id	sid	tid	token	lemma	pos
spir-10196	1	1	microsoft	microsoft	PROPN
spir-10196	1	2	word	word	PROPN
spir-10196	1	3	music-industry-for-second-upload.docx	music-industry-for-second-upload.docx	PROPN
spir-10196	1	4	selected	select	VERB
spir-10196	1	5	papers	paper	NOUN
spir-10196	1	6	of	of	ADP
spir-10196	1	7	#	#	SYM
spir-10196	1	8	aoir2017	aoir2017	NOUN
spir-10196	1	9	:	:	PUNCT
spir-10196	1	10	the	the	DET
spir-10196	1	11	18th	18th	ADJ
spir-10196	1	12	annual	annual	ADJ
spir-10196	1	13	conference	conference	NOUN
spir-10196	1	14	of	of	ADP
spir-10196	1	15	the	the	DET
spir-10196	1	16	association	association	NOUN
spir-10196	1	17	of	of	ADP
spir-10196	1	18	internet	internet	NOUN
spir-10196	1	19	researchers	researcher	NOUN
spir-10196	1	20	tartu	tartu	PROPN
spir-10196	1	21	,	,	PUNCT
spir-10196	1	22	estonia	estonia	PROPN
spir-10196	1	23	/	/	SYM
spir-10196	1	24	18	18	NUM
spir-10196	1	25	-	-	SYM
spir-10196	1	26	21	21	NUM
spir-10196	1	27	october	october	PROPN
spir-10196	1	28	2017	2017	NUM
spir-10196	1	29	suggested	suggest	VERB
spir-10196	1	30	citation	citation	NOUN
spir-10196	1	31	(	(	PUNCT
spir-10196	1	32	apa	apa	PROPN
spir-10196	1	33	):	):	PUNCT
spir-10196	1	34	ryan	ryan	PROPN
spir-10196	1	35	bengtsson	bengtsson	PROPN
spir-10196	1	36	,	,	PUNCT
spir-10196	1	37	l.	l.	PROPN
spir-10196	1	38	,	,	PUNCT
spir-10196	1	39	fast	fast	ADV
spir-10196	1	40	,	,	PUNCT
spir-10196	1	41	k.	k.	PROPN
spir-10196	1	42	and	and	CCONJ
spir-10196	1	43	ferrer	ferrer	PROPN
spir-10196	1	44	cornill	cornill	PROPN
spir-10196	1	45	,	,	PUNCT
spir-10196	1	46	r.	r.	PROPN
spir-10196	1	47	(	(	PUNCT
spir-10196	1	48	2017	2017	NUM
spir-10196	1	49	,	,	PUNCT
spir-10196	1	50	october	october	PROPN
spir-10196	1	51	18	18	NUM
spir-10196	1	52	-	-	SYM
spir-10196	1	53	21	21	NUM
spir-10196	1	54	)	)	PUNCT
spir-10196	1	55	.	.	PUNCT
spir-10196	2	1	share	share	NOUN
spir-10196	2	2	!	!	PUNCT
spir-10196	3	1	like	like	INTJ
spir-10196	3	2	!	!	PUNCT
spir-10196	3	3	create	create	VERB
spir-10196	3	4	!	!	PUNCT
spir-10196	4	1	how	how	SCONJ
spir-10196	4	2	fan	fan	NOUN
spir-10196	4	3	labor	labor	NOUN
spir-10196	4	4	is	be	AUX
spir-10196	4	5	cultivated	cultivate	VERB
spir-10196	4	6	and	and	CCONJ
spir-10196	4	7	practiced	practice	VERB
spir-10196	4	8	in	in	ADP
spir-10196	4	9	the	the	DET
spir-10196	4	10	contemporary	contemporary	ADJ
spir-10196	4	11	music	music	NOUN
spir-10196	4	12	industry	industry	NOUN
spir-10196	4	13	.	.	PUNCT
spir-10196	5	1	paper	paper	NOUN
spir-10196	5	2	presented	present	VERB
spir-10196	5	3	at	at	ADP
spir-10196	5	4	aoir	aoir	NOUN
spir-10196	5	5	2017	2017	NUM
spir-10196	5	6	:	:	PUNCT
spir-10196	5	7	the	the	DET
spir-10196	5	8	18th	18th	ADJ
spir-10196	5	9	annual	annual	ADJ
spir-10196	5	10	conference	conference	NOUN
spir-10196	5	11	of	of	ADP
spir-10196	5	12	the	the	DET
spir-10196	5	13	association	association	NOUN
spir-10196	5	14	of	of	ADP
spir-10196	5	15	internet	internet	NOUN
spir-10196	5	16	researchers	researcher	NOUN
spir-10196	5	17	.	.	PUNCT
spir-10196	6	1	tartu	tartu	PROPN
spir-10196	6	2	,	,	PUNCT
spir-10196	6	3	estonia	estonia	PROPN
spir-10196	6	4	:	:	PUNCT
spir-10196	6	5	aoir	aoir	NOUN
spir-10196	6	6	.	.	PUNCT
spir-10196	6	7	retrieved	retrieve	VERB
spir-10196	6	8	from	from	ADP
spir-10196	6	9	http://spir.aoir.org	http://spir.aoir.org	PROPN
spir-10196	6	10	.	.	PUNCT
spir-10196	7	1	share	share	NOUN
spir-10196	7	2	!	!	PUNCT
spir-10196	8	1	like	like	INTJ
spir-10196	8	2	!	!	PUNCT
spir-10196	8	3	create	create	VERB
spir-10196	8	4	!	!	PUNCT
spir-10196	9	1	how	how	SCONJ
spir-10196	9	2	fan	fan	NOUN
spir-10196	9	3	labor	labor	NOUN
spir-10196	9	4	is	be	AUX
spir-10196	9	5	cultivated	cultivate	VERB
spir-10196	9	6	and	and	CCONJ
spir-10196	9	7	practiced	practice	VERB
spir-10196	9	8	in	in	ADP
spir-10196	9	9	the	the	DET
spir-10196	9	10	contemporary	contemporary	ADJ
spir-10196	9	11	music	music	NOUN
spir-10196	9	12	industry	industry	NOUN
spir-10196	9	13	linda	linda	PROPN
spir-10196	9	14	ryan	ryan	PROPN
spir-10196	9	15	bengtsson	bengtsson	PROPN
spir-10196	9	16	,	,	PUNCT
spir-10196	9	17	karlstad	karlstad	PROPN
spir-10196	9	18	university	university	PROPN
spir-10196	9	19	karin	karin	PROPN
spir-10196	9	20	fast	fast	ADV
spir-10196	9	21	,	,	PUNCT
spir-10196	9	22	karlstad	karlstad	PROPN
spir-10196	9	23	university	university	PROPN
spir-10196	9	24	raul	raul	PROPN
spir-10196	9	25	ferrer	ferrer	PROPN
spir-10196	9	26	cornill	cornill	PROPN
spir-10196	9	27	,	,	PUNCT
spir-10196	9	28	karlstad	karlstad	PROPN
spir-10196	9	29	university	university	PROPN
spir-10196	9	30	when	when	SCONJ
spir-10196	9	31	the	the	DET
spir-10196	9	32	band	band	NOUN
spir-10196	9	33	one	one	NUM
spir-10196	9	34	direction	direction	NOUN
spir-10196	9	35	released	release	VERB
spir-10196	9	36	their	their	PRON
spir-10196	9	37	sixth	sixth	ADJ
spir-10196	9	38	album	album	NOUN
spir-10196	9	39	“	"	PUNCT
spir-10196	9	40	made	make	VERB
spir-10196	9	41	in	in	ADP
spir-10196	9	42	the	the	DET
spir-10196	9	43	a.m.	a.m.	NOUN
spir-10196	9	44	”	"	PUNCT
spir-10196	9	45	they	they	PRON
spir-10196	9	46	marketed	market	VERB
spir-10196	9	47	it	it	PRON
spir-10196	9	48	through	through	ADP
spir-10196	9	49	several	several	ADJ
spir-10196	9	50	joint	joint	ADJ
spir-10196	9	51	events	event	NOUN
spir-10196	9	52	within	within	ADP
spir-10196	9	53	different	different	ADJ
spir-10196	9	54	digital	digital	ADJ
spir-10196	9	55	platforms	platform	NOUN
spir-10196	9	56	.	.	PUNCT
spir-10196	10	1	they	they	PRON
spir-10196	10	2	used	use	VERB
spir-10196	10	3	google	google	PROPN
spir-10196	10	4	streetview	streetview	NOUN
spir-10196	10	5	to	to	PART
spir-10196	10	6	create	create	VERB
spir-10196	10	7	a	a	DET
spir-10196	10	8	fictional	fictional	ADJ
spir-10196	10	9	room	room	NOUN
spir-10196	10	10	,	,	PUNCT
spir-10196	10	11	in	in	ADP
spir-10196	10	12	which	which	PRON
spir-10196	10	13	fans	fan	NOUN
spir-10196	10	14	discovered	discover	VERB
spir-10196	10	15	new	new	ADJ
spir-10196	10	16	material	material	NOUN
spir-10196	10	17	and	and	CCONJ
spir-10196	10	18	share	share	VERB
spir-10196	10	19	it	it	PRON
spir-10196	10	20	within	within	ADP
spir-10196	10	21	their	their	PRON
