id	sid	tid	token	lemma	pos
easat-10458	1	1	edelweiss	edelweiss	PROPN
easat-10458	1	2	applied	apply	VERB
easat-10458	1	3	science	science	NOUN
easat-10458	1	4	and	and	CCONJ
easat-10458	1	5	technology	technology	NOUN
easat-10458	1	6	issn	issn	PROPN
easat-10458	1	7	:	:	PUNCT
easat-10458	1	8	2576	2576	NUM
easat-10458	1	9	-	-	SYM
easat-10458	1	10	8484	8484	NUM
easat-10458	1	11	vol	vol	NOUN
easat-10458	1	12	.	.	PROPN
easat-10458	2	1	9	9	NUM
easat-10458	2	2	,	,	PUNCT
easat-10458	2	3	no	no	INTJ
easat-10458	2	4	.	.	NOUN
easat-10458	2	5	10	10	NUM
easat-10458	2	6	,	,	PUNCT
easat-10458	2	7	460	460	NUM
easat-10458	2	8	-	-	SYM
easat-10458	2	9	470	470	NUM
easat-10458	2	10	2025	2025	NUM
easat-10458	2	11	publisher	publisher	NOUN
easat-10458	2	12	:	:	PUNCT
easat-10458	2	13	learning	learn	VERB
easat-10458	2	14	gate	gate	NOUN
easat-10458	2	15	doi	doi	PROPN
easat-10458	2	16	:	:	PUNCT
easat-10458	2	17	10.55214/2576	10.55214/2576	NUM
easat-10458	2	18	-	-	SYM
easat-10458	2	19	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	2	20	©	©	PROPN
easat-10458	2	21	2025	2025	NUM
easat-10458	2	22	by	by	ADP
easat-10458	2	23	the	the	DET
easat-10458	2	24	authors	author	NOUN
easat-10458	2	25	;	;	PUNCT
easat-10458	2	26	licensee	licensee	PROPN
easat-10458	2	27	learning	learning	NOUN
easat-10458	2	28	gate	gate	NOUN
easat-10458	3	1	©	©	PROPN
easat-10458	3	2	2025	2025	NUM
easat-10458	3	3	by	by	ADP
easat-10458	3	4	the	the	DET
easat-10458	3	5	authors	author	NOUN
easat-10458	3	6	;	;	PUNCT
easat-10458	3	7	licensee	licensee	PROPN
easat-10458	3	8	learning	learning	NOUN
easat-10458	3	9	gate	gate	NOUN
easat-10458	3	10	history	history	NOUN
easat-10458	3	11	:	:	PUNCT
easat-10458	3	12	received	receive	VERB
easat-10458	3	13	:	:	PUNCT
easat-10458	3	14	1	1	NUM
easat-10458	3	15	august	august	PROPN
easat-10458	3	16	2025	2025	NUM
easat-10458	3	17	;	;	PUNCT
easat-10458	3	18	revised	revise	VERB
easat-10458	3	19	:	:	PUNCT
easat-10458	3	20	1	1	NUM
easat-10458	3	21	september	september	PROPN
easat-10458	3	22	2025	2025	NUM
easat-10458	3	23	;	;	PUNCT
easat-10458	3	24	accepted	accept	VERB
easat-10458	3	25	:	:	PUNCT
easat-10458	3	26	5	5	NUM
easat-10458	3	27	september	september	PROPN
easat-10458	3	28	2025	2025	NUM
easat-10458	3	29	;	;	PUNCT
easat-10458	3	30	published	publish	VERB
easat-10458	3	31	:	:	PUNCT
easat-10458	4	1	10	10	NUM
easat-10458	4	2	october	october	NOUN
easat-10458	4	3	2025	2025	NUM
easat-10458	4	4	*	*	PUNCT
easat-10458	4	5	correspondence	correspondence	NOUN
easat-10458	4	6	:	:	PUNCT
easat-10458	4	7	marko.novak@ctbc.edu.tw	marko.novak@ctbc.edu.tw	NOUN
easat-10458	4	8	strategic	strategic	ADJ
easat-10458	4	9	market	market	NOUN
easat-10458	4	10	evaluation	evaluation	NOUN
easat-10458	4	11	of	of	ADP
easat-10458	4	12	starbucks	starbuck	NOUN
easat-10458	4	13	in	in	ADP
easat-10458	4	14	taiwan	taiwan	PROPN
easat-10458	4	15	:	:	PUNCT
easat-10458	4	16	a	a	DET
easat-10458	4	17	swot	swot	NOUN
easat-10458	4	18	analysis	analysis	NOUN
easat-10458	4	19	of	of	ADP
easat-10458	4	20	brand	brand	NOUN
easat-10458	4	21	positioning	positioning	NOUN
easat-10458	4	22	,	,	PUNCT
easat-10458	4	23	consumer	consumer	NOUN
easat-10458	4	24	adaptation	adaptation	NOUN
easat-10458	4	25	,	,	PUNCT
easat-10458	4	26	and	and	CCONJ
easat-10458	4	27	growth	growth	NOUN
easat-10458	4	28	opportunities	opportunity	NOUN
easat-10458	4	29	in	in	ADP
easat-10458	4	30	a	a	DET
easat-10458	4	31	teadominated	teadominate	VERB
easat-10458	4	32	culture	culture	NOUN
easat-10458	4	33	enkhsolongo	enkhsolongo	NOUN
easat-10458	4	34	ganbat1	ganbat1	NOUN
easat-10458	4	35	,	,	PUNCT
easat-10458	4	36	marko	marko	PROPN
easat-10458	4	37	novak2	novak2	PROPN
easat-10458	4	38	*	*	PROPN
easat-10458	4	39	1undergraduate	1undergraduate	NUM
easat-10458	4	40	program	program	NOUN
easat-10458	4	41	of	of	ADP
easat-10458	4	42	financial	financial	ADJ
easat-10458	4	43	management	management	NOUN
easat-10458	4	44	,	,	PUNCT
easat-10458	4	45	ctbc	ctbc	PROPN
easat-10458	4	46	business	business	PROPN
easat-10458	4	47	school	school	PROPN
easat-10458	4	48	,	,	PUNCT
easat-10458	4	49	taiwan	taiwan	PROPN
easat-10458	4	50	;	;	PUNCT
easat-10458	4	51	b11004060@ctbc.edu.tw	b11004060@ctbc.edu.tw	PROPN
easat-10458	4	52	(	(	PUNCT
easat-10458	4	53	e.g.	e.g.	ADV
easat-10458	4	54	)	)	PUNCT
easat-10458	4	55	.	.	PUNCT
easat-10458	5	1	2department	2department	NUM
easat-10458	5	2	of	of	ADP
easat-10458	5	3	banking	banking	NOUN
easat-10458	5	4	and	and	CCONJ
easat-10458	5	5	finance	finance	NOUN
easat-10458	5	6	,	,	PUNCT
easat-10458	5	7	ctbc	ctbc	PROPN
easat-10458	5	8	business	business	PROPN
easat-10458	5	9	school	school	PROPN
easat-10458	5	10	,	,	PUNCT
easat-10458	5	11	taiwan	taiwan	PROPN
easat-10458	5	12	;	;	PUNCT
easat-10458	5	13	marko.novak@ctbc.edu.tw	marko.novak@ctbc.edu.tw	NOUN
easat-10458	5	14	(	(	PUNCT
easat-10458	5	15	m.n	m.n	PROPN
easat-10458	5	16	.	.	PROPN
easat-10458	5	17	)	)	PUNCT
easat-10458	5	18	.	.	PUNCT
easat-10458	6	1	abstract	abstract	ADV
easat-10458	6	2	:	:	PUNCT
easat-10458	6	3	this	this	DET
easat-10458	6	4	study	study	NOUN
easat-10458	6	5	examines	examine	VERB
easat-10458	6	6	starbucks	starbuck	NOUN
easat-10458	6	7	’	'	PUNCT
easat-10458	6	8	strategic	strategic	ADJ
easat-10458	6	9	position	position	NOUN
easat-10458	6	10	in	in	ADP
easat-10458	6	11	taiwan	taiwan	PROPN
easat-10458	6	12	using	use	VERB
easat-10458	6	13	a	a	DET
easat-10458	6	14	qualitative	qualitative	ADJ
easat-10458	6	15	swot	swot	NOUN
easat-10458	6	16	analysis	analysis	NOUN
easat-10458	6	17	.	.	PUNCT
easat-10458	7	1	the	the	DET
easat-10458	7	2	research	research	NOUN
easat-10458	7	3	evaluates	evaluate	VERB
easat-10458	7	4	starbucks	starbuck	NOUN
easat-10458	7	5	’	'	PUNCT
easat-10458	7	6	strengths	strength	NOUN
easat-10458	7	7	,	,	PUNCT
easat-10458	7	8	weaknesses	weakness	NOUN
easat-10458	7	9	,	,	PUNCT
easat-10458	7	10	opportunities	opportunity	NOUN
easat-10458	7	11	,	,	PUNCT
easat-10458	7	12	and	and	CCONJ
easat-10458	7	13	threats	threat	NOUN
easat-10458	7	14	in	in	ADP
easat-10458	7	15	the	the	DET
easat-10458	7	16	taiwanese	taiwanese	ADJ
easat-10458	7	17	market	market	NOUN
easat-10458	7	18	.	.	PUNCT
easat-10458	8	1	key	key	ADJ
easat-10458	8	2	strengths	strength	NOUN
easat-10458	8	3	include	include	VERB
easat-10458	8	4	global	global	ADJ
easat-10458	8	5	brand	brand	NOUN
easat-10458	8	6	recognition	recognition	PROPN
easat-10458	8	7	,	,	PUNCT
easat-10458	8	8	the	the	DET
easat-10458	8	9	"	"	PUNCT
easat-10458	8	10	third	third	ADJ
easat-10458	8	11	place	place	NOUN
easat-10458	8	12	"	"	PUNCT
easat-10458	8	13	concept	concept	NOUN
easat-10458	8	14	,	,	PUNCT
easat-10458	8	15	and	and	CCONJ
easat-10458	8	16	advanced	advanced	ADJ
easat-10458	8	17	digital	digital	ADJ
easat-10458	8	18	engagement	engagement	NOUN
easat-10458	8	19	through	through	ADP
easat-10458	8	20	the	the	DET
easat-10458	8	21	starbucks	starbucks	PROPN
easat-10458	8	22	mobile	mobile	ADJ
easat-10458	8	23	app	app	NOUN
easat-10458	8	24	.	.	PUNCT
easat-10458	9	1	major	major	ADJ
easat-10458	9	2	weaknesses	weakness	NOUN
easat-10458	9	3	involve	involve	VERB
easat-10458	9	4	premium	premium	NOUN
easat-10458	9	5	pricing	pricing	NOUN
easat-10458	9	6	and	and	CCONJ
easat-10458	9	7	limited	limited	ADJ
easat-10458	9	8	localization	localization	NOUN
easat-10458	9	9	of	of	ADP
easat-10458	9	10	menu	menu	NOUN
easat-10458	9	11	offerings	offering	NOUN
easat-10458	9	12	.	.	PUNCT
easat-10458	10	1	opportunities	opportunity	NOUN
easat-10458	10	2	lie	lie	VERB
easat-10458	10	3	in	in	ADP
easat-10458	10	4	expanding	expand	VERB
easat-10458	10	5	into	into	ADP
easat-10458	10	6	smaller	small	ADJ
easat-10458	10	7	cities	city	NOUN
easat-10458	10	8	,	,	PUNCT
easat-10458	10	9	leveraging	leverage	VERB
easat-10458	10	10	taiwan	taiwan	PROPN
easat-10458	10	11	’s	’s	PART
easat-10458	10	12	growing	grow	VERB
easat-10458	10	13	coffee	coffee	NOUN
easat-10458	10	14	culture	culture	NOUN
easat-10458	10	15	,	,	PUNCT
easat-10458	10	16	and	and	CCONJ
easat-10458	10	17	advancing	advance	VERB
easat-10458	10	18	sustainability	sustainability	NOUN
easat-10458	10	19	initiatives	initiative	NOUN
easat-10458	10	20	.	.	PUNCT
easat-10458	11	1	threats	threat	NOUN
easat-10458	11	2	encompass	encompass	VERB
easat-10458	11	3	economic	economic	ADJ
easat-10458	11	4	fluctuations	fluctuation	NOUN
easat-10458	11	5	,	,	PUNCT
easat-10458	11	6	rising	rise	VERB
easat-10458	11	7	operational	operational	ADJ
easat-10458	11	8	costs	cost	NOUN
easat-10458	11	9	,	,	PUNCT
easat-10458	11	10	and	and	CCONJ
easat-10458	11	11	persistent	persistent	ADJ
easat-10458	11	12	cultural	cultural	ADJ
easat-10458	11	13	preferences	preference	NOUN
easat-10458	11	14	for	for	ADP
easat-10458	11	15	tea	tea	NOUN
easat-10458	11	16	.	.	PUNCT
easat-10458	12	1	while	while	SCONJ
easat-10458	12	2	starbucks	starbuck	NOUN
easat-10458	12	3	enjoys	enjoy	VERB
easat-10458	12	4	a	a	DET
easat-10458	12	5	strong	strong	ADJ
easat-10458	12	6	brand	brand	NOUN
easat-10458	12	7	presence	presence	NOUN
easat-10458	12	8	,	,	PUNCT
easat-10458	12	9	adapting	adapt	VERB
easat-10458	12	10	products	product	NOUN
easat-10458	12	11	and	and	CCONJ
easat-10458	12	12	pricing	pricing	NOUN
easat-10458	12	13	strategies	strategy	NOUN
easat-10458	12	14	is	be	AUX
easat-10458	12	15	essential	essential	ADJ
easat-10458	12	16	for	for	ADP
easat-10458	12	17	deeper	deep	ADJ
easat-10458	12	18	market	market	NOUN
easat-10458	12	19	penetration	penetration	NOUN
easat-10458	12	20	and	and	CCONJ
easat-10458	12	21	long	long	ADJ
easat-10458	12	22	-	-	PUNCT
easat-10458	12	23	term	term	NOUN
easat-10458	12	24	competitiveness	competitiveness	NOUN
easat-10458	12	25	in	in	ADP
easat-10458	12	26	taiwan	taiwan	PROPN
easat-10458	12	27	.	.	PUNCT
easat-10458	13	1	the	the	DET
easat-10458	13	2	study	study	NOUN
easat-10458	13	3	suggests	suggest	VERB
easat-10458	13	4	actionable	actionable	ADJ
easat-10458	13	5	strategies	strategy	NOUN
easat-10458	13	6	such	such	ADJ
easat-10458	13	7	as	as	ADP
easat-10458	13	8	enhancing	enhance	VERB
easat-10458	13	9	local	local	ADJ
easat-10458	13	10	menu	menu	NOUN
easat-10458	13	11	innovation	innovation	NOUN
easat-10458	13	12	,	,	PUNCT
easat-10458	13	13	expanding	expand	VERB
easat-10458	13	14	geographic	geographic	ADJ
easat-10458	13	15	reach	reach	NOUN
easat-10458	13	16	,	,	PUNCT
easat-10458	13	17	and	and	CCONJ
easat-10458	13	18	strengthening	strengthen	VERB
easat-10458	13	19	sustainability	sustainability	NOUN
easat-10458	13	20	practices	practice	NOUN
easat-10458	13	21	to	to	PART
easat-10458	13	22	improve	improve	VERB
easat-10458	13	23	starbucks	starbuck	NOUN
easat-10458	13	24	’	'	PUNCT
easat-10458	13	25	market	market	NOUN
easat-10458	13	26	position	position	NOUN
easat-10458	13	27	and	and	CCONJ
easat-10458	13	28	resilience	resilience	NOUN
easat-10458	13	29	against	against	ADP
easat-10458	13	30	regional	regional	ADJ
easat-10458	13	31	competition	competition	NOUN
easat-10458	13	32	.	.	PUNCT
easat-10458	14	1	furthermore	furthermore	ADV
easat-10458	14	2	,	,	PUNCT
easat-10458	14	3	this	this	DET
easat-10458	14	4	analysis	analysis	NOUN
easat-10458	14	5	fills	fill	VERB
easat-10458	14	6	a	a	DET
easat-10458	14	7	gap	gap	NOUN
easat-10458	14	8	in	in	ADP
easat-10458	14	9	current	current	ADJ
easat-10458	14	10	literature	literature	NOUN
easat-10458	14	11	by	by	ADP
easat-10458	14	12	focusing	focus	VERB
easat-10458	14	13	on	on	ADP
easat-10458	14	14	starbucks	starbuck	NOUN
easat-10458	14	15	'	'	PART
easat-10458	14	16	strategic	strategic	ADJ
easat-10458	14	17	adaptation	adaptation	NOUN
easat-10458	14	18	within	within	ADP
easat-10458	14	19	taiwan	taiwan	PROPN
easat-10458	14	20	's	's	PART
easat-10458	14	21	unique	unique	ADJ
easat-10458	14	22	beverage	beverage	NOUN
easat-10458	14	23	market	market	NOUN
easat-10458	14	24	,	,	PUNCT
easat-10458	14	25	distinguishing	distinguish	VERB
easat-10458	14	26	itself	itself	PRON
easat-10458	14	27	from	from	ADP
easat-10458	14	28	prior	prior	ADJ
easat-10458	14	29	studies	study	NOUN
easat-10458	14	30	through	through	ADP
easat-10458	14	31	its	its	PRON
easat-10458	14	32	emphasis	emphasis	NOUN
easat-10458	14	33	on	on	ADP
easat-10458	14	34	localized	localized	ADJ
easat-10458	14	35	product	product	NOUN
easat-10458	14	36	innovation	innovation	NOUN
easat-10458	14	37	and	and	CCONJ
easat-10458	14	38	digital	digital	ADJ
easat-10458	14	39	engagement	engagement	NOUN
easat-10458	14	40	tailored	tailor	VERB
easat-10458	14	41	to	to	ADP
easat-10458	14	42	taiwanese	taiwanese	ADJ
easat-10458	14	43	consumer	consumer	NOUN
easat-10458	14	44	preferences	preference	NOUN
easat-10458	14	45	.	.	PUNCT
easat-10458	15	1	keywords	keyword	NOUN
easat-10458	15	2	:	:	PUNCT
easat-10458	15	3	starbucks	starbuck	NOUN
easat-10458	15	4	,	,	PUNCT
easat-10458	15	5	swot	swot	PROPN
easat-10458	15	6	analysis	analysis	NOUN
easat-10458	15	7	,	,	PUNCT
easat-10458	15	8	taiwan	taiwan	PROPN
easat-10458	15	9	coffee	coffee	NOUN
easat-10458	15	10	market	market	NOUN
easat-10458	15	11	.	.	PUNCT
easat-10458	16	1	1	1	X
easat-10458	16	2	.	.	X
easat-10458	16	3	introduction	introduction	NOUN
easat-10458	16	4	1.1	1.1	NUM
easat-10458	16	5	.	.	PUNCT
easat-10458	17	1	background	background	NOUN
easat-10458	17	2	few	few	ADJ
easat-10458	17	3	companies	company	NOUN
easat-10458	17	4	have	have	AUX
easat-10458	17	5	achieved	achieve	VERB
easat-10458	17	6	the	the	DET
easat-10458	17	7	global	global	ADJ
easat-10458	17	8	recognition	recognition	NOUN
easat-10458	17	9	of	of	ADP
easat-10458	17	10	starbucks	starbuck	NOUN
easat-10458	17	11	corporation	corporation	NOUN
easat-10458	17	12	.	.	PUNCT
easat-10458	18	1	starting	start	VERB
easat-10458	18	2	in	in	ADP
easat-10458	18	3	1971	1971	NUM
easat-10458	18	4	as	as	ADP
easat-10458	18	5	a	a	DET
easat-10458	18	6	seattle	seattle	PROPN
easat-10458	18	7	coffee	coffee	NOUN
easat-10458	18	8	bean	bean	NOUN
easat-10458	18	9	retailer	retailer	NOUN
easat-10458	18	10	,	,	PUNCT
easat-10458	18	11	starbucks	starbuck	NOUN
easat-10458	18	12	is	be	AUX
easat-10458	18	13	now	now	ADV
easat-10458	18	14	a	a	DET
easat-10458	18	15	multinational	multinational	ADJ
easat-10458	18	16	chain	chain	NOUN
easat-10458	18	17	with	with	ADP
easat-10458	18	18	over	over	ADP
easat-10458	18	19	30,000	30,000	NUM
easat-10458	18	20	stores	store	NOUN
easat-10458	18	21	in	in	ADP
easat-10458	18	22	80	80	NUM
easat-10458	18	23	countries	country	NOUN
easat-10458	18	24	[	[	X
easat-10458	18	25	1	1	NUM
easat-10458	18	26	]	]	PUNCT
easat-10458	18	27	.	.	PUNCT
easat-10458	19	1	starbucks	starbuck	NOUN
easat-10458	19	2	is	be	AUX
easat-10458	19	3	renowned	renowned	ADJ
easat-10458	19	4	for	for	ADP
easat-10458	19	5	its	its	PRON
easat-10458	19	6	premium	premium	ADJ
easat-10458	19	7	coffee	coffee	NOUN
easat-10458	19	8	,	,	PUNCT
easat-10458	19	9	community	community	NOUN
easat-10458	19	10	-	-	PUNCT
easat-10458	19	11	focused	focus	VERB
easat-10458	19	12	spaces	space	NOUN
easat-10458	19	13	,	,	PUNCT
easat-10458	19	14	and	and	CCONJ
easat-10458	19	15	innovative	innovative	ADJ
easat-10458	19	16	customer	customer	NOUN
easat-10458	19	17	experiences	experience	NOUN
easat-10458	19	18	,	,	PUNCT
easat-10458	19	19	thereby	thereby	ADV
easat-10458	19	20	creating	create	VERB
easat-10458	19	21	a	a	DET
easat-10458	19	22	“	"	PUNCT
easat-10458	19	23	third	third	ADJ
easat-10458	19	24	place	place	NOUN
easat-10458	19	25	”	"	PUNCT
easat-10458	19	26	that	that	PRON
easat-10458	19	27	bridges	bridge	VERB
easat-10458	19	28	the	the	DET
easat-10458	19	29	gap	gap	NOUN
easat-10458	19	30	between	between	ADP
easat-10458	19	31	home	home	NOUN
easat-10458	19	32	and	and	CCONJ
easat-10458	19	33	work	work	NOUN
easat-10458	19	34	[	[	X
easat-10458	19	35	2	2	NUM
easat-10458	19	36	]	]	PUNCT
easat-10458	19	37	.	.	PUNCT
easat-10458	20	1	like	like	ADP
easat-10458	20	2	other	other	ADJ
easat-10458	20	3	global	global	ADJ
easat-10458	20	4	companies	company	NOUN
easat-10458	20	5	,	,	PUNCT
easat-10458	20	6	starbucks	starbuck	NOUN
easat-10458	20	7	must	must	AUX
easat-10458	20	8	manage	manage	VERB
easat-10458	20	9	internal	internal	ADJ
easat-10458	20	10	and	and	CCONJ
easat-10458	20	11	external	external	ADJ
easat-10458	20	12	challenges	challenge	NOUN
easat-10458	20	13	to	to	PART
easat-10458	20	14	ensure	ensure	VERB
easat-10458	20	15	growth	growth	NOUN
easat-10458	20	16	and	and	CCONJ
easat-10458	20	17	relevance	relevance	NOUN
easat-10458	20	18	.	.	PUNCT
easat-10458	21	1	in	in	ADP
easat-10458	21	2	taiwan	taiwan	PROPN
easat-10458	21	3	,	,	PUNCT
easat-10458	21	4	starbucks	starbuck	NOUN
easat-10458	21	5	operates	operate	VERB
easat-10458	21	6	in	in	ADP
easat-10458	21	7	a	a	DET
easat-10458	21	8	market	market	NOUN
easat-10458	21	9	deeply	deeply	ADV
easat-10458	21	10	rooted	root	VERB
easat-10458	21	11	in	in	ADP
easat-10458	21	12	tea	tea	NOUN
easat-10458	21	13	culture	culture	NOUN
easat-10458	21	14	,	,	PUNCT
easat-10458	21	15	yet	yet	ADV
easat-10458	21	16	experiencing	experience	VERB
easat-10458	21	17	a	a	DET
easat-10458	21	18	rise	rise	NOUN
easat-10458	21	19	in	in	ADP
easat-10458	21	20	coffee	coffee	NOUN
easat-10458	21	21	consumption	consumption	NOUN
easat-10458	21	22	.	.	PUNCT
easat-10458	22	1	it	it	PRON
easat-10458	22	2	brands	brand	VERB
easat-10458	22	3	itself	itself	PRON
easat-10458	22	4	as	as	ADP
easat-10458	22	5	a	a	DET
easat-10458	22	6	premium	premium	ADJ
easat-10458	22	7	coffee	coffee	NOUN
easat-10458	22	8	chain	chain	NOUN
easat-10458	22	9	while	while	SCONJ
easat-10458	22	10	adapting	adapt	VERB
easat-10458	22	11	to	to	ADP
easat-10458	22	12	local	local	ADJ
easat-10458	22	13	tastes	taste	NOUN
easat-10458	22	14	and	and	CCONJ
easat-10458	22	15	preferences	preference	NOUN
easat-10458	22	16	.	.	PUNCT
easat-10458	23	1	since	since	SCONJ
easat-10458	23	2	its	its	PRON
easat-10458	23	3	first	first	ADJ
easat-10458	23	4	store	store	NOUN
easat-10458	23	5	in	in	ADP
easat-10458	23	6	taipei	taipei	PROPN
easat-10458	23	7	in	in	ADP
easat-10458	23	8	1998	1998	NUM
easat-10458	23	9	,	,	PUNCT
easat-10458	23	10	starbucks	starbuck	NOUN
easat-10458	23	11	has	have	AUX
easat-10458	23	12	expanded	expand	VERB
easat-10458	23	13	nationwide	nationwide	ADV
easat-10458	23	14	,	,	PUNCT
easat-10458	23	15	with	with	ADP
easat-10458	23	16	571	571	NUM
easat-10458	23	17	stores	store	NOUN
easat-10458	23	18	,	,	PUNCT
easat-10458	23	19	making	make	VERB
easat-10458	23	20	it	it	PRON
easat-10458	23	21	a	a	DET
easat-10458	23	22	key	key	ADJ
easat-10458	23	23	player	player	NOUN
easat-10458	23	24	in	in	ADP
easat-10458	23	25	taiwan	taiwan	PROPN
easat-10458	23	26	’s	’s	PART
easat-10458	23	27	coffee	coffee	NOUN
easat-10458	23	28	industry	industry	NOUN
easat-10458	24	1	[	[	X
easat-10458	24	2	3	3	NUM
easat-10458	24	3	]	]	PUNCT
easat-10458	24	4	.	.	PUNCT
easat-10458	25	1	however	however	ADV
easat-10458	25	2	,	,	PUNCT
easat-10458	25	3	it	it	PRON
easat-10458	25	4	faces	face	VERB
easat-10458	25	5	competition	competition	NOUN
easat-10458	25	6	from	from	ADP
easat-10458	25	7	local	local	ADJ
easat-10458	25	8	chains	chain	NOUN
easat-10458	25	9	like	like	ADP
easat-10458	25	10	louisa	louisa	NOUN
easat-10458	25	11	coffee	coffee	NOUN
easat-10458	25	12	.	.	PUNCT
easat-10458	26	1	this	this	DET
easat-10458	26	2	swot	swot	PROPN
easat-10458	26	3	analysis	analysis	NOUN
easat-10458	26	4	assesses	assesse	NOUN
easat-10458	26	5	starbucks	starbuck	NOUN
easat-10458	26	6	'	'	PART
easat-10458	26	7	position	position	NOUN
easat-10458	26	8	,	,	PUNCT
easat-10458	26	9	examining	examine	VERB
easat-10458	26	10	the	the	DET
easat-10458	26	11	factors	factor	NOUN
easat-10458	26	12	that	that	PRON
easat-10458	26	13	contribute	contribute	VERB
easat-10458	26	14	to	to	ADP
easat-10458	26	15	its	its	PRON
easat-10458	26	16	success	success	NOUN
easat-10458	26	17	and	and	CCONJ
easat-10458	26	18	ongoing	ongoing	ADJ
easat-10458	26	19	challenges	challenge	NOUN
easat-10458	26	20	.	.	PUNCT
easat-10458	27	1	https://orcid.org/0009-0003-9683-8798	https://orcid.org/0009-0003-9683-8798	VERB
easat-10458	27	2	mailto:marko.novak@ctbc.edu.tw	mailto:marko.novak@ctbc.edu.tw	PROPN
easat-10458	27	3	https://orcid.org/0000-0003-3960-9246	https://orcid.org/0000-0003-3960-9246	PROPN
easat-10458	27	4	461	461	NUM
easat-10458	27	5	edelweiss	edelweiss	PROPN
easat-10458	27	6	applied	apply	VERB
easat-10458	27	7	science	science	NOUN
easat-10458	27	8	and	and	CCONJ
easat-10458	27	9	technology	technology	NOUN
easat-10458	27	10	issn	issn	PROPN
easat-10458	27	11	:	:	PUNCT
easat-10458	27	12	2576	2576	NUM
easat-10458	27	13	-	-	SYM
easat-10458	27	14	8484	8484	NUM
easat-10458	27	15	vol	vol	NOUN
easat-10458	27	16	.	.	PROPN
easat-10458	28	1	9	9	NUM
easat-10458	28	2	,	,	PUNCT
easat-10458	28	3	no	no	INTJ
easat-10458	28	4	.	.	NOUN
easat-10458	28	5	10	10	NUM
easat-10458	28	6	:	:	PUNCT
easat-10458	28	7	460	460	NUM
easat-10458	28	8	-	-	SYM
easat-10458	28	9	470	470	NUM
easat-10458	28	10	,	,	PUNCT
easat-10458	28	11	2025	2025	NUM
easat-10458	28	12	doi	doi	NOUN
easat-10458	28	13	:	:	PUNCT
easat-10458	28	14	10.55214/2576	10.55214/2576	NUM
easat-10458	28	15	-	-	SYM
easat-10458	28	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	28	17	©	©	PROPN
easat-10458	28	18	2025	2025	NUM
easat-10458	28	19	by	by	ADP
easat-10458	28	20	the	the	DET
easat-10458	28	21	authors	author	NOUN
easat-10458	28	22	;	;	PUNCT
easat-10458	28	23	licensee	licensee	PROPN
easat-10458	28	24	learning	learning	NOUN
easat-10458	28	25	gate	gate	VERB
easat-10458	28	26	1.2	1.2	NUM
easat-10458	28	27	.	.	PUNCT
easat-10458	29	1	relevance	relevance	NOUN
easat-10458	29	2	starbucks	starbuck	NOUN
easat-10458	29	3	operates	operate	VERB
easat-10458	29	4	within	within	ADP
easat-10458	29	5	an	an	DET
easat-10458	29	6	industry	industry	NOUN
easat-10458	29	7	characterized	characterize	VERB
easat-10458	29	8	by	by	ADP
easat-10458	29	9	rapid	rapid	ADJ
easat-10458	29	10	evolution	evolution	NOUN
easat-10458	29	11	due	due	ADP
easat-10458	29	12	to	to	ADP
easat-10458	29	13	shifting	shift	VERB
easat-10458	29	14	consumer	consumer	NOUN
easat-10458	29	15	preferences	preference	NOUN
easat-10458	29	16	,	,	PUNCT
easat-10458	29	17	technological	technological	ADJ
easat-10458	29	18	progress	progress	NOUN
easat-10458	29	19	,	,	PUNCT
easat-10458	29	20	and	and	CCONJ
easat-10458	29	21	increasing	increase	VERB
easat-10458	29	22	sustainability	sustainability	NOUN
easat-10458	29	23	requirements	requirement	NOUN
easat-10458	29	24	.	.	PUNCT
easat-10458	30	1	global	global	ADJ
easat-10458	30	2	trends	trend	NOUN
easat-10458	30	3	,	,	PUNCT
easat-10458	30	4	cultural	cultural	ADJ
easat-10458	30	5	factors	factor	NOUN
easat-10458	30	6	,	,	PUNCT
easat-10458	30	7	and	and	CCONJ
easat-10458	30	8	local	local	ADJ
easat-10458	30	9	market	market	NOUN
easat-10458	30	10	dynamics	dynamic	NOUN
easat-10458	30	11	have	have	VERB
easat-10458	30	12	a	a	DET
easat-10458	30	13	significant	significant	ADJ
easat-10458	30	14	impact	impact	NOUN
easat-10458	30	15	on	on	ADP
easat-10458	30	16	the	the	DET
easat-10458	30	17	coffeehouse	coffeehouse	NOUN
easat-10458	30	18	sector	sector	NOUN
easat-10458	30	19	.	.	PUNCT
easat-10458	31	1	conducting	conduct	VERB
easat-10458	31	2	a	a	DET
easat-10458	31	3	swot	swot	NOUN
easat-10458	31	4	analysis	analysis	NOUN
easat-10458	31	5	of	of	ADP
easat-10458	31	6	starbucks	starbuck	NOUN
easat-10458	31	7	elucidates	elucidate	VERB
easat-10458	31	8	the	the	DET
easat-10458	31	9	company	company	NOUN
easat-10458	31	10	's	's	PART
easat-10458	31	11	capacity	capacity	NOUN
easat-10458	31	12	to	to	PART
easat-10458	31	13	navigate	navigate	VERB
easat-10458	31	14	challenges	challenge	NOUN
easat-10458	31	15	and	and	CCONJ
easat-10458	31	16	adapt	adapt	VERB
easat-10458	31	17	for	for	ADP
easat-10458	31	18	sustained	sustained	ADJ
easat-10458	31	19	success	success	NOUN
easat-10458	31	20	.	.	PUNCT
easat-10458	32	1	starbucks	starbuck	NOUN
easat-10458	32	2	is	be	AUX
easat-10458	32	3	recognized	recognize	VERB
easat-10458	32	4	for	for	ADP
easat-10458	32	5	its	its	PRON
easat-10458	32	6	commitment	commitment	NOUN
easat-10458	32	7	to	to	ADP
easat-10458	32	8	innovation	innovation	NOUN
easat-10458	32	9	and	and	CCONJ
easat-10458	32	10	customer	customer	NOUN
easat-10458	32	11	-	-	PUNCT
easat-10458	32	12	centric	centric	ADJ
easat-10458	32	13	strategies	strategy	NOUN
easat-10458	32	14	.	.	PUNCT
easat-10458	33	1	the	the	DET
easat-10458	33	2	company	company	NOUN
easat-10458	33	3	's	's	PART
easat-10458	33	4	ethical	ethical	ADJ
easat-10458	33	5	sourcing	sourcing	NOUN
easat-10458	33	6	practices	practice	NOUN
easat-10458	33	7	,	,	PUNCT
easat-10458	33	8	sustainability	sustainability	NOUN
easat-10458	33	9	initiatives	initiative	NOUN
easat-10458	33	10	,	,	PUNCT
easat-10458	33	11	and	and	CCONJ
easat-10458	33	12	digital	digital	ADJ
easat-10458	33	13	transformation	transformation	NOUN
easat-10458	33	14	have	have	AUX
easat-10458	33	15	established	establish	VERB
easat-10458	33	16	industry	industry	NOUN
easat-10458	33	17	benchmarks	benchmark	NOUN
easat-10458	33	18	[	[	X
easat-10458	33	19	4	4	NUM
easat-10458	33	20	]	]	PUNCT
easat-10458	33	21	.	.	PUNCT
easat-10458	34	1	however	however	ADV
easat-10458	34	2	,	,	PUNCT
easat-10458	34	3	starbucks	starbuck	NOUN
easat-10458	34	4	faces	face	VERB
easat-10458	34	5	challenges	challenge	NOUN
easat-10458	34	6	,	,	PUNCT
easat-10458	34	7	including	include	VERB
easat-10458	34	8	dependence	dependence	NOUN
easat-10458	34	9	on	on	ADP
easat-10458	34	10	premium	premium	ADJ
easat-10458	34	11	pricing	pricing	NOUN
easat-10458	34	12	,	,	PUNCT
easat-10458	34	13	market	market	NOUN
easat-10458	34	14	saturation	saturation	NOUN
easat-10458	34	15	in	in	ADP
easat-10458	34	16	core	core	ADJ
easat-10458	34	17	regions	region	NOUN
easat-10458	34	18	,	,	PUNCT
easat-10458	34	19	and	and	CCONJ
easat-10458	34	20	periodic	periodic	ADJ
easat-10458	34	21	public	public	ADJ
easat-10458	34	22	relations	relation	NOUN
easat-10458	34	23	concerns	concern	NOUN
easat-10458	34	24	.	.	PUNCT
easat-10458	35	1	growth	growth	NOUN
easat-10458	35	2	opportunities	opportunity	NOUN
easat-10458	35	3	exist	exist	VERB
easat-10458	35	4	in	in	ADP
easat-10458	35	5	emerging	emerge	VERB
easat-10458	35	6	markets	market	NOUN
easat-10458	35	7	and	and	CCONJ
easat-10458	35	8	through	through	ADP
easat-10458	35	9	digital	digital	ADJ
easat-10458	35	10	advancements	advancement	NOUN
easat-10458	35	11	,	,	PUNCT
easat-10458	35	12	while	while	SCONJ
easat-10458	35	13	economic	economic	ADJ
easat-10458	35	14	downturns	downturn	NOUN
easat-10458	35	15	present	present	ADJ
easat-10458	35	16	risks	risk	NOUN
easat-10458	35	17	,	,	PUNCT
easat-10458	35	18	intensified	intensify	VERB
easat-10458	35	19	competition	competition	NOUN
easat-10458	35	20	,	,	PUNCT
easat-10458	35	21	and	and	CCONJ
easat-10458	35	22	supply	supply	VERB
easat-10458	35	23	chain	chain	NOUN
easat-10458	35	24	disruptions	disruption	NOUN
easat-10458	35	25	.	.	PUNCT
easat-10458	36	1	1.3	1.3	NUM
easat-10458	36	2	.	.	PUNCT
easat-10458	36	3	objectives	objective	VERB
easat-10458	36	4	the	the	DET
easat-10458	36	5	primary	primary	ADJ
easat-10458	36	6	goal	goal	NOUN
easat-10458	36	7	of	of	ADP
easat-10458	36	8	this	this	DET
easat-10458	36	9	study	study	NOUN
easat-10458	36	10	is	be	AUX
easat-10458	36	11	to	to	PART
easat-10458	36	12	systematically	systematically	ADV
easat-10458	36	13	assess	assess	VERB
easat-10458	36	14	starbucks	starbuck	NOUN
easat-10458	36	15	'	'	PART
easat-10458	36	16	strategic	strategic	ADJ
easat-10458	36	17	position	position	NOUN
easat-10458	36	18	in	in	ADP
easat-10458	36	19	taiwan	taiwan	PROPN
easat-10458	36	20	through	through	ADP
easat-10458	36	21	a	a	DET
easat-10458	36	22	thorough	thorough	ADJ
easat-10458	36	23	swot	swot	NOUN
easat-10458	36	24	analysis	analysis	NOUN
easat-10458	36	25	.	.	PUNCT
easat-10458	37	1	specific	specific	ADJ
easat-10458	37	2	objectives	objective	NOUN
easat-10458	37	3	include	include	VERB
easat-10458	37	4	:	:	PUNCT
easat-10458	37	5	identifying	identify	VERB
easat-10458	37	6	the	the	DET
easat-10458	37	7	key	key	ADJ
easat-10458	37	8	strengths	strength	NOUN
easat-10458	37	9	that	that	PRON
easat-10458	37	10	have	have	AUX
easat-10458	37	11	maintained	maintain	VERB
easat-10458	37	12	starbucks	starbuck	NOUN
easat-10458	37	13	'	'	PART
easat-10458	37	14	leadership	leadership	NOUN
easat-10458	37	15	in	in	ADP
easat-10458	37	16	the	the	DET
easat-10458	37	17	global	global	ADJ
easat-10458	37	18	coffeehouse	coffeehouse	NOUN
easat-10458	37	19	sector	sector	NOUN
easat-10458	37	20	,	,	PUNCT
easat-10458	37	21	examining	examine	VERB
easat-10458	37	22	the	the	DET
easat-10458	37	23	weaknesses	weakness	NOUN
easat-10458	37	24	that	that	PRON
easat-10458	37	25	pose	pose	VERB
easat-10458	37	26	risks	risk	NOUN
easat-10458	37	27	to	to	ADP
easat-10458	37	28	its	its	PRON
easat-10458	37	29	market	market	NOUN
easat-10458	37	30	position	position	NOUN
easat-10458	37	31	and	and	CCONJ
easat-10458	37	32	growth	growth	NOUN
easat-10458	37	33	,	,	PUNCT
easat-10458	37	34	evaluating	evaluate	VERB
easat-10458	37	35	opportunities	opportunity	NOUN
easat-10458	37	36	,	,	PUNCT
easat-10458	37	37	particularly	particularly	ADV
easat-10458	37	38	in	in	ADP
easat-10458	37	39	emerging	emerge	VERB
easat-10458	37	40	markets	market	NOUN
easat-10458	37	41	and	and	CCONJ
easat-10458	37	42	digital	digital	ADJ
easat-10458	37	43	innovation	innovation	NOUN
easat-10458	37	44	,	,	PUNCT
easat-10458	37	45	and	and	CCONJ
easat-10458	37	46	analyzing	analyze	VERB
easat-10458	37	47	threats	threat	NOUN
easat-10458	37	48	such	such	ADJ
easat-10458	37	49	as	as	ADP
easat-10458	37	50	competition	competition	NOUN
easat-10458	37	51	,	,	PUNCT
easat-10458	37	52	economic	economic	ADJ
easat-10458	37	53	instability	instability	NOUN
easat-10458	37	54	,	,	PUNCT
easat-10458	37	55	and	and	CCONJ
easat-10458	37	56	supply	supply	NOUN
easat-10458	37	57	chain	chain	NOUN
easat-10458	37	58	challenges	challenge	NOUN
easat-10458	37	59	.	.	PUNCT
easat-10458	38	1	this	this	DET
easat-10458	38	2	analysis	analysis	NOUN
easat-10458	38	3	aims	aim	VERB
easat-10458	38	4	to	to	PART
easat-10458	38	5	deepen	deepen	VERB
easat-10458	38	6	the	the	DET
easat-10458	38	7	understanding	understanding	NOUN
easat-10458	38	8	of	of	ADP
easat-10458	38	9	starbucks	starbuck	NOUN
easat-10458	38	10	’	'	PUNCT
easat-10458	38	11	business	business	NOUN
easat-10458	38	12	environment	environment	NOUN
easat-10458	38	13	in	in	ADP
easat-10458	38	14	taiwan	taiwan	PROPN
easat-10458	38	15	.	.	PUNCT
easat-10458	39	1	it	it	PRON
easat-10458	39	2	aims	aim	VERB
easat-10458	39	3	to	to	PART
easat-10458	39	4	propose	propose	VERB
easat-10458	39	5	targeted	target	VERB
easat-10458	39	6	strategies	strategy	NOUN
easat-10458	39	7	based	base	VERB
easat-10458	39	8	on	on	ADP
easat-10458	39	9	this	this	DET
easat-10458	39	10	understanding	understanding	NOUN
easat-10458	39	11	including	include	VERB
easat-10458	39	12	how	how	SCONJ
easat-10458	39	13	to	to	PART
easat-10458	39	14	maximize	maximize	VERB
easat-10458	39	15	strengths	strength	NOUN
easat-10458	39	16	and	and	CCONJ
easat-10458	39	17	opportunities	opportunity	NOUN
easat-10458	39	18	,	,	PUNCT
easat-10458	39	19	and	and	CCONJ
easat-10458	39	20	to	to	PART
easat-10458	39	21	address	address	VERB
easat-10458	39	22	specific	specific	ADJ
easat-10458	39	23	weaknesses	weakness	NOUN
easat-10458	39	24	and	and	CCONJ
easat-10458	39	25	external	external	ADJ
easat-10458	39	26	threats	threat	NOUN
easat-10458	39	27	identified	identify	VERB
easat-10458	39	28	through	through	ADP
easat-10458	39	29	the	the	DET
easat-10458	39	30	swot	swot	PROPN
easat-10458	39	31	analysis	analysis	NOUN
easat-10458	39	32	.	.	PUNCT
easat-10458	40	1	this	this	DET
easat-10458	40	2	analysis	analysis	NOUN
easat-10458	40	3	illuminates	illuminate	VERB
easat-10458	40	4	starbucks	starbuck	NOUN
easat-10458	40	5	’	'	PUNCT
easat-10458	40	6	business	business	NOUN
easat-10458	40	7	environment	environment	NOUN
easat-10458	40	8	,	,	PUNCT
easat-10458	40	9	proposing	propose	VERB
easat-10458	40	10	strategies	strategy	NOUN
easat-10458	40	11	to	to	PART
easat-10458	40	12	leverage	leverage	VERB
easat-10458	40	13	its	its	PRON
easat-10458	40	14	strengths	strength	NOUN
easat-10458	40	15	and	and	CCONJ
easat-10458	40	16	opportunities	opportunity	NOUN
easat-10458	40	17	while	while	SCONJ
easat-10458	40	18	addressing	address	VERB
easat-10458	40	19	identified	identify	VERB
easat-10458	40	20	weaknesses	weakness	NOUN
easat-10458	40	21	and	and	CCONJ
easat-10458	40	22	external	external	ADJ
easat-10458	40	23	threats	threat	NOUN
easat-10458	40	24	.	.	PUNCT
easat-10458	41	1	1.4	1.4	NUM
easat-10458	41	2	.	.	PUNCT
easat-10458	41	3	significance	significance	NOUN
easat-10458	41	4	understanding	understand	VERB
easat-10458	41	5	starbucks	starbuck	NOUN
easat-10458	41	6	’	'	PUNCT
easat-10458	41	7	strategic	strategic	ADJ
easat-10458	41	8	position	position	NOUN
easat-10458	41	9	offers	offer	VERB
easat-10458	41	10	insights	insight	NOUN
easat-10458	41	11	relevant	relevant	ADJ
easat-10458	41	12	to	to	ADP
easat-10458	41	13	both	both	CCONJ
easat-10458	41	14	academic	academic	ADJ
easat-10458	41	15	and	and	CCONJ
easat-10458	41	16	industry	industry	NOUN
easat-10458	41	17	contexts	contexts	NOUN
easat-10458	41	18	.	.	PUNCT
easat-10458	42	1	starbucks	starbuck	NOUN
easat-10458	42	2	exemplifies	exemplify	VERB
easat-10458	42	3	effective	effective	ADJ
easat-10458	42	4	strategic	strategic	ADJ
easat-10458	42	5	management	management	NOUN
easat-10458	42	6	,	,	PUNCT
easat-10458	42	7	branding	branding	NOUN
easat-10458	42	8	,	,	PUNCT
easat-10458	42	9	and	and	CCONJ
easat-10458	42	10	innovation	innovation	NOUN
easat-10458	42	11	within	within	ADP
easat-10458	42	12	the	the	DET
easat-10458	42	13	global	global	ADJ
easat-10458	42	14	coffee	coffee	NOUN
easat-10458	42	15	sector	sector	NOUN
easat-10458	42	16	.	.	PUNCT
easat-10458	43	1	this	this	DET
easat-10458	43	2	study	study	NOUN
easat-10458	43	3	utilizes	utilize	VERB
easat-10458	43	4	a	a	DET
easat-10458	43	5	comprehensive	comprehensive	ADJ
easat-10458	43	6	swot	swot	NOUN
easat-10458	43	7	analysis	analysis	NOUN
easat-10458	43	8	to	to	PART
easat-10458	43	9	identify	identify	VERB
easat-10458	43	10	factors	factor	NOUN
easat-10458	43	11	contributing	contribute	VERB
easat-10458	43	12	to	to	ADP
easat-10458	43	13	starbucks	starbuck	NOUN
easat-10458	43	14	'	'	PART
easat-10458	43	15	growth	growth	NOUN
easat-10458	43	16	and	and	CCONJ
easat-10458	43	17	competitive	competitive	ADJ
