id	sid	tid	token	lemma	pos
absel-3136	1	1	modeling	model	VERB
absel-3136	1	2	business	business	NOUN
absel-3136	1	3	communication	communication	NOUN
absel-3136	1	4	management	management	NOUN
absel-3136	1	5	and	and	CCONJ
absel-3136	1	6	crossmedia	crossmedia	NOUN
absel-3136	1	7	planning	planning	NOUN
absel-3136	1	8	for	for	ADP
absel-3136	1	9	different	different	ADJ
absel-3136	1	10	target	target	NOUN
absel-3136	1	11	groups	group	NOUN
absel-3136	1	12	page	page	VERB
absel-3136	1	13	51	51	NUM
absel-3136	1	14	developments	development	NOUN
absel-3136	1	15	in	in	ADP
absel-3136	1	16	business	business	NOUN
absel-3136	1	17	simulation	simulation	NOUN
absel-3136	1	18	and	and	CCONJ
absel-3136	1	19	experiential	experiential	ADJ
absel-3136	1	20	learning	learning	NOUN
absel-3136	1	21	,	,	PUNCT
absel-3136	1	22	volume	volume	NOUN
absel-3136	1	23	45	45	NUM
absel-3136	1	24	,	,	PUNCT
absel-3136	1	25	2018	2018	NUM
absel-3136	1	26	abstract	abstract	ADJ
absel-3136	1	27	kpi	kpi	ADJ
absel-3136	1	28	-	-	PUNCT
absel-3136	1	29	dispute	dispute	NOUN
absel-3136	1	30	in	in	ADP
absel-3136	1	31	marketing	marketing	NOUN
absel-3136	1	32	and	and	CCONJ
absel-3136	1	33	communication	communication	NOUN
absel-3136	1	34	strategy	strategy	NOUN
absel-3136	1	35	between	between	ADP
absel-3136	1	36	germany´s	germany´s	PROPN
absel-3136	1	37	media	medium	NOUN
absel-3136	1	38	agencies	agency	NOUN
absel-3136	1	39	and	and	CCONJ
absel-3136	1	40	ad	ad	NOUN
absel-3136	1	41	promoters	promoter	NOUN
absel-3136	1	42	.	.	PUNCT
absel-3136	2	1	most	most	ADJ
absel-3136	2	2	media	medium	NOUN
absel-3136	2	3	agencies	agency	NOUN
absel-3136	2	4	concentrate	concentrate	VERB
absel-3136	2	5	on	on	ADP
absel-3136	2	6	cost	cost	NOUN
absel-3136	2	7	-	-	PUNCT
absel-3136	2	8	per	per	ADP
absel-3136	2	9	-	-	PUNCT
absel-3136	2	10	click	click	NOUN
absel-3136	2	11	and	and	CCONJ
absel-3136	2	12	increase	increase	NOUN
absel-3136	2	13	of	of	ADP
absel-3136	2	14	sales	sale	NOUN
absel-3136	2	15	,	,	PUNCT
absel-3136	2	16	meanwhile	meanwhile	ADV
absel-3136	2	17	ad	ad	NOUN
absel-3136	2	18	promoters	promoter	NOUN
absel-3136	2	19	prefer	prefer	VERB
absel-3136	2	20	cost	cost	NOUN
absel-3136	2	21	of	of	ADP
absel-3136	2	22	winning	win	VERB
absel-3136	2	23	new	new	ADJ
absel-3136	2	24	clients	client	NOUN
absel-3136	2	25	and	and	CCONJ
absel-3136	2	26	number	number	NOUN
absel-3136	2	27	of	of	ADP
absel-3136	2	28	shares	share	NOUN
absel-3136	2	29	and	and	CCONJ
absel-3136	2	30	likes	like	VERB
absel-3136	2	31	a	a	DET
absel-3136	2	32	score	score	NOUN
absel-3136	2	33	key	key	ADJ
absel-3136	2	34	performance	performance	NOUN
absel-3136	2	35	indicators	indicator	NOUN
absel-3136	2	36	.	.	PUNCT
absel-3136	3	1	the	the	DET
absel-3136	3	2	purpose	purpose	NOUN
absel-3136	3	3	of	of	ADP
absel-3136	3	4	this	this	DET
absel-3136	3	5	paper	paper	NOUN
absel-3136	3	6	is	be	AUX
absel-3136	3	7	to	to	PART
absel-3136	3	8	define	define	VERB
absel-3136	3	9	a	a	DET
absel-3136	3	10	modern	modern	ADJ
absel-3136	3	11	marketing	marketing	NOUN
absel-3136	3	12	management	management	NOUN
absel-3136	3	13	simulation	simulation	NOUN
absel-3136	3	14	model	model	NOUN
absel-3136	3	15	and	and	CCONJ
absel-3136	3	16	examine	examine	VERB
absel-3136	3	17	the	the	DET
absel-3136	3	18	impact	impact	NOUN
absel-3136	3	19	of	of	ADP
absel-3136	3	20	digitalization	digitalization	NOUN
absel-3136	3	21	and	and	CCONJ
absel-3136	3	22	globalization	globalization	NOUN
absel-3136	3	23	on	on	ADP
absel-3136	3	24	marketing	marketing	NOUN
absel-3136	3	25	communication	communication	NOUN
absel-3136	3	26	and	and	CCONJ
absel-3136	3	27	media	medium	NOUN
absel-3136	3	28	planning	planning	NOUN
absel-3136	3	29	.	.	PUNCT
absel-3136	4	1	the	the	DET
absel-3136	4	2	objective	objective	NOUN
absel-3136	4	3	is	be	AUX
absel-3136	4	4	to	to	PART
absel-3136	4	5	analyze	analyze	VERB
absel-3136	4	6	(	(	PUNCT
absel-3136	4	7	the	the	DET
absel-3136	4	8	variety	variety	NOUN
absel-3136	4	9	of	of	ADP
absel-3136	4	10	)	)	PUNCT
absel-3136	4	11	media	medium	NOUN
absel-3136	4	12	(	(	PUNCT
absel-3136	4	13	channels	channel	NOUN
absel-3136	4	14	)	)	PUNCT
absel-3136	4	15	in	in	ADP
absel-3136	4	16	a	a	DET
absel-3136	4	17	multichannel	multichannel	ADJ
absel-3136	4	18	context	context	NOUN
absel-3136	4	19	as	as	ADV
absel-3136	4	20	well	well	ADV
absel-3136	4	21	as	as	ADP
absel-3136	4	22	(	(	PUNCT
absel-3136	4	23	the	the	DET
absel-3136	4	24	diverse	diverse	ADJ
absel-3136	4	25	)	)	PUNCT
absel-3136	4	26	socio	socio	NOUN
absel-3136	4	27	-	-	PUNCT
absel-3136	4	28	demografic	demografic	NOUN
absel-3136	4	29	segments	segment	NOUN
absel-3136	4	30	and	and	CCONJ
absel-3136	4	31	their	their	PRON
absel-3136	4	32	specific	specific	ADJ
absel-3136	4	33	interests	interest	NOUN
absel-3136	4	34	and	and	CCONJ
absel-3136	4	35	their	their	PRON
absel-3136	4	36	interests	interest	NOUN
absel-3136	4	37	,	,	PUNCT
absel-3136	4	38	living	living	NOUN
absel-3136	4	39	environments	environment	NOUN
absel-3136	4	40	and	and	CCONJ
absel-3136	4	41	media	medium	NOUN
absel-3136	4	42	usage	usage	NOUN
absel-3136	4	43	behavior	behavior	NOUN
absel-3136	4	44	.	.	PUNCT
absel-3136	5	1	the	the	DET
absel-3136	5	2	mostly	mostly	ADV
absel-3136	5	3	accepted	accept	VERB
absel-3136	5	4	systematics	systematic	NOUN
absel-3136	5	5	of	of	ADP
absel-3136	5	6	common	common	ADJ
absel-3136	5	7	sociodemografic	sociodemografic	ADJ
absel-3136	5	8	milieus	milieus	NOUN
absel-3136	5	9	is	be	AUX
absel-3136	5	10	done	do	VERB
absel-3136	5	11	by	by	ADP
absel-3136	5	12	the	the	DET
absel-3136	5	13	sinusinstitute	sinusinstitute	NOUN
absel-3136	5	14	in	in	ADP
absel-3136	5	15	heidelberg	heidelberg	PROPN
absel-3136	5	16	/	/	SYM
absel-3136	5	17	germany	germany	PROPN
absel-3136	5	18	,	,	PUNCT
absel-3136	5	19	therefore	therefore	ADV
absel-3136	5	20	they	they	PRON
absel-3136	5	21	are	be	AUX
absel-3136	5	22	consequently	consequently	ADV
absel-3136	5	23	named	name	VERB
absel-3136	5	24	sinusmilieus	sinusmilieus	NOUN
absel-3136	5	25	.	.	PUNCT
absel-3136	6	1	those	those	DET
absel-3136	6	2	findings	finding	NOUN
absel-3136	6	3	are	be	AUX
absel-3136	6	4	supposed	suppose	VERB
absel-3136	6	5	to	to	PART
absel-3136	6	6	help	help	VERB
absel-3136	6	7	establish	establish	VERB
absel-3136	6	8	a	a	DET
absel-3136	6	9	connection	connection	NOUN
absel-3136	6	10	between	between	ADP
absel-3136	6	11	the	the	DET
absel-3136	6	12	diverse	diverse	ADJ
absel-3136	6	13	sinus	sinus	NOUN
absel-3136	6	14	-	-	PUNCT
absel-3136	6	15	milieus	milieus	NOUN
absel-3136	6	16	and	and	CCONJ
absel-3136	6	17	multichannel	multichannel	PROPN
absel-3136	6	18	marketing	marketing	NOUN
absel-3136	6	19	.	.	PUNCT
absel-3136	7	1	to	to	PART
absel-3136	7	2	be	be	AUX
absel-3136	7	3	able	able	ADJ
absel-3136	7	4	to	to	PART
absel-3136	7	5	apply	apply	VERB
absel-3136	7	6	the	the	DET
absel-3136	7	7	approach	approach	NOUN
absel-3136	7	8	to	to	ADP
absel-3136	7	9	each	each	PRON
absel-3136	7	10	of	of	ADP
absel-3136	7	11	the	the	DET
absel-3136	7	12	target	target	NOUN
absel-3136	7	13	groups	group	NOUN
absel-3136	7	14	,	,	PUNCT
absel-3136	7	15	this	this	DET
absel-3136	7	16	research	research	NOUN
absel-3136	7	17	will	will	AUX
absel-3136	7	18	use	use	VERB
absel-3136	7	19	mixed	mixed	ADJ
absel-3136	7	20	methodology	methodology	NOUN
absel-3136	7	21	,	,	PUNCT
absel-3136	7	22	starting	start	VERB
absel-3136	7	23	with	with	ADP
absel-3136	7	24	a	a	DET
absel-3136	7	25	literature	literature	NOUN
absel-3136	7	26	review	review	NOUN
absel-3136	7	27	to	to	PART
absel-3136	7	28	provide	provide	VERB
absel-3136	7	29	basic	basic	ADJ
absel-3136	7	30	theoretical	theoretical	ADJ
absel-3136	7	31	knowledge	knowledge	NOUN
absel-3136	7	32	on	on	ADP
absel-3136	7	33	where	where	SCONJ
absel-3136	7	34	and	and	CCONJ
absel-3136	7	35	how	how	SCONJ
absel-3136	7	36	to	to	PART
absel-3136	7	37	address	address	VERB
absel-3136	7	38	each	each	DET
absel-3136	7	39	group	group	NOUN
absel-3136	7	40	.	.	PUNCT
absel-3136	8	1	due	due	ADP
absel-3136	8	2	to	to	ADP
absel-3136	8	3	the	the	DET
absel-3136	8	4	current	current	ADJ
absel-3136	8	5	nature	nature	NOUN
absel-3136	8	6	of	of	ADP
absel-3136	8	7	this	this	DET
absel-3136	8	8	topic	topic	NOUN
absel-3136	8	9	,	,	PUNCT
absel-3136	8	10	all	all	DET
absel-3136	8	11	research	research	NOUN
absel-3136	8	12	questions	question	NOUN
absel-3136	8	13	will	will	AUX
absel-3136	8	14	be	be	AUX
absel-3136	8	15	based	base	VERB
absel-3136	8	16	on	on	ADP
absel-3136	8	17	theoretical	theoretical	ADJ
absel-3136	8	18	assumptions	assumption	NOUN
absel-3136	8	19	.	.	PUNCT
absel-3136	9	1	furthermore	furthermore	ADV
absel-3136	9	2	,	,	PUNCT
absel-3136	9	3	interviews	interview	NOUN
absel-3136	9	4	with	with	ADP
absel-3136	9	5	marketing	marketing	NOUN
absel-3136	9	6	,	,	PUNCT
absel-3136	9	7	media	medium	NOUN
absel-3136	9	8	and	and	CCONJ
absel-3136	9	9	sociology	sociology	NOUN
absel-3136	9	10	experts	expert	NOUN
absel-3136	9	11	will	will	AUX
absel-3136	9	12	be	be	AUX
absel-3136	9	13	conducted	conduct	VERB
absel-3136	9	14	to	to	PART
absel-3136	9	15	scientifically	scientifically	ADV
absel-3136	9	16	underpin	underpin	VERB
absel-3136	9	17	the	the	DET
absel-3136	9	18	findings	finding	NOUN
absel-3136	9	19	.	.	PUNCT
absel-3136	10	1	in	in	ADP
absel-3136	10	2	regard	regard	NOUN
absel-3136	10	3	to	to	ADP
absel-3136	10	4	the	the	DET
absel-3136	10	5	current	current	ADJ
absel-3136	10	6	practice	practice	NOUN
absel-3136	10	7	,	,	PUNCT
absel-3136	10	8	theory	theory	NOUN
absel-3136	10	9	will	will	AUX
absel-3136	10	10	be	be	AUX
absel-3136	10	11	revaluated	revaluate	VERB
absel-3136	10	12	,	,	PUNCT
