Future Nostalgia? 21st Century Disco
Dancecult: Journal of Electronic Dance Music Culture 13(1): 36–53
ISSN 1947-5403 ©2021 Dancecult http://dj.dancecult.net
http://dx.doi.org/10.12801/1947-5403.2021.13.01.03
Future Nostalgia? 21st Century Disco
William D.J. Rees
The University of Exeter (UK)
Abstract
This article investigates 21st century disco and its nostalgic influences from 1970s
and 1980s dance culture. First, it outlines the article’s argument that contemporary
disco music, whilst being influenced by its musical past, has different meanings in the
present, and that artists are combining past influences with their own innovations.
Second, it explores academic interpretations of nostalgia, and how these relate to
popular culture. Third, it analyses three albums that consciously incorporate 1970s
and 1980s disco aesthetics: Daft Punk’s Random Access Memories (2013), Nile
Rodgers and Chic’s It’s About Time (2018) and Dua Lipa’s Future Nostalgia (2020).
It does this through a combination of analysing different media including artists’
stated intentions in interviews, lyrics and sounds. This opens a discussion of nostalgia
in these albums, exploring what nostalgic feelings, specifically for 1970s and 1980s
disco culture, can tell us about our present. Finally, it contextualises disco culture’s
historical journey to the present.
Keywords: disco, nostalgia, retro, Daft Punk, Chic, Dua Lipa
William D.J. Rees is an MPhil/PhD candidate at The University of Exeter. His interdisciplinary
research explores themes of decadence and subcultures in modern American history. Find his history
writing and podcast here: .
Feature Article
http://dx.doi.org/10.12801/1947-5403.2021.13.01.03
https://willdoeshistory.wordpress.com/
Rees | Future Nostalgia? 21st Century Disco 37
Disco in the 2020s
21st century disco may have similarities to disco records and aesthetics of the past, but
its meanings have changed since the 1970s and 1980s. The music itself, and the cultural
context in which it exists have both changed and remained the same. It no longer displays
the utopian and futuristic aesthetics imagined by 1970s and 1980s disco, but rather, it
explores how we in the present envision that disco culture once imagined the future. What
can the current fascination with this specific retro style tell us about the present? What
function does disco have now?
Disco in the 21st century is not just a cool aesthetic, a signifier stripped of its political
energy. It is more than apolitical escapism, and, as in the 1970s and 1980s, disco today
should not be imagined as apolitical. Alongside its intergenerational appeal, contemporary
writings on disco culture have identified its important role in emancipatory histories,
perhaps most notably those for LGBTQ+ liberation. Many contemporary disco artists
use dance music to assert their stances in identity politics, with Dua Lipa for instance,
highlighting gender inequalities. Nile Rodgers, a veteran of disco culture, has used his
latest Chic material to draw links between difficulties in the past and the present moment.
The utopia of disco aims to be inclusive, inviting people towards non-discriminatory unity.
It is comforting music that helps people during unpredictable times, whether it be the
socioeconomic challenges of the 1970s, the austerity and Trump presidency of the 2010s,
or the COVID-19 pandemic at the start of the 2020s.
Nostalgia is memory, imagined or real, infused with emotion. For Random Access
Memories (2013), rather than relying on samples from past tracks, as they had done in
previous albums, Daft Punk consciously sought to make new music that sounded as though
it could have been from the 1970s and 1980s disco era. As with back-to-basics trends in
rock, such as the shift from 1970s prog rock to punk, or 1980s and 1990s glam rock to
grunge, the use of live instrumentation in disco could be seen as a return to the emotional
core of dance music: the beat and the groove. With this considered, disco has been far from
static in the 21st century. Varied electronic influences can be heard in disco albums such
as Róisín Murphy’s Róisín Machine (2020), Jessie Ware’s What’s Your Pleasure? (2020),
Kylie Minogue’s Disco (2020) and The Weekend’s After Hours (2020). Whether or not the
nostalgic aspects of these albums are considered artistically regressive, it would appear that
disco has appealed to listeners and artists during COVID-19 lockdowns and helped them
cope through unpredictable times. Although historically rooted, it seems that disco is now
as much a part of the present moment as the past. People are creating new disco memories,
and in the process, giving the culture new meanings.
Nostalgia
When considering the continuities between 20th and 21st century disco cultures, “nostalgia”
can be a loaded term. Historically, nostalgia has had pejorative associations. The term was
coined in the medical dissertation of the 17th century Swiss physician Johaness Hofer to
Dancecult 13(1)38
explain the homesickness of Swiss mercenaries (Hofer 1934: 381; Davis 1979: 1). The word
comes from the Greek compound nóstos, meaning homecoming, and álgos, meaning pain.
