id	sid	tid	token	lemma	pos
absel-531	1	1	incorporating	incorporate	VERB
absel-531	1	2	strategic	strategic	ADJ
absel-531	1	3	product	product	NOUN
absel-531	1	4	-	-	PUNCT
absel-531	1	5	mix	mix	NOUN
absel-531	1	6	decisions	decision	NOUN
absel-531	1	7	into	into	ADP
absel-531	1	8	simulation	simulation	NOUN
absel-531	1	9	games	game	NOUN
absel-531	1	10	:	:	PUNCT
absel-531	1	11	modeling	model	VERB
absel-531	1	12	the	the	DET
absel-531	1	13	“	"	PUNCT
absel-531	1	14	profitable	profitable	ADJ
absel-531	1	15	-	-	PUNCT
absel-531	1	16	product	product	NOUN
absel-531	1	17	death	death	NOUN
absel-531	1	18	spiral	spiral	NOUN
absel-531	1	19	”	"	PUNCT
absel-531	1	20	developments	development	NOUN
absel-531	1	21	in	in	ADP
absel-531	1	22	business	business	NOUN
absel-531	1	23	simulation	simulation	NOUN
absel-531	1	24	and	and	CCONJ
absel-531	1	25	experiential	experiential	ADJ
absel-531	1	26	learning	learning	NOUN
absel-531	1	27	,	,	PUNCT
absel-531	1	28	volume	volume	NOUN
absel-531	1	29	33	33	NUM
absel-531	1	30	,	,	PUNCT
absel-531	1	31	2006	2006	NUM
absel-531	1	32	incorporating	incorporate	VERB
absel-531	1	33	strategic	strategic	ADJ
absel-531	1	34	product	product	NOUN
absel-531	1	35	-	-	PUNCT
absel-531	1	36	mix	mix	NOUN
absel-531	1	37	decisions	decision	NOUN
absel-531	1	38	into	into	ADP
absel-531	1	39	simulation	simulation	NOUN
absel-531	1	40	games	game	NOUN
absel-531	1	41	:	:	PUNCT
absel-531	1	42	modeling	model	VERB
absel-531	1	43	the	the	DET
absel-531	1	44	“	"	PUNCT
absel-531	1	45	profitable	profitable	ADJ
absel-531	1	46	-	-	PUNCT
absel-531	1	47	product	product	NOUN
absel-531	1	48	death	death	NOUN
absel-531	1	49	spiral	spiral	NOUN
absel-531	1	50	”	"	PUNCT
absel-531	1	51	james	james	PROPN
absel-531	1	52	n.	n.	PROPN
absel-531	1	53	cannon	cannon	PROPN
absel-531	1	54	*	*	PROPN
absel-531	1	55	university	university	PROPN
absel-531	1	56	of	of	ADP
absel-531	1	57	utah	utah	PROPN
absel-531	1	58	jamesncannon@email.com	jamesncannon@email.com	PROPN
absel-531	2	1	*	*	PUNCT
absel-531	2	2	address	address	NOUN
absel-531	2	3	correspondence	correspondence	NOUN
absel-531	2	4	to	to	ADP
absel-531	2	5	jim	jim	PROPN
absel-531	2	6	cannon	cannon	PROPN
absel-531	2	7	hugh	hugh	PROPN
absel-531	2	8	m.	m.	PROPN
absel-531	2	9	cannon	cannon	PROPN
absel-531	2	10	wayne	wayne	PROPN
absel-531	2	11	state	state	PROPN
absel-531	2	12	university	university	PROPN
absel-531	2	13	hugh.cannon@wayne.edu	hugh.cannon@wayne.edu	X
absel-531	2	14	manfred	manfre	VERB
absel-531	2	15	schwaiger	schwaig	ADJ
absel-531	2	16	institute	institute	PROPN
absel-531	2	17	for	for	ADP
absel-531	2	18	market	market	NOUN
absel-531	2	19	-	-	PUNCT
absel-531	2	20	based	base	VERB
absel-531	2	21	management	management	NOUN
absel-531	2	22	schwaiger@bwl.uni-muenchen.de	schwaiger@bwl.uni-muenchen.de	PROPN
absel-531	2	23	www.imm.bwl.uni-muenchen.de	www.imm.bwl.uni-muenchen.de	ADJ
absel-531	2	24	abstract	abstract	NOUN
absel-531	2	25	there	there	PRON
absel-531	2	26	has	have	AUX
absel-531	2	27	been	be	AUX
absel-531	2	28	significant	significant	ADJ
absel-531	2	29	research	research	NOUN
absel-531	2	30	appearing	appear	VERB
absel-531	2	31	in	in	ADP
absel-531	2	32	the	the	DET
absel-531	2	33	marketing	marketing	NOUN
absel-531	2	34	literature	literature	NOUN
absel-531	2	35	regarding	regard	VERB
absel-531	2	36	customer	customer	NOUN
absel-531	2	37	lifetime	lifetime	NOUN
absel-531	2	38	value	value	NOUN
absel-531	2	39	(	(	PUNCT
absel-531	2	40	clv	clv	PROPN
absel-531	2	41	)	)	PUNCT
absel-531	2	42	and	and	CCONJ
absel-531	2	43	its	its	PRON
absel-531	2	44	consequence	consequence	NOUN
absel-531	2	45	,	,	PUNCT
absel-531	2	46	customer	customer	NOUN
absel-531	2	47	equity	equity	NOUN
absel-531	2	48	(	(	PUNCT
absel-531	2	49	ce	ce	PROPN
absel-531	2	50	)	)	PUNCT
absel-531	2	51	,	,	PUNCT
absel-531	2	52	over	over	ADP
absel-531	2	53	the	the	DET
absel-531	2	54	past	past	ADJ
absel-531	2	55	decade	decade	NOUN
absel-531	2	56	.	.	PUNCT
absel-531	3	1	however	however	ADV
absel-531	3	2	,	,	PUNCT
absel-531	3	3	little	little	ADJ
absel-531	3	4	has	have	AUX
absel-531	3	5	been	be	AUX
absel-531	3	6	done	do	VERB
absel-531	3	7	to	to	PART
absel-531	3	8	incorporate	incorporate	VERB
absel-531	3	9	these	these	DET
absel-531	3	10	concepts	concept	NOUN
absel-531	3	11	into	into	ADP
absel-531	3	12	the	the	DET
absel-531	3	13	literature	literature	NOUN
absel-531	3	14	on	on	ADP
absel-531	3	15	simulation	simulation	NOUN
absel-531	3	16	and	and	CCONJ
absel-531	3	17	gaming	gaming	NOUN
absel-531	3	18	.	.	PUNCT
absel-531	4	1	one	one	NUM
absel-531	4	2	of	of	ADP
absel-531	4	3	the	the	DET
absel-531	4	4	implications	implication	NOUN
absel-531	4	5	of	of	ADP
absel-531	4	6	taking	take	VERB
absel-531	4	7	a	a	DET
absel-531	4	8	ce	ce	NOUN
absel-531	4	9	approach	approach	NOUN
absel-531	4	10	is	be	AUX
absel-531	4	11	an	an	DET
absel-531	4	12	increased	increase	VERB
absel-531	4	13	emphasis	emphasis	NOUN
absel-531	4	14	on	on	ADP
absel-531	4	15	product	product	NOUN
absel-531	4	16	mix	mix	NOUN
absel-531	4	17	.	.	PUNCT
absel-531	5	1	this	this	DET
absel-531	5	2	paper	paper	NOUN
absel-531	5	3	discusses	discuss	VERB
absel-531	5	4	a	a	DET
absel-531	5	5	simple	simple	ADJ
absel-531	5	6	method	method	NOUN
absel-531	5	7	for	for	ADP
absel-531	5	8	incorporating	incorporate	VERB
absel-531	5	9	strategic	strategic	ADJ
absel-531	5	10	product	product	NOUN
absel-531	5	11	-	-	PUNCT
absel-531	5	12	mix	mix	NOUN
absel-531	5	13	decisions	decision	NOUN
absel-531	5	14	into	into	ADP
absel-531	5	15	marketing	marketing	NOUN
absel-531	5	16	simulation	simulation	NOUN
absel-531	5	17	games	game	NOUN
absel-531	5	18	.	.	PUNCT
absel-531	6	1	it	it	PRON
absel-531	6	2	illustrates	illustrate	VERB
absel-531	6	3	the	the	DET
absel-531	6	4	importance	importance	NOUN
absel-531	6	5	by	by	ADP
absel-531	6	6	showing	show	VERB
absel-531	6	7	how	how	SCONJ
absel-531	6	8	this	this	DET
absel-531	6	9	addition	addition	NOUN
absel-531	6	10	will	will	AUX
absel-531	6	11	model	model	VERB
absel-531	6	12	rust	rust	PROPN
absel-531	6	13	,	,	PUNCT
absel-531	6	14	zeithaml	zeithaml	PROPN
absel-531	6	15	,	,	PUNCT
absel-531	6	16	and	and	CCONJ
absel-531	6	17	lemon	lemon	NOUN
absel-531	6	18	’s	’s	PART
absel-531	6	19	(	(	PUNCT
absel-531	6	20	2000	2000	NUM
absel-531	6	21	)	)	PUNCT
absel-531	6	22	concept	concept	NOUN
absel-531	6	23	of	of	ADP
absel-531	6	24	the	the	DET
absel-531	6	25	profitableproduct	profitableproduct	NOUN
absel-531	6	26	death	death	NOUN
absel-531	6	27	spiral	spiral	ADJ
absel-531	6	28	into	into	ADP
absel-531	6	29	a	a	DET
absel-531	6	30	clv	clv	PROPN
absel-531	6	31	design	design	NOUN
absel-531	6	32	developed	develop	VERB
absel-531	6	33	by	by	ADP
absel-531	6	34	cannon	cannon	NOUN
absel-531	6	35	,	,	PUNCT
absel-531	6	36	cannon	cannon	NOUN
absel-531	6	37	,	,	PUNCT
absel-531	6	38	and	and	CCONJ
absel-531	6	39	schwaiger	schwaiger	X
absel-531	6	40	(	(	PUNCT
absel-531	6	41	2005	2005	NUM
absel-531	6	42	)	)	PUNCT
absel-531	6	43	.	.	PUNCT
absel-531	7	1	introduction	introduction	NOUN
absel-531	7	2	over	over	ADP
absel-531	7	3	the	the	DET
absel-531	7	4	years	year	NOUN
absel-531	7	5	,	,	PUNCT
absel-531	7	6	simulation	simulation	NOUN
absel-531	7	7	designers	designer	NOUN
absel-531	7	8	have	have	AUX
absel-531	7	9	paid	pay	VERB
absel-531	7	10	little	little	ADJ
absel-531	7	11	attention	attention	NOUN
absel-531	7	12	to	to	ADP
absel-531	7	13	the	the	DET
absel-531	7	14	modeling	modeling	NOUN
absel-531	7	15	of	of	ADP
absel-531	7	16	product	product	NOUN
absel-531	7	17	-	-	PUNCT
absel-531	7	18	mix	mix	NOUN
absel-531	7	19	strategy	strategy	NOUN
absel-531	7	20	.	.	PUNCT
absel-531	8	1	while	while	SCONJ
absel-531	8	2	most	most	ADJ
absel-531	8	3	marketing	marketing	NOUN
absel-531	8	4	games	game	NOUN
absel-531	8	5	include	include	VERB
absel-531	8	6	more	more	ADJ
absel-531	8	7	than	than	ADP
absel-531	8	8	one	one	NUM
absel-531	8	9	product	product	NOUN
absel-531	8	10	,	,	PUNCT
absel-531	8	11	implying	imply	VERB
absel-531	8	12	a	a	DET
absel-531	8	13	marketing	marketing	NOUN
absel-531	8	14	mix	mix	NOUN
absel-531	8	15	,	,	PUNCT
absel-531	8	16	marketing	marketing	NOUN
absel-531	8	17	has	have	AUX
absel-531	8	18	offered	offer	VERB
absel-531	8	19	relatively	relatively	ADV
absel-531	8	20	little	little	ADJ
absel-531	8	21	theory	theory	NOUN
absel-531	8	22	to	to	PART
absel-531	8	23	guide	guide	VERB
absel-531	8	24	strategic	strategic	ADJ
absel-531	8	25	product	product	NOUN
absel-531	8	26	-	-	PUNCT
absel-531	8	27	mix	mix	NOUN
absel-531	8	28	decisions	decision	NOUN
absel-531	8	29	.	.	PUNCT
absel-531	9	1	hence	hence	ADV
absel-531	9	2	,	,	PUNCT
absel-531	9	3	there	there	PRON
absel-531	9	4	has	have	AUX
absel-531	9	5	been	be	AUX
absel-531	9	6	little	little	ADJ
absel-531	9	7	basis	basis	NOUN
absel-531	9	8	or	or	CCONJ
absel-531	9	9	motivation	motivation	NOUN
absel-531	9	10	for	for	ADP
absel-531	9	11	modeling	model	VERB
absel-531	9	12	the	the	DET
absel-531	9	13	process	process	NOUN
absel-531	9	14	.	.	PUNCT
absel-531	10	1	recent	recent	ADJ
absel-531	10	2	developments	development	NOUN
absel-531	10	3	in	in	ADP
absel-531	10	4	the	the	DET
absel-531	10	5	areas	area	NOUN
absel-531	10	6	of	of	ADP
absel-531	10	7	customer	customer	NOUN
absel-531	10	8	lifetime	lifetime	NOUN
absel-531	10	9	value	value	NOUN
absel-531	10	10	(	(	PUNCT
absel-531	10	11	clv	clv	PROPN
absel-531	10	12	)	)	PUNCT
absel-531	10	13	and	and	CCONJ
absel-531	10	14	customer	customer	NOUN
absel-531	10	15	equity	equity	NOUN
absel-531	10	16	(	(	PUNCT
absel-531	10	17	ce	ce	PROPN
absel-531	10	18	)	)	PUNCT
absel-531	10	19	have	have	AUX
absel-531	10	20	provided	provide	VERB
absel-531	10	21	motivation	motivation	NOUN
absel-531	10	22	for	for	ADP
absel-531	10	23	modeling	model	VERB
absel-531	10	24	product	product	NOUN
absel-531	10	25	-	-	PUNCT
absel-531	10	26	mix	mix	NOUN
absel-531	10	27	decisions	decision	NOUN
absel-531	10	28	.	.	PUNCT
absel-531	11	1	on	on	ADP
absel-531	11	2	the	the	DET
absel-531	11	3	surface	surface	NOUN
absel-531	11	4	,	,	PUNCT
absel-531	11	5	orienting	orient	VERB
absel-531	11	6	oneself	oneself	PRON
absel-531	11	7	to	to	ADP
absel-531	11	8	the	the	DET
absel-531	11	9	concept	concept	NOUN
absel-531	11	10	of	of	ADP
absel-531	11	11	clv	clv	PROPN
absel-531	11	12	is	be	AUX
absel-531	11	13	simply	simply	ADV
absel-531	11	14	a	a	DET
absel-531	11	15	logical	logical	ADJ
absel-531	11	16	extension	extension	NOUN
absel-531	11	17	of	of	ADP
absel-531	11	18	conventional	conventional	ADJ
absel-531	11	19	marketing	marketing	NOUN
absel-531	11	20	.	.	PUNCT
absel-531	12	1	if	if	SCONJ
absel-531	12	2	marketing	marketing	NOUN
absel-531	12	3	efforts	effort	NOUN
absel-531	12	4	are	be	AUX
absel-531	12	5	able	able	ADJ
absel-531	12	6	to	to	PART
absel-531	12	7	win	win	VERB
absel-531	12	8	customers	customer	NOUN
absel-531	12	9	for	for	ADP
absel-531	12	10	a	a	DET
absel-531	12	11	company	company	NOUN
absel-531	12	12	,	,	PUNCT
absel-531	12	13	what	what	PRON
absel-531	12	14	could	could	AUX
absel-531	12	15	be	be	AUX
absel-531	12	16	more	more	ADV
absel-531	12	17	logical	logical	ADJ
absel-531	12	18	than	than	ADP
absel-531	12	19	examining	examine	VERB
absel-531	12	20	the	the	DET
absel-531	12	21	value	value	NOUN
absel-531	12	22	of	of	ADP
absel-531	12	23	these	these	DET
absel-531	12	24	customers	customer	NOUN
absel-531	12	25	?	?	PUNCT
absel-531	13	1	however	however	ADV
absel-531	13	2	,	,	PUNCT
absel-531	13	3	conventional	conventional	ADJ
absel-531	13	4	marketing	marketing	NOUN
absel-531	13	5	and	and	CCONJ
absel-531	13	6	the	the	DET
absel-531	13	7	simulation	simulation	NOUN
absel-531	13	8	games	game	NOUN
absel-531	13	9	that	that	PRON
absel-531	13	10	model	model	VERB
absel-531	13	11	it	it	PRON
absel-531	13	12	measure	measure	VERB
absel-531	13	13	success	success	NOUN
absel-531	13	14	in	in	ADP
absel-531	13	15	terms	term	NOUN
absel-531	13	16	of	of	ADP
absel-531	13	17	profit	profit	NOUN
absel-531	13	18	,	,	PUNCT
absel-531	13	19	generally	generally	ADV
absel-531	13	20	breaking	break	VERB
absel-531	13	21	profit	profit	NOUN
absel-531	13	22	down	down	ADP
absel-531	13	23	by	by	ADP
absel-531	13	24	product	product	NOUN
absel-531	13	25	and	and	CCONJ
absel-531	13	26	division	division	NOUN
absel-531	13	27	.	.	PUNCT
absel-531	14	1	this	this	PRON
absel-531	14	2	is	be	AUX
absel-531	14	3	a	a	DET
absel-531	14	4	legacy	legacy	NOUN
absel-531	14	5	of	of	ADP
absel-531	14	6	the	the	DET
absel-531	14	7	manufacturers	manufacturer	NOUN
absel-531	14	8	’	’	PART
absel-531	14	9	dominance	dominance	NOUN
absel-531	14	10	of	of	ADP
absel-531	14	11	marketing	marketing	NOUN
absel-531	14	12	.	.	PUNCT
absel-531	15	1	when	when	SCONJ
absel-531	15	2	companies	company	NOUN
absel-531	15	3	begin	begin	VERB
absel-531	15	4	breaking	break	VERB
absel-531	15	5	profit	profit	NOUN
absel-531	15	6	down	down	ADP
absel-531	15	7	by	by	ADP
absel-531	15	8	customer	customer	NOUN
absel-531	15	9	,	,	PUNCT
absel-531	15	10	including	include	VERB
absel-531	15	11	the	the	DET
absel-531	15	12	discounted	discount	VERB
absel-531	15	13	value	value	NOUN
absel-531	15	14	of	of	ADP
absel-531	15	15	future	future	ADJ
absel-531	15	16	sales	sale	NOUN
absel-531	15	17	,	,	PUNCT
absel-531	15	18	the	the	DET
absel-531	15	19	conception	conception	NOUN
absel-531	15	20	of	of	ADP
absel-531	15	21	a	a	DET
absel-531	15	22	product	product	NOUN
absel-531	15	23	changes	change	NOUN
absel-531	15	24	.	.	PUNCT
absel-531	16	1	they	they	PRON
absel-531	16	2	begin	begin	VERB
absel-531	16	3	to	to	PART
absel-531	16	4	think	think	VERB
absel-531	16	5	much	much	ADV
absel-531	16	6	more	more	ADJ
absel-531	16	7	like	like	ADP
absel-531	16	8	retailers	retailer	NOUN
absel-531	16	9	,	,	PUNCT
absel-531	16	10	where	where	SCONJ
absel-531	16	11	the	the	DET
absel-531	16	12	“	"	PUNCT
absel-531	16	13	product	product	NOUN
absel-531	16	14	”	"	PUNCT
absel-531	16	15	is	be	AUX
absel-531	16	16	the	the	DET
absel-531	16	17	assortment	assortment	NOUN
absel-531	16	18	of	of	ADP
absel-531	16	19	products	product	NOUN
absel-531	16	20	and	and	CCONJ
absel-531	16	21	services	service	NOUN
absel-531	16	22	that	that	PRON
absel-531	16	23	customers	customer	NOUN
absel-531	16	24	expect	expect	VERB
absel-531	16	25	to	to	PART
absel-531	16	26	find	find	VERB
absel-531	16	27	when	when	SCONJ
absel-531	16	28	they	they	PRON
absel-531	16	29	go	go	VERB
absel-531	16	30	shopping	shop	VERB
absel-531	16	31	.	.	PUNCT
absel-531	17	1	while	while	SCONJ
absel-531	17	2	the	the	DET
absel-531	17	3	literature	literature	NOUN
absel-531	17	4	on	on	ADP
absel-531	17	5	simulation	simulation	NOUN
absel-531	17	6	and	and	CCONJ
absel-531	17	7	gaming	gaming	NOUN
absel-531	17	8	contains	contain	VERB
absel-531	17	9	some	some	DET
absel-531	17	10	work	work	NOUN
absel-531	17	11	addressing	address	VERB
absel-531	17	12	retail	retail	ADJ
absel-531	17	13	issues	issue	NOUN
absel-531	17	14	(	(	PUNCT
absel-531	17	15	e.g.	e.g.	ADV
absel-531	17	16	see	see	VERB
absel-531	17	17	keyt	keyt	NOUN
absel-531	17	18	and	and	CCONJ
absel-531	17	19	cadotte	cadotte	PROPN
absel-531	17	20	1981	1981	NUM
absel-531	17	21	;	;	PUNCT
absel-531	17	22	haverty	haverty	PROPN
absel-531	17	23	1990	1990	NUM
absel-531	17	24	;	;	PUNCT
absel-531	17	25	bacon	bacon	NOUN
absel-531	17	26	and	and	CCONJ
absel-531	17	27	pike	pike	NOUN
absel-531	17	28	1993	1993	NUM
absel-531	17	29	)	)	PUNCT
absel-531	17	30	,	,	PUNCT
absel-531	17	31	none	none	NOUN
absel-531	17	32	addresses	address	VERB
absel-531	17	33	the	the	DET
absel-531	17	34	problem	problem	NOUN
absel-531	17	35	of	of	ADP
absel-531	17	36	product	product	NOUN
absel-531	17	37	mix	mix	NOUN
absel-531	17	38	strategy	strategy	NOUN
absel-531	17	39	.	.	PUNCT
absel-531	18	1	furthermore	furthermore	ADV
absel-531	18	2	,	,	PUNCT
absel-531	18	3	notwithstanding	notwithstanding	ADP
absel-531	18	4	the	the	DET
absel-531	18	5	fact	fact	NOUN
absel-531	18	6	that	that	SCONJ
absel-531	18	7	the	the	DET
absel-531	18	8	notion	notion	NOUN
absel-531	18	9	of	of	ADP
absel-531	18	10	a	a	DET
absel-531	18	11	desired	desire	VERB
absel-531	18	12	product	product	NOUN
absel-531	18	13	assortment	assortment	NOUN
absel-531	18	14	is	be	AUX
absel-531	18	15	more	more	ADV
absel-531	18	16	naturally	naturally	ADV
absel-531	18	17	related	relate	VERB
absel-531	18	18	to	to	ADP
absel-531	18	19	retailer	retailer	NOUN
absel-531	18	20	than	than	ADP
absel-531	18	21	manufacturer	manufacturer	NOUN
absel-531	18	22	decisions	decision	NOUN
absel-531	18	23	,	,	PUNCT
absel-531	18	24	retailers	retailer	NOUN
absel-531	18	25	are	be	AUX
absel-531	18	26	vulnerable	vulnerable	ADJ
absel-531	18	27	to	to	ADP
absel-531	18	28	the	the	DET
absel-531	18	29	same	same	ADJ
absel-531	18	30	profit	profit	NOUN
absel-531	18	31	-	-	PUNCT
absel-531	18	32	oriented	orient	VERB
absel-531	18	33	traps	trap	NOUN
absel-531	18	34	as	as	ADP
absel-531	18	35	manufacturers	manufacturer	NOUN
absel-531	18	36	.	.	PUNCT
absel-531	19	1	the	the	DET
absel-531	19	2	contribution	contribution	NOUN
absel-531	19	3	of	of	ADP
absel-531	19	4	clv	clv	PROPN
absel-531	19	5	is	be	AUX
absel-531	19	6	the	the	DET
absel-531	19	7	notion	notion	NOUN
absel-531	19	8	that	that	SCONJ
absel-531	19	9	one	one	PRON
absel-531	19	10	can	can	AUX
absel-531	19	11	not	not	PART
absel-531	19	12	measure	measure	VERB
absel-531	19	13	the	the	DET
absel-531	19	14	success	success	NOUN
absel-531	19	15	of	of	ADP
absel-531	19	16	marketing	marketing	NOUN
absel-531	19	17	efforts	effort	NOUN
absel-531	19	18	by	by	ADP
absel-531	19	19	simply	simply	ADV
absel-531	19	20	looking	look	VERB
absel-531	19	21	at	at	ADP
absel-531	19	22	profit	profit	NOUN
absel-531	19	23	for	for	ADP
absel-531	19	24	a	a	DET
absel-531	19	25	single	single	ADJ
absel-531	19	26	,	,	PUNCT
absel-531	19	27	arbitrarily	arbitrarily	ADV
absel-531	19	28	defined	define	VERB
absel-531	19	29	product	product	NOUN
absel-531	19	30	or	or	CCONJ
absel-531	19	31	period	period	NOUN
absel-531	19	32	of	of	ADP
absel-531	19	33	time	time	NOUN
absel-531	19	34	.	.	PUNCT
absel-531	20	1	real	real	ADJ
absel-531	20	2	businesses	business	NOUN
absel-531	20	3	,	,	PUNCT
absel-531	20	4	and	and	CCONJ
absel-531	20	5	students	student	NOUN
absel-531	20	6	playing	play	VERB
absel-531	20	7	simulation	simulation	NOUN
absel-531	20	8	games	game	NOUN
absel-531	20	9	,	,	PUNCT
absel-531	20	10	make	make	VERB
absel-531	20	11	investments	investment	NOUN
absel-531	20	12	and	and	CCONJ
absel-531	20	13	engage	engage	VERB
absel-531	20	14	in	in	ADP
absel-531	20	15	marketing	marketing	NOUN
absel-531	20	16	programs	program	NOUN
absel-531	20	17	,	,	PUNCT
absel-531	20	18	the	the	DET
absel-531	20	19	full	full	ADJ
absel-531	20	20	benefit	benefit	NOUN
absel-531	20	21	of	of	ADP
absel-531	20	22	which	which	PRON
absel-531	20	23	does	do	AUX
absel-531	20	24	not	not	PART
absel-531	20	25	pay	pay	VERB
absel-531	20	26	out	out	ADP
absel-531	20	27	in	in	ADP
absel-531	20	28	the	the	DET
absel-531	20	29	first	first	ADJ
absel-531	20	30	year	year	NOUN
absel-531	20	31	.	.	PUNCT
absel-531	21	1	according	accord	VERB
absel-531	21	2	to	to	ADP
absel-531	21	3	clv	clv	PROPN
absel-531	21	4	,	,	PUNCT
absel-531	21	5	decision	decision	NOUN
absel-531	21	6	makers	maker	NOUN
absel-531	21	7	will	will	AUX
absel-531	21	8	seek	seek	VERB
absel-531	21	9	to	to	PART
absel-531	21	10	maximize	maximize	VERB
absel-531	21	11	the	the	DET
absel-531	21	12	return	return	NOUN
absel-531	21	13	on	on	ADP
absel-531	21	14	these	these	DET
absel-531	21	15	program	program	NOUN
absel-531	21	16	investments	investment	NOUN
absel-531	21	17	.	.	PUNCT
absel-531	22	1	both	both	CCONJ
absel-531	22	2	the	the	DET
absel-531	22	3	expected	expect	VERB
absel-531	22	4	life	life	NOUN
absel-531	22	5	of	of	ADP
absel-531	22	6	the	the	DET
absel-531	22	7	customer	customer	NOUN
absel-531	22	8	and	and	CCONJ
absel-531	22	9	the	the	DET
absel-531	22	10	amount	amount	NOUN
absel-531	22	11	of	of	ADP
absel-531	22	12	future	future	ADJ
absel-531	22	13	sales	sale	NOUN
absel-531	22	14	depend	depend	VERB
absel-531	22	15	on	on	ADP
absel-531	22	16	the	the	DET
absel-531	22	17	marketer	marketer	NOUN
absel-531	22	18	finding	find	VERB
absel-531	22	19	an	an	DET
absel-531	22	20	ideal	ideal	ADJ
absel-531	22	21	portfolio	portfolio	NOUN
absel-531	22	22	of	of	ADP
absel-531	22	23	products	product	NOUN
absel-531	22	24	their	their	PRON
absel-531	22	25	consumers	consumer	NOUN
absel-531	22	26	would	would	AUX
absel-531	22	27	like	like	VERB
absel-531	22	28	to	to	PART
absel-531	22	29	purchase	purchase	VERB
absel-531	22	30	from	from	ADP
absel-531	22	31	them	they	PRON
absel-531	22	32	as	as	ADP
absel-531	22	33	a	a	DET
absel-531	22	34	supplier	supplier	NOUN
absel-531	22	35	.	.	PUNCT
absel-531	23	1	clv	clv	PROPN
absel-531	23	2	focuses	focus	VERB
absel-531	23	3	company	company	NOUN
absel-531	23	4	attention	attention	NOUN
absel-531	23	5	on	on	ADP
absel-531	23	6	the	the	DET
absel-531	23	7	customer	customer	NOUN
absel-531	23	8	rather	rather	ADV
absel-531	23	9	than	than	ADP
absel-531	23	10	the	the	DET
absel-531	23	11	company	company	NOUN
absel-531	23	12	’s	’s	PART
absel-531	23	13	products	product	NOUN
absel-531	23	14	.	.	PUNCT
absel-531	24	1	while	while	SCONJ
absel-531	24	2	marketing	marketing	NOUN
absel-531	24	3	theorists	theorist	NOUN
absel-531	24	4	and	and	CCONJ
absel-531	24	5	practitioners	practitioner	NOUN
absel-531	24	6	have	have	AUX
absel-531	24	7	promoted	promote	VERB
absel-531	24	8	this	this	DET
absel-531	24	9	idea	idea	NOUN
absel-531	24	10	ever	ever	ADV
absel-531	24	11	since	since	SCONJ
absel-531	24	12	the	the	DET
absel-531	24	13	advent	advent	NOUN
absel-531	24	14	of	of	ADP
absel-531	24	15	the	the	DET
absel-531	24	16	“	"	PUNCT
absel-531	24	17	marketing	marketing	NOUN
absel-531	24	18	concept	concept	NOUN
absel-531	24	19	”	"	PUNCT
absel-531	24	20	and	and	CCONJ
absel-531	24	21	the	the	DET
absel-531	24	22	ascendancy	ascendancy	NOUN
absel-531	24	23	of	of	ADP
absel-531	24	24	customer	customer	NOUN
absel-531	24	25	269	269	NUM
absel-531	24	26	mailto:jamesncannon@email.com	mailto:jamesncannon@email.com	NOUN
absel-531	24	27	mailto:hugh.cannon@wayne.edu	mailto:hugh.cannon@wayne.edu	NOUN
absel-531	24	28	mailto:schwaiger@bwl.uni-muenchen.de	mailto:schwaiger@bwl.uni-muenchen.de	PROPN
absel-531	24	29	http://www.imm.bwl.uni-muenchen.de/	http://www.imm.bwl.uni-muenchen.de/	PROPN
absel-531	24	30	developments	development	NOUN
absel-531	24	31	in	in	ADP
absel-531	24	32	business	business	NOUN
absel-531	24	33	simulation	simulation	NOUN
absel-531	24	34	and	and	CCONJ
absel-531	24	35	experiential	experiential	ADJ
absel-531	24	36	learning	learning	NOUN
absel-531	24	37	,	,	PUNCT
absel-531	24	38	volume	volume	NOUN
absel-531	24	39	33	33	NUM
absel-531	24	40	,	,	PUNCT
absel-531	24	41	2006	2006	NUM
absel-531	24	42	orientation	orientation	NOUN
absel-531	24	43	in	in	ADP
absel-531	24	44	the	the	DET
absel-531	24	45	late	late	ADJ
absel-531	24	46	1950s	1950s	NUM
absel-531	24	47	,	,	PUNCT
absel-531	24	48	clv	clv	PROPN
absel-531	24	49	gives	give	VERB
absel-531	24	50	customer	customer	NOUN
absel-531	24	51	-	-	PUNCT
absel-531	24	52	oriented	orient	VERB
absel-531	24	53	marketing	marketing	NOUN
absel-531	24	54	efforts	effort	NOUN
absel-531	24	55	a	a	DET
absel-531	24	56	new	new	ADJ
absel-531	24	57	meaning	meaning	NOUN
absel-531	24	58	.	.	PUNCT
absel-531	25	1	conventional	conventional	ADJ
absel-531	25	2	customer	customer	NOUN
absel-531	25	3	orientation	orientation	NOUN
absel-531	25	4	grew	grow	VERB
absel-531	25	5	out	out	ADP
absel-531	25	6	of	of	ADP
absel-531	25	7	the	the	DET
absel-531	25	8	concept	concept	NOUN
absel-531	25	9	of	of	ADP
absel-531	25	10	market	market	NOUN
absel-531	25	11	segmentation	segmentation	NOUN
absel-531	25	12	.	.	PUNCT
absel-531	26	1	it	it	PRON
absel-531	26	2	meant	mean	VERB
absel-531	26	3	studying	study	VERB
absel-531	26	4	customers	customer	NOUN
absel-531	26	5	and	and	CCONJ
absel-531	26	6	positioning	positioning	NOUN
absel-531	26	7	products	product	NOUN
absel-531	26	8	to	to	PART
absel-531	26	9	meet	meet	VERB
absel-531	26	10	their	their	PRON
absel-531	26	11	needs	need	NOUN
absel-531	26	12	(	(	PUNCT
absel-531	26	13	smith	smith	NOUN
absel-531	26	14	1956	1956	NUM
absel-531	26	15	)	)	PUNCT
absel-531	26	16	.	.	PUNCT
absel-531	27	1	the	the	DET
absel-531	27	2	associated	associated	ADJ
absel-531	27	3	metric	metric	NOUN
absel-531	27	4	is	be	AUX
absel-531	27	5	segment	segment	NOUN
absel-531	27	6	profitability	profitability	NOUN
absel-531	27	7	,	,	PUNCT
absel-531	27	8	which	which	PRON
absel-531	27	9	in	in	ADP
absel-531	27	10	turn	turn	NOUN
absel-531	27	11	,	,	PUNCT
absel-531	27	12	is	be	AUX
absel-531	27	13	driven	drive	VERB
absel-531	27	14	by	by	ADP
absel-531	27	15	the	the	DET
absel-531	27	16	profitability	profitability	NOUN
absel-531	27	17	of	of	ADP
absel-531	27	18	the	the	DET
absel-531	27	19	individual	individual	ADJ
absel-531	27	20	products	product	NOUN
absel-531	27	21	targeted	target	VERB
absel-531	27	22	to	to	ADP
absel-531	27	23	the	the	DET
absel-531	27	24	segment	segment	NOUN
absel-531	27	25	.	.	PUNCT
absel-531	28	1	clv	clv	PROPN
absel-531	28	2	still	still	ADV
absel-531	28	3	gives	give	VERB
absel-531	28	4	customers	customer	NOUN
absel-531	28	5	the	the	DET
absel-531	28	6	products	product	NOUN
absel-531	28	7	they	they	PRON
absel-531	28	8	want	want	VERB
absel-531	28	9	,	,	PUNCT
absel-531	28	10	but	but	CCONJ
absel-531	28	11	the	the	DET
absel-531	28	12	focus	focus	NOUN
absel-531	28	13	on	on	ADP
absel-531	28	14	relationship	relationship	NOUN
absel-531	28	15	marketing	marketing	NOUN
absel-531	28	16	drives	drive	VERB
absel-531	28	17	marketers	marketer	NOUN
absel-531	28	18	to	to	ADP
absel-531	28	19	the	the	DET
absel-531	28	20	portfolio	portfolio	NOUN
absel-531	28	21	of	of	ADP
absel-531	28	22	products	product	NOUN
absel-531	28	23	that	that	PRON
absel-531	28	24	will	will	AUX
absel-531	28	25	both	both	PRON
absel-531	28	26	drive	drive	VERB
absel-531	28	27	sales	sale	NOUN
absel-531	28	28	and	and	CCONJ
absel-531	28	29	maximize	maximize	VERB
absel-531	28	30	“	"	PUNCT
absel-531	28	31	share	share	NOUN
absel-531	28	32	of	of	ADP
absel-531	28	33	wallet	wallet	NOUN
absel-531	28	34	”	"	PUNCT
absel-531	28	35	.	.	PUNCT
absel-531	29	1	perhaps	perhaps	ADV
absel-531	29	2	the	the	DET
absel-531	29	3	best	good	ADJ
absel-531	29	4	way	way	NOUN
absel-531	29	5	to	to	PART
absel-531	29	6	illustrate	illustrate	VERB
absel-531	29	7	the	the	DET
absel-531	29	8	difference	difference	NOUN
absel-531	29	9	between	between	ADP
absel-531	29	10	the	the	DET
absel-531	29	11	traditional	traditional	ADJ
absel-531	29	12	profit	profit	NOUN
absel-531	29	13	-	-	PUNCT
absel-531	29	14	driven	drive	VERB
absel-531	29	15	metric	metric	NOUN
absel-531	29	16	and	and	CCONJ
absel-531	29	17	clv	clv	PROPN
absel-531	29	18	,	,	PUNCT
absel-531	29	19	or	or	CCONJ
absel-531	29	20	its	its	PRON
absel-531	29	21	composite	composite	ADJ
absel-531	29	22	effect	effect	NOUN
absel-531	29	23	,	,	PUNCT
absel-531	29	24	customer	customer	NOUN
absel-531	29	25	equity	equity	NOUN
absel-531	29	26	(	(	PUNCT
absel-531	29	27	ce	ce	PROPN
absel-531	29	28	)	)	PUNCT
absel-531	29	29	,	,	PUNCT
absel-531	29	30	is	be	AUX
absel-531	29	31	through	through	ADP
absel-531	29	32	what	what	DET
absel-531	29	33	rust	rust	NOUN
absel-531	29	34	,	,	PUNCT
absel-531	29	35	zeithaml	zeithaml	NOUN
absel-531	29	36	,	,	PUNCT
absel-531	29	37	and	and	CCONJ
absel-531	29	38	lemon	lemon	NOUN
absel-531	29	39	(	(	PUNCT
absel-531	29	40	2000	2000	NUM
absel-531	29	41	)	)	PUNCT
absel-531	29	42	characterize	characterize	VERB
absel-531	29	43	as	as	ADP
absel-531	29	44	the	the	DET
absel-531	29	45	“	"	PUNCT
absel-531	29	46	profitable	profitable	ADJ
absel-531	29	47	-	-	PUNCT
absel-531	29	48	product	product	NOUN
absel-531	29	49	death	death	NOUN
absel-531	29	50	spiral	spiral	NOUN
absel-531	29	51	.	.	PUNCT
absel-531	29	52	”	"	PUNCT
absel-531	30	1	it	it	PRON
absel-531	30	2	states	state	VERB
absel-531	30	3	that	that	SCONJ
absel-531	30	4	conventional	conventional	ADJ
absel-531	30	5	companies	company	NOUN
absel-531	30	6	often	often	ADV
absel-531	30	7	seek	seek	VERB
absel-531	30	8	to	to	PART
absel-531	30	9	measure	measure	VERB
absel-531	30	10	profitability	profitability	NOUN
absel-531	30	11	by	by	ADP
absel-531	30	12	product	product	NOUN
absel-531	30	13	,	,	PUNCT
absel-531	30	14	using	use	VERB
absel-531	30	15	this	this	PRON
absel-531	30	16	as	as	ADP
absel-531	30	17	an	an	DET
absel-531	30	18	index	index	NOUN
absel-531	30	19	of	of	ADP
absel-531	30	20	benefit	benefit	NOUN
absel-531	30	21	to	to	ADP
absel-531	30	22	both	both	CCONJ
absel-531	30	23	the	the	DET
absel-531	30	24	company	company	NOUN
absel-531	30	25	and	and	CCONJ
absel-531	30	26	the	the	DET
absel-531	30	27	customer	customer	NOUN
absel-531	30	28	.	.	PUNCT
absel-531	31	1	as	as	SCONJ
absel-531	31	2	companies	company	NOUN
absel-531	31	3	seek	seek	VERB
absel-531	31	4	to	to	PART
absel-531	31	5	be	be	AUX
absel-531	31	6	more	more	ADV
absel-531	31	7	and	and	CCONJ
absel-531	31	8	more	more	ADV
absel-531	31	9	profitable	profitable	ADJ
absel-531	31	10	within	within	ADP
absel-531	31	11	increasingly	increasingly	ADV
absel-531	31	12	-	-	PUNCT
absel-531	31	13	stringent	stringent	ADJ
absel-531	31	14	budgetary	budgetary	ADJ
absel-531	31	15	constraints	constraint	NOUN
absel-531	31	16	,	,	PUNCT
absel-531	31	17	they	they	PRON
absel-531	31	18	become	become	VERB
absel-531	31	19	more	more	ADV
absel-531	31	20	and	and	CCONJ
absel-531	31	21	more	more	ADV
absel-531	31	22	demanding	demanding	ADJ
absel-531	31	23	of	of	ADP
absel-531	31	24	their	their	PRON
absel-531	31	25	product	product	NOUN
absel-531	31	26	managers	manager	NOUN
absel-531	31	27	to	to	PART
absel-531	31	28	deliver	deliver	VERB
absel-531	31	29	profitability	profitability	NOUN
absel-531	31	30	.	.	PUNCT
absel-531	32	1	managers	manager	NOUN
absel-531	32	2	drop	drop	VERB
absel-531	32	3	the	the	DET
absel-531	32	4	less	less	ADV
absel-531	32	5	profitable	profitable	ADJ
absel-531	32	6	products	product	NOUN
absel-531	32	7	,	,	PUNCT
absel-531	32	8	ignoring	ignore	VERB
absel-531	32	9	the	the	DET
absel-531	32	10	fact	fact	NOUN
absel-531	32	11	that	that	SCONJ
absel-531	32	12	customers	customer	NOUN
absel-531	32	13	typically	typically	ADV
absel-531	32	14	want	want	VERB
absel-531	32	15	an	an	DET
absel-531	32	16	assortment	assortment	NOUN
absel-531	32	17	of	of	ADP
absel-531	32	18	products	product	NOUN
absel-531	32	19	,	,	PUNCT
absel-531	32	20	and	and	CCONJ
absel-531	32	21	that	that	SCONJ
absel-531	32	22	the	the	DET
absel-531	32	23	deletion	deletion	NOUN
absel-531	32	24	may	may	AUX
absel-531	32	25	weaken	weaken	VERB
absel-531	32	26	assortments	assortment	NOUN
absel-531	32	27	that	that	SCONJ
absel-531	32	28	customers	customer	NOUN
absel-531	32	29	want	want	VERB
absel-531	32	30	.	.	PUNCT
absel-531	33	1	the	the	DET
absel-531	33	2	resulting	result	VERB
absel-531	33	3	loss	loss	NOUN
absel-531	33	4	of	of	ADP
absel-531	33	5	sales	sale	NOUN
absel-531	33	6	weakens	weaken	VERB
absel-531	33	7	demand	demand	NOUN
absel-531	33	8	for	for	ADP
absel-531	33	9	previously	previously	ADV
absel-531	33	10	profitable	profitable	ADJ
absel-531	33	11	products	product	NOUN
absel-531	33	12	,	,	PUNCT
absel-531	33	13	subsequently	subsequently	ADV
absel-531	33	14	causing	cause	VERB
absel-531	33	15	them	they	PRON
absel-531	33	16	to	to	PART
absel-531	33	17	be	be	AUX
absel-531	33	18	dropped	drop	VERB
absel-531	33	19	.	.	PUNCT
absel-531	34	1	this	this	PRON
absel-531	34	2	weakens	weaken	VERB
absel-531	34	3	the	the	DET
absel-531	34	4	assortments	assortment	NOUN
absel-531	34	5	even	even	ADV
absel-531	34	6	further	far	ADV
absel-531	34	7	,	,	PUNCT
absel-531	34	8	and	and	CCONJ
absel-531	34	9	so	so	ADV
absel-531	34	10	forth	forth	ADV
absel-531	34	11	in	in	ADP
absel-531	34	12	a	a	DET
absel-531	34	13	downward	downward	ADJ
absel-531	34	14	death	death	NOUN
absel-531	34	15	spiral	spiral	NOUN
absel-531	34	16	.	.	PUNCT
absel-531	35	1	by	by	ADP
absel-531	35	2	focusing	focus	VERB
absel-531	35	3	on	on	ADP
absel-531	35	4	customer	customer	NOUN
absel-531	35	5	rather	rather	ADV
absel-531	35	6	than	than	ADP
absel-531	35	7	product	product	NOUN
absel-531	35	8	profitability	profitability	NOUN
absel-531	35	9	,	,	PUNCT
absel-531	35	10	marketers	marketer	NOUN
absel-531	35	11	look	look	VERB
absel-531	35	12	at	at	ADP
absel-531	35	13	the	the	DET
absel-531	35	14	portfolios	portfolio	NOUN
absel-531	35	15	of	of	ADP
absel-531	35	16	products	product	NOUN
absel-531	35	17	their	their	PRON
absel-531	35	18	customers	customer	NOUN
absel-531	35	19	want	want	VERB
absel-531	35	20	rather	rather	ADV
absel-531	35	21	than	than	ADP
absel-531	35	22	disrupting	disrupt	VERB
absel-531	35	23	portfolios	portfolio	NOUN
