id	sid	tid	token	lemma	pos
bjmsr-2228	1	1	bangladesh	bangladesh	PROPN
bjmsr-2228	1	2	journal	journal	PROPN
bjmsr-2228	1	3	of	of	ADP
bjmsr-2228	1	4	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	1	5	scientific	scientific	ADJ
bjmsr-2228	1	6	research	research	NOUN
bjmsr-2228	1	7	9(3	9(3	NUM
bjmsr-2228	1	8	)	)	PUNCT
bjmsr-2228	1	9	(	(	PUNCT
bjmsr-2228	1	10	2024	2024	NUM
bjmsr-2228	1	11	)	)	PUNCT
bjmsr-2228	1	12	,	,	PUNCT
bjmsr-2228	1	13	12	12	NUM
bjmsr-2228	1	14	-	-	SYM
bjmsr-2228	1	15	20	20	NUM
bjmsr-2228	1	16	12	12	NUM
bjmsr-2228	1	17	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	1	18	scientific	scientific	ADJ
bjmsr-2228	1	19	research	research	NOUN
bjmsr-2228	1	20	bjmsr	bjmsr	NOUN
bjmsr-2228	1	21	vol	vol	VERB
bjmsr-2228	1	22	9	9	NUM
bjmsr-2228	1	23	no	no	DET
bjmsr-2228	1	24	3	3	NUM
bjmsr-2228	1	25	(	(	PUNCT
bjmsr-2228	1	26	2024	2024	NUM
bjmsr-2228	1	27	)	)	PUNCT
bjmsr-2228	1	28	p	p	X
bjmsr-2228	1	29	-	-	PUNCT
bjmsr-2228	1	30	issn	issn	PROPN
bjmsr-2228	1	31	2687	2687	NUM
bjmsr-2228	1	32	-	-	PUNCT
bjmsr-2228	1	33	850x	850x	NUM
bjmsr-2228	1	34	e	e	NOUN
bjmsr-2228	1	35	-	-	PROPN
bjmsr-2228	1	36	issn	issn	PROPN
bjmsr-2228	1	37	2687	2687	NUM
bjmsr-2228	1	38	-	-	SYM
bjmsr-2228	1	39	8518	8518	NUM
bjmsr-2228	1	40	available	available	ADJ
bjmsr-2228	1	41	online	online	ADV
bjmsr-2228	1	42	at	at	ADP
bjmsr-2228	1	43	https://www.cribfb.com	https://www.cribfb.com	X
bjmsr-2228	1	44	journal	journal	PROPN
bjmsr-2228	1	45	homepage	homepage	NOUN
bjmsr-2228	1	46	:	:	PUNCT
bjmsr-2228	1	47	https://www.cribfb.com/journal/index.php/bjmsr	https://www.cribfb.com/journal/index.php/bjmsr	NOUN
bjmsr-2228	1	48	published	publish	VERB
bjmsr-2228	1	49	by	by	ADP
bjmsr-2228	1	50	cribfb	cribfb	PROPN
bjmsr-2228	1	51	,	,	PUNCT
bjmsr-2228	1	52	usa	usa	PROPN
bjmsr-2228	1	53	amplifying	amplify	VERB
bjmsr-2228	1	54	brand	brand	NOUN
bjmsr-2228	1	55	reach	reach	VERB
bjmsr-2228	1	56	through	through	ADP
bjmsr-2228	1	57	youtube	youtube	NOUN
bjmsr-2228	1	58	influencers	influencer	NOUN
bjmsr-2228	1	59	martin	martin	PROPN
bjmsr-2228	1	60	preethy	preethy	PROPN
bjmsr-2228	1	61	rose	rise	VERB
bjmsr-2228	1	62	(	(	PUNCT
bjmsr-2228	2	1	a)1	a)1	PROPN
bjmsr-2228	2	2	ravikumar	ravikumar	PROPN
bjmsr-2228	2	3	shanthi	shanthi	PROPN
bjmsr-2228	2	4	(	(	PUNCT
bjmsr-2228	2	5	b	b	NOUN
bjmsr-2228	2	6	)	)	PUNCT
bjmsr-2228	2	7	(	(	PUNCT
bjmsr-2228	2	8	a)ph.d	a)ph.d	PROPN
bjmsr-2228	2	9	.	.	PUNCT
bjmsr-2228	3	1	jrf	jrf	PROPN
bjmsr-2228	3	2	research	research	PROPN
bjmsr-2228	3	3	scholar	scholar	NOUN
bjmsr-2228	3	4	,	,	PUNCT
bjmsr-2228	3	5	department	department	PROPN
bjmsr-2228	3	6	of	of	ADP
bjmsr-2228	3	7	commerce	commerce	PROPN
bjmsr-2228	3	8	,	,	PUNCT
bjmsr-2228	3	9	university	university	PROPN
bjmsr-2228	3	10	of	of	ADP
bjmsr-2228	3	11	madras	madras	PROPN
bjmsr-2228	3	12	,	,	PUNCT
bjmsr-2228	3	13	chepauk	chepauk	ADJ
bjmsr-2228	3	14	,	,	PUNCT
bjmsr-2228	3	15	chennai	chennai	PROPN
bjmsr-2228	3	16	,	,	PUNCT
bjmsr-2228	3	17	india	india	PROPN
bjmsr-2228	3	18	;	;	PUNCT
bjmsr-2228	3	19	e	e	X
bjmsr-2228	3	20	-	-	NOUN
bjmsr-2228	3	21	mail	mail	NOUN
bjmsr-2228	3	22	:	:	PUNCT
bjmsr-2228	4	1	preethyphd@gmail.com	preethyphd@gmail.com	X
bjmsr-2228	4	2	(	(	PUNCT
bjmsr-2228	4	3	b)professor	b)professor	NOUN
bjmsr-2228	4	4	and	and	CCONJ
bjmsr-2228	4	5	head	head	NOUN
bjmsr-2228	4	6	,	,	PUNCT
bjmsr-2228	4	7	department	department	PROPN
bjmsr-2228	4	8	of	of	ADP
bjmsr-2228	4	9	commerce	commerce	PROPN
bjmsr-2228	4	10	,	,	PUNCT
bjmsr-2228	4	11	university	university	PROPN
bjmsr-2228	4	12	of	of	ADP
bjmsr-2228	4	13	madras	madras	PROPN
bjmsr-2228	4	14	,	,	PUNCT
bjmsr-2228	4	15	chepauk	chepauk	ADJ
bjmsr-2228	4	16	,	,	PUNCT
bjmsr-2228	4	17	chennai	chennai	PROPN
bjmsr-2228	4	18	,	,	PUNCT
bjmsr-2228	4	19	india	india	PROPN
bjmsr-2228	4	20	;	;	PUNCT
bjmsr-2228	4	21	e	e	X
bjmsr-2228	4	22	-	-	NOUN
bjmsr-2228	4	23	mail	mail	NOUN
bjmsr-2228	4	24	:	:	PUNCT
bjmsr-2228	4	25	rshanthicommerce@gmail.com	rshanthicommerce@gmail.com	X
bjmsr-2228	5	1	a	a	DET
bjmsr-2228	5	2	r	r	NOUN
bjmsr-2228	5	3	t	t	NOUN
bjmsr-2228	6	1	i	i	PRON
bjmsr-2228	6	2	c	c	NOUN
bjmsr-2228	6	3	l	l	NOUN
bjmsr-2228	6	4	e	e	NOUN
bjmsr-2228	7	1	i	i	PRON
bjmsr-2228	7	2	n	n	VERB
bjmsr-2228	7	3	f	f	NOUN
bjmsr-2228	7	4	o	o	NOUN
bjmsr-2228	7	5	article	article	NOUN
bjmsr-2228	7	6	history	history	NOUN
bjmsr-2228	7	7	:	:	PUNCT
bjmsr-2228	7	8	received	receive	VERB
bjmsr-2228	7	9	:	:	PUNCT
bjmsr-2228	7	10	14th	14th	NUM
bjmsr-2228	7	11	may	may	AUX
bjmsr-2228	7	12	2024	2024	NUM
bjmsr-2228	7	13	reviewed	review	VERB
bjmsr-2228	7	14	&	&	CCONJ
bjmsr-2228	7	15	revised	revise	VERB
bjmsr-2228	7	16	:	:	PUNCT
bjmsr-2228	7	17	14th	14th	NUM
bjmsr-2228	7	18	may	may	AUX
bjmsr-2228	7	19	to	to	ADP
bjmsr-2228	7	20	25th	25th	NOUN
bjmsr-2228	7	21	july	july	PROPN
bjmsr-2228	7	22	2024	2024	NUM
bjmsr-2228	7	23	accepted	accept	VERB
bjmsr-2228	7	24	:	:	PUNCT
bjmsr-2228	7	25	27th	27th	ADJ
bjmsr-2228	7	26	july	july	PROPN
bjmsr-2228	7	27	2024	2024	NUM
bjmsr-2228	7	28	published	publish	VERB
bjmsr-2228	7	29	:	:	PUNCT
bjmsr-2228	7	30	1st	1st	ADJ
bjmsr-2228	7	31	august	august	PROPN
bjmsr-2228	7	32	2024	2024	NUM
bjmsr-2228	7	33	keywords	keyword	NOUN
bjmsr-2228	7	34	:	:	PUNCT
bjmsr-2228	7	35	youtube	youtube	NOUN
bjmsr-2228	7	36	,	,	PUNCT
bjmsr-2228	7	37	homophily	homophily	ADV
bjmsr-2228	7	38	,	,	PUNCT
bjmsr-2228	7	39	sponsored	sponsor	VERB
bjmsr-2228	7	40	advertisement	advertisement	NOUN
bjmsr-2228	7	41	,	,	PUNCT
bjmsr-2228	7	42	likability	likability	NOUN
bjmsr-2228	7	43	,	,	PUNCT
bjmsr-2228	7	44	influencer	influencer	NOUN
bjmsr-2228	7	45	marketing	marketing	NOUN
bjmsr-2228	7	46	,	,	PUNCT
bjmsr-2228	7	47	purchase	purchase	NOUN
bjmsr-2228	7	48	intention	intention	NOUN
bjmsr-2228	7	49	.	.	PUNCT
bjmsr-2228	8	1	jel	jel	PROPN
bjmsr-2228	8	2	classification	classification	NOUN
bjmsr-2228	8	3	codes	code	NOUN
bjmsr-2228	8	4	:	:	PUNCT
bjmsr-2228	8	5	m30	m30	PROPN
bjmsr-2228	8	6	,	,	PUNCT
bjmsr-2228	8	7	m31	m31	NOUN
bjmsr-2228	8	8	,	,	PUNCT
bjmsr-2228	8	9	m37	m37	PROPN
bjmsr-2228	8	10	peer	peer	NOUN
bjmsr-2228	8	11	-	-	PUNCT
bjmsr-2228	8	12	review	review	NOUN
bjmsr-2228	8	13	model	model	NOUN
bjmsr-2228	8	14	:	:	PUNCT
bjmsr-2228	8	15	external	external	ADJ
bjmsr-2228	8	16	peer	peer	NOUN
bjmsr-2228	8	17	review	review	NOUN
bjmsr-2228	8	18	was	be	AUX
bjmsr-2228	8	19	done	do	VERB
bjmsr-2228	8	20	through	through	ADP
bjmsr-2228	8	21	double	double	ADJ
bjmsr-2228	8	22	-	-	PUNCT
bjmsr-2228	8	23	blind	blind	ADJ
bjmsr-2228	8	24	method	method	NOUN
bjmsr-2228	8	25	a	a	DET
bjmsr-2228	8	26	b	b	PROPN
bjmsr-2228	8	27	s	s	ADP
bjmsr-2228	8	28	t	t	PROPN
bjmsr-2228	8	29	r	r	NOUN
bjmsr-2228	8	30	a	a	DET
bjmsr-2228	8	31	c	c	NOUN
bjmsr-2228	8	32	t	t	NOUN
bjmsr-2228	8	33	social	social	ADJ
bjmsr-2228	8	34	media	medium	NOUN
bjmsr-2228	8	35	platforms	platform	NOUN
bjmsr-2228	8	36	in	in	ADP
bjmsr-2228	8	37	the	the	DET
bjmsr-2228	8	38	digital	digital	ADJ
bjmsr-2228	8	39	age	age	NOUN
bjmsr-2228	8	40	have	have	AUX
bjmsr-2228	8	41	revolutionized	revolutionize	VERB
bjmsr-2228	8	42	how	how	SCONJ
bjmsr-2228	8	43	brands	brand	NOUN
bjmsr-2228	8	44	engage	engage	VERB
bjmsr-2228	8	45	with	with	ADP
bjmsr-2228	8	46	consumers	consumer	NOUN
bjmsr-2228	8	47	,	,	PUNCT
bjmsr-2228	8	48	with	with	ADP
bjmsr-2228	8	49	youtube	youtube	NOUN
bjmsr-2228	8	50	standing	stand	VERB
bjmsr-2228	8	51	out	out	ADP
bjmsr-2228	8	52	as	as	ADP
bjmsr-2228	8	53	a	a	DET
bjmsr-2228	8	54	potent	potent	ADJ
bjmsr-2228	8	55	tool	tool	NOUN
bjmsr-2228	8	56	for	for	ADP
bjmsr-2228	8	57	influencer	influencer	NOUN
bjmsr-2228	8	58	marketing	marketing	NOUN
bjmsr-2228	8	59	.	.	PUNCT
bjmsr-2228	9	1	influencers	influencer	NOUN
bjmsr-2228	9	2	on	on	ADP
bjmsr-2228	9	3	youtube	youtube	NOUN
bjmsr-2228	9	4	engage	engage	VERB
bjmsr-2228	9	5	audiences	audience	NOUN
bjmsr-2228	9	6	through	through	ADP
bjmsr-2228	9	7	diverse	diverse	ADJ
bjmsr-2228	9	8	content	content	NOUN
bjmsr-2228	9	9	formats	format	NOUN
bjmsr-2228	9	10	,	,	PUNCT
bjmsr-2228	9	11	including	include	VERB
bjmsr-2228	9	12	vlogs	vlog	NOUN
bjmsr-2228	9	13	,	,	PUNCT
bjmsr-2228	9	14	reviews	review	NOUN
bjmsr-2228	9	15	,	,	PUNCT
bjmsr-2228	9	16	tutorials	tutorial	NOUN
bjmsr-2228	9	17	,	,	PUNCT
bjmsr-2228	9	18	and	and	CCONJ
bjmsr-2228	9	19	sponsored	sponsor	VERB
bjmsr-2228	9	20	advertisements	advertisement	NOUN
bjmsr-2228	9	21	,	,	PUNCT
bjmsr-2228	9	22	making	make	VERB
bjmsr-2228	9	23	it	it	PRON
bjmsr-2228	9	24	an	an	DET
bjmsr-2228	9	25	ideal	ideal	ADJ
bjmsr-2228	9	26	platform	platform	NOUN
bjmsr-2228	9	27	for	for	ADP
bjmsr-2228	9	28	promoting	promote	VERB
bjmsr-2228	9	29	products	product	NOUN
bjmsr-2228	9	30	.	.	PUNCT
bjmsr-2228	10	1	influencers	influencer	NOUN
bjmsr-2228	10	2	play	play	VERB
bjmsr-2228	10	3	a	a	DET
bjmsr-2228	10	4	pivotal	pivotal	ADJ
bjmsr-2228	10	5	role	role	NOUN
bjmsr-2228	10	6	in	in	ADP
bjmsr-2228	10	7	modern	modern	ADJ
bjmsr-2228	10	8	marketing	marketing	NOUN
bjmsr-2228	10	9	strategies	strategy	NOUN
bjmsr-2228	10	10	due	due	ADP
bjmsr-2228	10	11	to	to	ADP
bjmsr-2228	10	12	their	their	PRON
bjmsr-2228	10	13	ability	ability	NOUN
bjmsr-2228	10	14	to	to	PART
bjmsr-2228	10	15	build	build	VERB
bjmsr-2228	10	16	genuine	genuine	ADJ
bjmsr-2228	10	17	relationships	relationship	NOUN
bjmsr-2228	10	18	with	with	ADP
bjmsr-2228	10	19	their	their	PRON
bjmsr-2228	10	20	target	target	NOUN
bjmsr-2228	10	21	audiences	audience	NOUN
bjmsr-2228	10	22	.	.	PUNCT
bjmsr-2228	11	1	the	the	DET
bjmsr-2228	11	2	paper	paper	NOUN
bjmsr-2228	11	3	investigates	investigate	VERB
bjmsr-2228	11	4	the	the	DET
bjmsr-2228	11	5	impact	impact	NOUN
bjmsr-2228	11	6	of	of	ADP
bjmsr-2228	11	7	youtube	youtube	NOUN
bjmsr-2228	11	8	influencers	influencer	NOUN
bjmsr-2228	11	9	on	on	ADP
bjmsr-2228	11	10	consumers	consumer	NOUN
bjmsr-2228	11	11	'	'	PART
bjmsr-2228	11	12	buying	buying	NOUN
bjmsr-2228	11	13	intentions	intention	NOUN
bjmsr-2228	11	14	.	.	PUNCT
bjmsr-2228	12	1	primary	primary	ADJ
bjmsr-2228	12	2	data	datum	NOUN
bjmsr-2228	12	3	was	be	AUX
bjmsr-2228	12	4	collected	collect	VERB
bjmsr-2228	12	5	through	through	ADP
bjmsr-2228	12	6	a	a	DET
bjmsr-2228	12	7	structured	structured	ADJ
bjmsr-2228	12	8	questionnaire	questionnaire	NOUN
bjmsr-2228	12	9	to	to	PART
bjmsr-2228	12	10	achieve	achieve	VERB
bjmsr-2228	12	11	the	the	DET
bjmsr-2228	12	12	above	above	ADJ
bjmsr-2228	12	13	goal	goal	NOUN
bjmsr-2228	12	14	.	.	PUNCT
bjmsr-2228	13	1	the	the	DET
bjmsr-2228	13	2	study	study	NOUN
bjmsr-2228	13	3	considered	consider	VERB
bjmsr-2228	13	4	tamil	tamil	PROPN
bjmsr-2228	13	5	youtube	youtube	NOUN
bjmsr-2228	13	6	influencers	influencer	NOUN
bjmsr-2228	13	7	and	and	CCONJ
bjmsr-2228	13	8	their	their	PRON
bjmsr-2228	13	9	impact	impact	NOUN
bjmsr-2228	13	10	on	on	ADP
bjmsr-2228	13	11	tamil	tamil	NOUN
bjmsr-2228	13	12	audiences	audience	NOUN
bjmsr-2228	13	13	.	.	PUNCT
bjmsr-2228	14	1	this	this	DET
bjmsr-2228	14	2	study	study	NOUN
bjmsr-2228	14	3	considered	consider	VERB
bjmsr-2228	14	4	the	the	DET
bjmsr-2228	14	5	role	role	NOUN
bjmsr-2228	14	6	of	of	ADP
bjmsr-2228	14	7	homophily	homophily	ADV
bjmsr-2228	14	8	,	,	PUNCT
bjmsr-2228	14	9	sponsored	sponsor	VERB
bjmsr-2228	14	10	advertisements	advertisement	NOUN
bjmsr-2228	14	11	,	,	PUNCT
bjmsr-2228	14	12	and	and	CCONJ
bjmsr-2228	14	13	the	the	DET
bjmsr-2228	14	14	likability	likability	NOUN
bjmsr-2228	14	15	of	of	ADP
bjmsr-2228	14	16	influencers	influencer	NOUN
bjmsr-2228	14	17	on	on	ADP
bjmsr-2228	14	18	purchase	purchase	NOUN
bjmsr-2228	14	19	intentions	intention	NOUN
bjmsr-2228	14	20	.	.	PUNCT
bjmsr-2228	15	1	the	the	DET
bjmsr-2228	15	2	researcher	researcher	NOUN
bjmsr-2228	15	3	used	use	VERB
bjmsr-2228	15	4	purposive	purposive	NOUN
bjmsr-2228	15	5	sampling	sample	VERB
bjmsr-2228	15	6	to	to	PART
bjmsr-2228	15	7	collect	collect	VERB
bjmsr-2228	15	8	the	the	DET
bjmsr-2228	15	9	data	datum	NOUN
bjmsr-2228	15	10	from	from	ADP
bjmsr-2228	15	11	201	201	NUM
bjmsr-2228	15	12	tamil	tamil	NOUN
bjmsr-2228	15	13	audiences	audience	NOUN
bjmsr-2228	15	14	who	who	PRON
bjmsr-2228	15	15	follow	follow	VERB
bjmsr-2228	15	16	tamil	tamil	PROPN
bjmsr-2228	15	17	youtube	youtube	NOUN
bjmsr-2228	15	18	influencers	influencer	NOUN
bjmsr-2228	15	19	.	.	PUNCT
bjmsr-2228	16	1	the	the	DET
bjmsr-2228	16	2	statistical	statistical	ADJ
bjmsr-2228	16	3	tools	tool	NOUN
bjmsr-2228	16	4	used	use	VERB
bjmsr-2228	16	5	to	to	PART
bjmsr-2228	16	6	attain	attain	VERB
bjmsr-2228	16	7	the	the	DET
bjmsr-2228	16	8	objectives	objective	NOUN
bjmsr-2228	16	9	of	of	ADP
bjmsr-2228	16	10	this	this	DET
bjmsr-2228	16	11	study	study	NOUN
bjmsr-2228	16	12	are	be	AUX
bjmsr-2228	16	13	frequency	frequency	NOUN
bjmsr-2228	16	14	analysis	analysis	NOUN
bjmsr-2228	16	15	,	,	PUNCT
bjmsr-2228	16	16	one	one	NUM
bjmsr-2228	16	17	-	-	PUNCT
bjmsr-2228	16	18	way	way	NOUN
bjmsr-2228	16	19	anova	anova	PROPN
bjmsr-2228	16	20	,	,	PUNCT
bjmsr-2228	16	21	correlation	correlation	NOUN
bjmsr-2228	16	22	analysis	analysis	NOUN
bjmsr-2228	16	23	,	,	PUNCT
bjmsr-2228	16	24	and	and	CCONJ
bjmsr-2228	16	25	multiple	multiple	ADJ
bjmsr-2228	16	26	regression	regression	NOUN
bjmsr-2228	16	27	analysis	analysis	NOUN
bjmsr-2228	16	28	.	.	PUNCT
bjmsr-2228	17	1	the	the	DET
bjmsr-2228	17	2	study	study	NOUN
bjmsr-2228	17	3	results	result	NOUN
bjmsr-2228	17	4	revealed	reveal	VERB
bjmsr-2228	17	5	that	that	SCONJ
bjmsr-2228	17	6	both	both	CCONJ
bjmsr-2228	17	7	homophily	homophily	ADV
bjmsr-2228	17	8	and	and	CCONJ
bjmsr-2228	17	9	sponsored	sponsor	VERB
bjmsr-2228	17	10	advertisements	advertisement	NOUN
bjmsr-2228	17	11	significantly	significantly	ADV
bjmsr-2228	17	12	impact	impact	VERB
bjmsr-2228	17	13	purchase	purchase	NOUN
bjmsr-2228	17	14	intentions	intention	NOUN
bjmsr-2228	17	15	.	.	PUNCT
bjmsr-2228	18	1	moreover	moreover	ADV
bjmsr-2228	18	2	,	,	PUNCT
bjmsr-2228	18	3	the	the	DET
bjmsr-2228	18	4	likability	likability	NOUN
bjmsr-2228	18	5	of	of	ADP
bjmsr-2228	18	6	an	an	DET
bjmsr-2228	18	7	influencer	influencer	NOUN
bjmsr-2228	18	8	varies	vary	VERB
bjmsr-2228	18	9	across	across	ADP
bjmsr-2228	18	10	different	different	ADJ
bjmsr-2228	18	11	occupational	occupational	ADJ
bjmsr-2228	18	12	backgrounds	background	NOUN
bjmsr-2228	18	13	,	,	PUNCT
bjmsr-2228	18	14	suggesting	suggest	VERB
bjmsr-2228	18	15	that	that	SCONJ
bjmsr-2228	18	16	the	the	DET
bjmsr-2228	18	17	professions	profession	NOUN
bjmsr-2228	18	18	of	of	ADP
bjmsr-2228	18	19	the	the	DET
bjmsr-2228	18	20	influencers	influencer	NOUN
bjmsr-2228	18	21	influence	influence	VERB
bjmsr-2228	18	22	consumer	consumer	NOUN
bjmsr-2228	18	23	perceptions	perception	NOUN
bjmsr-2228	18	24	.	.	PUNCT
bjmsr-2228	19	1	the	the	DET
bjmsr-2228	19	2	study	study	NOUN
bjmsr-2228	19	3	also	also	ADV
bjmsr-2228	19	4	highlights	highlight	VERB
bjmsr-2228	19	5	how	how	SCONJ
bjmsr-2228	19	6	customer	customer	NOUN
bjmsr-2228	19	7	perceptions	perception	NOUN
bjmsr-2228	19	8	are	be	AUX
bjmsr-2228	19	9	shaped	shape	VERB
bjmsr-2228	19	10	by	by	ADP
bjmsr-2228	19	11	the	the	DET
bjmsr-2228	19	12	frequency	frequency	NOUN
bjmsr-2228	19	13	and	and	CCONJ
bjmsr-2228	19	14	types	type	NOUN
bjmsr-2228	19	15	of	of	ADP
bjmsr-2228	19	16	content	content	NOUN
bjmsr-2228	19	17	influencers	influencer	NOUN
bjmsr-2228	19	18	share	share	VERB
bjmsr-2228	19	19	.	.	PUNCT
bjmsr-2228	20	1	the	the	DET
bjmsr-2228	20	2	researcher	researcher	NOUN
bjmsr-2228	20	3	suggests	suggest	VERB
bjmsr-2228	20	4	to	to	ADP
bjmsr-2228	20	5	marketers	marketer	NOUN
bjmsr-2228	20	6	the	the	DET
bjmsr-2228	20	7	necessity	necessity	NOUN
bjmsr-2228	20	8	for	for	ADP
bjmsr-2228	20	9	personalized	personalized	ADJ
bjmsr-2228	20	10	marketing	marketing	NOUN
bjmsr-2228	20	11	strategies	strategy	NOUN
bjmsr-2228	20	12	that	that	PRON
bjmsr-2228	20	13	cater	cater	VERB
bjmsr-2228	20	14	to	to	PART
bjmsr-2228	20	15	diverse	diverse	VERB
bjmsr-2228	20	16	consumer	consumer	NOUN
bjmsr-2228	20	17	preferences	preference	NOUN
bjmsr-2228	20	18	for	for	ADP
bjmsr-2228	20	19	successful	successful	ADJ
bjmsr-2228	20	20	campaigns	campaign	NOUN
bjmsr-2228	20	21	.	.	PUNCT
bjmsr-2228	21	1	ultimately	ultimately	ADV
bjmsr-2228	21	2	,	,	PUNCT
bjmsr-2228	21	3	the	the	DET
bjmsr-2228	21	4	study	study	NOUN
bjmsr-2228	21	5	encourages	encourage	VERB
bjmsr-2228	21	6	marketers	marketer	NOUN
bjmsr-2228	21	7	to	to	PART
bjmsr-2228	21	8	effectively	effectively	ADV
bjmsr-2228	21	9	utilise	utilise	VERB
bjmsr-2228	21	10	youtube	youtube	NOUN
bjmsr-2228	21	11	influencers	influencer	NOUN
bjmsr-2228	21	12	to	to	PART
bjmsr-2228	21	13	capture	capture	VERB
bjmsr-2228	21	14	consumer	consumer	NOUN
bjmsr-2228	21	15	engagement	engagement	NOUN
bjmsr-2228	21	16	to	to	PART
bjmsr-2228	21	17	drive	drive	VERB
bjmsr-2228	21	18	maximum	maximum	ADJ
bjmsr-2228	21	19	impact	impact	NOUN
bjmsr-2228	21	20	on	on	ADP
bjmsr-2228	21	21	revenue	revenue	NOUN
bjmsr-2228	21	22	within	within	ADP
bjmsr-2228	21	23	the	the	DET
bjmsr-2228	21	24	tamil	tamil	PROPN
bjmsr-2228	21	25	audience	audience	NOUN
bjmsr-2228	21	26	segment	segment	NOUN
bjmsr-2228	21	27	.	.	PUNCT
bjmsr-2228	22	1	©	©	ADP
bjmsr-2228	22	2	2024	2024	NUM
bjmsr-2228	22	3	by	by	ADP
bjmsr-2228	22	4	the	the	DET
bjmsr-2228	22	5	authors	author	NOUN
bjmsr-2228	22	6	.	.	PUNCT
bjmsr-2228	23	1	licensee	licensee	PROPN
bjmsr-2228	23	2	cribfb	cribfb	PROPN
bjmsr-2228	23	3	,	,	PUNCT
bjmsr-2228	23	4	usa	usa	PROPN
bjmsr-2228	23	5	.	.	PROPN
bjmsr-2228	24	1	this	this	DET
bjmsr-2228	24	2	open	open	ADJ
bjmsr-2228	24	3	-	-	PUNCT
bjmsr-2228	24	4	access	access	NOUN
bjmsr-2228	24	5	article	article	NOUN
bjmsr-2228	24	6	is	be	AUX
bjmsr-2228	24	7	distributed	distribute	VERB
bjmsr-2228	24	8	under	under	ADP
bjmsr-2228	24	9	the	the	DET
bjmsr-2228	24	10	terms	term	NOUN
bjmsr-2228	24	11	and	and	CCONJ
bjmsr-2228	24	12	conditions	condition	NOUN
bjmsr-2228	24	13	of	of	ADP
bjmsr-2228	24	14	the	the	DET
bjmsr-2228	24	15	creative	creative	ADJ
bjmsr-2228	24	16	commons	common	NOUN
bjmsr-2228	24	17	attribution	attribution	NOUN
bjmsr-2228	24	18	(	(	PUNCT
bjmsr-2228	24	19	cc	cc	NOUN
bjmsr-2228	24	20	by	by	ADP
bjmsr-2228	24	21	)	)	PUNCT
bjmsr-2228	24	22	license	license	NOUN
bjmsr-2228	24	23	(	(	PUNCT
bjmsr-2228	24	24	http://creativecommons.org/licenses/by/4.0	http://creativecommons.org/licenses/by/4.0	NOUN
bjmsr-2228	24	25	)	)	PUNCT
bjmsr-2228	24	26	.	.	PUNCT
bjmsr-2228	25	1	introduction	introduction	NOUN
bjmsr-2228	25	2	influencer	influencer	NOUN
bjmsr-2228	25	3	marketing	marketing	NOUN
bjmsr-2228	25	4	is	be	AUX
bjmsr-2228	25	5	being	be	AUX
bjmsr-2228	25	6	touted	tout	VERB
bjmsr-2228	25	7	as	as	ADP
bjmsr-2228	25	8	a	a	DET
bjmsr-2228	25	9	crucial	crucial	ADJ
bjmsr-2228	25	10	tactic	tactic	NOUN
bjmsr-2228	25	11	used	use	VERB
bjmsr-2228	25	12	by	by	ADP
bjmsr-2228	25	13	organisations	organisation	NOUN
bjmsr-2228	25	14	to	to	PART
bjmsr-2228	25	15	connect	connect	VERB
bjmsr-2228	25	16	with	with	ADP
bjmsr-2228	25	17	customers	customer	NOUN
bjmsr-2228	25	18	and	and	CCONJ
bjmsr-2228	25	19	increase	increase	VERB
bjmsr-2228	25	20	product	product	NOUN
bjmsr-2228	25	21	engagement	engagement	NOUN
bjmsr-2228	25	22	lately	lately	ADV
bjmsr-2228	25	23	(	(	PUNCT
bjmsr-2228	25	24	ozuem	ozuem	PROPN
bjmsr-2228	25	25	&	&	CCONJ
bjmsr-2228	25	26	willis	willis	PROPN
bjmsr-2228	25	27	,	,	PUNCT
bjmsr-2228	25	28	2022	2022	NUM
bjmsr-2228	25	29	)	)	PUNCT
bjmsr-2228	25	30	.	.	PUNCT
bjmsr-2228	26	1	this	this	DET
bjmsr-2228	26	2	method	method	NOUN
bjmsr-2228	26	3	utilizes	utilize	VERB
bjmsr-2228	26	4	the	the	DET
bjmsr-2228	26	5	credibility	credibility	NOUN
bjmsr-2228	26	6	and	and	CCONJ
bjmsr-2228	26	7	popularity	popularity	NOUN
bjmsr-2228	26	8	of	of	ADP
bjmsr-2228	26	9	social	social	ADJ
bjmsr-2228	26	10	media	medium	NOUN
bjmsr-2228	26	11	personalities	personality	NOUN
bjmsr-2228	26	12	to	to	ADP
bjmsr-2228	26	13	influence	influence	NOUN
bjmsr-2228	26	14	purchasing	purchasing	NOUN
bjmsr-2228	26	15	decisions	decision	NOUN
bjmsr-2228	26	16	,	,	PUNCT
bjmsr-2228	26	17	changing	change	VERB
bjmsr-2228	26	18	how	how	SCONJ
bjmsr-2228	26	19	brands	brand	NOUN
bjmsr-2228	26	20	interact	interact	VERB
bjmsr-2228	26	21	with	with	ADP
bjmsr-2228	26	22	their	their	PRON
bjmsr-2228	26	23	target	target	NOUN
bjmsr-2228	26	24	markets	market	NOUN
bjmsr-2228	26	25	(	(	PUNCT
bjmsr-2228	26	26	saima	saima	PROPN
bjmsr-2228	26	27	&	&	CCONJ
bjmsr-2228	26	28	khan	khan	PROPN
bjmsr-2228	26	29	,	,	PUNCT
bjmsr-2228	26	30	2020	2020	NUM
bjmsr-2228	26	31	)	)	PUNCT
bjmsr-2228	26	32	.	.	PUNCT
bjmsr-2228	27	1	as	as	SCONJ
bjmsr-2228	27	2	influencers	influencer	NOUN
bjmsr-2228	27	3	gain	gain	VERB
bjmsr-2228	27	4	trust	trust	NOUN
bjmsr-2228	27	5	in	in	ADP
bjmsr-2228	27	6	the	the	DET
bjmsr-2228	27	7	online	online	ADJ
bjmsr-2228	27	8	world	world	NOUN
bjmsr-2228	27	9	(	(	PUNCT
bjmsr-2228	27	10	hossain	hossain	PROPN
bjmsr-2228	27	11	&	&	CCONJ
bjmsr-2228	27	12	alam	alam	PROPN
bjmsr-2228	27	13	,	,	PUNCT
bjmsr-2228	27	14	2022	2022	NUM
bjmsr-2228	27	15	)	)	PUNCT
bjmsr-2228	27	16	,	,	PUNCT
bjmsr-2228	27	17	their	their	PRON
bjmsr-2228	27	18	endorsements	endorsement	NOUN
bjmsr-2228	27	19	can	can	AUX
bjmsr-2228	27	20	significantly	significantly	ADV
bjmsr-2228	27	21	impact	impact	VERB
bjmsr-2228	27	22	consumer	consumer	NOUN
bjmsr-2228	27	23	choices	choice	NOUN
bjmsr-2228	27	24	(	(	PUNCT
bjmsr-2228	27	25	pop	pop	VERB
bjmsr-2228	27	26	et	et	NOUN
bjmsr-2228	27	27	al	al	PROPN
bjmsr-2228	27	28	.	.	PROPN
bjmsr-2228	27	29	,	,	PUNCT
bjmsr-2228	27	30	2022	2022	NUM
bjmsr-2228	27	31	)	)	PUNCT
bjmsr-2228	27	32	.	.	PUNCT
bjmsr-2228	28	1	this	this	DET
bjmsr-2228	28	2	change	change	NOUN
bjmsr-2228	28	3	is	be	AUX
bjmsr-2228	28	4	especially	especially	ADV
bjmsr-2228	28	5	noticeable	noticeable	ADJ
bjmsr-2228	28	6	in	in	ADP
bjmsr-2228	28	7	markets	market	NOUN
bjmsr-2228	28	8	where	where	SCONJ
bjmsr-2228	28	9	traditional	traditional	ADJ
bjmsr-2228	28	10	advertising	advertising	NOUN
bjmsr-2228	28	11	is	be	AUX
bjmsr-2228	28	12	becoming	become	VERB
bjmsr-2228	28	13	less	less	ADV
bjmsr-2228	28	14	effective	effective	ADJ
bjmsr-2228	28	15	(	(	PUNCT
bjmsr-2228	28	16	campbell	campbell	PROPN
bjmsr-2228	28	17	&	&	CCONJ
bjmsr-2228	28	18	farrell	farrell	PROPN
bjmsr-2228	28	19	,	,	PUNCT
bjmsr-2228	28	20	2020	2020	NUM
bjmsr-2228	28	21	;	;	PUNCT
bjmsr-2228	28	22	karagür	karagür	NOUN
bjmsr-2228	28	23	et	et	PROPN
bjmsr-2228	28	24	al	al	PROPN
bjmsr-2228	28	25	.	.	PROPN
bjmsr-2228	28	26	,	,	PUNCT
bjmsr-2228	28	27	2022	2022	NUM
bjmsr-2228	28	28	)	)	PUNCT
bjmsr-2228	28	29	.	.	PUNCT
bjmsr-2228	29	1	additionally	additionally	ADV
bjmsr-2228	29	2	,	,	PUNCT
bjmsr-2228	29	3	the	the	DET
bjmsr-2228	29	4	growth	growth	NOUN
bjmsr-2228	29	5	of	of	ADP
bjmsr-2228	29	6	direct	direct	ADJ
bjmsr-2228	29	7	-	-	PUNCT
bjmsr-2228	29	8	to	to	ADP
bjmsr-2228	29	9	-	-	PUNCT
bjmsr-2228	29	10	consumer	consumer	NOUN
bjmsr-2228	29	11	models	model	NOUN
bjmsr-2228	29	12	has	have	AUX
bjmsr-2228	29	13	made	make	VERB
bjmsr-2228	29	14	influencer	influencer	NOUN
bjmsr-2228	29	15	partnerships	partnership	NOUN
bjmsr-2228	29	16	vital	vital	ADJ
bjmsr-2228	29	17	for	for	ADP
bjmsr-2228	29	18	brands	brand	NOUN
bjmsr-2228	29	19	aiming	aim	VERB
bjmsr-2228	29	20	to	to	PART
bjmsr-2228	29	21	establish	establish	VERB
bjmsr-2228	29	22	strong	strong	ADJ
bjmsr-2228	29	23	brand	brand	NOUN
bjmsr-2228	29	24	connections	connection	NOUN
bjmsr-2228	29	25	(	(	PUNCT
bjmsr-2228	29	26	andersson	andersson	PROPN
bjmsr-2228	29	27	et	et	PROPN
bjmsr-2228	29	28	al	al	PROPN
bjmsr-2228	29	29	.	.	PROPN
bjmsr-2228	29	30	,	,	PUNCT
bjmsr-2228	29	31	2020	2020	NUM
bjmsr-2228	29	32	)	)	PUNCT
bjmsr-2228	29	33	.	.	PUNCT
bjmsr-2228	30	1	by	by	ADP
bjmsr-2228	30	2	working	work	VERB
bjmsr-2228	30	3	with	with	ADP
bjmsr-2228	30	4	influencers	influencer	NOUN
bjmsr-2228	30	5	,	,	PUNCT
bjmsr-2228	30	6	brands	brand	NOUN
bjmsr-2228	30	7	can	can	AUX
bjmsr-2228	30	8	access	access	VERB
bjmsr-2228	30	9	specific	specific	ADJ
bjmsr-2228	30	10	audiences	audience	NOUN
bjmsr-2228	30	11	and	and	CCONJ
bjmsr-2228	30	12	encourage	encourage	VERB
bjmsr-2228	30	13	community	community	NOUN
bjmsr-2228	30	14	participation	participation	NOUN
bjmsr-2228	30	15	(	(	PUNCT
bjmsr-2228	30	16	fan	fan	NOUN
bjmsr-2228	30	17	et	et	PROPN
bjmsr-2228	30	18	al	al	PROPN
bjmsr-2228	30	19	.	.	PROPN
bjmsr-2228	30	20	,	,	PUNCT
bjmsr-2228	30	21	2023	2023	NUM
bjmsr-2228	30	22	)	)	PUNCT
bjmsr-2228	30	23	.	.	PUNCT
bjmsr-2228	31	1	therefore	therefore	ADV
bjmsr-2228	31	2	,	,	PUNCT
bjmsr-2228	31	3	having	have	VERB
bjmsr-2228	31	4	a	a	DET
bjmsr-2228	31	5	deep	deep	ADJ
bjmsr-2228	31	6	understanding	understanding	NOUN
bjmsr-2228	31	7	of	of	ADP
bjmsr-2228	31	8	influencer	influencer	NOUN
bjmsr-2228	31	9	marketing	marketing	NOUN
bjmsr-2228	31	10	dynamics	dynamic	NOUN
bjmsr-2228	31	11	is	be	AUX
bjmsr-2228	31	12	essential	essential	ADJ
bjmsr-2228	31	13	for	for	ADP
bjmsr-2228	31	14	developing	develop	VERB
bjmsr-2228	31	15	effective	effective	ADJ
bjmsr-2228	31	16	strategies	strategy	NOUN
bjmsr-2228	31	17	that	that	PRON
bjmsr-2228	31	18	appeal	appeal	VERB
bjmsr-2228	31	19	to	to	ADP
bjmsr-2228	31	20	various	various	ADJ
bjmsr-2228	31	21	consumer	consumer	NOUN
bjmsr-2228	31	22	groups	group	NOUN
bjmsr-2228	31	23	.	.	PUNCT
bjmsr-2228	32	1	examining	examine	VERB
bjmsr-2228	32	2	the	the	DET
bjmsr-2228	32	3	youtube	youtube	NOUN
bjmsr-2228	32	4	influencer	influencer	NOUN
bjmsr-2228	32	5	's	's	PART
bjmsr-2228	32	6	impact	impact	NOUN
bjmsr-2228	32	7	on	on	ADP
bjmsr-2228	32	8	the	the	DET
bjmsr-2228	32	9	purchasing	purchase	VERB
bjmsr-2228	32	10	intentions	intention	NOUN
bjmsr-2228	32	11	of	of	ADP
bjmsr-2228	32	12	tamil	tamil	NOUN
bjmsr-2228	32	13	customers	customer	NOUN
bjmsr-2228	32	14	is	be	AUX
bjmsr-2228	32	15	the	the	DET
bjmsr-2228	32	16	key	key	ADJ
bjmsr-2228	32	17	aim	aim	NOUN
bjmsr-2228	32	18	of	of	ADP
bjmsr-2228	32	19	this	this	DET
bjmsr-2228	32	20	study	study	NOUN
bjmsr-2228	32	21	.	.	PUNCT
bjmsr-2228	33	1	the	the	DET
bjmsr-2228	33	2	growing	grow	VERB
bjmsr-2228	33	3	reliance	reliance	NOUN
bjmsr-2228	33	4	on	on	ADP
bjmsr-2228	33	5	digital	digital	ADJ
bjmsr-2228	33	6	platforms	platform	NOUN
bjmsr-2228	33	7	drives	drive	VERB
bjmsr-2228	33	8	this	this	DET
bjmsr-2228	33	9	research	research	NOUN
bjmsr-2228	33	10	to	to	PART
bjmsr-2228	33	11	promote	promote	VERB
bjmsr-2228	33	12	products	product	NOUN
bjmsr-2228	33	13	and	and	CCONJ
bjmsr-2228	33	14	the	the	DET
bjmsr-2228	33	15	unique	unique	ADJ
bjmsr-2228	33	16	cultural	cultural	ADJ
bjmsr-2228	33	17	dynamics	dynamic	NOUN
bjmsr-2228	33	18	that	that	PRON
bjmsr-2228	33	19	impact	impact	VERB
bjmsr-2228	33	20	consumer	consumer	NOUN
bjmsr-2228	33	21	behaviour	behaviour	NOUN
bjmsr-2228	33	22	in	in	ADP
bjmsr-2228	33	23	india	india	PROPN
bjmsr-2228	33	24	.	.	PUNCT
bjmsr-2228	34	1	this	this	DET
bjmsr-2228	34	2	research	research	NOUN
bjmsr-2228	34	3	is	be	AUX
bjmsr-2228	34	4	particularly	particularly	ADV
bjmsr-2228	34	5	relevant	relevant	ADJ
bjmsr-2228	34	6	in	in	ADP
bjmsr-2228	34	7	today	today	NOUN
bjmsr-2228	34	8	's	's	PART
bjmsr-2228	34	9	rapidly	rapidly	ADV
bjmsr-2228	34	10	changing	change	VERB
bjmsr-2228	34	11	market	market	NOUN
bjmsr-2228	34	12	,	,	PUNCT
bjmsr-2228	34	13	where	where	SCONJ
bjmsr-2228	34	14	influencer	influencer	NOUN
bjmsr-2228	34	15	marketing	marketing	NOUN
bjmsr-2228	34	16	is	be	AUX
bjmsr-2228	34	17	becoming	become	VERB
bjmsr-2228	34	18	a	a	DET
bjmsr-2228	34	19	key	key	ADJ
bjmsr-2228	34	20	aspect	aspect	NOUN
bjmsr-2228	34	21	of	of	ADP
bjmsr-2228	34	22	brand	brand	NOUN
bjmsr-2228	34	23	engagement	engagement	NOUN
bjmsr-2228	34	24	.	.	PUNCT
bjmsr-2228	35	1	even	even	ADV
bjmsr-2228	35	2	with	with	ADP
bjmsr-2228	35	3	influencer	influencer	NOUN
bjmsr-2228	35	4	marketing	marketing	NOUN
bjmsr-2228	35	5	's	's	PART
bjmsr-2228	35	6	rise	rise	NOUN
bjmsr-2228	35	7	,	,	PUNCT
bjmsr-2228	35	8	a	a	DET
bjmsr-2228	35	9	thorough	thorough	ADJ
bjmsr-2228	35	10	grasp	grasp	NOUN
bjmsr-2228	35	11	of	of	ADP
bjmsr-2228	35	12	the	the	DET
bjmsr-2228	35	13	particular	particular	ADJ
bjmsr-2228	35	14	elements	element	NOUN
bjmsr-2228	35	15	influencing	influence	VERB
bjmsr-2228	35	16	customer	customer	NOUN
bjmsr-2228	35	17	behaviour	behaviour	NOUN
bjmsr-2228	35	18	in	in	ADP
bjmsr-2228	35	19	niche	niche	NOUN
bjmsr-2228	35	20	markets	market	NOUN
bjmsr-2228	35	21	still	still	ADV
bjmsr-2228	35	22	needs	need	VERB
bjmsr-2228	35	23	to	to	PART
bjmsr-2228	35	24	be	be	AUX
bjmsr-2228	35	25	developed	develop	VERB
bjmsr-2228	35	26	.	.	PUNCT
bjmsr-2228	36	1	by	by	ADP
bjmsr-2228	36	2	looking	look	VERB
bjmsr-2228	36	3	at	at	ADP
bjmsr-2228	36	4	the	the	DET
bjmsr-2228	36	5	connection	connection	NOUN
bjmsr-2228	36	6	between	between	ADP
bjmsr-2228	36	7	consumer	consumer	NOUN
bjmsr-2228	36	8	purchase	purchase	NOUN
bjmsr-2228	36	9	intentions	intention	NOUN
bjmsr-2228	36	10	and	and	CCONJ
bjmsr-2228	36	11	influencer	influencer	NOUN
bjmsr-2228	36	12	traits	trait	NOUN
bjmsr-2228	36	13	,	,	PUNCT
bjmsr-2228	36	14	the	the	DET
bjmsr-2228	36	15	study	study	NOUN
