id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
bae-3230	Sckokai, Paolo; Varacca, Alessandro	Product Differentiation and Brand Competition in the Italian Breakfast Cereal Market: a Distance Metric Approach	2012	16	.pdf	application/pdf	7966	294	63	The product j’s sales share (the share of expenditure allocated to product j) in market r, at time t is Wjrt, defined as p q X ( * ) /jrt jrt rt . Let jk cδ and jk Dδ be measures of closeness between products j and k, function of continuous and discrete attributes, respectively.	cache/bae-3230.pdf	txt/bae-3230.txt