absel-531	35	24	for	for	ADP
absel-531	35	25	the	the	DET
absel-531	35	26	sake	sake	NOUN
absel-531	35	27	of	of	ADP
absel-531	35	28	individual	individual	ADJ
absel-531	35	29	product	product	NOUN
absel-531	35	30	profitability	profitability	NOUN
absel-531	35	31	.	.	PUNCT
absel-531	36	1	this	this	DET
absel-531	36	2	paper	paper	NOUN
absel-531	36	3	will	will	AUX
absel-531	36	4	build	build	VERB
absel-531	36	5	on	on	ADP
absel-531	36	6	a	a	DET
absel-531	36	7	clv	clv	PROPN
absel-531	36	8	framework	framework	NOUN
absel-531	36	9	developed	develop	VERB
absel-531	36	10	by	by	ADP
absel-531	36	11	cannon	cannon	NOUN
absel-531	36	12	,	,	PUNCT
absel-531	36	13	cannon	cannon	NOUN
absel-531	36	14	,	,	PUNCT
absel-531	36	15	and	and	CCONJ
absel-531	36	16	schwaiger	schwaiger	X
absel-531	36	17	(	(	PUNCT
absel-531	36	18	2005	2005	NUM
absel-531	36	19	)	)	PUNCT
absel-531	36	20	to	to	PART
absel-531	36	21	discuss	discuss	VERB
absel-531	36	22	a	a	DET
absel-531	36	23	method	method	NOUN
absel-531	36	24	of	of	ADP
absel-531	36	25	modeling	model	VERB
absel-531	36	26	strategic	strategic	ADJ
absel-531	36	27	product	product	NOUN
absel-531	36	28	-	-	PUNCT
absel-531	36	29	mix	mix	NOUN
absel-531	36	30	decisions	decision	NOUN
absel-531	36	31	in	in	ADP
absel-531	36	32	a	a	DET
absel-531	36	33	simulating	simulate	VERB
absel-531	36	34	game	game	NOUN
absel-531	36	35	environment	environment	NOUN
absel-531	36	36	.	.	PUNCT
absel-531	37	1	we	we	PRON
absel-531	37	2	will	will	AUX
absel-531	37	3	illustrate	illustrate	VERB
absel-531	37	4	the	the	DET
absel-531	37	5	effects	effect	NOUN
absel-531	37	6	of	of	ADP
absel-531	37	7	the	the	DET
absel-531	37	8	model	model	NOUN
absel-531	37	9	by	by	ADP
absel-531	37	10	discussing	discuss	VERB
absel-531	37	11	how	how	SCONJ
absel-531	37	12	it	it	PRON
absel-531	37	13	exposes	expose	VERB
absel-531	37	14	players	player	NOUN
absel-531	37	15	to	to	ADP
absel-531	37	16	the	the	DET
absel-531	37	17	profitable	profitable	ADJ
absel-531	37	18	-	-	PUNCT
absel-531	37	19	product	product	NOUN
absel-531	37	20	death	death	NOUN
absel-531	37	21	spiral	spiral	NOUN
absel-531	37	22	.	.	PUNCT
absel-531	38	1	the	the	DET
absel-531	38	2	concept	concept	NOUN
absel-531	38	3	of	of	ADP
absel-531	38	4	customer	customer	NOUN
absel-531	38	5	lifetime	lifetime	NOUN
absel-531	38	6	value	value	NOUN
absel-531	38	7	the	the	DET
absel-531	38	8	concept	concept	NOUN
absel-531	38	9	of	of	ADP
absel-531	38	10	clv	clv	PROPN
absel-531	38	11	calls	call	VERB
absel-531	38	12	for	for	SCONJ
absel-531	38	13	a	a	DET
absel-531	38	14	company	company	NOUN
absel-531	38	15	to	to	PART
absel-531	38	16	determine	determine	VERB
absel-531	38	17	the	the	DET
absel-531	38	18	expected	expect	VERB
absel-531	38	19	future	future	ADJ
absel-531	38	20	revenue	revenue	NOUN
absel-531	38	21	and	and	CCONJ
absel-531	38	22	costs	cost	NOUN
absel-531	38	23	for	for	ADP
absel-531	38	24	each	each	PRON
absel-531	38	25	of	of	ADP
absel-531	38	26	its	its	PRON
absel-531	38	27	customers	customer	NOUN
absel-531	38	28	.	.	PUNCT
absel-531	39	1	these	these	DET
absel-531	39	2	values	value	NOUN
absel-531	39	3	are	be	AUX
absel-531	39	4	then	then	ADV
absel-531	39	5	converted	convert	VERB
absel-531	39	6	into	into	ADP
absel-531	39	7	net	net	ADJ
absel-531	39	8	present	present	ADJ
absel-531	39	9	value	value	NOUN
absel-531	39	10	terms	term	NOUN
absel-531	39	11	.	.	PUNCT
absel-531	40	1	the	the	DET
absel-531	40	2	concept	concept	NOUN
absel-531	40	3	can	can	AUX
absel-531	40	4	be	be	AUX
absel-531	40	5	demonstrated	demonstrate	VERB
absel-531	40	6	in	in	ADP
absel-531	40	7	the	the	DET
absel-531	40	8	following	follow	VERB
absel-531	40	9	formula	formula	NOUN
absel-531	40	10	(	(	PUNCT
absel-531	40	11	adapted	adapt	VERB
absel-531	40	12	from	from	ADP
absel-531	40	13	jain	jain	PROPN
absel-531	40	14	and	and	CCONJ
absel-531	40	15	singh	singh	PROPN
absel-531	40	16	2002	2002	NUM
absel-531	40	17	):	):	PUNCT
absel-531	40	18	∑	∑	PUNCT
absel-531	40	19	=	=	PUNCT
absel-531	40	20			NOUN
absel-531	40	21			PUNCT
absel-531	41	1			PROPN
absel-531	42	1			INTJ
absel-531	42	2			NOUN
absel-531	42	3			VERB
absel-531	42	4	+	+	CCONJ
absel-531	42	5	−	−	PROPN
absel-531	42	6	=	=	SYM
absel-531	42	7	n	n	PROPN
absel-531	42	8	0	0	NUM
absel-531	42	9	t	t	NOUN
absel-531	42	10	t	t	X
absel-531	42	11	tt	tt	PROPN
absel-531	42	12	d	d	PROPN
absel-531	42	13	cr	cr	PROPN
absel-531	42	14	clv	clv	PROPN
absel-531	42	15	)	)	PUNCT
absel-531	42	16	1	1	NUM
absel-531	42	17	(	(	PUNCT
absel-531	42	18	(	(	PUNCT
absel-531	42	19	1	1	X
absel-531	42	20	)	)	PUNCT
absel-531	42	21	where	where	SCONJ
absel-531	42	22	t	t	NOUN
absel-531	42	23	=	=	PUNCT
absel-531	42	24	period	period	NOUN
absel-531	42	25	of	of	ADP
absel-531	42	26	cash	cash	NOUN
absel-531	42	27	flow	flow	NOUN
absel-531	42	28	from	from	ADP
absel-531	42	29	a	a	DET
absel-531	42	30	customer	customer	NOUN
absel-531	42	31	transaction	transaction	NOUN
absel-531	42	32	rt	rt	PROPN
absel-531	43	1	=	=	PUNCT
absel-531	43	2	revenue	revenue	NOUN
absel-531	43	3	from	from	ADP
absel-531	43	4	a	a	DET
absel-531	43	5	customer	customer	NOUN
absel-531	43	6	for	for	ADP
absel-531	43	7	period	period	NOUN
absel-531	43	8	t	t	PROPN
absel-531	43	9	ct	ct	NOUN
absel-531	43	10	=	=	NOUN
absel-531	43	11	total	total	ADJ
absel-531	43	12	cost	cost	NOUN
absel-531	43	13	of	of	ADP
absel-531	43	14	generating	generate	VERB
absel-531	43	15	revenue	revenue	NOUN
absel-531	43	16	rt	rt	PROPN
absel-531	43	17	in	in	ADP
absel-531	43	18	period	period	NOUN
absel-531	43	19	t	t	PROPN
absel-531	43	20	n	n	NOUN
absel-531	43	21	=	=	PRON
absel-531	43	22	the	the	DET
absel-531	43	23	total	total	ADJ
absel-531	43	24	number	number	NOUN
absel-531	43	25	of	of	ADP
absel-531	43	26	periods	period	NOUN
absel-531	43	27	for	for	ADP
absel-531	43	28	which	which	PRON
absel-531	43	29	revenue	revenue	NOUN
absel-531	43	30	is	be	AUX
absel-531	43	31	expected	expect	VERB
absel-531	43	32	from	from	ADP
absel-531	43	33	the	the	DET
absel-531	43	34	customer	customer	NOUN
absel-531	44	1	d	d	NOUN
absel-531	44	2	=	=	PUNCT
absel-531	44	3	the	the	DET
absel-531	44	4	discount	discount	NOUN
absel-531	44	5	rate	rate	NOUN
absel-531	44	6	for	for	ADP
absel-531	44	7	future	future	ADJ
absel-531	44	8	profits	profit	NOUN
absel-531	44	9	customer	customer	NOUN
absel-531	44	10	equity	equity	NOUN
absel-531	44	11	is	be	AUX
absel-531	44	12	then	then	ADV
absel-531	44	13	calculated	calculate	VERB
absel-531	44	14	as	as	ADP
absel-531	44	15	the	the	DET
absel-531	44	16	sum	sum	NOUN
absel-531	44	17	of	of	ADP
absel-531	44	18	all	all	DET
absel-531	44	19	clvs	clvs	NOUN
absel-531	44	20	(	(	PUNCT
absel-531	44	21	rust	rust	NOUN
absel-531	44	22	,	,	PUNCT
absel-531	44	23	zeithaml	zeithaml	NOUN
absel-531	44	24	,	,	PUNCT
absel-531	44	25	and	and	CCONJ
absel-531	44	26	lemon	lemon	NOUN
absel-531	44	27	2004a	2004a	NUM
absel-531	44	28	)	)	PUNCT
absel-531	44	29	.	.	PUNCT
absel-531	45	1	more	more	ADV
absel-531	45	2	specifically	specifically	ADV
absel-531	45	3	,	,	PUNCT
absel-531	45	4	customer	customer	NOUN
absel-531	45	5	equity	equity	NOUN
absel-531	45	6	is	be	AUX
absel-531	45	7	the	the	DET
absel-531	45	8	residual	residual	ADJ
absel-531	45	9	value	value	NOUN
absel-531	45	10	of	of	ADP
absel-531	45	11	the	the	DET
absel-531	45	12	customer	customer	NOUN
absel-531	45	13	base	base	NOUN
absel-531	45	14	after	after	ADP
absel-531	45	15	current	current	ADJ
absel-531	45	16	period	period	NOUN
absel-531	45	17	sales	sale	NOUN
absel-531	45	18	and	and	CCONJ
absel-531	45	19	profits	profit	NOUN
absel-531	45	20	have	have	AUX
absel-531	45	21	been	be	AUX
absel-531	45	22	accounted	account	VERB
absel-531	45	23	for	for	ADP
absel-531	45	24	.	.	PUNCT
absel-531	46	1	∑∑	∑∑	NOUN
absel-531	46	2	∏	∏	NUM
absel-531	46	3	=	=	PUNCT
absel-531	46	4	=	=	PUNCT
absel-531	47	1	−	−	PROPN
absel-531	48	1	=	=	SYM
absel-531	49	1	+	+	NUM
absel-531	49	2	−⋅⋅	−⋅⋅	NUM
absel-531	50	1	=	=	PRON
absel-531	51	1	i	i	PRON
absel-531	51	2	j	j	PROPN
absel-531	52	1	n	n	ADP
absel-531	52	2	t	t	PROPN
absel-531	52	3	t	t	PROPN
absel-531	52	4	ii	ii	PROPN
absel-531	53	1	t	t	PROPN
absel-531	54	1	i	i	PRON
absel-531	54	2	jij	jij	PROPN
absel-531	54	3	d	d	PROPN
absel-531	54	4	crql	crql	PROPN
absel-531	54	5	ce	ce	PROPN
absel-531	54	6	1	1	NUM
absel-531	54	7	1	1	NUM
absel-531	54	8	5	5	NUM
absel-531	54	9	.	.	NOUN
absel-531	54	10	1	1	NUM
absel-531	54	11	0	0	NUM
absel-531	54	12	,	,	PUNCT
absel-531	54	13	,	,	PUNCT
absel-531	54	14	)	)	PUNCT
absel-531	54	15	1	1	NUM
absel-531	54	16	(	(	PUNCT
absel-531	54	17	)	)	PUNCT
absel-531	54	18	(	(	PUNCT
absel-531	54	19	(	(	PUNCT
absel-531	54	20	2	2	X
absel-531	54	21	)	)	PUNCT
absel-531	54	22	where	where	SCONJ
absel-531	54	23	ce	ce	PROPN
absel-531	54	24	=	=	PROPN
absel-531	54	25	customer	customer	PROPN
absel-531	54	26	equity	equity	NOUN
absel-531	54	27	t	t	PROPN
absel-531	54	28	=	=	PUNCT
absel-531	54	29	period	period	NOUN
absel-531	54	30	of	of	ADP
absel-531	54	31	cash	cash	NOUN
absel-531	54	32	flow	flow	NOUN
absel-531	54	33	from	from	ADP
absel-531	54	34	a	a	DET
absel-531	54	35	customer	customer	NOUN
absel-531	54	36	transaction	transaction	NOUN
absel-531	54	37	ri	ri	PUNCT
absel-531	55	1	=	=	PUNCT
absel-531	55	2	revenue	revenue	NOUN
absel-531	55	3	from	from	ADP
absel-531	55	4	a	a	DET
absel-531	55	5	single	single	ADJ
absel-531	55	6	customer	customer	NOUN
absel-531	55	7	for	for	ADP
absel-531	55	8	period	period	NOUN
absel-531	55	9	i	i	PRON
absel-531	55	10	(	(	PUNCT
absel-531	55	11	of	of	ADP
absel-531	55	12	t	t	PROPN
absel-531	55	13	)	)	PUNCT
absel-531	55	14	ci	ci	NOUN
absel-531	55	15	=	=	NOUN
absel-531	55	16	cost	cost	NOUN
absel-531	55	17	of	of	ADP
absel-531	55	18	generating	generate	VERB
absel-531	55	19	revenue	revenue	NOUN
absel-531	55	20	ri	ri	NOUN
absel-531	55	21	in	in	ADP
absel-531	55	22	period	period	NOUN
absel-531	55	23	i	i	PRON
absel-531	55	24	(	(	PUNCT
absel-531	55	25	of	of	ADP
absel-531	55	26	t	t	PROPN
absel-531	55	27	)	)	PUNCT
absel-531	55	28	n	n	NOUN
absel-531	56	1	=	=	PRON
absel-531	56	2	the	the	DET
absel-531	56	3	total	total	ADJ
absel-531	56	4	number	number	NOUN
absel-531	56	5	of	of	ADP
absel-531	56	6	periods	period	NOUN
absel-531	56	7	for	for	ADP
absel-531	56	8	which	which	PRON
absel-531	56	9	revenue	revenue	NOUN
absel-531	56	10	is	be	AUX
absel-531	56	11	expected	expect	VERB
absel-531	56	12	from	from	ADP
absel-531	56	13	the	the	DET
absel-531	56	14	customer	customer	NOUN
absel-531	56	15	i	i	PRON
absel-531	57	1	=	=	PUNCT
absel-531	57	2	the	the	DET
absel-531	57	3	total	total	ADJ
absel-531	57	4	number	number	NOUN
absel-531	57	5	of	of	ADP
absel-531	57	6	customer	customer	NOUN
absel-531	57	7	segments	segment	NOUN
absel-531	57	8	j	j	NOUN
absel-531	58	1	=	=	PUNCT
absel-531	58	2	a	a	DET
absel-531	58	3	customer	customer	NOUN
absel-531	58	4	segment	segment	NOUN
absel-531	58	5	from	from	ADP
absel-531	58	6	the	the	DET
absel-531	58	7	set	set	NOUN
absel-531	58	8	of	of	ADP
absel-531	58	9	i	i	PROPN
absel-531	58	10	customer	customer	NOUN
absel-531	58	11	segments	segment	VERB
absel-531	59	1	d	d	NOUN
absel-531	59	2	=	=	PUNCT
absel-531	59	3	the	the	DET
absel-531	59	4	discount	discount	NOUN
absel-531	59	5	rate	rate	NOUN
absel-531	59	6	for	for	ADP
absel-531	59	7	future	future	ADJ
absel-531	59	8	profits	profit	NOUN
absel-531	59	9	lj	lj	PROPN
absel-531	59	10	,	,	PUNCT
absel-531	59	11	i	i	PRON
absel-531	59	12	=	=	PUNCT
absel-531	59	13	the	the	DET
absel-531	59	14	customer	customer	NOUN
absel-531	59	15	retention	retention	NOUN
absel-531	59	16	probability	probability	NOUN
absel-531	59	17	for	for	ADP
absel-531	59	18	segment	segment	NOUN
absel-531	59	19	j	j	PROPN
absel-531	59	20	at	at	ADP
absel-531	59	21	time	time	NOUN
absel-531	59	22	i	i	PRON
absel-531	59	23	(	(	PUNCT
absel-531	59	24	of	of	ADP
absel-531	59	25	t	t	PROPN
absel-531	59	26	)	)	PUNCT
absel-531	59	27	qj,0	qj,0	PROPN
absel-531	60	1	=	=	PUNCT
absel-531	60	2	the	the	DET
absel-531	60	3	number	number	NOUN
absel-531	60	4	of	of	ADP
absel-531	60	5	customers	customer	NOUN
absel-531	60	6	in	in	ADP
absel-531	60	7	segment	segment	NOUN
absel-531	60	8	j	j	PROPN
absel-531	60	9	at	at	ADP
absel-531	60	10	time	time	NOUN
absel-531	60	11	t=0	t=0	X
absel-531	60	12	equation	equation	NOUN
absel-531	60	13	(	(	PUNCT
absel-531	60	14	1	1	X
absel-531	60	15	)	)	PUNCT
absel-531	60	16	is	be	AUX
absel-531	60	17	a	a	DET
absel-531	60	18	simplistic	simplistic	ADJ
absel-531	60	19	representation	representation	NOUN
absel-531	60	20	of	of	ADP
absel-531	60	21	a	a	DET
absel-531	60	22	single	single	ADJ
absel-531	60	23	customer	customer	NOUN
absel-531	60	24	’s	’s	PART
absel-531	60	25	clv	clv	PROPN
absel-531	60	26	.	.	PUNCT
absel-531	61	1	although	although	SCONJ
absel-531	61	2	the	the	DET
absel-531	61	3	equation	equation	NOUN
absel-531	61	4	gets	get	VERB
absel-531	61	5	more	more	ADV
absel-531	61	6	complicated	complicated	ADJ
absel-531	61	7	,	,	PUNCT
absel-531	61	8	it	it	PRON
absel-531	61	9	is	be	AUX
absel-531	61	10	conceptually	conceptually	ADV
absel-531	61	11	the	the	DET
absel-531	61	12	same	same	ADJ
absel-531	61	13	when	when	SCONJ
absel-531	61	14	you	you	PRON
absel-531	61	15	account	account	VERB
absel-531	61	16	for	for	ADP
absel-531	61	17	multiple	multiple	ADJ
absel-531	61	18	market	market	NOUN
absel-531	61	19	segments	segment	NOUN
absel-531	61	20	and	and	CCONJ
absel-531	61	21	relax	relax	VERB
absel-531	61	22	the	the	DET
absel-531	61	23	assumption	assumption	NOUN
absel-531	61	24	that	that	SCONJ
absel-531	61	25	there	there	PRON
absel-531	61	26	is	be	VERB
absel-531	61	27	zero	zero	NUM
absel-531	61	28	probability	probability	NOUN
absel-531	61	29	that	that	SCONJ
absel-531	61	30	customers	customer	NOUN
absel-531	61	31	will	will	AUX
absel-531	61	32	defect	defect	VERB
absel-531	61	33	.	.	PUNCT
absel-531	62	1	equation	equation	NOUN
absel-531	62	2	(	(	PUNCT
absel-531	62	3	2	2	NUM
absel-531	62	4	)	)	PUNCT
absel-531	62	5	(	(	PUNCT
absel-531	62	6	cannon	cannon	NOUN
absel-531	62	7	,	,	PUNCT
absel-531	62	8	cannon	cannon	NOUN
absel-531	62	9	,	,	PUNCT
absel-531	62	10	and	and	CCONJ
absel-531	62	11	schwaiger	schwaig	ADJ
absel-531	62	12	2005	2005	NUM
absel-531	62	13	)	)	PUNCT
absel-531	62	14	introduces	introduce	VERB
absel-531	62	15	these	these	DET
absel-531	62	16	additional	additional	ADJ
absel-531	62	17	variables	variable	NOUN
absel-531	62	18	(	(	PUNCT
absel-531	62	19	j	j	NOUN
absel-531	62	20	to	to	PART
absel-531	62	21	represent	represent	VERB
absel-531	62	22	segments	segment	NOUN
absel-531	62	23	and	and	CCONJ
absel-531	62	24	l	l	NOUN
absel-531	62	25	retention	retention	NOUN
absel-531	62	26	probability	probability	NOUN
absel-531	62	27	)	)	PUNCT
absel-531	62	28	.	.	PUNCT
absel-531	63	1	to	to	PART
absel-531	63	2	illustrate	illustrate	VERB
absel-531	63	3	,	,	PUNCT
absel-531	63	4	suppose	suppose	VERB
absel-531	63	5	there	there	PRON
absel-531	63	6	were	be	VERB
absel-531	63	7	a	a	DET
absel-531	63	8	single	single	ADJ
absel-531	63	9	segment	segment	NOUN
absel-531	63	10	with	with	ADP
absel-531	63	11	(	(	PUNCT
absel-531	63	12	qj,0	qj,0	PROPN
absel-531	63	13	)	)	PUNCT
absel-531	63	14	of	of	ADP
absel-531	63	15	1,000	1,000	NUM
absel-531	63	16	customers	customer	NOUN
absel-531	63	17	,	,	PUNCT
absel-531	63	18	and	and	CCONJ
absel-531	63	19	expected	expect	VERB
absel-531	63	20	life	life	NOUN
absel-531	63	21	of	of	ADP
absel-531	63	22	two	two	NUM
absel-531	63	23	periods	period	NOUN
absel-531	63	24	beyond	beyond	ADP
absel-531	63	25	initial	initial	ADJ
absel-531	63	26	acquisition	acquisition	NOUN
absel-531	63	27	,	,	PUNCT
absel-531	63	28	and	and	CCONJ
absel-531	63	29	a	a	DET
absel-531	63	30	constant	constant	ADJ
absel-531	63	31	retention	retention	NOUN
absel-531	63	32	rate	rate	NOUN
absel-531	63	33	of	of	ADP
absel-531	63	34	.5	.5	NUM
absel-531	63	35	for	for	ADP
absel-531	63	36	each	each	DET
absel-531	63	37	period	period	NOUN
absel-531	63	38	.	.	PUNCT
absel-531	64	1	the	the	DET
absel-531	64	2	clv	clv	PROPN
absel-531	64	3	for	for	ADP
absel-531	64	4	would	would	AUX
absel-531	64	5	be	be	AUX
absel-531	64	6	determined	determine	VERB
absel-531	64	7	by	by	ADP
absel-531	64	8	the	the	DET
absel-531	64	9	individual	individual	PROPN
absel-531	64	10	clv	clv	PROPN
absel-531	64	11	equation	equation	NOUN
absel-531	64	12	(	(	PUNCT
absel-531	64	13	equation	equation	NOUN
absel-531	64	14	1	1	NUM
absel-531	64	15	)	)	PUNCT
absel-531	64	16	,	,	PUNCT
absel-531	64	17	multiplied	multiply	VERB
absel-531	64	18	by	by	ADP
absel-531	64	19	the	the	DET
absel-531	64	20	number	number	NOUN
absel-531	64	21	of	of	ADP
absel-531	64	22	customers	customer	NOUN
absel-531	64	23	remaining	remain	VERB
absel-531	64	24	in	in	ADP
absel-531	64	25	each	each	DET
absel-531	64	26	period	period	NOUN
absel-531	64	27	.	.	PUNCT
absel-531	65	1	in	in	ADP
absel-531	65	2	the	the	DET
absel-531	65	3	first	first	ADJ
absel-531	65	4	period	period	NOUN
absel-531	65	5	,	,	PUNCT
absel-531	65	6	half	half	DET
absel-531	65	7	the	the	DET
absel-531	65	8	initial	initial	ADJ
absel-531	65	9	customers	customer	NOUN
absel-531	65	10	would	would	AUX
absel-531	65	11	remain	remain	VERB
absel-531	65	12	,	,	PUNCT
absel-531	65	13	so	so	CCONJ
absel-531	65	14	the	the	DET
absel-531	65	15	value	value	NOUN
absel-531	65	16	of	of	ADP
absel-531	65	17	discounted	discount	VERB
absel-531	65	18	profits	profit	NOUN
absel-531	65	19	per	per	ADP
absel-531	65	20	customer	customer	NOUN
absel-531	65	21	would	would	AUX
absel-531	65	22	be	be	AUX
absel-531	65	23	multiplied	multiply	VERB
absel-531	65	24	by	by	ADP
absel-531	65	25	(	(	PUNCT
absel-531	65	26	.5	.5	NUM
absel-531	65	27	x	x	SYM
absel-531	65	28	1,000	1,000	NUM
absel-531	65	29	=)	=)	SYM
absel-531	65	30	500	500	NUM
absel-531	65	31	customers	customer	NOUN
absel-531	65	32	.	.	PUNCT
absel-531	66	1	in	in	ADP
absel-531	66	2	the	the	DET
absel-531	66	3	third	third	ADJ
absel-531	66	4	period	period	NOUN
absel-531	66	5	,	,	PUNCT
absel-531	66	6	half	half	NOUN
absel-531	66	7	of	of	ADP
absel-531	66	8	the	the	DET
absel-531	66	9	period	period	NOUN
absel-531	66	10	2	2	NUM
absel-531	66	11	customers	customer	NOUN
absel-531	66	12	would	would	AUX
absel-531	66	13	remain	remain	VERB
absel-531	66	14	,	,	PUNCT
absel-531	66	15	so	so	CCONJ
absel-531	66	16	the	the	DET
absel-531	66	17	value	value	NOUN
absel-531	66	18	of	of	ADP
absel-531	66	19	period	period	NOUN
absel-531	66	20	3	3	NUM
absel-531	66	21	discounted	discount	VERB
absel-531	66	22	profits	profit	NOUN
absel-531	66	23	per	per	ADP
absel-531	66	24	customer	customer	NOUN
absel-531	66	25	would	would	AUX
absel-531	66	26	be	be	AUX
absel-531	66	27	multiplied	multiply	VERB
absel-531	66	28	by	by	ADP
absel-531	66	29	(	(	PUNCT
absel-531	66	30	.52	.52	NUM
absel-531	66	31	x	x	SYM
absel-531	66	32	1,000	1,000	NUM
absel-531	67	1	=)	=)	NUM
absel-531	67	2	250	250	NUM
absel-531	67	3	.	.	PUNCT
absel-531	67	4	270	270	NUM
absel-531	67	5	developments	development	NOUN
absel-531	67	6	in	in	ADP
absel-531	67	7	business	business	NOUN
absel-531	67	8	simulation	simulation	NOUN
absel-531	67	9	and	and	CCONJ
absel-531	67	10	experiential	experiential	ADJ
absel-531	67	11	learning	learning	NOUN
absel-531	67	12	,	,	PUNCT
absel-531	67	13	volume	volume	NOUN
absel-531	67	14	33	33	NUM
absel-531	67	15	,	,	PUNCT
absel-531	67	16	2006	2006	NUM
absel-531	67	17	figure	figure	VERB
absel-531	67	18	1	1	NUM
absel-531	67	19	:	:	PUNCT
absel-531	67	20	product	product	NOUN
absel-531	67	21	pruning	prune	VERB
absel-531	67	22	according	accord	VERB
absel-531	67	23	to	to	ADP
absel-531	67	24	the	the	DET
absel-531	67	25	profitable	profitable	ADJ
absel-531	67	26	-	-	PUNCT
absel-531	67	27	product	product	NOUN
absel-531	67	28	paradigm	paradigm	NOUN
absel-531	67	29	product	product	NOUN
absel-531	67	30	profitability	profitability	NOUN
absel-531	67	31	products	product	NOUN
absel-531	67	32	ranked	rank	VERB
absel-531	67	33	by	by	ADP
absel-531	67	34	profitability	profitability	NOUN
absel-531	67	35	profit	profit	NOUN
absel-531	67	36	threshold	threshold	NOUN
absel-531	67	37	product	product	NOUN
absel-531	67	38	retention	retention	NOUN
absel-531	67	39	product	product	NOUN
absel-531	67	40	deletion	deletion	NOUN
absel-531	67	41	adapted	adapt	VERB
absel-531	67	42	from	from	ADP
absel-531	67	43	roland	roland	PROPN
absel-531	67	44	t.	t.	PROPN
absel-531	67	45	rust	rust	PROPN
absel-531	67	46	,	,	PUNCT
absel-531	67	47	valerie	valerie	PROPN
absel-531	67	48	a	a	DET
absel-531	67	49	zeithaml	zeithaml	PROPN
absel-531	67	50	,	,	PUNCT
absel-531	67	51	katherine	katherine	PROPN
absel-531	67	52	n	n	PROPN
absel-531	67	53	lemon	lemon	NOUN
absel-531	67	54	(	(	PUNCT
absel-531	67	55	2000	2000	NUM
absel-531	67	56	)	)	PUNCT
absel-531	67	57	.	.	PUNCT
absel-531	68	1	driving	drive	VERB
absel-531	68	2	customer	customer	NOUN
absel-531	68	3	equity	equity	NOUN
absel-531	68	4	:	:	PUNCT
absel-531	68	5	how	how	SCONJ
absel-531	68	6	customer	customer	NOUN
absel-531	68	7	lifetime	lifetime	NOUN
absel-531	68	8	value	value	NOUN
absel-531	68	9	is	be	AUX
absel-531	68	10	reshaping	reshape	VERB
absel-531	68	11	corporate	corporate	ADJ
absel-531	68	12	strategy	strategy	NOUN
absel-531	68	13	.	.	PUNCT
absel-531	69	1	new	new	PROPN
absel-531	69	2	york	york	PROPN
absel-531	69	3	:	:	PUNCT
absel-531	69	4	the	the	DET
absel-531	69	5	free	free	ADJ
absel-531	69	6	press	press	NOUN
absel-531	69	7	,	,	PUNCT
absel-531	69	8	p.	p.	NOUN
absel-531	69	9	14	14	NUM
absel-531	69	10	.	.	PUNCT
absel-531	70	1	the	the	DET
absel-531	70	2	ascendancy	ascendancy	NOUN
absel-531	70	3	of	of	ADP
absel-531	70	4	product	product	NOUN
absel-531	70	5	-	-	PUNCT
absel-531	70	6	mix	mix	NOUN
absel-531	70	7	strategy	strategy	NOUN
absel-531	70	8	let	let	VERB
absel-531	70	9	us	we	PRON
absel-531	70	10	assume	assume	VERB
absel-531	70	11	that	that	SCONJ
absel-531	70	12	customer	customer	NOUN
absel-531	70	13	satisfaction	satisfaction	NOUN
absel-531	70	14	is	be	AUX
absel-531	70	15	a	a	DET
absel-531	70	16	function	function	NOUN
absel-531	70	17	of	of	ADP
absel-531	70	18	a	a	DET
absel-531	70	19	portfolio	portfolio	NOUN
absel-531	70	20	of	of	ADP
absel-531	70	21	products	product	NOUN
absel-531	70	22	offered	offer	VERB
absel-531	70	23	at	at	ADP
absel-531	70	24	a	a	DET
absel-531	70	25	point	point	NOUN
absel-531	70	26	in	in	ADP
absel-531	70	27	time	time	NOUN
absel-531	70	28	.	.	PUNCT
absel-531	71	1	if	if	SCONJ
absel-531	71	2	this	this	PRON
absel-531	71	3	is	be	AUX
absel-531	71	4	the	the	DET
absel-531	71	5	case	case	NOUN
absel-531	71	6	,	,	PUNCT
absel-531	71	7	then	then	ADV
absel-531	71	8	customer	customer	NOUN
absel-531	71	9	loyalty	loyalty	NOUN
absel-531	71	10	would	would	AUX
absel-531	71	11	be	be	AUX
absel-531	71	12	a	a	DET
absel-531	71	13	function	function	NOUN
absel-531	71	14	of	of	ADP
absel-531	71	15	the	the	DET
absel-531	71	16	expectation	expectation	NOUN
absel-531	71	17	that	that	SCONJ
absel-531	71	18	a	a	DET
absel-531	71	19	desired	desire	VERB
absel-531	71	20	portfolio	portfolio	NOUN
absel-531	71	21	of	of	ADP
absel-531	71	22	products	product	NOUN
absel-531	71	23	will	will	AUX
absel-531	71	24	be	be	AUX
absel-531	71	25	offered	offer	VERB
absel-531	71	26	in	in	ADP
absel-531	71	27	the	the	DET
absel-531	71	28	future	future	NOUN
absel-531	71	29	.	.	PUNCT
absel-531	72	1	customer	customer	NOUN
absel-531	72	2	loyalty	loyalty	NOUN
absel-531	72	3	would	would	AUX
absel-531	72	4	then	then	ADV
absel-531	72	5	lead	lead	VERB
absel-531	72	6	to	to	ADP
absel-531	72	7	a	a	DET
absel-531	72	8	predisposition	predisposition	NOUN
absel-531	72	9	to	to	PART
absel-531	72	10	make	make	VERB
absel-531	72	11	future	future	ADJ
absel-531	72	12	purchases	purchase	NOUN
absel-531	72	13	which	which	PRON
absel-531	72	14	can	can	AUX
absel-531	72	15	then	then	ADV
absel-531	72	16	be	be	AUX
absel-531	72	17	measured	measure	VERB
absel-531	72	18	in	in	ADP
absel-531	72	19	terms	term	NOUN
absel-531	72	20	of	of	ADP
absel-531	72	21	clv	clv	PROPN
absel-531	72	22	as	as	SCONJ
absel-531	72	23	modeled	model	VERB
absel-531	72	24	in	in	ADP
absel-531	72	25	equation	equation	NOUN
absel-531	72	26	(	(	PUNCT
absel-531	72	27	1	1	NUM
absel-531	72	28	)	)	PUNCT
absel-531	72	29	for	for	ADP
absel-531	72	30	a	a	DET
absel-531	72	31	single	single	ADJ
absel-531	72	32	customer	customer	NOUN
absel-531	72	33	.	.	PUNCT
absel-531	73	1	equation	equation	NOUN
absel-531	73	2	(	(	PUNCT
absel-531	73	3	2	2	X
absel-531	73	4	)	)	PUNCT
absel-531	73	5	introduces	introduce	VERB
absel-531	73	6	multiple	multiple	ADJ
absel-531	73	7	customer	customer	NOUN
absel-531	73	8	segments	segment	NOUN
absel-531	73	9	and	and	CCONJ
absel-531	73	10	relaxes	relax	VERB
absel-531	73	11	the	the	DET
absel-531	73	12	unrealistic	unrealistic	ADJ
absel-531	73	13	assumption	assumption	NOUN
absel-531	73	14	of	of	ADP
absel-531	73	15	perfect	perfect	ADJ
absel-531	73	16	customer	customer	NOUN
absel-531	73	17	retention	retention	NOUN
absel-531	73	18	.	.	PUNCT
absel-531	74	1	however	however	ADV
absel-531	74	2	,	,	PUNCT
absel-531	74	3	we	we	PRON
absel-531	74	4	still	still	ADV
absel-531	74	5	maintain	maintain	VERB
absel-531	74	6	some	some	DET
absel-531	74	7	simplifying	simplifying	NOUN
absel-531	74	8	assumptions	assumption	NOUN
absel-531	74	9	.	.	PUNCT
absel-531	75	1	for	for	ADP
absel-531	75	2	example	example	NOUN
absel-531	75	3	,	,	PUNCT
absel-531	75	4	customer	customer	NOUN
absel-531	75	5	segments	segment	NOUN
absel-531	75	6	would	would	AUX
absel-531	75	7	clearly	clearly	ADV
absel-531	75	8	include	include	VERB
absel-531	75	9	customers	customer	NOUN
absel-531	75	10	whose	whose	DET
absel-531	75	11	life	life	NOUN
absel-531	75	12	expectancy	expectancy	NOUN
absel-531	75	13	will	will	AUX
absel-531	75	14	differ	differ	VERB
absel-531	75	15	one	one	NUM
absel-531	75	16	from	from	ADP
absel-531	75	17	another	another	PRON
absel-531	75	18	.	.	PUNCT
absel-531	76	1	we	we	PRON
absel-531	76	2	assume	assume	VERB
absel-531	76	3	that	that	SCONJ
absel-531	76	4	a	a	DET
absel-531	76	5	segment	segment	NOUN
absel-531	76	6	average	average	ADJ
absel-531	76	7	life	life	NOUN
absel-531	76	8	expectancy	expectancy	NOUN
absel-531	76	9	will	will	AUX
absel-531	76	10	suffice	suffice	VERB
absel-531	76	11	.	.	PUNCT
absel-531	77	1	if	if	SCONJ
absel-531	77	2	necessary	necessary	ADJ
absel-531	77	3	,	,	PUNCT
absel-531	77	4	one	one	PRON
absel-531	77	5	could	could	AUX
absel-531	77	6	add	add	VERB
absel-531	77	7	a	a	DET
absel-531	77	8	defection	defection	NOUN
absel-531	77	9	rate	rate	NOUN
absel-531	77	10	parameter	parameter	NOUN
absel-531	77	11	which	which	PRON
absel-531	77	12	would	would	AUX
absel-531	77	13	account	account	VERB
absel-531	77	14	for	for	ADP
absel-531	77	15	varying	vary	VERB
absel-531	77	16	customer	customer	NOUN
absel-531	77	17	life	life	NOUN
absel-531	77	18	expectancies	expectancy	NOUN
absel-531	77	19	(	(	PUNCT
absel-531	77	20	although	although	SCONJ
absel-531	77	21	we	we	PRON
absel-531	77	22	believe	believe	VERB
absel-531	77	23	that	that	SCONJ
absel-531	77	24	this	this	DET
absel-531	77	25	introduces	introduce	NOUN
absel-531	77	26	unnecessary	unnecessary	ADJ
absel-531	77	27	complexity	complexity	NOUN
absel-531	77	28	given	give	VERB
absel-531	77	29	the	the	DET
absel-531	77	30	objective	objective	NOUN
absel-531	77	31	of	of	ADP
absel-531	77	32	the	the	DET
absel-531	77	33	simulation	simulation	NOUN
absel-531	77	34	)	)	PUNCT
absel-531	77	35	.	.	PUNCT
absel-531	78	1	additionally	additionally	ADV
absel-531	78	2	,	,	PUNCT
absel-531	78	3	we	we	PRON
absel-531	78	4	assume	assume	VERB
absel-531	78	5	that	that	SCONJ
absel-531	78	6	the	the	DET
absel-531	78	7	cost	cost	NOUN
absel-531	78	8	of	of	ADP
absel-531	78	9	customer	customer	NOUN
absel-531	78	10	retention	retention	NOUN
absel-531	78	11	is	be	AUX
absel-531	78	12	zero	zero	NUM
absel-531	78	13	.	.	PUNCT
absel-531	79	1	while	while	SCONJ
absel-531	79	2	this	this	PRON
absel-531	79	3	is	be	AUX
absel-531	79	4	unrealistic	unrealistic	ADJ
absel-531	79	5	,	,	PUNCT
absel-531	79	6	a	a	DET
absel-531	79	7	clv	clv	PROPN
absel-531	79	8	analysis	analysis	NOUN
absel-531	79	9	would	would	AUX
absel-531	79	10	typically	typically	ADV
absel-531	79	11	accompany	accompany	VERB
absel-531	79	12	a	a	DET
absel-531	79	13	relationship	relationship	NOUN
absel-531	79	14	-	-	PUNCT
absel-531	79	15	marketing	marketing	NOUN
absel-531	79	16	strategy	strategy	NOUN
absel-531	79	17	.	.	PUNCT
absel-531	80	1	one	one	NUM
absel-531	80	2	of	of	ADP
absel-531	80	3	the	the	DET
absel-531	80	4	key	key	ADJ
absel-531	80	5	elements	element	NOUN
absel-531	80	6	of	of	ADP
absel-531	80	7	such	such	DET
absel-531	80	8	a	a	DET
absel-531	80	9	marketing	marketing	NOUN
absel-531	80	10	strategy	strategy	NOUN
absel-531	80	11	is	be	AUX
absel-531	80	12	to	to	PART
absel-531	80	13	exploit	exploit	VERB
absel-531	80	14	lower	low	ADJ
absel-531	80	15	transaction	transaction	NOUN
absel-531	80	16	costs	cost	NOUN
absel-531	80	17	by	by	ADP
absel-531	80	18	growing	grow	VERB
absel-531	80	19	sales	sale	NOUN
absel-531	80	20	with	with	ADP
absel-531	80	21	existing	exist	VERB
absel-531	80	22	customers	customer	NOUN
absel-531	80	23	(	(	PUNCT
absel-531	80	24	cannon	cannon	NOUN
absel-531	80	25	and	and	CCONJ
absel-531	80	26	schwaiger	schwaig	ADJ
absel-531	80	27	2005	2005	NUM
absel-531	80	28	)	)	PUNCT
absel-531	80	29	.	.	PUNCT
absel-531	81	1	we	we	PRON
absel-531	81	2	could	could	AUX
absel-531	81	3	add	add	VERB
absel-531	81	4	an	an	DET
absel-531	81	5	additional	additional	ADJ
absel-531	81	6	cost	cost	NOUN
absel-531	81	7	allocation	allocation	NOUN
absel-531	81	8	for	for	ADP
absel-531	81	9	customer	customer	NOUN
absel-531	81	10	retention	retention	NOUN
absel-531	81	11	which	which	PRON
absel-531	81	12	would	would	AUX
absel-531	81	13	then	then	ADV
absel-531	81	14	reduce	reduce	VERB
absel-531	81	15	the	the	DET
absel-531	81	16	attrition	attrition	NOUN
absel-531	81	17	rate	rate	NOUN
absel-531	81	18	parameter	parameter	NOUN
absel-531	81	19	mentioned	mention	VERB
absel-531	81	20	above	above	ADV
absel-531	81	21	,	,	PUNCT
absel-531	81	22	further	far	ADV
absel-531	81	23	complicating	complicate	VERB
absel-531	81	24	the	the	DET
absel-531	81	25	calculations	calculation	NOUN
absel-531	81	26	.	.	PUNCT
absel-531	82	1	however	however	ADV
absel-531	82	2	,	,	PUNCT
absel-531	82	3	so	so	ADV
absel-531	82	4	long	long	ADV
absel-531	82	5	as	as	SCONJ
absel-531	82	6	retention	retention	NOUN
absel-531	82	7	costs	cost	NOUN
absel-531	82	8	do	do	AUX
absel-531	82	9	not	not	PART
absel-531	82	10	exceed	exceed	VERB
absel-531	82	11	the	the	DET
absel-531	82	12	cost	cost	NOUN
absel-531	82	13	of	of	ADP
absel-531	82	14	attracting	attract	VERB
absel-531	82	15	a	a	DET
absel-531	82	16	comparable	comparable	ADJ
absel-531	82	17	new	new	ADJ
absel-531	82	18	customer	customer	NOUN
absel-531	82	19	,	,	PUNCT
absel-531	82	20	our	our	PRON
absel-531	82	21	simplifying	simplifying	NOUN
absel-531	82	22	assumption	assumption	NOUN
absel-531	82	23	does	do	AUX
absel-531	82	24	not	not	PART
absel-531	82	25	detract	detract	VERB
absel-531	82	26	from	from	ADP
absel-531	82	27	our	our	PRON
absel-531	82	28	premise	premise	NOUN
absel-531	82	29	.	.	PUNCT
absel-531	83	1	the	the	DET
absel-531	83	2	profitable	profitable	ADJ
absel-531	83	3	-	-	PUNCT
absel-531	83	4	product	product	NOUN
absel-531	83	5	death	death	NOUN
absel-531	83	6	spiral	spiral	ADJ
absel-531	83	7	one	one	NUM
absel-531	83	8	way	way	NOUN
absel-531	83	9	to	to	PART
absel-531	83	10	illustrate	illustrate	VERB
absel-531	83	11	the	the	DET
absel-531	83	12	increased	increase	VERB
absel-531	83	13	importance	importance	NOUN
absel-531	83	14	of	of	ADP
absel-531	83	15	product	product	NOUN
absel-531	83	16	-	-	PUNCT
absel-531	83	17	mix	mix	NOUN
absel-531	83	18	strategy	strategy	NOUN
absel-531	83	19	is	be	AUX
absel-531	83	20	by	by	ADP
absel-531	83	21	examining	examine	VERB
absel-531	83	22	a	a	DET
absel-531	83	23	phenomenon	phenomenon	NOUN
absel-531	83	24	rust	rust	NOUN
absel-531	83	25	,	,	PUNCT
absel-531	83	26	zeithaml	zeithaml	NOUN
absel-531	83	27	,	,	PUNCT
absel-531	83	28	and	and	CCONJ
absel-531	83	29	lemon	lemon	NOUN
absel-531	83	30	(	(	PUNCT
absel-531	83	31	2000	2000	NUM
absel-531	83	32	)	)	PUNCT
absel-531	83	33	call	call	VERB
absel-531	83	34	the	the	DET
absel-531	83	35	“	"	PUNCT
absel-531	83	36	profitable	profitable	ADJ
absel-531	83	37	-	-	PUNCT
absel-531	83	38	product	product	NOUN
absel-531	83	39	death	death	NOUN
absel-531	83	40	spiral	spiral	NOUN
absel-531	83	41	.	.	PUNCT
absel-531	83	42	”	"	PUNCT
absel-531	84	1	it	it	PRON
absel-531	84	2	is	be	AUX
absel-531	84	3	a	a	DET
absel-531	84	4	process	process	NOUN
absel-531	84	5	where	where	SCONJ
absel-531	84	6	,	,	PUNCT
absel-531	84	7	in	in	ADP
absel-531	84	8	an	an	DET
absel-531	84	9	effort	effort	NOUN
absel-531	84	10	to	to	PART
