College and Research Libraries


By R I C H A R D H. BELKNAP 

Research Libraries and Scientific Publishers 

IN W H A T W A Y S can college and research libraries and scientific publishers, as 
typified by the American Chemical Soci-
ety, cooperate to best advantage in our 
common cause—the widest and most 
rapid dissemination of scientific knowl-
edge? This is an extremely complex 
question, and needs far more time for 
adequate discussion than we have at 
this time. Therefore I shall limit my 
remarks to two matters which are of 
major concern to all of us. 

I shall consider first the changes in 
reading and subscription habits which 
are drastically increasing the operating 
costs of libraries and forcing subscrip-
tion prices upward. T h e n I shall com-
ment briefly upon the matter of unre-
stricted reproduction of copyrighted ma-
terial. Finally, by using Chemical Ab-
stracts as a case history, I shall illustrate 
how these two things are affecting crit-
ically the present and future course of 
this publication. 

A phenomenal growth in scientific 
publishing has occurred since World 
War II. Perhaps this is most dramatically 
demonstrated by the growth of Chemical 
Abstracts. In 1947 it published 30,000 
abstracts of papers and in 1958 it pub-
lished more than 95,000. This indicates 
that there has been more than a three-
fold increase in chemical papers pub-
lished in primary journals during that 
period. 

Mr. Belknap is Business Manager, 
American Chemical Society. This paper 
was presented as a talk at the Washing-
ton Conference's meeting of ACRL's Ad-
visory Committee on Cooperation with 
Educational and Professional Organiza-
tions, June 24. 

Mere volume of material has increased 
costs. Inflation has also. Unfortunately 
rising expense has not been accompa-
nied by increased numbers of subscrib-
ers to share the new costs. For example, 
the Journal of the American Chemical 
Society in 1933 had 17,500 subscriptions, 
but in 1958 only 15,600. T h e inevitable 
result has been that each subscriber pays 
much more for this journal than he did 
ten years ago. 

For a number of years both member-
ship and the number of subscriptions to 
Society journals increased, although not 
in parallel, and helped to hold prices 
relatively stable. Now this is no longer 
true. T o a considerable degree the 
growth in library services is responsible 
for the decreases in circulation. Extend-
ed library services make it largely un-
necessary for many scientists to sub-
scribe personally. T h e day of the indi-
vidual extensive private library is nearly 
gone. For example W . Albert Noyes, 
editor of the Journal of the American 
Chemical Society, recalls the day when 
his father's library was the library of the 
chemistry department at the University 
of Illinois. Now that institution has its 
own departmental library paid for from 
university funds. 

Higher prices have driven some sub-
scribers away although member subscrip-
tions to society journals still are remark-
ably cheap. For example a member can 
buy Industrial and Engineering Chemis-
try for only $4.50 and Chemical Ab-
stracts for the fantastically low price of 
$20. What seems to have had a greater 
influence in reducing subscriptions is 
that centralized searching services act 
as an inhibitor on personal subscrip-
tions and on the number of departmen-
tal subscriptions which might be en-

SEPTEMBER 1959 353 



tered. This hurts subscription sales and 
tends toward further increases in sub-
scription prices. Regardless of how many 
persons are served by one copy someone 
must pay original, fixed costs and these 
are high. 

Whether we produce one copy or 
15,000 copies of the Journal of the 
American Chemical Society someone 
must pay the fixed costs of over $245,000 
for editorial production, copy prepara-
tion, and setting the articles in type for 
printing the first copy. As matters now 
stand, you can subscribe to this journal 
for $30, $15.66 of which are fixed costs. 
If all our member subscribers were lost, 
however, this journal would cost you 
$95. If, on the other hand, circulation 
could be doubled, each library sub-
scription would cost only $15 to $20 and 
more than twice as many persons would 
be served. 

W e believe that every scientist should 
subscribe to some scientific or technical 
periodical. Not only does he protect his 
investment in his scientific training but 
his subscription helps to hold costs 
down for all classes of subscribers. W e 
believe that you can help us and your-
selves if you will promote the idea of 
copies for personal use of at least one 
or two journals for every scientist or 
student of science who uses your service. 

Frequently ideas obtained from gen-
eral reading of scientific journals will 
lead to the recognition of the applica-
tion of findings from an apparently un-
related field. Systematic searches by oth-
ers could fail to uncover these nuggets. 

Another library practice which is be-
coming increasingly widespread is the 
custom of more or less unrestricted pho-
tocopying of parts of journals for inter-
office circulation and other use. If car-
ried to a degree which reduces subscrip-
tion orders, the practice will end by 
hurting both of us. 

