id	sid	tid	token	lemma	pos
absel-1219	1	1	an	an	DET
absel-1219	1	2	analytical	analytical	ADJ
absel-1219	1	3	advertising	advertising	NOUN
absel-1219	1	4	model	model	NOUN
absel-1219	1	5	approach	approach	NOUN
absel-1219	1	6	to	to	ADP
absel-1219	1	7	the	the	DET
absel-1219	1	8	determination	determination	NOUN
absel-1219	1	9	of	of	ADP
absel-1219	1	10	market	market	NOUN
absel-1219	1	11	demand	demand	NOUN
absel-1219	1	12	developments	development	NOUN
absel-1219	1	13	in	in	ADP
absel-1219	1	14	business	business	NOUN
absel-1219	1	15	simulation	simulation	NOUN
absel-1219	1	16	&	&	CCONJ
absel-1219	1	17	experiential	experiential	ADJ
absel-1219	1	18	exercises	exercise	NOUN
absel-1219	1	19	,	,	PUNCT
absel-1219	1	20	volume	volume	NOUN
absel-1219	1	21	22	22	NUM
absel-1219	1	22	,	,	PUNCT
absel-1219	1	23	1995	1995	NUM
absel-1219	1	24	88	88	NUM
absel-1219	1	25	an	an	DET
absel-1219	1	26	analytical	analytical	ADJ
absel-1219	1	27	advertising	advertising	NOUN
absel-1219	1	28	model	model	NOUN
absel-1219	1	29	approach	approach	NOUN
absel-1219	1	30	to	to	ADP
absel-1219	1	31	the	the	DET
absel-1219	1	32	determination	determination	NOUN
absel-1219	1	33	of	of	ADP
absel-1219	1	34	market	market	NOUN
absel-1219	1	35	demand	demand	NOUN
absel-1219	1	36	kenneth	kenneth	PROPN
absel-1219	1	37	r.	r.	PROPN
absel-1219	1	38	goosen	goosen	PROPN
absel-1219	1	39	,	,	PUNCT
absel-1219	1	40	university	university	PROPN
absel-1219	1	41	of	of	ADP
absel-1219	1	42	arkansas	arkansas	PROPN
absel-1219	1	43	at	at	ADP
absel-1219	1	44	little	little	ADJ
absel-1219	1	45	rock	rock	NOUN
absel-1219	1	46	abstract	abstract	NOUN
absel-1219	1	47	the	the	DET
absel-1219	1	48	dynamic	dynamic	ADJ
absel-1219	1	49	nature	nature	NOUN
absel-1219	1	50	of	of	ADP
absel-1219	1	51	decision	decision	NOUN
absel-1219	1	52	-	-	PUNCT
absel-1219	1	53	making	making	NOUN
absel-1219	1	54	in	in	ADP
absel-1219	1	55	business	business	NOUN
absel-1219	1	56	enterprise	enterprise	NOUN
absel-1219	1	57	simulations	simulation	NOUN
absel-1219	1	58	depends	depend	VERB
absel-1219	1	59	on	on	ADP
absel-1219	1	60	the	the	DET
absel-1219	1	61	computation	computation	NOUN
absel-1219	1	62	of	of	ADP
absel-1219	1	63	aggregate	aggregate	ADJ
absel-1219	1	64	market	market	NOUN
absel-1219	1	65	demand	demand	NOUN
absel-1219	1	66	.	.	PUNCT
absel-1219	2	1	the	the	DET
absel-1219	2	2	aggregate	aggregate	ADJ
absel-1219	2	3	demand	demand	NOUN
absel-1219	2	4	models	model	NOUN
absel-1219	2	5	in	in	ADP
absel-1219	2	6	simulations	simulation	NOUN
absel-1219	2	7	are	be	AUX
absel-1219	2	8	essentially	essentially	ADV
absel-1219	2	9	based	base	VERB
absel-1219	2	10	on	on	ADP
absel-1219	2	11	the	the	DET
absel-1219	2	12	economic	economic	ADJ
absel-1219	2	13	model	model	NOUN
absel-1219	2	14	of	of	ADP
absel-1219	2	15	an	an	DET
absel-1219	2	16	oligopoly	oligopoly	ADJ
absel-1219	2	17	industry	industry	NOUN
absel-1219	2	18	.	.	PUNCT
absel-1219	3	1	despite	despite	SCONJ
absel-1219	3	2	the	the	DET
absel-1219	3	3	mathematical	mathematical	ADJ
absel-1219	3	4	rigor	rigor	NOUN
absel-1219	3	5	in	in	ADP
absel-1219	3	6	which	which	PRON
absel-1219	3	7	the	the	DET
absel-1219	3	8	models	model	NOUN
absel-1219	3	9	of	of	ADP
absel-1219	3	10	market	market	NOUN
absel-1219	3	11	demand	demand	NOUN
absel-1219	3	12	are	be	AUX
absel-1219	3	13	incorporated	incorporate	VERB
absel-1219	3	14	in	in	ADP
absel-1219	3	15	business	business	NOUN
absel-1219	3	16	simulations	simulation	NOUN
absel-1219	3	17	,	,	PUNCT
absel-1219	3	18	these	these	DET
absel-1219	3	19	models	model	NOUN
absel-1219	3	20	in	in	ADP
absel-1219	3	21	many	many	ADJ
absel-1219	3	22	aspects	aspect	NOUN
absel-1219	3	23	are	be	AUX
absel-1219	3	24	gross	gross	ADJ
absel-1219	3	25	over	over	ADP
absel-1219	3	26	simplifications	simplification	NOUN
absel-1219	3	27	of	of	ADP
absel-1219	3	28	the	the	DET
absel-1219	3	29	real	real	ADJ
absel-1219	3	30	world	world	NOUN
absel-1219	3	31	.	.	PUNCT
absel-1219	4	1	the	the	DET
absel-1219	4	2	major	major	ADJ
absel-1219	4	3	weakness	weakness	NOUN
absel-1219	4	4	of	of	ADP
absel-1219	4	5	the	the	DET
absel-1219	4	6	aggregate	aggregate	ADJ
absel-1219	4	7	market	market	NOUN
absel-1219	4	8	demand	demand	NOUN
absel-1219	4	9	model	model	NOUN
absel-1219	4	10	in	in	ADP
absel-1219	4	11	business	business	NOUN
absel-1219	4	12	enterprise	enterprise	NOUN
absel-1219	4	13	simulations	simulation	NOUN
absel-1219	4	14	is	be	AUX
absel-1219	4	15	the	the	DET
absel-1219	4	16	simplistic	simplistic	ADJ
absel-1219	4	17	treatment	treatment	NOUN
absel-1219	4	18	of	of	ADP
absel-1219	4	19	the	the	DET
absel-1219	4	20	advertising	advertising	NOUN
absel-1219	4	21	decision	decision	NOUN
absel-1219	4	22	.	.	PUNCT
absel-1219	5	1	this	this	DET
absel-1219	5	2	paper	paper	NOUN
absel-1219	5	3	presents	present	VERB
absel-1219	5	4	a	a	DET
absel-1219	5	5	proposed	propose	VERB
absel-1219	5	6	demand	demand	NOUN
absel-1219	5	7	model	model	NOUN
absel-1219	5	8	,	,	PUNCT
absel-1219	5	9	which	which	PRON
absel-1219	5	10	places	place	VERB
absel-1219	5	11	primary	primary	ADJ
absel-1219	5	12	importance	importance	NOUN
absel-1219	5	13	on	on	ADP
absel-1219	5	14	marketing	marketing	NOUN
absel-1219	5	15	concepts	concept	NOUN
absel-1219	5	16	.	.	PUNCT
absel-1219	6	1	introduction	introduction	NOUN
absel-1219	6	2	advertising	advertising	NOUN
absel-1219	6	3	in	in	ADP
absel-1219	6	4	microeconomic	microeconomic	ADJ
absel-1219	6	5	models	model	NOUN
absel-1219	6	6	is	be	AUX
absel-1219	6	7	treated	treat	VERB
absel-1219	6	8	as	as	ADP
absel-1219	6	9	a	a	DET
absel-1219	6	10	parameter	parameter	NOUN
absel-1219	6	11	that	that	PRON
absel-1219	6	12	causes	cause	VERB
absel-1219	6	13	a	a	DET
absel-1219	6	14	shift	shift	NOUN
absel-1219	6	15	in	in	ADP
absel-1219	6	16	the	the	DET
absel-1219	6	17	demand	demand	NOUN
absel-1219	6	18	curve	curve	NOUN
absel-1219	6	19	.	.	PUNCT
absel-1219	7	1	consequently	consequently	ADV
absel-1219	7	2	,	,	PUNCT
absel-1219	7	3	this	this	DET
absel-1219	7	4	same	same	ADJ
absel-1219	7	5	limited	limited	ADJ
absel-1219	7	6	viewpoint	viewpoint	NOUN
absel-1219	7	7	generally	generally	ADV
absel-1219	7	8	prevails	prevail	VERB
absel-1219	7	9	in	in	ADP
absel-1219	7	10	business	business	NOUN
absel-1219	7	11	enterprise	enterprise	NOUN
absel-1219	7	12	simulations	simulation	NOUN
absel-1219	7	13	.	.	PUNCT
absel-1219	8	1	the	the	DET
absel-1219	8	2	inadequate	inadequate	ADJ
absel-1219	8	3	modeling	modeling	NOUN
absel-1219	8	4	of	of	ADP
absel-1219	8	5	the	the	DET
absel-1219	8	6	advertising	advertising	NOUN
absel-1219	8	7	variable	variable	NOUN
absel-1219	8	8	diminishes	diminish	VERB
absel-1219	8	9	the	the	DET
absel-1219	8	10	perception	perception	NOUN
absel-1219	8	11	of	of	ADP
absel-1219	8	12	simulation	simulation	NOUN
absel-1219	8	13	realism	realism	NOUN
absel-1219	8	14	.	.	PUNCT
absel-1219	9	1	this	this	DET
absel-1219	9	2	lack	lack	NOUN
absel-1219	9	3	of	of	ADP
absel-1219	9	4	a	a	DET
absel-1219	9	5	realistic	realistic	ADJ
absel-1219	9	6	advertising	advertising	NOUN
absel-1219	9	7	model	model	NOUN
absel-1219	9	8	in	in	ADP
absel-1219	9	9	simulations	simulation	NOUN
absel-1219	9	10	has	have	AUX
absel-1219	9	11	been	be	AUX
absel-1219	9	12	noted	note	VERB
absel-1219	9	13	several	several	ADJ
absel-1219	9	14	times	time	NOUN
absel-1219	9	15	in	in	ADP
absel-1219	9	16	simulation	simulation	NOUN
absel-1219	9	17	literature	literature	NOUN
absel-1219	9	18	.	.	PUNCT
absel-1219	10	1	in	in	ADP
absel-1219	10	2	a	a	DET
absel-1219	10	3	paper	paper	NOUN
absel-1219	10	4	in	in	ADP
absel-1219	10	5	which	which	PRON
absel-1219	10	6	he	he	PRON
absel-1219	10	7	argued	argue	VERB
absel-1219	10	8	for	for	ADP
absel-1219	10	9	noncompensatory	noncompensatory	ADJ
absel-1219	10	10	demand	demand	NOUN
absel-1219	10	11	functions	function	NOUN
absel-1219	10	12	lambert	lambert	PROPN
absel-1219	10	13	(	(	PUNCT
absel-1219	10	14	1979	1979	NUM
absel-1219	10	15	)	)	PUNCT
absel-1219	10	16	stated	state	VERB
absel-1219	10	17	:	:	PUNCT
absel-1219	10	18	while	while	SCONJ
absel-1219	10	19	the	the	DET
absel-1219	10	20	lack	lack	NOUN
absel-1219	10	21	of	of	ADP
absel-1219	10	22	a	a	DET
absel-1219	10	23	comprehensive	comprehensive	ADJ
absel-1219	10	24	theory	theory	NOUN
absel-1219	10	25	of	of	ADP
absel-1219	10	26	the	the	DET
absel-1219	10	27	behavior	behavior	NOUN
absel-1219	10	28	of	of	ADP
absel-1219	10	29	sales	sale	NOUN
absel-1219	10	30	in	in	ADP
absel-1219	10	31	response	response	NOUN
absel-1219	10	32	to	to	ADP
absel-1219	10	33	marketing	marketing	NOUN
absel-1219	10	34	tactics	tactic	NOUN
absel-1219	10	35	is	be	AUX
absel-1219	10	36	a	a	DET
absel-1219	10	37	handicap	handicap	NOUN
absel-1219	10	38	,	,	PUNCT
absel-1219	10	39	still	still	ADV
absel-1219	10	40	every	every	DET
absel-1219	10	41	effort	effort	NOUN
absel-1219	10	42	must	must	AUX
absel-1219	10	43	be	be	AUX
absel-1219	10	44	made	make	VERB
absel-1219	10	45	in	in	ADP
absel-1219	10	46	designing	design	VERB
absel-1219	10	47	these	these	DET
absel-1219	10	48	simulations	simulation	NOUN
absel-1219	10	49	to	to	PART
absel-1219	10	50	insure	insure	VERB
absel-1219	10	51	that	that	SCONJ
absel-1219	10	52	sales	sale	NOUN
absel-1219	10	53	behavior	behavior	NOUN
absel-1219	10	54	at	at	ADP
absel-1219	10	55	least	least	ADJ
absel-1219	10	56	appears	appear	VERB
absel-1219	10	57	plausible	plausible	ADJ
absel-1219	10	58	.	.	PUNCT
absel-1219	11	1	more	more	ADV
absel-1219	11	2	recently	recently	ADV
absel-1219	11	3	,	,	PUNCT
absel-1219	11	4	carvalho	carvalho	PROPN
absel-1219	11	5	(	(	PUNCT
absel-1219	11	6	1993	1993	NUM
absel-1219	11	7	)	)	PUNCT
absel-1219	11	8	pointed	point	VERB
absel-1219	11	9	out	out	ADP
absel-1219	11	10	the	the	DET
absel-1219	11	11	inadequate	inadequate	ADJ
absel-1219	11	12	treatment	treatment	NOUN
absel-1219	11	13	of	of	ADP
absel-1219	11	14	advertising	advertising	NOUN
absel-1219	11	15	in	in	ADP
absel-1219	11	16	simulations	simulation	NOUN
absel-1219	11	17	:	:	PUNCT
absel-1219	11	18	market	market	NOUN
absel-1219	11	19	demand	demand	NOUN
absel-1219	11	20	functions	function	NOUN
absel-1219	11	21	do	do	AUX
absel-1219	11	22	not	not	PART
absel-1219	11	23	model	model	VERB
absel-1219	11	24	individuals	individual	NOUN
absel-1219	11	25	’	'	PUNCT
absel-1219	11	26	purchase	purchase	NOUN
absel-1219	11	27	decision	decision	NOUN
absel-1219	11	28	processes	process	NOUN
absel-1219	11	29	;	;	PUNCT
absel-1219	11	30	they	they	PRON
absel-1219	11	31	model	model	VERB
absel-1219	11	32	a	a	DET
absel-1219	11	33	condition	condition	NOUN
absel-1219	11	34	or	or	CCONJ
absel-1219	11	35	state	state	NOUN
absel-1219	11	36	of	of	ADP
absel-1219	11	37	affairs	affair	NOUN
absel-1219	11	38	in	in	ADP
absel-1219	11	39	the	the	DET
absel-1219	11	40	market	market	NOUN
absel-1219	11	41	.	.	PUNCT
absel-1219	12	1	a	a	DET
absel-1219	12	2	market	market	NOUN
absel-1219	12	3	demand	demand	NOUN
absel-1219	12	4	function	function	NOUN
absel-1219	12	5	indicates	indicate	VERB
absel-1219	12	6	the	the	DET
absel-1219	12	7	quantity	quantity	NOUN
absel-1219	12	8	that	that	PRON
absel-1219	12	9	will	will	AUX
absel-1219	12	10	be	be	AUX
absel-1219	12	11	purchased	purchase	VERB
absel-1219	12	12	at	at	ADP
absel-1219	12	13	each	each	DET
absel-1219	12	14	price	price	NOUN
absel-1219	12	15	by	by	ADP
absel-1219	12	16	all	all	DET
absel-1219	12	17	people	people	NOUN
absel-1219	12	18	in	in	ADP
absel-1219	12	19	the	the	DET
absel-1219	12	20	market	market	NOUN
absel-1219	12	21	.	.	PUNCT
absel-1219	13	1	the	the	DET
absel-1219	13	2	process	process	NOUN
absel-1219	13	3	by	by	ADP
absel-1219	13	4	which	which	PRON
absel-1219	13	5	an	an	DET
absel-1219	13	6	individual	individual	ADJ
absel-1219	13	7	buyer	buyer	NOUN
absel-1219	13	8	arrives	arrive	VERB
absel-1219	13	9	at	at	ADP
absel-1219	13	10	the	the	DET
absel-1219	13	11	decision	decision	NOUN
absel-1219	13	12	to	to	PART
absel-1219	13	13	buy	buy	VERB
absel-1219	13	14	or	or	CCONJ
absel-1219	13	15	not	not	PART
absel-1219	13	16	buy	buy	VERB
absel-1219	13	17	a	a	DET
absel-1219	13	18	particular	particular	ADJ
absel-1219	13	19	product	product	NOUN
absel-1219	13	20	is	be	AUX
absel-1219	13	21	not	not	PART
absel-1219	13	22	modeled	model	VERB
absel-1219	13	23	by	by	ADP
absel-1219	13	24	the	the	DET
absel-1219	13	25	market	market	NOUN
absel-1219	13	26	demand	demand	NOUN
absel-1219	13	27	function	function	NOUN
absel-1219	13	28	.	.	PUNCT
absel-1219	14	1	advertising	advertising	NOUN
absel-1219	14	2	is	be	AUX
absel-1219	14	3	a	a	DET
absel-1219	14	4	far	far	ADV
absel-1219	14	5	more	more	ADV
absel-1219	14	6	complex	complex	ADJ
absel-1219	14	7	variable	variable	NOUN
absel-1219	14	8	than	than	SCONJ
absel-1219	14	9	treated	treat	VERB
absel-1219	14	10	in	in	ADP
absel-1219	14	11	most	most	ADJ
absel-1219	14	12	business	business	NOUN
absel-1219	14	13	enterprise	enterprise	NOUN
absel-1219	14	14	simulations	simulation	NOUN
absel-1219	14	15	.	.	PUNCT
absel-1219	15	1	cannon	cannon	NOUN
absel-1219	15	2	(	(	PUNCT
absel-1219	15	3	1984	1984	NUM
absel-1219	15	4	)	)	PUNCT
absel-1219	15	5	contended	contend	VERB
absel-1219	15	6	that	that	SCONJ
absel-1219	15	7	the	the	DET
absel-1219	15	8	teaching	teaching	NOUN
absel-1219	15	9	of	of	ADP
absel-1219	15	10	advertising	advertising	NOUN
absel-1219	15	11	should	should	AUX
absel-1219	15	12	be	be	AUX
absel-1219	15	13	based	base	VERB
absel-1219	15	14	on	on	ADP
absel-1219	15	15	more	more	ADJ
absel-1219	15	16	theory	theory	NOUN
absel-1219	15	17	:	:	PUNCT
absel-1219	15	18	nevertheless	nevertheless	ADV
absel-1219	15	19	,	,	PUNCT
absel-1219	15	20	with	with	ADP
absel-1219	15	21	the	the	DET
absel-1219	15	22	maturation	maturation	NOUN
absel-1219	15	23	of	of	ADP
absel-1219	15	24	advertising	advertising	NOUN
absel-1219	15	25	as	as	ADP
absel-1219	15	26	a	a	DET
absel-1219	15	27	discipline	discipline	NOUN
absel-1219	15	28	,	,	PUNCT
absel-1219	15	29	many	many	ADJ
absel-1219	15	30	of	of	ADP
absel-1219	15	31	us	we	PRON
absel-1219	15	32	have	have	AUX
absel-1219	15	33	begun	begin	VERB
absel-1219	15	34	to	to	PART
absel-1219	15	35	search	search	VERB
absel-1219	15	36	for	for	ADP
absel-1219	15	37	a	a	DET
absel-1219	15	38	less	less	ADV
absel-1219	15	39	descriptive	descriptive	ADJ
absel-1219	15	40	,	,	PUNCT
absel-1219	15	41	more	more	ADJ
absel-1219	15	42	theory	theory	NOUN
absel-1219	15	43	-	-	PUNCT
absel-1219	15	44	oriented	orient	VERB
absel-1219	15	45	approach	approach	NOUN
absel-1219	15	46	.	.	PUNCT
absel-1219	16	1	we	we	PRON
absel-1219	16	2	would	would	AUX
absel-1219	16	3	like	like	VERB
absel-1219	16	4	our	our	PRON
absel-1219	16	5	courses	course	NOUN
absel-1219	16	6	to	to	PART
absel-1219	16	7	teach	teach	VERB
absel-1219	16	8	students	student	NOUN
absel-1219	16	9	how	how	SCONJ
absel-1219	16	10	to	to	PART
absel-1219	16	11	make	make	VERB
absel-1219	16	12	the	the	DET
absel-1219	16	13	decision	decision	NOUN
absel-1219	16	14	that	that	SCONJ
absel-1219	16	15	older	old	ADJ
absel-1219	16	16	texts	text	NOUN
absel-1219	16	17	simply	simply	ADV
absel-1219	16	18	describe	describe	VERB
absel-1219	16	19	-	-	PUNCT
absel-1219	16	20	how	how	SCONJ
absel-1219	16	21	to	to	PART
absel-1219	16	22	formulate	formulate	VERB
absel-1219	16	23	advertising	advertising	NOUN
absel-1219	16	24	strategy	strategy	NOUN
absel-1219	16	25	,	,	PUNCT
absel-1219	16	26	how	how	SCONJ
absel-1219	16	27	to	to	PART
absel-1219	16	28	make	make	VERB
absel-1219	16	29	media	medium	NOUN
absel-1219	16	30	selection	selection	NOUN
absel-1219	16	31	,	,	PUNCT
absel-1219	16	32	how	how	SCONJ
absel-1219	16	33	to	to	PART
absel-1219	16	34	set	set	VERB
absel-1219	16	35	advertising	advertising	NOUN
absel-1219	16	36	budgets	budget	NOUN
absel-1219	16	37	,	,	PUNCT
absel-1219	16	38	and	and	CCONJ
absel-1219	16	39	so	so	ADV
absel-1219	16	40	forth	forth	ADV
absel-1219	16	41	.	.	PUNCT
absel-1219	17	1	the	the	DET
absel-1219	17	2	implication	implication	NOUN
absel-1219	17	3	of	of	ADP
absel-1219	17	4	cannon	cannon	NOUN
absel-1219	17	5	’s	’s	PART
absel-1219	17	6	comments	comment	NOUN
absel-1219	17	7	regarding	regard	VERB
absel-1219	17	8	simulations	simulation	NOUN
absel-1219	17	9	is	be	AUX
absel-1219	17	10	somewhat	somewhat	ADV
absel-1219	17	11	obvious	obvious	ADJ
absel-1219	17	12	.	.	PUNCT
absel-1219	18	1	advertising	advertising	NOUN
absel-1219	18	2	in	in	ADP
absel-1219	18	3	business	business	NOUN
absel-1219	18	4	simulations	simulation	NOUN
absel-1219	18	5	should	should	AUX
absel-1219	18	6	be	be	AUX
absel-1219	18	7	based	base	VERB
absel-1219	18	8	on	on	ADP
absel-1219	18	9	current	current	ADJ
absel-1219	18	10	marketing	marketing	NOUN
absel-1219	18	11	theory	theory	NOUN
absel-1219	18	12	rather	rather	ADV
absel-1219	18	13	than	than	ADP
absel-1219	18	14	the	the	DET
absel-1219	18	15	early	early	ADJ
absel-1219	18	16	economic	economic	ADJ
absel-1219	18	17	models	model	NOUN
absel-1219	18	18	of	of	ADP
absel-1219	18	19	demand	demand	NOUN
absel-1219	18	20	need	need	VERB
absel-1219	18	21	for	for	ADP
absel-1219	18	22	an	an	DET
absel-1219	18	23	improved	improved	ADJ
absel-1219	18	24	advertising	advertising	NOUN
absel-1219	18	25	model	model	NOUN
absel-1219	18	26	the	the	DET
absel-1219	18	27	need	need	NOUN
absel-1219	18	28	for	for	ADP
absel-1219	18	29	an	an	DET
absel-1219	18	30	improved	improved	ADJ
absel-1219	18	31	model	model	NOUN
absel-1219	18	32	of	of	ADP
absel-1219	18	33	advertising	advertising	NOUN
absel-1219	18	34	as	as	ADP
absel-1219	18	35	one	one	NUM
absel-1219	18	36	determinant	determinant	ADJ
absel-1219	18	37	of	of	ADP
absel-1219	18	38	market	market	NOUN
absel-1219	18	39	demand	demand	NOUN
absel-1219	18	40	is	be	AUX
absel-1219	18	41	evident	evident	ADJ
absel-1219	18	42	when	when	SCONJ
absel-1219	18	43	it	it	PRON
absel-1219	18	44	is	be	AUX
absel-1219	18	45	realized	realize	VERB
absel-1219	18	46	that	that	SCONJ
absel-1219	18	47	current	current	ADJ
absel-1219	18	48	simulations	simulation	NOUN
absel-1219	18	49	still	still	ADV
absel-1219	18	50	adhere	adhere	VERB
absel-1219	18	51	to	to	ADP
absel-1219	18	52	the	the	DET
absel-1219	18	53	simplistic	simplistic	ADJ
absel-1219	18	54	economic	economic	ADJ
absel-1219	18	55	treatment	treatment	NOUN
absel-1219	18	56	of	of	ADP
absel-1219	18	57	advertising	advertising	NOUN
absel-1219	18	58	.	.	PUNCT
absel-1219	19	1	the	the	DET
absel-1219	19	2	aim	aim	NOUN
absel-1219	19	3	of	of	ADP
absel-1219	19	4	advertising	advertising	NOUN
absel-1219	19	5	is	be	AUX
absel-1219	19	6	both	both	PRON
absel-1219	19	7	to	to	PART
absel-1219	19	8	shift	shift	VERB
absel-1219	19	9	to	to	ADP
absel-1219	19	10	the	the	DET
absel-1219	19	11	right	right	NOUN
absel-1219	19	12	the	the	DET
absel-1219	19	13	demand	demand	NOUN
absel-1219	19	14	curve	curve	NOUN
absel-1219	19	15	faced	face	VERB
absel-1219	19	16	by	by	ADP
absel-1219	19	17	the	the	DET
absel-1219	19	18	individual	individual	ADJ
absel-1219	19	19	seller	seller	NOUN
absel-1219	19	20	and	and	CCONJ
absel-1219	19	21	to	to	PART
absel-1219	19	22	make	make	VERB
absel-1219	19	23	it	it	PRON
absel-1219	19	24	less	less	ADV
absel-1219	19	25	elastic	elastic	ADJ
absel-1219	19	26	.	.	PUNCT
absel-1219	19	27	.	.	PUNCT
absel-1219	20	1	.the	.the	PRON
absel-1219	21	1	purpose	purpose	NOUN
absel-1219	21	2	of	of	ADP
absel-1219	21	3	advertising	advertising	NOUN
absel-1219	21	4	is	be	AUX
absel-1219	21	5	not	not	PART
absel-1219	21	6	simply	simply	ADV
absel-1219	21	7	to	to	PART
absel-1219	21	8	attract	attract	VERB
absel-1219	21	9	a	a	DET
absel-1219	21	10	greater	great	ADJ
absel-1219	21	11	buying	buying	NOUN
absel-1219	21	12	public	public	NOUN
absel-1219	21	13	for	for	ADP
absel-1219	21	14	a	a	DET
absel-1219	21	15	product	product	NOUN
absel-1219	21	16	,	,	PUNCT
absel-1219	21	17	but	but	CCONJ
absel-1219	21	18	to	to	PART
absel-1219	21	19	attract	attract	VERB
absel-1219	21	20	consumers	consumer	NOUN
absel-1219	21	21	away	away	ADV
absel-1219	21	22	from	from	ADP
absel-1219	21	23	the	the	DET
absel-1219	21	24	competition	competition	NOUN
absel-1219	21	25	.	.	PUNCT
absel-1219	22	1	(	(	PUNCT
absel-1219	22	2	albrecht	albrecht	PROPN
absel-1219	22	3	,	,	PUNCT
absel-1219	22	4	jr	jr	PROPN
absel-1219	22	5	.	.	PROPN
absel-1219	22	6	,	,	PUNCT
absel-1219	22	7	1974	1974	NUM
absel-1219	22	8	)	)	PUNCT
absel-1219	22	9	the	the	DET
absel-1219	22	10	economic	economic	ADJ
absel-1219	22	11	view	view	NOUN
absel-1219	22	12	that	that	SCONJ
absel-1219	22	13	advertising	advertising	NOUN
absel-1219	22	14	is	be	AUX
absel-1219	22	15	no	no	PRON
absel-1219	22	16	more	more	ADJ
absel-1219	22	17	than	than	ADP
absel-1219	22	18	an	an	DET
absel-1219	22	19	assigned	assign	VERB
absel-1219	22	20	value	value	NOUN
absel-1219	22	21	to	to	ADP
absel-1219	22	22	a	a	DET
absel-1219	22	23	single	single	ADJ
absel-1219	22	24	parameter	parameter	NOUN
absel-1219	22	25	in	in	ADP
absel-1219	22	26	a	a	DET
absel-1219	22	27	demand	demand	NOUN
absel-1219	22	28	equation	equation	NOUN
absel-1219	22	29	undermines	undermine	VERB
absel-1219	22	30	the	the	DET
absel-1219	22	31	real	real	ADJ
absel-1219	22	32	importance	importance	NOUN
absel-1219	22	33	and	and	CCONJ
absel-1219	22	34	complexity	complexity	NOUN
absel-1219	22	35	of	of	ADP
absel-1219	22	36	advertising	advertising	NOUN
absel-1219	22	37	in	in	ADP
absel-1219	22	38	the	the	DET
absel-1219	22	39	decision	decision	NOUN
absel-1219	22	40	-	-	PUNCT
absel-1219	22	41	making	make	VERB
absel-1219	22	42	process	process	NOUN
absel-1219	22	43	.	.	PUNCT
absel-1219	23	1	examples	example	NOUN
absel-1219	23	2	of	of	ADP
absel-1219	23	3	the	the	DET
absel-1219	23	4	standard	standard	ADJ
absel-1219	23	5	treatment	treatment	NOUN
absel-1219	23	6	of	of	ADP
absel-1219	23	7	advertising	advertising	NOUN
absel-1219	23	8	in	in	ADP
absel-1219	23	9	aggregate	aggregate	ADJ
absel-1219	23	10	demand	demand	NOUN
absel-1219	23	11	models	model	NOUN
absel-1219	23	12	can	can	AUX
absel-1219	23	13	be	be	AUX
absel-1219	23	14	found	find	VERB
absel-1219	23	15	in	in	ADP
absel-1219	23	16	two	two	NUM
absel-1219	23	17	articles	article	NOUN
absel-1219	23	18	by	by	ADP
absel-1219	23	19	gold	gold	NOUN
absel-1219	23	20	and	and	CCONJ
absel-1219	23	21	pray	pray	VERB
absel-1219	23	22	(	(	PUNCT
absel-1219	23	23	1982	1982	NUM
absel-1219	23	24	,	,	PUNCT
absel-1219	23	25	1984	1984	NUM
absel-1219	23	26	)	)	PUNCT
absel-1219	23	27	.	.	PUNCT
absel-1219	24	1	they	they	PRON
absel-1219	24	2	defined	define	VERB
absel-1219	24	3	aggregate	aggregate	ADJ
absel-1219	24	4	demand	demand	NOUN
absel-1219	24	5	as	as	ADP
absel-1219	24	6	:	:	PUNCT