absel-531	84	11	increase	increase	VERB
absel-531	84	12	a	a	DET
absel-531	84	13	company	company	NOUN
absel-531	84	14	’s	’s	PART
absel-531	84	15	earnings	earning	NOUN
absel-531	84	16	performance	performance	NOUN
absel-531	84	17	,	,	PUNCT
absel-531	84	18	managers	manager	NOUN
absel-531	84	19	prune	prune	VERB
absel-531	84	20	the	the	DET
absel-531	84	21	product	product	NOUN
absel-531	84	22	line	line	NOUN
absel-531	84	23	and	and	CCONJ
absel-531	84	24	precipitate	precipitate	VERB
absel-531	84	25	a	a	DET
absel-531	84	26	chain	chain	NOUN
absel-531	84	27	of	of	ADP
absel-531	84	28	events	event	NOUN
absel-531	84	29	that	that	PRON
absel-531	84	30	not	not	PART
absel-531	84	31	only	only	ADV
absel-531	84	32	decreases	decrease	VERB
absel-531	84	33	profit	profit	NOUN
absel-531	84	34	,	,	PUNCT
absel-531	84	35	but	but	CCONJ
absel-531	84	36	eventually	eventually	ADV
absel-531	84	37	destroys	destroy	VERB
absel-531	84	38	the	the	DET
absel-531	84	39	company	company	NOUN
absel-531	84	40	.	.	PUNCT
absel-531	85	1	when	when	SCONJ
absel-531	85	2	put	put	VERB
absel-531	85	3	under	under	ADP
absel-531	85	4	pressure	pressure	NOUN
absel-531	85	5	to	to	PART
absel-531	85	6	increase	increase	VERB
absel-531	85	7	profits	profit	NOUN
absel-531	85	8	,	,	PUNCT
absel-531	85	9	managers	manager	NOUN
absel-531	85	10	will	will	AUX
absel-531	85	11	often	often	ADV
absel-531	85	12	evaluate	evaluate	VERB
absel-531	85	13	products	product	NOUN
absel-531	85	14	according	accord	VERB
absel-531	85	15	to	to	ADP
absel-531	85	16	their	their	PRON
absel-531	85	17	profitability	profitability	NOUN
absel-531	85	18	.	.	PUNCT
absel-531	86	1	figure	figure	NOUN
absel-531	86	2	1	1	NUM
absel-531	86	3	illustrates	illustrate	VERB
absel-531	86	4	such	such	DET
absel-531	86	5	an	an	DET
absel-531	86	6	analysis	analysis	NOUN
absel-531	86	7	.	.	PUNCT
absel-531	87	1	recognizing	recognize	VERB
absel-531	87	2	that	that	SCONJ
absel-531	87	3	some	some	DET
absel-531	87	4	products	product	NOUN
absel-531	87	5	and	and	CCONJ
absel-531	87	6	services	service	NOUN
absel-531	87	7	are	be	AUX
absel-531	87	8	more	more	ADV
absel-531	87	9	popular	popular	ADJ
absel-531	87	10	than	than	ADP
absel-531	87	11	others	other	NOUN
absel-531	87	12	,	,	PUNCT
absel-531	87	13	managers	manager	NOUN
absel-531	87	14	establish	establish	VERB
absel-531	87	15	a	a	DET
absel-531	87	16	threshold	threshold	NOUN
absel-531	87	17	for	for	ADP
absel-531	87	18	eliminating	eliminate	VERB
absel-531	87	19	less	less	ADV
absel-531	87	20	profitable	profitable	ADJ
absel-531	87	21	investments	investment	NOUN
absel-531	87	22	.	.	PUNCT
absel-531	88	1	those	those	PRON
absel-531	88	2	whose	whose	DET
absel-531	88	3	profitability	profitability	NOUN
absel-531	88	4	exceeds	exceed	VERB
absel-531	88	5	the	the	DET
absel-531	88	6	threshold	threshold	NOUN
absel-531	88	7	are	be	AUX
absel-531	88	8	retained	retain	VERB
absel-531	88	9	,	,	PUNCT
absel-531	88	10	while	while	SCONJ
absel-531	88	11	those	those	PRON
absel-531	88	12	falling	fall	VERB
absel-531	88	13	below	below	ADV
absel-531	88	14	are	be	AUX
absel-531	88	15	deleted	delete	VERB
absel-531	88	16	from	from	ADP
absel-531	88	17	the	the	DET
absel-531	88	18	product	product	NOUN
absel-531	88	19	line	line	NOUN
absel-531	88	20	,	,	PUNCT
absel-531	88	21	thus	thus	ADV
absel-531	88	22	focusing	focus	VERB
absel-531	88	23	and	and	CCONJ
absel-531	88	24	preserving	preserve	VERB
absel-531	88	25	resources	resource	NOUN
absel-531	88	26	for	for	ADP
absel-531	88	27	applications	application	NOUN
absel-531	88	28	that	that	PRON
absel-531	88	29	have	have	VERB
absel-531	88	30	the	the	DET
absel-531	88	31	greatest	great	ADJ
absel-531	88	32	profit	profit	NOUN
absel-531	88	33	impact	impact	NOUN
absel-531	88	34	.	.	PUNCT
absel-531	89	1	on	on	ADP
absel-531	89	2	the	the	DET
absel-531	89	3	surface	surface	NOUN
absel-531	89	4	,	,	PUNCT
absel-531	89	5	this	this	PRON
absel-531	89	6	makes	make	VERB
absel-531	89	7	sense	sense	NOUN
absel-531	89	8	.	.	PUNCT
absel-531	90	1	but	but	CCONJ
absel-531	90	2	it	it	PRON
absel-531	90	3	ignores	ignore	VERB
absel-531	90	4	the	the	DET
absel-531	90	5	fact	fact	NOUN
absel-531	90	6	that	that	SCONJ
absel-531	90	7	products	product	NOUN
absel-531	90	8	are	be	AUX
absel-531	90	9	rarely	rarely	ADV
absel-531	90	10	purchased	purchase	VERB
absel-531	90	11	in	in	ADP
absel-531	90	12	isolation	isolation	NOUN
absel-531	90	13	.	.	PUNCT
absel-531	91	1	in	in	ADP
absel-531	91	2	the	the	DET
absel-531	91	3	case	case	NOUN
absel-531	91	4	of	of	ADP
absel-531	91	5	a	a	DET
absel-531	91	6	retail	retail	ADJ
absel-531	91	7	operation	operation	NOUN
absel-531	91	8	,	,	PUNCT
absel-531	91	9	where	where	SCONJ
absel-531	91	10	people	people	NOUN
absel-531	91	11	enter	enter	VERB
absel-531	91	12	a	a	DET
absel-531	91	13	store	store	NOUN
absel-531	91	14	to	to	PART
absel-531	91	15	purchase	purchase	VERB
absel-531	91	16	a	a	DET
absel-531	91	17	specific	specific	ADJ
absel-531	91	18	product	product	NOUN
absel-531	91	19	assortment	assortment	NOUN
absel-531	91	20	,	,	PUNCT
absel-531	91	21	this	this	PRON
absel-531	91	22	is	be	AUX
absel-531	91	23	obvious	obvious	ADJ
absel-531	91	24	.	.	PUNCT
absel-531	92	1	but	but	CCONJ
absel-531	92	2	even	even	ADV
absel-531	92	3	for	for	ADP
absel-531	92	4	manufacturers	manufacturer	NOUN
absel-531	92	5	,	,	PUNCT
absel-531	92	6	umbrella	umbrella	NOUN
absel-531	92	7	brands	brand	NOUN
absel-531	92	8	typically	typically	ADV
absel-531	92	9	seek	seek	VERB
absel-531	92	10	to	to	PART
absel-531	92	11	exploit	exploit	VERB
absel-531	92	12	brand	brand	NOUN
absel-531	92	13	equity	equity	NOUN
absel-531	92	14	by	by	ADP
absel-531	92	15	incorporating	incorporate	VERB
absel-531	92	16	multiple	multiple	ADJ
absel-531	92	17	products	product	NOUN
absel-531	92	18	within	within	ADP
absel-531	92	19	the	the	DET
absel-531	92	20	same	same	ADJ
absel-531	92	21	brand	brand	NOUN
absel-531	92	22	umbrella	umbrella	NOUN
absel-531	92	23	.	.	PUNCT
absel-531	93	1	and	and	CCONJ
absel-531	93	2	this	this	DET
absel-531	93	3	failing	failing	NOUN
absel-531	93	4	,	,	PUNCT
absel-531	93	5	they	they	PRON
absel-531	93	6	still	still	ADV
absel-531	93	7	offer	offer	VERB
absel-531	93	8	service	service	NOUN
absel-531	93	9	features	feature	NOUN
absel-531	93	10	and	and	CCONJ
absel-531	93	11	add	add	VERB
absel-531	93	12	-	-	PUNCT
absel-531	93	13	on	on	ADP
absel-531	93	14	products	product	NOUN
absel-531	93	15	.	.	PUNCT
absel-531	94	1	what	what	PRON
absel-531	94	2	’s	’	VERB
absel-531	94	3	more	more	ADJ
absel-531	94	4	,	,	PUNCT
absel-531	94	5	the	the	DET
absel-531	94	6	271	271	NUM
absel-531	94	7	developments	development	NOUN
absel-531	94	8	in	in	ADP
absel-531	94	9	business	business	NOUN
absel-531	94	10	simulation	simulation	NOUN
absel-531	94	11	and	and	CCONJ
absel-531	94	12	experiential	experiential	ADJ
absel-531	94	13	learning	learning	NOUN
absel-531	94	14	,	,	PUNCT
absel-531	94	15	volume	volume	NOUN
absel-531	94	16	33	33	NUM
absel-531	94	17	,	,	PUNCT
absel-531	94	18	2006	2006	NUM
absel-531	94	19	specific	specific	ADJ
absel-531	94	20	products	product	NOUN
absel-531	94	21	and	and	CCONJ
absel-531	94	22	features	feature	NOUN
absel-531	94	23	desired	desire	VERB
absel-531	94	24	vary	vary	VERB
absel-531	94	25	from	from	ADP
absel-531	94	26	customer	customer	NOUN
absel-531	94	27	to	to	ADP
absel-531	94	28	customer	customer	NOUN
absel-531	94	29	.	.	PUNCT
absel-531	95	1	rust	rust	NOUN
absel-531	95	2	provides	provide	VERB
absel-531	95	3	a	a	DET
absel-531	95	4	personal	personal	ADJ
absel-531	95	5	example	example	NOUN
absel-531	95	6	of	of	ADP
absel-531	95	7	a	a	DET
absel-531	95	8	text	text	NOUN
absel-531	95	9	book	book	NOUN
absel-531	95	10	he	he	PRON
absel-531	95	11	had	have	AUX
absel-531	95	12	written	write	VERB
absel-531	95	13	that	that	PRON
absel-531	95	14	was	be	AUX
absel-531	95	15	accompanied	accompany	VERB
absel-531	95	16	by	by	ADP
absel-531	95	17	a	a	DET
absel-531	95	18	readings	reading	NOUN
absel-531	95	19	book	book	NOUN
absel-531	95	20	.	.	PUNCT
absel-531	96	1	the	the	DET
absel-531	96	2	text	text	NOUN
absel-531	96	3	book	book	NOUN
absel-531	96	4	sold	sell	VERB
absel-531	96	5	well	well	ADV
absel-531	96	6	,	,	PUNCT
absel-531	96	7	but	but	CCONJ
absel-531	96	8	the	the	DET
absel-531	96	9	readings	reading	NOUN
absel-531	96	10	book	book	NOUN
absel-531	96	11	did	do	AUX
absel-531	96	12	not	not	PART
absel-531	96	13	,	,	PUNCT
absel-531	96	14	so	so	ADV
absel-531	96	15	the	the	DET
absel-531	96	16	publisher	publisher	NOUN
absel-531	96	17	discontinued	discontinue	VERB
absel-531	96	18	the	the	DET
absel-531	96	19	readings	reading	NOUN
absel-531	96	20	book	book	NOUN
absel-531	96	21	.	.	PUNCT
absel-531	97	1	the	the	DET
absel-531	97	2	problem	problem	NOUN
absel-531	97	3	was	be	AUX
absel-531	97	4	that	that	SCONJ
absel-531	97	5	many	many	ADJ
absel-531	97	6	of	of	ADP
absel-531	97	7	the	the	DET
absel-531	97	8	textbook	textbook	NOUN
absel-531	97	9	adopters	adopter	NOUN
absel-531	97	10	dropped	drop	VERB
absel-531	97	11	rust	rust	NOUN
absel-531	97	12	’s	’s	PART
absel-531	97	13	textbook	textbook	NOUN
absel-531	97	14	because	because	SCONJ
absel-531	97	15	the	the	DET
absel-531	97	16	reader	reader	NOUN
absel-531	97	17	was	be	AUX
absel-531	97	18	no	no	ADV
absel-531	97	19	longer	long	ADV
absel-531	97	20	available	available	ADJ
absel-531	97	21	(	(	PUNCT
absel-531	97	22	rust	rust	NOUN
absel-531	97	23	,	,	PUNCT
absel-531	97	24	zeithaml	zeithaml	NOUN
absel-531	97	25	,	,	PUNCT
absel-531	97	26	and	and	CCONJ
absel-531	97	27	lemon	lemon	NOUN
absel-531	97	28	2000	2000	NUM
absel-531	97	29	,	,	PUNCT
absel-531	97	30	p.	p.	NOUN
absel-531	97	31	27	27	NUM
absel-531	97	32	)	)	PUNCT
absel-531	97	33	.	.	PUNCT
absel-531	98	1	extending	extend	VERB
absel-531	98	2	the	the	DET
absel-531	98	3	logic	logic	NOUN
absel-531	98	4	,	,	PUNCT
absel-531	98	5	the	the	DET
absel-531	98	6	publisher	publisher	NOUN
absel-531	98	7	would	would	AUX
absel-531	98	8	feel	feel	VERB
absel-531	98	9	additional	additional	ADJ
absel-531	98	10	pressure	pressure	NOUN
absel-531	98	11	on	on	ADP
absel-531	98	12	its	its	PRON
absel-531	98	13	profits	profit	NOUN
absel-531	98	14	and	and	CCONJ
absel-531	98	15	would	would	AUX
absel-531	98	16	respond	respond	VERB
absel-531	98	17	by	by	ADP
absel-531	98	18	cutting	cut	VERB
absel-531	98	19	other	other	ADJ
absel-531	98	20	less	less	ADV
absel-531	98	21	-	-	PUNCT
absel-531	98	22	popular	popular	ADJ
absel-531	98	23	features	feature	NOUN
absel-531	98	24	of	of	ADP
absel-531	98	25	the	the	DET
absel-531	98	26	textbook	textbook	NOUN
absel-531	98	27	package	package	NOUN
absel-531	98	28	,	,	PUNCT
absel-531	98	29	thus	thus	ADV
absel-531	98	30	alienating	alienate	VERB
absel-531	98	31	additional	additional	ADJ
absel-531	98	32	subgroups	subgroup	NOUN
absel-531	98	33	of	of	ADP
absel-531	98	34	adopters	adopter	NOUN
absel-531	98	35	.	.	PUNCT
absel-531	99	1	in	in	ADP
absel-531	99	2	the	the	DET
absel-531	99	3	end	end	NOUN
absel-531	99	4	,	,	PUNCT
absel-531	99	5	the	the	DET
absel-531	99	6	text	text	NOUN
absel-531	99	7	itself	itself	PRON
absel-531	99	8	would	would	AUX
absel-531	99	9	no	no	ADV
absel-531	99	10	longer	long	ADV
absel-531	99	11	be	be	AUX
absel-531	99	12	selling	sell	VERB
absel-531	99	13	well	well	ADV
absel-531	99	14	,	,	PUNCT
absel-531	99	15	and	and	CCONJ
absel-531	99	16	it	it	PRON
absel-531	99	17	too	too	ADV
absel-531	99	18	would	would	AUX
absel-531	99	19	be	be	AUX
absel-531	99	20	deleted	delete	VERB
absel-531	99	21	from	from	ADP
absel-531	99	22	the	the	DET
absel-531	99	23	publisher	publisher	NOUN
absel-531	99	24	’s	’s	PART
absel-531	99	25	line	line	NOUN
absel-531	99	26	.	.	PUNCT
absel-531	100	1	figures	figure	NOUN
absel-531	100	2	2	2	NUM
absel-531	100	3	,	,	PUNCT
absel-531	100	4	3	3	NUM
absel-531	100	5	,	,	PUNCT
absel-531	100	6	and	and	CCONJ
absel-531	100	7	4	4	NUM
absel-531	100	8	illustrate	illustrate	VERB
absel-531	100	9	the	the	DET
absel-531	100	10	situation	situation	NOUN
absel-531	100	11	.	.	PUNCT
absel-531	101	1	let	let	VERB
absel-531	101	2	’s	’s	NOUN
absel-531	101	3	begin	begin	VERB
absel-531	101	4	by	by	ADP
absel-531	101	5	imagining	imagine	VERB
absel-531	101	6	a	a	DET
absel-531	101	7	textbook	textbook	NOUN
absel-531	101	8	(	(	PUNCT
absel-531	101	9	product	product	NOUN
absel-531	101	10	a	a	NOUN
absel-531	101	11	)	)	PUNCT
absel-531	101	12	,	,	PUNCT
absel-531	101	13	supported	support	VERB
absel-531	101	14	by	by	ADP
absel-531	101	15	twelve	twelve	NUM
absel-531	101	16	additional	additional	ADJ
absel-531	101	17	ancillaries	ancillarie	NOUN
absel-531	101	18	and	and	CCONJ
absel-531	101	19	support	support	NOUN
absel-531	101	20	options	option	NOUN
absel-531	101	21	(	(	PUNCT
absel-531	101	22	products	product	NOUN
absel-531	101	23	b	b	NOUN
absel-531	101	24	through	through	ADP
absel-531	101	25	m	m	NOUN
absel-531	101	26	)	)	PUNCT
absel-531	101	27	.	.	PUNCT
absel-531	102	1	for	for	ADP
absel-531	102	2	the	the	DET
absel-531	102	3	sake	sake	NOUN
absel-531	102	4	of	of	ADP
absel-531	102	5	simplicity	simplicity	NOUN
absel-531	102	6	,	,	PUNCT
absel-531	102	7	assume	assume	VERB
absel-531	102	8	that	that	SCONJ
absel-531	102	9	these	these	PRON
absel-531	102	10	are	be	AUX
absel-531	102	11	used	use	VERB
absel-531	102	12	by	by	ADP
absel-531	102	13	four	four	NUM
absel-531	102	14	different	different	ADJ
absel-531	102	15	segments	segment	NOUN
absel-531	102	16	of	of	ADP
absel-531	102	17	professors	professor	NOUN
absel-531	102	18	,	,	PUNCT
absel-531	102	19	each	each	DET
absel-531	102	20	teaching	teaching	NOUN
absel-531	102	21	courses	course	NOUN
absel-531	102	22	with	with	ADP
absel-531	102	23	a	a	DET
absel-531	102	24	different	different	ADJ
absel-531	102	25	support	support	NOUN
absel-531	102	26	package	package	NOUN
absel-531	102	27	.	.	PUNCT
absel-531	103	1	for	for	ADP
absel-531	103	2	instance	instance	NOUN
absel-531	103	3	,	,	PUNCT
absel-531	103	4	segment	segment	NOUN
absel-531	103	5	1	1	NUM
absel-531	103	6	wants	want	VERB
absel-531	103	7	products	product	NOUN
absel-531	103	8	a	a	DET
absel-531	103	9	,	,	PUNCT
absel-531	103	10	b	b	NOUN
absel-531	103	11	,	,	PUNCT
absel-531	103	12	d	d	NOUN
absel-531	103	13	,	,	PUNCT
absel-531	103	14	e	e	NOUN
absel-531	103	15	,	,	PUNCT
absel-531	103	16	f	f	PROPN
absel-531	103	17	,	,	PUNCT
absel-531	103	18	g	g	PROPN
absel-531	103	19	and	and	CCONJ
absel-531	103	20	j.	j.	PROPN
absel-531	103	21	if	if	SCONJ
absel-531	103	22	each	each	DET
absel-531	103	23	segment	segment	NOUN
absel-531	103	24	consisted	consist	VERB
absel-531	103	25	of	of	ADP
absel-531	103	26	20,000	20,000	NUM
absel-531	103	27	students	student	NOUN
absel-531	103	28	,	,	PUNCT
absel-531	103	29	the	the	DET
absel-531	103	30	customer	customer	NOUN
absel-531	103	31	base	base	NOUN
absel-531	103	32	for	for	ADP
absel-531	103	33	a	a	PRON
absel-531	103	34	would	would	AUX
absel-531	103	35	be	be	AUX
absel-531	103	36	80,000	80,000	NUM
absel-531	103	37	.	.	PUNCT
absel-531	104	1	the	the	DET
absel-531	104	2	base	base	NOUN
absel-531	104	3	for	for	ADP
absel-531	104	4	b	b	NOUN
absel-531	104	5	through	through	ADP
absel-531	104	6	e	e	NOUN
absel-531	104	7	would	would	AUX
absel-531	104	8	be	be	AUX
absel-531	104	9	60,000	60,000	NUM
absel-531	104	10	.	.	PUNCT
absel-531	105	1	the	the	DET
absel-531	105	2	base	base	NOUN
absel-531	105	3	for	for	ADP
absel-531	105	4	f	f	PROPN
absel-531	105	5	through	through	ADP
absel-531	105	6	i	i	PRON
absel-531	105	7	would	would	AUX
absel-531	105	8	be	be	AUX
absel-531	105	9	40,000	40,000	NUM
absel-531	105	10	and	and	CCONJ
absel-531	105	11	for	for	ADP
absel-531	105	12	j	j	PROPN
absel-531	105	13	through	through	ADP
absel-531	105	14	m	m	PROPN
absel-531	105	15	,	,	PUNCT
absel-531	105	16	20,000	20,000	NUM
absel-531	105	17	.	.	PUNCT
absel-531	106	1	figure	figure	NOUN
absel-531	106	2	2	2	NUM
absel-531	106	3	arranges	arrange	NOUN
absel-531	106	4	the	the	DET
absel-531	106	5	products	product	NOUN
absel-531	106	6	by	by	ADP
absel-531	106	7	volume	volume	NOUN
absel-531	106	8	,	,	PUNCT
absel-531	106	9	following	follow	VERB
absel-531	106	10	the	the	DET
absel-531	106	11	logic	logic	NOUN
absel-531	106	12	of	of	ADP
absel-531	106	13	the	the	DET
absel-531	106	14	profitable	profitable	ADJ
absel-531	106	15	-	-	PUNCT
absel-531	106	16	product	product	NOUN
absel-531	106	17	paradigm	paradigm	NOUN
absel-531	106	18	described	describe	VERB
absel-531	106	19	in	in	ADP
absel-531	106	20	figure	figure	NOUN
absel-531	106	21	1	1	NUM
absel-531	106	22	.	.	PUNCT
absel-531	106	23	as	as	SCONJ
absel-531	106	24	competitors	competitor	NOUN
absel-531	106	25	enter	enter	VERB
absel-531	106	26	the	the	DET
absel-531	106	27	market	market	NOUN
absel-531	106	28	,	,	PUNCT
absel-531	106	29	shares	share	NOUN
absel-531	106	30	within	within	ADP
absel-531	106	31	each	each	PRON
absel-531	106	32	of	of	ADP
absel-531	106	33	the	the	DET
absel-531	106	34	product	product	NOUN
absel-531	106	35	categories	category	NOUN
absel-531	106	36	begin	begin	VERB
absel-531	106	37	to	to	PART
absel-531	106	38	fall	fall	VERB
absel-531	106	39	,	,	PUNCT
absel-531	106	40	and	and	CCONJ
absel-531	106	41	the	the	DET
absel-531	106	42	publisher	publisher	NOUN
absel-531	106	43	takes	take	VERB
absel-531	106	44	a	a	DET
absel-531	106	45	relatively	relatively	ADV
absel-531	106	46	conservative	conservative	ADJ
absel-531	106	47	approach	approach	NOUN
absel-531	106	48	,	,	PUNCT
absel-531	106	49	deleting	delete	VERB
absel-531	106	50	only	only	ADV
absel-531	106	51	the	the	DET
absel-531	106	52	four	four	NUM
absel-531	106	53	products	product	NOUN
absel-531	106	54	with	with	ADP
absel-531	106	55	the	the	DET
absel-531	106	56	very	very	ADV
absel-531	106	57	weakest	weak	ADJ
absel-531	106	58	sales	sale	NOUN
absel-531	106	59	–	–	PUNCT
absel-531	106	60	products	product	NOUN
absel-531	106	61	–	–	PUNCT
absel-531	106	62	j	j	NOUN
absel-531	106	63	,	,	PUNCT
absel-531	106	64	k	k	PROPN
absel-531	106	65	,	,	PUNCT
absel-531	106	66	l	l	NOUN
absel-531	106	67	and	and	CCONJ
absel-531	106	68	m.	m.	NOUN
absel-531	106	69	this	this	PRON
absel-531	106	70	is	be	AUX
absel-531	106	71	the	the	DET
absel-531	106	72	classic	classic	ADJ
absel-531	106	73	productcentered	productcentere	VERB
absel-531	106	74	response	response	NOUN
absel-531	106	75	rust	rust	NOUN
absel-531	106	76	describes	describe	VERB
absel-531	106	77	.	.	PUNCT
absel-531	107	1	figure	figure	NOUN
absel-531	107	2	3	3	NUM
absel-531	107	3	rearranges	rearrange	VERB
absel-531	107	4	the	the	DET
absel-531	107	5	analysis	analysis	NOUN
absel-531	107	6	by	by	ADP
absel-531	107	7	segment	segment	NOUN
absel-531	107	8	,	,	PUNCT
absel-531	107	9	showing	show	VERB
absel-531	107	10	who	who	PRON
absel-531	107	11	is	be	AUX
absel-531	107	12	using	use	VERB
absel-531	107	13	each	each	PRON
absel-531	107	14	of	of	ADP
absel-531	107	15	the	the	DET
absel-531	107	16	ancillaries	ancillarie	NOUN
absel-531	107	17	to	to	PART
absel-531	107	18	textbook	textbook	NOUN
absel-531	107	19	a.	a.	NOUN
absel-531	107	20	note	note	NOUN
absel-531	107	21	that	that	SCONJ
absel-531	107	22	it	it	PRON
absel-531	107	23	does	do	AUX
absel-531	107	24	not	not	PART
absel-531	107	25	change	change	VERB
absel-531	107	26	any	any	PRON
absel-531	107	27	of	of	ADP
absel-531	107	28	the	the	DET
absel-531	107	29	numbers	number	NOUN
absel-531	107	30	.	.	PUNCT
absel-531	108	1	demand	demand	NOUN
absel-531	108	2	potential	potential	NOUN
absel-531	108	3	still	still	ADV
absel-531	108	4	ranges	range	VERB
absel-531	108	5	from	from	ADP
absel-531	108	6	a	a	DET
absel-531	108	7	high	high	NOUN
absel-531	108	8	of	of	ADP
absel-531	108	9	80,000	80,000	NUM
absel-531	108	10	students	student	NOUN
absel-531	108	11	for	for	ADP
absel-531	108	12	the	the	DET
absel-531	108	13	core	core	NOUN
absel-531	108	14	product	product	NOUN
absel-531	108	15	to	to	ADP
absel-531	108	16	20,000	20,000	NUM
absel-531	108	17	students	student	NOUN
absel-531	108	18	for	for	ADP
absel-531	108	19	the	the	DET
absel-531	108	20	least	least	ADV
absel-531	108	21	-	-	PUNCT
absel-531	108	22	used	use	VERB
absel-531	108	23	ancillaries	ancillarie	NOUN
absel-531	108	24	.	.	PUNCT
absel-531	109	1	however	however	ADV
absel-531	109	2	,	,	PUNCT
absel-531	109	3	it	it	PRON
absel-531	109	4	shows	show	VERB
absel-531	109	5	us	we	PRON
absel-531	109	6	how	how	SCONJ
absel-531	109	7	demand	demand	NOUN
absel-531	109	8	is	be	AUX
absel-531	109	9	distributed	distribute	VERB
absel-531	109	10	.	.	PUNCT
absel-531	110	1	this	this	PRON
absel-531	110	2	is	be	AUX
absel-531	110	3	critical	critical	ADJ
absel-531	110	4	,	,	PUNCT
absel-531	110	5	because	because	SCONJ
absel-531	110	6	the	the	DET
absel-531	110	7	figure	figure	NOUN
absel-531	110	8	3	3	NUM
absel-531	110	9	indicates	indicate	VERB
absel-531	110	10	that	that	SCONJ
absel-531	110	11	that	that	SCONJ
absel-531	110	12	every	every	DET
absel-531	110	13	one	one	NUM
absel-531	110	14	of	of	ADP
absel-531	110	15	the	the	DET
absel-531	110	16	deleted	delete	VERB
absel-531	110	17	products	product	NOUN
absel-531	110	18	is	be	AUX
absel-531	110	19	part	part	NOUN
absel-531	110	20	of	of	ADP
absel-531	110	21	the	the	DET
absel-531	110	22	support	support	NOUN
absel-531	110	23	package	package	NOUN
absel-531	110	24	used	use	VERB
absel-531	110	25	by	by	ADP
absel-531	110	26	one	one	NUM
absel-531	110	27	of	of	ADP
absel-531	110	28	the	the	DET
absel-531	110	29	segments	segment	NOUN
absel-531	110	30	.	.	PUNCT
absel-531	111	1	this	this	PRON
absel-531	111	2	suggests	suggest	VERB
absel-531	111	3	that	that	SCONJ
absel-531	111	4	,	,	PUNCT
absel-531	111	5	instead	instead	ADV
absel-531	111	6	of	of	ADP
absel-531	111	7	eliminating	eliminate	VERB
absel-531	111	8	four	four	NUM
absel-531	111	9	low	low	ADJ
absel-531	111	10	-	-	PUNCT
absel-531	111	11	potential	potential	ADJ
absel-531	111	12	products	product	NOUN
absel-531	111	13	,	,	PUNCT
absel-531	111	14	the	the	DET
absel-531	111	15	deletion	deletion	NOUN
absel-531	111	16	threatens	threaten	VERB
absel-531	111	17	all	all	PRON
absel-531	111	18	of	of	ADP
absel-531	111	19	the	the	DET
absel-531	111	20	sales	sale	NOUN
absel-531	111	21	for	for	ADP
absel-531	111	22	every	every	DET
absel-531	111	23	one	one	NUM
absel-531	111	24	of	of	ADP
absel-531	111	25	the	the	DET
absel-531	111	26	products	product	NOUN
absel-531	111	27	!	!	PUNCT
absel-531	112	1	one	one	NUM
absel-531	112	2	common	common	ADJ
absel-531	112	3	strategy	strategy	NOUN
absel-531	112	4	for	for	ADP
absel-531	112	5	addressing	address	VERB
absel-531	112	6	the	the	DET
absel-531	112	7	situation	situation	NOUN
absel-531	112	8	portrayed	portray	VERB
absel-531	112	9	in	in	ADP
absel-531	112	10	figure	figure	NOUN
absel-531	112	11	3	3	NUM
absel-531	112	12	is	be	AUX
absel-531	112	13	to	to	PART
absel-531	112	14	“	"	PUNCT
absel-531	112	15	bundle	bundle	VERB
absel-531	112	16	”	"	PUNCT
absel-531	112	17	the	the	DET
absel-531	112	18	products	product	NOUN
absel-531	112	19	.	.	PUNCT
absel-531	113	1	this	this	PRON
absel-531	113	2	increases	increase	VERB
absel-531	113	3	volume	volume	NOUN
absel-531	113	4	for	for	ADP
absel-531	113	5	weak	weak	ADJ
absel-531	113	6	products	product	NOUN
absel-531	113	7	by	by	ADP
absel-531	113	8	forcing	force	VERB
absel-531	113	9	all	all	DET
absel-531	113	10	segments	segment	NOUN
absel-531	113	11	to	to	PART
absel-531	113	12	purchase	purchase	VERB
absel-531	113	13	them	they	PRON
absel-531	113	14	,	,	PUNCT
absel-531	113	15	whether	whether	SCONJ
absel-531	113	16	or	or	CCONJ
absel-531	113	17	not	not	PART
absel-531	113	18	the	the	DET
absel-531	113	19	products	product	NOUN
absel-531	113	20	are	be	AUX
absel-531	113	21	needed	need	VERB
absel-531	113	22	.	.	PUNCT
absel-531	114	1	this	this	PRON
absel-531	114	2	works	work	VERB
absel-531	114	3	in	in	ADP
absel-531	114	4	many	many	ADJ
absel-531	114	5	cases	case	NOUN
absel-531	114	6	because	because	SCONJ
absel-531	114	7	the	the	DET
absel-531	114	8	added	add	VERB
absel-531	114	9	volume	volume	NOUN
absel-531	114	10	of	of	ADP
absel-531	114	11	lesspopular	lesspopular	NOUN
absel-531	114	12	products	product	NOUN
absel-531	114	13	enables	enable	VERB
absel-531	114	14	the	the	DET
absel-531	114	15	company	company	NOUN
absel-531	114	16	to	to	PART
absel-531	114	17	offer	offer	VERB
absel-531	114	18	a	a	DET
absel-531	114	19	low	low	ADJ
absel-531	114	20	enough	enough	ADJ
absel-531	114	21	price	price	NOUN
absel-531	114	22	that	that	PRON
absel-531	114	23	segments	segment	NOUN
absel-531	114	24	do	do	AUX
absel-531	114	25	not	not	PART
absel-531	114	26	begrudge	begrudge	VERB
absel-531	114	27	the	the	DET
absel-531	114	28	extra	extra	ADJ
absel-531	114	29	products	product	NOUN
absel-531	114	30	they	they	PRON
absel-531	114	31	have	have	VERB
absel-531	114	32	to	to	PART
absel-531	114	33	buy	buy	VERB
absel-531	114	34	.	.	PUNCT
absel-531	115	1	nevertheless	nevertheless	ADV
absel-531	115	2	,	,	PUNCT
absel-531	115	3	in	in	ADP
absel-531	115	4	a	a	DET
absel-531	115	5	highly	highly	ADV
absel-531	115	6	competitive	competitive	ADJ
absel-531	115	7	market	market	NOUN
absel-531	115	8	,	,	PUNCT
absel-531	115	9	such	such	ADJ
absel-531	115	10	tactics	tactic	NOUN
absel-531	115	11	are	be	AUX
absel-531	115	12	likely	likely	ADJ
absel-531	115	13	to	to	PART
absel-531	115	14	fail	fail	VERB
absel-531	115	15	.	.	PUNCT
absel-531	116	1	the	the	DET
absel-531	116	2	company	company	NOUN
absel-531	116	3	that	that	PRON
absel-531	116	4	uses	use	VERB
absel-531	116	5	them	they	PRON
absel-531	116	6	will	will	AUX
absel-531	116	7	be	be	AUX
absel-531	116	8	overcome	overcome	VERB
absel-531	116	9	by	by	ADP
absel-531	116	10	competitors	competitor	NOUN
absel-531	116	11	who	who	PRON
absel-531	116	12	specialize	specialize	VERB
absel-531	116	13	in	in	ADP
absel-531	116	14	the	the	DET
absel-531	116	15	various	various	ADJ
absel-531	116	16	segments	segment	NOUN
absel-531	116	17	,	,	PUNCT
absel-531	116	18	giving	give	VERB
absel-531	116	19	them	they	PRON
absel-531	116	20	lower	low	ADJ
absel-531	116	21	prices	price	NOUN
absel-531	116	22	,	,	PUNCT
absel-531	116	23	including	include	VERB
absel-531	116	24	only	only	ADV
absel-531	116	25	the	the	DET
absel-531	116	26	products	product	NOUN
absel-531	116	27	they	they	PRON
absel-531	116	28	want	want	VERB
absel-531	116	29	.	.	PUNCT
absel-531	117	1	by	by	ADP
absel-531	117	2	contrast	contrast	NOUN
absel-531	117	3	,	,	PUNCT
absel-531	117	4	figure	figure	VERB
absel-531	117	5	4	4	NUM
absel-531	117	6	portrays	portray	VERB
absel-531	117	7	an	an	DET
absel-531	117	8	entirely	entirely	ADV
absel-531	117	9	different	different	ADJ
absel-531	117	10	segmentation	segmentation	NOUN
absel-531	117	11	structure	structure	NOUN
absel-531	117	12	.	.	PUNCT
absel-531	118	1	it	it	PRON
absel-531	118	2	indicates	indicate	VERB
absel-531	118	3	that	that	SCONJ
absel-531	118	4	all	all	PRON
absel-531	118	5	of	of	ADP
absel-531	118	6	the	the	DET
absel-531	118	7	deleted	delete	VERB
absel-531	118	8	products	product	NOUN
absel-531	118	9	are	be	AUX
absel-531	118	10	being	be	AUX
absel-531	118	11	used	use	VERB
absel-531	118	12	by	by	ADP
absel-531	118	13	a	a	DET
absel-531	118	14	single	single	ADJ
absel-531	118	15	,	,	PUNCT
absel-531	118	16	obviously	obviously	ADV
absel-531	118	17	less	less	ADV
absel-531	118	18	profitable	profitable	ADJ
absel-531	118	19	segment	segment	NOUN
absel-531	118	20	.	.	PUNCT
absel-531	119	1	eliminating	eliminate	VERB
absel-531	119	2	the	the	DET
absel-531	119	3	low	low	ADJ
absel-531	119	4	-	-	PUNCT
absel-531	119	5	profit	profit	NOUN
absel-531	119	6	products	product	NOUN
absel-531	119	7	would	would	AUX
absel-531	119	8	eliminate	eliminate	VERB
absel-531	119	9	only	only	ADV
absel-531	119	10	one	one	NUM
absel-531	119	11	segment	segment	NOUN
absel-531	119	12	,	,	PUNCT
absel-531	119	13	at	at	ADP
absel-531	119	14	a	a	DET
absel-531	119	15	cost	cost	NOUN
absel-531	119	16	of	of	ADP
absel-531	119	17	20,000	20,000	NUM
absel-531	119	18	units	unit	NOUN
absel-531	119	19	of	of	ADP
absel-531	119	20	product	product	NOUN
absel-531	119	21	a	a	PRON
absel-531	119	22	in	in	ADP
absel-531	119	23	addition	addition	NOUN
absel-531	119	24	to	to	ADP
absel-531	119	25	20,000	20,000	NUM
absel-531	119	26	units	unit	NOUN
absel-531	119	27	of	of	ADP
absel-531	119	28	each	each	DET
absel-531	119	29	weak	weak	ADJ
absel-531	119	30	product	product	NOUN
absel-531	119	31	.	.	PUNCT
absel-531	120	1	figure	figure	NOUN
absel-531	120	2	2	2	NUM
absel-531	120	3	:	:	PUNCT
absel-531	120	4	demand	demand	VERB
absel-531	120	5	potential	potential	NOUN
absel-531	120	6	for	for	ADP
absel-531	120	7	seventeen	seventeen	NUM
absel-531	120	8	related	relate	VERB
absel-531	120	9	text	text	NOUN
absel-531	120	10	-	-	PUNCT
absel-531	120	11	book	book	NOUN
absel-531	120	12	products	product	NOUN
absel-531	120	13	demand	demand	NOUN
absel-531	120	14	potential	potential	NOUN
absel-531	120	15	(	(	PUNCT
absel-531	120	16	number	number	NOUN
absel-531	120	17	of	of	ADP
absel-531	120	18	students	student	NOUN
absel-531	120	19	)	)	PUNCT
absel-531	120	20	products	product	NOUN
absel-531	120	21	ranked	rank	VERB
absel-531	120	22	by	by	ADP
absel-531	120	23	demand	demand	NOUN
absel-531	120	24	potential	potential	ADJ
absel-531	120	25	product	product	NOUN
absel-531	120	26	retention	retention	NOUN
absel-531	120	27	product	product	NOUN
absel-531	120	28	deletion	deletion	NOUN
absel-531	120	29	profit	profit	NOUN
absel-531	120	30	threshold	threshold	NOUN
absel-531	120	31	a	a	DET
absel-531	120	32	b	b	NOUN
absel-531	120	33	c	c	NOUN
absel-531	120	34	d	d	X
absel-531	120	35	e	e	X
absel-531	120	36	f	f	PROPN
absel-531	121	1	g	g	PROPN
absel-531	122	1	h	h	NOUN
absel-531	123	1	i	i	PRON
absel-531	123	2	j	j	PROPN
absel-531	124	1	k	k	PROPN
absel-531	124	2	l	l	PROPN
absel-531	124	3	m	m	VERB
absel-531	124	4	20,000	20,000	NUM
absel-531	124	5	40,000	40,000	NUM
absel-531	124	6	60,000	60,000	NUM
absel-531	124	7	80,000	80,000	NUM
absel-531	124	8	272	272	NUM
absel-531	124	9	developments	development	NOUN
absel-531	124	10	in	in	ADP
absel-531	124	11	business	business	NOUN
absel-531	124	12	simulation	simulation	NOUN
absel-531	124	13	and	and	CCONJ
absel-531	124	14	experiential	experiential	ADJ
absel-531	124	15	learning	learning	NOUN
absel-531	124	16	,	,	PUNCT
absel-531	124	17	volume	volume	NOUN
absel-531	124	18	33	33	NUM
absel-531	124	19	,	,	PUNCT
absel-531	124	20	2006	2006	NUM
absel-531	124	21	figure	figure	VERB
absel-531	124	22	3	3	NUM
absel-531	124	23	:	:	PUNCT
absel-531	124	24	demand	demand	VERB
absel-531	124	25	potential	potential	NOUN
absel-531	124	26	for	for	ADP
absel-531	124	27	seventeen	seventeen	NUM
absel-531	124	28	related	relate	VERB
absel-531	124	29	text	text	NOUN
absel-531	124	30	-	-	PUNCT
absel-531	124	31	book	book	NOUN
absel-531	124	32	products	product	NOUN
absel-531	124	33	,	,	PUNCT
absel-531	124	34	arranged	arrange	VERB
absel-531	124	35	by	by	ADP
absel-531	124	36	segment	segment	NOUN
absel-531	124	37	products	product	NOUN
absel-531	124	38	ranked	rank	VERB
absel-531	124	39	by	by	ADP
absel-531	124	40	demand	demand	NOUN
absel-531	124	41	potential	potential	ADJ
absel-531	124	42	product	product	NOUN
absel-531	124	43	retention	retention	NOUN
absel-531	124	44	product	product	NOUN
absel-531	124	45	deletion	deletion	NOUN
absel-531	124	46	demand	demand	NOUN
absel-531	124	47	potential	potential	NOUN
absel-531	124	48	(	(	PUNCT
absel-531	124	49	number	number	NOUN
absel-531	124	50	of	of	ADP
absel-531	124	51	students	student	NOUN
absel-531	124	52	)	)	PUNCT
absel-531	124	53	arranged	arrange	VERB
absel-531	124	54	by	by	ADP
absel-531	124	55	segment	segment	NOUN
absel-531	124	56	20,000	20,000	NUM
absel-531	124	57	20,000	20,000	NUM
absel-531	124	58	20,000	20,000	NUM
absel-531	124	59	20,000	20,000	NUM
absel-531	124	60	segment	segment	NOUN
absel-531	124	61	1	1	NUM
absel-531	124	62	segment	segment	NOUN
absel-531	124	63	2	2	NUM
absel-531	124	64	segment	segment	NOUN
absel-531	124	65	3	3	NUM
absel-531	124	66	segment	segment	NOUN
absel-531	124	67	4	4	NUM
absel-531	124	68	a	a	DET
absel-531	124	69	b	b	NOUN
absel-531	124	70	c	c	NOUN
absel-531	124	71	d	d	PROPN
absel-531	124	72	e	e	X
absel-531	124	73	f	f	PROPN
absel-531	125	1	g	g	PROPN
absel-531	126	1	h	h	NOUN
absel-531	127	1	i	i	PRON
absel-531	127	2	j	j	PROPN
absel-531	128	1	k	k	PROPN
absel-531	128	2	l	l	PROPN
absel-531	128	3	m	m	PROPN
absel-531	128	4	(	(	PUNCT
absel-531	128	5	80,000	80,000	NUM
absel-531	128	6	)	)	PUNCT
absel-531	128	7	(	(	PUNCT
absel-531	128	8	60,000	60,000	NUM
absel-531	128	9	)	)	PUNCT
absel-531	128	10	(	(	PUNCT
absel-531	128	11	60,000	60,000	NUM
absel-531	128	12	)	)	PUNCT
absel-531	128	13	(	(	PUNCT
absel-531	128	14	60,000	60,000	NUM
absel-531	128	15	)	)	PUNCT
absel-531	128	16	(	(	PUNCT
absel-531	128	17	60,000	60,000	NUM
absel-531	128	18	)	)	PUNCT
