-	-	PUNCT
gp-378	252	6	regulation	regulation	NOUN
gp-378	252	7	and	and	CCONJ
gp-378	252	8	eco	eco	NOUN
gp-378	252	9	-	-	PUNCT
gp-378	252	10	innovation	innovation	NOUN
gp-378	252	11	adoption	adoption	NOUN
gp-378	252	12	in	in	ADP
gp-378	252	13	smes	sme	NOUN
gp-378	252	14	:	:	PUNCT
gp-378	252	15	the	the	DET
gp-378	252	16	mediating	mediate	VERB
gp-378	252	17	role	role	NOUN
gp-378	252	18	of	of	ADP
gp-378	252	19	eco	eco	PROPN
gp-378	252	20	-	-	PUNCT
gp-378	252	21	environmental	environmental	PROPN
gp-378	252	22	.	.	PUNCT
gp-378	253	1	journal	journal	PROPN
gp-378	253	2	of	of	ADP
gp-378	253	3	open	open	ADJ
gp-378	253	4	innovation	innovation	NOUN
gp-378	253	5	:	:	PUNCT
gp-378	253	6	technology	technology	NOUN
gp-378	253	7	,	,	PUNCT
gp-378	253	8	markets	market	NOUN
gp-378	253	9	,	,	PUNCT
gp-378	253	10	and	and	CCONJ
gp-378	253	11	complexity	complexity	NOUN
gp-378	253	12	,	,	PUNCT
gp-378	253	13	9	9	NUM
gp-378	253	14	(	(	PUNCT
gp-378	253	15	4	4	NUM
gp-378	253	16	)	)	PUNCT
gp-378	253	17	,	,	PUNCT
gp-378	253	18	100158	100158	NUM
gp-378	253	19	.	.	PUNCT
gp-378	254	1	https://doi.org/10.1016/j.joitmc.2023.100158	https://doi.org/10.1016/j.joitmc.2023.100158	PROPN
gp-378	254	2	afum	afum	PROPN
gp-378	254	3	,	,	PUNCT
gp-378	254	4	e.	e.	PROPN
gp-378	254	5	,	,	PUNCT
gp-378	254	6	agyabeng	agyabeng	PROPN
gp-378	254	7	-	-	PUNCT
gp-378	254	8	mensah	mensah	PROPN
gp-378	254	9	,	,	PUNCT
gp-378	254	10	y.	y.	PROPN
gp-378	254	11	,	,	PUNCT
gp-378	254	12	baah	baah	PROPN
gp-378	254	13	,	,	PUNCT
gp-378	254	14	c.	c.	PROPN
gp-378	254	15	,	,	PUNCT
gp-378	254	16	asamoah	asamoah	PROPN
gp-378	254	17	,	,	PUNCT
gp-378	254	18	g.	g.	PROPN
gp-378	254	19	,	,	PUNCT
gp-378	254	20	&	&	CCONJ
gp-378	254	21	yaw	yaw	PROPN
gp-378	254	22	kusi	kusi	PROPN
gp-378	254	23	,	,	PUNCT
gp-378	254	24	l.	l.	PROPN
gp-378	254	25	(	(	PUNCT
gp-378	254	26	2023	2023	NUM
gp-378	254	27	)	)	PUNCT
gp-378	254	28	.	.	PUNCT
gp-378	255	1	green	green	ADJ
gp-378	255	2	market	market	NOUN
gp-378	255	3	orientation	orientation	NOUN
gp-378	255	4	,	,	PUNCT
gp-378	255	5	green	green	ADJ
gp-378	255	6	value	value	NOUN
gp-378	255	7	-	-	PUNCT
gp-378	255	8	based	base	VERB
gp-378	255	9	innovation	innovation	NOUN
gp-378	255	10	,	,	PUNCT
gp-378	255	11	green	green	ADJ
gp-378	255	12	reputation	reputation	NOUN
gp-378	255	13	and	and	CCONJ
gp-378	255	14	enterprise	enterprise	NOUN
gp-378	255	15	social	social	ADJ
gp-378	255	16	performance	performance	NOUN
gp-378	255	17	of	of	ADP
gp-378	255	18	ghanaian	ghanaian	ADJ
gp-378	255	19	smes	sme	NOUN
gp-378	255	20	:	:	PUNCT
gp-378	255	21	the	the	DET
gp-378	255	22	role	role	NOUN
gp-378	255	23	of	of	ADP
gp-378	255	24	lean	lean	ADJ
gp-378	255	25	management	management	NOUN
gp-378	255	26	.	.	PUNCT
gp-378	256	1	journal	journal	PROPN
gp-378	256	2	of	of	ADP
gp-378	256	3	business	business	PROPN
gp-378	256	4	&	&	CCONJ
gp-378	256	5	industrial	industrial	ADJ
gp-378	256	6	marketing	marketing	NOUN
gp-378	256	7	,	,	PUNCT
gp-378	256	8	38	38	NUM
gp-378	256	9	(	(	PUNCT
gp-378	256	10	10	10	NUM
gp-378	256	11	)	)	PUNCT
gp-378	256	12	,	,	PUNCT
gp-378	256	13	2151	2151	NUM
gp-378	256	14	-	-	SYM
gp-378	256	15	2169	2169	NUM
gp-378	256	16	.	.	PUNCT
gp-378	257	1	https://doi.org/10.1108/jbim-03-2021-0169	https://doi.org/10.1108/jbim-03-2021-0169	PROPN
gp-378	257	2	alhemimah	alhemimah	PROPN
gp-378	257	3	,	,	PUNCT
gp-378	257	4	a.	a.	PROPN
gp-378	257	5	,	,	PUNCT
gp-378	257	6	ali	ali	PROPN
gp-378	257	7	,	,	PUNCT
gp-378	257	8	m.	m.	NOUN
gp-378	257	9	,	,	PUNCT
gp-378	257	10	badghish	badghish	PROPN
gp-378	257	11	,	,	PUNCT
gp-378	257	12	s.	s.	PROPN
gp-378	257	13	,	,	PUNCT
gp-378	257	14	latan	latan	PROPN
gp-378	257	15	,	,	PUNCT
gp-378	257	16	h.	h.	PROPN
gp-378	257	17	,	,	PUNCT
gp-378	257	18	&	&	CCONJ
gp-378	257	19	lopes	lopes	PROPN
gp-378	257	20	de	de	PROPN
gp-378	257	21	sousa	sousa	PROPN
gp-378	257	22	jabbour	jabbour	PROPN
gp-378	257	23	,	,	PUNCT
gp-378	257	24	a.b	a.b	PROPN
gp-378	257	25	.	.	PROPN
gp-378	257	26	(	(	PUNCT
gp-378	257	27	2025	2025	NUM
