id	sid	tid	token	lemma	pos
bcpe-4348	1	1	bcp	bcp	PROPN
bcpe-4348	1	2	education	education	PROPN
bcpe-4348	1	3	&	&	CCONJ
bcpe-4348	1	4	psychology	psychology	PROPN
bcpe-4348	1	5	cepc	cepc	PROPN
bcpe-4348	1	6	2022	2022	NUM
bcpe-4348	1	7	volume	volume	NOUN
bcpe-4348	1	8	8	8	NUM
bcpe-4348	1	9	(	(	PUNCT
bcpe-4348	1	10	2023	2023	NUM
bcpe-4348	1	11	)	)	PUNCT
bcpe-4348	1	12	335	335	NUM
bcpe-4348	1	13	an	an	DET
bcpe-4348	1	14	analysis	analysis	NOUN
bcpe-4348	1	15	of	of	ADP
bcpe-4348	1	16	the	the	DET
bcpe-4348	1	17	application	application	NOUN
bcpe-4348	1	18	of	of	ADP
bcpe-4348	1	19	affordance	affordance	PROPN
bcpe-4348	1	20	theory	theory	NOUN
bcpe-4348	1	21	in	in	ADP
bcpe-4348	1	22	new	new	ADJ
bcpe-4348	1	23	media	medium	NOUN
bcpe-4348	1	24	advertising	advertising	NOUN
bcpe-4348	1	25	-	-	PUNCT
bcpe-4348	1	26	take	take	VERB
bcpe-4348	1	27	interactive	interactive	ADJ
bcpe-4348	1	28	advertising	advertising	NOUN
bcpe-4348	1	29	as	as	ADP
bcpe-4348	1	30	an	an	DET
bcpe-4348	1	31	example	example	NOUN
bcpe-4348	1	32	yiying	yiye	VERB
bcpe-4348	1	33	liu	liu	PROPN
bcpe-4348	1	34	school	school	PROPN
bcpe-4348	1	35	of	of	ADP
bcpe-4348	1	36	arts	art	NOUN
bcpe-4348	1	37	,	,	PUNCT
bcpe-4348	1	38	zhuhai	zhuhai	PROPN
bcpe-4348	1	39	college	college	PROPN
bcpe-4348	1	40	of	of	ADP
bcpe-4348	1	41	science	science	NOUN
bcpe-4348	1	42	and	and	CCONJ
bcpe-4348	1	43	technology	technology	NOUN
bcpe-4348	1	44	,	,	PUNCT
bcpe-4348	1	45	zhuhai	zhuhai	PROPN
bcpe-4348	1	46	,	,	PUNCT
bcpe-4348	1	47	china	china	PROPN
bcpe-4348	1	48	abstract	abstract	NOUN
bcpe-4348	1	49	.	.	PUNCT
bcpe-4348	2	1	in	in	ADP
bcpe-4348	2	2	this	this	DET
bcpe-4348	2	3	21st	21st	ADJ
bcpe-4348	2	4	century	century	NOUN
bcpe-4348	2	5	full	full	ADJ
bcpe-4348	2	6	of	of	ADP
bcpe-4348	2	7	opportunities	opportunity	NOUN
bcpe-4348	2	8	and	and	CCONJ
bcpe-4348	2	9	challenges	challenge	NOUN
bcpe-4348	2	10	,	,	PUNCT
bcpe-4348	2	11	revolutionaries	revolutionary	NOUN
bcpe-4348	2	12	with	with	ADP
bcpe-4348	2	13	forwardlooking	forwardlooke	VERB
bcpe-4348	2	14	visions	vision	NOUN
bcpe-4348	2	15	are	be	AUX
bcpe-4348	2	16	breaking	break	VERB
bcpe-4348	2	17	the	the	DET
bcpe-4348	2	18	limitations	limitation	NOUN
bcpe-4348	2	19	of	of	ADP
bcpe-4348	2	20	traditional	traditional	ADJ
bcpe-4348	2	21	media	medium	NOUN
bcpe-4348	2	22	in	in	ADP
bcpe-4348	2	23	advertising	advertising	NOUN
bcpe-4348	2	24	and	and	CCONJ
bcpe-4348	2	25	various	various	ADJ
bcpe-4348	2	26	fields	field	NOUN
bcpe-4348	2	27	,	,	PUNCT
bcpe-4348	2	28	actively	actively	ADV
bcpe-4348	2	29	exploring	explore	VERB
bcpe-4348	2	30	and	and	CCONJ
bcpe-4348	2	31	pursuing	pursue	VERB
bcpe-4348	2	32	innovation	innovation	NOUN
bcpe-4348	2	33	and	and	CCONJ
bcpe-4348	2	34	expansion	expansion	NOUN
bcpe-4348	2	35	.	.	PUNCT
bcpe-4348	3	1	and	and	CCONJ
bcpe-4348	3	2	while	while	SCONJ
bcpe-4348	3	3	traditional	traditional	ADJ
bcpe-4348	3	4	media	medium	NOUN
bcpe-4348	3	5	can	can	AUX
bcpe-4348	3	6	not	not	PART
bcpe-4348	3	7	fully	fully	ADV
bcpe-4348	3	8	meet	meet	VERB
bcpe-4348	3	9	the	the	DET
bcpe-4348	3	10	needs	need	NOUN
bcpe-4348	3	11	of	of	ADP
bcpe-4348	3	12	society	society	NOUN
bcpe-4348	3	13	at	at	ADP
bcpe-4348	3	14	large	large	ADJ
bcpe-4348	3	15	,	,	PUNCT
bcpe-4348	3	16	new	new	ADJ
bcpe-4348	3	17	media	medium	NOUN
bcpe-4348	3	18	advertising	advertising	NOUN
bcpe-4348	3	19	is	be	AUX
bcpe-4348	3	20	developing	develop	VERB
bcpe-4348	3	21	rapidly	rapidly	ADV
bcpe-4348	3	22	yet	yet	ADV
bcpe-4348	3	23	still	still	ADV
bcpe-4348	3	24	has	have	VERB
bcpe-4348	3	25	many	many	ADJ
bcpe-4348	3	26	limitations	limitation	NOUN
bcpe-4348	3	27	,	,	PUNCT
bcpe-4348	3	28	but	but	CCONJ
bcpe-4348	3	29	advertising	advertising	NOUN
bcpe-4348	3	30	creativity	creativity	NOUN
bcpe-4348	3	31	should	should	AUX
bcpe-4348	3	32	not	not	PART
bcpe-4348	3	33	be	be	AUX
bcpe-4348	3	34	limited	limit	VERB
bcpe-4348	3	35	on	on	ADP
bcpe-4348	3	36	the	the	DET
bcpe-4348	3	37	box	box	NOUN
bcpe-4348	3	38	.	.	PUNCT
bcpe-4348	4	1	under	under	ADP
bcpe-4348	4	2	the	the	DET
bcpe-4348	4	3	general	general	ADJ
bcpe-4348	4	4	conditions	condition	NOUN
bcpe-4348	4	5	of	of	ADP
bcpe-4348	4	6	the	the	DET
bcpe-4348	4	7	rapid	rapid	ADJ
bcpe-4348	4	8	development	development	NOUN
bcpe-4348	4	9	of	of	ADP
bcpe-4348	4	10	the	the	DET
bcpe-4348	4	11	times	time	NOUN
bcpe-4348	4	12	,	,	PUNCT
bcpe-4348	4	13	the	the	DET
bcpe-4348	4	14	study	study	NOUN
bcpe-4348	4	15	of	of	ADP
bcpe-4348	4	16	affordance	affordance	PROPN
bcpe-4348	4	17	theory	theory	NOUN
bcpe-4348	4	18	for	for	ADP
bcpe-4348	4	19	new	new	ADJ
bcpe-4348	4	20	media	medium	NOUN
bcpe-4348	4	21	interactive	interactive	ADJ
bcpe-4348	4	22	advertising	advertising	NOUN
bcpe-4348	4	23	can	can	AUX
bcpe-4348	4	24	make	make	VERB
bcpe-4348	4	25	innovations	innovation	NOUN
bcpe-4348	4	26	and	and	CCONJ
bcpe-4348	4	27	suggestions	suggestion	NOUN
bcpe-4348	4	28	.	.	PUNCT
bcpe-4348	5	1	keywords	keyword	NOUN
bcpe-4348	5	2	:	:	PUNCT
bcpe-4348	5	3	affordance	affordance	PROPN
bcpe-4348	5	4	theory	theory	NOUN
bcpe-4348	5	5	,	,	PUNCT
bcpe-4348	5	6	new	new	ADJ
bcpe-4348	5	7	media	medium	NOUN
bcpe-4348	5	8	advertising	advertising	NOUN
bcpe-4348	5	9	,	,	PUNCT
bcpe-4348	5	10	interactivity	interactivity	NOUN
bcpe-4348	5	11	,	,	PUNCT
bcpe-4348	5	12	communication	communication	NOUN
bcpe-4348	5	13	.	.	PUNCT
bcpe-4348	6	1	1	1	X
bcpe-4348	6	2	.	.	X
bcpe-4348	6	3	research	research	NOUN
bcpe-4348	6	4	background	background	NOUN
bcpe-4348	6	5	with	with	ADP
bcpe-4348	6	6	the	the	DET
bcpe-4348	6	7	development	development	NOUN
bcpe-4348	6	8	of	of	ADP
bcpe-4348	6	9	society	society	NOUN
bcpe-4348	6	10	,	,	PUNCT
bcpe-4348	6	11	communication	communication	NOUN
bcpe-4348	6	12	media	medium	NOUN
bcpe-4348	6	13	are	be	AUX
bcpe-4348	6	14	gradually	gradually	ADV
bcpe-4348	6	15	being	be	AUX
bcpe-4348	6	16	integrated	integrate	VERB
bcpe-4348	6	17	into	into	ADP
bcpe-4348	6	18	new	new	ADJ
bcpe-4348	6	19	technologies	technology	NOUN
bcpe-4348	6	20	such	such	ADJ
bcpe-4348	6	21	as	as	ADP
bcpe-4348	6	22	internet	internet	NOUN
bcpe-4348	6	23	technology	technology	NOUN
bcpe-4348	6	24	and	and	CCONJ
bcpe-4348	6	25	big	big	ADJ
bcpe-4348	6	26	data	datum	NOUN
bcpe-4348	6	27	technology	technology	NOUN
bcpe-4348	6	28	.	.	PUNCT
bcpe-4348	7	1	meanwhile	meanwhile	ADV
bcpe-4348	7	2	,	,	PUNCT
bcpe-4348	7	3	along	along	ADP
bcpe-4348	7	4	with	with	ADP
bcpe-4348	7	5	the	the	DET
bcpe-4348	7	6	growing	grow	VERB
bcpe-4348	7	7	consumer	consumer	NOUN
bcpe-4348	7	8	groups	group	NOUN
bcpe-4348	7	9	of	of	ADP
bcpe-4348	7	10	post-90s	post-90s	NOUN
bcpe-4348	7	11	and	and	CCONJ
bcpe-4348	7	12	post-00s	post-00s	PROPN
bcpe-4348	7	13	,	,	PUNCT
bcpe-4348	7	14	new	new	ADJ
bcpe-4348	7	15	media	medium	NOUN
bcpe-4348	7	16	such	such	ADJ
bcpe-4348	7	17	as	as	ADP
bcpe-4348	7	18	xiaohongshu	xiaohongshu	NOUN
bcpe-4348	7	19	,	,	PUNCT
bcpe-4348	7	20	kwai	kwai	PROPN
bcpe-4348	7	21	and	and	CCONJ
bcpe-4348	7	22	tiktok	tiktok	NOUN
bcpe-4348	7	23	have	have	AUX
bcpe-4348	7	24	emerged	emerge	VERB
bcpe-4348	7	25	and	and	CCONJ
bcpe-4348	7	26	developed	develop	VERB
bcpe-4348	7	27	at	at	ADP
bcpe-4348	7	28	a	a	DET
bcpe-4348	7	29	high	high	ADJ
bcpe-4348	7	30	speed	speed	NOUN
bcpe-4348	7	31	,	,	PUNCT
bcpe-4348	7	32	which	which	PRON
bcpe-4348	7	33	marks	mark	VERB
bcpe-4348	7	34	the	the	DET
bcpe-4348	7	35	increasing	increase	VERB
bcpe-4348	7	36	recognition	recognition	NOUN
bcpe-4348	7	37	of	of	ADP
bcpe-4348	7	38	new	new	ADJ
bcpe-4348	7	39	media	medium	NOUN
bcpe-4348	7	40	as	as	ADP
bcpe-4348	7	41	the	the	DET
bcpe-4348	7	42	fifth	fifth	ADJ
bcpe-4348	7	43	media	medium	NOUN
bcpe-4348	7	44	,	,	PUNCT
bcpe-4348	7	45	and	and	CCONJ
bcpe-4348	7	46	new	new	ADJ
bcpe-4348	7	47	media	medium	NOUN
bcpe-4348	7	48	advertising	advertising	NOUN
bcpe-4348	7	49	with	with	ADP
bcpe-4348	7	50	interactivity	interactivity	NOUN
bcpe-4348	7	51	and	and	CCONJ
bcpe-4348	7	52	wide	wide	ADJ
bcpe-4348	7	53	dissemination	dissemination	NOUN
bcpe-4348	7	54	has	have	AUX
bcpe-4348	7	55	become	become	VERB
bcpe-4348	7	56	the	the	DET
bcpe-4348	7	57	trend	trend	NOUN
bcpe-4348	7	58	is	be	AUX
bcpe-4348	7	59	towards	towards	ADP
bcpe-4348	7	60	interactive	interactive	ADJ
bcpe-4348	7	61	and	and	CCONJ
bcpe-4348	7	62	widespread	widespread	ADJ
bcpe-4348	7	63	new	new	ADJ
bcpe-4348	7	64	media	medium	NOUN
bcpe-4348	7	65	advertising	advertising	NOUN
bcpe-4348	7	66	[	[	X
bcpe-4348	7	67	1	1	NUM
bcpe-4348	7	68	]	]	PUNCT
bcpe-4348	7	69	.	.	PUNCT
bcpe-4348	8	1	however	however	ADV
bcpe-4348	8	2	,	,	PUNCT
bcpe-4348	8	3	new	new	ADJ
bcpe-4348	8	4	media	medium	NOUN
bcpe-4348	8	5	advertising	advertising	NOUN
bcpe-4348	8	6	also	also	ADV
bcpe-4348	8	7	has	have	VERB
bcpe-4348	8	8	limitations	limitation	NOUN
bcpe-4348	8	9	and	and	CCONJ
bcpe-4348	8	10	drawbacks	drawback	NOUN
bcpe-4348	8	11	.	.	PUNCT
bcpe-4348	9	1	since	since	SCONJ
bcpe-4348	9	2	the	the	DET
bcpe-4348	9	3	21st	21st	ADJ
bcpe-4348	9	4	century	century	NOUN
bcpe-4348	9	5	,	,	PUNCT
bcpe-4348	9	6	"	"	PUNCT
bcpe-4348	9	7	affordance	affordance	NOUN
bcpe-4348	9	8	theory	theory	NOUN
bcpe-4348	9	9	"	"	PUNCT
bcpe-4348	9	10	has	have	AUX
bcpe-4348	9	11	gradually	gradually	ADV
bcpe-4348	9	12	aroused	arouse	VERB
bcpe-4348	9	13	the	the	DET
bcpe-4348	9	14	attention	attention	NOUN
bcpe-4348	9	15	of	of	ADP
bcpe-4348	9	16	all	all	DET
bcpe-4348	9	17	walks	walk	NOUN
bcpe-4348	9	18	of	of	ADP
bcpe-4348	9	19	life	life	NOUN
bcpe-4348	9	20	and	and	CCONJ
bcpe-4348	9	21	attracted	attract	VERB
bcpe-4348	9	22	the	the	DET
bcpe-4348	9	23	research	research	NOUN
bcpe-4348	9	24	of	of	ADP
bcpe-4348	9	25	many	many	ADJ
bcpe-4348	9	26	scholars	scholar	NOUN
bcpe-4348	9	27	in	in	ADP
bcpe-4348	9	28	the	the	DET
bcpe-4348	9	29	communication	communication	NOUN
bcpe-4348	9	30	field	field	NOUN
bcpe-4348	9	31	.	.	PUNCT
bcpe-4348	10	1	"	"	PUNCT
bcpe-4348	10	2	therefore	therefore	ADV
bcpe-4348	10	3	,	,	PUNCT
bcpe-4348	10	4	this	this	DET
bcpe-4348	10	5	article	article	NOUN
bcpe-4348	10	6	will	will	AUX
bcpe-4348	10	7	discuss	discuss	VERB
bcpe-4348	10	8	how	how	SCONJ
bcpe-4348	10	9	to	to	PART
bcpe-4348	10	10	use	use	VERB
bcpe-4348	10	11	"	"	PUNCT
bcpe-4348	10	12	affordance	affordance	ADJ
bcpe-4348	10	13	theory	theory	NOUN
bcpe-4348	10	14	"	"	PUNCT
bcpe-4348	10	15	to	to	PART
bcpe-4348	10	16	develop	develop	VERB
bcpe-4348	10	17	and	and	CCONJ
bcpe-4348	10	18	innovate	innovate	VERB
bcpe-4348	10	19	new	new	ADJ
bcpe-4348	10	20	media	medium	NOUN
bcpe-4348	10	21	advertising	advertising	NOUN
bcpe-4348	10	22	.	.	PUNCT
bcpe-4348	11	1	2	2	X
bcpe-4348	11	2	.	.	X
bcpe-4348	11	3	research	research	NOUN
bcpe-4348	11	4	method	method	NOUN
bcpe-4348	11	5	2.1	2.1	NUM
bcpe-4348	11	6	literature	literature	NOUN
bcpe-4348	11	7	research	research	NOUN
bcpe-4348	11	8	method	method	NOUN
bcpe-4348	11	9	using	use	VERB
bcpe-4348	11	10	internet	internet	NOUN
bcpe-4348	11	11	resources	resource	NOUN
bcpe-4348	11	12	,	,	PUNCT
bcpe-4348	11	13	we	we	PRON
bcpe-4348	11	14	searched	search	VERB
bcpe-4348	11	15	relevant	relevant	ADJ
bcpe-4348	11	16	literature	literature	NOUN
bcpe-4348	11	17	through	through	ADP
bcpe-4348	11	18	databases	database	NOUN
bcpe-4348	11	19	such	such	ADJ
bcpe-4348	11	20	as	as	ADP
bcpe-4348	11	21	"	"	PUNCT
bcpe-4348	11	22	china	china	PROPN
bcpe-4348	11	23	national	national	PROPN
bcpe-4348	11	24	knowledge	knowledge	PROPN
bcpe-4348	11	25	infrastructure	infrastructure	PROPN
bcpe-4348	11	26	"	"	PUNCT
bcpe-4348	11	27	,	,	PUNCT
bcpe-4348	11	28	and	and	CCONJ
bcpe-4348	11	29	used	use	VERB
bcpe-4348	11	30	the	the	DET
bcpe-4348	11	31	books	book	NOUN
bcpe-4348	11	32	in	in	ADP
bcpe-4348	11	33	the	the	DET
bcpe-4348	11	34	university	university	NOUN
bcpe-4348	11	35	library	library	NOUN
bcpe-4348	11	36	to	to	PART
bcpe-4348	11	37	read	read	VERB
bcpe-4348	11	38	literature	literature	NOUN
bcpe-4348	11	39	related	relate	VERB
bcpe-4348	11	40	to	to	ADP
bcpe-4348	11	41	the	the	DET
bcpe-4348	11	42	topic	topic	NOUN
bcpe-4348	11	43	of	of	ADP
bcpe-4348	11	44	the	the	DET
bcpe-4348	11	45	dissertation	dissertation	NOUN
bcpe-4348	11	46	and	and	CCONJ
bcpe-4348	11	47	grasp	grasp	VERB
bcpe-4348	11	48	the	the	DET
bcpe-4348	11	49	current	current	ADJ
bcpe-4348	11	50	status	status	NOUN
bcpe-4348	11	51	of	of	ADP
bcpe-4348	11	52	research	research	NOUN
bcpe-4348	11	53	on	on	ADP
bcpe-4348	11	54	the	the	DET
bcpe-4348	11	55	topic	topic	NOUN
bcpe-4348	11	56	.	.	PUNCT
bcpe-4348	12	1	use	use	VERB
bcpe-4348	12	2	the	the	DET
bcpe-4348	12	3	search	search	NOUN
bcpe-4348	12	4	engine	engine	NOUN
bcpe-4348	12	5	on	on	ADP
bcpe-4348	12	6	the	the	DET
bcpe-4348	12	7	internet	internet	NOUN
bcpe-4348	12	8	to	to	PART
bcpe-4348	12	9	search	search	VERB
bcpe-4348	12	10	for	for	ADP
bcpe-4348	12	11	relevant	relevant	ADJ
bcpe-4348	12	12	articles	article	NOUN
bcpe-4348	12	13	and	and	CCONJ
bcpe-4348	12	14	journals	journal	NOUN
bcpe-4348	12	15	at	at	ADP
bcpe-4348	12	16	home	home	NOUN
bcpe-4348	12	17	and	and	CCONJ
bcpe-4348	12	18	abroad	abroad	ADV
bcpe-4348	12	19	,	,	PUNCT
bcpe-4348	12	20	as	as	ADV