absel-531	128	19	(	(	PUNCT
absel-531	128	20	40,000	40,000	NUM
absel-531	128	21	)	)	PUNCT
absel-531	128	22	(	(	PUNCT
absel-531	128	23	40,000	40,000	NUM
absel-531	128	24	)	)	PUNCT
absel-531	128	25	(	(	PUNCT
absel-531	128	26	40,000	40,000	NUM
absel-531	128	27	)	)	PUNCT
absel-531	128	28	(	(	PUNCT
absel-531	128	29	40,000	40,000	NUM
absel-531	128	30	)	)	PUNCT
absel-531	128	31	(	(	PUNCT
absel-531	128	32	20,000	20,000	NUM
absel-531	128	33	)	)	PUNCT
absel-531	128	34	(	(	PUNCT
absel-531	128	35	20,000	20,000	NUM
absel-531	128	36	)	)	PUNCT
absel-531	128	37	(	(	PUNCT
absel-531	128	38	20,000	20,000	NUM
absel-531	128	39	)	)	PUNCT
absel-531	128	40	(	(	PUNCT
absel-531	128	41	20,000	20,000	NUM
absel-531	128	42	)	)	PUNCT
absel-531	128	43	figure	figure	NOUN
absel-531	128	44	4	4	NUM
absel-531	128	45	:	:	PUNCT
absel-531	128	46	demand	demand	VERB
absel-531	128	47	potential	potential	NOUN
absel-531	128	48	for	for	ADP
absel-531	128	49	seventeen	seventeen	NUM
absel-531	128	50	related	relate	VERB
absel-531	128	51	text	text	NOUN
absel-531	128	52	-	-	PUNCT
absel-531	128	53	book	book	NOUN
absel-531	128	54	products	product	NOUN
absel-531	128	55	for	for	ADP
absel-531	128	56	a	a	DET
absel-531	128	57	different	different	ADJ
absel-531	128	58	set	set	NOUN
absel-531	128	59	of	of	ADP
absel-531	128	60	segments	segment	NOUN
absel-531	128	61	segment	segment	VERB
absel-531	128	62	5	5	NUM
absel-531	128	63	segment	segment	NOUN
absel-531	128	64	6	6	NUM
absel-531	128	65	segment	segment	NOUN
absel-531	128	66	7	7	NUM
absel-531	128	67	segment	segment	NOUN
absel-531	128	68	8	8	NUM
absel-531	128	69	demand	demand	NOUN
absel-531	128	70	potential	potential	NOUN
absel-531	128	71	in	in	ADP
absel-531	128	72	focused	focused	ADJ
absel-531	128	73	segments	segment	NOUN
absel-531	128	74	20,000	20,000	NUM
absel-531	128	75	20,000	20,000	NUM
absel-531	128	76	20,000	20,000	NUM
absel-531	128	77	20,000	20,000	NUM
absel-531	128	78	segment	segment	NOUN
absel-531	128	79	5	5	NUM
absel-531	128	80	segment	segment	NOUN
absel-531	128	81	6	6	NUM
absel-531	128	82	segment	segment	NOUN
absel-531	128	83	7	7	NUM
absel-531	128	84	segment	segment	NOUN
absel-531	128	85	8	8	NUM
absel-531	128	86	demand	demand	NOUN
absel-531	128	87	potential	potential	NOUN
absel-531	128	88	in	in	ADP
absel-531	128	89	focused	focused	ADJ
absel-531	128	90	segments	segment	NOUN
absel-531	128	91	20,000	20,000	NUM
absel-531	128	92	20,000	20,000	NUM
absel-531	128	93	20,000	20,000	NUM
absel-531	128	94	20,000	20,000	NUM
absel-531	128	95	products	product	NOUN
absel-531	128	96	ranked	rank	VERB
absel-531	128	97	by	by	ADP
absel-531	128	98	demand	demand	NOUN
absel-531	128	99	potential	potential	ADJ
absel-531	128	100	product	product	NOUN
absel-531	128	101	deletion	deletion	NOUN
absel-531	128	102	product	product	NOUN
absel-531	128	103	i	i	PRON
absel-531	128	104	product	product	VERB
absel-531	128	105	j	j	PROPN
absel-531	128	106	product	product	NOUN
absel-531	128	107	k	k	PROPN
absel-531	128	108	product	product	NOUN
absel-531	128	109	l	l	NOUN
absel-531	128	110	product	product	NOUN
absel-531	128	111	m	m	PROPN
absel-531	128	112	(	(	PUNCT
absel-531	128	113	80,000	80,000	NUM
absel-531	128	114	students	student	NOUN
absel-531	128	115	)	)	PUNCT
absel-531	128	116	(	(	PUNCT
absel-531	128	117	60,000	60,000	NUM
absel-531	128	118	students	student	NOUN
absel-531	128	119	)	)	PUNCT
absel-531	128	120	(	(	PUNCT
absel-531	128	121	60,000	60,000	NUM
absel-531	128	122	students	student	NOUN
absel-531	128	123	)	)	PUNCT
absel-531	128	124	(	(	PUNCT
absel-531	128	125	60,000	60,000	NUM
absel-531	128	126	students	student	NOUN
absel-531	128	127	)	)	PUNCT
absel-531	128	128	(	(	PUNCT
absel-531	128	129	60,000	60,000	NUM
absel-531	128	130	students	student	NOUN
absel-531	128	131	)	)	PUNCT
absel-531	128	132	(	(	PUNCT
absel-531	128	133	40,000	40,000	NUM
absel-531	128	134	students	student	NOUN
absel-531	128	135	)	)	PUNCT
absel-531	128	136	(	(	PUNCT
absel-531	128	137	40,000	40,000	NUM
absel-531	128	138	students	student	NOUN
absel-531	128	139	)	)	PUNCT
absel-531	128	140	(	(	PUNCT
absel-531	128	141	40,000	40,000	NUM
absel-531	128	142	students	student	NOUN
absel-531	128	143	)	)	PUNCT
absel-531	128	144	ents	ent	NOUN
absel-531	128	145	)	)	PUNCT
absel-531	128	146	ents	ent	NOUN
absel-531	128	147	)	)	PUNCT
absel-531	128	148	ents	ent	NOUN
absel-531	128	149	)	)	PUNCT
absel-531	128	150	ents	ent	NOUN
absel-531	128	151	)	)	PUNCT
absel-531	128	152	ents	ent	NOUN
absel-531	128	153	)	)	PUNCT
absel-531	128	154	(	(	PUNCT
absel-531	128	155	40,000	40,000	NUM
absel-531	128	156	stud	stud	NOUN
absel-531	128	157	(	(	PUNCT
absel-531	128	158	20,000	20,000	NUM
absel-531	128	159	stud	stud	NOUN
absel-531	128	160	(	(	PUNCT
absel-531	128	161	20,000	20,000	NUM
absel-531	128	162	stud	stud	NOUN
absel-531	128	163	(	(	PUNCT
absel-531	128	164	20,000	20,000	NUM
absel-531	128	165	stud	stud	NOUN
absel-531	128	166	(	(	PUNCT
absel-531	128	167	20,000	20,000	NUM
absel-531	128	168	stud	stud	NOUN
absel-531	128	169	product	product	NOUN
absel-531	128	170	a	a	DET
absel-531	128	171	product	product	NOUN
absel-531	128	172	b	b	NOUN
absel-531	128	173	product	product	NOUN
absel-531	128	174	c	c	NOUN
absel-531	128	175	product	product	NOUN
absel-531	128	176	d	d	NOUN
absel-531	128	177	product	product	NOUN
absel-531	128	178	e	e	NOUN
absel-531	128	179	product	product	NOUN
absel-531	128	180	f	f	PROPN
absel-531	128	181	product	product	NOUN
absel-531	128	182	g	g	NOUN
absel-531	128	183	product	product	NOUN
absel-531	128	184	h	h	NOUN
absel-531	128	185	product	product	NOUN
absel-531	128	186	retention	retention	VERB
absel-531	128	187	the	the	DET
absel-531	128	188	argument	argument	NOUN
absel-531	128	189	,	,	PUNCT
absel-531	128	190	of	of	ADP
absel-531	128	191	course	course	NOUN
absel-531	128	192	,	,	PUNCT
absel-531	128	193	is	be	AUX
absel-531	128	194	that	that	SCONJ
absel-531	128	195	only	only	ADV
absel-531	128	196	by	by	ADP
absel-531	128	197	shifting	shift	VERB
absel-531	128	198	from	from	ADP
absel-531	128	199	a	a	PRON
absel-531	128	200	product	product	NOUN
absel-531	128	201	-	-	PUNCT
absel-531	128	202	centered	center	VERB
absel-531	128	203	to	to	ADP
absel-531	128	204	customer	customer	NOUN
absel-531	128	205	-	-	PUNCT
absel-531	128	206	centered	center	VERB
absel-531	128	207	marketing	marketing	NOUN
absel-531	128	208	approach	approach	NOUN
absel-531	128	209	(	(	PUNCT
absel-531	128	210	bell	bell	NOUN
absel-531	128	211	,	,	PUNCT
absel-531	128	212	deighton	deighton	NOUN
absel-531	128	213	,	,	PUNCT
absel-531	128	214	reinartz	reinartz	NOUN
absel-531	128	215	,	,	PUNCT
absel-531	128	216	rust	rust	NOUN
absel-531	128	217	,	,	PUNCT
absel-531	128	218	and	and	CCONJ
absel-531	128	219	swartz	swartz	PROPN
absel-531	128	220	2002	2002	NUM
absel-531	128	221	;	;	PUNCT
absel-531	128	222	rust	rust	NOUN
absel-531	128	223	,	,	PUNCT
absel-531	128	224	zeithaml	zeithaml	NOUN
absel-531	128	225	,	,	PUNCT
absel-531	128	226	and	and	CCONJ
absel-531	128	227	lemon	lemon	NOUN
absel-531	128	228	2004b	2004b	NUM
absel-531	128	229	)	)	PUNCT
absel-531	128	230	will	will	AUX
absel-531	128	231	the	the	DET
absel-531	128	232	implications	implication	NOUN
absel-531	128	233	of	of	ADP
absel-531	128	234	this	this	DET
absel-531	128	235	kind	kind	NOUN
absel-531	128	236	of	of	ADP
absel-531	128	237	strategic	strategic	ADJ
absel-531	128	238	product	product	NOUN
absel-531	128	239	-	-	PUNCT
absel-531	128	240	mix	mix	NOUN
absel-531	128	241	decision	decision	NOUN
absel-531	128	242	become	become	VERB
absel-531	128	243	clear	clear	ADJ
absel-531	128	244	.	.	PUNCT
absel-531	129	1	the	the	DET
absel-531	129	2	customer	customer	NOUN
absel-531	129	3	-	-	PUNCT
absel-531	129	4	centered	center	VERB
absel-531	129	5	approach	approach	NOUN
absel-531	129	6	shifts	shift	NOUN
absel-531	129	7	the	the	DET
absel-531	129	8	focus	focus	NOUN
absel-531	129	9	from	from	ADP
absel-531	129	10	profitability	profitability	NOUN
absel-531	129	11	by	by	ADP
absel-531	129	12	brand	brand	NOUN
absel-531	129	13	to	to	ADP
absel-531	129	14	profitability	profitability	NOUN
absel-531	129	15	by	by	ADP
absel-531	129	16	customer	customer	NOUN
absel-531	129	17	.	.	PUNCT
absel-531	130	1	to	to	PART
absel-531	130	2	do	do	VERB
absel-531	130	3	this	this	PRON
absel-531	130	4	,	,	PUNCT
absel-531	130	5	the	the	DET
absel-531	130	6	strategy	strategy	NOUN
absel-531	130	7	recognizes	recognize	VERB
absel-531	130	8	that	that	SCONJ
absel-531	130	9	customer	customer	NOUN
absel-531	130	10	profitability	profitability	NOUN
absel-531	130	11	is	be	AUX
absel-531	130	12	driven	drive	VERB
absel-531	130	13	not	not	PART
absel-531	130	14	by	by	ADP
absel-531	130	15	products	product	NOUN
absel-531	130	16	,	,	PUNCT
absel-531	130	17	but	but	CCONJ
absel-531	130	18	by	by	ADP
absel-531	130	19	bundles	bundle	NOUN
absel-531	130	20	of	of	ADP
absel-531	130	21	benefits	benefit	NOUN
absel-531	130	22	derived	derive	VERB
absel-531	130	23	by	by	ADP
absel-531	130	24	an	an	DET
absel-531	130	25	entire	entire	ADJ
absel-531	130	26	portfolio	portfolio	NOUN
absel-531	130	27	of	of	ADP
absel-531	130	28	products	product	NOUN
absel-531	130	29	and	and	CCONJ
absel-531	130	30	services	service	NOUN
absel-531	130	31	.	.	PUNCT
absel-531	131	1	modeling	model	VERB
absel-531	131	2	the	the	DET
absel-531	131	3	outcomes	outcome	NOUN
absel-531	131	4	of	of	ADP
absel-531	131	5	product	product	NOUN
absel-531	131	6	-	-	PUNCT
absel-531	131	7	mix	mix	NOUN
absel-531	131	8	strategy	strategy	NOUN
absel-531	131	9	in	in	ADP
absel-531	131	10	order	order	NOUN
absel-531	131	11	to	to	PART
absel-531	131	12	model	model	VERB
absel-531	131	13	product	product	NOUN
absel-531	131	14	-	-	PUNCT
absel-531	131	15	mix	mix	NOUN
absel-531	131	16	strategy	strategy	NOUN
absel-531	131	17	,	,	PUNCT
absel-531	131	18	we	we	PRON
absel-531	131	19	will	will	AUX
absel-531	131	20	seek	seek	VERB
absel-531	131	21	to	to	PART
absel-531	131	22	introduce	introduce	VERB
absel-531	131	23	simple	simple	ADJ
absel-531	131	24	modifications	modification	NOUN
absel-531	131	25	to	to	ADP
absel-531	131	26	a	a	DET
absel-531	131	27	standard	standard	ADJ
absel-531	131	28	simulation	simulation	NOUN
absel-531	131	29	platform	platform	NOUN
absel-531	131	30	,	,	PUNCT
absel-531	131	31	referred	refer	VERB
absel-531	131	32	to	to	ADP
absel-531	131	33	as	as	ADP
absel-531	131	34	the	the	DET
absel-531	131	35	“	"	PUNCT
absel-531	131	36	gold	gold	NOUN
absel-531	131	37	standard	standard	NOUN
absel-531	131	38	”	"	PUNCT
absel-531	131	39	(	(	PUNCT
absel-531	131	40	cannon	cannon	NOUN
absel-531	131	41	and	and	CCONJ
absel-531	131	42	schwaiger	schwaig	ADJ
absel-531	131	43	2005	2005	NUM
absel-531	131	44	)	)	PUNCT
absel-531	131	45	.	.	PUNCT
absel-531	132	1	gold	gold	NOUN
absel-531	132	2	(	(	PUNCT
absel-531	132	3	2005	2005	NUM
absel-531	132	4	)	)	PUNCT
absel-531	132	5	proposed	propose	VERB
absel-531	132	6	a	a	DET
absel-531	132	7	system	system	NOUN
absel-531	132	8	-	-	PUNCT
absel-531	132	9	dynamicbased	dynamicbase	VERB
absel-531	132	10	model	model	NOUN
absel-531	132	11	that	that	PRON
absel-531	132	12	draws	draw	VERB
absel-531	132	13	on	on	ADP
absel-531	132	14	well	well	ADV
absel-531	132	15	-	-	PUNCT
absel-531	132	16	accepted	accept	VERB
absel-531	132	17	economic	economic	ADJ
absel-531	132	18	theory	theory	NOUN
absel-531	132	19	in	in	ADP
absel-531	132	20	an	an	DET
absel-531	132	21	effort	effort	NOUN
absel-531	132	22	to	to	PART
absel-531	132	23	avoid	avoid	VERB
absel-531	132	24	incompatibilities	incompatibility	NOUN
absel-531	132	25	created	create	VERB
absel-531	132	26	by	by	ADP
absel-531	132	27	individual	individual	ADJ
absel-531	132	28	biases	bias	NOUN
absel-531	132	29	and	and	CCONJ
absel-531	132	30	disciplinary	disciplinary	ADJ
absel-531	132	31	conventions	convention	NOUN
absel-531	132	32	.	.	PUNCT
absel-531	133	1	by	by	ADP
absel-531	133	2	applying	apply	VERB
absel-531	133	3	the	the	DET
absel-531	133	4	gold	gold	ADJ
absel-531	133	5	standard	standard	NOUN
absel-531	133	6	to	to	ADP
absel-531	133	7	our	our	PRON
absel-531	133	8	design	design	NOUN
absel-531	133	9	efforts	effort	NOUN
absel-531	133	10	,	,	PUNCT
absel-531	133	11	we	we	PRON
absel-531	133	12	hope	hope	VERB
absel-531	133	13	to	to	PART
absel-531	133	14	minimize	minimize	VERB
absel-531	133	15	the	the	DET
absel-531	133	16	273	273	NUM
absel-531	133	17	developments	development	NOUN
absel-531	133	18	in	in	ADP
absel-531	133	19	business	business	NOUN
absel-531	133	20	simulation	simulation	NOUN
absel-531	133	21	and	and	CCONJ
absel-531	133	22	experiential	experiential	ADJ
absel-531	133	23	learning	learning	NOUN
absel-531	133	24	,	,	PUNCT
absel-531	133	25	volume	volume	NOUN
absel-531	133	26	33	33	NUM
absel-531	133	27	,	,	PUNCT
absel-531	133	28	2006	2006	NUM
absel-531	133	29	number	number	NOUN
absel-531	133	30	of	of	ADP
absel-531	133	31	design	design	NOUN
absel-531	133	32	modifications	modification	NOUN
absel-531	133	33	a	a	DET
absel-531	133	34	simulation	simulation	NOUN
absel-531	133	35	developer	developer	NOUN
absel-531	133	36	would	would	AUX
absel-531	133	37	need	need	VERB
absel-531	133	38	to	to	PART
absel-531	133	39	make	make	VERB
absel-531	133	40	when	when	SCONJ
absel-531	133	41	incorporating	incorporate	VERB
absel-531	133	42	the	the	DET
absel-531	133	43	profitableproduct	profitableproduct	NOUN
absel-531	133	44	death	death	NOUN
absel-531	133	45	spiral	spiral	ADJ
absel-531	133	46	phenomenon	phenomenon	NOUN
absel-531	133	47	into	into	ADP
absel-531	133	48	the	the	DET
absel-531	133	49	clv	clv	PROPN
absel-531	133	50	framework	framework	NOUN
absel-531	133	51	within	within	ADP
absel-531	133	52	their	their	PRON
absel-531	133	53	game	game	NOUN
absel-531	133	54	.	.	PUNCT
absel-531	134	1	the	the	DET
absel-531	134	2	simplest	simple	ADJ
absel-531	134	3	way	way	NOUN
absel-531	134	4	to	to	PART
absel-531	134	5	introduce	introduce	VERB
absel-531	134	6	product	product	NOUN
absel-531	134	7	mix	mix	NOUN
absel-531	134	8	into	into	ADP
absel-531	134	9	the	the	DET
absel-531	134	10	clv	clv	PROPN
absel-531	134	11	model	model	NOUN
absel-531	134	12	is	be	AUX
absel-531	134	13	to	to	PART
absel-531	134	14	leverage	leverage	VERB
absel-531	134	15	the	the	DET
absel-531	134	16	retention	retention	NOUN
absel-531	134	17	probability	probability	NOUN
absel-531	134	18	variable	variable	NOUN
absel-531	134	19	(	(	PUNCT
absel-531	134	20	l	l	NOUN
absel-531	134	21	)	)	PUNCT
absel-531	134	22	in	in	ADP
absel-531	134	23	the	the	DET
absel-531	134	24	existing	exist	VERB
absel-531	134	25	customer	customer	NOUN
absel-531	134	26	equity	equity	NOUN
absel-531	134	27	equation	equation	NOUN
absel-531	134	28	(	(	PUNCT
absel-531	134	29	2	2	NUM
absel-531	134	30	)	)	PUNCT
absel-531	134	31	.	.	PUNCT
absel-531	135	1	cannon	cannon	NOUN
absel-531	135	2	,	,	PUNCT
absel-531	135	3	cannon	cannon	NOUN
absel-531	135	4	,	,	PUNCT
absel-531	135	5	and	and	CCONJ
absel-531	135	6	schwaiger	schwaig	ADJ
absel-531	135	7	2005	2005	NUM
absel-531	135	8	suggest	suggest	VERB
absel-531	135	9	that	that	SCONJ
absel-531	135	10	(	(	PUNCT
absel-531	135	11	l	l	NOUN
absel-531	135	12	)	)	PUNCT
absel-531	135	13	should	should	AUX
absel-531	135	14	be	be	AUX
absel-531	135	15	a	a	DET
absel-531	135	16	function	function	NOUN
absel-531	135	17	of	of	ADP
absel-531	135	18	past	past	ADJ
absel-531	135	19	customer	customer	NOUN
absel-531	135	20	loyalty	loyalty	NOUN
absel-531	135	21	(	(	PUNCT
absel-531	135	22	as	as	SCONJ
absel-531	135	23	measured	measure	VERB
absel-531	135	24	by	by	ADP
absel-531	135	25	the	the	DET
absel-531	135	26	prior	prior	ADJ
absel-531	135	27	period	period	NOUN
absel-531	135	28	’s	’s	PART
absel-531	135	29	retention	retention	NOUN
absel-531	135	30	probability	probability	NOUN
absel-531	135	31	variable	variable	NOUN
absel-531	135	32	)	)	PUNCT
absel-531	135	33	,	,	PUNCT
absel-531	135	34	relative	relative	ADJ
absel-531	135	35	price	price	NOUN
absel-531	135	36	advantage	advantage	NOUN
absel-531	135	37	,	,	PUNCT
absel-531	135	38	relative	relative	ADJ
absel-531	135	39	product	product	NOUN
absel-531	135	40	mix	mix	NOUN
absel-531	135	41	fit	fit	ADJ
absel-531	135	42	,	,	PUNCT
absel-531	135	43	and	and	CCONJ
absel-531	135	44	relative	relative	ADJ
absel-531	135	45	budget	budget	NOUN
absel-531	135	46	performance	performance	NOUN
absel-531	135	47	,	,	PUNCT
absel-531	135	48	as	as	SCONJ
absel-531	135	49	shown	show	VERB
absel-531	135	50	in	in	ADP
absel-531	135	51	equation	equation	NOUN
absel-531	135	52	(	(	PUNCT
absel-531	135	53	3	3	NUM
absel-531	135	54	)	)	PUNCT
absel-531	135	55	.	.	PUNCT
absel-531	136	1	(	(	PUNCT
absel-531	136	2	)	)	PUNCT
absel-531	136	3	(	(	PUNCT
absel-531	136	4	)	)	PUNCT
absel-531	136	5	(	(	PUNCT
absel-531	136	6	)	)	PUNCT
absel-531	136	7	(	(	PUNCT
absel-531	136	8	)	)	PUNCT
absel-531	136	9	1,minmax	1,minmax	NUM
absel-531	136	10	1~~~	1~~~	NUM
absel-531	136	11	~~~	~~~	PUNCT
absel-531	136	12	−⋅−+	−⋅−+	PRON
absel-531	137	1			PROPN
absel-531	137	2			PROPN
absel-531	137	3			PROPN
absel-531	137	4			PROPN
absel-531	137	5			PROPN
absel-531	137	6			NOUN
absel-531	137	7			NOUN
absel-531	137	8			PUNCT
absel-531	138	1			PROPN
absel-531	139	1			INTJ
absel-531	139	2			NOUN
absel-531	139	3			NOUN
absel-531	139	4			VERB
absel-531	139	5	⋅⋅+	⋅⋅+	NOUN
absel-531	139	6	⋅⋅	⋅⋅	PROPN
absel-531	139	7	⋅−	⋅−	PROPN
absel-531	139	8	tjb	tjb	PROPN
absel-531	139	9	jjj	jjj	PROPN
absel-531	139	10	b	b	PROPN
absel-531	139	11	jjj	jjj	PROPN
absel-531	139	12	la	la	PROPN
absel-531	139	13	mdpc	mdpc	PROPN
absel-531	139	14	mdp	mdp	PROPN
absel-531	139	15	l	l	PROPN
absel-531	139	16	jm	jm	PROPN
absel-531	139	17	min	min	PROPN
absel-531	139	18	,	,	PUNCT
absel-531	139	19			ADJ
absel-531	139	20			ADJ
absel-531	139	21			ADJ
absel-531	139	22			NUM
absel-531	139	23			VERB
absel-531	140	1	+	+	NOUN
absel-531	141	1	=	=	ADJ
absel-531	141	2	tj	tj	X
absel-531	141	3	llal	llal	PROPN
absel-531	141	4	(	(	PUNCT
absel-531	141	5	3	3	X
absel-531	141	6	)	)	PUNCT
absel-531	141	7			NOUN
absel-531	141	8			NOUN
absel-531	141	9			PUNCT
absel-531	142	1			PROPN
absel-531	142	2			PROPN
absel-531	142	3			NOUN
absel-531	142	4			NOUN
absel-531	142	5			NOUN
absel-531	142	6	=	=	SYM
absel-531	142	7	j	j	PROPN
absel-531	142	8	j	j	PROPN
absel-531	142	9	j	j	PROPN
absel-531	142	10	p	p	X
absel-531	142	11	p	p	X
absel-531	142	12	p~	p~	PROPN
absel-531	142	13	(	(	PUNCT
absel-531	142	14	4	4	X
absel-531	142	15	)	)	PUNCT
absel-531	142	16			NOUN
absel-531	142	17			PUNCT
absel-531	143	1			PROPN
absel-531	144	1			INTJ
absel-531	144	2			NOUN
absel-531	144	3			VERB
absel-531	144	4	=	=	PUNCT
absel-531	145	1	j	j	PROPN
absel-531	145	2	j	j	PROPN
absel-531	145	3	j	j	PROPN
absel-531	146	1	d	d	PROPN
absel-531	146	2	d	d	PROPN
absel-531	147	1	d~	d~	PROPN
absel-531	147	2	(	(	PUNCT
absel-531	147	3	5	5	NUM
absel-531	147	4	)	)	PUNCT
absel-531	147	5			NOUN
absel-531	147	6	jm	jm	NOUN
absel-531	147	7			NOUN
absel-531	147	8			PROPN
absel-531	148	1			PROPN
absel-531	148	2			NOUN
absel-531	148	3			NOUN
absel-531	148	4			NOUN
absel-531	148	5	=	=	SYM
absel-531	148	6	j	j	PROPN
absel-531	148	7	j	j	PROPN
absel-531	148	8	m	m	VERB
absel-531	148	9	m~	m~	PROPN
absel-531	148	10	jp	jp	NOUN
absel-531	148	11	(	(	PUNCT
absel-531	148	12	6	6	NUM
absel-531	148	13	)	)	PUNCT
absel-531	148	14	where	where	SCONJ
absel-531	148	15	lj	lj	PROPN
absel-531	148	16	,	,	PUNCT
absel-531	148	17	t	t	PROPN
absel-531	148	18	=	=	PUNCT
absel-531	148	19	the	the	DET
absel-531	148	20	customer	customer	NOUN
absel-531	148	21	retention	retention	NOUN
absel-531	148	22	probability	probability	NOUN
absel-531	148	23	for	for	ADP
absel-531	148	24	segment	segment	NOUN
absel-531	148	25	j	j	PROPN
absel-531	148	26	at	at	ADP
absel-531	148	27	time	time	NOUN
absel-531	148	28	t	t	NOUN
absel-531	148	29	lmin	lmin	NOUN
absel-531	148	30	=	=	PUNCT
absel-531	148	31	the	the	DET
absel-531	148	32	minimum	minimum	ADJ
absel-531	148	33	loyalty	loyalty	NOUN
absel-531	148	34	the	the	DET
absel-531	148	35	company	company	NOUN
absel-531	148	36	can	can	AUX
absel-531	148	37	be	be	AUX
absel-531	148	38	expected	expect	VERB
absel-531	148	39	to	to	PART
absel-531	148	40	achieve	achieve	VERB
absel-531	148	41	lmax	lmax	NOUN
absel-531	148	42	=	=	PUNCT
absel-531	148	43	the	the	DET
absel-531	148	44	maximum	maximum	ADJ
absel-531	148	45	loyalty	loyalty	NOUN
absel-531	148	46	the	the	DET
absel-531	148	47	company	company	NOUN
absel-531	148	48	can	can	AUX
absel-531	148	49	be	be	AUX
absel-531	148	50	expected	expect	VERB
absel-531	148	51	to	to	PART
absel-531	148	52	achieve	achieve	VERB
absel-531	148	53	~	~	PUNCT
absel-531	148	54	=	=	SYM
absel-531	148	55	an	an	DET
absel-531	148	56	index	index	NOUN
absel-531	148	57	of	of	ADP
absel-531	148	58	relative	relative	ADJ
absel-531	148	59	price	price	NOUN
absel-531	148	60	advantage	advantage	NOUN
absel-531	148	61	in	in	ADP
absel-531	148	62	segment	segment	NOUN
absel-531	148	63	j	j	PROPN
absel-531	148	64	=	=	PUNCT
absel-531	148	65	a	a	DET
absel-531	148	66	reference	reference	NOUN
absel-531	148	67	price	price	NOUN
absel-531	148	68	,	,	PUNCT
absel-531	148	69	against	against	ADP
absel-531	148	70	which	which	PRON
absel-531	148	71	the	the	DET
absel-531	148	72	relative	relative	ADJ
absel-531	148	73	performance	performance	NOUN
absel-531	148	74	of	of	ADP
absel-531	148	75	the	the	DET
absel-531	148	76	company	company	NOUN
absel-531	148	77	would	would	AUX
absel-531	148	78	be	be	AUX
absel-531	148	79	compared	compare	VERB
absel-531	148	80	in	in	ADP
absel-531	148	81	segment	segment	NOUN
absel-531	148	82	j	j	PROPN
absel-531	148	83	(	(	PUNCT
absel-531	148	84	generally	generally	ADV
absel-531	148	85	that	that	PRON
absel-531	148	86	of	of	ADP
absel-531	148	87	the	the	DET
absel-531	148	88	next	next	ADJ
absel-531	148	89	closest	close	ADJ
absel-531	148	90	competitor	competitor	NOUN
absel-531	148	91	)	)	PUNCT
absel-531	148	92	=	=	NOUN
absel-531	149	1	the	the	DET
absel-531	149	2	company	company	NOUN
absel-531	149	3	’s	’s	PART
absel-531	149	4	effective	effective	ADJ
absel-531	149	5	price	price	NOUN
absel-531	149	6	in	in	ADP
absel-531	149	7	segment	segment	NOUN
absel-531	149	8	j	j	PROPN
absel-531	149	9	~	~	PUNCT
absel-531	149	10	=	=	PUNCT
absel-531	149	11	an	an	DET
absel-531	149	12	index	index	NOUN
absel-531	149	13	of	of	ADP
absel-531	149	14	relative	relative	ADJ
absel-531	149	15	product	product	NOUN
absel-531	149	16	-	-	PUNCT
absel-531	149	17	market	market	NOUN
absel-531	149	18	fit	fit	NOUN
absel-531	149	19	in	in	ADP
absel-531	149	20	segment	segment	NOUN
absel-531	149	21	j	j	PROPN
absel-531	150	1	=	=	PUNCT
absel-531	151	1	a	a	DET
absel-531	151	2	reference	reference	NOUN
absel-531	151	3	product	product	NOUN
absel-531	151	4	-	-	PUNCT
absel-531	151	5	market	market	NOUN
absel-531	151	6	fit	fit	NOUN
absel-531	151	7	,	,	PUNCT
absel-531	151	8	against	against	ADP
absel-531	151	9	which	which	PRON
absel-531	151	10	the	the	DET
absel-531	151	11	relative	relative	ADJ
absel-531	151	12	performance	performance	NOUN
absel-531	151	13	of	of	ADP
absel-531	151	14	the	the	DET
absel-531	151	15	company	company	NOUN
absel-531	151	16	would	would	AUX
absel-531	151	17	be	be	AUX
absel-531	151	18	compared	compare	VERB
absel-531	151	19	in	in	ADP
absel-531	151	20	segment	segment	NOUN
absel-531	151	21	j	j	PROPN
absel-531	151	22	(	(	PUNCT
absel-531	151	23	generally	generally	ADV
absel-531	151	24	that	that	PRON
absel-531	151	25	of	of	ADP
absel-531	151	26	the	the	DET
absel-531	151	27	next	next	ADJ
absel-531	151	28	closest	close	ADJ
absel-531	151	29	competitor	competitor	NOUN
absel-531	151	30	)	)	PUNCT
absel-531	151	31	=	=	NOUN
absel-531	152	1	the	the	DET
absel-531	152	2	company	company	NOUN
absel-531	152	3	’s	’s	PART
absel-531	152	4	product	product	NOUN
absel-531	152	5	-	-	PUNCT
absel-531	152	6	market	market	NOUN
absel-531	152	7	fit	fit	NOUN
absel-531	152	8	in	in	ADP
absel-531	152	9	segment	segment	NOUN
absel-531	152	10	j	j	PROPN
absel-531	152	11	(	(	PUNCT
absel-531	152	12	a	a	DET
absel-531	152	13	value	value	NOUN
absel-531	152	14	between	between	ADP
absel-531	152	15	“	"	PUNCT
absel-531	152	16	0	0	NUM
absel-531	152	17	”	"	PUNCT
absel-531	152	18	and	and	CCONJ
absel-531	152	19	“	"	PUNCT
absel-531	152	20	1	1	NUM
absel-531	152	21	”	"	PUNCT
absel-531	152	22	,	,	PUNCT
absel-531	152	23	where	where	SCONJ
absel-531	152	24	“	"	PUNCT
absel-531	152	25	1	1	NUM
absel-531	152	26	”	"	PUNCT
absel-531	152	27	represents	represent	VERB
absel-531	152	28	a	a	DET
absel-531	152	29	perfect	perfect	ADJ
absel-531	152	30	fit	fit	NOUN
absel-531	152	31	)	)	PUNCT
absel-531	152	32	~	~	PUNCT
absel-531	152	33	=	=	PUNCT
absel-531	152	34	an	an	DET
absel-531	152	35	index	index	NOUN
absel-531	152	36	of	of	ADP
absel-531	152	37	relative	relative	ADJ
absel-531	152	38	budget	budget	NOUN
absel-531	152	39	performance	performance	NOUN
absel-531	152	40	in	in	ADP
absel-531	152	41	segment	segment	NOUN
absel-531	152	42	j	j	PROPN
absel-531	153	1	=	=	PUNCT
absel-531	154	1	a	a	DET
absel-531	154	2	reference	reference	NOUN
absel-531	154	3	budget	budget	NOUN
absel-531	154	4	,	,	PUNCT
absel-531	154	5	against	against	ADP
absel-531	154	6	which	which	PRON
absel-531	154	7	the	the	DET
absel-531	154	8	relative	relative	ADJ
absel-531	154	9	performance	performance	NOUN
absel-531	154	10	of	of	ADP
absel-531	154	11	the	the	DET
absel-531	154	12	company	company	NOUN
absel-531	154	13	would	would	AUX
absel-531	154	14	be	be	AUX
absel-531	154	15	compared	compare	VERB
absel-531	154	16	in	in	ADP
absel-531	154	17	segment	segment	NOUN
absel-531	154	18	j	j	PROPN
absel-531	154	19	(	(	PUNCT
absel-531	154	20	generally	generally	ADV
absel-531	154	21	that	that	PRON
absel-531	154	22	of	of	ADP
absel-531	154	23	the	the	DET
absel-531	154	24	next	next	ADJ
absel-531	154	25	closest	close	ADJ
absel-531	154	26	competitor	competitor	NOUN
absel-531	154	27	)	)	PUNCT
absel-531	154	28	=	=	NOUN
absel-531	155	1	the	the	DET
absel-531	155	2	company	company	NOUN
absel-531	155	3	’s	’s	PART
absel-531	155	4	effective	effective	ADJ
absel-531	155	5	marketing	marketing	NOUN
absel-531	155	6	budget	budget	NOUN
absel-531	155	7	in	in	ADP
absel-531	155	8	segment	segment	NOUN
absel-531	155	9	j	j	PROPN
absel-531	156	1	a	a	X
absel-531	156	2	=	=	X
absel-531	156	3	a	a	DET
absel-531	156	4	smoothing	smooth	VERB
absel-531	156	5	factor	factor	NOUN
absel-531	156	6	to	to	PART
absel-531	156	7	account	account	VERB
absel-531	156	8	for	for	ADP
absel-531	156	9	customer	customer	NOUN
absel-531	156	10	“	"	PUNCT
absel-531	156	11	inertia	inertia	NOUN
absel-531	156	12	”	"	PUNCT
absel-531	156	13	in	in	ADP
absel-531	156	14	withdrawing	withdraw	VERB
absel-531	156	15	loyalty	loyalty	NOUN
absel-531	156	16	b	b	NOUN
absel-531	156	17	=	=	NOUN
absel-531	156	18	a	a	DET
absel-531	156	19	parameter	parameter	NOUN
absel-531	156	20	determining	determine	VERB
absel-531	156	21	the	the	DET
absel-531	156	22	slope	slope	NOUN
absel-531	156	23	of	of	ADP
absel-531	156	24	the	the	DET
absel-531	156	25	response	response	NOUN
absel-531	156	26	curve	curve	NOUN
absel-531	156	27	(	(	PUNCT
absel-531	156	28	suggested	suggest	VERB
absel-531	156	29	b=10	b=10	NOUN
absel-531	156	30	)	)	PUNCT
absel-531	156	31	c	c	NOUN
absel-531	156	32	=	=	PUNCT
absel-531	156	33	a	a	DET
absel-531	156	34	parameter	parameter	NOUN
absel-531	156	35	determining	determine	VERB
absel-531	156	36	the	the	DET
absel-531	156	37	shape	shape	NOUN
absel-531	156	38	of	of	ADP
absel-531	156	39	the	the	DET
absel-531	156	40	response	response	NOUN
absel-531	156	41	curve	curve	NOUN
absel-531	156	42	(	(	PUNCT
absel-531	156	43	suggested	suggest	VERB
absel-531	156	44	c=1	c=1	NOUN
absel-531	156	45	)	)	PUNCT
absel-531	156	46	we	we	PRON
absel-531	156	47	can	can	AUX
absel-531	156	48	introduce	introduce	VERB
absel-531	156	49	the	the	DET
absel-531	156	50	effect	effect	NOUN
absel-531	156	51	of	of	ADP
absel-531	156	52	marketing	marketing	NOUN
absel-531	156	53	mix	mix	NOUN
absel-531	156	54	into	into	ADP
absel-531	156	55	the	the	DET
absel-531	156	56	equation	equation	NOUN
absel-531	156	57	by	by	ADP
absel-531	156	58	reconceptualizing	reconceptualize	VERB
absel-531	156	59	the	the	DET
absel-531	156	60	product	product	NOUN
absel-531	156	61	-	-	PUNCT
absel-531	156	62	market	market	NOUN
absel-531	156	63	fit	fit	ADJ
absel-531	156	64	variable	variable	NOUN
absel-531	156	65	(	(	PUNCT
absel-531	156	66	dj	dj	NOUN
absel-531	156	67	)	)	PUNCT
absel-531	156	68	.	.	PUNCT
absel-531	157	1	the	the	DET
absel-531	157	2	gold	gold	ADJ
absel-531	157	3	standard	standard	NOUN
absel-531	157	4	for	for	ADP
absel-531	157	5	addressing	address	VERB
absel-531	157	6	product	product	NOUN
absel-531	157	7	market	market	NOUN
absel-531	157	8	fit	fit	NOUN
absel-531	157	9	follows	follow	VERB
absel-531	157	10	teach	teach	VERB
absel-531	157	11	’s	’s	PART
absel-531	157	12	(	(	PUNCT
absel-531	157	13	1984	1984	NUM
absel-531	157	14	,	,	PUNCT
absel-531	157	15	1990a	1990a	NOUN
absel-531	157	16	)	)	PUNCT
absel-531	157	17	multi	multi	ADJ
absel-531	157	18	-	-	ADJ
absel-531	157	19	attribute	attribute	ADJ
absel-531	157	20	demand	demand	NOUN
absel-531	157	21	model	model	NOUN
absel-531	157	22	.	.	PUNCT
absel-531	158	1	following	follow	VERB
absel-531	158	2	this	this	DET
absel-531	158	3	logic	logic	NOUN
absel-531	158	4	,	,	PUNCT
absel-531	158	5	the	the	DET
absel-531	158	6	relative	relative	ADJ
absel-531	158	7	attractiveness	attractiveness	NOUN
absel-531	158	8	of	of	ADP
absel-531	158	9	the	the	DET
absel-531	158	10	product	product	NOUN
absel-531	158	11	/	/	SYM
absel-531	158	12	service	service	NOUN
absel-531	158	13	portfolio	portfolio	NOUN
absel-531	158	14	a	a	DET
absel-531	158	15	company	company	NOUN
absel-531	158	16	offers	offer	VERB
absel-531	158	17	can	can	AUX
absel-531	158	18	be	be	AUX
absel-531	158	19	expressed	express	VERB
absel-531	158	20	as	as	ADP
absel-531	158	21	a	a	DET
absel-531	158	22	function	function	NOUN
absel-531	158	23	of	of	ADP
absel-531	158	24	the	the	DET
absel-531	158	25	euclidean	euclidean	ADJ
absel-531	158	26	distance	distance	NOUN
absel-531	158	27	between	between	ADP
absel-531	158	28	the	the	DET
absel-531	158	29	company	company	NOUN
absel-531	158	30	’s	’s	PART
absel-531	158	31	offering	offering	NOUN
absel-531	158	32	and	and	CCONJ
absel-531	158	33	the	the	DET
absel-531	158	34	ideal	ideal	NOUN
absel-531	158	35	established	establish	VERB
absel-531	158	36	for	for	ADP
absel-531	158	37	a	a	DET
absel-531	158	38	particular	particular	ADJ
absel-531	158	39	segment	segment	NOUN
absel-531	158	40	.	.	PUNCT
absel-531	159	1	in	in	ADP
absel-531	159	2	this	this	DET
absel-531	159	3	context	context	NOUN
absel-531	159	4	,	,	PUNCT
absel-531	159	5	a	a	DET
absel-531	159	6	customer	customer	NOUN
absel-531	159	7	’s	’s	PART
absel-531	159	8	desired	desire	VERB
absel-531	159	9	portfolio	portfolio	NOUN
absel-531	159	10	becomes	become	VERB
absel-531	159	11	a	a	DET
absel-531	159	12	kind	kind	NOUN
absel-531	159	13	of	of	ADP
absel-531	159	14	metaproduct	metaproduct	NOUN
absel-531	159	15	,	,	PUNCT
absel-531	159	16	where	where	SCONJ
absel-531	159	17	the	the	DET
absel-531	159	18	desired	desire	VERB
absel-531	159	19	products	product	NOUN
absel-531	159	20	/	/	SYM
absel-531	159	21	services	service	NOUN
absel-531	159	22	are	be	AUX
absel-531	159	23	analogous	analogous	ADJ
absel-531	159	24	to	to	ADP
absel-531	159	25	the	the	DET
absel-531	159	26	desired	desire	VERB
absel-531	159	27	product	product	NOUN
absel-531	159	28	attributes	attribute	VERB
absel-531	159	29	customers	customer	NOUN
absel-531	159	30	would	would	AUX
absel-531	159	31	look	look	VERB
absel-531	159	32	for	for	ADP
absel-531	159	33	in	in	ADP
absel-531	159	34	a	a	DET
absel-531	159	35	conventional	conventional	ADJ
absel-531	159	36	product	product	NOUN
absel-531	159	37	.	.	PUNCT
absel-531	160	1	again	again	ADV
absel-531	160	2	,	,	PUNCT
absel-531	160	3	following	follow	VERB
absel-531	160	4	teach	teach	NOUN
absel-531	160	5	’s	’s	PART
absel-531	160	6	(	(	PUNCT
absel-531	160	7	1984	1984	NUM
absel-531	160	8	,	,	PUNCT
absel-531	160	9	1990a	1990a	NUM
absel-531	160	10	)	)	PUNCT
absel-531	160	11	logic	logic	NOUN
absel-531	160	12	,	,	PUNCT
absel-531	160	13	the	the	DET
absel-531	160	14	relative	relative	ADJ
absel-531	160	15	attractiveness	attractiveness	NOUN
absel-531	160	16	of	of	ADP
absel-531	160	17	the	the	DET
absel-531	160	18	company	company	NOUN
absel-531	160	19	’s	’s	PART
absel-531	160	20	product	product	NOUN
absel-531	160	21	/	/	SYM
absel-531	160	22	service	service	NOUN
absel-531	160	23	mix	mix	NOUN
absel-531	160	24	can	can	AUX
absel-531	160	25	be	be	AUX
absel-531	160	26	expressed	express	VERB
absel-531	160	27	as	as	ADP
absel-531	160	28	the	the	DET
absel-531	160	29	distance	distance	NOUN
absel-531	160	30	between	between	ADP
