id	sid	tid	token	lemma	pos
spir-14078	1	1	selected	select	VERB
spir-14078	1	2	papers	paper	NOUN
spir-14078	1	3	of	of	ADP
spir-14078	1	4	#	#	SYM
spir-14078	1	5	aoir2024	aoir2024	PROPN
spir-14078	1	6	:	:	PUNCT
spir-14078	1	7	the	the	DET
spir-14078	1	8	25th	25th	ADJ
spir-14078	1	9	annual	annual	ADJ
spir-14078	1	10	conference	conference	NOUN
spir-14078	1	11	of	of	ADP
spir-14078	1	12	the	the	DET
spir-14078	1	13	association	association	NOUN
spir-14078	1	14	of	of	ADP
spir-14078	1	15	internet	internet	NOUN
spir-14078	1	16	researchers	researcher	NOUN
spir-14078	1	17	sheffield	sheffield	PROPN
spir-14078	1	18	,	,	PUNCT
spir-14078	1	19	uk	uk	PROPN
spir-14078	1	20	/	/	SYM
spir-14078	1	21	30	30	NUM
spir-14078	1	22	oct	oct	NOUN
spir-14078	1	23	2	2	NUM
spir-14078	1	24	nov	nov	PROPN
spir-14078	1	25	2024	2024	NUM
spir-14078	1	26	suggested	suggest	VERB
spir-14078	1	27	citation	citation	NOUN
spir-14078	1	28	(	(	PUNCT
spir-14078	1	29	apa	apa	PROPN
spir-14078	1	30	):	):	PUNCT
spir-14078	1	31	ye	ye	PROPN
spir-14078	1	32	,	,	PUNCT
spir-14078	1	33	z.	z.	PROPN
spir-14078	1	34	(	(	PUNCT
spir-14078	1	35	2024	2024	NUM
spir-14078	1	36	,	,	PUNCT
spir-14078	1	37	october	october	PROPN
spir-14078	1	38	)	)	PUNCT
spir-14078	1	39	.	.	PUNCT
spir-14078	2	1	when	when	SCONJ
spir-14078	2	2	industry	industry	NOUN
spir-14078	2	3	lore	lore	NOUN
spir-14078	2	4	does	do	AUX
spir-14078	2	5	n't	not	PART
spir-14078	2	6	work	work	VERB
spir-14078	2	7	:	:	PUNCT
spir-14078	2	8	exploring	explore	VERB
spir-14078	2	9	mcns	mcns	PROPN
spir-14078	2	10	'	'	PUNCT
spir-14078	2	11	limited	limited	ADJ
spir-14078	2	12	intermediary	intermediary	ADJ
spir-14078	2	13	roles	role	NOUN
spir-14078	2	14	in	in	ADP
spir-14078	2	15	promotional	promotional	ADJ
spir-14078	2	16	culture	culture	NOUN
spir-14078	2	17	.	.	PUNCT
spir-14078	3	1	paper	paper	NOUN
spir-14078	3	2	presented	present	VERB
spir-14078	3	3	at	at	ADP
spir-14078	3	4	aoir2024	aoir2024	PROPN
spir-14078	3	5	:	:	PUNCT
spir-14078	3	6	the	the	DET
spir-14078	3	7	25th	25th	ADJ
spir-14078	3	8	annual	annual	ADJ
spir-14078	3	9	conference	conference	NOUN
spir-14078	3	10	of	of	ADP
spir-14078	3	11	the	the	DET
spir-14078	3	12	association	association	NOUN
spir-14078	3	13	of	of	ADP
spir-14078	3	14	internet	internet	NOUN
spir-14078	3	15	researchers	researcher	NOUN
spir-14078	3	16	.	.	PUNCT
spir-14078	4	1	sheffield	sheffield	PROPN
spir-14078	4	2	,	,	PUNCT
spir-14078	4	3	uk	uk	PROPN
spir-14078	4	4	:	:	PUNCT
spir-14078	4	5	aoir	aoir	NOUN
spir-14078	4	6	.	.	PUNCT
spir-14078	4	7	retrieved	retrieve	VERB
spir-14078	4	8	from	from	ADP
spir-14078	4	9	http://spir.aoir.org	http://spir.aoir.org	PROPN
spir-14078	4	10	.	.	PUNCT
spir-14078	5	1	when	when	SCONJ
spir-14078	5	2	industry	industry	NOUN
spir-14078	5	3	lore	lore	NOUN
spir-14078	5	4	does	do	AUX
spir-14078	5	5	n’t	not	PART
spir-14078	5	6	work	work	VERB
spir-14078	5	7	:	:	PUNCT
spir-14078	5	8	exploring	explore	VERB
spir-14078	5	9	mcn	mcn	PROPN
spir-14078	5	10	’s	’s	PART
spir-14078	5	11	limited	limited	ADJ
spir-14078	5	12	intermediray	intermediray	NOUN
spir-14078	5	13	roles	role	NOUN
spir-14078	5	14	in	in	ADP
spir-14078	5	15	promotional	promotional	ADJ
spir-14078	5	16	culture	culture	NOUN
spir-14078	5	17	zhen	zhen	PROPN
spir-14078	5	18	ye	ye	PROPN
spir-14078	5	19	erasmus	erasmus	PROPN
spir-14078	5	20	university	university	PROPN
spir-14078	5	21	rotterdam	rotterdam	PROPN
spir-14078	5	22	introduction	introduction	NOUN
spir-14078	5	23	originating	originate	VERB
spir-14078	5	24	as	as	ADP
spir-14078	5	25	supplementary	supplementary	ADJ
spir-14078	5	26	firms	firm	NOUN
spir-14078	5	27	that	that	PRON
spir-14078	5	28	operate	operate	VERB
spir-14078	5	29	in	in	ADP
spir-14078	5	30	and	and	CCONJ
spir-14078	5	31	around	around	ADP
spir-14078	5	32	youtube	youtube	NOUN
spir-14078	5	33	’s	’s	PART
spir-14078	5	34	advertising	advertising	NOUN
spir-14078	5	35	infrastructure	infrastructure	NOUN
spir-14078	5	36	,	,	PUNCT
spir-14078	5	37	multichannel	multichannel	NOUN
spir-14078	5	38	networks	network	NOUN
spir-14078	5	39	(	(	PUNCT
spir-14078	5	40	mcns	mcns	PROPN
spir-14078	5	41	)	)	PUNCT
spir-14078	5	42	have	have	AUX
spir-14078	5	43	become	become	VERB
spir-14078	5	44	an	an	DET
spir-14078	5	45	unseen	unseen	ADJ
spir-14078	5	46	infrastructure	infrastructure	NOUN
spir-14078	5	47	shaping	shape	VERB
spir-14078	5	48	platform	platform	NOUN
spir-14078	5	49	-	-	PUNCT
spir-14078	5	50	based	base	VERB
spir-14078	5	51	cultural	cultural	ADJ
spir-14078	5	52	production	production	NOUN
spir-14078	5	53	(	(	PUNCT
spir-14078	5	54	lobato	lobato	PROPN
spir-14078	5	55	,	,	PUNCT
spir-14078	5	56	2016	2016	NUM
spir-14078	5	57	;	;	PUNCT
spir-14078	5	58	craig	craig	PROPN
spir-14078	5	59	and	and	CCONJ
spir-14078	5	60	cunningham	cunningham	PROPN
spir-14078	5	61	,	,	PUNCT
spir-14078	5	62	2019	2019	NUM
spir-14078	5	63	;	;	PUNCT
spir-14078	5	64	hutchison	hutchison	NOUN
spir-14078	5	65	,	,	PUNCT
spir-14078	5	66	2023	2023	NUM
spir-14078	5	67	)	)	PUNCT
spir-14078	5	68	.	.	PUNCT
spir-14078	6	1	evolving	evolve	VERB
spir-14078	6	2	with	with	ADP
spir-14078	6	3	what	what	PRON
spir-14078	6	4	craig	craig	PROPN
spir-14078	6	5	and	and	CCONJ
spir-14078	6	6	cunningham	cunningham	PROPN
spir-14078	6	7	(	(	PUNCT
spir-14078	6	8	2019	2019	NUM
spir-14078	6	9	)	)	PUNCT
spir-14078	6	10	called	call	VERB
spir-14078	6	11	“	"	PUNCT
spir-14078	6	12	the	the	DET
spir-14078	6	13	new	new	ADJ
spir-14078	6	14	screen	screen	NOUN
spir-14078	6	15	ecology	ecology	NOUN
spir-14078	6	16	”	"	PUNCT
spir-14078	6	17	,	,	PUNCT
spir-14078	6	18	mcns	mcns	PROPN
spir-14078	6	19	gradually	gradually	ADV
spir-14078	6	20	extended	extend	VERB
spir-14078	6	21	their	their	PRON
spir-14078	6	22	business	business	NOUN
spir-14078	6	23	models	model	NOUN
spir-14078	6	24	to	to	PART
spir-14078	6	25	adapt	adapt	VERB
spir-14078	6	26	to	to	ADP
spir-14078	6	27	the	the	DET
spir-14078	6	28	proliferated	proliferated	ADJ
spir-14078	6	29	monetization	monetization	NOUN
spir-14078	6	30	schemes	scheme	NOUN
spir-14078	6	31	of	of	ADP
spir-14078	6	32	social	social	ADJ
spir-14078	6	33	media	medium	NOUN
spir-14078	6	34	platforms	platform	NOUN
spir-14078	6	35	used	use	VERB
spir-14078	6	36	for	for	ADP
spir-14078	6	37	marketing	marketing	NOUN
spir-14078	6	38	and	and	CCONJ
spir-14078	6	39	advertising	advertising	NOUN
spir-14078	6	40	(	(	PUNCT
spir-14078	6	41	edwards	edwards	PROPN
spir-14078	6	42	,	,	PUNCT
spir-14078	6	43	2022	2022	NUM
spir-14078	6	44	;	;	PUNCT
spir-14078	6	45	m.	m.	PROPN
spir-14078	6	46	liang	liang	PROPN
spir-14078	6	47	,	,	PUNCT
spir-14078	6	48	2022	2022	NUM
spir-14078	6	49	)	)	PUNCT
spir-14078	6	50	.	.	PUNCT
spir-14078	7	1	this	this	DET
spir-14078	7	2	unique	unique	ADJ
spir-14078	7	3	position	position	NOUN
spir-14078	7	4	between	between	ADP
spir-14078	7	5	platforms	platform	NOUN
spir-14078	7	6	and	and	CCONJ
spir-14078	7	7	content	content	NOUN
spir-14078	7	8	creators	creator	NOUN
spir-14078	7	9	has	have	AUX
spir-14078	7	10	stimulated	stimulate	VERB
spir-14078	7	11	scholarly	scholarly	ADJ
spir-14078	7	12	interest	interest	NOUN
spir-14078	7	13	in	in	ADP
spir-14078	7	14	theorizing	theorize	VERB
spir-14078	7	15	mcns	mcns	PROPN
spir-14078	7	16	as	as	ADP
spir-14078	7	17	a	a	DET
spir-14078	7	18	renewed	renew	VERB
spir-14078	7	19	form	form	NOUN
spir-14078	7	20	of	of	ADP
spir-14078	7	21	cultural	cultural	ADJ
spir-14078	7	22	intermediaries	intermediary	NOUN
spir-14078	7	23	.	.	PUNCT
spir-14078	8	1	many	many	ADJ
spir-14078	8	2	scholars	scholar	NOUN
spir-14078	8	3	(	(	PUNCT
spir-14078	8	4	lobato	lobato	PROPN
spir-14078	8	5	,	,	PUNCT
spir-14078	8	6	2016	2016	NUM
spir-14078	8	7	;	;	PUNCT
spir-14078	8	8	craig	craig	PROPN
spir-14078	8	9	and	and	CCONJ
spir-14078	8	10	cunningham	cunningham	PROPN
spir-14078	8	11	,	,	PUNCT
spir-14078	8	12	2019	2019	NUM
spir-14078	8	13	;	;	PUNCT
spir-14078	8	14	hutchison	hutchison	NOUN
spir-14078	8	15	,	,	PUNCT
spir-14078	8	16	2023	2023	NUM
spir-14078	8	17	;	;	PUNCT
spir-14078	8	18	f.	f.	PROPN
spir-14078	8	19	liang	liang	PROPN
spir-14078	8	20	and	and	CCONJ
spir-14078	8	21	ji	ji	PROPN
spir-14078	8	22	,	,	PUNCT
spir-14078	8	23	2024	2024	NUM
spir-14078	8	24	)	)	PUNCT
spir-14078	8	25	position	position	NOUN
spir-14078	8	26	mcns	mcns	PROPN
spir-14078	8	27	in	in	ADP
spir-14078	8	28	the	the	DET
spir-14078	8	29	research	research	NOUN
spir-14078	8	30	tradition	tradition	NOUN
spir-14078	8	31	of	of	ADP
spir-14078	8	32	cultural	cultural	ADJ
spir-14078	8	33	intermediaries	intermediary	NOUN
spir-14078	8	34	(	(	PUNCT
spir-14078	8	35	bourdieu	bourdieu	PROPN
spir-14078	8	36	,	,	PUNCT
spir-14078	8	37	1984	1984	NUM
spir-14078	8	38	)	)	PUNCT
spir-14078	8	39	.	.	PUNCT
spir-14078	9	1	at	at	ADP
spir-14078	9	2	the	the	DET
spir-14078	9	3	core	core	NOUN
spir-14078	9	4	of	of	ADP
spir-14078	9	5	cultural	cultural	ADJ
spir-14078	9	6	intermediaries	intermediary	NOUN
spir-14078	9	7	’	'	PUNCT
spir-14078	9	8	work	work	NOUN