bcpe-4348	12	21	well	well	ADV
bcpe-4348	12	22	as	as	ADP
bcpe-4348	12	23	consult	consult	VERB
bcpe-4348	12	24	relevant	relevant	ADJ
bcpe-4348	12	25	information	information	NOUN
bcpe-4348	12	26	and	and	CCONJ
bcpe-4348	12	27	the	the	DET
bcpe-4348	12	28	latest	late	ADJ
bcpe-4348	12	29	developments	development	NOUN
bcpe-4348	12	30	on	on	ADP
bcpe-4348	12	31	communication	communication	NOUN
bcpe-4348	12	32	and	and	CCONJ
bcpe-4348	12	33	new	new	ADJ
bcpe-4348	12	34	media	medium	NOUN
bcpe-4348	12	35	technology	technology	NOUN
bcpe-4348	12	36	forums	forum	NOUN
bcpe-4348	12	37	and	and	CCONJ
bcpe-4348	12	38	academic	academic	ADJ
bcpe-4348	12	39	exchange	exchange	NOUN
bcpe-4348	12	40	websites	website	NOUN
bcpe-4348	12	41	,	,	PUNCT
bcpe-4348	12	42	and	and	CCONJ
bcpe-4348	12	43	collect	collect	VERB
bcpe-4348	12	44	an	an	DET
bcpe-4348	12	45	appropriate	appropriate	ADJ
bcpe-4348	12	46	amount	amount	NOUN
bcpe-4348	12	47	of	of	ADP
bcpe-4348	12	48	academic	academic	ADJ
bcpe-4348	12	49	reviews	review	NOUN
bcpe-4348	12	50	and	and	CCONJ
bcpe-4348	12	51	some	some	DET
bcpe-4348	12	52	academic	academic	ADJ
bcpe-4348	12	53	papers	paper	NOUN
bcpe-4348	12	54	related	relate	VERB
bcpe-4348	12	55	to	to	ADP
bcpe-4348	12	56	new	new	ADJ
bcpe-4348	12	57	media	medium	NOUN
bcpe-4348	12	58	advertising	advertising	NOUN
bcpe-4348	12	59	and	and	CCONJ
bcpe-4348	12	60	theories	theory	NOUN
bcpe-4348	12	61	of	of	ADP
bcpe-4348	12	62	affordance	affordance	NOUN
bcpe-4348	12	63	,	,	PUNCT
bcpe-4348	12	64	etc	etc	X
bcpe-4348	13	1	[	[	X
bcpe-4348	13	2	2	2	NUM
bcpe-4348	13	3	]	]	PUNCT
bcpe-4348	13	4	.	.	PUNCT
bcpe-4348	14	1	2.2	2.2	NUM
bcpe-4348	14	2	survey	survey	NOUN
bcpe-4348	14	3	research	research	NOUN
bcpe-4348	14	4	conduct	conduct	NOUN
bcpe-4348	14	5	an	an	DET
bcpe-4348	14	6	in	in	ADP
bcpe-4348	14	7	-	-	PUNCT
bcpe-4348	14	8	depth	depth	NOUN
bcpe-4348	14	9	investigation	investigation	NOUN
bcpe-4348	14	10	into	into	ADP
bcpe-4348	14	11	the	the	DET
bcpe-4348	14	12	current	current	ADJ
bcpe-4348	14	13	problems	problem	NOUN
bcpe-4348	14	14	of	of	ADP
bcpe-4348	14	15	domestic	domestic	ADJ
bcpe-4348	14	16	new	new	ADJ
bcpe-4348	14	17	media	medium	NOUN
bcpe-4348	14	18	advertising	advertising	NOUN
bcpe-4348	14	19	and	and	CCONJ
bcpe-4348	14	20	how	how	SCONJ
bcpe-4348	14	21	to	to	PART
bcpe-4348	14	22	reasonably	reasonably	ADV
bcpe-4348	14	23	apply	apply	VERB
bcpe-4348	14	24	the	the	DET
bcpe-4348	14	25	theory	theory	NOUN
bcpe-4348	14	26	of	of	ADP
bcpe-4348	14	27	affordance	affordance	NOUN
bcpe-4348	14	28	by	by	ADP
bcpe-4348	14	29	means	mean	NOUN
bcpe-4348	14	30	of	of	ADP
bcpe-4348	14	31	individual	individual	ADJ
bcpe-4348	14	32	interviews	interview	NOUN
bcpe-4348	14	33	and	and	CCONJ
bcpe-4348	14	34	online	online	ADJ
bcpe-4348	14	35	surveys	survey	NOUN
bcpe-4348	14	36	to	to	PART
bcpe-4348	14	37	provide	provide	VERB
bcpe-4348	14	38	an	an	DET
bcpe-4348	14	39	effective	effective	ADJ
bcpe-4348	14	40	basis	basis	NOUN
bcpe-4348	14	41	for	for	ADP
bcpe-4348	14	42	the	the	DET
bcpe-4348	14	43	study	study	NOUN
bcpe-4348	14	44	of	of	ADP
bcpe-4348	14	45	this	this	DET
bcpe-4348	14	46	topic	topic	NOUN
bcpe-4348	14	47	.	.	PUNCT
bcpe-4348	15	1	bcp	bcp	PROPN
bcpe-4348	15	2	education	education	PROPN
bcpe-4348	15	3	&	&	CCONJ
bcpe-4348	15	4	psychology	psychology	PROPN
bcpe-4348	15	5	cepc	cepc	PROPN
bcpe-4348	15	6	2022	2022	NUM
bcpe-4348	15	7	volume	volume	NOUN
bcpe-4348	15	8	8	8	NUM
bcpe-4348	15	9	(	(	PUNCT
bcpe-4348	15	10	2023	2023	NUM
bcpe-4348	15	11	)	)	PUNCT
bcpe-4348	15	12	336	336	NUM
bcpe-4348	15	13	3	3	NUM
bcpe-4348	15	14	.	.	PUNCT
bcpe-4348	15	15	theoretical	theoretical	ADJ
bcpe-4348	15	16	basis	basis	NOUN
bcpe-4348	15	17	and	and	CCONJ
bcpe-4348	15	18	development	development	NOUN
bcpe-4348	15	19	status	status	NOUN
bcpe-4348	15	20	of	of	ADP
bcpe-4348	15	21	affordance	affordance	PROPN
bcpe-4348	15	22	theory	theory	NOUN
bcpe-4348	15	23	and	and	CCONJ
bcpe-4348	15	24	new	new	ADJ
bcpe-4348	15	25	media	medium	NOUN
bcpe-4348	15	26	advertising	advertise	VERB
bcpe-4348	15	27	3.1	3.1	NUM
bcpe-4348	15	28	the	the	DET
bcpe-4348	15	29	theoretical	theoretical	ADJ
bcpe-4348	15	30	basis	basis	NOUN
bcpe-4348	15	31	of	of	ADP
bcpe-4348	15	32	the	the	DET
bcpe-4348	15	33	affordance	affordance	PROPN
bcpe-4348	15	34	theory	theory	NOUN
bcpe-4348	15	35	affordance	affordance	PROPN
bcpe-4348	15	36	theory	theory	NOUN
bcpe-4348	15	37	has	have	VERB
bcpe-4348	15	38	many	many	ADJ
bcpe-4348	15	39	different	different	ADJ
bcpe-4348	15	40	explanatory	explanatory	ADJ
bcpe-4348	15	41	perspectives	perspective	NOUN
bcpe-4348	15	42	at	at	ADP
bcpe-4348	15	43	different	different	ADJ
bcpe-4348	15	44	levels	level	NOUN
bcpe-4348	15	45	,	,	PUNCT
bcpe-4348	15	46	and	and	CCONJ
bcpe-4348	15	47	james	james	PROPN
bcpe-4348	15	48	gibson	gibson	PROPN
bcpe-4348	15	49	,	,	PUNCT
bcpe-4348	15	50	an	an	DET
bcpe-4348	15	51	american	american	ADJ
bcpe-4348	15	52	psychologist	psychologist	NOUN
bcpe-4348	15	53	of	of	ADP
bcpe-4348	15	54	the	the	DET
bcpe-4348	15	55	20th	20th	ADJ
bcpe-4348	15	56	century	century	NOUN
bcpe-4348	15	57	,	,	PUNCT
bcpe-4348	15	58	proposed	propose	VERB
bcpe-4348	15	59	that	that	SCONJ
bcpe-4348	15	60	"	"	PUNCT
bcpe-4348	15	61	the	the	DET
bcpe-4348	15	62	affordance	affordance	NOUN
bcpe-4348	15	63	of	of	ADP
bcpe-4348	15	64	an	an	DET
bcpe-4348	15	65	environment	environment	NOUN
bcpe-4348	15	66	is	be	AUX
bcpe-4348	15	67	the	the	DET
bcpe-4348	15	68	possibility	possibility	NOUN
bcpe-4348	15	69	of	of	ADP
bcpe-4348	15	70	action	action	NOUN
bcpe-4348	15	71	that	that	PRON
bcpe-4348	15	72	this	this	DET
bcpe-4348	15	73	environment	environment	NOUN
bcpe-4348	15	74	offers	offer	VERB
bcpe-4348	15	75	to	to	ADP
bcpe-4348	15	76	the	the	DET
bcpe-4348	15	77	animal	animal	NOUN
bcpe-4348	15	78	,	,	PUNCT
bcpe-4348	15	79	and	and	CCONJ
bcpe-4348	15	80	affordance	affordance	NOUN
bcpe-4348	15	81	is	be	AUX
bcpe-4348	15	82	neither	neither	CCONJ
bcpe-4348	15	83	a	a	DET
bcpe-4348	15	84	purely	purely	ADV
bcpe-4348	15	85	objective	objective	ADJ
bcpe-4348	15	86	nor	nor	CCONJ
bcpe-4348	15	87	a	a	DET
bcpe-4348	15	88	purely	purely	ADV
bcpe-4348	15	89	subjective	subjective	ADJ
bcpe-4348	15	90	property	property	NOUN
bcpe-4348	15	91	,	,	PUNCT
bcpe-4348	15	92	but	but	CCONJ
bcpe-4348	15	93	both	both	PRON
bcpe-4348	15	94	"	"	PUNCT
bcpe-4348	15	95	.	.	PUNCT
bcpe-4348	16	1	and	and	CCONJ
bcpe-4348	16	2	when	when	SCONJ
bcpe-4348	16	3	the	the	DET
bcpe-4348	16	4	sense	sense	NOUN
bcpe-4348	16	5	of	of	ADP
bcpe-4348	16	6	affordance	affordance	NOUN
bcpe-4348	16	7	was	be	AUX
bcpe-4348	16	8	introduced	introduce	VERB
bcpe-4348	16	9	into	into	ADP
bcpe-4348	16	10	chinese	chinese	ADJ
bcpe-4348	16	11	communication	communication	NOUN
bcpe-4348	16	12	science	science	NOUN
bcpe-4348	16	13	through	through	ADP
bcpe-4348	16	14	pan	pan	PROPN
bcpe-4348	16	15	zhongdang	zhongdang	PROPN
bcpe-4348	16	16	,	,	PUNCT
bcpe-4348	16	17	a	a	DET
bcpe-4348	16	18	framework	framework	NOUN
bcpe-4348	16	19	of	of	ADP
bcpe-4348	16	20	media	medium	NOUN
bcpe-4348	16	21	affordance	affordance	NOUN
bcpe-4348	16	22	was	be	AUX
bcpe-4348	16	23	developed	develop	VERB
bcpe-4348	16	24	:	:	PUNCT
bcpe-4348	16	25	the	the	DET
bcpe-4348	16	26	three	three	NUM
bcpe-4348	16	27	elements	element	NOUN
bcpe-4348	16	28	of	of	ADP
bcpe-4348	16	29	message	message	NOUN
bcpe-4348	16	30	generation	generation	NOUN
bcpe-4348	16	31	affordance	affordance	NOUN
bcpe-4348	16	32	,	,	PUNCT
bcpe-4348	16	33	social	social	ADJ
bcpe-4348	16	34	affordance	affordance	NOUN
bcpe-4348	16	35	,	,	PUNCT
bcpe-4348	16	36	and	and	CCONJ
bcpe-4348	16	37	mobile	mobile	ADJ
bcpe-4348	16	38	affordance	affordance	NOUN
bcpe-4348	16	39	,	,	PUNCT
bcpe-4348	16	40	and	and	CCONJ
bcpe-4348	16	41	the	the	DET
bcpe-4348	16	42	13	13	NUM
bcpe-4348	16	43	other	other	ADJ
bcpe-4348	16	44	available	available	ADJ
bcpe-4348	16	45	forces	force	NOUN
bcpe-4348	16	46	by	by	ADP
bcpe-4348	16	47	them	they	PRON
bcpe-4348	16	48	.	.	PUNCT
bcpe-4348	17	1	the	the	DET
bcpe-4348	17	2	chinese	chinese	ADJ
bcpe-4348	17	3	communication	communication	NOUN
bcpe-4348	17	4	community	community	NOUN
bcpe-4348	17	5	has	have	AUX
bcpe-4348	17	6	been	be	AUX
bcpe-4348	17	7	influenced	influence	VERB
bcpe-4348	17	8	by	by	ADP
bcpe-4348	17	9	this	this	DET
bcpe-4348	17	10	framework	framework	NOUN
bcpe-4348	17	11	as	as	ADP
bcpe-4348	17	12	a	a	DET
bcpe-4348	17	13	way	way	NOUN
bcpe-4348	17	14	to	to	PART
bcpe-4348	17	15	assess	assess	VERB
bcpe-4348	17	16	the	the	DET
bcpe-4348	17	17	"	"	PUNCT
bcpe-4348	17	18	newness	newness	NOUN
bcpe-4348	17	19	"	"	PUNCT
bcpe-4348	17	20	of	of	ADP
bcpe-4348	17	21	"	"	PUNCT
bcpe-4348	17	22	new	new	ADJ
bcpe-4348	17	23	media	medium	NOUN
bcpe-4348	17	24	,	,	PUNCT
bcpe-4348	17	25	"	"	PUNCT
bcpe-4348	17	26	i.e.	i.e.	X
bcpe-4348	17	27	,	,	PUNCT
bcpe-4348	17	28	"	"	PUNCT
bcpe-4348	17	29	the	the	PRON
bcpe-4348	17	30	higher	high	ADJ
bcpe-4348	17	31	the	the	DET
bcpe-4348	17	32	level	level	NOUN
bcpe-4348	17	33	of	of	ADP
bcpe-4348	17	34	the	the	DET
bcpe-4348	17	35	three	three	NUM
bcpe-4348	17	36	types	type	NOUN
bcpe-4348	17	37	of	of	ADP
bcpe-4348	17	38	affordance	affordance	NOUN
bcpe-4348	17	39	,	,	PUNCT
bcpe-4348	17	40	the	the	DET
bcpe-4348	17	41	more	more	ADJ
bcpe-4348	17	42	'	'	PUNCT
bcpe-4348	17	43	new	new	ADJ
bcpe-4348	17	44	'	'	PUNCT
bcpe-4348	17	45	the	the	DET
bcpe-4348	17	46	media	media	NOUN
bcpe-4348	17	47	tends	tend	VERB
bcpe-4348	17	48	to	to	PART
bcpe-4348	17	49	be	be	AUX
bcpe-4348	17	50	.	.	PUNCT
bcpe-4348	17	51	'	'	PUNCT
bcpe-4348	18	1	media	medium	NOUN
bcpe-4348	19	1	[	[	X
bcpe-4348	19	2	3	3	NUM
bcpe-4348	19	3	]	]	PUNCT
bcpe-4348	19	4	.	.	PUNCT
bcpe-4348	19	5	"	"	PUNCT
bcpe-4348	20	1	from	from	ADP
bcpe-4348	20	2	the	the	DET
bcpe-4348	20	3	conclusion	conclusion	NOUN
bcpe-4348	20	4	of	of	ADP
bcpe-4348	20	5	various	various	ADJ
bcpe-4348	20	6	aspects	aspect	NOUN
bcpe-4348	20	7	,	,	PUNCT
bcpe-4348	20	8	the	the	DET
bcpe-4348	20	9	findings	finding	NOUN
bcpe-4348	20	10	from	from	ADP
bcpe-4348	20	11	various	various	ADJ
bcpe-4348	20	12	sources	source	NOUN
bcpe-4348	20	13	suggest	suggest	VERB
bcpe-4348	20	14	that	that	SCONJ
bcpe-4348	20	15	the	the	DET
bcpe-4348	20	16	theory	theory	NOUN
bcpe-4348	20	17	of	of	ADP
bcpe-4348	20	18	affordance	affordance	NOUN
bcpe-4348	20	19	is	be	AUX
bcpe-4348	20	20	a	a	DET
bcpe-4348	20	21	theory	theory	NOUN
bcpe-4348	20	22	that	that	PRON
bcpe-4348	20	23	describes	describe	VERB
bcpe-4348	20	24	the	the	DET
bcpe-4348	20	25	reciprocal	reciprocal	ADJ
bcpe-4348	20	26	relationship	relationship	NOUN
bcpe-4348	20	27	between	between	ADP
bcpe-4348	20	28	the	the	DET
bcpe-4348	20	29	actor	actor	NOUN
bcpe-4348	20	30	and	and	CCONJ
bcpe-4348	20	31	the	the	DET
bcpe-4348	20	32	environment	environment	NOUN
bcpe-4348	20	33	,	,	PUNCT
bcpe-4348	20	34	that	that	ADV
bcpe-4348	20	35	is	is	ADV
bcpe-4348	20	36	,	,	PUNCT
bcpe-4348	20	37	the	the	DET
bcpe-4348	20	38	possibilities	possibility	NOUN
bcpe-4348	20	39	that	that	PRON
bcpe-4348	20	40	the	the	DET
bcpe-4348	20	41	environment	environment	NOUN
bcpe-4348	20	42	can	can	AUX
bcpe-4348	20	43	offer	offer	VERB
bcpe-4348	20	44	(	(	PUNCT
bcpe-4348	20	45	according	accord	VERB
bcpe-4348	20	46	to	to	ADP
bcpe-4348	20	47	the	the	DET
bcpe-4348	20	48	actor	actor	NOUN
bcpe-4348	20	49	itself	itself	PRON
bcpe-4348	20	50	)	)	PUNCT
bcpe-4348	20	51	to	to	ADP
bcpe-4348	20	52	the	the	DET
bcpe-4348	20	53	actor	actor	NOUN
bcpe-4348	20	54	.	.	PUNCT
bcpe-4348	21	1	for	for	ADP
bcpe-4348	21	2	example	example	NOUN
bcpe-4348	21	3	:	:	PUNCT
bcpe-4348	21	4	in	in	ADP
bcpe-4348	21	5	a	a	DET
bcpe-4348	21	6	space	space	NOUN
bcpe-4348	21	7	with	with	ADP
bcpe-4348	21	8	a	a	DET
bcpe-4348	21	9	person	person	NOUN
bcpe-4348	21	10	and	and	CCONJ
bcpe-4348	21	11	a	a	DET
bcpe-4348	21	12	glass	glass	NOUN
bcpe-4348	21	13	of	of	ADP
bcpe-4348	21	14	water	water	NOUN
bcpe-4348	21	15	,	,	PUNCT
bcpe-4348	21	16	if	if	SCONJ
bcpe-4348	21	17	the	the	DET
bcpe-4348	21	18	person	person	NOUN
bcpe-4348	21	19	feels	feel	VERB
bcpe-4348	21	20	thirsty	thirsty	ADJ
bcpe-4348	21	21	,	,	PUNCT
bcpe-4348	21	22	then	then	ADV
bcpe-4348	21	23	what	what	PRON
bcpe-4348	21	24	the	the	DET
bcpe-4348	21	25	glass	glass	NOUN
bcpe-4348	21	26	of	of	ADP
bcpe-4348	21	27	water	water	NOUN
bcpe-4348	21	28	offers	offer	NOUN
bcpe-4348	21	29	is	be	AUX
bcpe-4348	21	30	the	the	DET
bcpe-4348	21	31	affordance	affordance	NOUN
bcpe-4348	21	32	of	of	ADP
bcpe-4348	21	33	being	be	AUX
bcpe-4348	21	34	drunk	drunk	ADJ
bcpe-4348	21	35	,	,	PUNCT
bcpe-4348	21	36	i.e.	i.e.	X
bcpe-4348	21	37	this	this	DET
bcpe-4348	21	38	affordance	affordance	NOUN
bcpe-4348	21	39	is	be	AUX
bcpe-4348	21	40	determined	determine	VERB
bcpe-4348	21	41	by	by	ADP
bcpe-4348	21	42	the	the	DET
bcpe-4348	21	43	objective	objective	ADJ
bcpe-4348	21	44	property	property	NOUN
bcpe-4348	21	45	that	that	PRON
bcpe-4348	21	46	the	the	DET
bcpe-4348	21	47	water	water	NOUN
bcpe-4348	21	48	can	can	AUX
bcpe-4348	21	49	be	be	AUX
bcpe-4348	21	50	drunk	drunk	ADJ
bcpe-4348	21	51	,	,	PUNCT