bjmsr-2228	36	16	attempts	attempt	VERB
bjmsr-2228	36	17	to	to	PART
bjmsr-2228	36	18	fill	fill	VERB
bjmsr-2228	36	19	this	this	DET
bjmsr-2228	36	20	gap	gap	NOUN
bjmsr-2228	36	21	.	.	PUNCT
bjmsr-2228	37	1	through	through	ADP
bjmsr-2228	37	2	a	a	DET
bjmsr-2228	37	3	focus	focus	NOUN
bjmsr-2228	37	4	on	on	ADP
bjmsr-2228	37	5	tamil	tamil	NOUN
bjmsr-2228	37	6	customers	customer	NOUN
bjmsr-2228	37	7	,	,	PUNCT
bjmsr-2228	37	8	this	this	DET
bjmsr-2228	37	9	study	study	NOUN
bjmsr-2228	37	10	delivers	deliver	VERB
bjmsr-2228	37	11	targeted	targeted	ADJ
bjmsr-2228	37	12	insights	insight	NOUN
bjmsr-2228	37	13	that	that	PRON
bjmsr-2228	37	14	enhance	enhance	VERB
bjmsr-2228	37	15	the	the	DET
bjmsr-2228	37	16	effectiveness	effectiveness	NOUN
bjmsr-2228	37	17	of	of	ADP
bjmsr-2228	37	18	marketing	marketing	NOUN
bjmsr-2228	37	19	campaigns	campaign	NOUN
bjmsr-2228	37	20	.	.	PUNCT
bjmsr-2228	38	1	the	the	DET
bjmsr-2228	38	2	study	study	NOUN
bjmsr-2228	38	3	1corresponding	1corresponding	PROPN
bjmsr-2228	38	4	author	author	NOUN
bjmsr-2228	38	5	:	:	PUNCT
bjmsr-2228	38	6	orcid	orcid	PROPN
bjmsr-2228	38	7	i	i	PRON
bjmsr-2228	38	8	d	d	NOUN
bjmsr-2228	38	9	:	:	PUNCT
bjmsr-2228	38	10	0009	0009	NUM
bjmsr-2228	38	11	-	-	PUNCT
bjmsr-2228	38	12	0004	0004	NUM
bjmsr-2228	38	13	-	-	PUNCT
bjmsr-2228	38	14	1104	1104	NUM
bjmsr-2228	38	15	-	-	PUNCT
bjmsr-2228	38	16	2748	2748	NUM
bjmsr-2228	38	17	©	©	ADP
bjmsr-2228	38	18	2024	2024	NUM
bjmsr-2228	38	19	by	by	ADP
bjmsr-2228	38	20	the	the	DET
bjmsr-2228	38	21	authors	author	NOUN
bjmsr-2228	38	22	.	.	PUNCT
bjmsr-2228	39	1	hosting	host	VERB
bjmsr-2228	39	2	by	by	ADP
bjmsr-2228	39	3	cribfb	cribfb	PROPN
bjmsr-2228	39	4	.	.	PUNCT
bjmsr-2228	40	1	peer	peer	NOUN
bjmsr-2228	40	2	review	review	NOUN
bjmsr-2228	40	3	is	be	AUX
bjmsr-2228	40	4	the	the	DET
bjmsr-2228	40	5	responsibility	responsibility	NOUN
bjmsr-2228	40	6	of	of	ADP
bjmsr-2228	40	7	cribfb	cribfb	PROPN
bjmsr-2228	40	8	,	,	PUNCT
bjmsr-2228	40	9	usa	usa	PROPN
bjmsr-2228	41	1	.	.	PROPN
bjmsr-2228	41	2	https://doi.org/10.46281/bjmsr.v9i3.2228	https://doi.org/10.46281/bjmsr.v9i3.2228	PROPN
bjmsr-2228	41	3	to	to	PART
bjmsr-2228	41	4	cite	cite	VERB
bjmsr-2228	41	5	this	this	DET
bjmsr-2228	41	6	article	article	NOUN
bjmsr-2228	41	7	:	:	PUNCT
bjmsr-2228	41	8	rose	rise	VERB
bjmsr-2228	41	9	,	,	PUNCT
bjmsr-2228	41	10	m.	m.	NOUN
bjmsr-2228	41	11	p.	p.	PROPN
bjmsr-2228	41	12	,	,	PUNCT
bjmsr-2228	41	13	&	&	CCONJ
bjmsr-2228	41	14	shanthi	shanthi	PROPN
bjmsr-2228	41	15	,	,	PUNCT
bjmsr-2228	41	16	r.	r.	PROPN
bjmsr-2228	41	17	(	(	PUNCT
bjmsr-2228	41	18	2024	2024	NUM
bjmsr-2228	41	19	)	)	PUNCT
bjmsr-2228	41	20	.	.	PUNCT
bjmsr-2228	42	1	amplifying	amplify	VERB
bjmsr-2228	42	2	brand	brand	NOUN
bjmsr-2228	42	3	reach	reach	VERB
bjmsr-2228	42	4	through	through	ADP
bjmsr-2228	42	5	youtube	youtube	NOUN
bjmsr-2228	42	6	influencers	influencer	NOUN
bjmsr-2228	42	7	.	.	PUNCT
bjmsr-2228	43	1	bangladesh	bangladesh	PROPN
bjmsr-2228	43	2	journal	journal	PROPN
bjmsr-2228	43	3	of	of	ADP
bjmsr-2228	43	4	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	43	5	scientific	scientific	ADJ
bjmsr-2228	43	6	research	research	NOUN
bjmsr-2228	43	7	,	,	PUNCT
bjmsr-2228	43	8	9(3	9(3	NUM
bjmsr-2228	43	9	)	)	PUNCT
bjmsr-2228	43	10	,	,	PUNCT
bjmsr-2228	43	11	12	12	NUM
bjmsr-2228	43	12	-	-	SYM
bjmsr-2228	43	13	20	20	NUM
bjmsr-2228	43	14	.	.	PUNCT
bjmsr-2228	44	1	https://doi.org/10.46281/bjmsr.v9i3.2228	https://doi.org/10.46281/bjmsr.v9i3.2228	PROPN
bjmsr-2228	44	2	http://creativecommons.org/licenses/by/4.0/	http://creativecommons.org/licenses/by/4.0/	PROPN
bjmsr-2228	44	3	)	)	PUNCT
bjmsr-2228	44	4	http://creativecommons.org/licenses/by/4.0/	http://creativecommons.org/licenses/by/4.0/	PROPN
bjmsr-2228	44	5	)	)	PUNCT
bjmsr-2228	44	6	https://www.openaccess.nl/en	https://www.openaccess.nl/en	PROPN
bjmsr-2228	44	7	https://doi.org/10.46281/bjmsr.v9i3.2228	https://doi.org/10.46281/bjmsr.v9i3.2228	PROPN
bjmsr-2228	44	8	https://orcid.org/0009-0004-1104-2748	https://orcid.org/0009-0004-1104-2748	PROPN
bjmsr-2228	44	9	https://orcid.org/0000-0003-3125-4241	https://orcid.org/0000-0003-3125-4241	PROPN
bjmsr-2228	44	10	rose	rise	VERB
bjmsr-2228	44	11	&	&	CCONJ
bjmsr-2228	44	12	shanthi	shanthi	PROPN
bjmsr-2228	44	13	,	,	PUNCT
bjmsr-2228	44	14	bangladesh	bangladesh	PROPN
bjmsr-2228	44	15	journal	journal	NOUN
bjmsr-2228	44	16	of	of	ADP
bjmsr-2228	44	17	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	44	18	scientific	scientific	ADJ
bjmsr-2228	44	19	research	research	NOUN
bjmsr-2228	44	20	9(3	9(3	NUM
bjmsr-2228	44	21	)	)	PUNCT
bjmsr-2228	44	22	(	(	PUNCT
bjmsr-2228	44	23	2024	2024	NUM
bjmsr-2228	44	24	)	)	PUNCT
bjmsr-2228	44	25	,	,	PUNCT
bjmsr-2228	44	26	12	12	NUM
bjmsr-2228	44	27	-	-	SYM
bjmsr-2228	44	28	20	20	NUM
bjmsr-2228	44	29	13	13	NUM
bjmsr-2228	44	30	utilizes	utilize	VERB
bjmsr-2228	44	31	a	a	DET
bjmsr-2228	44	32	structured	structured	ADJ
bjmsr-2228	44	33	questionnaire	questionnaire	NOUN
bjmsr-2228	44	34	to	to	PART
bjmsr-2228	44	35	gather	gather	VERB
bjmsr-2228	44	36	primary	primary	ADJ
bjmsr-2228	44	37	data	datum	NOUN
bjmsr-2228	44	38	from	from	ADP
bjmsr-2228	44	39	201	201	NUM
bjmsr-2228	44	40	respondents	respondent	NOUN
bjmsr-2228	44	41	who	who	PRON
bjmsr-2228	44	42	actively	actively	ADV
bjmsr-2228	44	43	follow	follow	VERB
bjmsr-2228	44	44	tamil	tamil	PROPN
bjmsr-2228	44	45	youtube	youtube	NOUN
bjmsr-2228	44	46	influencers	influencer	NOUN
bjmsr-2228	44	47	.	.	PUNCT
bjmsr-2228	45	1	data	datum	NOUN
bjmsr-2228	45	2	will	will	AUX
bjmsr-2228	45	3	be	be	AUX
bjmsr-2228	45	4	examined	examine	VERB
bjmsr-2228	45	5	using	use	VERB
bjmsr-2228	45	6	statistical	statistical	ADJ
bjmsr-2228	45	7	techniques	technique	NOUN
bjmsr-2228	45	8	like	like	ADP
bjmsr-2228	45	9	one	one	NUM
bjmsr-2228	45	10	-	-	PUNCT
bjmsr-2228	45	11	way	way	NOUN
bjmsr-2228	45	12	anova	anova	PROPN
bjmsr-2228	45	13	,	,	PUNCT
bjmsr-2228	45	14	pearson	pearson	NOUN
bjmsr-2228	45	15	correlation	correlation	NOUN
bjmsr-2228	45	16	,	,	PUNCT
bjmsr-2228	45	17	and	and	CCONJ
bjmsr-2228	45	18	multiple	multiple	ADJ
bjmsr-2228	45	19	regression	regression	NOUN
bjmsr-2228	45	20	to	to	PART
bjmsr-2228	45	21	draw	draw	VERB
bjmsr-2228	45	22	meaningful	meaningful	ADJ
bjmsr-2228	45	23	conclusions	conclusion	NOUN
bjmsr-2228	45	24	.	.	PUNCT
bjmsr-2228	46	1	the	the	DET
bjmsr-2228	46	2	subsequent	subsequent	ADJ
bjmsr-2228	46	3	sections	section	NOUN
bjmsr-2228	46	4	will	will	AUX
bjmsr-2228	46	5	delve	delve	VERB
bjmsr-2228	46	6	into	into	ADP
bjmsr-2228	46	7	the	the	DET
bjmsr-2228	46	8	methodology	methodology	NOUN
bjmsr-2228	46	9	,	,	PUNCT
bjmsr-2228	46	10	results	result	NOUN
bjmsr-2228	46	11	,	,	PUNCT
bjmsr-2228	46	12	and	and	CCONJ
bjmsr-2228	46	13	conclusion	conclusion	NOUN
bjmsr-2228	46	14	.	.	PUNCT
bjmsr-2228	47	1	the	the	DET
bjmsr-2228	47	2	study	study	NOUN
bjmsr-2228	47	3	intends	intend	VERB
bjmsr-2228	47	4	to	to	PART
bjmsr-2228	47	5	add	add	VERB
bjmsr-2228	47	6	to	to	ADP
bjmsr-2228	47	7	the	the	DET
bjmsr-2228	47	8	existing	exist	VERB
bjmsr-2228	47	9	literature	literature	NOUN
bjmsr-2228	47	10	by	by	ADP
bjmsr-2228	47	11	evaluating	evaluate	VERB
bjmsr-2228	47	12	the	the	DET
bjmsr-2228	47	13	youtuber	youtuber	NOUN
bjmsr-2228	47	14	's	's	PART
bjmsr-2228	47	15	impact	impact	NOUN
bjmsr-2228	47	16	on	on	ADP
bjmsr-2228	47	17	consumer	consumer	NOUN
bjmsr-2228	47	18	buying	buying	NOUN
bjmsr-2228	47	19	decisions	decision	NOUN
bjmsr-2228	47	20	among	among	ADP
bjmsr-2228	47	21	tamil	tamil	NOUN
bjmsr-2228	47	22	customers	customer	NOUN
bjmsr-2228	47	23	.	.	PUNCT
bjmsr-2228	48	1	to	to	PART
bjmsr-2228	48	2	help	help	VERB
bjmsr-2228	48	3	brands	brand	NOUN
bjmsr-2228	48	4	maximise	maximise	VERB
bjmsr-2228	48	5	their	their	PRON
bjmsr-2228	48	6	influencer	influencer	NOUN
bjmsr-2228	48	7	partnerships	partnership	NOUN
bjmsr-2228	48	8	in	in	ADP
bjmsr-2228	48	9	a	a	DET
bjmsr-2228	48	10	culturally	culturally	ADV
bjmsr-2228	48	11	appropriate	appropriate	ADJ
bjmsr-2228	48	12	way	way	NOUN
bjmsr-2228	48	13	,	,	PUNCT
bjmsr-2228	48	14	this	this	DET
bjmsr-2228	48	15	paper	paper	NOUN
bjmsr-2228	48	16	presents	present	VERB
bjmsr-2228	48	17	a	a	DET
bjmsr-2228	48	18	comprehensive	comprehensive	ADJ
bjmsr-2228	48	19	analysis	analysis	NOUN
bjmsr-2228	48	20	of	of	ADP
bjmsr-2228	48	21	how	how	SCONJ
bjmsr-2228	48	22	influencer	influencer	NOUN
bjmsr-2228	48	23	marketing	marketing	NOUN
bjmsr-2228	48	24	might	might	AUX
bjmsr-2228	48	25	successfully	successfully	ADV
bjmsr-2228	48	26	impact	impact	VERB
bjmsr-2228	48	27	consumers	consumer	NOUN
bjmsr-2228	48	28	'	'	PART
bjmsr-2228	48	29	purchase	purchase	NOUN
bjmsr-2228	48	30	intentions	intention	NOUN
bjmsr-2228	48	31	.	.	PUNCT
bjmsr-2228	49	1	literature	literature	NOUN
bjmsr-2228	49	2	review	review	NOUN
bjmsr-2228	49	3	influencer	influencer	NOUN
bjmsr-2228	49	4	marketing	marketing	NOUN
bjmsr-2228	49	5	has	have	AUX
bjmsr-2228	49	6	become	become	VERB
bjmsr-2228	49	7	an	an	DET
bjmsr-2228	49	8	essential	essential	ADJ
bjmsr-2228	49	9	brand	brand	NOUN
bjmsr-2228	49	10	strategy	strategy	NOUN
bjmsr-2228	49	11	,	,	PUNCT
bjmsr-2228	49	12	fundamentally	fundamentally	ADV
bjmsr-2228	49	13	transforming	transform	VERB
bjmsr-2228	49	14	customer	customer	NOUN
bjmsr-2228	49	15	involvement	involvement	NOUN
bjmsr-2228	49	16	and	and	CCONJ
bjmsr-2228	49	17	buying	buy	VERB
bjmsr-2228	49	18	behaviour	behaviour	NOUN
bjmsr-2228	49	19	in	in	ADP
bjmsr-2228	49	20	recent	recent	ADJ
bjmsr-2228	49	21	years	year	NOUN
bjmsr-2228	49	22	(	(	PUNCT
bjmsr-2228	49	23	vrontis	vrontis	NOUN
bjmsr-2228	49	24	et	et	NOUN
bjmsr-2228	49	25	al	al	PROPN
bjmsr-2228	49	26	.	.	PROPN
bjmsr-2228	49	27	,	,	PUNCT
bjmsr-2228	49	28	2021	2021	NUM
bjmsr-2228	49	29	)	)	PUNCT
bjmsr-2228	49	30	.	.	PUNCT
bjmsr-2228	50	1	this	this	DET
bjmsr-2228	50	2	literature	literature	NOUN
bjmsr-2228	50	3	review	review	NOUN
bjmsr-2228	50	4	analyzes	analyze	VERB
bjmsr-2228	50	5	the	the	DET
bjmsr-2228	50	6	evolving	evolve	VERB
bjmsr-2228	50	7	dynamics	dynamic	NOUN
bjmsr-2228	50	8	of	of	ADP
bjmsr-2228	50	9	influencer	influencer	NOUN
bjmsr-2228	50	10	marketing	marketing	NOUN
bjmsr-2228	50	11	,	,	PUNCT
bjmsr-2228	50	12	focusing	focus	VERB
bjmsr-2228	50	13	on	on	ADP
bjmsr-2228	50	14	credibility	credibility	NOUN
bjmsr-2228	50	15	,	,	PUNCT
bjmsr-2228	50	16	content	content	NOUN
bjmsr-2228	50	17	types	type	NOUN
bjmsr-2228	50	18	,	,	PUNCT
bjmsr-2228	50	19	influencer	influencer	NOUN
bjmsr-2228	50	20	characteristics	characteristic	NOUN
bjmsr-2228	50	21	,	,	PUNCT
bjmsr-2228	50	22	and	and	CCONJ
bjmsr-2228	50	23	the	the	DET
bjmsr-2228	50	24	impact	impact	NOUN
bjmsr-2228	50	25	on	on	ADP
bjmsr-2228	50	26	consumer	consumer	NOUN
bjmsr-2228	50	27	purchase	purchase	NOUN
bjmsr-2228	50	28	intentions	intention	NOUN
bjmsr-2228	50	29	.	.	PUNCT
bjmsr-2228	51	1	influencer	influencer	NOUN
bjmsr-2228	51	2	marketing	marketing	NOUN
bjmsr-2228	51	3	significantly	significantly	ADV
bjmsr-2228	51	4	impacts	impact	VERB
bjmsr-2228	51	5	consumers	consumer	NOUN
bjmsr-2228	51	6	'	'	PART
bjmsr-2228	51	7	purchase	purchase	NOUN
bjmsr-2228	51	8	intentions	intention	NOUN
bjmsr-2228	51	9	by	by	ADP
bjmsr-2228	51	10	fostering	foster	VERB
bjmsr-2228	51	11	emotional	emotional	ADJ
bjmsr-2228	51	12	connections	connection	NOUN
bjmsr-2228	51	13	and	and	CCONJ
bjmsr-2228	51	14	trust	trust	NOUN
bjmsr-2228	51	15	(	(	PUNCT
bjmsr-2228	51	16	masuda	masuda	PROPN
bjmsr-2228	51	17	et	et	PROPN
bjmsr-2228	51	18	al	al	PROPN
bjmsr-2228	51	19	.	.	PROPN
bjmsr-2228	51	20	,	,	PUNCT
bjmsr-2228	51	21	2022	2022	NUM
bjmsr-2228	51	22	)	)	PUNCT
bjmsr-2228	51	23	.	.	PUNCT
bjmsr-2228	52	1	consumers	consumer	NOUN
bjmsr-2228	52	2	are	be	AUX
bjmsr-2228	52	3	more	more	ADV
bjmsr-2228	52	4	inclined	inclined	ADJ
bjmsr-2228	52	5	to	to	PART
bjmsr-2228	52	6	buy	buy	VERB
bjmsr-2228	52	7	advertised	advertised	ADJ
bjmsr-2228	52	8	products	product	NOUN
bjmsr-2228	52	9	of	of	ADP
bjmsr-2228	52	10	influencers	influencer	NOUN
bjmsr-2228	52	11	when	when	SCONJ
bjmsr-2228	52	12	genuine	genuine	ADJ
bjmsr-2228	52	13	content	content	NOUN
bjmsr-2228	52	14	is	be	AUX
bjmsr-2228	52	15	being	be	AUX
bjmsr-2228	52	16	shared	share	VERB
bjmsr-2228	52	17	(	(	PUNCT
bjmsr-2228	52	18	delbaere	delbaere	PROPN
bjmsr-2228	52	19	et	et	PROPN
bjmsr-2228	52	20	al	al	PROPN
bjmsr-2228	52	21	.	.	PROPN
bjmsr-2228	52	22	,	,	PUNCT
bjmsr-2228	52	23	2021	2021	NUM
bjmsr-2228	52	24	;	;	PUNCT
bjmsr-2228	52	25	kapitan	kapitan	PROPN
bjmsr-2228	52	26	et	et	PROPN
bjmsr-2228	52	27	al	al	PROPN
bjmsr-2228	52	28	.	.	PROPN
bjmsr-2228	52	29	,	,	PUNCT
bjmsr-2228	52	30	2022	2022	NUM
bjmsr-2228	52	31	;	;	PUNCT
bjmsr-2228	52	32	ramasamy	ramasamy	NOUN
bjmsr-2228	52	33	et	et	PROPN
bjmsr-2228	52	34	al	al	PROPN
bjmsr-2228	52	35	.	.	PROPN
bjmsr-2228	52	36	,	,	PUNCT
bjmsr-2228	52	37	2024	2024	NUM
bjmsr-2228	52	38	)	)	PUNCT
bjmsr-2228	52	39	.	.	PUNCT
bjmsr-2228	52	40	)	)	PUNCT
bjmsr-2228	52	41	.	.	PUNCT
bjmsr-2228	53	1	this	this	DET
bjmsr-2228	53	2	relationship	relationship	NOUN
bjmsr-2228	53	3	is	be	AUX
bjmsr-2228	53	4	solid	solid	ADJ
bjmsr-2228	53	5	in	in	ADP
bjmsr-2228	53	6	markets	market	NOUN
bjmsr-2228	53	7	where	where	SCONJ
bjmsr-2228	53	8	traditional	traditional	ADJ
bjmsr-2228	53	9	advertising	advertising	NOUN
bjmsr-2228	53	10	has	have	AUX
bjmsr-2228	53	11	diminished	diminish	VERB
bjmsr-2228	53	12	influence	influence	NOUN
bjmsr-2228	53	13	(	(	PUNCT
bjmsr-2228	53	14	nadanyiova	nadanyiova	X
bjmsr-2228	53	15	et	et	PROPN
bjmsr-2228	53	16	al	al	PROPN
bjmsr-2228	53	17	.	.	PROPN
bjmsr-2228	53	18	,	,	PUNCT
bjmsr-2228	53	19	2020	2020	NUM
bjmsr-2228	53	20	)	)	PUNCT
bjmsr-2228	53	21	.	.	PUNCT
bjmsr-2228	54	1	additionally	additionally	ADV
bjmsr-2228	54	2	,	,	PUNCT
bjmsr-2228	54	3	the	the	DET
bjmsr-2228	54	4	alignment	alignment	NOUN
bjmsr-2228	54	5	of	of	ADP
bjmsr-2228	54	6	influencer	influencer	NOUN
bjmsr-2228	54	7	content	content	NOUN
bjmsr-2228	54	8	with	with	ADP
bjmsr-2228	54	9	brand	brand	NOUN
bjmsr-2228	54	10	values	value	NOUN
bjmsr-2228	54	11	enhances	enhance	VERB
bjmsr-2228	54	12	consumer	consumer	NOUN
bjmsr-2228	54	13	commitment	commitment	NOUN
bjmsr-2228	54	14	and	and	CCONJ
bjmsr-2228	54	15	purchase	purchase	NOUN
bjmsr-2228	54	16	likelihood	likelihood	NOUN
bjmsr-2228	54	17	(	(	PUNCT
bjmsr-2228	54	18	bu	bu	INTJ
bjmsr-2228	54	19	et	et	PROPN
bjmsr-2228	54	20	al	al	PROPN
bjmsr-2228	54	21	.	.	PROPN
bjmsr-2228	54	22	,	,	PUNCT
bjmsr-2228	54	23	2022	2022	NUM
bjmsr-2228	54	24	)	)	PUNCT
bjmsr-2228	54	25	.	.	PUNCT
bjmsr-2228	55	1	as	as	ADP
bjmsr-2228	55	2	a	a	DET
bjmsr-2228	55	3	result	result	NOUN
bjmsr-2228	55	4	,	,	PUNCT
bjmsr-2228	55	5	consumers	consumer	NOUN
bjmsr-2228	55	6	often	often	ADV
bjmsr-2228	55	7	rely	rely	VERB
bjmsr-2228	55	8	on	on	ADP
bjmsr-2228	55	9	influencers	influencer	NOUN
bjmsr-2228	55	10	for	for	ADP
bjmsr-2228	55	11	product	product	NOUN
bjmsr-2228	55	12	recommendations	recommendation	NOUN
bjmsr-2228	55	13	,	,	PUNCT
bjmsr-2228	55	14	leading	lead	VERB
bjmsr-2228	55	15	to	to	ADP
bjmsr-2228	55	16	increased	increase	VERB
bjmsr-2228	55	17	sales	sale	NOUN
bjmsr-2228	55	18	and	and	CCONJ
bjmsr-2228	55	19	brand	brand	NOUN
bjmsr-2228	55	20	loyalty	loyalty	NOUN
bjmsr-2228	55	21	(	(	PUNCT
bjmsr-2228	55	22	ramadan	ramadan	PROPN
bjmsr-2228	55	23	&	&	CCONJ
bjmsr-2228	55	24	farah	farah	PROPN
bjmsr-2228	55	25	,	,	PUNCT
bjmsr-2228	55	26	2020	2020	NUM
bjmsr-2228	55	27	)	)	PUNCT
bjmsr-2228	55	28	.	.	PUNCT
bjmsr-2228	56	1	the	the	DET
bjmsr-2228	56	2	emotional	emotional	ADJ
bjmsr-2228	56	3	resonance	resonance	NOUN
bjmsr-2228	56	4	created	create	VERB
bjmsr-2228	56	5	through	through	ADP
bjmsr-2228	56	6	influencer	influencer	NOUN
bjmsr-2228	56	7	interactions	interaction	NOUN
bjmsr-2228	56	8	is	be	AUX
bjmsr-2228	56	9	a	a	DET
bjmsr-2228	56	10	key	key	ADJ
bjmsr-2228	56	11	driver	driver	NOUN
bjmsr-2228	56	12	for	for	ADP
bjmsr-2228	56	13	purchase	purchase	NOUN
bjmsr-2228	56	14	intentions	intention	NOUN
bjmsr-2228	56	15	(	(	PUNCT
bjmsr-2228	56	16	chen	chen	PROPN
bjmsr-2228	56	17	&	&	CCONJ
bjmsr-2228	56	18	yang	yang	PROPN
bjmsr-2228	56	19	,	,	PUNCT
bjmsr-2228	56	20	2023	2023	NUM
bjmsr-2228	56	21	)	)	PUNCT
bjmsr-2228	56	22	.	.	PUNCT
bjmsr-2228	57	1	since	since	SCONJ
bjmsr-2228	57	2	customers	customer	NOUN
bjmsr-2228	57	3	like	like	VERB
bjmsr-2228	57	4	to	to	PART
bjmsr-2228	57	5	interact	interact	VERB
bjmsr-2228	57	6	more	more	ADJ
bjmsr-2228	57	7	with	with	ADP
bjmsr-2228	57	8	influencers	influencer	NOUN
bjmsr-2228	57	9	that	that	PRON
bjmsr-2228	57	10	possess	possess	VERB
bjmsr-2228	57	11	comparable	comparable	ADJ
bjmsr-2228	57	12	qualities	quality	NOUN
bjmsr-2228	57	13	,	,	PUNCT
bjmsr-2228	57	14	the	the	DET
bjmsr-2228	57	15	idea	idea	NOUN
bjmsr-2228	57	16	of	of	ADP
bjmsr-2228	57	17	homophily	homophily	ADV
bjmsr-2228	57	18	substantially	substantially	ADV
bjmsr-2228	57	19	impacts	impact	VERB
bjmsr-2228	57	20	the	the	DET
bjmsr-2228	57	21	efficacy	efficacy	NOUN
bjmsr-2228	57	22	of	of	ADP
bjmsr-2228	57	23	influencer	influencer	NOUN
bjmsr-2228	57	24	marketing	marketing	NOUN
bjmsr-2228	57	25	(	(	PUNCT
bjmsr-2228	57	26	gupta	gupta	PROPN
bjmsr-2228	57	27	et	et	PROPN
bjmsr-2228	57	28	al	al	PROPN
bjmsr-2228	57	29	.	.	PROPN
bjmsr-2228	57	30	,	,	PUNCT
bjmsr-2228	57	31	2023	2023	NUM
bjmsr-2228	57	32	)	)	PUNCT
bjmsr-2228	57	33	.	.	PUNCT
bjmsr-2228	58	1	influencers	influencer	NOUN
bjmsr-2228	58	2	who	who	PRON
bjmsr-2228	58	3	relate	relate	VERB
bjmsr-2228	58	4	to	to	ADP
bjmsr-2228	58	5	consumers	consumer	NOUN
bjmsr-2228	58	6	can	can	AUX
bjmsr-2228	58	7	foster	foster	VERB
bjmsr-2228	58	8	trust	trust	NOUN
bjmsr-2228	58	9	and	and	CCONJ
bjmsr-2228	58	10	authenticity	authenticity	NOUN
bjmsr-2228	58	11	,	,	PUNCT
bjmsr-2228	58	12	making	make	VERB
bjmsr-2228	58	13	their	their	PRON
bjmsr-2228	58	14	recommendations	recommendation	NOUN
bjmsr-2228	58	15	more	more	ADV
bjmsr-2228	58	16	persuasive	persuasive	ADJ
bjmsr-2228	58	17	(	(	PUNCT
bjmsr-2228	58	18	atiq	atiq	INTJ
bjmsr-2228	58	19	et	et	PROPN
bjmsr-2228	58	20	al	al	PROPN
bjmsr-2228	58	21	.	.	PROPN
bjmsr-2228	58	22	,	,	PUNCT
bjmsr-2228	58	23	2022	2022	NUM
bjmsr-2228	58	24	)	)	PUNCT
bjmsr-2228	58	25	.	.	PUNCT
bjmsr-2228	59	1	this	this	DET
bjmsr-2228	59	2	shared	share	VERB
bjmsr-2228	59	3	identity	identity	NOUN
bjmsr-2228	59	4	not	not	PART
bjmsr-2228	59	5	only	only	ADV
bjmsr-2228	59	6	strengthens	strengthen	VERB
bjmsr-2228	59	7	the	the	DET
bjmsr-2228	59	8	influencer	influencer	NOUN
bjmsr-2228	59	9	-	-	PUNCT
bjmsr-2228	59	10	follower	follower	NOUN
bjmsr-2228	59	11	relationship	relationship	NOUN
bjmsr-2228	59	12	but	but	CCONJ
bjmsr-2228	59	13	also	also	ADV
bjmsr-2228	59	14	enhances	enhance	VERB
bjmsr-2228	59	15	brand	brand	NOUN
bjmsr-2228	59	16	perception	perception	NOUN
bjmsr-2228	59	17	(	(	PUNCT
bjmsr-2228	59	18	farivar	farivar	PROPN
bjmsr-2228	59	19	&	&	CCONJ
bjmsr-2228	59	20	wang	wang	PROPN
bjmsr-2228	59	21	,	,	PUNCT
bjmsr-2228	59	22	2022	2022	NUM
bjmsr-2228	59	23	)	)	PUNCT
bjmsr-2228	59	24	.	.	PUNCT
bjmsr-2228	60	1	moreover	moreover	ADV
bjmsr-2228	60	2	,	,	PUNCT
bjmsr-2228	60	3	increased	increase	VERB
bjmsr-2228	60	4	engagement	engagement	NOUN
bjmsr-2228	60	5	rates	rate	NOUN
bjmsr-2228	60	6	can	can	AUX
bjmsr-2228	60	7	also	also	ADV
bjmsr-2228	60	8	result	result	VERB
bjmsr-2228	60	9	from	from	ADP
bjmsr-2228	60	10	influencers	influencer	NOUN
bjmsr-2228	60	11	and	and	CCONJ
bjmsr-2228	60	12	their	their	PRON
bjmsr-2228	60	13	audience	audience	NOUN
bjmsr-2228	60	14	having	have	VERB
bjmsr-2228	60	15	similar	similar	ADJ
bjmsr-2228	60	16	demographic	demographic	ADJ
bjmsr-2228	60	17	and	and	CCONJ
bjmsr-2228	60	18	lifestyle	lifestyle	NOUN
bjmsr-2228	60	19	characteristics	characteristic	NOUN
bjmsr-2228	60	20	.	.	PUNCT
bjmsr-2228	61	1	(	(	PUNCT
bjmsr-2228	61	2	hazari	hazari	PROPN
bjmsr-2228	61	3	&	&	CCONJ
bjmsr-2228	61	4	sethna	sethna	NOUN
bjmsr-2228	61	5	,	,	PUNCT
bjmsr-2228	61	6	2023	2023	NUM
bjmsr-2228	61	7	;	;	PUNCT
bjmsr-2228	61	8	hudders	hudder	NOUN
bjmsr-2228	61	9	&	&	CCONJ
bjmsr-2228	61	10	de	de	PROPN
bjmsr-2228	61	11	jans	jan	NOUN
bjmsr-2228	61	12	,	,	PUNCT
bjmsr-2228	61	13	2022	2022	NUM
bjmsr-2228	61	14	)	)	PUNCT
bjmsr-2228	61	15	.	.	PUNCT
bjmsr-2228	62	1	consequently	consequently	ADV
bjmsr-2228	62	2	,	,	PUNCT
bjmsr-2228	62	3	brands	brand	NOUN
bjmsr-2228	62	4	often	often	ADV
bjmsr-2228	62	5	prioritize	prioritize	VERB
bjmsr-2228	62	6	influencers	influencer	NOUN
bjmsr-2228	62	7	with	with	ADP
bjmsr-2228	62	8	high	high	ADJ
bjmsr-2228	62	9	homophily	homophily	ADV
bjmsr-2228	62	10	to	to	PART
bjmsr-2228	62	11	effectively	effectively	ADV
bjmsr-2228	62	12	reach	reach	VERB
bjmsr-2228	62	13	their	their	PRON
bjmsr-2228	62	14	target	target	NOUN
bjmsr-2228	62	15	demographics	demographic	NOUN
bjmsr-2228	62	16	(	(	PUNCT
bjmsr-2228	62	17	jaiswal	jaiswal	PROPN
bjmsr-2228	62	18	et	et	PROPN
bjmsr-2228	62	19	al	al	PROPN
bjmsr-2228	62	20	.	.	PROPN
bjmsr-2228	62	21	,	,	PUNCT
bjmsr-2228	62	22	2024	2024	NUM
bjmsr-2228	62	23	)	)	PUNCT
bjmsr-2228	62	24	.	.	PUNCT
bjmsr-2228	63	1	this	this	DET
bjmsr-2228	63	2	strategic	strategic	ADJ
bjmsr-2228	63	3	alignment	alignment	NOUN
bjmsr-2228	63	4	is	be	AUX
bjmsr-2228	63	5	essential	essential	ADJ
bjmsr-2228	63	6	for	for	ADP
bjmsr-2228	63	7	optimizing	optimize	VERB
bjmsr-2228	63	8	marketing	marketing	NOUN
bjmsr-2228	63	9	outcomes	outcome	NOUN
bjmsr-2228	63	10	in	in	ADP
bjmsr-2228	63	11	influencer	influencer	NOUN
bjmsr-2228	63	12	campaigns	campaign	NOUN
bjmsr-2228	63	13	(	(	PUNCT
bjmsr-2228	63	14	huynh	huynh	PROPN
bjmsr-2228	63	15	et	et	PROPN
bjmsr-2228	63	16	al	al	PROPN
bjmsr-2228	63	17	.	.	PROPN
bjmsr-2228	63	18	,	,	PUNCT
bjmsr-2228	63	19	2022	2022	NUM
bjmsr-2228	63	20	)	)	PUNCT
bjmsr-2228	63	21	.	.	PUNCT
bjmsr-2228	64	1	expertise	expertise	NOUN
bjmsr-2228	64	2	is	be	AUX
bjmsr-2228	64	3	a	a	DET
bjmsr-2228	64	4	pivotal	pivotal	ADJ
bjmsr-2228	64	5	factor	factor	NOUN
bjmsr-2228	64	6	that	that	PRON
bjmsr-2228	64	7	enhances	enhance	VERB
bjmsr-2228	64	8	the	the	DET
bjmsr-2228	64	9	credibility	credibility	NOUN
bjmsr-2228	64	10	and	and	CCONJ
bjmsr-2228	64	11	effectiveness	effectiveness	NOUN
bjmsr-2228	64	12	of	of	ADP
bjmsr-2228	64	13	influencers	influencer	NOUN
bjmsr-2228	64	14	in	in	ADP
bjmsr-2228	64	15	marketing	marketing	NOUN
bjmsr-2228	64	16	(	(	PUNCT
bjmsr-2228	64	17	alfarraj	alfarraj	VERB
bjmsr-2228	64	18	et	et	PROPN
bjmsr-2228	64	19	al	al	PROPN
bjmsr-2228	64	20	.	.	PROPN
bjmsr-2228	64	21	,	,	PUNCT
bjmsr-2228	64	22	2021	2021	NUM
bjmsr-2228	64	23	;	;	PUNCT
bjmsr-2228	64	24	chopra	chopra	PROPN
bjmsr-2228	64	25	et	et	PROPN
bjmsr-2228	64	26	al	al	PROPN
bjmsr-2228	64	27	.	.	PROPN
bjmsr-2228	64	28	,	,	PUNCT
bjmsr-2228	64	29	2021	2021	NUM
bjmsr-2228	64	30	)	)	PUNCT
bjmsr-2228	64	31	.	.	PUNCT
bjmsr-2228	65	1	influencers	influencer	NOUN
bjmsr-2228	65	2	who	who	PRON
bjmsr-2228	65	3	demonstrate	demonstrate	VERB
bjmsr-2228	65	4	substantial	substantial	ADJ
bjmsr-2228	65	5	knowledge	knowledge	NOUN
bjmsr-2228	65	6	in	in	ADP
bjmsr-2228	65	7	their	their	PRON
bjmsr-2228	65	8	niche	niche	NOUN
bjmsr-2228	65	9	can	can	AUX
bjmsr-2228	65	10	significantly	significantly	ADV
bjmsr-2228	65	11	sway	sway	VERB
bjmsr-2228	65	12	consumer	consumer	NOUN
bjmsr-2228	65	13	decisions	decision	NOUN
bjmsr-2228	65	14	,	,	PUNCT
bjmsr-2228	65	15	leading	lead	VERB
bjmsr-2228	65	16	to	to	ADP
bjmsr-2228	65	17	higher	high	ADJ
bjmsr-2228	65	18	engagement	engagement	NOUN
bjmsr-2228	65	19	and	and	CCONJ
bjmsr-2228	65	20	purchase	purchase	NOUN
bjmsr-2228	65	21	rates	rate	NOUN
bjmsr-2228	65	22	(	(	PUNCT
bjmsr-2228	65	23	prasanthi	prasanthi	INTJ
bjmsr-2228	65	24	et	et	PROPN
bjmsr-2228	65	25	al	al	PROPN
bjmsr-2228	65	26	.	.	PROPN
bjmsr-2228	65	27	,	,	PUNCT
bjmsr-2228	65	28	2024	2024	NUM
bjmsr-2228	65	29	)	)	PUNCT
bjmsr-2228	65	30	.	.	PUNCT
bjmsr-2228	66	1	their	their	PRON
bjmsr-2228	66	2	authority	authority	NOUN
bjmsr-2228	66	3	in	in	ADP
bjmsr-2228	66	4	specific	specific	ADJ
bjmsr-2228	66	5	domains	domain	NOUN
bjmsr-2228	66	6	reinforces	reinforce	VERB
bjmsr-2228	66	7	follower	follower	NOUN
bjmsr-2228	66	8	trust	trust	NOUN
bjmsr-2228	66	9	and	and	CCONJ
bjmsr-2228	66	10	loyalty	loyalty	NOUN
bjmsr-2228	66	11	,	,	PUNCT
bjmsr-2228	66	12	making	make	VERB
bjmsr-2228	66	13	recommendations	recommendation	NOUN
bjmsr-2228	66	14	more	more	ADV
bjmsr-2228	66	15	impactful	impactful	ADJ
bjmsr-2228	66	16	(	(	PUNCT
bjmsr-2228	66	17	ye	ye	INTJ
bjmsr-2228	66	18	et	et	NOUN
bjmsr-2228	66	19	al	al	PROPN
bjmsr-2228	66	20	.	.	PROPN
bjmsr-2228	66	21	,	,	PUNCT
bjmsr-2228	66	22	2021	2021	NUM
bjmsr-2228	66	23	)	)	PUNCT
bjmsr-2228	66	24	.	.	PUNCT
bjmsr-2228	67	1	furthermore	furthermore	ADV
bjmsr-2228	67	2	,	,	PUNCT
bjmsr-2228	67	3	consumers	consumer	NOUN
bjmsr-2228	67	4	often	often	ADV
bjmsr-2228	67	5	seek	seek	VERB
bjmsr-2228	67	6	expertise	expertise	NOUN
bjmsr-2228	67	7	when	when	SCONJ
bjmsr-2228	67	8	evaluating	evaluate	VERB
bjmsr-2228	67	9	product	product	NOUN
bjmsr-2228	67	10	endorsements	endorsement	NOUN
bjmsr-2228	67	11	,	,	PUNCT
bjmsr-2228	67	12	as	as	SCONJ
bjmsr-2228	67	13	it	it	PRON
bjmsr-2228	67	14	directly	directly	ADV
bjmsr-2228	67	15	correlates	correlate	VERB
bjmsr-2228	67	16	with	with	ADP
bjmsr-2228	67	17	perceived	perceive	VERB
bjmsr-2228	67	18	product	product	NOUN
bjmsr-2228	67	19	value	value	NOUN
bjmsr-2228	67	20	(	(	PUNCT
bjmsr-2228	67	21	tsen	tsen	PROPN
bjmsr-2228	67	22	&	&	CCONJ
bjmsr-2228	67	23	cheng	cheng	PROPN
bjmsr-2228	67	24	,	,	PUNCT
bjmsr-2228	67	25	2021	2021	NUM
bjmsr-2228	67	26	)	)	PUNCT
bjmsr-2228	67	27	.	.	PUNCT
bjmsr-2228	68	1	as	as	ADP
bjmsr-2228	68	2	a	a	DET
bjmsr-2228	68	3	result	result	NOUN
bjmsr-2228	68	4	,	,	PUNCT
bjmsr-2228	68	5	brands	brand	NOUN
bjmsr-2228	68	6	strategically	strategically	ADV
bjmsr-2228	68	7	select	select	ADJ
bjmsr-2228	68	8	influencers	influencer	NOUN
bjmsr-2228	68	9	based	base	VERB
bjmsr-2228	68	10	on	on	ADP
bjmsr-2228	68	11	their	their	PRON
bjmsr-2228	68	12	expertise	expertise	NOUN
bjmsr-2228	68	13	to	to	PART
bjmsr-2228	68	14	optimize	optimize	VERB
bjmsr-2228	68	15	campaign	campaign	NOUN
bjmsr-2228	68	16	effectiveness	effectiveness	NOUN
bjmsr-2228	68	17	(	(	PUNCT
bjmsr-2228	68	18	huttula	huttula	PROPN
bjmsr-2228	68	19	&	&	CCONJ
bjmsr-2228	68	20	karjaluoto	karjaluoto	PROPN
bjmsr-2228	68	21	.	.	PROPN
bjmsr-2228	68	22	,	,	PUNCT
bjmsr-2228	68	23	2023	2023	NUM
bjmsr-2228	68	24	)	)	PUNCT
bjmsr-2228	68	25	.	.	PUNCT
bjmsr-2228	69	1	this	this	DET
bjmsr-2228	69	2	focus	focus	NOUN
bjmsr-2228	69	3	on	on	ADP
bjmsr-2228	69	4	specialized	specialized	ADJ
bjmsr-2228	69	5	knowledge	knowledge	NOUN
bjmsr-2228	69	6	drives	drive	NOUN
bjmsr-2228	69	7	purchase	purchase	VERB
bjmsr-2228	69	8	intention	intention	NOUN
bjmsr-2228	69	9	and	and	CCONJ
bjmsr-2228	69	10	solidifies	solidify	VERB
bjmsr-2228	69	11	brand	brand	NOUN
bjmsr-2228	69	12	authority	authority	NOUN
bjmsr-2228	69	13	in	in	ADP
bjmsr-2228	69	14	competitive	competitive	ADJ
bjmsr-2228	69	15	markets	market	NOUN
bjmsr-2228	69	16	(	(	PUNCT
bjmsr-2228	69	17	khan	khan	PROPN
bjmsr-2228	69	18	,	,	PUNCT
bjmsr-2228	69	19	2023	2023	NUM
bjmsr-2228	69	20	)	)	PUNCT
bjmsr-2228	69	21	.	.	PUNCT
bjmsr-2228	70	1	the	the	DET
bjmsr-2228	70	2	rise	rise	NOUN
bjmsr-2228	70	3	of	of	ADP
bjmsr-2228	70	4	sponsored	sponsor	VERB
bjmsr-2228	70	5	advertisements	advertisement	NOUN
bjmsr-2228	70	6	in	in	ADP
bjmsr-2228	70	7	influencer	influencer	NOUN
bjmsr-2228	70	8	marketing	marketing	NOUN
bjmsr-2228	70	9	has	have	AUX
bjmsr-2228	70	10	reshaped	reshape	VERB
bjmsr-2228	70	11	consumer	consumer	NOUN
bjmsr-2228	70	12	perceptions	perception	NOUN
bjmsr-2228	70	13	and	and	CCONJ
bjmsr-2228	70	14	engagement	engagement	NOUN
bjmsr-2228	70	15	(	(	PUNCT
bjmsr-2228	70	16	hudders	hudder	NOUN
bjmsr-2228	70	17	&	&	CCONJ
bjmsr-2228	70	18	de	de	X
bjmsr-2228	70	19	jans	jan	NOUN
bjmsr-2228	70	20	,	,	PUNCT
bjmsr-2228	70	21	2022	2022	NUM
bjmsr-2228	70	22	)	)	PUNCT
bjmsr-2228	70	23	.	.	PUNCT
bjmsr-2228	71	1	despite	despite	SCONJ
bjmsr-2228	71	2	initial	initial	ADJ
bjmsr-2228	71	3	skepticism	skepticism	NOUN
bjmsr-2228	71	4	regarding	regard	VERB
bjmsr-2228	71	5	sponsored	sponsor	VERB
bjmsr-2228	71	6	content	content	NOUN
bjmsr-2228	71	7	,	,	PUNCT
bjmsr-2228	71	8	studies	study	NOUN
bjmsr-2228	71	9	reveal	reveal	VERB
bjmsr-2228	71	10	that	that	SCONJ
bjmsr-2228	71	11	transparent	transparent	ADJ
bjmsr-2228	71	12	disclosure	disclosure	NOUN
bjmsr-2228	71	13	enhances	enhance	VERB
bjmsr-2228	71	14	the	the	DET
bjmsr-2228	71	15	credibility	credibility	NOUN
bjmsr-2228	71	16	of	of	ADP
bjmsr-2228	71	17	influencers	influencer	NOUN
bjmsr-2228	71	18	.	.	PUNCT
bjmsr-2228	72	1	when	when	SCONJ
bjmsr-2228	72	2	influencers	influencer	NOUN
bjmsr-2228	72	3	disclose	disclose	VERB
bjmsr-2228	72	4	their	their	PRON
bjmsr-2228	72	5	collaborations	collaboration	NOUN
bjmsr-2228	72	6	,	,	PUNCT
bjmsr-2228	72	7	it	it	PRON
bjmsr-2228	72	8	builds	build	VERB
bjmsr-2228	72	9	trust	trust	NOUN
bjmsr-2228	72	10	and	and	CCONJ