absel-531	160	31	the	the	DET
absel-531	160	32	company	company	NOUN
absel-531	160	33	’s	’s	PART
absel-531	160	34	offering	offering	NOUN
absel-531	160	35	and	and	CCONJ
absel-531	160	36	the	the	DET
absel-531	160	37	ideal	ideal	NOUN
absel-531	160	38	established	establish	VERB
absel-531	160	39	for	for	ADP
absel-531	160	40	a	a	DET
absel-531	160	41	particular	particular	ADJ
absel-531	160	42	segment	segment	NOUN
absel-531	160	43	.	.	PUNCT
absel-531	161	1	in	in	ADP
absel-531	161	2	the	the	DET
absel-531	161	3	simplest	simple	ADJ
absel-531	161	4	conception	conception	NOUN
absel-531	161	5	,	,	PUNCT
absel-531	161	6	we	we	PRON
absel-531	161	7	would	would	AUX
absel-531	161	8	assume	assume	VERB
absel-531	161	9	that	that	SCONJ
absel-531	161	10	all	all	DET
absel-531	161	11	competing	compete	VERB
absel-531	161	12	products	product	NOUN
absel-531	161	13	are	be	AUX
absel-531	161	14	equal	equal	ADJ
absel-531	161	15	.	.	PUNCT
absel-531	162	1	the	the	DET
absel-531	162	2	model	model	NOUN
absel-531	162	3	would	would	AUX
absel-531	162	4	include	include	VERB
absel-531	162	5	a	a	DET
absel-531	162	6	dummy	dummy	ADJ
absel-531	162	7	variable	variable	NOUN
absel-531	162	8	indicating	indicate	VERB
absel-531	162	9	whether	whether	SCONJ
absel-531	162	10	a	a	DET
absel-531	162	11	product	product	NOUN
absel-531	162	12	or	or	CCONJ
absel-531	162	13	service	service	NOUN
absel-531	162	14	is	be	AUX
absel-531	162	15	offered	offer	VERB
absel-531	162	16	by	by	ADP
absel-531	162	17	the	the	DET
absel-531	162	18	company	company	NOUN
absel-531	162	19	.	.	PUNCT
absel-531	163	1	a	a	DET
absel-531	163	2	metaproduct	metaproduct	NOUN
absel-531	163	3	would	would	AUX
absel-531	163	4	typically	typically	ADV
absel-531	163	5	contain	contain	VERB
absel-531	163	6	a	a	DET
absel-531	163	7	core	core	NOUN
absel-531	163	8	product	product	NOUN
absel-531	163	9	(	(	PUNCT
absel-531	163	10	defining	define	VERB
absel-531	163	11	the	the	DET
absel-531	163	12	product	product	NOUN
absel-531	163	13	category	category	NOUN
absel-531	163	14	)	)	PUNCT
absel-531	163	15	with	with	ADP
absel-531	163	16	a	a	DET
absel-531	163	17	value	value	NOUN
absel-531	163	18	of	of	ADP
absel-531	163	19	“	"	PUNCT
absel-531	163	20	1	1	NUM
absel-531	163	21	”	"	PUNCT
absel-531	163	22	and	and	CCONJ
absel-531	163	23	ancillary	ancillary	ADJ
absel-531	163	24	products	product	NOUN
absel-531	163	25	/	/	SYM
absel-531	163	26	services	service	NOUN
absel-531	163	27	having	have	VERB
absel-531	163	28	values	value	NOUN
absel-531	163	29	of	of	ADP
absel-531	163	30	“	"	PUNCT
absel-531	163	31	0	0	NUM
absel-531	163	32	”	"	PUNCT
absel-531	163	33	or	or	CCONJ
absel-531	163	34	“	"	PUNCT
absel-531	163	35	1	1	NUM
absel-531	163	36	”	"	PUNCT
absel-531	163	37	.	.	PUNCT
absel-531	164	1	in	in	ADP
absel-531	164	2	this	this	DET
absel-531	164	3	conception	conception	NOUN
absel-531	164	4	,	,	PUNCT
absel-531	164	5	the	the	DET
absel-531	164	6	use	use	NOUN
absel-531	164	7	of	of	ADP
absel-531	164	8	nominal	nominal	ADJ
absel-531	164	9	variables	variable	NOUN
absel-531	164	10	suggests	suggest	VERB
absel-531	164	11	that	that	SCONJ
absel-531	164	12	the	the	DET
absel-531	164	13	more	more	ADV
absel-531	164	14	commonly	commonly	ADV
absel-531	164	15	used	use	VERB
absel-531	164	16	euclidean	euclidean	ADJ
absel-531	164	17	distance	distance	NOUN
absel-531	164	18	measure	measure	NOUN
absel-531	164	19	would	would	AUX
absel-531	164	20	be	be	AUX
absel-531	164	21	replaced	replace	VERB
absel-531	164	22	with	with	ADP
absel-531	164	23	a	a	DET
absel-531	164	24	city	city	NOUN
absel-531	164	25	block	block	NOUN
absel-531	164	26	distance	distance	NOUN
absel-531	164	27	(	(	PUNCT
absel-531	164	28	see	see	VERB
absel-531	164	29	anderberg	anderberg	PROPN
absel-531	164	30	1973	1973	NUM
absel-531	164	31	;	;	PUNCT
absel-531	164	32	jobson	jobson	PROPN
absel-531	164	33	1992	1992	NUM
absel-531	164	34	)	)	PUNCT
absel-531	164	35	.	.	PUNCT
absel-531	165	1	teach	teach	VERB
absel-531	165	2	(	(	PUNCT
absel-531	165	3	1984	1984	NUM
absel-531	165	4	)	)	PUNCT
absel-531	165	5	notes	note	VERB
absel-531	165	6	that	that	SCONJ
absel-531	165	7	the	the	DET
absel-531	165	8	city	city	NOUN
absel-531	165	9	-	-	PUNCT
absel-531	165	10	block	block	NOUN
absel-531	165	11	is	be	AUX
absel-531	165	12	an	an	DET
absel-531	165	13	acceptable	acceptable	ADJ
absel-531	165	14	method	method	NOUN
absel-531	165	15	for	for	ADP
absel-531	165	16	measuring	measure	VERB
absel-531	165	17	fit	fit	ADJ
absel-531	165	18	.	.	PUNCT
absel-531	166	1	jp	jp	NOUN
absel-531	166	2	jp	jp	PROPN
absel-531	166	3	jd	jd	PROPN
absel-531	167	1	notwithstanding	notwithstanding	ADP
absel-531	167	2	our	our	PRON
absel-531	167	3	conceptualization	conceptualization	NOUN
absel-531	167	4	of	of	ADP
absel-531	167	5	an	an	DET
absel-531	167	6	“	"	PUNCT
absel-531	167	7	ideal	ideal	ADJ
absel-531	167	8	”	"	PUNCT
absel-531	167	9	portfolio	portfolio	NOUN
absel-531	167	10	,	,	PUNCT
absel-531	167	11	we	we	PRON
absel-531	167	12	recognize	recognize	VERB
absel-531	167	13	that	that	SCONJ
absel-531	167	14	not	not	PART
absel-531	167	15	all	all	DET
absel-531	167	16	products	product	NOUN
absel-531	167	17	have	have	VERB
absel-531	167	18	equal	equal	ADJ
absel-531	167	19	value	value	NOUN
absel-531	167	20	in	in	ADP
absel-531	167	21	this	this	DET
absel-531	167	22	ideal	ideal	NOUN
absel-531	167	23	.	.	PUNCT
absel-531	168	1	this	this	PRON
absel-531	168	2	can	can	AUX
absel-531	168	3	be	be	AUX
absel-531	168	4	incorporated	incorporate	VERB
absel-531	168	5	into	into	ADP
absel-531	168	6	the	the	DET
absel-531	168	7	calculation	calculation	NOUN
absel-531	168	8	of	of	ADP
absel-531	168	9	fit	fit	ADJ
absel-531	168	10	by	by	ADP
absel-531	168	11	assigning	assign	VERB
absel-531	168	12	an	an	DET
absel-531	168	13	importance	importance	NOUN
absel-531	168	14	value	value	NOUN
absel-531	168	15	,	,	PUNCT
absel-531	168	16	wi	wi	PROPN
absel-531	168	17	,	,	PUNCT
absel-531	168	18	to	to	PART
absel-531	168	19	weight	weight	VERB
absel-531	168	20	each	each	DET
absel-531	168	21	ideal	ideal	ADJ
absel-531	168	22	-	-	PUNCT
absel-531	168	23	actual	actual	ADJ
absel-531	168	24	evaluation	evaluation	NOUN
absel-531	168	25	.	.	PUNCT
absel-531	169	1	jd	jd	PROPN
absel-531	169	2	jd	jd	PROPN
absel-531	169	3	jm	jm	PROPN
absel-531	169	4	equation	equation	PROPN
absel-531	169	5	(	(	PUNCT
absel-531	169	6	7	7	X
absel-531	169	7	)	)	PUNCT
absel-531	169	8	incorporates	incorporate	VERB
absel-531	169	9	these	these	DET
absel-531	169	10	concepts	concept	NOUN
absel-531	169	11	to	to	PART
absel-531	169	12	create	create	VERB
absel-531	169	13	a	a	DET
absel-531	169	14	distance	distance	NOUN
absel-531	169	15	measure	measure	NOUN
absel-531	169	16	whose	whose	DET
absel-531	169	17	value	value	NOUN
absel-531	169	18	varies	vary	VERB
absel-531	169	19	between	between	ADP
absel-531	169	20	“	"	PUNCT
absel-531	169	21	0	0	NUM
absel-531	169	22	”	"	PUNCT
absel-531	169	23	and	and	CCONJ
absel-531	169	24	“	"	PUNCT
absel-531	169	25	1	1	NUM
absel-531	169	26	,	,	PUNCT
absel-531	169	27	”	"	PUNCT
absel-531	169	28	approaching	approach	VERB
absel-531	169	29	“	"	PUNCT
absel-531	169	30	1	1	NUM
absel-531	169	31	”	"	PUNCT
absel-531	169	32	as	as	SCONJ
absel-531	169	33	the	the	DET
absel-531	169	34	product	product	NOUN
absel-531	169	35	-	-	PUNCT
absel-531	169	36	market	market	NOUN
absel-531	169	37	fit	fit	NOUN
absel-531	169	38	gets	get	VERB
absel-531	169	39	better	well	ADJ
absel-531	169	40	:	:	PUNCT
absel-531	169	41	1	1	NUM
absel-531	169	42	;	;	PUNCT
absel-531	169	43	1	1	NUM
absel-531	169	44	,	,	PUNCT
absel-531	169	45	1	1	NUM
absel-531	169	46	,	,	PUNCT
absel-531	169	47	,	,	PUNCT
absel-531	169	48	=	=	PUNCT
absel-531	169	49	−−	−−	NOUN
absel-531	169	50	=	=	PUNCT
absel-531	169	51	∑	∑	PUNCT
absel-531	169	52	∑	∑	PUNCT
absel-531	169	53	=	=	PUNCT
absel-531	170	1	=	=	PUNCT
absel-531	170	2	j	j	PROPN
absel-531	170	3	j	j	PROPN
absel-531	171	1	n	n	CCONJ
absel-531	171	2	i	i	PRON
absel-531	172	1	ji	ji	INTJ
absel-531	173	1	j	j	PROPN
absel-531	174	1	n	n	CCONJ
absel-531	174	2	i	i	PRON
absel-531	174	3	ijijij	ijijij	VERB
absel-531	174	4	j	j	PROPN
absel-531	174	5	w	w	PROPN
absel-531	174	6	n	n	PROPN
absel-531	174	7	diwn	diwn	NOUN
absel-531	174	8	d	d	PROPN
absel-531	174	9	(	(	PUNCT
absel-531	174	10	7	7	NUM
absel-531	174	11	)	)	PUNCT
absel-531	174	12	where	where	SCONJ
absel-531	174	13	ii	ii	NOUN
absel-531	174	14	,	,	PUNCT
absel-531	174	15	j	j	PROPN
absel-531	175	1	=	=	PUNCT
absel-531	175	2	the	the	DET
absel-531	175	3	components	component	NOUN
absel-531	175	4	of	of	ADP
absel-531	175	5	the	the	DET
absel-531	175	6	ideal	ideal	ADJ
absel-531	175	7	product	product	NOUN
absel-531	175	8	portfolio	portfolio	NOUN
absel-531	175	9	for	for	ADP
absel-531	175	10	segment	segment	PROPN
absel-531	175	11	j	j	PROPN
absel-531	175	12	,	,	PUNCT
absel-531	175	13	with	with	ADP
absel-531	175	14	“	"	PUNCT
absel-531	175	15	1	1	NUM
absel-531	175	16	”	"	PUNCT
absel-531	175	17	indicating	indicate	VERB
absel-531	175	18	that	that	SCONJ
absel-531	175	19	product	product	NOUN
absel-531	175	20	i	i	PRON
absel-531	175	21	jm	jm	PROPN
absel-531	175	22	274	274	NUM
absel-531	175	23	developments	development	NOUN
absel-531	175	24	in	in	ADP
absel-531	175	25	business	business	NOUN
absel-531	175	26	simulation	simulation	NOUN
absel-531	175	27	and	and	CCONJ
absel-531	175	28	experiential	experiential	ADJ
absel-531	175	29	learning	learning	NOUN
absel-531	175	30	,	,	PUNCT
absel-531	175	31	volume	volume	NOUN
absel-531	175	32	33	33	NUM
absel-531	175	33	,	,	PUNCT
absel-531	175	34	2006	2006	NUM
absel-531	175	35	was	be	AUX
absel-531	175	36	included	include	VERB
absel-531	175	37	in	in	ADP
absel-531	175	38	the	the	DET
absel-531	175	39	portfolio	portfolio	NOUN
absel-531	175	40	.	.	PUNCT
absel-531	176	1	di	di	NOUN
absel-531	177	1	=	=	PUNCT
absel-531	178	1	the	the	DET
absel-531	178	2	components	component	NOUN
absel-531	178	3	of	of	ADP
absel-531	178	4	the	the	DET
absel-531	178	5	actual	actual	ADJ
absel-531	178	6	product	product	NOUN
absel-531	178	7	portfolio	portfolio	NOUN
absel-531	178	8	,	,	PUNCT
absel-531	178	9	with	with	ADP
absel-531	178	10	“	"	PUNCT
absel-531	178	11	1	1	NUM
absel-531	178	12	”	"	PUNCT
absel-531	178	13	indicating	indicate	VERB
absel-531	178	14	that	that	SCONJ
absel-531	178	15	product	product	NOUN
absel-531	178	16	i	i	PRON
absel-531	178	17	was	be	AUX
absel-531	178	18	included	include	VERB
absel-531	178	19	in	in	ADP
absel-531	178	20	the	the	DET
absel-531	178	21	portfolio	portfolio	NOUN
absel-531	178	22	and	and	CCONJ
absel-531	178	23	“	"	PUNCT
absel-531	178	24	0	0	NUM
absel-531	178	25	”	"	PUNCT
absel-531	178	26	indicating	indicate	VERB
absel-531	178	27	that	that	SCONJ
absel-531	178	28	it	it	PRON
absel-531	178	29	was	be	AUX
absel-531	178	30	not	not	PART
absel-531	178	31	wi	wi	PROPN
absel-531	178	32	,	,	PUNCT
absel-531	178	33	j	j	PROPN
absel-531	178	34	=	=	PUNCT
absel-531	178	35	a	a	DET
absel-531	178	36	weighting	weighting	NOUN
absel-531	178	37	factor	factor	NOUN
absel-531	178	38	(	(	PUNCT
absel-531	178	39	between	between	ADP
absel-531	178	40	“	"	PUNCT
absel-531	178	41	0	0	NUM
absel-531	178	42	”	"	PUNCT
absel-531	178	43	and	and	CCONJ
absel-531	178	44	“	"	PUNCT
absel-531	178	45	1	1	NUM
absel-531	178	46	”	"	PUNCT
absel-531	178	47	)	)	PUNCT
absel-531	178	48	representing	represent	VERB
absel-531	178	49	the	the	DET
absel-531	178	50	importance	importance	NOUN
absel-531	178	51	of	of	ADP
absel-531	178	52	product	product	NOUN
absel-531	178	53	i	i	PRON
absel-531	178	54	in	in	ADP
absel-531	178	55	segment	segment	PROPN
absel-531	178	56	j	j	PROPN
absel-531	178	57	’s	’s	PART
absel-531	178	58	ideal	ideal	PROPN
absel-531	178	59	product	product	NOUN
absel-531	178	60	portfolio	portfolio	NOUN
absel-531	178	61	nj	nj	PROPN
absel-531	178	62	=	=	PUNCT
absel-531	179	1	the	the	DET
absel-531	179	2	total	total	ADJ
absel-531	179	3	number	number	NOUN
absel-531	179	4	of	of	ADP
absel-531	179	5	products	product	NOUN
absel-531	179	6	included	include	VERB
absel-531	179	7	in	in	ADP
absel-531	179	8	the	the	DET
absel-531	179	9	ideal	ideal	ADJ
absel-531	179	10	portfolio	portfolio	NOUN
absel-531	179	11	for	for	ADP
absel-531	179	12	segment	segment	NOUN
absel-531	179	13	j.	j.	PROPN
absel-531	179	14	note	note	VERB
absel-531	179	15	that	that	SCONJ
absel-531	179	16	the	the	DET
absel-531	179	17	calculation	calculation	NOUN
absel-531	179	18	of	of	ADP
absel-531	179	19	dj	dj	NOUN
absel-531	179	20	only	only	ADV
absel-531	179	21	considers	consider	VERB
absel-531	179	22	those	those	DET
absel-531	179	23	(	(	PUNCT
absel-531	179	24	nj	nj	NOUN
absel-531	179	25	)	)	PUNCT
absel-531	179	26	products	product	NOUN
absel-531	179	27	that	that	PRON
absel-531	179	28	are	be	AUX
absel-531	179	29	included	include	VERB
absel-531	179	30	in	in	ADP
absel-531	179	31	segment	segment	PROPN
absel-531	179	32	j	j	PROPN
absel-531	179	33	’s	’s	PART
absel-531	179	34	product	product	NOUN
absel-531	179	35	portfolio	portfolio	NOUN
absel-531	179	36	.	.	PUNCT
absel-531	180	1	this	this	PRON
absel-531	180	2	is	be	AUX
absel-531	180	3	a	a	DET
absel-531	180	4	subset	subset	NOUN
absel-531	180	5	of	of	ADP
absel-531	180	6	a	a	DET
absel-531	180	7	larger	large	ADJ
absel-531	180	8	number	number	NOUN
absel-531	180	9	(	(	PUNCT
absel-531	180	10	n	n	CCONJ
absel-531	180	11	)	)	PUNCT
absel-531	180	12	of	of	ADP
absel-531	180	13	products	product	NOUN
absel-531	180	14	a	a	DET
absel-531	180	15	company	company	NOUN
absel-531	180	16	might	might	AUX
absel-531	180	17	include	include	VERB
absel-531	180	18	in	in	ADP
absel-531	180	19	its	its	PRON
absel-531	180	20	product	product	NOUN
absel-531	180	21	mix	mix	NOUN
absel-531	180	22	.	.	PUNCT
absel-531	181	1	by	by	ADP
absel-531	181	2	considering	consider	VERB
absel-531	181	3	only	only	ADV
absel-531	181	4	“	"	PUNCT
absel-531	181	5	ideal	ideal	ADJ
absel-531	181	6	”	"	PUNCT
absel-531	181	7	products	product	NOUN
absel-531	181	8	in	in	ADP
absel-531	181	9	equation	equation	NOUN
absel-531	181	10	(	(	PUNCT
absel-531	181	11	7	7	NUM
absel-531	181	12	)	)	PUNCT
absel-531	181	13	,	,	PUNCT
absel-531	181	14	we	we	PRON
absel-531	181	15	are	be	AUX
absel-531	181	16	not	not	PART
absel-531	181	17	penalizing	penalize	VERB
absel-531	181	18	a	a	DET
absel-531	181	19	company	company	NOUN
absel-531	181	20	for	for	ADP
absel-531	181	21	offering	offer	VERB
absel-531	181	22	products	product	NOUN
absel-531	181	23	that	that	PRON
absel-531	181	24	segment	segment	NOUN
absel-531	181	25	members	member	NOUN
absel-531	181	26	do	do	AUX
absel-531	181	27	not	not	PART
absel-531	181	28	want	want	VERB
absel-531	181	29	.	.	PUNCT
absel-531	182	1	customers	customer	NOUN
absel-531	182	2	rarely	rarely	ADV
absel-531	182	3	object	object	VERB
absel-531	182	4	to	to	ADP
absel-531	182	5	a	a	DET
absel-531	182	6	company	company	NOUN
absel-531	182	7	offering	offer	VERB
absel-531	182	8	too	too	ADV
absel-531	182	9	many	many	ADJ
absel-531	182	10	products	product	NOUN
absel-531	182	11	,	,	PUNCT
absel-531	182	12	but	but	CCONJ
absel-531	182	13	only	only	ADV
absel-531	182	14	to	to	ADP
absel-531	182	15	omitting	omit	VERB
absel-531	182	16	products	product	NOUN
absel-531	182	17	they	they	PRON
absel-531	182	18	want	want	VERB
absel-531	182	19	.	.	PUNCT
absel-531	183	1	the	the	DET
absel-531	183	2	penalty	penalty	NOUN
absel-531	183	3	for	for	ADP
absel-531	183	4	offering	offer	VERB
absel-531	183	5	unwanted	unwanted	ADJ
absel-531	183	6	products	product	NOUN
absel-531	183	7	comes	come	VERB
absel-531	183	8	from	from	ADP
absel-531	183	9	the	the	DET
absel-531	183	10	costs	cost	NOUN
absel-531	183	11	associated	associate	VERB
absel-531	183	12	with	with	ADP
absel-531	183	13	maintaining	maintain	VERB
absel-531	183	14	these	these	DET
absel-531	183	15	products	product	NOUN
absel-531	183	16	in	in	ADP
absel-531	183	17	the	the	DET
absel-531	183	18	company	company	NOUN
absel-531	183	19	’s	’s	PART
absel-531	183	20	product	product	NOUN
absel-531	183	21	mix	mix	NOUN
absel-531	183	22	.	.	PUNCT
absel-531	184	1	indeed	indeed	ADV
absel-531	184	2	,	,	PUNCT
absel-531	184	3	it	it	PRON
absel-531	184	4	is	be	AUX
absel-531	184	5	the	the	DET
absel-531	184	6	desire	desire	NOUN
absel-531	184	7	to	to	PART
absel-531	184	8	avoid	avoid	VERB
absel-531	184	9	these	these	DET
absel-531	184	10	costs	cost	NOUN
absel-531	184	11	that	that	PRON
absel-531	184	12	causes	cause	VERB
absel-531	184	13	companies	company	NOUN
absel-531	184	14	to	to	PART
absel-531	184	15	fall	fall	VERB
absel-531	184	16	prey	prey	NOUN
absel-531	184	17	to	to	ADP
absel-531	184	18	the	the	DET
absel-531	184	19	profitable	profitable	ADJ
absel-531	184	20	-	-	PUNCT
absel-531	184	21	product	product	NOUN
absel-531	184	22	death	death	NOUN
absel-531	184	23	spiral	spiral	NOUN
absel-531	184	24	.	.	PUNCT
absel-531	185	1	as	as	ADP
absel-531	185	2	a	a	DET
absel-531	185	3	final	final	ADJ
absel-531	185	4	refinement	refinement	NOUN
absel-531	185	5	to	to	ADP
absel-531	185	6	equation	equation	NOUN
absel-531	185	7	(	(	PUNCT
absel-531	185	8	7	7	NUM
absel-531	185	9	)	)	PUNCT
absel-531	185	10	,	,	PUNCT
absel-531	185	11	we	we	PRON
absel-531	185	12	can	can	AUX
absel-531	185	13	relax	relax	VERB
absel-531	185	14	the	the	DET
absel-531	185	15	assumption	assumption	NOUN
absel-531	185	16	that	that	SCONJ
absel-531	185	17	all	all	DET
absel-531	185	18	products	product	NOUN
absel-531	185	19	are	be	AUX
absel-531	185	20	equal	equal	ADJ
absel-531	185	21	in	in	ADP
absel-531	185	22	quality	quality	NOUN
absel-531	185	23	.	.	PUNCT
absel-531	186	1	in	in	ADP
absel-531	186	2	a	a	DET
absel-531	186	3	more	more	ADV
absel-531	186	4	complex	complex	ADJ
absel-531	186	5	game	game	NOUN
absel-531	186	6	,	,	PUNCT
absel-531	186	7	the	the	DET
absel-531	186	8	designer	designer	NOUN
absel-531	186	9	might	might	AUX
absel-531	186	10	want	want	VERB
absel-531	186	11	to	to	PART
absel-531	186	12	conceptualize	conceptualize	VERB
absel-531	186	13	each	each	DET
absel-531	186	14	ideal	ideal	ADJ
absel-531	186	15	product	product	NOUN
absel-531	186	16	as	as	ADP
absel-531	186	17	varying	vary	VERB
absel-531	186	18	in	in	ADP
absel-531	186	19	desirability	desirability	NOUN
absel-531	186	20	to	to	ADP
absel-531	186	21	the	the	DET
absel-531	186	22	segment	segment	NOUN
absel-531	186	23	,	,	PUNCT
absel-531	186	24	depending	depend	VERB
absel-531	186	25	not	not	PART
absel-531	186	26	only	only	ADV
absel-531	186	27	on	on	ADP
absel-531	186	28	its	its	PRON
absel-531	186	29	inclusion	inclusion	NOUN
absel-531	186	30	in	in	ADP
absel-531	186	31	the	the	DET
absel-531	186	32	product	product	NOUN
absel-531	186	33	mix	mix	NOUN
absel-531	186	34	,	,	PUNCT
absel-531	186	35	but	but	CCONJ
absel-531	186	36	on	on	ADP
absel-531	186	37	its	its	PRON
absel-531	186	38	individual	individual	ADJ
absel-531	186	39	attributes	attribute	NOUN
absel-531	186	40	as	as	ADV
absel-531	186	41	well	well	ADV
absel-531	186	42	.	.	PUNCT
absel-531	187	1	in	in	ADP
absel-531	187	2	this	this	DET
absel-531	187	3	case	case	NOUN
absel-531	187	4	,	,	PUNCT
absel-531	187	5	the	the	DET
absel-531	187	6	presence	presence	NOUN
absel-531	187	7	of	of	ADP
absel-531	187	8	product	product	NOUN
absel-531	187	9	i	i	PRON
absel-531	187	10	in	in	ADP
absel-531	187	11	a	a	DET
absel-531	187	12	company	company	NOUN
absel-531	187	13	’s	’s	PART
absel-531	187	14	product	product	NOUN
absel-531	187	15	mix	mix	NOUN
absel-531	187	16	would	would	AUX
absel-531	187	17	no	no	ADV
absel-531	187	18	longer	long	ADV
absel-531	187	19	be	be	AUX
absel-531	187	20	represented	represent	VERB
absel-531	187	21	by	by	ADP
absel-531	187	22	a	a	DET
absel-531	187	23	value	value	NOUN
absel-531	187	24	for	for	ADP
absel-531	187	25	di	di	NOUN
absel-531	187	26	of	of	ADP
absel-531	187	27	“	"	PUNCT
absel-531	187	28	0	0	NUM
absel-531	187	29	”	"	PUNCT
absel-531	187	30	or	or	CCONJ
absel-531	187	31	“	"	PUNCT
absel-531	187	32	1	1	NUM
absel-531	187	33	”	"	PUNCT
absel-531	187	34	,	,	PUNCT
absel-531	187	35	but	but	CCONJ
absel-531	187	36	rather	rather	ADV
absel-531	187	37	,	,	PUNCT
absel-531	187	38	a	a	DET
absel-531	187	39	value	value	NOUN
absel-531	187	40	of	of	ADP
absel-531	187	41	“	"	PUNCT
absel-531	187	42	0	0	NUM
absel-531	187	43	”	"	PUNCT
absel-531	187	44	or	or	CCONJ
absel-531	187	45	some	some	DET
absel-531	187	46	value	value	NOUN
absel-531	187	47	between	between	ADP
absel-531	187	48	“	"	PUNCT
absel-531	187	49	0	0	NUM
absel-531	187	50	”	"	PUNCT
absel-531	187	51	and	and	CCONJ
absel-531	187	52	“	"	PUNCT
absel-531	187	53	1	1	NUM
absel-531	187	54	”	"	PUNCT
absel-531	187	55	,	,	PUNCT
absel-531	187	56	depending	depend	VERB
absel-531	187	57	on	on	ADP
absel-531	187	58	the	the	DET
absel-531	187	59	distance	distance	NOUN
absel-531	187	60	of	of	ADP
absel-531	187	61	each	each	DET
absel-531	187	62	product	product	NOUN
absel-531	187	63	in	in	ADP
absel-531	187	64	the	the	DET
absel-531	187	65	mix	mix	NOUN
absel-531	187	66	compared	compare	VERB
absel-531	187	67	to	to	ADP
absel-531	187	68	the	the	DET
absel-531	187	69	corresponding	correspond	VERB
absel-531	187	70	segment	segment	NOUN
absel-531	187	71	ideal	ideal	NOUN
absel-531	187	72	.	.	PUNCT
absel-531	188	1	following	follow	VERB
absel-531	188	2	the	the	DET
absel-531	188	3	logic	logic	NOUN
absel-531	188	4	of	of	ADP
absel-531	188	5	teach	teach	NOUN
absel-531	188	6	(	(	PUNCT
absel-531	188	7	1984	1984	NUM
absel-531	188	8	,	,	PUNCT
absel-531	188	9	1990a	1990a	NUM
absel-531	188	10	)	)	PUNCT
absel-531	188	11	,	,	PUNCT
absel-531	188	12	this	this	DET
absel-531	188	13	value	value	NOUN
absel-531	188	14	would	would	AUX
absel-531	188	15	be	be	AUX
absel-531	188	16	expressed	express	VERB
absel-531	188	17	as	as	SCONJ
absel-531	188	18	shown	show	VERB
absel-531	188	19	in	in	ADP
absel-531	188	20	equation	equation	NOUN
absel-531	188	21	(	(	PUNCT
absel-531	188	22	8)	8)	NUM
absel-531	188	23	:	:	PUNCT
absel-531	188	24	(	(	PUNCT
absel-531	188	25	)	)	PUNCT
absel-531	188	26	2	2	NUM
absel-531	188	27	,	,	PUNCT
absel-531	188	28	,	,	PUNCT
absel-531	188	29	,	,	PUNCT
absel-531	188	30	1	1	NUM
absel-531	188	31	1	1	NUM
absel-531	188	32	,	,	PUNCT
absel-531	188	33	,	,	PUNCT
absel-531	188	34	1	1	NUM
absel-531	188	35	kikji	kikji	NOUN
absel-531	188	36	m	m	VERB
absel-531	188	37	k	k	X
absel-531	188	38	kji	kji	X
absel-531	188	39	aiw	aiw	PROPN
absel-531	188	40	−	−	PROPN
absel-531	189	1	=	=	PUNCT
absel-531	189	2	∑	∑	PUNCT
absel-531	189	3	+	+	PUNCT
absel-531	189	4	=	=	PUNCT
absel-531	189	5	i	i	PROPN
absel-531	189	6	d	d	PROPN
absel-531	189	7	(	(	PUNCT
absel-531	189	8	8)	8)	NUM
absel-531	189	9	where	where	SCONJ
absel-531	189	10	di	di	NOUN
absel-531	189	11	=	=	PUNCT
absel-531	189	12	the	the	DET
absel-531	189	13	individual	individual	ADJ
absel-531	189	14	product	product	NOUN
absel-531	189	15	fit	fit	NOUN
absel-531	189	16	of	of	ADP
absel-531	189	17	product	product	NOUN
absel-531	189	18	di	di	NOUN
absel-531	189	19	relative	relative	ADJ
absel-531	189	20	to	to	ADP
absel-531	189	21	the	the	DET
absel-531	189	22	corresponding	correspond	VERB
absel-531	189	23	ideal	ideal	NOUN
absel-531	189	24	within	within	ADP
absel-531	189	25	the	the	DET
absel-531	189	26	portfolio	portfolio	NOUN
absel-531	189	27	for	for	ADP
absel-531	189	28	segment	segment	PROPN
absel-531	189	29	j	j	PROPN
absel-531	189	30	ii	ii	PROPN
absel-531	189	31	,	,	PUNCT
absel-531	189	32	j	j	PROPN
absel-531	189	33	,	,	PUNCT
absel-531	189	34	k	k	PROPN
absel-531	189	35	=	=	PUNCT
absel-531	189	36	the	the	DET
absel-531	189	37	ideal	ideal	ADJ
absel-531	189	38	level	level	NOUN
absel-531	189	39	of	of	ADP
absel-531	189	40	attribute	attribute	NOUN
absel-531	189	41	k	k	PROPN
absel-531	189	42	relative	relative	ADJ
absel-531	189	43	to	to	ADP
absel-531	189	44	product	product	NOUN
absel-531	189	45	i	i	PRON
absel-531	189	46	in	in	ADP
absel-531	189	47	segment	segment	PROPN
absel-531	189	48	j	j	PROPN
absel-531	189	49	wi	wi	PROPN
absel-531	189	50	,	,	PUNCT
absel-531	189	51	j	j	PROPN
absel-531	189	52	,	,	PUNCT
absel-531	189	53	k	k	PROPN
absel-531	189	54	=	=	PUNCT
absel-531	189	55	a	a	DET
absel-531	189	56	weighting	weighting	NOUN
absel-531	189	57	factor	factor	NOUN
absel-531	189	58	(	(	PUNCT
absel-531	189	59	between	between	ADP
absel-531	189	60	“	"	PUNCT
absel-531	189	61	0	0	NUM
absel-531	189	62	”	"	PUNCT
absel-531	189	63	and	and	CCONJ
absel-531	189	64	“	"	PUNCT
absel-531	189	65	1	1	NUM
absel-531	189	66	”	"	PUNCT
absel-531	189	67	)	)	PUNCT
absel-531	189	68	representing	represent	VERB
absel-531	189	69	the	the	DET
absel-531	189	70	relative	relative	ADJ
absel-531	189	71	importance	importance	NOUN
absel-531	189	72	of	of	ADP
absel-531	189	73	attribute	attribute	NOUN
absel-531	189	74	k	k	PROPN
absel-531	189	75	for	for	ADP
absel-531	189	76	attribute	attribute	NOUN
absel-531	189	77	k	k	PROPN
absel-531	189	78	relative	relative	ADJ
absel-531	189	79	to	to	ADP
absel-531	189	80	product	product	NOUN
absel-531	189	81	i	i	PRON
absel-531	189	82	in	in	ADP
absel-531	189	83	segment	segment	PROPN
absel-531	189	84	j	j	PROPN
absel-531	189	85	’s	’s	PART
absel-531	189	86	portfolio	portfolio	NOUN
absel-531	189	87	ai	ai	VERB
absel-531	189	88	,	,	PUNCT
absel-531	189	89	k	k	PROPN
absel-531	190	1	=	=	PUNCT
absel-531	191	1	the	the	DET
absel-531	191	2	level	level	NOUN
absel-531	191	3	of	of	ADP
absel-531	191	4	attribute	attribute	NOUN
absel-531	191	5	a	a	DET
absel-531	191	6	possessed	possess	VERB
absel-531	191	7	by	by	ADP
absel-531	191	8	product	product	NOUN
absel-531	191	9	i	i	PRON
absel-531	191	10	in	in	ADP
absel-531	191	11	the	the	DET
absel-531	191	12	company	company	NOUN
absel-531	191	13	’s	’s	PART
absel-531	191	14	product	product	NOUN
absel-531	191	15	mix	mix	NOUN
absel-531	191	16	m	m	NOUN
absel-531	191	17	=	=	NOUN
absel-531	192	1	the	the	DET
absel-531	192	2	total	total	ADJ
absel-531	192	3	number	number	NOUN
absel-531	192	4	of	of	ADP
absel-531	192	5	attributes	attribute	NOUN
absel-531	192	6	.	.	PUNCT
absel-531	193	1	(	(	PUNCT
absel-531	193	2	m+1	m+1	PRON
absel-531	193	3	represents	represent	VERB
absel-531	193	4	a	a	DET
absel-531	193	5	fictitious	fictitious	ADJ
absel-531	193	6	attribute	attribute	NOUN
absel-531	193	7	for	for	ADP
absel-531	193	8	which	which	PRON
absel-531	193	9	the	the	DET
absel-531	193	10	ideal	ideal	ADJ
absel-531	193	11	value	value	NOUN
absel-531	193	12	(	(	PUNCT
absel-531	193	13	im+1	im+1	X
absel-531	193	14	)	)	PUNCT
absel-531	193	15	is	be	AUX
absel-531	193	16	always	always	ADV
absel-531	193	17	“	"	PUNCT
absel-531	193	18	1	1	NUM
absel-531	193	19	”	"	PUNCT
absel-531	193	20	and	and	CCONJ
absel-531	193	21	for	for	ADP
absel-531	193	22	which	which	PRON
absel-531	193	23	the	the	DET
absel-531	193	24	value	value	NOUN
absel-531	193	25	of	of	ADP
absel-531	193	26	the	the	DET
absel-531	193	27	product	product	NOUN
absel-531	193	28	’s	’s	PART
absel-531	193	29	attribute	attribute	NOUN
absel-531	193	30	(	(	PUNCT
absel-531	193	31	ai	ai	PROPN
absel-531	193	32	,	,	PUNCT
absel-531	193	33	k	k	NOUN
absel-531	193	34	)	)	PUNCT
absel-531	193	35	is	be	AUX
absel-531	193	36	always	always	ADV
absel-531	193	37	“	"	PUNCT
absel-531	193	38	0	0	NUM
absel-531	193	39	”	"	PUNCT
absel-531	193	40	,	,	PUNCT
absel-531	193	41	thus	thus	ADV
absel-531	193	42	ensuring	ensure	VERB
absel-531	193	43	that	that	SCONJ
absel-531	193	44	the	the	DET
absel-531	193	45	ideal	ideal	NOUN
absel-531	193	46	and	and	CCONJ
absel-531	193	47	a	a	DET
absel-531	193	48	company	company	NOUN
absel-531	193	49	’s	’s	PART
absel-531	193	50	product	product	NOUN
absel-531	193	51	are	be	AUX
absel-531	193	52	never	never	ADV
absel-531	193	53	identical	identical	ADJ
absel-531	193	54	and	and	CCONJ
absel-531	193	55	the	the	DET
absel-531	193	56	value	value	NOUN
absel-531	193	57	of	of	ADP
absel-531	193	58	di	di	NOUN
absel-531	193	59	is	be	AUX
absel-531	193	60	never	never	ADV
absel-531	193	61	zero	zero	NUM
absel-531	193	62	)	)	PUNCT
absel-531	193	63	.	.	PUNCT
absel-531	194	1	teach	teach	VERB
absel-531	194	2	(	(	PUNCT
absel-531	194	3	1984	1984	NUM
absel-531	194	4	)	)	PUNCT
absel-531	194	5	points	point	NOUN
absel-531	194	6	to	to	ADP
absel-531	194	7	a	a	DET
absel-531	194	8	potential	potential	ADJ
absel-531	194	9	problem	problem	NOUN
absel-531	194	10	arising	arise	VERB
absel-531	194	11	from	from	ADP
absel-531	194	12	using	use	VERB
absel-531	194	13	the	the	DET
absel-531	194	14	reciprocal	reciprocal	NOUN
absel-531	194	15	of	of	ADP
absel-531	194	16	the	the	DET
absel-531	194	17	distance	distance	NOUN
absel-531	194	18	measure	measure	NOUN
absel-531	194	19	as	as	ADP
absel-531	194	20	a	a	DET
absel-531	194	21	measure	measure	NOUN
absel-531	194	22	of	of	ADP
absel-531	194	23	product	product	NOUN
absel-531	194	24	fit	fit	ADJ
absel-531	194	25	.	.	PUNCT
absel-531	195	1	if	if	SCONJ
absel-531	195	2	a	a	DET
absel-531	195	3	company	company	NOUN
absel-531	195	4	’s	’s	PART
absel-531	195	5	product	product	NOUN
absel-531	195	6	were	be	AUX
absel-531	195	7	identical	identical	ADJ
absel-531	195	8	to	to	ADP
absel-531	195	9	the	the	DET
absel-531	195	10	ideal	ideal	NOUN
absel-531	195	11	,	,	PUNCT
absel-531	195	12	the	the	DET
absel-531	195	13	distance	distance	NOUN
absel-531	195	14	would	would	AUX
absel-531	195	15	be	be	AUX
absel-531	195	16	zero	zero	NUM
absel-531	195	17	,	,	PUNCT
absel-531	195	18	and	and	CCONJ
absel-531	195	19	the	the	DET
absel-531	195	20	value	value	NOUN
absel-531	195	21	of	of	ADP
absel-531	195	22	dj	dj	NOUN
absel-531	195	23	would	would	AUX
absel-531	195	24	be	be	AUX
absel-531	195	25	undefined	undefined	ADJ
absel-531	195	26	.	.	PUNCT
absel-531	196	1	to	to	PART
absel-531	196	2	solve	solve	VERB
absel-531	196	3	this	this	DET
absel-531	196	4	problem	problem	NOUN
absel-531	196	5	,	,	PUNCT
absel-531	196	6	he	he	PRON
absel-531	196	7	suggests	suggest	VERB
absel-531	196	8	adding	add	VERB
absel-531	196	9	extra	extra	ADJ
absel-531	196	10	attribute	attribute	NOUN
absel-531	196	11	for	for	ADP
absel-531	196	12	which	which	PRON
absel-531	196	13	the	the	DET
absel-531	196	14	company	company	NOUN
absel-531	196	15	’s	’s	PART
absel-531	196	16	value	value	NOUN
absel-531	196	17	would	would	AUX
absel-531	196	18	always	always	ADV
absel-531	196	19	be	be	AUX
absel-531	196	20	zero	zero	NUM
absel-531	196	21	,	,	PUNCT
absel-531	196	22	thus	thus	ADV
absel-531	196	23	ensuring	ensure	VERB
absel-531	196	24	a	a	DET
absel-531	196	25	non	non	ADJ
absel-531	196	26	-	-	ADJ
absel-531	196	27	zero	zero	NUM
absel-531	196	28	value	value	NOUN
absel-531	196	29	of	of	ADP
absel-531	196	30	the	the	DET
absel-531	196	31	distance	distance	NOUN
absel-531	196	32	.	.	PUNCT
absel-531	197	1	we	we	PRON
absel-531	197	2	have	have	AUX
absel-531	197	3	incorporated	incorporate	VERB
absel-531	197	4	this	this	PRON
absel-531	197	5	into	into	ADP
absel-531	197	6	equation	equation	NOUN
absel-531	197	7	(	(	PUNCT
absel-531	197	8	8)	8)	NUM
absel-531	197	9	by	by	ADP
absel-531	197	10	suggesting	suggest	VERB
absel-531	197	11	that	that	DET
absel-531	197	12	index	index	NOUN
absel-531	197	13	i	i	PRON
absel-531	197	14	runs	run	VERB
absel-531	197	15	from	from	ADP
absel-531	197	16	1	1	NUM
absel-531	197	17	to	to	ADP
absel-531	197	18	m+1	m+1	NUM
absel-531	197	19	,	,	PUNCT
absel-531	197	20	or	or	CCONJ
absel-531	197	21	one	one	NUM
absel-531	197	22	more	more	ADJ
absel-531	197	23	than	than	SCONJ
absel-531	197	24	there	there	PRON
absel-531	197	25	are	be	VERB
absel-531	197	26	attributes	attribute	NOUN
absel-531	197	27	available	available	ADJ
absel-531	197	28	for	for	ADP
absel-531	197	29	a	a	DET
absel-531	197	30	company	company	NOUN
absel-531	197	31	’s	’s	PART
absel-531	197	32	product	product	NOUN
absel-531	197	33	formulation	formulation	NOUN
absel-531	197	34	.	.	PUNCT
absel-531	198	1	the	the	DET
absel-531	198	2	equation	equation	NOUN
absel-531	198	3	(	(	PUNCT
absel-531	198	4	8)	8)	NUM
absel-531	198	5	conceptualization	conceptualization	NOUN
absel-531	198	6	does	do	AUX
absel-531	198	7	not	not	PART
absel-531	198	8	use	use	VERB
absel-531	198	9	nominal	nominal	ADJ
absel-531	198	10	values	value	NOUN
absel-531	198	11	for	for	ADP
absel-531	198	12	the	the	DET
absel-531	198	13	value	value	NOUN
absel-531	198	14	of	of	ADP
absel-531	198	15	di	di	NOUN
absel-531	198	16	,	,	PUNCT
absel-531	198	17	but	but	CCONJ
absel-531	198	18	the	the	DET
absel-531	198	19	maximum	maximum	ADJ
absel-531	198	20	value	value	NOUN
absel-531	198	21	is	be	AUX
absel-531	198	22	still	still	ADV
absel-531	198	23	“	"	PUNCT
absel-531	198	24	1	1	NUM
absel-531	198	25	”	"	PUNCT
absel-531	198	26	–	–	PUNCT
absel-531	198	27	i.e.	i.e.	X
absel-531	198	28	a	a	DET
absel-531	198	29	product	product	NOUN
absel-531	198	30	whose	whose	DET
absel-531	198	31	quality	quality	NOUN
absel-531	198	32	is	be	AUX
absel-531	198	33	equal	equal	ADJ
absel-531	198	34	to	to	ADP