Hofer suggested that this state of “afflicted imagination” could cause a lack of sleep, physical
weakness, heart palpitations and stupidity (Sprengler 2009: 11-12). Left untreated, he
believed it could result in death. Although Hofer coined the term itself, the general emotion
can also be found in ancient storytelling, such as Homer’s Odyssey and the Bible (Sedikides
et al. 2008: 304). In biological terms, nostalgia seems to be evolutionarily hardwired into
humans, rather than a recent societal construct (Oba et al. 2016: 1070).
In academic circles, much of the negativity attached to the term has continued throughout
history, in which it has primarily been considered as an undesirable psychological condition.
Linguist, Dirk Klopper, has suggested: “the notion that nostalgia is in some way regressive,
whether it relates to a personal or a political history, is a legacy of the hermeneutics of
suspicion” (Klopper 2016: 11). Professor of technology, William C. Kurlinkus, has added
that these negative associations continue into the present: “nostalgia has gotten a pretty
bad rap. At best it’s dismissed as an empty longing for an artificially sweetened past, and at
worst, a propagandistic roadblock that halts progress” (2018: 5). Nostalgia can be thought
of as an obsessive and inescapable longing for the past, perhaps derived from an individual’s
dissatisfaction with their present. In contrast, “retro”, the idea of imitating styles from the
past, perhaps sounds quainter, and thus to those in the culture industry, more marketable.
In popular music studies, hauntology has been an influential framework for approaching
recent cultural fascinations with the past. Hauntology contends that the contemporary
culture industry is excessively nostalgic, recycling retro trends rather than producing
anything new. By extension, this is thought to preclude culture’s transgressive potential.
Writing at the turn of the 2010s, Mark Fisher defined hauntology as “the failure of the
future” (2012: 16). Discussing 2000s popular culture, he reasoned that
Twenty-first-century electronic music had failed to progress beyond what had been
recorded in the 20th century: practically anything produced in the 2000s could have
been recorded in the 1990s. Electronic music had succumbed to its own inertia and
retrospection. (Fisher 2012: 16)
Not only did Fisher believe this lack of imagination to be culturally boring, but further,
that it was a symptom of political stagnation, obscuring society’s capacity to envision
alternatives to the capitalist status quo. In his words, it represented “the acceptance of a
situation in which culture would continue without really changing, and where politics was
reduced to the administration of an already established (capitalist) system” (Fisher 2012:
16). In Retromania, Simon Reynolds suggests that even amongst younger artists, popular
music has become fixated upon “archived memories of yesteryear or retro-rock leeching
off ancient styles” (2011: 420). Like Fisher, Reynolds links this cultural inertia to the
conditions of capitalism, and measures culture by a criterion of radicalism. For Marxists
and socialists, culture is often assessed by its capacity to generate social ruptures, by its
revolutionary, or at least subversive, potential. Nostalgia can seem the opposite of this. Karl
Rees | Future Nostalgia? 21st Century Disco 39
Marx himself, in The Eighteenth Brumaire of Louis Bonaparte (1852), considered nostalgia
to be a superstition that needs to be rejected so that progressive politics of the future can be
brought into being (Klopper 2016: 10).
More recently, some academics across popular music studies, psychology and the
social sciences have challenged perceptions of nostalgia as something inherently negative.
Although it is acknowledged that it can be addictive if excessive, the emerging consensus
amongst psychologists moves nostalgia away from past definitions as a disease of the mind
needing to be cured, instead suggesting that it serves necessary societal and biological
functions. Broadly, it is argued that “it has capacity to improve perceptions of friendship
and social support, nurture sentiments of protection and love, lower anxiety, and prompt
sociable behaviour” (“Nostalgia” 2021). Marc Augé has argued that nostalgia interrupts the
“unconscious fidelity” and “idleness” of routine, allowing for subversive, or at least escapist
potential: “nostalgia comes to undermine the routine, possibly to test it by reintroducing
the idea of the possible into the humdrum daily rounds, otherwise free of problems and
questions” (2016: 79). Sedikides et al have suggested that on a personal level, nostalgia
functions as a response to “dysphoric states such as negative mood and loneliness”, which
“increases self-esteem, fosters social connectedness, and alleviates existential threat” (2008:
304). Similarly, Zhou et al have written that it is a “predominantly (albeit not exclusively)
positive emotion that serves vital psychological functions”, and that “one of these functions
is to facilitate socially beneficial reactions” (2012: 47). They found, for instance, that
nostalgia made people more charitable.
