id	sid	tid	token	lemma	pos
issue-482	1	1	baltic	baltic	PROPN
issue-482	1	2	journal	journal	PROPN
issue-482	1	3	of	of	ADP
issue-482	1	4	economic	economic	ADJ
issue-482	1	5	studies	study	NOUN
issue-482	1	6	76	76	NUM
issue-482	1	7	vol	vol	NOUN
issue-482	1	8	.	.	PROPN
issue-482	2	1	4	4	NUM
issue-482	2	2	,	,	PUNCT
issue-482	2	3	no	no	INTJ
issue-482	2	4	.	.	NOUN
issue-482	2	5	4	4	NUM
issue-482	2	6	,	,	PUNCT
issue-482	2	7	2018	2018	NUM
issue-482	2	8	corresponding	correspond	VERB
issue-482	2	9	author	author	NOUN
issue-482	2	10	:	:	PUNCT
issue-482	2	11	1	1	NUM
issue-482	2	12	research	research	NOUN
issue-482	2	13	institute	institute	NOUN
issue-482	2	14	of	of	ADP
issue-482	2	15	public	public	ADJ
issue-482	2	16	law	law	NOUN
issue-482	2	17	,	,	PUNCT
issue-482	2	18	ukraine	ukraine	NOUN
issue-482	2	19	.	.	PUNCT
issue-482	3	1	e	e	X
issue-482	3	2	-	-	NOUN
issue-482	3	3	mail	mail	NOUN
issue-482	3	4	:	:	PUNCT
issue-482	3	5	halunko@i.ua	halunko@i.ua	PROPN
issue-482	3	6	2	2	NUM
issue-482	3	7	research	research	NOUN
issue-482	3	8	institute	institute	NOUN
issue-482	3	9	of	of	ADP
issue-482	3	10	public	public	ADJ
issue-482	3	11	law	law	NOUN
issue-482	3	12	,	,	PUNCT
issue-482	3	13	ukraine	ukraine	NOUN
issue-482	3	14	.	.	PUNCT
issue-482	4	1	e	e	X
issue-482	4	2	-	-	NOUN
issue-482	4	3	mail	mail	NOUN
issue-482	4	4	:	:	PUNCT
issue-482	4	5	kurkovaksena@ukr.net	kurkovaksena@ukr.net	PROPN
issue-482	4	6	3	3	NUM
issue-482	4	7	research	research	PROPN
issue-482	4	8	institute	institute	NOUN
issue-482	4	9	of	of	ADP
issue-482	4	10	public	public	ADJ
issue-482	4	11	law	law	NOUN
issue-482	4	12	,	,	PUNCT
issue-482	4	13	ukraine	ukraine	NOUN
issue-482	4	14	.	.	PUNCT
issue-482	5	1	e	e	X
issue-482	5	2	-	-	NOUN
issue-482	5	3	mail	mail	NOUN
issue-482	5	4	:	:	PUNCT
issue-482	5	5	6222410@ukr.net	6222410@ukr.net	NOUN
issue-482	5	6	doi	doi	NOUN
issue-482	5	7	:	:	PUNCT
issue-482	5	8	https://doi.org/10.30525/2256-0742/2018-4-4-76-86	https://doi.org/10.30525/2256-0742/2018-4-4-76-86	ADJ
issue-482	5	9	methods	method	NOUN
issue-482	5	10	of	of	ADP
issue-482	5	11	assessing	assess	VERB
issue-482	5	12	the	the	DET
issue-482	5	13	efficiency	efficiency	NOUN
issue-482	5	14	of	of	ADP
issue-482	5	15	internet	internet	NOUN
issue-482	5	16	marketing	marketing	NOUN
issue-482	5	17	communications	communication	NOUN
issue-482	5	18	valentyn	valentyn	ADJ
issue-482	5	19	halunko1	halunko1	NOUN
issue-482	5	20	,	,	PUNCT
issue-482	5	21	kseniia	kseniia	ADP
issue-482	5	22	kurkova2	kurkova2	PROPN
issue-482	5	23	,	,	PUNCT
issue-482	5	24	vitalii	vitalii	VERB
issue-482	5	25	oksin3	oksin3	PROPN
issue-482	5	26	abstract	abstract	NOUN
issue-482	5	27	.	.	PUNCT
issue-482	6	1	the	the	DET
issue-482	6	2	purpose	purpose	NOUN
issue-482	6	3	of	of	ADP
issue-482	6	4	the	the	DET
issue-482	6	5	study	study	NOUN
issue-482	6	6	is	be	AUX
issue-482	6	7	to	to	PART
issue-482	6	8	systematize	systematize	VERB
issue-482	6	9	the	the	DET
issue-482	6	10	methodological	methodological	ADJ
issue-482	6	11	foundations	foundation	NOUN
issue-482	6	12	for	for	ADP
issue-482	6	13	evaluating	evaluate	VERB
issue-482	6	14	the	the	DET
issue-482	6	15	effectiveness	effectiveness	NOUN
issue-482	6	16	of	of	ADP
issue-482	6	17	marketing	marketing	NOUN
issue-482	6	18	communications	communication	NOUN
issue-482	6	19	on	on	ADP
issue-482	6	20	the	the	DET
issue-482	6	21	internet	internet	NOUN
issue-482	6	22	.	.	PUNCT
issue-482	7	1	in	in	ADP
issue-482	7	2	the	the	DET
issue-482	7	3	literature	literature	NOUN
issue-482	7	4	,	,	PUNCT
issue-482	7	5	there	there	PRON
issue-482	7	6	are	be	VERB
issue-482	7	7	often	often	ADV
issue-482	7	8	limited	limited	ADJ
issue-482	7	9	definitions	definition	NOUN
issue-482	7	10	of	of	ADP
issue-482	7	11	interactivity	interactivity	NOUN
issue-482	7	12	,	,	PUNCT
issue-482	7	13	which	which	PRON
issue-482	7	14	do	do	AUX
issue-482	7	15	not	not	PART
issue-482	7	16	reveal	reveal	VERB
issue-482	7	17	the	the	DET
issue-482	7	18	essence	essence	NOUN
issue-482	7	19	and	and	CCONJ
issue-482	7	20	do	do	AUX
issue-482	7	21	not	not	PART
issue-482	7	22	allow	allow	VERB
issue-482	7	23	fully	fully	ADV
issue-482	7	24	realizing	realize	VERB
issue-482	7	25	the	the	DET
issue-482	7	26	marketing	marketing	NOUN
issue-482	7	27	opportunities	opportunity	NOUN
issue-482	7	28	associated	associate	VERB
issue-482	7	29	with	with	ADP
issue-482	7	30	its	its	PRON
issue-482	7	31	phenomena	phenomenon	NOUN
issue-482	7	32	.	.	PUNCT
issue-482	8	1	today	today	NOUN
issue-482	8	2	,	,	PUNCT
issue-482	8	3	interactive	interactive	ADJ
issue-482	8	4	video	video	NOUN
issue-482	8	5	,	,	PUNCT
issue-482	8	6	gaming	gaming	NOUN
issue-482	8	7	technologies	technology	NOUN
issue-482	8	8	,	,	PUNCT
issue-482	8	9	which	which	PRON
issue-482	8	10	are	be	AUX
issue-482	8	11	increasingly	increasingly	ADV
issue-482	8	12	used	use	VERB
issue-482	8	13	in	in	ADP
issue-482	8	14	the	the	DET
issue-482	8	15	creation	creation	NOUN
issue-482	8	16	of	of	ADP
issue-482	8	17	advertising	advertising	NOUN
issue-482	8	18	and	and	CCONJ
issue-482	8	19	communication	communication	NOUN
issue-482	8	20	materials	material	NOUN
issue-482	8	21	,	,	PUNCT
issue-482	8	22	provide	provide	VERB
issue-482	8	23	unprecedented	unprecedented	ADJ
issue-482	8	24	opportunities	opportunity	NOUN
issue-482	8	25	for	for	SCONJ
issue-482	8	26	users	user	NOUN
issue-482	8	27	to	to	PART
issue-482	8	28	create	create	VERB
issue-482	8	29	and	and	CCONJ
issue-482	8	30	flexibly	flexibly	ADV
issue-482	8	31	change	change	VERB
issue-482	8	32	their	their	PRON
issue-482	8	33	own	own	ADJ
issue-482	8	34	scenarios	scenario	NOUN
issue-482	8	35	for	for	ADP
issue-482	8	36	the	the	DET
issue-482	8	37	development	development	NOUN
issue-482	8	38	of	of	ADP
issue-482	8	39	events	event	NOUN
issue-482	8	40	,	,	PUNCT
issue-482	8	41	to	to	PART
issue-482	8	42	guide	guide	VERB
issue-482	8	43	the	the	DET
issue-482	8	44	history	history	NOUN
issue-482	8	45	of	of	ADP
issue-482	8	46	the	the	DET
issue-482	8	47	video	video	NOUN
issue-482	8	48	and	and	CCONJ
issue-482	8	49	its	its	PRON
issue-482	8	50	heroes	hero	NOUN
issue-482	8	51	,	,	PUNCT
issue-482	8	52	which	which	PRON
issue-482	8	53	,	,	PUNCT
issue-482	8	54	among	among	ADP
issue-482	8	55	other	other	ADJ
issue-482	8	56	things	thing	NOUN
issue-482	8	57	,	,	PUNCT
issue-482	8	58	makes	make	VERB
issue-482	8	59	it	it	PRON
issue-482	8	60	possible	possible	ADJ
issue-482	8	61	to	to	PART
issue-482	8	62	make	make	VERB
issue-482	8	63	the	the	DET
issue-482	8	64	presentation	presentation	NOUN
issue-482	8	65	object	object	VERB
issue-482	8	66	not	not	PART
issue-482	8	67	only	only	ADV
issue-482	8	68	goods	good	NOUN
issue-482	8	69	or	or	CCONJ
issue-482	8	70	services	service	NOUN
issue-482	8	71	but	but	CCONJ
issue-482	8	72	also	also	ADV
issue-482	8	73	the	the	DET
issue-482	8	74	practice	practice	NOUN
issue-482	8	75	of	of	ADP
issue-482	8	76	behaviour	behaviour	NOUN
issue-482	8	77	in	in	ADP
issue-482	8	78	different	different	ADJ
issue-482	8	79	situations	situation	NOUN
issue-482	8	80	of	of	ADP
issue-482	8	81	their	their	PRON
issue-482	8	82	purchase	purchase	NOUN
issue-482	8	83	and	and	CCONJ
issue-482	8	84	consumption	consumption	NOUN
issue-482	8	85	.	.	PUNCT
issue-482	9	1	in	in	ADP
issue-482	9	2	internet	internet	NOUN
issue-482	9	3	marketing	marketing	NOUN
issue-482	9	4	communications	communication	NOUN
issue-482	9	5	,	,	PUNCT
issue-482	9	6	preconditions	precondition	NOUN
issue-482	9	7	for	for	ADP
issue-482	9	8	estimating	estimate	VERB
issue-482	9	9	the	the	DET
issue-482	9	10	time	time	NOUN
issue-482	9	11	budget	budget	NOUN
issue-482	9	12	,	,	PUNCT
issue-482	9	13	general	general	ADJ
issue-482	9	14	stay	stay	VERB
issue-482	9	15	in	in	ADP
issue-482	9	16	the	the	DET
issue-482	9	17	network	network	NOUN
issue-482	9	18	,	,	PUNCT
issue-482	9	19	implementation	implementation	NOUN
issue-482	9	20	of	of	ADP
issue-482	9	21	specific	specific	ADJ
issue-482	9	22	behavioural	behavioural	ADJ
issue-482	9	23	scenarios	scenario	NOUN
issue-482	9	24	of	of	ADP
issue-482	9	25	the	the	DET
issue-482	9	26	full	full	ADV
issue-482	9	27	-	-	PUNCT
issue-482	9	28	fledged	fledged	ADJ
issue-482	9	29	functioning	functioning	NOUN
issue-482	9	30	of	of	ADP
issue-482	9	31	the	the	DET
issue-482	9	32	user	user	NOUN
issue-482	9	33	as	as	ADP
issue-482	9	34	a	a	DET
issue-482	9	35	representative	representative	NOUN
issue-482	9	36	of	of	ADP
issue-482	9	37	the	the	DET
issue-482	9	38	target	target	NOUN
issue-482	9	39	audience	audience	NOUN
issue-482	9	40	,	,	PUNCT
issue-482	9	41	including	include	VERB
issue-482	9	42	through	through	ADP
issue-482	9	43	various	various	ADJ
issue-482	9	44	devices	device	NOUN
issue-482	9	45	and	and	CCONJ
issue-482	9	46	due	due	ADP
issue-482	9	47	to	to	ADP
issue-482	9	48	multimedia	multimedia	NOUN
issue-482	9	49	character	character	NOUN
issue-482	9	50	,	,	PUNCT
issue-482	9	51	are	be	AUX
issue-482	9	52	formed	form	VERB
issue-482	9	53	.	.	PUNCT
issue-482	10	1	optimization	optimization	NOUN
issue-482	10	2	of	of	ADP
issue-482	10	3	internet	internet	NOUN
issue-482	10	4	communications	communication	NOUN
issue-482	10	5	of	of	ADP
issue-482	10	6	enterprises	enterprise	NOUN
issue-482	10	7	is	be	AUX
issue-482	10	8	carried	carry	VERB
issue-482	10	9	out	out	ADP
issue-482	10	10	on	on	ADP
issue-482	10	11	the	the	DET
issue-482	10	12	basis	basis	NOUN
issue-482	10	13	of	of	ADP
issue-482	10	14	cyclic	cyclic	ADJ
issue-482	10	15	interactive	interactive	ADJ
issue-482	10	16	communication	communication	NOUN
issue-482	10	17	and	and	CCONJ
issue-482	10	18	timely	timely	ADJ
issue-482	10	19	adjustments	adjustment	NOUN
issue-482	10	20	of	of	ADP
issue-482	10	21	parameters	parameter	NOUN
issue-482	10	22	of	of	ADP
issue-482	10	23	the	the	DET
issue-482	10	24	received	receive	VERB
issue-482	10	25	traffic	traffic	NOUN
issue-482	10	26	from	from	ADP
issue-482	10	27	automated	automate	VERB
issue-482	10	28	services	service	NOUN
issue-482	10	29	such	such	ADJ
issue-482	10	30	as	as	ADP
issue-482	10	31	google	google	PROPN
issue-482	10	32	analytics	analytic	NOUN
issue-482	10	33	,	,	PUNCT
issue-482	10	34	yandex	yandex	PROPN
issue-482	10	35	metrica	metrica	PROPN
issue-482	10	36	,	,	PUNCT
issue-482	10	37	comagic	comagic	ADJ
issue-482	10	38	,	,	PUNCT
issue-482	10	39	and	and	CCONJ
issue-482	10	40	others	other	NOUN
issue-482	10	41	.	.	PUNCT
issue-482	11	1	an	an	DET
issue-482	11	2	audience	audience	NOUN
issue-482	11	3	behaviour	behaviour	NOUN
issue-482	11	4	analysis	analysis	NOUN
issue-482	11	5	becomes	become	VERB
issue-482	11	6	possible	possible	ADJ
issue-482	11	7	by	by	ADP
issue-482	11	8	the	the	DET
issue-482	11	9	use	use	NOUN
issue-482	11	10	of	of	ADP
issue-482	11	11	cookie	cookie	NOUN
issue-482	11	12	data	datum	NOUN
issue-482	11	13	.	.	PUNCT
issue-482	12	1	this	this	DET
issue-482	12	2	fragment	fragment	NOUN
issue-482	12	3	of	of	ADP
issue-482	12	4	data	datum	NOUN
issue-482	12	5	stored	store	VERB
issue-482	12	6	on	on	ADP
issue-482	12	7	internet	internet	NOUN
issue-482	12	8	users	user	NOUN
issue-482	12	9	’	'	PUNCT
issue-482	12	10	computers	computer	NOUN
issue-482	12	11	reveals	reveal	VERB
issue-482	12	12	the	the	DET
issue-482	12	13	broad	broad	ADJ
issue-482	12	14	opportunities	opportunity	NOUN
issue-482	12	15	for	for	SCONJ
issue-482	12	16	enterprises	enterprise	NOUN
issue-482	12	17	to	to	PART
issue-482	12	18	target	target	VERB
issue-482	12	19	their	their	PRON
issue-482	12	20	advertising	advertising	NOUN
issue-482	12	21	,	,	PUNCT
issue-482	12	22	identifying	identify	VERB
issue-482	12	23	the	the	DET
issue-482	12	24	target	target	NOUN
issue-482	12	25	audience	audience	NOUN
issue-482	12	26	,	,	PUNCT
issue-482	12	27	for	for	ADP
issue-482	12	28	example	example	NOUN
issue-482	12	29	,	,	PUNCT
issue-482	12	30	by	by	ADP
issue-482	12	31	geographic	geographic	ADJ
issue-482	12	32	location	location	NOUN
issue-482	12	33	of	of	ADP
issue-482	12	34	users	user	NOUN
issue-482	12	35	,	,	PUNCT
issue-482	12	36	tracking	track	VERB
issue-482	12	37	their	their	PRON
issue-482	12	38	interests	interest	NOUN
issue-482	12	39	,	,	PUNCT
issue-482	12	40	counting	count	VERB
issue-482	12	41	impressions	impression	NOUN
issue-482	12	42	and	and	CCONJ
issue-482	12	43	passing	pass	VERB
issue-482	12	44	through	through	ADP
issue-482	12	45	banners	banner	NOUN
issue-482	12	46	.	.	PUNCT
issue-482	13	1	due	due	ADP
issue-482	13	2	to	to	ADP
issue-482	13	3	the	the	DET
issue-482	13	4	high	high	ADJ
issue-482	13	5	level	level	NOUN
issue-482	13	6	of	of	ADP
issue-482	13	7	inherent	inherent	ADJ
issue-482	13	8	interactivity	interactivity	NOUN
issue-482	13	9	,	,	PUNCT
issue-482	13	10	simplification	simplification	NOUN
issue-482	13	11	of	of	ADP
issue-482	13	12	activity	activity	NOUN
issue-482	13	13	realization	realization	NOUN
issue-482	13	14	,	,	PUNCT
issue-482	13	15	and	and	CCONJ
issue-482	13	16	its	its	PRON
issue-482	13	17	coordination	coordination	NOUN
issue-482	13	18	in	in	ADP
issue-482	13	19	a	a	DET
issue-482	13	20	virtual	virtual	ADJ
issue-482	13	21	environment	environment	NOUN
issue-482	13	22	,	,	PUNCT
issue-482	13	23	with	with	ADP
issue-482	13	24	real	real	ADJ
issue-482	13	25	results	result	NOUN
issue-482	13	26	,	,	PUNCT
issue-482	13	27	the	the	DET
issue-482	13	28	development	development	NOUN
issue-482	13	29	of	of	ADP
issue-482	13	30	marketing	marketing	NOUN
issue-482	13	31	communications	communication	NOUN
issue-482	13	32	on	on	ADP
issue-482	13	33	the	the	DET
issue-482	13	34	internet	internet	NOUN
issue-482	13	35	contributes	contribute	VERB
issue-482	13	36	to	to	ADP
issue-482	13	37	the	the	DET
issue-482	13	38	transition	transition	NOUN
issue-482	13	39	from	from	ADP
issue-482	13	40	the	the	DET
issue-482	13	41	integrated	integrate	VERB
issue-482	13	42	application	application	NOUN
issue-482	13	43	of	of	ADP
issue-482	13	44	specialized	specialized	ADJ
issue-482	13	45	tools	tool	NOUN
issue-482	13	46	and	and	CCONJ
issue-482	13	47	technologies	technology	NOUN
issue-482	13	48	to	to	ADP
issue-482	13	49	their	their	PRON
issue-482	13	50	genuine	genuine	ADJ
issue-482	13	51	integration	integration	NOUN
issue-482	13	52	.	.	PUNCT
issue-482	14	1	these	these	DET
issue-482	14	2	new	new	ADJ
issue-482	14	3	opportunities	opportunity	NOUN
issue-482	14	4	,	,	PUNCT
issue-482	14	5	subject	subject	ADJ
issue-482	14	6	to	to	ADP
issue-482	14	7	their	their	PRON
issue-482	14	8	implementation	implementation	NOUN
issue-482	14	9	,	,	PUNCT
issue-482	14	10	will	will	AUX
issue-482	14	11	update	update	VERB
issue-482	14	12	one	one	NUM
issue-482	14	13	more	more	ADJ
issue-482	14	14	aspect	aspect	NOUN
issue-482	14	15	–	–	PUNCT
issue-482	14	16	the	the	DET
issue-482	14	17	achievement	achievement	NOUN
issue-482	14	18	of	of	ADP
issue-482	14	19	the	the	DET
issue-482	14	20	effectiveness	effectiveness	NOUN
issue-482	14	21	of	of	ADP
issue-482	14	22	internet	internet	NOUN
issue-482	14	23	communications	communication	NOUN
issue-482	14	24	in	in	ADP
issue-482	14	25	marketing	marketing	NOUN
issue-482	14	26	.	.	PUNCT
issue-482	15	1	attempts	attempt	NOUN
issue-482	15	2	and	and	CCONJ
issue-482	15	3	methodical	methodical	ADJ
issue-482	15	4	options	option	NOUN
issue-482	15	5	for	for	ADP
issue-482	15	6	the	the	DET
issue-482	15	7	formation	formation	NOUN
issue-482	15	8	of	of	ADP
issue-482	15	9	a	a	DET
issue-482	15	10	holistic	holistic	ADJ
issue-482	15	11	set	set	NOUN
issue-482	15	12	of	of	ADP
issue-482	15	13	marketing	marketing	NOUN
issue-482	15	14	communications	communication	NOUN
issue-482	15	15	,	,	PUNCT
issue-482	15	16	with	with	ADP
issue-482	15	17	their	their	PRON
issue-482	15	18	declared	declare	VERB
issue-482	15	19	effectiveness	effectiveness	NOUN
issue-482	15	20	,	,	PUNCT
issue-482	15	21	have	have	AUX
issue-482	15	22	become	become	VERB
issue-482	15	23	widespread	widespread	ADJ
issue-482	15	24	.	.	PUNCT
issue-482	16	1	the	the	DET
issue-482	16	2	author	author	NOUN
issue-482	16	3	proposes	propose	VERB
issue-482	16	4	a	a	DET
issue-482	16	5	more	more	ADV
issue-482	16	6	adaptive	adaptive	ADJ
issue-482	16	7	system	system	NOUN
issue-482	16	8	for	for	ADP
issue-482	16	9	evaluating	evaluate	VERB
issue-482	16	10	the	the	DET
issue-482	16	11	effectiveness	effectiveness	NOUN
issue-482	16	12	of	of	ADP
issue-482	16	13	marketing	marketing	NOUN
issue-482	16	14	communications	communication	NOUN
issue-482	16	15	,	,	PUNCT
issue-482	16	16	where	where	SCONJ
issue-482	16	17	a	a	DET
issue-482	16	18	balanced	balanced	ADJ
issue-482	16	19	system	system	NOUN
issue-482	16	20	of	of	ADP
issue-482	16	21	indicators	indicator	NOUN
issue-482	16	22	and	and	CCONJ
issue-482	16	23	stages	stage	NOUN
issue-482	16	24	of	of	ADP
issue-482	16	25	work	work	NOUN
issue-482	16	26	are	be	AUX
issue-482	16	27	complemented	complement	VERB
issue-482	16	28	by	by	ADP
issue-482	16	29	the	the	DET
issue-482	16	30	classical	classical	ADJ
issue-482	16	31	algorithms	algorithm	NOUN
issue-482	16	32	that	that	PRON
issue-482	16	33	create	create	VERB
issue-482	16	34	the	the	DET
issue-482	16	35	necessary	necessary	ADJ
issue-482	16	36	preconditions	precondition	NOUN
issue-482	16	37	for	for	ADP
issue-482	16	38	preventing	prevent	VERB
issue-482	16	39	or	or	CCONJ
issue-482	16	40	neutralizing	neutralize	VERB
issue-482	16	41	the	the	DET
issue-482	16	42	identified	identify	VERB
issue-482	16	43	problems	problem	NOUN
issue-482	16	44	in	in	ADP
issue-482	16	45	the	the	DET
issue-482	16	46	organization	organization	NOUN
issue-482	16	47	of	of	ADP
issue-482	16	48	internet	internet	NOUN
issue-482	16	49	marketing	marketing	NOUN
issue-482	16	50	communications	communication	NOUN
issue-482	16	51	.	.	PUNCT
issue-482	17	1	the	the	DET
issue-482	17	2	effectiveness	effectiveness	NOUN
issue-482	17	3	of	of	ADP
issue-482	17	4	the	the	DET
issue-482	17	5	cpm	cpm	PROPN
issue-482	17	6	model	model	NOUN
issue-482	17	7	depends	depend	VERB
issue-482	17	8	entirely	entirely	ADV
issue-482	17	9	on	on	ADP
issue-482	17	10	the	the	DET
issue-482	17	11	derivative	derivative	ADJ
issue-482	17	12	results	result	NOUN
issue-482	17	13	of	of	ADP
issue-482	17	14	user	user	NOUN
issue-482	17	15	behaviour	behaviour	NOUN
issue-482	17	16	(	(	PUNCT
issue-482	17	17	review	review	NOUN
issue-482	17	18	of	of	ADP
issue-482	17	19	site	site	NOUN
issue-482	17	20	materials	material	NOUN
issue-482	17	21	,	,	PUNCT
issue-482	17	22	ordering	ordering	NOUN
issue-482	17	23	and	and	CCONJ
issue-482	17	24	purchasing	purchase	VERB
issue-482	17	25	goods	good	NOUN
issue-482	17	26	)	)	PUNCT
issue-482	17	27	.	.	PUNCT
issue-482	18	1	therefore	therefore	ADV
issue-482	18	2	,	,	PUNCT
issue-482	18	3	depending	depend	VERB
issue-482	18	4	on	on	ADP
issue-482	18	5	the	the	DET
issue-482	18	6	goals	goal	NOUN
issue-482	18	7	of	of	ADP
issue-482	18	8	the	the	DET
issue-482	18	9	campaign	campaign	NOUN
issue-482	18	10	,	,	PUNCT
issue-482	18	11	that	that	ADV
issue-482	18	12	is	is	ADV
issue-482	18	13	,	,	PUNCT
issue-482	18	14	expanding	expand	VERB
issue-482	18	15	the	the	DET
issue-482	18	16	target	target	NOUN
issue-482	18	17	audience	audience	NOUN
issue-482	18	18	or	or	CCONJ
issue-482	18	19	promoting	promote	VERB
issue-482	18	20	sales	sale	NOUN
issue-482	18	21	,	,	PUNCT
issue-482	18	22	the	the	DET
issue-482	18	23	result	result	NOUN
issue-482	18	24	may	may	AUX
issue-482	18	25	be	be	AUX
issue-482	18	26	more	more	ADV
issue-482	18	27	predictable	predictable	ADJ
issue-482	18	28	.	.	PUNCT
issue-482	19	1	the	the	DET
issue-482	19	2	success	success	NOUN
issue-482	19	3	of	of	ADP
issue-482	19	4	online	online	ADJ
issue-482	19	5	platforms	platform	NOUN
issue-482	19	6	is	be	AUX
issue-482	19	7	based	base	VERB
issue-482	19	8	on	on	ADP
issue-482	19	9	the	the	DET
issue-482	19	10	consistent	consistent	ADJ
issue-482	19	11	development	development	NOUN
issue-482	19	12	of	of	ADP
issue-482	19	13	activities	activity	NOUN
issue-482	19	14	,	,	PUNCT
issue-482	19	15	which	which	PRON
issue-482	19	16	is	be	AUX
issue-482	19	17	harmonized	harmonize	VERB
issue-482	19	18	by	by	ADP
issue-482	19	19	three	three	NUM
issue-482	19	20	benchmarks	benchmark	NOUN
issue-482	19	21	:	:	PUNCT
issue-482	19	22	differentiation	differentiation	NOUN
issue-482	19	23	,	,	PUNCT
issue-482	19	24	effectiveness	effectiveness	NOUN
issue-482	19	25	,	,	PUNCT
issue-482	19	26	efficiency	efficiency	NOUN
issue-482	19	27	.	.	PUNCT
issue-482	20	1	if	if	SCONJ
issue-482	20	2	earlier	early	ADV
issue-482	20	3	,	,	PUNCT
issue-482	20	4	marketing	marketing	NOUN
issue-482	20	5	monitoring	monitoring	NOUN
issue-482	20	6	of	of	ADP
issue-482	20	7	the	the	DET
issue-482	20	8	audience	audience	NOUN
issue-482	20	9	and	and	CCONJ
issue-482	20	10	behaviour	behaviour	NOUN
issue-482	20	11	of	of	ADP
issue-482	20	12	internet	internet	NOUN
issue-482	20	13	users	user	NOUN
issue-482	20	14	was	be	AUX
issue-482	20	15	mainly	mainly	ADV
issue-482	20	16	based	base	VERB
issue-482	20	17	on	on	ADP
issue-482	20	18	the	the	DET
issue-482	20	19	features	feature	NOUN
issue-482	20	20	of	of	ADP
issue-482	20	21	its	its	PRON
issue-482	20	22	persons	person	NOUN
issue-482	20	23	or	or	CCONJ
issue-482	20	24	contingents	contingent	NOUN
issue-482	20	25	,	,	PUNCT
issue-482	20	26	and	and	CCONJ
issue-482	20	27	the	the	DET
issue-482	20	28	information	information	NOUN
issue-482	20	29	context	context	NOUN
issue-482	20	30	,	,	PUNCT
issue-482	20	31	today	today	NOUN
issue-482	20	32	it	it	PRON
issue-482	20	33	needs	need	VERB
issue-482	20	34	to	to	PART
issue-482	20	35	be	be	AUX
issue-482	20	36	integrated	integrate	VERB
issue-482	20	37	(	(	PUNCT
issue-482	20	38	contextual	contextual	ADJ
issue-482	20	39	targeting	targeting	NOUN
issue-482	20	40	,	,	PUNCT
issue-482	20	41	retargeting	retargete	VERB
issue-482	20	42	,	,	PUNCT
issue-482	20	43	and	and	CCONJ
issue-482	20	44	other	other	ADJ
issue-482	20	45	tools	tool	NOUN
issue-482	20	46	)	)	PUNCT
issue-482	20	47	.	.	PUNCT
issue-482	21	1	key	key	ADJ
issue-482	21	2	words	word	NOUN
issue-482	21	3	:	:	PUNCT
issue-482	21	4	internet	internet	NOUN
issue-482	21	5	marketing	marketing	NOUN
issue-482	21	6	communications	communication	NOUN
issue-482	21	7	,	,	PUNCT
issue-482	21	8	interactivity	interactivity	NOUN
issue-482	21	9	,	,	PUNCT
issue-482	21	10	marketing	marketing	NOUN
issue-482	21	11	activities	activity	NOUN
issue-482	21	12	,	,	PUNCT
issue-482	21	13	media	media	NOUN
issue-482	21	14	market	market	NOUN
issue-482	21	15	,	,	PUNCT
issue-482	21	16	media	medium	NOUN
issue-482	21	17	budget	budget	NOUN
issue-482	21	18	,	,	PUNCT
issue-482	21	19	cpm	cpm	PROPN
issue-482	21	20	models	model	NOUN
issue-482	21	21	,	,	PUNCT
issue-482	21	22	audience	audience	NOUN
issue-482	21	23	selection	selection	NOUN
issue-482	21	24	algorithms	algorithm	NOUN
issue-482	21	25	,	,	PUNCT
issue-482	21	26	economic	economic	ADJ
issue-482	21	27	efficiency	efficiency	NOUN
issue-482	21	28	.	.	PUNCT
issue-482	22	1	jel	jel	PROPN
issue-482	22	2	classification	classification	NOUN
issue-482	22	3	:	:	PUNCT
issue-482	22	4	м31	м31	PROPN
issue-482	22	5	,	,	PUNCT
issue-482	22	6	l86	l86	PROPN
issue-482	22	7	,	,	PUNCT
issue-482	22	8	d83	d83	PROPN
issue-482	22	9	,	,	PUNCT
issue-482	22	10	g14	g14	ADJ
issue-482	22	11	baltic	baltic	PROPN
issue-482	22	12	journal	journal	PROPN
issue-482	22	13	of	of	ADP
issue-482	22	14	economic	economic	ADJ
issue-482	22	15	studies	study	NOUN
issue-482	22	16	77	77	NUM
issue-482	22	17	vol	vol	NOUN
issue-482	22	18	.	.	PROPN
issue-482	23	1	4	4	NUM
issue-482	23	2	,	,	PUNCT
issue-482	23	3	no	no	INTJ
issue-482	23	4	.	.	NOUN
issue-482	23	5	4	4	NUM
issue-482	23	6	,	,	PUNCT
issue-482	23	7	2018	2018	NUM
issue-482	23	8	1	1	NUM
issue-482	23	9	.	.	PUNCT
issue-482	24	1	introduction	introduction	NOUN
issue-482	24	2	the	the	DET
issue-482	24	3	progress	progress	NOUN
issue-482	24	4	of	of	ADP
issue-482	24	5	civilization	civilization	NOUN
issue-482	24	6	gave	give	VERB
issue-482	24	7	rise	rise	NOUN
issue-482	24	8	to	to	ADP
issue-482	24	9	and	and	CCONJ
issue-482	24	10	resulted	result	VERB
issue-482	24	11	in	in	ADP
issue-482	24	12	the	the	DET
issue-482	24	13	intensive	intensive	ADJ
issue-482	24	14	development	development	NOUN
issue-482	24	15	of	of	ADP
issue-482	24	16	the	the	DET
issue-482	24	17	internet	internet	NOUN
issue-482	24	18	environment	environment	NOUN
issue-482	24	19	–	–	PUNCT
issue-482	24	20	a	a	DET
issue-482	24	21	global	global	ADJ
issue-482	24	22	information	information	NOUN
issue-482	24	23	hypermedia	hypermedia	NOUN
issue-482	24	24	system	system	NOUN
issue-482	24	25	based	base	VERB
issue-482	24	26	on	on	ADP
issue-482	24	27	special	special	ADJ
issue-482	24	28	technological	technological	ADJ
issue-482	24	29	solutions	solution	NOUN
issue-482	24	30	and	and	CCONJ
issue-482	24	31	appropriate	appropriate	ADJ
issue-482	24	32	infrastructure	infrastructure	NOUN
issue-482	24	33	.	.	PUNCT
issue-482	25	1	by	by	ADP
issue-482	25	2	responding	respond	VERB
issue-482	25	3	to	to	ADP
issue-482	25	4	the	the	DET
issue-482	25	5	latest	late	ADJ
issue-482	25	6	community	community	NOUN
issue-482	25	7	demands	demand	NOUN
issue-482	25	8	for	for	ADP
issue-482	25	9	the	the	DET
issue-482	25	10	organization	organization	NOUN
issue-482	25	11	of	of	ADP
issue-482	25	12	communications	communication	NOUN
issue-482	25	13	and	and	CCONJ
issue-482	25	14	access	access	NOUN
issue-482	25	15	to	to	ADP
issue-482	25	16	the	the	DET
issue-482	25	17	knowledge	knowledge	NOUN
issue-482	25	18	and	and	CCONJ
issue-482	25	19	experience	experience	NOUN
issue-482	25	20	of	of	ADP
issue-482	25	21	humanity	humanity	NOUN
issue-482	25	22	,	,	PUNCT
issue-482	25	23	the	the	DET
issue-482	25	24	internet	internet	NOUN
issue-482	25	25	is	be	AUX
issue-482	25	26	simultaneously	simultaneously	ADV
issue-482	25	27	an	an	DET
issue-482	25	28	environment	environment	NOUN
issue-482	25	29	for	for	ADP
issue-482	25	30	cooperation	cooperation	NOUN
issue-482	25	31	and	and	CCONJ
issue-482	25	32	communication	communication	NOUN
issue-482	25	33	,	,	PUNCT
issue-482	25	34	a	a	DET
issue-482	25	35	means	means	NOUN
issue-482	25	36	of	of	ADP
issue-482	25	37	worldwide	worldwide	ADJ
issue-482	25	38	broadcasting	broadcasting	NOUN
issue-482	25	39	and	and	CCONJ
issue-482	25	40	dissemination	dissemination	NOUN
issue-482	25	41	of	of	ADP
issue-482	25	42	information	information	NOUN
issue-482	25	43	,	,	PUNCT
issue-482	25	44	with	with	ADP
issue-482	25	45	the	the	DET
issue-482	25	46	necessary	necessary	ADJ
issue-482	25	47	complementarity	complementarity	NOUN
issue-482	25	48	and	and	CCONJ
issue-482	25	49	synergy	synergy	NOUN
issue-482	25	50	of	of	ADP
issue-482	25	51	all	all	DET
issue-482	25	52	branches	branch	NOUN
issue-482	25	53	of	of	ADP
issue-482	25	54	knowledge	knowledge	NOUN
issue-482	25	55	and	and	CCONJ
issue-482	25	56	life	life	NOUN
issue-482	25	57	aspects	aspect	NOUN
issue-482	25	58	of	of	ADP
issue-482	25	59	society	society	NOUN
issue-482	25	60	.	.	PUNCT
issue-482	26	1	the	the	DET
issue-482	26	2	internet	internet	NOUN
issue-482	26	3	serves	serve	VERB
issue-482	26	4	as	as	ADP
issue-482	26	5	a	a	DET
issue-482	26	6	convenient	convenient	ADJ
issue-482	26	7	and	and	CCONJ
issue-482	26	8	economically	economically	ADV
issue-482	26	9	attractive	attractive	ADJ
issue-482	26	10	virtual	virtual	ADJ
issue-482	26	11	business	business	NOUN
issue-482	26	12	area	area	NOUN
issue-482	26	13	with	with	ADP
issue-482	26	14	a	a	DET
issue-482	26	15	powerful	powerful	ADJ
issue-482	26	16	arsenal	arsenal	NOUN
issue-482	26	17	of	of	ADP
issue-482	26	18	fundamentally	fundamentally	ADV
issue-482	26	19	new	new	ADJ
issue-482	26	20	tools	tool	NOUN
issue-482	26	21	to	to	PART
issue-482	26	22	improve	improve	VERB
issue-482	26	23	profitability	profitability	NOUN
issue-482	26	24	.	.	PUNCT
issue-482	27	1	the	the	DET
issue-482	27	2	urgency	urgency	NOUN
issue-482	27	3	of	of	ADP
issue-482	27	4	the	the	DET
issue-482	27	5	work	work	NOUN
issue-482	27	6	is	be	AUX
issue-482	27	7	to	to	PART
issue-482	27	8	study	study	VERB
issue-482	27	9	both	both	CCONJ
issue-482	27	10	the	the	DET
issue-482	27	11	concept	concept	NOUN
issue-482	27	12	and	and	CCONJ
issue-482	27	13	classification	classification	NOUN
issue-482	27	14	of	of	ADP
issue-482	27	15	internet	internet	NOUN
issue-482	27	16	communications	communication	NOUN
issue-482	27	17	,	,	PUNCT
issue-482	27	18	as	as	ADV
issue-482	27	19	well	well	ADV
issue-482	27	20	as	as	ADP
issue-482	27	21	to	to	PART
issue-482	27	22	analyse	analyse	VERB
issue-482	27	23	the	the	DET
issue-482	27	24	possibility	possibility	NOUN
issue-482	27	25	of	of	ADP
issue-482	27	26	its	its	PRON
issue-482	27	27	practical	practical	ADJ
issue-482	27	28	use	use	NOUN
issue-482	27	29	.	.	PUNCT
issue-482	28	1	globalization	globalization	NOUN
issue-482	28	2	,	,	PUNCT
issue-482	28	3	informatisation	informatisation	NOUN
issue-482	28	4	,	,	PUNCT
issue-482	28	5	and	and	CCONJ
issue-482	28	6	virtualization	virtualization	NOUN
issue-482	28	7	at	at	ADP
issue-482	28	8	the	the	DET
issue-482	28	9	end	end	NOUN
issue-482	28	10	of	of	ADP
issue-482	28	11	the	the	DET
issue-482	28	12	xx	xx	NUM
issue-482	28	13	century	century	NOUN
issue-482	28	14	became	become	VERB
issue-482	28	15	the	the	DET
issue-482	28	16	key	key	ADJ
issue-482	28	17	themesvectors	themesvector	NOUN
issue-482	28	18	of	of	ADP
issue-482	28	19	the	the	DET
issue-482	28	20	influential	influential	ADJ
issue-482	28	21	paradigm	paradigm	NOUN
issue-482	28	22	of	of	ADP
issue-482	28	23	the	the	DET
issue-482	28	24	sciences	science	NOUN
issue-482	28	25	of	of	ADP
issue-482	28	26	man	man	NOUN
issue-482	28	27	and	and	CCONJ
issue-482	28	28	society	society	NOUN
issue-482	28	29	,	,	PUNCT
issue-482	28	30	changed	change	VERB
issue-482	28	31	the	the	DET
issue-482	28	32	direction	direction	NOUN
issue-482	28	33	in	in	ADP
issue-482	28	34	understanding	understand	VERB
issue-482	28	35	the	the	DET
issue-482	28	36	laws	law	NOUN
issue-482	28	37	of	of	ADP
issue-482	28	38	evolution	evolution	NOUN
issue-482	28	39	.	.	PUNCT
issue-482	29	1	informatisation	informatisation	NOUN
issue-482	29	2	and	and	CCONJ
issue-482	29	3	virtualization	virtualization	NOUN
issue-482	29	4	substantially	substantially	ADV
issue-482	29	5	change	change	VERB
issue-482	29	6	the	the	DET
issue-482	29	7	nature	nature	NOUN
issue-482	29	8	and	and	CCONJ
issue-482	29	9	laws	law	NOUN
issue-482	29	10	of	of	ADP
issue-482	29	11	market	market	NOUN
issue-482	29	12	development	development	NOUN
issue-482	29	13	,	,	PUNCT
issue-482	29	14	industrialization	industrialization	NOUN
issue-482	29	15	and	and	CCONJ
issue-482	29	16	technological	technological	ADJ
issue-482	29	17	progress	progress	NOUN
issue-482	29	18	,	,	PUNCT
issue-482	29	19	the	the	DET
issue-482	29	20	development	development	NOUN
issue-482	29	21	of	of	ADP
issue-482	29	22	network	network	NOUN
issue-482	29	23	flexible	flexible	ADJ
issue-482	29	24	forms	form	NOUN
issue-482	29	25	of	of	ADP
issue-482	29	26	intercultural	intercultural	ADJ
issue-482	29	27	and	and	CCONJ
issue-482	29	28	international	international	ADJ
issue-482	29	29	engagement	engagement	NOUN
issue-482	29	30	of	of	ADP
issue-482	29	31	all	all	DET
issue-482	29	32	elements	element	NOUN
issue-482	29	33	of	of	ADP
issue-482	29	34	socioeconomic	socioeconomic	ADJ
issue-482	29	35	systems	system	NOUN
issue-482	29	36	,	,	PUNCT
issue-482	29	37	deny	deny	VERB
issue-482	29	38	the	the	DET
issue-482	29	39	organizational	organizational	ADJ
issue-482	29	40	dominant	dominant	NOUN
issue-482	29	41	of	of	ADP
issue-482	29	42	national	national	ADJ
issue-482	29	43	and	and	CCONJ
issue-482	29	44	material	material	NOUN
issue-482	29	45	,	,	PUNCT
issue-482	29	46	limiting	limit	VERB
issue-482	29	47	transaction	transaction	NOUN
issue-482	29	48	costs	cost	NOUN
issue-482	29	49	,	,	PUNCT
issue-482	29	50	speed	speed	NOUN
issue-482	29	51	,	,	PUNCT
issue-482	29	52	and	and	CCONJ
issue-482	29	53	spatial	spatial	ADJ
issue-482	29	54	range	range	NOUN
issue-482	29	55	in	in	ADP
issue-482	29	56	the	the	DET
issue-482	29	57	execution	execution	NOUN
issue-482	29	58	of	of	ADP
issue-482	29	59	operations	operation	NOUN
issue-482	29	60	.	.	PUNCT
issue-482	30	1	the	the	DET
issue-482	30	2	issues	issue	NOUN
issue-482	30	3	of	of	ADP
issue-482	30	4	internet	internet	NOUN
issue-482	30	5	marketing	marketing	NOUN
issue-482	30	6	development	development	NOUN
issue-482	30	7	are	be	AUX
issue-482	30	8	considered	consider	VERB
issue-482	30	9	in	in	ADP
issue-482	30	10	the	the	DET
issue-482	30	11	scientific	scientific	ADJ
issue-482	30	12	works	work	NOUN
issue-482	30	13	of	of	ADP
issue-482	30	14	such	such	ADJ
issue-482	30	15	scholars	scholar	NOUN
issue-482	30	16	as	as	ADP
issue-482	30	17	p.	p.	PROPN
issue-482	30	18	braslavskyi	braslavskyi	PROPN
issue-482	30	19	,	,	PUNCT
issue-482	30	20	s.	s.	PROPN