absel-531	198	35	the	the	DET
absel-531	198	36	ideal	ideal	NOUN
absel-531	198	37	,	,	PUNCT
absel-531	198	38	based	base	VERB
absel-531	198	39	on	on	ADP
absel-531	198	40	calculations	calculation	NOUN
absel-531	198	41	made	make	VERB
absel-531	198	42	using	use	VERB
absel-531	198	43	equation	equation	NOUN
absel-531	198	44	(	(	PUNCT
absel-531	198	45	8)	8)	NUM
absel-531	198	46	.	.	PUNCT
absel-531	199	1	this	this	PRON
absel-531	199	2	means	mean	VERB
absel-531	199	3	that	that	SCONJ
absel-531	199	4	we	we	PRON
absel-531	199	5	can	can	AUX
absel-531	199	6	still	still	ADV
absel-531	199	7	use	use	VERB
absel-531	199	8	equation	equation	NOUN
absel-531	199	9	(	(	PUNCT
absel-531	199	10	7	7	NUM
absel-531	199	11	)	)	PUNCT
absel-531	199	12	to	to	PART
absel-531	199	13	calculate	calculate	VERB
absel-531	199	14	the	the	DET
absel-531	199	15	overall	overall	ADJ
absel-531	199	16	value	value	NOUN
absel-531	199	17	of	of	ADP
absel-531	199	18	a	a	DET
absel-531	199	19	company	company	NOUN
absel-531	199	20	’s	’s	PART
absel-531	199	21	product	product	NOUN
absel-531	199	22	fit	fit	ADJ
absel-531	199	23	for	for	ADP
absel-531	199	24	segment	segment	NOUN
absel-531	199	25	j	j	PROPN
absel-531	199	26	(	(	PUNCT
absel-531	199	27	dj	dj	NOUN
absel-531	199	28	)	)	PUNCT
absel-531	199	29	.	.	PUNCT
absel-531	200	1	any	any	DET
absel-531	200	2	lapses	lapse	NOUN
absel-531	200	3	in	in	ADP
absel-531	200	4	the	the	DET
absel-531	200	5	quality	quality	NOUN
absel-531	200	6	of	of	ADP
absel-531	200	7	products	product	NOUN
absel-531	200	8	included	include	VERB
absel-531	200	9	in	in	ADP
absel-531	200	10	the	the	DET
absel-531	200	11	company	company	NOUN
absel-531	200	12	’s	’s	PART
absel-531	200	13	mix	mix	NOUN
absel-531	200	14	,	,	PUNCT
absel-531	200	15	as	as	SCONJ
absel-531	200	16	determined	determine	VERB
absel-531	200	17	by	by	ADP
absel-531	200	18	equation	equation	NOUN
absel-531	200	19	(	(	PUNCT
absel-531	200	20	8)	8)	NUM
absel-531	200	21	,	,	PUNCT
absel-531	200	22	simply	simply	ADV
absel-531	200	23	weaken	weaken	VERB
absel-531	200	24	the	the	DET
absel-531	200	25	mix	mix	NOUN
absel-531	200	26	’s	’s	PART
absel-531	200	27	overall	overall	ADJ
absel-531	200	28	product	product	NOUN
absel-531	200	29	fit	fit	ADJ
absel-531	200	30	.	.	PUNCT
absel-531	201	1	to	to	PART
absel-531	201	2	summarize	summarize	VERB
absel-531	201	3	,	,	PUNCT
absel-531	201	4	equation	equation	NOUN
absel-531	201	5	(	(	PUNCT
absel-531	201	6	7	7	X
absel-531	201	7	)	)	PUNCT
absel-531	201	8	models	model	NOUN
absel-531	201	9	the	the	DET
absel-531	201	10	customer	customer	NOUN
absel-531	201	11	segment	segment	NOUN
absel-531	201	12	’s	’s	PART
absel-531	201	13	desired	desire	VERB
absel-531	201	14	product	product	NOUN
absel-531	201	15	portfolio	portfolio	NOUN
absel-531	201	16	.	.	PUNCT
absel-531	202	1	the	the	DET
absel-531	202	2	value	value	NOUN
absel-531	202	3	of	of	ADP
absel-531	202	4	productmarket	productmarket	NOUN
absel-531	202	5	fit	fit	ADJ
absel-531	202	6	(	(	PUNCT
absel-531	202	7	dj	dj	NOUN
absel-531	202	8	)	)	PUNCT
absel-531	202	9	always	always	ADV
absel-531	202	10	falls	fall	VERB
absel-531	202	11	between	between	ADP
absel-531	202	12	“	"	PUNCT
absel-531	202	13	0	0	NUM
absel-531	202	14	”	"	PUNCT
absel-531	202	15	and	and	CCONJ
absel-531	202	16	“	"	PUNCT
absel-531	202	17	1	1	NUM
absel-531	202	18	”	"	PUNCT
absel-531	202	19	,	,	PUNCT
absel-531	202	20	where	where	SCONJ
absel-531	202	21	“	"	PUNCT
absel-531	202	22	1	1	NUM
absel-531	202	23	”	"	PUNCT
absel-531	202	24	is	be	AUX
absel-531	202	25	a	a	DET
absel-531	202	26	perfect	perfect	ADJ
absel-531	202	27	market	market	NOUN
absel-531	202	28	fit	fit	NOUN
absel-531	202	29	.	.	PUNCT
absel-531	203	1	players	player	NOUN
absel-531	203	2	would	would	AUX
absel-531	203	3	seek	seek	VERB
absel-531	203	4	to	to	PART
absel-531	203	5	enhance	enhance	VERB
absel-531	203	6	their	their	PRON
absel-531	203	7	performance	performance	NOUN
absel-531	203	8	by	by	ADP
absel-531	203	9	formulating	formulate	VERB
absel-531	203	10	and	and	CCONJ
absel-531	203	11	selecting	select	VERB
absel-531	203	12	products	product	NOUN
absel-531	203	13	(	(	PUNCT
absel-531	203	14	represented	represent	VERB
absel-531	203	15	by	by	ADP
absel-531	203	16	non	non	ADJ
absel-531	203	17	-	-	ADJ
absel-531	203	18	zero	zero	NUM
absel-531	203	19	values	value	NOUN
absel-531	203	20	for	for	ADP
absel-531	203	21	di	di	NOUN
absel-531	203	22	)	)	PUNCT
absel-531	203	23	for	for	ADP
absel-531	203	24	the	the	DET
absel-531	203	25	company	company	NOUN
absel-531	203	26	’s	’s	PART
absel-531	203	27	product	product	NOUN
absel-531	203	28	mix	mix	NOUN
absel-531	203	29	that	that	PRON
absel-531	203	30	would	would	AUX
absel-531	203	31	best	well	ADV
absel-531	203	32	address	address	VERB
absel-531	203	33	the	the	DET
absel-531	203	34	needs	need	NOUN
absel-531	203	35	of	of	ADP
absel-531	203	36	their	their	PRON
absel-531	203	37	targeted	target	VERB
absel-531	203	38	segments	segment	NOUN
absel-531	203	39	.	.	PUNCT
absel-531	204	1	as	as	ADP
absel-531	204	2	the	the	DET
absel-531	204	3	value	value	NOUN
absel-531	204	4	of	of	ADP
absel-531	204	5	dj	dj	NOUN
absel-531	204	6	falls	fall	NOUN
absel-531	204	7	,	,	PUNCT
absel-531	204	8	customers	customer	NOUN
absel-531	204	9	defect	defect	VERB
absel-531	204	10	to	to	ADP
absel-531	204	11	other	other	ADJ
absel-531	204	12	suppliers	supplier	NOUN
absel-531	204	13	.	.	PUNCT
absel-531	205	1	the	the	DET
absel-531	205	2	equations	equation	NOUN
absel-531	205	3	discussed	discuss	VERB
absel-531	205	4	in	in	ADP
absel-531	205	5	this	this	DET
absel-531	205	6	section	section	NOUN
absel-531	205	7	address	address	NOUN
absel-531	205	8	the	the	DET
absel-531	205	9	demand	demand	NOUN
absel-531	205	10	side	side	NOUN
absel-531	205	11	of	of	ADP
absel-531	205	12	the	the	DET
absel-531	205	13	firm	firm	NOUN
absel-531	205	14	’s	’s	PART
absel-531	205	15	economic	economic	ADJ
absel-531	205	16	equation	equation	NOUN
absel-531	205	17	.	.	PUNCT
absel-531	206	1	the	the	DET
absel-531	206	2	framework	framework	NOUN
absel-531	206	3	acquires	acquire	VERB
absel-531	206	4	a	a	DET
absel-531	206	5	strategic	strategic	ADJ
absel-531	206	6	imperative	imperative	NOUN
absel-531	206	7	when	when	SCONJ
absel-531	206	8	we	we	PRON
absel-531	206	9	impose	impose	VERB
absel-531	206	10	financial	financial	ADJ
absel-531	206	11	constraints	constraint	NOUN
absel-531	206	12	on	on	ADP
absel-531	206	13	the	the	DET
absel-531	206	14	development	development	NOUN
absel-531	206	15	of	of	ADP
absel-531	206	16	product	product	NOUN
absel-531	206	17	assortments	assortment	NOUN
absel-531	206	18	.	.	PUNCT
absel-531	207	1	by	by	ADP
absel-531	207	2	making	make	VERB
absel-531	207	3	products	product	NOUN
absel-531	207	4	subject	subject	ADJ
absel-531	207	5	to	to	ADP
absel-531	207	6	relatively	relatively	ADV
absel-531	207	7	large	large	ADJ
absel-531	207	8	economies	economy	NOUN
absel-531	207	9	of	of	ADP
absel-531	207	10	scale	scale	NOUN
absel-531	207	11	,	,	PUNCT
absel-531	207	12	low	low	ADJ
absel-531	207	13	-	-	PUNCT
absel-531	207	14	volume	volume	NOUN
absel-531	207	15	products	product	NOUN
absel-531	207	16	are	be	AUX
absel-531	207	17	likely	likely	ADJ
absel-531	207	18	to	to	PART
absel-531	207	19	incur	incur	VERB
absel-531	207	20	financial	financial	ADJ
absel-531	207	21	losses	loss	NOUN
absel-531	207	22	.	.	PUNCT
absel-531	208	1	in	in	ADP
absel-531	208	2	terms	term	NOUN
absel-531	208	3	of	of	ADP
absel-531	208	4	gold	gold	NOUN
absel-531	208	5	’s	’s	PART
absel-531	208	6	(	(	PUNCT
absel-531	208	7	2005	2005	NUM
absel-531	208	8	)	)	PUNCT
absel-531	208	9	standardized	standardized	ADJ
absel-531	208	10	model	model	NOUN
absel-531	208	11	,	,	PUNCT
absel-531	208	12	this	this	PRON
absel-531	208	13	would	would	AUX
absel-531	208	14	mean	mean	VERB
absel-531	208	15	increasing	increase	VERB
absel-531	208	16	the	the	DET
absel-531	208	17	size	size	NOUN
absel-531	208	18	of	of	ADP
absel-531	208	19	the	the	DET
absel-531	208	20	total	total	ADJ
absel-531	208	21	fixed	fix	VERB
absel-531	208	22	cost	cost	NOUN
absel-531	208	23	assigned	assign	VERB
absel-531	208	24	to	to	ADP
absel-531	208	25	segment	segment	PROPN
absel-531	208	26	j	j	PROPN
absel-531	208	27	(	(	PUNCT
absel-531	208	28	tfcj	tfcj	PROPN
absel-531	208	29	)	)	PUNCT
absel-531	208	30	.	.	PUNCT
absel-531	209	1	the	the	DET
absel-531	209	2	prospect	prospect	NOUN
absel-531	209	3	of	of	ADP
absel-531	209	4	losses	loss	NOUN
absel-531	209	5	motivates	motivate	VERB
absel-531	209	6	players	player	NOUN
absel-531	209	7	to	to	PART
absel-531	209	8	trim	trim	VERB
absel-531	209	9	unprofitable	unprofitable	ADJ
absel-531	209	10	products	product	NOUN
absel-531	209	11	,	,	PUNCT
absel-531	209	12	thus	thus	ADV
absel-531	209	13	setting	set	VERB
absel-531	209	14	the	the	DET
absel-531	209	15	stage	stage	NOUN
absel-531	209	16	for	for	ADP
absel-531	209	17	the	the	DET
absel-531	209	18	“	"	PUNCT
absel-531	209	19	death	death	NOUN
absel-531	209	20	-	-	PUNCT
absel-531	209	21	spiral	spiral	ADJ
absel-531	209	22	”	"	PUNCT
absel-531	209	23	phenomenon	phenomenon	NOUN
absel-531	209	24	if	if	SCONJ
absel-531	209	25	players	player	NOUN
absel-531	209	26	to	to	PART
absel-531	209	27	not	not	PART
absel-531	209	28	consider	consider	VERB
absel-531	209	29	product	product	NOUN
absel-531	209	30	-	-	PUNCT
absel-531	209	31	mix	mix	NOUN
absel-531	209	32	interactions	interaction	NOUN
absel-531	209	33	.	.	PUNCT
absel-531	210	1	student	student	NOUN
absel-531	210	2	data	datum	NOUN
absel-531	210	3	in	in	ADP
absel-531	210	4	order	order	NOUN
absel-531	210	5	to	to	PART
absel-531	210	6	make	make	VERB
absel-531	210	7	informed	informed	ADJ
absel-531	210	8	strategic	strategic	ADJ
absel-531	210	9	product	product	NOUN
absel-531	210	10	mix	mix	NOUN
absel-531	210	11	decisions	decision	NOUN
absel-531	210	12	,	,	PUNCT
absel-531	210	13	players	player	NOUN
absel-531	210	14	need	need	VERB
absel-531	210	15	to	to	PART
absel-531	210	16	be	be	AUX
absel-531	210	17	given	give	VERB
absel-531	210	18	research	research	NOUN
absel-531	210	19	information	information	NOUN
absel-531	210	20	on	on	ADP
absel-531	210	21	different	different	ADJ
absel-531	210	22	segments	segment	NOUN
absel-531	210	23	’	'	PUNCT
absel-531	210	24	product	product	NOUN
absel-531	210	25	preferences	preference	NOUN
absel-531	210	26	.	.	PUNCT
absel-531	211	1	table	table	NOUN
absel-531	211	2	1	1	NUM
absel-531	211	3	illustrates	illustrate	VERB
absel-531	211	4	a	a	DET
absel-531	211	5	report	report	NOUN
absel-531	211	6	that	that	PRON
absel-531	211	7	might	might	AUX
absel-531	211	8	be	be	AUX
absel-531	211	9	used	use	VERB
absel-531	211	10	to	to	PART
absel-531	211	11	deliver	deliver	VERB
absel-531	211	12	this	this	DET
absel-531	211	13	information	information	NOUN
absel-531	211	14	.	.	PUNCT
absel-531	212	1	the	the	DET
absel-531	212	2	first	first	ADJ
absel-531	212	3	set	set	NOUN
absel-531	212	4	of	of	ADP
absel-531	212	5	data	datum	NOUN
absel-531	212	6	,	,	PUNCT
absel-531	212	7	product	product	NOUN
absel-531	212	8	preferences	preference	NOUN
absel-531	212	9	,	,	PUNCT
absel-531	212	10	is	be	AUX
absel-531	212	11	designed	design	VERB
absel-531	212	12	to	to	PART
absel-531	212	13	assist	assist	VERB
absel-531	212	14	the	the	DET
absel-531	212	15	student	student	NOUN
absel-531	212	16	in	in	ADP
absel-531	212	17	assessing	assess	VERB
absel-531	212	18	relative	relative	ADJ
absel-531	212	19	product	product	NOUN
absel-531	212	20	desirability	desirability	NOUN
absel-531	212	21	275	275	NUM
absel-531	212	22	developments	development	NOUN
absel-531	212	23	in	in	ADP
absel-531	212	24	business	business	NOUN
absel-531	212	25	simulation	simulation	NOUN
absel-531	212	26	and	and	CCONJ
absel-531	212	27	experiential	experiential	ADJ
absel-531	212	28	learning	learning	NOUN
absel-531	212	29	,	,	PUNCT
absel-531	212	30	volume	volume	NOUN
absel-531	212	31	33	33	NUM
absel-531	212	32	,	,	PUNCT
absel-531	212	33	2006	2006	NUM
absel-531	212	34	within	within	ADP
absel-531	212	35	a	a	DET
absel-531	212	36	portfol	portfol	NOUN
absel-531	212	37	product	product	NOUN
absel-531	212	38	that	that	PRON
absel-531	212	39	has	have	VERB
absel-531	212	40	a	a	DET
absel-531	212	41	desired	desire	VERB
absel-531	212	42	portfolio	portfolio	NOUN
absel-531	212	43	.	.	PUNCT
absel-531	213	1	factor	factor	NOUN
absel-531	213	2	(	(	PUNCT
absel-531	213	3	wi	wi	PROPN
absel-531	213	4	,	,	PUNCT
absel-531	213	5	j	j	PROPN
absel-531	213	6	)	)	PUNCT
absel-531	213	7	in	in	ADP
absel-531	213	8	eq	eq	ADP
absel-531	213	9	attributes	attribute	NOUN
absel-531	213	10	are	be	AUX
absel-531	213	11	mo	mo	NOUN
absel-531	213	12	shown	show	VERB
absel-531	213	13	in	in	ADP
absel-531	213	14	table	table	NOUN
absel-531	213	15	(	(	PUNCT
absel-531	213	16	multiplied	multiply	VERB
absel-531	213	17	by	by	ADP
absel-531	213	18	10	10	NUM
absel-531	213	19	percentage	percentage	NOUN
absel-531	213	20	)	)	PUNCT
absel-531	213	21	.	.	PUNCT
absel-531	214	1	in	in	ADP
absel-531	214	2	fa	fa	PROPN
absel-531	214	3	student	student	NOUN
absel-531	214	4	’s	’s	PART
absel-531	214	5	awarene	awarene	PROPN
absel-531	214	6	spiral	spiral	NOUN
absel-531	214	7	.	.	PUNCT
absel-531	215	1	that	that	PRON
absel-531	215	2	is	be	AUX
absel-531	215	3	,	,	PUNCT
absel-531	215	4	it	it	PRON
absel-531	215	5	likely	likely	ADJ
absel-531	215	6	to	to	PART
absel-531	215	7	respond	respond	VERB
absel-531	215	8	rated	rate	VERB
absel-531	215	9	“	"	PUNCT
absel-531	215	10	5	5	NUM
absel-531	215	11	”	"	PUNCT
absel-531	215	12	is	be	AUX
absel-531	215	13	drop	drop	NOUN
absel-531	215	14	how	how	SCONJ
absel-531	215	15	does	do	AUX
absel-531	215	16	this	this	DET
absel-531	215	17	c	c	NOUN
absel-531	215	18	examining	examine	VERB
absel-531	215	19	both	both	PRON
absel-531	215	20	(	(	PUNCT
absel-531	215	21	product	product	NOUN
absel-531	215	22	mix	mix	NOUN
absel-531	215	23	)	)	PUNCT
absel-531	215	24	tog	tog	NOUN
absel-531	215	25	own	own	ADJ
absel-531	215	26	model	model	NOUN
absel-531	215	27	for	for	ADP
absel-531	215	28	es	es	X
absel-531	215	29	different	different	ADJ
absel-531	215	30	products	product	NOUN
absel-531	215	31	in	in	ADP
absel-531	215	32	the	the	DET
absel-531	215	33	real	real	ADJ
absel-531	215	34	w	w	NOUN
absel-531	215	35	through	through	ADP
absel-531	215	36	a	a	DET
absel-531	215	37	market	market	NOUN
absel-531	215	38	based	base	VERB
absel-531	215	39	on	on	ADP
absel-531	215	40	actual	actual	ADJ
absel-531	215	41	this	this	PRON
absel-531	215	42	is	be	AUX
absel-531	215	43	importan	importan	ADJ
absel-531	215	44	product	product	NOUN
absel-531	215	45	mix	mix	NOUN
absel-531	215	46	info	info	NOUN
absel-531	215	47	selected	select	VERB
absel-531	215	48	for	for	ADP
absel-531	215	49	pr	pr	NOUN
absel-531	215	50	importance	importance	NOUN
absel-531	215	51	of	of	ADP
absel-531	215	52	the	the	PRON
absel-531	215	53	with	with	ADP
absel-531	215	54	at	at	ADV
absel-531	215	55	least	least	ADJ
absel-531	215	56	som	som	NOUN
absel-531	215	57	may	may	AUX
absel-531	215	58	not	not	PART
absel-531	215	59	have	have	VERB
absel-531	215	60	sele	sele	NOUN
absel-531	215	61	summa	summa	VERB
absel-531	215	62	the	the	DET
absel-531	215	63	purpose	purpose	NOUN
absel-531	215	64	inclusion	inclusion	NOUN
absel-531	215	65	of	of	ADP
absel-531	215	66	pro	pro	ADJ
absel-531	215	67	marketing	marketing	NOUN
absel-531	215	68	simula	simula	NOUN
absel-531	215	69	product	product	NOUN
absel-531	215	70	-	-	PUNCT
absel-531	215	71	mix	mix	NOUN
absel-531	215	72	inter	inter	NOUN
absel-531	215	73	assume	assume	VERB
absel-531	215	74	that	that	SCONJ
absel-531	215	75	consu	consu	PROPN
absel-531	215	76	a	a	DET
absel-531	215	77	single	single	ADJ
absel-531	215	78	vendor	vendor	NOUN
absel-531	215	79	,	,	PUNCT
absel-531	215	80	from	from	ADP
absel-531	215	81	several	several	ADJ
absel-531	215	82	diff	diff	NOUN
absel-531	215	83	2,000	2,000	NUM
absel-531	215	84	papers	paper	NOUN
absel-531	215	85	cont	cont	NOUN
absel-531	215	86	were	be	AUX
absel-531	215	87	not	not	PART
absel-531	215	88	able	able	ADJ
absel-531	215	89	to	to	PART
absel-531	215	90	f	f	PROPN
absel-531	215	91	the	the	DET
absel-531	215	92	importa	importa	PROPN
absel-531	215	93	increasingly	increasingly	ADV
absel-531	215	94	imp	imp	VERB
absel-531	215	95	many	many	ADJ
absel-531	215	96	marketers	marketer	NOUN
absel-531	215	97	table	table	VERB
absel-531	215	98	1	1	NUM
absel-531	215	99	:	:	PUNCT
absel-531	215	100	an	an	DET
absel-531	215	101	illustrative	illustrative	ADJ
absel-531	215	102	research	research	NOUN
absel-531	215	103	report	report	NOUN
absel-531	215	104	conveying	convey	VERB
absel-531	215	105	critical	critical	ADJ
absel-531	215	106	information	information	NOUN
absel-531	215	107	regarding	regard	VERB
absel-531	215	108	segment	segment	NOUN
absel-531	215	109	product	product	NOUN
absel-531	215	110	preferences	preference	NOUN
absel-531	215	111	and	and	CCONJ
absel-531	215	112	company	company	NOUN
absel-531	215	113	performance	performance	NOUN
absel-531	215	114	segment	segment	NOUN
absel-531	215	115	1	1	NUM
absel-531	215	116	product	product	NOUN
absel-531	215	117	preferences	preference	NOUN
absel-531	215	118	available	available	ADJ
absel-531	215	119	products	product	NOUN
absel-531	215	120	average	average	ADJ
absel-531	215	121	preference	preference	NOUN
absel-531	215	122	for	for	ADP
absel-531	215	123	segment	segment	NOUN
absel-531	215	124	(	(	PUNCT
absel-531	215	125	1	1	NUM
absel-531	215	126	to	to	PART
absel-531	215	127	10	10	NUM
absel-531	215	128	)	)	PUNCT
absel-531	215	129	p1	p1	NOUN
absel-531	215	130	8	8	NUM
absel-531	215	131	p2	p2	PROPN
absel-531	215	132	6	6	NUM
absel-531	215	133	etc	etc	X
absel-531	215	134	etc	etc	X
absel-531	215	135	segment	segment	NOUN
absel-531	215	136	1	1	NUM
absel-531	215	137	product	product	NOUN
absel-531	215	138	mix	mix	NOUN
absel-531	215	139	feedback	feedback	NOUN
absel-531	215	140	%	%	NOUN
absel-531	215	141	frequency	frequency	NOUN
absel-531	215	142	of	of	ADP
absel-531	215	143	purchases	purchase	NOUN
absel-531	215	144	p1	p1	PROPN
absel-531	215	145	sold	sell	VERB
absel-531	215	146	with	with	ADP
absel-531	215	147	p2	p2	PROPN
absel-531	215	148	60	60	NUM
absel-531	215	149	%	%	NOUN
absel-531	215	150	p1	p1	NOUN
absel-531	215	151	sold	sell	VERB
absel-531	215	152	with	with	ADP
absel-531	215	153	p3	p3	PROPN
absel-531	215	154	25	25	NUM
absel-531	215	155	%	%	NOUN
absel-531	215	156	etc	etc	X
absel-531	215	157	etc	etc	X
absel-531	215	158	io	io	X
absel-531	215	159	for	for	ADP
absel-531	215	160	a	a	DET
absel-531	215	161	given	give	VERB
absel-531	215	162	customer	customer	NOUN
absel-531	215	163	segment	segment	NOUN
absel-531	215	164	.	.	PUNCT
absel-531	216	1	any	any	DET
absel-531	216	2	value	value	NOUN
absel-531	216	3	above	above	ADP
absel-531	216	4	zero	zero	NUM
absel-531	216	5	is	be	AUX
absel-531	216	6	part	part	NOUN
absel-531	216	7	of	of	ADP
absel-531	216	8	the	the	DET
absel-531	216	9	segment	segment	NOUN
absel-531	216	10	’s	’	VERB
absel-531	216	11	however	however	ADV
absel-531	216	12	,	,	PUNCT
absel-531	216	13	as	as	SCONJ
absel-531	216	14	suggested	suggest	VERB
absel-531	216	15	by	by	ADP
absel-531	216	16	the	the	DET
absel-531	216	17	weighting	weighting	NOUN
absel-531	216	18	uations	uation	NOUN
absel-531	216	19	(	(	PUNCT
absel-531	216	20	7	7	NUM
absel-531	216	21	)	)	PUNCT
absel-531	216	22	and	and	CCONJ
absel-531	216	23	(	(	PUNCT
absel-531	216	24	8)	8)	NUM
absel-531	216	25	,	,	PUNCT
absel-531	216	26	some	some	DET
absel-531	216	27	products	product	NOUN
absel-531	216	28	/	/	SYM
absel-531	216	29	product	product	NOUN
absel-531	216	30	re	re	VERB
absel-531	216	31	important	important	ADJ
absel-531	216	32	than	than	ADP
absel-531	216	33	others	other	NOUN
absel-531	216	34	.	.	PUNCT
absel-531	217	1	the	the	DET
absel-531	217	2	preferences	preference	NOUN
absel-531	217	3	1	1	NUM
absel-531	217	4	are	be	AUX
absel-531	217	5	simply	simply	ADV
absel-531	217	6	the	the	DET
absel-531	217	7	importance	importance	NOUN
absel-531	217	8	weights	weight	VERB
absel-531	217	9	in	in	ADP
absel-531	217	10	order	order	NOUN
absel-531	217	11	to	to	PART
absel-531	217	12	yield	yield	VERB
absel-531	217	13	a	a	DET
absel-531	217	14	number	number	NOUN
absel-531	217	15	rather	rather	ADV
absel-531	217	16	than	than	ADP
absel-531	217	17	a	a	DET
absel-531	217	18	ct	ct	NOUN
absel-531	217	19	,	,	PUNCT
absel-531	217	20	this	this	DET
absel-531	217	21	information	information	NOUN
absel-531	217	22	does	do	AUX
absel-531	217	23	not	not	PART
absel-531	217	24	assist	assist	VERB
absel-531	217	25	in	in	ADP
absel-531	217	26	the	the	DET
absel-531	217	27	ss	ss	NOUN
absel-531	217	28	of	of	ADP
absel-531	217	29	a	a	DET
absel-531	217	30	potential	potential	ADJ
absel-531	217	31	profitable	profitable	ADJ
absel-531	217	32	-	-	PUNCT
absel-531	217	33	product	product	NOUN
absel-531	217	34	death	death	NOUN
absel-531	217	35	does	do	AUX
absel-531	217	36	not	not	PART
absel-531	217	37	tell	tell	VERB
absel-531	217	38	students	student	NOUN
absel-531	217	39	how	how	SCONJ
absel-531	217	40	customers	customer	NOUN
absel-531	217	41	are	be	AUX
absel-531	217	42	as	as	ADP
absel-531	217	43	a	a	DET
absel-531	217	44	result	result	NOUN
absel-531	217	45	of	of	ADP
absel-531	217	46	their	their	PRON
absel-531	217	47	preferences	preference	NOUN
absel-531	217	48	.	.	PUNCT
absel-531	218	1	if	if	SCONJ
absel-531	218	2	a	a	DET
absel-531	218	3	product	product	NOUN
absel-531	218	4	ped	pe	VERB
absel-531	218	5	,	,	PUNCT
absel-531	218	6	how	how	SCONJ
absel-531	218	7	likely	likely	ADV
absel-531	218	8	is	be	AUX
absel-531	218	9	a	a	DET
absel-531	218	10	customer	customer	NOUN
absel-531	218	11	to	to	PART
absel-531	218	12	defect	defect	VERB
absel-531	218	13	?	?	PUNCT
absel-531	219	1	hange	hange	VERB
absel-531	219	2	if	if	SCONJ
absel-531	219	3	the	the	DET
absel-531	219	4	rating	rating	NOUN
absel-531	219	5	is	be	AUX
absel-531	219	6	a	a	DET
absel-531	219	7	“	"	PUNCT
absel-531	219	8	9	9	NUM
absel-531	219	9	”	"	PUNCT
absel-531	219	10	?	?	PUNCT
absel-531	220	1	only	only	ADV
absel-531	220	2	by	by	ADP
absel-531	220	3	preference	preference	NOUN
absel-531	220	4	and	and	CCONJ
absel-531	220	5	actual	actual	ADJ
absel-531	220	6	purchase	purchase	NOUN
absel-531	220	7	patterns	pattern	NOUN
absel-531	220	8	ether	ether	NOUN
absel-531	220	9	will	will	AUX
absel-531	220	10	students	student	NOUN
absel-531	220	11	be	be	AUX
absel-531	220	12	able	able	ADJ
absel-531	220	13	to	to	PART
absel-531	220	14	build	build	VERB
absel-531	220	15	their	their	PRON
absel-531	220	16	timating	timating	NOUN
absel-531	220	17	the	the	DET
absel-531	220	18	cost	cost	NOUN
absel-531	220	19	in	in	ADP
absel-531	220	20	lost	lose	VERB
absel-531	220	21	sales	sale	NOUN
absel-531	220	22	of	of	ADP
absel-531	220	23	dropping	drop	VERB
absel-531	220	24	from	from	ADP
absel-531	220	25	their	their	PRON
absel-531	220	26	lines	line	NOUN
absel-531	220	27	.	.	PUNCT
absel-531	221	1	orld	orld	NOUN
absel-531	221	2	,	,	PUNCT
absel-531	221	3	the	the	DET
absel-531	221	4	first	first	ADJ
absel-531	221	5	set	set	NOUN
absel-531	221	6	of	of	ADP
absel-531	221	7	data	datum	NOUN
absel-531	221	8	would	would	AUX
absel-531	221	9	be	be	AUX
absel-531	221	10	gathered	gather	VERB
absel-531	221	11	survey	survey	NOUN
absel-531	221	12	.	.	PUNCT
absel-531	222	1	the	the	DET
absel-531	222	2	second	second	ADJ
absel-531	222	3	set	set	NOUN
absel-531	222	4	of	of	ADP
absel-531	222	5	data	datum	NOUN
absel-531	222	6	would	would	AUX
absel-531	222	7	be	be	AUX
absel-531	222	8	observed	observe	VERB
absel-531	222	9	historical	historical	ADJ
absel-531	222	10	purchasing	purchasing	NOUN
absel-531	222	11	patterns	pattern	NOUN
absel-531	222	12	.	.	PUNCT
absel-531	223	1	t	t	NOUN
absel-531	223	2	in	in	ADP
absel-531	223	3	that	that	SCONJ
absel-531	223	4	the	the	DET
absel-531	223	5	student	student	NOUN
absel-531	223	6	would	would	AUX
absel-531	223	7	not	not	PART
absel-531	223	8	get	get	VERB
absel-531	223	9	any	any	DET
absel-531	223	10	rmation	rmation	NOUN
absel-531	223	11	for	for	ADP
absel-531	223	12	products	product	NOUN
absel-531	223	13	that	that	PRON
absel-531	223	14	they	they	PRON
absel-531	223	15	have	have	AUX
absel-531	223	16	not	not	PART
absel-531	223	17	oduction	oduction	NOUN
absel-531	223	18	.	.	PUNCT
absel-531	224	1	this	this	PRON
absel-531	224	2	,	,	PUNCT
absel-531	224	3	in	in	ADP
absel-531	224	4	fact	fact	NOUN
absel-531	224	5	,	,	PUNCT
absel-531	224	6	increases	increase	VERB
absel-531	224	7	the	the	DET
absel-531	224	8	first	first	ADJ
absel-531	224	9	set	set	NOUN
absel-531	224	10	of	of	ADP
absel-531	224	11	data	datum	NOUN
absel-531	224	12	,	,	PUNCT
absel-531	224	13	as	as	SCONJ
absel-531	224	14	it	it	PRON
absel-531	224	15	provides	provide	VERB
absel-531	224	16	the	the	DET
absel-531	224	17	student	student	NOUN
absel-531	224	18	e	e	NOUN
absel-531	224	19	information	information	NOUN
absel-531	224	20	regarding	regard	VERB
absel-531	224	21	products	product	NOUN
absel-531	224	22	that	that	PRON
absel-531	224	23	they	they	PRON
absel-531	224	24	cted	cte	VERB
absel-531	224	25	for	for	ADP
absel-531	224	26	production	production	NOUN
absel-531	224	27	.	.	PUNCT
absel-531	225	1	ry	ry	PROPN
absel-531	225	2	and	and	CCONJ
absel-531	225	3	conclusions	conclusion	NOUN
absel-531	225	4	of	of	ADP
absel-531	225	5	this	this	DET
absel-531	225	6	paper	paper	NOUN
absel-531	225	7	has	have	AUX
absel-531	225	8	been	be	AUX
absel-531	225	9	to	to	PART
absel-531	225	10	address	address	VERB
absel-531	225	11	the	the	DET
absel-531	225	12	duct	duct	NOUN
absel-531	225	13	-	-	PUNCT
absel-531	225	14	mix	mix	NOUN
absel-531	225	15	strategy	strategy	NOUN
absel-531	225	16	into	into	ADP
absel-531	225	17	computer	computer	NOUN
absel-531	225	18	-	-	PUNCT
absel-531	225	19	based	base	VERB
absel-531	225	20	tions	tion	NOUN
absel-531	225	21	.	.	PUNCT
absel-531	226	1	by	by	ADP
absel-531	226	2	this	this	PRON
absel-531	226	3	,	,	PUNCT
absel-531	226	4	we	we	PRON
absel-531	226	5	mean	mean	VERB
absel-531	226	6	the	the	DET
absel-531	226	7	inclusion	inclusion	NOUN
absel-531	226	8	of	of	ADP
absel-531	226	9	actions	action	NOUN
absel-531	226	10	in	in	ADP
absel-531	226	11	the	the	DET
absel-531	226	12	demand	demand	NOUN
absel-531	226	13	function	function	NOUN
absel-531	226	14	,	,	PUNCT
absel-531	226	15	where	where	SCONJ
absel-531	226	16	we	we	PRON
absel-531	226	17	mers	mer	VERB
absel-531	226	18	prefer	prefer	VERB
absel-531	226	19	to	to	PART
absel-531	226	20	buy	buy	VERB
absel-531	226	21	multiple	multiple	ADJ
absel-531	226	22	products	product	NOUN
absel-531	226	23	from	from	ADP
absel-531	226	24	rather	rather	ADV
absel-531	226	25	than	than	ADP
absel-531	226	26	creating	create	VERB
absel-531	226	27	their	their	PRON
absel-531	226	28	own	own	ADJ
absel-531	226	29	assortment	assortment	NOUN
absel-531	226	30	erent	erent	NOUN
absel-531	226	31	sources	source	NOUN
absel-531	226	32	.	.	PUNCT
absel-531	227	1	in	in	ADP
absel-531	227	2	a	a	DET
absel-531	227	3	review	review	NOUN
absel-531	227	4	of	of	ADP
absel-531	227	5	more	more	ADJ
absel-531	227	6	than	than	ADP
absel-531	227	7	ained	aine	VERB
absel-531	227	8	in	in	ADP
absel-531	227	9	the	the	DET
absel-531	227	10	2005	2005	NUM
absel-531	227	11	bernie	bernie	PROPN
absel-531	227	12	keys	key	VERB
absel-531	227	13	library	library	PROPN
absel-531	227	14	,	,	PUNCT
absel-531	227	15	we	we	PRON
absel-531	227	16	ind	ind	VERB
absel-531	227	17	any	any	DET
absel-531	227	18	papers	paper	NOUN
absel-531	227	19	discussing	discuss	VERB
absel-531	227	20	this	this	DET
absel-531	227	21	subject	subject	NOUN
absel-531	227	22	.	.	PUNCT
absel-531	228	1	nce	nce	NOUN
absel-531	228	2	of	of	ADP
absel-531	228	3	this	this	DET
absel-531	228	4	kind	kind	NOUN
absel-531	228	5	of	of	ADP
absel-531	228	6	product	product	NOUN
absel-531	228	7	-	-	PUNCT
absel-531	228	8	interaction	interaction	NOUN
absel-531	228	9	is	be	AUX
absel-531	228	10	ortant	ortant	ADJ
absel-531	228	11	in	in	ADP
absel-531	228	12	today	today	NOUN
absel-531	228	13	’s	’s	PART
absel-531	228	14	marketing	marketing	NOUN
absel-531	228	15	environment	environment	NOUN
absel-531	228	16	.	.	PUNCT
absel-531	229	1	are	be	AUX
absel-531	229	2	seeking	seek	VERB
absel-531	229	3	to	to	PART
absel-531	229	4	compensate	compensate	VERB
absel-531	229	5	for	for	ADP
absel-531	229	6	falling	fall	VERB
absel-531	229	7	margins	margin	NOUN
absel-531	229	8	,	,	PUNCT
absel-531	229	9	resulting	result	VERB
absel-531	229	10	from	from	ADP
absel-531	229	11	decreased	decrease	VERB
absel-531	229	12	product	product	NOUN
absel-531	229	13	differentiation	differentiation	NOUN
absel-531	229	14	,	,	PUNCT
absel-531	229	15	by	by	ADP
absel-531	229	16	using	use	VERB
absel-531	229	17	relationship	relationship	NOUN
absel-531	229	18	marketing	marketing	NOUN
absel-531	229	19	to	to	ADP
absel-531	229	20	lower	low	ADJ
absel-531	229	21	transaction	transaction	NOUN
absel-531	229	22	costs	cost	NOUN
absel-531	229	23	and	and	CCONJ
absel-531	229	24	increase	increase	VERB
absel-531	229	25	the	the	DET
absel-531	229	26	sales	sale	NOUN
absel-531	229	27	per	per	ADP
absel-531	229	28	customer	customer	NOUN
absel-531	229	29	.	.	PUNCT
absel-531	230	1	the	the	DET
absel-531	230	2	task	task	NOUN
absel-531	230	3	of	of	ADP
absel-531	230	4	the	the	DET
absel-531	230	5	game	game	NOUN
absel-531	230	6	developer	developer	NOUN
absel-531	230	7	is	be	AUX
absel-531	230	8	to	to	PART
absel-531	230	9	reward	reward	VERB
absel-531	230	10	players	player	NOUN
absel-531	230	11	for	for	ADP
absel-531	230	12	making	make	VERB
absel-531	230	13	decisions	decision	NOUN
absel-531	230	14	that	that	PRON
absel-531	230	15	are	be	AUX
absel-531	230	16	consistent	consistent	ADJ
absel-531	230	17	with	with	ADP
absel-531	230	18	this	this	DET
absel-531	230	19	trend	trend	NOUN
absel-531	230	20	.	.	PUNCT
absel-531	231	1	as	as	SCONJ
absel-531	231	2	suggested	suggest	VERB
absel-531	231	3	by	by	ADP
absel-531	231	4	our	our	PRON
absel-531	231	5	discussion	discussion	NOUN
absel-531	231	6	of	of	ADP
absel-531	231	7	figures	figure	NOUN
absel-531	231	8	1	1	NUM
absel-531	231	9	-	-	SYM
absel-531	231	10	4	4	NUM
absel-531	231	11	,	,	PUNCT
absel-531	231	12	players	player	NOUN
absel-531	231	13	should	should	AUX
absel-531	231	14	invest	invest	VERB
absel-531	231	15	in	in	ADP
absel-531	231	16	products	product	NOUN
absel-531	231	17	that	that	PRON
absel-531	231	18	enable	enable	VERB
absel-531	231	19	them	they	PRON
absel-531	231	20	to	to	PART
absel-531	231	21	deliver	deliver	VERB
absel-531	231	22	the	the	DET
absel-531	231	23	product	product	NOUN
absel-531	231	24	assortments	assortment	NOUN
absel-531	231	25	desired	desire	VERB
absel-531	231	26	by	by	ADP
absel-531	231	27	as	as	ADV
absel-531	231	28	many	many	ADJ
absel-531	231	29	customers	customer	NOUN
absel-531	231	30	as	as	ADP
absel-531	231	31	possible	possible	ADJ
absel-531	231	32	.	.	PUNCT
absel-531	232	1	implicitly	implicitly	ADV
absel-531	232	2	,	,	PUNCT
absel-531	232	3	they	they	PRON
absel-531	232	4	would	would	AUX
absel-531	232	5	need	need	VERB
absel-531	232	6	to	to	PART
absel-531	232	7	strategically	strategically	ADV
absel-531	232	8	focus	focus	VERB
absel-531	232	9	on	on	ADP
absel-531	232	10	those	those	DET
absel-531	232	11	segments	segment	NOUN
absel-531	232	12	whose	whose	DET
absel-531	232	13	needs	need	NOUN
absel-531	232	14	tend	tend	VERB
absel-531	232	15	to	to	PART
absel-531	232	16	overlap	overlap	VERB
absel-531	232	17	,	,	PUNCT
absel-531	232	18	as	as	SCONJ
absel-531	232	19	suggested	suggest	VERB
absel-531	232	20	by	by	ADP
absel-531	232	21	davidow	davidow	NOUN
absel-531	232	22	and	and	CCONJ
absel-531	232	23	uttal	uttal	ADJ
absel-531	232	24	(	(	PUNCT
absel-531	232	25	1989	1989	NUM
absel-531	232	26	)	)	PUNCT
absel-531	232	27	.	.	PUNCT
absel-531	233	1	this	this	PRON
absel-531	233	2	is	be	AUX
absel-531	233	3	illustrated	illustrate	VERB
absel-531	233	4	in	in	ADP
absel-531	233	5	the	the	DET
absel-531	233	6	difference	difference	NOUN
absel-531	233	7	between	between	ADP
absel-531	233	8	the	the	DET
absel-531	233	9	unfocused	unfocused	ADJ
absel-531	233	10	segments	segment	NOUN
absel-531	233	11	illustrated	illustrate	VERB
absel-531	233	12	in	in	ADP
absel-531	233	13	figure	figure	NOUN
absel-531	233	14	3	3	NUM
absel-531	233	15	versus	versus	ADP
absel-531	233	16	the	the	DET
absel-531	233	17	focused	focus	VERB
absel-531	233	18	ones	one	NOUN
absel-531	233	19	portrayed	portray	VERB
absel-531	233	20	in	in	ADP
absel-531	233	21	figure	figure	NOUN
absel-531	233	22	4	4	NUM
absel-531	233	23	.	.	PUNCT
absel-531	233	24	by	by	ADP
absel-531	233	25	focusing	focus	VERB
absel-531	233	26	on	on	ADP
absel-531	233	27	segments	segment	NOUN
absel-531	233	28	5	5	NUM
absel-531	233	29	-	-	SYM
absel-531	233	30	8	8	NUM
absel-531	233	31	,	,	PUNCT
absel-531	233	32	the	the	DET
