id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ajebi-4944	Mitra, Stephen D.; Bueno, Hailey Chaze R.; Dela Cruz, Nash G.; Concon, Lebron Kyle G.; Bacay, Erika F.	Assessing the Correlation between Gamification Intensity and Brand Loyalty in Young Adult Demographics	2025	19	.pdf	application/pdf	14524	716	46	A correlational design was appropriate for this study because it aimed to evaluate both the strength and direction of the relationship between gamification intensity and consumer brand loyalty. The results established a strong positive correlation (r = 0.81) between the increased levels of gamification intensity and the decreased purchase intention.	cache/ajebi-4944.pdf	txt/ajebi-4944.txt