easat-10458	43	18	advantage	advantage	NOUN
easat-10458	43	19	.	.	PUNCT
easat-10458	44	1	the	the	DET
easat-10458	44	2	analysis	analysis	NOUN
easat-10458	44	3	highlights	highlight	NOUN
easat-10458	44	4	strengths	strength	NOUN
easat-10458	44	5	such	such	ADJ
easat-10458	44	6	as	as	ADP
easat-10458	44	7	robust	robust	ADJ
easat-10458	44	8	brand	brand	NOUN
easat-10458	44	9	equity	equity	NOUN
easat-10458	44	10	and	and	CCONJ
easat-10458	44	11	customer	customer	NOUN
easat-10458	44	12	-	-	PUNCT
easat-10458	44	13	focused	focus	VERB
easat-10458	44	14	innovation	innovation	NOUN
easat-10458	44	15	,	,	PUNCT
easat-10458	44	16	while	while	SCONJ
easat-10458	44	17	also	also	ADV
easat-10458	44	18	addressing	address	VERB
easat-10458	44	19	challenges	challenge	NOUN
easat-10458	44	20	related	relate	VERB
easat-10458	44	21	to	to	ADP
easat-10458	44	22	evolving	evolve	VERB
easat-10458	44	23	consumer	consumer	NOUN
easat-10458	44	24	preferences	preference	NOUN
easat-10458	44	25	,	,	PUNCT
easat-10458	44	26	sustainability	sustainability	NOUN
easat-10458	44	27	,	,	PUNCT
easat-10458	44	28	and	and	CCONJ
easat-10458	44	29	the	the	DET
easat-10458	44	30	balance	balance	NOUN
easat-10458	44	31	between	between	ADP
easat-10458	44	32	global	global	ADJ
easat-10458	44	33	consistency	consistency	NOUN
easat-10458	44	34	and	and	CCONJ
easat-10458	44	35	local	local	ADJ
easat-10458	44	36	adaptation	adaptation	NOUN
easat-10458	44	37	.	.	PUNCT
easat-10458	45	1	starbucks	starbuck	NOUN
easat-10458	45	2	’	'	PUNCT
easat-10458	45	3	strategic	strategic	ADJ
easat-10458	45	4	approaches	approach	NOUN
easat-10458	45	5	provide	provide	VERB
easat-10458	45	6	valuable	valuable	ADJ
easat-10458	45	7	lessons	lesson	NOUN
easat-10458	45	8	for	for	ADP
easat-10458	45	9	brand	brand	NOUN
easat-10458	45	10	development	development	NOUN
easat-10458	45	11	and	and	CCONJ
easat-10458	45	12	market	market	NOUN
easat-10458	45	13	adaptation	adaptation	NOUN
easat-10458	45	14	.	.	PUNCT
easat-10458	46	1	aligning	align	VERB
easat-10458	46	2	corporate	corporate	ADJ
easat-10458	46	3	strategy	strategy	NOUN
easat-10458	46	4	with	with	ADP
easat-10458	46	5	societal	societal	ADJ
easat-10458	46	6	and	and	CCONJ
easat-10458	46	7	environmental	environmental	ADJ
easat-10458	46	8	objectives	objective	NOUN
easat-10458	46	9	is	be	AUX
easat-10458	46	10	increasingly	increasingly	ADV
easat-10458	46	11	critical	critical	ADJ
easat-10458	46	12	.	.	PUNCT
easat-10458	47	1	this	this	DET
easat-10458	47	2	study	study	NOUN
easat-10458	47	3	delivers	deliver	VERB
easat-10458	47	4	actionable	actionable	ADJ
easat-10458	47	5	recommendations	recommendation	NOUN
easat-10458	47	6	for	for	ADP
easat-10458	47	7	starbucks	starbuck	NOUN
easat-10458	47	8	regarding	regard	VERB
easat-10458	47	9	expansion	expansion	NOUN
easat-10458	47	10	,	,	PUNCT
easat-10458	47	11	sustainability	sustainability	NOUN
easat-10458	47	12	,	,	PUNCT
easat-10458	47	13	and	and	CCONJ
easat-10458	47	14	customer	customer	NOUN
easat-10458	47	15	engagement	engagement	NOUN
easat-10458	47	16	,	,	PUNCT
easat-10458	47	17	supporting	support	VERB
easat-10458	47	18	its	its	PRON
easat-10458	47	19	continued	continued	ADJ
easat-10458	47	20	leadership	leadership	NOUN
easat-10458	47	21	in	in	ADP
easat-10458	47	22	the	the	DET
easat-10458	47	23	global	global	ADJ
easat-10458	47	24	coffee	coffee	NOUN
easat-10458	47	25	industry	industry	NOUN
easat-10458	47	26	.	.	PUNCT
easat-10458	48	1	to	to	PART
easat-10458	48	2	establish	establish	VERB
easat-10458	48	3	a	a	DET
easat-10458	48	4	foundation	foundation	NOUN
easat-10458	48	5	for	for	ADP
easat-10458	48	6	this	this	DET
easat-10458	48	7	analysis	analysis	NOUN
easat-10458	48	8	,	,	PUNCT
easat-10458	48	9	a	a	DET
easat-10458	48	10	review	review	NOUN
easat-10458	48	11	of	of	ADP
easat-10458	48	12	existing	exist	VERB
easat-10458	48	13	literature	literature	NOUN
easat-10458	48	14	on	on	ADP
easat-10458	48	15	starbucks	starbuck	NOUN
easat-10458	48	16	’	'	PUNCT
easat-10458	48	17	strengths	strength	NOUN
easat-10458	48	18	,	,	PUNCT
easat-10458	48	19	weaknesses	weakness	NOUN
easat-10458	48	20	,	,	PUNCT
easat-10458	48	21	opportunities	opportunity	NOUN
easat-10458	48	22	,	,	PUNCT
easat-10458	48	23	and	and	CCONJ
easat-10458	48	24	threats	threat	NOUN
easat-10458	48	25	is	be	AUX
easat-10458	48	26	conducted	conduct	VERB
easat-10458	48	27	.	.	PUNCT
easat-10458	49	1	2	2	X
easat-10458	49	2	.	.	X
easat-10458	49	3	literature	literature	PROPN
easat-10458	49	4	review	review	PROPN
easat-10458	49	5	moon	moon	PROPN
easat-10458	49	6	and	and	CCONJ
easat-10458	49	7	quelch	quelch	VERB
easat-10458	49	8	highlight	highlight	PROPN
easat-10458	49	9	starbucks	starbuck	NOUN
easat-10458	49	10	’	'	PUNCT
easat-10458	49	11	customer	customer	NOUN
easat-10458	49	12	service	service	NOUN
easat-10458	49	13	and	and	CCONJ
easat-10458	49	14	the	the	DET
easat-10458	49	15	“	"	PUNCT
easat-10458	49	16	third	third	ADJ
easat-10458	49	17	place	place	NOUN
easat-10458	49	18	”	"	PUNCT
easat-10458	49	19	atmosphere	atmosphere	NOUN
easat-10458	49	20	as	as	ADP
easat-10458	49	21	key	key	ADJ
easat-10458	49	22	factors	factor	NOUN
easat-10458	49	23	in	in	ADP
easat-10458	49	24	brand	brand	NOUN
easat-10458	49	25	loyalty	loyalty	NOUN
easat-10458	49	26	.	.	PUNCT
easat-10458	50	1	their	their	PRON
easat-10458	50	2	research	research	NOUN
easat-10458	50	3	is	be	AUX
easat-10458	50	4	essential	essential	ADJ
easat-10458	50	5	for	for	ADP
easat-10458	50	6	understanding	understand	VERB
easat-10458	50	7	starbucks	starbuck	NOUN
easat-10458	50	8	’	'	PUNCT
easat-10458	50	9	approach	approach	NOUN
easat-10458	50	10	to	to	ADP
easat-10458	50	11	customer	customer	NOUN
easat-10458	50	12	interaction	interaction	NOUN
easat-10458	50	13	and	and	CCONJ
easat-10458	50	14	brand	brand	NOUN
easat-10458	50	15	positioning	positioning	NOUN
easat-10458	50	16	,	,	PUNCT
easat-10458	50	17	moon	moon	NOUN
easat-10458	50	18	and	and	CCONJ
easat-10458	50	19	quelch	quelch	VERB
easat-10458	50	20	[	[	X
easat-10458	50	21	5	5	NUM
easat-10458	50	22	]	]	PUNCT
easat-10458	50	23	.	.	PUNCT
easat-10458	51	1	koehn	koehn	PROPN
easat-10458	51	2	's	's	PART
easat-10458	51	3	[	[	X
easat-10458	51	4	6	6	NUM
easat-10458	51	5	]	]	X
easat-10458	51	6	case	case	NOUN
easat-10458	51	7	study	study	NOUN
easat-10458	51	8	details	detail	NOUN
easat-10458	51	9	starbucks	starbuck	NOUN
easat-10458	51	10	’	'	PUNCT
easat-10458	51	11	leadership	leadership	NOUN
easat-10458	51	12	and	and	CCONJ
easat-10458	51	13	corporate	corporate	ADJ
easat-10458	51	14	culture	culture	NOUN
easat-10458	51	15	under	under	ADP
easat-10458	51	16	howard	howard	PROPN
easat-10458	51	17	schultz	schultz	PROPN
easat-10458	51	18	.	.	PUNCT
easat-10458	52	1	it	it	PRON
easat-10458	52	2	shows	show	VERB
easat-10458	52	3	how	how	SCONJ
easat-10458	52	4	schultz	schultz	PROPN
easat-10458	52	5	’s	’s	PART
easat-10458	52	6	vision	vision	NOUN
easat-10458	52	7	strengthened	strengthen	VERB
easat-10458	52	8	ethical	ethical	ADJ
easat-10458	52	9	sourcing	sourcing	NOUN
easat-10458	52	10	and	and	CCONJ
easat-10458	52	11	employee	employee	NOUN
easat-10458	52	12	relations	relation	NOUN
easat-10458	52	13	.	.	PUNCT
easat-10458	53	1	this	this	DET
easat-10458	53	2	source	source	NOUN
easat-10458	53	3	reveals	reveal	VERB
easat-10458	53	4	internal	internal	ADJ
easat-10458	53	5	factors	factor	NOUN
easat-10458	53	6	behind	behind	ADP
easat-10458	53	7	starbucks	starbuck	NOUN
easat-10458	53	8	’	'	PUNCT
easat-10458	53	9	advantage	advantage	NOUN
easat-10458	54	1	[	[	X
easat-10458	54	2	6	6	NUM
easat-10458	54	3	]	]	PUNCT
easat-10458	54	4	.	.	PUNCT
easat-10458	55	1	thompson	thompson	NOUN
easat-10458	55	2	and	and	CCONJ
easat-10458	55	3	shah	shah	NOUN
easat-10458	55	4	[	[	X
easat-10458	55	5	7	7	X
easat-10458	55	6	]	]	PUNCT
easat-10458	55	7	identify	identify	VERB
easat-10458	55	8	issues	issue	NOUN
easat-10458	55	9	in	in	ADP
easat-10458	55	10	fast	fast	ADJ
easat-10458	55	11	growth	growth	NOUN
easat-10458	55	12	and	and	CCONJ
easat-10458	55	13	consistent	consistent	ADJ
easat-10458	55	14	market	market	NOUN
easat-10458	55	15	expansion	expansion	NOUN
easat-10458	55	16	,	,	PUNCT
easat-10458	55	17	and	and	CCONJ
easat-10458	55	18	see	see	VERB
easat-10458	55	19	opportunities	opportunity	NOUN
easat-10458	55	20	in	in	ADP
easat-10458	55	21	product	product	NOUN
easat-10458	55	22	and	and	CCONJ
easat-10458	55	23	market	market	NOUN
easat-10458	55	24	development	development	NOUN
easat-10458	55	25	.	.	PUNCT
easat-10458	56	1	this	this	DET
easat-10458	56	2	article	article	NOUN
easat-10458	56	3	reviews	review	VERB
easat-10458	56	4	starbucks	starbuck	NOUN
easat-10458	56	5	’	'	PUNCT
easat-10458	56	6	strategies	strategy	NOUN
easat-10458	56	7	during	during	ADP
easat-10458	56	8	periods	period	NOUN
easat-10458	56	9	of	of	ADP
easat-10458	56	10	low	low	ADJ
easat-10458	56	11	profitability	profitability	NOUN
easat-10458	56	12	thompson	thompson	NOUN
easat-10458	56	13	and	and	CCONJ
easat-10458	56	14	shah	shah	NOUN
easat-10458	56	15	[	[	X
easat-10458	56	16	7	7	NUM
easat-10458	56	17	]	]	PUNCT
easat-10458	56	18	.	.	PUNCT
easat-10458	57	1	geereddy	geereddy	PROPN
easat-10458	57	2	[	[	X
easat-10458	57	3	8	8	NUM
easat-10458	57	4	]	]	PUNCT
easat-10458	57	5	analysis	analysis	NOUN
easat-10458	57	6	provides	provide	VERB
easat-10458	57	7	a	a	DET
easat-10458	57	8	detailed	detailed	ADJ
easat-10458	57	9	462	462	NUM
easat-10458	57	10	edelweiss	edelweiss	PROPN
easat-10458	57	11	applied	apply	VERB
easat-10458	57	12	science	science	NOUN
easat-10458	57	13	and	and	CCONJ
easat-10458	57	14	technology	technology	NOUN
easat-10458	57	15	issn	issn	PROPN
easat-10458	57	16	:	:	PUNCT
easat-10458	57	17	2576	2576	NUM
easat-10458	57	18	-	-	SYM
easat-10458	57	19	8484	8484	NUM
easat-10458	57	20	vol	vol	NOUN
easat-10458	57	21	.	.	PROPN
easat-10458	58	1	9	9	NUM
easat-10458	58	2	,	,	PUNCT
easat-10458	58	3	no	no	INTJ
easat-10458	58	4	.	.	NOUN
easat-10458	58	5	10	10	NUM
easat-10458	58	6	:	:	PUNCT
easat-10458	58	7	460	460	NUM
easat-10458	58	8	-	-	SYM
easat-10458	58	9	470	470	NUM
easat-10458	58	10	,	,	PUNCT
easat-10458	58	11	2025	2025	NUM
easat-10458	58	12	doi	doi	NOUN
easat-10458	58	13	:	:	PUNCT
easat-10458	58	14	10.55214/2576	10.55214/2576	NUM
easat-10458	58	15	-	-	SYM
easat-10458	58	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	58	17	©	©	PROPN
easat-10458	58	18	2025	2025	NUM
easat-10458	58	19	by	by	ADP
easat-10458	58	20	the	the	DET
easat-10458	58	21	authors	author	NOUN
easat-10458	58	22	;	;	PUNCT
easat-10458	58	23	licensee	licensee	PROPN
easat-10458	58	24	learning	learning	PROPN
easat-10458	58	25	gate	gate	PROPN
easat-10458	58	26	swot	swot	PROPN
easat-10458	58	27	analysis	analysis	NOUN
easat-10458	58	28	of	of	ADP
easat-10458	58	29	starbucks	starbuck	NOUN
easat-10458	58	30	.	.	PUNCT
easat-10458	59	1	it	it	PRON
easat-10458	59	2	is	be	AUX
easat-10458	59	3	valuable	valuable	ADJ
easat-10458	59	4	for	for	ADP
easat-10458	59	5	exploring	explore	VERB
easat-10458	59	6	starbucks	starbuck	NOUN
easat-10458	59	7	’	'	PUNCT
easat-10458	59	8	external	external	ADJ
easat-10458	59	9	threats	threat	NOUN
easat-10458	59	10	and	and	CCONJ
easat-10458	59	11	changing	change	VERB
easat-10458	59	12	consumer	consumer	NOUN
easat-10458	59	13	preferences	preference	NOUN
easat-10458	59	14	.	.	PUNCT
easat-10458	60	1	geereddy	geereddy	PROPN
easat-10458	60	2	[	[	X
easat-10458	60	3	8	8	NUM
easat-10458	60	4	]	]	PUNCT
easat-10458	60	5	.	.	PUNCT
easat-10458	61	1	haskova	haskova	PROPN
easat-10458	62	1	[	[	X
easat-10458	62	2	9	9	NUM
easat-10458	62	3	]	]	AUX
easat-10458	62	4	examines	examine	VERB
easat-10458	62	5	starbucks	starbuck	NOUN
easat-10458	62	6	’	'	PUNCT
easat-10458	62	7	brand	brand	NOUN
easat-10458	62	8	management	management	NOUN
easat-10458	62	9	and	and	CCONJ
easat-10458	62	10	marketing	marketing	NOUN
easat-10458	62	11	.	.	PUNCT
easat-10458	63	1	the	the	DET
easat-10458	63	2	author	author	NOUN
easat-10458	63	3	explains	explain	VERB
easat-10458	63	4	how	how	SCONJ
easat-10458	63	5	it	it	PRON
easat-10458	63	6	uses	use	VERB
easat-10458	63	7	brand	brand	NOUN
easat-10458	63	8	equity	equity	NOUN
easat-10458	63	9	and	and	CCONJ
easat-10458	63	10	loyalty	loyalty	NOUN
easat-10458	63	11	programs	program	NOUN
easat-10458	63	12	and	and	CCONJ
easat-10458	63	13	addresses	address	NOUN
easat-10458	63	14	changes	change	NOUN
easat-10458	63	15	in	in	ADP
easat-10458	63	16	digital	digital	ADJ
easat-10458	63	17	marketing	marketing	NOUN
easat-10458	63	18	and	and	CCONJ
easat-10458	63	19	personalization	personalization	NOUN
easat-10458	63	20	haskova	haskova	X
easat-10458	64	1	[	[	X
easat-10458	64	2	9	9	NUM
easat-10458	64	3	]	]	PUNCT
easat-10458	64	4	.	.	PUNCT
easat-10458	65	1	ferrell	ferrell	PROPN
easat-10458	65	2	and	and	CCONJ
easat-10458	65	3	hartline	hartline	PROPN
easat-10458	65	4	's	's	PART
easat-10458	65	5	[	[	X
easat-10458	65	6	10	10	NUM
easat-10458	65	7	]	]	PUNCT
easat-10458	65	8	book	book	NOUN
easat-10458	65	9	,	,	PUNCT
easat-10458	65	10	while	while	SCONJ
easat-10458	65	11	not	not	PART
easat-10458	65	12	solely	solely	ADV
easat-10458	65	13	on	on	ADP
easat-10458	65	14	starbucks	starbuck	NOUN
easat-10458	65	15	,	,	PUNCT
easat-10458	65	16	includes	include	VERB
easat-10458	65	17	a	a	DET
easat-10458	65	18	detailed	detailed	ADJ
easat-10458	65	19	company	company	NOUN
easat-10458	65	20	case	case	NOUN
easat-10458	65	21	study	study	NOUN
easat-10458	65	22	.	.	PUNCT
easat-10458	66	1	they	they	PRON
easat-10458	66	2	provide	provide	VERB
easat-10458	66	3	insights	insight	NOUN
easat-10458	66	4	into	into	ADP
easat-10458	66	5	starbucks	starbuck	NOUN
easat-10458	66	6	’	'	PUNCT
easat-10458	66	7	expansion	expansion	NOUN
easat-10458	66	8	strategies	strategy	NOUN
easat-10458	66	9	and	and	CCONJ
easat-10458	66	10	challenges	challenge	NOUN
easat-10458	66	11	in	in	ADP
easat-10458	66	12	diverse	diverse	ADJ
easat-10458	66	13	markets	market	NOUN
easat-10458	66	14	ferrell	ferrell	VERB
easat-10458	66	15	and	and	CCONJ
easat-10458	66	16	hartline	hartline	VERB
easat-10458	67	1	[	[	X
easat-10458	67	2	10	10	NUM
easat-10458	67	3	]	]	PUNCT
easat-10458	67	4	.	.	PUNCT
easat-10458	68	1	schultz	schultz	PROPN
easat-10458	68	2	and	and	CCONJ
easat-10458	68	3	gordon	gordon	PROPN
easat-10458	68	4	's	's	PART
easat-10458	68	5	[	[	X
easat-10458	68	6	11	11	NUM
easat-10458	68	7	]	]	PUNCT
easat-10458	68	8	book	book	NOUN
easat-10458	68	9	,	,	PUNCT
easat-10458	68	10	co	co	VERB
easat-10458	68	11	-	-	VERB
easat-10458	68	12	authored	author	VERB
easat-10458	68	13	with	with	ADP
easat-10458	68	14	gordon	gordon	PROPN
easat-10458	68	15	,	,	PUNCT
easat-10458	68	16	gives	give	VERB
easat-10458	68	17	an	an	DET
easat-10458	68	18	inside	inside	ADJ
easat-10458	68	19	view	view	NOUN
easat-10458	68	20	of	of	ADP
easat-10458	68	21	starbucks	starbuck	NOUN
easat-10458	68	22	’	'	PUNCT
easat-10458	68	23	challenges	challenge	NOUN
easat-10458	68	24	and	and	CCONJ
easat-10458	68	25	strategic	strategic	ADJ
easat-10458	68	26	decisions	decision	NOUN
easat-10458	68	27	.	.	PUNCT
easat-10458	69	1	it	it	PRON
easat-10458	69	2	helps	help	VERB
easat-10458	69	3	evaluate	evaluate	VERB
easat-10458	69	4	the	the	DET
easat-10458	69	5	company	company	NOUN
easat-10458	69	6	’s	’s	PART
easat-10458	69	7	culture	culture	NOUN
easat-10458	69	8	and	and	CCONJ
easat-10458	69	9	decision	decision	NOUN
easat-10458	69	10	-	-	PUNCT
easat-10458	69	11	making	make	VERB
easat-10458	69	12	schultz	schultz	NOUN
easat-10458	69	13	and	and	CCONJ
easat-10458	69	14	gordon	gordon	PROPN
easat-10458	70	1	[	[	X
easat-10458	70	2	11	11	NUM
easat-10458	70	3	]	]	PUNCT
easat-10458	70	4	.	.	PUNCT
easat-10458	71	1	yu	yu	PROPN
easat-10458	71	2	and	and	CCONJ
easat-10458	71	3	fang	fang	PROPN
easat-10458	71	4	's	's	PART
easat-10458	71	5	[	[	X
easat-10458	71	6	12	12	NUM
easat-10458	71	7	]	]	PUNCT
easat-10458	71	8	research	research	NOUN
easat-10458	71	9	examines	examine	VERB
easat-10458	71	10	the	the	DET
easat-10458	71	11	factors	factor	NOUN
easat-10458	71	12	that	that	PRON
easat-10458	71	13	influence	influence	VERB
easat-10458	71	14	customers	customer	NOUN
easat-10458	71	15	'	'	PART
easat-10458	71	16	perceptions	perception	NOUN
easat-10458	71	17	of	of	ADP
easat-10458	71	18	value	value	NOUN
easat-10458	71	19	within	within	ADP
easat-10458	71	20	the	the	DET
easat-10458	71	21	coffee	coffee	NOUN
easat-10458	71	22	shop	shop	NOUN
easat-10458	71	23	industry	industry	NOUN
easat-10458	71	24	.	.	PUNCT
easat-10458	72	1	their	their	PRON
easat-10458	72	2	insights	insight	NOUN
easat-10458	72	3	shed	shed	VERB
easat-10458	72	4	light	light	NOUN
easat-10458	72	5	on	on	ADP
easat-10458	72	6	starbucks	starbuck	NOUN
easat-10458	72	7	'	'	PART
easat-10458	72	8	advantages	advantage	NOUN
easat-10458	72	9	in	in	ADP
easat-10458	72	10	delivering	deliver	VERB
easat-10458	72	11	exceptional	exceptional	ADJ
easat-10458	72	12	service	service	NOUN
easat-10458	72	13	quality	quality	NOUN
easat-10458	72	14	and	and	CCONJ
easat-10458	72	15	customer	customer	NOUN
easat-10458	72	16	experience	experience	NOUN
easat-10458	72	17	,	,	PUNCT
easat-10458	72	18	while	while	SCONJ
easat-10458	72	19	also	also	ADV
easat-10458	72	20	highlighting	highlight	VERB
easat-10458	72	21	potential	potential	ADJ
easat-10458	72	22	challenges	challenge	NOUN
easat-10458	72	23	from	from	ADP
easat-10458	72	24	competitors	competitor	NOUN
easat-10458	72	25	who	who	PRON
easat-10458	72	26	prioritize	prioritize	VERB
easat-10458	72	27	superior	superior	ADJ
easat-10458	72	28	product	product	NOUN
easat-10458	72	29	quality	quality	NOUN
easat-10458	72	30	or	or	CCONJ
easat-10458	72	31	competitive	competitive	ADJ
easat-10458	72	32	pricing	pricing	NOUN
easat-10458	72	33	strategies	strategy	NOUN
easat-10458	72	34	yu	yu	PROPN
easat-10458	72	35	and	and	CCONJ
easat-10458	72	36	fang	fang	X
easat-10458	73	1	[	[	X
easat-10458	73	2	12	12	NUM
easat-10458	73	3	]	]	PUNCT
easat-10458	73	4	.	.	PUNCT
easat-10458	74	1	pham	pham	PROPN
easat-10458	74	2	-	-	PUNCT
easat-10458	74	3	gia	gia	PROPN
easat-10458	74	4	's	's	PART
easat-10458	74	5	[	[	NOUN
easat-10458	74	6	13	13	NUM
easat-10458	74	7	]	]	PUNCT
easat-10458	74	8	study	study	NOUN
easat-10458	74	9	examines	examine	VERB
easat-10458	74	10	starbucks	starbuck	NOUN
easat-10458	74	11	’	'	PUNCT
easat-10458	74	12	marketing	marketing	NOUN
easat-10458	74	13	strategy	strategy	NOUN
easat-10458	74	14	,	,	PUNCT
easat-10458	74	15	providing	provide	VERB
easat-10458	74	16	insights	insight	NOUN
easat-10458	74	17	into	into	ADP
easat-10458	74	18	how	how	SCONJ
easat-10458	74	19	the	the	DET
easat-10458	74	20	company	company	NOUN
easat-10458	74	21	leverages	leverage	VERB
easat-10458	74	22	its	its	PRON
easat-10458	74	23	brand	brand	NOUN
easat-10458	74	24	strength	strength	NOUN
easat-10458	74	25	and	and	CCONJ
easat-10458	74	26	adapts	adapt	VERB
easat-10458	74	27	to	to	ADP
easat-10458	74	28	changing	change	VERB
easat-10458	74	29	market	market	NOUN
easat-10458	74	30	conditions	condition	NOUN
easat-10458	74	31	.	.	PUNCT
easat-10458	75	1	this	this	DET
easat-10458	75	2	resource	resource	NOUN
easat-10458	75	3	is	be	AUX
easat-10458	75	4	helpful	helpful	ADJ
easat-10458	75	5	for	for	ADP
easat-10458	75	6	pinpointing	pinpoint	VERB
easat-10458	75	7	both	both	DET
easat-10458	75	8	opportunities	opportunity	NOUN
easat-10458	75	9	and	and	CCONJ
easat-10458	75	10	challenges	challenge	NOUN
easat-10458	75	11	within	within	ADP
easat-10458	75	12	starbucks	starbuck	NOUN
easat-10458	75	13	’	'	PUNCT
easat-10458	75	14	global	global	ADJ
easat-10458	75	15	marketing	marketing	NOUN
easat-10458	75	16	efforts	effort	NOUN
easat-10458	75	17	,	,	PUNCT
easat-10458	75	18	pham	pham	PROPN
easat-10458	75	19	-	-	PUNCT
easat-10458	75	20	gia	gia	PROPN
easat-10458	76	1	[	[	X
easat-10458	76	2	13	13	NUM
easat-10458	76	3	]	]	PUNCT
easat-10458	76	4	.	.	PUNCT
easat-10458	77	1	although	although	SCONJ
easat-10458	77	2	primarily	primarily	ADV
easat-10458	77	3	focused	focus	VERB
easat-10458	77	4	on	on	ADP
easat-10458	77	5	nespresso	nespresso	NOUN
easat-10458	77	6	,	,	PUNCT
easat-10458	77	7	this	this	DET
easat-10458	77	8	article	article	NOUN
easat-10458	77	9	sheds	shed	VERB
easat-10458	77	10	light	light	NOUN
easat-10458	77	11	on	on	ADP
easat-10458	77	12	the	the	DET
easat-10458	77	13	competitive	competitive	ADJ
easat-10458	77	14	dynamics	dynamic	NOUN
easat-10458	77	15	of	of	ADP
easat-10458	77	16	the	the	DET
easat-10458	77	17	premium	premium	ADJ
easat-10458	77	18	coffee	coffee	NOUN
easat-10458	77	19	market	market	NOUN
easat-10458	77	20	.	.	PUNCT
easat-10458	78	1	it	it	PRON
easat-10458	78	2	identifies	identify	VERB
easat-10458	78	3	potential	potential	ADJ
easat-10458	78	4	risks	risk	NOUN
easat-10458	78	5	for	for	ADP
easat-10458	78	6	starbucks	starbuck	NOUN
easat-10458	78	7	posed	pose	VERB
easat-10458	78	8	by	by	ADP
easat-10458	78	9	innovative	innovative	ADJ
easat-10458	78	10	business	business	NOUN
easat-10458	78	11	models	model	NOUN
easat-10458	78	12	and	and	CCONJ
easat-10458	78	13	highlights	highlight	NOUN
easat-10458	78	14	opportunities	opportunity	NOUN
easat-10458	78	15	for	for	SCONJ
easat-10458	78	16	the	the	DET
easat-10458	78	17	company	company	NOUN
easat-10458	78	18	to	to	PART
easat-10458	78	19	expand	expand	VERB
easat-10458	78	20	its	its	PRON
easat-10458	78	21	product	product	NOUN
easat-10458	78	22	range	range	NOUN
easat-10458	78	23	and	and	CCONJ
easat-10458	78	24	distribution	distribution	NOUN
easat-10458	78	25	channels	channel	NOUN
easat-10458	78	26	[	[	X
easat-10458	78	27	14	14	NUM
easat-10458	78	28	]	]	PUNCT
easat-10458	78	29	.	.	PUNCT
easat-10458	79	1	this	this	DET
easat-10458	79	2	literature	literature	NOUN
easat-10458	79	3	review	review	NOUN
easat-10458	79	4	provides	provide	VERB
easat-10458	79	5	a	a	DET
easat-10458	79	6	comprehensive	comprehensive	ADJ
easat-10458	79	7	summary	summary	NOUN
easat-10458	79	8	of	of	ADP
easat-10458	79	9	academic	academic	ADJ
easat-10458	79	10	and	and	CCONJ
easat-10458	79	11	industry	industry	NOUN
easat-10458	79	12	evaluations	evaluation	NOUN
easat-10458	79	13	of	of	ADP
easat-10458	79	14	starbucks	starbuck	NOUN
easat-10458	79	15	'	'	PART
easat-10458	79	16	strategic	strategic	ADJ
easat-10458	79	17	position	position	NOUN
easat-10458	79	18	,	,	PUNCT
easat-10458	79	19	offering	offer	VERB
easat-10458	79	20	diverse	diverse	ADJ
easat-10458	79	21	insights	insight	NOUN
easat-10458	79	22	into	into	ADP
easat-10458	79	23	its	its	PRON
easat-10458	79	24	strengths	strength	NOUN
easat-10458	79	25	,	,	PUNCT
easat-10458	79	26	weaknesses	weakness	NOUN
easat-10458	79	27	,	,	PUNCT
easat-10458	79	28	opportunities	opportunity	NOUN
easat-10458	79	29	,	,	PUNCT
easat-10458	79	30	and	and	CCONJ
easat-10458	79	31	threats	threat	NOUN
easat-10458	79	32	,	,	PUNCT
easat-10458	79	33	and	and	CCONJ
easat-10458	79	34	provides	provide	VERB
easat-10458	79	35	a	a	DET
easat-10458	79	36	solid	solid	ADJ
easat-10458	79	37	foundation	foundation	NOUN
easat-10458	79	38	for	for	ADP
easat-10458	79	39	an	an	DET
easat-10458	79	40	in	in	ADP
easat-10458	79	41	-	-	PUNCT
easat-10458	79	42	depth	depth	NOUN
easat-10458	79	43	swot	swot	NOUN
easat-10458	79	44	analysis	analysis	NOUN
easat-10458	79	45	.	.	PUNCT
easat-10458	80	1	3	3	X
easat-10458	80	2	.	.	X
easat-10458	80	3	methodology	methodology	NOUN
easat-10458	80	4	this	this	DET
easat-10458	80	5	study	study	NOUN
easat-10458	80	6	employs	employ	VERB
easat-10458	80	7	the	the	DET
easat-10458	80	8	swot	swot	PROPN
easat-10458	80	9	analysis	analysis	NOUN
easat-10458	80	10	framework	framework	NOUN
easat-10458	80	11	to	to	PART
easat-10458	80	12	evaluate	evaluate	VERB
easat-10458	80	13	starbucks	starbuck	NOUN
easat-10458	80	14	’	'	PUNCT
easat-10458	80	15	current	current	ADJ
easat-10458	80	16	strategic	strategic	ADJ
easat-10458	80	17	position	position	NOUN
easat-10458	80	18	in	in	ADP
easat-10458	80	19	taiwan	taiwan	PROPN
easat-10458	80	20	.	.	PUNCT
easat-10458	81	1	a	a	DET
easat-10458	81	2	swot	swot	PROPN
easat-10458	81	3	analysis	analysis	NOUN
easat-10458	81	4	is	be	AUX
easat-10458	81	5	an	an	DET
easat-10458	81	6	effective	effective	ADJ
easat-10458	81	7	tool	tool	NOUN
easat-10458	81	8	to	to	PART
easat-10458	81	9	assess	assess	VERB
easat-10458	81	10	a	a	DET
easat-10458	81	11	business	business	NOUN
easat-10458	81	12	’s	’s	PART
easat-10458	81	13	strengths	strength	NOUN
easat-10458	81	14	,	,	PUNCT
easat-10458	81	15	weaknesses	weakness	NOUN
easat-10458	81	16	,	,	PUNCT
easat-10458	81	17	opportunities	opportunity	NOUN
easat-10458	81	18	,	,	PUNCT
easat-10458	81	19	and	and	CCONJ
easat-10458	81	20	threats	threat	NOUN
easat-10458	81	21	.	.	PUNCT
easat-10458	82	1	to	to	PART
easat-10458	82	2	illustrate	illustrate	VERB
easat-10458	82	3	the	the	DET
easat-10458	82	4	dynamic	dynamic	ADJ
easat-10458	82	5	nature	nature	NOUN
easat-10458	82	6	of	of	ADP
easat-10458	82	7	strategic	strategic	ADJ
easat-10458	82	8	planning	planning	NOUN
easat-10458	82	9	,	,	PUNCT
easat-10458	82	10	it	it	PRON
easat-10458	82	11	is	be	AUX
easat-10458	82	12	essential	essential	ADJ
easat-10458	82	13	to	to	PART
easat-10458	82	14	complement	complement	VERB
easat-10458	82	15	this	this	DET
easat-10458	82	16	structured	structured	ADJ
easat-10458	82	17	analysis	analysis	NOUN
easat-10458	82	18	with	with	ADP
easat-10458	82	19	real	real	ADJ
easat-10458	82	20	-	-	PUNCT
easat-10458	82	21	world	world	NOUN
easat-10458	82	22	examples	example	NOUN
easat-10458	82	23	of	of	ADP
easat-10458	82	24	starbucks	starbuck	NOUN
easat-10458	82	25	'	'	PART
easat-10458	82	26	adaptability	adaptability	NOUN
easat-10458	82	27	in	in	ADP
easat-10458	82	28	taiwan	taiwan	PROPN
easat-10458	82	29	.	.	PUNCT
easat-10458	83	1	one	one	NUM
easat-10458	83	2	such	such	ADJ
easat-10458	83	3	emergent	emergent	ADJ
easat-10458	83	4	approach	approach	NOUN
easat-10458	83	5	was	be	AUX
easat-10458	83	6	starbucks	starbuck	NOUN
easat-10458	83	7	'	'	PART
easat-10458	83	8	introduction	introduction	NOUN
easat-10458	83	9	of	of	ADP
easat-10458	83	10	pop	pop	VERB
easat-10458	83	11	-	-	PUNCT
easat-10458	83	12	up	up	ADP
easat-10458	83	13	stores	store	NOUN
easat-10458	83	14	during	during	ADP
easat-10458	83	15	local	local	ADJ
easat-10458	83	16	food	food	NOUN
easat-10458	83	17	festivals	festival	NOUN
easat-10458	83	18	,	,	PUNCT
easat-10458	83	19	which	which	PRON
easat-10458	83	20	were	be	AUX
easat-10458	83	21	unplanned	unplanned	ADJ
easat-10458	83	22	yet	yet	ADV
easat-10458	83	23	effective	effective	ADJ
easat-10458	83	24	in	in	ADP
easat-10458	83	25	enhancing	enhance	VERB
easat-10458	83	26	brand	brand	NOUN
easat-10458	83	27	engagement	engagement	NOUN
easat-10458	83	28	by	by	ADP
easat-10458	83	29	capitalizing	capitalize	VERB
easat-10458	83	30	on	on	ADP
easat-10458	83	31	the	the	DET
easat-10458	83	32	taiwanese	taiwanese	ADJ
easat-10458	83	33	love	love	NOUN
easat-10458	83	34	for	for	ADP
easat-10458	83	35	culinary	culinary	ADJ
easat-10458	83	36	events	event	NOUN
easat-10458	83	37	and	and	CCONJ
easat-10458	83	38	community	community	NOUN
easat-10458	83	39	gatherings	gathering	NOUN
easat-10458	83	40	.	.	PUNCT
easat-10458	84	1	these	these	DET
easat-10458	84	2	pop	pop	VERB
easat-10458	84	3	-	-	PUNCT
easat-10458	84	4	up	up	ADP
easat-10458	84	5	stores	store	NOUN
easat-10458	84	6	,	,	PUNCT
easat-10458	84	7	offering	offer	VERB
easat-10458	84	8	locally	locally	ADV
easat-10458	84	9	inspired	inspire	VERB
easat-10458	84	10	beverages	beverage	NOUN
easat-10458	84	11	,	,	PUNCT
easat-10458	84	12	underscored	underscore	VERB
easat-10458	84	13	starbucks	starbuck	NOUN
easat-10458	84	14	'	'	PART
easat-10458	84	15	ability	ability	NOUN
easat-10458	84	16	to	to	PART
easat-10458	84	17	pivot	pivot	VERB
easat-10458	84	18	quickly	quickly	ADV
easat-10458	84	19	in	in	ADP
easat-10458	84	20	response	response	NOUN
easat-10458	84	21	to	to	ADP
easat-10458	84	22	emerging	emerge	VERB
easat-10458	84	23	market	market	NOUN
easat-10458	84	24	trends	trend	NOUN
easat-10458	84	25	,	,	PUNCT
easat-10458	84	26	enhancing	enhance	VERB
easat-10458	84	27	its	its	PRON
easat-10458	84	28	relevance	relevance	NOUN
easat-10458	84	29	and	and	CCONJ
easat-10458	84	30	consumer	consumer	NOUN
easat-10458	84	31	connection	connection	NOUN
easat-10458	84	32	in	in	ADP
easat-10458	84	33	taiwan	taiwan	PROPN
easat-10458	84	34	.	.	PUNCT
easat-10458	85	1	internal	internal	ADJ
easat-10458	85	2	factors	factor	NOUN
easat-10458	85	3	represent	represent	VERB
easat-10458	85	4	aspects	aspect	NOUN
easat-10458	85	5	that	that	PRON
easat-10458	85	6	are	be	AUX
easat-10458	85	7	under	under	ADP
easat-10458	85	8	starbucks	starbuck	NOUN
easat-10458	85	9	'	'	PART
easat-10458	85	10	control	control	NOUN
easat-10458	85	11	(	(	PUNCT
easat-10458	85	12	e.g.	e.g.	ADV
easat-10458	85	13	,	,	PUNCT
easat-10458	85	14	brand	brand	NOUN
easat-10458	85	15	value	value	NOUN
easat-10458	85	16	and	and	CCONJ
easat-10458	85	17	customer	customer	NOUN
easat-10458	85	18	loyalty	loyalty	NOUN
easat-10458	85	19	)	)	PUNCT
easat-10458	85	20	,	,	PUNCT
easat-10458	85	21	while	while	SCONJ
easat-10458	85	22	external	external	ADJ
easat-10458	85	23	factors	factor	NOUN
easat-10458	85	24	refer	refer	VERB
easat-10458	85	25	to	to	ADP
easat-10458	85	26	elements	element	NOUN
easat-10458	85	27	beyond	beyond	ADP
easat-10458	85	28	starbucks	starbuck	NOUN
easat-10458	85	29	'	'	PART
easat-10458	85	30	control	control	NOUN
easat-10458	85	31	(	(	PUNCT
easat-10458	85	32	e.g.	e.g.	ADV
easat-10458	85	33	,	,	PUNCT
easat-10458	85	34	market	market	NOUN
easat-10458	85	35	competition	competition	NOUN
easat-10458	85	36	and	and	CCONJ
easat-10458	85	37	regulatory	regulatory	ADJ
easat-10458	85	38	challenges	challenge	NOUN
easat-10458	85	39	)	)	PUNCT
easat-10458	85	40	.	.	PUNCT
easat-10458	86	1	by	by	ADP
easat-10458	86	2	systematically	systematically	ADV
easat-10458	86	3	analyzing	analyze	VERB
easat-10458	86	4	these	these	DET
easat-10458	86	5	aspects	aspect	NOUN
easat-10458	86	6	,	,	PUNCT
easat-10458	86	7	the	the	DET
easat-10458	86	8	research	research	NOUN
easat-10458	86	9	aims	aim	VERB
easat-10458	86	10	to	to	PART
easat-10458	86	11	identify	identify	VERB
easat-10458	86	12	actionable	actionable	ADJ
easat-10458	86	13	strategies	strategy	NOUN
easat-10458	86	14	that	that	PRON
easat-10458	86	15	can	can	AUX
easat-10458	86	16	help	help	VERB
easat-10458	86	17	starbucks	starbuck	NOUN
easat-10458	86	18	capitalize	capitalize	VERB
easat-10458	86	19	on	on	ADP
easat-10458	86	20	opportunities	opportunity	NOUN
easat-10458	86	21	,	,	PUNCT
easat-10458	86	22	address	address	NOUN
easat-10458	86	23	challenges	challenge	NOUN
easat-10458	86	24	,	,	PUNCT
easat-10458	86	25	and	and	CCONJ
easat-10458	86	26	maintain	maintain	VERB
easat-10458	86	27	its	its	PRON
easat-10458	86	28	competitive	competitive	ADJ
easat-10458	86	29	advantage	advantage	NOUN
easat-10458	86	30	.	.	PUNCT
easat-10458	87	1	this	this	DET
easat-10458	87	2	concept	concept	NOUN
easat-10458	87	3	is	be	AUX
easat-10458	87	4	supported	support	VERB
easat-10458	87	5	by	by	ADP
easat-10458	87	6	multiple	multiple	ADJ
easat-10458	87	7	sources	source	NOUN
easat-10458	87	8	analyzing	analyze	VERB
easat-10458	87	9	starbucks	starbuck	NOUN
easat-10458	87	10	’	'	PUNCT
easat-10458	87	11	strategic	strategic	ADJ
easat-10458	87	12	environment	environment	NOUN
easat-10458	87	13	,	,	PUNCT
easat-10458	87	14	including	include	VERB
easat-10458	87	15	swot	swot	PROPN
easat-10458	87	16	analyses	analysis	NOUN
easat-10458	87	17	that	that	PRON
easat-10458	87	18	categorize	categorize	VERB
easat-10458	87	19	internal	internal	ADJ
easat-10458	87	20	strengths	strength	NOUN
easat-10458	87	21	and	and	CCONJ
easat-10458	87	22	weaknesses	weakness	NOUN
easat-10458	87	23	in	in	ADP
easat-10458	87	24	relation	relation	NOUN
easat-10458	87	25	to	to	ADP
easat-10458	87	26	external	external	ADJ
easat-10458	87	27	opportunities	opportunity	NOUN
easat-10458	87	28	and	and	CCONJ
easat-10458	87	29	threats	threat	NOUN
easat-10458	87	30	.	.	PUNCT
easat-10458	88	1	for	for	ADP
easat-10458	88	2	example	example	NOUN
easat-10458	88	3	,	,	PUNCT
easat-10458	88	4	starbucks	starbucks	PROPN
easat-10458	88	5	’	'	PUNCT
easat-10458	88	6	strong	strong	ADJ
easat-10458	88	7	brand	brand	NOUN
easat-10458	88	8	and	and	CCONJ
easat-10458	88	9	loyal	loyal	ADJ
easat-10458	88	10	customer	customer	NOUN
easat-10458	88	11	base	base	NOUN
easat-10458	88	12	are	be	AUX
easat-10458	88	13	internal	internal	ADJ
easat-10458	88	14	strengths	strength	NOUN
easat-10458	88	15	,	,	PUNCT
easat-10458	88	16	while	while	SCONJ
easat-10458	88	17	competition	competition	NOUN
easat-10458	88	18	and	and	CCONJ
easat-10458	88	19	regulatory	regulatory	ADJ
easat-10458	88	20	issues	issue	NOUN
easat-10458	88	21	are	be	AUX
easat-10458	88	22	external	external	ADJ
easat-10458	88	23	factors	factor	NOUN
easat-10458	88	24	shaping	shape	VERB
easat-10458	88	25	its	its	PRON
easat-10458	88	26	strategy	strategy	NOUN
easat-10458	88	27	.	.	PUNCT
easat-10458	89	1	a	a	DET
easat-10458	89	2	systematic	systematic	ADJ
easat-10458	89	3	analysis	analysis	NOUN
easat-10458	89	4	of	of	ADP
easat-10458	89	5	these	these	DET
easat-10458	89	6	factors	factor	NOUN
easat-10458	89	7	enables	enable	VERB
easat-10458	89	8	starbucks	starbuck	NOUN
easat-10458	89	9	to	to	PART
easat-10458	89	10	craft	craft	VERB
easat-10458	89	11	effective	effective	ADJ
easat-10458	89	12	strategies	strategy	NOUN
easat-10458	89	13	that	that	PRON
easat-10458	89	14	capitalize	capitalize	VERB
easat-10458	89	15	on	on	ADP
easat-10458	89	16	opportunities	opportunity	NOUN
easat-10458	89	17	and	and	CCONJ
easat-10458	89	18	mitigate	mitigate	VERB
easat-10458	89	19	risks	risk	NOUN
easat-10458	89	20	.	.	PUNCT
easat-10458	90	1	3.1	3.1	NUM
easat-10458	90	2	.	.	PUNCT
easat-10458	90	3	methodology	methodology	NOUN
easat-10458	90	4	the	the	DET
easat-10458	90	5	following	follow	VERB
easat-10458	90	6	steps	step	NOUN
easat-10458	90	7	outline	outline	VERB
easat-10458	90	8	the	the	DET
easat-10458	90	9	approach	approach	NOUN
easat-10458	90	10	used	use	VERB
easat-10458	90	11	in	in	ADP
easat-10458	90	12	this	this	DET
easat-10458	90	13	analysis	analysis	NOUN
easat-10458	90	14	:	:	PUNCT
easat-10458	90	15	3.1.1	3.1.1	NUM
easat-10458	90	16	.	.	PUNCT
easat-10458	91	1	data	datum	NOUN
easat-10458	91	2	collection	collection	NOUN
easat-10458	91	3	secondary	secondary	ADJ
easat-10458	91	4	data	datum	NOUN
easat-10458	91	5	were	be	AUX
easat-10458	91	6	gathered	gather	VERB