spir-14078	9	9	is	be	AUX
spir-14078	9	10	symbolic	symbolic	ADJ
spir-14078	9	11	production	production	NOUN
spir-14078	9	12	,	,	PUNCT
spir-14078	9	13	in	in	ADP
spir-14078	9	14	the	the	DET
spir-14078	9	15	sense	sense	NOUN
spir-14078	9	16	of	of	ADP
spir-14078	9	17	framing	frame	VERB
spir-14078	9	18	what	what	PRON
spir-14078	9	19	products	product	NOUN
spir-14078	9	20	,	,	PUNCT
spir-14078	9	21	services	service	NOUN
spir-14078	9	22	,	,	PUNCT
spir-14078	9	23	and	and	CCONJ
spir-14078	9	24	celebrities	celebrity	NOUN
spir-14078	9	25	are	be	AUX
spir-14078	9	26	legitimate	legitimate	ADJ
spir-14078	9	27	through	through	ADP
spir-14078	9	28	various	various	ADJ
spir-14078	9	29	marketing	marketing	NOUN
spir-14078	9	30	and	and	CCONJ
spir-14078	9	31	promotional	promotional	ADJ
spir-14078	9	32	techniques	technique	NOUN
spir-14078	9	33	and	and	CCONJ
spir-14078	9	34	the	the	DET
spir-14078	9	35	construction	construction	NOUN
spir-14078	9	36	of	of	ADP
spir-14078	9	37	markets	market	NOUN
spir-14078	9	38	(	(	PUNCT
spir-14078	9	39	negus	negus	ADJ
spir-14078	9	40	,	,	PUNCT
spir-14078	9	41	2002	2002	NUM
spir-14078	9	42	;	;	PUNCT
spir-14078	9	43	maguire	maguire	NOUN
spir-14078	9	44	and	and	CCONJ
spir-14078	9	45	matthews	matthew	NOUN
spir-14078	9	46	,	,	PUNCT
spir-14078	9	47	2012	2012	NUM
spir-14078	9	48	)	)	PUNCT
spir-14078	9	49	.	.	PUNCT
spir-14078	10	1	mcns	mcns	PROPN
spir-14078	10	2	fulfil	fulfil	PROPN
spir-14078	10	3	the	the	DET
spir-14078	10	4	classic	classic	ADJ
spir-14078	10	5	intermediary	intermediary	ADJ
spir-14078	10	6	function	function	NOUN
spir-14078	10	7	of	of	ADP
spir-14078	10	8	providing	provide	VERB
spir-14078	10	9	technical	technical	ADJ
spir-14078	10	10	,	,	PUNCT
spir-14078	10	11	promotional	promotional	ADJ
spir-14078	10	12	and	and	CCONJ
spir-14078	10	13	advertising	advertising	NOUN
spir-14078	10	14	services	service	NOUN
spir-14078	10	15	in	in	ADP
spir-14078	10	16	exchange	exchange	NOUN
spir-14078	10	17	for	for	ADP
spir-14078	10	18	a	a	DET
spir-14078	10	19	commission	commission	NOUN
spir-14078	10	20	like	like	ADP
spir-14078	10	21	some	some	DET
spir-14078	10	22	older	old	ADJ
spir-14078	10	23	middlemen	middleman	NOUN
spir-14078	10	24	professions	profession	NOUN
spir-14078	10	25	,	,	PUNCT
spir-14078	10	26	such	such	ADJ
spir-14078	10	27	as	as	ADP
spir-14078	10	28	advertising	advertising	NOUN
spir-14078	10	29	agencies	agency	NOUN
spir-14078	10	30	or	or	CCONJ
spir-14078	10	31	media	medium	NOUN
spir-14078	10	32	buyers	buyer	NOUN
spir-14078	10	33	(	(	PUNCT
spir-14078	10	34	lobato	lobato	PROPN
spir-14078	10	35	,	,	PUNCT
spir-14078	10	36	2016	2016	NUM
spir-14078	10	37	;	;	PUNCT
spir-14078	10	38	craig	craig	PROPN
spir-14078	10	39	and	and	CCONJ
spir-14078	10	40	cunningham	cunningham	PROPN
spir-14078	10	41	,	,	PUNCT
spir-14078	10	42	2019	2019	NUM
spir-14078	10	43	)	)	PUNCT
spir-14078	10	44	.	.	PUNCT
spir-14078	11	1	while	while	SCONJ
spir-14078	11	2	these	these	DET
spir-14078	11	3	activities	activity	NOUN
spir-14078	11	4	of	of	ADP
spir-14078	11	5	mcns	mcns	PROPN
spir-14078	11	6	present	present	ADJ
spir-14078	11	7	an	an	DET
spir-14078	11	8	extension	extension	NOUN
spir-14078	11	9	,	,	PUNCT
spir-14078	11	10	remix	remix	NOUN
spir-14078	11	11	,	,	PUNCT
spir-14078	11	12	and	and	CCONJ
spir-14078	11	13	repackage	repackage	NOUN
spir-14078	11	14	of	of	ADP
spir-14078	11	15	already	already	ADV
spir-14078	11	16	existing	exist	VERB
spir-14078	11	17	media	medium	NOUN
spir-14078	11	18	works	work	NOUN
spir-14078	11	19	,	,	PUNCT
spir-14078	11	20	scholars	scholar	NOUN
spir-14078	11	21	also	also	ADV
spir-14078	11	22	rightfully	rightfully	ADV
spir-14078	11	23	reminded	remind	VERB
spir-14078	11	24	us	we	PRON
spir-14078	11	25	that	that	SCONJ
spir-14078	11	26	the	the	DET
spir-14078	11	27	profound	profound	ADJ
spir-14078	11	28	difference	difference	NOUN
spir-14078	11	29	lies	lie	VERB
spir-14078	11	30	in	in	ADP
spir-14078	11	31	mcns	mcns	PROPN
spir-14078	11	32	’	'	PUNCT
spir-14078	11	33	automated	automated	ADJ
spir-14078	11	34	and	and	CCONJ
spir-14078	11	35	scalable	scalable	ADJ
spir-14078	11	36	nature	nature	NOUN
spir-14078	11	37	rooted	root	VERB
spir-14078	11	38	in	in	ADP
spir-14078	11	39	social	social	ADJ
spir-14078	11	40	media	medium	NOUN
spir-14078	11	41	platforms	platform	NOUN
spir-14078	11	42	’	'	PUNCT
spir-14078	11	43	data	data	NOUN
spir-14078	11	44	-	-	PUNCT
spir-14078	11	45	driven	drive	VERB
spir-14078	11	46	logic	logic	NOUN
spir-14078	11	47	(	(	PUNCT
spir-14078	11	48	lobato	lobato	PROPN
spir-14078	11	49	,	,	PUNCT
spir-14078	11	50	2016	2016	NUM
spir-14078	11	51	;	;	PUNCT
spir-14078	12	1	m.	m.	PROPN
spir-14078	12	2	liang	liang	PROPN
spir-14078	12	3	,	,	PUNCT
spir-14078	12	4	2022	2022	NUM
spir-14078	12	5	;	;	PUNCT
spir-14078	12	6	hutchinson	hutchinson	PROPN
spir-14078	12	7	,	,	PUNCT
spir-14078	12	8	2023	2023	NUM
spir-14078	12	9	)	)	PUNCT
spir-14078	12	10	.	.	PUNCT
spir-14078	13	1	lobato	lobato	PROPN
spir-14078	13	2	(	(	PUNCT
spir-14078	13	3	2016	2016	NUM
spir-14078	13	4	,	,	PUNCT
spir-14078	13	5	350	350	NUM
spir-14078	13	6	)	)	PUNCT
spir-14078	13	7	aptly	aptly	ADV
spir-14078	13	8	pointed	point	VERB
spir-14078	13	9	out	out	ADP
spir-14078	13	10	the	the	DET
spir-14078	13	11	emergence	emergence	NOUN
spir-14078	13	12	of	of	ADP
spir-14078	13	13	mcns	mcns	PROPN
spir-14078	13	14	represents	represent	VERB
spir-14078	13	15	“	"	PUNCT
spir-14078	13	16	an	an	DET
spir-14078	13	17	opportunity	opportunity	NOUN
spir-14078	13	18	to	to	PART
spir-14078	13	19	revisit	revisit	VERB
spir-14078	13	20	some	some	DET
spir-14078	13	21	elements	element	NOUN
spir-14078	13	22	of	of	ADP
spir-14078	13	23	the	the	DET
spir-14078	13	24	theory	theory	NOUN
spir-14078	13	25	base	base	NOUN
spir-14078	13	26	around	around	ADP
spir-14078	13	27	intermediaries	intermediary	NOUN
spir-14078	13	28	and	and	CCONJ
spir-14078	13	29	update	update	VERB
spir-14078	13	30	it	it	PRON
spir-14078	13	31	for	for	ADP
spir-14078	13	32	the	the	DET
spir-14078	13	33	platform	platform	NOUN
spir-14078	13	34	economy	economy	NOUN
spir-14078	13	35	”	"	PUNCT
spir-14078	13	36	.	.	PUNCT
spir-14078	14	1	nonetheless	nonetheless	ADV
spir-14078	14	2	,	,	PUNCT
spir-14078	14	3	the	the	DET
spir-14078	14	4	platform	platform	NOUN
spir-14078	14	5	economy	economy	NOUN
spir-14078	14	6	is	be	AUX
spir-14078	14	7	not	not	PART
spir-14078	14	8	monolithic	monolithic	ADJ
spir-14078	14	9	.	.	PUNCT
spir-14078	15	1	to	to	PART
spir-14078	15	2	account	account	VERB
spir-14078	15	3	for	for	ADP
spir-14078	15	4	the	the	DET
spir-14078	15	5	heterogeneous	heterogeneous	ADJ
spir-14078	15	6	modes	mode	NOUN
spir-14078	15	7	of	of	ADP
spir-14078	15	8	platform	platform	NOUN
spir-14078	15	9	economy	economy	NOUN
spir-14078	15	10	in	in	ADP
spir-14078	15	11	a	a	DET
spir-14078	15	12	global	global	ADJ
spir-14078	15	13	context	context	NOUN
spir-14078	15	14	,	,	PUNCT
spir-14078	15	15	steinberg	steinberg	PROPN
spir-14078	15	16	,	,	PUNCT
spir-14078	15	17	zhang	zhang	PROPN
spir-14078	15	18	and	and	CCONJ
spir-14078	15	19	mukherjee	mukherjee	PROPN
spir-14078	15	20	(	(	PUNCT
spir-14078	15	21	2024	2024	NUM
spir-14078	15	22	)	)	PUNCT
spir-14078	15	23	advocate	advocate	NOUN
spir-14078	15	24	for	for	ADP
spir-14078	15	25	a	a	DET
spir-14078	15	26	pluralization	pluralization	NOUN
spir-14078	15	27	framework	framework	NOUN
spir-14078	15	28	on	on	ADP
spir-14078	15	29	platform	platform	NOUN
spir-14078	15	30	capitalisms	capitalism	NOUN
spir-14078	15	31	to	to	PART
spir-14078	15	32	better	well	ADV
spir-14078	15	33	grasp	grasp	VERB
spir-14078	15	34	the	the	DET
spir-14078	15	35	multiple	multiple	ADJ
spir-14078	15	36	effects	effect	NOUN
spir-14078	15	37	of	of	ADP
spir-14078	15	38	platformization	platformization	NOUN
spir-14078	15	39	of	of	ADP
spir-14078	15	40	cultural	cultural	ADJ
spir-14078	15	41	production	production	NOUN
spir-14078	15	42	.	.	PUNCT
spir-14078	16	1	this	this	DET
spir-14078	16	2	article	article	NOUN
spir-14078	16	3	aims	aim	VERB
spir-14078	16	4	to	to	PART
spir-14078	16	5	answer	answer	VERB
spir-14078	16	6	one	one	NUM
spir-14078	16	7	research	research	NOUN
spir-14078	16	8	question	question	NOUN
spir-14078	16	9	:	:	PUNCT
spir-14078	16	10	what	what	PRON
spir-14078	16	11	is	be	AUX
spir-14078	16	12	the	the	DET
spir-14078	16	13	role	role	NOUN
spir-14078	16	14	of	of	ADP
spir-14078	16	15	mcns	mcns	PROPN
spir-14078	16	16	in	in	ADP
spir-14078	16	17	the	the	DET
spir-14078	16	18	process	process	NOUN
spir-14078	16	19	of	of	ADP
spir-14078	16	20	platformization	platformization	NOUN
spir-14078	16	21	in	in	ADP
spir-14078	16	22	china	china	PROPN
spir-14078	16	23	?	?	PUNCT
spir-14078	17	1	tracking	track	VERB
spir-14078	17	2	the	the	DET
spir-14078	17	3	formation	formation	NOUN
spir-14078	17	4	of	of	ADP
spir-14078	17	5	mcns	mcns	PROPN
spir-14078	17	6	in	in	ADP
spir-14078	17	7	the	the	DET
spir-14078	17	8	chinese	chinese	ADJ
spir-14078	17	9	internet	internet	NOUN