bjmsr-2228	72	11	improves	improve	VERB
bjmsr-2228	72	12	consumer	consumer	NOUN
bjmsr-2228	72	13	perceptions	perception	NOUN
bjmsr-2228	72	14	of	of	ADP
bjmsr-2228	72	15	the	the	DET
bjmsr-2228	72	16	promoted	promote	VERB
bjmsr-2228	72	17	goods	good	NOUN
bjmsr-2228	72	18	.	.	PUNCT
bjmsr-2228	73	1	furthermore	furthermore	ADV
bjmsr-2228	73	2	,	,	PUNCT
bjmsr-2228	73	3	effective	effective	ADJ
bjmsr-2228	73	4	disclosure	disclosure	NOUN
bjmsr-2228	73	5	practices	practice	NOUN
bjmsr-2228	73	6	can	can	AUX
bjmsr-2228	73	7	mitigate	mitigate	VERB
bjmsr-2228	73	8	negative	negative	ADJ
bjmsr-2228	73	9	perceptions	perception	NOUN
bjmsr-2228	73	10	associated	associate	VERB
bjmsr-2228	73	11	with	with	ADP
bjmsr-2228	73	12	sponsored	sponsor	VERB
bjmsr-2228	73	13	posts	post	NOUN
bjmsr-2228	73	14	,	,	PUNCT
bjmsr-2228	73	15	aligning	align	VERB
bjmsr-2228	73	16	audience	audience	NOUN
bjmsr-2228	73	17	expectations	expectation	NOUN
bjmsr-2228	73	18	with	with	ADP
bjmsr-2228	73	19	marketing	marketing	NOUN
bjmsr-2228	73	20	strategies	strategy	NOUN
bjmsr-2228	73	21	.	.	PUNCT
bjmsr-2228	74	1	this	this	DET
bjmsr-2228	74	2	shift	shift	NOUN
bjmsr-2228	74	3	toward	toward	ADP
bjmsr-2228	74	4	transparency	transparency	NOUN
bjmsr-2228	74	5	in	in	ADP
bjmsr-2228	74	6	influencer	influencer	NOUN
bjmsr-2228	74	7	partnerships	partnership	NOUN
bjmsr-2228	74	8	is	be	AUX
bjmsr-2228	74	9	crucial	crucial	ADJ
bjmsr-2228	74	10	for	for	ADP
bjmsr-2228	74	11	maintaining	maintain	VERB
bjmsr-2228	74	12	audience	audience	NOUN
bjmsr-2228	74	13	loyalty	loyalty	NOUN
bjmsr-2228	74	14	and	and	CCONJ
bjmsr-2228	74	15	ensuring	ensure	VERB
bjmsr-2228	74	16	long	long	ADJ
bjmsr-2228	74	17	-	-	PUNCT
bjmsr-2228	74	18	term	term	NOUN
bjmsr-2228	74	19	brand	brand	NOUN
bjmsr-2228	74	20	success	success	NOUN
bjmsr-2228	74	21	.	.	PUNCT
bjmsr-2228	75	1	ultimately	ultimately	ADV
bjmsr-2228	75	2	,	,	PUNCT
bjmsr-2228	75	3	well	well	ADV
bjmsr-2228	75	4	-	-	PUNCT
bjmsr-2228	75	5	managed	manage	VERB
bjmsr-2228	75	6	sponsorships	sponsorship	NOUN
bjmsr-2228	75	7	can	can	AUX
bjmsr-2228	75	8	lead	lead	VERB
bjmsr-2228	75	9	to	to	ADP
bjmsr-2228	75	10	meaningful	meaningful	ADJ
bjmsr-2228	75	11	consumer	consumer	NOUN
bjmsr-2228	75	12	engagement	engagement	NOUN
bjmsr-2228	75	13	and	and	CCONJ
bjmsr-2228	75	14	improved	improved	ADJ
bjmsr-2228	75	15	purchase	purchase	NOUN
bjmsr-2228	75	16	intentions	intention	NOUN
bjmsr-2228	75	17	(	(	PUNCT
bjmsr-2228	75	18	giuffredi	giuffredi	NOUN
bjmsr-2228	75	19	-	-	PUNCT
bjmsr-2228	75	20	kähr	kähr	PROPN
bjmsr-2228	75	21	et	et	PROPN
bjmsr-2228	75	22	al	al	PROPN
bjmsr-2228	75	23	.	.	PROPN
bjmsr-2228	75	24	,	,	PUNCT
bjmsr-2228	75	25	2022	2022	NUM
bjmsr-2228	75	26	)	)	PUNCT
bjmsr-2228	75	27	.	.	PUNCT
bjmsr-2228	76	1	the	the	DET
bjmsr-2228	76	2	consumers	consumer	NOUN
bjmsr-2228	76	3	'	'	PART
bjmsr-2228	76	4	affection	affection	NOUN
bjmsr-2228	76	5	towards	towards	ADP
bjmsr-2228	76	6	the	the	DET
bjmsr-2228	76	7	influencer	influencer	NOUN
bjmsr-2228	76	8	is	be	AUX
bjmsr-2228	76	9	reflected	reflect	VERB
bjmsr-2228	76	10	in	in	ADP
bjmsr-2228	76	11	their	their	PRON
bjmsr-2228	76	12	likability	likability	NOUN
bjmsr-2228	76	13	,	,	PUNCT
bjmsr-2228	76	14	significantly	significantly	ADV
bjmsr-2228	76	15	influencing	influence	VERB
bjmsr-2228	76	16	consumer	consumer	NOUN
bjmsr-2228	76	17	engagement	engagement	NOUN
bjmsr-2228	76	18	(	(	PUNCT
bjmsr-2228	76	19	duh	duh	PROPN
bjmsr-2228	76	20	&	&	CCONJ
bjmsr-2228	76	21	thabethe	thabethe	NOUN
bjmsr-2228	76	22	,	,	PUNCT
bjmsr-2228	76	23	2021	2021	NUM
bjmsr-2228	76	24	)	)	PUNCT
bjmsr-2228	76	25	.	.	PUNCT
bjmsr-2228	77	1	influencers	influencer	NOUN
bjmsr-2228	77	2	perceived	perceive	VERB
bjmsr-2228	77	3	as	as	ADP
bjmsr-2228	77	4	relatable	relatable	ADJ
bjmsr-2228	77	5	and	and	CCONJ
bjmsr-2228	77	6	likeable	likeable	ADJ
bjmsr-2228	77	7	foster	foster	ADJ
bjmsr-2228	77	8	higher	high	ADJ
bjmsr-2228	77	9	levels	level	NOUN
bjmsr-2228	77	10	of	of	ADP
bjmsr-2228	77	11	trust	trust	NOUN
bjmsr-2228	77	12	and	and	CCONJ
bjmsr-2228	77	13	connection	connection	NOUN
bjmsr-2228	77	14	with	with	ADP
bjmsr-2228	77	15	their	their	PRON
bjmsr-2228	77	16	audience	audience	NOUN
bjmsr-2228	77	17	(	(	PUNCT
bjmsr-2228	77	18	lin	lin	PROPN
bjmsr-2228	77	19	et	et	PROPN
bjmsr-2228	77	20	al	al	PROPN
bjmsr-2228	77	21	.	.	PROPN
bjmsr-2228	77	22	,	,	PUNCT
bjmsr-2228	77	23	2021	2021	NUM
bjmsr-2228	77	24	)	)	PUNCT
bjmsr-2228	77	25	.	.	PUNCT
bjmsr-2228	78	1	this	this	DET
bjmsr-2228	78	2	positive	positive	ADJ
bjmsr-2228	78	3	rapport	rapport	NOUN
bjmsr-2228	78	4	not	not	PART
bjmsr-2228	78	5	only	only	ADV
bjmsr-2228	78	6	enhances	enhance	VERB
bjmsr-2228	78	7	follower	follower	NOUN
bjmsr-2228	78	8	engagement	engagement	NOUN
bjmsr-2228	78	9	but	but	CCONJ
bjmsr-2228	78	10	also	also	ADV
bjmsr-2228	78	11	leads	lead	VERB
bjmsr-2228	78	12	to	to	ADP
bjmsr-2228	78	13	increased	increase	VERB
bjmsr-2228	78	14	purchase	purchase	NOUN
bjmsr-2228	78	15	intentions	intention	NOUN
bjmsr-2228	78	16	for	for	ADP
bjmsr-2228	78	17	endorsed	endorse	VERB
bjmsr-2228	78	18	products	product	NOUN
bjmsr-2228	78	19	(	(	PUNCT
bjmsr-2228	78	20	afifah	afifah	PROPN
bjmsr-2228	78	21	,	,	PUNCT
bjmsr-2228	78	22	2022	2022	NUM
bjmsr-2228	78	23	)	)	PUNCT
bjmsr-2228	78	24	.	.	PUNCT
bjmsr-2228	79	1	the	the	DET
bjmsr-2228	79	2	interplay	interplay	NOUN
bjmsr-2228	79	3	between	between	ADP
bjmsr-2228	79	4	likability	likability	NOUN
bjmsr-2228	79	5	and	and	CCONJ
bjmsr-2228	79	6	other	other	ADJ
bjmsr-2228	79	7	attributes	attribute	NOUN
bjmsr-2228	79	8	,	,	PUNCT
bjmsr-2228	79	9	such	such	ADJ
bjmsr-2228	79	10	as	as	ADP
bjmsr-2228	79	11	expertise	expertise	NOUN
bjmsr-2228	79	12	and	and	CCONJ
bjmsr-2228	79	13	homophily	homophily	ADV
bjmsr-2228	79	14	,	,	PUNCT
bjmsr-2228	79	15	amplifies	amplify	VERB
bjmsr-2228	79	16	the	the	DET
bjmsr-2228	79	17	effectiveness	effectiveness	NOUN
bjmsr-2228	79	18	of	of	ADP
bjmsr-2228	79	19	influencer	influencer	NOUN
bjmsr-2228	79	20	marketing	marketing	NOUN
bjmsr-2228	79	21	strategies	strategy	NOUN
bjmsr-2228	79	22	(	(	PUNCT
bjmsr-2228	79	23	kim	kim	PROPN
bjmsr-2228	79	24	&	&	CCONJ
bjmsr-2228	79	25	kim	kim	PROPN
bjmsr-2228	79	26	,	,	PUNCT
bjmsr-2228	79	27	2021	2021	NUM
bjmsr-2228	79	28	)	)	PUNCT
bjmsr-2228	79	29	.	.	PUNCT
bjmsr-2228	80	1	as	as	SCONJ
bjmsr-2228	80	2	consumers	consumer	NOUN
bjmsr-2228	80	3	increasingly	increasingly	ADV
bjmsr-2228	80	4	prioritize	prioritize	VERB
bjmsr-2228	80	5	authenticity	authenticity	NOUN
bjmsr-2228	80	6	in	in	ADP
bjmsr-2228	80	7	their	their	PRON
bjmsr-2228	80	8	interactions	interaction	NOUN
bjmsr-2228	80	9	,	,	PUNCT
bjmsr-2228	80	10	likeable	likeable	ADJ
bjmsr-2228	80	11	influencers	influencer	NOUN
bjmsr-2228	80	12	become	become	VERB
bjmsr-2228	80	13	essential	essential	ADJ
bjmsr-2228	80	14	for	for	ADP
bjmsr-2228	80	15	brands	brand	NOUN
bjmsr-2228	80	16	aiming	aim	VERB
bjmsr-2228	80	17	to	to	PART
bjmsr-2228	80	18	cultivate	cultivate	VERB
bjmsr-2228	80	19	lasting	last	VERB
bjmsr-2228	80	20	relationships	relationship	NOUN
bjmsr-2228	80	21	with	with	ADP
bjmsr-2228	80	22	their	their	PRON
bjmsr-2228	80	23	audience	audience	NOUN
bjmsr-2228	80	24	(	(	PUNCT
bjmsr-2228	80	25	jun	jun	PROPN
bjmsr-2228	80	26	&	&	CCONJ
bjmsr-2228	80	27	yi	yi	PROPN
bjmsr-2228	80	28	,	,	PUNCT
bjmsr-2228	80	29	2020	2020	NUM
bjmsr-2228	80	30	)	)	PUNCT
bjmsr-2228	80	31	.	.	PUNCT
bjmsr-2228	81	1	ultimately	ultimately	ADV
bjmsr-2228	81	2	,	,	PUNCT
bjmsr-2228	81	3	the	the	DET
bjmsr-2228	81	4	likability	likability	NOUN
bjmsr-2228	81	5	of	of	ADP
bjmsr-2228	81	6	influencers	influencer	NOUN
bjmsr-2228	81	7	directly	directly	ADV
bjmsr-2228	81	8	correlates	correlate	VERB
bjmsr-2228	81	9	with	with	ADP
bjmsr-2228	81	10	marketing	marketing	NOUN
bjmsr-2228	81	11	success	success	NOUN
bjmsr-2228	81	12	(	(	PUNCT
bjmsr-2228	81	13	taillon	taillon	NOUN
bjmsr-2228	81	14	et	et	PROPN
bjmsr-2228	81	15	al	al	PROPN
bjmsr-2228	81	16	.	.	PROPN
bjmsr-2228	81	17	,	,	PUNCT
bjmsr-2228	81	18	2020	2020	NUM
bjmsr-2228	81	19	)	)	PUNCT
bjmsr-2228	81	20	.	.	PUNCT
bjmsr-2228	82	1	firstly	firstly	ADV
bjmsr-2228	82	2	,	,	PUNCT
bjmsr-2228	82	3	the	the	DET
bjmsr-2228	82	4	study	study	NOUN
bjmsr-2228	82	5	will	will	AUX
bjmsr-2228	82	6	identify	identify	VERB
bjmsr-2228	82	7	the	the	DET
bjmsr-2228	82	8	mean	mean	ADJ
bjmsr-2228	82	9	differences	difference	NOUN
bjmsr-2228	82	10	in	in	ADP
bjmsr-2228	82	11	occupational	occupational	ADJ
bjmsr-2228	82	12	status	status	NOUN
bjmsr-2228	82	13	in	in	ADP
bjmsr-2228	82	14	the	the	DET
bjmsr-2228	82	15	context	context	NOUN
bjmsr-2228	82	16	of	of	ADP
bjmsr-2228	82	17	likability	likability	NOUN
bjmsr-2228	82	18	.	.	PUNCT
bjmsr-2228	83	1	secondly	secondly	ADV
bjmsr-2228	83	2	,	,	PUNCT
bjmsr-2228	83	3	the	the	DET
bjmsr-2228	83	4	study	study	NOUN
bjmsr-2228	83	5	will	will	AUX
bjmsr-2228	83	6	determine	determine	VERB
bjmsr-2228	83	7	the	the	DET
bjmsr-2228	83	8	relationship	relationship	NOUN
bjmsr-2228	83	9	between	between	ADP
bjmsr-2228	83	10	the	the	DET
bjmsr-2228	83	11	variables	variable	NOUN
bjmsr-2228	83	12	affecting	affect	VERB
bjmsr-2228	83	13	influencer	influencer	NOUN
bjmsr-2228	83	14	marketing	marketing	NOUN
bjmsr-2228	83	15	.	.	PUNCT
bjmsr-2228	84	1	lastly	lastly	ADV
bjmsr-2228	84	2	,	,	PUNCT
bjmsr-2228	84	3	the	the	DET
bjmsr-2228	84	4	study	study	NOUN
bjmsr-2228	84	5	will	will	AUX
bjmsr-2228	84	6	analyze	analyze	VERB
bjmsr-2228	84	7	the	the	DET
bjmsr-2228	84	8	impact	impact	NOUN
bjmsr-2228	84	9	of	of	ADP
bjmsr-2228	84	10	youtube	youtube	NOUN
bjmsr-2228	84	11	influencers	influencer	NOUN
bjmsr-2228	84	12	's	's	PART
bjmsr-2228	84	13	homophily	homophily	ADV
bjmsr-2228	84	14	and	and	CCONJ
bjmsr-2228	84	15	sponsored	sponsor	VERB
bjmsr-2228	84	16	advertisements	advertisement	NOUN
bjmsr-2228	84	17	on	on	ADP
bjmsr-2228	84	18	purchase	purchase	NOUN
bjmsr-2228	84	19	intention	intention	NOUN
bjmsr-2228	84	20	.	.	PUNCT
bjmsr-2228	85	1	the	the	DET
bjmsr-2228	85	2	following	follow	VERB
bjmsr-2228	85	3	hypotheses	hypothesis	NOUN
bjmsr-2228	85	4	have	have	AUX
bjmsr-2228	85	5	been	be	AUX
bjmsr-2228	85	6	framed	frame	VERB
bjmsr-2228	85	7	based	base	VERB
bjmsr-2228	85	8	on	on	ADP
bjmsr-2228	85	9	the	the	DET
bjmsr-2228	85	10	literature	literature	NOUN
bjmsr-2228	85	11	review	review	NOUN
bjmsr-2228	85	12	and	and	CCONJ
bjmsr-2228	85	13	discussion	discussion	NOUN
bjmsr-2228	85	14	above	above	ADV
bjmsr-2228	85	15	.	.	PUNCT
bjmsr-2228	86	1	the	the	DET
bjmsr-2228	86	2	study	study	NOUN
bjmsr-2228	86	3	's	's	PART
bjmsr-2228	86	4	conceptual	conceptual	ADJ
bjmsr-2228	86	5	model	model	NOUN
bjmsr-2228	86	6	is	be	AUX
bjmsr-2228	86	7	illustrated	illustrate	VERB
bjmsr-2228	86	8	in	in	ADP
bjmsr-2228	86	9	figure	figure	NOUN
bjmsr-2228	86	10	1	1	NUM
bjmsr-2228	86	11	.	.	PUNCT
bjmsr-2228	87	1	h1	h1	PROPN
bjmsr-2228	87	2	:	:	PUNCT
bjmsr-2228	87	3	the	the	DET
bjmsr-2228	87	4	mean	mean	ADJ
bjmsr-2228	87	5	differences	difference	NOUN
bjmsr-2228	87	6	for	for	ADP
bjmsr-2228	87	7	likability	likability	NOUN
bjmsr-2228	87	8	across	across	ADP
bjmsr-2228	87	9	various	various	ADJ
bjmsr-2228	87	10	roles	role	NOUN
bjmsr-2228	87	11	are	be	AUX
bjmsr-2228	87	12	not	not	PART
bjmsr-2228	87	13	equal	equal	ADJ
bjmsr-2228	87	14	h2	h2	NOUN
bjmsr-2228	87	15	:	:	PUNCT
bjmsr-2228	87	16	variables	variable	NOUN
bjmsr-2228	87	17	of	of	ADP
bjmsr-2228	87	18	influencer	influencer	NOUN
bjmsr-2228	87	19	marketing	marketing	NOUN
bjmsr-2228	87	20	are	be	AUX
bjmsr-2228	87	21	significantly	significantly	ADV
bjmsr-2228	87	22	correlated	correlate	VERB
bjmsr-2228	87	23	h3	h3	NOUN
bjmsr-2228	87	24	:	:	PUNCT
bjmsr-2228	87	25	homophily	homophily	ADV
bjmsr-2228	87	26	and	and	CCONJ
bjmsr-2228	87	27	sponsored	sponsor	VERB
bjmsr-2228	87	28	advertisements	advertisement	NOUN
bjmsr-2228	87	29	of	of	ADP
bjmsr-2228	87	30	youtube	youtube	NOUN
bjmsr-2228	87	31	influencers	influencer	NOUN
bjmsr-2228	87	32	impact	impact	NOUN
bjmsr-2228	87	33	purchase	purchase	NOUN
bjmsr-2228	87	34	intention	intention	NOUN
bjmsr-2228	87	35	rose	rise	VERB
bjmsr-2228	87	36	&	&	CCONJ
bjmsr-2228	87	37	shanthi	shanthi	PROPN
bjmsr-2228	87	38	,	,	PUNCT
bjmsr-2228	87	39	bangladesh	bangladesh	PROPN
bjmsr-2228	87	40	journal	journal	NOUN
bjmsr-2228	87	41	of	of	ADP
bjmsr-2228	87	42	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	87	43	scientific	scientific	ADJ
bjmsr-2228	87	44	research	research	NOUN
bjmsr-2228	87	45	9(3	9(3	NUM
bjmsr-2228	87	46	)	)	PUNCT
bjmsr-2228	87	47	(	(	PUNCT
bjmsr-2228	87	48	2024	2024	NUM
bjmsr-2228	87	49	)	)	PUNCT
bjmsr-2228	87	50	,	,	PUNCT
bjmsr-2228	87	51	12	12	NUM
bjmsr-2228	87	52	-	-	SYM
bjmsr-2228	87	53	20	20	NUM
bjmsr-2228	87	54	14	14	NUM
bjmsr-2228	87	55	conceptual	conceptual	ADJ
bjmsr-2228	87	56	framework	framework	NOUN
bjmsr-2228	87	57	figure	figure	NOUN
bjmsr-2228	87	58	1	1	NUM
bjmsr-2228	87	59	.	.	PUNCT
bjmsr-2228	87	60	conceptual	conceptual	ADJ
bjmsr-2228	87	61	framework	framework	NOUN
bjmsr-2228	87	62	materials	material	NOUN
bjmsr-2228	87	63	and	and	CCONJ
bjmsr-2228	87	64	methods	method	NOUN
bjmsr-2228	87	65	this	this	DET
bjmsr-2228	87	66	study	study	NOUN
bjmsr-2228	87	67	explores	explore	VERB
bjmsr-2228	87	68	the	the	DET
bjmsr-2228	87	69	role	role	NOUN
bjmsr-2228	87	70	of	of	ADP
bjmsr-2228	87	71	youtube	youtube	NOUN
bjmsr-2228	87	72	influencers	influencer	NOUN
bjmsr-2228	87	73	on	on	ADP
bjmsr-2228	87	74	consumers	consumer	NOUN
bjmsr-2228	87	75	'	'	PART
bjmsr-2228	87	76	purchase	purchase	NOUN
bjmsr-2228	87	77	intentions	intention	NOUN
bjmsr-2228	87	78	through	through	ADP
bjmsr-2228	87	79	a	a	DET
bjmsr-2228	87	80	quantitative	quantitative	ADJ
bjmsr-2228	87	81	approach	approach	NOUN
bjmsr-2228	87	82	utilising	utilise	VERB
bjmsr-2228	87	83	a	a	DET
bjmsr-2228	87	84	survey	survey	NOUN
bjmsr-2228	87	85	as	as	ADP
bjmsr-2228	87	86	the	the	DET
bjmsr-2228	87	87	main	main	ADJ
bjmsr-2228	87	88	data	data	NOUN
bjmsr-2228	87	89	-	-	PUNCT
bjmsr-2228	87	90	gathering	gather	VERB
bjmsr-2228	87	91	tool	tool	NOUN
bjmsr-2228	87	92	.	.	PUNCT
bjmsr-2228	88	1	the	the	DET
bjmsr-2228	88	2	survey	survey	NOUN
bjmsr-2228	88	3	,	,	PUNCT
bjmsr-2228	88	4	designed	design	VERB
bjmsr-2228	88	5	to	to	PART
bjmsr-2228	88	6	measure	measure	VERB
bjmsr-2228	88	7	variables	variable	NOUN
bjmsr-2228	88	8	such	such	ADJ
bjmsr-2228	88	9	as	as	ADP
bjmsr-2228	88	10	purchase	purchase	NOUN
bjmsr-2228	88	11	intention	intention	NOUN
bjmsr-2228	88	12	,	,	PUNCT
bjmsr-2228	88	13	homophily	homophily	ADV
bjmsr-2228	88	14	,	,	PUNCT
bjmsr-2228	88	15	expertise	expertise	NOUN
bjmsr-2228	88	16	,	,	PUNCT
bjmsr-2228	88	17	sponsored	sponsor	VERB
bjmsr-2228	88	18	advertisements	advertisement	NOUN
bjmsr-2228	88	19	,	,	PUNCT
bjmsr-2228	88	20	and	and	CCONJ
bjmsr-2228	88	21	likability	likability	NOUN
bjmsr-2228	88	22	,	,	PUNCT
bjmsr-2228	88	23	was	be	AUX
bjmsr-2228	88	24	distributed	distribute	VERB
bjmsr-2228	88	25	to	to	ADP
bjmsr-2228	88	26	respondents	respondent	NOUN
bjmsr-2228	88	27	who	who	PRON
bjmsr-2228	88	28	are	be	AUX
bjmsr-2228	88	29	active	active	ADJ
bjmsr-2228	88	30	youtube	youtube	NOUN
bjmsr-2228	88	31	users	user	NOUN
bjmsr-2228	88	32	among	among	ADP
bjmsr-2228	88	33	diverse	diverse	ADJ
bjmsr-2228	88	34	age	age	NOUN
bjmsr-2228	88	35	groups	group	NOUN
bjmsr-2228	88	36	.	.	PUNCT
bjmsr-2228	89	1	using	use	VERB
bjmsr-2228	89	2	purposive	purposive	ADJ
bjmsr-2228	89	3	sampling	sampling	NOUN
bjmsr-2228	89	4	,	,	PUNCT
bjmsr-2228	89	5	the	the	DET
bjmsr-2228	89	6	survey	survey	NOUN
bjmsr-2228	89	7	was	be	AUX
bjmsr-2228	89	8	collected	collect	VERB
bjmsr-2228	89	9	from	from	ADP
bjmsr-2228	89	10	participants	participant	NOUN
bjmsr-2228	89	11	who	who	PRON
bjmsr-2228	89	12	watched	watch	VERB
bjmsr-2228	89	13	youtube	youtube	NOUN
bjmsr-2228	89	14	influencers	influencer	NOUN
bjmsr-2228	89	15	'	'	PART
bjmsr-2228	89	16	videos	video	NOUN
bjmsr-2228	89	17	.	.	PUNCT
bjmsr-2228	90	1	purposive	purposive	ADJ
bjmsr-2228	90	2	sampling	sampling	NOUN
bjmsr-2228	90	3	is	be	AUX
bjmsr-2228	90	4	typically	typically	ADV
bjmsr-2228	90	5	deemed	deem	VERB
bjmsr-2228	90	6	suitable	suitable	ADJ
bjmsr-2228	90	7	for	for	ADP
bjmsr-2228	90	8	selecting	select	VERB
bjmsr-2228	90	9	smaller	small	ADJ
bjmsr-2228	90	10	samples	sample	NOUN
bjmsr-2228	90	11	,	,	PUNCT
bjmsr-2228	90	12	frequently	frequently	ADV
bjmsr-2228	90	13	among	among	ADP
bjmsr-2228	90	14	confined	confine	VERB
bjmsr-2228	90	15	physical	physical	ADJ
bjmsr-2228	90	16	regions	region	NOUN
bjmsr-2228	90	17	or	or	CCONJ
bjmsr-2228	90	18	a	a	DET
bjmsr-2228	90	19	specific	specific	ADJ
bjmsr-2228	90	20	group	group	NOUN
bjmsr-2228	90	21	(	(	PUNCT
bjmsr-2228	90	22	battaglia	battaglia	PROPN
bjmsr-2228	90	23	,	,	PUNCT
bjmsr-2228	90	24	2008	2008	NUM
bjmsr-2228	90	25	)	)	PUNCT
bjmsr-2228	90	26	.	.	PUNCT
bjmsr-2228	91	1	the	the	DET
bjmsr-2228	91	2	sample	sample	NOUN
bjmsr-2228	91	3	size	size	NOUN
bjmsr-2228	91	4	being	be	AUX
bjmsr-2228	91	5	studied	study	VERB
bjmsr-2228	91	6	is	be	AUX
bjmsr-2228	91	7	usually	usually	ADV
bjmsr-2228	91	8	small	small	ADJ
bjmsr-2228	91	9	,	,	PUNCT
bjmsr-2228	91	10	unlike	unlike	ADP
bjmsr-2228	91	11	in	in	ADP
bjmsr-2228	91	12	probability	probability	NOUN
bjmsr-2228	91	13	methods	method	NOUN
bjmsr-2228	91	14	,	,	PUNCT
bjmsr-2228	91	15	since	since	SCONJ
bjmsr-2228	91	16	this	this	PRON
bjmsr-2228	91	17	is	be	AUX
bjmsr-2228	91	18	a	a	DET
bjmsr-2228	91	19	form	form	NOUN
bjmsr-2228	91	20	of	of	ADP
bjmsr-2228	91	21	nonprobability	nonprobability	NOUN
bjmsr-2228	91	22	sampling	sample	VERB
bjmsr-2228	91	23	where	where	SCONJ
bjmsr-2228	91	24	the	the	DET
bjmsr-2228	91	25	researcher	researcher	NOUN
bjmsr-2228	91	26	selects	select	VERB
bjmsr-2228	91	27	participants	participant	NOUN
bjmsr-2228	91	28	based	base	VERB
bjmsr-2228	91	29	on	on	ADP
bjmsr-2228	91	30	specific	specific	ADJ
bjmsr-2228	91	31	criteria	criterion	NOUN
bjmsr-2228	91	32	such	such	ADJ
bjmsr-2228	91	33	as	as	ADP
bjmsr-2228	91	34	expertise	expertise	NOUN
bjmsr-2228	91	35	in	in	ADP
bjmsr-2228	91	36	the	the	DET
bjmsr-2228	91	37	subject	subject	NOUN
bjmsr-2228	91	38	matter	matter	NOUN
bjmsr-2228	91	39	or	or	CCONJ
bjmsr-2228	91	40	willingness	willingness	NOUN
bjmsr-2228	91	41	to	to	PART
bjmsr-2228	91	42	participate	participate	VERB
bjmsr-2228	91	43	in	in	ADP
bjmsr-2228	91	44	the	the	DET
bjmsr-2228	91	45	study	study	NOUN
bjmsr-2228	91	46	(	(	PUNCT
bjmsr-2228	91	47	oliver	oliver	ADV
bjmsr-2228	91	48	,	,	PUNCT
bjmsr-2228	91	49	2015	2015	NUM
bjmsr-2228	91	50	)	)	PUNCT
bjmsr-2228	91	51	.	.	PUNCT
bjmsr-2228	92	1	therefore	therefore	ADV
bjmsr-2228	92	2	,	,	PUNCT
bjmsr-2228	92	3	the	the	DET
bjmsr-2228	92	4	sample	sample	NOUN
bjmsr-2228	92	5	size	size	NOUN
bjmsr-2228	92	6	of	of	ADP
bjmsr-2228	92	7	201	201	NUM
bjmsr-2228	92	8	respondents	respondent	NOUN
bjmsr-2228	92	9	was	be	AUX
bjmsr-2228	92	10	considered	consider	VERB
bjmsr-2228	92	11	adequate	adequate	ADJ
bjmsr-2228	92	12	to	to	PART
bjmsr-2228	92	13	detect	detect	VERB
bjmsr-2228	92	14	significant	significant	ADJ
bjmsr-2228	92	15	relationships	relationship	NOUN
bjmsr-2228	92	16	with	with	ADP
bjmsr-2228	92	17	precision	precision	NOUN
bjmsr-2228	92	18	between	between	ADP
bjmsr-2228	92	19	the	the	DET
bjmsr-2228	92	20	variables	variable	NOUN
bjmsr-2228	92	21	,	,	PUNCT
bjmsr-2228	92	22	including	include	VERB
bjmsr-2228	92	23	frequency	frequency	NOUN
bjmsr-2228	92	24	analysis	analysis	NOUN
bjmsr-2228	92	25	,	,	PUNCT
bjmsr-2228	92	26	one	one	NUM
bjmsr-2228	92	27	-	-	PUNCT
bjmsr-2228	92	28	way	way	NOUN
bjmsr-2228	92	29	anova	anova	PROPN
bjmsr-2228	92	30	,	,	PUNCT
bjmsr-2228	92	31	correlation	correlation	NOUN
bjmsr-2228	92	32	analysis	analysis	NOUN
bjmsr-2228	92	33	,	,	PUNCT
bjmsr-2228	92	34	and	and	CCONJ
bjmsr-2228	92	35	multiple	multiple	ADJ
bjmsr-2228	92	36	regression	regression	NOUN
bjmsr-2228	92	37	analysis	analysis	NOUN
bjmsr-2228	92	38	.	.	PUNCT
bjmsr-2228	93	1	the	the	DET
bjmsr-2228	93	2	demographic	demographic	ADJ
bjmsr-2228	93	3	details	detail	NOUN
bjmsr-2228	93	4	of	of	ADP
bjmsr-2228	93	5	the	the	DET
bjmsr-2228	93	6	individuals	individual	NOUN
bjmsr-2228	93	7	have	have	AUX
bjmsr-2228	93	8	also	also	ADV
bjmsr-2228	93	9	been	be	AUX
bjmsr-2228	93	10	noted	note	VERB
bjmsr-2228	93	11	to	to	PART
bjmsr-2228	93	12	provide	provide	VERB
bjmsr-2228	93	13	a	a	DET
bjmsr-2228	93	14	thorough	thorough	ADJ
bjmsr-2228	93	15	profile	profile	NOUN
bjmsr-2228	93	16	of	of	ADP
bjmsr-2228	93	17	the	the	DET
bjmsr-2228	93	18	sample	sample	NOUN
bjmsr-2228	93	19	.	.	PUNCT
bjmsr-2228	94	1	data	datum	NOUN
bjmsr-2228	94	2	collection	collection	NOUN
bjmsr-2228	94	3	was	be	AUX
bjmsr-2228	94	4	facilitated	facilitate	VERB
bjmsr-2228	94	5	by	by	ADP
bjmsr-2228	94	6	distributing	distribute	VERB
bjmsr-2228	94	7	the	the	DET
bjmsr-2228	94	8	survey	survey	NOUN
bjmsr-2228	94	9	through	through	ADP
bjmsr-2228	94	10	google	google	PROPN
bjmsr-2228	94	11	forms	form	NOUN
bjmsr-2228	94	12	shared	share	VERB
bjmsr-2228	94	13	across	across	ADP
bjmsr-2228	94	14	various	various	ADJ
bjmsr-2228	94	15	social	social	ADJ
bjmsr-2228	94	16	media	medium	NOUN
bjmsr-2228	94	17	platforms	platform	NOUN
bjmsr-2228	94	18	to	to	PART
bjmsr-2228	94	19	reach	reach	VERB
bjmsr-2228	94	20	a	a	DET
bjmsr-2228	94	21	broad	broad	ADJ
bjmsr-2228	94	22	audience	audience	NOUN
bjmsr-2228	94	23	.	.	PUNCT
bjmsr-2228	95	1	this	this	DET
bjmsr-2228	95	2	method	method	NOUN
bjmsr-2228	95	3	ensured	ensure	VERB
bjmsr-2228	95	4	a	a	DET
bjmsr-2228	95	5	wide	wide	ADJ
bjmsr-2228	95	6	reach	reach	NOUN
bjmsr-2228	95	7	and	and	CCONJ
bjmsr-2228	95	8	allowed	allow	VERB
bjmsr-2228	95	9	for	for	ADP
bjmsr-2228	95	10	efficient	efficient	ADJ
bjmsr-2228	95	11	data	datum	NOUN
bjmsr-2228	95	12	collection	collection	NOUN
bjmsr-2228	95	13	.	.	PUNCT
bjmsr-2228	96	1	using	use	VERB
bjmsr-2228	96	2	google	google	PROPN
bjmsr-2228	96	3	forms	form	NOUN
bjmsr-2228	96	4	also	also	ADV
bjmsr-2228	96	5	provided	provide	VERB
bjmsr-2228	96	6	the	the	DET
bjmsr-2228	96	7	convenience	convenience	NOUN
bjmsr-2228	96	8	of	of	ADP
bjmsr-2228	96	9	automatically	automatically	ADV
bjmsr-2228	96	10	organizing	organize	VERB
bjmsr-2228	96	11	responses	response	NOUN
bjmsr-2228	96	12	,	,	PUNCT
bjmsr-2228	96	13	which	which	PRON
bjmsr-2228	96	14	streamlined	streamline	VERB
bjmsr-2228	96	15	the	the	DET
bjmsr-2228	96	16	data	datum	NOUN
bjmsr-2228	96	17	analysis	analysis	NOUN
bjmsr-2228	96	18	process	process	NOUN
bjmsr-2228	96	19	.	.	PUNCT
bjmsr-2228	97	1	results	result	VERB
bjmsr-2228	97	2	demographic	demographic	ADJ
bjmsr-2228	97	3	data	datum	NOUN
bjmsr-2228	97	4	gender	gender	NOUN
bjmsr-2228	97	5	figure	figure	NOUN
bjmsr-2228	97	6	1	1	NUM
bjmsr-2228	97	7	.	.	PUNCT
bjmsr-2228	98	1	the	the	DET
bjmsr-2228	98	2	gender	gender	NOUN
bjmsr-2228	98	3	of	of	ADP
bjmsr-2228	98	4	the	the	DET
bjmsr-2228	98	5	respondents	respondent	NOUN
bjmsr-2228	98	6	figure	figure	VERB
bjmsr-2228	98	7	1	1	NUM
bjmsr-2228	98	8	illustrates	illustrate	VERB
bjmsr-2228	98	9	the	the	DET
bjmsr-2228	98	10	gender	gender	NOUN
bjmsr-2228	98	11	distribution	distribution	NOUN
bjmsr-2228	98	12	of	of	ADP
bjmsr-2228	98	13	the	the	DET
bjmsr-2228	98	14	respondents	respondent	NOUN
bjmsr-2228	98	15	.	.	PUNCT
bjmsr-2228	99	1	the	the	DET
bjmsr-2228	99	2	data	datum	NOUN
bjmsr-2228	99	3	indicate	indicate	VERB
bjmsr-2228	99	4	that	that	SCONJ
bjmsr-2228	99	5	the	the	DET
bjmsr-2228	99	6	majority	majority	NOUN
bjmsr-2228	99	7	of	of	ADP
bjmsr-2228	99	8	the	the	DET
bjmsr-2228	99	9	respondents	respondent	NOUN
bjmsr-2228	99	10	,	,	PUNCT
bjmsr-2228	99	11	67	67	NUM
bjmsr-2228	99	12	%	%	NOUN
bjmsr-2228	99	13	,	,	PUNCT
bjmsr-2228	99	14	were	be	AUX
bjmsr-2228	99	15	female	female	ADJ
bjmsr-2228	99	16	,	,	PUNCT
bjmsr-2228	99	17	with	with	ADP
bjmsr-2228	99	18	the	the	DET
bjmsr-2228	99	19	remaining	remain	VERB
bjmsr-2228	99	20	33	33	NUM
bjmsr-2228	99	21	%	%	NOUN
bjmsr-2228	99	22	being	be	AUX
bjmsr-2228	99	23	male	male	NOUN
bjmsr-2228	99	24	.	.	PUNCT
bjmsr-2228	100	1	the	the	DET
bjmsr-2228	100	2	higher	high	ADJ
bjmsr-2228	100	3	percentage	percentage	NOUN
bjmsr-2228	100	4	of	of	ADP
bjmsr-2228	100	5	female	female	ADJ
bjmsr-2228	100	6	survey	survey	NOUN
bjmsr-2228	100	7	participants	participant	NOUN
bjmsr-2228	100	8	(	(	PUNCT
bjmsr-2228	100	9	67	67	NUM
bjmsr-2228	100	10	%	%	NOUN
bjmsr-2228	100	11	)	)	PUNCT
bjmsr-2228	100	12	suggests	suggest	VERB
bjmsr-2228	100	13	that	that	SCONJ
bjmsr-2228	100	14	women	woman	NOUN
bjmsr-2228	100	15	are	be	AUX
bjmsr-2228	100	16	more	more	ADV
bjmsr-2228	100	17	likely	likely	ADJ
bjmsr-2228	100	18	to	to	PART
bjmsr-2228	100	19	follow	follow	VERB
bjmsr-2228	100	20	influencers	influencer	NOUN
bjmsr-2228	100	21	on	on	ADP
bjmsr-2228	100	22	social	social	ADJ
bjmsr-2228	100	23	media	medium	NOUN
bjmsr-2228	100	24	than	than	ADP
bjmsr-2228	100	25	men	man	NOUN
bjmsr-2228	100	26	.	.	PUNCT
bjmsr-2228	101	1	figure	figure	NOUN
bjmsr-2228	101	2	2	2	NUM
bjmsr-2228	101	3	.	.	PUNCT
bjmsr-2228	101	4	age	age	NOUN
bjmsr-2228	101	5	of	of	ADP
bjmsr-2228	101	6	the	the	DET
bjmsr-2228	101	7	respondents	respondent	NOUN
bjmsr-2228	101	8	rose	rise	VERB
bjmsr-2228	101	9	&	&	CCONJ
bjmsr-2228	101	10	shanthi	shanthi	PROPN
bjmsr-2228	101	11	,	,	PUNCT
bjmsr-2228	101	12	bangladesh	bangladesh	PROPN
bjmsr-2228	101	13	journal	journal	NOUN
bjmsr-2228	101	14	of	of	ADP
bjmsr-2228	101	15	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	101	16	scientific	scientific	ADJ
bjmsr-2228	101	17	research	research	NOUN
bjmsr-2228	101	18	9(3	9(3	NUM
bjmsr-2228	101	19	)	)	PUNCT
bjmsr-2228	101	20	(	(	PUNCT
bjmsr-2228	101	21	2024	2024	NUM
bjmsr-2228	101	22	)	)	PUNCT
bjmsr-2228	101	23	,	,	PUNCT
bjmsr-2228	101	24	12	12	NUM
bjmsr-2228	101	25	-	-	SYM
bjmsr-2228	101	26	20	20	NUM
bjmsr-2228	101	27	15	15	NUM
bjmsr-2228	101	28	figure	figure	NOUN
bjmsr-2228	101	29	2	2	NUM
bjmsr-2228	101	30	presents	present	VERB
bjmsr-2228	101	31	the	the	DET
bjmsr-2228	101	32	age	age	NOUN
bjmsr-2228	101	33	distribution	distribution	NOUN
bjmsr-2228	101	34	among	among	ADP
bjmsr-2228	101	35	respondents	respondent	NOUN
bjmsr-2228	101	36	.	.	PUNCT
bjmsr-2228	102	1	it	it	PRON
bjmsr-2228	102	2	reveals	reveal	VERB
bjmsr-2228	102	3	that	that	SCONJ
bjmsr-2228	102	4	a	a	DET
bjmsr-2228	102	5	substantial	substantial	ADJ
bjmsr-2228	102	6	proportion	proportion	NOUN
bjmsr-2228	102	7	,	,	PUNCT
bjmsr-2228	102	8	65	65	NUM
bjmsr-2228	102	9	%	%	NOUN
bjmsr-2228	102	10	,	,	PUNCT
bjmsr-2228	102	11	are	be	AUX
bjmsr-2228	102	12	between	between	ADP
bjmsr-2228	102	13	18	18	NUM
bjmsr-2228	102	14	and	and	CCONJ
bjmsr-2228	102	15	25	25	NUM
bjmsr-2228	102	16	.	.	PUNCT
bjmsr-2228	103	1	following	follow	VERB
bjmsr-2228	103	2	that	that	PRON
bjmsr-2228	103	3	,	,	PUNCT
bjmsr-2228	103	4	a	a	DET
bjmsr-2228	103	5	smaller	small	ADJ
bjmsr-2228	103	6	percentage	percentage	NOUN
bjmsr-2228	103	7	,	,	PUNCT
bjmsr-2228	103	8	18	18	NUM
bjmsr-2228	103	9	%	%	NOUN
bjmsr-2228	103	10	,	,	PUNCT
bjmsr-2228	103	11	falls	fall	VERB
bjmsr-2228	103	12	between	between	ADP
bjmsr-2228	103	13	the	the	DET
bjmsr-2228	103	14	ages	age	NOUN
bjmsr-2228	103	15	of	of	ADP
bjmsr-2228	103	16	26	26	NUM
bjmsr-2228	103	17	and	and	CCONJ
bjmsr-2228	103	18	35	35	NUM
bjmsr-2228	103	19	years	year	NOUN
bjmsr-2228	103	20	.	.	PUNCT
bjmsr-2228	104	1	furthermore	furthermore	ADV
bjmsr-2228	104	2	,	,	PUNCT
bjmsr-2228	104	3	the	the	DET
bjmsr-2228	104	4	results	result	NOUN
bjmsr-2228	104	5	show	show	VERB
bjmsr-2228	104	6	that	that	SCONJ
bjmsr-2228	104	7	11	11	NUM
bjmsr-2228	104	8	%	%	NOUN
bjmsr-2228	104	9	of	of	ADP
bjmsr-2228	104	10	respondents	respondent	NOUN
bjmsr-2228	104	11	are	be	AUX
bjmsr-2228	104	12	between	between	ADP
bjmsr-2228	104	13	the	the	DET
bjmsr-2228	104	14	ages	age	NOUN
bjmsr-2228	104	15	of	of	ADP
bjmsr-2228	104	16	36	36	NUM
bjmsr-2228	104	17	and	and	CCONJ
bjmsr-2228	104	18	50	50	NUM
bjmsr-2228	104	19	,	,	PUNCT
bjmsr-2228	104	20	with	with	ADP
bjmsr-2228	104	21	a	a	DET
bjmsr-2228	104	22	minority	minority	NOUN
bjmsr-2228	104	23	,	,	PUNCT
bjmsr-2228	104	24	6	6	NUM
bjmsr-2228	104	25	%	%	NOUN
bjmsr-2228	104	26	,	,	PUNCT
bjmsr-2228	104	27	over	over	ADP
bjmsr-2228	104	28	the	the	DET
bjmsr-2228	104	29	age	age	NOUN
bjmsr-2228	104	30	of	of	ADP
bjmsr-2228	104	31	50	50	NUM
bjmsr-2228	104	32	.	.	PUNCT
bjmsr-2228	105	1	figure	figure	VERB
bjmsr-2228	105	2	3	3	NUM
bjmsr-2228	105	3	.	.	PUNCT
bjmsr-2228	105	4	educational	educational	ADJ
bjmsr-2228	105	5	qualification	qualification	NOUN
bjmsr-2228	105	6	figure	figure	NOUN
bjmsr-2228	105	7	3	3	NUM
bjmsr-2228	105	8	provides	provide	VERB
bjmsr-2228	105	9	the	the	DET
bjmsr-2228	105	10	distribution	distribution	NOUN
bjmsr-2228	105	11	of	of	ADP
bjmsr-2228	105	12	educational	educational	ADJ
bjmsr-2228	105	13	qualifications	qualification	NOUN
bjmsr-2228	105	14	among	among	ADP
bjmsr-2228	105	15	respondents	respondent	NOUN
bjmsr-2228	105	16	.	.	PUNCT
bjmsr-2228	106	1	this	this	PRON
bjmsr-2228	106	2	indicates	indicate	VERB
bjmsr-2228	106	3	that	that	SCONJ