absel-3136	10	13	updated	update	VERB
absel-3136	10	14	and	and	CCONJ
absel-3136	10	15	optimized	optimize	VERB
absel-3136	10	16	.	.	PUNCT
absel-3136	11	1	both	both	CCONJ
absel-3136	11	2	the	the	DET
absel-3136	11	3	theoretical	theoretical	ADJ
absel-3136	11	4	assumptions	assumption	NOUN
absel-3136	11	5	as	as	ADV
absel-3136	11	6	well	well	ADV
absel-3136	11	7	as	as	ADP
absel-3136	11	8	the	the	DET
absel-3136	11	9	key	key	ADJ
absel-3136	11	10	findings	finding	NOUN
absel-3136	11	11	derived	derive	VERB
absel-3136	11	12	from	from	ADP
absel-3136	11	13	the	the	DET
absel-3136	11	14	expert	expert	NOUN
absel-3136	11	15	interviews	interview	NOUN
absel-3136	11	16	will	will	AUX
absel-3136	11	17	build	build	VERB
absel-3136	11	18	the	the	DET
absel-3136	11	19	base	base	NOUN
absel-3136	11	20	for	for	ADP
absel-3136	11	21	the	the	DET
absel-3136	11	22	definition	definition	NOUN
absel-3136	11	23	of	of	ADP
absel-3136	11	24	the	the	DET
absel-3136	11	25	final	final	ADJ
absel-3136	11	26	recommendations	recommendation	NOUN
absel-3136	11	27	.	.	PUNCT
absel-3136	12	1	the	the	DET
absel-3136	12	2	recommendations	recommendation	NOUN
absel-3136	12	3	will	will	AUX
absel-3136	12	4	offer	offer	VERB
absel-3136	12	5	visual	visual	ADJ
absel-3136	12	6	guides	guide	NOUN
absel-3136	12	7	for	for	ADP
absel-3136	12	8	the	the	DET
absel-3136	12	9	planning	planning	NOUN
absel-3136	12	10	process	process	NOUN
absel-3136	12	11	of	of	ADP
absel-3136	12	12	communication	communication	NOUN
absel-3136	12	13	measures	measure	NOUN
absel-3136	12	14	for	for	ADP
absel-3136	12	15	each	each	PRON
absel-3136	12	16	of	of	ADP
absel-3136	12	17	the	the	DET
absel-3136	12	18	sinus	sinus	NOUN
absel-3136	12	19	-	-	PUNCT
absel-3136	12	20	milieus	milieus	NOUN
absel-3136	12	21	,	,	PUNCT
absel-3136	12	22	which	which	PRON
absel-3136	12	23	can	can	AUX
absel-3136	12	24	help	help	VERB
absel-3136	12	25	optimize	optimize	VERB
absel-3136	12	26	marketing	marketing	NOUN
absel-3136	12	27	communication	communication	NOUN
absel-3136	12	28	.	.	PUNCT
absel-3136	13	1	introduction	introduction	NOUN
absel-3136	13	2	our	our	PRON
absel-3136	13	3	world	world	NOUN
absel-3136	13	4	is	be	AUX
absel-3136	13	5	fully	fully	ADV
absel-3136	13	6	networked	network	VERB
absel-3136	13	7	.	.	PUNCT
absel-3136	14	1	everyone	everyone	PRON
absel-3136	14	2	is	be	AUX
absel-3136	14	3	online	online	ADJ
absel-3136	14	4	and	and	CCONJ
absel-3136	14	5	has	have	VERB
absel-3136	14	6	the	the	DET
absel-3136	14	7	possibility	possibility	NOUN
absel-3136	14	8	to	to	PART
absel-3136	14	9	get	get	VERB
absel-3136	14	10	in	in	ADP
absel-3136	14	11	touch	touch	NOUN
absel-3136	14	12	with	with	ADP
absel-3136	14	13	almost	almost	ADV
absel-3136	14	14	anybody	anybody	PRON
absel-3136	14	15	from	from	ADP
absel-3136	14	16	anywhere	anywhere	ADV
absel-3136	14	17	of	of	ADP
absel-3136	14	18	the	the	DET
absel-3136	14	19	world	world	NOUN
absel-3136	14	20	.	.	PUNCT
absel-3136	15	1	existing	exist	VERB
absel-3136	15	2	communication	communication	NOUN
absel-3136	15	3	methods	method	NOUN
absel-3136	15	4	,	,	PUNCT
absel-3136	15	5	which	which	PRON
absel-3136	15	6	have	have	AUX
absel-3136	15	7	proved	prove	VERB
absel-3136	15	8	one‘s	one‘s	NOUN
absel-3136	15	9	worth	worth	ADJ
absel-3136	15	10	over	over	ADP
absel-3136	15	11	many	many	ADJ
absel-3136	15	12	years	year	NOUN
absel-3136	15	13	do	do	AUX
absel-3136	15	14	not	not	PART
absel-3136	15	15	take	take	VERB
absel-3136	15	16	any	any	DET
absel-3136	15	17	effort	effort	NOUN
absel-3136	15	18	anymore	anymore	ADV
absel-3136	15	19	.	.	PUNCT
absel-3136	16	1	the	the	DET
absel-3136	16	2	power	power	NOUN
absel-3136	16	3	of	of	ADP
absel-3136	16	4	communication	communication	NOUN
absel-3136	16	5	belongs	belong	VERB
absel-3136	16	6	to	to	ADP
absel-3136	16	7	the	the	DET
absel-3136	16	8	customers	customer	NOUN
absel-3136	16	9	and	and	CCONJ
absel-3136	16	10	social	social	ADJ
absel-3136	16	11	networks	network	NOUN
absel-3136	16	12	.	.	PUNCT
absel-3136	17	1	which	which	PRON
absel-3136	17	2	means	mean	VERB
absel-3136	17	3	for	for	SCONJ
absel-3136	17	4	companies	company	NOUN
absel-3136	17	5	to	to	PART
absel-3136	17	6	review	review	VERB
absel-3136	17	7	their	their	PRON
absel-3136	17	8	old	old	ADJ
absel-3136	17	9	communication	communication	NOUN
absel-3136	17	10	methods	method	NOUN
absel-3136	17	11	.	.	PUNCT
absel-3136	18	1	these	these	DET
absel-3136	18	2	changes	change	NOUN
absel-3136	18	3	in	in	ADP
absel-3136	18	4	communication	communication	NOUN
absel-3136	18	5	not	not	PART
absel-3136	18	6	only	only	ADV
absel-3136	18	7	effect	effect	VERB
absel-3136	18	8	media	medium	NOUN
absel-3136	18	9	and	and	CCONJ
absel-3136	18	10	communication	communication	NOUN
absel-3136	18	11	trades	trade	NOUN
absel-3136	18	12	.	.	PUNCT
absel-3136	19	1	the	the	DET
absel-3136	19	2	new	new	ADJ
absel-3136	19	3	possibilities	possibility	NOUN
absel-3136	19	4	and	and	CCONJ
absel-3136	19	5	changes	change	NOUN
absel-3136	19	6	effect	effect	VERB
absel-3136	19	7	every	every	DET
absel-3136	19	8	single	single	ADJ
absel-3136	19	9	business	business	NOUN
absel-3136	19	10	sector	sector	NOUN
absel-3136	19	11	.	.	PUNCT
absel-3136	20	1	that	that	PRON
absel-3136	20	2	means	mean	VERB
absel-3136	20	3	that	that	SCONJ
absel-3136	20	4	the	the	DET
absel-3136	20	5	management	management	NOUN
absel-3136	20	6	of	of	ADP
absel-3136	20	7	communication	communication	NOUN
absel-3136	20	8	and	and	CCONJ
absel-3136	20	9	crossmedia	crossmedia	PROPN
absel-3136	20	10	channel	channel	PROPN
absel-3136	20	11	management	management	NOUN
absel-3136	20	12	has	have	VERB
absel-3136	20	13	to	to	PART
absel-3136	20	14	become	become	VERB
absel-3136	20	15	a	a	DET
absel-3136	20	16	main	main	ADJ
absel-3136	20	17	topic	topic	NOUN
absel-3136	20	18	for	for	ADP
absel-3136	20	19	leadership	leadership	NOUN
absel-3136	20	20	to	to	PART
absel-3136	20	21	view	view	VERB
absel-3136	20	22	all	all	PRON
absel-3136	20	23	of	of	ADP
absel-3136	20	24	the	the	DET
absel-3136	20	25	new	new	ADJ
absel-3136	20	26	chances	chance	NOUN
absel-3136	20	27	and	and	CCONJ
absel-3136	20	28	risks	risk	NOUN
absel-3136	20	29	(	(	PUNCT
absel-3136	20	30	becker	becker	NOUN
absel-3136	20	31	,	,	PUNCT
absel-3136	20	32	2014	2014	NUM
absel-3136	20	33	)	)	PUNCT
absel-3136	20	34	.	.	PUNCT
absel-3136	21	1	this	this	DET
absel-3136	21	2	paper	paper	NOUN
absel-3136	21	3	introduces	introduce	VERB
absel-3136	21	4	a	a	DET
absel-3136	21	5	way	way	NOUN
absel-3136	21	6	to	to	PART
absel-3136	21	7	overview	overview	VERB
absel-3136	21	8	the	the	DET
absel-3136	21	9	complexity	complexity	NOUN
absel-3136	21	10	to	to	PART
absel-3136	21	11	provide	provide	VERB
absel-3136	21	12	a	a	DET
absel-3136	21	13	simple	simple	ADJ
absel-3136	21	14	understanding	understanding	NOUN
absel-3136	21	15	for	for	ADP
absel-3136	21	16	this	this	DET
absel-3136	21	17	main	main	ADJ
absel-3136	21	18	subject	subject	NOUN
absel-3136	21	19	.	.	PUNCT
absel-3136	22	1	the	the	DET
absel-3136	22	2	result	result	NOUN
absel-3136	22	3	shows	show	VERB
absel-3136	22	4	an	an	DET
absel-3136	22	5	overview	overview	NOUN
absel-3136	22	6	of	of	ADP
absel-3136	22	7	five	five	NUM
absel-3136	22	8	different	different	ADJ
absel-3136	22	9	media	medium	NOUN
absel-3136	22	10	channels	channel	NOUN
absel-3136	22	11	and	and	CCONJ
absel-3136	22	12	their	their	PRON
absel-3136	22	13	use	use	NOUN
absel-3136	22	14	towards	towards	ADP
absel-3136	22	15	different	different	ADJ
absel-3136	22	16	sociological	sociological	ADJ
absel-3136	22	17	target	target	NOUN
absel-3136	22	18	groups	group	NOUN
absel-3136	22	19	.	.	PUNCT
absel-3136	23	1	the	the	DET
absel-3136	23	2	result	result	NOUN
absel-3136	23	3	is	be	AUX
absel-3136	23	4	first	first	ADJ
absel-3136	23	5	concept	concept	NOUN
absel-3136	23	6	using	use	VERB
absel-3136	23	7	the	the	DET
absel-3136	23	8	most	most	ADV
absel-3136	23	9	common	common	ADJ
absel-3136	23	10	sociological	sociological	ADJ
absel-3136	23	11	model	model	NOUN
absel-3136	23	12	(	(	PUNCT
absel-3136	23	13	the	the	DET
absel-3136	23	14	so	so	ADV
absel-3136	23	15	called	call	VERB
absel-3136	23	16	„	„	PUNCT
absel-3136	23	17	sinus	sinu	NOUN
absel-3136	23	18	-	-	PUNCT
absel-3136	23	19	milieus	milieus	NOUN
absel-3136	23	20	“	"	PUNCT
absel-3136	23	21	)	)	PUNCT
absel-3136	23	22	for	for	ADP
absel-3136	23	23	the	the	DET
absel-3136	23	24	development	development	NOUN
absel-3136	23	25	of	of	ADP
absel-3136	23	26	a	a	DET
absel-3136	23	27	business	business	NOUN
absel-3136	23	28	game	game	NOUN
absel-3136	23	29	.	.	PUNCT
absel-3136	24	1	this	this	DET
absel-3136	24	2	game	game	NOUN
absel-3136	24	3	shall	shall	AUX
absel-3136	24	4	be	be	AUX
absel-3136	24	5	developed	develop	VERB
absel-3136	24	6	to	to	PART
absel-3136	24	7	help	help	VERB
absel-3136	24	8	future	future	ADJ
absel-3136	24	9	media	medium	NOUN
absel-3136	24	10	experts	expert	NOUN
absel-3136	24	11	managing	manage	VERB
absel-3136	24	12	communication	communication	NOUN
absel-3136	24	13	and	and	CCONJ
absel-3136	24	14	crossmedia	crossmedia	PROPN
absel-3136	24	15	channel	channel	PROPN
absel-3136	24	16	coordination	coordination	NOUN
absel-3136	24	17	.	.	PUNCT
absel-3136	25	1	communication	communication	NOUN
absel-3136	25	2	modeling	model	VERB
absel-3136	25	3	the	the	DET
absel-3136	25	4	century	century	NOUN
absel-3136	25	5	of	of	ADP
absel-3136	25	6	digitization	digitization	NOUN
absel-3136	25	7	is	be	AUX
absel-3136	25	8	characterized	characterize	VERB
absel-3136	25	9	by	by	ADP
absel-3136	25	10	network	network	NOUN
absel-3136	25	11	and	and	CCONJ
absel-3136	25	12	mobility	mobility	NOUN