bcpe-4348	21	52	and	and	CCONJ
bcpe-4348	21	53	the	the	DET
bcpe-4348	21	54	competent	competent	ADJ
bcpe-4348	21	55	property	property	NOUN
bcpe-4348	21	56	that	that	PRON
bcpe-4348	21	57	the	the	DET
bcpe-4348	21	58	actor	actor	NOUN
bcpe-4348	21	59	feels	feel	VERB
bcpe-4348	21	60	thirsty	thirsty	ADJ
bcpe-4348	21	61	:	:	PUNCT
bcpe-4348	21	62	but	but	CCONJ
bcpe-4348	21	63	if	if	SCONJ
bcpe-4348	21	64	the	the	DET
bcpe-4348	21	65	person	person	NOUN
bcpe-4348	21	66	can	can	AUX
bcpe-4348	21	67	not	not	PART
bcpe-4348	21	68	stand	stand	VERB
bcpe-4348	21	69	to	to	PART
bcpe-4348	21	70	have	have	VERB
bcpe-4348	21	71	his	his	PRON
bcpe-4348	21	72	hands	hand	NOUN
bcpe-4348	21	73	become	become	VERB
bcpe-4348	21	74	dirty	dirty	ADJ
bcpe-4348	21	75	and	and	CCONJ
bcpe-4348	21	76	needs	need	VERB
bcpe-4348	21	77	water	water	NOUN
bcpe-4348	21	78	to	to	PART
bcpe-4348	21	79	clean	clean	VERB
bcpe-4348	21	80	them	they	PRON
bcpe-4348	21	81	,	,	PUNCT
bcpe-4348	21	82	then	then	ADV
bcpe-4348	21	83	the	the	DET
bcpe-4348	21	84	affordance	affordance	NOUN
bcpe-4348	21	85	of	of	ADP
bcpe-4348	21	86	the	the	DET
bcpe-4348	21	87	water	water	NOUN
bcpe-4348	21	88	is	be	AUX
bcpe-4348	21	89	clean	clean	ADJ
bcpe-4348	21	90	,	,	PUNCT
bcpe-4348	21	91	the	the	DET
bcpe-4348	21	92	same	same	ADJ
bcpe-4348	21	93	this	this	PRON
bcpe-4348	21	94	is	be	AUX
bcpe-4348	21	95	determined	determine	VERB
bcpe-4348	21	96	by	by	ADP
bcpe-4348	21	97	objective	objective	ADJ
bcpe-4348	21	98	properties	property	NOUN
bcpe-4348	21	99	such	such	ADJ
bcpe-4348	21	100	as	as	ADP
bcpe-4348	21	101	the	the	DET
bcpe-4348	21	102	cleanliness	cleanliness	NOUN
bcpe-4348	21	103	of	of	ADP
bcpe-4348	21	104	the	the	DET
bcpe-4348	21	105	water	water	NOUN
bcpe-4348	21	106	,	,	PUNCT
bcpe-4348	21	107	and	and	CCONJ
bcpe-4348	21	108	the	the	DET
bcpe-4348	21	109	subjective	subjective	ADJ
bcpe-4348	21	110	property	property	NOUN
bcpe-4348	21	111	of	of	ADP
bcpe-4348	21	112	the	the	DET
bcpe-4348	21	113	actor	actor	NOUN
bcpe-4348	21	114	using	use	VERB
bcpe-4348	21	115	it	it	PRON
bcpe-4348	21	116	to	to	PART
bcpe-4348	21	117	clean	clean	VERB
bcpe-4348	21	118	his	his	PRON
bcpe-4348	21	119	hands	hand	NOUN
bcpe-4348	21	120	.	.	PUNCT
bcpe-4348	22	1	for	for	ADP
bcpe-4348	22	2	the	the	DET
bcpe-4348	22	3	actor	actor	NOUN
bcpe-4348	22	4	,	,	PUNCT
bcpe-4348	22	5	external	external	ADJ
bcpe-4348	22	6	objects	object	NOUN
bcpe-4348	22	7	provide	provide	VERB
bcpe-4348	22	8	a	a	DET
bcpe-4348	22	9	variety	variety	NOUN
bcpe-4348	22	10	of	of	ADP
bcpe-4348	22	11	affordance	affordance	NOUN
bcpe-4348	22	12	,	,	PUNCT
bcpe-4348	22	13	and	and	CCONJ
bcpe-4348	22	14	the	the	DET
bcpe-4348	22	15	subjective	subjective	ADJ
bcpe-4348	22	16	factors	factor	NOUN
bcpe-4348	22	17	of	of	ADP
bcpe-4348	22	18	the	the	DET
bcpe-4348	22	19	subject	subject	NOUN
bcpe-4348	22	20	are	be	AUX
bcpe-4348	22	21	different	different	ADJ
bcpe-4348	22	22	when	when	SCONJ
bcpe-4348	22	23	the	the	DET
bcpe-4348	22	24	object	object	NOUN
bcpe-4348	22	25	provides	provide	VERB
bcpe-4348	22	26	different	different	ADJ
bcpe-4348	22	27	affordance	affordance	NOUN
bcpe-4348	22	28	.	.	PUNCT
bcpe-4348	23	1	3.2	3.2	NUM
bcpe-4348	23	2	the	the	DET
bcpe-4348	23	3	development	development	NOUN
bcpe-4348	23	4	status	status	NOUN
bcpe-4348	23	5	of	of	ADP
bcpe-4348	23	6	the	the	DET
bcpe-4348	23	7	affordance	affordance	PROPN
bcpe-4348	23	8	theory	theory	NOUN
bcpe-4348	23	9	"	"	PUNCT
bcpe-4348	23	10	affordance	affordance	NOUN
bcpe-4348	23	11	"	"	PUNCT
bcpe-4348	23	12	began	begin	VERB
bcpe-4348	23	13	to	to	PART
bcpe-4348	23	14	gain	gain	VERB
bcpe-4348	23	15	traction	traction	NOUN
bcpe-4348	23	16	in	in	ADP
bcpe-4348	23	17	communication	communication	NOUN
bcpe-4348	23	18	in	in	ADP
bcpe-4348	23	19	the	the	DET
bcpe-4348	23	20	21st	21st	ADJ
bcpe-4348	23	21	century	century	NOUN
bcpe-4348	23	22	.	.	PUNCT
bcpe-4348	24	1	it	it	PRON
bcpe-4348	24	2	was	be	AUX
bcpe-4348	24	3	first	first	ADV
bcpe-4348	24	4	introduced	introduce	VERB
bcpe-4348	24	5	by	by	ADP
bcpe-4348	24	6	james	james	PROPN
bcpe-4348	24	7	gibson	gibson	PROPN
bcpe-4348	24	8	,	,	PUNCT
bcpe-4348	24	9	whose	whose	DET
bcpe-4348	24	10	central	central	ADJ
bcpe-4348	24	11	theory	theory	NOUN
bcpe-4348	24	12	was	be	AUX
bcpe-4348	24	13	"	"	PUNCT
bcpe-4348	24	14	the	the	DET
bcpe-4348	24	15	possibility	possibility	NOUN
bcpe-4348	24	16	that	that	SCONJ
bcpe-4348	24	17	environmental	environmental	ADJ
bcpe-4348	24	18	attributes	attribute	NOUN
bcpe-4348	24	19	enable	enable	VERB
bcpe-4348	24	20	individuals	individual	NOUN
bcpe-4348	24	21	to	to	PART
bcpe-4348	24	22	perform	perform	VERB
bcpe-4348	24	23	certain	certain	ADJ
bcpe-4348	24	24	actions	action	NOUN
bcpe-4348	24	25	.	.	PUNCT
bcpe-4348	25	1	in	in	ADP
bcpe-4348	25	2	2003	2003	NUM
bcpe-4348	25	3	,	,	PUNCT
bcpe-4348	25	4	the	the	DET
bcpe-4348	25	5	theory	theory	NOUN
bcpe-4348	25	6	of	of	ADP
bcpe-4348	25	7	"	"	PUNCT
bcpe-4348	25	8	affordance	affordance	NOUN
bcpe-4348	25	9	"	"	PUNCT
bcpe-4348	25	10	was	be	AUX
bcpe-4348	25	11	introduced	introduce	VERB
bcpe-4348	25	12	into	into	ADP
bcpe-4348	25	13	communication	communication	NOUN
bcpe-4348	25	14	by	by	ADP
bcpe-4348	25	15	barry	barry	PROPN
bcpe-4348	25	16	wellman	wellman	PROPN
bcpe-4348	25	17	,	,	PUNCT
bcpe-4348	25	18	who	who	PRON
bcpe-4348	25	19	defined	define	VERB
bcpe-4348	25	20	"	"	PUNCT
bcpe-4348	25	21	affordance	affordance	NOUN
bcpe-4348	25	22	"	"	PUNCT
bcpe-4348	25	23	as	as	ADP
bcpe-4348	25	24	"	"	PUNCT
bcpe-4348	25	25	the	the	DET
bcpe-4348	25	26	multifaceted	multifaceted	ADJ
bcpe-4348	25	27	structure	structure	NOUN
bcpe-4348	25	28	of	of	ADP
bcpe-4348	25	29	the	the	DET
bcpe-4348	25	30	relationship	relationship	NOUN
bcpe-4348	25	31	between	between	ADP
bcpe-4348	25	32	a	a	DET
bcpe-4348	25	33	technological	technological	ADJ
bcpe-4348	25	34	object	object	NOUN
bcpe-4348	25	35	and	and	CCONJ
bcpe-4348	25	36	an	an	DET
bcpe-4348	25	37	actor	actor	NOUN
bcpe-4348	25	38	[	[	X
bcpe-4348	25	39	4]."in	4]."in	PROPN
bcpe-4348	25	40	2017	2017	NUM
bcpe-4348	25	41	,	,	PUNCT
bcpe-4348	25	42	rice	rice	NOUN
bcpe-4348	25	43	further	far	ADV
bcpe-4348	25	44	proposed	propose	VERB
bcpe-4348	25	45	media	medium	NOUN
bcpe-4348	25	46	affordance	affordance	NOUN
bcpe-4348	25	47	,	,	PUNCT
bcpe-4348	25	48	which	which	PRON
bcpe-4348	25	49	refers	refer	VERB
bcpe-4348	25	50	to	to	ADP
bcpe-4348	25	51	the	the	DET
bcpe-4348	25	52	relationship	relationship	NOUN
bcpe-4348	25	53	between	between	ADP
bcpe-4348	25	54	an	an	DET
bcpe-4348	25	55	actor	actor	NOUN
bcpe-4348	25	56	's	's	PART
bcpe-4348	25	57	perceived	perceive	VERB
bcpe-4348	25	58	potential	potential	NOUN
bcpe-4348	25	59	to	to	PART
bcpe-4348	25	60	use	use	VERB
bcpe-4348	25	61	a	a	DET
bcpe-4348	25	62	medium	medium	NOUN
bcpe-4348	25	63	to	to	PART
bcpe-4348	25	64	carry	carry	VERB
bcpe-4348	25	65	out	out	ADP
bcpe-4348	25	66	an	an	DET
bcpe-4348	25	67	action	action	NOUN
bcpe-4348	25	68	in	in	ADP
bcpe-4348	25	69	a	a	DET
bcpe-4348	25	70	particular	particular	ADJ
bcpe-4348	25	71	context	context	NOUN
bcpe-4348	25	72	and	and	CCONJ
bcpe-4348	25	73	the	the	DET
bcpe-4348	25	74	potential	potential	ADJ
bcpe-4348	25	75	characteristics	characteristic	NOUN
bcpe-4348	25	76	,	,	PUNCT
bcpe-4348	25	77	capabilities	capability	NOUN
bcpe-4348	25	78	,	,	PUNCT
bcpe-4348	25	79	and	and	CCONJ
bcpe-4348	25	80	constraints	constraint	NOUN
bcpe-4348	25	81	of	of	ADP
bcpe-4348	25	82	the	the	DET
bcpe-4348	25	83	medium	medium	NOUN
bcpe-4348	25	84	.	.	PUNCT
bcpe-4348	26	1	rather	rather	ADV
bcpe-4348	26	2	than	than	ADP
bcpe-4348	26	3	studying	study	VERB
bcpe-4348	26	4	technology	technology	NOUN
bcpe-4348	26	5	in	in	ADP
bcpe-4348	26	6	isolation	isolation	NOUN
bcpe-4348	26	7	,	,	PUNCT
bcpe-4348	26	8	this	this	DET
bcpe-4348	26	9	relational	relational	ADJ
bcpe-4348	26	10	perspective	perspective	NOUN
bcpe-4348	26	11	emphasizes	emphasize	VERB
bcpe-4348	26	12	the	the	DET
bcpe-4348	26	13	interactive	interactive	ADJ
bcpe-4348	26	14	practices	practice	NOUN
bcpe-4348	26	15	of	of	ADP
bcpe-4348	26	16	technology	technology	NOUN
bcpe-4348	26	17	,	,	PUNCT
bcpe-4348	26	18	context	context	NOUN
bcpe-4348	26	19	,	,	PUNCT
bcpe-4348	26	20	and	and	CCONJ
bcpe-4348	26	21	actors	actor	NOUN
bcpe-4348	26	22	,	,	PUNCT
bcpe-4348	26	23	linking	link	VERB
bcpe-4348	26	24	our	our	PRON
bcpe-4348	26	25	observations	observation	NOUN
bcpe-4348	26	26	of	of	ADP
bcpe-4348	26	27	new	new	ADJ
bcpe-4348	26	28	technologies	technology	NOUN
bcpe-4348	26	29	to	to	ADP
bcpe-4348	26	30	relationships	relationship	NOUN
bcpe-4348	26	31	at	at	ADP
bcpe-4348	26	32	the	the	DET
bcpe-4348	26	33	individual	individual	ADJ
bcpe-4348	26	34	,	,	PUNCT
bcpe-4348	26	35	group	group	NOUN
bcpe-4348	26	36	,	,	PUNCT
bcpe-4348	26	37	and	and	CCONJ
bcpe-4348	26	38	organizational	organizational	ADJ
bcpe-4348	26	39	levels	level	NOUN
bcpe-4348	26	40	involving	involve	VERB
bcpe-4348	26	41	technology	technology	NOUN
bcpe-4348	26	42	and	and	CCONJ
bcpe-4348	26	43	is	be	AUX
bcpe-4348	26	44	very	very	ADV
bcpe-4348	26	45	explanatory	explanatory	ADJ
bcpe-4348	26	46	for	for	ADP
bcpe-4348	26	47	understanding	understand	VERB
bcpe-4348	26	48	current	current	ADJ
bcpe-4348	26	49	new	new	ADJ
bcpe-4348	26	50	media	medium	NOUN
bcpe-4348	26	51	communication	communication	NOUN
bcpe-4348	26	52	practices	practice	NOUN
bcpe-4348	26	53	.	.	PUNCT
bcpe-4348	27	1	4	4	X
bcpe-4348	27	2	.	.	X
bcpe-4348	27	3	new	new	ADJ
bcpe-4348	27	4	media	medium	NOUN
bcpe-4348	27	5	advertising	advertise	VERB
bcpe-4348	27	6	4.1	4.1	NUM
bcpe-4348	27	7	the	the	DET
bcpe-4348	27	8	theoretical	theoretical	ADJ
bcpe-4348	27	9	basis	basis	NOUN
bcpe-4348	27	10	of	of	ADP
bcpe-4348	27	11	new	new	ADJ
bcpe-4348	27	12	media	medium	NOUN
bcpe-4348	27	13	advertising	advertise	VERB
bcpe-4348	27	14	new	new	ADJ
bcpe-4348	27	15	media	medium	NOUN
bcpe-4348	27	16	is	be	AUX
bcpe-4348	27	17	an	an	DET
bcpe-4348	27	18	emerging	emerge	VERB
bcpe-4348	27	19	product	product	NOUN
bcpe-4348	27	20	of	of	ADP
bcpe-4348	27	21	the	the	DET
bcpe-4348	27	22	current	current	ADJ
bcpe-4348	27	23	era	era	NOUN
bcpe-4348	27	24	of	of	ADP
bcpe-4348	27	25	big	big	ADJ
bcpe-4348	27	26	data	datum	NOUN
bcpe-4348	27	27	,	,	PUNCT
bcpe-4348	27	28	as	as	ADP
bcpe-4348	27	29	an	an	DET
bcpe-4348	27	30	emerging	emerge	VERB
bcpe-4348	27	31	media	medium	NOUN
bcpe-4348	27	32	different	different	ADJ
bcpe-4348	27	33	from	from	ADP
bcpe-4348	27	34	the	the	DET
bcpe-4348	27	35	concept	concept	NOUN
bcpe-4348	27	36	of	of	ADP
bcpe-4348	27	37	traditional	traditional	ADJ
bcpe-4348	27	38	media	medium	NOUN
bcpe-4348	27	39	,	,	PUNCT
bcpe-4348	27	40	which	which	PRON
bcpe-4348	27	41	not	not	PART
bcpe-4348	27	42	only	only	ADV
bcpe-4348	27	43	accommodates	accommodate	VERB
bcpe-4348	27	44	the	the	DET
bcpe-4348	27	45	basic	basic	ADJ
bcpe-4348	27	46	factors	factor	NOUN
bcpe-4348	27	47	such	such	ADJ
bcpe-4348	27	48	as	as	ADP
bcpe-4348	27	49	text	text	NOUN
bcpe-4348	27	50	and	and	CCONJ
bcpe-4348	27	51	images	image	NOUN
bcpe-4348	27	52	that	that	PRON
bcpe-4348	27	53	traditional	traditional	ADJ
bcpe-4348	27	54	media	medium	NOUN
bcpe-4348	27	55	has	have	VERB
bcpe-4348	27	56	,	,	PUNCT
bcpe-4348	27	57	but	but	CCONJ
bcpe-4348	27	58	also	also	ADV
bcpe-4348	27	59	is	be	AUX
bcpe-4348	27	60	a	a	DET
bcpe-4348	27	61	technical	technical	ADJ
bcpe-4348	27	62	means	mean	NOUN
bcpe-4348	27	63	to	to	PART
bcpe-4348	27	64	widely	widely	ADV
bcpe-4348	27	65	disseminate	disseminate	VERB
bcpe-4348	27	66	in	in	ADP
bcpe-4348	27	67	video	video	NOUN
bcpe-4348	27	68	images	image	NOUN
bcpe-4348	27	69	,	,	PUNCT
bcpe-4348	27	70	interactive	interactive	ADJ
bcpe-4348	27	71	design	design	NOUN
bcpe-4348	27	72	or	or	CCONJ
bcpe-4348	27	73	other	other	ADJ
bcpe-4348	27	74	forms	form	NOUN
bcpe-4348	27	75	based	base	VERB
bcpe-4348	27	76	on	on	ADP
bcpe-4348	27	77	the	the	DET
bcpe-4348	27	78	internet	internet	NOUN
bcpe-4348	27	79	and	and	CCONJ
bcpe-4348	27	80	using	use	VERB
bcpe-4348	27	81	existing	exist	VERB
bcpe-4348	27	82	technologies	technology	NOUN
bcpe-4348	27	83	in	in	ADP
bcpe-4348	27	84	many	many	ADJ
bcpe-4348	27	85	aspects	aspect	NOUN
bcpe-4348	27	86	.	.	PUNCT
bcpe-4348	28	1	new	new	ADJ
bcpe-4348	28	2	media	medium	NOUN
bcpe-4348	28	3	has	have	VERB
bcpe-4348	28	4	a	a	DET
bcpe-4348	28	5	stronger	strong	ADJ
bcpe-4348	28	6	innovation	innovation	NOUN
bcpe-4348	28	7	compared	compare	VERB
bcpe-4348	28	8	to	to	ADP
bcpe-4348	28	9	traditional	traditional	ADJ
bcpe-4348	28	10	media	medium	NOUN
bcpe-4348	28	11	,	,	PUNCT
bcpe-4348	28	12	which	which	PRON
bcpe-4348	28	13	can	can	AUX
bcpe-4348	28	14	cause	cause	VERB
bcpe-4348	28	15	a	a	DET
bcpe-4348	28	16	higher	high	ADJ
bcpe-4348	28	17	dissemination	dissemination	NOUN
bcpe-4348	28	18	rate	rate	NOUN
bcpe-4348	28	19	and	and	CCONJ
bcpe-4348	28	20	a	a	DET
bcpe-4348	28	21	higher	high	ADJ
bcpe-4348	28	22	coverage	coverage	NOUN
bcpe-4348	28	23	in	in	ADP
bcpe-4348	28	24	modern	modern	ADJ
bcpe-4348	28	25	society	society	NOUN
bcpe-4348	28	26	[	[	X
bcpe-4348	28	27	5	5	NUM
bcpe-4348	28	28	]	]	PUNCT