bjmsr-2228	106	4	a	a	DET
bjmsr-2228	106	5	notable	notable	ADJ
bjmsr-2228	106	6	percentage	percentage	NOUN
bjmsr-2228	106	7	,	,	PUNCT
bjmsr-2228	106	8	48	48	NUM
bjmsr-2228	106	9	%	%	NOUN
bjmsr-2228	106	10	,	,	PUNCT
bjmsr-2228	106	11	hold	hold	VERB
bjmsr-2228	106	12	an	an	DET
bjmsr-2228	106	13	undergraduate	undergraduate	NOUN
bjmsr-2228	106	14	degree	degree	NOUN
bjmsr-2228	106	15	.	.	PUNCT
bjmsr-2228	107	1	following	follow	VERB
bjmsr-2228	107	2	this	this	PRON
bjmsr-2228	107	3	,	,	PUNCT
bjmsr-2228	107	4	36	36	NUM
bjmsr-2228	107	5	%	%	NOUN
bjmsr-2228	107	6	of	of	ADP
bjmsr-2228	107	7	the	the	DET
bjmsr-2228	107	8	respondents	respondent	NOUN
bjmsr-2228	107	9	possess	possess	VERB
bjmsr-2228	107	10	a	a	DET
bjmsr-2228	107	11	postgraduate	postgraduate	NOUN
bjmsr-2228	107	12	qualification	qualification	NOUN
bjmsr-2228	107	13	.	.	PUNCT
bjmsr-2228	108	1	furthermore	furthermore	ADV
bjmsr-2228	108	2	,	,	PUNCT
bjmsr-2228	108	3	16	16	NUM
bjmsr-2228	108	4	%	%	NOUN
bjmsr-2228	108	5	of	of	ADP
bjmsr-2228	108	6	the	the	DET
bjmsr-2228	108	7	respondents	respondent	NOUN
bjmsr-2228	108	8	have	have	AUX
bjmsr-2228	108	9	completed	complete	VERB
bjmsr-2228	108	10	their	their	PRON
bjmsr-2228	108	11	high	high	ADJ
bjmsr-2228	108	12	school	school	NOUN
bjmsr-2228	108	13	(	(	PUNCT
bjmsr-2228	108	14	hsc	hsc	NOUN
bjmsr-2228	108	15	)	)	PUNCT
bjmsr-2228	108	16	education	education	NOUN
bjmsr-2228	108	17	.	.	PUNCT
bjmsr-2228	109	1	figure	figure	NOUN
bjmsr-2228	109	2	4	4	NUM
bjmsr-2228	109	3	.	.	PUNCT
bjmsr-2228	109	4	occupation	occupation	NOUN
bjmsr-2228	109	5	status	status	NOUN
bjmsr-2228	109	6	figure	figure	VERB
bjmsr-2228	109	7	4	4	NUM
bjmsr-2228	109	8	indicates	indicate	VERB
bjmsr-2228	109	9	the	the	DET
bjmsr-2228	109	10	occupational	occupational	ADJ
bjmsr-2228	109	11	distribution	distribution	NOUN
bjmsr-2228	109	12	.	.	PUNCT
bjmsr-2228	110	1	it	it	PRON
bjmsr-2228	110	2	reveals	reveal	VERB
bjmsr-2228	110	3	that	that	SCONJ
bjmsr-2228	110	4	a	a	DET
bjmsr-2228	110	5	predominant	predominant	ADJ
bjmsr-2228	110	6	proportion	proportion	NOUN
bjmsr-2228	110	7	,	,	PUNCT
bjmsr-2228	110	8	constituting	constitute	VERB
bjmsr-2228	110	9	57	57	NUM
bjmsr-2228	110	10	%	%	NOUN
bjmsr-2228	110	11	,	,	PUNCT
bjmsr-2228	110	12	identifies	identify	VERB
bjmsr-2228	110	13	as	as	ADP
bjmsr-2228	110	14	students	student	NOUN
bjmsr-2228	110	15	,	,	PUNCT
bjmsr-2228	110	16	29	29	NUM
bjmsr-2228	110	17	%	%	NOUN
bjmsr-2228	110	18	of	of	ADP
bjmsr-2228	110	19	the	the	DET
bjmsr-2228	110	20	respondents	respondent	NOUN
bjmsr-2228	110	21	are	be	AUX
bjmsr-2228	110	22	categorized	categorize	VERB
bjmsr-2228	110	23	as	as	ADP
bjmsr-2228	110	24	full	full	ADJ
bjmsr-2228	110	25	-	-	PUNCT
bjmsr-2228	110	26	time	time	NOUN
bjmsr-2228	110	27	employees	employee	NOUN
bjmsr-2228	110	28	,	,	PUNCT
bjmsr-2228	110	29	8	8	NUM
bjmsr-2228	110	30	%	%	NOUN
bjmsr-2228	110	31	identify	identify	VERB
bjmsr-2228	110	32	as	as	ADP
bjmsr-2228	110	33	self	self	NOUN
bjmsr-2228	110	34	-	-	PUNCT
bjmsr-2228	110	35	employed	employ	VERB
bjmsr-2228	110	36	,	,	PUNCT
bjmsr-2228	110	37	and	and	CCONJ
bjmsr-2228	110	38	lastly	lastly	ADV
bjmsr-2228	110	39	,	,	PUNCT
bjmsr-2228	110	40	6	6	NUM
bjmsr-2228	110	41	%	%	NOUN
bjmsr-2228	110	42	of	of	ADP
bjmsr-2228	110	43	the	the	DET
bjmsr-2228	110	44	respondents	respondent	NOUN
bjmsr-2228	110	45	are	be	AUX
bjmsr-2228	110	46	classified	classify	VERB
bjmsr-2228	110	47	as	as	ADP
bjmsr-2228	110	48	professionals	professional	NOUN
bjmsr-2228	110	49	.	.	PUNCT
bjmsr-2228	111	1	figure	figure	NOUN
bjmsr-2228	111	2	5	5	NUM
bjmsr-2228	111	3	.	.	PUNCT
bjmsr-2228	112	1	hours	hour	NOUN
bjmsr-2228	112	2	spent	spend	VERB
bjmsr-2228	112	3	on	on	ADP
bjmsr-2228	112	4	youtube	youtube	ADJ
bjmsr-2228	112	5	figure	figure	NOUN
bjmsr-2228	112	6	5	5	NUM
bjmsr-2228	112	7	presents	present	VERB
bjmsr-2228	112	8	the	the	DET
bjmsr-2228	112	9	distribution	distribution	NOUN
bjmsr-2228	112	10	of	of	ADP
bjmsr-2228	112	11	duration	duration	NOUN
bjmsr-2228	112	12	allocated	allocate	VERB
bjmsr-2228	112	13	in	in	ADP
bjmsr-2228	112	14	terms	term	NOUN
bjmsr-2228	112	15	of	of	ADP
bjmsr-2228	112	16	hours	hour	NOUN
bjmsr-2228	112	17	spent	spend	VERB
bjmsr-2228	112	18	on	on	ADP
bjmsr-2228	112	19	youtube	youtube	NOUN
bjmsr-2228	112	20	.	.	PUNCT
bjmsr-2228	113	1	it	it	PRON
bjmsr-2228	113	2	reveals	reveal	VERB
bjmsr-2228	113	3	that	that	SCONJ
bjmsr-2228	113	4	44	44	NUM
bjmsr-2228	113	5	%	%	NOUN
bjmsr-2228	113	6	reported	report	VERB
bjmsr-2228	113	7	spending	spend	VERB
bjmsr-2228	113	8	less	less	ADJ
bjmsr-2228	113	9	than	than	ADP
bjmsr-2228	113	10	one	one	NUM
bjmsr-2228	113	11	hour	hour	NOUN
bjmsr-2228	113	12	on	on	ADP
bjmsr-2228	113	13	youtube	youtube	NOUN
bjmsr-2228	113	14	,	,	PUNCT
bjmsr-2228	113	15	highlighting	highlight	VERB
bjmsr-2228	113	16	the	the	DET
bjmsr-2228	113	17	daily	daily	ADJ
bjmsr-2228	113	18	engagement	engagement	NOUN
bjmsr-2228	113	19	of	of	ADP
bjmsr-2228	113	20	users	user	NOUN
bjmsr-2228	113	21	on	on	ADP
bjmsr-2228	113	22	the	the	DET
bjmsr-2228	113	23	youtube	youtube	NOUN
bjmsr-2228	113	24	platform	platform	NOUN
bjmsr-2228	113	25	(	(	PUNCT
bjmsr-2228	113	26	52,53	52,53	NOUN
bjmsr-2228	113	27	)	)	PUNCT
bjmsr-2228	113	28	,	,	PUNCT
bjmsr-2228	113	29	42	42	NUM
bjmsr-2228	113	30	%	%	NOUN
bjmsr-2228	113	31	allocated	allocate	VERB
bjmsr-2228	113	32	between	between	ADP
bjmsr-2228	113	33	one	one	NUM
bjmsr-2228	113	34	to	to	PART
bjmsr-2228	113	35	three	three	NUM
bjmsr-2228	113	36	hours	hour	NOUN
bjmsr-2228	113	37	,	,	PUNCT
bjmsr-2228	113	38	8	8	NUM
bjmsr-2228	113	39	%	%	NOUN
bjmsr-2228	113	40	reported	report	VERB
bjmsr-2228	113	41	spending	spend	VERB
bjmsr-2228	113	42	three	three	NUM
bjmsr-2228	113	43	to	to	PART
bjmsr-2228	113	44	five	five	NUM
bjmsr-2228	113	45	hours	hour	NOUN
bjmsr-2228	113	46	,	,	PUNCT
bjmsr-2228	113	47	and	and	CCONJ
bjmsr-2228	113	48	a	a	DET
bjmsr-2228	113	49	minority	minority	NOUN
bjmsr-2228	113	50	,	,	PUNCT
bjmsr-2228	113	51	comprising	comprise	VERB
bjmsr-2228	113	52	5	5	NUM
bjmsr-2228	113	53	%	%	NOUN
bjmsr-2228	113	54	,	,	PUNCT
bjmsr-2228	113	55	indicated	indicate	VERB
bjmsr-2228	113	56	spending	spend	VERB
bjmsr-2228	113	57	more	more	ADJ
bjmsr-2228	113	58	than	than	ADP
bjmsr-2228	113	59	five	five	NUM
bjmsr-2228	113	60	hours	hour	NOUN
bjmsr-2228	113	61	on	on	ADP
bjmsr-2228	113	62	youtube	youtube	NOUN
bjmsr-2228	113	63	.	.	PUNCT
bjmsr-2228	114	1	rose	rose	PROPN
bjmsr-2228	114	2	&	&	CCONJ
bjmsr-2228	114	3	shanthi	shanthi	PROPN
bjmsr-2228	114	4	,	,	PUNCT
bjmsr-2228	114	5	bangladesh	bangladesh	PROPN
bjmsr-2228	114	6	journal	journal	NOUN
bjmsr-2228	114	7	of	of	ADP
bjmsr-2228	114	8	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	114	9	scientific	scientific	ADJ
bjmsr-2228	114	10	research	research	NOUN
bjmsr-2228	114	11	9(3	9(3	NUM
bjmsr-2228	114	12	)	)	PUNCT
bjmsr-2228	114	13	(	(	PUNCT
bjmsr-2228	114	14	2024	2024	NUM
bjmsr-2228	114	15	)	)	PUNCT
bjmsr-2228	114	16	,	,	PUNCT
bjmsr-2228	114	17	12	12	NUM
bjmsr-2228	114	18	-	-	SYM
bjmsr-2228	114	19	20	20	NUM
bjmsr-2228	114	20	16	16	NUM
bjmsr-2228	114	21	figure	figure	NOUN
bjmsr-2228	114	22	6	6	NUM
bjmsr-2228	114	23	.	.	PUNCT
bjmsr-2228	114	24	type	type	NOUN
bjmsr-2228	114	25	of	of	ADP
bjmsr-2228	114	26	videos	video	NOUN
bjmsr-2228	114	27	watched	watch	VERB
bjmsr-2228	114	28	on	on	ADP
bjmsr-2228	114	29	youtube	youtube	NOUN
bjmsr-2228	114	30	figure	figure	NOUN
bjmsr-2228	114	31	6	6	NUM
bjmsr-2228	114	32	illustrates	illustrate	VERB
bjmsr-2228	114	33	the	the	DET
bjmsr-2228	114	34	preferences	preference	NOUN
bjmsr-2228	114	35	regarding	regard	VERB
bjmsr-2228	114	36	the	the	DET
bjmsr-2228	114	37	type	type	NOUN
bjmsr-2228	114	38	of	of	ADP
bjmsr-2228	114	39	videos	video	NOUN
bjmsr-2228	114	40	consumed	consume	VERB
bjmsr-2228	114	41	by	by	ADP
bjmsr-2228	114	42	individuals	individual	NOUN
bjmsr-2228	114	43	on	on	ADP
bjmsr-2228	114	44	the	the	DET
bjmsr-2228	114	45	youtube	youtube	NOUN
bjmsr-2228	114	46	platform	platform	NOUN
bjmsr-2228	114	47	.	.	PUNCT
bjmsr-2228	115	1	it	it	PRON
bjmsr-2228	115	2	reveals	reveal	VERB
bjmsr-2228	115	3	that	that	SCONJ
bjmsr-2228	115	4	a	a	DET
bjmsr-2228	115	5	significant	significant	ADJ
bjmsr-2228	115	6	majority	majority	NOUN
bjmsr-2228	115	7	,	,	PUNCT
bjmsr-2228	115	8	comprising	comprise	VERB
bjmsr-2228	115	9	58	58	NUM
bjmsr-2228	115	10	%	%	NOUN
bjmsr-2228	115	11	,	,	PUNCT
bjmsr-2228	115	12	indicated	indicate	VERB
bjmsr-2228	115	13	a	a	DET
bjmsr-2228	115	14	preference	preference	NOUN
bjmsr-2228	115	15	for	for	ADP
bjmsr-2228	115	16	vlogs	vlog	NOUN
bjmsr-2228	115	17	or	or	CCONJ
bjmsr-2228	115	18	video	video	NOUN
bjmsr-2228	115	19	blogs	blog	NOUN
bjmsr-2228	115	20	,	,	PUNCT
bjmsr-2228	115	21	suggesting	suggest	VERB
bjmsr-2228	115	22	a	a	DET
bjmsr-2228	115	23	predominant	predominant	ADJ
bjmsr-2228	115	24	interest	interest	NOUN
bjmsr-2228	115	25	in	in	ADP
bjmsr-2228	115	26	content	content	NOUN
bjmsr-2228	115	27	that	that	PRON
bjmsr-2228	115	28	offers	offer	VERB
bjmsr-2228	115	29	personal	personal	ADJ
bjmsr-2228	115	30	insights	insight	NOUN
bjmsr-2228	115	31	,	,	PUNCT
bjmsr-2228	115	32	experiences	experience	NOUN
bjmsr-2228	115	33	,	,	PUNCT
bjmsr-2228	115	34	or	or	CCONJ
bjmsr-2228	115	35	narratives	narrative	NOUN
bjmsr-2228	115	36	.	.	PUNCT
bjmsr-2228	116	1	figure	figure	NOUN
bjmsr-2228	116	2	7	7	NUM
bjmsr-2228	116	3	.	.	PUNCT
bjmsr-2228	116	4	type	type	NOUN
bjmsr-2228	116	5	of	of	ADP
bjmsr-2228	116	6	influencers	influencer	NOUN
bjmsr-2228	116	7	followed	follow	VERB
bjmsr-2228	116	8	on	on	ADP
bjmsr-2228	116	9	youtube	youtube	NOUN
bjmsr-2228	116	10	figure	figure	NOUN
bjmsr-2228	116	11	7	7	NUM
bjmsr-2228	116	12	provides	provide	VERB
bjmsr-2228	116	13	the	the	DET
bjmsr-2228	116	14	preferences	preference	NOUN
bjmsr-2228	116	15	regarding	regard	VERB
bjmsr-2228	116	16	the	the	DET
bjmsr-2228	116	17	type	type	NOUN
bjmsr-2228	116	18	of	of	ADP
bjmsr-2228	116	19	influencers	influencer	NOUN
bjmsr-2228	116	20	followed	follow	VERB
bjmsr-2228	116	21	by	by	ADP
bjmsr-2228	116	22	individuals	individual	NOUN
bjmsr-2228	116	23	on	on	ADP
bjmsr-2228	116	24	youtube	youtube	NOUN
bjmsr-2228	116	25	.	.	PUNCT
bjmsr-2228	117	1	respondents	respondent	NOUN
bjmsr-2228	117	2	(	(	PUNCT
bjmsr-2228	117	3	27	27	NUM
bjmsr-2228	117	4	%	%	NOUN
bjmsr-2228	117	5	)	)	PUNCT
bjmsr-2228	117	6	chose	choose	VERB
bjmsr-2228	117	7	to	to	PART
bjmsr-2228	117	8	follow	follow	VERB
bjmsr-2228	117	9	mid	mid	ADJ
bjmsr-2228	117	10	-	-	ADJ
bjmsr-2228	117	11	tier	tier	ADJ
bjmsr-2228	117	12	influencers	influencer	NOUN
bjmsr-2228	117	13	with	with	ADP
bjmsr-2228	117	14	follower	follower	NOUN
bjmsr-2228	117	15	counts	count	NOUN
bjmsr-2228	117	16	that	that	PRON
bjmsr-2228	117	17	vary	vary	VERB
bjmsr-2228	117	18	from	from	ADP
bjmsr-2228	117	19	100,000	100,000	NUM
bjmsr-2228	117	20	to	to	ADP
bjmsr-2228	117	21	500,000	500,000	NUM
bjmsr-2228	117	22	,	,	PUNCT
bjmsr-2228	117	23	who	who	PRON
bjmsr-2228	117	24	tend	tend	VERB
bjmsr-2228	117	25	to	to	PART
bjmsr-2228	117	26	be	be	AUX
bjmsr-2228	117	27	chosen	choose	VERB
bjmsr-2228	117	28	for	for	ADP
bjmsr-2228	117	29	their	their	PRON
bjmsr-2228	117	30	broader	broad	ADJ
bjmsr-2228	117	31	audience	audience	NOUN
bjmsr-2228	117	32	reach	reach	VERB
bjmsr-2228	117	33	.	.	PUNCT
bjmsr-2228	118	1	mega	mega	NOUN
bjmsr-2228	118	2	-	-	NOUN
bjmsr-2228	118	3	influencers	influencer	NOUN
bjmsr-2228	118	4	(	(	PUNCT
bjmsr-2228	118	5	more	more	ADJ
bjmsr-2228	118	6	than	than	ADP
bjmsr-2228	118	7	1	1	NUM
bjmsr-2228	118	8	million	million	NUM
bjmsr-2228	118	9	followers	follower	NOUN
bjmsr-2228	118	10	)	)	PUNCT
bjmsr-2228	118	11	were	be	AUX
bjmsr-2228	118	12	followed	follow	VERB
bjmsr-2228	118	13	by	by	ADP
bjmsr-2228	118	14	22	22	NUM
bjmsr-2228	118	15	%	%	NOUN
bjmsr-2228	118	16	of	of	ADP
bjmsr-2228	118	17	respondents	respondent	NOUN
bjmsr-2228	118	18	,	,	PUNCT
bjmsr-2228	118	19	macro	macro	NOUN
bjmsr-2228	118	20	-	-	NOUN
bjmsr-2228	118	21	influencers	influencer	NOUN
bjmsr-2228	118	22	(	(	PUNCT
bjmsr-2228	118	23	500,000	500,000	NUM
bjmsr-2228	118	24	and	and	CCONJ
bjmsr-2228	118	25	1	1	NUM
bjmsr-2228	118	26	million	million	NUM
bjmsr-2228	118	27	followers	follower	NOUN
bjmsr-2228	118	28	)	)	PUNCT
bjmsr-2228	118	29	by	by	ADP
bjmsr-2228	118	30	19	19	NUM
bjmsr-2228	118	31	%	%	NOUN
bjmsr-2228	118	32	,	,	PUNCT
bjmsr-2228	119	1	nano	nano	NOUN
bjmsr-2228	119	2	-	-	PUNCT
bjmsr-2228	119	3	influencers	influencer	NOUN
bjmsr-2228	119	4	(	(	PUNCT
bjmsr-2228	119	5	1,000	1,000	NUM
bjmsr-2228	119	6	to	to	PART
bjmsr-2228	119	7	10,000	10,000	NUM
bjmsr-2228	119	8	followers	follower	NOUN
bjmsr-2228	119	9	)	)	PUNCT
bjmsr-2228	119	10	by	by	ADP
bjmsr-2228	119	11	17	17	NUM
bjmsr-2228	119	12	%	%	NOUN
bjmsr-2228	119	13	,	,	PUNCT
bjmsr-2228	119	14	and	and	CCONJ
bjmsr-2228	119	15	micro	micro	NOUN
bjmsr-2228	119	16	-	-	NOUN
bjmsr-2228	119	17	influencers	influencer	NOUN
bjmsr-2228	119	18	(	(	PUNCT
bjmsr-2228	119	19	10,000	10,000	NUM
bjmsr-2228	119	20	-	-	PUNCT
bjmsr-2228	119	21	100,000	100,000	NUM
bjmsr-2228	119	22	followers	follower	NOUN
bjmsr-2228	119	23	)	)	PUNCT
bjmsr-2228	119	24	by	by	ADP
bjmsr-2228	119	25	14	14	NUM
bjmsr-2228	119	26	%	%	NOUN
bjmsr-2228	119	27	figure	figure	NOUN
bjmsr-2228	119	28	8	8	NUM
bjmsr-2228	119	29	.	.	PUNCT
bjmsr-2228	119	30	type	type	NOUN
bjmsr-2228	119	31	of	of	ADP
bjmsr-2228	119	32	video	video	NOUN
bjmsr-2228	119	33	format	format	NOUN
bjmsr-2228	119	34	preferred	prefer	VERB
bjmsr-2228	119	35	figure	figure	NOUN
bjmsr-2228	119	36	8	8	NUM
bjmsr-2228	119	37	illustrates	illustrate	VERB
bjmsr-2228	119	38	the	the	DET
bjmsr-2228	119	39	preferences	preference	NOUN
bjmsr-2228	119	40	regarding	regard	VERB
bjmsr-2228	119	41	the	the	DET
bjmsr-2228	119	42	video	video	NOUN
bjmsr-2228	119	43	format	format	NOUN
bjmsr-2228	119	44	on	on	ADP
bjmsr-2228	119	45	youtube	youtube	NOUN
bjmsr-2228	119	46	.	.	PUNCT
bjmsr-2228	120	1	a	a	DET
bjmsr-2228	120	2	notable	notable	ADJ
bjmsr-2228	120	3	majority	majority	NOUN
bjmsr-2228	120	4	,	,	PUNCT
bjmsr-2228	120	5	comprising	comprise	VERB
bjmsr-2228	120	6	65	65	NUM
bjmsr-2228	120	7	%	%	NOUN
bjmsr-2228	120	8	of	of	ADP
bjmsr-2228	120	9	respondents	respondent	NOUN
bjmsr-2228	120	10	,	,	PUNCT
bjmsr-2228	120	11	disliked	dislike	VERB
bjmsr-2228	120	12	youtube	youtube	PROPN
bjmsr-2228	120	13	short	short	ADJ
bjmsr-2228	120	14	videos	video	NOUN
bjmsr-2228	120	15	.	.	PUNCT
bjmsr-2228	121	1	conversely	conversely	ADV
bjmsr-2228	121	2	,	,	PUNCT
bjmsr-2228	121	3	35	35	NUM
bjmsr-2228	121	4	%	%	NOUN
bjmsr-2228	121	5	of	of	ADP
bjmsr-2228	121	6	respondents	respondent	NOUN
bjmsr-2228	121	7	preferred	prefer	VERB
bjmsr-2228	121	8	long	long	ADJ
bjmsr-2228	121	9	videos	video	NOUN
bjmsr-2228	121	10	,	,	PUNCT
bjmsr-2228	121	11	indicating	indicate	VERB
bjmsr-2228	121	12	interest	interest	NOUN
bjmsr-2228	121	13	in	in	ADP
bjmsr-2228	121	14	content	content	NOUN
bjmsr-2228	121	15	with	with	ADP
bjmsr-2228	121	16	extended	extended	ADJ
bjmsr-2228	121	17	duration	duration	NOUN
bjmsr-2228	121	18	and	and	CCONJ
bjmsr-2228	121	19	more	more	ADJ
bjmsr-2228	121	20	in	in	ADP
bjmsr-2228	121	21	-	-	PUNCT
bjmsr-2228	121	22	depth	depth	NOUN
bjmsr-2228	121	23	coverage	coverage	NOUN
bjmsr-2228	121	24	.	.	PUNCT
bjmsr-2228	122	1	rose	rose	PROPN
bjmsr-2228	122	2	&	&	CCONJ
bjmsr-2228	122	3	shanthi	shanthi	PROPN
bjmsr-2228	122	4	,	,	PUNCT
bjmsr-2228	122	5	bangladesh	bangladesh	PROPN
bjmsr-2228	122	6	journal	journal	NOUN
bjmsr-2228	122	7	of	of	ADP
bjmsr-2228	122	8	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	122	9	scientific	scientific	ADJ
bjmsr-2228	122	10	research	research	NOUN
bjmsr-2228	122	11	9(3	9(3	NUM
bjmsr-2228	122	12	)	)	PUNCT
bjmsr-2228	122	13	(	(	PUNCT
bjmsr-2228	122	14	2024	2024	NUM
bjmsr-2228	122	15	)	)	PUNCT
bjmsr-2228	122	16	,	,	PUNCT
bjmsr-2228	122	17	12	12	NUM
bjmsr-2228	122	18	-	-	SYM
bjmsr-2228	122	19	20	20	NUM
bjmsr-2228	122	20	17	17	NUM
bjmsr-2228	122	21	one	one	NUM
bjmsr-2228	122	22	-	-	PUNCT
bjmsr-2228	122	23	way	way	NOUN
bjmsr-2228	122	24	anova	anova	PROPN
bjmsr-2228	122	25	h1	h1	PROPN
bjmsr-2228	122	26	:	:	PUNCT
bjmsr-2228	122	27	the	the	DET
bjmsr-2228	122	28	mean	mean	ADJ
bjmsr-2228	122	29	differences	difference	NOUN
bjmsr-2228	122	30	for	for	ADP
bjmsr-2228	122	31	likability	likability	NOUN
bjmsr-2228	122	32	across	across	ADP
bjmsr-2228	122	33	various	various	ADJ
bjmsr-2228	122	34	roles	role	NOUN
bjmsr-2228	122	35	are	be	AUX
bjmsr-2228	122	36	not	not	PART
bjmsr-2228	122	37	equal	equal	ADJ
bjmsr-2228	122	38	table	table	NOUN
bjmsr-2228	122	39	1	1	NUM
bjmsr-2228	122	40	.	.	PUNCT
bjmsr-2228	122	41	one	one	NUM
bjmsr-2228	122	42	-	-	PUNCT
bjmsr-2228	122	43	way	way	NOUN
bjmsr-2228	122	44	anova	anova	PROPN
bjmsr-2228	122	45	:	:	PUNCT
bjmsr-2228	122	46	likability	likability	NOUN
bjmsr-2228	122	47	of	of	ADP
bjmsr-2228	122	48	influencer	influencer	NOUN
bjmsr-2228	122	49	across	across	ADP
bjmsr-2228	122	50	occupation	occupation	NOUN
bjmsr-2228	122	51	status	status	NOUN
bjmsr-2228	122	52	dependent	dependent	ADJ
bjmsr-2228	122	53	variable	variable	NOUN
bjmsr-2228	122	54	:	:	PUNCT
bjmsr-2228	122	55	likability	likability	NOUN
bjmsr-2228	122	56	variable	variable	ADJ
bjmsr-2228	122	57	occupation	occupation	NOUN
bjmsr-2228	122	58	status	status	NOUN
bjmsr-2228	122	59	f	f	PROPN
bjmsr-2228	123	1	–	–	PUNCT
bjmsr-2228	123	2	value	value	NOUN
bjmsr-2228	123	3	sig	sig	PROPN
bjmsr-2228	123	4	.	.	PUNCT
bjmsr-2228	123	5	student	student	PROPN
bjmsr-2228	123	6	professional	professional	ADJ
bjmsr-2228	123	7	full	full	ADJ
bjmsr-2228	123	8	-	-	PUNCT
bjmsr-2228	123	9	time	time	NOUN
bjmsr-2228	123	10	employee	employee	NOUN
bjmsr-2228	123	11	self	self	NOUN
bjmsr-2228	123	12	-	-	PUNCT
bjmsr-2228	123	13	employed	employ	VERB
bjmsr-2228	123	14	(	(	PUNCT
bjmsr-2228	123	15	n	n	NOUN
bjmsr-2228	123	16	=	=	SYM
bjmsr-2228	123	17	116	116	NUM
bjmsr-2228	123	18	)	)	PUNCT
bjmsr-2228	123	19	(	(	PUNCT
bjmsr-2228	123	20	n	n	NOUN
bjmsr-2228	123	21	=	=	SYM
bjmsr-2228	123	22	12	12	NUM
bjmsr-2228	123	23	)	)	PUNCT
bjmsr-2228	123	24	(	(	PUNCT
bjmsr-2228	123	25	n	n	NOUN
bjmsr-2228	123	26	=	=	SYM
bjmsr-2228	123	27	58	58	NUM
bjmsr-2228	123	28	)	)	PUNCT
bjmsr-2228	123	29	(	(	PUNCT
bjmsr-2228	123	30	n	n	NOUN
bjmsr-2228	123	31	=	=	SYM
bjmsr-2228	123	32	16	16	NUM
bjmsr-2228	123	33	)	)	PUNCT
bjmsr-2228	123	34	mean	mean	VERB
bjmsr-2228	123	35	sd	sd	INTJ
bjmsr-2228	123	36	mean	mean	VERB
bjmsr-2228	123	37	sd	sd	PART
bjmsr-2228	123	38	mean	mean	VERB
bjmsr-2228	123	39	sd	sd	PART
bjmsr-2228	123	40	mean	mean	VERB
bjmsr-2228	123	41	sd	sd	ADP
bjmsr-2228	123	42	2.904	2.904	NUM
bjmsr-2228	123	43	0.036	0.036	NUM
bjmsr-2228	123	44	likability	likability	NOUN
bjmsr-2228	124	1	2.955	2.955	NUM
bjmsr-2228	124	2	0.858	0.858	NUM
bjmsr-2228	124	3	2.333	2.333	NUM
bjmsr-2228	124	4	0.771	0.771	NUM
bjmsr-2228	124	5	3.082	3.082	NUM
bjmsr-2228	124	6	0.771	0.771	NUM
bjmsr-2228	124	7	3.094	3.094	NUM
bjmsr-2228	124	8	0.730	0.730	NUM
bjmsr-2228	124	9	from	from	ADP
bjmsr-2228	124	10	above	above	ADP
bjmsr-2228	124	11	table	table	NOUN
bjmsr-2228	124	12	1	1	NUM
bjmsr-2228	124	13	,	,	PUNCT
bjmsr-2228	124	14	the	the	DET
bjmsr-2228	124	15	results	result	NOUN
bjmsr-2228	124	16	reveal	reveal	VERB
bjmsr-2228	124	17	a	a	DET
bjmsr-2228	124	18	significant	significant	ADJ
bjmsr-2228	124	19	mean	mean	ADJ
bjmsr-2228	124	20	difference	difference	NOUN
bjmsr-2228	124	21	in	in	ADP
bjmsr-2228	124	22	likability	likability	NOUN
bjmsr-2228	124	23	across	across	ADP
bjmsr-2228	124	24	occupation	occupation	NOUN
bjmsr-2228	124	25	status	status	NOUN
bjmsr-2228	124	26	(	(	PUNCT
bjmsr-2228	124	27	f	f	PROPN
bjmsr-2228	124	28	=	=	SYM
bjmsr-2228	124	29	2.904	2.904	NUM
bjmsr-2228	124	30	;	;	PUNCT
bjmsr-2228	124	31	p	p	X
bjmsr-2228	124	32	<	<	X
bjmsr-2228	124	33	0.05	0.05	NUM
bjmsr-2228	124	34	)	)	PUNCT
bjmsr-2228	124	35	at	at	ADP
bjmsr-2228	124	36	a	a	DET
bjmsr-2228	124	37	5	5	NUM
bjmsr-2228	124	38	%	%	NOUN
bjmsr-2228	124	39	level	level	NOUN
bjmsr-2228	124	40	.	.	PUNCT
bjmsr-2228	125	1	hence	hence	ADV
bjmsr-2228	125	2	,	,	PUNCT
bjmsr-2228	125	3	the	the	DET
bjmsr-2228	125	4	hypothesis	hypothesis	NOUN
bjmsr-2228	125	5	(	(	PUNCT
bjmsr-2228	125	6	h1	h1	PROPN
bjmsr-2228	125	7	)	)	PUNCT
bjmsr-2228	125	8	is	be	AUX
bjmsr-2228	125	9	supported	support	VERB
bjmsr-2228	125	10	.	.	PUNCT
bjmsr-2228	126	1	pearson	pearson	PROPN
bjmsr-2228	126	2	correlation	correlation	PROPN
bjmsr-2228	126	3	h2	h2	PROPN
bjmsr-2228	126	4	:	:	PUNCT
bjmsr-2228	126	5	variables	variable	NOUN
bjmsr-2228	126	6	of	of	ADP
bjmsr-2228	126	7	influencer	influencer	NOUN
bjmsr-2228	126	8	marketing	marketing	NOUN
bjmsr-2228	126	9	are	be	AUX
bjmsr-2228	126	10	significantly	significantly	ADV
bjmsr-2228	126	11	correlated	correlate	VERB
bjmsr-2228	126	12	table	table	NOUN
bjmsr-2228	126	13	2	2	NUM
bjmsr-2228	126	14	.	.	X
bjmsr-2228	126	15	relationship	relationship	NOUN
bjmsr-2228	126	16	between	between	ADP
bjmsr-2228	126	17	variables	variable	NOUN
bjmsr-2228	126	18	of	of	ADP
bjmsr-2228	126	19	influencer	influencer	NOUN
bjmsr-2228	126	20	marketing	marketing	NOUN
bjmsr-2228	126	21	pi	pi	NOUN
bjmsr-2228	126	22	hy	hy	INTJ
bjmsr-2228	126	23	ex	ex	X
bjmsr-2228	126	24	sa	sa	PROPN
bjmsr-2228	126	25	lk	lk	PROPN
bjmsr-2228	126	26	pi	pi	PROPN
bjmsr-2228	126	27	1	1	NUM
bjmsr-2228	126	28	.578	.578	NOUN
bjmsr-2228	126	29	*	*	NOUN
bjmsr-2228	126	30	*	*	NOUN
bjmsr-2228	126	31	.485	.485	NOUN
bjmsr-2228	126	32	*	*	NOUN
bjmsr-2228	126	33	*	*	NOUN
bjmsr-2228	126	34	.437	.437	NUM
bjmsr-2228	126	35	*	*	NOUN
bjmsr-2228	126	36	*	*	NOUN
bjmsr-2228	126	37	.499	.499	NUM
bjmsr-2228	126	38	*	*	PUNCT
bjmsr-2228	126	39	*	*	PUNCT
bjmsr-2228	126	40	hy	hy	NOUN
bjmsr-2228	126	41	.578	.578	NOUN
bjmsr-2228	126	42	*	*	PUNCT
bjmsr-2228	126	43	*	*	NOUN
bjmsr-2228	126	44	1	1	NUM
bjmsr-2228	126	45	.730	.730	NUM
bjmsr-2228	126	46	*	*	NOUN
bjmsr-2228	126	47	*	*	NOUN
bjmsr-2228	126	48	.479	.479	NUM
bjmsr-2228	126	49	*	*	PUNCT
bjmsr-2228	126	50	*	*	NOUN
bjmsr-2228	126	51	.674	.674	NUM
bjmsr-2228	126	52	*	*	PUNCT
bjmsr-2228	126	53	*	*	PUNCT
bjmsr-2228	126	54	ex	ex	X
bjmsr-2228	126	55	.485	.485	NOUN
bjmsr-2228	126	56	*	*	NOUN
bjmsr-2228	126	57	*	*	NOUN
bjmsr-2228	126	58	.730	.730	NUM
bjmsr-2228	126	59	*	*	PUNCT
bjmsr-2228	126	60	*	*	NOUN
bjmsr-2228	126	61	1	1	NUM
bjmsr-2228	126	62	.551	.551	NUM
bjmsr-2228	126	63	*	*	NOUN
bjmsr-2228	126	64	*	*	NOUN
bjmsr-2228	126	65	.638	.638	NUM
bjmsr-2228	126	66	*	*	PUNCT
bjmsr-2228	126	67	*	*	PROPN
bjmsr-2228	126	68	sa	sa	NOUN
bjmsr-2228	126	69	.437	.437	NUM
bjmsr-2228	126	70	*	*	PROPN
bjmsr-2228	126	71	*	*	NOUN
bjmsr-2228	126	72	.479	.479	NUM
bjmsr-2228	126	73	*	*	PUNCT
bjmsr-2228	126	74	*	*	X
bjmsr-2228	126	75	.551	.551	NUM
bjmsr-2228	126	76	*	*	PUNCT
bjmsr-2228	126	77	*	*	PUNCT
bjmsr-2228	126	78	1	1	NUM
bjmsr-2228	126	79	.512	.512	NUM
bjmsr-2228	126	80	*	*	NOUN
bjmsr-2228	126	81	*	*	PUNCT
bjmsr-2228	126	82	lk	lk	NOUN
bjmsr-2228	126	83	.499	.499	NUM
bjmsr-2228	126	84	*	*	NOUN
bjmsr-2228	126	85	*	*	NOUN
bjmsr-2228	126	86	.674	.674	NUM
bjmsr-2228	126	87	*	*	PUNCT
bjmsr-2228	126	88	*	*	NOUN
bjmsr-2228	126	89	.638	.638	NUM
bjmsr-2228	126	90	*	*	PUNCT
bjmsr-2228	126	91	*	*	NOUN
bjmsr-2228	126	92	.512	.512	NUM
bjmsr-2228	126	93	*	*	PUNCT
bjmsr-2228	126	94	*	*	PUNCT
bjmsr-2228	126	95	1	1	NUM
bjmsr-2228	126	96	*	*	PUNCT
bjmsr-2228	126	97	*	*	NOUN
bjmsr-2228	126	98	correlation	correlation	NOUN
bjmsr-2228	126	99	is	be	AUX
bjmsr-2228	126	100	significant	significant	ADJ
bjmsr-2228	126	101	at	at	ADP
bjmsr-2228	126	102	the	the	DET
bjmsr-2228	126	103	0.01	0.01	NUM
bjmsr-2228	126	104	level	level	NOUN
bjmsr-2228	126	105	(	(	PUNCT
bjmsr-2228	126	106	2	2	NUM
bjmsr-2228	126	107	-	-	PUNCT
bjmsr-2228	126	108	tailed	tailed	ADJ
bjmsr-2228	126	109	)	)	PUNCT
bjmsr-2228	126	110	pi	pi	NOUN
bjmsr-2228	126	111	:	:	PUNCT
bjmsr-2228	126	112	purchase	purchase	NOUN
bjmsr-2228	126	113	intention	intention	NOUN
bjmsr-2228	126	114	,	,	PUNCT
bjmsr-2228	126	115	hy	hy	NOUN
bjmsr-2228	126	116	:	:	PUNCT
bjmsr-2228	126	117	homophily	homophily	ADV
bjmsr-2228	126	118	,	,	PUNCT
bjmsr-2228	126	119	ex	ex	NOUN
bjmsr-2228	126	120	:	:	NOUN
bjmsr-2228	126	121	expertise	expertise	NOUN
bjmsr-2228	126	122	,	,	PUNCT
bjmsr-2228	126	123	sa	sa	PROPN
bjmsr-2228	126	124	:	:	PUNCT
bjmsr-2228	126	125	sponsored	sponsor	VERB
bjmsr-2228	126	126	advertisement	advertisement	NOUN
bjmsr-2228	126	127	and	and	CCONJ
bjmsr-2228	126	128	lk	lk	NOUN
bjmsr-2228	126	129	:	:	PUNCT
bjmsr-2228	126	130	likability	likability	NOUN
bjmsr-2228	126	131	the	the	DET
bjmsr-2228	126	132	strength	strength	NOUN
bjmsr-2228	126	133	of	of	ADP
bjmsr-2228	126	134	the	the	DET
bjmsr-2228	126	135	relationship	relationship	NOUN
bjmsr-2228	126	136	of	of	ADP
bjmsr-2228	126	137	homophily	homophily	ADV
bjmsr-2228	126	138	with	with	ADP
bjmsr-2228	126	139	expertise	expertise	NOUN
bjmsr-2228	126	140	(	(	PUNCT
bjmsr-2228	126	141	r	r	NOUN
bjmsr-2228	126	142	=	=	NOUN
bjmsr-2228	126	143	0.730	0.730	NUM
bjmsr-2228	126	144	)	)	PUNCT
bjmsr-2228	126	145	and	and	CCONJ
bjmsr-2228	126	146	likability	likability	NOUN
bjmsr-2228	126	147	(	(	PUNCT
bjmsr-2228	126	148	r	r	NOUN
bjmsr-2228	126	149	=	=	NOUN
bjmsr-2228	126	150	0.674	0.674	NUM
bjmsr-2228	126	151	)	)	PUNCT
bjmsr-2228	126	152	and	and	CCONJ
bjmsr-2228	126	153	expertise	expertise	NOUN
bjmsr-2228	126	154	with	with	ADP
bjmsr-2228	126	155	likability	likability	NOUN
bjmsr-2228	126	156	(	(	PUNCT
bjmsr-2228	126	157	r	r	NOUN
bjmsr-2228	126	158	=	=	SYM
bjmsr-2228	126	159	0.638	0.638	NUM
bjmsr-2228	126	160	)	)	PUNCT
bjmsr-2228	126	161	indicated	indicate	VERB
bjmsr-2228	126	162	a	a	DET
bjmsr-2228	126	163	high	high	ADJ
bjmsr-2228	126	164	positive	positive	ADJ
bjmsr-2228	126	165	correlation	correlation	NOUN
bjmsr-2228	126	166	.	.	PUNCT
bjmsr-2228	127	1	the	the	DET
bjmsr-2228	127	2	relationship	relationship	NOUN
bjmsr-2228	127	3	between	between	ADP
bjmsr-2228	127	4	purchase	purchase	NOUN
bjmsr-2228	127	5	intention	intention	NOUN
bjmsr-2228	127	6	and	and	CCONJ
bjmsr-2228	127	7	all	all	DET
bjmsr-2228	127	8	variables	variable	NOUN
bjmsr-2228	127	9	ranges	range	VERB
bjmsr-2228	127	10	from	from	ADP
bjmsr-2228	127	11	0.40	0.40	NUM
bjmsr-2228	127	12	to	to	ADP
bjmsr-2228	127	13	0.59	0.59	NUM
bjmsr-2228	127	14	,	,	PUNCT
bjmsr-2228	127	15	indicating	indicate	VERB
bjmsr-2228	127	16	moderately	moderately	ADV
bjmsr-2228	127	17	related	relate	VERB
bjmsr-2228	127	18	.	.	PUNCT
bjmsr-2228	128	1	also	also	ADV
bjmsr-2228	128	2	,	,	PUNCT
bjmsr-2228	128	3	the	the	DET
bjmsr-2228	128	4	relationship	relationship	NOUN
bjmsr-2228	128	5	of	of	ADP
bjmsr-2228	128	6	sponsored	sponsor	VERB
bjmsr-2228	128	7	advertisement	advertisement	NOUN
bjmsr-2228	128	8	with	with	ADP
bjmsr-2228	128	9	likability	likability	NOUN
bjmsr-2228	128	10	(	(	PUNCT
bjmsr-2228	128	11	r	r	NOUN
bjmsr-2228	128	12	=	=	NOUN
bjmsr-2228	128	13	0.512	0.512	NUM
bjmsr-2228	128	14	)	)	PUNCT
bjmsr-2228	128	15	and	and	CCONJ
bjmsr-2228	128	16	expertise	expertise	NOUN
bjmsr-2228	128	17	(	(	PUNCT
bjmsr-2228	128	18	r	r	NOUN
bjmsr-2228	128	19	=	=	SYM
bjmsr-2228	128	20	0.551	0.551	NUM
bjmsr-2228	128	21	)	)	PUNCT
bjmsr-2228	128	22	indicated	indicate	VERB
bjmsr-2228	128	23	a	a	DET
bjmsr-2228	128	24	moderate	moderate	ADJ
bjmsr-2228	128	25	relationship	relationship	NOUN
bjmsr-2228	128	26	(	(	PUNCT
bjmsr-2228	128	27	table	table	NOUN
bjmsr-2228	128	28	2	2	NUM
bjmsr-2228	128	29	)	)	PUNCT
bjmsr-2228	128	30	.	.	PUNCT
bjmsr-2228	129	1	thus	thus	ADV
bjmsr-2228	129	2	,	,	PUNCT
bjmsr-2228	129	3	the	the	DET
bjmsr-2228	129	4	hypothesis	hypothesis	NOUN
bjmsr-2228	129	5	(	(	PUNCT
bjmsr-2228	129	6	h2	h2	NOUN
bjmsr-2228	129	7	)	)	PUNCT
bjmsr-2228	129	8	is	be	AUX
bjmsr-2228	129	9	supported	support	VERB
bjmsr-2228	129	10	,	,	PUNCT
bjmsr-2228	129	11	and	and	CCONJ
bjmsr-2228	129	12	it	it	PRON
bjmsr-2228	129	13	is	be	AUX
bjmsr-2228	129	14	concluded	conclude	VERB
bjmsr-2228	129	15	that	that	SCONJ
bjmsr-2228	129	16	there	there	PRON
bjmsr-2228	129	17	is	be	VERB
bjmsr-2228	129	18	a	a	DET
bjmsr-2228	129	19	relationship	relationship	NOUN
bjmsr-2228	129	20	between	between	ADP
bjmsr-2228	129	21	purchase	purchase	NOUN
bjmsr-2228	129	22	intention	intention	NOUN
bjmsr-2228	129	23	,	,	PUNCT
bjmsr-2228	129	24	homophily	homophily	ADV
bjmsr-2228	129	25	,	,	PUNCT
bjmsr-2228	129	26	expertise	expertise	NOUN
bjmsr-2228	129	27	,	,	PUNCT
bjmsr-2228	129	28	sponsored	sponsor	VERB
bjmsr-2228	129	29	advertisement	advertisement	NOUN
bjmsr-2228	129	30	,	,	PUNCT
bjmsr-2228	129	31	and	and	CCONJ
bjmsr-2228	129	32	likability	likability	NOUN
bjmsr-2228	129	33	through	through	ADP
bjmsr-2228	129	34	influencer	influencer	NOUN
bjmsr-2228	129	35	marketing	marketing	NOUN
bjmsr-2228	129	36	.	.	PUNCT
bjmsr-2228	130	1	multiple	multiple	ADJ
bjmsr-2228	130	2	regression	regression	NOUN
bjmsr-2228	130	3	h3	h3	NOUN
bjmsr-2228	130	4	:	:	PUNCT
bjmsr-2228	130	5	homophily	homophily	ADV
bjmsr-2228	130	6	and	and	CCONJ
bjmsr-2228	130	7	sponsored	sponsor	VERB
