id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
easat-9340	Binlibdah, Saud	The effectiveness of crisis communication strategies in public relations: A comparative study of traditional and digital approaches	2025	17	.pdf	application/pdf	7709	472	23	Correspondence: bhaylan@ksu.edu.sa The effectiveness of crisis communication strategies in public relations: A comparative study of traditional and digital approaches Saud Binlibdah1* 1College of Humanities and Social Sciences Mass Communication Department King Saud University, Riyadh Saudia Arabia; bhaylan@ksu.edu.sa (S.B.). This research investigates the effectiveness of crisis communication strategies by comparing traditional and digital approaches and analyzing methods to balance their strengths for improved organizational crisis response.	cache/easat-9340.pdf	txt/easat-9340.txt