id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
cana-5198	Pranita Sah, Gaurav Bathla, Varinder Singh Rana	Factors Influencing Consumer Behavior towards Fast Food and the Role of Social Media Marketing on Consumers Fast Food Purchase Decision in Delhi NCR	2025	23	.pdf	application/pdf	9250	434	46	Deviation Awareness of fast-food brands 220 1 5 2.96 1.466 Awareness of nutritional content of fast food 220 1 5 3.11 1.330 Awareness of ingredients in fast food 220 1 5 3.09 1.345 Awareness of health risks of fast food 220 1 5 3.29 1.416 Awareness of hygiene standards 220 1 5 3.36 1.422 Communications on Applied Nonlinear Analysis ISSN: 1074-133X Vol 32 No. ICMASD (2025) 1739 https://internationalpubls.com Awareness of calorie count 220 1 5 3.15 1.338 Awareness of marketing strategies of fast food 220 1 5 3.10 1.334 Awareness of discounts/deals/loyalty programs offered by fast food outlets 220 1 5 3.16 1.334 Awareness of promotional campaigns 220 1 5 2.95 1.252 Awareness of packaging and sustainability 220 1 5 3.20 1.304 Awareness of ethical/local sourcing 220 1 5 3.04 1.271 Awareness of consumers rights towards fast food 220 1 5 2.85 1.392 Valid N (listwise) 220 Table no. 6 highlights critical inputs into the perception and knowledge that consumers within Delhi- NCR have related to fast foods, compared across 12 dimensions. Although this gap remains, even in less literate populations or where the alternative may not be so readily accessible, intervention targeting fast food consumers to take informed choices is needed.	cache/cana-5198.pdf	txt/cana-5198.txt