Connecting to the idea of “future nostalgia”, nostalgia is linked not only to the past,
but, in contrast to hauntology, it can be used more productively to evoke past ideas of the
future. Some argue that this allows for radical ways of thinking as it presents past visions
of how society could have alternatively developed. In this way, it has been proposed that
nostalgia can be creatively inspiring for individuals and the collective (Boym 2001: 354;
Badbury 2012; Duncan, Stevens and Sonn 2012). Arguing that nostalgia can be forward
looking, Pickering and Keightley suggest that we should change the way it is understood
as a concept (2006). Wing-Yee Cheung et al have argued that nostalgia has the capacity “to
facilitate perceptions of a more positive future”, and that it “may constitute a catalyst for
linking one’s personal past, present, and future, thus providing a sense of self-continuity”
(2013: 1493). Janelle Lynn Wilson proposes that “nostalgia is not a mere passive longing
for the past, but a potentially dynamic vehicle for (re)envisioning and (re)creating various
pasts and futures” (2015: 490).
This article builds upon interpretations in popular music studies of nostalgia as
potentially invigorating. Creative uses of nostalgia, for instance, have been observed by
Ballam-Cross, who found that chillwave, synthwave, and vaporwave subcultures utilise
nostalgia to creatively rework past popular culture in ways that are meaningful to its younger
participants (2021: 91). Arno van der Hoeven has argued that nostalgia in popular music
culture is important in fostering feelings of belonging, continuity, and identity (2018:
238). Elodie Roy has also found that nostalgia can potentially be creative in allowing artists
Dancecult 13(1)40
to reinterpret popular music’s past in ways that are relevant to them, rather than nostalgia
stagnating any new musical expression (2014: 156).
Daft Punk’s Random Access Memories (2013)
While there were numerous successful disco singles in the 2000s, Daft Punk’s commercially
lucrative and critically acclaimed 2013 album, Random Access Memories, seemed to
reposition disco as a dominant mainstream genre. The title of the album itself hints at
something that is both retrospective and futuristic. Random Access Memories of course,
ends on the word “memories”, but the phrase itself relates to computers. Random-access
memory, or RAM, refers to the process by which computers present data, bringing together
different past “memories” to produce a current sequence. Computers are devices symbolic
of modernity and the future, constantly linking together and presenting bits of the past. In
the album, Daft Punk, both as artists and as their robot personas, are engaged in a similar
process, bringing together elements of past dance music styles.
Alongside younger dance music collaborators, Random Access Memories involved older
disco veterans such as Giorgio Moroder, producer of Donna Summer’s classic Love to Love
You Baby (1975), and Chic’s Nile Rodgers. In promotional interviews, the collaborators
emphasised both the oldness and newness of what Daft Punk were doing. There was a
nostalgic drive to the album, as Todd Edwards put it, “they wanted to pick up this west coast
vibe. . . going back to the time of Fleetwood Mac, The Doobie Brothers. . . The Eagles” (The
Creators Project 2013a). Edwards added that the methods used to achieve this seemingly
backward style were a subversion of modern dance music techniques, where the sound is
largely produced on a computer rather than through live instrumental performances in the
studio. He believed this was “a lost artform”, suggesting that,
There was no going further into this direction that’s been constantly replicated and
imitated and emulated, and so the concept was, they reverse gears, and went back to
a time that no one’s really focusing on, and even just the way they record music. (The
Creators Project 2013a)
Giorgio Moroder expressed similar sentiments:
So, Daft Punk wanted to do something and do it in a way that’s not done by just
pushing a note or a chord. You definitely hear that it’s nice and full, and the drums
and the bass have that warm, that full sound. It’s time to have something new in the
dance world. I love disco or dance anyway, but this is like a step forward. They had to
do something that is different. Still dance, still electronic, but give that human touch
back. (The Creators Project 2013b)
Contemporary music artist, Pharrell Williams, thought that the album represented a back
to basics for dance music, as if to say, “let’s go back to that magical time where music, and
the liveliness of music, is what moved people” (The Creators Project 2013c). He added
that he believed a hubris had taken place in modern dance music: “people lost respect for
Rees | Future Nostalgia? 21st Century Disco 41
the groove”. Chic’s Nile Rodgers summarised the feeling of going back into dance music’s
history to regain the fundamental human connection of the groove: “it’s like they went
back to go forward” (The Creators Project 2013d). Daft Punk’s intentions are summarised
in the title of the album’s opening track, “Give Life Back to Music”.