bcpe-4348	28	29	.	.	PUNCT
bcpe-4348	29	1	in	in	ADP
bcpe-4348	29	2	the	the	DET
bcpe-4348	29	3	new	new	ADJ
bcpe-4348	29	4	media	medium	NOUN
bcpe-4348	29	5	era	era	NOUN
bcpe-4348	29	6	,	,	PUNCT
bcpe-4348	29	7	advertising	advertising	NOUN
bcpe-4348	29	8	has	have	AUX
bcpe-4348	29	9	gradually	gradually	ADV
bcpe-4348	29	10	become	become	VERB
bcpe-4348	29	11	more	more	ADV
bcpe-4348	29	12	diverse	diverse	ADJ
bcpe-4348	29	13	and	and	CCONJ
bcpe-4348	29	14	interactive	interactive	ADJ
bcpe-4348	29	15	.	.	PUNCT
bcpe-4348	30	1	in	in	ADP
bcpe-4348	30	2	terms	term	NOUN
bcpe-4348	30	3	of	of	ADP
bcpe-4348	30	4	form	form	NOUN
bcpe-4348	30	5	,	,	PUNCT
bcpe-4348	30	6	new	new	ADJ
bcpe-4348	30	7	media	medium	NOUN
bcpe-4348	30	8	advertising	advertising	NOUN
bcpe-4348	30	9	has	have	AUX
bcpe-4348	30	10	abandoned	abandon	VERB
bcpe-4348	30	11	the	the	DET
bcpe-4348	30	12	single	single	ADJ
bcpe-4348	30	13	expression	expression	NOUN
bcpe-4348	30	14	method	method	NOUN
bcpe-4348	30	15	in	in	ADP
bcpe-4348	30	16	the	the	DET
bcpe-4348	30	17	past	past	NOUN
bcpe-4348	30	18	and	and	CCONJ
bcpe-4348	30	19	become	become	VERB
bcpe-4348	30	20	bcp	bcp	PROPN
bcpe-4348	30	21	education	education	PROPN
bcpe-4348	30	22	&	&	CCONJ
bcpe-4348	30	23	psychology	psychology	PROPN
bcpe-4348	30	24	cepc	cepc	PROPN
bcpe-4348	30	25	2022	2022	NUM
bcpe-4348	30	26	volume	volume	NOUN
bcpe-4348	30	27	8	8	NUM
bcpe-4348	30	28	(	(	PUNCT
bcpe-4348	30	29	2023	2023	NUM
bcpe-4348	30	30	)	)	PUNCT
bcpe-4348	30	31	337	337	NUM
bcpe-4348	30	32	more	more	ADV
bcpe-4348	30	33	diversified	diversified	ADJ
bcpe-4348	30	34	;	;	PUNCT
bcpe-4348	30	35	in	in	ADP
bcpe-4348	30	36	terms	term	NOUN
bcpe-4348	30	37	of	of	ADP
bcpe-4348	30	38	participation	participation	NOUN
bcpe-4348	30	39	,	,	PUNCT
bcpe-4348	30	40	new	new	ADJ
bcpe-4348	30	41	media	medium	NOUN
bcpe-4348	30	42	advertising	advertising	NOUN
bcpe-4348	30	43	pays	pay	VERB
bcpe-4348	30	44	more	more	ADJ
bcpe-4348	30	45	attention	attention	NOUN
bcpe-4348	30	46	to	to	ADP
bcpe-4348	30	47	interactivity	interactivity	NOUN
bcpe-4348	30	48	and	and	CCONJ
bcpe-4348	30	49	changes	change	NOUN
bcpe-4348	30	50	from	from	ADP
bcpe-4348	30	51	a	a	DET
bcpe-4348	30	52	single	single	ADJ
bcpe-4348	30	53	output	output	NOUN
bcpe-4348	30	54	to	to	ADP
bcpe-4348	30	55	customers	customer	NOUN
bcpe-4348	30	56	to	to	ADP
bcpe-4348	30	57	the	the	DET
bcpe-4348	30	58	pursuit	pursuit	NOUN
bcpe-4348	30	59	of	of	ADP
bcpe-4348	30	60	gaining	gain	VERB
bcpe-4348	30	61	user	user	NOUN
bcpe-4348	30	62	feedback	feedback	NOUN
bcpe-4348	30	63	,	,	PUNCT
bcpe-4348	30	64	and	and	CCONJ
bcpe-4348	30	65	the	the	DET
bcpe-4348	30	66	profit	profit	NOUN
bcpe-4348	30	67	model	model	NOUN
bcpe-4348	30	68	is	be	AUX
bcpe-4348	30	69	also	also	ADV
bcpe-4348	30	70	richer	rich	ADJ
bcpe-4348	30	71	;	;	PUNCT
bcpe-4348	30	72	in	in	ADP
bcpe-4348	30	73	terms	term	NOUN
bcpe-4348	30	74	of	of	ADP
bcpe-4348	30	75	placement	placement	NOUN
bcpe-4348	30	76	perspective	perspective	NOUN
bcpe-4348	30	77	,	,	PUNCT
bcpe-4348	30	78	new	new	ADJ
bcpe-4348	30	79	media	medium	NOUN
bcpe-4348	30	80	advertising	advertising	NOUN
bcpe-4348	30	81	is	be	AUX
bcpe-4348	30	82	more	more	ADV
bcpe-4348	30	83	adept	adept	ADJ
bcpe-4348	30	84	at	at	ADP
bcpe-4348	30	85	using	use	VERB
bcpe-4348	30	86	internet	internet	NOUN
bcpe-4348	30	87	technology	technology	NOUN
bcpe-4348	30	88	,	,	PUNCT
bcpe-4348	30	89	big	big	ADJ
bcpe-4348	30	90	data	datum	NOUN
bcpe-4348	30	91	technology	technology	NOUN
bcpe-4348	30	92	and	and	CCONJ
bcpe-4348	30	93	so	so	ADV
bcpe-4348	30	94	on	on	ADV
bcpe-4348	30	95	for	for	ADP
bcpe-4348	30	96	accurate	accurate	ADJ
bcpe-4348	30	97	crowd	crowd	NOUN
bcpe-4348	30	98	placement	placement	NOUN
bcpe-4348	30	99	.	.	PUNCT
bcpe-4348	31	1	4.2	4.2	NUM
bcpe-4348	31	2	the	the	DET
bcpe-4348	31	3	development	development	NOUN
bcpe-4348	31	4	status	status	NOUN
bcpe-4348	31	5	of	of	ADP
bcpe-4348	31	6	new	new	ADJ
bcpe-4348	31	7	media	medium	NOUN
bcpe-4348	31	8	advertising	advertising	NOUN
bcpe-4348	31	9	due	due	ADP
bcpe-4348	31	10	to	to	ADP
bcpe-4348	31	11	the	the	DET
bcpe-4348	31	12	diversification	diversification	NOUN
bcpe-4348	31	13	of	of	ADP
bcpe-4348	31	14	access	access	NOUN
bcpe-4348	31	15	to	to	ADP
bcpe-4348	31	16	information	information	NOUN
bcpe-4348	31	17	channels	channel	NOUN
bcpe-4348	31	18	and	and	CCONJ
bcpe-4348	31	19	the	the	DET
bcpe-4348	31	20	development	development	NOUN
bcpe-4348	31	21	of	of	ADP
bcpe-4348	31	22	big	big	ADJ
bcpe-4348	31	23	data	datum	NOUN
bcpe-4348	31	24	technology	technology	NOUN
bcpe-4348	31	25	,	,	PUNCT
bcpe-4348	31	26	domestic	domestic	ADJ
bcpe-4348	31	27	new	new	ADJ
bcpe-4348	31	28	media	medium	NOUN
bcpe-4348	31	29	technology	technology	NOUN
bcpe-4348	31	30	is	be	AUX
bcpe-4348	31	31	widely	widely	ADV
bcpe-4348	31	32	recognized	recognize	VERB
bcpe-4348	31	33	and	and	CCONJ
bcpe-4348	31	34	concerned	concern	VERB
bcpe-4348	31	35	by	by	ADP
bcpe-4348	31	36	the	the	DET
bcpe-4348	31	37	public	public	NOUN
bcpe-4348	31	38	,	,	PUNCT
bcpe-4348	31	39	and	and	CCONJ
bcpe-4348	31	40	the	the	DET
bcpe-4348	31	41	scale	scale	NOUN
bcpe-4348	31	42	of	of	ADP
bcpe-4348	31	43	china	china	PROPN
bcpe-4348	31	44	's	's	PART
bcpe-4348	31	45	new	new	ADJ
bcpe-4348	31	46	media	medium	NOUN
bcpe-4348	31	47	advertising	advertising	NOUN
bcpe-4348	31	48	market	market	NOUN
bcpe-4348	31	49	is	be	AUX
bcpe-4348	31	50	also	also	ADV
bcpe-4348	31	51	growing	grow	VERB
bcpe-4348	31	52	steadily	steadily	ADV
bcpe-4348	31	53	,	,	PUNCT
bcpe-4348	31	54	as	as	SCONJ
bcpe-4348	31	55	shown	show	VERB
bcpe-4348	31	56	by	by	ADP
bcpe-4348	31	57	the	the	DET
bcpe-4348	31	58	survey	survey	NOUN
bcpe-4348	31	59	data	datum	NOUN
bcpe-4348	31	60	of	of	ADP
bcpe-4348	31	61	iimedia	iimedia	PROPN
bcpe-4348	31	62	research	research	NOUN
bcpe-4348	31	63	(	(	PUNCT
bcpe-4348	31	64	ai	ai	VERB
bcpe-4348	31	65	media	medium	NOUN
bcpe-4348	31	66	consulting	consulting	NOUN
bcpe-4348	31	67	)	)	PUNCT
bcpe-4348	31	68	,	,	PUNCT
bcpe-4348	31	69	the	the	DET
bcpe-4348	31	70	fmcg	fmcg	NOUN
bcpe-4348	31	71	industry	industry	NOUN
bcpe-4348	31	72	,	,	PUNCT
bcpe-4348	31	73	online	online	ADJ
bcpe-4348	31	74	clothing	clothing	NOUN
bcpe-4348	31	75	and	and	CCONJ
bcpe-4348	31	76	ecommerce	ecommerce	NOUN
bcpe-4348	31	77	,	,	PUNCT
bcpe-4348	31	78	and	and	CCONJ
bcpe-4348	31	79	culture	culture	NOUN
bcpe-4348	31	80	and	and	CCONJ
bcpe-4348	31	81	entertainment	entertainment	NOUN
bcpe-4348	31	82	are	be	AUX
bcpe-4348	31	83	the	the	DET
bcpe-4348	31	84	top	top	ADJ
bcpe-4348	31	85	three	three	NUM
bcpe-4348	31	86	new	new	ADJ
bcpe-4348	31	87	media	medium	NOUN
bcpe-4348	31	88	advertising	advertising	NOUN
bcpe-4348	31	89	in	in	ADP
bcpe-4348	31	90	china	china	PROPN
bcpe-4348	31	91	in	in	ADP
bcpe-4348	31	92	2019	2019	NUM
bcpe-4348	31	93	,	,	PUNCT
bcpe-4348	31	94	and	and	CCONJ
bcpe-4348	31	95	the	the	DET
bcpe-4348	31	96	users	user	NOUN
bcpe-4348	31	97	of	of	ADP
bcpe-4348	31	98	new	new	ADJ
bcpe-4348	31	99	media	medium	NOUN
bcpe-4348	31	100	are	be	AUX
bcpe-4348	31	101	mostly	mostly	ADV
bcpe-4348	31	102	young	young	ADJ
bcpe-4348	31	103	and	and	CCONJ
bcpe-4348	31	104	middle	middle	ADJ
bcpe-4348	31	105	-	-	PUNCT
bcpe-4348	31	106	aged	aged	ADJ
bcpe-4348	31	107	,	,	PUNCT
bcpe-4348	31	108	with	with	ADP
bcpe-4348	31	109	over	over	ADP
bcpe-4348	31	110	70	70	NUM
bcpe-4348	31	111	%	%	NOUN
bcpe-4348	31	112	of	of	ADP
bcpe-4348	31	113	users	user	NOUN
bcpe-4348	31	114	aged	age	VERB
bcpe-4348	31	115	26	26	NUM
bcpe-4348	31	116	-	-	SYM
bcpe-4348	31	117	40	40	NUM
bcpe-4348	31	118	.	.	PUNCT
bcpe-4348	32	1	and	and	CCONJ
bcpe-4348	32	2	through	through	ADP
bcpe-4348	32	3	the	the	DET
bcpe-4348	32	4	network	network	NOUN
bcpe-4348	32	5	information	information	NOUN
bcpe-4348	32	6	survey	survey	NOUN
bcpe-4348	32	7	found	find	VERB
bcpe-4348	32	8	that	that	SCONJ
bcpe-4348	32	9	in	in	ADP
bcpe-4348	32	10	recent	recent	ADJ
bcpe-4348	32	11	years	year	NOUN
bcpe-4348	32	12	,	,	PUNCT
bcpe-4348	32	13	new	new	ADJ
bcpe-4348	32	14	media	medium	NOUN
bcpe-4348	32	15	advertising	advertising	NOUN
bcpe-4348	32	16	in	in	ADP
bcpe-4348	32	17	any	any	DET
bcpe-4348	32	18	form	form	NOUN
bcpe-4348	32	19	is	be	AUX
bcpe-4348	32	20	more	more	ADV
bcpe-4348	32	21	focused	focused	ADJ
bcpe-4348	32	22	on	on	ADP
bcpe-4348	32	23	the	the	DET
bcpe-4348	32	24	interaction	interaction	NOUN
bcpe-4348	32	25	with	with	ADP
bcpe-4348	32	26	customers	customer	NOUN
bcpe-4348	32	27	,	,	PUNCT
bcpe-4348	32	28	and	and	CCONJ
bcpe-4348	32	29	the	the	DET
bcpe-4348	32	30	market	market	NOUN
bcpe-4348	32	31	share	share	NOUN
bcpe-4348	32	32	of	of	ADP
bcpe-4348	32	33	this	this	DET
bcpe-4348	32	34	kind	kind	NOUN
bcpe-4348	32	35	of	of	ADP
bcpe-4348	32	36	interactive	interactive	ADJ
bcpe-4348	32	37	-	-	PUNCT
bcpe-4348	32	38	shaped	shape	VERB
bcpe-4348	32	39	new	new	ADJ
bcpe-4348	32	40	media	medium	NOUN
bcpe-4348	32	41	advertising	advertising	NOUN
bcpe-4348	32	42	that	that	PRON
bcpe-4348	32	43	can	can	AUX
bcpe-4348	32	44	get	get	VERB
bcpe-4348	32	45	good	good	ADJ
bcpe-4348	32	46	feedback	feedback	NOUN
bcpe-4348	32	47	with	with	ADP
bcpe-4348	32	48	lower	low	ADJ
bcpe-4348	32	49	investment	investment	NOUN
bcpe-4348	32	50	is	be	AUX
bcpe-4348	32	51	showing	show	VERB
bcpe-4348	32	52	an	an	DET
bcpe-4348	32	53	increasing	increase	VERB
bcpe-4348	32	54	trend	trend	NOUN
bcpe-4348	32	55	.	.	PUNCT
bcpe-4348	33	1	5	5	X
bcpe-4348	33	2	.	.	X
bcpe-4348	33	3	analysis	analysis	NOUN
bcpe-4348	33	4	of	of	ADP
bcpe-4348	33	5	existing	exist	VERB
bcpe-4348	33	6	problems	problem	NOUN
bcpe-4348	33	7	in	in	ADP
bcpe-4348	33	8	new	new	ADJ
bcpe-4348	33	9	media	medium	NOUN
bcpe-4348	33	10	interactive	interactive	ADJ
bcpe-4348	33	11	advertising	advertising	NOUN
bcpe-4348	33	12	5.1	5.1	NUM
bcpe-4348	33	13	analysis	analysis	NOUN
bcpe-4348	33	14	of	of	ADP
bcpe-4348	33	15	the	the	DET
bcpe-4348	33	16	development	development	NOUN
bcpe-4348	33	17	advantages	advantage	NOUN
bcpe-4348	33	18	of	of	ADP
bcpe-4348	33	19	new	new	ADJ
bcpe-4348	33	20	media	medium	NOUN
bcpe-4348	33	21	interactive	interactive	ADJ
bcpe-4348	33	22	advertising	advertising	NOUN
bcpe-4348	33	23	the	the	DET
bcpe-4348	33	24	content	content	NOUN
bcpe-4348	33	25	and	and	CCONJ
bcpe-4348	33	26	form	form	NOUN
bcpe-4348	33	27	of	of	ADP
bcpe-4348	33	28	advertising	advertising	NOUN
bcpe-4348	33	29	are	be	AUX
bcpe-4348	33	30	more	more	ADV
bcpe-4348	33	31	diversified	diversified	ADJ
bcpe-4348	33	32	nowadays	nowadays	ADV
bcpe-4348	33	33	,	,	PUNCT
bcpe-4348	33	34	and	and	CCONJ
bcpe-4348	33	35	consumers	consumer	NOUN
bcpe-4348	33	36	have	have	VERB
bcpe-4348	33	37	more	more	ADJ
bcpe-4348	33	38	freedom	freedom	NOUN
bcpe-4348	33	39	of	of	ADP
bcpe-4348	33	40	choice	choice	NOUN
bcpe-4348	33	41	.	.	PUNCT
bcpe-4348	34	1	interactive	interactive	ADJ
bcpe-4348	34	2	advertising	advertising	NOUN
bcpe-4348	34	3	is	be	AUX
bcpe-4348	34	4	more	more	ADV
bcpe-4348	34	5	adept	adept	ADJ
bcpe-4348	34	6	at	at	ADP
bcpe-4348	34	7	using	use	VERB
bcpe-4348	34	8	big	big	ADJ
bcpe-4348	34	9	data	datum	NOUN
bcpe-4348	34	10	technology	technology	NOUN
bcpe-4348	34	11	and	and	CCONJ
bcpe-4348	34	12	other	other	ADJ
bcpe-4348	34	13	network	network	NOUN
bcpe-4348	34	14	technologies	technology	NOUN
bcpe-4348	34	15	to	to	PART
bcpe-4348	34	16	effectively	effectively	ADV
bcpe-4348	34	17	deliver	deliver	VERB
bcpe-4348	34	18	accurate	accurate	ADJ
bcpe-4348	34	19	information	information	NOUN
bcpe-4348	34	20	to	to	ADP
bcpe-4348	34	21	fixed	fix	VERB
bcpe-4348	34	22	groups	group	NOUN
bcpe-4348	34	23	of	of	ADP
bcpe-4348	34	24	people	people	NOUN
bcpe-4348	34	25	,	,	PUNCT
bcpe-4348	34	26	which	which	PRON
bcpe-4348	34	27	is	be	AUX
bcpe-4348	34	28	more	more	ADV
bcpe-4348	34	29	diversified	diversified	ADJ
bcpe-4348	34	30	and	and	CCONJ
bcpe-4348	34	31	targeted	target	VERB
bcpe-4348	34	32	compared	compare	VERB
bcpe-4348	34	33	to	to	ADP
bcpe-4348	34	34	traditional	traditional	ADJ
bcpe-4348	34	35	advertising	advertising	NOUN
bcpe-4348	34	36	,	,	PUNCT
bcpe-4348	34	37	based	base	VERB
bcpe-4348	34	38	on	on	ADP
bcpe-4348	34	39	consumers	consumer	NOUN
bcpe-4348	34	40	'	'	PART
bcpe-4348	34	41	interests	interest	NOUN
bcpe-4348	34	42	,	,	PUNCT
bcpe-4348	34	43	pursuing	pursue	VERB
bcpe-4348	34	44	the	the	DET
bcpe-4348	34	45	interaction	interaction	NOUN
bcpe-4348	34	46	between	between	ADP
bcpe-4348	34	47	advertising	advertising	NOUN
bcpe-4348	34	48	and	and	CCONJ
bcpe-4348	34	49	them	they	PRON
bcpe-4348	34	50	,	,	PUNCT
bcpe-4348	34	51	and	and	CCONJ
bcpe-4348	34	52	attaching	attach	VERB
bcpe-4348	34	53	importance	importance	NOUN
bcpe-4348	34	54	to	to	ADP
bcpe-4348	34	55	the	the	DET
bcpe-4348	34	56	fluency	fluency	NOUN
bcpe-4348	34	57	and	and	CCONJ
bcpe-4348	34	58	efficiency	efficiency	NOUN
bcpe-4348	34	59	of	of	ADP
bcpe-4348	34	60	communication	communication	NOUN
bcpe-4348	34	61	.	.	PUNCT
bcpe-4348	35	1	with	with	ADP
bcpe-4348	35	2	the	the	DET
bcpe-4348	35	3	new	new	ADJ
bcpe-4348	35	4	media	medium	NOUN
bcpe-4348	35	5	platform	platform	NOUN