gp-378	257	28	)	)	PUNCT
gp-378	257	29	.	.	PUNCT
gp-378	258	1	the	the	DET
gp-378	258	2	interplay	interplay	NOUN
gp-378	258	3	of	of	ADP
gp-378	258	4	green	green	ADJ
gp-378	258	5	capabilities	capability	NOUN
gp-378	258	6	,	,	PUNCT
gp-378	258	7	organizational	organizational	ADJ
gp-378	258	8	culture	culture	NOUN
gp-378	258	9	and	and	CCONJ
gp-378	258	10	green	green	ADJ
gp-378	258	11	marketing	marketing	NOUN
gp-378	258	12	strategy	strategy	NOUN
gp-378	258	13	to	to	PART
gp-378	258	14	explain	explain	VERB
gp-378	258	15	green	green	ADJ
gp-378	258	16	competitive	competitive	ADJ
gp-378	258	17	advantage	advantage	NOUN
gp-378	258	18	.	.	PUNCT
gp-378	259	1	journal	journal	NOUN
gp-378	259	2	of	of	ADP
gp-378	259	3	economic	economic	ADJ
gp-378	259	4	and	and	CCONJ
gp-378	259	5	administrative	administrative	ADJ
gp-378	259	6	sciences	science	NOUN
gp-378	259	7	.	.	PUNCT
gp-378	260	1	https://doi.org/10.1108/jeas-04-2024-0107	https://doi.org/10.1108/jeas-04-2024-0107	PROPN
gp-378	260	2	alkahtani	alkahtani	PROPN
gp-378	260	3	,	,	PUNCT
gp-378	260	4	a.	a.	PROPN
gp-378	260	5	,	,	PUNCT
gp-378	260	6	nordin	nordin	PROPN
gp-378	260	7	,	,	PUNCT
gp-378	260	8	n.	n.	PROPN
gp-378	260	9	&	&	CCONJ
gp-378	260	10	khan	khan	PROPN
gp-378	260	11	,	,	PUNCT
gp-378	260	12	ru	ru	PROPN
gp-378	260	13	does	do	VERB
gp-378	260	14	the	the	DET
gp-378	260	15	government	government	NOUN
gp-378	260	16	support	support	NOUN
gp-378	260	17	enhancing	enhance	VERB
gp-378	260	18	the	the	DET
gp-378	260	19	relationship	relationship	NOUN
gp-378	260	20	between	between	ADP
gp-378	260	21	networking	network	VERB
gp-378	260	22	structure	structure	NOUN
gp-378	260	23	and	and	CCONJ
gp-378	260	24	sustainable	sustainable	ADJ
gp-378	260	25	competitive	competitive	ADJ
gp-378	260	26	performance	performance	NOUN
gp-378	260	27	among	among	ADP
gp-378	260	28	smes	sme	NOUN
gp-378	260	29	?	?	PUNCT
gp-378	260	30	.	.	PUNCT
gp-378	261	1	j	j	PROPN
gp-378	261	2	innov	innov	PROPN
gp-378	261	3	entrep	entrep	PROPN
gp-378	261	4	9	9	NUM
gp-378	261	5	,	,	PUNCT
gp-378	261	6	14	14	NUM
gp-378	261	7	(	(	PUNCT
gp-378	261	8	2020	2020	NUM
gp-378	261	9	)	)	PUNCT
gp-378	261	10	.	.	PUNCT
gp-378	262	1	https://doi.org/10.1186/s13731-020-00127-3	https://doi.org/10.1186/s13731-020-00127-3	NUM
gp-378	262	2	badhwar	badhwar	PROPN
gp-378	262	3	,	,	PUNCT
gp-378	262	4	a.	a.	PROPN
gp-378	262	5	,	,	PUNCT
gp-378	262	6	islam	islam	PROPN
gp-378	262	7	,	,	PUNCT
gp-378	262	8	s.	s.	PROPN
gp-378	262	9	,	,	PUNCT
gp-378	262	10	tan	tan	PROPN
gp-378	262	11	,	,	PUNCT
gp-378	262	12	c.l	c.l	PROPN
gp-378	262	13	.	.	PROPN
gp-378	262	14	,	,	PUNCT
gp-378	262	15	panwar	panwar	PROPN
gp-378	262	16	,	,	PUNCT
gp-378	262	17	t.	t.	NOUN
gp-378	262	18	,	,	PUNCT
gp-378	262	19	wigley	wigley	NOUN
gp-378	262	20	,	,	PUNCT
gp-378	262	21	s.	s.	PROPN
gp-378	262	22	,	,	PUNCT
gp-378	262	23	&	&	CCONJ
gp-378	262	24	nayak	nayak	PROPN
gp-378	262	25	,	,	PUNCT
gp-378	262	26	r.	r.	PROPN
gp-378	262	27	(	(	PUNCT
gp-378	262	28	2024	2024	NUM
gp-378	262	29	)	)	PUNCT
gp-378	262	30	.	.	PUNCT
gp-378	263	1	unraveling	unravel	VERB
gp-378	263	2	green	green	ADJ
gp-378	263	3	marketing	marketing	NOUN
gp-378	263	4	and	and	CCONJ
gp-378	263	5	greenwashing	greenwashing	NOUN
gp-378	263	6	:	:	PUNCT
gp-378	263	7	a	a	DET
gp-378	263	8	systematic	systematic	ADJ
gp-378	263	9	review	review	NOUN
gp-378	263	10	in	in	ADP
gp-378	263	11	the	the	DET
gp-378	263	12	context	context	NOUN
gp-378	263	13	of	of	ADP
gp-378	263	14	the	the	DET
gp-378	263	15	fashion	fashion	NOUN
gp-378	263	16	and	and	CCONJ
gp-378	263	17	textiles	textile	NOUN
gp-378	263	18	industry	industry	NOUN
gp-378	263	19	.	.	PUNCT
gp-378	264	1	sustainability	sustainability	NOUN
gp-378	264	2	,	,	PUNCT
gp-378	264	3	16	16	NUM
gp-378	264	4	(	(	PUNCT
gp-378	264	5	7	7	NUM
gp-378	264	6	)	)	PUNCT
gp-378	264	7	,	,	PUNCT
gp-378	264	8	2738	2738	NUM
gp-378	264	9	.	.	PUNCT
gp-378	264	10	https://doi.org/10.3390/su16072738	https://doi.org/10.3390/su16072738	VERB