spir-10196	10	22	social	social	ADJ
spir-10196	10	23	networks	network	NOUN
spir-10196	10	24	using	use	VERB
spir-10196	10	25	#	#	NOUN
spir-10196	10	26	madeintheam	madeintheam	NOUN
spir-10196	10	27	.	.	PUNCT
spir-10196	11	1	in	in	ADP
spir-10196	11	2	a	a	DET
spir-10196	11	3	joint	joint	ADJ
spir-10196	11	4	event	event	NOUN
spir-10196	11	5	with	with	ADP
spir-10196	11	6	twitter	twitter	NOUN
spir-10196	11	7	they	they	PRON
spir-10196	11	8	launched	launch	VERB
spir-10196	11	9	a	a	DET
spir-10196	11	10	24	24	NUM
spir-10196	11	11	-	-	PUNCT
spir-10196	11	12	hour	hour	NOUN
spir-10196	11	13	competition	competition	NOUN
spir-10196	11	14	,	,	PUNCT
spir-10196	11	15	asking	ask	VERB
spir-10196	11	16	which	which	PRON
spir-10196	11	17	“	"	PUNCT
spir-10196	11	18	country	country	NOUN
spir-10196	11	19	”	"	PUNCT
spir-10196	11	20	loves	love	VERB
spir-10196	11	21	one	one	NUM
spir-10196	11	22	direction	direction	NOUN
spir-10196	11	23	the	the	DET
spir-10196	11	24	most	most	ADV
spir-10196	11	25	.	.	PUNCT
spir-10196	12	1	the	the	DET
spir-10196	12	2	10	10	NUM
spir-10196	12	3	countries	country	NOUN
spir-10196	12	4	that	that	PRON
spir-10196	12	5	were	be	AUX
spir-10196	12	6	able	able	ADJ
spir-10196	12	7	to	to	PART
spir-10196	12	8	mobilize	mobilize	VERB
spir-10196	12	9	the	the	DET
spir-10196	12	10	most	most	ADJ
spir-10196	12	11	twitter	twitter	NOUN
spir-10196	12	12	-	-	PUNCT
spir-10196	12	13	activity	activity	NOUN
spir-10196	12	14	on	on	ADP
spir-10196	12	15	their	their	PRON
spir-10196	12	16	country	country	NOUN
spir-10196	12	17	’s	’s	PART
spir-10196	12	18	hashtag	hashtag	NOUN
spir-10196	12	19	during	during	ADP
spir-10196	12	20	a	a	DET
spir-10196	12	21	set	set	ADJ
spir-10196	12	22	period	period	NOUN
spir-10196	12	23	of	of	ADP
spir-10196	12	24	time	time	NOUN
spir-10196	12	25	were	be	AUX
spir-10196	12	26	rewarded	reward	VERB
spir-10196	12	27	with	with	ADP
spir-10196	12	28	their	their	PRON
spir-10196	12	29	own	own	ADJ
spir-10196	12	30	one	one	NUM
spir-10196	12	31	direction	direction	NOUN
spir-10196	12	32	emoji	emoji	NOUN
spir-10196	12	33	.	.	PUNCT
spir-10196	13	1	just	just	ADV
spir-10196	13	2	before	before	ADP
spir-10196	13	3	the	the	DET
spir-10196	13	4	album	album	NOUN
spir-10196	13	5	release	release	VERB
spir-10196	13	6	one	one	NUM
spir-10196	13	7	direction	direction	NOUN
spir-10196	13	8	joined	join	VERB
spir-10196	13	9	with	with	ADP
spir-10196	13	10	apple	apple	NOUN
spir-10196	13	11	music	music	NOUN
spir-10196	13	12	to	to	PART
spir-10196	13	13	stage	stage	VERB
spir-10196	13	14	an	an	DET
spir-10196	13	15	international	international	ADJ
spir-10196	13	16	competition	competition	NOUN
spir-10196	13	17	that	that	PRON
spir-10196	13	18	ran	run	VERB
spir-10196	13	19	across	across	ADP
spir-10196	13	20	several	several	ADJ
spir-10196	13	21	social	social	ADJ
spir-10196	13	22	media	medium	NOUN
spir-10196	13	23	platforms	platform	NOUN
spir-10196	13	24	and	and	CCONJ
spir-10196	13	25	offered	offer	VERB
spir-10196	13	26	fans	fan	NOUN
spir-10196	13	27	the	the	DET
spir-10196	13	28	chance	chance	NOUN
spir-10196	13	29	to	to	PART
spir-10196	13	30	win	win	VERB
spir-10196	13	31	tickets	ticket	NOUN
spir-10196	13	32	to	to	ADP
spir-10196	13	33	an	an	DET
spir-10196	13	34	exclusive	exclusive	ADJ
spir-10196	13	35	performance	performance	NOUN
spir-10196	13	36	by	by	ADP
spir-10196	13	37	the	the	DET
spir-10196	13	38	band	band	NOUN
spir-10196	13	39	.	.	PUNCT
spir-10196	14	1	connecting	connect	VERB
spir-10196	14	2	the	the	DET
spir-10196	14	3	music	music	NOUN
spir-10196	14	4	industry	industry	NOUN
spir-10196	14	5	with	with	ADP
spir-10196	14	6	media	medium	NOUN
spir-10196	14	7	platforms	platform	NOUN
spir-10196	14	8	combining	combine	VERB
spir-10196	14	9	social	social	ADJ
spir-10196	14	10	media	medium	NOUN
spir-10196	14	11	happenings	happening	NOUN
spir-10196	14	12	and	and	CCONJ
spir-10196	14	13	live	live	ADJ
spir-10196	14	14	events	event	NOUN
spir-10196	14	15	,	,	PUNCT
spir-10196	14	16	the	the	DET
spir-10196	14	17	campaign	campaign	NOUN
spir-10196	14	18	mobilized	mobilize	VERB
spir-10196	14	19	fans	fan	NOUN
spir-10196	14	20	be	be	AUX
spir-10196	14	21	part	part	NOUN
spir-10196	14	22	of	of	ADP
spir-10196	14	23	the	the	DET
spir-10196	14	24	marketing	marketing	NOUN
spir-10196	14	25	of	of	ADP
spir-10196	14	26	the	the	DET
spir-10196	14	27	album	album	NOUN
spir-10196	14	28	.	.	PUNCT
spir-10196	15	1	recently	recently	ADV
spir-10196	15	2	the	the	DET
spir-10196	15	3	music	music	NOUN
spir-10196	15	4	industry	industry	NOUN
spir-10196	15	5	has	have	AUX
spir-10196	15	6	struggled	struggle	VERB
spir-10196	15	7	with	with	ADP
spir-10196	15	8	how	how	SCONJ
spir-10196	15	9	to	to	PART
spir-10196	15	10	make	make	VERB
spir-10196	15	11	profit	profit	NOUN
spir-10196	15	12	in	in	ADP
spir-10196	15	13	times	time	NOUN
spir-10196	15	14	of	of	ADP
spir-10196	15	15	illegal	illegal	ADJ
spir-10196	15	16	downloading	downloading	NOUN
spir-10196	15	17	,	,	PUNCT
spir-10196	15	18	streaming	streaming	NOUN
spir-10196	15	19	,	,	PUNCT
spir-10196	15	20	and	and	CCONJ
spir-10196	15	21	spotifycation	spotifycation	NOUN
spir-10196	15	22	.	.	PUNCT
spir-10196	16	1	one	one	NUM
spir-10196	16	2	overarching	overarching	ADJ
spir-10196	16	3	strategy	strategy	NOUN
spir-10196	16	4	developed	develop	VERB
spir-10196	16	5	in	in	ADP
spir-10196	16	6	response	response	NOUN
spir-10196	16	7	is	be	AUX
spir-10196	16	8	to	to	PART
spir-10196	16	9	rely	rely	VERB
spir-10196	16	10	on	on	ADP
spir-10196	16	11	consumer	consumer	NOUN
spir-10196	16	12	engagement	engagement	NOUN
spir-10196	16	13	,	,	PUNCT
spir-10196	16	14	making	make	VERB
spir-10196	16	15	the	the	DET
spir-10196	16	16	one	one	NUM
spir-10196	16	17	direction	direction	NOUN
spir-10196	16	18	campaign	campaign	NOUN
spir-10196	16	19	a	a	DET
spir-10196	16	20	contemporary	contemporary	ADJ
spir-10196	16	21	example	example	NOUN
spir-10196	16	22	of	of	ADP
spir-10196	16	23	transmedia	transmedia	NOUN
spir-10196	16	24	marketing	marketing	NOUN
spir-10196	16	25	involving	involve	VERB
spir-10196	16	26	multiple	multiple	ADJ
spir-10196	16	27	platforms	platform	NOUN
spir-10196	16	28	simultaneously	simultaneously	ADV
