id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
issue-48	Paziuk, Viktoriia	LIFE CYCLE OF A WINE BRAND	2015	6	.pdf	application/pdf	3879	173	51	Key words: brand, wine products, competition, life cycle, creating, wine brand, social and ethical function, factors value, consumer, idea, consumers’ tastes and preferences. Wine brand in the increasing competition Today in the domestic market of wine production there is an increasing competition from other states producers that requires from local wineries efficient activities to improve competitiveness.	cache/issue-48.pdf	txt/issue-48.txt