bcpe-4348	35	6	as	as	ADP
bcpe-4348	35	7	the	the	DET
bcpe-4348	35	8	carrier	carrier	NOUN
bcpe-4348	35	9	,	,	PUNCT
bcpe-4348	35	10	not	not	PART
bcpe-4348	35	11	only	only	ADV
bcpe-4348	35	12	for	for	ADP
bcpe-4348	35	13	the	the	DET
bcpe-4348	35	14	user	user	NOUN
bcpe-4348	35	15	has	have	VERB
bcpe-4348	35	16	broader	broad	ADJ
bcpe-4348	35	17	coverage	coverage	NOUN
bcpe-4348	35	18	,	,	PUNCT
bcpe-4348	35	19	the	the	DET
bcpe-4348	35	20	core	core	NOUN
bcpe-4348	35	21	value	value	NOUN
bcpe-4348	35	22	is	be	AUX
bcpe-4348	35	23	the	the	DET
bcpe-4348	35	24	user	user	NOUN
bcpe-4348	35	25	experience	experience	NOUN
bcpe-4348	35	26	degree	degree	NOUN
bcpe-4348	35	27	,	,	PUNCT
bcpe-4348	35	28	it	it	PRON
bcpe-4348	35	29	contains	contain	VERB
bcpe-4348	35	30	a	a	DET
bcpe-4348	35	31	variety	variety	NOUN
bcpe-4348	35	32	of	of	ADP
bcpe-4348	35	33	media	medium	NOUN
bcpe-4348	35	34	information	information	NOUN
bcpe-4348	35	35	such	such	ADJ
bcpe-4348	35	36	as	as	ADP
bcpe-4348	35	37	images	image	NOUN
bcpe-4348	35	38	and	and	CCONJ
bcpe-4348	35	39	videos	video	NOUN
bcpe-4348	35	40	,	,	PUNCT
bcpe-4348	35	41	word	word	NOUN
bcpe-4348	35	42	charts	chart	NOUN
bcpe-4348	35	43	,	,	PUNCT
bcpe-4348	35	44	animation	animation	NOUN
bcpe-4348	35	45	music	music	NOUN
bcpe-4348	35	46	,	,	PUNCT
bcpe-4348	35	47	etc	etc	X
bcpe-4348	35	48	.	.	X
bcpe-4348	35	49	,	,	PUNCT
bcpe-4348	35	50	to	to	PART
bcpe-4348	35	51	receive	receive	VERB
bcpe-4348	35	52	the	the	DET
bcpe-4348	35	53	information	information	NOUN
bcpe-4348	35	54	transmitted	transmit	VERB
bcpe-4348	35	55	by	by	ADP
bcpe-4348	35	56	advertisers	advertiser	NOUN
bcpe-4348	35	57	in	in	ADP
bcpe-4348	35	58	a	a	DET
bcpe-4348	35	59	multi	multi	ADJ
bcpe-4348	35	60	-	-	ADJ
bcpe-4348	35	61	sensory	sensory	ADJ
bcpe-4348	35	62	way	way	NOUN
bcpe-4348	35	63	,	,	PUNCT
bcpe-4348	35	64	the	the	DET
bcpe-4348	35	65	active	active	ADJ
bcpe-4348	35	66	undertaking	undertaking	NOUN
bcpe-4348	35	67	of	of	ADP
bcpe-4348	35	68	the	the	DET
bcpe-4348	35	69	information	information	NOUN
bcpe-4348	35	70	is	be	AUX
bcpe-4348	35	71	more	more	ADV
bcpe-4348	35	72	likely	likely	ADJ
bcpe-4348	35	73	to	to	PART
bcpe-4348	35	74	obtain	obtain	VERB
bcpe-4348	35	75	good	good	ADJ
bcpe-4348	35	76	advertising	advertising	NOUN
bcpe-4348	35	77	results	result	NOUN
bcpe-4348	35	78	.	.	PUNCT
bcpe-4348	36	1	5.2	5.2	NUM
bcpe-4348	36	2	analysis	analysis	NOUN
bcpe-4348	36	3	of	of	ADP
bcpe-4348	36	4	the	the	DET
bcpe-4348	36	5	disadvantages	disadvantage	NOUN
bcpe-4348	36	6	of	of	ADP
bcpe-4348	36	7	new	new	ADJ
bcpe-4348	36	8	media	medium	NOUN
bcpe-4348	36	9	interactive	interactive	ADJ
bcpe-4348	36	10	advertising	advertising	NOUN
bcpe-4348	36	11	5.2.1	5.2.1	NOUN
bcpe-4348	36	12	.	.	PUNCT
bcpe-4348	37	1	there	there	PRON
bcpe-4348	37	2	is	be	VERB
bcpe-4348	37	3	a	a	DET
bcpe-4348	37	4	gap	gap	NOUN
bcpe-4348	37	5	between	between	ADP
bcpe-4348	37	6	theory	theory	NOUN
bcpe-4348	37	7	and	and	CCONJ
bcpe-4348	37	8	reality	reality	NOUN
bcpe-4348	37	9	although	although	SCONJ
bcpe-4348	37	10	interactive	interactive	ADJ
bcpe-4348	37	11	advertisements	advertisement	NOUN
bcpe-4348	37	12	have	have	AUX
bcpe-4348	37	13	entered	enter	VERB
bcpe-4348	37	14	into	into	ADP
bcpe-4348	37	15	placement	placement	NOUN
bcpe-4348	37	16	on	on	ADP
bcpe-4348	37	17	a	a	DET
bcpe-4348	37	18	large	large	ADJ
bcpe-4348	37	19	scale	scale	NOUN
bcpe-4348	37	20	,	,	PUNCT
bcpe-4348	37	21	not	not	PART
bcpe-4348	37	22	all	all	DET
bcpe-4348	37	23	advertisements	advertisement	NOUN
bcpe-4348	37	24	can	can	AUX
bcpe-4348	37	25	resonate	resonate	VERB
bcpe-4348	37	26	with	with	ADP
bcpe-4348	37	27	consumers	consumer	NOUN
bcpe-4348	37	28	in	in	ADP
bcpe-4348	37	29	real	real	ADJ
bcpe-4348	37	30	life	life	NOUN
bcpe-4348	37	31	.	.	PUNCT
bcpe-4348	38	1	the	the	DET
bcpe-4348	38	2	interactive	interactive	ADJ
bcpe-4348	38	3	effect	effect	NOUN
bcpe-4348	38	4	of	of	ADP
bcpe-4348	38	5	many	many	ADJ
bcpe-4348	38	6	advertisements	advertisement	NOUN
bcpe-4348	38	7	is	be	AUX
bcpe-4348	38	8	not	not	PART
bcpe-4348	38	9	obvious	obvious	ADJ
bcpe-4348	38	10	,	,	PUNCT
bcpe-4348	38	11	and	and	CCONJ
bcpe-4348	38	12	most	most	ADJ
bcpe-4348	38	13	of	of	ADP
bcpe-4348	38	14	them	they	PRON
bcpe-4348	38	15	show	show	VERB
bcpe-4348	38	16	the	the	DET
bcpe-4348	38	17	interaction	interaction	NOUN
bcpe-4348	38	18	in	in	ADP
bcpe-4348	38	19	surface	surface	NOUN
bcpe-4348	38	20	form	form	NOUN
bcpe-4348	38	21	,	,	PUNCT
bcpe-4348	38	22	without	without	ADP
bcpe-4348	38	23	realizing	realize	VERB
bcpe-4348	38	24	their	their	PRON
bcpe-4348	38	25	ultimate	ultimate	ADJ
bcpe-4348	38	26	purpose	purpose	NOUN
bcpe-4348	38	27	of	of	ADP
bcpe-4348	38	28	getting	get	VERB
bcpe-4348	38	29	the	the	DET
bcpe-4348	38	30	interactive	interactive	ADJ
bcpe-4348	38	31	value	value	NOUN
bcpe-4348	38	32	from	from	ADP
bcpe-4348	38	33	consumers	consumer	NOUN
bcpe-4348	38	34	.	.	PUNCT
bcpe-4348	39	1	as	as	ADP
bcpe-4348	39	2	a	a	DET
bcpe-4348	39	3	new	new	ADJ
bcpe-4348	39	4	form	form	NOUN
bcpe-4348	39	5	of	of	ADP
bcpe-4348	39	6	advertising	advertising	NOUN
bcpe-4348	39	7	,	,	PUNCT
bcpe-4348	39	8	due	due	ADP
bcpe-4348	39	9	to	to	ADP
bcpe-4348	39	10	the	the	DET
bcpe-4348	39	11	lack	lack	NOUN
bcpe-4348	39	12	of	of	ADP
bcpe-4348	39	13	a	a	DET
bcpe-4348	39	14	large	large	ADJ
bcpe-4348	39	15	number	number	NOUN
bcpe-4348	39	16	of	of	ADP
bcpe-4348	39	17	cases	case	NOUN
bcpe-4348	39	18	,	,	PUNCT
bcpe-4348	39	19	they	they	PRON
bcpe-4348	39	20	lack	lack	VERB
bcpe-4348	39	21	individuality	individuality	NOUN
bcpe-4348	39	22	and	and	CCONJ
bcpe-4348	39	23	uniqueness	uniqueness	NOUN
bcpe-4348	39	24	in	in	ADP
bcpe-4348	39	25	the	the	DET
bcpe-4348	39	26	form	form	NOUN
bcpe-4348	39	27	of	of	ADP
bcpe-4348	39	28	interaction	interaction	NOUN
bcpe-4348	39	29	,	,	PUNCT
bcpe-4348	39	30	which	which	PRON
bcpe-4348	39	31	can	can	AUX
bcpe-4348	39	32	easily	easily	ADV
bcpe-4348	39	33	lead	lead	VERB
bcpe-4348	39	34	to	to	ADP
bcpe-4348	39	35	aesthetic	aesthetic	ADJ
bcpe-4348	39	36	fatigue	fatigue	NOUN
bcpe-4348	39	37	among	among	ADP
bcpe-4348	39	38	consumers	consumer	NOUN
bcpe-4348	39	39	,	,	PUNCT
bcpe-4348	39	40	which	which	PRON
bcpe-4348	39	41	in	in	ADP
bcpe-4348	39	42	turn	turn	NOUN
bcpe-4348	39	43	leads	lead	VERB
bcpe-4348	39	44	to	to	ADP
bcpe-4348	39	45	interaction	interaction	NOUN
bcpe-4348	39	46	fatigue	fatigue	NOUN
bcpe-4348	39	47	and	and	CCONJ
bcpe-4348	39	48	reduces	reduce	VERB
bcpe-4348	39	49	their	their	PRON
bcpe-4348	39	50	attention	attention	NOUN
bcpe-4348	39	51	and	and	CCONJ
bcpe-4348	39	52	interest	interest	NOUN
bcpe-4348	39	53	in	in	ADP
bcpe-4348	39	54	interactive	interactive	ADJ
bcpe-4348	39	55	advertising	advertising	NOUN
bcpe-4348	39	56	.	.	PUNCT
bcpe-4348	40	1	5.2.2	5.2.2	X
bcpe-4348	40	2	.	.	PUNCT
bcpe-4348	41	1	the	the	DET
bcpe-4348	41	2	audience	audience	NOUN
bcpe-4348	41	3	's	's	PART
bcpe-4348	41	4	aesthetic	aesthetic	ADJ
bcpe-4348	41	5	and	and	CCONJ
bcpe-4348	41	6	discerning	discern	VERB
bcpe-4348	41	7	abilities	ability	NOUN
bcpe-4348	41	8	continue	continue	VERB
bcpe-4348	41	9	to	to	PART
bcpe-4348	41	10	improve	improve	VERB
bcpe-4348	41	11	following	follow	VERB
bcpe-4348	41	12	the	the	DET
bcpe-4348	41	13	development	development	NOUN
bcpe-4348	41	14	of	of	ADP
bcpe-4348	41	15	the	the	DET
bcpe-4348	41	16	times	time	NOUN
bcpe-4348	41	17	,	,	PUNCT
bcpe-4348	41	18	the	the	DET
bcpe-4348	41	19	public	public	NOUN
bcpe-4348	41	20	is	be	AUX
bcpe-4348	41	21	no	no	ADV
bcpe-4348	41	22	longer	long	ADV
bcpe-4348	41	23	satisfied	satisfied	ADJ
bcpe-4348	41	24	with	with	ADP
bcpe-4348	41	25	receiving	receive	VERB
bcpe-4348	41	26	information	information	NOUN
bcpe-4348	41	27	passively	passively	ADV
bcpe-4348	41	28	and	and	CCONJ
bcpe-4348	41	29	unilaterally	unilaterally	ADV
bcpe-4348	41	30	alone	alone	ADV
bcpe-4348	41	31	,	,	PUNCT
bcpe-4348	41	32	but	but	CCONJ
bcpe-4348	41	33	more	more	ADV
bcpe-4348	41	34	often	often	ADV
bcpe-4348	41	35	looks	look	VERB
bcpe-4348	41	36	forward	forward	ADV
bcpe-4348	41	37	to	to	ADP
bcpe-4348	41	38	interacting	interact	VERB
bcpe-4348	41	39	with	with	ADP
bcpe-4348	41	40	advertisers	advertiser	NOUN
bcpe-4348	41	41	and	and	CCONJ
bcpe-4348	41	42	various	various	ADJ
bcpe-4348	41	43	media	medium	NOUN
bcpe-4348	41	44	to	to	PART
bcpe-4348	41	45	satisfy	satisfy	VERB
bcpe-4348	41	46	their	their	PRON
bcpe-4348	41	47	own	own	ADJ
bcpe-4348	41	48	psychological	psychological	ADJ
bcpe-4348	41	49	demands	demand	NOUN
bcpe-4348	41	50	through	through	ADP
bcpe-4348	41	51	interactive	interactive	ADJ
bcpe-4348	41	52	forms	form	NOUN
bcpe-4348	41	53	.	.	PUNCT
bcpe-4348	42	1	however	however	ADV
bcpe-4348	42	2	,	,	PUNCT
bcpe-4348	42	3	due	due	ADP
bcpe-4348	42	4	to	to	ADP
bcpe-4348	42	5	the	the	DET
bcpe-4348	42	6	fact	fact	NOUN
bcpe-4348	42	7	that	that	SCONJ
bcpe-4348	42	8	the	the	DET
bcpe-4348	42	9	creation	creation	NOUN
bcpe-4348	42	10	system	system	NOUN
bcpe-4348	42	11	of	of	ADP
bcpe-4348	42	12	interactive	interactive	ADJ
bcpe-4348	42	13	advertising	advertising	NOUN
bcpe-4348	42	14	is	be	AUX
bcpe-4348	42	15	not	not	PART
bcpe-4348	42	16	perfect	perfect	ADJ
bcpe-4348	42	17	and	and	CCONJ
bcpe-4348	42	18	the	the	DET
bcpe-4348	42	19	current	current	ADJ
bcpe-4348	42	20	technology	technology	NOUN
bcpe-4348	42	21	level	level	NOUN
bcpe-4348	42	22	is	be	AUX
bcpe-4348	42	23	limited	limited	ADJ
bcpe-4348	42	24	,	,	PUNCT
bcpe-4348	42	25	interactive	interactive	ADJ
bcpe-4348	42	26	advertising	advertising	NOUN
bcpe-4348	42	27	often	often	ADV
bcpe-4348	42	28	brings	bring	VERB
bcpe-4348	42	29	the	the	DET
bcpe-4348	42	30	audience	audience	NOUN
bcpe-4348	42	31	a	a	DET
bcpe-4348	42	32	sense	sense	NOUN
bcpe-4348	42	33	of	of	ADP
bcpe-4348	42	34	incomplete	incomplete	ADJ
bcpe-4348	42	35	interaction	interaction	NOUN
bcpe-4348	42	36	.	.	PUNCT
bcpe-4348	43	1	this	this	PRON
bcpe-4348	43	2	also	also	ADV
bcpe-4348	43	3	directly	directly	ADV
bcpe-4348	43	4	leads	lead	VERB
bcpe-4348	43	5	to	to	ADP
bcpe-4348	43	6	the	the	DET
bcpe-4348	43	7	fact	fact	NOUN
bcpe-4348	43	8	that	that	SCONJ
bcpe-4348	43	9	although	although	SCONJ
bcpe-4348	43	10	the	the	DET
bcpe-4348	43	11	prospect	prospect	NOUN
bcpe-4348	43	12	is	be	AUX
bcpe-4348	43	13	great	great	ADJ
bcpe-4348	43	14	,	,	PUNCT
bcpe-4348	43	15	the	the	DET
bcpe-4348	43	16	effect	effect	NOUN
bcpe-4348	43	17	of	of	ADP
bcpe-4348	43	18	some	some	DET
bcpe-4348	43	19	advertisements	advertisement	NOUN
bcpe-4348	43	20	is	be	AUX
bcpe-4348	43	21	not	not	PART
bcpe-4348	43	22	as	as	ADV
bcpe-4348	43	23	good	good	ADJ
bcpe-4348	43	24	as	as	ADP
bcpe-4348	43	25	traditional	traditional	ADJ
bcpe-4348	43	26	advertisements	advertisement	NOUN
bcpe-4348	43	27	.	.	PUNCT
bcpe-4348	44	1	as	as	ADP
bcpe-4348	44	2	a	a	DET
bcpe-4348	44	3	new	new	ADJ
bcpe-4348	44	4	industry	industry	NOUN
bcpe-4348	44	5	in	in	ADP
bcpe-4348	44	6	the	the	DET
bcpe-4348	44	7	past	past	ADJ
bcpe-4348	44	8	few	few	ADJ
bcpe-4348	44	9	years	year	NOUN
bcpe-4348	44	10	,	,	PUNCT
bcpe-4348	44	11	the	the	DET
bcpe-4348	44	12	new	new	ADJ
bcpe-4348	44	13	media	medium	NOUN
bcpe-4348	44	14	has	have	AUX
bcpe-4348	44	15	not	not	PART
bcpe-4348	44	16	formed	form	VERB
bcpe-4348	44	17	a	a	DET
bcpe-4348	44	18	complete	complete	ADJ
bcpe-4348	44	19	scale	scale	NOUN
bcpe-4348	44	20	,	,	PUNCT
bcpe-4348	44	21	the	the	DET
bcpe-4348	44	22	industry	industry	NOUN
bcpe-4348	44	23	is	be	AUX
bcpe-4348	44	24	more	more	ADV
bcpe-4348	44	25	confusing	confusing	ADJ
bcpe-4348	44	26	,	,	PUNCT
bcpe-4348	44	27	and	and	CCONJ
bcpe-4348	44	28	it	it	PRON
bcpe-4348	44	29	is	be	AUX
bcpe-4348	44	30	characterized	characterize	VERB
bcpe-4348	44	31	by	by	ADP
bcpe-4348	44	32	rapid	rapid	ADJ
bcpe-4348	44	33	environmental	environmental	ADJ
bcpe-4348	44	34	changes	change	NOUN
bcpe-4348	44	35	,	,	PUNCT
bcpe-4348	44	36	the	the	DET
bcpe-4348	44	37	birth	birth	NOUN
bcpe-4348	44	38	and	and	CCONJ
bcpe-4348	44	39	placement	placement	NOUN
bcpe-4348	44	40	of	of	ADP
bcpe-4348	44	41	advertising	advertising	NOUN
bcpe-4348	44	42	ideas	idea	NOUN
bcpe-4348	44	43	may	may	AUX
bcpe-4348	44	44	not	not	PART
bcpe-4348	44	45	bcp	bcp	VERB
bcpe-4348	44	46	education	education	PROPN
bcpe-4348	44	47	&	&	CCONJ
bcpe-4348	44	48	psychology	psychology	PROPN
bcpe-4348	44	49	cepc	cepc	PROPN
bcpe-4348	44	50	2022	2022	NUM
bcpe-4348	44	51	volume	volume	NOUN
bcpe-4348	44	52	8	8	NUM
bcpe-4348	44	53	(	(	PUNCT
bcpe-4348	44	54	2023	2023	NUM
bcpe-4348	44	55	)	)	PUNCT
bcpe-4348	44	56	338	338	NUM
bcpe-4348	44	57	be	be	AUX
bcpe-4348	44	58	able	able	ADJ
bcpe-4348	44	59	to	to	PART
bcpe-4348	44	60	catch	catch	VERB
bcpe-4348	44	61	up	up	ADP
bcpe-4348	44	62	with	with	ADP
bcpe-4348	44	63	the	the	DET
bcpe-4348	44	64	tide	tide	NOUN
bcpe-4348	44	65	of	of	ADP
bcpe-4348	44	66	the	the	DET
bcpe-4348	44	67	trend	trend	NOUN
bcpe-4348	44	68	,	,	PUNCT
bcpe-4348	44	69	and	and	CCONJ
bcpe-4348	44	70	will	will	AUX
bcpe-4348	44	71	not	not	PART
bcpe-4348	44	72	be	be	AUX
bcpe-4348	44	73	able	able	ADJ
bcpe-4348	44	74	to	to	PART
bcpe-4348	44	75	reach	reach	VERB