spir-10196	16	29	.	.	PUNCT
spir-10196	17	1	the	the	DET
spir-10196	17	2	willingness	willingness	NOUN
spir-10196	17	3	of	of	ADP
spir-10196	17	4	the	the	DET
spir-10196	17	5	music	music	NOUN
spir-10196	17	6	industry	industry	NOUN
spir-10196	17	7	to	to	PART
spir-10196	17	8	use	use	VERB
spir-10196	17	9	transmedia	transmedia	NOUN
spir-10196	17	10	marketing	marketing	NOUN
spir-10196	17	11	is	be	AUX
spir-10196	17	12	related	relate	VERB
spir-10196	17	13	to	to	ADP
spir-10196	17	14	its	its	PRON
spir-10196	17	15	potential	potential	NOUN
spir-10196	17	16	to	to	PART
spir-10196	17	17	foster	foster	VERB
spir-10196	17	18	consumers	consumer	NOUN
spir-10196	17	19	’	'	PUNCT
spir-10196	17	20	engagement	engagement	NOUN
spir-10196	17	21	in	in	ADP
spir-10196	17	22	brand	brand	NOUN
spir-10196	17	23	experiences	experience	NOUN
spir-10196	17	24	across	across	ADP
spir-10196	17	25	several	several	ADJ
spir-10196	17	26	content	content	NOUN
spir-10196	17	27	platforms	platform	NOUN
spir-10196	17	28	(	(	PUNCT
spir-10196	17	29	cf	cf	NOUN
spir-10196	17	30	.	.	PUNCT
spir-10196	17	31	jenkins	jenkins	PROPN
spir-10196	17	32	,	,	PUNCT
spir-10196	17	33	2006	2006	NUM
spir-10196	17	34	)	)	PUNCT
spir-10196	17	35	.	.	PUNCT
spir-10196	18	1	like	like	ADP
spir-10196	18	2	other	other	ADJ
spir-10196	18	3	actors	actor	NOUN
spir-10196	18	4	in	in	ADP
spir-10196	18	5	the	the	DET
spir-10196	18	6	entertainment	entertainment	NOUN
spir-10196	18	7	industries	industry	NOUN
spir-10196	18	8	,	,	PUNCT
spir-10196	18	9	labels	label	NOUN
spir-10196	18	10	and	and	CCONJ
spir-10196	18	11	artists	artist	NOUN
spir-10196	18	12	are	be	AUX
spir-10196	18	13	increasingly	increasingly	ADV
spir-10196	18	14	interested	interested	ADJ
spir-10196	18	15	in	in	ADP
spir-10196	18	16	exploring	explore	VERB
spir-10196	18	17	the	the	DET
spir-10196	18	18	potentials	potential	NOUN
spir-10196	18	19	of	of	ADP
spir-10196	18	20	transmedia	transmedia	NOUN
spir-10196	18	21	entertainment	entertainment	NOUN
spir-10196	18	22	and	and	CCONJ
spir-10196	18	23	how	how	SCONJ
spir-10196	18	24	consumers	consumer	NOUN
spir-10196	18	25	–	–	PUNCT
spir-10196	18	26	without	without	ADP
spir-10196	18	27	payment	payment	NOUN
spir-10196	18	28	–	–	PUNCT
spir-10196	18	29	contribute	contribute	VERB
spir-10196	18	30	to	to	ADP
spir-10196	18	31	the	the	DET
spir-10196	18	32	production	production	NOUN
spir-10196	18	33	and	and	CCONJ
spir-10196	18	34	circulation	circulation	NOUN
spir-10196	18	35	of	of	ADP
spir-10196	18	36	content	content	NOUN
spir-10196	18	37	across	across	ADP
spir-10196	18	38	and	and	CCONJ
spir-10196	18	39	beyond	beyond	ADP
spir-10196	18	40	media	medium	NOUN
spir-10196	18	41	platforms	platform	NOUN
spir-10196	18	42	.	.	PUNCT
spir-10196	19	1	in	in	ADP
spir-10196	19	2	this	this	DET
spir-10196	19	3	paper	paper	NOUN
spir-10196	19	4	,	,	PUNCT
spir-10196	19	5	we	we	PRON
spir-10196	19	6	understand	understand	VERB
spir-10196	19	7	online	online	ADJ
spir-10196	19	8	consumer	consumer	NOUN
spir-10196	19	9	engagement	engagement	NOUN
spir-10196	19	10	as	as	ADP
spir-10196	19	11	a	a	DET
spir-10196	19	12	form	form	NOUN
spir-10196	19	13	of	of	ADP
spir-10196	19	14	labor	labor	NOUN
spir-10196	19	15	that	that	PRON
spir-10196	19	16	reconfigures	reconfigure	VERB
spir-10196	19	17	users	user	NOUN
spir-10196	19	18	as	as	ADP
spir-10196	19	19	digital	digital	ADJ
spir-10196	19	20	publics	public	NOUN
spir-10196	19	21	.	.	PUNCT
spir-10196	20	1	since	since	SCONJ
spir-10196	20	2	much	much	ADJ
spir-10196	20	3	of	of	ADP
spir-10196	20	4	this	this	DET
spir-10196	20	5	labor	labor	NOUN
spir-10196	20	6	is	be	AUX
spir-10196	20	7	paid	pay	VERB
spir-10196	20	8	for	for	ADP
spir-10196	20	9	in	in	ADP
spir-10196	20	10	affect	affect	NOUN
spir-10196	20	11	rather	rather	ADV
spir-10196	20	12	than	than	ADP
spir-10196	20	13	money	money	NOUN
spir-10196	20	14	,	,	PUNCT
spir-10196	20	15	such	such	ADJ
spir-10196	20	16	labor	labor	NOUN
spir-10196	20	17	has	have	AUX
spir-10196	20	18	been	be	AUX
spir-10196	20	19	recognized	recognize	VERB
spir-10196	20	20	as	as	ADP
spir-10196	20	21	a	a	DET
spir-10196	20	22	form	form	NOUN
spir-10196	20	23	of	of	ADP
spir-10196	20	24	free	free	ADJ
spir-10196	20	25	labor	labor	NOUN
spir-10196	20	26	(	(	PUNCT
spir-10196	20	27	se	se	INTJ
spir-10196	20	28	for	for	ADP
spir-10196	20	29	example	example	NOUN
spir-10196	20	30	andrejevic	andrejevic	ADJ
spir-10196	20	31	,	,	PUNCT
spir-10196	20	32	2008	2008	NUM
spir-10196	20	33	;	;	PUNCT
spir-10196	20	34	baym	baym	PROPN
spir-10196	20	35	2009	2009	NUM
spir-10196	20	36	;	;	PUNCT
spir-10196	20	37	fuchs	fuch	NOUN
spir-10196	20	38	,	,	PUNCT
spir-10196	20	39	2014	2014	NUM
spir-10196	20	40	;	;	PUNCT
spir-10196	20	41	fast	fast	ADJ
spir-10196	20	42	,	,	PUNCT
spir-10196	20	43	2012	2012	NUM
spir-10196	20	44	)	)	PUNCT
spir-10196	20	45	.	.	PUNCT
spir-10196	21	1	but	but	CCONJ
spir-10196	21	2	the	the	DET
spir-10196	21	3	one	one	NUM
spir-10196	21	4	direction	direction	NOUN
spir-10196	21	5	campaign	campaign	NOUN
spir-10196	21	6	also	also	ADV
spir-10196	21	7	illustrates	illustrate	VERB
spir-10196	21	8	the	the	DET
spir-10196	21	9	spatial	spatial	ADJ
spir-10196	21	10	qualities	quality	NOUN
spir-10196	21	11	of	of	ADP
spir-10196	21	12	such	such	ADJ
spir-10196	21	13	campaigns	campaign	NOUN
spir-10196	21	14	through	through	ADP
spir-10196	21	15	the	the	DET
spir-10196	21	16	diversity	diversity	NOUN
spir-10196	21	17	of	of	ADP
spir-10196	21	18	initiatives	initiative	NOUN
spir-10196	21	19	taken	take	VERB
spir-10196	21	20	to	to	PART
spir-10196	21	21	mobilize	mobilize	VERB
spir-10196	21	22	consumers	consumer	NOUN
spir-10196	21	23	to	to	PART
spir-10196	21	24	perform	perform	VERB
spir-10196	21	25	different	different	ADJ
spir-10196	21	26	actions	action	NOUN
spir-10196	21	27	and	and	CCONJ
spir-10196	21	28	move	move	VERB
spir-10196	21	29	between	between	ADP
spir-10196	21	30	different	different	ADJ
spir-10196	21	31	media	medium	NOUN
spir-10196	21	32	platforms	platform	NOUN
spir-10196	21	33	.	.	PUNCT
spir-10196	22	1	while	while	SCONJ
spir-10196	22	2	both	both	PRON
spir-10196	22	3	transmedia	transmedia	NOUN