gp-378	264	11	chen	chen	PROPN
gp-378	264	12	,	,	PUNCT
gp-378	264	13	g.	g.	PROPN
gp-378	264	14	,	,	PUNCT
gp-378	264	15	sabir	sabir	PROPN
gp-378	264	16	,	,	PUNCT
gp-378	264	17	a.	a.	PROPN
gp-378	264	18	,	,	PUNCT
gp-378	264	19	rasheed	rasheed	NOUN
gp-378	264	20	,	,	PUNCT
gp-378	264	21	m.	m.	PROPN
gp-378	264	22	f.	f.	PROPN
gp-378	264	23	,	,	PUNCT
gp-378	264	24	belascu	belascu	PROPN
gp-378	264	25	,	,	PUNCT
gp-378	264	26	l.	l.	PROPN
gp-378	264	27	,	,	PUNCT
gp-378	264	28	&	&	CCONJ
gp-378	264	29	su	su	PROPN
gp-378	264	30	,	,	PUNCT
gp-378	264	31	c.	c.	PROPN
gp-378	264	32	w.	w.	PROPN
gp-378	264	33	(	(	PUNCT
gp-378	264	34	2024	2024	NUM
gp-378	264	35	)	)	PUNCT
gp-378	264	36	.	.	PUNCT
gp-378	265	1	green	green	ADJ
gp-378	265	2	marketing	marketing	NOUN
gp-378	265	3	horizon	horizon	NOUN
gp-378	265	4	:	:	PUNCT
gp-378	265	5	industry	industry	NOUN
gp-378	265	6	sustainability	sustainability	NOUN
gp-378	265	7	through	through	ADP
gp-378	265	8	marketing	marketing	NOUN
gp-378	265	9	and	and	CCONJ
gp-378	265	10	innovation	innovation	NOUN
gp-378	265	11	.	.	PUNCT
gp-378	266	1	journal	journal	PROPN
gp-378	266	2	of	of	ADP
gp-378	266	3	innovation	innovation	NOUN
gp-378	266	4	&	&	CCONJ
gp-378	266	5	knowledge	knowledge	NOUN
gp-378	266	6	,	,	PUNCT
gp-378	266	7	9	9	NUM
gp-378	266	8	(	(	PUNCT
gp-378	266	9	4	4	NUM
gp-378	266	10	)	)	PUNCT
gp-378	266	11	,	,	PUNCT
gp-378	266	12	100606	100606	NUM
gp-378	266	13	.	.	PUNCT
gp-378	267	1	https://doi.org/10.1016/j.jik.2024.100606	https://doi.org/10.1016/j.jik.2024.100606	PROPN
gp-378	267	2	eltalhi	eltalhi	PROPN
gp-378	267	3	,	,	PUNCT
gp-378	267	4	m.	m.	NOUN
gp-378	267	5	,	,	PUNCT
gp-378	267	6	ojekemi	ojekemi	PROPN
gp-378	267	7	,	,	PUNCT
gp-378	267	8	o.s	o.s	PROPN
gp-378	267	9	.	.	PROPN
gp-378	267	10	,	,	PUNCT
gp-378	267	11	&	&	CCONJ
gp-378	267	12	öz	öz	PROPN
gp-378	267	13	,	,	PUNCT
gp-378	267	14	t.	t.	PROPN
gp-378	267	15	(	(	PUNCT
gp-378	267	16	2025	2025	NUM
gp-378	267	17	)	)	PUNCT
gp-378	267	18	.	.	PUNCT
gp-378	268	1	the	the	DET
gp-378	268	2	role	role	NOUN
gp-378	268	3	of	of	ADP
gp-378	268	4	government	government	NOUN
gp-378	268	5	support	support	NOUN
gp-378	268	6	in	in	ADP
gp-378	268	7	adopting	adopt	VERB
gp-378	268	8	green	green	ADJ
gp-378	268	9	supply	supply	NOUN
gp-378	268	10	chain	chain	NOUN
gp-378	268	11	management	management	NOUN
gp-378	268	12	:	:	PUNCT
gp-378	268	13	the	the	DET
gp-378	268	14	influence	influence	NOUN
gp-378	268	15	of	of	ADP
gp-378	268	16	green	green	ADJ
gp-378	268	17	market	market	NOUN
gp-378	268	18	orientation	orientation	NOUN
gp-378	268	19	and	and	CCONJ
gp-378	268	20	employee	employee	NOUN
gp-378	268	21	environmental	environmental	ADJ
gp-378	268	22	commitment	commitment	NOUN
gp-378	268	23	in	in	ADP
gp-378	268	24	libya	libya	PROPN
gp-378	268	25	.	.	PUNCT
gp-378	269	1	sustainability	sustainability	NOUN
gp-378	269	2	,	,	PUNCT
gp-378	269	3	17	17	NUM
gp-378	269	4	(	(	PUNCT
gp-378	269	5	7	7	NUM
gp-378	269	6	)	)	PUNCT
gp-378	269	7	,	,	PUNCT
gp-378	269	8	3012	3012	NUM
gp-378	269	9	.	.	PUNCT
gp-378	270	1	https://doi.org/10.3390/su17073012	https://doi.org/10.3390/su17073012	PRON
gp-378	270	2	ge	ge	PROPN
gp-378	270	3	,	,	PUNCT
gp-378	270	4	b.	b.	PROPN
gp-378	270	5	,	,	PUNCT
gp-378	270	6	yang	yang	PROPN
gp-378	270	7	,	,	PUNCT
gp-378	270	8	y.	y.	PROPN
gp-378	270	9	,	,	PUNCT
gp-378	270	10	jiang	jiang	PROPN
gp-378	270	11	,	,	PUNCT
gp-378	270	12	d.	d.	PROPN
gp-378	270	13	,	,	PUNCT
gp-378	270	14	gao	gao	PROPN
gp-378	270	15	,	,	PUNCT
gp-378	270	16	y.	y.	PROPN
gp-378	270	17	,	,	PUNCT
gp-378	270	18	du	du	PROPN
gp-378	270	19	,	,	PUNCT
gp-378	270	20	x.	x.	NOUN
gp-378	270	21	,	,	PUNCT
gp-378	270	22	&	&	CCONJ
gp-378	270	23	zhou	zhou	PROPN
gp-378	270	24	,	,	PUNCT
gp-378	270	25	t.	t.	PROPN
gp-378	270	26	(	(	PUNCT
gp-378	270	27	2018	2018	NUM
gp-378	270	28	)	)	PUNCT
gp-378	270	29	.	.	PUNCT
gp-378	271	1	an	an	DET
gp-378	271	2	empirical	empirical	ADJ
gp-378	271	3	study	study	NOUN
gp-378	271	4	on	on	ADP
gp-378	271	5	green	green	ADJ