absel-3136	25	13	.	.	PUNCT
absel-3136	26	1	there	there	PRON
absel-3136	26	2	are	be	VERB
absel-3136	26	3	many	many	ADJ
absel-3136	26	4	ways	way	NOUN
absel-3136	26	5	to	to	PART
absel-3136	26	6	benefit	benefit	VERB
absel-3136	26	7	of	of	ADP
absel-3136	26	8	this	this	DET
absel-3136	26	9	new	new	ADJ
absel-3136	26	10	way	way	NOUN
absel-3136	26	11	of	of	ADP
absel-3136	26	12	communication	communication	NOUN
absel-3136	26	13	for	for	ADP
absel-3136	26	14	companies	company	NOUN
absel-3136	26	15	.	.	PUNCT
absel-3136	27	1	there	there	PRON
absel-3136	27	2	is	be	VERB
absel-3136	27	3	one	one	NUM
absel-3136	27	4	thing	thing	NOUN
absel-3136	27	5	all	all	DET
absel-3136	27	6	theories	theory	NOUN
absel-3136	27	7	have	have	VERB
absel-3136	27	8	in	in	ADP
absel-3136	27	9	common	common	ADJ
absel-3136	27	10	to	to	PART
absel-3136	27	11	focus	focus	VERB
absel-3136	27	12	on	on	ADP
absel-3136	27	13	the	the	DET
absel-3136	27	14	target	target	NOUN
absel-3136	27	15	group	group	NOUN
absel-3136	27	16	is	be	AUX
absel-3136	27	17	essential	essential	ADJ
absel-3136	27	18	for	for	ADP
absel-3136	27	19	all	all	DET
absel-3136	27	20	successful	successful	ADJ
absel-3136	27	21	communication	communication	NOUN
absel-3136	27	22	management	management	NOUN
absel-3136	27	23	methods	method	NOUN
absel-3136	27	24	.	.	PUNCT
absel-3136	28	1	a	a	DET
absel-3136	28	2	huge	huge	ADJ
absel-3136	28	3	obstacle	obstacle	NOUN
absel-3136	28	4	for	for	ADP
absel-3136	28	5	companies	company	NOUN
absel-3136	28	6	is	be	AUX
absel-3136	28	7	to	to	PART
absel-3136	28	8	handle	handle	VERB
absel-3136	28	9	all	all	PRON
absel-3136	28	10	of	of	ADP
absel-3136	28	11	the	the	DET
absel-3136	28	12	possibility	possibility	NOUN
absel-3136	28	13	and	and	CCONJ
absel-3136	28	14	chances	chance	NOUN
absel-3136	28	15	.	.	PUNCT
absel-3136	29	1	main	main	ADJ
absel-3136	29	2	obstacle	obstacle	NOUN
absel-3136	29	3	is	be	AUX
absel-3136	29	4	to	to	PART
absel-3136	29	5	communicate	communicate	VERB
absel-3136	29	6	the	the	DET
absel-3136	29	7	‚	‚	NOUN
absel-3136	29	8	right	right	ADJ
absel-3136	29	9	‘	'	PUNCT
absel-3136	29	10	message	message	NOUN
absel-3136	29	11	due	due	ADJ
absel-3136	29	12	the	the	DET
absel-3136	29	13	‚	‚	NOUN
absel-3136	29	14	right	right	ADJ
absel-3136	29	15	‘	'	PUNCT
absel-3136	29	16	channel	channel	NOUN
absel-3136	29	17	to	to	PART
absel-3136	29	18	get	get	VERB
absel-3136	29	19	successfully	successfully	ADV
absel-3136	29	20	in	in	ADP
absel-3136	29	21	touch	touch	NOUN
absel-3136	29	22	with	with	ADP
absel-3136	29	23	target	target	NOUN
absel-3136	29	24	groups	group	NOUN
absel-3136	29	25	.	.	PUNCT
absel-3136	30	1	also	also	ADV
absel-3136	30	2	a	a	DET
absel-3136	30	3	big	big	ADJ
absel-3136	30	4	obstacle	obstacle	NOUN
absel-3136	30	5	is	be	AUX
absel-3136	30	6	the	the	DET
absel-3136	30	7	fact	fact	NOUN
absel-3136	30	8	,	,	PUNCT
absel-3136	30	9	that	that	PRON
absel-3136	30	10	communication	communication	NOUN
absel-3136	30	11	is	be	AUX
absel-3136	30	12	omnipresent	omnipresent	ADJ
absel-3136	30	13	,	,	PUNCT
absel-3136	30	14	which	which	PRON
absel-3136	30	15	means	mean	VERB
absel-3136	30	16	that	that	SCONJ
absel-3136	30	17	responsibility	responsibility	NOUN
absel-3136	30	18	of	of	ADP
absel-3136	30	19	communication	communication	NOUN
absel-3136	30	20	measures	measure	NOUN
absel-3136	30	21	belongs	belong	VERB
absel-3136	30	22	not	not	PART
absel-3136	30	23	only	only	ADV
absel-3136	30	24	to	to	ADP
absel-3136	30	25	marketing	marketing	NOUN
absel-3136	30	26	or	or	CCONJ
absel-3136	30	27	media	medium	NOUN
absel-3136	30	28	experts	expert	NOUN
absel-3136	30	29	any	any	PRON
absel-3136	30	30	more	more	ADV
absel-3136	30	31	.	.	PUNCT
absel-3136	31	1	the	the	DET
absel-3136	31	2	responsibility	responsibility	NOUN
absel-3136	31	3	and	and	CCONJ
absel-3136	31	4	the	the	DET
absel-3136	31	5	knowledge	knowledge	NOUN
absel-3136	31	6	about	about	ADP
absel-3136	31	7	this	this	DET
absel-3136	31	8	topic	topic	NOUN
absel-3136	31	9	is	be	AUX
absel-3136	31	10	essential	essential	ADJ
absel-3136	31	11	for	for	ADP
absel-3136	31	12	any	any	DET
absel-3136	31	13	field	field	NOUN
absel-3136	31	14	and	and	CCONJ
absel-3136	31	15	sector	sector	NOUN
absel-3136	31	16	.	.	PUNCT
absel-3136	32	1	the	the	DET
absel-3136	32	2	influence	influence	NOUN
absel-3136	32	3	of	of	ADP
absel-3136	32	4	media	medium	NOUN
absel-3136	32	5	and	and	CCONJ
absel-3136	32	6	communication	communication	NOUN
absel-3136	32	7	is	be	AUX
absel-3136	32	8	huge	huge	ADJ
absel-3136	32	9	,	,	PUNCT
absel-3136	32	10	for	for	ADP
absel-3136	32	11	responsible	responsible	ADJ
absel-3136	32	12	marketing	marketing	NOUN
absel-3136	32	13	and	and	CCONJ
absel-3136	32	14	media	medium	NOUN
absel-3136	32	15	management	management	NOUN
absel-3136	32	16	but	but	CCONJ
absel-3136	32	17	also	also	ADV
absel-3136	32	18	for	for	ADP
absel-3136	32	19	every	every	DET
absel-3136	32	20	employee	employee	NOUN
absel-3136	32	21	,	,	PUNCT
absel-3136	32	22	product	product	NOUN
absel-3136	32	23	,	,	PUNCT
absel-3136	32	24	service	service	NOUN
absel-3136	32	25	and	and	CCONJ
absel-3136	32	26	modeling	model	VERB
absel-3136	32	27	business	business	NOUN
absel-3136	32	28	communication	communication	NOUN
absel-3136	32	29	management	management	NOUN
absel-3136	32	30	and	and	CCONJ
absel-3136	32	31	crossmedia	crossmedia	NOUN
absel-3136	32	32	planning	planning	NOUN
absel-3136	32	33	for	for	ADP
absel-3136	32	34	different	different	ADJ
absel-3136	32	35	target	target	NOUN
absel-3136	32	36	groups	group	NOUN
absel-3136	32	37	helmut	helmut	PROPN
absel-3136	32	38	wittenzellner	wittenzellner	PROPN
absel-3136	32	39	stuttgart	stuttgart	PROPN
absel-3136	32	40	media	media	PROPN
absel-3136	32	41	university	university	PROPN
absel-3136	32	42	wittenzellner@hdm-stuttgart.de	wittenzellner@hdm-stuttgart.de	PROPN
absel-3136	32	43	angela	angela	PROPN
absel-3136	32	44	teske	teske	PROPN
absel-3136	32	45	stuttgart	stuttgart	PROPN
absel-3136	32	46	media	media	PROPN
absel-3136	32	47	university	university	PROPN
absel-3136	32	48	angela_teske89@gmx.de	angela_teske89@gmx.de	PROPN
absel-3136	32	49	page	page	NOUN
absel-3136	32	50	52	52	NUM
absel-3136	32	51	developments	development	NOUN
absel-3136	32	52	in	in	ADP
absel-3136	32	53	business	business	NOUN
absel-3136	32	54	simulation	simulation	NOUN
absel-3136	32	55	and	and	CCONJ
absel-3136	32	56	experiential	experiential	ADJ
absel-3136	32	57	learning	learning	NOUN
absel-3136	32	58	,	,	PUNCT
absel-3136	32	59	volume	volume	NOUN
absel-3136	32	60	45	45	NUM
absel-3136	32	61	,	,	PUNCT
absel-3136	32	62	2018	2018	NUM
absel-3136	32	63	customer	customer	NOUN
absel-3136	32	64	.	.	PUNCT
absel-3136	33	1	optimization	optimization	NOUN
absel-3136	33	2	of	of	ADP
absel-3136	33	3	communication	communication	NOUN
absel-3136	33	4	by	by	ADP
absel-3136	33	5	reduction	reduction	NOUN
absel-3136	33	6	of	of	ADP
absel-3136	33	7	complexity	complexity	NOUN
absel-3136	33	8	this	this	DET
absel-3136	33	9	paper	paper	NOUN
absel-3136	33	10	introduces	introduce	VERB
absel-3136	33	11	a	a	DET
absel-3136	33	12	way	way	NOUN
absel-3136	33	13	to	to	PART
absel-3136	33	14	optimize	optimize	VERB
absel-3136	33	15	communication	communication	NOUN
absel-3136	33	16	and	and	CCONJ
absel-3136	33	17	crossmedia	crossmedia	NOUN
absel-3136	33	18	management	management	NOUN
absel-3136	33	19	for	for	ADP
absel-3136	33	20	different	different	ADJ
absel-3136	33	21	sinus	sinu	NOUN
absel-3136	33	22	-	-	PUNCT
absel-3136	33	23	milieus	milieus	NOUN
absel-3136	33	24	.	.	PUNCT
absel-3136	34	1	the	the	DET
absel-3136	34	2	sinus	sinus	NOUN
absel-3136	34	3	-milieus	-milieus	NOUN
absel-3136	34	4	image	image	VERB
absel-3136	34	5	different	different	ADJ
absel-3136	34	6	groups	group	NOUN
absel-3136	34	7	of	of	ADP
absel-3136	34	8	society	society	NOUN
absel-3136	34	9	close	close	ADJ
absel-3136	34	10	to	to	ADP
absel-3136	34	11	reality	reality	NOUN
absel-3136	34	12	.	.	PUNCT
absel-3136	35	1	this	this	PRON
absel-3136	35	2	is	be	AUX
absel-3136	35	3	possible	possible	ADJ
absel-3136	35	4	by	by	ADP
absel-3136	35	5	analyzing	analyze	VERB
absel-3136	35	6	the	the	DET
absel-3136	35	7	needs	need	NOUN
absel-3136	35	8	and	and	CCONJ
absel-3136	35	9	value	value	NOUN
absel-3136	35	10	orientation	orientation	NOUN
absel-3136	35	11	,	,	PUNCT
absel-3136	35	12	lifestyle	lifestyle	NOUN
absel-3136	35	13	and	and	CCONJ
absel-3136	35	14	life	life	NOUN
absel-3136	35	15	goals	goal	NOUN
absel-3136	35	16	of	of	ADP
absel-3136	35	17	humans	human	NOUN
absel-3136	35	18	.	.	PUNCT
absel-3136	36	1	with	with	ADP
absel-3136	36	2	the	the	DET
absel-3136	36	3	use	use	NOUN
absel-3136	36	4	of	of	ADP
absel-3136	36	5	sinus	sinus	NOUN
absel-3136	36	6	-	-	PUNCT
absel-3136	36	7	milieus	milieus	NOUN
absel-3136	36	8	,	,	PUNCT
absel-3136	36	9	companies	company	NOUN
absel-3136	36	10	get	get	VERB
absel-3136	36	11	the	the	DET
absel-3136	36	12	chance	chance	NOUN
absel-3136	36	13	to	to	PART
absel-3136	36	14	understand	understand	VERB
absel-3136	36	15	different	different	ADJ
absel-3136	36	16	target	target	NOUN
absel-3136	36	17	group	group	NOUN
absel-3136	36	18	interests	interest	NOUN
absel-3136	36	19	and	and	CCONJ
absel-3136	36	20	how	how	SCONJ
absel-3136	36	21	they	they	PRON
absel-3136	36	22	can	can	AUX
absel-3136	36	23	be	be	AUX
absel-3136	36	24	influenced	influence	VERB
absel-3136	36	25	(	(	PUNCT
absel-3136	36	26	sinus	sinus	NOUN
absel-3136	36	27	marktund	marktund	NOUN
absel-3136	36	28	sozialforschung	sozialforschung	PROPN
absel-3136	36	29	gmbh	gmbh	PROPN
absel-3136	36	30	2017	2017	NUM
absel-3136	36	31	)	)	PUNCT
absel-3136	36	32	.	.	PUNCT
