id	sid	tid	token	lemma	pos
easat-8458	1	1	edelweiss	edelweiss	PROPN
easat-8458	1	2	applied	apply	VERB
easat-8458	1	3	science	science	NOUN
easat-8458	1	4	and	and	CCONJ
easat-8458	1	5	technology	technology	NOUN
easat-8458	1	6	issn	issn	PROPN
easat-8458	1	7	:	:	PUNCT
easat-8458	1	8	2576	2576	NUM
easat-8458	1	9	-	-	SYM
easat-8458	1	10	8484	8484	NUM
easat-8458	1	11	vol	vol	NOUN
easat-8458	1	12	.	.	PROPN
easat-8458	2	1	9	9	NUM
easat-8458	2	2	,	,	PUNCT
easat-8458	2	3	no	no	INTJ
easat-8458	2	4	.	.	NOUN
easat-8458	2	5	6	6	NUM
easat-8458	2	6	,	,	PUNCT
easat-8458	2	7	2629	2629	NUM
easat-8458	2	8	-	-	SYM
easat-8458	2	9	2645	2645	NUM
easat-8458	2	10	2025	2025	NUM
easat-8458	2	11	publisher	publisher	NOUN
easat-8458	2	12	:	:	PUNCT
easat-8458	2	13	learning	learn	VERB
easat-8458	2	14	gate	gate	NOUN
easat-8458	2	15	doi	doi	PROPN
easat-8458	2	16	:	:	PUNCT
easat-8458	2	17	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	2	18	©	©	PROPN
easat-8458	2	19	2025	2025	NUM
easat-8458	2	20	by	by	ADP
easat-8458	2	21	the	the	DET
easat-8458	2	22	authors	author	NOUN
easat-8458	2	23	;	;	PUNCT
easat-8458	2	24	licensee	licensee	PROPN
easat-8458	2	25	learning	learning	NOUN
easat-8458	2	26	gate	gate	NOUN
easat-8458	3	1	©	©	PROPN
easat-8458	3	2	2025	2025	NUM
easat-8458	3	3	by	by	ADP
easat-8458	3	4	the	the	DET
easat-8458	3	5	authors	author	NOUN
easat-8458	3	6	;	;	PUNCT
easat-8458	3	7	licensee	licensee	PROPN
easat-8458	3	8	learning	learning	NOUN
easat-8458	3	9	gate	gate	NOUN
easat-8458	3	10	history	history	NOUN
easat-8458	3	11	:	:	PUNCT
easat-8458	3	12	received	receive	VERB
easat-8458	3	13	:	:	PUNCT
easat-8458	3	14	11	11	NUM
easat-8458	3	15	april	april	PROPN
easat-8458	3	16	2025	2025	NUM
easat-8458	3	17	;	;	PUNCT
easat-8458	3	18	revised	revise	VERB
easat-8458	3	19	:	:	PUNCT
easat-8458	3	20	13	13	NUM
easat-8458	3	21	june	june	PROPN
easat-8458	3	22	2025	2025	NUM
easat-8458	3	23	;	;	PUNCT
easat-8458	3	24	accepted	accept	VERB
easat-8458	3	25	:	:	PUNCT
easat-8458	3	26	16	16	NUM
easat-8458	3	27	june	june	PROPN
easat-8458	3	28	2025	2025	NUM
easat-8458	3	29	;	;	PUNCT
easat-8458	3	30	published	publish	VERB
easat-8458	3	31	:	:	PUNCT
easat-8458	3	32	30	30	NUM
easat-8458	3	33	june	june	PROPN
easat-8458	3	34	2025	2025	NUM
easat-8458	3	35	*	*	PUNCT
easat-8458	3	36	correspondence	correspondence	NOUN
easat-8458	3	37	:	:	PUNCT
easat-8458	3	38	hafizhekinaufal@student.telkomuniversity.ac.id	hafizhekinaufal@student.telkomuniversity.ac.id	NOUN
easat-8458	3	39	influence	influence	NOUN
easat-8458	3	40	attitude	attitude	NOUN
easat-8458	3	41	homophily	homophily	ADV
easat-8458	3	42	and	and	CCONJ
easat-8458	3	43	social	social	ADJ
easat-8458	3	44	attractiveness	attractiveness	NOUN
easat-8458	3	45	to	to	PART
easat-8458	3	46	purchase	purchase	VERB
easat-8458	3	47	intention	intention	NOUN
easat-8458	3	48	with	with	ADP
easat-8458	3	49	parasocial	parasocial	ADJ
easat-8458	3	50	relationship	relationship	NOUN
easat-8458	3	51	as	as	ADP
easat-8458	3	52	an	an	DET
easat-8458	3	53	intervening	intervene	VERB
easat-8458	3	54	variable	variable	NOUN
easat-8458	3	55	in	in	ADP
easat-8458	3	56	erigo	erigo	PROPN
easat-8458	3	57	hafizh	hafizh	PROPN
easat-8458	3	58	eki	eki	PROPN
easat-8458	3	59	naufal1	naufal1	PROPN
easat-8458	3	60	*	*	PROPN
easat-8458	3	61	,	,	PUNCT
easat-8458	3	62	citra	citra	PROPN
easat-8458	3	63	kusuma	kusuma	PROPN
easat-8458	3	64	dewi2	dewi2	PROPN
easat-8458	4	1	1,2school	1,2school	NUM
easat-8458	4	2	of	of	ADP
easat-8458	4	3	economics	economic	NOUN
easat-8458	4	4	and	and	CCONJ
easat-8458	4	5	business	business	NOUN
easat-8458	4	6	,	,	PUNCT
easat-8458	4	7	telkom	telkom	PROPN
easat-8458	4	8	university	university	PROPN
easat-8458	4	9	,	,	PUNCT
easat-8458	4	10	indonesia	indonesia	PROPN
easat-8458	4	11	;	;	PUNCT
easat-8458	4	12	hafizhekinaufal@student.telkomuniversity.ac.id	hafizhekinaufal@student.telkomuniversity.ac.id	NOUN
easat-8458	4	13	(	(	PUNCT
easat-8458	4	14	h.e.n	h.e.n	ADJ
easat-8458	4	15	.	.	PUNCT
easat-8458	4	16	)	)	PUNCT
easat-8458	5	1	citrakusumadewi@telkomuniversity.ac.id	citrakusumadewi@telkomuniversity.ac.id	NOUN
easat-8458	5	2	(	(	PUNCT
easat-8458	5	3	c.k.d	c.k.d	NOUN
easat-8458	5	4	.	.	PUNCT
easat-8458	5	5	)	)	PUNCT
easat-8458	6	1	abstract	abstract	NOUN
easat-8458	6	2	:	:	PUNCT
easat-8458	6	3	the	the	DET
easat-8458	6	4	purpose	purpose	NOUN
easat-8458	6	5	of	of	ADP
easat-8458	6	6	this	this	DET
easat-8458	6	7	study	study	NOUN
easat-8458	6	8	is	be	AUX
easat-8458	6	9	to	to	PART
easat-8458	6	10	examine	examine	VERB
easat-8458	6	11	the	the	DET
easat-8458	6	12	impact	impact	NOUN
easat-8458	6	13	of	of	ADP
easat-8458	6	14	attitude	attitude	NOUN
easat-8458	6	15	homophily	homophily	ADV
easat-8458	6	16	and	and	CCONJ
easat-8458	6	17	social	social	ADJ
easat-8458	6	18	attractiveness	attractiveness	NOUN
easat-8458	6	19	on	on	ADP
easat-8458	6	20	purchase	purchase	NOUN
easat-8458	6	21	intention	intention	NOUN
easat-8458	6	22	,	,	PUNCT
easat-8458	6	23	with	with	ADP
easat-8458	6	24	parasocial	parasocial	ADJ
easat-8458	6	25	relationships	relationship	NOUN
easat-8458	6	26	serving	serve	VERB
easat-8458	6	27	as	as	ADP
easat-8458	6	28	an	an	DET
easat-8458	6	29	intervening	intervene	VERB
easat-8458	6	30	variable	variable	NOUN
easat-8458	6	31	in	in	ADP
easat-8458	6	32	the	the	DET
easat-8458	6	33	local	local	ADJ
easat-8458	6	34	fashion	fashion	NOUN
easat-8458	6	35	brand	brand	NOUN
easat-8458	6	36	erigo	erigo	PROPN
easat-8458	6	37	.	.	PUNCT
easat-8458	7	1	this	this	DET
easat-8458	7	2	study	study	NOUN
easat-8458	7	3	employs	employ	VERB
easat-8458	7	4	a	a	DET
easat-8458	7	5	quantitative	quantitative	ADJ
easat-8458	7	6	approach	approach	NOUN
easat-8458	7	7	with	with	ADP
easat-8458	7	8	an	an	DET
easat-8458	7	9	explanatory	explanatory	ADJ
easat-8458	7	10	design	design	NOUN
easat-8458	7	11	to	to	PART
easat-8458	7	12	investigate	investigate	VERB
easat-8458	7	13	the	the	DET
easat-8458	7	14	causal	causal	ADJ
easat-8458	7	15	relationships	relationship	NOUN
easat-8458	7	16	between	between	ADP
easat-8458	7	17	attitude	attitude	NOUN
easat-8458	7	18	homophily	homophily	ADV
easat-8458	7	19	,	,	PUNCT
easat-8458	7	20	social	social	ADJ
easat-8458	7	21	attractiveness	attractiveness	NOUN
easat-8458	7	22	,	,	PUNCT
easat-8458	7	23	parasocial	parasocial	ADJ
easat-8458	7	24	relationships	relationship	NOUN
easat-8458	7	25	,	,	PUNCT
easat-8458	7	26	and	and	CCONJ
easat-8458	7	27	purchase	purchase	VERB
easat-8458	7	28	intention	intention	NOUN
easat-8458	7	29	among	among	ADP
easat-8458	7	30	erigo	erigo	ADJ
easat-8458	7	31	customers	customer	NOUN
easat-8458	7	32	via	via	ADP
easat-8458	7	33	an	an	DET
easat-8458	7	34	online	online	ADJ
easat-8458	7	35	poll	poll	NOUN
easat-8458	7	36	of	of	ADP
easat-8458	7	37	@erigostore	@erigostore	PROPN
easat-8458	7	38	instagram	instagram	PROPN
easat-8458	7	39	followers	follower	NOUN
easat-8458	7	40	.	.	PUNCT
easat-8458	8	1	a	a	DET
easat-8458	8	2	purposive	purposive	ADJ
easat-8458	8	3	sampling	sampling	NOUN
easat-8458	8	4	strategy	strategy	NOUN
easat-8458	8	5	was	be	AUX
easat-8458	8	6	used	use	VERB
easat-8458	8	7	to	to	PART
easat-8458	8	8	select	select	VERB
easat-8458	8	9	400	400	NUM
easat-8458	8	10	respondents	respondent	NOUN
easat-8458	8	11	based	base	VERB
easat-8458	8	12	on	on	ADP
easat-8458	8	13	specific	specific	ADJ
easat-8458	8	14	criteria	criterion	NOUN
easat-8458	8	15	,	,	PUNCT
easat-8458	8	16	and	and	CCONJ
easat-8458	8	17	data	datum	NOUN
easat-8458	8	18	were	be	AUX
easat-8458	8	19	collected	collect	VERB
easat-8458	8	20	via	via	ADP
easat-8458	8	21	a	a	DET
easat-8458	8	22	likert	likert	ADJ
easat-8458	8	23	scale	scale	NOUN
easat-8458	8	24	-	-	PUNCT
easat-8458	8	25	based	base	VERB
easat-8458	8	26	questionnaire	questionnaire	NOUN
easat-8458	8	27	.	.	PUNCT
easat-8458	9	1	data	datum	NOUN
easat-8458	9	2	were	be	AUX
easat-8458	9	3	analyzed	analyze	VERB
easat-8458	9	4	using	use	VERB
easat-8458	9	5	the	the	DET
easat-8458	9	6	pls	pls	ADJ
easat-8458	9	7	-	-	PUNCT
easat-8458	9	8	sem	sem	NOUN
easat-8458	9	9	approach	approach	NOUN
easat-8458	9	10	with	with	ADP
easat-8458	9	11	smartpls	smartpls	NOUN
easat-8458	9	12	,	,	PUNCT
easat-8458	9	13	which	which	PRON
easat-8458	9	14	included	include	VERB
easat-8458	9	15	measurement	measurement	NOUN
easat-8458	9	16	model	model	NOUN
easat-8458	9	17	testing	testing	NOUN
easat-8458	9	18	(	(	PUNCT
easat-8458	9	19	validity	validity	NOUN
easat-8458	9	20	and	and	CCONJ
easat-8458	9	21	reliability	reliability	NOUN
easat-8458	9	22	)	)	PUNCT
easat-8458	9	23	and	and	CCONJ
easat-8458	9	24	structural	structural	ADJ
easat-8458	9	25	model	model	NOUN
easat-8458	9	26	testing	testing	NOUN
easat-8458	9	27	.	.	PUNCT
easat-8458	10	1	the	the	DET
easat-8458	10	2	results	result	NOUN
easat-8458	10	3	showed	show	VERB
easat-8458	10	4	that	that	SCONJ
easat-8458	10	5	attitude	attitude	NOUN
easat-8458	10	6	homophily	homophily	ADV
easat-8458	10	7	and	and	CCONJ
easat-8458	10	8	social	social	ADJ
easat-8458	10	9	attractiveness	attractiveness	NOUN
easat-8458	10	10	of	of	ADP
easat-8458	10	11	influencers	influencer	NOUN
easat-8458	10	12	significantly	significantly	ADV
easat-8458	10	13	influence	influence	VERB
easat-8458	10	14	the	the	DET
easat-8458	10	15	formation	formation	NOUN
easat-8458	10	16	of	of	ADP
easat-8458	10	17	parasocial	parasocial	ADJ
easat-8458	10	18	relationships	relationship	NOUN
easat-8458	10	19	with	with	ADP
easat-8458	10	20	audiences	audience	NOUN
easat-8458	10	21	.	.	PUNCT
easat-8458	11	1	strong	strong	ADJ
easat-8458	11	2	parasocial	parasocial	ADJ
easat-8458	11	3	relationships	relationship	NOUN
easat-8458	11	4	are	be	AUX
easat-8458	11	5	shown	show	VERB
easat-8458	11	6	to	to	PART
easat-8458	11	7	increase	increase	VERB
easat-8458	11	8	consumers	consumer	NOUN
easat-8458	11	9	'	'	PART
easat-8458	11	10	purchase	purchase	NOUN
easat-8458	11	11	intentions	intention	NOUN
easat-8458	11	12	toward	toward	ADP
easat-8458	11	13	recommended	recommend	VERB
easat-8458	11	14	products	product	NOUN
easat-8458	11	15	.	.	PUNCT
easat-8458	12	1	similarity	similarity	NOUN
easat-8458	12	2	of	of	ADP
easat-8458	12	3	values	value	NOUN
easat-8458	12	4	and	and	CCONJ
easat-8458	12	5	social	social	ADJ
easat-8458	12	6	attractiveness	attractiveness	NOUN
easat-8458	12	7	strengthen	strengthen	VERB
easat-8458	12	8	emotional	emotional	ADJ
easat-8458	12	9	attachments	attachment	NOUN
easat-8458	12	10	that	that	PRON
easat-8458	12	11	drive	drive	VERB
easat-8458	12	12	trust	trust	NOUN
easat-8458	12	13	and	and	CCONJ
easat-8458	12	14	purchase	purchase	NOUN
easat-8458	12	15	decisions	decision	NOUN
easat-8458	12	16	.	.	PUNCT
easat-8458	13	1	the	the	DET
easat-8458	13	2	practical	practical	ADJ
easat-8458	13	3	implication	implication	NOUN
easat-8458	13	4	is	be	AUX
easat-8458	13	5	that	that	SCONJ
easat-8458	13	6	companies	company	NOUN
easat-8458	13	7	need	need	VERB
easat-8458	13	8	to	to	PART
easat-8458	13	9	select	select	VERB
easat-8458	13	10	influencers	influencer	NOUN
easat-8458	13	11	who	who	PRON
easat-8458	13	12	are	be	AUX
easat-8458	13	13	able	able	ADJ
easat-8458	13	14	to	to	PART
easat-8458	13	15	build	build	VERB
easat-8458	13	16	emotional	emotional	ADJ
easat-8458	13	17	closeness	closeness	NOUN
easat-8458	13	18	and	and	CCONJ
easat-8458	13	19	have	have	VERB
easat-8458	13	20	social	social	ADJ
easat-8458	13	21	attractiveness	attractiveness	NOUN
easat-8458	13	22	that	that	PRON
easat-8458	13	23	matches	match	VERB
easat-8458	13	24	the	the	DET
easat-8458	13	25	target	target	NOUN
easat-8458	13	26	audience	audience	NOUN
easat-8458	13	27	to	to	PART
easat-8458	13	28	optimize	optimize	VERB
easat-8458	13	29	digital	digital	ADJ
easat-8458	13	30	marketing	marketing	NOUN
easat-8458	13	31	strategies	strategy	NOUN
easat-8458	13	32	.	.	PUNCT
easat-8458	14	1	keywords	keyword	NOUN
easat-8458	14	2	:	:	PUNCT
easat-8458	14	3	attitude	attitude	NOUN
easat-8458	14	4	homophily	homophily	ADV
easat-8458	14	5	,	,	PUNCT
easat-8458	14	6	erigo	erigo	ADJ
easat-8458	14	7	,	,	PUNCT
easat-8458	14	8	parasocial	parasocial	ADJ
easat-8458	14	9	relationship	relationship	NOUN
easat-8458	14	10	,	,	PUNCT
easat-8458	14	11	purchase	purchase	NOUN
easat-8458	14	12	intention	intention	NOUN
easat-8458	14	13	,	,	PUNCT
easat-8458	14	14	social	social	ADJ
easat-8458	14	15	attractiveness	attractiveness	NOUN
easat-8458	14	16	.	.	PUNCT
easat-8458	15	1	1	1	X
easat-8458	15	2	.	.	X
easat-8458	15	3	introduction	introduction	NOUN
easat-8458	15	4	in	in	ADP
easat-8458	15	5	today	today	NOUN
easat-8458	15	6	's	's	PART
easat-8458	15	7	increasingly	increasingly	ADV
easat-8458	15	8	competitive	competitive	ADJ
easat-8458	15	9	business	business	NOUN
easat-8458	15	10	era	era	NOUN
easat-8458	15	11	,	,	PUNCT
easat-8458	15	12	many	many	ADJ
easat-8458	15	13	new	new	ADJ
easat-8458	15	14	companies	company	NOUN
easat-8458	15	15	have	have	AUX
easat-8458	15	16	emerged	emerge	VERB
easat-8458	15	17	and	and	CCONJ
easat-8458	15	18	enlivened	enliven	VERB
easat-8458	15	19	market	market	NOUN
easat-8458	15	20	competition	competition	NOUN
easat-8458	15	21	.	.	PUNCT
easat-8458	16	1	this	this	PRON
easat-8458	16	2	also	also	ADV
easat-8458	16	3	happens	happen	VERB
easat-8458	16	4	in	in	ADP
easat-8458	16	5	the	the	DET
easat-8458	16	6	retail	retail	ADJ
easat-8458	16	7	business	business	NOUN
easat-8458	16	8	which	which	PRON
easat-8458	16	9	is	be	AUX
easat-8458	16	10	growing	grow	VERB
easat-8458	16	11	rapidly	rapidly	ADV
easat-8458	16	12	along	along	ADP
easat-8458	16	13	with	with	ADP
easat-8458	16	14	indonesia	indonesia	PROPN
easat-8458	16	15	's	's	PART
easat-8458	16	16	economic	economic	ADJ
easat-8458	16	17	growth	growth	NOUN
easat-8458	16	18	.	.	PUNCT
easat-8458	17	1	to	to	PART
easat-8458	17	2	survive	survive	VERB
easat-8458	17	3	,	,	PUNCT
easat-8458	17	4	companies	company	NOUN
easat-8458	17	5	must	must	AUX
easat-8458	17	6	implement	implement	VERB
easat-8458	17	7	effective	effective	ADJ
easat-8458	17	8	marketing	marketing	NOUN
easat-8458	17	9	strategies	strategy	NOUN
easat-8458	17	10	to	to	PART
easat-8458	17	11	achieve	achieve	VERB
easat-8458	17	12	targets	target	NOUN
easat-8458	17	13	and	and	CCONJ
easat-8458	17	14	obtain	obtain	VERB
easat-8458	17	15	the	the	DET
easat-8458	17	16	desired	desire	VERB
easat-8458	17	17	profits	profit	NOUN
easat-8458	17	18	[	[	X
easat-8458	17	19	1	1	NUM
easat-8458	17	20	]	]	PUNCT
easat-8458	17	21	.	.	PUNCT
easat-8458	18	1	this	this	DET
easat-8458	18	2	intense	intense	ADJ
easat-8458	18	3	competition	competition	NOUN
easat-8458	18	4	means	mean	VERB
easat-8458	18	5	that	that	SCONJ
easat-8458	18	6	consumers	consumer	NOUN
easat-8458	18	7	no	no	ADV
easat-8458	18	8	longer	long	ADV
easat-8458	18	9	only	only	ADV
easat-8458	18	10	play	play	VERB
easat-8458	18	11	a	a	DET
easat-8458	18	12	passive	passive	ADJ
easat-8458	18	13	role	role	NOUN
easat-8458	18	14	,	,	PUNCT
easat-8458	18	15	but	but	CCONJ
easat-8458	18	16	also	also	ADV
easat-8458	18	17	become	become	VERB
easat-8458	18	18	more	more	ADV
easat-8458	18	19	critical	critical	ADJ
easat-8458	18	20	decision	decision	NOUN
easat-8458	18	21	makers	maker	NOUN
easat-8458	18	22	in	in	ADP
easat-8458	18	23	choosing	choose	VERB
easat-8458	18	24	products	product	NOUN
easat-8458	18	25	among	among	ADP
easat-8458	18	26	the	the	DET
easat-8458	18	27	many	many	ADJ
easat-8458	18	28	choices	choice	NOUN
easat-8458	18	29	available	available	ADJ
easat-8458	18	30	[	[	X
easat-8458	18	31	2	2	NUM
easat-8458	18	32	]	]	PUNCT
easat-8458	18	33	.	.	PUNCT
easat-8458	19	1	indonesia	indonesia	PROPN
easat-8458	19	2	is	be	AUX
easat-8458	19	3	now	now	ADV
easat-8458	19	4	in	in	ADP
easat-8458	19	5	the	the	DET
easat-8458	19	6	industrial	industrial	ADJ
easat-8458	19	7	era	era	NOUN
easat-8458	19	8	4.0	4.0	NUM
easat-8458	19	9	,	,	PUNCT
easat-8458	19	10	where	where	SCONJ
easat-8458	19	11	information	information	NOUN
easat-8458	19	12	spreads	spread	VERB
easat-8458	19	13	quickly	quickly	ADV
easat-8458	19	14	,	,	PUNCT
easat-8458	19	15	including	include	VERB
easat-8458	19	16	in	in	ADP
easat-8458	19	17	the	the	DET
easat-8458	19	18	fashion	fashion	NOUN
easat-8458	19	19	sector	sector	NOUN
easat-8458	19	20	,	,	PUNCT
easat-8458	19	21	which	which	PRON
easat-8458	19	22	has	have	AUX
easat-8458	19	23	experienced	experience	VERB
easat-8458	19	24	rapid	rapid	ADJ
easat-8458	19	25	progress	progress	NOUN
easat-8458	19	26	.	.	PUNCT
easat-8458	20	1	indonesian	indonesian	ADJ
easat-8458	20	2	designers	designer	NOUN
easat-8458	20	3	also	also	ADV
easat-8458	20	4	contribute	contribute	VERB
easat-8458	20	5	to	to	ADP
easat-8458	20	6	creating	create	VERB
easat-8458	20	7	innovative	innovative	ADJ
easat-8458	20	8	works	work	NOUN
easat-8458	20	9	that	that	PRON
easat-8458	20	10	follow	follow	VERB
easat-8458	20	11	global	global	ADJ
easat-8458	20	12	trends	trend	NOUN
easat-8458	20	13	,	,	PUNCT
easat-8458	20	14	increasing	increase	VERB
easat-8458	20	15	the	the	DET
easat-8458	20	16	selling	selling	NOUN
easat-8458	20	17	value	value	NOUN
easat-8458	20	18	of	of	ADP
easat-8458	20	19	fashion	fashion	NOUN
easat-8458	20	20	products	product	NOUN
easat-8458	20	21	.	.	PUNCT
easat-8458	21	1	fashion	fashion	NOUN
easat-8458	21	2	is	be	AUX
easat-8458	21	3	not	not	PART
easat-8458	21	4	just	just	ADV
easat-8458	21	5	clothing	clothing	NOUN
easat-8458	21	6	,	,	PUNCT
easat-8458	21	7	but	but	CCONJ
easat-8458	21	8	also	also	ADV
easat-8458	21	9	a	a	DET
easat-8458	21	10	means	mean	NOUN
easat-8458	21	11	for	for	SCONJ
easat-8458	21	12	individuals	individual	NOUN
easat-8458	21	13	to	to	PART
easat-8458	21	14	express	express	VERB
easat-8458	21	15	their	their	PRON
easat-8458	21	16	self	self	NOUN
easat-8458	21	17	-	-	PUNCT
easat-8458	21	18	identity	identity	NOUN
easat-8458	21	19	,	,	PUNCT
easat-8458	21	20	increasing	increase	VERB
easat-8458	21	21	self	self	NOUN
easat-8458	21	22	-	-	PUNCT
easat-8458	21	23	confidence	confidence	NOUN
easat-8458	21	24	[	[	X
easat-8458	21	25	3	3	NUM
easat-8458	21	26	]	]	PUNCT
easat-8458	21	27	.	.	PUNCT
easat-8458	22	1	industry	industry	NOUN
easat-8458	22	2	data	datum	NOUN
easat-8458	22	3	indicates	indicate	VERB
easat-8458	22	4	that	that	SCONJ
easat-8458	22	5	the	the	DET
easat-8458	22	6	textile	textile	NOUN
easat-8458	22	7	industry	industry	NOUN
easat-8458	22	8	's	's	PART
easat-8458	22	9	growth	growth	NOUN
easat-8458	22	10	has	have	AUX
easat-8458	22	11	also	also	ADV
easat-8458	22	12	increased	increase	VERB
easat-8458	22	13	significantly	significantly	ADV
easat-8458	22	14	between	between	ADP
easat-8458	22	15	2022	2022	NUM
easat-8458	22	16	and	and	CCONJ
easat-8458	22	17	2023	2023	NUM
easat-8458	22	18	.	.	PUNCT
easat-8458	23	1	2630	2630	NUM
easat-8458	23	2	edelweiss	edelweiss	PROPN
easat-8458	23	3	applied	apply	VERB
easat-8458	23	4	science	science	NOUN
easat-8458	23	5	and	and	CCONJ
easat-8458	23	6	technology	technology	NOUN
easat-8458	23	7	issn	issn	PROPN
easat-8458	23	8	:	:	PUNCT
easat-8458	23	9	2576	2576	NUM
easat-8458	23	10	-	-	SYM
easat-8458	23	11	8484	8484	NUM
easat-8458	23	12	vol	vol	NOUN
easat-8458	23	13	.	.	PROPN
easat-8458	24	1	9	9	NUM
easat-8458	24	2	,	,	PUNCT
easat-8458	24	3	no	no	INTJ
easat-8458	24	4	.	.	NOUN
easat-8458	24	5	6	6	NUM
easat-8458	24	6	:	:	PUNCT
easat-8458	24	7	2629	2629	NUM
easat-8458	24	8	-	-	SYM
easat-8458	24	9	2645	2645	NUM
easat-8458	24	10	,	,	PUNCT
easat-8458	24	11	2025	2025	NUM
easat-8458	24	12	doi	doi	NOUN
easat-8458	24	13	:	:	PUNCT
easat-8458	24	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	24	15	©	©	PROPN
easat-8458	24	16	2025	2025	NUM
easat-8458	24	17	by	by	ADP
easat-8458	24	18	the	the	DET
easat-8458	24	19	authors	author	NOUN
easat-8458	24	20	;	;	PUNCT
easat-8458	24	21	licensee	licensee	PROPN
easat-8458	24	22	learning	learn	VERB
easat-8458	24	23	gate	gate	NOUN
easat-8458	24	24	figure	figure	NOUN
easat-8458	24	25	1	1	NUM
easat-8458	24	26	.	.	PUNCT
easat-8458	25	1	growth	growth	NOUN
easat-8458	25	2	of	of	ADP
easat-8458	25	3	the	the	DET
easat-8458	25	4	textile	textile	NOUN
easat-8458	25	5	and	and	CCONJ
easat-8458	25	6	apparel	apparel	NOUN
easat-8458	25	7	industry	industry	NOUN
easat-8458	25	8	2010	2010	NUM
easat-8458	25	9	–	–	PUNCT
easat-8458	25	10	2023	2023	NUM
easat-8458	25	11	.	.	PUNCT
easat-8458	26	1	based	base	VERB
easat-8458	26	2	on	on	ADP
easat-8458	26	3	figure	figure	NOUN
easat-8458	26	4	1	1	NUM
easat-8458	26	5	,	,	PUNCT
easat-8458	26	6	the	the	DET
easat-8458	26	7	growth	growth	NOUN
easat-8458	26	8	of	of	ADP
easat-8458	26	9	the	the	DET
easat-8458	26	10	textile	textile	NOUN
easat-8458	26	11	and	and	CCONJ
easat-8458	26	12	clothing	clothing	NOUN
easat-8458	26	13	industry	industry	NOUN
easat-8458	26	14	in	in	ADP
easat-8458	26	15	indonesia	indonesia	PROPN
easat-8458	26	16	shows	show	VERB
easat-8458	26	17	an	an	DET
easat-8458	26	18	increase	increase	NOUN
easat-8458	26	19	in	in	ADP
easat-8458	26	20	2022	2022	NUM
easat-8458	26	21	to	to	ADP
easat-8458	26	22	2023	2023	NUM
easat-8458	26	23	,	,	PUNCT
easat-8458	26	24	which	which	PRON
easat-8458	26	25	indicates	indicate	VERB
easat-8458	26	26	that	that	SCONJ
easat-8458	26	27	the	the	DET
easat-8458	26	28	fashion	fashion	NOUN
easat-8458	26	29	business	business	NOUN
easat-8458	26	30	continues	continue	VERB
easat-8458	26	31	to	to	PART
easat-8458	26	32	grow	grow	VERB
easat-8458	26	33	.	.	PUNCT
easat-8458	27	1	one	one	NUM
easat-8458	27	2	contributing	contribute	VERB
easat-8458	27	3	element	element	NOUN
easat-8458	27	4	to	to	ADP
easat-8458	27	5	this	this	DET
easat-8458	27	6	upward	upward	ADJ
easat-8458	27	7	trend	trend	NOUN
easat-8458	27	8	is	be	AUX
easat-8458	27	9	the	the	DET
easat-8458	27	10	widespread	widespread	ADJ
easat-8458	27	11	access	access	NOUN
easat-8458	27	12	to	to	ADP
easat-8458	27	13	information	information	NOUN
easat-8458	27	14	through	through	ADP
easat-8458	27	15	digital	digital	ADJ
easat-8458	27	16	platforms	platform	NOUN
easat-8458	27	17	[	[	X
easat-8458	27	18	4	4	NUM
easat-8458	27	19	]	]	PUNCT
easat-8458	27	20	.	.	PUNCT
easat-8458	28	1	technological	technological	ADJ
easat-8458	28	2	advancements	advancement	NOUN
easat-8458	28	3	,	,	PUNCT
easat-8458	28	4	particularly	particularly	ADV
easat-8458	28	5	the	the	DET
easat-8458	28	6	internet	internet	NOUN
easat-8458	28	7	,	,	PUNCT
easat-8458	28	8	have	have	AUX
easat-8458	28	9	become	become	VERB
easat-8458	28	10	key	key	ADJ
easat-8458	28	11	in	in	ADP
easat-8458	28	12	driving	drive	VERB
easat-8458	28	13	greater	great	ADJ
easat-8458	28	14	business	business	NOUN
easat-8458	28	15	productivity	productivity	NOUN
easat-8458	28	16	[	[	X
easat-8458	28	17	5	5	NUM
easat-8458	28	18	]	]	PUNCT
easat-8458	28	19	.	.	PUNCT
easat-8458	29	1	in	in	ADP
easat-8458	29	2	the	the	DET
easat-8458	29	3	indonesian	indonesian	ADJ
easat-8458	29	4	context	context	NOUN
easat-8458	29	5	,	,	PUNCT
easat-8458	29	6	internet	internet	NOUN
easat-8458	29	7	adoption	adoption	NOUN
easat-8458	29	8	continues	continue	VERB
easat-8458	29	9	to	to	PART
easat-8458	29	10	rise	rise	VERB
easat-8458	29	11	,	,	PUNCT
easat-8458	29	12	with	with	ADP
easat-8458	29	13	user	user	NOUN
easat-8458	29	14	numbers	number	NOUN
easat-8458	29	15	in	in	ADP
easat-8458	29	16	january	january	PROPN
easat-8458	29	17	2023	2023	NUM
easat-8458	29	18	showing	show	VERB
easat-8458	29	19	a	a	DET
easat-8458	29	20	5.44	5.44	NUM
easat-8458	29	21	%	%	NOUN
easat-8458	29	22	increase	increase	NOUN
easat-8458	29	23	compared	compare	VERB
easat-8458	29	24	to	to	ADP
easat-8458	29	25	the	the	DET
easat-8458	29	26	previous	previous	ADJ
easat-8458	29	27	year	year	NOUN
easat-8458	29	28	.	.	PUNCT
easat-8458	30	1	this	this	DET
easat-8458	30	2	growth	growth	NOUN
easat-8458	30	3	indicates	indicate	VERB
easat-8458	30	4	the	the	DET
easat-8458	30	5	increasing	increase	VERB
easat-8458	30	6	access	access	NOUN
easat-8458	30	7	of	of	ADP
easat-8458	30	8	indonesian	indonesian	ADJ
easat-8458	30	9	people	people	NOUN
easat-8458	30	10	to	to	ADP
easat-8458	30	11	the	the	DET
easat-8458	30	12	internet	internet	NOUN
easat-8458	30	13	and	and	CCONJ
easat-8458	30	14	digital	digital	ADJ
easat-8458	30	15	technology	technology	NOUN
easat-8458	30	16	.	.	PUNCT
easat-8458	31	1	business	business	NOUN
easat-8458	31	2	people	people	NOUN
easat-8458	31	3	realize	realize	VERB
easat-8458	31	4	that	that	SCONJ
easat-8458	31	5	through	through	ADP
easat-8458	31	6	the	the	DET
easat-8458	31	7	internet	internet	NOUN
easat-8458	31	8	and	and	CCONJ
easat-8458	31	9	social	social	ADJ
easat-8458	31	10	media	medium	NOUN
easat-8458	31	11	they	they	PRON
easat-8458	31	12	can	can	AUX
easat-8458	31	13	develop	develop	VERB
easat-8458	31	14	their	their	PRON
easat-8458	31	15	business	business	NOUN
easat-8458	31	16	which	which	PRON
easat-8458	31	17	can	can	AUX
easat-8458	31	18	help	help	VERB
easat-8458	31	19	market	market	VERB
easat-8458	31	20	the	the	DET
easat-8458	31	21	products	product	NOUN
easat-8458	31	22	they	they	PRON
easat-8458	31	23	own	own	VERB
easat-8458	31	24	.	.	PUNCT
easat-8458	32	1	then	then	ADV
easat-8458	32	2	you	you	PRON
easat-8458	32	3	can	can	AUX
easat-8458	32	4	also	also	ADV
easat-8458	32	5	provide	provide	VERB
easat-8458	32	6	information	information	NOUN
easat-8458	32	7	about	about	ADP
easat-8458	32	8	the	the	DET
easat-8458	32	9	products	product	NOUN
easat-8458	32	10	you	you	PRON
easat-8458	32	11	own	own	VERB
easat-8458	32	12	to	to	ADP
easat-8458	32	13	consumers	consumer	NOUN
easat-8458	32	14	via	via	ADP
easat-8458	32	15	the	the	DET
easat-8458	32	16	internet	internet	NOUN
easat-8458	32	17	and	and	CCONJ
easat-8458	32	18	social	social	ADJ
easat-8458	32	19	media	medium	NOUN
easat-8458	32	20	and	and	CCONJ
easat-8458	32	21	these	these	DET
easat-8458	32	22	fashion	fashion	NOUN
easat-8458	32	23	products	product	NOUN
easat-8458	32	24	dominate	dominate	VERB
easat-8458	32	25	sales	sale	NOUN
easat-8458	32	26	in	in	ADP
easat-8458	32	27	ecommerce	ecommerce	NOUN
easat-8458	32	28	in	in	ADP
easat-8458	32	29	indonesia	indonesia	PROPN
easat-8458	32	30	.	.	PUNCT
easat-8458	33	1	this	this	PRON
easat-8458	33	2	is	be	AUX
easat-8458	33	3	also	also	ADV
easat-8458	33	4	supported	support	VERB
easat-8458	33	5	by	by	ADP
easat-8458	33	6	the	the	DET
easat-8458	33	7	growth	growth	NOUN
easat-8458	33	8	and	and	CCONJ
easat-8458	33	9	emergence	emergence	NOUN
easat-8458	33	10	of	of	ADP
easat-8458	33	11	local	local	ADJ
easat-8458	33	12	fashion	fashion	NOUN
easat-8458	33	13	products	product	NOUN
easat-8458	33	14	that	that	PRON
easat-8458	33	15	utilize	utilize	VERB
easat-8458	33	16	online	online	ADJ
easat-8458	33	17	media	medium	NOUN
easat-8458	33	18	.	.	PUNCT
easat-8458	34	1	there	there	PRON
easat-8458	34	2	are	be	VERB
easat-8458	34	3	several	several	ADJ
easat-8458	34	4	local	local	ADJ
easat-8458	34	5	indonesian	indonesian	ADJ
easat-8458	34	6	fashion	fashion	NOUN
easat-8458	34	7	products	product	NOUN
easat-8458	34	8	that	that	PRON
easat-8458	34	9	use	use	VERB
easat-8458	34	10	social	social	ADJ
easat-8458	34	11	media	medium	NOUN
easat-8458	34	12	to	to	PART
easat-8458	34	13	market	market	VERB
easat-8458	34	14	their	their	PRON
easat-8458	34	15	products	product	NOUN
easat-8458	34	16	,	,	PUNCT
easat-8458	34	17	including	include	VERB
easat-8458	34	18	erigo	erigo	PROPN
easat-8458	34	19	,	,	PUNCT
easat-8458	34	20	thanksinsomnia	thanksinsomnia	NOUN
easat-8458	34	21	,	,	PUNCT
easat-8458	34	22	roughneck	roughneck	NOUN
easat-8458	34	23	1991	1991	NUM
easat-8458	34	24	,	,	PUNCT
easat-8458	34	25	3second	3second	NUM
easat-8458	34	26	and	and	CCONJ
easat-8458	34	27	so	so	ADV
easat-8458	34	28	on	on	ADV
easat-8458	34	29	.	.	PUNCT
easat-8458	35	1	one	one	NUM
easat-8458	35	2	of	of	ADP
easat-8458	35	3	the	the	DET
easat-8458	35	4	local	local	ADJ
easat-8458	35	5	fashion	fashion	NOUN
easat-8458	35	6	brands	brand	NOUN
easat-8458	35	7	that	that	PRON
easat-8458	35	8	attracts	attract	VERB
easat-8458	35	9	people	people	NOUN
easat-8458	35	10	's	's	PART
easat-8458	35	11	attention	attention	NOUN
easat-8458	35	12	is	be	AUX
easat-8458	35	13	erigo	erigo	ADJ
easat-8458	35	14	products	product	NOUN
easat-8458	35	15	,	,	PUNCT
easat-8458	35	16	where	where	SCONJ
easat-8458	35	17	erigo	erigo	PROPN
easat-8458	35	18	has	have	VERB
easat-8458	35	19	a	a	DET
easat-8458	35	20	theme	theme	NOUN
easat-8458	35	21	street	street	NOUN
easat-8458	35	22	style	style	NOUN
easat-8458	35	23	&	&	CCONJ
easat-8458	35	24	traveler	traveler	PROPN
easat-8458	35	25	,	,	PUNCT
easat-8458	35	26	which	which	PRON
easat-8458	35	27	is	be	AUX
easat-8458	35	28	currently	currently	ADV
easat-8458	35	29	popular	popular	ADJ
easat-8458	35	30	with	with	ADP
easat-8458	35	31	the	the	DET
easat-8458	35	32	public	public	ADJ
easat-8458	35	33	.	.	PUNCT
easat-8458	36	1	table	table	NOUN
easat-8458	36	2	1	1	NUM
easat-8458	36	3	.	.	X
easat-8458	36	4	number	number	NOUN
easat-8458	36	5	of	of	ADP
easat-8458	36	6	followers	follower	NOUN
easat-8458	36	7	brand	brand	NOUN
easat-8458	36	8	fashion	fashion	PROPN
easat-8458	36	9	local	local	NOUN
easat-8458	36	10	.	.	PUNCT
easat-8458	37	1	no	no	INTJ
easat-8458	37	2	.	.	PUNCT
easat-8458	38	1	nama	nama	PROPN
easat-8458	38	2	brand	brand	PROPN
easat-8458	38	3	instagram	instagram	PROPN
easat-8458	38	4	account	account	NOUN
easat-8458	38	5	number	number	NOUN
easat-8458	38	6	of	of	ADP
easat-8458	38	7	followers	follower	NOUN
easat-8458	38	8	number	number	NOUN
easat-8458	38	9	of	of	ADP
easat-8458	38	10	posts	post	NOUN
easat-8458	38	11	1	1	NUM
easat-8458	38	12	erigo	erigo	ADJ
easat-8458	38	13	apparel	apparel	NOUN
easat-8458	38	14	@erigostore	@erigostore	PROPN
easat-8458	38	15	2.5	2.5	NUM
easat-8458	38	16	m	m	NOUN
easat-8458	38	17	7.794	7.794	NUM
easat-8458	38	18	2	2	NUM
easat-8458	38	19	thanksinsomnia	thanksinsomnia	NOUN
easat-8458	38	20	@thanksinsomnia	@thanksinsomnia	PROPN
easat-8458	39	1	707	707	NUM
easat-8458	39	2	k	k	NOUN
easat-8458	39	3	6.38	6.38	NUM
easat-8458	39	4	3	3	NUM
easat-8458	39	5	roughneck	roughneck	NOUN
easat-8458	39	6	1991	1991	NUM
easat-8458	39	7	@roughneck1991	@roughneck1991	NOUN
easat-8458	39	8	1	1	NUM
easat-8458	39	9	m	m	NOUN
easat-8458	39	10	547	547	NUM
easat-8458	39	11	4	4	NUM
easat-8458	39	12	3second	3second	NUM
easat-8458	39	13	@its3second	@its3second	ADP
easat-8458	39	14	1.1	1.1	NUM
easat-8458	39	15	m	m	NUM
easat-8458	39	16	340	340	NUM
easat-8458	39	17	table	table	NOUN
easat-8458	39	18	1	1	NUM
easat-8458	39	19	shows	show	VERB
easat-8458	39	20	that	that	SCONJ
easat-8458	39	21	erigo	erigo	PROPN
easat-8458	39	22	is	be	AUX
easat-8458	39	23	ranked	rank	VERB
easat-8458	39	24	first	first	ADV
easat-8458	39	25	among	among	ADP
easat-8458	39	26	local	local	ADJ
easat-8458	39	27	fashion	fashion	NOUN
easat-8458	39	28	brands	brand	NOUN
easat-8458	39	29	with	with	ADP
easat-8458	39	30	the	the	DET
easat-8458	39	31	number	number	NOUN
easat-8458	39	32	of	of	ADP
easat-8458	39	33	instagram	instagram	PROPN
easat-8458	39	34	followers	follower	NOUN
easat-8458	39	35	reaching	reach	VERB
easat-8458	39	36	2.5	2.5	NUM
easat-8458	39	37	million	million	NUM
easat-8458	39	38	.	.	PUNCT
easat-8458	40	1	this	this	PRON
easat-8458	40	2	shows	show	VERB
easat-8458	40	3	the	the	DET
easat-8458	40	4	public	public	NOUN
easat-8458	40	5	's	's	PART
easat-8458	40	6	interest	interest	NOUN
easat-8458	40	7	in	in	ADP
easat-8458	40	8	erigo	erigo	PROPN
easat-8458	40	9	.	.	PUNCT
easat-8458	41	1	erigo	erigo	PROPN
easat-8458	41	2	,	,	PUNCT
easat-8458	41	3	which	which	PRON
easat-8458	41	4	was	be	AUX
easat-8458	41	5	founded	found	VERB
easat-8458	41	6	by	by	ADP
easat-8458	41	7	2631	2631	NUM
easat-8458	41	8	edelweiss	edelweiss	PROPN
easat-8458	41	9	applied	apply	VERB
easat-8458	41	10	science	science	NOUN
easat-8458	41	11	and	and	CCONJ
easat-8458	41	12	technology	technology	NOUN
easat-8458	41	13	issn	issn	PROPN
easat-8458	41	14	:	:	PUNCT
easat-8458	41	15	2576	2576	NUM
easat-8458	41	16	-	-	SYM
easat-8458	41	17	8484	8484	NUM
easat-8458	41	18	vol	vol	NOUN
easat-8458	41	19	.	.	PROPN
easat-8458	42	1	9	9	NUM
easat-8458	42	2	,	,	PUNCT
easat-8458	42	3	no	no	INTJ
easat-8458	42	4	.	.	NOUN
easat-8458	42	5	6	6	NUM
easat-8458	42	6	:	:	PUNCT
easat-8458	42	7	2629	2629	NUM
easat-8458	42	8	-	-	SYM
easat-8458	42	9	2645	2645	NUM
easat-8458	42	10	,	,	PUNCT
easat-8458	42	11	2025	2025	NUM
easat-8458	42	12	doi	doi	NOUN
easat-8458	42	13	:	:	PUNCT
easat-8458	42	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	42	15	©	©	PROPN
easat-8458	42	16	2025	2025	NUM
easat-8458	42	17	by	by	ADP
easat-8458	42	18	the	the	DET
easat-8458	42	19	authors	author	NOUN
easat-8458	42	20	;	;	PUNCT
easat-8458	42	21	licensee	licensee	PROPN
easat-8458	42	22	learning	learning	NOUN
easat-8458	42	23	gate	gate	PROPN
easat-8458	42	24	muhammad	muhammad	PROPN
easat-8458	42	25	sadad	sadad	PROPN
easat-8458	42	26	,	,	PUNCT
easat-8458	42	27	a	a	DET
easat-8458	42	28	businessman	businessman	NOUN
easat-8458	42	29	from	from	ADP
easat-8458	42	30	aceh	aceh	PROPN
easat-8458	42	31	,	,	PUNCT
easat-8458	42	32	initially	initially	ADV
easat-8458	42	33	appeared	appear	VERB
easat-8458	42	34	in	in	ADP
easat-8458	42	35	2010	2010	NUM
easat-8458	42	36	under	under	ADP
easat-8458	42	37	the	the	DET
easat-8458	42	38	name	name	NOUN
easat-8458	42	39	selected	select	VERB
easat-8458	42	40	&	&	CCONJ
easat-8458	42	41	co.	co.	PROPN
easat-8458	42	42	at	at	ADP
easat-8458	42	43	that	that	DET
easat-8458	42	44	time	time	NOUN
easat-8458	42	45	,	,	PUNCT
easat-8458	42	46	sadad	sadad	NOUN
easat-8458	42	47	produced	produce	VERB
easat-8458	42	48	fashion	fashion	NOUN
easat-8458	42	49	products	product	NOUN
easat-8458	42	50	with	with	ADP
easat-8458	42	51	a	a	DET
easat-8458	42	52	casual	casual	ADJ
easat-8458	42	53	batik	batik	NOUN
easat-8458	42	54	concept	concept	NOUN
easat-8458	42	55	.	.	PUNCT
easat-8458	43	1	however	however	ADV
easat-8458	43	2	,	,	PUNCT
easat-8458	43	3	these	these	DET
easat-8458	43	4	products	product	NOUN
easat-8458	43	5	are	be	AUX
easat-8458	43	6	less	less	ADV
easat-8458	43	7	popular	popular	ADJ
easat-8458	43	8	due	due	ADP
easat-8458	43	9	to	to	ADP
easat-8458	43	10	rapidly	rapidly	ADV
easat-8458	43	11	changing	change	VERB
easat-8458	43	12	fashion	fashion	NOUN
easat-8458	43	13	trends	trend	NOUN
easat-8458	43	14	.	.	PUNCT
easat-8458	44	1	in	in	ADP
easat-8458	44	2	2015	2015	NUM
easat-8458	44	3	,	,	PUNCT
easat-8458	44	4	sadad	sadad	NOUN
easat-8458	44	5	decided	decide	VERB
easat-8458	44	6	to	to	PART
easat-8458	44	7	rebrand	rebrand	VERB
easat-8458	44	8	with	with	ADP
easat-8458	44	9	a	a	DET
easat-8458	44	10	focus	focus	NOUN
easat-8458	44	11	on	on	ADP
easat-8458	44	12	style	style	NOUN
easat-8458	44	13	street	street	NOUN
easat-8458	44	14	style	style	NOUN
easat-8458	44	15	and	and	CCONJ
easat-8458	44	16	traveling	traveling	NOUN
easat-8458	44	17	.	.	PUNCT
easat-8458	45	1	since	since	SCONJ
easat-8458	45	2	then	then	ADV
easat-8458	45	3	,	,	PUNCT
easat-8458	45	4	erigo	erigo	PROPN
easat-8458	45	5	sales	sale	NOUN
easat-8458	45	6	have	have	AUX
easat-8458	45	7	succeeded	succeed	VERB
easat-8458	45	8	in	in	ADP
easat-8458	45	9	dominating	dominate	VERB
easat-8458	45	10	the	the	DET
easat-8458	45	11	market	market	NOUN
easat-8458	45	12	compared	compare	VERB
easat-8458	45	13	to	to	ADP
easat-8458	45	14	other	other	ADJ
easat-8458	45	15	local	local	ADJ
easat-8458	45	16	competitors	competitor	NOUN
easat-8458	45	17	,	,	PUNCT
easat-8458	45	18	public	public	ADJ
easat-8458	45	19	interest	interest	NOUN
easat-8458	45	20	in	in	ADP
easat-8458	45	21	brand	brand	NOUN
easat-8458	45	22	local	local	ADJ
easat-8458	45	23	fashion	fashion	NOUN
easat-8458	45	24	in	in	ADP
easat-8458	45	25	indonesia	indonesia	PROPN
easat-8458	45	26	shows	show	VERB
easat-8458	45	27	that	that	SCONJ
easat-8458	45	28	erigo	erigo	PROPN
easat-8458	45	29	has	have	VERB