gp-378	271	6	innovation	innovation	NOUN
gp-378	271	7	strategy	strategy	NOUN
gp-378	271	8	and	and	CCONJ
gp-378	271	9	sustainable	sustainable	ADJ
gp-378	271	10	competitive	competitive	ADJ
gp-378	271	11	advantages	advantage	NOUN
gp-378	271	12	:	:	PUNCT
gp-378	271	13	path	path	NOUN
gp-378	271	14	and	and	CCONJ
gp-378	271	15	boundaries	boundary	NOUN
gp-378	271	16	.	.	PUNCT
gp-378	272	1	sustainability	sustainability	NOUN
gp-378	272	2	,	,	PUNCT
gp-378	272	3	10	10	NUM
gp-378	272	4	(	(	PUNCT
gp-378	272	5	10	10	NUM
gp-378	272	6	)	)	PUNCT
gp-378	272	7	,	,	PUNCT
gp-378	272	8	3631	3631	NUM
gp-378	272	9	.	.	PUNCT
gp-378	273	1	https://doi.org/10.3390/su10103631	https://doi.org/10.3390/su10103631	PROPN
gp-378	273	2	https://doi.org/10.1016/j.joitmc.2023.100158	https://doi.org/10.1016/j.joitmc.2023.100158	PROPN
gp-378	273	3	https://doi.org/10.1108/jbim-03-2021-0169	https://doi.org/10.1108/jbim-03-2021-0169	NOUN
gp-378	273	4	https://doi.org/10.1108/jeas-04-2024-0107	https://doi.org/10.1108/jeas-04-2024-0107	NOUN
gp-378	273	5	https://doi.org/10.1186/s13731-020-00127-3	https://doi.org/10.1186/s13731-020-00127-3	NUM
gp-378	273	6	https://doi.org/10.3390/su16072738	https://doi.org/10.3390/su16072738	VERB
gp-378	273	7	https://doi.org/10.1016/j.jik.2024.100606	https://doi.org/10.1016/j.jik.2024.100606	PROPN
gp-378	273	8	https://doi.org/10.3390/su17073012	https://doi.org/10.3390/su17073012	ADP
gp-378	273	9	https://doi.org/10.3390/su10103631	https://doi.org/10.3390/su10103631	PROPN
gp-378	273	10	green	green	ADJ
gp-378	273	11	marketing	marketing	NOUN
gp-378	273	12	,	,	PUNCT
gp-378	273	13	innovation	innovation	NOUN
gp-378	273	14	,	,	PUNCT
gp-378	273	15	and	and	CCONJ
gp-378	273	16	competitive	competitive	ADJ
gp-378	273	17	advantage	advantage	NOUN
gp-378	273	18	:	:	PUNCT
gp-378	273	19	future	future	ADJ
gp-378	273	20	research	research	NOUN
gp-378	273	21	directions	direction	NOUN
gp-378	273	22	2075	2075	NUM
gp-378	273	23	ismail	ismail	PROPN
gp-378	273	24	,	,	PUNCT
gp-378	273	25	i.	i.	PROPN
gp-378	273	26	j.	j.	PROPN
gp-378	273	27	,	,	PUNCT
gp-378	273	28	amani	amani	PROPN
gp-378	273	29	,	,	PUNCT
gp-378	273	30	d.	d.	PROPN
gp-378	273	31	,	,	PUNCT
gp-378	273	32	&	&	CCONJ
gp-378	273	33	changalima	changalima	PROPN
gp-378	273	34	,	,	PUNCT
gp-378	273	35	i.	i.	NOUN
gp-378	273	36	a.	a.	PROPN
gp-378	273	37	(	(	PUNCT
gp-378	273	38	2023	2023	NUM
gp-378	273	39	)	)	PUNCT
gp-378	273	40	.	.	PUNCT
gp-378	274	1	strategic	strategic	ADJ
gp-378	274	2	green	green	ADJ
gp-378	274	3	marketing	marketing	NOUN
gp-378	274	4	orientation	orientation	NOUN
gp-378	274	5	and	and	CCONJ
gp-378	274	6	environmental	environmental	ADJ
gp-378	274	7	sustainability	sustainability	NOUN
gp-378	274	8	in	in	ADP
gp-378	274	9	sub	sub	ADJ
gp-378	274	10	-	-	ADJ
gp-378	274	11	saharan	saharan	ADJ
gp-378	274	12	africa	africa	PROPN
gp-378	274	13	:	:	PUNCT
gp-378	274	14	is	be	AUX
gp-378	274	15	green	green	ADJ
gp-378	274	16	absorptive	absorptive	ADJ
gp-378	274	17	capacity	capacity	NOUN
gp-378	274	18	moderate	moderate	ADJ
gp-378	274	19	?	?	PUNCT
gp-378	275	1	evidence	evidence	NOUN
gp-378	275	2	from	from	ADP
gp-378	275	3	tanzania	tanzania	PROPN
gp-378	275	4	.	.	PUNCT
gp-378	276	1	heliyon	heliyon	PROPN
gp-378	276	2	,	,	PUNCT
gp-378	276	3	9	9	NUM
gp-378	276	4	(	(	PUNCT
gp-378	276	5	7	7	NUM
gp-378	276	6	)	)	PUNCT
gp-378	276	7	.	.	PUNCT
gp-378	277	1	https://doi.org/10.1016/j.heliyon.2023.e18373	https://doi.org/10.1016/j.heliyon.2023.e18373	NOUN
gp-378	277	2	khanra	khanra	ADJ
gp-378	277	3	,	,	PUNCT
gp-378	277	4	s.	s.	PROPN
gp-378	277	5	,	,	PUNCT
gp-378	277	6	kaur	kaur	PROPN
gp-378	277	7	,	,	PUNCT
gp-378	277	8	p.	p.	PROPN
gp-378	277	9	,	,	PUNCT
gp-378	277	10	joseph	joseph	PROPN
gp-378	277	11	,	,	PUNCT
gp-378	277	12	r.p	r.p	PROPN
gp-378	277	13	.	.	PROPN
gp-378	277	14	,	,	PUNCT
gp-378	277	15	malik	malik	PROPN
gp-378	277	16	,	,	PUNCT
gp-378	277	17	a.	a.	PROPN
gp-378	277	18	,	,	PUNCT
gp-378	277	19	&	&	CCONJ
gp-378	277	20	dhir	dhir	PROPN
