id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
spir-10467	Helles, Rasmus; Ørmen, Jacob; Jensen, Klaus Bruhn; Lai, Signe Sophus; Menchen-Trevino, Ericka; Taneja, Harsh; Wu, Angela Xiao; Bruns, Axel	A DIVISION OF LABOR: THE ROLE OF BIG DATA ANALYSIS IN THE REPERTOIRE OF INTERNET RESEARCH METHODS	2018.0	15	.pdf	application/pdf	5549	306	47	By integrating census-level information about users with detailed traces of their behavior across websites, commercial audience data combines the strength of surveys and digital trace data respectively. The big data in PIN will be digital trace data (Freelon, 2014) of online users collected by the audience measurement company ComScore.	cache/spir-10467.pdf	txt/spir-10467.txt