easat-10458	91	7	from	from	ADP
easat-10458	91	8	academic	academic	ADJ
easat-10458	91	9	literature	literature	NOUN
easat-10458	91	10	,	,	PUNCT
easat-10458	91	11	industry	industry	NOUN
easat-10458	91	12	reports	report	NOUN
easat-10458	91	13	,	,	PUNCT
easat-10458	91	14	and	and	CCONJ
easat-10458	91	15	starbucks	starbuck	NOUN
easat-10458	91	16	'	'	PART
easat-10458	91	17	corporate	corporate	ADJ
easat-10458	91	18	communications	communication	NOUN
easat-10458	91	19	.	.	PUNCT
easat-10458	92	1	463	463	NUM
easat-10458	92	2	edelweiss	edelweiss	PROPN
easat-10458	92	3	applied	apply	VERB
easat-10458	92	4	science	science	NOUN
easat-10458	92	5	and	and	CCONJ
easat-10458	92	6	technology	technology	NOUN
easat-10458	92	7	issn	issn	PROPN
easat-10458	92	8	:	:	PUNCT
easat-10458	92	9	2576	2576	NUM
easat-10458	92	10	-	-	SYM
easat-10458	92	11	8484	8484	NUM
easat-10458	92	12	vol	vol	NOUN
easat-10458	92	13	.	.	PROPN
easat-10458	93	1	9	9	NUM
easat-10458	93	2	,	,	PUNCT
easat-10458	93	3	no	no	INTJ
easat-10458	93	4	.	.	NOUN
easat-10458	93	5	10	10	NUM
easat-10458	93	6	:	:	PUNCT
easat-10458	93	7	460	460	NUM
easat-10458	93	8	-	-	SYM
easat-10458	93	9	470	470	NUM
easat-10458	93	10	,	,	PUNCT
easat-10458	93	11	2025	2025	NUM
easat-10458	93	12	doi	doi	NOUN
easat-10458	93	13	:	:	PUNCT
easat-10458	93	14	10.55214/2576	10.55214/2576	NUM
easat-10458	93	15	-	-	SYM
easat-10458	93	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	93	17	©	©	PROPN
easat-10458	93	18	2025	2025	NUM
easat-10458	93	19	by	by	ADP
easat-10458	93	20	the	the	DET
easat-10458	93	21	authors	author	NOUN
easat-10458	93	22	;	;	PUNCT
easat-10458	93	23	licensee	licensee	PROPN
easat-10458	93	24	learning	learning	NOUN
easat-10458	93	25	gate	gate	VERB
easat-10458	93	26	additional	additional	ADJ
easat-10458	93	27	online	online	ADJ
easat-10458	93	28	sources	source	NOUN
easat-10458	93	29	,	,	PUNCT
easat-10458	93	30	including	include	VERB
easat-10458	93	31	official	official	ADJ
easat-10458	93	32	websites	website	NOUN
easat-10458	93	33	and	and	CCONJ
easat-10458	93	34	social	social	ADJ
easat-10458	93	35	media	medium	NOUN
easat-10458	93	36	platforms	platform	NOUN
easat-10458	93	37	,	,	PUNCT
easat-10458	93	38	were	be	AUX
easat-10458	93	39	utilized	utilize	VERB
easat-10458	93	40	to	to	PART
easat-10458	93	41	gain	gain	VERB
easat-10458	93	42	a	a	DET
easat-10458	93	43	deeper	deep	ADJ
easat-10458	93	44	understanding	understanding	NOUN
easat-10458	93	45	of	of	ADP
easat-10458	93	46	starbucks	starbuck	NOUN
easat-10458	93	47	’	'	PUNCT
easat-10458	93	48	market	market	NOUN
easat-10458	93	49	presence	presence	NOUN
easat-10458	93	50	and	and	CCONJ
easat-10458	93	51	customer	customer	NOUN
easat-10458	93	52	engagement	engagement	NOUN
easat-10458	93	53	in	in	ADP
easat-10458	93	54	taiwan	taiwan	PROPN
easat-10458	93	55	.	.	PUNCT
easat-10458	94	1	3.1.2	3.1.2	X
easat-10458	94	2	.	.	PUNCT
easat-10458	94	3	swot	swot	PROPN
easat-10458	94	4	matrix	matrix	NOUN
easat-10458	94	5	analysis	analysis	NOUN
easat-10458	94	6	internal	internal	ADJ
easat-10458	94	7	and	and	CCONJ
easat-10458	94	8	external	external	ADJ
easat-10458	94	9	factors	factor	NOUN
easat-10458	94	10	were	be	AUX
easat-10458	94	11	categorized	categorize	VERB
easat-10458	94	12	using	use	VERB
easat-10458	94	13	the	the	DET
easat-10458	94	14	swot	swot	PROPN
easat-10458	94	15	matrix	matrix	NOUN
easat-10458	94	16	.	.	PUNCT
easat-10458	95	1	this	this	PRON
easat-10458	95	2	involved	involve	VERB
easat-10458	95	3	mapping	mapping	NOUN
easat-10458	95	4	findings	finding	NOUN
easat-10458	95	5	into	into	ADP
easat-10458	95	6	four	four	NUM
easat-10458	95	7	strategies	strategy	NOUN
easat-10458	95	8	:	:	PUNCT
easat-10458	95	9	(	(	PUNCT
easat-10458	95	10	strengths	strength	NOUN
easat-10458	95	11	,	,	PUNCT
easat-10458	95	12	opportunities	opportunity	NOUN
easat-10458	95	13	)	)	PUNCT
easat-10458	96	1	so	so	ADV
easat-10458	96	2	strategies	strategy	NOUN
easat-10458	96	3	:	:	PUNCT
easat-10458	96	4	leveraging	leverage	VERB
easat-10458	96	5	strengths	strength	NOUN
easat-10458	96	6	to	to	PART
easat-10458	96	7	capitalize	capitalize	VERB
easat-10458	96	8	on	on	ADP
easat-10458	96	9	opportunities	opportunity	NOUN
easat-10458	96	10	.	.	PUNCT
easat-10458	97	1	(	(	PUNCT
easat-10458	97	2	weaknesses	weakness	NOUN
easat-10458	97	3	,	,	PUNCT
easat-10458	97	4	opportunities	opportunity	NOUN
easat-10458	97	5	)	)	PUNCT
easat-10458	97	6	wo	will	AUX
easat-10458	97	7	strategies	strategy	NOUN
easat-10458	97	8	:	:	PUNCT
easat-10458	97	9	addressing	address	VERB
easat-10458	97	10	weaknesses	weakness	NOUN
easat-10458	97	11	to	to	PART
easat-10458	97	12	utilize	utilize	VERB
easat-10458	97	13	opportunities	opportunity	NOUN
easat-10458	97	14	.	.	PUNCT
easat-10458	98	1	(	(	PUNCT
easat-10458	98	2	strengths	strength	NOUN
easat-10458	98	3	,	,	PUNCT
easat-10458	98	4	threats	threat	NOUN
easat-10458	98	5	)	)	PUNCT
easat-10458	98	6	st	st	NOUN
easat-10458	98	7	strategies	strategy	NOUN
easat-10458	98	8	:	:	PUNCT
easat-10458	98	9	using	use	VERB
easat-10458	98	10	strengths	strength	NOUN
easat-10458	98	11	to	to	PART
easat-10458	98	12	mitigate	mitigate	VERB
easat-10458	98	13	threats	threat	NOUN
easat-10458	98	14	.	.	PUNCT
easat-10458	99	1	(	(	PUNCT
easat-10458	99	2	weaknesses	weakness	NOUN
easat-10458	99	3	,	,	PUNCT
easat-10458	99	4	threats	threat	NOUN
easat-10458	99	5	)	)	PUNCT
easat-10458	99	6	wt	wt	NOUN
easat-10458	99	7	strategies	strategy	NOUN
easat-10458	99	8	:	:	PUNCT
easat-10458	99	9	reducing	reduce	VERB
easat-10458	99	10	weaknesses	weakness	NOUN
easat-10458	99	11	to	to	PART
easat-10458	99	12	counteract	counteract	VERB
easat-10458	99	13	threats	threat	NOUN
easat-10458	99	14	.	.	PUNCT
easat-10458	100	1	a	a	DET
easat-10458	100	2	swot	swot	NOUN
easat-10458	100	3	analysis	analysis	NOUN
easat-10458	100	4	typically	typically	ADV
easat-10458	100	5	employs	employ	VERB
easat-10458	100	6	a	a	DET
easat-10458	100	7	2	2	NUM
easat-10458	100	8	-	-	PUNCT
easat-10458	100	9	by-2	by-2	NOUN
easat-10458	100	10	table	table	NOUN
easat-10458	100	11	or	or	CCONJ
easat-10458	100	12	matrix	matrix	NOUN
easat-10458	100	13	,	,	PUNCT
easat-10458	100	14	with	with	ADP
easat-10458	100	15	internal	internal	ADJ
easat-10458	100	16	enhancers	enhancer	NOUN
easat-10458	100	17	of	of	ADP
easat-10458	100	18	performance	performance	NOUN
easat-10458	100	19	categorized	categorize	VERB
easat-10458	100	20	as	as	ADP
easat-10458	100	21	strengths	strength	NOUN
easat-10458	100	22	and	and	CCONJ
easat-10458	100	23	internal	internal	ADJ
easat-10458	100	24	inhibitors	inhibitor	NOUN
easat-10458	100	25	as	as	ADP
easat-10458	100	26	weaknesses	weakness	NOUN
easat-10458	100	27	.	.	PUNCT
easat-10458	101	1	in	in	ADP
easat-10458	101	2	turn	turn	NOUN
easat-10458	101	3	,	,	PUNCT
easat-10458	101	4	external	external	ADJ
easat-10458	101	5	enhancers	enhancer	NOUN
easat-10458	101	6	are	be	AUX
easat-10458	101	7	classified	classify	VERB
easat-10458	101	8	as	as	ADP
easat-10458	101	9	opportunities	opportunity	NOUN
easat-10458	101	10	,	,	PUNCT
easat-10458	101	11	while	while	SCONJ
easat-10458	101	12	external	external	ADJ
easat-10458	101	13	inhibitors	inhibitor	NOUN
easat-10458	101	14	are	be	AUX
easat-10458	101	15	referred	refer	VERB
easat-10458	101	16	to	to	ADP
easat-10458	101	17	as	as	ADP
easat-10458	101	18	threats	threat	NOUN
easat-10458	101	19	.	.	PUNCT
easat-10458	102	1	portraying	portray	VERB
easat-10458	102	2	swot	swot	NOUN
easat-10458	102	3	factors	factor	NOUN
easat-10458	102	4	in	in	ADP
easat-10458	102	5	this	this	DET
easat-10458	102	6	manner	manner	NOUN
easat-10458	102	7	aims	aim	VERB
easat-10458	102	8	to	to	PART
easat-10458	102	9	emphasize	emphasize	VERB
easat-10458	102	10	a	a	DET
easat-10458	102	11	holistic	holistic	ADJ
easat-10458	102	12	view	view	NOUN
easat-10458	102	13	of	of	ADP
easat-10458	102	14	the	the	DET
easat-10458	102	15	four	four	NUM
easat-10458	102	16	categories	category	NOUN
easat-10458	102	17	,	,	PUNCT
easat-10458	102	18	although	although	SCONJ
easat-10458	102	19	for	for	ADP
easat-10458	102	20	practical	practical	ADJ
easat-10458	102	21	purposes	purpose	NOUN
easat-10458	102	22	,	,	PUNCT
easat-10458	102	23	each	each	PRON
easat-10458	102	24	may	may	AUX
easat-10458	102	25	be	be	AUX
easat-10458	102	26	examined	examine	VERB
easat-10458	102	27	separately	separately	ADV
easat-10458	102	28	.	.	PUNCT
easat-10458	103	1	this	this	PRON
easat-10458	103	2	is	be	AUX
easat-10458	103	3	true	true	ADJ
easat-10458	103	4	in	in	ADP
easat-10458	103	5	part	part	NOUN
easat-10458	103	6	since	since	SCONJ
easat-10458	103	7	,	,	PUNCT
easat-10458	103	8	at	at	ADP
easat-10458	103	9	least	least	ADJ
easat-10458	103	10	in	in	ADP
easat-10458	103	11	traditional	traditional	ADJ
easat-10458	103	12	swot	swot	NOUN
easat-10458	103	13	analysis	analysis	NOUN
easat-10458	103	14	,	,	PUNCT
easat-10458	103	15	comparison	comparison	NOUN
easat-10458	103	16	-	-	PUNCT
easat-10458	103	17	making	making	NOUN
easat-10458	103	18	between	between	ADP
easat-10458	103	19	categories	category	NOUN
easat-10458	103	20	is	be	AUX
easat-10458	103	21	not	not	PART
easat-10458	103	22	an	an	DET
easat-10458	103	23	explicit	explicit	ADJ
easat-10458	103	24	intent	intent	NOUN
easat-10458	103	25	.	.	PUNCT
easat-10458	104	1	the	the	DET
easat-10458	104	2	following	follow	VERB
easat-10458	104	3	table	table	NOUN
easat-10458	104	4	provides	provide	VERB
easat-10458	104	5	a	a	DET
easat-10458	104	6	structured	structured	ADJ
easat-10458	104	7	overview	overview	NOUN
easat-10458	104	8	of	of	ADP
easat-10458	104	9	starbucks	starbuck	NOUN
easat-10458	104	10	'	'	PART
easat-10458	104	11	internal	internal	ADJ
easat-10458	104	12	strengths	strength	NOUN
easat-10458	104	13	and	and	CCONJ
easat-10458	104	14	weaknesses	weakness	NOUN
easat-10458	104	15	,	,	PUNCT
easat-10458	104	16	as	as	ADV
easat-10458	104	17	well	well	ADV
easat-10458	104	18	as	as	ADP
easat-10458	104	19	the	the	DET
easat-10458	104	20	external	external	ADJ
easat-10458	104	21	opportunities	opportunity	NOUN
easat-10458	104	22	and	and	CCONJ
easat-10458	104	23	threats	threat	NOUN
easat-10458	104	24	affecting	affect	VERB
easat-10458	104	25	its	its	PRON
easat-10458	104	26	operations	operation	NOUN
easat-10458	104	27	in	in	ADP
easat-10458	104	28	taiwan	taiwan	PROPN
easat-10458	104	29	.	.	PUNCT
easat-10458	105	1	the	the	DET
easat-10458	105	2	swot	swot	PROPN
easat-10458	105	3	matrix	matrix	NOUN
easat-10458	105	4	serves	serve	VERB
easat-10458	105	5	as	as	ADP
easat-10458	105	6	the	the	DET
easat-10458	105	7	foundation	foundation	NOUN
easat-10458	105	8	for	for	ADP
easat-10458	105	9	the	the	DET
easat-10458	105	10	strategic	strategic	ADJ
easat-10458	105	11	recommendations	recommendation	NOUN
easat-10458	105	12	presented	present	VERB
easat-10458	105	13	later	later	ADV
easat-10458	105	14	in	in	ADP
easat-10458	105	15	this	this	DET
easat-10458	105	16	study	study	NOUN
easat-10458	105	17	.	.	PUNCT
easat-10458	106	1	table	table	NOUN
easat-10458	106	2	1	1	NUM
easat-10458	106	3	.	.	PUNCT
easat-10458	106	4	swot	swot	PROPN
easat-10458	106	5	matrix	matrix	NOUN
easat-10458	106	6	of	of	ADP
easat-10458	106	7	starbucks	starbuck	NOUN
easat-10458	106	8	in	in	ADP
easat-10458	106	9	taiwan	taiwan	PROPN
easat-10458	106	10	.	.	PUNCT
easat-10458	107	1	internal	internal	ADJ
easat-10458	107	2	factors	factor	NOUN
easat-10458	107	3	positive	positive	ADJ
easat-10458	107	4	(	(	PUNCT
easat-10458	107	5	strengths	strength	NOUN
easat-10458	107	6	)	)	PUNCT
easat-10458	107	7	negative	negative	ADJ
easat-10458	107	8	(	(	PUNCT
easat-10458	107	9	weaknesses	weakness	NOUN
easat-10458	107	10	)	)	PUNCT
easat-10458	107	11	external	external	ADJ
easat-10458	107	12	factors	factor	NOUN
easat-10458	107	13	opportunities	opportunity	NOUN
easat-10458	107	14	threats	threat	NOUN
easat-10458	107	15	positive	positive	ADJ
easat-10458	107	16	factors	factor	NOUN
easat-10458	107	17	-strong	-strong	ADJ
easat-10458	107	18	brand	brand	NOUN
easat-10458	107	19	recognition	recognition	NOUN
easat-10458	107	20	and	and	CCONJ
easat-10458	107	21	reputation	reputation	NOUN
easat-10458	107	22	-"third	-"third	PROPN
easat-10458	107	23	place	place	NOUN
easat-10458	107	24	"	"	PUNCT
easat-10458	107	25	concept	concept	NOUN
easat-10458	107	26	for	for	ADP
easat-10458	107	27	customer	customer	NOUN
easat-10458	107	28	experience	experience	NOUN
easat-10458	107	29	-digital	-digital	ADJ
easat-10458	107	30	transformation	transformation	NOUN
easat-10458	107	31	and	and	CCONJ
easat-10458	107	32	mobile	mobile	ADJ
easat-10458	107	33	app	app	NOUN
easat-10458	107	34	integration	integration	NOUN
easat-10458	107	35	-high	-high	NOUN
easat-10458	107	36	pricing	pricing	NOUN
easat-10458	107	37	strategy	strategy	NOUN
easat-10458	107	38	,	,	PUNCT
easat-10458	107	39	limiting	limit	VERB
easat-10458	107	40	market	market	NOUN
easat-10458	107	41	reach	reach	VERB
easat-10458	107	42	-limited	-limited	ADJ
easat-10458	107	43	menu	menu	NOUN
easat-10458	107	44	localization	localization	NOUN
easat-10458	107	45	for	for	ADP
easat-10458	107	46	taiwanese	taiwanese	ADJ
easat-10458	107	47	consumers	consumer	NOUN
easat-10458	107	48	heavy	heavy	ADJ
easat-10458	107	49	reliance	reliance	NOUN
easat-10458	107	50	on	on	ADP
easat-10458	107	51	discretionary	discretionary	ADJ
easat-10458	107	52	spending	spending	NOUN
easat-10458	107	53	negative	negative	ADJ
easat-10458	107	54	factors	factor	NOUN
easat-10458	107	55	-growing	-growe	VERB
easat-10458	107	56	coffee	coffee	NOUN
easat-10458	107	57	culture	culture	NOUN
easat-10458	107	58	and	and	CCONJ
easat-10458	107	59	increasing	increase	VERB
easat-10458	107	60	healthconscious	healthconscious	ADJ
easat-10458	107	61	trends	trend	NOUN
easat-10458	107	62	-expansion	-expansion	PROPN
easat-10458	107	63	potential	potential	NOUN
easat-10458	107	64	in	in	ADP
easat-10458	107	65	smaller	small	ADJ
easat-10458	107	66	cities	city	NOUN
easat-10458	107	67	and	and	CCONJ
easat-10458	107	68	rural	rural	ADJ
easat-10458	107	69	areas	area	NOUN
easat-10458	107	70	-sustainability	-sustainability	NOUN
easat-10458	107	71	and	and	CCONJ
easat-10458	107	72	eco	eco	NOUN
easat-10458	107	73	-	-	PUNCT
easat-10458	107	74	friendly	friendly	ADJ
easat-10458	107	75	initiatives	initiative	NOUN
easat-10458	107	76	-intense	-intense	PROPN
easat-10458	107	77	competition	competition	NOUN
easat-10458	107	78	from	from	ADP
easat-10458	107	79	local	local	ADJ
easat-10458	107	80	brands	brand	NOUN
easat-10458	107	81	and	and	CCONJ
easat-10458	107	82	convenience	convenience	NOUN
easat-10458	107	83	stores	store	NOUN
easat-10458	107	84	-economic	-economic	ADJ
easat-10458	107	85	downturns	downturn	NOUN
easat-10458	107	86	affecting	affect	VERB
easat-10458	107	87	premium	premium	NOUN
easat-10458	107	88	product	product	NOUN
easat-10458	107	89	sales	sale	NOUN
easat-10458	107	90	-strong	-strong	ADJ
easat-10458	107	91	cultural	cultural	ADJ
easat-10458	107	92	preference	preference	NOUN
easat-10458	107	93	for	for	ADP
easat-10458	107	94	tea	tea	NOUN
easat-10458	107	95	over	over	ADP
easat-10458	107	96	coffee	coffee	NOUN
easat-10458	107	97	note	note	NOUN
easat-10458	107	98	:	:	PUNCT
easat-10458	107	99	data	datum	NOUN
easat-10458	107	100	compiled	compile	VERB
easat-10458	107	101	by	by	ADP
easat-10458	107	102	the	the	DET
easat-10458	107	103	authors	author	NOUN
easat-10458	107	104	.	.	PUNCT
easat-10458	108	1	3.1.3	3.1.3	NUM
easat-10458	108	2	.	.	PUNCT
easat-10458	108	3	case	case	NOUN
easat-10458	108	4	study	study	NOUN
easat-10458	108	5	approach	approach	NOUN
easat-10458	108	6	inspired	inspire	VERB
easat-10458	108	7	by	by	ADP
easat-10458	108	8	previous	previous	ADJ
easat-10458	108	9	research	research	NOUN
easat-10458	108	10	methods	method	NOUN
easat-10458	108	11	,	,	PUNCT
easat-10458	108	12	this	this	DET
easat-10458	108	13	study	study	NOUN
easat-10458	108	14	applies	apply	VERB
easat-10458	108	15	a	a	DET
easat-10458	108	16	case	case	NOUN
easat-10458	108	17	-	-	PUNCT
easat-10458	108	18	based	base	VERB
easat-10458	108	19	approach	approach	NOUN
easat-10458	108	20	focusing	focus	VERB
easat-10458	108	21	on	on	ADP
easat-10458	108	22	starbucks	starbuck	NOUN
easat-10458	108	23	in	in	ADP
easat-10458	108	24	taiwan	taiwan	PROPN
easat-10458	108	25	[	[	X
easat-10458	108	26	15	15	NUM
easat-10458	108	27	]	]	PUNCT
easat-10458	108	28	.	.	PUNCT
easat-10458	109	1	findings	finding	NOUN
easat-10458	109	2	were	be	AUX
easat-10458	109	3	compared	compare	VERB
easat-10458	109	4	with	with	ADP
easat-10458	109	5	industry	industry	NOUN
easat-10458	109	6	benchmarks	benchmark	NOUN
easat-10458	109	7	to	to	PART
easat-10458	109	8	ensure	ensure	VERB
easat-10458	109	9	practical	practical	ADJ
easat-10458	109	10	insights	insight	NOUN
easat-10458	109	11	.	.	PUNCT
easat-10458	110	1	contribution	contribution	NOUN
easat-10458	110	2	of	of	ADP
easat-10458	110	3	the	the	DET
easat-10458	110	4	methodology	methodology	NOUN
easat-10458	110	5	:	:	PUNCT
easat-10458	110	6	this	this	DET
easat-10458	110	7	methodology	methodology	NOUN
easat-10458	110	8	provides	provide	VERB
easat-10458	110	9	a	a	DET
easat-10458	110	10	comprehensive	comprehensive	ADJ
easat-10458	110	11	framework	framework	NOUN
easat-10458	110	12	for	for	ADP
easat-10458	110	13	analyzing	analyze	VERB
easat-10458	110	14	starbucks	starbuck	NOUN
easat-10458	110	15	'	'	PART
easat-10458	110	16	internal	internal	ADJ
easat-10458	110	17	and	and	CCONJ
easat-10458	110	18	external	external	ADJ
easat-10458	110	19	dynamics	dynamic	NOUN
easat-10458	110	20	,	,	PUNCT
easat-10458	110	21	supporting	support	VERB
easat-10458	110	22	the	the	DET
easat-10458	110	23	development	development	NOUN
easat-10458	110	24	of	of	ADP
easat-10458	110	25	strategic	strategic	ADJ
easat-10458	110	26	recommendations	recommendation	NOUN
easat-10458	110	27	tailored	tailor	VERB
easat-10458	110	28	to	to	ADP
easat-10458	110	29	the	the	DET
easat-10458	110	30	taiwanese	taiwanese	ADJ
easat-10458	110	31	market	market	NOUN
easat-10458	110	32	.	.	PUNCT
easat-10458	111	1	3.2	3.2	NUM
easat-10458	111	2	.	.	PUNCT
easat-10458	112	1	analysis	analysis	NOUN
easat-10458	112	2	methods	method	NOUN
easat-10458	112	3	this	this	DET
easat-10458	112	4	study	study	NOUN
easat-10458	112	5	employs	employ	VERB
easat-10458	112	6	a	a	DET
easat-10458	112	7	qualitative	qualitative	ADJ
easat-10458	112	8	and	and	CCONJ
easat-10458	112	9	descriptive	descriptive	ADJ
easat-10458	112	10	approach	approach	NOUN
easat-10458	112	11	to	to	PART
easat-10458	112	12	analyze	analyze	VERB
easat-10458	112	13	starbucks	starbuck	NOUN
easat-10458	112	14	’	'	PUNCT
easat-10458	112	15	strategic	strategic	ADJ
easat-10458	112	16	position	position	NOUN
easat-10458	112	17	in	in	ADP
easat-10458	112	18	taiwan	taiwan	PROPN
easat-10458	112	19	,	,	PUNCT
easat-10458	112	20	with	with	ADP
easat-10458	112	21	a	a	DET
easat-10458	112	22	primary	primary	ADJ
easat-10458	112	23	focus	focus	NOUN
easat-10458	112	24	on	on	ADP
easat-10458	112	25	the	the	DET
easat-10458	112	26	swot	swot	PROPN
easat-10458	112	27	analysis	analysis	NOUN
easat-10458	112	28	framework	framework	NOUN
easat-10458	112	29	[	[	X
easat-10458	112	30	8	8	NUM
easat-10458	112	31	]	]	PUNCT
easat-10458	112	32	.	.	PUNCT
easat-10458	113	1	the	the	DET
easat-10458	113	2	research	research	NOUN
easat-10458	113	3	relies	rely	VERB
easat-10458	113	4	solely	solely	ADV
easat-10458	113	5	on	on	ADP
easat-10458	113	6	secondary	secondary	ADJ
easat-10458	113	7	data	datum	NOUN
easat-10458	113	8	sources	source	NOUN
easat-10458	113	9	,	,	PUNCT
easat-10458	113	10	including	include	VERB
easat-10458	113	11	academic	academic	ADJ
easat-10458	113	12	literature	literature	NOUN
easat-10458	113	13	,	,	PUNCT
easat-10458	113	14	industry	industry	NOUN
easat-10458	113	15	reports	report	NOUN
easat-10458	113	16	,	,	PUNCT
easat-10458	113	17	company	company	NOUN
easat-10458	113	18	publications	publication	NOUN
easat-10458	113	19	,	,	PUNCT
easat-10458	113	20	and	and	CCONJ
easat-10458	113	21	publicly	publicly	ADV
easat-10458	113	22	available	available	ADJ
easat-10458	113	23	statistics	statistic	NOUN
easat-10458	114	1	[	[	X
easat-10458	114	2	16	16	NUM
easat-10458	114	3	]	]	PUNCT
easat-10458	114	4	.	.	PUNCT
easat-10458	115	1	swot	swot	PROPN
easat-10458	115	2	analysis	analysis	NOUN
easat-10458	115	3	was	be	AUX
easat-10458	115	4	chosen	choose	VERB
easat-10458	115	5	because	because	SCONJ
easat-10458	115	6	it	it	PRON
easat-10458	115	7	provides	provide	VERB
easat-10458	115	8	a	a	DET
easat-10458	115	9	comprehensive	comprehensive	ADJ
easat-10458	115	10	overview	overview	NOUN
easat-10458	115	11	of	of	ADP
easat-10458	115	12	the	the	DET
easat-10458	115	13	internal	internal	ADJ
easat-10458	115	14	and	and	CCONJ
easat-10458	115	15	external	external	ADJ
easat-10458	115	16	factors	factor	NOUN
easat-10458	115	17	affecting	affect	VERB
easat-10458	115	18	starbucks	starbuck	NOUN
easat-10458	115	19	in	in	ADP
easat-10458	115	20	taiwan	taiwan	PROPN
easat-10458	115	21	,	,	PUNCT
easat-10458	115	22	making	make	VERB
easat-10458	115	23	it	it	PRON
easat-10458	115	24	suitable	suitable	ADJ
easat-10458	115	25	for	for	ADP
easat-10458	115	26	strategic	strategic	ADJ
easat-10458	115	27	assessment	assessment	NOUN
easat-10458	115	28	in	in	ADP
easat-10458	115	29	a	a	DET
easat-10458	115	30	well	well	ADV
easat-10458	115	31	-	-	PUNCT
easat-10458	115	32	documented	document	VERB
easat-10458	115	33	context	context	NOUN
easat-10458	115	34	.	.	PUNCT
easat-10458	116	1	secondary	secondary	ADJ
easat-10458	116	2	data	datum	NOUN
easat-10458	116	3	was	be	AUX
easat-10458	116	4	selected	select	VERB
easat-10458	116	5	due	due	ADP
easat-10458	116	6	to	to	ADP
easat-10458	116	7	the	the	DET
easat-10458	116	8	abundance	abundance	NOUN
easat-10458	116	9	of	of	ADP
easat-10458	116	10	existing	exist	VERB
easat-10458	116	11	literature	literature	NOUN
easat-10458	116	12	and	and	CCONJ
easat-10458	116	13	reliable	reliable	ADJ
easat-10458	116	14	reports	report	NOUN
easat-10458	116	15	available	available	ADJ
easat-10458	116	16	,	,	PUNCT
easat-10458	116	17	allowing	allow	VERB
easat-10458	116	18	for	for	ADP
easat-10458	116	19	a	a	DET
easat-10458	116	20	thorough	thorough	ADJ
easat-10458	116	21	analysis	analysis	NOUN
easat-10458	116	22	without	without	ADP
easat-10458	116	23	the	the	DET
easat-10458	116	24	464	464	NUM
easat-10458	116	25	edelweiss	edelweiss	PROPN
easat-10458	116	26	applied	apply	VERB
easat-10458	116	27	science	science	NOUN
easat-10458	116	28	and	and	CCONJ
easat-10458	116	29	technology	technology	NOUN
easat-10458	116	30	issn	issn	PROPN
easat-10458	116	31	:	:	PUNCT
easat-10458	116	32	2576	2576	NUM
easat-10458	116	33	-	-	SYM
easat-10458	116	34	8484	8484	NUM
easat-10458	116	35	vol	vol	NOUN
easat-10458	116	36	.	.	PROPN
easat-10458	117	1	9	9	NUM
easat-10458	117	2	,	,	PUNCT
easat-10458	117	3	no	no	INTJ
easat-10458	117	4	.	.	NOUN
easat-10458	117	5	10	10	NUM
easat-10458	117	6	:	:	PUNCT
easat-10458	117	7	460	460	NUM
easat-10458	117	8	-	-	SYM
easat-10458	117	9	470	470	NUM
easat-10458	117	10	,	,	PUNCT
easat-10458	117	11	2025	2025	NUM
easat-10458	117	12	doi	doi	NOUN
easat-10458	117	13	:	:	PUNCT
easat-10458	117	14	10.55214/2576	10.55214/2576	NUM
easat-10458	117	15	-	-	SYM
easat-10458	117	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	117	17	©	©	PROPN
easat-10458	117	18	2025	2025	NUM
easat-10458	117	19	by	by	ADP
easat-10458	117	20	the	the	DET
easat-10458	117	21	authors	author	NOUN
easat-10458	117	22	;	;	PUNCT
easat-10458	117	23	licensee	licensee	PROPN
easat-10458	117	24	learning	learn	VERB
easat-10458	117	25	gate	gate	NOUN
easat-10458	117	26	constraints	constraint	NOUN
easat-10458	117	27	of	of	ADP
easat-10458	117	28	primary	primary	ADJ
easat-10458	117	29	data	datum	NOUN
easat-10458	117	30	collection	collection	NOUN
easat-10458	117	31	.	.	PUNCT
easat-10458	118	1	no	no	DET
easat-10458	118	2	primary	primary	ADJ
easat-10458	118	3	data	data	NOUN
easat-10458	118	4	collection	collection	NOUN
easat-10458	118	5	methods	method	NOUN
easat-10458	118	6	,	,	PUNCT
easat-10458	118	7	such	such	ADJ
easat-10458	118	8	as	as	ADP
easat-10458	118	9	interviews	interview	NOUN
easat-10458	118	10	or	or	CCONJ
easat-10458	118	11	surveys	survey	NOUN
easat-10458	118	12	,	,	PUNCT
easat-10458	118	13	were	be	AUX
easat-10458	118	14	employed	employ	VERB
easat-10458	118	15	in	in	ADP
easat-10458	118	16	this	this	DET
easat-10458	118	17	study	study	NOUN
easat-10458	118	18	.	.	PUNCT
easat-10458	119	1	moreover	moreover	ADV
easat-10458	119	2	,	,	PUNCT
easat-10458	119	3	the	the	DET
easat-10458	119	4	analysis	analysis	NOUN
easat-10458	119	5	does	do	AUX
easat-10458	119	6	not	not	PART
easat-10458	119	7	include	include	VERB
easat-10458	119	8	pestel	pestel	NOUN
easat-10458	119	9	analysis	analysis	NOUN
easat-10458	119	10	,	,	PUNCT
easat-10458	119	11	porter	porter	NOUN
easat-10458	119	12	's	's	PART
easat-10458	119	13	five	five	NUM
easat-10458	119	14	forces	force	NOUN
easat-10458	119	15	,	,	PUNCT
easat-10458	119	16	trend	trend	NOUN
easat-10458	119	17	analysis	analysis	NOUN
easat-10458	119	18	,	,	PUNCT
easat-10458	119	19	or	or	CCONJ
easat-10458	119	20	financial	financial	ADJ
easat-10458	119	21	ratio	ratio	NOUN
easat-10458	119	22	analysis	analysis	NOUN
easat-10458	119	23	,	,	PUNCT
easat-10458	119	24	as	as	SCONJ
easat-10458	119	25	the	the	DET
easat-10458	119	26	scope	scope	NOUN
easat-10458	119	27	is	be	AUX
easat-10458	119	28	confined	confine	VERB
easat-10458	119	29	to	to	ADP
easat-10458	119	30	qualitative	qualitative	ADJ
easat-10458	119	31	assessment	assessment	NOUN
easat-10458	119	32	and	and	CCONJ
easat-10458	119	33	case	case	NOUN
easat-10458	119	34	-	-	PUNCT
easat-10458	119	35	based	base	VERB
easat-10458	119	36	comparison	comparison	NOUN
easat-10458	119	37	.	.	PUNCT
easat-10458	120	1	the	the	DET
easat-10458	120	2	primary	primary	ADJ
easat-10458	120	3	analytical	analytical	ADJ
easat-10458	120	4	tool	tool	NOUN
easat-10458	120	5	is	be	AUX
easat-10458	120	6	the	the	DET
easat-10458	120	7	swot	swot	PROPN
easat-10458	120	8	matrix	matrix	NOUN
easat-10458	120	9	,	,	PUNCT
easat-10458	120	10	which	which	PRON
easat-10458	120	11	systematically	systematically	ADV
easat-10458	120	12	organizes	organize	VERB
easat-10458	120	13	internal	internal	ADJ
easat-10458	120	14	strengths	strength	NOUN
easat-10458	120	15	and	and	CCONJ
easat-10458	120	16	weaknesses	weakness	NOUN
easat-10458	120	17	,	,	PUNCT
easat-10458	120	18	as	as	ADV
easat-10458	120	19	well	well	ADV
easat-10458	120	20	as	as	ADP
easat-10458	120	21	external	external	ADJ
easat-10458	120	22	opportunities	opportunity	NOUN
easat-10458	120	23	and	and	CCONJ
easat-10458	120	24	threats	threat	NOUN
easat-10458	120	25	relevant	relevant	ADJ
easat-10458	120	26	to	to	ADP
easat-10458	120	27	starbucks	starbuck	NOUN
easat-10458	120	28	in	in	ADP
easat-10458	120	29	the	the	DET
easat-10458	120	30	taiwanese	taiwanese	ADJ
easat-10458	120	31	market	market	NOUN
easat-10458	120	32	[	[	X
easat-10458	120	33	15	15	NUM
easat-10458	120	34	]	]	PUNCT
easat-10458	120	35	.	.	PUNCT
easat-10458	121	1	descriptive	descriptive	ADJ
easat-10458	121	2	statistics	statistic	NOUN
easat-10458	121	3	are	be	AUX
easat-10458	121	4	utilized	utilize	VERB
easat-10458	121	5	to	to	PART
easat-10458	121	6	summarize	summarize	VERB
easat-10458	121	7	key	key	ADJ
easat-10458	121	8	quantitative	quantitative	ADJ
easat-10458	121	9	indicators	indicator	NOUN
easat-10458	121	10	such	such	ADJ
easat-10458	121	11	as	as	ADP
easat-10458	121	12	the	the	DET
easat-10458	121	13	number	number	NOUN
easat-10458	121	14	of	of	ADP
easat-10458	121	15	stores	store	NOUN
easat-10458	121	16	,	,	PUNCT
easat-10458	121	17	market	market	NOUN
easat-10458	121	18	share	share	NOUN
easat-10458	121	19	,	,	PUNCT
easat-10458	121	20	and	and	CCONJ
easat-10458	121	21	sales	sale	NOUN
easat-10458	121	22	growth	growth	NOUN
easat-10458	121	23	,	,	PUNCT
easat-10458	121	24	providing	provide	VERB
easat-10458	121	25	context	context	NOUN
easat-10458	121	26	for	for	ADP
easat-10458	121	27	the	the	DET
easat-10458	121	28	qualitative	qualitative	ADJ
easat-10458	121	29	findings	finding	NOUN
easat-10458	121	30	.	.	PUNCT
easat-10458	122	1	graphical	graphical	ADJ
easat-10458	122	2	analysis	analysis	NOUN
easat-10458	122	3	is	be	AUX
easat-10458	122	4	applied	apply	VERB
easat-10458	122	5	where	where	SCONJ
easat-10458	122	6	appropriate	appropriate	ADJ
easat-10458	122	7	to	to	PART
easat-10458	122	8	visualize	visualize	VERB
easat-10458	122	9	starbucks	starbuck	NOUN
easat-10458	122	10	’	'	PUNCT
easat-10458	122	11	market	market	NOUN
easat-10458	122	12	presence	presence	NOUN
easat-10458	122	13	and	and	CCONJ
easat-10458	122	14	consumer	consumer	NOUN
easat-10458	122	15	trends	trend	NOUN
easat-10458	122	16	,	,	PUNCT
easat-10458	122	17	supporting	support	VERB
easat-10458	122	18	the	the	DET
easat-10458	122	19	interpretation	interpretation	NOUN
easat-10458	122	20	of	of	ADP
easat-10458	122	21	secondary	secondary	ADJ
easat-10458	122	22	data	datum	NOUN
easat-10458	122	23	.	.	PUNCT
easat-10458	123	1	content	content	NOUN
easat-10458	123	2	analysis	analysis	NOUN
easat-10458	123	3	is	be	AUX
easat-10458	123	4	conducted	conduct	VERB
easat-10458	123	5	on	on	ADP
easat-10458	123	6	starbucks	starbuck	NOUN
easat-10458	123	7	’	'	PUNCT
easat-10458	123	8	corporate	corporate	ADJ
easat-10458	123	9	communications	communication	NOUN
easat-10458	123	10	,	,	PUNCT
easat-10458	123	11	marketing	marketing	NOUN
easat-10458	123	12	materials	material	NOUN
easat-10458	123	13	,	,	PUNCT
easat-10458	123	14	and	and	CCONJ
easat-10458	123	15	customer	customer	NOUN
easat-10458	123	16	feedback	feedback	NOUN
easat-10458	123	17	available	available	ADJ
easat-10458	123	18	online	online	ADV
easat-10458	123	19	,	,	PUNCT
easat-10458	123	20	offering	offer	VERB
easat-10458	123	21	additional	additional	ADJ
easat-10458	123	22	qualitative	qualitative	ADJ
easat-10458	123	23	insights	insight	NOUN
easat-10458	123	24	into	into	ADP
easat-10458	123	25	brand	brand	NOUN
easat-10458	123	26	positioning	positioning	NOUN
easat-10458	123	27	and	and	CCONJ
easat-10458	123	28	customer	customer	NOUN
easat-10458	123	29	engagement	engagement	NOUN
easat-10458	123	30	.	.	PUNCT
easat-10458	124	1	a	a	DET
easat-10458	124	2	case	case	NOUN
easat-10458	124	3	study	study	NOUN
easat-10458	124	4	approach	approach	NOUN
easat-10458	124	5	is	be	AUX
easat-10458	124	6	adopted	adopt	VERB
easat-10458	124	7	,	,	PUNCT
easat-10458	124	8	focusing	focus	VERB
easat-10458	124	9	specifically	specifically	ADV
easat-10458	124	10	on	on	ADP
easat-10458	124	11	starbucks	starbuck	NOUN
easat-10458	124	12	’	'	PUNCT
easat-10458	124	13	adaptation	adaptation	NOUN
easat-10458	124	14	and	and	CCONJ
easat-10458	124	15	performance	performance	NOUN
easat-10458	124	16	in	in	ADP
easat-10458	124	17	taiwan	taiwan	PROPN
easat-10458	124	18	.	.	PUNCT
easat-10458	125	1	this	this	PRON
easat-10458	125	2	involves	involve	VERB
easat-10458	125	3	comparing	compare	VERB
easat-10458	125	4	the	the	DET
easat-10458	125	5	company	company	NOUN
easat-10458	125	6	’s	’s	PART
easat-10458	125	7	strategies	strategy	NOUN
easat-10458	125	8	and	and	CCONJ
easat-10458	125	9	outcomes	outcome	NOUN
easat-10458	125	10	with	with	ADP
easat-10458	125	11	industry	industry	NOUN
easat-10458	125	12	benchmarks	benchmark	NOUN
easat-10458	125	13	and	and	CCONJ
easat-10458	125	14	best	good	ADJ
easat-10458	125	15	practices	practice	NOUN
easat-10458	125	16	identified	identify	VERB
easat-10458	125	17	in	in	ADP
easat-10458	125	18	previous	previous	ADJ
easat-10458	125	19	research	research	NOUN
easat-10458	125	20	[	[	X
easat-10458	125	21	15	15	NUM
easat-10458	125	22	]	]	PUNCT
easat-10458	125	23	.	.	PUNCT
easat-10458	126	1	by	by	ADP
easat-10458	126	2	synthesizing	synthesize	VERB
easat-10458	126	3	insights	insight	NOUN
easat-10458	126	4	from	from	ADP
easat-10458	126	5	secondary	secondary	ADJ
easat-10458	126	6	data	datum	NOUN
easat-10458	126	7	and	and	CCONJ
easat-10458	126	8	applying	apply	VERB
easat-10458	126	9	the	the	DET
easat-10458	126	10	swot	swot	NOUN
easat-10458	126	11	framework	framework	NOUN
easat-10458	126	12	,	,	PUNCT
easat-10458	126	13	the	the	DET
easat-10458	126	14	study	study	NOUN
easat-10458	126	15	aims	aim	VERB
easat-10458	126	16	to	to	PART
easat-10458	126	17	provide	provide	VERB
easat-10458	126	18	a	a	DET
easat-10458	126	19	comprehensive	comprehensive	ADJ
easat-10458	126	20	evaluation	evaluation	NOUN
easat-10458	126	21	of	of	ADP
easat-10458	126	22	starbucks	starbuck	NOUN
easat-10458	126	23	’	'	PUNCT
easat-10458	126	24	current	current	ADJ
easat-10458	126	25	strategic	strategic	ADJ
easat-10458	126	26	position	position	NOUN
easat-10458	126	27	and	and	CCONJ
easat-10458	126	28	to	to	PART
easat-10458	126	29	develop	develop	VERB
easat-10458	126	30	actionable	actionable	ADJ
easat-10458	126	31	recommendations	recommendation	NOUN
easat-10458	126	32	for	for	ADP
easat-10458	126	33	maintaining	maintain	VERB
easat-10458	126	34	and	and	CCONJ
easat-10458	126	35	enhancing	enhance	VERB
easat-10458	126	36	its	its	PRON
easat-10458	126	37	competitiveness	competitiveness	NOUN
easat-10458	126	38	in	in	ADP
easat-10458	126	39	the	the	DET
easat-10458	126	40	taiwanese	taiwanese	ADJ
easat-10458	126	41	market	market	NOUN
easat-10458	126	42	.	.	PUNCT
easat-10458	127	1	4	4	X
easat-10458	127	2	.	.	NOUN
easat-10458	127	3	results	result	NOUN
easat-10458	127	4	and	and	CCONJ
easat-10458	127	5	analysis	analysis	NOUN
easat-10458	127	6	table	table	NOUN
easat-10458	127	7	2	2	NUM
easat-10458	127	8	.	.	PUNCT
easat-10458	127	9	swot	swot	VERB
easat-10458	127	10	analysis	analysis	NOUN
easat-10458	127	11	of	of	ADP
easat-10458	127	12	starbucks	starbuck	NOUN
easat-10458	127	13	in	in	ADP
easat-10458	127	14	taiwan	taiwan	PROPN
easat-10458	127	15	strengths	strength	NOUN
easat-10458	127	16	weaknesses	weakness	NOUN
easat-10458	127	17	opportunities	opportunity	NOUN
easat-10458	127	18	threats	threat	NOUN
easat-10458	127	19	brand	brand	NOUN
easat-10458	127	20	value	value	NOUN
easat-10458	127	21	and	and	CCONJ
easat-10458	127	22	recognition	recognition	NOUN
easat-10458	127	23	high	high	ADJ
easat-10458	127	24	price	price	NOUN
easat-10458	127	25	point	point	NOUN
easat-10458	127	26	expanding	expand	VERB
easat-10458	127	27	to	to	ADP
easat-10458	127	28	smaller	small	ADJ
easat-10458	127	29	cities	city	NOUN
easat-10458	127	30	and	and	CCONJ
easat-10458	127	31	rural	rural	ADJ
easat-10458	127	32	areas	area	NOUN
easat-10458	127	33	intense	intense	ADJ