bjmsr-2228	130	8	advertisements	advertisement	NOUN
bjmsr-2228	130	9	of	of	ADP
bjmsr-2228	130	10	youtube	youtube	NOUN
bjmsr-2228	130	11	influencers	influencer	NOUN
bjmsr-2228	130	12	impact	impact	NOUN
bjmsr-2228	130	13	purchase	purchase	NOUN
bjmsr-2228	130	14	intention	intention	NOUN
bjmsr-2228	130	15	table	table	NOUN
bjmsr-2228	130	16	3	3	NUM
bjmsr-2228	130	17	.	.	PUNCT
bjmsr-2228	130	18	cause	cause	NOUN
bjmsr-2228	130	19	–	–	PUNCT
bjmsr-2228	130	20	effect	effect	NOUN
bjmsr-2228	130	21	relationship	relationship	NOUN
bjmsr-2228	130	22	of	of	ADP
bjmsr-2228	130	23	homophily	homophily	ADV
bjmsr-2228	130	24	and	and	CCONJ
bjmsr-2228	130	25	sponsored	sponsor	VERB
bjmsr-2228	130	26	advertisements	advertisement	NOUN
bjmsr-2228	130	27	of	of	ADP
bjmsr-2228	130	28	youtube	youtube	NOUN
bjmsr-2228	130	29	influencers	influencer	NOUN
bjmsr-2228	130	30	on	on	ADP
bjmsr-2228	130	31	purchase	purchase	NOUN
bjmsr-2228	130	32	intention	intention	NOUN
bjmsr-2228	130	33	variables	variable	NOUN
bjmsr-2228	130	34	unstandardized	unstandardized	ADJ
bjmsr-2228	130	35	coefficients	coefficient	NOUN
bjmsr-2228	130	36	standardized	standardize	VERB
bjmsr-2228	130	37	coefficient	coefficient	NOUN
bjmsr-2228	130	38	t	t	PROPN
bjmsr-2228	130	39	sig	sig	PROPN
bjmsr-2228	130	40	.	.	PUNCT
bjmsr-2228	131	1	b	b	X
bjmsr-2228	131	2	std	std	PROPN
bjmsr-2228	131	3	.	.	NOUN
bjmsr-2228	131	4	error	error	NOUN
bjmsr-2228	131	5	beta	beta	NOUN
bjmsr-2228	131	6	constant	constant	ADJ
bjmsr-2228	131	7	1.199	1.199	NUM
bjmsr-2228	131	8	0.180	0.180	NUM
bjmsr-2228	131	9	6.665	6.665	NUM
bjmsr-2228	131	10	<	<	X
bjmsr-2228	131	11	.001	.001	NUM
bjmsr-2228	131	12	*	*	PUNCT
bjmsr-2228	131	13	*	*	PUNCT
bjmsr-2228	131	14	homophily	homophily	ADV
bjmsr-2228	131	15	0.450	0.450	NUM
bjmsr-2228	131	16	0.060	0.060	NUM
bjmsr-2228	131	17	0.479	0.479	NUM
bjmsr-2228	131	18	7.455	7.455	NUM
bjmsr-2228	131	19	<	<	X
bjmsr-2228	131	20	.001	.001	NUM
bjmsr-2228	131	21	*	*	PUNCT
bjmsr-2228	131	22	*	*	PUNCT
bjmsr-2228	131	23	sponsored	sponsor	VERB
bjmsr-2228	131	24	advertisement	advertisement	NOUN
bjmsr-2228	131	25	0.183	0.183	NUM
bjmsr-2228	131	26	0.057	0.057	NUM
bjmsr-2228	131	27	0.208	0.208	NUM
bjmsr-2228	131	28	3.239	3.239	NUM
bjmsr-2228	131	29	<	<	NOUN
bjmsr-2228	131	30	.001	.001	NUM
bjmsr-2228	131	31	*	*	NOUN
bjmsr-2228	131	32	*	*	PUNCT
bjmsr-2228	131	33	r	r	NOUN
bjmsr-2228	131	34	value	value	NOUN
bjmsr-2228	131	35	0.606	0.606	NUM
bjmsr-2228	131	36	r2	r2	NOUN
bjmsr-2228	131	37	value	value	NOUN
bjmsr-2228	131	38	0.368	0.368	NUM
bjmsr-2228	131	39	f	f	NOUN
bjmsr-2228	131	40	value	value	NOUN
bjmsr-2228	131	41	57.890	57.890	NUM
bjmsr-2228	131	42	p	p	NOUN
bjmsr-2228	131	43	value	value	NOUN
bjmsr-2228	131	44	<	<	X
bjmsr-2228	131	45	0.001	0.001	NUM
bjmsr-2228	131	46	*	*	NOUN
bjmsr-2228	131	47	*	*	NOUN
bjmsr-2228	131	48	significance	significance	NOUN
bjmsr-2228	131	49	level	level	NOUN
bjmsr-2228	131	50	at	at	ADP
bjmsr-2228	131	51	5	5	NUM
bjmsr-2228	131	52	%	%	NOUN
bjmsr-2228	131	53	dependent	dependent	ADJ
bjmsr-2228	131	54	variable	variable	NOUN
bjmsr-2228	131	55	:	:	PUNCT
bjmsr-2228	131	56	purchase	purchase	NOUN
bjmsr-2228	131	57	intention	intention	NOUN
bjmsr-2228	132	1	x1	x1	PRON
bjmsr-2228	132	2	homophily	homophily	ADV
bjmsr-2228	132	3	x2	x2	CCONJ
bjmsr-2228	132	4	–	–	PUNCT
bjmsr-2228	132	5	sponsored	sponsor	VERB
bjmsr-2228	132	6	advertisement	advertisement	NOUN
bjmsr-2228	132	7	the	the	DET
bjmsr-2228	132	8	multiple	multiple	ADJ
bjmsr-2228	132	9	regression	regression	NOUN
bjmsr-2228	132	10	equation	equation	NOUN
bjmsr-2228	132	11	is	be	AUX
bjmsr-2228	132	12	purchase	purchase	VERB
bjmsr-2228	132	13	intention	intention	NOUN
bjmsr-2228	132	14	=	=	NOUN
bjmsr-2228	132	15	1.199	1.199	NUM
bjmsr-2228	132	16	(	(	PUNCT
bjmsr-2228	132	17	constant	constant	ADJ
bjmsr-2228	132	18	)	)	PUNCT
bjmsr-2228	132	19	+	+	CCONJ
bjmsr-2228	133	1	0.450	0.450	NUM
bjmsr-2228	133	2	x1	x1	NOUN
bjmsr-2228	134	1	+	+	CCONJ
bjmsr-2228	134	2	0.183x2	0.183x2	NUM
bjmsr-2228	134	3	rose	rise	VERB
bjmsr-2228	134	4	&	&	CCONJ
bjmsr-2228	134	5	shanthi	shanthi	PROPN
bjmsr-2228	134	6	,	,	PUNCT
bjmsr-2228	134	7	bangladesh	bangladesh	PROPN
bjmsr-2228	134	8	journal	journal	NOUN
bjmsr-2228	134	9	of	of	ADP
bjmsr-2228	134	10	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	134	11	scientific	scientific	ADJ
bjmsr-2228	134	12	research	research	NOUN
bjmsr-2228	134	13	9(3	9(3	NUM
bjmsr-2228	134	14	)	)	PUNCT
bjmsr-2228	134	15	(	(	PUNCT
bjmsr-2228	134	16	2024	2024	NUM
bjmsr-2228	134	17	)	)	PUNCT
bjmsr-2228	134	18	,	,	PUNCT
bjmsr-2228	134	19	12	12	NUM
bjmsr-2228	134	20	-	-	SYM
bjmsr-2228	134	21	20	20	NUM
bjmsr-2228	134	22	18	18	NUM
bjmsr-2228	134	23	the	the	DET
bjmsr-2228	134	24	multiple	multiple	ADJ
bjmsr-2228	134	25	r	r	NOUN
bjmsr-2228	134	26	-	-	PUNCT
bjmsr-2228	134	27	value	value	NOUN
bjmsr-2228	134	28	of	of	ADP
bjmsr-2228	134	29	0.606	0.606	NUM
bjmsr-2228	134	30	indicates	indicate	VERB
bjmsr-2228	134	31	the	the	DET
bjmsr-2228	134	32	degree	degree	NOUN
bjmsr-2228	134	33	of	of	ADP
bjmsr-2228	134	34	a	a	DET
bjmsr-2228	134	35	significant	significant	ADJ
bjmsr-2228	134	36	relationship	relationship	NOUN
bjmsr-2228	134	37	between	between	ADP
bjmsr-2228	134	38	purchase	purchase	NOUN
bjmsr-2228	134	39	intention	intention	NOUN
bjmsr-2228	134	40	and	and	CCONJ
bjmsr-2228	134	41	two	two	NUM
bjmsr-2228	134	42	variables	variable	NOUN
bjmsr-2228	134	43	of	of	ADP
bjmsr-2228	134	44	influencer	influencer	NOUN
bjmsr-2228	134	45	marketing	marketing	NOUN
bjmsr-2228	134	46	.	.	PUNCT
bjmsr-2228	135	1	the	the	DET
bjmsr-2228	135	2	r2	r2	PROPN
bjmsr-2228	135	3	value	value	NOUN
bjmsr-2228	135	4	indicates	indicate	VERB
bjmsr-2228	135	5	how	how	SCONJ
bjmsr-2228	135	6	much	much	ADJ
bjmsr-2228	135	7	of	of	ADP
bjmsr-2228	135	8	the	the	DET
bjmsr-2228	135	9	purchase	purchase	NOUN
bjmsr-2228	135	10	intention	intention	NOUN
bjmsr-2228	135	11	(	(	PUNCT
bjmsr-2228	135	12	dependent	dependent	ADJ
bjmsr-2228	135	13	variable	variable	NOUN
bjmsr-2228	135	14	)	)	PUNCT
bjmsr-2228	135	15	can	can	AUX
bjmsr-2228	135	16	be	be	AUX
bjmsr-2228	135	17	explained	explain	VERB
bjmsr-2228	135	18	by	by	ADP
bjmsr-2228	135	19	independent	independent	ADJ
bjmsr-2228	135	20	variables	variable	NOUN
bjmsr-2228	135	21	such	such	ADJ
bjmsr-2228	135	22	as	as	ADP
bjmsr-2228	135	23	homophily	homophily	ADV
bjmsr-2228	135	24	and	and	CCONJ
bjmsr-2228	135	25	sponsored	sponsor	VERB
bjmsr-2228	135	26	advertisement	advertisement	NOUN
bjmsr-2228	135	27	.	.	PUNCT
bjmsr-2228	136	1	the	the	DET
bjmsr-2228	136	2	r2	r2	PROPN
bjmsr-2228	136	3	value	value	NOUN
bjmsr-2228	136	4	is	be	AUX
bjmsr-2228	136	5	indicated	indicate	VERB
bjmsr-2228	136	6	in	in	ADP
bjmsr-2228	136	7	the	the	DET
bjmsr-2228	136	8	above	above	ADJ
bjmsr-2228	136	9	table	table	NOUN
bjmsr-2228	136	10	as	as	ADP
bjmsr-2228	136	11	0.368	0.368	NUM
bjmsr-2228	136	12	.	.	PUNCT
bjmsr-2228	137	1	in	in	ADP
bjmsr-2228	137	2	this	this	DET
bjmsr-2228	137	3	case	case	NOUN
bjmsr-2228	137	4	,	,	PUNCT
bjmsr-2228	137	5	only	only	ADV
bjmsr-2228	137	6	36.8	36.8	NUM
bjmsr-2228	137	7	%	%	NOUN
bjmsr-2228	137	8	of	of	ADP
bjmsr-2228	137	9	the	the	DET
bjmsr-2228	137	10	purchase	purchase	NOUN
bjmsr-2228	137	11	intention	intention	NOUN
bjmsr-2228	137	12	can	can	AUX
bjmsr-2228	137	13	be	be	AUX
bjmsr-2228	137	14	explained	explain	VERB
bjmsr-2228	137	15	through	through	ADP
bjmsr-2228	137	16	homophily	homophily	ADV
bjmsr-2228	137	17	and	and	CCONJ
bjmsr-2228	137	18	sponsored	sponsor	VERB
bjmsr-2228	137	19	advertisement	advertisement	NOUN
bjmsr-2228	137	20	.	.	PUNCT
bjmsr-2228	138	1	the	the	DET
bjmsr-2228	138	2	p	p	NOUN
bjmsr-2228	138	3	-	-	PUNCT
bjmsr-2228	138	4	value	value	NOUN
bjmsr-2228	138	5	is	be	AUX
bjmsr-2228	138	6	less	less	ADJ
bjmsr-2228	138	7	than	than	ADP
bjmsr-2228	138	8	0.05	0.05	NUM
bjmsr-2228	138	9	for	for	ADP
bjmsr-2228	138	10	the	the	DET
bjmsr-2228	138	11	variables	variable	NOUN
bjmsr-2228	138	12	homophily	homophily	ADV
bjmsr-2228	138	13	and	and	CCONJ
bjmsr-2228	138	14	sponsored	sponsor	VERB
bjmsr-2228	138	15	advertisement	advertisement	NOUN
bjmsr-2228	138	16	,	,	PUNCT
bjmsr-2228	138	17	which	which	PRON
bjmsr-2228	138	18	positively	positively	ADV
bjmsr-2228	138	19	impact	impact	VERB
bjmsr-2228	138	20	the	the	DET
bjmsr-2228	138	21	purchase	purchase	NOUN
bjmsr-2228	138	22	intention	intention	NOUN
bjmsr-2228	138	23	(	(	PUNCT
bjmsr-2228	138	24	table	table	NOUN
bjmsr-2228	138	25	3	3	NUM
bjmsr-2228	138	26	)	)	PUNCT
bjmsr-2228	138	27	.	.	PUNCT
bjmsr-2228	139	1	thus	thus	ADV
bjmsr-2228	139	2	,	,	PUNCT
bjmsr-2228	139	3	hypothesis	hypothesis	NOUN
bjmsr-2228	139	4	(	(	PUNCT
bjmsr-2228	139	5	h3	h3	NOUN
bjmsr-2228	139	6	)	)	PUNCT
bjmsr-2228	139	7	is	be	AUX
bjmsr-2228	139	8	supported	support	VERB
bjmsr-2228	139	9	,	,	PUNCT
bjmsr-2228	139	10	and	and	CCONJ
bjmsr-2228	139	11	therefore	therefore	ADV
bjmsr-2228	139	12	,	,	PUNCT
bjmsr-2228	139	13	there	there	PRON
bjmsr-2228	139	14	is	be	VERB
bjmsr-2228	139	15	a	a	DET
bjmsr-2228	139	16	significant	significant	ADJ
bjmsr-2228	139	17	impact	impact	NOUN
bjmsr-2228	139	18	of	of	ADP
bjmsr-2228	139	19	homophily	homophily	ADV
bjmsr-2228	139	20	and	and	CCONJ
bjmsr-2228	139	21	sponsored	sponsor	VERB
bjmsr-2228	139	22	advertisement	advertisement	NOUN
bjmsr-2228	139	23	on	on	ADP
bjmsr-2228	139	24	purchase	purchase	NOUN
bjmsr-2228	139	25	intention	intention	NOUN
bjmsr-2228	139	26	.	.	PUNCT
bjmsr-2228	140	1	discussions	discussion	NOUN
bjmsr-2228	140	2	this	this	DET
bjmsr-2228	140	3	study	study	NOUN
bjmsr-2228	140	4	focused	focus	VERB
bjmsr-2228	140	5	on	on	ADP
bjmsr-2228	140	6	determining	determine	VERB
bjmsr-2228	140	7	the	the	DET
bjmsr-2228	140	8	effect	effect	NOUN
bjmsr-2228	140	9	or	or	CCONJ
bjmsr-2228	140	10	impact	impact	NOUN
bjmsr-2228	140	11	of	of	ADP
bjmsr-2228	140	12	youtube	youtube	NOUN
bjmsr-2228	140	13	influencer	influencer	NOUN
bjmsr-2228	140	14	marketing	marketing	NOUN
bjmsr-2228	140	15	on	on	ADP
bjmsr-2228	140	16	purchase	purchase	NOUN
bjmsr-2228	140	17	intention	intention	NOUN
bjmsr-2228	140	18	.	.	PUNCT
bjmsr-2228	141	1	the	the	DET
bjmsr-2228	141	2	significant	significant	ADJ
bjmsr-2228	141	3	difference	difference	NOUN
bjmsr-2228	141	4	in	in	ADP
bjmsr-2228	141	5	likability	likability	NOUN
bjmsr-2228	141	6	across	across	ADP
bjmsr-2228	141	7	occupation	occupation	NOUN
bjmsr-2228	141	8	results	result	NOUN
bjmsr-2228	141	9	was	be	AUX
bjmsr-2228	141	10	consistent	consistent	ADJ
bjmsr-2228	141	11	with	with	ADP
bjmsr-2228	141	12	the	the	DET
bjmsr-2228	141	13	previous	previous	ADJ
bjmsr-2228	141	14	research	research	NOUN
bjmsr-2228	141	15	that	that	PRON
bjmsr-2228	141	16	revealed	reveal	VERB
bjmsr-2228	141	17	likability	likability	NOUN
bjmsr-2228	141	18	may	may	AUX
bjmsr-2228	141	19	result	result	VERB
bjmsr-2228	141	20	in	in	ADP
bjmsr-2228	141	21	different	different	ADJ
bjmsr-2228	141	22	social	social	ADJ
bjmsr-2228	141	23	media	medium	NOUN
bjmsr-2228	141	24	outcomes	outcome	NOUN
bjmsr-2228	141	25	.	.	PUNCT
bjmsr-2228	142	1	likability	likability	NOUN
bjmsr-2228	142	2	only	only	ADV
bjmsr-2228	142	3	sometimes	sometimes	ADV
bjmsr-2228	142	4	translates	translate	VERB
bjmsr-2228	142	5	into	into	ADP
bjmsr-2228	142	6	a	a	DET
bjmsr-2228	142	7	higher	high	ADJ
bjmsr-2228	142	8	number	number	NOUN
bjmsr-2228	142	9	of	of	ADP
bjmsr-2228	142	10	followers	follower	NOUN
bjmsr-2228	142	11	but	but	CCONJ
bjmsr-2228	142	12	does	do	AUX
bjmsr-2228	142	13	significantly	significantly	ADV
bjmsr-2228	142	14	impact	impact	VERB
bjmsr-2228	142	15	engagement	engagement	NOUN
bjmsr-2228	142	16	.	.	PUNCT
bjmsr-2228	143	1	therefore	therefore	ADV
bjmsr-2228	143	2	,	,	PUNCT
bjmsr-2228	143	3	the	the	DET
bjmsr-2228	143	4	varying	vary	VERB
bjmsr-2228	143	5	levels	level	NOUN
bjmsr-2228	143	6	of	of	ADP
bjmsr-2228	143	7	engagement	engagement	NOUN
bjmsr-2228	143	8	across	across	ADP
bjmsr-2228	143	9	different	different	ADJ
bjmsr-2228	143	10	occupational	occupational	ADJ
bjmsr-2228	143	11	statuses	status	NOUN
bjmsr-2228	143	12	may	may	AUX
bjmsr-2228	143	13	be	be	AUX
bjmsr-2228	143	14	due	due	ADJ
bjmsr-2228	143	15	to	to	ADP
bjmsr-2228	143	16	the	the	DET
bjmsr-2228	143	17	different	different	ADJ
bjmsr-2228	143	18	degrees	degree	NOUN
bjmsr-2228	143	19	of	of	ADP
bjmsr-2228	143	20	interest	interest	NOUN
bjmsr-2228	143	21	in	in	ADP
bjmsr-2228	143	22	the	the	DET
bjmsr-2228	143	23	influencers	influencer	NOUN
bjmsr-2228	143	24	'	'	PART
bjmsr-2228	143	25	content	content	NOUN
bjmsr-2228	143	26	,	,	PUNCT
bjmsr-2228	143	27	leading	lead	VERB
bjmsr-2228	143	28	to	to	ADP
bjmsr-2228	143	29	distinct	distinct	ADJ
bjmsr-2228	143	30	social	social	ADJ
bjmsr-2228	143	31	media	medium	NOUN
bjmsr-2228	143	32	outcomes	outcome	NOUN
bjmsr-2228	143	33	based	base	VERB
bjmsr-2228	143	34	on	on	ADP
bjmsr-2228	143	35	occupation	occupation	NOUN
bjmsr-2228	143	36	(	(	PUNCT
bjmsr-2228	143	37	myers	myer	NOUN
bjmsr-2228	143	38	,	,	PUNCT
bjmsr-2228	143	39	2021	2021	NUM
bjmsr-2228	143	40	)	)	PUNCT
bjmsr-2228	143	41	.	.	PUNCT
bjmsr-2228	144	1	also	also	ADV
bjmsr-2228	144	2	,	,	PUNCT
bjmsr-2228	144	3	the	the	DET
bjmsr-2228	144	4	study	study	NOUN
bjmsr-2228	144	5	identified	identify	VERB
bjmsr-2228	144	6	a	a	DET
bjmsr-2228	144	7	positive	positive	ADJ
bjmsr-2228	144	8	relationship	relationship	NOUN
bjmsr-2228	144	9	among	among	ADP
bjmsr-2228	144	10	purchase	purchase	NOUN
bjmsr-2228	144	11	intention	intention	NOUN
bjmsr-2228	144	12	,	,	PUNCT
bjmsr-2228	144	13	homophily	homophily	ADV
bjmsr-2228	144	14	,	,	PUNCT
bjmsr-2228	144	15	expertise	expertise	NOUN
bjmsr-2228	144	16	,	,	PUNCT
bjmsr-2228	144	17	sponsored	sponsor	VERB
bjmsr-2228	144	18	advertisement	advertisement	NOUN
bjmsr-2228	144	19	,	,	PUNCT
bjmsr-2228	144	20	and	and	CCONJ
bjmsr-2228	144	21	likability	likability	NOUN
bjmsr-2228	144	22	in	in	ADP
bjmsr-2228	144	23	influencer	influencer	NOUN
bjmsr-2228	144	24	marketing	marketing	NOUN
bjmsr-2228	144	25	,	,	PUNCT
bjmsr-2228	144	26	aligning	align	VERB
bjmsr-2228	144	27	with	with	ADP
bjmsr-2228	144	28	previous	previous	ADJ
bjmsr-2228	144	29	research	research	NOUN
bjmsr-2228	144	30	findings	finding	NOUN
bjmsr-2228	144	31	.	.	PUNCT
bjmsr-2228	145	1	these	these	DET
bjmsr-2228	145	2	factors	factor	NOUN
bjmsr-2228	145	3	collectively	collectively	ADV
bjmsr-2228	145	4	influence	influence	VERB
bjmsr-2228	145	5	consumers	consumer	NOUN
bjmsr-2228	145	6	'	'	PART
bjmsr-2228	145	7	decisions	decision	NOUN
bjmsr-2228	145	8	,	,	PUNCT
bjmsr-2228	145	9	indicating	indicate	VERB
bjmsr-2228	145	10	how	how	SCONJ
bjmsr-2228	145	11	influencers	influencer	NOUN
bjmsr-2228	145	12	'	'	PART
bjmsr-2228	145	13	perceived	perceive	VERB
bjmsr-2228	145	14	similarity	similarity	NOUN
bjmsr-2228	145	15	,	,	PUNCT
bjmsr-2228	145	16	expertise	expertise	NOUN
bjmsr-2228	145	17	,	,	PUNCT
bjmsr-2228	145	18	and	and	CCONJ
bjmsr-2228	145	19	the	the	DET
bjmsr-2228	145	20	nature	nature	NOUN
bjmsr-2228	145	21	of	of	ADP
bjmsr-2228	145	22	advertisements	advertisement	NOUN
bjmsr-2228	145	23	shape	shape	VERB
bjmsr-2228	145	24	audience	audience	NOUN
bjmsr-2228	145	25	engagement	engagement	NOUN
bjmsr-2228	145	26	and	and	CCONJ
bjmsr-2228	145	27	consumer	consumer	NOUN
bjmsr-2228	145	28	buying	buying	NOUN
bjmsr-2228	145	29	decisions	decision	NOUN
bjmsr-2228	145	30	.	.	PUNCT
bjmsr-2228	146	1	this	this	DET
bjmsr-2228	146	2	alignment	alignment	NOUN
bjmsr-2228	146	3	reinforces	reinforce	VERB
bjmsr-2228	146	4	the	the	DET
bjmsr-2228	146	5	established	establish	VERB
bjmsr-2228	146	6	understanding	understanding	NOUN
bjmsr-2228	146	7	of	of	ADP
bjmsr-2228	146	8	influencer	influencer	NOUN
bjmsr-2228	146	9	marketing	marketing	NOUN
bjmsr-2228	146	10	dynamics	dynamic	NOUN
bjmsr-2228	146	11	and	and	CCONJ
bjmsr-2228	146	12	their	their	PRON
bjmsr-2228	146	13	effect	effect	NOUN
bjmsr-2228	146	14	on	on	ADP
bjmsr-2228	146	15	consumer	consumer	NOUN
bjmsr-2228	146	16	behaviour	behaviour	NOUN
bjmsr-2228	146	17	(	(	PUNCT
bjmsr-2228	146	18	bu	bu	INTJ
bjmsr-2228	146	19	et	et	PROPN
bjmsr-2228	146	20	al	al	PROPN
bjmsr-2228	146	21	.	.	PROPN
bjmsr-2228	146	22	,	,	PUNCT
bjmsr-2228	146	23	2022	2022	NUM
bjmsr-2228	146	24	;	;	PUNCT
bjmsr-2228	146	25	kim	kim	PROPN
bjmsr-2228	146	26	&	&	CCONJ
bjmsr-2228	146	27	kim	kim	PROPN
bjmsr-2228	146	28	,	,	PUNCT
bjmsr-2228	146	29	2021	2021	NUM
bjmsr-2228	146	30	;	;	PUNCT
bjmsr-2228	146	31	srivastava	srivastava	PROPN
bjmsr-2228	146	32	,	,	PUNCT
bjmsr-2228	146	33	2021	2021	NUM
bjmsr-2228	146	34	)	)	PUNCT
bjmsr-2228	146	35	.	.	PUNCT
bjmsr-2228	147	1	multiple	multiple	ADJ
bjmsr-2228	147	2	regression	regression	NOUN
bjmsr-2228	147	3	results	result	NOUN
bjmsr-2228	147	4	revealed	reveal	VERB
bjmsr-2228	147	5	that	that	SCONJ
bjmsr-2228	147	6	homophily	homophily	ADV
bjmsr-2228	147	7	considerably	considerably	ADV
bjmsr-2228	147	8	impacted	impact	VERB
bjmsr-2228	147	9	purchase	purchase	NOUN
bjmsr-2228	147	10	intention	intention	NOUN
bjmsr-2228	147	11	,	,	PUNCT
bjmsr-2228	147	12	which	which	PRON
bjmsr-2228	147	13	is	be	AUX
bjmsr-2228	147	14	consistent	consistent	ADJ
bjmsr-2228	147	15	with	with	ADP
bjmsr-2228	147	16	earlier	early	ADJ
bjmsr-2228	147	17	studies	study	NOUN
bjmsr-2228	147	18	.	.	PUNCT
bjmsr-2228	148	1	the	the	DET
bjmsr-2228	148	2	homophily	homophily	ADV
bjmsr-2228	148	3	one	one	NUM
bjmsr-2228	148	4	shares	share	NOUN
bjmsr-2228	148	5	with	with	ADP
bjmsr-2228	148	6	their	their	PRON
bjmsr-2228	148	7	chosen	choose	VERB
bjmsr-2228	148	8	influencer	influencer	NOUN
bjmsr-2228	148	9	is	be	AUX
bjmsr-2228	148	10	linked	link	VERB
bjmsr-2228	148	11	to	to	ADP
bjmsr-2228	148	12	why	why	SCONJ
bjmsr-2228	148	13	one	one	PRON
bjmsr-2228	148	14	follows	follow	VERB
bjmsr-2228	148	15	that	that	DET
bjmsr-2228	148	16	influencer	influencer	NOUN
bjmsr-2228	148	17	,	,	PUNCT
bjmsr-2228	148	18	which	which	PRON
bjmsr-2228	148	19	promotes	promote	VERB
bjmsr-2228	148	20	purchase	purchase	NOUN
bjmsr-2228	148	21	intention	intention	NOUN
bjmsr-2228	148	22	(	(	PUNCT
bjmsr-2228	148	23	shoenberger	shoenberger	NOUN
bjmsr-2228	148	24	&	&	CCONJ
bjmsr-2228	148	25	kim	kim	PROPN
bjmsr-2228	148	26	,	,	PUNCT
bjmsr-2228	148	27	2023	2023	NUM
bjmsr-2228	148	28	)	)	PUNCT
bjmsr-2228	148	29	.	.	PUNCT
bjmsr-2228	149	1	as	as	SCONJ
bjmsr-2228	149	2	sponsored	sponsor	VERB
bjmsr-2228	149	3	content	content	NOUN
bjmsr-2228	149	4	is	be	AUX
bjmsr-2228	149	5	a	a	DET
bjmsr-2228	149	6	kind	kind	NOUN
bjmsr-2228	149	7	of	of	ADP
bjmsr-2228	149	8	advertisement	advertisement	NOUN
bjmsr-2228	149	9	,	,	PUNCT
bjmsr-2228	149	10	it	it	PRON
bjmsr-2228	149	11	was	be	AUX
bjmsr-2228	149	12	assumed	assume	VERB
bjmsr-2228	149	13	that	that	SCONJ
bjmsr-2228	149	14	it	it	PRON
bjmsr-2228	149	15	would	would	AUX
bjmsr-2228	149	16	negatively	negatively	ADV
bjmsr-2228	149	17	influence	influence	VERB
bjmsr-2228	149	18	the	the	DET
bjmsr-2228	149	19	individuals	individual	NOUN
bjmsr-2228	149	20	.	.	PUNCT
bjmsr-2228	150	1	however	however	ADV
bjmsr-2228	150	2	,	,	PUNCT
bjmsr-2228	150	3	it	it	PRON
bjmsr-2228	150	4	was	be	AUX
bjmsr-2228	150	5	found	find	VERB
bjmsr-2228	150	6	that	that	SCONJ
bjmsr-2228	150	7	the	the	DET
bjmsr-2228	150	8	sponsored	sponsor	VERB
bjmsr-2228	150	9	advertisement	advertisement	NOUN
bjmsr-2228	150	10	positively	positively	ADV
bjmsr-2228	150	11	impacts	impact	VERB
bjmsr-2228	150	12	the	the	DET
bjmsr-2228	150	13	purchase	purchase	NOUN
bjmsr-2228	150	14	intention	intention	NOUN
bjmsr-2228	150	15	of	of	ADP
bjmsr-2228	150	16	followers	follower	NOUN
bjmsr-2228	150	17	or	or	CCONJ
bjmsr-2228	150	18	subscribers	subscriber	NOUN
bjmsr-2228	150	19	.	.	PUNCT
bjmsr-2228	151	1	through	through	ADP
bjmsr-2228	151	2	regression	regression	NOUN
bjmsr-2228	151	3	analysis	analysis	NOUN
bjmsr-2228	151	4	,	,	PUNCT
bjmsr-2228	151	5	it	it	PRON
bjmsr-2228	151	6	was	be	AUX
bjmsr-2228	151	7	found	find	VERB
bjmsr-2228	151	8	that	that	SCONJ
bjmsr-2228	151	9	disclosure	disclosure	NOUN
bjmsr-2228	151	10	of	of	ADP
bjmsr-2228	151	11	sponsored	sponsor	VERB
bjmsr-2228	151	12	content	content	NOUN
bjmsr-2228	151	13	has	have	VERB
bjmsr-2228	151	14	a	a	DET
bjmsr-2228	151	15	significant	significant	ADJ
bjmsr-2228	151	16	positive	positive	ADJ
bjmsr-2228	151	17	impact	impact	NOUN
bjmsr-2228	151	18	on	on	ADP
bjmsr-2228	151	19	purchase	purchase	NOUN
bjmsr-2228	151	20	intention	intention	NOUN
bjmsr-2228	151	21	,	,	PUNCT
bjmsr-2228	151	22	which	which	PRON
bjmsr-2228	151	23	was	be	AUX
bjmsr-2228	151	24	consistent	consistent	ADJ
bjmsr-2228	151	25	with	with	ADP
bjmsr-2228	151	26	previous	previous	ADJ
bjmsr-2228	151	27	findings	finding	NOUN
bjmsr-2228	151	28	.	.	PUNCT
bjmsr-2228	152	1	disclosing	disclose	VERB
bjmsr-2228	152	2	sponsorships	sponsorship	NOUN
bjmsr-2228	152	3	transparently	transparently	ADV
bjmsr-2228	152	4	by	by	ADP
bjmsr-2228	152	5	influencers	influencer	NOUN
bjmsr-2228	152	6	boosts	boost	VERB
bjmsr-2228	152	7	their	their	PRON
bjmsr-2228	152	8	credibility	credibility	NOUN
bjmsr-2228	152	9	and	and	CCONJ
bjmsr-2228	152	10	genuineness	genuineness	NOUN
bjmsr-2228	152	11	,	,	PUNCT
bjmsr-2228	152	12	consequently	consequently	ADV
bjmsr-2228	152	13	elevating	elevate	VERB
bjmsr-2228	152	14	the	the	DET
bjmsr-2228	152	15	likelihood	likelihood	NOUN
bjmsr-2228	152	16	of	of	ADP
bjmsr-2228	152	17	consumers	consumer	NOUN
bjmsr-2228	152	18	buying	buy	VERB
bjmsr-2228	152	19	the	the	DET
bjmsr-2228	152	20	endorsed	endorse	VERB
bjmsr-2228	152	21	products	product	NOUN
bjmsr-2228	152	22	(	(	PUNCT
bjmsr-2228	152	23	kay	kay	NOUN
bjmsr-2228	152	24	et	et	PROPN
bjmsr-2228	152	25	al	al	PROPN
bjmsr-2228	152	26	.	.	PROPN
bjmsr-2228	152	27	,	,	PUNCT
bjmsr-2228	152	28	2020	2020	NUM
bjmsr-2228	152	29	)	)	PUNCT
bjmsr-2228	152	30	.	.	PUNCT
bjmsr-2228	153	1	conclusions	conclusion	NOUN
bjmsr-2228	153	2	the	the	DET
bjmsr-2228	153	3	study	study	NOUN
bjmsr-2228	153	4	investigated	investigate	VERB
bjmsr-2228	153	5	the	the	DET
bjmsr-2228	153	6	impact	impact	NOUN
bjmsr-2228	153	7	of	of	ADP
bjmsr-2228	153	8	sponsored	sponsor	VERB
bjmsr-2228	153	9	advertisements	advertisement	NOUN
bjmsr-2228	153	10	on	on	ADP
bjmsr-2228	153	11	purchase	purchase	NOUN
bjmsr-2228	153	12	intention	intention	NOUN
bjmsr-2228	153	13	within	within	ADP
bjmsr-2228	153	14	influencer	influencer	NOUN
bjmsr-2228	153	15	marketing	marketing	NOUN
bjmsr-2228	153	16	,	,	PUNCT
bjmsr-2228	153	17	particularly	particularly	ADV
bjmsr-2228	153	18	among	among	ADP
bjmsr-2228	153	19	tamil	tamil	PROPN
bjmsr-2228	153	20	youtube	youtube	NOUN
bjmsr-2228	153	21	influencers	influencer	NOUN
bjmsr-2228	153	22	.	.	PUNCT
bjmsr-2228	154	1	the	the	DET
bjmsr-2228	154	2	study	study	NOUN
bjmsr-2228	154	3	revealed	reveal	VERB
bjmsr-2228	154	4	that	that	SCONJ
bjmsr-2228	154	5	factors	factor	NOUN
bjmsr-2228	154	6	such	such	ADJ
bjmsr-2228	154	7	as	as	ADP
bjmsr-2228	154	8	homophily	homophily	ADV
bjmsr-2228	154	9	,	,	PUNCT
bjmsr-2228	154	10	likability	likability	NOUN
bjmsr-2228	154	11	,	,	PUNCT
bjmsr-2228	154	12	and	and	CCONJ
bjmsr-2228	154	13	the	the	DET
bjmsr-2228	154	14	credibility	credibility	NOUN
bjmsr-2228	154	15	of	of	ADP
bjmsr-2228	154	16	sponsored	sponsor	VERB
bjmsr-2228	154	17	content	content	NOUN
bjmsr-2228	154	18	significantly	significantly	ADV
bjmsr-2228	154	19	influence	influence	VERB
bjmsr-2228	154	20	consumer	consumer	NOUN
bjmsr-2228	154	21	behaviour	behaviour	NOUN
bjmsr-2228	154	22	.	.	PUNCT
bjmsr-2228	155	1	higher	high	ADJ
bjmsr-2228	155	2	levels	level	NOUN
bjmsr-2228	155	3	of	of	ADP
bjmsr-2228	155	4	perceived	perceive	VERB
bjmsr-2228	155	5	homophily	homophily	ADV
bjmsr-2228	155	6	between	between	ADP
bjmsr-2228	155	7	influencers	influencer	NOUN
bjmsr-2228	155	8	and	and	CCONJ
bjmsr-2228	155	9	their	their	PRON
bjmsr-2228	155	10	audiences	audience	NOUN
bjmsr-2228	155	11	result	result	VERB
bjmsr-2228	155	12	in	in	ADP
bjmsr-2228	155	13	increased	increase	VERB
bjmsr-2228	155	14	purchase	purchase	NOUN
bjmsr-2228	155	15	intentions	intention	NOUN
bjmsr-2228	155	16	,	,	PUNCT
bjmsr-2228	155	17	showing	show	VERB
bjmsr-2228	155	18	that	that	SCONJ
bjmsr-2228	155	19	customers	customer	NOUN
bjmsr-2228	155	20	are	be	AUX
bjmsr-2228	155	21	more	more	ADV
bjmsr-2228	155	22	willing	willing	ADJ
bjmsr-2228	155	23	to	to	PART
bjmsr-2228	155	24	engage	engage	VERB
bjmsr-2228	155	25	with	with	ADP
bjmsr-2228	155	26	influencers	influencer	NOUN
bjmsr-2228	155	27	they	they	PRON
bjmsr-2228	155	28	believe	believe	VERB
bjmsr-2228	155	29	to	to	PART
bjmsr-2228	155	30	be	be	AUX
bjmsr-2228	155	31	akin	akin	ADJ
bjmsr-2228	155	32	to	to	ADP
bjmsr-2228	155	33	themselves	themselves	PRON
bjmsr-2228	155	34	.	.	PUNCT
bjmsr-2228	156	1	additionally	additionally	ADV
bjmsr-2228	156	2	,	,	PUNCT
bjmsr-2228	156	3	influencer	influencer	NOUN
bjmsr-2228	156	4	likability	likability	NOUN
bjmsr-2228	156	5	is	be	AUX
bjmsr-2228	156	6	essential	essential	ADJ
bjmsr-2228	156	7	for	for	ADP
bjmsr-2228	156	8	improving	improve	VERB
bjmsr-2228	156	9	the	the	DET
bjmsr-2228	156	10	effectiveness	effectiveness	NOUN
bjmsr-2228	156	11	of	of	ADP
bjmsr-2228	156	12	sponsored	sponsor	VERB
bjmsr-2228	156	13	commercials	commercial	NOUN
bjmsr-2228	156	14	,	,	PUNCT
bjmsr-2228	156	15	which	which	PRON
bjmsr-2228	156	16	directly	directly	ADV
bjmsr-2228	156	17	impacts	impact	VERB
bjmsr-2228	156	18	consumer	consumer	NOUN
bjmsr-2228	156	19	engagement	engagement	NOUN
bjmsr-2228	156	20	.	.	PUNCT
bjmsr-2228	157	1	this	this	DET
bjmsr-2228	157	2	study	study	NOUN
bjmsr-2228	157	3	adds	add	VERB
bjmsr-2228	157	4	to	to	ADP
bjmsr-2228	157	5	the	the	DET
bjmsr-2228	157	6	literature	literature	NOUN
bjmsr-2228	157	7	by	by	ADP
bjmsr-2228	157	8	fulfilling	fulfil	VERB
bjmsr-2228	157	9	the	the	DET
bjmsr-2228	157	10	gap	gap	NOUN
bjmsr-2228	157	11	related	relate	VERB
bjmsr-2228	157	12	to	to	ADP
bjmsr-2228	157	13	tamil	tamil	NOUN
bjmsr-2228	157	14	influencers	influencer	NOUN
bjmsr-2228	157	15	.	.	PUNCT
bjmsr-2228	158	1	these	these	DET
bjmsr-2228	158	2	findings	finding	NOUN
bjmsr-2228	158	3	pose	pose	VERB
bjmsr-2228	158	4	certain	certain	ADJ
bjmsr-2228	158	5	inferences	inference	NOUN
bjmsr-2228	158	6	for	for	ADP
bjmsr-2228	158	7	marketers	marketer	NOUN
bjmsr-2228	158	8	.	.	PUNCT
bjmsr-2228	159	1	marketers	marketer	NOUN
bjmsr-2228	159	2	may	may	AUX
bjmsr-2228	159	3	improve	improve	VERB
bjmsr-2228	159	4	authenticity	authenticity	NOUN
bjmsr-2228	159	5	and	and	CCONJ
bjmsr-2228	159	6	relatability	relatability	NOUN
bjmsr-2228	159	7	by	by	ADP
bjmsr-2228	159	8	understanding	understand	VERB
bjmsr-2228	159	9	the	the	DET
bjmsr-2228	159	10	intricacies	intricacy	NOUN
bjmsr-2228	159	11	of	of	ADP
bjmsr-2228	159	12	influencer	influencer	NOUN
bjmsr-2228	159	13	-	-	PUNCT
bjmsr-2228	159	14	audience	audience	NOUN
bjmsr-2228	159	15	outcomes	outcome	NOUN
bjmsr-2228	159	16	.	.	PUNCT
bjmsr-2228	160	1	this	this	PRON
bjmsr-2228	160	2	can	can	AUX
bjmsr-2228	160	3	be	be	AUX
bjmsr-2228	160	4	achieved	achieve	VERB
bjmsr-2228	160	5	by	by	ADP
bjmsr-2228	160	6	selecting	select	VERB
bjmsr-2228	160	7	influencers	influencer	NOUN
bjmsr-2228	160	8	who	who	PRON
bjmsr-2228	160	9	resonate	resonate	VERB
bjmsr-2228	160	10	with	with	ADP
bjmsr-2228	160	11	their	their	PRON
bjmsr-2228	160	12	target	target	NOUN
bjmsr-2228	160	13	audience	audience	NOUN
bjmsr-2228	160	14	's	's	PART
bjmsr-2228	160	15	values	value	NOUN
bjmsr-2228	160	16	and	and	CCONJ
bjmsr-2228	160	17	preferences	preference	NOUN
bjmsr-2228	160	18	.	.	PUNCT
bjmsr-2228	161	1	furthermore	furthermore	ADV
bjmsr-2228	161	2	,	,	PUNCT
bjmsr-2228	161	3	the	the	DET
bjmsr-2228	161	4	findings	finding	NOUN
bjmsr-2228	161	5	highlight	highlight	VERB
bjmsr-2228	161	6	the	the	DET
bjmsr-2228	161	7	necessity	necessity	NOUN
bjmsr-2228	161	8	for	for	ADP
bjmsr-2228	161	9	transparent	transparent	ADJ
bjmsr-2228	161	10	disclosure	disclosure	NOUN
bjmsr-2228	161	11	of	of	ADP
bjmsr-2228	161	12	sponsored	sponsor	VERB
bjmsr-2228	161	13	content	content	NOUN
bjmsr-2228	161	14	,	,	PUNCT
bjmsr-2228	161	15	as	as	SCONJ
bjmsr-2228	161	16	transparency	transparency	NOUN
bjmsr-2228	161	17	builds	build	VERB
bjmsr-2228	161	18	trust	trust	NOUN
bjmsr-2228	161	19	and	and	CCONJ
bjmsr-2228	161	20	positively	positively	ADV
bjmsr-2228	161	21	influences	influence	VERB
bjmsr-2228	161	22	purchase	purchase	NOUN
bjmsr-2228	161	23	intentions	intention	NOUN
bjmsr-2228	161	24	.	.	PUNCT
bjmsr-2228	162	1	therefore	therefore	ADV
bjmsr-2228	162	2	,	,	PUNCT
bjmsr-2228	162	3	brands	brand	NOUN
bjmsr-2228	162	4	should	should	AUX
bjmsr-2228	162	5	prioritise	prioritise	VERB
bjmsr-2228	162	6	collaborations	collaboration	NOUN
bjmsr-2228	162	7	with	with	ADP
bjmsr-2228	162	8	influencers	influencer	NOUN
bjmsr-2228	162	9	who	who	PRON
bjmsr-2228	162	10	demonstrate	demonstrate	VERB
bjmsr-2228	162	11	expertise	expertise	NOUN
bjmsr-2228	162	12	in	in	ADP
bjmsr-2228	162	13	their	their	PRON
bjmsr-2228	162	14	respective	respective	ADJ
bjmsr-2228	162	15	niches	niche	NOUN
bjmsr-2228	162	16	,	,	PUNCT
bjmsr-2228	162	17	as	as	SCONJ
