id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
absel-2516	Lambert, David R.	On Compensatory Demand Functions in Marketing Simulations	1980	3	.pdf	application/pdf	2745	102	31	Of this group, all but one featured a compensatory demand function.3 MARKETING REALITY AS TRANSLATEE BY COMPENSATORY DEMAND FUNCTIONS Considering the nature of compensatory demand functions, it is evident that the marketplace impact of a given set of tactical decisions will be profoundly affected by the fact that these functions, by design, freely permit tactical element trade-offs to be made. Of the seven simulations examined for this paper which have compensatory demand functions, all bit one have interactive compensatory formulations.	cache/absel-2516.pdf	txt/absel-2516.txt