gp-378	277	21	,	,	PUNCT
gp-378	277	22	a.	a.	NOUN
gp-378	277	23	(	(	PUNCT
gp-378	277	24	2022	2022	NUM
gp-378	277	25	)	)	PUNCT
gp-378	277	26	.	.	PUNCT
gp-378	278	1	a	a	DET
gp-378	278	2	resource	resource	NOUN
gp-378	278	3	‐based	‐base	VERB
gp-378	278	4	view	view	NOUN
gp-378	278	5	of	of	ADP
gp-378	278	6	green	green	ADJ
gp-378	278	7	innovation	innovation	NOUN
gp-378	278	8	as	as	ADP
gp-378	278	9	a	a	DET
gp-378	278	10	strategic	strategic	ADJ
gp-378	278	11	firm	firm	ADJ
gp-378	278	12	resource	resource	NOUN
gp-378	278	13	:	:	PUNCT
gp-378	278	14	present	present	ADJ
gp-378	278	15	status	status	NOUN
gp-378	278	16	and	and	CCONJ
gp-378	278	17	future	future	ADJ
gp-378	278	18	directions	direction	NOUN
gp-378	278	19	.	.	PUNCT
gp-378	279	1	business	business	NOUN
gp-378	279	2	strategy	strategy	NOUN
gp-378	279	3	and	and	CCONJ
gp-378	279	4	the	the	DET
gp-378	279	5	environment	environment	NOUN
gp-378	279	6	,	,	PUNCT
gp-378	279	7	31	31	NUM
gp-378	279	8	(	(	PUNCT
gp-378	279	9	4	4	NUM
gp-378	279	10	)	)	PUNCT
gp-378	279	11	,	,	PUNCT
gp-378	279	12	1395	1395	NUM
gp-378	279	13	-	-	SYM
gp-378	279	14	1413	1413	NUM
gp-378	279	15	.	.	PUNCT
gp-378	280	1	https://doi.org/10.1002/bse.2961	https://doi.org/10.1002/bse.2961	PROPN
gp-378	280	2	martins	martin	NOUN
gp-378	280	3	,	,	PUNCT
gp-378	280	4	a.	a.	NOUN
gp-378	280	5	(	(	PUNCT
gp-378	280	6	2022	2022	NUM
gp-378	280	7	)	)	PUNCT
gp-378	280	8	.	.	PUNCT
gp-378	281	1	green	green	ADJ
gp-378	281	2	marketing	marketing	PROPN
gp-378	281	3	and	and	CCONJ
gp-378	281	4	perceived	perceive	VERB
gp-378	281	5	sme	sme	NOUN
gp-378	281	6	profitability	profitability	NOUN
gp-378	281	7	:	:	PUNCT
gp-378	281	8	the	the	DET
gp-378	281	9	meditating	meditate	VERB
gp-378	281	10	effect	effect	NOUN
gp-378	281	11	of	of	ADP
gp-378	281	12	green	green	ADJ
gp-378	281	13	purchase	purchase	NOUN
gp-378	281	14	behavior	behavior	NOUN
gp-378	281	15	.	.	PUNCT
gp-378	282	1	management	management	NOUN
gp-378	282	2	of	of	ADP
gp-378	282	3	environmental	environmental	ADJ
gp-378	282	4	quality	quality	NOUN
gp-378	282	5	:	:	PUNCT
gp-378	282	6	an	an	DET
gp-378	282	7	international	international	ADJ
gp-378	282	8	journal	journal	NOUN
gp-378	282	9	,	,	PUNCT
gp-378	282	10	33	33	NUM
gp-378	282	11	(	(	PUNCT
gp-378	282	12	2	2	NUM
gp-378	282	13	)	)	PUNCT
gp-378	282	14	,	,	PUNCT
gp-378	282	15	281	281	NUM
gp-378	282	16	-	-	SYM
gp-378	282	17	299	299	NUM
gp-378	282	18	.	.	PUNCT
gp-378	283	1	https://doi.org/10.1108/meq-04-2021-0074	https://doi.org/10.1108/meq-04-2021-0074	PRON
gp-378	283	2	nuryakin	nuryakin	PROPN
gp-378	283	3	,	,	PUNCT
gp-378	283	4	n.	n.	NOUN
gp-378	283	5	,	,	PUNCT
gp-378	283	6	&	&	CCONJ
gp-378	283	7	maryati	maryati	PROPN
gp-378	283	8	,	,	PUNCT
gp-378	283	9	t.	t.	PROPN
gp-378	283	10	(	(	PUNCT
gp-378	283	11	2022	2022	NUM
gp-378	283	12	)	)	PUNCT
gp-378	283	13	.	.	PUNCT
gp-378	284	1	do	do	VERB
gp-378	284	2	green	green	ADJ
gp-378	284	3	innovation	innovation	NOUN
gp-378	284	4	and	and	CCONJ
gp-378	284	5	green	green	ADJ
gp-378	284	6	competitive	competitive	ADJ
gp-378	284	7	advantage	advantage	NOUN
gp-378	284	8	mediate	mediate	VERB
gp-378	284	9	the	the	DET
gp-378	284	10	effect	effect	NOUN
gp-378	284	11	of	of	ADP
gp-378	284	12	green	green	ADJ
gp-378	284	13	marketing	marketing	NOUN
gp-378	284	14	orientation	orientation	NOUN
gp-378	284	15	on	on	ADP
gp-378	284	16	smes	sme	NOUN
gp-378	284	17	'	'	PART
gp-378	284	18	green	green	ADJ
gp-378	284	19	marketing	marketing	NOUN
gp-378	284	20	performance	performance	NOUN
gp-378	284	21	?	?	PUNCT
gp-378	284	22	.	.	PUNCT
gp-378	285	1	cogent	cogent	NOUN
gp-378	285	2	business	business	PROPN
gp-378	285	3	&	&	CCONJ
gp-378	285	4	management	management	NOUN
gp-378	285	5	,	,	PUNCT
gp-378	285	6	9	9	NUM
gp-378	285	7	(	(	PUNCT
gp-378	285	8	1	1	NUM
gp-378	285	9	)	)	PUNCT
gp-378	285	10	,	,	PUNCT
gp-378	285	11	2065948	2065948	NUM
gp-378	285	12	.	.	PUNCT
gp-378	286	1	https://doi.org/10.1080/23311975.2022.2065948	https://doi.org/10.1080/23311975.2022.2065948	PROPN
