id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
issue-264	Brintseva, Olena; Hutsalenko, Oksana; Dmitruk, Sergii	THE ROLE OF SOCIALLY RESPONSIBLE MARKETING IN THE REPRODUCTION OF THE HUMAN CAPITAL AND REDUCTION OF ITS FIKTIVIZATION PROCESSES	2017	5	.pdf	application/pdf	3005	130	26	Further research requires an assessment of the efficiency of human capital reproduction processes, taking into account the impact of activities of state authorities, enterprises, public organizations, and individual households on their progress; the question of the optimal choice of marketing tools at different stages of reproduction of human capital, as well as various aspects of reducing the process of fiktivization in the field of human capital. Key words: socially responsible marketing, fictitious human capital, human capital reproduction, education, health, social and labour issues.	cache/issue-264.pdf	txt/issue-264.txt