absel-3136	37	1	there	there	PRON
absel-3136	37	2	is	be	VERB
absel-3136	37	3	no	no	DET
absel-3136	37	4	way	way	NOUN
absel-3136	37	5	to	to	PART
absel-3136	37	6	define	define	VERB
absel-3136	37	7	a	a	DET
absel-3136	37	8	method	method	NOUN
absel-3136	37	9	which	which	PRON
absel-3136	37	10	is	be	AUX
absel-3136	37	11	able	able	ADJ
absel-3136	37	12	to	to	PART
absel-3136	37	13	reproduce	reproduce	VERB
absel-3136	37	14	the	the	DET
absel-3136	37	15	whole	whole	ADJ
absel-3136	37	16	complexity	complexity	NOUN
absel-3136	37	17	of	of	ADP
absel-3136	37	18	this	this	DET
absel-3136	37	19	subject	subject	NOUN
absel-3136	37	20	.	.	PUNCT
absel-3136	38	1	this	this	PRON
absel-3136	38	2	is	be	AUX
absel-3136	38	3	way	way	NOUN
absel-3136	38	4	the	the	DET
absel-3136	38	5	following	follow	VERB
absel-3136	38	6	result	result	NOUN
absel-3136	38	7	shows	show	VERB
absel-3136	38	8	an	an	DET
absel-3136	38	9	option	option	NOUN
absel-3136	38	10	to	to	PART
absel-3136	38	11	reduce	reduce	VERB
absel-3136	38	12	the	the	DET
absel-3136	38	13	complexity	complexity	NOUN
absel-3136	38	14	to	to	PART
absel-3136	38	15	get	get	VERB
absel-3136	38	16	a	a	DET
absel-3136	38	17	fist	fist	ADJ
absel-3136	38	18	simple	simple	ADJ
absel-3136	38	19	overview	overview	NOUN
absel-3136	38	20	to	to	PART
absel-3136	38	21	manage	manage	VERB
absel-3136	38	22	different	different	ADJ
absel-3136	38	23	channels	channel	NOUN
absel-3136	38	24	(	(	PUNCT
absel-3136	38	25	crossmedia	crossmedia	PROPN
absel-3136	38	26	)	)	PUNCT
absel-3136	38	27	for	for	ADP
absel-3136	38	28	different	different	ADJ
absel-3136	38	29	target	target	NOUN
absel-3136	38	30	groups	group	NOUN
absel-3136	38	31	(	(	PUNCT
absel-3136	38	32	sinus	sinus	NOUN
absel-3136	38	33	-	-	PUNCT
absel-3136	38	34	milieus	milieus	NOUN
absel-3136	38	35	)	)	PUNCT
absel-3136	38	36	.	.	PUNCT
absel-3136	39	1	to	to	PART
absel-3136	39	2	make	make	VERB
absel-3136	39	3	this	this	DET
absel-3136	39	4	reduction	reduction	NOUN
absel-3136	39	5	possible	possible	ADJ
absel-3136	39	6	and	and	CCONJ
absel-3136	39	7	get	get	VERB
absel-3136	39	8	successful	successful	ADJ
absel-3136	39	9	parameter	parameter	NOUN
absel-3136	39	10	it`s	it`s	PROPN
absel-3136	39	11	necessary	necessary	ADJ
absel-3136	39	12	to	to	PART
absel-3136	39	13	think	think	VERB
absel-3136	39	14	about	about	ADP
absel-3136	39	15	this	this	DET
absel-3136	39	16	question	question	NOUN
absel-3136	39	17	:	:	PUNCT
absel-3136	39	18	what	what	PRON
absel-3136	39	19	are	be	AUX
absel-3136	39	20	the	the	DET
absel-3136	39	21	main	main	ADJ
absel-3136	39	22	obstacles	obstacle	NOUN
absel-3136	39	23	and	and	CCONJ
absel-3136	39	24	what	what	PRON
absel-3136	39	25	is	be	AUX
absel-3136	39	26	necessary	necessary	ADJ
absel-3136	39	27	to	to	PART
absel-3136	39	28	overcome	overcome	VERB
absel-3136	39	29	them	they	PRON
absel-3136	39	30	?	?	PUNCT
absel-3136	40	1	the	the	DET
absel-3136	40	2	results	result	NOUN
absel-3136	40	3	of	of	ADP
absel-3136	40	4	this	this	DET
absel-3136	40	5	research	research	NOUN
absel-3136	40	6	is	be	AUX
absel-3136	40	7	the	the	DET
absel-3136	40	8	fact	fact	NOUN
absel-3136	40	9	,	,	PUNCT
absel-3136	40	10	that	that	SCONJ
absel-3136	40	11	existing	exist	VERB
absel-3136	40	12	communication	communication	NOUN
absel-3136	40	13	methods	method	NOUN
absel-3136	40	14	are	be	AUX
absel-3136	40	15	no	no	ADV
absel-3136	40	16	longer	long	ADV
absel-3136	40	17	up	up	ADP
absel-3136	40	18	to	to	ADP
absel-3136	40	19	date	date	NOUN
absel-3136	40	20	.	.	PUNCT
absel-3136	41	1	also	also	ADV
absel-3136	41	2	the	the	DET
absel-3136	41	3	complexity	complexity	NOUN
absel-3136	41	4	and	and	CCONJ
absel-3136	41	5	variety	variety	NOUN
absel-3136	41	6	cause	cause	NOUN
absel-3136	41	7	insecurity	insecurity	NOUN
absel-3136	41	8	in	in	ADP
absel-3136	41	9	planing	plane	VERB
absel-3136	41	10	communication	communication	NOUN
absel-3136	41	11	and	and	CCONJ
absel-3136	41	12	media	medium	NOUN
absel-3136	41	13	actions	action	NOUN
absel-3136	41	14	.	.	PUNCT
absel-3136	42	1	the	the	DET
absel-3136	42	2	result	result	NOUN
absel-3136	42	3	of	of	ADP
absel-3136	42	4	this	this	DET
absel-3136	42	5	research	research	NOUN
absel-3136	42	6	follows	follow	VERB
absel-3136	42	7	not	not	PART
absel-3136	42	8	the	the	DET
absel-3136	42	9	goal	goal	NOUN
absel-3136	42	10	to	to	PART
absel-3136	42	11	show	show	VERB
absel-3136	42	12	the	the	DET
absel-3136	42	13	whole	whole	ADJ
absel-3136	42	14	complexity	complexity	NOUN
absel-3136	42	15	.	.	PUNCT
absel-3136	43	1	rather	rather	ADV
absel-3136	43	2	the	the	DET
absel-3136	43	3	result	result	NOUN
absel-3136	43	4	shows	show	VERB
absel-3136	43	5	a	a	DET
absel-3136	43	6	reduction	reduction	NOUN
absel-3136	43	7	of	of	ADP
absel-3136	43	8	the	the	DET
absel-3136	43	9	context	context	NOUN
absel-3136	43	10	.	.	PUNCT
absel-3136	44	1	the	the	DET
absel-3136	44	2	focus	focus	NOUN
absel-3136	44	3	is	be	AUX
absel-3136	44	4	to	to	PART
absel-3136	44	5	get	get	VERB
absel-3136	44	6	information	information	NOUN
absel-3136	44	7	about	about	ADP
absel-3136	44	8	different	different	ADJ
absel-3136	44	9	target	target	NOUN
absel-3136	44	10	groups	group	NOUN
absel-3136	44	11	and	and	CCONJ
absel-3136	44	12	how	how	SCONJ
absel-3136	44	13	to	to	PART
absel-3136	44	14	get	get	VERB
absel-3136	44	15	in	in	ADP
absel-3136	44	16	touch	touch	NOUN
absel-3136	44	17	with	with	ADP
absel-3136	44	18	them	they	PRON
absel-3136	44	19	.	.	PUNCT
absel-3136	45	1	to	to	PART
absel-3136	45	2	show	show	VERB
absel-3136	45	3	which	which	DET
absel-3136	45	4	channels	channel	NOUN
absel-3136	45	5	they	they	PRON
absel-3136	45	6	use	use	VERB
absel-3136	45	7	with	with	ADP
absel-3136	45	8	which	which	DET
absel-3136	45	9	motivation	motivation	NOUN
absel-3136	45	10	.	.	PUNCT
absel-3136	46	1	an	an	DET
absel-3136	46	2	other	other	ADJ
absel-3136	46	3	result	result	NOUN
absel-3136	46	4	of	of	ADP
absel-3136	46	5	the	the	DET
absel-3136	46	6	research	research	NOUN
absel-3136	46	7	is	be	AUX
absel-3136	46	8	,	,	PUNCT
absel-3136	46	9	as	as	SCONJ
absel-3136	46	10	bill	bill	NOUN
absel-3136	46	11	gates	gate	NOUN
absel-3136	46	12	stated	state	VERB
absel-3136	46	13	.	.	PUNCT
absel-3136	47	1	„	„	PUNCT
absel-3136	47	2	content	content	NOUN
absel-3136	47	3	is	be	AUX
absel-3136	47	4	king	king	NOUN
absel-3136	47	5	!	!	PUNCT
absel-3136	47	6	“	"	PUNCT
absel-3136	48	1	(	(	PUNCT
absel-3136	48	2	bill	bill	NOUN
absel-3136	48	3	gates	gate	NOUN
absel-3136	48	4	1996	1996	NUM
absel-3136	48	5	)	)	PUNCT
absel-3136	48	6	.	.	PUNCT
absel-3136	49	1	contemporary	contemporary	ADJ
absel-3136	49	2	communication	communication	NOUN
absel-3136	49	3	has	have	VERB
absel-3136	49	4	to	to	PART
absel-3136	49	5	be	be	AUX
absel-3136	49	6	unobtrusive	unobtrusive	ADJ
absel-3136	49	7	.	.	PUNCT
absel-3136	50	1	the	the	DET
absel-3136	50	2	interests	interest	NOUN
absel-3136	50	3	of	of	ADP
absel-3136	50	4	the	the	DET
absel-3136	50	5	target	target	NOUN
absel-3136	50	6	groups	group	NOUN
absel-3136	50	7	are	be	AUX
absel-3136	50	8	relevant	relevant	ADJ
absel-3136	50	9	to	to	PART
absel-3136	50	10	plan	plan	VERB
absel-3136	50	11	successful	successful	ADJ
absel-3136	50	12	communication	communication	NOUN
absel-3136	50	13	actions	action	NOUN
absel-3136	50	14	.	.	PUNCT
absel-3136	51	1	the	the	DET
absel-3136	51	2	efficacy	efficacy	NOUN
absel-3136	51	3	and	and	CCONJ
absel-3136	51	4	control	control	NOUN
absel-3136	51	5	of	of	ADP
absel-3136	51	6	marketing	marketing	NOUN
absel-3136	51	7	messages	message	NOUN
absel-3136	51	8	belong	belong	VERB
absel-3136	51	9	to	to	ADP
absel-3136	51	10	the	the	DET
absel-3136	51	11	target	target	NOUN
absel-3136	51	12	groups	group	NOUN
absel-3136	51	13	.	.	PUNCT
absel-3136	52	1	(	(	PUNCT
absel-3136	52	2	heinrich	heinrich	NOUN
absel-3136	52	3	2017	2017	NUM
absel-3136	52	4	)	)	PUNCT
absel-3136	52	5	this	this	PRON
absel-3136	52	6	shows	show	VERB
absel-3136	52	7	how	how	SCONJ
absel-3136	52	8	important	important	ADJ
absel-3136	52	9	the	the	DET
absel-3136	52	10	knowledge	knowledge	NOUN
absel-3136	52	11	about	about	ADP
absel-3136	52	12	the	the	DET
absel-3136	52	13	target	target	NOUN
absel-3136	52	14	group	group	NOUN
absel-3136	52	15	is	be	AUX
absel-3136	52	16	.	.	PUNCT
absel-3136	53	1	choice	choice	NOUN
absel-3136	53	2	of	of	ADP
absel-3136	53	3	media	medium	NOUN
absel-3136	53	4	channel	channel	VERB
absel-3136	53	5	the	the	DET
absel-3136	53	6	choice	choice	NOUN
absel-3136	53	7	of	of	ADP
absel-3136	53	8	media	medium	NOUN
absel-3136	53	9	channel	channel	NOUN
absel-3136	53	10	is	be	AUX
absel-3136	53	11	a	a	DET
absel-3136	53	12	huge	huge	ADJ
absel-3136	53	13	obstacle	obstacle	NOUN
absel-3136	53	14	for	for	ADP
absel-3136	53	15	a	a	DET
absel-3136	53	16	media	media	NOUN
absel-3136	53	17	management	management	NOUN
absel-3136	53	18	.	.	PUNCT
absel-3136	54	1	this	this	PRON
absel-3136	54	2	is	be	AUX
absel-3136	54	3	why	why	SCONJ
absel-3136	54	4	the	the	DET
absel-3136	54	5	result	result	NOUN
absel-3136	54	6	shows	show	VERB
absel-3136	54	7	a	a	DET
absel-3136	54	8	choice	choice	NOUN
absel-3136	54	9	of	of	ADP
absel-3136	54	10	the	the	DET
absel-3136	54	11	main	main	ADJ
absel-3136	54	12	media	medium	NOUN
absel-3136	54	13	channel	channel	NOUN
absel-3136	54	14	.	.	PUNCT
absel-3136	55	1	it`s	it`	NOUN
absel-3136	56	1	not	not	PART
absel-3136	56	2	possible	possible	ADJ
absel-3136	56	3	to	to	PART
absel-3136	56	4	show	show	VERB
absel-3136	56	5	all	all	PRON
absel-3136	56	6	of	of	ADP
absel-3136	56	7	the	the	DET
absel-3136	56	8	channels	channel	NOUN
absel-3136	56	9	but	but	CCONJ
absel-3136	56	10	the	the	DET
absel-3136	56	11	choice	choice	NOUN
