id sid eid entity type issue-1109 1 1 baltic journal of economic ORG issue-1109 1 2 161 CARDINAL issue-1109 2 1 7 CARDINAL issue-1109 2 2 2 CARDINAL issue-1109 2 3 2021 CARDINAL issue-1109 2 4 1 CARDINAL issue-1109 2 5 national university of trade and economics ORG issue-1109 2 6 ukraine GPE issue-1109 3 1 melnichenko@knute.edu.ua ORG issue-1109 3 2 https://orcid.org/0000-0002-5162-6324 PERSON issue-1109 3 3 n-9535-2016 DATE issue-1109 3 4 kyiv national university of trade and economics ORG issue-1109 3 5 ukraine GPE issue-1109 4 1 m.bosovskaya@knute.edu.ua ORG issue-1109 4 2 2016 CARDINAL issue-1109 4 3 kyiv national university of trade and economics ORG issue-1109 4 4 ukraine GPE issue-1109 5 1 n-5566 GPE issue-1109 5 2 https://doi.org/10.30525/2256-0742/2021-7-2-161-169 CARDINAL issue-1109 5 3 ukraine GPE issue-1109 5 4 melnychenko1 GPE issue-1109 5 5 bosovska2 GPE issue-1109 5 6 alla okhrimenko3 ORG issue-1109 7 1 covid-19 PRODUCT issue-1109 11 1 ukraine GPE issue-1109 12 1 ukraine GPE issue-1109 14 1 ukraine GPE issue-1109 15 1 ukraine GPE issue-1109 16 1 more than 50 CARDINAL issue-1109 17 1 six CARDINAL issue-1109 18 1 ukraine GPE issue-1109 19 1 ukraine GPE issue-1109 21 1 ukraine GPE issue-1109 23 1 jel ORG issue-1109 23 2 010 CARDINAL issue-1109 23 3 p43 ORG issue-1109 23 4 z30 baltic journal of economic ORG issue-1109 23 5 162 CARDINAL issue-1109 23 6 7 CARDINAL issue-1109 24 1 2 CARDINAL issue-1109 24 2 2021 1 DATE issue-1109 25 1 covid-19 PRODUCT issue-1109 27 1 ukraine GPE issue-1109 28 1 ukraine GPE issue-1109 32 1 10% PERCENT issue-1109 32 2 up to 7% PERCENT issue-1109 32 3 2019 DATE issue-1109 33 1 ukraine GPE issue-1109 34 1 ukraine GPE issue-1109 37 1 2 CARDINAL issue-1109 37 2 2013 DATE issue-1109 37 3 kotler ORG issue-1109 37 4 2002 DATE issue-1109 37 5 2000 DATE issue-1109 37 6 2006 DATE issue-1109 37 7 kaneva GPE issue-1109 37 8 2011 DATE issue-1109 38 1 one CARDINAL issue-1109 38 2 2000 DATE issue-1109 39 1 2013 DATE issue-1109 39 2 173 CARDINAL issue-1109 42 1 2005 DATE issue-1109 43 1 one CARDINAL issue-1109 43 2 s. anholt ( PERSON issue-1109 43 3 2006 DATE issue-1109 43 4 1 CARDINAL issue-1109 44 1 three CARDINAL issue-1109 44 2 six CARDINAL issue-1109 45 1 2018 DATE issue-1109 47 1 2004 DATE issue-1109 49 1 2020 DATE issue-1109 50 1 digital ORG issue-1109 52 1 boiko PERSON issue-1109 52 2 2013 DATE issue-1109 52 3 42 CARDINAL issue-1109 53 1 2011 DATE issue-1109 54 1 performance baltic journal of economic studies ORG issue-1109 54 2 163 CARDINAL issue-1109 55 1 7 CARDINAL issue-1109 56 1 2 CARDINAL issue-1109 56 2 2021 CARDINAL issue-1109 56 3 eastern europe LOC issue-1109 56 4 nikolaichuk GPE issue-1109 56 5 2020 DATE issue-1109 57 1 s. cosma PERSON issue-1109 57 2 a. negrusa PERSON issue-1109 57 3 romania GPE