spir-14078	17	10	history	history	NOUN
spir-14078	17	11	while	while	SCONJ
spir-14078	17	12	platform	platform	NOUN
spir-14078	17	13	capitalism	capitalism	NOUN
spir-14078	17	14	in	in	ADP
spir-14078	17	15	china	china	PROPN
spir-14078	17	16	is	be	AUX
spir-14078	17	17	often	often	ADV
spir-14078	17	18	researched	research	VERB
spir-14078	17	19	in	in	ADP
spir-14078	17	20	close	close	ADJ
spir-14078	17	21	relation	relation	NOUN
spir-14078	17	22	with	with	ADP
spir-14078	17	23	the	the	DET
spir-14078	17	24	rise	rise	NOUN
spir-14078	17	25	of	of	ADP
spir-14078	17	26	chinese	chinese	ADJ
spir-14078	17	27	tech	tech	NOUN
spir-14078	17	28	-	-	PUNCT
spir-14078	17	29	companies	company	NOUN
spir-14078	17	30	like	like	ADP
spir-14078	17	31	tencent	tencent	NOUN
spir-14078	17	32	and	and	CCONJ
spir-14078	17	33	alibaba	alibaba	PROPN
spir-14078	17	34	and	and	CCONJ
spir-14078	17	35	their	their	PRON
spir-14078	17	36	political	political	ADJ
spir-14078	17	37	and	and	CCONJ
spir-14078	17	38	economic	economic	ADJ
spir-14078	17	39	impact	impact	NOUN
spir-14078	17	40	,	,	PUNCT
spir-14078	17	41	there	there	PRON
spir-14078	17	42	is	be	VERB
spir-14078	17	43	little	little	ADJ
spir-14078	17	44	research	research	NOUN
spir-14078	17	45	done	do	VERB
spir-14078	17	46	around	around	ADP
spir-14078	17	47	mcns	mcns	PROPN
spir-14078	17	48	as	as	ADP
spir-14078	17	49	part	part	NOUN
spir-14078	17	50	of	of	ADP
spir-14078	17	51	the	the	DET
spir-14078	17	52	para	para	NOUN
spir-14078	17	53	-	-	PUNCT
spir-14078	17	54	industry	industry	NOUN
spir-14078	17	55	operating	operate	VERB
spir-14078	17	56	around	around	ADP
spir-14078	17	57	these	these	DET
spir-14078	17	58	platforms	platform	NOUN
spir-14078	17	59	.	.	PUNCT
spir-14078	18	1	when	when	SCONJ
spir-14078	18	2	tracing	trace	VERB
spir-14078	18	3	the	the	DET
spir-14078	18	4	development	development	NOUN
spir-14078	18	5	of	of	ADP
spir-14078	18	6	mcns	mcns	PROPN
spir-14078	18	7	in	in	ADP
spir-14078	18	8	china	china	PROPN
spir-14078	18	9	,	,	PUNCT
spir-14078	18	10	some	some	DET
spir-14078	18	11	studies	study	NOUN
spir-14078	18	12	refer	refer	VERB
spir-14078	18	13	it	it	PRON
spir-14078	18	14	back	back	ADV
spir-14078	18	15	to	to	ADP
spir-14078	18	16	,	,	PUNCT
spir-14078	18	17	and	and	CCONJ
spir-14078	18	18	compare	compare	VERB
spir-14078	18	19	it	it	PRON
spir-14078	18	20	with	with	ADP
spir-14078	18	21	the	the	DET
spir-14078	18	22	prototype	prototype	NOUN
spir-14078	18	23	originated	originate	VERB
spir-14078	18	24	from	from	ADP
spir-14078	18	25	youtube	youtube	NOUN
spir-14078	18	26	in	in	ADP
spir-14078	18	27	the	the	DET
spir-14078	18	28	us	us	PROPN
spir-14078	18	29	(	(	PUNCT
spir-14078	18	30	m.	m.	PROPN
spir-14078	18	31	liang	liang	PROPN
spir-14078	18	32	,	,	PUNCT
spir-14078	18	33	2022	2022	NUM
spir-14078	18	34	;	;	PUNCT
spir-14078	18	35	f.	f.	PROPN
spir-14078	18	36	liang	liang	PROPN
spir-14078	18	37	and	and	CCONJ
spir-14078	18	38	ji	ji	PROPN
spir-14078	18	39	,	,	PUNCT
spir-14078	18	40	2024	2024	NUM
spir-14078	18	41	)	)	PUNCT
spir-14078	18	42	.	.	PUNCT
spir-14078	19	1	meng	meng	PROPN
spir-14078	19	2	liang	liang	PROPN
spir-14078	19	3	(	(	PUNCT
spir-14078	19	4	2022	2022	NUM
spir-14078	19	5	)	)	PUNCT
spir-14078	19	6	traces	trace	VERB
spir-14078	19	7	the	the	DET
spir-14078	19	8	root	root	NOUN
spir-14078	19	9	of	of	ADP
spir-14078	19	10	the	the	DET
spir-14078	19	11	mcn	mcn	PROPN
spir-14078	19	12	phenomenon	phenomenon	NOUN
spir-14078	19	13	in	in	ADP
spir-14078	19	14	china	china	PROPN
spir-14078	19	15	to	to	ADP
spir-14078	19	16	the	the	DET
spir-14078	19	17	establishment	establishment	NOUN
spir-14078	19	18	of	of	ADP
spir-14078	19	19	papi	papi	NOUN
spir-14078	19	20	tube	tube	NOUN
spir-14078	19	21	founded	found	VERB
spir-14078	19	22	by	by	ADP
spir-14078	19	23	the	the	DET
spir-14078	19	24	internet	internet	NOUN
spir-14078	19	25	celebrity	celebrity	NOUN
spir-14078	19	26	papi	papi	NOUN
spir-14078	19	27	jiang	jiang	PROPN
spir-14078	19	28	in	in	ADP
spir-14078	19	29	2015	2015	NUM
spir-14078	19	30	and	and	CCONJ
spir-14078	19	31	argues	argue	VERB
spir-14078	19	32	that	that	SCONJ
spir-14078	19	33	chinese	chinese	PROPN
spir-14078	19	34	mcns	mcns	PROPN
spir-14078	19	35	emerged	emerge	VERB
spir-14078	19	36	from	from	ADP
spir-14078	19	37	a	a	DET
spir-14078	19	38	liberalizing	liberalize	VERB
spir-14078	19	39	economy	economy	NOUN
spir-14078	19	40	distinct	distinct	ADJ
spir-14078	19	41	from	from	ADP
spir-14078	19	42	large	large	ADJ
spir-14078	19	43	,	,	PUNCT
spir-14078	19	44	monopolized	monopolize	VERB
spir-14078	19	45	media	medium	NOUN
spir-14078	19	46	entities	entity	NOUN
spir-14078	19	47	in	in	ADP
spir-14078	19	48	the	the	DET
spir-14078	19	49	us	us	PROPN
spir-14078	19	50	.	.	PUNCT
spir-14078	20	1	these	these	DET
spir-14078	20	2	studies	study	NOUN
spir-14078	20	3	present	present	VERB
spir-14078	20	4	us	we	PRON
spir-14078	20	5	with	with	ADP
spir-14078	20	6	valuable	valuable	ADJ
spir-14078	20	7	insight	insight	NOUN
spir-14078	20	8	on	on	ADP
spir-14078	20	9	a	a	DET
spir-14078	20	10	reciprocal	reciprocal	ADJ
spir-14078	20	11	relationship	relationship	NOUN
spir-14078	20	12	between	between	ADP
spir-14078	20	13	content	content	NOUN
spir-14078	20	14	creators	creator	NOUN
spir-14078	20	15	and	and	CCONJ
spir-14078	20	16	mcns	mcns	PROPN
spir-14078	20	17	in	in	ADP
spir-14078	20	18	china	china	PROPN
spir-14078	20	19	,	,	PUNCT
spir-14078	20	20	but	but	CCONJ
spir-14078	20	21	they	they	PRON
spir-14078	20	22	allude	allude	VERB
spir-14078	20	23	a	a	DET
spir-14078	20	24	universalized	universalized	ADJ
spir-14078	20	25	platformization	platformization	NOUN
spir-14078	20	26	process	process	NOUN
spir-14078	20	27	by	by	ADP
spir-14078	20	28	making	make	VERB
spir-14078	20	29	reference	reference	NOUN
spir-14078	20	30	to	to	ADP
spir-14078	20	31	youtube	youtube	VERB
spir-14078	20	32	.	.	PUNCT
spir-14078	21	1	i	i	PRON
spir-14078	21	2	argue	argue	VERB
spir-14078	21	3	,	,	PUNCT
spir-14078	21	4	the	the	DET
spir-14078	21	5	formation	formation	NOUN
spir-14078	21	6	of	of	ADP
spir-14078	21	7	mcns	mcns	PROPN
spir-14078	21	8	in	in	ADP
spir-14078	21	9	china	china	PROPN
spir-14078	21	10	needs	need	VERB
spir-14078	21	11	to	to	PART
spir-14078	21	12	be	be	AUX
spir-14078	21	13	situated	situate	VERB
spir-14078	21	14	back	back	ADV
spir-14078	21	15	into	into	ADP
spir-14078	21	16	the	the	DET
spir-14078	21	17	local	local	ADJ
spir-14078	21	18	historical	historical	ADJ
spir-14078	21	19	context	context	NOUN
spir-14078	21	20	.	.	PUNCT
spir-14078	22	1	particularly	particularly	ADV
spir-14078	22	2	,	,	PUNCT
spir-14078	22	3	i	i	PRON
spir-14078	22	4	argue	argue	VERB
spir-14078	22	5	,	,	PUNCT
spir-14078	22	6	the	the	DET
spir-14078	22	7	proliferation	proliferation	NOUN
spir-14078	22	8	of	of	ADP
spir-14078	22	9	mcns	mcns	PROPN
spir-14078	22	10	has	have	AUX
spir-14078	22	11	been	be	AUX
spir-14078	22	12	closely	closely	ADV
spir-14078	22	13	associated	associate	VERB
spir-14078	22	14	with	with	ADP
spir-14078	22	15	the	the	DET
spir-14078	22	16	development	development	NOUN
spir-14078	22	17	of	of	ADP
spir-14078	22	18	livestreaming	livestreame	VERB
spir-14078	22	19	industry	industry	NOUN
spir-14078	22	20	in	in	ADP
spir-14078	22	21	china	china	PROPN
spir-14078	22	22	(	(	PUNCT
spir-14078	22	23	z.ye	z.ye	PROPN
spir-14078	22	24	2023	2023	NUM
spir-14078	22	25	)	)	PUNCT
spir-14078	22	26	.	.	PUNCT
spir-14078	23	1	the	the	DET
spir-14078	23	2	predecessor	predecessor	NOUN
spir-14078	23	3	of	of	ADP
spir-14078	23	4	mcns	mcns	PROPN
spir-14078	23	5	in	in	ADP
spir-14078	23	6	china	china	PROPN
spir-14078	23	7	were	be	AUX
spir-14078	23	8	guilds	guild	NOUN
spir-14078	23	9	(	(	PUNCT
spir-14078	23	10	gonghui	gonghui	PROPN
spir-14078	23	11	)	)	PUNCT
spir-14078	23	12	,	,	PUNCT
spir-14078	23	13	which	which	PRON
spir-14078	23	14	is	be	AUX
spir-14078	23	15	a	a	DET
spir-14078	23	16	synonym	synonym	NOUN
spir-14078	23	17	for	for	ADP
spir-14078	23	18	labor	labor	NOUN
spir-14078	23	19	union	union	NOUN
spir-14078	23	20	with	with	ADP
spir-14078	23	21	a	a	DET
spir-14078	23	22	fundamentally	fundamentally	ADV
spir-14078	23	23	different	different	ADJ
spir-14078	23	24	meaning	meaning	NOUN
spir-14078	23	25	.	.	PUNCT
spir-14078	24	1	guilds	guild	NOUN
spir-14078	24	2	originally	originally	ADV
spir-14078	24	3	appeared	appear	VERB
spir-14078	24	4	in	in	ADP
spir-14078	24	5	china	china	PROPN
spir-14078	24	6	in	in	ADP
spir-14078	24	7	the	the	DET
spir-14078	24	8	late	late	ADJ
spir-14078	24	9	1990s	1990	NOUN
spir-14078	24	10	as	as	ADP
spir-14078	24	11	voluntary	voluntary	ADJ
spir-14078	24	12	organizations	organization	NOUN
spir-14078	24	13	of	of	ADP
spir-14078	24	14	mmo	mmo	ADJ
spir-14078	24	15	(	(	PUNCT
spir-14078	24	16	massively	massively	ADV
spir-14078	24	17	multiplayer	multiplayer	NOUN
spir-14078	24	18	online	online	ADJ
spir-14078	24	19	)	)	PUNCT
spir-14078	24	20	gamers	gamer	NOUN
spir-14078	24	21	,	,	PUNCT
spir-14078	24	22	yet	yet	CCONJ