easat-8458	45	30	a	a	DET
easat-8458	45	31	lot	lot	NOUN
easat-8458	45	32	of	of	ADP
easat-8458	45	33	buying	buy	VERB
easat-8458	45	34	interest	interest	NOUN
easat-8458	45	35	(	(	PUNCT
easat-8458	45	36	purchase	purchase	NOUN
easat-8458	45	37	intention	intention	NOUN
easat-8458	45	38	)	)	PUNCT
easat-8458	45	39	which	which	PRON
easat-8458	45	40	is	be	AUX
easat-8458	45	41	higher	high	ADJ
easat-8458	45	42	than	than	ADP
easat-8458	45	43	competitors	competitor	NOUN
easat-8458	45	44	such	such	ADJ
easat-8458	45	45	as	as	ADP
easat-8458	45	46	thanksinsomnia	thanksinsomnia	NOUN
easat-8458	45	47	,	,	PUNCT
easat-8458	45	48	roughneck	roughneck	NOUN
easat-8458	45	49	,	,	PUNCT
easat-8458	45	50	and	and	CCONJ
easat-8458	45	51	3second	3second	NUM
easat-8458	45	52	.	.	PUNCT
easat-8458	46	1	several	several	ADJ
easat-8458	46	2	factors	factor	NOUN
easat-8458	46	3	that	that	PRON
easat-8458	46	4	support	support	VERB
easat-8458	46	5	this	this	PRON
easat-8458	46	6	include	include	VERB
easat-8458	46	7	unique	unique	ADJ
easat-8458	46	8	and	and	CCONJ
easat-8458	46	9	relevant	relevant	ADJ
easat-8458	46	10	product	product	NOUN
easat-8458	46	11	designs	design	NOUN
easat-8458	46	12	,	,	PUNCT
easat-8458	46	13	reflecting	reflect	VERB
easat-8458	46	14	casual	casual	ADJ
easat-8458	46	15	and	and	CCONJ
easat-8458	46	16	youth	youth	NOUN
easat-8458	46	17	fashion	fashion	NOUN
easat-8458	46	18	trends	trend	NOUN
easat-8458	46	19	stylish	stylish	ADJ
easat-8458	46	20	.	.	PUNCT
easat-8458	47	1	erigo	erigo	PROPN
easat-8458	47	2	also	also	ADV
easat-8458	47	3	took	take	VERB
easat-8458	47	4	advantage	advantage	NOUN
easat-8458	47	5	brand	brand	NOUN
easat-8458	47	6	ambassador	ambassador	NOUN
easat-8458	47	7	effective	effective	ADJ
easat-8458	47	8	,	,	PUNCT
easat-8458	47	9	improving	improve	VERB
easat-8458	47	10	product	product	NOUN
easat-8458	47	11	quality	quality	NOUN
easat-8458	47	12	,	,	PUNCT
easat-8458	47	13	as	as	ADV
easat-8458	47	14	well	well	ADV
easat-8458	47	15	as	as	ADP
easat-8458	47	16	carrying	carry	VERB
easat-8458	47	17	out	out	ADP
easat-8458	47	18	innovative	innovative	ADJ
easat-8458	47	19	promotional	promotional	ADJ
easat-8458	47	20	strategies	strategy	NOUN
easat-8458	47	21	through	through	ADP
easat-8458	47	22	social	social	ADJ
easat-8458	47	23	media	medium	NOUN
easat-8458	47	24	and	and	CCONJ
easat-8458	47	25	influencer	influencer	NOUN
easat-8458	47	26	.	.	PUNCT
easat-8458	48	1	compared	compare	VERB
easat-8458	48	2	to	to	ADP
easat-8458	48	3	its	its	PRON
easat-8458	48	4	competitors	competitor	NOUN
easat-8458	48	5	who	who	PRON
easat-8458	48	6	are	be	AUX
easat-8458	48	7	more	more	ADV
easat-8458	48	8	focused	focused	ADJ
easat-8458	48	9	on	on	ADP
easat-8458	48	10	niche	niche	NOUN
easat-8458	48	11	in	in	ADP
easat-8458	48	12	particular	particular	ADJ
easat-8458	48	13	,	,	PUNCT
easat-8458	48	14	erigo	erigo	PROPN
easat-8458	48	15	is	be	AUX
easat-8458	48	16	able	able	ADJ
easat-8458	48	17	to	to	PART
easat-8458	48	18	offer	offer	VERB
easat-8458	48	19	wider	wide	ADJ
easat-8458	48	20	appeal	appeal	NOUN
easat-8458	48	21	with	with	ADP
easat-8458	48	22	a	a	DET
easat-8458	48	23	balance	balance	NOUN
easat-8458	48	24	of	of	ADP
easat-8458	48	25	modern	modern	ADJ
easat-8458	48	26	design	design	NOUN
easat-8458	48	27	,	,	PUNCT
easat-8458	48	28	quality	quality	NOUN
easat-8458	48	29	and	and	CCONJ
easat-8458	48	30	competitive	competitive	ADJ
easat-8458	48	31	prices	price	NOUN
easat-8458	48	32	.	.	PUNCT
easat-8458	49	1	dewi	dewi	PROPN
easat-8458	49	2	,	,	PUNCT
easat-8458	49	3	et	et	PROPN
easat-8458	49	4	al	al	PROPN
easat-8458	49	5	.	.	PUNCT
easat-8458	50	1	[	[	X
easat-8458	50	2	6	6	NUM
easat-8458	50	3	]	]	PUNCT
easat-8458	50	4	stated	state	VERB
easat-8458	50	5	that	that	SCONJ
easat-8458	50	6	online	online	ADJ
easat-8458	50	7	businesses	business	NOUN
easat-8458	50	8	can	can	AUX
easat-8458	50	9	increase	increase	VERB
easat-8458	50	10	purchase	purchase	NOUN
easat-8458	50	11	intention	intention	NOUN
easat-8458	50	12	by	by	ADP
easat-8458	50	13	reducing	reduce	VERB
easat-8458	50	14	the	the	DET
easat-8458	50	15	effort	effort	NOUN
easat-8458	50	16	required	require	VERB
easat-8458	50	17	to	to	PART
easat-8458	50	18	use	use	VERB
easat-8458	50	19	the	the	DET
easat-8458	50	20	system	system	NOUN
easat-8458	50	21	,	,	PUNCT
easat-8458	50	22	as	as	SCONJ
easat-8458	50	23	effort	effort	NOUN
easat-8458	50	24	expectancy	expectancy	NOUN
easat-8458	50	25	significantly	significantly	ADV
easat-8458	50	26	influences	influence	VERB
easat-8458	50	27	online	online	ADJ
easat-8458	50	28	buying	buying	NOUN
easat-8458	50	29	intentions	intention	NOUN
easat-8458	50	30	.	.	PUNCT
easat-8458	51	1	according	accord	VERB
easat-8458	51	2	to	to	ADP
easat-8458	51	3	nagori	nagori	NOUN
easat-8458	51	4	[	[	X
easat-8458	51	5	7	7	NUM
easat-8458	51	6	]	]	ADJ
easat-8458	51	7	purchase	purchase	NOUN
easat-8458	51	8	intention	intention	NOUN
easat-8458	51	9	involves	involve	VERB
easat-8458	51	10	a	a	DET
easat-8458	51	11	comprehensive	comprehensive	ADJ
easat-8458	51	12	cognitive	cognitive	ADJ
easat-8458	51	13	and	and	CCONJ
easat-8458	51	14	behavioral	behavioral	ADJ
easat-8458	51	15	process	process	NOUN
easat-8458	51	16	in	in	ADP
easat-8458	51	17	considering	consider	VERB
easat-8458	51	18	or	or	CCONJ
easat-8458	51	19	buying	buy	VERB
easat-8458	51	20	a	a	DET
easat-8458	51	21	product	product	NOUN
easat-8458	51	22	or	or	CCONJ
easat-8458	51	23	service	service	NOUN
easat-8458	51	24	,	,	PUNCT
easat-8458	51	25	which	which	PRON
easat-8458	51	26	includes	include	VERB
easat-8458	51	27	the	the	DET
easat-8458	51	28	willingness	willingness	NOUN
easat-8458	51	29	to	to	PART
easat-8458	51	30	try	try	VERB
easat-8458	51	31	,	,	PUNCT
easat-8458	51	32	purchase	purchase	VERB
easat-8458	51	33	,	,	PUNCT
easat-8458	51	34	and	and	CCONJ
easat-8458	51	35	use	use	VERB
easat-8458	51	36	it	it	PRON
easat-8458	51	37	.	.	PUNCT
easat-8458	52	1	many	many	ADJ
easat-8458	52	2	people	people	NOUN
easat-8458	52	3	prefer	prefer	VERB
easat-8458	52	4	erigo	erigo	ADJ
easat-8458	52	5	over	over	ADP
easat-8458	52	6	its	its	PRON
easat-8458	52	7	competitors	competitor	NOUN
easat-8458	52	8	for	for	ADP
easat-8458	52	9	several	several	ADJ
easat-8458	52	10	key	key	ADJ
easat-8458	52	11	reasons	reason	NOUN
easat-8458	52	12	.	.	PUNCT
easat-8458	53	1	erigo	erigo	PROPN
easat-8458	53	2	's	's	PART
easat-8458	53	3	product	product	NOUN
easat-8458	53	4	design	design	NOUN
easat-8458	53	5	is	be	AUX
easat-8458	53	6	unique	unique	ADJ
easat-8458	53	7	and	and	CCONJ
easat-8458	53	8	trends	trend	NOUN
easat-8458	53	9	in	in	ADP
easat-8458	53	10	accordance	accordance	NOUN
easat-8458	53	11	with	with	ADP
easat-8458	53	12	the	the	DET
easat-8458	53	13	style	style	NOUN
easat-8458	53	14	of	of	ADP
easat-8458	53	15	today	today	NOUN
easat-8458	53	16	's	's	PART
easat-8458	53	17	young	young	ADJ
easat-8458	53	18	people	people	NOUN
easat-8458	53	19	,	,	PUNCT
easat-8458	53	20	with	with	ADP
easat-8458	53	21	a	a	DET
easat-8458	53	22	combination	combination	NOUN
easat-8458	53	23	of	of	ADP
easat-8458	53	24	casual	casual	ADJ
easat-8458	53	25	but	but	CCONJ
easat-8458	53	26	still	still	ADV
easat-8458	53	27	style	style	NOUN
easat-8458	53	28	stylish	stylish	ADJ
easat-8458	53	29	.	.	PUNCT
easat-8458	54	1	apart	apart	ADV
easat-8458	54	2	from	from	ADP
easat-8458	54	3	that	that	PRON
easat-8458	54	4	,	,	PUNCT
easat-8458	54	5	their	their	PRON
easat-8458	54	6	promotional	promotional	ADJ
easat-8458	54	7	strategy	strategy	NOUN
easat-8458	54	8	is	be	AUX
easat-8458	54	9	through	through	ADP
easat-8458	54	10	collaboration	collaboration	NOUN
easat-8458	54	11	with	with	ADP
easat-8458	54	12	influencer	influencer	NOUN
easat-8458	54	13	popular	popular	ADJ
easat-8458	54	14	and	and	CCONJ
easat-8458	54	15	brand	brand	NOUN
easat-8458	54	16	ambassador	ambassador	NOUN
easat-8458	54	17	which	which	PRON
easat-8458	54	18	effectively	effectively	ADV
easat-8458	54	19	strengthens	strengthen	VERB
easat-8458	54	20	the	the	DET
easat-8458	54	21	brand	brand	NOUN
easat-8458	54	22	image	image	NOUN
easat-8458	54	23	in	in	ADP
easat-8458	54	24	the	the	DET
easat-8458	54	25	eyes	eye	NOUN
easat-8458	54	26	of	of	ADP
easat-8458	54	27	consumers	consumer	NOUN
easat-8458	54	28	.	.	PUNCT
easat-8458	55	1	the	the	DET
easat-8458	55	2	quality	quality	NOUN
easat-8458	55	3	of	of	ADP
easat-8458	55	4	erigo	erigo	ADJ
easat-8458	55	5	products	product	NOUN
easat-8458	55	6	which	which	PRON
easat-8458	55	7	are	be	AUX
easat-8458	55	8	considered	consider	VERB
easat-8458	55	9	good	good	ADJ
easat-8458	55	10	and	and	CCONJ
easat-8458	55	11	long	long	ADV
easat-8458	55	12	-	-	PUNCT
easat-8458	55	13	lasting	last	VERB
easat-8458	55	14	also	also	ADV
easat-8458	55	15	provides	provide	VERB
easat-8458	55	16	added	add	VERB
easat-8458	55	17	value	value	NOUN
easat-8458	55	18	for	for	ADP
easat-8458	55	19	consumers	consumer	NOUN
easat-8458	55	20	who	who	PRON
easat-8458	55	21	are	be	AUX
easat-8458	55	22	looking	look	VERB
easat-8458	55	23	for	for	ADP
easat-8458	55	24	clothing	clothing	NOUN
easat-8458	55	25	at	at	ADP
easat-8458	55	26	affordable	affordable	ADJ
easat-8458	55	27	prices	price	NOUN
easat-8458	55	28	but	but	CCONJ
easat-8458	55	29	still	still	ADV
easat-8458	55	30	of	of	ADP
easat-8458	55	31	high	high	ADJ
easat-8458	55	32	quality	quality	NOUN
easat-8458	55	33	.	.	PUNCT
easat-8458	56	1	erigo	erigo	PROPN
easat-8458	56	2	is	be	AUX
easat-8458	56	3	rated	rate	VERB
easat-8458	56	4	more	more	ADJ
easat-8458	56	5	trends	trend	NOUN
easat-8458	56	6	compared	compare	VERB
easat-8458	56	7	to	to	ADP
easat-8458	56	8	its	its	PRON
easat-8458	56	9	competitors	competitor	NOUN
easat-8458	56	10	such	such	ADJ
easat-8458	56	11	as	as	ADP
easat-8458	56	12	thanksinsomnia	thanksinsomnia	NOUN
easat-8458	56	13	,	,	PUNCT
easat-8458	56	14	roughneck	roughneck	NOUN
easat-8458	56	15	,	,	PUNCT
easat-8458	56	16	and	and	CCONJ
easat-8458	56	17	3second	3second	NUM
easat-8458	56	18	for	for	ADP
easat-8458	56	19	several	several	ADJ
easat-8458	56	20	key	key	ADJ
easat-8458	56	21	reasons	reason	NOUN
easat-8458	56	22	.	.	PUNCT
easat-8458	57	1	erigo	erigo	PROPN
easat-8458	57	2	focuses	focus	VERB
easat-8458	57	3	on	on	ADP
easat-8458	57	4	simple	simple	ADJ
easat-8458	57	5	but	but	CCONJ
easat-8458	57	6	elegant	elegant	ADJ
easat-8458	57	7	designs	design	NOUN
easat-8458	57	8	,	,	PUNCT
easat-8458	57	9	following	follow	VERB
easat-8458	57	10	international	international	ADJ
easat-8458	57	11	fashion	fashion	NOUN
easat-8458	57	12	trends	trend	NOUN
easat-8458	57	13	that	that	PRON
easat-8458	57	14	are	be	AUX
easat-8458	57	15	casual	casual	ADJ
easat-8458	57	16	,	,	PUNCT
easat-8458	57	17	but	but	CCONJ
easat-8458	57	18	still	still	ADV
easat-8458	57	19	look	look	VERB
easat-8458	57	20	luxurious	luxurious	ADJ
easat-8458	57	21	.	.	PUNCT
easat-8458	58	1	this	this	DET
easat-8458	58	2	style	style	NOUN
easat-8458	58	3	is	be	AUX
easat-8458	58	4	very	very	ADV
easat-8458	58	5	suitable	suitable	ADJ
easat-8458	58	6	for	for	ADP
easat-8458	58	7	young	young	ADJ
easat-8458	58	8	urban	urban	ADJ
easat-8458	58	9	consumers	consumer	NOUN
easat-8458	58	10	who	who	PRON
easat-8458	58	11	want	want	VERB
easat-8458	58	12	clothes	clothe	NOUN
easat-8458	58	13	that	that	PRON
easat-8458	58	14	are	be	AUX
easat-8458	58	15	comfortable	comfortable	ADJ
easat-8458	58	16	but	but	CCONJ
easat-8458	58	17	still	still	ADV
easat-8458	58	18	fashionable	fashionable	ADJ
easat-8458	58	19	.	.	PUNCT
easat-8458	59	1	meanwhile	meanwhile	ADV
easat-8458	59	2	competitors	competitor	NOUN
easat-8458	59	3	like	like	ADP
easat-8458	59	4	thanksinsomnia	thanksinsomnia	NOUN
easat-8458	59	5	tend	tend	VERB
easat-8458	59	6	to	to	PART
easat-8458	59	7	focus	focus	VERB
easat-8458	59	8	on	on	ADP
easat-8458	59	9	design	design	NOUN
easat-8458	59	10	streetwear	streetwear	NOUN
easat-8458	59	11	which	which	PRON
easat-8458	59	12	is	be	AUX
easat-8458	59	13	more	more	ADJ
easat-8458	59	14	niche	niche	NOUN
easat-8458	59	15	,	,	PUNCT
easat-8458	59	16	roughneck	roughneck	NOUN
easat-8458	59	17	with	with	ADP
easat-8458	59	18	a	a	DET
easat-8458	59	19	more	more	ADV
easat-8458	59	20	"	"	PUNCT
easat-8458	59	21	look"gritty	look"gritty	NOUN
easat-8458	59	22	"	"	PUNCT
easat-8458	59	23	and	and	CCONJ
easat-8458	59	24	sporty	sporty	ADJ
easat-8458	59	25	,	,	PUNCT
easat-8458	59	26	as	as	ADV
easat-8458	59	27	well	well	ADV
easat-8458	59	28	as	as	ADP
easat-8458	59	29	3second	3second	NUM
easat-8458	59	30	which	which	PRON
easat-8458	59	31	is	be	AUX
easat-8458	59	32	more	more	ADJ
easat-8458	59	33	towards	towards	ADP
easat-8458	59	34	everyday	everyday	ADJ
easat-8458	59	35	casual	casual	ADJ
easat-8458	59	36	wear	wear	NOUN
easat-8458	59	37	,	,	PUNCT
easat-8458	59	38	they	they	PRON
easat-8458	59	39	may	may	AUX
easat-8458	59	40	not	not	PART
easat-8458	59	41	be	be	AUX
easat-8458	59	42	as	as	ADV
easat-8458	59	43	flexible	flexible	ADJ
easat-8458	59	44	as	as	ADP
easat-8458	59	45	erigo	erigo	ADJ
easat-8458	59	46	in	in	ADP
easat-8458	59	47	reaching	reach	VERB
easat-8458	59	48	a	a	DET
easat-8458	59	49	wider	wide	ADJ
easat-8458	59	50	audience	audience	NOUN
easat-8458	59	51	.	.	PUNCT
easat-8458	60	1	erigo	erigo	PROPN
easat-8458	60	2	has	have	AUX
easat-8458	60	3	succeeded	succeed	VERB
easat-8458	60	4	in	in	ADP
easat-8458	60	5	balancing	balance	VERB
easat-8458	60	6	a	a	DET
easat-8458	60	7	design	design	NOUN
easat-8458	60	8	that	that	PRON
easat-8458	60	9	is	be	AUX
easat-8458	60	10	acceptable	acceptable	ADJ
easat-8458	60	11	to	to	ADP
easat-8458	60	12	many	many	ADJ
easat-8458	60	13	people	people	NOUN
easat-8458	60	14	with	with	ADP
easat-8458	60	15	an	an	DET
easat-8458	60	16	affordable	affordable	ADJ
easat-8458	60	17	price	price	NOUN
easat-8458	60	18	,	,	PUNCT
easat-8458	60	19	and	and	CCONJ
easat-8458	60	20	this	this	PRON
easat-8458	60	21	gives	give	VERB
easat-8458	60	22	it	it	PRON
easat-8458	60	23	greater	great	ADJ
easat-8458	60	24	appeal	appeal	NOUN
easat-8458	60	25	compared	compare	VERB
easat-8458	60	26	to	to	ADP
easat-8458	60	27	other	other	ADJ
easat-8458	60	28	competitors	competitor	NOUN
easat-8458	60	29	who	who	PRON
easat-8458	60	30	are	be	AUX
easat-8458	60	31	more	more	ADV
easat-8458	60	32	focused	focused	ADJ
easat-8458	60	33	on	on	ADP
easat-8458	60	34	certain	certain	ADJ
easat-8458	60	35	segments	segment	NOUN
easat-8458	60	36	.	.	PUNCT
easat-8458	61	1	erigo	erigo	PROPN
easat-8458	61	2	is	be	AUX
easat-8458	61	3	also	also	ADV
easat-8458	61	4	more	more	ADV
easat-8458	61	5	intensive	intensive	ADJ
easat-8458	61	6	in	in	ADP
easat-8458	61	7	digital	digital	ADJ
easat-8458	61	8	campaigns	campaign	NOUN
easat-8458	61	9	,	,	PUNCT
easat-8458	61	10	especially	especially	ADV
easat-8458	61	11	through	through	ADP
easat-8458	61	12	collaboration	collaboration	NOUN
easat-8458	61	13	with	with	ADP
easat-8458	61	14	influencers	influencer	NOUN
easat-8458	61	15	and	and	CCONJ
easat-8458	61	16	celebrities	celebrity	NOUN
easat-8458	61	17	who	who	PRON
easat-8458	61	18	increase	increase	VERB
easat-8458	61	19	their	their	PRON
easat-8458	61	20	visibility	visibility	NOUN
easat-8458	61	21	significantly	significantly	ADV
easat-8458	61	22	.	.	PUNCT
easat-8458	62	1	competitors	competitor	NOUN
easat-8458	62	2	may	may	AUX
easat-8458	62	3	not	not	PART
easat-8458	62	4	do	do	VERB
easat-8458	62	5	as	as	ADV
easat-8458	62	6	much	much	ADJ
easat-8458	62	7	marketing	marketing	NOUN
easat-8458	62	8	as	as	ADP
easat-8458	62	9	erigo	erigo	ADJ
easat-8458	62	10	,	,	PUNCT
easat-8458	62	11	so	so	SCONJ
easat-8458	62	12	they	they	PRON
easat-8458	62	13	lose	lose	VERB
easat-8458	62	14	out	out	ADP
easat-8458	62	15	in	in	ADP
easat-8458	62	16	terms	term	NOUN
easat-8458	62	17	of	of	ADP
easat-8458	62	18	audience	audience	NOUN
easat-8458	62	19	reach	reach	NOUN
easat-8458	62	20	and	and	CCONJ
easat-8458	62	21	popularity	popularity	NOUN
easat-8458	62	22	.	.	PUNCT
easat-8458	63	1	sales	sale	NOUN
easat-8458	63	2	of	of	ADP
easat-8458	63	3	fashion	fashion	NOUN
easat-8458	63	4	products	product	NOUN
easat-8458	63	5	in	in	ADP
easat-8458	63	6	indonesia	indonesia	PROPN
easat-8458	63	7	fell	fall	VERB
easat-8458	63	8	10	10	NUM
easat-8458	63	9	%	%	NOUN
easat-8458	63	10	in	in	ADP
easat-8458	63	11	the	the	DET
easat-8458	63	12	first	first	ADJ
easat-8458	63	13	half	half	NOUN
easat-8458	63	14	of	of	ADP
easat-8458	63	15	this	this	DET
easat-8458	63	16	year	year	NOUN
easat-8458	63	17	due	due	ADP
easat-8458	63	18	to	to	ADP
easat-8458	63	19	declining	decline	VERB
easat-8458	63	20	people	people	NOUN
easat-8458	63	21	's	's	PART
easat-8458	63	22	purchasing	purchasing	NOUN
easat-8458	63	23	power	power	NOUN
easat-8458	63	24	,	,	PUNCT
easat-8458	63	25	competition	competition	NOUN
easat-8458	63	26	with	with	ADP
easat-8458	63	27	imported	import	VERB
easat-8458	63	28	goods	good	NOUN
easat-8458	63	29	,	,	PUNCT
easat-8458	63	30	and	and	CCONJ
easat-8458	63	31	the	the	DET
easat-8458	63	32	existence	existence	NOUN
easat-8458	63	33	of	of	ADP
easat-8458	63	34	illegal	illegal	ADJ
easat-8458	63	35	products	product	NOUN
easat-8458	63	36	sold	sell	VERB
easat-8458	63	37	online	online	ADV
easat-8458	63	38	.	.	PUNCT
easat-8458	64	1	the	the	DET
easat-8458	64	2	general	general	ADJ
easat-8458	64	3	chairperson	chairperson	NOUN
easat-8458	64	4	of	of	ADP
easat-8458	64	5	hippindo	hippindo	NOUN
easat-8458	64	6	,	,	PUNCT
easat-8458	64	7	budihardjo	budihardjo	PROPN
easat-8458	64	8	iduansjah	iduansjah	PROPN
easat-8458	64	9	,	,	PUNCT
easat-8458	64	10	said	say	VERB
easat-8458	64	11	that	that	SCONJ
easat-8458	64	12	consumers	consumer	NOUN
easat-8458	64	13	tend	tend	VERB
easat-8458	64	14	to	to	PART
easat-8458	64	15	choose	choose	VERB
easat-8458	64	16	imported	import	VERB
easat-8458	64	17	goods	good	NOUN
easat-8458	64	18	because	because	SCONJ
easat-8458	64	19	the	the	DET
easat-8458	64	20	prices	price	NOUN
easat-8458	64	21	are	be	AUX
easat-8458	64	22	cheaper	cheap	ADJ
easat-8458	64	23	and	and	CCONJ
easat-8458	64	24	the	the	DET
easat-8458	64	25	models	model	NOUN
easat-8458	64	26	are	be	AUX
easat-8458	64	27	more	more	ADV
easat-8458	64	28	up	up	ADP
easat-8458	64	29	-	-	PUNCT
easat-8458	64	30	to	to	ADP
easat-8458	64	31	-	-	PUNCT
easat-8458	64	32	date	date	NOUN
easat-8458	64	33	compared	compare	VERB
easat-8458	64	34	to	to	ADP
easat-8458	64	35	local	local	ADJ
easat-8458	64	36	products	product	NOUN
easat-8458	64	37	.	.	PUNCT
easat-8458	65	1	apart	apart	ADV
easat-8458	65	2	from	from	ADP
easat-8458	65	3	that	that	PRON
easat-8458	65	4	,	,	PUNCT
easat-8458	65	5	delays	delay	NOUN
easat-8458	65	6	in	in	ADP
easat-8458	65	7	stock	stock	NOUN
easat-8458	65	8	and	and	CCONJ
easat-8458	65	9	the	the	DET
easat-8458	65	10	latest	late	ADJ
easat-8458	65	11	models	model	NOUN
easat-8458	65	12	from	from	ADP
easat-8458	65	13	global	global	ADJ
easat-8458	65	14	brands	brand	NOUN
easat-8458	65	15	in	in	ADP
easat-8458	65	16	the	the	DET
easat-8458	65	17	local	local	ADJ
easat-8458	65	18	market	market	NOUN
easat-8458	65	19	are	be	AUX
easat-8458	65	20	a	a	DET
easat-8458	65	21	major	major	ADJ
easat-8458	65	22	challenge	challenge	NOUN
easat-8458	65	23	.	.	PUNCT
easat-8458	66	1	illegal	illegal	ADJ
easat-8458	66	2	imported	import	VERB
easat-8458	66	3	goods	good	NOUN
easat-8458	66	4	also	also	ADV
easat-8458	66	5	disrupt	disrupt	VERB
easat-8458	66	6	the	the	DET
easat-8458	66	7	competitiveness	competitiveness	NOUN
easat-8458	66	8	of	of	ADP
easat-8458	66	9	local	local	ADJ
easat-8458	66	10	products	product	NOUN
easat-8458	66	11	because	because	SCONJ
easat-8458	66	12	they	they	PRON
easat-8458	66	13	do	do	AUX
easat-8458	66	14	not	not	PART
easat-8458	66	15	pay	pay	VERB
easat-8458	66	16	taxes	taxis	NOUN
easat-8458	66	17	.	.	PUNCT
easat-8458	67	1	hippindo	hippindo	PROPN
easat-8458	67	2	asks	ask	VERB
easat-8458	67	3	the	the	DET
easat-8458	67	4	government	government	NOUN
easat-8458	67	5	to	to	PART
easat-8458	67	6	increase	increase	VERB
easat-8458	67	7	supervision	supervision	NOUN
easat-8458	67	8	and	and	CCONJ
easat-8458	67	9	support	support	NOUN
easat-8458	67	10	policies	policy	NOUN
easat-8458	67	11	that	that	PRON
easat-8458	67	12	encourage	encourage	VERB
easat-8458	67	13	the	the	DET
easat-8458	67	14	domestic	domestic	ADJ
easat-8458	67	15	retail	retail	ADJ
easat-8458	67	16	industry	industry	NOUN
easat-8458	67	17	to	to	PART
easat-8458	67	18	be	be	AUX
easat-8458	67	19	more	more	ADV
easat-8458	67	20	competitive	competitive	ADJ
easat-8458	67	21	[	[	X
easat-8458	67	22	8	8	NUM
easat-8458	67	23	]	]	PUNCT
easat-8458	67	24	.	.	PUNCT
easat-8458	68	1	apart	apart	ADV
easat-8458	68	2	from	from	ADP
easat-8458	68	3	producing	produce	VERB
easat-8458	68	4	quality	quality	NOUN
easat-8458	68	5	products	product	NOUN
easat-8458	68	6	,	,	PUNCT
easat-8458	68	7	erigo	erigo	PROPN
easat-8458	68	8	has	have	AUX
easat-8458	68	9	also	also	ADV
easat-8458	68	10	succeeded	succeed	VERB
easat-8458	68	11	in	in	ADP
easat-8458	68	12	attracting	attract	VERB
easat-8458	68	13	consumer	consumer	NOUN
easat-8458	68	14	attention	attention	NOUN
easat-8458	68	15	through	through	ADP
easat-8458	68	16	a	a	DET
easat-8458	68	17	digital	digital	ADJ
easat-8458	68	18	marketing	marketing	NOUN
easat-8458	68	19	approach	approach	NOUN
easat-8458	68	20	and	and	CCONJ
easat-8458	68	21	collaboration	collaboration	NOUN
easat-8458	68	22	with	with	ADP
easat-8458	68	23	various	various	ADJ
easat-8458	68	24	companies	company	NOUN
easat-8458	68	25	’	’	PART
easat-8458	68	26	influencer	influencer	NOUN
easat-8458	68	27	famous	famous	ADJ
easat-8458	68	28	ones	one	NOUN
easat-8458	68	29	that	that	PRON
easat-8458	68	30	are	be	AUX
easat-8458	68	31	socially	socially	ADV
easat-8458	68	32	and	and	CCONJ
easat-8458	68	33	culturally	culturally	ADV
easat-8458	68	34	relevant	relevant	ADJ
easat-8458	68	35	.	.	PUNCT
easat-8458	69	1	in	in	ADP
easat-8458	69	2	its	its	PRON
easat-8458	69	3	marketing	marketing	NOUN
easat-8458	69	4	strategy	strategy	NOUN
easat-8458	69	5	,	,	PUNCT
easat-8458	69	6	erigo	erigo	ADJ
easat-8458	69	7	effectively	effectively	ADV
easat-8458	69	8	utilizes	utilize	VERB
easat-8458	69	9	roles	role	NOUN
easat-8458	69	10	influencer	influencer	NOUN
easat-8458	69	11	to	to	PART
easat-8458	69	12	build	build	VERB
easat-8458	69	13	closeness	closeness	NOUN
easat-8458	69	14	with	with	ADP
easat-8458	69	15	consumers	consumer	NOUN
easat-8458	69	16	through	through	ADP
easat-8458	69	17	digital	digital	ADJ
easat-8458	69	18	campaigns	campaign	NOUN
easat-8458	69	19	,	,	PUNCT
easat-8458	69	20	utilizing	utilize	VERB
easat-8458	69	21	strong	strong	ADJ
easat-8458	69	22	social	social	ADJ
easat-8458	69	23	ties	tie	NOUN
easat-8458	69	24	through	through	ADP
easat-8458	69	25	collaboration	collaboration	NOUN
easat-8458	69	26	with	with	ADP
easat-8458	69	27	influential	influential	ADJ
easat-8458	69	28	figures	figure	NOUN
easat-8458	69	29	on	on	ADP
easat-8458	69	30	social	social	ADJ
easat-8458	69	31	media	medium	NOUN
easat-8458	69	32	such	such	ADJ
easat-8458	69	33	as	as	ADP
easat-8458	69	34	oza	oza	PROPN
easat-8458	69	35	rangkuti	rangkuti	NOUN
easat-8458	69	36	.	.	PUNCT
easat-8458	70	1	influencer	influencer	NOUN
easat-8458	70	2	such	such	ADJ
easat-8458	70	3	as	as	ADP
easat-8458	70	4	oza	oza	PROPN
easat-8458	70	5	rangkuti	rangkuti	PROPN
easat-8458	70	6	plays	play	VERB
easat-8458	70	7	an	an	DET
easat-8458	70	8	important	important	ADJ
easat-8458	70	9	role	role	NOUN
easat-8458	70	10	in	in	ADP
easat-8458	70	11	creating	create	VERB
easat-8458	70	12	intimate	intimate	ADJ
easat-8458	70	13	and	and	CCONJ
easat-8458	70	14	authentic	authentic	ADJ
easat-8458	70	15	relationships	relationship	NOUN
easat-8458	70	16	with	with	ADP
easat-8458	70	17	his	his	PRON
easat-8458	70	18	followers	follower	NOUN
easat-8458	70	19	,	,	PUNCT
easat-8458	70	20	thereby	thereby	ADV
easat-8458	70	21	influencing	influence	VERB
easat-8458	70	22	consumer	consumer	NOUN
easat-8458	70	23	perceptions	perception	NOUN
easat-8458	70	24	and	and	CCONJ
easat-8458	70	25	purchasing	purchase	VERB
easat-8458	70	26	interest	interest	NOUN
easat-8458	70	27	.	.	PUNCT
easat-8458	71	1	phenomenon	phenomenon	NOUN
easat-8458	71	2	parasocial	parasocial	ADJ
easat-8458	71	3	relationship	relationship	NOUN
easat-8458	71	4	(	(	PUNCT
easat-8458	71	5	psr	psr	PROPN
easat-8458	71	6	)	)	PUNCT
easat-8458	71	7	as	as	SCONJ
easat-8458	71	8	built	build	VERB
easat-8458	71	9	by	by	ADP
easat-8458	71	10	influencer	influencer	NOUN
easat-8458	71	11	oza	oza	PROPN
easat-8458	71	12	rangkuti	rangkuti	PROPN
easat-8458	71	13	describes	describe	VERB
easat-8458	71	14	the	the	DET
easat-8458	71	15	false	false	ADJ
easat-8458	71	16	relationship	relationship	NOUN
easat-8458	71	17	between	between	ADP
easat-8458	71	18	consumers	consumer	NOUN
easat-8458	71	19	and	and	CCONJ
easat-8458	71	20	influencer	influencer	NOUN
easat-8458	71	21	also	also	ADV
easat-8458	71	22	contribute	contribute	VERB
easat-8458	71	23	to	to	ADP
easat-8458	71	24	influence	influence	NOUN
easat-8458	71	25	purchase	purchase	NOUN
easat-8458	71	26	intention	intention	NOUN
easat-8458	72	1	[	[	X
easat-8458	72	2	9	9	NUM
easat-8458	72	3	]	]	PUNCT
easat-8458	72	4	.	.	PUNCT
easat-8458	73	1	psr	psr	PROPN
easat-8458	73	2	allows	allow	VERB
easat-8458	73	3	the	the	DET
easat-8458	73	4	audience	audience	NOUN
easat-8458	73	5	2632	2632	NUM
easat-8458	73	6	edelweiss	edelweiss	PROPN
easat-8458	73	7	applied	apply	VERB
easat-8458	73	8	science	science	NOUN
easat-8458	73	9	and	and	CCONJ
easat-8458	73	10	technology	technology	NOUN
easat-8458	73	11	issn	issn	PROPN
easat-8458	73	12	:	:	PUNCT
easat-8458	73	13	2576	2576	NUM
easat-8458	73	14	-	-	SYM
easat-8458	73	15	8484	8484	NUM
easat-8458	73	16	vol	vol	NOUN
easat-8458	73	17	.	.	PROPN
easat-8458	74	1	9	9	NUM
easat-8458	74	2	,	,	PUNCT
easat-8458	74	3	no	no	INTJ
easat-8458	74	4	.	.	NOUN
easat-8458	74	5	6	6	NUM
easat-8458	74	6	:	:	PUNCT
easat-8458	74	7	2629	2629	NUM
easat-8458	74	8	-	-	SYM
easat-8458	74	9	2645	2645	NUM
easat-8458	74	10	,	,	PUNCT
easat-8458	74	11	2025	2025	NUM
easat-8458	74	12	doi	doi	NOUN
easat-8458	74	13	:	:	PUNCT
easat-8458	74	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	74	15	©	©	PROPN
easat-8458	74	16	2025	2025	NUM
easat-8458	74	17	by	by	ADP
easat-8458	74	18	the	the	DET
easat-8458	74	19	authors	author	NOUN
easat-8458	74	20	;	;	PUNCT
easat-8458	74	21	licensee	licensee	PROPN
easat-8458	74	22	learning	learning	NOUN
easat-8458	74	23	gate	gate	NOUN
easat-8458	74	24	to	to	PART
easat-8458	74	25	feel	feel	VERB
easat-8458	74	26	close	close	ADJ
easat-8458	74	27	to	to	ADP
easat-8458	74	28	influencer	influencer	VERB
easat-8458	74	29	without	without	ADP
easat-8458	74	30	direct	direct	ADJ
easat-8458	74	31	interaction	interaction	NOUN
easat-8458	74	32	,	,	PUNCT
easat-8458	74	33	through	through	ADP
easat-8458	74	34	a	a	DET
easat-8458	74	35	feeling	feeling	NOUN
easat-8458	74	36	of	of	ADP
easat-8458	74	37	intimacy	intimacy	NOUN
easat-8458	74	38	that	that	PRON
easat-8458	74	39	builds	build	VERB
easat-8458	74	40	with	with	ADP
easat-8458	74	41	repeated	repeat	VERB
easat-8458	74	42	exposure	exposure	NOUN
easat-8458	74	43	.	.	PUNCT
easat-8458	75	1	influencer	influencer	NOUN
easat-8458	75	2	like	like	ADP
easat-8458	75	3	oza	oza	PROPN
easat-8458	75	4	rangkuti	rangkuti	NOUN
easat-8458	75	5	is	be	AUX
easat-8458	75	6	able	able	ADJ
easat-8458	75	7	to	to	PART
easat-8458	75	8	build	build	VERB
easat-8458	75	9	psr	psr	NOUN
easat-8458	75	10	with	with	ADP
easat-8458	75	11	his	his	PRON
easat-8458	75	12	followers	follower	NOUN
easat-8458	75	13	,	,	PUNCT
easat-8458	75	14	creating	create	VERB
easat-8458	75	15	an	an	DET
easat-8458	75	16	emotional	emotional	ADJ
easat-8458	75	17	closeness	closeness	NOUN
easat-8458	75	18	that	that	PRON
easat-8458	75	19	often	often	ADV
easat-8458	75	20	increases	increase	VERB
easat-8458	75	21	consumer	consumer	NOUN
easat-8458	75	22	loyalty	loyalty	NOUN
easat-8458	75	23	and	and	CCONJ
easat-8458	75	24	encourages	encourage	VERB
easat-8458	75	25	them	they	PRON
easat-8458	75	26	to	to	PART
easat-8458	75	27	buy	buy	VERB
easat-8458	75	28	recommended	recommended	ADJ
easat-8458	75	29	products	product	NOUN
easat-8458	75	30	.	.	PUNCT
easat-8458	76	1	this	this	DET
easat-8458	76	2	strong	strong	ADJ
easat-8458	76	3	presence	presence	NOUN
easat-8458	76	4	of	of	ADP
easat-8458	76	5	psr	psr	PROPN
easat-8458	76	6	shows	show	VERB
easat-8458	76	7	that	that	SCONJ
easat-8458	76	8	effective	effective	ADJ
easat-8458	76	9	marketing	marketing	NOUN
easat-8458	76	10	strategies	strategy	NOUN
easat-8458	76	11	no	no	ADV
easat-8458	76	12	longer	long	ADV
easat-8458	76	13	depend	depend	VERB
easat-8458	76	14	solely	solely	ADV
easat-8458	76	15	on	on	ADP
easat-8458	76	16	popularity	popularity	NOUN
easat-8458	76	17	influencer	influencer	NOUN
easat-8458	76	18	,	,	PUNCT
easat-8458	76	19	however	however	ADV
easat-8458	76	20	,	,	PUNCT
easat-8458	76	21	it	it	PRON
easat-8458	76	22	also	also	ADV
easat-8458	76	23	depends	depend	VERB
easat-8458	76	24	on	on	ADP
easat-8458	76	25	how	how	SCONJ
easat-8458	76	26	close	close	ADJ
easat-8458	76	27	the	the	DET
easat-8458	76	28	audience	audience	NOUN
easat-8458	76	29	feels	feel	VERB
easat-8458	76	30	and	and	CCONJ
easat-8458	76	31	how	how	SCONJ
easat-8458	76	32	emotionally	emotionally	ADV
easat-8458	76	33	connected	connected	ADJ
easat-8458	76	34	they	they	PRON
easat-8458	76	35	are	be	AUX
easat-8458	76	36	.	.	PUNCT
easat-8458	77	1	according	accord	VERB
easat-8458	77	2	to	to	ADP
easat-8458	77	3	masuda	masuda	PROPN
easat-8458	77	4	,	,	PUNCT
easat-8458	77	5	et	et	PROPN
easat-8458	77	6	al	al	PROPN
easat-8458	77	7	.	.	PUNCT
easat-8458	78	1	[	[	X
easat-8458	78	2	9	9	NUM
easat-8458	78	3	]	]	X
easat-8458	78	4	parasocial	parasocial	ADJ
easat-8458	78	5	relationship	relationship	NOUN
easat-8458	78	6	influenced	influence	VERB
easat-8458	78	7	by	by	ADP
easat-8458	78	8	many	many	ADJ
easat-8458	78	9	factors	factor	NOUN
easat-8458	78	10	,	,	PUNCT
easat-8458	78	11	personal	personal	ADJ
easat-8458	78	12	attributes	attribute	NOUN
easat-8458	78	13	,	,	PUNCT
easat-8458	78	14	among	among	ADP
easat-8458	78	15	others	other	NOUN
easat-8458	78	16	attitude	attitude	VERB
easat-8458	78	17	homophily	homophily	ADV
easat-8458	78	18	and	and	CCONJ
easat-8458	78	19	social	social	ADJ
easat-8458	78	20	attractiveness	attractiveness	NOUN
easat-8458	78	21	.	.	PUNCT
easat-8458	79	1	in	in	ADP
easat-8458	79	2	the	the	DET
easat-8458	79	3	context	context	NOUN
easat-8458	79	4	of	of	ADP
easat-8458	79	5	modern	modern	ADJ
easat-8458	79	6	marketing	marketing	NOUN
easat-8458	79	7	,	,	PUNCT
easat-8458	79	8	personal	personal	ADJ
easat-8458	79	9	characteristics	characteristic	NOUN
easat-8458	79	10	such	such	ADJ
easat-8458	79	11	as	as	ADP
easat-8458	79	12	attitude	attitude	NOUN
easat-8458	79	13	homophily	homophily	ADV
easat-8458	79	14	and	and	CCONJ
easat-8458	79	15	social	social	ADJ
easat-8458	79	16	attractiveness	attractiveness	NOUN
easat-8458	79	17	are	be	AUX
easat-8458	79	18	vital	vital	ADJ
easat-8458	79	19	in	in	ADP
easat-8458	79	20	developing	develop	VERB
easat-8458	79	21	relationships	relationship	NOUN
easat-8458	79	22	between	between	ADP
easat-8458	79	23	influencers	influencer	NOUN
easat-8458	79	24	and	and	CCONJ
easat-8458	79	25	audiences	audience	NOUN
easat-8458	79	26	.	.	PUNCT
easat-8458	80	1	attitude	attitude	NOUN
easat-8458	80	2	homophily	homophily	ADV
easat-8458	80	3	reflects	reflect	VERB
easat-8458	80	4	similarities	similarity	NOUN
easat-8458	80	5	in	in	ADP
easat-8458	80	6	attitudes	attitude	NOUN
easat-8458	80	7	or	or	CCONJ
easat-8458	80	8	values	value	NOUN
easat-8458	80	9	between	between	ADP
easat-8458	80	10	influencer	influencer	NOUN
easat-8458	80	11	and	and	CCONJ
easat-8458	80	12	their	their	PRON
easat-8458	80	13	followers	follower	NOUN
easat-8458	80	14	,	,	PUNCT
easat-8458	80	15	which	which	PRON
easat-8458	80	16	can	can	AUX
easat-8458	80	17	increase	increase	VERB
easat-8458	80	18	the	the	DET
easat-8458	80	19	appeal	appeal	NOUN
easat-8458	80	20	of	of	ADP
easat-8458	80	21	the	the	DET
easat-8458	80	22	message	message	NOUN
easat-8458	80	23	conveyed	convey	VERB
easat-8458	80	24	.	.	PUNCT
easat-8458	81	1	on	on	ADP
easat-8458	81	2	the	the	DET
easat-8458	81	3	other	other	ADJ
easat-8458	81	4	hand	hand	NOUN
easat-8458	81	5	,	,	PUNCT
easat-8458	81	6	social	social	ADJ
easat-8458	81	7	attractiveness	attractiveness	NOUN
easat-8458	81	8	,	,	PUNCT
easat-8458	81	9	or	or	CCONJ
easat-8458	81	10	social	social	ADJ
easat-8458	81	11	attractiveness	attractiveness	NOUN
easat-8458	81	12	,	,	PUNCT
easat-8458	81	13	also	also	ADV
easat-8458	81	14	has	have	VERB
easat-8458	81	15	a	a	DET
easat-8458	81	16	significant	significant	ADJ
easat-8458	81	17	effect	effect	NOUN
easat-8458	81	18	in	in	ADP
easat-8458	81	19	shaping	shape	VERB
easat-8458	81	20	good	good	ADJ
easat-8458	81	21	attitudes	attitude	NOUN
easat-8458	81	22	about	about	ADP
easat-8458	81	23	influencers	influencer	NOUN
easat-8458	81	24	.	.	PUNCT
easat-8458	82	1	the	the	PRON
easat-8458	82	2	higher	high	ADJ
easat-8458	82	3	the	the	DET
easat-8458	82	4	social	social	ADJ
easat-8458	82	5	attractiveness	attractiveness	NOUN
easat-8458	82	6	possessed	possess	VERB
easat-8458	82	7	by	by	ADP
easat-8458	82	8	influencer	influencer	NOUN
easat-8458	82	9	,	,	PUNCT
easat-8458	82	10	consumers	consumer	NOUN
easat-8458	82	11	are	be	AUX
easat-8458	82	12	more	more	ADV
easat-8458	82	13	likely	likely	ADJ
easat-8458	82	14	to	to	PART
easat-8458	82	15	be	be	AUX
easat-8458	82	16	intrigued	intrigue	VERB
easat-8458	82	17	and	and	CCONJ
easat-8458	82	18	persuaded	persuade	VERB
easat-8458	82	19	by	by	ADP
easat-8458	82	20	their	their	PRON
easat-8458	82	21	recommendations	recommendation	NOUN
easat-8458	82	22	.	.	PUNCT
easat-8458	83	1	oza	oza	PROPN
easat-8458	83	2	rangkuti	rangkuti	PROPN
easat-8458	83	3	is	be	AUX
easat-8458	83	4	influencer	influencer	NOUN
easat-8458	83	5	who	who	PRON
easat-8458	83	6	has	have	VERB
easat-8458	83	7	the	the	DET
easat-8458	83	8	ability	ability	NOUN
easat-8458	83	9	to	to	PART
easat-8458	83	10	attract	attract	VERB
easat-8458	83	11	the	the	DET
easat-8458	83	12	interest	interest	NOUN
easat-8458	83	13	of	of	ADP
easat-8458	83	14	his	his	PRON
easat-8458	83	15	audience	audience	NOUN
easat-8458	83	16	through	through	ADP
easat-8458	83	17	the	the	DET
easat-8458	83	18	similar	similar	ADJ
easat-8458	83	19	values	value	NOUN
easat-8458	83	20	and	and	CCONJ
easat-8458	83	21	lifestyle	lifestyle	NOUN
easat-8458	83	22	he	he	PRON
easat-8458	83	23	displays	display	NOUN
easat-8458	83	24	,	,	PUNCT
easat-8458	83	25	which	which	PRON
easat-8458	83	26	in	in	ADP
easat-8458	83	27	this	this	DET
easat-8458	83	28	research	research	NOUN
easat-8458	83	29	is	be	AUX
easat-8458	83	30	referred	refer	VERB
easat-8458	83	31	to	to	ADP
easat-8458	83	32	as	as	ADP
easat-8458	83	33	attitude	attitude	NOUN
easat-8458	83	34	homophily	homophily	ADV
easat-8458	83	35	.	.	PUNCT
easat-8458	84	1	for	for	ADP
easat-8458	84	2	example	example	NOUN
easat-8458	84	3	,	,	PUNCT
easat-8458	84	4	oza	oza	PROPN
easat-8458	84	5	often	often	ADV
easat-8458	84	6	shares	share	VERB
easat-8458	84	7	views	view	NOUN
easat-8458	84	8	and	and	CCONJ
easat-8458	84	9	opinions	opinion	NOUN
easat-8458	84	10	that	that	PRON
easat-8458	84	11	are	be	AUX
easat-8458	84	12	relevant	relevant	ADJ
easat-8458	84	13	to	to	ADP
easat-8458	84	14	the	the	DET
easat-8458	84	15	younger	young	ADJ
easat-8458	84	16	generation	generation	NOUN
easat-8458	84	17	,	,	PUNCT
easat-8458	84	18	such	such	ADJ
easat-8458	84	19	as	as	ADP
easat-8458	84	20	his	his	PRON
easat-8458	84	21	views	view	NOUN
easat-8458	84	22	on	on	ADP
easat-8458	84	23	current	current	ADJ
easat-8458	84	24	issues	issue	NOUN
easat-8458	84	25	and	and	CCONJ
easat-8458	84	26	contemporary	contemporary	ADJ