gp-378	286	2	page	page	NOUN
gp-378	286	3	,	,	PUNCT
gp-378	286	4	mj	mj	PROPN
gp-378	286	5	,	,	PUNCT
gp-378	286	6	mckenzie	mckenzie	PROPN
gp-378	286	7	,	,	PUNCT
gp-378	286	8	je	je	PROPN
gp-378	286	9	,	,	PUNCT
gp-378	286	10	bossuyt	bossuyt	NOUN
gp-378	286	11	,	,	PUNCT
gp-378	286	12	p.m.	p.m.	NOUN
gp-378	286	13	,	,	PUNCT
gp-378	286	14	boutron	boutron	NOUN
gp-378	286	15	,	,	PUNCT
gp-378	286	16	i.	i.	PROPN
gp-378	286	17	,	,	PUNCT
gp-378	286	18	hoffmann	hoffmann	PROPN
gp-378	286	19	,	,	PUNCT
gp-378	286	20	t.c	t.c	PROPN
gp-378	286	21	.	.	PROPN
gp-378	286	22	,	,	PUNCT
gp-378	286	23	mulrow	mulrow	PROPN
gp-378	286	24	,	,	PUNCT
gp-378	286	25	c.d	c.d	PROPN
gp-378	286	26	.	.	PROPN
gp-378	286	27	,	,	PUNCT
gp-378	286	28	...	...	PUNCT
gp-378	286	29	&	&	CCONJ
gp-378	286	30	moher	moher	PROPN
gp-378	286	31	,	,	PUNCT
gp-378	286	32	d.	d.	PROPN
gp-378	286	33	(	(	PUNCT
gp-378	286	34	2021	2021	NUM
gp-378	286	35	)	)	PUNCT
gp-378	286	36	.	.	PUNCT
gp-378	287	1	the	the	DET
gp-378	287	2	prisma	prisma	PROPN
gp-378	287	3	2020	2020	NUM
gp-378	287	4	statement	statement	NOUN
gp-378	287	5	:	:	PUNCT
gp-378	287	6	an	an	DET
gp-378	287	7	updated	update	VERB
gp-378	287	8	guideline	guideline	NOUN
gp-378	287	9	for	for	ADP
gp-378	287	10	reporting	report	VERB
gp-378	287	11	systematic	systematic	ADJ
gp-378	287	12	reviews	review	NOUN
gp-378	287	13	.	.	PUNCT
gp-378	288	1	bmj	bmj	PROPN
gp-378	288	2	,	,	PUNCT
gp-378	288	3	372	372	NUM
gp-378	288	4	.	.	PUNCT
gp-378	289	1	https://doi.org/10.1136/bmj.n71	https://doi.org/10.1136/bmj.n71	PROPN
gp-378	289	2	papadas	papadas	PROPN
gp-378	289	3	,	,	PUNCT
gp-378	289	4	k.	k.	PROPN
gp-378	289	5	k.	k.	PROPN
gp-378	289	6	,	,	PUNCT
gp-378	289	7	avlonitis	avlonitis	PROPN
gp-378	289	8	,	,	PUNCT
gp-378	289	9	g.	g.	PROPN
gp-378	289	10	j.	j.	PROPN
gp-378	289	11	,	,	PUNCT
gp-378	289	12	carrigan	carrigan	PROPN
gp-378	289	13	,	,	PUNCT
gp-378	289	14	m.	m.	NOUN
gp-378	289	15	,	,	PUNCT
gp-378	289	16	&	&	CCONJ
gp-378	289	17	piha	piha	PROPN
gp-378	289	18	,	,	PUNCT
gp-378	289	19	l.	l.	PROPN
gp-378	289	20	(	(	PUNCT
gp-378	289	21	2019	2019	NUM
gp-378	289	22	)	)	PUNCT
gp-378	289	23	.	.	PUNCT
gp-378	290	1	the	the	DET
gp-378	290	2	interplay	interplay	NOUN
gp-378	290	3	of	of	ADP
gp-378	290	4	strategic	strategic	ADJ
gp-378	290	5	and	and	CCONJ
gp-378	290	6	internal	internal	ADJ
gp-378	290	7	green	green	ADJ
gp-378	290	8	marketing	marketing	NOUN
gp-378	290	9	orientation	orientation	NOUN
gp-378	290	10	on	on	ADP
gp-378	290	11	competitive	competitive	ADJ
gp-378	290	12	advantage	advantage	NOUN
gp-378	290	13	.	.	PUNCT
gp-378	291	1	journal	journal	NOUN
gp-378	291	2	of	of	ADP
gp-378	291	3	business	business	NOUN
gp-378	291	4	research	research	NOUN
gp-378	291	5	,	,	PUNCT
gp-378	291	6	104	104	NUM
gp-378	291	7	,	,	PUNCT
gp-378	291	8	632	632	NUM
gp-378	291	9	-	-	SYM
gp-378	291	10	643	643	NUM
gp-378	291	11	.	.	PUNCT
gp-378	292	1	https://doi.org/10.1016/j.jbusres.2018.07.009	https://doi.org/10.1016/j.jbusres.2018.07.009	NOUN
gp-378	292	2	popović	popović	PROPN
gp-378	292	3	,	,	PUNCT
gp-378	292	4	s.	s.	PROPN
gp-378	292	5	,	,	PUNCT
gp-378	292	6	cvetković	cvetković	NOUN
gp-378	292	7	,	,	PUNCT
gp-378	292	8	m.	m.	NOUN
gp-378	292	9	,	,	PUNCT
gp-378	292	10	&	&	CCONJ
gp-378	292	11	avramović	avramović	PROPN
gp-378	292	12	,	,	PUNCT
gp-378	292	13	m.	m.	NOUN
gp-378	292	14	(	(	PUNCT
gp-378	292	15	2023	2023	NUM
gp-378	292	16	)	)	PUNCT
gp-378	292	17	.	.	PUNCT
gp-378	293	1	green	green	ADJ
gp-378	293	2	marketing	marketing	NOUN
gp-378	293	3	in	in	ADP
gp-378	293	4	the	the	DET
gp-378	293	5	function	function	NOUN
gp-378	293	6	of	of	ADP
gp-378	293	7	sustainable	sustainable	ADJ
gp-378	293	8	development	development	NOUN
gp-378	293	9	.	.	PUNCT
gp-378	294	1	economics	economic	NOUN
gp-378	294	2	,	,	PUNCT
gp-378	294	3	69	69	NUM
gp-378	294	4	(	(	PUNCT
gp-378	294	5	2	2	NUM
gp-378	294	6	)	)	PUNCT
gp-378	294	7	,	,	PUNCT
gp-378	294	8	61	61	NUM
gp-378	294	9	-	-	SYM
gp-378	294	10	73	73	NUM
gp-378	294	11	.	.	PUNCT
