id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
absel-2036	Day, Ralph L.	A Sales Management Simulation for the PC: An Integrative Tool for Sales Management Courses	1986	3	.pdf	application/pdf	3657	133	38	ABSTRACT A simulation game serves as a means for integrating the context of sales management courses. A good example in the sales context is the use of a variety of role-playing exercises in which sales trainees or students in sales management courses may play the roles of both sales reps and purchasing professionals, as a means of increasing one’s understanding of the buying and selling process.	cache/absel-2036.pdf	txt/absel-2036.txt