easat-8458	84	27	lifestyles	lifestyle	NOUN
easat-8458	84	28	,	,	PUNCT
easat-8458	84	29	so	so	SCONJ
easat-8458	84	30	that	that	SCONJ
easat-8458	84	31	his	his	PRON
easat-8458	84	32	audience	audience	NOUN
easat-8458	84	33	feels	feel	VERB
easat-8458	84	34	that	that	SCONJ
easat-8458	84	35	their	their	PRON
easat-8458	84	36	values	value	NOUN
easat-8458	84	37	are	be	AUX
easat-8458	84	38	aligned	align	VERB
easat-8458	84	39	.	.	PUNCT
easat-8458	85	1	this	this	PRON
easat-8458	85	2	creates	create	VERB
easat-8458	85	3	an	an	DET
easat-8458	85	4	emotional	emotional	ADJ
easat-8458	85	5	connection	connection	NOUN
easat-8458	85	6	between	between	ADP
easat-8458	85	7	oza	oza	PROPN
easat-8458	85	8	and	and	CCONJ
easat-8458	85	9	his	his	PRON
easat-8458	85	10	followers	follower	NOUN
easat-8458	85	11	,	,	PUNCT
easat-8458	85	12	which	which	PRON
easat-8458	85	13	ultimately	ultimately	ADV
easat-8458	85	14	influences	influence	VERB
easat-8458	85	15	their	their	PRON
easat-8458	85	16	perception	perception	NOUN
easat-8458	85	17	of	of	ADP
easat-8458	85	18	the	the	DET
easat-8458	85	19	messages	message	NOUN
easat-8458	85	20	or	or	CCONJ
easat-8458	85	21	products	product	NOUN
easat-8458	85	22	that	that	PRON
easat-8458	85	23	oza	oza	PROPN
easat-8458	85	24	recommends	recommend	VERB
easat-8458	85	25	.	.	PUNCT
easat-8458	86	1	when	when	SCONJ
easat-8458	86	2	customers	customer	NOUN
easat-8458	86	3	believe	believe	VERB
easat-8458	86	4	that	that	SCONJ
easat-8458	86	5	influencers	influencer	NOUN
easat-8458	86	6	understand	understand	VERB
easat-8458	86	7	their	their	PRON
easat-8458	86	8	values	value	NOUN
easat-8458	86	9	or	or	CCONJ
easat-8458	86	10	viewpoints	viewpoint	NOUN
easat-8458	86	11	,	,	PUNCT
easat-8458	86	12	they	they	PRON
easat-8458	86	13	are	be	AUX
easat-8458	86	14	more	more	ADV
easat-8458	86	15	inclined	inclined	ADJ
easat-8458	86	16	to	to	PART
easat-8458	86	17	embrace	embrace	VERB
easat-8458	86	18	the	the	DET
easat-8458	86	19	contents	content	NOUN
easat-8458	86	20	transmitted	transmit	VERB
easat-8458	86	21	,	,	PUNCT
easat-8458	86	22	including	include	VERB
easat-8458	86	23	product	product	NOUN
easat-8458	86	24	suggestions	suggestion	NOUN
easat-8458	86	25	.	.	PUNCT
easat-8458	87	1	additionally	additionally	ADV
easat-8458	87	2	,	,	PUNCT
easat-8458	87	3	social	social	ADJ
easat-8458	87	4	attractiveness	attractiveness	NOUN
easat-8458	87	5	(	(	PUNCT
easat-8458	87	6	social	social	ADJ
easat-8458	87	7	attractiveness	attractiveness	NOUN
easat-8458	87	8	)	)	PUNCT
easat-8458	87	9	oza	oza	PROPN
easat-8458	87	10	,	,	PUNCT
easat-8458	87	11	which	which	PRON
easat-8458	87	12	includes	include	VERB
easat-8458	87	13	personality	personality	NOUN
easat-8458	87	14	and	and	CCONJ
easat-8458	87	15	the	the	DET
easat-8458	87	16	ability	ability	NOUN
easat-8458	87	17	to	to	PART
easat-8458	87	18	build	build	VERB
easat-8458	87	19	warm	warm	ADJ
easat-8458	87	20	and	and	CCONJ
easat-8458	87	21	engaging	engaging	ADJ
easat-8458	87	22	relationships	relationship	NOUN
easat-8458	87	23	with	with	ADP
easat-8458	87	24	audiences	audience	NOUN
easat-8458	87	25	,	,	PUNCT
easat-8458	87	26	also	also	ADV
easat-8458	87	27	enhances	enhance	VERB
easat-8458	87	28	his	his	PRON
easat-8458	87	29	effectiveness	effectiveness	NOUN
easat-8458	87	30	as	as	ADP
easat-8458	87	31	influencer	influencer	NOUN
easat-8458	87	32	.	.	PUNCT
easat-8458	88	1	oza	oza	PROPN
easat-8458	88	2	's	's	PART
easat-8458	88	3	relaxed	relaxed	ADJ
easat-8458	88	4	but	but	CCONJ
easat-8458	88	5	honest	honest	ADJ
easat-8458	88	6	delivery	delivery	NOUN
easat-8458	88	7	style	style	NOUN
easat-8458	88	8	and	and	CCONJ
easat-8458	88	9	non	non	ADJ
easat-8458	88	10	-	-	ADJ
easat-8458	88	11	distant	distant	ADJ
easat-8458	88	12	attitude	attitude	NOUN
easat-8458	88	13	make	make	VERB
easat-8458	88	14	him	he	PRON
easat-8458	88	15	more	more	ADV
easat-8458	88	16	easily	easily	ADV
easat-8458	88	17	accepted	accept	VERB
easat-8458	88	18	by	by	ADP
easat-8458	88	19	the	the	DET
easat-8458	88	20	audience	audience	NOUN
easat-8458	88	21	.	.	PUNCT
easat-8458	89	1	this	this	DET
easat-8458	89	2	charisma	charisma	NOUN
easat-8458	89	3	and	and	CCONJ
easat-8458	89	4	social	social	ADJ
easat-8458	89	5	charm	charm	NOUN
easat-8458	89	6	helps	help	VERB
easat-8458	89	7	him	he	PRON
easat-8458	89	8	build	build	VERB
easat-8458	89	9	interactions	interaction	NOUN
easat-8458	89	10	that	that	PRON
easat-8458	89	11	feel	feel	VERB
easat-8458	89	12	more	more	ADV
easat-8458	89	13	personal	personal	ADJ
easat-8458	89	14	,	,	PUNCT
easat-8458	89	15	like	like	ADP
easat-8458	89	16	a	a	DET
easat-8458	89	17	relationship	relationship	NOUN
easat-8458	89	18	between	between	ADP
easat-8458	89	19	friends	friend	NOUN
easat-8458	89	20	.	.	PUNCT
easat-8458	90	1	this	this	DET
easat-8458	90	2	appeal	appeal	NOUN
easat-8458	90	3	makes	make	VERB
easat-8458	90	4	it	it	PRON
easat-8458	90	5	easier	easy	ADJ
easat-8458	90	6	for	for	SCONJ
easat-8458	90	7	his	his	PRON
easat-8458	90	8	followers	follower	NOUN
easat-8458	90	9	to	to	PART
easat-8458	90	10	trust	trust	VERB
easat-8458	90	11	his	his	PRON
easat-8458	90	12	recommendations	recommendation	NOUN
easat-8458	90	13	,	,	PUNCT
easat-8458	90	14	thereby	thereby	ADV
easat-8458	90	15	encouraging	encourage	VERB
easat-8458	90	16	their	their	PRON
easat-8458	90	17	intention	intention	NOUN
easat-8458	90	18	to	to	PART
easat-8458	90	19	buy	buy	VERB
easat-8458	90	20	the	the	DET
easat-8458	90	21	products	product	NOUN
easat-8458	90	22	he	he	PRON
easat-8458	90	23	promotes	promote	VERB
easat-8458	90	24	.	.	PUNCT
easat-8458	91	1	these	these	DET
easat-8458	91	2	two	two	NUM
easat-8458	91	3	aspects	aspect	NOUN
easat-8458	91	4	,	,	PUNCT
easat-8458	91	5	namely	namely	ADV
easat-8458	91	6	similar	similar	ADJ
easat-8458	91	7	attitudes	attitude	NOUN
easat-8458	91	8	and	and	CCONJ
easat-8458	91	9	social	social	ADJ
easat-8458	91	10	attraction	attraction	NOUN
easat-8458	91	11	,	,	PUNCT
easat-8458	91	12	make	make	VERB
easat-8458	91	13	the	the	DET
easat-8458	91	14	relationship	relationship	NOUN
easat-8458	91	15	formed	form	VERB
easat-8458	91	16	between	between	ADP
easat-8458	91	17	oza	oza	PROPN
easat-8458	91	18	and	and	CCONJ
easat-8458	91	19	his	his	PRON
easat-8458	91	20	audience	audience	NOUN
easat-8458	91	21	very	very	ADV
easat-8458	91	22	strong	strong	ADJ
easat-8458	91	23	and	and	CCONJ
easat-8458	91	24	have	have	VERB
easat-8458	91	25	great	great	ADJ
easat-8458	91	26	potential	potential	NOUN
easat-8458	91	27	in	in	ADP
easat-8458	91	28	building	build	VERB
easat-8458	91	29	purchase	purchase	NOUN
easat-8458	91	30	intentions	intention	NOUN
easat-8458	91	31	for	for	ADP
easat-8458	91	32	the	the	DET
easat-8458	91	33	erigo	erigo	ADJ
easat-8458	91	34	products	product	NOUN
easat-8458	91	35	he	he	PRON
easat-8458	91	36	is	be	AUX
easat-8458	91	37	promoting	promote	VERB
easat-8458	91	38	.	.	PUNCT
easat-8458	92	1	this	this	DET
easat-8458	92	2	study	study	NOUN
easat-8458	92	3	seeks	seek	VERB
easat-8458	92	4	to	to	PART
easat-8458	92	5	measure	measure	VERB
easat-8458	92	6	how	how	SCONJ
easat-8458	92	7	attitude	attitude	NOUN
easat-8458	92	8	homophily	homophily	ADV
easat-8458	92	9	and	and	CCONJ
easat-8458	92	10	social	social	ADJ
easat-8458	92	11	attractiveness	attractiveness	NOUN
easat-8458	92	12	from	from	ADP
easat-8458	92	13	influencer	influencer	NOUN
easat-8458	92	14	oza	oza	PROPN
easat-8458	92	15	rangkuti	rangkuti	PROPN
easat-8458	92	16	had	have	VERB
easat-8458	92	17	an	an	DET
easat-8458	92	18	influence	influence	NOUN
easat-8458	92	19	on	on	ADP
easat-8458	92	20	purchase	purchase	NOUN
easat-8458	92	21	intention	intention	NOUN
easat-8458	92	22	erigo	erigo	ADJ
easat-8458	92	23	consumers	consumer	NOUN
easat-8458	92	24	,	,	PUNCT
easat-8458	92	25	with	with	ADP
easat-8458	92	26	psr	psr	PROPN
easat-8458	92	27	as	as	ADP
easat-8458	92	28	a	a	DET
easat-8458	92	29	variable	variable	NOUN
easat-8458	92	30	that	that	PRON
easat-8458	92	31	bridges	bridge	VERB
easat-8458	92	32	this	this	DET
easat-8458	92	33	influence	influence	NOUN
easat-8458	92	34	.	.	PUNCT
easat-8458	93	1	furthermore	furthermore	ADV
easat-8458	93	2	,	,	PUNCT
easat-8458	93	3	this	this	DET
easat-8458	93	4	study	study	NOUN
easat-8458	93	5	aims	aim	VERB
easat-8458	93	6	to	to	PART
easat-8458	93	7	provide	provide	VERB
easat-8458	93	8	a	a	DET
easat-8458	93	9	better	well	ADJ
easat-8458	93	10	understanding	understanding	NOUN
easat-8458	93	11	of	of	ADP
easat-8458	93	12	how	how	SCONJ
easat-8458	93	13	businesses	business	NOUN
easat-8458	93	14	can	can	AUX
easat-8458	93	15	use	use	VERB
easat-8458	93	16	influencer	influencer	NOUN
easat-8458	93	17	characteristics	characteristic	NOUN
easat-8458	93	18	to	to	PART
easat-8458	93	19	optimize	optimize	VERB
easat-8458	93	20	the	the	DET
easat-8458	93	21	effectiveness	effectiveness	NOUN
easat-8458	93	22	of	of	ADP
easat-8458	93	23	social	social	ADJ
easat-8458	93	24	media	medium	NOUN
easat-8458	93	25	marketing	marketing	NOUN
easat-8458	93	26	campaigns	campaign	NOUN
easat-8458	93	27	,	,	PUNCT
easat-8458	93	28	particularly	particularly	ADV
easat-8458	93	29	on	on	ADP
easat-8458	93	30	platforms	platform	NOUN
easat-8458	93	31	that	that	PRON
easat-8458	93	32	allow	allow	VERB
easat-8458	93	33	for	for	ADP
easat-8458	93	34	two	two	NUM
easat-8458	93	35	-	-	PUNCT
easat-8458	93	36	way	way	NOUN
easat-8458	93	37	interactions	interaction	NOUN
easat-8458	93	38	,	,	PUNCT
easat-8458	93	39	such	such	ADJ
easat-8458	93	40	as	as	ADP
easat-8458	93	41	instagram	instagram	PROPN
easat-8458	93	42	or	or	CCONJ
easat-8458	93	43	youtube	youtube	NOUN
easat-8458	93	44	[	[	X
easat-8458	93	45	10	10	NUM
easat-8458	93	46	]	]	PUNCT
easat-8458	93	47	.	.	PUNCT
easat-8458	94	1	as	as	SCONJ
easat-8458	94	2	the	the	DET
easat-8458	94	3	role	role	NOUN
easat-8458	94	4	increases	increase	VERB
easat-8458	94	5	social	social	ADJ
easat-8458	94	6	media	medium	NOUN
easat-8458	94	7	influencer	influencer	NOUN
easat-8458	94	8	as	as	ADP
easat-8458	94	9	a	a	DET
easat-8458	94	10	strategic	strategic	ADJ
easat-8458	94	11	marketing	marketing	NOUN
easat-8458	94	12	asset	asset	NOUN
easat-8458	94	13	,	,	PUNCT
easat-8458	94	14	this	this	DET
easat-8458	94	15	study	study	NOUN
easat-8458	94	16	also	also	ADV
easat-8458	94	17	contributes	contribute	VERB
easat-8458	94	18	significantly	significantly	ADV
easat-8458	94	19	to	to	ADP
easat-8458	94	20	our	our	PRON
easat-8458	94	21	understanding	understanding	NOUN
easat-8458	94	22	of	of	ADP
easat-8458	94	23	how	how	SCONJ
easat-8458	94	24	psr	psr	PROPN
easat-8458	94	25	influences	influence	VERB
easat-8458	94	26	consumer	consumer	NOUN
easat-8458	94	27	behavior	behavior	NOUN
easat-8458	94	28	and	and	CCONJ
easat-8458	94	29	improves	improve	VERB
easat-8458	94	30	marketing	marketing	NOUN
easat-8458	94	31	effectiveness	effectiveness	NOUN
easat-8458	94	32	in	in	ADP
easat-8458	94	33	the	the	DET
easat-8458	94	34	context	context	NOUN
easat-8458	94	35	of	of	ADP
easat-8458	94	36	social	social	ADJ
easat-8458	94	37	media	medium	NOUN
easat-8458	94	38	marketing	marketing	NOUN
easat-8458	94	39	in	in	ADP
easat-8458	94	40	indonesia	indonesia	PROPN
easat-8458	94	41	.	.	PUNCT
easat-8458	95	1	therefore	therefore	ADV
easat-8458	95	2	,	,	PUNCT
easat-8458	95	3	further	further	ADJ
easat-8458	95	4	research	research	NOUN
easat-8458	95	5	will	will	AUX
easat-8458	95	6	be	be	AUX
easat-8458	95	7	carried	carry	VERB
easat-8458	95	8	out	out	ADP
easat-8458	95	9	to	to	PART
easat-8458	95	10	see	see	VERB
easat-8458	95	11	the	the	DET
easat-8458	95	12	impact	impact	NOUN
easat-8458	95	13	of	of	ADP
easat-8458	95	14	attitude	attitude	NOUN
easat-8458	95	15	homophily	homophily	ADV
easat-8458	95	16	,	,	PUNCT
easat-8458	95	17	social	social	ADJ
easat-8458	95	18	attractiveness	attractiveness	NOUN
easat-8458	95	19	,	,	PUNCT
easat-8458	95	20	and	and	CCONJ
easat-8458	95	21	parasocial	parasocial	ADJ
easat-8458	95	22	relationship	relationship	NOUN
easat-8458	95	23	to	to	PART
easat-8458	95	24	purchase	purchase	VERB
easat-8458	95	25	intention	intention	NOUN
easat-8458	95	26	on	on	ADP
easat-8458	95	27	erigo	erigo	ADJ
easat-8458	95	28	products	product	NOUN
easat-8458	95	29	,	,	PUNCT
easat-8458	95	30	with	with	ADP
easat-8458	95	31	the	the	DET
easat-8458	95	32	title	title	NOUN
easat-8458	95	33	“	"	PUNCT
easat-8458	95	34	influence	influence	NOUN
easat-8458	95	35	attitude	attitude	NOUN
easat-8458	95	36	homophily	homophily	ADV
easat-8458	95	37	and	and	CCONJ
easat-8458	95	38	social	social	ADJ
easat-8458	95	39	attractiveness	attractiveness	NOUN
easat-8458	95	40	to	to	PART
easat-8458	95	41	purchase	purchase	VERB
easat-8458	95	42	intention	intention	NOUN
easat-8458	95	43	with	with	ADP
easat-8458	95	44	parasocial	parasocial	ADJ
easat-8458	95	45	relationship	relationship	NOUN
easat-8458	95	46	as	as	ADP
easat-8458	95	47	an	an	DET
easat-8458	95	48	intervening	intervene	VERB
easat-8458	95	49	variable	variable	NOUN
easat-8458	95	50	in	in	ADP
easat-8458	95	51	erigo	erigo	PROPN
easat-8458	95	52	.	.	PUNCT
easat-8458	95	53	”	"	PUNCT
easat-8458	96	1	2	2	NUM
easat-8458	96	2	.	.	X
easat-8458	96	3	literature	literature	NOUN
easat-8458	96	4	review	review	VERB
easat-8458	96	5	2.1	2.1	NUM
easat-8458	96	6	.	.	PUNCT
easat-8458	97	1	attitude	attitude	NOUN
easat-8458	97	2	homophily	homophily	ADV
easat-8458	97	3	attitude	attitude	NOUN
easat-8458	97	4	homophily	homophily	ADV
easat-8458	97	5	is	be	AUX
easat-8458	97	6	the	the	DET
easat-8458	97	7	tendency	tendency	NOUN
easat-8458	97	8	for	for	SCONJ
easat-8458	97	9	people	people	NOUN
easat-8458	97	10	to	to	PART
easat-8458	97	11	create	create	VERB
easat-8458	97	12	relationships	relationship	NOUN
easat-8458	97	13	with	with	ADP
easat-8458	97	14	others	other	NOUN
easat-8458	97	15	who	who	PRON
easat-8458	97	16	share	share	VERB
easat-8458	97	17	their	their	PRON
easat-8458	97	18	attitudes	attitude	NOUN
easat-8458	97	19	,	,	PUNCT
easat-8458	97	20	values	value	NOUN
easat-8458	97	21	,	,	PUNCT
easat-8458	97	22	and	and	CCONJ
easat-8458	97	23	views	view	VERB
easat-8458	97	24	[	[	X
easat-8458	97	25	11	11	NUM
easat-8458	97	26	]	]	PUNCT
easat-8458	97	27	.	.	PUNCT
easat-8458	98	1	attitude	attitude	NOUN
easat-8458	98	2	homophily	homophily	ADV
easat-8458	98	3	is	be	AUX
easat-8458	98	4	important	important	ADJ
easat-8458	98	5	in	in	ADP
easat-8458	98	6	developing	develop	VERB
easat-8458	98	7	emotional	emotional	ADJ
easat-8458	98	8	ties	tie	NOUN
easat-8458	98	9	between	between	ADP
easat-8458	98	10	consumers	consumer	NOUN
easat-8458	98	11	and	and	CCONJ
easat-8458	98	12	influencers	influencer	NOUN
easat-8458	98	13	when	when	SCONJ
easat-8458	98	14	using	use	VERB
easat-8458	98	15	social	social	ADJ
easat-8458	98	16	media	medium	NOUN
easat-8458	98	17	for	for	ADP
easat-8458	98	18	commercial	commercial	ADJ
easat-8458	98	19	communication	communication	NOUN
easat-8458	98	20	.	.	PUNCT
easat-8458	99	1	consumers	consumer	NOUN
easat-8458	99	2	are	be	AUX
easat-8458	99	3	more	more	ADV
easat-8458	99	4	likely	likely	ADJ
easat-8458	99	5	to	to	PART
easat-8458	99	6	connect	connect	VERB
easat-8458	99	7	with	with	ADP
easat-8458	99	8	and	and	CCONJ
easat-8458	99	9	trust	trust	VERB
easat-8458	99	10	influencers	influencer	NOUN
easat-8458	99	11	who	who	PRON
easat-8458	99	12	share	share	VERB
easat-8458	99	13	similar	similar	ADJ
easat-8458	99	14	beliefs	belief	NOUN
easat-8458	99	15	or	or	CCONJ
easat-8458	99	16	perspectives	perspective	NOUN
easat-8458	99	17	,	,	PUNCT
easat-8458	99	18	2633	2633	NUM
easat-8458	99	19	edelweiss	edelweiss	PROPN
easat-8458	99	20	applied	apply	VERB
easat-8458	99	21	science	science	NOUN
easat-8458	99	22	and	and	CCONJ
easat-8458	99	23	technology	technology	NOUN
easat-8458	99	24	issn	issn	PROPN
easat-8458	99	25	:	:	PUNCT
easat-8458	99	26	2576	2576	NUM
easat-8458	99	27	-	-	SYM
easat-8458	99	28	8484	8484	NUM
easat-8458	99	29	vol	vol	NOUN
easat-8458	99	30	.	.	PROPN
easat-8458	100	1	9	9	NUM
easat-8458	100	2	,	,	PUNCT
easat-8458	100	3	no	no	INTJ
easat-8458	100	4	.	.	NOUN
easat-8458	100	5	6	6	NUM
easat-8458	100	6	:	:	PUNCT
easat-8458	100	7	2629	2629	NUM
easat-8458	100	8	-	-	SYM
easat-8458	100	9	2645	2645	NUM
easat-8458	100	10	,	,	PUNCT
easat-8458	100	11	2025	2025	NUM
easat-8458	100	12	doi	doi	NOUN
easat-8458	100	13	:	:	PUNCT
easat-8458	100	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	100	15	©	©	PROPN
easat-8458	100	16	2025	2025	NUM
easat-8458	100	17	by	by	ADP
easat-8458	100	18	the	the	DET
easat-8458	100	19	authors	author	NOUN
easat-8458	100	20	;	;	PUNCT
easat-8458	100	21	licensee	licensee	PROPN
easat-8458	100	22	learning	learn	VERB
easat-8458	100	23	gate	gate	NOUN
easat-8458	100	24	increasing	increase	VERB
easat-8458	100	25	the	the	DET
easat-8458	100	26	impact	impact	NOUN
easat-8458	100	27	of	of	ADP
easat-8458	100	28	marketing	marketing	NOUN
easat-8458	100	29	communications	communication	NOUN
easat-8458	100	30	[	[	X
easat-8458	100	31	12	12	NUM
easat-8458	100	32	]	]	PUNCT
easat-8458	100	33	.	.	PUNCT
easat-8458	101	1	other	other	ADJ
easat-8458	101	2	studies	study	NOUN
easat-8458	101	3	have	have	AUX
easat-8458	101	4	also	also	ADV
easat-8458	101	5	found	find	VERB
easat-8458	101	6	that	that	SCONJ
easat-8458	101	7	attitude	attitude	NOUN
easat-8458	101	8	similarity	similarity	NOUN
easat-8458	101	9	between	between	ADP
easat-8458	101	10	endorsers	endorser	NOUN
easat-8458	101	11	and	and	CCONJ
easat-8458	101	12	audiences	audience	NOUN
easat-8458	101	13	significantly	significantly	ADV
easat-8458	101	14	strengthens	strengthen	VERB
easat-8458	101	15	psychological	psychological	ADJ
easat-8458	101	16	bonds	bond	NOUN
easat-8458	101	17	,	,	PUNCT
easat-8458	101	18	which	which	PRON
easat-8458	101	19	ultimately	ultimately	ADV
easat-8458	101	20	influence	influence	VERB
easat-8458	101	21	purchasing	purchasing	NOUN
easat-8458	101	22	behavior	behavior	NOUN
easat-8458	101	23	[	[	X
easat-8458	101	24	13	13	NUM
easat-8458	101	25	]	]	PUNCT
easat-8458	101	26	.	.	PUNCT
easat-8458	102	1	in	in	ADP
easat-8458	102	2	today	today	NOUN
easat-8458	102	3	’s	’s	PART
easat-8458	102	4	digital	digital	ADJ
easat-8458	102	5	era	era	NOUN
easat-8458	102	6	,	,	PUNCT
easat-8458	102	7	attitude	attitude	NOUN
easat-8458	102	8	homophily	homophily	ADV
easat-8458	102	9	has	have	AUX
easat-8458	102	10	become	become	VERB
easat-8458	102	11	increasingly	increasingly	ADV
easat-8458	102	12	important	important	ADJ
easat-8458	102	13	as	as	SCONJ
easat-8458	102	14	consumers	consumer	NOUN
easat-8458	102	15	are	be	AUX
easat-8458	102	16	more	more	ADV
easat-8458	102	17	selective	selective	ADJ
easat-8458	102	18	in	in	ADP
easat-8458	102	19	choosing	choose	VERB
easat-8458	102	20	trusted	trust	VERB
easat-8458	102	21	sources	source	NOUN
easat-8458	102	22	of	of	ADP
easat-8458	102	23	information	information	NOUN
easat-8458	102	24	.	.	PUNCT
easat-8458	103	1	research	research	NOUN
easat-8458	103	2	by	by	ADP
easat-8458	103	3	wang	wang	PROPN
easat-8458	103	4	,	,	PUNCT
easat-8458	103	5	et	et	PROPN
easat-8458	103	6	al	al	PROPN
easat-8458	103	7	.	.	PUNCT
easat-8458	104	1	[	[	X
easat-8458	104	2	14	14	NUM
easat-8458	104	3	]	]	PUNCT
easat-8458	104	4	shows	show	VERB
easat-8458	104	5	that	that	SCONJ
easat-8458	104	6	online	online	ADJ
easat-8458	104	7	consumers	consumer	NOUN
easat-8458	104	8	are	be	AUX
easat-8458	104	9	more	more	ADV
easat-8458	104	10	attracted	attract	VERB
easat-8458	104	11	to	to	ADP
easat-8458	104	12	and	and	CCONJ
easat-8458	104	13	loyal	loyal	ADJ
easat-8458	104	14	to	to	ADP
easat-8458	104	15	brands	brand	NOUN
easat-8458	104	16	or	or	CCONJ
easat-8458	104	17	public	public	ADJ
easat-8458	104	18	figures	figure	NOUN
easat-8458	104	19	whom	whom	PRON
easat-8458	104	20	they	they	PRON
easat-8458	104	21	perceive	perceive	VERB
easat-8458	104	22	to	to	PART
easat-8458	104	23	share	share	VERB
easat-8458	104	24	similar	similar	ADJ
easat-8458	104	25	values	value	NOUN
easat-8458	104	26	and	and	CCONJ
easat-8458	104	27	beliefs	belief	NOUN
easat-8458	104	28	.	.	PUNCT
easat-8458	105	1	this	this	DET
easat-8458	105	2	similarity	similarity	NOUN
easat-8458	105	3	not	not	PART
easat-8458	105	4	only	only	ADV
easat-8458	105	5	reinforces	reinforce	VERB
easat-8458	105	6	parasocial	parasocial	ADJ
easat-8458	105	7	relationships	relationship	NOUN
easat-8458	105	8	but	but	CCONJ
easat-8458	105	9	also	also	ADV
easat-8458	105	10	directly	directly	ADV
easat-8458	105	11	impacts	impact	VERB
easat-8458	105	12	the	the	DET
easat-8458	105	13	increase	increase	NOUN
easat-8458	105	14	in	in	ADP
easat-8458	105	15	purchase	purchase	NOUN
easat-8458	105	16	intention	intention	NOUN
easat-8458	105	17	.	.	PUNCT
easat-8458	106	1	therefore	therefore	ADV
easat-8458	106	2	,	,	PUNCT
easat-8458	106	3	in	in	ADP
easat-8458	106	4	influencer	influencer	NOUN
easat-8458	106	5	-	-	PUNCT
easat-8458	106	6	based	base	VERB
easat-8458	106	7	marketing	marketing	NOUN
easat-8458	106	8	strategies	strategy	NOUN
easat-8458	106	9	,	,	PUNCT
easat-8458	106	10	it	it	PRON
easat-8458	106	11	is	be	AUX
easat-8458	106	12	crucial	crucial	ADJ
easat-8458	106	13	for	for	SCONJ
easat-8458	106	14	companies	company	NOUN
easat-8458	106	15	to	to	PART
easat-8458	106	16	consider	consider	VERB
easat-8458	106	17	the	the	DET
easat-8458	106	18	level	level	NOUN
easat-8458	106	19	of	of	ADP
easat-8458	106	20	attitude	attitude	NOUN
easat-8458	106	21	homophily	homophily	ADV
easat-8458	106	22	between	between	ADP
easat-8458	106	23	influencers	influencer	NOUN
easat-8458	106	24	and	and	CCONJ
easat-8458	106	25	the	the	DET
easat-8458	106	26	target	target	NOUN
easat-8458	106	27	audience	audience	NOUN
easat-8458	106	28	to	to	PART
easat-8458	106	29	maximize	maximize	VERB
easat-8458	106	30	campaign	campaign	NOUN
easat-8458	106	31	effectiveness	effectiveness	NOUN
easat-8458	106	32	.	.	PUNCT
easat-8458	107	1	2.2	2.2	NUM
easat-8458	107	2	.	.	PUNCT
easat-8458	108	1	social	social	ADJ
easat-8458	108	2	attractiveness	attractiveness	NOUN
easat-8458	108	3	social	social	ADJ
easat-8458	108	4	attractiveness	attractiveness	NOUN
easat-8458	108	5	is	be	AUX
easat-8458	108	6	an	an	DET
easat-8458	108	7	individual	individual	NOUN
easat-8458	108	8	's	's	PART
easat-8458	108	9	perceived	perceive	VERB
easat-8458	108	10	warmth	warmth	NOUN
easat-8458	108	11	,	,	PUNCT
easat-8458	108	12	friendliness	friendliness	ADJ
easat-8458	108	13	,	,	PUNCT
easat-8458	108	14	and	and	CCONJ
easat-8458	108	15	ability	ability	NOUN
easat-8458	108	16	to	to	PART
easat-8458	108	17	build	build	VERB
easat-8458	108	18	enjoyable	enjoyable	ADJ
easat-8458	108	19	relationships	relationship	NOUN
easat-8458	108	20	[	[	X
easat-8458	108	21	15	15	NUM
easat-8458	108	22	]	]	PUNCT
easat-8458	108	23	.	.	PUNCT
easat-8458	109	1	in	in	ADP
easat-8458	109	2	the	the	DET
easat-8458	109	3	context	context	NOUN
easat-8458	109	4	of	of	ADP
easat-8458	109	5	digital	digital	ADJ
easat-8458	109	6	marketing	marketing	NOUN
easat-8458	109	7	,	,	PUNCT
easat-8458	109	8	influencers	influencer	NOUN
easat-8458	109	9	who	who	PRON
easat-8458	109	10	demonstrate	demonstrate	VERB
easat-8458	109	11	high	high	ADJ
easat-8458	109	12	levels	level	NOUN
easat-8458	109	13	of	of	ADP
easat-8458	109	14	social	social	ADJ
easat-8458	109	15	attractiveness	attractiveness	NOUN
easat-8458	109	16	are	be	AUX
easat-8458	109	17	seen	see	VERB
easat-8458	109	18	as	as	ADP
easat-8458	109	19	more	more	ADV
easat-8458	109	20	capable	capable	ADJ
easat-8458	109	21	of	of	ADP
easat-8458	109	22	forming	form	VERB
easat-8458	109	23	emotional	emotional	ADJ
easat-8458	109	24	bonds	bond	NOUN
easat-8458	109	25	with	with	ADP
easat-8458	109	26	their	their	PRON
easat-8458	109	27	audiences	audience	NOUN
easat-8458	109	28	,	,	PUNCT
easat-8458	109	29	ultimately	ultimately	ADV
easat-8458	109	30	increasing	increase	VERB
easat-8458	109	31	trust	trust	NOUN
easat-8458	109	32	and	and	CCONJ
easat-8458	109	33	purchase	purchase	VERB
easat-8458	109	34	intention	intention	NOUN
easat-8458	109	35	[	[	X
easat-8458	109	36	16	16	NUM
easat-8458	109	37	]	]	PUNCT
easat-8458	109	38	.	.	PUNCT
easat-8458	110	1	influencers	influencer	NOUN
easat-8458	110	2	who	who	PRON
easat-8458	110	3	are	be	AUX
easat-8458	110	4	approachable	approachable	ADJ
easat-8458	110	5	,	,	PUNCT
easat-8458	110	6	communicative	communicative	ADJ
easat-8458	110	7	,	,	PUNCT
easat-8458	110	8	and	and	CCONJ
easat-8458	110	9	personable	personable	ADJ
easat-8458	110	10	are	be	AUX
easat-8458	110	11	considered	consider	VERB
easat-8458	110	12	more	more	ADV
easat-8458	110	13	effective	effective	ADJ
easat-8458	110	14	in	in	ADP
easat-8458	110	15	influencing	influence	VERB
easat-8458	110	16	consumer	consumer	NOUN
easat-8458	110	17	behavior	behavior	NOUN
easat-8458	110	18	compared	compare	VERB
easat-8458	110	19	to	to	ADP
easat-8458	110	20	those	those	PRON
easat-8458	110	21	who	who	PRON
easat-8458	110	22	rely	rely	VERB
easat-8458	110	23	solely	solely	ADV
easat-8458	110	24	on	on	ADP
easat-8458	110	25	physical	physical	ADJ
easat-8458	110	26	appearance	appearance	NOUN
easat-8458	110	27	[	[	X
easat-8458	110	28	17	17	NUM
easat-8458	110	29	]	]	PUNCT
easat-8458	110	30	.	.	PUNCT
easat-8458	111	1	similarly	similarly	ADV
easat-8458	111	2	,	,	PUNCT
easat-8458	111	3	lou	lou	PROPN
easat-8458	111	4	and	and	CCONJ
easat-8458	111	5	kim	kim	PROPN
easat-8458	112	1	[	[	X
easat-8458	112	2	10	10	NUM
easat-8458	112	3	]	]	PUNCT
easat-8458	112	4	discovered	discover	VERB
easat-8458	112	5	that	that	SCONJ
easat-8458	112	6	social	social	ADJ
easat-8458	112	7	attractiveness	attractiveness	NOUN
easat-8458	112	8	improves	improve	VERB
easat-8458	112	9	parasocial	parasocial	ADJ
easat-8458	112	10	interactions	interaction	NOUN
easat-8458	112	11	,	,	PUNCT
easat-8458	112	12	resulting	result	VERB
easat-8458	112	13	in	in	ADP
easat-8458	112	14	increased	increase	VERB
easat-8458	112	15	audience	audience	NOUN
easat-8458	112	16	loyalty	loyalty	NOUN
easat-8458	112	17	and	and	CCONJ
easat-8458	112	18	purchase	purchase	NOUN
easat-8458	112	19	intentions	intention	NOUN
easat-8458	112	20	for	for	ADP
easat-8458	112	21	endorsed	endorse	VERB
easat-8458	112	22	products	product	NOUN
easat-8458	112	23	.	.	PUNCT
easat-8458	113	1	as	as	ADP
easat-8458	113	2	a	a	DET
easat-8458	113	3	result	result	NOUN
easat-8458	113	4	,	,	PUNCT
easat-8458	113	5	in	in	ADP
easat-8458	113	6	the	the	DET
easat-8458	113	7	age	age	NOUN
easat-8458	113	8	of	of	ADP
easat-8458	113	9	social	social	ADJ
easat-8458	113	10	media	medium	NOUN
easat-8458	113	11	marketing	marketing	NOUN
easat-8458	113	12	,	,	PUNCT
easat-8458	113	13	social	social	ADJ
easat-8458	113	14	attractiveness	attractiveness	NOUN
easat-8458	113	15	has	have	AUX
easat-8458	113	16	emerged	emerge	VERB
easat-8458	113	17	as	as	ADP
easat-8458	113	18	a	a	DET
easat-8458	113	19	significant	significant	ADJ
easat-8458	113	20	criterion	criterion	NOUN
easat-8458	113	21	in	in	ADP
easat-8458	113	22	identifying	identify	VERB
easat-8458	113	23	influencers	influencer	NOUN
easat-8458	113	24	who	who	PRON
easat-8458	113	25	can	can	AUX
easat-8458	113	26	establish	establish	VERB
easat-8458	113	27	emotional	emotional	ADJ
easat-8458	113	28	ties	tie	NOUN
easat-8458	113	29	and	and	CCONJ
easat-8458	113	30	drive	drive	VERB
easat-8458	113	31	customer	customer	NOUN
easat-8458	113	32	purchases	purchase	NOUN
easat-8458	113	33	.	.	PUNCT
easat-8458	114	1	2.3	2.3	NUM
easat-8458	114	2	.	.	PUNCT
easat-8458	115	1	purchase	purchase	NOUN
easat-8458	115	2	intention	intention	NOUN
easat-8458	115	3	purchase	purchase	NOUN
easat-8458	115	4	intention	intention	NOUN
easat-8458	115	5	is	be	AUX
easat-8458	115	6	an	an	DET
easat-8458	115	7	important	important	ADJ
easat-8458	115	8	indication	indication	NOUN
easat-8458	115	9	in	in	ADP
easat-8458	115	10	understanding	understand	VERB
easat-8458	115	11	consumer	consumer	NOUN
easat-8458	115	12	behavior	behavior	NOUN
easat-8458	115	13	since	since	SCONJ
easat-8458	115	14	it	it	PRON
easat-8458	115	15	reflects	reflect	VERB
easat-8458	115	16	the	the	DET
easat-8458	115	17	possibility	possibility	NOUN
easat-8458	115	18	that	that	SCONJ
easat-8458	115	19	a	a	DET
easat-8458	115	20	consumer	consumer	NOUN
easat-8458	115	21	will	will	AUX
easat-8458	115	22	buy	buy	VERB
easat-8458	115	23	a	a	DET
easat-8458	115	24	product	product	NOUN
easat-8458	115	25	or	or	CCONJ
easat-8458	115	26	service	service	NOUN
easat-8458	115	27	in	in	ADP
easat-8458	115	28	the	the	DET
easat-8458	115	29	future	future	NOUN
easat-8458	115	30	.	.	PUNCT
easat-8458	116	1	according	accord	VERB
easat-8458	116	2	to	to	ADP
easat-8458	116	3	shmueli	shmueli	PROPN
easat-8458	116	4	[	[	X
easat-8458	116	5	18	18	NUM
easat-8458	116	6	]	]	PUNCT
easat-8458	116	7	theory	theory	NOUN
easat-8458	116	8	of	of	ADP
easat-8458	116	9	planned	plan	VERB
easat-8458	116	10	action	action	NOUN
easat-8458	116	11	,	,	PUNCT
easat-8458	116	12	intention	intention	NOUN
easat-8458	116	13	is	be	AUX
easat-8458	116	14	the	the	DET
easat-8458	116	15	primary	primary	ADJ
easat-8458	116	16	predictor	predictor	NOUN
easat-8458	116	17	of	of	ADP
easat-8458	116	18	actual	actual	ADJ
easat-8458	116	19	action	action	NOUN
easat-8458	116	20	,	,	PUNCT
easat-8458	116	21	including	include	VERB
easat-8458	116	22	purchase	purchase	NOUN
easat-8458	116	23	decisions	decision	NOUN
easat-8458	116	24	.	.	PUNCT
easat-8458	117	1	several	several	ADJ
easat-8458	117	2	studies	study	NOUN
easat-8458	117	3	have	have	AUX
easat-8458	117	4	found	find	VERB
easat-8458	117	5	that	that	SCONJ
easat-8458	117	6	perceived	perceive	VERB
easat-8458	117	7	quality	quality	NOUN
easat-8458	117	8	,	,	PUNCT
easat-8458	117	9	brand	brand	NOUN
easat-8458	117	10	trust	trust	PROPN
easat-8458	117	11	,	,	PUNCT
easat-8458	117	12	price	price	NOUN
easat-8458	117	13	,	,	PUNCT
easat-8458	117	14	and	and	CCONJ
easat-8458	117	15	promotions	promotion	NOUN
easat-8458	117	16	all	all	PRON
easat-8458	117	17	have	have	VERB
easat-8458	117	18	a	a	DET
easat-8458	117	19	major	major	ADJ
easat-8458	117	20	impact	impact	NOUN
easat-8458	117	21	on	on	ADP
easat-8458	117	22	purchase	purchase	NOUN
easat-8458	117	23	intention	intention	NOUN
easat-8458	117	24	kotler	kotler	NOUN
easat-8458	117	25	and	and	CCONJ
easat-8458	117	26	keller	keller	PROPN
easat-8458	118	1	[	[	X
easat-8458	118	2	19	19	NUM
easat-8458	118	3	]	]	PUNCT
easat-8458	118	4	.	.	PUNCT
easat-8458	119	1	bilal	bilal	PROPN
easat-8458	120	1	[	[	X
easat-8458	120	2	20	20	NUM
easat-8458	120	3	]	]	PUNCT
easat-8458	120	4	discovered	discover	VERB
easat-8458	120	5	that	that	SCONJ
easat-8458	120	6	social	social	ADJ
easat-8458	120	7	media	media	NOUN
easat-8458	120	8	interactions	interaction	NOUN
easat-8458	120	9	can	can	AUX
easat-8458	120	10	boost	boost	VERB
easat-8458	120	11	consumer	consumer	NOUN
easat-8458	120	12	purchase	purchase	NOUN
easat-8458	120	13	intentions	intention	NOUN
easat-8458	120	14	by	by	ADP
easat-8458	120	15	enhancing	enhance	VERB
easat-8458	120	16	brand	brand	NOUN
easat-8458	120	17	engagement	engagement	NOUN
easat-8458	120	18	.	.	PUNCT
easat-8458	121	1	additionally	additionally	ADV
easat-8458	121	2	,	,	PUNCT
easat-8458	121	3	chaudhuri	chaudhuri	PROPN
easat-8458	121	4	[	[	X
easat-8458	121	5	21	21	NUM
easat-8458	121	6	]	]	PUNCT
easat-8458	121	7	emphasized	emphasize	VERB
easat-8458	121	8	that	that	SCONJ
easat-8458	121	9	purchase	purchase	NOUN
easat-8458	121	10	intention	intention	NOUN
easat-8458	121	11	often	often	ADV
easat-8458	121	12	serves	serve	VERB
easat-8458	121	13	as	as	ADP
easat-8458	121	14	a	a	DET
easat-8458	121	15	strong	strong	ADJ
easat-8458	121	16	predictor	predictor	NOUN
easat-8458	121	17	of	of	ADP
easat-8458	121	18	actual	actual	ADJ
easat-8458	121	19	buying	buying	NOUN
easat-8458	121	20	behavior	behavior	NOUN
easat-8458	121	21	,	,	PUNCT
easat-8458	121	22	although	although	SCONJ
easat-8458	121	23	external	external	ADJ
easat-8458	121	24	factors	factor	NOUN
easat-8458	121	25	such	such	ADJ
easat-8458	121	26	as	as	ADP
easat-8458	121	27	economic	economic	ADJ
easat-8458	121	28	conditions	condition	NOUN
easat-8458	121	29	may	may	AUX
easat-8458	121	30	modify	modify	VERB
easat-8458	121	31	this	this	DET
easat-8458	121	32	relationship	relationship	NOUN
easat-8458	121	33	.	.	PUNCT
easat-8458	122	1	therefore	therefore	ADV
easat-8458	122	2	,	,	PUNCT
easat-8458	122	3	understanding	understand	VERB
easat-8458	122	4	purchase	purchase	NOUN
easat-8458	122	5	intention	intention	NOUN
easat-8458	122	6	is	be	AUX
easat-8458	122	7	crucial	crucial	ADJ
easat-8458	122	8	for	for	ADP
easat-8458	122	9	companies	company	NOUN
easat-8458	122	10	in	in	ADP
easat-8458	122	11	designing	design	VERB
easat-8458	122	12	effective	effective	ADJ
easat-8458	122	13	marketing	marketing	NOUN
easat-8458	122	14	strategies	strategy	NOUN
easat-8458	122	15	.	.	PUNCT
easat-8458	123	1	2.4	2.4	NUM
easat-8458	123	2	.	.	PUNCT
easat-8458	123	3	parasocial	parasocial	ADJ
easat-8458	123	4	relationship	relationship	NOUN
easat-8458	123	5	parasocial	parasocial	ADJ
easat-8458	123	6	relationships	relationship	NOUN
easat-8458	123	7	(	(	PUNCT
easat-8458	123	8	psrs	psrs	NOUN
easat-8458	123	9	)	)	PUNCT
easat-8458	123	10	are	be	AUX
easat-8458	123	11	one	one	NUM
easat-8458	123	12	-	-	PUNCT
easat-8458	123	13	sided	sided	ADJ
easat-8458	123	14	emotional	emotional	ADJ
easat-8458	123	15	links	link	NOUN
easat-8458	123	16	developed	develop	VERB
easat-8458	123	17	by	by	ADP
easat-8458	123	18	individuals	individual	NOUN
easat-8458	123	19	(	(	PUNCT
easat-8458	123	20	typically	typically	ADV
easat-8458	123	21	audiences	audience	NOUN
easat-8458	123	22	)	)	PUNCT
easat-8458	123	23	with	with	ADP
easat-8458	123	24	media	medium	NOUN
easat-8458	123	25	figures	figure	NOUN
easat-8458	123	26	like	like	ADP
easat-8458	123	27	as	as	ADP
easat-8458	123	28	celebrities	celebrity	NOUN
easat-8458	123	29	,	,	PUNCT
easat-8458	123	30	influencers	influencer	NOUN
easat-8458	123	31	,	,	PUNCT
easat-8458	123	32	or	or	CCONJ
easat-8458	123	33	fictitious	fictitious	ADJ
easat-8458	123	34	characters	character	NOUN
easat-8458	123	35	,	,	PUNCT
easat-8458	123	36	in	in	ADP
easat-8458	123	37	which	which	PRON
easat-8458	123	38	the	the	DET
easat-8458	123	39	audience	audience	NOUN
easat-8458	123	40	feels	feel	VERB
easat-8458	123	41	intimate	intimate	ADJ
easat-8458	123	42	despite	despite	SCONJ
easat-8458	123	43	the	the	DET
easat-8458	123	44	absence	absence	NOUN
easat-8458	123	45	of	of	ADP
easat-8458	123	46	genuine	genuine	ADJ
easat-8458	123	47	reciprocal	reciprocal	ADJ
easat-8458	123	48	engagement	engagement	NOUN
easat-8458	123	49	[	[	X
easat-8458	123	50	22	22	NUM
easat-8458	123	51	]	]	PUNCT
easat-8458	123	52	.	.	PUNCT
easat-8458	124	1	psrs	psrs	PROPN
easat-8458	124	2	have	have	AUX
easat-8458	124	3	grown	grow	VERB
easat-8458	124	4	in	in	ADP
easat-8458	124	5	popularity	popularity	NOUN
easat-8458	124	6	in	in	ADP
easat-8458	124	7	the	the	DET
easat-8458	124	8	digital	digital	ADJ
easat-8458	124	9	age	age	NOUN
easat-8458	124	10	,	,	PUNCT
easat-8458	124	11	as	as	SCONJ
easat-8458	124	12	social	social	ADJ
easat-8458	124	13	media	medium	NOUN
easat-8458	124	14	sites	site	NOUN
easat-8458	124	15	allow	allow	VERB
easat-8458	124	16	users	user	NOUN
easat-8458	124	17	to	to	PART
easat-8458	124	18	feel	feel	VERB
easat-8458	124	19	more	more	ADV
easat-8458	124	20	connected	connected	ADJ
easat-8458	124	21	to	to	ADP
easat-8458	124	22	public	public	ADJ
easat-8458	124	23	figures	figure	NOUN
easat-8458	124	24	.	.	PUNCT
easat-8458	125	1	compared	compare	VERB
easat-8458	125	2	to	to	ADP
easat-8458	125	3	traditional	traditional	ADJ
easat-8458	125	4	media	medium	NOUN
easat-8458	125	5	like	like	ADP
easat-8458	125	6	television	television	NOUN
easat-8458	125	7	or	or	CCONJ
easat-8458	125	8	radio	radio	NOUN
easat-8458	125	9	,	,	PUNCT
easat-8458	125	10	modern	modern	ADJ