absel-1219	24	7	q	q	X
absel-1219	24	8	=	=	PUNCT
absel-1219	24	9	g1	g1	PROPN
absel-1219	24	10	p(g2+g3)pm+(g4	p(g2+g3)pm+(g4	NOUN
absel-1219	24	11	-	-	PUNCT
absel-1219	24	12	g5)mr+(g6	g5)mr+(g6	PROPN
absel-1219	24	13	g7)r	g7)r	NOUN
absel-1219	24	14	.	.	PUNCT
absel-1219	25	1	in	in	ADP
absel-1219	25	2	this	this	DET
absel-1219	25	3	equation	equation	NOUN
absel-1219	25	4	,	,	PUNCT
absel-1219	25	5	advertising	advertising	NOUN
absel-1219	25	6	or	or	CCONJ
absel-1219	25	7	m	m	PROPN
absel-1219	25	8	(	(	PUNCT
absel-1219	25	9	marketing	marketing	NOUN
absel-1219	25	10	expenditures	expenditure	NOUN
absel-1219	25	11	)	)	PUNCT
absel-1219	25	12	is	be	AUX
absel-1219	25	13	simply	simply	ADV
absel-1219	25	14	a	a	DET
absel-1219	25	15	parameter	parameter	NOUN
absel-1219	25	16	in	in	ADP
absel-1219	25	17	the	the	DET
absel-1219	25	18	total	total	ADJ
absel-1219	25	19	equation	equation	NOUN
absel-1219	25	20	.	.	PUNCT
absel-1219	26	1	the	the	DET
absel-1219	26	2	model	model	NOUN
absel-1219	26	3	requires	require	VERB
absel-1219	26	4	no	no	PRON
absel-1219	26	5	more	more	ADJ
absel-1219	26	6	than	than	ADP
absel-1219	26	7	finding	find	VERB
absel-1219	26	8	the	the	DET
absel-1219	26	9	sum	sum	NOUN
absel-1219	26	10	of	of	ADP
absel-1219	26	11	the	the	DET
absel-1219	26	12	advertising	advertising	NOUN
absel-1219	26	13	budgets	budget	NOUN
absel-1219	26	14	of	of	ADP
absel-1219	26	15	the	the	DET
absel-1219	26	16	different	different	ADJ
absel-1219	26	17	firms	firm	NOUN
absel-1219	26	18	in	in	ADP
absel-1219	26	19	the	the	DET
absel-1219	26	20	industry	industry	NOUN
absel-1219	26	21	.	.	PUNCT
absel-1219	27	1	important	important	ADJ
absel-1219	27	2	advertising	advertising	NOUN
absel-1219	27	3	variables	variable	NOUN
absel-1219	27	4	and	and	CCONJ
absel-1219	27	5	parameters	parameter	NOUN
absel-1219	27	6	are	be	AUX
absel-1219	27	7	developments	development	NOUN
absel-1219	27	8	in	in	ADP
absel-1219	27	9	business	business	NOUN
absel-1219	27	10	simulation	simulation	NOUN
absel-1219	27	11	&	&	CCONJ
absel-1219	27	12	experiential	experiential	ADJ
absel-1219	27	13	exercises	exercise	NOUN
absel-1219	27	14	,	,	PUNCT
absel-1219	27	15	volume	volume	NOUN
absel-1219	27	16	22	22	NUM
absel-1219	27	17	,	,	PUNCT
absel-1219	27	18	1995	1995	NUM
absel-1219	27	19	89	89	NUM
absel-1219	27	20	excluded	exclude	VERB
absel-1219	27	21	from	from	ADP
absel-1219	27	22	this	this	DET
absel-1219	27	23	aggregate	aggregate	ADJ
absel-1219	27	24	demand	demand	NOUN
absel-1219	27	25	model	model	NOUN
absel-1219	27	26	.	.	PUNCT
absel-1219	28	1	furthermore	furthermore	ADV
absel-1219	28	2	,	,	PUNCT
absel-1219	28	3	another	another	DET
absel-1219	28	4	basic	basic	ADJ
absel-1219	28	5	problem	problem	NOUN
absel-1219	28	6	with	with	ADP
absel-1219	28	7	the	the	DET
absel-1219	28	8	aggregate	aggregate	ADJ
absel-1219	28	9	demand	demand	NOUN
absel-1219	28	10	model	model	NOUN
absel-1219	28	11	,	,	PUNCT
absel-1219	28	12	as	as	SCONJ
absel-1219	28	13	traditionally	traditionally	ADV
absel-1219	28	14	used	use	VERB
absel-1219	28	15	in	in	ADP
absel-1219	28	16	business	business	NOUN
absel-1219	28	17	simulations	simulation	NOUN
absel-1219	28	18	,	,	PUNCT
absel-1219	28	19	is	be	AUX
absel-1219	28	20	that	that	SCONJ
absel-1219	28	21	when	when	SCONJ
absel-1219	28	22	advertising	advertising	NOUN
absel-1219	28	23	is	be	AUX
absel-1219	28	24	increased	increase	VERB
absel-1219	28	25	it	it	PRON
absel-1219	28	26	is	be	AUX
absel-1219	28	27	not	not	PART
absel-1219	28	28	clear	clear	ADJ
absel-1219	28	29	whether	whether	SCONJ
absel-1219	28	30	the	the	DET
absel-1219	28	31	increase	increase	NOUN
absel-1219	28	32	in	in	ADP
absel-1219	28	33	market	market	NOUN
absel-1219	28	34	demand	demand	NOUN
absel-1219	28	35	is	be	AUX
absel-1219	28	36	the	the	DET
absel-1219	28	37	result	result	NOUN
absel-1219	28	38	of	of	ADP
absel-1219	28	39	more	more	ADJ
absel-1219	28	40	potential	potential	ADJ
absel-1219	28	41	customers	customer	NOUN
absel-1219	28	42	in	in	ADP
absel-1219	28	43	the	the	DET
absel-1219	28	44	market	market	NOUN
absel-1219	28	45	or	or	CCONJ
absel-1219	28	46	because	because	SCONJ
absel-1219	28	47	a	a	DET
absel-1219	28	48	higher	high	ADJ
absel-1219	28	49	percentage	percentage	NOUN
absel-1219	28	50	of	of	ADP
absel-1219	28	51	the	the	DET
absel-1219	28	52	same	same	ADJ
absel-1219	28	53	potential	potential	ADJ
absel-1219	28	54	customers	customer	NOUN
absel-1219	28	55	have	have	AUX
absel-1219	28	56	purchased	purchase	VERB
absel-1219	28	57	.	.	PUNCT
absel-1219	29	1	in	in	ADP
absel-1219	29	2	the	the	DET
absel-1219	29	3	first	first	ADJ
absel-1219	29	4	instance	instance	NOUN
absel-1219	29	5	,	,	PUNCT
absel-1219	29	6	more	more	ADJ
absel-1219	29	7	salesmen	salesman	NOUN
absel-1219	29	8	to	to	PART
absel-1219	29	9	make	make	VERB
absel-1219	29	10	calls	call	NOUN
absel-1219	29	11	would	would	AUX
absel-1219	29	12	be	be	AUX
absel-1219	29	13	required	require	VERB
absel-1219	29	14	;	;	PUNCT
absel-1219	29	15	and	and	CCONJ
absel-1219	29	16	in	in	ADP
absel-1219	29	17	the	the	DET
absel-1219	29	18	second	second	ADJ
absel-1219	29	19	instance	instance	NOUN
absel-1219	29	20	,	,	PUNCT
absel-1219	29	21	an	an	DET
absel-1219	29	22	increase	increase	NOUN
absel-1219	29	23	in	in	ADP
absel-1219	29	24	the	the	DET
absel-1219	29	25	sales	sale	NOUN
absel-1219	29	26	-	-	PUNCT
absel-1219	29	27	calls	call	NOUN
absel-1219	29	28	ratio	ratio	NOUN
absel-1219	29	29	is	be	AUX
absel-1219	29	30	implied	imply	VERB
absel-1219	29	31	.	.	PUNCT
absel-1219	30	1	also	also	ADV
absel-1219	30	2	,	,	PUNCT
absel-1219	30	3	it	it	PRON
absel-1219	30	4	is	be	AUX
absel-1219	30	5	not	not	PART
absel-1219	30	6	clear	clear	ADJ
absel-1219	30	7	whether	whether	SCONJ
absel-1219	30	8	all	all	DET
absel-1219	30	9	customers	customer	NOUN
absel-1219	30	10	in	in	ADP
absel-1219	30	11	the	the	DET
absel-1219	30	12	market	market	NOUN
absel-1219	30	13	are	be	AUX
absel-1219	30	14	buying	buy	VERB
absel-1219	30	15	,	,	PUNCT
absel-1219	30	16	and	and	CCONJ
absel-1219	30	17	if	if	SCONJ
absel-1219	30	18	so	so	ADV
absel-1219	30	19	,	,	PUNCT
absel-1219	30	20	whether	whether	SCONJ
absel-1219	30	21	some	some	DET
absel-1219	30	22	customers	customer	NOUN
absel-1219	30	23	are	be	AUX
absel-1219	30	24	purchasing	purchase	VERB
absel-1219	30	25	more	more	ADJ
absel-1219	30	26	units	unit	NOUN
absel-1219	30	27	than	than	ADP
absel-1219	30	28	others	other	NOUN
absel-1219	30	29	.	.	PUNCT
absel-1219	31	1	the	the	DET
absel-1219	31	2	concept	concept	NOUN
absel-1219	31	3	of	of	ADP
absel-1219	31	4	buyers	buyer	NOUN
absel-1219	31	5	and	and	CCONJ
absel-1219	31	6	nonbuyers	nonbuyer	NOUN
absel-1219	31	7	in	in	ADP
absel-1219	31	8	the	the	DET
absel-1219	31	9	market	market	NOUN
absel-1219	31	10	is	be	AUX
absel-1219	31	11	not	not	PART
absel-1219	31	12	recognized	recognize	VERB
absel-1219	31	13	in	in	ADP
absel-1219	31	14	aggregate	aggregate	ADJ
absel-1219	31	15	demand	demand	NOUN
absel-1219	31	16	models	model	NOUN
absel-1219	31	17	currently	currently	ADV
absel-1219	31	18	being	be	AUX
absel-1219	31	19	used	use	VERB
absel-1219	31	20	.	.	PUNCT
absel-1219	32	1	the	the	DET
absel-1219	32	2	assumptions	assumption	NOUN
absel-1219	32	3	underlying	underlie	VERB
absel-1219	32	4	the	the	DET
absel-1219	32	5	advertising	advertising	NOUN
absel-1219	32	6	decision	decision	NOUN
absel-1219	32	7	in	in	ADP
absel-1219	32	8	the	the	DET
absel-1219	32	9	aggregate	aggregate	ADJ
absel-1219	32	10	demand	demand	NOUN
absel-1219	32	11	model	model	NOUN
absel-1219	32	12	do	do	AUX
absel-1219	32	13	not	not	PART
absel-1219	32	14	allow	allow	VERB
absel-1219	32	15	the	the	DET
absel-1219	32	16	simulation	simulation	NOUN
absel-1219	32	17	designer	designer	NOUN
absel-1219	32	18	to	to	PART
absel-1219	32	19	provide	provide	VERB
absel-1219	32	20	any	any	DET
absel-1219	32	21	meaningful	meaningful	ADJ
absel-1219	32	22	information	information	NOUN
absel-1219	32	23	that	that	PRON
absel-1219	32	24	can	can	AUX
absel-1219	32	25	be	be	AUX
absel-1219	32	26	used	use	VERB
absel-1219	32	27	by	by	ADP
absel-1219	32	28	the	the	DET
absel-1219	32	29	decision	decision	NOUN
absel-1219	32	30	maker	maker	NOUN
absel-1219	32	31	to	to	PART
absel-1219	32	32	make	make	VERB
absel-1219	32	33	a	a	DET
absel-1219	32	34	thoughtful	thoughtful	ADJ
absel-1219	32	35	and	and	CCONJ
absel-1219	32	36	analytical	analytical	ADJ
absel-1219	32	37	advertising	advertising	NOUN
absel-1219	32	38	decision	decision	NOUN
absel-1219	32	39	.	.	PUNCT
absel-1219	33	1	for	for	ADP
absel-1219	33	2	example	example	NOUN
absel-1219	33	3	,	,	PUNCT
absel-1219	33	4	in	in	ADP
absel-1219	33	5	most	most	ADJ
absel-1219	33	6	simulations	simulation	NOUN
absel-1219	33	7	no	no	DET
absel-1219	33	8	definition	definition	NOUN
absel-1219	33	9	of	of	ADP
absel-1219	33	10	the	the	DET
absel-1219	33	11	potential	potential	ADJ
absel-1219	33	12	market	market	NOUN
absel-1219	33	13	size	size	NOUN
absel-1219	33	14	is	be	AUX
absel-1219	33	15	given	give	VERB
absel-1219	33	16	.	.	PUNCT
absel-1219	34	1	consequently	consequently	ADV
absel-1219	34	2	,	,	PUNCT
absel-1219	34	3	the	the	DET
absel-1219	34	4	decision	decision	NOUN
absel-1219	34	5	for	for	ADP
absel-1219	34	6	budgeted	budget	VERB
absel-1219	34	7	advertising	advertising	NOUN
absel-1219	34	8	is	be	AUX
absel-1219	34	9	at	at	ADP
absel-1219	34	10	best	good	ADJ
absel-1219	34	11	a	a	DET
absel-1219	34	12	guess	guess	NOUN
absel-1219	34	13	.	.	PUNCT
absel-1219	35	1	in	in	ADP
absel-1219	35	2	order	order	NOUN
absel-1219	35	3	to	to	PART
absel-1219	35	4	simulate	simulate	VERB
absel-1219	35	5	reality	reality	NOUN
absel-1219	35	6	,	,	PUNCT
absel-1219	35	7	the	the	DET
absel-1219	35	8	decisionmaker	decisionmaker	NOUN
absel-1219	35	9	should	should	AUX
absel-1219	35	10	be	be	AUX
absel-1219	35	11	given	give	VERB
absel-1219	35	12	some	some	DET
absel-1219	35	13	market	market	NOUN
absel-1219	35	14	demographics	demographic	NOUN
absel-1219	35	15	that	that	PRON
absel-1219	35	16	makes	make	VERB
absel-1219	35	17	possible	possible	ADJ
absel-1219	35	18	meaningful	meaningful	ADJ
absel-1219	35	19	analysis	analysis	NOUN
absel-1219	35	20	.	.	PUNCT
absel-1219	36	1	the	the	DET
absel-1219	36	2	primary	primary	ADJ
absel-1219	36	3	objective	objective	NOUN
absel-1219	36	4	here	here	ADV
absel-1219	36	5	is	be	AUX
absel-1219	36	6	too	too	ADV
absel-1219	36	7	develop	develop	VERB
absel-1219	36	8	a	a	DET
absel-1219	36	9	model	model	NOUN
absel-1219	36	10	that	that	PRON
absel-1219	36	11	provides	provide	VERB
absel-1219	36	12	the	the	DET
absel-1219	36	13	firm	firm	NOUN
absel-1219	36	14	(	(	PUNCT
absel-1219	36	15	student	student	NOUN
absel-1219	36	16	decision	decision	NOUN
absel-1219	36	17	-	-	PUNCT
absel-1219	36	18	maker	maker	NOUN
absel-1219	36	19	)	)	PUNCT
absel-1219	36	20	with	with	ADP
absel-1219	36	21	a	a	DET
absel-1219	36	22	rational	rational	ADJ
absel-1219	36	23	basis	basis	NOUN
absel-1219	36	24	for	for	ADP
absel-1219	36	25	determining	determine	VERB
absel-1219	36	26	how	how	SCONJ
absel-1219	36	27	much	much	ADJ
absel-1219	36	28	to	to	PART
absel-1219	36	29	advertise	advertise	VERB
absel-1219	36	30	.	.	PUNCT
absel-1219	37	1	specifically	specifically	ADV
absel-1219	37	2	,	,	PUNCT
absel-1219	37	3	the	the	DET
absel-1219	37	4	objective	objective	NOUN
absel-1219	37	5	is	be	AUX
absel-1219	37	6	to	to	PART
absel-1219	37	7	answer	answer	VERB
absel-1219	37	8	the	the	DET
absel-1219	37	9	questions	question	NOUN
absel-1219	37	10	:	:	PUNCT
absel-1219	37	11	(	(	PUNCT
absel-1219	37	12	1	1	X
absel-1219	37	13	)	)	PUNCT
absel-1219	37	14	what	what	PRON
absel-1219	37	15	are	be	AUX
absel-1219	37	16	the	the	DET
absel-1219	37	17	elements	element	NOUN
absel-1219	37	18	and	and	CCONJ
absel-1219	37	19	variables	variable	NOUN
absel-1219	37	20	that	that	PRON
absel-1219	37	21	must	must	AUX
absel-1219	37	22	be	be	AUX
absel-1219	37	23	considered	consider	VERB
absel-1219	37	24	in	in	ADP
absel-1219	37	25	determining	determine	VERB
absel-1219	37	26	the	the	DET
absel-1219	37	27	size	size	NOUN
absel-1219	37	28	of	of	ADP
absel-1219	37	29	the	the	DET
absel-1219	37	30	advertising	advertising	NOUN
absel-1219	37	31	budget	budget	NOUN
absel-1219	37	32	,	,	PUNCT
absel-1219	37	33	and	and	CCONJ
absel-1219	37	34	(	(	PUNCT
absel-1219	37	35	2	2	X
absel-1219	37	36	)	)	PUNCT
absel-1219	37	37	what	what	PRON
absel-1219	37	38	is	be	AUX
absel-1219	37	39	the	the	DET
absel-1219	37	40	nature	nature	NOUN
absel-1219	37	41	of	of	ADP
absel-1219	37	42	a	a	DET
absel-1219	37	43	model	model	NOUN
absel-1219	37	44	that	that	PRON
absel-1219	37	45	incorporates	incorporate	VERB
absel-1219	37	46	these	these	DET
absel-1219	37	47	variables	variable	NOUN
absel-1219	37	48	?	?	PUNCT
absel-1219	38	1	the	the	DET
absel-1219	38	2	nature	nature	NOUN
absel-1219	38	3	of	of	ADP
absel-1219	38	4	advertising	advertising	NOUN
absel-1219	38	5	advertising	advertising	NOUN
absel-1219	38	6	is	be	AUX
absel-1219	38	7	recognized	recognize	VERB
absel-1219	38	8	to	to	PART
absel-1219	38	9	be	be	AUX
absel-1219	38	10	a	a	DET
absel-1219	38	11	strategic	strategic	ADJ
absel-1219	38	12	management	management	NOUN
absel-1219	38	13	decision	decision	NOUN
absel-1219	38	14	involving	involve	VERB
absel-1219	38	15	different	different	ADJ
absel-1219	38	16	levels	level	NOUN
absel-1219	38	17	of	of	ADP
absel-1219	38	18	complexity	complexity	NOUN
absel-1219	38	19	.	.	PUNCT
absel-1219	39	1	consequently	consequently	ADV
absel-1219	39	2	,	,	PUNCT
absel-1219	39	3	the	the	DET
absel-1219	39	4	model	model	NOUN
absel-1219	39	5	being	be	AUX
absel-1219	39	6	presented	present	VERB
absel-1219	39	7	does	do	AUX
absel-1219	39	8	not	not	PART
absel-1219	39	9	pretend	pretend	VERB
absel-1219	39	10	to	to	PART
absel-1219	39	11	encompass	encompass	VERB
absel-1219	39	12	all	all	DET
absel-1219	39	13	aspects	aspect	NOUN
absel-1219	39	14	of	of	ADP
absel-1219	39	15	advertising	advertising	NOUN
absel-1219	39	16	.	.	PUNCT
absel-1219	40	1	the	the	DET
absel-1219	40	2	total	total	ADJ
absel-1219	40	3	advertising	advertising	NOUN
absel-1219	40	4	decision	decision	NOUN
absel-1219	40	5	involves	involve	VERB
absel-1219	40	6	other	other	ADJ
absel-1219	40	7	factors	factor	NOUN
absel-1219	40	8	such	such	ADJ
absel-1219	40	9	as	as	ADP
absel-1219	40	10	the	the	DET
absel-1219	40	11	advertising	advertising	NOUN
absel-1219	40	12	message	message	NOUN
absel-1219	40	13	,	,	PUNCT
absel-1219	40	14	the	the	DET
absel-1219	40	15	selection	selection	NOUN
absel-1219	40	16	of	of	ADP
absel-1219	40	17	media	medium	NOUN
absel-1219	40	18	,	,	PUNCT
absel-1219	40	19	timing	timing	NOUN
absel-1219	40	20	of	of	ADP
absel-1219	40	21	advertising	advertising	NOUN
absel-1219	40	22	,	,	PUNCT
absel-1219	40	23	and	and	CCONJ
absel-1219	40	24	methods	method	NOUN
absel-1219	40	25	of	of	ADP
absel-1219	40	26	evaluating	evaluate	VERB
absel-1219	40	27	results	result	NOUN
absel-1219	40	28	.	.	PUNCT
absel-1219	41	1	this	this	DET
absel-1219	41	2	paper	paper	NOUN
absel-1219	41	3	is	be	AUX
absel-1219	41	4	not	not	PART
absel-1219	41	5	concerned	concern	VERB
absel-1219	41	6	with	with	ADP
absel-1219	41	7	these	these	DET
absel-1219	41	8	elements	element	NOUN
absel-1219	41	9	and	and	CCONJ
absel-1219	41	10	is	be	AUX
absel-1219	41	11	limited	limit	VERB
absel-1219	41	12	to	to	ADP
absel-1219	41	13	the	the	DET
absel-1219	41	14	development	development	NOUN
absel-1219	41	15	of	of	ADP
absel-1219	41	16	a	a	DET
absel-1219	41	17	model	model	NOUN
absel-1219	41	18	that	that	PRON
absel-1219	41	19	realistically	realistically	ADV
absel-1219	41	20	deals	deal	VERB
absel-1219	41	21	with	with	ADP
absel-1219	41	22	the	the	DET
absel-1219	41	23	advertising	advertising	NOUN
absel-1219	41	24	budget	budget	NOUN
absel-1219	41	25	decision	decision	NOUN
absel-1219	41	26	.	.	PUNCT
absel-1219	42	1	an	an	DET
absel-1219	42	2	excellent	excellent	ADJ
absel-1219	42	3	definition	definition	NOUN
absel-1219	42	4	of	of	ADP
absel-1219	42	5	advertising	advertising	NOUN
absel-1219	42	6	that	that	PRON
absel-1219	42	7	provides	provide	VERB
absel-1219	42	8	the	the	DET
absel-1219	42	9	basis	basis	NOUN
absel-1219	42	10	for	for	ADP
absel-1219	42	11	an	an	DET
absel-1219	42	12	improved	improved	ADJ
absel-1219	42	13	theory	theory	NOUN
absel-1219	42	14	has	have	AUX
absel-1219	42	15	been	be	AUX
absel-1219	42	16	provided	provide	VERB
absel-1219	42	17	by	by	ADP
absel-1219	42	18	cotler	cotler	NOUN
absel-1219	42	19	(	(	PUNCT
absel-1219	42	20	1967	1967	NUM
absel-1219	42	21	):	):	PUNCT
absel-1219	42	22	the	the	DET
absel-1219	42	23	purpose	purpose	NOUN
absel-1219	42	24	of	of	ADP
absel-1219	42	25	advertising	advertising	NOUN
absel-1219	42	26	is	be	AUX
absel-1219	42	27	to	to	PART
absel-1219	42	28	make	make	VERB
absel-1219	42	29	potential	potential	ADJ
absel-1219	42	30	buyers	buyer	NOUN
absel-1219	42	31	respond	respond	VERB
absel-1219	42	32	favorably	favorably	ADV
absel-1219	42	33	to	to	ADP
absel-1219	42	34	the	the	DET
absel-1219	42	35	firm	firm	NOUN
absel-1219	42	36	’s	’s	PART
absel-1219	42	37	offering	offering	NOUN
absel-1219	42	38	.	.	PUNCT
absel-1219	43	1	it	it	PRON
absel-1219	43	2	seeks	seek	VERB
absel-1219	43	3	to	to	PART
absel-1219	43	4	do	do	VERB
absel-1219	43	5	this	this	PRON
absel-1219	43	6	by	by	ADP
absel-1219	43	7	providing	provide	VERB
absel-1219	43	8	information	information	NOUN
absel-1219	43	9	to	to	ADP
absel-1219	43	10	customers	customer	NOUN
absel-1219	43	11	,	,	PUNCT
absel-1219	43	12	by	by	ADP
absel-1219	43	13	trying	try	VERB
absel-1219	43	14	to	to	PART
absel-1219	43	15	modify	modify	VERB
absel-1219	43	16	their	their	PRON
absel-1219	43	17	desires	desire	NOUN
absel-1219	43	18	,	,	PUNCT
absel-1219	43	19	and	and	CCONJ
absel-1219	43	20	by	by	ADP
absel-1219	43	21	supplying	supply	VERB
absel-1219	43	22	reasons	reason	NOUN
absel-1219	43	23	to	to	PART
absel-1219	43	24	prefer	prefer	VERB
absel-1219	43	25	the	the	DET
absel-1219	43	26	particular	particular	ADJ
absel-1219	43	27	company	company	NOUN
absel-1219	43	28	’s	’s	PART
absel-1219	43	29	products	product	NOUN
absel-1219	43	30	.	.	PUNCT
absel-1219	44	1	the	the	DET
absel-1219	44	2	definition	definition	NOUN
absel-1219	44	3	provides	provide	VERB
absel-1219	44	4	several	several	ADJ
absel-1219	44	5	important	important	ADJ
absel-1219	44	6	clues	clue	NOUN
absel-1219	44	7	about	about	ADP
absel-1219	44	8	to	to	ADP
absel-1219	44	9	how	how	SCONJ
absel-1219	44	10	to	to	PART
absel-1219	44	11	develop	develop	VERB
absel-1219	44	12	a	a	DET
absel-1219	44	13	more	more	ADV
absel-1219	44	14	analytical	analytical	ADJ
absel-1219	44	15	and	and	CCONJ
absel-1219	44	16	realistic	realistic	ADJ
absel-1219	44	17	model	model	NOUN
absel-1219	44	18	of	of	ADP
absel-1219	44	19	advertising	advertising	NOUN
absel-1219	44	20	.	.	PUNCT
absel-1219	45	1	the	the	DET
absel-1219	45	2	definition	definition	NOUN
absel-1219	45	3	makes	make	VERB
absel-1219	45	4	clear	clear	ADJ
absel-1219	45	5	that	that	SCONJ
absel-1219	45	6	advertising	advertising	NOUN
absel-1219	45	7	informs	inform	VERB
absel-1219	45	8	customers	customer	NOUN
absel-1219	45	9	.	.	PUNCT
absel-1219	46	1	without	without	SCONJ
absel-1219	46	2	advertising	advertising	NOUN
absel-1219	46	3	customers	customer	NOUN
absel-1219	46	4	are	be	AUX
absel-1219	46	5	uninformed	uninformed	ADJ
absel-1219	46	6	and	and	CCONJ
absel-1219	46	7	,	,	PUNCT
absel-1219	46	8	therefore	therefore	ADV
absel-1219	46	9	,	,	PUNCT
absel-1219	46	10	are	be	AUX
absel-1219	46	11	unable	unable	ADJ
absel-1219	46	12	to	to	PART
absel-1219	46	13	purchase	purchase	VERB
absel-1219	46	14	.	.	PUNCT
absel-1219	47	1	consequently	consequently	ADV
absel-1219	47	2	,	,	PUNCT
absel-1219	47	3	two	two	NUM
absel-1219	47	4	important	important	ADJ
absel-1219	47	5	concepts	concept	NOUN
absel-1219	47	6	are	be	AUX
absel-1219	47	7	implied	imply	VERB
absel-1219	47	8	:	:	PUNCT
absel-1219	47	9	informed	inform	VERB
absel-1219	47	10	customers	customer	NOUN
absel-1219	47	11	and	and	CCONJ
absel-1219	47	12	uninformed	uninformed	ADJ
absel-1219	47	13	customers	customer	NOUN
absel-1219	47	14	.	.	PUNCT
absel-1219	48	1	uninformed	uninformed	ADJ
absel-1219	48	2	customers	customer	NOUN
absel-1219	48	3	,	,	PUNCT
absel-1219	48	4	of	of	ADP
absel-1219	48	5	course	course	NOUN
absel-1219	48	6	,	,	PUNCT
absel-1219	48	7	are	be	AUX
absel-1219	48	8	nonbuying	nonbuye	VERB
absel-1219	48	9	customers	customer	NOUN
absel-1219	48	10	.	.	PUNCT
absel-1219	49	1	also	also	ADV
absel-1219	49	2	,	,	PUNCT
absel-1219	49	3	from	from	ADP
absel-1219	49	4	real	real	ADJ
absel-1219	49	5	world	world	NOUN
absel-1219	49	6	experience	experience	NOUN
absel-1219	49	7	we	we	PRON
absel-1219	49	8	know	know	VERB
absel-1219	49	9	that	that	SCONJ
absel-1219	49	10	even	even	ADV
absel-1219	49	11	some	some	DET
absel-1219	49	12	informed	informed	ADJ
absel-1219	49	13	customers	customer	NOUN
absel-1219	49	14	do	do	AUX
absel-1219	49	15	not	not	PART
absel-1219	49	16	always	always	ADV
absel-1219	49	17	purchase	purchase	VERB
absel-1219	49	18	.	.	PUNCT
absel-1219	50	1	consequently	consequently	ADV
absel-1219	50	2	,	,	PUNCT
absel-1219	50	3	two	two	NUM
absel-1219	50	4	other	other	ADJ
absel-1219	50	5	useful	useful	ADJ
absel-1219	50	6	concepts	concept	NOUN
absel-1219	50	7	emerge	emerge	VERB
absel-1219	50	8	from	from	ADP
absel-1219	50	9	the	the	DET
absel-1219	50	10	definition	definition	NOUN
absel-1219	50	11	of	of	ADP
absel-1219	50	12	the	the	DET
absel-1219	50	13	purpose	purpose	NOUN
absel-1219	50	14	of	of	ADP
absel-1219	50	15	advertising	advertising	NOUN
absel-1219	50	16	:	:	PUNCT
absel-1219	50	17	buying	buy	VERB
absel-1219	50	18	customers	customer	NOUN
absel-1219	50	19	and	and	CCONJ
absel-1219	50	20	nonbuying	nonbuying	NOUN
absel-1219	50	21	customers	customer	NOUN
absel-1219	50	22	.	.	PUNCT
absel-1219	51	1	the	the	DET
absel-1219	51	2	decision	decision	NOUN
absel-1219	51	3	-	-	PUNCT
absel-1219	51	4	maker	maker	NOUN
absel-1219	51	5	in	in	ADP
absel-1219	51	6	making	make	VERB
absel-1219	51	7	the	the	DET
absel-1219	51	8	advertising	advertising	NOUN
absel-1219	51	9	budget	budget	NOUN
absel-1219	51	10	decision	decision	NOUN
absel-1219	51	11	at	at	ADP
absel-1219	51	12	a	a	DET
absel-1219	51	13	minimum	minimum	NOUN
absel-1219	51	14	would	would	AUX
absel-1219	51	15	probably	probably	ADV
absel-1219	51	16	ask	ask	VERB
absel-1219	51	17	the	the	DET
absel-1219	51	18	following	follow	VERB
absel-1219	51	19	questions	question	NOUN
absel-1219	51	20	:	:	PUNCT
absel-1219	51	21	how	how	SCONJ
absel-1219	51	22	many	many	ADJ
