id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ajis02-1762	Banerjee, Pratyush; Gupta, Ritu	Talent Attraction through Online Recruitment Websites: Application of Web 2.0 Technologies	2019	23	.pdf	application/pdf	10314	492	45	Total Indirect Effect (β) Nature of Mediation Preview-mode Text 0.331*** 0.143*** 0.148* Partial mediation Audio-visual 0.206*** 0.048 0.189** Full mediation Testimonial- type Positive 0.238*** 0.116** 0.125* Partial mediation Realistic 0.285*** 0.099* 0.186** Partial mediation Advertisement- source Company- dependent 0.127* 0.056 0.075* Full mediation Company- neutral 0.308*** 0.184*** 0.133* Partial Mediation Note: ***p<0.001, **p<0.01, *p<0.05, (Two tailed) PQ- perceived quality; Intention – intention to apply; Mediator- organizational attractiveness Table 2: Moderated mediation results for perceived organizational attractiveness across different design manipulations of online job advertisement on the association between perceived quality of online job advertisements and applicant’s intention to apply However, the indirect effect of the partial mediation with the realistic employee testimonials (indirect β=0.186, p<0.01) was greater than the website with positive testimonial (indirect β=0.125, p<0.05). The credibility of online job advertisements has been questioned by several researchers, as the findings from empirical studies indicate that job-seekers view traditional media such as employee referrals and campus placements as more credible sources for job advertisements than modern channels such as job portals and career websites (Cable, Aiman-Smith, Mulvey & Edwards, 2000; Cable & Yu 2006).	cache/ajis02-1762.pdf	txt/ajis02-1762.txt