spir-10196	22	4	marketing	marketing	NOUN
spir-10196	22	5	and	and	CCONJ
spir-10196	22	6	free	free	ADJ
spir-10196	22	7	labor	labor	NOUN
spir-10196	22	8	have	have	AUX
spir-10196	22	9	been	be	AUX
spir-10196	22	10	subjected	subject	VERB
spir-10196	22	11	to	to	ADP
spir-10196	22	12	many	many	ADJ
spir-10196	22	13	studies	study	NOUN
spir-10196	22	14	very	very	ADV
spir-10196	22	15	few	few	ADJ
spir-10196	22	16	studies	study	NOUN
spir-10196	22	17	address	address	VERB
spir-10196	22	18	the	the	DET
spir-10196	22	19	spatiality	spatiality	NOUN
spir-10196	22	20	of	of	ADP
spir-10196	22	21	both	both	PRON
spir-10196	22	22	of	of	ADP
spir-10196	22	23	these	these	DET
spir-10196	22	24	phenomena	phenomenon	NOUN
spir-10196	22	25	(	(	PUNCT
spir-10196	22	26	though	though	ADV
spir-10196	22	27	see	see	VERB
spir-10196	22	28	e.g.	e.g.	ADV
spir-10196	22	29	stork	stork	NOUN
spir-10196	22	30	’s	’s	PART
spir-10196	22	31	[	[	X
spir-10196	22	32	2014	2014	NUM
spir-10196	22	33	]	]	PUNCT
spir-10196	22	34	“	"	PUNCT
spir-10196	22	35	transmedia	transmedia	NOUN
spir-10196	22	36	geography	geography	NOUN
spir-10196	22	37	”	"	PUNCT
spir-10196	22	38	and	and	CCONJ
spir-10196	22	39	“	"	PUNCT
spir-10196	22	40	performance	performance	NOUN
spir-10196	22	41	space	space	NOUN
spir-10196	22	42	”	"	PUNCT
spir-10196	22	43	of	of	ADP
spir-10196	22	44	the	the	DET
spir-10196	22	45	glee	glee	NOUN
spir-10196	22	46	franchise	franchise	NOUN
spir-10196	22	47	)	)	PUNCT
spir-10196	22	48	.	.	PUNCT
spir-10196	23	1	spatial	spatial	ADJ
spir-10196	23	2	metaphors	metaphor	NOUN
spir-10196	23	3	offer	offer	VERB
spir-10196	23	4	both	both	DET
spir-10196	23	5	a	a	DET
spir-10196	23	6	way	way	NOUN
spir-10196	23	7	to	to	PART
spir-10196	23	8	represent	represent	VERB
spir-10196	23	9	and	and	CCONJ
spir-10196	23	10	visualize	visualize	VERB
spir-10196	23	11	the	the	DET
spir-10196	23	12	movements	movement	NOUN
spir-10196	23	13	of	of	ADP
spir-10196	23	14	the	the	DET
spir-10196	23	15	consumers	consumer	NOUN
spir-10196	23	16	,	,	PUNCT
spir-10196	23	17	as	as	ADV
spir-10196	23	18	well	well	ADV
spir-10196	23	19	as	as	ADP
spir-10196	23	20	to	to	PART
spir-10196	23	21	understand	understand	VERB
spir-10196	23	22	how	how	SCONJ
spir-10196	23	23	marketing	marketing	NOUN
spir-10196	23	24	campaigns	campaign	NOUN
spir-10196	23	25	construct	construct	VERB
spir-10196	23	26	immersive	immersive	NOUN
spir-10196	23	27	worlds	world	NOUN
spir-10196	23	28	where	where	SCONJ
spir-10196	23	29	free	free	ADJ
spir-10196	23	30	labor	labor	NOUN
spir-10196	23	31	is	be	AUX
spir-10196	23	32	promoted	promote	VERB
spir-10196	23	33	and	and	CCONJ
spir-10196	23	34	exploited	exploit	VERB
spir-10196	23	35	.	.	PUNCT
spir-10196	24	1	using	use	VERB
spir-10196	24	2	spatial	spatial	ADJ
spir-10196	24	3	metaphors	metaphor	NOUN
spir-10196	24	4	also	also	ADV
spir-10196	24	5	enables	enable	VERB
spir-10196	24	6	a	a	DET
spir-10196	24	7	methodological	methodological	ADJ
spir-10196	24	8	approach	approach	NOUN
spir-10196	24	9	to	to	ADP
spir-10196	24	10	transmedia	transmedia	NOUN
spir-10196	24	11	marketing	marketing	NOUN
spir-10196	24	12	,	,	PUNCT
spir-10196	24	13	positioning	positioning	NOUN
spir-10196	24	14	actions	action	NOUN
spir-10196	24	15	and	and	CCONJ
spir-10196	24	16	actors	actor	NOUN
spir-10196	24	17	in	in	ADP
spir-10196	24	18	relation	relation	NOUN
spir-10196	24	19	to	to	ADP
spir-10196	24	20	each	each	DET
spir-10196	24	21	other	other	ADJ
spir-10196	24	22	in	in	ADP
spir-10196	24	23	time	time	NOUN
spir-10196	24	24	and	and	CCONJ
spir-10196	24	25	space	space	NOUN
spir-10196	24	26	.	.	PUNCT
spir-10196	25	1	we	we	PRON
spir-10196	25	2	develop	develop	VERB
spir-10196	25	3	the	the	DET
spir-10196	25	4	concept	concept	NOUN
spir-10196	25	5	of	of	ADP
spir-10196	25	6	transmediascape	transmediascape	NOUN
spir-10196	25	7	to	to	PART
spir-10196	25	8	refer	refer	VERB
spir-10196	25	9	to	to	ADP
spir-10196	25	10	such	such	ADJ
spir-10196	25	11	contexts	context	NOUN
spir-10196	25	12	,	,	PUNCT
spir-10196	25	13	a	a	DET
spir-10196	25	14	term	term	NOUN
spir-10196	25	15	directly	directly	ADV
spir-10196	25	16	inspired	inspire	VERB
spir-10196	25	17	by	by	ADP
spir-10196	25	18	appadurai	appadurai	PROPN
spir-10196	25	19	’s	’s	PART
spir-10196	25	20	(	(	PUNCT
spir-10196	25	21	1996	1996	NUM
spir-10196	25	22	:	:	PUNCT
spir-10196	25	23	35	35	NUM
spir-10196	25	24	)	)	PUNCT
spir-10196	25	25	‘	'	PUNCT
spir-10196	25	26	scape’-metaphor	scape’-metaphor	NOUN
spir-10196	25	27	,	,	PUNCT
spir-10196	25	28	which	which	PRON
spir-10196	25	29	accentuates	accentuate	VERB
spir-10196	25	30	the	the	DET
spir-10196	25	31	global	global	ADJ
spir-10196	25	32	flows	flow	NOUN
spir-10196	25	33	of	of	ADP
spir-10196	25	34	people	people	NOUN
spir-10196	25	35	,	,	PUNCT
spir-10196	25	36	technology	technology	NOUN
spir-10196	25	37	,	,	PUNCT
spir-10196	25	38	capital	capital	NOUN
spir-10196	25	39	,	,	PUNCT
spir-10196	25	40	media	medium	NOUN
spir-10196	25	41	content	content	NOUN
spir-10196	25	42	,	,	PUNCT
spir-10196	25	43	discourses	discourse	NOUN
spir-10196	25	44	,	,	PUNCT
spir-10196	25	45	and	and	CCONJ
spir-10196	25	46	ideas	idea	NOUN
spir-10196	25	47	.	.	PUNCT
spir-10196	26	1	indeed	indeed	ADV
spir-10196	26	2	,	,	PUNCT
spir-10196	26	3	we	we	PRON
spir-10196	26	4	suggest	suggest	VERB
spir-10196	26	5	that	that	SCONJ
spir-10196	26	6	the	the	DET
spir-10196	26	7	music	music	NOUN
spir-10196	26	8	industry	industry	NOUN
spir-10196	26	9	purposely	purposely	ADV
spir-10196	26	10	constructs	construct	VERB
spir-10196	26	11	digital	digital	ADJ
spir-10196	26	12	narratives	narrative	NOUN
spir-10196	26	13	that	that	PRON
spir-10196	26	14	spill	spill	VERB
spir-10196	26	15	over	over	ADP
spir-10196	26	16	from	from	ADP
spir-10196	26	17	one	one	NUM
spir-10196	26	18	media	medium	NOUN
spir-10196	26	19	platform	platform	NOUN
spir-10196	26	20	to	to	ADP
spir-10196	26	21	another	another	DET
spir-10196	26	22	forming	form	VERB
spir-10196	26	23	transmediascapes	transmediascape	NOUN
spir-10196	26	24	.	.	PUNCT
spir-10196	27	1	this	this	DET
spir-10196	27	2	paper	paper	NOUN
spir-10196	27	3	explores	explore	VERB