absel-1219	51	23	potential	potential	ADJ
absel-1219	51	24	customers	customer	NOUN
absel-1219	51	25	are	be	AUX
absel-1219	51	26	in	in	ADP
absel-1219	51	27	the	the	DET
absel-1219	51	28	market	market	NOUN
absel-1219	51	29	?	?	PUNCT
absel-1219	52	1	what	what	PRON
absel-1219	52	2	dollar	dollar	NOUN
absel-1219	52	3	amount	amount	NOUN
absel-1219	52	4	of	of	ADP
absel-1219	52	5	advertising	advertising	NOUN
absel-1219	52	6	is	be	AUX
absel-1219	52	7	required	require	VERB
absel-1219	52	8	to	to	PART
absel-1219	52	9	reach	reach	VERB
absel-1219	52	10	one	one	NUM
absel-1219	52	11	potential	potential	ADJ
absel-1219	52	12	customer	customer	NOUN
absel-1219	52	13	?	?	PUNCT
absel-1219	53	1	what	what	DET
absel-1219	53	2	effect	effect	NOUN
absel-1219	53	3	does	do	AUX
absel-1219	53	4	repetition	repetition	VERB
absel-1219	53	5	of	of	ADP
absel-1219	53	6	the	the	DET
absel-1219	53	7	same	same	ADJ
absel-1219	53	8	message	message	NOUN
absel-1219	53	9	have	have	VERB
absel-1219	53	10	on	on	ADP
absel-1219	53	11	response	response	NOUN
absel-1219	53	12	to	to	ADP
absel-1219	53	13	the	the	DET
absel-1219	53	14	advertising	advertising	NOUN
absel-1219	53	15	?	?	PUNCT
absel-1219	54	1	what	what	PRON
absel-1219	54	2	will	will	AUX
absel-1219	54	3	be	be	AUX
absel-1219	54	4	the	the	DET
absel-1219	54	5	response	response	NOUN
absel-1219	54	6	of	of	ADP
absel-1219	54	7	customers	customer	NOUN
absel-1219	54	8	to	to	ADP
absel-1219	54	9	the	the	DET
absel-1219	54	10	amount	amount	NOUN
absel-1219	54	11	budgeted	budget	VERB
absel-1219	54	12	advertising	advertising	NOUN
absel-1219	54	13	?	?	PUNCT
absel-1219	55	1	the	the	DET
absel-1219	55	2	analytical	analytical	ADJ
absel-1219	55	3	advertising	advertising	NOUN
absel-1219	55	4	model	model	NOUN
absel-1219	55	5	being	be	AUX
absel-1219	55	6	presented	present	VERB
absel-1219	55	7	does	do	AUX
absel-1219	55	8	directly	directly	ADV
absel-1219	55	9	address	address	VERB
absel-1219	55	10	these	these	DET
absel-1219	55	11	questions	question	NOUN
absel-1219	55	12	.	.	PUNCT
absel-1219	56	1	basic	basic	ADJ
absel-1219	56	2	theory	theory	NOUN
absel-1219	56	3	of	of	ADP
absel-1219	56	4	an	an	DET
absel-1219	56	5	analytical	analytical	ADJ
absel-1219	56	6	advertising	advertising	NOUN
absel-1219	56	7	demand	demand	NOUN
absel-1219	56	8	model	model	NOUN
absel-1219	56	9	from	from	ADP
absel-1219	56	10	experience	experience	NOUN
absel-1219	56	11	we	we	PRON
absel-1219	56	12	know	know	VERB
absel-1219	56	13	that	that	SCONJ
absel-1219	56	14	some	some	DET
absel-1219	56	15	customers	customer	NOUN
absel-1219	56	16	may	may	AUX
absel-1219	56	17	be	be	AUX
absel-1219	56	18	more	more	ADV
absel-1219	56	19	informed	informed	ADJ
absel-1219	56	20	than	than	ADP
absel-1219	56	21	others	other	NOUN
absel-1219	56	22	.	.	PUNCT
absel-1219	57	1	a	a	DET
absel-1219	57	2	customer	customer	NOUN
absel-1219	57	3	who	who	PRON
absel-1219	57	4	has	have	AUX
absel-1219	57	5	seen	see	VERB
absel-1219	57	6	an	an	DET
absel-1219	57	7	ad	ad	NOUN
absel-1219	57	8	several	several	ADJ
absel-1219	57	9	times	time	NOUN
absel-1219	57	10	may	may	AUX
absel-1219	57	11	be	be	AUX
absel-1219	57	12	more	more	ADV
absel-1219	57	13	informed	informed	ADJ
absel-1219	57	14	that	that	SCONJ
absel-1219	57	15	one	one	NUM
absel-1219	57	16	who	who	PRON
absel-1219	57	17	has	have	AUX
absel-1219	57	18	seen	see	VERB
absel-1219	57	19	an	an	DET
absel-1219	57	20	ad	ad	NOUN
absel-1219	57	21	only	only	ADV
absel-1219	57	22	once	once	ADV
absel-1219	57	23	.	.	PUNCT
absel-1219	58	1	repeated	repeat	VERB
absel-1219	58	2	exposure	exposure	NOUN
absel-1219	58	3	increases	increase	VERB
absel-1219	58	4	the	the	DET
absel-1219	58	5	desire	desire	NOUN
absel-1219	58	6	to	to	PART
absel-1219	58	7	buy	buy	VERB
absel-1219	58	8	.	.	PUNCT
absel-1219	59	1	therefore	therefore	ADV
absel-1219	59	2	,	,	PUNCT
absel-1219	59	3	the	the	DET
absel-1219	59	4	need	need	NOUN
absel-1219	59	5	to	to	PART
absel-1219	59	6	measure	measure	VERB
absel-1219	59	7	the	the	DET
absel-1219	59	8	degree	degree	NOUN
absel-1219	59	9	of	of	ADP
absel-1219	59	10	being	be	AUX
absel-1219	59	11	informed	inform	VERB
absel-1219	59	12	results	result	NOUN
absel-1219	59	13	from	from	ADP
absel-1219	59	14	the	the	DET
absel-1219	59	15	concept	concept	NOUN
absel-1219	59	16	of	of	ADP
absel-1219	59	17	an	an	DET
absel-1219	59	18	advertising	advertising	NOUN
absel-1219	59	19	exposure	exposure	NOUN
absel-1219	59	20	index	index	NOUN
absel-1219	59	21	.	.	PUNCT
absel-1219	60	1	when	when	SCONJ
absel-1219	60	2	the	the	DET
absel-1219	60	3	concepts	concept	NOUN
absel-1219	60	4	of	of	ADP
absel-1219	60	5	informed	informed	ADJ
absel-1219	60	6	customers	customer	NOUN
absel-1219	60	7	and	and	CCONJ
absel-1219	60	8	uninformed	uninformed	ADJ
absel-1219	60	9	customers	customer	NOUN
absel-1219	60	10	and	and	CCONJ
absel-1219	60	11	buying	buy	VERB
absel-1219	60	12	customers	customer	NOUN
absel-1219	60	13	and	and	CCONJ
absel-1219	60	14	nonbuying	nonbuying	NOUN
absel-1219	60	15	customers	customer	NOUN
absel-1219	60	16	are	be	AUX
absel-1219	60	17	recognized	recognize	VERB
absel-1219	60	18	,	,	PUNCT
absel-1219	60	19	a	a	DET
absel-1219	60	20	functional	functional	ADJ
absel-1219	60	21	relationship	relationship	NOUN
absel-1219	60	22	may	may	AUX
absel-1219	60	23	be	be	AUX
absel-1219	60	24	established	establish	VERB
absel-1219	60	25	between	between	ADP
absel-1219	60	26	the	the	DET
absel-1219	60	27	exposure	exposure	NOUN
absel-1219	60	28	index	index	NOUN
absel-1219	60	29	and	and	CCONJ
absel-1219	60	30	the	the	DET
absel-1219	60	31	candidates	candidate	NOUN
absel-1219	60	32	for	for	ADP
absel-1219	60	33	a	a	DET
absel-1219	60	34	sale	sale	NOUN
absel-1219	60	35	percentages	percentage	NOUN
absel-1219	60	36	.	.	PUNCT
absel-1219	61	1	this	this	DET
absel-1219	61	2	relationship	relationship	NOUN
absel-1219	61	3	may	may	AUX
absel-1219	61	4	be	be	AUX
absel-1219	61	5	called	call	VERB
absel-1219	61	6	the	the	DET
absel-1219	61	7	developments	development	NOUN
absel-1219	61	8	in	in	ADP
absel-1219	61	9	business	business	NOUN
absel-1219	61	10	simulation	simulation	NOUN
absel-1219	61	11	&	&	CCONJ
absel-1219	61	12	experiential	experiential	ADJ
absel-1219	61	13	exercises	exercise	NOUN
absel-1219	61	14	,	,	PUNCT
absel-1219	61	15	volume	volume	NOUN
absel-1219	61	16	22	22	NUM
absel-1219	61	17	,	,	PUNCT
absel-1219	61	18	1995	1995	NUM
absel-1219	61	19	90	90	NUM
absel-1219	61	20	proportion	proportion	NOUN
absel-1219	61	21	of	of	ADP
absel-1219	61	22	response	response	NOUN
absel-1219	61	23	function	function	NOUN
absel-1219	61	24	.	.	PUNCT
absel-1219	62	1	this	this	DET
absel-1219	62	2	functional	functional	ADJ
absel-1219	62	3	relationship	relationship	NOUN
absel-1219	62	4	then	then	ADV
absel-1219	62	5	provides	provide	VERB
absel-1219	62	6	a	a	DET
absel-1219	62	7	foundation	foundation	NOUN
absel-1219	62	8	for	for	ADP
absel-1219	62	9	a	a	DET
absel-1219	62	10	more	more	ADV
absel-1219	62	11	realistic	realistic	ADJ
absel-1219	62	12	and	and	CCONJ
absel-1219	62	13	analytical	analytical	ADJ
absel-1219	62	14	model	model	NOUN
absel-1219	62	15	to	to	ADP
absel-1219	62	16	the	the	DET
absel-1219	62	17	determination	determination	NOUN
absel-1219	62	18	of	of	ADP
absel-1219	62	19	market	market	NOUN
absel-1219	62	20	demand	demand	NOUN
absel-1219	62	21	.	.	PUNCT
absel-1219	63	1	this	this	DET
absel-1219	63	2	function	function	NOUN
absel-1219	63	3	is	be	AUX
absel-1219	63	4	illustrated	illustrate	VERB
absel-1219	63	5	in	in	ADP
absel-1219	63	6	figure	figure	NOUN
absel-1219	63	7	2	2	NUM
absel-1219	63	8	.	.	PUNCT
absel-1219	63	9	when	when	SCONJ
absel-1219	63	10	it	it	PRON
absel-1219	63	11	is	be	AUX
absel-1219	63	12	recognized	recognize	VERB
absel-1219	63	13	that	that	SCONJ
absel-1219	63	14	the	the	DET
absel-1219	63	15	market	market	NOUN
absel-1219	63	16	consists	consist	VERB
absel-1219	63	17	of	of	ADP
absel-1219	63	18	buying	buying	NOUN
absel-1219	63	19	and	and	CCONJ
absel-1219	63	20	nonbuying	nonbuying	NOUN
absel-1219	63	21	customers	customer	NOUN
absel-1219	63	22	,	,	PUNCT
absel-1219	63	23	it	it	PRON
absel-1219	63	24	is	be	AUX
absel-1219	63	25	then	then	ADV
absel-1219	63	26	axiomatic	axiomatic	ADJ
absel-1219	63	27	that	that	SCONJ
absel-1219	63	28	the	the	DET
absel-1219	63	29	percentage	percentage	NOUN
absel-1219	63	30	of	of	ADP
absel-1219	63	31	customers	customer	NOUN
absel-1219	63	32	purchasing	purchase	VERB
absel-1219	63	33	in	in	ADP
absel-1219	63	34	a	a	DET
absel-1219	63	35	given	give	VERB
absel-1219	63	36	period	period	NOUN
absel-1219	63	37	will	will	AUX
absel-1219	63	38	be	be	AUX
absel-1219	63	39	less	less	ADJ
absel-1219	63	40	than	than	ADP
absel-1219	63	41	100	100	NUM
absel-1219	63	42	%	%	NOUN
absel-1219	63	43	.	.	PUNCT
absel-1219	64	1	the	the	DET
absel-1219	64	2	percentage	percentage	NOUN
absel-1219	64	3	of	of	ADP
absel-1219	64	4	the	the	DET
absel-1219	64	5	potential	potential	ADJ
absel-1219	64	6	market	market	NOUN
absel-1219	64	7	that	that	PRON
absel-1219	64	8	respond	respond	VERB
absel-1219	64	9	to	to	ADP
absel-1219	64	10	advertising	advertising	NOUN
absel-1219	64	11	may	may	AUX
absel-1219	64	12	be	be	AUX
absel-1219	64	13	called	call	VERB
absel-1219	64	14	candidates	candidate	NOUN
absel-1219	64	15	for	for	ADP
absel-1219	64	16	a	a	DET
absel-1219	64	17	sale	sale	NOUN
absel-1219	64	18	.	.	PUNCT
absel-1219	65	1	based	base	VERB
absel-1219	65	2	upon	upon	SCONJ
absel-1219	65	3	the	the	DET
absel-1219	65	4	above	above	ADJ
absel-1219	65	5	analysis	analysis	NOUN
absel-1219	65	6	,	,	PUNCT
absel-1219	65	7	the	the	DET
absel-1219	65	8	development	development	NOUN
absel-1219	65	9	of	of	ADP
absel-1219	65	10	an	an	DET
absel-1219	65	11	analytical	analytical	ADJ
absel-1219	65	12	advertising	advertising	NOUN
absel-1219	65	13	model	model	NOUN
absel-1219	65	14	at	at	ADP
absel-1219	65	15	a	a	DET
absel-1219	65	16	minimum	minimum	NOUN
absel-1219	65	17	would	would	AUX
absel-1219	65	18	include	include	VERB
absel-1219	65	19	the	the	DET
absel-1219	65	20	following	follow	VERB
absel-1219	65	21	concepts	concept	NOUN
absel-1219	65	22	:	:	PUNCT
absel-1219	65	23	1	1	X
absel-1219	65	24	.	.	PUNCT
absel-1219	65	25	potential	potential	ADJ
absel-1219	65	26	customers	customer	NOUN
absel-1219	65	27	(	(	PUNCT
absel-1219	65	28	maximum	maximum	ADJ
absel-1219	65	29	market	market	NOUN
absel-1219	65	30	size	size	NOUN
absel-1219	65	31	)	)	PUNCT
absel-1219	65	32	informed	inform	VERB
absel-1219	65	33	customers	customer	NOUN
absel-1219	65	34	uninformed	uninformed	ADJ
absel-1219	65	35	customers	customer	NOUN
absel-1219	65	36	buying	buy	VERB
absel-1219	65	37	customers	customer	NOUN
absel-1219	65	38	nonbuying	nonbuye	VERB
absel-1219	65	39	customers	customer	NOUN
absel-1219	65	40	2	2	X
absel-1219	65	41	.	.	PUNCT
absel-1219	65	42	advertising	advertising	NOUN
absel-1219	65	43	cost	cost	NOUN
absel-1219	65	44	per	per	ADP
absel-1219	65	45	customer	customer	NOUN
absel-1219	65	46	3	3	NUM
absel-1219	65	47	.	.	PUNCT
absel-1219	65	48	exposure	exposure	NOUN
absel-1219	65	49	index	index	NOUN
absel-1219	65	50	4	4	NUM
absel-1219	65	51	.	.	PUNCT
absel-1219	65	52	proportion	proportion	NOUN
absel-1219	65	53	of	of	ADP
absel-1219	65	54	response	response	NOUN
absel-1219	65	55	function	function	NOUN
absel-1219	65	56	5	5	NUM
absel-1219	65	57	.	.	PUNCT
absel-1219	65	58	industry	industry	NOUN
absel-1219	65	59	candidates	candidate	NOUN
absel-1219	65	60	for	for	ADP
absel-1219	65	61	a	a	DET
absel-1219	65	62	sales	sale	NOUN
absel-1219	65	63	6	6	NUM
absel-1219	65	64	.	.	PUNCT
absel-1219	65	65	proportion	proportion	NOUN
absel-1219	65	66	of	of	ADP
absel-1219	65	67	purchase	purchase	NOUN
absel-1219	65	68	function	function	NOUN
absel-1219	65	69	7	7	NUM
absel-1219	65	70	.	.	PUNCT
absel-1219	65	71	firm	firm	ADJ
absel-1219	65	72	candidates	candidate	NOUN
absel-1219	65	73	for	for	ADP
absel-1219	65	74	a	a	DET
absel-1219	65	75	sale	sale	NOUN
absel-1219	65	76	the	the	DET
absel-1219	65	77	analytical	analytical	ADJ
absel-1219	65	78	advertising	advertising	NOUN
absel-1219	65	79	demand	demand	NOUN
absel-1219	65	80	model	model	NOUN
absel-1219	65	81	being	be	AUX
absel-1219	65	82	proposed	propose	VERB
absel-1219	65	83	is	be	AUX
absel-1219	65	84	summarized	summarize	VERB
absel-1219	65	85	as	as	ADP
absel-1219	65	86	in	in	ADP
absel-1219	65	87	figure	figure	NOUN
absel-1219	65	88	1	1	NUM
absel-1219	65	89	.	.	PUNCT
absel-1219	65	90	potential	potential	ADJ
absel-1219	65	91	customers	customer	NOUN
absel-1219	65	92	the	the	DET
absel-1219	65	93	market	market	NOUN
absel-1219	65	94	for	for	ADP
absel-1219	65	95	a	a	DET
absel-1219	65	96	product	product	NOUN
absel-1219	65	97	consists	consist	VERB
absel-1219	65	98	of	of	ADP
absel-1219	65	99	an	an	DET
absel-1219	65	100	identifiable	identifiable	ADJ
absel-1219	65	101	segment	segment	NOUN
absel-1219	65	102	or	or	CCONJ
absel-1219	65	103	class	class	NOUN
absel-1219	65	104	of	of	ADP
absel-1219	65	105	individuals	individual	NOUN
absel-1219	65	106	who	who	PRON
absel-1219	65	107	can	can	AUX
absel-1219	65	108	benefit	benefit	VERB
absel-1219	65	109	from	from	ADP
absel-1219	65	110	the	the	DET
absel-1219	65	111	use	use	NOUN
absel-1219	65	112	of	of	ADP
absel-1219	65	113	the	the	DET
absel-1219	65	114	product	product	NOUN
absel-1219	65	115	.	.	PUNCT
absel-1219	66	1	these	these	DET
absel-1219	66	2	individuals	individual	NOUN
absel-1219	66	3	may	may	AUX
absel-1219	66	4	be	be	AUX
absel-1219	66	5	labeled	label	VERB
absel-1219	66	6	potential	potential	ADJ
absel-1219	66	7	customers	customer	NOUN
absel-1219	66	8	.	.	PUNCT
absel-1219	67	1	some	some	DET
absel-1219	67	2	potential	potential	ADJ
absel-1219	67	3	customers	customer	NOUN
absel-1219	67	4	readily	readily	ADV
absel-1219	67	5	perceive	perceive	VERB
absel-1219	67	6	a	a	DET
absel-1219	67	7	benefit	benefit	NOUN
absel-1219	67	8	and	and	CCONJ
absel-1219	67	9	require	require	VERB
absel-1219	67	10	very	very	ADV
absel-1219	67	11	little	little	ADJ
absel-1219	67	12	advertising	advertising	NOUN
absel-1219	67	13	.	.	PUNCT
absel-1219	68	1	others	other	NOUN
absel-1219	68	2	potential	potential	ADJ
absel-1219	68	3	customers	customer	NOUN
absel-1219	68	4	have	have	VERB
absel-1219	68	5	no	no	DET
absel-1219	68	6	or	or	CCONJ
absel-1219	68	7	very	very	ADV
absel-1219	68	8	little	little	ADJ
absel-1219	68	9	knowledge	knowledge	NOUN
absel-1219	68	10	of	of	ADP
absel-1219	68	11	the	the	DET
absel-1219	68	12	product	product	NOUN
absel-1219	68	13	but	but	CCONJ
absel-1219	68	14	are	be	AUX
absel-1219	68	15	capable	capable	ADJ
absel-1219	68	16	of	of	ADP
absel-1219	68	17	benefiting	benefit	VERB
absel-1219	68	18	or	or	CCONJ
absel-1219	68	19	being	be	AUX
absel-1219	68	20	influenced	influence	VERB
absel-1219	68	21	by	by	ADP
absel-1219	68	22	advertising	advertising	NOUN
absel-1219	68	23	.	.	PUNCT
absel-1219	69	1	some	some	DET
absel-1219	69	2	potential	potential	ADJ
absel-1219	69	3	customers	customer	NOUN
absel-1219	69	4	will	will	AUX
absel-1219	69	5	never	never	ADV
absel-1219	69	6	purchase	purchase	VERB
absel-1219	69	7	the	the	DET
absel-1219	69	8	product	product	NOUN
absel-1219	69	9	regardless	regardless	ADV
absel-1219	69	10	of	of	ADP
absel-1219	69	11	the	the	DET
absel-1219	69	12	amount	amount	NOUN
absel-1219	69	13	of	of	ADP
absel-1219	69	14	advertising	advertising	NOUN
absel-1219	69	15	.	.	PUNCT
absel-1219	70	1	consequently	consequently	ADV
absel-1219	70	2	,	,	PUNCT
absel-1219	70	3	the	the	DET
absel-1219	70	4	response	response	NOUN
absel-1219	70	5	to	to	ADP
absel-1219	70	6	advertising	advertising	NOUN
absel-1219	70	7	will	will	AUX
absel-1219	70	8	always	always	ADV
absel-1219	70	9	be	be	AUX
absel-1219	70	10	less	less	ADJ
absel-1219	70	11	than	than	ADP
absel-1219	70	12	100	100	NUM
absel-1219	70	13	%	%	NOUN
absel-1219	70	14	.	.	PUNCT
absel-1219	71	1	separately	separately	ADV
absel-1219	71	2	identifying	identify	VERB
absel-1219	71	3	or	or	CCONJ
absel-1219	71	4	isolating	isolate	VERB
absel-1219	71	5	these	these	DET
absel-1219	71	6	different	different	ADJ
absel-1219	71	7	types	type	NOUN
absel-1219	71	8	of	of	ADP
absel-1219	71	9	potential	potential	ADJ
absel-1219	71	10	customers	customer	NOUN
absel-1219	71	11	is	be	AUX
absel-1219	71	12	difficult	difficult	ADJ
absel-1219	71	13	if	if	SCONJ
absel-1219	71	14	not	not	PART
absel-1219	71	15	impossible	impossible	ADJ
absel-1219	71	16	.	.	PUNCT
absel-1219	72	1	therefore	therefore	ADV
absel-1219	72	2	,	,	PUNCT
absel-1219	72	3	the	the	DET
absel-1219	72	4	all	all	DET
absel-1219	72	5	customers	customer	NOUN
absel-1219	72	6	of	of	ADP
absel-1219	72	7	the	the	DET
absel-1219	72	8	market	market	NOUN
absel-1219	72	9	must	must	AUX
absel-1219	72	10	be	be	AUX
absel-1219	72	11	the	the	DET
absel-1219	72	12	target	target	NOUN
absel-1219	72	13	of	of	ADP
absel-1219	72	14	advertising	advertising	NOUN
absel-1219	72	15	.	.	PUNCT
absel-1219	73	1	a	a	DET
absel-1219	73	2	potential	potential	ADJ
absel-1219	73	3	customer	customer	NOUN
absel-1219	73	4	can	can	AUX
absel-1219	73	5	be	be	AUX
absel-1219	73	6	a	a	DET
absel-1219	73	7	candidate	candidate	NOUN
absel-1219	73	8	for	for	ADP
absel-1219	73	9	a	a	DET
absel-1219	73	10	sale	sale	NOUN
absel-1219	73	11	of	of	ADP
absel-1219	73	12	more	more	ADJ
absel-1219	73	13	than	than	ADP
absel-1219	73	14	one	one	NUM
absel-1219	73	15	firm	firm	NOUN
absel-1219	73	16	in	in	ADP
absel-1219	73	17	the	the	DET
absel-1219	73	18	industry	industry	NOUN
absel-1219	73	19	.	.	PUNCT
absel-1219	74	1	a	a	DET
absel-1219	74	2	potential	potential	ADJ
absel-1219	74	3	customer	customer	NOUN
absel-1219	74	4	who	who	PRON
absel-1219	74	5	is	be	AUX
absel-1219	74	6	a	a	DET
absel-1219	74	7	candidate	candidate	NOUN
absel-1219	74	8	for	for	ADP
absel-1219	74	9	sale	sale	NOUN
absel-1219	74	10	of	of	ADP
absel-1219	74	11	more	more	ADJ
absel-1219	74	12	than	than	ADP
absel-1219	74	13	one	one	NUM
absel-1219	74	14	firm	firm	NOUN
absel-1219	74	15	will	will	AUX
absel-1219	74	16	eventually	eventually	ADV
absel-1219	74	17	select	select	VERB
absel-1219	74	18	only	only	ADV
absel-1219	74	19	one	one	NUM
absel-1219	74	20	industry	industry	NOUN
absel-1219	74	21	firm	firm	NOUN
absel-1219	74	22	from	from	ADP
absel-1219	74	23	which	which	PRON
absel-1219	74	24	to	to	PART
absel-1219	74	25	purchase	purchase	VERB
absel-1219	74	26	in	in	ADP
absel-1219	74	27	a	a	DET
absel-1219	74	28	given	give	VERB
absel-1219	74	29	period	period	NOUN
absel-1219	74	30	.	.	PUNCT
absel-1219	75	1	the	the	DET
absel-1219	75	2	selection	selection	NOUN
absel-1219	75	3	of	of	ADP
absel-1219	75	4	the	the	DET
absel-1219	75	5	specific	specific	ADJ
absel-1219	75	6	firm	firm	NOUN
absel-1219	75	7	is	be	AUX
absel-1219	75	8	affected	affect	VERB
absel-1219	75	9	by	by	ADP
absel-1219	75	10	both	both	CCONJ
absel-1219	75	11	the	the	DET
absel-1219	75	12	number	number	NOUN
absel-1219	75	13	of	of	ADP
absel-1219	75	14	ad	ad	NOUN
absel-1219	75	15	exposures	exposure	NOUN
absel-1219	75	16	and	and	CCONJ
absel-1219	75	17	the	the	DET
absel-1219	75	18	advertised	advertised	ADJ
absel-1219	75	19	price	price	NOUN
absel-1219	75	20	.	.	PUNCT
absel-1219	76	1	the	the	DET
absel-1219	76	2	number	number	NOUN
absel-1219	76	3	of	of	ADP
absel-1219	76	4	customers	customer	NOUN
absel-1219	76	5	that	that	PRON
absel-1219	76	6	actually	actually	ADV
absel-1219	76	7	purchase	purchase	VERB
absel-1219	76	8	can	can	AUX
absel-1219	76	9	also	also	ADV
absel-1219	76	10	be	be	AUX
absel-1219	76	11	a	a	DET
absel-1219	76	12	factor	factor	NOUN
absel-1219	76	13	of	of	ADP
absel-1219	76	14	the	the	DET
absel-1219	76	15	number	number	NOUN
absel-1219	76	16	of	of	ADP
absel-1219	76	17	salesmen	salesman	NOUN
absel-1219	76	18	,	,	PUNCT
absel-1219	76	19	credit	credit	NOUN
absel-1219	76	20	terms	term	NOUN
absel-1219	76	21	,	,	PUNCT
absel-1219	76	22	and	and	CCONJ
absel-1219	76	23	quality	quality	NOUN
absel-1219	76	24	of	of	ADP
absel-1219	76	25	products	product	NOUN
absel-1219	76	26	.	.	PUNCT
absel-1219	77	1	some	some	DET
absel-1219	77	2	potential	potential	ADJ
absel-1219	77	3	customers	customer	NOUN
absel-1219	77	4	in	in	ADP
absel-1219	77	5	a	a	DET
absel-1219	77	6	market	market	NOUN
absel-1219	77	7	require	require	VERB
absel-1219	77	8	more	more	ADJ
absel-1219	77	9	than	than	ADP
absel-1219	77	10	one	one	NUM
absel-1219	77	11	unit	unit	NOUN
absel-1219	77	12	of	of	ADP
absel-1219	77	13	advertising	advertising	NOUN
absel-1219	77	14	to	to	PART
absel-1219	77	15	be	be	AUX
absel-1219	77	16	a	a	DET
absel-1219	77	17	candidate	candidate	NOUN
absel-1219	77	18	for	for	ADP
absel-1219	77	19	a	a	DET
absel-1219	77	20	sale	sale	NOUN
absel-1219	77	21	.	.	PUNCT
absel-1219	78	1	consequently	consequently	ADV
absel-1219	78	2	,	,	PUNCT
absel-1219	78	3	the	the	DET
absel-1219	78	4	repeat	repeat	NOUN
absel-1219	78	5	exposure	exposure	NOUN
absel-1219	78	6	of	of	ADP
absel-1219	78	7	the	the	DET
absel-1219	78	8	same	same	ADJ
absel-1219	78	9	advertising	advertising	NOUN
absel-1219	78	10	will	will	AUX
absel-1219	78	11	prove	prove	VERB
absel-1219	78	12	beneficial	beneficial	ADJ
absel-1219	78	13	.	.	PUNCT
absel-1219	79	1	the	the	DET
absel-1219	79	2	repeat	repeat	NOUN
absel-1219	79	3	exposure	exposure	NOUN
absel-1219	79	4	of	of	ADP
absel-1219	79	5	an	an	DET
absel-1219	79	6	ad	ad	NOUN
absel-1219	79	7	is	be	AUX
absel-1219	79	8	a	a	DET
absel-1219	79	9	determinant	determinant	NOUN
absel-1219	79	10	of	of	ADP
absel-1219	79	11	market	market	NOUN
absel-1219	79	12	demand	demand	NOUN
absel-1219	79	13	.	.	PUNCT
absel-1219	80	1	potential	potential	ADJ
absel-1219	80	2	customers	customer	NOUN
absel-1219	80	3	are	be	AUX
absel-1219	80	4	more	more	ADV
absel-1219	80	5	likely	likely	ADJ
absel-1219	80	6	to	to	PART
absel-1219	80	7	purchase	purchase	VERB
absel-1219	80	8	as	as	ADP
absel-1219	80	9	the	the	DET
absel-1219	80	10	exposure	exposure	NOUN
absel-1219	80	11	to	to	ADP
absel-1219	80	12	advertising	advertising	NOUN
absel-1219	80	13	increases	increase	NOUN
absel-1219	80	14	.	.	PUNCT
absel-1219	81	1	an	an	DET
absel-1219	81	2	essential	essential	ADJ
absel-1219	81	3	element	element	NOUN
absel-1219	81	4	of	of	ADP
absel-1219	81	5	the	the	DET
absel-1219	81	6	analytical	analytical	ADJ
absel-1219	81	7	model	model	NOUN
absel-1219	81	8	of	of	ADP
absel-1219	81	9	demand	demand	NOUN
absel-1219	81	10	is	be	AUX
absel-1219	81	11	a	a	DET
absel-1219	81	12	functional	functional	ADJ
absel-1219	81	13	relationship	relationship	NOUN
absel-1219	81	14	between	between	ADP
absel-1219	81	15	the	the	DET
absel-1219	81	16	exposure	exposure	NOUN