bcpe-4348	44	76	the	the	DET
bcpe-4348	44	77	expected	expect	VERB
bcpe-4348	44	78	effect	effect	NOUN
bcpe-4348	44	79	.	.	PUNCT
bcpe-4348	45	1	the	the	DET
bcpe-4348	45	2	birth	birth	NOUN
bcpe-4348	45	3	of	of	ADP
bcpe-4348	45	4	advertising	advertising	NOUN
bcpe-4348	45	5	creativity	creativity	NOUN
bcpe-4348	45	6	requires	require	VERB
bcpe-4348	45	7	a	a	DET
bcpe-4348	45	8	lot	lot	NOUN
bcpe-4348	45	9	of	of	ADP
bcpe-4348	45	10	preliminary	preliminary	ADJ
bcpe-4348	45	11	work	work	NOUN
bcpe-4348	45	12	to	to	PART
bcpe-4348	45	13	be	be	AUX
bcpe-4348	45	14	settled	settle	VERB
bcpe-4348	45	15	and	and	CCONJ
bcpe-4348	45	16	accumulated	accumulate	VERB
bcpe-4348	45	17	,	,	PUNCT
bcpe-4348	45	18	which	which	PRON
bcpe-4348	45	19	is	be	AUX
bcpe-4348	45	20	contrary	contrary	ADJ
bcpe-4348	45	21	to	to	ADP
bcpe-4348	45	22	the	the	DET
bcpe-4348	45	23	rapid	rapid	ADJ
bcpe-4348	45	24	development	development	NOUN
bcpe-4348	45	25	of	of	ADP
bcpe-4348	45	26	new	new	ADJ
bcpe-4348	45	27	media	medium	NOUN
bcpe-4348	45	28	platforms	platform	NOUN
bcpe-4348	45	29	.	.	PUNCT
bcpe-4348	46	1	even	even	ADV
bcpe-4348	46	2	if	if	SCONJ
bcpe-4348	46	3	there	there	PRON
bcpe-4348	46	4	is	be	VERB
bcpe-4348	46	5	enough	enough	ADJ
bcpe-4348	46	6	time	time	NOUN
bcpe-4348	46	7	for	for	SCONJ
bcpe-4348	46	8	creativity	creativity	NOUN
bcpe-4348	46	9	to	to	PART
bcpe-4348	46	10	be	be	AUX
bcpe-4348	46	11	formed	form	VERB
bcpe-4348	46	12	,	,	PUNCT
bcpe-4348	46	13	it	it	PRON
bcpe-4348	46	14	may	may	AUX
bcpe-4348	46	15	be	be	AUX
bcpe-4348	46	16	replaced	replace	VERB
bcpe-4348	46	17	by	by	ADP
bcpe-4348	46	18	a	a	DET
bcpe-4348	46	19	brand	brand	NOUN
bcpe-4348	46	20	new	new	ADJ
bcpe-4348	46	21	hit	hit	NOUN
bcpe-4348	46	22	before	before	SCONJ
bcpe-4348	46	23	it	it	PRON
bcpe-4348	46	24	receives	receive	VERB
bcpe-4348	46	25	attention	attention	NOUN
bcpe-4348	46	26	.	.	PUNCT
bcpe-4348	47	1	5.2.3	5.2.3	NUM
bcpe-4348	47	2	the	the	DET
bcpe-4348	47	3	threshold	threshold	NOUN
bcpe-4348	47	4	of	of	ADP
bcpe-4348	47	5	the	the	DET
bcpe-4348	47	6	platform	platform	NOUN
bcpe-4348	47	7	is	be	AUX
bcpe-4348	47	8	too	too	ADV
bcpe-4348	47	9	low	low	ADJ
bcpe-4348	47	10	to	to	PART
bcpe-4348	47	11	be	be	AUX
bcpe-4348	47	12	effectively	effectively	ADV
bcpe-4348	47	13	regulated	regulate	VERB
bcpe-4348	47	14	for	for	ADP
bcpe-4348	47	15	new	new	ADJ
bcpe-4348	47	16	media	medium	NOUN
bcpe-4348	47	17	interactive	interactive	ADJ
bcpe-4348	47	18	advertising	advertising	NOUN
bcpe-4348	47	19	,	,	PUNCT
bcpe-4348	47	20	the	the	DET
bcpe-4348	47	21	best	good	ADJ
bcpe-4348	47	22	platform	platform	NOUN
bcpe-4348	47	23	for	for	ADP
bcpe-4348	47	24	growth	growth	NOUN
bcpe-4348	47	25	is	be	AUX
bcpe-4348	47	26	the	the	DET
bcpe-4348	47	27	internet	internet	NOUN
bcpe-4348	47	28	,	,	PUNCT
bcpe-4348	47	29	but	but	CCONJ
bcpe-4348	47	30	the	the	DET
bcpe-4348	47	31	threshold	threshold	NOUN
bcpe-4348	47	32	of	of	ADP
bcpe-4348	47	33	the	the	DET
bcpe-4348	47	34	internet	internet	NOUN
bcpe-4348	47	35	is	be	AUX
bcpe-4348	47	36	low	low	ADJ
bcpe-4348	47	37	,	,	PUNCT
bcpe-4348	47	38	there	there	PRON
bcpe-4348	47	39	are	be	VERB
bcpe-4348	47	40	no	no	DET
bcpe-4348	47	41	clear	clear	ADJ
bcpe-4348	47	42	restrictions	restriction	NOUN
bcpe-4348	47	43	and	and	CCONJ
bcpe-4348	47	44	terms	term	NOUN
bcpe-4348	47	45	,	,	PUNCT
bcpe-4348	47	46	and	and	CCONJ
bcpe-4348	47	47	because	because	SCONJ
bcpe-4348	47	48	of	of	ADP
bcpe-4348	47	49	its	its	PRON
bcpe-4348	47	50	huge	huge	ADJ
bcpe-4348	47	51	and	and	CCONJ
bcpe-4348	47	52	complicated	complicated	ADJ
bcpe-4348	47	53	information	information	NOUN
bcpe-4348	47	54	can	can	AUX
bcpe-4348	47	55	not	not	PART
bcpe-4348	47	56	be	be	AUX
bcpe-4348	47	57	strongly	strongly	ADV
bcpe-4348	47	58	supervised	supervise	VERB
bcpe-4348	47	59	.	.	PUNCT
bcpe-4348	48	1	on	on	ADP
bcpe-4348	48	2	the	the	DET
bcpe-4348	48	3	new	new	ADJ
bcpe-4348	48	4	media	medium	NOUN
bcpe-4348	48	5	platform	platform	NOUN
bcpe-4348	48	6	,	,	PUNCT
bcpe-4348	48	7	irregular	irregular	ADJ
bcpe-4348	48	8	interactions	interaction	NOUN
bcpe-4348	48	9	and	and	CCONJ
bcpe-4348	48	10	advertisements	advertisement	NOUN
bcpe-4348	48	11	are	be	AUX
bcpe-4348	48	12	endless	endless	ADJ
bcpe-4348	48	13	and	and	CCONJ
bcpe-4348	48	14	easily	easily	ADV
bcpe-4348	48	15	spread	spread	VERB
bcpe-4348	48	16	,	,	PUNCT
bcpe-4348	48	17	and	and	CCONJ
bcpe-4348	48	18	if	if	SCONJ
bcpe-4348	48	19	there	there	PRON
bcpe-4348	48	20	is	be	VERB
bcpe-4348	48	21	negative	negative	ADJ
bcpe-4348	48	22	impact	impact	NOUN
bcpe-4348	48	23	,	,	PUNCT
bcpe-4348	48	24	it	it	PRON
bcpe-4348	48	25	is	be	AUX
bcpe-4348	48	26	irreversible	irreversible	ADJ
bcpe-4348	48	27	image	image	NOUN
bcpe-4348	48	28	damage	damage	NOUN
bcpe-4348	48	29	for	for	ADP
bcpe-4348	48	30	both	both	DET
bcpe-4348	48	31	brands	brand	NOUN
bcpe-4348	48	32	and	and	CCONJ
bcpe-4348	48	33	advertisers	advertiser	NOUN
bcpe-4348	48	34	.	.	PUNCT
bcpe-4348	49	1	because	because	SCONJ
bcpe-4348	49	2	of	of	ADP
bcpe-4348	49	3	the	the	DET
bcpe-4348	49	4	prevalence	prevalence	NOUN
bcpe-4348	49	5	of	of	ADP
bcpe-4348	49	6	poor	poor	ADJ
bcpe-4348	49	7	information	information	NOUN
bcpe-4348	49	8	on	on	ADP
bcpe-4348	49	9	the	the	DET
bcpe-4348	49	10	internet	internet	NOUN
bcpe-4348	49	11	,	,	PUNCT
bcpe-4348	49	12	this	this	PRON
bcpe-4348	49	13	makes	make	VERB
bcpe-4348	49	14	the	the	DET
bcpe-4348	49	15	originality	originality	NOUN
bcpe-4348	49	16	of	of	ADP
bcpe-4348	49	17	the	the	DET
bcpe-4348	49	18	work	work	NOUN
bcpe-4348	49	19	also	also	ADV
bcpe-4348	49	20	can	can	AUX
bcpe-4348	49	21	not	not	PART
bcpe-4348	49	22	be	be	AUX
bcpe-4348	49	23	effectively	effectively	ADV
bcpe-4348	49	24	guaranteed	guarantee	VERB
bcpe-4348	49	25	.	.	PUNCT
bcpe-4348	50	1	some	some	DET
bcpe-4348	50	2	new	new	ADJ
bcpe-4348	50	3	media	medium	NOUN
bcpe-4348	50	4	ads	ad	NOUN
bcpe-4348	50	5	deceive	deceive	VERB
bcpe-4348	50	6	audiences	audience	NOUN
bcpe-4348	50	7	on	on	ADP
bcpe-4348	50	8	the	the	DET
bcpe-4348	50	9	web	web	NOUN
bcpe-4348	50	10	,	,	PUNCT
bcpe-4348	50	11	which	which	PRON
bcpe-4348	50	12	can	can	AUX
bcpe-4348	50	13	hinder	hinder	VERB
bcpe-4348	50	14	the	the	DET
bcpe-4348	50	15	positive	positive	ADJ
bcpe-4348	50	16	increase	increase	NOUN
bcpe-4348	50	17	of	of	ADP
bcpe-4348	50	18	audience	audience	NOUN
bcpe-4348	50	19	acceptance	acceptance	NOUN
bcpe-4348	50	20	of	of	ADP
bcpe-4348	50	21	interactive	interactive	ADJ
bcpe-4348	50	22	ads	ad	NOUN
bcpe-4348	50	23	and	and	CCONJ
bcpe-4348	50	24	easily	easily	ADV
bcpe-4348	50	25	generate	generate	VERB
bcpe-4348	50	26	a	a	DET
bcpe-4348	50	27	negative	negative	ADJ
bcpe-4348	50	28	comments	comment	NOUN
bcpe-4348	50	29	and	and	CCONJ
bcpe-4348	50	30	emotions	emotion	NOUN
bcpe-4348	50	31	,	,	PUNCT
bcpe-4348	50	32	hindering	hinder	VERB
bcpe-4348	50	33	the	the	DET
bcpe-4348	50	34	development	development	NOUN
bcpe-4348	50	35	of	of	ADP
bcpe-4348	50	36	new	new	ADJ
bcpe-4348	50	37	media	medium	NOUN
bcpe-4348	50	38	interactive	interactive	ADJ
bcpe-4348	50	39	ads	ad	NOUN
bcpe-4348	50	40	.	.	PUNCT
bcpe-4348	51	1	6	6	X
bcpe-4348	51	2	.	.	X
bcpe-4348	51	3	the	the	DET
bcpe-4348	51	4	application	application	NOUN
bcpe-4348	51	5	of	of	ADP
bcpe-4348	51	6	affordance	affordance	PROPN
bcpe-4348	51	7	theory	theory	NOUN
bcpe-4348	51	8	in	in	ADP
bcpe-4348	51	9	new	new	ADJ
bcpe-4348	51	10	media	medium	NOUN
bcpe-4348	51	11	interactive	interactive	ADJ
bcpe-4348	51	12	advertising	advertising	NOUN
bcpe-4348	51	13	6.1	6.1	NUM
bcpe-4348	51	14	suggestions	suggestion	NOUN
bcpe-4348	51	15	on	on	ADP
bcpe-4348	51	16	the	the	DET
bcpe-4348	51	17	practice	practice	NOUN
bcpe-4348	51	18	and	and	CCONJ
bcpe-4348	51	19	development	development	NOUN
bcpe-4348	51	20	of	of	ADP
bcpe-4348	51	21	affordance	affordance	PROPN
bcpe-4348	51	22	theory	theory	NOUN
bcpe-4348	51	23	for	for	ADP
bcpe-4348	51	24	interactive	interactive	ADJ
bcpe-4348	51	25	advertising	advertising	NOUN
bcpe-4348	51	26	in	in	ADP
bcpe-4348	51	27	new	new	ADJ
bcpe-4348	51	28	media	medium	NOUN
bcpe-4348	51	29	after	after	SCONJ
bcpe-4348	51	30	pan	pan	PROPN
bcpe-4348	51	31	zhongdang	zhongdang	PROPN
bcpe-4348	51	32	introduced	introduce	VERB
bcpe-4348	51	33	the	the	DET
bcpe-4348	51	34	concept	concept	NOUN
bcpe-4348	51	35	of	of	ADP
bcpe-4348	51	36	"	"	PUNCT
bcpe-4348	51	37	affordance	affordance	NOUN
bcpe-4348	51	38	"	"	PUNCT
bcpe-4348	51	39	to	to	ADP
bcpe-4348	51	40	the	the	DET
bcpe-4348	51	41	communication	communication	NOUN
bcpe-4348	51	42	community	community	NOUN
bcpe-4348	51	43	in	in	ADP
bcpe-4348	51	44	china	china	PROPN
bcpe-4348	51	45	,	,	PUNCT
bcpe-4348	51	46	he	he	PRON
bcpe-4348	51	47	developed	develop	VERB
bcpe-4348	51	48	a	a	DET
bcpe-4348	51	49	method	method	NOUN
bcpe-4348	51	50	to	to	PART
bcpe-4348	51	51	evaluate	evaluate	VERB
bcpe-4348	51	52	the	the	DET
bcpe-4348	51	53	affordance	affordance	NOUN
bcpe-4348	51	54	of	of	ADP
bcpe-4348	51	55	information	information	NOUN
bcpe-4348	51	56	production	production	NOUN
bcpe-4348	51	57	,	,	PUNCT
bcpe-4348	51	58	social	social	ADJ
bcpe-4348	51	59	affordance	affordance	NOUN
bcpe-4348	51	60	,	,	PUNCT
bcpe-4348	51	61	and	and	CCONJ
bcpe-4348	51	62	mobile	mobile	ADJ
bcpe-4348	51	63	affordance	affordance	NOUN
bcpe-4348	51	64	,	,	PUNCT
bcpe-4348	51	65	and	and	CCONJ
bcpe-4348	51	66	the	the	PRON
bcpe-4348	51	67	higher	high	ADJ
bcpe-4348	51	68	the	the	DET
bcpe-4348	51	69	level	level	NOUN
bcpe-4348	51	70	of	of	ADP
bcpe-4348	51	71	affordance	affordance	NOUN
bcpe-4348	51	72	of	of	ADP
bcpe-4348	51	73	these	these	DET
bcpe-4348	51	74	three	three	NUM
bcpe-4348	51	75	types	type	NOUN
bcpe-4348	51	76	of	of	ADP
bcpe-4348	51	77	media	medium	NOUN
bcpe-4348	51	78	,	,	PUNCT
bcpe-4348	51	79	the	the	DET
bcpe-4348	51	80	more	more	ADJ
bcpe-4348	51	81	"	"	PUNCT
bcpe-4348	51	82	new	new	ADJ
bcpe-4348	51	83	"	"	PUNCT
bcpe-4348	51	84	the	the	DET
bcpe-4348	51	85	media	media	NOUN
bcpe-4348	51	86	is	be	AUX
bcpe-4348	51	87	,	,	PUNCT
bcpe-4348	51	88	as	as	SCONJ
bcpe-4348	51	89	shown	show	VERB
bcpe-4348	51	90	in	in	ADP
bcpe-4348	51	91	table.1	table.1	PROPN
bcpe-4348	51	92	.	.	PUNCT
bcpe-4348	51	93	table	table	NOUN
bcpe-4348	51	94	.	.	PUNCT
bcpe-4348	52	1	1	1	X
bcpe-4348	52	2	.	.	X
bcpe-4348	52	3	classification	classification	NOUN
bcpe-4348	52	4	of	of	ADP
bcpe-4348	52	5	indicators	indicator	NOUN
bcpe-4348	52	6	of	of	ADP
bcpe-4348	52	7	media	medium	NOUN
bcpe-4348	52	8	affordance	affordance	NOUN
bcpe-4348	52	9	production	production	NOUN
bcpe-4348	52	10	affordance	affordance	PROPN
bcpe-4348	52	11	social	social	ADJ
bcpe-4348	52	12	affordance	affordance	PROPN
bcpe-4348	52	13	mobile	mobile	ADJ
bcpe-4348	52	14	affordance	affordance	PROPN
bcpe-4348	52	15	editable	editable	ADJ
bcpe-4348	52	16	salutable	salutable	ADJ
bcpe-4348	52	17	portable	portable	ADJ
bcpe-4348	52	18	reviewable	reviewable	ADJ
bcpe-4348	52	19	accessible	accessible	ADJ
bcpe-4348	52	20	accessible	accessible	ADJ
bcpe-4348	52	21	reproducible	reproducible	ADJ
bcpe-4348	52	22	coordinatable	coordinatable	ADJ
bcpe-4348	52	23	locatable	locatable	ADJ
bcpe-4348	52	24	scalable	scalable	ADJ
bcpe-4348	52	25	connectable	connectable	ADJ
bcpe-4348	52	26	compatible	compatible	ADJ
bcpe-4348	52	27	relatable	relatable	ADJ
bcpe-4348	53	1	this	this	PRON
bcpe-4348	53	2	has	have	AUX
bcpe-4348	53	3	led	lead	VERB
bcpe-4348	53	4	to	to	ADP
bcpe-4348	53	5	a	a	DET
bcpe-4348	53	6	more	more	ADV
bcpe-4348	53	7	mature	mature	ADJ
bcpe-4348	53	8	analysis	analysis	NOUN
bcpe-4348	53	9	of	of	ADP
bcpe-4348	53	10	the	the	DET
bcpe-4348	53	11	impact	impact	NOUN
bcpe-4348	53	12	of	of	ADP
bcpe-4348	53	13	the	the	DET
bcpe-4348	53	14	use	use	NOUN
bcpe-4348	53	15	of	of	ADP
bcpe-4348	53	16	new	new	ADJ
bcpe-4348	53	17	media	medium	NOUN
bcpe-4348	53	18	technologies	technology	NOUN
bcpe-4348	53	19	on	on	ADP
bcpe-4348	53	20	the	the	DET
bcpe-4348	53	21	transformation	transformation	NOUN
bcpe-4348	53	22	and	and	CCONJ
bcpe-4348	53	23	change	change	NOUN
bcpe-4348	53	24	of	of	ADP
bcpe-4348	53	25	information	information	NOUN
bcpe-4348	53	26	dissemination	dissemination	NOUN
bcpe-4348	53	27	from	from	ADP
bcpe-4348	53	28	the	the	DET
bcpe-4348	53	29	perspective	perspective	NOUN
bcpe-4348	53	30	of	of	ADP
bcpe-4348	53	31	the	the	DET
bcpe-4348	53	32	relationship	relationship	NOUN
bcpe-4348	53	33	between	between	ADP
bcpe-4348	53	34	individuals	individual	NOUN
bcpe-4348	53	35	and	and	CCONJ
bcpe-4348	53	36	technologies	technology	NOUN
bcpe-4348	53	37	,	,	PUNCT
bcpe-4348	53	38	and	and	CCONJ
bcpe-4348	53	39	has	have	AUX
bcpe-4348	53	40	been	be	AUX
bcpe-4348	53	41	widely	widely	ADV
bcpe-4348	53	42	recognized	recognize	VERB
bcpe-4348	53	43	and	and	CCONJ
bcpe-4348	53	44	applied	apply	VERB
bcpe-4348	53	45	in	in	ADP
bcpe-4348	53	46	the	the	DET
bcpe-4348	53	47	discipline	discipline	NOUN
bcpe-4348	53	48	,	,	PUNCT
bcpe-4348	53	49	thus	thus	ADV
bcpe-4348	53	50	promoting	promote	VERB
bcpe-4348	53	51	the	the	DET
bcpe-4348	53	52	possibility	possibility	NOUN
bcpe-4348	53	53	of	of	ADP
bcpe-4348	53	54	using	use	VERB