spir-10196	27	4	how	how	SCONJ
spir-10196	27	5	music	music	NOUN
spir-10196	27	6	consumers	consumer	NOUN
spir-10196	27	7	perform	perform	VERB
spir-10196	27	8	and	and	CCONJ
spir-10196	27	9	act	act	VERB
spir-10196	27	10	within	within	ADP
spir-10196	27	11	music	music	NOUN
spir-10196	27	12	marketing	marketing	NOUN
spir-10196	27	13	campaigns	campaign	NOUN
spir-10196	27	14	,	,	PUNCT
spir-10196	27	15	posing	pose	VERB
spir-10196	27	16	the	the	DET
spir-10196	27	17	question	question	NOUN
spir-10196	27	18	:	:	PUNCT
spir-10196	27	19	how	how	SCONJ
spir-10196	27	20	do	do	AUX
spir-10196	27	21	music	music	NOUN
spir-10196	27	22	consumers	consumer	NOUN
spir-10196	27	23	navigate	navigate	VERB
spir-10196	27	24	across	across	ADP
spir-10196	27	25	the	the	DET
spir-10196	27	26	transmediascapes	transmediascape	NOUN
spir-10196	27	27	constituted	constitute	VERB
spir-10196	27	28	by	by	ADP
spir-10196	27	29	marketing	marketing	NOUN
spir-10196	27	30	campaigns	campaign	NOUN
spir-10196	27	31	?	?	PUNCT
spir-10196	28	1	in	in	ADP
spir-10196	28	2	this	this	DET
spir-10196	28	3	study	study	NOUN
spir-10196	28	4	we	we	PRON
spir-10196	28	5	follow	follow	VERB
spir-10196	28	6	the	the	DET
spir-10196	28	7	music	music	NOUN
spir-10196	28	8	audience	audience	NOUN
spir-10196	28	9	movement	movement	NOUN
spir-10196	28	10	within	within	ADP
spir-10196	28	11	the	the	DET
spir-10196	28	12	promotional	promotional	ADJ
spir-10196	28	13	campaign	campaign	NOUN
spir-10196	28	14	of	of	ADP
spir-10196	28	15	one	one	NUM
spir-10196	28	16	internationally	internationally	ADV
spir-10196	28	17	known	know	VERB
spir-10196	28	18	artist	artist	NOUN
spir-10196	28	19	,	,	PUNCT
spir-10196	28	20	capturing	capture	VERB
spir-10196	28	21	the	the	DET
spir-10196	28	22	audiences	audience	NOUN
spir-10196	28	23	’	’	PART
spir-10196	28	24	actions	action	NOUN
spir-10196	28	25	and	and	CCONJ
spir-10196	28	26	interactions	interaction	NOUN
spir-10196	28	27	by	by	ADP
spir-10196	28	28	using	use	VERB
spir-10196	28	29	the	the	DET
spir-10196	28	30	artist	artist	NOUN
spir-10196	28	31	’s	’s	PART
spir-10196	28	32	hashtag	hashtag	NOUN
spir-10196	28	33	and	and	CCONJ
spir-10196	28	34	additional	additional	ADJ
spir-10196	28	35	hashtags	hashtag	NOUN
spir-10196	28	36	specified	specify	VERB
spir-10196	28	37	by	by	ADP
spir-10196	28	38	the	the	DET
spir-10196	28	39	campaign	campaign	NOUN
spir-10196	28	40	.	.	PUNCT
spir-10196	29	1	a	a	DET
spir-10196	29	2	network	network	NOUN
spir-10196	29	3	analysis	analysis	NOUN
spir-10196	29	4	allows	allow	VERB
spir-10196	29	5	us	we	PRON
spir-10196	29	6	to	to	PART
spir-10196	29	7	map	map	VERB
spir-10196	29	8	how	how	SCONJ
spir-10196	29	9	the	the	DET
spir-10196	29	10	audience	audience	NOUN
spir-10196	29	11	moves	move	VERB
spir-10196	29	12	through	through	ADP
spir-10196	29	13	the	the	DET
spir-10196	29	14	campaign	campaign	NOUN
spir-10196	29	15	in	in	ADP
spir-10196	29	16	time	time	NOUN
spir-10196	29	17	and	and	CCONJ
spir-10196	29	18	space	space	NOUN
spir-10196	29	19	,	,	PUNCT
spir-10196	29	20	and	and	CCONJ
spir-10196	29	21	how	how	SCONJ
spir-10196	29	22	the	the	DET
spir-10196	29	23	prepared	prepare	VERB
spir-10196	29	24	trails	trail	NOUN
spir-10196	29	25	guide	guide	VERB
spir-10196	29	26	the	the	DET
spir-10196	29	27	consumer	consumer	NOUN
spir-10196	29	28	to	to	ADP
spir-10196	29	29	various	various	ADJ
spir-10196	29	30	media	medium	NOUN
spir-10196	29	31	platforms	platform	NOUN
spir-10196	29	32	(	(	PUNCT
spir-10196	29	33	e.g.	e.g.	ADV
spir-10196	29	34	from	from	ADP
spir-10196	29	35	the	the	DET
spir-10196	29	36	official	official	ADJ
spir-10196	29	37	website	website	NOUN
spir-10196	29	38	,	,	PUNCT
spir-10196	29	39	to	to	ADP
spir-10196	29	40	instagram	instagram	PROPN
spir-10196	29	41	,	,	PUNCT
spir-10196	29	42	to	to	PART
spir-10196	29	43	spotify	spotify	VERB
spir-10196	29	44	,	,	PUNCT
spir-10196	29	45	etc	etc	X
spir-10196	29	46	.	.	X
spir-10196	29	47	)	)	PUNCT
spir-10196	30	1	it	it	PRON
spir-10196	30	2	is	be	AUX
spir-10196	30	3	important	important	ADJ
spir-10196	30	4	to	to	PART
spir-10196	30	5	note	note	VERB
spir-10196	30	6	that	that	SCONJ
spir-10196	30	7	the	the	DET
spir-10196	30	8	analysis	analysis	NOUN
spir-10196	30	9	includes	include	VERB
spir-10196	30	10	the	the	DET
spir-10196	30	11	trails	trail	NOUN
spir-10196	30	12	that	that	PRON
spir-10196	30	13	run	run	VERB
spir-10196	30	14	from	from	ADP
spir-10196	30	15	online	online	ADV
spir-10196	30	16	to	to	ADP
spir-10196	30	17	offline	offline	ADJ
spir-10196	30	18	spaces	space	NOUN
spir-10196	30	19	,	,	PUNCT
spir-10196	30	20	or	or	CCONJ
spir-10196	30	21	from	from	ADP
spir-10196	30	22	virtual	virtual	ADJ
spir-10196	30	23	to	to	ADP
spir-10196	30	24	physical	physical	ADJ
spir-10196	30	25	places	place	NOUN
spir-10196	30	26	(	(	PUNCT
spir-10196	30	27	e.g.	e.g.	ADV
spir-10196	30	28	from	from	ADP
spir-10196	30	29	facebook	facebook	PROPN
spir-10196	30	30	to	to	ADP
spir-10196	30	31	festival	festival	NOUN
spir-10196	30	32	site	site	NOUN
spir-10196	30	33	,	,	PUNCT
spir-10196	30	34	or	or	CCONJ
spir-10196	30	35	vice	vice	NOUN
spir-10196	30	36	versa	versa	ADV
spir-10196	30	37	)	)	PUNCT
spir-10196	30	38	.	.	PUNCT
spir-10196	31	1	however	however	ADV
spir-10196	31	2	,	,	PUNCT
spir-10196	31	3	we	we	PRON
spir-10196	31	4	also	also	ADV
spir-10196	31	5	seek	seek	VERB
spir-10196	31	6	to	to	PART
spir-10196	31	7	understand	understand	VERB
spir-10196	31	8	users	user	NOUN
spir-10196	31	9	engagement	engagement	NOUN
spir-10196	31	10	in	in	ADP
spir-10196	31	11	the	the	DET
spir-10196	31	12	production	production	NOUN
spir-10196	31	13	of	of	ADP
spir-10196	31	14	content	content	NOUN
spir-10196	31	15	,	,	PUNCT
spir-10196	31	16	and	and	CCONJ
spir-10196	31	17	how	how	SCONJ
spir-10196	31	18	this	this	DET
spir-10196	31	19	content	content	NOUN
spir-10196	31	20	is	be	AUX
spir-10196	31	21	then	then	ADV
spir-10196	31	22	recirculates	recirculate	VERB
spir-10196	31	23	within	within	ADP
spir-10196	31	24	the	the	DET
spir-10196	31	25	campaign	campaign	NOUN
spir-10196	31	26	.	.	PUNCT
spir-10196	32	1	thus	thus	ADV
spir-10196	32	2	we	we	PRON
spir-10196	32	3	have	have	AUX
