id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
arjefm-1113	Aniefiok , Okon Akpan; Ekwere , Raymond Enang; Essien, Michael David	MARKETING ANALYTICS AND FINANCIAL FORECASTING: LINKING CUSTOMER DATA WITH REVENUE PROJECTIONS IN NIGERIAN BANKS	2024	14	.pdf	application/pdf	5795	293	21	Nguyen et al. (2020) investigated the effect of customer data analytics on financial performance in the telecommunications industry in Vietnam. The role of customer data analytics in enhancing financial performance in telecommunications.	cache/arjefm-1113.pdf	txt/arjefm-1113.txt