id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ccsj-57	Kwiatkowska - Lubanska, Agata 	Colour as a mass product. Designing of the collection of interior paint colours for the Polish market	2017	5	.pdf	application/pdf	2945	101	47	Designing colour collections for two large Polish companies over several years has allowed me to make certain interesting observations concerning the specific colour preferences of the Polish customer, based on both sales results and the colour trends established by the Polish market, which are often different from the trends of Western Europe. As it has been shown by the research carried out by the Institute of Industrial Design in Warsaw in 2011, the basic reasons for choosing interior colours are as follows: individual colour preferences of consumers (48%), price (18%), colours of other furnishings (15%), family and friends’ advice (8%), designs derived from the interior and architectural magazines (5%), sale special offers (4%), others (2%).	cache/ccsj-57.pdf	txt/ccsj-57.txt