issue-1109 57 4 2007 DATE issue-1109 58 1 cujba PERSON issue-1109 58 2 r. NORP issue-1109 58 3 2020 DATE issue-1109 59 1 ukraine GPE issue-1109 60 1 3 CARDINAL issue-1109 60 2 ukraine GPE issue-1109 61 1 n. seric PERSON issue-1109 61 2 2011 DATE issue-1109 62 1 ukraine GPE issue-1109 62 2 1 CARDINAL issue-1109 63 1 1 CARDINAL issue-1109 64 1 hexagon ORG issue-1109 64 2 2006 DATE issue-1109 64 3 1 CARDINAL issue-1109 64 4 2017–2020 CARDINAL issue-1109 64 5 2020 DATE issue-1109 64 6 2019 DATE issue-1109 64 7 2018 DATE issue-1109 64 8 2017 CARDINAL issue-1109 64 9 2020 DATE issue-1109 64 10 2020 DATE issue-1109 64 11 2019 CARDINAL issue-1109 64 12 2018 MONEY issue-1109 64 13 2017 CARDINAL issue-1109 64 14 1 1 1 1 TIME issue-1109 64 15 23,738 CARDINAL issue-1109 64 16 27,751 CARDINAL issue-1109 64 17 21,055 CARDINAL issue-1109 64 18 12.7 CARDINAL issue-1109 64 19 18,764 CARDINAL issue-1109 64 20 japan GPE issue-1109 64 21 4,261 CARDINAL issue-1109 64 22 4,532 CARDINAL issue-1109 64 23 3,439 CARDINAL issue-1109 64 24 23.9 CARDINAL issue-1109 64 25 3,812 CARDINAL issue-1109 64 26 4,854 CARDINAL issue-1109 64 27 4,021 CARDINAL issue-1109 64 28 3,314 CARDINAL issue-1109 64 29 3,750 CARDINAL issue-1109 64 30 6 CARDINAL issue-1109 64 31 2,699 CARDINAL issue-1109 64 32 3,096 CARDINAL issue-1109 64 33 3,224 CARDINAL issue-1109 64 34 9 CARDINAL issue-1109 64 35 8 CARDINAL issue-1109 64 36 india GPE issue-1109 64 37 2,027 CARDINAL issue-1109 64 38 2,561 CARDINAL issue-1109 64 39 7 CARDINAL issue-1109 64 40 canada GPE issue-1109 64 41 1,900 CARDINAL issue-1109 64 42 ааа2,183 ORG issue-1109 64 43 9 CARDINAL issue-1109 64 44 1,776 CARDINAL issue-1109 64 45 аа2,110 ORG issue-1109 64 46 2,214 CARDINAL issue-1109 64 47 10 CARDINAL issue-1109 64 48 10 CARDINAL issue-1109 64 49 south korea GPE issue-1109 64 50 1,694 CARDINAL issue-1109 64 51 2,135 CARDINAL issue-1109 64 52 84 CARDINAL issue-1109 64 53 68 CARDINAL issue-1109 64 54 29.9 CARDINAL issue-1109 64 55 baltic journal of economic ORG issue-1109 64 56 164 CARDINAL issue-1109 65 1 7 CARDINAL issue-1109 66 1 2 CARDINAL issue-1109 66 2 2021 CARDINAL issue-1109 66 3 the past 10 years DATE issue-1109 66 4 ukraine GPE issue-1109 66 5 2012–2013 CARDINAL issue-1109 66 6 45th ORDINAL issue-1109 66 7 124–126 billion usd MONEY issue-1109 66 8 ukraine GPE issue-1109 66 9 european NORP issue-1109 67 1 2014 DATE issue-1109 68 1 ukraine GPE issue-1109 68 2 russian NORP issue-1109 68 3 crimea GPE issue-1109 68 4 luhansk GPE issue-1109 70 1 crimea GPE issue-1109 70 2 ukraine GPE issue-1109 70 3 2014 DATE issue-1109 70 4 6 CARDINAL issue-1109 71 1 ukraine GPE issue-1109 71 2 the eastern european ORG issue-1109 71 3 slovakia GPE issue-1109 71 4 slovenia GPE issue-1109 71 5 bulgaria GPE issue-1109 71 6 lithuania GPE issue-1109 71 7 