easat-10458	127	34	competition	competition	NOUN
easat-10458	127	35	customer	customer	NOUN
easat-10458	127	36	experience	experience	NOUN
easat-10458	127	37	and	and	CCONJ
easat-10458	127	38	“	"	PUNCT
easat-10458	127	39	third	third	ADJ
easat-10458	127	40	place	place	NOUN
easat-10458	127	41	’’	’'	PUNCT
easat-10458	127	42	concept	concept	NOUN
easat-10458	127	43	limited	limit	VERB
easat-10458	127	44	menu	menu	NOUN
easat-10458	127	45	localization	localization	NOUN
easat-10458	127	46	growing	grow	VERB
easat-10458	127	47	coffee	coffee	NOUN
easat-10458	127	48	culture	culture	NOUN
easat-10458	127	49	and	and	CCONJ
easat-10458	127	50	healthconscious	healthconscious	ADJ
easat-10458	127	51	trends	trend	NOUN
easat-10458	127	52	economic	economic	ADJ
easat-10458	127	53	downturns	downturn	NOUN
easat-10458	127	54	global	global	ADJ
easat-10458	127	55	presence	presence	NOUN
easat-10458	127	56	and	and	CCONJ
easat-10458	127	57	scale	scale	NOUN
easat-10458	127	58	dependence	dependence	NOUN
easat-10458	127	59	on	on	ADP
easat-10458	127	60	discretionary	discretionary	ADJ
easat-10458	127	61	consumer	consumer	NOUN
easat-10458	127	62	spending	spending	NOUN
easat-10458	127	63	digital	digital	ADJ
easat-10458	127	64	transformation	transformation	NOUN
easat-10458	127	65	and	and	CCONJ
easat-10458	127	66	engagement	engagement	NOUN
easat-10458	127	67	cultural	cultural	ADJ
easat-10458	127	68	preferences	preference	NOUN
easat-10458	127	69	product	product	NOUN
easat-10458	127	70	quality	quality	NOUN
easat-10458	127	71	and	and	CCONJ
easat-10458	127	72	innovation	innovation	NOUN
easat-10458	127	73	focus	focus	NOUN
easat-10458	127	74	on	on	ADP
easat-10458	127	75	sustainability	sustainability	NOUN
easat-10458	127	76	and	and	CCONJ
easat-10458	127	77	ecofriendly	ecofriendly	ADV
easat-10458	127	78	initiatives	initiative	NOUN
easat-10458	127	79	rising	rise	VERB
easat-10458	127	80	operational	operational	ADJ
easat-10458	127	81	costs	cost	VERB
easat-10458	127	82	digital	digital	ADJ
easat-10458	127	83	innovation	innovation	NOUN
easat-10458	127	84	and	and	CCONJ
easat-10458	127	85	mobile	mobile	ADJ
easat-10458	127	86	app	app	NOUN
easat-10458	127	87	note	note	NOUN
easat-10458	127	88	:	:	PUNCT
easat-10458	127	89	data	datum	NOUN
easat-10458	127	90	compiled	compile	VERB
easat-10458	127	91	by	by	ADP
easat-10458	127	92	the	the	DET
easat-10458	127	93	authors	author	NOUN
easat-10458	127	94	.	.	PUNCT
easat-10458	128	1	4.1	4.1	NUM
easat-10458	128	2	.	.	PUNCT
easat-10458	129	1	strengths	strength	NOUN
easat-10458	129	2	starbucks	starbuck	NOUN
easat-10458	129	3	is	be	AUX
easat-10458	129	4	a	a	DET
easat-10458	129	5	globally	globally	ADV
easat-10458	129	6	recognized	recognize	VERB
easat-10458	129	7	brand	brand	NOUN
easat-10458	129	8	,	,	PUNCT
easat-10458	129	9	renowned	renowne	VERB
easat-10458	129	10	for	for	ADP
easat-10458	129	11	its	its	PRON
easat-10458	129	12	high	high	ADJ
easat-10458	129	13	-	-	PUNCT
easat-10458	129	14	quality	quality	NOUN
easat-10458	129	15	coffee	coffee	NOUN
easat-10458	129	16	and	and	CCONJ
easat-10458	129	17	distinctive	distinctive	ADJ
easat-10458	129	18	café	café	NOUN
easat-10458	129	19	experience	experience	NOUN
easat-10458	129	20	.	.	PUNCT
easat-10458	130	1	the	the	DET
easat-10458	130	2	company	company	NOUN
easat-10458	130	3	has	have	AUX
easat-10458	130	4	successfully	successfully	ADV
easat-10458	130	5	established	establish	VERB
easat-10458	130	6	a	a	DET
easat-10458	130	7	strong	strong	ADJ
easat-10458	130	8	foothold	foothold	NOUN
easat-10458	130	9	in	in	ADP
easat-10458	130	10	taiwan	taiwan	PROPN
easat-10458	130	11	,	,	PUNCT
easat-10458	130	12	where	where	SCONJ
easat-10458	130	13	it	it	PRON
easat-10458	130	14	continues	continue	VERB
easat-10458	130	15	to	to	PART
easat-10458	130	16	attract	attract	VERB
easat-10458	130	17	a	a	DET
easat-10458	130	18	growing	grow	VERB
easat-10458	130	19	population	population	NOUN
easat-10458	130	20	of	of	ADP
easat-10458	130	21	loyal	loyal	ADJ
easat-10458	130	22	customers	customer	NOUN
easat-10458	130	23	.	.	PUNCT
easat-10458	131	1	this	this	DET
easat-10458	131	2	brand	brand	NOUN
easat-10458	131	3	loyalty	loyalty	NOUN
easat-10458	131	4	contributes	contribute	VERB
easat-10458	131	5	to	to	ADP
easat-10458	131	6	the	the	DET
easat-10458	131	7	stability	stability	NOUN
easat-10458	131	8	of	of	ADP
easat-10458	131	9	starbucks	starbuck	NOUN
easat-10458	131	10	'	'	PART
easat-10458	131	11	operations	operation	NOUN
easat-10458	131	12	in	in	ADP
easat-10458	131	13	the	the	DET
easat-10458	131	14	region	region	NOUN
easat-10458	131	15	,	,	PUNCT
easat-10458	131	16	despite	despite	SCONJ
easat-10458	131	17	the	the	DET
easat-10458	131	18	presence	presence	NOUN
easat-10458	131	19	of	of	ADP
easat-10458	131	20	competition	competition	NOUN
easat-10458	131	21	in	in	ADP
easat-10458	131	22	the	the	DET
easat-10458	131	23	local	local	ADJ
easat-10458	131	24	coffee	coffee	NOUN
easat-10458	131	25	market	market	NOUN
easat-10458	131	26	.	.	PUNCT
easat-10458	132	1	within	within	ADP
easat-10458	132	2	the	the	DET
easat-10458	132	3	framework	framework	NOUN
easat-10458	132	4	of	of	ADP
easat-10458	132	5	the	the	DET
easat-10458	132	6	swot	swot	PROPN
easat-10458	132	7	analysis	analysis	NOUN
easat-10458	132	8	model	model	NOUN
easat-10458	132	9	,	,	PUNCT
easat-10458	132	10	starbucks	starbucks	PROPN
easat-10458	132	11	'	'	PART
easat-10458	132	12	effective	effective	ADJ
easat-10458	132	13	global	global	ADJ
easat-10458	132	14	supply	supply	NOUN
easat-10458	132	15	chain	chain	NOUN
easat-10458	132	16	management	management	NOUN
easat-10458	132	17	capabilities	capability	NOUN
easat-10458	132	18	further	far	ADV
easat-10458	132	19	enhance	enhance	VERB
easat-10458	132	20	its	its	PRON
easat-10458	132	21	ability	ability	NOUN
easat-10458	132	22	to	to	PART
easat-10458	132	23	maintain	maintain	VERB
easat-10458	132	24	seamless	seamless	ADJ
easat-10458	132	25	operations	operation	NOUN
easat-10458	132	26	in	in	ADP
easat-10458	132	27	taiwan	taiwan	PROPN
easat-10458	132	28	.	.	PUNCT
easat-10458	133	1	brand	brand	NOUN
easat-10458	133	2	value	value	NOUN
easat-10458	133	3	and	and	CCONJ
easat-10458	133	4	recognition	recognition	NOUN
easat-10458	133	5	:	:	PUNCT
easat-10458	134	1	starbucks	starbuck	NOUN
easat-10458	134	2	has	have	AUX
easat-10458	134	3	built	build	VERB
easat-10458	134	4	one	one	NUM
easat-10458	134	5	of	of	ADP
easat-10458	134	6	the	the	DET
easat-10458	134	7	world	world	NOUN
easat-10458	134	8	's	's	PART
easat-10458	134	9	most	most	ADV
easat-10458	134	10	recognizable	recognizable	ADJ
easat-10458	134	11	and	and	CCONJ
easat-10458	134	12	valuable	valuable	ADJ
easat-10458	134	13	brands	brand	NOUN
easat-10458	134	14	.	.	PUNCT
easat-10458	135	1	according	accord	VERB
easat-10458	135	2	to	to	ADP
easat-10458	135	3	interbrand	interbrand	PROPN
easat-10458	135	4	's	's	PART
easat-10458	135	5	best	good	ADJ
easat-10458	135	6	global	global	ADJ
easat-10458	135	7	brands	brand	NOUN
easat-10458	135	8	2024	2024	NUM
easat-10458	135	9	report	report	NOUN
easat-10458	135	10	,	,	PUNCT
easat-10458	135	11	starbucks	starbuck	NOUN
easat-10458	135	12	ranks	rank	VERB
easat-10458	135	13	52nd	52nd	ADV
easat-10458	135	14	globally	globally	ADV
easat-10458	135	15	with	with	ADP
easat-10458	135	16	a	a	DET
easat-10458	135	17	brand	brand	NOUN
easat-10458	135	18	value	value	NOUN
easat-10458	135	19	of	of	ADP
easat-10458	135	20	$	$	SYM
easat-10458	135	21	15.3	15.3	NUM
easat-10458	135	22	billion	billion	NUM
easat-10458	135	23	.	.	PUNCT
easat-10458	136	1	starbucks	starbuck	NOUN
easat-10458	136	2	has	have	VERB
easat-10458	136	3	a	a	DET
easat-10458	136	4	strong	strong	ADJ
easat-10458	136	5	presence	presence	NOUN
easat-10458	136	6	in	in	ADP
easat-10458	136	7	taiwan	taiwan	PROPN
easat-10458	136	8	with	with	ADP
easat-10458	136	9	over	over	ADP
easat-10458	136	10	571	571	NUM
easat-10458	136	11	stores	store	NOUN
easat-10458	136	12	,	,	PUNCT
easat-10458	136	13	making	make	VERB
easat-10458	136	14	it	it	PRON
easat-10458	136	15	a	a	DET
easat-10458	136	16	key	key	ADJ
easat-10458	136	17	player	player	NOUN
easat-10458	136	18	in	in	ADP
easat-10458	136	19	the	the	DET
easat-10458	136	20	local	local	ADJ
easat-10458	136	21	coffee	coffee	NOUN
easat-10458	136	22	market	market	NOUN
easat-10458	136	23	.	.	PUNCT
easat-10458	137	1	the	the	DET
easat-10458	137	2	brand	brand	NOUN
easat-10458	137	3	’s	’s	PART
easat-10458	137	4	ability	ability	NOUN
easat-10458	137	5	to	to	PART
easat-10458	137	6	incorporate	incorporate	VERB
easat-10458	137	7	local	local	ADJ
easat-10458	137	8	tastes	taste	NOUN
easat-10458	137	9	,	,	PUNCT
easat-10458	137	10	such	such	ADJ
easat-10458	137	11	as	as	ADP
easat-10458	137	12	teabased	teabase	VERB
easat-10458	137	13	beverages	beverage	NOUN
easat-10458	137	14	and	and	CCONJ
easat-10458	137	15	matcha	matcha	NOUN
easat-10458	137	16	,	,	PUNCT
easat-10458	137	17	has	have	AUX
easat-10458	137	18	resonated	resonate	VERB
easat-10458	137	19	with	with	ADP
easat-10458	137	20	taiwanese	taiwanese	ADJ
easat-10458	137	21	consumers	consumer	NOUN
easat-10458	137	22	.	.	PUNCT
easat-10458	138	1	its	its	PRON
easat-10458	138	2	focus	focus	NOUN
easat-10458	138	3	on	on	ADP
easat-10458	138	4	sustainability	sustainability	NOUN
easat-10458	138	5	initiatives	initiative	NOUN
easat-10458	138	6	,	,	PUNCT
easat-10458	138	7	like	like	ADP
easat-10458	138	8	reusable	reusable	ADJ
easat-10458	138	9	cup	cup	NOUN
easat-10458	138	10	campaigns	campaign	NOUN
easat-10458	138	11	,	,	PUNCT
easat-10458	138	12	further	far	ADV
easat-10458	138	13	strengthens	strengthen	VERB
easat-10458	138	14	its	its	PRON
easat-10458	138	15	image	image	NOUN
easat-10458	138	16	.	.	PUNCT
easat-10458	139	1	combined	combine	VERB
easat-10458	139	2	with	with	ADP
easat-10458	139	3	its	its	PRON
easat-10458	139	4	global	global	ADJ
easat-10458	139	5	reputation	reputation	NOUN
easat-10458	139	6	,	,	PUNCT
easat-10458	139	7	starbucks	starbucks	PROPN
easat-10458	139	8	maintains	maintain	VERB
easat-10458	139	9	a	a	DET
easat-10458	139	10	loyal	loyal	ADJ
easat-10458	139	11	customer	customer	NOUN
easat-10458	139	12	base	base	NOUN
easat-10458	139	13	in	in	ADP
easat-10458	139	14	taiwan	taiwan	PROPN
easat-10458	139	15	,	,	PUNCT
easat-10458	139	16	which	which	PRON
easat-10458	139	17	contributes	contribute	VERB
easat-10458	139	18	to	to	ADP
easat-10458	139	19	its	its	PRON
easat-10458	139	20	competitive	competitive	ADJ
easat-10458	139	21	edge	edge	NOUN
easat-10458	139	22	[	[	X
easat-10458	139	23	17	17	NUM
easat-10458	139	24	]	]	PUNCT
easat-10458	139	25	.	.	PUNCT
easat-10458	140	1	465	465	NUM
easat-10458	140	2	edelweiss	edelweiss	PROPN
easat-10458	140	3	applied	apply	VERB
easat-10458	140	4	science	science	NOUN
easat-10458	140	5	and	and	CCONJ
easat-10458	140	6	technology	technology	NOUN
easat-10458	140	7	issn	issn	PROPN
easat-10458	140	8	:	:	PUNCT
easat-10458	140	9	2576	2576	NUM
easat-10458	140	10	-	-	SYM
easat-10458	140	11	8484	8484	NUM
easat-10458	140	12	vol	vol	NOUN
easat-10458	140	13	.	.	PROPN
easat-10458	141	1	9	9	NUM
easat-10458	141	2	,	,	PUNCT
easat-10458	141	3	no	no	INTJ
easat-10458	141	4	.	.	NOUN
easat-10458	141	5	10	10	NUM
easat-10458	141	6	:	:	PUNCT
easat-10458	141	7	460	460	NUM
easat-10458	141	8	-	-	SYM
easat-10458	141	9	470	470	NUM
easat-10458	141	10	,	,	PUNCT
easat-10458	141	11	2025	2025	NUM
easat-10458	141	12	doi	doi	NOUN
easat-10458	141	13	:	:	PUNCT
easat-10458	141	14	10.55214/2576	10.55214/2576	NUM
easat-10458	141	15	-	-	SYM
easat-10458	141	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	141	17	©	©	PROPN
easat-10458	141	18	2025	2025	NUM
easat-10458	141	19	by	by	ADP
easat-10458	141	20	the	the	DET
easat-10458	141	21	authors	author	NOUN
easat-10458	141	22	;	;	PUNCT
easat-10458	141	23	licensee	licensee	PROPN
easat-10458	141	24	learning	learning	NOUN
easat-10458	141	25	gate	gate	NOUN
easat-10458	141	26	customer	customer	NOUN
easat-10458	141	27	experience	experience	NOUN
easat-10458	141	28	and	and	CCONJ
easat-10458	141	29	"	"	PUNCT
easat-10458	141	30	third	third	ADJ
easat-10458	141	31	place	place	NOUN
easat-10458	141	32	"	"	PUNCT
easat-10458	141	33	concept	concept	NOUN
easat-10458	141	34	:	:	PUNCT
easat-10458	141	35	starbucks	starbuck	NOUN
easat-10458	141	36	has	have	AUX
easat-10458	141	37	successfully	successfully	ADV
easat-10458	141	38	positioned	position	VERB
easat-10458	141	39	itself	itself	PRON
easat-10458	141	40	as	as	ADP
easat-10458	141	41	a	a	DET
easat-10458	141	42	"	"	PUNCT
easat-10458	141	43	third	third	ADJ
easat-10458	141	44	place	place	NOUN
easat-10458	141	45	"	"	PUNCT
easat-10458	141	46	between	between	ADP
easat-10458	141	47	home	home	NOUN
easat-10458	141	48	and	and	CCONJ
easat-10458	141	49	work	work	NOUN
easat-10458	141	50	,	,	PUNCT
easat-10458	141	51	creating	create	VERB
easat-10458	141	52	a	a	DET
easat-10458	141	53	unique	unique	ADJ
easat-10458	141	54	and	and	CCONJ
easat-10458	141	55	inviting	invite	VERB
easat-10458	141	56	atmosphere	atmosphere	NOUN
easat-10458	141	57	in	in	ADP
easat-10458	141	58	its	its	PRON
easat-10458	141	59	stores	store	NOUN
easat-10458	141	60	.	.	PUNCT
easat-10458	142	1	this	this	DET
easat-10458	142	2	concept	concept	NOUN
easat-10458	142	3	,	,	PUNCT
easat-10458	142	4	championed	champion	VERB
easat-10458	142	5	by	by	ADP
easat-10458	142	6	former	former	ADJ
easat-10458	142	7	ceo	ceo	PROPN
easat-10458	142	8	howard	howard	PROPN
easat-10458	142	9	schultz	schultz	PROPN
easat-10458	142	10	,	,	PUNCT
easat-10458	142	11	focuses	focus	VERB
easat-10458	142	12	on	on	ADP
easat-10458	142	13	providing	provide	VERB
easat-10458	142	14	a	a	DET
easat-10458	142	15	comfortable	comfortable	ADJ
easat-10458	142	16	and	and	CCONJ
easat-10458	142	17	welcoming	welcome	VERB
easat-10458	142	18	environment	environment	NOUN
easat-10458	142	19	where	where	SCONJ
easat-10458	142	20	customers	customer	NOUN
easat-10458	142	21	can	can	AUX
easat-10458	142	22	relax	relax	VERB
easat-10458	142	23	,	,	PUNCT
easat-10458	142	24	work	work	NOUN
easat-10458	142	25	,	,	PUNCT
easat-10458	142	26	or	or	CCONJ
easat-10458	142	27	socialize	socialize	VERB
easat-10458	142	28	.	.	PUNCT
easat-10458	143	1	the	the	DET
easat-10458	143	2	company	company	NOUN
easat-10458	143	3	's	's	PART
easat-10458	143	4	stores	store	NOUN
easat-10458	143	5	are	be	AUX
easat-10458	143	6	designed	design	VERB
easat-10458	143	7	to	to	PART
easat-10458	143	8	be	be	AUX
easat-10458	143	9	welcoming	welcome	VERB
easat-10458	143	10	spaces	space	NOUN
easat-10458	143	11	for	for	ADP
easat-10458	143	12	socializing	socialize	VERB
easat-10458	143	13	,	,	PUNCT
easat-10458	143	14	working	working	NOUN
easat-10458	143	15	,	,	PUNCT
easat-10458	143	16	or	or	CCONJ
easat-10458	143	17	relaxing	relax	VERB
easat-10458	143	18	.	.	PUNCT
easat-10458	144	1	this	this	DET
easat-10458	144	2	emphasis	emphasis	NOUN
easat-10458	144	3	on	on	ADP
easat-10458	144	4	ambiance	ambiance	NOUN
easat-10458	144	5	,	,	PUNCT
easat-10458	144	6	coupled	couple	VERB
easat-10458	144	7	with	with	ADP
easat-10458	144	8	personalized	personalized	ADJ
easat-10458	144	9	service	service	NOUN
easat-10458	144	10	(	(	PUNCT
easat-10458	144	11	such	such	ADJ
easat-10458	144	12	as	as	ADP
easat-10458	144	13	writing	write	VERB
easat-10458	144	14	customers	customer	NOUN
easat-10458	144	15	'	'	PART
easat-10458	144	16	names	name	NOUN
easat-10458	144	17	on	on	ADP
easat-10458	144	18	cups	cup	NOUN
easat-10458	144	19	)	)	PUNCT
easat-10458	144	20	,	,	PUNCT
easat-10458	144	21	fosters	foster	VERB
easat-10458	144	22	customer	customer	NOUN
easat-10458	144	23	loyalty	loyalty	NOUN
easat-10458	144	24	and	and	CCONJ
easat-10458	144	25	repeat	repeat	NOUN
easat-10458	144	26	business	business	NOUN
easat-10458	144	27	.	.	PUNCT
easat-10458	145	1	the	the	DET
easat-10458	145	2	starbucks	starbuck	NOUN
easat-10458	145	3	experience	experience	NOUN
easat-10458	145	4	is	be	AUX
easat-10458	145	5	further	far	ADV
easat-10458	145	6	enhanced	enhance	VERB
easat-10458	145	7	by	by	ADP
easat-10458	145	8	free	free	ADJ
easat-10458	145	9	wi	wi	PROPN
easat-10458	145	10	-	-	PUNCT
easat-10458	145	11	fi	fi	NOUN
easat-10458	145	12	,	,	PUNCT
easat-10458	145	13	comfortable	comfortable	ADJ
easat-10458	145	14	seating	seating	NOUN
easat-10458	145	15	,	,	PUNCT
easat-10458	145	16	and	and	CCONJ
easat-10458	145	17	a	a	DET
easat-10458	145	18	consistent	consistent	ADJ
easat-10458	145	19	atmosphere	atmosphere	NOUN
easat-10458	145	20	across	across	ADP
easat-10458	145	21	locations	location	NOUN
easat-10458	145	22	[	[	X
easat-10458	145	23	18	18	NUM
easat-10458	145	24	]	]	PUNCT
easat-10458	145	25	.	.	PUNCT
easat-10458	146	1	global	global	ADJ
easat-10458	146	2	presence	presence	NOUN
easat-10458	146	3	and	and	CCONJ
easat-10458	146	4	scale	scale	NOUN
easat-10458	146	5	:	:	PUNCT
easat-10458	146	6	with	with	ADP
easat-10458	146	7	over	over	ADP
easat-10458	146	8	36,000	36,000	NUM
easat-10458	146	9	stores	store	NOUN
easat-10458	146	10	in	in	ADP
easat-10458	146	11	more	more	ADJ
easat-10458	146	12	than	than	ADP
easat-10458	146	13	80	80	NUM
easat-10458	146	14	countries	country	NOUN
easat-10458	146	15	as	as	ADP
easat-10458	146	16	of	of	ADP
easat-10458	146	17	2024	2024	NUM
easat-10458	146	18	,	,	PUNCT
easat-10458	146	19	starbucks	starbuck	NOUN
easat-10458	146	20	maintains	maintain	VERB
easat-10458	146	21	its	its	PRON
easat-10458	146	22	position	position	NOUN
easat-10458	146	23	as	as	ADP
easat-10458	146	24	a	a	DET
easat-10458	146	25	dominant	dominant	ADJ
easat-10458	146	26	force	force	NOUN
easat-10458	146	27	in	in	ADP
easat-10458	146	28	the	the	DET
easat-10458	146	29	worldwide	worldwide	ADJ
easat-10458	146	30	coffee	coffee	NOUN
easat-10458	146	31	industry	industry	NOUN
easat-10458	146	32	[	[	X
easat-10458	146	33	19	19	NUM
easat-10458	146	34	]	]	PUNCT
easat-10458	146	35	.	.	PUNCT
easat-10458	147	1	the	the	DET
easat-10458	147	2	company	company	NOUN
easat-10458	147	3	’s	’s	PART
easat-10458	147	4	extensive	extensive	ADJ
easat-10458	147	5	international	international	ADJ
easat-10458	147	6	network	network	NOUN
easat-10458	147	7	allows	allow	VERB
easat-10458	147	8	it	it	PRON
easat-10458	147	9	to	to	PART
easat-10458	147	10	benefit	benefit	VERB
easat-10458	147	11	from	from	ADP
easat-10458	147	12	economies	economy	NOUN
easat-10458	147	13	of	of	ADP
easat-10458	147	14	scale	scale	NOUN
easat-10458	147	15	in	in	ADP
easat-10458	147	16	sourcing	sourcing	NOUN
easat-10458	147	17	,	,	PUNCT
easat-10458	147	18	marketing	marketing	NOUN
easat-10458	147	19	,	,	PUNCT
easat-10458	147	20	and	and	CCONJ
easat-10458	147	21	distribution	distribution	NOUN
easat-10458	147	22	.	.	PUNCT
easat-10458	148	1	this	this	DET
easat-10458	148	2	large	large	ADJ
easat-10458	148	3	-	-	PUNCT
easat-10458	148	4	scale	scale	NOUN
easat-10458	148	5	presence	presence	NOUN
easat-10458	148	6	not	not	PART
easat-10458	148	7	only	only	ADV
easat-10458	148	8	enhances	enhance	VERB
easat-10458	148	9	starbucks	starbuck	NOUN
easat-10458	148	10	'	'	PART
easat-10458	148	11	brand	brand	NOUN
easat-10458	148	12	recognition	recognition	NOUN
easat-10458	148	13	but	but	CCONJ
easat-10458	148	14	also	also	ADV
easat-10458	148	15	enables	enable	VERB
easat-10458	148	16	it	it	PRON
easat-10458	148	17	to	to	PART
easat-10458	148	18	standardize	standardize	VERB
easat-10458	148	19	its	its	PRON
easat-10458	148	20	customer	customer	NOUN
easat-10458	148	21	experience	experience	NOUN
easat-10458	148	22	across	across	ADP
easat-10458	148	23	different	different	ADJ
easat-10458	148	24	regions	region	NOUN
easat-10458	148	25	while	while	SCONJ
easat-10458	148	26	adapting	adapt	VERB
easat-10458	148	27	to	to	ADP
easat-10458	148	28	local	local	ADJ
easat-10458	148	29	consumer	consumer	NOUN
easat-10458	148	30	preferences	preference	NOUN
easat-10458	148	31	.	.	PUNCT
easat-10458	149	1	its	its	PRON
easat-10458	149	2	strong	strong	ADJ
easat-10458	149	3	foothold	foothold	NOUN
easat-10458	149	4	in	in	ADP
easat-10458	149	5	key	key	ADJ
easat-10458	149	6	markets	market	NOUN
easat-10458	149	7	such	such	ADJ
easat-10458	149	8	as	as	ADP
easat-10458	149	9	the	the	DET
easat-10458	149	10	united	united	PROPN
easat-10458	149	11	states	states	PROPN
easat-10458	149	12	and	and	CCONJ
easat-10458	149	13	china	china	PROPN
easat-10458	149	14	reflects	reflect	VERB
easat-10458	149	15	its	its	PRON
easat-10458	149	16	ability	ability	NOUN
easat-10458	149	17	to	to	PART
easat-10458	149	18	sustain	sustain	VERB
easat-10458	149	19	and	and	CCONJ
easat-10458	149	20	expand	expand	VERB
easat-10458	149	21	its	its	PRON
easat-10458	149	22	global	global	ADJ
easat-10458	149	23	influence	influence	NOUN
easat-10458	149	24	[	[	X
easat-10458	149	25	20	20	NUM
easat-10458	149	26	]	]	PUNCT
easat-10458	149	27	.	.	PUNCT
easat-10458	150	1	one	one	NUM
easat-10458	150	2	example	example	NOUN
easat-10458	150	3	of	of	ADP
easat-10458	150	4	starbucks	starbuck	NOUN
easat-10458	150	5	’	'	PUNCT
easat-10458	150	6	ability	ability	NOUN
easat-10458	150	7	to	to	PART
easat-10458	150	8	integrate	integrate	VERB
easat-10458	150	9	global	global	ADJ
easat-10458	150	10	strategy	strategy	NOUN
easat-10458	150	11	with	with	ADP
easat-10458	150	12	local	local	ADJ
easat-10458	150	13	market	market	NOUN
easat-10458	150	14	dynamics	dynamic	NOUN
easat-10458	150	15	is	be	AUX
easat-10458	150	16	its	its	PRON
easat-10458	150	17	performance	performance	NOUN
easat-10458	150	18	in	in	ADP
easat-10458	150	19	taiwan	taiwan	PROPN
easat-10458	150	20	.	.	PUNCT
easat-10458	151	1	despite	despite	SCONJ
easat-10458	151	2	facing	face	VERB
easat-10458	151	3	intense	intense	ADJ
easat-10458	151	4	competition	competition	NOUN
easat-10458	151	5	from	from	ADP
easat-10458	151	6	domestic	domestic	ADJ
easat-10458	151	7	brands	brand	NOUN
easat-10458	151	8	like	like	ADP
easat-10458	151	9	louisa	louisa	NOUN
easat-10458	151	10	coffee	coffee	NOUN
easat-10458	151	11	(	(	PUNCT
easat-10458	151	12	20	20	NUM
easat-10458	151	13	%	%	NOUN
easat-10458	151	14	market	market	NOUN
easat-10458	151	15	share	share	NOUN
easat-10458	151	16	)	)	PUNCT
easat-10458	151	17	and	and	CCONJ
easat-10458	151	18	85	85	NUM
easat-10458	151	19	°	°	NOUN
easat-10458	151	20	c	c	NOUN
easat-10458	151	21	,	,	PUNCT
easat-10458	151	22	starbucks	starbuck	NOUN
easat-10458	151	23	has	have	AUX
easat-10458	151	24	managed	manage	VERB
easat-10458	151	25	to	to	PART
easat-10458	151	26	maintain	maintain	VERB
easat-10458	151	27	a	a	DET
easat-10458	151	28	strong	strong	ADJ
easat-10458	151	29	presence	presence	NOUN
easat-10458	151	30	in	in	ADP
easat-10458	151	31	the	the	DET
easat-10458	151	32	market	market	NOUN
easat-10458	151	33	(	(	PUNCT
easat-10458	151	34	18	18	NUM
easat-10458	151	35	%	%	NOUN
easat-10458	151	36	)	)	PUNCT
easat-10458	151	37	,	,	PUNCT
easat-10458	151	38	starbucks	starbuck	NOUN
easat-10458	151	39	has	have	AUX
easat-10458	151	40	secured	secure	VERB
easat-10458	151	41	a	a	DET
easat-10458	151	42	solid	solid	ADJ
easat-10458	151	43	15	15	NUM
easat-10458	151	44	%	%	NOUN
easat-10458	151	45	share	share	NOUN
easat-10458	151	46	of	of	ADP
easat-10458	151	47	the	the	DET
easat-10458	151	48	taiwanese	taiwanese	ADJ
easat-10458	151	49	coffee	coffee	NOUN
easat-10458	151	50	market	market	NOUN
easat-10458	152	1	[	[	X
easat-10458	152	2	21	21	NUM
easat-10458	152	3	]	]	PUNCT
easat-10458	152	4	.	.	PUNCT
easat-10458	153	1	moreover	moreover	ADV
easat-10458	153	2	,	,	PUNCT
easat-10458	153	3	the	the	DET
easat-10458	153	4	company	company	NOUN
easat-10458	153	5	achieved	achieve	VERB
easat-10458	153	6	a	a	DET
easat-10458	153	7	5	5	NUM
easat-10458	153	8	%	%	NOUN
easat-10458	153	9	revenue	revenue	NOUN
easat-10458	153	10	growth	growth	NOUN
easat-10458	153	11	in	in	ADP
easat-10458	153	12	taiwan	taiwan	PROPN
easat-10458	153	13	in	in	ADP
easat-10458	153	14	2023	2023	NUM
easat-10458	153	15	,	,	PUNCT
easat-10458	153	16	demonstrating	demonstrate	VERB
easat-10458	153	17	its	its	PRON
easat-10458	153	18	ability	ability	NOUN
easat-10458	153	19	to	to	PART
easat-10458	153	20	maintain	maintain	VERB
easat-10458	153	21	steady	steady	ADJ
easat-10458	153	22	expansion	expansion	NOUN
easat-10458	153	23	in	in	ADP
easat-10458	153	24	a	a	DET
easat-10458	153	25	competitive	competitive	ADJ
easat-10458	153	26	landscape	landscape	NOUN
easat-10458	153	27	[	[	X
easat-10458	153	28	16	16	NUM
easat-10458	153	29	]	]	PUNCT
easat-10458	153	30	.	.	PUNCT
easat-10458	154	1	this	this	DET
easat-10458	154	2	success	success	NOUN
easat-10458	154	3	highlights	highlight	NOUN
easat-10458	154	4	starbucks	starbuck	NOUN
easat-10458	154	5	’	'	PUNCT
easat-10458	154	6	strategic	strategic	ADJ
easat-10458	154	7	balance	balance	NOUN
easat-10458	154	8	between	between	ADP
easat-10458	154	9	leveraging	leverage	VERB
easat-10458	154	10	its	its	PRON
easat-10458	154	11	global	global	ADJ
easat-10458	154	12	operational	operational	ADJ
easat-10458	154	13	advantages	advantage	NOUN
easat-10458	154	14	and	and	CCONJ
easat-10458	154	15	tailoring	tailor	VERB
easat-10458	154	16	its	its	PRON
easat-10458	154	17	offerings	offering	NOUN
easat-10458	154	18	to	to	PART
easat-10458	154	19	meet	meet	VERB
easat-10458	154	20	local	local	ADJ
easat-10458	154	21	consumer	consumer	NOUN
easat-10458	154	22	preferences	preference	NOUN
easat-10458	154	23	.	.	PUNCT
easat-10458	155	1	by	by	ADP
easat-10458	155	2	capitalizing	capitalize	VERB
easat-10458	155	3	on	on	ADP
easat-10458	155	4	its	its	PRON
easat-10458	155	5	international	international	ADJ
easat-10458	155	6	scale	scale	NOUN
easat-10458	155	7	while	while	SCONJ
easat-10458	155	8	remaining	remain	VERB
easat-10458	155	9	responsive	responsive	ADJ
easat-10458	155	10	to	to	ADP
easat-10458	155	11	regional	regional	ADJ
easat-10458	155	12	trends	trend	NOUN
easat-10458	155	13	,	,	PUNCT
easat-10458	155	14	starbucks	starbuck	NOUN
easat-10458	155	15	continues	continue	VERB
easat-10458	155	16	to	to	PART
easat-10458	155	17	strengthen	strengthen	VERB
easat-10458	155	18	its	its	PRON
easat-10458	155	19	presence	presence	NOUN
easat-10458	155	20	in	in	ADP
easat-10458	155	21	both	both	CCONJ
easat-10458	155	22	global	global	ADJ
easat-10458	155	23	and	and	CCONJ
easat-10458	155	24	local	local	ADJ
easat-10458	155	25	markets	market	NOUN
easat-10458	155	26	.	.	PUNCT
easat-10458	156	1	product	product	NOUN
easat-10458	156	2	quality	quality	NOUN
easat-10458	156	3	and	and	CCONJ
easat-10458	156	4	innovation	innovation	NOUN
easat-10458	156	5	:	:	PUNCT
easat-10458	156	6	starbucks	starbuck	NOUN
easat-10458	156	7	is	be	AUX
easat-10458	156	8	widely	widely	ADV
easat-10458	156	9	recognized	recognize	VERB
easat-10458	156	10	for	for	ADP
easat-10458	156	11	its	its	PRON
easat-10458	156	12	commitment	commitment	NOUN
easat-10458	156	13	to	to	ADP
easat-10458	156	14	high	high	ADJ
easat-10458	156	15	-	-	PUNCT
easat-10458	156	16	quality	quality	NOUN
easat-10458	156	17	coffee	coffee	NOUN
easat-10458	156	18	and	and	CCONJ
easat-10458	156	19	innovative	innovative	ADJ
easat-10458	156	20	beverage	beverage	NOUN
easat-10458	156	21	offerings	offering	NOUN
easat-10458	156	22	,	,	PUNCT
easat-10458	156	23	a	a	DET
easat-10458	156	24	standard	standard	NOUN
easat-10458	156	25	it	it	PRON
easat-10458	156	26	upholds	uphold	VERB
easat-10458	156	27	in	in	ADP
easat-10458	156	28	taiwan	taiwan	PROPN
easat-10458	156	29	’s	’s	PART
easat-10458	156	30	competitive	competitive	ADJ
easat-10458	156	31	coffee	coffee	NOUN
easat-10458	156	32	market	market	NOUN
easat-10458	156	33	.	.	PUNCT
easat-10458	157	1	the	the	DET
easat-10458	157	2	company	company	NOUN
easat-10458	157	3	exclusively	exclusively	ADV
easat-10458	157	4	sources	source	VERB
easat-10458	157	5	premium	premium	NOUN
easat-10458	157	6	arabica	arabica	NOUN
easat-10458	157	7	coffee	coffee	NOUN
easat-10458	157	8	beans	bean	NOUN
easat-10458	157	9	and	and	CCONJ
easat-10458	157	10	implements	implement	VERB
easat-10458	157	11	strict	strict	ADJ
easat-10458	157	12	quality	quality	NOUN
easat-10458	157	13	control	control	NOUN
easat-10458	157	14	measures	measure	NOUN
easat-10458	157	15	to	to	PART
easat-10458	157	16	deliver	deliver	VERB
easat-10458	157	17	a	a	DET
easat-10458	157	18	consistent	consistent	ADJ
easat-10458	157	19	customer	customer	NOUN
easat-10458	157	20	experience	experience	NOUN
easat-10458	157	21	.	.	PUNCT
easat-10458	158	1	in	in	ADP
easat-10458	158	2	taiwan	taiwan	PROPN
easat-10458	158	3	,	,	PUNCT
easat-10458	158	4	starbucks	starbuck	NOUN
easat-10458	158	5	adapts	adapt	VERB
easat-10458	158	6	its	its	PRON
easat-10458	158	7	product	product	NOUN
easat-10458	158	8	innovations	innovation	NOUN
easat-10458	158	9	to	to	ADP
easat-10458	158	10	local	local	ADJ
easat-10458	158	11	tastes	taste	NOUN
easat-10458	158	12	,	,	PUNCT
easat-10458	158	13	introducing	introduce	VERB
easat-10458	158	14	seasonal	seasonal	ADJ
easat-10458	158	15	favorites	favorite	NOUN
easat-10458	158	16	and	and	CCONJ
easat-10458	158	17	limited	limited	ADJ
easat-10458	158	18	-	-	PUNCT
easat-10458	158	19	time	time	NOUN
easat-10458	158	20	specials	special	NOUN
easat-10458	158	21	,	,	PUNCT
easat-10458	158	22	such	such	ADJ
easat-10458	158	23	as	as	ADP
easat-10458	158	24	taro	taro	NOUN
easat-10458	158	25	lattes	latte	NOUN
easat-10458	158	26	and	and	CCONJ
easat-10458	158	27	oolong	oolong	NOUN
easat-10458	158	28	tea	tea	NOUN
easat-10458	158	29	-	-	PUNCT
easat-10458	158	30	inspired	inspire	VERB
easat-10458	158	31	beverages	beverage	NOUN
easat-10458	158	32	.	.	PUNCT
easat-10458	159	1	these	these	DET
easat-10458	159	2	efforts	effort	NOUN
easat-10458	159	3	not	not	PART
easat-10458	159	4	only	only	ADV
easat-10458	159	5	cater	cater	VERB
easat-10458	159	6	to	to	ADP
easat-10458	159	7	taiwanese	taiwanese	ADJ
easat-10458	159	8	consumers	consumer	NOUN
easat-10458	159	9	'	'	PART
easat-10458	159	10	preferences	preference	NOUN
easat-10458	159	11	but	but	CCONJ
easat-10458	159	12	also	also	ADV
easat-10458	159	13	reflect	reflect	VERB
easat-10458	159	14	starbucks	starbuck	NOUN
easat-10458	159	15	’	'	PUNCT
easat-10458	159	16	ability	ability	NOUN
easat-10458	159	17	to	to	PART
easat-10458	159	18	set	set	VERB
easat-10458	159	19	beverage	beverage	NOUN
easat-10458	159	20	trends	trend	NOUN
easat-10458	159	21	globally	globally	ADV
easat-10458	159	22	.	.	PUNCT
easat-10458	160	1	iconic	iconic	ADJ
easat-10458	160	2	creations	creation	NOUN
easat-10458	160	3	,	,	PUNCT
easat-10458	160	4	such	such	ADJ
easat-10458	160	5	as	as	ADP
easat-10458	160	6	the	the	DET
easat-10458	160	7	pumpkin	pumpkin	ADJ
easat-10458	160	8	spice	spice	PROPN
easat-10458	160	9	latte	latte	NOUN
easat-10458	160	10	,	,	PUNCT
easat-10458	160	11	further	far	ADV
easat-10458	160	12	enhance	enhance	VERB
easat-10458	160	13	customer	customer	NOUN
easat-10458	160	14	engagement	engagement	NOUN
easat-10458	160	15	and	and	CCONJ
easat-10458	160	16	loyalty	loyalty	NOUN
easat-10458	160	17	in	in	ADP
easat-10458	160	18	taiwan	taiwan	PROPN
easat-10458	160	19	[	[	X
easat-10458	160	20	19	19	NUM
easat-10458	160	21	]	]	PUNCT
easat-10458	160	22	.	.	PUNCT
easat-10458	161	1	digital	digital	ADJ
easat-10458	161	2	innovation	innovation	NOUN
easat-10458	161	3	and	and	CCONJ
easat-10458	161	4	mobile	mobile	ADJ
easat-10458	161	5	app	app	PROPN
easat-10458	161	6	:	:	PUNCT
easat-10458	161	7	starbucks	starbucks	PROPN
easat-10458	161	8	continues	continue	VERB
easat-10458	161	9	to	to	PART
easat-10458	161	10	enhance	enhance	VERB
easat-10458	161	11	its	its	PRON
easat-10458	161	12	digital	digital	ADJ
easat-10458	161	13	ecosystem	ecosystem	NOUN
easat-10458	161	14	,	,	PUNCT
easat-10458	161	15	with	with	ADP
easat-10458	161	16	the	the	DET
easat-10458	161	17	mobile	mobile	ADJ
easat-10458	161	18	app	app	NOUN
easat-10458	161	19	playing	play	VERB
easat-10458	161	20	a	a	DET
easat-10458	161	21	pivotal	pivotal	ADJ
easat-10458	161	22	role	role	NOUN
easat-10458	161	23	in	in	ADP
easat-10458	161	24	customer	customer	NOUN
easat-10458	161	25	engagement	engagement	NOUN
easat-10458	161	26	in	in	ADP
easat-10458	161	27	taiwan	taiwan	PROPN
easat-10458	161	28	.	.	PUNCT
easat-10458	162	1	the	the	DET
easat-10458	162	2	app	app	NOUN
easat-10458	162	3	integrates	integrate	NOUN
easat-10458	162	4	features	feature	VERB
easat-10458	162	5	such	such	ADJ
easat-10458	162	6	as	as	ADP
easat-10458	162	7	mobile	mobile	ADJ
easat-10458	162	8	ordering	ordering	NOUN
easat-10458	162	9	,	,	PUNCT
easat-10458	162	10	digital	digital	ADJ
easat-10458	162	11	payments	payment	NOUN
easat-10458	162	12	,	,	PUNCT
easat-10458	162	13	and	and	CCONJ
easat-10458	162	14	a	a	DET
easat-10458	162	15	loyalty	loyalty	NOUN
easat-10458	162	16	program	program	NOUN
easat-10458	162	17	,	,	PUNCT
easat-10458	162	18	making	make	VERB
easat-10458	162	19	it	it	PRON
easat-10458	162	20	a	a	DET
easat-10458	162	21	convenient	convenient	ADJ
easat-10458	162	22	tool	tool	NOUN
easat-10458	162	23	for	for	ADP
easat-10458	162	24	taiwanese	taiwanese	ADJ
easat-10458	162	25	consumers	consumer	NOUN
easat-10458	162	26	.	.	PUNCT
easat-10458	163	1	its	its	PRON
easat-10458	163	2	user	user	NOUN
easat-10458	163	3	-	-	PUNCT
easat-10458	163	4	friendly	friendly	ADJ
easat-10458	163	5	interface	interface	NOUN
easat-10458	163	6	,	,	PUNCT
easat-10458	163	7	coupled	couple	VERB
easat-10458	163	8	with	with	ADP
easat-10458	163	9	personalized	personalized	ADJ
easat-10458	163	10	rewards	reward	NOUN
easat-10458	163	11	and	and	CCONJ
easat-10458	163	12	exclusive	exclusive	ADJ
easat-10458	163	13	offers	offer	NOUN
easat-10458	163	14	,	,	PUNCT
easat-10458	163	15	has	have	AUX
easat-10458	163	16	driven	drive	VERB
easat-10458	163	17	its	its	PRON
easat-10458	163	18	popularity	popularity	NOUN
easat-10458	163	19	among	among	ADP
easat-10458	163	20	tech	tech	NOUN
easat-10458	163	21	-	-	PUNCT
easat-10458	163	22	savvy	savvy	VERB
easat-10458	163	23	customers	customer	NOUN
easat-10458	163	24	.	.	PUNCT
easat-10458	164	1	recent	recent	ADJ
easat-10458	164	2	enhancements	enhancement	NOUN
easat-10458	164	3	,	,	PUNCT
easat-10458	164	4	such	such	ADJ
easat-10458	164	5	as	as	ADP
easat-10458	164	6	ai	ai	NOUN
easat-10458	164	7	-	-	PUNCT
easat-10458	164	8	powered	powered	ADJ
easat-10458	164	9	rewards	reward	NOUN
easat-10458	164	10	,	,	PUNCT
easat-10458	164	11	further	far	ADV
easat-10458	164	12	improve	improve	VERB
easat-10458	164	13	the	the	DET
easat-10458	164	14	customer	customer	NOUN
easat-10458	164	15	experience	experience	NOUN
easat-10458	164	16	and	and	CCONJ
easat-10458	164	17	allow	allow	VERB
easat-10458	164	18	starbucks	starbuck	NOUN