issue-482	30	21	harkavenko	harkavenko	PROPN
issue-482	30	22	,	,	PUNCT
issue-482	30	23	l.	l.	PROPN
issue-482	30	24	hlinenko	hlinenko	PROPN
issue-482	30	25	,	,	PUNCT
issue-482	30	26	t.	t.	PROPN
issue-482	30	27	zatonatska	zatonatska	PROPN
issue-482	30	28	,	,	PUNCT
issue-482	30	29	s.	s.	PROPN
issue-482	30	30	illiashenko	illiashenko	PROPN
issue-482	30	31	,	,	PUNCT
issue-482	30	32	i.	i.	PROPN
issue-482	30	33	kozak	kozak	PROPN
issue-482	30	34	,	,	PUNCT
issue-482	30	35	m.	m.	PROPN
issue-482	30	36	lebedenko	lebedenko	PROPN
issue-482	30	37	,	,	PUNCT
issue-482	30	38	i.	i.	PROPN
issue-482	30	39	lytovchenko	lytovchenko	PROPN
issue-482	30	40	,	,	PUNCT
issue-482	30	41	m.	m.	NOUN
issue-482	30	42	makarov	makarov	PROPN
issue-482	30	43	,	,	PUNCT
issue-482	30	44	o.	o.	PROPN
issue-482	30	45	muzyka	muzyka	PROPN
issue-482	30	46	,	,	PUNCT
issue-482	30	47	v.	v.	ADP
issue-482	30	48	pylypchuk	pylypchuk	NOUN
issue-482	30	49	,	,	PUNCT
issue-482	30	50	v.	v.	ADP
issue-482	30	51	pleskach	pleskach	NOUN
issue-482	30	52	,	,	PUNCT
issue-482	30	53	t.	t.	PROPN
issue-482	30	54	prymak	prymak	PROPN
issue-482	30	55	,	,	PUNCT
issue-482	30	56	i.	i.	PROPN
issue-482	30	57	reshetnikova	reshetnikova	PROPN
issue-482	30	58	.	.	PUNCT
issue-482	31	1	founders	founder	NOUN
issue-482	31	2	of	of	ADP
issue-482	31	3	studies	study	NOUN
issue-482	31	4	on	on	ADP
issue-482	31	5	internet	internet	NOUN
issue-482	31	6	marketing	marketing	NOUN
issue-482	31	7	development	development	NOUN
issue-482	31	8	were	be	AUX
issue-482	31	9	the	the	DET
issue-482	31	10	following	follow	VERB
issue-482	31	11	scholars	scholar	NOUN
issue-482	31	12	:	:	PUNCT
issue-482	31	13	j.	j.	PROPN
issue-482	31	14	beaumont	beaumont	PROPN
issue-482	31	15	,	,	PUNCT
issue-482	31	16	e.	e.	PROPN
issue-482	31	17	awad	awad	PROPN
issue-482	31	18	,	,	PUNCT
issue-482	31	19	g.	g.	PROPN
issue-482	31	20	milne	milne	PROPN
issue-482	31	21	,	,	PUNCT
issue-482	31	22	r.	r.	PROPN
issue-482	31	23	wilson	wilson	PROPN
issue-482	31	24	,	,	PUNCT
issue-482	31	25	w.	w.	PROPN
issue-482	31	26	hanson	hanson	PROPN
issue-482	31	27	.	.	PUNCT
issue-482	32	1	the	the	DET
issue-482	32	2	works	work	NOUN
issue-482	32	3	of	of	ADP
issue-482	32	4	these	these	DET
issue-482	32	5	authors	author	NOUN
issue-482	32	6	cover	cover	VERB
issue-482	32	7	the	the	DET
issue-482	32	8	principles	principle	NOUN
issue-482	32	9	and	and	CCONJ
issue-482	32	10	foundations	foundation	NOUN
issue-482	32	11	of	of	ADP
issue-482	32	12	marketing	marketing	NOUN
issue-482	32	13	in	in	ADP
issue-482	32	14	the	the	DET
issue-482	32	15	global	global	ADJ
issue-482	32	16	network	network	NOUN
issue-482	32	17	,	,	PUNCT
issue-482	32	18	as	as	ADP
issue-482	32	19	in	in	ADP
issue-482	32	20	a	a	DET
issue-482	32	21	special	special	ADJ
issue-482	32	22	environment	environment	NOUN
issue-482	32	23	for	for	ADP
issue-482	32	24	the	the	DET
issue-482	32	25	promotion	promotion	NOUN
issue-482	32	26	of	of	ADP
issue-482	32	27	goods	good	NOUN
issue-482	32	28	and	and	CCONJ
issue-482	32	29	services	service	NOUN
issue-482	32	30	in	in	ADP
issue-482	32	31	the	the	DET
issue-482	32	32	market	market	NOUN
issue-482	32	33	,	,	PUNCT
issue-482	32	34	modern	modern	ADJ
issue-482	32	35	approaches	approach	NOUN
issue-482	32	36	to	to	ADP
issue-482	32	37	managing	manage	VERB
issue-482	32	38	the	the	DET
issue-482	32	39	marketing	marketing	NOUN
issue-482	32	40	complex	complex	NOUN
issue-482	32	41	,	,	PUNCT
issue-482	32	42	the	the	DET
issue-482	32	43	specific	specific	ADJ
issue-482	32	44	application	application	NOUN
issue-482	32	45	of	of	ADP
issue-482	32	46	its	its	PRON
issue-482	32	47	individual	individual	ADJ
issue-482	32	48	tools	tool	NOUN
issue-482	32	49	.	.	PUNCT
issue-482	33	1	it	it	PRON
issue-482	33	2	should	should	AUX
issue-482	33	3	be	be	AUX
issue-482	33	4	noted	note	VERB
issue-482	33	5	that	that	SCONJ
issue-482	33	6	in	in	ADP
issue-482	33	7	existing	exist	VERB
issue-482	33	8	scientific	scientific	ADJ
issue-482	33	9	papers	paper	NOUN
issue-482	33	10	,	,	PUNCT
issue-482	33	11	insufficient	insufficient	ADJ
issue-482	33	12	attention	attention	NOUN
issue-482	33	13	is	be	AUX
issue-482	33	14	paid	pay	VERB
issue-482	33	15	to	to	ADP
issue-482	33	16	the	the	DET
issue-482	33	17	issues	issue	NOUN
issue-482	33	18	of	of	ADP
issue-482	33	19	assessing	assess	VERB
issue-482	33	20	the	the	DET
issue-482	33	21	economic	economic	ADJ
issue-482	33	22	efficiency	efficiency	NOUN
issue-482	33	23	of	of	ADP
issue-482	33	24	internet	internet	NOUN
issue-482	33	25	marketing	marketing	NOUN
issue-482	33	26	,	,	PUNCT
issue-482	33	27	its	its	PRON
issue-482	33	28	methodological	methodological	ADJ
issue-482	33	29	algorithms	algorithm	NOUN
issue-482	33	30	and	and	CCONJ
issue-482	33	31	techniques	technique	NOUN
issue-482	33	32	,	,	PUNCT
issue-482	33	33	as	as	ADV
issue-482	33	34	well	well	ADV
issue-482	33	35	as	as	ADP
issue-482	33	36	a	a	DET
issue-482	33	37	new	new	ADJ
issue-482	33	38	systematization	systematization	NOUN
issue-482	33	39	of	of	ADP
issue-482	33	40	classification	classification	NOUN
issue-482	33	41	approaches	approach	NOUN
issue-482	33	42	,	,	PUNCT
issue-482	33	43	which	which	PRON
issue-482	33	44	take	take	VERB
issue-482	33	45	into	into	ADP
issue-482	33	46	account	account	NOUN
issue-482	33	47	the	the	DET
issue-482	33	48	interpenetration	interpenetration	NOUN
issue-482	33	49	of	of	ADP
issue-482	33	50	previously	previously	ADV
issue-482	33	51	isolated	isolate	VERB
issue-482	33	52	elements	element	NOUN
issue-482	33	53	.	.	PUNCT
issue-482	34	1	the	the	DET
issue-482	34	2	purpose	purpose	NOUN
issue-482	34	3	of	of	ADP
issue-482	34	4	the	the	DET
issue-482	34	5	study	study	NOUN
issue-482	34	6	is	be	AUX
issue-482	34	7	to	to	PART
issue-482	34	8	systematize	systematize	VERB
issue-482	34	9	the	the	DET
issue-482	34	10	methodological	methodological	ADJ
issue-482	34	11	foundations	foundation	NOUN
issue-482	34	12	for	for	ADP
issue-482	34	13	assessing	assess	VERB
issue-482	34	14	the	the	DET
issue-482	34	15	effectiveness	effectiveness	NOUN
issue-482	34	16	of	of	ADP
issue-482	34	17	marketing	marketing	NOUN
issue-482	34	18	communications	communication	NOUN
issue-482	34	19	on	on	ADP
issue-482	34	20	the	the	DET
issue-482	34	21	internet	internet	NOUN
issue-482	34	22	.	.	PUNCT
issue-482	35	1	2	2	X
issue-482	35	2	.	.	X
issue-482	35	3	the	the	DET
issue-482	35	4	methodology	methodology	NOUN
issue-482	35	5	of	of	ADP
issue-482	35	6	research	research	NOUN
issue-482	35	7	the	the	DET
issue-482	35	8	development	development	NOUN
issue-482	35	9	of	of	ADP
issue-482	35	10	communications	communication	NOUN
issue-482	35	11	,	,	PUNCT
issue-482	35	12	their	their	PRON
issue-482	35	13	means	mean	NOUN
issue-482	35	14	,	,	PUNCT
issue-482	35	15	and	and	CCONJ
issue-482	35	16	technologies	technology	NOUN
issue-482	35	17	has	have	VERB
issue-482	35	18	serious	serious	ADJ
issue-482	35	19	and	and	CCONJ
issue-482	35	20	large	large	ADJ
issue-482	35	21	-	-	PUNCT
issue-482	35	22	scale	scale	NOUN
issue-482	35	23	sociopsychological	sociopsychological	NOUN
issue-482	35	24	,	,	PUNCT
issue-482	35	25	cultural	cultural	ADJ
issue-482	35	26	,	,	PUNCT
issue-482	35	27	and	and	CCONJ
issue-482	35	28	economic	economic	ADJ
issue-482	35	29	consequences	consequence	NOUN
issue-482	35	30	for	for	ADP
issue-482	35	31	the	the	DET
issue-482	35	32	entire	entire	ADJ
issue-482	35	33	society	society	NOUN
issue-482	35	34	,	,	PUNCT
issue-482	35	35	including	include	VERB
issue-482	35	36	for	for	ADP
issue-482	35	37	marketing	marketing	NOUN
issue-482	35	38	.	.	PUNCT
issue-482	36	1	h.	h.	PROPN
issue-482	36	2	mcluhan	mcluhan	PROPN
issue-482	36	3	defines	define	VERB
issue-482	36	4	the	the	DET
issue-482	36	5	leading	lead	VERB
issue-482	36	6	role	role	NOUN
issue-482	36	7	of	of	ADP
issue-482	36	8	communication	communication	NOUN
issue-482	36	9	technologies	technology	NOUN
issue-482	36	10	as	as	ADP
issue-482	36	11	a	a	DET
issue-482	36	12	decisive	decisive	ADJ
issue-482	36	13	factor	factor	NOUN
issue-482	36	14	in	in	ADP
issue-482	36	15	the	the	DET
issue-482	36	16	process	process	NOUN
issue-482	36	17	of	of	ADP
issue-482	36	18	formation	formation	NOUN
issue-482	36	19	of	of	ADP
issue-482	36	20	socio	socio	NOUN
issue-482	36	21	-	-	PUNCT
issue-482	36	22	economic	economic	ADJ
issue-482	36	23	systems	system	NOUN
issue-482	36	24	:	:	PUNCT
issue-482	36	25	“	"	PUNCT
issue-482	36	26	…	…	PUNCT
issue-482	36	27	the	the	DET
issue-482	36	28	personal	personal	ADJ
issue-482	36	29	and	and	CCONJ
issue-482	36	30	social	social	ADJ
issue-482	36	31	consequences	consequence	NOUN
issue-482	36	32	of	of	ADP
issue-482	36	33	any	any	DET
issue-482	36	34	means	mean	NOUN
issue-482	36	35	of	of	ADP
issue-482	36	36	communication	communication	NOUN
issue-482	36	37	,	,	PUNCT
issue-482	36	38	that	that	ADV
issue-482	36	39	is	is	ADV
issue-482	36	40	,	,	PUNCT
issue-482	36	41	any	any	DET
issue-482	36	42	our	our	PRON
issue-482	36	43	extension	extension	NOUN
issue-482	36	44	outward	outward	ADV
issue-482	36	45	,	,	PUNCT
issue-482	36	46	come	come	VERB
issue-482	36	47	from	from	ADP
issue-482	36	48	a	a	DET
issue-482	36	49	new	new	ADJ
issue-482	36	50	scale	scale	NOUN
issue-482	36	51	brought	bring	VERB
issue-482	36	52	about	about	ADP
issue-482	36	53	by	by	ADP
issue-482	36	54	each	each	DET
issue-482	36	55	such	such	ADJ
issue-482	36	56	extension	extension	NOUN
issue-482	36	57	or	or	CCONJ
issue-482	36	58	new	new	ADJ
issue-482	36	59	technology	technology	NOUN
issue-482	36	60	in	in	ADP
issue-482	36	61	our	our	PRON
issue-482	36	62	affairs	affair	NOUN
issue-482	36	63	”	"	PUNCT
issue-482	36	64	(	(	PUNCT
issue-482	36	65	mcluhan	mcluhan	PROPN
issue-482	36	66	,	,	PUNCT
issue-482	36	67	2006	2006	NUM
issue-482	36	68	)	)	PUNCT
issue-482	36	69	.	.	PUNCT
issue-482	37	1	after	after	ADV
issue-482	37	2	all	all	ADV
issue-482	37	3	,	,	PUNCT
issue-482	37	4	any	any	DET
issue-482	37	5	extensions	extension	NOUN
issue-482	37	6	of	of	ADP
issue-482	37	7	channels	channel	NOUN
issue-482	37	8	and	and	CCONJ
issue-482	37	9	communication	communication	NOUN
issue-482	37	10	devices	device	NOUN
issue-482	37	11	,	,	PUNCT
issue-482	37	12	time	time	NOUN
issue-482	37	13	and	and	CCONJ
issue-482	37	14	functionality	functionality	NOUN
issue-482	37	15	of	of	ADP
issue-482	37	16	the	the	DET
issue-482	37	17	person	person	NOUN
issue-482	37	18	’s	’s	PART
issue-482	37	19	stay	stay	NOUN
issue-482	37	20	in	in	ADP
issue-482	37	21	the	the	DET
issue-482	37	22	online	online	ADJ
issue-482	37	23	mode	mode	NOUN
issue-482	37	24	is	be	AUX
issue-482	37	25	connected	connect	VERB
issue-482	37	26	and	and	CCONJ
issue-482	37	27	causes	cause	VERB
issue-482	37	28	changes	change	NOUN
issue-482	37	29	in	in	ADP
issue-482	37	30	the	the	DET
issue-482	37	31	limits	limit	NOUN
issue-482	37	32	of	of	ADP
issue-482	37	33	his	his	PRON
issue-482	37	34	/	/	SYM
issue-482	37	35	her	her	PRON
issue-482	37	36	consciousness	consciousness	NOUN
issue-482	37	37	and	and	CCONJ
issue-482	37	38	the	the	DET
issue-482	37	39	horizons	horizon	NOUN
issue-482	37	40	of	of	ADP
issue-482	37	41	perception	perception	NOUN
issue-482	37	42	of	of	ADP
issue-482	37	43	the	the	DET
issue-482	37	44	prospect	prospect	NOUN
issue-482	37	45	.	.	PUNCT
issue-482	38	1	in	in	ADP
issue-482	38	2	the	the	DET
issue-482	38	3	literature	literature	NOUN
issue-482	38	4	,	,	PUNCT
issue-482	38	5	there	there	PRON
issue-482	38	6	are	be	VERB
issue-482	38	7	often	often	ADV
issue-482	38	8	limited	limited	ADJ
issue-482	38	9	definitions	definition	NOUN
issue-482	38	10	of	of	ADP
issue-482	38	11	interactivity	interactivity	NOUN
issue-482	38	12	that	that	PRON
issue-482	38	13	do	do	AUX
issue-482	38	14	not	not	PART
issue-482	38	15	reveal	reveal	VERB
issue-482	38	16	the	the	DET
issue-482	38	17	essence	essence	NOUN
issue-482	38	18	and	and	CCONJ
issue-482	38	19	do	do	AUX
issue-482	38	20	not	not	PART
issue-482	38	21	allow	allow	VERB
issue-482	38	22	fully	fully	ADV
issue-482	38	23	realizing	realize	VERB
issue-482	38	24	the	the	DET
issue-482	38	25	marketing	marketing	NOUN
issue-482	38	26	opportunities	opportunity	NOUN
issue-482	38	27	associated	associate	VERB
issue-482	38	28	with	with	ADP
issue-482	38	29	its	its	PRON
issue-482	38	30	phenomena	phenomenon	NOUN
issue-482	38	31	(	(	PUNCT
issue-482	38	32	andropova	andropova	PROPN
issue-482	38	33	,	,	PUNCT
issue-482	38	34	2009	2009	NUM
issue-482	38	35	)	)	PUNCT
issue-482	38	36	.	.	PUNCT
issue-482	39	1	in	in	ADP
issue-482	39	2	particular	particular	ADJ
issue-482	39	3	,	,	PUNCT
issue-482	39	4	“	"	PUNCT
issue-482	39	5	interactivity	interactivity	NOUN
issue-482	39	6	is	be	AUX
issue-482	39	7	the	the	DET
issue-482	39	8	principle	principle	NOUN
issue-482	39	9	of	of	ADP
issue-482	39	10	organizing	organize	VERB
issue-482	39	11	a	a	DET
issue-482	39	12	system	system	NOUN
issue-482	39	13	,	,	PUNCT
issue-482	39	14	in	in	ADP
issue-482	39	15	which	which	PRON
issue-482	39	16	the	the	DET
issue-482	39	17	goal	goal	NOUN
issue-482	39	18	is	be	AUX
issue-482	39	19	achieved	achieve	VERB
issue-482	39	20	through	through	ADP
issue-482	39	21	an	an	DET
issue-482	39	22	information	information	NOUN
issue-482	39	23	exchange	exchange	NOUN
issue-482	39	24	among	among	ADP
issue-482	39	25	elements	element	NOUN
issue-482	39	26	of	of	ADP
issue-482	39	27	this	this	DET
issue-482	39	28	system	system	NOUN
issue-482	39	29	”	"	PUNCT
issue-482	39	30	(	(	PUNCT
issue-482	39	31	bozhkova	bozhkova	NOUN
issue-482	39	32	,	,	PUNCT
issue-482	39	33	2013	2013	NUM
issue-482	39	34	)	)	PUNCT
issue-482	39	35	.	.	PUNCT
issue-482	40	1	leaving	leave	VERB
issue-482	40	2	aside	aside	ADV
issue-482	40	3	the	the	DET
issue-482	40	4	nature	nature	NOUN
issue-482	40	5	of	of	ADP
issue-482	40	6	the	the	DET
issue-482	40	7	intended	intend	VERB
issue-482	40	8	interaction	interaction	NOUN
issue-482	40	9	,	,	PUNCT
issue-482	40	10	the	the	DET
issue-482	40	11	researchers	researcher	NOUN
issue-482	40	12	create	create	VERB
issue-482	40	13	the	the	DET
issue-482	40	14	preconditions	precondition	NOUN
issue-482	40	15	for	for	ADP
issue-482	40	16	errors	error	NOUN
issue-482	40	17	in	in	ADP
issue-482	40	18	classifications	classification	NOUN
issue-482	40	19	,	,	PUNCT
issue-482	40	20	methodological	methodological	ADJ
issue-482	40	21	developments	development	NOUN
issue-482	40	22	,	,	PUNCT
issue-482	40	23	and	and	CCONJ
issue-482	40	24	the	the	DET
issue-482	40	25	evaluation	evaluation	NOUN
issue-482	40	26	of	of	ADP
issue-482	40	27	the	the	DET
issue-482	40	28	effectiveness	effectiveness	NOUN
issue-482	40	29	of	of	ADP
issue-482	40	30	communications	communication	NOUN
issue-482	40	31	.	.	PUNCT
issue-482	41	1	today	today	NOUN
issue-482	41	2	,	,	PUNCT
issue-482	41	3	interactive	interactive	ADJ
issue-482	41	4	video	video	NOUN
issue-482	41	5	,	,	PUNCT
issue-482	41	6	gaming	gaming	NOUN
issue-482	41	7	technologies	technology	NOUN
issue-482	41	8	,	,	PUNCT
issue-482	41	9	which	which	PRON
issue-482	41	10	are	be	AUX
issue-482	41	11	increasingly	increasingly	ADV
issue-482	41	12	used	use	VERB
issue-482	41	13	in	in	ADP
issue-482	41	14	the	the	DET
issue-482	41	15	creation	creation	NOUN
issue-482	41	16	of	of	ADP
issue-482	41	17	advertising	advertising	NOUN
issue-482	41	18	and	and	CCONJ
issue-482	41	19	communication	communication	NOUN
issue-482	41	20	materials	material	NOUN
issue-482	41	21	,	,	PUNCT
issue-482	41	22	provide	provide	VERB
issue-482	41	23	unprecedented	unprecedented	ADJ
issue-482	41	24	opportunities	opportunity	NOUN
issue-482	41	25	for	for	SCONJ
issue-482	41	26	users	user	NOUN
issue-482	41	27	to	to	PART
issue-482	41	28	create	create	VERB
issue-482	41	29	and	and	CCONJ
issue-482	41	30	flexibly	flexibly	ADV
issue-482	41	31	change	change	VERB
issue-482	41	32	their	their	PRON
issue-482	41	33	own	own	ADJ
issue-482	41	34	scenarios	scenario	NOUN
issue-482	41	35	for	for	ADP
issue-482	41	36	the	the	DET
issue-482	41	37	development	development	NOUN
issue-482	41	38	of	of	ADP
issue-482	41	39	events	event	NOUN
issue-482	41	40	,	,	PUNCT
issue-482	41	41	to	to	PART
issue-482	41	42	guide	guide	VERB
issue-482	41	43	the	the	DET
issue-482	41	44	history	history	NOUN
issue-482	41	45	of	of	ADP
issue-482	41	46	the	the	DET
issue-482	41	47	video	video	NOUN
issue-482	41	48	and	and	CCONJ
issue-482	41	49	its	its	PRON
issue-482	41	50	heroes	hero	NOUN
issue-482	41	51	,	,	PUNCT
issue-482	41	52	which	which	PRON
issue-482	41	53	,	,	PUNCT
issue-482	41	54	among	among	ADP
issue-482	41	55	other	other	ADJ
issue-482	41	56	things	thing	NOUN
issue-482	41	57	,	,	PUNCT
issue-482	41	58	makes	make	VERB
issue-482	41	59	it	it	PRON
issue-482	41	60	possible	possible	ADJ
issue-482	41	61	to	to	PART
issue-482	41	62	make	make	VERB
issue-482	41	63	the	the	DET
issue-482	41	64	presentation	presentation	NOUN
issue-482	41	65	object	object	VERB
issue-482	41	66	not	not	PART
issue-482	41	67	only	only	ADV
issue-482	41	68	goods	good	NOUN
issue-482	41	69	or	or	CCONJ
issue-482	41	70	services	service	NOUN
issue-482	41	71	but	but	CCONJ
issue-482	41	72	also	also	ADV
issue-482	41	73	the	the	DET
issue-482	41	74	practice	practice	NOUN
issue-482	41	75	of	of	ADP
issue-482	41	76	behaviour	behaviour	NOUN
issue-482	41	77	in	in	ADP
issue-482	41	78	different	different	ADJ
issue-482	41	79	situations	situation	NOUN
issue-482	41	80	of	of	ADP
issue-482	41	81	their	their	PRON
issue-482	41	82	purchase	purchase	NOUN
issue-482	41	83	and	and	CCONJ
issue-482	41	84	consumption	consumption	NOUN
issue-482	41	85	.	.	PUNCT
issue-482	42	1	accordingly	accordingly	ADV
issue-482	42	2	,	,	PUNCT
issue-482	42	3	among	among	ADP
issue-482	42	4	advertisers	advertiser	NOUN
issue-482	42	5	and	and	CCONJ
issue-482	42	6	representatives	representative	NOUN
issue-482	42	7	of	of	ADP
issue-482	42	8	different	different	ADJ
issue-482	42	9	target	target	NOUN
issue-482	42	10	audiences	audience	NOUN
issue-482	42	11	,	,	PUNCT
issue-482	42	12	commercials	commercial	NOUN
issue-482	42	13	are	be	AUX
issue-482	42	14	gaining	gain	VERB
issue-482	42	15	in	in	ADP
issue-482	42	16	popularity	popularity	NOUN
issue-482	42	17	that	that	SCONJ
issue-482	42	18	not	not	PART
issue-482	42	19	only	only	ADV
issue-482	42	20	and	and	CCONJ
issue-482	42	21	not	not	PART
issue-482	42	22	so	so	ADV
issue-482	42	23	much	much	ADJ
issue-482	42	24	provide	provide	VERB
issue-482	42	25	(	(	PUNCT
issue-482	42	26	represent	represent	NOUN
issue-482	42	27	)	)	PUNCT
issue-482	42	28	information	information	NOUN
issue-482	42	29	in	in	ADP
issue-482	42	30	graphics	graphic	NOUN
issue-482	42	31	,	,	PUNCT
issue-482	42	32	video	video	NOUN
issue-482	42	33	or	or	CCONJ
issue-482	42	34	other	other	ADJ
issue-482	42	35	format	format	NOUN
issue-482	42	36	as	as	SCONJ
issue-482	42	37	they	they	PRON
issue-482	42	38	interact	interact	VERB
issue-482	42	39	with	with	ADP
issue-482	42	40	the	the	DET
issue-482	42	41	user	user	NOUN
issue-482	42	42	,	,	PUNCT
issue-482	42	43	turning	turn	VERB
issue-482	42	44	it	it	PRON
issue-482	42	45	from	from	ADP
issue-482	42	46	observer	observer	NOUN
issue-482	42	47	to	to	ADP
issue-482	42	48	event	event	NOUN
issue-482	42	49	participant	participant	NOUN
issue-482	42	50	,	,	PUNCT
issue-482	42	51	fully	fully	ADV
issue-482	42	52	integrate	integrate	VERB
issue-482	42	53	processes	process	NOUN
issue-482	42	54	of	of	ADP
issue-482	42	55	active	active	ADJ
issue-482	42	56	presentation	presentation	NOUN
issue-482	42	57	of	of	ADP
issue-482	42	58	proposals	proposal	NOUN
issue-482	42	59	and	and	CCONJ
issue-482	42	60	persuasion	persuasion	NOUN
issue-482	42	61	in	in	ADP
issue-482	42	62	making	make	VERB
issue-482	42	63	purchasing	purchasing	NOUN
issue-482	42	64	decisions	decision	NOUN
issue-482	42	65	.	.	PUNCT
issue-482	43	1	such	such	ADJ
issue-482	43	2	technologies	technology	NOUN
issue-482	43	3	and	and	CCONJ
issue-482	43	4	practices	practice	NOUN
issue-482	43	5	provide	provide	VERB
issue-482	43	6	a	a	DET
issue-482	43	7	high	high	ADJ
issue-482	43	8	level	level	NOUN
issue-482	43	9	of	of	ADP
issue-482	43	10	consumer	consumer	NOUN
issue-482	43	11	engagement	engagement	NOUN
issue-482	43	12	in	in	ADP
issue-482	43	13	communication	communication	NOUN
issue-482	43	14	and	and	CCONJ
issue-482	43	15	sales	sale	NOUN
issue-482	43	16	processes	process	NOUN
issue-482	43	17	,	,	PUNCT
issue-482	43	18	high	high	ADJ
issue-482	43	19	quality	quality	NOUN
issue-482	43	20	and	and	CCONJ
issue-482	43	21	performance	performance	NOUN
issue-482	43	22	of	of	ADP
issue-482	43	23	contact	contact	NOUN
issue-482	43	24	with	with	ADP
issue-482	43	25	the	the	DET
issue-482	43	26	audience	audience	NOUN
issue-482	43	27	(	(	PUNCT
issue-482	43	28	gayeva	gayeva	PROPN
issue-482	43	29	,	,	PUNCT
issue-482	43	30	2015	2015	NUM
issue-482	43	31	)	)	PUNCT
issue-482	43	32	.	.	PUNCT
issue-482	44	1	thus	thus	ADV
issue-482	44	2	,	,	PUNCT
issue-482	44	3	we	we	PRON
issue-482	44	4	will	will	AUX
issue-482	44	5	define	define	VERB
issue-482	44	6	interactive	interactive	ADJ
issue-482	44	7	marketing	marketing	NOUN
issue-482	44	8	communications	communication	NOUN
issue-482	44	9	as	as	ADP
issue-482	44	10	a	a	DET
issue-482	44	11	mutually	mutually	ADV
issue-482	44	12	active	active	ADJ
issue-482	44	13	informational	informational	ADJ
issue-482	44	14	interaction	interaction	NOUN
issue-482	44	15	of	of	ADP
issue-482	44	16	market	market	NOUN
issue-482	44	17	participants	participant	NOUN
issue-482	44	18	that	that	PRON
issue-482	44	19	are	be	AUX
issue-482	44	20	multilevelly	multilevelly	ADV
issue-482	44	21	connected	connect	VERB
issue-482	44	22	in	in	ADP
issue-482	44	23	real	real	ADJ
issue-482	44	24	time	time	NOUN
issue-482	44	25	by	by	ADP
issue-482	44	26	content	content	NOUN
issue-482	44	27	and	and	CCONJ
issue-482	44	28	contexts	context	NOUN
issue-482	44	29	,	,	PUNCT
issue-482	44	30	in	in	ADP
issue-482	44	31	order	order	NOUN
issue-482	44	32	to	to	PART
issue-482	44	33	increase	increase	VERB
issue-482	44	34	the	the	DET
issue-482	44	35	efficiency	efficiency	NOUN
issue-482	44	36	of	of	ADP
issue-482	44	37	exchanges	exchange	NOUN
issue-482	44	38	and	and	CCONJ
issue-482	44	39	meet	meet	VERB
issue-482	44	40	their	their	PRON
issue-482	44	41	needs	need	NOUN
issue-482	44	42	.	.	PUNCT
issue-482	45	1	baltic	baltic	PROPN
issue-482	45	2	journal	journal	PROPN
issue-482	45	3	of	of	ADP
issue-482	45	4	economic	economic	ADJ
issue-482	45	5	studies	study	NOUN
issue-482	45	6	78	78	NUM
issue-482	45	7	vol	vol	NOUN
issue-482	45	8	.	.	PROPN
issue-482	46	1	4	4	NUM
issue-482	46	2	,	,	PUNCT
issue-482	46	3	no	no	INTJ
issue-482	46	4	.	.	NOUN
issue-482	46	5	4	4	NUM
issue-482	46	6	,	,	PUNCT
issue-482	46	7	2018	2018	NUM
issue-482	46	8	in	in	ADP
issue-482	46	9	our	our	PRON
issue-482	46	10	view	view	NOUN
issue-482	46	11	,	,	PUNCT
issue-482	46	12	interactivity	interactivity	NOUN
issue-482	46	13	in	in	ADP
issue-482	46	14	internet	internet	NOUN
issue-482	46	15	marketing	marketing	NOUN
issue-482	46	16	communications	communication	NOUN
issue-482	46	17	should	should	AUX
issue-482	46	18	be	be	AUX
issue-482	46	19	considered	consider	VERB
issue-482	46	20	at	at	ADP
issue-482	46	21	three	three	NUM
issue-482	46	22	hierarchical	hierarchical	ADJ
issue-482	46	23	levels	level	NOUN
issue-482	46	24	:	:	PUNCT
issue-482	46	25	i.	i.	NOUN
issue-482	46	26	interactivity	interactivity	PROPN
issue-482	46	27	,	,	PUNCT
issue-482	46	28	where	where	SCONJ
issue-482	46	29	the	the	DET
issue-482	46	30	user	user	NOUN
issue-482	46	31	of	of	ADP
issue-482	46	32	information	information	NOUN
issue-482	46	33	becomes	become	VERB
issue-482	46	34	its	its	PRON
issue-482	46	35	active	active	ADJ
issue-482	46	36	generator	generator	NOUN
issue-482	46	37	.	.	PUNCT
issue-482	47	1	ii	ii	PROPN
issue-482	47	2	.	.	PUNCT
issue-482	48	1	socialization	socialization	NOUN
issue-482	48	2	of	of	ADP
issue-482	48	3	communication	communication	NOUN
issue-482	48	4	projects	project	NOUN
issue-482	48	5	,	,	PUNCT
issue-482	48	6	when	when	SCONJ
issue-482	48	7	the	the	DET
issue-482	48	8	subject	subject	NOUN
issue-482	48	9	of	of	ADP
issue-482	48	10	discussion	discussion	NOUN
issue-482	48	11	becomes	become	VERB
issue-482	48	12	the	the	DET
issue-482	48	13	basis	basis	NOUN
issue-482	48	14	of	of	ADP
issue-482	48	15	a	a	DET
issue-482	48	16	large	large	ADJ
issue-482	48	17	-	-	PUNCT
issue-482	48	18	scale	scale	NOUN
issue-482	48	19	social	social	ADJ
issue-482	48	20	movement	movement	NOUN
issue-482	48	21	.	.	PUNCT
issue-482	49	1	iii	iii	X
issue-482	49	2	.	.	PUNCT
issue-482	49	3	interpenetration	interpenetration	NOUN
issue-482	49	4	of	of	ADP
issue-482	49	5	global	global	ADJ
issue-482	49	6	social	social	ADJ
issue-482	49	7	networks	network	NOUN
issue-482	49	8	,	,	PUNCT
issue-482	49	9	internet	internet	NOUN
issue-482	49	10	communities	community	NOUN
issue-482	49	11	,	,	PUNCT
issue-482	49	12	and	and	CCONJ
issue-482	49	13	similar	similar	ADJ
issue-482	49	14	associations	association	NOUN
issue-482	49	15	,	,	PUNCT
issue-482	49	16	collective	collective	ADJ
issue-482	49	17	actors	actor	NOUN
issue-482	49	18	(	(	PUNCT
issue-482	49	19	of	of	ADP
issue-482	49	20	communication	communication	NOUN
issue-482	49	21	,	,	PUNCT
issue-482	49	22	procurement	procurement	NOUN
issue-482	49	23	,	,	PUNCT
issue-482	49	24	etc	etc	X
issue-482	49	25	.	.	X
issue-482	49	26	)	)	PUNCT
issue-482	49	27	.	.	PUNCT
issue-482	50	1	in	in	ADP
issue-482	50	2	internet	internet	NOUN
issue-482	50	3	marketing	marketing	NOUN
issue-482	50	4	communications	communication	NOUN
issue-482	50	5	,	,	PUNCT
issue-482	50	6	the	the	DET
issue-482	50	7	preconditions	precondition	NOUN
issue-482	50	8	for	for	ADP
issue-482	50	9	estimating	estimate	VERB
issue-482	50	10	the	the	DET
issue-482	50	11	budget	budget	NOUN
issue-482	50	12	of	of	ADP
issue-482	50	13	time	time	NOUN
issue-482	50	14	,	,	PUNCT
issue-482	50	15	general	general	ADJ
issue-482	50	16	stay	stay	VERB
issue-482	50	17	in	in	ADP
issue-482	50	18	the	the	DET
issue-482	50	19	network	network	NOUN
issue-482	50	20	,	,	PUNCT
issue-482	50	21	implementation	implementation	NOUN
issue-482	50	22	of	of	ADP
issue-482	50	23	specific	specific	ADJ
issue-482	50	24	behavioural	behavioural	ADJ
issue-482	50	25	scenarios	scenario	NOUN
issue-482	50	26	of	of	ADP
issue-482	50	27	the	the	DET
issue-482	50	28	full	full	ADJ
issue-482	50	29	functioning	functioning	NOUN
issue-482	50	30	of	of	ADP
issue-482	50	31	the	the	DET
issue-482	50	32	user	user	NOUN
issue-482	50	33	as	as	ADP
issue-482	50	34	a	a	DET
issue-482	50	35	representative	representative	NOUN
issue-482	50	36	of	of	ADP
issue-482	50	37	the	the	DET
issue-482	50	38	target	target	NOUN
issue-482	50	39	audience	audience	NOUN
issue-482	50	40	,	,	PUNCT
issue-482	50	41	including	include	VERB
issue-482	50	42	through	through	ADP
issue-482	50	43	various	various	ADJ
issue-482	50	44	devices	device	NOUN
issue-482	50	45	and	and	CCONJ
issue-482	50	46	thanks	thank	NOUN
issue-482	50	47	to	to	ADP
issue-482	50	48	multimedia	multimedia	NOUN
issue-482	50	49	,	,	PUNCT
issue-482	50	50	are	be	AUX
issue-482	50	51	formed	form	VERB
issue-482	50	52	(	(	PUNCT
issue-482	50	53	nikiforova	nikiforova	PROPN
issue-482	50	54	,	,	PUNCT
issue-482	50	55	2017	2017	NUM
issue-482	50	56	)	)	PUNCT
issue-482	50	57	.	.	PUNCT
issue-482	51	1	internet	internet	NOUN
issue-482	51	2	marketing	marketing	NOUN
issue-482	51	3	communications	communication	NOUN
issue-482	51	4	must	must	AUX
issue-482	51	5	be	be	AUX
issue-482	51	6	fully	fully	ADV
issue-482	51	7	integrated	integrate	VERB
issue-482	51	8	into	into	ADP
issue-482	51	9	the	the	DET
issue-482	51	10	cycle	cycle	NOUN
issue-482	51	11	of	of	ADP
issue-482	51	12	interactive	interactive	ADJ
issue-482	51	13	and	and	CCONJ
issue-482	51	14	renewable	renewable	ADJ
issue-482	51	15	interaction	interaction	NOUN
issue-482	51	16	with	with	ADP
issue-482	51	17	consumers	consumer	NOUN
issue-482	51	18	,	,	PUNCT
issue-482	51	19	which	which	PRON
issue-482	51	20	results	result	VERB
issue-482	51	21	guarantee	guarantee	VERB
issue-482	51	22	enterprises	enterprise	NOUN
issue-482	51	23	profitability	profitability	NOUN
issue-482	51	24	and	and	CCONJ
issue-482	51	25	business	business	NOUN
issue-482	51	26	development	development	NOUN
issue-482	51	27	.	.	PUNCT
issue-482	52	1	optimization	optimization	NOUN
issue-482	52	2	of	of	ADP
issue-482	52	3	internet	internet	NOUN
issue-482	52	4	communications	communication	NOUN
issue-482	52	5	of	of	ADP
issue-482	52	6	enterprises	enterprise	NOUN
issue-482	52	7	is	be	AUX
issue-482	52	8	carried	carry	VERB
issue-482	52	9	out	out	ADP
issue-482	52	10	on	on	ADP
issue-482	52	11	the	the	DET
issue-482	52	12	basis	basis	NOUN
issue-482	52	13	of	of	ADP
issue-482	52	14	cyclic	cyclic	ADJ
issue-482	52	15	interactive	interactive	ADJ
issue-482	52	16	communication	communication	NOUN
issue-482	52	17	and	and	CCONJ
issue-482	52	18	timely	timely	ADJ
issue-482	52	19	adjustments	adjustment	NOUN
issue-482	52	20	of	of	ADP
issue-482	52	21	parameters	parameter	NOUN
issue-482	52	22	of	of	ADP
issue-482	52	23	received	receive	VERB
issue-482	52	24	traffic	traffic	NOUN
issue-482	52	25	from	from	ADP
issue-482	52	26	automated	automate	VERB
issue-482	52	27	services	service	NOUN
issue-482	52	28	such	such	ADJ
issue-482	52	29	as	as	ADP
issue-482	52	30	google	google	PROPN
issue-482	52	31	analytics	analytic	NOUN
issue-482	52	32	,	,	PUNCT
issue-482	52	33	yandex	yandex	PROPN
issue-482	52	34	metrica	metrica	PROPN
issue-482	52	35	,	,	PUNCT
issue-482	52	36	comagic	comagic	ADJ
issue-482	52	37	and	and	CCONJ
issue-482	52	38	others	other	NOUN
issue-482	52	39	(	(	PUNCT
issue-482	52	40	orap	orap	ADJ
issue-482	52	41	,	,	PUNCT
issue-482	52	42	2016	2016	NUM
issue-482	52	43	,	,	PUNCT
issue-482	52	44	setevaya	setevaya	NOUN
issue-482	52	45	ekonomika	ekonomika	NOUN
issue-482	52	46	)	)	PUNCT
issue-482	52	47	.	.	PUNCT
issue-482	53	1	an	an	DET
issue-482	53	2	audience	audience	NOUN
issue-482	53	3	behaviour	behaviour	NOUN
issue-482	53	4	analysis	analysis	NOUN
issue-482	53	5	is	be	AUX
issue-482	53	6	made	make	VERB
issue-482	53	7	possible	possible	ADJ
issue-482	53	8	by	by	ADP
issue-482	53	9	the	the	DET
issue-482	53	10	use	use	NOUN
issue-482	53	11	of	of	ADP
issue-482	53	12	cookie	cookie	NOUN
issue-482	53	13	data	datum	NOUN
issue-482	53	14	.	.	PUNCT
issue-482	54	1	this	this	DET
issue-482	54	2	small	small	ADJ
issue-482	54	3	piece	piece	NOUN
issue-482	54	4	of	of	ADP
issue-482	54	5	data	datum	NOUN
issue-482	54	6	stored	store	VERB
issue-482	54	7	on	on	ADP
issue-482	54	8	internet	internet	NOUN
issue-482	54	9	users	user	NOUN
issue-482	54	10	’	'	PUNCT
issue-482	54	11	computers	computer	NOUN
issue-482	54	12	reveals	reveal	VERB
issue-482	54	13	a	a	DET
issue-482	54	14	wide	wide	ADJ
issue-482	54	15	range	range	NOUN
issue-482	54	16	of	of	ADP
issue-482	54	17	opportunities	opportunity	NOUN
issue-482	54	18	for	for	SCONJ
issue-482	54	19	businesses	business	NOUN
issue-482	54	20	to	to	PART
issue-482	54	21	target	target	VERB
issue-482	54	22	their	their	PRON
issue-482	54	23	ads	ad	NOUN
issue-482	54	24	,	,	PUNCT
issue-482	54	25	defining	define	VERB
issue-482	54	26	a	a	DET
issue-482	54	27	target	target	NOUN
issue-482	54	28	audience	audience	NOUN
issue-482	54	29	,	,	PUNCT
issue-482	54	30	for	for	ADP
issue-482	54	31	example	example	NOUN
issue-482	54	32	,	,	PUNCT
issue-482	54	33	by	by	ADP
issue-482	54	34	geographic	geographic	ADJ
issue-482	54	35	location	location	NOUN
issue-482	54	36	of	of	ADP
issue-482	54	37	users	user	NOUN
issue-482	54	38	,	,	PUNCT
issue-482	54	39	tracking	track	VERB
issue-482	54	40	their	their	PRON
issue-482	54	41	interests	interest	NOUN
issue-482	54	42	,	,	PUNCT
issue-482	54	43	counting	count	VERB
issue-482	54	44	impressions	impression	NOUN
issue-482	54	45	and	and	CCONJ
issue-482	54	46	passing	pass	VERB
issue-482	54	47	through	through	ADP
issue-482	54	48	banners	banner	NOUN
issue-482	54	49	.	.	PUNCT
issue-482	55	1	due	due	ADP
issue-482	55	2	to	to	ADP
issue-482	55	3	the	the	DET
issue-482	55	4	high	high	ADJ
issue-482	55	5	level	level	NOUN
issue-482	55	6	of	of	ADP
issue-482	55	7	inherent	inherent	ADJ
issue-482	55	8	interactivity	interactivity	NOUN
issue-482	55	9	,	,	PUNCT
issue-482	55	10	simplification	simplification	NOUN
issue-482	55	11	of	of	ADP
issue-482	55	12	implementation	implementation	NOUN
issue-482	55	13	of	of	ADP
issue-482	55	14	activities	activity	NOUN
issue-482	55	15	and	and	CCONJ
issue-482	55	16	their	their	PRON
issue-482	55	17	coordination	coordination	NOUN
issue-482	55	18	in	in	ADP
issue-482	55	19	the	the	DET
issue-482	55	20	virtual	virtual	ADJ
issue-482	55	21	environment	environment	NOUN
issue-482	55	22	,	,	PUNCT
issue-482	55	23	but	but	CCONJ
issue-482	55	24	with	with	ADP
issue-482	55	25	real	real	ADJ
issue-482	55	26	results	result	NOUN
issue-482	55	27	,	,	PUNCT
issue-482	55	28	the	the	DET