bjmsr-2228	162	18	this	this	PRON
bjmsr-2228	162	19	can	can	AUX
bjmsr-2228	162	20	effectively	effectively	ADV
bjmsr-2228	162	21	drive	drive	VERB
bjmsr-2228	162	22	consumer	consumer	NOUN
bjmsr-2228	162	23	attention	attention	NOUN
bjmsr-2228	162	24	toward	toward	ADP
bjmsr-2228	162	25	the	the	DET
bjmsr-2228	162	26	endorsed	endorse	VERB
bjmsr-2228	162	27	products	product	NOUN
bjmsr-2228	162	28	.	.	PUNCT
bjmsr-2228	163	1	however	however	ADV
bjmsr-2228	163	2	,	,	PUNCT
bjmsr-2228	163	3	the	the	DET
bjmsr-2228	163	4	study	study	NOUN
bjmsr-2228	163	5	has	have	VERB
bjmsr-2228	163	6	certain	certain	ADJ
bjmsr-2228	163	7	limitations	limitation	NOUN
bjmsr-2228	163	8	that	that	PRON
bjmsr-2228	163	9	must	must	AUX
bjmsr-2228	163	10	be	be	AUX
bjmsr-2228	163	11	considered	consider	VERB
bjmsr-2228	163	12	.	.	PUNCT
bjmsr-2228	164	1	it	it	PRON
bjmsr-2228	164	2	examines	examine	VERB
bjmsr-2228	164	3	the	the	DET
bjmsr-2228	164	4	role	role	NOUN
bjmsr-2228	164	5	of	of	ADP
bjmsr-2228	164	6	various	various	ADJ
bjmsr-2228	164	7	types	type	NOUN
bjmsr-2228	164	8	of	of	ADP
bjmsr-2228	164	9	influencers	influencer	NOUN
bjmsr-2228	164	10	on	on	ADP
bjmsr-2228	164	11	purchase	purchase	NOUN
bjmsr-2228	164	12	intention	intention	NOUN
bjmsr-2228	164	13	without	without	ADP
bjmsr-2228	164	14	focusing	focus	VERB
bjmsr-2228	164	15	on	on	ADP
bjmsr-2228	164	16	a	a	DET
bjmsr-2228	164	17	specific	specific	ADJ
bjmsr-2228	164	18	influencer	influencer	NOUN
bjmsr-2228	164	19	's	's	PART
bjmsr-2228	164	20	effect	effect	NOUN
bjmsr-2228	164	21	on	on	ADP
bjmsr-2228	164	22	followers	follower	NOUN
bjmsr-2228	164	23	'	'	PART
bjmsr-2228	164	24	decisions	decision	NOUN
bjmsr-2228	164	25	.	.	PUNCT
bjmsr-2228	165	1	additionally	additionally	ADV
bjmsr-2228	165	2	,	,	PUNCT
bjmsr-2228	165	3	the	the	DET
bjmsr-2228	165	4	research	research	NOUN
bjmsr-2228	165	5	does	do	AUX
bjmsr-2228	165	6	not	not	PART
bjmsr-2228	165	7	address	address	VERB
bjmsr-2228	165	8	particular	particular	ADJ
bjmsr-2228	165	9	product	product	NOUN
bjmsr-2228	165	10	lines	line	NOUN
bjmsr-2228	165	11	or	or	CCONJ
bjmsr-2228	165	12	categories	category	NOUN
bjmsr-2228	165	13	,	,	PUNCT
bjmsr-2228	165	14	which	which	PRON
bjmsr-2228	165	15	could	could	AUX
bjmsr-2228	165	16	be	be	AUX
bjmsr-2228	165	17	a	a	DET
bjmsr-2228	165	18	valuable	valuable	ADJ
bjmsr-2228	165	19	area	area	NOUN
bjmsr-2228	165	20	for	for	ADP
bjmsr-2228	165	21	future	future	ADJ
bjmsr-2228	165	22	exploration	exploration	NOUN
bjmsr-2228	165	23	.	.	PUNCT
bjmsr-2228	166	1	furthermore	furthermore	ADV
bjmsr-2228	166	2	,	,	PUNCT
bjmsr-2228	166	3	the	the	DET
bjmsr-2228	166	4	analysis	analysis	NOUN
bjmsr-2228	166	5	is	be	AUX
bjmsr-2228	166	6	limited	limit	VERB
bjmsr-2228	166	7	to	to	PART
bjmsr-2228	166	8	youtube	youtube	VERB
bjmsr-2228	166	9	as	as	ADP
bjmsr-2228	166	10	a	a	DET
bjmsr-2228	166	11	platform	platform	NOUN
bjmsr-2228	166	12	,	,	PUNCT
bjmsr-2228	166	13	leaving	leave	VERB
bjmsr-2228	166	14	out	out	ADP
bjmsr-2228	166	15	other	other	ADJ
bjmsr-2228	166	16	social	social	ADJ
bjmsr-2228	166	17	media	medium	NOUN
bjmsr-2228	166	18	channels	channel	NOUN
bjmsr-2228	166	19	that	that	PRON
bjmsr-2228	166	20	could	could	AUX
bjmsr-2228	166	21	be	be	AUX
bjmsr-2228	166	22	significant	significant	ADJ
bjmsr-2228	166	23	.	.	PUNCT
bjmsr-2228	167	1	lastly	lastly	ADV
bjmsr-2228	167	2	,	,	PUNCT
bjmsr-2228	167	3	the	the	DET
bjmsr-2228	167	4	study	study	NOUN
bjmsr-2228	167	5	is	be	AUX
bjmsr-2228	167	6	confined	confine	VERB
bjmsr-2228	167	7	to	to	ADP
bjmsr-2228	167	8	participants	participant	NOUN
bjmsr-2228	167	9	in	in	ADP
bjmsr-2228	167	10	chennai	chennai	PROPN
bjmsr-2228	167	11	,	,	PUNCT
bjmsr-2228	167	12	suggesting	suggest	VERB
bjmsr-2228	167	13	that	that	SCONJ
bjmsr-2228	167	14	future	future	ADJ
bjmsr-2228	167	15	research	research	NOUN
bjmsr-2228	167	16	could	could	AUX
bjmsr-2228	167	17	broaden	broaden	VERB
bjmsr-2228	167	18	the	the	DET
bjmsr-2228	167	19	scope	scope	NOUN
bjmsr-2228	167	20	to	to	PART
bjmsr-2228	167	21	include	include	VERB
bjmsr-2228	167	22	other	other	ADJ
bjmsr-2228	167	23	geographical	geographical	ADJ
bjmsr-2228	167	24	areas	area	NOUN
bjmsr-2228	167	25	for	for	ADP
bjmsr-2228	167	26	a	a	DET
bjmsr-2228	167	27	more	more	ADV
bjmsr-2228	167	28	comprehensive	comprehensive	ADJ
bjmsr-2228	167	29	understanding	understanding	NOUN
bjmsr-2228	167	30	.	.	PUNCT
bjmsr-2228	168	1	the	the	DET
bjmsr-2228	168	2	findings	finding	NOUN
bjmsr-2228	168	3	encourage	encourage	VERB
bjmsr-2228	168	4	marketers	marketer	NOUN
bjmsr-2228	168	5	to	to	PART
bjmsr-2228	168	6	utilise	utilise	VERB
bjmsr-2228	168	7	relatable	relatable	ADJ
bjmsr-2228	168	8	influencers	influencer	NOUN
bjmsr-2228	168	9	to	to	PART
bjmsr-2228	168	10	create	create	VERB
bjmsr-2228	168	11	more	more	ADV
bjmsr-2228	168	12	targeted	target	VERB
bjmsr-2228	168	13	campaigns	campaign	NOUN
bjmsr-2228	168	14	,	,	PUNCT
bjmsr-2228	168	15	ultimately	ultimately	ADV
bjmsr-2228	168	16	enhancing	enhance	VERB
bjmsr-2228	168	17	brand	brand	NOUN
bjmsr-2228	168	18	awareness	awareness	NOUN
bjmsr-2228	168	19	.	.	PUNCT
bjmsr-2228	169	1	author	author	NOUN
bjmsr-2228	169	2	contributions	contribution	NOUN
bjmsr-2228	169	3	:	:	PUNCT
bjmsr-2228	169	4	conceptualization	conceptualization	NOUN
bjmsr-2228	169	5	,	,	PUNCT
bjmsr-2228	169	6	m.p.r	m.p.r	ADJ
bjmsr-2228	169	7	.	.	PUNCT
bjmsr-2228	169	8	and	and	CCONJ
bjmsr-2228	169	9	r.s	r.s	PROPN
bjmsr-2228	169	10	.	.	PROPN
bjmsr-2228	169	11	;	;	PUNCT
bjmsr-2228	170	1	methodology	methodology	PROPN
bjmsr-2228	170	2	,	,	PUNCT
bjmsr-2228	170	3	r.s	r.s	PROPN
bjmsr-2228	170	4	.	.	PROPN
bjmsr-2228	170	5	;	;	PUNCT
bjmsr-2228	170	6	software	software	NOUN
bjmsr-2228	170	7	,	,	PUNCT
bjmsr-2228	170	8	m.p.r	m.p.r	X
bjmsr-2228	170	9	.	.	PUNCT
bjmsr-2228	170	10	;	;	PUNCT
bjmsr-2228	170	11	validation	validation	NOUN
bjmsr-2228	170	12	,	,	PUNCT
bjmsr-2228	170	13	m.p.r	m.p.r	X
bjmsr-2228	170	14	.	.	PUNCT
bjmsr-2228	170	15	;	;	PUNCT
bjmsr-2228	170	16	formal	formal	ADJ
bjmsr-2228	170	17	analysis	analysis	NOUN
bjmsr-2228	170	18	,	,	PUNCT
bjmsr-2228	170	19	m.p.r	m.p.r	ADJ
bjmsr-2228	170	20	.	.	PUNCT
bjmsr-2228	170	21	;	;	PUNCT
bjmsr-2228	170	22	investigation	investigation	NOUN
bjmsr-2228	170	23	,	,	PUNCT
bjmsr-2228	170	24	m.p.r	m.p.r	X
bjmsr-2228	170	25	.	.	PUNCT
bjmsr-2228	170	26	;	;	PUNCT
bjmsr-2228	170	27	resources	resource	NOUN
bjmsr-2228	170	28	,	,	PUNCT
bjmsr-2228	170	29	m.p.r	m.p.r	X
bjmsr-2228	170	30	.	.	PUNCT
bjmsr-2228	170	31	;	;	PUNCT
bjmsr-2228	170	32	data	datum	NOUN
bjmsr-2228	170	33	curation	curation	NOUN
bjmsr-2228	170	34	,	,	PUNCT
bjmsr-2228	170	35	m.p.r	m.p.r	PROPN
bjmsr-2228	170	36	.	.	PUNCT
bjmsr-2228	170	37	;	;	PUNCT
bjmsr-2228	170	38	writing	write	VERB
bjmsr-2228	170	39	–	–	PUNCT
bjmsr-2228	170	40	original	original	ADJ
bjmsr-2228	170	41	draft	draft	NOUN
bjmsr-2228	170	42	preparation	preparation	NOUN
bjmsr-2228	170	43	,	,	PUNCT
bjmsr-2228	170	44	m.p.r	m.p.r	X
bjmsr-2228	170	45	.	.	PUNCT
bjmsr-2228	170	46	;	;	PUNCT
bjmsr-2228	170	47	writing	write	VERB
bjmsr-2228	170	48	–	–	PUNCT
bjmsr-2228	170	49	review	review	NOUN
bjmsr-2228	170	50	&	&	CCONJ
bjmsr-2228	170	51	editing	editing	NOUN
bjmsr-2228	170	52	,	,	PUNCT
bjmsr-2228	170	53	m.p.r	m.p.r	X
bjmsr-2228	170	54	.	.	PUNCT
bjmsr-2228	170	55	;	;	PUNCT
bjmsr-2228	170	56	visualization	visualization	NOUN
bjmsr-2228	170	57	,	,	PUNCT
bjmsr-2228	170	58	m.p.r	m.p.r	X
bjmsr-2228	170	59	.	.	PUNCT
bjmsr-2228	170	60	;	;	PUNCT
bjmsr-2228	170	61	supervision	supervision	PROPN
bjmsr-2228	170	62	,	,	PUNCT
bjmsr-2228	170	63	r.s	r.s	PROPN
bjmsr-2228	170	64	.	.	PROPN
bjmsr-2228	170	65	;	;	PUNCT
bjmsr-2228	170	66	project	project	NOUN
bjmsr-2228	170	67	administration	administration	PROPN
bjmsr-2228	170	68	,	,	PUNCT
bjmsr-2228	170	69	r.s	r.s	PROPN
bjmsr-2228	170	70	.	.	PROPN
bjmsr-2228	170	71	;	;	PUNCT
bjmsr-2228	170	72	funding	funding	NOUN
bjmsr-2228	170	73	acquisition	acquisition	NOUN
bjmsr-2228	170	74	,	,	PUNCT
bjmsr-2228	170	75	m.p.r	m.p.r	PROPN
bjmsr-2228	170	76	.	.	PUNCT
bjmsr-2228	170	77	and	and	CCONJ
bjmsr-2228	170	78	r.s	r.s	PROPN
bjmsr-2228	170	79	.	.	PROPN
bjmsr-2228	171	1	authors	author	NOUN
bjmsr-2228	171	2	have	have	AUX
bjmsr-2228	171	3	read	read	VERB
bjmsr-2228	171	4	and	and	CCONJ
bjmsr-2228	171	5	agreed	agree	VERB
bjmsr-2228	171	6	to	to	ADP
bjmsr-2228	171	7	the	the	DET
bjmsr-2228	171	8	published	publish	VERB
bjmsr-2228	171	9	version	version	NOUN
bjmsr-2228	171	10	of	of	ADP
bjmsr-2228	171	11	the	the	DET
bjmsr-2228	171	12	manuscript	manuscript	NOUN
bjmsr-2228	171	13	.	.	PUNCT
bjmsr-2228	172	1	institutional	institutional	ADJ
bjmsr-2228	172	2	review	review	PROPN
bjmsr-2228	172	3	board	board	NOUN
bjmsr-2228	172	4	statement	statement	NOUN
bjmsr-2228	172	5	:	:	PUNCT
bjmsr-2228	172	6	ethical	ethical	ADJ
bjmsr-2228	172	7	review	review	NOUN
bjmsr-2228	172	8	and	and	CCONJ
bjmsr-2228	172	9	approval	approval	NOUN
bjmsr-2228	172	10	were	be	AUX
bjmsr-2228	172	11	waived	waive	VERB
bjmsr-2228	172	12	for	for	ADP
bjmsr-2228	172	13	this	this	DET
bjmsr-2228	172	14	study	study	NOUN
bjmsr-2228	172	15	due	due	ADP
bjmsr-2228	172	16	to	to	ADP
bjmsr-2228	172	17	that	that	SCONJ
bjmsr-2228	172	18	the	the	DET
bjmsr-2228	172	19	research	research	NOUN
bjmsr-2228	172	20	does	do	AUX
bjmsr-2228	172	21	not	not	PART
bjmsr-2228	172	22	deal	deal	VERB
bjmsr-2228	172	23	with	with	ADP
bjmsr-2228	172	24	vulnerable	vulnerable	ADJ
bjmsr-2228	172	25	groups	group	NOUN
bjmsr-2228	172	26	or	or	CCONJ
bjmsr-2228	172	27	sensitive	sensitive	ADJ
bjmsr-2228	172	28	issues	issue	NOUN
bjmsr-2228	172	29	.	.	PUNCT
bjmsr-2228	173	1	funding	funding	NOUN
bjmsr-2228	173	2	:	:	PUNCT
bjmsr-2228	173	3	the	the	DET
bjmsr-2228	173	4	authors	author	NOUN
bjmsr-2228	173	5	received	receive	VERB
bjmsr-2228	173	6	no	no	DET
bjmsr-2228	173	7	direct	direct	ADJ
bjmsr-2228	173	8	funding	funding	NOUN
bjmsr-2228	173	9	for	for	ADP
bjmsr-2228	173	10	this	this	DET
bjmsr-2228	173	11	research	research	NOUN
bjmsr-2228	173	12	.	.	PUNCT
bjmsr-2228	174	1	acknowledgments	acknowledgment	NOUN
bjmsr-2228	174	2	:	:	PUNCT
bjmsr-2228	174	3	not	not	PART
bjmsr-2228	174	4	applicable	applicable	ADJ
bjmsr-2228	174	5	informed	informed	ADJ
bjmsr-2228	174	6	consent	consent	NOUN
bjmsr-2228	174	7	statement	statement	NOUN
bjmsr-2228	174	8	:	:	PUNCT
bjmsr-2228	174	9	informed	inform	VERB
bjmsr-2228	174	10	consent	consent	NOUN
bjmsr-2228	174	11	was	be	AUX
bjmsr-2228	174	12	obtained	obtain	VERB
bjmsr-2228	174	13	from	from	ADP
bjmsr-2228	174	14	all	all	DET
bjmsr-2228	174	15	subjects	subject	NOUN
bjmsr-2228	174	16	involved	involve	VERB
bjmsr-2228	174	17	in	in	ADP
bjmsr-2228	174	18	the	the	DET
bjmsr-2228	174	19	study	study	NOUN
bjmsr-2228	174	20	.	.	PUNCT
bjmsr-2228	175	1	data	datum	NOUN
bjmsr-2228	175	2	availability	availability	NOUN
bjmsr-2228	175	3	statement	statement	NOUN
bjmsr-2228	175	4	:	:	PUNCT
bjmsr-2228	175	5	the	the	DET
bjmsr-2228	175	6	data	datum	NOUN
bjmsr-2228	175	7	presented	present	VERB
bjmsr-2228	175	8	in	in	ADP
bjmsr-2228	175	9	this	this	DET
bjmsr-2228	175	10	study	study	NOUN
bjmsr-2228	175	11	are	be	AUX
bjmsr-2228	175	12	available	available	ADJ
bjmsr-2228	175	13	on	on	ADP
bjmsr-2228	175	14	request	request	NOUN
bjmsr-2228	175	15	from	from	ADP
bjmsr-2228	175	16	the	the	DET
bjmsr-2228	175	17	corresponding	corresponding	ADJ
bjmsr-2228	175	18	author	author	NOUN
bjmsr-2228	175	19	.	.	PUNCT
bjmsr-2228	176	1	the	the	DET
bjmsr-2228	176	2	data	datum	NOUN
bjmsr-2228	176	3	are	be	AUX
bjmsr-2228	176	4	not	not	PART
bjmsr-2228	176	5	publicly	publicly	ADV
bjmsr-2228	176	6	available	available	ADJ
bjmsr-2228	176	7	due	due	ADP
bjmsr-2228	176	8	to	to	ADP
bjmsr-2228	176	9	restrictions	restriction	NOUN
bjmsr-2228	176	10	.	.	PUNCT
bjmsr-2228	177	1	conflicts	conflict	NOUN
bjmsr-2228	177	2	of	of	ADP
bjmsr-2228	177	3	interest	interest	NOUN
bjmsr-2228	177	4	:	:	PUNCT
bjmsr-2228	177	5	the	the	DET
bjmsr-2228	177	6	authors	author	NOUN
bjmsr-2228	177	7	declare	declare	VERB
bjmsr-2228	177	8	no	no	DET
bjmsr-2228	177	9	conflict	conflict	NOUN
bjmsr-2228	177	10	of	of	ADP
bjmsr-2228	177	11	interest	interest	NOUN
bjmsr-2228	177	12	.	.	PUNCT
bjmsr-2228	178	1	rose	rose	PROPN
bjmsr-2228	178	2	&	&	CCONJ
bjmsr-2228	178	3	shanthi	shanthi	PROPN
bjmsr-2228	178	4	,	,	PUNCT
bjmsr-2228	178	5	bangladesh	bangladesh	PROPN
bjmsr-2228	178	6	journal	journal	NOUN
bjmsr-2228	178	7	of	of	ADP
bjmsr-2228	178	8	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	178	9	scientific	scientific	ADJ
bjmsr-2228	178	10	research	research	NOUN
bjmsr-2228	178	11	9(3	9(3	NUM
bjmsr-2228	178	12	)	)	PUNCT
bjmsr-2228	178	13	(	(	PUNCT
bjmsr-2228	178	14	2024	2024	NUM
bjmsr-2228	178	15	)	)	PUNCT
bjmsr-2228	178	16	,	,	PUNCT
bjmsr-2228	178	17	12	12	NUM
bjmsr-2228	178	18	-	-	SYM
bjmsr-2228	178	19	20	20	NUM
bjmsr-2228	178	20	19	19	NUM
bjmsr-2228	178	21	references	reference	NOUN
bjmsr-2228	178	22	afifah	afifah	PROPN
bjmsr-2228	178	23	,	,	PUNCT
bjmsr-2228	178	24	i.	i.	PROPN
bjmsr-2228	178	25	f.	f.	PROPN
bjmsr-2228	178	26	(	(	PUNCT
bjmsr-2228	178	27	2022	2022	NUM
bjmsr-2228	178	28	)	)	PUNCT
bjmsr-2228	178	29	.	.	PUNCT
bjmsr-2228	179	1	expertise	expertise	NOUN
bjmsr-2228	179	2	,	,	PUNCT
bjmsr-2228	179	3	trustworthiness	trustworthiness	NOUN
bjmsr-2228	179	4	,	,	PUNCT
bjmsr-2228	179	5	similarity	similarity	NOUN
bjmsr-2228	179	6	,	,	PUNCT
bjmsr-2228	179	7	familiarity	familiarity	NOUN
bjmsr-2228	179	8	,	,	PUNCT
bjmsr-2228	179	9	likeability	likeability	NOUN
bjmsr-2228	179	10	,	,	PUNCT
bjmsr-2228	179	11	product	product	NOUN
bjmsr-2228	179	12	-	-	PUNCT
bjmsr-2228	179	13	match	match	NOUN
bjmsr-2228	179	14	up	up	ADP
bjmsr-2228	179	15	of	of	ADP
bjmsr-2228	179	16	celebrity	celebrity	NOUN
bjmsr-2228	179	17	endorsement	endorsement	NOUN
bjmsr-2228	179	18	to	to	PART
bjmsr-2228	179	19	purchase	purchase	VERB
bjmsr-2228	179	20	intention	intention	NOUN
bjmsr-2228	179	21	.	.	PUNCT
bjmsr-2228	180	1	journal	journal	NOUN
bjmsr-2228	180	2	of	of	ADP
bjmsr-2228	180	3	communication	communication	NOUN
bjmsr-2228	180	4	and	and	CCONJ
bjmsr-2228	180	5	public	public	ADJ
bjmsr-2228	180	6	relations	relation	NOUN
bjmsr-2228	180	7	,	,	PUNCT
bjmsr-2228	180	8	1(2	1(2	NUM
bjmsr-2228	180	9	)	)	PUNCT
bjmsr-2228	180	10	,	,	PUNCT
bjmsr-2228	180	11	21	21	NUM
bjmsr-2228	180	12	-	-	SYM
bjmsr-2228	180	13	30	30	NUM
bjmsr-2228	180	14	.	.	PUNCT
bjmsr-2228	181	1	https://doi.org/	https://doi.org/	PROPN
bjmsr-2228	181	2	10.37535/105001220223	10.37535/105001220223	PROPN
bjmsr-2228	181	3	alfarraj	alfarraj	VERB
bjmsr-2228	181	4	,	,	PUNCT
bjmsr-2228	181	5	o.	o.	INTJ
bjmsr-2228	181	6	,	,	PUNCT
bjmsr-2228	181	7	alalwan	alalwan	NOUN
bjmsr-2228	181	8	,	,	PUNCT
bjmsr-2228	181	9	a.	a.	NOUN
bjmsr-2228	181	10	a.	a.	PROPN
bjmsr-2228	181	11	,	,	PUNCT
bjmsr-2228	181	12	obeidat	obeidat	NOUN
bjmsr-2228	181	13	,	,	PUNCT
bjmsr-2228	182	1	z.	z.	PROPN
bjmsr-2228	182	2	m.	m.	PROPN
bjmsr-2228	182	3	,	,	PUNCT
bjmsr-2228	182	4	baabdullah	baabdullah	PROPN
bjmsr-2228	182	5	,	,	PUNCT
bjmsr-2228	182	6	a.	a.	NOUN
bjmsr-2228	182	7	,	,	PUNCT
bjmsr-2228	182	8	aldmour	aldmour	ADJ
bjmsr-2228	182	9	,	,	PUNCT
bjmsr-2228	182	10	r.	r.	PROPN
bjmsr-2228	182	11	,	,	PUNCT
bjmsr-2228	182	12	&	&	CCONJ
bjmsr-2228	182	13	al	al	PROPN
bjmsr-2228	182	14	-	-	PUNCT
bjmsr-2228	182	15	haddad	haddad	PROPN
bjmsr-2228	182	16	,	,	PUNCT
bjmsr-2228	182	17	s.	s.	PROPN
bjmsr-2228	182	18	(	(	PUNCT
bjmsr-2228	182	19	2021	2021	NUM
bjmsr-2228	182	20	)	)	PUNCT
bjmsr-2228	182	21	.	.	PUNCT
bjmsr-2228	183	1	examining	examine	VERB
bjmsr-2228	183	2	the	the	DET
bjmsr-2228	183	3	impact	impact	NOUN
bjmsr-2228	183	4	of	of	ADP
bjmsr-2228	183	5	influencers	influencer	NOUN
bjmsr-2228	183	6	'	'	PART
bjmsr-2228	183	7	credibility	credibility	NOUN
bjmsr-2228	183	8	dimensions	dimension	NOUN
bjmsr-2228	183	9	:	:	PUNCT
bjmsr-2228	183	10	attractiveness	attractiveness	NOUN
bjmsr-2228	183	11	,	,	PUNCT
bjmsr-2228	183	12	trustworthiness	trustworthiness	NOUN
bjmsr-2228	183	13	,	,	PUNCT
bjmsr-2228	183	14	and	and	CCONJ
bjmsr-2228	183	15	expertise	expertise	NOUN
bjmsr-2228	183	16	on	on	ADP
bjmsr-2228	183	17	the	the	DET
bjmsr-2228	183	18	purchase	purchase	NOUN
bjmsr-2228	183	19	intention	intention	NOUN
bjmsr-2228	183	20	in	in	ADP
bjmsr-2228	183	21	the	the	DET
bjmsr-2228	183	22	aesthetic	aesthetic	ADJ
bjmsr-2228	183	23	dermatology	dermatology	NOUN
bjmsr-2228	183	24	industry	industry	NOUN
bjmsr-2228	183	25	.	.	PUNCT
bjmsr-2228	184	1	review	review	NOUN
bjmsr-2228	184	2	of	of	ADP
bjmsr-2228	184	3	international	international	ADJ
bjmsr-2228	184	4	business	business	NOUN
bjmsr-2228	184	5	and	and	CCONJ
bjmsr-2228	184	6	strategy	strategy	NOUN
bjmsr-2228	184	7	,	,	PUNCT
bjmsr-2228	184	8	31(3	31(3	NUM
bjmsr-2228	184	9	)	)	PUNCT
bjmsr-2228	184	10	,	,	PUNCT
bjmsr-2228	184	11	355	355	NUM
bjmsr-2228	184	12	-	-	SYM
bjmsr-2228	184	13	374	374	NUM
bjmsr-2228	184	14	.	.	PUNCT
bjmsr-2228	185	1	https://doi.org/10.1108/ribs-07-2020-0089	https://doi.org/10.1108/ribs-07-2020-0089	PROPN
bjmsr-2228	185	2	andersson	andersson	PROPN
bjmsr-2228	185	3	,	,	PUNCT
bjmsr-2228	185	4	a.	a.	PROPN
bjmsr-2228	185	5	,	,	PUNCT
bjmsr-2228	185	6	baksås	baksås	NOUN
bjmsr-2228	185	7	martinsson	martinsson	NOUN
bjmsr-2228	185	8	,	,	PUNCT
bjmsr-2228	185	9	e.	e.	PROPN
bjmsr-2228	185	10	,	,	PUNCT
bjmsr-2228	185	11	&	&	CCONJ
bjmsr-2228	185	12	kopakkala	kopakkala	PROPN
bjmsr-2228	185	13	,	,	PUNCT
bjmsr-2228	185	14	j.	j.	PROPN
bjmsr-2228	185	15	(	(	PUNCT
bjmsr-2228	185	16	2020	2020	NUM
bjmsr-2228	185	17	)	)	PUNCT
bjmsr-2228	185	18	.	.	PUNCT
bjmsr-2228	186	1	an	an	DET
bjmsr-2228	186	2	investigation	investigation	NOUN
bjmsr-2228	186	3	of	of	ADP
bjmsr-2228	186	4	online	online	ADJ
bjmsr-2228	186	5	branding	branding	NOUN
bjmsr-2228	186	6	strategies	strategy	NOUN
bjmsr-2228	186	7	in	in	ADP
bjmsr-2228	186	8	d2c	d2c	PROPN
bjmsr-2228	186	9	firms	firm	NOUN
bjmsr-2228	186	10	:	:	PUNCT
bjmsr-2228	186	11	with	with	ADP
bjmsr-2228	186	12	an	an	DET
bjmsr-2228	186	13	emphasis	emphasis	NOUN
bjmsr-2228	186	14	on	on	ADP
bjmsr-2228	186	15	social	social	ADJ
bjmsr-2228	186	16	media	medium	NOUN
bjmsr-2228	186	17	.	.	PUNCT
bjmsr-2228	187	1	(	(	PUNCT
bjmsr-2228	187	2	dissertation	dissertation	NOUN
bjmsr-2228	187	3	)	)	PUNCT
bjmsr-2228	187	4	.	.	PUNCT
bjmsr-2228	188	1	retrieved	retrieve	VERB
bjmsr-2228	188	2	from	from	ADP
bjmsr-2228	188	3	https://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-48969	https://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-48969	PROPN
bjmsr-2228	188	4	atiq	atiq	ADJ
bjmsr-2228	188	5	,	,	PUNCT
bjmsr-2228	188	6	m.	m.	NOUN
bjmsr-2228	188	7	,	,	PUNCT
bjmsr-2228	188	8	abid	abid	PROPN
bjmsr-2228	188	9	,	,	PUNCT
bjmsr-2228	188	10	g.	g.	PROPN
bjmsr-2228	188	11	,	,	PUNCT
bjmsr-2228	188	12	anwar	anwar	PROPN
bjmsr-2228	188	13	,	,	PUNCT
bjmsr-2228	188	14	a.	a.	PROPN
bjmsr-2228	188	15	,	,	PUNCT
bjmsr-2228	188	16	&	&	CCONJ
bjmsr-2228	188	17	ijaz	ijaz	PROPN
bjmsr-2228	188	18	,	,	PUNCT
bjmsr-2228	188	19	m.	m.	PROPN
bjmsr-2228	188	20	f.	f.	PROPN
bjmsr-2228	188	21	(	(	PUNCT
bjmsr-2228	188	22	2022	2022	NUM
bjmsr-2228	188	23	)	)	PUNCT
bjmsr-2228	188	24	.	.	PUNCT
bjmsr-2228	189	1	influencer	influencer	NOUN
bjmsr-2228	189	2	marketing	marketing	NOUN
bjmsr-2228	189	3	on	on	ADP
bjmsr-2228	189	4	instagram	instagram	PROPN
bjmsr-2228	189	5	:	:	PUNCT
bjmsr-2228	189	6	a	a	DET
bjmsr-2228	189	7	sequential	sequential	ADJ
bjmsr-2228	189	8	mediation	mediation	NOUN
bjmsr-2228	189	9	model	model	NOUN
bjmsr-2228	189	10	of	of	ADP
bjmsr-2228	189	11	storytelling	storytelle	VERB
bjmsr-2228	189	12	content	content	NOUN
bjmsr-2228	189	13	and	and	CCONJ
bjmsr-2228	189	14	audience	audience	NOUN
bjmsr-2228	189	15	engagement	engagement	NOUN
bjmsr-2228	189	16	via	via	ADP
bjmsr-2228	189	17	relatability	relatability	NOUN
bjmsr-2228	189	18	and	and	CCONJ
bjmsr-2228	189	19	trust	trust	NOUN
bjmsr-2228	189	20	.	.	PUNCT
bjmsr-2228	190	1	information	information	NOUN
bjmsr-2228	190	2	,	,	PUNCT
bjmsr-2228	190	3	13(7	13(7	NUM
bjmsr-2228	190	4	)	)	PUNCT
bjmsr-2228	190	5	,	,	PUNCT
bjmsr-2228	190	6	345	345	NUM
bjmsr-2228	190	7	.	.	PUNCT
bjmsr-2228	191	1	https://doi.org/10.3390/info13070345	https://doi.org/10.3390/info13070345	PROPN
bjmsr-2228	191	2	bu	bu	ADP
bjmsr-2228	191	3	,	,	PUNCT
bjmsr-2228	191	4	y.	y.	NOUN
bjmsr-2228	191	5	,	,	PUNCT
bjmsr-2228	191	6	parkinson	parkinson	NOUN
bjmsr-2228	191	7	,	,	PUNCT
bjmsr-2228	191	8	j.	j.	PROPN
bjmsr-2228	191	9	,	,	PUNCT
bjmsr-2228	191	10	&	&	CCONJ
bjmsr-2228	191	11	thaichon	thaichon	PROPN
bjmsr-2228	191	12	,	,	PUNCT
bjmsr-2228	191	13	p.	p.	NOUN
bjmsr-2228	191	14	(	(	PUNCT
bjmsr-2228	191	15	2022	2022	NUM
bjmsr-2228	191	16	)	)	PUNCT
bjmsr-2228	191	17	.	.	PUNCT
bjmsr-2228	192	1	influencer	influencer	NOUN
bjmsr-2228	192	2	marketing	marketing	NOUN
bjmsr-2228	192	3	:	:	PUNCT
bjmsr-2228	192	4	homophily	homophily	ADV
bjmsr-2228	192	5	,	,	PUNCT
bjmsr-2228	192	6	customer	customer	NOUN
bjmsr-2228	192	7	value	value	NOUN
bjmsr-2228	192	8	co	co	NOUN
bjmsr-2228	192	9	-	-	NOUN
bjmsr-2228	192	10	creation	creation	NOUN
bjmsr-2228	192	11	behaviour	behaviour	NOUN
bjmsr-2228	192	12	and	and	CCONJ
bjmsr-2228	192	13	purchase	purchase	NOUN
bjmsr-2228	192	14	intention	intention	NOUN
bjmsr-2228	192	15	.	.	PUNCT
bjmsr-2228	193	1	journal	journal	NOUN
bjmsr-2228	193	2	of	of	ADP
bjmsr-2228	193	3	retailing	retailing	NOUN
bjmsr-2228	193	4	and	and	CCONJ
bjmsr-2228	193	5	consumer	consumer	NOUN
bjmsr-2228	193	6	services	service	NOUN
bjmsr-2228	193	7	,	,	PUNCT
bjmsr-2228	193	8	66	66	NUM
bjmsr-2228	193	9	,	,	PUNCT
bjmsr-2228	193	10	102904	102904	NUM
bjmsr-2228	193	11	.	.	PUNCT
bjmsr-2228	194	1	https://doi.org/10.1016/j.jretconser.2021.102904	https://doi.org/10.1016/j.jretconser.2021.102904	PROPN
bjmsr-2228	194	2	battaglia	battaglia	PROPN
bjmsr-2228	194	3	,	,	PUNCT
bjmsr-2228	194	4	m.	m.	NOUN
bjmsr-2228	194	5	p.	p.	PROPN
bjmsr-2228	194	6	(	(	PUNCT
bjmsr-2228	194	7	2008	2008	NUM
bjmsr-2228	194	8	)	)	PUNCT
bjmsr-2228	194	9	.	.	PUNCT
bjmsr-2228	195	1	nonprobability	nonprobability	NOUN
bjmsr-2228	195	2	sampling	sample	VERB
bjmsr-2228	195	3	.	.	PUNCT
bjmsr-2228	196	1	encyclopedia	encyclopedia	NOUN
bjmsr-2228	196	2	of	of	ADP
bjmsr-2228	196	3	survey	survey	NOUN
bjmsr-2228	196	4	research	research	NOUN
bjmsr-2228	196	5	methods	method	NOUN
bjmsr-2228	196	6	,	,	PUNCT
bjmsr-2228	196	7	1	1	NUM
bjmsr-2228	196	8	,	,	PUNCT
bjmsr-2228	196	9	523	523	NUM
bjmsr-2228	196	10	-	-	SYM
bjmsr-2228	196	11	526	526	NUM
bjmsr-2228	196	12	.	.	PUNCT
bjmsr-2228	197	1	campbell	campbell	PROPN
bjmsr-2228	197	2	,	,	PUNCT
bjmsr-2228	197	3	c.	c.	PROPN
bjmsr-2228	197	4	,	,	PUNCT
bjmsr-2228	197	5	&	&	CCONJ
bjmsr-2228	197	6	farrell	farrell	PROPN
bjmsr-2228	197	7	,	,	PUNCT
bjmsr-2228	197	8	j.	j.	PROPN
bjmsr-2228	197	9	r.	r.	PROPN
bjmsr-2228	197	10	(	(	PUNCT
bjmsr-2228	197	11	2020	2020	NUM
bjmsr-2228	197	12	)	)	PUNCT
bjmsr-2228	197	13	.	.	PUNCT
bjmsr-2228	198	1	more	more	ADJ
bjmsr-2228	198	2	than	than	SCONJ
bjmsr-2228	198	3	meets	meet	VERB
bjmsr-2228	198	4	the	the	DET
bjmsr-2228	198	5	eye	eye	NOUN
bjmsr-2228	198	6	:	:	PUNCT
bjmsr-2228	198	7	the	the	DET
bjmsr-2228	198	8	functional	functional	ADJ
bjmsr-2228	198	9	components	component	NOUN
bjmsr-2228	198	10	underlying	underlie	VERB
bjmsr-2228	198	11	influencer	influencer	NOUN
bjmsr-2228	198	12	marketing	marketing	NOUN
bjmsr-2228	198	13	.	.	PUNCT
bjmsr-2228	199	1	business	business	NOUN
bjmsr-2228	199	2	horizons	horizon	NOUN
bjmsr-2228	199	3	,	,	PUNCT
bjmsr-2228	199	4	63(4	63(4	NOUN
bjmsr-2228	199	5	)	)	PUNCT
bjmsr-2228	199	6	,	,	PUNCT
bjmsr-2228	199	7	469–479	469–479	NUM
bjmsr-2228	199	8	.	.	PUNCT
bjmsr-2228	200	1	https://doi.org/10.1016/j.bushor.2020.03.003	https://doi.org/10.1016/j.bushor.2020.03.003	ADJ
bjmsr-2228	200	2	chen	chen	PROPN
bjmsr-2228	200	3	,	,	PUNCT
bjmsr-2228	200	4	n.	n.	PROPN
bjmsr-2228	200	5	,	,	PUNCT
bjmsr-2228	200	6	&	&	CCONJ
bjmsr-2228	200	7	yang	yang	PROPN
bjmsr-2228	200	8	,	,	PUNCT
bjmsr-2228	200	9	y.	y.	PROPN
bjmsr-2228	200	10	(	(	PUNCT
bjmsr-2228	200	11	2023	2023	NUM
bjmsr-2228	200	12	)	)	PUNCT
bjmsr-2228	200	13	.	.	PUNCT
bjmsr-2228	201	1	the	the	DET
bjmsr-2228	201	2	role	role	NOUN
bjmsr-2228	201	3	of	of	ADP
bjmsr-2228	201	4	influencers	influencer	NOUN
bjmsr-2228	201	5	in	in	ADP
bjmsr-2228	201	6	live	live	ADJ
bjmsr-2228	201	7	streaming	streaming	NOUN
bjmsr-2228	201	8	e	e	NOUN
bjmsr-2228	201	9	-	-	NOUN
bjmsr-2228	201	10	commerce	commerce	NOUN
bjmsr-2228	201	11	:	:	PUNCT
bjmsr-2228	201	12	influencer	influencer	PROPN
bjmsr-2228	201	13	trust	trust	PROPN
bjmsr-2228	201	14	,	,	PUNCT
bjmsr-2228	201	15	attachment	attachment	NOUN
bjmsr-2228	201	16	,	,	PUNCT
bjmsr-2228	201	17	and	and	CCONJ
bjmsr-2228	201	18	consumer	consumer	NOUN
bjmsr-2228	201	19	purchase	purchase	NOUN
bjmsr-2228	201	20	intention	intention	NOUN
bjmsr-2228	201	21	.	.	PUNCT
bjmsr-2228	202	1	journal	journal	NOUN
bjmsr-2228	202	2	of	of	ADP
bjmsr-2228	202	3	theoretical	theoretical	ADJ
bjmsr-2228	202	4	and	and	CCONJ
bjmsr-2228	202	5	applied	apply	VERB
bjmsr-2228	202	6	electronic	electronic	ADJ
bjmsr-2228	202	7	commerce	commerce	NOUN
bjmsr-2228	202	8	research	research	NOUN
bjmsr-2228	202	9	,	,	PUNCT
bjmsr-2228	202	10	18(3	18(3	NUM
bjmsr-2228	202	11	)	)	PUNCT
bjmsr-2228	202	12	,	,	PUNCT
bjmsr-2228	202	13	16011618	16011618	NUM
bjmsr-2228	202	14	.	.	PUNCT
bjmsr-2228	203	1	https://doi.org/10.3390/jtaer18030081	https://doi.org/10.3390/jtaer18030081	PROPN
bjmsr-2228	203	2	chopra	chopra	PROPN
bjmsr-2228	203	3	,	,	PUNCT
bjmsr-2228	203	4	a.	a.	PROPN
bjmsr-2228	203	5	,	,	PUNCT
bjmsr-2228	203	6	avhad	avhad	VERB
bjmsr-2228	203	7	,	,	PUNCT
bjmsr-2228	203	8	v.	v.	ADV
bjmsr-2228	203	9	,	,	PUNCT
bjmsr-2228	203	10	&	&	CCONJ
bjmsr-2228	203	11	jaju	jaju	PROPN
bjmsr-2228	203	12	,	,	PUNCT
bjmsr-2228	203	13	a.	a.	PROPN
bjmsr-2228	203	14	s.	s.	PROPN
bjmsr-2228	203	15	(	(	PUNCT
bjmsr-2228	203	16	2021	2021	NUM
bjmsr-2228	203	17	)	)	PUNCT
bjmsr-2228	203	18	.	.	PUNCT
bjmsr-2228	204	1	influencer	influencer	NOUN
bjmsr-2228	204	2	marketing	marketing	NOUN
bjmsr-2228	204	3	:	:	PUNCT
bjmsr-2228	204	4	an	an	DET
bjmsr-2228	204	5	exploratory	exploratory	ADJ
bjmsr-2228	204	6	study	study	NOUN
bjmsr-2228	204	7	to	to	PART
bjmsr-2228	204	8	identify	identify	VERB
bjmsr-2228	204	9	antecedents	antecedent	NOUN
bjmsr-2228	204	10	of	of	ADP
bjmsr-2228	204	11	consumer	consumer	NOUN
bjmsr-2228	204	12	behavior	behavior	NOUN
bjmsr-2228	204	13	of	of	ADP
bjmsr-2228	204	14	millennial	millennial	ADJ
bjmsr-2228	204	15	.	.	PUNCT
bjmsr-2228	205	1	business	business	NOUN
bjmsr-2228	205	2	perspectives	perspective	NOUN
bjmsr-2228	205	3	and	and	CCONJ
bjmsr-2228	205	4	research	research	NOUN
bjmsr-2228	205	5	,	,	PUNCT
bjmsr-2228	205	6	9(1	9(1	NUM
bjmsr-2228	205	7	)	)	PUNCT
bjmsr-2228	205	8	,	,	PUNCT
bjmsr-2228	205	9	77	77	NUM
bjmsr-2228	205	10	-	-	SYM
bjmsr-2228	205	11	91	91	NUM
bjmsr-2228	205	12	.	.	PUNCT
bjmsr-2228	206	1	https://doi.org/10.1177/2278533720923486	https://doi.org/10.1177/2278533720923486	PROPN
bjmsr-2228	206	2	delbaere	delbaere	ADV
bjmsr-2228	206	3	,	,	PUNCT
bjmsr-2228	206	4	m.	m.	NOUN
bjmsr-2228	206	5	,	,	PUNCT
bjmsr-2228	206	6	michael	michael	PROPN
bjmsr-2228	206	7	,	,	PUNCT
bjmsr-2228	206	8	b.	b.	PROPN
bjmsr-2228	206	9	,	,	PUNCT
bjmsr-2228	206	10	&	&	CCONJ
bjmsr-2228	206	11	phillips	phillips	PROPN
bjmsr-2228	206	12	,	,	PUNCT
bjmsr-2228	206	13	b.	b.	PROPN
bjmsr-2228	206	14	j.	j.	PROPN
bjmsr-2228	206	15	(	(	PUNCT
bjmsr-2228	206	16	2021	2021	NUM
bjmsr-2228	206	17	)	)	PUNCT
bjmsr-2228	206	18	.	.	PUNCT
bjmsr-2228	207	1	social	social	ADJ
bjmsr-2228	207	2	media	medium	NOUN
bjmsr-2228	207	3	influencers	influencer	NOUN
bjmsr-2228	207	4	:	:	PUNCT
bjmsr-2228	207	5	a	a	DET
bjmsr-2228	207	6	route	route	NOUN
bjmsr-2228	207	7	to	to	ADP
bjmsr-2228	207	8	brand	brand	NOUN
bjmsr-2228	207	9	engagement	engagement	NOUN
bjmsr-2228	207	10	for	for	ADP
bjmsr-2228	207	11	their	their	PRON
bjmsr-2228	207	12	followers	follower	NOUN
bjmsr-2228	207	13	.	.	PUNCT
bjmsr-2228	208	1	psychology	psychology	NOUN
bjmsr-2228	208	2	&	&	CCONJ
bjmsr-2228	208	3	marketing	marketing	PROPN
bjmsr-2228	208	4	,	,	PUNCT
bjmsr-2228	208	5	38(1	38(1	NUM
bjmsr-2228	208	6	)	)	PUNCT
bjmsr-2228	208	7	,	,	PUNCT
bjmsr-2228	208	8	101	101	NUM
bjmsr-2228	208	9	-	-	SYM
bjmsr-2228	208	10	112	112	NUM
bjmsr-2228	208	11	.	.	PUNCT
bjmsr-2228	209	1	https://doi.org/10.1002/mar.21419	https://doi.org/10.1002/mar.21419	PROPN
bjmsr-2228	209	2	duh	duh	PROPN
bjmsr-2228	209	3	,	,	PUNCT
bjmsr-2228	209	4	h.	h.	PROPN
bjmsr-2228	209	5	i.	i.	PROPN
bjmsr-2228	209	6	,	,	PUNCT
bjmsr-2228	209	7	&	&	CCONJ
bjmsr-2228	209	8	thabethe	thabethe	NOUN
bjmsr-2228	209	9	,	,	PUNCT
bjmsr-2228	209	10	t.	t.	PROPN
bjmsr-2228	209	11	(	(	PUNCT
bjmsr-2228	209	12	2021	2021	NUM
bjmsr-2228	209	13	)	)	PUNCT
bjmsr-2228	209	14	.	.	PUNCT
bjmsr-2228	210	1	attributes	attribute	NOUN
bjmsr-2228	210	2	of	of	ADP
bjmsr-2228	210	3	instagram	instagram	PROPN
bjmsr-2228	210	4	influencers	influencer	NOUN