easat-8458	125	11	psrs	psr	NOUN
easat-8458	125	12	are	be	AUX
easat-8458	125	13	strengthened	strengthen	VERB
easat-8458	125	14	by	by	ADP
easat-8458	125	15	interactive	interactive	ADJ
easat-8458	125	16	features	feature	NOUN
easat-8458	125	17	on	on	ADP
easat-8458	125	18	instagram	instagram	PROPN
easat-8458	125	19	,	,	PUNCT
easat-8458	125	20	youtube	youtube	NOUN
easat-8458	125	21	,	,	PUNCT
easat-8458	125	22	and	and	CCONJ
easat-8458	125	23	tiktok	tiktok	NOUN
easat-8458	125	24	,	,	PUNCT
easat-8458	125	25	creating	create	VERB
easat-8458	125	26	an	an	DET
easat-8458	125	27	even	even	ADV
easat-8458	125	28	greater	great	ADJ
easat-8458	125	29	illusion	illusion	NOUN
easat-8458	125	30	of	of	ADP
easat-8458	125	31	closeness	closeness	NOUN
easat-8458	125	32	.	.	PUNCT
easat-8458	126	1	bhattacharya	bhattacharya	PROPN
easat-8458	127	1	[	[	X
easat-8458	127	2	23	23	NUM
easat-8458	127	3	]	]	PUNCT
easat-8458	127	4	found	find	VERB
easat-8458	127	5	that	that	SCONJ
easat-8458	127	6	perceived	perceive	VERB
easat-8458	127	7	intimacy	intimacy	NOUN
easat-8458	127	8	in	in	ADP
easat-8458	127	9	social	social	ADJ
easat-8458	127	10	media	medium	NOUN
easat-8458	127	11	-	-	PUNCT
easat-8458	127	12	based	base	VERB
easat-8458	127	13	parasocial	parasocial	ADJ
easat-8458	127	14	relationships	relationship	NOUN
easat-8458	127	15	can	can	AUX
easat-8458	127	16	influence	influence	VERB
easat-8458	127	17	consumer	consumer	NOUN
easat-8458	127	18	behavior	behavior	NOUN
easat-8458	127	19	and	and	CCONJ
easat-8458	127	20	support	support	NOUN
easat-8458	127	21	for	for	ADP
easat-8458	127	22	influencers	influencer	NOUN
easat-8458	127	23	,	,	PUNCT
easat-8458	127	24	in	in	ADP
easat-8458	127	25	ways	way	NOUN
easat-8458	127	26	like	like	ADP
easat-8458	127	27	real	real	ADJ
easat-8458	127	28	-	-	PUNCT
easat-8458	127	29	life	life	NOUN
easat-8458	127	30	relationships	relationship	NOUN
easat-8458	127	31	.	.	PUNCT
easat-8458	128	1	thus	thus	ADV
easat-8458	128	2	,	,	PUNCT
easat-8458	128	3	understanding	understand	VERB
easat-8458	128	4	the	the	DET
easat-8458	128	5	dynamics	dynamic	NOUN
easat-8458	128	6	of	of	ADP
easat-8458	128	7	psrs	psrs	PROPN
easat-8458	128	8	is	be	AUX
easat-8458	128	9	crucial	crucial	ADJ
easat-8458	128	10	not	not	PART
easat-8458	128	11	only	only	ADV
easat-8458	128	12	for	for	ADP
easat-8458	128	13	advancing	advance	VERB
easat-8458	128	14	communication	communication	NOUN
easat-8458	128	15	theory	theory	NOUN
easat-8458	128	16	but	but	CCONJ
easat-8458	128	17	also	also	ADV
easat-8458	128	18	for	for	ADP
easat-8458	128	19	strategic	strategic	ADJ
easat-8458	128	20	applications	application	NOUN
easat-8458	128	21	in	in	ADP
easat-8458	128	22	entertainment	entertainment	NOUN
easat-8458	128	23	industries	industry	NOUN
easat-8458	128	24	,	,	PUNCT
easat-8458	128	25	marketing	marketing	NOUN
easat-8458	128	26	,	,	PUNCT
easat-8458	128	27	and	and	CCONJ
easat-8458	128	28	mental	mental	ADJ
easat-8458	128	29	health	health	NOUN
easat-8458	128	30	interventions	intervention	NOUN
easat-8458	128	31	.	.	PUNCT
easat-8458	129	1	2634	2634	NUM
easat-8458	129	2	edelweiss	edelweiss	PROPN
easat-8458	129	3	applied	apply	VERB
easat-8458	129	4	science	science	NOUN
easat-8458	129	5	and	and	CCONJ
easat-8458	129	6	technology	technology	NOUN
easat-8458	129	7	issn	issn	PROPN
easat-8458	129	8	:	:	PUNCT
easat-8458	129	9	2576	2576	NUM
easat-8458	129	10	-	-	SYM
easat-8458	129	11	8484	8484	NUM
easat-8458	129	12	vol	vol	NOUN
easat-8458	129	13	.	.	PROPN
easat-8458	130	1	9	9	NUM
easat-8458	130	2	,	,	PUNCT
easat-8458	130	3	no	no	INTJ
easat-8458	130	4	.	.	NOUN
easat-8458	130	5	6	6	NUM
easat-8458	130	6	:	:	PUNCT
easat-8458	130	7	2629	2629	NUM
easat-8458	130	8	-	-	SYM
easat-8458	130	9	2645	2645	NUM
easat-8458	130	10	,	,	PUNCT
easat-8458	130	11	2025	2025	NUM
easat-8458	130	12	doi	doi	NOUN
easat-8458	130	13	:	:	PUNCT
easat-8458	130	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	130	15	©	©	PROPN
easat-8458	130	16	2025	2025	NUM
easat-8458	130	17	by	by	ADP
easat-8458	130	18	the	the	DET
easat-8458	130	19	authors	author	NOUN
easat-8458	130	20	;	;	PUNCT
easat-8458	130	21	licensee	licensee	PROPN
easat-8458	130	22	learning	learning	NOUN
easat-8458	130	23	gate	gate	NOUN
easat-8458	130	24	3	3	NUM
easat-8458	130	25	.	.	PUNCT
easat-8458	130	26	research	research	NOUN
easat-8458	130	27	method	method	NOUN
easat-8458	130	28	3.1	3.1	NUM
easat-8458	130	29	.	.	PUNCT
easat-8458	131	1	research	research	NOUN
easat-8458	131	2	design	design	NOUN
easat-8458	131	3	this	this	DET
easat-8458	131	4	study	study	NOUN
easat-8458	131	5	takes	take	VERB
easat-8458	131	6	a	a	DET
easat-8458	131	7	quantitative	quantitative	ADJ
easat-8458	131	8	method	method	NOUN
easat-8458	131	9	,	,	PUNCT
easat-8458	131	10	which	which	PRON
easat-8458	131	11	is	be	AUX
easat-8458	131	12	commonly	commonly	ADV
easat-8458	131	13	utilized	utilize	VERB
easat-8458	131	14	to	to	PART
easat-8458	131	15	obtain	obtain	VERB
easat-8458	131	16	precise	precise	ADJ
easat-8458	131	17	measurements	measurement	NOUN
easat-8458	131	18	of	of	ADP
easat-8458	131	19	individuals	individual	NOUN
easat-8458	131	20	'	'	PART
easat-8458	131	21	behaviors	behavior	NOUN
easat-8458	131	22	,	,	PUNCT
easat-8458	131	23	perceptions	perception	NOUN
easat-8458	131	24	,	,	PUNCT
easat-8458	131	25	knowledge	knowledge	NOUN
easat-8458	131	26	,	,	PUNCT
easat-8458	131	27	or	or	CCONJ
easat-8458	131	28	attitudes	attitude	NOUN
easat-8458	131	29	[	[	X
easat-8458	131	30	24	24	NUM
easat-8458	131	31	]	]	PUNCT
easat-8458	131	32	.	.	PUNCT
easat-8458	132	1	rooted	root	VERB
easat-8458	132	2	in	in	ADP
easat-8458	132	3	the	the	DET
easat-8458	132	4	philosophy	philosophy	NOUN
easat-8458	132	5	of	of	ADP
easat-8458	132	6	positivism	positivism	NOUN
easat-8458	132	7	,	,	PUNCT
easat-8458	132	8	this	this	DET
easat-8458	132	9	method	method	NOUN
easat-8458	132	10	serves	serve	VERB
easat-8458	132	11	to	to	PART
easat-8458	132	12	explain	explain	VERB
easat-8458	132	13	phenomena	phenomenon	NOUN
easat-8458	132	14	and	and	CCONJ
easat-8458	132	15	test	test	NOUN
easat-8458	132	16	predefined	predefine	VERB
easat-8458	132	17	hypotheses	hypothesis	NOUN
easat-8458	132	18	[	[	X
easat-8458	132	19	25	25	NUM
easat-8458	132	20	]	]	PUNCT
easat-8458	132	21	.	.	PUNCT
easat-8458	133	1	it	it	PRON
easat-8458	133	2	involves	involve	VERB
easat-8458	133	3	examining	examine	VERB
easat-8458	133	4	a	a	DET
easat-8458	133	5	specific	specific	ADJ
easat-8458	133	6	population	population	NOUN
easat-8458	133	7	or	or	CCONJ
easat-8458	133	8	sample	sample	NOUN
easat-8458	133	9	through	through	ADP
easat-8458	133	10	structured	structured	ADJ
easat-8458	133	11	instruments	instrument	NOUN
easat-8458	133	12	,	,	PUNCT
easat-8458	133	13	with	with	ADP
easat-8458	133	14	the	the	DET
easat-8458	133	15	gathered	gather	VERB
easat-8458	133	16	data	datum	NOUN
easat-8458	133	17	being	be	AUX
easat-8458	133	18	analyzed	analyze	VERB
easat-8458	133	19	using	use	VERB
easat-8458	133	20	statistical	statistical	ADJ
easat-8458	133	21	techniques	technique	NOUN
easat-8458	133	22	.	.	PUNCT
easat-8458	134	1	3.2	3.2	NUM
easat-8458	134	2	.	.	PUNCT
easat-8458	135	1	population	population	NOUN
easat-8458	135	2	and	and	CCONJ
easat-8458	135	3	sampling	sample	VERB
easat-8458	135	4	technique	technique	NOUN
easat-8458	135	5	in	in	ADP
easat-8458	135	6	this	this	DET
easat-8458	135	7	research	research	NOUN
easat-8458	135	8	,	,	PUNCT
easat-8458	135	9	the	the	DET
easat-8458	135	10	population	population	NOUN
easat-8458	135	11	in	in	ADP
easat-8458	135	12	focus	focus	NOUN
easat-8458	135	13	is	be	AUX
easat-8458	135	14	a	a	DET
easat-8458	135	15	number	number	NOUN
easat-8458	135	16	of	of	ADP
easat-8458	135	17	2,400,000	2,400,000	NUM
easat-8458	135	18	followers	follower	NOUN
easat-8458	135	19	of	of	ADP
easat-8458	135	20	the	the	DET
easat-8458	135	21	erigo	erigo	PROPN
easat-8458	135	22	instagram	instagram	PROPN
easat-8458	135	23	account	account	PROPN
easat-8458	135	24	.	.	PUNCT
easat-8458	136	1	these	these	DET
easat-8458	136	2	followers	follower	NOUN
easat-8458	136	3	cover	cover	VERB
easat-8458	136	4	various	various	ADJ
easat-8458	136	5	groups	group	NOUN
easat-8458	136	6	,	,	PUNCT
easat-8458	136	7	such	such	ADJ
easat-8458	136	8	as	as	ADP
easat-8458	136	9	individuals	individual	NOUN
easat-8458	136	10	who	who	PRON
easat-8458	136	11	are	be	AUX
easat-8458	136	12	interested	interested	ADJ
easat-8458	136	13	in	in	ADP
easat-8458	136	14	local	local	ADJ
easat-8458	136	15	fashion	fashion	NOUN
easat-8458	136	16	products	product	NOUN
easat-8458	136	17	to	to	ADP
easat-8458	136	18	active	active	ADJ
easat-8458	136	19	consumers	consumer	NOUN
easat-8458	136	20	who	who	PRON
easat-8458	136	21	often	often	ADV
easat-8458	136	22	interact	interact	VERB
easat-8458	136	23	with	with	ADP
easat-8458	136	24	content	content	NOUN
easat-8458	136	25	or	or	CCONJ
easat-8458	136	26	buy	buy	VERB
easat-8458	136	27	erigo	erigo	ADJ
easat-8458	136	28	products	product	NOUN
easat-8458	136	29	.	.	PUNCT
easat-8458	137	1	the	the	DET
easat-8458	137	2	source	source	NOUN
easat-8458	137	3	of	of	ADP
easat-8458	137	4	information	information	NOUN
easat-8458	137	5	about	about	ADP
easat-8458	137	6	this	this	DET
easat-8458	137	7	population	population	NOUN
easat-8458	137	8	was	be	AUX
easat-8458	137	9	obtained	obtain	VERB
easat-8458	137	10	from	from	ADP
easat-8458	137	11	the	the	DET
easat-8458	137	12	latest	late	ADJ
easat-8458	137	13	data	datum	NOUN
easat-8458	137	14	on	on	ADP
easat-8458	137	15	the	the	DET
easat-8458	137	16	number	number	NOUN
easat-8458	137	17	of	of	ADP
easat-8458	137	18	followers	follower	NOUN
easat-8458	137	19	of	of	ADP
easat-8458	137	20	erigo	erigo	PROPN
easat-8458	137	21	's	's	PART
easat-8458	137	22	official	official	ADJ
easat-8458	137	23	instagram	instagram	PROPN
easat-8458	137	24	account	account	PROPN
easat-8458	137	25	.	.	PUNCT
easat-8458	138	1	therefore	therefore	ADV
easat-8458	138	2	,	,	PUNCT
easat-8458	138	3	the	the	DET
easat-8458	138	4	population	population	NOUN
easat-8458	138	5	that	that	PRON
easat-8458	138	6	will	will	AUX
easat-8458	138	7	be	be	AUX
easat-8458	138	8	the	the	DET
easat-8458	138	9	basis	basis	NOUN
easat-8458	138	10	for	for	ADP
easat-8458	138	11	sampling	sample	VERB
easat-8458	138	12	in	in	ADP
easat-8458	138	13	this	this	DET
easat-8458	138	14	research	research	NOUN
easat-8458	138	15	is	be	AUX
easat-8458	138	16	2,400,000	2,400,000	NUM
easat-8458	138	17	followers	follower	NOUN
easat-8458	138	18	of	of	ADP
easat-8458	138	19	the	the	DET
easat-8458	138	20	erigo	erigo	PROPN
easat-8458	138	21	instagram	instagram	PROPN
easat-8458	138	22	account	account	PROPN
easat-8458	138	23	.	.	PUNCT
easat-8458	139	1	the	the	DET
easat-8458	139	2	slovin	slovin	PROPN
easat-8458	139	3	formula	formula	NOUN
easat-8458	139	4	was	be	AUX
easat-8458	139	5	employed	employ	VERB
easat-8458	139	6	in	in	ADP
easat-8458	139	7	this	this	DET
easat-8458	139	8	research	research	NOUN
easat-8458	139	9	to	to	PART
easat-8458	139	10	ensure	ensure	VERB
easat-8458	139	11	the	the	DET
easat-8458	139	12	selected	select	VERB
easat-8458	139	13	sample	sample	NOUN
easat-8458	139	14	accurately	accurately	ADV
easat-8458	139	15	represents	represent	VERB
easat-8458	139	16	the	the	DET
easat-8458	139	17	overall	overall	ADJ
easat-8458	139	18	population	population	NOUN
easat-8458	139	19	.	.	PUNCT
easat-8458	140	1	based	base	VERB
easat-8458	140	2	on	on	ADP
easat-8458	140	3	the	the	DET
easat-8458	140	4	calculation	calculation	NOUN
easat-8458	140	5	,	,	PUNCT
easat-8458	140	6	the	the	DET
easat-8458	140	7	result	result	NOUN
easat-8458	140	8	was	be	AUX
easat-8458	140	9	399.93	399.93	NUM
easat-8458	140	10	,	,	PUNCT
easat-8458	140	11	which	which	PRON
easat-8458	140	12	was	be	AUX
easat-8458	140	13	then	then	ADV
easat-8458	140	14	rounded	round	VERB
easat-8458	140	15	up	up	ADP
easat-8458	140	16	to	to	PART
easat-8458	140	17	400	400	NUM
easat-8458	140	18	for	for	ADP
easat-8458	140	19	practical	practical	ADJ
easat-8458	140	20	purposes	purpose	NOUN
easat-8458	140	21	.	.	PUNCT
easat-8458	141	1	therefore	therefore	ADV
easat-8458	141	2	,	,	PUNCT
easat-8458	141	3	a	a	DET
easat-8458	141	4	minimum	minimum	ADJ
easat-8458	141	5	sample	sample	NOUN
easat-8458	141	6	size	size	NOUN
easat-8458	141	7	of	of	ADP
easat-8458	141	8	400	400	NUM
easat-8458	141	9	respondents	respondent	NOUN
easat-8458	141	10	was	be	AUX
easat-8458	141	11	used	use	VERB
easat-8458	141	12	in	in	ADP
easat-8458	141	13	this	this	DET
easat-8458	141	14	investigation	investigation	NOUN
easat-8458	141	15	.	.	PUNCT
easat-8458	142	1	3.3	3.3	NUM
easat-8458	142	2	.	.	PUNCT
easat-8458	143	1	data	datum	NOUN
easat-8458	143	2	collection	collection	NOUN
easat-8458	143	3	method	method	NOUN
easat-8458	143	4	this	this	DET
easat-8458	143	5	research	research	NOUN
easat-8458	143	6	will	will	AUX
easat-8458	143	7	collect	collect	VERB
easat-8458	143	8	data	datum	NOUN
easat-8458	143	9	via	via	ADP
easat-8458	143	10	a	a	DET
easat-8458	143	11	questionnaire	questionnaire	NOUN
easat-8458	143	12	with	with	ADP
easat-8458	143	13	a	a	DET
easat-8458	143	14	variety	variety	NOUN
easat-8458	143	15	of	of	ADP
easat-8458	143	16	questions	question	NOUN
easat-8458	143	17	that	that	PRON
easat-8458	143	18	will	will	AUX
easat-8458	143	19	be	be	AUX
easat-8458	143	20	distributed	distribute	VERB
easat-8458	143	21	to	to	ADP
easat-8458	143	22	respondents	respondent	NOUN
easat-8458	143	23	,	,	PUNCT
easat-8458	143	24	namely	namely	ADV
easat-8458	143	25	erigo	erigo	ADJ
easat-8458	143	26	consumers	consumer	NOUN
easat-8458	143	27	who	who	PRON
easat-8458	143	28	are	be	AUX
easat-8458	143	29	familiar	familiar	ADJ
easat-8458	143	30	with	with	ADP
easat-8458	143	31	the	the	DET
easat-8458	143	32	product	product	NOUN
easat-8458	143	33	,	,	PUNCT
easat-8458	143	34	are	be	AUX
easat-8458	143	35	interested	interested	ADJ
easat-8458	143	36	in	in	ADP
easat-8458	143	37	buying	buy	VERB
easat-8458	143	38	it	it	PRON
easat-8458	143	39	,	,	PUNCT
easat-8458	143	40	or	or	CCONJ
easat-8458	143	41	who	who	PRON
easat-8458	143	42	already	already	ADV
easat-8458	143	43	have	have	VERB
easat-8458	143	44	one	one	NUM
easat-8458	143	45	.	.	PUNCT
easat-8458	144	1	3.4	3.4	NUM
easat-8458	144	2	.	.	PUNCT
easat-8458	145	1	data	datum	NOUN
easat-8458	145	2	analysis	analysis	NOUN
easat-8458	145	3	technique	technique	NOUN
easat-8458	145	4	this	this	DET
easat-8458	145	5	study	study	NOUN
easat-8458	145	6	used	use	VERB
easat-8458	145	7	the	the	DET
easat-8458	145	8	smartpls	smartpls	NOUN
easat-8458	145	9	software	software	NOUN
easat-8458	145	10	to	to	PART
easat-8458	145	11	analyze	analyze	VERB
easat-8458	145	12	data	datum	NOUN
easat-8458	145	13	using	use	VERB
easat-8458	145	14	the	the	DET
easat-8458	145	15	partial	partial	ADJ
easat-8458	145	16	least	least	ADJ
easat-8458	145	17	squares	square	NOUN
easat-8458	145	18	structural	structural	ADJ
easat-8458	145	19	equation	equation	NOUN
easat-8458	145	20	modeling	modeling	NOUN
easat-8458	145	21	(	(	PUNCT
easat-8458	145	22	pls	pls	NOUN
easat-8458	145	23	-	-	PUNCT
easat-8458	145	24	sem	sem	NOUN
easat-8458	145	25	)	)	PUNCT
easat-8458	145	26	technique	technique	NOUN
easat-8458	145	27	.	.	PUNCT
easat-8458	146	1	as	as	SCONJ
easat-8458	146	2	stated	state	VERB
easat-8458	146	3	by	by	ADP
easat-8458	146	4	widodo	widodo	NOUN
easat-8458	146	5	and	and	CCONJ
easat-8458	146	6	yusiana	yusiana	PROPN
easat-8458	146	7	[	[	X
easat-8458	146	8	26	26	NUM
easat-8458	146	9	]	]	X
easat-8458	146	10	pls	pls	NOUN
easat-8458	146	11	is	be	AUX
easat-8458	146	12	advantageous	advantageous	ADJ
easat-8458	146	13	due	due	ADP
easat-8458	146	14	to	to	ADP
easat-8458	146	15	its	its	PRON
easat-8458	146	16	capability	capability	NOUN
easat-8458	146	17	to	to	PART
easat-8458	146	18	handle	handle	VERB
easat-8458	146	19	complex	complex	ADJ
easat-8458	146	20	model	model	NOUN
easat-8458	146	21	structures	structure	NOUN
easat-8458	146	22	,	,	PUNCT
easat-8458	146	23	accommodate	accommodate	ADJ
easat-8458	146	24	multiple	multiple	ADJ
easat-8458	146	25	independent	independent	ADJ
easat-8458	146	26	variables	variable	NOUN
easat-8458	146	27	,	,	PUNCT
easat-8458	146	28	and	and	CCONJ
easat-8458	146	29	function	function	VERB
easat-8458	146	30	effectively	effectively	ADV
easat-8458	146	31	regardless	regardless	ADV
easat-8458	146	32	of	of	ADP
easat-8458	146	33	data	datum	NOUN
easat-8458	146	34	distribution	distribution	NOUN
easat-8458	146	35	or	or	CCONJ
easat-8458	146	36	sample	sample	NOUN
easat-8458	146	37	size	size	NOUN
easat-8458	146	38	constraints	constraint	NOUN
easat-8458	146	39	.	.	PUNCT
easat-8458	147	1	the	the	DET
easat-8458	147	2	measurement	measurement	NOUN
easat-8458	147	3	model	model	NOUN
easat-8458	147	4	(	(	PUNCT
easat-8458	147	5	outer	outer	ADJ
easat-8458	147	6	model	model	NOUN
easat-8458	147	7	)	)	PUNCT
easat-8458	147	8	and	and	CCONJ
easat-8458	147	9	the	the	DET
easat-8458	147	10	structural	structural	ADJ
easat-8458	147	11	model	model	NOUN
easat-8458	147	12	(	(	PUNCT
easat-8458	147	13	inner	inner	ADJ
easat-8458	147	14	model	model	NOUN
easat-8458	147	15	)	)	PUNCT
easat-8458	147	16	were	be	AUX
easat-8458	147	17	the	the	DET
easat-8458	147	18	two	two	NUM
easat-8458	147	19	main	main	ADJ
easat-8458	147	20	phases	phase	NOUN
easat-8458	147	21	of	of	ADP
easat-8458	147	22	the	the	DET
easat-8458	147	23	analytical	analytical	ADJ
easat-8458	147	24	process	process	NOUN
easat-8458	147	25	.	.	PUNCT
easat-8458	148	1	convergent	convergent	ADJ
easat-8458	148	2	validity	validity	NOUN
easat-8458	148	3	,	,	PUNCT
easat-8458	148	4	discriminant	discriminant	ADJ
easat-8458	148	5	validity	validity	NOUN
easat-8458	148	6	,	,	PUNCT
easat-8458	148	7	and	and	CCONJ
easat-8458	148	8	reliability	reliability	NOUN
easat-8458	148	9	were	be	AUX
easat-8458	148	10	tested	test	VERB
easat-8458	148	11	as	as	ADP
easat-8458	148	12	part	part	NOUN
easat-8458	148	13	of	of	ADP
easat-8458	148	14	the	the	DET
easat-8458	148	15	evaluation	evaluation	NOUN
easat-8458	148	16	of	of	ADP
easat-8458	148	17	the	the	DET
easat-8458	148	18	outer	outer	ADJ
easat-8458	148	19	model	model	NOUN
easat-8458	148	20	using	use	VERB
easat-8458	148	21	metrics	metric	NOUN
easat-8458	148	22	including	include	VERB
easat-8458	148	23	cronbach	cronbach	NOUN
easat-8458	148	24	's	's	PART
easat-8458	148	25	alpha	alpha	NOUN
easat-8458	148	26	,	,	PUNCT
easat-8458	148	27	composite	composite	ADJ
easat-8458	148	28	reliability	reliability	NOUN
easat-8458	148	29	,	,	PUNCT
easat-8458	148	30	and	and	CCONJ
easat-8458	148	31	average	average	ADJ
easat-8458	148	32	variance	variance	NOUN
easat-8458	148	33	extracted	extract	VERB
easat-8458	148	34	(	(	PUNCT
easat-8458	148	35	ave	ave	PROPN
easat-8458	148	36	)	)	PUNCT
easat-8458	148	37	.	.	PUNCT
easat-8458	149	1	the	the	DET
easat-8458	149	2	r	r	NOUN
easat-8458	149	3	-	-	PUNCT
easat-8458	149	4	square	square	ADJ
easat-8458	149	5	,	,	PUNCT
easat-8458	149	6	q	q	NOUN
easat-8458	149	7	-	-	ADJ
easat-8458	149	8	square	square	ADJ
easat-8458	149	9	,	,	PUNCT
easat-8458	149	10	f	f	X
easat-8458	149	11	-	-	PUNCT
easat-8458	149	12	square	square	ADJ
easat-8458	149	13	,	,	PUNCT
easat-8458	149	14	and	and	CCONJ
easat-8458	149	15	path	path	NOUN
easat-8458	149	16	coefficients	coefficient	NOUN
easat-8458	149	17	were	be	AUX
easat-8458	149	18	examined	examine	VERB
easat-8458	149	19	in	in	ADP
easat-8458	149	20	the	the	DET
easat-8458	149	21	inner	inner	ADJ
easat-8458	149	22	model	model	NOUN
easat-8458	149	23	assessment	assessment	NOUN
easat-8458	149	24	to	to	PART
easat-8458	149	25	determine	determine	VERB
easat-8458	149	26	the	the	DET
easat-8458	149	27	model	model	NOUN
easat-8458	149	28	's	's	PART
easat-8458	149	29	capacity	capacity	NOUN
easat-8458	149	30	for	for	ADP
easat-8458	149	31	explanation	explanation	NOUN
easat-8458	149	32	and	and	CCONJ
easat-8458	149	33	prediction	prediction	NOUN
easat-8458	149	34	.	.	PUNCT
easat-8458	150	1	using	use	VERB
easat-8458	150	2	the	the	DET
easat-8458	150	3	bootstrapping	bootstrappe	VERB
easat-8458	150	4	technique	technique	NOUN
easat-8458	150	5	,	,	PUNCT
easat-8458	150	6	the	the	DET
easat-8458	150	7	significance	significance	NOUN
easat-8458	150	8	of	of	ADP
easat-8458	150	9	the	the	DET
easat-8458	150	10	proposed	propose	VERB
easat-8458	150	11	connections	connection	NOUN
easat-8458	150	12	between	between	ADP
easat-8458	150	13	variables	variable	NOUN
easat-8458	150	14	was	be	AUX
easat-8458	150	15	examined	examine	VERB
easat-8458	150	16	.	.	PUNCT
easat-8458	151	1	3.5	3.5	NUM
easat-8458	151	2	.	.	PUNCT
easat-8458	151	3	institutional	institutional	ADJ
easat-8458	151	4	review	review	PROPN
easat-8458	151	5	board	board	NOUN
easat-8458	151	6	statement	statement	NOUN
easat-8458	151	7	this	this	DET
easat-8458	151	8	study	study	NOUN
easat-8458	151	9	followed	follow	VERB
easat-8458	151	10	established	establish	VERB
easat-8458	151	11	ethical	ethical	ADJ
easat-8458	151	12	guidelines	guideline	NOUN
easat-8458	151	13	for	for	ADP
easat-8458	151	14	the	the	DET
easat-8458	151	15	protection	protection	NOUN
easat-8458	151	16	of	of	ADP
easat-8458	151	17	human	human	ADJ
easat-8458	151	18	participants	participant	NOUN
easat-8458	151	19	.	.	PUNCT
easat-8458	152	1	prior	prior	ADV
easat-8458	152	2	to	to	ADP
easat-8458	152	3	data	data	NOUN
easat-8458	152	4	collection	collection	NOUN
easat-8458	152	5	,	,	PUNCT
easat-8458	152	6	all	all	DET
easat-8458	152	7	participants	participant	NOUN
easat-8458	152	8	were	be	AUX
easat-8458	152	9	given	give	VERB
easat-8458	152	10	clear	clear	ADJ
easat-8458	152	11	information	information	NOUN
easat-8458	152	12	regarding	regard	VERB
easat-8458	152	13	the	the	DET
easat-8458	152	14	purpose	purpose	NOUN
easat-8458	152	15	of	of	ADP
easat-8458	152	16	the	the	DET
easat-8458	152	17	study	study	NOUN
easat-8458	152	18	,	,	PUNCT
easat-8458	152	19	procedures	procedure	NOUN
easat-8458	152	20	,	,	PUNCT
easat-8458	152	21	and	and	CCONJ
easat-8458	152	22	potential	potential	ADJ
easat-8458	152	23	risks	risk	NOUN
easat-8458	152	24	,	,	PUNCT
easat-8458	152	25	and	and	CCONJ
easat-8458	152	26	were	be	AUX
easat-8458	152	27	given	give	VERB
easat-8458	152	28	the	the	DET
easat-8458	152	29	opportunity	opportunity	NOUN
easat-8458	152	30	to	to	PART
easat-8458	152	31	give	give	VERB
easat-8458	152	32	informed	informed	ADJ
easat-8458	152	33	consent	consent	NOUN
easat-8458	152	34	.	.	PUNCT
easat-8458	153	1	participants	participant	NOUN
easat-8458	153	2	in	in	ADP
easat-8458	153	3	this	this	DET
easat-8458	153	4	study	study	NOUN
easat-8458	153	5	were	be	AUX
easat-8458	153	6	able	able	ADJ
easat-8458	153	7	to	to	PART
easat-8458	153	8	leave	leave	VERB
easat-8458	153	9	at	at	ADP
easat-8458	153	10	any	any	DET
easat-8458	153	11	moment	moment	NOUN
easat-8458	153	12	without	without	ADP
easat-8458	153	13	facing	face	VERB
easat-8458	153	14	any	any	DET
easat-8458	153	15	repercussions	repercussion	NOUN
easat-8458	153	16	because	because	SCONJ
easat-8458	153	17	participation	participation	NOUN
easat-8458	153	18	was	be	AUX
easat-8458	153	19	entirely	entirely	ADV
easat-8458	153	20	voluntary	voluntary	ADJ
easat-8458	153	21	.	.	PUNCT
easat-8458	154	1	the	the	DET
easat-8458	154	2	data	datum	NOUN
easat-8458	154	3	collected	collect	VERB
easat-8458	154	4	was	be	AUX
easat-8458	154	5	kept	keep	VERB
easat-8458	154	6	confidential	confidential	ADJ
easat-8458	154	7	and	and	CCONJ
easat-8458	154	8	used	use	VERB
easat-8458	154	9	only	only	ADV
easat-8458	154	10	for	for	ADP
easat-8458	154	11	the	the	DET
easat-8458	154	12	purpose	purpose	NOUN
easat-8458	154	13	of	of	ADP
easat-8458	154	14	this	this	DET
easat-8458	154	15	study	study	NOUN
easat-8458	154	16	.	.	PUNCT
easat-8458	155	1	the	the	DET
easat-8458	155	2	researcher	researcher	NOUN
easat-8458	155	3	ensured	ensure	VERB
easat-8458	155	4	that	that	SCONJ
easat-8458	155	5	only	only	ADV
easat-8458	155	6	participants	participant	NOUN
easat-8458	155	7	who	who	PRON
easat-8458	155	8	met	meet	VERB
easat-8458	155	9	the	the	DET
easat-8458	155	10	predetermined	predetermine	VERB
easat-8458	155	11	criteria	criterion	NOUN
easat-8458	155	12	were	be	AUX
easat-8458	155	13	involved	involve	VERB
easat-8458	155	14	in	in	ADP
easat-8458	155	15	the	the	DET
easat-8458	155	16	study	study	NOUN
easat-8458	155	17	,	,	PUNCT
easat-8458	155	18	and	and	CCONJ
easat-8458	155	19	the	the	DET
easat-8458	155	20	data	datum	NOUN
easat-8458	155	21	obtained	obtain	VERB
easat-8458	155	22	were	be	AUX
easat-8458	155	23	verified	verify	VERB
easat-8458	155	24	for	for	ADP
easat-8458	155	25	eligibility	eligibility	NOUN
easat-8458	155	26	and	and	CCONJ
easat-8458	155	27	validity	validity	NOUN
easat-8458	155	28	.	.	PUNCT
easat-8458	156	1	4	4	X
easat-8458	156	2	.	.	X
easat-8458	156	3	results	result	VERB
easat-8458	156	4	4.1	4.1	NUM
easat-8458	156	5	.	.	PUNCT
easat-8458	156	6	measurement	measurement	NOUN
easat-8458	156	7	model	model	PROPN
easat-8458	156	8	test	test	PROPN
easat-8458	156	9	(	(	PUNCT
easat-8458	156	10	outer	outer	ADJ
easat-8458	156	11	model	model	NOUN
easat-8458	156	12	)	)	PUNCT
easat-8458	156	13	in	in	ADP
easat-8458	156	14	the	the	DET
easat-8458	156	15	structural	structural	ADJ
easat-8458	156	16	equation	equation	NOUN
easat-8458	156	17	modeling	modeling	NOUN
easat-8458	156	18	–	–	PUNCT
easat-8458	156	19	partial	partial	ADJ
easat-8458	156	20	least	least	ADJ
easat-8458	156	21	squares	square	NOUN
easat-8458	156	22	(	(	PUNCT
easat-8458	156	23	sem	sem	NOUN
easat-8458	156	24	-	-	PUNCT
easat-8458	156	25	pls	pls	NOUN
easat-8458	156	26	)	)	PUNCT
easat-8458	156	27	approach	approach	NOUN
easat-8458	156	28	,	,	PUNCT
easat-8458	156	29	the	the	DET
easat-8458	156	30	2635	2635	NUM
easat-8458	156	31	edelweiss	edelweiss	PROPN
easat-8458	156	32	applied	apply	VERB
easat-8458	156	33	science	science	NOUN
easat-8458	156	34	and	and	CCONJ
easat-8458	156	35	technology	technology	NOUN
easat-8458	156	36	issn	issn	PROPN
easat-8458	156	37	:	:	PUNCT
easat-8458	156	38	2576	2576	NUM
easat-8458	156	39	-	-	SYM
easat-8458	156	40	8484	8484	NUM
easat-8458	156	41	vol	vol	NOUN
easat-8458	156	42	.	.	PROPN
easat-8458	157	1	9	9	NUM
easat-8458	157	2	,	,	PUNCT
easat-8458	157	3	no	no	INTJ
easat-8458	157	4	.	.	NOUN
easat-8458	157	5	6	6	NUM
easat-8458	157	6	:	:	PUNCT
easat-8458	157	7	2629	2629	NUM
easat-8458	157	8	-	-	SYM
easat-8458	157	9	2645	2645	NUM
easat-8458	157	10	,	,	PUNCT
easat-8458	157	11	2025	2025	NUM
easat-8458	157	12	doi	doi	NOUN
easat-8458	157	13	:	:	PUNCT
easat-8458	157	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	157	15	©	©	PROPN
easat-8458	157	16	2025	2025	NUM
easat-8458	157	17	by	by	ADP
easat-8458	157	18	the	the	DET
easat-8458	157	19	authors	author	NOUN
easat-8458	157	20	;	;	PUNCT
easat-8458	157	21	licensee	licensee	PROPN
easat-8458	157	22	learning	learning	PROPN
easat-8458	157	23	gate	gate	PROPN
easat-8458	157	24	measurement	measurement	PROPN
easat-8458	157	25	model	model	PROPN
easat-8458	157	26	—	—	PUNCT
easat-8458	157	27	also	also	ADV
easat-8458	157	28	referred	refer	VERB
easat-8458	157	29	to	to	ADP
easat-8458	157	30	as	as	ADP
easat-8458	157	31	the	the	DET
easat-8458	157	32	outer	outer	ADJ
easat-8458	157	33	model	model	NOUN
easat-8458	157	34	—	—	PUNCT
easat-8458	157	35	serves	serve	VERB
easat-8458	157	36	to	to	PART
easat-8458	157	37	evaluate	evaluate	VERB
easat-8458	157	38	the	the	DET
easat-8458	157	39	validity	validity	NOUN
easat-8458	157	40	and	and	CCONJ
easat-8458	157	41	reliability	reliability	NOUN
easat-8458	157	42	of	of	ADP
easat-8458	157	43	the	the	DET
easat-8458	157	44	constructs	construct	NOUN
easat-8458	157	45	.	.	PUNCT
easat-8458	158	1	the	the	DET
easat-8458	158	2	primary	primary	ADJ
easat-8458	158	3	goal	goal	NOUN
easat-8458	158	4	of	of	ADP
easat-8458	158	5	this	this	DET
easat-8458	158	6	analysis	analysis	NOUN
easat-8458	158	7	is	be	AUX
easat-8458	158	8	to	to	PART
easat-8458	158	9	confirm	confirm	VERB
easat-8458	158	10	that	that	SCONJ
easat-8458	158	11	each	each	DET
easat-8458	158	12	indicator	indicator	NOUN
easat-8458	158	13	effectively	effectively	ADV
easat-8458	158	14	represents	represent	VERB
easat-8458	158	15	the	the	DET
easat-8458	158	16	variable	variable	NOUN
easat-8458	158	17	it	it	PRON
easat-8458	158	18	is	be	AUX
easat-8458	158	19	intended	intend	VERB
easat-8458	158	20	to	to	PART
easat-8458	158	21	measure	measure	VERB
easat-8458	158	22	.	.	PUNCT
easat-8458	159	1	validity	validity	NOUN
easat-8458	159	2	and	and	CCONJ
easat-8458	159	3	reliability	reliability	NOUN
easat-8458	159	4	assessments	assessment	NOUN
easat-8458	159	5	of	of	ADP
easat-8458	159	6	the	the	DET
easat-8458	159	7	indicators	indicator	NOUN
easat-8458	159	8	were	be	AUX
easat-8458	159	9	carried	carry	VERB
easat-8458	159	10	out	out	ADP
easat-8458	159	11	using	use	VERB
easat-8458	159	12	smartpls	smartpls	NOUN
easat-8458	159	13	4	4	NUM
easat-8458	159	14	software	software	NOUN
easat-8458	159	15	to	to	PART
easat-8458	159	16	ensure	ensure	VERB
easat-8458	159	17	precise	precise	ADJ
easat-8458	159	18	computation	computation	NOUN
easat-8458	159	19	.	.	PUNCT
easat-8458	160	1	this	this	DET
easat-8458	160	2	research	research	NOUN
easat-8458	160	3	involves	involve	VERB
easat-8458	160	4	four	four	NUM
easat-8458	160	5	constructs	construct	NOUN
easat-8458	160	6	measured	measure	VERB
easat-8458	160	7	by	by	ADP
easat-8458	160	8	a	a	DET
easat-8458	160	9	total	total	NOUN
easat-8458	160	10	of	of	ADP
easat-8458	160	11	16	16	NUM
easat-8458	160	12	indicators	indicator	NOUN
easat-8458	160	13	.	.	PUNCT
easat-8458	161	1	based	base	VERB
easat-8458	161	2	on	on	ADP
easat-8458	161	3	the	the	DET
easat-8458	161	4	estimation	estimation	NOUN
easat-8458	161	5	results	result	NOUN
easat-8458	161	6	from	from	ADP
easat-8458	161	7	the	the	DET
easat-8458	161	8	pls	pls	NOUN
easat-8458	161	9	method	method	NOUN
easat-8458	161	10	,	,	PUNCT
easat-8458	161	11	a	a	DET
easat-8458	161	12	complete	complete	ADJ
easat-8458	161	13	model	model	NOUN
easat-8458	161	14	path	path	NOUN
easat-8458	161	15	diagram	diagram	NOUN
easat-8458	161	16	was	be	AUX
easat-8458	161	17	produced	produce	VERB
easat-8458	161	18	.	.	PUNCT
easat-8458	162	1	in	in	ADP
easat-8458	162	2	this	this	DET
easat-8458	162	3	diagram	diagram	NOUN
easat-8458	162	4	,	,	PUNCT
easat-8458	162	5	the	the	DET
easat-8458	162	6	indicators	indicator	NOUN
easat-8458	162	7	are	be	AUX
easat-8458	162	8	illustrated	illustrate	VERB
easat-8458	162	9	with	with	ADP
easat-8458	162	10	yellow	yellow	ADJ
easat-8458	162	11	rectangles	rectangle	NOUN
easat-8458	162	12	,	,	PUNCT
easat-8458	162	13	while	while	SCONJ
easat-8458	162	14	the	the	DET
easat-8458	162	15	constructs	construct	NOUN
easat-8458	162	16	are	be	AUX
easat-8458	162	17	marked	mark	VERB
easat-8458	162	18	with	with	ADP
easat-8458	162	19	blue	blue	ADJ
easat-8458	162	20	circles	circle	NOUN
easat-8458	162	21	.	.	PUNCT
easat-8458	163	1	the	the	DET
easat-8458	163	2	numerical	numerical	ADJ
easat-8458	163	3	values	value	NOUN
easat-8458	163	4	along	along	ADP
easat-8458	163	5	the	the	DET
easat-8458	163	6	arrows	arrow	NOUN
easat-8458	163	7	indicate	indicate	VERB
easat-8458	163	8	the	the	DET
easat-8458	163	9	factor	factor	NOUN
easat-8458	163	10	loading	loading	NOUN
easat-8458	163	11	for	for	ADP
easat-8458	163	12	each	each	DET
easat-8458	163	13	indicator	indicator	NOUN
easat-8458	163	14	.	.	PUNCT
easat-8458	164	1	an	an	DET
easat-8458	164	2	indicator	indicator	NOUN
easat-8458	164	3	is	be	AUX
easat-8458	164	4	deemed	deem	VERB
easat-8458	164	5	valid	valid	ADJ
easat-8458	164	6	if	if	SCONJ
easat-8458	164	7	its	its	PRON
easat-8458	164	8	loading	loading	NOUN
easat-8458	164	9	factor	factor	NOUN
easat-8458	164	10	exceeds	exceed	VERB
easat-8458	164	11	0.50	0.50	NUM
easat-8458	164	12	.	.	PUNCT
easat-8458	165	1	figure	figure	NOUN
easat-8458	165	2	2	2	NUM
easat-8458	165	3	.	.	PUNCT
easat-8458	165	4	outer	outer	ADJ
easat-8458	165	5	model	model	NOUN
easat-8458	165	6	.	.	PUNCT
easat-8458	166	1	4.1.1	4.1.1	X
easat-8458	166	2	.	.	PUNCT
easat-8458	167	1	validity	validity	NOUN
easat-8458	167	2	test	test	NOUN
easat-8458	167	3	validity	validity	NOUN
easat-8458	167	4	assessment	assessment	NOUN
easat-8458	167	5	ensures	ensure	VERB
easat-8458	167	6	that	that	SCONJ
easat-8458	167	7	the	the	DET
easat-8458	167	8	study	study	NOUN
easat-8458	167	9	instrument	instrument	NOUN
easat-8458	167	10	accurately	accurately	ADV
easat-8458	167	11	measures	measure	VERB
easat-8458	167	12	the	the	DET
easat-8458	167	13	target	target	NOUN
easat-8458	167	14	notion	notion	NOUN
easat-8458	167	15	.	.	PUNCT
easat-8458	168	1	in	in	ADP
easat-8458	168	2	this	this	DET
easat-8458	168	3	work	work	NOUN
easat-8458	168	4	,	,	PUNCT
easat-8458	168	5	two	two	NUM
easat-8458	168	6	types	type	NOUN
easat-8458	168	7	of	of	ADP
easat-8458	168	8	validity	validity	NOUN
easat-8458	168	9	assessments	assessment	NOUN
easat-8458	168	10	are	be	AUX
easat-8458	168	11	used	use	VERB
easat-8458	168	12	:	:	PUNCT
easat-8458	168	13	convergent	convergent	NOUN
easat-8458	168	14	and	and	CCONJ
easat-8458	168	15	discriminant	discriminant	ADJ
easat-8458	168	16	validity	validity	NOUN
easat-8458	168	17	.	.	PUNCT
easat-8458	169	1	convergent	convergent	ADJ
easat-8458	169	2	validity	validity	NOUN
easat-8458	169	3	is	be	AUX
easat-8458	169	4	assessed	assess	VERB
easat-8458	169	5	using	use	VERB
easat-8458	169	6	the	the	DET
easat-8458	169	7	average	average	ADJ
easat-8458	169	8	variance	variance	NOUN
easat-8458	169	9	extracted	extract	VERB
easat-8458	169	10	(	(	PUNCT
easat-8458	169	11	ave	ave	NOUN
easat-8458	169	12	)	)	PUNCT
easat-8458	169	13	and	and	CCONJ
easat-8458	169	14	factor	factor	NOUN
easat-8458	169	15	loadings	loading	NOUN
easat-8458	169	16	,	,	PUNCT
easat-8458	169	17	which	which	PRON
easat-8458	169	18	measure	measure	VERB
easat-8458	169	19	how	how	SCONJ
easat-8458	169	20	frequently	frequently	ADV
easat-8458	169	21	the	the	DET
easat-8458	169	22	indicators	indicator	NOUN
easat-8458	169	23	indicate	indicate	VERB
easat-8458	169	24	the	the	DET
easat-8458	169	25	same	same	ADJ
easat-8458	169	26	concept	concept	NOUN
easat-8458	169	27	.	.	PUNCT
easat-8458	170	1	meanwhile	meanwhile	ADV
easat-8458	170	2	,	,	PUNCT
easat-8458	170	3	discriminant	discriminant	ADJ
easat-8458	170	4	validity	validity	NOUN
easat-8458	170	5	assesses	assess	VERB
easat-8458	170	6	the	the	DET
easat-8458	170	7	degree	degree	NOUN
easat-8458	170	8	to	to	PART
easat-8458	170	9	which	which	PRON
easat-8458	170	10	each	each	DET
easat-8458	170	11	construct	construct	NOUN
easat-8458	170	12	is	be	AUX
easat-8458	170	13	distinct	distinct	ADJ
easat-8458	170	14	from	from	ADP
easat-8458	170	15	others	other	NOUN
easat-8458	170	16	.	.	PUNCT
easat-8458	171	1	this	this	PRON
easat-8458	171	2	is	be	AUX
easat-8458	171	3	measured	measure	VERB
easat-8458	171	4	using	use	VERB
easat-8458	171	5	cross	cross	NOUN
easat-8458	171	6	loadings	loading	NOUN
easat-8458	171	7	,	,	PUNCT
easat-8458	171	8	the	the	DET
easat-8458	171	9	fornell	fornell	NOUN
easat-8458	171	10	-	-	PUNCT
easat-8458	171	11	larcker	larcker	NOUN
easat-8458	171	12	criterion	criterion	NOUN
easat-8458	171	13	,	,	PUNCT
easat-8458	171	14	and	and	CCONJ
easat-8458	171	15	the	the	DET
easat-8458	171	16	heterotrait	heterotrait	NOUN
easat-8458	171	17	-	-	PUNCT
easat-8458	171	18	monotrait	monotrait	NOUN
easat-8458	171	19	(	(	PUNCT
easat-8458	171	20	htmt	htmt	PROPN
easat-8458	171	21	)	)	PUNCT
easat-8458	171	22	ratio	ratio	NOUN
easat-8458	171	23	.	.	PUNCT
easat-8458	172	1	4.1.2	4.1.2	X
easat-8458	172	2	.	.	PUNCT
easat-8458	172	3	convergent	convergent	NOUN
easat-8458	172	4	validity	validity	NOUN
easat-8458	172	5	convergent	convergent	NOUN
easat-8458	172	6	validity	validity	NOUN
easat-8458	172	7	assesses	assess	VERB