absel-1219	81	17	index	index	NOUN
absel-1219	81	18	and	and	CCONJ
absel-1219	81	19	the	the	DET
absel-1219	81	20	percentage	percentage	NOUN
absel-1219	81	21	of	of	ADP
absel-1219	81	22	potential	potential	ADJ
absel-1219	81	23	customers	customer	NOUN
absel-1219	81	24	responding	respond	VERB
absel-1219	81	25	to	to	ADP
absel-1219	81	26	advertising	advertising	NOUN
absel-1219	81	27	.	.	PUNCT
absel-1219	82	1	advertising	advertising	NOUN
absel-1219	82	2	cost	cost	NOUN
absel-1219	82	3	per	per	ADP
absel-1219	82	4	customer	customer	NOUN
absel-1219	82	5	advertising	advertising	NOUN
absel-1219	82	6	can	can	AUX
absel-1219	82	7	be	be	AUX
absel-1219	82	8	treated	treat	VERB
absel-1219	82	9	as	as	SCONJ
absel-1219	82	10	if	if	SCONJ
absel-1219	82	11	it	it	PRON
absel-1219	82	12	consists	consist	VERB
absel-1219	82	13	of	of	ADP
absel-1219	82	14	discreet	discreet	ADJ
absel-1219	82	15	units	unit	NOUN
absel-1219	82	16	.	.	PUNCT
absel-1219	83	1	for	for	ADP
absel-1219	83	2	example	example	NOUN
absel-1219	83	3	,	,	PUNCT
absel-1219	83	4	one	one	NUM
absel-1219	83	5	flyer	flyer	NOUN
absel-1219	83	6	or	or	CCONJ
absel-1219	83	7	one	one	NUM
absel-1219	83	8	brochure	brochure	NOUN
absel-1219	83	9	is	be	AUX
absel-1219	83	10	a	a	DET
absel-1219	83	11	discreet	discreet	ADJ
absel-1219	83	12	unit	unit	NOUN
absel-1219	83	13	.	.	PUNCT
absel-1219	84	1	even	even	ADV
absel-1219	84	2	tv	tv	NOUN
absel-1219	84	3	and	and	CCONJ
absel-1219	84	4	radio	radio	NOUN
absel-1219	84	5	advertising	advertising	NOUN
absel-1219	84	6	can	can	AUX
absel-1219	84	7	be	be	AUX
absel-1219	84	8	considered	consider	VERB
absel-1219	84	9	to	to	PART
absel-1219	84	10	consist	consist	VERB
absel-1219	84	11	of	of	ADP
absel-1219	84	12	discreet	discreet	ADJ
absel-1219	84	13	units	unit	NOUN
absel-1219	84	14	.	.	PUNCT
absel-1219	85	1	if	if	SCONJ
absel-1219	85	2	5,000	5,000	NUM
absel-1219	85	3	out	out	ADP
absel-1219	85	4	of	of	ADP
absel-1219	85	5	50,000	50,000	NUM
absel-1219	85	6	potential	potential	ADJ
absel-1219	85	7	customers	customer	NOUN
absel-1219	85	8	are	be	AUX
absel-1219	85	9	viewers	viewer	NOUN
absel-1219	85	10	of	of	ADP
absel-1219	85	11	tv	tv	NOUN
absel-1219	85	12	at	at	ADP
absel-1219	85	13	a	a	DET
absel-1219	85	14	specific	specific	ADJ
absel-1219	85	15	time	time	NOUN
absel-1219	85	16	slot	slot	NOUN
absel-1219	85	17	,	,	PUNCT
absel-1219	85	18	then	then	ADV
absel-1219	85	19	a	a	DET
absel-1219	85	20	one	one	NUM
absel-1219	85	21	-	-	PUNCT
absel-1219	85	22	time	time	NOUN
absel-1219	85	23	ad	ad	NOUN
absel-1219	85	24	may	may	AUX
absel-1219	85	25	be	be	AUX
absel-1219	85	26	considered	consider	VERB
absel-1219	85	27	as	as	ADP
absel-1219	85	28	consisting	consist	VERB
absel-1219	85	29	of	of	ADP
absel-1219	85	30	5,000	5,000	NUM
absel-1219	85	31	units	unit	NOUN
absel-1219	85	32	of	of	ADP
absel-1219	85	33	advertising	advertising	NOUN
absel-1219	85	34	.	.	PUNCT
absel-1219	86	1	a	a	DET
absel-1219	86	2	discreet	discreet	ADJ
absel-1219	86	3	unit	unit	NOUN
absel-1219	86	4	of	of	ADP
absel-1219	86	5	advertising	advertising	NOUN
absel-1219	86	6	can	can	AUX
absel-1219	86	7	be	be	AUX
absel-1219	86	8	assigned	assign	VERB
absel-1219	86	9	a	a	DET
absel-1219	86	10	specific	specific	ADJ
absel-1219	86	11	cost	cost	NOUN
absel-1219	86	12	per	per	ADP
absel-1219	86	13	unit	unit	NOUN
absel-1219	86	14	.	.	PUNCT
absel-1219	87	1	given	give	VERB
absel-1219	87	2	the	the	DET
absel-1219	87	3	number	number	NOUN
absel-1219	87	4	of	of	ADP
absel-1219	87	5	potential	potential	ADJ
absel-1219	87	6	customers	customer	NOUN
absel-1219	87	7	,	,	PUNCT
absel-1219	87	8	the	the	DET
absel-1219	87	9	advertising	advertising	NOUN
absel-1219	87	10	cost	cost	NOUN
absel-1219	87	11	per	per	ADP
absel-1219	87	12	unit	unit	NOUN
absel-1219	87	13	,	,	PUNCT
absel-1219	87	14	and	and	CCONJ
absel-1219	87	15	the	the	DET
absel-1219	87	16	desired	desire	VERB
absel-1219	87	17	exposure	exposure	NOUN
absel-1219	87	18	rate	rate	NOUN
absel-1219	87	19	,	,	PUNCT
absel-1219	87	20	the	the	DET
absel-1219	87	21	preparation	preparation	NOUN
absel-1219	87	22	of	of	ADP
absel-1219	87	23	the	the	DET
absel-1219	87	24	advertising	advertising	NOUN
absel-1219	87	25	budget	budget	NOUN
absel-1219	87	26	becomes	become	VERB
absel-1219	87	27	a	a	DET
absel-1219	87	28	relatively	relatively	ADV
absel-1219	87	29	easy	easy	ADJ
absel-1219	87	30	task	task	NOUN
absel-1219	87	31	.	.	PUNCT
absel-1219	88	1	if	if	SCONJ
absel-1219	88	2	the	the	DET
absel-1219	88	3	advertising	advertising	NOUN
absel-1219	88	4	cost	cost	NOUN
absel-1219	88	5	per	per	ADP
absel-1219	88	6	potential	potential	ADJ
absel-1219	88	7	customer	customer	NOUN
absel-1219	88	8	is	be	AUX
absel-1219	88	9	known	know	VERB
absel-1219	88	10	,	,	PUNCT
absel-1219	88	11	then	then	ADV
absel-1219	88	12	the	the	DET
absel-1219	88	13	total	total	ADJ
absel-1219	88	14	advertising	advertising	NOUN
absel-1219	88	15	required	require	VERB
absel-1219	88	16	to	to	PART
absel-1219	88	17	inform	inform	VERB
absel-1219	88	18	all	all	DET
absel-1219	88	19	potential	potential	ADJ
absel-1219	88	20	customers	customer	NOUN
absel-1219	88	21	would	would	AUX
absel-1219	88	22	be	be	AUX
absel-1219	88	23	:	:	PUNCT
absel-1219	88	24	the	the	DET
absel-1219	88	25	amount	amount	NOUN
absel-1219	88	26	of	of	ADP
absel-1219	88	27	advertising	advertising	NOUN
absel-1219	88	28	required	require	VERB
absel-1219	88	29	to	to	PART
absel-1219	88	30	expose	expose	VERB
absel-1219	88	31	the	the	DET
absel-1219	88	32	total	total	ADJ
absel-1219	88	33	potential	potential	ADJ
absel-1219	88	34	market	market	NOUN
absel-1219	88	35	to	to	ADP
absel-1219	88	36	an	an	DET
absel-1219	88	37	ad	ad	NOUN
absel-1219	88	38	can	can	AUX
absel-1219	88	39	be	be	AUX
absel-1219	88	40	easily	easily	ADV
absel-1219	88	41	calculated	calculate	VERB
absel-1219	88	42	.	.	PUNCT
absel-1219	89	1	however	however	ADV
absel-1219	89	2	,	,	PUNCT
absel-1219	89	3	the	the	DET
absel-1219	89	4	unknown	unknown	ADJ
absel-1219	89	5	factor	factor	NOUN
absel-1219	89	6	is	be	AUX
absel-1219	89	7	the	the	DET
absel-1219	89	8	number	number	NOUN
absel-1219	89	9	of	of	ADP
absel-1219	89	10	exposures	exposure	NOUN
absel-1219	89	11	necessary	necessary	ADJ
absel-1219	89	12	to	to	PART
absel-1219	89	13	cause	cause	VERB
absel-1219	89	14	a	a	DET
absel-1219	89	15	desired	desire	VERB
absel-1219	89	16	percentage	percentage	NOUN
absel-1219	89	17	of	of	ADP
absel-1219	89	18	the	the	DET
absel-1219	89	19	market	market	NOUN
absel-1219	89	20	to	to	PART
absel-1219	89	21	respond	respond	VERB
absel-1219	89	22	.	.	PUNCT
absel-1219	90	1	therefore	therefore	ADV
absel-1219	90	2	,	,	PUNCT
absel-1219	90	3	the	the	DET
absel-1219	90	4	number	number	NOUN
absel-1219	90	5	of	of	ADP
absel-1219	90	6	times	time	NOUN
absel-1219	90	7	to	to	PART
absel-1219	90	8	repeat	repeat	VERB
absel-1219	90	9	an	an	DET
absel-1219	90	10	ad	ad	NOUN
absel-1219	90	11	becomes	become	VERB
absel-1219	90	12	an	an	DET
absel-1219	90	13	important	important	ADJ
absel-1219	90	14	decision	decision	NOUN
absel-1219	90	15	.	.	PUNCT
absel-1219	91	1	developments	development	NOUN
absel-1219	91	2	in	in	ADP
absel-1219	91	3	business	business	NOUN
absel-1219	91	4	simulation	simulation	NOUN
absel-1219	91	5	&	&	CCONJ
absel-1219	91	6	experiential	experiential	ADJ
absel-1219	91	7	exercises	exercise	NOUN
absel-1219	91	8	,	,	PUNCT
absel-1219	91	9	volume	volume	NOUN
absel-1219	91	10	22	22	NUM
absel-1219	91	11	,	,	PUNCT
absel-1219	91	12	1995	1995	NUM
absel-1219	91	13	91	91	NUM
absel-1219	91	14	importance	importance	NOUN
absel-1219	91	15	of	of	ADP
absel-1219	91	16	the	the	DET
absel-1219	91	17	industry	industry	NOUN
absel-1219	91	18	demand	demand	NOUN
absel-1219	91	19	curve	curve	NOUN
absel-1219	91	20	in	in	ADP
absel-1219	91	21	the	the	DET
absel-1219	91	22	model	model	NOUN
absel-1219	91	23	being	be	AUX
absel-1219	91	24	proposed	propose	VERB
absel-1219	91	25	,	,	PUNCT
absel-1219	91	26	the	the	DET
absel-1219	91	27	industry	industry	NOUN
absel-1219	91	28	demand	demand	NOUN
absel-1219	91	29	curve	curve	NOUN
absel-1219	91	30	applies	apply	VERB
absel-1219	91	31	only	only	ADV
absel-1219	91	32	to	to	AUX
absel-1219	91	33	informed	inform	VERB
absel-1219	91	34	customers	customer	NOUN
absel-1219	91	35	who	who	PRON
absel-1219	91	36	have	have	AUX
absel-1219	91	37	made	make	VERB
absel-1219	91	38	a	a	DET
absel-1219	91	39	conscious	conscious	ADJ
absel-1219	91	40	decision	decision	NOUN
absel-1219	91	41	to	to	PART
absel-1219	91	42	seriously	seriously	ADV
absel-1219	91	43	consider	consider	VERB
absel-1219	91	44	purchasing	purchase	VERB
absel-1219	91	45	in	in	ADP
absel-1219	91	46	the	the	DET
absel-1219	91	47	current	current	ADJ
absel-1219	91	48	period	period	NOUN
absel-1219	91	49	.	.	PUNCT
absel-1219	92	1	since	since	SCONJ
absel-1219	92	2	the	the	DET
absel-1219	92	3	number	number	NOUN
absel-1219	92	4	of	of	ADP
absel-1219	92	5	informed	informed	ADJ
absel-1219	92	6	customers	customer	NOUN
absel-1219	92	7	can	can	AUX
absel-1219	92	8	vary	vary	VERB
absel-1219	92	9	significantly	significantly	ADV
absel-1219	92	10	with	with	ADP
absel-1219	92	11	the	the	DET
absel-1219	92	12	amount	amount	NOUN
absel-1219	92	13	of	of	ADP
absel-1219	92	14	advertising	advertising	NOUN
absel-1219	92	15	,	,	PUNCT
absel-1219	92	16	the	the	DET
absel-1219	92	17	demand	demand	NOUN
absel-1219	92	18	curve	curve	NOUN
absel-1219	92	19	must	must	AUX
absel-1219	92	20	be	be	AUX
absel-1219	92	21	presented	present	VERB
absel-1219	92	22	on	on	ADP
absel-1219	92	23	a	a	DET
absel-1219	92	24	relative	relative	ADJ
absel-1219	92	25	(	(	PUNCT
absel-1219	92	26	percentage	percentage	NOUN
absel-1219	92	27	)	)	PUNCT
absel-1219	92	28	basis	basis	NOUN
absel-1219	92	29	.	.	PUNCT
absel-1219	93	1	rather	rather	ADV
absel-1219	93	2	than	than	ADP
absel-1219	93	3	showing	show	VERB
absel-1219	93	4	units	unit	NOUN
absel-1219	93	5	at	at	ADP
absel-1219	93	6	each	each	DET
absel-1219	93	7	price	price	NOUN
absel-1219	93	8	,	,	PUNCT
absel-1219	93	9	the	the	DET
absel-1219	93	10	demand	demand	NOUN
absel-1219	93	11	curve	curve	NOUN
absel-1219	93	12	must	must	AUX
absel-1219	93	13	be	be	AUX
absel-1219	93	14	restructured	restructure	VERB
absel-1219	93	15	to	to	PART
absel-1219	93	16	show	show	VERB
absel-1219	93	17	the	the	DET
absel-1219	93	18	percentage	percentage	NOUN
absel-1219	93	19	of	of	ADP
absel-1219	93	20	the	the	DET
absel-1219	93	21	informed	informed	ADJ
absel-1219	93	22	customers	customer	NOUN
absel-1219	93	23	that	that	PRON
absel-1219	93	24	will	will	AUX
absel-1219	93	25	purchase	purchase	VERB
absel-1219	93	26	at	at	ADP
absel-1219	93	27	a	a	DET
absel-1219	93	28	given	give	VERB
absel-1219	93	29	price	price	NOUN
absel-1219	93	30	.	.	PUNCT
absel-1219	94	1	the	the	DET
absel-1219	94	2	relationship	relationship	NOUN
absel-1219	94	3	of	of	ADP
absel-1219	94	4	price	price	NOUN
absel-1219	94	5	to	to	ADP
absel-1219	94	6	the	the	DET
absel-1219	94	7	percentage	percentage	NOUN
absel-1219	94	8	purchasing	purchasing	NOUN
absel-1219	94	9	may	may	AUX
absel-1219	94	10	be	be	AUX
absel-1219	94	11	called	call	VERB
absel-1219	94	12	a	a	DET
absel-1219	94	13	proportion	proportion	NOUN
absel-1219	94	14	of	of	ADP
absel-1219	94	15	purchase	purchase	NOUN
absel-1219	94	16	distribution	distribution	NOUN
absel-1219	94	17	function	function	NOUN
absel-1219	94	18	.	.	PUNCT
absel-1219	95	1	in	in	ADP
absel-1219	95	2	figure	figure	NOUN
absel-1219	95	3	3	3	NUM
absel-1219	95	4	,	,	PUNCT
absel-1219	95	5	a	a	DET
absel-1219	95	6	traditional	traditional	ADJ
absel-1219	95	7	demand	demand	NOUN
absel-1219	95	8	curve	curve	NOUN
absel-1219	95	9	converted	convert	VERB
absel-1219	95	10	to	to	ADP
absel-1219	95	11	a	a	DET
absel-1219	95	12	proportion	proportion	NOUN
absel-1219	95	13	of	of	ADP
absel-1219	95	14	purchase	purchase	NOUN
absel-1219	95	15	distribution	distribution	NOUN
absel-1219	95	16	is	be	AUX
absel-1219	95	17	illustrated	illustrate	VERB
absel-1219	95	18	.	.	PUNCT
absel-1219	96	1	the	the	DET
absel-1219	96	2	details	detail	NOUN
absel-1219	96	3	and	and	CCONJ
absel-1219	96	4	mechanics	mechanic	NOUN
absel-1219	96	5	of	of	ADP
absel-1219	96	6	constructing	construct	VERB
absel-1219	96	7	this	this	DET
absel-1219	96	8	distribution	distribution	NOUN
absel-1219	96	9	is	be	AUX
absel-1219	96	10	explained	explain	VERB
absel-1219	96	11	in	in	ADP
absel-1219	96	12	a	a	DET
absel-1219	96	13	later	later	ADJ
absel-1219	96	14	section	section	NOUN
absel-1219	96	15	.	.	PUNCT
absel-1219	97	1	there	there	PRON
absel-1219	97	2	is	be	VERB
absel-1219	97	3	no	no	DET
absel-1219	97	4	need	need	NOUN
absel-1219	97	5	in	in	ADP
absel-1219	97	6	the	the	DET
absel-1219	97	7	proposed	propose	VERB
absel-1219	97	8	model	model	NOUN
absel-1219	97	9	for	for	ADP
absel-1219	97	10	both	both	CCONJ
absel-1219	97	11	an	an	DET
absel-1219	97	12	industry	industry	NOUN
absel-1219	97	13	demand	demand	NOUN
absel-1219	97	14	curve	curve	NOUN
absel-1219	97	15	and	and	CCONJ
absel-1219	97	16	an	an	DET
absel-1219	97	17	individual	individual	ADJ
absel-1219	97	18	firm	firm	ADJ
absel-1219	97	19	demand	demand	NOUN
absel-1219	97	20	curves	curve	NOUN
absel-1219	97	21	as	as	SCONJ
absel-1219	97	22	required	require	VERB
absel-1219	97	23	in	in	ADP
absel-1219	97	24	the	the	DET
absel-1219	97	25	traditional	traditional	ADJ
absel-1219	97	26	aggregate	aggregate	ADJ
absel-1219	97	27	demand	demand	NOUN
absel-1219	97	28	models	model	NOUN
absel-1219	97	29	.	.	PUNCT
absel-1219	98	1	what	what	PRON
absel-1219	98	2	is	be	AUX
absel-1219	98	3	being	be	AUX
absel-1219	98	4	allocated	allocate	VERB
absel-1219	98	5	is	be	AUX
absel-1219	98	6	not	not	PART
absel-1219	98	7	units	unit	NOUN
absel-1219	98	8	sold	sell	VERB
absel-1219	98	9	but	but	CCONJ
absel-1219	98	10	rather	rather	ADV
absel-1219	98	11	informed	inform	VERB
absel-1219	98	12	customers	customer	NOUN
absel-1219	98	13	willing	willing	ADJ
absel-1219	98	14	to	to	PART
absel-1219	98	15	buy	buy	VERB
absel-1219	98	16	(	(	PUNCT
absel-1219	98	17	candidates	candidate	NOUN
absel-1219	98	18	for	for	ADP
absel-1219	98	19	a	a	DET
absel-1219	98	20	sale	sale	NOUN
absel-1219	98	21	)	)	PUNCT
absel-1219	98	22	from	from	ADP
absel-1219	98	23	a	a	DET
absel-1219	98	24	specific	specific	ADJ
absel-1219	98	25	firm	firm	NOUN
absel-1219	98	26	.	.	PUNCT
absel-1219	99	1	allocation	allocation	NOUN
absel-1219	99	2	is	be	AUX
absel-1219	99	3	accomplished	accomplish	VERB
absel-1219	99	4	by	by	ADP
absel-1219	99	5	using	use	VERB
absel-1219	99	6	firm	firm	ADJ
absel-1219	99	7	candidates	candidate	NOUN
absel-1219	99	8	for	for	ADP
absel-1219	99	9	a	a	DET
absel-1219	99	10	sale	sale	NOUN
absel-1219	99	11	rather	rather	ADV
absel-1219	99	12	than	than	ADP
absel-1219	99	13	units	unit	NOUN
absel-1219	99	14	of	of	ADP
absel-1219	99	15	product	product	NOUN
absel-1219	99	16	.	.	PUNCT
absel-1219	100	1	this	this	DET
absel-1219	100	2	model	model	NOUN
absel-1219	100	3	requires	require	VERB
absel-1219	100	4	calculation	calculation	NOUN
absel-1219	100	5	of	of	ADP
absel-1219	100	6	candidates	candidate	NOUN
absel-1219	100	7	for	for	ADP
absel-1219	100	8	a	a	DET
absel-1219	100	9	sale	sale	NOUN
absel-1219	100	10	from	from	ADP
absel-1219	100	11	both	both	CCONJ
absel-1219	100	12	the	the	DET
absel-1219	100	13	firm	firm	NOUN
absel-1219	100	14	and	and	CCONJ
absel-1219	100	15	industry	industry	NOUN
absel-1219	100	16	viewpoints	viewpoint	NOUN
absel-1219	100	17	.	.	PUNCT
absel-1219	101	1	computing	compute	VERB
absel-1219	101	2	industry	industry	NOUN
absel-1219	101	3	and	and	CCONJ
absel-1219	101	4	firm	firm	ADJ
absel-1219	101	5	exposures	exposure	NOUN
absel-1219	101	6	indices	indice	VERB
absel-1219	101	7	because	because	SCONJ
absel-1219	101	8	the	the	DET
absel-1219	101	9	proposed	propose	VERB
absel-1219	101	10	advertising	advertising	NOUN
absel-1219	101	11	demand	demand	NOUN
absel-1219	101	12	model	model	NOUN
absel-1219	101	13	depends	depend	VERB
absel-1219	101	14	on	on	ADP
absel-1219	101	15	the	the	DET
absel-1219	101	16	extent	extent	NOUN
absel-1219	101	17	to	to	PART
absel-1219	101	18	which	which	PRON
absel-1219	101	19	customers	customer	NOUN
absel-1219	101	20	have	have	AUX
absel-1219	101	21	been	be	AUX
absel-1219	101	22	informed	inform	VERB
absel-1219	101	23	,	,	PUNCT
absel-1219	101	24	the	the	DET
absel-1219	101	25	calculation	calculation	NOUN
absel-1219	101	26	of	of	ADP
absel-1219	101	27	both	both	CCONJ
absel-1219	101	28	firm	firm	ADJ
absel-1219	101	29	and	and	CCONJ
absel-1219	101	30	industry	industry	NOUN
absel-1219	101	31	exposure	exposure	NOUN
absel-1219	101	32	indices	index	NOUN
absel-1219	101	33	are	be	AUX
absel-1219	101	34	required	require	VERB
absel-1219	101	35	.	.	PUNCT
absel-1219	102	1	the	the	DET
absel-1219	102	2	calculated	calculate	VERB
absel-1219	102	3	exposure	exposure	NOUN
absel-1219	102	4	index	index	NOUN
absel-1219	102	5	identifies	identify	VERB
absel-1219	102	6	the	the	DET
absel-1219	102	7	appropriate	appropriate	ADJ
absel-1219	102	8	firm	firm	NOUN
absel-1219	102	9	and	and	CCONJ
absel-1219	102	10	industry	industry	NOUN
absel-1219	102	11	candidates	candidate	NOUN
absel-1219	102	12	for	for	ADP
absel-1219	102	13	sale	sale	NOUN
absel-1219	102	14	percentages	percentage	NOUN
absel-1219	102	15	.	.	PUNCT
absel-1219	103	1	developments	development	NOUN
absel-1219	103	2	in	in	ADP
absel-1219	103	3	business	business	NOUN
absel-1219	103	4	simulation	simulation	NOUN
absel-1219	103	5	&	&	CCONJ
absel-1219	103	6	experiential	experiential	ADJ
absel-1219	103	7	exercises	exercise	NOUN
absel-1219	103	8	,	,	PUNCT
absel-1219	103	9	volume	volume	NOUN
absel-1219	103	10	22	22	NUM
absel-1219	103	11	,	,	PUNCT
absel-1219	103	12	1995	1995	NUM
absel-1219	103	13	92	92	NUM
absel-1219	103	14	the	the	DET
absel-1219	103	15	industry	industry	NOUN
absel-1219	103	16	exposure	exposure	NOUN
absel-1219	103	17	index	index	NOUN
absel-1219	103	18	is	be	AUX
absel-1219	103	19	the	the	DET
absel-1219	103	20	average	average	ADJ
absel-1219	103	21	number	number	NOUN
absel-1219	103	22	of	of	ADP
absel-1219	103	23	times	time	NOUN
absel-1219	103	24	that	that	SCONJ
absel-1219	103	25	individuals	individual	NOUN
absel-1219	103	26	in	in	ADP
absel-1219	103	27	the	the	DET
absel-1219	103	28	market	market	NOUN
absel-1219	103	29	have	have	AUX
absel-1219	103	30	been	be	AUX
absel-1219	103	31	the	the	DET
absel-1219	103	32	recipient	recipient	NOUN
absel-1219	103	33	of	of	ADP
absel-1219	103	34	ads	ad	NOUN
absel-1219	103	35	from	from	ADP
absel-1219	103	36	all	all	DET
absel-1219	103	37	firms	firm	NOUN
absel-1219	103	38	.	.	PUNCT
absel-1219	104	1	the	the	DET
absel-1219	104	2	total	total	NOUN
absel-1219	104	3	includes	include	VERB
absel-1219	104	4	all	all	DET
absel-1219	104	5	repeat	repeat	NOUN
absel-1219	104	6	exposures	exposure	NOUN
absel-1219	104	7	of	of	ADP
absel-1219	104	8	the	the	DET
absel-1219	104	9	same	same	ADJ
absel-1219	104	10	ad	ad	NOUN
absel-1219	104	11	.	.	PUNCT
absel-1219	105	1	proportion	proportion	NOUN
absel-1219	105	2	of	of	ADP
absel-1219	105	3	response	response	NOUN
absel-1219	105	4	function	function	NOUN
absel-1219	105	5	as	as	SCONJ
absel-1219	105	6	previously	previously	ADV
absel-1219	105	7	mentioned	mention	VERB
absel-1219	105	8	,	,	PUNCT
absel-1219	105	9	a	a	DET
absel-1219	105	10	functional	functional	ADJ
absel-1219	105	11	relationship	relationship	NOUN
absel-1219	105	12	exists	exist	VERB
absel-1219	105	13	between	between	ADP
absel-1219	105	14	the	the	DET
absel-1219	105	15	industry	industry	NOUN
absel-1219	105	16	el	el	PROPN
absel-1219	105	17	and	and	CCONJ
absel-1219	105	18	the	the	DET
absel-1219	105	19	percentage	percentage	NOUN
absel-1219	105	20	of	of	ADP
absel-1219	105	21	potential	potential	ADJ
absel-1219	105	22	customers	customer	NOUN
absel-1219	105	23	who	who	PRON
absel-1219	105	24	become	become	VERB
absel-1219	105	25	candidates	candidate	NOUN
absel-1219	105	26	for	for	ADP
absel-1219	105	27	a	a	DET
absel-1219	105	28	sale	sale	NOUN
absel-1219	105	29	.	.	PUNCT
absel-1219	106	1	the	the	DET
absel-1219	106	2	percentage	percentage	NOUN
absel-1219	106	3	of	of	ADP
absel-1219	106	4	the	the	DET
absel-1219	106	5	candidates	candidate	NOUN
absel-1219	106	6	for	for	ADP
absel-1219	106	7	a	a	DET
absel-1219	106	8	sale	sale	NOUN
absel-1219	106	9	in	in	ADP
absel-1219	106	10	response	response	NOUN
absel-1219	106	11	to	to	ADP
absel-1219	106	12	advertising	advertising	NOUN
absel-1219	106	13	is	be	AUX
absel-1219	106	14	a	a	DET
absel-1219	106	15	type	type	NOUN
absel-1219	106	16	of	of	ADP
absel-1219	106	17	effectiveness	effectiveness	NOUN
absel-1219	106	18	index	index	NOUN
absel-1219	106	19	.	.	PUNCT
absel-1219	107	1	this	this	DET
absel-1219	107	2	relationship	relationship	NOUN
absel-1219	107	3	is	be	AUX
absel-1219	107	4	illustrated	illustrate	VERB
absel-1219	107	5	in	in	ADP
absel-1219	107	6	figure	figure	NOUN
absel-1219	107	7	2	2	NUM
absel-1219	107	8	.	.	PUNCT
absel-1219	108	1	the	the	DET
absel-1219	108	2	functional	functional	ADJ
absel-1219	108	3	relationship	relationship	NOUN
absel-1219	108	4	between	between	ADP
absel-1219	108	5	the	the	DET
absel-1219	108	6	exposure	exposure	NOUN
absel-1219	108	7	index	index	NOUN
absel-1219	108	8	and	and	CCONJ
absel-1219	108	9	the	the	DET
absel-1219	108	10	percentage	percentage	NOUN
absel-1219	108	11	of	of	ADP
absel-1219	108	12	customers	customer	NOUN
absel-1219	108	13	responding	respond	VERB
absel-1219	108	14	can	can	AUX
absel-1219	108	15	be	be	AUX
absel-1219	108	16	easily	easily	ADV
absel-1219	108	17	programmed	program	VERB
absel-1219	108	18	by	by	ADP
absel-1219	108	19	using	use	VERB
absel-1219	108	20	goosen	goosen	PROPN
absel-1219	108	21	’s	’s	PART
absel-1219	108	22	and	and	CCONJ
absel-1219	108	23	kusel	kusel	VERB
absel-1219	108	24	’s	’s	PART
absel-1219	109	1	(	(	PUNCT
absel-1219	109	2	1993)interpolation	1993)interpolation	NUM
absel-1219	109	3	method	method	NOUN
absel-1219	109	4	.	.	PUNCT
absel-1219	110	1	industry	industry	NOUN
absel-1219	110	2	candidates	candidate	NOUN
absel-1219	110	3	for	for	ADP
absel-1219	110	4	a	a	DET
absel-1219	110	5	sale	sale	NOUN
absel-1219	110	6	a	a	DET
absel-1219	110	7	customer	customer	NOUN
absel-1219	110	8	who	who	PRON
absel-1219	110	9	has	have	AUX
absel-1219	110	10	been	be	AUX
absel-1219	110	11	informed	inform	VERB
absel-1219	110	12	by	by	ADP
absel-1219	110	13	one	one	NUM
absel-1219	110	14	or	or	CCONJ
absel-1219	110	15	more	more	ADJ
absel-1219	110	16	units	unit	NOUN
absel-1219	110	17	of	of	ADP
absel-1219	110	18	advertising	advertising	NOUN