bjmsr-2228	210	5	impacting	impact	VERB
bjmsr-2228	210	6	consumer	consumer	NOUN
bjmsr-2228	210	7	brand	brand	NOUN
bjmsr-2228	210	8	engagement	engagement	NOUN
bjmsr-2228	210	9	.	.	PUNCT
bjmsr-2228	211	1	international	international	ADJ
bjmsr-2228	211	2	journal	journal	PROPN
bjmsr-2228	211	3	of	of	ADP
bjmsr-2228	211	4	internet	internet	NOUN
bjmsr-2228	211	5	marketing	marketing	NOUN
bjmsr-2228	211	6	and	and	CCONJ
bjmsr-2228	211	7	advertising	advertising	NOUN
bjmsr-2228	211	8	,	,	PUNCT
bjmsr-2228	211	9	15(5	15(5	NUM
bjmsr-2228	211	10	-	-	SYM
bjmsr-2228	211	11	6	6	NUM
bjmsr-2228	211	12	)	)	PUNCT
bjmsr-2228	211	13	,	,	PUNCT
bjmsr-2228	211	14	477	477	NUM
bjmsr-2228	211	15	-	-	SYM
bjmsr-2228	211	16	497	497	NUM
bjmsr-2228	211	17	.	.	PUNCT
bjmsr-2228	212	1	https://doi.org/10.1504/ijima.2021.118261	https://doi.org/10.1504/ijima.2021.118261	PROPN
bjmsr-2228	212	2	fan	fan	PROPN
bjmsr-2228	212	3	,	,	PUNCT
bjmsr-2228	212	4	f.	f.	PROPN
bjmsr-2228	212	5	,	,	PUNCT
bjmsr-2228	212	6	chan	chan	PROPN
bjmsr-2228	212	7	,	,	PUNCT
bjmsr-2228	212	8	k.	k.	PROPN
bjmsr-2228	212	9	,	,	PUNCT
bjmsr-2228	212	10	wang	wang	PROPN
bjmsr-2228	212	11	,	,	PUNCT
bjmsr-2228	212	12	y.	y.	PROPN
bjmsr-2228	212	13	,	,	PUNCT
bjmsr-2228	212	14	li	li	PROPN
bjmsr-2228	212	15	,	,	PUNCT
bjmsr-2228	212	16	y.	y.	PROPN
bjmsr-2228	212	17	,	,	PUNCT
bjmsr-2228	212	18	&	&	CCONJ
bjmsr-2228	212	19	prieler	prieler	NOUN
bjmsr-2228	212	20	,	,	PUNCT
bjmsr-2228	212	21	m.	m.	NOUN
bjmsr-2228	212	22	(	(	PUNCT
bjmsr-2228	212	23	2023	2023	NUM
bjmsr-2228	212	24	)	)	PUNCT
bjmsr-2228	212	25	.	.	PUNCT
bjmsr-2228	213	1	how	how	SCONJ
bjmsr-2228	213	2	influencers	influencer	NOUN
bjmsr-2228	213	3	’	'	PUNCT
bjmsr-2228	213	4	social	social	ADJ
bjmsr-2228	213	5	media	medium	NOUN
bjmsr-2228	213	6	posts	post	NOUN
bjmsr-2228	213	7	have	have	VERB
bjmsr-2228	213	8	an	an	DET
bjmsr-2228	213	9	influence	influence	NOUN
bjmsr-2228	213	10	on	on	ADP
bjmsr-2228	213	11	audience	audience	NOUN
bjmsr-2228	213	12	engagement	engagement	NOUN
bjmsr-2228	213	13	among	among	ADP
bjmsr-2228	213	14	young	young	ADJ
bjmsr-2228	213	15	consumers	consumer	NOUN
bjmsr-2228	213	16	.	.	PUNCT
bjmsr-2228	214	1	young	young	ADJ
bjmsr-2228	214	2	consumers	consumer	NOUN
bjmsr-2228	214	3	,	,	PUNCT
bjmsr-2228	214	4	24(4	24(4	NOUN
bjmsr-2228	214	5	)	)	PUNCT
bjmsr-2228	214	6	,	,	PUNCT
bjmsr-2228	214	7	427	427	NUM
bjmsr-2228	214	8	-	-	SYM
bjmsr-2228	214	9	444	444	NUM
bjmsr-2228	214	10	.	.	PUNCT
bjmsr-2228	215	1	https://doi.org/10.1108/yc08-2022-1588	https://doi.org/10.1108/yc08-2022-1588	ADJ
bjmsr-2228	215	2	farivar	farivar	NOUN
bjmsr-2228	215	3	,	,	PUNCT
bjmsr-2228	215	4	s.	s.	PROPN
bjmsr-2228	215	5	,	,	PUNCT
bjmsr-2228	215	6	&	&	CCONJ
bjmsr-2228	215	7	wang	wang	PROPN
bjmsr-2228	215	8	,	,	PUNCT
bjmsr-2228	215	9	f.	f.	PROPN
bjmsr-2228	215	10	(	(	PUNCT
bjmsr-2228	215	11	2022	2022	NUM
bjmsr-2228	215	12	)	)	PUNCT
bjmsr-2228	215	13	.	.	PUNCT
bjmsr-2228	216	1	effective	effective	ADJ
bjmsr-2228	216	2	influencer	influencer	NOUN
bjmsr-2228	216	3	marketing	marketing	NOUN
bjmsr-2228	216	4	:	:	PUNCT
bjmsr-2228	216	5	a	a	DET
bjmsr-2228	216	6	social	social	ADJ
bjmsr-2228	216	7	identity	identity	NOUN
bjmsr-2228	216	8	perspective	perspective	NOUN
bjmsr-2228	216	9	.	.	PUNCT
bjmsr-2228	217	1	journal	journal	NOUN
bjmsr-2228	217	2	of	of	ADP
bjmsr-2228	217	3	retailing	retailing	NOUN
bjmsr-2228	217	4	and	and	CCONJ
bjmsr-2228	217	5	consumer	consumer	NOUN
bjmsr-2228	217	6	services	service	NOUN
bjmsr-2228	217	7	,	,	PUNCT
bjmsr-2228	217	8	67	67	NUM
bjmsr-2228	217	9	,	,	PUNCT
bjmsr-2228	217	10	103026	103026	NUM
bjmsr-2228	217	11	.	.	PUNCT
bjmsr-2228	218	1	https://doi.org/10.1016/j.jretconser.2022.103026	https://doi.org/10.1016/j.jretconser.2022.103026	PROPN
bjmsr-2228	218	2	gupta	gupta	PROPN
bjmsr-2228	218	3	,	,	PUNCT
bjmsr-2228	218	4	p.	p.	PROPN
bjmsr-2228	218	5	,	,	PUNCT
bjmsr-2228	218	6	burton	burton	PROPN
bjmsr-2228	218	7	,	,	PUNCT
bjmsr-2228	218	8	j.	j.	PROPN
bjmsr-2228	218	9	l.	l.	PROPN
bjmsr-2228	218	10	,	,	PUNCT
bjmsr-2228	218	11	&	&	CCONJ
bjmsr-2228	218	12	costa	costa	PROPN
bjmsr-2228	218	13	barros	barros	PROPN
bjmsr-2228	218	14	,	,	PUNCT
bjmsr-2228	218	15	l.	l.	PROPN
bjmsr-2228	218	16	(	(	PUNCT
bjmsr-2228	218	17	2023	2023	NUM
bjmsr-2228	218	18	)	)	PUNCT
bjmsr-2228	218	19	.	.	PUNCT
bjmsr-2228	219	1	gender	gender	NOUN
bjmsr-2228	219	2	of	of	ADP
bjmsr-2228	219	3	the	the	DET
bjmsr-2228	219	4	online	online	ADJ
bjmsr-2228	219	5	influencer	influencer	NOUN
bjmsr-2228	219	6	and	and	CCONJ
bjmsr-2228	219	7	follower	follower	NOUN
bjmsr-2228	219	8	:	:	PUNCT
bjmsr-2228	219	9	the	the	DET
bjmsr-2228	219	10	differential	differential	ADJ
bjmsr-2228	219	11	persuasive	persuasive	ADJ
bjmsr-2228	219	12	impact	impact	NOUN
bjmsr-2228	219	13	of	of	ADP
bjmsr-2228	219	14	homophily	homophily	ADV
bjmsr-2228	219	15	,	,	PUNCT
bjmsr-2228	219	16	attractiveness	attractiveness	NOUN
bjmsr-2228	219	17	,	,	PUNCT
bjmsr-2228	219	18	and	and	CCONJ
bjmsr-2228	219	19	product	product	NOUN
bjmsr-2228	219	20	-	-	PUNCT
bjmsr-2228	219	21	match	match	NOUN
bjmsr-2228	219	22	.	.	PUNCT
bjmsr-2228	220	1	internet	internet	NOUN
bjmsr-2228	220	2	research	research	NOUN
bjmsr-2228	220	3	,	,	PUNCT
bjmsr-2228	220	4	33(2	33(2	NUM
bjmsr-2228	220	5	)	)	PUNCT
bjmsr-2228	220	6	,	,	PUNCT
bjmsr-2228	220	7	720–740	720–740	NUM
bjmsr-2228	220	8	.	.	PUNCT
bjmsr-2228	221	1	https://doi.org/10.1108/intr-04-2021-0229	https://doi.org/10.1108/intr-04-2021-0229	PROPN
bjmsr-2228	221	2	giuffredi	giuffredi	PROPN
bjmsr-2228	221	3	-	-	PUNCT
bjmsr-2228	221	4	kähr	kähr	PROPN
bjmsr-2228	221	5	,	,	PUNCT
bjmsr-2228	221	6	a.	a.	NOUN
bjmsr-2228	221	7	,	,	PUNCT
bjmsr-2228	221	8	petrova	petrova	PROPN
bjmsr-2228	221	9	,	,	PUNCT
bjmsr-2228	221	10	a.	a.	PROPN
bjmsr-2228	221	11	,	,	PUNCT
bjmsr-2228	221	12	&	&	CCONJ
bjmsr-2228	221	13	malär	malär	PROPN
bjmsr-2228	221	14	,	,	PUNCT
bjmsr-2228	221	15	l.	l.	PROPN
bjmsr-2228	221	16	(	(	PUNCT
bjmsr-2228	221	17	2022	2022	NUM
bjmsr-2228	221	18	)	)	PUNCT
bjmsr-2228	221	19	.	.	PUNCT
bjmsr-2228	222	1	sponsorship	sponsorship	NOUN
bjmsr-2228	222	2	disclosure	disclosure	NOUN
bjmsr-2228	222	3	of	of	ADP
bjmsr-2228	222	4	influencers	influencer	NOUN
bjmsr-2228	222	5	–	–	PUNCT
bjmsr-2228	222	6	a	a	DET
bjmsr-2228	222	7	curse	curse	NOUN
bjmsr-2228	222	8	or	or	CCONJ
bjmsr-2228	222	9	a	a	DET
bjmsr-2228	222	10	blessing	blessing	NOUN
bjmsr-2228	222	11	?	?	PUNCT
bjmsr-2228	222	12	.	.	PUNCT
bjmsr-2228	223	1	journal	journal	PROPN
bjmsr-2228	223	2	of	of	ADP
bjmsr-2228	223	3	interactive	interactive	ADJ
bjmsr-2228	223	4	marketing	marketing	NOUN
bjmsr-2228	223	5	,	,	PUNCT
bjmsr-2228	223	6	57(1	57(1	NUM
bjmsr-2228	223	7	)	)	PUNCT
bjmsr-2228	223	8	,	,	PUNCT
bjmsr-2228	223	9	18	18	NUM
bjmsr-2228	223	10	-	-	SYM
bjmsr-2228	223	11	34	34	NUM
bjmsr-2228	223	12	.	.	PUNCT
bjmsr-2228	224	1	https://doi.org/10.1177/10949968221075686	https://doi.org/10.1177/10949968221075686	X
bjmsr-2228	224	2	hazari	hazari	ADJ
bjmsr-2228	224	3	,	,	PUNCT
bjmsr-2228	224	4	s.	s.	PROPN
bjmsr-2228	224	5	,	,	PUNCT
bjmsr-2228	224	6	&	&	CCONJ
bjmsr-2228	224	7	sethna	sethna	PROPN
bjmsr-2228	224	8	,	,	PUNCT
bjmsr-2228	224	9	b.	b.	PROPN
bjmsr-2228	224	10	n.	n.	PROPN
bjmsr-2228	224	11	(	(	PUNCT
bjmsr-2228	224	12	2023	2023	NUM
bjmsr-2228	224	13	)	)	PUNCT
bjmsr-2228	224	14	.	.	PUNCT
bjmsr-2228	225	1	a	a	DET
bjmsr-2228	225	2	comparison	comparison	NOUN
bjmsr-2228	225	3	of	of	ADP
bjmsr-2228	225	4	lifestyle	lifestyle	NOUN
bjmsr-2228	225	5	marketing	marketing	NOUN
bjmsr-2228	225	6	and	and	CCONJ
bjmsr-2228	225	7	brand	brand	NOUN
bjmsr-2228	225	8	influencer	influencer	NOUN
bjmsr-2228	225	9	advertising	advertising	NOUN
bjmsr-2228	225	10	for	for	ADP
bjmsr-2228	225	11	generation	generation	NOUN
bjmsr-2228	225	12	z	z	PROPN
bjmsr-2228	225	13	instagram	instagram	PROPN
bjmsr-2228	225	14	users	user	NOUN
bjmsr-2228	225	15	.	.	PUNCT
bjmsr-2228	226	1	journal	journal	PROPN
bjmsr-2228	226	2	of	of	ADP
bjmsr-2228	226	3	promotion	promotion	NOUN
bjmsr-2228	226	4	management	management	NOUN
bjmsr-2228	226	5	,	,	PUNCT
bjmsr-2228	226	6	29(4	29(4	NOUN
bjmsr-2228	226	7	)	)	PUNCT
bjmsr-2228	226	8	,	,	PUNCT
bjmsr-2228	226	9	491–534	491–534	NUM
bjmsr-2228	226	10	.	.	PUNCT
bjmsr-2228	227	1	https://doi.org/10.1080/10496491.2022.2163033	https://doi.org/10.1080/10496491.2022.2163033	PROPN
bjmsr-2228	227	2	hossain	hossain	PROPN
bjmsr-2228	227	3	,	,	PUNCT
bjmsr-2228	227	4	s.	s.	PROPN
bjmsr-2228	227	5	a.	a.	PROPN
bjmsr-2228	227	6	,	,	PUNCT
bjmsr-2228	227	7	&	&	CCONJ
bjmsr-2228	227	8	alam	alam	PROPN
bjmsr-2228	227	9	,	,	PUNCT
bjmsr-2228	227	10	m.	m.	NOUN
bjmsr-2228	227	11	s.	s.	PROPN
bjmsr-2228	227	12	(	(	PUNCT
bjmsr-2228	227	13	2022	2022	NUM
bjmsr-2228	227	14	)	)	PUNCT
bjmsr-2228	227	15	.	.	PUNCT
bjmsr-2228	228	1	students	student	NOUN
bjmsr-2228	228	2	’	’	PART
bjmsr-2228	228	3	attitude	attitude	NOUN
bjmsr-2228	228	4	towards	towards	ADP
bjmsr-2228	228	5	online	online	ADJ
bjmsr-2228	228	6	shopping	shopping	NOUN
bjmsr-2228	228	7	&	&	CCONJ
bjmsr-2228	228	8	the	the	DET
bjmsr-2228	228	9	possibility	possibility	NOUN
bjmsr-2228	228	10	to	to	PART
bjmsr-2228	228	11	facilitate	facilitate	VERB
bjmsr-2228	228	12	its	its	PRON
bjmsr-2228	228	13	growth	growth	NOUN
bjmsr-2228	228	14	:	:	PUNCT
bjmsr-2228	228	15	a	a	DET
bjmsr-2228	228	16	study	study	NOUN
bjmsr-2228	228	17	in	in	ADP
bjmsr-2228	228	18	rajshahi	rajshahi	PROPN
bjmsr-2228	228	19	city	city	PROPN
bjmsr-2228	228	20	,	,	PUNCT
bjmsr-2228	228	21	bangladesh	bangladesh	PROPN
bjmsr-2228	228	22	.	.	PUNCT
bjmsr-2228	229	1	bangladesh	bangladesh	PROPN
bjmsr-2228	229	2	journal	journal	PROPN
bjmsr-2228	229	3	of	of	ADP
bjmsr-2228	229	4	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	229	5	scientific	scientific	ADJ
bjmsr-2228	229	6	research	research	NOUN
bjmsr-2228	229	7	,	,	PUNCT
bjmsr-2228	229	8	6(1	6(1	NUM
bjmsr-2228	229	9	)	)	PUNCT
bjmsr-2228	229	10	,	,	PUNCT
bjmsr-2228	229	11	8	8	NUM
bjmsr-2228	229	12	-	-	SYM
bjmsr-2228	229	13	14	14	NUM
bjmsr-2228	229	14	.	.	PUNCT
bjmsr-2228	230	1	https://doi.org/10.46281/bjmsr.v6i1.1875	https://doi.org/10.46281/bjmsr.v6i1.1875	ADJ
bjmsr-2228	230	2	hudders	hudder	NOUN
bjmsr-2228	230	3	,	,	PUNCT
bjmsr-2228	230	4	l.	l.	PROPN
bjmsr-2228	230	5	,	,	PUNCT
bjmsr-2228	230	6	&	&	CCONJ
bjmsr-2228	230	7	de	de	PROPN
bjmsr-2228	230	8	jans	jans	PROPN
bjmsr-2228	230	9	,	,	PUNCT
bjmsr-2228	230	10	s.	s.	PROPN
bjmsr-2228	230	11	(	(	PUNCT
bjmsr-2228	230	12	2022	2022	NUM
bjmsr-2228	230	13	)	)	PUNCT
bjmsr-2228	230	14	.	.	PUNCT
bjmsr-2228	231	1	gender	gender	NOUN
bjmsr-2228	231	2	effects	effect	NOUN
bjmsr-2228	231	3	in	in	ADP
bjmsr-2228	231	4	influencer	influencer	NOUN
bjmsr-2228	231	5	marketing	marketing	NOUN
bjmsr-2228	231	6	:	:	PUNCT
bjmsr-2228	231	7	an	an	DET
bjmsr-2228	231	8	experimental	experimental	ADJ
bjmsr-2228	231	9	study	study	NOUN
bjmsr-2228	231	10	on	on	ADP
bjmsr-2228	231	11	the	the	DET
bjmsr-2228	231	12	efficacy	efficacy	NOUN
bjmsr-2228	231	13	of	of	ADP
bjmsr-2228	231	14	endorsements	endorsement	NOUN
bjmsr-2228	231	15	by	by	ADP
bjmsr-2228	231	16	same	same	ADJ
bjmsr-2228	231	17	-	-	PUNCT
bjmsr-2228	231	18	vs.	vs.	NOUN
bjmsr-2228	231	19	other	other	ADJ
bjmsr-2228	231	20	-	-	PUNCT
bjmsr-2228	231	21	gender	gender	NOUN
bjmsr-2228	231	22	social	social	ADJ
bjmsr-2228	231	23	media	medium	NOUN
bjmsr-2228	231	24	influencers	influencer	NOUN
bjmsr-2228	231	25	on	on	ADP
bjmsr-2228	231	26	instagram	instagram	PROPN
bjmsr-2228	231	27	.	.	PUNCT
bjmsr-2228	232	1	international	international	ADJ
bjmsr-2228	232	2	journal	journal	PROPN
bjmsr-2228	232	3	of	of	ADP
bjmsr-2228	232	4	advertising	advertising	PROPN
bjmsr-2228	232	5	,	,	PUNCT
bjmsr-2228	232	6	41(1	41(1	NUM
bjmsr-2228	232	7	)	)	PUNCT
bjmsr-2228	232	8	,	,	PUNCT
bjmsr-2228	232	9	128	128	NUM
bjmsr-2228	232	10	-	-	SYM
bjmsr-2228	232	11	149	149	NUM
bjmsr-2228	232	12	.	.	PUNCT
bjmsr-2228	233	1	https://doi.org/10.1080/02650487.2021.1997455	https://doi.org/10.1080/02650487.2021.1997455	PROPN
bjmsr-2228	233	2	huttula	huttula	NOUN
bjmsr-2228	233	3	,	,	PUNCT
bjmsr-2228	233	4	t.	t.	PROPN
bjmsr-2228	233	5	,	,	PUNCT
bjmsr-2228	233	6	&	&	CCONJ
bjmsr-2228	233	7	karjaluoto	karjaluoto	PROPN
bjmsr-2228	233	8	,	,	PUNCT
bjmsr-2228	233	9	h.	h.	PROPN
bjmsr-2228	233	10	(	(	PUNCT
bjmsr-2228	233	11	2023	2023	NUM
bjmsr-2228	233	12	)	)	PUNCT
bjmsr-2228	233	13	.	.	PUNCT
bjmsr-2228	234	1	the	the	DET
bjmsr-2228	234	2	process	process	NOUN
bjmsr-2228	234	3	of	of	ADP
bjmsr-2228	234	4	selecting	select	VERB
bjmsr-2228	234	5	influencers	influencer	NOUN
bjmsr-2228	234	6	for	for	ADP
bjmsr-2228	234	7	marketing	marketing	NOUN
bjmsr-2228	234	8	purposes	purpose	NOUN
bjmsr-2228	234	9	in	in	ADP
bjmsr-2228	234	10	an	an	DET
bjmsr-2228	234	11	organisation	organisation	NOUN
bjmsr-2228	234	12	.	.	PUNCT
bjmsr-2228	235	1	in	in	ADP
bjmsr-2228	235	2	industry	industry	NOUN
bjmsr-2228	235	3	5.0	5.0	NUM
bjmsr-2228	235	4	:	:	PUNCT
bjmsr-2228	235	5	creative	creative	ADJ
bjmsr-2228	235	6	and	and	CCONJ
bjmsr-2228	235	7	innovative	innovative	ADJ
bjmsr-2228	235	8	organizations	organization	NOUN
bjmsr-2228	235	9	(	(	PUNCT
bjmsr-2228	235	10	pp	pp	ADJ
bjmsr-2228	235	11	.	.	PUNCT
bjmsr-2228	235	12	27	27	NUM
bjmsr-2228	235	13	-	-	SYM
bjmsr-2228	235	14	53	53	NUM
bjmsr-2228	235	15	)	)	PUNCT
bjmsr-2228	235	16	.	.	PUNCT
bjmsr-2228	236	1	cham	cham	PROPN
bjmsr-2228	236	2	:	:	PUNCT
bjmsr-2228	236	3	springer	springer	NOUN
bjmsr-2228	236	4	international	international	ADJ
bjmsr-2228	236	5	publishing	publishing	NOUN
bjmsr-2228	236	6	.	.	PUNCT
bjmsr-2228	237	1	https://doi.org/10.1007/978-3-031-26232-6_2	https://doi.org/10.1007/978-3-031-26232-6_2	PUNCT
bjmsr-2228	237	2	huynh	huynh	PROPN
bjmsr-2228	237	3	,	,	PUNCT
bjmsr-2228	237	4	t.	t.	PROPN
bjmsr-2228	237	5	,	,	PUNCT
bjmsr-2228	237	6	nguyen	nguyen	PROPN
bjmsr-2228	237	7	,	,	PUNCT
bjmsr-2228	237	8	h.	h.	PROPN
bjmsr-2228	237	9	d.	d.	PROPN
bjmsr-2228	237	10	,	,	PUNCT
bjmsr-2228	237	11	zelinka	zelinka	PROPN
bjmsr-2228	237	12	,	,	PUNCT
bjmsr-2228	237	13	i.	i.	PROPN
bjmsr-2228	237	14	,	,	PUNCT
bjmsr-2228	237	15	pham	pham	PROPN
bjmsr-2228	237	16	,	,	PUNCT
bjmsr-2228	237	17	x.	x.	PROPN
bjmsr-2228	237	18	h.	h.	PROPN
bjmsr-2228	237	19	,	,	PUNCT
bjmsr-2228	237	20	pham	pham	PROPN
bjmsr-2228	237	21	,	,	PUNCT
bjmsr-2228	237	22	v.	v.	PROPN
bjmsr-2228	237	23	t.	t.	PROPN
bjmsr-2228	237	24	,	,	PUNCT
bjmsr-2228	237	25	selamat	selamat	PROPN
bjmsr-2228	237	26	,	,	PUNCT
bjmsr-2228	237	27	a.	a.	NOUN
bjmsr-2228	237	28	,	,	PUNCT
bjmsr-2228	237	29	&	&	CCONJ
bjmsr-2228	237	30	krejcar	krejcar	NOUN
bjmsr-2228	237	31	,	,	PUNCT
bjmsr-2228	237	32	o.	o.	NOUN
bjmsr-2228	237	33	(	(	PUNCT
bjmsr-2228	237	34	2022	2022	NUM
bjmsr-2228	237	35	)	)	PUNCT
bjmsr-2228	237	36	.	.	PUNCT
bjmsr-2228	238	1	a	a	DET
bjmsr-2228	238	2	method	method	NOUN
bjmsr-2228	238	3	to	to	PART
bjmsr-2228	238	4	detect	detect	VERB
bjmsr-2228	238	5	influencers	influencer	NOUN
bjmsr-2228	238	6	in	in	ADP
bjmsr-2228	238	7	social	social	ADJ
bjmsr-2228	238	8	networks	network	NOUN
bjmsr-2228	238	9	based	base	VERB
bjmsr-2228	238	10	on	on	ADP
bjmsr-2228	238	11	the	the	DET
bjmsr-2228	238	12	combination	combination	NOUN
bjmsr-2228	238	13	of	of	ADP
bjmsr-2228	238	14	amplification	amplification	NOUN
bjmsr-2228	238	15	factors	factor	NOUN
bjmsr-2228	238	16	and	and	CCONJ
bjmsr-2228	238	17	content	content	NOUN
bjmsr-2228	238	18	creation	creation	NOUN
bjmsr-2228	238	19	.	.	PUNCT
bjmsr-2228	239	1	plos	plos	PROPN
bjmsr-2228	239	2	one	one	NUM
bjmsr-2228	239	3	,	,	PUNCT
bjmsr-2228	239	4	17(10	17(10	NUM
bjmsr-2228	239	5	)	)	PUNCT
bjmsr-2228	239	6	,	,	PUNCT
bjmsr-2228	239	7	e0274596	e0274596	PROPN
bjmsr-2228	239	8	.	.	PROPN
bjmsr-2228	239	9	https://doi.org/10.1371/journal.pone.0274596	https://doi.org/10.1371/journal.pone.0274596	PROPN
bjmsr-2228	239	10	jaiswal	jaiswal	PROPN
bjmsr-2228	239	11	,	,	PUNCT
bjmsr-2228	239	12	a.	a.	PROPN
bjmsr-2228	239	13	k.	k.	PROPN
bjmsr-2228	239	14	,	,	PUNCT
bjmsr-2228	239	15	vemireddy	vemireddy	PROPN
bjmsr-2228	239	16	,	,	PUNCT
bjmsr-2228	239	17	v.	v.	PROPN
bjmsr-2228	239	18	,	,	PUNCT
bjmsr-2228	239	19	&	&	CCONJ
bjmsr-2228	239	20	angeli	angeli	PROPN
bjmsr-2228	239	21	,	,	PUNCT
bjmsr-2228	239	22	f.	f.	PROPN
bjmsr-2228	239	23	(	(	PUNCT
bjmsr-2228	239	24	2024	2024	NUM
bjmsr-2228	239	25	)	)	PUNCT
bjmsr-2228	239	26	.	.	PUNCT
bjmsr-2228	240	1	social	social	ADJ
bjmsr-2228	240	2	media	medium	NOUN
bjmsr-2228	240	3	“	"	PUNCT
bjmsr-2228	240	4	stars	star	NOUN
bjmsr-2228	240	5	”	"	PUNCT
bjmsr-2228	240	6	vs	vs	ADP
bjmsr-2228	240	7	“	"	PUNCT
bjmsr-2228	240	8	the	the	DET
bjmsr-2228	240	9	ordinary	ordinary	ADJ
bjmsr-2228	240	10	”	"	PUNCT
bjmsr-2228	240	11	me	i	PRON
bjmsr-2228	240	12	:	:	PUNCT
bjmsr-2228	240	13	influencer	influencer	NOUN
bjmsr-2228	240	14	marketing	marketing	NOUN
bjmsr-2228	240	15	and	and	CCONJ
bjmsr-2228	240	16	the	the	DET
bjmsr-2228	240	17	role	role	NOUN
bjmsr-2228	240	18	of	of	ADP
bjmsr-2228	240	19	self	self	NOUN
bjmsr-2228	240	20	-	-	PUNCT
bjmsr-2228	240	21	discrepancies	discrepancy	NOUN
bjmsr-2228	240	22	,	,	PUNCT
bjmsr-2228	240	23	perceived	perceive	VERB
bjmsr-2228	240	24	homophily	homophily	ADV
bjmsr-2228	240	25	,	,	PUNCT
bjmsr-2228	240	26	authenticity	authenticity	NOUN
bjmsr-2228	240	27	,	,	PUNCT
bjmsr-2228	240	28	self	self	NOUN
bjmsr-2228	240	29	-	-	PUNCT
bjmsr-2228	240	30	acceptance	acceptance	NOUN
bjmsr-2228	240	31	and	and	CCONJ
bjmsr-2228	240	32	mindfulness	mindfulness	NOUN
bjmsr-2228	240	33	.	.	PUNCT
bjmsr-2228	241	1	european	european	ADJ
bjmsr-2228	241	2	journal	journal	PROPN
bjmsr-2228	241	3	of	of	ADP
bjmsr-2228	241	4	marketing	marketing	NOUN
bjmsr-2228	241	5	,	,	PUNCT
bjmsr-2228	241	6	58(2	58(2	NUM
bjmsr-2228	241	7	)	)	PUNCT
bjmsr-2228	241	8	,	,	PUNCT
bjmsr-2228	241	9	590–631	590–631	NUM
bjmsr-2228	241	10	.	.	PUNCT
bjmsr-2228	242	1	https://doi.org/10.1108/ejm-02-2023-0141	https://doi.org/10.1108/ejm-02-2023-0141	PROPN
bjmsr-2228	242	2	jun	jun	PROPN
bjmsr-2228	242	3	,	,	PUNCT
bjmsr-2228	242	4	s.	s.	PROPN
bjmsr-2228	242	5	,	,	PUNCT
bjmsr-2228	242	6	&	&	CCONJ
bjmsr-2228	242	7	yi	yi	PROPN
bjmsr-2228	242	8	,	,	PUNCT
bjmsr-2228	242	9	j.	j.	PROPN
bjmsr-2228	242	10	(	(	PUNCT
bjmsr-2228	242	11	2020	2020	NUM
bjmsr-2228	242	12	)	)	PUNCT
bjmsr-2228	242	13	.	.	PUNCT
bjmsr-2228	243	1	what	what	PRON
bjmsr-2228	243	2	makes	make	VERB
bjmsr-2228	243	3	followers	follower	NOUN
bjmsr-2228	243	4	loyal	loyal	ADJ
bjmsr-2228	243	5	?	?	PUNCT
bjmsr-2228	244	1	the	the	DET
bjmsr-2228	244	2	role	role	NOUN
bjmsr-2228	244	3	of	of	ADP
bjmsr-2228	244	4	influencer	influencer	NOUN
bjmsr-2228	244	5	interactivity	interactivity	NOUN
bjmsr-2228	244	6	in	in	ADP
bjmsr-2228	244	7	building	build	VERB
bjmsr-2228	244	8	influencer	influencer	NOUN
bjmsr-2228	244	9	brand	brand	NOUN
bjmsr-2228	244	10	equity	equity	PROPN
bjmsr-2228	244	11	.	.	PUNCT
bjmsr-2228	245	1	journal	journal	PROPN
bjmsr-2228	245	2	of	of	ADP
bjmsr-2228	245	3	product	product	NOUN
bjmsr-2228	245	4	&	&	CCONJ
bjmsr-2228	245	5	brand	brand	PROPN
bjmsr-2228	245	6	management	management	PROPN
bjmsr-2228	245	7	,	,	PUNCT
bjmsr-2228	245	8	29(6	29(6	NUM
bjmsr-2228	245	9	)	)	PUNCT
bjmsr-2228	245	10	,	,	PUNCT
bjmsr-2228	245	11	803	803	NUM
bjmsr-2228	245	12	-	-	SYM
bjmsr-2228	245	13	814	814	NUM
bjmsr-2228	245	14	.	.	PUNCT
bjmsr-2228	246	1	https://doi.org/10.1108/jpbm-02-2019-2280	https://doi.org/10.1108/jpbm-02-2019-2280	PROPN
bjmsr-2228	246	2	kapitan	kapitan	PROPN
bjmsr-2228	246	3	,	,	PUNCT
bjmsr-2228	246	4	s.	s.	PROPN
bjmsr-2228	246	5	,	,	PUNCT
bjmsr-2228	246	6	van	van	PROPN
bjmsr-2228	246	7	esch	esch	PROPN
bjmsr-2228	246	8	,	,	PUNCT
bjmsr-2228	246	9	p.	p.	PROPN
bjmsr-2228	246	10	,	,	PUNCT
bjmsr-2228	246	11	soma	soma	NOUN
bjmsr-2228	246	12	,	,	PUNCT
bjmsr-2228	246	13	v.	v.	PROPN
bjmsr-2228	246	14	,	,	PUNCT
bjmsr-2228	246	15	&	&	CCONJ
bjmsr-2228	246	16	kietzmann	kietzmann	PROPN
bjmsr-2228	246	17	,	,	PUNCT
bjmsr-2228	246	18	j.	j.	PROPN
bjmsr-2228	246	19	(	(	PUNCT
bjmsr-2228	246	20	2022	2022	NUM
bjmsr-2228	246	21	)	)	PUNCT
bjmsr-2228	246	22	.	.	PUNCT
bjmsr-2228	247	1	influencer	influencer	NOUN
bjmsr-2228	247	2	marketing	marketing	NOUN
bjmsr-2228	247	3	and	and	CCONJ
bjmsr-2228	247	4	authenticity	authenticity	NOUN
bjmsr-2228	247	5	in	in	ADP
bjmsr-2228	247	6	content	content	NOUN
bjmsr-2228	247	7	creation	creation	NOUN
bjmsr-2228	247	8	.	.	PUNCT
bjmsr-2228	248	1	australasian	australasian	ADJ
bjmsr-2228	248	2	marketing	marketing	NOUN
bjmsr-2228	248	3	journal	journal	NOUN
bjmsr-2228	248	4	,	,	PUNCT
bjmsr-2228	248	5	30(4	30(4	NUM
bjmsr-2228	248	6	)	)	PUNCT
bjmsr-2228	248	7	,	,	PUNCT
bjmsr-2228	248	8	342	342	NUM
bjmsr-2228	248	9	-	-	SYM
bjmsr-2228	248	10	351	351	NUM
bjmsr-2228	248	11	.	.	PUNCT
bjmsr-2228	249	1	https://doi.org/10.1177/18393349211011171	https://doi.org/10.1177/18393349211011171	PROPN
bjmsr-2228	249	2	karagür	karagür	PROPN
bjmsr-2228	249	3	,	,	PUNCT
bjmsr-2228	249	4	z.	z.	PROPN
bjmsr-2228	249	5	,	,	PUNCT
bjmsr-2228	249	6	becker	becker	PROPN
bjmsr-2228	249	7	,	,	PUNCT
bjmsr-2228	249	8	j.	j.	PROPN
bjmsr-2228	249	9	m.	m.	PROPN
bjmsr-2228	249	10	,	,	PUNCT
bjmsr-2228	249	11	klein	klein	PROPN
bjmsr-2228	249	12	,	,	PUNCT
bjmsr-2228	249	13	k.	k.	PROPN
bjmsr-2228	249	14	,	,	PUNCT
bjmsr-2228	249	15	&	&	CCONJ
bjmsr-2228	249	16	edeling	edeling	NOUN
bjmsr-2228	249	17	,	,	PUNCT
bjmsr-2228	249	18	a.	a.	NOUN
bjmsr-2228	249	19	(	(	PUNCT
bjmsr-2228	249	20	2022	2022	NUM
bjmsr-2228	249	21	)	)	PUNCT
bjmsr-2228	249	22	.	.	PUNCT
bjmsr-2228	250	1	how	how	SCONJ
bjmsr-2228	250	2	,	,	PUNCT
bjmsr-2228	250	3	why	why	SCONJ
bjmsr-2228	250	4	,	,	PUNCT
bjmsr-2228	250	5	and	and	CCONJ
bjmsr-2228	250	6	when	when	SCONJ
bjmsr-2228	250	7	disclosure	disclosure	NOUN
bjmsr-2228	250	8	type	type	NOUN
bjmsr-2228	250	9	matters	matter	VERB
bjmsr-2228	250	10	for	for	ADP
bjmsr-2228	250	11	influencer	influencer	NOUN
bjmsr-2228	250	12	rose	rise	VERB
bjmsr-2228	250	13	&	&	CCONJ
bjmsr-2228	250	14	shanthi	shanthi	PROPN
bjmsr-2228	250	15	,	,	PUNCT
bjmsr-2228	250	16	bangladesh	bangladesh	PROPN
bjmsr-2228	250	17	journal	journal	NOUN
bjmsr-2228	250	18	of	of	ADP
bjmsr-2228	250	19	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	250	20	scientific	scientific	ADJ
bjmsr-2228	250	21	research	research	NOUN
bjmsr-2228	250	22	9(3	9(3	NUM
bjmsr-2228	250	23	)	)	PUNCT
bjmsr-2228	250	24	(	(	PUNCT
bjmsr-2228	250	25	2024	2024	NUM
bjmsr-2228	250	26	)	)	PUNCT
bjmsr-2228	250	27	,	,	PUNCT
bjmsr-2228	250	28	12	12	NUM
bjmsr-2228	250	29	-	-	SYM
bjmsr-2228	250	30	20	20	NUM
bjmsr-2228	250	31	20	20	NUM
bjmsr-2228	250	32	marketing	marketing	NOUN
bjmsr-2228	250	33	.	.	PUNCT
bjmsr-2228	251	1	international	international	ADJ
bjmsr-2228	251	2	journal	journal	PROPN
bjmsr-2228	251	3	of	of	ADP
bjmsr-2228	251	4	research	research	NOUN
bjmsr-2228	251	5	in	in	ADP
bjmsr-2228	251	6	marketing	marketing	NOUN
bjmsr-2228	251	7	,	,	PUNCT
bjmsr-2228	251	8	39(2	39(2	NUM
bjmsr-2228	251	9	)	)	PUNCT
bjmsr-2228	251	10	,	,	PUNCT
bjmsr-2228	251	11	313	313	NUM
bjmsr-2228	251	12	-	-	SYM
bjmsr-2228	251	13	335	335	NUM
bjmsr-2228	251	14	.	.	PUNCT
bjmsr-2228	252	1	https://doi.org/10.1016/j.ijresmar.2021.09.006	https://doi.org/10.1016/j.ijresmar.2021.09.006	PROPN
bjmsr-2228	252	2	kay	kay	PROPN
bjmsr-2228	252	3	,	,	PUNCT
bjmsr-2228	252	4	s.	s.	PROPN
bjmsr-2228	252	5	,	,	PUNCT
bjmsr-2228	252	6	mulcahy	mulcahy	PROPN
bjmsr-2228	252	7	,	,	PUNCT
bjmsr-2228	252	8	r.	r.	PROPN
bjmsr-2228	252	9	,	,	PUNCT
bjmsr-2228	252	10	&	&	CCONJ
bjmsr-2228	252	11	parkinson	parkinson	PROPN
bjmsr-2228	252	12	,	,	PUNCT
bjmsr-2228	252	13	j.	j.	PROPN
bjmsr-2228	252	14	(	(	PUNCT
bjmsr-2228	252	15	2020	2020	NUM
bjmsr-2228	252	16	)	)	PUNCT
bjmsr-2228	252	17	.	.	PUNCT
bjmsr-2228	253	1	when	when	SCONJ
bjmsr-2228	253	2	less	less	ADJ
bjmsr-2228	253	3	is	be	AUX
bjmsr-2228	253	4	more	more	ADJ
bjmsr-2228	253	5	:	:	PUNCT
bjmsr-2228	253	6	the	the	DET
bjmsr-2228	253	7	impact	impact	NOUN
bjmsr-2228	253	8	of	of	ADP
bjmsr-2228	253	9	macro	macro	ADJ
bjmsr-2228	253	10	and	and	CCONJ
bjmsr-2228	253	11	micro	micro	ADJ
bjmsr-2228	253	12	social	social	ADJ
bjmsr-2228	253	13	media	medium	NOUN
bjmsr-2228	253	14	influencers	influencer	NOUN
bjmsr-2228	253	15	’	’	PART
bjmsr-2228	253	16	disclosure	disclosure	NOUN
bjmsr-2228	253	17	.	.	PUNCT
bjmsr-2228	254	1	journal	journal	NOUN
bjmsr-2228	254	2	of	of	ADP
bjmsr-2228	254	3	marketing	marketing	NOUN
bjmsr-2228	254	4	management	management	NOUN
bjmsr-2228	254	5	,	,	PUNCT
bjmsr-2228	254	6	36(3	36(3	NOUN
bjmsr-2228	254	7	-	-	SYM
bjmsr-2228	254	8	4	4	NUM
bjmsr-2228	254	9	)	)	PUNCT
bjmsr-2228	254	10	,	,	PUNCT
bjmsr-2228	254	11	248–278	248–278	NUM
bjmsr-2228	254	12	.	.	PUNCT
bjmsr-2228	254	13	https://doi.org/10.1080/0267257x.2020.1718740	https://doi.org/10.1080/0267257x.2020.1718740	PROPN
bjmsr-2228	254	14	khan	khan	PROPN
bjmsr-2228	254	15	,	,	PUNCT
bjmsr-2228	254	16	s.	s.	PROPN
bjmsr-2228	254	17	(	(	PUNCT
bjmsr-2228	254	18	2023	2023	NUM
bjmsr-2228	254	19	)	)	PUNCT
bjmsr-2228	254	20	.	.	PUNCT
bjmsr-2228	255	1	the	the	DET
bjmsr-2228	255	2	role	role	NOUN
bjmsr-2228	255	3	of	of	ADP
bjmsr-2228	255	4	digital	digital	ADJ
bjmsr-2228	255	5	influencer	influencer	NOUN
bjmsr-2228	255	6	credibility	credibility	NOUN
bjmsr-2228	255	7	on	on	ADP
bjmsr-2228	255	8	purchase	purchase	NOUN
bjmsr-2228	255	9	intention	intention	NOUN
bjmsr-2228	255	10	and	and	CCONJ
bjmsr-2228	255	11	the	the	DET
bjmsr-2228	255	12	mediating	mediate	VERB
bjmsr-2228	255	13	effect	effect	NOUN
bjmsr-2228	255	14	of	of	ADP
bjmsr-2228	255	15	customer	customer	NOUN
bjmsr-2228	255	16	trust	trust	NOUN
bjmsr-2228	255	17	and	and	CCONJ
bjmsr-2228	255	18	engagement	engagement	NOUN
bjmsr-2228	255	19	.	.	PUNCT
bjmsr-2228	256	1	global	global	ADJ
bjmsr-2228	256	2	journal	journal	PROPN
bjmsr-2228	256	3	for	for	ADP
bjmsr-2228	256	4	management	management	NOUN
bjmsr-2228	256	5	and	and	CCONJ
bjmsr-2228	256	6	administrative	administrative	ADJ
bjmsr-2228	256	7	sciences	science	NOUN
bjmsr-2228	256	8	,	,	PUNCT
bjmsr-2228	256	9	4(1	4(1	NOUN
bjmsr-2228	256	10	)	)	PUNCT
bjmsr-2228	256	11	,	,	PUNCT
bjmsr-2228	256	12	19–45	19–45	PROPN
bjmsr-2228	256	13	.	.	PUNCT
bjmsr-2228	257	1	https://doi.org/10.46568/gjmas.v4i1.177	https://doi.org/10.46568/gjmas.v4i1.177	PROPN
bjmsr-2228	257	2	kim	kim	PROPN
bjmsr-2228	257	3	,	,	PUNCT
bjmsr-2228	257	4	d.	d.	PROPN
bjmsr-2228	257	5	y.	y.	PROPN
bjmsr-2228	257	6	,	,	PUNCT
bjmsr-2228	257	7	&	&	CCONJ
bjmsr-2228	257	8	kim	kim	PROPN
bjmsr-2228	257	9	,	,	PUNCT
bjmsr-2228	257	10	h.	h.	PROPN
bjmsr-2228	257	11	y.	y.	PROPN
bjmsr-2228	257	12	(	(	PUNCT
bjmsr-2228	257	13	2021	2021	NUM
bjmsr-2228	257	14	)	)	PUNCT
bjmsr-2228	257	15	.	.	PUNCT
bjmsr-2228	258	1	trust	trust	VERB
bjmsr-2228	258	2	me	i	PRON
bjmsr-2228	258	3	,	,	PUNCT
bjmsr-2228	258	4	trust	trust	VERB
bjmsr-2228	258	5	me	i	PRON
bjmsr-2228	258	6	not	not	PART
bjmsr-2228	258	7	:	:	PUNCT
bjmsr-2228	258	8	a	a	DET
bjmsr-2228	258	9	nuanced	nuanced	ADJ
bjmsr-2228	258	10	view	view	NOUN
bjmsr-2228	258	11	of	of	ADP
bjmsr-2228	258	12	influencer	influencer	NOUN
bjmsr-2228	258	13	marketing	marketing	NOUN
bjmsr-2228	258	14	on	on	ADP
bjmsr-2228	258	15	social	social	ADJ
bjmsr-2228	258	16	media	medium	NOUN
bjmsr-2228	258	17	.	.	PUNCT
bjmsr-2228	259	1	journal	journal	PROPN
bjmsr-2228	259	2	of	of	ADP
bjmsr-2228	259	3	business	business	NOUN
bjmsr-2228	259	4	research	research	NOUN
bjmsr-2228	259	5	,	,	PUNCT
bjmsr-2228	259	6	134	134	NUM
bjmsr-2228	259	7	,	,	PUNCT
bjmsr-2228	259	8	223	223	NUM
bjmsr-2228	259	9	-	-	SYM
bjmsr-2228	259	10	232	232	NUM
bjmsr-2228	259	11	.	.	PUNCT
bjmsr-2228	260	1	https://doi.org/10.1016/j.jbusres.2021.05.024	https://doi.org/10.1016/j.jbusres.2021.05.024	PROPN
bjmsr-2228	260	2	lin	lin	PROPN
bjmsr-2228	260	3	,	,	PUNCT
bjmsr-2228	260	4	c.	c.	PROPN
bjmsr-2228	260	5	a.	a.	PROPN
bjmsr-2228	260	6	,	,	PUNCT
bjmsr-2228	260	7	crowe	crowe	PROPN
bjmsr-2228	260	8	,	,	PUNCT
bjmsr-2228	260	9	j.	j.	PROPN
bjmsr-2228	260	10	,	,	PUNCT
bjmsr-2228	260	11	pierre	pierre	PROPN
bjmsr-2228	260	12	,	,	PUNCT
bjmsr-2228	260	13	l.	l.	PROPN
bjmsr-2228	260	14	,	,	PUNCT
bjmsr-2228	260	15	&	&	CCONJ
bjmsr-2228	260	16	lee	lee	PROPN
bjmsr-2228	260	17	,	,	PUNCT
bjmsr-2228	260	18	y.	y.	PROPN
bjmsr-2228	260	19	(	(	PUNCT
bjmsr-2228	260	20	2021	2021	NUM
bjmsr-2228	260	21	)	)	PUNCT
bjmsr-2228	260	22	.	.	PUNCT
bjmsr-2228	261	1	effects	effect	NOUN
bjmsr-2228	261	2	of	of	ADP
bjmsr-2228	261	3	parasocial	parasocial	ADJ
bjmsr-2228	261	4	interaction	interaction	NOUN
bjmsr-2228	261	5	with	with	ADP
bjmsr-2228	261	6	an	an	DET
bjmsr-2228	261	7	instafamous	instafamous	ADJ
bjmsr-2228	261	8	influencer	influencer	NOUN
bjmsr-2228	261	9	on	on	ADP
bjmsr-2228	261	10	brand	brand	NOUN
bjmsr-2228	261	11	attitudes	attitude	NOUN
bjmsr-2228	261	12	and	and	CCONJ
bjmsr-2228	261	13	purchase	purchase	NOUN
bjmsr-2228	261	14	intentions	intention	NOUN
bjmsr-2228	261	15	.	.	PUNCT
bjmsr-2228	262	1	the	the	DET
bjmsr-2228	262	2	journal	journal	NOUN
bjmsr-2228	262	3	of	of	ADP
bjmsr-2228	262	4	social	social	ADJ