issue-482	55	29	development	development	NOUN
issue-482	55	30	of	of	ADP
issue-482	55	31	marketing	marketing	NOUN
issue-482	55	32	communications	communication	NOUN
issue-482	55	33	on	on	ADP
issue-482	55	34	the	the	DET
issue-482	55	35	internet	internet	NOUN
issue-482	55	36	contributes	contribute	VERB
issue-482	55	37	to	to	ADP
issue-482	55	38	the	the	DET
issue-482	55	39	transition	transition	NOUN
issue-482	55	40	from	from	ADP
issue-482	55	41	the	the	DET
issue-482	55	42	integrated	integrate	VERB
issue-482	55	43	application	application	NOUN
issue-482	55	44	of	of	ADP
issue-482	55	45	specialized	specialized	ADJ
issue-482	55	46	tools	tool	NOUN
issue-482	55	47	and	and	CCONJ
issue-482	55	48	technologies	technology	NOUN
issue-482	55	49	to	to	ADP
issue-482	55	50	their	their	PRON
issue-482	55	51	genuine	genuine	ADJ
issue-482	55	52	integration	integration	NOUN
issue-482	55	53	.	.	PUNCT
issue-482	56	1	these	these	DET
issue-482	56	2	new	new	ADJ
issue-482	56	3	opportunities	opportunity	NOUN
issue-482	56	4	,	,	PUNCT
issue-482	56	5	subject	subject	ADJ
issue-482	56	6	to	to	ADP
issue-482	56	7	their	their	PRON
issue-482	56	8	implementation	implementation	NOUN
issue-482	56	9	,	,	PUNCT
issue-482	56	10	update	update	VERB
issue-482	56	11	one	one	NUM
issue-482	56	12	more	more	ADV
issue-482	56	13	facet	facet	ADJ
issue-482	56	14	of	of	ADP
issue-482	56	15	the	the	DET
issue-482	56	16	already	already	ADV
issue-482	56	17	outlined	outline	VERB
issue-482	56	18	problem	problem	NOUN
issue-482	56	19	–	–	PUNCT
issue-482	56	20	the	the	DET
issue-482	56	21	achievement	achievement	NOUN
issue-482	56	22	of	of	ADP
issue-482	56	23	the	the	DET
issue-482	56	24	effectiveness	effectiveness	NOUN
issue-482	56	25	of	of	ADP
issue-482	56	26	internet	internet	NOUN
issue-482	56	27	communications	communication	NOUN
issue-482	56	28	in	in	ADP
issue-482	56	29	marketing	marketing	NOUN
issue-482	56	30	.	.	PUNCT
issue-482	57	1	table	table	NOUN
issue-482	57	2	1	1	NUM
issue-482	57	3	technologies	technology	NOUN
issue-482	57	4	and	and	CCONJ
issue-482	57	5	means	mean	NOUN
issue-482	57	6	of	of	ADP
issue-482	57	7	interactivity	interactivity	NOUN
issue-482	57	8	of	of	ADP
issue-482	57	9	communications	communication	NOUN
issue-482	57	10	name	name	NOUN
issue-482	57	11	description	description	NOUN
issue-482	57	12	“	"	PUNCT
issue-482	57	13	live	live	ADJ
issue-482	57	14	”	"	PUNCT
issue-482	57	15	projections	projection	NOUN
issue-482	57	16	software	software	NOUN
issue-482	57	17	and	and	CCONJ
issue-482	57	18	hardware	hardware	NOUN
issue-482	57	19	complexes	complex	NOUN
issue-482	57	20	and	and	CCONJ
issue-482	57	21	visualization	visualization	NOUN
issue-482	57	22	tools	tool	NOUN
issue-482	57	23	projecting	project	VERB
issue-482	57	24	the	the	DET
issue-482	57	25	image	image	NOUN
issue-482	57	26	on	on	ADP
issue-482	57	27	any	any	DET
issue-482	57	28	surface	surface	NOUN
issue-482	57	29	with	with	ADP
issue-482	57	30	a	a	DET
issue-482	57	31	flexible	flexible	ADJ
issue-482	57	32	active	active	ADJ
issue-482	57	33	image	image	NOUN
issue-482	57	34	or	or	CCONJ
issue-482	57	35	video	video	NOUN
issue-482	57	36	change	change	NOUN
issue-482	57	37	touch	touch	NOUN
issue-482	57	38	screen	screen	NOUN
issue-482	57	39	monitors	monitor	NOUN
issue-482	57	40	(	(	PUNCT
issue-482	57	41	displays	display	NOUN
issue-482	57	42	)	)	PUNCT
issue-482	57	43	and	and	CCONJ
issue-482	57	44	surfaces	surface	NOUN
issue-482	57	45	(	(	PUNCT
issue-482	57	46	display	display	VERB
issue-482	57	47	windows	windows	PROPN
issue-482	57	48	etc	etc	X
issue-482	57	49	.	.	PUNCT
issue-482	57	50	)	)	PUNCT
issue-482	57	51	coordinate	coordinate	NOUN
issue-482	57	52	devices	device	NOUN
issue-482	57	53	that	that	PRON
issue-482	57	54	allow	allow	VERB
issue-482	57	55	you	you	PRON
issue-482	57	56	to	to	PART
issue-482	57	57	implement	implement	VERB
issue-482	57	58	a	a	DET
issue-482	57	59	flexible	flexible	ADJ
issue-482	57	60	interface	interface	NOUN
issue-482	57	61	for	for	ADP
issue-482	57	62	accessing	access	VERB
issue-482	57	63	information	information	NOUN
issue-482	57	64	or	or	CCONJ
issue-482	57	65	buying	buy	VERB
issue-482	57	66	products	product	NOUN
issue-482	57	67	and	and	CCONJ
issue-482	57	68	services	service	NOUN
issue-482	57	69	that	that	PRON
issue-482	57	70	are	be	AUX
issue-482	57	71	activating	activate	VERB
issue-482	57	72	and	and	CCONJ
issue-482	57	73	sensitive	sensitive	ADJ
issue-482	57	74	to	to	ADP
issue-482	57	75	the	the	DET
issue-482	57	76	user	user	NOUN
issue-482	57	77	touch	touch	NOUN
issue-482	57	78	image	image	NOUN
issue-482	57	79	interaction	interaction	NOUN
issue-482	57	80	tools	tool	NOUN
issue-482	57	81	(	(	PUNCT
issue-482	57	82	thinglink	thinglink	NOUN
issue-482	57	83	)	)	PUNCT
issue-482	57	84	possibility	possibility	NOUN
issue-482	57	85	to	to	PART
issue-482	57	86	designate	designate	VERB
issue-482	57	87	any	any	DET
issue-482	57	88	object	object	NOUN
issue-482	57	89	of	of	ADP
issue-482	57	90	a	a	DET
issue-482	57	91	website	website	NOUN
issue-482	57	92	or	or	CCONJ
issue-482	57	93	message	message	NOUN
issue-482	57	94	,	,	PUNCT
issue-482	57	95	click	click	VERB
issue-482	57	96	on	on	ADP
issue-482	57	97	which	which	PRON
issue-482	57	98	expands	expand	VERB
issue-482	57	99	windows	window	NOUN
issue-482	57	100	with	with	ADP
issue-482	57	101	the	the	DET
issue-482	57	102	content	content	NOUN
issue-482	57	103	of	of	ADP
issue-482	57	104	a	a	DET
issue-482	57	105	certain	certain	ADJ
issue-482	57	106	subject	subject	NOUN
issue-482	57	107	3d	3d	NOUN
issue-482	57	108	(	(	PUNCT
issue-482	57	109	4d	4d	NUM
issue-482	57	110	)	)	PUNCT
issue-482	57	111	holograms	hologram	NOUN
issue-482	57	112	and	and	CCONJ
issue-482	57	113	displays	display	VERB
issue-482	57	114	multidimensional	multidimensional	ADJ
issue-482	57	115	objects	object	NOUN
issue-482	57	116	and	and	CCONJ
issue-482	57	117	spaces	space	NOUN
issue-482	57	118	that	that	PRON
issue-482	57	119	make	make	VERB
issue-482	57	120	it	it	PRON
issue-482	57	121	possible	possible	ADJ
issue-482	57	122	to	to	PART
issue-482	57	123	thoroughly	thoroughly	ADV
issue-482	57	124	and	and	CCONJ
issue-482	57	125	comprehensively	comprehensively	ADV
issue-482	57	126	view	view	VERB
issue-482	57	127	the	the	DET
issue-482	57	128	desired	desire	VERB
issue-482	57	129	object	object	NOUN
issue-482	57	130	or	or	CCONJ
issue-482	57	131	provide	provide	VERB
issue-482	57	132	a	a	DET
issue-482	57	133	full	full	ADV
issue-482	57	134	-	-	PUNCT
issue-482	57	135	fledged	fledged	ADJ
issue-482	57	136	presence	presence	NOUN
issue-482	57	137	effect	effect	NOUN
issue-482	57	138	.	.	PUNCT
issue-482	58	1	internet	internet	NOUN
issue-482	58	2	marketing	marketing	NOUN
issue-482	58	3	communications	communication	NOUN
issue-482	58	4	еmail	еmail	ADJ
issue-482	58	5	marketing	marketing	NOUN
issue-482	58	6	bulletin	bulletin	NOUN
issue-482	58	7	board	board	NOUN
issue-482	58	8	systems	system	NOUN
issue-482	58	9	(	(	PUNCT
issue-482	58	10	bbs	bbs	PROPN
issue-482	58	11	)	)	PUNCT
issue-482	58	12	search	search	NOUN
issue-482	58	13	advertising	advertising	NOUN
issue-482	58	14	media	medium	NOUN
issue-482	58	15	(	(	PUNCT
issue-482	58	16	banner	banner	NOUN
issue-482	58	17	)	)	PUNCT
issue-482	58	18	advertising	advertising	NOUN
issue-482	58	19	video	video	NOUN
issue-482	58	20	(	(	PUNCT
issue-482	58	21	digital	digital	ADJ
issue-482	58	22	)	)	PUNCT
issue-482	58	23	advertising	advertising	NOUN
issue-482	58	24	background	background	NOUN
issue-482	58	25	advertising	advertise	VERB
issue-482	58	26	rich	rich	ADJ
issue-482	58	27	media	medium	NOUN
issue-482	58	28	lead	lead	NOUN
issue-482	58	29	generation	generation	NOUN
issue-482	58	30	website	website	NOUN
issue-482	58	31	sponsorship	sponsorship	NOUN
issue-482	58	32	targeting	target	VERB
issue-482	58	33	search	search	NOUN
issue-482	58	34	engine	engine	NOUN
issue-482	58	35	marketing	marketing	NOUN
issue-482	58	36	search	search	NOUN
issue-482	58	37	engine	engine	NOUN
issue-482	58	38	optimization	optimization	NOUN
issue-482	58	39	social	social	ADJ
issue-482	58	40	media	medium	NOUN
issue-482	58	41	optimization	optimization	NOUN
issue-482	58	42	social	social	ADJ
issue-482	58	43	media	medium	NOUN
issue-482	58	44	marketing	market	VERB
issue-482	58	45	viral	viral	ADJ
issue-482	58	46	marketing	marketing	NOUN
issue-482	58	47	direct	direct	ADJ
issue-482	58	48	internet	internet	NOUN
issue-482	58	49	marketing	marketing	NOUN
issue-482	58	50	figure	figure	NOUN
issue-482	58	51	1	1	NUM
issue-482	58	52	.	.	PUNCT
issue-482	59	1	the	the	DET
issue-482	59	2	system	system	NOUN
issue-482	59	3	of	of	ADP
issue-482	59	4	marketing	marketing	NOUN
issue-482	59	5	communications	communication	NOUN
issue-482	59	6	on	on	ADP
issue-482	59	7	the	the	DET
issue-482	59	8	internet	internet	NOUN
issue-482	59	9	baltic	baltic	PROPN
issue-482	59	10	journal	journal	PROPN
issue-482	59	11	of	of	ADP
issue-482	59	12	economic	economic	ADJ
issue-482	59	13	studies	study	NOUN
issue-482	59	14	79	79	NUM
issue-482	59	15	vol	vol	NOUN
issue-482	59	16	.	.	PROPN
issue-482	59	17	4	4	NUM
issue-482	59	18	,	,	PUNCT
issue-482	59	19	no	no	INTJ
issue-482	59	20	.	.	NOUN
issue-482	59	21	4	4	NUM
issue-482	59	22	,	,	PUNCT
issue-482	59	23	2018	2018	NUM
issue-482	59	24	3	3	NUM
issue-482	59	25	.	.	PUNCT
issue-482	59	26	results	result	NOUN
issue-482	59	27	and	and	CCONJ
issue-482	59	28	discussion	discussion	NOUN
issue-482	59	29	the	the	DET
issue-482	59	30	objective	objective	ADJ
issue-482	59	31	market	market	NOUN
issue-482	59	32	forces	force	NOUN
issue-482	59	33	and	and	CCONJ
issue-482	59	34	innovation	innovation	NOUN
issue-482	59	35	in	in	ADP
issue-482	59	36	the	the	DET
issue-482	59	37	field	field	NOUN
issue-482	59	38	of	of	ADP
issue-482	59	39	technology	technology	NOUN
issue-482	59	40	contribute	contribute	VERB
issue-482	59	41	to	to	ADP
issue-482	59	42	the	the	DET
issue-482	59	43	modern	modern	ADJ
issue-482	59	44	development	development	NOUN
issue-482	59	45	of	of	ADP
issue-482	59	46	the	the	DET
issue-482	59	47	internet	internet	NOUN
issue-482	59	48	,	,	PUNCT
issue-482	59	49	all	all	DET
issue-482	59	50	its	its	PRON
issue-482	59	51	components	component	NOUN
issue-482	59	52	,	,	PUNCT
issue-482	59	53	the	the	DET
issue-482	59	54	creation	creation	NOUN
issue-482	59	55	of	of	ADP
issue-482	59	56	new	new	ADJ
issue-482	59	57	forms	form	NOUN
issue-482	59	58	of	of	ADP
issue-482	59	59	value	value	NOUN
issue-482	59	60	for	for	ADP
issue-482	59	61	the	the	DET
issue-482	59	62	market	market	NOUN
issue-482	59	63	.	.	PUNCT
issue-482	60	1	according	accord	VERB
issue-482	60	2	to	to	ADP
issue-482	60	3	the	the	DET
issue-482	60	4	research	research	NOUN
issue-482	60	5	company	company	NOUN
issue-482	60	6	“	"	PUNCT
issue-482	60	7	pingdom	pingdom	NOUN
issue-482	60	8	”	"	PUNCT
issue-482	60	9	,	,	PUNCT
issue-482	60	10	the	the	DET
issue-482	60	11	global	global	ADJ
issue-482	60	12	audience	audience	NOUN
issue-482	60	13	of	of	ADP
issue-482	60	14	internet	internet	NOUN
issue-482	60	15	users	user	NOUN
issue-482	60	16	in	in	ADP
issue-482	60	17	the	the	DET
issue-482	60	18	period	period	NOUN
issue-482	60	19	of	of	ADP
issue-482	60	20	1993–2017	1993–2017	NUM
issue-482	60	21	has	have	AUX
issue-482	60	22	increased	increase	VERB
issue-482	60	23	to	to	ADP
issue-482	60	24	more	more	ADJ
issue-482	60	25	than	than	ADP
issue-482	60	26	half	half	NOUN
issue-482	60	27	of	of	ADP
issue-482	60	28	the	the	DET
issue-482	60	29	world	world	NOUN
issue-482	60	30	’s	’s	PART
issue-482	60	31	population	population	NOUN
issue-482	60	32	(	(	PUNCT
issue-482	60	33	figure	figure	NOUN
issue-482	60	34	2	2	NUM
issue-482	60	35	)	)	PUNCT
issue-482	60	36	,	,	PUNCT
issue-482	60	37	and	and	CCONJ
issue-482	60	38	the	the	DET
issue-482	60	39	quantitative	quantitative	ADJ
issue-482	60	40	indicators	indicator	NOUN
issue-482	60	41	of	of	ADP
issue-482	60	42	the	the	DET
issue-482	60	43	progress	progress	NOUN
issue-482	60	44	of	of	ADP
issue-482	60	45	technological	technological	ADJ
issue-482	60	46	capabilities	capability	NOUN
issue-482	60	47	and	and	CCONJ
issue-482	60	48	infrastructure	infrastructure	NOUN
issue-482	60	49	in	in	ADP
issue-482	60	50	their	their	PRON
issue-482	60	51	dynamics	dynamic	NOUN
issue-482	60	52	are	be	AUX
issue-482	60	53	fully	fully	ADV
issue-482	60	54	consistent	consistent	ADJ
issue-482	60	55	with	with	ADP
issue-482	60	56	moore	moore	PROPN
issue-482	60	57	’s	’s	PART
issue-482	60	58	law	law	PROPN
issue-482	60	59	(	(	PUNCT
issue-482	60	60	zakon	zakon	PROPN
issue-482	60	61	mura	mura	PROPN
issue-482	60	62	)	)	PUNCT
issue-482	60	63	,	,	PUNCT
issue-482	60	64	doubling	double	VERB
issue-482	60	65	every	every	DET
issue-482	60	66	5	5	NUM
issue-482	60	67	years	year	NOUN
issue-482	60	68	.	.	PUNCT
issue-482	61	1	in	in	ADP
issue-482	61	2	january	january	PROPN
issue-482	61	3	2018	2018	NUM
issue-482	61	4	,	,	PUNCT
issue-482	61	5	the	the	DET
issue-482	61	6	number	number	NOUN
issue-482	61	7	of	of	ADP
issue-482	61	8	internet	internet	NOUN
issue-482	61	9	users	user	NOUN
issue-482	61	10	in	in	ADP
issue-482	61	11	the	the	DET
issue-482	61	12	world	world	NOUN
issue-482	61	13	reached	reach	VERB
issue-482	61	14	4,021	4,021	NUM
issue-482	61	15	billion	billion	NUM
issue-482	61	16	people	people	NOUN
issue-482	61	17	(	(	PUNCT
issue-482	61	18	the	the	DET
issue-482	61	19	entire	entire	ADJ
issue-482	61	20	population	population	NOUN
issue-482	61	21	of	of	ADP
issue-482	61	22	the	the	DET
issue-482	61	23	planet	planet	NOUN
issue-482	61	24	is	be	AUX
issue-482	61	25	7.6	7.6	NUM
issue-482	61	26	billion	billion	NUM
issue-482	61	27	)	)	PUNCT
issue-482	61	28	.	.	PUNCT
issue-482	62	1	the	the	DET
issue-482	62	2	social	social	ADJ
issue-482	62	3	networking	network	VERB
issue-482	62	4	audience	audience	NOUN
issue-482	62	5	in	in	ADP
issue-482	62	6	2018	2018	NUM
issue-482	62	7	amounts	amount	NOUN
issue-482	62	8	to	to	ADP
issue-482	62	9	3.196	3.196	NUM
issue-482	62	10	billion	billion	NUM
issue-482	62	11	people	people	NOUN
issue-482	62	12	,	,	PUNCT
issue-482	62	13	that	that	ADV
issue-482	62	14	is	is	ADV
issue-482	62	15	,	,	PUNCT
issue-482	62	16	by	by	ADP
issue-482	62	17	+13	+13	NUM
issue-482	62	18	%	%	NOUN
issue-482	62	19	more	more	ADJ
issue-482	62	20	than	than	ADP
issue-482	62	21	in	in	ADP
issue-482	62	22	2017	2017	NUM
issue-482	62	23	.	.	PUNCT
issue-482	63	1	and	and	CCONJ
issue-482	63	2	90	90	NUM
issue-482	63	3	%	%	NOUN
issue-482	63	4	of	of	ADP
issue-482	63	5	users	user	NOUN
issue-482	63	6	access	access	VERB
issue-482	63	7	it	it	PRON
issue-482	63	8	through	through	ADP
issue-482	63	9	mobile	mobile	ADJ
issue-482	63	10	devices	device	NOUN
issue-482	63	11	,	,	PUNCT
issue-482	63	12	and	and	CCONJ
issue-482	63	13	3,722	3,722	NUM
issue-482	63	14	billion	billion	NUM
issue-482	63	15	people	people	NOUN
issue-482	63	16	use	use	VERB
issue-482	63	17	mobile	mobile	ADJ
issue-482	63	18	internet	internet	NOUN
issue-482	63	19	access	access	NOUN
issue-482	63	20	technologies	technology	NOUN
issue-482	63	21	.	.	PUNCT
issue-482	64	1	in	in	ADP
issue-482	64	2	2018	2018	NUM
issue-482	64	3	,	,	PUNCT
issue-482	64	4	mobile	mobile	ADJ
issue-482	64	5	phones	phone	NOUN
issue-482	64	6	are	be	AUX
issue-482	64	7	used	use	VERB
issue-482	64	8	by	by	ADP
issue-482	64	9	5.135	5.135	NUM
issue-482	64	10	billion	billion	NUM
issue-482	64	11	people	people	NOUN
issue-482	64	12	–	–	PUNCT
issue-482	64	13	4	4	NUM
issue-482	64	14	%	%	NOUN
issue-482	64	15	more	more	ADJ
issue-482	64	16	than	than	ADP
issue-482	64	17	in	in	ADP
issue-482	64	18	2017	2017	NUM
issue-482	64	19	.	.	PUNCT
issue-482	65	1	the	the	DET
issue-482	65	2	most	most	ADV
issue-482	65	3	dynamic	dynamic	ADJ
issue-482	65	4	development	development	NOUN
issue-482	65	5	is	be	AUX
issue-482	65	6	observed	observe	VERB
issue-482	65	7	in	in	ADP
issue-482	65	8	africa	africa	PROPN
issue-482	65	9	,	,	PUNCT
issue-482	65	10	the	the	DET
issue-482	65	11	middle	middle	PROPN
issue-482	65	12	east	east	PROPN
issue-482	65	13	,	,	PUNCT
issue-482	65	14	and	and	CCONJ
issue-482	65	15	asia	asia	PROPN
issue-482	65	16	.	.	PUNCT
issue-482	66	1	according	accord	VERB
issue-482	66	2	to	to	ADP
issue-482	66	3	published	publish	VERB
issue-482	66	4	data	datum	NOUN
issue-482	66	5	from	from	ADP
issue-482	66	6	international	international	ADJ
issue-482	66	7	research	research	NOUN
issue-482	66	8	companies	company	NOUN
issue-482	66	9	,	,	PUNCT
issue-482	66	10	the	the	DET
issue-482	66	11	number	number	NOUN
issue-482	66	12	of	of	ADP
issue-482	66	13	internet	internet	NOUN
issue-482	66	14	users	user	NOUN
issue-482	66	15	in	in	ADP
issue-482	66	16	the	the	DET
issue-482	66	17	middle	middle	NOUN
issue-482	66	18	of	of	ADP
issue-482	66	19	2017	2017	NUM
issue-482	66	20	amounted	amount	VERB
issue-482	66	21	to	to	ADP
issue-482	66	22	only	only	ADV
issue-482	66	23	3.04	3.04	NUM
issue-482	66	24	billion	billion	NUM
issue-482	66	25	people	people	NOUN
issue-482	66	26	(	(	PUNCT
issue-482	66	27	obzory	obzory	NOUN
issue-482	66	28	rynkov	rynkov	NOUN
issue-482	66	29	,	,	PUNCT
issue-482	66	30	2018	2018	NUM
issue-482	66	31	)	)	PUNCT
issue-482	66	32	.	.	PUNCT
issue-482	67	1	the	the	DET
issue-482	67	2	internet	internet	NOUN
issue-482	67	3	is	be	AUX
issue-482	67	4	unevenly	unevenly	ADV
issue-482	67	5	distributed	distribute	VERB
issue-482	67	6	throughout	throughout	ADP
issue-482	67	7	the	the	DET
issue-482	67	8	world	world	NOUN
issue-482	67	9	.	.	PUNCT
issue-482	68	1	top	top	ADJ
issue-482	68	2	10	10	NUM
issue-482	68	3	countries	country	NOUN
issue-482	68	4	by	by	ADP
issue-482	68	5	a	a	DET
issue-482	68	6	number	number	NOUN
issue-482	68	7	of	of	ADP
issue-482	68	8	internet	internet	NOUN
issue-482	68	9	users	user	NOUN
issue-482	68	10	:	:	PUNCT
issue-482	68	11	china	china	PROPN
issue-482	68	12	–	–	PUNCT
issue-482	68	13	772	772	NUM
issue-482	68	14	million	million	NUM
issue-482	68	15	,	,	PUNCT
issue-482	68	16	india	india	PROPN
issue-482	68	17	–	–	PUNCT
issue-482	68	18	350	350	NUM
issue-482	68	19	million	million	NUM
issue-482	68	20	,	,	PUNCT
issue-482	68	21	usa	usa	PROPN
issue-482	68	22	–	–	PUNCT
issue-482	68	23	277	277	NUM
issue-482	68	24	million	million	NUM
issue-482	68	25	,	,	PUNCT
issue-482	68	26	japan	japan	PROPN
issue-482	68	27	–	–	PUNCT
issue-482	68	28	110	110	NUM
issue-482	68	29	million	million	NUM
issue-482	68	30	,	,	PUNCT
issue-482	68	31	brazil	brazil	PROPN
issue-482	68	32	–	–	PUNCT
issue-482	68	33	110	110	NUM
issue-482	68	34	million	million	NUM
issue-482	68	35	,	,	PUNCT
issue-482	68	36	russia	russia	PROPN
issue-482	68	37	–	–	PUNCT
issue-482	68	38	87	87	NUM
issue-482	68	39	million	million	NUM
issue-482	68	40	,	,	PUNCT
issue-482	68	41	germany	germany	PROPN
issue-482	68	42	–	–	PUNCT
issue-482	68	43	72	72	NUM
issue-482	68	44	million	million	NUM
issue-482	68	45	,	,	PUNCT
issue-482	68	46	indonesia	indonesia	PROPN
issue-482	68	47	–	–	PUNCT
issue-482	68	48	71	71	NUM
issue-482	68	49	million	million	NUM
issue-482	68	50	,	,	PUNCT
issue-482	68	51	nigeria	nigeria	PROPN
issue-482	68	52	–	–	PUNCT
issue-482	68	53	70	70	NUM
issue-482	68	54	million	million	NUM
issue-482	68	55	,	,	PUNCT
issue-482	68	56	mexico	mexico	PROPN
issue-482	68	57	–	–	PUNCT
issue-482	68	58	59	59	NUM
issue-482	68	59	million	million	NUM
issue-482	68	60	.	.	PUNCT
issue-482	69	1	almost	almost	ADV
issue-482	69	2	1	1	NUM
issue-482	69	3	million	million	NUM
issue-482	69	4	people	people	NOUN
issue-482	69	5	first	first	ADV
issue-482	69	6	started	start	VERB
issue-482	69	7	using	use	VERB
issue-482	69	8	social	social	ADJ
issue-482	69	9	networks	network	NOUN
issue-482	69	10	every	every	DET
issue-482	69	11	day	day	NOUN
issue-482	69	12	in	in	ADP
issue-482	69	13	the	the	DET
issue-482	69	14	last	last	ADJ
issue-482	69	15	year	year	NOUN
issue-482	69	16	.	.	PUNCT
issue-482	70	1	more	more	ADJ
issue-482	70	2	and	and	CCONJ
issue-482	70	3	more	more	ADV
issue-482	70	4	senior	senior	ADJ
issue-482	70	5	people	people	NOUN
issue-482	70	6	are	be	AUX
issue-482	70	7	joining	join	VERB
issue-482	70	8	social	social	ADJ
issue-482	70	9	networks	network	NOUN
issue-482	70	10	.	.	PUNCT
issue-482	71	1	only	only	ADV
issue-482	71	2	on	on	ADP
issue-482	71	3	facebook	facebook	PROPN
issue-482	71	4	,	,	PUNCT
issue-482	71	5	the	the	DET
issue-482	71	6	number	number	NOUN
issue-482	71	7	of	of	ADP
issue-482	71	8	users	user	NOUN
issue-482	71	9	aged	age	VERB
issue-482	71	10	65	65	NUM
issue-482	71	11	and	and	CCONJ
issue-482	71	12	older	old	ADJ
issue-482	71	13	has	have	AUX
issue-482	71	14	increased	increase	VERB
issue-482	71	15	by	by	ADP
issue-482	71	16	almost	almost	ADV
issue-482	71	17	20	20	NUM
issue-482	71	18	%	%	NOUN
issue-482	71	19	over	over	ADP
issue-482	71	20	the	the	DET
issue-482	71	21	past	past	ADJ
issue-482	71	22	year	year	NOUN
issue-482	71	23	.	.	PUNCT
issue-482	72	1	the	the	DET
issue-482	72	2	number	number	NOUN
issue-482	72	3	of	of	ADP
issue-482	72	4	teenagers	teenager	NOUN
issue-482	72	5	aged	age	VERB
issue-482	72	6	13	13	NUM
issue-482	72	7	to	to	ADP
issue-482	72	8	17	17	NUM
issue-482	72	9	who	who	PRON
issue-482	72	10	use	use	VERB
issue-482	72	11	facebook	facebook	NOUN
issue-482	72	12	has	have	AUX
issue-482	72	13	also	also	ADV
issue-482	72	14	increased	increase	VERB
issue-482	72	15	,	,	PUNCT
issue-482	72	16	but	but	CCONJ
issue-482	72	17	only	only	ADV
issue-482	72	18	5	5	NUM
issue-482	72	19	%	%	NOUN
issue-482	72	20	since	since	SCONJ
issue-482	72	21	january	january	PROPN
issue-482	72	22	2017	2017	NUM
issue-482	72	23	.	.	PUNCT
issue-482	73	1	an	an	DET
issue-482	73	2	average	average	ADJ
issue-482	73	3	user	user	NOUN
issue-482	73	4	spends	spend	VERB
issue-482	73	5	about	about	ADV
issue-482	73	6	6	6	NUM
issue-482	73	7	hours	hour	NOUN
issue-482	73	8	a	a	DET
issue-482	73	9	day	day	NOUN
issue-482	73	10	on	on	ADP
issue-482	73	11	the	the	DET
issue-482	73	12	internet	internet	NOUN
issue-482	73	13	.	.	PUNCT
issue-482	74	1	the	the	DET
issue-482	74	2	leaders	leader	NOUN
issue-482	74	3	are	be	AUX
issue-482	74	4	thai	thai	ADJ
issue-482	74	5	residents	resident	NOUN
issue-482	74	6	who	who	PRON
issue-482	74	7	spend	spend	VERB
issue-482	74	8	9	9	NUM
issue-482	74	9	hours	hour	NOUN
issue-482	74	10	and	and	CCONJ
issue-482	74	11	38	38	NUM
issue-482	74	12	minutes	minute	NOUN
issue-482	74	13	online	online	ADV
issue-482	74	14	.	.	PUNCT
issue-482	75	1	the	the	DET
issue-482	75	2	largest	large	ADJ
issue-482	75	3	amount	amount	NOUN
issue-482	75	4	of	of	ADP
issue-482	75	5	time	time	NOUN
issue-482	75	6	in	in	ADP
issue-482	75	7	social	social	ADJ
issue-482	75	8	networks	network	NOUN
issue-482	75	9	,	,	PUNCT
issue-482	75	10	for	for	ADP
issue-482	75	11	the	the	DET
issue-482	75	12	third	third	ADJ
issue-482	75	13	year	year	NOUN
issue-482	75	14	running	run	VERB
issue-482	75	15	,	,	PUNCT
issue-482	75	16	is	be	AUX
issue-482	75	17	spent	spend	VERB
issue-482	75	18	by	by	ADP
issue-482	75	19	filipinos	filipino	NOUN
issue-482	75	20	–	–	PUNCT
issue-482	75	21	an	an	DET
issue-482	75	22	average	average	NOUN
issue-482	75	23	of	of	ADP
issue-482	75	24	about	about	ADV
issue-482	75	25	6	6	NUM
issue-482	75	26	hours	hour	NOUN
issue-482	75	27	a	a	DET
issue-482	75	28	day	day	NOUN
issue-482	75	29	.	.	PUNCT
issue-482	76	1	global	global	ADJ
issue-482	76	2	spending	spending	NOUN
issue-482	76	3	on	on	ADP
issue-482	76	4	e	e	NOUN
issue-482	76	5	-	-	NOUN
issue-482	76	6	commerce	commerce	NOUN
issue-482	76	7	in	in	ADP
issue-482	76	8	2017	2017	NUM
issue-482	76	9	reached	reach	VERB
issue-482	76	10	almost	almost	ADV
issue-482	76	11	$	$	SYM
issue-482	76	12	1.5	1.5	NUM
issue-482	76	13	trillion	trillion	NUM
issue-482	76	14	,	,	PUNCT
issue-482	76	15	only	only	ADV
issue-482	76	16	on	on	ADP
issue-482	76	17	consumer	consumer	NOUN
issue-482	76	18	goods	good	NOUN
issue-482	76	19	.	.	PUNCT
issue-482	77	1	adding	add	VERB
issue-482	77	2	costs	cost	NOUN
issue-482	77	3	to	to	ADP
issue-482	77	4	other	other	ADJ
issue-482	77	5	categories	category	NOUN
issue-482	77	6	,	,	PUNCT
issue-482	77	7	such	such	ADJ
issue-482	77	8	as	as	ADP
issue-482	77	9	online	online	ADJ
issue-482	77	10	,	,	PUNCT
issue-482	77	11	tickets	ticket	NOUN
issue-482	77	12	,	,	PUNCT
issue-482	77	13	tours	tour	NOUN
issue-482	77	14	purchase	purchase	NOUN
issue-482	77	15	,	,	PUNCT
issue-482	77	16	digital	digital	ADJ
issue-482	77	17	content	content	NOUN
issue-482	77	18	,	,	PUNCT
issue-482	77	19	and	and	CCONJ
issue-482	77	20	mobile	mobile	ADJ
issue-482	77	21	apps	app	NOUN
issue-482	77	22	,	,	PUNCT
issue-482	77	23	then	then	ADV
issue-482	77	24	the	the	DET
issue-482	77	25	total	total	ADJ
issue-482	77	26	world	world	NOUN
issue-482	77	27	e	e	PROPN
issue-482	77	28	-	-	NOUN
issue-482	77	29	commerce	commerce	NOUN
issue-482	77	30	price	price	NOUN
issue-482	77	31	will	will	AUX
issue-482	77	32	be	be	AUX
issue-482	77	33	closer	close	ADJ
issue-482	77	34	to	to	ADP
issue-482	77	35	$	$	SYM
issue-482	77	36	2	2	NUM
issue-482	77	37	trillion	trillion	NUM
issue-482	77	38	.	.	PUNCT
issue-482	78	1	uk	uk	PROPN
issue-482	78	2	residents	resident	NOUN
issue-482	78	3	are	be	AUX
issue-482	78	4	more	more	ADV
issue-482	78	5	likely	likely	ADJ
issue-482	78	6	to	to	PART
issue-482	78	7	make	make	VERB
issue-482	78	8	online	online	ADJ
issue-482	78	9	purchases	purchase	NOUN
issue-482	78	10	,	,	PUNCT
issue-482	78	11	with	with	ADP
issue-482	78	12	annual	annual	ADJ
issue-482	78	13	spending	spending	NOUN
issue-482	78	14	exceeding	exceed	VERB
issue-482	78	15	$	$	SYM
issue-482	78	16	2000	2000	NUM
issue-482	78	17	per	per	ADP
issue-482	78	18	user	user	NOUN
issue-482	78	19	.	.	PUNCT
issue-482	79	1	against	against	ADP
issue-482	79	2	the	the	DET
issue-482	79	3	background	background	NOUN
issue-482	79	4	of	of	ADP
issue-482	79	5	the	the	DET
issue-482	79	6	growth	growth	NOUN
issue-482	79	7	of	of	ADP
issue-482	79	8	the	the	DET
issue-482	79	9	internet	internet	NOUN
issue-482	79	10	audience	audience	NOUN
issue-482	79	11	,	,	PUNCT
issue-482	79	12	the	the	DET
issue-482	79	13	natural	natural	ADJ
issue-482	79	14	and	and	CCONJ
issue-482	79	15	predictable	predictable	ADJ
issue-482	79	16	is	be	AUX
issue-482	79	17	the	the	DET
issue-482	79	18	increase	increase	NOUN
issue-482	79	19	in	in	ADP
issue-482	79	20	the	the	DET
issue-482	79	21	capacity	capacity	NOUN
issue-482	79	22	and	and	CCONJ
issue-482	79	23	progress	progress	NOUN
issue-482	79	24	of	of	ADP
issue-482	79	25	the	the	DET
issue-482	79	26	market	market	NOUN
issue-482	79	27	and	and	CCONJ
issue-482	79	28	individual	individual	ADJ
issue-482	79	29	segments	segment	NOUN
issue-482	79	30	of	of	ADP
issue-482	79	31	internet	internet	NOUN
issue-482	79	32	marketing	marketing	NOUN
issue-482	79	33	communications	communication	NOUN
issue-482	79	34	.	.	PUNCT
issue-482	80	1	however	however	ADV
issue-482	80	2	,	,	PUNCT
issue-482	80	3	the	the	DET
issue-482	80	4	trends	trend	NOUN
issue-482	80	5	in	in	ADP
issue-482	80	6	the	the	DET
issue-482	80	7	media	medium	NOUN
issue-482	80	8	and	and	CCONJ
issue-482	80	9	communications	communication	NOUN
issue-482	80	10	market	market	NOUN
issue-482	80	11	in	in	ADP
issue-482	80	12	ukraine	ukraine	PROPN
issue-482	80	13	are	be	AUX
issue-482	80	14	not	not	PART
issue-482	80	15	unambiguous	unambiguous	ADJ
issue-482	80	16	.	.	PUNCT
issue-482	81	1	the	the	DET
issue-482	81	2	sensitivity	sensitivity	NOUN
issue-482	81	3	of	of	ADP
issue-482	81	4	individual	individual	ADJ
issue-482	81	5	users	user	NOUN
issue-482	81	6	and	and	CCONJ
issue-482	81	7	corporate	corporate	ADJ
issue-482	81	8	sector	sector	NOUN
issue-482	81	9	of	of	ADP
issue-482	81	10	the	the	DET
issue-482	81	11	economy	economy	NOUN
issue-482	81	12	to	to	ADP
issue-482	81	13	fluctuations	fluctuation	NOUN
issue-482	81	14	in	in	ADP
issue-482	81	15	the	the	DET
issue-482	81	16	state	state	NOUN
issue-482	81	17	of	of	ADP
issue-482	81	18	affairs	affair	NOUN
issue-482	81	19	is	be	AUX
issue-482	81	20	determined	determine	VERB
issue-482	81	21	by	by	ADP
issue-482	81	22	different	different	ADJ
issue-482	81	23	factors	factor	NOUN
issue-482	81	24	.	.	PUNCT
issue-482	82	1	requests	request	NOUN
issue-482	82	2	for	for	ADP
issue-482	82	3	information	information	NOUN
issue-482	82	4	exchange	exchange	NOUN
issue-482	82	5	and	and	CCONJ
issue-482	82	6	use	use	NOUN
issue-482	82	7	of	of	ADP
issue-482	82	8	network	network	NOUN
issue-482	82	9	infrastructure	infrastructure	NOUN
issue-482	82	10	remain	remain	VERB
issue-482	82	11	high	high	ADJ
issue-482	82	12	and	and	CCONJ
issue-482	82	13	have	have	VERB
issue-482	82	14	stable	stable	ADJ
issue-482	82	15	and	and	CCONJ
issue-482	82	16	active	active	ADJ
issue-482	82	17	growth	growth	NOUN
issue-482	82	18	for	for	ADP
issue-482	82	19	all	all	DET
issue-482	82	20	categories	category	NOUN
issue-482	82	21	.	.	PUNCT
issue-482	83	1	marketing	marketing	NOUN
issue-482	83	2	activities	activity	NOUN
issue-482	83	3	of	of	ADP
issue-482	83	4	enterprises	enterprise	NOUN
issue-482	83	5	directly	directly	ADV
issue-482	83	6	depend	depend	VERB
issue-482	83	7	on	on	ADP
issue-482	83	8	investment	investment	NOUN
issue-482	83	9	expectations	expectation	NOUN
issue-482	83	10	,	,	PUNCT
issue-482	83	11	business	business	NOUN
issue-482	83	12	climate	climate	NOUN
issue-482	83	13	conditions	condition	NOUN
issue-482	83	14	.	.	PUNCT
issue-482	84	1	accordingly	accordingly	ADV
issue-482	84	2	,	,	PUNCT
issue-482	84	3	advertising	advertising	NOUN
issue-482	84	4	budgets	budget	NOUN
issue-482	84	5	that	that	PRON
issue-482	84	6	ukrainian	ukrainian	ADJ
issue-482	84	7	advertisers	advertiser	NOUN
issue-482	84	8	allocated	allocate	VERB
issue-482	84	9	for	for	ADP
issue-482	84	10	advertising	advertising	NOUN
issue-482	84	11	and	and	CCONJ
issue-482	84	12	promoting	promote	VERB
issue-482	84	13	it	it	PRON
issue-482	84	14	on	on	ADP
issue-482	84	15	the	the	DET
issue-482	84	16	internet	internet	NOUN
issue-482	84	17	,	,	PUNCT
issue-482	84	18	as	as	ADV
issue-482	84	19	well	well	ADV
issue-482	84	20	as	as	ADP
issue-482	84	21	using	use	VERB
issue-482	84	22	other	other	ADJ
issue-482	84	23	media	medium	NOUN
issue-482	84	24	channels	channel	NOUN
issue-482	84	25	,	,	PUNCT
issue-482	84	26	increased	increase	VERB
issue-482	84	27	up	up	ADV
issue-482	84	28	to	to	ADP
issue-482	84	29	2014	2014	NUM
issue-482	84	30	.	.	PUNCT
issue-482	85	1	ukrainian	ukrainian	ADJ
issue-482	85	2	advertising	advertising	NOUN
issue-482	85	3	coalition	coalition	NOUN
issue-482	85	4	(	(	PUNCT
issue-482	85	5	vrk	vrk	NOUN
issue-482	85	6	)	)	PUNCT
issue-482	85	7	has	have	AUX
issue-482	85	8	figure	figure	NOUN
issue-482	85	9	2	2	NUM
issue-482	85	10	.	.	PUNCT
issue-482	86	1	graf	graf	NOUN
issue-482	86	2	of	of	ADP
issue-482	86	3	internet	internet	NOUN
issue-482	86	4	users	user	NOUN
issue-482	86	5	in	in	ADP
issue-482	86	6	the	the	DET
issue-482	86	7	world	world	NOUN
issue-482	86	8	from	from	ADP
issue-482	86	9	1993	1993	NUM
issue-482	86	10	to	to	ADP
issue-482	86	11	2017	2017	NUM
issue-482	86	12	source	source	NOUN
issue-482	86	13	:	:	PUNCT
issue-482	86	14	developed	develop	VERB
issue-482	86	15	on	on	ADP
issue-482	86	16	the	the	DET
issue-482	86	17	basis	basis	NOUN
issue-482	86	18	of	of	ADP
issue-482	86	19	(	(	PUNCT
issue-482	86	20	obzory	obzory	NOUN
issue-482	86	21	rynkov	rynkov	NOUN
issue-482	86	22	,	,	PUNCT
issue-482	86	23	2018	2018	NUM
issue-482	86	24	)	)	PUNCT
issue-482	86	25	baltic	baltic	ADJ
issue-482	86	26	journal	journal	NOUN
issue-482	86	27	of	of	ADP
issue-482	86	28	economic	economic	ADJ
issue-482	86	29	studies	study	NOUN
issue-482	86	30	80	80	NUM
issue-482	86	31	vol	vol	NOUN
issue-482	86	32	.	.	PROPN
issue-482	87	1	4	4	NUM
issue-482	87	2	,	,	PUNCT
issue-482	87	3	no	no	INTJ
issue-482	87	4	.	.	NOUN
issue-482	87	5	4	4	NUM
issue-482	87	6	,	,	PUNCT
issue-482	87	7	2018	2018	NUM
issue-482	87	8	established	establish	VERB
issue-482	87	9	that	that	SCONJ
issue-482	87	10	the	the	DET
issue-482	87	11	volume	volume	NOUN
issue-482	87	12	of	of	ADP
issue-482	87	13	the	the	DET
issue-482	87	14	ukrainian	ukrainian	ADJ
issue-482	87	15	market	market	NOUN
issue-482	87	16	in	in	ADP
issue-482	87	17	2012	2012	NUM
issue-482	87	18	amounted	amount	VERB
issue-482	87	19	to	to	ADP
issue-482	87	20	13.6	13.6	NUM
issue-482	87	21	billion	billion	NUM
issue-482	87	22	uah	uah	NOUN
issue-482	87	23	,	,	PUNCT
issue-482	87	24	in	in	ADP
issue-482	87	25	2013	2013	NUM
issue-482	87	26	–	–	PUNCT
issue-482	88	1	14.6	14.6	NUM
issue-482	88	2	billion	billion	NUM
issue-482	88	3	uah	uah	NOUN
issue-482	88	4	,	,	PUNCT
issue-482	88	5	in	in	ADP
issue-482	88	6	the	the	DET
issue-482	88	7	crisis	crisis	NOUN
issue-482	88	8	2014	2014	NUM
issue-482	88	9	for	for	ADP
issue-482	88	10	the	the	DET
issue-482	88	11	country	country	NOUN
issue-482	88	12	,	,	PUNCT
issue-482	88	13	the	the	DET
issue-482	88	14	ukrainian	ukrainian	ADJ
issue-482	88	15	advertising	advertising	NOUN