easat-10458	164	19	to	to	PART
easat-10458	164	20	collect	collect	VERB
easat-10458	164	21	valuable	valuable	ADJ
easat-10458	164	22	data	datum	NOUN
easat-10458	164	23	for	for	ADP
easat-10458	164	24	targeted	target	VERB
easat-10458	164	25	marketing	marketing	NOUN
easat-10458	164	26	efforts	effort	NOUN
easat-10458	164	27	.	.	PUNCT
easat-10458	165	1	these	these	DET
easat-10458	165	2	digital	digital	ADJ
easat-10458	165	3	innovations	innovation	NOUN
easat-10458	165	4	,	,	PUNCT
easat-10458	165	5	combined	combine	VERB
easat-10458	165	6	with	with	ADP
easat-10458	165	7	starbucks	starbuck	NOUN
easat-10458	165	8	’	'	PUNCT
easat-10458	165	9	substantial	substantial	ADJ
easat-10458	165	10	brand	brand	NOUN
easat-10458	165	11	value	value	NOUN
easat-10458	165	12	and	and	CCONJ
easat-10458	165	13	ability	ability	NOUN
easat-10458	165	14	to	to	PART
easat-10458	165	15	adapt	adapt	VERB
easat-10458	165	16	to	to	ADP
easat-10458	165	17	local	local	ADJ
easat-10458	165	18	preferences	preference	NOUN
easat-10458	165	19	,	,	PUNCT
easat-10458	165	20	solidify	solidify	VERB
easat-10458	165	21	its	its	PRON
easat-10458	165	22	leadership	leadership	NOUN
easat-10458	165	23	in	in	ADP
easat-10458	165	24	taiwan	taiwan	PROPN
easat-10458	165	25	’s	’s	PART
easat-10458	165	26	coffee	coffee	NOUN
easat-10458	165	27	market	market	NOUN
easat-10458	165	28	.	.	PUNCT
easat-10458	166	1	while	while	SCONJ
easat-10458	166	2	starbucks	starbuck	NOUN
easat-10458	166	3	enjoys	enjoy	VERB
easat-10458	166	4	a	a	DET
easat-10458	166	5	robust	robust	ADJ
easat-10458	166	6	competitive	competitive	ADJ
easat-10458	166	7	advantage	advantage	NOUN
easat-10458	166	8	,	,	PUNCT
easat-10458	166	9	challenges	challenge	NOUN
easat-10458	166	10	such	such	ADJ
easat-10458	166	11	as	as	ADP
easat-10458	166	12	increasing	increase	VERB
easat-10458	166	13	competition	competition	NOUN
easat-10458	166	14	and	and	CCONJ
easat-10458	166	15	economic	economic	ADJ
easat-10458	166	16	fluctuations	fluctuation	NOUN
easat-10458	166	17	require	require	VERB
easat-10458	166	18	strategic	strategic	ADJ
easat-10458	166	19	adaptation	adaptation	NOUN
easat-10458	166	20	to	to	PART
easat-10458	166	21	maintain	maintain	VERB
easat-10458	166	22	its	its	PRON
easat-10458	166	23	market	market	NOUN
easat-10458	166	24	position	position	NOUN
easat-10458	166	25	.	.	PUNCT
easat-10458	167	1	expanding	expand	VERB
easat-10458	167	2	digital	digital	ADJ
easat-10458	167	3	engagement	engagement	NOUN
easat-10458	167	4	and	and	CCONJ
easat-10458	167	5	sustainability	sustainability	NOUN
easat-10458	167	6	initiatives	initiative	NOUN
easat-10458	167	7	present	present	VERB
easat-10458	167	8	opportunities	opportunity	NOUN
easat-10458	167	9	for	for	ADP
easat-10458	167	10	continued	continued	ADJ
easat-10458	167	11	growth	growth	NOUN
easat-10458	167	12	in	in	ADP
easat-10458	167	13	taiwan	taiwan	PROPN
easat-10458	167	14	’s	’s	PART
easat-10458	167	15	dynamic	dynamic	ADJ
easat-10458	167	16	market	market	NOUN
easat-10458	167	17	[	[	X
easat-10458	167	18	19	19	NUM
easat-10458	167	19	,	,	PUNCT
easat-10458	167	20	22	22	NUM
easat-10458	167	21	]	]	PUNCT
easat-10458	167	22	.	.	PUNCT
easat-10458	168	1	4.2	4.2	NUM
easat-10458	168	2	.	.	PUNCT
easat-10458	168	3	weaknesses	weaknesse	VERB
easat-10458	168	4	high	high	ADJ
easat-10458	168	5	price	price	NOUN
easat-10458	168	6	point	point	NOUN
easat-10458	168	7	:	:	PUNCT
easat-10458	168	8	one	one	NUM
easat-10458	168	9	of	of	ADP
easat-10458	168	10	starbucks	starbuck	NOUN
easat-10458	168	11	'	'	PART
easat-10458	168	12	major	major	ADJ
easat-10458	168	13	weaknesses	weakness	NOUN
easat-10458	168	14	in	in	ADP
easat-10458	168	15	taiwan	taiwan	PROPN
easat-10458	168	16	is	be	AUX
easat-10458	168	17	its	its	PRON
easat-10458	168	18	premium	premium	ADJ
easat-10458	168	19	pricing	pricing	NOUN
easat-10458	168	20	,	,	PUNCT
easat-10458	168	21	which	which	PRON
easat-10458	168	22	positions	position	VERB
easat-10458	168	23	the	the	DET
easat-10458	168	24	brand	brand	NOUN
easat-10458	168	25	as	as	ADP
easat-10458	168	26	a	a	DET
easat-10458	168	27	luxury	luxury	NOUN
easat-10458	168	28	option	option	NOUN
easat-10458	168	29	compared	compare	VERB
easat-10458	168	30	to	to	ADP
easat-10458	168	31	local	local	ADJ
easat-10458	168	32	competitors	competitor	NOUN
easat-10458	168	33	.	.	PUNCT
easat-10458	169	1	as	as	SCONJ
easat-10458	169	2	illustrated	illustrate	VERB
easat-10458	169	3	in	in	ADP
easat-10458	169	4	table	table	NOUN
easat-10458	169	5	3	3	NUM
easat-10458	169	6	,	,	PUNCT
easat-10458	169	7	starbucks	starbuck	NOUN
easat-10458	169	8	'	'	PART
easat-10458	169	9	average	average	ADJ
easat-10458	169	10	price	price	NOUN
easat-10458	169	11	for	for	ADP
easat-10458	169	12	a	a	DET
easat-10458	169	13	medium	medium	ADJ
easat-10458	169	14	latte	latte	NOUN
easat-10458	169	15	is	be	AUX
easat-10458	169	16	significantly	significantly	ADV
easat-10458	169	17	higher	high	ADJ
easat-10458	169	18	than	than	ADP
easat-10458	169	19	that	that	PRON
easat-10458	169	20	of	of	ADP
easat-10458	169	21	85	85	NUM
easat-10458	169	22	°	°	NOUN
easat-10458	169	23	c	c	NOUN
easat-10458	169	24	,	,	PUNCT
easat-10458	169	25	louisa	louisa	NOUN
easat-10458	169	26	coffee	coffee	NOUN
easat-10458	169	27	,	,	PUNCT
easat-10458	169	28	and	and	CCONJ
easat-10458	169	29	convenience	convenience	NOUN
easat-10458	169	30	store	store	NOUN
easat-10458	169	31	chains	chain	NOUN
easat-10458	169	32	such	such	ADJ
easat-10458	169	33	as	as	ADP
easat-10458	169	34	7	7	NUM
easat-10458	169	35	-	-	SYM
easat-10458	169	36	eleven	eleven	NUM
easat-10458	169	37	,	,	PUNCT
easat-10458	169	38	making	make	VERB
easat-10458	169	39	it	it	PRON
easat-10458	169	40	less	less	ADV
easat-10458	169	41	accessible	accessible	ADJ
easat-10458	169	42	to	to	ADP
easat-10458	169	43	price	price	NOUN
easat-10458	169	44	-	-	PUNCT
easat-10458	169	45	sensitive	sensitive	ADJ
easat-10458	169	46	consumers	consumer	NOUN
easat-10458	169	47	.	.	PUNCT
easat-10458	170	1	a	a	DET
easat-10458	170	2	466	466	NUM
easat-10458	170	3	edelweiss	edelweiss	PROPN
easat-10458	170	4	applied	apply	VERB
easat-10458	170	5	science	science	NOUN
easat-10458	170	6	and	and	CCONJ
easat-10458	170	7	technology	technology	NOUN
easat-10458	170	8	issn	issn	PROPN
easat-10458	170	9	:	:	PUNCT
easat-10458	170	10	2576	2576	NUM
easat-10458	170	11	-	-	SYM
easat-10458	170	12	8484	8484	NUM
easat-10458	170	13	vol	vol	NOUN
easat-10458	170	14	.	.	PROPN
easat-10458	171	1	9	9	NUM
easat-10458	171	2	,	,	PUNCT
easat-10458	171	3	no	no	INTJ
easat-10458	171	4	.	.	NOUN
easat-10458	171	5	10	10	NUM
easat-10458	171	6	:	:	PUNCT
easat-10458	171	7	460	460	NUM
easat-10458	171	8	-	-	SYM
easat-10458	171	9	470	470	NUM
easat-10458	171	10	,	,	PUNCT
easat-10458	171	11	2025	2025	NUM
easat-10458	171	12	doi	doi	NOUN
easat-10458	171	13	:	:	PUNCT
easat-10458	171	14	10.55214/2576	10.55214/2576	NUM
easat-10458	171	15	-	-	SYM
easat-10458	171	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	171	17	©	©	PROPN
easat-10458	171	18	2025	2025	NUM
easat-10458	171	19	by	by	ADP
easat-10458	171	20	the	the	DET
easat-10458	171	21	authors	author	NOUN
easat-10458	171	22	;	;	PUNCT
easat-10458	171	23	licensee	licensee	PROPN
easat-10458	171	24	learning	learning	NOUN
easat-10458	171	25	gate	gate	VERB
easat-10458	171	26	medium	medium	ADJ
easat-10458	171	27	latte	latte	NOUN
easat-10458	171	28	at	at	ADP
easat-10458	171	29	starbucks	starbuck	NOUN
easat-10458	171	30	typically	typically	ADV
easat-10458	171	31	costs	cost	VERB
easat-10458	171	32	nt$140	nt$140	PROPN
easat-10458	171	33	–	–	PUNCT
easat-10458	171	34	nt$160	nt$160	PROPN
easat-10458	171	35	,	,	PUNCT
easat-10458	171	36	while	while	SCONJ
easat-10458	171	37	louisa	louisa	NOUN
easat-10458	171	38	coffee	coffee	NOUN
easat-10458	171	39	offers	offer	VERB
easat-10458	171	40	similar	similar	ADJ
easat-10458	171	41	beverages	beverage	NOUN
easat-10458	171	42	for	for	ADP
easat-10458	171	43	nt$70	nt$70	NOUN
easat-10458	171	44	–	–	PUNCT
easat-10458	171	45	nt$90	nt$90	ADJ
easat-10458	171	46	,	,	PUNCT
easat-10458	171	47	85	85	NUM
easat-10458	171	48	°	°	NOUN
easat-10458	171	49	c	c	NOUN
easat-10458	171	50	prices	price	NOUN
easat-10458	171	51	its	its	PRON
easat-10458	171	52	lattes	latte	NOUN
easat-10458	171	53	around	around	ADP
easat-10458	171	54	nt$80	nt$80	PROPN
easat-10458	171	55	–	–	PUNCT
easat-10458	171	56	nt$100	nt$100	NOUN
easat-10458	171	57	,	,	PUNCT
easat-10458	171	58	and	and	CCONJ
easat-10458	171	59	7	7	NUM
easat-10458	171	60	-	-	SYM
easat-10458	171	61	eleven	eleven	NUM
easat-10458	171	62	sells	sell	VERB
easat-10458	171	63	them	they	PRON
easat-10458	171	64	for	for	ADP
easat-10458	171	65	as	as	ADV
easat-10458	171	66	low	low	ADJ
easat-10458	171	67	as	as	ADP
easat-10458	171	68	nt$45	nt$45	PROPN
easat-10458	171	69	–	–	PUNCT
easat-10458	171	70	nt$55	nt$55	VERB
easat-10458	172	1	[	[	X
easat-10458	172	2	23	23	NUM
easat-10458	172	3	]	]	PUNCT
easat-10458	172	4	.	.	PUNCT
easat-10458	173	1	this	this	DET
easat-10458	173	2	considerable	considerable	ADJ
easat-10458	173	3	price	price	NOUN
easat-10458	173	4	disparity	disparity	NOUN
easat-10458	173	5	reflects	reflect	VERB
easat-10458	173	6	starbucks	starbuck	NOUN
easat-10458	173	7	'	'	PART
easat-10458	173	8	reliance	reliance	NOUN
easat-10458	173	9	on	on	ADP
easat-10458	173	10	a	a	DET
easat-10458	173	11	premium	premium	NOUN
easat-10458	173	12	pricing	pricing	NOUN
easat-10458	173	13	model	model	NOUN
easat-10458	173	14	to	to	PART
easat-10458	173	15	maintain	maintain	VERB
easat-10458	173	16	its	its	PRON
easat-10458	173	17	upscale	upscale	ADJ
easat-10458	173	18	brand	brand	NOUN
easat-10458	173	19	image	image	NOUN
easat-10458	173	20	,	,	PUNCT
easat-10458	173	21	cover	cover	VERB
easat-10458	173	22	higher	high	ADJ
easat-10458	173	23	operational	operational	ADJ
easat-10458	173	24	costs	cost	NOUN
easat-10458	173	25	,	,	PUNCT
easat-10458	173	26	and	and	CCONJ
easat-10458	173	27	support	support	NOUN
easat-10458	173	28	above	above	ADP
easat-10458	173	29	-	-	PUNCT
easat-10458	173	30	average	average	NOUN
easat-10458	173	31	employee	employee	NOUN
easat-10458	173	32	wages	wage	NOUN
easat-10458	173	33	.	.	PUNCT
easat-10458	174	1	while	while	SCONJ
easat-10458	174	2	this	this	DET
easat-10458	174	3	strategy	strategy	NOUN
easat-10458	174	4	reinforces	reinforce	VERB
easat-10458	174	5	starbucks	starbuck	NOUN
easat-10458	174	6	’	'	PUNCT
easat-10458	174	7	positioning	positioning	NOUN
easat-10458	174	8	as	as	ADP
easat-10458	174	9	a	a	DET
easat-10458	174	10	premium	premium	ADJ
easat-10458	174	11	coffee	coffee	NOUN
easat-10458	174	12	brand	brand	NOUN
easat-10458	174	13	and	and	CCONJ
easat-10458	174	14	supports	support	VERB
easat-10458	174	15	its	its	PRON
easat-10458	174	16	global	global	ADJ
easat-10458	174	17	expansion	expansion	NOUN
easat-10458	174	18	,	,	PUNCT
easat-10458	174	19	it	it	PRON
easat-10458	174	20	also	also	ADV
easat-10458	174	21	presents	present	VERB
easat-10458	174	22	significant	significant	ADJ
easat-10458	174	23	challenges	challenge	NOUN
easat-10458	174	24	.	.	PUNCT
easat-10458	175	1	the	the	DET
easat-10458	175	2	high	high	ADJ
easat-10458	175	3	price	price	NOUN
easat-10458	175	4	point	point	NOUN
easat-10458	175	5	primarily	primarily	ADV
easat-10458	175	6	appeals	appeal	VERB
easat-10458	175	7	to	to	ADP
easat-10458	175	8	middleand	middleand	NOUN
easat-10458	175	9	upper	upper	ADJ
easat-10458	175	10	-	-	PUNCT
easat-10458	175	11	class	class	NOUN
easat-10458	175	12	consumers	consumer	NOUN
easat-10458	175	13	,	,	PUNCT
easat-10458	175	14	limiting	limit	VERB
easat-10458	175	15	its	its	PRON
easat-10458	175	16	accessibility	accessibility	NOUN
easat-10458	175	17	to	to	ADP
easat-10458	175	18	a	a	DET
easat-10458	175	19	broader	broad	ADJ
easat-10458	175	20	customer	customer	NOUN
easat-10458	175	21	base	base	NOUN
easat-10458	175	22	.	.	PUNCT
easat-10458	176	1	in	in	ADP
easat-10458	176	2	times	time	NOUN
easat-10458	176	3	of	of	ADP
easat-10458	176	4	economic	economic	ADJ
easat-10458	176	5	downturn	downturn	NOUN
easat-10458	176	6	or	or	CCONJ
easat-10458	176	7	financial	financial	ADJ
easat-10458	176	8	uncertainty	uncertainty	NOUN
easat-10458	176	9	,	,	PUNCT
easat-10458	176	10	starbucks	starbuck	NOUN
easat-10458	176	11	becomes	become	VERB
easat-10458	176	12	more	more	ADV
easat-10458	176	13	vulnerable	vulnerable	ADJ
easat-10458	176	14	as	as	SCONJ
easat-10458	176	15	price	price	NOUN
easat-10458	176	16	-	-	PUNCT
easat-10458	176	17	sensitive	sensitive	ADJ
easat-10458	176	18	consumers	consumer	NOUN
easat-10458	176	19	may	may	AUX
easat-10458	176	20	switch	switch	VERB
easat-10458	176	21	to	to	ADP
easat-10458	176	22	more	more	ADJ
easat-10458	176	23	affordable	affordable	ADJ
easat-10458	176	24	alternatives	alternative	NOUN
easat-10458	176	25	or	or	CCONJ
easat-10458	176	26	reduce	reduce	VERB
easat-10458	176	27	their	their	PRON
easat-10458	176	28	visit	visit	NOUN
easat-10458	176	29	frequency	frequency	NOUN
easat-10458	176	30	.	.	PUNCT
easat-10458	177	1	furthermore	furthermore	ADV
easat-10458	177	2	,	,	PUNCT
easat-10458	177	3	this	this	DET
easat-10458	177	4	pricing	pricing	NOUN
easat-10458	177	5	model	model	NOUN
easat-10458	177	6	constrains	constrain	VERB
easat-10458	177	7	starbucks	starbuck	NOUN
easat-10458	177	8	’	'	PUNCT
easat-10458	177	9	ability	ability	NOUN
easat-10458	177	10	to	to	PART
easat-10458	177	11	penetrate	penetrate	VERB
easat-10458	177	12	budget	budget	NOUN
easat-10458	177	13	-	-	PUNCT
easat-10458	177	14	conscious	conscious	ADJ
easat-10458	177	15	markets	market	NOUN
easat-10458	177	16	,	,	PUNCT
easat-10458	177	17	where	where	SCONJ
easat-10458	177	18	local	local	ADJ
easat-10458	177	19	coffee	coffee	NOUN
easat-10458	177	20	chains	chain	NOUN
easat-10458	177	21	and	and	CCONJ
easat-10458	177	22	convenience	convenience	NOUN
easat-10458	177	23	stores	store	NOUN
easat-10458	177	24	dominate	dominate	VERB
easat-10458	177	25	with	with	ADP
easat-10458	177	26	competitive	competitive	ADJ
easat-10458	177	27	pricing	pricing	NOUN
easat-10458	177	28	.	.	PUNCT
easat-10458	178	1	although	although	SCONJ
easat-10458	178	2	starbucks	starbuck	NOUN
easat-10458	178	3	'	'	PART
easat-10458	178	4	premium	premium	NOUN
easat-10458	178	5	branding	branding	NOUN
easat-10458	178	6	is	be	AUX
easat-10458	178	7	a	a	DET
easat-10458	178	8	cornerstone	cornerstone	NOUN
easat-10458	178	9	of	of	ADP
easat-10458	178	10	its	its	PRON
easat-10458	178	11	global	global	ADJ
easat-10458	178	12	success	success	NOUN
easat-10458	178	13	,	,	PUNCT
easat-10458	178	14	its	its	PRON
easat-10458	178	15	high	high	ADJ
easat-10458	178	16	prices	price	NOUN
easat-10458	178	17	remain	remain	VERB
easat-10458	178	18	a	a	DET
easat-10458	178	19	notable	notable	ADJ
easat-10458	178	20	weakness	weakness	NOUN
easat-10458	178	21	,	,	PUNCT
easat-10458	178	22	exposing	expose	VERB
easat-10458	178	23	the	the	DET
easat-10458	178	24	company	company	NOUN
easat-10458	178	25	to	to	ADP
easat-10458	178	26	shifts	shift	NOUN
easat-10458	178	27	in	in	ADP
easat-10458	178	28	consumer	consumer	NOUN
easat-10458	178	29	spending	spending	NOUN
easat-10458	178	30	habits	habit	NOUN
easat-10458	178	31	and	and	CCONJ
easat-10458	178	32	broader	broad	ADJ
easat-10458	178	33	economic	economic	ADJ
easat-10458	178	34	fluctuations	fluctuation	NOUN
easat-10458	178	35	.	.	PUNCT
easat-10458	179	1	table	table	NOUN
easat-10458	179	2	3	3	NUM
easat-10458	179	3	.	.	PUNCT
easat-10458	179	4	average	average	ADJ
easat-10458	179	5	price	price	NOUN
easat-10458	179	6	of	of	ADP
easat-10458	179	7	a	a	DET
easat-10458	179	8	medium	medium	ADJ
easat-10458	179	9	latte	latte	NOUN
easat-10458	179	10	in	in	ADP
easat-10458	179	11	taiwan	taiwan	PROPN
easat-10458	179	12	(	(	PUNCT
easat-10458	179	13	nt$	nt$	PROPN
easat-10458	179	14	)	)	PUNCT
easat-10458	179	15	brand	brand	NOUN
easat-10458	179	16	average	average	ADJ
easat-10458	179	17	latte	latte	NOUN
easat-10458	179	18	price	price	NOUN
easat-10458	179	19	(	(	PUNCT
easat-10458	179	20	nt$	nt$	PROPN
easat-10458	179	21	)	)	PUNCT
easat-10458	179	22	starbucks	starbuck	NOUN
easat-10458	179	23	140	140	NUM
easat-10458	179	24	-	-	SYM
easat-10458	179	25	160	160	NUM
easat-10458	179	26	nt$	nt$	SYM
easat-10458	179	27	85	85	NUM
easat-10458	179	28	°	°	NOUN
easat-10458	179	29	c	c	NOUN
easat-10458	179	30	80	80	NUM
easat-10458	179	31	-	-	SYM
easat-10458	179	32	100	100	NUM
easat-10458	179	33	nt$	nt$	SYM
easat-10458	179	34	7	7	NUM
easat-10458	179	35	-	-	NUM
easat-10458	179	36	eleven	eleven	NUM
easat-10458	179	37	45	45	NUM
easat-10458	179	38	-	-	SYM
easat-10458	179	39	55	55	NUM
easat-10458	179	40	nt$	nt$	PROPN
easat-10458	179	41	louisa	louisa	NOUN
easat-10458	179	42	coffee	coffee	NOUN
easat-10458	179	43	70	70	NUM
easat-10458	179	44	-	-	SYM
easat-10458	179	45	90	90	NUM
easat-10458	179	46	nt$	nt$	PROPN
easat-10458	179	47	note	note	NOUN
easat-10458	179	48	:	:	PUNCT
easat-10458	180	1	data	datum	NOUN
easat-10458	180	2	compiled	compile	VERB
easat-10458	180	3	by	by	ADP
easat-10458	180	4	the	the	DET
easat-10458	180	5	authors	author	NOUN
easat-10458	180	6	.	.	PUNCT
easat-10458	181	1	limited	limited	ADJ
easat-10458	181	2	menu	menu	NOUN
easat-10458	181	3	diversification	diversification	NOUN
easat-10458	181	4	:	:	PUNCT
easat-10458	181	5	starbucks	starbuck	NOUN
easat-10458	181	6	faces	face	VERB
easat-10458	181	7	a	a	DET
easat-10458	181	8	significant	significant	ADJ
easat-10458	181	9	challenge	challenge	NOUN
easat-10458	181	10	in	in	ADP
easat-10458	181	11	taiwan	taiwan	PROPN
easat-10458	181	12	,	,	PUNCT
easat-10458	181	13	where	where	SCONJ
easat-10458	181	14	a	a	DET
easat-10458	181	15	rich	rich	ADJ
easat-10458	181	16	tea	tea	NOUN
easat-10458	181	17	culture	culture	NOUN
easat-10458	181	18	deeply	deeply	ADV
easat-10458	181	19	influences	influence	VERB
easat-10458	181	20	the	the	DET
easat-10458	181	21	beverage	beverage	NOUN
easat-10458	181	22	market	market	NOUN
easat-10458	181	23	.	.	PUNCT
easat-10458	182	1	traditional	traditional	ADJ
easat-10458	182	2	taiwanese	taiwanese	ADJ
easat-10458	182	3	teas	tea	NOUN
easat-10458	182	4	,	,	PUNCT
easat-10458	182	5	such	such	ADJ
easat-10458	182	6	as	as	ADP
easat-10458	182	7	oolong	oolong	NOUN
easat-10458	182	8	,	,	PUNCT
easat-10458	182	9	jasmine	jasmine	NOUN
easat-10458	182	10	,	,	PUNCT
easat-10458	182	11	and	and	CCONJ
easat-10458	182	12	high	high	ADJ
easat-10458	182	13	mountain	mountain	NOUN
easat-10458	182	14	tea	tea	NOUN
easat-10458	182	15	,	,	PUNCT
easat-10458	182	16	as	as	ADV
easat-10458	182	17	well	well	ADV
easat-10458	182	18	as	as	ADP
easat-10458	182	19	bubble	bubble	NOUN
easat-10458	182	20	tea	tea	NOUN
easat-10458	182	21	,	,	PUNCT
easat-10458	182	22	are	be	AUX
easat-10458	182	23	highly	highly	ADV
easat-10458	182	24	favored	favor	VERB
easat-10458	182	25	by	by	ADP
easat-10458	182	26	local	local	ADJ
easat-10458	182	27	consumers	consumer	NOUN
easat-10458	182	28	,	,	PUNCT
easat-10458	182	29	categories	category	NOUN
easat-10458	182	30	that	that	PRON
easat-10458	182	31	starbucks	starbuck	NOUN
easat-10458	182	32	has	have	VERB
easat-10458	182	33	yet	yet	ADV
easat-10458	182	34	to	to	PART
easat-10458	182	35	accommodate	accommodate	VERB
easat-10458	182	36	fully	fully	ADV
easat-10458	182	37	.	.	PUNCT
easat-10458	183	1	while	while	SCONJ
easat-10458	183	2	the	the	DET
easat-10458	183	3	company	company	NOUN
easat-10458	183	4	has	have	AUX
easat-10458	183	5	introduced	introduce	VERB
easat-10458	183	6	localized	localized	ADJ
easat-10458	183	7	offerings	offering	NOUN
easat-10458	183	8	,	,	PUNCT
easat-10458	183	9	such	such	ADJ
easat-10458	183	10	as	as	ADP
easat-10458	183	11	matcha	matcha	NOUN
easat-10458	183	12	-	-	PUNCT
easat-10458	183	13	based	base	VERB
easat-10458	183	14	drinks	drink	NOUN
easat-10458	183	15	,	,	PUNCT
easat-10458	183	16	its	its	PRON
easat-10458	183	17	menu	menu	NOUN
easat-10458	183	18	lacks	lack	VERB
easat-10458	183	19	a	a	DET
easat-10458	183	20	broader	broad	ADJ
easat-10458	183	21	range	range	NOUN
easat-10458	183	22	of	of	ADP
easat-10458	183	23	options	option	NOUN
easat-10458	183	24	that	that	PRON
easat-10458	183	25	reflect	reflect	VERB
easat-10458	183	26	uniquely	uniquely	ADV
easat-10458	183	27	taiwanese	taiwanese	ADJ
easat-10458	183	28	tastes	taste	NOUN
easat-10458	183	29	,	,	PUNCT
easat-10458	183	30	such	such	ADJ
easat-10458	183	31	as	as	ADP
easat-10458	183	32	pineapple	pineapple	NOUN
easat-10458	183	33	cake	cake	NOUN
easat-10458	183	34	-	-	PUNCT
easat-10458	183	35	inspired	inspire	VERB
easat-10458	183	36	products	product	NOUN
easat-10458	183	37	or	or	CCONJ
easat-10458	183	38	beverages	beverage	NOUN
easat-10458	183	39	featuring	feature	VERB
easat-10458	183	40	regional	regional	ADJ
easat-10458	183	41	teas	tea	NOUN
easat-10458	183	42	.	.	PUNCT
easat-10458	184	1	this	this	DET
easat-10458	184	2	limited	limit	VERB
easat-10458	184	3	menu	menu	NOUN
easat-10458	184	4	diversification	diversification	NOUN
easat-10458	184	5	is	be	AUX
easat-10458	184	6	further	far	ADV
easat-10458	184	7	highlighted	highlight	VERB
easat-10458	184	8	when	when	SCONJ
easat-10458	184	9	compared	compare	VERB
easat-10458	184	10	to	to	ADP
easat-10458	184	11	local	local	ADJ
easat-10458	184	12	competitors	competitor	NOUN
easat-10458	184	13	,	,	PUNCT
easat-10458	184	14	such	such	ADJ
easat-10458	184	15	as	as	ADP
easat-10458	184	16	chun	chun	PROPN
easat-10458	184	17	shui	shui	PROPN
easat-10458	184	18	tang	tang	PROPN
easat-10458	184	19	and	and	CCONJ
easat-10458	184	20	teatop	teatop	NOUN
easat-10458	184	21	,	,	PUNCT
easat-10458	184	22	which	which	PRON
easat-10458	184	23	have	have	AUX
easat-10458	184	24	successfully	successfully	ADV
easat-10458	184	25	tailored	tailor	VERB
easat-10458	184	26	their	their	PRON
easat-10458	184	27	offerings	offering	NOUN
easat-10458	184	28	to	to	ADP
easat-10458	184	29	regional	regional	ADJ
easat-10458	184	30	preferences	preference	NOUN
easat-10458	184	31	.	.	PUNCT
easat-10458	185	1	these	these	DET
easat-10458	185	2	brands	brand	NOUN
easat-10458	185	3	provide	provide	VERB
easat-10458	185	4	freshly	freshly	ADV
easat-10458	185	5	brewed	brew	VERB
easat-10458	185	6	teas	tea	NOUN
easat-10458	185	7	with	with	ADP
easat-10458	185	8	customizable	customizable	ADJ
easat-10458	185	9	sugar	sugar	NOUN
easat-10458	185	10	levels	level	NOUN
easat-10458	185	11	and	and	CCONJ
easat-10458	185	12	toppings	topping	NOUN
easat-10458	185	13	,	,	PUNCT
easat-10458	185	14	demonstrating	demonstrate	VERB
easat-10458	185	15	a	a	DET
easat-10458	185	16	keen	keen	ADJ
easat-10458	185	17	understanding	understanding	NOUN
easat-10458	185	18	of	of	ADP
easat-10458	185	19	consumer	consumer	NOUN
easat-10458	185	20	demand	demand	NOUN
easat-10458	185	21	for	for	ADP
easat-10458	185	22	personalized	personalized	ADJ
easat-10458	185	23	and	and	CCONJ
easat-10458	185	24	culturally	culturally	ADV
easat-10458	185	25	relevant	relevant	ADJ
easat-10458	185	26	beverages	beverage	NOUN
easat-10458	185	27	[	[	X
easat-10458	185	28	23	23	NUM
easat-10458	185	29	]	]	PUNCT
easat-10458	185	30	.	.	PUNCT
easat-10458	186	1	in	in	ADP
easat-10458	186	2	contrast	contrast	NOUN
easat-10458	186	3	,	,	PUNCT
easat-10458	186	4	starbucks	starbuck	NOUN
easat-10458	186	5	’	'	PUNCT
easat-10458	186	6	limited	limited	ADJ
easat-10458	186	7	exploration	exploration	NOUN
easat-10458	186	8	of	of	ADP
easat-10458	186	9	local	local	ADJ
easat-10458	186	10	flavors	flavor	NOUN
easat-10458	186	11	restricts	restrict	VERB
easat-10458	186	12	its	its	PRON
easat-10458	186	13	ability	ability	NOUN
easat-10458	186	14	to	to	PART
easat-10458	186	15	compete	compete	VERB
easat-10458	186	16	effectively	effectively	ADV
easat-10458	186	17	in	in	ADP
easat-10458	186	18	a	a	DET
easat-10458	186	19	market	market	NOUN
easat-10458	186	20	where	where	SCONJ
easat-10458	186	21	menu	menu	NOUN
easat-10458	186	22	innovation	innovation	NOUN
easat-10458	186	23	and	and	CCONJ
easat-10458	186	24	cultural	cultural	ADJ
easat-10458	186	25	alignment	alignment	NOUN
easat-10458	186	26	are	be	AUX
easat-10458	186	27	critical	critical	ADJ
easat-10458	186	28	to	to	ADP
easat-10458	186	29	success	success	NOUN
easat-10458	186	30	[	[	X
easat-10458	186	31	19	19	NUM
easat-10458	186	32	]	]	PUNCT
easat-10458	186	33	.	.	PUNCT
easat-10458	187	1	dependence	dependence	NOUN
easat-10458	187	2	on	on	ADP
easat-10458	187	3	discretionary	discretionary	ADJ
easat-10458	187	4	consumer	consumer	NOUN
easat-10458	187	5	spending	spending	NOUN
easat-10458	187	6	:	:	PUNCT
easat-10458	187	7	starbucks	starbucks	PROPN
easat-10458	187	8	'	'	PART
easat-10458	187	9	significant	significant	ADJ
easat-10458	187	10	weakness	weakness	NOUN
easat-10458	187	11	is	be	AUX
easat-10458	187	12	its	its	PRON
easat-10458	187	13	dependence	dependence	NOUN
easat-10458	187	14	on	on	ADP
easat-10458	187	15	discretionary	discretionary	ADJ
easat-10458	187	16	consumer	consumer	NOUN
easat-10458	187	17	spending	spending	NOUN
easat-10458	187	18	.	.	PUNCT
easat-10458	188	1	as	as	SCONJ
easat-10458	188	2	a	a	DET
easat-10458	188	3	brand	brand	NOUN
easat-10458	188	4	positioned	position	VERB
easat-10458	188	5	to	to	PART
easat-10458	188	6	offer	offer	VERB
easat-10458	188	7	premium	premium	ADJ
easat-10458	188	8	coffee	coffee	NOUN
easat-10458	188	9	experiences	experience	NOUN
easat-10458	188	10	,	,	PUNCT
easat-10458	188	11	starbucks	starbuck	NOUN
easat-10458	188	12	’	'	PUNCT
easat-10458	188	13	products	product	NOUN
easat-10458	188	14	are	be	AUX
easat-10458	188	15	often	often	ADV
easat-10458	188	16	considered	consider	VERB
easat-10458	188	17	non	non	ADJ
easat-10458	188	18	-	-	ADJ
easat-10458	188	19	essential	essential	ADJ
easat-10458	188	20	"	"	PUNCT
easat-10458	188	21	affordable	affordable	ADJ
easat-10458	188	22	indulgences	indulgence	NOUN
easat-10458	188	23	.	.	PUNCT
easat-10458	188	24	"	"	PUNCT
easat-10458	189	1	this	this	DET
easat-10458	189	2	reliance	reliance	NOUN
easat-10458	189	3	makes	make	VERB
easat-10458	189	4	the	the	DET
easat-10458	189	5	company	company	NOUN
easat-10458	189	6	highly	highly	ADV
easat-10458	189	7	vulnerable	vulnerable	ADJ
easat-10458	189	8	to	to	ADP
easat-10458	189	9	economic	economic	ADJ
easat-10458	189	10	fluctuations	fluctuation	NOUN
easat-10458	189	11	and	and	CCONJ
easat-10458	189	12	shifts	shift	NOUN
easat-10458	189	13	in	in	ADP
easat-10458	189	14	consumer	consumer	NOUN
easat-10458	189	15	confidence	confidence	NOUN
easat-10458	189	16	[	[	X
easat-10458	189	17	19	19	NUM
easat-10458	189	18	]	]	PUNCT
easat-10458	189	19	.	.	PUNCT
easat-10458	190	1	in	in	ADP
easat-10458	190	2	taiwan	taiwan	PROPN
easat-10458	190	3	,	,	PUNCT
easat-10458	190	4	the	the	DET
easat-10458	190	5	challenge	challenge	NOUN
easat-10458	190	6	is	be	AUX
easat-10458	190	7	particularly	particularly	ADV
easat-10458	190	8	acute	acute	ADJ
easat-10458	190	9	due	due	ADP
easat-10458	190	10	to	to	ADP
easat-10458	190	11	economic	economic	ADJ
easat-10458	190	12	factors	factor	NOUN
easat-10458	190	13	,	,	PUNCT
easat-10458	190	14	including	include	VERB
easat-10458	190	15	moderate	moderate	ADJ
easat-10458	190	16	wage	wage	NOUN
easat-10458	190	17	growth	growth	NOUN
easat-10458	190	18	and	and	CCONJ
easat-10458	190	19	rising	rise	VERB
easat-10458	190	20	living	living	NOUN
easat-10458	190	21	costs	cost	NOUN
easat-10458	190	22	,	,	PUNCT
easat-10458	190	23	especially	especially	ADV
easat-10458	190	24	in	in	ADP
easat-10458	190	25	urban	urban	ADJ
easat-10458	190	26	areas	area	NOUN
easat-10458	190	27	such	such	ADJ
easat-10458	190	28	as	as	ADP
easat-10458	190	29	taipei	taipei	PROPN
easat-10458	190	30	.	.	PUNCT
easat-10458	191	1	many	many	ADJ
easat-10458	191	2	consumers	consumer	NOUN
easat-10458	191	3	prioritize	prioritize	VERB
easat-10458	191	4	essential	essential	ADJ
easat-10458	191	5	expenditures	expenditure	NOUN
easat-10458	191	6	over	over	ADP
easat-10458	191	7	premium	premium	ADJ
easat-10458	191	8	coffee	coffee	NOUN
easat-10458	191	9	during	during	ADP
easat-10458	191	10	financial	financial	ADJ
easat-10458	191	11	stress	stress	NOUN
easat-10458	191	12	[	[	X
easat-10458	191	13	23	23	NUM
easat-10458	191	14	]	]	PUNCT
easat-10458	191	15	.	.	PUNCT
easat-10458	192	1	the	the	DET
easat-10458	192	2	challenge	challenge	NOUN
easat-10458	192	3	is	be	AUX
easat-10458	192	4	exacerbated	exacerbate	VERB
easat-10458	192	5	by	by	ADP
easat-10458	192	6	the	the	DET
easat-10458	192	7	presence	presence	NOUN
easat-10458	192	8	of	of	ADP
easat-10458	192	9	affordable	affordable	ADJ
easat-10458	192	10	alternatives	alternative	NOUN
easat-10458	192	11	offered	offer	VERB
easat-10458	192	12	by	by	ADP
easat-10458	192	13	local	local	ADJ
easat-10458	192	14	competitors	competitor	NOUN
easat-10458	192	15	,	,	PUNCT
easat-10458	192	16	such	such	ADJ
easat-10458	192	17	as	as	ADP
easat-10458	192	18	7	7	NUM
easat-10458	192	19	-	-	SYM
easat-10458	192	20	eleven	eleven	NUM
easat-10458	192	21	and	and	CCONJ
easat-10458	192	22	louisa	louisa	PROPN
easat-10458	192	23	coffee	coffee	NOUN
easat-10458	192	24	,	,	PUNCT
easat-10458	192	25	which	which	PRON
easat-10458	192	26	provide	provide	VERB
easat-10458	192	27	similar	similar	ADJ
easat-10458	192	28	beverages	beverage	NOUN
easat-10458	192	29	at	at	ADP
easat-10458	192	30	a	a	DET
easat-10458	192	31	fraction	fraction	NOUN
easat-10458	192	32	of	of	ADP
easat-10458	192	33	the	the	DET
easat-10458	192	34	price	price	NOUN
easat-10458	192	35	of	of	ADP
easat-10458	192	36	starbucks	starbuck	NOUN
easat-10458	192	37	.	.	PUNCT
easat-10458	193	1	for	for	ADP
easat-10458	193	2	example	example	NOUN
easat-10458	193	3	,	,	PUNCT
easat-10458	193	4	a	a	DET
easat-10458	193	5	starbucks	starbuck	NOUN
easat-10458	193	6	latte	latte	NOUN
easat-10458	193	7	costs	cost	NOUN
easat-10458	193	8	approximately	approximately	ADV
easat-10458	193	9	nt$140	nt$140	PROPN
easat-10458	193	10	–	–	PUNCT
easat-10458	193	11	nt$160	nt$160	PROPN
easat-10458	193	12	,	,	PUNCT
easat-10458	193	13	compared	compare	VERB
easat-10458	193	14	to	to	ADP
easat-10458	193	15	nt$45	nt$45	PROPN
easat-10458	193	16	–	–	PUNCT
easat-10458	193	17	nt$55	nt$55	VERB
easat-10458	193	18	at	at	ADP
easat-10458	193	19	7eleven	7eleven	NUM
easat-10458	193	20	and	and	CCONJ
easat-10458	193	21	nt$70	nt$70	NOUN
easat-10458	193	22	for	for	ADP
easat-10458	193	23	a	a	DET
easat-10458	193	24	large	large	ADJ
easat-10458	193	25	latte	latte	NOUN
easat-10458	193	26	at	at	ADP
easat-10458	193	27	louisa	louisa	NOUN
easat-10458	193	28	coffee	coffee	NOUN
easat-10458	194	1	[	[	X
easat-10458	194	2	24	24	NUM
easat-10458	194	3	]	]	PUNCT
easat-10458	194	4	.	.	PUNCT
easat-10458	195	1	this	this	DET
easat-10458	195	2	price	price	NOUN
easat-10458	195	3	disparity	disparity	NOUN
easat-10458	195	4	encourages	encourage	VERB
easat-10458	195	5	consumers	consumer	NOUN
easat-10458	195	6	to	to	PART
easat-10458	195	7	trade	trade	VERB
easat-10458	195	8	down	down	ADP
easat-10458	195	9	when	when	SCONJ
easat-10458	195	10	their	their	PRON
easat-10458	195	11	budgets	budget	NOUN
easat-10458	195	12	are	be	AUX
easat-10458	195	13	constrained	constrain	VERB
easat-10458	195	14	,	,	PUNCT
easat-10458	195	15	particularly	particularly	ADV
easat-10458	195	16	during	during	ADP
easat-10458	195	17	economic	economic	ADJ
easat-10458	195	18	downturns	downturn	NOUN
easat-10458	195	19	.	.	PUNCT
easat-10458	196	1	additionally	additionally	ADV
easat-10458	196	2	,	,	PUNCT
easat-10458	196	3	starbucks	starbuck	NOUN
easat-10458	196	4	’	'	PUNCT
easat-10458	196	5	exposure	exposure	NOUN
easat-10458	196	6	to	to	ADP
easat-10458	196	7	global	global	ADJ
easat-10458	196	8	economic	economic	ADJ
easat-10458	196	9	trends	trend	NOUN
easat-10458	196	10	,	,	PUNCT
easat-10458	196	11	including	include	VERB
easat-10458	196	12	fluctuations	fluctuation	NOUN
easat-10458	196	13	in	in	ADP
easat-10458	196	14	raw	raw	ADJ
easat-10458	196	15	material	material	NOUN
easat-10458	196	16	costs	cost	NOUN
easat-10458	196	17	and	and	CCONJ
easat-10458	196	18	currency	currency	NOUN
easat-10458	196	19	exchange	exchange	NOUN
easat-10458	196	20	rates	rate	NOUN
easat-10458	196	21	,	,	PUNCT
easat-10458	196	22	can	can	AUX
easat-10458	196	23	lead	lead	VERB
easat-10458	196	24	to	to	ADP
easat-10458	196	25	increased	increase	VERB
easat-10458	196	26	operational	operational	ADJ
easat-10458	196	27	expenses	expense	NOUN
easat-10458	196	28	.	.	PUNCT
easat-10458	197	1	when	when	SCONJ
easat-10458	197	2	these	these	DET
easat-10458	197	3	costs	cost	NOUN
easat-10458	197	4	are	be	AUX
easat-10458	197	5	transferred	transfer	VERB
easat-10458	197	6	467	467	NUM
easat-10458	197	7	edelweiss	edelweiss	PROPN
easat-10458	197	8	applied	apply	VERB
easat-10458	197	9	science	science	NOUN
easat-10458	197	10	and	and	CCONJ
easat-10458	197	11	technology	technology	NOUN
easat-10458	197	12	issn	issn	PROPN
easat-10458	197	13	:	:	PUNCT
easat-10458	197	14	2576	2576	NUM
easat-10458	197	15	-	-	SYM
easat-10458	197	16	8484	8484	NUM
easat-10458	197	17	vol	vol	NOUN
easat-10458	197	18	.	.	PROPN
easat-10458	198	1	9	9	NUM
easat-10458	198	2	,	,	PUNCT
easat-10458	198	3	no	no	INTJ
easat-10458	198	4	.	.	NOUN
easat-10458	198	5	10	10	NUM
easat-10458	198	6	:	:	PUNCT
easat-10458	198	7	460	460	NUM
easat-10458	198	8	-	-	SYM
easat-10458	198	9	470	470	NUM
easat-10458	198	10	,	,	PUNCT
easat-10458	198	11	2025	2025	NUM
easat-10458	198	12	doi	doi	NOUN
easat-10458	198	13	:	:	PUNCT
easat-10458	198	14	10.55214/2576	10.55214/2576	NUM
easat-10458	198	15	-	-	SYM
easat-10458	198	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	198	17	©	©	PROPN
easat-10458	198	18	2025	2025	NUM
easat-10458	198	19	by	by	ADP
easat-10458	198	20	the	the	DET
easat-10458	198	21	authors	author	NOUN
easat-10458	198	22	;	;	PUNCT
easat-10458	198	23	licensee	licensee	PROPN
easat-10458	198	24	learning	learn	VERB
easat-10458	198	25	gate	gate	NOUN
easat-10458	198	26	to	to	ADP
easat-10458	198	27	customers	customer	NOUN
easat-10458	198	28	through	through	ADP
easat-10458	198	29	higher	high	ADJ
easat-10458	198	30	prices	price	NOUN
easat-10458	198	31	,	,	PUNCT
easat-10458	198	32	it	it	PRON
easat-10458	198	33	further	far	ADV
easat-10458	198	34	reduces	reduce	VERB
easat-10458	198	35	accessibility	accessibility	NOUN
easat-10458	198	36	for	for	ADP
easat-10458	198	37	price	price	NOUN
easat-10458	198	38	-	-	PUNCT
easat-10458	198	39	sensitive	sensitive	ADJ
easat-10458	198	40	markets	market	NOUN
easat-10458	198	41	.	.	PUNCT
easat-10458	199	1	the	the	DET
easat-10458	199	2	reliance	reliance	NOUN
easat-10458	199	3	on	on	ADP
