id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
easat-7972	Giantari, I Gusti Ayu Ketut ; Sukawati, Tjok Gede Raka ; Ekawati, Ni Wayan ; Yasa, Ni Nyoman Kerti 	Social media marketing-based brand engagement strategy in increasing purchasing decisions in fashion SMEs in Bali	2025	21	.pdf	application/pdf	10282	576	55	[68] T. Samarah, P. Bayram, H. Y. Aljuhmani, and H. Elrehail, The role of brand interactivity and involvement in driving social media consumer brand engagement and brand loyalty: the mediating effect of brand trust, Journal of Research in Interactive Marketing, vol. 16, no. 4, pp. Various information and sales-related campaigns are https://orcid.org/0000-0001-7841-0526 https://orcid.org/0000-0002-9007-0218 https://orcid.org/0000-0001-6337-5983 https://orcid.org/0000-0003-1655-8220 874 Edelweiss Applied Science and Technology ISSN: 2576-8484 Vol. 9, No. 6: 873-893, 2025 DOI: 10.55214/25768484.v9i6.7972 © 2025 by the authors; licensee Learning Gate often used on brand social media accounts as a driver of attention and increased sales.	cache/easat-7972.pdf	txt/easat-7972.txt