issue-482	88	16	and	and	CCONJ
issue-482	88	17	communications	communication	NOUN
issue-482	88	18	market	market	NOUN
issue-482	88	19	lost	lose	VERB
issue-482	88	20	almost	almost	ADV
issue-482	88	21	a	a	PRON
issue-482	88	22	quarter	quarter	NOUN
issue-482	88	23	of	of	ADP
issue-482	88	24	the	the	DET
issue-482	88	25	national	national	ADJ
issue-482	88	26	currency	currency	NOUN
issue-482	88	27	budgets	budget	NOUN
issue-482	88	28	,	,	PUNCT
issue-482	88	29	the	the	DET
issue-482	88	30	total	total	ADJ
issue-482	88	31	volume	volume	NOUN
issue-482	88	32	of	of	ADP
issue-482	88	33	which	which	PRON
issue-482	88	34	amounted	amount	VERB
issue-482	88	35	to	to	ADP
issue-482	88	36	11.3	11.3	NUM
issue-482	88	37	billion	billion	NUM
issue-482	88	38	uah	uah	NOUN
issue-482	88	39	(	(	PUNCT
issue-482	88	40	internet	internet	NOUN
issue-482	88	41	world	world	NOUN
issue-482	88	42	stats	stat	NOUN
issue-482	88	43	,	,	PUNCT
issue-482	88	44	2018	2018	NUM
issue-482	88	45	)	)	PUNCT
issue-482	88	46	.	.	PUNCT
issue-482	89	1	the	the	DET
issue-482	89	2	volume	volume	NOUN
issue-482	89	3	of	of	ADP
issue-482	89	4	income	income	NOUN
issue-482	89	5	from	from	ADP
issue-482	89	6	the	the	DET
issue-482	89	7	creation	creation	NOUN
issue-482	89	8	and	and	CCONJ
issue-482	89	9	placement	placement	NOUN
issue-482	89	10	of	of	ADP
issue-482	89	11	advertising	advertising	NOUN
issue-482	89	12	in	in	ADP
issue-482	89	13	ukraine	ukraine	NOUN
issue-482	89	14	in	in	ADP
issue-482	89	15	2014	2014	NUM
issue-482	89	16	amounted	amount	VERB
issue-482	89	17	to	to	ADP
issue-482	89	18	9065	9065	NUM
issue-482	89	19	million	million	NUM
issue-482	89	20	uah	uah	NOUN
issue-482	89	21	and	and	CCONJ
issue-482	89	22	has	have	AUX
issue-482	89	23	grown	grow	VERB
issue-482	89	24	to	to	ADP
issue-482	89	25	10003	10003	NUM
issue-482	89	26	million	million	NUM
issue-482	89	27	uah	uah	NOUN
issue-482	89	28	in	in	ADP
issue-482	89	29	2017	2017	NUM
issue-482	89	30	.	.	PUNCT
issue-482	90	1	the	the	DET
issue-482	90	2	main	main	ADJ
issue-482	90	3	platform	platform	NOUN
issue-482	90	4	for	for	ADP
issue-482	90	5	video	video	NOUN
issue-482	90	6	advertising	advertising	NOUN
issue-482	90	7	,	,	PUNCT
issue-482	90	8	which	which	PRON
issue-482	90	9	is	be	AUX
issue-482	90	10	the	the	DET
issue-482	90	11	most	most	ADV
issue-482	90	12	popular	popular	ADJ
issue-482	90	13	and	and	CCONJ
issue-482	90	14	cost	cost	NOUN
issue-482	90	15	-	-	PUNCT
issue-482	90	16	effective	effective	ADJ
issue-482	90	17	in	in	ADP
issue-482	90	18	operation	operation	NOUN
issue-482	90	19	,	,	PUNCT
issue-482	90	20	is	be	AUX
issue-482	90	21	youtube	youtube	ADJ
issue-482	90	22	,	,	PUNCT
issue-482	90	23	whose	whose	DET
issue-482	90	24	audience	audience	NOUN
issue-482	90	25	in	in	ADP
issue-482	90	26	ukraine	ukraine	NOUN
issue-482	90	27	already	already	ADV
issue-482	90	28	reaches	reach	VERB
issue-482	90	29	14	14	NUM
issue-482	90	30	million	million	NUM
issue-482	90	31	unique	unique	ADJ
issue-482	90	32	visitors	visitor	NOUN
issue-482	90	33	per	per	ADP
issue-482	90	34	month	month	NOUN
issue-482	90	35	.	.	PUNCT
issue-482	91	1	accordingly	accordingly	ADV
issue-482	91	2	,	,	PUNCT
issue-482	91	3	the	the	DET
issue-482	91	4	average	average	ADJ
issue-482	91	5	cost	cost	NOUN
issue-482	91	6	of	of	ADP
issue-482	91	7	advertising	advertising	NOUN
issue-482	91	8	on	on	ADP
issue-482	91	9	it	it	PRON
issue-482	91	10	is	be	AUX
issue-482	91	11	also	also	ADV
issue-482	91	12	high	high	ADJ
issue-482	91	13	–	–	PUNCT
issue-482	91	14	about	about	ADV
issue-482	91	15	4	4	NUM
issue-482	91	16	-	-	SYM
issue-482	91	17	5	5	NUM
issue-482	91	18	dollars	dollar	NOUN
issue-482	91	19	per	per	ADP
issue-482	91	20	thousand	thousand	NUM
issue-482	91	21	impressions	impression	NOUN
issue-482	91	22	,	,	PUNCT
issue-482	91	23	with	with	ADP
issue-482	91	24	the	the	DET
issue-482	91	25	expected	expect	VERB
issue-482	91	26	range	range	NOUN
issue-482	91	27	of	of	ADP
issue-482	91	28	fluctuations	fluctuation	NOUN
issue-482	91	29	depending	depend	VERB
issue-482	91	30	on	on	ADP
issue-482	91	31	the	the	DET
issue-482	91	32	type	type	NOUN
issue-482	91	33	of	of	ADP
issue-482	91	34	commercials	commercial	NOUN
issue-482	91	35	,	,	PUNCT
issue-482	91	36	its	its	PRON
issue-482	91	37	duration	duration	NOUN
issue-482	91	38	,	,	PUNCT
issue-482	91	39	the	the	DET
issue-482	91	40	target	target	NOUN
issue-482	91	41	audience	audience	NOUN
issue-482	91	42	,	,	PUNCT
issue-482	91	43	and	and	CCONJ
issue-482	91	44	the	the	DET
issue-482	91	45	possibility	possibility	NOUN
issue-482	91	46	to	to	PART
issue-482	91	47	be	be	AUX
issue-482	91	48	ignored	ignore	VERB
issue-482	91	49	by	by	ADP
issue-482	91	50	the	the	DET
issue-482	91	51	user	user	NOUN
issue-482	91	52	.	.	PUNCT
issue-482	92	1	instagram	instagram	PROPN
issue-482	92	2	provokes	provoke	VERB
issue-482	92	3	competition	competition	NOUN
issue-482	92	4	to	to	PART
issue-482	92	5	youtube	youtube	VERB
issue-482	92	6	as	as	ADP
issue-482	92	7	an	an	DET
issue-482	92	8	advertising	advertising	NOUN
issue-482	92	9	platform	platform	NOUN
issue-482	92	10	.	.	PUNCT
issue-482	93	1	experts	expert	NOUN
issue-482	93	2	note	note	VERB
issue-482	93	3	the	the	DET
issue-482	93	4	high	high	ADJ
issue-482	93	5	potential	potential	NOUN
issue-482	93	6	of	of	ADP
issue-482	93	7	efficiency	efficiency	NOUN
issue-482	93	8	and	and	CCONJ
issue-482	93	9	growth	growth	NOUN
issue-482	93	10	of	of	ADP
issue-482	93	11	internet	internet	NOUN
issue-482	93	12	communications	communication	NOUN
issue-482	93	13	in	in	ADP
issue-482	93	14	the	the	DET
issue-482	93	15	development	development	NOUN
issue-482	93	16	of	of	ADP
issue-482	93	17	services	service	NOUN
issue-482	93	18	in	in	ADP
issue-482	93	19	the	the	DET
issue-482	93	20	field	field	NOUN
issue-482	93	21	of	of	ADP
issue-482	93	22	communications	communication	NOUN
issue-482	93	23	,	,	PUNCT
issue-482	93	24	managing	manage	VERB
issue-482	93	25	the	the	DET
issue-482	93	26	reputation	reputation	NOUN
issue-482	93	27	of	of	ADP
issue-482	93	28	companies	company	NOUN
issue-482	93	29	in	in	ADP
issue-482	93	30	social	social	ADJ
issue-482	93	31	networks	network	NOUN
issue-482	93	32	,	,	PUNCT
issue-482	93	33	the	the	DET
issue-482	93	34	use	use	NOUN
issue-482	93	35	of	of	ADP
issue-482	93	36	online	online	ADJ
issue-482	93	37	gaming	gaming	NOUN
issue-482	93	38	technologies	technology	NOUN
issue-482	93	39	(	(	PUNCT
issue-482	93	40	industriya	industriya	NOUN
issue-482	93	41	kompyuternykh	kompyuternykh	ADJ
issue-482	93	42	igr	igr	PROPN
issue-482	93	43	obgonyayet	obgonyayet	PROPN
issue-482	93	44	kinoindustriyu	kinoindustriyu	PROPN
issue-482	93	45	)	)	PUNCT
issue-482	93	46	.	.	PUNCT
issue-482	94	1	analysis	analysis	NOUN
issue-482	94	2	of	of	ADP
issue-482	94	3	the	the	DET
issue-482	94	4	results	result	NOUN
issue-482	94	5	of	of	ADP
issue-482	94	6	monitoring	monitoring	NOUN
issue-482	94	7	researches	research	VERB
issue-482	94	8	on	on	ADP
issue-482	94	9	the	the	DET
issue-482	94	10	distribution	distribution	NOUN
issue-482	94	11	of	of	ADP
issue-482	94	12	advertising	advertising	NOUN
issue-482	94	13	budgets	budget	NOUN
issue-482	94	14	testifies	testify	VERB
issue-482	94	15	the	the	DET
issue-482	94	16	validity	validity	NOUN
issue-482	94	17	of	of	ADP
issue-482	94	18	the	the	DET
issue-482	94	19	conclusions	conclusion	NOUN
issue-482	94	20	about	about	ADP
issue-482	94	21	the	the	DET
issue-482	94	22	need	need	NOUN
issue-482	94	23	to	to	PART
issue-482	94	24	streamline	streamline	VERB
issue-482	94	25	and	and	CCONJ
issue-482	94	26	improve	improve	VERB
issue-482	94	27	the	the	DET
issue-482	94	28	classification	classification	NOUN
issue-482	94	29	approaches	approach	NOUN
issue-482	94	30	for	for	ADP
issue-482	94	31	structuring	structure	VERB
issue-482	94	32	the	the	DET
issue-482	94	33	complex	complex	NOUN
issue-482	94	34	of	of	ADP
issue-482	94	35	internet	internet	NOUN
issue-482	94	36	communications	communication	NOUN
issue-482	94	37	(	(	PUNCT
issue-482	94	38	orap	orap	NOUN
issue-482	94	39	,	,	PUNCT
issue-482	94	40	2016	2016	NUM
issue-482	94	41	;	;	PUNCT
issue-482	94	42	nikiforova	nikiforova	PROPN
issue-482	94	43	,	,	PUNCT
issue-482	94	44	2017	2017	NUM
issue-482	94	45	)	)	PUNCT
issue-482	94	46	.	.	PUNCT
issue-482	95	1	on	on	ADP
issue-482	95	2	the	the	DET
issue-482	95	3	one	one	NUM
issue-482	95	4	hand	hand	NOUN
issue-482	95	5	,	,	PUNCT
issue-482	95	6	there	there	PRON
issue-482	95	7	are	be	VERB
issue-482	95	8	contradictions	contradiction	NOUN
issue-482	95	9	and	and	CCONJ
issue-482	95	10	inconsistencies	inconsistency	NOUN
issue-482	95	11	in	in	ADP
issue-482	95	12	evaluations	evaluation	NOUN
issue-482	95	13	of	of	ADP
issue-482	95	14	various	various	ADJ
issue-482	95	15	experts	expert	NOUN
issue-482	95	16	,	,	PUNCT
issue-482	95	17	for	for	ADP
issue-482	95	18	example	example	NOUN
issue-482	95	19	,	,	PUNCT
issue-482	95	20	specialists	specialist	NOUN
issue-482	95	21	from	from	ADP
issue-482	95	22	the	the	DET
issue-482	95	23	ukrainian	ukrainian	ADJ
issue-482	95	24	advertising	advertising	NOUN
issue-482	95	25	coalition	coalition	NOUN
issue-482	95	26	and	and	CCONJ
issue-482	95	27	starlight	starlight	NOUN
issue-482	95	28	sales	sale	NOUN
issue-482	95	29	and	and	CCONJ
issue-482	95	30	others	other	NOUN
issue-482	95	31	(	(	PUNCT
issue-482	95	32	kashin	kashin	PROPN
issue-482	95	33	,	,	PUNCT
issue-482	95	34	2014	2014	NUM
issue-482	95	35	)	)	PUNCT
issue-482	95	36	.	.	PUNCT
issue-482	96	1	on	on	ADP
issue-482	96	2	the	the	DET
issue-482	96	3	other	other	ADJ
issue-482	96	4	hand	hand	NOUN
issue-482	96	5	,	,	PUNCT
issue-482	96	6	important	important	ADJ
issue-482	96	7	directions	direction	NOUN
issue-482	96	8	and	and	CCONJ
issue-482	96	9	types	type	NOUN
issue-482	96	10	of	of	ADP
issue-482	96	11	communications	communication	NOUN
issue-482	96	12	are	be	AUX
issue-482	96	13	delayed	delay	VERB
issue-482	96	14	or	or	CCONJ
issue-482	96	15	indirectly	indirectly	ADV
issue-482	96	16	displayed	display	VERB
issue-482	96	17	.	.	PUNCT
issue-482	97	1	at	at	ADP
issue-482	97	2	the	the	DET
issue-482	97	3	end	end	NOUN
issue-482	97	4	of	of	ADP
issue-482	97	5	2016	2016	NUM
issue-482	97	6	,	,	PUNCT
issue-482	97	7	there	there	PRON
issue-482	97	8	was	be	VERB
issue-482	97	9	a	a	DET
issue-482	97	10	change	change	NOUN
issue-482	97	11	in	in	ADP
issue-482	97	12	the	the	DET
issue-482	97	13	distribution	distribution	NOUN
issue-482	97	14	in	in	ADP
issue-482	97	15	the	the	DET
issue-482	97	16	structures	structure	NOUN
issue-482	97	17	of	of	ADP
issue-482	97	18	evaluation	evaluation	NOUN
issue-482	97	19	of	of	ADP
issue-482	97	20	the	the	DET
issue-482	97	21	advertising	advertising	NOUN
issue-482	97	22	and	and	CCONJ
issue-482	97	23	communications	communication	NOUN
issue-482	97	24	market	market	NOUN
issue-482	97	25	.	.	PUNCT
issue-482	98	1	its	its	PRON
issue-482	98	2	main	main	ADJ
issue-482	98	3	goal	goal	NOUN
issue-482	98	4	was	be	AUX
issue-482	98	5	precisely	precisely	ADV
issue-482	98	6	the	the	DET
issue-482	98	7	harmonization	harmonization	NOUN
issue-482	98	8	of	of	ADP
issue-482	98	9	terms	term	NOUN
issue-482	98	10	and	and	CCONJ
issue-482	98	11	concepts	concept	NOUN
issue-482	98	12	in	in	ADP
issue-482	98	13	accordance	accordance	NOUN
issue-482	98	14	with	with	ADP
issue-482	98	15	those	those	PRON
issue-482	98	16	generally	generally	ADV
issue-482	98	17	accepted	accept	VERB
issue-482	98	18	in	in	ADP
issue-482	98	19	the	the	DET
issue-482	98	20	european	european	ADJ
issue-482	98	21	and	and	CCONJ
issue-482	98	22	world	world	NOUN
issue-482	98	23	advertising	advertising	NOUN
issue-482	98	24	markets	market	NOUN
issue-482	98	25	.	.	PUNCT
issue-482	99	1	it	it	PRON
issue-482	99	2	is	be	AUX
issue-482	99	3	important	important	ADJ
issue-482	99	4	table	table	NOUN
issue-482	99	5	2	2	NUM
issue-482	99	6	the	the	DET
issue-482	99	7	volume	volume	NOUN
issue-482	99	8	of	of	ADP
issue-482	99	9	the	the	DET
issue-482	99	10	media	medium	NOUN
issue-482	99	11	advertising	advertising	NOUN
issue-482	99	12	market	market	NOUN
issue-482	99	13	in	in	ADP
issue-482	99	14	ukraine	ukraine	NOUN
issue-482	99	15	(	(	PUNCT
issue-482	99	16	2014	2014	NUM
issue-482	99	17	-	-	SYM
issue-482	99	18	2017	2017	NUM
issue-482	99	19	,	,	PUNCT
issue-482	99	20	billion	billion	NUM
issue-482	99	21	uah	uah	NOUN
issue-482	99	22	)	)	PUNCT
issue-482	99	23	2014	2014	NUM
issue-482	99	24	billion	billion	NUM
issue-482	99	25	uah	uah	ADJ
issue-482	99	26	2016	2016	NUM
issue-482	99	27	billion	billion	NUM
issue-482	99	28	uah	uah	ADJ
issue-482	99	29	2017	2017	NUM
issue-482	99	30	billion	billion	NUM
issue-482	99	31	uah	uah	ADJ
issue-482	99	32	relative	relative	ADJ
issue-482	99	33	deviation	deviation	NOUN
issue-482	99	34	2017/2016	2017/2016	NUM
issue-482	100	1	тр	тр	INTJ
issue-482	100	2	(	(	PUNCT
issue-482	100	3	%	%	INTJ
issue-482	100	4	)	)	PUNCT
issue-482	100	5	tv	tv	NOUN
issue-482	100	6	advertising	advertising	NOUN
issue-482	100	7	3930	3930	NUM
issue-482	100	8	3986	3986	NUM
issue-482	100	9	4606	4606	NUM
issue-482	100	10	115,5	115,5	PROPN
issue-482	100	11	direct	direct	ADJ
issue-482	100	12	advertising	advertising	NOUN
issue-482	100	13	3555	3555	NUM
issue-482	100	14	3755	3755	NUM
issue-482	100	15	4088	4088	NUM
issue-482	100	16	108,9	108,9	ADJ
issue-482	100	17	tv	tv	NOUN
issue-482	100	18	sponsorship	sponsorship	NOUN
issue-482	100	19	375	375	NUM
issue-482	100	20	431	431	NUM
issue-482	100	21	518	518	NUM
issue-482	100	22	120,2	120,2	NUM
issue-482	100	23	press	press	NOUN
issue-482	100	24	advertising	advertising	NOUN
issue-482	100	25	1670	1670	NUM
issue-482	100	26	1320	1320	NUM
issue-482	100	27	1248	1248	NUM
issue-482	100	28	94,5	94,5	NUM
issue-482	100	29	оон	оон	NOUN
issue-482	100	30	advertising	advertising	NOUN
issue-482	100	31	1030	1030	NUM
issue-482	101	1	952	952	NUM
issue-482	101	2	1045	1045	NUM
issue-482	101	3	109,7	109,7	NUM
issue-482	101	4	billboard	billboard	NOUN
issue-482	101	5	outdoor	outdoor	ADJ
issue-482	101	6	advertising	advertising	NOUN
issue-482	101	7	875	875	NUM
issue-482	101	8	821	821	NUM
issue-482	101	9	903	903	NUM
issue-482	101	10	109,9	109,9	NUM
issue-482	101	11	transit	transit	NOUN
issue-482	101	12	advertising	advertising	NOUN
issue-482	101	13	70	70	NUM
issue-482	101	14	64	64	NUM
issue-482	101	15	69	69	NUM
issue-482	101	16	107,8	107,8	NUM
issue-482	101	17	radio	radio	NOUN
issue-482	101	18	advertising	advertising	NOUN
issue-482	101	19	290	290	NUM
issue-482	101	20	304	304	NUM
issue-482	101	21	333	333	NUM
issue-482	101	22	109,5	109,5	NUM
issue-482	101	23	cinema	cinema	NOUN
issue-482	101	24	advertising	advertising	NOUN
issue-482	101	25	30	30	NUM
issue-482	101	26	24	24	NUM
issue-482	101	27	26	26	NUM
issue-482	101	28	108,3	108,3	NUM
issue-482	101	29	online	online	ADJ
issue-482	101	30	advertising	advertising	NOUN
issue-482	101	31	2115	2115	NUM
issue-482	101	32	2355	2355	NUM
issue-482	101	33	2745	2745	NUM
issue-482	101	34	116,6	116,6	NUM
issue-482	101	35	total	total	ADJ
issue-482	101	36	media	medium	NOUN
issue-482	101	37	market	market	NOUN
issue-482	101	38	9065	9065	NUM
issue-482	101	39	8941	8941	NUM
issue-482	101	40	10003	10003	NUM
issue-482	101	41	111,9	111,9	NUM
issue-482	101	42	table	table	NOUN
issue-482	101	43	3	3	NUM
issue-482	101	44	distribution	distribution	NOUN
issue-482	101	45	of	of	ADP
issue-482	101	46	advertising	advertising	NOUN
issue-482	101	47	budgets	budget	NOUN
issue-482	101	48	of	of	ADP
issue-482	101	49	the	the	DET
issue-482	101	50	internet	internet	NOUN
issue-482	101	51	sector	sector	NOUN
issue-482	101	52	by	by	ADP
issue-482	101	53	sectors	sector	NOUN
issue-482	101	54	of	of	ADP
issue-482	101	55	the	the	DET
issue-482	101	56	economy	economy	NOUN
issue-482	101	57	in	in	ADP
issue-482	101	58	2014	2014	NUM
issue-482	101	59	-	-	SYM
issue-482	101	60	2016	2016	NUM
issue-482	101	61	,	,	PUNCT
issue-482	101	62	%	%	NOUN
issue-482	101	63	category	category	NOUN
issue-482	101	64	2014	2014	NUM
issue-482	101	65	2016	2016	NUM
issue-482	101	66	percentage	percentage	NOUN
issue-482	101	67	of	of	ADP
issue-482	101	68	change	change	NOUN
issue-482	101	69	in	in	ADP
issue-482	101	70	budget	budget	NOUN
issue-482	101	71	volume	volume	NOUN
issue-482	101	72	,	,	PUNCT
issue-482	101	73	2016/2014the	2016/2014the	DET
issue-482	101	74	volume	volume	NOUN
issue-482	101	75	of	of	ADP
issue-482	101	76	advertising	advertising	NOUN
issue-482	101	77	budgets	budget	NOUN
issue-482	101	78	,	,	PUNCT
issue-482	101	79	%	%	NOUN
issue-482	101	80	food	food	NOUN
issue-482	101	81	13	13	NUM
issue-482	101	82	12,1	12,1	NUM
issue-482	101	83	-7	-7	NOUN
issue-482	101	84	%	%	NOUN
issue-482	101	85	vehicle	vehicle	NOUN
issue-482	101	86	12,3	12,3	NUM
issue-482	101	87	12	12	NUM
issue-482	101	88	-2	-2	NUM
issue-482	101	89	%	%	NOUN
issue-482	101	90	electronics	electronic	NOUN
issue-482	101	91	and	and	CCONJ
issue-482	101	92	technology	technology	NOUN
issue-482	101	93	11,8	11,8	PROPN
issue-482	101	94	11,2	11,2	NUM
issue-482	101	95	-5	-5	ADJ
issue-482	101	96	%	%	NOUN
issue-482	101	97	hygiene	hygiene	NOUN
issue-482	101	98	,	,	PUNCT
issue-482	101	99	household	household	NOUN
issue-482	101	100	chemicals	chemical	NOUN
issue-482	101	101	11	11	NUM
issue-482	101	102	8,4	8,4	NUM
issue-482	101	103	-24	-24	NUM
issue-482	101	104	%	%	NOUN
issue-482	101	105	telecommunications	telecommunication	NOUN
issue-482	101	106	10,7	10,7	NUM
issue-482	101	107	8,3	8,3	NUM
issue-482	101	108	-22	-22	SYM
issue-482	101	109	%	%	NOUN
issue-482	101	110	finance	finance	NOUN
issue-482	101	111	7,9	7,9	NUM
issue-482	101	112	7,5	7,5	NUM
issue-482	101	113	-5	-5	NOUN
issue-482	101	114	%	%	NOUN
issue-482	101	115	pharmacy	pharmacy	NOUN
issue-482	101	116	3,9	3,9	NUM
issue-482	101	117	7,2	7,2	NUM
issue-482	101	118	85	85	NUM
issue-482	101	119	%	%	NOUN
issue-482	101	120	spirits	spirit	NOUN
issue-482	101	121	4,3	4,3	NUM
issue-482	101	122	5,6	5,6	NUM
issue-482	101	123	30	30	NUM
issue-482	101	124	%	%	NOUN
issue-482	101	125	retail	retail	ADJ
issue-482	101	126	8,1	8,1	NUM
issue-482	101	127	4,9	4,9	NUM
issue-482	101	128	-40	-40	NUM
issue-482	101	129	%	%	NOUN
issue-482	101	130	online	online	PROPN
issue-482	101	131	stores	store	NOUN
issue-482	101	132	1,3	1,3	NUM
issue-482	101	133	4,5	4,5	NUM
issue-482	101	134	246	246	NUM
issue-482	101	135	%	%	NOUN
issue-482	101	136	baby	baby	NOUN
issue-482	101	137	stuff	stuff	NOUN
issue-482	102	1	4,1	4,1	NUM
issue-482	102	2	3,4	3,4	NUM
issue-482	102	3	-17	-17	NOUN
issue-482	102	4	%	%	NOUN
issue-482	102	5	entertainment	entertainment	NOUN
issue-482	102	6	2,9	2,9	NUM
issue-482	102	7	3,4	3,4	NUM
issue-482	102	8	17	17	NUM
issue-482	102	9	%	%	NOUN
issue-482	102	10	other	other	ADJ
issue-482	102	11	8,5	8,5	NUM
issue-482	102	12	11,6	11,6	NUM
issue-482	102	13	36	36	NUM
issue-482	102	14	%	%	NOUN
issue-482	102	15	baltic	baltic	ADJ
issue-482	102	16	journal	journal	PROPN
issue-482	102	17	of	of	ADP
issue-482	102	18	economic	economic	ADJ
issue-482	102	19	studies	study	NOUN
issue-482	102	20	81	81	NUM
issue-482	102	21	vol	vol	NOUN
issue-482	102	22	.	.	PROPN
issue-482	103	1	4	4	NUM
issue-482	103	2	,	,	PUNCT
issue-482	103	3	no	no	INTJ
issue-482	103	4	.	.	NOUN
issue-482	103	5	4	4	NUM
issue-482	103	6	,	,	PUNCT
issue-482	103	7	2018	2018	NUM
issue-482	103	8	that	that	PRON
issue-482	103	9	internet	internet	NOUN
issue-482	103	10	advertising	advertising	NOUN
issue-482	103	11	received	receive	VERB
issue-482	103	12	an	an	DET
issue-482	103	13	international	international	ADJ
issue-482	103	14	classification	classification	NOUN
issue-482	103	15	that	that	PRON
issue-482	103	16	is	be	AUX
issue-482	103	17	as	as	ADV
issue-482	103	18	close	close	ADJ
issue-482	103	19	as	as	ADP
issue-482	103	20	possible	possible	ADJ
issue-482	103	21	to	to	ADP
issue-482	103	22	the	the	DET
issue-482	103	23	definitions	definition	NOUN
issue-482	103	24	of	of	ADP
issue-482	103	25	interactive	interactive	ADJ
issue-482	103	26	advertising	advertising	NOUN
issue-482	103	27	bureau	bureau	NOUN
issue-482	103	28	(	(	PUNCT
issue-482	103	29	iab	iab	PROPN
issue-482	103	30	)	)	PUNCT
issue-482	103	31	(	(	PUNCT
issue-482	103	32	ofitsiynyy	ofitsiynyy	PROPN
issue-482	103	33	sayt	sayt	PROPN
issue-482	103	34	ukrayinskoyi	ukrayinskoyi	PROPN
issue-482	103	35	asotsiatsiyi	asotsiatsiyi	PROPN
issue-482	103	36	internet	internet	NOUN
issue-482	103	37	-	-	PUNCT
issue-482	103	38	reklamy	reklamy	NOUN
issue-482	103	39	,	,	PUNCT
issue-482	103	40	2018	2018	NUM
issue-482	103	41	)	)	PUNCT
issue-482	103	42	.	.	PUNCT
issue-482	104	1	when	when	SCONJ
issue-482	104	2	choosing	choose	VERB
issue-482	104	3	media	medium	NOUN
issue-482	104	4	,	,	PUNCT
issue-482	104	5	companies	company	NOUN
issue-482	104	6	take	take	VERB
issue-482	104	7	into	into	ADP
issue-482	104	8	account	account	NOUN
issue-482	104	9	both	both	CCONJ
issue-482	104	10	the	the	DET
issue-482	104	11	volume	volume	NOUN
issue-482	104	12	of	of	ADP
issue-482	104	13	media	medium	NOUN
issue-482	104	14	consumption	consumption	NOUN
issue-482	104	15	and	and	CCONJ
issue-482	104	16	the	the	DET
issue-482	104	17	cost	cost	NOUN
issue-482	104	18	of	of	ADP
issue-482	104	19	reaching	reach	VERB
issue-482	104	20	their	their	PRON
issue-482	104	21	audience	audience	NOUN
issue-482	104	22	by	by	ADP
issue-482	104	23	each	each	DET
issue-482	104	24	channel	channel	NOUN
issue-482	104	25	.	.	PUNCT
issue-482	105	1	due	due	ADP
issue-482	105	2	to	to	ADP
issue-482	105	3	the	the	DET
issue-482	105	4	high	high	ADJ
issue-482	105	5	level	level	NOUN
issue-482	105	6	of	of	ADP
issue-482	105	7	coverage	coverage	NOUN
issue-482	105	8	,	,	PUNCT
issue-482	105	9	the	the	DET
issue-482	105	10	tv	tv	NOUN
issue-482	105	11	has	have	VERB
issue-482	105	12	the	the	DET
issue-482	105	13	lowest	low	ADJ
issue-482	105	14	cost	cost	NOUN
issue-482	105	15	per	per	ADP
issue-482	105	16	1000	1000	NUM
issue-482	105	17	contacts	contact	NOUN
issue-482	105	18	(	(	PUNCT
issue-482	105	19	cpt	cpt	NOUN
issue-482	105	20	)	)	PUNCT
issue-482	105	21	–	–	PUNCT
issue-482	105	22	15	15	NUM
issue-482	105	23	uah	uah	NOUN
issue-482	105	24	.	.	PUNCT
issue-482	106	1	in	in	ADP
issue-482	106	2	the	the	DET
issue-482	106	3	second	second	ADJ
issue-482	106	4	place	place	NOUN
issue-482	106	5	–	–	PUNCT
issue-482	106	6	banner	banner	NOUN
issue-482	106	7	advertising	advertising	NOUN
issue-482	106	8	on	on	ADP
issue-482	106	9	the	the	DET
issue-482	106	10	internet	internet	NOUN
issue-482	106	11	–	–	PUNCT
issue-482	106	12	40	40	NUM
issue-482	106	13	uah	uah	NOUN
issue-482	106	14	.	.	PUNCT
issue-482	107	1	the	the	DET
issue-482	107	2	most	most	ADV
issue-482	107	3	expensive	expensive	ADJ
issue-482	107	4	kind	kind	NOUN
issue-482	107	5	of	of	ADP
issue-482	107	6	media	medium	NOUN
issue-482	107	7	are	be	AUX
issue-482	107	8	cinemas	cinema	NOUN
issue-482	107	9	,	,	PUNCT
issue-482	107	10	the	the	DET
issue-482	107	11	cost	cost	NOUN
issue-482	107	12	of	of	ADP
issue-482	107	13	reaching	reach	VERB
issue-482	107	14	1000	1000	NUM
issue-482	107	15	contacts	contact	NOUN
issue-482	107	16	is	be	AUX
issue-482	107	17	949.2	949.2	NUM
issue-482	107	18	uah	uah	NOUN
issue-482	107	19	.	.	PUNCT
issue-482	108	1	that	that	PRON
issue-482	108	2	is	be	AUX
issue-482	108	3	why	why	SCONJ
issue-482	108	4	television	television	NOUN
issue-482	108	5	retains	retain	VERB
issue-482	108	6	its	its	PRON
issue-482	108	7	traditional	traditional	ADJ
issue-482	108	8	position	position	NOUN
issue-482	108	9	and	and	CCONJ
issue-482	108	10	leads	lead	VERB
issue-482	108	11	with	with	ADP
issue-482	108	12	coverage	coverage	NOUN
issue-482	108	13	of	of	ADP
issue-482	108	14	almost	almost	ADV
issue-482	108	15	95	95	NUM
issue-482	108	16	%	%	NOUN
issue-482	108	17	.	.	PUNCT
issue-482	109	1	in	in	ADP
issue-482	109	2	turn	turn	NOUN
issue-482	109	3	,	,	PUNCT
issue-482	109	4	the	the	DET
issue-482	109	5	use	use	NOUN
issue-482	109	6	of	of	ADP
issue-482	109	7	such	such	ADJ
issue-482	109	8	media	medium	NOUN
issue-482	109	9	as	as	ADP
issue-482	109	10	the	the	DET
issue-482	109	11	press	press	NOUN
issue-482	109	12	and	and	CCONJ
issue-482	109	13	radio	radio	NOUN
issue-482	109	14	becomes	become	VERB
issue-482	109	15	smaller	small	ADJ
issue-482	109	16	every	every	DET
issue-482	109	17	year	year	NOUN
issue-482	109	18	,	,	PUNCT
issue-482	109	19	their	their	PRON
issue-482	109	20	share	share	NOUN
issue-482	109	21	decreased	decrease	VERB
issue-482	109	22	by	by	ADP
issue-482	109	23	20	20	NUM
issue-482	109	24	%	%	NOUN
issue-482	109	25	for	for	ADP
issue-482	109	26	the	the	DET
issue-482	109	27	period	period	NOUN
issue-482	109	28	of	of	ADP
issue-482	109	29	2008	2008	NUM
issue-482	109	30	-	-	SYM
issue-482	109	31	2016	2016	NUM
issue-482	109	32	.	.	PUNCT
issue-482	110	1	it	it	PRON
issue-482	110	2	is	be	AUX
issue-482	110	3	important	important	ADJ
issue-482	110	4	to	to	PART
issue-482	110	5	note	note	VERB
issue-482	110	6	the	the	DET
issue-482	110	7	differences	difference	NOUN
issue-482	110	8	in	in	ADP
issue-482	110	9	the	the	DET
issue-482	110	10	integration	integration	NOUN
issue-482	110	11	of	of	ADP
issue-482	110	12	offline	offline	ADJ
issue-482	110	13	marketing	marketing	NOUN
issue-482	110	14	,	,	PUNCT
issue-482	110	15	which	which	PRON
issue-482	110	16	is	be	AUX
issue-482	110	17	aimed	aim	VERB
issue-482	110	18	at	at	ADP
issue-482	110	19	the	the	DET
issue-482	110	20	logic	logic	NOUN
issue-482	110	21	(	(	PUNCT
issue-482	110	22	sequence	sequence	NOUN
issue-482	110	23	)	)	PUNCT
issue-482	110	24	of	of	ADP
issue-482	110	25	advertising	advertise	VERB
issue-482	110	26	messages	message	NOUN
issue-482	110	27	in	in	ADP
issue-482	110	28	the	the	DET
issue-482	110	29	context	context	NOUN
issue-482	110	30	of	of	ADP
issue-482	110	31	enterprise	enterprise	NOUN
issue-482	110	32	strategy	strategy	NOUN
issue-482	110	33	,	,	PUNCT
issue-482	110	34	and	and	CCONJ
issue-482	110	35	online	online	ADJ
issue-482	110	36	,	,	PUNCT
issue-482	110	37	based	base	VERB
issue-482	110	38	on	on	ADP
issue-482	110	39	a	a	DET
issue-482	110	40	permanent	permanent	ADJ
issue-482	110	41	and	and	CCONJ
issue-482	110	42	personalized	personalized	ADJ
issue-482	110	43	interaction	interaction	NOUN
issue-482	110	44	with	with	ADP
issue-482	110	45	the	the	DET
issue-482	110	46	client	client	NOUN
issue-482	110	47	.	.	PUNCT
issue-482	111	1	the	the	DET
issue-482	111	2	latter	latter	ADJ
issue-482	111	3	,	,	PUNCT
issue-482	111	4	among	among	ADP
issue-482	111	5	other	other	ADJ
issue-482	111	6	things	thing	NOUN
issue-482	111	7	,	,	PUNCT
issue-482	111	8	exacerbates	exacerbate	VERB
issue-482	111	9	the	the	DET
issue-482	111	10	issue	issue	NOUN
issue-482	111	11	of	of	ADP
issue-482	111	12	effective	effective	ADJ
issue-482	111	13	cross	cross	NOUN
issue-482	111	14	-	-	NOUN
issue-482	111	15	communications	communication	NOUN
issue-482	111	16	.	.	PUNCT
issue-482	112	1	the	the	DET
issue-482	112	2	more	more	ADV
issue-482	112	3	differentiated	differentiated	ADJ
issue-482	112	4	media	medium	NOUN
issue-482	112	5	become	become	VERB
issue-482	112	6	,	,	PUNCT
issue-482	112	7	the	the	DET
issue-482	112	8	more	more	ADV
issue-482	112	9	important	important	ADJ
issue-482	112	10	it	it	PRON
issue-482	112	11	is	be	AUX
issue-482	112	12	to	to	PART
issue-482	112	13	take	take	VERB
issue-482	112	14	into	into	ADP
issue-482	112	15	account	account	NOUN
issue-482	112	16	the	the	DET
issue-482	112	17	peculiarities	peculiarity	NOUN
issue-482	112	18	and	and	CCONJ
issue-482	112	19	variability	variability	NOUN
issue-482	112	20	of	of	ADP
issue-482	112	21	their	their	PRON
issue-482	112	22	requirements	requirement	NOUN
issue-482	112	23	in	in	ADP
issue-482	112	24	joining	join	VERB
issue-482	112	25	marketing	marketing	NOUN
issue-482	112	26	efforts	effort	NOUN
issue-482	112	27	for	for	ADP
issue-482	112	28	the	the	DET
issue-482	112	29	effectiveness	effectiveness	NOUN
issue-482	112	30	of	of	ADP
issue-482	112	31	maintaining	maintain	VERB
issue-482	112	32	contact	contact	NOUN
issue-482	112	33	with	with	ADP
issue-482	112	34	the	the	DET
issue-482	112	35	audience	audience	NOUN
issue-482	112	36	,	,	PUNCT
issue-482	112	37	as	as	ADV
issue-482	112	38	well	well	ADV
issue-482	112	39	as	as	ADP
issue-482	112	40	the	the	DET
issue-482	112	41	full	full	ADJ
issue-482	112	42	implementation	implementation	NOUN
issue-482	112	43	of	of	ADP
issue-482	112	44	the	the	DET
issue-482	112	45	communication	communication	NOUN
issue-482	112	46	concept	concept	NOUN
issue-482	112	47	based	base	VERB
issue-482	112	48	on	on	ADP
issue-482	112	49	original	original	ADJ
issue-482	112	50	,	,	PUNCT
issue-482	112	51	creative	creative	ADJ
issue-482	112	52	solutions	solution	NOUN
issue-482	112	53	(	(	PUNCT
issue-482	112	54	petrovskiy	petrovskiy	NOUN
issue-482	112	55	,	,	PUNCT
issue-482	112	56	2012	2012	NUM
issue-482	112	57	)	)	PUNCT
issue-482	112	58	.	.	PUNCT
issue-482	113	1	attempts	attempt	NOUN
issue-482	113	2	and	and	CCONJ
issue-482	113	3	methodical	methodical	ADJ
issue-482	113	4	options	option	NOUN
issue-482	113	5	for	for	ADP
issue-482	113	6	the	the	DET
issue-482	113	7	formation	formation	NOUN
issue-482	113	8	of	of	ADP
issue-482	113	9	a	a	DET
issue-482	113	10	holistic	holistic	ADJ
issue-482	113	11	set	set	NOUN
issue-482	113	12	of	of	ADP
issue-482	113	13	marketing	marketing	NOUN
issue-482	113	14	communications	communication	NOUN
issue-482	113	15	with	with	ADP
issue-482	113	16	their	their	PRON
issue-482	113	17	declared	declare	VERB
issue-482	113	18	effectiveness	effectiveness	NOUN
issue-482	113	19	have	have	AUX
issue-482	113	20	become	become	AUX
issue-482	113	21	widely	widely	ADV
issue-482	113	22	distributed	distribute	VERB
issue-482	113	23	in	in	ADP
issue-482	113	24	professional	professional	ADJ
issue-482	113	25	literature	literature	NOUN
issue-482	113	26	and	and	CCONJ
issue-482	113	27	practice	practice	NOUN
issue-482	113	28	.	.	PUNCT
issue-482	114	1	however	however	ADV
issue-482	114	2	,	,	PUNCT
issue-482	114	3	even	even	ADV
issue-482	114	4	with	with	ADP
issue-482	114	5	their	their	PRON
issue-482	114	6	foreseen	foreseen	ADJ
issue-482	114	7	separation	separation	NOUN
issue-482	114	8	of	of	ADP
issue-482	114	9	online	online	ADJ
issue-482	114	10	tools	tool	NOUN
issue-482	114	11	into	into	ADP
issue-482	114	12	a	a	DET
issue-482	114	13	separate	separate	ADJ
issue-482	114	14	group	group	NOUN
issue-482	114	15	,	,	PUNCT
issue-482	114	16	they	they	PRON
issue-482	114	17	are	be	AUX
issue-482	114	18	not	not	PART
issue-482	114	19	lacking	lack	VERB
issue-482	114	20	in	in	ADP
issue-482	114	21	contradictions	contradiction	NOUN
issue-482	114	22	,	,	PUNCT
issue-482	114	23	do	do	AUX
issue-482	114	24	not	not	PART
issue-482	114	25	have	have	VERB
issue-482	114	26	a	a	DET
issue-482	114	27	single	single	ADJ
issue-482	114	28	effective	effective	ADJ
issue-482	114	29	systematization	systematization	NOUN
issue-482	114	30	.	.	PUNCT
issue-482	115	1	a	a	DET
issue-482	115	2	successful	successful	ADJ
issue-482	115	3	combination	combination	NOUN
issue-482	115	4	of	of	ADP
issue-482	115	5	classical	classical	ADJ
issue-482	115	6	and	and	CCONJ
issue-482	115	7	new	new	ADJ
issue-482	115	8	approaches	approach	NOUN
issue-482	115	9	is	be	AUX
issue-482	115	10	the	the	DET
issue-482	115	11	concept	concept	NOUN
issue-482	115	12	of	of	ADP
issue-482	115	13	a	a	DET
issue-482	115	14	modern	modern	ADJ
issue-482	115	15	interpretation	interpretation	NOUN
issue-482	115	16	of	of	ADP
issue-482	115	17	the	the	DET
issue-482	115	18	theory	theory	NOUN
issue-482	115	19	of	of	ADP
issue-482	115	20	integrated	integrate	VERB
issue-482	115	21	marketing	marketing	NOUN
issue-482	115	22	communications	communication	NOUN
issue-482	115	23	–	–	PUNCT
issue-482	115	24	ttl	ttl	NOUN
issue-482	115	25	(	(	PUNCT
issue-482	115	26	trough	trough	ADP
issue-482	115	27	the	the	DET
issue-482	115	28	line	line	NOUN
issue-482	115	29	)	)	PUNCT
issue-482	115	30	,	,	PUNCT
issue-482	115	31	which	which	DET
issue-482	115	32	complex	complex	NOUN
issue-482	115	33	is	be	AUX
issue-482	115	34	formed	form	VERB
issue-482	115	35	by	by	ADP
issue-482	115	36	the	the	DET
issue-482	115	37	unification	unification	NOUN
issue-482	115	38	of	of	ADP
issue-482	115	39	elements	element	NOUN
issue-482	115	40	of	of	ADP
issue-482	115	41	atl	atl	PROPN
issue-482	115	42	(	(	PUNCT
issue-482	115	43	above	above	ADP
issue-482	115	44	the	the	DET
issue-482	115	45	line	line	NOUN
issue-482	115	46	)	)	PUNCT
issue-482	115	47	and	and	CCONJ
issue-482	115	48	btl	btl	X
issue-482	115	49	(	(	PUNCT
issue-482	115	50	below	below	ADP
issue-482	115	51	the	the	DET
issue-482	115	52	line	line	NOUN
issue-482	115	53	)	)	PUNCT
issue-482	115	54	.	.	PUNCT
issue-482	116	1	paid	pay	VERB
issue-482	116	2	and	and	CCONJ
issue-482	116	3	one	one	NUM
issue-482	116	4	-	-	PUNCT
issue-482	116	5	sided	sided	ADJ
issue-482	116	6	reporting	reporting	NOUN
