id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ajis02-3223	Batista da Silva Oliveira, Antonio; Chimenti, Paula	Humanized Robots: A Proposition of Categories to Understand Virtual Influencers	2021	27	.pdf	application/pdf	11249	575	43	But how can the brands shield themselves from scandals and other limitations of human influencers? Therefore, this study addresses managerial and practical implications around VIs such as the reduction in relevance of human influencers, more controllable options for advertisers, greater investments in artificial intelligence, and the construction of humanized virtual robots.	cache/ajis02-3223.pdf	txt/ajis02-3223.txt