id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
brj-24912	Yu, Shulan; Chen, Ruiqi; Xu, Pengcheng; Li, Donglin; Zhang, Lu	How Live-Streaming E-Commerce Shapes Green Furniture Purchase Intentions: A Structural Equation Modeling Approach	2025	24	.pdf	application/pdf	9876	469	39	This enhances understanding of green consumer behavior in live e-commerce and provides valuable guidance for green furniture marketing strategies. By introducing GPUP and ESR as mediating variables, this study contributes to the growing literature that links value perception theory with green consumer behavior.	cache/brj-24912.pdf	txt/brj-24912.txt