spir-10196	32	4	chosen	choose	VERB
spir-10196	32	5	a	a	DET
spir-10196	32	6	nethnographic	nethnographic	ADJ
spir-10196	32	7	approach	approach	NOUN
spir-10196	32	8	to	to	ADP
spir-10196	32	9	the	the	DET
spir-10196	32	10	campaign	campaign	NOUN
spir-10196	32	11	material	material	NOUN
spir-10196	32	12	.	.	PUNCT
spir-10196	33	1	the	the	DET
spir-10196	33	2	quantitative	quantitative	ADJ
spir-10196	33	3	material	material	NOUN
spir-10196	33	4	guides	guide	VERB
spir-10196	33	5	us	we	PRON
spir-10196	33	6	to	to	ADP
spir-10196	33	7	instances	instance	NOUN
spir-10196	33	8	where	where	SCONJ
spir-10196	33	9	content	content	NOUN
spir-10196	33	10	production	production	NOUN
spir-10196	33	11	occurs	occur	VERB
spir-10196	33	12	,	,	PUNCT
spir-10196	33	13	allowing	allow	VERB
spir-10196	33	14	a	a	DET
spir-10196	33	15	close	close	ADJ
spir-10196	33	16	study	study	NOUN
spir-10196	33	17	of	of	ADP
spir-10196	33	18	these	these	DET
spir-10196	33	19	specific	specific	ADJ
spir-10196	33	20	events	event	NOUN
spir-10196	33	21	.	.	PUNCT
spir-10196	34	1	thus	thus	ADV
spir-10196	34	2	this	this	PRON
spir-10196	34	3	is	be	AUX
spir-10196	34	4	an	an	DET
spir-10196	34	5	exploratory	exploratory	ADJ
spir-10196	34	6	study	study	NOUN
spir-10196	34	7	,	,	PUNCT
spir-10196	34	8	following	follow	VERB
spir-10196	34	9	the	the	DET
spir-10196	34	10	case	case	NOUN
spir-10196	34	11	study	study	NOUN
spir-10196	34	12	approach	approach	NOUN
spir-10196	34	13	(	(	PUNCT
spir-10196	34	14	yin	yin	PROPN
spir-10196	34	15	,	,	PUNCT
spir-10196	34	16	2003	2003	NUM
spir-10196	34	17	)	)	PUNCT
spir-10196	34	18	,	,	PUNCT
spir-10196	34	19	to	to	PART
spir-10196	34	20	approach	approach	VERB
spir-10196	34	21	one	one	NUM
spir-10196	34	22	specific	specific	ADJ
spir-10196	34	23	campaign	campaign	NOUN
spir-10196	34	24	in	in	ADP
spir-10196	34	25	depth	depth	NOUN
spir-10196	34	26	by	by	ADP
spir-10196	34	27	adopting	adopt	VERB
spir-10196	34	28	a	a	DET
spir-10196	34	29	multi	multi	ADJ
spir-10196	34	30	-	-	ADJ
spir-10196	34	31	method	method	ADJ
spir-10196	34	32	approach	approach	NOUN
spir-10196	34	33	rooted	root	VERB
spir-10196	34	34	in	in	ADP
spir-10196	34	35	digital	digital	ADJ
spir-10196	34	36	methods	method	NOUN
spir-10196	34	37	(	(	PUNCT
spir-10196	34	38	se	se	X
spir-10196	34	39	for	for	ADP
spir-10196	34	40	example	example	NOUN
spir-10196	34	41	kozinets	kozinet	NOUN
spir-10196	34	42	2009	2009	NUM
spir-10196	34	43	;	;	PUNCT
spir-10196	34	44	hjort	hjort	NOUN
spir-10196	34	45	&	&	CCONJ
spir-10196	34	46	sharp	sharp	ADJ
spir-10196	34	47	2014	2014	NUM
spir-10196	34	48	)	)	PUNCT
spir-10196	34	49	.	.	PUNCT
spir-10196	35	1	our	our	PRON
spir-10196	35	2	preliminary	preliminary	ADJ
spir-10196	35	3	results	result	NOUN
spir-10196	35	4	indicate	indicate	VERB
spir-10196	35	5	that	that	SCONJ
spir-10196	35	6	consumers	consumer	NOUN
spir-10196	35	7	within	within	ADP
spir-10196	35	8	the	the	DET
spir-10196	35	9	music	music	NOUN
spir-10196	35	10	industry	industry	NOUN
spir-10196	35	11	are	be	AUX
spir-10196	35	12	mobilized	mobilize	VERB
spir-10196	35	13	as	as	SCONJ
spir-10196	35	14	they	they	PRON
spir-10196	35	15	assemble	assemble	VERB
spir-10196	35	16	consumer	consumer	NOUN
spir-10196	35	17	affect	affect	NOUN
spir-10196	35	18	and	and	CCONJ
spir-10196	35	19	promote	promote	VERB
spir-10196	35	20	physical	physical	ADJ
spir-10196	35	21	as	as	ADV
spir-10196	35	22	well	well	ADV
spir-10196	35	23	as	as	ADP
spir-10196	35	24	virtual	virtual	ADJ
spir-10196	35	25	fan	fan	NOUN
spir-10196	35	26	movement	movement	NOUN
spir-10196	35	27	.	.	PUNCT
spir-10196	36	1	the	the	DET
spir-10196	36	2	consumer	consumer	NOUN
spir-10196	36	3	follows	follow	VERB
spir-10196	36	4	a	a	DET
spir-10196	36	5	path	path	NOUN
spir-10196	36	6	constructed	construct	VERB
spir-10196	36	7	by	by	ADP
spir-10196	36	8	the	the	DET
spir-10196	36	9	marketing	marketing	NOUN
spir-10196	36	10	campaign	campaign	NOUN
spir-10196	36	11	,	,	PUNCT
spir-10196	36	12	making	make	VERB
spir-10196	36	13	consumers	consumer	NOUN
spir-10196	36	14	migrating	migrate	VERB
spir-10196	36	15	between	between	ADP
spir-10196	36	16	various	various	ADJ
spir-10196	36	17	spaces	space	NOUN
spir-10196	36	18	located	locate	VERB
spir-10196	36	19	in	in	ADP
spir-10196	36	20	different	different	ADJ
spir-10196	36	21	platforms	platform	NOUN
spir-10196	36	22	.	.	PUNCT
spir-10196	37	1	we	we	PRON
spir-10196	37	2	identify	identify	VERB
spir-10196	37	3	audience	audience	NOUN
spir-10196	37	4	engagement	engagement	NOUN
spir-10196	37	5	in	in	ADP
spir-10196	37	6	these	these	DET
spir-10196	37	7	events	event	NOUN
spir-10196	37	8	and	and	CCONJ
spir-10196	37	9	how	how	SCONJ
spir-10196	37	10	audiences	audience	NOUN
spir-10196	37	11	both	both	PRON
spir-10196	37	12	produce	produce	VERB
spir-10196	37	13	and	and	CCONJ
spir-10196	37	14	share	share	VERB
spir-10196	37	15	content	content	NOUN
spir-10196	37	16	with	with	ADP
spir-10196	37	17	the	the	DET
spir-10196	37	18	campaign	campaign	NOUN
spir-10196	37	19	as	as	ADV
spir-10196	37	20	well	well	ADV
spir-10196	37	21	as	as	ADP
spir-10196	37	22	within	within	ADP
spir-10196	37	23	their	their	PRON
spir-10196	37	24	own	own	ADJ
spir-10196	37	25	networks	network	NOUN
spir-10196	37	26	–	–	PUNCT
spir-10196	37	27	thus	thus	ADV
spir-10196	37	28	giving	give	VERB
spir-10196	37	29	the	the	DET
spir-10196	37	30	campaign	campaign	NOUN
spir-10196	37	31	access	access	NOUN
spir-10196	37	32	to	to	ADP
spir-10196	37	33	their	their	PRON
spir-10196	37	34	social	social	ADJ
spir-10196	37	35	media	medium	NOUN
spir-10196	37	36	networks	network	NOUN
spir-10196	37	37	and	and	CCONJ
spir-10196	37	38	their	their	PRON
spir-10196	37	39	productions	production	NOUN
spir-10196	37	40	.	.	PUNCT
spir-10196	38	1	we	we	PRON
spir-10196	38	2	also	also	ADV
spir-10196	38	3	detect	detect	VERB
spir-10196	38	4	instances	instance	NOUN
spir-10196	38	5	of	of	ADP
spir-10196	38	6	resistance	resistance	NOUN
spir-10196	38	7	,	,	PUNCT
spir-10196	38	8	where	where	SCONJ
spir-10196	38	9	the	the	DET
spir-10196	38	10	audience	audience	NOUN
spir-10196	38	11	use	use	VERB
spir-10196	38	12	the	the	DET
spir-10196	38	13	hashtag	hashtag	NOUN
