id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
csp-494	Muangmee, Chaiyawit; Sawangcharoen, Kanakorn; Pongvatnanusorn, Veerapan; Chaitorn, Thun; Kassakorn, Nuttapon; Saqib, Shahab E.	Exploring the Factors Influencing Tourist Destination Loyalty: A Case Study of Homestay Entrepreneurs in Thailand	2023	16	.pdf	application/pdf	6594	338	39	Accepted 2 November 2023 Published online 27 December 2023 ARTICLE Exploring the Factors Influencing Tourist Destination Loyalty: A Case Study of Homestay Entrepreneurs in Thailand Chaiyawit Muangmee Bansomdejchaopraya Rajabhat University, Bangkok, Thailand Kanakorn Sawangcharoen Bansomdejchaopraya Rajabhat University, Bangkok, Thailand Veerapan Pongvatnanusorn Estate Expert co., Ltd, Bangkok, Thailand Thun Chaitorn Suan Sunandha Rajabhat University, Thailand Nuttapon Kassakorn Bansomdejchaopraya Rajabhat University, Bangkok, Thailand Shahab E. Saqib Government of Khyber Pakhtunkhwa, Pakistan; Chulalongkorn University, Thailand ABSTRACT This research aims to explore the image of the homestay entrepreneurs through service marketing mix, tourist satisfaction, and tourist loyalty toward homestay entrepreneurs and find their tourist destination loyalty model. The results showed that the image of the homestays in Samut Sakhon province, service marketing mix, tourist satisfaction, and tourist loyalty toward homestay entrepreneurs in Samut Sakhon province were mostly at © 2023 Chaiyawit Muangmee, Kanakorn Sawangcharoen, Veerapan Pongvatnanusorn, Thun Chaitorn, Nuttapon Kassakorn, Shahab E. Saqib Chaiyawit.m@bsru.ac.th, uttweb@hotmail.com, veerapanpong@gmail.com, thun.ch@ssru.ac.th, nuttapon.k@bsru.ac.th, shahabmomand@gmail.com https://changing-sp.com/ mailto:Chaiyawit.m@bsru.ac.th mailto:uttweb@hotmail.com mailto:veerapanpong@gmail.com mailto:thun.ch@ssru.ac.th mailto:nuttapon.k@bsru.ac.th mailto:shahabmomand@gmail.com Changing Societies & Personalities, 2023, Vol. 7, No. 4, pp.	cache/csp-494.pdf	txt/csp-494.txt