absel-3136	56	12	allows	allow	VERB
absel-3136	56	13	responsible	responsible	ADJ
absel-3136	56	14	mangers	manger	NOUN
absel-3136	56	15	a	a	DET
absel-3136	56	16	simple	simple	ADJ
absel-3136	56	17	overview	overview	NOUN
absel-3136	56	18	for	for	ADP
absel-3136	56	19	the	the	DET
absel-3136	56	20	first	first	ADJ
absel-3136	56	21	steps	step	NOUN
absel-3136	56	22	in	in	ADP
absel-3136	56	23	a	a	DET
absel-3136	56	24	planning	planning	NOUN
absel-3136	56	25	process	process	NOUN
absel-3136	56	26	.	.	PUNCT
absel-3136	57	1	the	the	DET
absel-3136	57	2	data	datum	NOUN
absel-3136	57	3	are	be	AUX
absel-3136	57	4	researched	research	VERB
absel-3136	57	5	by	by	ADP
absel-3136	57	6	germanys	germany	NOUN
absel-3136	57	7	public	public	ADJ
absel-3136	57	8	broadcasting	broadcasting	NOUN
absel-3136	57	9	tv	tv	NOUN
absel-3136	57	10	networks	network	NOUN
absel-3136	57	11	,	,	PUNCT
absel-3136	57	12	called	call	VERB
absel-3136	57	13	ard	ard	PROPN
absel-3136	57	14	/	/	SYM
absel-3136	57	15	zdf	zdf	PROPN
absel-3136	57	16	.	.	PUNCT
absel-3136	58	1	both	both	PRON
absel-3136	58	2	publish	publish	VERB
absel-3136	58	3	regularly	regularly	ADV
absel-3136	58	4	a	a	DET
absel-3136	58	5	longitudinal	longitudinal	ADJ
absel-3136	58	6	study	study	NOUN
absel-3136	58	7	of	of	ADP
absel-3136	58	8	germany´s	germany´	NOUN
absel-3136	58	9	mass	mass	NOUN
absel-3136	58	10	communication	communication	NOUN
absel-3136	58	11	,	,	PUNCT
absel-3136	58	12	so	so	ADV
absel-3136	58	13	called	call	VERB
absel-3136	58	14	“	"	PUNCT
absel-3136	58	15	langzeitstudie	langzeitstudie	PROPN
absel-3136	58	16	massenkommunikation	massenkommunikation	NOUN
absel-3136	58	17	”	"	PUNCT
absel-3136	58	18	.	.	PUNCT
absel-3136	59	1	the	the	DET
absel-3136	59	2	study	study	NOUN
absel-3136	59	3	findings	finding	NOUN
absel-3136	59	4	of	of	ADP
absel-3136	59	5	2015	2015	NUM
absel-3136	59	6	are	be	AUX
absel-3136	59	7	used	use	VERB
absel-3136	59	8	for	for	ADP
absel-3136	59	9	the	the	DET
absel-3136	59	10	result	result	NOUN
absel-3136	59	11	of	of	ADP
absel-3136	59	12	this	this	DET
absel-3136	59	13	topic	topic	NOUN
absel-3136	59	14	.	.	PUNCT
absel-3136	60	1	the	the	DET
absel-3136	60	2	following	follow	VERB
absel-3136	60	3	image	image	NOUN
absel-3136	60	4	(	(	PUNCT
absel-3136	60	5	image	image	NOUN
absel-3136	60	6	1	1	NUM
absel-3136	60	7	)	)	PUNCT
absel-3136	60	8	shows	show	VERB
absel-3136	60	9	the	the	DET
absel-3136	60	10	relevant	relevant	ADJ
absel-3136	60	11	data	datum	NOUN
absel-3136	60	12	for	for	ADP
absel-3136	60	13	this	this	DET
absel-3136	60	14	topic	topic	NOUN
absel-3136	60	15	.	.	PUNCT
absel-3136	61	1	to	to	PART
absel-3136	61	2	continue	continue	VERB
absel-3136	61	3	the	the	DET
absel-3136	61	4	planning	planning	NOUN
absel-3136	61	5	process	process	NOUN
absel-3136	61	6	the	the	DET
absel-3136	61	7	different	different	ADJ
absel-3136	61	8	channels	channel	NOUN
absel-3136	61	9	can	can	AUX
absel-3136	61	10	be	be	AUX
absel-3136	61	11	deeper	deeply	ADV
absel-3136	61	12	analyzed	analyze	VERB
absel-3136	61	13	.	.	PUNCT
absel-3136	62	1	for	for	ADP
absel-3136	62	2	the	the	DET
absel-3136	62	3	first	first	ADJ
absel-3136	62	4	step	step	NOUN
absel-3136	62	5	the	the	DET
absel-3136	62	6	choice	choice	NOUN
absel-3136	62	7	of	of	ADP
absel-3136	62	8	channels	channel	NOUN
absel-3136	62	9	can	can	AUX
absel-3136	62	10	be	be	AUX
absel-3136	62	11	connected	connect	VERB
absel-3136	62	12	for	for	ADP
absel-3136	62	13	a	a	DET
absel-3136	62	14	cross	cross	ADJ
absel-3136	62	15	media	medium	NOUN
absel-3136	62	16	channel	channel	NOUN
absel-3136	62	17	mix	mix	NOUN
absel-3136	62	18	.	.	PUNCT
absel-3136	63	1	the	the	DET
absel-3136	63	2	overview	overview	NOUN
absel-3136	63	3	shows	show	VERB
absel-3136	63	4	the	the	DET
absel-3136	63	5	relevance	relevance	NOUN
absel-3136	63	6	of	of	ADP
absel-3136	63	7	each	each	DET
absel-3136	63	8	channel	channel	NOUN
absel-3136	63	9	for	for	ADP
absel-3136	63	10	a	a	DET
absel-3136	63	11	first	first	ADJ
absel-3136	63	12	overview	overview	NOUN
absel-3136	63	13	.	.	PUNCT
absel-3136	64	1	in	in	ADP
absel-3136	64	2	order	order	NOUN
absel-3136	64	3	to	to	PART
absel-3136	64	4	reduce	reduce	VERB
absel-3136	64	5	complexity	complexity	NOUN
absel-3136	64	6	the	the	DET
absel-3136	64	7	focus	focus	NOUN
absel-3136	64	8	is	be	AUX
absel-3136	64	9	on	on	ADP
absel-3136	64	10	a	a	DET
absel-3136	64	11	choice	choice	NOUN
absel-3136	64	12	of	of	ADP
absel-3136	64	13	advertise	advertise	NOUN
absel-3136	64	14	-	-	PUNCT
absel-3136	64	15	bearing	bear	VERB
absel-3136	64	16	popular	popular	ADJ
absel-3136	64	17	media	medium	NOUN
absel-3136	64	18	channels	channel	NOUN
absel-3136	64	19	,	,	PUNCT
absel-3136	64	20	such	such	ADJ
absel-3136	64	21	as	as	ADP
absel-3136	64	22	radio	radio	NOUN
absel-3136	64	23	,	,	PUNCT
absel-3136	64	24	tv	tv	NOUN
absel-3136	64	25	,	,	PUNCT
absel-3136	64	26	newspaper	newspaper	NOUN
absel-3136	64	27	,	,	PUNCT
absel-3136	64	28	magazine	magazine	NOUN
absel-3136	64	29	and	and	CCONJ
absel-3136	64	30	internet	internet	NOUN
absel-3136	64	31	.	.	PUNCT
absel-3136	65	1	this	this	DET
absel-3136	65	2	image	image	NOUN
absel-3136	65	3	shows	show	VERB
absel-3136	65	4	the	the	DET
absel-3136	65	5	use	use	NOUN
absel-3136	65	6	of	of	ADP
absel-3136	65	7	different	different	ADJ
absel-3136	65	8	media	medium	NOUN
absel-3136	65	9	in	in	ADP
absel-3136	65	10	2015	2015	NUM
absel-3136	65	11	by	by	ADP
absel-3136	65	12	the	the	DET
absel-3136	65	13	different	different	ADJ
absel-3136	65	14	social	social	ADJ
absel-3136	65	15	milieus	milieus	NOUN
absel-3136	65	16	by	by	ADP
absel-3136	65	17	sinus	sinus	NOUN
absel-3136	65	18	-	-	PUNCT
absel-3136	65	19	institute	institute	NOUN
absel-3136	65	20	.	.	PUNCT
absel-3136	66	1	for	for	ADP
absel-3136	66	2	example	example	NOUN
absel-3136	66	3	in	in	ADP
absel-3136	66	4	cell	cell	NOUN
absel-3136	66	5	2	2	NUM
absel-3136	66	6	,	,	PUNCT
absel-3136	66	7	row	row	NOUN
absel-3136	66	8	2	2	NUM
absel-3136	66	9	(	(	PUNCT
absel-3136	66	10	radio	radio	NOUN
absel-3136	66	11	,	,	PUNCT
absel-3136	66	12	established	establish	VERB
absel-3136	66	13	conservative	conservative	ADJ
absel-3136	66	14	milieu	milieu	NOUN
absel-3136	66	15	)	)	PUNCT
absel-3136	66	16	there	there	PRON
absel-3136	66	17	is	be	VERB
absel-3136	66	18	the	the	DET
absel-3136	66	19	number	number	NOUN
absel-3136	66	20	167	167	NUM
absel-3136	66	21	.	.	PUNCT
absel-3136	67	1	the	the	DET
absel-3136	67	2	number	number	NOUN
absel-3136	67	3	is	be	AUX
absel-3136	67	4	the	the	DET
absel-3136	67	5	average	average	NOUN
absel-3136	67	6	of	of	ADP
absel-3136	67	7	radio	radio	NOUN
absel-3136	67	8	use	use	NOUN
absel-3136	67	9	per	per	ADP
absel-3136	67	10	day	day	NOUN
absel-3136	67	11	in	in	ADP
absel-3136	67	12	minutes	minute	NOUN
absel-3136	67	13	of	of	ADP
absel-3136	67	14	the	the	DET
absel-3136	67	15	established	establish	VERB
absel-3136	67	16	conservative	conservative	ADJ
absel-3136	67	17	milieu	milieu	NOUN
absel-3136	67	18	.	.	PUNCT
absel-3136	68	1	this	this	DET
absel-3136	68	2	overview	overview	NOUN
absel-3136	68	3	shows	show	VERB
absel-3136	68	4	that	that	SCONJ
absel-3136	68	5	radio	radio	NOUN
absel-3136	68	6	and	and	CCONJ
absel-3136	68	7	tv	tv	NOUN
absel-3136	68	8	are	be	AUX
absel-3136	68	9	still	still	ADV
absel-3136	68	10	the	the	DET
absel-3136	68	11	media	medium	NOUN
absel-3136	68	12	which	which	PRON
absel-3136	68	13	are	be	AUX
absel-3136	68	14	used	use	VERB
absel-3136	68	15	the	the	DET
absel-3136	68	16	most	most	ADJ
absel-3136	68	17	in	in	ADP
absel-3136	68	18	average	average	ADJ
absel-3136	68	19	use	use	NOUN
absel-3136	68	20	of	of	ADP
absel-3136	68	21	media	medium	NOUN
absel-3136	68	22	in	in	ADP
absel-3136	68	23	2015	2015	NUM
absel-3136	68	24	by	by	ADP
absel-3136	68	25	sinus	sinus	NOUN
absel-3136	68	26	-	-	PUNCT
absel-3136	68	27	mileus	mileus	NOUN
absel-3136	68	28	page	page	NOUN
absel-3136	68	29	53	53	NUM
absel-3136	68	30	developments	development	NOUN
absel-3136	68	31	in	in	ADP
absel-3136	68	32	business	business	NOUN
absel-3136	68	33	simulation	simulation	NOUN
absel-3136	68	34	and	and	CCONJ
absel-3136	68	35	experiential	experiential	ADJ
absel-3136	68	36	learning	learning	NOUN
absel-3136	68	37	,	,	PUNCT
absel-3136	68	38	volume	volume	NOUN
absel-3136	68	39	45	45	NUM
absel-3136	68	40	,	,	PUNCT
absel-3136	68	41	2018	2018	NUM
absel-3136	68	42	through	through	ADP
absel-3136	68	43	all	all	PRON
absel-3136	68	44	of	of	ADP
absel-3136	68	45	the	the	DET
absel-3136	68	46	different	different	ADJ
absel-3136	68	47	social	social	ADJ
absel-3136	68	48	milieus	milieus	NOUN
absel-3136	68	49	.	.	PUNCT
absel-3136	69	1	definition	definition	NOUN
absel-3136	69	2	of	of	ADP
absel-3136	69	3	sinus	sinus	NOUN
absel-3136	69	4	milieus	milieu	NOUN
absel-3136	69	5	according	accord	VERB
absel-3136	69	6	to	to	ADP
absel-3136	69	7	integral	integral	ADJ
absel-3136	69	8	(	(	PUNCT
absel-3136	69	9	2017	2017	NUM
absel-3136	69	10	)	)	PUNCT
absel-3136	69	11	sinus	sinus	NOUN
absel-3136	69	12	milieus	milieus	NOUN
absel-3136	69	13	®	®	NOUN
absel-3136	69	14	are	be	AUX
absel-3136	69	15	target	target	NOUN
absel-3136	69	16	groups	group	NOUN
absel-3136	69	17	that	that	PRON
absel-3136	69	18	really	really	ADV
absel-3136	69	19	exist	exist	VERB
absel-3136	69	20	–	–	PUNCT
absel-3136	69	21	a	a	DET
absel-3136	69	22	model	model	NOUN
absel-3136	69	23	classifying	classify	VERB
absel-3136	69	24	people	people	NOUN
absel-3136	69	25	according	accord	VERB
absel-3136	69	26	to	to	ADP
absel-3136	69	27	their	their	PRON
absel-3136	69	28	attitudes	attitude	NOUN
absel-3136	69	29	to	to	ADP
absel-3136	69	30	life	life	NOUN