Disco’s history is apparent throughout the album, via combined processes of
“heritagisation”, continuation and revitalisation (Poirrier 2015: 377). The choice of
collaborators adds to this. Nile Rodgers features in multiple tracks on the album, and he has
been involved with some of disco’s biggest hits throughout the course of the genre’s history.
Besides his work with Chic, his discography includes Sister Sledge’s We Are Family (1979),
Diana Ross’ “I’m Coming Out” (1980), David Bowie’s Let’s Dance (1983), Madonna’s Like a
Virgin (1984) and Duran Duran’s “Notorious” (1986), among others. Elsewhere, the track,
“Giorgio by Moroder”, features Giorgio Moroder giving a spoken biography of his musical
career over electronic instrumentation, and with it, a history of modern dance music’s
inception (Poirrier 2015: 373). Many of the songs he worked on, especially “Love to Love
You Baby”, have been considered seminal in the establishment and early development of
electronic dance music. “Giorgio by Moroder” seems to self-consciously connect an earlier
phase of modern dance music, namely electronic disco and the development of hi-NRG, to
a present and future in which mechanised sounds have become, and seem to be becoming,
ever more prevalent.
As with all Daft Punk music videos, the singles for Random Access Memories take place
in spaces that are liminal, enigmatic and cosmic. Like the reality-distorting experience of
dance music and lights in the discotheque, time itself feels suspended. Collaborator Pharrell
Williams has described Random Access Memories as sounding as if from an alternate reality:
Somewhere outside of the ether that we exist in is a multitude of realms of possibility
and alternate directions, and I think they just went in those libraries and just dusted
off those things. It’s kind of like the mid ‘70s, early ‘80s of a different universe and
dimension, not of this one. (The Creators Project 2013c)
Daft Punk had already been influential in the music industry for their catchy French
house classics, but the success of Random Access Memories, the single “Get Lucky” in
particular, can be seen as a moment in which disco that consciously drew on old aesthetics
gained a newfound popularity. There had been big 21st century disco influenced hits,
such as those from Jamiroquai, Kylie Minogue and Sophie Ellis-Bextor, but “Get Lucky”
not only had resemblances to 1970s and 1980s disco, it was explicitly located within
disco culture. During certain moments of the 2010s, disco re-emerged as the dominant
musical style in the charts.
Disco was not the only mainstream genre that was reproducing 1970s styles. In rock,
Haim’s Something to Tell You (2017) had a warm Fleetwood Mac vibe to it, while The
Arctic Monkeys’ long-term shift towards retro styles has thus far culminated in Tranquility
Base Hotel + Casino (2018), complete with a modernist architecture model on the front
cover. Similarly, The Strokes have increasingly used 1970s sounds and equipment in their
Dancecult 13(1)42
recordings, and a 1970s sci-fi feel can be seen in their video aesthetics for The New Abnormal
(2020). This retro sci-fi style extends to vocalist, Julian Casablancas’ other band, The Voidz,
and he also provided vocals for “Instant Crush” on Random Access Memories. Beyoncé’s
Lemonade (2016) drew from influences across several genres including reggae, hip hop,
soul, blues, and funk, with throwbacks to the 1970s amongst other eras. Childish Gambino’s
“Redbone” (2016), was a 1970s style funk track that went viral online, linking the Black
radicalism of the era to continued inequalities in the present, with its refrain for listeners to
“stay woke”. The revitalisation of disco, however, considering it had once been shunned as a
genre, seemed to many a significant “revival”—as if it had ever really been absent.
Chic’s It’s About Time (2018)
The impact of this ongoing resurgence of disco can be seen in the delayed recognition of Nile
Rodgers’ massive influence on modern popular music, given his involvement, as previously
discussed, with many of the biggest dance hits of the 20th, and thus far, 21st centuries.
Although his band, Chic, has been popular since the 1970s, it was not until the 2010s that
Rodgers became a household name in the music industry, and his eventual ascendance into
the pantheon of pop personifies the acceptance of disco’s continued relevance.