spir-14078	24	23	they	they	PRON
spir-14078	24	24	have	have	AUX
spir-14078	24	25	undergone	undergo	VERB
spir-14078	24	26	rapid	rapid	ADJ
spir-14078	24	27	commercialization	commercialization	NOUN
spir-14078	24	28	and	and	CCONJ
spir-14078	24	29	transitioned	transition	VERB
spir-14078	24	30	into	into	ADP
spir-14078	24	31	brokerage	brokerage	NOUN
spir-14078	24	32	firms	firm	NOUN
spir-14078	24	33	covering	cover	VERB
spir-14078	24	34	diverse	diverse	ADJ
spir-14078	24	35	activities	activity	NOUN
spir-14078	24	36	including	include	VERB
spir-14078	24	37	gold	gold	NOUN
spir-14078	24	38	-	-	PUNCT
spir-14078	24	39	farming	farming	NOUN
spir-14078	24	40	,	,	PUNCT
spir-14078	24	41	game	game	NOUN
spir-14078	24	42	-	-	PUNCT
spir-14078	24	43	marketing	marketing	NOUN
spir-14078	24	44	and	and	CCONJ
spir-14078	24	45	development	development	NOUN
spir-14078	24	46	,	,	PUNCT
spir-14078	24	47	and	and	CCONJ
spir-14078	24	48	game	game	NOUN
spir-14078	24	49	-	-	PUNCT
spir-14078	24	50	tournament	tournament	NOUN
spir-14078	24	51	commentary	commentary	NOUN
spir-14078	24	52	(	(	PUNCT
spir-14078	24	53	l.	l.	PROPN
spir-14078	24	54	zhang	zhang	PROPN
spir-14078	24	55	and	and	CCONJ
spir-14078	24	56	fung	fung	PROPN
spir-14078	24	57	2019	2019	NUM
spir-14078	24	58	)	)	PUNCT
spir-14078	24	59	.	.	PUNCT
spir-14078	25	1	the	the	DET
spir-14078	25	2	hype	hype	NOUN
spir-14078	25	3	of	of	ADP
spir-14078	25	4	online	online	ADJ
spir-14078	25	5	gaming	gaming	NOUN
spir-14078	25	6	and	and	CCONJ
spir-14078	25	7	showroom	showroom	NOUN
spir-14078	25	8	livestreaming	livestreaming	NOUN
spir-14078	25	9	in	in	ADP
spir-14078	25	10	mid-2010s	mid-2010s	PROPN
spir-14078	25	11	in	in	ADP
spir-14078	25	12	china	china	PROPN
spir-14078	25	13	attracted	attract	VERB
spir-14078	25	14	many	many	ADJ
spir-14078	25	15	people	people	NOUN
spir-14078	25	16	to	to	PART
spir-14078	25	17	join	join	VERB
spir-14078	25	18	livestreaming	livestreaming	NOUN
spir-14078	25	19	platforms	platform	NOUN
spir-14078	25	20	(	(	PUNCT
spir-14078	25	21	yu	yu	PROPN
spir-14078	25	22	2018	2018	NUM
spir-14078	25	23	;	;	PUNCT
spir-14078	25	24	z.ye	z.ye	PROPN
spir-14078	25	25	2023	2023	NUM
spir-14078	25	26	)	)	PUNCT
spir-14078	25	27	.	.	PUNCT
spir-14078	26	1	responding	respond	VERB
spir-14078	26	2	to	to	ADP
spir-14078	26	3	this	this	DET
spir-14078	26	4	phenomenon	phenomenon	NOUN
spir-14078	26	5	,	,	PUNCT
spir-14078	26	6	guilds	guild	NOUN
spir-14078	26	7	became	become	VERB
spir-14078	26	8	mediators	mediator	NOUN
spir-14078	26	9	of	of	ADP
spir-14078	26	10	livestreaming	livestreaming	NOUN
spir-14078	26	11	platforms	platform	NOUN
spir-14078	26	12	,	,	PUNCT
spir-14078	26	13	fulfilling	fulfil	VERB
spir-14078	26	14	the	the	DET
spir-14078	26	15	role	role	NOUN
spir-14078	26	16	to	to	PART
spir-14078	26	17	train	train	VERB
spir-14078	26	18	and	and	CCONJ
spir-14078	26	19	manage	manage	VERB
spir-14078	26	20	individual	individual	ADJ
spir-14078	26	21	streamers	streamer	NOUN
spir-14078	26	22	,	,	PUNCT
spir-14078	26	23	and	and	CCONJ
spir-14078	26	24	institutionally	institutionally	ADV
spir-14078	26	25	monetized	monetize	VERB
spir-14078	26	26	of	of	ADP
spir-14078	26	27	female	female	ADJ
spir-14078	26	28	streamers	streamer	NOUN
spir-14078	26	29	’	'	PUNCT
spir-14078	26	30	gendered	gendere	VERB
spir-14078	26	31	performativity	performativity	NOUN
spir-14078	26	32	via	via	ADP
spir-14078	26	33	platforms	platform	NOUN
spir-14078	26	34	’	'	PUNCT
spir-14078	26	35	virtual	virtual	ADJ
spir-14078	26	36	gifting	gifting	NOUN
spir-14078	26	37	(	(	PUNCT
spir-14078	26	38	liu	liu	PROPN
spir-14078	26	39	et	et	PROPN
spir-14078	26	40	al	al	PROPN
spir-14078	26	41	.	.	PROPN
spir-14078	26	42	2021	2021	NUM
spir-14078	26	43	)	)	PUNCT
spir-14078	26	44	.	.	PUNCT
spir-14078	27	1	however	however	ADV
spir-14078	27	2	,	,	PUNCT
spir-14078	27	3	with	with	ADP
spir-14078	27	4	e	e	NOUN
spir-14078	27	5	-	-	NOUN
spir-14078	27	6	commerce	commerce	NOUN
spir-14078	27	7	livestreaming	livestreaming	NOUN
spir-14078	27	8	gone	go	VERB
spir-14078	27	9	mainstream	mainstream	NOUN
spir-14078	27	10	in	in	ADP
spir-14078	27	11	2018	2018	NUM
spir-14078	27	12	,	,	PUNCT
spir-14078	27	13	many	many	ADJ
spir-14078	27	14	guilds	guild	NOUN
spir-14078	27	15	pivoted	pivot	VERB
spir-14078	27	16	to	to	ADP
spir-14078	27	17	a	a	DET
spir-14078	27	18	new	new	ADJ
spir-14078	27	19	business	business	NOUN
spir-14078	27	20	strategy	strategy	NOUN
spir-14078	27	21	of	of	ADP
spir-14078	27	22	e	e	NOUN
spir-14078	27	23	-	-	NOUN
spir-14078	27	24	commerce	commerce	NOUN
spir-14078	27	25	monetization	monetization	NOUN
spir-14078	27	26	(	(	PUNCT
spir-14078	27	27	craig	craig	PROPN
spir-14078	27	28	,	,	PUNCT
spir-14078	27	29	lin	lin	PROPN
spir-14078	27	30	and	and	CCONJ
spir-14078	27	31	cunningham	cunningham	PROPN
spir-14078	27	32	2019	2019	NUM
spir-14078	27	33	;	;	PUNCT
spir-14078	28	1	z.ye	z.ye	PROPN
spir-14078	28	2	,	,	PUNCT
spir-14078	28	3	2023	2023	NUM
spir-14078	28	4	;	;	PUNCT
spir-14078	28	5	su	su	PROPN
spir-14078	28	6	and	and	CCONJ
spir-14078	28	7	kaye	kaye	PROPN
spir-14078	28	8	2023	2023	NUM
spir-14078	28	9	)	)	PUNCT
spir-14078	28	10	.	.	PUNCT
spir-14078	29	1	by	by	ADP
spir-14078	29	2	then	then	ADV
spir-14078	29	3	,	,	PUNCT
spir-14078	29	4	the	the	DET
spir-14078	29	5	boundaries	boundary	NOUN
spir-14078	29	6	between	between	ADP
spir-14078	29	7	guilds	guild	NOUN
spir-14078	29	8	and	and	CCONJ
spir-14078	29	9	mcns	mcns	PROPN
spir-14078	29	10	were	be	AUX
spir-14078	29	11	blurred	blur	VERB
spir-14078	29	12	and	and	CCONJ
spir-14078	29	13	even	even	ADV
spir-14078	29	14	disappeared	disappear	VERB
spir-14078	29	15	,	,	PUNCT
spir-14078	29	16	and	and	CCONJ
spir-14078	29	17	many	many	ADJ
spir-14078	29	18	guilds	guild	NOUN
spir-14078	29	19	rebranded	rebrande	VERB
spir-14078	29	20	themselves	themselves	PRON
spir-14078	29	21	into	into	ADP
spir-14078	29	22	mcns	mcns	PROPN
spir-14078	29	23	.	.	PUNCT
spir-14078	30	1	in	in	ADP
spir-14078	30	2	the	the	DET
spir-14078	30	3	field	field	NOUN
spir-14078	30	4	of	of	ADP
spir-14078	30	5	e	e	NOUN
spir-14078	30	6	-	-	NOUN
spir-14078	30	7	commerce	commerce	NOUN
spir-14078	30	8	,	,	PUNCT
spir-14078	30	9	mcns	mcns	PROPN
spir-14078	30	10	play	play	VERB
spir-14078	30	11	a	a	DET
spir-14078	30	12	crucial	crucial	ADJ
spir-14078	30	13	role	role	NOUN
spir-14078	30	14	in	in	ADP
spir-14078	30	15	maintaining	maintain	VERB
spir-14078	30	16	a	a	DET
spir-14078	30	17	sustainable	sustainable	ADJ
spir-14078	30	18	relationship	relationship	NOUN
spir-14078	30	19	between	between	ADP
spir-14078	30	20	influencers	influencer	NOUN
spir-14078	30	21	,	,	PUNCT
spir-14078	30	22	advertisers	advertiser	NOUN
spir-14078	30	23	and	and	CCONJ
spir-14078	30	24	the	the	DET
spir-14078	30	25	platforms	platform	NOUN
spir-14078	30	26	(	(	PUNCT
spir-14078	30	27	liang	liang	PROPN
spir-14078	30	28	2022	2022	NUM
spir-14078	30	29	;	;	PUNCT
spir-14078	30	30	su	su	PROPN
spir-14078	30	31	and	and	CCONJ
spir-14078	30	32	kaye	kaye	PROPN
spir-14078	30	33	2023	2023	NUM
spir-14078	30	34	)	)	PUNCT
spir-14078	30	35	.	.	PUNCT
spir-14078	31	1	the	the	DET
spir-14078	31	2	shifting	shift	VERB
spir-14078	31	3	industrial	industrial	ADJ
spir-14078	31	4	lore	lore	NOUN
spir-14078	31	5	and	and	CCONJ
spir-14078	31	6	mcn	mcn	PROPN
spir-14078	31	7	’s	’s	PART
spir-14078	31	8	limited	limited	ADJ
spir-14078	31	9	intermediary	intermediary	ADJ
spir-14078	31	10	roles	role	NOUN
spir-14078	31	11	inspired	inspire	VERB
spir-14078	31	12	by	by	ADP
spir-14078	31	13	caldwell	caldwell	PROPN
spir-14078	31	14	’s	’s	PART
spir-14078	31	15	(	(	PUNCT
spir-14078	31	16	2008	2008	NUM
spir-14078	31	17	)	)	PUNCT
spir-14078	31	18	production	production	NOUN
spir-14078	31	19	culture	culture	NOUN
spir-14078	31	20	approach	approach	NOUN
spir-14078	31	21	that	that	PRON
spir-14078	31	22	relies	rely	VERB
spir-14078	31	23	on	on	ADP
spir-14078	31	24	media	medium	NOUN
spir-14078	31	25	practitioners	practitioner	NOUN
spir-14078	31	26	’	'	PUNCT
spir-14078	31	27	meaning	meaning	NOUN
spir-14078	31	28	-	-	PUNCT
spir-14078	31	29	making	making	NOUN
spir-14078	31	30	to	to	PART
spir-14078	31	31	“	"	PUNCT
spir-14078	31	32	find	find	VERB
spir-14078	31	33	and	and	CCONJ
spir-14078	31	34	articulate	articulate	ADJ
spir-14078	31	35	examples	example	NOUN
spir-14078	31	36	of	of	ADP
spir-14078	31	37	critical	critical	ADJ
spir-14078	31	38	theory	theory	NOUN
spir-14078	31	39	embedded	embed	VERB
spir-14078	31	40	within	within	ADP
spir-14078	31	41	the	the	DET
spir-14078	31	42	everyday	everyday	NOUN
spir-14078	31	43	of	of	ADP
spir-14078	31	44	workers	worker	NOUN
spir-14078	31	45	’	’	PART
spir-14078	31	46	experience	experience	NOUN
spir-14078	31	47	”	"	PUNCT
spir-14078	31	48	(	(	PUNCT
spir-14078	31	49	ibid	ibid	NOUN
spir-14078	31	50	,	,	PUNCT
spir-14078	31	51	4	4	NUM
spir-14078	31	52	)	)	PUNCT
spir-14078	31	53	,	,	PUNCT
spir-14078	31	54	this	this	DET
spir-14078	31	55	research	research	NOUN
