id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
artivate-4	Nytch, Jeffrey	The Case of the Pittsburgh New Music Ensemble: An Illustration of Entrepreneurial Theory in an Artistic Setting	2012	10	.pdf	application/pdf	6610	240	40	It is important to stress that the Theatre of Music has never amounted to a “dumbing down” of the artistic product for the sake of hopefully reaching new audiences, an unfortunate mistake many classical music organizations make. My observations of classical music groups across the country reveal that the first mistake made when trying to attract new audiences is to assume audience members are incapable of interacting with the music on a sophisticated level.	cache/artivate-4.pdf	txt/artivate-4.txt