spir-10196	38	14	or	or	CCONJ
spir-10196	38	15	distributed	distribute	VERB
spir-10196	38	16	material	material	NOUN
spir-10196	38	17	in	in	ADP
spir-10196	38	18	a	a	DET
spir-10196	38	19	way	way	NOUN
spir-10196	38	20	that	that	PRON
spir-10196	38	21	was	be	AUX
spir-10196	38	22	not	not	PART
spir-10196	38	23	intended	intend	VERB
spir-10196	38	24	by	by	ADP
spir-10196	38	25	the	the	DET
spir-10196	38	26	campaign	campaign	NOUN
spir-10196	38	27	.	.	PUNCT
spir-10196	39	1	finally	finally	ADV
spir-10196	39	2	,	,	PUNCT
spir-10196	39	3	our	our	PRON
spir-10196	39	4	paper	paper	NOUN
spir-10196	39	5	also	also	ADV
spir-10196	39	6	contributes	contribute	VERB
spir-10196	39	7	with	with	ADP
spir-10196	39	8	methodological	methodological	ADJ
spir-10196	39	9	development	development	NOUN
spir-10196	39	10	where	where	SCONJ
spir-10196	39	11	acknowledging	acknowledge	VERB
spir-10196	39	12	the	the	DET
spir-10196	39	13	spatial	spatial	ADJ
spir-10196	39	14	dimensions	dimension	NOUN
spir-10196	39	15	of	of	ADP
spir-10196	39	16	free	free	ADJ
spir-10196	39	17	labor	labor	NOUN
spir-10196	39	18	and	and	CCONJ
spir-10196	39	19	transmedia	transmedia	NOUN
spir-10196	39	20	marketing	marketing	NOUN
spir-10196	39	21	provide	provide	VERB
spir-10196	39	22	an	an	DET
spir-10196	39	23	analytical	analytical	ADJ
spir-10196	39	24	approach	approach	NOUN
spir-10196	39	25	to	to	ADP
spir-10196	39	26	media	media	NOUN
spir-10196	39	27	consumers	consumer	NOUN
spir-10196	39	28	within	within	ADP
spir-10196	39	29	the	the	DET
spir-10196	39	30	contemporary	contemporary	ADJ
spir-10196	39	31	transmediascapes	transmediascape	NOUN
spir-10196	39	32	.	.	PUNCT
spir-10196	40	1	this	this	DET
spir-10196	40	2	paper	paper	NOUN
spir-10196	40	3	primarily	primarily	ADV
spir-10196	40	4	contributes	contribute	VERB
spir-10196	40	5	to	to	ADP
spir-10196	40	6	the	the	DET
spir-10196	40	7	suggested	suggest	VERB
spir-10196	40	8	conference	conference	NOUN
spir-10196	40	9	theme	theme	NOUN
spir-10196	40	10	“	"	PUNCT
spir-10196	40	11	spaces	space	NOUN
spir-10196	40	12	and	and	CCONJ
spir-10196	40	13	places	place	NOUN
spir-10196	40	14	for	for	ADP
spir-10196	40	15	digital	digital	ADJ
spir-10196	40	16	publics	public	NOUN
spir-10196	40	17	”	"	PUNCT
spir-10196	40	18	.	.	PUNCT
spir-10196	41	1	references	reference	NOUN
spir-10196	41	2	andrejevic	andrejevic	VERB
spir-10196	41	3	,	,	PUNCT
spir-10196	41	4	m.	m.	NOUN
spir-10196	41	5	(	(	PUNCT
spir-10196	41	6	2008	2008	NUM
spir-10196	41	7	)	)	PUNCT
spir-10196	41	8	.	.	PUNCT
spir-10196	42	1	watching	watch	VERB
spir-10196	42	2	television	television	NOUN
spir-10196	42	3	without	without	ADP
spir-10196	42	4	pity	pity	NOUN
spir-10196	42	5	:	:	PUNCT
spir-10196	42	6	the	the	DET
spir-10196	42	7	productivity	productivity	NOUN
spir-10196	42	8	of	of	ADP
spir-10196	42	9	online	online	ADJ
spir-10196	42	10	fans	fan	NOUN
spir-10196	42	11	.	.	PUNCT
spir-10196	43	1	television	television	NOUN
spir-10196	43	2	&	&	CCONJ
spir-10196	43	3	new	new	ADJ
spir-10196	43	4	media	medium	NOUN
spir-10196	43	5	,	,	PUNCT
spir-10196	43	6	9(1	9(1	NUM
spir-10196	43	7	)	)	PUNCT
spir-10196	43	8	,	,	PUNCT
spir-10196	43	9	24	24	NUM
spir-10196	43	10	-	-	SYM
spir-10196	43	11	46	46	NUM
spir-10196	43	12	.	.	PUNCT
spir-10196	43	13	appadurai	appadurai	NOUN
spir-10196	43	14	,	,	PUNCT
spir-10196	43	15	a.	a.	NOUN
spir-10196	43	16	(	(	PUNCT
spir-10196	43	17	1996	1996	NUM
spir-10196	43	18	)	)	PUNCT
spir-10196	43	19	.	.	PUNCT
spir-10196	44	1	modernity	modernity	NOUN
spir-10196	44	2	at	at	ADP
spir-10196	44	3	large	large	ADJ
spir-10196	44	4	:	:	PUNCT
spir-10196	44	5	cultural	cultural	ADJ
spir-10196	44	6	dimensions	dimension	NOUN
spir-10196	44	7	of	of	ADP
spir-10196	44	8	globalization	globalization	NOUN
spir-10196	44	9	.	.	PUNCT
spir-10196	45	1	minneapolis	minneapolis	PROPN
spir-10196	45	2	:	:	PUNCT
spir-10196	45	3	university	university	PROPN
spir-10196	45	4	of	of	ADP
spir-10196	45	5	minnesota	minnesota	PROPN
spir-10196	45	6	press	press	PROPN
spir-10196	45	7	.	.	PUNCT
spir-10196	46	1	baym	baym	PROPN
spir-10196	46	2	,	,	PUNCT
spir-10196	46	3	n.	n.	PROPN
spir-10196	46	4	k.	k.	PROPN
spir-10196	47	1	(	(	PUNCT
spir-10196	47	2	2009	2009	NUM
spir-10196	47	3	)	)	PUNCT
spir-10196	47	4	.	.	PUNCT
spir-10196	48	1	amateur	amateur	PROPN
spir-10196	48	2	experts	expert	NOUN
spir-10196	48	3	:	:	PUNCT
spir-10196	48	4	international	international	ADJ
spir-10196	48	5	fan	fan	NOUN
spir-10196	48	6	labor	labor	NOUN
spir-10196	48	7	in	in	ADP
spir-10196	48	8	swedish	swedish	ADJ
spir-10196	48	9	independent	independent	ADJ
spir-10196	48	10	music	music	NOUN
spir-10196	48	11	.	.	PUNCT
spir-10196	49	1	international	international	ADJ
spir-10196	49	2	journal	journal	PROPN
spir-10196	49	3	of	of	ADP
spir-10196	49	4	cultural	cultural	ADJ
spir-10196	49	5	studies	study	NOUN
spir-10196	49	6	,	,	PUNCT
spir-10196	49	7	12(5	12(5	NUM
spir-10196	49	8	)	)	PUNCT
spir-10196	49	9	,	,	PUNCT
spir-10196	49	10	433–449	433–449	NUM
spir-10196	49	11	.	.	PUNCT
spir-10196	50	1	fast	fast	ADV
spir-10196	50	2	,	,	PUNCT
spir-10196	50	3	k.	k.	PROPN
spir-10196	50	4	(	(	PUNCT
spir-10196	50	5	2012	2012	NUM
spir-10196	50	6	)	)	PUNCT
spir-10196	50	7	.	.	PUNCT
spir-10196	51	1	more	more	ADJ
spir-10196	51	2	than	than	SCONJ
spir-10196	51	3	meets	meet	VERB
spir-10196	51	4	the	the	DET
spir-10196	51	5	eye	eye	NOUN
spir-10196	51	6	:	:	PUNCT
spir-10196	51	7	transmedial	transmedial	ADJ
spir-10196	51	8	entertainment	entertainment	NOUN
spir-10196	51	9	as	as	ADP
spir-10196	51	10	a	a	DET
spir-10196	51	11	site	site	NOUN
spir-10196	51	12	of	of	ADP
spir-10196	51	13	pleasure	pleasure	NOUN
spir-10196	51	14	,	,	PUNCT
spir-10196	51	15	resistance	resistance	NOUN
spir-10196	51	16	and	and	CCONJ
spir-10196	51	17	exploitation	exploitation	NOUN
spir-10196	51	18	.	.	PUNCT
spir-10196	52	1	diss	diss	PROPN
spir-10196	52	2	.	.	PUNCT
spir-10196	52	3	karlstad	karlstad	PROPN
spir-10196	52	4	:	:	PUNCT
spir-10196	52	5	karlstad	karlstad	PROPN
spir-10196	52	6	university	university	PROPN
spir-10196	52	7	press	press	NOUN
spir-10196	52	8	.	.	PUNCT
spir-10196	53	1	fuchs	fuchs	PROPN
spir-10196	53	2	,	,	PUNCT