absel-1219	110	19	and	and	CCONJ
absel-1219	110	20	who	who	PRON
absel-1219	110	21	has	have	AUX
absel-1219	110	22	been	be	AUX
absel-1219	110	23	favorably	favorably	ADV
absel-1219	110	24	impressed	impressed	ADJ
absel-1219	110	25	may	may	AUX
absel-1219	110	26	be	be	AUX
absel-1219	110	27	defined	define	VERB
absel-1219	110	28	as	as	ADP
absel-1219	110	29	a	a	DET
absel-1219	110	30	candidate	candidate	NOUN
absel-1219	110	31	for	for	ADP
absel-1219	110	32	a	a	DET
absel-1219	110	33	sale	sale	NOUN
absel-1219	110	34	in	in	ADP
absel-1219	110	35	the	the	DET
absel-1219	110	36	current	current	ADJ
absel-1219	110	37	period	period	NOUN
absel-1219	110	38	.	.	PUNCT
absel-1219	111	1	the	the	DET
absel-1219	111	2	total	total	ADJ
absel-1219	111	3	number	number	NOUN
absel-1219	111	4	of	of	ADP
absel-1219	111	5	industry	industry	NOUN
absel-1219	111	6	candidates	candidate	NOUN
absel-1219	111	7	for	for	ADP
absel-1219	111	8	a	a	DET
absel-1219	111	9	sale	sale	NOUN
absel-1219	111	10	in	in	ADP
absel-1219	111	11	a	a	DET
absel-1219	111	12	given	give	VERB
absel-1219	111	13	time	time	NOUN
absel-1219	111	14	period	period	NOUN
absel-1219	111	15	is	be	AUX
absel-1219	111	16	a	a	DET
absel-1219	111	17	direct	direct	ADJ
absel-1219	111	18	function	function	NOUN
absel-1219	111	19	of	of	ADP
absel-1219	111	20	the	the	DET
absel-1219	111	21	total	total	ADJ
absel-1219	111	22	firm	firm	ADJ
absel-1219	111	23	advertising	advertising	NOUN
absel-1219	111	24	and	and	CCONJ
absel-1219	111	25	advertised	advertise	VERB
absel-1219	111	26	price	price	NOUN
absel-1219	111	27	.	.	PUNCT
absel-1219	112	1	the	the	DET
absel-1219	112	2	exposure	exposure	NOUN
absel-1219	112	3	index	index	NOUN
absel-1219	112	4	,	,	PUNCT
absel-1219	112	5	as	as	SCONJ
absel-1219	112	6	explained	explain	VERB
absel-1219	112	7	above	above	ADV
absel-1219	112	8	,	,	PUNCT
absel-1219	112	9	can	can	AUX
absel-1219	112	10	be	be	AUX
absel-1219	112	11	used	use	VERB
absel-1219	112	12	to	to	PART
absel-1219	112	13	identify	identify	VERB
absel-1219	112	14	the	the	DET
absel-1219	112	15	candidate	candidate	NOUN
absel-1219	112	16	for	for	ADP
absel-1219	112	17	a	a	DET
absel-1219	112	18	sale	sale	NOUN
absel-1219	112	19	percentage	percentage	NOUN
absel-1219	112	20	.	.	PUNCT
absel-1219	113	1	this	this	DET
absel-1219	113	2	percentage	percentage	NOUN
absel-1219	113	3	then	then	ADV
absel-1219	113	4	can	can	AUX
absel-1219	113	5	be	be	AUX
absel-1219	113	6	used	use	VERB
absel-1219	113	7	to	to	PART
absel-1219	113	8	compute	compute	VERB
absel-1219	113	9	the	the	DET
absel-1219	113	10	total	total	ADJ
absel-1219	113	11	number	number	NOUN
absel-1219	113	12	of	of	ADP
absel-1219	113	13	industry	industry	NOUN
absel-1219	113	14	candidates	candidate	NOUN
absel-1219	113	15	for	for	ADP
absel-1219	113	16	a	a	DET
absel-1219	113	17	sale	sale	NOUN
absel-1219	113	18	:	:	PUNCT
absel-1219	113	19	proportion	proportion	NOUN
absel-1219	113	20	of	of	ADP
absel-1219	113	21	purchase	purchase	NOUN
absel-1219	113	22	function	function	NOUN
absel-1219	113	23	the	the	DET
absel-1219	113	24	industry	industry	NOUN
absel-1219	113	25	tcfs	tcfs	NOUN
absel-1219	113	26	(	(	PUNCT
absel-1219	113	27	equation	equation	NOUN
absel-1219	113	28	3	3	NUM
absel-1219	113	29	)	)	PUNCT
absel-1219	113	30	has	have	AUX
absel-1219	113	31	been	be	AUX
absel-1219	113	32	computed	compute	VERB
absel-1219	113	33	without	without	ADP
absel-1219	113	34	regard	regard	NOUN
absel-1219	113	35	to	to	ADP
absel-1219	113	36	price	price	NOUN
absel-1219	113	37	.	.	PUNCT
absel-1219	114	1	unless	unless	SCONJ
absel-1219	114	2	all	all	DET
absel-1219	114	3	firms	firm	NOUN
absel-1219	114	4	have	have	AUX
absel-1219	114	5	set	set	VERB
absel-1219	114	6	the	the	DET
absel-1219	114	7	lowest	low	ADJ
absel-1219	114	8	possible	possible	ADJ
absel-1219	114	9	price	price	NOUN
absel-1219	114	10	,	,	PUNCT
absel-1219	114	11	not	not	PART
absel-1219	114	12	all	all	DET
absel-1219	114	13	candidates	candidate	NOUN
absel-1219	114	14	will	will	AUX
absel-1219	114	15	purchase	purchase	VERB
absel-1219	114	16	.	.	PUNCT
absel-1219	115	1	therefore	therefore	ADV
absel-1219	115	2	,	,	PUNCT
absel-1219	115	3	the	the	DET
absel-1219	115	4	tcfs	tcfs	NOUN
absel-1219	115	5	must	must	AUX
absel-1219	115	6	be	be	AUX
absel-1219	115	7	adjusted	adjust	VERB
absel-1219	115	8	for	for	ADP
absel-1219	115	9	the	the	DET
absel-1219	115	10	industry	industry	NOUN
absel-1219	115	11	price	price	NOUN
absel-1219	115	12	.	.	PUNCT
absel-1219	116	1	the	the	DET
absel-1219	116	2	industry	industry	NOUN
absel-1219	116	3	price	price	NOUN
absel-1219	116	4	which	which	PRON
absel-1219	116	5	is	be	AUX
absel-1219	116	6	an	an	DET
absel-1219	116	7	average	average	NOUN
absel-1219	116	8	of	of	ADP
absel-1219	116	9	firm	firm	ADJ
absel-1219	116	10	prices	price	NOUN
absel-1219	116	11	may	may	AUX
absel-1219	116	12	be	be	AUX
absel-1219	116	13	calculated	calculate	VERB
absel-1219	116	14	:	:	PUNCT
absel-1219	116	15	given	give	VERB
absel-1219	116	16	the	the	DET
absel-1219	116	17	ip	ip	NOUN
absel-1219	116	18	,	,	PUNCT
absel-1219	116	19	then	then	ADV
absel-1219	116	20	the	the	DET
absel-1219	116	21	appropriate	appropriate	ADJ
absel-1219	116	22	proportion	proportion	NOUN
absel-1219	116	23	of	of	ADP
absel-1219	116	24	purchase	purchase	NOUN
absel-1219	116	25	percentage	percentage	NOUN
absel-1219	116	26	can	can	AUX
absel-1219	116	27	be	be	AUX
absel-1219	116	28	determined	determine	VERB
absel-1219	116	29	and	and	CCONJ
absel-1219	116	30	used	use	VERB
absel-1219	116	31	to	to	PART
absel-1219	116	32	compute	compute	VERB
absel-1219	116	33	the	the	DET
absel-1219	116	34	industry	industry	NOUN
absel-1219	116	35	price	price	NOUN
absel-1219	116	36	adjusted	adjust	VERB
absel-1219	116	37	candidates	candidate	NOUN
absel-1219	116	38	for	for	ADP
absel-1219	116	39	a	a	DET
absel-1219	116	40	sale	sale	NOUN
absel-1219	116	41	.	.	PUNCT
absel-1219	117	1	the	the	DET
absel-1219	117	2	appropriate	appropriate	ADJ
absel-1219	117	3	proportion	proportion	NOUN
absel-1219	117	4	of	of	ADP
absel-1219	117	5	purchase	purchase	NOUN
absel-1219	117	6	percentage	percentage	NOUN
absel-1219	117	7	is	be	AUX
absel-1219	117	8	found	find	VERB
absel-1219	117	9	by	by	ADP
absel-1219	117	10	reference	reference	NOUN
absel-1219	117	11	to	to	ADP
absel-1219	117	12	a	a	DET
absel-1219	117	13	proportion	proportion	NOUN
absel-1219	117	14	of	of	ADP
absel-1219	117	15	purchase	purchase	NOUN
absel-1219	117	16	function	function	NOUN
absel-1219	117	17	such	such	ADJ
absel-1219	117	18	as	as	ADP
absel-1219	117	19	the	the	DET
absel-1219	117	20	one	one	NUM
absel-1219	117	21	illustrated	illustrate	VERB
absel-1219	117	22	in	in	ADP
absel-1219	117	23	figure	figure	NOUN
absel-1219	117	24	3	3	NUM
absel-1219	117	25	.	.	PUNCT
absel-1219	118	1	for	for	ADP
absel-1219	118	2	example	example	NOUN
absel-1219	118	3	,	,	PUNCT
absel-1219	118	4	at	at	ADP
absel-1219	118	5	a	a	DET
absel-1219	118	6	price	price	NOUN
absel-1219	118	7	of	of	ADP
absel-1219	118	8	$	$	SYM
absel-1219	118	9	30	30	NUM
absel-1219	118	10	,	,	PUNCT
absel-1219	118	11	the	the	DET
absel-1219	118	12	proportion	proportion	NOUN
absel-1219	118	13	of	of	ADP
absel-1219	118	14	purchase	purchase	NOUN
absel-1219	118	15	percentage	percentage	NOUN
absel-1219	118	16	would	would	AUX
absel-1219	118	17	be	be	AUX
absel-1219	118	18	50	50	NUM
absel-1219	118	19	%	%	NOUN
absel-1219	118	20	.	.	PUNCT
absel-1219	119	1	the	the	DET
absel-1219	119	2	pacfs	pacf	NOUN
absel-1219	119	3	will	will	AUX
absel-1219	119	4	be	be	AUX
absel-1219	119	5	allocated	allocate	VERB
absel-1219	119	6	to	to	ADP
absel-1219	119	7	each	each	DET
absel-1219	119	8	firm	firm	NOUN
absel-1219	119	9	according	accord	VERB
absel-1219	119	10	to	to	ADP
absel-1219	119	11	each	each	DET
absel-1219	119	12	firm	firm	NOUN
absel-1219	119	13	’s	’s	PART
absel-1219	119	14	share	share	NOUN
absel-1219	119	15	of	of	ADP
absel-1219	119	16	the	the	DET
absel-1219	119	17	total	total	NOUN
absel-1219	119	18	of	of	ADP
absel-1219	119	19	all	all	DET
absel-1219	119	20	price	price	NOUN
absel-1219	119	21	adjusted	adjust	VERB
absel-1219	119	22	candidates	candidate	NOUN
absel-1219	119	23	for	for	ADP
absel-1219	119	24	a	a	DET
absel-1219	119	25	sale	sale	NOUN
absel-1219	119	26	.	.	PUNCT
absel-1219	120	1	computation	computation	NOUN
absel-1219	120	2	of	of	ADP
absel-1219	120	3	firm	firm	ADJ
absel-1219	120	4	candidates	candidate	NOUN
absel-1219	120	5	for	for	ADP
absel-1219	120	6	a	a	DET
absel-1219	120	7	sale	sale	NOUN
absel-1219	120	8	computations	computation	NOUN
absel-1219	120	9	of	of	ADP
absel-1219	120	10	the	the	DET
absel-1219	120	11	candidates	candidate	NOUN
absel-1219	120	12	for	for	ADP
absel-1219	120	13	a	a	DET
absel-1219	120	14	sale	sale	NOUN
absel-1219	120	15	of	of	ADP
absel-1219	120	16	each	each	DET
absel-1219	120	17	firm	firm	NOUN
absel-1219	120	18	involves	involve	VERB
absel-1219	120	19	:	:	PUNCT
absel-1219	120	20	1	1	X
absel-1219	120	21	.	.	X
absel-1219	120	22	computing	compute	VERB
absel-1219	120	23	the	the	DET
absel-1219	120	24	exposure	exposure	NOUN
absel-1219	120	25	index	index	NOUN
absel-1219	120	26	(	(	PUNCT
absel-1219	120	27	el	el	NOUN
absel-1219	120	28	)	)	PUNCT
absel-1219	120	29	of	of	ADP
absel-1219	120	30	each	each	DET
absel-1219	120	31	firm	firm	ADJ
absel-1219	120	32	2	2	NUM
absel-1219	120	33	.	.	PUNCT
absel-1219	120	34	computing	compute	VERB
absel-1219	120	35	the	the	DET
absel-1219	120	36	total	total	ADJ
absel-1219	120	37	candidates	candidate	NOUN
absel-1219	120	38	for	for	ADP
absel-1219	120	39	a	a	DET
absel-1219	120	40	sale	sale	NOUN
absel-1219	120	41	before	before	ADP
absel-1219	120	42	price	price	NOUN
absel-1219	120	43	)	)	PUNCT
absel-1219	120	44	developments	development	NOUN
absel-1219	120	45	in	in	ADP
absel-1219	120	46	business	business	NOUN
absel-1219	120	47	simulation	simulation	NOUN
absel-1219	120	48	&	&	CCONJ
absel-1219	120	49	experiential	experiential	ADJ
absel-1219	120	50	exercises	exercise	NOUN
absel-1219	120	51	,	,	PUNCT
absel-1219	120	52	volume	volume	NOUN
absel-1219	120	53	22	22	NUM
absel-1219	120	54	,	,	PUNCT
absel-1219	120	55	1995	1995	NUM
absel-1219	120	56	93	93	NUM
absel-1219	120	57	3	3	NUM
absel-1219	120	58	.	.	PUNCT
absel-1219	121	1	computing	compute	VERB
absel-1219	121	2	the	the	DET
absel-1219	121	3	price	price	NOUN
absel-1219	121	4	adjusted	adjust	VERB
absel-1219	121	5	candidates	candidate	NOUN
absel-1219	121	6	for	for	ADP
absel-1219	121	7	a	a	DET
absel-1219	121	8	sale	sale	NOUN
absel-1219	121	9	4	4	NUM
absel-1219	121	10	.	.	PUNCT
absel-1219	121	11	allocating	allocate	VERB
absel-1219	121	12	the	the	DET
absel-1219	121	13	industry	industry	NOUN
absel-1219	121	14	price	price	NOUN
absel-1219	121	15	adjusted	adjust	VERB
absel-1219	121	16	candidates	candidate	NOUN
absel-1219	121	17	for	for	ADP
absel-1219	121	18	a	a	DET
absel-1219	121	19	sale	sale	NOUN
absel-1219	121	20	according	accord	VERB
absel-1219	121	21	to	to	ADP
absel-1219	121	22	the	the	DET
absel-1219	121	23	ratios	ratio	NOUN
absel-1219	121	24	of	of	ADP
absel-1219	121	25	the	the	DET
absel-1219	121	26	firms	firm	NOUN
absel-1219	121	27	’	’	PART
absel-1219	121	28	price	price	NOUN
absel-1219	121	29	adjusted	adjust	VERB
absel-1219	121	30	candidates	candidate	NOUN
absel-1219	121	31	for	for	ADP
absel-1219	121	32	a	a	DET
absel-1219	121	33	sale	sale	NOUN
absel-1219	121	34	.	.	PUNCT
absel-1219	122	1	the	the	DET
absel-1219	122	2	firms	firm	NOUN
absel-1219	122	3	’	'	PUNCT
absel-1219	122	4	el	el	PROPN
absel-1219	122	5	’s	’s	PART
absel-1219	122	6	may	may	AUX
absel-1219	122	7	be	be	AUX
absel-1219	122	8	defined	define	VERB
absel-1219	122	9	as	as	ADP
absel-1219	122	10	:	:	PUNCT
absel-1219	122	11	given	give	VERB
absel-1219	122	12	the	the	DET
absel-1219	122	13	el	el	PROPN
absel-1219	122	14	of	of	ADP
absel-1219	122	15	each	each	DET
absel-1219	122	16	firm	firm	NOUN
absel-1219	122	17	,	,	PUNCT
absel-1219	122	18	the	the	DET
absel-1219	122	19	candidates	candidate	NOUN
absel-1219	122	20	for	for	ADP
absel-1219	122	21	a	a	DET
absel-1219	122	22	sale	sale	NOUN
absel-1219	122	23	percentage	percentage	NOUN
absel-1219	122	24	can	can	AUX
absel-1219	122	25	be	be	AUX
absel-1219	122	26	determined	determine	VERB
absel-1219	122	27	by	by	ADP
absel-1219	122	28	reference	reference	NOUN
absel-1219	122	29	to	to	ADP
absel-1219	122	30	the	the	DET
absel-1219	122	31	same	same	ADJ
absel-1219	122	32	functional	functional	ADJ
absel-1219	122	33	relationship	relationship	NOUN
absel-1219	122	34	used	use	VERB
absel-1219	122	35	in	in	ADP
absel-1219	122	36	computing	compute	VERB
absel-1219	122	37	the	the	DET
absel-1219	122	38	industry	industry	NOUN
absel-1219	122	39	tcfs	tcfs	NOUN
absel-1219	122	40	(	(	PUNCT
absel-1219	122	41	see	see	VERB
absel-1219	122	42	figure	figure	NOUN
absel-1219	122	43	2	2	NUM
absel-1219	122	44	)	)	PUNCT
absel-1219	122	45	.	.	PUNCT
absel-1219	123	1	since	since	SCONJ
absel-1219	123	2	it	it	PRON
absel-1219	123	3	has	have	AUX
absel-1219	123	4	been	be	AUX
absel-1219	123	5	assumed	assume	VERB
absel-1219	123	6	that	that	SCONJ
absel-1219	123	7	the	the	DET
absel-1219	123	8	response	response	NOUN
absel-1219	123	9	to	to	ADP
absel-1219	123	10	advertising	advertising	NOUN
absel-1219	123	11	and	and	CCONJ
absel-1219	123	12	the	the	DET
absel-1219	123	13	willingness	willingness	NOUN
absel-1219	123	14	to	to	PART
absel-1219	123	15	purchase	purchase	NOUN
absel-1219	123	16	is	be	AUX
absel-1219	123	17	affected	affect	VERB
absel-1219	123	18	by	by	ADP
absel-1219	123	19	advertised	advertised	ADJ
absel-1219	123	20	price	price	NOUN
absel-1219	123	21	,	,	PUNCT
absel-1219	123	22	the	the	DET
absel-1219	123	23	candidates	candidate	NOUN
absel-1219	123	24	for	for	ADP
absel-1219	123	25	a	a	DET
absel-1219	123	26	sale	sale	NOUN
absel-1219	123	27	of	of	ADP
absel-1219	123	28	each	each	DET
absel-1219	123	29	firm	firm	ADJ
absel-1219	123	30	require	require	VERB
absel-1219	123	31	adjustment	adjustment	NOUN
absel-1219	123	32	for	for	ADP
absel-1219	123	33	a	a	DET
absel-1219	123	34	price	price	NOUN
absel-1219	123	35	weight	weight	NOUN
absel-1219	123	36	.	.	PUNCT
absel-1219	124	1	the	the	DET
absel-1219	124	2	lower	low	ADJ
absel-1219	124	3	the	the	DET
absel-1219	124	4	price	price	NOUN
absel-1219	124	5	,	,	PUNCT
absel-1219	124	6	the	the	PRON
absel-1219	124	7	higher	high	ADJ
absel-1219	124	8	the	the	DET
absel-1219	124	9	weight	weight	NOUN
absel-1219	124	10	.	.	PUNCT
absel-1219	125	1	the	the	DET
absel-1219	125	2	allocation	allocation	NOUN
absel-1219	125	3	percentage	percentage	NOUN
absel-1219	125	4	of	of	ADP
absel-1219	125	5	each	each	DET
absel-1219	125	6	firm	firm	NOUN
absel-1219	125	7	then	then	ADV
absel-1219	125	8	may	may	AUX
absel-1219	125	9	be	be	AUX
absel-1219	125	10	computed	compute	VERB
absel-1219	125	11	as	as	ADP
absel-1219	125	12	:	:	PUNCT
absel-1219	125	13	given	give	VERB
absel-1219	125	14	the	the	DET
absel-1219	125	15	set	set	NOUN
absel-1219	125	16	of	of	ADP
absel-1219	125	17	allocation	allocation	NOUN
absel-1219	125	18	percentages	percentage	NOUN
absel-1219	125	19	,	,	PUNCT
absel-1219	125	20	each	each	DET
absel-1219	125	21	firm	firm	NOUN
absel-1219	125	22	’s	’s	PART
absel-1219	125	23	share	share	NOUN
absel-1219	125	24	of	of	ADP
absel-1219	125	25	the	the	DET
absel-1219	125	26	industry	industry	NOUN
absel-1219	125	27	candidates	candidate	NOUN
absel-1219	125	28	for	for	ADP
absel-1219	125	29	a	a	DET
absel-1219	125	30	sale	sale	NOUN
absel-1219	125	31	can	can	AUX
absel-1219	125	32	be	be	AUX
absel-1219	125	33	allocated	allocate	VERB
absel-1219	125	34	as	as	SCONJ
absel-1219	125	35	follows	follow	VERB
absel-1219	125	36	:	:	PUNCT
absel-1219	125	37	now	now	ADV
absel-1219	125	38	that	that	SCONJ
absel-1219	125	39	each	each	DET
absel-1219	125	40	firm	firm	NOUN
absel-1219	125	41	has	have	AUX
absel-1219	125	42	been	be	AUX
absel-1219	125	43	assigned	assign	VERB
absel-1219	125	44	its	its	PRON
absel-1219	125	45	share	share	NOUN
absel-1219	125	46	of	of	ADP
absel-1219	125	47	the	the	DET
absel-1219	125	48	total	total	ADJ
absel-1219	125	49	industry	industry	NOUN
absel-1219	125	50	candidates	candidate	NOUN
absel-1219	125	51	for	for	ADP
absel-1219	125	52	a	a	DET
absel-1219	125	53	sale	sale	NOUN
absel-1219	125	54	,	,	PUNCT
absel-1219	125	55	other	other	ADJ
absel-1219	125	56	factors	factor	NOUN
absel-1219	125	57	,	,	PUNCT
absel-1219	125	58	if	if	SCONJ
absel-1219	125	59	desired	desire	VERB
absel-1219	125	60	,	,	PUNCT
absel-1219	125	61	such	such	ADJ
absel-1219	125	62	as	as	ADP
absel-1219	125	63	credit	credit	NOUN
absel-1219	125	64	and	and	CCONJ
absel-1219	125	65	number	number	NOUN
absel-1219	125	66	of	of	ADP
absel-1219	125	67	salesmen	salesman	NOUN
absel-1219	125	68	can	can	AUX
absel-1219	125	69	be	be	AUX
absel-1219	125	70	brought	bring	VERB
absel-1219	125	71	into	into	ADP
absel-1219	125	72	play	play	NOUN
absel-1219	125	73	to	to	PART
absel-1219	125	74	determine	determine	VERB
absel-1219	125	75	the	the	DET
absel-1219	125	76	actual	actual	ADJ
absel-1219	125	77	units	unit	NOUN
absel-1219	125	78	of	of	ADP
absel-1219	125	79	product	product	NOUN
absel-1219	125	80	sold	sell	VERB
absel-1219	125	81	by	by	ADP
absel-1219	125	82	the	the	DET
absel-1219	125	83	firm	firm	NOUN
absel-1219	125	84	.	.	PUNCT
absel-1219	126	1	explanation	explanation	NOUN
absel-1219	126	2	of	of	ADP
absel-1219	126	3	price	price	NOUN
absel-1219	126	4	weights	weight	NOUN
absel-1219	126	5	to	to	PART
absel-1219	126	6	understand	understand	VERB
absel-1219	126	7	the	the	DET
absel-1219	126	8	purpose	purpose	NOUN
absel-1219	126	9	of	of	ADP
absel-1219	126	10	weights	weight	NOUN
absel-1219	126	11	based	base	VERB
absel-1219	126	12	on	on	ADP
absel-1219	126	13	price	price	NOUN
absel-1219	126	14	,	,	PUNCT
absel-1219	126	15	it	it	PRON
absel-1219	126	16	is	be	AUX
absel-1219	126	17	necessary	necessary	ADJ
absel-1219	126	18	to	to	PART
absel-1219	126	19	consider	consider	VERB
absel-1219	126	20	certain	certain	ADJ
absel-1219	126	21	attributes	attribute	NOUN
absel-1219	126	22	of	of	ADP
absel-1219	126	23	a	a	DET
absel-1219	126	24	demand	demand	NOUN
absel-1219	126	25	curve	curve	NOUN
absel-1219	126	26	.	.	PUNCT
absel-1219	127	1	at	at	ADP
absel-1219	127	2	each	each	DET
absel-1219	127	3	price	price	NOUN
absel-1219	127	4	,	,	PUNCT
absel-1219	127	5	a	a	DET
absel-1219	127	6	specific	specific	ADJ
absel-1219	127	7	number	number	NOUN
absel-1219	127	8	of	of	ADP
absel-1219	127	9	units	unit	NOUN
absel-1219	127	10	may	may	AUX
absel-1219	127	11	be	be	AUX
absel-1219	127	12	sold	sell	VERB
absel-1219	127	13	.	.	PUNCT
absel-1219	128	1	assuming	assume	VERB
absel-1219	128	2	that	that	SCONJ
absel-1219	128	3	each	each	DET
absel-1219	128	4	customer	customer	NOUN
absel-1219	128	5	purchases	purchase	VERB
absel-1219	128	6	only	only	ADV
absel-1219	128	7	1	1	NUM
absel-1219	128	8	unit	unit	NOUN
absel-1219	128	9	,	,	PUNCT
absel-1219	128	10	the	the	DET
absel-1219	128	11	number	number	NOUN
absel-1219	128	12	of	of	ADP
absel-1219	128	13	units	unit	NOUN
absel-1219	128	14	at	at	ADP
absel-1219	128	15	each	each	DET
absel-1219	128	16	price	price	NOUN
absel-1219	128	17	also	also	ADV
absel-1219	128	18	represent	represent	VERB
absel-1219	128	19	the	the	DET
absel-1219	128	20	percentage	percentage	NOUN
absel-1219	128	21	of	of	ADP
absel-1219	128	22	the	the	DET
absel-1219	128	23	total	total	ADJ
absel-1219	128	24	market	market	NOUN
absel-1219	128	25	(	(	PUNCT
absel-1219	128	26	potential	potential	ADJ
absel-1219	128	27	customers	customer	NOUN
absel-1219	128	28	)	)	PUNCT
absel-1219	128	29	that	that	PRON
absel-1219	128	30	is	be	AUX
absel-1219	128	31	purchasing	purchase	VERB
absel-1219	128	32	.	.	PUNCT
absel-1219	129	1	consequently	consequently	ADV
absel-1219	129	2	,	,	PUNCT
absel-1219	129	3	the	the	DET
absel-1219	129	4	industry	industry	NOUN
absel-1219	129	5	demand	demand	NOUN
absel-1219	129	6	curve	curve	NOUN
absel-1219	129	7	can	can	AUX
absel-1219	129	8	be	be	AUX
absel-1219	129	9	stated	state	VERB
absel-1219	129	10	as	as	ADP
absel-1219	129	11	a	a	DET
absel-1219	129	12	proportion	proportion	NOUN
absel-1219	129	13	of	of	ADP
absel-1219	129	14	purchase	purchase	NOUN
absel-1219	129	15	distribution	distribution	NOUN
absel-1219	129	16	independent	independent	ADJ
absel-1219	129	17	of	of	ADP
absel-1219	129	18	quantity	quantity	NOUN
absel-1219	129	19	.	.	PUNCT
absel-1219	130	1	assume	assume	VERB
absel-1219	130	2	the	the	DET
absel-1219	130	3	following	following	NOUN
absel-1219	130	4	:	:	PUNCT
absel-1219	130	5	assuming	assume	VERB
absel-1219	130	6	price	price	NOUN
absel-1219	130	7	will	will	AUX
absel-1219	130	8	never	never	ADV
absel-1219	130	9	be	be	AUX
absel-1219	130	10	lower	low	ADJ
absel-1219	130	11	than	than	ADP
absel-1219	130	12	$	$	SYM
absel-1219	130	13	10	10	NUM
absel-1219	130	14	,	,	PUNCT
absel-1219	130	15	the	the	DET
absel-1219	130	16	maximum	maximum	ADJ
absel-1219	130	17	sales	sale	NOUN
absel-1219	130	18	(	(	PUNCT
absel-1219	130	19	customers	customer	NOUN
absel-1219	130	20	)	)	PUNCT
absel-1219	130	21	will	will	AUX
absel-1219	130	22	be	be	AUX
absel-1219	130	23	40	40	NUM
absel-1219	130	24	.	.	PUNCT
absel-1219	131	1	at	at	ADP
absel-1219	131	2	each	each	DET
absel-1219	131	3	price	price	NOUN
absel-1219	131	4	the	the	DET
absel-1219	131	5	corresponding	correspond	VERB
absel-1219	131	6	units	unit	NOUN
absel-1219	131	7	can	can	AUX
absel-1219	131	8	be	be	AUX
absel-1219	131	9	stated	state	VERB
absel-1219	131	10	as	as	ADP
absel-1219	131	11	a	a	DET
absel-1219	131	12	percentage	percentage	NOUN
absel-1219	131	13	of	of	ADP
absel-1219	131	14	maximum	maximum	ADJ
absel-1219	131	15	aggregate	aggregate	ADJ
absel-1219	131	16	demand	demand	NOUN
absel-1219	131	17	.	.	PUNCT
absel-1219	132	1	at	at	ADP
absel-1219	132	2	a	a	DET
absel-1219	132	3	price	price	NOUN
absel-1219	132	4	of	of	ADP
absel-1219	132	5	$	$	SYM
absel-1219	132	6	30	30	NUM
absel-1219	132	7	only	only	ADV
absel-1219	132	8	50	50	NUM
absel-1219	132	9	%	%	NOUN
absel-1219	132	10	of	of	ADP
absel-1219	132	11	the	the	DET
absel-1219	132	12	potential	potential	ADJ
absel-1219	132	13	market	market	NOUN
absel-1219	132	14	will	will	AUX
absel-1219	132	15	purchase	purchase	VERB
absel-1219	132	16	.	.	PUNCT
absel-1219	133	1	at	at	ADP
absel-1219	133	2	a	a	DET
absel-1219	133	3	price	price	NOUN
absel-1219	133	4	of	of	ADP
absel-1219	133	5	$	$	SYM
absel-1219	133	6	30	30	NUM
absel-1219	133	7	,	,	PUNCT
absel-1219	133	8	the	the	DET
absel-1219	133	9	proportion	proportion	NOUN
absel-1219	133	10	of	of	ADP
