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WINTER  
2020

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183

Figure 2. Word clouds of all social media posts on Twitter, Facebook and Instgram by the top 10 U.S. 
hospitals in 2019 (top, left) and January-July 2020 (top, right); as well as by the top 10 U.S. medical 
schools in 2019 (bottom, left) and January-July 2020 (bottom, right). 

Figure 2

177

FEATURE - SCIENCE SERIES 
SARS-CoV-2 and Influenza Virus: A Comparative Look at Their 
Relationships With the Respiratory System
 � Jennifer L. Busch

FEATURE - PRACTICAL MATTERS  
Medical Communicators, Meet Your New Authors—Patients!
� Karen L. Woolley and Tom Gegeny

REPRINT  
Research Ethics Is a Tricycle Not a Unicycle: The Role of 
Researchers, Reviewers and Editors � Sam Dragga and Dan Voss

RESEARCH - SOCIAL MEDIA 
Harnessing the Power of Social Media to Enhance Health 
Communication � Wenyou Ye and Liviu Aron

 CREATIVE WRITINGS 
Mentorship Is a Sanctuary � Jodi-Ann Edwards

REPRINT  
Achieving a Work-Life Balance as Medical Writers
� Barry Drees

PRACTICAL MATTERS
16 Tips for Nurturing Clients Into Long-Term Relationships 
� Katherine Molnar-Kimber, Thomas Drake, Brian Bass,  

and Nicole Cooper

FREELANCE FOCUS
� Melissa L. Bogen, Lori De Milto, and Phyllis Minick 

Our contributors were asked to comment on “16 Tips for 
Nurturing Clients Into Long-Term Relationships”

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Contents
 EDITOR James R. Cozzarin, ELS, MWC

 MANAGING EDITOR Jennifer Workman

 SECTION EDITORS

 Around the Career Block Lauren McMahon, PharmD  

 Media and Technology Tara Ann Cartwright, PhD

 Practical Matters Qing Zhou, PhD, ELS

 Regulatory Insights Jennifer Bridgers, MS, MWC

 Science Series Paul C. Dolber, PhD

 Social Media Jennifer Minarcik, MS

 Statistically Speaking  Thomas M. Schindler, PhD

 Everyday Ethics  Julie Ravo, BA, MA

 Members Matters   Govindi (Jaya) Samaranayake, PhD 

 REGULAR CONTRIBUTORS

 Freelance Focus Ruwaida Vakil, MSc 

  Brian Bass, MWC

  Melissa L. Bogen, ELS

  Sherri Bowen, MA, ELS

  Lori De Milto, MJ

  Cathryn D. Evans

  Gail V. Flores, PhD

  Phyllis Minick
  

 In the Service of Good Writing Laurie Endicott Thomas, MA, ELS

 EDITOR AT LARGE Haifa Kassis, MD

 EDITOR EMERITUS Lori L. Alexander, MTPW, ELS, MWC 

 EDITOR IN MEMORIAM Ronald J. Sanchez 

 2019–2020 PRESIDENT Ann Winter-Vann, PhD 
 2019–2020 BOARD LIAISON/ 
 AT-LARGE DIRECTOR  R. Michelle Sauer Gehring, PhD, ELS, CRA 

 2019–2020 STAFF LIAISON Shari Rager, MS, CAE

 EXECUTIVE DIRECTOR Susan Krug, MS, CAE

 GRAPHIC DESIGNER Amy Boches, biographics

EDITORIAL OFFICE: ManagingEditor@amwa.org. Instructions for authors available at: 
www.amwa.org/journal.

ADVERTISING: Contact marketing@amwa.org or (240) 239-0940. All advertising 
is subject to acceptance by AMWA and should be for products and services relevant 
to professional medical communicators. AMWA is not responsible for the content of 
advertising and does not endorse any advertiser or its products or services.

SUBSCRIPTION: The AMWA Journal is published quarterly. Subscription is included 
with AMWA membership. Nonmember subscriptions cost is $75 per year.

CONTACT: American Medical Writers Association, 30 West Gude Drive, #525,  
Rockville, MD 20850-4347. Phone: (240) 238-0940; Fax: (301) 294-9006;
Email: amwa@amwa.org.

The AMWA Journal is in the MLA International Bibliography and selectively indexed  
in the Cumulative Index to Nursing and Allied Health Literature (CINAHL) print  
index and the CINAHL database.

The opinions expressed by authors contributing to the Journal do not necessarily 
reflect the opinions of AMWA or the institutions with which the authors are 
affiliated. The association accepts no responsibility for the opinions expressed by 
contributors to the Journal.

©2020 American Medical Writers Association. All rights reserved, worldwide.  
ISSN 1075-6361

AMWA JOURNAL MISSION STATEMENT 

In support of the mission of the American Medical 

Writers Association (AMWA) and to advance the broader 

profession, the AMWA Journal publishes content that 

reflects the interests, concerns, and expertise of medical 

communicators. Its purpose is to inform, inspire, and 

motivate medical communicators.

M
O

R
E        V35 N4 / 2020 

 191 CALENDAR OF MEETINGS 
  
192 MEMBERS MATTERS 
  The COVID-19 Pandemic Has Led Our South Florida   
  Networking Group to an Important Discovery:  
  The True Value of Networking
  � Larry Lynam, Marie N. Becker, and Shara N. Pantry

196 MEMBERS MATTERS
  ZoomZoom! How to Get Your Chapter Programs Back  
  on the Road � J. Kelly Byram and Mia DeFino 

201 ORIGINAL ARTICLE
  A New Credential for My CV: Zoom Concierge  
  � Carolyn Bernstein

203 AMWA NEWS
From the President / Inaugural Address 
� Gail V. Flores

Announcing the 2020-2021 AMWA  
Board of Directors � Gail V. Flores

A Note of Appreciation � R. Michelle Sauer Gehring

206 FROM THE EDITOR

Last Word � James R. Cozzarin

 

  

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http://www.amwa.org/journal
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	Contents
	Mission Statement, Masthead