Following the success of Random Access Memories, Nile Rodgers produced new Chic
material which blended the band’s classic sound with collaborations from younger artists
including Cosha, Mura Masa and Vic Mensa. In the album’s first released single, “I’ll Be
There” (2015), Nile Rodgers recounted his personal history of disco and the commercial
success it brought him, alongside throwback samples from previous Chic songs: “life began
for me, when a single DJ dropped the needle on my vinyl (everybody dance)”. The song is
a bridge for Chic, it being their first release since Chic-ism (1992). “I’ll Be There” cast an
appreciative look back on the band’s history, but simultaneously looked forward to new
musical possibilities. It was reflective whilst rejecting stasis: “now I don’t wanna live in the
past, but it’s a nice place to visit. So, if you come along, I’ll be there”. Nile Rodgers could
easily rely upon his discography of hit releases, but as demonstrated by the collaborations
on the album, he had a desire to remain contemporary and relevant, to produce music that
is both “timely and timeless” (Wodtke 2019: 43).
The title of the recent album, It’s About Time (2018), is of course, a joke—it’s the first Chic
album since 1992—but it could also be interpreted more literally, with several of the songs
linking into themes about time. “Till the World Falls” (2018) is about a generalised state of
chaos, alluding to the unpredictability and divisive rhetoric of the Trump presidency in the
2010s. Rodgers has been explicit in saying that disco is his response to the harshness of the
world, having commented in an interview: “things now seem completely out of control. So,
I thought to myself, ‘what if we could bring order to chaos through music?’” (Halls 2018).
Disco is proposed as offering an escapist, more inclusive alternative. As the song states: “the
world has gone mad, we might be safer on the dancefloor” and “we keep dancing, until
the world falls”. In “Boogie All Night”, disco dancing is also presented as restorative in a
Rees | Future Nostalgia? 21st Century Disco 43
challenging world: “I’m hoping it will heal me”. This links back to older themes in Chic’s
music, such as in “Good Times” (1979): “good times, these are the good times. Leave your
cares behind”. Disco is, as the song puts it, “an end to this stress and strife”, suggesting that
all is not well in the world outside the discotheque. The similarities between tracks on It’s
About Time and “Good Times” connects the uncertainty of life in 1970s New York to the
cultural, economic and political turmoil of the 2010s. The politics of disco’s past is relevant
to the present.
Dua Lipa’s Future Nostalgia (2020)
Disco seems nostalgic for many, even for those who did not live through the 1970s. Although
nostalgia has historically been thought of as an individual act of reflection, it is now more
often understood as a collective and intergenerational experience (Kurlinkus 2018: 7). In
this way, it is possible for someone to be nostalgic for times, places and cultures that they
did not directly experience, whether grounded in historical evidence or myths. They may
feel a sense of familiarity with the past through literature or popular culture, including both
period movies and television shows, or those made retrospectively about it (e.g. Second
World War and Wild West movies).
Millennial artist, Dua Lipa, has a relationship with disco nostalgia that is both personal
and intergenerational. In her album, Future Nostalgia (2020), she wanted to emulate the
dance records that she enjoyed in her own youth, tapping into a personal sense of nostalgia.
Intergenerationally, the style of the music and aesthetic of the album fuse many past styles,
but 1970s and 1980s disco is the core focus. It may seem odd that Dua Lipa, an artist in
her mid-twenties, decided explicitly to title her album as nostalgic. Her youth, and the
continued popularity of retro styled disco amongst young audiences, poses questions: what
do millennials have to be nostalgic about, and what is the relevance of particular 20th
century dance music styles?
Younger artists are positively embracing disco, both as nostalgic and fresh. Lipa’s album
title for Future Nostalgia, although a seemingly vague aesthetic idea, taps into questions
about the millennial relationship with 20th century culture. As Kurlinkus suggests, “isn’t
nostalgia, a regressive emotion, the opposite of design, an innovative act?” (2018: 3). Future
Nostalgia is oxymoronic, suggesting a longing for past ideas of the future. A hauntological
interpretation might position such nostalgia as a commercialised phenomenon, lacking any
possibility for radical content. Lipa’s material, I would argue however, does have something
political to say about our society, whether this is considered radical or not. The videos for
the singles on the album largely feature dream like sci-fi settings. “Levitating”, possibly the
most 1970s style disco song, has a video where Lipa gets into a lift which is shooting up into
space, complete with the disco signifiers of roller blading dancers and an LED dancefloor.
This is imitative of past sci-fi aesthetics, but similarly to, and possibly inspired by the
commercial success of Daft Punk’s Random Access Memories, it captures that disco feeling
Dancecult 13(1)44
of time being suspended on the dance floor. As with “Get Lucky”, “Levitating” is a moment
of joy within itself, somewhere between our world and the next.