absel-1219	133	11	purchase	purchase	NOUN
absel-1219	133	12	percentage	percentage	NOUN
absel-1219	133	13	was	be	AUX
absel-1219	133	14	computed	compute	VERB
absel-1219	133	15	by	by	ADP
absel-1219	133	16	dividing	divide	VERB
absel-1219	133	17	quantity	quantity	NOUN
absel-1219	133	18	at	at	ADP
absel-1219	133	19	the	the	DET
absel-1219	133	20	price	price	NOUN
absel-1219	133	21	of	of	ADP
absel-1219	133	22	$	$	SYM
absel-1219	133	23	30	30	NUM
absel-1219	133	24	by	by	ADP
absel-1219	133	25	the	the	DET
absel-1219	133	26	quantity	quantity	NOUN
absel-1219	133	27	at	at	ADP
absel-1219	133	28	a	a	DET
absel-1219	133	29	price	price	NOUN
absel-1219	133	30	of	of	ADP
absel-1219	133	31	$	$	SYM
absel-1219	133	32	10	10	NUM
absel-1219	133	33	.	.	PUNCT
absel-1219	134	1	the	the	DET
absel-1219	134	2	quantity	quantity	NOUN
absel-1219	134	3	at	at	ADP
absel-1219	134	4	the	the	DET
absel-1219	134	5	price	price	NOUN
absel-1219	134	6	of	of	ADP
absel-1219	134	7	$	$	SYM
absel-1219	134	8	40	40	NUM
absel-1219	134	9	represents	represent	VERB
absel-1219	134	10	the	the	DET
absel-1219	134	11	maximum	maximum	ADJ
absel-1219	134	12	market	market	NOUN
absel-1219	134	13	demand	demand	NOUN
absel-1219	134	14	.	.	PUNCT
absel-1219	135	1	at	at	ADP
absel-1219	135	2	each	each	DET
absel-1219	135	3	price	price	NOUN
absel-1219	135	4	of	of	ADP
absel-1219	135	5	a	a	DET
absel-1219	135	6	given	give	VERB
absel-1219	135	7	demand	demand	NOUN
absel-1219	135	8	curve	curve	NOUN
absel-1219	135	9	,	,	PUNCT
absel-1219	135	10	the	the	DET
absel-1219	135	11	related	related	ADJ
absel-1219	135	12	units	unit	NOUN
absel-1219	135	13	can	can	AUX
absel-1219	135	14	be	be	AUX
absel-1219	135	15	stated	state	VERB
absel-1219	135	16	as	as	ADP
absel-1219	135	17	a	a	DET
absel-1219	135	18	percentage	percentage	NOUN
absel-1219	135	19	of	of	ADP
absel-1219	135	20	the	the	DET
absel-1219	135	21	total	total	ADJ
absel-1219	135	22	market	market	NOUN
absel-1219	135	23	demand	demand	NOUN
absel-1219	135	24	.	.	PUNCT
absel-1219	136	1	the	the	DET
absel-1219	136	2	advantage	advantage	NOUN
absel-1219	136	3	of	of	ADP
absel-1219	136	4	using	use	VERB
absel-1219	136	5	percentages	percentage	NOUN
absel-1219	136	6	rather	rather	ADV
absel-1219	136	7	than	than	ADP
absel-1219	136	8	quantity	quantity	NOUN
absel-1219	136	9	in	in	ADP
absel-1219	136	10	the	the	DET
absel-1219	136	11	demand	demand	NOUN
absel-1219	136	12	curve	curve	NOUN
absel-1219	136	13	is	be	AUX
absel-1219	136	14	that	that	SCONJ
absel-1219	136	15	a	a	DET
absel-1219	136	16	limit	limit	NOUN
absel-1219	136	17	to	to	ADP
absel-1219	136	18	the	the	DET
absel-1219	136	19	number	number	NOUN
absel-1219	136	20	of	of	ADP
absel-1219	136	21	units	unit	NOUN
absel-1219	136	22	that	that	PRON
absel-1219	136	23	may	may	AUX
absel-1219	136	24	be	be	AUX
absel-1219	136	25	purchased	purchase	VERB
absel-1219	136	26	can	can	AUX
absel-1219	136	27	be	be	AUX
absel-1219	136	28	easily	easily	ADV
absel-1219	136	29	specified	specify	VERB
absel-1219	136	30	.	.	PUNCT
absel-1219	137	1	also	also	ADV
absel-1219	137	2	a	a	DET
absel-1219	137	3	shift	shift	NOUN
absel-1219	137	4	in	in	ADP
absel-1219	137	5	demand	demand	NOUN
absel-1219	137	6	can	can	AUX
absel-1219	137	7	be	be	AUX
absel-1219	137	8	accomplished	accomplish	VERB
absel-1219	137	9	by	by	ADP
absel-1219	137	10	simply	simply	ADV
absel-1219	137	11	changing	change	VERB
absel-1219	137	12	the	the	DET
absel-1219	137	13	value	value	NOUN
absel-1219	137	14	of	of	ADP
absel-1219	137	15	maximum	maximum	ADJ
absel-1219	137	16	market	market	NOUN
absel-1219	137	17	demand	demand	NOUN
absel-1219	137	18	which	which	PRON
absel-1219	137	19	also	also	ADV
absel-1219	137	20	happens	happen	VERB
absel-1219	137	21	to	to	PART
absel-1219	137	22	be	be	AUX
absel-1219	137	23	the	the	DET
absel-1219	137	24	quantity	quantity	NOUN
absel-1219	137	25	value	value	NOUN
absel-1219	137	26	at	at	ADP
absel-1219	137	27	the	the	DET
absel-1219	137	28	lowest	low	ADJ
absel-1219	137	29	allowed	allow	VERB
absel-1219	137	30	price	price	NOUN
absel-1219	137	31	.	.	PUNCT
absel-1219	138	1	the	the	DET
absel-1219	138	2	proportion	proportion	NOUN
absel-1219	138	3	of	of	ADP
absel-1219	138	4	purchase	purchase	NOUN
absel-1219	138	5	distribution	distribution	NOUN
absel-1219	138	6	derived	derive	VERB
absel-1219	138	7	from	from	ADP
absel-1219	138	8	the	the	DET
absel-1219	138	9	demand	demand	NOUN
absel-1219	138	10	curve	curve	NOUN
absel-1219	138	11	permits	permit	VERB
absel-1219	138	12	the	the	DET
absel-1219	138	13	elimination	elimination	NOUN
absel-1219	138	14	of	of	ADP
absel-1219	138	15	those	those	DET
absel-1219	138	16	informed	inform	VERB
absel-1219	138	17	potential	potential	ADJ
absel-1219	138	18	customers	customer	NOUN
absel-1219	138	19	who	who	PRON
absel-1219	138	20	are	be	AUX
absel-1219	138	21	not	not	PART
absel-1219	138	22	willing	willing	ADJ
absel-1219	138	23	to	to	PART
absel-1219	138	24	pay	pay	VERB
absel-1219	138	25	the	the	DET
absel-1219	138	26	advertised	advertised	ADJ
absel-1219	138	27	price	price	NOUN
absel-1219	138	28	.	.	PUNCT
absel-1219	139	1	the	the	DET
absel-1219	139	2	remaining	remain	VERB
absel-1219	139	3	customers	customer	NOUN
absel-1219	139	4	are	be	AUX
absel-1219	139	5	willing	willing	ADJ
absel-1219	139	6	to	to	PART
absel-1219	139	7	pay	pay	VERB
absel-1219	139	8	the	the	DET
absel-1219	139	9	price	price	NOUN
absel-1219	139	10	.	.	PUNCT
absel-1219	140	1	however	however	ADV
absel-1219	140	2	,	,	PUNCT
absel-1219	140	3	because	because	SCONJ
absel-1219	140	4	these	these	DET
absel-1219	140	5	remaining	remain	VERB
absel-1219	140	6	potential	potential	ADJ
absel-1219	140	7	candidates	candidate	NOUN
absel-1219	140	8	for	for	ADP
absel-1219	140	9	a	a	DET
absel-1219	140	10	sale	sale	NOUN
absel-1219	140	11	of	of	ADP
absel-1219	140	12	firm	firm	NOUN
absel-1219	140	13	a	a	PRON
absel-1219	140	14	may	may	AUX
absel-1219	140	15	also	also	ADV
absel-1219	140	16	be	be	AUX
absel-1219	140	17	willing	willing	ADJ
absel-1219	140	18	to	to	PART
absel-1219	140	19	buy	buy	VERB
absel-1219	140	20	from	from	ADP
absel-1219	140	21	firm	firm	PROPN
absel-1219	140	22	b	b	PROPN
absel-1219	140	23	,	,	PUNCT
absel-1219	140	24	then	then	ADV
absel-1219	140	25	an	an	DET
absel-1219	140	26	allocation	allocation	NOUN
absel-1219	140	27	of	of	ADP
absel-1219	140	28	the	the	DET
absel-1219	140	29	industry	industry	NOUN
absel-1219	140	30	candidates	candidate	NOUN
absel-1219	140	31	for	for	ADP
absel-1219	140	32	a	a	DET
absel-1219	140	33	sale	sale	NOUN
absel-1219	140	34	must	must	AUX
absel-1219	140	35	be	be	AUX
absel-1219	140	36	made	make	VERB
absel-1219	140	37	according	accord	VERB
absel-1219	140	38	to	to	ADP
absel-1219	140	39	the	the	DET
absel-1219	140	40	price	price	NOUN
absel-1219	140	41	adjusted	adjust	VERB
absel-1219	140	42	candidates	candidate	NOUN
absel-1219	140	43	for	for	ADP
absel-1219	140	44	a	a	DET
absel-1219	140	45	sales	sale	NOUN
absel-1219	140	46	percentages	percentage	NOUN
absel-1219	140	47	of	of	ADP
absel-1219	140	48	the	the	DET
absel-1219	140	49	individual	individual	ADJ
absel-1219	140	50	firms	firm	NOUN
absel-1219	140	51	.	.	PUNCT
absel-1219	141	1	developments	development	NOUN
absel-1219	141	2	in	in	ADP
absel-1219	141	3	business	business	NOUN
absel-1219	141	4	simulation	simulation	NOUN
absel-1219	141	5	&	&	CCONJ
absel-1219	141	6	experiential	experiential	ADJ
absel-1219	141	7	exercises	exercise	NOUN
absel-1219	141	8	,	,	PUNCT
absel-1219	141	9	volume	volume	NOUN
absel-1219	141	10	22	22	NUM
absel-1219	141	11	,	,	PUNCT
absel-1219	141	12	1995	1995	NUM
absel-1219	141	13	94	94	NUM
absel-1219	141	14	illustration	illustration	NOUN
absel-1219	141	15	of	of	ADP
absel-1219	141	16	analytical	analytical	ADJ
absel-1219	141	17	advertising	advertising	NOUN
absel-1219	141	18	model	model	NOUN
absel-1219	141	19	the	the	DET
absel-1219	141	20	proposed	propose	VERB
absel-1219	141	21	model	model	NOUN
absel-1219	141	22	can	can	AUX
absel-1219	141	23	be	be	AUX
absel-1219	141	24	easily	easily	ADV
absel-1219	141	25	illustrated	illustrate	VERB
absel-1219	141	26	.	.	PUNCT
absel-1219	142	1	assume	assume	VERB
absel-1219	142	2	the	the	DET
absel-1219	142	3	following	follow	VERB
absel-1219	142	4	data	datum	NOUN
absel-1219	142	5	:	:	PUNCT
absel-1219	142	6	tpc	tpc	PROPN
absel-1219	142	7	=	=	SYM
absel-1219	142	8	10,000	10,000	NUM
absel-1219	142	9	acpu	acpu	NOUN
absel-1219	142	10	=	=	SYM
absel-1219	142	11	2.00	2.00	NUM
absel-1219	142	12	based	base	VERB
absel-1219	142	13	on	on	ADP
absel-1219	142	14	the	the	DET
absel-1219	142	15	above	above	ADJ
absel-1219	142	16	assumed	assumed	ADJ
absel-1219	142	17	data	datum	NOUN
absel-1219	142	18	and	and	CCONJ
absel-1219	142	19	decisions	decision	NOUN
absel-1219	142	20	,	,	PUNCT
absel-1219	142	21	the	the	DET
absel-1219	142	22	following	follow	VERB
absel-1219	142	23	computations	computation	NOUN
absel-1219	142	24	may	may	AUX
absel-1219	142	25	be	be	AUX
absel-1219	142	26	made	make	VERB
absel-1219	142	27	.	.	PUNCT
absel-1219	143	1	at	at	ADP
absel-1219	143	2	an	an	DET
absel-1219	143	3	exposure	exposure	NOUN
absel-1219	143	4	index	index	NOUN
absel-1219	143	5	of	of	ADP
absel-1219	143	6	3	3	NUM
absel-1219	143	7	,	,	PUNCT
absel-1219	143	8	the	the	DET
absel-1219	143	9	candidate	candidate	NOUN
absel-1219	143	10	for	for	ADP
absel-1219	143	11	sales	sale	NOUN
absel-1219	143	12	percentage	percentage	NOUN
absel-1219	143	13	is	be	AUX
absel-1219	143	14	82.5	82.5	NUM
absel-1219	143	15	%	%	NOUN
absel-1219	143	16	.	.	PUNCT
absel-1219	144	1	given	give	VERB
absel-1219	144	2	a	a	DET
absel-1219	144	3	total	total	ADJ
absel-1219	144	4	market	market	NOUN
absel-1219	144	5	potential	potential	NOUN
absel-1219	144	6	of	of	ADP
absel-1219	144	7	10,000	10,000	NUM
absel-1219	144	8	,	,	PUNCT
absel-1219	144	9	the	the	DET
absel-1219	144	10	industry	industry	NOUN
absel-1219	144	11	candidates	candidate	NOUN
absel-1219	144	12	before	before	ADP
absel-1219	144	13	price	price	NOUN
absel-1219	144	14	adjustment	adjustment	NOUN
absel-1219	144	15	for	for	ADP
absel-1219	144	16	sale	sale	NOUN
absel-1219	144	17	would	would	AUX
absel-1219	144	18	be	be	AUX
absel-1219	144	19	8,250	8,250	NUM
absel-1219	144	20	.	.	PUNCT
absel-1219	145	1	the	the	DET
absel-1219	145	2	proportion	proportion	NOUN
absel-1219	145	3	of	of	ADP
absel-1219	145	4	purchase	purchase	NOUN
absel-1219	145	5	percentage	percentage	NOUN
absel-1219	145	6	at	at	ADP
absel-1219	145	7	an	an	DET
absel-1219	145	8	average	average	ADJ
absel-1219	145	9	price	price	NOUN
absel-1219	145	10	of	of	ADP
absel-1219	145	11	$	$	SYM
absel-1219	145	12	25	25	NUM
absel-1219	145	13	is	be	AUX
absel-1219	145	14	62.5	62.5	NUM
absel-1219	145	15	%	%	NOUN
absel-1219	145	16	.	.	PUNCT
absel-1219	146	1	therefore	therefore	ADV
absel-1219	146	2	,	,	PUNCT
absel-1219	146	3	the	the	DET
absel-1219	146	4	industry	industry	NOUN
absel-1219	146	5	price	price	NOUN
absel-1219	146	6	adjusted	adjust	VERB
absel-1219	146	7	candidates	candidate	NOUN
absel-1219	146	8	for	for	ADP
absel-1219	146	9	sale	sale	NOUN
absel-1219	146	10	would	would	AUX
absel-1219	146	11	be	be	AUX
absel-1219	146	12	5,156	5,156	NUM
absel-1219	146	13	.	.	PUNCT
absel-1219	147	1	the	the	DET
absel-1219	147	2	allocation	allocation	NOUN
absel-1219	147	3	of	of	ADP
absel-1219	147	4	the	the	DET
absel-1219	147	5	industry	industry	NOUN
absel-1219	147	6	pacfs	pacfs	NOUN
absel-1219	147	7	is	be	AUX
absel-1219	147	8	illustrated	illustrate	VERB
absel-1219	147	9	in	in	ADP
absel-1219	147	10	figure	figure	NOUN
absel-1219	147	11	4	4	NUM
absel-1219	147	12	.	.	PUNCT
absel-1219	147	13	conclusions	conclusion	NOUN
absel-1219	147	14	and	and	CCONJ
absel-1219	147	15	summary	summary	VERB
absel-1219	147	16	the	the	DET
absel-1219	147	17	advantage	advantage	NOUN
absel-1219	147	18	of	of	ADP
absel-1219	147	19	the	the	DET
absel-1219	147	20	proposed	propose	VERB
absel-1219	147	21	analytical	analytical	ADJ
absel-1219	147	22	advertising	advertising	NOUN
absel-1219	147	23	model	model	NOUN
absel-1219	147	24	is	be	AUX
absel-1219	147	25	that	that	SCONJ
absel-1219	147	26	it	it	PRON
absel-1219	147	27	explicitly	explicitly	ADV
absel-1219	147	28	recognizes	recognize	VERB
absel-1219	147	29	several	several	ADJ
absel-1219	147	30	important	important	ADJ
absel-1219	147	31	advertising	advertising	NOUN
absel-1219	147	32	variables	variable	NOUN
absel-1219	147	33	.	.	PUNCT
absel-1219	148	1	price	price	NOUN
absel-1219	148	2	has	have	VERB
absel-1219	148	3	little	little	ADJ
absel-1219	148	4	or	or	CCONJ
absel-1219	148	5	no	no	PRON
absel-1219	148	6	relevance	relevance	NOUN
absel-1219	148	7	unless	unless	SCONJ
absel-1219	148	8	a	a	DET
absel-1219	148	9	customer	customer	NOUN
absel-1219	148	10	knows	know	VERB
absel-1219	148	11	of	of	ADP
absel-1219	148	12	the	the	DET
absel-1219	148	13	product	product	NOUN
absel-1219	148	14	and	and	CCONJ
absel-1219	148	15	knows	know	VERB
absel-1219	148	16	of	of	ADP
absel-1219	148	17	the	the	DET
absel-1219	148	18	existence	existence	NOUN
absel-1219	148	19	of	of	ADP
absel-1219	148	20	a	a	DET
absel-1219	148	21	specific	specific	ADJ
absel-1219	148	22	firm	firm	NOUN
absel-1219	148	23	.	.	PUNCT
absel-1219	149	1	an	an	DET
absel-1219	149	2	informed	informed	ADJ
absel-1219	149	3	customer	customer	NOUN
absel-1219	149	4	is	be	AUX
absel-1219	149	5	a	a	DET
absel-1219	149	6	necessary	necessary	ADJ
absel-1219	149	7	prerequisite	prerequisite	NOUN
absel-1219	149	8	for	for	ADP
absel-1219	149	9	a	a	DET
absel-1219	149	10	sale	sale	NOUN
absel-1219	149	11	.	.	PUNCT
absel-1219	150	1	the	the	DET
absel-1219	150	2	analytical	analytical	ADJ
absel-1219	150	3	advertising	advertising	NOUN
absel-1219	150	4	model	model	NOUN
absel-1219	150	5	approach	approach	NOUN
absel-1219	150	6	:	:	PUNCT
absel-1219	150	7	(	(	PUNCT
absel-1219	150	8	1	1	X
absel-1219	150	9	)	)	PUNCT
absel-1219	150	10	emphasizes	emphasize	VERB
absel-1219	150	11	the	the	DET
absel-1219	150	12	number	number	NOUN
absel-1219	150	13	of	of	ADP
absel-1219	150	14	potential	potential	ADJ
absel-1219	150	15	customers	customer	NOUN
absel-1219	150	16	in	in	ADP
absel-1219	150	17	a	a	DET
absel-1219	150	18	market	market	NOUN
absel-1219	150	19	.	.	PUNCT
absel-1219	151	1	(	(	PUNCT
absel-1219	151	2	2	2	X
absel-1219	151	3	)	)	PUNCT
absel-1219	151	4	emphasizes	emphasize	VERB
absel-1219	151	5	the	the	DET
absel-1219	151	6	number	number	NOUN
absel-1219	151	7	of	of	ADP
absel-1219	151	8	individuals	individual	NOUN
absel-1219	151	9	responding	respond	VERB
absel-1219	151	10	to	to	ADP
absel-1219	151	11	an	an	DET
absel-1219	151	12	ad	ad	NOUN
absel-1219	151	13	.	.	PUNCT
absel-1219	152	1	(	(	PUNCT
absel-1219	152	2	3	3	X
absel-1219	152	3	)	)	PUNCT
absel-1219	152	4	emphasizes	emphasize	VERB
absel-1219	152	5	the	the	DET
absel-1219	152	6	effectiveness	effectiveness	NOUN
absel-1219	152	7	of	of	ADP
absel-1219	152	8	advertising	advertising	NOUN
absel-1219	152	9	in	in	ADP
absel-1219	152	10	generating	generate	VERB
absel-1219	152	11	a	a	DET
absel-1219	152	12	response	response	NOUN
absel-1219	152	13	.	.	PUNCT
absel-1219	153	1	(	(	PUNCT
absel-1219	153	2	4	4	X
absel-1219	153	3	)	)	PUNCT
absel-1219	153	4	emphasizes	emphasize	VERB
absel-1219	153	5	the	the	DET
absel-1219	153	6	competition	competition	NOUN
absel-1219	153	7	of	of	ADP
absel-1219	153	8	firms	firm	NOUN
absel-1219	153	9	for	for	ADP
absel-1219	153	10	the	the	DET
absel-1219	153	11	same	same	ADJ
absel-1219	153	12	pool	pool	NOUN
absel-1219	153	13	of	of	ADP
absel-1219	153	14	candidates	candidate	NOUN
absel-1219	153	15	for	for	ADP
absel-1219	153	16	a	a	DET
absel-1219	153	17	sale	sale	NOUN
absel-1219	153	18	.	.	PUNCT
absel-1219	154	1	(	(	PUNCT
absel-1219	154	2	5	5	X
absel-1219	154	3	)	)	PUNCT
absel-1219	154	4	allows	allow	VERB
absel-1219	154	5	for	for	SCONJ
absel-1219	154	6	each	each	DET
absel-1219	154	7	firm	firm	NOUN
absel-1219	154	8	to	to	PART
absel-1219	154	9	manage	manage	VERB
absel-1219	154	10	other	other	ADJ
absel-1219	154	11	factors	factor	NOUN
absel-1219	154	12	in	in	ADP
absel-1219	154	13	converting	convert	VERB
absel-1219	154	14	candidates	candidate	NOUN
absel-1219	154	15	for	for	ADP
absel-1219	154	16	a	a	DET
absel-1219	154	17	sale	sale	NOUN
absel-1219	154	18	into	into	ADP
absel-1219	154	19	customers	customer	NOUN
absel-1219	154	20	that	that	PRON
absel-1219	154	21	actually	actually	ADV
absel-1219	154	22	purchase	purchase	VERB
absel-1219	154	23	.	.	PUNCT
absel-1219	155	1	potential	potential	ADJ
absel-1219	155	2	customers	customer	NOUN
absel-1219	155	3	who	who	PRON
absel-1219	155	4	have	have	AUX
absel-1219	155	5	received	receive	VERB
absel-1219	155	6	one	one	NUM
absel-1219	155	7	or	or	CCONJ
absel-1219	155	8	more	more	ADJ
absel-1219	155	9	exposures	exposure	NOUN
absel-1219	155	10	of	of	ADP
absel-1219	155	11	an	an	DET
absel-1219	155	12	ad	ad	NOUN
absel-1219	155	13	become	become	VERB
absel-1219	155	14	a	a	DET
absel-1219	155	15	candidate	candidate	NOUN
absel-1219	155	16	for	for	ADP
absel-1219	155	17	a	a	DET
absel-1219	155	18	sale	sale	NOUN
absel-1219	155	19	if	if	SCONJ
absel-1219	155	20	they	they	PRON
absel-1219	155	21	react	react	VERB
absel-1219	155	22	favorably	favorably	ADV
absel-1219	155	23	to	to	ADP
absel-1219	155	24	the	the	DET
absel-1219	155	25	ad	ad	NOUN
absel-1219	155	26	’s	’s	PART
absel-1219	155	27	message	message	NOUN
absel-1219	155	28	.	.	PUNCT
absel-1219	156	1	as	as	ADP
absel-1219	156	2	the	the	DET
absel-1219	156	3	exposure	exposure	NOUN
absel-1219	156	4	index	index	NOUN
absel-1219	156	5	increases	increase	NOUN
absel-1219	156	6	,	,	PUNCT
absel-1219	156	7	the	the	DET
absel-1219	156	8	number	number	NOUN
absel-1219	156	9	of	of	ADP
absel-1219	156	10	candidates	candidate	NOUN
absel-1219	156	11	for	for	ADP
absel-1219	156	12	a	a	DET
absel-1219	156	13	sale	sale	NOUN
absel-1219	156	14	increases	increase	NOUN
absel-1219	156	15	.	.	PUNCT
absel-1219	157	1	a	a	DET
absel-1219	157	2	potential	potential	ADJ
absel-1219	157	3	customers	customer	NOUN
absel-1219	157	4	may	may	AUX
absel-1219	157	5	become	become	VERB
absel-1219	157	6	a	a	DET
absel-1219	157	7	candidate	candidate	NOUN
absel-1219	157	8	for	for	ADP
absel-1219	157	9	a	a	DET
absel-1219	157	10	sale	sale	NOUN
absel-1219	157	11	of	of	ADP
absel-1219	157	12	one	one	NUM
absel-1219	157	13	than	than	ADP
absel-1219	157	14	one	one	NUM
absel-1219	157	15	firm	firm	ADJ
absel-1219	157	16	candidates	candidate	NOUN
absel-1219	157	17	for	for	ADP
absel-1219	157	18	a	a	DET
absel-1219	157	19	sale	sale	NOUN
absel-1219	157	20	of	of	ADP
absel-1219	157	21	each	each	DET
absel-1219	157	22	firm	firm	NOUN
absel-1219	157	23	then	then	ADV
absel-1219	157	24	evaluate	evaluate	VERB
absel-1219	157	25	the	the	DET
absel-1219	157	26	firm	firm	NOUN
absel-1219	157	27	based	base	VERB
absel-1219	157	28	on	on	ADP
absel-1219	157	29	advertised	advertised	ADJ
absel-1219	157	30	price	price	NOUN
absel-1219	157	31	.	.	PUNCT
absel-1219	158	1	some	some	DET
absel-1219	158	2	customers	customer	NOUN
absel-1219	158	3	will	will	AUX
absel-1219	158	4	cease	cease	VERB
absel-1219	158	5	to	to	PART
absel-1219	158	6	become	become	VERB
absel-1219	158	7	a	a	DET
absel-1219	158	8	candidate	candidate	NOUN
absel-1219	158	9	for	for	ADP
absel-1219	158	10	a	a	DET
absel-1219	158	11	sale	sale	NOUN
absel-1219	158	12	at	at	ADP
absel-1219	158	13	this	this	DET
absel-1219	158	14	point	point	NOUN
absel-1219	158	15	because	because	SCONJ
absel-1219	158	16	the	the	DET
absel-1219	158	17	advertised	advertise	VERB
absel-1219	158	18	price	price	NOUN
absel-1219	158	19	is	be	AUX
absel-1219	158	20	too	too	ADV
absel-1219	158	21	high	high	ADJ
absel-1219	158	22	.	.	PUNCT
absel-1219	159	1	however	however	ADV
absel-1219	159	2	,	,	PUNCT
absel-1219	159	3	not	not	PART
absel-1219	159	4	all	all	DET
absel-1219	159	5	customers	customer	NOUN
absel-1219	159	6	reject	reject	VERB
absel-1219	159	7	a	a	DET
absel-1219	159	8	firm	firm	NOUN
absel-1219	159	9	because	because	SCONJ
absel-1219	159	10	it	it	PRON
absel-1219	159	11	has	have	VERB
absel-1219	159	12	a	a	DET
absel-1219	159	13	higher	high	ADJ
absel-1219	159	14	price	price	NOUN
absel-1219	159	15	.	.	PUNCT
absel-1219	160	1	the	the	DET
absel-1219	160	2	percentage	percentage	NOUN
absel-1219	160	3	of	of	ADP
absel-1219	160	4	customers	customer	NOUN
absel-1219	160	5	that	that	PRON
absel-1219	160	6	continue	continue	VERB
absel-1219	160	7	to	to	PART
absel-1219	160	8	be	be	AUX
absel-1219	160	9	a	a	DET
absel-1219	160	10	candidate	candidate	NOUN
absel-1219	160	11	for	for	ADP
absel-1219	160	12	a	a	DET
absel-1219	160	13	sale	sale	NOUN
absel-1219	160	14	after	after	SCONJ
absel-1219	160	15	evaluation	evaluation	NOUN
absel-1219	160	16	of	of	ADP
absel-1219	160	17	price	price	NOUN
absel-1219	160	18	is	be	AUX
absel-1219	160	19	determined	determine	VERB
absel-1219	160	20	by	by	ADP
absel-1219	160	21	the	the	DET
absel-1219	160	22	appropriate	appropriate	ADJ
absel-1219	160	23	proportion	proportion	NOUN
absel-1219	160	24	of	of	ADP
absel-1219	160	25	purchase	purchase	NOUN
absel-1219	160	26	percentage	percentage	NOUN
absel-1219	160	27	.	.	PUNCT
absel-1219	161	1	the	the	DET
absel-1219	161	2	distribution	distribution	NOUN
absel-1219	161	3	of	of	ADP
absel-1219	161	4	potential	potential	ADJ
absel-1219	161	5	informed	informed	ADJ
absel-1219	161	6	customers	customer	NOUN
absel-1219	161	7	that	that	PRON
absel-1219	161	8	make	make	VERB
absel-1219	161	9	up	up	ADP
absel-1219	161	10	each	each	DET
absel-1219	161	11	firm	firm	NOUN
absel-1219	161	12	’s	’s	PART
absel-1219	161	13	candidates	candidate	NOUN
absel-1219	161	14	for	for	ADP
absel-1219	161	15	sale	sale	NOUN
absel-1219	161	16	is	be	AUX
absel-1219	161	17	the	the	DET
absel-1219	161	18	same	same	ADJ
absel-1219	161	19	as	as	ADP
absel-1219	161	20	the	the	DET
absel-1219	161	21	distribution	distribution	NOUN
absel-1219	161	22	of	of	ADP
absel-1219	161	23	customers	customer	NOUN
absel-1219	161	24	as	as	SCONJ
absel-1219	161	25	determined	determine	VERB
absel-1219	161	26	by	by	ADP
absel-1219	161	27	the	the	DET
absel-1219	161	28	industry	industry	NOUN
absel-1219	161	29	demand	demand	NOUN
absel-1219	161	30	curve	curve	NOUN
absel-1219	161	31	.	.	PUNCT
absel-1219	162	1	consequently	consequently	ADV
absel-1219	162	2	,	,	PUNCT
absel-1219	162	3	only	only	ADV
absel-1219	162	4	a	a	DET
absel-1219	162	5	market	market	NOUN
absel-1219	162	6	demand	demand	NOUN
absel-1219	162	7	curve	curve	NOUN
absel-1219	162	8	presented	present	VERB
absel-1219	162	9	as	as	ADP
absel-1219	162	10	a	a	DET
