id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
easat-2929	Gbadebo, Adedeji Daniel 	Does cybercrime affect brand loyalty to deposit money banks in Nigeria	2024	10	.pdf	application/pdf	5212	328	51	Specifically, paper attempts addressing four aims, including (i) to examine that extent at which financial losses to cybercrime affect customer brand loyalty (ii) to investigate the extent that card fraud by cybercriminal affect customer brand loyalty, (iii) to understand how persistent security breaches by cybercriminals affect customer brand loyalty and lastly, (iv) to demonstrate how identity thefts by cybercriminals affect customer brand loyalty. The study used self-structured and administered questionnaires to gather primary data from 200 clients from (10) deposit money banks (DMBs) and examine the effects of cybercrime on customers brand loyalty.	cache/easat-2929.pdf	txt/easat-2929.txt