gp-378	295	1	https://doi.org/10.5937/economica2302061p	https://doi.org/10.5937/economica2302061p	NOUN
gp-378	295	2	rehman	rehman	PROPN
gp-378	295	3	,	,	PUNCT
gp-378	295	4	s.u	s.u	PROPN
gp-378	295	5	.	.	PROPN
gp-378	295	6	,	,	PUNCT
gp-378	295	7	bresciani	bresciani	PROPN
gp-378	295	8	,	,	PUNCT
gp-378	295	9	s.	s.	PROPN
gp-378	295	10	,	,	PUNCT
gp-378	295	11	yahiaoui	yahiaoui	PROPN
gp-378	295	12	,	,	PUNCT
gp-378	295	13	d.	d.	PROPN
gp-378	295	14	,	,	PUNCT
gp-378	295	15	&	&	CCONJ
gp-378	295	16	giacosa	giacosa	PROPN
gp-378	295	17	,	,	PUNCT
gp-378	295	18	e.	e.	PROPN
gp-378	295	19	(	(	PUNCT
gp-378	295	20	2022	2022	NUM
gp-378	295	21	)	)	PUNCT
gp-378	295	22	.	.	PUNCT
gp-378	296	1	environmental	environmental	ADJ
gp-378	296	2	sustainability	sustainability	NOUN
gp-378	296	3	orientation	orientation	NOUN
gp-378	296	4	and	and	CCONJ
gp-378	296	5	corporate	corporate	ADJ
gp-378	296	6	social	social	ADJ
gp-378	296	7	responsibility	responsibility	NOUN
gp-378	296	8	influence	influence	NOUN
gp-378	296	9	on	on	ADP
gp-378	296	10	environmental	environmental	ADJ
gp-378	296	11	performance	performance	NOUN
gp-378	296	12	of	of	ADP
gp-378	296	13	small	small	ADJ
gp-378	296	14	and	and	CCONJ
gp-378	296	15	medium	medium	ADJ
gp-378	296	16	enterprises	enterprise	NOUN
gp-378	296	17	:	:	PUNCT
gp-378	296	18	the	the	DET
gp-378	296	19	mediating	mediate	VERB
gp-378	296	20	effect	effect	NOUN
gp-378	296	21	of	of	ADP
gp-378	296	22	green	green	ADJ
gp-378	296	23	capability	capability	NOUN
gp-378	296	24	.	.	PUNCT
gp-378	297	1	corporate	corporate	ADJ
gp-378	297	2	social	social	ADJ
gp-378	297	3	responsibility	responsibility	NOUN
gp-378	297	4	and	and	CCONJ
gp-378	297	5	environmental	environmental	ADJ
gp-378	297	6	management	management	NOUN
gp-378	297	7	,	,	PUNCT
gp-378	297	8	29	29	NUM
gp-378	297	9	(	(	PUNCT
gp-378	297	10	6	6	NUM
gp-378	297	11	)	)	PUNCT
gp-378	297	12	,	,	PUNCT
gp-378	297	13	1954	1954	NUM
gp-378	297	14	-	-	SYM
gp-378	297	15	1967	1967	NUM
gp-378	297	16	.	.	PUNCT
gp-378	298	1	https://doi.org/10.1002/csr.2293	https://doi.org/10.1002/csr.2293	NOUN
gp-378	298	2	setyaningrum	setyaningrum	PROPN
gp-378	298	3	,	,	PUNCT
gp-378	298	4	rp	rp	NOUN
gp-378	298	5	,	,	PUNCT
gp-378	298	6	kholid	kholid	PROPN
gp-378	298	7	,	,	PUNCT
gp-378	298	8	mn	mn	PROPN
gp-378	298	9	,	,	PUNCT
gp-378	298	10	&	&	CCONJ
gp-378	298	11	susilo	susilo	PROPN
gp-378	298	12	,	,	PUNCT
gp-378	298	13	p.	p.	NOUN
gp-378	298	14	(	(	PUNCT
gp-378	298	15	2023	2023	NUM
gp-378	298	16	)	)	PUNCT
gp-378	298	17	.	.	PUNCT
gp-378	299	1	sustainable	sustainable	ADJ
gp-378	299	2	smes	sme	NOUN
gp-378	299	3	performance	performance	NOUN
gp-378	299	4	and	and	CCONJ
gp-378	299	5	green	green	ADJ
gp-378	299	6	competitive	competitive	ADJ
gp-378	299	7	advantage	advantage	NOUN
gp-378	299	8	:	:	PUNCT
gp-378	299	9	the	the	DET
gp-378	299	10	role	role	NOUN
gp-378	299	11	of	of	ADP
gp-378	299	12	green	green	ADJ
gp-378	299	13	creativity	creativity	NOUN
gp-378	299	14	,	,	PUNCT
gp-378	299	15	business	business	NOUN
gp-378	299	16	independence	independence	NOUN
gp-378	299	17	and	and	CCONJ
gp-378	299	18	green	green	ADJ
gp-378	299	19	it	it	PRON
gp-378	299	20	empowerment	empowerment	NOUN
gp-378	299	21	.	.	PUNCT
gp-378	300	1	sustainability	sustainability	NOUN
gp-378	300	2	,	,	PUNCT
gp-378	300	3	15	15	NUM
gp-378	300	4	(	(	PUNCT
gp-378	300	5	15	15	NUM
gp-378	300	6	)	)	PUNCT
gp-378	300	7	,	,	PUNCT
gp-378	300	8	12096	12096	NUM
gp-378	300	9	.	.	PUNCT
gp-378	301	1	https://doi.org/10.3390/su151512096	https://doi.org/10.3390/su151512096	PROPN
gp-378	301	2	sulaiman	sulaiman	PROPN
gp-378	301	3	,	,	PUNCT
gp-378	301	4	maba	maba	PROPN
gp-378	301	5	(	(	PUNCT
gp-378	301	6	2025	2025	NUM
gp-378	301	7	)	)	PUNCT
gp-378	301	8	.	.	PUNCT
gp-378	302	1	green	green	ADJ
gp-378	302	2	product	product	NOUN
gp-378	302	3	innovation	innovation	NOUN
gp-378	302	4	as	as	ADP
gp-378	302	5	a	a	DET
gp-378	302	6	mediator	mediator	NOUN
gp-378	302	7	between	between	ADP
gp-378	302	8	green	green	ADJ
gp-378	302	9	market	market	NOUN