spir-14078	31	56	focuses	focus	VERB
spir-14078	31	57	on	on	ADP
spir-14078	31	58	practitioner	practitioner	NOUN
spir-14078	31	59	’	'	PUNCT
spir-14078	31	60	discourses	discourse	NOUN
spir-14078	31	61	about	about	ADP
spir-14078	31	62	the	the	DET
spir-14078	31	63	intermediary	intermediary	ADJ
spir-14078	31	64	roles	role	NOUN
spir-14078	31	65	of	of	ADP
spir-14078	31	66	mcns	mcns	PROPN
spir-14078	31	67	in	in	ADP
spir-14078	31	68	china	china	PROPN
spir-14078	31	69	.	.	PUNCT
spir-14078	32	1	the	the	DET
spir-14078	32	2	“	"	PUNCT
spir-14078	32	3	industry	industry	NOUN
spir-14078	32	4	lore	lore	NOUN
spir-14078	32	5	”	"	PUNCT
spir-14078	32	6	(	(	PUNCT
spir-14078	32	7	havens	haven	NOUN
spir-14078	32	8	2014	2014	NUM
spir-14078	32	9	)	)	PUNCT
spir-14078	32	10	about	about	ADP
spir-14078	32	11	mcns	mcns	PROPN
spir-14078	32	12	’	'	PUNCT
spir-14078	32	13	intermediary	intermediary	ADJ
spir-14078	32	14	roles	role	NOUN
spir-14078	32	15	were	be	AUX
spir-14078	32	16	generated	generate	VERB
spir-14078	32	17	from	from	ADP
spir-14078	32	18	15	15	NUM
spir-14078	32	19	in	in	ADP
spir-14078	32	20	-	-	PUNCT
spir-14078	32	21	depth	depth	NOUN
spir-14078	32	22	interviews	interview	NOUN
spir-14078	32	23	with	with	ADP
spir-14078	32	24	practitioners	practitioner	NOUN
spir-14078	32	25	in	in	ADP
spir-14078	32	26	the	the	DET
spir-14078	32	27	sector	sector	NOUN
spir-14078	32	28	of	of	ADP
spir-14078	32	29	e	e	PROPN
spir-14078	32	30	-	-	NOUN
spir-14078	32	31	commerce	commerce	NOUN
spir-14078	32	32	livestreaming	livestreaming	NOUN
spir-14078	32	33	.	.	PUNCT
spir-14078	33	1	these	these	DET
spir-14078	33	2	trade	trade	NOUN
spir-14078	33	3	stories	story	NOUN
spir-14078	33	4	and	and	CCONJ
spir-14078	33	5	narratives	narrative	NOUN
spir-14078	33	6	were	be	AUX
spir-14078	33	7	critically	critically	ADV
spir-14078	33	8	examined	examine	VERB
spir-14078	33	9	in	in	ADP
spir-14078	33	10	the	the	DET
spir-14078	33	11	analysis	analysis	NOUN
spir-14078	33	12	,	,	PUNCT
spir-14078	33	13	contextualising	contextualise	VERB
spir-14078	33	14	with	with	ADP
spir-14078	33	15	a	a	DET
spir-14078	33	16	three	three	NUM
spir-14078	33	17	-	-	PUNCT
spir-14078	33	18	month	month	NOUN
spir-14078	33	19	participatory	participatory	ADJ
spir-14078	33	20	observation	observation	NOUN
spir-14078	33	21	in	in	ADP
spir-14078	33	22	a	a	DET
spir-14078	33	23	mcn	mcn	NOUN
spir-14078	33	24	institution	institution	NOUN
spir-14078	33	25	(	(	PUNCT
spir-14078	33	26	pseudonymised	pseudonymise	VERB
spir-14078	33	27	as	as	ADP
spir-14078	33	28	w	w	PROPN
spir-14078	33	29	company	company	NOUN
spir-14078	33	30	)	)	PUNCT
spir-14078	33	31	in	in	ADP
spir-14078	33	32	guangzhou	guangzhou	PROPN
spir-14078	33	33	,	,	PUNCT
spir-14078	33	34	southern	southern	ADJ
spir-14078	33	35	china	china	PROPN
spir-14078	33	36	.	.	PUNCT
spir-14078	34	1	e	e	X
spir-14078	34	2	-	-	NOUN
spir-14078	34	3	commerce	commerce	NOUN
spir-14078	34	4	livestreaming	livestreaming	NOUN
spir-14078	34	5	will	will	AUX
spir-14078	34	6	be	be	AUX
spir-14078	34	7	successful	successful	ADJ
spir-14078	34	8	if	if	SCONJ
spir-14078	34	9	you	you	PRON
spir-14078	34	10	manage	manage	VERB
spir-14078	34	11	人	人	X
spir-14078	34	12	(	(	PUNCT
spir-14078	34	13	people	people	NOUN
spir-14078	34	14	)	)	PUNCT
spir-14078	34	15	,	,	PUNCT
spir-14078	34	16	货	货	X
spir-14078	34	17	(	(	PUNCT
spir-14078	34	18	product	product	NOUN
spir-14078	34	19	)	)	PUNCT
spir-14078	34	20	,	,	PUNCT
spir-14078	34	21	and	and	CCONJ
spir-14078	34	22	场	场	PROPN
spir-14078	34	23	(	(	PUNCT
spir-14078	34	24	place	place	NOUN
spir-14078	34	25	)	)	PUNCT
spir-14078	34	26	correctly	correctly	ADV
spir-14078	34	27	—	—	PUNCT
spir-14078	34	28	this	this	PRON
spir-14078	34	29	has	have	AUX
spir-14078	34	30	become	become	VERB
spir-14078	34	31	the	the	DET
spir-14078	34	32	most	most	ADV
spir-14078	34	33	prominent	prominent	ADJ
spir-14078	34	34	industrial	industrial	ADJ
spir-14078	34	35	lore	lore	NOUN
spir-14078	34	36	,	,	PUNCT
spir-14078	34	37	repeated	repeat	VERB
spir-14078	34	38	by	by	ADP
spir-14078	34	39	many	many	ADJ
spir-14078	34	40	of	of	ADP
spir-14078	34	41	my	my	PRON
spir-14078	34	42	research	research	NOUN
spir-14078	34	43	participants	participant	NOUN
spir-14078	34	44	.	.	PUNCT
spir-14078	35	1	while人	while人	INTJ
spir-14078	35	2	(	(	PUNCT
spir-14078	35	3	people	people	NOUN
spir-14078	35	4	)	)	PUNCT
spir-14078	35	5	refer	refer	VERB
spir-14078	35	6	to	to	ADP
spir-14078	35	7	livestreamers	livestreamer	NOUN
spir-14078	35	8	and	and	CCONJ
spir-14078	35	9	their	their	PRON
spir-14078	35	10	assistants	assistant	NOUN
spir-14078	35	11	who	who	PRON
spir-14078	35	12	function	function	VERB
spir-14078	35	13	as	as	ADP
spir-14078	35	14	shopping	shopping	NOUN
spir-14078	35	15	advisers	adviser	NOUN
spir-14078	35	16	,	,	PUNCT
spir-14078	35	17	presenting	present	VERB
spir-14078	35	18	products	product	NOUN
spir-14078	35	19	in	in	ADP
spir-14078	35	20	livestreams	livestream	NOUN
spir-14078	35	21	,	,	PUNCT
spir-14078	35	22	those	those	PRON
spir-14078	35	23	who	who	PRON
spir-14078	35	24	worked	work	VERB
spir-14078	35	25	for	for	ADP
spir-14078	35	26	repetitive	repetitive	ADJ
spir-14078	35	27	communication	communication	NOUN
spir-14078	35	28	with	with	ADP
spir-14078	35	29	retailers	retailer	NOUN
spir-14078	35	30	and	and	CCONJ
spir-14078	35	31	arrangement	arrangement	NOUN
spir-14078	35	32	of	of	ADP
spir-14078	35	33	logistics	logistic	NOUN
spir-14078	35	34	were	be	AUX
spir-14078	35	35	rendered	render	VERB
spir-14078	35	36	invisible	invisible	ADJ
spir-14078	35	37	.	.	PUNCT
spir-14078	36	1	货	货	NOUN
spir-14078	36	2	(	(	PUNCT
spir-14078	36	3	products	product	NOUN
spir-14078	36	4	)	)	PUNCT
spir-14078	36	5	are	be	AUX
spir-14078	36	6	at	at	ADP
spir-14078	36	7	the	the	DET
spir-14078	36	8	core	core	NOUN
spir-14078	36	9	of	of	ADP
spir-14078	36	10	e	e	PROPN
spir-14078	36	11	-	-	NOUN
spir-14078	36	12	commerce	commerce	NOUN
spir-14078	36	13	livestreaming	livestreaming	NOUN
spir-14078	36	14	activities	activity	NOUN
spir-14078	36	15	,	,	PUNCT
spir-14078	36	16	covering	cover	VERB
spir-14078	36	17	a	a	DET
spir-14078	36	18	wide	wide	ADJ
spir-14078	36	19	range	range	NOUN
spir-14078	36	20	from	from	ADP
spir-14078	36	21	daily	daily	ADJ
spir-14078	36	22	household	household	NOUN
spir-14078	36	23	supplies	supply	NOUN
spir-14078	36	24	,	,	PUNCT
spir-14078	36	25	beauty	beauty	NOUN
spir-14078	36	26	and	and	CCONJ
spir-14078	36	27	cosmetic	cosmetic	ADJ
spir-14078	36	28	products	product	NOUN
spir-14078	36	29	to	to	ADP
spir-14078	36	30	clothing	clothing	NOUN
spir-14078	36	31	.	.	PUNCT
spir-14078	37	1	场	场	PROPN
spir-14078	37	2	(	(	PUNCT
spir-14078	37	3	place	place	NOUN
spir-14078	37	4	)	)	PUNCT
spir-14078	37	5	has	have	VERB
spir-14078	37	6	two	two	NUM
spir-14078	37	7	folds	fold	NOUN
spir-14078	37	8	of	of	ADP
spir-14078	37	9	meanings	meaning	NOUN
spir-14078	37	10	:	:	PUNCT
spir-14078	37	11	on	on	ADP
spir-14078	37	12	the	the	DET
spir-14078	37	13	one	one	NUM
spir-14078	37	14	hand	hand	NOUN
spir-14078	37	15	,	,	PUNCT
spir-14078	37	16	it	it	PRON
spir-14078	37	17	means	mean	VERB
spir-14078	37	18	the	the	DET
spir-14078	37	19	physical	physical	ADJ
spir-14078	37	20	space	space	NOUN
spir-14078	37	21	containing	contain	VERB
spir-14078	37	22	technical	technical	ADJ
spir-14078	37	23	devices	device	NOUN
spir-14078	37	24	for	for	ADP
spir-14078	37	25	conducting	conduct	VERB
spir-14078	37	26	e	e	NOUN
spir-14078	37	27	-	-	NOUN
spir-14078	37	28	commerce	commerce	NOUN
spir-14078	37	29	livestreaming	livestreaming	NOUN
spir-14078	37	30	;	;	PUNCT
spir-14078	37	31	on	on	ADP
spir-14078	37	32	the	the	DET
spir-14078	37	33	other	other	ADJ
spir-14078	37	34	hand	hand	NOUN
spir-14078	37	35	,	,	PUNCT
spir-14078	37	36	it	it	PRON
spir-14078	37	37	means	mean	VERB
spir-14078	37	38	the	the	DET
spir-14078	37	39	platform	platform	NOUN
spir-14078	37	40	environment	environment	NOUN
spir-14078	37	41	affording	afford	VERB
spir-14078	37	42	such	such	ADJ
spir-14078	37	43	practice	practice	NOUN
spir-14078	37	44	.	.	PUNCT
spir-14078	38	1	however	however	ADV
spir-14078	38	2	,	,	PUNCT
spir-14078	38	3	in	in	ADP
spir-14078	38	4	the	the	DET
spir-14078	38	5	fieldwork	fieldwork	NOUN
spir-14078	38	6	,	,	PUNCT
spir-14078	38	7	i	i	PRON
spir-14078	38	8	discovered	discover	VERB
spir-14078	38	9	that	that	SCONJ
spir-14078	38	10	navigating	navigate	VERB
spir-14078	38	11	the	the	DET
spir-14078	38	12	complex	complex	ADJ
spir-14078	38	13	networks	network	NOUN
spir-14078	38	14	of	of	ADP
spir-14078	38	15	people	people	NOUN
spir-14078	38	16	,	,	PUNCT
spir-14078	38	17	products	product	NOUN
spir-14078	38	18	,	,	PUNCT
spir-14078	38	19	and	and	CCONJ
spir-14078	38	20	platforms	platform	NOUN
spir-14078	38	21	as	as	ADP
spir-14078	38	22	digital	digital	ADJ
spir-14078	38	23	marketplaces	marketplace	NOUN
spir-14078	38	24	,	,	PUNCT
spir-14078	38	25	mcns	mcns	PROPN
spir-14078	38	26	faced	face	VERB
spir-14078	38	27	a	a	DET
