id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
absel-2835	Cort, Stanton G.; Dominguez, Luis V.	Mode I Stores, Inc.: Computer Supported Cases on the Marketing Research and Problem Solving Process	1975	9	.pdf	application/pdf	3538	175	51	Research problems are balanced with nonresearchable issues. As Kotler phrases it, “what is needed [to gain greater acceptance of marketing research] is a gradual education about each other’s needs and capabilities.”	cache/absel-2835.pdf	txt/absel-2835.txt