gp-378	302	10	orientation	orientation	NOUN
gp-378	302	11	and	and	CCONJ
gp-378	302	12	sustainable	sustainable	ADJ
gp-378	302	13	performance	performance	NOUN
gp-378	302	14	of	of	ADP
gp-378	302	15	smes	sme	NOUN
gp-378	302	16	.	.	PUNCT
gp-378	303	1	sustainability	sustainability	NOUN
gp-378	303	2	,	,	PUNCT
gp-378	303	3	17	17	NUM
gp-378	303	4	(	(	PUNCT
gp-378	303	5	4	4	NUM
gp-378	303	6	)	)	PUNCT
gp-378	303	7	,	,	PUNCT
gp-378	303	8	1628	1628	NUM
gp-378	303	9	.	.	PUNCT
gp-378	304	1	https://doi.org/10.3390/su17041628	https://doi.org/10.3390/su17041628	X
gp-378	304	2	yang	yang	PROPN
gp-378	304	3	,	,	PUNCT
gp-378	304	4	j.	j.	PROPN
gp-378	304	5	,	,	PUNCT
gp-378	304	6	zuo	zuo	PROPN
gp-378	304	7	,	,	PUNCT
gp-378	304	8	z.	z.	PROPN
gp-378	304	9	,	,	PUNCT
gp-378	304	10	li	li	PROPN
gp-378	304	11	,	,	PUNCT
gp-378	304	12	y.	y.	PROPN
gp-378	304	13	,	,	PUNCT
gp-378	304	14	&	&	CCONJ
gp-378	304	15	guo	guo	PROPN
gp-378	304	16	,	,	PUNCT
gp-378	304	17	h.	h.	PROPN
gp-378	304	18	(	(	PUNCT
gp-378	304	19	2024	2024	NUM
gp-378	304	20	)	)	PUNCT
gp-378	304	21	.	.	PUNCT
gp-378	305	1	manufacturing	manufacturing	NOUN
gp-378	305	2	enterprises	enterprise	NOUN
gp-378	305	3	move	move	VERB
gp-378	305	4	towards	towards	ADP
gp-378	305	5	sustainable	sustainable	ADJ
gp-378	305	6	development	development	NOUN
gp-378	305	7	:	:	PUNCT
gp-378	305	8	esg	esg	NOUN
gp-378	305	9	performance	performance	NOUN
gp-378	305	10	,	,	PUNCT
gp-378	305	11	market	market	NOUN
gp-378	305	12	-	-	PUNCT
gp-378	305	13	based	base	VERB
gp-378	305	14	environmental	environmental	ADJ
gp-378	305	15	regulation	regulation	NOUN
gp-378	305	16	,	,	PUNCT
gp-378	305	17	and	and	CCONJ
gp-378	305	18	green	green	ADJ
gp-378	305	19	technological	technological	ADJ
gp-378	305	20	innovation	innovation	NOUN
gp-378	305	21	.	.	PUNCT
gp-378	306	1	journal	journal	PROPN
gp-378	306	2	of	of	ADP
gp-378	306	3	environmental	environmental	ADJ
gp-378	306	4	management	management	NOUN
gp-378	306	5	,	,	PUNCT
gp-378	306	6	372	372	NUM
gp-378	306	7	,	,	PUNCT
gp-378	306	8	123244	123244	NUM
gp-378	306	9	.	.	PUNCT
gp-378	307	1	https://doi.org/10.1016/j.jenvman.2024.123244	https://doi.org/10.1016/j.jenvman.2024.123244	NOUN
gp-378	307	2	copyright	copyright	NOUN
gp-378	307	3	holders	holder	NOUN
gp-378	307	4	:	:	PUNCT
gp-378	307	5	dinda	dinda	PROPN
gp-378	307	6	sukmaningrum	sukmaningrum	PROPN
gp-378	307	7	(	(	PUNCT
gp-378	307	8	2025	2025	NUM
gp-378	307	9	)	)	PUNCT
gp-378	307	10	first	first	ADJ
gp-378	307	11	publication	publication	NOUN
gp-378	307	12	right	right	NOUN
gp-378	307	13	:	:	PUNCT
gp-378	307	14	ajemb	ajemb	PROPN
gp-378	307	15	–	–	PUNCT
gp-378	307	16	american	american	ADJ
gp-378	307	17	journal	journal	PROPN
gp-378	307	18	of	of	ADP
gp-378	307	19	economics	economic	NOUN
gp-378	307	20	and	and	CCONJ
gp-378	307	21	business	business	NOUN
gp-378	307	22	management	management	NOUN
gp-378	307	23	https://doi.org/10.1016/j.heliyon.2023.e18373	https://doi.org/10.1016/j.heliyon.2023.e18373	VERB
gp-378	307	24	https://doi.org/10.1002/bse.2961	https://doi.org/10.1002/bse.2961	PROPN
gp-378	307	25	https://doi.org/10.1108/meq-04-2021-0074	https://doi.org/10.1108/meq-04-2021-0074	PROPN
gp-378	307	26	https://doi.org/10.1080/23311975.2022.2065948	https://doi.org/10.1080/23311975.2022.2065948	PROPN
gp-378	308	1	https://doi.org/10.1136/bmj.n71	https://doi.org/10.1136/bmj.n71	PROPN
gp-378	308	2	https://doi.org/10.1016/j.jbusres.2018.07.009	https://doi.org/10.1016/j.jbusres.2018.07.009	NOUN
gp-378	308	3	https://doi.org/10.5937/ekonomika2302061p	https://doi.org/10.5937/ekonomika2302061p	PROPN
gp-378	308	4	https://doi.org/10.1002/csr.2293	https://doi.org/10.1002/csr.2293	PROPN
gp-378	308	5	https://doi.org/10.3390/su151512096	https://doi.org/10.3390/su151512096	PRON
gp-378	308	6	https://doi.org/10.3390/su17041628	https://doi.org/10.3390/su17041628	PRON
gp-378	308	7	https://doi.org/10.1016/j.jenvman.2024.123244	https://doi.org/10.1016/j.jenvman.2024.123244	PROPN