spir-14078	38	28	precarious	precarious	ADJ
spir-14078	38	29	middleman	middleman	NOUN
spir-14078	38	30	position	position	NOUN
spir-14078	38	31	—	—	PUNCT
spir-14078	38	32	their	their	PRON
spir-14078	38	33	commercial	commercial	ADJ
spir-14078	38	34	activities	activity	NOUN
spir-14078	38	35	were	be	AUX
spir-14078	38	36	restricted	restrict	VERB
spir-14078	38	37	and	and	CCONJ
spir-14078	38	38	trapped	trap	VERB
spir-14078	38	39	by	by	ADP
spir-14078	38	40	the	the	DET
spir-14078	38	41	industrial	industrial	ADJ
spir-14078	38	42	lore	lore	NOUN
spir-14078	38	43	adhering	adhere	VERB
spir-14078	38	44	closely	closely	ADV
spir-14078	38	45	to	to	ADP
spir-14078	38	46	the	the	DET
spir-14078	38	47	platform	platform	NOUN
spir-14078	38	48	logics	logic	NOUN
spir-14078	38	49	of	of	ADP
spir-14078	38	50	visibility	visibility	NOUN
spir-14078	38	51	and	and	CCONJ
spir-14078	38	52	commodification	commodification	NOUN
spir-14078	38	53	.	.	PUNCT
spir-14078	39	1	within	within	ADP
spir-14078	39	2	the	the	DET
spir-14078	39	3	three	three	NUM
spir-14078	39	4	months	month	NOUN
spir-14078	39	5	of	of	ADP
spir-14078	39	6	my	my	PRON
spir-14078	39	7	fieldwork	fieldwork	NOUN
spir-14078	39	8	(	(	PUNCT
spir-14078	39	9	december	december	PROPN
spir-14078	39	10	2021	2021	NUM
spir-14078	39	11	to	to	ADP
spir-14078	39	12	march	march	PROPN
spir-14078	39	13	2022	2022	NUM
spir-14078	39	14	)	)	PUNCT
spir-14078	39	15	,	,	PUNCT
spir-14078	39	16	w	w	PROPN
spir-14078	39	17	company	company	NOUN
spir-14078	39	18	has	have	AUX
spir-14078	39	19	changed	change	VERB
spir-14078	39	20	its	its	PRON
spir-14078	39	21	organizational	organizational	ADJ
spir-14078	39	22	structure	structure	NOUN
spir-14078	39	23	three	three	NUM
spir-14078	39	24	times	time	NOUN
spir-14078	39	25	to	to	PART
spir-14078	39	26	adapt	adapt	VERB
spir-14078	39	27	to	to	ADP
spir-14078	39	28	its	its	PRON
spir-14078	39	29	constantly	constantly	ADV
spir-14078	39	30	updating	update	VERB
spir-14078	39	31	business	business	NOUN
spir-14078	39	32	strategies	strategy	NOUN
spir-14078	39	33	.	.	PUNCT
spir-14078	40	1	at	at	ADP
spir-14078	40	2	the	the	DET
spir-14078	40	3	end	end	NOUN
spir-14078	40	4	,	,	PUNCT
spir-14078	40	5	w	w	PROPN
spir-14078	40	6	company	company	NOUN
spir-14078	40	7	rebranded	rebrande	VERB
spir-14078	40	8	itself	itself	PRON
spir-14078	40	9	into	into	ADP
spir-14078	40	10	a	a	DET
spir-14078	40	11	marketing	marketing	NOUN
spir-14078	40	12	agency	agency	NOUN
spir-14078	40	13	to	to	PART
spir-14078	40	14	help	help	VERB
spir-14078	40	15	local	local	ADJ
spir-14078	40	16	brands	brand	NOUN
spir-14078	40	17	deal	deal	VERB
spir-14078	40	18	with	with	ADP
spir-14078	40	19	e	e	NOUN
spir-14078	40	20	-	-	NOUN
spir-14078	40	21	commerce	commerce	NOUN
spir-14078	40	22	livestreaming	livestreame	VERB
spir-14078	40	23	sales	sale	NOUN
spir-14078	40	24	.	.	PUNCT
spir-14078	41	1	as	as	SCONJ
spir-14078	41	2	reflected	reflect	VERB
spir-14078	41	3	in	in	ADP
spir-14078	41	4	the	the	DET
spir-14078	41	5	findings	finding	NOUN
spir-14078	41	6	,	,	PUNCT
spir-14078	41	7	the	the	DET
spir-14078	41	8	boundary	boundary	NOUN
spir-14078	41	9	of	of	ADP
spir-14078	41	10	what	what	PRON
spir-14078	41	11	constitutes	constitute	VERB
spir-14078	41	12	mcns	mcns	NOUN
spir-14078	41	13	’	'	PUNCT
spir-14078	41	14	work	work	NOUN
spir-14078	41	15	in	in	ADP
spir-14078	41	16	china	china	PROPN
spir-14078	41	17	is	be	AUX
spir-14078	41	18	flexible	flexible	ADJ
spir-14078	41	19	and	and	CCONJ
spir-14078	41	20	constantly	constantly	ADV
spir-14078	41	21	adapting	adapt	VERB
spir-14078	41	22	to	to	ADP
spir-14078	41	23	the	the	DET
spir-14078	41	24	evolvement	evolvement	NOUN
spir-14078	41	25	of	of	ADP
spir-14078	41	26	the	the	DET
spir-14078	41	27	industrial	industrial	ADJ
spir-14078	41	28	lore	lore	NOUN
spir-14078	41	29	.	.	PUNCT
spir-14078	42	1	the	the	DET
spir-14078	42	2	industrial	industrial	ADJ
spir-14078	42	3	lore	lore	NOUN
spir-14078	42	4	resulted	result	VERB
spir-14078	42	5	in	in	ADP
spir-14078	42	6	a	a	DET
spir-14078	42	7	dual	dual	ADJ
spir-14078	42	8	reinforcement	reinforcement	NOUN
spir-14078	42	9	:	:	PUNCT
spir-14078	42	10	top	top	ADJ
spir-14078	42	11	streamers	streamer	NOUN
spir-14078	42	12	enjoy	enjoy	VERB
spir-14078	42	13	exclusive	exclusive	ADJ
spir-14078	42	14	deals	deal	NOUN
spir-14078	42	15	and	and	CCONJ
spir-14078	42	16	long	long	ADJ
spir-14078	42	17	-	-	PUNCT
spir-14078	42	18	term	term	NOUN
spir-14078	42	19	collaboration	collaboration	NOUN
spir-14078	42	20	with	with	ADP
spir-14078	42	21	brands	brand	NOUN
spir-14078	42	22	,	,	PUNCT
spir-14078	42	23	attracting	attract	VERB
spir-14078	42	24	more	more	ADJ
spir-14078	42	25	customers	customer	NOUN
spir-14078	42	26	to	to	ADP
spir-14078	42	27	their	their	PRON
spir-14078	42	28	livestreaming	livestreaming	NOUN
spir-14078	42	29	channels	channel	NOUN
spir-14078	42	30	,	,	PUNCT
spir-14078	42	31	and	and	CCONJ
spir-14078	42	32	established	establish	VERB
spir-14078	42	33	brands	brand	NOUN
spir-14078	42	34	with	with	ADP
spir-14078	42	35	more	more	ADJ
spir-14078	42	36	budgets	budget	NOUN
spir-14078	42	37	for	for	ADP
spir-14078	42	38	marketing	marketing	NOUN
spir-14078	42	39	are	be	AUX
spir-14078	42	40	more	more	ADV
spir-14078	42	41	likely	likely	ADJ
spir-14078	42	42	to	to	PART
spir-14078	42	43	be	be	AUX
spir-14078	42	44	seen	see	VERB
spir-14078	42	45	in	in	ADP
spir-14078	42	46	popular	popular	ADJ
spir-14078	42	47	livestreaming	livestreaming	NOUN
spir-14078	42	48	channels	channel	NOUN
spir-14078	42	49	.	.	PUNCT
spir-14078	43	1	accordingly	accordingly	ADV
spir-14078	43	2	,	,	PUNCT
spir-14078	43	3	specific	specific	ADJ
spir-14078	43	4	rules	rule	NOUN
spir-14078	43	5	of	of	ADP
spir-14078	43	6	conduct	conduct	NOUN
spir-14078	43	7	and	and	CCONJ
spir-14078	43	8	standards	standard	NOUN
spir-14078	43	9	of	of	ADP
spir-14078	43	10	e	e	NOUN
spir-14078	43	11	-	-	NOUN
spir-14078	43	12	commerce	commerce	NOUN
spir-14078	43	13	livestreaming	livestreaming	NOUN
spir-14078	43	14	practices	practice	NOUN
spir-14078	43	15	are	be	AUX
spir-14078	43	16	further	far	ADV
spir-14078	43	17	consolidated	consolidate	VERB
spir-14078	43	18	to	to	ADP
spir-14078	43	19	the	the	DET
spir-14078	43	20	degree	degree	NOUN
spir-14078	43	21	that	that	SCONJ
spir-14078	43	22	it	it	PRON
spir-14078	43	23	is	be	AUX
spir-14078	43	24	extremely	extremely	ADV
spir-14078	43	25	difficult	difficult	ADJ
spir-14078	43	26	for	for	SCONJ
spir-14078	43	27	smallscale	smallscale	NOUN
spir-14078	43	28	mcns	mcns	PROPN
spir-14078	43	29	to	to	PART
spir-14078	43	30	follow	follow	VERB
spir-14078	43	31	or	or	CCONJ
spir-14078	43	32	breakthrough	breakthrough	NOUN
spir-14078	43	33	.	.	PUNCT
spir-14078	44	1	references	reference	NOUN
spir-14078	44	2	bourdieu	bourdieu	PROPN
spir-14078	44	3	,	,	PUNCT
spir-14078	44	4	p.	p.	NOUN
spir-14078	44	5	(	(	PUNCT
spir-14078	44	6	1984	1984	NUM
spir-14078	44	7	)	)	PUNCT
spir-14078	44	8	.	.	PUNCT
spir-14078	45	1	distinction	distinction	NOUN
spir-14078	45	2	:	:	PUNCT
spir-14078	45	3	a	a	DET
spir-14078	45	4	social	social	ADJ
spir-14078	45	5	critique	critique	NOUN
spir-14078	45	6	of	of	ADP
spir-14078	45	7	the	the	DET
spir-14078	45	8	judgement	judgement	NOUN
spir-14078	45	9	of	of	ADP
spir-14078	45	10	taste	taste	NOUN
spir-14078	45	11	(	(	PUNCT
spir-14078	45	12	trans	trans	PROPN
spir-14078	45	13	.	.	PUNCT
spir-14078	46	1	nice	nice	ADJ
spir-14078	46	2	r	r	NOUN
spir-14078	46	3	)	)	PUNCT
spir-14078	46	4	.	.	PUNCT
spir-14078	47	1	london	london	PROPN
spir-14078	47	2	:	:	PUNCT
spir-14078	47	3	routledge	routledge	PROPN
spir-14078	47	4	.	.	PUNCT
spir-14078	48	1	caldwell	caldwell	PROPN
spir-14078	48	2	,	,	PUNCT
spir-14078	48	3	j.t	j.t	PROPN
spir-14078	48	4	.	.	PROPN
spir-14078	48	5	(	(	PUNCT
spir-14078	48	6	2008	2008	NUM
spir-14078	48	7	)	)	PUNCT
spir-14078	48	8	.	.	PUNCT
spir-14078	49	1	production	production	NOUN
spir-14078	49	2	culture	culture	NOUN
spir-14078	49	3	:	:	PUNCT
spir-14078	49	4	industrial	industrial	ADJ
spir-14078	49	5	reflexivity	reflexivity	NOUN
spir-14078	49	6	and	and	CCONJ
spir-14078	49	7	critical	critical	ADJ
spir-14078	49	8	practice	practice	NOUN
spir-14078	49	9	in	in	ADP
spir-14078	49	10	film	film	NOUN
spir-14078	49	11	and	and	CCONJ
spir-14078	49	12	television	television	NOUN
spir-14078	49	13	.	.	PUNCT
spir-14078	50	1	duke	duke	PROPN
spir-14078	50	2	university	university	PROPN
spir-14078	50	3	press	press	NOUN
spir-14078	50	4	.	.	PUNCT
spir-14078	51	1	craig	craig	PROPN
spir-14078	51	2	,	,	PUNCT
spir-14078	51	3	d.	d.	PROPN
spir-14078	51	4	&	&	CCONJ
spir-14078	51	5	cunningham	cunningham	PROPN
spir-14078	51	6	,	,	PUNCT
spir-14078	51	7	s.	s.	PROPN
spir-14078	51	8	(	(	PUNCT
spir-14078	51	9	2019	2019	NUM
spir-14078	51	10	)	)	PUNCT
spir-14078	51	11	.	.	PUNCT
spir-14078	52	1	social	social	ADJ
spir-14078	52	2	media	medium	NOUN
spir-14078	52	3	entertainment	entertainment	NOUN
spir-14078	52	4	:	:	PUNCT
spir-14078	52	5	the	the	DET
spir-14078	52	6	new	new	ADJ