spir-10196	53	3	c.	c.	PROPN
spir-10196	53	4	(	(	PUNCT
spir-10196	53	5	2014	2014	NUM
spir-10196	53	6	)	)	PUNCT
spir-10196	53	7	.	.	PUNCT
spir-10196	54	1	digital	digital	ADJ
spir-10196	54	2	prosumption	prosumption	PROPN
spir-10196	54	3	labour	labour	NOUN
spir-10196	54	4	on	on	ADP
spir-10196	54	5	social	social	ADJ
spir-10196	54	6	media	medium	NOUN
spir-10196	54	7	in	in	ADP
spir-10196	54	8	the	the	DET
spir-10196	54	9	context	context	NOUN
spir-10196	54	10	of	of	ADP
spir-10196	54	11	the	the	DET
spir-10196	54	12	capitalist	capitalist	ADJ
spir-10196	54	13	regime	regime	NOUN
spir-10196	54	14	of	of	ADP
spir-10196	54	15	time	time	NOUN
spir-10196	54	16	.	.	PUNCT
spir-10196	55	1	time	time	NOUN
spir-10196	55	2	&	&	CCONJ
spir-10196	55	3	society	society	NOUN
spir-10196	55	4	,	,	PUNCT
spir-10196	55	5	23(1	23(1	NUM
spir-10196	55	6	)	)	PUNCT
spir-10196	55	7	,	,	PUNCT
spir-10196	55	8	97	97	NUM
spir-10196	55	9	-	-	SYM
spir-10196	55	10	123	123	NUM
spir-10196	55	11	.	.	PUNCT
spir-10196	56	1	hjorth	hjorth	PROPN
spir-10196	56	2	,	,	PUNCT
spir-10196	56	3	l	l	PROPN
spir-10196	56	4	&	&	CCONJ
spir-10196	56	5	sharp	sharp	PROPN
spir-10196	56	6	,	,	PUNCT
spir-10196	56	7	k	k	PROPN
spir-10196	56	8	2014	2014	NUM
spir-10196	56	9	,	,	PUNCT
spir-10196	56	10	'	'	PUNCT
spir-10196	56	11	the	the	DET
spir-10196	56	12	art	art	NOUN
spir-10196	56	13	of	of	ADP
spir-10196	56	14	ethnography	ethnography	NOUN
spir-10196	56	15	:	:	PUNCT
spir-10196	56	16	the	the	DET
spir-10196	56	17	aesthetics	aesthetic	NOUN
spir-10196	56	18	or	or	CCONJ
spir-10196	56	19	ethics	ethic	NOUN
spir-10196	56	20	of	of	ADP
spir-10196	56	21	participation	participation	NOUN
spir-10196	56	22	?	?	PUNCT
spir-10196	56	23	'	'	PUNCT
spir-10196	56	24	.	.	PUNCT
spir-10196	57	1	visual	visual	ADJ
spir-10196	57	2	studies	study	NOUN
spir-10196	57	3	,	,	PUNCT
spir-10196	57	4	29(2	29(2	NUM
spir-10196	57	5	)	)	PUNCT
spir-10196	57	6	128	128	NUM
spir-10196	57	7	-	-	SYM
spir-10196	57	8	135	135	NUM
spir-10196	57	9	jenkins	jenkin	NOUN
spir-10196	57	10	,	,	PUNCT
spir-10196	57	11	h.	h.	PROPN
spir-10196	57	12	(	(	PUNCT
spir-10196	57	13	2006	2006	NUM
spir-10196	57	14	)	)	PUNCT
spir-10196	57	15	.	.	PUNCT
spir-10196	58	1	convergence	convergence	NOUN
spir-10196	58	2	culture	culture	NOUN
spir-10196	58	3	:	:	PUNCT
spir-10196	58	4	where	where	SCONJ
spir-10196	58	5	old	old	ADJ
spir-10196	58	6	and	and	CCONJ
spir-10196	58	7	new	new	ADJ
spir-10196	58	8	media	medium	NOUN
spir-10196	58	9	collide	collide	NOUN
spir-10196	58	10	.	.	PUNCT
spir-10196	59	1	new	new	PROPN
spir-10196	59	2	york	york	PROPN
spir-10196	59	3	:	:	PUNCT
spir-10196	59	4	new	new	PROPN
spir-10196	59	5	york	york	PROPN
spir-10196	59	6	university	university	PROPN
spir-10196	59	7	press	press	NOUN
spir-10196	59	8	.	.	PUNCT
spir-10196	60	1	kozinets	kozinet	NOUN
spir-10196	60	2	,	,	PUNCT
spir-10196	60	3	r.v	r.v	PROPN
spir-10196	60	4	.	.	PROPN
spir-10196	60	5	(	(	PUNCT
spir-10196	60	6	2009	2009	NUM
spir-10196	60	7	)	)	PUNCT
spir-10196	60	8	netnography	netnography	NOUN
spir-10196	60	9	:	:	PUNCT
spir-10196	60	10	doing	do	VERB
spir-10196	60	11	ethnographic	ethnographic	ADJ
spir-10196	60	12	research	research	NOUN
spir-10196	60	13	online	online	ADV
spir-10196	60	14	.	.	PUNCT
spir-10196	61	1	sage	sage	NOUN
spir-10196	61	2	publications	publication	NOUN
spir-10196	61	3	stork	stork	NOUN
spir-10196	61	4	,	,	PUNCT
spir-10196	61	5	m.	m.	NOUN
spir-10196	61	6	(	(	PUNCT
spir-10196	61	7	2014	2014	NUM
spir-10196	61	8	)	)	PUNCT
spir-10196	61	9	.	.	PUNCT
spir-10196	62	1	the	the	DET
spir-10196	62	2	cultural	cultural	ADJ
spir-10196	62	3	economics	economic	NOUN
spir-10196	62	4	of	of	ADP
spir-10196	62	5	performance	performance	NOUN
spir-10196	62	6	space	space	NOUN
spir-10196	62	7	:	:	PUNCT
spir-10196	62	8	negotiating	negotiate	VERB
spir-10196	62	9	fan	fan	NOUN
spir-10196	62	10	,	,	PUNCT
spir-10196	62	11	labor	labor	NOUN
spir-10196	62	12	,	,	PUNCT
spir-10196	62	13	and	and	CCONJ
spir-10196	62	14	marketing	marketing	NOUN
spir-10196	62	15	practice	practice	NOUN
spir-10196	62	16	in	in	ADP
spir-10196	62	17	glee	glee	NOUN
spir-10196	62	18	’s	’s	PART
spir-10196	62	19	transmedia	transmedia	NOUN
spir-10196	62	20	geography	geography	NOUN
spir-10196	62	21	.	.	PUNCT
spir-10196	63	1	transformative	transformative	ADJ
spir-10196	63	2	works	work	NOUN
spir-10196	63	3	and	and	CCONJ
spir-10196	63	4	cultures	culture	NOUN
spir-10196	63	5	,	,	PUNCT
spir-10196	63	6	15	15	NUM
spir-10196	63	7	.	.	PUNCT
spir-10196	63	8	yin	yin	PROPN
spir-10196	63	9	,	,	PUNCT
spir-10196	63	10	r.k	r.k	PROPN
spir-10196	63	11	.	.	PROPN
spir-10196	63	12	(	(	PUNCT
spir-10196	63	13	2003	2003	NUM
spir-10196	63	14	)	)	PUNCT
spir-10196	63	15	.	.	PUNCT
spir-10196	64	1	applications	application	NOUN
spir-10196	64	2	of	of	ADP
spir-10196	64	3	case	case	NOUN
spir-10196	64	4	study	study	NOUN
spir-10196	64	5	research	research	NOUN
spir-10196	64	6	.	.	PUNCT
spir-10196	65	1	(	(	PUNCT
spir-10196	65	2	2nd	2nd	ADJ
spir-10196	65	3	ed	ed	NOUN
spir-10196	65	4	.	.	PUNCT
spir-10196	65	5	)	)	PUNCT
spir-10196	66	1	london	london	PROPN
spir-10196	66	2	:	:	PUNCT
spir-10196	66	3	sage	sage	NOUN
spir-10196	66	4	.	.	PUNCT
spir-10196	67	1	case	case	NOUN
spir-10196	67	2	study	study	NOUN
spir-10196	67	3	research	research	NOUN
spir-10196	67	4	:	:	PUNCT
spir-10196	67	5	design	design	NOUN
spir-10196	67	6	and	and	CCONJ
spir-10196	67	7	methods	method	NOUN
spir-10196	67	8	zeiser	zeiser	NOUN
spir-10196	67	9	,	,	PUNCT
spir-10196	67	10	a.	a.	NOUN
spir-10196	67	11	(	(	PUNCT
spir-10196	67	12	2015	2015	NUM
spir-10196	67	13	)	)	PUNCT
spir-10196	67	14	.	.	PUNCT
spir-10196	68	1	transmedia	transmedia	NOUN
spir-10196	68	2	marketing	marketing	NOUN
spir-10196	68	3	:	:	PUNCT
spir-10196	68	4	from	from	ADP
spir-10196	68	5	film	film	NOUN
spir-10196	68	6	and	and	CCONJ
spir-10196	68	7	tv	tv	NOUN
spir-10196	68	8	to	to	ADP
spir-10196	68	9	games	game	NOUN
spir-10196	68	10	and	and	CCONJ
spir-10196	68	11	digital	digital	ADJ
spir-10196	68	12	media	medium	NOUN
spir-10196	68	13	.	.	PUNCT
spir-10196	69	1	crc	crc	PROPN
spir-10196	69	2	press	press	PROPN
spir-10196	69	3	.	.	PUNCT