Certainly there is no objection to the 
making of a single copy of an article 
from a copyrighted publication for in-

clusion in a departmental report. Upon 
request the ACS always has been willing 
to grant such permission. Of late, how-
ever, the practice has grown to the stage 
where we now definitely can point to 
lost subscriptions. Fortunately, both 
your profession and our own are seeking 
a practical way to provide this service 
in a manner equitable for all. One serv-
ice already provided by the ACS is the 
right to reproduce material from CA 
for a fee. 

What perhaps is not understood by 
libraries which engage in this practice 
is the income lost to publishers, not only 
in subscription revenue but in income 
from the sale of back numbers and sin-
gle copies of current issues, income 
which helps to hold down subscription 
prices. 

T h e ACS this year will invest over six 
million dollars in the production and 
distribution of its serial publications. 
Every act—and photocopying is one— 
which serves to decrease circulation to 
our journals has just one effect. Those 
libraries and others which must have the 
journals to exist must somehow pay that 
six million dollars if these journals are 
to continue. That means every subscriber 
pays more than he would if many indi-
viduals subscribed. 

Also, ACS maintains back issue stocks 
of nearly two million numbers. These 
cost us money to produce and they cost 
us money to house. Much of this invest-
ment never will be recovered if libraries 
continue to photocopy for individuals 
and in other cases where back issues 
should be purchased. Our operation 
must break even. Every source of subsi-
diary income of which you deprive us 
increases your subscription expense. 

Let us examine Chemical Abstracts 
in the light of the comments made above. 
This journal is probably more widely 
available and more widely used in tech-
nical libraries than any other scientific 
publication. 

(Continued on page 382) 

354 COLLEGE AND RESEARCH LIBRARIES 



Research Libraries and Scientific Publishers 

(Continued, from page 354) 

Despite the fact that it costs the ACS 
member only $20 per year, member cir-
culation has dropped from 22,675 in 
1949 to 17,301 in 1958. Why? Apparently 
because libraries have made Chemical 
Abstracts and information from Chem-
ical Abstracts so easily available. T h e r e 
is no urgency felt by the individual sci-
entist to subscribe to this publication. 
T h i s is a rather disheartening observa-
tion to make about our members but it 
does seem to be valid. 

W i t h the steady decline in number of 
subscriptions and the increase in mate-
rial published it has become necessary 
to charge more and more for Chemical 
Abstracts. Prices now are $20 to mem-
bers, $80 to colleges and universities, 
and $350 to all others. F o r 1960—and 
you are among the first to know—these 
prices will increase to $32, $150, and 
$570. T h e two higher categories of 
prices are those paid by libraries. 

How could these prices be reduced 
or held stable? From the results of re-
search, for one. T h e ACS already has 
an extensive program in progess. W e 
hope thereby to reduce some expenses 
and add some special services, for a fee. 
By increasing numbers of subscriptions 

is a second way; each subscriber then 
pays less in fixed charges. F i n a l l y — a n d 
strangely enough—by not photocopying 
material from this publication for dis-
tribution unless you pay for the right 
to do so. Based on evidence on hand we 
have calculated that if the material re-
produced from Chemical Abstracts were 
all paid for at the fees we charge for 
this service, and if libraries took advan-
tage of this special service to compile 
bulletins consisting of pertinent ab-
stracts for their own organizations, the 
price of every nonmember subscriber 
could be reduced by $50 to $75 and per-
haps more. Furthermore we believe that 
adoption of this plan would save library 
staffs much of the time now spent in 
making their own abstracts. 

T h e ACS charter sets forth as one of 
the primary objectives of the Society the 
promoting of scientific interest and in-
quiry through its publication program. 
W e want to make our journals as useful 
as possible and also to do all in our 
power to see that they are universally 
available. T o a large extent you are 
agents in providing availability. W e ear-
nestly desire to work with you. 

N e w Periodicals of 1959—Part I 

(Continued from page 368) 

linzona, Switzerland, v.l, no.l, January/-
February 1959. Bimonthly. Fr.18. 

Science Information News. National Science 
Foundation, Washington 25. v . l , n o . l , 
February/March 1959. Bimonthly. $1.25. 

SIAM Review. Society for Industrial and 
Applied Mathematics. Box 7541, Philadel-
phia. v.l, no.l, January 1959. Semiannual. 
$5. 

Technical Education. Evans Brothers, Ltd., 
Montague House, Russell Square, Lon-
don, W C 1. v.l, n o . l , February 1959. Fre-
quency not given. Price not given. 

Technometrics. J . Stuart Hunter, 167 Nas-
sau Street, Princeton, N.J. v.l, no.l. Feb-
ruary 1959. Quarterly. $8. 

Tropical Science. H.M. Stationery Office, 
London, v.l, n o . l , 1959. Quarterly. 26,y. 

,382 COLLEGE AND RESEARCH LIBRARIES