absel-531	233	33	company	company	NOUN
absel-531	233	34	is	be	AUX
absel-531	233	35	able	able	ADJ
absel-531	233	36	to	to	PART
absel-531	233	37	delete	delete	VERB
absel-531	233	38	the	the	DET
absel-531	233	39	weak	weak	ADJ
absel-531	233	40	products	product	NOUN
absel-531	233	41	from	from	ADP
absel-531	233	42	its	its	PRON
absel-531	233	43	line	line	NOUN
absel-531	233	44	with	with	ADP
absel-531	233	45	minimal	minimal	ADJ
absel-531	233	46	impact	impact	NOUN
absel-531	233	47	on	on	ADP
absel-531	233	48	sales	sale	NOUN
absel-531	233	49	.	.	PUNCT
absel-531	234	1	to	to	PART
absel-531	234	2	implement	implement	VERB
absel-531	234	3	this	this	DET
absel-531	234	4	approach	approach	NOUN
absel-531	234	5	in	in	ADP
absel-531	234	6	a	a	DET
absel-531	234	7	gaming	gaming	NOUN
absel-531	234	8	situation	situation	NOUN
absel-531	234	9	,	,	PUNCT
absel-531	234	10	players	player	NOUN
absel-531	234	11	need	need	VERB
absel-531	234	12	to	to	PART
absel-531	234	13	be	be	AUX
absel-531	234	14	given	give	VERB
absel-531	234	15	research	research	NOUN
absel-531	234	16	information	information	NOUN
absel-531	234	17	on	on	ADP
absel-531	234	18	the	the	DET
absel-531	234	19	ideal	ideal	ADJ
absel-531	234	20	product	product	NOUN
absel-531	234	21	portfolios	portfolio	NOUN
absel-531	234	22	for	for	ADP
absel-531	234	23	each	each	PRON
absel-531	234	24	of	of	ADP
absel-531	234	25	the	the	DET
absel-531	234	26	available	available	ADJ
absel-531	234	27	market	market	NOUN
absel-531	234	28	segments	segment	NOUN
absel-531	234	29	.	.	PUNCT
absel-531	235	1	this	this	PRON
absel-531	235	2	is	be	AUX
absel-531	235	3	given	give	VERB
absel-531	235	4	in	in	ADP
absel-531	235	5	table	table	NOUN
absel-531	235	6	1	1	NUM
absel-531	235	7	.	.	PUNCT
absel-531	236	1	the	the	DET
absel-531	236	2	preference	preference	NOUN
absel-531	236	3	data	datum	NOUN
absel-531	236	4	allow	allow	VERB
absel-531	236	5	players	player	NOUN
absel-531	236	6	to	to	PART
absel-531	236	7	prioritize	prioritize	VERB
absel-531	236	8	products	product	NOUN
absel-531	236	9	for	for	ADP
absel-531	236	10	each	each	DET
absel-531	236	11	segment	segment	NOUN
absel-531	236	12	.	.	PUNCT
absel-531	237	1	the	the	DET
absel-531	237	2	product	product	NOUN
absel-531	237	3	mix	mix	NOUN
absel-531	237	4	data	datum	NOUN
absel-531	237	5	enable	enable	VERB
absel-531	237	6	them	they	PRON
absel-531	237	7	to	to	PART
absel-531	237	8	categorize	categorize	VERB
absel-531	237	9	products	product	NOUN
absel-531	237	10	into	into	ADP
absel-531	237	11	customer	customer	NOUN
absel-531	237	12	preference	preference	NOUN
absel-531	237	13	portfolios	portfolio	NOUN
absel-531	237	14	,	,	PUNCT
absel-531	237	15	thus	thus	ADV
absel-531	237	16	avoiding	avoid	VERB
absel-531	237	17	a	a	DET
absel-531	237	18	profitableproduct	profitableproduct	NOUN
absel-531	237	19	death	death	NOUN
absel-531	237	20	spiral	spiral	NOUN
absel-531	237	21	.	.	PUNCT
absel-531	238	1	a	a	DET
absel-531	238	2	second	second	ADJ
absel-531	238	3	requirement	requirement	NOUN
absel-531	238	4	is	be	AUX
absel-531	238	5	to	to	PART
absel-531	238	6	create	create	VERB
absel-531	238	7	algorithms	algorithm	NOUN
absel-531	238	8	within	within	ADP
absel-531	238	9	the	the	DET
absel-531	238	10	game	game	NOUN
absel-531	238	11	that	that	PRON
absel-531	238	12	reward	reward	VERB
absel-531	238	13	players	player	NOUN
absel-531	238	14	for	for	ADP
absel-531	238	15	strategically	strategically	ADV
absel-531	238	16	focusing	focus	VERB
absel-531	238	17	on	on	ADP
absel-531	238	18	compatible	compatible	ADJ
absel-531	238	19	market	market	NOUN
absel-531	238	20	segments	segment	NOUN
absel-531	238	21	,	,	PUNCT
absel-531	238	22	and	and	CCONJ
absel-531	238	23	for	for	ADP
absel-531	238	24	creating	create	VERB
absel-531	238	25	product	product	NOUN
absel-531	238	26	/	/	SYM
absel-531	238	27	services	service	NOUN
absel-531	238	28	mixes	mix	VERB
absel-531	238	29	to	to	PART
absel-531	238	30	address	address	VERB
absel-531	238	31	these	these	DET
absel-531	238	32	segments	segment	NOUN
absel-531	238	33	.	.	PUNCT
absel-531	239	1	we	we	PRON
absel-531	239	2	have	have	AUX
absel-531	239	3	described	describe	VERB
absel-531	239	4	such	such	DET
absel-531	239	5	an	an	DET
absel-531	239	6	algorithm	algorithm	NOUN
absel-531	239	7	,	,	PUNCT
absel-531	239	8	treating	treat	VERB
absel-531	239	9	product	product	NOUN
absel-531	239	10	mixes	mix	VERB
absel-531	239	11	as	as	ADP
absel-531	239	12	a	a	DET
absel-531	239	13	kind	kind	NOUN
absel-531	239	14	of	of	ADP
absel-531	239	15	meta	meta	NOUN
absel-531	239	16	-	-	PUNCT
absel-531	239	17	product	product	NOUN
absel-531	239	18	where	where	SCONJ
absel-531	239	19	the	the	DET
absel-531	239	20	included	include	VERB
absel-531	239	21	products	product	NOUN
absel-531	239	22	are	be	AUX
absel-531	239	23	“	"	PUNCT
absel-531	239	24	product	product	NOUN
absel-531	239	25	attributes	attribute	VERB
absel-531	239	26	”	"	PUNCT
absel-531	239	27	.	.	PUNCT
absel-531	240	1	the	the	DET
absel-531	240	2	value	value	NOUN
absel-531	240	3	for	for	ADP
absel-531	240	4	different	different	ADJ
absel-531	240	5	meta	meta	ADJ
absel-531	240	6	-	-	PUNCT
absel-531	240	7	products	product	NOUN
absel-531	240	8	varies	vary	VERB
absel-531	240	9	by	by	ADP
absel-531	240	10	segment	segment	NOUN
absel-531	240	11	.	.	PUNCT
absel-531	241	1	in	in	ADP
absel-531	241	2	order	order	NOUN
absel-531	241	3	to	to	PART
absel-531	241	4	give	give	VERB
absel-531	241	5	the	the	DET
absel-531	241	6	selection	selection	NOUN
absel-531	241	7	of	of	ADP
absel-531	241	8	metaproducts	metaproduct	NOUN
absel-531	241	9	strategic	strategic	ADJ
absel-531	241	10	significance	significance	NOUN
absel-531	241	11	,	,	PUNCT
absel-531	241	12	the	the	DET
absel-531	241	13	game	game	NOUN
absel-531	241	14	imposes	impose	VERB
absel-531	241	15	a	a	DET
absel-531	241	16	cost	cost	NOUN
absel-531	241	17	structure	structure	NOUN
absel-531	241	18	so	so	SCONJ
absel-531	241	19	that	that	SCONJ
absel-531	241	20	products	product	NOUN
absel-531	241	21	are	be	AUX
absel-531	241	22	subject	subject	ADJ
absel-531	241	23	to	to	ADP
absel-531	241	24	relatively	relatively	ADV
absel-531	241	25	large	large	ADJ
absel-531	241	26	economies	economy	NOUN
absel-531	241	27	of	of	ADP
absel-531	241	28	scale	scale	NOUN
absel-531	241	29	,	,	PUNCT
absel-531	241	30	causing	cause	VERB
absel-531	241	31	low	low	ADJ
absel-531	241	32	-	-	PUNCT
absel-531	241	33	volume	volume	NOUN
absel-531	241	34	products	product	NOUN
absel-531	241	35	to	to	PART
absel-531	241	36	incur	incur	VERB
absel-531	241	37	financial	financial	ADJ
absel-531	241	38	losses	loss	NOUN
absel-531	241	39	.	.	PUNCT
absel-531	242	1	thus	thus	ADV
absel-531	242	2	,	,	PUNCT
absel-531	242	3	players	player	NOUN
absel-531	242	4	are	be	AUX
absel-531	242	5	forced	force	VERB
absel-531	242	6	to	to	PART
absel-531	242	7	prune	prune	NOUN
absel-531	242	8	products	product	NOUN
absel-531	242	9	if	if	SCONJ
absel-531	242	10	they	they	PRON
absel-531	242	11	are	be	AUX
absel-531	242	12	to	to	PART
absel-531	242	13	succeed	succeed	VERB
absel-531	242	14	financially	financially	ADV
absel-531	242	15	.	.	PUNCT
absel-531	243	1	however	however	ADV
absel-531	243	2	,	,	PUNCT
absel-531	243	3	if	if	SCONJ
absel-531	243	4	they	they	PRON
absel-531	243	5	fail	fail	VERB
absel-531	243	6	to	to	PART
absel-531	243	7	consider	consider	VERB
absel-531	243	8	product	product	NOUN
absel-531	243	9	interactions	interaction	NOUN
absel-531	243	10	,	,	PUNCT
absel-531	243	11	and	and	CCONJ
absel-531	243	12	ultimately	ultimately	ADV
absel-531	243	13	to	to	PART
absel-531	243	14	focus	focus	VERB
absel-531	243	15	their	their	PRON
absel-531	243	16	segmentation	segmentation	NOUN
absel-531	243	17	strategy	strategy	NOUN
absel-531	243	18	,	,	PUNCT
absel-531	243	19	they	they	PRON
absel-531	243	20	will	will	AUX
absel-531	243	21	precipitate	precipitate	VERB
absel-531	243	22	the	the	DET
absel-531	243	23	company	company	NOUN
absel-531	243	24	into	into	ADP
absel-531	243	25	a	a	DET
absel-531	243	26	profitable	profitable	ADJ
absel-531	243	27	-	-	PUNCT
absel-531	243	28	product	product	NOUN
absel-531	243	29	death	death	NOUN
absel-531	243	30	spiral	spiral	NOUN
absel-531	243	31	.	.	PUNCT
absel-531	244	1	note	note	VERB
absel-531	244	2	that	that	SCONJ
absel-531	244	3	the	the	DET
absel-531	244	4	algorithm	algorithm	NOUN
absel-531	244	5	we	we	PRON
absel-531	244	6	have	have	AUX
absel-531	244	7	used	use	VERB
absel-531	244	8	does	do	AUX
absel-531	244	9	not	not	PART
absel-531	244	10	actually	actually	ADV
absel-531	244	11	model	model	VERB
absel-531	244	12	product	product	NOUN
absel-531	244	13	interactions	interaction	NOUN
absel-531	244	14	.	.	PUNCT
absel-531	245	1	it	it	PRON
absel-531	245	2	simply	simply	ADV
absel-531	245	3	defines	define	VERB
absel-531	245	4	the	the	DET
absel-531	245	5	relative	relative	ADJ
absel-531	245	6	desirability	desirability	NOUN
absel-531	245	7	of	of	ADP
absel-531	245	8	product	product	NOUN
absel-531	245	9	assortments	assortment	NOUN
absel-531	245	10	for	for	ADP
absel-531	245	11	a	a	DET
absel-531	245	12	given	give	VERB
absel-531	245	13	segment	segment	NOUN
absel-531	245	14	.	.	PUNCT
absel-531	246	1	276	276	NUM
absel-531	246	2	developments	development	NOUN
absel-531	246	3	in	in	ADP
absel-531	246	4	business	business	NOUN
absel-531	246	5	simulation	simulation	NOUN
absel-531	246	6	and	and	CCONJ
absel-531	246	7	experiential	experiential	ADJ
absel-531	246	8	learning	learning	NOUN
absel-531	246	9	,	,	PUNCT
absel-531	246	10	volume	volume	NOUN
absel-531	246	11	33	33	NUM
absel-531	246	12	,	,	PUNCT
absel-531	246	13	2006	2006	NUM
absel-531	246	14	that	that	PRON
absel-531	246	15	is	be	AUX
absel-531	246	16	,	,	PUNCT
absel-531	246	17	it	it	PRON
absel-531	246	18	models	model	VERB
absel-531	246	19	the	the	DET
absel-531	246	20	interaction	interaction	NOUN
absel-531	246	21	between	between	ADP
absel-531	246	22	segments	segment	NOUN
absel-531	246	23	and	and	CCONJ
absel-531	246	24	product	product	NOUN
absel-531	246	25	preferences	preference	NOUN
absel-531	246	26	.	.	PUNCT
absel-531	247	1	in	in	ADP
absel-531	247	2	fact	fact	NOUN
absel-531	247	3	,	,	PUNCT
absel-531	247	4	product	product	NOUN
absel-531	247	5	interactions	interaction	NOUN
absel-531	247	6	often	often	ADV
absel-531	247	7	exist	exist	VERB
absel-531	247	8	in	in	ADP
absel-531	247	9	the	the	DET
absel-531	247	10	real	real	ADJ
absel-531	247	11	world	world	NOUN
absel-531	247	12	.	.	PUNCT
absel-531	248	1	for	for	ADP
absel-531	248	2	instance	instance	NOUN
absel-531	248	3	,	,	PUNCT
absel-531	248	4	to	to	PART
absel-531	248	5	use	use	VERB
absel-531	248	6	the	the	DET
absel-531	248	7	text	text	NOUN
absel-531	248	8	book	book	NOUN
absel-531	248	9	example	example	NOUN
absel-531	248	10	,	,	PUNCT
absel-531	248	11	some	some	DET
absel-531	248	12	segments	segment	NOUN
absel-531	248	13	may	may	AUX
absel-531	248	14	have	have	VERB
absel-531	248	15	a	a	DET
absel-531	248	16	high	high	ADJ
absel-531	248	17	preference	preference	NOUN
absel-531	248	18	for	for	ADP
absel-531	248	19	a	a	DET
absel-531	248	20	student	student	NOUN
absel-531	248	21	workbook	workbook	NOUN
absel-531	248	22	to	to	PART
absel-531	248	23	accompany	accompany	VERB
absel-531	248	24	the	the	DET
absel-531	248	25	text	text	NOUN
absel-531	248	26	offered	offer	VERB
absel-531	248	27	by	by	ADP
absel-531	248	28	a	a	DET
absel-531	248	29	publisher	publisher	NOUN
absel-531	248	30	.	.	PUNCT
absel-531	249	1	however	however	ADV
absel-531	249	2	,	,	PUNCT
absel-531	249	3	if	if	SCONJ
absel-531	249	4	the	the	DET
absel-531	249	5	text	text	NOUN
absel-531	249	6	were	be	AUX
absel-531	249	7	eliminated	eliminate	VERB
absel-531	249	8	,	,	PUNCT
absel-531	249	9	the	the	DET
absel-531	249	10	desirability	desirability	NOUN
absel-531	249	11	of	of	ADP
absel-531	249	12	the	the	DET
absel-531	249	13	workbook	workbook	NOUN
absel-531	249	14	to	to	ADP
absel-531	249	15	the	the	DET
absel-531	249	16	segment	segment	NOUN
absel-531	249	17	’s	’s	PART
absel-531	249	18	portfolio	portfolio	NOUN
absel-531	249	19	would	would	AUX
absel-531	249	20	fall	fall	VERB
absel-531	249	21	dramatically	dramatically	ADV
absel-531	249	22	.	.	PUNCT
absel-531	250	1	gold	gold	NOUN
absel-531	250	2	,	,	PUNCT
absel-531	250	3	steven	steven	PROPN
absel-531	250	4	(	(	PUNCT
absel-531	250	5	2005	2005	NUM
absel-531	250	6	)	)	PUNCT
absel-531	250	7	.	.	PUNCT
absel-531	251	1	“	"	PUNCT
absel-531	251	2	system	system	NOUN
absel-531	251	3	-	-	PUNCT
absel-531	251	4	dynamics	dynamic	NOUN
absel-531	251	5	-	-	PUNCT
absel-531	251	6	based	base	VERB
absel-531	251	7	modeling	modeling	NOUN
absel-531	251	8	of	of	ADP
absel-531	251	9	business	business	NOUN
absel-531	251	10	simulation	simulation	NOUN
absel-531	251	11	algorithms	algorithm	NOUN
absel-531	251	12	.	.	PUNCT
absel-531	251	13	”	"	PUNCT
absel-531	252	1	simulation	simulation	NOUN
absel-531	252	2	&	&	CCONJ
absel-531	252	3	gaming	gaming	PROPN
absel-531	252	4	36:2	36:2	NUM
absel-531	252	5	(	(	PUNCT
absel-531	252	6	june	june	PROPN
absel-531	252	7	)	)	PUNCT
absel-531	252	8	,	,	PUNCT
absel-531	252	9	203	203	NUM
absel-531	252	10	-	-	SYM
absel-531	252	11	218	218	NUM
absel-531	252	12	.	.	PUNCT
absel-531	253	1	haverty	haverty	PROPN
absel-531	253	2	,	,	PUNCT
absel-531	253	3	john	john	PROPN
absel-531	253	4	l.	l.	PROPN
absel-531	253	5	(	(	PUNCT
absel-531	253	6	1990	1990	NUM
absel-531	253	7	)	)	PUNCT
absel-531	253	8	.	.	PUNCT
absel-531	254	1	“	"	PUNCT
absel-531	254	2	superstore	superstore	NOUN
absel-531	254	3	:	:	PUNCT
absel-531	254	4	a	a	DET
absel-531	254	5	specialized	specialized	ADJ
absel-531	254	6	retailing	retailing	NOUN
absel-531	254	7	simulation	simulation	NOUN
absel-531	254	8	within	within	ADP
absel-531	254	9	a	a	DET
absel-531	254	10	specialized	specialized	ADJ
absel-531	254	11	marketing	marketing	NOUN
absel-531	254	12	curriculum	curriculum	NOUN
absel-531	254	13	.	.	PUNCT
absel-531	254	14	”	"	PUNCT
absel-531	255	1	developments	development	NOUN
absel-531	255	2	in	in	ADP
absel-531	255	3	business	business	NOUN
absel-531	255	4	simulation	simulation	NOUN
absel-531	255	5	&	&	CCONJ
absel-531	255	6	experiential	experiential	ADJ
absel-531	255	7	exercises	exercise	NOUN
absel-531	255	8	8	8	NUM
absel-531	255	9	,	,	PUNCT
absel-531	255	10	88	88	NUM
absel-531	255	11	-	-	SYM
absel-531	255	12	91	91	NUM
absel-531	255	13	.	.	PUNCT
absel-531	256	1	reprinted	reprint	VERB
absel-531	256	2	in	in	ADP
absel-531	256	3	the	the	DET
absel-531	256	4	bernie	bernie	PROPN
absel-531	256	5	keys	key	VERB
absel-531	256	6	library	library	PROPN
absel-531	256	7	,	,	PUNCT
absel-531	257	1	5th	5th	ADJ
absel-531	257	2	edition	edition	NOUN
absel-531	258	1	[	[	X
absel-531	258	2	available	available	ADJ
absel-531	258	3	from	from	ADP
absel-531	258	4	http://absel.org	http://absel.org	PROPN
absel-531	258	5	]	]	X
absel-531	258	6	we	we	PRON
absel-531	258	7	have	have	AUX
absel-531	258	8	chosen	choose	VERB
absel-531	258	9	not	not	PART
absel-531	258	10	to	to	PART
absel-531	258	11	address	address	VERB
absel-531	258	12	the	the	DET
absel-531	258	13	problem	problem	NOUN
absel-531	258	14	of	of	ADP
absel-531	258	15	productinteractions	productinteraction	NOUN
absel-531	258	16	within	within	ADP
absel-531	258	17	a	a	DET
absel-531	258	18	portfolio	portfolio	NOUN
absel-531	258	19	,	,	PUNCT
absel-531	258	20	because	because	SCONJ
absel-531	258	21	we	we	PRON
absel-531	258	22	believe	believe	VERB
absel-531	258	23	that	that	SCONJ
absel-531	258	24	the	the	DET
absel-531	258	25	product	product	NOUN
absel-531	258	26	-	-	PUNCT
absel-531	258	27	preference	preference	NOUN
absel-531	258	28	algorithm	algorithm	NOUN
absel-531	258	29	we	we	PRON
absel-531	258	30	have	have	AUX
absel-531	258	31	suggested	suggest	VERB
absel-531	258	32	would	would	AUX
absel-531	258	33	be	be	AUX
absel-531	258	34	adequate	adequate	ADJ
absel-531	258	35	to	to	PART
absel-531	258	36	handle	handle	VERB
absel-531	258	37	product	product	NOUN
absel-531	258	38	-	-	PUNCT
absel-531	258	39	mix	mix	NOUN
absel-531	258	40	strategy	strategy	NOUN
absel-531	258	41	issues	issue	NOUN
absel-531	258	42	for	for	ADP
absel-531	258	43	most	most	ADJ
absel-531	258	44	situations	situation	NOUN
absel-531	258	45	we	we	PRON
absel-531	258	46	can	can	AUX
absel-531	258	47	envision	envision	VERB
absel-531	258	48	.	.	PUNCT
absel-531	259	1	indeed	indeed	ADV
absel-531	259	2	,	,	PUNCT
absel-531	259	3	an	an	DET
absel-531	259	4	analogous	analogous	ADJ
absel-531	259	5	issue	issue	NOUN
absel-531	259	6	exists	exist	VERB
absel-531	259	7	regarding	regard	VERB
absel-531	259	8	product	product	NOUN
absel-531	259	9	attribute	attribute	NOUN
absel-531	259	10	interactions	interaction	NOUN
absel-531	259	11	as	as	ADV
absel-531	259	12	well	well	ADV
absel-531	259	13	,	,	PUNCT
absel-531	259	14	where	where	SCONJ
absel-531	259	15	the	the	DET
absel-531	259	16	overall	overall	ADJ
absel-531	259	17	impact	impact	NOUN
absel-531	259	18	of	of	ADP
absel-531	259	19	attributes	attribute	NOUN
absel-531	259	20	tends	tend	VERB
absel-531	259	21	to	to	PART
absel-531	259	22	be	be	AUX
absel-531	259	23	evaluated	evaluate	VERB
absel-531	259	24	using	use	VERB
absel-531	259	25	some	some	DET
absel-531	259	26	kind	kind	NOUN
absel-531	259	27	of	of	ADP
absel-531	259	28	a	a	DET
absel-531	259	29	distance	distance	NOUN
absel-531	259	30	measure	measure	NOUN
absel-531	259	31	(	(	PUNCT
absel-531	259	32	e.g.	e.g.	ADV
absel-531	259	33	our	our	PRON
absel-531	259	34	equation	equation	NOUN
absel-531	259	35	8)	8)	NUM
absel-531	259	36	.	.	PUNCT
absel-531	259	37	to	to	PART
absel-531	259	38	illustrate	illustrate	VERB
absel-531	259	39	,	,	PUNCT
absel-531	259	40	segment	segment	NOUN
absel-531	259	41	preferences	preference	NOUN
absel-531	259	42	for	for	ADP
absel-531	259	43	a	a	DET
absel-531	259	44	textbook	textbook	NOUN
absel-531	259	45	containing	contain	VERB
absel-531	259	46	a	a	DET
absel-531	259	47	glossary	glossary	NOUN
absel-531	259	48	would	would	AUX
absel-531	259	49	drop	drop	VERB
absel-531	259	50	dramatically	dramatically	ADV
absel-531	259	51	if	if	SCONJ
absel-531	259	52	the	the	DET
absel-531	259	53	book	book	NOUN
absel-531	259	54	were	be	AUX
absel-531	259	55	written	write	VERB
absel-531	259	56	without	without	ADP
absel-531	259	57	the	the	DET
absel-531	259	58	use	use	NOUN
absel-531	259	59	of	of	ADP
absel-531	259	60	many	many	ADJ
absel-531	259	61	technical	technical	ADJ
absel-531	259	62	terms	term	NOUN
absel-531	259	63	.	.	PUNCT
absel-531	260	1	but	but	CCONJ
absel-531	260	2	,	,	PUNCT
absel-531	260	3	as	as	ADP
absel-531	260	4	a	a	DET
absel-531	260	5	rule	rule	NOUN
absel-531	260	6	,	,	PUNCT
absel-531	260	7	a	a	DET
absel-531	260	8	segment	segment	NOUN
absel-531	260	9	that	that	PRON
absel-531	260	10	valued	value	VERB
absel-531	260	11	a	a	DET
absel-531	260	12	glossary	glossary	NOUN
absel-531	260	13	would	would	AUX
absel-531	260	14	also	also	ADV
absel-531	260	15	value	value	VERB
absel-531	260	16	technical	technical	ADJ
absel-531	260	17	terms	term	NOUN
absel-531	260	18	,	,	PUNCT
absel-531	260	19	so	so	ADV
absel-531	260	20	strategic	strategic	ADJ
absel-531	260	21	decision	decision	NOUN
absel-531	260	22	makers	maker	NOUN
absel-531	260	23	would	would	AUX
absel-531	260	24	be	be	AUX
absel-531	260	25	motivated	motivate	VERB
absel-531	260	26	to	to	PART
absel-531	260	27	include	include	VERB
absel-531	260	28	both	both	PRON
absel-531	260	29	or	or	CCONJ
absel-531	260	30	neither	neither	PRON
absel-531	260	31	in	in	ADP
absel-531	260	32	their	their	PRON
absel-531	260	33	product	product	NOUN
absel-531	260	34	design	design	NOUN
absel-531	260	35	,	,	PUNCT
absel-531	260	36	depending	depend	VERB
absel-531	260	37	on	on	ADP
absel-531	260	38	the	the	DET
absel-531	260	39	segments	segment	NOUN
absel-531	260	40	they	they	PRON
absel-531	260	41	were	be	AUX
absel-531	260	42	targeting	target	VERB
absel-531	260	43	.	.	PUNCT
absel-531	261	1	jobson	jobson	PROPN
absel-531	261	2	,	,	PUNCT
absel-531	261	3	j.	j.	PROPN
absel-531	261	4	d.	d.	PROPN
absel-531	261	5	(	(	PUNCT
absel-531	261	6	1992	1992	NUM
absel-531	261	7	)	)	PUNCT
absel-531	261	8	.	.	PUNCT
absel-531	262	1	applied	apply	VERB
absel-531	262	2	multivariate	multivariate	NOUN
absel-531	262	3	data	datum	NOUN
absel-531	262	4	analysis	analysis	NOUN
absel-531	262	5	,	,	PUNCT
absel-531	262	6	volume	volume	NOUN
absel-531	262	7	2	2	NUM
absel-531	262	8	:	:	PUNCT
absel-531	262	9	categorical	categorical	ADJ
absel-531	262	10	and	and	CCONJ
absel-531	262	11	multivariate	multivariate	NOUN
absel-531	262	12	methods	method	NOUN
absel-531	262	13	.	.	PUNCT
absel-531	263	1	springer	springer	NOUN
absel-531	263	2	:	:	PUNCT
absel-531	264	1	berlin	berlin	PROPN
absel-531	264	2	.	.	PUNCT
absel-531	264	3	jain	jain	PROPN
absel-531	264	4	,	,	PUNCT
absel-531	264	5	dipak	dipak	NOUN
absel-531	264	6	and	and	CCONJ
absel-531	264	7	siddhartha	siddhartha	PROPN
absel-531	264	8	s.	s.	PROPN
absel-531	264	9	singh	singh	PROPN
absel-531	264	10	(	(	PUNCT
absel-531	264	11	2002	2002	NUM
absel-531	264	12	)	)	PUNCT
absel-531	264	13	.	.	PUNCT
absel-531	265	1	“	"	PUNCT
absel-531	265	2	customer	customer	NOUN
absel-531	265	3	lifetime	lifetime	NOUN
absel-531	265	4	value	value	NOUN
absel-531	265	5	research	research	NOUN
absel-531	265	6	in	in	ADP
absel-531	265	7	marketing	marketing	NOUN
absel-531	265	8	:	:	PUNCT
absel-531	265	9	a	a	DET
absel-531	265	10	review	review	NOUN
absel-531	265	11	and	and	CCONJ
absel-531	265	12	future	future	ADJ
absel-531	265	13	directions	direction	NOUN
absel-531	265	14	.	.	PUNCT
absel-531	265	15	”	"	PUNCT
absel-531	266	1	journal	journal	NOUN
absel-531	266	2	of	of	ADP
absel-531	266	3	interactive	interactive	ADJ
absel-531	266	4	marketing	marketing	NOUN
absel-531	266	5	16:2	16:2	NUM
absel-531	266	6	(	(	PUNCT
absel-531	266	7	spring	spring	NOUN
absel-531	266	8	)	)	PUNCT
absel-531	266	9	,	,	PUNCT
absel-531	266	10	34	34	NUM
absel-531	266	11	-	-	SYM
absel-531	266	12	46	46	NUM
absel-531	266	13	.	.	PUNCT
absel-531	267	1	keyt	keyt	PROPN
absel-531	267	2	,	,	PUNCT
absel-531	267	3	john	john	PROPN
absel-531	267	4	c.	c.	PROPN
absel-531	267	5	and	and	CCONJ
absel-531	267	6	ernest	ernest	PROPN
absel-531	267	7	r.	r.	PROPN
absel-531	267	8	cadotte	cadotte	PROPN
absel-531	267	9	(	(	PUNCT
absel-531	267	10	1981	1981	NUM
absel-531	267	11	)	)	PUNCT
absel-531	267	12	.	.	PUNCT
absel-531	268	1	“	"	PUNCT
absel-531	268	2	chips	chip	NOUN
absel-531	268	3	:	:	PUNCT
absel-531	268	4	a	a	DET
absel-531	268	5	marketing	marketing	NOUN
absel-531	268	6	channels	channel	NOUN
absel-531	268	7	management	management	NOUN
absel-531	268	8	game	game	NOUN
absel-531	268	9	.	.	PUNCT
absel-531	268	10	”	"	PUNCT
absel-531	269	1	developments	development	NOUN
absel-531	269	2	in	in	ADP
absel-531	269	3	business	business	NOUN
absel-531	269	4	simulation	simulation	NOUN
absel-531	269	5	&	&	CCONJ
absel-531	269	6	experiential	experiential	ADJ
absel-531	269	7	exercises	exercise	NOUN
absel-531	269	8	8	8	NUM
absel-531	269	9	,	,	PUNCT
absel-531	269	10	242246	242246	NUM
absel-531	269	11	.	.	PUNCT
absel-531	270	1	reprinted	reprint	VERB
absel-531	270	2	in	in	ADP
absel-531	270	3	the	the	DET
absel-531	270	4	bernie	bernie	PROPN
absel-531	270	5	keys	key	VERB
absel-531	270	6	library	library	PROPN
absel-531	270	7	,	,	PUNCT
absel-531	270	8	5th	5th	ADJ
absel-531	270	9	edition	edition	NOUN
absel-531	271	1	[	[	X
absel-531	271	2	available	available	ADJ
absel-531	271	3	from	from	ADP
absel-531	271	4	http://absel.org	http://absel.org	PROPN
absel-531	271	5	]	]	PUNCT
absel-531	271	6	rust	rust	NOUN
absel-531	271	7	,	,	PUNCT
absel-531	271	8	roland	roland	PROPN
absel-531	271	9	t.	t.	PROPN
absel-531	271	10	,	,	PUNCT
absel-531	271	11	valarie	valarie	PROPN
absel-531	271	12	a	a	DET
absel-531	271	13	zeithaml	zeithaml	PROPN
absel-531	271	14	,	,	PUNCT
absel-531	271	15	katherine	katherine	PROPN
absel-531	271	16	n	n	PROPN
absel-531	271	17	lemon	lemon	NOUN
absel-531	271	18	(	(	PUNCT
absel-531	271	19	2000	2000	NUM
absel-531	271	20	)	)	PUNCT
absel-531	271	21	.	.	PUNCT
absel-531	272	1	driving	drive	VERB
absel-531	272	2	customer	customer	NOUN
absel-531	272	3	equity	equity	NOUN
absel-531	272	4	:	:	PUNCT
absel-531	272	5	how	how	SCONJ
absel-531	272	6	customer	customer	NOUN
absel-531	272	7	lifetime	lifetime	NOUN
absel-531	272	8	value	value	NOUN
absel-531	272	9	is	be	AUX
absel-531	272	10	reshaping	reshape	VERB
absel-531	272	11	corporate	corporate	ADJ
absel-531	272	12	strategy	strategy	NOUN
absel-531	272	13	.	.	PUNCT
absel-531	273	1	new	new	PROPN
absel-531	273	2	york	york	PROPN
absel-531	273	3	:	:	PUNCT
absel-531	273	4	the	the	DET
absel-531	273	5	free	free	ADJ
absel-531	273	6	press	press	NOUN
absel-531	273	7	.	.	PUNCT
absel-531	274	1	if	if	SCONJ
absel-531	274	2	a	a	DET
absel-531	274	3	simulation	simulation	NOUN
absel-531	274	4	were	be	AUX
absel-531	274	5	to	to	PART
absel-531	274	6	address	address	VERB
absel-531	274	7	a	a	DET
absel-531	274	8	specialized	specialized	ADJ
absel-531	274	9	situation	situation	NOUN
absel-531	274	10	where	where	SCONJ
absel-531	274	11	product	product	NOUN
absel-531	274	12	interactions	interaction	NOUN
absel-531	274	13	became	become	VERB
absel-531	274	14	a	a	DET
absel-531	274	15	meaningful	meaningful	ADJ
absel-531	274	16	issue	issue	NOUN
absel-531	274	17	,	,	PUNCT
absel-531	274	18	this	this	PRON
absel-531	274	19	would	would	AUX
absel-531	274	20	have	have	VERB
absel-531	274	21	to	to	PART
absel-531	274	22	be	be	AUX
absel-531	274	23	addressed	address	VERB
absel-531	274	24	in	in	ADP
absel-531	274	25	a	a	DET
absel-531	274	26	separate	separate	ADJ
absel-531	274	27	article	article	NOUN
absel-531	274	28	.	.	PUNCT
absel-531	275	1	the	the	DET
absel-531	275	2	article	article	NOUN
absel-531	275	3	would	would	AUX
absel-531	275	4	be	be	AUX
absel-531	275	5	highly	highly	ADV
absel-531	275	6	relevant	relevant	ADJ
absel-531	275	7	to	to	ADP
absel-531	275	8	the	the	DET
absel-531	275	9	mainstream	mainstream	NOUN
absel-531	275	10	marketing	marketing	NOUN
absel-531	275	11	literature	literature	NOUN
absel-531	275	12	as	as	ADV
absel-531	275	13	well	well	ADV
absel-531	275	14	as	as	ADP
absel-531	275	15	to	to	ADP
absel-531	275	16	the	the	DET
absel-531	275	17	literature	literature	NOUN
absel-531	275	18	on	on	ADP
absel-531	275	19	simulation	simulation	NOUN
absel-531	275	20	and	and	CCONJ
absel-531	275	21	gaming	gaming	NOUN
absel-531	275	22	.	.	PUNCT
absel-531	276	1	rust	rust	NOUN
absel-531	276	2	,	,	PUNCT
absel-531	276	3	roland	roland	PROPN
absel-531	276	4	t.	t.	PROPN
absel-531	276	5	,	,	PUNCT
absel-531	276	6	valarie	valarie	PROPN
absel-531	276	7	a	a	DET
absel-531	276	8	zeithaml	zeithaml	PROPN
absel-531	276	9	,	,	PUNCT
absel-531	276	10	katherine	katherine	PROPN
absel-531	276	11	n	n	PROPN
absel-531	276	12	lemon	lemon	NOUN
absel-531	276	13	(	(	PUNCT
absel-531	276	14	2004a	2004a	NUM
absel-531	276	15	)	)	PUNCT
absel-531	276	16	.	.	PUNCT
absel-531	277	1	“	"	PUNCT
absel-531	277	2	customer	customer	NOUN
absel-531	277	3	-	-	PUNCT
absel-531	277	4	centered	center	VERB
absel-531	277	5	brand	brand	NOUN
absel-531	277	6	management	management	NOUN
absel-531	277	7	.	.	PUNCT
absel-531	277	8	”	"	PUNCT
absel-531	278	1	harvard	harvard	PROPN
absel-531	278	2	business	business	PROPN
absel-531	278	3	review	review	PROPN
absel-531	278	4	82:9	82:9	NUM
absel-531	278	5	(	(	PUNCT
absel-531	278	6	september	september	PROPN
absel-531	278	7	)	)	PUNCT
absel-531	278	8	,	,	PUNCT
absel-531	278	9	110	110	NUM
absel-531	278	10	-	-	SYM
absel-531	278	11	120	120	NUM
absel-531	278	12	.	.	PUNCT
absel-531	279	1	rust	rust	NOUN
absel-531	279	2	,	,	PUNCT
absel-531	279	3	roland	roland	PROPN
absel-531	279	4	t.	t.	PROPN
absel-531	279	5	,	,	PUNCT
absel-531	279	6	katherine	katherine	PROPN
absel-531	279	7	n.	n.	PROPN
absel-531	279	8	lemon	lemon	PROPN
absel-531	279	9	,	,	PUNCT
absel-531	279	10	valarie	valarie	PROPN
absel-531	279	11	a.	a.	PROPN
absel-531	279	12	zeithaml	zeithaml	PROPN
absel-531	279	13	(	(	PUNCT
absel-531	279	14	2004b	2004b	NUM
absel-531	279	15	)	)	PUNCT
absel-531	279	16	.	.	PUNCT
absel-531	280	1	“	"	PUNCT
absel-531	280	2	return	return	NOUN
absel-531	280	3	of	of	ADP
absel-531	280	4	marketing	marketing	NOUN
absel-531	280	5	:	:	PUNCT
absel-531	280	6	using	use	VERB
absel-531	280	7	customer	customer	NOUN
absel-531	280	8	equity	equity	NOUN
absel-531	280	9	to	to	PART
absel-531	280	10	focus	focus	VERB
absel-531	280	11	marketing	marketing	NOUN
absel-531	280	12	strategy	strategy	NOUN
absel-531	280	13	.	.	PUNCT
absel-531	280	14	”	"	PUNCT
absel-531	280	15	journal	journal	NOUN
absel-531	280	16	of	of	ADP
absel-531	280	17	marketing	marketing	NOUN
absel-531	280	18	,	,	PUNCT
absel-531	280	19	68:1	68:1	NUM
absel-531	280	20	(	(	PUNCT
absel-531	280	21	january	january	PROPN
absel-531	280	22	)	)	PUNCT
absel-531	280	23	,	,	PUNCT
absel-531	280	24	109	109	NUM
absel-531	280	25	-	-	SYM
absel-531	280	26	127	127	NUM
absel-531	280	27	.	.	PUNCT
absel-531	281	1	references	reference	NOUN
absel-531	281	2	smith	smith	PROPN
absel-531	281	3	,	,	PUNCT
absel-531	281	4	wendell	wendell	PROPN
absel-531	281	5	r.	r.	PROPN
absel-531	281	6	(	(	PUNCT
absel-531	281	7	1956	1956	NUM
absel-531	281	8	)	)	PUNCT
absel-531	281	9	.	.	PUNCT
absel-531	282	1	"	"	PUNCT
absel-531	282	2	product	product	NOUN
absel-531	282	3	differentiation	differentiation	NOUN
absel-531	282	4	and	and	CCONJ
absel-531	282	5	market	market	NOUN
absel-531	282	6	segmentation	segmentation	NOUN
absel-531	282	7	as	as	ADP
absel-531	282	8	alternative	alternative	ADJ
absel-531	282	9	marketing	marketing	NOUN
absel-531	282	10	strategies	strategy	NOUN
absel-531	282	11	,	,	PUNCT
absel-531	282	12	"	"	PUNCT
absel-531	282	13	journal	journal	NOUN
absel-531	282	14	of	of	ADP
absel-531	282	15	marketing	marketing	NOUN
absel-531	282	16	20:3	20:3	NUM
absel-531	282	17	(	(	PUNCT
absel-531	282	18	july	july	PROPN
absel-531	282	19	)	)	PUNCT
absel-531	282	20	,	,	PUNCT
absel-531	282	21	3	3	NUM
absel-531	282	22	-	-	SYM
absel-531	282	23	8	8	NUM
absel-531	282	24	.	.	PUNCT
absel-531	283	1	anderberg	anderberg	PROPN
absel-531	283	2	,	,	PUNCT
absel-531	283	3	mr	mr	PROPN
absel-531	283	4	.	.	PROPN
absel-531	283	5	r.	r.	PROPN
absel-531	283	6	(	(	PUNCT
absel-531	283	7	1973	1973	NUM
absel-531	283	8	)	)	PUNCT
absel-531	283	9	.	.	PUNCT
absel-531	284	1	cluster	cluster	NOUN
absel-531	284	2	analysis	analysis	NOUN
absel-531	284	3	for	for	ADP
absel-531	284	4	applications	application	NOUN
absel-531	284	5	.	.	PUNCT
absel-531	285	1	academic	academic	ADJ
absel-531	285	2	press	press	NOUN
absel-531	285	3	:	:	PUNCT
absel-531	285	4	new	new	PROPN
absel-531	285	5	york	york	PROPN
absel-531	285	6	.	.	PUNCT
absel-531	286	1	bacon	bacon	PROPN
absel-531	286	2	,	,	PUNCT
absel-531	286	3	donald	donald	PROPN
absel-531	286	4	r.	r.	PROPN
absel-531	286	5	and	and	CCONJ
absel-531	286	6	james	james	PROPN
absel-531	286	7	s.	s.	PROPN
absel-531	286	8	pike	pike	PROPN
absel-531	286	9	(	(	PUNCT
absel-531	286	10	1993	1993	NUM
absel-531	286	11	)	)	PUNCT
absel-531	286	12	.	.	PUNCT
absel-531	287	1	“	"	PUNCT
absel-531	287	2	shelf	shelf	NOUN
absel-531	287	3	wars	war	NOUN
absel-531	287	4	:	:	PUNCT
absel-531	287	5	a	a	DET
absel-531	287	6	grocery	grocery	NOUN
absel-531	287	7	channel	channel	NOUN
absel-531	287	8	simulation	simulation	NOUN
absel-531	287	9	.	.	PUNCT
absel-531	287	10	”	"	PUNCT
absel-531	288	1	developments	development	NOUN
absel-531	288	2	in	in	ADP
absel-531	288	3	business	business	NOUN
absel-531	288	4	simulation	simulation	NOUN
absel-531	288	5	&	&	CCONJ
absel-531	288	6	experiential	experiential	ADJ
absel-531	288	7	exercises	exercise	NOUN
absel-531	288	8	20	20	NUM
absel-531	288	9	,	,	PUNCT
absel-531	288	10	4	4	NUM
absel-531	288	11	-	-	SYM
absel-531	288	12	6	6	NUM
absel-531	288	13	.	.	PUNCT
absel-531	289	1	teach	teach	VERB
absel-531	289	2	,	,	PUNCT
absel-531	289	3	richard	richard	PROPN
absel-531	289	4	d.	d.	PROPN
absel-531	289	5	(	(	PUNCT
absel-531	289	6	1984	1984	NUM
absel-531	289	7	)	)	PUNCT
absel-531	289	8	.	.	PUNCT
absel-531	290	1	“	"	PUNCT
absel-531	290	2	using	use	VERB
absel-531	290	3	spacial	spacial	ADJ
absel-531	290	4	relationships	relationship	NOUN
absel-531	290	5	to	to	PART
absel-531	290	6	estimate	estimate	VERB
absel-531	290	7	demand	demand	NOUN
absel-531	290	8	in	in	ADP
absel-531	290	9	business	business	NOUN
absel-531	290	10	simulations	simulation	NOUN
absel-531	290	11	.	.	PUNCT
absel-531	290	12	”	"	PUNCT
absel-531	291	1	developments	development	NOUN
absel-531	291	2	in	in	ADP
absel-531	291	3	simulation	simulation	NOUN
absel-531	291	4	and	and	CCONJ
absel-531	291	5	experience	experience	NOUN
absel-531	291	6	learning	learning	NOUN
absel-531	291	7	,	,	PUNCT
absel-531	291	8	11	11	NUM
absel-531	291	9	,	,	PUNCT
absel-531	291	10	244	244	NUM