easat-8458	172	8	how	how	SCONJ
easat-8458	172	9	well	well	ADV
easat-8458	172	10	a	a	DET
easat-8458	172	11	construct	construct	NOUN
easat-8458	172	12	correlates	correlate	VERB
easat-8458	172	13	with	with	ADP
easat-8458	172	14	theoretically	theoretically	ADV
easat-8458	172	15	related	relate	VERB
easat-8458	172	16	constructs	construct	NOUN
easat-8458	172	17	.	.	PUNCT
easat-8458	173	1	it	it	PRON
easat-8458	173	2	is	be	AUX
easat-8458	173	3	evaluated	evaluate	VERB
easat-8458	173	4	using	use	VERB
easat-8458	173	5	factor	factor	NOUN
easat-8458	173	6	loadings	loading	NOUN
easat-8458	173	7	and	and	CCONJ
easat-8458	173	8	average	average	ADJ
easat-8458	173	9	variance	variance	NOUN
easat-8458	173	10	extracted	extract	VERB
easat-8458	173	11	(	(	PUNCT
easat-8458	173	12	ave	ave	PROPN
easat-8458	173	13	)	)	PUNCT
easat-8458	173	14	.	.	PUNCT
easat-8458	174	1	an	an	DET
easat-8458	174	2	ave	ave	NOUN
easat-8458	174	3	value	value	NOUN
easat-8458	174	4	above	above	ADP
easat-8458	174	5	0.50	0.50	NUM
easat-8458	174	6	indicates	indicate	VERB
easat-8458	174	7	that	that	SCONJ
easat-8458	174	8	over	over	ADP
easat-8458	174	9	half	half	NOUN
easat-8458	174	10	of	of	ADP
easat-8458	174	11	the	the	DET
easat-8458	174	12	indicator	indicator	NOUN
easat-8458	174	13	variance	variance	NOUN
easat-8458	174	14	is	be	AUX
easat-8458	174	15	explained	explain	VERB
easat-8458	174	16	by	by	ADP
easat-8458	174	17	the	the	DET
easat-8458	174	18	construct	construct	NOUN
easat-8458	174	19	,	,	PUNCT
easat-8458	174	20	suggesting	suggest	VERB
easat-8458	174	21	good	good	ADJ
easat-8458	174	22	convergent	convergent	NOUN
easat-8458	174	23	validity	validity	NOUN
easat-8458	174	24	.	.	PUNCT
easat-8458	175	1	in	in	ADP
easat-8458	175	2	general	general	ADJ
easat-8458	175	3	,	,	PUNCT
easat-8458	175	4	the	the	PRON
easat-8458	175	5	higher	high	ADJ
easat-8458	175	6	the	the	DET
easat-8458	175	7	ave	ave	PROPN
easat-8458	175	8	,	,	PUNCT
easat-8458	175	9	the	the	PRON
easat-8458	175	10	better	well	ADJ
easat-8458	175	11	the	the	DET
easat-8458	175	12	indicators	indicator	NOUN
easat-8458	175	13	represent	represent	VERB
easat-8458	175	14	the	the	DET
easat-8458	175	15	same	same	ADJ
easat-8458	175	16	construct	construct	NOUN
easat-8458	175	17	.	.	PUNCT
easat-8458	176	1	4.1.2.1	4.1.2.1	X
easat-8458	176	2	.	.	NOUN
easat-8458	176	3	loading	loading	NOUN
easat-8458	176	4	factor	factor	NOUN
easat-8458	176	5	the	the	DET
easat-8458	176	6	following	follow	VERB
easat-8458	176	7	table	table	NOUN
easat-8458	176	8	displays	display	VERB
easat-8458	176	9	the	the	DET
easat-8458	176	10	loading	loading	NOUN
easat-8458	176	11	factor	factor	NOUN
easat-8458	176	12	values	value	NOUN
easat-8458	176	13	for	for	ADP
easat-8458	176	14	each	each	DET
easat-8458	176	15	indication	indication	NOUN
easat-8458	176	16	used	use	VERB
easat-8458	176	17	in	in	ADP
easat-8458	176	18	this	this	DET
easat-8458	176	19	investigation	investigation	NOUN
easat-8458	176	20	:	:	PUNCT
easat-8458	176	21	2636	2636	NUM
easat-8458	176	22	edelweiss	edelweiss	PROPN
easat-8458	176	23	applied	apply	VERB
easat-8458	176	24	science	science	NOUN
easat-8458	176	25	and	and	CCONJ
easat-8458	176	26	technology	technology	NOUN
easat-8458	176	27	issn	issn	PROPN
easat-8458	176	28	:	:	PUNCT
easat-8458	176	29	2576	2576	NUM
easat-8458	176	30	-	-	SYM
easat-8458	176	31	8484	8484	NUM
easat-8458	176	32	vol	vol	NOUN
easat-8458	176	33	.	.	PROPN
easat-8458	177	1	9	9	NUM
easat-8458	177	2	,	,	PUNCT
easat-8458	177	3	no	no	INTJ
easat-8458	177	4	.	.	NOUN
easat-8458	177	5	6	6	NUM
easat-8458	177	6	:	:	PUNCT
easat-8458	177	7	2629	2629	NUM
easat-8458	177	8	-	-	SYM
easat-8458	177	9	2645	2645	NUM
easat-8458	177	10	,	,	PUNCT
easat-8458	177	11	2025	2025	NUM
easat-8458	177	12	doi	doi	NOUN
easat-8458	177	13	:	:	PUNCT
easat-8458	177	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	177	15	©	©	PROPN
easat-8458	177	16	2025	2025	NUM
easat-8458	177	17	by	by	ADP
easat-8458	177	18	the	the	DET
easat-8458	177	19	authors	author	NOUN
easat-8458	177	20	;	;	PUNCT
easat-8458	177	21	licensee	licensee	PROPN
easat-8458	177	22	learning	learn	VERB
easat-8458	177	23	gate	gate	NOUN
easat-8458	177	24	table	table	NOUN
easat-8458	177	25	2	2	NUM
easat-8458	177	26	.	.	PUNCT
easat-8458	177	27	loading	loading	NOUN
easat-8458	177	28	factor	factor	NOUN
easat-8458	177	29	score	score	NOUN
easat-8458	177	30	.	.	PUNCT
easat-8458	178	1	variable	variable	ADJ
easat-8458	178	2	indicator	indicator	NOUN
easat-8458	178	3	loading	loading	NOUN
easat-8458	178	4	factor	factor	NOUN
easat-8458	178	5	conclusion	conclusion	NOUN
easat-8458	178	6	ah1	ah1	NOUN
easat-8458	178	7	0,815	0,815	NUM
easat-8458	178	8	valid	valid	ADJ
easat-8458	178	9	attitude	attitude	NOUN
easat-8458	178	10	homophily	homophily	ADV
easat-8458	178	11	ah2	ah2	VERB
easat-8458	178	12	0,859	0,859	NUM
easat-8458	178	13	valid	valid	ADJ
easat-8458	178	14	ah3	ah3	NOUN
easat-8458	178	15	0,847	0,847	NOUN
easat-8458	178	16	valid	valid	ADJ
easat-8458	178	17	as	as	SCONJ
easat-8458	178	18	shown	show	VERB
easat-8458	178	19	in	in	ADP
easat-8458	178	20	the	the	DET
easat-8458	178	21	table	table	NOUN
easat-8458	178	22	,	,	PUNCT
easat-8458	178	23	all	all	DET
easat-8458	178	24	indicators	indicator	NOUN
easat-8458	178	25	exhibit	exhibit	VERB
easat-8458	178	26	factor	factor	NOUN
easat-8458	178	27	loading	loading	NOUN
easat-8458	178	28	values	value	NOUN
easat-8458	178	29	above	above	ADP
easat-8458	178	30	0.70	0.70	NUM
easat-8458	178	31	.	.	PUNCT
easat-8458	179	1	therefore	therefore	ADV
easat-8458	179	2	,	,	PUNCT
easat-8458	179	3	they	they	PRON
easat-8458	179	4	fulfill	fulfill	VERB
easat-8458	179	5	the	the	DET
easat-8458	179	6	validity	validity	NOUN
easat-8458	179	7	criteria	criterion	NOUN
easat-8458	179	8	and	and	CCONJ
easat-8458	179	9	are	be	AUX
easat-8458	179	10	deemed	deem	VERB
easat-8458	179	11	appropriate	appropriate	ADJ
easat-8458	179	12	for	for	ADP
easat-8458	179	13	inclusion	inclusion	NOUN
easat-8458	179	14	in	in	ADP
easat-8458	179	15	the	the	DET
easat-8458	179	16	analysis	analysis	NOUN
easat-8458	179	17	without	without	ADP
easat-8458	179	18	requiring	require	VERB
easat-8458	179	19	elimination	elimination	NOUN
easat-8458	179	20	.	.	PUNCT
easat-8458	180	1	4.1.2.2	4.1.2.2	X
easat-8458	180	2	.	.	PUNCT
easat-8458	180	3	average	average	ADJ
easat-8458	180	4	variance	variance	NOUN
easat-8458	180	5	extracted	extract	VERB
easat-8458	180	6	(	(	PUNCT
easat-8458	180	7	ave	ave	PROPN
easat-8458	180	8	)	)	PUNCT
easat-8458	180	9	a	a	DET
easat-8458	180	10	statistical	statistical	ADJ
easat-8458	180	11	measure	measure	NOUN
easat-8458	180	12	called	call	VERB
easat-8458	180	13	average	average	ADJ
easat-8458	180	14	variance	variance	NOUN
easat-8458	180	15	extracted	extract	VERB
easat-8458	180	16	(	(	PUNCT
easat-8458	180	17	ave	ave	NOUN
easat-8458	180	18	)	)	PUNCT
easat-8458	180	19	assesses	assess	VERB
easat-8458	180	20	the	the	DET
easat-8458	180	21	proportion	proportion	NOUN
easat-8458	180	22	of	of	ADP
easat-8458	180	23	variance	variance	NOUN
easat-8458	180	24	in	in	ADP
easat-8458	180	25	observed	observed	ADJ
easat-8458	180	26	indicators	indicator	NOUN
easat-8458	180	27	that	that	PRON
easat-8458	180	28	can	can	AUX
easat-8458	180	29	be	be	AUX
easat-8458	180	30	explained	explain	VERB
easat-8458	180	31	by	by	ADP
easat-8458	180	32	the	the	DET
easat-8458	180	33	underlying	underlie	VERB
easat-8458	180	34	latent	latent	NOUN
easat-8458	180	35	construct	construct	NOUN
easat-8458	180	36	that	that	SCONJ
easat-8458	180	37	they	they	PRON
easat-8458	180	38	reflect	reflect	VERB
easat-8458	180	39	.	.	PUNCT
easat-8458	181	1	table	table	NOUN
easat-8458	181	2	3	3	NUM
easat-8458	181	3	.	.	PUNCT
easat-8458	181	4	ave	ave	NOUN
easat-8458	181	5	value	value	NOUN
easat-8458	181	6	.	.	PUNCT
easat-8458	182	1	variable	variable	ADJ
easat-8458	182	2	average	average	ADJ
easat-8458	182	3	variance	variance	NOUN
easat-8458	182	4	extracted	extract	VERB
easat-8458	182	5	(	(	PUNCT
easat-8458	182	6	ave	ave	NOUN
easat-8458	182	7	)	)	PUNCT
easat-8458	182	8	attitude	attitude	NOUN
easat-8458	182	9	homophily	homophily	ADV
easat-8458	182	10	0.706	0.706	NUM
easat-8458	182	11	social	social	ADJ
easat-8458	182	12	attractiveness	attractiveness	NOUN
easat-8458	182	13	0.763	0.763	NUM
easat-8458	182	14	parasocial	parasocial	ADJ
easat-8458	182	15	relationship	relationship	NOUN
easat-8458	182	16	0.763	0.763	NUM
easat-8458	182	17	purchase	purchase	NOUN
easat-8458	182	18	intention	intention	NOUN
easat-8458	182	19	0.744	0.744	NUM
easat-8458	182	20	according	accord	VERB
easat-8458	182	21	to	to	ADP
easat-8458	182	22	the	the	DET
easat-8458	182	23	table	table	NOUN
easat-8458	182	24	provided	provide	VERB
easat-8458	182	25	,	,	PUNCT
easat-8458	182	26	all	all	DET
easat-8458	182	27	variables	variable	NOUN
easat-8458	182	28	in	in	ADP
easat-8458	182	29	this	this	DET
easat-8458	182	30	study	study	NOUN
easat-8458	182	31	have	have	VERB
easat-8458	182	32	average	average	ADJ
easat-8458	182	33	variance	variance	NOUN
easat-8458	182	34	extracted	extract	VERB
easat-8458	182	35	(	(	PUNCT
easat-8458	182	36	ave	ave	NOUN
easat-8458	182	37	)	)	PUNCT
easat-8458	182	38	values	value	NOUN
easat-8458	182	39	greater	great	ADJ
easat-8458	182	40	than	than	ADP
easat-8458	182	41	0.5	0.5	NUM
easat-8458	182	42	.	.	PUNCT
easat-8458	183	1	this	this	PRON
easat-8458	183	2	indicates	indicate	VERB
easat-8458	183	3	that	that	SCONJ
easat-8458	183	4	each	each	DET
easat-8458	183	5	variable	variable	NOUN
easat-8458	183	6	effectively	effectively	ADV
easat-8458	183	7	captures	capture	VERB
easat-8458	183	8	the	the	DET
easat-8458	183	9	latent	latent	NOUN
easat-8458	183	10	construct	construct	NOUN
easat-8458	183	11	it	it	PRON
easat-8458	183	12	is	be	AUX
easat-8458	183	13	intended	intend	VERB
easat-8458	183	14	to	to	PART
easat-8458	183	15	measure	measure	VERB
easat-8458	183	16	.	.	PUNCT
easat-8458	184	1	as	as	ADP
easat-8458	184	2	a	a	DET
easat-8458	184	3	result	result	NOUN
easat-8458	184	4	,	,	PUNCT
easat-8458	184	5	all	all	DET
easat-8458	184	6	the	the	DET
easat-8458	184	7	indicators	indicator	NOUN
easat-8458	184	8	included	include	VERB
easat-8458	184	9	are	be	AUX
easat-8458	184	10	valid	valid	ADJ
easat-8458	184	11	and	and	CCONJ
easat-8458	184	12	can	can	AUX
easat-8458	184	13	remain	remain	VERB
easat-8458	184	14	in	in	ADP
easat-8458	184	15	the	the	DET
easat-8458	184	16	analysis	analysis	NOUN
easat-8458	184	17	without	without	ADP
easat-8458	184	18	the	the	DET
easat-8458	184	19	need	need	NOUN
easat-8458	184	20	for	for	ADP
easat-8458	184	21	any	any	DET
easat-8458	184	22	exclusions	exclusion	NOUN
easat-8458	184	23	.	.	PUNCT
easat-8458	185	1	4.1.3	4.1.3	X
easat-8458	185	2	.	.	X
easat-8458	185	3	discriminant	discriminant	PROPN
easat-8458	185	4	validity	validity	NOUN
easat-8458	185	5	the	the	DET
easat-8458	185	6	heterotrait	heterotrait	NOUN
easat-8458	185	7	-	-	PUNCT
easat-8458	185	8	monotrait	monotrait	NOUN
easat-8458	185	9	(	(	PUNCT
easat-8458	185	10	htmt	htmt	PROPN
easat-8458	185	11	)	)	PUNCT
easat-8458	185	12	ratio	ratio	NOUN
easat-8458	185	13	,	,	PUNCT
easat-8458	185	14	cross	cross	NOUN
easat-8458	185	15	loadings	loading	NOUN
easat-8458	185	16	,	,	PUNCT
easat-8458	185	17	and	and	CCONJ
easat-8458	185	18	the	the	DET
easat-8458	185	19	fornell	fornell	NOUN
easat-8458	185	20	-	-	PUNCT
easat-8458	185	21	larcker	larcker	NOUN
easat-8458	185	22	criterion	criterion	NOUN
easat-8458	185	23	are	be	AUX
easat-8458	185	24	frequently	frequently	ADV
easat-8458	185	25	used	use	VERB
easat-8458	185	26	in	in	ADP
easat-8458	185	27	smartpls	smartpls	NOUN
easat-8458	185	28	to	to	PART
easat-8458	185	29	assess	assess	VERB
easat-8458	185	30	discriminant	discriminant	ADJ
easat-8458	185	31	validity	validity	NOUN
easat-8458	185	32	.	.	PUNCT
easat-8458	186	1	4.1.3.1	4.1.3.1	X
easat-8458	186	2	.	.	PUNCT
easat-8458	186	3	fornell	fornell	PROPN
easat-8458	186	4	-	-	PUNCT
easat-8458	186	5	larcker	larcker	NOUN
easat-8458	186	6	criterion	criterion	NOUN
easat-8458	186	7	a	a	DET
easat-8458	186	8	construct	construct	NOUN
easat-8458	186	9	's	's	PART
easat-8458	186	10	ability	ability	NOUN
easat-8458	186	11	to	to	PART
easat-8458	186	12	explain	explain	VERB
easat-8458	186	13	more	more	ADJ
easat-8458	186	14	variance	variance	NOUN
easat-8458	186	15	with	with	ADP
easat-8458	186	16	its	its	PRON
easat-8458	186	17	own	own	ADJ
easat-8458	186	18	indicators	indicator	NOUN
easat-8458	186	19	than	than	ADP
easat-8458	186	20	with	with	ADP
easat-8458	186	21	other	other	ADJ
easat-8458	186	22	constructs	construct	NOUN
easat-8458	186	23	is	be	AUX
easat-8458	186	24	evaluated	evaluate	VERB
easat-8458	186	25	using	use	VERB
easat-8458	186	26	the	the	DET
easat-8458	186	27	fornell	fornell	ADJ
easat-8458	186	28	-	-	PUNCT
easat-8458	186	29	larcker	larcker	NOUN
easat-8458	186	30	criterion	criterion	NOUN
easat-8458	186	31	.	.	PUNCT
easat-8458	187	1	this	this	PRON
easat-8458	187	2	is	be	AUX
easat-8458	187	3	accomplished	accomplish	VERB
easat-8458	187	4	by	by	ADP
easat-8458	187	5	contrasting	contrast	VERB
easat-8458	187	6	the	the	DET
easat-8458	187	7	correlations	correlation	NOUN
easat-8458	187	8	between	between	ADP
easat-8458	187	9	constructs	construct	NOUN
easat-8458	187	10	with	with	ADP
easat-8458	187	11	the	the	DET
easat-8458	187	12	square	square	ADJ
easat-8458	187	13	root	root	NOUN
easat-8458	187	14	of	of	ADP
easat-8458	187	15	the	the	DET
easat-8458	187	16	ave	ave	PROPN
easat-8458	187	17	.	.	PUNCT
easat-8458	188	1	when	when	SCONJ
easat-8458	188	2	a	a	DET
easat-8458	188	3	construct	construct	NOUN
easat-8458	188	4	's	's	PART
easat-8458	188	5	ave	ave	NOUN
easat-8458	188	6	is	be	AUX
easat-8458	188	7	higher	high	ADJ
easat-8458	188	8	than	than	ADP
easat-8458	188	9	its	its	PRON
easat-8458	188	10	correlations	correlation	NOUN
easat-8458	188	11	with	with	ADP
easat-8458	188	12	other	other	ADJ
easat-8458	188	13	constructs	construct	NOUN
easat-8458	188	14	,	,	PUNCT
easat-8458	188	15	discriminant	discriminant	ADJ
easat-8458	188	16	validity	validity	NOUN
easat-8458	188	17	is	be	AUX
easat-8458	188	18	proven	prove	VERB
easat-8458	188	19	.	.	PUNCT
easat-8458	189	1	table	table	NOUN
easat-8458	189	2	4	4	NUM
easat-8458	189	3	.	.	PUNCT
easat-8458	189	4	fornell	fornell	NOUN
easat-8458	189	5	-	-	PUNCT
easat-8458	189	6	larcker	larcker	NOUN
easat-8458	189	7	criterion	criterion	NOUN
easat-8458	189	8	test	test	NOUN
easat-8458	189	9	.	.	PUNCT
easat-8458	190	1	variable	variable	ADJ
easat-8458	190	2	attitude	attitude	NOUN
easat-8458	190	3	homophily	homophily	ADV
easat-8458	190	4	purchase	purchase	VERB
easat-8458	190	5	intention	intention	NOUN
easat-8458	190	6	parasocial	parasocial	ADJ
easat-8458	190	7	relationship	relationship	NOUN
easat-8458	190	8	social	social	ADJ
easat-8458	190	9	attractiveness	attractiveness	NOUN
easat-8458	190	10	attitude	attitude	NOUN
easat-8458	190	11	homophily	homophily	ADV
easat-8458	190	12	0.840	0.840	NUM
easat-8458	190	13	purchase	purchase	NOUN
easat-8458	190	14	intention	intention	NOUN
easat-8458	190	15	0.576	0.576	NUM
easat-8458	190	16	0.874	0.874	NUM
easat-8458	190	17	parasocial	parasocial	ADJ
easat-8458	190	18	relationship	relationship	NOUN
easat-8458	190	19	0.626	0.626	NUM
easat-8458	190	20	0.619	0.619	NUM
easat-8458	190	21	0.874	0.874	NUM
easat-8458	190	22	0.863	0.863	NUM
easat-8458	190	23	social	social	ADJ
easat-8458	190	24	attractiveness	attractiveness	NOUN
easat-8458	190	25	0.574	0.574	NUM
easat-8458	190	26	0.543	0.543	NUM
easat-8458	190	27	0.572	0.572	NUM
easat-8458	190	28	0.863	0.863	NUM
easat-8458	190	29	it	it	PRON
easat-8458	190	30	is	be	AUX
easat-8458	190	31	evident	evident	ADJ
easat-8458	190	32	from	from	ADP
easat-8458	190	33	the	the	DET
easat-8458	190	34	above	above	ADJ
easat-8458	190	35	table	table	NOUN
easat-8458	190	36	that	that	SCONJ
easat-8458	190	37	there	there	PRON
easat-8458	190	38	is	be	VERB
easat-8458	190	39	a	a	DET
easat-8458	190	40	comparatively	comparatively	ADV
easat-8458	190	41	high	high	ADJ
easat-8458	190	42	connection	connection	NOUN
easat-8458	190	43	between	between	ADP
easat-8458	190	44	the	the	DET
easat-8458	190	45	variables	variable	NOUN
easat-8458	190	46	and	and	CCONJ
easat-8458	190	47	other	other	ADJ
easat-8458	190	48	constructs	construct	NOUN
easat-8458	190	49	.	.	PUNCT
easat-8458	191	1	thus	thus	ADV
easat-8458	191	2	,	,	PUNCT
easat-8458	191	3	it	it	PRON
easat-8458	191	4	can	can	AUX
easat-8458	191	5	be	be	AUX
easat-8458	191	6	concluded	conclude	VERB
easat-8458	191	7	that	that	SCONJ
easat-8458	191	8	the	the	DET
easat-8458	191	9	fornell	fornell	NOUN
easat-8458	191	10	-	-	PUNCT
easat-8458	191	11	larcker	larcker	NOUN
easat-8458	191	12	criterion	criterion	NOUN
easat-8458	191	13	has	have	AUX
easat-8458	191	14	been	be	AUX
easat-8458	191	15	satisfied	satisfied	ADJ
easat-8458	191	16	.	.	PUNCT
easat-8458	192	1	2637	2637	NUM
easat-8458	192	2	edelweiss	edelweiss	PROPN
easat-8458	192	3	applied	apply	VERB
easat-8458	192	4	science	science	NOUN
easat-8458	192	5	and	and	CCONJ
easat-8458	192	6	technology	technology	NOUN
easat-8458	192	7	issn	issn	PROPN
easat-8458	192	8	:	:	PUNCT
easat-8458	192	9	2576	2576	NUM
easat-8458	192	10	-	-	SYM
easat-8458	192	11	8484	8484	NUM
easat-8458	192	12	vol	vol	NOUN
easat-8458	192	13	.	.	PROPN
easat-8458	193	1	9	9	NUM
easat-8458	193	2	,	,	PUNCT
easat-8458	193	3	no	no	INTJ
easat-8458	193	4	.	.	NOUN
easat-8458	193	5	6	6	NUM
easat-8458	193	6	:	:	PUNCT
easat-8458	193	7	2629	2629	NUM
easat-8458	193	8	-	-	SYM
easat-8458	193	9	2645	2645	NUM
easat-8458	193	10	,	,	PUNCT
easat-8458	193	11	2025	2025	NUM
easat-8458	193	12	doi	doi	NOUN
easat-8458	193	13	:	:	PUNCT
easat-8458	193	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	193	15	©	©	PROPN
easat-8458	193	16	2025	2025	NUM
easat-8458	193	17	by	by	ADP
easat-8458	193	18	the	the	DET
easat-8458	193	19	authors	author	NOUN
easat-8458	193	20	;	;	PUNCT
easat-8458	193	21	licensee	licensee	NOUN
easat-8458	193	22	learning	learn	VERB
easat-8458	193	23	gate	gate	NOUN
easat-8458	193	24	4.1.3.2	4.1.3.2	PROPN
easat-8458	193	25	.	.	PUNCT
easat-8458	193	26	heterotrait	heterotrait	NOUN
easat-8458	193	27	-	-	PUNCT
easat-8458	193	28	monotrait	monotrait	ADJ
easat-8458	193	29	(	(	PUNCT
easat-8458	193	30	htmt	htmt	ADJ
easat-8458	193	31	)	)	PUNCT
easat-8458	193	32	table	table	NOUN
easat-8458	193	33	5	5	NUM
easat-8458	193	34	.	.	PUNCT
easat-8458	193	35	heterotrait	heterotrait	NOUN
easat-8458	193	36	-	-	PUNCT
easat-8458	193	37	monotrait	monotrait	NOUN
easat-8458	193	38	(	(	PUNCT
easat-8458	193	39	htmt	htmt	PROPN
easat-8458	193	40	)	)	PUNCT
easat-8458	193	41	.	.	PUNCT
easat-8458	194	1	variable	variable	ADJ
easat-8458	194	2	attitude	attitude	NOUN
easat-8458	194	3	homophily	homophily	ADV
easat-8458	194	4	purchase	purchase	VERB
easat-8458	194	5	intention	intention	NOUN
easat-8458	194	6	parasocial	parasocial	ADJ
easat-8458	194	7	relationship	relationship	NOUN
easat-8458	194	8	social	social	ADJ
easat-8458	194	9	attractiveness	attractiveness	NOUN
easat-8458	194	10	attitude	attitude	NOUN
easat-8458	194	11	homophily	homophily	ADV
easat-8458	194	12	purchase	purchase	VERB
easat-8458	194	13	intention	intention	NOUN
easat-8458	194	14	0.674	0.674	NUM
easat-8458	194	15	parasocial	parasocial	ADJ
easat-8458	194	16	relationship	relationship	NOUN
easat-8458	194	17	0.695	0.695	NUM
easat-8458	194	18	0.688	0.688	NUM
easat-8458	194	19	social	social	ADJ
easat-8458	194	20	attractiveness	attractiveness	NOUN
easat-8458	194	21	0.680	0.680	NUM
easat-8458	194	22	0.653	0.653	NUM
easat-8458	194	23	0.648	0.648	NUM
easat-8458	194	24	0.653	0.653	NUM
easat-8458	194	25	referring	refer	VERB
easat-8458	194	26	to	to	ADP
easat-8458	194	27	the	the	DET
easat-8458	194	28	table	table	NOUN
easat-8458	194	29	above	above	ADV
easat-8458	194	30	,	,	PUNCT
easat-8458	194	31	each	each	DET
easat-8458	194	32	variable	variable	ADJ
easat-8458	194	33	satisfies	satisfy	VERB
easat-8458	194	34	the	the	DET
easat-8458	194	35	htmt	htmt	NOUN
easat-8458	194	36	criterion	criterion	NOUN
easat-8458	194	37	and	and	CCONJ
easat-8458	194	38	meets	meet	VERB
easat-8458	194	39	the	the	DET
easat-8458	194	40	conditions	condition	NOUN
easat-8458	194	41	for	for	ADP
easat-8458	194	42	discriminant	discriminant	ADJ
easat-8458	194	43	validity	validity	NOUN
easat-8458	194	44	since	since	SCONJ
easat-8458	194	45	its	its	PRON
easat-8458	194	46	htmt	htmt	NOUN
easat-8458	194	47	values	value	NOUN
easat-8458	194	48	are	be	AUX
easat-8458	194	49	less	less	ADJ
easat-8458	194	50	than	than	ADP
easat-8458	194	51	0.9	0.9	NUM
easat-8458	194	52	.	.	PUNCT
easat-8458	195	1	4.1.3.3	4.1.3.3	NUM
easat-8458	195	2	.	.	X
easat-8458	195	3	cross	cross	NOUN
easat-8458	195	4	loading	load	VERB
easat-8458	195	5	the	the	DET
easat-8458	195	6	following	follow	VERB
easat-8458	195	7	table	table	NOUN
easat-8458	195	8	displays	display	VERB
easat-8458	195	9	each	each	DET
easat-8458	195	10	indicator	indicator	NOUN
easat-8458	195	11	's	's	PART
easat-8458	195	12	cross	cross	NOUN
easat-8458	195	13	loading	loading	NOUN
easat-8458	195	14	values	value	NOUN
easat-8458	195	15	.	.	PUNCT
easat-8458	196	1	table	table	NOUN
easat-8458	196	2	6	6	NUM
easat-8458	196	3	.	.	PUNCT
easat-8458	196	4	cross	cross	NOUN
easat-8458	196	5	loading	loading	NOUN
easat-8458	196	6	values	value	NOUN
easat-8458	196	7	of	of	ADP
easat-8458	196	8	each	each	DET
easat-8458	196	9	indicator	indicator	NOUN
easat-8458	196	10	.	.	PUNCT
easat-8458	197	1	indicator	indicator	PROPN
easat-8458	197	2	attitude	attitude	NOUN
easat-8458	197	3	homophily	homophily	ADV
easat-8458	197	4	purchase	purchase	VERB
easat-8458	197	5	intention	intention	NOUN
easat-8458	197	6	parasocial	parasocial	ADJ
easat-8458	197	7	relationship	relationship	NOUN
easat-8458	197	8	social	social	ADJ
easat-8458	197	9	attractiveness	attractiveness	NOUN
easat-8458	197	10	ah1	ah1	NOUN
easat-8458	198	1	0.815	0.815	NUM
easat-8458	198	2	0.511	0.511	NUM
easat-8458	198	3	0.511	0.511	NUM
easat-8458	198	4	0.459	0.459	NUM
easat-8458	198	5	ah2	ah2	VERB
easat-8458	198	6	0.859	0.859	NUM
easat-8458	198	7	0.452	0.452	NUM
easat-8458	198	8	0.530	0.530	NUM
easat-8458	198	9	0.499	0.499	NUM
easat-8458	198	10	ah3	ah3	NOUN
easat-8458	198	11	0.847	0.847	NUM
easat-8458	198	12	0.475	0.475	NUM
easat-8458	198	13	0.513	0.513	NUM
easat-8458	198	14	0.494	0.494	NUM
easat-8458	198	15	ah4	ah4	NOUN
easat-8458	198	16	0.839	0.839	NUM
easat-8458	198	17	0.497	0.497	NUM
easat-8458	198	18	0.547	0.547	NUM
easat-8458	198	19	0.476	0.476	NUM
easat-8458	198	20	pi1	pi1	NOUN
easat-8458	198	21	0.494	0.494	NUM
easat-8458	198	22	0.848	0.848	NUM
easat-8458	198	23	0.475	0.475	NUM
easat-8458	198	24	0.511	0.511	NUM
easat-8458	198	25	pi2	pi2	PROPN
easat-8458	198	26	0.524	0.524	NUM
easat-8458	198	27	0.897	0.897	NUM
easat-8458	198	28	0.608	0.608	NUM
easat-8458	198	29	0.447	0.447	NUM
easat-8458	198	30	pi3	pi3	NOUN
easat-8458	198	31	0.490	0.490	NUM
easat-8458	198	32	0.875	0.875	NUM
easat-8458	198	33	0.525	0.525	NUM
easat-8458	198	34	0.476	0.476	NUM
easat-8458	198	35	pr1	pr1	NOUN
easat-8458	198	36	0.543	0.543	NUM
easat-8458	198	37	0.533	0.533	NUM
easat-8458	198	38	0.857	0.857	NUM
easat-8458	198	39	0.529	0.529	NUM
easat-8458	198	40	pr2	pr2	NOUN
easat-8458	198	41	0.539	0.539	NUM
easat-8458	198	42	0.520	0.520	NUM
easat-8458	198	43	0.881	0.881	NUM
easat-8458	198	44	0.516	0.516	NUM
easat-8458	198	45	pr3	pr3	NOUN
easat-8458	198	46	0.521	0.521	NUM
easat-8458	198	47	0.504	0.504	NUM
easat-8458	198	48	0.880	0.880	NUM
easat-8458	198	49	0.474	0.474	NUM
easat-8458	198	50	pr4	pr4	ADJ
easat-8458	198	51	0.558	0.558	NUM
easat-8458	198	52	0.568	0.568	NUM
easat-8458	198	53	0.900	0.900	NUM
easat-8458	198	54	0.492	0.492	NUM
easat-8458	198	55	pr5	pr5	NOUN
easat-8458	198	56	0.532	0.532	NUM
easat-8458	198	57	0.541	0.541	NUM
easat-8458	198	58	0.859	0.859	NUM
easat-8458	198	59	0.458	0.458	NUM
easat-8458	198	60	pr6	pr6	NOUN
easat-8458	198	61	0.582	0.582	NUM
easat-8458	198	62	0.572	0.572	NUM
easat-8458	198	63	0.863	0.863	NUM
easat-8458	198	64	0.522	0.522	NUM
easat-8458	198	65	sa1	sa1	NOUN
easat-8458	198	66	0.507	0.507	NUM
easat-8458	198	67	0.475	0.475	NUM
easat-8458	198	68	0.496	0.496	NUM
easat-8458	198	69	0.872	0.872	NUM
easat-8458	198	70	sa2	sa2	NOUN
easat-8458	198	71	0.495	0.495	NUM
easat-8458	198	72	0.450	0.450	NUM
easat-8458	198	73	0.486	0.486	NUM
easat-8458	198	74	0.890	0.890	NUM
easat-8458	198	75	sa3	sa3	NOUN
easat-8458	198	76	0.482	0.482	NUM
easat-8458	198	77	0.479	0.479	NUM
easat-8458	198	78	0.496	0.496	NUM
easat-8458	198	79	0.825	0.825	NUM
easat-8458	198	80	according	accord	VERB
easat-8458	198	81	to	to	ADP
easat-8458	198	82	the	the	DET
easat-8458	198	83	cross	cross	ADJ
easat-8458	198	84	-	-	ADJ
easat-8458	198	85	loading	loading	ADJ
easat-8458	198	86	values	value	NOUN
easat-8458	198	87	of	of	ADP
easat-8458	198	88	the	the	DET
easat-8458	198	89	indicators	indicator	NOUN
easat-8458	198	90	in	in	ADP
easat-8458	198	91	this	this	DET
easat-8458	198	92	study	study	NOUN
easat-8458	198	93	,	,	PUNCT
easat-8458	198	94	all	all	DET
easat-8458	198	95	indicators	indicator	NOUN
easat-8458	198	96	show	show	VERB
easat-8458	198	97	a	a	DET
easat-8458	198	98	value	value	NOUN
easat-8458	198	99	greater	great	ADJ
easat-8458	198	100	than	than	ADP
easat-8458	198	101	0.700	0.700	NUM
easat-8458	198	102	and	and	CCONJ
easat-8458	198	103	exhibit	exhibit	VERB
easat-8458	198	104	the	the	DET
easat-8458	198	105	strongest	strong	ADJ
easat-8458	198	106	correlation	correlation	NOUN
easat-8458	198	107	with	with	ADP
easat-8458	198	108	their	their	PRON
easat-8458	198	109	respective	respective	ADJ
easat-8458	198	110	latent	latent	NOUN
easat-8458	198	111	variables	variable	NOUN
easat-8458	198	112	.	.	PUNCT
easat-8458	199	1	therefore	therefore	ADV
easat-8458	199	2	,	,	PUNCT
easat-8458	199	3	none	none	NOUN
easat-8458	199	4	of	of	ADP
easat-8458	199	5	the	the	DET
easat-8458	199	6	indicators	indicator	NOUN
easat-8458	199	7	need	need	VERB
easat-8458	199	8	to	to	PART
easat-8458	199	9	be	be	AUX
easat-8458	199	10	excluded	exclude	VERB
easat-8458	199	11	from	from	ADP
easat-8458	199	12	the	the	DET
easat-8458	199	13	analysis	analysis	NOUN
easat-8458	199	14	.	.	PUNCT
easat-8458	200	1	4.1.4	4.1.4	X
easat-8458	200	2	.	.	PUNCT
easat-8458	201	1	reliability	reliability	NOUN
easat-8458	201	2	test	test	NOUN
easat-8458	201	3	the	the	DET
easat-8458	201	4	reliability	reliability	NOUN
easat-8458	201	5	test	test	NOUN
easat-8458	201	6	's	's	PART
easat-8458	201	7	objective	objective	NOUN
easat-8458	201	8	is	be	AUX
easat-8458	201	9	to	to	PART
easat-8458	201	10	assess	assess	VERB
easat-8458	201	11	how	how	SCONJ
easat-8458	201	12	well	well	ADV
easat-8458	201	13	the	the	DET
easat-8458	201	14	employed	employ	VERB
easat-8458	201	15	indicators	indicator	NOUN
easat-8458	201	16	represent	represent	VERB
easat-8458	201	17	the	the	DET
easat-8458	201	18	construct	construct	NOUN
easat-8458	201	19	being	be	AUX
easat-8458	201	20	examined	examine	VERB
easat-8458	201	21	.	.	PUNCT
easat-8458	202	1	4.1.4.1	4.1.4.1	X
easat-8458	202	2	.	.	PUNCT
easat-8458	202	3	cronbach	cronbach	PROPN
easat-8458	202	4	’s	’s	PART
easat-8458	202	5	alpha	alpha	NOUN
easat-8458	202	6	the	the	DET
easat-8458	202	7	following	follow	VERB
easat-8458	202	8	table	table	NOUN
easat-8458	202	9	displays	display	VERB
easat-8458	202	10	the	the	DET
easat-8458	202	11	cronbach	cronbach	NOUN
easat-8458	202	12	's	's	PART
easat-8458	202	13	alpha	alpha	NOUN
easat-8458	202	14	values	value	NOUN
easat-8458	202	15	for	for	ADP
easat-8458	202	16	each	each	PRON
easat-8458	202	17	of	of	ADP
easat-8458	202	18	the	the	DET
easat-8458	202	19	study	study	NOUN
easat-8458	202	20	's	's	PART
easat-8458	202	21	variables	variable	NOUN
easat-8458	202	22	:	:	PUNCT
easat-8458	202	23	2638	2638	NUM
easat-8458	202	24	edelweiss	edelweiss	PROPN
easat-8458	202	25	applied	apply	VERB
easat-8458	202	26	science	science	NOUN
easat-8458	202	27	and	and	CCONJ
easat-8458	202	28	technology	technology	NOUN
easat-8458	202	29	issn	issn	PROPN
easat-8458	202	30	:	:	PUNCT
easat-8458	202	31	2576	2576	NUM
easat-8458	202	32	-	-	SYM
easat-8458	202	33	8484	8484	NUM
easat-8458	202	34	vol	vol	NOUN
easat-8458	202	35	.	.	PROPN
easat-8458	203	1	9	9	NUM
easat-8458	203	2	,	,	PUNCT
easat-8458	203	3	no	no	INTJ
easat-8458	203	4	.	.	NOUN
easat-8458	203	5	6	6	NUM
easat-8458	203	6	:	:	PUNCT
easat-8458	203	7	2629	2629	NUM
easat-8458	203	8	-	-	SYM
easat-8458	203	9	2645	2645	NUM
easat-8458	203	10	,	,	PUNCT
easat-8458	203	11	2025	2025	NUM
easat-8458	203	12	doi	doi	NOUN
easat-8458	203	13	:	:	PUNCT
easat-8458	203	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	203	15	©	©	PROPN
easat-8458	203	16	2025	2025	NUM
easat-8458	203	17	by	by	ADP
easat-8458	203	18	the	the	DET
easat-8458	203	19	authors	author	NOUN
easat-8458	203	20	;	;	PUNCT
easat-8458	204	1	licensee	licensee	PROPN
easat-8458	204	2	learning	learn	VERB
easat-8458	204	3	gate	gate	NOUN
easat-8458	204	4	table	table	NOUN
easat-8458	204	5	7	7	NUM
easat-8458	204	6	.	.	PUNCT
easat-8458	204	7	values	value	NOUN
easat-8458	204	8	cronbach	cronbach	VERB
easat-8458	204	9	's	's	PART
easat-8458	204	10	alpha	alpha	NOUN
easat-8458	204	11	every	every	DET
easat-8458	204	12	variable	variable	NOUN
easat-8458	204	13	.	.	PUNCT
easat-8458	205	1	variable	variable	PROPN
easat-8458	205	2	cronbach	cronbach	PROPN
easat-8458	205	3	’s	’s	PART
easat-8458	205	4	alpha	alpha	ADJ
easat-8458	205	5	attitude	attitude	NOUN
easat-8458	205	6	homophily	homophily	ADV
easat-8458	205	7	0.906	0.906	NUM
easat-8458	205	8	purchase	purchase	NOUN
easat-8458	205	9	intention	intention	NOUN
easat-8458	205	10	0.906	0.906	NUM
easat-8458	205	11	parasocial	parasocial	ADJ
easat-8458	205	12	relationship	relationship	NOUN
easat-8458	205	13	0.951	0.951	NUM
easat-8458	205	14	social	social	ADJ
easat-8458	205	15	attractiveness	attractiveness	NOUN
easat-8458	205	16	0.897	0.897	NUM
easat-8458	205	17	the	the	DET
easat-8458	205	18	table	table	NOUN
easat-8458	205	19	above	above	ADV
easat-8458	205	20	indicates	indicate	VERB
easat-8458	205	21	that	that	SCONJ
easat-8458	205	22	all	all	DET
easat-8458	205	23	variables	variable	NOUN
easat-8458	205	24	have	have	VERB
easat-8458	205	25	values	value	NOUN
easat-8458	205	26	exceeding	exceed	VERB
easat-8458	205	27	0.7	0.7	NUM
easat-8458	205	28	.	.	PUNCT
easat-8458	206	1	this	this	PRON
easat-8458	206	2	indicates	indicate	VERB
easat-8458	206	3	that	that	SCONJ
easat-8458	206	4	each	each	DET
easat-8458	206	5	measurement	measurement	NOUN
easat-8458	206	6	of	of	ADP
easat-8458	206	7	the	the	DET
easat-8458	206	8	variables	variable	NOUN
easat-8458	206	9	employed	employ	VERB
easat-8458	206	10	in	in	ADP
easat-8458	206	11	this	this	DET
easat-8458	206	12	study	study	NOUN
easat-8458	206	13	has	have	VERB
easat-8458	206	14	a	a	DET
easat-8458	206	15	high	high	ADJ
easat-8458	206	16	degree	degree	NOUN
easat-8458	206	17	of	of	ADP
easat-8458	206	18	dependability	dependability	NOUN
easat-8458	206	19	.	.	PUNCT
easat-8458	207	1	because	because	SCONJ
easat-8458	207	2	of	of	ADP
easat-8458	207	3	this	this	PRON
easat-8458	207	4	,	,	PUNCT
easat-8458	207	5	every	every	DET
easat-8458	207	6	sign	sign	NOUN
easat-8458	207	7	can	can	AUX
easat-8458	207	8	be	be	AUX
easat-8458	207	9	used	use	VERB
easat-8458	207	10	in	in	ADP
easat-8458	207	11	the	the	DET
easat-8458	207	12	study	study	NOUN
easat-8458	207	13	and	and	CCONJ
easat-8458	207	14	does	do	AUX
easat-8458	207	15	n't	not	PART
easat-8458	207	16	need	need	VERB
easat-8458	207	17	to	to	PART
easat-8458	207	18	be	be	AUX
easat-8458	207	19	left	leave	VERB
easat-8458	207	20	out	out	ADP
easat-8458	207	21	of	of	ADP
easat-8458	207	22	the	the	DET
easat-8458	207	23	analysis	analysis	NOUN
easat-8458	207	24	.	.	PUNCT
easat-8458	208	1	4.1.4.2	4.1.4.2	X
easat-8458	208	2	.	.	PUNCT
easat-8458	208	3	composite	composite	ADJ
easat-8458	208	4	reliability	reliability	NOUN
easat-8458	208	5	the	the	DET
easat-8458	208	6	table	table	NOUN
easat-8458	208	7	below	below	ADP
easat-8458	208	8	displays	display	VERB
easat-8458	208	9	the	the	DET
easat-8458	208	10	composite	composite	ADJ
easat-8458	208	11	reliability	reliability	NOUN
easat-8458	208	12	values	value	NOUN
easat-8458	208	13	for	for	ADP
easat-8458	208	14	each	each	DET
easat-8458	208	15	variable	variable	NOUN
easat-8458	208	16	in	in	ADP
easat-8458	208	17	this	this	DET
easat-8458	208	18	study	study	NOUN
easat-8458	208	19	:	:	PUNCT
easat-8458	208	20	table	table	NOUN
easat-8458	208	21	8	8	NUM
easat-8458	208	22	.	.	PUNCT
easat-8458	208	23	composite	composite	ADJ
easat-8458	208	24	reliability	reliability	NOUN
easat-8458	208	25	results	result	NOUN
easat-8458	208	26	for	for	ADP
easat-8458	208	27	each	each	DET
easat-8458	208	28	variable	variable	ADJ
easat-8458	208	29	variable	variable	ADJ
easat-8458	208	30	composite	composite	ADJ
easat-8458	208	31	reliability	reliability	NOUN
easat-8458	208	32	attitude	attitude	NOUN
easat-8458	208	33	homophily	homophily	ADV
easat-8458	208	34	0.862	0.862	NUM
easat-8458	208	35	purchase	purchase	NOUN
easat-8458	208	36	intention	intention	NOUN
easat-8458	208	37	0.859	0.859	NUM
easat-8458	208	38	parasocial	parasocial	ADJ
easat-8458	208	39	relationship	relationship	NOUN
easat-8458	208	40	0.939	0.939	NUM
easat-8458	208	41	social	social	ADJ
easat-8458	208	42	attractiveness	attractiveness	NOUN
easat-8458	208	43	0.827	0.827	NUM
easat-8458	208	44	according	accord	VERB
easat-8458	208	45	to	to	ADP
easat-8458	208	46	the	the	DET
easat-8458	208	47	composite	composite	ADJ
easat-8458	208	48	reliability	reliability	NOUN
easat-8458	208	49	values	value	NOUN
easat-8458	208	50	,	,	PUNCT
easat-8458	208	51	all	all	DET
easat-8458	208	52	variables	variable	NOUN
easat-8458	208	53	have	have	VERB
easat-8458	208	54	values	value	NOUN
easat-8458	208	55	greater	great	ADJ
easat-8458	208	56	than	than	ADP
easat-8458	208	57	0.700	0.700	NUM
easat-8458	208	58	,	,	PUNCT
easat-8458	208	59	which	which	PRON
easat-8458	208	60	suggests	suggest	VERB
easat-8458	208	61	that	that	SCONJ
easat-8458	208	62	each	each	DET
easat-8458	208	63	variable	variable	NOUN
easat-8458	208	64	in	in	ADP
easat-8458	208	65	this	this	DET
easat-8458	208	66	study	study	NOUN
easat-8458	208	67	meets	meet	VERB
easat-8458	208	68	the	the	DET
easat-8458	208	69	required	require	VERB
easat-8458	208	70	criteria	criterion	NOUN
easat-8458	208	71	.	.	PUNCT
easat-8458	209	1	therefore	therefore	ADV
easat-8458	209	2	,	,	PUNCT
easat-8458	209	3	all	all	DET
easat-8458	209	4	indicators	indicator	NOUN
easat-8458	209	5	are	be	AUX
easat-8458	209	6	valid	valid	ADJ
easat-8458	209	7	for	for	ADP
easat-8458	209	8	inclusion	inclusion	NOUN
easat-8458	209	9	and	and	CCONJ
easat-8458	209	10	do	do	AUX
easat-8458	209	11	not	not	PART
easat-8458	209	12	need	need	VERB
easat-8458	209	13	to	to	PART
easat-8458	209	14	be	be	AUX
easat-8458	209	15	removed	remove	VERB
easat-8458	209	16	from	from	ADP
easat-8458	209	17	the	the	DET
easat-8458	209	18	analysis	analysis	NOUN
easat-8458	209	19	.	.	PUNCT
easat-8458	210	1	4.2	4.2	NUM
easat-8458	210	2	.	.	PUNCT
easat-8458	210	3	structural	structural	ADJ
easat-8458	210	4	model	model	NOUN
easat-8458	210	5	(	(	PUNCT
easat-8458	210	6	inner	inner	ADJ
easat-8458	210	7	model	model	NOUN
easat-8458	210	8	)	)	PUNCT
easat-8458	210	9	examining	examine	VERB
easat-8458	210	10	the	the	DET
easat-8458	210	11	relationships	relationship	NOUN
easat-8458	210	12	between	between	ADP
easat-8458	210	13	constructs	construct	NOUN
easat-8458	210	14	within	within	ADP
easat-8458	210	15	a	a	DET
easat-8458	210	16	study	study	NOUN
easat-8458	210	17	framework	framework	NOUN
easat-8458	210	18	is	be	AUX
easat-8458	210	19	the	the	DET
easat-8458	210	20	main	main	ADJ