bcpe-4348	53	55	media	medium	NOUN
bcpe-4348	53	56	affordance	affordance	PROPN
bcpe-4348	53	57	theory	theory	NOUN
bcpe-4348	53	58	to	to	PART
bcpe-4348	53	59	analyze	analyze	VERB
bcpe-4348	53	60	content	content	NOUN
bcpe-4348	53	61	production	production	NOUN
bcpe-4348	53	62	practices	practice	NOUN
bcpe-4348	53	63	in	in	ADP
bcpe-4348	53	64	the	the	DET
bcpe-4348	53	65	mobile	mobile	ADJ
bcpe-4348	53	66	internet	internet	NOUN
bcpe-4348	53	67	era	era	NOUN
bcpe-4348	54	1	[	[	X
bcpe-4348	54	2	6	6	NUM
bcpe-4348	54	3	]	]	PUNCT
bcpe-4348	54	4	.	.	PUNCT
bcpe-4348	55	1	6.2	6.2	NUM
bcpe-4348	55	2	production	production	NOUN
bcpe-4348	55	3	affordance	affordance	NOUN
bcpe-4348	55	4	media	medium	NOUN
bcpe-4348	55	5	can	can	AUX
bcpe-4348	55	6	use	use	VERB
bcpe-4348	55	7	5	5	NUM
bcpe-4348	55	8	g	g	NOUN
bcpe-4348	55	9	,	,	PUNCT
bcpe-4348	55	10	cloud	cloud	NOUN
bcpe-4348	55	11	storage	storage	NOUN
bcpe-4348	55	12	,	,	PUNCT
bcpe-4348	55	13	and	and	CCONJ
bcpe-4348	55	14	other	other	ADJ
bcpe-4348	55	15	technologies	technology	NOUN
bcpe-4348	55	16	to	to	PART
bcpe-4348	55	17	store	store	VERB
bcpe-4348	55	18	,	,	PUNCT
bcpe-4348	55	19	flexibly	flexibly	ADV
bcpe-4348	55	20	manage	manage	VERB
bcpe-4348	55	21	and	and	CCONJ
bcpe-4348	55	22	efficiently	efficiently	ADV
bcpe-4348	55	23	transmit	transmit	VERB
bcpe-4348	55	24	material	material	NOUN
bcpe-4348	55	25	resources	resource	NOUN
bcpe-4348	55	26	in	in	ADP
bcpe-4348	55	27	large	large	ADJ
bcpe-4348	55	28	quantities	quantity	NOUN
bcpe-4348	55	29	,	,	PUNCT
bcpe-4348	55	30	and	and	CCONJ
bcpe-4348	55	31	then	then	ADV
bcpe-4348	55	32	process	process	VERB
bcpe-4348	55	33	the	the	DET
bcpe-4348	55	34	same	same	ADJ
bcpe-4348	55	35	material	material	NOUN
bcpe-4348	55	36	according	accord	VERB
bcpe-4348	55	37	to	to	ADP
bcpe-4348	55	38	the	the	DET
bcpe-4348	55	39	communication	communication	NOUN
bcpe-4348	55	40	characteristics	characteristic	NOUN
bcpe-4348	55	41	of	of	ADP
bcpe-4348	55	42	the	the	DET
bcpe-4348	55	43	platform	platform	NOUN
bcpe-4348	55	44	and	and	CCONJ
bcpe-4348	55	45	user	user	NOUN
bcpe-4348	55	46	habits	habit	NOUN
bcpe-4348	55	47	to	to	PART
bcpe-4348	55	48	achieve	achieve	VERB
bcpe-4348	55	49	deeper	deep	ADJ
bcpe-4348	55	50	interpretation	interpretation	NOUN
bcpe-4348	55	51	and	and	CCONJ
bcpe-4348	55	52	more	more	ADV
bcpe-4348	55	53	diverse	diverse	ADJ
bcpe-4348	55	54	presentation	presentation	NOUN
bcpe-4348	55	55	,	,	PUNCT
bcpe-4348	55	56	making	make	VERB
bcpe-4348	55	57	the	the	DET
bcpe-4348	55	58	content	content	NOUN
bcpe-4348	55	59	reviewable	reviewable	ADJ
bcpe-4348	55	60	,	,	PUNCT
bcpe-4348	55	61	replicable	replicable	ADJ
bcpe-4348	55	62	and	and	CCONJ
bcpe-4348	55	63	scalable	scalable	ADJ
bcpe-4348	55	64	in	in	ADP
bcpe-4348	55	65	the	the	DET
bcpe-4348	55	66	cloud	cloud	NOUN
bcpe-4348	55	67	,	,	PUNCT
bcpe-4348	55	68	so	so	SCONJ
bcpe-4348	55	69	that	that	SCONJ
bcpe-4348	55	70	the	the	DET
bcpe-4348	55	71	collected	collect	VERB
bcpe-4348	55	72	content	content	NOUN
bcpe-4348	55	73	resources	resource	NOUN
bcpe-4348	55	74	can	can	AUX
bcpe-4348	55	75	be	be	AUX
bcpe-4348	55	76	more	more	ADV
bcpe-4348	55	77	fully	fully	ADV
bcpe-4348	55	78	utilized	utilize	VERB
bcpe-4348	55	79	and	and	CCONJ
bcpe-4348	55	80	disseminated	disseminate	VERB
bcpe-4348	55	81	.	.	PUNCT
bcpe-4348	56	1	6.3	6.3	NUM
bcpe-4348	56	2	social	social	ADJ
bcpe-4348	56	3	affordance	affordance	NOUN
bcpe-4348	56	4	corresponding	correspond	VERB
bcpe-4348	56	5	to	to	ADP
bcpe-4348	56	6	the	the	DET
bcpe-4348	56	7	four	four	NUM
bcpe-4348	56	8	elements	element	NOUN
bcpe-4348	56	9	of	of	ADP
bcpe-4348	56	10	mobile	mobile	ADJ
bcpe-4348	56	11	affordance	affordance	NOUN
bcpe-4348	56	12	in	in	ADP
bcpe-4348	56	13	the	the	DET
bcpe-4348	56	14	original	original	ADJ
bcpe-4348	56	15	framework	framework	NOUN
bcpe-4348	56	16	of	of	ADP
bcpe-4348	56	17	carrying	carry	VERB
bcpe-4348	56	18	,	,	PUNCT
bcpe-4348	56	19	acquiring	acquire	VERB
bcpe-4348	56	20	,	,	PUNCT
bcpe-4348	56	21	positioning	positioning	NOUN
bcpe-4348	56	22	,	,	PUNCT
bcpe-4348	56	23	and	and	CCONJ
bcpe-4348	56	24	compatibility	compatibility	NOUN
bcpe-4348	56	25	,	,	PUNCT
bcpe-4348	56	26	the	the	DET
bcpe-4348	56	27	primary	primary	ADJ
bcpe-4348	56	28	need	need	NOUN
bcpe-4348	56	29	of	of	ADP
bcpe-4348	56	30	interactive	interactive	ADJ
bcpe-4348	56	31	advertising	advertising	NOUN
bcpe-4348	56	32	is	be	AUX
bcpe-4348	56	33	to	to	PART
bcpe-4348	56	34	enhance	enhance	VERB
bcpe-4348	56	35	the	the	DET
bcpe-4348	56	36	fun	fun	NOUN
bcpe-4348	56	37	of	of	ADP
bcpe-4348	56	38	interaction	interaction	NOUN
bcpe-4348	56	39	and	and	CCONJ
bcpe-4348	56	40	solve	solve	VERB
bcpe-4348	56	41	the	the	DET
bcpe-4348	56	42	problem	problem	NOUN
bcpe-4348	56	43	of	of	ADP
bcpe-4348	56	44	interactive	interactive	ADJ
bcpe-4348	56	45	fatigue	fatigue	NOUN
bcpe-4348	56	46	caused	cause	VERB
bcpe-4348	56	47	by	by	ADP
bcpe-4348	56	48	interactive	interactive	ADJ
bcpe-4348	56	49	advertising	advertising	NOUN
bcpe-4348	56	50	being	be	AUX
bcpe-4348	56	51	too	too	ADV
bcpe-4348	56	52	single	single	ADJ
bcpe-4348	56	53	.	.	PUNCT
bcpe-4348	57	1	with	with	ADP
bcpe-4348	57	2	the	the	DET
bcpe-4348	57	3	progress	progress	NOUN
bcpe-4348	57	4	of	of	ADP
bcpe-4348	57	5	science	science	NOUN
bcpe-4348	57	6	and	and	CCONJ
bcpe-4348	57	7	technology	technology	NOUN
bcpe-4348	57	8	,	,	PUNCT
bcpe-4348	57	9	it	it	PRON
bcpe-4348	57	10	is	be	AUX
bcpe-4348	57	11	hoped	hope	VERB
bcpe-4348	57	12	that	that	SCONJ
bcpe-4348	57	13	the	the	DET
bcpe-4348	57	14	form	form	NOUN
bcpe-4348	57	15	of	of	ADP
bcpe-4348	57	16	interactive	interactive	ADJ
bcpe-4348	57	17	bcp	bcp	PROPN
bcpe-4348	57	18	education	education	PROPN
bcpe-4348	57	19	&	&	CCONJ
bcpe-4348	57	20	psychology	psychology	PROPN
bcpe-4348	57	21	cepc	cepc	PROPN
bcpe-4348	57	22	2022	2022	NUM
bcpe-4348	57	23	volume	volume	NOUN
bcpe-4348	57	24	8	8	NUM
bcpe-4348	57	25	(	(	PUNCT
bcpe-4348	57	26	2023	2023	NUM
bcpe-4348	57	27	)	)	PUNCT
bcpe-4348	57	28	339	339	NUM
bcpe-4348	57	29	advertising	advertising	NOUN
bcpe-4348	57	30	can	can	AUX
bcpe-4348	57	31	be	be	AUX
bcpe-4348	57	32	broadened	broaden	VERB
bcpe-4348	57	33	and	and	CCONJ
bcpe-4348	57	34	interactive	interactive	ADJ
bcpe-4348	57	35	technologies	technology	NOUN
bcpe-4348	57	36	such	such	ADJ
bcpe-4348	57	37	as	as	ADP
bcpe-4348	57	38	3d	3d	NUM
bcpe-4348	57	39	and	and	CCONJ
bcpe-4348	57	40	vr	vr	PROPN
bcpe-4348	57	41	can	can	AUX
bcpe-4348	57	42	be	be	AUX
bcpe-4348	57	43	widely	widely	ADV
bcpe-4348	57	44	applied	apply	VERB
bcpe-4348	57	45	to	to	PART
bcpe-4348	57	46	bring	bring	VERB
bcpe-4348	57	47	users	user	NOUN
bcpe-4348	57	48	a	a	DET
bcpe-4348	57	49	more	more	ADV
bcpe-4348	57	50	in	in	ADP
bcpe-4348	57	51	-	-	PUNCT
bcpe-4348	57	52	depth	depth	NOUN
bcpe-4348	57	53	and	and	CCONJ
bcpe-4348	57	54	real	real	ADJ
bcpe-4348	57	55	interactive	interactive	ADJ
bcpe-4348	57	56	experience	experience	NOUN
bcpe-4348	57	57	while	while	SCONJ
bcpe-4348	57	58	realizing	realize	VERB
bcpe-4348	57	59	its	its	PRON
bcpe-4348	57	60	convenience	convenience	NOUN
bcpe-4348	57	61	,	,	PUNCT
bcpe-4348	57	62	and	and	CCONJ
bcpe-4348	57	63	with	with	ADP
bcpe-4348	57	64	the	the	DET
bcpe-4348	57	65	support	support	NOUN
bcpe-4348	57	66	of	of	ADP
bcpe-4348	57	67	technology	technology	NOUN
bcpe-4348	57	68	and	and	CCONJ
bcpe-4348	57	69	techniques	technique	NOUN
bcpe-4348	57	70	,	,	PUNCT
bcpe-4348	57	71	thus	thus	ADV
bcpe-4348	57	72	realizing	realize	VERB
bcpe-4348	57	73	social	social	ADJ
bcpe-4348	57	74	affordance	affordance	NOUN
bcpe-4348	57	75	.	.	PUNCT
bcpe-4348	58	1	6.4	6.4	NUM
bcpe-4348	58	2	mobile	mobile	ADJ
bcpe-4348	58	3	affordance	affordance	NOUN
bcpe-4348	58	4	the	the	DET
bcpe-4348	58	5	four	four	NUM
bcpe-4348	58	6	definitions	definition	NOUN
bcpe-4348	58	7	of	of	ADP
bcpe-4348	58	8	mobile	mobile	ADJ
bcpe-4348	58	9	affordance	affordance	NOUN
bcpe-4348	58	10	can	can	AUX
bcpe-4348	58	11	be	be	AUX
bcpe-4348	58	12	understood	understand	VERB
bcpe-4348	58	13	as	as	SCONJ
bcpe-4348	58	14	follows	follow	VERB
bcpe-4348	58	15	:	:	PUNCT
bcpe-4348	58	16	portability	portability	NOUN
bcpe-4348	58	17	,	,	PUNCT
bcpe-4348	58	18	which	which	PRON
bcpe-4348	58	19	refers	refer	VERB
bcpe-4348	58	20	to	to	ADP
bcpe-4348	58	21	portable	portable	ADJ
bcpe-4348	58	22	use	use	NOUN
bcpe-4348	58	23	in	in	ADP
bcpe-4348	58	24	commuting	commuting	NOUN
bcpe-4348	58	25	,	,	PUNCT
bcpe-4348	58	26	home	home	NOUN
bcpe-4348	58	27	,	,	PUNCT
bcpe-4348	58	28	workplace	workplace	NOUN
bcpe-4348	58	29	,	,	PUNCT
bcpe-4348	58	30	etc	etc	X
bcpe-4348	58	31	.	.	X
bcpe-4348	58	32	;	;	PUNCT
bcpe-4348	58	33	accessibility	accessibility	NOUN
bcpe-4348	58	34	,	,	PUNCT
bcpe-4348	58	35	which	which	PRON
bcpe-4348	58	36	refers	refer	VERB
bcpe-4348	58	37	to	to	ADP
bcpe-4348	58	38	the	the	DET
bcpe-4348	58	39	multiplicity	multiplicity	NOUN
bcpe-4348	58	40	,	,	PUNCT
bcpe-4348	58	41	high	high	ADJ
bcpe-4348	58	42	frequency	frequency	NOUN
bcpe-4348	58	43	,	,	PUNCT
bcpe-4348	58	44	and	and	CCONJ
bcpe-4348	58	45	directness	directness	NOUN
bcpe-4348	58	46	of	of	ADP
bcpe-4348	58	47	user	user	NOUN
bcpe-4348	58	48	use	use	NOUN
bcpe-4348	58	49	and	and	CCONJ
bcpe-4348	58	50	dissemination	dissemination	NOUN
bcpe-4348	58	51	;	;	PUNCT
bcpe-4348	58	52	locatability	locatability	NOUN
bcpe-4348	58	53	,	,	PUNCT
bcpe-4348	58	54	which	which	PRON
bcpe-4348	58	55	refers	refer	VERB
bcpe-4348	58	56	to	to	ADP
bcpe-4348	58	57	the	the	DET
bcpe-4348	58	58	monitoring	monitoring	NOUN
bcpe-4348	58	59	and	and	CCONJ
bcpe-4348	58	60	coordination	coordination	NOUN
bcpe-4348	58	61	of	of	ADP
bcpe-4348	58	62	relevant	relevant	ADJ
bcpe-4348	58	63	information	information	NOUN
bcpe-4348	58	64	based	base	VERB
bcpe-4348	58	65	on	on	ADP
bcpe-4348	58	66	location	location	NOUN
bcpe-4348	58	67	characteristics	characteristic	NOUN
bcpe-4348	58	68	;	;	PUNCT
bcpe-4348	58	69	and	and	CCONJ
bcpe-4348	58	70	compatibility	compatibility	NOUN
bcpe-4348	58	71	,	,	PUNCT
bcpe-4348	58	72	which	which	PRON
bcpe-4348	58	73	refers	refer	VERB
bcpe-4348	58	74	to	to	ADP
bcpe-4348	58	75	the	the	DET
bcpe-4348	58	76	provision	provision	NOUN
bcpe-4348	58	77	of	of	ADP
bcpe-4348	58	78	multi	multi	ADJ
bcpe-4348	58	79	-	-	ADJ
bcpe-4348	58	80	screen	screen	ADJ
bcpe-4348	58	81	sharing	sharing	NOUN
bcpe-4348	58	82	and	and	CCONJ
bcpe-4348	58	83	simultaneous	simultaneous	ADJ
bcpe-4348	58	84	transmission	transmission	NOUN
bcpe-4348	58	85	of	of	ADP
bcpe-4348	58	86	graphic	graphic	ADJ
bcpe-4348	58	87	and	and	CCONJ
bcpe-4348	58	88	audio	audio	ADJ
bcpe-4348	58	89	-	-	ADJ
bcpe-4348	58	90	visual	visual	ADJ
bcpe-4348	58	91	elements	element	NOUN
bcpe-4348	58	92	.	.	PUNCT
bcpe-4348	59	1	7	7	X
bcpe-4348	59	2	.	.	X
bcpe-4348	59	3	conclusions	conclusion	NOUN
bcpe-4348	59	4	although	although	SCONJ
bcpe-4348	59	5	new	new	ADJ
bcpe-4348	59	6	media	medium	NOUN
bcpe-4348	59	7	advertising	advertising	NOUN
bcpe-4348	59	8	is	be	AUX
bcpe-4348	59	9	developing	develop	VERB
bcpe-4348	59	10	rapidly	rapidly	ADV
bcpe-4348	59	11	in	in	ADP
bcpe-4348	59	12	the	the	DET
bcpe-4348	59	13	new	new	ADJ
bcpe-4348	59	14	era	era	NOUN
bcpe-4348	59	15	,	,	PUNCT
bcpe-4348	59	16	the	the	DET
bcpe-4348	59	17	restrictions	restriction	NOUN
bcpe-4348	59	18	are	be	AUX
bcpe-4348	59	19	also	also	ADV
bcpe-4348	59	20	difficult	difficult	ADJ
bcpe-4348	59	21	to	to	PART
bcpe-4348	59	22	break	break	VERB
bcpe-4348	59	23	the	the	DET
bcpe-4348	59	24	circle	circle	NOUN
bcpe-4348	59	25	.	.	PUNCT
bcpe-4348	60	1	this	this	DET
bcpe-4348	60	2	paper	paper	NOUN
bcpe-4348	60	3	tries	try	VERB
bcpe-4348	60	4	to	to	PART
bcpe-4348	60	5	find	find	VERB
bcpe-4348	60	6	a	a	DET
bcpe-4348	60	7	new	new	ADJ
bcpe-4348	60	8	method	method	NOUN
bcpe-4348	60	9	to	to	PART
bcpe-4348	60	10	break	break	VERB
bcpe-4348	60	11	the	the	DET
bcpe-4348	60	12	circle	circle	NOUN
bcpe-4348	60	13	with	with	ADP
bcpe-4348	60	14	the	the	DET
bcpe-4348	60	15	addition	addition	NOUN
bcpe-4348	60	16	of	of	ADP
bcpe-4348	60	17	affordance	affordance	PROPN
bcpe-4348	60	18	theory	theory	NOUN
bcpe-4348	60	19	,	,	PUNCT
bcpe-4348	60	20	so	so	SCONJ
bcpe-4348	60	21	that	that	SCONJ
bcpe-4348	60	22	the	the	DET
bcpe-4348	60	23	new	new	ADJ
bcpe-4348	60	24	media	medium	NOUN
bcpe-4348	60	25	interactive	interactive	ADJ
bcpe-4348	60	26	advertising	advertising	NOUN
bcpe-4348	60	27	can	can	AUX
bcpe-4348	60	28	be	be	AUX
bcpe-4348	60	29	updated	update	VERB
bcpe-4348	60	30	and	and	CCONJ
bcpe-4348	60	31	spread	spread	VERB
bcpe-4348	60	32	more	more	ADV
bcpe-4348	60	33	widely	widely	ADV
bcpe-4348	60	34	.	.	PUNCT
bcpe-4348	61	1	and	and	CCONJ
bcpe-4348	61	2	after	after	ADP
bcpe-4348	61	3	the	the	DET
bcpe-4348	61	4	research	research	NOUN
bcpe-4348	61	5	and	and	CCONJ
bcpe-4348	61	6	extension	extension	NOUN
bcpe-4348	61	7	of	of	ADP
bcpe-4348	61	8	the	the	DET
bcpe-4348	61	9	two	two	NUM
bcpe-4348	61	10	theories	theory	NOUN
bcpe-4348	61	11	,	,	PUNCT
bcpe-4348	61	12	the	the	DET
bcpe-4348	61	13	framework	framework	NOUN
bcpe-4348	61	14	of	of	ADP