issue-482	116	7	of	of	ADP
issue-482	116	8	information	information	NOUN
issue-482	116	9	to	to	ADP
issue-482	116	10	consumers	consumer	NOUN
issue-482	116	11	by	by	ADP
issue-482	116	12	the	the	DET
issue-482	116	13	use	use	NOUN
issue-482	116	14	of	of	ADP
issue-482	116	15	atl	atl	PROPN
issue-482	116	16	tools	tool	NOUN
issue-482	116	17	(	(	PUNCT
issue-482	116	18	advertising	advertising	NOUN
issue-482	116	19	in	in	ADP
issue-482	116	20	the	the	DET
issue-482	116	21	press	press	NOUN
issue-482	116	22	,	,	PUNCT
issue-482	116	23	on	on	ADP
issue-482	116	24	radio	radio	NOUN
issue-482	116	25	and	and	CCONJ
issue-482	116	26	television	television	NOUN
issue-482	116	27	,	,	PUNCT
issue-482	116	28	in	in	ADP
issue-482	116	29	cinema	cinema	NOUN
issue-482	116	30	,	,	PUNCT
issue-482	116	31	outdoor	outdoor	ADJ
issue-482	116	32	advertising	advertising	NOUN
issue-482	116	33	)	)	PUNCT
issue-482	116	34	can	can	AUX
issue-482	116	35	only	only	ADV
issue-482	116	36	be	be	AUX
issue-482	116	37	conditionally	conditionally	ADV
issue-482	116	38	considered	consider	VERB
issue-482	116	39	uncharacteristic	uncharacteristic	ADJ
issue-482	116	40	for	for	ADP
issue-482	116	41	btl	btl	X
issue-482	116	42	(	(	PUNCT
issue-482	116	43	sales	sale	NOUN
issue-482	116	44	promotion	promotion	NOUN
issue-482	116	45	,	,	PUNCT
issue-482	116	46	direct	direct	ADJ
issue-482	116	47	marketing	marketing	NOUN
issue-482	116	48	,	,	PUNCT
issue-482	116	49	public	public	ADJ
issue-482	116	50	relations	relation	NOUN
issue-482	116	51	,	,	PUNCT
issue-482	116	52	participation	participation	NOUN
issue-482	116	53	in	in	ADP
issue-482	116	54	exhibitions	exhibition	NOUN
issue-482	116	55	,	,	PUNCT
issue-482	116	56	online	online	ADJ
issue-482	116	57	advertising	advertising	NOUN
issue-482	116	58	)	)	PUNCT
issue-482	116	59	(	(	PUNCT
issue-482	116	60	berezin	berezin	PROPN
issue-482	116	61	,	,	PUNCT
issue-482	116	62	2014	2014	NUM
issue-482	116	63	)	)	PUNCT
issue-482	116	64	.	.	PUNCT
issue-482	117	1	the	the	DET
issue-482	117	2	proactive	proactive	ADJ
issue-482	117	3	elements	element	NOUN
issue-482	117	4	used	use	VERB
issue-482	117	5	to	to	PART
issue-482	117	6	provide	provide	VERB
issue-482	117	7	interactivity	interactivity	NOUN
issue-482	117	8	(	(	PUNCT
issue-482	117	9	games	game	NOUN
issue-482	117	10	,	,	PUNCT
issue-482	117	11	education	education	NOUN
issue-482	117	12	,	,	PUNCT
issue-482	117	13	discussions	discussion	NOUN
issue-482	117	14	,	,	PUNCT
issue-482	117	15	virtual	virtual	ADJ
issue-482	117	16	demonstrations	demonstration	NOUN
issue-482	117	17	and	and	CCONJ
issue-482	117	18	excursions	excursion	NOUN
issue-482	117	19	,	,	PUNCT
issue-482	117	20	etc	etc	X
issue-482	117	21	.	.	X
issue-482	117	22	)	)	PUNCT
issue-482	117	23	are	be	AUX
issue-482	117	24	a	a	DET
issue-482	117	25	guarantee	guarantee	NOUN
issue-482	117	26	of	of	ADP
issue-482	117	27	efficiency	efficiency	NOUN
issue-482	117	28	and	and	CCONJ
issue-482	117	29	must	must	AUX
issue-482	117	30	be	be	AUX
issue-482	117	31	combined	combine	VERB
issue-482	117	32	with	with	ADP
issue-482	117	33	all	all	DET
issue-482	117	34	the	the	DET
issue-482	117	35	tools	tool	NOUN
issue-482	117	36	of	of	ADP
issue-482	117	37	the	the	DET
issue-482	117	38	marketing	marketing	NOUN
issue-482	117	39	communications	communication	NOUN
issue-482	117	40	package	package	NOUN
issue-482	117	41	that	that	PRON
issue-482	117	42	is	be	AUX
issue-482	117	43	possible	possible	ADJ
issue-482	117	44	in	in	ADP
issue-482	117	45	the	the	DET
issue-482	117	46	internet	internet	NOUN
issue-482	117	47	environment	environment	NOUN
issue-482	117	48	.	.	PUNCT
issue-482	118	1	they	they	PRON
issue-482	118	2	can	can	AUX
issue-482	118	3	not	not	PART
issue-482	118	4	be	be	AUX
issue-482	118	5	classified	classify	VERB
issue-482	118	6	in	in	ADP
issue-482	118	7	one	one	NUM
issue-482	118	8	of	of	ADP
issue-482	118	9	the	the	DET
issue-482	118	10	classification	classification	NOUN
issue-482	118	11	groups	group	NOUN
issue-482	118	12	:	:	PUNCT
issue-482	118	13	btl	btl	NOUN
issue-482	118	14	or	or	CCONJ
issue-482	118	15	ttl	ttl	PROPN
issue-482	118	16	(	(	PUNCT
issue-482	118	17	kubka	kubka	PROPN
issue-482	118	18	,	,	PUNCT
issue-482	118	19	2017	2017	NUM
issue-482	118	20	)	)	PUNCT
issue-482	118	21	.	.	PUNCT
issue-482	119	1	it	it	PRON
issue-482	119	2	is	be	AUX
issue-482	119	3	in	in	ADP
issue-482	119	4	this	this	DET
issue-482	119	5	direction	direction	NOUN
issue-482	119	6	,	,	PUNCT
issue-482	119	7	which	which	PRON
issue-482	119	8	is	be	AUX
issue-482	119	9	often	often	ADV
issue-482	119	10	identified	identify	VERB
issue-482	119	11	with	with	ADP
issue-482	119	12	btl	btl	NOUN
issue-482	119	13	or	or	CCONJ
issue-482	119	14	ttl	ttl	PROPN
issue-482	119	15	activities	activity	NOUN
issue-482	119	16	,	,	PUNCT
issue-482	119	17	that	that	SCONJ
issue-482	119	18	about	about	ADP
issue-482	119	19	70	70	NUM
issue-482	119	20	%	%	NOUN
issue-482	119	21	of	of	ADP
issue-482	119	22	the	the	DET
issue-482	119	23	total	total	ADJ
issue-482	119	24	budget	budget	NOUN
issue-482	119	25	of	of	ADP
issue-482	119	26	marketing	marketing	NOUN
issue-482	119	27	communications	communication	NOUN
issue-482	119	28	is	be	AUX
issue-482	119	29	invested	invest	VERB
issue-482	119	30	in	in	ADP
issue-482	119	31	the	the	DET
issue-482	119	32	late	late	ADJ
issue-482	119	33	xx	xx	NOUN
issue-482	119	34	and	and	CCONJ
issue-482	119	35	early	early	ADJ
issue-482	119	36	xxi	xxi	ADJ
issue-482	119	37	centuries	century	NOUN
issue-482	119	38	.	.	PUNCT
issue-482	120	1	contradictions	contradiction	NOUN
issue-482	120	2	that	that	PRON
issue-482	120	3	arise	arise	VERB
issue-482	120	4	as	as	ADP
issue-482	120	5	a	a	DET
issue-482	120	6	result	result	NOUN
issue-482	120	7	of	of	ADP
issue-482	120	8	isolation	isolation	NOUN
issue-482	120	9	in	in	ADP
issue-482	120	10	the	the	DET
issue-482	120	11	implementation	implementation	NOUN
issue-482	120	12	of	of	ADP
issue-482	120	13	operations	operation	NOUN
issue-482	120	14	and	and	CCONJ
issue-482	120	15	works	work	NOUN
issue-482	120	16	provided	provide	VERB
issue-482	120	17	by	by	ADP
issue-482	120	18	communication	communication	NOUN
issue-482	120	19	technologies	technology	NOUN
issue-482	120	20	,	,	PUNCT
issue-482	120	21	violations	violation	NOUN
issue-482	120	22	of	of	ADP
issue-482	120	23	the	the	DET
issue-482	120	24	integrity	integrity	NOUN
issue-482	120	25	of	of	ADP
issue-482	120	26	communications	communication	NOUN
issue-482	120	27	do	do	AUX
issue-482	120	28	not	not	PART
issue-482	120	29	allow	allow	VERB
issue-482	120	30	fully	fully	ADV
issue-482	120	31	implementing	implement	VERB
issue-482	120	32	marketing	marketing	NOUN
issue-482	120	33	strategies	strategy	NOUN
issue-482	120	34	in	in	ADP
issue-482	120	35	interaction	interaction	NOUN
issue-482	120	36	with	with	ADP
issue-482	120	37	consumers	consumer	NOUN
issue-482	120	38	,	,	PUNCT
issue-482	120	39	ensuring	ensure	VERB
issue-482	120	40	their	their	PRON
issue-482	120	41	high	high	ADJ
issue-482	120	42	efficiency	efficiency	NOUN
issue-482	120	43	.	.	PUNCT
issue-482	121	1	in	in	ADP
issue-482	121	2	particular	particular	ADJ
issue-482	121	3	,	,	PUNCT
issue-482	121	4	the	the	DET
issue-482	121	5	content	content	NOUN
issue-482	121	6	of	of	ADP
issue-482	121	7	messages	message	NOUN
issue-482	121	8	,	,	PUNCT
issue-482	121	9	content	content	NOUN
issue-482	121	10	of	of	ADP
issue-482	121	11	websites	website	NOUN
issue-482	121	12	are	be	AUX
issue-482	121	13	often	often	ADV
issue-482	121	14	not	not	PART
issue-482	121	15	harmonized	harmonize	VERB
issue-482	121	16	with	with	ADP
issue-482	121	17	the	the	DET
issue-482	121	18	image	image	NOUN
issue-482	121	19	of	of	ADP
issue-482	121	20	the	the	DET
issue-482	121	21	company	company	NOUN
issue-482	121	22	,	,	PUNCT
issue-482	121	23	its	its	PRON
issue-482	121	24	brands	brand	NOUN
issue-482	121	25	;	;	PUNCT
issue-482	121	26	the	the	DET
issue-482	121	27	information	information	NOUN
issue-482	121	28	content	content	NOUN
issue-482	121	29	does	do	AUX
issue-482	121	30	not	not	PART
issue-482	121	31	meet	meet	VERB
issue-482	121	32	the	the	DET
issue-482	121	33	principles	principle	NOUN
issue-482	121	34	of	of	ADP
issue-482	121	35	necessity	necessity	NOUN
issue-482	121	36	and	and	CCONJ
issue-482	121	37	adequacy	adequacy	NOUN
issue-482	121	38	,	,	PUNCT
issue-482	121	39	visibility	visibility	NOUN
issue-482	121	40	and	and	CCONJ
issue-482	121	41	interactivity	interactivity	NOUN
issue-482	121	42	of	of	ADP
issue-482	121	43	the	the	DET
issue-482	121	44	presentation	presentation	NOUN
issue-482	121	45	;	;	PUNCT
issue-482	121	46	requests	request	NOUN
issue-482	121	47	not	not	PART
issue-482	121	48	of	of	ADP
issue-482	121	49	the	the	DET
issue-482	121	50	target	target	NOUN
issue-482	121	51	audience	audience	NOUN
issue-482	121	52	but	but	CCONJ
issue-482	121	53	of	of	ADP
issue-482	121	54	search	search	NOUN
issue-482	121	55	robots	robot	NOUN
issue-482	121	56	are	be	AUX
issue-482	121	57	satisfied	satisfied	ADJ
issue-482	121	58	;	;	PUNCT
issue-482	121	59	means	mean	NOUN
issue-482	121	60	of	of	ADP
issue-482	121	61	visualization	visualization	NOUN
issue-482	121	62	,	,	PUNCT
issue-482	121	63	principles	principle	NOUN
issue-482	121	64	and	and	CCONJ
issue-482	121	65	standards	standard	NOUN
issue-482	121	66	of	of	ADP
issue-482	121	67	corporate	corporate	ADJ
issue-482	121	68	culture	culture	NOUN
issue-482	121	69	change	change	VERB
issue-482	121	70	the	the	DET
issue-482	121	71	meaning	meaning	NOUN
issue-482	121	72	and	and	CCONJ
issue-482	121	73	perception	perception	NOUN
issue-482	121	74	of	of	ADP
issue-482	121	75	marketing	marketing	NOUN
issue-482	121	76	information	information	NOUN
issue-482	121	77	;	;	PUNCT
issue-482	121	78	there	there	PRON
issue-482	121	79	is	be	VERB
issue-482	121	80	a	a	DET
issue-482	121	81	conflict	conflict	NOUN
issue-482	121	82	of	of	ADP
issue-482	121	83	goals	goal	NOUN
issue-482	121	84	and	and	CCONJ
issue-482	121	85	objectives	objective	NOUN
issue-482	121	86	for	for	ADP
issue-482	121	87	the	the	DET
issue-482	121	88	promotion	promotion	NOUN
issue-482	121	89	of	of	ADP
issue-482	121	90	goods	good	NOUN
issue-482	121	91	and	and	CCONJ
issue-482	121	92	services	service	NOUN
issue-482	121	93	(	(	PUNCT
issue-482	121	94	hendrik	hendrik	PROPN
issue-482	121	95	pol	pol	NOUN
issue-482	121	96	,	,	PUNCT
issue-482	121	97	2015	2015	NUM
issue-482	121	98	)	)	PUNCT
issue-482	121	99	.	.	PUNCT
issue-482	122	1	the	the	DET
issue-482	122	2	author	author	NOUN
issue-482	122	3	proposes	propose	VERB
issue-482	122	4	a	a	DET
issue-482	122	5	more	more	ADV
issue-482	122	6	adaptive	adaptive	ADJ
issue-482	122	7	assessment	assessment	NOUN
issue-482	122	8	system	system	NOUN
issue-482	122	9	,	,	PUNCT
issue-482	122	10	where	where	SCONJ
issue-482	122	11	a	a	DET
issue-482	122	12	balanced	balanced	ADJ
issue-482	122	13	system	system	NOUN
issue-482	122	14	of	of	ADP
issue-482	122	15	indicators	indicator	NOUN
issue-482	122	16	and	and	CCONJ
issue-482	122	17	magazines	magazine	NOUN
issue-482	122	18	transport	transport	NOUN
issue-482	122	19	cinemas	cinemas	PROPN
issue-482	122	20	radionewspapersоонinternet	radionewspapersоонinternet	NOUN
issue-482	122	21	(	(	PUNCT
issue-482	122	22	banners	banner	NOUN
issue-482	122	23	)	)	PUNCT
issue-482	122	24	tv	tv	NOUN
issue-482	122	25	55,3739,5515,82	55,3739,5515,82	NUM
issue-482	122	26	118,65	118,65	NUM
issue-482	122	27	237,3	237,3	NUM
issue-482	122	28	316,4	316,4	NOUN
issue-482	122	29	500	500	NUM
issue-482	122	30	949,2	949,2	NUM
issue-482	122	31	figure	figure	NOUN
issue-482	122	32	3	3	NUM
issue-482	122	33	.	.	PUNCT
issue-482	123	1	the	the	DET
issue-482	123	2	effectiveness	effectiveness	NOUN
issue-482	123	3	of	of	ADP
issue-482	123	4	various	various	ADJ
issue-482	123	5	media	medium	NOUN
issue-482	123	6	by	by	ADP
issue-482	123	7	the	the	DET
issue-482	123	8	cost	cost	NOUN
issue-482	123	9	per	per	ADP
issue-482	123	10	thousand	thousand	NUM
issue-482	123	11	(	(	PUNCT
issue-482	123	12	срт	срт	NOUN
issue-482	123	13	)	)	PUNCT
issue-482	123	14	,	,	PUNCT
issue-482	123	15	uah	uah	PROPN
issue-482	123	16	baltic	baltic	PROPN
issue-482	123	17	journal	journal	PROPN
issue-482	123	18	of	of	ADP
issue-482	123	19	economic	economic	ADJ
issue-482	123	20	studies	study	NOUN
issue-482	123	21	82	82	NUM
issue-482	123	22	vol	vol	NOUN
issue-482	123	23	.	.	PROPN
issue-482	124	1	4	4	NUM
issue-482	124	2	,	,	PUNCT
issue-482	124	3	no	no	INTJ
issue-482	124	4	.	.	NOUN
issue-482	124	5	4	4	NUM
issue-482	124	6	,	,	PUNCT
issue-482	124	7	2018	2018	NUM
issue-482	124	8	stages	stage	NOUN
issue-482	124	9	of	of	ADP
issue-482	124	10	work	work	NOUN
issue-482	124	11	are	be	AUX
issue-482	124	12	complemented	complement	VERB
issue-482	124	13	with	with	ADP
issue-482	124	14	the	the	DET
issue-482	124	15	classical	classical	ADJ
issue-482	124	16	algorithms	algorithm	NOUN
issue-482	124	17	that	that	PRON
issue-482	124	18	create	create	VERB
issue-482	124	19	the	the	DET
issue-482	124	20	necessary	necessary	ADJ
issue-482	124	21	preconditions	precondition	NOUN
issue-482	124	22	for	for	ADP
issue-482	124	23	preventing	prevent	VERB
issue-482	124	24	or	or	CCONJ
issue-482	124	25	neutralizing	neutralize	VERB
issue-482	124	26	the	the	DET
issue-482	124	27	identified	identify	VERB
issue-482	124	28	problems	problem	NOUN
issue-482	124	29	in	in	ADP
issue-482	124	30	the	the	DET
issue-482	124	31	organization	organization	NOUN
issue-482	124	32	of	of	ADP
issue-482	124	33	internet	internet	NOUN
issue-482	124	34	marketing	marketing	NOUN
issue-482	124	35	communications	communication	NOUN
issue-482	124	36	.	.	PUNCT
issue-482	125	1	at	at	ADP
issue-482	125	2	the	the	DET
issue-482	125	3	first	first	ADJ
issue-482	125	4	stage	stage	NOUN
issue-482	125	5	,	,	PUNCT
issue-482	125	6	a	a	DET
issue-482	125	7	conceptual	conceptual	ADJ
issue-482	125	8	model	model	NOUN
issue-482	125	9	of	of	ADP
issue-482	125	10	communication	communication	NOUN
issue-482	125	11	is	be	AUX
issue-482	125	12	being	be	AUX
issue-482	125	13	developed	develop	VERB
issue-482	125	14	that	that	SCONJ
issue-482	125	15	links	link	VERB
issue-482	125	16	internet	internet	NOUN
issue-482	125	17	marketing	marketing	NOUN
issue-482	125	18	strategies	strategy	NOUN
issue-482	125	19	with	with	ADP
issue-482	125	20	predictable	predictable	ADJ
issue-482	125	21	user	user	NOUN
issue-482	125	22	behavioural	behavioural	ADJ
issue-482	125	23	scenarios	scenario	NOUN
issue-482	125	24	within	within	ADP
issue-482	125	25	the	the	DET
issue-482	125	26	object	object	NOUN
issue-482	125	27	-	-	PUNCT
issue-482	125	28	information	information	NOUN
issue-482	125	29	model	model	NOUN
issue-482	125	30	of	of	ADP
issue-482	125	31	a	a	DET
issue-482	125	32	special	special	ADJ
issue-482	125	33	program	program	NOUN
issue-482	125	34	or	or	CCONJ
issue-482	125	35	project	project	NOUN
issue-482	125	36	.	.	PUNCT
issue-482	126	1	thus	thus	ADV
issue-482	126	2	,	,	PUNCT
issue-482	126	3	a	a	DET
issue-482	126	4	basis	basis	NOUN
issue-482	126	5	for	for	ADP
issue-482	126	6	the	the	DET
issue-482	126	7	full	full	ADJ
issue-482	126	8	integration	integration	NOUN
issue-482	126	9	of	of	ADP
issue-482	126	10	internet	internet	NOUN
issue-482	126	11	communication	communication	NOUN
issue-482	126	12	tools	tool	NOUN
issue-482	126	13	into	into	ADP
issue-482	126	14	marketing	marketing	NOUN
issue-482	126	15	is	be	AUX
issue-482	126	16	created	create	VERB
issue-482	126	17	,	,	PUNCT
issue-482	126	18	interactivity	interactivity	NOUN
issue-482	126	19	and	and	CCONJ
issue-482	126	20	creative	creative	ADJ
issue-482	126	21	synthesis	synthesis	NOUN
issue-482	126	22	of	of	ADP
issue-482	126	23	methods	method	NOUN
issue-482	126	24	and	and	CCONJ
issue-482	126	25	means	mean	NOUN
issue-482	126	26	of	of	ADP
issue-482	126	27	interaction	interaction	NOUN
issue-482	126	28	with	with	ADP
issue-482	126	29	the	the	DET
issue-482	126	30	audience	audience	NOUN
issue-482	126	31	,	,	PUNCT
issue-482	126	32	which	which	PRON
issue-482	126	33	does	do	AUX
issue-482	126	34	not	not	PART
issue-482	126	35	deny	deny	VERB
issue-482	126	36	the	the	DET
issue-482	126	37	achievement	achievement	NOUN
issue-482	126	38	of	of	ADP
issue-482	126	39	predicted	predict	VERB
issue-482	126	40	economic	economic	ADJ
issue-482	126	41	results	result	NOUN
issue-482	126	42	,	,	PUNCT
issue-482	126	43	are	be	AUX
issue-482	126	44	ensured	ensure	VERB
issue-482	126	45	.	.	PUNCT
issue-482	127	1	after	after	ADV
issue-482	127	2	all	all	ADV
issue-482	127	3	,	,	PUNCT
issue-482	127	4	with	with	ADP
issue-482	127	5	the	the	DET
issue-482	127	6	development	development	NOUN
issue-482	127	7	of	of	ADP
issue-482	127	8	the	the	DET
issue-482	127	9	market	market	NOUN
issue-482	127	10	,	,	PUNCT
issue-482	127	11	consumer	consumer	NOUN
issue-482	127	12	needs	need	NOUN
issue-482	127	13	,	,	PUNCT
issue-482	127	14	increased	increase	VERB
issue-482	127	15	competition	competition	NOUN
issue-482	127	16	,	,	PUNCT
issue-482	127	17	an	an	DET
issue-482	127	18	increase	increase	NOUN
issue-482	127	19	in	in	ADP
issue-482	127	20	the	the	DET
issue-482	127	21	number	number	NOUN
issue-482	127	22	of	of	ADP
issue-482	127	23	channels	channel	NOUN
issue-482	127	24	,	,	PUNCT
issue-482	127	25	communication	communication	NOUN
issue-482	127	26	devices	device	NOUN
issue-482	127	27	,	,	PUNCT
issue-482	127	28	as	as	ADV
issue-482	127	29	well	well	ADV
issue-482	127	30	as	as	ADP
issue-482	127	31	the	the	DET
issue-482	127	32	integration	integration	NOUN
issue-482	127	33	of	of	ADP
issue-482	127	34	offline	offline	ADJ
issue-482	127	35	and	and	CCONJ
issue-482	127	36	online	online	ADJ
issue-482	127	37	sectors	sector	NOUN
issue-482	127	38	–	–	PUNCT
issue-482	127	39	each	each	DET
issue-482	127	40	problem	problem	NOUN
issue-482	127	41	of	of	ADP
issue-482	127	42	effective	effective	ADJ
issue-482	127	43	interaction	interaction	NOUN
issue-482	127	44	,	,	PUNCT
issue-482	127	45	communication	communication	NOUN
issue-482	127	46	support	support	NOUN
issue-482	127	47	for	for	ADP
issue-482	127	48	consumers	consumer	NOUN
issue-482	127	49	becomes	become	VERB
issue-482	127	50	non	non	ADJ
issue-482	127	51	-	-	ADJ
issue-482	127	52	trivial	trivial	ADJ
issue-482	127	53	.	.	PUNCT
issue-482	128	1	the	the	DET
issue-482	128	2	procedures	procedure	NOUN
issue-482	128	3	for	for	ADP
issue-482	128	4	planning	planning	NOUN
issue-482	128	5	and	and	CCONJ
issue-482	128	6	organizing	organize	VERB
issue-482	128	7	internet	internet	NOUN
issue-482	128	8	marketing	marketing	NOUN
issue-482	128	9	communications	communication	NOUN
issue-482	128	10	are	be	AUX
issue-482	128	11	not	not	PART
issue-482	128	12	confined	confine	VERB
issue-482	128	13	to	to	ADP
issue-482	128	14	an	an	DET
issue-482	128	15	intuitive	intuitive	ADJ
issue-482	128	16	definition	definition	NOUN
issue-482	128	17	of	of	ADP
issue-482	128	18	the	the	DET
issue-482	128	19	structure	structure	NOUN
issue-482	128	20	of	of	ADP
issue-482	128	21	tools	tool	NOUN
issue-482	128	22	and	and	CCONJ
issue-482	128	23	budgets	budget	NOUN
issue-482	128	24	used	use	VERB
issue-482	128	25	,	,	PUNCT
issue-482	128	26	as	as	ADP
issue-482	128	27	a	a	DET
issue-482	128	28	percentage	percentage	NOUN
issue-482	128	29	of	of	ADP
issue-482	128	30	revenue	revenue	NOUN
issue-482	128	31	or	or	CCONJ
issue-482	128	32	profit	profit	NOUN
issue-482	128	33	,	,	PUNCT
issue-482	128	34	according	accord	VERB
issue-482	128	35	to	to	ADP
issue-482	128	36	objectives	objective	NOUN
issue-482	128	37	and	and	CCONJ
issue-482	128	38	objectives	objective	NOUN
issue-482	128	39	(	(	PUNCT
issue-482	128	40	kpi	kpi	PROPN
issue-482	128	41	)	)	PUNCT
issue-482	128	42	,	,	PUNCT
issue-482	128	43	based	base	VERB
issue-482	128	44	on	on	ADP
issue-482	128	45	retrospective	retrospective	ADJ
issue-482	128	46	data	datum	NOUN
issue-482	128	47	,	,	PUNCT
issue-482	128	48	special	special	ADJ
issue-482	128	49	studies	study	NOUN
issue-482	128	50	(	(	PUNCT
issue-482	128	51	sov	sov	NOUN
issue-482	128	52	)	)	PUNCT
issue-482	128	53	,	,	PUNCT
issue-482	128	54	estimates	estimate	NOUN
issue-482	128	55	of	of	ADP
issue-482	128	56	econometrics	econometrics	NOUN
issue-482	128	57	(	(	PUNCT
issue-482	128	58	roi	roi	NOUN
issue-482	128	59	)	)	PUNCT
issue-482	128	60	,	,	PUNCT
issue-482	128	61	etc	etc	X
issue-482	128	62	.	.	X
issue-482	128	63	,	,	PUNCT
issue-482	128	64	and	and	CCONJ
issue-482	128	65	become	become	VERB
issue-482	128	66	the	the	DET
issue-482	128	67	stages	stage	NOUN
issue-482	128	68	of	of	ADP
issue-482	128	69	system	system	NOUN
issue-482	128	70	harmonization	harmonization	NOUN
issue-482	128	71	of	of	ADP
issue-482	128	72	actions	action	NOUN
issue-482	128	73	within	within	ADP
issue-482	128	74	the	the	DET
issue-482	128	75	integral	integral	ADJ
issue-482	128	76	business	business	NOUN
issue-482	128	77	model	model	NOUN
issue-482	128	78	of	of	ADP
issue-482	128	79	the	the	DET
issue-482	128	80	enterprise	enterprise	NOUN
issue-482	128	81	.	.	PUNCT
issue-482	129	1	at	at	ADP
issue-482	129	2	present	present	ADJ
issue-482	129	3	,	,	PUNCT
issue-482	129	4	in	in	ADP
issue-482	129	5	the	the	DET
issue-482	129	6	processes	process	NOUN
issue-482	129	7	of	of	ADP
issue-482	129	8	pricing	pricing	NOUN
issue-482	129	9	,	,	PUNCT
issue-482	129	10	payment	payment	NOUN
issue-482	129	11	for	for	ADP
issue-482	129	12	information	information	NOUN
issue-482	129	13	and	and	CCONJ
issue-482	129	14	communication	communication	NOUN
issue-482	129	15	intermediaries	intermediary	NOUN
issue-482	129	16	,	,	PUNCT
issue-482	129	17	there	there	PRON
issue-482	129	18	is	be	VERB
issue-482	129	19	virtually	virtually	ADV
issue-482	129	20	no	no	DET
issue-482	129	21	clear	clear	ADV
issue-482	129	22	ranking	ranking	ADJ
issue-482	129	23	(	(	PUNCT
issue-482	129	24	braslavskiy	braslavskiy	NOUN
issue-482	129	25	,	,	PUNCT
issue-482	129	26	2003	2003	NUM
issue-482	129	27	,	,	PUNCT
issue-482	129	28	kubka	kubka	NOUN
issue-482	129	29	,	,	PUNCT
issue-482	129	30	2017	2017	NUM
issue-482	129	31	,	,	PUNCT
issue-482	129	32	berezin	berezin	NOUN
issue-482	129	33	,	,	PUNCT
issue-482	129	34	2014	2014	NUM
issue-482	129	35	)	)	PUNCT
issue-482	129	36	.	.	PUNCT
issue-482	130	1	the	the	DET
issue-482	130	2	effectiveness	effectiveness	NOUN
issue-482	130	3	of	of	ADP
issue-482	130	4	the	the	DET
issue-482	130	5	cpm	cpm	PROPN
issue-482	130	6	model	model	NOUN
issue-482	130	7	depends	depend	VERB
issue-482	130	8	entirely	entirely	ADV
issue-482	130	9	on	on	ADP
issue-482	130	10	the	the	DET
issue-482	130	11	derivative	derivative	ADJ
issue-482	130	12	results	result	NOUN
issue-482	130	13	of	of	ADP
issue-482	130	14	user	user	NOUN
issue-482	130	15	behaviour	behaviour	NOUN
issue-482	130	16	(	(	PUNCT
issue-482	130	17	review	review	NOUN
issue-482	130	18	of	of	ADP
issue-482	130	19	site	site	NOUN
issue-482	130	20	materials	material	NOUN
issue-482	130	21	,	,	PUNCT
issue-482	130	22	ordering	ordering	NOUN
issue-482	130	23	and	and	CCONJ
issue-482	130	24	purchasing	purchase	VERB
issue-482	130	25	goods	good	NOUN
issue-482	130	26	)	)	PUNCT
issue-482	130	27	.	.	PUNCT
issue-482	131	1	therefore	therefore	ADV
issue-482	131	2	,	,	PUNCT
issue-482	131	3	depending	depend	VERB
issue-482	131	4	on	on	ADP
issue-482	131	5	the	the	DET
issue-482	131	6	goals	goal	NOUN
issue-482	131	7	of	of	ADP
issue-482	131	8	the	the	DET
issue-482	131	9	campaign	campaign	NOUN
issue-482	131	10	–	–	PUNCT
issue-482	131	11	target	target	NOUN
issue-482	131	12	audience	audience	NOUN
issue-482	131	13	expansion	expansion	NOUN
issue-482	131	14	or	or	CCONJ
issue-482	131	15	sales	sale	NOUN
issue-482	131	16	promotion	promotion	NOUN
issue-482	131	17	–	–	PUNCT
issue-482	131	18	the	the	DET
issue-482	131	19	result	result	NOUN
issue-482	131	20	may	may	AUX
issue-482	131	21	be	be	AUX
issue-482	131	22	more	more	ADV
issue-482	131	23	or	or	CCONJ
issue-482	131	24	less	less	ADV
issue-482	131	25	predictable	predictable	ADJ
issue-482	131	26	,	,	PUNCT
issue-482	131	27	but	but	CCONJ
issue-482	131	28	not	not	PART
issue-482	131	29	guaranteed	guarantee	VERB
issue-482	131	30	.	.	PUNCT
issue-482	132	1	for	for	ADP
issue-482	132	2	the	the	DET
issue-482	132	3	first	first	ADJ
issue-482	132	4	group	group	NOUN
issue-482	132	5	of	of	ADP
issue-482	132	6	tasks	task	NOUN
issue-482	132	7	,	,	PUNCT
issue-482	132	8	it	it	PRON
issue-482	132	9	is	be	AUX
issue-482	132	10	more	more	ADV
issue-482	132	11	acceptable	acceptable	ADJ
issue-482	132	12	to	to	PART
issue-482	132	13	use	use	VERB
issue-482	132	14	cpc	cpc	PROPN
issue-482	132	15	models	model	NOUN
issue-482	132	16	;	;	PUNCT
issue-482	132	17	however	however	ADV
issue-482	132	18	,	,	PUNCT
issue-482	132	19	it	it	PRON
issue-482	132	20	also	also	ADV
issue-482	132	21	does	do	AUX
issue-482	132	22	not	not	PART
issue-482	132	23	allow	allow	VERB
issue-482	132	24	completely	completely	ADV
issue-482	132	25	preventing	prevent	VERB
issue-482	132	26	artificial	artificial	ADJ
issue-482	132	27	overestimation	overestimation	NOUN
issue-482	132	28	of	of	ADP
issue-482	132	29	attendance	attendance	NOUN
issue-482	132	30	rates	rate	NOUN
issue-482	132	31	and	and	CCONJ
issue-482	132	32	others	other	NOUN
issue-482	132	33	.	.	PUNCT
issue-482	133	1	the	the	DET
issue-482	133	2	latter	latter	ADJ
issue-482	133	3	is	be	AUX
issue-482	133	4	ensured	ensure	VERB
issue-482	133	5	by	by	ADP
issue-482	133	6	the	the	DET
issue-482	133	7	use	use	NOUN
issue-482	133	8	of	of	ADP
issue-482	133	9	the	the	DET
issue-482	133	10	cpl	cpl	PROPN
issue-482	133	11	terms	term	NOUN
issue-482	133	12	(	(	PUNCT
issue-482	133	13	kubka	kubka	NOUN
issue-482	133	14	,	,	PUNCT
issue-482	133	15	2017	2017	NUM
issue-482	133	16	;	;	PUNCT
issue-482	133	17	smolyanyuk	smolyanyuk	NOUN
issue-482	133	18	,	,	PUNCT
issue-482	133	19	2013	2013	NUM
issue-482	133	20	)	)	PUNCT
issue-482	133	21	.	.	PUNCT
issue-482	134	1	the	the	DET
issue-482	134	2	cpl	cpl	PROPN
issue-482	134	3	,	,	PUNCT
issue-482	134	4	cpa	cpa	NOUN
issue-482	134	5	,	,	PUNCT
issue-482	134	6	and	and	CCONJ
issue-482	134	7	cpo	cpo	NOUN
issue-482	134	8	models	model	NOUN
issue-482	134	9	provide	provide	VERB
issue-482	134	10	the	the	DET
issue-482	134	11	prerequisites	prerequisite	NOUN
issue-482	134	12	for	for	ADP
issue-482	134	13	the	the	DET
issue-482	134	14	active	active	ADJ
issue-482	134	15	and	and	CCONJ
issue-482	134	16	interactive	interactive	ADJ
issue-482	134	17	participation	participation	NOUN
issue-482	134	18	of	of	ADP
issue-482	134	19	enterprises	enterprise	NOUN
issue-482	134	20	in	in	ADP
issue-482	134	21	communications	communication	NOUN
issue-482	134	22	and	and	CCONJ
issue-482	134	23	interaction	interaction	NOUN
issue-482	134	24	with	with	ADP
issue-482	134	25	potential	potential	ADJ
issue-482	134	26	customers	customer	NOUN
issue-482	134	27	.	.	PUNCT
issue-482	135	1	filling	fill	VERB
issue-482	135	2	out	out	ADP
issue-482	135	3	an	an	DET
issue-482	135	4	order	order	NOUN
issue-482	135	5	form	form	NOUN
issue-482	135	6	event	event	NOUN
issue-482	135	7	marketing	marketing	NOUN
issue-482	135	8	ttl	ttl	PROPN
issue-482	135	9	brandingaffiliate	brandingaffiliate	NOUN
issue-482	135	10	and	and	CCONJ
issue-482	135	11	trade	trade	NOUN
issue-482	135	12	marketing	market	VERB
issue-482	135	13	the	the	DET
issue-482	135	14	main	main	ADJ
issue-482	135	15	components	component	NOUN
issue-482	135	16	of	of	ADP
issue-482	135	17	marketing	marketing	NOUN
issue-482	135	18	communications	communication	NOUN
issue-482	135	19	expositions	exposition	NOUN
issue-482	135	20	,	,	PUNCT
issue-482	135	21	demonstrations	demonstration	NOUN
issue-482	135	22	presentations	presentation	NOUN
issue-482	135	23	,	,	PUNCT
issue-482	135	24	tastings	tasting	NOUN
issue-482	135	25	representative	representative	ADJ
issue-482	135	26	events	event	NOUN
issue-482	135	27	for	for	ADP
issue-482	135	28	clients	client	NOUN
issue-482	135	29	conferences	conference	NOUN
issue-482	135	30	,	,	PUNCT
issue-482	135	31	workshops	workshop	VERB
issue-482	135	32	personal	personal	ADJ
issue-482	135	33	selling	selling	NOUN
issue-482	135	34	sponsorship	sponsorship	NOUN
issue-482	135	35	,	,	PUNCT
issue-482	135	36	charity	charity	NOUN
issue-482	135	37	direct	direct	ADJ
issue-482	135	38	marketing	marketing	NOUN
issue-482	135	39	merchandizingpublic	merchandizingpublic	NOUN
issue-482	135	40	relations	relation	NOUN
issue-482	135	41	exhibitions	exhibition	NOUN
issue-482	135	42	,	,	PUNCT
issue-482	135	43	fairssales	fairssale	VERB
issue-482	135	44	promotion	promotion	NOUN
issue-482	135	45	btl	btl	NOUN
issue-482	135	46	print	print	NOUN
issue-482	135	47	advertising	advertising	NOUN
issue-482	135	48	indoor	indoor	ADJ
issue-482	135	49	-	-	PUNCT
issue-482	135	50	video	video	NOUN
issue-482	135	51	outdoor	outdoor	ADJ
issue-482	135	52	advertising	advertising	NOUN
issue-482	135	53	media	medium	NOUN
issue-482	135	54	advertising	advertise	VERB
issue-482	135	55	atl	atl	PROPN
issue-482	135	56	figure	figure	NOUN
issue-482	135	57	4	4	NUM
issue-482	135	58	.	.	PUNCT
issue-482	135	59	distribution	distribution	NOUN
issue-482	135	60	of	of	ADP
issue-482	135	61	tools	tool	NOUN
issue-482	135	62	of	of	ADP
issue-482	135	63	marketing	marketing	NOUN
issue-482	135	64	communications	communication	NOUN
issue-482	135	65	by	by	ADP
issue-482	135	66	places	place	NOUN
issue-482	135	67	of	of	ADP
issue-482	135	68	proactivity	proactivity	NOUN
issue-482	135	69	baltic	baltic	ADJ
issue-482	135	70	journal	journal	NOUN
issue-482	135	71	of	of	ADP
issue-482	135	72	economic	economic	ADJ
issue-482	135	73	studies	study	NOUN
issue-482	135	74	83	83	NUM
issue-482	135	75	vol	vol	NOUN
issue-482	135	76	.	.	PROPN
issue-482	136	1	4	4	NUM
issue-482	136	2	,	,	PUNCT
issue-482	136	3	no	no	INTJ
issue-482	136	4	.	.	NOUN
issue-482	136	5	4	4	NUM
issue-482	136	6	,	,	PUNCT
issue-482	136	7	2018	2018	NUM
issue-482	136	8	or	or	CCONJ
issue-482	136	9	participating	participate	VERB
issue-482	136	10	in	in	ADP
issue-482	136	11	special	special	ADJ
issue-482	136	12	offers	offer	NOUN
issue-482	136	13	guarantee	guarantee	VERB
issue-482	136	14	economic	economic	ADJ
issue-482	136	15	benefits	benefit	NOUN
issue-482	136	16	of	of	ADP
issue-482	136	17	at	at	ADV
issue-482	136	18	least	least	ADV
issue-482	136	19	50	50	NUM
issue-482	136	20	%	%	NOUN
issue-482	136	21	,	,	PUNCT
issue-482	136	22	nevertheless	nevertheless	ADV
issue-482	136	23	,	,	PUNCT
issue-482	136	24	the	the	DET
issue-482	136	25	higher	high	ADJ
issue-482	136	26	cost	cost	NOUN
issue-482	136	27	of	of	ADP
issue-482	136	28	service	service	NOUN
issue-482	136	29	and	and	CCONJ
issue-482	136	30	the	the	DET
issue-482	136	31	risk	risk	NOUN
issue-482	136	32	of	of	ADP
issue-482	136	33	losing	lose	VERB
issue-482	136	34	potential	potential	ADJ
issue-482	136	35	customers	customer	NOUN
issue-482	136	36	through	through	ADP
issue-482	136	37	the	the	DET
issue-482	136	38	establishment	establishment	NOUN
issue-482	136	39	of	of	ADP
issue-482	136	40	rigid	rigid	ADJ
issue-482	136	41	priority	priority	NOUN
issue-482	136	42	filters	filter	NOUN
issue-482	136	43	in	in	ADP
issue-482	136	44	the	the	DET
issue-482	136	45	development	development	NOUN
issue-482	136	46	of	of	ADP
issue-482	136	47	communications	communication	NOUN
issue-482	136	48	with	with	ADP
issue-482	136	49	the	the	DET
issue-482	136	50	target	target	NOUN
issue-482	136	51	audience	audience	NOUN
issue-482	136	52	make	make	VERB
issue-482	136	53	the	the	DET
issue-482	136	54	cpa	cpa	NOUN
issue-482	136	55	model	model	NOUN
issue-482	136	56	more	more	ADV
issue-482	136	57	popular	popular	ADJ
issue-482	136	58	.	.	PUNCT
issue-482	137	1	similarly	similarly	ADV
issue-482	137	2	,	,	PUNCT
issue-482	137	3	the	the	DET
issue-482	137	4	price	price	NOUN
issue-482	137	5	of	of	ADP
issue-482	137	6	productive	productive	ADJ
issue-482	137	7	communication	communication	NOUN
issue-482	137	8	with	with	ADP
issue-482	137	9	the	the	DET
issue-482	137	10	guaranteed	guarantee	VERB
issue-482	137	11	sale	sale	NOUN
issue-482	137	12	of	of	ADP
issue-482	137	13	goods	good	NOUN
issue-482	137	14	/	/	SYM
issue-482	137	15	services	service	NOUN
issue-482	137	16	is	be	AUX
issue-482	137	17	high	high	ADJ
issue-482	137	18	and	and	CCONJ
issue-482	137	19	may	may	AUX
issue-482	137	20	amount	amount	VERB
issue-482	137	21	to	to	ADP
issue-482	137	22	10	10	NUM
issue-482	137	23	-	-	SYM
issue-482	137	24	30	30	NUM
issue-482	137	25	%	%	NOUN
issue-482	137	26	of	of	ADP
issue-482	137	27	the	the	DET
issue-482	137	28	sum	sum	NOUN
issue-482	137	29	of	of	ADP
issue-482	137	30	their	their	PRON
issue-482	137	31	order	order	NOUN
issue-482	137	32	by	by	ADP
issue-482	137	33	the	the	DET
issue-482	137	34	buyer	buyer	NOUN
issue-482	137	35	(	(	PUNCT
issue-482	137	36	emelyanov	emelyanov	NOUN
issue-482	137	37	,	,	PUNCT
issue-482	137	38	2002	2002	NUM