easat-8458	210	21	goal	goal	NOUN
easat-8458	210	22	of	of	ADP
easat-8458	210	23	the	the	DET
easat-8458	210	24	inner	inner	ADJ
easat-8458	210	25	model	model	NOUN
easat-8458	210	26	.	.	PUNCT
easat-8458	211	1	it	it	PRON
easat-8458	211	2	is	be	AUX
easat-8458	211	3	employed	employ	VERB
easat-8458	211	4	to	to	PART
easat-8458	211	5	test	test	NOUN
easat-8458	211	6	theories	theory	NOUN
easat-8458	211	7	regarding	regard	VERB
easat-8458	211	8	the	the	DET
easat-8458	211	9	links	link	NOUN
easat-8458	211	10	between	between	ADP
easat-8458	211	11	latent	latent	NOUN
easat-8458	211	12	variables	variable	NOUN
easat-8458	211	13	and	and	CCONJ
easat-8458	211	14	assess	assess	VERB
easat-8458	211	15	their	their	PRON
easat-8458	211	16	importance	importance	NOUN
easat-8458	211	17	.	.	PUNCT
easat-8458	212	1	figure	figure	NOUN
easat-8458	212	2	3	3	NUM
easat-8458	212	3	.	.	PUNCT
easat-8458	212	4	inner	inner	ADJ
easat-8458	212	5	model	model	NOUN
easat-8458	212	6	.	.	PUNCT
easat-8458	213	1	2639	2639	NUM
easat-8458	213	2	edelweiss	edelweiss	PROPN
easat-8458	213	3	applied	apply	VERB
easat-8458	213	4	science	science	NOUN
easat-8458	213	5	and	and	CCONJ
easat-8458	213	6	technology	technology	NOUN
easat-8458	213	7	issn	issn	PROPN
easat-8458	213	8	:	:	PUNCT
easat-8458	213	9	2576	2576	NUM
easat-8458	213	10	-	-	SYM
easat-8458	213	11	8484	8484	NUM
easat-8458	213	12	vol	vol	NOUN
easat-8458	213	13	.	.	PROPN
easat-8458	214	1	9	9	NUM
easat-8458	214	2	,	,	PUNCT
easat-8458	214	3	no	no	INTJ
easat-8458	214	4	.	.	NOUN
easat-8458	214	5	6	6	NUM
easat-8458	214	6	:	:	PUNCT
easat-8458	214	7	2629	2629	NUM
easat-8458	214	8	-	-	SYM
easat-8458	214	9	2645	2645	NUM
easat-8458	214	10	,	,	PUNCT
easat-8458	214	11	2025	2025	NUM
easat-8458	214	12	doi	doi	NOUN
easat-8458	214	13	:	:	PUNCT
easat-8458	214	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	214	15	©	©	PROPN
easat-8458	214	16	2025	2025	NUM
easat-8458	214	17	by	by	ADP
easat-8458	214	18	the	the	DET
easat-8458	214	19	authors	author	NOUN
easat-8458	214	20	;	;	PUNCT
easat-8458	214	21	licensee	licensee	PROPN
easat-8458	214	22	learning	learning	NOUN
easat-8458	214	23	gate	gate	NOUN
easat-8458	214	24	4.3	4.3	NUM
easat-8458	214	25	.	.	PUNCT
easat-8458	215	1	path	path	PROPN
easat-8458	215	2	coefficient	coefficient	NOUN
easat-8458	215	3	in	in	ADP
easat-8458	215	4	a	a	DET
easat-8458	215	5	research	research	NOUN
easat-8458	215	6	model	model	NOUN
easat-8458	215	7	,	,	PUNCT
easat-8458	215	8	the	the	DET
easat-8458	215	9	path	path	NOUN
easat-8458	215	10	coefficient	coefficient	NOUN
easat-8458	215	11	is	be	AUX
easat-8458	215	12	a	a	DET
easat-8458	215	13	number	number	NOUN
easat-8458	215	14	that	that	PRON
easat-8458	215	15	indicates	indicate	VERB
easat-8458	215	16	the	the	DET
easat-8458	215	17	direction	direction	NOUN
easat-8458	215	18	and	and	CCONJ
easat-8458	215	19	intensity	intensity	NOUN
easat-8458	215	20	of	of	ADP
easat-8458	215	21	the	the	DET
easat-8458	215	22	association	association	NOUN
easat-8458	215	23	between	between	ADP
easat-8458	215	24	latent	latent	NOUN
easat-8458	215	25	variables	variable	NOUN
easat-8458	215	26	.	.	PUNCT
easat-8458	216	1	table	table	NOUN
easat-8458	216	2	9	9	NUM
easat-8458	216	3	.	.	PUNCT
easat-8458	217	1	path	path	PROPN
easat-8458	217	2	coefficient	coefficient	PROPN
easat-8458	217	3	.	.	PUNCT
easat-8458	218	1	construct	construct	VERB
easat-8458	218	2	path	path	NOUN
easat-8458	218	3	coefficient	coefficient	NOUN
easat-8458	218	4	attitude	attitude	NOUN
easat-8458	218	5	homophily	homophily	ADV
easat-8458	218	6	-	-	PUNCT
easat-8458	218	7	>	>	X
easat-8458	218	8	parasocial	parasocial	ADJ
easat-8458	218	9	relationship	relationship	NOUN
easat-8458	218	10	0.444	0.444	NUM
easat-8458	218	11	parasocial	parasocial	ADJ
easat-8458	218	12	relationship	relationship	NOUN
easat-8458	218	13	-	-	PUNCT
easat-8458	218	14	>	>	X
easat-8458	218	15	purchase	purchase	NOUN
easat-8458	218	16	intention	intention	NOUN
easat-8458	218	17	0.619	0.619	NUM
easat-8458	218	18	social	social	ADJ
easat-8458	218	19	attractiveness	attractiveness	NOUN
easat-8458	218	20	-	-	PUNCT
easat-8458	218	21	>	>	X
easat-8458	218	22	parasocial	parasocial	ADJ
easat-8458	218	23	relationship	relationship	NOUN
easat-8458	218	24	0.317	0.317	NUM
easat-8458	218	25	based	base	VERB
easat-8458	218	26	on	on	ADP
easat-8458	218	27	the	the	DET
easat-8458	218	28	table	table	NOUN
easat-8458	218	29	above	above	ADV
easat-8458	218	30	,	,	PUNCT
easat-8458	218	31	it	it	PRON
easat-8458	218	32	can	can	AUX
easat-8458	218	33	be	be	AUX
easat-8458	218	34	concluded	conclude	VERB
easat-8458	218	35	that	that	SCONJ
easat-8458	218	36	:	:	PUNCT
easat-8458	218	37	1	1	X
easat-8458	218	38	.	.	X
easat-8458	218	39	variable	variable	ADJ
easat-8458	218	40	attitude	attitude	NOUN
easat-8458	218	41	homophily	homophily	ADV
easat-8458	218	42	has	have	VERB
easat-8458	218	43	a	a	DET
easat-8458	218	44	significant	significant	ADJ
easat-8458	218	45	positive	positive	ADJ
easat-8458	218	46	relationship	relationship	NOUN
easat-8458	218	47	with	with	ADP
easat-8458	218	48	the	the	DET
easat-8458	218	49	variable	variable	ADJ
easat-8458	218	50	purchase	purchase	NOUN
easat-8458	218	51	intention	intention	NOUN
easat-8458	218	52	with	with	ADP
easat-8458	218	53	path	path	NOUN
easat-8458	218	54	coefficient	coefficient	NOUN
easat-8458	218	55	of	of	ADP
easat-8458	218	56	0.275	0.275	NUM
easat-8458	218	57	.	.	PUNCT
easat-8458	219	1	2	2	NUM
easat-8458	219	2	.	.	X
easat-8458	219	3	variable	variable	ADJ
easat-8458	219	4	attitude	attitude	NOUN
easat-8458	219	5	homophily	homophily	ADV
easat-8458	219	6	has	have	VERB
easat-8458	219	7	a	a	DET
easat-8458	219	8	significant	significant	ADJ
easat-8458	219	9	positive	positive	ADJ
easat-8458	219	10	relationship	relationship	NOUN
easat-8458	219	11	with	with	ADP
easat-8458	219	12	the	the	DET
easat-8458	219	13	variable	variable	ADJ
easat-8458	219	14	parasocial	parasocial	ADJ
easat-8458	219	15	relationship	relationship	NOUN
easat-8458	219	16	with	with	ADP
easat-8458	219	17	path	path	NOUN
easat-8458	219	18	coefficient	coefficient	NOUN
easat-8458	219	19	of	of	ADP
easat-8458	219	20	0.444	0.444	NUM
easat-8458	219	21	.	.	PUNCT
easat-8458	220	1	3	3	X
easat-8458	220	2	.	.	X
easat-8458	220	3	variable	variable	ADJ
easat-8458	220	4	parasocial	parasocial	ADJ
easat-8458	220	5	relationship	relationship	NOUN
easat-8458	220	6	has	have	VERB
easat-8458	220	7	a	a	DET
easat-8458	220	8	significant	significant	ADJ
easat-8458	220	9	positive	positive	ADJ
easat-8458	220	10	relationship	relationship	NOUN
easat-8458	220	11	with	with	ADP
easat-8458	220	12	the	the	DET
easat-8458	220	13	variable	variable	ADJ
easat-8458	220	14	purchase	purchase	NOUN
easat-8458	220	15	intention	intention	NOUN
easat-8458	220	16	with	with	ADP
easat-8458	220	17	path	path	NOUN
easat-8458	220	18	coefficient	coefficient	NOUN
easat-8458	220	19	of	of	ADP
easat-8458	220	20	0.619	0.619	NUM
easat-8458	220	21	.	.	PUNCT
easat-8458	221	1	4	4	X
easat-8458	221	2	.	.	X
easat-8458	221	3	variable	variable	ADJ
easat-8458	221	4	social	social	ADJ
easat-8458	221	5	attractiveness	attractiveness	NOUN
easat-8458	221	6	has	have	VERB
easat-8458	221	7	a	a	DET
easat-8458	221	8	significant	significant	ADJ
easat-8458	221	9	positive	positive	ADJ
easat-8458	221	10	relationship	relationship	NOUN
easat-8458	221	11	with	with	ADP
easat-8458	221	12	the	the	DET
easat-8458	221	13	variable	variable	ADJ
easat-8458	221	14	purchase	purchase	NOUN
easat-8458	221	15	intention	intention	NOUN
easat-8458	221	16	with	with	ADP
easat-8458	221	17	path	path	NOUN
easat-8458	221	18	coefficient	coefficient	NOUN
easat-8458	221	19	of	of	ADP
easat-8458	221	20	0.196	0.196	NUM
easat-8458	221	21	.	.	PUNCT
easat-8458	222	1	5	5	X
easat-8458	222	2	.	.	X
easat-8458	222	3	variable	variable	ADJ
easat-8458	222	4	social	social	ADJ
easat-8458	222	5	attractiveness	attractiveness	NOUN
easat-8458	222	6	has	have	VERB
easat-8458	222	7	a	a	DET
easat-8458	222	8	significant	significant	ADJ
easat-8458	222	9	positive	positive	ADJ
easat-8458	222	10	relationship	relationship	NOUN
easat-8458	222	11	with	with	ADP
easat-8458	222	12	the	the	DET
easat-8458	222	13	variable	variable	ADJ
easat-8458	222	14	parasocial	parasocial	ADJ
easat-8458	222	15	relationship	relationship	NOUN
easat-8458	222	16	with	with	ADP
easat-8458	222	17	path	path	NOUN
easat-8458	222	18	coefficient	coefficient	NOUN
easat-8458	222	19	of	of	ADP
easat-8458	222	20	0.317	0.317	NUM
easat-8458	222	21	.	.	PUNCT
easat-8458	223	1	4.4	4.4	NUM
easat-8458	223	2	.	.	PUNCT
easat-8458	224	1	r	r	NOUN
easat-8458	224	2	square	square	ADJ
easat-8458	224	3	r	r	NOUN
easat-8458	224	4	square	square	NOUN
easat-8458	224	5	is	be	AUX
easat-8458	224	6	a	a	DET
easat-8458	224	7	measure	measure	NOUN
easat-8458	224	8	of	of	ADP
easat-8458	224	9	how	how	SCONJ
easat-8458	224	10	well	well	ADV
easat-8458	224	11	the	the	DET
easat-8458	224	12	independent	independent	ADJ
easat-8458	224	13	variable	variable	NOUN
easat-8458	224	14	can	can	AUX
easat-8458	224	15	explain	explain	VERB
easat-8458	224	16	the	the	DET
easat-8458	224	17	fluctuations	fluctuation	NOUN
easat-8458	224	18	in	in	ADP
easat-8458	224	19	the	the	DET
easat-8458	224	20	dependent	dependent	ADJ
easat-8458	224	21	variable	variable	NOUN
easat-8458	224	22	in	in	ADP
easat-8458	224	23	a	a	DET
easat-8458	224	24	research	research	NOUN
easat-8458	224	25	model	model	NOUN
easat-8458	224	26	[	[	X
easat-8458	224	27	27	27	NUM
easat-8458	224	28	]	]	PUNCT
easat-8458	224	29	.	.	PUNCT
easat-8458	225	1	table	table	NOUN
easat-8458	225	2	10	10	NUM
easat-8458	225	3	.	.	PUNCT
easat-8458	226	1	test	test	NOUN
easat-8458	226	2	results	result	NOUN
easat-8458	226	3	r	r	PROPN
easat-8458	226	4	square	square	NOUN
easat-8458	226	5	.	.	PUNCT
easat-8458	227	1	variable	variable	ADJ
easat-8458	227	2	r	r	NOUN
easat-8458	227	3	square	square	NOUN
easat-8458	227	4	r	r	NOUN
easat-8458	227	5	square	square	ADJ
easat-8458	227	6	adjusted	adjust	VERB
easat-8458	227	7	purchase	purchase	NOUN
easat-8458	227	8	intention	intention	NOUN
easat-8458	227	9	0.383	0.383	NUM
easat-8458	227	10	0.382	0.382	NUM
easat-8458	227	11	parasocial	parasocial	ADJ
easat-8458	227	12	relationship	relationship	NOUN
easat-8458	227	13	0.459	0.459	NUM
easat-8458	227	14	0.456	0.456	NUM
easat-8458	227	15	the	the	DET
easat-8458	227	16	table	table	NOUN
easat-8458	227	17	above	above	ADV
easat-8458	227	18	allows	allow	VERB
easat-8458	227	19	us	we	PRON
easat-8458	227	20	to	to	PART
easat-8458	227	21	derive	derive	VERB
easat-8458	227	22	the	the	DET
easat-8458	227	23	following	follow	VERB
easat-8458	227	24	conclusions	conclusion	NOUN
easat-8458	227	25	:	:	PUNCT
easat-8458	227	26	1	1	X
easat-8458	227	27	.	.	PUNCT
easat-8458	228	1	at	at	ADP
easat-8458	228	2	0.383	0.383	NUM
easat-8458	228	3	,	,	PUNCT
easat-8458	228	4	or	or	CCONJ
easat-8458	228	5	38.3	38.3	NUM
easat-8458	228	6	%	%	NOUN
easat-8458	228	7	,	,	PUNCT
easat-8458	228	8	the	the	DET
easat-8458	228	9	independent	independent	ADJ
easat-8458	228	10	variable	variable	NOUN
easat-8458	228	11	influences	influence	VERB
easat-8458	228	12	the	the	DET
easat-8458	228	13	purchase	purchase	NOUN
easat-8458	228	14	intention	intention	NOUN
easat-8458	228	15	variable	variable	NOUN
easat-8458	228	16	.	.	PUNCT
easat-8458	229	1	other	other	ADJ
easat-8458	229	2	factors	factor	NOUN
easat-8458	229	3	outside	outside	ADP
easat-8458	229	4	the	the	DET
easat-8458	229	5	purview	purview	NOUN
easat-8458	229	6	of	of	ADP
easat-8458	229	7	this	this	DET
easat-8458	229	8	study	study	NOUN
easat-8458	229	9	have	have	VERB
easat-8458	229	10	an	an	DET
easat-8458	229	11	impact	impact	NOUN
easat-8458	229	12	on	on	ADP
easat-8458	229	13	the	the	DET
easat-8458	229	14	remaining	remain	VERB
easat-8458	229	15	61.7	61.7	NUM
easat-8458	229	16	%	%	NOUN
easat-8458	229	17	.	.	PUNCT
easat-8458	230	1	2	2	X
easat-8458	230	2	.	.	X
easat-8458	230	3	at	at	ADP
easat-8458	230	4	0.459	0.459	NUM
easat-8458	230	5	,	,	PUNCT
easat-8458	230	6	or	or	CCONJ
easat-8458	230	7	45.9	45.9	NUM
easat-8458	230	8	%	%	NOUN
easat-8458	230	9	,	,	PUNCT
easat-8458	230	10	the	the	DET
easat-8458	230	11	independent	independent	ADJ
easat-8458	230	12	variable	variable	NOUN
easat-8458	230	13	has	have	VERB
easat-8458	230	14	an	an	DET
easat-8458	230	15	impact	impact	NOUN
easat-8458	230	16	on	on	ADP
easat-8458	230	17	the	the	DET
easat-8458	230	18	parasocial	parasocial	ADJ
easat-8458	230	19	relationship	relationship	NOUN
easat-8458	230	20	variable	variable	NOUN
easat-8458	230	21	.	.	PUNCT
easat-8458	231	1	other	other	ADJ
easat-8458	231	2	factors	factor	NOUN
easat-8458	231	3	not	not	PART
easat-8458	231	4	included	include	VERB
easat-8458	231	5	in	in	ADP
easat-8458	231	6	this	this	DET
easat-8458	231	7	study	study	NOUN
easat-8458	231	8	have	have	VERB
easat-8458	231	9	an	an	DET
easat-8458	231	10	impact	impact	NOUN
easat-8458	231	11	on	on	ADP
easat-8458	231	12	the	the	DET
easat-8458	231	13	remaining	remain	VERB
easat-8458	231	14	54.1	54.1	NUM
easat-8458	231	15	%	%	NOUN
easat-8458	231	16	.	.	PUNCT
easat-8458	232	1	4.5	4.5	NUM
easat-8458	232	2	.	.	PUNCT
easat-8458	233	1	f	f	PROPN
easat-8458	233	2	square	square	VERB
easat-8458	233	3	the	the	DET
easat-8458	233	4	effect	effect	NOUN
easat-8458	233	5	size	size	NOUN
easat-8458	233	6	(	(	PUNCT
easat-8458	233	7	f²	f²	NOUN
easat-8458	233	8	)	)	PUNCT
easat-8458	233	9	value	value	NOUN
easat-8458	233	10	in	in	ADP
easat-8458	233	11	this	this	DET
easat-8458	233	12	study	study	NOUN
easat-8458	233	13	is	be	AUX
easat-8458	233	14	explained	explain	VERB
easat-8458	233	15	in	in	ADP
easat-8458	233	16	the	the	DET
easat-8458	233	17	following	follow	VERB
easat-8458	233	18	table	table	NOUN
easat-8458	233	19	:	:	PUNCT
easat-8458	233	20	table	table	NOUN
easat-8458	233	21	11	11	NUM
easat-8458	233	22	.	.	PUNCT
easat-8458	234	1	f	f	PROPN
easat-8458	234	2	square	square	PROPN
easat-8458	234	3	(	(	PUNCT
easat-8458	234	4	f²	f²	PROPN
easat-8458	234	5	)	)	PUNCT
easat-8458	234	6	test	test	NOUN
easat-8458	234	7	result	result	NOUN
easat-8458	234	8	.	.	PUNCT
easat-8458	235	1	variable	variable	PROPN
easat-8458	235	2	f	f	PROPN
easat-8458	235	3	square	square	ADJ
easat-8458	235	4	attitude	attitude	NOUN
easat-8458	235	5	homophily	homophily	ADV
easat-8458	235	6	-	-	PUNCT
easat-8458	235	7	>	>	X
easat-8458	235	8	parasocial	parasocial	ADJ
easat-8458	235	9	relationship	relationship	NOUN
easat-8458	235	10	0.244	0.244	NUM
easat-8458	235	11	parasocial	parasocial	ADJ
easat-8458	235	12	relationship	relationship	NOUN
easat-8458	235	13	-	-	PUNCT
easat-8458	235	14	>	>	X
easat-8458	235	15	purchase	purchase	NOUN
easat-8458	235	16	intention	intention	NOUN
easat-8458	235	17	0.621	0.621	NUM
easat-8458	235	18	social	social	ADJ
easat-8458	235	19	attractiveness	attractiveness	NOUN
easat-8458	235	20	-	-	PUNCT
easat-8458	235	21	>	>	X
easat-8458	235	22	parasocial	parasocial	ADJ
easat-8458	235	23	relationship	relationship	NOUN
easat-8458	235	24	0.124	0.124	NUM
easat-8458	235	25	in	in	ADP
easat-8458	235	26	this	this	DET
easat-8458	235	27	study	study	NOUN
easat-8458	235	28	,	,	PUNCT
easat-8458	235	29	the	the	DET
easat-8458	235	30	f	f	PROPN
easat-8458	235	31	square	square	PROPN
easat-8458	235	32	test	test	NOUN
easat-8458	235	33	yielded	yield	VERB
easat-8458	235	34	the	the	DET
easat-8458	235	35	following	follow	VERB
easat-8458	235	36	results	result	NOUN
easat-8458	235	37	:	:	PUNCT
easat-8458	235	38	•	•	SCONJ
easat-8458	235	39	the	the	DET
easat-8458	235	40	f	f	PROPN
easat-8458	235	41	square	square	ADJ
easat-8458	235	42	value	value	NOUN
easat-8458	235	43	for	for	ADP
easat-8458	235	44	attitude	attitude	NOUN
easat-8458	235	45	homophily	homophily	ADV
easat-8458	235	46	towards	towards	ADP
easat-8458	235	47	parasocial	parasocial	ADJ
easat-8458	235	48	relationship	relationship	NOUN
easat-8458	235	49	is	be	AUX
easat-8458	235	50	0.244	0.244	NUM
easat-8458	235	51	,	,	PUNCT
easat-8458	235	52	which	which	PRON
easat-8458	235	53	2640	2640	NUM
easat-8458	235	54	edelweiss	edelweiss	PROPN
easat-8458	235	55	applied	apply	VERB
easat-8458	235	56	science	science	NOUN
easat-8458	235	57	and	and	CCONJ
easat-8458	235	58	technology	technology	NOUN
easat-8458	235	59	issn	issn	PROPN
easat-8458	235	60	:	:	PUNCT
easat-8458	235	61	2576	2576	NUM
easat-8458	235	62	-	-	SYM
easat-8458	235	63	8484	8484	NUM
easat-8458	235	64	vol	vol	NOUN
easat-8458	235	65	.	.	PROPN
easat-8458	236	1	9	9	NUM
easat-8458	236	2	,	,	PUNCT
easat-8458	236	3	no	no	INTJ
easat-8458	236	4	.	.	NOUN
easat-8458	236	5	6	6	NUM
easat-8458	236	6	:	:	PUNCT
easat-8458	236	7	2629	2629	NUM
easat-8458	236	8	-	-	SYM
easat-8458	236	9	2645	2645	NUM
easat-8458	236	10	,	,	PUNCT
easat-8458	236	11	2025	2025	NUM
easat-8458	236	12	doi	doi	NOUN
easat-8458	236	13	:	:	PUNCT
easat-8458	236	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	236	15	©	©	PROPN
easat-8458	236	16	2025	2025	NUM
easat-8458	236	17	by	by	ADP
easat-8458	236	18	the	the	DET
easat-8458	236	19	authors	author	NOUN
easat-8458	236	20	;	;	PUNCT
easat-8458	236	21	licensee	licensee	PROPN
easat-8458	236	22	learning	learning	NOUN
easat-8458	236	23	gate	gate	NOUN
easat-8458	236	24	indicates	indicate	VERB
easat-8458	236	25	a	a	DET
easat-8458	236	26	moderate	moderate	ADJ
easat-8458	236	27	influence	influence	NOUN
easat-8458	236	28	because	because	SCONJ
easat-8458	236	29	the	the	DET
easat-8458	236	30	f2	f2	ADJ
easat-8458	236	31	value	value	NOUN
easat-8458	236	32	is	be	AUX
easat-8458	236	33	between	between	ADP
easat-8458	236	34	0.15	0.15	NUM
easat-8458	236	35	to	to	ADP
easat-8458	236	36	0.35	0.35	NUM
easat-8458	236	37	.	.	PUNCT
easat-8458	237	1	this	this	PRON
easat-8458	237	2	implies	imply	VERB
easat-8458	237	3	that	that	SCONJ
easat-8458	237	4	parasocial	parasocial	ADJ
easat-8458	237	5	relationships	relationship	NOUN
easat-8458	237	6	are	be	AUX
easat-8458	237	7	moderately	moderately	ADV
easat-8458	237	8	impacted	impact	VERB
easat-8458	237	9	by	by	ADP
easat-8458	237	10	attitude	attitude	NOUN
easat-8458	237	11	homophily	homophily	ADV
easat-8458	237	12	.	.	PUNCT
easat-8458	238	1	•	•	NUM
easat-8458	238	2	the	the	DET
easat-8458	238	3	f	f	PROPN
easat-8458	238	4	square	square	ADJ
easat-8458	238	5	value	value	NOUN
easat-8458	238	6	for	for	ADP
easat-8458	238	7	the	the	DET
easat-8458	238	8	parasocial	parasocial	ADJ
easat-8458	238	9	relationship	relationship	NOUN
easat-8458	238	10	towards	towards	ADP
easat-8458	238	11	purchase	purchase	NOUN
easat-8458	238	12	intention	intention	NOUN
easat-8458	238	13	is	be	AUX
easat-8458	238	14	0.621	0.621	NUM
easat-8458	238	15	,	,	PUNCT
easat-8458	238	16	which	which	PRON
easat-8458	238	17	indicates	indicate	VERB
easat-8458	238	18	a	a	DET
easat-8458	238	19	significant	significant	ADJ
easat-8458	238	20	effect	effect	NOUN
easat-8458	238	21	because	because	SCONJ
easat-8458	238	22	the	the	DET
easat-8458	238	23	f2	f2	ADJ
easat-8458	238	24	value	value	NOUN
easat-8458	238	25	is	be	AUX
easat-8458	238	26	more	more	ADJ
easat-8458	238	27	than	than	ADP
easat-8458	238	28	0.35	0.35	NUM
easat-8458	238	29	.	.	PUNCT
easat-8458	239	1	this	this	PRON
easat-8458	239	2	suggests	suggest	VERB
easat-8458	239	3	that	that	SCONJ
easat-8458	239	4	purchase	purchase	NOUN
easat-8458	239	5	intention	intention	NOUN
easat-8458	239	6	is	be	AUX
easat-8458	239	7	significantly	significantly	ADV
easat-8458	239	8	impacted	impact	VERB
easat-8458	239	9	by	by	ADP
easat-8458	239	10	parasocial	parasocial	ADJ
easat-8458	239	11	relationships	relationship	NOUN
easat-8458	239	12	.	.	PUNCT
easat-8458	240	1	•	•	NUM
easat-8458	240	2	the	the	DET
easat-8458	240	3	f	f	PROPN
easat-8458	240	4	square	square	ADJ
easat-8458	240	5	value	value	NOUN
easat-8458	240	6	for	for	ADP
easat-8458	240	7	social	social	ADJ
easat-8458	240	8	attractiveness	attractiveness	NOUN
easat-8458	240	9	towards	towards	ADP
easat-8458	240	10	parasocial	parasocial	ADJ
easat-8458	240	11	relationship	relationship	NOUN
easat-8458	240	12	is	be	AUX
easat-8458	240	13	0.124	0.124	NUM
easat-8458	240	14	,	,	PUNCT
easat-8458	240	15	which	which	PRON
easat-8458	240	16	indicates	indicate	VERB
easat-8458	240	17	a	a	DET
easat-8458	240	18	small	small	ADJ
easat-8458	240	19	effect	effect	NOUN
easat-8458	240	20	because	because	SCONJ
easat-8458	240	21	the	the	DET
easat-8458	240	22	f2	f2	ADJ
easat-8458	240	23	value	value	NOUN
easat-8458	240	24	is	be	AUX
easat-8458	240	25	between	between	ADP
easat-8458	240	26	0.02	0.02	NUM
easat-8458	240	27	to	to	ADP
easat-8458	240	28	0.15	0.15	NUM
easat-8458	240	29	.	.	PUNCT
easat-8458	241	1	this	this	PRON
easat-8458	241	2	suggests	suggest	VERB
easat-8458	241	3	that	that	SCONJ
easat-8458	241	4	parasocial	parasocial	ADJ
easat-8458	241	5	relationships	relationship	NOUN
easat-8458	241	6	are	be	AUX
easat-8458	241	7	marginally	marginally	ADV
easat-8458	241	8	impacted	impact	VERB
easat-8458	241	9	by	by	ADP
easat-8458	241	10	social	social	ADJ
easat-8458	241	11	attractiveness	attractiveness	NOUN
easat-8458	241	12	.	.	PUNCT
easat-8458	242	1	4.6	4.6	NUM
easat-8458	242	2	.	.	PUNCT
easat-8458	243	1	q	q	AUX
easat-8458	243	2	square	square	ADJ
easat-8458	243	3	the	the	DET
easat-8458	243	4	results	result	NOUN
easat-8458	243	5	of	of	ADP
easat-8458	243	6	the	the	DET
easat-8458	243	7	q	q	PROPN
easat-8458	243	8	square	square	ADJ
easat-8458	243	9	test	test	NOUN
easat-8458	243	10	are	be	AUX
easat-8458	243	11	as	as	SCONJ
easat-8458	243	12	follows	follow	VERB
easat-8458	243	13	:	:	PUNCT
easat-8458	243	14	table	table	NOUN
easat-8458	243	15	12	12	NUM
easat-8458	243	16	.	.	PUNCT
easat-8458	244	1	q	q	PROPN
easat-8458	244	2	square	square	ADJ
easat-8458	244	3	test	test	NOUN
easat-8458	244	4	result	result	NOUN
easat-8458	244	5	.	.	PUNCT
easat-8458	245	1	variable	variable	ADJ
easat-8458	245	2	q	q	PROPN
easat-8458	245	3	square	square	ADJ
easat-8458	245	4	purchase	purchase	NOUN
easat-8458	245	5	intention	intention	NOUN
easat-8458	245	6	0.349	0.349	NUM
easat-8458	245	7	parasocial	parasocial	ADJ
easat-8458	245	8	relationship	relationship	NOUN
easat-8458	245	9	0.451	0.451	NUM
easat-8458	245	10	source	source	NOUN
easat-8458	245	11	:	:	PUNCT
easat-8458	245	12	information	information	NOUN
easat-8458	245	13	handled	handle	VERB
easat-8458	245	14	using	use	VERB
easat-8458	245	15	smartpls	smartpls	NOUN
easat-8458	245	16	(	(	PUNCT
easat-8458	245	17	2025	2025	NUM
easat-8458	245	18	)	)	PUNCT
easat-8458	245	19	the	the	DET
easat-8458	245	20	following	follow	VERB
easat-8458	245	21	is	be	AUX
easat-8458	245	22	evident	evident	ADJ
easat-8458	245	23	from	from	ADP
easat-8458	245	24	the	the	DET
easat-8458	245	25	q	q	PROPN
easat-8458	245	26	square	square	ADJ
easat-8458	245	27	test	test	NOUN
easat-8458	245	28	results	result	NOUN
easat-8458	245	29	:	:	PUNCT
easat-8458	245	30	•	•	ADP
easat-8458	245	31	the	the	DET
easat-8458	245	32	q	q	ADJ
easat-8458	245	33	square	square	ADJ
easat-8458	245	34	value	value	NOUN
easat-8458	245	35	of	of	ADP
easat-8458	245	36	0.349	0.349	NUM
easat-8458	245	37	for	for	ADP
easat-8458	245	38	the	the	DET
easat-8458	245	39	purchase	purchase	NOUN
easat-8458	245	40	intention	intention	NOUN
easat-8458	245	41	variable	variable	NOUN
easat-8458	245	42	indicates	indicate	VERB
easat-8458	245	43	that	that	SCONJ
easat-8458	245	44	it	it	PRON
easat-8458	245	45	is	be	AUX
easat-8458	245	46	greater	great	ADJ
easat-8458	245	47	than	than	ADP
easat-8458	245	48	0	0	NUM
easat-8458	245	49	.	.	PUNCT
easat-8458	246	1	this	this	PRON
easat-8458	246	2	implies	imply	VERB
easat-8458	246	3	that	that	SCONJ
easat-8458	246	4	the	the	DET
easat-8458	246	5	purchase	purchase	NOUN
easat-8458	246	6	intention	intention	NOUN
easat-8458	246	7	variable	variable	NOUN
easat-8458	246	8	can	can	AUX
easat-8458	246	9	be	be	AUX
easat-8458	246	10	explained	explain	VERB
easat-8458	246	11	by	by	ADP
easat-8458	246	12	the	the	DET
easat-8458	246	13	independent	independent	ADJ
easat-8458	246	14	variables	variable	NOUN
easat-8458	246	15	in	in	ADP
easat-8458	246	16	this	this	DET
easat-8458	246	17	study	study	NOUN
easat-8458	246	18	.	.	PUNCT
easat-8458	247	1	•	•	NUM
easat-8458	247	2	the	the	DET
easat-8458	247	3	q	q	PROPN
easat-8458	247	4	square	square	ADJ
easat-8458	247	5	value	value	NOUN
easat-8458	247	6	of	of	ADP
easat-8458	247	7	0.451	0.451	NUM
easat-8458	247	8	for	for	ADP
easat-8458	247	9	the	the	DET
easat-8458	247	10	parasocial	parasocial	ADJ
easat-8458	247	11	relationship	relationship	NOUN
easat-8458	247	12	variable	variable	NOUN
easat-8458	247	13	is	be	AUX
easat-8458	247	14	likewise	likewise	ADV
easat-8458	247	15	higher	high	ADJ
easat-8458	247	16	than	than	ADP
easat-8458	247	17	0	0	NUM
easat-8458	247	18	.	.	PUNCT
easat-8458	248	1	this	this	PRON
easat-8458	248	2	suggests	suggest	VERB
easat-8458	248	3	that	that	SCONJ
easat-8458	248	4	the	the	DET
easat-8458	248	5	parasocial	parasocial	ADJ
easat-8458	248	6	relationship	relationship	NOUN
easat-8458	248	7	variable	variable	NOUN
easat-8458	248	8	in	in	ADP
easat-8458	248	9	this	this	DET
easat-8458	248	10	study	study	NOUN
easat-8458	248	11	can	can	AUX
easat-8458	248	12	be	be	AUX
easat-8458	248	13	explained	explain	VERB
easat-8458	248	14	by	by	ADP
easat-8458	248	15	the	the	DET
easat-8458	248	16	independent	independent	ADJ
easat-8458	248	17	factors	factor	NOUN
easat-8458	248	18	.	.	PUNCT
easat-8458	249	1	4.7	4.7	NUM
easat-8458	249	2	.	.	PUNCT
easat-8458	249	3	model	model	PROPN
easat-8458	249	4	fit	fit	VERB
easat-8458	249	5	the	the	DET
easat-8458	249	6	outcomes	outcome	NOUN
easat-8458	249	7	of	of	ADP
easat-8458	249	8	the	the	DET
easat-8458	249	9	model	model	NOUN
easat-8458	249	10	fit	fit	ADJ
easat-8458	249	11	test	test	NOUN
easat-8458	249	12	are	be	AUX
easat-8458	249	13	as	as	SCONJ
easat-8458	249	14	follows	follow	VERB
easat-8458	249	15	:	:	PUNCT
easat-8458	249	16	table	table	NOUN
easat-8458	249	17	13	13	NUM
easat-8458	249	18	.	.	PUNCT
easat-8458	250	1	output	output	NOUN
easat-8458	250	2	model	model	PROPN
easat-8458	250	3	fit	fit	PROPN
easat-8458	250	4	.	.	PUNCT
easat-8458	251	1	indicator	indicator	PROPN
easat-8458	251	2	saturated	saturate	VERB
easat-8458	251	3	model	model	NOUN
easat-8458	251	4	estimated	estimate	VERB
easat-8458	251	5	model	model	NOUN
easat-8458	251	6	srmr	srmr	VERB
easat-8458	251	7	0.051	0.051	NUM
easat-8458	251	8	0.075	0.075	NUM
easat-8458	251	9	d_uls	d_ul	NOUN
easat-8458	251	10	0.349	0.349	NUM
easat-8458	251	11	0.764	0.764	NUM
easat-8458	251	12	d_g	d_g	NOUN
easat-8458	251	13	0.228	0.228	NUM
easat-8458	251	14	0.256	0.256	NUM
easat-8458	251	15	chi	chi	ADJ
easat-8458	251	16	-	-	PUNCT
easat-8458	251	17	square	square	ADJ
easat-8458	251	18	566.855	566.855	NUM
easat-8458	251	19	613.851	613.851	NUM
easat-8458	251	20	nfi	nfi	NOUN
easat-8458	251	21	0.876	0.876	NUM
easat-8458	251	22	0.865	0.865	NUM
easat-8458	251	23	according	accord	VERB
easat-8458	251	24	to	to	ADP
easat-8458	251	25	the	the	DET
easat-8458	251	26	above	above	ADJ
easat-8458	251	27	table	table	NOUN
easat-8458	251	28	,	,	PUNCT
easat-8458	251	29	the	the	DET
easat-8458	251	30	estimated	estimate	VERB
easat-8458	251	31	model	model	NOUN
easat-8458	251	32	's	's	PART
easat-8458	251	33	srmr	srmr	PROPN
easat-8458	251	34	value	value	NOUN
easat-8458	251	35	is	be	AUX
easat-8458	251	36	0.075	0.075	NUM
easat-8458	251	37	,	,	PUNCT
easat-8458	251	38	which	which	PRON
easat-8458	251	39	is	be	AUX
easat-8458	251	40	likewise	likewise	ADV
easat-8458	251	41	below	below	ADP
easat-8458	251	42	0.08	0.08	NUM
easat-8458	251	43	,	,	PUNCT
easat-8458	251	44	and	and	CCONJ
easat-8458	251	45	the	the	DET
easat-8458	251	46	saturated	saturated	ADJ
easat-8458	251	47	model	model	NOUN
easat-8458	251	48	's	's	PART
easat-8458	251	49	is	be	AUX
easat-8458	251	50	0.051	0.051	NUM
easat-8458	251	51	,	,	PUNCT
easat-8458	251	52	which	which	PRON
easat-8458	251	53	is	be	AUX
easat-8458	251	54	less	less	ADJ
easat-8458	251	55	than	than	ADP
easat-8458	251	56	0.08	0.08	NUM
easat-8458	251	57	.	.	PUNCT
easat-8458	252	1	consequently	consequently	ADV
easat-8458	252	2	,	,	PUNCT
easat-8458	252	3	it	it	PRON
easat-8458	252	4	can	can	AUX
easat-8458	252	5	be	be	AUX
easat-8458	252	6	said	say	VERB
easat-8458	252	7	that	that	SCONJ
easat-8458	252	8	the	the	DET
easat-8458	252	9	model	model	NOUN
easat-8458	252	10	satisfies	satisfy	VERB
easat-8458	252	11	the	the	DET
easat-8458	252	12	requirements	requirement	NOUN
easat-8458	252	13	for	for	ADP
easat-8458	252	14	model	model	NOUN
easat-8458	252	15	adequacy	adequacy	NOUN
easat-8458	252	16	.	.	PUNCT
easat-8458	253	1	4.8	4.8	NUM
easat-8458	253	2	.	.	PUNCT
easat-8458	254	1	hypothesis	hypothesis	NOUN
easat-8458	254	2	test	test	NOUN
easat-8458	254	3	the	the	DET
easat-8458	254	4	examination	examination	NOUN
easat-8458	254	5	of	of	ADP
easat-8458	254	6	the	the	DET
easat-8458	254	7	bootstrapping	bootstrapping	ADJ
easat-8458	254	8	path	path	NOUN
easat-8458	254	9	coefficients	coefficient	NOUN
easat-8458	254	10	yielded	yield	VERB
easat-8458	254	11	the	the	DET
easat-8458	254	12	following	follow	VERB
easat-8458	254	13	findings	finding	NOUN
easat-8458	254	14	:	:	PUNCT
easat-8458	254	15	2641	2641	NUM
easat-8458	254	16	edelweiss	edelweiss	PROPN
easat-8458	254	17	applied	apply	VERB
easat-8458	254	18	science	science	NOUN
easat-8458	254	19	and	and	CCONJ
easat-8458	254	20	technology	technology	NOUN
easat-8458	254	21	issn	issn	PROPN
easat-8458	254	22	:	:	PUNCT
easat-8458	254	23	2576	2576	NUM
easat-8458	254	24	-	-	SYM
easat-8458	254	25	8484	8484	NUM
easat-8458	254	26	vol	vol	NOUN
easat-8458	254	27	.	.	PROPN
easat-8458	255	1	9	9	NUM
easat-8458	255	2	,	,	PUNCT
easat-8458	255	3	no	no	INTJ
easat-8458	255	4	.	.	NOUN
easat-8458	255	5	6	6	NUM
easat-8458	255	6	:	:	PUNCT
easat-8458	255	7	2629	2629	NUM
easat-8458	255	8	-	-	SYM
easat-8458	255	9	2645	2645	NUM
easat-8458	255	10	,	,	PUNCT
easat-8458	255	11	2025	2025	NUM
easat-8458	255	12	doi	doi	NOUN
easat-8458	255	13	:	:	PUNCT
easat-8458	255	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	255	15	©	©	PROPN
easat-8458	255	16	2025	2025	NUM
easat-8458	255	17	by	by	ADP
easat-8458	255	18	the	the	DET
easat-8458	255	19	authors	author	NOUN
easat-8458	255	20	;	;	PUNCT
easat-8458	255	21	licensee	licensee	PROPN
easat-8458	255	22	learning	learn	VERB
easat-8458	255	23	gate	gate	PROPN
easat-8458	255	24	table	table	NOUN
easat-8458	255	25	14	14	NUM
easat-8458	255	26	.	.	PUNCT
easat-8458	256	1	results	result	NOUN
easat-8458	256	2	of	of	ADP
easat-8458	256	3	the	the	DET
easat-8458	256	4	direct	direct	ADJ
easat-8458	256	5	influence	influence	NOUN
easat-8458	256	6	hypothesis	hypothesis	NOUN
easat-8458	256	7	test	test	NOUN
easat-8458	256	8	construct	construct	VERB
easat-8458	256	9	original	original	ADJ
easat-8458	256	10	sample	sample	NOUN
easat-8458	256	11	(	(	PUNCT
easat-8458	256	12	o	o	NOUN
easat-8458	256	13	)	)	PUNCT
easat-8458	256	14	t	t	PROPN
easat-8458	256	15	statistics	statistic	NOUN
easat-8458	256	16	(	(	PUNCT
easat-8458	256	17	|o	|o	NOUN
easat-8458	256	18	/	/	SYM
easat-8458	256	19	stdev|	stdev|	NOUN
easat-8458	256	20	)	)	PUNCT
easat-8458	256	21	p	p	NOUN
easat-8458	256	22	values	value	NOUN
easat-8458	256	23	hypothesis	hypothesis	NOUN
easat-8458	256	24	description	description	NOUN
easat-8458	256	25	attitude	attitude	NOUN
easat-8458	256	26	homophily	homophily	ADV
easat-8458	256	27	-	-	PUNCT
easat-8458	256	28	>	>	X
easat-8458	256	29	parasocial	parasocial	ADJ
easat-8458	256	30	relationship	relationship	NOUN
easat-8458	256	31	0.444	0.444	NUM
easat-8458	256	32	8.592	8.592	NUM
easat-8458	256	33	0.000	0.000	NUM
easat-8458	256	34	h1	h1	PROPN
easat-8458	256	35	accepted	accept	VERB
easat-8458	256	36	social	social	ADJ
easat-8458	256	37	attractiveness	attractiveness	NOUN
easat-8458	256	38	-	-	PUNCT
easat-8458	256	39	>	>	X
easat-8458	256	40	relationship	relationship	NOUN
easat-8458	256	41	0.317	0.317	NUM
easat-8458	256	42	5.363	5.363	NUM
easat-8458	256	43	0.000	0.000	NUM
easat-8458	256	44	h2	h2	NOUN
easat-8458	256	45	accepted	accept	VERB
easat-8458	256	46	parasocial	parasocial	ADJ
easat-8458	256	47	relationship-	relationship-	CCONJ
easat-8458	256	48	>	>	X
easat-8458	256	49	purchase	purchase	NOUN
easat-8458	256	50	intention	intention	NOUN
easat-8458	256	51	0.619	0.619	NUM
easat-8458	256	52	6.166	6.166	NUM
easat-8458	256	53	0.000	0.000	NUM
easat-8458	256	54	h3	h3	NOUN
easat-8458	256	55	accepted	accept	VERB
easat-8458	256	56	based	base	VERB
easat-8458	256	57	on	on	ADP
easat-8458	256	58	the	the	DET
easat-8458	256	59	data	datum	NOUN
easat-8458	256	60	above	above	ADV
easat-8458	256	61	,	,	PUNCT
easat-8458	256	62	we	we	PRON
easat-8458	256	63	can	can	AUX
easat-8458	256	64	derive	derive	VERB
easat-8458	256	65	the	the	DET
easat-8458	256	66	following	follow	VERB
easat-8458	256	67	conclusions	conclusion	NOUN
easat-8458	256	68	:	:	PUNCT
easat-8458	256	69	1	1	X
easat-8458	256	70	.	.	X
easat-8458	256	71	homophily	homophily	ADV
easat-8458	256	72	has	have	VERB
easat-8458	256	73	a	a	DET
easat-8458	256	74	strong	strong	ADJ
easat-8458	256	75	positive	positive	ADJ
easat-8458	256	76	impact	impact	NOUN
easat-8458	256	77	on	on	ADP
easat-8458	256	78	parasocial	parasocial	ADJ
easat-8458	256	79	relationships	relationship	NOUN
easat-8458	256	80	,	,	PUNCT
easat-8458	256	81	with	with	ADP
easat-8458	256	82	an	an	DET
easat-8458	256	83	original	original	ADJ
easat-8458	256	84	sample	sample	NOUN
easat-8458	256	85	value	value	NOUN
easat-8458	256	86	of	of	ADP
easat-8458	256	87	0.444	0.444	NUM
easat-8458	256	88	,	,	PUNCT
easat-8458	256	89	t	t	PROPN
easat-8458	256	90	statistics	statistic	NOUN
easat-8458	256	91	of	of	ADP
easat-8458	256	92	8.592	8.592	NUM
easat-8458	256	93	(	(	PUNCT
easat-8458	256	94	higher	high	ADJ
easat-8458	256	95	than	than	ADP
easat-8458	256	96	1.96	1.96	NUM
easat-8458	256	97	)	)	PUNCT
easat-8458	256	98	,	,	PUNCT
easat-8458	256	99	and	and	CCONJ
easat-8458	256	100	p	p	NOUN
easat-8458	256	101	value	value	NOUN
easat-8458	256	102	of	of	ADP
easat-8458	256	103	0.000	0.000	NUM
easat-8458	256	104	(	(	PUNCT
easat-8458	256	105	less	less	ADJ
easat-8458	256	106	than	than	ADP
easat-8458	256	107	0.05	0.05	NUM
easat-8458	256	108	)	)	PUNCT
easat-8458	256	109	.	.	PUNCT
easat-8458	257	1	thus	thus	ADV
easat-8458	257	2	,	,	PUNCT
easat-8458	257	3	hypothesis	hypothesis	NOUN
easat-8458	257	4	h1	h1	NOUN
easat-8458	257	5	is	be	AUX
easat-8458	257	6	supported	support	VERB
easat-8458	257	7	.	.	PUNCT
easat-8458	258	1	2	2	X
easat-8458	258	2	.	.	X
easat-8458	258	3	social	social	ADJ
easat-8458	258	4	attractiveness	attractiveness	NOUN
easat-8458	258	5	has	have	VERB
easat-8458	258	6	a	a	DET
easat-8458	258	7	strong	strong	ADJ
easat-8458	258	8	and	and	CCONJ
easat-8458	258	9	favorable	favorable	ADJ
easat-8458	258	10	impact	impact	NOUN
easat-8458	258	11	on	on	ADP
easat-8458	258	12	parasocial	parasocial	ADJ
easat-8458	258	13	relationships	relationship	NOUN
easat-8458	258	14	,	,	PUNCT
easat-8458	258	15	with	with	ADP
easat-8458	258	16	an	an	DET
easat-8458	258	17	original	original	ADJ
easat-8458	258	18	sample	sample	NOUN
easat-8458	258	19	value	value	NOUN
easat-8458	258	20	of	of	ADP
easat-8458	258	21	0.317	0.317	NUM
easat-8458	258	22	,	,	PUNCT
easat-8458	258	23	t	t	PROPN
easat-8458	258	24	statistics	statistic	NOUN
easat-8458	258	25	of	of	ADP
easat-8458	258	26	5.363	5.363	NUM
easat-8458	258	27	(	(	PUNCT
easat-8458	258	28	higher	high	ADJ
easat-8458	258	29	than	than	ADP
easat-8458	258	30	1.96	1.96	NUM
easat-8458	258	31	)	)	PUNCT
easat-8458	258	32	,	,	PUNCT
easat-8458	258	33	and	and	CCONJ
easat-8458	258	34	p	p	NOUN
easat-8458	258	35	value	value	NOUN
easat-8458	258	36	of	of	ADP
easat-8458	258	37	0.000	0.000	NUM
easat-8458	258	38	(	(	PUNCT
easat-8458	258	39	less	less	ADJ
easat-8458	258	40	than	than	ADP