bcpe-4348	61	15	community	community	NOUN
bcpe-4348	61	16	affordance	affordance	NOUN
bcpe-4348	61	17	,	,	PUNCT
bcpe-4348	61	18	interactive	interactive	ADJ
bcpe-4348	61	19	affordance	affordance	NOUN
bcpe-4348	61	20	and	and	CCONJ
bcpe-4348	61	21	content	content	NOUN
bcpe-4348	61	22	affordance	affordance	NOUN
bcpe-4348	61	23	is	be	AUX
bcpe-4348	61	24	formulated	formulate	VERB
bcpe-4348	61	25	,	,	PUNCT
bcpe-4348	61	26	and	and	CCONJ
bcpe-4348	61	27	suggestions	suggestion	NOUN
bcpe-4348	61	28	are	be	AUX
bcpe-4348	61	29	made	make	VERB
bcpe-4348	61	30	for	for	ADP
bcpe-4348	61	31	the	the	DET
bcpe-4348	61	32	development	development	NOUN
bcpe-4348	61	33	of	of	ADP
bcpe-4348	61	34	new	new	ADJ
bcpe-4348	61	35	media	medium	NOUN
bcpe-4348	61	36	advertising	advertising	NOUN
bcpe-4348	61	37	.	.	PUNCT
bcpe-4348	62	1	in	in	ADP
bcpe-4348	62	2	this	this	DET
bcpe-4348	62	3	regard	regard	NOUN
bcpe-4348	62	4	,	,	PUNCT
bcpe-4348	62	5	we	we	PRON
bcpe-4348	62	6	suggest	suggest	VERB
bcpe-4348	62	7	that	that	SCONJ
bcpe-4348	62	8	the	the	DET
bcpe-4348	62	9	communication	communication	NOUN
bcpe-4348	62	10	innovation	innovation	NOUN
bcpe-4348	62	11	of	of	ADP
bcpe-4348	62	12	new	new	ADJ
bcpe-4348	62	13	media	medium	NOUN
bcpe-4348	62	14	advertising	advertising	NOUN
bcpe-4348	62	15	must	must	AUX
bcpe-4348	62	16	be	be	AUX
bcpe-4348	62	17	mainstreamed	mainstreame	VERB
bcpe-4348	62	18	,	,	PUNCT
bcpe-4348	62	19	distinctive	distinctive	ADJ
bcpe-4348	62	20	and	and	CCONJ
bcpe-4348	62	21	effective	effective	ADJ
bcpe-4348	62	22	,	,	PUNCT
bcpe-4348	62	23	and	and	CCONJ
bcpe-4348	62	24	that	that	SCONJ
bcpe-4348	62	25	the	the	DET
bcpe-4348	62	26	development	development	NOUN
bcpe-4348	62	27	of	of	ADP
bcpe-4348	62	28	new	new	ADJ
bcpe-4348	62	29	media	medium	NOUN
bcpe-4348	62	30	advertising	advertising	NOUN
bcpe-4348	62	31	practices	practice	NOUN
bcpe-4348	62	32	should	should	AUX
bcpe-4348	62	33	be	be	AUX
bcpe-4348	62	34	promoted	promote	VERB
bcpe-4348	62	35	in	in	ADP
bcpe-4348	62	36	a	a	DET
bcpe-4348	62	37	multi	multi	ADJ
bcpe-4348	62	38	-	-	ADJ
bcpe-4348	62	39	dimensional	dimensional	ADJ
bcpe-4348	62	40	,	,	PUNCT
bcpe-4348	62	41	multilevel	multilevel	ADJ
bcpe-4348	62	42	and	and	CCONJ
bcpe-4348	62	43	multi	multi	ADJ
bcpe-4348	62	44	-	-	ADJ
bcpe-4348	62	45	faceted	faceted	ADJ
bcpe-4348	62	46	way	way	NOUN
bcpe-4348	62	47	from	from	ADP
bcpe-4348	62	48	content	content	NOUN
bcpe-4348	62	49	production	production	NOUN
bcpe-4348	62	50	,	,	PUNCT
bcpe-4348	62	51	social	social	ADJ
bcpe-4348	62	52	interaction	interaction	NOUN
bcpe-4348	62	53	and	and	CCONJ
bcpe-4348	62	54	mobile	mobile	ADJ
bcpe-4348	62	55	communication	communication	NOUN
bcpe-4348	62	56	,	,	PUNCT
bcpe-4348	62	57	starting	start	VERB
bcpe-4348	62	58	from	from	ADP
bcpe-4348	62	59	innovation	innovation	NOUN
bcpe-4348	62	60	of	of	ADP
bcpe-4348	62	61	expression	expression	NOUN
bcpe-4348	62	62	,	,	PUNCT
bcpe-4348	62	63	enhancement	enhancement	NOUN
bcpe-4348	62	64	of	of	ADP
bcpe-4348	62	65	emotional	emotional	ADJ
bcpe-4348	62	66	attributes	attribute	NOUN
bcpe-4348	62	67	and	and	CCONJ
bcpe-4348	62	68	strengthening	strengthening	NOUN
bcpe-4348	62	69	of	of	ADP
bcpe-4348	62	70	communication	communication	NOUN
bcpe-4348	62	71	with	with	ADP
bcpe-4348	62	72	users	user	NOUN
bcpe-4348	62	73	as	as	ADV
bcpe-4348	62	74	well	well	ADV
bcpe-4348	62	75	as	as	ADP
bcpe-4348	62	76	conforming	conform	VERB
bcpe-4348	62	77	to	to	ADP
bcpe-4348	62	78	the	the	DET
bcpe-4348	62	79	development	development	NOUN
bcpe-4348	62	80	trend	trend	NOUN
bcpe-4348	62	81	of	of	ADP
bcpe-4348	62	82	mobile	mobile	ADJ
bcpe-4348	62	83	communication	communication	NOUN
bcpe-4348	62	84	technology	technology	NOUN
bcpe-4348	62	85	,	,	PUNCT
bcpe-4348	62	86	so	so	SCONJ
bcpe-4348	62	87	as	as	SCONJ
bcpe-4348	62	88	to	to	PART
bcpe-4348	62	89	open	open	VERB
bcpe-4348	62	90	up	up	ADP
bcpe-4348	62	91	a	a	DET
bcpe-4348	62	92	new	new	ADJ
bcpe-4348	62	93	situation	situation	NOUN
bcpe-4348	62	94	in	in	ADP
bcpe-4348	62	95	which	which	PRON
bcpe-4348	62	96	the	the	DET
bcpe-4348	62	97	communication	communication	NOUN
bcpe-4348	62	98	power	power	NOUN
bcpe-4348	62	99	,	,	PUNCT
bcpe-4348	62	100	influence	influence	NOUN
bcpe-4348	62	101	and	and	CCONJ
bcpe-4348	62	102	competitiveness	competitiveness	NOUN
bcpe-4348	62	103	of	of	ADP
bcpe-4348	62	104	new	new	ADJ
bcpe-4348	62	105	media	medium	NOUN
bcpe-4348	62	106	advertising	advertising	NOUN
bcpe-4348	62	107	itself	itself	PRON
bcpe-4348	62	108	can	can	AUX
bcpe-4348	62	109	be	be	AUX
bcpe-4348	62	110	continuously	continuously	ADV
bcpe-4348	62	111	and	and	CCONJ
bcpe-4348	62	112	steadily	steadily	ADV
bcpe-4348	62	113	improved	improve	VERB
bcpe-4348	62	114	.	.	PUNCT
bcpe-4348	63	1	the	the	DET
bcpe-4348	63	2	new	new	ADJ
bcpe-4348	63	3	situation	situation	NOUN
bcpe-4348	63	4	of	of	ADP
bcpe-4348	63	5	continuous	continuous	ADJ
bcpe-4348	63	6	and	and	CCONJ
bcpe-4348	63	7	stable	stable	ADJ
bcpe-4348	63	8	improvement	improvement	NOUN
bcpe-4348	63	9	of	of	ADP
bcpe-4348	63	10	communication	communication	NOUN
bcpe-4348	63	11	power	power	NOUN
bcpe-4348	63	12	,	,	PUNCT
bcpe-4348	63	13	influence	influence	NOUN
bcpe-4348	63	14	and	and	CCONJ
bcpe-4348	63	15	competitiveness	competitiveness	NOUN
bcpe-4348	63	16	of	of	ADP
bcpe-4348	63	17	new	new	ADJ
bcpe-4348	63	18	media	medium	NOUN
bcpe-4348	63	19	advertising	advertising	NOUN
bcpe-4348	63	20	.	.	PUNCT
bcpe-4348	64	1	acknowledgements	acknowledgement	NOUN
bcpe-4348	64	2	the	the	DET
bcpe-4348	64	3	authors	author	NOUN
bcpe-4348	64	4	gratefully	gratefully	ADV
bcpe-4348	64	5	acknowledge	acknowledge	VERB
bcpe-4348	64	6	the	the	DET
bcpe-4348	64	7	financial	financial	ADJ
bcpe-4348	64	8	support	support	NOUN
bcpe-4348	64	9	from	from	ADP
bcpe-4348	64	10	xxx	xxx	NOUN
bcpe-4348	64	11	funds	fund	NOUN
bcpe-4348	64	12	.	.	PUNCT
bcpe-4348	65	1	references	reference	NOUN
bcpe-4348	65	2	[	[	X
bcpe-4348	65	3	1	1	NUM
bcpe-4348	65	4	]	]	PUNCT
bcpe-4348	65	5	flew	flew	NOUN
bcpe-4348	65	6	,	,	PUNCT
bcpe-4348	65	7	t.	t.	NOUN
bcpe-4348	65	8	new	new	ADJ
bcpe-4348	65	9	media	medium	NOUN
bcpe-4348	65	10	:	:	PUNCT
bcpe-4348	65	11	an	an	DET
bcpe-4348	65	12	introduction	introduction	NOUN
bcpe-4348	65	13	.	.	PUNCT
bcpe-4348	66	1	oxford	oxford	PROPN
bcpe-4348	66	2	university	university	PROPN
bcpe-4348	66	3	press	press	NOUN
bcpe-4348	66	4	,	,	PUNCT
bcpe-4348	66	5	2008	2008	NUM
bcpe-4348	66	6	.	.	PUNCT
bcpe-4348	67	1	[	[	X
bcpe-4348	67	2	2	2	X
bcpe-4348	67	3	]	]	PUNCT
bcpe-4348	67	4	ahmed	ahmed	PROPN
bcpe-4348	67	5	ya	ya	PROPN
bcpe-4348	67	6	,	,	PUNCT
bcpe-4348	67	7	ahmad	ahmad	PROPN
bcpe-4348	67	8	mn	mn	PROPN
bcpe-4348	67	9	,	,	PUNCT
bcpe-4348	67	10	ahmad	ahmad	PROPN
bcpe-4348	67	11	n	n	PRON
bcpe-4348	67	12	,	,	PUNCT
bcpe-4348	67	13	zakaria	zakaria	PROPN
bcpe-4348	67	14	nh	nh	PROPN
bcpe-4348	67	15	.	.	PROPN
bcpe-4348	67	16	social	social	ADJ
bcpe-4348	67	17	media	medium	NOUN
bcpe-4348	67	18	for	for	ADP
bcpe-4348	67	19	knowledge	knowledge	NOUN
bcpe-4348	67	20	-	-	PUNCT
bcpe-4348	67	21	sharing	sharing	NOUN
bcpe-4348	67	22	:	:	PUNCT
bcpe-4348	67	23	a	a	DET
bcpe-4348	67	24	systematic	systematic	ADJ
bcpe-4348	67	25	literature	literature	NOUN
bcpe-4348	67	26	review	review	NOUN
bcpe-4348	67	27	.	.	PUNCT
bcpe-4348	68	1	telematics	telematic	NOUN
bcpe-4348	68	2	and	and	CCONJ
bcpe-4348	68	3	informatics	informatic	NOUN
bcpe-4348	68	4	,	,	PUNCT
bcpe-4348	68	5	2019	2019	NUM
bcpe-4348	68	6	,	,	PUNCT
bcpe-4348	68	7	37	37	NUM
bcpe-4348	68	8	:	:	SYM
bcpe-4348	68	9	72	72	NUM
bcpe-4348	68	10	-	-	SYM
bcpe-4348	68	11	112	112	NUM
bcpe-4348	68	12	.	.	PUNCT
bcpe-4348	69	1	[	[	X
bcpe-4348	69	2	3	3	X
bcpe-4348	69	3	]	]	X
bcpe-4348	69	4	pan	pan	PROPN
bcpe-4348	69	5	zhongdang	zhongdang	PROPN
bcpe-4348	69	6	,	,	PUNCT
bcpe-4348	69	7	liu	liu	PROPN
bcpe-4348	69	8	yusi	yusi	PROPN
bcpe-4348	69	9	.	.	PUNCT
bcpe-4348	70	1	"	"	PUNCT
bcpe-4348	70	2	what	what	PRON
bcpe-4348	70	3	is	be	AUX
bcpe-4348	70	4	"	"	PUNCT
bcpe-4348	70	5	new	new	ADJ
bcpe-4348	70	6	"	"	PUNCT
bcpe-4348	70	7	?	?	PUNCT
bcpe-4348	71	1	the	the	DET
bcpe-4348	71	2	power	power	NOUN
bcpe-4348	71	3	trap	trap	NOUN
bcpe-4348	71	4	in	in	ADP
bcpe-4348	71	5	"	"	PUNCT
bcpe-4348	71	6	new	new	ADJ
bcpe-4348	71	7	media	medium	NOUN
bcpe-4348	71	8	"	"	PUNCT
bcpe-4348	71	9	discourse	discourse	NOUN
bcpe-4348	71	10	and	and	CCONJ
bcpe-4348	71	11	researchers	researcher	NOUN
bcpe-4348	71	12	'	'	PART
bcpe-4348	71	13	theoretical	theoretical	ADJ
bcpe-4348	71	14	self	self	NOUN
bcpe-4348	71	15	-	-	PUNCT
bcpe-4348	71	16	reflection	reflection	NOUN
bcpe-4348	71	17	an	an	DET
bcpe-4348	71	18	interview	interview	NOUN
bcpe-4348	71	19	with	with	ADP
bcpe-4348	71	20	professor	professor	PROPN
bcpe-4348	71	21	pan	pan	PROPN
bcpe-4348	71	22	zhongdang	zhongdang	PROPN
bcpe-4348	71	23	.	.	PUNCT
bcpe-4348	71	24	"	"	PUNCT
bcpe-4348	72	1	journalism	journalism	NOUN
bcpe-4348	72	2	and	and	CCONJ
bcpe-4348	72	3	communication	communication	NOUN
bcpe-4348	72	4	review	review	NOUN
bcpe-4348	72	5	series	series	NOUN
bcpe-4348	72	6	,	,	PUNCT
bcpe-4348	72	7	2017	2017	NUM
bcpe-4348	72	8	,	,	PUNCT
bcpe-4348	72	9	1	1	NUM
bcpe-4348	72	10	:	:	SYM
bcpe-4348	72	11	2	2	NUM
bcpe-4348	72	12	-	-	SYM
bcpe-4348	72	13	19	19	NUM
bcpe-4348	72	14	.	.	PUNCT
bcpe-4348	73	1	[	[	X
bcpe-4348	73	2	4	4	NUM
bcpe-4348	73	3	]	]	X
bcpe-4348	73	4	hafezieh	hafezieh	ADJ
bcpe-4348	73	5	,	,	PUNCT
bcpe-4348	73	6	najmeh	najmeh	NOUN
bcpe-4348	73	7	,	,	PUNCT
bcpe-4348	73	8	and	and	CCONJ
bcpe-4348	73	9	farjam	farjam	NOUN
bcpe-4348	73	10	eshraghian	eshraghian	ADJ
bcpe-4348	73	11	.	.	PUNCT
bcpe-4348	74	1	"	"	PUNCT
bcpe-4348	74	2	affordance	affordance	ADJ
bcpe-4348	74	3	theory	theory	NOUN
bcpe-4348	74	4	in	in	ADP
bcpe-4348	74	5	social	social	ADJ
bcpe-4348	74	6	media	medium	NOUN
bcpe-4348	74	7	research	research	NOUN
bcpe-4348	74	8	:	:	PUNCT
bcpe-4348	74	9	systematic	systematic	ADJ
bcpe-4348	74	10	review	review	NOUN
bcpe-4348	74	11	and	and	CCONJ
bcpe-4348	74	12	synthesis	synthesis	NOUN
bcpe-4348	74	13	of	of	ADP
bcpe-4348	74	14	the	the	DET
bcpe-4348	74	15	literature	literature	NOUN
bcpe-4348	74	16	.	.	PUNCT
bcpe-4348	74	17	"	"	PUNCT
bcpe-4348	75	1	25th	25th	ADJ
bcpe-4348	75	2	european	european	PROPN
bcpe-4348	75	3	conference	conference	NOUN
bcpe-4348	75	4	on	on	ADP
bcpe-4348	75	5	information	information	NOUN
bcpe-4348	75	6	systems	system	NOUN
bcpe-4348	75	7	(	(	PUNCT
bcpe-4348	75	8	ecis	ecis	PROPN
bcpe-4348	75	9	2017	2017	NUM
bcpe-4348	75	10	)	)	PUNCT
bcpe-4348	75	11	,	,	PUNCT
bcpe-4348	75	12	2017	2017	NUM
bcpe-4348	75	13	.	.	PUNCT
bcpe-4348	76	1	[	[	X
bcpe-4348	76	2	5	5	NUM
bcpe-4348	76	3	]	]	PUNCT
bcpe-4348	76	4	spurgeon	spurgeon	NOUN
bcpe-4348	76	5	,	,	PUNCT
bcpe-4348	76	6	christina	christina	PROPN
bcpe-4348	76	7	.	.	PUNCT
bcpe-4348	76	8	advertising	advertising	NOUN
bcpe-4348	76	9	and	and	CCONJ
bcpe-4348	76	10	new	new	ADJ
bcpe-4348	76	11	media	medium	NOUN
bcpe-4348	76	12	.	.	PUNCT
bcpe-4348	77	1	routledge	routledge	PROPN
bcpe-4348	77	2	,	,	PUNCT
bcpe-4348	77	3	2007	2007	NUM
bcpe-4348	77	4	.	.	PUNCT
bcpe-4348	78	1	[	[	X
bcpe-4348	78	2	6	6	NUM
bcpe-4348	78	3	]	]	X
bcpe-4348	78	4	wu	wu	PROPN
bcpe-4348	78	5	wenying	wenying	PROPN
bcpe-4348	78	6	,	,	PUNCT
bcpe-4348	78	7	zhu	zhu	PROPN
bcpe-4348	78	8	jingde	jingde	PROPN
bcpe-4348	78	9	,	,	PUNCT
bcpe-4348	78	10	liang	liang	PROPN
bcpe-4348	78	11	lu	lu	PROPN
bcpe-4348	78	12	,	,	PUNCT
bcpe-4348	78	13	et	et	PROPN
bcpe-4348	78	14	al	al	PROPN
bcpe-4348	78	15	.	.	PUNCT
bcpe-4348	79	1	a	a	DET
bcpe-4348	79	2	study	study	NOUN
bcpe-4348	79	3	on	on	ADP
bcpe-4348	79	4	the	the	DET
bcpe-4348	79	5	innovative	innovative	ADJ
bcpe-4348	79	6	practice	practice	NOUN
bcpe-4348	79	7	of	of	ADP
bcpe-4348	79	8	new	new	ADJ
bcpe-4348	79	9	media	medium	NOUN
bcpe-4348	79	10	communication	communication	NOUN
bcpe-4348	79	11	of	of	ADP
bcpe-4348	79	12	medical	medical	ADJ
bcpe-4348	79	13	journals	journal	NOUN
bcpe-4348	79	14	from	from	ADP
bcpe-4348	79	15	the	the	DET
bcpe-4348	79	16	perspective	perspective	NOUN
bcpe-4348	79	17	of	of	ADP
bcpe-4348	79	18	media	medium	NOUN
bcpe-4348	79	19	affordance	affordance	NOUN
bcpe-4348	79	20	--	--	PUNCT
bcpe-4348	79	21	a	a	DET
bcpe-4348	79	22	comparative	comparative	ADJ
bcpe-4348	79	23	analysis	analysis	NOUN
bcpe-4348	79	24	based	base	VERB
bcpe-4348	79	25	on	on	ADP
bcpe-4348	79	26	eight	eight	NUM
bcpe-4348	79	27	chinese	chinese	ADJ
bcpe-4348	79	28	and	and	CCONJ
bcpe-4348	79	29	foreign	foreign	PROPN
bcpe-4348	79	30	journals[j	journals[j	PROPN
bcpe-4348	79	31	]	]	PUNCT
bcpe-4348	79	32	.	.	PUNCT
bcpe-4348	80	1	china	china	PROPN
bcpe-4348	80	2	journal	journal	PROPN
bcpe-4348	80	3	of	of	ADP
bcpe-4348	80	4	science	science	NOUN
bcpe-4348	80	5	and	and	CCONJ
bcpe-4348	80	6	technology	technology	NOUN
bcpe-4348	80	7	research	research	NOUN
bcpe-4348	80	8	,	,	PUNCT
bcpe-4348	80	9	2022	2022	NUM
bcpe-4348	80	10	,	,	PUNCT
bcpe-4348	80	11	33(2	33(2	NUM
bcpe-4348	80	12	):	):	PUNCT
bcpe-4348	80	13	200	200	NUM
bcpe-4348	80	14	-	-	SYM
bcpe-4348	80	15	208	208	NUM
bcpe-4348	80	16	.	.	PUNCT