issue-482	137	39	;	;	PUNCT
issue-482	137	40	yerofeyev	yerofeyev	ADJ
issue-482	137	41	,	,	PUNCT
issue-482	137	42	2016	2016	NUM
issue-482	137	43	)	)	PUNCT
issue-482	137	44	.	.	PUNCT
issue-482	138	1	accordingly	accordingly	ADV
issue-482	138	2	,	,	PUNCT
issue-482	138	3	optimizing	optimize	VERB
issue-482	138	4	the	the	DET
issue-482	138	5	parameters	parameter	NOUN
issue-482	138	6	of	of	ADP
issue-482	138	7	communication	communication	NOUN
issue-482	138	8	programs	program	NOUN
issue-482	138	9	and	and	CCONJ
issue-482	138	10	projects	project	NOUN
issue-482	138	11	,	,	PUNCT
issue-482	138	12	taking	take	VERB
issue-482	138	13	into	into	ADP
issue-482	138	14	account	account	NOUN
issue-482	138	15	the	the	DET
issue-482	138	16	cost	cost	NOUN
issue-482	138	17	and	and	CCONJ
issue-482	138	18	effectiveness	effectiveness	NOUN
issue-482	138	19	of	of	ADP
issue-482	138	20	placing	place	VERB
issue-482	138	21	marketing	marketing	NOUN
issue-482	138	22	information	information	NOUN
issue-482	138	23	on	on	ADP
issue-482	138	24	the	the	DET
issue-482	138	25	network	network	NOUN
issue-482	138	26	,	,	PUNCT
issue-482	138	27	leads	lead	VERB
issue-482	138	28	to	to	ADP
issue-482	138	29	the	the	DET
issue-482	138	30	choice	choice	NOUN
issue-482	138	31	of	of	ADP
issue-482	138	32	advertisers	advertiser	NOUN
issue-482	138	33	of	of	ADP
issue-482	138	34	cpa	cpa	NOUN
issue-482	138	35	models	model	NOUN
issue-482	138	36	in	in	ADP
issue-482	138	37	more	more	ADJ
issue-482	138	38	than	than	ADP
issue-482	138	39	70	70	NUM
issue-482	138	40	%	%	NOUN
issue-482	138	41	of	of	ADP
issue-482	138	42	cases	case	NOUN
issue-482	138	43	,	,	PUNCT
issue-482	138	44	cps	cp	NOUN
issue-482	138	45	–	–	PUNCT
issue-482	138	46	about	about	ADV
issue-482	138	47	50	50	NUM
issue-482	138	48	%	%	NOUN
issue-482	138	49	,	,	PUNCT
issue-482	138	50	and	and	CCONJ
issue-482	138	51	25	25	NUM
issue-482	138	52	-	-	SYM
issue-482	138	53	35	35	NUM
issue-482	138	54	%	%	NOUN
issue-482	138	55	of	of	ADP
issue-482	138	56	companies	company	NOUN
issue-482	138	57	selects	select	VERB
issue-482	138	58	cpl	cpl	PROPN
issue-482	138	59	.	.	PUNCT
issue-482	139	1	other	other	ADJ
issue-482	139	2	models	model	NOUN
issue-482	139	3	have	have	VERB
issue-482	139	4	a	a	DET
issue-482	139	5	mostly	mostly	ADV
issue-482	139	6	supporting	support	VERB
issue-482	139	7	or	or	CCONJ
issue-482	139	8	complementary	complementary	ADJ
issue-482	139	9	role	role	NOUN
issue-482	139	10	.	.	PUNCT
issue-482	140	1	such	such	DET
issue-482	140	2	a	a	DET
issue-482	140	3	division	division	NOUN
issue-482	140	4	,	,	PUNCT
issue-482	140	5	albeit	albeit	SCONJ
issue-482	140	6	with	with	ADP
issue-482	140	7	certain	certain	ADJ
issue-482	140	8	variations	variation	NOUN
issue-482	140	9	in	in	ADP
issue-482	140	10	the	the	DET
issue-482	140	11	ranges	range	NOUN
issue-482	140	12	,	,	PUNCT
issue-482	140	13	is	be	AUX
issue-482	140	14	peculiar	peculiar	ADJ
issue-482	140	15	for	for	ADP
issue-482	140	16	the	the	DET
issue-482	140	17	usa	usa	PROPN
issue-482	140	18	,	,	PUNCT
issue-482	140	19	europe	europe	PROPN
issue-482	140	20	,	,	PUNCT
issue-482	140	21	including	include	VERB
issue-482	140	22	its	its	PRON
issue-482	140	23	eastern	eastern	ADJ
issue-482	140	24	part	part	NOUN
issue-482	140	25	(	(	PUNCT
issue-482	140	26	obzory	obzory	NOUN
issue-482	140	27	rynkov	rynkov	NOUN
issue-482	140	28	,	,	PUNCT
issue-482	140	29	2018	2018	NUM
issue-482	140	30	)	)	PUNCT
issue-482	140	31	.	.	PUNCT
issue-482	141	1	complexity	complexity	NOUN
issue-482	141	2	in	in	ADP
issue-482	141	3	using	use	VERB
issue-482	141	4	the	the	DET
issue-482	141	5	models	model	NOUN
issue-482	141	6	of	of	ADP
issue-482	141	7	organization	organization	NOUN
issue-482	141	8	of	of	ADP
issue-482	141	9	interaction	interaction	NOUN
issue-482	141	10	and	and	CCONJ
issue-482	141	11	payment	payment	NOUN
issue-482	141	12	for	for	ADP
issue-482	141	13	partner	partner	NOUN
issue-482	141	14	services	service	NOUN
issue-482	141	15	,	,	PUNCT
issue-482	141	16	providing	provide	VERB
issue-482	141	17	banners	banner	NOUN
issue-482	141	18	,	,	PUNCT
issue-482	141	19	ads	ad	NOUN
issue-482	141	20	,	,	PUNCT
issue-482	141	21	thematic	thematic	ADJ
issue-482	141	22	publications	publication	NOUN
issue-482	141	23	,	,	PUNCT
issue-482	141	24	and	and	CCONJ
issue-482	141	25	other	other	ADJ
issue-482	141	26	elements	element	NOUN
issue-482	141	27	of	of	ADP
issue-482	141	28	communication	communication	NOUN
issue-482	141	29	creates	create	VERB
issue-482	141	30	the	the	DET
issue-482	141	31	preconditions	precondition	NOUN
issue-482	141	32	for	for	ADP
issue-482	141	33	the	the	DET
issue-482	141	34	effective	effective	ADJ
issue-482	141	35	management	management	NOUN
issue-482	141	36	of	of	ADP
issue-482	141	37	communication	communication	NOUN
issue-482	141	38	efficiency	efficiency	NOUN
issue-482	141	39	.	.	PUNCT
issue-482	142	1	it	it	PRON
issue-482	142	2	is	be	AUX
issue-482	142	3	logical	logical	ADJ
issue-482	142	4	to	to	PART
issue-482	142	5	use	use	VERB
issue-482	142	6	cpm	cpm	PROPN
issue-482	142	7	and	and	CCONJ
issue-482	142	8	cpc	cpc	PROPN
issue-482	142	9	models	model	NOUN
issue-482	142	10	in	in	ADP
issue-482	142	11	the	the	DET
issue-482	142	12	early	early	ADJ
issue-482	142	13	stages	stage	NOUN
issue-482	142	14	of	of	ADP
issue-482	142	15	the	the	DET
issue-482	142	16	product	product	NOUN
issue-482	142	17	lifecycle	lifecycle	NOUN
issue-482	142	18	in	in	ADP
issue-482	142	19	the	the	DET
issue-482	142	20	market	market	NOUN
issue-482	142	21	,	,	PUNCT
issue-482	142	22	as	as	ADV
issue-482	142	23	well	well	ADV
issue-482	142	24	as	as	ADP
issue-482	142	25	for	for	ADP
issue-482	142	26	subjector	subjector	NOUN
issue-482	142	27	audience	audience	NOUN
issue-482	142	28	-	-	PUNCT
issue-482	142	29	specific	specific	ADJ
issue-482	142	30	recourses	recourse	NOUN
issue-482	142	31	where	where	SCONJ
issue-482	142	32	it	it	PRON
issue-482	142	33	is	be	AUX
issue-482	142	34	important	important	ADJ
issue-482	142	35	to	to	PART
issue-482	142	36	provide	provide	VERB
issue-482	142	37	certain	certain	ADJ
issue-482	142	38	awareness	awareness	NOUN
issue-482	142	39	of	of	ADP
issue-482	142	40	the	the	DET
issue-482	142	41	potential	potential	ADJ
issue-482	142	42	audience	audience	NOUN
issue-482	142	43	.	.	PUNCT
issue-482	143	1	in	in	ADP
issue-482	143	2	order	order	NOUN
issue-482	143	3	to	to	PART
issue-482	143	4	ensure	ensure	VERB
issue-482	143	5	the	the	DET
issue-482	143	6	popularity	popularity	NOUN
issue-482	143	7	and	and	CCONJ
issue-482	143	8	establishment	establishment	NOUN
issue-482	143	9	of	of	ADP
issue-482	143	10	initial	initial	ADJ
issue-482	143	11	contact	contact	NOUN
issue-482	143	12	with	with	ADP
issue-482	143	13	potential	potential	ADJ
issue-482	143	14	consumers	consumer	NOUN
issue-482	143	15	,	,	PUNCT
issue-482	143	16	the	the	DET
issue-482	143	17	necessary	necessary	ADJ
issue-482	143	18	condition	condition	NOUN
issue-482	143	19	is	be	AUX
issue-482	143	20	the	the	DET
issue-482	143	21	active	active	ADJ
issue-482	143	22	interest	interest	NOUN
issue-482	143	23	of	of	ADP
issue-482	143	24	the	the	DET
issue-482	143	25	network	network	NOUN
issue-482	143	26	’s	’s	PART
issue-482	143	27	user	user	NOUN
issue-482	143	28	,	,	PUNCT
issue-482	143	29	which	which	PRON
issue-482	143	30	makes	make	VERB
issue-482	143	31	fair	fair	ADJ
issue-482	143	32	the	the	DET
issue-482	143	33	payment	payment	NOUN
issue-482	143	34	for	for	ADP
issue-482	143	35	the	the	DET
issue-482	143	36	actions	action	NOUN
issue-482	143	37	in	in	ADP
issue-482	143	38	the	the	DET
issue-482	143	39	cpo	cpo	PROPN
issue-482	143	40	,	,	PUNCT
issue-482	143	41	cpa	cpa	PROPN
issue-482	143	42	,	,	PUNCT
issue-482	143	43	cpl	cpl	NOUN
issue-482	143	44	models	model	NOUN
issue-482	143	45	.	.	PUNCT
issue-482	144	1	they	they	PRON
issue-482	144	2	are	be	AUX
issue-482	144	3	also	also	ADV
issue-482	144	4	acceptable	acceptable	ADJ
issue-482	144	5	for	for	ADP
issue-482	144	6	the	the	DET
issue-482	144	7	maintenance	maintenance	NOUN
issue-482	144	8	of	of	ADP
issue-482	144	9	retail	retail	ADJ
issue-482	144	10	offline	offline	ADJ
issue-482	144	11	sales	sale	NOUN
issue-482	144	12	of	of	ADP
issue-482	144	13	already	already	ADV
issue-482	144	14	known	know	VERB
issue-482	144	15	products	product	NOUN
issue-482	144	16	,	,	PUNCT
issue-482	144	17	such	such	ADJ
issue-482	144	18	as	as	ADP
issue-482	144	19	dairy	dairy	NOUN
issue-482	144	20	products	product	NOUN
issue-482	144	21	,	,	PUNCT
issue-482	144	22	professional	professional	ADJ
issue-482	144	23	services	service	NOUN
issue-482	144	24	,	,	PUNCT
issue-482	144	25	etc	etc	X
issue-482	144	26	.	.	X
issue-482	144	27	,	,	PUNCT
issue-482	144	28	whose	whose	DET
issue-482	144	29	direct	direct	ADJ
issue-482	144	30	sale	sale	NOUN
issue-482	144	31	in	in	ADP
issue-482	144	32	the	the	DET
issue-482	144	33	internet	internet	NOUN
issue-482	144	34	environment	environment	NOUN
issue-482	144	35	is	be	AUX
issue-482	144	36	complicated	complicate	VERB
issue-482	144	37	(	(	PUNCT
issue-482	144	38	yaroshenko	yaroshenko	ADJ
issue-482	144	39	,	,	PUNCT
issue-482	144	40	2017	2017	NUM
issue-482	144	41	)	)	PUNCT
issue-482	144	42	.	.	PUNCT
issue-482	145	1	in	in	ADP
issue-482	145	2	order	order	NOUN
issue-482	145	3	to	to	PART
issue-482	145	4	take	take	VERB
issue-482	145	5	into	into	ADP
issue-482	145	6	account	account	NOUN
issue-482	145	7	the	the	DET
issue-482	145	8	important	important	ADJ
issue-482	145	9	aspects	aspect	NOUN
issue-482	145	10	of	of	ADP
issue-482	145	11	each	each	DET
issue-482	145	12	position	position	NOUN
issue-482	145	13	,	,	PUNCT
issue-482	145	14	the	the	DET
issue-482	145	15	transition	transition	NOUN
issue-482	145	16	between	between	ADP
issue-482	145	17	them	they	PRON
issue-482	145	18	,	,	PUNCT
issue-482	145	19	in	in	ADP
issue-482	145	20	implementing	implement	VERB
issue-482	145	21	an	an	DET
issue-482	145	22	integrated	integrate	VERB
issue-482	145	23	marketing	marketing	NOUN
issue-482	145	24	communications	communication	NOUN
issue-482	145	25	program	program	NOUN
issue-482	145	26	,	,	PUNCT
issue-482	145	27	in	in	ADP
issue-482	145	28	our	our	PRON
issue-482	145	29	view	view	NOUN
issue-482	145	30	,	,	PUNCT
issue-482	145	31	it	it	PRON
issue-482	145	32	is	be	AUX
issue-482	145	33	advisable	advisable	ADJ
issue-482	145	34	to	to	PART
issue-482	145	35	propose	propose	VERB
issue-482	145	36	appropriate	appropriate	ADJ
issue-482	145	37	taxonomic	taxonomic	ADJ
issue-482	145	38	models	model	NOUN
issue-482	145	39	that	that	PRON
issue-482	145	40	can	can	AUX
issue-482	145	41	increase	increase	VERB
issue-482	145	42	the	the	DET
issue-482	145	43	effectiveness	effectiveness	NOUN
issue-482	145	44	of	of	ADP
issue-482	145	45	marketing	marketing	NOUN
issue-482	145	46	communications	communication	NOUN
issue-482	145	47	on	on	ADP
issue-482	145	48	the	the	DET
issue-482	145	49	internet	internet	NOUN
issue-482	145	50	.	.	PUNCT
issue-482	146	1	at	at	ADP
issue-482	146	2	this	this	DET
issue-482	146	3	time	time	NOUN
issue-482	146	4	,	,	PUNCT
issue-482	146	5	advertisers	advertiser	NOUN
issue-482	146	6	through	through	ADP
issue-482	146	7	stock	stock	NOUN
issue-482	146	8	exchanges	exchange	NOUN
issue-482	146	9	(	(	PUNCT
issue-482	146	10	auctions	auction	NOUN
issue-482	146	11	)	)	PUNCT
issue-482	146	12	are	be	AUX
issue-482	146	13	purchasing	purchase	VERB
issue-482	146	14	information	information	NOUN
issue-482	146	15	to	to	ADP
issue-482	146	16	certain	certain	ADJ
issue-482	146	17	audiences	audience	NOUN
issue-482	146	18	at	at	ADP
issue-482	146	19	sites	site	NOUN
issue-482	146	20	(	(	PUNCT
issue-482	146	21	publishers	publisher	NOUN
issue-482	146	22	and	and	CCONJ
issue-482	146	23	networks	network	NOUN
issue-482	146	24	)	)	PUNCT
issue-482	146	25	.	.	PUNCT
issue-482	147	1	at	at	ADP
issue-482	147	2	first	first	ADJ
issue-482	147	3	glance	glance	NOUN
issue-482	147	4	,	,	PUNCT
issue-482	147	5	trade	trade	NOUN
issue-482	147	6	is	be	AUX
issue-482	147	7	based	base	VERB
issue-482	147	8	on	on	ADP
issue-482	147	9	accurate	accurate	ADJ
issue-482	147	10	data	datum	NOUN
issue-482	147	11	,	,	PUNCT
issue-482	147	12	however	however	ADV
issue-482	147	13	,	,	PUNCT
issue-482	147	14	the	the	DET
issue-482	147	15	situation	situation	NOUN
issue-482	147	16	of	of	ADP
issue-482	147	17	uncertainty	uncertainty	NOUN
issue-482	147	18	and	and	CCONJ
issue-482	147	19	high	high	ADJ
issue-482	147	20	risk	risk	NOUN
issue-482	147	21	remains	remain	VERB
issue-482	147	22	.	.	PUNCT
issue-482	148	1	the	the	DET
issue-482	148	2	main	main	ADJ
issue-482	148	3	elements	element	NOUN
issue-482	148	4	of	of	ADP
issue-482	148	5	the	the	DET
issue-482	148	6	system	system	NOUN
issue-482	148	7	that	that	PRON
issue-482	148	8	cause	cause	VERB
issue-482	148	9	this	this	PRON
issue-482	148	10	are	be	AUX
issue-482	148	11	auctions	auction	NOUN
issue-482	148	12	and	and	CCONJ
issue-482	148	13	primary	primary	ADJ
issue-482	148	14	data	datum	NOUN
issue-482	148	15	.	.	PUNCT
issue-482	149	1	in	in	ADP
issue-482	149	2	the	the	DET
issue-482	149	3	absence	absence	NOUN
issue-482	149	4	of	of	ADP
issue-482	149	5	efficient	efficient	ADJ
issue-482	149	6	filters	filter	NOUN
issue-482	149	7	,	,	PUNCT
issue-482	149	8	instead	instead	ADV
issue-482	149	9	of	of	ADP
issue-482	149	10	which	which	PRON
issue-482	149	11	the	the	DET
issue-482	149	12	experience	experience	NOUN
issue-482	149	13	is	be	AUX
issue-482	149	14	often	often	ADV
issue-482	149	15	offered	offer	VERB
issue-482	149	16	,	,	PUNCT
issue-482	149	17	in	in	ADP
issue-482	149	18	the	the	DET
issue-482	149	19	form	form	NOUN
issue-482	149	20	of	of	ADP
issue-482	149	21	corrected	correct	VERB
issue-482	149	22	databases	database	NOUN
issue-482	149	23	or	or	CCONJ
issue-482	149	24	behaviour	behaviour	NOUN
issue-482	149	25	patterns	pattern	NOUN
issue-482	149	26	or	or	CCONJ
issue-482	149	27	manifestations	manifestation	NOUN
issue-482	149	28	of	of	ADP
issue-482	149	29	randomness	randomness	NOUN
issue-482	149	30	,	,	PUNCT
issue-482	149	31	formalized	formalize	VERB
issue-482	149	32	in	in	ADP
issue-482	149	33	the	the	DET
issue-482	149	34	algorithms	algorithm	NOUN
issue-482	149	35	,	,	PUNCT
issue-482	149	36	the	the	DET
issue-482	149	37	latter	latter	ADJ
issue-482	149	38	introduce	introduce	VERB
issue-482	149	39	large	large	ADJ
issue-482	149	40	errors	error	NOUN
issue-482	149	41	in	in	ADP
issue-482	149	42	the	the	DET
issue-482	149	43	plans	plan	NOUN
issue-482	149	44	.	.	PUNCT
issue-482	150	1	automation	automation	NOUN
issue-482	150	2	of	of	ADP
issue-482	150	3	the	the	DET
issue-482	150	4	procedures	procedure	NOUN
issue-482	150	5	for	for	ADP
issue-482	150	6	the	the	DET
issue-482	150	7	operation	operation	NOUN
issue-482	150	8	of	of	ADP
issue-482	150	9	the	the	DET
issue-482	150	10	advertising	advertising	NOUN
issue-482	150	11	system	system	NOUN
issue-482	150	12	provides	provide	VERB
issue-482	150	13	the	the	DET
issue-482	150	14	expenditure	expenditure	NOUN
issue-482	150	15	of	of	ADP
issue-482	150	16	funds	fund	NOUN
issue-482	150	17	,	,	PUNCT
issue-482	150	18	which	which	PRON
issue-482	150	19	marketers	marketer	NOUN
issue-482	150	20	are	be	AUX
issue-482	150	21	ready	ready	ADJ
issue-482	150	22	to	to	PART
issue-482	150	23	invest	invest	VERB
issue-482	150	24	,	,	PUNCT
issue-482	150	25	by	by	ADP
issue-482	150	26	machines	machine	NOUN
issue-482	150	27	according	accord	VERB
issue-482	150	28	to	to	ADP
issue-482	150	29	a	a	DET
issue-482	150	30	specific	specific	ADJ
issue-482	150	31	algorithm	algorithm	NOUN
issue-482	150	32	.	.	PUNCT
issue-482	151	1	in	in	ADP
issue-482	151	2	most	most	ADJ
issue-482	151	3	cases	case	NOUN
issue-482	151	4	,	,	PUNCT
issue-482	151	5	optimization	optimization	NOUN
issue-482	151	6	is	be	AUX
issue-482	151	7	carried	carry	VERB
issue-482	151	8	out	out	ADP
issue-482	151	9	according	accord	VERB
issue-482	151	10	to	to	ADP
issue-482	151	11	context	context	NOUN
issue-482	151	12	,	,	PUNCT
issue-482	151	13	user	user	NOUN
issue-482	151	14	profile	profile	NOUN
issue-482	151	15	,	,	PUNCT
issue-482	151	16	rfmp	rfmp	PROPN
issue-482	151	17	(	(	PUNCT
issue-482	151	18	yaroshenko	yaroshenko	PROPN
issue-482	151	19	,	,	PUNCT
issue-482	151	20	2017	2017	NUM
issue-482	151	21	)	)	PUNCT
issue-482	151	22	.	.	PUNCT
issue-482	152	1	thanks	thank	NOUN
issue-482	152	2	to	to	ADP
issue-482	152	3	the	the	DET
issue-482	152	4	improvement	improvement	NOUN
issue-482	152	5	of	of	ADP
issue-482	152	6	advertising	advertising	NOUN
issue-482	152	7	purchase	purchase	NOUN
issue-482	152	8	algorithms	algorithm	NOUN
issue-482	152	9	,	,	PUNCT
issue-482	152	10	it	it	PRON
issue-482	152	11	is	be	AUX
issue-482	152	12	possible	possible	ADJ
issue-482	152	13	to	to	PART
issue-482	152	14	optimize	optimize	VERB
issue-482	152	15	the	the	DET
issue-482	152	16	target	target	NOUN
issue-482	152	17	audience	audience	NOUN
issue-482	152	18	based	base	VERB
issue-482	152	19	on	on	ADP
issue-482	152	20	the	the	DET
issue-482	152	21	location	location	NOUN
issue-482	152	22	,	,	PUNCT
issue-482	152	23	context	context	NOUN
issue-482	152	24	of	of	ADP
issue-482	152	25	the	the	DET
issue-482	152	26	requested	request	VERB
issue-482	152	27	information	information	NOUN
issue-482	152	28	,	,	PUNCT
issue-482	152	29	rfm	rfm	PROPN
issue-482	152	30	,	,	PUNCT
issue-482	152	31	etc	etc	X
issue-482	152	32	.	.	X
issue-482	152	33	taking	take	VERB
issue-482	152	34	into	into	ADP
issue-482	152	35	account	account	NOUN
issue-482	152	36	sociodemographic	sociodemographic	ADJ
issue-482	152	37	parameters	parameter	NOUN
issue-482	152	38	,	,	PUNCT
issue-482	152	39	consumer	consumer	NOUN
issue-482	152	40	interests	interest	NOUN
issue-482	152	41	,	,	PUNCT
issue-482	152	42	etc	etc	X
issue-482	152	43	.	.	X
issue-482	152	44	require	require	VERB
issue-482	152	45	creative	creative	ADJ
issue-482	152	46	approaches	approach	NOUN
issue-482	152	47	to	to	ADP
issue-482	152	48	segmentation	segmentation	NOUN
issue-482	152	49	using	use	VERB
issue-482	152	50	a	a	DET
issue-482	152	51	large	large	ADJ
issue-482	152	52	number	number	NOUN
issue-482	152	53	of	of	ADP
issue-482	152	54	unique	unique	ADJ
issue-482	152	55	criteria	criterion	NOUN
issue-482	152	56	.	.	PUNCT
issue-482	153	1	such	such	ADJ
issue-482	153	2	algorithms	algorithm	NOUN
issue-482	153	3	have	have	AUX
issue-482	153	4	already	already	ADV
issue-482	153	5	begun	begin	VERB
issue-482	153	6	to	to	PART
issue-482	153	7	be	be	AUX
issue-482	153	8	used	use	VERB
issue-482	153	9	by	by	ADP
issue-482	153	10	leading	lead	VERB
issue-482	153	11	world	world	NOUN
issue-482	153	12	companies	company	NOUN
issue-482	153	13	such	such	ADJ
issue-482	153	14	as	as	ADP
issue-482	153	15	google	google	PROPN
issue-482	153	16	and	and	CCONJ
issue-482	153	17	yandex	yandex	NOUN
issue-482	153	18	but	but	CCONJ
issue-482	153	19	the	the	DET
issue-482	153	20	overall	overall	ADJ
issue-482	153	21	level	level	NOUN
issue-482	153	22	of	of	ADP
issue-482	153	23	their	their	PRON
issue-482	153	24	use	use	NOUN
issue-482	153	25	by	by	ADP
issue-482	153	26	domestic	domestic	ADJ
issue-482	153	27	enterprises	enterprise	NOUN
issue-482	153	28	remains	remain	VERB
issue-482	153	29	rather	rather	ADV
issue-482	153	30	low	low	ADJ
issue-482	153	31	.	.	PUNCT
issue-482	154	1	in	in	ADP
issue-482	154	2	solving	solve	VERB
issue-482	154	3	the	the	DET
issue-482	154	4	above	above	ADJ
issue-482	154	5	problems	problem	NOUN
issue-482	154	6	,	,	PUNCT
issue-482	154	7	it	it	PRON
issue-482	154	8	is	be	AUX
issue-482	154	9	possible	possible	ADJ
issue-482	154	10	to	to	PART
issue-482	154	11	make	make	VERB
issue-482	154	12	some	some	DET
issue-482	154	13	recommendations	recommendation	NOUN
issue-482	154	14	.	.	PUNCT
issue-482	155	1	the	the	DET
issue-482	155	2	success	success	NOUN
issue-482	155	3	of	of	ADP
issue-482	155	4	online	online	ADJ
issue-482	155	5	platforms	platform	NOUN
issue-482	155	6	is	be	AUX
issue-482	155	7	based	base	VERB
issue-482	155	8	on	on	ADP
issue-482	155	9	the	the	DET
issue-482	155	10	consistent	consistent	ADJ
issue-482	155	11	development	development	NOUN
issue-482	155	12	of	of	ADP
issue-482	155	13	activities	activity	NOUN
issue-482	155	14	,	,	PUNCT
issue-482	155	15	which	which	PRON
issue-482	155	16	is	be	AUX
issue-482	155	17	harmonized	harmonize	VERB
issue-482	155	18	by	by	ADP
issue-482	155	19	three	three	NUM
issue-482	155	20	benchmarks	benchmark	NOUN
issue-482	155	21	:	:	PUNCT
issue-482	155	22	differentiation	differentiation	NOUN
issue-482	155	23	,	,	PUNCT
issue-482	155	24	effectiveness	effectiveness	NOUN
issue-482	155	25	,	,	PUNCT
issue-482	155	26	efficiency	efficiency	NOUN
issue-482	155	27	.	.	PUNCT
issue-482	156	1	if	if	SCONJ
issue-482	156	2	earlier	early	ADV
issue-482	156	3	,	,	PUNCT
issue-482	156	4	table	table	NOUN
issue-482	156	5	4	4	NUM
issue-482	156	6	model	model	NOUN
issue-482	156	7	for	for	ADP
issue-482	156	8	determining	determine	VERB
issue-482	156	9	the	the	DET
issue-482	156	10	levels	level	NOUN
issue-482	156	11	of	of	ADP
issue-482	156	12	probability	probability	NOUN
issue-482	156	13	of	of	ADP
issue-482	156	14	communication	communication	NOUN
issue-482	156	15	and	and	CCONJ
issue-482	156	16	economic	economic	ADJ
issue-482	156	17	performance	performance	NOUN
issue-482	156	18	in	in	ADP
issue-482	156	19	collaboration	collaboration	NOUN
issue-482	156	20	with	with	ADP
issue-482	156	21	internet	internet	NOUN
issue-482	156	22	market	market	NOUN
issue-482	156	23	intermediaries	intermediary	NOUN
issue-482	156	24	model	model	NOUN
issue-482	156	25	marketing	marketing	NOUN
issue-482	156	26	result	result	NOUN
issue-482	156	27	economic	economic	ADJ
issue-482	156	28	efficiencypossible	efficiencypossible	NOUN
issue-482	156	29	fully	fully	ADV
issue-482	156	30	or	or	CCONJ
issue-482	156	31	partly	partly	ADV
issue-482	156	32	guaranteed	guarantee	VERB
issue-482	156	33	cpm	cpm	PROPN
issue-482	156	34	(	(	PUNCT
issue-482	156	35	cost	cost	NOUN
issue-482	156	36	per	per	ADP
issue-482	156	37	mil	mil	NOUN
issue-482	156	38	)	)	PUNCT
issue-482	156	39	–	–	PUNCT
issue-482	156	40	fixed	fix	VERB
issue-482	156	41	price	price	NOUN
issue-482	156	42	/	/	SYM
issue-482	156	43	payment	payment	NOUN
issue-482	156	44	(	(	PUNCT
issue-482	156	45	ppi	ppi	NOUN
issue-482	156	46	–	–	PUNCT
issue-482	156	47	pay	pay	VERB
issue-482	156	48	per	per	ADP
issue-482	156	49	impression	impression	NOUN
issue-482	156	50	)	)	PUNCT
issue-482	156	51	for	for	ADP
issue-482	156	52	thousands	thousand	NOUN
issue-482	156	53	of	of	ADP
issue-482	156	54	ad	ad	NOUN
issue-482	156	55	impressions	impression	NOUN
issue-482	156	56	,	,	PUNCT
issue-482	156	57	banner	banner	NOUN
issue-482	156	58	,	,	PUNCT
issue-482	156	59	or	or	CCONJ
issue-482	156	60	other	other	ADJ
issue-482	156	61	media	medium	NOUN
issue-482	156	62	.	.	PUNCT
issue-482	157	1	х	х	PROPN
issue-482	157	2	cpc	cpc	PROPN
issue-482	157	3	(	(	PUNCT
issue-482	157	4	cost	cost	NOUN
issue-482	157	5	per	per	ADP
issue-482	157	6	click	click	NOUN
issue-482	157	7	)	)	PUNCT
issue-482	157	8	–	–	PUNCT
issue-482	157	9	price	price	NOUN
issue-482	157	10	/	/	SYM
issue-482	157	11	payment	payment	NOUN
issue-482	157	12	(	(	PUNCT
issue-482	157	13	ppc	ppc	NOUN
issue-482	157	14	–	–	PUNCT
issue-482	157	15	pay	pay	NOUN
issue-482	157	16	per	per	ADP
issue-482	157	17	click	click	NOUN
issue-482	157	18	)	)	PUNCT
issue-482	157	19	per	per	ADP
issue-482	157	20	click	click	NOUN
issue-482	157	21	on	on	ADP
issue-482	157	22	the	the	DET
issue-482	157	23	carrier	carrier	NOUN
issue-482	157	24	of	of	ADP
issue-482	157	25	marketing	marketing	NOUN
issue-482	157	26	information	information	NOUN
issue-482	157	27	.	.	PUNCT
issue-482	158	1	х	х	PROPN
issue-482	158	2	cpl	cpl	PROPN
issue-482	158	3	(	(	PUNCT
issue-482	158	4	cost	cost	NOUN
issue-482	158	5	per	per	ADP
issue-482	158	6	lead	lead	NOUN
issue-482	158	7	)	)	PUNCT
issue-482	158	8	–	–	PUNCT
issue-482	158	9	price	price	NOUN
issue-482	158	10	/	/	SYM
issue-482	158	11	payment	payment	NOUN
issue-482	158	12	(	(	PUNCT
issue-482	158	13	ppl	ppl	PROPN
issue-482	158	14	–	–	PUNCT
issue-482	158	15	pay	pay	NOUN
issue-482	158	16	per	per	ADP
issue-482	158	17	lead	lead	NOUN
issue-482	158	18	)	)	PUNCT
issue-482	158	19	per	per	ADP
issue-482	158	20	lead	lead	NOUN
issue-482	158	21	(	(	PUNCT
issue-482	158	22	the	the	DET
issue-482	158	23	fact	fact	NOUN
issue-482	158	24	that	that	SCONJ
issue-482	158	25	the	the	DET
issue-482	158	26	users	user	NOUN
issue-482	158	27	perform	perform	VERB
issue-482	158	28	a	a	DET
issue-482	158	29	useful	useful	ADJ
issue-482	158	30	action	action	NOUN
issue-482	158	31	,	,	PUNCT
issue-482	158	32	with	with	ADP
issue-482	158	33	the	the	DET
issue-482	158	34	receipt	receipt	NOUN
issue-482	158	35	of	of	ADP
issue-482	158	36	certain	certain	ADJ
issue-482	158	37	information	information	NOUN
issue-482	158	38	about	about	ADP
issue-482	158	39	them	they	PRON
issue-482	158	40	)	)	PUNCT
issue-482	158	41	.	.	PUNCT
issue-482	159	1	х	х	PROPN
issue-482	159	2	х	х	X
issue-482	159	3	cpa	cpa	PROPN
issue-482	159	4	(	(	PUNCT
issue-482	159	5	cost	cost	NOUN
issue-482	159	6	per	per	ADP
issue-482	159	7	action	action	NOUN
issue-482	159	8	)	)	PUNCT
issue-482	159	9	–	–	PUNCT
issue-482	159	10	price	price	NOUN
issue-482	159	11	/	/	SYM
issue-482	159	12	payment	payment	NOUN
issue-482	159	13	(	(	PUNCT
issue-482	159	14	ppa	ppa	X
issue-482	159	15	–	–	PUNCT
issue-482	159	16	pay	pay	NOUN
issue-482	159	17	per	per	ADP
issue-482	159	18	action	action	NOUN
issue-482	159	19	)	)	PUNCT
issue-482	159	20	for	for	ADP
issue-482	159	21	a	a	DET
issue-482	159	22	specific	specific	ADJ
issue-482	159	23	user	user	NOUN
issue-482	159	24	action	action	NOUN
issue-482	159	25	(	(	PUNCT
issue-482	159	26	viewing	view	VERB
issue-482	159	27	a	a	DET
issue-482	159	28	certain	certain	ADJ
issue-482	159	29	number	number	NOUN
issue-482	159	30	of	of	ADP
issue-482	159	31	pages	page	NOUN
issue-482	159	32	,	,	PUNCT
issue-482	159	33	participating	participate	VERB
issue-482	159	34	in	in	ADP
issue-482	159	35	a	a	DET
issue-482	159	36	poll	poll	NOUN
issue-482	159	37	,	,	PUNCT
issue-482	159	38	etc	etc	X
issue-482	159	39	.	.	X
issue-482	159	40	)	)	PUNCT
issue-482	159	41	.	.	PUNCT
issue-482	160	1	х	х	PROPN
issue-482	160	2	х	х	PROPN
issue-482	160	3	cpо	cpо	VERB
issue-482	160	4	(	(	PUNCT
issue-482	160	5	cost	cost	VERB
issue-482	160	6	per	per	ADP
issue-482	160	7	order	order	NOUN
issue-482	160	8	)	)	PUNCT
issue-482	160	9	–	–	PUNCT
issue-482	160	10	fixed	fix	VERB
issue-482	160	11	payment	payment	NOUN
issue-482	160	12	subject	subject	NOUN
issue-482	160	13	to	to	ADP
issue-482	160	14	ordering	order	VERB
issue-482	160	15	by	by	ADP
issue-482	160	16	the	the	DET
issue-482	160	17	visitor	visitor	NOUN
issue-482	160	18	on	on	ADP
issue-482	160	19	the	the	DET
issue-482	160	20	advertiser	advertiser	NOUN
issue-482	160	21	’s	’s	PART
issue-482	160	22	site	site	NOUN
issue-482	160	23	.	.	PUNCT
issue-482	161	1	х	х	PROPN
issue-482	161	2	х	х	PROPN
issue-482	161	3	cps	cps	PROPN
issue-482	161	4	(	(	PUNCT
issue-482	161	5	cost	cost	NOUN
issue-482	161	6	per	per	ADP
issue-482	161	7	sale	sale	NOUN
issue-482	161	8	)	)	PUNCT
issue-482	161	9	–	–	PUNCT
issue-482	161	10	price	price	NOUN
issue-482	161	11	/	/	SYM
issue-482	161	12	payment	payment	NOUN
issue-482	161	13	(	(	PUNCT
issue-482	161	14	pps	pps	NOUN
issue-482	161	15	–	–	PUNCT
issue-482	161	16	pay	pay	NOUN
issue-482	161	17	per	per	ADP
issue-482	161	18	sale	sale	NOUN
issue-482	161	19	)	)	PUNCT
issue-482	161	20	per	per	ADP
issue-482	161	21	sale	sale	NOUN
issue-482	161	22	.	.	PUNCT
issue-482	162	1	х	х	PROPN
issue-482	162	2	baltic	baltic	PROPN
issue-482	162	3	journal	journal	PROPN
issue-482	162	4	of	of	ADP
issue-482	162	5	economic	economic	ADJ
issue-482	162	6	studies	study	NOUN
issue-482	162	7	84	84	NUM
issue-482	162	8	vol	vol	NOUN
issue-482	162	9	.	.	PROPN
issue-482	163	1	4	4	NUM
issue-482	163	2	,	,	PUNCT
issue-482	163	3	no	no	INTJ
issue-482	163	4	.	.	NOUN
issue-482	163	5	4	4	NUM
issue-482	163	6	,	,	PUNCT
issue-482	163	7	2018	2018	NUM
issue-482	163	8	marketing	marketing	NOUN
issue-482	163	9	monitoring	monitoring	NOUN
issue-482	163	10	of	of	ADP
issue-482	163	11	the	the	DET
issue-482	163	12	audience	audience	NOUN
issue-482	163	13	and	and	CCONJ
issue-482	163	14	behaviour	behaviour	NOUN
issue-482	163	15	of	of	ADP
issue-482	163	16	internet	internet	NOUN
issue-482	163	17	users	user	NOUN
issue-482	163	18	was	be	AUX
issue-482	163	19	mainly	mainly	ADV
issue-482	163	20	based	base	VERB
issue-482	163	21	on	on	ADP
issue-482	163	22	the	the	DET
issue-482	163	23	features	feature	NOUN
issue-482	163	24	of	of	ADP
issue-482	163	25	its	its	PRON
issue-482	163	26	persons	person	NOUN
issue-482	163	27	or	or	CCONJ
issue-482	163	28	contingents	contingent	NOUN
issue-482	163	29	,	,	PUNCT
issue-482	163	30	as	as	ADV
issue-482	163	31	well	well	ADV
issue-482	163	32	as	as	ADP
issue-482	163	33	the	the	DET
issue-482	163	34	information	information	NOUN
issue-482	163	35	context	context	NOUN
issue-482	163	36	,	,	PUNCT
issue-482	163	37	today	today	NOUN
issue-482	163	38	it	it	PRON
issue-482	163	39	needs	need	VERB
issue-482	163	40	to	to	PART
issue-482	163	41	be	be	AUX
issue-482	163	42	comprehensively	comprehensively	ADV
issue-482	163	43	integrated	integrate	VERB
issue-482	163	44	(	(	PUNCT
issue-482	163	45	contextual	contextual	ADJ
issue-482	163	46	targeting	targeting	NOUN
issue-482	163	47	,	,	PUNCT
issue-482	163	48	retargeting	retargete	VERB
issue-482	163	49	,	,	PUNCT
issue-482	163	50	and	and	CCONJ
issue-482	163	51	other	other	ADJ
issue-482	163	52	tools	tool	NOUN
issue-482	163	53	)	)	PUNCT
issue-482	163	54	.	.	PUNCT
issue-482	164	1	audience	audience	NOUN
issue-482	164	2	targeting	target	VERB
issue-482	164	3	,	,	PUNCT
issue-482	164	4	as	as	ADP
issue-482	164	5	a	a	DET
issue-482	164	6	tool	tool	NOUN
issue-482	164	7	for	for	ADP
issue-482	164	8	improving	improve	VERB
issue-482	164	9	the	the	DET
issue-482	164	10	efficiency	efficiency	NOUN
issue-482	164	11	of	of	ADP
issue-482	164	12	an	an	DET
issue-482	164	13	advertising	advertising	NOUN
issue-482	164	14	campaign	campaign	NOUN
issue-482	164	15	,	,	PUNCT
issue-482	164	16	can	can	AUX
issue-482	164	17	be	be	AUX
issue-482	164	18	carried	carry	VERB
issue-482	164	19	out	out	ADP
issue-482	164	20	according	accord	VERB
issue-482	164	21	to	to	ADP
issue-482	164	22	the	the	DET
issue-482	164	23	criteria	criterion	NOUN
issue-482	164	24	of	of	ADP
issue-482	164	25	geography	geography	NOUN
issue-482	164	26	,	,	PUNCT
issue-482	164	27	advertising	advertising	NOUN
issue-482	164	28	areas	area	NOUN
issue-482	164	29	,	,	PUNCT
issue-482	164	30	time	time	NOUN
issue-482	164	31	and	and	CCONJ
issue-482	164	32	frequency	frequency	NOUN
issue-482	164	33	of	of	ADP
issue-482	164	34	impressions	impression	NOUN
issue-482	164	35	,	,	PUNCT
issue-482	164	36	language	language	NOUN
issue-482	164	37	parameter	parameter	NOUN
issue-482	164	38	,	,	PUNCT
issue-482	164	39	age	age	NOUN
issue-482	164	40	and	and	CCONJ
issue-482	164	41	gender	gender	NOUN
issue-482	164	42	of	of	ADP
issue-482	164	43	the	the	DET
issue-482	164	44	user	user	NOUN
issue-482	164	45	.	.	PUNCT
issue-482	165	1	continuous	continuous	ADJ
issue-482	165	2	optimization	optimization	NOUN
issue-482	165	3	of	of	ADP
issue-482	165	4	an	an	DET
issue-482	165	5	advertising	advertising	NOUN
issue-482	165	6	campaign	campaign	NOUN
issue-482	165	7	by	by	ADP
issue-482	165	8	adjusting	adjust	VERB
issue-482	165	9	data	datum	NOUN
issue-482	165	10	from	from	ADP
issue-482	165	11	ad	ad	NOUN
issue-482	165	12	networks	network	NOUN
issue-482	165	13	and	and	CCONJ
issue-482	165	14	combining	combine	VERB
issue-482	165	15	multiple	multiple	ADJ
issue-482	165	16	types	type	NOUN
issue-482	165	17	of	of	ADP
issue-482	165	18	targeting	target	VERB
issue-482	165	19	ensures	ensure	VERB
issue-482	165	20	maximum	maximum	ADJ
issue-482	165	21	effect	effect	NOUN
issue-482	165	22	from	from	ADP
issue-482	165	23	advertising	advertising	NOUN
issue-482	165	24	.	.	PUNCT
issue-482	166	1	after	after	ADP
issue-482	166	2	reaching	reach	VERB
issue-482	166	3	the	the	DET
issue-482	166	4	internet	internet	NOUN
issue-482	166	5	user	user	NOUN
issue-482	166	6	,	,	PUNCT
issue-482	166	7	and	and	CCONJ
issue-482	166	8	the	the	DET
issue-482	166	9	first	first	ADJ
issue-482	166	10	signs	sign	NOUN
issue-482	166	11	of	of	ADP
issue-482	166	12	forming	form	VERB
issue-482	166	13	his	his	PRON
issue-482	166	14	/	/	SYM
issue-482	166	15	her	her	PRON
issue-482	166	16	loyalty	loyalty	NOUN
issue-482	166	17	as	as	ADP
issue-482	166	18	a	a	DET
issue-482	166	19	consumer	consumer	NOUN
issue-482	166	20	,	,	PUNCT
issue-482	166	21	it	it	PRON
issue-482	166	22	is	be	AUX
issue-482	166	23	expedient	expedient	ADJ
issue-482	166	24	to	to	PART
issue-482	166	25	use	use	VERB