croatia GPE issue-1109 71 8 latvia GPE issue-1109 71 9 estonia GPE issue-1109 72 1 2016 DATE issue-1109 72 2 59th-61st CARDINAL issue-1109 72 3 ukraine GPE issue-1109 72 4 56th ORDINAL issue-1109 72 5 2 CARDINAL issue-1109 74 1 ukraine GPE issue-1109 74 2 34th ORDINAL issue-1109 74 3 42 CARDINAL issue-1109 74 4 european NORP issue-1109 74 5 2019–2020 CARDINAL issue-1109 75 1 the previous period DATE issue-1109 75 2 ukraine GPE issue-1109 75 3 two CARDINAL issue-1109 75 4 96th ORDINAL issue-1109 75 5 198 CARDINAL issue-1109 76 1 ukraine GPE issue-1109 77 1 ukraine GPE issue-1109 78 1 six CARDINAL issue-1109 78 2 3 CARDINAL issue-1109 80 1 ukraine GPE issue-1109 80 2 4 CARDINAL issue-1109 81 1 ukraine GPE issue-1109 83 1 120 CARDINAL issue-1109 83 2 2011 2012 DATE issue-1109 83 3 2013 2014 DATE issue-1109 83 4 48 54 DATE issue-1109 83 5 45 CARDINAL issue-1109 83 6 68 CARDINAL issue-1109 83 7 60 56 PERCENT issue-1109 83 8 55 65 DATE issue-1109 83 9 68 CARDINAL issue-1109 83 10 124 CARDINAL issue-1109 83 11 84 CARDINAL issue-1109 83 12 93 97 CARDINAL issue-1109 83 13 2 CARDINAL issue-1109 83 14 ukraine GPE issue-1109 83 15 2010–2020 CARDINAL issue-1109 83 16 baltic journal of economic ORG issue-1109 83 17 165 CARDINAL issue-1109 83 18 7 CARDINAL issue-1109 84 1 2 CARDINAL issue-1109 84 2 2021 CARDINAL issue-1109 90 1 ukraine GPE issue-1109 91 1 ukraine GPE issue-1109 92 1 ukraine GPE issue-1109 92 2 ukraine GPE issue-1109 92 3 2002–2006 CARDINAL issue-1109 92 4 ukraine GPE issue-1109 92 5 the ministry of culture ORG issue-1109 92 6 ukraine GPE issue-1109 92 7 2008 DATE issue-1109 92 8 2010 DATE issue-1109 92 9 ukraine GPE issue-1109 92 10 ukraine GPE issue-1109 92 11 the ministry of infrastructure of ukraine (2014–2018) ORG issue-1109 92 12 the ministry of economic development and trade brand ORG issue-1109 93 1 3 CARDINAL issue-1109 93 2 ukraine GPE issue-1109 93 3 166 CARDINAL issue-1109 93 4 7 CARDINAL issue-1109 94 1 2 CARDINAL issue-1109 94 2 2021 CARDINAL issue-1109 94 3 4 CARDINAL issue-1109 94 4 ukraine GPE issue-1109 94 5 ukraine GPE issue-1109 94 6 167 CARDINAL issue-1109 94 7 7 CARDINAL issue-1109 95 1 2 CARDINAL issue-1109 95 2 2021 CARDINAL issue-1109 95 3 2018 DATE issue-1109 95 4 ukraine GPE issue-1109 95 5 ukraine GPE issue-1109 96 1 ukraine GPE issue-1109 100 1 ukraine GPE issue-1109 100 2 ukraine GPE issue-1109 101 1 two CARDINAL issue-1109 103 1 2006 DATE issue-1109 106 1 1111 DATE issue-1109 106 2 1 CARDINAL issue-1109 106 3 qj PERSON issue-1109 106 4 aij ORG issue-1109 107 1 5 CARDINAL issue-1109 112 1 4. CARDINAL issue-1109 112 2 ukraine GPE issue-1109 118 1 baltic journal of economic ORG issue-1109 118 2 168 CARDINAL issue-1109 119 1 7 CARDINAL issue-1109 119 2 2 CARDINAL issue-1109 119 3 2021 DATE issue-1109 121 1 5 CARDINAL