easat-8458	258	41	0.05	0.05	NUM
easat-8458	258	42	)	)	PUNCT
easat-8458	258	43	.	.	PUNCT
easat-8458	259	1	as	as	ADP
easat-8458	259	2	a	a	DET
easat-8458	259	3	result	result	NOUN
easat-8458	259	4	,	,	PUNCT
easat-8458	259	5	hypothesis	hypothesis	NOUN
easat-8458	259	6	h2	h2	NOUN
easat-8458	259	7	has	have	AUX
easat-8458	259	8	been	be	AUX
easat-8458	259	9	accepted	accept	VERB
easat-8458	259	10	.	.	PUNCT
easat-8458	260	1	3	3	X
easat-8458	260	2	.	.	X
easat-8458	260	3	parasocial	parasocial	ADJ
easat-8458	260	4	relationships	relationship	NOUN
easat-8458	260	5	had	have	VERB
easat-8458	260	6	a	a	DET
easat-8458	260	7	strong	strong	ADJ
easat-8458	260	8	positive	positive	ADJ
easat-8458	260	9	impact	impact	NOUN
easat-8458	260	10	on	on	ADP
easat-8458	260	11	purchase	purchase	NOUN
easat-8458	260	12	intention	intention	NOUN
easat-8458	260	13	,	,	PUNCT
easat-8458	260	14	with	with	ADP
easat-8458	260	15	an	an	DET
easat-8458	260	16	original	original	ADJ
easat-8458	260	17	sample	sample	NOUN
easat-8458	260	18	value	value	NOUN
easat-8458	260	19	of	of	ADP
easat-8458	260	20	0.619	0.619	NUM
easat-8458	260	21	,	,	PUNCT
easat-8458	260	22	t	t	PROPN
easat-8458	260	23	statistics	statistic	NOUN
easat-8458	260	24	of	of	ADP
easat-8458	260	25	6.166	6.166	NUM
easat-8458	260	26	(	(	PUNCT
easat-8458	260	27	higher	high	ADJ
easat-8458	260	28	than	than	ADP
easat-8458	260	29	1.96	1.96	NUM
easat-8458	260	30	)	)	PUNCT
easat-8458	260	31	,	,	PUNCT
easat-8458	260	32	and	and	CCONJ
easat-8458	260	33	p	p	NOUN
easat-8458	260	34	value	value	NOUN
easat-8458	260	35	of	of	ADP
easat-8458	260	36	0.000	0.000	NUM
easat-8458	260	37	(	(	PUNCT
easat-8458	260	38	less	less	ADJ
easat-8458	260	39	than	than	ADP
easat-8458	260	40	0.05	0.05	NUM
easat-8458	260	41	)	)	PUNCT
easat-8458	260	42	.	.	PUNCT
easat-8458	261	1	therefore	therefore	ADV
easat-8458	261	2	,	,	PUNCT
easat-8458	261	3	hypothesis	hypothesis	NOUN
easat-8458	261	4	h3	h3	NOUN
easat-8458	261	5	is	be	AUX
easat-8458	261	6	validated	validate	VERB
easat-8458	261	7	.	.	PUNCT
easat-8458	262	1	table	table	NOUN
easat-8458	262	2	15	15	NUM
easat-8458	262	3	.	.	PUNCT
easat-8458	263	1	results	result	NOUN
easat-8458	263	2	of	of	ADP
easat-8458	263	3	indirect	indirect	ADJ
easat-8458	263	4	effect	effect	NOUN
easat-8458	263	5	hypothesis	hypothesis	NOUN
easat-8458	263	6	.	.	PUNCT
easat-8458	264	1	construct	construct	VERB
easat-8458	264	2	original	original	ADJ
easat-8458	264	3	sample	sample	NOUN
easat-8458	264	4	(	(	PUNCT
easat-8458	264	5	o	o	NOUN
easat-8458	264	6	)	)	PUNCT
easat-8458	264	7	t	t	PROPN
easat-8458	264	8	statistics	statistic	NOUN
easat-8458	264	9	(	(	PUNCT
easat-8458	264	10	|o	|o	NOUN
easat-8458	264	11	/	/	SYM
easat-8458	264	12	stdev|	stdev|	NOUN
easat-8458	264	13	)	)	PUNCT
easat-8458	264	14	p	p	NOUN
easat-8458	264	15	values	value	NOUN
easat-8458	264	16	hypothesis	hypothesis	NOUN
easat-8458	264	17	description	description	NOUN
easat-8458	264	18	attitude	attitude	NOUN
easat-8458	264	19	homophily	homophily	ADV
easat-8458	264	20	-	-	PUNCT
easat-8458	264	21	>	>	X
easat-8458	264	22	parasocial	parasocial	ADJ
easat-8458	264	23	relationship	relationship	NOUN
easat-8458	264	24	-	-	PUNCT
easat-8458	264	25	>	>	X
easat-8458	264	26	purchase	purchase	NOUN
easat-8458	264	27	intention	intention	NOUN
easat-8458	264	28	0.196	0.196	NUM
easat-8458	264	29	5.029	5.029	NUM
easat-8458	264	30	0.000	0.000	NUM
easat-8458	264	31	h4	h4	PROPN
easat-8458	264	32	accepted	accept	VERB
easat-8458	264	33	social	social	ADJ
easat-8458	264	34	attractiveness	attractiveness	NOUN
easat-8458	264	35	-	-	PUNCT
easat-8458	264	36	>	>	X
easat-8458	264	37	parasocial	parasocial	ADJ
easat-8458	264	38	relationship	relationship	NOUN
easat-8458	264	39	-	-	PUNCT
easat-8458	264	40	>	>	X
easat-8458	264	41	purchase	purchase	NOUN
easat-8458	264	42	intention	intention	NOUN
easat-8458	264	43	0.275	0.275	NUM
easat-8458	264	44	7.079	7.079	NUM
easat-8458	264	45	0.000	0.000	NUM
easat-8458	264	46	h5	h5	PROPN
easat-8458	264	47	accepted	accept	VERB
easat-8458	264	48	source	source	NOUN
easat-8458	264	49	:	:	PUNCT
easat-8458	264	50	data	datum	NOUN
easat-8458	264	51	that	that	PRON
easat-8458	264	52	has	have	AUX
easat-8458	264	53	been	be	AUX
easat-8458	264	54	processed	process	VERB
easat-8458	264	55	with	with	ADP
easat-8458	264	56	smartpls	smartpls	NOUN
easat-8458	264	57	(	(	PUNCT
easat-8458	264	58	2025	2025	NUM
easat-8458	264	59	)	)	PUNCT
easat-8458	264	60	.	.	PUNCT
easat-8458	265	1	the	the	DET
easat-8458	265	2	table	table	NOUN
easat-8458	265	3	above	above	ADV
easat-8458	265	4	allows	allow	VERB
easat-8458	265	5	for	for	SCONJ
easat-8458	265	6	the	the	DET
easat-8458	265	7	following	follow	VERB
easat-8458	265	8	deductions	deduction	NOUN
easat-8458	265	9	to	to	PART
easat-8458	265	10	be	be	AUX
easat-8458	265	11	made	make	VERB
easat-8458	265	12	:	:	PUNCT
easat-8458	265	13	1	1	X
easat-8458	265	14	.	.	X
easat-8458	265	15	with	with	ADP
easat-8458	265	16	a	a	DET
easat-8458	265	17	p	p	NOUN
easat-8458	265	18	value	value	NOUN
easat-8458	265	19	of	of	ADP
easat-8458	265	20	0.000	0.000	NUM
easat-8458	265	21	(	(	PUNCT
easat-8458	265	22	less	less	ADJ
easat-8458	265	23	than	than	ADP
easat-8458	265	24	0.05	0.05	NUM
easat-8458	265	25	)	)	PUNCT
easat-8458	265	26	,	,	PUNCT
easat-8458	265	27	a	a	DET
easat-8458	265	28	t	t	NOUN
easat-8458	265	29	statistics	statistic	NOUN
easat-8458	265	30	of	of	ADP
easat-8458	265	31	5.029	5.029	NUM
easat-8458	265	32	(	(	PUNCT
easat-8458	265	33	higher	high	ADJ
easat-8458	265	34	than	than	ADP
easat-8458	265	35	1.96	1.96	NUM
easat-8458	265	36	)	)	PUNCT
easat-8458	265	37	,	,	PUNCT
easat-8458	265	38	and	and	CCONJ
easat-8458	265	39	an	an	DET
easat-8458	265	40	original	original	ADJ
easat-8458	265	41	sample	sample	NOUN
easat-8458	265	42	value	value	NOUN
easat-8458	265	43	of	of	ADP
easat-8458	265	44	0.196	0.196	NUM
easat-8458	265	45	,	,	PUNCT
easat-8458	265	46	the	the	DET
easat-8458	265	47	parasocial	parasocial	ADJ
easat-8458	265	48	link	link	NOUN
easat-8458	265	49	mediates	mediate	VERB
easat-8458	265	50	the	the	DET
easat-8458	265	51	link	link	NOUN
easat-8458	265	52	between	between	ADP
easat-8458	265	53	attitude	attitude	NOUN
easat-8458	265	54	homophily	homophily	ADV
easat-8458	265	55	and	and	CCONJ
easat-8458	265	56	purchase	purchase	VERB
easat-8458	265	57	intention	intention	NOUN
easat-8458	265	58	.	.	PUNCT
easat-8458	266	1	this	this	PRON
easat-8458	266	2	suggests	suggest	VERB
easat-8458	266	3	that	that	SCONJ
easat-8458	266	4	through	through	ADP
easat-8458	266	5	parasocial	parasocial	ADJ
easat-8458	266	6	relationships	relationship	NOUN
easat-8458	266	7	,	,	PUNCT
easat-8458	266	8	attitude	attitude	NOUN
easat-8458	266	9	homophily	homophily	ADV
easat-8458	266	10	has	have	VERB
easat-8458	266	11	a	a	DET
easat-8458	266	12	large	large	ADJ
easat-8458	266	13	impact	impact	NOUN
easat-8458	266	14	on	on	ADP
easat-8458	266	15	purchase	purchase	NOUN
easat-8458	266	16	intention	intention	NOUN
easat-8458	266	17	,	,	PUNCT
easat-8458	266	18	supporting	support	VERB
easat-8458	266	19	hypothesis	hypothesis	NOUN
easat-8458	266	20	h4	h4	NOUN
easat-8458	266	21	.	.	PUNCT
easat-8458	267	1	2	2	X
easat-8458	267	2	.	.	X
easat-8458	267	3	with	with	ADP
easat-8458	267	4	a	a	DET
easat-8458	267	5	p	p	NOUN
easat-8458	267	6	value	value	NOUN
easat-8458	267	7	of	of	ADP
easat-8458	267	8	0.000	0.000	NUM
easat-8458	267	9	(	(	PUNCT
easat-8458	267	10	less	less	ADJ
easat-8458	267	11	than	than	ADP
easat-8458	267	12	0.05	0.05	NUM
easat-8458	267	13	)	)	PUNCT
easat-8458	267	14	,	,	PUNCT
easat-8458	267	15	a	a	DET
easat-8458	267	16	t	t	NOUN
easat-8458	267	17	statistics	statistic	NOUN
easat-8458	267	18	of	of	ADP
easat-8458	267	19	7.079	7.079	NUM
easat-8458	267	20	(	(	PUNCT
easat-8458	267	21	higher	high	ADJ
easat-8458	267	22	than	than	ADP
easat-8458	267	23	1.96	1.96	NUM
easat-8458	267	24	)	)	PUNCT
easat-8458	267	25	,	,	PUNCT
easat-8458	267	26	and	and	CCONJ
easat-8458	267	27	an	an	DET
easat-8458	267	28	original	original	ADJ
easat-8458	267	29	sample	sample	NOUN
easat-8458	267	30	value	value	NOUN
easat-8458	267	31	of	of	ADP
easat-8458	267	32	0.275	0.275	NUM
easat-8458	267	33	,	,	PUNCT
easat-8458	267	34	the	the	DET
easat-8458	267	35	parasocial	parasocial	ADJ
easat-8458	267	36	relationship	relationship	NOUN
easat-8458	267	37	mediates	mediate	VERB
easat-8458	267	38	the	the	DET
easat-8458	267	39	influence	influence	NOUN
easat-8458	267	40	of	of	ADP
easat-8458	267	41	social	social	ADJ
easat-8458	267	42	attractiveness	attractiveness	NOUN
easat-8458	267	43	on	on	ADP
easat-8458	267	44	purchase	purchase	NOUN
easat-8458	267	45	intention	intention	NOUN
easat-8458	267	46	.	.	PUNCT
easat-8458	268	1	hypothesis	hypothesis	NOUN
easat-8458	268	2	h5	h5	PROPN
easat-8458	268	3	is	be	AUX
easat-8458	268	4	validated	validate	VERB
easat-8458	268	5	since	since	SCONJ
easat-8458	268	6	it	it	PRON
easat-8458	268	7	implies	imply	VERB
easat-8458	268	8	that	that	SCONJ
easat-8458	268	9	social	social	ADJ
easat-8458	268	10	attractiveness	attractiveness	NOUN
easat-8458	268	11	has	have	VERB
easat-8458	268	12	a	a	DET
easat-8458	268	13	major	major	ADJ
easat-8458	268	14	influence	influence	NOUN
easat-8458	268	15	on	on	ADP
easat-8458	268	16	purchase	purchase	NOUN
easat-8458	268	17	intention	intention	NOUN
easat-8458	268	18	through	through	ADP
easat-8458	268	19	parasocial	parasocial	ADJ
easat-8458	268	20	relationships	relationship	NOUN
easat-8458	268	21	.	.	PUNCT
easat-8458	269	1	based	base	VERB
easat-8458	269	2	on	on	ADP
easat-8458	269	3	the	the	DET
easat-8458	269	4	results	result	NOUN
easat-8458	269	5	of	of	ADP
easat-8458	269	6	the	the	DET
easat-8458	269	7	hypothesis	hypothesis	NOUN
easat-8458	269	8	tests	test	NOUN
easat-8458	269	9	,	,	PUNCT
easat-8458	269	10	all	all	DET
easat-8458	269	11	hypotheses	hypothesis	NOUN
easat-8458	269	12	in	in	ADP
easat-8458	269	13	this	this	DET
easat-8458	269	14	study	study	NOUN
easat-8458	269	15	were	be	AUX
easat-8458	269	16	supported	support	VERB
easat-8458	269	17	.	.	PUNCT
easat-8458	270	1	both	both	CCONJ
easat-8458	270	2	direct	direct	ADJ
easat-8458	270	3	and	and	CCONJ
easat-8458	270	4	indirect	indirect	ADJ
easat-8458	270	5	relationships	relationship	NOUN
easat-8458	270	6	were	be	AUX
easat-8458	270	7	found	find	VERB
easat-8458	270	8	to	to	PART
easat-8458	270	9	be	be	AUX
easat-8458	270	10	significant	significant	ADJ
easat-8458	270	11	,	,	PUNCT
easat-8458	270	12	suggesting	suggest	VERB
easat-8458	270	13	that	that	SCONJ
easat-8458	270	14	the	the	DET
easat-8458	270	15	mediating	mediate	VERB
easat-8458	270	16	variable	variable	NOUN
easat-8458	270	17	plays	play	VERB
easat-8458	270	18	a	a	DET
easat-8458	270	19	partial	partial	ADJ
easat-8458	270	20	mediating	mediate	VERB
easat-8458	270	21	role	role	NOUN
easat-8458	270	22	.	.	PUNCT
easat-8458	271	1	this	this	PRON
easat-8458	271	2	is	be	AUX
easat-8458	271	3	evidenced	evidence	VERB
easat-8458	271	4	by	by	ADP
easat-8458	271	5	the	the	DET
easat-8458	271	6	presence	presence	NOUN
easat-8458	271	7	of	of	ADP
easat-8458	271	8	both	both	CCONJ
easat-8458	271	9	a	a	DET
easat-8458	271	10	direct	direct	ADJ
easat-8458	271	11	relationship	relationship	NOUN
easat-8458	271	12	between	between	ADP
easat-8458	271	13	the	the	DET
easat-8458	271	14	independent	independent	ADJ
easat-8458	271	15	and	and	CCONJ
easat-8458	271	16	dependent	dependent	ADJ
easat-8458	271	17	variables	variable	NOUN
easat-8458	271	18	,	,	PUNCT
easat-8458	271	19	as	as	ADV
easat-8458	271	20	well	well	ADV
easat-8458	271	21	as	as	ADP
easat-8458	271	22	an	an	DET
easat-8458	271	23	indirect	indirect	ADJ
easat-8458	271	24	relationship	relationship	NOUN
easat-8458	271	25	mediated	mediate	VERB
easat-8458	271	26	by	by	ADP
easat-8458	271	27	the	the	DET
easat-8458	271	28	intervening	intervene	VERB
easat-8458	271	29	variable	variable	NOUN
easat-8458	271	30	.	.	PUNCT
easat-8458	272	1	the	the	DET
easat-8458	272	2	significance	significance	NOUN
easat-8458	272	3	of	of	ADP
easat-8458	272	4	these	these	DET
easat-8458	272	5	relationships	relationship	NOUN
easat-8458	272	6	,	,	PUNCT
easat-8458	272	7	as	as	SCONJ
easat-8458	272	8	indicated	indicate	VERB
easat-8458	272	9	by	by	ADP
easat-8458	272	10	the	the	DET
easat-8458	272	11	t	t	PROPN
easat-8458	272	12	-	-	PUNCT
easat-8458	272	13	statistics	statistic	NOUN
easat-8458	272	14	and	and	CCONJ
easat-8458	272	15	p	p	NOUN
easat-8458	272	16	-	-	PUNCT
easat-8458	272	17	values	value	NOUN
easat-8458	272	18	,	,	PUNCT
easat-8458	272	19	confirms	confirm	VERB
easat-8458	272	20	that	that	SCONJ
easat-8458	272	21	the	the	DET
easat-8458	272	22	mediation	mediation	NOUN
easat-8458	272	23	is	be	AUX
easat-8458	272	24	partial	partial	ADJ
easat-8458	272	25	.	.	PUNCT
easat-8458	273	1	5	5	X
easat-8458	273	2	.	.	X
easat-8458	273	3	discussion	discussion	NOUN
easat-8458	273	4	5.1	5.1	NUM
easat-8458	273	5	.	.	PUNCT
easat-8458	274	1	attitude	attitude	NOUN
easat-8458	274	2	homophily	homophily	ADV
easat-8458	274	3	influence	influence	NOUN
easat-8458	274	4	on	on	ADP
easat-8458	274	5	parasocial	parasocial	ADJ
easat-8458	274	6	relationship	relationship	NOUN
easat-8458	274	7	the	the	DET
easat-8458	274	8	variable	variable	ADJ
easat-8458	274	9	attitude	attitude	NOUN
easat-8458	274	10	homophily	homophily	ADV
easat-8458	274	11	has	have	VERB
easat-8458	274	12	a	a	DET
easat-8458	274	13	path	path	NOUN
easat-8458	274	14	coefficient	coefficient	NOUN
easat-8458	274	15	of	of	ADP
easat-8458	274	16	0.444	0.444	NUM
easat-8458	274	17	,	,	PUNCT
easat-8458	274	18	which	which	PRON
easat-8458	274	19	indicates	indicate	VERB
easat-8458	274	20	a	a	DET
easat-8458	274	21	substantial	substantial	ADJ
easat-8458	274	22	positive	positive	ADJ
easat-8458	274	23	link	link	NOUN
easat-8458	274	24	with	with	ADP
easat-8458	274	25	parasocial	parasocial	ADJ
easat-8458	274	26	link	link	NOUN
easat-8458	274	27	,	,	PUNCT
easat-8458	274	28	according	accord	VERB
easat-8458	274	29	to	to	ADP
easat-8458	274	30	the	the	DET
easat-8458	274	31	results	result	NOUN
easat-8458	274	32	of	of	ADP
easat-8458	274	33	the	the	DET
easat-8458	274	34	hypothesis	hypothesis	NOUN
easat-8458	274	35	test	test	NOUN
easat-8458	274	36	.	.	PUNCT
easat-8458	275	1	this	this	PRON
easat-8458	275	2	implies	imply	VERB
easat-8458	275	3	that	that	SCONJ
easat-8458	275	4	the	the	DET
easat-8458	275	5	parasocial	parasocial	ADJ
easat-8458	275	6	relationship	relationship	NOUN
easat-8458	275	7	between	between	ADP
easat-8458	275	8	customers	customer	NOUN
easat-8458	275	9	and	and	CCONJ
easat-8458	275	10	influencers	influencer	NOUN
easat-8458	275	11	gets	get	VERB
easat-8458	275	12	stronger	strong	ADJ
easat-8458	275	13	as	as	ADP
easat-8458	275	14	the	the	DET
easat-8458	275	15	degree	degree	NOUN
easat-8458	275	16	of	of	ADP
easat-8458	275	17	2642	2642	NUM
easat-8458	275	18	edelweiss	edelweiss	PROPN
easat-8458	275	19	applied	apply	VERB
easat-8458	275	20	science	science	NOUN
easat-8458	275	21	and	and	CCONJ
easat-8458	275	22	technology	technology	NOUN
easat-8458	275	23	issn	issn	PROPN
easat-8458	275	24	:	:	PUNCT
easat-8458	275	25	2576	2576	NUM
easat-8458	275	26	-	-	SYM
easat-8458	275	27	8484	8484	NUM
easat-8458	275	28	vol	vol	NOUN
easat-8458	275	29	.	.	PROPN
easat-8458	276	1	9	9	NUM
easat-8458	276	2	,	,	PUNCT
easat-8458	276	3	no	no	INTJ
easat-8458	276	4	.	.	NOUN
easat-8458	276	5	6	6	NUM
easat-8458	276	6	:	:	PUNCT
easat-8458	276	7	2629	2629	NUM
easat-8458	276	8	-	-	SYM
easat-8458	276	9	2645	2645	NUM
easat-8458	276	10	,	,	PUNCT
easat-8458	276	11	2025	2025	NUM
easat-8458	276	12	doi	doi	NOUN
easat-8458	276	13	:	:	PUNCT
easat-8458	276	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	276	15	©	©	PROPN
easat-8458	276	16	2025	2025	NUM
easat-8458	276	17	by	by	ADP
easat-8458	276	18	the	the	DET
easat-8458	276	19	authors	author	NOUN
easat-8458	276	20	;	;	PUNCT
easat-8458	276	21	licensee	licensee	PROPN
easat-8458	276	22	learning	learn	VERB
easat-8458	276	23	gate	gate	PROPN
easat-8458	276	24	attitude	attitude	NOUN
easat-8458	276	25	homophily	homophily	ADV
easat-8458	276	26	rises	rise	VERB
easat-8458	276	27	.	.	PUNCT
easat-8458	277	1	hypothesis	hypothesis	NOUN
easat-8458	277	2	h1	h1	NOUN
easat-8458	277	3	is	be	AUX
easat-8458	277	4	accepted	accept	VERB
easat-8458	277	5	since	since	SCONJ
easat-8458	277	6	the	the	DET
easat-8458	277	7	p	p	NOUN
easat-8458	277	8	value	value	NOUN
easat-8458	277	9	of	of	ADP
easat-8458	277	10	0.000	0.000	NUM
easat-8458	277	11	is	be	AUX
easat-8458	277	12	less	less	ADJ
easat-8458	277	13	than	than	ADP
easat-8458	277	14	0.05	0.05	NUM
easat-8458	277	15	and	and	CCONJ
easat-8458	277	16	the	the	DET
easat-8458	277	17	t	t	PROPN
easat-8458	277	18	statistics	statistic	NOUN
easat-8458	277	19	value	value	NOUN
easat-8458	277	20	of	of	ADP
easat-8458	277	21	8.592	8.592	NUM
easat-8458	277	22	is	be	AUX
easat-8458	277	23	more	more	ADJ
easat-8458	277	24	than	than	ADP
easat-8458	277	25	1.96	1.96	NUM
easat-8458	277	26	.	.	PUNCT
easat-8458	278	1	previous	previous	ADJ
easat-8458	278	2	studies	study	NOUN
easat-8458	278	3	have	have	AUX
easat-8458	278	4	highlighted	highlight	VERB
easat-8458	278	5	that	that	SCONJ
easat-8458	278	6	influencers	influencer	NOUN
easat-8458	278	7	who	who	PRON
easat-8458	278	8	establish	establish	VERB
easat-8458	278	9	a	a	DET
easat-8458	278	10	strong	strong	ADJ
easat-8458	278	11	connection	connection	NOUN
easat-8458	278	12	with	with	ADP
easat-8458	278	13	their	their	PRON
easat-8458	278	14	audience	audience	NOUN
easat-8458	278	15	tend	tend	VERB
easat-8458	278	16	to	to	PART
easat-8458	278	17	be	be	AUX
easat-8458	278	18	more	more	ADV
easat-8458	278	19	effective	effective	ADJ
easat-8458	278	20	in	in	ADP
easat-8458	278	21	marketing	marketing	NOUN
easat-8458	278	22	strategies	strategy	NOUN
easat-8458	278	23	[	[	X
easat-8458	278	24	28	28	NUM
easat-8458	278	25	]	]	PUNCT
easat-8458	278	26	.	.	PUNCT
easat-8458	279	1	this	this	DET
easat-8458	279	2	result	result	NOUN
easat-8458	279	3	is	be	AUX
easat-8458	279	4	in	in	ADP
easat-8458	279	5	line	line	NOUN
easat-8458	279	6	with	with	ADP
easat-8458	279	7	the	the	DET
easat-8458	279	8	phenomenon	phenomenon	NOUN
easat-8458	279	9	where	where	SCONJ
easat-8458	279	10	consumers	consumer	NOUN
easat-8458	279	11	tend	tend	VERB
easat-8458	279	12	to	to	PART
easat-8458	279	13	feel	feel	VERB
easat-8458	279	14	closer	close	ADV
easat-8458	279	15	to	to	ADP
easat-8458	279	16	influencer	influencer	VERB
easat-8458	279	17	when	when	SCONJ
easat-8458	279	18	they	they	PRON
easat-8458	279	19	have	have	VERB
easat-8458	279	20	similar	similar	ADJ
easat-8458	279	21	attitudes	attitude	NOUN
easat-8458	279	22	,	,	PUNCT
easat-8458	279	23	values	value	NOUN
easat-8458	279	24	,	,	PUNCT
easat-8458	279	25	or	or	CCONJ
easat-8458	279	26	thought	think	VERB
easat-8458	279	27	patterns	pattern	NOUN
easat-8458	279	28	.	.	PUNCT
easat-8458	280	1	this	this	DET
easat-8458	280	2	similarity	similarity	NOUN
easat-8458	280	3	creates	create	VERB
easat-8458	280	4	a	a	DET
easat-8458	280	5	feeling	feeling	NOUN
easat-8458	280	6	of	of	ADP
easat-8458	280	7	closeness	closeness	NOUN
easat-8458	280	8	that	that	PRON
easat-8458	280	9	strengthens	strengthen	VERB
easat-8458	280	10	parasocial	parasocial	ADJ
easat-8458	280	11	relationships	relationship	NOUN
easat-8458	280	12	.	.	PUNCT
easat-8458	281	1	previous	previous	ADJ
easat-8458	281	2	research	research	NOUN
easat-8458	281	3	also	also	ADV
easat-8458	281	4	shows	show	VERB
easat-8458	281	5	that	that	SCONJ
easat-8458	281	6	similarities	similarity	NOUN
easat-8458	281	7	in	in	ADP
easat-8458	281	8	attitudes	attitude	NOUN
easat-8458	281	9	and	and	CCONJ
easat-8458	281	10	values	value	NOUN
easat-8458	281	11	between	between	ADP
easat-8458	281	12	audiences	audience	NOUN
easat-8458	281	13	and	and	CCONJ
easat-8458	281	14	influencer	influencer	NOUN
easat-8458	281	15	can	can	AUX
easat-8458	281	16	strengthen	strengthen	VERB
easat-8458	281	17	parasocial	parasocial	ADJ
easat-8458	281	18	relationships	relationship	NOUN
easat-8458	281	19	which	which	PRON
easat-8458	281	20	influence	influence	VERB
easat-8458	281	21	emotional	emotional	ADJ
easat-8458	281	22	attachment	attachment	NOUN
easat-8458	282	1	[	[	X
easat-8458	282	2	16	16	NUM
easat-8458	282	3	,	,	PUNCT
easat-8458	282	4	29	29	NUM
easat-8458	282	5	,	,	PUNCT
easat-8458	282	6	30	30	NUM
easat-8458	282	7	]	]	PUNCT
easat-8458	282	8	.	.	PUNCT
easat-8458	283	1	5.2	5.2	NUM
easat-8458	283	2	.	.	PUNCT
easat-8458	284	1	social	social	ADJ
easat-8458	284	2	attractiveness	attractiveness	NOUN
easat-8458	284	3	influence	influence	NOUN
easat-8458	284	4	on	on	ADP
easat-8458	284	5	parasocial	parasocial	ADJ
easat-8458	284	6	relationship	relationship	NOUN
easat-8458	284	7	the	the	DET
easat-8458	284	8	hypothesis	hypothesis	NOUN
easat-8458	284	9	test	test	NOUN
easat-8458	284	10	's	's	PART
easat-8458	284	11	findings	finding	NOUN
easat-8458	284	12	indicate	indicate	VERB
easat-8458	284	13	that	that	SCONJ
easat-8458	284	14	social	social	ADJ
easat-8458	284	15	attractiveness	attractiveness	NOUN
easat-8458	284	16	has	have	VERB
easat-8458	284	17	a	a	DET
easat-8458	284	18	path	path	NOUN
easat-8458	284	19	coefficient	coefficient	NOUN
easat-8458	284	20	of	of	ADP
easat-8458	284	21	0.317	0.317	NUM
easat-8458	284	22	with	with	ADP
easat-8458	284	23	a	a	DET
easat-8458	284	24	significant	significant	ADJ
easat-8458	284	25	positive	positive	ADJ
easat-8458	284	26	relationship	relationship	NOUN
easat-8458	284	27	to	to	ADP
easat-8458	284	28	parasocial	parasocial	ADJ
easat-8458	284	29	relationship	relationship	NOUN
easat-8458	284	30	.	.	PUNCT
easat-8458	285	1	this	this	PRON
easat-8458	285	2	means	mean	VERB
easat-8458	285	3	the	the	PRON
easat-8458	285	4	more	more	ADV
easat-8458	285	5	socially	socially	ADV
easat-8458	285	6	attractive	attractive	ADJ
easat-8458	285	7	a	a	DET
easat-8458	285	8	person	person	NOUN
easat-8458	285	9	becomes	become	VERB
easat-8458	285	10	influencer	influencer	NOUN
easat-8458	285	11	,	,	PUNCT
easat-8458	285	12	the	the	PRON
easat-8458	285	13	higher	high	ADJ
easat-8458	285	14	the	the	DET
easat-8458	285	15	level	level	NOUN
easat-8458	285	16	parasocial	parasocial	ADJ
easat-8458	285	17	relationship	relationship	NOUN
easat-8458	285	18	formed	form	VERB
easat-8458	285	19	with	with	ADP
easat-8458	285	20	its	its	PRON
easat-8458	285	21	audience	audience	NOUN
easat-8458	285	22	.	.	PUNCT
easat-8458	286	1	mark	mark	PROPN
easat-8458	286	2	t	t	PROPN
easat-8458	286	3	statistics	statistic	NOUN
easat-8458	286	4	of	of	ADP
easat-8458	286	5	5.363	5.363	NUM
easat-8458	286	6	is	be	AUX
easat-8458	286	7	greater	great	ADJ
easat-8458	286	8	than	than	ADP
easat-8458	286	9	1.96	1.96	NUM
easat-8458	286	10	and	and	CCONJ
easat-8458	286	11	p	p	NOUN
easat-8458	286	12	value	value	NOUN
easat-8458	286	13	of	of	ADP
easat-8458	286	14	0.000	0.000	NUM
easat-8458	286	15	is	be	AUX
easat-8458	286	16	smaller	small	ADJ
easat-8458	286	17	than	than	ADP
easat-8458	286	18	0.05	0.05	NUM
easat-8458	286	19	,	,	PUNCT
easat-8458	286	20	so	so	SCONJ
easat-8458	286	21	hypothesis	hypothesis	NOUN
easat-8458	286	22	h2	h2	NOUN
easat-8458	286	23	is	be	AUX
easat-8458	286	24	accepted	accept	VERB
easat-8458	286	25	.	.	PUNCT
easat-8458	287	1	this	this	PRON
easat-8458	287	2	is	be	AUX
easat-8458	287	3	in	in	ADP
easat-8458	287	4	accordance	accordance	NOUN
easat-8458	287	5	with	with	ADP
easat-8458	287	6	the	the	DET
easat-8458	287	7	reality	reality	NOUN
easat-8458	287	8	that	that	SCONJ
easat-8458	287	9	a	a	DET
easat-8458	287	10	person	person	NOUN
easat-8458	287	11	has	have	AUX
easat-8458	287	12	social	social	ADJ
easat-8458	287	13	attractiveness	attractiveness	NOUN
easat-8458	287	14	influencer	influencer	NOUN
easat-8458	287	15	such	such	ADJ
easat-8458	287	16	as	as	ADP
easat-8458	287	17	communication	communication	NOUN
easat-8458	287	18	skills	skill	NOUN
easat-8458	287	19	,	,	PUNCT
easat-8458	287	20	a	a	DET
easat-8458	287	21	pleasant	pleasant	ADJ
easat-8458	287	22	personality	personality	NOUN
easat-8458	287	23	,	,	PUNCT
easat-8458	287	24	and	and	CCONJ
easat-8458	287	25	closeness	closeness	NOUN
easat-8458	287	26	to	to	ADP
easat-8458	287	27	the	the	DET
easat-8458	287	28	audience	audience	NOUN
easat-8458	287	29	can	can	AUX
easat-8458	287	30	strengthen	strengthen	VERB
easat-8458	287	31	parasocial	parasocial	ADJ
easat-8458	287	32	relationships	relationship	NOUN
easat-8458	287	33	.	.	PUNCT
easat-8458	288	1	previous	previous	ADJ
easat-8458	288	2	research	research	NOUN
easat-8458	288	3	also	also	ADV
easat-8458	288	4	supports	support	VERB
easat-8458	288	5	these	these	DET
easat-8458	288	6	findings	finding	NOUN
easat-8458	288	7	,	,	PUNCT
easat-8458	288	8	where	where	SCONJ
easat-8458	288	9	social	social	ADJ
easat-8458	288	10	appeal	appeal	NOUN
easat-8458	288	11	plays	play	VERB
easat-8458	288	12	a	a	DET
easat-8458	288	13	role	role	NOUN
easat-8458	288	14	in	in	ADP
easat-8458	288	15	increasing	increase	VERB
easat-8458	288	16	emotional	emotional	ADJ
easat-8458	288	17	attachment	attachment	NOUN
easat-8458	288	18	between	between	ADP
easat-8458	288	19	audiences	audience	NOUN
easat-8458	288	20	and	and	CCONJ
easat-8458	288	21	influencer	influencer	NOUN
easat-8458	288	22	[	[	X
easat-8458	288	23	16	16	NUM
easat-8458	288	24	]	]	PUNCT
easat-8458	288	25	.	.	PUNCT
easat-8458	289	1	5.3	5.3	NUM
easat-8458	289	2	.	.	PUNCT
easat-8458	289	3	parasocial	parasocial	ADJ
easat-8458	289	4	relationship	relationship	NOUN
easat-8458	289	5	influence	influence	NOUN
easat-8458	289	6	on	on	ADP
easat-8458	289	7	purchase	purchase	NOUN
easat-8458	289	8	intention	intention	NOUN
easat-8458	289	9	the	the	DET
easat-8458	289	10	variable	variable	ADJ
easat-8458	289	11	parasocial	parasocial	ADJ
easat-8458	289	12	link	link	NOUN
easat-8458	289	13	has	have	VERB
easat-8458	289	14	a	a	DET
easat-8458	289	15	path	path	NOUN
easat-8458	289	16	coefficient	coefficient	NOUN
easat-8458	289	17	of	of	ADP
easat-8458	289	18	0.619	0.619	NUM
easat-8458	289	19	,	,	PUNCT
easat-8458	289	20	which	which	PRON
easat-8458	289	21	indicates	indicate	VERB
easat-8458	289	22	a	a	DET
easat-8458	289	23	substantial	substantial	ADJ
easat-8458	289	24	positive	positive	ADJ
easat-8458	289	25	link	link	NOUN
easat-8458	289	26	with	with	ADP
easat-8458	289	27	purchase	purchase	NOUN
easat-8458	289	28	intention	intention	NOUN
easat-8458	289	29	,	,	PUNCT
easat-8458	289	30	according	accord	VERB
easat-8458	289	31	to	to	ADP
easat-8458	289	32	the	the	DET
easat-8458	289	33	results	result	NOUN
easat-8458	289	34	of	of	ADP
easat-8458	289	35	the	the	DET
easat-8458	289	36	hypothesis	hypothesis	NOUN
easat-8458	289	37	test	test	NOUN
easat-8458	289	38	.	.	PUNCT
easat-8458	290	1	this	this	PRON
easat-8458	290	2	implies	imply	VERB
easat-8458	290	3	that	that	SCONJ
easat-8458	290	4	consumers	consumer	NOUN
easat-8458	290	5	are	be	AUX
easat-8458	290	6	more	more	ADV
easat-8458	290	7	likely	likely	ADJ
easat-8458	290	8	to	to	PART
easat-8458	290	9	buy	buy	VERB
easat-8458	290	10	the	the	DET
easat-8458	290	11	product	product	NOUN
easat-8458	290	12	that	that	PRON
easat-8458	290	13	an	an	DET
easat-8458	290	14	influencer	influencer	NOUN
easat-8458	290	15	recommends	recommend	VERB
easat-8458	290	16	if	if	SCONJ
easat-8458	290	17	they	they	PRON
easat-8458	290	18	have	have	VERB
easat-8458	290	19	a	a	DET
easat-8458	290	20	greater	great	ADJ
easat-8458	290	21	parasocial	parasocial	ADJ
easat-8458	290	22	relationship	relationship	NOUN
easat-8458	290	23	with	with	ADP
easat-8458	290	24	the	the	DET
easat-8458	290	25	influencer	influencer	NOUN
easat-8458	290	26	.	.	PUNCT
easat-8458	291	1	the	the	DET
easat-8458	291	2	t	t	PROPN
easat-8458	291	3	statistics	statistic	NOUN
easat-8458	291	4	value	value	NOUN
easat-8458	291	5	of	of	ADP
easat-8458	291	6	6.166	6.166	NUM
easat-8458	291	7	exceeds	exceed	NOUN
easat-8458	291	8	1.96	1.96	NUM
easat-8458	291	9	,	,	PUNCT
easat-8458	291	10	and	and	CCONJ
easat-8458	291	11	the	the	DET
easat-8458	291	12	p	p	NOUN
easat-8458	291	13	value	value	NOUN
easat-8458	291	14	of	of	ADP
easat-8458	291	15	0.000	0.000	NUM
easat-8458	291	16	is	be	AUX
easat-8458	291	17	below	below	ADP
easat-8458	291	18	0.05	0.05	NUM
easat-8458	291	19	,	,	PUNCT
easat-8458	291	20	leading	lead	VERB
easat-8458	291	21	to	to	ADP
easat-8458	291	22	the	the	DET
easat-8458	291	23	acceptance	acceptance	NOUN
easat-8458	291	24	of	of	ADP
easat-8458	291	25	hypothesis	hypothesis	NOUN
easat-8458	291	26	h3	h3	NOUN
easat-8458	291	27	.	.	PUNCT
easat-8458	292	1	acquire	acquire	PROPN
easat-8458	292	2	intention	intention	NOUN
easat-8458	292	3	,	,	PUNCT
easat-8458	292	4	according	accord	VERB
easat-8458	292	5	to	to	ADP
easat-8458	292	6	rahmi	rahmi	NOUN
easat-8458	292	7	,	,	PUNCT
easat-8458	292	8	et	et	PROPN
easat-8458	292	9	al	al	PROPN
easat-8458	292	10	.	.	PUNCT
easat-8458	293	1	[	[	X
easat-8458	293	2	31	31	NUM
easat-8458	293	3	]	]	PUNCT
easat-8458	293	4	indicates	indicate	VERB
easat-8458	293	5	a	a	DET
easat-8458	293	6	customer	customer	NOUN
easat-8458	293	7	's	's	PART
easat-8458	293	8	intention	intention	NOUN
easat-8458	293	9	to	to	PART
easat-8458	293	10	acquire	acquire	VERB
easat-8458	293	11	a	a	DET
easat-8458	293	12	product	product	NOUN
easat-8458	293	13	at	at	ADP
easat-8458	293	14	a	a	DET
easat-8458	293	15	specific	specific	ADJ
easat-8458	293	16	moment	moment	NOUN
easat-8458	293	17	.	.	PUNCT
easat-8458	294	1	because	because	SCONJ
easat-8458	294	2	it	it	PRON
easat-8458	294	3	comes	come	VERB
easat-8458	294	4	before	before	ADP
easat-8458	294	5	real	real	ADJ
easat-8458	294	6	purchase	purchase	NOUN
easat-8458	294	7	behavior	behavior	NOUN
easat-8458	294	8	and	and	CCONJ
easat-8458	294	9	has	have	VERB
easat-8458	294	10	a	a	DET
easat-8458	294	11	big	big	ADJ
easat-8458	294	12	impact	impact	NOUN
easat-8458	294	13	on	on	ADP
easat-8458	294	14	customer	customer	NOUN
easat-8458	294	15	decisions	decision	NOUN
easat-8458	294	16	,	,	PUNCT
easat-8458	294	17	it	it	PRON
easat-8458	294	18	is	be	AUX
easat-8458	294	19	an	an	DET
easat-8458	294	20	essential	essential	ADJ
easat-8458	294	21	predictor	predictor	NOUN
easat-8458	294	22	of	of	ADP
easat-8458	294	23	the	the	DET
easat-8458	294	24	effectiveness	effectiveness	NOUN
easat-8458	294	25	of	of	ADP
easat-8458	294	26	marketing	marketing	NOUN
easat-8458	294	27	strategies	strategy	NOUN
easat-8458	294	28	[	[	X
easat-8458	294	29	32	32	NUM
easat-8458	294	30	]	]	PUNCT
easat-8458	294	31	.	.	PUNCT
easat-8458	295	1	after	after	SCONJ
easat-8458	295	2	consumers	consumer	NOUN
easat-8458	295	3	process	process	VERB
easat-8458	295	4	information	information	NOUN
easat-8458	295	5	during	during	ADP
easat-8458	295	6	their	their	PRON
easat-8458	295	7	purchase	purchase	NOUN
easat-8458	295	8	decision	decision	NOUN
easat-8458	295	9	-	-	PUNCT
easat-8458	295	10	making	making	NOUN
easat-8458	295	11	,	,	PUNCT
easat-8458	295	12	they	they	PRON
easat-8458	295	13	develop	develop	VERB
easat-8458	295	14	a	a	DET
easat-8458	295	15	path	path	NOUN
easat-8458	295	16	that	that	PRON
easat-8458	295	17	may	may	AUX
easat-8458	295	18	influence	influence	VERB
easat-8458	295	19	their	their	PRON
easat-8458	295	20	considerations	consideration	NOUN
easat-8458	295	21	,	,	PUNCT
easat-8458	295	22	ultimately	ultimately	ADV
easat-8458	295	23	leading	lead	VERB
easat-8458	295	24	them	they	PRON
easat-8458	295	25	to	to	PART
easat-8458	295	26	make	make	VERB
easat-8458	295	27	a	a	DET
easat-8458	295	28	decision	decision	NOUN
easat-8458	295	29	to	to	PART
easat-8458	295	30	buy	buy	VERB
easat-8458	295	31	[	[	X
easat-8458	295	32	33	33	NUM
easat-8458	295	33	]	]	PUNCT
easat-8458	295	34	.	.	PUNCT
easat-8458	296	1	this	this	DET
easat-8458	296	2	result	result	NOUN
easat-8458	296	3	is	be	AUX
easat-8458	296	4	in	in	ADP
easat-8458	296	5	accordance	accordance	NOUN
easat-8458	296	6	with	with	ADP
easat-8458	296	7	the	the	DET
easat-8458	296	8	conditions	condition	NOUN
easat-8458	296	9	in	in	ADP
easat-8458	296	10	which	which	PRON
easat-8458	296	11	consumers	consumer	NOUN
easat-8458	296	12	have	have	VERB
easat-8458	296	13	an	an	DET
easat-8458	296	14	emotional	emotional	ADJ
easat-8458	296	15	attachment	attachment	NOUN
easat-8458	296	16	to	to	PART
easat-8458	296	17	influencer	influencer	VERB
easat-8458	296	18	more	more	ADV
easat-8458	296	19	likely	likely	ADJ
easat-8458	296	20	to	to	PART
easat-8458	296	21	trust	trust	VERB
easat-8458	296	22	the	the	DET
easat-8458	296	23	product	product	NOUN
easat-8458	296	24	recommendations	recommendation	NOUN
easat-8458	296	25	given	give	VERB
easat-8458	296	26	.	.	PUNCT
easat-8458	297	1	this	this	DET
easat-8458	297	2	parasocial	parasocial	ADJ
easat-8458	297	3	relationship	relationship	NOUN
easat-8458	297	4	can	can	AUX
easat-8458	297	5	enhance	enhance	VERB
easat-8458	297	6	positive	positive	ADJ
easat-8458	297	7	perceptions	perception	NOUN
easat-8458	297	8	of	of	ADP
easat-8458	297	9	the	the	DET
easat-8458	297	10	promoted	promote	VERB
easat-8458	297	11	product	product	NOUN
easat-8458	297	12	,	,	PUNCT
easat-8458	297	13	build	build	VERB
easat-8458	297	14	trust	trust	NOUN
easat-8458	297	15	,	,	PUNCT
easat-8458	297	16	and	and	CCONJ
easat-8458	297	17	ultimately	ultimately	ADV
easat-8458	297	18	drive	drive	VERB
easat-8458	297	19	purchase	purchase	NOUN
easat-8458	297	20	intention	intention	NOUN
easat-8458	297	21	[	[	X
easat-8458	297	22	34	34	NUM
easat-8458	297	23	]	]	PUNCT
easat-8458	297	24	.	.	PUNCT
easat-8458	298	1	strong	strong	ADJ
easat-8458	298	2	parasocial	parasocial	ADJ
easat-8458	298	3	relationships	relationship	NOUN
easat-8458	298	4	can	can	AUX
easat-8458	298	5	create	create	VERB
easat-8458	298	6	feelings	feeling	NOUN
easat-8458	298	7	of	of	ADP
easat-8458	298	8	closeness	closeness	NOUN
easat-8458	298	9	,	,	PUNCT
easat-8458	298	10	as	as	SCONJ
easat-8458	298	11	it	it	PRON
easat-8458	298	12	were	be	AUX
easat-8458	298	13	influencer	influencer	NOUN
easat-8458	298	14	are	be	AUX
easat-8458	298	15	their	their	PRON
easat-8458	298	16	own	own	ADJ
easat-8458	298	17	friends	friend	NOUN
easat-8458	298	18	,	,	PUNCT
easat-8458	298	19	thus	thus	ADV
easat-8458	298	20	influencing	influence	VERB
easat-8458	298	21	purchasing	purchasing	NOUN
easat-8458	298	22	decisions	decision	NOUN
easat-8458	298	23	.	.	PUNCT
easat-8458	299	1	additionally	additionally	ADV
easat-8458	299	2	,	,	PUNCT
easat-8458	299	3	prior	prior	ADJ
easat-8458	299	4	studies	study	NOUN
easat-8458	299	5	indicate	indicate	VERB
easat-8458	299	6	that	that	SCONJ
easat-8458	299	7	the	the	PRON
easat-8458	299	8	more	more	ADV
easat-8458	299	9	strongly	strongly	ADV
easat-8458	299	10	an	an	DET
easat-8458	299	11	audience	audience	NOUN
easat-8458	299	12	and	and	CCONJ
easat-8458	299	13	influencer	influencer	NOUN
easat-8458	299	14	have	have	VERB
easat-8458	299	15	a	a	DET
easat-8458	299	16	parasocial	parasocial	ADJ
easat-8458	299	17	bond	bond	NOUN
easat-8458	299	18	,	,	PUNCT
easat-8458	299	19	the	the	DET
easat-8458	299	20	more	more	ADV
easat-8458	299	21	probable	probable	ADJ
easat-8458	299	22	it	it	PRON
easat-8458	299	23	is	be	AUX
easat-8458	299	24	that	that	SCONJ
easat-8458	299	25	the	the	DET
easat-8458	299	26	audience	audience	NOUN
easat-8458	299	27	would	would	AUX
easat-8458	299	28	heed	heed	VERB
easat-8458	299	29	the	the	DET
easat-8458	299	30	influencer	influencer	NOUN
easat-8458	299	31	's	's	PART
easat-8458	299	32	advice	advice	NOUN
easat-8458	299	33	on	on	ADP
easat-8458	299	34	what	what	PRON
easat-8458	299	35	to	to	PART
easat-8458	299	36	buy	buy	VERB
easat-8458	299	37	[	[	X
easat-8458	299	38	10	10	NUM
easat-8458	299	39	,	,	PUNCT
easat-8458	299	40	35	35	NUM
easat-8458	299	41	]	]	PUNCT
easat-8458	299	42	.	.	PUNCT
easat-8458	300	1	5.4	5.4	NUM
easat-8458	300	2	.	.	PUNCT
easat-8458	300	3	attitude	attitude	NOUN