issue-482	166	26	retargeting	retargete	VERB
issue-482	166	27	.	.	PUNCT
issue-482	167	1	targeting	target	VERB
issue-482	167	2	allows	allow	VERB
issue-482	167	3	enterprises	enterprise	NOUN
issue-482	167	4	to	to	PART
issue-482	167	5	reduce	reduce	VERB
issue-482	167	6	the	the	DET
issue-482	167	7	cost	cost	NOUN
issue-482	167	8	for	for	ADP
issue-482	167	9	attracting	attract	VERB
issue-482	167	10	the	the	DET
issue-482	167	11	target	target	NOUN
issue-482	167	12	audience	audience	NOUN
issue-482	167	13	and	and	CCONJ
issue-482	167	14	,	,	PUNCT
issue-482	167	15	with	with	ADP
issue-482	167	16	proper	proper	ADJ
issue-482	167	17	use	use	NOUN
issue-482	167	18	,	,	PUNCT
issue-482	167	19	gives	give	VERB
issue-482	167	20	the	the	DET
issue-482	167	21	relevance	relevance	NOUN
issue-482	167	22	of	of	ADP
issue-482	167	23	the	the	DET
issue-482	167	24	information	information	NOUN
issue-482	167	25	of	of	ADP
issue-482	167	26	advertisement	advertisement	NOUN
issue-482	167	27	messages	message	NOUN
issue-482	167	28	to	to	ADP
issue-482	167	29	interested	interested	ADJ
issue-482	167	30	users	user	NOUN
issue-482	167	31	in	in	ADP
issue-482	167	32	order	order	NOUN
issue-482	167	33	to	to	PART
issue-482	167	34	increase	increase	VERB
issue-482	167	35	the	the	DET
issue-482	167	36	loyalty	loyalty	NOUN
issue-482	167	37	to	to	ADP
issue-482	167	38	this	this	DET
issue-482	167	39	type	type	NOUN
issue-482	167	40	of	of	ADP
issue-482	167	41	message	message	NOUN
issue-482	167	42	.	.	PUNCT
issue-482	168	1	thus	thus	ADV
issue-482	168	2	,	,	PUNCT
issue-482	168	3	the	the	DET
issue-482	168	4	optimality	optimality	NOUN
issue-482	168	5	of	of	ADP
issue-482	168	6	the	the	DET
issue-482	168	7	current	current	ADJ
issue-482	168	8	message	message	NOUN
issue-482	168	9	in	in	ADP
issue-482	168	10	marketing	marketing	NOUN
issue-482	168	11	communications	communication	NOUN
issue-482	168	12	will	will	AUX
issue-482	168	13	be	be	AUX
issue-482	168	14	ensured	ensure	VERB
issue-482	168	15	by	by	ADP
issue-482	168	16	the	the	DET
issue-482	168	17	interactivity	interactivity	NOUN
issue-482	168	18	and	and	CCONJ
issue-482	168	19	dynamism	dynamism	NOUN
issue-482	168	20	of	of	ADP
issue-482	168	21	content	content	NOUN
issue-482	168	22	and	and	CCONJ
issue-482	168	23	structure	structure	NOUN
issue-482	168	24	based	base	VERB
issue-482	168	25	on	on	ADP
issue-482	168	26	formats	format	NOUN
issue-482	168	27	,	,	PUNCT
issue-482	168	28	content	content	NOUN
issue-482	168	29	,	,	PUNCT
issue-482	168	30	conditions	condition	NOUN
issue-482	168	31	,	,	PUNCT
issue-482	168	32	and	and	CCONJ
issue-482	168	33	audience	audience	NOUN
issue-482	168	34	.	.	PUNCT
issue-482	169	1	this	this	PRON
issue-482	169	2	becomes	become	VERB
issue-482	169	3	possible	possible	ADJ
issue-482	169	4	due	due	ADP
issue-482	169	5	to	to	ADP
issue-482	169	6	a	a	DET
issue-482	169	7	single	single	ADJ
issue-482	169	8	advertising	advertising	NOUN
issue-482	169	9	platform	platform	NOUN
issue-482	169	10	that	that	PRON
issue-482	169	11	includes	include	VERB
issue-482	169	12	cross	cross	ADJ
issue-482	169	13	-	-	ADJ
issue-482	169	14	channel	channel	ADJ
issue-482	169	15	attribution	attribution	NOUN
issue-482	169	16	,	,	PUNCT
issue-482	169	17	a	a	DET
issue-482	169	18	single	single	ADJ
issue-482	169	19	profile	profile	NOUN
issue-482	169	20	for	for	ADP
issue-482	169	21	each	each	DET
issue-482	169	22	user	user	NOUN
issue-482	169	23	.	.	PUNCT
issue-482	170	1	the	the	DET
issue-482	170	2	control	control	NOUN
issue-482	170	3	of	of	ADP
issue-482	170	4	the	the	DET
issue-482	170	5	correctness	correctness	NOUN
issue-482	170	6	of	of	ADP
issue-482	170	7	the	the	DET
issue-482	170	8	target	target	NOUN
issue-482	170	9	audience	audience	NOUN
issue-482	170	10	selection	selection	NOUN
issue-482	170	11	algorithms	algorithm	NOUN
issue-482	170	12	should	should	AUX
issue-482	170	13	be	be	AUX
issue-482	170	14	established	establish	VERB
issue-482	170	15	on	on	ADP
issue-482	170	16	the	the	DET
issue-482	170	17	basis	basis	NOUN
issue-482	170	18	of	of	ADP
issue-482	170	19	the	the	DET
issue-482	170	20	identification	identification	NOUN
issue-482	170	21	of	of	ADP
issue-482	170	22	the	the	DET
issue-482	170	23	limited	limited	ADJ
issue-482	170	24	sample	sample	NOUN
issue-482	170	25	of	of	ADP
issue-482	170	26	persons	person	NOUN
issue-482	170	27	(	(	PUNCT
issue-482	170	28	n	n	CCONJ
issue-482	170	29	)	)	PUNCT
issue-482	170	30	among	among	ADP
issue-482	170	31	those	those	PRON
issue-482	170	32	involved	involve	VERB
issue-482	170	33	in	in	ADP
issue-482	170	34	communications	communication	NOUN
issue-482	170	35	(	(	PUNCT
issue-482	170	36	n	n	CCONJ
issue-482	170	37	)	)	PUNCT
issue-482	170	38	,	,	PUNCT
issue-482	170	39	the	the	DET
issue-482	170	40	scale	scale	NOUN
issue-482	170	41	of	of	ADP
issue-482	170	42	the	the	DET
issue-482	170	43	error	error	NOUN
issue-482	170	44	(	(	PUNCT
issue-482	170	45	q	q	NOUN
issue-482	170	46	)	)	PUNCT
issue-482	170	47	.	.	PUNCT
issue-482	171	1	if	if	SCONJ
issue-482	171	2	q	q	PROPN
issue-482	171	3	≤	≤	NUM
issue-482	171	4	qпр	qпр	NOUN
issue-482	171	5	,	,	PUNCT
issue-482	171	6	that	that	ADV
issue-482	171	7	is	is	ADV
issue-482	171	8	,	,	PUNCT
issue-482	171	9	below	below	ADP
issue-482	171	10	the	the	DET
issue-482	171	11	permissible	permissible	ADJ
issue-482	171	12	deviation	deviation	NOUN
issue-482	171	13	level	level	NOUN
issue-482	171	14	for	for	ADP
issue-482	171	15	a	a	DET
issue-482	171	16	sample	sample	NOUN
issue-482	171	17	of	of	ADP
issue-482	171	18	a	a	DET
issue-482	171	19	selected	select	VERB
issue-482	171	20	representation	representation	NOUN
issue-482	171	21	,	,	PUNCT
issue-482	171	22	then	then	ADV
issue-482	171	23	the	the	DET
issue-482	171	24	operating	operate	VERB
issue-482	171	25	mode	mode	NOUN
issue-482	171	26	remains	remain	VERB
issue-482	171	27	unchanged	unchanged	ADJ
issue-482	171	28	.	.	PUNCT
issue-482	172	1	in	in	ADP
issue-482	172	2	such	such	DET
issue-482	172	3	a	a	DET
issue-482	172	4	situation	situation	NOUN
issue-482	172	5	,	,	PUNCT
issue-482	172	6	the	the	DET
issue-482	172	7	risks	risk	NOUN
issue-482	172	8	of	of	ADP
issue-482	172	9	an	an	DET
issue-482	172	10	advertiser	advertiser	NOUN
issue-482	172	11	(	(	PUNCT
issue-482	172	12	β	β	NOUN
issue-482	172	13	)	)	PUNCT
issue-482	172	14	who	who	PRON
issue-482	172	15	can	can	AUX
issue-482	172	16	pay	pay	VERB
issue-482	172	17	messages	message	NOUN
issue-482	172	18	to	to	ADP
issue-482	172	19	non	non	ADJ
issue-482	172	20	-	-	ADJ
issue-482	172	21	prospective	prospective	ADJ
issue-482	172	22	network	network	NOUN
issue-482	172	23	users	user	NOUN
issue-482	172	24	are	be	AUX
issue-482	172	25	balanced	balance	VERB
issue-482	172	26	with	with	ADP
issue-482	172	27	the	the	DET
issue-482	172	28	risks	risk	NOUN
issue-482	172	29	of	of	ADP
issue-482	172	30	an	an	DET
issue-482	172	31	intermediary	intermediary	NOUN
issue-482	172	32	(	(	PUNCT
issue-482	172	33	α	α	NOUN
issue-482	172	34	)	)	PUNCT
issue-482	172	35	who	who	PRON
issue-482	172	36	may	may	AUX
issue-482	172	37	not	not	PART
issue-482	172	38	be	be	AUX
issue-482	172	39	able	able	ADJ
issue-482	172	40	to	to	PART
issue-482	172	41	pay	pay	VERB
issue-482	172	42	for	for	ADP
issue-482	172	43	the	the	DET
issue-482	172	44	communications	communication	NOUN
issue-482	172	45	of	of	ADP
issue-482	172	46	potential	potential	ADJ
issue-482	172	47	customers	customer	NOUN
issue-482	172	48	(	(	PUNCT
issue-482	172	49	emelyanov	emelyanov	NOUN
issue-482	172	50	,	,	PUNCT
issue-482	172	51	2002	2002	NUM
issue-482	172	52	):	):	PUNCT
issue-482	172	53	α	α	X
issue-482	172	54	β	β	X
issue-482	173	1	=	=	PUNCT
issue-482	173	2	−	−	PROPN
issue-482	173	3	=	=	PUNCT
issue-482	174	1	−	−	NOUN
issue-482	174	2	−	−	PROPN
issue-482	174	3	=	=	SYM
issue-482	175	1	−	−	PROPN
issue-482	175	2	−	−	PROPN
issue-482	175	3	=	=	SYM
issue-482	175	4	∑	∑	PUNCT
issue-482	175	5	∑	∑	PROPN
issue-482	175	6	1	1	NUM
issue-482	175	7	0	0	NUM
issue-482	175	8	0	0	NUM
issue-482	175	9	1	1	NUM
issue-482	175	10	1	1	NUM
issue-482	175	11	0	0	NUM
issue-482	175	12	0	0	NUM
issue-482	176	1	c	c	NOUN
issue-482	176	2	c	c	NOUN
issue-482	176	3	c	c	NOUN
issue-482	176	4	c	c	NOUN
issue-482	176	5	c	c	NOUN
issue-482	176	6	c	c	PROPN
issue-482	176	7	d	d	PROPN
issue-482	176	8	d	d	PROPN
issue-482	176	9	n	n	PROPN
issue-482	176	10	d	d	PROPN
issue-482	176	11	n	n	PROPN
issue-482	176	12	d	d	PROPN
issue-482	176	13	n	n	CCONJ
issue-482	176	14	n	n	PROPN
issue-482	176	15	d	d	NOUN
issue-482	176	16	ñ	ñ	PROPN
issue-482	176	17	d	d	PROPN
issue-482	176	18	d	d	PROPN
issue-482	176	19	n	n	PROPN
issue-482	176	20	d	d	PROPN
issue-482	176	21	n	n	PROPN
issue-482	176	22	d	d	PROPN
issue-482	176	23	n	n	CCONJ
issue-482	176	24	n	n	PROPN
issue-482	176	25	d	d	PROPN
issue-482	176	26	ñ	ñ	NOUN
issue-482	176	27	(	(	PUNCT
issue-482	176	28	1	1	NUM
issue-482	176	29	)	)	PUNCT
issue-482	176	30	/	/	SYM
issue-482	176	31	(	(	PUNCT
issue-482	176	32	2	2	NUM
issue-482	176	33	)	)	PUNCT
issue-482	176	34	where	where	SCONJ
issue-482	176	35	d0,1	d0,1	NOUN
issue-482	176	36	,	,	PUNCT
issue-482	176	37	d	d	PROPN
issue-482	176	38	–	–	PUNCT
issue-482	176	39	the	the	DET
issue-482	176	40	number	number	NOUN
issue-482	176	41	of	of	ADP
issue-482	176	42	mistakenly	mistakenly	ADV
issue-482	176	43	covered	cover	VERB
issue-482	176	44	individuals	individual	NOUN
issue-482	176	45	in	in	ADP
issue-482	176	46	the	the	DET
issue-482	176	47	internet	internet	NOUN
issue-482	176	48	users	user	NOUN
issue-482	176	49	’	'	PUNCT
issue-482	176	50	group	group	NOUN
issue-482	176	51	checked	check	VERB
issue-482	176	52	for	for	ADP
issue-482	176	53	compliance	compliance	NOUN
issue-482	176	54	with	with	ADP
issue-482	176	55	the	the	DET
issue-482	176	56	selection	selection	NOUN
issue-482	176	57	criteria	criterion	NOUN
issue-482	176	58	;	;	PUNCT
issue-482	176	59	с	с	PROPN
issue-482	176	60	–	–	PUNCT
issue-482	176	61	permissible	permissible	ADJ
issue-482	176	62	error	error	NOUN
issue-482	176	63	value	value	NOUN
issue-482	176	64	for	for	ADP
issue-482	176	65	a	a	DET
issue-482	176	66	given	give	VERB
issue-482	176	67	group	group	NOUN
issue-482	176	68	of	of	ADP
issue-482	176	69	network	network	NOUN
issue-482	176	70	participants	participant	NOUN
issue-482	176	71	involved	involve	VERB
issue-482	176	72	in	in	ADP
issue-482	176	73	the	the	DET
issue-482	176	74	communication	communication	NOUN
issue-482	176	75	.	.	PUNCT
issue-482	177	1	d0,1	d0,1	NOUN
issue-482	177	2	or	or	CCONJ
issue-482	177	3	q	q	NOUN
issue-482	177	4	–	–	PUNCT
issue-482	177	5	random	random	ADJ
issue-482	177	6	variables	variable	NOUN
issue-482	177	7	determined	determine	VERB
issue-482	177	8	by	by	ADP
issue-482	177	9	the	the	DET
issue-482	177	10	ratio	ratio	NOUN
issue-482	177	11	q	q	NOUN
issue-482	178	1	=	=	PUNCT
issue-482	178	2	d	d	X
issue-482	178	3	/	/	SYM
issue-482	178	4	n.	n.	NOUN
issue-482	178	5	in	in	ADP
issue-482	178	6	different	different	ADJ
issue-482	178	7	situations	situation	NOUN
issue-482	178	8	,	,	PUNCT
issue-482	178	9	uncertainty	uncertainty	NOUN
issue-482	178	10	in	in	ADP
issue-482	178	11	the	the	DET
issue-482	178	12	work	work	NOUN
issue-482	178	13	with	with	ADP
issue-482	178	14	the	the	DET
issue-482	178	15	target	target	NOUN
issue-482	178	16	audience	audience	NOUN
issue-482	178	17	,	,	PUNCT
issue-482	178	18	as	as	ADV
issue-482	178	19	well	well	ADV
issue-482	178	20	as	as	ADP
issue-482	178	21	the	the	DET
issue-482	178	22	level	level	NOUN
issue-482	178	23	of	of	ADP
issue-482	178	24	effectiveness	effectiveness	NOUN
issue-482	178	25	of	of	ADP
issue-482	178	26	the	the	DET
issue-482	178	27	intermediaries	intermediary	NOUN
issue-482	178	28	in	in	ADP
issue-482	178	29	the	the	DET
issue-482	178	30	performance	performance	NOUN
issue-482	178	31	of	of	ADP
issue-482	178	32	their	their	PRON
issue-482	178	33	functions	function	NOUN
issue-482	178	34	,	,	PUNCT
issue-482	178	35	it	it	PRON
issue-482	178	36	is	be	AUX
issue-482	178	37	possible	possible	ADJ
issue-482	178	38	to	to	PART
issue-482	178	39	simplify	simplify	VERB
issue-482	178	40	or	or	CCONJ
issue-482	178	41	,	,	PUNCT
issue-482	178	42	conversely	conversely	ADV
issue-482	178	43	,	,	PUNCT
issue-482	178	44	increase	increase	VERB
issue-482	178	45	control	control	NOUN
issue-482	178	46	over	over	ADP
issue-482	178	47	the	the	DET
issue-482	178	48	efficiency	efficiency	NOUN
issue-482	178	49	of	of	ADP
issue-482	178	50	communications	communication	NOUN
issue-482	178	51	.	.	PUNCT
issue-482	179	1	similarly	similarly	ADV
issue-482	179	2	,	,	PUNCT
issue-482	179	3	activity	activity	NOUN
issue-482	179	4	is	be	AUX
issue-482	179	5	regulated	regulate	VERB
issue-482	179	6	using	use	VERB
issue-482	179	7	the	the	DET
issue-482	179	8	probability	probability	NOUN
issue-482	179	9	(	(	PUNCT
issue-482	179	10	p	p	NOUN
issue-482	179	11	)	)	PUNCT
issue-482	179	12	of	of	ADP
issue-482	179	13	the	the	DET
issue-482	179	14	appropriateness	appropriateness	NOUN
issue-482	179	15	or	or	CCONJ
issue-482	179	16	inappropriateness	inappropriateness	NOUN
issue-482	179	17	of	of	ADP
issue-482	179	18	the	the	DET
issue-482	179	19	local	local	ADJ
issue-482	179	20	group	group	NOUN
issue-482	179	21	of	of	ADP
issue-482	179	22	persons	person	NOUN
issue-482	179	23	involved	involve	VERB
issue-482	179	24	in	in	ADP
issue-482	179	25	communication	communication	NOUN
issue-482	179	26	with	with	ADP
issue-482	179	27	a	a	DET
issue-482	179	28	certain	certain	ADJ
issue-482	179	29	share	share	NOUN
issue-482	179	30	of	of	ADP
issue-482	179	31	random	random	ADJ
issue-482	179	32	(	(	PUNCT
issue-482	179	33	unpromising	unpromising	ADJ
issue-482	179	34	)	)	PUNCT
issue-482	179	35	users	user	NOUN
issue-482	179	36	of	of	ADP
issue-482	179	37	the	the	DET
issue-482	179	38	network	network	NOUN
issue-482	179	39	.	.	PUNCT
issue-482	180	1	this	this	DET
issue-482	180	2	probability	probability	NOUN
issue-482	180	3	is	be	AUX
issue-482	180	4	determined	determine	VERB
issue-482	180	5	by	by	ADP
issue-482	180	6	the	the	DET
issue-482	180	7	expression	expression	NOUN
issue-482	180	8	under	under	ADP
issue-482	180	9	the	the	DET
issue-482	180	10	sign	sign	NOUN
issue-482	180	11	of	of	ADP
issue-482	180	12	the	the	DET
issue-482	180	13	sum	sum	NOUN
issue-482	180	14	in	in	ADP
issue-482	180	15	formulas	formula	NOUN
issue-482	180	16	1	1	NUM
issue-482	180	17	and	and	CCONJ
issue-482	180	18	2	2	NUM
issue-482	180	19	.	.	X
issue-482	180	20	p(q0	p(q0	NOUN
issue-482	180	21	)	)	PUNCT
issue-482	181	1	=	=	PUNCT
issue-482	181	2	1	1	NUM
issue-482	181	3	-	-	SYM
issue-482	181	4	α	α	NOUN
issue-482	181	5	,	,	PUNCT
issue-482	181	6	(	(	PUNCT
issue-482	181	7	3	3	NUM
issue-482	181	8	)	)	PUNCT
issue-482	181	9	p(q1	p(q1	NOUN
issue-482	181	10	)	)	PUNCT
issue-482	182	1	=	=	PUNCT
issue-482	182	2	β	β	X
issue-482	182	3	.	.	PUNCT
issue-482	183	1	(	(	PUNCT
issue-482	183	2	4	4	NUM
issue-482	183	3	)	)	PUNCT
issue-482	183	4	in	in	ADP
issue-482	183	5	the	the	DET
issue-482	183	6	case	case	NOUN
issue-482	183	7	of	of	ADP
issue-482	183	8	acceptability	acceptability	NOUN
issue-482	183	9	of	of	ADP
issue-482	183	10	simplified	simplified	ADJ
issue-482	183	11	control	control	NOUN
issue-482	183	12	procedures	procedure	NOUN
issue-482	183	13	for	for	ADP
issue-482	183	14	the	the	DET
issue-482	183	15	application	application	NOUN
issue-482	183	16	of	of	ADP
issue-482	183	17	the	the	DET
issue-482	183	18	hypergeometric	hypergeometric	ADJ
issue-482	183	19	distribution	distribution	NOUN
issue-482	183	20	of	of	ADP
issue-482	183	21	random	random	ADJ
issue-482	183	22	variables	variable	NOUN
issue-482	183	23	,	,	PUNCT
issue-482	183	24	it	it	PRON
issue-482	183	25	can	can	AUX
issue-482	183	26	be	be	AUX
issue-482	183	27	replaced	replace	VERB
issue-482	183	28	by	by	ADP
issue-482	183	29	binomial	binomial	NOUN
issue-482	183	30	.	.	PUNCT
issue-482	184	1	if	if	SCONJ
issue-482	184	2	nq	nq	PROPN
issue-482	184	3	is	be	AUX
issue-482	184	4	in	in	ADP
issue-482	184	5	the	the	DET
issue-482	184	6	range	range	NOUN
issue-482	184	7	of	of	ADP
issue-482	184	8	0.1	0.1	NUM
issue-482	184	9	-	-	SYM
issue-482	184	10	20	20	NUM
issue-482	184	11	,	,	PUNCT
issue-482	184	12	then	then	ADV
issue-482	184	13	it	it	PRON
issue-482	184	14	is	be	AUX
issue-482	184	15	possible	possible	ADJ
issue-482	184	16	to	to	PART
issue-482	184	17	use	use	VERB
issue-482	184	18	an	an	DET
issue-482	184	19	even	even	ADV
issue-482	184	20	simpler	simple	ADJ
issue-482	184	21	poisson	poisson	NOUN
issue-482	184	22	distribution	distribution	NOUN
issue-482	184	23	(	(	PUNCT
issue-482	184	24	emelyanov	emelyanov	NOUN
issue-482	184	25	,	,	PUNCT
issue-482	184	26	2002	2002	NUM
issue-482	184	27	):	):	PUNCT
issue-482	184	28	p	p	X
issue-482	184	29	q	q	X
issue-482	184	30	e	e	X
issue-482	184	31	dd	dd	NOUN
issue-482	184	32	c	c	PROPN
issue-482	184	33	d	d	PROPN
issue-482	184	34	(	(	PUNCT
issue-482	184	35	)	)	PUNCT
issue-482	184	36	!	!	PUNCT
issue-482	185	1	=	=	PUNCT
issue-482	186	1	−	−	PROPN
issue-482	186	2	=	=	PUNCT
issue-482	186	3	∑	∑	PUNCT
issue-482	186	4	λ	λ	X
issue-482	186	5	λ	λ	X
issue-482	186	6	0	0	PUNCT
issue-482	186	7	(	(	PUNCT
issue-482	186	8	5	5	NUM
issue-482	186	9	)	)	PUNCT
issue-482	186	10	using	use	VERB
issue-482	186	11	the	the	DET
issue-482	186	12	formulas	formula	NOUN
issue-482	186	13	given	give	VERB
issue-482	186	14	above	above	ADV
issue-482	186	15	,	,	PUNCT
issue-482	186	16	it	it	PRON
issue-482	186	17	is	be	AUX
issue-482	186	18	possible	possible	ADJ
issue-482	186	19	to	to	PART
issue-482	186	20	form	form	VERB
issue-482	186	21	different	different	ADJ
issue-482	186	22	partnership	partnership	NOUN
issue-482	186	23	options	option	NOUN
issue-482	186	24	for	for	ADP
issue-482	186	25	communication	communication	NOUN
issue-482	186	26	systems	system	NOUN
issue-482	186	27	that	that	PRON
issue-482	186	28	differ	differ	VERB
issue-482	186	29	significantly	significantly	ADV
issue-482	186	30	in	in	ADP
issue-482	186	31	the	the	DET
issue-482	186	32	choice	choice	NOUN
issue-482	186	33	of	of	ADP
issue-482	186	34	source	source	NOUN
issue-482	186	35	data	datum	NOUN
issue-482	186	36	(	(	PUNCT
issue-482	186	37	emelyanov	emelyanov	NOUN
issue-482	186	38	,	,	PUNCT
issue-482	186	39	2002	2002	NUM
issue-482	186	40	)	)	PUNCT
issue-482	186	41	.	.	PUNCT
issue-482	187	1	at	at	ADP
issue-482	187	2	the	the	DET
issue-482	187	3	same	same	ADJ
issue-482	187	4	time	time	NOUN
issue-482	187	5	,	,	PUNCT
issue-482	187	6	the	the	DET
issue-482	187	7	realization	realization	NOUN
issue-482	187	8	of	of	ADP
issue-482	187	9	real	real	ADJ
issue-482	187	10	calculations	calculation	NOUN
issue-482	187	11	is	be	AUX
issue-482	187	12	available	available	ADJ
issue-482	187	13	to	to	ADP
issue-482	187	14	specialists	specialist	NOUN
issue-482	187	15	with	with	ADP
issue-482	187	16	the	the	DET
issue-482	187	17	usual	usual	ADJ
issue-482	187	18	level	level	NOUN
issue-482	187	19	of	of	ADP
issue-482	187	20	training	training	NOUN
issue-482	187	21	.	.	PUNCT
issue-482	188	1	so	so	ADV
issue-482	188	2	,	,	PUNCT
issue-482	188	3	if	if	SCONJ
issue-482	188	4	internet	internet	NOUN
issue-482	188	5	resources	resource	NOUN
issue-482	188	6	provide	provide	VERB
issue-482	188	7	coverage	coverage	NOUN
issue-482	188	8	of	of	ADP
issue-482	188	9	2250	2250	NUM
issue-482	188	10	users	user	NOUN
issue-482	188	11	corresponding	correspond	VERB
issue-482	188	12	to	to	ADP
issue-482	188	13	the	the	DET
issue-482	188	14	target	target	NOUN
issue-482	188	15	audience	audience	NOUN
issue-482	188	16	with	with	ADP
issue-482	188	17	a	a	DET
issue-482	188	18	concurrent	concurrent	ADJ
issue-482	188	19	error	error	NOUN
issue-482	188	20	in	in	ADP
issue-482	188	21	the	the	DET
issue-482	188	22	local	local	ADJ
issue-482	188	23	control	control	NOUN
issue-482	188	24	group	group	NOUN
issue-482	188	25	n	n	ADP
issue-482	188	26	=	=	SYM
issue-482	188	27	125	125	NUM
issue-482	188	28	(	(	PUNCT
issue-482	188	29	table	table	NOUN
issue-482	188	30	values	value	NOUN
issue-482	188	31	)	)	PUNCT
issue-482	188	32	at	at	ADP
issue-482	188	33	1	1	NUM
issue-482	188	34	%	%	NOUN
issue-482	188	35	,	,	PUNCT
issue-482	188	36	then	then	ADV
issue-482	188	37	the	the	DET
issue-482	188	38	number	number	NOUN
issue-482	188	39	of	of	ADP
issue-482	188	40	random	random	ADJ
issue-482	188	41	participants	participant	NOUN
issue-482	188	42	should	should	AUX
issue-482	188	43	not	not	PART
issue-482	188	44	exceed	exceed	VERB
issue-482	188	45	4	4	NUM
issue-482	188	46	,	,	PUNCT
issue-482	188	47	р	р	NOUN
issue-482	188	48	=	=	SYM
issue-482	188	49	95	95	NUM
issue-482	188	50	%	%	NOUN
issue-482	188	51	,	,	PUNCT
issue-482	188	52	α	α	NOUN
issue-482	188	53	=	=	SYM
issue-482	188	54	5	5	NUM
issue-482	188	55	%	%	NOUN
issue-482	188	56	.	.	PUNCT
issue-482	189	1	that	that	PRON
issue-482	189	2	is	is	ADV
issue-482	189	3	,	,	PUNCT
issue-482	189	4	every	every	DET
issue-482	189	5	100	100	NUM
issue-482	189	6	of	of	ADP
issue-482	189	7	the	the	DET
issue-482	189	8	periods	period	NOUN
issue-482	189	9	,	,	PUNCT
issue-482	189	10	on	on	ADP
issue-482	189	11	average	average	ADJ
issue-482	189	12	,	,	PUNCT
issue-482	189	13	5	5	NUM
issue-482	189	14	times	time	NOUN
issue-482	189	15	the	the	DET
issue-482	189	16	results	result	NOUN
issue-482	189	17	of	of	ADP
issue-482	189	18	the	the	DET
issue-482	189	19	work	work	NOUN
issue-482	189	20	will	will	AUX
issue-482	189	21	be	be	AUX
issue-482	189	22	mistakenly	mistakenly	ADV
issue-482	189	23	rejected	reject	VERB
issue-482	189	24	and	and	CCONJ
issue-482	189	25	,	,	PUNCT
issue-482	189	26	therefore	therefore	ADV
issue-482	189	27	,	,	PUNCT
issue-482	189	28	not	not	PART
issue-482	189	29	paid	pay	VERB
issue-482	189	30	.	.	PUNCT
issue-482	190	1	the	the	DET
issue-482	190	2	advertiser	advertiser	NOUN
issue-482	190	3	is	be	AUX
issue-482	190	4	risking	risk	VERB
issue-482	190	5	here	here	ADV
issue-482	190	6	five	five	NUM
issue-482	190	7	times	time	NOUN
issue-482	190	8	to	to	PART
issue-482	190	9	pay	pay	VERB
issue-482	190	10	for	for	ADP
issue-482	190	11	work	work	NOUN
issue-482	190	12	unreasonably	unreasonably	ADV
issue-482	190	13	,	,	PUNCT
issue-482	190	14	the	the	DET
issue-482	190	15	results	result	NOUN
issue-482	190	16	of	of	ADP
issue-482	190	17	which	which	PRON
issue-482	190	18	–	–	PUNCT
issue-482	190	19	6.2	6.2	NUM
issue-482	190	20	%	%	NOUN
issue-482	190	21	of	of	ADP
issue-482	190	22	random	random	ADJ
issue-482	190	23	and	and	CCONJ
issue-482	190	24	commercially	commercially	ADV
issue-482	190	25	unpredictable	unpredictable	ADJ
issue-482	190	26	participants	participant	NOUN
issue-482	190	27	of	of	ADP
issue-482	190	28	communication	communication	NOUN
issue-482	190	29	.	.	PUNCT
issue-482	191	1	accordingly	accordingly	ADV
issue-482	191	2	,	,	PUNCT
issue-482	191	3	the	the	DET
issue-482	191	4	second	second	ADJ
issue-482	191	5	one	one	NUM
issue-482	191	6	of	of	ADP
issue-482	191	7	the	the	DET
issue-482	191	8	problems	problem	NOUN
issue-482	191	9	declared	declare	VERB
issue-482	191	10	at	at	ADP
issue-482	191	11	the	the	DET
issue-482	191	12	beginning	beginning	NOUN
issue-482	191	13	of	of	ADP
issue-482	191	14	the	the	DET
issue-482	191	15	article	article	NOUN
issue-482	191	16	finds	find	VERB
issue-482	191	17	its	its	PRON
issue-482	191	18	solution	solution	NOUN
issue-482	191	19	–	–	PUNCT
issue-482	191	20	the	the	DET
issue-482	191	21	concentration	concentration	NOUN
issue-482	191	22	of	of	ADP
issue-482	191	23	the	the	DET
issue-482	191	24	majority	majority	NOUN
issue-482	191	25	of	of	ADP
issue-482	191	26	the	the	DET
issue-482	191	27	enterprises	enterprise	NOUN
issue-482	191	28	on	on	ADP
issue-482	191	29	a	a	DET
issue-482	191	30	narrow	narrow	ADJ
issue-482	191	31	audience	audience	NOUN
issue-482	191	32	of	of	ADP
issue-482	191	33	consumers	consumer	NOUN
issue-482	191	34	.	.	PUNCT
issue-482	192	1	so	so	ADV
issue-482	192	2	,	,	PUNCT
issue-482	192	3	online	online	ADJ
issue-482	192	4	advertisers	advertiser	NOUN
issue-482	192	5	are	be	AUX
issue-482	192	6	mostly	mostly	ADV
issue-482	192	7	interested	interested	ADJ
issue-482	192	8	in	in	ADP
issue-482	192	9	young	young	ADJ
issue-482	192	10	people	people	NOUN
issue-482	192	11	aged	age	VERB
issue-482	192	12	19	19	NUM
issue-482	192	13	-	-	SYM
issue-482	192	14	23	23	NUM
issue-482	192	15	.	.	PUNCT
issue-482	193	1	and	and	CCONJ
issue-482	193	2	here	here	ADV
issue-482	193	3	it	it	PRON
issue-482	193	4	is	be	AUX
issue-482	193	5	economically	economically	ADV
issue-482	193	6	viable	viable	ADJ
issue-482	193	7	and	and	CCONJ
issue-482	193	8	relevant	relevant	ADJ
issue-482	193	9	to	to	PART
issue-482	193	10	see	see	VERB
issue-482	193	11	the	the	DET
issue-482	193	12	application	application	NOUN
issue-482	193	13	of	of	ADP
issue-482	193	14	new	new	ADJ
issue-482	193	15	,	,	PUNCT
issue-482	193	16	more	more	ADV
issue-482	193	17	complex	complex	ADJ
issue-482	193	18	approaches	approach	NOUN
issue-482	193	19	to	to	ADP
issue-482	193	20	the	the	DET
issue-482	193	21	choice	choice	NOUN
issue-482	193	22	of	of	ADP
issue-482	193	23	the	the	DET
issue-482	193	24	target	target	NOUN
issue-482	193	25	audience	audience	NOUN
issue-482	193	26	,	,	PUNCT
issue-482	193	27	its	its	PRON
issue-482	193	28	elemental	elemental	ADJ
issue-482	193	29	and	and	CCONJ
issue-482	193	30	structural	structural	ADJ
issue-482	193	31	optimization	optimization	NOUN
issue-482	193	32	.	.	PUNCT
issue-482	194	1	4	4	X
issue-482	194	2	.	.	X
issue-482	194	3	conclusions	conclusion	NOUN
issue-482	194	4	the	the	DET
issue-482	194	5	growth	growth	NOUN
issue-482	194	6	of	of	ADP
issue-482	194	7	the	the	DET
issue-482	194	8	internet	internet	NOUN
issue-482	194	9	users	user	NOUN
issue-482	194	10	’	'	PUNCT
issue-482	194	11	audience	audience	NOUN
issue-482	194	12	is	be	AUX
issue-482	194	13	a	a	DET
issue-482	194	14	steady	steady	ADJ
issue-482	194	15	and	and	CCONJ
issue-482	194	16	global	global	ADJ
issue-482	194	17	trend	trend	NOUN
issue-482	194	18	,	,	PUNCT
issue-482	194	19	which	which	PRON
issue-482	194	20	is	be	AUX
issue-482	194	21	intensifying	intensify	VERB
issue-482	194	22	with	with	ADP
issue-482	194	23	the	the	DET
issue-482	194	24	increase	increase	NOUN
issue-482	194	25	of	of	ADP
issue-482	194	26	means	mean	NOUN
issue-482	194	27	and	and	CCONJ
issue-482	194	28	options	option	NOUN
issue-482	194	29	for	for	ADP
issue-482	194	30	access	access	NOUN
issue-482	194	31	to	to	ADP
issue-482	194	32	the	the	DET
issue-482	194	33	internet	internet	NOUN
issue-482	194	34	,	,	PUNCT
issue-482	194	35	multimedia	multimedia	NOUN
issue-482	194	36	,	,	PUNCT
issue-482	194	37	and	and	CCONJ
issue-482	194	38	an	an	DET
issue-482	194	39	increase	increase	NOUN
issue-482	194	40	in	in	ADP
issue-482	194	41	the	the	DET
issue-482	194	42	time	time	NOUN
issue-482	194	43	spent	spend	VERB
issue-482	194	44	by	by	ADP
issue-482	194	45	consumers	consumer	NOUN
issue-482	194	46	online	online	ADV
issue-482	194	47	.	.	PUNCT
issue-482	195	1	in	in	ADP
issue-482	195	2	the	the	DET
issue-482	195	3	context	context	NOUN
issue-482	195	4	of	of	ADP
issue-482	195	5	the	the	DET
issue-482	195	6	growth	growth	NOUN
issue-482	195	7	of	of	ADP
issue-482	195	8	the	the	DET
issue-482	195	9	internet	internet	NOUN
issue-482	195	10	audience	audience	NOUN
issue-482	195	11	,	,	PUNCT
issue-482	195	12	as	as	ADV
issue-482	195	13	well	well	ADV
issue-482	195	14	as	as	ADP
issue-482	195	15	the	the	DET
issue-482	195	16	media	media	NOUN
issue-482	195	17	communications	communication	NOUN
issue-482	195	18	market	market	NOUN
issue-482	195	19	as	as	ADP
issue-482	195	20	a	a	DET
issue-482	195	21	whole	whole	NOUN
issue-482	195	22	,	,	PUNCT
issue-482	195	23	in	in	ADP
issue-482	195	24	ukraine	ukraine	NOUN
issue-482	195	25	,	,	PUNCT
issue-482	195	26	the	the	DET
issue-482	195	27	market	market	NOUN
issue-482	195	28	for	for	ADP
issue-482	195	29	internet	internet	NOUN
issue-482	195	30	marketing	marketing	NOUN
issue-482	195	31	communications	communication	NOUN
issue-482	195	32	increases	increase	VERB
issue-482	195	33	its	its	PRON
issue-482	195	34	capacity	capacity	NOUN
issue-482	195	35	and	and	CCONJ
issue-482	195	36	improves	improve	VERB
issue-482	195	37	,	,	PUNCT
issue-482	195	38	with	with	ADP
issue-482	195	39	some	some	DET
issue-482	195	40	fluctuations	fluctuation	NOUN
issue-482	195	41	of	of	ADP
issue-482	195	42	the	the	DET
issue-482	195	43	indicators	indicator	NOUN
issue-482	195	44	of	of	ADP
issue-482	195	45	the	the	DET
issue-482	195	46	market	market	NOUN
issue-482	195	47	conditions	condition	NOUN
issue-482	195	48	during	during	ADP
issue-482	195	49	the	the	DET
issue-482	195	50	crisis	crisis	NOUN
issue-482	195	51	periods	period	NOUN
issue-482	195	52	.	.	PUNCT
issue-482	196	1	baltic	baltic	PROPN
issue-482	196	2	journal	journal	PROPN
issue-482	196	3	of	of	ADP
issue-482	196	4	economic	economic	ADJ
issue-482	196	5	studies	study	NOUN
issue-482	196	6	85	85	NUM
issue-482	196	7	vol	vol	NOUN
issue-482	196	8	.	.	PROPN
issue-482	197	1	4	4	NUM
issue-482	197	2	,	,	PUNCT
issue-482	197	3	no	no	INTJ
issue-482	197	4	.	.	NOUN
issue-482	197	5	4	4	NUM
issue-482	197	6	,	,	PUNCT
issue-482	197	7	2018	2018	NUM
issue-482	197	8	among	among	ADP
issue-482	197	9	advertisers	advertiser	NOUN
issue-482	197	10	and	and	CCONJ
issue-482	197	11	representatives	representative	NOUN
issue-482	197	12	of	of	ADP
issue-482	197	13	different	different	ADJ
issue-482	197	14	target	target	NOUN
issue-482	197	15	audiences	audience	NOUN
issue-482	197	16	,	,	PUNCT
issue-482	197	17	commercials	commercial	NOUN
issue-482	197	18	are	be	AUX
issue-482	197	19	gaining	gain	VERB
issue-482	197	20	in	in	ADP
issue-482	197	21	popularity	popularity	NOUN
issue-482	197	22	that	that	SCONJ
issue-482	197	23	not	not	PART
issue-482	197	24	only	only	ADV
issue-482	197	25	and	and	CCONJ
issue-482	197	26	not	not	PART
issue-482	197	27	so	so	ADV
issue-482	197	28	much	much	ADJ
issue-482	197	29	provide	provide	VERB
issue-482	197	30	(	(	PUNCT
issue-482	197	31	display	display	NOUN
issue-482	197	32	)	)	PUNCT
issue-482	197	33	graphic	graphic	NOUN
issue-482	197	34	,	,	PUNCT
issue-482	197	35	video	video	NOUN
issue-482	197	36	or	or	CCONJ
issue-482	197	37	other	other	ADJ
issue-482	197	38	information	information	NOUN
issue-482	197	39	as	as	ADP
issue-482	197	40	interact	interact	NOUN
issue-482	197	41	with	with	ADP
issue-482	197	42	the	the	DET
issue-482	197	43	user	user	NOUN
issue-482	197	44	,	,	PUNCT
issue-482	197	45	turning	turn	VERB
issue-482	197	46	him	he	PRON
issue-482	197	47	from	from	ADP
issue-482	197	48	observer	observer	NOUN
issue-482	197	49	to	to	ADP
issue-482	197	50	event	event	NOUN
issue-482	197	51	participant	participant	NOUN
issue-482	197	52	,	,	PUNCT
issue-482	197	53	fully	fully	ADV
issue-482	197	54	integrate	integrate	VERB
issue-482	197	55	the	the	DET
issue-482	197	56	processes	process	NOUN
issue-482	197	57	of	of	ADP
issue-482	197	58	active	active	ADJ
issue-482	197	59	presentation	presentation	NOUN
issue-482	197	60	of	of	ADP
issue-482	197	61	offers	offer	NOUN
issue-482	197	62	and	and	CCONJ
issue-482	197	63	persuasion	persuasion	NOUN
issue-482	197	64	in	in	ADP
issue-482	197	65	making	make	VERB
issue-482	197	66	purchasing	purchasing	NOUN
issue-482	197	67	decisions	decision	NOUN
issue-482	197	68	.	.	PUNCT
issue-482	198	1	internet	internet	NOUN
issue-482	198	2	marketing	marketing	NOUN
issue-482	198	3	communications	communication	NOUN
issue-482	198	4	must	must	AUX
issue-482	198	5	be	be	AUX
issue-482	198	6	fully	fully	ADV
issue-482	198	7	integrated	integrate	VERB
issue-482	198	8	into	into	ADP
issue-482	198	9	the	the	DET
issue-482	198	10	cycle	cycle	NOUN
issue-482	198	11	of	of	ADP
issue-482	198	12	interactive	interactive	ADJ
issue-482	198	13	and	and	CCONJ
issue-482	198	14	renewable	renewable	ADJ
issue-482	198	15	communication	communication	NOUN
issue-482	198	16	with	with	ADP
issue-482	198	17	consumers	consumer	NOUN
issue-482	198	18	,	,	PUNCT
issue-482	198	19	whose	whose	DET
issue-482	198	20	results	result	NOUN
issue-482	198	21	guarantee	guarantee	VERB
issue-482	198	22	enterprises	enterprise	NOUN
issue-482	198	23	profitability	profitability	NOUN
issue-482	198	24	and	and	CCONJ
issue-482	198	25	business	business	NOUN
issue-482	198	26	development	development	NOUN
issue-482	198	27	.	.	PUNCT
issue-482	199	1	the	the	DET
issue-482	199	2	volume	volume	NOUN
issue-482	199	3	of	of	ADP
issue-482	199	4	revenues	revenue	NOUN
issue-482	199	5	from	from	ADP
issue-482	199	6	the	the	DET
issue-482	199	7	creation	creation	NOUN
issue-482	199	8	and	and	CCONJ
issue-482	199	9	placement	placement	NOUN
issue-482	199	10	of	of	ADP
issue-482	199	11	advertising	advertising	NOUN
issue-482	199	12	in	in	ADP
issue-482	199	13	2017	2017	NUM
issue-482	199	14	amounted	amount	VERB
issue-482	199	15	to	to	ADP
issue-482	199	16	10003	10003	NUM
issue-482	199	17	million	million	NUM
