id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
easat-4306	Ishomi, Asri Rahmah ; Fatimah, Siska Ernawati ; Curatman, Aang 	The impact of neuromarketing and influencer marketing on the decision process of generation Z consumers on the purchase of halal cosmetics	2025	15	.pdf	application/pdf	7149	381	41	Consumer behaviour is a dynamic interaction between individuals and the environment that influences consumer behaviour through thought stimuli [3]. https://doi.org/10.1016/j.ijinfomgt.2020.102168 [32] K. N. Tomris and E. G. Güler, Examination of consumer purchase decisions via neuromarketing methods: A social psychology approach, Prizren Social Science Journal, vol. 5, no. 2, pp. 14-29, 2021.	cache/easat-4306.pdf	txt/easat-4306.txt