absel-3136	69	31	and	and	CCONJ
absel-3136	69	32	ways	way	NOUN
absel-3136	69	33	of	of	ADP
absel-3136	69	34	living	living	NOUN
absel-3136	69	35	.	.	PUNCT
absel-3136	70	1	the	the	DET
absel-3136	70	2	sinus	sinus	NOUN
absel-3136	70	3	milieus	milieus	NOUN
absel-3136	70	4	®	®	NOUN
absel-3136	70	5	are	be	AUX
absel-3136	70	6	based	base	VERB
absel-3136	70	7	on	on	ADP
absel-3136	70	8	the	the	DET
absel-3136	70	9	real	real	ADJ
absel-3136	70	10	living	live	VERB
absel-3136	70	11	environments	environment	NOUN
absel-3136	70	12	of	of	ADP
absel-3136	70	13	the	the	DET
absel-3136	70	14	people	people	NOUN
absel-3136	70	15	-including	-include	VERB
absel-3136	70	16	their	their	PRON
absel-3136	70	17	fundamental	fundamental	ADJ
absel-3136	70	18	value	value	NOUN
absel-3136	70	19	orientations	orientation	NOUN
absel-3136	70	20	and	and	CCONJ
absel-3136	70	21	attitudes	attitude	NOUN
absel-3136	70	22	towards	towards	ADP
absel-3136	70	23	working	working	NOUN
absel-3136	70	24	and	and	CCONJ
absel-3136	70	25	leisure	leisure	NOUN
absel-3136	70	26	time	time	NOUN
absel-3136	70	27	,	,	PUNCT
absel-3136	70	28	family	family	NOUN
absel-3136	70	29	and	and	CCONJ
absel-3136	70	30	relationship	relationship	NOUN
absel-3136	70	31	,	,	PUNCT
absel-3136	70	32	consumption	consumption	NOUN
absel-3136	70	33	and	and	CCONJ
absel-3136	70	34	politics	politic	NOUN
absel-3136	70	35	and	and	CCONJ
absel-3136	70	36	contextualise	contextualise	VERB
absel-3136	70	37	them	they	PRON
absel-3136	70	38	with	with	ADP
absel-3136	70	39	the	the	DET
absel-3136	70	40	socioeconomic	socioeconomic	ADJ
absel-3136	70	41	status	status	NOUN
absel-3136	70	42	indicated	indicate	VERB
absel-3136	70	43	by	by	ADP
absel-3136	70	44	education	education	NOUN
absel-3136	70	45	,	,	PUNCT
absel-3136	70	46	profession	profession	NOUN
absel-3136	70	47	and	and	CCONJ
absel-3136	70	48	income	income	NOUN
absel-3136	70	49	.	.	PUNCT
absel-3136	71	1	this	this	PRON
absel-3136	71	2	enables	enable	VERB
absel-3136	71	3	a	a	DET
absel-3136	71	4	holistic	holistic	ADJ
absel-3136	71	5	view	view	NOUN
absel-3136	71	6	of	of	ADP
absel-3136	71	7	a	a	DET
absel-3136	71	8	person	person	NOUN
absel-3136	71	9	within	within	ADP
absel-3136	71	10	the	the	DET
absel-3136	71	11	reference	reference	NOUN
absel-3136	71	12	system	system	NOUN
absel-3136	71	13	of	of	ADP
absel-3136	71	14	everything	everything	PRON
absel-3136	71	15	that	that	PRON
absel-3136	71	16	is	be	AUX
absel-3136	71	17	important	important	ADJ
absel-3136	71	18	for	for	ADP
absel-3136	71	19	this	this	DET
absel-3136	71	20	person	person	NOUN
absel-3136	71	21	’s	’s	PART
absel-3136	71	22	life	life	NOUN
absel-3136	71	23	.	.	PUNCT
absel-3136	72	1	the	the	DET
absel-3136	72	2	sinus	sinus	NOUN
absel-3136	72	3	milieus	milieus	NOUN
absel-3136	72	4	®	®	NOUN
absel-3136	72	5	have	have	AUX
absel-3136	72	6	been	be	AUX
absel-3136	72	7	established	establish	VERB
absel-3136	72	8	as	as	ADP
absel-3136	72	9	a	a	DET
absel-3136	72	10	scientific	scientific	ADJ
absel-3136	72	11	model	model	NOUN
absel-3136	72	12	.	.	PUNCT
absel-3136	73	1	they	they	PRON
absel-3136	73	2	are	be	AUX
absel-3136	73	3	continuously	continuously	ADV
absel-3136	73	4	kept	keep	VERB
absel-3136	73	5	up	up	ADP
absel-3136	73	6	-	-	PUNCT
absel-3136	73	7	to	to	ADP
absel-3136	73	8	-	-	PUNCT
absel-3136	73	9	date	date	NOUN
absel-3136	73	10	by	by	ADP
absel-3136	73	11	secondary	secondary	ADJ
absel-3136	73	12	research	research	NOUN
absel-3136	73	13	and	and	CCONJ
absel-3136	73	14	the	the	DET
absel-3136	73	15	monitoring	monitoring	NOUN
absel-3136	73	16	of	of	ADP
absel-3136	73	17	socio	socio	NOUN
absel-3136	73	18	-	-	PUNCT
absel-3136	73	19	cultural	cultural	ADJ
absel-3136	73	20	trends	trend	NOUN
absel-3136	73	21	.	.	PUNCT
absel-3136	74	1	leading	lead	VERB
absel-3136	74	2	brand	brand	NOUN
absel-3136	74	3	product	product	NOUN
absel-3136	74	4	manufacturers	manufacturer	NOUN
absel-3136	74	5	,	,	PUNCT
absel-3136	74	6	major	major	ADJ
absel-3136	74	7	service	service	NOUN
absel-3136	74	8	providers	provider	NOUN
absel-3136	74	9	,	,	PUNCT
absel-3136	74	10	political	political	ADJ
absel-3136	74	11	parties	party	NOUN
absel-3136	74	12	and	and	CCONJ
absel-3136	74	13	public	public	ADJ
absel-3136	74	14	service	service	NOUN
absel-3136	74	15	clients	client	NOUN
absel-3136	74	16	,	,	PUNCT
absel-3136	74	17	many	many	ADJ
absel-3136	74	18	advertising	advertising	NOUN
absel-3136	74	19	,	,	PUNCT
absel-3136	74	20	media	medium	NOUN
absel-3136	74	21	and	and	CCONJ
absel-3136	74	22	pr	pr	NOUN
absel-3136	74	23	agencies	agency	NOUN
absel-3136	74	24	as	as	ADV
absel-3136	74	25	well	well	ADV
absel-3136	74	26	as	as	ADP
absel-3136	74	27	several	several	ADJ
absel-3136	74	28	publishers	publisher	NOUN
absel-3136	74	29	have	have	AUX
absel-3136	74	30	been	be	AUX
absel-3136	74	31	working	work	VERB
absel-3136	74	32	with	with	ADP
absel-3136	74	33	this	this	DET
absel-3136	74	34	concept	concept	NOUN
absel-3136	74	35	using	use	VERB
absel-3136	74	36	it	it	PRON
absel-3136	74	37	for	for	ADP
absel-3136	74	38	strategic	strategic	ADJ
absel-3136	74	39	planning	planning	NOUN
absel-3136	74	40	and	and	CCONJ
absel-3136	74	41	operative	operative	ADJ
absel-3136	74	42	implementation	implementation	NOUN
absel-3136	74	43	–	–	PUNCT
absel-3136	74	44	both	both	CCONJ
absel-3136	74	45	on	on	ADP
absel-3136	74	46	the	the	DET
absel-3136	74	47	domestic	domestic	ADJ
absel-3136	74	48	and	and	CCONJ
absel-3136	74	49	the	the	DET
absel-3136	74	50	international	international	ADJ
absel-3136	74	51	level	level	NOUN
absel-3136	74	52	.	.	PUNCT
absel-3136	75	1	peso	peso	NOUN
absel-3136	75	2	-	-	PUNCT
absel-3136	75	3	model	model	NOUN
absel-3136	75	4	also	also	ADV
absel-3136	75	5	the	the	DET
absel-3136	75	6	overview	overview	NOUN
absel-3136	75	7	shows	show	VERB
absel-3136	75	8	the	the	DET
absel-3136	75	9	`	`	PUNCT
absel-3136	75	10	peso	peso	NOUN
absel-3136	75	11	-	-	PUNCT
absel-3136	75	12	modell	modell	NOUN
absel-3136	75	13	`	`	PUNCT
absel-3136	75	14	by	by	ADP
absel-3136	75	15	lange	lange	PROPN
absel-3136	75	16	(	(	PUNCT
absel-3136	75	17	2014	2014	NUM
absel-3136	75	18	)	)	PUNCT
absel-3136	75	19	.	.	PUNCT
absel-3136	76	1	the	the	DET
absel-3136	76	2	abbreviation	abbreviation	NOUN
absel-3136	76	3	peso	peso	NOUN
absel-3136	76	4	stands	stand	VERB
absel-3136	76	5	for	for	ADP
absel-3136	76	6	paid	pay	VERB
absel-3136	76	7	media	medium	NOUN
absel-3136	76	8	,	,	PUNCT
absel-3136	76	9	earned	earn	VERB
absel-3136	76	10	media	medium	NOUN
absel-3136	76	11	,	,	PUNCT
absel-3136	76	12	social	social	ADJ
absel-3136	76	13	media	medium	NOUN
absel-3136	76	14	and	and	CCONJ
absel-3136	76	15	owned	own	VERB
absel-3136	76	16	media	medium	NOUN
absel-3136	76	17	.	.	PUNCT
absel-3136	77	1	the	the	DET
absel-3136	77	2	peso	peso	NOUN
absel-3136	77	3	model	model	NOUN
absel-3136	77	4	is	be	AUX
absel-3136	77	5	a	a	DET
absel-3136	77	6	concept	concept	NOUN
absel-3136	77	7	for	for	ADP
absel-3136	77	8	inbound	inbound	ADJ
absel-3136	77	9	marketing	marketing	NOUN
absel-3136	77	10	respective	respective	ADJ
absel-3136	77	11	content	content	NOUN
absel-3136	77	12	marketing	marketing	NOUN
absel-3136	77	13	.	.	PUNCT
absel-3136	78	1	the	the	DET
absel-3136	78	2	relevance	relevance	NOUN
absel-3136	78	3	of	of	ADP
absel-3136	78	4	content	content	NOUN
absel-3136	78	5	is	be	AUX
absel-3136	78	6	already	already	ADV
absel-3136	78	7	clear	clear	ADJ
absel-3136	78	8	,	,	PUNCT
absel-3136	78	9	so	so	SCONJ
absel-3136	78	10	the	the	DET
absel-3136	78	11	results	result	NOUN
absel-3136	78	12	can	can	AUX
absel-3136	78	13	also	also	ADV
absel-3136	78	14	be	be	AUX
absel-3136	78	15	used	use	VERB
absel-3136	78	16	to	to	PART
absel-3136	78	17	optimize	optimize	VERB
absel-3136	78	18	content	content	NOUN
absel-3136	78	19	(	(	PUNCT
absel-3136	78	20	lange	lange	NOUN
absel-3136	78	21	2014	2014	NUM
absel-3136	78	22	)	)	PUNCT
absel-3136	78	23	.	.	PUNCT
absel-3136	79	1	goal	goal	NOUN
absel-3136	79	2	of	of	ADP
absel-3136	79	3	this	this	DET
absel-3136	79	4	research	research	NOUN
absel-3136	79	5	is	be	AUX
absel-3136	79	6	to	to	PART
absel-3136	79	7	optimize	optimize	VERB
absel-3136	79	8	marketing	marketing	NOUN
absel-3136	79	9	communication	communication	NOUN
absel-3136	79	10	in	in	ADP
absel-3136	79	11	a	a	DET
absel-3136	79	12	crossmedia	crossmedia	NOUN
absel-3136	79	13	context	context	NOUN
absel-3136	79	14	.	.	PUNCT
absel-3136	80	1	the	the	DET
absel-3136	80	2	result	result	NOUN
absel-3136	80	3	to	to	PART
absel-3136	80	4	reach	reach	VERB
absel-3136	80	5	this	this	DET
absel-3136	80	6	goal	goal	NOUN
absel-3136	80	7	are	be	AUX
absel-3136	80	8	visual	visual	ADJ
absel-3136	80	9	models	model	NOUN
absel-3136	80	10	for	for	ADP
absel-3136	80	11	ten	ten	NUM
absel-3136	80	12	different	different	ADJ
absel-3136	80	13	sinus	sinus	NOUN
absel-3136	80	14	-	-	PUNCT
absel-3136	80	15	milieus	milieus	NOUN
absel-3136	80	16	as	as	ADP
absel-3136	80	17	target	target	NOUN
absel-3136	80	18	groups	group	NOUN
absel-3136	80	19	.	.	PUNCT
absel-3136	81	1	the	the	DET
absel-3136	81	2	paramter	paramter	NOUN
absel-3136	81	3	which	which	PRON
absel-3136	81	4	are	be	AUX
absel-3136	81	5	relevant	relevant	ADJ
absel-3136	81	6	for	for	ADP
absel-3136	81	7	the	the	DET
absel-3136	81	8	model	model	NOUN
absel-3136	81	9	are	be	AUX
absel-3136	81	10	a	a	DET
absel-3136	81	11	definition	definition	NOUN
absel-3136	81	12	of	of	ADP
absel-3136	81	13	the	the	DET
absel-3136	81	14	seperate	seperate	ADJ
absel-3136	81	15	target	target	NOUN
absel-3136	81	16	groups	group	NOUN
absel-3136	81	17	,	,	PUNCT
absel-3136	81	18	also	also	ADV
absel-3136	81	19	an	an	DET