issue-1109 121 2 s. ( PERSON issue-1109 121 3 2006 DATE issue-1109 123 1 2(1 CARDINAL issue-1109 123 2 18–31 CARDINAL issue-1109 124 1 10.1057 CARDINAL issue-1109 124 2 s. PERSON issue-1109 124 3 2013 DATE issue-1109 126 1 the journal of public diplomacy ORG issue-1109 126 2 2(1 CARDINAL issue-1109 126 3 6–12 CARDINAL issue-1109 126 4 2020 DATE issue-1109 129 1 m., mazaraki PERSON issue-1109 129 2 g. PERSON issue-1109 129 3 2013 DATE issue-1109 131 1 9–10(1 CARDINAL issue-1109 132 1 2013 DATE issue-1109 133 1 2013 DATE issue-1109 134 1 2014 DATE issue-1109 135 1 2014 DATE issue-1109 136 1 annual DATE issue-1109 137 1 169 CARDINAL issue-1109 137 2 7 CARDINAL issue-1109 138 1 2 CARDINAL issue-1109 138 2 2021 CARDINAL issue-1109 138 3 2016 CARDINAL issue-1109 139 1 2016 DATE issue-1109 140 1 annual DATE issue-1109 140 2 october 2016 DATE issue-1109 140 3 2018 DATE issue-1109 141 1 2018 DATE issue-1109 142 1 annual DATE issue-1109 142 2 october 2018 DATE issue-1109 145 1 2020 DATE issue-1109 147 1 caldwell ORG issue-1109 147 2 d., & freire ORG issue-1109 147 3 j. (2004 PERSON issue-1109 149 1 12 CARDINAL issue-1109 149 2 50–61 CARDINAL issue-1109 150 1 cosma ORG issue-1109 150 2 s. PERSON issue-1109 150 3 2007 DATE issue-1109 151 1 dracula myth PERSON issue-1109 151 2 romania GPE issue-1109 152 1 3 CARDINAL issue-1109 152 2 39–56 CARDINAL issue-1109 153 1 cujba v., & sirbu ORG issue-1109 153 2 r. NORP issue-1109 153 3 2020 DATE issue-1109 154 1 moldova GPE issue-1109 154 2 3(3 CARDINAL issue-1109 154 3 105–115 DATE issue-1109 155 1 10.16926 CARDINAL issue-1109 155 2 2005 DATE issue-1109 157 1 5–14 CARDINAL issue-1109 158 1 10.1177/1356766706056633 CARDINAL issue-1109 158 2 b. PERSON issue-1109 158 3 2013 DATE issue-1109 160 1 20(1 CARDINAL issue-1109 160 2 165–183 CARDINAL issue-1109 161 1 2006 DATE issue-1109 163 1 the institute of economics ORG issue-1109 163 2 the russian academy of sciences ORG issue-1109 164 1 russian NORP issue-1109 164 2 kaneva GPE issue-1109 164 3 2011 DATE issue-1109 166 1 international journal of communication ORG issue-1109 166 2 117–141 ORG issue-1109 166 3 kotler ORG issue-1109 166 4 2002 DATE issue-1109 168 1 brand manegement ORG issue-1109 168 2 249–262 CARDINAL issue-1109 169 1 nikolaichuk, o. ORG issue-1109 169 2 2019 CARDINAL issue-1109 172 1 10.32843 CARDINAL issue-1109 172 2 j., & o’shaughnessy ORG issue-1109 172 3 n. j. ( PERSON issue-1109 172 4 2002 DATE issue-1109 174 1 journal macromarketing PERSON issue-1109 174 2 20(1 CARDINAL issue-1109 174 3 56–64 CARDINAL issue-1109 175 1 10.1177/0276146700201006 CARDINAL issue-1109 175 2 2011 DATE issue-1109 176 1 croatia GPE issue-1109 177 1 international journal of management ORG issue-1109 177 2 13(4 CARDINAL issue-1109 178 1 10.5848 CARDINAL issue-1109 178 2 2019 DATE