easat-10458	199	4	international	international	ADJ
easat-10458	199	5	tourism	tourism	NOUN
easat-10458	199	6	in	in	ADP
easat-10458	199	7	specific	specific	ADJ
easat-10458	199	8	locations	location	NOUN
easat-10458	199	9	adds	add	VERB
easat-10458	199	10	another	another	DET
easat-10458	199	11	layer	layer	NOUN
easat-10458	199	12	of	of	ADP
easat-10458	199	13	vulnerability	vulnerability	NOUN
easat-10458	199	14	,	,	PUNCT
easat-10458	199	15	as	as	SCONJ
easat-10458	199	16	global	global	ADJ
easat-10458	199	17	travel	travel	NOUN
easat-10458	199	18	disruptions	disruption	NOUN
easat-10458	199	19	can	can	AUX
easat-10458	199	20	significantly	significantly	ADV
easat-10458	199	21	impact	impact	VERB
easat-10458	199	22	revenues	revenue	NOUN
easat-10458	199	23	[	[	X
easat-10458	199	24	25	25	NUM
easat-10458	199	25	]	]	PUNCT
easat-10458	199	26	.	.	PUNCT
easat-10458	200	1	this	this	DET
easat-10458	200	2	dependence	dependence	NOUN
easat-10458	200	3	on	on	ADP
easat-10458	200	4	discretionary	discretionary	ADJ
easat-10458	200	5	spending	spending	NOUN
easat-10458	200	6	limits	limit	VERB
easat-10458	200	7	starbucks	starbuck	NOUN
easat-10458	200	8	'	'	PART
easat-10458	200	9	ability	ability	NOUN
easat-10458	200	10	to	to	PART
easat-10458	200	11	weather	weather	VERB
easat-10458	200	12	economic	economic	ADJ
easat-10458	200	13	downturns	downturn	NOUN
easat-10458	200	14	,	,	PUNCT
easat-10458	200	15	making	make	VERB
easat-10458	200	16	it	it	PRON
easat-10458	200	17	a	a	DET
easat-10458	200	18	critical	critical	ADJ
easat-10458	200	19	area	area	NOUN
easat-10458	200	20	of	of	ADP
easat-10458	200	21	weakness	weakness	NOUN
easat-10458	200	22	in	in	ADP
easat-10458	200	23	its	its	PRON
easat-10458	200	24	business	business	NOUN
easat-10458	200	25	model	model	NOUN
easat-10458	200	26	.	.	PUNCT
easat-10458	201	1	without	without	ADP
easat-10458	201	2	addressing	address	VERB
easat-10458	201	3	these	these	DET
easat-10458	201	4	structural	structural	ADJ
easat-10458	201	5	vulnerabilities	vulnerability	NOUN
easat-10458	201	6	,	,	PUNCT
easat-10458	201	7	the	the	DET
easat-10458	201	8	company	company	NOUN
easat-10458	201	9	risks	risk	VERB
easat-10458	201	10	losing	lose	VERB
easat-10458	201	11	market	market	NOUN
easat-10458	201	12	share	share	NOUN
easat-10458	201	13	to	to	ADP
easat-10458	201	14	more	more	ADJ
easat-10458	201	15	cost	cost	NOUN
easat-10458	201	16	-	-	PUNCT
easat-10458	201	17	competitive	competitive	ADJ
easat-10458	201	18	alternatives	alternative	NOUN
easat-10458	201	19	during	during	ADP
easat-10458	201	20	periods	period	NOUN
easat-10458	201	21	of	of	ADP
easat-10458	201	22	financial	financial	ADJ
easat-10458	201	23	instability	instability	NOUN
easat-10458	201	24	.	.	PUNCT
easat-10458	202	1	4.3	4.3	NUM
easat-10458	202	2	.	.	PUNCT
easat-10458	202	3	opportunities	opportunity	NOUN
easat-10458	202	4	expanding	expand	VERB
easat-10458	202	5	to	to	ADP
easat-10458	202	6	smaller	small	ADJ
easat-10458	202	7	cities	city	NOUN
easat-10458	202	8	and	and	CCONJ
easat-10458	202	9	rural	rural	ADJ
easat-10458	202	10	areas	area	NOUN
easat-10458	202	11	:	:	PUNCT
easat-10458	202	12	starbucks	starbucks	PROPN
easat-10458	202	13	’	'	PUNCT
easat-10458	202	14	reliance	reliance	NOUN
easat-10458	202	15	on	on	ADP
easat-10458	202	16	urban	urban	ADJ
easat-10458	202	17	markets	market	NOUN
easat-10458	202	18	,	,	PUNCT
easat-10458	202	19	such	such	ADJ
easat-10458	202	20	as	as	ADP
easat-10458	202	21	taipei	taipei	PROPN
easat-10458	202	22	and	and	CCONJ
easat-10458	202	23	taichung	taichung	PROPN
easat-10458	202	24	,	,	PUNCT
easat-10458	202	25	has	have	AUX
easat-10458	202	26	resulted	result	VERB
easat-10458	202	27	in	in	ADP
easat-10458	202	28	market	market	NOUN
easat-10458	202	29	saturation	saturation	NOUN
easat-10458	202	30	.	.	PUNCT
easat-10458	203	1	expanding	expand	VERB
easat-10458	203	2	into	into	ADP
easat-10458	203	3	smaller	small	ADJ
easat-10458	203	4	cities	city	NOUN
easat-10458	203	5	and	and	CCONJ
easat-10458	203	6	rural	rural	ADJ
easat-10458	203	7	areas	area	NOUN
easat-10458	203	8	presents	present	VERB
easat-10458	203	9	an	an	DET
easat-10458	203	10	opportunity	opportunity	NOUN
easat-10458	203	11	to	to	PART
easat-10458	203	12	reach	reach	VERB
easat-10458	203	13	underserved	underserved	ADJ
easat-10458	203	14	regions	region	NOUN
easat-10458	203	15	with	with	ADP
easat-10458	203	16	growing	grow	VERB
easat-10458	203	17	disposable	disposable	ADJ
easat-10458	203	18	incomes	income	NOUN
easat-10458	203	19	and	and	CCONJ
easat-10458	203	20	an	an	DET
easat-10458	203	21	emerging	emerge	VERB
easat-10458	203	22	coffee	coffee	NOUN
easat-10458	203	23	culture	culture	NOUN
easat-10458	203	24	.	.	PUNCT
easat-10458	204	1	these	these	DET
easat-10458	204	2	areas	area	NOUN
easat-10458	204	3	have	have	VERB
easat-10458	204	4	minimal	minimal	ADJ
easat-10458	204	5	competition	competition	NOUN
easat-10458	204	6	from	from	ADP
easat-10458	204	7	international	international	ADJ
easat-10458	204	8	coffee	coffee	NOUN
easat-10458	204	9	chains	chain	NOUN
easat-10458	204	10	,	,	PUNCT
easat-10458	204	11	providing	provide	VERB
easat-10458	204	12	starbucks	starbuck	NOUN
easat-10458	204	13	with	with	ADP
easat-10458	204	14	a	a	DET
easat-10458	204	15	chance	chance	NOUN
easat-10458	204	16	to	to	PART
easat-10458	204	17	capture	capture	VERB
easat-10458	204	18	new	new	ADJ
easat-10458	204	19	demographics	demographic	NOUN
easat-10458	204	20	.	.	PUNCT
easat-10458	205	1	however	however	ADV
easat-10458	205	2	,	,	PUNCT
easat-10458	205	3	challenges	challenge	NOUN
easat-10458	205	4	like	like	ADP
easat-10458	205	5	limited	limited	ADJ
easat-10458	205	6	infrastructure	infrastructure	NOUN
easat-10458	205	7	,	,	PUNCT
easat-10458	205	8	logistical	logistical	ADJ
easat-10458	205	9	hurdles	hurdle	NOUN
easat-10458	205	10	,	,	PUNCT
easat-10458	205	11	and	and	CCONJ
easat-10458	205	12	the	the	DET
easat-10458	205	13	need	need	NOUN
easat-10458	205	14	for	for	ADP
easat-10458	205	15	localized	localized	ADJ
easat-10458	205	16	menu	menu	NOUN
easat-10458	205	17	adaptations	adaptation	NOUN
easat-10458	205	18	,	,	PUNCT
easat-10458	205	19	such	such	ADJ
easat-10458	205	20	as	as	ADP
easat-10458	205	21	taiwanese	taiwanese	ADJ
easat-10458	205	22	tea	tea	NOUN
easat-10458	205	23	-	-	PUNCT
easat-10458	205	24	inspired	inspire	VERB
easat-10458	205	25	items	item	NOUN
easat-10458	205	26	,	,	PUNCT
easat-10458	205	27	must	must	AUX
easat-10458	205	28	be	be	AUX
easat-10458	205	29	addressed	address	VERB
easat-10458	205	30	.	.	PUNCT
easat-10458	206	1	while	while	SCONJ
easat-10458	206	2	operational	operational	ADJ
easat-10458	206	3	costs	cost	NOUN
easat-10458	206	4	may	may	AUX
easat-10458	206	5	rise	rise	VERB
easat-10458	206	6	due	due	ADJ
easat-10458	206	7	to	to	ADP
easat-10458	206	8	transportation	transportation	NOUN
easat-10458	206	9	,	,	PUNCT
easat-10458	206	10	lower	low	ADJ
easat-10458	206	11	rents	rent	NOUN
easat-10458	206	12	can	can	AUX
easat-10458	206	13	offset	offset	VERB
easat-10458	206	14	expenses	expense	NOUN
easat-10458	206	15	.	.	PUNCT
easat-10458	207	1	strategies	strategy	NOUN
easat-10458	207	2	like	like	ADP
easat-10458	207	3	smaller	small	ADJ
easat-10458	207	4	-	-	PUNCT
easat-10458	207	5	format	format	NOUN
easat-10458	207	6	stores	store	NOUN
easat-10458	207	7	,	,	PUNCT
easat-10458	207	8	local	local	ADJ
easat-10458	207	9	partnerships	partnership	NOUN
easat-10458	207	10	,	,	PUNCT
easat-10458	207	11	and	and	CCONJ
easat-10458	207	12	tailored	tailor	VERB
easat-10458	207	13	marketing	marketing	NOUN
easat-10458	207	14	can	can	AUX
easat-10458	207	15	support	support	VERB
easat-10458	207	16	successful	successful	ADJ
easat-10458	207	17	expansion	expansion	NOUN
easat-10458	207	18	,	,	PUNCT
easat-10458	207	19	reducing	reduce	VERB
easat-10458	207	20	dependency	dependency	NOUN
easat-10458	207	21	on	on	ADP
easat-10458	207	22	saturated	saturate	VERB
easat-10458	207	23	urban	urban	ADJ
easat-10458	207	24	markets	market	NOUN
easat-10458	207	25	and	and	CCONJ
easat-10458	207	26	driving	drive	VERB
easat-10458	207	27	sustainable	sustainable	ADJ
easat-10458	207	28	growth	growth	NOUN
easat-10458	207	29	.	.	PUNCT
easat-10458	208	1	growing	grow	VERB
easat-10458	208	2	coffee	coffee	NOUN
easat-10458	208	3	culture	culture	NOUN
easat-10458	208	4	and	and	CCONJ
easat-10458	208	5	health	health	NOUN
easat-10458	208	6	-	-	PUNCT
easat-10458	208	7	conscious	conscious	ADJ
easat-10458	208	8	trends	trend	NOUN
easat-10458	208	9	:	:	PUNCT
easat-10458	208	10	taiwan	taiwan	PROPN
easat-10458	208	11	’s	’s	PART
easat-10458	208	12	growing	grow	VERB
easat-10458	208	13	coffee	coffee	NOUN
easat-10458	208	14	culture	culture	NOUN
easat-10458	208	15	and	and	CCONJ
easat-10458	208	16	rising	rise	VERB
easat-10458	208	17	demand	demand	NOUN
easat-10458	208	18	for	for	ADP
easat-10458	208	19	health	health	NOUN
easat-10458	208	20	-	-	PUNCT
easat-10458	208	21	conscious	conscious	ADJ
easat-10458	208	22	products	product	NOUN
easat-10458	208	23	present	present	VERB
easat-10458	208	24	an	an	DET
easat-10458	208	25	opportunity	opportunity	NOUN
easat-10458	208	26	for	for	SCONJ
easat-10458	208	27	starbucks	starbuck	NOUN
easat-10458	208	28	to	to	PART
easat-10458	208	29	attract	attract	VERB
easat-10458	208	30	younger	young	ADJ
easat-10458	208	31	generations	generation	NOUN
easat-10458	208	32	and	and	CCONJ
easat-10458	208	33	professionals	professional	NOUN
easat-10458	208	34	seeking	seek	VERB
easat-10458	208	35	wellness	wellness	NOUN
easat-10458	208	36	-	-	PUNCT
easat-10458	208	37	focused	focus	VERB
easat-10458	208	38	options	option	NOUN
easat-10458	208	39	.	.	PUNCT
easat-10458	209	1	offering	offer	VERB
easat-10458	209	2	plant	plant	NOUN
easat-10458	209	3	-	-	PUNCT
easat-10458	209	4	based	base	VERB
easat-10458	209	5	,	,	PUNCT
easat-10458	209	6	lower	low	ADJ
easat-10458	209	7	-	-	PUNCT
easat-10458	209	8	calorie	calorie	NOUN
easat-10458	209	9	,	,	PUNCT
easat-10458	209	10	and	and	CCONJ
easat-10458	209	11	nutritionally	nutritionally	ADV
easat-10458	209	12	transparent	transparent	ADJ
easat-10458	209	13	items	item	NOUN
easat-10458	209	14	can	can	AUX
easat-10458	209	15	differentiate	differentiate	VERB
easat-10458	209	16	starbucks	starbuck	NOUN
easat-10458	209	17	in	in	ADP
easat-10458	209	18	the	the	DET
easat-10458	209	19	market	market	NOUN
easat-10458	209	20	.	.	PUNCT
easat-10458	210	1	challenges	challenge	NOUN
easat-10458	210	2	include	include	VERB
easat-10458	210	3	higher	high	ADJ
easat-10458	210	4	costs	cost	NOUN
easat-10458	210	5	for	for	ADP
easat-10458	210	6	premium	premium	NOUN
easat-10458	210	7	ingredients	ingredient	NOUN
easat-10458	210	8	and	and	CCONJ
easat-10458	210	9	educating	educate	VERB
easat-10458	210	10	consumers	consumer	NOUN
easat-10458	210	11	on	on	ADP
easat-10458	210	12	their	their	PRON
easat-10458	210	13	benefits	benefit	NOUN
easat-10458	210	14	.	.	PUNCT
easat-10458	211	1	to	to	PART
easat-10458	211	2	capitalize	capitalize	VERB
easat-10458	211	3	on	on	ADP
easat-10458	211	4	this	this	DET
easat-10458	211	5	trend	trend	NOUN
easat-10458	211	6	,	,	PUNCT
easat-10458	211	7	starbucks	starbuck	NOUN
easat-10458	211	8	can	can	AUX
easat-10458	211	9	expand	expand	VERB
easat-10458	211	10	its	its	PRON
easat-10458	211	11	plant	plant	NOUN
easat-10458	211	12	-	-	PUNCT
easat-10458	211	13	based	base	VERB
easat-10458	211	14	menu	menu	NOUN
easat-10458	211	15	,	,	PUNCT
easat-10458	211	16	introduce	introduce	VERB
easat-10458	211	17	localized	localized	ADJ
easat-10458	211	18	health	health	NOUN
easat-10458	211	19	-	-	PUNCT
easat-10458	211	20	conscious	conscious	ADJ
easat-10458	211	21	options	option	NOUN
easat-10458	211	22	featuring	feature	VERB
easat-10458	211	23	ingredients	ingredient	NOUN
easat-10458	211	24	like	like	ADP
easat-10458	211	25	taro	taro	NOUN
easat-10458	211	26	or	or	CCONJ
easat-10458	211	27	mung	mung	NOUN
easat-10458	211	28	beans	bean	NOUN
easat-10458	211	29	,	,	PUNCT
easat-10458	211	30	and	and	CCONJ
easat-10458	211	31	collaborate	collaborate	VERB
easat-10458	211	32	with	with	ADP
easat-10458	211	33	wellness	wellness	NOUN
easat-10458	211	34	influencers	influencer	NOUN
easat-10458	211	35	to	to	PART
easat-10458	211	36	promote	promote	VERB
easat-10458	211	37	these	these	DET
easat-10458	211	38	offerings	offering	NOUN
easat-10458	211	39	.	.	PUNCT
easat-10458	212	1	aligning	align	VERB
easat-10458	212	2	with	with	ADP
easat-10458	212	3	health	health	NOUN
easat-10458	212	4	-	-	PUNCT
easat-10458	212	5	conscious	conscious	ADJ
easat-10458	212	6	trends	trend	NOUN
easat-10458	212	7	enhances	enhance	VERB
easat-10458	212	8	starbucks	starbuck	NOUN
easat-10458	212	9	’	'	PUNCT
easat-10458	212	10	appeal	appeal	NOUN
easat-10458	212	11	,	,	PUNCT
easat-10458	212	12	strengthens	strengthen	VERB
easat-10458	212	13	its	its	PRON
easat-10458	212	14	market	market	NOUN
easat-10458	212	15	position	position	NOUN
easat-10458	212	16	,	,	PUNCT
easat-10458	212	17	and	and	CCONJ
easat-10458	212	18	fosters	foster	VERB
easat-10458	212	19	loyalty	loyalty	NOUN
easat-10458	212	20	in	in	ADP
easat-10458	212	21	taiwan	taiwan	PROPN
easat-10458	212	22	’s	’s	PART
easat-10458	212	23	evolving	evolve	VERB
easat-10458	212	24	coffee	coffee	NOUN
easat-10458	212	25	landscape	landscape	NOUN
easat-10458	212	26	.	.	PUNCT
easat-10458	213	1	coffee	coffee	NOUN
easat-10458	213	2	consumption	consumption	NOUN
easat-10458	213	3	in	in	ADP
easat-10458	213	4	taiwan	taiwan	PROPN
easat-10458	213	5	has	have	AUX
easat-10458	213	6	been	be	AUX
easat-10458	213	7	growing	grow	VERB
easat-10458	213	8	at	at	ADP
easat-10458	213	9	an	an	DET
easat-10458	213	10	annual	annual	ADJ
easat-10458	213	11	rate	rate	NOUN
easat-10458	213	12	of	of	ADP
easat-10458	213	13	8	8	NUM
easat-10458	213	14	-	-	SYM
easat-10458	213	15	10	10	NUM
easat-10458	213	16	%	%	NOUN
easat-10458	213	17	,	,	PUNCT
easat-10458	213	18	presenting	present	VERB
easat-10458	213	19	starbucks	starbuck	NOUN
easat-10458	213	20	with	with	ADP
easat-10458	213	21	opportunities	opportunity	NOUN
easat-10458	213	22	to	to	PART
easat-10458	213	23	expand	expand	VERB
easat-10458	213	24	its	its	PRON
easat-10458	213	25	customer	customer	NOUN
easat-10458	213	26	base	base	NOUN
easat-10458	213	27	and	and	CCONJ
easat-10458	213	28	product	product	NOUN
easat-10458	213	29	offerings	offering	NOUN
easat-10458	213	30	[	[	X
easat-10458	213	31	16	16	NUM
easat-10458	213	32	,	,	PUNCT
easat-10458	213	33	21	21	NUM
easat-10458	213	34	]	]	PUNCT
easat-10458	213	35	.	.	PUNCT
easat-10458	214	1	table	table	NOUN
easat-10458	214	2	4	4	NUM
easat-10458	214	3	.	.	PUNCT
easat-10458	214	4	annual	annual	ADJ
easat-10458	214	5	coffee	coffee	NOUN
easat-10458	214	6	consumption	consumption	NOUN
easat-10458	214	7	per	per	ADP
easat-10458	214	8	capita	capita	NOUN
easat-10458	214	9	in	in	ADP
easat-10458	214	10	taiwan	taiwan	PROPN
easat-10458	214	11	(	(	PUNCT
easat-10458	214	12	liters	liter	NOUN
easat-10458	214	13	)	)	PUNCT
easat-10458	214	14	from	from	ADP
easat-10458	214	15	2019	2019	NUM
easat-10458	214	16	to	to	ADP
easat-10458	214	17	2024	2024	NUM
easat-10458	214	18	.	.	PUNCT
easat-10458	215	1	year	year	NOUN
easat-10458	215	2	coffee	coffee	NOUN
easat-10458	215	3	consumption	consumption	NOUN
easat-10458	215	4	(	(	PUNCT
easat-10458	215	5	liters	liter	NOUN
easat-10458	215	6	per	per	ADP
easat-10458	215	7	person	person	NOUN
easat-10458	215	8	)	)	PUNCT
easat-10458	215	9	2019	2019	NUM
easat-10458	215	10	100	100	NUM
easat-10458	215	11	l	l	NOUN
easat-10458	215	12	2020	2020	NUM
easat-10458	215	13	110	110	NUM
easat-10458	215	14	l	l	NOUN
easat-10458	215	15	2021	2021	NUM
easat-10458	215	16	120	120	NUM
easat-10458	215	17	l	l	NOUN
easat-10458	215	18	2022	2022	NUM
easat-10458	215	19	135	135	NUM
easat-10458	215	20	l	l	NOUN
easat-10458	215	21	2023	2023	NUM
easat-10458	215	22	150	150	NUM
easat-10458	215	23	l	l	NOUN
easat-10458	215	24	2024	2024	NUM
easat-10458	215	25	165	165	NUM
easat-10458	215	26	l	l	NOUN
easat-10458	215	27	source	source	NOUN
easat-10458	215	28	:	:	PUNCT
easat-10458	215	29	statista	statista	PROPN
easat-10458	216	1	[	[	X
easat-10458	216	2	16	16	NUM
easat-10458	216	3	]	]	PUNCT
easat-10458	216	4	.	.	PUNCT
easat-10458	217	1	digital	digital	ADJ
easat-10458	217	2	transformation	transformation	NOUN
easat-10458	217	3	and	and	CCONJ
easat-10458	217	4	engagement	engagement	NOUN
easat-10458	217	5	:	:	PUNCT
easat-10458	217	6	in	in	ADP
easat-10458	217	7	taiwan	taiwan	PROPN
easat-10458	217	8	’s	’s	PART
easat-10458	217	9	tech	tech	NOUN
easat-10458	217	10	-	-	PUNCT
easat-10458	217	11	driven	drive	VERB
easat-10458	217	12	market	market	NOUN
easat-10458	217	13	,	,	PUNCT
easat-10458	217	14	digital	digital	ADJ
easat-10458	217	15	transformation	transformation	NOUN
easat-10458	217	16	presents	present	VERB
easat-10458	217	17	starbucks	starbuck	NOUN
easat-10458	217	18	with	with	ADP
easat-10458	217	19	an	an	DET
easat-10458	217	20	opportunity	opportunity	NOUN
easat-10458	217	21	to	to	PART
easat-10458	217	22	enhance	enhance	VERB
easat-10458	217	23	customer	customer	NOUN
easat-10458	217	24	experiences	experience	NOUN
easat-10458	217	25	and	and	CCONJ
easat-10458	217	26	optimize	optimize	VERB
easat-10458	217	27	operations	operation	NOUN
easat-10458	217	28	.	.	PUNCT
easat-10458	218	1	with	with	ADP
easat-10458	218	2	high	high	ADJ
easat-10458	218	3	smartphone	smartphone	NOUN
easat-10458	218	4	adoption	adoption	NOUN
easat-10458	218	5	and	and	CCONJ
easat-10458	218	6	widespread	widespread	ADJ
easat-10458	218	7	use	use	NOUN
easat-10458	218	8	of	of	ADP
easat-10458	218	9	delivery	delivery	NOUN
easat-10458	218	10	platforms	platform	NOUN
easat-10458	218	11	like	like	ADP
easat-10458	218	12	uber	uber	ADJ
easat-10458	218	13	eats	eat	NOUN
easat-10458	218	14	and	and	CCONJ
easat-10458	218	15	foodpanda	foodpanda	ADJ
easat-10458	218	16	,	,	PUNCT
easat-10458	218	17	seamless	seamless	ADJ
easat-10458	218	18	digital	digital	ADJ
easat-10458	218	19	ordering	ordering	NOUN
easat-10458	218	20	,	,	PUNCT
easat-10458	218	21	payment	payment	NOUN
easat-10458	218	22	,	,	PUNCT
easat-10458	218	23	and	and	CCONJ
easat-10458	218	24	personalized	personalized	ADJ
easat-10458	218	25	engagement	engagement	NOUN
easat-10458	218	26	are	be	AUX
easat-10458	218	27	critical	critical	ADJ
easat-10458	218	28	.	.	PUNCT
easat-10458	219	1	expanding	expand	VERB
easat-10458	219	2	online	online	ADJ
easat-10458	219	3	sales	sale	NOUN
easat-10458	219	4	,	,	PUNCT
easat-10458	219	5	refining	refine	VERB
easat-10458	219	6	the	the	DET
easat-10458	219	7	mobile	mobile	ADJ
easat-10458	219	8	app	app	NOUN
easat-10458	219	9	,	,	PUNCT
easat-10458	219	10	and	and	CCONJ
easat-10458	219	11	strengthening	strengthen	VERB
easat-10458	219	12	delivery	delivery	NOUN
easat-10458	219	13	partnerships	partnership	NOUN
easat-10458	219	14	can	can	AUX
easat-10458	219	15	drive	drive	VERB
easat-10458	219	16	revenue	revenue	NOUN
easat-10458	219	17	and	and	CCONJ
easat-10458	219	18	offer	offer	VERB
easat-10458	219	19	insights	insight	NOUN
easat-10458	219	20	into	into	ADP
easat-10458	219	21	consumer	consumer	NOUN
easat-10458	219	22	preferences	preference	NOUN
easat-10458	219	23	[	[	X
easat-10458	219	24	26	26	NUM
easat-10458	219	25	]	]	PUNCT
easat-10458	219	26	.	.	PUNCT
easat-10458	220	1	however	however	ADV
easat-10458	220	2	,	,	PUNCT
easat-10458	220	3	challenges	challenge	NOUN
easat-10458	220	4	such	such	ADJ
easat-10458	220	5	as	as	ADP
easat-10458	220	6	cybersecurity	cybersecurity	NOUN
easat-10458	220	7	,	,	PUNCT
easat-10458	220	8	integration	integration	NOUN
easat-10458	220	9	with	with	ADP
easat-10458	220	10	local	local	ADJ
easat-10458	220	11	platforms	platform	NOUN
easat-10458	220	12	,	,	PUNCT
easat-10458	220	13	and	and	CCONJ
easat-10458	220	14	maintaining	maintain	VERB
easat-10458	220	15	consistent	consistent	ADJ
easat-10458	220	16	service	service	NOUN
easat-10458	220	17	quality	quality	NOUN
easat-10458	220	18	must	must	AUX
easat-10458	220	19	be	be	AUX
easat-10458	220	20	addressed	address	VERB
easat-10458	220	21	.	.	PUNCT
easat-10458	221	1	by	by	ADP
easat-10458	221	2	embracing	embrace	VERB
easat-10458	221	3	digital	digital	ADJ
easat-10458	221	4	tools	tool	NOUN
easat-10458	221	5	and	and	CCONJ
easat-10458	221	6	optimizing	optimize	VERB
easat-10458	221	7	its	its	PRON
easat-10458	221	8	digital	digital	ADJ
easat-10458	221	9	rewards	reward	NOUN
easat-10458	221	10	program	program	NOUN
easat-10458	221	11	,	,	PUNCT
easat-10458	221	12	starbucks	starbuck	NOUN
easat-10458	221	13	can	can	AUX
easat-10458	221	14	maintain	maintain	VERB
easat-10458	221	15	relevance	relevance	NOUN
easat-10458	221	16	,	,	PUNCT
easat-10458	221	17	foster	foster	ADJ
easat-10458	221	18	customer	customer	NOUN
easat-10458	221	19	loyalty	loyalty	NOUN
easat-10458	221	20	,	,	PUNCT
easat-10458	221	21	and	and	CCONJ
easat-10458	221	22	unlock	unlock	ADJ
easat-10458	221	23	new	new	ADJ
easat-10458	221	24	growth	growth	NOUN
easat-10458	221	25	opportunities	opportunity	NOUN
easat-10458	221	26	in	in	ADP
easat-10458	221	27	taiwan	taiwan	PROPN
easat-10458	221	28	’s	’s	PART
easat-10458	221	29	competitive	competitive	ADJ
easat-10458	221	30	coffee	coffee	NOUN
easat-10458	221	31	market	market	NOUN
easat-10458	221	32	.	.	PUNCT
easat-10458	222	1	468	468	NUM
easat-10458	222	2	edelweiss	edelweiss	PROPN
easat-10458	222	3	applied	apply	VERB
easat-10458	222	4	science	science	NOUN
easat-10458	222	5	and	and	CCONJ
easat-10458	222	6	technology	technology	NOUN
easat-10458	222	7	issn	issn	PROPN
easat-10458	222	8	:	:	PUNCT
easat-10458	222	9	2576	2576	NUM
easat-10458	222	10	-	-	SYM
easat-10458	222	11	8484	8484	NUM
easat-10458	222	12	vol	vol	NOUN
easat-10458	222	13	.	.	PROPN
easat-10458	223	1	9	9	NUM
easat-10458	223	2	,	,	PUNCT
easat-10458	223	3	no	no	INTJ
easat-10458	223	4	.	.	NOUN
easat-10458	223	5	10	10	NUM
easat-10458	223	6	:	:	PUNCT
easat-10458	223	7	460	460	NUM
easat-10458	223	8	-	-	SYM
easat-10458	223	9	470	470	NUM
easat-10458	223	10	,	,	PUNCT
easat-10458	223	11	2025	2025	NUM
easat-10458	223	12	doi	doi	NOUN
easat-10458	223	13	:	:	PUNCT
easat-10458	223	14	10.55214/2576	10.55214/2576	NUM
easat-10458	223	15	-	-	SYM
easat-10458	223	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	223	17	©	©	PROPN
easat-10458	223	18	2025	2025	NUM
easat-10458	223	19	by	by	ADP
easat-10458	223	20	the	the	DET
easat-10458	223	21	authors	author	NOUN
easat-10458	223	22	;	;	PUNCT
easat-10458	223	23	licensee	licensee	PROPN
easat-10458	223	24	learning	learn	VERB
easat-10458	223	25	gate	gate	NOUN
easat-10458	223	26	focus	focus	VERB
easat-10458	223	27	on	on	ADP
easat-10458	223	28	sustainability	sustainability	NOUN
easat-10458	223	29	and	and	CCONJ
easat-10458	223	30	eco	eco	NOUN
easat-10458	223	31	-	-	PUNCT
easat-10458	223	32	friendly	friendly	ADJ
easat-10458	223	33	initiatives	initiative	NOUN
easat-10458	223	34	:	:	PUNCT
easat-10458	223	35	eco	eco	NOUN
easat-10458	223	36	-	-	PUNCT
easat-10458	223	37	consciousness	consciousness	NOUN
easat-10458	223	38	is	be	AUX
easat-10458	223	39	a	a	DET
easat-10458	223	40	growing	grow	VERB
easat-10458	223	41	priority	priority	NOUN
easat-10458	223	42	for	for	ADP
easat-10458	223	43	taiwanese	taiwanese	ADJ
easat-10458	223	44	consumers	consumer	NOUN
easat-10458	223	45	,	,	PUNCT
easat-10458	223	46	making	make	VERB
easat-10458	223	47	sustainability	sustainability	NOUN
easat-10458	223	48	a	a	DET
easat-10458	223	49	key	key	ADJ
easat-10458	223	50	area	area	NOUN
easat-10458	223	51	for	for	ADP
easat-10458	223	52	starbucks	starbuck	NOUN
easat-10458	223	53	to	to	PART
easat-10458	223	54	enhance	enhance	VERB
easat-10458	223	55	its	its	PRON
easat-10458	223	56	market	market	NOUN
easat-10458	223	57	position	position	NOUN
easat-10458	223	58	.	.	PUNCT
easat-10458	224	1	ethical	ethical	ADJ
easat-10458	224	2	sourcing	sourcing	NOUN
easat-10458	224	3	,	,	PUNCT
easat-10458	224	4	waste	waste	NOUN
easat-10458	224	5	reduction	reduction	NOUN
easat-10458	224	6	,	,	PUNCT
easat-10458	224	7	and	and	CCONJ
easat-10458	224	8	eco	eco	NOUN
easat-10458	224	9	-	-	PUNCT
easat-10458	224	10	friendly	friendly	ADJ
easat-10458	224	11	packaging	packaging	NOUN
easat-10458	224	12	resonate	resonate	VERB
easat-10458	224	13	with	with	ADP
easat-10458	224	14	taiwan	taiwan	PROPN
easat-10458	224	15	’s	’s	PART
easat-10458	224	16	environmentally	environmentally	ADV
easat-10458	224	17	aware	aware	ADJ
easat-10458	224	18	population	population	NOUN
easat-10458	225	1	[	[	X
easat-10458	225	2	27	27	NUM
easat-10458	225	3	]	]	PUNCT
easat-10458	225	4	.	.	PUNCT
easat-10458	226	1	encouraging	encourage	VERB
easat-10458	226	2	customers	customer	NOUN
easat-10458	226	3	to	to	PART
easat-10458	226	4	adopt	adopt	VERB
easat-10458	226	5	sustainable	sustainable	ADJ
easat-10458	226	6	habits	habit	NOUN
easat-10458	226	7	,	,	PUNCT
easat-10458	226	8	such	such	ADJ
easat-10458	226	9	as	as	ADP
easat-10458	226	10	using	use	VERB
easat-10458	226	11	reusable	reusable	ADJ
easat-10458	226	12	cups	cup	NOUN
easat-10458	226	13	,	,	PUNCT
easat-10458	226	14	and	and	CCONJ
easat-10458	226	15	accelerating	accelerate	VERB
easat-10458	226	16	the	the	DET
easat-10458	226	17	use	use	NOUN
easat-10458	226	18	of	of	ADP
easat-10458	226	19	biodegradable	biodegradable	ADJ
easat-10458	226	20	materials	material	NOUN
easat-10458	226	21	can	can	AUX
easat-10458	226	22	strengthen	strengthen	VERB
easat-10458	226	23	starbucks	starbuck	NOUN
easat-10458	226	24	’	'	PUNCT
easat-10458	226	25	reputation	reputation	NOUN
easat-10458	226	26	.	.	PUNCT
easat-10458	227	1	challenges	challenge	NOUN
easat-10458	227	2	include	include	VERB
easat-10458	227	3	higher	high	ADJ
easat-10458	227	4	costs	cost	NOUN
easat-10458	227	5	for	for	ADP
easat-10458	227	6	sustainable	sustainable	ADJ
easat-10458	227	7	materials	material	NOUN
easat-10458	227	8	and	and	CCONJ
easat-10458	227	9	the	the	DET
easat-10458	227	10	need	need	NOUN
easat-10458	227	11	for	for	ADP
easat-10458	227	12	behavioral	behavioral	ADJ
easat-10458	227	13	change	change	NOUN
easat-10458	227	14	among	among	ADP
easat-10458	227	15	consumers	consumer	NOUN
easat-10458	227	16	[	[	X
easat-10458	227	17	28	28	NUM
easat-10458	227	18	]	]	PUNCT
easat-10458	227	19	.	.	PUNCT
easat-10458	228	1	to	to	PART
easat-10458	228	2	address	address	VERB
easat-10458	228	3	these	these	DET
easat-10458	228	4	issues	issue	NOUN
easat-10458	228	5	,	,	PUNCT
easat-10458	228	6	starbucks	starbuck	NOUN
easat-10458	228	7	can	can	AUX
easat-10458	228	8	offer	offer	VERB
easat-10458	228	9	increased	increase	VERB
easat-10458	228	10	rewards	reward	NOUN
easat-10458	228	11	for	for	ADP
easat-10458	228	12	sustainable	sustainable	ADJ
easat-10458	228	13	actions	action	NOUN
easat-10458	228	14	,	,	PUNCT
easat-10458	228	15	partner	partner	NOUN
easat-10458	228	16	with	with	ADP
easat-10458	228	17	local	local	ADJ
easat-10458	228	18	farmers	farmer	NOUN
easat-10458	228	19	to	to	PART
easat-10458	228	20	source	source	VERB
easat-10458	228	21	ingredients	ingredient	NOUN
easat-10458	228	22	,	,	PUNCT
easat-10458	228	23	and	and	CCONJ
easat-10458	228	24	launch	launch	NOUN
easat-10458	228	25	initiatives	initiative	NOUN
easat-10458	228	26	that	that	PRON
easat-10458	228	27	align	align	VERB
easat-10458	228	28	with	with	ADP
easat-10458	228	29	taiwan	taiwan	PROPN
easat-10458	228	30	’s	’s	PART
easat-10458	228	31	environmental	environmental	ADJ
easat-10458	228	32	values	value	NOUN
easat-10458	228	33	.	.	PUNCT
easat-10458	229	1	by	by	ADP
easat-10458	229	2	focusing	focus	VERB
easat-10458	229	3	on	on	ADP
easat-10458	229	4	sustainability	sustainability	NOUN
easat-10458	229	5	,	,	PUNCT
easat-10458	229	6	starbucks	starbuck	NOUN
easat-10458	229	7	can	can	AUX
easat-10458	229	8	foster	foster	VERB
easat-10458	229	9	long	long	ADJ
easat-10458	229	10	-	-	PUNCT
easat-10458	229	11	term	term	NOUN
easat-10458	229	12	loyalty	loyalty	NOUN
easat-10458	229	13	and	and	CCONJ
easat-10458	229	14	make	make	VERB
easat-10458	229	15	a	a	DET
easat-10458	229	16	positive	positive	ADJ
easat-10458	229	17	contribution	contribution	NOUN
easat-10458	229	18	to	to	ADP
easat-10458	229	19	the	the	DET
easat-10458	229	20	environment	environment	NOUN
easat-10458	229	21	,	,	PUNCT
easat-10458	229	22	thereby	thereby	ADV
easat-10458	229	23	reinforcing	reinforce	VERB
easat-10458	229	24	its	its	PRON
easat-10458	229	25	leadership	leadership	NOUN
easat-10458	229	26	in	in	ADP
easat-10458	229	27	the	the	DET
easat-10458	229	28	market	market	NOUN
easat-10458	229	29	.	.	PUNCT
easat-10458	230	1	4.4	4.4	NUM
easat-10458	230	2	.	.	PUNCT
easat-10458	231	1	threats	threat	NOUN
easat-10458	231	2	intense	intense	ADJ
easat-10458	231	3	competition	competition	NOUN
easat-10458	231	4	:	:	PUNCT
easat-10458	231	5	taiwan	taiwan	PROPN
easat-10458	231	6	’s	’s	PART
easat-10458	231	7	coffee	coffee	NOUN
easat-10458	231	8	market	market	NOUN
easat-10458	231	9	is	be	AUX
easat-10458	231	10	highly	highly	ADV
easat-10458	231	11	competitive	competitive	ADJ
easat-10458	231	12	,	,	PUNCT
easat-10458	231	13	with	with	ADP
easat-10458	231	14	starbucks	starbuck	NOUN
easat-10458	231	15	holding	hold	VERB
easat-10458	231	16	a	a	DET
easat-10458	231	17	15	15	NUM
easat-10458	231	18	%	%	NOUN
easat-10458	231	19	market	market	NOUN
easat-10458	231	20	share	share	NOUN
easat-10458	231	21	,	,	PUNCT
easat-10458	231	22	ranking	rank	VERB
easat-10458	231	23	third	third	ADV
easat-10458	231	24	behind	behind	ADP
easat-10458	231	25	louisa	louisa	NOUN
easat-10458	231	26	coffee	coffee	NOUN
easat-10458	231	27	(	(	PUNCT
easat-10458	231	28	20	20	NUM
easat-10458	231	29	%	%	NOUN
easat-10458	231	30	)	)	PUNCT
easat-10458	231	31	and	and	CCONJ
easat-10458	231	32	85	85	NUM
easat-10458	231	33	°	°	NUM
easat-10458	231	34	c	c	NOUN
easat-10458	231	35	(	(	PUNCT
easat-10458	231	36	18	18	NUM
easat-10458	231	37	%	%	NOUN
easat-10458	231	38	)	)	PUNCT
easat-10458	231	39	.	.	PUNCT
easat-10458	232	1	additionally	additionally	ADV
easat-10458	232	2	,	,	PUNCT
easat-10458	232	3	convenience	convenience	NOUN
easat-10458	232	4	store	store	NOUN
easat-10458	232	5	coffee	coffee	NOUN
easat-10458	232	6	(	(	PUNCT
easat-10458	232	7	7	7	NUM
easat-10458	232	8	-	-	SYM
easat-10458	232	9	eleven	eleven	NUM
easat-10458	232	10	&	&	CCONJ
easat-10458	232	11	family	family	PROPN
easat-10458	232	12	mart	mart	PROPN
easat-10458	232	13	)	)	PUNCT
easat-10458	232	14	holds	hold	VERB
easat-10458	232	15	the	the	DET
easat-10458	232	16	largest	large	ADJ
easat-10458	232	17	share	share	NOUN
easat-10458	232	18	at	at	ADP
easat-10458	232	19	25	25	NUM
easat-10458	232	20	%	%	NOUN
easat-10458	232	21	,	,	PUNCT
easat-10458	232	22	offering	offer	VERB
easat-10458	232	23	affordability	affordability	NOUN
easat-10458	232	24	and	and	CCONJ
easat-10458	232	25	accessibility	accessibility	NOUN
easat-10458	232	26	[	[	X
easat-10458	232	27	21	21	NUM
easat-10458	232	28	]	]	PUNCT
easat-10458	232	29	.	.	PUNCT
easat-10458	233	1	although	although	SCONJ
easat-10458	233	2	starbucks	starbuck	NOUN
easat-10458	233	3	benefits	benefit	VERB
easat-10458	233	4	from	from	ADP
easat-10458	233	5	strong	strong	ADJ
easat-10458	233	6	global	global	ADJ
easat-10458	233	7	branding	branding	NOUN
easat-10458	233	8	,	,	PUNCT
easat-10458	233	9	local	local	ADJ
easat-10458	233	10	competitors	competitor	NOUN
easat-10458	233	11	attract	attract	VERB
easat-10458	233	12	consumers	consumer	NOUN
easat-10458	233	13	by	by	ADP
easat-10458	233	14	offering	offer	VERB
easat-10458	233	15	lower	low	ADJ
easat-10458	233	16	pricing	pricing	NOUN
easat-10458	233	17	and	and	CCONJ
easat-10458	233	18	more	more	ADV
easat-10458	233	19	localized	localized	ADJ
easat-10458	233	20	flavors	flavor	NOUN
easat-10458	233	21	.	.	PUNCT
easat-10458	234	1	furthermore	furthermore	ADV
easat-10458	234	2	,	,	PUNCT
easat-10458	234	3	specialty	specialty	NOUN
easat-10458	234	4	coffee	coffee	NOUN
easat-10458	234	5	shops	shop	NOUN
easat-10458	234	6	account	account	VERB
easat-10458	234	7	for	for	ADP
easat-10458	234	8	22	22	NUM
easat-10458	234	9	%	%	NOUN
easat-10458	234	10	,	,	PUNCT
easat-10458	234	11	indicating	indicate	VERB
easat-10458	234	12	a	a	DET
easat-10458	234	13	rising	rise	VERB
easat-10458	234	14	preference	preference	NOUN
easat-10458	234	15	for	for	ADP
easat-10458	234	16	independent	independent	ADJ
easat-10458	234	17	and	and	CCONJ
easat-10458	234	18	artisanal	artisanal	ADJ
easat-10458	234	19	coffee	coffee	NOUN
easat-10458	234	20	experiences	experience	NOUN
easat-10458	234	21	[	[	X
easat-10458	234	22	16	16	NUM
easat-10458	234	23	]	]	PUNCT
easat-10458	234	24	.	.	PUNCT
easat-10458	235	1	to	to	PART
easat-10458	235	2	remain	remain	VERB
easat-10458	235	3	competitive	competitive	ADJ
easat-10458	235	4	,	,	PUNCT
easat-10458	235	5	starbucks	starbuck	NOUN
easat-10458	235	6	must	must	AUX
easat-10458	235	7	enhance	enhance	VERB
easat-10458	235	8	its	its	PRON
easat-10458	235	9	menu	menu	NOUN
easat-10458	235	10	localization	localization	NOUN
easat-10458	235	11	,	,	PUNCT
easat-10458	235	12	introduce	introduce	VERB
easat-10458	235	13	value	value	NOUN
easat-10458	235	14	-	-	PUNCT
easat-10458	235	15	based	base	VERB
easat-10458	235	16	pricing	pricing	NOUN
easat-10458	235	17	strategies	strategy	NOUN
easat-10458	235	18	,	,	PUNCT
easat-10458	235	19	and	and	CCONJ
easat-10458	235	20	strengthen	strengthen	VERB
easat-10458	235	21	digital	digital	ADJ
easat-10458	235	22	engagement	engagement	NOUN
easat-10458	235	23	.	.	PUNCT
easat-10458	236	1	while	while	SCONJ
easat-10458	236	2	its	its	PRON
easat-10458	236	3	premium	premium	NOUN
easat-10458	236	4	image	image	NOUN
easat-10458	236	5	is	be	AUX
easat-10458	236	6	an	an	DET
easat-10458	236	7	asset	asset	NOUN
easat-10458	236	8	,	,	PUNCT
easat-10458	236	9	adapting	adapt	VERB
easat-10458	236	10	to	to	ADP
easat-10458	236	11	taiwan	taiwan	PROPN
easat-10458	236	12	’s	’s	PART
easat-10458	236	13	pricesensitive	pricesensitive	ADJ
easat-10458	236	14	and	and	CCONJ
easat-10458	236	15	convenience	convenience	NOUN
easat-10458	236	16	-	-	PUNCT
easat-10458	236	17	driven	drive	VERB
easat-10458	236	18	market	market	NOUN
easat-10458	236	19	is	be	AUX
easat-10458	236	20	crucial	crucial	ADJ
easat-10458	236	21	for	for	ADP
easat-10458	236	22	sustaining	sustain	VERB
easat-10458	236	23	its	its	PRON
easat-10458	236	24	position	position	NOUN
easat-10458	236	25	.	.	PUNCT
easat-10458	237	1	economic	economic	ADJ
easat-10458	237	2	downturns	downturn	NOUN
easat-10458	237	3	:	:	PUNCT
easat-10458	237	4	economic	economic	ADJ
easat-10458	237	5	uncertainties	uncertainty	NOUN
easat-10458	237	6	,	,	PUNCT