absel-3136	81	20	overview	overview	NOUN
absel-3136	81	21	of	of	ADP
absel-3136	81	22	different	different	ADJ
absel-3136	81	23	media	medium	NOUN
absel-3136	81	24	channels	channel	NOUN
absel-3136	81	25	and	and	CCONJ
absel-3136	81	26	their	their	PRON
absel-3136	81	27	use	use	NOUN
absel-3136	81	28	and	and	CCONJ
absel-3136	81	29	motivation	motivation	NOUN
absel-3136	81	30	of	of	ADP
absel-3136	81	31	use	use	NOUN
absel-3136	81	32	by	by	ADP
absel-3136	81	33	the	the	DET
absel-3136	81	34	different	different	ADJ
absel-3136	81	35	target	target	NOUN
absel-3136	81	36	groups	group	NOUN
absel-3136	81	37	.	.	PUNCT
absel-3136	82	1	furthermore	furthermore	ADV
absel-3136	82	2	the	the	DET
absel-3136	82	3	result	result	NOUN
absel-3136	82	4	shows	show	VERB
absel-3136	82	5	the	the	DET
absel-3136	82	6	peso	peso	NOUN
absel-3136	82	7	-	-	PUNCT
absel-3136	82	8	model	model	NOUN
absel-3136	82	9	for	for	ADP
absel-3136	82	10	a	a	DET
absel-3136	82	11	simple	simple	ADJ
absel-3136	82	12	overview	overview	NOUN
absel-3136	82	13	which	which	PRON
absel-3136	82	14	can	can	AUX
absel-3136	82	15	be	be	AUX
absel-3136	82	16	helpful	helpful	ADJ
absel-3136	82	17	for	for	ADP
absel-3136	82	18	content	content	NOUN
absel-3136	82	19	planning	planning	NOUN
absel-3136	82	20	.	.	PUNCT
absel-3136	83	1	the	the	DET
absel-3136	83	2	result	result	NOUN
absel-3136	83	3	shows	show	VERB
absel-3136	83	4	a	a	DET
absel-3136	83	5	simple	simple	ADJ
absel-3136	83	6	quick	quick	ADJ
absel-3136	83	7	overview	overview	NOUN
absel-3136	83	8	which	which	PRON
absel-3136	83	9	is	be	AUX
absel-3136	83	10	able	able	ADJ
absel-3136	83	11	to	to	PART
absel-3136	83	12	get	get	VERB
absel-3136	83	13	first	first	ADJ
absel-3136	83	14	navigation	navigation	NOUN
absel-3136	83	15	through	through	ADP
absel-3136	83	16	the	the	DET
absel-3136	83	17	complexity	complexity	NOUN
absel-3136	83	18	and	and	CCONJ
absel-3136	83	19	variety	variety	NOUN
absel-3136	83	20	of	of	ADP
absel-3136	83	21	the	the	DET
absel-3136	83	22	subject	subject	NOUN
absel-3136	83	23	for	for	ADP
absel-3136	83	24	anyone	anyone	PRON
absel-3136	83	25	who	who	PRON
absel-3136	83	26	is	be	AUX
absel-3136	83	27	interested	interested	ADJ
absel-3136	83	28	in	in	ADP
absel-3136	83	29	or	or	CCONJ
absel-3136	83	30	responsible	responsible	ADJ
absel-3136	83	31	for	for	ADP
absel-3136	83	32	managing	manage	VERB
absel-3136	83	33	communication	communication	NOUN
absel-3136	83	34	and	and	CCONJ
absel-3136	83	35	crossmedia	crossmedia	NOUN
absel-3136	83	36	actions	action	NOUN
absel-3136	83	37	.	.	PUNCT
absel-3136	84	1	the	the	DET
absel-3136	84	2	fact	fact	NOUN
absel-3136	84	3	that	that	SCONJ
absel-3136	84	4	the	the	DET
absel-3136	84	5	result	result	NOUN
absel-3136	84	6	shows	show	VERB
absel-3136	84	7	a	a	DET
absel-3136	84	8	reduction	reduction	NOUN
absel-3136	84	9	of	of	ADP
absel-3136	84	10	complexity	complexity	NOUN
absel-3136	84	11	means	mean	VERB
absel-3136	84	12	that	that	SCONJ
absel-3136	84	13	the	the	DET
absel-3136	84	14	models	model	NOUN
absel-3136	84	15	are	be	AUX
absel-3136	84	16	not	not	PART
absel-3136	84	17	able	able	ADJ
absel-3136	84	18	to	to	PART
absel-3136	84	19	review	review	VERB
absel-3136	84	20	all	all	DET
absel-3136	84	21	posibilities	posibilitie	NOUN
absel-3136	84	22	and	and	CCONJ
absel-3136	84	23	chances	chance	NOUN
absel-3136	84	24	.	.	PUNCT
absel-3136	85	1	although	although	SCONJ
absel-3136	85	2	it	it	PRON
absel-3136	85	3	shows	show	VERB
absel-3136	85	4	a	a	DET
absel-3136	85	5	way	way	NOUN
absel-3136	85	6	which	which	PRON
absel-3136	85	7	can	can	AUX
absel-3136	85	8	help	help	VERB
absel-3136	85	9	to	to	PART
absel-3136	85	10	reduce	reduce	VERB
absel-3136	85	11	the	the	DET
absel-3136	85	12	insecurity	insecurity	NOUN
absel-3136	85	13	and	and	CCONJ
absel-3136	85	14	can	can	AUX
absel-3136	85	15	convey	convey	VERB
absel-3136	85	16	a	a	DET
absel-3136	85	17	basic	basic	ADJ
absel-3136	85	18	knowledge	knowledge	NOUN
absel-3136	85	19	of	of	ADP
absel-3136	85	20	media	medium	NOUN
absel-3136	85	21	expertice	expertice	NOUN
absel-3136	85	22	.	.	PUNCT
absel-3136	86	1	of	of	ADV
absel-3136	86	2	course	course	ADV
absel-3136	86	3	the	the	DET
absel-3136	86	4	management	management	NOUN
absel-3136	86	5	of	of	ADP
absel-3136	86	6	communication	communication	NOUN
absel-3136	86	7	and	and	CCONJ
absel-3136	86	8	crossmedia	crossmedia	NOUN
absel-3136	86	9	channels	channel	NOUN
absel-3136	86	10	requires	require	VERB
absel-3136	86	11	many	many	ADJ
absel-3136	86	12	more	more	ADJ
absel-3136	86	13	facts	fact	NOUN
absel-3136	86	14	.	.	PUNCT
absel-3136	87	1	page	page	NOUN
absel-3136	87	2	54	54	NUM
absel-3136	87	3	developments	development	NOUN
absel-3136	87	4	in	in	ADP
absel-3136	87	5	business	business	NOUN
absel-3136	87	6	simulation	simulation	NOUN
absel-3136	87	7	and	and	CCONJ
absel-3136	87	8	experiential	experiential	ADJ
absel-3136	87	9	learning	learning	NOUN
absel-3136	87	10	,	,	PUNCT
absel-3136	87	11	volume	volume	NOUN
absel-3136	87	12	45	45	NUM
absel-3136	87	13	,	,	PUNCT
absel-3136	87	14	2018	2018	NUM
absel-3136	87	15	the	the	DET
absel-3136	87	16	following	follow	VERB
absel-3136	87	17	image	image	NOUN
absel-3136	87	18	shows	show	VERB
absel-3136	87	19	one	one	NUM
absel-3136	87	20	of	of	ADP
absel-3136	87	21	ten	ten	NUM
absel-3136	87	22	visual	visual	ADJ
absel-3136	87	23	overviews	overview	NOUN
absel-3136	87	24	for	for	ADP
absel-3136	87	25	one	one	NUM
absel-3136	87	26	target	target	NOUN
absel-3136	87	27	group	group	NOUN
absel-3136	87	28	:	:	PUNCT
absel-3136	87	29	the	the	DET
absel-3136	87	30	result	result	NOUN
absel-3136	87	31	is	be	AUX
absel-3136	87	32	a	a	DET
absel-3136	87	33	good	good	ADJ
absel-3136	87	34	basic	basic	ADJ
absel-3136	87	35	model	model	NOUN
absel-3136	87	36	which	which	PRON
absel-3136	87	37	should	should	AUX
absel-3136	87	38	be	be	AUX
absel-3136	87	39	modified	modify	VERB
absel-3136	87	40	and	and	CCONJ
absel-3136	87	41	further	far	ADV
absel-3136	87	42	developed	develop	VERB
absel-3136	87	43	to	to	PART
absel-3136	87	44	specify	specify	VERB
absel-3136	87	45	experiential	experiential	ADJ
absel-3136	87	46	learning	learning	NOUN
absel-3136	87	47	and	and	CCONJ
absel-3136	87	48	business	business	NOUN
absel-3136	87	49	modelling	modelling	NOUN
absel-3136	87	50	requirements	requirement	NOUN
absel-3136	87	51	.	.	PUNCT
absel-3136	88	1	it	it	PRON
absel-3136	88	2	is	be	AUX
absel-3136	88	3	necessary	necessary	ADJ
absel-3136	88	4	to	to	PART
absel-3136	88	5	combine	combine	VERB
absel-3136	88	6	different	different	ADJ
absel-3136	88	7	trades	trade	NOUN
absel-3136	88	8	and	and	CCONJ
absel-3136	88	9	different	different	ADJ
absel-3136	88	10	sections	section	NOUN
absel-3136	88	11	and	and	CCONJ
absel-3136	88	12	to	to	PART
absel-3136	88	13	focus	focus	VERB
absel-3136	88	14	on	on	ADP
absel-3136	88	15	the	the	DET
absel-3136	88	16	target	target	NOUN
absel-3136	88	17	groups	group	NOUN
absel-3136	88	18	.	.	PUNCT
absel-3136	89	1	this	this	PRON
absel-3136	89	2	is	be	AUX
absel-3136	89	3	the	the	DET
absel-3136	89	4	basic	basic	ADJ
absel-3136	89	5	model	model	NOUN
absel-3136	89	6	which	which	PRON
absel-3136	89	7	shows	show	VERB
absel-3136	89	8	the	the	DET
absel-3136	89	9	context	context	NOUN
absel-3136	89	10	in	in	ADP
absel-3136	89	11	a	a	DET
absel-3136	89	12	most	most	ADV
absel-3136	89	13	simple	simple	ADJ
absel-3136	89	14	way	way	NOUN
absel-3136	89	15	for	for	SCONJ
absel-3136	89	16	anyone	anyone	PRON
absel-3136	89	17	accessible	accessible	ADJ
absel-3136	89	18	.	.	PUNCT
absel-3136	90	1	so	so	ADV
absel-3136	90	2	the	the	DET
absel-3136	90	3	models	model	NOUN
absel-3136	90	4	can	can	AUX
absel-3136	90	5	be	be	AUX
absel-3136	90	6	used	use	VERB
absel-3136	90	7	as	as	ADP
absel-3136	90	8	a	a	DET
absel-3136	90	9	creative	creative	ADJ
absel-3136	90	10	,	,	PUNCT
absel-3136	90	11	flexible	flexible	ADJ
absel-3136	90	12	and	and	CCONJ
absel-3136	90	13	simple	simple	ADJ
absel-3136	90	14	teaching	teaching	NOUN
absel-3136	90	15	and	and	CCONJ
absel-3136	90	16	learning	learning	NOUN
absel-3136	90	17	method	method	NOUN
absel-3136	90	18	for	for	ADP
absel-3136	90	19	innovative	innovative	ADJ
absel-3136	90	20	process	process	NOUN
absel-3136	90	21	planning	planning	NOUN
absel-3136	90	22	methods	method	NOUN
absel-3136	90	23	to	to	PART
absel-3136	90	24	optimize	optimize	VERB
absel-3136	90	25	for	for	ADP
absel-3136	90	26	marketing	market	VERB
absel-3136	90	27	communication	communication	NOUN
absel-3136	90	28	and	and	CCONJ
absel-3136	90	29	crossmedia	crossmedia	PROPN
absel-3136	90	30	management	management	PROPN
absel-3136	90	31	simulation	simulation	NOUN
absel-3136	90	32	purposes	purpose	NOUN
absel-3136	90	33	.	.	PUNCT
absel-3136	91	1	the	the	DET
absel-3136	91	2	model	model	NOUN
absel-3136	91	3	is	be	AUX
absel-3136	91	4	a	a	DET
absel-3136	91	5	first	first	ADJ
absel-3136	91	6	basic	basic	ADJ
absel-3136	91	7	approach	approach	NOUN
absel-3136	91	8	which	which	PRON
absel-3136	91	9	can	can	AUX
absel-3136	91	10	be	be	AUX
absel-3136	91	11	used	use	VERB
absel-3136	91	12	for	for	ADP
absel-3136	91	13	teaching	teaching	NOUN
absel-3136	91	14	and	and	CCONJ
absel-3136	91	15	learning	learn	VERB
absel-3136	91	16	about	about	ADP
absel-3136	91	17	the	the	DET
absel-3136	91	18	new	new	ADJ
absel-3136	91	19	ways	way	NOUN
absel-3136	91	20	of	of	ADP
absel-3136	91	21	communication	communication	NOUN
absel-3136	91	22	.	.	PUNCT
absel-3136	92	1	neverless	neverless	VERB
absel-3136	92	2	the	the	DET
absel-3136	92	3	stage	stage	NOUN
absel-3136	92	4	of	of	ADP
absel-3136	92	5	research	research	NOUN
absel-3136	92	6	which	which	PRON
absel-3136	92	7	this	this	DET