spir-14078	52	7	intersection	intersection	NOUN
spir-14078	52	8	of	of	ADP
spir-14078	52	9	hollywood	hollywood	PROPN
spir-14078	52	10	and	and	CCONJ
spir-14078	52	11	silicon	silicon	PROPN
spir-14078	52	12	valley	valley	PROPN
spir-14078	52	13	.	.	PUNCT
spir-14078	53	1	nyu	nyu	PROPN
spir-14078	53	2	press	press	PROPN
spir-14078	53	3	.	.	PUNCT
spir-14078	54	1	edwards	edwards	PROPN
spir-14078	54	2	,	,	PUNCT
spir-14078	54	3	s.	s.	PROPN
spir-14078	54	4	(	(	PUNCT
spir-14078	54	5	2022	2022	NUM
spir-14078	54	6	)	)	PUNCT
spir-14078	54	7	.	.	PUNCT
spir-14078	55	1	branded	brand	VERB
spir-14078	55	2	dreams	dream	NOUN
spir-14078	55	3	,	,	PUNCT
spir-14078	55	4	boss	boss	NOUN
spir-14078	55	5	babes	babe	NOUN
spir-14078	55	6	:	:	PUNCT
spir-14078	55	7	influencer	influencer	NOUN
spir-14078	55	8	retreats	retreat	NOUN
spir-14078	55	9	and	and	CCONJ
spir-14078	55	10	the	the	DET
spir-14078	55	11	cultural	cultural	ADJ
spir-14078	55	12	logics	logic	NOUN
spir-14078	55	13	of	of	ADP
spir-14078	55	14	the	the	DET
spir-14078	55	15	influencer	influencer	NOUN
spir-14078	55	16	para	para	NOUN
spir-14078	55	17	-	-	PUNCT
spir-14078	55	18	industry	industry	NOUN
spir-14078	55	19	.	.	PUNCT
spir-14078	56	1	social	social	ADJ
spir-14078	56	2	media+	media+	NOUN
spir-14078	56	3	society	society	NOUN
spir-14078	56	4	,	,	PUNCT
spir-14078	56	5	8(3	8(3	NUM
spir-14078	56	6	)	)	PUNCT
spir-14078	57	1	[	[	X
spir-14078	57	2	online	online	ADV
spir-14078	57	3	first	first	ADJ
spir-14078	57	4	]	]	PUNCT
spir-14078	57	5	https://doi.org/10.1177/20563051221116846	https://doi.org/10.1177/20563051221116846	X
spir-14078	57	6	fang	fang	X
spir-14078	57	7	,	,	PUNCT
spir-14078	57	8	k.	k.	PROPN
spir-14078	57	9	(	(	PUNCT
spir-14078	57	10	2022	2022	NUM
spir-14078	57	11	)	)	PUNCT
spir-14078	57	12	.	.	PUNCT
spir-14078	58	1	what	what	PRON
spir-14078	58	2	is	be	AUX
spir-14078	58	3	zimeiti	zimeiti	PRON
spir-14078	58	4	?	?	PUNCT
spir-14078	59	1	the	the	DET
spir-14078	59	2	commercial	commercial	ADJ
spir-14078	59	3	logic	logic	NOUN
spir-14078	59	4	of	of	ADP
spir-14078	59	5	content	content	NOUN
spir-14078	59	6	provision	provision	NOUN
spir-14078	59	7	on	on	ADP
spir-14078	59	8	china	china	PROPN
spir-14078	59	9	’s	’s	PART
spir-14078	59	10	social	social	ADJ
spir-14078	59	11	media	medium	NOUN
spir-14078	59	12	platforms	platform	NOUN
spir-14078	59	13	.	.	PUNCT
spir-14078	60	1	chinese	chinese	ADJ
spir-14078	60	2	journal	journal	PROPN
spir-14078	60	3	of	of	ADP
spir-14078	60	4	communication	communication	NOUN
spir-14078	60	5	,	,	PUNCT
spir-14078	60	6	15(1	15(1	NUM
spir-14078	60	7	)	)	PUNCT
spir-14078	60	8	,	,	PUNCT
spir-14078	60	9	pp.75	pp.75	PROPN
spir-14078	60	10	-	-	X
spir-14078	60	11	94	94	NUM
spir-14078	60	12	.	.	PUNCT
spir-14078	61	1	havens	haven	NOUN
spir-14078	61	2	,	,	PUNCT
spir-14078	61	3	t.	t.	PROPN
spir-14078	61	4	(	(	PUNCT
spir-14078	61	5	2014	2014	NUM
spir-14078	61	6	)	)	PUNCT
spir-14078	61	7	.	.	PUNCT
spir-14078	62	1	towards	towards	ADP
spir-14078	62	2	a	a	DET
spir-14078	62	3	structuration	structuration	NOUN
spir-14078	62	4	theory	theory	NOUN
spir-14078	62	5	of	of	ADP
spir-14078	62	6	media	medium	NOUN
spir-14078	62	7	intermediaries	intermediary	NOUN
spir-14078	62	8	.	.	PUNCT
spir-14078	63	1	in	in	ADP
spir-14078	63	2	making	make	VERB
spir-14078	63	3	media	medium	NOUN
spir-14078	63	4	work	work	NOUN
spir-14078	63	5	,	,	PUNCT
spir-14078	63	6	ed	ed	NOUN
spir-14078	63	7	.	.	PUNCT
spir-14078	63	8	d.	d.	PROPN
spir-14078	63	9	johnson	johnson	PROPN
spir-14078	63	10	,	,	PUNCT
spir-14078	63	11	d.	d.	PROPN
spir-14078	63	12	kompare	kompare	PROPN
spir-14078	63	13	and	and	CCONJ
spir-14078	63	14	a.	a.	PROPN
spir-14078	63	15	santo	santo	PROPN
spir-14078	63	16	.	.	PROPN
spir-14078	63	17	,	,	PUNCT
spir-14078	63	18	39	39	NUM
spir-14078	63	19	-	-	SYM
spir-14078	63	20	62	62	NUM
spir-14078	63	21	.	.	PUNCT
spir-14078	63	22	new	new	PROPN
spir-14078	63	23	york	york	PROPN
spir-14078	63	24	university	university	PROPN
spir-14078	63	25	press	press	NOUN
spir-14078	63	26	.	.	PUNCT
spir-14078	64	1	hutchinson	hutchinson	PROPN
spir-14078	64	2	,	,	PUNCT
spir-14078	64	3	j.	j.	PROPN
spir-14078	64	4	(	(	PUNCT
spir-14078	64	5	2023	2023	NUM
spir-14078	64	6	)	)	PUNCT
spir-14078	64	7	.	.	PUNCT
spir-14078	65	1	digital	digital	ADJ
spir-14078	65	2	intermediation	intermediation	NOUN
spir-14078	65	3	:	:	PUNCT
spir-14078	65	4	unseen	unseen	ADJ
spir-14078	65	5	infrastructure	infrastructure	NOUN
spir-14078	65	6	for	for	ADP
spir-14078	65	7	cultural	cultural	ADJ
spir-14078	65	8	production	production	NOUN
spir-14078	65	9	.	.	PUNCT
spir-14078	66	1	new	new	ADJ
spir-14078	66	2	media	medium	NOUN
spir-14078	66	3	&	&	CCONJ
spir-14078	66	4	society	society	NOUN
spir-14078	66	5	,	,	PUNCT
spir-14078	66	6	25(12	25(12	NUM
spir-14078	66	7	)	)	PUNCT
spir-14078	66	8	,	,	PUNCT
spir-14078	66	9	3289	3289	NUM
spir-14078	66	10	-	-	SYM
spir-14078	66	11	3307	3307	NUM
spir-14078	66	12	.	.	PUNCT
spir-14078	67	1	liang	liang	PROPN
spir-14078	67	2	,	,	PUNCT
spir-14078	67	3	f.	f.	PROPN
spir-14078	67	4	,	,	PUNCT
spir-14078	67	5	&	&	CCONJ
spir-14078	67	6	ji	ji	PROPN
spir-14078	67	7	,	,	PUNCT
spir-14078	67	8	l.	l.	PROPN
spir-14078	67	9	(	(	PUNCT
spir-14078	67	10	2024	2024	NUM
spir-14078	67	11	)	)	PUNCT
spir-14078	67	12	.	.	PUNCT
spir-14078	68	1	manufacturing	manufacture	VERB
spir-14078	68	2	influencers	influencer	NOUN
spir-14078	68	3	:	:	PUNCT
spir-14078	68	4	the	the	DET
spir-14078	68	5	gatekeeping	gatekeepe	VERB
spir-14078	68	6	roles	role	NOUN
spir-14078	68	7	of	of	ADP
spir-14078	68	8	mcns	mcns	PROPN
spir-14078	68	9	(	(	PUNCT
spir-14078	68	10	multi	multi	ADJ
spir-14078	68	11	-	-	ADJ
spir-14078	68	12	channel	channel	NOUN
spir-14078	68	13	networks	network	NOUN
spir-14078	68	14	)	)	PUNCT
spir-14078	68	15	in	in	ADP
spir-14078	68	16	cultural	cultural	ADJ
spir-14078	68	17	production	production	NOUN
spir-14078	68	18	.	.	PUNCT
spir-14078	69	1	information	information	NOUN
spir-14078	69	2	,	,	PUNCT
spir-14078	69	3	communication	communication	NOUN
spir-14078	69	4	&	&	CCONJ
spir-14078	69	5	society	society	NOUN
spir-14078	69	6	,	,	PUNCT
spir-14078	69	7	0(0	0(0	NUM
spir-14078	69	8	)	)	PUNCT
spir-14078	69	9	,	,	PUNCT
spir-14078	69	10	1–17	1–17	PROPN
spir-14078	69	11	.	.	PUNCT
spir-14078	70	1	liang	liang	PROPN
spir-14078	70	2	,	,	PUNCT
spir-14078	70	3	m.	m.	NOUN
spir-14078	70	4	(	(	PUNCT
spir-14078	70	5	2022	2022	NUM
spir-14078	70	6	)	)	PUNCT
spir-14078	70	7	.	.	PUNCT
spir-14078	71	1	the	the	DET
spir-14078	71	2	end	end	NOUN
spir-14078	71	3	of	of	ADP
spir-14078	71	4	social	social	ADJ
spir-14078	71	5	media	medium	NOUN
spir-14078	71	6	?	?	PUNCT
spir-14078	72	1	how	how	SCONJ
spir-14078	72	2	data	data	NOUN
spir-14078	72	3	attraction	attraction	NOUN
spir-14078	72	4	model	model	NOUN
spir-14078	72	5	in	in	ADP
spir-14078	72	6	the	the	DET
spir-14078	72	7	algorithmic	algorithmic	ADJ
spir-14078	72	8	media	media	NOUN
spir-14078	72	9	reshapes	reshape	VERB
spir-14078	72	10	the	the	DET
spir-14078	72	11	attention	attention	NOUN
spir-14078	72	12	economy	economy	NOUN
spir-14078	72	13	.	.	PUNCT
spir-14078	73	1	media	medium	NOUN
spir-14078	73	2	,	,	PUNCT
spir-14078	73	3	culture	culture	NOUN
spir-14078	73	4	&	&	CCONJ
spir-14078	73	5	society	society	NOUN
spir-14078	73	6	,	,	PUNCT
spir-14078	73	7	44(6	44(6	NOUN
spir-14078	73	8	)	)	PUNCT
spir-14078	73	9	,	,	PUNCT
spir-14078	73	10	pp.1110	pp.1110	PROPN
spir-14078	73	11	-	-	PUNCT
spir-14078	73	12	1131	1131	NUM
spir-14078	73	13	.	.	PUNCT
spir-14078	74	1	liu	liu	PROPN
spir-14078	74	2	,	,	PUNCT
spir-14078	74	3	t.	t.	PROPN
spir-14078	74	4	,	,	PUNCT
spir-14078	74	5	tan	tan	PROPN
spir-14078	74	6	,	,	PUNCT
spir-14078	74	7	c.k	c.k	PROPN
spir-14078	74	8	.	.	PROPN
spir-14078	74	9	,	,	PUNCT
spir-14078	74	10	yang	yang	PROPN
spir-14078	74	11	,	,	PUNCT
spir-14078	74	12	x.	x.	PROPN
spir-14078	74	13	&	&	CCONJ
spir-14078	74	14	li	li	PROPN
spir-14078	74	15	,	,	PUNCT
spir-14078	74	16	m.	m.	NOUN
spir-14078	74	17	(	(	PUNCT
spir-14078	74	18	2023	2023	NUM
spir-14078	74	19	)	)	PUNCT
spir-14078	74	20	.	.	PUNCT
spir-14078	75	1	zhibo	zhibo	PROPN
spir-14078	75	2	gonghui	gonghui	PROPN
spir-14078	75	3	:	:	PUNCT
spir-14078	75	4	china	china	PROPN
spir-14078	75	5	’s	’s	PART
spir-14078	75	6	‘	'	PUNCT
spir-14078	75	7	live	live	ADJ
spir-14078	75	8	-	-	PUNCT
spir-14078	75	9	streaming	streaming	NOUN
spir-14078	75	10	guilds	guild	NOUN
spir-14078	75	11	’	'	PUNCT
spir-14078	75	12	of	of	ADP
spir-14078	75	13	manipulation	manipulation	NOUN
spir-14078	75	14	experts	expert	NOUN
spir-14078	75	15	.	.	PUNCT
spir-14078	76	1	information	information	NOUN
spir-14078	76	2	,	,	PUNCT
spir-14078	76	3	communication	communication	NOUN
spir-14078	76	4	&	&	CCONJ
spir-14078	76	5	society	society	NOUN
spir-14078	76	6	,	,	PUNCT
spir-14078	76	7	26(6	26(6	NUM
spir-14078	76	8	)	)	PUNCT
spir-14078	76	9	,	,	PUNCT
spir-14078	76	10	pp.12101225	pp.12101225	PROPN
spir-14078	76	11	.	.	PUNCT
spir-14078	76	12	lobato	lobato	PROPN
