id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
easat-11079	Minh, Lê Quang; Duyên, Vũ Thị Mai	The effects of social media and fear of missing out on university students’ online purchase decisions while using TikTok: Evidence from Northern Vietnam	2025	12	.pdf	application/pdf	6131	286	38	Accordingly, examining the determinants of online purchase intention and decision among Thanh Dong University students in the context of TikTok livestreams is warranted to clarify students’ psychological drivers and to propose appropriate managerial implications for encouraging youth consumption. FOMO is thus posited to influence online purchase decisions indirectly through online purchase intention.	cache/easat-11079.pdf	txt/easat-11079.txt