easat-10458	237	7	whether	whether	SCONJ
easat-10458	237	8	due	due	ADJ
easat-10458	237	9	to	to	ADP
easat-10458	237	10	global	global	ADJ
easat-10458	237	11	recessions	recession	NOUN
easat-10458	237	12	,	,	PUNCT
easat-10458	237	13	geopolitical	geopolitical	ADJ
easat-10458	237	14	tensions	tension	NOUN
easat-10458	237	15	,	,	PUNCT
easat-10458	237	16	or	or	CCONJ
easat-10458	237	17	domestic	domestic	ADJ
easat-10458	237	18	challenges	challenge	NOUN
easat-10458	237	19	,	,	PUNCT
easat-10458	237	20	can	can	AUX
easat-10458	237	21	reduce	reduce	VERB
easat-10458	237	22	disposable	disposable	ADJ
easat-10458	237	23	income	income	NOUN
easat-10458	237	24	for	for	ADP
easat-10458	237	25	taiwanese	taiwanese	ADJ
easat-10458	237	26	consumers	consumer	NOUN
easat-10458	237	27	[	[	X
easat-10458	237	28	25	25	NUM
easat-10458	237	29	]	]	PUNCT
easat-10458	237	30	.	.	PUNCT
easat-10458	238	1	this	this	PRON
easat-10458	238	2	may	may	AUX
easat-10458	238	3	prompt	prompt	VERB
easat-10458	238	4	customers	customer	NOUN
easat-10458	238	5	to	to	PART
easat-10458	238	6	opt	opt	VERB
easat-10458	238	7	for	for	ADP
easat-10458	238	8	homebrewed	homebrewed	ADJ
easat-10458	238	9	coffee	coffee	NOUN
easat-10458	238	10	or	or	CCONJ
easat-10458	238	11	lower	low	ADJ
easat-10458	238	12	-	-	PUNCT
easat-10458	238	13	cost	cost	NOUN
easat-10458	238	14	competitors	competitor	NOUN
easat-10458	238	15	,	,	PUNCT
easat-10458	238	16	potentially	potentially	ADV
easat-10458	238	17	impacting	impact	VERB
easat-10458	238	18	starbucks	starbuck	NOUN
easat-10458	238	19	’	'	PUNCT
easat-10458	238	20	foot	foot	NOUN
easat-10458	238	21	traffic	traffic	NOUN
easat-10458	238	22	and	and	CCONJ
easat-10458	238	23	revenue	revenue	NOUN
easat-10458	238	24	.	.	PUNCT
easat-10458	239	1	premium	premium	NOUN
easat-10458	239	2	-	-	PUNCT
easat-10458	239	3	priced	price	VERB
easat-10458	239	4	offerings	offering	NOUN
easat-10458	239	5	could	could	AUX
easat-10458	239	6	see	see	VERB
easat-10458	239	7	reduced	reduced	ADJ
easat-10458	239	8	demand	demand	NOUN
easat-10458	239	9	,	,	PUNCT
easat-10458	239	10	further	far	ADV
easat-10458	239	11	straining	strain	VERB
easat-10458	239	12	profitability	profitability	NOUN
easat-10458	239	13	during	during	ADP
easat-10458	239	14	these	these	DET
easat-10458	239	15	periods	period	NOUN
easat-10458	239	16	[	[	X
easat-10458	239	17	23	23	NUM
easat-10458	239	18	]	]	PUNCT
easat-10458	239	19	.	.	PUNCT
easat-10458	240	1	to	to	PART
easat-10458	240	2	mitigate	mitigate	VERB
easat-10458	240	3	these	these	DET
easat-10458	240	4	challenges	challenge	NOUN
easat-10458	240	5	,	,	PUNCT
easat-10458	240	6	starbucks	starbuck	NOUN
easat-10458	240	7	can	can	AUX
easat-10458	240	8	introduce	introduce	VERB
easat-10458	240	9	value	value	NOUN
easat-10458	240	10	-	-	PUNCT
easat-10458	240	11	driven	drive	VERB
easat-10458	240	12	options	option	NOUN
easat-10458	240	13	such	such	ADJ
easat-10458	240	14	as	as	ADP
easat-10458	240	15	smaller	small	ADJ
easat-10458	240	16	-	-	PUNCT
easat-10458	240	17	sized	sized	ADJ
easat-10458	240	18	beverages	beverage	NOUN
easat-10458	240	19	and	and	CCONJ
easat-10458	240	20	affordable	affordable	ADJ
easat-10458	240	21	bundle	bundle	NOUN
easat-10458	240	22	deals	deal	NOUN
easat-10458	240	23	to	to	PART
easat-10458	240	24	attract	attract	VERB
easat-10458	240	25	costconscious	costconscious	ADJ
easat-10458	240	26	consumers	consumer	NOUN
easat-10458	240	27	.	.	PUNCT
easat-10458	241	1	flexible	flexible	ADJ
easat-10458	241	2	promotions	promotion	NOUN
easat-10458	241	3	tailored	tailor	VERB
easat-10458	241	4	to	to	ADP
easat-10458	241	5	economic	economic	ADJ
easat-10458	241	6	conditions	condition	NOUN
easat-10458	241	7	,	,	PUNCT
easat-10458	241	8	alongside	alongside	ADP
easat-10458	241	9	diversified	diversified	ADJ
easat-10458	241	10	revenue	revenue	NOUN
easat-10458	241	11	streams	stream	NOUN
easat-10458	241	12	like	like	ADP
easat-10458	241	13	merchandise	merchandise	NOUN
easat-10458	241	14	,	,	PUNCT
easat-10458	241	15	subscription	subscription	NOUN
easat-10458	241	16	services	service	NOUN
easat-10458	241	17	,	,	PUNCT
easat-10458	241	18	and	and	CCONJ
easat-10458	241	19	at	at	ADP
easat-10458	241	20	-	-	PUNCT
easat-10458	241	21	home	home	NOUN
easat-10458	241	22	coffee	coffee	NOUN
easat-10458	241	23	products	product	NOUN
easat-10458	241	24	,	,	PUNCT
easat-10458	241	25	can	can	AUX
easat-10458	241	26	provide	provide	VERB
easat-10458	241	27	financial	financial	ADJ
easat-10458	241	28	stability	stability	NOUN
easat-10458	241	29	.	.	PUNCT
easat-10458	242	1	operational	operational	ADJ
easat-10458	242	2	efficiencies	efficiency	NOUN
easat-10458	242	3	,	,	PUNCT
easat-10458	242	4	such	such	ADJ
easat-10458	242	5	as	as	ADP
easat-10458	242	6	streamlining	streamline	VERB
easat-10458	242	7	supply	supply	NOUN
easat-10458	242	8	chains	chain	NOUN
easat-10458	242	9	,	,	PUNCT
easat-10458	242	10	can	can	AUX
easat-10458	242	11	help	help	VERB
easat-10458	242	12	control	control	VERB
easat-10458	242	13	costs	cost	NOUN
easat-10458	242	14	and	and	CCONJ
easat-10458	242	15	support	support	VERB
easat-10458	242	16	competitive	competitive	ADJ
easat-10458	242	17	pricing	pricing	NOUN
easat-10458	242	18	during	during	ADP
easat-10458	242	19	economic	economic	ADJ
easat-10458	242	20	downturns	downturn	NOUN
easat-10458	242	21	[	[	X
easat-10458	242	22	20	20	NUM
easat-10458	242	23	]	]	PUNCT
easat-10458	242	24	.	.	PUNCT
easat-10458	243	1	cultural	cultural	ADJ
easat-10458	243	2	preferences	preference	NOUN
easat-10458	243	3	:	:	PUNCT
easat-10458	243	4	taiwan	taiwan	PROPN
easat-10458	243	5	’s	’s	PART
easat-10458	243	6	strong	strong	ADJ
easat-10458	243	7	tea	tea	NOUN
easat-10458	243	8	culture	culture	NOUN
easat-10458	243	9	,	,	PUNCT
easat-10458	243	10	including	include	VERB
easat-10458	243	11	bubble	bubble	NOUN
easat-10458	243	12	tea	tea	NOUN
easat-10458	243	13	,	,	PUNCT
easat-10458	243	14	oolong	oolong	NOUN
easat-10458	243	15	tea	tea	NOUN
easat-10458	243	16	,	,	PUNCT
easat-10458	243	17	and	and	CCONJ
easat-10458	243	18	herbal	herbal	ADJ
easat-10458	243	19	infusions	infusion	NOUN
easat-10458	243	20	,	,	PUNCT
easat-10458	243	21	poses	pose	VERB
easat-10458	243	22	a	a	DET
easat-10458	243	23	challenge	challenge	NOUN
easat-10458	243	24	for	for	ADP
easat-10458	243	25	starbucks	starbuck	NOUN
easat-10458	243	26	,	,	PUNCT
easat-10458	243	27	particularly	particularly	ADV
easat-10458	243	28	in	in	ADP
easat-10458	243	29	rural	rural	ADJ
easat-10458	243	30	areas	area	NOUN
easat-10458	243	31	and	and	CCONJ
easat-10458	243	32	among	among	ADP
easat-10458	243	33	older	old	ADJ
easat-10458	243	34	demographics	demographic	NOUN
easat-10458	243	35	.	.	PUNCT
easat-10458	244	1	while	while	SCONJ
easat-10458	244	2	younger	young	ADJ
easat-10458	244	3	urban	urban	ADJ
easat-10458	244	4	consumers	consumer	NOUN
easat-10458	244	5	increasingly	increasingly	ADV
easat-10458	244	6	embrace	embrace	VERB
easat-10458	244	7	coffee	coffee	NOUN
easat-10458	244	8	,	,	PUNCT
easat-10458	244	9	tea	tea	NOUN
easat-10458	244	10	remains	remain	VERB
easat-10458	244	11	the	the	DET
easat-10458	244	12	dominant	dominant	ADJ
easat-10458	244	13	choice	choice	NOUN
easat-10458	244	14	for	for	ADP
easat-10458	244	15	many	many	ADJ
easat-10458	244	16	,	,	PUNCT
easat-10458	244	17	limiting	limit	VERB
easat-10458	244	18	starbucks	starbuck	NOUN
easat-10458	244	19	’	'	PUNCT
easat-10458	244	20	growth	growth	NOUN
easat-10458	244	21	potential	potential	NOUN
easat-10458	244	22	in	in	ADP
easat-10458	244	23	specific	specific	ADJ
easat-10458	244	24	segments	segment	NOUN
easat-10458	244	25	.	.	PUNCT
easat-10458	245	1	to	to	PART
easat-10458	245	2	address	address	VERB
easat-10458	245	3	this	this	PRON
easat-10458	245	4	,	,	PUNCT
easat-10458	245	5	starbucks	starbuck	NOUN
easat-10458	245	6	can	can	AUX
easat-10458	245	7	expand	expand	VERB
easat-10458	245	8	its	its	PRON
easat-10458	245	9	tea	tea	NOUN
easat-10458	245	10	offerings	offering	NOUN
easat-10458	245	11	with	with	ADP
easat-10458	245	12	taiwanese	taiwanese	ADJ
easat-10458	245	13	-	-	PUNCT
easat-10458	245	14	inspired	inspire	VERB
easat-10458	245	15	flavors	flavor	NOUN
easat-10458	245	16	,	,	PUNCT
easat-10458	245	17	such	such	ADJ
easat-10458	245	18	as	as	ADP
easat-10458	245	19	taro	taro	NOUN
easat-10458	245	20	milk	milk	NOUN
easat-10458	245	21	tea	tea	NOUN
easat-10458	245	22	,	,	PUNCT
easat-10458	245	23	jasmine	jasmine	PROPN
easat-10458	245	24	green	green	PROPN
easat-10458	245	25	tea	tea	NOUN
easat-10458	245	26	,	,	PUNCT
easat-10458	245	27	and	and	CCONJ
easat-10458	245	28	oolong	oolong	NOUN
easat-10458	245	29	blends	blend	NOUN
easat-10458	245	30	.	.	PUNCT
easat-10458	246	1	hybrid	hybrid	ADJ
easat-10458	246	2	beverages	beverage	NOUN
easat-10458	246	3	combining	combine	VERB
easat-10458	246	4	coffee	coffee	NOUN
easat-10458	246	5	with	with	ADP
easat-10458	246	6	traditional	traditional	ADJ
easat-10458	246	7	ingredients	ingredient	NOUN
easat-10458	246	8	can	can	AUX
easat-10458	246	9	also	also	ADV
easat-10458	246	10	appeal	appeal	VERB
easat-10458	246	11	to	to	ADP
easat-10458	246	12	tea	tea	NOUN
easat-10458	246	13	drinkers	drinker	NOUN
easat-10458	246	14	[	[	X
easat-10458	246	15	22	22	NUM
easat-10458	246	16	,	,	PUNCT
easat-10458	246	17	23	23	NUM
easat-10458	246	18	]	]	PUNCT
easat-10458	246	19	.	.	PUNCT
easat-10458	247	1	marketing	marketing	NOUN
easat-10458	247	2	campaigns	campaign	NOUN
easat-10458	247	3	highlighting	highlight	VERB
easat-10458	247	4	starbucks	starbuck	NOUN
easat-10458	247	5	’	'	PUNCT
easat-10458	247	6	dedication	dedication	NOUN
easat-10458	247	7	to	to	ADP
easat-10458	247	8	coffee	coffee	NOUN
easat-10458	247	9	and	and	CCONJ
easat-10458	247	10	tea	tea	NOUN
easat-10458	247	11	culture	culture	NOUN
easat-10458	247	12	can	can	AUX
easat-10458	247	13	enhance	enhance	VERB
easat-10458	247	14	its	its	PRON
easat-10458	247	15	local	local	ADJ
easat-10458	247	16	relevance	relevance	NOUN
easat-10458	247	17	.	.	PUNCT
easat-10458	248	1	hosting	host	VERB
easat-10458	248	2	tea	tea	NOUN
easat-10458	248	3	-	-	PUNCT
easat-10458	248	4	focused	focus	VERB
easat-10458	248	5	workshops	workshop	NOUN
easat-10458	248	6	and	and	CCONJ
easat-10458	248	7	events	event	NOUN
easat-10458	248	8	can	can	AUX
easat-10458	248	9	strengthen	strengthen	VERB
easat-10458	248	10	community	community	NOUN
easat-10458	248	11	connections	connection	NOUN
easat-10458	248	12	,	,	PUNCT
easat-10458	248	13	showcasing	showcase	VERB
easat-10458	248	14	starbucks	starbuck	NOUN
easat-10458	248	15	’	'	PUNCT
easat-10458	248	16	respect	respect	NOUN
easat-10458	248	17	for	for	ADP
easat-10458	248	18	taiwanese	taiwanese	ADJ
easat-10458	248	19	traditions	tradition	NOUN
easat-10458	248	20	and	and	CCONJ
easat-10458	248	21	broadening	broaden	VERB
easat-10458	248	22	its	its	PRON
easat-10458	248	23	appeal	appeal	NOUN
easat-10458	248	24	across	across	ADP
easat-10458	248	25	demographics	demographic	NOUN
easat-10458	248	26	[	[	X
easat-10458	248	27	12	12	NUM
easat-10458	248	28	]	]	PUNCT
easat-10458	248	29	.	.	PUNCT
easat-10458	249	1	rising	rise	VERB
easat-10458	249	2	operational	operational	ADJ
easat-10458	249	3	costs	cost	NOUN
easat-10458	249	4	:	:	PUNCT
easat-10458	249	5	in	in	ADP
easat-10458	249	6	taiwan	taiwan	PROPN
easat-10458	249	7	,	,	PUNCT
easat-10458	249	8	starbucks	starbuck	NOUN
easat-10458	249	9	faces	face	VERB
easat-10458	249	10	challenges	challenge	NOUN
easat-10458	249	11	to	to	ADP
easat-10458	249	12	its	its	PRON
easat-10458	249	13	profitability	profitability	NOUN
easat-10458	249	14	due	due	ADP
easat-10458	249	15	to	to	ADP
easat-10458	249	16	increasing	increase	VERB
easat-10458	249	17	operational	operational	ADJ
easat-10458	249	18	costs	cost	NOUN
easat-10458	249	19	,	,	PUNCT
easat-10458	249	20	including	include	VERB
easat-10458	249	21	high	high	ADJ
easat-10458	249	22	rents	rent	NOUN
easat-10458	249	23	,	,	PUNCT
easat-10458	249	24	labor	labor	NOUN
easat-10458	249	25	expenses	expense	NOUN
easat-10458	249	26	,	,	PUNCT
easat-10458	249	27	and	and	CCONJ
easat-10458	249	28	inflation	inflation	NOUN
easat-10458	249	29	[	[	X
easat-10458	249	30	27	27	NUM
easat-10458	249	31	]	]	PUNCT
easat-10458	249	32	.	.	PUNCT
easat-10458	250	1	urban	urban	PROPN
easat-10458	250	2	flagship	flagship	PROPN
easat-10458	250	3	stores	store	NOUN
easat-10458	250	4	face	face	VERB
easat-10458	250	5	steep	steep	ADJ
easat-10458	250	6	overheads	overhead	NOUN
easat-10458	250	7	while	while	SCONJ
easat-10458	250	8	passing	pass	VERB
easat-10458	250	9	costs	cost	NOUN
easat-10458	250	10	to	to	ADP
easat-10458	250	11	consumers	consumer	NOUN
easat-10458	250	12	,	,	PUNCT
easat-10458	250	13	which	which	PRON
easat-10458	250	14	risks	risk	VERB
easat-10458	250	15	alienating	alienate	VERB
easat-10458	250	16	price	price	NOUN
easat-10458	250	17	-	-	PUNCT
easat-10458	250	18	sensitive	sensitive	ADJ
easat-10458	250	19	customers	customer	NOUN
easat-10458	250	20	.	.	PUNCT
easat-10458	251	1	addressing	address	VERB
easat-10458	251	2	these	these	DET
easat-10458	251	3	challenges	challenge	NOUN
easat-10458	251	4	requires	require	VERB
easat-10458	251	5	innovative	innovative	ADJ
easat-10458	251	6	strategies	strategy	NOUN
easat-10458	251	7	to	to	PART
easat-10458	251	8	maintain	maintain	VERB
easat-10458	251	9	growth	growth	NOUN
easat-10458	251	10	and	and	CCONJ
easat-10458	251	11	brand	brand	NOUN
easat-10458	251	12	value	value	NOUN
easat-10458	251	13	.	.	PUNCT
easat-10458	252	1	efforts	effort	NOUN
easat-10458	252	2	such	such	ADJ
easat-10458	252	3	as	as	ADP
easat-10458	252	4	partnering	partner	VERB
easat-10458	252	5	with	with	ADP
easat-10458	252	6	local	local	ADJ
easat-10458	252	7	suppliers	supplier	NOUN
easat-10458	252	8	to	to	PART
easat-10458	252	9	reduce	reduce	VERB
easat-10458	252	10	costs	cost	NOUN
easat-10458	252	11	and	and	CCONJ
easat-10458	252	12	adopting	adopt	VERB
easat-10458	252	13	automation	automation	NOUN
easat-10458	252	14	for	for	ADP
easat-10458	252	15	operational	operational	ADJ
easat-10458	252	16	efficiency	efficiency	NOUN
easat-10458	252	17	can	can	AUX
easat-10458	252	18	help	help	VERB
easat-10458	252	19	mitigate	mitigate	VERB
easat-10458	252	20	expenses	expense	NOUN
easat-10458	252	21	[	[	X
easat-10458	252	22	19	19	NUM
easat-10458	252	23	]	]	PUNCT
easat-10458	252	24	.	.	PUNCT
easat-10458	253	1	smaller	small	ADJ
easat-10458	253	2	store	store	NOUN
easat-10458	253	3	formats	format	NOUN
easat-10458	253	4	in	in	ADP
easat-10458	253	5	high	high	ADJ
easat-10458	253	6	-	-	PUNCT
easat-10458	253	7	rent	rent	NOUN
easat-10458	253	8	areas	area	NOUN
easat-10458	253	9	,	,	PUNCT
easat-10458	253	10	combined	combine	VERB
easat-10458	253	11	with	with	ADP
easat-10458	253	12	dynamic	dynamic	ADJ
easat-10458	253	13	pricing	pricing	NOUN
easat-10458	253	14	models	model	NOUN
easat-10458	253	15	tailored	tailor	VERB
easat-10458	253	16	to	to	ADP
easat-10458	253	17	regional	regional	ADJ
easat-10458	253	18	affordability	affordability	NOUN
easat-10458	253	19	,	,	PUNCT
easat-10458	253	20	can	can	AUX
easat-10458	253	21	help	help	VERB
easat-10458	253	22	strike	strike	VERB
easat-10458	253	23	a	a	DET
easat-10458	253	24	balance	balance	NOUN
easat-10458	253	25	between	between	ADP
easat-10458	253	26	growth	growth	NOUN
easat-10458	253	27	and	and	CCONJ
easat-10458	253	28	cost	cost	NOUN
easat-10458	253	29	management	management	NOUN
easat-10458	253	30	.	.	PUNCT
easat-10458	254	1	by	by	ADP
easat-10458	254	2	proactively	proactively	ADV
easat-10458	254	3	managing	manage	VERB
easat-10458	254	4	these	these	DET
easat-10458	254	5	rising	rise	VERB
easat-10458	254	6	costs	cost	NOUN
easat-10458	254	7	,	,	PUNCT
easat-10458	254	8	starbucks	starbuck	NOUN
easat-10458	254	9	can	can	AUX
easat-10458	254	10	safeguard	safeguard	VERB
easat-10458	254	11	profitability	profitability	NOUN
easat-10458	254	12	,	,	PUNCT
easat-10458	254	13	469	469	NUM
easat-10458	254	14	edelweiss	edelweiss	PROPN
easat-10458	254	15	applied	apply	VERB
easat-10458	254	16	science	science	NOUN
easat-10458	254	17	and	and	CCONJ
easat-10458	254	18	technology	technology	NOUN
easat-10458	254	19	issn	issn	PROPN
easat-10458	254	20	:	:	PUNCT
easat-10458	254	21	2576	2576	NUM
easat-10458	254	22	-	-	SYM
easat-10458	254	23	8484	8484	NUM
easat-10458	254	24	vol	vol	NOUN
easat-10458	254	25	.	.	PROPN
easat-10458	255	1	9	9	NUM
easat-10458	255	2	,	,	PUNCT
easat-10458	255	3	no	no	INTJ
easat-10458	255	4	.	.	NOUN
easat-10458	255	5	10	10	NUM
easat-10458	255	6	:	:	PUNCT
easat-10458	255	7	460	460	NUM
easat-10458	255	8	-	-	SYM
easat-10458	255	9	470	470	NUM
easat-10458	255	10	,	,	PUNCT
easat-10458	255	11	2025	2025	NUM
easat-10458	255	12	doi	doi	NOUN
easat-10458	255	13	:	:	PUNCT
easat-10458	255	14	10.55214/2576	10.55214/2576	NUM
easat-10458	255	15	-	-	SYM
easat-10458	255	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	255	17	©	©	PROPN
easat-10458	255	18	2025	2025	NUM
easat-10458	255	19	by	by	ADP
easat-10458	255	20	the	the	DET
easat-10458	255	21	authors	author	NOUN
easat-10458	255	22	;	;	PUNCT
easat-10458	255	23	licensee	licensee	PROPN
easat-10458	255	24	learning	learning	NOUN
easat-10458	255	25	gate	gate	NOUN
easat-10458	255	26	maintain	maintain	VERB
easat-10458	255	27	its	its	PRON
easat-10458	255	28	premium	premium	ADJ
easat-10458	255	29	brand	brand	NOUN
easat-10458	255	30	image	image	NOUN
easat-10458	255	31	,	,	PUNCT
easat-10458	255	32	and	and	CCONJ
easat-10458	255	33	sustain	sustain	VERB
easat-10458	255	34	market	market	NOUN
easat-10458	255	35	leadership	leadership	NOUN
easat-10458	255	36	in	in	ADP
easat-10458	255	37	taiwan	taiwan	PROPN
easat-10458	255	38	’s	’s	PART
easat-10458	255	39	competitive	competitive	ADJ
easat-10458	255	40	landscape	landscape	NOUN
easat-10458	255	41	[	[	X
easat-10458	255	42	20	20	NUM
easat-10458	255	43	]	]	PUNCT
easat-10458	255	44	.	.	PUNCT
easat-10458	256	1	5	5	X
easat-10458	256	2	.	.	X
easat-10458	256	3	conclusion	conclusion	NOUN
easat-10458	256	4	this	this	PRON
easat-10458	256	5	swot	swot	PROPN
easat-10458	256	6	analysis	analysis	NOUN
easat-10458	256	7	of	of	ADP
easat-10458	256	8	starbucks	starbuck	NOUN
easat-10458	256	9	in	in	ADP
easat-10458	256	10	taiwan	taiwan	PROPN
easat-10458	256	11	reveals	reveal	VERB
easat-10458	256	12	a	a	DET
easat-10458	256	13	multifaceted	multifaceted	ADJ
easat-10458	256	14	perspective	perspective	NOUN
easat-10458	256	15	of	of	ADP
easat-10458	256	16	the	the	DET
easat-10458	256	17	company	company	NOUN
easat-10458	256	18	’s	’s	PART
easat-10458	256	19	strategic	strategic	ADJ
easat-10458	256	20	position	position	NOUN
easat-10458	256	21	in	in	ADP
easat-10458	256	22	a	a	DET
easat-10458	256	23	dynamic	dynamic	ADJ
easat-10458	256	24	and	and	CCONJ
easat-10458	256	25	culturally	culturally	ADV
easat-10458	256	26	diverse	diverse	ADJ
easat-10458	256	27	market	market	NOUN
easat-10458	256	28	.	.	PUNCT
easat-10458	257	1	starbucks	starbuck	NOUN
easat-10458	257	2	’	'	PUNCT
easat-10458	257	3	globally	globally	ADV
easat-10458	257	4	recognized	recognize	VERB
easat-10458	257	5	brand	brand	NOUN
easat-10458	257	6	,	,	PUNCT
easat-10458	257	7	customer	customer	NOUN
easat-10458	257	8	-	-	PUNCT
easat-10458	257	9	centric	centric	ADJ
easat-10458	257	10	“	"	PUNCT
easat-10458	257	11	third	third	ADJ
easat-10458	257	12	place	place	NOUN
easat-10458	257	13	”	"	PUNCT
easat-10458	257	14	concept	concept	NOUN
easat-10458	257	15	,	,	PUNCT
easat-10458	257	16	and	and	CCONJ
easat-10458	257	17	innovative	innovative	ADJ
easat-10458	257	18	digital	digital	ADJ
easat-10458	257	19	engagement	engagement	NOUN
easat-10458	257	20	strategies	strategy	NOUN
easat-10458	257	21	stand	stand	VERB
easat-10458	257	22	out	out	ADP
easat-10458	257	23	as	as	ADP
easat-10458	257	24	critical	critical	ADJ
easat-10458	257	25	strengths	strength	NOUN
easat-10458	257	26	.	.	PUNCT
easat-10458	258	1	these	these	PRON
easat-10458	258	2	have	have	AUX
easat-10458	258	3	been	be	AUX
easat-10458	258	4	instrumental	instrumental	ADJ
easat-10458	258	5	in	in	ADP
easat-10458	258	6	establishing	establish	VERB
easat-10458	258	7	a	a	DET
easat-10458	258	8	loyal	loyal	ADJ
easat-10458	258	9	customer	customer	NOUN
easat-10458	258	10	base	base	NOUN
easat-10458	258	11	and	and	CCONJ
easat-10458	258	12	maintaining	maintain	VERB
easat-10458	258	13	a	a	DET
easat-10458	258	14	competitive	competitive	ADJ
easat-10458	258	15	edge	edge	NOUN
easat-10458	258	16	despite	despite	SCONJ
easat-10458	258	17	challenges	challenge	NOUN
easat-10458	258	18	.	.	PUNCT
easat-10458	259	1	however	however	ADV
easat-10458	259	2	,	,	PUNCT
easat-10458	259	3	weaknesses	weakness	NOUN
easat-10458	259	4	such	such	ADJ
easat-10458	259	5	as	as	ADP
easat-10458	259	6	premium	premium	ADJ
easat-10458	259	7	pricing	pricing	NOUN
easat-10458	259	8	,	,	PUNCT
easat-10458	259	9	limited	limited	ADJ
easat-10458	259	10	menu	menu	NOUN
easat-10458	259	11	localization	localization	NOUN
easat-10458	259	12	,	,	PUNCT
easat-10458	259	13	and	and	CCONJ
easat-10458	259	14	dependence	dependence	NOUN
easat-10458	259	15	on	on	ADP
easat-10458	259	16	discretionary	discretionary	ADJ
easat-10458	259	17	consumer	consumer	NOUN
easat-10458	259	18	spending	spending	NOUN
easat-10458	259	19	indicate	indicate	VERB
easat-10458	259	20	areas	area	NOUN
easat-10458	259	21	requiring	require	VERB
easat-10458	259	22	immediate	immediate	ADJ
easat-10458	259	23	attention	attention	NOUN
easat-10458	259	24	.	.	PUNCT
easat-10458	260	1	furthermore	furthermore	ADV
easat-10458	260	2	,	,	PUNCT
easat-10458	260	3	the	the	DET
easat-10458	260	4	company	company	NOUN
easat-10458	260	5	’s	’s	PART
easat-10458	260	6	vulnerability	vulnerability	NOUN
easat-10458	260	7	to	to	PART
easat-10458	260	8	fierce	fierce	ADJ
easat-10458	260	9	competition	competition	NOUN
easat-10458	260	10	,	,	PUNCT
easat-10458	260	11	rising	rise	VERB
easat-10458	260	12	operational	operational	ADJ
easat-10458	260	13	costs	cost	NOUN
easat-10458	260	14	,	,	PUNCT
easat-10458	260	15	and	and	CCONJ
easat-10458	260	16	cultural	cultural	ADJ
easat-10458	260	17	preferences	preference	NOUN
easat-10458	260	18	unique	unique	ADJ
easat-10458	260	19	to	to	ADP
easat-10458	260	20	taiwan	taiwan	PROPN
easat-10458	260	21	present	present	ADJ
easat-10458	260	22	threats	threat	NOUN
easat-10458	260	23	that	that	SCONJ
easat-10458	260	24	necessitate	necessitate	ADJ
easat-10458	260	25	proactive	proactive	ADJ
easat-10458	260	26	strategies	strategy	NOUN
easat-10458	260	27	.	.	PUNCT
easat-10458	261	1	the	the	DET
easat-10458	261	2	following	follow	VERB
easat-10458	261	3	prioritized	prioritize	VERB
easat-10458	261	4	recommendations	recommendation	NOUN
easat-10458	261	5	are	be	AUX
easat-10458	261	6	proposed	propose	VERB
easat-10458	261	7	:	:	PUNCT
easat-10458	261	8	1	1	X
easat-10458	261	9	.	.	X
easat-10458	261	10	revise	revise	VERB
easat-10458	261	11	pricing	pricing	NOUN
easat-10458	261	12	strategies	strategy	NOUN
easat-10458	261	13	to	to	PART
easat-10458	261	14	introduce	introduce	VERB
easat-10458	261	15	more	more	ADJ
easat-10458	261	16	affordable	affordable	ADJ
easat-10458	261	17	options	option	NOUN
easat-10458	261	18	,	,	PUNCT
easat-10458	261	19	particularly	particularly	ADV
easat-10458	261	20	in	in	ADP
easat-10458	261	21	economically	economically	ADV
easat-10458	261	22	sensitive	sensitive	ADJ
easat-10458	261	23	areas	area	NOUN
easat-10458	261	24	.	.	PUNCT
easat-10458	262	1	the	the	DET
easat-10458	262	2	impact	impact	NOUN
easat-10458	262	3	of	of	ADP
easat-10458	262	4	this	this	DET
easat-10458	262	5	change	change	NOUN
easat-10458	262	6	could	could	AUX
easat-10458	262	7	be	be	AUX
easat-10458	262	8	measured	measure	VERB
easat-10458	262	9	through	through	ADP
easat-10458	262	10	tracking	track	VERB
easat-10458	262	11	foot	foot	NOUN
easat-10458	262	12	traffic	traffic	NOUN
easat-10458	262	13	and	and	CCONJ
easat-10458	262	14	sales	sale	NOUN
easat-10458	262	15	in	in	ADP
easat-10458	262	16	these	these	DET
easat-10458	262	17	locations	location	NOUN
easat-10458	262	18	.	.	PUNCT
easat-10458	263	1	2	2	X
easat-10458	263	2	.	.	X
easat-10458	263	3	enhance	enhance	VERB
easat-10458	263	4	menu	menu	NOUN
easat-10458	263	5	localization	localization	NOUN
easat-10458	263	6	by	by	ADP
easat-10458	263	7	introducing	introduce	VERB
easat-10458	263	8	new	new	ADJ
easat-10458	263	9	products	product	NOUN
easat-10458	263	10	that	that	PRON
easat-10458	263	11	reflect	reflect	VERB
easat-10458	263	12	taiwanese	taiwanese	ADJ
easat-10458	263	13	culture	culture	NOUN
easat-10458	263	14	,	,	PUNCT
easat-10458	263	15	diversifying	diversify	VERB
easat-10458	263	16	the	the	DET
easat-10458	263	17	menu	menu	NOUN
easat-10458	263	18	with	with	ADP
easat-10458	263	19	traditional	traditional	ADJ
easat-10458	263	20	and	and	CCONJ
easat-10458	263	21	popular	popular	ADJ
easat-10458	263	22	local	local	ADJ
easat-10458	263	23	flavors	flavor	NOUN
easat-10458	263	24	.	.	PUNCT
easat-10458	264	1	customer	customer	NOUN
easat-10458	264	2	feedback	feedback	NOUN
easat-10458	264	3	and	and	CCONJ
easat-10458	264	4	sales	sale	NOUN
easat-10458	264	5	of	of	ADP
easat-10458	264	6	these	these	DET
easat-10458	264	7	localized	localize	VERB
easat-10458	264	8	products	product	NOUN
easat-10458	264	9	can	can	AUX
easat-10458	264	10	provide	provide	VERB
easat-10458	264	11	valuable	valuable	ADJ
easat-10458	264	12	insights	insight	NOUN
easat-10458	264	13	into	into	ADP
easat-10458	264	14	their	their	PRON
easat-10458	264	15	success	success	NOUN
easat-10458	264	16	.	.	PUNCT
easat-10458	265	1	3	3	X
easat-10458	265	2	.	.	X
easat-10458	265	3	focus	focus	VERB
easat-10458	265	4	on	on	ADP
easat-10458	265	5	expanding	expand	VERB
easat-10458	265	6	into	into	ADP
easat-10458	265	7	underserved	underserved	ADJ
easat-10458	265	8	regions	region	NOUN
easat-10458	265	9	,	,	PUNCT
easat-10458	265	10	leveraging	leverage	VERB
easat-10458	265	11	taiwan	taiwan	PROPN
easat-10458	265	12	’s	’s	PART
easat-10458	265	13	evolving	evolve	VERB
easat-10458	265	14	coffee	coffee	NOUN
easat-10458	265	15	culture	culture	NOUN
easat-10458	265	16	,	,	PUNCT
easat-10458	265	17	and	and	CCONJ
easat-10458	265	18	prioritizing	prioritize	VERB
easat-10458	265	19	sustainability	sustainability	NOUN
easat-10458	265	20	.	.	PUNCT
easat-10458	266	1	market	market	NOUN
easat-10458	266	2	penetration	penetration	NOUN
easat-10458	266	3	rates	rate	NOUN
easat-10458	266	4	and	and	CCONJ
easat-10458	266	5	sales	sale	NOUN
easat-10458	266	6	growth	growth	NOUN
easat-10458	266	7	in	in	ADP
easat-10458	266	8	these	these	DET
easat-10458	266	9	areas	area	NOUN
easat-10458	266	10	will	will	AUX
easat-10458	266	11	help	help	VERB
easat-10458	266	12	evaluate	evaluate	VERB
easat-10458	266	13	effectiveness	effectiveness	NOUN
easat-10458	266	14	.	.	PUNCT
easat-10458	267	1	by	by	ADP
easat-10458	267	2	introducing	introduce	VERB
easat-10458	267	3	localized	localized	ADJ
easat-10458	267	4	product	product	NOUN
easat-10458	267	5	offerings	offering	NOUN
easat-10458	267	6	and	and	CCONJ
easat-10458	267	7	enhancing	enhance	VERB
easat-10458	267	8	digital	digital	ADJ
easat-10458	267	9	engagement	engagement	NOUN
easat-10458	267	10	,	,	PUNCT
easat-10458	267	11	starbucks	starbuck	NOUN
easat-10458	267	12	can	can	AUX
easat-10458	267	13	further	far	ADV
easat-10458	267	14	solidify	solidify	VERB
easat-10458	267	15	its	its	PRON
easat-10458	267	16	position	position	NOUN
easat-10458	267	17	in	in	ADP
easat-10458	267	18	the	the	DET
easat-10458	267	19	taiwanese	taiwanese	ADJ
easat-10458	267	20	market	market	NOUN
easat-10458	267	21	.	.	PUNCT
easat-10458	268	1	in	in	ADP
easat-10458	268	2	conclusion	conclusion	NOUN
easat-10458	268	3	,	,	PUNCT
easat-10458	268	4	starbucks	starbuck	NOUN
easat-10458	268	5	has	have	AUX
easat-10458	268	6	demonstrated	demonstrate	VERB
easat-10458	268	7	resilience	resilience	NOUN
easat-10458	268	8	and	and	CCONJ
easat-10458	268	9	adaptability	adaptability	NOUN
easat-10458	268	10	in	in	ADP
easat-10458	268	11	the	the	DET
easat-10458	268	12	face	face	NOUN
easat-10458	268	13	of	of	ADP
easat-10458	268	14	complex	complex	ADJ
easat-10458	268	15	challenges	challenge	NOUN
easat-10458	268	16	.	.	PUNCT
easat-10458	269	1	to	to	PART
easat-10458	269	2	maintain	maintain	VERB
easat-10458	269	3	its	its	PRON
easat-10458	269	4	leadership	leadership	NOUN
easat-10458	269	5	and	and	CCONJ
easat-10458	269	6	foster	foster	ADJ
easat-10458	269	7	sustainable	sustainable	ADJ
easat-10458	269	8	growth	growth	NOUN
easat-10458	269	9	,	,	PUNCT
easat-10458	269	10	the	the	DET
easat-10458	269	11	company	company	NOUN
easat-10458	269	12	must	must	AUX
easat-10458	269	13	continue	continue	VERB
easat-10458	269	14	to	to	PART
easat-10458	269	15	innovate	innovate	VERB
easat-10458	269	16	,	,	PUNCT
easat-10458	269	17	address	address	NOUN
easat-10458	269	18	weaknesses	weakness	NOUN
easat-10458	269	19	,	,	PUNCT
easat-10458	269	20	and	and	CCONJ
easat-10458	269	21	capitalize	capitalize	VERB
easat-10458	269	22	on	on	ADP
easat-10458	269	23	emerging	emerge	VERB
easat-10458	269	24	opportunities	opportunity	NOUN
easat-10458	269	25	,	,	PUNCT
easat-10458	269	26	aligning	align	VERB
easat-10458	269	27	its	its	PRON
easat-10458	269	28	strategies	strategy	NOUN
easat-10458	269	29	with	with	ADP
easat-10458	269	30	local	local	ADJ
easat-10458	269	31	cultural	cultural	ADJ
easat-10458	269	32	values	value	NOUN
easat-10458	269	33	and	and	CCONJ
easat-10458	269	34	global	global	ADJ
easat-10458	269	35	trends	trend	NOUN
easat-10458	269	36	.	.	PUNCT
easat-10458	270	1	this	this	DET
easat-10458	270	2	approach	approach	NOUN
easat-10458	270	3	will	will	AUX
easat-10458	270	4	ensure	ensure	VERB
easat-10458	270	5	starbucks	starbuck	NOUN
easat-10458	270	6	remains	remain	VERB
easat-10458	270	7	a	a	DET
easat-10458	270	8	dominant	dominant	ADJ
easat-10458	270	9	force	force	NOUN
easat-10458	270	10	in	in	ADP
easat-10458	270	11	taiwan	taiwan	PROPN
easat-10458	270	12	’s	’s	PART
easat-10458	270	13	coffee	coffee	NOUN
easat-10458	270	14	industry	industry	NOUN
easat-10458	270	15	,	,	PUNCT
easat-10458	270	16	setting	set	VERB
easat-10458	270	17	benchmarks	benchmark	NOUN
easat-10458	270	18	for	for	ADP
easat-10458	270	19	future	future	ADJ
easat-10458	270	20	growth	growth	NOUN
easat-10458	270	21	and	and	CCONJ
easat-10458	270	22	innovation	innovation	NOUN
easat-10458	270	23	.	.	PUNCT
easat-10458	271	1	but	but	CCONJ
easat-10458	271	2	what	what	PRON
easat-10458	271	3	would	would	AUX
easat-10458	271	4	a	a	DET
easat-10458	271	5	hyper	hyper	ADJ
easat-10458	271	6	-	-	ADJ
easat-10458	271	7	local	local	ADJ
easat-10458	271	8	starbucks	starbuck	NOUN
easat-10458	271	9	look	look	VERB
easat-10458	271	10	like	like	ADP
easat-10458	271	11	in	in	ADP
easat-10458	271	12	2030	2030	NUM
easat-10458	271	13	taiwan	taiwan	PROPN
easat-10458	271	14	?	?	PUNCT
easat-10458	272	1	could	could	AUX
easat-10458	272	2	further	further	ADJ
easat-10458	272	3	integration	integration	NOUN
easat-10458	272	4	of	of	ADP
easat-10458	272	5	local	local	ADJ
easat-10458	272	6	flavors	flavor	NOUN
easat-10458	272	7	and	and	CCONJ
easat-10458	272	8	community	community	NOUN
easat-10458	272	9	-	-	PUNCT
easat-10458	272	10	focused	focus	VERB
easat-10458	272	11	initiatives	initiative	NOUN
easat-10458	272	12	redefine	redefine	VERB
easat-10458	272	13	its	its	PRON
easat-10458	272	14	role	role	NOUN
easat-10458	272	15	,	,	PUNCT
easat-10458	272	16	ultimately	ultimately	ADV
easat-10458	272	17	transforming	transform	VERB
easat-10458	272	18	not	not	PART
easat-10458	272	19	just	just	ADV
easat-10458	272	20	its	its	PRON
easat-10458	272	21	menu	menu	NOUN
easat-10458	272	22	but	but	CCONJ
easat-10458	272	23	also	also	ADV
easat-10458	272	24	its	its	PRON
easat-10458	272	25	influence	influence	NOUN
easat-10458	272	26	on	on	ADP
easat-10458	272	27	taiwanese	taiwanese	ADJ
easat-10458	272	28	culture	culture	NOUN
easat-10458	272	29	?	?	PUNCT
easat-10458	273	1	by	by	ADP
easat-10458	273	2	considering	consider	VERB
easat-10458	273	3	these	these	DET
easat-10458	273	4	questions	question	NOUN
easat-10458	273	5	,	,	PUNCT
easat-10458	273	6	practitioners	practitioner	NOUN
easat-10458	273	7	and	and	CCONJ
easat-10458	273	8	decision	decision	NOUN
easat-10458	273	9	-	-	PUNCT
easat-10458	273	10	makers	maker	NOUN
easat-10458	273	11	can	can	AUX
easat-10458	273	12	drive	drive	VERB
easat-10458	273	13	innovation	innovation	NOUN
easat-10458	273	14	and	and	CCONJ
easat-10458	273	15	push	push	VERB
easat-10458	273	16	the	the	DET
easat-10458	273	17	boundaries	boundary	NOUN
easat-10458	273	18	of	of	ADP
easat-10458	273	19	what	what	PRON
easat-10458	273	20	starbucks	starbuck	NOUN
easat-10458	273	21	can	can	AUX
easat-10458	273	22	achieve	achieve	VERB
easat-10458	273	23	in	in	ADP
easat-10458	273	24	taiwan	taiwan	PROPN
easat-10458	273	25	.	.	PUNCT
easat-10458	274	1	future	future	ADJ
easat-10458	274	2	research	research	NOUN
easat-10458	274	3	could	could	AUX
easat-10458	274	4	investigate	investigate	VERB
easat-10458	274	5	the	the	DET
easat-10458	274	6	impact	impact	NOUN
easat-10458	274	7	of	of	ADP
easat-10458	274	8	hyper	hyper	NOUN
easat-10458	274	9	-	-	NOUN
easat-10458	274	10	localization	localization	NOUN
easat-10458	274	11	on	on	ADP
easat-10458	274	12	starbucks	starbuck	NOUN
easat-10458	274	13	in	in	ADP
easat-10458	274	14	taiwan	taiwan	PROPN
easat-10458	274	15	by	by	ADP
easat-10458	274	16	collecting	collect	VERB
easat-10458	274	17	primary	primary	ADJ
easat-10458	274	18	data	datum	NOUN
easat-10458	274	19	through	through	ADP
easat-10458	274	20	surveys	survey	NOUN
easat-10458	274	21	or	or	CCONJ
easat-10458	274	22	interviews	interview	NOUN
easat-10458	274	23	with	with	ADP
easat-10458	274	24	local	local	ADJ
easat-10458	274	25	consumers	consumer	NOUN
easat-10458	274	26	and	and	CCONJ
easat-10458	274	27	stakeholders	stakeholder	NOUN
easat-10458	274	28	.	.	PUNCT
easat-10458	275	1	these	these	DET
easat-10458	275	2	methods	method	NOUN
easat-10458	275	3	can	can	AUX
easat-10458	275	4	provide	provide	VERB
easat-10458	275	5	detailed	detailed	ADJ
easat-10458	275	6	insights	insight	NOUN
easat-10458	275	7	into	into	ADP
easat-10458	275	8	consumer	consumer	NOUN
easat-10458	275	9	preferences	preference	NOUN
easat-10458	275	10	and	and	CCONJ
easat-10458	275	11	the	the	DET
easat-10458	275	12	effectiveness	effectiveness	NOUN
easat-10458	275	13	of	of	ADP
easat-10458	275	14	local	local	ADJ
easat-10458	275	15	adaptations	adaptation	NOUN
easat-10458	275	16	.	.	PUNCT
easat-10458	276	1	additionally	additionally	ADV