absel-3136	92	8	topic	topic	NOUN
absel-3136	92	9	is	be	AUX
absel-3136	92	10	about	about	ADP
absel-3136	92	11	is	be	AUX
absel-3136	92	12	still	still	ADV
absel-3136	92	13	very	very	ADV
absel-3136	92	14	young	young	ADJ
absel-3136	92	15	so	so	SCONJ
absel-3136	92	16	the	the	DET
absel-3136	92	17	research	research	NOUN
absel-3136	92	18	is	be	AUX
absel-3136	92	19	n't	not	PART
absel-3136	92	20	enclosed	enclose	VERB
absel-3136	92	21	yet	yet	ADV
absel-3136	92	22	.	.	PUNCT
absel-3136	93	1	the	the	DET
absel-3136	93	2	results	result	NOUN
absel-3136	93	3	show	show	VERB
absel-3136	93	4	a	a	DET
absel-3136	93	5	point	point	NOUN
absel-3136	93	6	of	of	ADP
absel-3136	93	7	contact	contact	NOUN
absel-3136	93	8	for	for	ADP
absel-3136	93	9	a	a	DET
absel-3136	93	10	teaching	teaching	NOUN
absel-3136	93	11	and	and	CCONJ
absel-3136	93	12	learning	learning	NOUN
absel-3136	93	13	method	method	NOUN
absel-3136	93	14	.	.	PUNCT
absel-3136	94	1	ard	ard	PROPN
absel-3136	94	2	/	/	SYM
absel-3136	94	3	zdf	zdf	PROPN
absel-3136	94	4	-	-	PUNCT
absel-3136	94	5	langzeitstudie	langzeitstudie	PROPN
absel-3136	94	6	massenkommunikation	massenkommunikation	NOUN
absel-3136	94	7	(	(	PUNCT
absel-3136	94	8	2015	2015	NUM
absel-3136	94	9	):	):	PUNCT
absel-3136	94	10	ard	ard	PROPN
absel-3136	94	11	/	/	SYM
absel-3136	94	12	zdf	zdf	PROPN
absel-3136	94	13	-	-	PUNCT
absel-3136	94	14	studie	studie	PROPN
absel-3136	94	15	massenkommunikation	massenkommunikation	NOUN
absel-3136	94	16	2015	2015	NUM
absel-3136	94	17	.	.	PUNCT
absel-3136	95	1	zusammenfassung	zusammenfassung	PROPN
absel-3136	95	2	der	der	PROPN
absel-3136	95	3	ergebnisse	ergebnisse	PROPN
absel-3136	95	4	.	.	PUNCT
absel-3136	96	1	url	url	PROPN
absel-3136	96	2	:	:	PUNCT
absel-3136	96	3	http://	http://	PROPN
absel-3136	96	4	www.ard-werbung.de/media-perspektiven/studien/	www.ard-werbung.de/media-perspektiven/studien/	PROPN
absel-3136	96	5	ardzdf	ardzdf	NOUN
absel-3136	96	6	-	-	PUNCT
absel-3136	96	7	studiemassenkommunikation/(22.04.2017	studiemassenkommunikation/(22.04.2017	NOUN
absel-3136	96	8	)	)	PUNCT
absel-3136	96	9	becker	becker	NOUN
absel-3136	96	10	,	,	PUNCT
absel-3136	96	11	thomas	thomas	PROPN
absel-3136	96	12	(	(	PUNCT
absel-3136	96	13	2014	2014	NUM
absel-3136	96	14	):	):	PUNCT
absel-3136	96	15	medienmanagement	medienmanagement	NOUN
absel-3136	96	16	und	und	PROPN
absel-3136	96	17	öffentliche	öffentliche	NOUN
absel-3136	96	18	kommunikation	kommunikation	NOUN
absel-3136	96	19	.	.	PUNCT
absel-3136	97	1	der	der	PROPN
absel-3136	97	2	einsatz	einsatz	PROPN
absel-3136	97	3	von	von	PROPN
absel-3136	97	4	medien	medien	PROPN
absel-3136	97	5	in	in	ADP
absel-3136	97	6	unternehmensführung	unternehmensführung	PROPN
absel-3136	97	7	und	und	PROPN
absel-3136	97	8	marketing	marketing	NOUN
absel-3136	97	9	.	.	PUNCT
absel-3136	98	1	wiesbaden	wiesbaden	PROPN
absel-3136	98	2	:	:	PUNCT
absel-3136	98	3	springer	springer	NOUN
absel-3136	98	4	fachmedien	fachmedien	PROPN
absel-3136	98	5	.	.	PUNCT
absel-3136	99	1	heinrich	heinrich	PROPN
absel-3136	99	2	,	,	PUNCT
absel-3136	99	3	stephan	stephan	PROPN
absel-3136	99	4	(	(	PUNCT
absel-3136	99	5	2017	2017	NUM
absel-3136	99	6	):	):	PUNCT
absel-3136	99	7	content	content	NOUN
absel-3136	99	8	marketing	marketing	NOUN
absel-3136	99	9	:	:	PUNCT
absel-3136	99	10	so	so	ADV
absel-3136	99	11	finden	finden	PROPN
absel-3136	99	12	die	die	VERB
absel-3136	99	13	besten	besten	ADJ
absel-3136	99	14	kunden	kunden	PROPN
absel-3136	99	15	zu	zu	X
absel-3136	99	16	ihnen	ihnen	PROPN
absel-3136	99	17	.	.	PUNCT
absel-3136	100	1	wie	wie	PROPN
absel-3136	100	2	sie	sie	PROPN
absel-3136	100	3	ihre	ihre	NOUN
absel-3136	100	4	zielgruppe	zielgruppe	PROPN
absel-3136	100	5	anziehen	anziehen	ADV
absel-3136	100	6	und	und	VERB
absel-3136	100	7	stabile	stabile	PROPN
absel-3136	100	8	geschäftsbeziehungen	geschäftsbeziehungen	PROPN
absel-3136	100	9	schaffen	schaffen	NOUN
absel-3136	100	10	.	.	PUNCT
absel-3136	101	1	wiesbaden	wiesbaden	PROPN
absel-3136	101	2	:	:	PUNCT
absel-3136	101	3	springer	springer	NOUN
absel-3136	101	4	gabler	gabler	NOUN
absel-3136	101	5	.	.	PUNCT
absel-3136	102	1	integral	integral	ADJ
absel-3136	102	2	(	(	PUNCT
absel-3136	102	3	2017	2017	NUM
absel-3136	102	4	):	):	PUNCT
absel-3136	102	5	what	what	PRON
absel-3136	102	6	is	be	AUX
absel-3136	102	7	sinus	sinus	NOUN
absel-3136	102	8	-	-	PUNCT
absel-3136	102	9	milieus	milieus	NOUN
absel-3136	102	10	?	?	PUNCT
absel-3136	103	1	url	url	PROPN
absel-3136	103	2	:	:	PUNCT
absel-3136	104	1	http://	http://	PROPN
absel-3136	104	2	www.integral.co.at/en/sinus/milieus.php	www.integral.co.at/en/sinus/milieus.php	PROPN
absel-3136	104	3	(	(	PUNCT
absel-3136	104	4	14.12.2017	14.12.2017	NUM
absel-3136	104	5	)	)	PUNCT
absel-3136	104	6	lange	lange	NOUN
absel-3136	104	7	,	,	PUNCT
absel-3136	104	8	mirko	mirko	PROPN
absel-3136	104	9	(	(	PUNCT
absel-3136	104	10	2014	2014	NUM
absel-3136	104	11	):	):	PUNCT
absel-3136	104	12	die	die	VERB
absel-3136	104	13	8	8	NUM
absel-3136	104	14	hebel	hebel	PROPN
absel-3136	104	15	des	des	PROPN
absel-3136	104	16	strategischen	strategischen	PROPN
absel-3136	104	17	content	content	PROPN
absel-3136	104	18	marketings	marketing	NOUN
absel-3136	104	19	.	.	PUNCT
absel-3136	105	1	url	url	PROPN
absel-3136	105	2	:	:	PUNCT
absel-3136	105	3	http://www.talkabout.de/infografikdie-achthebel-der-content-kontrolle/	http://www.talkabout.de/infografikdie-achthebel-der-content-kontrolle/	NOUN
absel-3136	105	4	(	(	PUNCT
absel-3136	105	5	17.03.2017	17.03.2017	NUM
absel-3136	105	6	)	)	PUNCT
absel-3136	105	7	sinus	sinus	NOUN
absel-3136	105	8	marktund	marktund	NOUN
absel-3136	105	9	sozialforschung	sozialforschung	PROPN
absel-3136	105	10	gmbh	gmbh	PROPN
absel-3136	105	11	(	(	PUNCT
absel-3136	105	12	2017	2017	NUM
absel-3136	105	13	):	):	PUNCT
absel-3136	105	14	informationen	informationen	PROPN
absel-3136	105	15	zu	zu	PROPN
absel-3136	105	16	den	den	NOUN
absel-3136	105	17	sinus	sinus	NOUN
absel-3136	105	18	-	-	PUNCT
absel-3136	105	19	milieus	milieus	NOUN
absel-3136	105	20	2017	2017	NUM
absel-3136	105	21	,	,	PUNCT
absel-3136	105	22	stand	stand	VERB
absel-3136	105	23	:	:	PUNCT
absel-3136	105	24	01.2017	01.2017	NUM
absel-3136	105	25	.	.	PUNCT
absel-3136	106	1	url	url	PROPN
absel-3136	106	2	:	:	PUNCT
absel-3136	106	3	http://www.sinus-institut.de/fileadmin/	http://www.sinus-institut.de/fileadmin/	NOUN
absel-3136	106	4	user_data	user_data	NOUN
absel-3136	106	5	/	/	SYM
absel-3136	106	6	sinus	sinus	NOUN
absel-3136	106	7	-	-	PUNCT
absel-3136	106	8	institut	institut	NOUN
absel-3136	106	9	/	/	SYM
absel-3136	106	10	dokumente	dokumente	NOUN
absel-3136	106	11	/	/	SYM
absel-3136	106	12	downloadcenter/	downloadcenter/	NUM
absel-3136	106	13	sinus_milieus/2017	sinus_milieus/2017	NOUN
absel-3136	106	14	-	-	PUNCT
absel-3136	106	15	0101_informationen_zu_den_sinus	0101_informationen_zu_den_sinus	NUM
absel-3136	106	16	-	-	PUNCT
absel-3136	106	17	milieus.pdf	milieus.pdf	NOUN
absel-3136	106	18	(	(	PUNCT
absel-3136	106	19	24.03.2017	24.03.2017	NUM
absel-3136	106	20	)	)	PUNCT
absel-3136	106	21	talkabout	talkabout	NOUN
absel-3136	106	22	consulting	consulting	NOUN
absel-3136	106	23	(	(	PUNCT
absel-3136	106	24	2014	2014	NUM
absel-3136	106	25	):	):	PUNCT
absel-3136	106	26	zentrale	zentrale	PROPN
absel-3136	106	27	grafik	grafik	PROPN
absel-3136	106	28	des	des	PROPN
absel-3136	106	29	pesomodells	pesomodells	PROPN
absel-3136	106	30	,	,	PUNCT
absel-3136	106	31	in	in	ADP
absel-3136	106	32	:	:	PUNCT
absel-3136	106	33	die	die	VERB
absel-3136	106	34	8	8	NUM
absel-3136	106	35	hebel	hebel	PROPN
absel-3136	106	36	des	des	PROPN
absel-3136	106	37	strategischen	strategischen	PROPN
absel-3136	106	38	content	content	PROPN
absel-3136	106	39	marketings	marketing	NOUN
absel-3136	106	40	.	.	PUNCT
absel-3136	107	1	url	url	PROPN
absel-3136	107	2	:	:	PUNCT
absel-3136	107	3	http://www.talkabout.de/wpcontent/uploads/2014/03/talkabout-content-modell.pdf	http://www.talkabout.de/wpcontent/uploads/2014/03/talkabout-content-modell.pdf	PROPN
absel-3136	107	4	(	(	PUNCT
absel-3136	107	5	12.03.2017	12.03.2017	X
absel-3136	107	6	)	)	PUNCT
absel-3136	107	7	teske	teske	PROPN
absel-3136	107	8	,	,	PUNCT
absel-3136	107	9	angela	angela	PROPN
absel-3136	107	10	(	(	PUNCT
absel-3136	107	11	2017	2017	NUM
absel-3136	107	12	):	):	PUNCT
absel-3136	107	13	die	die	PROPN
absel-3136	107	14	optimierung	optimierung	PROPN
absel-3136	107	15	der	der	PROPN
absel-3136	107	16	marketingkommunikation	marketingkommunikation	PROPN
absel-3136	107	17	auf	auf	PROPN
absel-3136	107	18	einer	einer	NOUN
absel-3136	107	19	crossmedialen	crossmedialen	VERB
absel-3136	107	20	klaviatur	klaviatur	NOUN
absel-3136	107	21	i	i	PRON
absel-3136	107	22	m	m	AUX
absel-3136	107	23	pesomarketing	pesomarkete	VERB
absel-3136	107	24	zur	zur	NOUN
absel-3136	107	25	erzielung	erzielung	ADJ
absel-3136	107	26	einer	einer	NOUN
absel-3136	107	27	optimalen	optimalen	VERB
absel-3136	107	28	vertriebswirkung	vertriebswirkung	PROPN
absel-3136	107	29	für	für	PROPN
absel-3136	107	30	verschiedene	verschiedene	PROPN
absel-3136	107	31	sinusmilieus	sinusmilieus	PROPN
absel-3136	107	32	.	.	PUNCT
absel-3136	108	1	stuttgart	stuttgart	PROPN
absel-3136	108	2	,	,	PUNCT
absel-3136	108	3	hochschule	hochschule	NOUN
absel-3136	108	4	der	der	PROPN
absel-3136	108	5	medien	medien	PROPN
absel-3136	108	6	,	,	PUNCT
absel-3136	108	7	masterarbeit	masterarbeit	PROPN
absel-3136	108	8	(	(	PUNCT
absel-3136	108	9	11.12.2017	11.12.2017	NUM
absel-3136	108	10	)	)	PUNCT
absel-3136	108	11	references	reference	NOUN