absel-1219	162	11	proportion	proportion	NOUN
absel-1219	162	12	of	of	ADP
absel-1219	162	13	purchase	purchase	NOUN
absel-1219	162	14	distribution	distribution	NOUN
absel-1219	162	15	is	be	AUX
absel-1219	162	16	required	require	VERB
absel-1219	162	17	.	.	PUNCT
absel-1219	163	1	developments	development	NOUN
absel-1219	163	2	in	in	ADP
absel-1219	163	3	business	business	NOUN
absel-1219	163	4	simulation	simulation	NOUN
absel-1219	163	5	&	&	CCONJ
absel-1219	163	6	experiential	experiential	ADJ
absel-1219	163	7	exercises	exercise	NOUN
absel-1219	163	8	,	,	PUNCT
absel-1219	163	9	volume	volume	NOUN
absel-1219	163	10	22	22	NUM
absel-1219	163	11	,	,	PUNCT
absel-1219	163	12	1995	1995	NUM
absel-1219	163	13	95	95	NUM
absel-1219	163	14	the	the	DET
absel-1219	163	15	traditional	traditional	ADJ
absel-1219	163	16	model	model	NOUN
absel-1219	163	17	allocates	allocate	NOUN
absel-1219	163	18	aggregate	aggregate	ADJ
absel-1219	163	19	demand	demand	NOUN
absel-1219	163	20	in	in	ADP
absel-1219	163	21	terms	term	NOUN
absel-1219	163	22	of	of	ADP
absel-1219	163	23	units	unit	NOUN
absel-1219	163	24	of	of	ADP
absel-1219	163	25	product	product	NOUN
absel-1219	163	26	.	.	PUNCT
absel-1219	164	1	the	the	DET
absel-1219	164	2	proposed	propose	VERB
absel-1219	164	3	advertising	advertising	NOUN
absel-1219	164	4	model	model	NOUN
absel-1219	164	5	allocates	allocate	VERB
absel-1219	164	6	industry	industry	NOUN
absel-1219	164	7	candidates	candidate	NOUN
absel-1219	164	8	for	for	ADP
absel-1219	164	9	a	a	DET
absel-1219	164	10	sale	sale	NOUN
absel-1219	164	11	based	base	VERB
absel-1219	164	12	on	on	ADP
absel-1219	164	13	the	the	DET
absel-1219	164	14	firm	firm	NOUN
absel-1219	164	15	’s	’s	PART
absel-1219	164	16	individual	individual	ADJ
absel-1219	164	17	candidates	candidate	NOUN
absel-1219	164	18	for	for	ADP
absel-1219	164	19	a	a	DET
absel-1219	164	20	sale	sale	NOUN
absel-1219	164	21	.	.	PUNCT
absel-1219	165	1	total	total	ADJ
absel-1219	165	2	demand	demand	NOUN
absel-1219	165	3	in	in	ADP
absel-1219	165	4	units	unit	NOUN
absel-1219	165	5	then	then	ADV
absel-1219	165	6	is	be	AUX
absel-1219	165	7	simply	simply	ADV
absel-1219	165	8	each	each	DET
absel-1219	165	9	firm	firm	NOUN
absel-1219	165	10	’s	’s	PART
absel-1219	165	11	total	total	ADJ
absel-1219	165	12	candidates	candidate	NOUN
absel-1219	165	13	for	for	ADP
absel-1219	165	14	a	a	DET
absel-1219	165	15	sale	sale	NOUN
absel-1219	165	16	multiplied	multiply	VERB
absel-1219	165	17	by	by	ADP
absel-1219	165	18	the	the	DET
absel-1219	165	19	average	average	ADJ
absel-1219	165	20	number	number	NOUN
absel-1219	165	21	of	of	ADP
absel-1219	165	22	units	unit	NOUN
absel-1219	165	23	that	that	PRON
absel-1219	165	24	each	each	DET
absel-1219	165	25	customer	customer	NOUN
absel-1219	165	26	is	be	AUX
absel-1219	165	27	assumed	assume	VERB
absel-1219	165	28	to	to	PART
absel-1219	165	29	purchase	purchase	VERB
absel-1219	165	30	.	.	PUNCT
absel-1219	166	1	the	the	DET
absel-1219	166	2	analytical	analytical	ADJ
absel-1219	166	3	advertising	advertising	NOUN
absel-1219	166	4	model	model	NOUN
absel-1219	166	5	for	for	ADP
absel-1219	166	6	determining	determine	VERB
absel-1219	166	7	aggregate	aggregate	ADJ
absel-1219	166	8	demand	demand	NOUN
absel-1219	166	9	has	have	AUX
absel-1219	166	10	now	now	ADV
absel-1219	166	11	been	be	AUX
absel-1219	166	12	presented	present	VERB
absel-1219	166	13	.	.	PUNCT
absel-1219	167	1	a	a	DET
absel-1219	167	2	comparison	comparison	NOUN
absel-1219	167	3	of	of	ADP
absel-1219	167	4	elements	element	NOUN
absel-1219	167	5	and	and	CCONJ
absel-1219	167	6	factors	factor	NOUN
absel-1219	167	7	with	with	ADP
absel-1219	167	8	the	the	DET
absel-1219	167	9	traditional	traditional	ADJ
absel-1219	167	10	aggregate	aggregate	ADJ
absel-1219	167	11	demand	demand	NOUN
absel-1219	167	12	is	be	AUX
absel-1219	167	13	helpful	helpful	ADJ
absel-1219	167	14	in	in	ADP
absel-1219	167	15	visualizing	visualize	VERB
absel-1219	167	16	differences	difference	NOUN
absel-1219	167	17	and	and	CCONJ
absel-1219	167	18	similarities	similarity	NOUN
absel-1219	167	19	:	:	PUNCT
absel-1219	167	20	references	reference	NOUN
absel-1219	167	21	albrecht	albrecht	PROPN
absel-1219	167	22	,	,	PUNCT
absel-1219	167	23	jr	jr	PROPN
absel-1219	167	24	.	.	PROPN
absel-1219	167	25	,	,	PUNCT
absel-1219	167	26	w.p	w.p	PROPN
absel-1219	167	27	.	.	PROPN
absel-1219	167	28	(	(	PUNCT
absel-1219	167	29	1974	1974	NUM
absel-1219	167	30	)	)	PUNCT
absel-1219	167	31	imperfect	imperfect	ADJ
absel-1219	167	32	competition	competition	NOUN
absel-1219	167	33	,	,	PUNCT
absel-1219	167	34	economics	economic	NOUN
absel-1219	167	35	,	,	PUNCT
absel-1219	167	36	prentice	prentice	NOUN
absel-1219	167	37	-	-	PUNCT
absel-1219	167	38	hall	hall	NOUN
absel-1219	167	39	,	,	PUNCT
absel-1219	167	40	inc	inc	PROPN
absel-1219	167	41	.	.	PROPN
absel-1219	167	42	,	,	PUNCT
absel-1219	167	43	531	531	NUM
absel-1219	167	44	carvalho	carvalho	NOUN
absel-1219	167	45	,	,	PUNCT
absel-1219	167	46	g.	g.	PROPN
absel-1219	167	47	(	(	PUNCT
absel-1219	167	48	1993	1993	NUM
absel-1219	167	49	)	)	PUNCT
absel-1219	167	50	a	a	DET
absel-1219	167	51	dynamic	dynamic	ADJ
absel-1219	167	52	market	market	NOUN
absel-1219	167	53	share	share	NOUN
absel-1219	167	54	allocation	allocation	NOUN
absel-1219	167	55	model	model	NOUN
absel-1219	167	56	for	for	ADP
absel-1219	167	57	computerized	computerized	ADJ
absel-1219	167	58	business	business	NOUN
absel-1219	167	59	simulations	simulation	NOUN
absel-1219	167	60	,	,	PUNCT
absel-1219	167	61	developments	development	NOUN
absel-1219	167	62	in	in	ADP
absel-1219	167	63	business	business	NOUN
absel-1219	167	64	simulations	simulation	NOUN
absel-1219	167	65	&	&	CCONJ
absel-1219	167	66	experiential	experiential	ADJ
absel-1219	167	67	exercises	exercise	NOUN
absel-1219	167	68	,	,	PUNCT
absel-1219	167	69	20	20	NUM
absel-1219	167	70	,	,	PUNCT
absel-1219	167	71	31	31	NUM
absel-1219	167	72	.	.	PUNCT
absel-1219	168	1	gold	gold	NOUN
absel-1219	168	2	,	,	PUNCT
absel-1219	168	3	s.	s.	PROPN
absel-1219	168	4	,	,	PUNCT
absel-1219	168	5	&	&	CCONJ
absel-1219	168	6	pray	pray	VERB
absel-1219	168	7	t.f	t.f	PROPN
absel-1219	168	8	.	.	PUNCT
absel-1219	168	9	(	(	PUNCT
absel-1219	168	10	1984	1984	NUM
absel-1219	168	11	)	)	PUNCT
absel-1219	168	12	simulating	simulate	VERB
absel-1219	168	13	marketand	marketand	ADJ
absel-1219	168	14	firm	firm	ADJ
absel-1219	168	15	level	level	NOUN
absel-1219	168	16	demand	demand	NOUN
absel-1219	168	17	functions	function	NOUN
absel-1219	168	18	in	in	ADP
absel-1219	168	19	computerized	computerized	ADJ
absel-1219	168	20	business	business	NOUN
absel-1219	168	21	simulations	simulation	NOUN
absel-1219	168	22	.	.	PUNCT
absel-1219	169	1	simulations	simulation	NOUN
absel-1219	169	2	&	&	CCONJ
absel-1219	169	3	games	games	PROPN
absel-1219	169	4	,	,	PUNCT
absel-1219	169	5	15	15	NUM
absel-1219	169	6	,	,	PUNCT
absel-1219	169	7	346	346	NUM
absel-1219	169	8	-	-	SYM
absel-1219	169	9	363	363	NUM
absel-1219	169	10	gold	gold	NOUN
absel-1219	169	11	s.	s.	PROPN
absel-1219	169	12	&	&	CCONJ
absel-1219	169	13	t.	t.	PROPN
absel-1219	169	14	f.	f.	PROPN
absel-1219	169	15	pray	pray	PROPN
absel-1219	169	16	(	(	PUNCT
absel-1219	169	17	1984	1984	NUM
absel-1219	169	18	)	)	PUNCT
absel-1219	169	19	modeling	model	VERB
absel-1219	169	20	non	non	ADJ
absel-1219	169	21	-	-	ADJ
absel-1219	169	22	price	price	ADJ
absel-1219	169	23	factors	factor	NOUN
absel-1219	169	24	in	in	ADP
absel-1219	169	25	the	the	DET
absel-1219	169	26	demand	demand	NOUN
absel-1219	169	27	functions	function	NOUN
absel-1219	169	28	of	of	ADP
absel-1219	169	29	computerized	computerized	ADJ
absel-1219	169	30	business	business	NOUN
absel-1219	169	31	simulations	simulation	NOUN
absel-1219	169	32	,	,	PUNCT
absel-1219	169	33	developments	development	NOUN
absel-1219	169	34	in	in	ADP
absel-1219	169	35	business	business	NOUN
absel-1219	169	36	simulation	simulation	NOUN
absel-1219	169	37	&	&	CCONJ
absel-1219	169	38	experiential	experiential	ADJ
absel-1219	169	39	exercises	exercise	NOUN
absel-1219	169	40	.	.	PUNCT
absel-1219	170	1	goosen	goosen	PROPN
absel-1219	170	2	,	,	PUNCT
absel-1219	170	3	k.	k.	PROPN
absel-1219	170	4	r.	r.	PROPN
absel-1219	170	5	&	&	CCONJ
absel-1219	170	6	j.	j.	PROPN
absel-1219	170	7	kusel	kusel	PROPN
absel-1219	170	8	(	(	PUNCT
absel-1219	170	9	1993	1993	NUM
absel-1219	170	10	)	)	PUNCT
absel-1219	170	11	an	an	DET
absel-1219	170	12	interpolation	interpolation	NOUN
absel-1219	170	13	approach	approach	NOUN
absel-1219	170	14	to	to	ADP
absel-1219	170	15	developing	develop	VERB
absel-1219	170	16	mathematical	mathematical	ADJ
absel-1219	170	17	functions	function	NOUN
absel-1219	170	18	for	for	ADP
absel-1219	170	19	business	business	NOUN
absel-1219	170	20	simulations	simulation	NOUN
absel-1219	170	21	.	.	PUNCT
absel-1219	171	1	simulation	simulation	NOUN
absel-1219	171	2	&	&	CCONJ
absel-1219	171	3	gaming	gaming	PROPN
absel-1219	171	4	,	,	PUNCT
absel-1219	171	5	24	24	NUM
absel-1219	171	6	.	.	PUNCT
absel-1219	171	7	76	76	NUM
absel-1219	171	8	-	-	SYM
absel-1219	171	9	90	90	NUM
absel-1219	171	10	.	.	PUNCT
absel-1219	171	11	cotler	cotler	NOUN
absel-1219	171	12	,	,	PUNCT
absel-1219	171	13	p.	p.	NOUN
absel-1219	171	14	(	(	PUNCT
absel-1219	171	15	1967	1967	NUM
absel-1219	171	16	)	)	PUNCT
absel-1219	171	17	“	"	PUNCT
absel-1219	171	18	advertising	advertising	NOUN
absel-1219	171	19	decisions	decision	NOUN
absel-1219	171	20	”	"	PUNCT
absel-1219	171	21	,	,	PUNCT
absel-1219	171	22	marketing	marketing	NOUN
absel-1219	171	23	management	management	NOUN
absel-1219	171	24	,	,	PUNCT
absel-1219	171	25	prentice	prentice	NOUN
absel-1219	171	26	hall	hall	PROPN
absel-1219	171	27	,	,	PUNCT
absel-1219	171	28	p.456	p.456	NOUN
absel-1219	171	29	cannon	cannon	NOUN
absel-1219	171	30	,	,	PUNCT
absel-1219	171	31	hugh	hugh	PROPN
absel-1219	171	32	m.	m.	PROPN
absel-1219	171	33	(	(	PUNCT
absel-1219	171	34	1987	1987	NUM
absel-1219	171	35	)	)	PUNCT
absel-1219	171	36	.	.	PUNCT
absel-1219	172	1	from	from	ADP
absel-1219	172	2	theory	theory	NOUN
absel-1219	172	3	to	to	AUX
absel-1219	172	4	practice	practice	VERB
absel-1219	172	5	:	:	PUNCT
absel-1219	172	6	a	a	DET
absel-1219	172	7	model	model	NOUN
absel-1219	172	8	for	for	ADP
absel-1219	172	9	teaching	teaching	NOUN
absel-1219	172	10	beginning	begin	VERB
absel-1219	172	11	advertising	advertising	NOUN
absel-1219	172	12	,	,	PUNCT
absel-1219	172	13	developments	development	NOUN
absel-1219	172	14	in	in	ADP
absel-1219	172	15	business	business	NOUN
absel-1219	172	16	simulation	simulation	NOUN
absel-1219	172	17	&	&	CCONJ
absel-1219	172	18	experiential	experiential	ADJ
absel-1219	172	19	exercises	exercise	NOUN
absel-1219	172	20	,	,	PUNCT
absel-1219	172	21	1	1	NUM
absel-1219	172	22	4	4	NUM
absel-1219	172	23	,	,	PUNCT
absel-1219	172	24	34	34	NUM
absel-1219	172	25	lambert	lambert	PROPN
absel-1219	172	26	,	,	PUNCT
absel-1219	172	27	d.r	d.r	PROPN
absel-1219	172	28	.	.	PROPN
absel-1219	172	29	(	(	PUNCT
absel-1219	172	30	1979	1979	NUM
absel-1219	172	31	)	)	PUNCT
absel-1219	172	32	on	on	ADP
absel-1219	172	33	compensatory	compensatory	ADJ
absel-1219	172	34	demand	demand	NOUN
absel-1219	172	35	functions	function	NOUN
absel-1219	172	36	in	in	ADP
absel-1219	172	37	marketing	marketing	NOUN
absel-1219	172	38	simulations	simulation	NOUN
absel-1219	172	39	,	,	PUNCT
absel-1219	172	40	experiential	experiential	ADJ
absel-1219	172	41	learning	learning	NOUN
absel-1219	172	42	enters	enter	VERB
absel-1219	172	43	the	the	DET
absel-1219	172	44	eighties	eighty	NOUN
absel-1219	172	45	,	,	PUNCT
absel-1219	172	46	brenenstuhl	brenenstuhl	PROPN
absel-1219	172	47	and	and	CCONJ
absel-1219	172	48	biggs	biggs	PROPN
absel-1219	172	49	,	,	PUNCT
absel-1219	172	50	editors	editor	NOUN
absel-1219	172	51	,	,	PUNCT
absel-1219	172	52	(	(	PUNCT
absel-1219	172	53	tempe	tempe	PROPN
absel-1219	172	54	,	,	PUNCT
absel-1219	172	55	arizona	arizona	PROPN
absel-1219	172	56	):	):	PUNCT
absel-1219	172	57	the	the	DET
absel-1219	172	58	bureau	bureau	NOUN
absel-1219	172	59	of	of	ADP
absel-1219	172	60	business	business	NOUN
absel-1219	172	61	and	and	CCONJ
absel-1219	172	62	economic	economic	ADJ
absel-1219	172	63	research	research	NOUN
absel-1219	172	64	,	,	PUNCT
absel-1219	172	65	arizona	arizona	PROPN
absel-1219	172	66	state	state	PROPN
absel-1219	172	67	university	university	PROPN
absel-1219	172	68	,	,	PUNCT
absel-1219	172	69	80	80	NUM
absel-1219	172	70	table	table	NOUN
absel-1219	172	71	of	of	ADP
absel-1219	172	72	contents	content	NOUN
absel-1219	172	73	volume	volume	NOUN
absel-1219	172	74	22	22	NUM
absel-1219	172	75	,	,	PUNCT
absel-1219	172	76	1995	1995	NUM
absel-1219	172	77	simulation	simulation	NOUN
absel-1219	172	78	performance	performance	NOUN
absel-1219	172	79	,	,	PUNCT
absel-1219	172	80	learning	learning	NOUN
absel-1219	172	81	and	and	CCONJ
absel-1219	172	82	struggle	struggle	NOUN
absel-1219	172	83	are	be	AUX
absel-1219	172	84	good	good	ADJ
absel-1219	172	85	simulation	simulation	NOUN
absel-1219	172	86	performers	performer	NOUN
absel-1219	172	87	consistently	consistently	ADV
absel-1219	172	88	good	good	ADJ
absel-1219	172	89	?	?	PUNCT
absel-1219	173	1	cognitive	cognitive	ADJ
absel-1219	173	2	and	and	CCONJ
absel-1219	173	3	behavioral	behavioral	ADJ
absel-1219	173	4	consistency	consistency	NOUN
absel-1219	173	5	in	in	ADP
absel-1219	173	6	a	a	DET
absel-1219	173	7	computer	computer	NOUN
absel-1219	173	8	-	-	PUNCT
absel-1219	173	9	based	base	VERB
absel-1219	173	10	marketing	marketing	NOUN
absel-1219	173	11	-	-	PUNCT
absel-1219	173	12	simulation	simulation	NOUN
absel-1219	173	13	-	-	PUNCT
absel-1219	173	14	game	game	NOUN
absel-1219	173	15	environment	environment	NOUN
absel-1219	173	16	:	:	PUNCT
absel-1219	173	17	an	an	DET
absel-1219	173	18	empirical	empirical	ADJ
absel-1219	173	19	investigation	investigation	NOUN
absel-1219	173	20	of	of	ADP
absel-1219	173	21	the	the	DET
absel-1219	173	22	decision	decision	NOUN
absel-1219	173	23	-	-	PUNCT
absel-1219	173	24	making	make	VERB
absel-1219	173	25	process	process	NOUN
absel-1219	173	26	chalk	chalk	NOUN
absel-1219	173	27	&	&	CCONJ
absel-1219	173	28	cheese	cheese	NOUN
absel-1219	173	29	:	:	PUNCT
absel-1219	173	30	executive	executive	ADJ
absel-1219	173	31	short	short	ADJ
absel-1219	173	32	-	-	PUNCT
absel-1219	173	33	course	course	NOUN
absel-1219	173	34	vs.	vs.	ADP
absel-1219	173	35	academic	academic	ADJ
absel-1219	173	36	simulations	simulation	NOUN
absel-1219	173	37	revisiting	revisit	VERB
absel-1219	173	38	personality	personality	NOUN
absel-1219	173	39	bias	bias	NOUN
absel-1219	173	40	in	in	ADP
absel-1219	173	41	total	total	ADJ
absel-1219	173	42	enterprise	enterprise	NOUN
absel-1219	173	43	simulations	simulation	NOUN
absel-1219	173	44	are	be	AUX
absel-1219	173	45	good	good	ADJ
absel-1219	173	46	strategies	strategy	NOUN
absel-1219	173	47	consistently	consistently	ADV
absel-1219	173	48	good	good	ADJ
absel-1219	173	49	?	?	PUNCT
absel-1219	174	1	investigating	investigate	VERB
absel-1219	174	2	the	the	DET
absel-1219	174	3	use	use	NOUN
absel-1219	174	4	of	of	ADP
absel-1219	174	5	a	a	DET
absel-1219	174	6	computer	computer	NOUN
absel-1219	174	7	simulation	simulation	NOUN
absel-1219	174	8	as	as	ADP
absel-1219	174	9	an	an	DET
absel-1219	174	10	effective	effective	ADJ
absel-1219	174	11	pedagogical	pedagogical	ADJ
absel-1219	174	12	tool	tool	NOUN
absel-1219	174	13	for	for	ADP
absel-1219	174	14	the	the	DET
absel-1219	174	15	application	application	NOUN
absel-1219	174	16	of	of	ADP
absel-1219	174	17	a	a	DET
absel-1219	174	18	strategic	strategic	ADJ
absel-1219	174	19	model	model	NOUN
absel-1219	174	20	the	the	DET
absel-1219	174	21	problem	problem	NOUN
absel-1219	174	22	of	of	ADP
absel-1219	174	23	determining	determine	VERB
absel-1219	174	24	an	an	DET
absel-1219	174	25	individualized	individualized	ADJ
absel-1219	174	26	simulation	simulation	NOUN
absel-1219	174	27	's	's	PART
absel-1219	174	28	validity	validity	NOUN
absel-1219	174	29	as	as	ADP
absel-1219	174	30	an	an	DET
absel-1219	174	31	assessment	assessment	NOUN
absel-1219	174	32	tool	tool	NOUN
absel-1219	174	33	a	a	DET
absel-1219	174	34	simulation	simulation	NOUN
absel-1219	174	35	based	base	VERB
absel-1219	174	36	analysis	analysis	NOUN
absel-1219	174	37	of	of	ADP
absel-1219	174	38	the	the	DET
absel-1219	174	39	value	value	NOUN
absel-1219	174	40	of	of	ADP
absel-1219	174	41	information	information	NOUN
absel-1219	174	42	in	in	ADP
absel-1219	174	43	the	the	DET
absel-1219	174	44	hrebiniak	hrebiniak	PROPN
absel-1219	174	45	joyce	joyce	PROPN
absel-1219	174	46	typology	typology	PROPN
absel-1219	174	47	of	of	ADP
absel-1219	174	48	adaptation	adaptation	NOUN
absel-1219	174	49	relative	relative	ADJ
absel-1219	174	50	to	to	ADP
absel-1219	174	51	porter	porter	NOUN
absel-1219	174	52	's	's	PART
absel-1219	174	53	generic	generic	ADJ
absel-1219	174	54	strategies	strategy	NOUN
absel-1219	174	55	the	the	DET
absel-1219	174	56	impact	impact	NOUN
absel-1219	174	57	of	of	ADP
absel-1219	174	58	sales	sale	NOUN
absel-1219	174	59	and	and	CCONJ
absel-1219	174	60	income	income	NOUN
absel-1219	174	61	growth	growth	NOUN
absel-1219	174	62	on	on	ADP
absel-1219	174	63	profitability	profitability	NOUN
absel-1219	174	64	and	and	CCONJ
absel-1219	174	65	market	market	NOUN
absel-1219	174	66	measures	measure	NOUN
absel-1219	174	67	in	in	ADP
absel-1219	174	68	actual	actual	ADJ
absel-1219	174	69	and	and	CCONJ
absel-1219	174	70	simulated	simulated	ADJ
absel-1219	174	71	industries	industry	NOUN
absel-1219	174	72	a	a	DET
absel-1219	174	73	comparison	comparison	NOUN
absel-1219	174	74	of	of	ADP
absel-1219	174	75	a	a	DET
absel-1219	174	76	stand	stand	NOUN
absel-1219	174	77	alone	alone	ADJ
absel-1219	174	78	version	version	NOUN
absel-1219	174	79	of	of	ADP
absel-1219	174	80	a	a	DET
absel-1219	174	81	simulation	simulation	NOUN
absel-1219	174	82	with	with	ADP
absel-1219	174	83	the	the	DET
absel-1219	174	84	traditional	traditional	ADJ
absel-1219	174	85	competitive	competitive	ADJ
absel-1219	174	86	version	version	NOUN
absel-1219	174	87	computer	computer	NOUN
absel-1219	174	88	-	-	PUNCT
absel-1219	174	89	assisted	assist	VERB
absel-1219	174	90	gaming	gaming	NOUN
absel-1219	174	91	of	of	ADP
absel-1219	174	92	international	international	ADJ
absel-1219	174	93	business	business	NOUN
absel-1219	174	94	analyzing	analyzing	NOUN
absel-1219	174	95	simulations	simulation	NOUN
absel-1219	174	96	with	with	ADP
absel-1219	174	97	computer	computer	NOUN
absel-1219	174	98	-	-	PUNCT
absel-1219	174	99	based	base	VERB
absel-1219	174	100	programs	program	NOUN
absel-1219	174	101	and	and	CCONJ
absel-1219	174	102	applying	apply	VERB
absel-1219	174	103	the	the	DET
absel-1219	174	104	experience	experience	NOUN
absel-1219	174	105	to	to	ADP
absel-1219	174	106	a	a	DET
absel-1219	174	107	real	real	ADJ
absel-1219	174	108	-	-	PUNCT
absel-1219	174	109	world	world	NOUN
absel-1219	174	110	business	business	NOUN
absel-1219	174	111	a	a	DET
absel-1219	174	112	preliminary	preliminary	ADJ
absel-1219	174	113	investigation	investigation	NOUN
absel-1219	174	114	of	of	ADP
absel-1219	174	115	the	the	DET
absel-1219	174	116	use	use	NOUN
absel-1219	174	117	of	of	ADP
absel-1219	174	118	a	a	DET
absel-1219	174	119	bankruptcy	bankruptcy	NOUN
absel-1219	174	120	indicator	indicator	NOUN
absel-1219	174	121	in	in	ADP
absel-1219	174	122	a	a	DET
absel-1219	174	123	simulation	simulation	NOUN
absel-1219	174	124	environment	environment	NOUN
absel-1219	174	125	graduates	graduate	NOUN
absel-1219	174	126	'	'	PART
absel-1219	174	127	views	view	NOUN
absel-1219	174	128	on	on	ADP
absel-1219	174	129	the	the	DET
absel-1219	174	130	use	use	NOUN
absel-1219	174	131	of	of	ADP
absel-1219	174	132	computer	computer	NOUN
absel-1219	174	133	simulation	simulation	NOUN
absel-1219	174	134	games	game	NOUN
absel-1219	174	135	versus	versus	ADP
absel-1219	174	136	cases	case	NOUN
absel-1219	174	137	as	as	ADP
absel-1219	174	138	pedagogical	pedagogical	ADJ
absel-1219	174	139	tools	tool	NOUN
absel-1219	174	140	an	an	DET
absel-1219	174	141	analytical	analytical	ADJ
absel-1219	174	142	advertising	advertising	NOUN
absel-1219	174	143	model	model	NOUN
absel-1219	174	144	approach	approach	NOUN
absel-1219	174	145	to	to	ADP
absel-1219	174	146	the	the	DET
absel-1219	174	147	determination	determination	NOUN
absel-1219	174	148	of	of	ADP
absel-1219	174	149	market	market	NOUN
absel-1219	174	150	demand	demand	NOUN
absel-1219	174	151	dealing	deal	VERB
absel-1219	174	152	with	with	ADP
absel-1219	174	153	the	the	DET
absel-1219	174	154	complexity	complexity	NOUN
absel-1219	174	155	paradox	paradox	NOUN
absel-1219	174	156	in	in	ADP
absel-1219	174	157	business	business	NOUN
absel-1219	174	158	simulation	simulation	NOUN
absel-1219	174	159	games	game	NOUN
absel-1219	174	160	a	a	DET
absel-1219	174	161	prototyping	prototyping	NOUN
absel-1219	174	162	approach	approach	NOUN
absel-1219	174	163	for	for	ADP
absel-1219	174	164	incorporating	incorporate	VERB
absel-1219	174	165	large	large	ADJ
absel-1219	174	166	data	datum	NOUN
absel-1219	174	167	bases	basis	NOUN
absel-1219	174	168	into	into	ADP
absel-1219	174	169	media	medium	NOUN
absel-1219	174	170	planning	planning	NOUN
absel-1219	174	171	simulations	simulation	NOUN
absel-1219	174	172	:	:	PUNCT
absel-1219	174	173	an	an	DET
absel-1219	174	174	example	example	NOUN
absel-1219	174	175	using	use	VERB
absel-1219	174	176	magazine	magazine	NOUN
absel-1219	174	177	media	medium	NOUN
absel-1219	174	178	through	through	ADP
absel-1219	174	179	the	the	DET
absel-1219	174	180	looking	look	VERB
absel-1219	174	181	glass	glass	NOUN
absel-1219	174	182	,	,	PUNCT
absel-1219	174	183	inc	inc	PROPN
absel-1219	174	184	:	:	PUNCT
absel-1219	174	185	superior	superior	ADJ
absel-1219	174	186	-	-	PUNCT
absel-1219	174	187	subordinate	subordinate	ADJ
absel-1219	174	188	personality	personality	NOUN
absel-1219	174	189	type	type	NOUN
absel-1219	174	190	and	and	CCONJ
absel-1219	174	191	the	the	DET
absel-1219	174	192	leniency	leniency	NOUN
absel-1219	174	193	effect	effect	NOUN
absel-1219	174	194	evaluating	evaluate	VERB
absel-1219	174	195	the	the	DET
absel-1219	174	196	effectiveness	effectiveness	NOUN
absel-1219	174	197	of	of	ADP
absel-1219	174	198	role	role	NOUN
absel-1219	174	199	playing	play	VERB
absel-1219	174	200	simulation	simulation	NOUN
absel-1219	174	201	and	and	CCONJ
absel-1219	174	202	other	other	ADJ