issue-482	199	18	uah	uah	NOUN
issue-482	199	19	.	.	PUNCT
issue-482	200	1	the	the	DET
issue-482	200	2	proactive	proactive	ADJ
issue-482	200	3	elements	element	NOUN
issue-482	200	4	used	use	VERB
issue-482	200	5	to	to	PART
issue-482	200	6	provide	provide	VERB
issue-482	200	7	interactivity	interactivity	NOUN
issue-482	200	8	(	(	PUNCT
issue-482	200	9	games	game	NOUN
issue-482	200	10	,	,	PUNCT
issue-482	200	11	education	education	NOUN
issue-482	200	12	,	,	PUNCT
issue-482	200	13	discussions	discussion	NOUN
issue-482	200	14	,	,	PUNCT
issue-482	200	15	virtual	virtual	ADJ
issue-482	200	16	demonstrations	demonstration	NOUN
issue-482	200	17	and	and	CCONJ
issue-482	200	18	excursions	excursion	NOUN
issue-482	200	19	,	,	PUNCT
issue-482	200	20	etc	etc	X
issue-482	200	21	.	.	X
issue-482	200	22	)	)	PUNCT
issue-482	200	23	are	be	AUX
issue-482	200	24	a	a	DET
issue-482	200	25	guarantee	guarantee	NOUN
issue-482	200	26	of	of	ADP
issue-482	200	27	efficiency	efficiency	NOUN
issue-482	200	28	and	and	CCONJ
issue-482	200	29	must	must	AUX
issue-482	200	30	be	be	AUX
issue-482	200	31	combined	combine	VERB
issue-482	200	32	with	with	ADP
issue-482	200	33	all	all	DET
issue-482	200	34	the	the	DET
issue-482	200	35	tools	tool	NOUN
issue-482	200	36	of	of	ADP
issue-482	200	37	the	the	DET
issue-482	200	38	marketing	marketing	NOUN
issue-482	200	39	communications	communication	NOUN
issue-482	200	40	package	package	NOUN
issue-482	200	41	that	that	PRON
issue-482	200	42	is	be	AUX
issue-482	200	43	possible	possible	ADJ
issue-482	200	44	in	in	ADP
issue-482	200	45	the	the	DET
issue-482	200	46	internet	internet	NOUN
issue-482	200	47	environment	environment	NOUN
issue-482	200	48	.	.	PUNCT
issue-482	201	1	in	in	ADP
issue-482	201	2	order	order	NOUN
issue-482	201	3	to	to	PART
issue-482	201	4	ensure	ensure	VERB
issue-482	201	5	the	the	DET
issue-482	201	6	popularity	popularity	NOUN
issue-482	201	7	and	and	CCONJ
issue-482	201	8	establish	establish	VERB
issue-482	201	9	initial	initial	ADJ
issue-482	201	10	contact	contact	NOUN
issue-482	201	11	with	with	ADP
issue-482	201	12	potential	potential	ADJ
issue-482	201	13	consumers	consumer	NOUN
issue-482	201	14	,	,	PUNCT
issue-482	201	15	the	the	DET
issue-482	201	16	necessary	necessary	ADJ
issue-482	201	17	condition	condition	NOUN
issue-482	201	18	is	be	AUX
issue-482	201	19	the	the	DET
issue-482	201	20	active	active	ADJ
issue-482	201	21	interest	interest	NOUN
issue-482	201	22	of	of	ADP
issue-482	201	23	the	the	DET
issue-482	201	24	network	network	NOUN
issue-482	201	25	’s	’s	PART
issue-482	201	26	user	user	NOUN
issue-482	201	27	,	,	PUNCT
issue-482	201	28	which	which	PRON
issue-482	201	29	makes	make	VERB
issue-482	201	30	fair	fair	ADJ
issue-482	201	31	the	the	DET
issue-482	201	32	payment	payment	NOUN
issue-482	201	33	for	for	ADP
issue-482	201	34	the	the	DET
issue-482	201	35	actions	action	NOUN
issue-482	201	36	in	in	ADP
issue-482	201	37	the	the	DET
issue-482	201	38	cpo	cpo	PROPN
issue-482	201	39	,	,	PUNCT
issue-482	201	40	cpa	cpa	PROPN
issue-482	201	41	,	,	PUNCT
issue-482	201	42	cpl	cpl	NOUN
issue-482	201	43	models	model	NOUN
issue-482	201	44	.	.	PUNCT
issue-482	202	1	thanks	thank	NOUN
issue-482	202	2	to	to	ADP
issue-482	202	3	the	the	DET
issue-482	202	4	improvement	improvement	NOUN
issue-482	202	5	of	of	ADP
issue-482	202	6	advertising	advertising	NOUN
issue-482	202	7	purchase	purchase	NOUN
issue-482	202	8	algorithms	algorithm	NOUN
issue-482	202	9	,	,	PUNCT
issue-482	202	10	it	it	PRON
issue-482	202	11	is	be	AUX
issue-482	202	12	possible	possible	ADJ
issue-482	202	13	to	to	PART
issue-482	202	14	optimize	optimize	VERB
issue-482	202	15	the	the	DET
issue-482	202	16	target	target	NOUN
issue-482	202	17	audience	audience	NOUN
issue-482	202	18	based	base	VERB
issue-482	202	19	on	on	ADP
issue-482	202	20	the	the	DET
issue-482	202	21	location	location	NOUN
issue-482	202	22	,	,	PUNCT
issue-482	202	23	context	context	NOUN
issue-482	202	24	of	of	ADP
issue-482	202	25	the	the	DET
issue-482	202	26	requested	request	VERB
issue-482	202	27	information	information	NOUN
issue-482	202	28	,	,	PUNCT
issue-482	202	29	rfm	rfm	PROPN
issue-482	202	30	,	,	PUNCT
issue-482	202	31	etc	etc	X
issue-482	202	32	.	.	X
issue-482	202	33	taking	take	VERB
issue-482	202	34	into	into	ADP
issue-482	202	35	account	account	NOUN
issue-482	202	36	sociodemographic	sociodemographic	ADJ
issue-482	202	37	parameters	parameter	NOUN
issue-482	202	38	,	,	PUNCT
issue-482	202	39	consumer	consumer	NOUN
issue-482	202	40	interests	interest	NOUN
issue-482	202	41	,	,	PUNCT
issue-482	202	42	etc	etc	X
issue-482	202	43	.	.	X
issue-482	202	44	requires	require	VERB
issue-482	202	45	creative	creative	ADJ
issue-482	202	46	approaches	approach	NOUN
issue-482	202	47	to	to	ADP
issue-482	202	48	segmentation	segmentation	NOUN
issue-482	202	49	using	use	VERB
issue-482	202	50	a	a	DET
issue-482	202	51	large	large	ADJ
issue-482	202	52	number	number	NOUN
issue-482	202	53	of	of	ADP
issue-482	202	54	unique	unique	ADJ
issue-482	202	55	criteria	criterion	NOUN
issue-482	202	56	.	.	PUNCT
issue-482	203	1	such	such	ADJ
issue-482	203	2	algorithms	algorithm	NOUN
issue-482	203	3	have	have	AUX
issue-482	203	4	already	already	ADV
issue-482	203	5	begun	begin	VERB
issue-482	203	6	to	to	PART
issue-482	203	7	be	be	AUX
issue-482	203	8	used	use	VERB
issue-482	203	9	by	by	ADP
issue-482	203	10	leading	lead	VERB
issue-482	203	11	world	world	NOUN
issue-482	203	12	companies	company	NOUN
issue-482	203	13	such	such	ADJ
issue-482	203	14	as	as	ADP
issue-482	203	15	google	google	PROPN
issue-482	203	16	and	and	CCONJ
issue-482	203	17	yandex	yandex	NOUN
issue-482	203	18	,	,	PUNCT
issue-482	203	19	however	however	ADV
issue-482	203	20	,	,	PUNCT
issue-482	203	21	the	the	DET
issue-482	203	22	overall	overall	ADJ
issue-482	203	23	level	level	NOUN
issue-482	203	24	of	of	ADP
issue-482	203	25	their	their	PRON
issue-482	203	26	use	use	NOUN
issue-482	203	27	by	by	ADP
issue-482	203	28	domestic	domestic	ADJ
issue-482	203	29	enterprises	enterprise	NOUN
issue-482	203	30	remains	remain	VERB
issue-482	203	31	rather	rather	ADV
issue-482	203	32	low	low	ADJ
issue-482	203	33	.	.	PUNCT
issue-482	204	1	references	reference	NOUN
issue-482	204	2	:	:	PUNCT
issue-482	204	3	andropova	andropova	NOUN
issue-482	204	4	,	,	PUNCT
issue-482	204	5	n.	n.	PROPN
issue-482	204	6	p.	p.	PROPN
issue-482	204	7	(	(	PUNCT
issue-482	204	8	2009	2009	NUM
issue-482	204	9	)	)	PUNCT
issue-482	204	10	.	.	PUNCT
issue-482	205	1	marketynhovi	marketynhovi	PROPN
issue-482	205	2	komunikatsiyi	komunikatsiyi	PROPN
issue-482	205	3	v	v	ADP
issue-482	205	4	interneti	interneti	PROPN
issue-482	205	5	:	:	PUNCT
issue-482	205	6	navchalnyy	navchalnyy	PROPN
issue-482	205	7	posibnyk	posibnyk	VERB
issue-482	205	8	[	[	PUNCT
issue-482	205	9	marketing	market	VERB
issue-482	205	10	communication	communication	NOUN
issue-482	205	11	on	on	ADP
issue-482	205	12	the	the	DET
issue-482	205	13	internet	internet	NOUN
issue-482	205	14	:	:	PUNCT
issue-482	205	15	a	a	DET
issue-482	205	16	tutorial	tutorial	NOUN
issue-482	205	17	]	]	PUNCT
issue-482	205	18	.	.	PUNCT
issue-482	206	1	volgograd	volgograd	PROPN
issue-482	206	2	:	:	PUNCT
issue-482	206	3	wf	wf	PROPN
issue-482	206	4	rgteu	rgteu	NOUN
issue-482	206	5	.	.	PUNCT
issue-482	207	1	berezin	berezin	PROPN
issue-482	207	2	,	,	PUNCT
issue-482	207	3	d.	d.	PROPN
issue-482	207	4	(	(	PUNCT
issue-482	207	5	2014	2014	NUM
issue-482	207	6	)	)	PUNCT
issue-482	207	7	.	.	PUNCT
issue-482	208	1	multikanalnaya	multikanalnaya	PROPN
issue-482	208	2	personalizatsiya	personalizatsiya	PROPN
issue-482	209	1	[	[	X
issue-482	209	2	multichannel	multichannel	NOUN
issue-482	209	3	personalization	personalization	NOUN
issue-482	209	4	]	]	PUNCT
issue-482	209	5	.	.	PUNCT
issue-482	210	1	retrieved	retrieve	VERB
issue-482	210	2	from	from	ADP
issue-482	210	3	:	:	PUNCT
issue-482	210	4	http://www.slideshare.net/adv_web_engineering/etarget-berezin-14-2	http://www.slideshare.net/adv_web_engineering/etarget-berezin-14-2	NOUN
issue-482	210	5	bozhkova	bozhkova	PROPN
issue-482	210	6	,	,	PUNCT
issue-482	210	7	v.	v.	ADP
issue-482	210	8	v.	v.	PROPN
issue-482	210	9	(	(	PUNCT
issue-482	210	10	2013	2013	NUM
issue-482	210	11	)	)	PUNCT
issue-482	210	12	.	.	PUNCT
issue-482	211	1	teoretychni	teoretychni	AUX
issue-482	211	2	pidkhody	pidkhody	NOUN
issue-482	211	3	do	do	AUX
issue-482	211	4	klasyfikatsiyi	klasyfikatsiyi	PROPN
issue-482	211	5	instrumentiv	instrumentiv	PROPN
issue-482	211	6	marketynhovykh	marketynhovykh	ADJ
issue-482	211	7	komunikatsiy	komunikatsiy	NOUN
issue-482	212	1	[	[	X
issue-482	212	2	theoretical	theoretical	ADJ
issue-482	212	3	approaches	approach	NOUN
issue-482	212	4	to	to	ADP
issue-482	212	5	the	the	DET
issue-482	212	6	classification	classification	NOUN
issue-482	212	7	of	of	ADP
issue-482	212	8	marketing	marketing	NOUN
issue-482	212	9	communication	communication	NOUN
issue-482	212	10	tool	tool	NOUN
issue-482	212	11	]	]	PUNCT
issue-482	212	12	.	.	PUNCT
issue-482	213	1	naukovyy	naukovyy	PROPN
issue-482	213	2	visnyk	visnyk	PROPN
issue-482	213	3	uzhhorodskoho	uzhhorodskoho	PROPN
issue-482	213	4	universytetu	universytetu	PROPN
issue-482	213	5	.	.	PUNCT
issue-482	214	1	seriya	seriya	NOUN
issue-482	214	2	«	«	PUNCT
issue-482	214	3	ekonomika	ekonomika	X
issue-482	214	4	»	»	NOUN
issue-482	214	5	,	,	PUNCT
issue-482	214	6	issue	issue	NOUN
issue-482	214	7	2	2	NUM
issue-482	214	8	(	(	PUNCT
issue-482	214	9	39	39	NUM
issue-482	214	10	-	-	SYM
issue-482	214	11	1	1	NUM
issue-482	214	12	)	)	PUNCT
issue-482	214	13	,	,	PUNCT
issue-482	214	14	pp	pp	ADJ
issue-482	214	15	.	.	PUNCT
issue-482	215	1	31	31	NUM
issue-482	215	2	-	-	SYM
issue-482	215	3	37	37	NUM
issue-482	215	4	.	.	PUNCT
issue-482	215	5	braslavskiy	braslavskiy	PROPN
issue-482	215	6	,	,	PUNCT
issue-482	215	7	p.	p.	NOUN
issue-482	215	8	i.	i.	PROPN
issue-482	215	9	(	(	PUNCT
issue-482	215	10	2003	2003	NUM
issue-482	215	11	)	)	PUNCT
issue-482	215	12	.	.	PUNCT
issue-482	216	1	teatr	teatr	PROPN
issue-482	216	2	i	i	PROPN
issue-482	216	3	virtualnaya	virtualnaya	NOUN
issue-482	216	4	realnost	realnost	VERB
issue-482	216	5	:	:	PUNCT
issue-482	217	1	predposylki	predposylki	VERB
issue-482	217	2	i	i	PRON
issue-482	217	3	perspektivy	perspektivy	VERB
issue-482	217	4	konvergentsii	konvergentsii	PROPN
issue-482	218	1	[	[	X
issue-482	218	2	theater	theater	NOUN
issue-482	218	3	and	and	CCONJ
issue-482	218	4	virtual	virtual	ADJ
issue-482	218	5	reality	reality	NOUN
issue-482	218	6	:	:	PUNCT
issue-482	218	7	preconditions	precondition	NOUN
issue-482	218	8	and	and	CCONJ
issue-482	218	9	perspectives	perspective	NOUN
issue-482	218	10	of	of	ADP
issue-482	218	11	convergence	convergence	NOUN
issue-482	218	12	]	]	PUNCT
issue-482	218	13	.	.	PUNCT
issue-482	219	1	retrieved	retrieve	VERB
issue-482	219	2	from	from	ADP
issue-482	219	3	:	:	PUNCT
issue-482	219	4	http://zhurnal.ape.relarn.ru/	http://zhurnal.ape.relarn.ru/	PROPN
issue-482	219	5	articles/2003/008.pdf	articles/2003/008.pdf	PROPN
issue-482	219	6	.	.	PUNCT
issue-482	220	1	emelyanov	emelyanov	NOUN
issue-482	220	2	,	,	PUNCT
issue-482	220	3	a.	a.	PROPN
issue-482	220	4	s.	s.	PROPN
issue-482	220	5	(	(	PUNCT
issue-482	220	6	2002	2002	NUM
issue-482	220	7	)	)	PUNCT
issue-482	220	8	.	.	PUNCT
issue-482	221	1	ekonometriya	ekonometriya	PROPN
issue-482	222	1	i	i	PRON
issue-482	222	2	prohnozuvannya	prohnozuvannya	VERB
issue-482	223	1	[	[	X
issue-482	223	2	econometrics	econometrics	NOUN
issue-482	223	3	and	and	CCONJ
issue-482	223	4	forecasting	forecasting	NOUN
issue-482	223	5	]	]	PUNCT
issue-482	223	6	.	.	PUNCT
issue-482	224	1	moscow	moscow	PROPN
issue-482	224	2	:	:	PUNCT
issue-482	224	3	economics	economic	NOUN
issue-482	224	4	.	.	PUNCT
issue-482	225	1	gayeva	gayeva	PROPN
issue-482	225	2	,	,	PUNCT
issue-482	225	3	d.	d.	PROPN
issue-482	225	4	d.	d.	PROPN
issue-482	225	5	(	(	PUNCT
issue-482	225	6	2015	2015	NUM
issue-482	225	7	)	)	PUNCT
issue-482	225	8	.	.	PUNCT
issue-482	226	1	internet	internet	NOUN
issue-482	226	2	-	-	PUNCT
issue-482	226	3	tekhnologii	tekhnologii	PROPN
issue-482	226	4	kak	kak	PROPN
issue-482	226	5	marketingovyy	marketingovyy	PROPN
issue-482	226	6	instrument	instrument	PROPN
issue-482	226	7	zarubezhnykh	zarubezhnykh	PROPN
issue-482	226	8	kompaniy	kompaniy	NOUN
issue-482	227	1	[	[	X
issue-482	227	2	internet	internet	NOUN
issue-482	227	3	technologies	technology	NOUN
issue-482	227	4	as	as	ADP
issue-482	227	5	a	a	DET
issue-482	227	6	marketing	marketing	NOUN
issue-482	227	7	tool	tool	NOUN
issue-482	227	8	of	of	ADP
issue-482	227	9	foreign	foreign	ADJ
issue-482	227	10	companies	company	NOUN
issue-482	227	11	]	]	PUNCT
issue-482	227	12	.	.	PUNCT
issue-482	228	1	retrieved	retrieve	VERB
issue-482	228	2	from	from	ADP
issue-482	228	3	:	:	PUNCT
issue-482	228	4	www.econ.msu.ru/cmt2/lib/a/800/file/gaeva.pdf	www.econ.msu.ru/cmt2/lib/a/800/file/gaeva.pdf	PROPN
issue-482	228	5	.	.	PUNCT
issue-482	228	6	hendrik	hendrik	PROPN
issue-482	228	7	pol	pol	PROPN
issue-482	228	8	(	(	PUNCT
issue-482	228	9	2015	2015	NUM
issue-482	228	10	)	)	PUNCT
issue-482	228	11	.	.	PUNCT
issue-482	229	1	key	key	ADJ
issue-482	229	2	role	role	NOUN
issue-482	229	3	of	of	ADP
issue-482	229	4	cultural	cultural	ADJ
issue-482	229	5	and	and	CCONJ
issue-482	229	6	creative	creative	ADJ
issue-482	229	7	industries	industry	NOUN
issue-482	229	8	in	in	ADP
issue-482	229	9	the	the	DET
issue-482	229	10	economy	economy	NOUN
issue-482	229	11	.	.	PUNCT
issue-482	230	1	retrieved	retrieve	VERB
issue-482	230	2	from	from	ADP
issue-482	230	3	:	:	PUNCT
issue-482	230	4	http://www.oecd.org/	http://www.oecd.org/	PROPN
issue-482	230	5	site	site	NOUN
issue-482	230	6	/	/	SYM
issue-482	230	7	worldforum06/38703999.pdf	worldforum06/38703999.pdf	PROPN
issue-482	230	8	internet	internet	NOUN
issue-482	230	9	:	:	PUNCT
issue-482	230	10	promyshlennost	promyshlennost	NOUN
issue-482	230	11	4.0	4.0	NUM
issue-482	230	12	.	.	PUNCT
issue-482	231	1	[	[	X
issue-482	231	2	internet	internet	NOUN
issue-482	231	3	:	:	PUNCT
issue-482	231	4	industry	industry	NOUN
issue-482	231	5	4.0	4.0	NUM
issue-482	231	6	.	.	PUNCT
issue-482	231	7	]	]	PUNCT
issue-482	231	8	.	.	PUNCT
issue-482	232	1	retrieved	retrieve	VERB
issue-482	232	2	from	from	ADP
issue-482	232	3	:	:	PUNCT
issue-482	232	4	https://www.deutschland.de/ru/topic/	https://www.deutschland.de/ru/topic/	VERB
issue-482	232	5	ekonomika	ekonomika	X
issue-482	232	6	/	/	SYM
issue-482	232	7	innovaciitehnologii	innovaciitehnologii	ADJ
issue-482	232	8	/	/	SYM
issue-482	232	9	internet	internet	NOUN
issue-482	232	10	-	-	PUNCT
issue-482	232	11	promyshlennost-40	promyshlennost-40	PROPN
issue-482	232	12	internet	internet	NOUN
issue-482	232	13	world	world	NOUN
issue-482	232	14	stats	stat	NOUN
issue-482	232	15	.	.	PUNCT
issue-482	233	1	retrieved	retrieve	VERB
issue-482	233	2	from	from	ADP
issue-482	233	3	:	:	PUNCT
issue-482	233	4	http://www.pingdom.com/	http://www.pingdom.com/	NOUN
issue-482	233	5	industriya	industriya	PROPN
issue-482	233	6	kompyuternykh	kompyuternykh	PROPN
issue-482	233	7	igr	igr	PROPN
issue-482	233	8	obgonyayet	obgonyayet	PROPN
issue-482	233	9	kinoindustriyu	kinoindustriyu	PROPN
issue-482	234	1	[	[	X
issue-482	234	2	the	the	DET
issue-482	234	3	computer	computer	NOUN
issue-482	234	4	games	game	NOUN
issue-482	234	5	industry	industry	NOUN
issue-482	234	6	is	be	AUX
issue-482	234	7	ahead	ahead	ADV
issue-482	234	8	of	of	ADP
issue-482	234	9	the	the	DET
issue-482	234	10	film	film	NOUN
issue-482	234	11	industry	industry	NOUN
issue-482	234	12	]	]	PUNCT
issue-482	234	13	.	.	PUNCT
issue-482	235	1	retrieved	retrieve	VERB
issue-482	235	2	from	from	ADP
issue-482	235	3	:	:	PUNCT
issue-482	235	4	https://www.deutschland.de/ru/topic/ekonomika/innovacii-tehnologii/pokolenie	https://www.deutschland.de/ru/topic/ekonomika/innovacii-tehnologii/pokolenie	NOUN
issue-482	235	5	kashin	kashin	PROPN
issue-482	235	6	,	,	PUNCT
issue-482	235	7	v.	v.	PROPN
issue-482	235	8	(	(	PUNCT
issue-482	235	9	2014	2014	NUM
issue-482	235	10	)	)	PUNCT
issue-482	235	11	.	.	PUNCT
issue-482	236	1	data	datum	NOUN
issue-482	236	2	driven	drive	VERB
issue-482	236	3	marketing	marketing	NOUN
issue-482	236	4	.	.	PUNCT
issue-482	237	1	retrieved	retrieve	VERB
issue-482	237	2	from	from	ADP
issue-482	237	3	:	:	PUNCT
issue-482	237	4	http://2014.etarget.ru/ppt/2014/29-kashinetarget2014.pdf	http://2014.etarget.ru/ppt/2014/29-kashinetarget2014.pdf	PROPN
issue-482	237	5	.	.	PUNCT
issue-482	238	1	khovi	khovi	PROPN
issue-482	238	2	dzheykobson	dzheykobson	PROPN
issue-482	238	3	.	.	PUNCT
issue-482	239	1	(	(	PUNCT
issue-482	239	2	2008	2008	NUM
issue-482	239	3	)	)	PUNCT
issue-482	239	4	.	.	PUNCT
issue-482	240	1	google	google	PROPN
issue-482	240	2	adwords	adword	NOUN
issue-482	240	3	i	i	PRON
issue-482	240	4	kontekstnaya	kontekstnaya	VERB
issue-482	240	5	reklama	reklama	PROPN
issue-482	240	6	dlya	dlya	VERB
issue-482	240	7	«	«	PUNCT
issue-482	240	8	chaynikov	chaynikov	NOUN
issue-482	240	9	»	»	PUNCT
issue-482	241	1	[	[	X
issue-482	241	2	google	google	NOUN
issue-482	241	3	adwords	adword	NOUN
issue-482	241	4	and	and	CCONJ
issue-482	241	5	contextual	contextual	ADJ
issue-482	241	6	advertising	advertising	NOUN
issue-482	241	7	for	for	ADP
issue-482	241	8	"	"	PUNCT
issue-482	241	9	dummies	dummy	NOUN
issue-482	241	10	"	"	PUNCT
issue-482	241	11	]	]	PUNCT
issue-482	241	12	.	.	PUNCT
issue-482	242	1	moscow	moscow	PROPN
issue-482	242	2	:	:	PUNCT
issue-482	242	3	williams	williams	PROPN
issue-482	242	4	.	.	PUNCT
issue-482	243	1	kubka	kubka	PROPN
issue-482	243	2	,	,	PUNCT
issue-482	243	3	m.	m.	NOUN
issue-482	243	4	(	(	PUNCT
issue-482	243	5	2017	2017	NUM
issue-482	243	6	)	)	PUNCT
issue-482	243	7	.	.	PUNCT
issue-482	244	1	novyye	novyye	PROPN
issue-482	244	2	instrumenty	instrumenty	PROPN
issue-482	244	3	dlya	dlya	PROPN
issue-482	244	4	raboty	raboty	PROPN
issue-482	244	5	s	s	PART
issue-482	244	6	konversiyami	konversiyami	NOUN
issue-482	244	7	[	[	X
issue-482	244	8	new	new	ADJ
issue-482	244	9	tools	tool	NOUN
issue-482	244	10	for	for	ADP
issue-482	244	11	working	work	VERB
issue-482	244	12	with	with	ADP
issue-482	244	13	conversions	conversion	NOUN
issue-482	244	14	]	]	PUNCT
issue-482	244	15	.	.	PUNCT
issue-482	245	1	retrieved	retrieve	VERB
issue-482	245	2	from	from	ADP
issue-482	245	3	:	:	PUNCT
issue-482	245	4	http://www.slideshare.net/kmih/e-target-33033170	http://www.slideshare.net/kmih/e-target-33033170	PROPN
issue-482	245	5	mcluhan	mcluhan	PROPN
issue-482	245	6	,	,	PUNCT
issue-482	245	7	h.	h.	PROPN
issue-482	245	8	m.	m.	PROPN
issue-482	245	9	(	(	PUNCT
issue-482	245	10	2006	2006	NUM
issue-482	245	11	)	)	PUNCT
issue-482	245	12	.	.	PUNCT
issue-482	246	1	ponimaniye	ponimaniye	NOUN
issue-482	246	2	media	medium	NOUN
issue-482	246	3	:	:	PUNCT
issue-482	246	4	vneshniye	vneshniye	PROPN
issue-482	246	5	rasshireniya	rasshireniya	NOUN
issue-482	246	6	cheloveka	cheloveka	NOUN
issue-482	247	1	[	[	X
issue-482	247	2	understanding	understand	VERB
issue-482	247	3	media	medium	NOUN
issue-482	247	4	:	:	PUNCT
issue-482	247	5	external	external	ADJ
issue-482	247	6	expansions	expansion	NOUN
issue-482	247	7	of	of	ADP
issue-482	247	8	man	man	NOUN
issue-482	247	9	]	]	PUNCT
issue-482	247	10	.	.	PUNCT
issue-482	248	1	retrieved	retrieve	VERB
issue-482	248	2	from	from	ADP
issue-482	248	3	:	:	PUNCT
issue-482	248	4	htlp://www.v.yanko.lib.iu/books	htlp://www.v.yanko.lib.iu/books	PROPN
issue-482	248	5	media	medium	NOUN
issue-482	248	6	/	/	SYM
issue-482	248	7	mcluhan	mcluhan	PROPN
issue-482	248	8	-	-	PUNCT
issue-482	248	9	understanding_media.pdf	understanding_media.pdf	PROPN
issue-482	248	10	mironova	mironova	PROPN
issue-482	248	11	,	,	PUNCT
issue-482	248	12	d.	d.	PROPN
issue-482	248	13	a.	a.	PROPN
issue-482	248	14	(	(	PUNCT
issue-482	248	15	2016	2016	NUM
issue-482	248	16	)	)	PUNCT
issue-482	248	17	.	.	PUNCT
issue-482	249	1	gazetnyy	gazetnyy	PROPN
issue-482	249	2	mediatekst	mediatekst	PROPN
issue-482	249	3	onlayn	onlayn	PROPN
issue-482	249	4	-	-	PUNCT
issue-482	249	5	formata	formata	PROPN
issue-482	249	6	kak	kak	PROPN
issue-482	249	7	osobyy	osobyy	PROPN
issue-482	249	8	kommunikatsionnyy	kommunikatsionnyy	PROPN
issue-482	249	9	fenomen	fenomen	NOUN
issue-482	249	10	[	[	X
issue-482	249	11	newspaper	newspaper	NOUN
issue-482	249	12	media	medium	NOUN
issue-482	249	13	text	text	NOUN
issue-482	249	14	of	of	ADP
issue-482	249	15	the	the	DET
issue-482	249	16	online	online	ADJ
issue-482	249	17	format	format	NOUN
issue-482	249	18	as	as	ADP
issue-482	249	19	a	a	DET
issue-482	249	20	special	special	ADJ
issue-482	249	21	communication	communication	NOUN
issue-482	249	22	phenomenon	phenomenon	NOUN
issue-482	249	23	]	]	PUNCT
issue-482	249	24	.	.	PUNCT
issue-482	250	1	retrieved	retrieve	VERB
issue-482	250	2	from	from	ADP
issue-482	250	3	:	:	PUNCT
issue-482	250	4	http://cyberleninka.ru/article/n/gazetnyy-mediatekst-onlayn-formata-kak-osobyy-kommunikatsionnyy-fenomen	http://cyberleninka.ru/article/n/gazetnyy-mediatekst-onlayn-formata-kak-osobyy-kommunikatsionnyy-fenoman	NOUN
issue-482	250	5	nikiforova	nikiforova	AUX
issue-482	250	6	,	,	PUNCT
issue-482	250	7	e.	e.	PROPN
issue-482	250	8	(	(	PUNCT
issue-482	250	9	2017	2017	NUM
issue-482	250	10	)	)	PUNCT
issue-482	250	11	.	.	PUNCT
issue-482	251	1	tekhnologii	tekhnologii	PROPN
issue-482	251	2	dlya	dlya	PROPN
issue-482	251	3	realizatsii	realizatsii	PROPN
issue-482	251	4	programm	programm	PROPN
issue-482	251	5	loyalnosti	loyalnosti	PROPN
issue-482	251	6	v	v	ADP
issue-482	251	7	yemeyl	yemeyl	VERB
issue-482	251	8	-	-	PUNCT
issue-482	251	9	soobshcheniyakh	soobshcheniyakh	NOUN
issue-482	251	10	[	[	X
issue-482	251	11	technologies	technology	NOUN
issue-482	251	12	for	for	ADP
issue-482	251	13	the	the	DET
issue-482	251	14	implementation	implementation	NOUN
issue-482	251	15	of	of	ADP
issue-482	251	16	loyalty	loyalty	NOUN
issue-482	251	17	programs	program	NOUN
issue-482	251	18	in	in	ADP
issue-482	251	19	email	email	NOUN
issue-482	251	20	messages	message	NOUN
issue-482	251	21	]	]	PUNCT
issue-482	251	22	.	.	PUNCT
issue-482	252	1	retrieved	retrieve	VERB
issue-482	252	2	from	from	ADP
issue-482	252	3	:	:	PUNCT
issue-482	252	4	http://www.slideshare.net/	http://www.slideshare.net/	NOUN
issue-482	252	5	ellenikiforova	ellenikiforova	PROPN
issue-482	252	6	/	/	SYM
issue-482	252	7	ss-32908923	ss-32908923	PROPN
issue-482	252	8	.	.	PUNCT
issue-482	253	1	obzory	obzory	NOUN
issue-482	253	2	rynkov	rynkov	PROPN
issue-482	253	3	(	(	PUNCT
issue-482	253	4	2018	2018	NUM
issue-482	253	5	)	)	PUNCT
issue-482	253	6	.	.	PUNCT
issue-482	254	1	informatsionno	informatsionno	NOUN
issue-482	254	2	-	-	PUNCT
issue-482	254	3	analiticheskogo	analiticheskogo	NOUN
issue-482	254	4	agentstva	agentstva	NOUN
issue-482	255	1	[	[	X
issue-482	255	2	surveys	survey	NOUN
issue-482	255	3	of	of	ADP
issue-482	255	4	the	the	DET
issue-482	255	5	markets	market	NOUN
issue-482	255	6	of	of	ADP
issue-482	255	7	information	information	NOUN
issue-482	255	8	and	and	CCONJ
issue-482	255	9	analytical	analytical	ADJ
issue-482	255	10	agency	agency	NOUN
issue-482	255	11	]	]	PUNCT
issue-482	255	12	.	.	PUNCT
issue-482	256	1	retrieved	retrieve	VERB
issue-482	256	2	from	from	ADP
issue-482	256	3	:	:	PUNCT
issue-482	256	4	http://www.cbonds.info/ua/rus./	http://www.cbonds.info/ua/rus./	PROPN
issue-482	256	5	ofitsiynyy	ofitsiynyy	PROPN
issue-482	256	6	sayt	sayt	PROPN
issue-482	256	7	ukrayinskoyi	ukrayinskoyi	PROPN
issue-482	256	8	asotsiatsiyi	asotsiatsiyi	PROPN
issue-482	256	9	internet	internet	NOUN
issue-482	256	10	-	-	PUNCT
issue-482	256	11	reklamy	reklamy	NOUN
issue-482	256	12	(	(	PUNCT
issue-482	256	13	2018	2018	NUM
issue-482	256	14	)	)	PUNCT
issue-482	257	1	[	[	X
issue-482	257	2	official	official	ADJ
issue-482	257	3	site	site	NOUN
issue-482	257	4	of	of	ADP
issue-482	257	5	ukrainian	ukrainian	PROPN
issue-482	257	6	association	association	PROPN
issue-482	257	7	of	of	ADP
issue-482	257	8	internet	internet	NOUN
issue-482	257	9	advertising	advertising	NOUN
issue-482	257	10	]	]	PUNCT
issue-482	257	11	.	.	PUNCT
issue-482	258	1	retrieved	retrieve	VERB
issue-482	258	2	from	from	ADP
issue-482	258	3	:	:	PUNCT
issue-482	258	4	http://www.inau.org.ua/analytics_vuq.phtml	http://www.inau.org.ua/analytics_vuq.phtml	PROPN
issue-482	258	5	.	.	PUNCT
issue-482	259	1	baltic	baltic	PROPN
issue-482	259	2	journal	journal	PROPN
issue-482	259	3	of	of	ADP
issue-482	259	4	economic	economic	ADJ
issue-482	259	5	studies	study	NOUN
issue-482	259	6	86	86	NUM
issue-482	259	7	vol	vol	NOUN
issue-482	259	8	.	.	PROPN
issue-482	260	1	4	4	NUM
issue-482	260	2	,	,	PUNCT
issue-482	260	3	no	no	INTJ
issue-482	260	4	.	.	NOUN
issue-482	260	5	4	4	NUM
issue-482	260	6	,	,	PUNCT
issue-482	260	7	2018	2018	NUM
issue-482	260	8	orap	orap	NOUN
issue-482	260	9	,	,	PUNCT
issue-482	260	10	a.	a.	NOUN
issue-482	260	11	(	(	PUNCT
issue-482	260	12	2016	2016	NUM
issue-482	260	13	)	)	PUNCT
issue-482	260	14	.	.	PUNCT
issue-482	261	1	issledovaniye	issledovaniye	PROPN
issue-482	261	2	vospriyatiya	vospriyatiya	PROPN
issue-482	261	3	brendov	brendov	PROPN
issue-482	261	4	v	v	ADP
issue-482	261	5	sotsialnykh	sotsialnykh	PROPN
issue-482	261	6	media	medium	NOUN
issue-482	261	7	.	.	PUNCT
issue-482	262	1	prichiny	prichiny	PROPN
issue-482	262	2	,	,	PUNCT
issue-482	262	3	podkhody	podkhody	NOUN
issue-482	263	1	i	i	PRON
issue-482	263	2	primery	primery	VERB
issue-482	264	1	[	[	X
issue-482	264	2	research	research	NOUN
issue-482	264	3	of	of	ADP
issue-482	264	4	brand	brand	NOUN
issue-482	264	5	perception	perception	NOUN
issue-482	264	6	in	in	ADP
issue-482	264	7	social	social	ADJ
issue-482	264	8	media	medium	NOUN
issue-482	264	9	.	.	PUNCT
issue-482	265	1	reasons	reason	NOUN
issue-482	265	2	,	,	PUNCT
issue-482	265	3	approaches	approach	NOUN
issue-482	265	4	and	and	CCONJ
issue-482	265	5	examples	example	NOUN
issue-482	265	6	]	]	PUNCT
issue-482	265	7	.	.	PUNCT
issue-482	266	1	retrieved	retrieve	VERB
issue-482	266	2	from	from	ADP
issue-482	266	3	:	:	PUNCT
issue-482	266	4	http://www.slideshare.net/	http://www.slideshare.net/	NOUN
issue-482	266	5	aorap	aorap	PROPN
issue-482	266	6	/	/	SYM
issue-482	266	7	ss-9238053	ss-9238053	PROPN
issue-482	266	8	.	.	PUNCT
issue-482	267	1	petrovskiy	petrovskiy	NOUN
issue-482	267	2	,	,	PUNCT
issue-482	267	3	k.	k.	PROPN
issue-482	267	4	(	(	PUNCT
issue-482	267	5	2012	2012	NUM
issue-482	267	6	)	)	PUNCT
issue-482	267	7	.	.	PUNCT
issue-482	268	1	optimizatsiya	optimizatsiya	PROPN
issue-482	268	2	reklamnykh	reklamnykh	PROPN
issue-482	268	3	zatrat	zatrat	NOUN
issue-482	269	1	i	i	PRON
issue-482	269	2	pribylnosti	pribylnosti	VERB
issue-482	269	3	sayta	sayta	PROPN
issue-482	269	4	v	v	ADP
issue-482	269	5	tselom	tselom	NOUN
issue-482	270	1	[	[	X
issue-482	270	2	optimization	optimization	NOUN
issue-482	270	3	of	of	ADP
issue-482	270	4	advertising	advertising	NOUN
issue-482	270	5	costs	cost	NOUN
issue-482	270	6	and	and	CCONJ
issue-482	270	7	profitability	profitability	NOUN
issue-482	270	8	of	of	ADP
issue-482	270	9	the	the	DET
issue-482	270	10	site	site	NOUN
issue-482	270	11	as	as	ADP
issue-482	270	12	a	a	DET
issue-482	270	13	whole	whole	NOUN
issue-482	270	14	]	]	PUNCT
issue-482	270	15	retrieved	retrieve	VERB
issue-482	270	16	from	from	ADP
issue-482	270	17	:	:	PUNCT
issue-482	270	18	http://www.megaindex.tv/conference/etarget_2012	http://www.megaindex.tv/conference/etarget_2012	PROPN
issue-482	270	19	.	.	PUNCT
issue-482	271	1	setevaya	setevaya	PROPN
issue-482	271	2	ekonomika	ekonomika	NOUN
issue-482	272	1	[	[	X
issue-482	272	2	network	network	NOUN
issue-482	272	3	economy	economy	NOUN
issue-482	272	4	]	]	PUNCT
issue-482	272	5	.	.	PUNCT
issue-482	273	1	retrieved	retrieve	VERB
issue-482	273	2	from	from	ADP
issue-482	273	3	:	:	PUNCT
issue-482	273	4	http://ru.wikibooks.org/wiki/	http://ru.wikibooks.org/wiki/	ADJ
issue-482	273	5	%	%	NOUN
issue-482	273	6	d0%a1%d0%b5%d1%82%d0%b5%d0%b2	d0%a1%d0%b5%d1%82%d0%b5%d0%b2	NOUN
issue-482	273	7	%	%	NOUN
issue-482	273	8	setevizatsiya	setevizatsiya	NOUN
issue-482	274	1	mira	mira	NOUN
issue-482	275	1	[	[	X
issue-482	275	2	networking	network	VERB
issue-482	275	3	the	the	DET
issue-482	275	4	world	world	NOUN
issue-482	275	5	]	]	PUNCT
issue-482	275	6	.	.	PUNCT
issue-482	276	1	retrieved	retrieve	VERB
issue-482	276	2	from	from	ADP
issue-482	276	3	:	:	PUNCT
issue-482	276	4	https://www.deutschland.de/ru/topic/ekonomika/	https://www.deutschland.de/ru/topic/ekonomika/	X
issue-482	276	5	innovacii	innovacii	ADJ
issue-482	276	6	-	-	PUNCT
issue-482	276	7	tehnologii	tehnologii	NOUN
issue-482	276	8	/	/	SYM
issue-482	276	9	setevizaciya	setevizaciya	NOUN
issue-482	276	10	smolyanyuk	smolyanyuk	NOUN
issue-482	276	11	,	,	PUNCT
issue-482	276	12	o.	o.	PROPN
issue-482	276	13	v.	v.	PROPN
issue-482	276	14	(	(	PUNCT
issue-482	276	15	2013	2013	NUM
issue-482	276	16	)	)	PUNCT
issue-482	276	17	.	.	PUNCT
issue-482	277	1	marketynhova	marketynhova	PROPN
issue-482	277	2	skladova	skladova	PROPN
issue-482	277	3	sotsialnykh	sotsialnykh	VERB
issue-482	277	4	merezh	merezh	PROPN
issue-482	277	5	:	:	PUNCT
issue-482	277	6	svit	svit	PROPN
issue-482	277	7	ta	ta	PART
issue-482	277	8	ukrayina	ukrayina	VERB
issue-482	277	9	[	[	VERB
issue-482	277	10	marketing	marketing	NOUN
issue-482	277	11	component	component	NOUN
issue-482	277	12	of	of	ADP
issue-482	277	13	social	social	ADJ
issue-482	277	14	networks	network	NOUN
issue-482	277	15	:	:	PUNCT
issue-482	277	16	the	the	DET
issue-482	277	17	world	world	NOUN
issue-482	277	18	and	and	CCONJ
issue-482	277	19	ukraine	ukraine	NOUN
issue-482	277	20	]	]	PUNCT
issue-482	277	21	.	.	PUNCT
issue-482	278	1	ekonomika	ekonomika	PROPN
issue-482	278	2	ta	ta	X
issue-482	278	3	derzhava	derzhava	PROPN
issue-482	278	4	,	,	PUNCT
issue-482	278	5	no	no	DET
issue-482	278	6	8	8	NUM
issue-482	278	7	,	,	PUNCT
issue-482	278	8	pp	pp	ADJ
issue-482	278	9	.	.	PUNCT
issue-482	279	1	112	112	NUM
issue-482	279	2	-	-	SYM
issue-482	279	3	117	117	NUM
issue-482	279	4	.	.	PUNCT
issue-482	280	1	the	the	DET
issue-482	280	2	econimist	econimist	PROPN
issue-482	280	3	intelligence	intelligence	NOUN
issue-482	280	4	unit	unit	NOUN
issue-482	280	5	.	.	PUNCT
issue-482	281	1	retrieved	retrieve	VERB
issue-482	281	2	from	from	ADP
issue-482	281	3	:	:	PUNCT
issue-482	281	4	http://country.eiu.com/ukraine	http://country.eiu.com/ukraine	PROPN
issue-482	281	5	yaroshenko	yaroshenko	PROPN
issue-482	281	6	,	,	PUNCT
issue-482	281	7	a.	a.	NOUN
issue-482	281	8	(	(	PUNCT
issue-482	281	9	2017	2017	NUM
issue-482	281	10	)	)	PUNCT
issue-482	281	11	.	.	PUNCT
issue-482	282	1	digital	digital	ADJ
issue-482	282	2	marketing	marketing	NOUN
issue-482	282	3	management	management	NOUN
issue-482	282	4	of	of	ADP
issue-482	282	5	activia	activia	PROPN
issue-482	282	6	:	:	PUNCT
issue-482	282	7	a	a	DET
issue-482	282	8	long	long	ADJ
issue-482	282	9	-	-	PUNCT
issue-482	282	10	distance	distance	NOUN
issue-482	282	11	race	race	NOUN
issue-482	282	12	.	.	PUNCT
issue-482	283	1	retrieved	retrieve	VERB
issue-482	283	2	from	from	ADP
issue-482	283	3	:	:	PUNCT
issue-482	283	4	http://www.slideshare.net/goldenalf/digital-marketing-management-of-activia-a-long	http://www.slideshare.net/goldenalf/digital-marketing-management-of-activia-a-long	PROPN
issue-482	283	5	yerofeyev	yerofeyev	PROPN
issue-482	283	6	,	,	PUNCT
issue-482	283	7	s.	s.	PROPN
issue-482	283	8	(	(	PUNCT
issue-482	283	9	2016	2016	NUM
issue-482	283	10	)	)	PUNCT
issue-482	283	11	.	.	PUNCT
issue-482	284	1	targetirovannaya	targetirovannaya	PROPN
issue-482	284	2	reklama	reklama	PROPN
issue-482	284	3	:	:	PUNCT
issue-482	284	4	rabota	rabota	PROPN
issue-482	284	5	nad	nad	PROPN
issue-482	284	6	oshibkami	oshibkami	NOUN
issue-482	285	1	[	[	X
issue-482	285	2	targeted	target	VERB
issue-482	285	3	advertising	advertising	NOUN
issue-482	285	4	:	:	PUNCT
issue-482	285	5	work	work	NOUN
issue-482	285	6	on	on	ADP
issue-482	285	7	mistakes	mistake	NOUN
issue-482	285	8	]	]	PUNCT
issue-482	285	9	.	.	PUNCT
issue-482	286	1	retrieved	retrieve	VERB
issue-482	286	2	from	from	ADP
issue-482	286	3	:	:	PUNCT
issue-482	286	4	http://blogssmartzone.com/94185-.html	http://blogssmartzone.com/94185-.html	PROPN
issue-482	286	5	zakon	zakon	PROPN
issue-482	286	6	mura	mura	PROPN
issue-482	287	1	[	[	X
issue-482	287	2	moore	moore	PROPN
issue-482	287	3	's	's	PART
issue-482	287	4	law	law	NOUN
issue-482	287	5	]	]	PUNCT
issue-482	287	6	retrieved	retrieve	VERB
issue-482	287	7	from	from	ADP
issue-482	287	8	:	:	PUNCT
issue-482	287	9	https://uk.wikipedia.org/wiki/%d0%97%d0%b0%d0%ba%d0	https://uk.wikipedia.org/wiki/%d0%97%d0%b0%d0%ba%d0	NUM
issue-482	287	10	%	%	NOUN
issue-482	287	11	be%d0%bd_%	be%d0%bd_%	NOUN