id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ajird-810	Khudoyarov Anvar Aidjanovich	SIGNIFICANCE OF INTEGRATED MARKETING STRATEGY IN EXPANDING UZBEKISTAN'S SHARE IN GLOBAL TOURISM MARKETS	2023	4	.pdf	application/pdf	1711	64	27	[2] According to the results of our observation, we consider it appropriate to scientifically analyze the specific characteristics of tourism marketing and develop conclusions and proposals for the implementation of the marketing concept in order to develop the tourism industry in our country. F. Kotler, one of the leading scientists in the field of tourism marketing, used these models as a theoretical basis in his research on the marketing of hospitality and tourism services.[4]	cache/ajird-810.pdf	txt/ajird-810.txt