easat-10458	276	2	,	,	PUNCT
easat-10458	276	3	longitudinal	longitudinal	ADJ
easat-10458	276	4	studies	study	NOUN
easat-10458	276	5	examining	examine	VERB
easat-10458	276	6	the	the	DET
easat-10458	276	7	evolution	evolution	NOUN
easat-10458	276	8	of	of	ADP
easat-10458	276	9	starbucks	starbuck	NOUN
easat-10458	276	10	'	'	PART
easat-10458	276	11	market	market	NOUN
easat-10458	276	12	strategies	strategy	NOUN
easat-10458	276	13	over	over	ADP
easat-10458	276	14	time	time	NOUN
easat-10458	276	15	in	in	ADP
easat-10458	276	16	relation	relation	NOUN
easat-10458	276	17	to	to	ADP
easat-10458	276	18	changing	change	VERB
easat-10458	276	19	consumer	consumer	NOUN
easat-10458	276	20	trends	trend	NOUN
easat-10458	276	21	could	could	AUX
easat-10458	276	22	further	far	ADV
easat-10458	276	23	inform	inform	VERB
easat-10458	276	24	future	future	ADJ
easat-10458	276	25	strategic	strategic	ADJ
easat-10458	276	26	decisions	decision	NOUN
easat-10458	276	27	.	.	PUNCT
easat-10458	277	1	incorporating	incorporate	VERB
easat-10458	277	2	these	these	DET
easat-10458	277	3	research	research	NOUN
easat-10458	277	4	methods	method	NOUN
easat-10458	277	5	can	can	AUX
easat-10458	277	6	enhance	enhance	VERB
easat-10458	277	7	the	the	DET
easat-10458	277	8	academic	academic	ADJ
easat-10458	277	9	understanding	understanding	NOUN
easat-10458	277	10	of	of	ADP
easat-10458	277	11	starbucks	starbuck	NOUN
easat-10458	277	12	'	'	PART
easat-10458	277	13	approach	approach	NOUN
easat-10458	277	14	and	and	CCONJ
easat-10458	277	15	offer	offer	VERB
easat-10458	277	16	practical	practical	ADJ
easat-10458	277	17	strategies	strategy	NOUN
easat-10458	277	18	for	for	ADP
easat-10458	277	19	its	its	PRON
easat-10458	277	20	continued	continue	VERB
easat-10458	277	21	success	success	NOUN
easat-10458	277	22	in	in	ADP
easat-10458	277	23	the	the	DET
easat-10458	277	24	taiwanese	taiwanese	ADJ
easat-10458	277	25	market	market	NOUN
easat-10458	277	26	.	.	PUNCT
easat-10458	278	1	transparency	transparency	NOUN
easat-10458	278	2	:	:	PUNCT
easat-10458	278	3	the	the	DET
easat-10458	278	4	authors	author	NOUN
easat-10458	278	5	confirm	confirm	VERB
easat-10458	278	6	that	that	SCONJ
easat-10458	278	7	the	the	DET
easat-10458	278	8	manuscript	manuscript	NOUN
easat-10458	278	9	is	be	AUX
easat-10458	278	10	an	an	DET
easat-10458	278	11	honest	honest	ADJ
easat-10458	278	12	,	,	PUNCT
easat-10458	278	13	accurate	accurate	ADJ
easat-10458	278	14	,	,	PUNCT
easat-10458	278	15	and	and	CCONJ
easat-10458	278	16	transparent	transparent	ADJ
easat-10458	278	17	account	account	NOUN
easat-10458	278	18	of	of	ADP
easat-10458	278	19	the	the	DET
easat-10458	278	20	study	study	NOUN
easat-10458	278	21	;	;	PUNCT
easat-10458	278	22	that	that	SCONJ
easat-10458	278	23	no	no	DET
easat-10458	278	24	vital	vital	ADJ
easat-10458	278	25	features	feature	NOUN
easat-10458	278	26	of	of	ADP
easat-10458	278	27	the	the	DET
easat-10458	278	28	study	study	NOUN
easat-10458	278	29	have	have	AUX
easat-10458	278	30	been	be	AUX
easat-10458	278	31	omitted	omit	VERB
easat-10458	278	32	;	;	PUNCT
easat-10458	278	33	and	and	CCONJ
easat-10458	278	34	that	that	SCONJ
easat-10458	278	35	any	any	DET
easat-10458	278	36	discrepancies	discrepancy	NOUN
easat-10458	278	37	from	from	ADP
easat-10458	278	38	the	the	DET
easat-10458	278	39	study	study	NOUN
easat-10458	278	40	as	as	SCONJ
easat-10458	278	41	planned	plan	VERB
easat-10458	278	42	have	have	AUX
easat-10458	278	43	been	be	AUX
easat-10458	278	44	explained	explain	VERB
easat-10458	278	45	.	.	PUNCT
easat-10458	279	1	this	this	DET
easat-10458	279	2	study	study	NOUN
easat-10458	279	3	followed	follow	VERB
easat-10458	279	4	all	all	DET
easat-10458	279	5	ethical	ethical	ADJ
easat-10458	279	6	practices	practice	NOUN
easat-10458	279	7	during	during	ADP
easat-10458	279	8	writing	writing	NOUN
easat-10458	279	9	.	.	PUNCT
easat-10458	280	1	copyright	copyright	NOUN
easat-10458	280	2	:	:	PUNCT
easat-10458	280	3	©	©	PROPN
easat-10458	280	4	2025	2025	NUM
easat-10458	280	5	by	by	ADP
easat-10458	280	6	the	the	DET
easat-10458	280	7	authors	author	NOUN
easat-10458	280	8	.	.	PUNCT
easat-10458	281	1	this	this	DET
easat-10458	281	2	article	article	NOUN
easat-10458	281	3	is	be	AUX
easat-10458	281	4	an	an	DET
easat-10458	281	5	open	open	ADJ
easat-10458	281	6	access	access	NOUN
easat-10458	281	7	article	article	NOUN
easat-10458	281	8	distributed	distribute	VERB
easat-10458	281	9	under	under	ADP
easat-10458	281	10	the	the	DET
easat-10458	281	11	terms	term	NOUN
easat-10458	281	12	and	and	CCONJ
easat-10458	281	13	conditions	condition	NOUN
easat-10458	281	14	of	of	ADP
easat-10458	281	15	the	the	DET
easat-10458	281	16	creative	creative	ADJ
easat-10458	281	17	commons	common	NOUN
easat-10458	281	18	attribution	attribution	NOUN
easat-10458	281	19	(	(	PUNCT
easat-10458	281	20	cc	cc	NOUN
easat-10458	281	21	by	by	ADP
easat-10458	281	22	)	)	PUNCT
easat-10458	281	23	license	license	NOUN
easat-10458	281	24	(	(	PUNCT
easat-10458	281	25	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-10458	281	26	)	)	PUNCT
easat-10458	281	27	.	.	PUNCT
easat-10458	282	1	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-10458	282	2	470	470	NUM
easat-10458	282	3	edelweiss	edelweiss	PROPN
easat-10458	282	4	applied	apply	VERB
easat-10458	282	5	science	science	NOUN
easat-10458	282	6	and	and	CCONJ
easat-10458	282	7	technology	technology	NOUN
easat-10458	282	8	issn	issn	PROPN
easat-10458	282	9	:	:	PUNCT
easat-10458	282	10	2576	2576	NUM
easat-10458	282	11	-	-	SYM
easat-10458	282	12	8484	8484	NUM
easat-10458	282	13	vol	vol	NOUN
easat-10458	282	14	.	.	PROPN
easat-10458	283	1	9	9	NUM
easat-10458	283	2	,	,	PUNCT
easat-10458	283	3	no	no	INTJ
easat-10458	283	4	.	.	NOUN
easat-10458	283	5	10	10	NUM
easat-10458	283	6	:	:	PUNCT
easat-10458	283	7	460	460	NUM
easat-10458	283	8	-	-	SYM
easat-10458	283	9	470	470	NUM
easat-10458	283	10	,	,	PUNCT
easat-10458	283	11	2025	2025	NUM
easat-10458	283	12	doi	doi	NOUN
easat-10458	283	13	:	:	PUNCT
easat-10458	283	14	10.55214/2576	10.55214/2576	NUM
easat-10458	283	15	-	-	SYM
easat-10458	283	16	8484.v9i10.10458	8484.v9i10.10458	NUM
easat-10458	283	17	©	©	PROPN
easat-10458	283	18	2025	2025	NUM
easat-10458	283	19	by	by	ADP
easat-10458	283	20	the	the	DET
easat-10458	283	21	authors	author	NOUN
easat-10458	283	22	;	;	PUNCT
easat-10458	283	23	licensee	licensee	PROPN
easat-10458	283	24	learning	learn	VERB
easat-10458	283	25	gate	gate	NOUN
easat-10458	283	26	references	reference	NOUN
easat-10458	283	27	[	[	X
easat-10458	283	28	1	1	X
easat-10458	283	29	]	]	PUNCT
easat-10458	283	30	the	the	DET
easat-10458	283	31	strategy	strategy	PROPN
easat-10458	283	32	institute	institute	PROPN
easat-10458	283	33	,	,	PUNCT
easat-10458	283	34	"	"	PUNCT
easat-10458	283	35	starbucks	starbuck	VERB
easat-10458	283	36	international	international	ADJ
easat-10458	283	37	strategy	strategy	NOUN
easat-10458	283	38	–	–	PUNCT
easat-10458	283	39	a	a	DET
easat-10458	283	40	case	case	NOUN
easat-10458	283	41	study	study	NOUN
easat-10458	283	42	for	for	ADP
easat-10458	283	43	global	global	ADJ
easat-10458	283	44	success	success	NOUN
easat-10458	283	45	.	.	PUNCT
easat-10458	284	1	the	the	DET
easat-10458	284	2	strategy	strategy	PROPN
easat-10458	284	3	institute	institute	PROPN
easat-10458	284	4	,	,	PUNCT
easat-10458	284	5	"	"	PUNCT
easat-10458	284	6	2024	2024	NUM
easat-10458	284	7	.	.	PUNCT
easat-10458	285	1	https://www.thestrategyinstitute.org/insights/starbucks-international-strategy-a-case-study-for-globalsuccess	https://www.thestrategyinstitute.org/insights/starbucks-international-strategy-a-case-study-for-globalsuccess	PROPN
easat-10458	286	1	[	[	X
easat-10458	286	2	2	2	X
easat-10458	286	3	]	]	PUNCT
easat-10458	286	4	h.	h.	PROPN
easat-10458	286	5	oe	oe	PROPN
easat-10458	286	6	and	and	CCONJ
easat-10458	286	7	f.	f.	PROPN
easat-10458	286	8	deng	deng	PROPN
easat-10458	286	9	,	,	PUNCT
easat-10458	286	10	"	"	PUNCT
easat-10458	286	11	starbucks	starbuck	NOUN
easat-10458	286	12	'	'	PART
easat-10458	286	13	innovative	innovative	ADJ
easat-10458	286	14	approach	approach	NOUN
easat-10458	286	15	:	:	PUNCT
easat-10458	286	16	a	a	DET
easat-10458	286	17	pilot	pilot	NOUN
easat-10458	286	18	discussion	discussion	NOUN
easat-10458	286	19	about	about	ADP
easat-10458	286	20	how	how	SCONJ
easat-10458	286	21	to	to	PART
easat-10458	286	22	enhance	enhance	VERB
easat-10458	286	23	customer	customer	NOUN
easat-10458	286	24	experiences	experience	NOUN
easat-10458	286	25	in	in	ADP
easat-10458	286	26	the	the	DET
easat-10458	286	27	hospitality	hospitality	NOUN
easat-10458	286	28	sector	sector	NOUN
easat-10458	286	29	,	,	PUNCT
easat-10458	286	30	"	"	PUNCT
easat-10458	286	31	international	international	ADJ
easat-10458	286	32	journal	journal	NOUN
easat-10458	286	33	of	of	ADP
easat-10458	286	34	business	business	NOUN
easat-10458	286	35	and	and	CCONJ
easat-10458	286	36	systems	system	NOUN
easat-10458	286	37	research	research	NOUN
easat-10458	286	38	,	,	PUNCT
easat-10458	286	39	vol	vol	NOUN
easat-10458	286	40	.	.	PROPN
easat-10458	286	41	18	18	NUM
easat-10458	286	42	,	,	PUNCT
easat-10458	286	43	no	no	INTJ
easat-10458	286	44	.	.	NOUN
easat-10458	286	45	2	2	NUM
easat-10458	286	46	,	,	PUNCT
easat-10458	286	47	pp	pp	ADJ
easat-10458	286	48	.	.	PUNCT
easat-10458	286	49	111	111	NUM
easat-10458	286	50	-	-	SYM
easat-10458	286	51	128	128	NUM
easat-10458	286	52	,	,	PUNCT
easat-10458	286	53	2024	2024	NUM
easat-10458	286	54	.	.	PUNCT
easat-10458	287	1	https://doi.org/10.1504/ijbsr.2024.137121	https://doi.org/10.1504/ijbsr.2024.137121	PROPN
easat-10458	288	1	[	[	X
easat-10458	288	2	3	3	NUM
easat-10458	288	3	]	]	X
easat-10458	288	4	statista	statista	NOUN
easat-10458	288	5	,	,	PUNCT
easat-10458	288	6	"	"	PUNCT
easat-10458	288	7	number	number	NOUN
easat-10458	288	8	of	of	ADP
easat-10458	288	9	starbucks	starbuck	NOUN
easat-10458	288	10	stores	store	NOUN
easat-10458	288	11	in	in	ADP
easat-10458	288	12	taiwan	taiwan	PROPN
easat-10458	288	13	from	from	ADP
easat-10458	288	14	1998	1998	NUM
easat-10458	288	15	to	to	ADP
easat-10458	288	16	2024	2024	NUM
easat-10458	288	17	,	,	PUNCT
easat-10458	288	18	"	"	PUNCT
easat-10458	288	19	2025	2025	NUM
easat-10458	288	20	.	.	PUNCT
easat-10458	289	1	https://www.statista.com/statistics/1234567/taiwan-number-of-starbucks-stores/	https://www.statista.com/statistics/1234567/taiwan-number-of-starbucks-stores/	PROPN
easat-10458	289	2	[	[	X
easat-10458	289	3	4	4	NUM
easat-10458	289	4	]	]	PUNCT
easat-10458	289	5	starbucks	starbuck	NOUN
easat-10458	289	6	,	,	PUNCT
easat-10458	289	7	"	"	PUNCT
easat-10458	289	8	global	global	ADJ
easat-10458	289	9	environmental	environmental	ADJ
easat-10458	289	10	&	&	CCONJ
easat-10458	289	11	social	social	ADJ
easat-10458	289	12	impact	impact	NOUN
easat-10458	289	13	report	report	NOUN
easat-10458	289	14	,	,	PUNCT
easat-10458	289	15	"	"	PUNCT
easat-10458	289	16	2024	2024	NUM
easat-10458	289	17	.	.	PUNCT
easat-10458	290	1	https://www.starbucks.com/responsibility/reporting-hub	https://www.starbucks.com/responsibility/reporting-hub	PROPN
easat-10458	290	2	[	[	X
easat-10458	290	3	5	5	NUM
easat-10458	290	4	]	]	X
easat-10458	290	5	y.	y.	PROPN
easat-10458	290	6	moon	moon	PROPN
easat-10458	290	7	and	and	CCONJ
easat-10458	290	8	j.	j.	PROPN
easat-10458	290	9	a.	a.	PROPN
easat-10458	290	10	quelch	quelch	PROPN
easat-10458	290	11	,	,	PUNCT
easat-10458	290	12	starbucks	starbuck	VERB
easat-10458	290	13	:	:	PUNCT
easat-10458	290	14	delivering	deliver	VERB
easat-10458	290	15	customer	customer	NOUN
easat-10458	290	16	service	service	NOUN
easat-10458	290	17	(	(	PUNCT
easat-10458	290	18	case	case	NOUN
easat-10458	291	1	no	no	NOUN
easat-10458	291	2	.	.	NOUN
easat-10458	291	3	9	9	NUM
easat-10458	291	4	-	-	SYM
easat-10458	291	5	504	504	NUM
easat-10458	291	6	-	-	NUM
easat-10458	291	7	016	016	NUM
easat-10458	291	8	)	)	PUNCT
easat-10458	291	9	.	.	PUNCT
easat-10458	292	1	boston	boston	PROPN
easat-10458	292	2	,	,	PUNCT
easat-10458	292	3	ma	ma	PROPN
easat-10458	292	4	:	:	PUNCT
easat-10458	292	5	harvard	harvard	PROPN
easat-10458	292	6	business	business	PROPN
easat-10458	292	7	school	school	PROPN
easat-10458	292	8	publishing	publishing	NOUN
easat-10458	292	9	,	,	PUNCT
easat-10458	292	10	2006	2006	NUM
easat-10458	292	11	.	.	PUNCT
easat-10458	293	1	[	[	X
easat-10458	293	2	6	6	NUM
easat-10458	293	3	]	]	X
easat-10458	293	4	n.	n.	PROPN
easat-10458	293	5	f.	f.	PROPN
easat-10458	293	6	koehn	koehn	PROPN
easat-10458	293	7	,	,	PUNCT
easat-10458	293	8	howard	howard	PROPN
easat-10458	293	9	schultz	schultz	PROPN
easat-10458	293	10	,	,	PUNCT
easat-10458	293	11	and	and	CCONJ
easat-10458	293	12	starbucks	starbuck	NOUN
easat-10458	293	13	coffee	coffee	NOUN
easat-10458	293	14	company	company	NOUN
easat-10458	293	15	(	(	PUNCT
easat-10458	293	16	case	case	NOUN
easat-10458	293	17	no	no	INTJ
easat-10458	293	18	.	.	NOUN
easat-10458	293	19	801	801	NUM
easat-10458	293	20	-	-	NUM
easat-10458	293	21	361	361	NUM
easat-10458	293	22	)	)	PUNCT
easat-10458	293	23	.	.	PUNCT
easat-10458	294	1	boston	boston	PROPN
easat-10458	294	2	,	,	PUNCT
easat-10458	294	3	ma	ma	PROPN
easat-10458	294	4	:	:	PUNCT
easat-10458	294	5	harvard	harvard	PROPN
easat-10458	294	6	business	business	PROPN
easat-10458	294	7	school	school	PROPN
easat-10458	294	8	publishing	publishing	NOUN
easat-10458	294	9	,	,	PUNCT
easat-10458	294	10	2008	2008	NUM
easat-10458	294	11	.	.	PUNCT
easat-10458	295	1	[	[	X
easat-10458	295	2	7	7	X
easat-10458	295	3	]	]	PUNCT
easat-10458	295	4	a.	a.	NOUN
easat-10458	295	5	a.	a.	NOUN
easat-10458	295	6	thompson	thompson	PROPN
easat-10458	295	7	and	and	CCONJ
easat-10458	295	8	a.	a.	NOUN
easat-10458	295	9	j.	j.	PROPN
easat-10458	295	10	shah	shah	PROPN
easat-10458	295	11	,	,	PUNCT
easat-10458	295	12	"	"	PUNCT
easat-10458	295	13	starbucks	starbuck	NOUN
easat-10458	295	14	’	'	PUNCT
easat-10458	295	15	strategy	strategy	NOUN
easat-10458	295	16	and	and	CCONJ
easat-10458	295	17	internal	internal	ADJ
easat-10458	295	18	initiatives	initiative	NOUN
easat-10458	295	19	to	to	PART
easat-10458	295	20	return	return	VERB
easat-10458	295	21	to	to	ADP
easat-10458	295	22	profitable	profitable	ADJ
easat-10458	295	23	growth	growth	NOUN
easat-10458	295	24	,	,	PUNCT
easat-10458	295	25	"	"	PUNCT
easat-10458	295	26	case	case	NOUN
easat-10458	295	27	research	research	NOUN
easat-10458	295	28	journal	journal	NOUN
easat-10458	295	29	,	,	PUNCT
easat-10458	295	30	vol	vol	NOUN
easat-10458	295	31	.	.	PROPN
easat-10458	295	32	30	30	NUM
easat-10458	295	33	,	,	PUNCT
easat-10458	295	34	no	no	INTJ
easat-10458	295	35	.	.	NOUN
easat-10458	295	36	1	1	NUM
easat-10458	295	37	,	,	PUNCT
easat-10458	295	38	pp	pp	ADJ
easat-10458	295	39	.	.	PUNCT
easat-10458	296	1	1–26	1–26	NOUN
easat-10458	296	2	,	,	PUNCT
easat-10458	296	3	2010	2010	NUM
easat-10458	296	4	.	.	PUNCT
easat-10458	297	1	[	[	X
easat-10458	297	2	8	8	NUM
easat-10458	297	3	]	]	X
easat-10458	297	4	n.	n.	NOUN
easat-10458	297	5	geereddy	geereddy	NOUN
easat-10458	297	6	,	,	PUNCT
easat-10458	297	7	"	"	PUNCT
easat-10458	297	8	strategic	strategic	ADJ
easat-10458	297	9	analysis	analysis	NOUN
easat-10458	297	10	of	of	ADP
easat-10458	297	11	starbucks	starbuck	NOUN
easat-10458	297	12	corporation	corporation	NOUN
easat-10458	297	13	.	.	PUNCT
easat-10458	298	1	harvard	harvard	PROPN
easat-10458	298	2	university	university	PROPN
easat-10458	298	3	,	,	PUNCT
easat-10458	298	4	"	"	PUNCT
easat-10458	298	5	2013	2013	NUM
easat-10458	298	6	.	.	PUNCT
easat-10458	299	1	https://scholar.harvard.edu/files/nithingeereddy/files/starbucks_case_analysis.pdf	https://scholar.harvard.edu/files/nithingeereddy/files/starbucks_case_analysis.pdf	X
easat-10458	300	1	[	[	X
easat-10458	300	2	9	9	NUM
easat-10458	300	3	]	]	PUNCT
easat-10458	300	4	k.	k.	PROPN
easat-10458	300	5	haskova	haskova	PROPN
easat-10458	300	6	,	,	PUNCT
easat-10458	300	7	"	"	PUNCT
easat-10458	300	8	starbucks	starbuck	VERB
easat-10458	300	9	marketing	marketing	NOUN
easat-10458	300	10	analysis	analysis	NOUN
easat-10458	300	11	,	,	PUNCT
easat-10458	300	12	"	"	PUNCT
easat-10458	300	13	cris	cris	NOUN
easat-10458	300	14	-	-	PUNCT
easat-10458	300	15	bulletin	bulletin	NOUN
easat-10458	300	16	of	of	ADP
easat-10458	300	17	the	the	DET
easat-10458	300	18	centre	centre	NOUN
easat-10458	300	19	for	for	ADP
easat-10458	300	20	research	research	NOUN
easat-10458	300	21	and	and	CCONJ
easat-10458	300	22	interdisciplinary	interdisciplinary	ADJ
easat-10458	300	23	study	study	NOUN
easat-10458	300	24	,	,	PUNCT
easat-10458	300	25	vol	vol	NOUN
easat-10458	300	26	.	.	PROPN
easat-10458	300	27	1	1	NUM
easat-10458	300	28	,	,	PUNCT
easat-10458	300	29	no	no	INTJ
easat-10458	300	30	.	.	NOUN
easat-10458	300	31	11	11	NUM
easat-10458	300	32	,	,	PUNCT
easat-10458	300	33	pp	pp	ADJ
easat-10458	300	34	.	.	PUNCT
easat-10458	301	1	11	11	NUM
easat-10458	301	2	-	-	SYM
easat-10458	301	3	29	29	NUM
easat-10458	301	4	,	,	PUNCT
easat-10458	301	5	2015	2015	NUM
easat-10458	301	6	.	.	PUNCT
easat-10458	302	1	[	[	X
easat-10458	302	2	10	10	NUM
easat-10458	302	3	]	]	X
easat-10458	302	4	o.	o.	PROPN
easat-10458	302	5	c.	c.	PROPN
easat-10458	302	6	ferrell	ferrell	PROPN
easat-10458	302	7	and	and	CCONJ
easat-10458	302	8	m.	m.	PROPN
easat-10458	302	9	hartline	hartline	PROPN
easat-10458	302	10	,	,	PUNCT
easat-10458	302	11	marketing	marketing	NOUN
easat-10458	302	12	strategy	strategy	NOUN
easat-10458	302	13	:	:	PUNCT
easat-10458	302	14	text	text	NOUN
easat-10458	302	15	and	and	CCONJ
easat-10458	302	16	cases	case	NOUN
easat-10458	302	17	,	,	PUNCT
easat-10458	302	18	6th	6th	ADJ
easat-10458	302	19	ed	ed	NOUN
easat-10458	302	20	.	.	PUNCT
easat-10458	302	21	boston	boston	PROPN
easat-10458	302	22	,	,	PUNCT
easat-10458	302	23	ma	ma	PROPN
easat-10458	302	24	:	:	PUNCT
easat-10458	302	25	cengage	cengage	PROPN
easat-10458	302	26	learning	learning	PROPN
easat-10458	302	27	,	,	PUNCT
easat-10458	302	28	2012	2012	NUM
easat-10458	302	29	.	.	PUNCT
easat-10458	303	1	[	[	X
easat-10458	303	2	11	11	NUM
easat-10458	303	3	]	]	X
easat-10458	303	4	h.	h.	PROPN
easat-10458	303	5	schultz	schultz	PROPN
easat-10458	303	6	and	and	CCONJ
easat-10458	303	7	j.	j.	PROPN
easat-10458	303	8	gordon	gordon	PROPN
easat-10458	303	9	,	,	PUNCT
easat-10458	303	10	onward	onward	NOUN
easat-10458	303	11	:	:	PUNCT
easat-10458	303	12	how	how	SCONJ
easat-10458	303	13	starbucks	starbuck	NOUN
easat-10458	303	14	fought	fight	VERB
easat-10458	303	15	for	for	ADP
easat-10458	303	16	its	its	PRON
easat-10458	303	17	life	life	NOUN
easat-10458	303	18	without	without	ADP
easat-10458	303	19	losing	lose	VERB
easat-10458	303	20	its	its	PRON
easat-10458	303	21	soul	soul	NOUN
easat-10458	303	22	.	.	PUNCT
easat-10458	304	1	emmaus	emmaus	PROPN
easat-10458	304	2	,	,	PUNCT
easat-10458	304	3	pa	pa	PROPN
easat-10458	304	4	:	:	PUNCT
easat-10458	304	5	rodale	rodale	PROPN
easat-10458	304	6	books	book	NOUN
easat-10458	304	7	,	,	PUNCT
easat-10458	304	8	2011	2011	NUM
easat-10458	304	9	.	.	PUNCT
easat-10458	305	1	[	[	X
easat-10458	305	2	12	12	NUM
easat-10458	305	3	]	]	X
easat-10458	305	4	h.	h.	PROPN
easat-10458	305	5	yu	yu	PROPN
easat-10458	305	6	and	and	CCONJ
easat-10458	305	7	w.	w.	PROPN
easat-10458	305	8	fang	fang	PROPN
easat-10458	305	9	,	,	PUNCT
easat-10458	305	10	"	"	PUNCT
easat-10458	305	11	relative	relative	ADJ
easat-10458	305	12	impacts	impact	NOUN
easat-10458	305	13	from	from	ADP
easat-10458	305	14	product	product	NOUN
easat-10458	305	15	quality	quality	NOUN
easat-10458	305	16	,	,	PUNCT
easat-10458	305	17	service	service	NOUN
easat-10458	305	18	quality	quality	NOUN
easat-10458	305	19	,	,	PUNCT
easat-10458	305	20	and	and	CCONJ
easat-10458	305	21	experience	experience	NOUN
easat-10458	305	22	quality	quality	NOUN
easat-10458	305	23	on	on	ADP
easat-10458	305	24	customer	customer	NOUN
easat-10458	305	25	perceived	perceive	VERB
easat-10458	305	26	value	value	NOUN
easat-10458	305	27	and	and	CCONJ
easat-10458	305	28	intention	intention	NOUN
easat-10458	305	29	to	to	PART
easat-10458	305	30	shop	shop	VERB
easat-10458	305	31	for	for	ADP
easat-10458	305	32	the	the	DET
easat-10458	305	33	coffee	coffee	NOUN
easat-10458	305	34	shop	shop	NOUN
easat-10458	305	35	market	market	NOUN
easat-10458	305	36	,	,	PUNCT
easat-10458	305	37	"	"	PUNCT
easat-10458	305	38	total	total	ADJ
easat-10458	305	39	quality	quality	NOUN
easat-10458	305	40	management	management	NOUN
easat-10458	305	41	&	&	CCONJ
easat-10458	305	42	business	business	PROPN
easat-10458	305	43	excellence	excellence	PROPN
easat-10458	305	44	,	,	PUNCT
easat-10458	305	45	vol	vol	NOUN
easat-10458	305	46	.	.	PROPN
easat-10458	305	47	20	20	NUM
easat-10458	305	48	,	,	PUNCT
easat-10458	305	49	no	no	INTJ
easat-10458	305	50	.	.	NOUN
easat-10458	305	51	11	11	NUM
easat-10458	305	52	,	,	PUNCT
easat-10458	305	53	pp	pp	ADJ
easat-10458	305	54	.	.	PUNCT
easat-10458	306	1	1273	1273	NUM
easat-10458	306	2	-	-	SYM
easat-10458	306	3	1285	1285	NUM
easat-10458	306	4	,	,	PUNCT
easat-10458	306	5	2009	2009	NUM
easat-10458	306	6	.	.	PUNCT
easat-10458	307	1	https://doi.org/10.1080/14783360802351587	https://doi.org/10.1080/14783360802351587	PRON
easat-10458	307	2	[	[	X
easat-10458	307	3	13	13	NUM
easat-10458	307	4	]	]	PUNCT
easat-10458	307	5	k.	k.	PROPN
easat-10458	307	6	pham	pham	PROPN
easat-10458	307	7	-	-	PUNCT
easat-10458	307	8	gia	gia	PROPN
easat-10458	307	9	,	,	PUNCT
easat-10458	307	10	marketing	marketing	NOUN
easat-10458	307	11	strategy	strategy	NOUN
easat-10458	307	12	of	of	ADP
easat-10458	307	13	“	"	PUNCT
easat-10458	307	14	starbucks	starbucks	PROPN
easat-10458	307	15	coffee	coffee	NOUN
easat-10458	307	16	”	"	PUNCT
easat-10458	307	17	.	.	PUNCT
easat-10458	308	1	munich	munich	PROPN
easat-10458	308	2	,	,	PUNCT
easat-10458	308	3	germany	germany	PROPN
easat-10458	308	4	:	:	PUNCT
easat-10458	308	5	grin	grin	PROPN
easat-10458	308	6	verlag	verlag	PROPN
easat-10458	308	7	,	,	PUNCT
easat-10458	308	8	2009	2009	NUM
easat-10458	308	9	.	.	PUNCT
easat-10458	309	1	[	[	X
easat-10458	309	2	14	14	NUM
easat-10458	309	3	]	]	PUNCT
easat-10458	309	4	k.	k.	NOUN
easat-10458	309	5	matzler	matzler	PROPN
easat-10458	309	6	,	,	PUNCT
easat-10458	309	7	f.	f.	PROPN
easat-10458	309	8	bailom	bailom	PROPN
easat-10458	309	9	,	,	PUNCT
easat-10458	309	10	s.	s.	PROPN
easat-10458	309	11	friedrich	friedrich	PROPN
easat-10458	309	12	von	von	PROPN
easat-10458	309	13	den	den	PROPN
easat-10458	309	14	eichen	eichen	PROPN
easat-10458	309	15	,	,	PUNCT
easat-10458	309	16	and	and	CCONJ
easat-10458	309	17	t.	t.	NOUN
easat-10458	309	18	kohler	kohler	NOUN
easat-10458	309	19	,	,	PUNCT
easat-10458	309	20	"	"	PUNCT
easat-10458	309	21	business	business	NOUN
easat-10458	309	22	model	model	NOUN
easat-10458	309	23	innovation	innovation	NOUN
easat-10458	309	24	:	:	PUNCT
easat-10458	309	25	coffee	coffee	NOUN
easat-10458	309	26	triumphs	triumph	NOUN
easat-10458	309	27	for	for	ADP
easat-10458	309	28	nespresso	nespresso	NOUN
easat-10458	309	29	,	,	PUNCT
easat-10458	309	30	"	"	PUNCT
easat-10458	309	31	journal	journal	NOUN
easat-10458	309	32	of	of	ADP
easat-10458	309	33	business	business	NOUN
easat-10458	309	34	strategy	strategy	NOUN
easat-10458	309	35	,	,	PUNCT
easat-10458	309	36	vol	vol	NOUN
easat-10458	309	37	.	.	PROPN
easat-10458	309	38	34	34	NUM
easat-10458	309	39	,	,	PUNCT
easat-10458	309	40	no	no	INTJ
easat-10458	309	41	.	.	NOUN
easat-10458	309	42	2	2	NUM
easat-10458	309	43	,	,	PUNCT
easat-10458	309	44	pp	pp	ADJ
easat-10458	309	45	.	.	PUNCT
easat-10458	310	1	30	30	NUM
easat-10458	310	2	-	-	SYM
easat-10458	310	3	37	37	NUM
easat-10458	310	4	,	,	PUNCT
easat-10458	310	5	2013	2013	NUM
easat-10458	310	6	.	.	PUNCT
easat-10458	311	1	https://doi.org/10.1108/02756661311310431	https://doi.org/10.1108/02756661311310431	PUNCT
easat-10458	312	1	[	[	X
easat-10458	312	2	15	15	NUM
easat-10458	312	3	]	]	X
easat-10458	312	4	s.	s.	PROPN
easat-10458	312	5	ghazinoory	ghazinoory	PROPN
easat-10458	312	6	,	,	PUNCT
easat-10458	312	7	m.	m.	NOUN
easat-10458	312	8	abdi	abdi	PROPN
easat-10458	312	9	,	,	PUNCT
easat-10458	312	10	and	and	CCONJ
easat-10458	312	11	m.	m.	NOUN
easat-10458	312	12	azadegan	azadegan	PROPN
easat-10458	312	13	-	-	PUNCT
easat-10458	312	14	mehr	mehr	NOUN
easat-10458	312	15	,	,	PUNCT
easat-10458	312	16	"	"	PUNCT
easat-10458	312	17	swot	swot	PROPN
easat-10458	312	18	methodology	methodology	NOUN
easat-10458	312	19	:	:	PUNCT
easat-10458	312	20	a	a	DET
easat-10458	312	21	state	state	NOUN
easat-10458	312	22	-	-	PUNCT
easat-10458	312	23	of	of	ADP
easat-10458	312	24	-	-	PUNCT
easat-10458	312	25	the	the	DET
easat-10458	312	26	-	-	PUNCT
easat-10458	312	27	art	art	NOUN
easat-10458	312	28	review	review	NOUN
easat-10458	312	29	for	for	ADP
easat-10458	312	30	the	the	DET
easat-10458	312	31	past	past	NOUN
easat-10458	312	32	,	,	PUNCT
easat-10458	312	33	a	a	DET
easat-10458	312	34	framework	framework	NOUN
easat-10458	312	35	for	for	ADP
easat-10458	312	36	the	the	DET
easat-10458	312	37	future	future	NOUN
easat-10458	312	38	,	,	PUNCT
easat-10458	312	39	"	"	PUNCT
easat-10458	312	40	journal	journal	NOUN
easat-10458	312	41	of	of	ADP
easat-10458	312	42	business	business	NOUN
easat-10458	312	43	economics	economic	NOUN
easat-10458	312	44	and	and	CCONJ
easat-10458	312	45	management	management	NOUN
easat-10458	312	46	,	,	PUNCT
easat-10458	312	47	vol	vol	NOUN
easat-10458	312	48	.	.	PROPN
easat-10458	312	49	12	12	NUM
easat-10458	312	50	,	,	PUNCT
easat-10458	312	51	no	no	INTJ
easat-10458	313	1	.	.	NOUN
easat-10458	313	2	1	1	NUM
easat-10458	313	3	,	,	PUNCT
easat-10458	313	4	pp	pp	ADJ
easat-10458	313	5	.	.	PUNCT
easat-10458	314	1	24	24	NUM
easat-10458	314	2	-	-	SYM
easat-10458	314	3	48	48	NUM
easat-10458	314	4	,	,	PUNCT
easat-10458	314	5	2011	2011	NUM
easat-10458	314	6	.	.	PUNCT
easat-10458	315	1	https://doi.org/10.3846/16111699.2011.555358	https://doi.org/10.3846/16111699.2011.555358	NOUN
easat-10458	316	1	[	[	X
easat-10458	316	2	16	16	NUM
easat-10458	316	3	]	]	X
easat-10458	316	4	statista	statista	NOUN
easat-10458	316	5	,	,	PUNCT
easat-10458	316	6	"	"	PUNCT
easat-10458	316	7	coffee	coffee	NOUN
easat-10458	316	8	market	market	NOUN
easat-10458	316	9	revenue	revenue	NOUN
easat-10458	316	10	in	in	ADP
easat-10458	316	11	taiwan	taiwan	PROPN
easat-10458	316	12	from	from	ADP
easat-10458	316	13	2018	2018	NUM
easat-10458	316	14	to	to	ADP
easat-10458	316	15	2028	2028	NUM
easat-10458	316	16	,	,	PUNCT
easat-10458	316	17	"	"	PUNCT
easat-10458	316	18	2025	2025	NUM
easat-10458	316	19	.	.	PUNCT
easat-10458	317	1	https://www.statista.com/outlook/cmo/hotdrinks/coffee/taiwan	https://www.statista.com/outlook/cmo/hotdrinks/coffee/taiwan	PROPN
easat-10458	318	1	[	[	X
easat-10458	318	2	17	17	NUM
easat-10458	318	3	]	]	X
easat-10458	318	4	interbrand	interbrand	PROPN
easat-10458	318	5	,	,	PUNCT
easat-10458	318	6	"	"	PUNCT
easat-10458	318	7	best	good	ADJ
easat-10458	318	8	global	global	ADJ
easat-10458	318	9	brands	brand	NOUN
easat-10458	318	10	2024	2024	NUM
easat-10458	318	11	report	report	NOUN
easat-10458	318	12	,	,	PUNCT
easat-10458	318	13	"	"	PUNCT
easat-10458	318	14	2024	2024	NUM
easat-10458	318	15	.	.	PUNCT
easat-10458	318	16	https://interbrand.com/best-global-brands/	https://interbrand.com/best-global-brands/	PROPN
easat-10458	319	1	[	[	X
easat-10458	319	2	18	18	NUM
easat-10458	319	3	]	]	PUNCT
easat-10458	319	4	our	our	PRON
easat-10458	319	5	business	business	NOUN
easat-10458	319	6	ladder	ladder	NOUN
easat-10458	319	7	,	,	PUNCT
easat-10458	319	8	"	"	PUNCT
easat-10458	319	9	howard	howard	PROPN
easat-10458	319	10	schultz	schultz	PROPN
easat-10458	319	11	and	and	CCONJ
easat-10458	319	12	the	the	DET
easat-10458	319	13	starbucks	starbuck	NOUN
easat-10458	319	14	revolution	revolution	NOUN
easat-10458	319	15	,	,	PUNCT
easat-10458	319	16	"	"	PUNCT
easat-10458	319	17	2025	2025	NUM
easat-10458	319	18	.	.	PUNCT
easat-10458	320	1	https://www.ourbusinessladder.com/entrepreneur-case-study-howard-schultz-and-the-starbucks-revolution/	https://www.ourbusinessladder.com/entrepreneur-case-study-howard-schultz-and-the-starbucks-revolution/	NOUN
easat-10458	320	2	[	[	X
easat-10458	320	3	19	19	NUM
easat-10458	320	4	]	]	PUNCT
easat-10458	320	5	starbucks	starbuck	NOUN
easat-10458	320	6	,	,	PUNCT
easat-10458	320	7	"	"	PUNCT
easat-10458	320	8	starbucks	starbuck	NOUN
easat-10458	320	9	company	company	NOUN
easat-10458	320	10	profile	profile	NOUN
easat-10458	320	11	,	,	PUNCT
easat-10458	320	12	"	"	PUNCT
easat-10458	320	13	2024	2024	NUM
easat-10458	320	14	.	.	PUNCT
easat-10458	321	1	https://www.starbucks.com/about-us/company-information	https://www.starbucks.com/about-us/company-information	NOUN
easat-10458	321	2	[	[	X
easat-10458	321	3	20	20	NUM
easat-10458	321	4	]	]	PUNCT
easat-10458	321	5	marketscreener	marketscreener	NOUN
easat-10458	321	6	,	,	PUNCT
easat-10458	321	7	"	"	PUNCT
easat-10458	321	8	starbucks	starbuck	NOUN
easat-10458	321	9	:	:	PUNCT
easat-10458	321	10	financial	financial	ADJ
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easat-10458	321	12	and	and	CCONJ
easat-10458	321	13	market	market	NOUN
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easat-10458	321	15	,	,	PUNCT
easat-10458	321	16	"	"	PUNCT
easat-10458	321	17	2024	2024	NUM
easat-10458	321	18	.	.	PUNCT
easat-10458	322	1	https://www.marketscreener.com/	https://www.marketscreener.com/	PROPN
easat-10458	323	1	[	[	X
easat-10458	323	2	21	21	NUM
easat-10458	323	3	]	]	X
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easat-10458	323	6	,	,	PUNCT
easat-10458	323	7	"	"	PUNCT
easat-10458	323	8	coffee	coffee	NOUN
easat-10458	323	9	in	in	ADP
easat-10458	323	10	taiwan	taiwan	PROPN
easat-10458	323	11	,	,	PUNCT
easat-10458	323	12	"	"	PUNCT
easat-10458	323	13	2024	2024	NUM
easat-10458	323	14	.	.	PUNCT
easat-10458	324	1	https://www.euromonitor.com/coffee-in-taiwan/report	https://www.euromonitor.com/coffee-in-taiwan/report	NOUN
easat-10458	324	2	[	[	X
easat-10458	324	3	22	22	NUM
easat-10458	324	4	]	]	PUNCT
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easat-10458	324	6	,	,	PUNCT
easat-10458	324	7	"	"	PUNCT
easat-10458	324	8	bubble	bubble	NOUN
easat-10458	324	9	tea	tea	NOUN
easat-10458	324	10	market	market	NOUN
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easat-10458	324	12	in	in	ADP
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easat-10458	324	14	,	,	PUNCT
easat-10458	324	15	"	"	PUNCT
easat-10458	324	16	2025	2025	NUM
easat-10458	324	17	.	.	PUNCT
easat-10458	325	1	https://www.statista.com/statistics/1122334/taiwan-bubbletea-market-trends/	https://www.statista.com/statistics/1122334/taiwan-bubbletea-market-trends/	PROPN
easat-10458	325	2	[	[	X
easat-10458	325	3	23	23	NUM
easat-10458	325	4	]	]	X
easat-10458	325	5	taiwan	taiwan	PROPN
easat-10458	325	6	news	news	PROPN
easat-10458	325	7	,	,	PUNCT
easat-10458	325	8	"	"	PUNCT
easat-10458	325	9	the	the	DET
easat-10458	325	10	rise	rise	NOUN
easat-10458	325	11	of	of	ADP
easat-10458	325	12	bubble	bubble	NOUN
easat-10458	325	13	tea	tea	NOUN
easat-10458	325	14	and	and	CCONJ
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easat-10458	325	17	on	on	ADP
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easat-10458	325	20	,	,	PUNCT
easat-10458	325	21	"	"	PUNCT
easat-10458	325	22	2024	2024	NUM
easat-10458	325	23	.	.	PUNCT
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easat-10458	326	7	,	,	PUNCT
easat-10458	326	8	"	"	PUNCT
easat-10458	326	9	the	the	DET
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easat-10458	326	11	places	place	NOUN
easat-10458	326	12	for	for	ADP
easat-10458	326	13	a	a	DET
easat-10458	326	14	cheap	cheap	ADJ
easat-10458	326	15	but	but	CCONJ
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easat-10458	326	19	"	"	PUNCT
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easat-10458	327	13	h.	h.	PROPN
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easat-10458	327	20	"	"	PUNCT
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easat-10458	327	46	,	,	PUNCT
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easat-10458	327	49	,	,	PUNCT
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easat-10458	332	2	28	28	NUM
easat-10458	332	3	]	]	PUNCT
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easat-10458	332	10	,	,	PUNCT
easat-10458	332	11	"	"	PUNCT
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easat-10458	333	12	https://www.statista.com/outlook/cmo/hot-drinks/coffee/taiwan	https://www.statista.com/outlook/cmo/hot-drinks/coffee/taiwan	PROPN
easat-10458	333	13	https://interbrand.com/best-global-brands/	https://interbrand.com/best-global-brands/	VERB
easat-10458	333	14	https://www.ourbusinessladder.com/entrepreneur-case-study-howard-schultz-and-the-starbucks-revolution/	https://www.ourbusinessladder.com/entrepreneur-case-study-howard-schultz-and-the-starbucks-revolution/	PROPN
easat-10458	333	15	https://www.starbucks.com/about-us/company-information	https://www.starbucks.com/about-us/company-information	PROPN
easat-10458	333	16	https://www.marketscreener.com/	https://www.marketscreener.com/	ADJ
easat-10458	333	17	https://www.euromonitor.com/coffee-in-taiwan/report	https://www.euromonitor.com/coffee-in-taiwan/report	PROPN
easat-10458	333	18	https://www.statista.com/statistics/1122334/taiwan-bubble-tea-market-trends/	https://www.statista.com/statistics/1122334/taiwan-bubble-tea-market-trends/	PROPN
easat-10458	333	19	https://www.statista.com/statistics/1122334/taiwan-bubble-tea-market-trends/	https://www.statista.com/statistics/1122334/taiwan-bubble-tea-market-trends/	PROPN
easat-10458	333	20	https://www.taiwannews.com.tw/en/news/7654321	https://www.taiwannews.com.tw/en/news/7654321	PROPN
easat-10458	333	21	https://www.taipeitravelgeek.com/cheap-coffee	https://www.taipeitravelgeek.com/cheap-coffee	PROPN
easat-10458	333	22	https://www.taipeitravelgeek.com/cheap-coffee	https://www.taipeitravelgeek.com/cheap-coffee	PROPN
easat-10458	333	23	https://doi.org/10.3390/su16104054	https://doi.org/10.3390/su16104054	PROPN
easat-10458	333	24	https://www.statista.com/statistics/1122335/taiwan-smartphone-penetration-ecommerce/	https://www.statista.com/statistics/1122335/taiwan-smartphone-penetration-ecommerce/	X
easat-10458	334	1	https://www.starbucks.com/responsibility/reporting-hub	https://www.starbucks.com/responsibility/reporting-hub	PROPN