Future Nostalgia is era hopping in its blend of past aesthetics and genres. As one reviewer
put it: “‘Future Nostalgia’ sounds like three Madonna eras at once” (Gaca 2020). The
pulsating synth sound and video for “Let’s Get Physical Work Out” are a 1980s cliché,
styled as a VHS video with Lipa instructing viewers through a workout routine. The
album cover shows Lipa in a 1950s style pink shirt and gloves, driving a car of the period,
but her misshapen silver earrings look more modern or futuristic (Hahn 2020). Lipa has
explained that she “wanted to make something that felt nostalgic but had something fresh
and futuristic about it too” (Kenneally 2020). She has cited diverse pop inspirations, such
as Gwen Stefani, Madonna, Moloko, Blondie and Outkast. Mixing disco with different
genres is nothing new, but rather a continuation of past practices. 1970s and 1980s disco
tracks were not as rigid a genre as it might be supposed, with tracks such as The Rolling
Stones’ “Miss You” (1978) or The Clash’s “The Magnificent Seven” (1981) being a rock and
disco blend. As with much contemporary electronic music, there is a “stylistic diversity”
combining genres which have historically been marketed as distinct (Charles 2020: 24). In
Future Nostalgia, this includes Italo disco, nu-disco, funk, synth-pop, Euro disco, hi-NRG,
house, techno and R&B. Perhaps in a 21st century Spotify-era kind of way, this album is
influenced by everything at once, as one might track hop between eras in a digital playlist.
The album combines all of these genres, using disco as a unifying style.
The musical styles and aesthetics of disco and its offshoots offer a catchy, colourful and
nostalgic feel, that resonates with audiences in our contemporary moment. This extends
to the physical and digital album of Future Nostalgia. Lipa’s website has successfully sold
the album in formats associated with different music eras, such as audio file, CD and vinyl.
Even pre-orders for the cassette copy, a format that has long been generally considered as
outdated and obsolete in sound quality, have sold out on her website over a year after the
album’s initial release. It is notable that this album, which is a much bigger commercial
hit than Lipa’s debut album, was released during the COVID-19 pandemic, although it
was recorded before this. With many audiences in lockdown and unable to experience new
social relationships, it is possible that nostalgic desires appeal to audiences because they
want new music that is also warm and familiar. If the pandemic has made the world feel
unsafe and unpredictable, disco offers a happy sound with a predictable 4/4 beat. Dance
music albums have thrived, despite the impossibility of social dancing. Perhaps their appeal
includes some longing for past dance floor connections. It has been speculated that many
people responded to the anxiety of COVID-19 lockdowns with simple nostalgic activities,
such as listening to old music, watching past sports games, knitting and baking (Brunk et
al. 2020). Roller blading, long remembered as a quintessentially 1970s pastime, has also
experienced renewed interest, with larger than usual consumer demand for roller skates in
2020 and 2021 (BBC News 2021). This has perhaps been encouraged by their usage in the
music video for Lipa’s popular hit, “Levitating”.
Rees | Future Nostalgia? 21st Century Disco 45
Jon Freeman of Rolling Stone has written of Future Nostalgia’s liberating escapism: “the
future beyond the pandemic is vague at best, but we can momentarily escape the grimness
of the news cycle and the sameness of our surroundings by setting our bodies free at home”
(Freeman 2020). In The Guardian, Alexis Petridis identified similar popular music trends
in 2020, relating the popularity of disco to COVID-19:
The big pop trend was disco revivalism. . . . as a genre, disco is lavishly escapist, but
the best of it invariably comes with a curious undertow of melancholy. It is music that
celebrates the transportive hedonism of the dance floor without ever entirely forgetting
that there is something out there you’re keen to be transported from (Petridis 2020).
Of course, disco and Future Nostalgia may have been popular regardless of COVID-19, but
as disco culture is rooted in togetherness and self-expression on the dancefloor, it would
make sense for it to reflect the desires of societies in lockdown. As Lipa herself has reflected
on the success of her album during this moment, “happiness is something we all deserve and
need in our lives” (Weinberg 2021).
The opening track of the album, “Future Nostalgia”, is a funk-based manifesto for Lipa.
The lyrical music video uses 1970s graphics and camera style, and features Lipa moving
around a modernist building. It is reminiscent of settings in 1970s episodes of Columbo.