spir-14078	76	13	,	,	PUNCT
spir-14078	76	14	r.	r.	PROPN
spir-14078	76	15	(	(	PUNCT
spir-14078	76	16	2016	2016	NUM
spir-14078	76	17	)	)	PUNCT
spir-14078	76	18	.	.	PUNCT
spir-14078	77	1	the	the	DET
spir-14078	77	2	cultural	cultural	ADJ
spir-14078	77	3	logic	logic	NOUN
spir-14078	77	4	of	of	ADP
spir-14078	77	5	digital	digital	ADJ
spir-14078	77	6	intermediaries	intermediary	NOUN
spir-14078	77	7	:	:	PUNCT
spir-14078	77	8	youtube	youtube	NOUN
spir-14078	77	9	multichannel	multichannel	PROPN
spir-14078	77	10	networks	network	NOUN
spir-14078	77	11	.	.	PUNCT
spir-14078	78	1	convergence	convergence	NOUN
spir-14078	78	2	,	,	PUNCT
spir-14078	78	3	22(4	22(4	NUM
spir-14078	78	4	)	)	PUNCT
spir-14078	78	5	,	,	PUNCT
spir-14078	78	6	pp.348	pp.348	PROPN
spir-14078	78	7	-	-	PUNCT
spir-14078	78	8	360	360	NUM
spir-14078	78	9	.	.	PUNCT
spir-14078	79	1	maguire	maguire	PROPN
spir-14078	79	2	,	,	PUNCT
spir-14078	79	3	j.s	j.s	PROPN
spir-14078	79	4	.	.	PROPN
spir-14078	79	5	&	&	CCONJ
spir-14078	79	6	matthews	matthews	PROPN
spir-14078	79	7	,	,	PUNCT
spir-14078	79	8	j.	j.	PROPN
spir-14078	79	9	(	(	PUNCT
spir-14078	79	10	2012	2012	NUM
spir-14078	79	11	)	)	PUNCT
spir-14078	79	12	.	.	PUNCT
spir-14078	80	1	are	be	AUX
spir-14078	80	2	we	we	PRON
spir-14078	80	3	all	all	PRON
spir-14078	80	4	cultural	cultural	ADJ
spir-14078	80	5	intermediaries	intermediary	NOUN
spir-14078	80	6	now	now	ADV
spir-14078	80	7	?	?	PUNCT
spir-14078	81	1	an	an	DET
spir-14078	81	2	introduction	introduction	NOUN
spir-14078	81	3	to	to	ADP
spir-14078	81	4	cultural	cultural	ADJ
spir-14078	81	5	intermediaries	intermediary	NOUN
spir-14078	81	6	in	in	ADP
spir-14078	81	7	context	context	NOUN
spir-14078	81	8	.	.	PUNCT
spir-14078	82	1	european	european	PROPN
spir-14078	82	2	journal	journal	PROPN
spir-14078	82	3	of	of	ADP
spir-14078	82	4	cultural	cultural	ADJ
spir-14078	82	5	studies	study	NOUN
spir-14078	82	6	,	,	PUNCT
spir-14078	82	7	15(5	15(5	NUM
spir-14078	82	8	)	)	PUNCT
spir-14078	82	9	,	,	PUNCT
spir-14078	82	10	pp.551	pp.551	PROPN
spir-14078	82	11	-	-	NOUN
spir-14078	82	12	562	562	NUM
spir-14078	82	13	.	.	PUNCT
spir-14078	83	1	negus	negus	PROPN
spir-14078	83	2	,	,	PUNCT
spir-14078	83	3	k.	k.	PROPN
spir-14078	83	4	(	(	PUNCT
spir-14078	83	5	2002	2002	NUM
spir-14078	83	6	)	)	PUNCT
spir-14078	83	7	.	.	PUNCT
spir-14078	84	1	the	the	DET
spir-14078	84	2	work	work	NOUN
spir-14078	84	3	of	of	ADP
spir-14078	84	4	cultural	cultural	ADJ
spir-14078	84	5	intermediaries	intermediary	NOUN
spir-14078	84	6	and	and	CCONJ
spir-14078	84	7	the	the	DET
spir-14078	84	8	enduring	endure	VERB
spir-14078	84	9	distance	distance	NOUN
spir-14078	84	10	between	between	ADP
spir-14078	84	11	production	production	NOUN
spir-14078	84	12	and	and	CCONJ
spir-14078	84	13	consumption	consumption	NOUN
spir-14078	84	14	.	.	PUNCT
spir-14078	85	1	cultural	cultural	ADJ
spir-14078	85	2	studies	study	NOUN
spir-14078	85	3	,	,	PUNCT
spir-14078	85	4	16(4	16(4	NUM
spir-14078	85	5	)	)	PUNCT
spir-14078	85	6	,	,	PUNCT
spir-14078	85	7	pp.501	pp.501	NOUN
spir-14078	85	8	-	-	PUNCT
spir-14078	85	9	515	515	NUM
spir-14078	85	10	.	.	PUNCT
spir-14078	86	1	steinberg	steinberg	PROPN
spir-14078	86	2	,	,	PUNCT
spir-14078	86	3	m.	m.	PROPN
spir-14078	86	4	,	,	PUNCT
spir-14078	86	5	zhang	zhang	PROPN
spir-14078	86	6	,	,	PUNCT
spir-14078	86	7	l.	l.	PROPN
spir-14078	86	8	,	,	PUNCT
spir-14078	86	9	&	&	CCONJ
spir-14078	86	10	mukherjee	mukherjee	PROPN
spir-14078	86	11	,	,	PUNCT
spir-14078	86	12	r.	r.	PROPN
spir-14078	86	13	(	(	PUNCT
spir-14078	86	14	2024	2024	NUM
spir-14078	86	15	)	)	PUNCT
spir-14078	86	16	.	.	PUNCT
spir-14078	87	1	platform	platform	NOUN
spir-14078	87	2	capitalisms	capitalism	NOUN
spir-14078	87	3	and	and	CCONJ
spir-14078	87	4	platform	platform	NOUN
spir-14078	87	5	cultures	culture	NOUN
spir-14078	87	6	.	.	PUNCT
spir-14078	88	1	international	international	ADJ
spir-14078	88	2	journal	journal	PROPN
spir-14078	88	3	of	of	ADP
spir-14078	88	4	cultural	cultural	ADJ
spir-14078	88	5	studies	study	NOUN
spir-14078	88	6	,	,	PUNCT
spir-14078	88	7	[	[	X
spir-14078	88	8	online	online	ADV
spir-14078	88	9	first	first	ADJ
spir-14078	88	10	]	]	X
spir-14078	88	11	https://doi.org/10.1177/13678779231223544	https://doi.org/10.1177/13678779231223544	PRON
spir-14078	88	12	su	su	PROPN
spir-14078	88	13	,	,	PUNCT
spir-14078	88	14	c.	c.	PROPN
spir-14078	88	15	&	&	CCONJ
spir-14078	88	16	valdovinos	valdovinos	PROPN
spir-14078	88	17	kaye	kaye	PROPN
spir-14078	88	18	,	,	PUNCT
spir-14078	88	19	b.	b.	PROPN
spir-14078	88	20	(	(	PUNCT
spir-14078	88	21	2023	2023	NUM
spir-14078	88	22	)	)	PUNCT
spir-14078	88	23	.	.	PUNCT
spir-14078	89	1	borderline	borderline	NOUN
spir-14078	89	2	practices	practice	NOUN
spir-14078	89	3	on	on	ADP
spir-14078	89	4	douyin	douyin	PROPN
spir-14078	89	5	/	/	SYM
spir-14078	89	6	tiktok	tiktok	NOUN
spir-14078	89	7	:	:	PUNCT
spir-14078	89	8	content	content	NOUN
spir-14078	89	9	transfer	transfer	NOUN
spir-14078	89	10	and	and	CCONJ
spir-14078	89	11	algorithmic	algorithmic	ADJ
spir-14078	89	12	manipulation	manipulation	NOUN
spir-14078	89	13	.	.	PUNCT
spir-14078	90	1	media	medium	NOUN
spir-14078	90	2	,	,	PUNCT
spir-14078	90	3	culture	culture	NOUN
spir-14078	90	4	&	&	CCONJ
spir-14078	90	5	society	society	NOUN
spir-14078	90	6	,	,	PUNCT
spir-14078	91	1	[	[	X
spir-14078	91	2	online	online	ADV
spir-14078	91	3	first	first	ADJ
spir-14078	91	4	]	]	PUNCT
spir-14078	91	5	https://doi.org/10.1177/01634437231168308	https://doi.org/10.1177/01634437231168308	NOUN
spir-14078	91	6	ye	ye	PROPN
spir-14078	91	7	,	,	PUNCT
spir-14078	91	8	z.	z.	PROPN
spir-14078	91	9	(	(	PUNCT
spir-14078	91	10	2023	2023	NUM
spir-14078	91	11	)	)	PUNCT
spir-14078	91	12	.	.	PUNCT
spir-14078	92	1	a	a	DET
spir-14078	92	2	brief	brief	ADJ
spir-14078	92	3	history	history	NOUN
spir-14078	92	4	of	of	ADP
spir-14078	92	5	china	china	PROPN
spir-14078	92	6	’s	’s	PART
spir-14078	92	7	livestreaming	livestreame	VERB
spir-14078	92	8	industry	industry	NOUN
spir-14078	92	9	:	:	PUNCT
spir-14078	92	10	evolution	evolution	NOUN
spir-14078	92	11	along	along	ADP
spir-14078	92	12	with	with	ADP
spir-14078	92	13	state	state	NOUN
spir-14078	92	14	–	–	PUNCT
spir-14078	92	15	business	business	NOUN
spir-14078	92	16	interactions	interaction	NOUN
spir-14078	92	17	.	.	PUNCT
spir-14078	93	1	journal	journal	NOUN
spir-14078	93	2	of	of	ADP
spir-14078	93	3	digital	digital	ADJ
spir-14078	93	4	media	medium	NOUN
spir-14078	93	5	&	&	CCONJ
spir-14078	93	6	policy	policy	NOUN
spir-14078	93	7	.	.	PUNCT
spir-14078	94	1	[	[	X
spir-14078	94	2	online	online	ADJ
spir-14078	94	3	first	first	ADJ
spir-14078	94	4	]	]	PUNCT
spir-14078	94	5	https://doi.org/10.1386/jdmp_00127_1	https://doi.org/10.1386/jdmp_00127_1	X
spir-14078	94	6	yu	yu	PROPN
spir-14078	94	7	,	,	PUNCT
spir-14078	94	8	h.	h.	PROPN
spir-14078	94	9	(	(	PUNCT
spir-14078	94	10	2018	2018	NUM
spir-14078	94	11	)	)	PUNCT
spir-14078	94	12	.	.	PUNCT
spir-14078	95	1	game	game	NOUN
spir-14078	95	2	on	on	ADP
spir-14078	95	3	:	:	PUNCT
spir-14078	95	4	the	the	DET
spir-14078	95	5	rise	rise	NOUN
spir-14078	95	6	of	of	ADP
spir-14078	95	7	the	the	DET
spir-14078	95	8	esports	esport	NOUN
spir-14078	95	9	middle	middle	ADJ
spir-14078	95	10	kingdom	kingdom	NOUN
spir-14078	95	11	.	.	PUNCT
spir-14078	96	1	media	medium	NOUN
spir-14078	96	2	industries	industry	NOUN
spir-14078	96	3	journal	journal	NOUN
spir-14078	96	4	,	,	PUNCT
spir-14078	96	5	5(1	5(1	NUM
spir-14078	96	6	)	)	PUNCT
spir-14078	96	7	.	.	PUNCT
spir-14078	97	1	pp.88	pp.88	PROPN
spir-14078	97	2	-	-	PUNCT
spir-14078	97	3	105	105	NUM
spir-14078	97	4	.	.	PUNCT
spir-14078	98	1	zhang	zhang	PROPN
spir-14078	98	2	,	,	PUNCT
spir-14078	98	3	l.	l.	PROPN
spir-14078	98	4	&	&	CCONJ
spir-14078	98	5	fung	fung	PROPN
spir-14078	98	6	,	,	PUNCT
spir-14078	98	7	a.y	a.y	PROPN
spir-14078	98	8	.	.	PROPN
spir-14078	98	9	(	(	PUNCT
spir-14078	98	10	2014	2014	NUM
spir-14078	98	11	)	)	PUNCT
spir-14078	98	12	.	.	PUNCT
spir-14078	99	1	working	work	VERB
spir-14078	99	2	as	as	ADP
spir-14078	99	3	playing	play	VERB
spir-14078	99	4	?	?	PUNCT
spir-14078	100	1	consumer	consumer	NOUN
spir-14078	100	2	labor	labor	NOUN
spir-14078	100	3	,	,	PUNCT
spir-14078	100	4	guild	guild	NOUN
spir-14078	100	5	and	and	CCONJ
spir-14078	100	6	the	the	DET
spir-14078	100	7	secondary	secondary	ADJ
spir-14078	100	8	industry	industry	NOUN
spir-14078	100	9	of	of	ADP
spir-14078	100	10	online	online	ADJ
spir-14078	100	11	gaming	gaming	NOUN
spir-14078	100	12	in	in	ADP
spir-14078	100	13	china	china	PROPN
spir-14078	100	14	.	.	PUNCT
spir-14078	101	1	new	new	ADJ
spir-14078	101	2	media	medium	NOUN
spir-14078	101	3	&	&	CCONJ
spir-14078	101	4	society	society	NOUN
spir-14078	101	5	,	,	PUNCT
spir-14078	101	6	16(1	16(1	NUM
spir-14078	101	7	)	)	PUNCT
spir-14078	101	8	,	,	PUNCT
spir-14078	101	9	pp.38	pp.38	NOUN
spir-14078	101	10	-	-	PUNCT
spir-14078	101	11	54	54	NUM
spir-14078	101	12	.	.	PUNCT