bjmsr-2228	262	5	media	medium	NOUN
bjmsr-2228	262	6	in	in	ADP
bjmsr-2228	262	7	society	society	NOUN
bjmsr-2228	262	8	,	,	PUNCT
bjmsr-2228	262	9	10(1	10(1	NUM
bjmsr-2228	262	10	)	)	PUNCT
bjmsr-2228	262	11	,	,	PUNCT
bjmsr-2228	262	12	55–78	55–78	NUM
bjmsr-2228	262	13	.	.	PUNCT
bjmsr-2228	262	14	retrieved	retrieve	VERB
bjmsr-2228	262	15	from	from	ADP
bjmsr-2228	262	16	https://thejsms.org/index.php/jsms/article/view/811	https://thejsms.org/index.php/jsms/article/view/811	PROPN
bjmsr-2228	262	17	masuda	masuda	PROPN
bjmsr-2228	262	18	,	,	PUNCT
bjmsr-2228	262	19	h.	h.	PROPN
bjmsr-2228	262	20	,	,	PUNCT
bjmsr-2228	262	21	han	han	PROPN
bjmsr-2228	262	22	,	,	PUNCT
bjmsr-2228	262	23	s.	s.	PROPN
bjmsr-2228	262	24	h.	h.	PROPN
bjmsr-2228	262	25	,	,	PUNCT
bjmsr-2228	262	26	&	&	CCONJ
bjmsr-2228	262	27	lee	lee	PROPN
bjmsr-2228	262	28	,	,	PUNCT
bjmsr-2228	262	29	j.	j.	PROPN
bjmsr-2228	262	30	(	(	PUNCT
bjmsr-2228	262	31	2022	2022	NUM
bjmsr-2228	262	32	)	)	PUNCT
bjmsr-2228	262	33	.	.	PUNCT
bjmsr-2228	263	1	impacts	impact	NOUN
bjmsr-2228	263	2	of	of	ADP
bjmsr-2228	263	3	influencer	influencer	NOUN
bjmsr-2228	263	4	attributes	attribute	VERB
bjmsr-2228	263	5	on	on	ADP
bjmsr-2228	263	6	purchase	purchase	NOUN
bjmsr-2228	263	7	intentions	intention	NOUN
bjmsr-2228	263	8	in	in	ADP
bjmsr-2228	263	9	social	social	ADJ
bjmsr-2228	263	10	media	medium	NOUN
bjmsr-2228	263	11	influencer	influencer	NOUN
bjmsr-2228	263	12	marketing	marketing	NOUN
bjmsr-2228	263	13	:	:	PUNCT
bjmsr-2228	263	14	mediating	mediate	VERB
bjmsr-2228	263	15	roles	role	NOUN
bjmsr-2228	263	16	of	of	ADP
bjmsr-2228	263	17	characterizations	characterization	NOUN
bjmsr-2228	263	18	.	.	PUNCT
bjmsr-2228	264	1	technological	technological	ADJ
bjmsr-2228	264	2	forecasting	forecasting	NOUN
bjmsr-2228	264	3	and	and	CCONJ
bjmsr-2228	264	4	social	social	ADJ
bjmsr-2228	264	5	change	change	NOUN
bjmsr-2228	264	6	,	,	PUNCT
bjmsr-2228	264	7	174	174	NUM
bjmsr-2228	264	8	,	,	PUNCT
bjmsr-2228	264	9	121246	121246	NUM
bjmsr-2228	264	10	.	.	PUNCT
bjmsr-2228	265	1	https://doi.org/10.1016/j.techfore.2021.121246	https://doi.org/10.1016/j.techfore.2021.121246	PROPN
bjmsr-2228	265	2	myers	myers	PROPN
bjmsr-2228	265	3	,	,	PUNCT
bjmsr-2228	265	4	s.	s.	PROPN
bjmsr-2228	265	5	(	(	PUNCT
bjmsr-2228	265	6	2021	2021	NUM
bjmsr-2228	265	7	)	)	PUNCT
bjmsr-2228	265	8	.	.	PUNCT
bjmsr-2228	266	1	instagram	instagram	PROPN
bjmsr-2228	266	2	source	source	NOUN
bjmsr-2228	266	3	effects	effect	NOUN
bjmsr-2228	266	4	:	:	PUNCT
bjmsr-2228	266	5	the	the	DET
bjmsr-2228	266	6	impact	impact	NOUN
bjmsr-2228	266	7	of	of	ADP
bjmsr-2228	266	8	familiarity	familiarity	NOUN
bjmsr-2228	266	9	and	and	CCONJ
bjmsr-2228	266	10	likeability	likeability	NOUN
bjmsr-2228	266	11	on	on	ADP
bjmsr-2228	266	12	influencer	influencer	NOUN
bjmsr-2228	266	13	outcomes	outcome	NOUN
bjmsr-2228	266	14	.	.	PUNCT
bjmsr-2228	267	1	journal	journal	NOUN
bjmsr-2228	267	2	of	of	ADP
bjmsr-2228	267	3	marketing	marketing	NOUN
bjmsr-2228	267	4	development	development	NOUN
bjmsr-2228	267	5	and	and	CCONJ
bjmsr-2228	267	6	competitiveness	competitiveness	NOUN
bjmsr-2228	267	7	,	,	PUNCT
bjmsr-2228	267	8	15(3	15(3	NUM
bjmsr-2228	267	9	)	)	PUNCT
bjmsr-2228	267	10	,	,	PUNCT
bjmsr-2228	267	11	50–55	50–55	NUM
bjmsr-2228	267	12	.	.	PUNCT
bjmsr-2228	268	1	retrieved	retrieve	VERB
bjmsr-2228	268	2	from	from	ADP
bjmsr-2228	268	3	https://articlearchives.co/index.php/jmdc/article/view/4688	https://articlearchives.co/index.php/jmdc/article/view/4688	PROPN
bjmsr-2228	268	4	nadanyiova	nadanyiova	NOUN
bjmsr-2228	268	5	,	,	PUNCT
bjmsr-2228	268	6	m.	m.	NOUN
bjmsr-2228	268	7	,	,	PUNCT
bjmsr-2228	268	8	gajanova	gajanova	PROPN
bjmsr-2228	268	9	,	,	PUNCT
bjmsr-2228	268	10	l.	l.	PROPN
bjmsr-2228	268	11	,	,	PUNCT
bjmsr-2228	268	12	majerova	majerova	PROPN
bjmsr-2228	268	13	,	,	PUNCT
bjmsr-2228	268	14	j.	j.	PROPN
bjmsr-2228	268	15	,	,	PUNCT
bjmsr-2228	268	16	&	&	CCONJ
bjmsr-2228	268	17	lizbetinova	lizbetinova	PROPN
bjmsr-2228	268	18	,	,	PUNCT
bjmsr-2228	268	19	l.	l.	PROPN
bjmsr-2228	268	20	(	(	PUNCT
bjmsr-2228	268	21	2020	2020	NUM
bjmsr-2228	268	22	)	)	PUNCT
bjmsr-2228	268	23	.	.	PUNCT
bjmsr-2228	269	1	influencer	influencer	NOUN
bjmsr-2228	269	2	marketing	marketing	NOUN
bjmsr-2228	269	3	and	and	CCONJ
bjmsr-2228	269	4	its	its	PRON
bjmsr-2228	269	5	impact	impact	NOUN
bjmsr-2228	269	6	on	on	ADP
bjmsr-2228	269	7	consumer	consumer	NOUN
bjmsr-2228	269	8	lifestyles	lifestyle	NOUN
bjmsr-2228	269	9	.	.	PUNCT
bjmsr-2228	270	1	in	in	ADP
bjmsr-2228	270	2	forum	forum	NOUN
bjmsr-2228	270	3	scientiae	scientiae	PROPN
bjmsr-2228	270	4	oeconomia	oeconomia	NOUN
bjmsr-2228	270	5	,	,	PUNCT
bjmsr-2228	270	6	8(2	8(2	NUM
bjmsr-2228	270	7	)	)	PUNCT
bjmsr-2228	270	8	,	,	PUNCT
bjmsr-2228	270	9	109	109	NUM
bjmsr-2228	270	10	-	-	SYM
bjmsr-2228	270	11	120	120	NUM
bjmsr-2228	270	12	.	.	PUNCT
bjmsr-2228	271	1	https://doi.org/10.23762/fso_vol8_no2_7	https://doi.org/10.23762/fso_vol8_no2_7	PROPN
bjmsr-2228	271	2	oliver	oliver	PROPN
bjmsr-2228	271	3	,	,	PUNCT
bjmsr-2228	271	4	p.	p.	NOUN
bjmsr-2228	271	5	(	(	PUNCT
bjmsr-2228	271	6	2015	2015	NUM
bjmsr-2228	271	7	)	)	PUNCT
bjmsr-2228	271	8	.	.	PUNCT
bjmsr-2228	272	1	sociology	sociology	NOUN
bjmsr-2228	272	2	:	:	PUNCT
bjmsr-2228	272	3	a	a	DET
bjmsr-2228	272	4	complete	complete	ADJ
bjmsr-2228	272	5	introduction	introduction	NOUN
bjmsr-2228	272	6	:	:	PUNCT
bjmsr-2228	272	7	teach	teach	VERB
bjmsr-2228	272	8	yourself	yourself	PRON
bjmsr-2228	272	9	.	.	PUNCT
bjmsr-2228	273	1	hachette	hachette	PROPN
bjmsr-2228	273	2	uk	uk	PROPN
bjmsr-2228	273	3	.	.	PROPN
bjmsr-2228	273	4	ozuem	ozuem	PROPN
bjmsr-2228	273	5	,	,	PUNCT
bjmsr-2228	273	6	w.	w.	PROPN
bjmsr-2228	273	7	,	,	PUNCT
bjmsr-2228	273	8	&	&	CCONJ
bjmsr-2228	273	9	willis	willis	PROPN
bjmsr-2228	273	10	,	,	PUNCT
bjmsr-2228	273	11	m.	m.	NOUN
bjmsr-2228	273	12	(	(	PUNCT
bjmsr-2228	273	13	2022	2022	NUM
bjmsr-2228	273	14	)	)	PUNCT
bjmsr-2228	273	15	.	.	PUNCT
bjmsr-2228	274	1	influencer	influencer	NOUN
bjmsr-2228	274	2	marketing	marketing	NOUN
bjmsr-2228	274	3	.	.	PUNCT
bjmsr-2228	275	1	in	in	ADP
bjmsr-2228	275	2	digital	digital	ADJ
bjmsr-2228	275	3	marketing	marketing	NOUN
bjmsr-2228	275	4	strategies	strategy	NOUN
bjmsr-2228	275	5	for	for	ADP
bjmsr-2228	275	6	value	value	NOUN
bjmsr-2228	275	7	co	co	NOUN
bjmsr-2228	275	8	-	-	NOUN
bjmsr-2228	275	9	creation	creation	NOUN
bjmsr-2228	275	10	:	:	PUNCT
bjmsr-2228	275	11	models	model	NOUN
bjmsr-2228	275	12	and	and	CCONJ
bjmsr-2228	275	13	approaches	approach	NOUN
bjmsr-2228	275	14	for	for	ADP
bjmsr-2228	275	15	online	online	ADJ
bjmsr-2228	275	16	brand	brand	NOUN
bjmsr-2228	275	17	communities	community	NOUN
bjmsr-2228	275	18	(	(	PUNCT
bjmsr-2228	275	19	pp	pp	ADJ
bjmsr-2228	275	20	.	.	PUNCT
bjmsr-2228	276	1	209	209	NUM
bjmsr-2228	276	2	-	-	NUM
bjmsr-2228	276	3	242	242	NUM
bjmsr-2228	276	4	)	)	PUNCT
bjmsr-2228	276	5	.	.	PUNCT
bjmsr-2228	277	1	cham	cham	PROPN
bjmsr-2228	277	2	:	:	PUNCT
bjmsr-2228	277	3	springer	springer	NOUN
bjmsr-2228	277	4	international	international	ADJ
bjmsr-2228	277	5	publishing	publishing	NOUN
bjmsr-2228	277	6	.	.	PUNCT
bjmsr-2228	278	1	pop	pop	NOUN
bjmsr-2228	278	2	,	,	PUNCT
bjmsr-2228	278	3	r.	r.	PROPN
bjmsr-2228	278	4	a.	a.	PROPN
bjmsr-2228	278	5	,	,	PUNCT
bjmsr-2228	278	6	săplăcan	săplăcan	PROPN
bjmsr-2228	278	7	,	,	PUNCT
bjmsr-2228	278	8	z.	z.	PROPN
bjmsr-2228	278	9	,	,	PUNCT
bjmsr-2228	278	10	dabija	dabija	PROPN
bjmsr-2228	278	11	,	,	PUNCT
bjmsr-2228	278	12	d.	d.	PROPN
bjmsr-2228	278	13	c.	c.	PROPN
bjmsr-2228	278	14	,	,	PUNCT
bjmsr-2228	278	15	&	&	CCONJ
bjmsr-2228	278	16	alt	alt	PROPN
bjmsr-2228	278	17	,	,	PUNCT
bjmsr-2228	278	18	m.	m.	NOUN
bjmsr-2228	278	19	a.	a.	NOUN
bjmsr-2228	278	20	(	(	PUNCT
bjmsr-2228	278	21	2022	2022	NUM
bjmsr-2228	278	22	)	)	PUNCT
bjmsr-2228	278	23	.	.	PUNCT
bjmsr-2228	279	1	the	the	DET
bjmsr-2228	279	2	impact	impact	NOUN
bjmsr-2228	279	3	of	of	ADP
bjmsr-2228	279	4	social	social	ADJ
bjmsr-2228	279	5	media	medium	NOUN
bjmsr-2228	279	6	influencers	influencer	NOUN
bjmsr-2228	279	7	on	on	ADP
bjmsr-2228	279	8	travel	travel	NOUN
bjmsr-2228	279	9	decisions	decision	NOUN
bjmsr-2228	279	10	:	:	PUNCT
bjmsr-2228	279	11	the	the	DET
bjmsr-2228	279	12	role	role	NOUN
bjmsr-2228	279	13	of	of	ADP
bjmsr-2228	279	14	trust	trust	NOUN
bjmsr-2228	279	15	in	in	ADP
bjmsr-2228	279	16	consumer	consumer	NOUN
bjmsr-2228	279	17	decision	decision	NOUN
bjmsr-2228	279	18	journey	journey	NOUN
bjmsr-2228	279	19	.	.	PUNCT
bjmsr-2228	280	1	current	current	ADJ
bjmsr-2228	280	2	issues	issue	NOUN
bjmsr-2228	280	3	in	in	ADP
bjmsr-2228	280	4	tourism	tourism	NOUN
bjmsr-2228	280	5	,	,	PUNCT
bjmsr-2228	280	6	25(5	25(5	NUM
bjmsr-2228	280	7	)	)	PUNCT
bjmsr-2228	280	8	,	,	PUNCT
bjmsr-2228	280	9	823	823	NUM
bjmsr-2228	280	10	-	-	SYM
bjmsr-2228	280	11	843	843	NUM
bjmsr-2228	280	12	.	.	PUNCT
bjmsr-2228	281	1	https://doi.org/10.1080/13683500.2021.1895729	https://doi.org/10.1080/13683500.2021.1895729	PROPN
bjmsr-2228	281	2	prasanthi	prasanthi	PROPN
bjmsr-2228	281	3	,	,	PUNCT
bjmsr-2228	281	4	p.	p.	NOUN
bjmsr-2228	281	5	,	,	PUNCT
bjmsr-2228	281	6	kaur	kaur	PROPN
bjmsr-2228	281	7	,	,	PUNCT
bjmsr-2228	281	8	m.	m.	PROPN
bjmsr-2228	281	9	r.	r.	PROPN
bjmsr-2228	281	10	,	,	PUNCT
bjmsr-2228	281	11	ilyas	ilyas	PROPN
bjmsr-2228	281	12	,	,	PUNCT
bjmsr-2228	281	13	m.	m.	NOUN
bjmsr-2228	281	14	m.	m.	NOUN
bjmsr-2228	281	15	,	,	PUNCT
bjmsr-2228	281	16	&	&	CCONJ
bjmsr-2228	281	17	sundarapandiyan	sundarapandiyan	PROPN
bjmsr-2228	281	18	natarajan	natarajan	PROPN
bjmsr-2228	281	19	,	,	PUNCT
bjmsr-2228	281	20	d.	d.	PROPN
bjmsr-2228	281	21	s.	s.	PROPN
bjmsr-2228	281	22	n.	n.	PROPN
bjmsr-2228	281	23	(	(	PUNCT
bjmsr-2228	281	24	2024	2024	NUM
bjmsr-2228	281	25	)	)	PUNCT
bjmsr-2228	281	26	.	.	PUNCT
bjmsr-2228	282	1	the	the	DET
bjmsr-2228	282	2	role	role	NOUN
bjmsr-2228	282	3	of	of	ADP
bjmsr-2228	282	4	social	social	ADJ
bjmsr-2228	282	5	media	medium	NOUN
bjmsr-2228	282	6	influencers	influencer	NOUN
bjmsr-2228	282	7	in	in	ADP
bjmsr-2228	282	8	shaping	shape	VERB
bjmsr-2228	282	9	e	e	PROPN
bjmsr-2228	282	10	-	-	NOUN
bjmsr-2228	282	11	commerce	commerce	NOUN
bjmsr-2228	282	12	trends	trend	NOUN
bjmsr-2228	282	13	and	and	CCONJ
bjmsr-2228	282	14	consumer	consumer	NOUN
bjmsr-2228	282	15	behavior	behavior	NOUN
bjmsr-2228	282	16	.	.	PUNCT
bjmsr-2228	283	1	obstetrics	obstetric	NOUN
bjmsr-2228	283	2	and	and	CCONJ
bjmsr-2228	283	3	gynaecology	gynaecology	NOUN
bjmsr-2228	283	4	forum	forum	NOUN
bjmsr-2228	283	5	,	,	PUNCT
bjmsr-2228	283	6	34(3s	34(3s	NUM
bjmsr-2228	283	7	)	)	PUNCT
bjmsr-2228	283	8	,	,	PUNCT
bjmsr-2228	283	9	2278	2278	NUM
bjmsr-2228	283	10	-	-	SYM
bjmsr-2228	283	11	2286	2286	NUM
bjmsr-2228	283	12	.	.	PUNCT
bjmsr-2228	283	13	retrieved	retrieve	VERB
bjmsr-2228	283	14	from	from	ADP
bjmsr-2228	283	15	https://www.obstetricsandgynaecologyforum.com/index.php/ogf/article/view/684	https://www.obstetricsandgynaecologyforum.com/index.php/ogf/article/view/684	PROPN
bjmsr-2228	283	16	ramasamy	ramasamy	NOUN
bjmsr-2228	283	17	,	,	PUNCT
bjmsr-2228	283	18	m.	m.	NOUN
bjmsr-2228	283	19	,	,	PUNCT
bjmsr-2228	283	20	subbiah	subbiah	PROPN
bjmsr-2228	283	21	,	,	PUNCT
bjmsr-2228	283	22	j.	j.	PROPN
bjmsr-2228	283	23	,	,	PUNCT
bjmsr-2228	283	24	bordoloi	bordoloi	PROPN
bjmsr-2228	283	25	,	,	PUNCT
bjmsr-2228	283	26	d.	d.	PROPN
bjmsr-2228	283	27	,	,	PUNCT
bjmsr-2228	283	28	&	&	CCONJ
bjmsr-2228	283	29	ramalingam	ramalingam	NOUN
bjmsr-2228	283	30	,	,	PUNCT
bjmsr-2228	283	31	p.	p.	NOUN
bjmsr-2228	283	32	(	(	PUNCT
bjmsr-2228	283	33	2024	2024	NUM
bjmsr-2228	283	34	)	)	PUNCT
bjmsr-2228	283	35	.	.	PUNCT
bjmsr-2228	284	1	bankers	banker	NOUN
bjmsr-2228	284	2	’	'	PUNCT
bjmsr-2228	284	3	perspective	perspective	NOUN
bjmsr-2228	284	4	on	on	ADP
bjmsr-2228	284	5	social	social	ADJ
bjmsr-2228	284	6	media	medium	NOUN
bjmsr-2228	284	7	banking	banking	NOUN
bjmsr-2228	284	8	:	:	PUNCT
bjmsr-2228	284	9	a	a	DET
bjmsr-2228	284	10	study	study	NOUN
bjmsr-2228	284	11	with	with	ADP
bjmsr-2228	284	12	special	special	ADJ
bjmsr-2228	284	13	reference	reference	NOUN
bjmsr-2228	284	14	to	to	PART
bjmsr-2228	284	15	select	select	VERB
bjmsr-2228	284	16	indian	indian	ADJ
bjmsr-2228	284	17	banks	bank	NOUN
bjmsr-2228	284	18	.	.	PUNCT
bjmsr-2228	285	1	bangladesh	bangladesh	PROPN
bjmsr-2228	285	2	journal	journal	PROPN
bjmsr-2228	285	3	of	of	ADP
bjmsr-2228	285	4	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	285	5	scientific	scientific	ADJ
bjmsr-2228	285	6	research	research	NOUN
bjmsr-2228	285	7	,	,	PUNCT
bjmsr-2228	285	8	9(2	9(2	NUM
bjmsr-2228	285	9	)	)	PUNCT
bjmsr-2228	285	10	,	,	PUNCT
bjmsr-2228	285	11	1	1	NUM
bjmsr-2228	285	12	-	-	SYM
bjmsr-2228	285	13	9	9	NUM
bjmsr-2228	285	14	.	.	PUNCT
bjmsr-2228	286	1	https://doi.org/10.46281/bjmsr.v9i2.2210	https://doi.org/10.46281/bjmsr.v9i2.2210	PROPN
bjmsr-2228	286	2	ramadan	ramadan	PROPN
bjmsr-2228	286	3	,	,	PUNCT
bjmsr-2228	286	4	z.	z.	PROPN
bjmsr-2228	286	5	b.	b.	PROPN
bjmsr-2228	286	6	,	,	PUNCT
bjmsr-2228	286	7	&	&	CCONJ
bjmsr-2228	286	8	farah	farah	PROPN
bjmsr-2228	286	9	,	,	PUNCT
bjmsr-2228	286	10	m.	m.	PROPN
bjmsr-2228	286	11	f.	f.	PROPN
bjmsr-2228	286	12	(	(	PUNCT
bjmsr-2228	286	13	2020	2020	NUM
bjmsr-2228	286	14	)	)	PUNCT
bjmsr-2228	286	15	.	.	PUNCT
bjmsr-2228	287	1	influencing	influence	VERB
bjmsr-2228	287	2	the	the	DET
bjmsr-2228	287	3	influencers	influencer	NOUN
bjmsr-2228	287	4	:	:	PUNCT
bjmsr-2228	287	5	the	the	DET
bjmsr-2228	287	6	case	case	NOUN
bjmsr-2228	287	7	of	of	ADP
bjmsr-2228	287	8	retailers	retailer	NOUN
bjmsr-2228	287	9	'	'	PART
bjmsr-2228	287	10	social	social	ADJ
bjmsr-2228	287	11	shopping	shopping	NOUN
bjmsr-2228	287	12	platforms	platform	NOUN
bjmsr-2228	287	13	.	.	PUNCT
bjmsr-2228	288	1	international	international	ADJ
bjmsr-2228	288	2	journal	journal	PROPN
bjmsr-2228	288	3	of	of	ADP
bjmsr-2228	288	4	web	web	NOUN
bjmsr-2228	288	5	based	base	VERB
bjmsr-2228	288	6	communities	community	NOUN
bjmsr-2228	288	7	,	,	PUNCT
bjmsr-2228	288	8	16(3	16(3	NOUN
bjmsr-2228	288	9	)	)	PUNCT
bjmsr-2228	288	10	,	,	PUNCT
bjmsr-2228	288	11	279	279	NUM
bjmsr-2228	288	12	-	-	SYM
bjmsr-2228	288	13	295	295	NUM
bjmsr-2228	288	14	.	.	PUNCT
bjmsr-2228	289	1	https://doi.org/10.1504/ijwbc.2020.108626	https://doi.org/10.1504/ijwbc.2020.108626	PROPN
bjmsr-2228	289	2	saima	saima	PROPN
bjmsr-2228	289	3	,	,	PUNCT
bjmsr-2228	289	4	&	&	CCONJ
bjmsr-2228	289	5	khan	khan	PROPN
bjmsr-2228	289	6	,	,	PUNCT
bjmsr-2228	289	7	m.	m.	NOUN
bjmsr-2228	289	8	a.	a.	NOUN
bjmsr-2228	289	9	(	(	PUNCT
bjmsr-2228	289	10	2020	2020	NUM
bjmsr-2228	289	11	)	)	PUNCT
bjmsr-2228	289	12	.	.	PUNCT
bjmsr-2228	290	1	effect	effect	NOUN
bjmsr-2228	290	2	of	of	ADP
bjmsr-2228	290	3	social	social	ADJ
bjmsr-2228	290	4	media	medium	NOUN
bjmsr-2228	290	5	influencer	influencer	NOUN
bjmsr-2228	290	6	marketing	marketing	NOUN
bjmsr-2228	290	7	on	on	ADP
bjmsr-2228	290	8	consumers	consumer	NOUN
bjmsr-2228	290	9	’	'	PUNCT
bjmsr-2228	290	10	purchase	purchase	NOUN
bjmsr-2228	290	11	intention	intention	NOUN
bjmsr-2228	290	12	and	and	CCONJ
bjmsr-2228	290	13	the	the	DET
bjmsr-2228	290	14	mediating	mediate	VERB
bjmsr-2228	290	15	role	role	NOUN
bjmsr-2228	290	16	of	of	ADP
bjmsr-2228	290	17	credibility	credibility	NOUN
bjmsr-2228	290	18	.	.	PUNCT
bjmsr-2228	291	1	journal	journal	PROPN
bjmsr-2228	291	2	of	of	ADP
bjmsr-2228	291	3	promotion	promotion	NOUN
bjmsr-2228	291	4	management	management	NOUN
bjmsr-2228	291	5	,	,	PUNCT
bjmsr-2228	291	6	27(4	27(4	PROPN
bjmsr-2228	291	7	)	)	PUNCT
bjmsr-2228	291	8	,	,	PUNCT
bjmsr-2228	291	9	503	503	NUM
bjmsr-2228	291	10	-	-	SYM
bjmsr-2228	291	11	523	523	NUM
bjmsr-2228	291	12	.	.	PUNCT
bjmsr-2228	292	1	https://doi.org/10.1080/10496491.2020.1851847	https://doi.org/10.1080/10496491.2020.1851847	PROPN
bjmsr-2228	292	2	shoenberger	shoenberger	PROPN
bjmsr-2228	292	3	,	,	PUNCT
bjmsr-2228	292	4	h.	h.	PROPN
bjmsr-2228	292	5	,	,	PUNCT
bjmsr-2228	292	6	&	&	CCONJ
bjmsr-2228	292	7	kim	kim	PROPN
bjmsr-2228	292	8	,	,	PUNCT
bjmsr-2228	292	9	e.	e.	PROPN
bjmsr-2228	292	10	(	(	PUNCT
bjmsr-2228	292	11	2023	2023	NUM
bjmsr-2228	292	12	)	)	PUNCT
bjmsr-2228	292	13	.	.	PUNCT
bjmsr-2228	293	1	explaining	explain	VERB
bjmsr-2228	293	2	purchase	purchase	NOUN
bjmsr-2228	293	3	intent	intent	NOUN
bjmsr-2228	293	4	via	via	ADP
bjmsr-2228	293	5	expressed	express	VERB
bjmsr-2228	293	6	reasons	reason	NOUN
bjmsr-2228	293	7	to	to	PART
bjmsr-2228	293	8	follow	follow	VERB
bjmsr-2228	293	9	an	an	DET
bjmsr-2228	293	10	influencer	influencer	NOUN
bjmsr-2228	293	11	,	,	PUNCT
bjmsr-2228	293	12	perceived	perceive	VERB
bjmsr-2228	293	13	homophily	homophily	ADV
bjmsr-2228	293	14	,	,	PUNCT
bjmsr-2228	293	15	and	and	CCONJ
bjmsr-2228	293	16	perceived	perceive	VERB
bjmsr-2228	293	17	authenticity	authenticity	NOUN
bjmsr-2228	293	18	.	.	PUNCT
bjmsr-2228	294	1	international	international	ADJ
bjmsr-2228	294	2	journal	journal	PROPN
bjmsr-2228	294	3	of	of	ADP
bjmsr-2228	294	4	advertising	advertising	PROPN
bjmsr-2228	294	5	,	,	PUNCT
bjmsr-2228	294	6	42(2	42(2	PROPN
bjmsr-2228	294	7	)	)	PUNCT
bjmsr-2228	294	8	,	,	PUNCT
bjmsr-2228	294	9	368	368	NUM
bjmsr-2228	294	10	-	-	SYM
bjmsr-2228	294	11	383	383	NUM
bjmsr-2228	294	12	.	.	PUNCT
bjmsr-2228	295	1	https://doi.org/10.1080/02650487.2022.2075636	https://doi.org/10.1080/02650487.2022.2075636	PROPN
bjmsr-2228	295	2	srivastava	srivastava	PROPN
bjmsr-2228	295	3	,	,	PUNCT
bjmsr-2228	295	4	m.	m.	NOUN
bjmsr-2228	295	5	(	(	PUNCT
bjmsr-2228	295	6	2021	2021	NUM
bjmsr-2228	295	7	)	)	PUNCT
bjmsr-2228	295	8	.	.	PUNCT
bjmsr-2228	296	1	mapping	map	VERB
bjmsr-2228	296	2	the	the	DET
bjmsr-2228	296	3	influence	influence	NOUN
bjmsr-2228	296	4	of	of	ADP
bjmsr-2228	296	5	influencer	influencer	NOUN
bjmsr-2228	296	6	marketing	marketing	NOUN
bjmsr-2228	296	7	:	:	PUNCT
bjmsr-2228	296	8	a	a	DET
bjmsr-2228	296	9	bibliometric	bibliometric	ADJ
bjmsr-2228	296	10	analysis	analysis	NOUN
bjmsr-2228	296	11	.	.	PUNCT
bjmsr-2228	297	1	marketing	marketing	NOUN
bjmsr-2228	297	2	intelligence	intelligence	PROPN
bjmsr-2228	297	3	&	&	CCONJ
bjmsr-2228	297	4	planning	planning	PROPN
bjmsr-2228	297	5	,	,	PUNCT
bjmsr-2228	297	6	39(7	39(7	NUM
bjmsr-2228	297	7	)	)	PUNCT
bjmsr-2228	297	8	,	,	PUNCT
bjmsr-2228	297	9	979	979	NUM
bjmsr-2228	297	10	-	-	SYM
bjmsr-2228	297	11	1003	1003	NUM
bjmsr-2228	297	12	.	.	PUNCT
bjmsr-2228	298	1	https://doi.org/10.1108/mip-03-2021-0085	https://doi.org/10.1108/mip-03-2021-0085	ADP
bjmsr-2228	298	2	taillon	taillon	PROPN
bjmsr-2228	298	3	,	,	PUNCT
bjmsr-2228	298	4	b.	b.	PROPN
bjmsr-2228	298	5	j.	j.	PROPN
bjmsr-2228	298	6	,	,	PUNCT
bjmsr-2228	298	7	mueller	mueller	PROPN
bjmsr-2228	298	8	,	,	PUNCT
bjmsr-2228	298	9	s.	s.	PROPN
bjmsr-2228	298	10	m.	m.	PROPN
bjmsr-2228	298	11	,	,	PUNCT
bjmsr-2228	298	12	kowalczyk	kowalczyk	PROPN
bjmsr-2228	298	13	,	,	PUNCT
bjmsr-2228	298	14	c.	c.	PROPN
bjmsr-2228	298	15	m.	m.	PROPN
bjmsr-2228	298	16	,	,	PUNCT
bjmsr-2228	298	17	&	&	CCONJ
bjmsr-2228	298	18	jones	jones	PROPN
bjmsr-2228	298	19	,	,	PUNCT
bjmsr-2228	298	20	d.	d.	PROPN
bjmsr-2228	298	21	n.	n.	PROPN
bjmsr-2228	298	22	(	(	PUNCT
bjmsr-2228	298	23	2020	2020	NUM
bjmsr-2228	298	24	)	)	PUNCT
bjmsr-2228	298	25	.	.	PUNCT
bjmsr-2228	299	1	understanding	understand	VERB
bjmsr-2228	299	2	the	the	DET
bjmsr-2228	299	3	relationships	relationship	NOUN
bjmsr-2228	299	4	between	between	ADP
bjmsr-2228	299	5	social	social	ADJ
bjmsr-2228	299	6	media	medium	NOUN
bjmsr-2228	299	7	influencers	influencer	NOUN
bjmsr-2228	299	8	and	and	CCONJ
bjmsr-2228	299	9	their	their	PRON
bjmsr-2228	299	10	followers	follower	NOUN
bjmsr-2228	299	11	:	:	PUNCT
bjmsr-2228	299	12	the	the	DET
bjmsr-2228	299	13	moderating	moderate	VERB
bjmsr-2228	299	14	role	role	NOUN
bjmsr-2228	299	15	of	of	ADP
bjmsr-2228	299	16	closeness	closeness	NOUN
bjmsr-2228	299	17	.	.	PUNCT
bjmsr-2228	300	1	journal	journal	PROPN
bjmsr-2228	300	2	of	of	ADP
bjmsr-2228	300	3	product	product	NOUN
bjmsr-2228	300	4	&	&	CCONJ
bjmsr-2228	300	5	brand	brand	PROPN
bjmsr-2228	300	6	management	management	PROPN
bjmsr-2228	300	7	,	,	PUNCT
bjmsr-2228	300	8	29(6	29(6	NUM
bjmsr-2228	300	9	)	)	PUNCT
bjmsr-2228	300	10	,	,	PUNCT
bjmsr-2228	300	11	767	767	NUM
bjmsr-2228	300	12	-	-	SYM
bjmsr-2228	300	13	782	782	NUM
bjmsr-2228	300	14	.	.	PUNCT
bjmsr-2228	301	1	https://doi.org/10.1108/jpbm-03-2019-2292	https://doi.org/10.1108/jpbm-03-2019-2292	PROPN
bjmsr-2228	301	2	tsen	tsen	PROPN
bjmsr-2228	301	3	,	,	PUNCT
bjmsr-2228	301	4	w.	w.	PROPN
bjmsr-2228	301	5	s.	s.	PROPN
bjmsr-2228	301	6	,	,	PUNCT
bjmsr-2228	301	7	&	&	CCONJ
bjmsr-2228	301	8	cheng	cheng	PROPN
bjmsr-2228	301	9	,	,	PUNCT
bjmsr-2228	301	10	b.	b.	PROPN
bjmsr-2228	301	11	k.	k.	PROPN
bjmsr-2228	301	12	l.	l.	PROPN
bjmsr-2228	301	13	(	(	PUNCT
bjmsr-2228	301	14	2021	2021	NUM
bjmsr-2228	301	15	)	)	PUNCT
bjmsr-2228	301	16	.	.	PUNCT
bjmsr-2228	302	1	who	who	PRON
bjmsr-2228	302	2	to	to	PART
bjmsr-2228	302	3	find	find	VERB
bjmsr-2228	302	4	to	to	PART
bjmsr-2228	302	5	endorse	endorse	VERB
bjmsr-2228	302	6	?	?	PUNCT
bjmsr-2228	303	1	evaluation	evaluation	NOUN
bjmsr-2228	303	2	of	of	ADP
bjmsr-2228	303	3	online	online	ADJ
bjmsr-2228	303	4	influencers	influencer	NOUN
bjmsr-2228	303	5	among	among	ADP
bjmsr-2228	303	6	young	young	ADJ
bjmsr-2228	303	7	consumers	consumer	NOUN
bjmsr-2228	303	8	and	and	CCONJ
bjmsr-2228	303	9	its	its	PRON
bjmsr-2228	303	10	implications	implication	NOUN
bjmsr-2228	303	11	for	for	ADP
bjmsr-2228	303	12	effective	effective	ADJ
bjmsr-2228	303	13	influencer	influencer	NOUN
bjmsr-2228	303	14	marketing	marketing	NOUN
bjmsr-2228	303	15	.	.	PUNCT
bjmsr-2228	304	1	young	young	ADJ
bjmsr-2228	304	2	consumers	consumer	NOUN
bjmsr-2228	304	3	,	,	PUNCT
bjmsr-2228	304	4	22(2	22(2	NUM
bjmsr-2228	304	5	)	)	PUNCT
bjmsr-2228	304	6	,	,	PUNCT
bjmsr-2228	304	7	237–253	237–253	NUM
bjmsr-2228	304	8	.	.	PUNCT
bjmsr-2228	305	1	https://doi.org/10.1108/yc-10-2020-1226	https://doi.org/10.1108/yc-10-2020-1226	PROPN
bjmsr-2228	305	2	vrontis	vrontis	PROPN
bjmsr-2228	305	3	,	,	PUNCT
bjmsr-2228	305	4	d.	d.	PROPN
bjmsr-2228	305	5	,	,	PUNCT
bjmsr-2228	305	6	makrides	makrides	PROPN
bjmsr-2228	305	7	,	,	PUNCT
bjmsr-2228	305	8	a.	a.	NOUN
bjmsr-2228	305	9	,	,	PUNCT
bjmsr-2228	305	10	christofi	christofi	NOUN
bjmsr-2228	305	11	,	,	PUNCT
bjmsr-2228	305	12	m.	m.	NOUN
bjmsr-2228	305	13	,	,	PUNCT
bjmsr-2228	305	14	&	&	CCONJ
bjmsr-2228	305	15	thrassou	thrassou	PROPN
bjmsr-2228	305	16	,	,	PUNCT
bjmsr-2228	305	17	a.	a.	NOUN
bjmsr-2228	305	18	(	(	PUNCT
bjmsr-2228	305	19	2021	2021	NUM
bjmsr-2228	305	20	)	)	PUNCT
bjmsr-2228	305	21	.	.	PUNCT
bjmsr-2228	306	1	social	social	ADJ
bjmsr-2228	306	2	media	medium	NOUN
bjmsr-2228	306	3	influencer	influencer	NOUN
bjmsr-2228	306	4	marketing	marketing	NOUN
bjmsr-2228	306	5	:	:	PUNCT
bjmsr-2228	306	6	a	a	DET
bjmsr-2228	306	7	systematic	systematic	ADJ
bjmsr-2228	306	8	review	review	NOUN
bjmsr-2228	306	9	,	,	PUNCT
bjmsr-2228	306	10	integrative	integrative	ADJ
bjmsr-2228	306	11	framework	framework	NOUN
bjmsr-2228	306	12	and	and	CCONJ
bjmsr-2228	306	13	future	future	ADJ
bjmsr-2228	306	14	research	research	NOUN
bjmsr-2228	306	15	agenda	agenda	NOUN
bjmsr-2228	306	16	.	.	PUNCT
bjmsr-2228	307	1	international	international	ADJ
bjmsr-2228	307	2	journal	journal	PROPN
bjmsr-2228	307	3	of	of	ADP
bjmsr-2228	307	4	consumer	consumer	NOUN
bjmsr-2228	307	5	studies	study	NOUN
bjmsr-2228	307	6	,	,	PUNCT
bjmsr-2228	307	7	45(4	45(4	NUM
bjmsr-2228	307	8	)	)	PUNCT
bjmsr-2228	307	9	,	,	PUNCT
bjmsr-2228	307	10	617	617	NUM
bjmsr-2228	307	11	-	-	SYM
bjmsr-2228	307	12	644	644	NUM
bjmsr-2228	307	13	.	.	PUNCT
bjmsr-2228	308	1	https://doi.org/10.1111/ijcs.12647	https://doi.org/10.1111/ijcs.12647	PROPN
bjmsr-2228	308	2	ye	ye	PROPN
bjmsr-2228	308	3	,	,	PUNCT
bjmsr-2228	308	4	g.	g.	PROPN
bjmsr-2228	308	5	,	,	PUNCT
bjmsr-2228	308	6	hudders	hudder	NOUN
bjmsr-2228	308	7	,	,	PUNCT
bjmsr-2228	308	8	l.	l.	PROPN
bjmsr-2228	308	9	,	,	PUNCT
bjmsr-2228	308	10	de	de	PROPN
bjmsr-2228	308	11	jans	jans	PROPN
bjmsr-2228	308	12	,	,	PUNCT
bjmsr-2228	308	13	s.	s.	PROPN
bjmsr-2228	308	14	,	,	PUNCT
bjmsr-2228	308	15	&	&	CCONJ
bjmsr-2228	308	16	de	de	PROPN
bjmsr-2228	308	17	veirman	veirman	PROPN
bjmsr-2228	308	18	,	,	PUNCT
bjmsr-2228	308	19	m.	m.	NOUN
bjmsr-2228	308	20	(	(	PUNCT
bjmsr-2228	308	21	2021	2021	NUM
bjmsr-2228	308	22	)	)	PUNCT
bjmsr-2228	308	23	.	.	PUNCT
bjmsr-2228	309	1	the	the	DET
bjmsr-2228	309	2	value	value	NOUN
bjmsr-2228	309	3	of	of	ADP
bjmsr-2228	309	4	influencer	influencer	NOUN
bjmsr-2228	309	5	marketing	marketing	NOUN
bjmsr-2228	309	6	for	for	ADP
bjmsr-2228	309	7	business	business	NOUN
bjmsr-2228	309	8	:	:	PUNCT
bjmsr-2228	309	9	a	a	DET
bjmsr-2228	309	10	bibliometric	bibliometric	ADJ
bjmsr-2228	309	11	analysis	analysis	NOUN
bjmsr-2228	309	12	and	and	CCONJ
bjmsr-2228	309	13	managerial	managerial	ADJ
bjmsr-2228	309	14	implications	implication	NOUN
bjmsr-2228	309	15	.	.	PUNCT
bjmsr-2228	310	1	journal	journal	NOUN
bjmsr-2228	310	2	of	of	ADP
bjmsr-2228	310	3	advertising	advertising	NOUN
bjmsr-2228	310	4	,	,	PUNCT
bjmsr-2228	310	5	50(2	50(2	NUM
bjmsr-2228	310	6	)	)	PUNCT
bjmsr-2228	310	7	,	,	PUNCT
bjmsr-2228	310	8	160–178	160–178	NUM
bjmsr-2228	310	9	.	.	PUNCT
bjmsr-2228	311	1	https://doi.org/10.1080/00913367.2020.1857888	https://doi.org/10.1080/00913367.2020.1857888	ADP
bjmsr-2228	311	2	publisher	publisher	NOUN
bjmsr-2228	311	3	’s	’s	PART
bjmsr-2228	311	4	note	note	NOUN
bjmsr-2228	311	5	:	:	PUNCT
bjmsr-2228	311	6	cribfb	cribfb	PROPN
bjmsr-2228	311	7	stays	stay	VERB
bjmsr-2228	311	8	neutral	neutral	ADJ
bjmsr-2228	311	9	with	with	ADP
bjmsr-2228	311	10	regard	regard	NOUN
bjmsr-2228	311	11	to	to	ADP
bjmsr-2228	311	12	jurisdictional	jurisdictional	ADJ
bjmsr-2228	311	13	claims	claim	NOUN
bjmsr-2228	311	14	in	in	ADP
bjmsr-2228	311	15	published	publish	VERB
bjmsr-2228	311	16	maps	map	NOUN
bjmsr-2228	311	17	and	and	CCONJ
bjmsr-2228	311	18	institutional	institutional	ADJ
bjmsr-2228	311	19	affiliations	affiliation	NOUN
bjmsr-2228	311	20	©	©	ADP
bjmsr-2228	311	21	2024	2024	NUM
bjmsr-2228	311	22	by	by	ADP
bjmsr-2228	311	23	the	the	DET
bjmsr-2228	311	24	authors	author	NOUN
bjmsr-2228	311	25	.	.	PUNCT
bjmsr-2228	312	1	licensee	licensee	PROPN
bjmsr-2228	312	2	cribfb	cribfb	PROPN
bjmsr-2228	312	3	,	,	PUNCT
bjmsr-2228	312	4	usa	usa	PROPN
bjmsr-2228	312	5	.	.	PROPN
bjmsr-2228	313	1	this	this	DET
bjmsr-2228	313	2	open	open	ADJ
bjmsr-2228	313	3	-	-	PUNCT
bjmsr-2228	313	4	access	access	NOUN
bjmsr-2228	313	5	article	article	NOUN
bjmsr-2228	313	6	is	be	AUX
bjmsr-2228	313	7	distributed	distribute	VERB
bjmsr-2228	313	8	under	under	ADP
bjmsr-2228	313	9	the	the	DET
bjmsr-2228	313	10	terms	term	NOUN
bjmsr-2228	313	11	and	and	CCONJ
bjmsr-2228	313	12	conditions	condition	NOUN
bjmsr-2228	313	13	of	of	ADP
bjmsr-2228	313	14	the	the	DET
bjmsr-2228	313	15	creative	creative	ADJ
bjmsr-2228	313	16	commons	common	NOUN
bjmsr-2228	313	17	attribution	attribution	NOUN
bjmsr-2228	313	18	(	(	PUNCT
bjmsr-2228	313	19	cc	cc	NOUN
bjmsr-2228	313	20	by	by	ADP
bjmsr-2228	313	21	)	)	PUNCT
bjmsr-2228	313	22	license	license	NOUN
bjmsr-2228	313	23	(	(	PUNCT
bjmsr-2228	313	24	http://creativecommons.org/licenses/by/4.0	http://creativecommons.org/licenses/by/4.0	NOUN
bjmsr-2228	313	25	)	)	PUNCT
bjmsr-2228	313	26	.	.	PUNCT
bjmsr-2228	314	1	bangladesh	bangladesh	PROPN
bjmsr-2228	314	2	journal	journal	PROPN
bjmsr-2228	314	3	of	of	ADP
bjmsr-2228	314	4	multidisciplinary	multidisciplinary	ADJ
bjmsr-2228	314	5	scientific	scientific	ADJ
bjmsr-2228	314	6	research	research	NOUN
bjmsr-2228	314	7	(	(	PUNCT
bjmsr-2228	314	8	p	p	NOUN
bjmsr-2228	314	9	-	-	PUNCT
bjmsr-2228	314	10	issn	issn	PROPN
bjmsr-2228	314	11	2687	2687	NUM
bjmsr-2228	314	12	-	-	PUNCT
bjmsr-2228	314	13	850x	850x	NUM
bjmsr-2228	314	14	e	e	NOUN
bjmsr-2228	314	15	-	-	PROPN
bjmsr-2228	314	16	issn	issn	PROPN
bjmsr-2228	314	17	2687	2687	NUM
bjmsr-2228	314	18	-	-	SYM
bjmsr-2228	314	19	8518	8518	NUM
bjmsr-2228	314	20	)	)	PUNCT
bjmsr-2228	314	21	by	by	ADP
bjmsr-2228	314	22	cribfb	cribfb	PROPN
bjmsr-2228	314	23	is	be	AUX
bjmsr-2228	314	24	licensed	license	VERB
bjmsr-2228	314	25	under	under	ADP
bjmsr-2228	314	26	a	a	DET
bjmsr-2228	314	27	creative	creative	ADJ
bjmsr-2228	314	28	commons	common	NOUN
bjmsr-2228	314	29	attribution	attribution	NOUN
bjmsr-2228	314	30	4.0	4.0	NUM
bjmsr-2228	314	31	international	international	ADJ
bjmsr-2228	314	32	license	license	NOUN
bjmsr-2228	314	33	.	.	PUNCT
bjmsr-2228	315	1	http://creativecommons.org/licenses/by/4.0	http://creativecommons.org/licenses/by/4.0	X
bjmsr-2228	315	2	)	)	PUNCT
bjmsr-2228	315	3	.	.	PUNCT
bjmsr-2228	316	1	http://creativecommons.org/licenses/by/4.0/	http://creativecommons.org/licenses/by/4.0/	PROPN
bjmsr-2228	316	2	http://creativecommons.org/licenses/by/4.0/	http://creativecommons.org/licenses/by/4.0/	PROPN
bjmsr-2228	316	3	http://creativecommons.org/licenses/by/4.0/	http://creativecommons.org/licenses/by/4.0/	PROPN