absel-1219	174	203	methods	method	NOUN
absel-1219	174	204	in	in	ADP
absel-1219	174	205	teaching	teach	VERB
absel-1219	174	206	managerial	managerial	ADJ
absel-1219	174	207	skills	skill	NOUN
absel-1219	174	208	student	student	NOUN
absel-1219	174	209	and	and	CCONJ
absel-1219	174	210	teacher	teacher	NOUN
absel-1219	174	211	perceptions	perception	NOUN
absel-1219	174	212	of	of	ADP
absel-1219	174	213	a	a	DET
absel-1219	174	214	management	management	NOUN
absel-1219	174	215	simulation	simulation	NOUN
absel-1219	174	216	course	course	NOUN
absel-1219	174	217	performance	performance	NOUN
absel-1219	174	218	evaluation	evaluation	NOUN
absel-1219	174	219	:	:	PUNCT
absel-1219	174	220	the	the	DET
absel-1219	174	221	effect	effect	NOUN
absel-1219	174	222	on	on	ADP
absel-1219	174	223	the	the	DET
absel-1219	174	224	propensity	propensity	NOUN
absel-1219	174	225	to	to	PART
absel-1219	174	226	create	create	VERB
absel-1219	174	227	budgetary	budgetary	ADJ
absel-1219	174	228	slack	slack	NOUN
absel-1219	174	229	management	management	NOUN
absel-1219	174	230	team	team	NOUN
absel-1219	174	231	formation	formation	NOUN
absel-1219	174	232	for	for	ADP
absel-1219	174	233	large	large	ADJ
absel-1219	174	234	scale	scale	NOUN
absel-1219	174	235	simulations	simulation	NOUN
absel-1219	174	236	comparative	comparative	VERB
absel-1219	174	237	static	static	ADJ
absel-1219	174	238	analysis	analysis	NOUN
absel-1219	174	239	with	with	ADP
absel-1219	174	240	the	the	DET
absel-1219	174	241	complete	complete	ADJ
absel-1219	174	242	ppa	ppa	PROPN
absel-1219	174	243	package	package	NOUN
absel-1219	174	244	:	:	PUNCT
absel-1219	174	245	a	a	DET
absel-1219	174	246	strategic	strategic	ADJ
absel-1219	174	247	market	market	NOUN
absel-1219	174	248	planning	planning	NOUN
absel-1219	174	249	tool	tool	NOUN
absel-1219	174	250	consistency	consistency	NOUN
absel-1219	174	251	in	in	ADP
absel-1219	174	252	intent	intent	NOUN
absel-1219	174	253	:	:	PUNCT
absel-1219	174	254	learning	learn	VERB
absel-1219	174	255	objectives	objective	NOUN
absel-1219	174	256	at	at	ADP
absel-1219	174	257	the	the	DET
absel-1219	174	258	1994	1994	NUM
absel-1219	174	259	intercollegiate	intercollegiate	ADJ
absel-1219	174	260	business	business	NOUN
absel-1219	174	261	policy	policy	NOUN
absel-1219	174	262	competition	competition	NOUN
absel-1219	174	263	a	a	DET
absel-1219	174	264	new	new	ADJ
absel-1219	174	265	twist	twist	NOUN
absel-1219	174	266	on	on	ADP
absel-1219	174	267	an	an	DET
absel-1219	174	268	old	old	ADJ
absel-1219	174	269	game	game	NOUN
absel-1219	174	270	:	:	PUNCT
absel-1219	174	271	the	the	DET
absel-1219	174	272	business	business	NOUN
absel-1219	174	273	strategy	strategy	NOUN
absel-1219	174	274	game	game	NOUN
absel-1219	174	275	:	:	PUNCT
absel-1219	174	276	a	a	DET
absel-1219	174	277	global	global	ADJ
absel-1219	174	278	industry	industry	NOUN
absel-1219	174	279	simulation	simulation	NOUN
absel-1219	174	280	3ed	3ed	ADJ
absel-1219	174	281	evaluation	evaluation	NOUN
absel-1219	174	282	of	of	ADP
absel-1219	174	283	performance	performance	NOUN
absel-1219	174	284	in	in	ADP
absel-1219	174	285	management	management	NOUN
absel-1219	174	286	simulation	simulation	NOUN
absel-1219	174	287	:	:	PUNCT
absel-1219	174	288	a	a	DET
absel-1219	174	289	management	management	NOUN
absel-1219	174	290	coefficients	coefficient	NOUN
absel-1219	174	291	model	model	NOUN
absel-1219	174	292	building	building	NOUN
absel-1219	174	293	simuworlds	simuworld	NOUN
absel-1219	174	294	:	:	PUNCT
absel-1219	174	295	strategic	strategic	ADJ
absel-1219	174	296	management	management	NOUN
absel-1219	174	297	games	game	NOUN
absel-1219	174	298	of	of	ADP
absel-1219	174	299	the	the	DET
absel-1219	174	300	future	future	ADJ
absel-1219	174	301	bulls	bull	NOUN
absel-1219	174	302	and	and	CCONJ
absel-1219	174	303	bears	bear	NOUN
absel-1219	174	304	:	:	PUNCT
absel-1219	174	305	a	a	DET
absel-1219	174	306	stock	stock	NOUN
absel-1219	174	307	market	market	NOUN
absel-1219	174	308	simulation	simulation	NOUN
absel-1219	174	309	a	a	DET
absel-1219	174	310	systems	system	NOUN
absel-1219	174	311	thinking	thinking	NOUN
absel-1219	174	312	paradigm	paradigm	NOUN
absel-1219	174	313	and	and	CCONJ
absel-1219	174	314	think	think	VERB
absel-1219	174	315	computer	computer	NOUN
absel-1219	174	316	simulation	simulation	NOUN
absel-1219	174	317	model	model	NOUN
absel-1219	174	318	of	of	ADP
absel-1219	174	319	broadcast	broadcast	NOUN
absel-1219	174	320	and	and	CCONJ
absel-1219	174	321	cable	cable	NOUN
absel-1219	174	322	television	television	NOUN
absel-1219	174	323	industry	industry	NOUN
absel-1219	174	324	competition	competition	NOUN
absel-1219	174	325	jacket	jacket	NOUN
absel-1219	174	326	factory	factory	NOUN
absel-1219	174	327	the	the	DET
absel-1219	174	328	sales	sale	NOUN
absel-1219	174	329	management	management	NOUN
absel-1219	174	330	simulation	simulation	NOUN
absel-1219	174	331	the	the	DET
absel-1219	174	332	marketing	marketing	NOUN
absel-1219	174	333	management	management	NOUN
absel-1219	174	334	simulation	simulation	NOUN
absel-1219	174	335	a	a	DET
absel-1219	174	336	demonstration	demonstration	NOUN
absel-1219	174	337	of	of	ADP
absel-1219	174	338	promodel	promodel	ADJ
absel-1219	174	339	demonstrating	demonstrate	VERB
absel-1219	174	340	a	a	DET
absel-1219	174	341	new	new	ADJ
absel-1219	174	342	,	,	PUNCT
absel-1219	174	343	cross	cross	ADJ
absel-1219	174	344	-	-	ADJ
absel-1219	174	345	functional	functional	ADJ
absel-1219	174	346	business	business	NOUN
absel-1219	174	347	simulation	simulation	NOUN
absel-1219	174	348	:	:	PUNCT
absel-1219	174	349	vision+	vision+	X
absel-1219	174	350	a	a	DET
absel-1219	174	351	cost	cost	NOUN
absel-1219	174	352	chain	chain	NOUN
absel-1219	174	353	for	for	ADP
absel-1219	174	354	the	the	DET
absel-1219	174	355	business	business	NOUN
absel-1219	174	356	strategy	strategy	NOUN
absel-1219	174	357	game	game	PROPN
absel-1219	174	358	simulation	simulation	PROPN
absel-1219	174	359	special	special	ADJ
absel-1219	174	360	session	session	NOUN
absel-1219	174	361	on	on	ADP
absel-1219	174	362	experiential	experiential	ADJ
absel-1219	174	363	teaching	teaching	NOUN
absel-1219	174	364	compensation	compensation	NOUN
absel-1219	174	365	dilemmas	dilemma	NOUN
absel-1219	174	366	:	:	PUNCT
absel-1219	174	367	an	an	DET
absel-1219	174	368	exercise	exercise	NOUN
absel-1219	174	369	in	in	ADP
absel-1219	174	370	ethical	ethical	ADJ
absel-1219	174	371	decision	decision	NOUN
absel-1219	174	372	-	-	PUNCT
absel-1219	174	373	making	make	VERB
absel-1219	174	374	organizational	organizational	ADJ
absel-1219	174	375	storytelling	storytelling	NOUN
absel-1219	174	376	:	:	PUNCT
absel-1219	174	377	telling	tell	VERB
absel-1219	174	378	tales	tale	NOUN
absel-1219	174	379	in	in	ADP
absel-1219	174	380	the	the	DET
absel-1219	174	381	business	business	NOUN
absel-1219	174	382	classroom	classroom	NOUN
absel-1219	174	383	evaluating	evaluate	VERB
absel-1219	174	384	experiential	experiential	ADJ
absel-1219	174	385	training	training	NOUN
absel-1219	174	386	:	:	PUNCT
absel-1219	174	387	case	case	NOUN
absel-1219	174	388	study	study	NOUN
absel-1219	174	389	and	and	CCONJ
absel-1219	174	390	recommendations	recommendation	NOUN
absel-1219	174	391	the	the	DET
absel-1219	174	392	internship	internship	NOUN
absel-1219	174	393	portfolio	portfolio	NOUN
absel-1219	174	394	:	:	PUNCT
absel-1219	174	395	an	an	DET
absel-1219	174	396	innovative	innovative	ADJ
absel-1219	174	397	tool	tool	NOUN
absel-1219	174	398	for	for	ADP
absel-1219	174	399	experiential	experiential	ADJ
absel-1219	174	400	learning	learning	NOUN
absel-1219	174	401	,	,	PUNCT
absel-1219	174	402	critical	critical	ADJ
absel-1219	174	403	thinking	thinking	NOUN
absel-1219	174	404	,	,	PUNCT
absel-1219	174	405	and	and	CCONJ
absel-1219	174	406	communication	communication	NOUN
absel-1219	174	407	an	an	DET
absel-1219	174	408	ethnographic	ethnographic	ADJ
absel-1219	174	409	analysis	analysis	NOUN
absel-1219	174	410	of	of	ADP
absel-1219	174	411	the	the	DET
absel-1219	174	412	pedagogical	pedagogical	ADJ
absel-1219	174	413	impact	impact	NOUN
absel-1219	174	414	of	of	ADP
absel-1219	174	415	cooperative	cooperative	ADJ
absel-1219	174	416	communicating	communicate	VERB
absel-1219	174	417	consumer	consumer	NOUN
absel-1219	174	418	behavior	behavior	NOUN
absel-1219	174	419	:	:	PUNCT
absel-1219	174	420	a	a	DET
absel-1219	174	421	long	long	ADJ
absel-1219	174	422	-	-	PUNCT
absel-1219	174	423	term	term	NOUN
absel-1219	174	424	integrated	integrate	VERB
absel-1219	174	425	exercise	exercise	NOUN
absel-1219	174	426	using	use	VERB
absel-1219	174	427	personal	personal	ADJ
absel-1219	174	428	consumption	consumption	NOUN
absel-1219	174	429	journals	journal	NOUN
absel-1219	174	430	and	and	CCONJ
absel-1219	174	431	consumer	consumer	NOUN
absel-1219	174	432	analysis	analysis	NOUN
absel-1219	174	433	papers	paper	NOUN
absel-1219	174	434	an	an	DET
absel-1219	174	435	experiential	experiential	ADJ
absel-1219	174	436	paradigm	paradigm	NOUN
absel-1219	174	437	for	for	ADP
absel-1219	174	438	teaching	teach	VERB
absel-1219	174	439	business	business	NOUN
absel-1219	174	440	problem	problem	NOUN
absel-1219	174	441	solving	solve	VERB
absel-1219	174	442	developing	develop	VERB
absel-1219	174	443	leadership	leadership	NOUN
absel-1219	174	444	skills	skill	NOUN
absel-1219	174	445	the	the	DET
absel-1219	174	446	spss	spss	PROPN
absel-1219	174	447	®	®	NOUN
absel-1219	174	448	student	student	NOUN
absel-1219	174	449	assistant	assistant	NOUN
absel-1219	174	450	:	:	PUNCT
absel-1219	174	451	the	the	DET
absel-1219	174	452	integration	integration	NOUN
absel-1219	174	453	of	of	ADP
absel-1219	174	454	a	a	DET
absel-1219	174	455	statistical	statistical	ADJ
absel-1219	174	456	analysis	analysis	NOUN
absel-1219	174	457	program	program	NOUN
absel-1219	174	458	into	into	ADP
absel-1219	174	459	a	a	DET
absel-1219	174	460	marketing	marketing	NOUN
absel-1219	174	461	research	research	NOUN
absel-1219	174	462	textbook	textbook	NOUN
absel-1219	174	463	negotiating	negotiate	VERB
absel-1219	174	464	with	with	ADP
absel-1219	174	465	your	your	PRON
absel-1219	174	466	students	student	NOUN
absel-1219	174	467	using	use	VERB
absel-1219	174	468	tqm	tqm	ADJ
absel-1219	174	469	principles	principle	NOUN
absel-1219	174	470	to	to	PART
absel-1219	174	471	transform	transform	VERB
absel-1219	174	472	accounting	accounting	NOUN
absel-1219	174	473	systems	system	NOUN
absel-1219	174	474	into	into	ADP
absel-1219	174	475	an	an	DET
absel-1219	174	476	experiential	experiential	ADJ
absel-1219	174	477	exercise	exercise	NOUN
absel-1219	174	478	enhancing	enhance	VERB
absel-1219	174	479	the	the	DET
absel-1219	174	480	effectiveness	effectiveness	NOUN
absel-1219	174	481	of	of	ADP
absel-1219	174	482	outdoor	outdoor	NOUN
absel-1219	174	483	-	-	PUNCT
absel-1219	174	484	based	base	VERB
absel-1219	174	485	experiential	experiential	ADJ
absel-1219	174	486	training	training	NOUN
absel-1219	174	487	using	use	VERB
absel-1219	174	488	virtual	virtual	ADJ
absel-1219	174	489	reality	reality	NOUN
absel-1219	174	490	concepts	concept	NOUN
absel-1219	174	491	case	case	NOUN
absel-1219	174	492	writing	write	VERB
absel-1219	174	493	in	in	ADP
absel-1219	174	494	a	a	DET
absel-1219	174	495	developing	develop	VERB
absel-1219	174	496	country	country	NOUN
absel-1219	174	497	:	:	PUNCT
absel-1219	174	498	an	an	DET
absel-1219	174	499	indonesian	indonesian	ADJ
absel-1219	174	500	example	example	NOUN
absel-1219	174	501	experiential	experiential	ADJ
absel-1219	174	502	learning	learning	NOUN
absel-1219	174	503	using	use	VERB
absel-1219	174	504	focus	focus	NOUN
absel-1219	174	505	groups	group	NOUN
absel-1219	174	506	how	how	SCONJ
absel-1219	174	507	real	real	ADV
absel-1219	174	508	should	should	AUX
absel-1219	174	509	experiential	experiential	ADJ
absel-1219	174	510	pedagogy	pedagogy	NOUN
absel-1219	174	511	be	be	AUX
absel-1219	174	512	?	?	PUNCT
absel-1219	175	1	a	a	DET
absel-1219	175	2	viewpoint	viewpoint	NOUN
absel-1219	175	3	from	from	ADP
absel-1219	175	4	our	our	PRON
absel-1219	175	5	students	student	NOUN
absel-1219	175	6	reengineering	reengineere	VERB
absel-1219	175	7	the	the	DET
absel-1219	175	8	internship	internship	NOUN
absel-1219	175	9	:	:	PUNCT
absel-1219	175	10	a	a	DET
absel-1219	175	11	new	new	ADJ
absel-1219	175	12	approach	approach	NOUN
absel-1219	175	13	to	to	ADP
absel-1219	175	14	experiential	experiential	ADJ
absel-1219	175	15	learning	learning	NOUN
absel-1219	175	16	utilizing	utilize	VERB
absel-1219	175	17	the	the	DET
absel-1219	175	18	cosmopolitan	cosmopolitan	PROPN
absel-1219	175	19	/	/	SYM
absel-1219	175	20	local	local	ADJ
absel-1219	175	21	and	and	CCONJ
absel-1219	175	22	marginal	marginal	ADJ
absel-1219	175	23	man	man	NOUN
absel-1219	175	24	constructs	construct	VERB
absel-1219	175	25	to	to	PART
absel-1219	175	26	measure	measure	VERB
absel-1219	175	27	students	student	NOUN
absel-1219	175	28	'	'	PART
absel-1219	175	29	propensity	propensity	NOUN
absel-1219	175	30	for	for	ADP
absel-1219	175	31	creativity	creativity	NOUN
absel-1219	175	32	developing	develop	VERB
absel-1219	175	33	experiential	experiential	ADJ
absel-1219	175	34	processes	process	NOUN
absel-1219	175	35	for	for	ADP
absel-1219	175	36	teaching	teach	VERB
absel-1219	175	37	quantitative	quantitative	ADJ
absel-1219	175	38	techniques	technique	NOUN
absel-1219	175	39	for	for	ADP
absel-1219	175	40	business	business	NOUN
absel-1219	175	41	team	team	NOUN
absel-1219	175	42	learning	learn	VERB
absel-1219	175	43	roles	role	NOUN
absel-1219	175	44	:	:	PUNCT
absel-1219	175	45	a	a	DET
absel-1219	175	46	cooperative	cooperative	ADJ
absel-1219	175	47	learning	learning	NOUN
absel-1219	175	48	technique	technique	NOUN
absel-1219	175	49	creating	create	VERB
absel-1219	175	50	the	the	DET
absel-1219	175	51	ultimate	ultimate	ADJ
absel-1219	175	52	small	small	ADJ
absel-1219	175	53	business	business	NOUN
absel-1219	175	54	student	student	NOUN
absel-1219	175	55	experience	experience	NOUN
absel-1219	175	56	:	:	PUNCT
absel-1219	175	57	melding	meld	VERB
absel-1219	175	58	score	score	NOUN
absel-1219	175	59	/	/	SYM
absel-1219	175	60	ace	ace	NOUN
absel-1219	175	61	with	with	ADP
absel-1219	175	62	sbi	sbi	PROPN
absel-1219	175	63	the	the	DET
absel-1219	175	64	development	development	NOUN
absel-1219	175	65	of	of	ADP
absel-1219	175	66	trust	trust	NOUN
absel-1219	175	67	in	in	ADP
absel-1219	175	68	work	work	NOUN
absel-1219	175	69	teams	team	NOUN
absel-1219	175	70	:	:	PUNCT
absel-1219	175	71	the	the	DET
absel-1219	175	72	impact	impact	NOUN
absel-1219	175	73	of	of	ADP
absel-1219	175	74	touch	touch	NOUN
absel-1219	175	75	some	some	DET
absel-1219	175	76	outcomes	outcome	NOUN
absel-1219	175	77	of	of	ADP
absel-1219	175	78	experiential	experiential	ADJ
absel-1219	175	79	learning	learning	NOUN
absel-1219	175	80	:	:	PUNCT
absel-1219	175	81	how	how	SCONJ
absel-1219	175	82	the	the	DET
absel-1219	175	83	cultural	cultural	ADJ
absel-1219	175	84	dynamics	dynamic	NOUN
absel-1219	175	85	of	of	ADP
absel-1219	175	86	different	different	ADJ
absel-1219	175	87	countries	country	NOUN
absel-1219	175	88	are	be	AUX
absel-1219	175	89	reflected	reflect	VERB
absel-1219	175	90	in	in	ADP
absel-1219	175	91	workplace	workplace	NOUN
absel-1219	175	92	norms	norm	NOUN
absel-1219	175	93	&	&	CCONJ
absel-1219	175	94	values	value	NOUN
absel-1219	175	95	incorporation	incorporation	NOUN
absel-1219	175	96	of	of	ADP
absel-1219	175	97	job	job	NOUN
absel-1219	175	98	analysis	analysis	NOUN
absel-1219	175	99	results	result	NOUN
absel-1219	175	100	in	in	ADP
absel-1219	175	101	various	various	ADJ
absel-1219	175	102	forms	form	NOUN
absel-1219	175	103	of	of	ADP
absel-1219	175	104	selection	selection	NOUN
absel-1219	175	105	interviews	interview	NOUN
absel-1219	175	106	chudesno	chudesno	NOUN
absel-1219	175	107	,	,	PUNCT
absel-1219	175	108	inc	inc	PROPN
absel-1219	175	109	.	.	PROPN
absel-1219	175	110	:	:	PUNCT
absel-1219	176	1	an	an	DET
absel-1219	176	2	evaluation	evaluation	NOUN
absel-1219	176	3	of	of	ADP
absel-1219	176	4	an	an	DET
absel-1219	176	5	experiential	experiential	ADJ
absel-1219	176	6	training	training	NOUN
absel-1219	176	7	and	and	CCONJ
absel-1219	176	8	development	development	NOUN
absel-1219	176	9	simulation	simulation	NOUN
absel-1219	176	10	an	an	DET
absel-1219	176	11	exercise	exercise	NOUN
absel-1219	176	12	for	for	ADP
absel-1219	176	13	exploring	explore	VERB
absel-1219	176	14	the	the	DET
absel-1219	176	15	relationship	relationship	NOUN
absel-1219	176	16	between	between	ADP
absel-1219	176	17	jungian	jungian	ADJ
absel-1219	176	18	psychological	psychological	ADJ
absel-1219	176	19	types	type	NOUN
absel-1219	176	20	and	and	CCONJ
absel-1219	176	21	organizational	organizational	ADJ
absel-1219	176	22	dynamics	dynamic	NOUN
absel-1219	176	23	partnership	partnership	NOUN
absel-1219	176	24	:	:	PUNCT
absel-1219	176	25	a	a	DET
absel-1219	176	26	radical	radical	ADJ
absel-1219	176	27	approach	approach	NOUN
absel-1219	176	28	to	to	ADP
absel-1219	176	29	experiential	experiential	ADJ
absel-1219	176	30	learning	learning	NOUN
absel-1219	176	31	partnership	partnership	NOUN
absel-1219	176	32	:	:	PUNCT
absel-1219	176	33	a	a	DET
absel-1219	176	34	nice	nice	ADJ
absel-1219	176	35	idea	idea	NOUN
absel-1219	176	36	,	,	PUNCT
absel-1219	176	37	but	but	CCONJ
absel-1219	176	38	how	how	SCONJ
absel-1219	176	39	do	do	AUX
absel-1219	176	40	i	i	PRON
absel-1219	176	41	get	get	AUX
absel-1219	176	42	started	start	VERB
absel-1219	176	43	?	?	PUNCT
absel-1219	177	1	recognizing	recognize	VERB
absel-1219	177	2	discrimination	discrimination	NOUN
absel-1219	177	3	at	at	ADP
absel-1219	177	4	work	work	NOUN
absel-1219	177	5	using	use	VERB
absel-1219	177	6	critical	critical	ADJ
absel-1219	177	7	incident	incident	NOUN
absel-1219	177	8	skills	skill	VERB
absel-1219	177	9	questions	question	NOUN
absel-1219	177	10	to	to	PART
absel-1219	177	11	help	help	VERB
absel-1219	177	12	students	student	NOUN
absel-1219	177	13	become	become	VERB
absel-1219	177	14	more	more	ADV
absel-1219	177	15	successful	successful	ADJ
absel-1219	177	16	at	at	ADP
absel-1219	177	17	job	job	NOUN
absel-1219	177	18	interviewing	interview	VERB
absel-1219	177	19	the	the	DET
absel-1219	177	20	video	video	NOUN
absel-1219	177	21	project	project	NOUN
absel-1219	177	22	introduction	introduction	NOUN
absel-1219	177	23	to	to	ADP
absel-1219	177	24	psychological	psychological	ADJ
absel-1219	177	25	type	type	NOUN
absel-1219	177	26	theory	theory	NOUN
absel-1219	177	27	come	come	VERB
absel-1219	177	28	on	on	ADP
absel-1219	177	29	down	down	ADP
absel-1219	177	30	understanding	understand	VERB
absel-1219	177	31	facilitation	facilitation	NOUN
absel-1219	177	32	for	for	ADP
absel-1219	177	33	development	development	NOUN
absel-1219	177	34	and	and	CCONJ
absel-1219	177	35	continuous	continuous	ADJ
absel-1219	177	36	learning	learning	NOUN
absel-1219	177	37	:	:	PUNCT
absel-1219	177	38	a	a	DET
absel-1219	177	39	micro	micro	ADJ
absel-1219	177	40	-	-	ADJ
absel-1219	177	41	workshop	workshop	ADJ
absel-1219	177	42	leadership	leadership	NOUN
absel-1219	177	43	and	and	CCONJ
absel-1219	177	44	empowerment	empowerment	NOUN
absel-1219	177	45	:	:	PUNCT
absel-1219	177	46	an	an	DET
absel-1219	177	47	experiential	experiential	ADJ
absel-1219	177	48	exercise	exercise	NOUN
absel-1219	177	49	in	in	ADP
absel-1219	177	50	decision	decision	NOUN
absel-1219	177	51	making	make	VERB
absel-1219	177	52	experiential	experiential	ADJ
absel-1219	177	53	exercises	exercise	NOUN
absel-1219	177	54	and	and	CCONJ
absel-1219	177	55	pedagogy	pedagogy	NOUN
absel-1219	177	56	track	track	NOUN
absel-1219	177	57	workshop	workshop	NOUN
absel-1219	177	58	:	:	PUNCT
absel-1219	177	59	selecting	select	VERB
absel-1219	177	60	a	a	DET
absel-1219	177	61	manager	manager	NOUN
absel-1219	177	62	for	for	ADP
absel-1219	177	63	maquiladora	maquiladora	PROPN
absel-1219	177	64	,	,	PUNCT
absel-1219	177	65	inc	inc	PROPN
absel-1219	177	66	.	.	PROPN
absel-1219	177	67	experiential	experiential	ADJ
absel-1219	177	68	training	training	NOUN
absel-1219	177	69	in	in	ADP
absel-1219	177	70	multi	multi	ADJ
absel-1219	177	71	-	-	ADJ
absel-1219	177	72	cultural	cultural	ADJ
absel-1219	177	73	corporate	corporate	ADJ
absel-1219	177	74	settings	setting	NOUN
absel-1219	177	75	the	the	DET
absel-1219	177	76	role	role	NOUN
absel-1219	177	77	of	of	ADP
absel-1219	177	78	facilitation	facilitation	NOUN
absel-1219	177	79	as	as	ADP
absel-1219	177	80	an	an	DET
absel-1219	177	81	aid	aid	NOUN
absel-1219	177	82	to	to	PART
absel-1219	177	83	complete	complete	VERB
absel-1219	177	84	learning	learn	VERB
absel-1219	177	85	an	an	DET
absel-1219	177	86	experiential	experiential	ADJ
absel-1219	177	87	exercise	exercise	NOUN
absel-1219	177	88	to	to	PART
absel-1219	177	89	illustrate	illustrate	VERB
absel-1219	177	90	difference	difference	NOUN
absel-1219	177	91	in	in	ADP
absel-1219	177	92	information	information	NOUN
absel-1219	177	93	processing	processing	NOUN
absel-1219	177	94	behaviors	behavior	NOUN
absel-1219	177	95	and	and	CCONJ
absel-1219	177	96	styles	style	NOUN
absel-1219	177	97	how	how	SCONJ
absel-1219	177	98	to	to	PART
absel-1219	177	99	deliver	deliver	VERB
absel-1219	177	100	accessible	accessible	ADJ
absel-1219	177	101	survey	survey	NOUN
absel-1219	177	102	results	result	VERB
absel-1219	177	103	age	age	NOUN
absel-1219	177	104	diversity	diversity	NOUN
absel-1219	177	105	in	in	ADP
absel-1219	177	106	the	the	DET
absel-1219	177	107	workplacefamily	workplacefamily	ADV
absel-1219	177	108	feud	feud	NOUN
absel-1219	177	109	style	style	NOUN
absel-1219	177	110	nafta	nafta	PROPN
absel-1219	177	111	standoff	standoff	NOUN
absel-1219	177	112	:	:	PUNCT
absel-1219	177	113	a	a	DET
absel-1219	177	114	cross	cross	ADJ
absel-1219	177	115	-	-	ADJ
absel-1219	177	116	cultural	cultural	ADJ
absel-1219	177	117	negotiating	negotiate	VERB
absel-1219	177	118	role	role	NOUN
absel-1219	177	119	-	-	PUNCT
absel-1219	177	120	play	play	VERB
absel-1219	177	121	three	three	NUM
absel-1219	177	122	strikes	strike	NOUN
absel-1219	177	123	and	and	CCONJ
absel-1219	177	124	you	you	PRON
absel-1219	177	125	're	be	AUX
absel-1219	177	126	out	out	ADV
absel-1219	177	127	!	!	PUNCT
absel-1219	177	128	:	:	PUNCT
absel-1219	178	1	a	a	DET
absel-1219	178	2	downsizing	downsize	VERB
absel-1219	178	3	experiential	experiential	ADJ
absel-1219	178	4	exercise	exercise	NOUN