absel-531	291	11	-	-	SYM
absel-531	291	12	246	246	NUM
absel-531	291	13	.	.	PUNCT
absel-531	292	1	reprinted	reprint	VERB
absel-531	292	2	in	in	ADP
absel-531	292	3	the	the	DET
absel-531	292	4	bernie	bernie	PROPN
absel-531	292	5	keys	key	VERB
absel-531	292	6	library	library	PROPN
absel-531	292	7	,	,	PUNCT
absel-531	293	1	5th	5th	ADJ
absel-531	293	2	edition	edition	NOUN
absel-531	294	1	[	[	X
absel-531	294	2	available	available	ADJ
absel-531	294	3	from	from	ADP
absel-531	294	4	http://absel.org	http://absel.org	PROPN
absel-531	294	5	]	]	X
absel-531	294	6	bell	bell	PROPN
absel-531	294	7	,	,	PUNCT
absel-531	294	8	david	david	PROPN
absel-531	294	9	,	,	PUNCT
absel-531	294	10	john	john	PROPN
absel-531	294	11	deighton	deighton	PROPN
absel-531	294	12	,	,	PUNCT
absel-531	294	13	werner	werner	PROPN
absel-531	294	14	j.	j.	PROPN
absel-531	294	15	reinartz	reinartz	PROPN
absel-531	294	16	,	,	PUNCT
absel-531	294	17	roland	roland	PROPN
absel-531	294	18	t.	t.	PROPN
absel-531	294	19	rust	rust	PROPN
absel-531	294	20	,	,	PUNCT
absel-531	294	21	and	and	CCONJ
absel-531	294	22	gordon	gordon	PROPN
absel-531	294	23	swartz	swartz	PROPN
absel-531	294	24	(	(	PUNCT
absel-531	294	25	2002	2002	NUM
absel-531	294	26	)	)	PUNCT
absel-531	294	27	.	.	PUNCT
absel-531	295	1	“	"	PUNCT
absel-531	295	2	seven	seven	NUM
absel-531	295	3	barriers	barrier	NOUN
absel-531	295	4	to	to	ADP
absel-531	295	5	customer	customer	NOUN
absel-531	295	6	equity	equity	NOUN
absel-531	295	7	management	management	NOUN
absel-531	295	8	.	.	PUNCT
absel-531	295	9	”	"	PUNCT
absel-531	296	1	journal	journal	PROPN
absel-531	296	2	of	of	ADP
absel-531	296	3	services	service	NOUN
absel-531	296	4	management	management	NOUN
absel-531	296	5	5:1	5:1	NUM
absel-531	296	6	(	(	PUNCT
absel-531	296	7	august	august	PROPN
absel-531	296	8	)	)	PUNCT
absel-531	296	9	,	,	PUNCT
absel-531	296	10	77	77	NUM
absel-531	296	11	-	-	SYM
absel-531	296	12	86	86	NUM
absel-531	296	13	.	.	PUNCT
absel-531	297	1	teach	teach	VERB
absel-531	297	2	,	,	PUNCT
absel-531	297	3	richard	richard	PROPN
absel-531	297	4	d.	d.	PROPN
absel-531	297	5	(	(	PUNCT
absel-531	297	6	1990a	1990a	NUM
absel-531	297	7	)	)	PUNCT
absel-531	297	8	.	.	PUNCT
absel-531	298	1	“	"	PUNCT
absel-531	298	2	demand	demand	NOUN
absel-531	298	3	equations	equation	NOUN
absel-531	298	4	which	which	PRON
absel-531	298	5	include	include	VERB
absel-531	298	6	product	product	NOUN
absel-531	298	7	attributes	attribute	NOUN
absel-531	298	8	.	.	PUNCT
absel-531	298	9	”	"	PUNCT
absel-531	299	1	developments	development	NOUN
absel-531	299	2	in	in	ADP
absel-531	299	3	simulation	simulation	NOUN
absel-531	299	4	and	and	CCONJ
absel-531	299	5	experience	experience	NOUN
absel-531	299	6	learning	learning	NOUN
absel-531	299	7	,	,	PUNCT
absel-531	299	8	17	17	NUM
absel-531	299	9	,	,	PUNCT
absel-531	299	10	161	161	NUM
absel-531	299	11	-	-	SYM
absel-531	299	12	166	166	NUM
absel-531	299	13	.	.	PUNCT
absel-531	299	14	reprinted	reprint	VERB
absel-531	299	15	in	in	ADP
absel-531	299	16	the	the	DET
absel-531	299	17	bernie	bernie	PROPN
absel-531	299	18	keys	key	VERB
absel-531	299	19	library	library	PROPN
absel-531	299	20	,	,	PUNCT
absel-531	299	21	5th	5th	ADJ
absel-531	299	22	edition	edition	NOUN
absel-531	300	1	[	[	X
absel-531	300	2	available	available	ADJ
absel-531	300	3	from	from	ADP
absel-531	300	4	http://absel.org	http://absel.org	PROPN
absel-531	300	5	]	]	PUNCT
absel-531	300	6	cannon	cannon	NOUN
absel-531	300	7	,	,	PUNCT
absel-531	300	8	h.	h.	PROPN
absel-531	300	9	m.	m.	PROPN
absel-531	300	10	,	,	PUNCT
absel-531	300	11	j.	j.	PROPN
absel-531	300	12	n.	n.	PROPN
absel-531	300	13	cannon	cannon	PROPN
absel-531	300	14	,	,	PUNCT
absel-531	300	15	and	and	CCONJ
absel-531	300	16	m.	m.	NOUN
absel-531	300	17	schwaiger	schwaiger	PROPN
absel-531	300	18	.	.	PUNCT
absel-531	301	1	“	"	PUNCT
absel-531	301	2	simulating	simulate	VERB
absel-531	301	3	customer	customer	NOUN
absel-531	301	4	lifetime	lifetime	NOUN
absel-531	301	5	value	value	NOUN
absel-531	301	6	:	:	PUNCT
absel-531	301	7	implications	implication	NOUN
absel-531	301	8	for	for	ADP
absel-531	301	9	game	game	NOUN
absel-531	301	10	design	design	NOUN
absel-531	301	11	and	and	CCONJ
absel-531	301	12	student	student	NOUN
absel-531	301	13	performance	performance	NOUN
absel-531	301	14	,	,	PUNCT
absel-531	301	15	”	"	PUNCT
absel-531	301	16	developments	development	NOUN
absel-531	301	17	in	in	ADP
absel-531	301	18	business	business	NOUN
absel-531	301	19	simulation	simulation	NOUN
absel-531	301	20	and	and	CCONJ
absel-531	301	21	experiential	experiential	ADJ
absel-531	301	22	learning	learning	NOUN
absel-531	301	23	,	,	PUNCT
absel-531	301	24	vol	vol	NOUN
absel-531	301	25	.	.	PROPN
absel-531	301	26	32	32	NUM
absel-531	301	27	(	(	PUNCT
absel-531	301	28	march	march	PROPN
absel-531	301	29	2005	2005	NUM
absel-531	301	30	)	)	PUNCT
absel-531	301	31	,	,	PUNCT
absel-531	301	32	(	(	PUNCT
absel-531	301	33	reprinted	reprint	VERB
absel-531	301	34	in	in	ADP
absel-531	301	35	the	the	DET
absel-531	301	36	bernie	bernie	PROPN
absel-531	301	37	keys	key	VERB
absel-531	301	38	library	library	PROPN
absel-531	301	39	,	,	PUNCT
absel-531	301	40	available	available	ADJ
absel-531	301	41	at	at	ADP
absel-531	301	42	http://www.absel.org	http://www.absel.org	NUM
absel-531	301	43	)	)	PUNCT
absel-531	301	44	.	.	PUNCT
absel-531	302	1	teach	teach	VERB
absel-531	302	2	,	,	PUNCT
absel-531	302	3	richard	richard	PROPN
absel-531	302	4	d.	d.	PROPN
absel-531	302	5	(	(	PUNCT
absel-531	302	6	1990b	1990b	NUM
absel-531	302	7	)	)	PUNCT
absel-531	302	8	.	.	PUNCT
absel-531	303	1	“	"	PUNCT
absel-531	303	2	profits	profit	NOUN
absel-531	303	3	:	:	PUNCT
absel-531	303	4	the	the	DET
absel-531	303	5	false	false	ADJ
absel-531	303	6	prophet	prophet	NOUN
absel-531	303	7	in	in	ADP
absel-531	303	8	business	business	NOUN
absel-531	303	9	gaming	gaming	NOUN
absel-531	303	10	.	.	PUNCT
absel-531	303	11	”	"	PUNCT
absel-531	303	12	simulation	simulation	NOUN
absel-531	303	13	&	&	CCONJ
absel-531	303	14	gaming	gaming	PROPN
absel-531	303	15	21:1	21:1	PROPN
absel-531	303	16	(	(	PUNCT
absel-531	303	17	march	march	PROPN
absel-531	303	18	)	)	PUNCT
absel-531	303	19	,	,	PUNCT
absel-531	303	20	63	63	NUM
absel-531	303	21	-	-	SYM
absel-531	303	22	72	72	NUM
absel-531	303	23	.	.	PUNCT
absel-531	303	24	cannon	cannon	NOUN
absel-531	303	25	,	,	PUNCT
absel-531	303	26	h.	h.	PROPN
absel-531	303	27	m.	m.	NOUN
absel-531	303	28	and	and	CCONJ
absel-531	303	29	m.	m.	NOUN
absel-531	303	30	schwaiger	schwaiger	X
absel-531	303	31	(	(	PUNCT
absel-531	303	32	2005	2005	NUM
absel-531	303	33	)	)	PUNCT
absel-531	303	34	.	.	PUNCT
absel-531	304	1	“	"	PUNCT
absel-531	304	2	an	an	DET
absel-531	304	3	algorithm	algorithm	NOUN
absel-531	304	4	for	for	ADP
absel-531	304	5	incorporating	incorporate	VERB
absel-531	304	6	company	company	NOUN
absel-531	304	7	reputation	reputation	NOUN
absel-531	304	8	into	into	ADP
absel-531	304	9	business	business	NOUN
absel-531	304	10	simulations	simulation	NOUN
absel-531	304	11	:	:	PUNCT
absel-531	304	12	variations	variation	NOUN
absel-531	304	13	on	on	ADP
absel-531	304	14	the	the	DET
absel-531	304	15	gold	gold	NOUN
absel-531	304	16	standard	standard	NOUN
absel-531	304	17	.	.	PUNCT
absel-531	304	18	”	"	PUNCT
absel-531	304	19	simulation	simulation	PROPN
absel-531	304	20	&	&	CCONJ
absel-531	304	21	gaming	gaming	PROPN
absel-531	304	22	:	:	PUNCT
absel-531	304	23	an	an	DET
absel-531	304	24	international	international	ADJ
absel-531	304	25	journal	journal	NOUN
absel-531	304	26	,	,	PUNCT
absel-531	304	27	36:2	36:2	NUM
absel-531	304	28	(	(	PUNCT
absel-531	304	29	june	june	PROPN
absel-531	304	30	)	)	PUNCT
absel-531	304	31	,	,	PUNCT
absel-531	304	32	188	188	NUM
absel-531	304	33	-	-	SYM
absel-531	304	34	202	202	NUM
absel-531	304	35	.	.	PUNCT
absel-531	304	36	davidow	davidow	PROPN
absel-531	304	37	,	,	PUNCT
absel-531	304	38	william	william	PROPN
absel-531	304	39	h.	h.	PROPN
absel-531	304	40	and	and	CCONJ
absel-531	304	41	bro	bro	NOUN
absel-531	304	42	uttal	uttal	ADJ
absel-531	304	43	(	(	PUNCT
absel-531	304	44	1989	1989	NUM
absel-531	304	45	)	)	PUNCT
absel-531	304	46	,	,	PUNCT
absel-531	304	47	"	"	PUNCT
absel-531	304	48	service	service	NOUN
absel-531	304	49	companies	company	NOUN
absel-531	304	50	:	:	PUNCT
absel-531	304	51	focus	focus	VERB
absel-531	304	52	or	or	CCONJ
absel-531	304	53	falter	falter	VERB
absel-531	304	54	,	,	PUNCT
absel-531	304	55	"	"	PUNCT
absel-531	304	56	harvard	harvard	PROPN
absel-531	304	57	business	business	PROPN
absel-531	304	58	review	review	PROPN
absel-531	304	59	,	,	PUNCT
absel-531	304	60	67	67	NUM
absel-531	304	61	-	-	SYM
absel-531	304	62	4	4	NUM
absel-531	304	63	(	(	PUNCT
absel-531	304	64	jul	jul	PROPN
absel-531	304	65	-	-	PUNCT
absel-531	304	66	aug	aug	PROPN
absel-531	304	67	)	)	PUNCT
absel-531	304	68	,	,	PUNCT
absel-531	304	69	77	77	NUM
absel-531	304	70	-	-	SYM
absel-531	304	71	85	85	NUM
absel-531	304	72	.	.	PUNCT
absel-531	305	1	277	277	NUM
absel-531	305	2	http://absel.org]simulation/	http://absel.org]simulation/	NOUN
absel-531	305	3	http://absel.org/	http://absel.org/	PROPN
absel-531	305	4	table	table	NOUN
absel-531	305	5	of	of	ADP
absel-531	305	6	contents	content	NOUN
absel-531	305	7	volume	volume	NOUN
absel-531	305	8	33	33	NUM
absel-531	305	9	,	,	PUNCT
absel-531	305	10	2006	2006	NUM
absel-531	305	11	learning	learn	VERB
absel-531	305	12	assurance	assurance	NOUN
absel-531	305	13	using	use	VERB
absel-531	305	14	business	business	NOUN
absel-531	305	15	simulations	simulation	NOUN
absel-531	305	16	applications	application	NOUN
absel-531	305	17	to	to	ADP
absel-531	305	18	executive	executive	ADJ
absel-531	305	19	management	management	NOUN
absel-531	305	20	education	education	NOUN
absel-531	305	21	team	team	NOUN
absel-531	305	22	teaching	teach	VERB
absel-531	305	23	in	in	ADP
absel-531	305	24	an	an	DET
absel-531	305	25	integrated	integrate	VERB
absel-531	305	26	business	business	NOUN
absel-531	305	27	course	course	NOUN
absel-531	305	28	using	use	VERB
absel-531	305	29	critical	critical	ADJ
absel-531	305	30	problem	problem	NOUN
absel-531	305	31	based	base	VERB
absel-531	305	32	learning	learn	VERB
absel-531	305	33	factors	factor	NOUN
absel-531	305	34	in	in	ADP
absel-531	305	35	an	an	DET
absel-531	305	36	integrated	integrate	VERB
absel-531	305	37	undergraduate	undergraduate	NOUN
absel-531	305	38	business	business	NOUN
absel-531	305	39	curriculum	curriculum	NOUN
absel-531	305	40	:	:	PUNCT
absel-531	305	41	a	a	DET
absel-531	305	42	business	business	NOUN
absel-531	305	43	course	course	NOUN
absel-531	305	44	success	success	NOUN
absel-531	305	45	personality	personality	NOUN
absel-531	305	46	type	type	NOUN
absel-531	305	47	and	and	CCONJ
absel-531	305	48	strategic	strategic	ADJ
absel-531	305	49	planning	planning	NOUN
absel-531	305	50	business	business	NOUN
absel-531	305	51	games	game	NOUN
absel-531	305	52	as	as	ADP
absel-531	305	53	strategic	strategic	ADJ
absel-531	305	54	management	management	NOUN
absel-531	305	55	laboratories	laboratorie	VERB
absel-531	305	56	the	the	DET
absel-531	305	57	relationship	relationship	NOUN
absel-531	305	58	between	between	ADP
absel-531	305	59	students	student	NOUN
absel-531	305	60	'	'	PART
absel-531	305	61	success	success	NOUN
absel-531	305	62	on	on	ADP
absel-531	305	63	a	a	DET
absel-531	305	64	simulation	simulation	NOUN
absel-531	305	65	exercise	exercise	NOUN
absel-531	305	66	and	and	CCONJ
absel-531	305	67	their	their	PRON
absel-531	305	68	perception	perception	NOUN
absel-531	305	69	of	of	ADP
absel-531	305	70	its	its	PRON
absel-531	305	71	effectiveness	effectiveness	NOUN
absel-531	305	72	as	as	ADP
absel-531	305	73	a	a	DET
absel-531	305	74	pbl	pbl	NOUN
absel-531	305	75	problem	problem	NOUN
absel-531	305	76	forecasting	forecasting	NOUN
absel-531	305	77	accuracy	accuracy	NOUN
absel-531	305	78	and	and	CCONJ
absel-531	305	79	learning	learning	NOUN
absel-531	305	80	:	:	PUNCT
absel-531	305	81	the	the	DET
absel-531	305	82	key	key	NOUN
absel-531	305	83	to	to	ADP
absel-531	305	84	measuring	measure	VERB
absel-531	305	85	simulation	simulation	NOUN
absel-531	305	86	performance	performance	NOUN
absel-531	305	87	the	the	DET
absel-531	305	88	business	business	NOUN
absel-531	305	89	strategy	strategy	NOUN
absel-531	305	90	game	game	NOUN
absel-531	305	91	:	:	PUNCT
absel-531	305	92	a	a	DET
absel-531	305	93	performance	performance	NOUN
absel-531	305	94	review	review	NOUN
absel-531	305	95	of	of	ADP
absel-531	305	96	the	the	DET
absel-531	305	97	new	new	ADJ
absel-531	305	98	online	online	NOUN
absel-531	305	99	edition	edition	NOUN
absel-531	305	100	using	use	VERB
absel-531	305	101	the	the	DET
absel-531	305	102	socratic	socratic	ADJ
absel-531	305	103	method	method	NOUN
absel-531	305	104	and	and	CCONJ
absel-531	305	105	bloom	bloom	NOUN
absel-531	305	106	's	's	PART
absel-531	305	107	taxonomy	taxonomy	NOUN
absel-531	305	108	of	of	ADP
absel-531	305	109	the	the	DET
absel-531	305	110	cognitive	cognitive	ADJ
absel-531	305	111	domain	domain	NOUN
absel-531	305	112	to	to	PART
absel-531	305	113	enhance	enhance	VERB
absel-531	305	114	online	online	ADJ
absel-531	305	115	discussion	discussion	NOUN
absel-531	305	116	,	,	PUNCT
absel-531	305	117	critical	critical	ADJ
absel-531	305	118	thinking	thinking	NOUN
absel-531	305	119	,	,	PUNCT
absel-531	305	120	and	and	CCONJ
absel-531	305	121	student	student	NOUN
absel-531	305	122	learning	learning	NOUN
absel-531	305	123	using	use	VERB
absel-531	305	124	negotiation	negotiation	NOUN
absel-531	305	125	exercises	exercise	NOUN
absel-531	305	126	to	to	PART
absel-531	305	127	promote	promote	VERB
absel-531	305	128	critical	critical	ADJ
absel-531	305	129	thinking	thinking	NOUN
absel-531	305	130	skills	skill	NOUN
absel-531	305	131	effective	effective	ADJ
absel-531	305	132	leadership	leadership	NOUN
absel-531	305	133	experiences	experience	NOUN
absel-531	305	134	for	for	ADP
absel-531	305	135	management	management	NOUN
absel-531	305	136	majors	major	NOUN
absel-531	305	137	in	in	ADP
absel-531	305	138	a	a	DET
absel-531	305	139	futures	future	NOUN
absel-531	305	140	class	class	NOUN
absel-531	305	141	the	the	DET
absel-531	305	142	role	role	NOUN
absel-531	305	143	of	of	ADP
absel-531	305	144	learning	learn	VERB
absel-531	305	145	versus	versus	ADP
absel-531	305	146	performance	performance	NOUN
absel-531	305	147	orientations	orientation	NOUN
absel-531	305	148	when	when	SCONJ
absel-531	305	149	reacting	react	VERB
absel-531	305	150	to	to	ADP
absel-531	305	151	negative	negative	ADJ
absel-531	305	152	outcomes	outcome	NOUN
absel-531	305	153	in	in	ADP
absel-531	305	154	simulation	simulation	NOUN
absel-531	305	155	games	game	NOUN
absel-531	305	156	is	be	AUX
absel-531	305	157	pay	pay	VERB
absel-531	305	158	inversion	inversion	NOUN
absel-531	305	159	ethical	ethical	ADJ
absel-531	305	160	?	?	PUNCT
absel-531	306	1	a	a	DET
absel-531	306	2	three	three	NUM
absel-531	306	3	-	-	PUNCT
absel-531	306	4	part	part	NOUN
absel-531	306	5	exercise	exercise	NOUN
absel-531	306	6	simulations	simulation	NOUN
absel-531	306	7	and	and	CCONJ
absel-531	306	8	experiential	experiential	ADJ
absel-531	306	9	exercises	exercise	NOUN
absel-531	306	10	do	do	AUX
absel-531	306	11	they	they	PRON
absel-531	306	12	result	result	VERB
absel-531	306	13	in	in	ADP
absel-531	306	14	learning	learn	VERB
absel-531	306	15	?	?	PUNCT
absel-531	307	1	have	have	AUX
absel-531	307	2	we	we	PRON
absel-531	307	3	figured	figure	VERB
absel-531	307	4	it	it	PRON
absel-531	307	5	out	out	ADP
absel-531	307	6	yet	yet	ADV
absel-531	307	7	?	?	PUNCT
absel-531	308	1	examining	examine	VERB
absel-531	308	2	program	program	NOUN
absel-531	308	3	management	management	NOUN
absel-531	308	4	in	in	ADP
absel-531	308	5	business	business	NOUN
absel-531	308	6	simulations	simulation	NOUN
absel-531	308	7	:	:	PUNCT
absel-531	308	8	student	student	NOUN
absel-531	308	9	and	and	CCONJ
absel-531	308	10	faculty	faculty	NOUN
absel-531	308	11	views	view	NOUN
absel-531	308	12	validating	validate	VERB
absel-531	308	13	business	business	NOUN
absel-531	308	14	simulations	simulation	NOUN
absel-531	308	15	:	:	PUNCT
absel-531	308	16	do	do	AUX
absel-531	308	17	simulations	simulation	NOUN
absel-531	308	18	exhibit	exhibit	VERB
absel-531	308	19	natural	natural	ADJ
absel-531	308	20	market	market	NOUN
absel-531	308	21	structures	structure	NOUN
absel-531	308	22	?	?	PUNCT
absel-531	309	1	characterizing	characterize	VERB
absel-531	309	2	business	business	NOUN
absel-531	309	3	games	game	NOUN
absel-531	309	4	used	use	VERB
absel-531	309	5	in	in	ADP
absel-531	309	6	distance	distance	NOUN
absel-531	309	7	education	education	NOUN
absel-531	309	8	utilizing	utilizing	NOUN
absel-531	309	9	games	game	NOUN
absel-531	309	10	in	in	ADP
absel-531	309	11	a	a	DET
absel-531	309	12	graduate	graduate	ADJ
absel-531	309	13	level	level	NOUN
absel-531	309	14	instructional	instructional	ADJ
absel-531	309	15	game	game	NOUN
absel-531	309	16	course	course	NOUN
absel-531	309	17	employment	employment	NOUN
absel-531	309	18	interview	interview	NOUN
absel-531	309	19	preparation	preparation	NOUN
absel-531	309	20	:	:	PUNCT
absel-531	309	21	assessing	assess	VERB
absel-531	309	22	the	the	DET
absel-531	309	23	writing	writing	NOUN
absel-531	309	24	-	-	PUNCT
absel-531	309	25	to	to	AUX
absel-531	309	26	-	-	PUNCT
absel-531	309	27	learn	learn	VERB
absel-531	309	28	approach	approach	NOUN
absel-531	309	29	simulations	simulation	NOUN
absel-531	309	30	bridging	bridge	VERB
absel-531	309	31	from	from	ADP
absel-531	309	32	thwarted	thwarted	ADJ
absel-531	309	33	innovation	innovation	NOUN
absel-531	309	34	to	to	ADP
absel-531	309	35	disruptive	disruptive	ADJ
absel-531	309	36	technology	technology	NOUN
absel-531	309	37	creating	create	VERB
absel-531	309	38	an	an	DET
absel-531	309	39	authentic	authentic	ADJ
absel-531	309	40	cultural	cultural	ADJ
absel-531	309	41	lens	lens	NOUN
absel-531	309	42	using	use	VERB
absel-531	309	43	case	case	NOUN
absel-531	309	44	dialogue	dialogue	NOUN
absel-531	309	45	learning	learning	NOUN
absel-531	309	46	by	by	ADP
absel-531	309	47	fire	fire	NOUN
absel-531	309	48	:	:	PUNCT
absel-531	309	49	reflections	reflection	NOUN
absel-531	309	50	of	of	ADP
absel-531	309	51	a	a	DET
absel-531	309	52	first	first	ADJ
absel-531	309	53	time	time	NOUN
absel-531	309	54	online	online	PROPN
absel-531	309	55	instructor	instructor	NOUN
absel-531	309	56	an	an	DET
absel-531	309	57	international	international	ADJ
absel-531	309	58	internship	internship	NOUN
absel-531	309	59	with	with	ADP
absel-531	309	60	a	a	DET
absel-531	309	61	service	service	NOUN
absel-531	309	62	-	-	PUNCT
absel-531	309	63	learning	learn	VERB
absel-531	309	64	focus	focus	NOUN
absel-531	309	65	learner	learner	NOUN
absel-531	309	66	participation	participation	NOUN
absel-531	309	67	in	in	ADP
absel-531	309	68	the	the	DET
absel-531	309	69	online	online	ADJ
absel-531	309	70	learning	learning	NOUN
absel-531	309	71	experience	experience	NOUN
absel-531	309	72	:	:	PUNCT
absel-531	309	73	help	help	VERB
absel-531	309	74	or	or	CCONJ
absel-531	309	75	hindrance	hindrance	VERB
absel-531	309	76	?	?	PUNCT
absel-531	310	1	any	any	DET
absel-531	310	2	given	give	VERB
absel-531	310	3	sunday	sunday	PROPN
absel-531	310	4	:	:	PUNCT
absel-531	310	5	intervention	intervention	NOUN
absel-531	310	6	in	in	ADP
absel-531	310	7	pursuit	pursuit	NOUN
absel-531	310	8	of	of	ADP
absel-531	310	9	simulation	simulation	NOUN
absel-531	310	10	team	team	NOUN
absel-531	310	11	parity	parity	NOUN
absel-531	310	12	beginning	begin	VERB
absel-531	310	13	with	with	ADP
absel-531	310	14	the	the	DET
absel-531	310	15	end	end	NOUN
absel-531	310	16	:	:	PUNCT
absel-531	310	17	creating	create	VERB
absel-531	310	18	an	an	DET
absel-531	310	19	experiential	experiential	ADJ
absel-531	310	20	exercise	exercise	NOUN
absel-531	310	21	from	from	ADP
absel-531	310	22	assessment	assessment	NOUN
absel-531	310	23	criteria	criterion	NOUN
absel-531	310	24	simulating	simulate	VERB
absel-531	310	25	life	life	NOUN
absel-531	310	26	cycles	cycle	NOUN
absel-531	310	27	:	:	PUNCT
absel-531	310	28	life	life	NOUN
absel-531	310	29	span	span	NOUN
absel-531	310	30	as	as	ADP
absel-531	310	31	the	the	DET
absel-531	310	32	measure	measure	NOUN
absel-531	310	33	of	of	ADP
absel-531	310	34	performance	performance	NOUN
absel-531	310	35	in	in	ADP
absel-531	310	36	business	business	NOUN
absel-531	310	37	gaming	gaming	NOUN
absel-531	310	38	simulations	simulation	NOUN
absel-531	310	39	it	it	PRON
absel-531	310	40	's	be	AUX
absel-531	310	41	puzzling	puzzle	VERB
absel-531	310	42	:	:	PUNCT
absel-531	310	43	communications	communication	NOUN
absel-531	310	44	,	,	PUNCT
absel-531	310	45	competition	competition	NOUN
absel-531	310	46	,	,	PUNCT
absel-531	310	47	and	and	CCONJ
absel-531	310	48	cooperation	cooperation	NOUN
absel-531	310	49	balanced	balanced	ADJ
absel-531	310	50	scorecard	scorecard	NOUN
absel-531	310	51	implementation	implementation	NOUN
absel-531	310	52	for	for	ADP
absel-531	310	53	strategy	strategy	NOUN
absel-531	310	54	management	management	NOUN
absel-531	310	55	:	:	PUNCT
absel-531	310	56	variation	variation	NOUN
absel-531	310	57	of	of	ADP
absel-531	310	58	manager	manager	NOUN
absel-531	310	59	opinion	opinion	NOUN
absel-531	310	60	in	in	ADP
absel-531	310	61	real	real	ADJ
absel-531	310	62	and	and	CCONJ
absel-531	310	63	simulated	simulated	ADJ
absel-531	310	64	companies	company	NOUN
absel-531	310	65	cases	case	NOUN
absel-531	310	66	and	and	CCONJ
absel-531	310	67	business	business	NOUN
absel-531	310	68	games	game	NOUN
absel-531	310	69	:	:	PUNCT
absel-531	310	70	the	the	DET
absel-531	310	71	perfect	perfect	ADJ
absel-531	310	72	match	match	NOUN
absel-531	310	73	!	!	PUNCT
absel-531	311	1	three	three	NUM
absel-531	311	2	-	-	PUNCT
absel-531	311	3	attribute	attribute	NOUN
absel-531	311	4	interrelationships	interrelationship	NOUN
absel-531	311	5	for	for	ADP
absel-531	311	6	industry	industry	NOUN
absel-531	311	7	-	-	PUNCT
absel-531	311	8	level	level	NOUN
absel-531	311	9	demand	demand	NOUN
absel-531	311	10	equations	equation	NOUN
absel-531	311	11	using	use	VERB
absel-531	311	12	a	a	DET
absel-531	311	13	web	web	NOUN
absel-531	311	14	-	-	PUNCT
absel-531	311	15	based	base	VERB
absel-531	311	16	module	module	NOUN
absel-531	311	17	to	to	PART
absel-531	311	18	teach	teach	VERB
absel-531	311	19	information	information	NOUN
absel-531	311	20	literacy	literacy	NOUN
absel-531	311	21	decision	decision	NOUN
absel-531	311	22	support	support	NOUN
absel-531	311	23	system	system	NOUN
absel-531	311	24	for	for	ADP
absel-531	311	25	demand	demand	NOUN
absel-531	311	26	forecasting	forecasting	NOUN
absel-531	311	27	in	in	ADP
absel-531	311	28	business	business	NOUN
absel-531	311	29	games	game	NOUN
absel-531	311	30	the	the	DET
absel-531	311	31	invalidity	invalidity	NOUN
absel-531	311	32	of	of	ADP
absel-531	311	33	profit	profit	NOUN
absel-531	311	34	=	=	NOUN
absel-531	311	35	f(market	f(market	NOUN
absel-531	311	36	share	share	NOUN
absel-531	311	37	)	)	PUNCT
absel-531	312	1	pims	pims	PROPN
absel-531	312	2	validation	validation	NOUN
absel-531	312	3	of	of	ADP
absel-531	312	4	marketing	marketing	NOUN
absel-531	312	5	games	game	NOUN
absel-531	312	6	online	online	ADJ
absel-531	312	7	market	market	NOUN
absel-531	312	8	test	test	NOUN
absel-531	312	9	laboratory	laboratory	NOUN
absel-531	312	10	with	with	ADP
absel-531	312	11	the	the	DET
absel-531	312	12	minsim	minsim	PROPN
absel-531	312	13	*	*	PUNCT
absel-531	312	14	program	program	NOUN
absel-531	312	15	the	the	DET
absel-531	312	16	gas	gas	NOUN
absel-531	312	17	mileage	mileage	NOUN
absel-531	312	18	game	game	NOUN
absel-531	312	19	a	a	DET
absel-531	312	20	policy	policy	NOUN
absel-531	312	21	simulation	simulation	NOUN
absel-531	312	22	delivered	deliver	VERB
absel-531	312	23	cost	cost	NOUN
absel-531	312	24	and	and	CCONJ
absel-531	312	25	differentiation	differentiation	NOUN
absel-531	312	26	applied	apply	VERB
absel-531	312	27	to	to	ADP
absel-531	312	28	threshold	threshold	NOUN
absel-531	312	29	3rd	3rd	PROPN
absel-531	312	30	ed	ed	NOUN
absel-531	312	31	.	.	PUNCT
absel-531	313	1	the	the	DET
absel-531	313	2	effect	effect	NOUN
absel-531	313	3	of	of	ADP
absel-531	313	4	team	team	NOUN
absel-531	313	5	-	-	PUNCT
absel-531	313	6	leadership	leadership	NOUN
absel-531	313	7	modes	mode	NOUN
absel-531	313	8	on	on	ADP
absel-531	313	9	team	team	NOUN
absel-531	313	10	performance	performance	NOUN
absel-531	313	11	:	:	PUNCT
absel-531	313	12	a	a	DET
absel-531	313	13	preliminary	preliminary	ADJ
absel-531	313	14	study	study	NOUN
absel-531	313	15	the	the	DET
absel-531	313	16	design	design	NOUN
absel-531	313	17	and	and	CCONJ
absel-531	313	18	use	use	NOUN
absel-531	313	19	of	of	ADP
absel-531	313	20	a	a	DET
absel-531	313	21	macroeconomics	macroeconomic	NOUN
absel-531	313	22	simulation	simulation	NOUN
absel-531	313	23	using	use	VERB
absel-531	313	24	maple	maple	NOUN
absel-531	313	25	software	software	NOUN
absel-531	313	26	:	:	PUNCT
absel-531	313	27	a	a	DET
absel-531	313	28	pilot	pilot	NOUN
absel-531	313	29	study	study	NOUN
absel-531	313	30	the	the	DET
absel-531	313	31	instructor	instructor	NOUN
absel-531	313	32	's	's	PART
absel-531	313	33	toolbox	toolbox	NOUN
absel-531	313	34	:	:	PUNCT
absel-531	313	35	a	a	DET
absel-531	313	36	meaning	meaning	ADJ
absel-531	313	37	-	-	PUNCT
absel-531	313	38	centered	center	VERB
absel-531	313	39	framework	framework	NOUN
absel-531	313	40	for	for	ADP
absel-531	313	41	the	the	DET
absel-531	313	42	social	social	ADJ
absel-531	313	43	construction	construction	NOUN
absel-531	313	44	of	of	ADP
absel-531	313	45	experiential	experiential	ADJ
absel-531	313	46	learning	learning	NOUN
absel-531	313	47	incorporating	incorporate	VERB
absel-531	313	48	strategic	strategic	ADJ
absel-531	313	49	product	product	NOUN
absel-531	313	50	-	-	PUNCT
absel-531	313	51	mix	mix	NOUN
absel-531	313	52	decisions	decision	NOUN
absel-531	313	53	into	into	ADP
absel-531	313	54	simulation	simulation	NOUN
absel-531	313	55	games	game	NOUN
absel-531	313	56	:	:	PUNCT
absel-531	313	57	modeling	model	VERB
absel-531	313	58	the	the	DET
absel-531	313	59	'	'	PUNCT
absel-531	313	60	profitable	profitable	ADJ
absel-531	313	61	-	-	PUNCT
absel-531	313	62	product	product	NOUN
absel-531	313	63	death	death	NOUN
absel-531	313	64	spiral	spiral	NOUN
absel-531	313	65	'	'	PUNCT
absel-531	313	66	group	group	NOUN
absel-531	313	67	composition	composition	NOUN
absel-531	313	68	and	and	CCONJ
absel-531	313	69	groupthink	groupthink	NOUN
absel-531	313	70	in	in	ADP
absel-531	313	71	a	a	DET
absel-531	313	72	business	business	NOUN
absel-531	313	73	game	game	NOUN
absel-531	313	74	a	a	DET
absel-531	313	75	direct	direct	ADJ
absel-531	313	76	approach	approach	NOUN
absel-531	313	77	to	to	ADP
absel-531	313	78	teaching	teach	VERB
absel-531	313	79	business	business	NOUN
absel-531	313	80	ethics	ethic	NOUN
absel-531	313	81	a	a	DET
absel-531	313	82	decision	decision	NOUN
absel-531	313	83	support	support	NOUN
absel-531	313	84	system	system	NOUN
absel-531	313	85	for	for	ADP
absel-531	313	86	planning	planning	NOUN
absel-531	313	87	sales	sale	NOUN
absel-531	313	88	,	,	PUNCT
absel-531	313	89	production	production	NOUN
absel-531	313	90	,	,	PUNCT
absel-531	313	91	and	and	CCONJ
absel-531	313	92	plant	plant	NOUN
absel-531	313	93	addition	addition	NOUN
absel-531	313	94	with	with	ADP
absel-531	313	95	manager	manager	NOUN
absel-531	313	96	:	:	PUNCT
absel-531	313	97	a	a	DET
absel-531	313	98	computer	computer	NOUN
absel-531	313	99	simulation	simulation	NOUN
absel-531	313	100	polish	polish	PROPN
absel-531	313	101	american	american	PROPN
absel-531	313	102	entrepreneurial	entrepreneurial	ADJ
absel-531	313	103	business	business	NOUN
absel-531	313	104	cooperation	cooperation	NOUN
absel-531	313	105	workshop	workshop	NOUN
absel-531	313	106	utilizing	utilize	VERB
absel-531	313	107	the	the	DET
absel-531	313	108	income	income	NOUN
absel-531	313	109	/	/	SYM
absel-531	313	110	outcome	outcome	NOUN
absel-531	313	111	simulation	simulation	NOUN
absel-531	313	112	student	student	NOUN
absel-531	313	113	leader	leader	NOUN
absel-531	313	114	training	training	NOUN
absel-531	313	115	exercise	exercise	NOUN
absel-531	313	116	student	student	NOUN
absel-531	313	117	preference	preference	NOUN
absel-531	313	118	to	to	PART
absel-531	313	119	mode	mode	VERB
absel-531	313	120	of	of	ADP
absel-531	313	121	learning	learn	VERB
absel-531	313	122	in	in	ADP
absel-531	313	123	hong	hong	PROPN
absel-531	313	124	kong	kong	PROPN
absel-531	313	125	experiential	experiential	ADJ
absel-531	313	126	learning	learning	NOUN
absel-531	313	127	for	for	ADP
absel-531	313	128	technology	technology	NOUN
absel-531	313	129	-	-	PUNCT
absel-531	313	130	based	base	VERB
absel-531	313	131	and	and	CCONJ
absel-531	313	132	management	management	NOUN
absel-531	313	133	programme	programme	NOUN
absel-531	313	134	in	in	ADP
absel-531	313	135	hong	hong	PROPN
absel-531	313	136	kong	kong	PROPN
absel-531	313	137	:	:	PUNCT
absel-531	313	138	a	a	DET
absel-531	313	139	china	china	PROPN
absel-531	313	140	study	study	NOUN
absel-531	313	141	tour	tour	VERB
absel-531	313	142	a	a	DET
absel-531	313	143	price	price	NOUN
absel-531	313	144	game	game	NOUN
absel-531	313	145	with	with	ADP
absel-531	313	146	product	product	NOUN
absel-531	313	147	differentiation	differentiation	NOUN
absel-531	313	148	in	in	ADP
absel-531	313	149	the	the	DET
absel-531	313	150	classroom	classroom	NOUN
absel-531	313	151	discrete	discrete	ADJ
absel-531	313	152	event	event	NOUN
absel-531	313	153	modeling	modeling	NOUN
absel-531	313	154	in	in	ADP
absel-531	313	155	a	a	DET
absel-531	313	156	new	new	ADJ
absel-531	313	157	transportation	transportation	NOUN
absel-531	313	158	simulation	simulation	NOUN
absel-531	313	159	supply	supply	NOUN
absel-531	313	160	-	-	PUNCT
absel-531	313	161	side	side	NOUN
absel-531	313	162	modeling	modeling	NOUN
absel-531	313	163	in	in	ADP
absel-531	313	164	a	a	DET
absel-531	313	165	total	total	ADJ
absel-531	313	166	enterprise	enterprise	NOUN
absel-531	313	167	simulation	simulation	NOUN
absel-531	313	168	the	the	DET
absel-531	313	169	quality	quality	NOUN
absel-531	313	170	game	game	NOUN
absel-531	313	171	towards	towards	ADP
absel-531	313	172	a	a	DET
absel-531	313	173	massive	massive	ADJ
absel-531	313	174	multiplayer	multiplayer	NOUN
absel-531	313	175	online	online	PROPN
absel-531	313	176	business	business	NOUN
absel-531	313	177	simulation	simulation	NOUN
absel-531	313	178	making	make	VERB
absel-531	313	179	the	the	DET
absel-531	313	180	connection	connection	NOUN
absel-531	313	181	:	:	PUNCT
absel-531	313	182	improving	improve	VERB
absel-531	313	183	virtual	virtual	ADJ
absel-531	313	184	team	team	NOUN
absel-531	313	185	performance	performance	NOUN
absel-531	313	186	through	through	ADP
absel-531	313	187	behavioral	behavioral	ADJ
absel-531	313	188	assessment	assessment	NOUN
absel-531	313	189	profiling	profiling	NOUN
absel-531	313	190	and	and	CCONJ
absel-531	313	191	behavioral	behavioral	ADJ
absel-531	313	192	cues	cue	NOUN
absel-531	313	193	individual	individual	ADJ
absel-531	313	194	learning	learn	VERB
absel-531	313	195	producing	produce	VERB
absel-531	313	196	a	a	DET
absel-531	313	197	learning	learn	VERB
absel-531	313	198	organization	organization	NOUN
absel-531	313	199	:	:	PUNCT
absel-531	313	200	'	'	PUNCT
absel-531	313	201	playing	play	VERB
absel-531	313	202	dice	dice	NOUN
absel-531	313	203	with	with	ADP
absel-531	313	204	polar	polar	ADJ
absel-531	313	205	bears	bear	NOUN
absel-531	313	206	'	'	PART
absel-531	313	207	narratology	narratology	NOUN
absel-531	313	208	and	and	CCONJ
absel-531	313	209	ludology	ludology	NOUN
absel-531	313	210	:	:	PUNCT
absel-531	313	211	competing	compete	VERB
absel-531	313	212	paradigms	paradigm	NOUN
absel-531	313	213	or	or	CCONJ
absel-531	313	214	complementary	complementary	ADJ
absel-531	313	215	theories	theory	NOUN
absel-531	313	216	in	in	ADP
absel-531	313	217	simulation	simulation	NOUN
absel-531	313	218	framework	framework	NOUN
absel-531	313	219	for	for	ADP
absel-531	313	220	evaluating	evaluate	VERB
absel-531	313	221	internet	internet	NOUN
absel-531	313	222	research	research	NOUN
absel-531	313	223	using	use	VERB
absel-531	313	224	children	child	NOUN
absel-531	313	225	's	's	PART
absel-531	313	226	games	game	NOUN
absel-531	313	227	to	to	PART
absel-531	313	228	illustrate	illustrate	VERB
absel-531	313	229	strategy	strategy	NOUN
absel-531	313	230	concepts	concept	NOUN
absel-531	313	231	:	:	PUNCT
absel-531	313	232	is	be	AUX
absel-531	313	233	less	less	ADV
absel-531	313	234	better	well	ADJ
absel-531	313	235	?	?	PUNCT