id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
sc-1106	Campos Ferreira, Marta ; Ferreira, Catarina ; Galvão Dias, Teresa 	Towards strategies to capture and retain mobile ticketing customers	2021	10	.pdf	application/pdf	7559	419	56	However, 17.6% of app users complained without ever having used it - 9.9% complained before using it and 7.7% complained without ever having used it. 2. Methodology This paper aims to identify customer adoption and churn factors of mobile ticketing services and define customer capture and retention strategies.	cache/sc-1106.pdf	txt/sc-1106.txt