Lipa indicates that retro styles are inspirations for the album in declaring she wants a
timeless sound. She wants her music to be new, but also sound as though it could exist as a
past great in the future: “you want a timeless song, I wanna change the game, like modern
architecture, John Lautner coming your way”. Accordingly, the song does not do anything
particularly new, it is more a case of doing past styles well. The song is a self-confident
declaration of her importance: “I know you’re dying trying to figure me out”. Lipa asserts
that she is a self-confident female artist who does not depend on anyone else: “no matter
what you do, I’m gonna get it without ya. I know you ain’t used to a female alpha”.
As Simon Reynolds has noted, there has been a “political turn” in certain strands of
electronic music since the 2010s (Reynolds 2019). Whereas 1970s/1980s disco and house
was more implicit in its underlying political messages, modern dance music tends to be more
explicit when arguing for the rights of women and minority groups. Lipa, in her music, and
from her social platform as a celebrity, has spoken of taking political stances on issues such
as feminism: “I get a lot of backlash for speaking out, but these are things I’m passionate
about - and that’s that” (Savage 2020). Future Nostalgia is not just a self-confident assertion
of individual female identity, but also discusses the collective anxieties and inequalities
experienced by women. “Boys Will be Boys”, a slower and less disco-influenced track on the
album, does not hold back, opening with: “it’s second nature to walk home before the sun
goes down, and put your keys between your knuckles when there’s boys around”. The chorus
comments on the unfairness of girls needing to grow up quickly: “boys will be boys, but girls
will be women”. While tracks like Helen Reddy’s “I Am Woman” (1972) were anthems for
second wave feminism in the 1970s, it is difficult to envision anything as explicit as Lipa’s
lyrics in the charts of that era—although less commercially mainstream female punk bands
Dancecult 13(1)46
were often vocally radical in highlighting gender inequalities. Even Lipa’s feelgood disco
bop of “Don’t Start Now”, assertively commands an ex-boyfriend to stop harassing her:
“don’t show up, don’t come out. Don’t start caring about me now”. The album is styled as
retro, but in tracks such as these it foregrounds a more politically contemporary discussion
of #MeToo era themes. Lipa has said of her album: “I want it to be a soundtrack for young
girls when they get older. I want it to age well” (Levesley 2020). Lipa’s music has nostalgic
influences, but it aspires to influence the future. It seeks to be timeless and to inspire future
generations, to become nostalgic for them just as past music has influenced Future Nostalgia.
Contextualising the Popular Memory of Disco in the 20th and 21st
Centuries
Since the 1970s, nostalgia for disco has changed over time in the mainstream public
consciousness. Until the 1990s, disco had a history of being popularly remembered as a
dated and meaningless music culture (Shapiro 2005: 276). Developing into a commercially
international commercial phenomenon from the early to late 1970s, it is considered
synonymous with that decade. For many Americans, the 1970s have negative associations,
such as with the Watergate scandal, defeat in the Vietnam War, violent domestic political
groups, energy shortages, tense labour relations and a perceived decline in global power
(Borstelmann 2012: 1). During the 1970s, disco was described by critics as individualistic
and commercialised, incapable of any artistic merit (Lawrence 2003: 374). By 1979, the
“disco sucks” movement, encouraged by DJ Steve Dahl, began campaigning against disco
on the radio. There were resentments against it being played instead of rock, in many cases
guided by an underlying homophobia (Gillian 2007: 278). This culminated in Disco
Demolition Night, a baseball game to which Dahl invited people to come and destroy disco
records, which turned into a riot. While the music industry has always fluctuated between
different trends, this event seemed to make disco a toxic brand, and many companies
moved away from it or relabelled “disco” records as different genres (Rodgers 2011: 155).
Disco, and dance music communities more generally, would also be devastated by the aids
epidemic during the 1980s, which disproportionately affected and prompted homophobic
stigma towards one of their core constituents, LGBTQ+ communities.
Despite industry alienation, not everyone turned their backs on dance music, and disco
continued in clubs, often as more of an underground movement. It was foundational for new
genres that would be popular in the 1980s, such as house, techno and Euro disco (Lawrence
2003: 430). Disco was also an important part of the history of minority groups in the US,
particularly for members of the LGBTQ+ community, for many of whom discotheques
were emancipatory spaces for self-expression and meeting with other members of the
community (Echols 2010: 56-57). Themes of tolerance, unity and liberation were featured,
often implicitly, in disco music – a set of utopian ideas that had been passed to it through
1960s psychedelic culture (Lawrence 2003: 10). These influences would arguably become
even more pronounced in disco’s offshoots towards the end of the century, such as in house
tracks like Joe Smooth’s “Promised Land” (1988), and Chuck Roberts’ sermon proclaiming
the emancipatory power of house music, “My House” (1987).
Rees | Future Nostalgia? 21st Century Disco 47
After the 1970s, disco was often seen as commercialised, low-quality music by mainstream
culture. Genres from the same decade, punk and hip-hop, seemed more directly tied to
underground movements and radical politics, and were treated by researchers as such.
Histories of disco, however, were largely neglected. It was only by the 1990s that this began
to change, and many factors may have influenced this. Not only had dance genre offshoots of
disco continued to be popular, but many of them, such as trance, clearly had diverse audiences
and grassroots support. They appeared more radical and authentic than disco had seemed
to the general public in the late 1970s. Furthermore, it is possible that cultural attitudes
had shifted by the 1990s, a shift perhaps influenced by the implicit messages of tolerance
from 1970s disco culture. Perhaps America was more ready to celebrate a genre that, in its
original form, was culturally diverse and embracing of different sexual identities. It may have
also been that just the right amount of time had passed between the 1970s and the 1990s
for people to feel nostalgic about disco. Non-academic books were followed by in-depth
histories in the 1990s and 2000s that revised scholarly perceptions of disco, finding that
while it was commercialised, there was a radical core to disco that brought people together
(see Thornton 1995; Rietveld 1998; Jones and Kantonen 1999; Lawrence 2003; Shapiro
2005 and Echols 2010). Popular culture in the 2000s was also embracing disco to some
extent, with successful singles in the charts such as Spiller’s “Groovejet (If This Ain’t Love)”
(2000), Sophie Ellis-Bextor’s “Murder on the Dancefloor” (2001), Kylie Minogue’s “Can’t
Get You Out of My Head” (2001), and Justin Timberlake’s “Rock Your Body” (2003). It
would also be influential in the sounds of upcoming bands, such as LCD Soundsystem.
Disco would become even more commercially and culturally popular in the 2010s, and
this trend has continued, so far, into the 2020s. It had year-dominating hits such as Daft
Punk’s “Get Lucky” (2013) and Mark Ronson and Bruno Mars’ “Uptown Funk” (2014).
Besides being a naturally catchy and accessible genre, it is generally perceived as fun and
inclusive, sharing affinities with the identity politics of many millennials and zoomers
(generation z), for whom minority rights and gender equality have gained a new political
urgency (Fisher 2017). As this article has examined, there is a utopian element to disco music,
and this links in with how people in the 21st century remember the utopian imaginings of
the 1970s. The titles of commercially successful disco albums, Daft Punk’s Random Access
Memories (2013) and Dua Lipa’s Future Nostalgia (2020), seem to acknowledge this. Disco’s
optimistic sound gives hope to many listeners in the present, providing inspiration for their
struggles to create a different future.
Conclusion
As posed at the start of this article, what function does disco have now? This paper has
reviewed three recent disco albums, finding that nostalgic influences have not necessarily
stagnated disco culture. Rather, they have been utilised alongside present day influences,
and this article has explored how contemporary political attitudes and musical styles have
been incorporated into disco. These give disco culture new meanings in the present, without
divorcing it from its historic legacy. As the section contextualising disco’s journey from
Dancecult 13(1)48
the 1970s to the present elucidates, new meanings and interpretations of disco culture are
affected by how we interpret its past. As with all history, it is used in ways that are meaningful
to us in the present. For Daft Punk, that was a desire to return to a less mechanical recording
process, with more live instrumentation. For Nile Rodgers, disco links present and past,
offering hope in troubled times. For Dua Lipa, disco can legitimate feelings of happiness, as
well as social activism, influencing the future for the better.
Disco may not seem as different as it did in the 1970s. As with rock or hip-hop, it cannot
be born again, but it is still able to make us feel something. It is joy for times of elation, and
consolation for when it seems the world, or we as individuals, fall. In line with the ethos
of disco: if it feels good, we should use it. Disco is said to have had many “revivals” since
the 1970s, but this assumes it ever died. Rather than being a retro fad, disco has proven an
endurable sound that over half a century after its inception is dominating the charts once
again. 21st century disco needs to be thought of as less of an imitation of a past culture, and
more as its lively continuation and development.
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https://www.discogs.com/Justin-Timberlake-Rock-Your-Body/master/90837
https://www.discogs.com/Jessie-Ware-Whats-Your-Pleasure/master/1762210
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