easat-8458	300	4	homophily	homophily	ADV
easat-8458	300	5	influence	influence	VERB
easat-8458	300	6	indirectly	indirectly	ADV
easat-8458	300	7	through	through	ADP
easat-8458	300	8	parasocial	parasocial	ADJ
easat-8458	300	9	relationship	relationship	NOUN
easat-8458	300	10	to	to	PART
easat-8458	300	11	purchase	purchase	VERB
easat-8458	300	12	intention	intention	NOUN
easat-8458	300	13	with	with	ADP
easat-8458	300	14	a	a	DET
easat-8458	300	15	path	path	NOUN
easat-8458	300	16	coefficient	coefficient	NOUN
easat-8458	300	17	of	of	ADP
easat-8458	300	18	0.196	0.196	NUM
easat-8458	300	19	,	,	PUNCT
easat-8458	300	20	the	the	DET
easat-8458	300	21	variable	variable	ADJ
easat-8458	300	22	parasocial	parasocial	ADJ
easat-8458	300	23	relationship	relationship	NOUN
easat-8458	300	24	is	be	AUX
easat-8458	300	25	found	find	VERB
easat-8458	300	26	to	to	PART
easat-8458	300	27	moderate	moderate	VERB
easat-8458	300	28	the	the	DET
easat-8458	300	29	effect	effect	NOUN
easat-8458	300	30	of	of	ADP
easat-8458	300	31	attitude	attitude	NOUN
easat-8458	300	32	homophily	homophily	ADV
easat-8458	300	33	on	on	ADP
easat-8458	300	34	purchase	purchase	NOUN
easat-8458	300	35	intention	intention	NOUN
easat-8458	300	36	,	,	PUNCT
easat-8458	300	37	according	accord	VERB
easat-8458	300	38	to	to	ADP
easat-8458	300	39	the	the	DET
easat-8458	300	40	results	result	NOUN
easat-8458	300	41	of	of	ADP
easat-8458	300	42	the	the	DET
easat-8458	300	43	hypothesis	hypothesis	NOUN
easat-8458	300	44	test	test	NOUN
easat-8458	300	45	.	.	PUNCT
easat-8458	301	1	this	this	DET
easat-8458	301	2	link	link	NOUN
easat-8458	301	3	is	be	AUX
easat-8458	301	4	very	very	ADV
easat-8458	301	5	positive	positive	ADJ
easat-8458	301	6	,	,	PUNCT
easat-8458	301	7	suggesting	suggest	VERB
easat-8458	301	8	that	that	SCONJ
easat-8458	301	9	the	the	DET
easat-8458	301	10	parasocial	parasocial	ADJ
easat-8458	301	11	interaction	interaction	NOUN
easat-8458	301	12	between	between	ADP
easat-8458	301	13	customers	customer	NOUN
easat-8458	301	14	and	and	CCONJ
easat-8458	301	15	influencers	influencer	NOUN
easat-8458	301	16	grows	grow	VERB
easat-8458	301	17	stronger	strong	ADJ
easat-8458	301	18	as	as	SCONJ
easat-8458	301	19	their	their	PRON
easat-8458	301	20	attitudes	attitude	NOUN
easat-8458	301	21	and	and	CCONJ
easat-8458	301	22	beliefs	belief	NOUN
easat-8458	301	23	become	become	VERB
easat-8458	301	24	more	more	ADV
easat-8458	301	25	similar	similar	ADJ
easat-8458	301	26	.	.	PUNCT
easat-8458	302	1	this	this	PRON
easat-8458	302	2	,	,	PUNCT
easat-8458	302	3	in	in	ADP
easat-8458	302	4	turn	turn	NOUN
easat-8458	302	5	,	,	PUNCT
easat-8458	302	6	raises	raise	VERB
easat-8458	302	7	the	the	DET
easat-8458	302	8	likelihood	likelihood	NOUN
easat-8458	302	9	that	that	SCONJ
easat-8458	302	10	consumers	consumer	NOUN
easat-8458	302	11	will	will	AUX
easat-8458	302	12	make	make	VERB
easat-8458	302	13	a	a	DET
easat-8458	302	14	purchase	purchase	NOUN
easat-8458	302	15	.	.	PUNCT
easat-8458	303	1	the	the	DET
easat-8458	303	2	acceptance	acceptance	NOUN
easat-8458	303	3	of	of	ADP
easat-8458	303	4	hypothesis	hypothesis	NOUN
easat-8458	303	5	h4	h4	NOUN
easat-8458	303	6	is	be	AUX
easat-8458	303	7	confirmed	confirm	VERB
easat-8458	303	8	by	by	ADP
easat-8458	303	9	the	the	DET
easat-8458	303	10	t	t	PROPN
easat-8458	303	11	statistics	statistic	NOUN
easat-8458	303	12	value	value	NOUN
easat-8458	303	13	of	of	ADP
easat-8458	303	14	5.029	5.029	NUM
easat-8458	303	15	exceeding	exceed	VERB
easat-8458	303	16	1.96	1.96	NUM
easat-8458	303	17	and	and	CCONJ
easat-8458	303	18	the	the	DET
easat-8458	303	19	p	p	NOUN
easat-8458	303	20	value	value	NOUN
easat-8458	303	21	of	of	ADP
easat-8458	303	22	0.000	0.000	NUM
easat-8458	303	23	being	be	AUX
easat-8458	303	24	below	below	ADP
easat-8458	303	25	0.05	0.05	NUM
easat-8458	303	26	.	.	PUNCT
easat-8458	304	1	this	this	DET
easat-8458	304	2	finding	finding	NOUN
easat-8458	304	3	is	be	AUX
easat-8458	304	4	in	in	ADP
easat-8458	304	5	line	line	NOUN
easat-8458	304	6	with	with	ADP
easat-8458	304	7	the	the	DET
easat-8458	304	8	phenomenon	phenomenon	NOUN
easat-8458	304	9	where	where	SCONJ
easat-8458	304	10	consumers	consumer	NOUN
easat-8458	304	11	feel	feel	VERB
easat-8458	304	12	they	they	PRON
easat-8458	304	13	have	have	VERB
easat-8458	304	14	similar	similar	ADJ
easat-8458	304	15	attitudes	attitude	NOUN
easat-8458	304	16	and	and	CCONJ
easat-8458	304	17	values	value	NOUN
easat-8458	304	18	with	with	ADP
easat-8458	304	19	influencer	influencer	NOUN
easat-8458	304	20	more	more	ADV
easat-8458	304	21	likely	likely	ADJ
easat-8458	304	22	to	to	PART
easat-8458	304	23	trust	trust	VERB
easat-8458	304	24	and	and	CCONJ
easat-8458	304	25	feel	feel	VERB
easat-8458	304	26	close	close	ADJ
easat-8458	304	27	to	to	ADP
easat-8458	304	28	him	he	PRON
easat-8458	304	29	.	.	PUNCT
easat-8458	305	1	this	this	DET
easat-8458	305	2	closeness	closeness	NOUN
easat-8458	305	3	then	then	ADV
easat-8458	305	4	contributes	contribute	VERB
easat-8458	305	5	to	to	ADP
easat-8458	305	6	shaping	shape	VERB
easat-8458	305	7	purchasing	purchasing	NOUN
easat-8458	305	8	decisions	decision	NOUN
easat-8458	305	9	because	because	SCONJ
easat-8458	305	10	consumers	consumer	NOUN
easat-8458	305	11	consider	consider	VERB
easat-8458	305	12	product	product	NOUN
easat-8458	305	13	recommendations	recommendation	NOUN
easat-8458	305	14	from	from	ADP
easat-8458	305	15	influencer	influencer	NOUN
easat-8458	305	16	as	as	SCONJ
easat-8458	305	17	2643	2643	NUM
easat-8458	305	18	edelweiss	edelweiss	PROPN
easat-8458	305	19	applied	apply	VERB
easat-8458	305	20	science	science	NOUN
easat-8458	305	21	and	and	CCONJ
easat-8458	305	22	technology	technology	NOUN
easat-8458	305	23	issn	issn	PROPN
easat-8458	305	24	:	:	PUNCT
easat-8458	305	25	2576	2576	NUM
easat-8458	305	26	-	-	SYM
easat-8458	305	27	8484	8484	NUM
easat-8458	305	28	vol	vol	NOUN
easat-8458	305	29	.	.	PROPN
easat-8458	306	1	9	9	NUM
easat-8458	306	2	,	,	PUNCT
easat-8458	306	3	no	no	INTJ
easat-8458	306	4	.	.	NOUN
easat-8458	306	5	6	6	NUM
easat-8458	306	6	:	:	PUNCT
easat-8458	306	7	2629	2629	NUM
easat-8458	306	8	-	-	SYM
easat-8458	306	9	2645	2645	NUM
easat-8458	306	10	,	,	PUNCT
easat-8458	306	11	2025	2025	NUM
easat-8458	306	12	doi	doi	NOUN
easat-8458	306	13	:	:	PUNCT
easat-8458	306	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	306	15	©	©	PROPN
easat-8458	306	16	2025	2025	NUM
easat-8458	306	17	by	by	ADP
easat-8458	306	18	the	the	DET
easat-8458	306	19	authors	author	NOUN
easat-8458	306	20	;	;	PUNCT
easat-8458	306	21	licensee	licensee	PROPN
easat-8458	306	22	learning	learn	VERB
easat-8458	306	23	gate	gate	NOUN
easat-8458	306	24	advice	advice	NOUN
easat-8458	306	25	from	from	ADP
easat-8458	306	26	someone	someone	PRON
easat-8458	306	27	they	they	PRON
easat-8458	306	28	trust	trust	VERB
easat-8458	306	29	.	.	PUNCT
easat-8458	307	1	previous	previous	ADJ
easat-8458	307	2	research	research	NOUN
easat-8458	307	3	also	also	ADV
easat-8458	307	4	states	state	VERB
easat-8458	307	5	that	that	SCONJ
easat-8458	307	6	attitude	attitude	NOUN
easat-8458	307	7	homophily	homophily	ADV
easat-8458	307	8	can	can	AUX
easat-8458	307	9	strengthen	strengthen	VERB
easat-8458	307	10	parasocial	parasocial	ADJ
easat-8458	307	11	relationship	relationship	NOUN
easat-8458	307	12	,	,	PUNCT
easat-8458	307	13	which	which	PRON
easat-8458	307	14	ultimately	ultimately	ADV
easat-8458	307	15	impacts	impact	VERB
easat-8458	307	16	purchasing	purchasing	NOUN
easat-8458	307	17	decisions	decision	NOUN
easat-8458	307	18	[	[	X
easat-8458	307	19	36	36	NUM
easat-8458	307	20	]	]	PUNCT
easat-8458	307	21	.	.	PUNCT
easat-8458	308	1	5.5	5.5	NUM
easat-8458	308	2	.	.	PUNCT
easat-8458	309	1	social	social	ADJ
easat-8458	309	2	attractiveness	attractiveness	NOUN
easat-8458	309	3	influence	influence	NOUN
easat-8458	309	4	indirectly	indirectly	ADV
easat-8458	309	5	through	through	ADP
easat-8458	309	6	parasocial	parasocial	ADJ
easat-8458	309	7	relationship	relationship	NOUN
easat-8458	309	8	to	to	PART
easat-8458	309	9	purchase	purchase	VERB
easat-8458	309	10	intention	intention	NOUN
easat-8458	309	11	the	the	DET
easat-8458	309	12	results	result	NOUN
easat-8458	309	13	of	of	ADP
easat-8458	309	14	the	the	DET
easat-8458	309	15	hypothesis	hypothesis	NOUN
easat-8458	309	16	test	test	NOUN
easat-8458	309	17	show	show	VERB
easat-8458	309	18	that	that	SCONJ
easat-8458	309	19	,	,	PUNCT
easat-8458	309	20	with	with	ADP
easat-8458	309	21	a	a	DET
easat-8458	309	22	path	path	NOUN
easat-8458	309	23	coefficient	coefficient	NOUN
easat-8458	309	24	value	value	NOUN
easat-8458	309	25	of	of	ADP
easat-8458	309	26	0.275	0.275	NUM
easat-8458	309	27	,	,	PUNCT
easat-8458	309	28	parasocial	parasocial	ADJ
easat-8458	309	29	relationship	relationship	NOUN
easat-8458	309	30	likewise	likewise	ADV
easat-8458	309	31	mediates	mediate	VERB
easat-8458	309	32	the	the	DET
easat-8458	309	33	impact	impact	NOUN
easat-8458	309	34	of	of	ADP
easat-8458	309	35	social	social	ADJ
easat-8458	309	36	attractiveness	attractiveness	NOUN
easat-8458	309	37	on	on	ADP
easat-8458	309	38	purchase	purchase	NOUN
easat-8458	309	39	intention	intention	NOUN
easat-8458	309	40	.	.	PUNCT
easat-8458	310	1	this	this	DET
easat-8458	310	2	relationship	relationship	NOUN
easat-8458	310	3	is	be	AUX
easat-8458	310	4	significantly	significantly	ADV
easat-8458	310	5	positive	positive	ADJ
easat-8458	310	6	,	,	PUNCT
easat-8458	310	7	which	which	PRON
easat-8458	310	8	means	mean	VERB
easat-8458	310	9	the	the	PRON
easat-8458	310	10	more	more	ADV
easat-8458	310	11	socially	socially	ADV
easat-8458	310	12	attractive	attractive	ADJ
easat-8458	310	13	a	a	DET
easat-8458	310	14	person	person	NOUN
easat-8458	310	15	is	be	AUX
easat-8458	310	16	influencer	influencer	NOUN
easat-8458	310	17	,	,	PUNCT
easat-8458	310	18	the	the	PRON
easat-8458	310	19	more	more	ADV
easat-8458	310	20	likely	likely	ADJ
easat-8458	310	21	the	the	DET
easat-8458	310	22	audience	audience	NOUN
easat-8458	310	23	is	be	AUX
easat-8458	310	24	to	to	PART
easat-8458	310	25	feel	feel	VERB
easat-8458	310	26	an	an	DET
easat-8458	310	27	emotional	emotional	ADJ
easat-8458	310	28	attachment	attachment	NOUN
easat-8458	310	29	to	to	ADP
easat-8458	310	30	it	it	PRON
easat-8458	310	31	,	,	PUNCT
easat-8458	310	32	which	which	PRON
easat-8458	310	33	then	then	ADV
easat-8458	310	34	increases	increase	VERB
easat-8458	310	35	purchasing	purchase	VERB
easat-8458	310	36	interest	interest	NOUN
easat-8458	310	37	(	(	PUNCT
easat-8458	310	38	purchase	purchase	NOUN
easat-8458	310	39	intention	intention	NOUN
easat-8458	310	40	)	)	PUNCT
easat-8458	310	41	.	.	PUNCT
easat-8458	311	1	research	research	NOUN
easat-8458	311	2	indicates	indicate	VERB
easat-8458	311	3	that	that	SCONJ
easat-8458	311	4	consumers	consumer	NOUN
easat-8458	311	5	tend	tend	VERB
easat-8458	311	6	to	to	PART
easat-8458	311	7	feel	feel	VERB
easat-8458	311	8	more	more	ADV
easat-8458	311	9	connected	connected	ADJ
easat-8458	311	10	and	and	CCONJ
easat-8458	311	11	comfortable	comfortable	ADJ
easat-8458	311	12	with	with	ADP
easat-8458	311	13	influencers	influencer	NOUN
easat-8458	311	14	who	who	PRON
easat-8458	311	15	possess	possess	VERB
easat-8458	311	16	strong	strong	ADJ
easat-8458	311	17	social	social	ADJ
easat-8458	311	18	attractiveness	attractiveness	NOUN
easat-8458	311	19	,	,	PUNCT
easat-8458	311	20	such	such	ADJ
easat-8458	311	21	as	as	ADP
easat-8458	311	22	a	a	DET
easat-8458	311	23	pleasant	pleasant	ADJ
easat-8458	311	24	personality	personality	NOUN
easat-8458	311	25	,	,	PUNCT
easat-8458	311	26	friendly	friendly	ADJ
easat-8458	311	27	attitude	attitude	NOUN
easat-8458	311	28	,	,	PUNCT
easat-8458	311	29	and	and	CCONJ
easat-8458	311	30	effective	effective	ADJ
easat-8458	311	31	communication	communication	NOUN
easat-8458	311	32	skills	skill	NOUN
easat-8458	311	33	[	[	X
easat-8458	311	34	37	37	NUM
easat-8458	311	35	]	]	PUNCT
easat-8458	311	36	.	.	PUNCT
easat-8458	312	1	the	the	DET
easat-8458	312	2	t	t	PROPN
easat-8458	312	3	statistics	statistic	NOUN
easat-8458	312	4	value	value	NOUN
easat-8458	312	5	of	of	ADP
easat-8458	312	6	7.079	7.079	NUM
easat-8458	312	7	exceeds	exceed	NOUN
easat-8458	312	8	1.96	1.96	NUM
easat-8458	312	9	,	,	PUNCT
easat-8458	312	10	and	and	CCONJ
easat-8458	312	11	the	the	DET
easat-8458	312	12	p	p	NOUN
easat-8458	312	13	value	value	NOUN
easat-8458	312	14	of	of	ADP
easat-8458	312	15	0.000	0.000	NUM
easat-8458	312	16	is	be	AUX
easat-8458	312	17	less	less	ADJ
easat-8458	312	18	than	than	ADP
easat-8458	312	19	0.05	0.05	NUM
easat-8458	312	20	,	,	PUNCT
easat-8458	312	21	confirming	confirm	VERB
easat-8458	312	22	the	the	DET
easat-8458	312	23	acceptance	acceptance	NOUN
easat-8458	312	24	of	of	ADP
easat-8458	312	25	hypothesis	hypothesis	NOUN
easat-8458	312	26	h5	h5	NOUN
easat-8458	312	27	.	.	PUNCT
easat-8458	313	1	according	accord	VERB
easat-8458	313	2	to	to	ADP
easat-8458	313	3	these	these	DET
easat-8458	313	4	results	result	NOUN
easat-8458	313	5	,	,	PUNCT
easat-8458	313	6	building	build	VERB
easat-8458	313	7	a	a	DET
easat-8458	313	8	parasocial	parasocial	ADJ
easat-8458	313	9	bond	bond	NOUN
easat-8458	313	10	with	with	ADP
easat-8458	313	11	the	the	DET
easat-8458	313	12	audience	audience	NOUN
easat-8458	313	13	depends	depend	VERB
easat-8458	313	14	heavily	heavily	ADV
easat-8458	313	15	on	on	ADP
easat-8458	313	16	the	the	DET
easat-8458	313	17	influencer	influencer	NOUN
easat-8458	313	18	's	's	PART
easat-8458	313	19	social	social	ADJ
easat-8458	313	20	desirability	desirability	NOUN
easat-8458	313	21	.	.	PUNCT
easat-8458	314	1	the	the	DET
easat-8458	314	2	more	more	ADV
easat-8458	314	3	attractive	attractive	ADJ
easat-8458	314	4	and	and	CCONJ
easat-8458	314	5	approachable	approachable	ADJ
easat-8458	314	6	a	a	DET
easat-8458	314	7	person	person	NOUN
easat-8458	314	8	becomes	become	VERB
easat-8458	314	9	influencer	influencer	NOUN
easat-8458	314	10	,	,	PUNCT
easat-8458	314	11	the	the	PRON
easat-8458	314	12	more	more	ADV
easat-8458	314	13	likely	likely	ADJ
easat-8458	314	14	the	the	DET
easat-8458	314	15	audience	audience	NOUN
easat-8458	314	16	is	be	AUX
easat-8458	314	17	to	to	PART
easat-8458	314	18	feel	feel	VERB
easat-8458	314	19	emotionally	emotionally	ADV
easat-8458	314	20	connected	connect	VERB
easat-8458	314	21	,	,	PUNCT
easat-8458	314	22	so	so	SCONJ
easat-8458	314	23	they	they	PRON
easat-8458	314	24	are	be	AUX
easat-8458	314	25	more	more	ADV
easat-8458	314	26	open	open	ADJ
easat-8458	314	27	to	to	ADP
easat-8458	314	28	product	product	NOUN
easat-8458	314	29	recommendations	recommendation	NOUN
easat-8458	314	30	.	.	PUNCT
easat-8458	315	1	previous	previous	ADJ
easat-8458	315	2	research	research	NOUN
easat-8458	315	3	also	also	ADV
easat-8458	315	4	supports	support	VERB
easat-8458	315	5	this	this	DET
easat-8458	315	6	finding	finding	NOUN
easat-8458	315	7	,	,	PUNCT
easat-8458	315	8	where	where	SCONJ
easat-8458	315	9	social	social	ADJ
easat-8458	315	10	attractiveness	attractiveness	NOUN
easat-8458	315	11	can	can	AUX
easat-8458	315	12	strengthen	strengthen	VERB
easat-8458	315	13	parasocial	parasocial	ADJ
easat-8458	315	14	relationship	relationship	NOUN
easat-8458	315	15	,	,	PUNCT
easat-8458	315	16	which	which	PRON
easat-8458	315	17	ultimately	ultimately	ADV
easat-8458	315	18	influences	influence	VERB
easat-8458	315	19	purchasing	purchasing	NOUN
easat-8458	315	20	decisions	decision	NOUN
easat-8458	315	21	[	[	X
easat-8458	315	22	16	16	NUM
easat-8458	315	23	]	]	PUNCT
easat-8458	315	24	.	.	PUNCT
easat-8458	316	1	6	6	X
easat-8458	316	2	.	.	X
easat-8458	316	3	conclusion	conclusion	NOUN
easat-8458	316	4	according	accord	VERB
easat-8458	316	5	to	to	ADP
easat-8458	316	6	the	the	DET
easat-8458	316	7	findings	finding	NOUN
easat-8458	316	8	and	and	CCONJ
easat-8458	316	9	analysis	analysis	NOUN
easat-8458	316	10	conducted	conduct	VERB
easat-8458	316	11	in	in	ADP
easat-8458	316	12	this	this	DET
easat-8458	316	13	study	study	NOUN
easat-8458	316	14	using	use	VERB
easat-8458	316	15	techniques	technique	NOUN
easat-8458	316	16	structural	structural	ADJ
easat-8458	316	17	equation	equation	NOUN
easat-8458	316	18	modeling	modeling	NOUN
easat-8458	316	19	(	(	PUNCT
easat-8458	316	20	which	which	PRON
easat-8458	316	21	)	)	PUNCT
easat-8458	316	22	via	via	ADP
easat-8458	316	23	software	software	NOUN
easat-8458	316	24	smartpls	smartpls	PROPN
easat-8458	316	25	4.1.0.9	4.1.0.9	NUM
easat-8458	316	26	,	,	PUNCT
easat-8458	316	27	it	it	PRON
easat-8458	316	28	can	can	AUX
easat-8458	316	29	be	be	AUX
easat-8458	316	30	concluded	conclude	VERB
easat-8458	316	31	that	that	SCONJ
easat-8458	316	32	several	several	ADJ
easat-8458	316	33	main	main	ADJ
easat-8458	316	34	findings	finding	NOUN
easat-8458	316	35	answer	answer	VERB
easat-8458	316	36	the	the	DET
easat-8458	316	37	research	research	NOUN
easat-8458	316	38	questions	question	NOUN
easat-8458	316	39	as	as	SCONJ
easat-8458	316	40	follows	follow	VERB
easat-8458	316	41	:	:	PUNCT
easat-8458	316	42	1	1	X
easat-8458	316	43	.	.	X
easat-8458	316	44	attitude	attitude	NOUN
easat-8458	316	45	homophily	homophily	ADV
easat-8458	316	46	significantly	significantly	ADV
easat-8458	316	47	impacts	impact	VERB
easat-8458	316	48	parasocial	parasocial	ADJ
easat-8458	316	49	relationship	relationship	NOUN
easat-8458	316	50	.	.	PUNCT
easat-8458	317	1	consumers	consumer	NOUN
easat-8458	317	2	who	who	PRON
easat-8458	317	3	perceive	perceive	VERB
easat-8458	317	4	a	a	DET
easat-8458	317	5	shared	share	VERB
easat-8458	317	6	alignment	alignment	NOUN
easat-8458	317	7	in	in	ADP
easat-8458	317	8	attitudes	attitude	NOUN
easat-8458	317	9	and	and	CCONJ
easat-8458	317	10	values	value	NOUN
easat-8458	317	11	with	with	ADP
easat-8458	317	12	an	an	DET
easat-8458	317	13	influencer	influencer	NOUN
easat-8458	317	14	are	be	AUX
easat-8458	317	15	more	more	ADV
easat-8458	317	16	likely	likely	ADJ
easat-8458	317	17	to	to	PART
easat-8458	317	18	form	form	VERB
easat-8458	317	19	strong	strong	ADJ
easat-8458	317	20	parasocial	parasocial	ADJ
easat-8458	317	21	bonds	bond	NOUN
easat-8458	317	22	.	.	PUNCT
easat-8458	318	1	as	as	ADP
easat-8458	318	2	the	the	DET
easat-8458	318	3	similarity	similarity	NOUN
easat-8458	318	4	between	between	ADP
easat-8458	318	5	the	the	DET
easat-8458	318	6	audience	audience	NOUN
easat-8458	318	7	and	and	CCONJ
easat-8458	318	8	influencer	influencer	NOUN
easat-8458	318	9	increases	increase	NOUN
easat-8458	318	10	,	,	PUNCT
easat-8458	318	11	so	so	ADV
easat-8458	318	12	does	do	AUX
easat-8458	318	13	the	the	DET
easat-8458	318	14	emotional	emotional	ADJ
easat-8458	318	15	connection	connection	NOUN
easat-8458	318	16	felt	feel	VERB
easat-8458	318	17	by	by	ADP
easat-8458	318	18	the	the	DET
easat-8458	318	19	audience	audience	NOUN
easat-8458	318	20	.	.	PUNCT
easat-8458	319	1	2	2	X
easat-8458	319	2	.	.	X
easat-8458	319	3	social	social	ADJ
easat-8458	319	4	attractiveness	attractiveness	NOUN
easat-8458	319	5	has	have	VERB
easat-8458	319	6	a	a	DET
easat-8458	319	7	significant	significant	ADJ
easat-8458	319	8	influence	influence	NOUN
easat-8458	319	9	on	on	ADP
easat-8458	319	10	parasocial	parasocial	ADJ
easat-8458	319	11	relationship	relationship	NOUN
easat-8458	319	12	.	.	PUNCT
easat-8458	320	1	influencer	influencer	VERB
easat-8458	320	2	those	those	PRON
easat-8458	320	3	who	who	PRON
easat-8458	320	4	have	have	VERB
easat-8458	320	5	high	high	ADJ
easat-8458	320	6	social	social	ADJ
easat-8458	320	7	attractiveness	attractiveness	NOUN
easat-8458	320	8	,	,	PUNCT
easat-8458	320	9	such	such	ADJ
easat-8458	320	10	as	as	ADP
easat-8458	320	11	good	good	ADJ
easat-8458	320	12	communication	communication	NOUN
easat-8458	320	13	skills	skill	NOUN
easat-8458	320	14	,	,	PUNCT
easat-8458	320	15	a	a	DET
easat-8458	320	16	friendly	friendly	ADJ
easat-8458	320	17	personality	personality	NOUN
easat-8458	320	18	,	,	PUNCT
easat-8458	320	19	and	and	CCONJ
easat-8458	320	20	close	close	ADJ
easat-8458	320	21	interaction	interaction	NOUN
easat-8458	320	22	with	with	ADP
easat-8458	320	23	the	the	DET
easat-8458	320	24	audience	audience	NOUN
easat-8458	320	25	,	,	PUNCT
easat-8458	320	26	tend	tend	VERB
easat-8458	320	27	to	to	PART
easat-8458	320	28	form	form	VERB
easat-8458	320	29	stronger	strong	ADJ
easat-8458	320	30	parasocial	parasocial	ADJ
easat-8458	320	31	relationships	relationship	NOUN
easat-8458	320	32	.	.	PUNCT
easat-8458	321	1	3	3	X
easat-8458	321	2	.	.	X
easat-8458	321	3	parasocial	parasocial	ADJ
easat-8458	321	4	relationship	relationship	NOUN
easat-8458	321	5	proven	prove	VERB
easat-8458	321	6	to	to	PART
easat-8458	321	7	have	have	VERB
easat-8458	321	8	a	a	DET
easat-8458	321	9	positive	positive	ADJ
easat-8458	321	10	effect	effect	NOUN
easat-8458	321	11	on	on	ADP
easat-8458	321	12	purchase	purchase	NOUN
easat-8458	321	13	intention	intention	NOUN
easat-8458	321	14	.	.	PUNCT
easat-8458	322	1	close	close	ADJ
easat-8458	322	2	parasocial	parasocial	ADJ
easat-8458	322	3	relationships	relationship	NOUN
easat-8458	322	4	make	make	VERB
easat-8458	322	5	consumers	consumer	NOUN
easat-8458	322	6	more	more	ADV
easat-8458	322	7	confident	confident	ADJ
easat-8458	322	8	in	in	ADP
easat-8458	322	9	product	product	NOUN
easat-8458	322	10	recommendations	recommendation	NOUN
easat-8458	322	11	provided	provide	VERB
easat-8458	322	12	by	by	ADP
easat-8458	322	13	influencer	influencer	NOUN
easat-8458	322	14	,	,	PUNCT
easat-8458	322	15	thereby	thereby	ADV
easat-8458	322	16	increasing	increase	VERB
easat-8458	322	17	the	the	DET
easat-8458	322	18	likelihood	likelihood	NOUN
easat-8458	322	19	of	of	ADP
easat-8458	322	20	purchase	purchase	NOUN
easat-8458	322	21	.	.	PUNCT
easat-8458	323	1	4	4	X
easat-8458	323	2	.	.	X
easat-8458	323	3	attitude	attitude	NOUN
easat-8458	323	4	homophily	homophily	ADV
easat-8458	323	5	influence	influence	NOUN
easat-8458	323	6	on	on	ADP
easat-8458	323	7	purchase	purchase	NOUN
easat-8458	323	8	intention	intention	NOUN
easat-8458	323	9	through	through	ADP
easat-8458	323	10	parasocial	parasocial	ADJ
easat-8458	323	11	relationship	relationship	NOUN
easat-8458	323	12	.	.	PUNCT
easat-8458	324	1	this	this	PRON
easat-8458	324	2	shows	show	VERB
easat-8458	324	3	that	that	SCONJ
easat-8458	324	4	the	the	DET
easat-8458	324	5	similarities	similarity	NOUN
easat-8458	324	6	between	between	ADP
easat-8458	324	7	the	the	DET
easat-8458	324	8	audience	audience	NOUN
easat-8458	324	9	and	and	CCONJ
easat-8458	324	10	influencer	influencer	NOUN
easat-8458	324	11	creating	create	VERB
easat-8458	324	12	parasocial	parasocial	ADJ
easat-8458	324	13	relationships	relationship	NOUN
easat-8458	324	14	that	that	PRON
easat-8458	324	15	strengthen	strengthen	VERB
easat-8458	324	16	purchase	purchase	NOUN
easat-8458	324	17	intentions	intention	NOUN
easat-8458	324	18	.	.	PUNCT
easat-8458	325	1	5	5	X
easat-8458	325	2	.	.	PUNCT
easat-8458	325	3	social	social	ADJ
easat-8458	325	4	attractiveness	attractiveness	NOUN
easat-8458	325	5	influence	influence	NOUN
easat-8458	325	6	on	on	ADP
easat-8458	325	7	purchase	purchase	NOUN
easat-8458	325	8	intention	intention	NOUN
easat-8458	325	9	through	through	ADP
easat-8458	325	10	parasocial	parasocial	ADJ
easat-8458	325	11	relationship	relationship	NOUN
easat-8458	325	12	.	.	PUNCT
easat-8458	326	1	the	the	PRON
easat-8458	326	2	more	more	ADV
easat-8458	326	3	socially	socially	ADV
easat-8458	326	4	attractive	attractive	ADJ
easat-8458	326	5	a	a	DET
easat-8458	326	6	person	person	NOUN
easat-8458	326	7	becomes	become	VERB
easat-8458	326	8	influencer	influencer	NOUN
easat-8458	326	9	,	,	PUNCT
easat-8458	326	10	the	the	PRON
easat-8458	326	11	more	more	ADV
easat-8458	326	12	likely	likely	ADJ
easat-8458	326	13	the	the	DET
easat-8458	326	14	audience	audience	NOUN
easat-8458	326	15	is	be	AUX
easat-8458	326	16	to	to	PART
easat-8458	326	17	develop	develop	VERB
easat-8458	326	18	a	a	DET
easat-8458	326	19	parasocial	parasocial	ADJ
easat-8458	326	20	relationship	relationship	NOUN
easat-8458	326	21	and	and	CCONJ
easat-8458	326	22	trust	trust	VERB
easat-8458	326	23	the	the	DET
easat-8458	326	24	product	product	NOUN
easat-8458	326	25	recommendations	recommendation	NOUN
easat-8458	326	26	provided	provide	VERB
easat-8458	326	27	.	.	PUNCT
easat-8458	327	1	overall	overall	ADV
easat-8458	327	2	,	,	PUNCT
easat-8458	327	3	this	this	DET
easat-8458	327	4	study	study	NOUN
easat-8458	327	5	found	find	VERB
easat-8458	327	6	that	that	SCONJ
easat-8458	327	7	similar	similar	ADJ
easat-8458	327	8	attitudes	attitude	NOUN
easat-8458	327	9	(	(	PUNCT
easat-8458	327	10	attitude	attitude	NOUN
easat-8458	327	11	homophily	homophily	ADV
easat-8458	327	12	)	)	PUNCT
easat-8458	327	13	and	and	CCONJ
easat-8458	327	14	social	social	ADJ
easat-8458	327	15	appeal	appeal	NOUN
easat-8458	327	16	(	(	PUNCT
easat-8458	327	17	social	social	ADJ
easat-8458	327	18	attractiveness	attractiveness	NOUN
easat-8458	327	19	)	)	PUNCT
easat-8458	327	20	from	from	ADP
easat-8458	327	21	influencer	influencer	NOUN
easat-8458	327	22	play	play	VERB
easat-8458	327	23	a	a	DET
easat-8458	327	24	role	role	NOUN
easat-8458	327	25	in	in	ADP
easat-8458	327	26	forming	form	VERB
easat-8458	327	27	parasocial	parasocial	ADJ
easat-8458	327	28	relationship	relationship	NOUN
easat-8458	327	29	,	,	PUNCT
easat-8458	327	30	which	which	PRON
easat-8458	327	31	ultimately	ultimately	ADV
easat-8458	327	32	has	have	VERB
easat-8458	327	33	an	an	DET
easat-8458	327	34	impact	impact	NOUN
easat-8458	327	35	on	on	ADP
easat-8458	327	36	purchase	purchase	NOUN
easat-8458	327	37	intention	intention	NOUN
easat-8458	327	38	.	.	PUNCT
easat-8458	328	1	transparency	transparency	NOUN
easat-8458	328	2	:	:	PUNCT
easat-8458	328	3	the	the	DET
easat-8458	328	4	authors	author	NOUN
easat-8458	328	5	confirm	confirm	VERB
easat-8458	328	6	that	that	SCONJ
easat-8458	328	7	the	the	DET
easat-8458	328	8	manuscript	manuscript	NOUN
easat-8458	328	9	is	be	AUX
easat-8458	328	10	an	an	DET
easat-8458	328	11	honest	honest	ADJ
easat-8458	328	12	,	,	PUNCT
easat-8458	328	13	accurate	accurate	ADJ
easat-8458	328	14	,	,	PUNCT
easat-8458	328	15	and	and	CCONJ
easat-8458	328	16	transparent	transparent	ADJ
easat-8458	328	17	account	account	NOUN
easat-8458	328	18	of	of	ADP
easat-8458	328	19	the	the	DET
easat-8458	328	20	study	study	NOUN
easat-8458	328	21	;	;	PUNCT
easat-8458	328	22	that	that	SCONJ
easat-8458	328	23	no	no	DET
easat-8458	328	24	vital	vital	ADJ
easat-8458	328	25	features	feature	NOUN
easat-8458	328	26	of	of	ADP
easat-8458	328	27	the	the	DET
easat-8458	328	28	study	study	NOUN
easat-8458	328	29	have	have	AUX
easat-8458	328	30	been	be	AUX
easat-8458	328	31	omitted	omit	VERB
easat-8458	328	32	;	;	PUNCT
easat-8458	328	33	and	and	CCONJ
easat-8458	328	34	that	that	SCONJ
easat-8458	328	35	any	any	DET
easat-8458	328	36	discrepancies	discrepancy	NOUN
easat-8458	328	37	from	from	ADP
easat-8458	328	38	the	the	DET
easat-8458	328	39	study	study	NOUN
easat-8458	328	40	as	as	SCONJ
easat-8458	328	41	planned	plan	VERB
easat-8458	328	42	have	have	AUX
easat-8458	328	43	been	be	AUX
easat-8458	328	44	explained	explain	VERB
easat-8458	328	45	.	.	PUNCT
easat-8458	329	1	this	this	DET
easat-8458	329	2	study	study	NOUN
easat-8458	329	3	followed	follow	VERB
easat-8458	329	4	all	all	DET
easat-8458	329	5	ethical	ethical	ADJ
easat-8458	329	6	practices	practice	NOUN
easat-8458	329	7	during	during	ADP
easat-8458	329	8	writing	writing	NOUN
easat-8458	329	9	.	.	PUNCT
easat-8458	330	1	2644	2644	NUM
easat-8458	330	2	edelweiss	edelweiss	PROPN
easat-8458	330	3	applied	apply	VERB
easat-8458	330	4	science	science	NOUN
easat-8458	330	5	and	and	CCONJ
easat-8458	330	6	technology	technology	NOUN
easat-8458	330	7	issn	issn	PROPN
easat-8458	330	8	:	:	PUNCT
easat-8458	330	9	2576	2576	NUM
easat-8458	330	10	-	-	SYM
easat-8458	330	11	8484	8484	NUM
easat-8458	330	12	vol	vol	NOUN
easat-8458	330	13	.	.	PROPN
easat-8458	331	1	9	9	NUM
easat-8458	331	2	,	,	PUNCT
easat-8458	331	3	no	no	INTJ
easat-8458	331	4	.	.	NOUN
easat-8458	331	5	6	6	NUM
easat-8458	331	6	:	:	PUNCT
easat-8458	331	7	2629	2629	NUM
easat-8458	331	8	-	-	SYM
easat-8458	331	9	2645	2645	NUM
easat-8458	331	10	,	,	PUNCT
easat-8458	331	11	2025	2025	NUM
easat-8458	331	12	doi	doi	NOUN
easat-8458	331	13	:	:	PUNCT
easat-8458	331	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	331	15	©	©	PROPN
easat-8458	331	16	2025	2025	NUM
easat-8458	331	17	by	by	ADP
easat-8458	331	18	the	the	DET
easat-8458	331	19	authors	author	NOUN
easat-8458	331	20	;	;	PUNCT
easat-8458	332	1	licensee	licensee	PROPN
easat-8458	332	2	learning	learn	VERB
easat-8458	332	3	gate	gate	NOUN
easat-8458	332	4	copyright	copyright	NOUN
easat-8458	332	5	:	:	PUNCT
easat-8458	332	6	©	©	PROPN
easat-8458	332	7	2025	2025	NUM
easat-8458	332	8	by	by	ADP
easat-8458	332	9	the	the	DET
easat-8458	332	10	authors	author	NOUN
easat-8458	332	11	.	.	PUNCT
easat-8458	333	1	this	this	DET
easat-8458	333	2	open	open	ADJ
easat-8458	333	3	-	-	PUNCT
easat-8458	333	4	access	access	NOUN
easat-8458	333	5	article	article	NOUN
easat-8458	333	6	is	be	AUX
easat-8458	333	7	distributed	distribute	VERB
easat-8458	333	8	under	under	ADP
easat-8458	333	9	the	the	DET
easat-8458	333	10	terms	term	NOUN
easat-8458	333	11	and	and	CCONJ
easat-8458	333	12	conditions	condition	NOUN
easat-8458	333	13	of	of	ADP
easat-8458	333	14	the	the	DET
easat-8458	333	15	creative	creative	ADJ
easat-8458	333	16	commons	common	NOUN
easat-8458	333	17	attribution	attribution	NOUN
easat-8458	333	18	(	(	PUNCT
easat-8458	333	19	cc	cc	NOUN
easat-8458	333	20	by	by	ADP
easat-8458	333	21	)	)	PUNCT
easat-8458	333	22	license	license	NOUN
easat-8458	333	23	(	(	PUNCT
easat-8458	333	24	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-8458	333	25	)	)	PUNCT
easat-8458	333	26	.	.	PUNCT
easat-8458	334	1	references	reference	NOUN
easat-8458	334	2	[	[	X
easat-8458	334	3	1	1	X
easat-8458	334	4	]	]	PUNCT
easat-8458	334	5	s.	s.	PROPN
easat-8458	334	6	g.	g.	PROPN
easat-8458	334	7	patianugra	patianugra	PROPN
easat-8458	334	8	and	and	CCONJ
easat-8458	334	9	a.	a.	NOUN
easat-8458	334	10	suyanto	suyanto	ADP
easat-8458	334	11	,	,	PUNCT
easat-8458	334	12	"	"	PUNCT
easat-8458	334	13	the	the	DET
easat-8458	334	14	influence	influence	NOUN
easat-8458	334	15	of	of	ADP
easat-8458	334	16	brand	brand	NOUN
easat-8458	334	17	image	image	NOUN
easat-8458	334	18	on	on	ADP
easat-8458	334	19	purchase	purchase	NOUN
easat-8458	334	20	decision	decision	NOUN
easat-8458	334	21	for	for	ADP
easat-8458	334	22	dettol	dettol	NOUN
easat-8458	334	23	hand	hand	NOUN
easat-8458	334	24	sanitizer	sanitizer	NOUN
easat-8458	334	25	products	product	NOUN
easat-8458	334	26	during	during	ADP
easat-8458	334	27	the	the	DET
easat-8458	334	28	corona	corona	NOUN
easat-8458	334	29	pandemic	pandemic	ADJ
easat-8458	334	30	march	march	PROPN
easat-8458	334	31	2020	2020	NUM
easat-8458	334	32	period	period	NOUN
easat-8458	334	33	in	in	ADP
easat-8458	334	34	indonesia	indonesia	PROPN
easat-8458	334	35	,	,	PUNCT
easat-8458	334	36	"	"	PUNCT
easat-8458	334	37	jurnal	jurnal	ADJ
easat-8458	334	38	manajemen	manajeman	NOUN
easat-8458	334	39	indonesia	indonesia	PROPN
easat-8458	334	40	,	,	PUNCT
easat-8458	334	41	vol	vol	NOUN
easat-8458	334	42	.	.	PROPN
easat-8458	334	43	8	8	NUM
easat-8458	334	44	,	,	PUNCT
easat-8458	334	45	no	no	INTJ
easat-8458	334	46	.	.	NOUN
easat-8458	334	47	2	2	NUM
easat-8458	334	48	,	,	PUNCT
easat-8458	334	49	pp	pp	PROPN
easat-8458	334	50	.	.	PUNCT
easat-8458	335	1	1–23	1–23	NOUN
easat-8458	335	2	,	,	PUNCT
easat-8458	335	3	2021	2021	NUM
easat-8458	335	4	.	.	PUNCT
easat-8458	336	1	[	[	X
easat-8458	336	2	2	2	NUM
easat-8458	336	3	]	]	PUNCT
easat-8458	336	4	a.	a.	NOUN
easat-8458	336	5	d.	d.	PROPN
easat-8458	336	6	basallama	basallama	PROPN
easat-8458	336	7	and	and	CCONJ
easat-8458	336	8	m.	m.	NOUN
easat-8458	336	9	ariyanti	ariyanti	PROPN
easat-8458	336	10	,	,	PUNCT
easat-8458	336	11	"	"	PUNCT
easat-8458	336	12	the	the	DET
easat-8458	336	13	influence	influence	NOUN
easat-8458	336	14	of	of	ADP
easat-8458	336	15	reference	reference	NOUN
easat-8458	336	16	group	group	NOUN
easat-8458	336	17	on	on	ADP
easat-8458	336	18	purchase	purchase	NOUN
easat-8458	336	19	decision	decision	NOUN
easat-8458	336	20	of	of	ADP
easat-8458	336	21	iphone	iphone	NOUN
easat-8458	336	22	products	product	NOUN
easat-8458	336	23	with	with	ADP
easat-8458	336	24	lifestyle	lifestyle	NOUN
easat-8458	336	25	as	as	ADP
easat-8458	336	26	a	a	DET
easat-8458	336	27	moderating	moderate	VERB
easat-8458	336	28	variable	variable	NOUN
easat-8458	336	29	(	(	PUNCT
easat-8458	336	30	case	case	NOUN
easat-8458	336	31	study	study	NOUN
easat-8458	336	32	:	:	PUNCT
easat-8458	336	33	iphone	iphone	NOUN
easat-8458	336	34	product	product	NOUN
easat-8458	336	35	users	user	NOUN
easat-8458	336	36	in	in	ADP
easat-8458	336	37	indonesia	indonesia	PROPN
easat-8458	336	38	)	)	PUNCT
easat-8458	336	39	,	,	PUNCT
easat-8458	336	40	"	"	PUNCT
easat-8458	336	41	jurnal	jurnal	ADJ
easat-8458	336	42	manajemen	manajeman	NOUN
easat-8458	336	43	indonesia	indonesia	PROPN
easat-8458	336	44	,	,	PUNCT
easat-8458	336	45	vol	vol	NOUN
easat-8458	336	46	.	.	PROPN
easat-8458	336	47	23	23	NUM
easat-8458	336	48	,	,	PUNCT
easat-8458	336	49	no	no	INTJ
easat-8458	336	50	.	.	NOUN
easat-8458	336	51	1	1	NUM
easat-8458	336	52	,	,	PUNCT
easat-8458	336	53	pp	pp	ADJ
easat-8458	336	54	.	.	PUNCT
easat-8458	337	1	73	73	NUM
easat-8458	337	2	-	-	SYM
easat-8458	337	3	82	82	NUM
easat-8458	337	4	,	,	PUNCT
easat-8458	337	5	2023	2023	NUM
easat-8458	337	6	.	.	PUNCT
easat-8458	338	1	https://doi.org/10.25124/jmi.v23i1.4178	https://doi.org/10.25124/jmi.v23i1.4178	PROPN
easat-8458	339	1	[	[	X
easat-8458	339	2	3	3	X
easat-8458	339	3	]	]	X
easat-8458	339	4	y.	y.	PROPN
easat-8458	339	5	chetioui	chetioui	PROPN
easat-8458	339	6	,	,	PUNCT
easat-8458	339	7	h.	h.	PROPN
easat-8458	339	8	benlafqih	benlafqih	PROPN
easat-8458	339	9	,	,	PUNCT
easat-8458	339	10	and	and	CCONJ
easat-8458	339	11	h.	h.	PROPN
easat-8458	339	12	lebdaoui	lebdaoui	PROPN
easat-8458	339	13	,	,	PUNCT
easat-8458	339	14	"	"	PUNCT
easat-8458	339	15	how	how	SCONJ
easat-8458	339	16	fashion	fashion	NOUN
easat-8458	339	17	influencers	influencer	NOUN
easat-8458	339	18	contribute	contribute	VERB
easat-8458	339	19	to	to	ADP
easat-8458	339	20	consumers	consumer	NOUN
easat-8458	339	21	'	'	PART
easat-8458	339	22	purchase	purchase	NOUN
easat-8458	339	23	intention	intention	NOUN
easat-8458	339	24	,	,	PUNCT
easat-8458	339	25	"	"	PUNCT
easat-8458	339	26	journal	journal	NOUN
easat-8458	339	27	of	of	ADP
easat-8458	339	28	fashion	fashion	NOUN
easat-8458	339	29	marketing	marketing	NOUN
easat-8458	339	30	and	and	CCONJ
easat-8458	339	31	management	management	NOUN
easat-8458	339	32	:	:	PUNCT
easat-8458	339	33	an	an	DET
easat-8458	339	34	international	international	ADJ
easat-8458	339	35	journal	journal	NOUN
easat-8458	339	36	,	,	PUNCT
easat-8458	339	37	vol	vol	NOUN
easat-8458	339	38	.	.	PROPN
easat-8458	339	39	24	24	NUM
easat-8458	339	40	,	,	PUNCT
easat-8458	339	41	no	no	INTJ
easat-8458	339	42	.	.	NOUN
easat-8458	339	43	3	3	NUM
easat-8458	339	44	,	,	PUNCT
easat-8458	339	45	pp	pp	ADJ
easat-8458	339	46	.	.	PUNCT
easat-8458	340	1	361	361	NUM
easat-8458	340	2	-	-	SYM
easat-8458	340	3	380	380	NUM
easat-8458	340	4	,	,	PUNCT
easat-8458	340	5	2020	2020	NUM
easat-8458	340	6	.	.	PUNCT
easat-8458	341	1	https://doi.org/10.1108/jfmm-08-2019-0157	https://doi.org/10.1108/jfmm-08-2019-0157	PROPN
easat-8458	342	1	[	[	X
easat-8458	342	2	4	4	NUM
easat-8458	342	3	]	]	X
easat-8458	342	4	l.	l.	PROPN
easat-8458	342	5	m.	m.	PROPN
easat-8458	342	6	hong	hong	PROPN
easat-8458	342	7	,	,	PUNCT
easat-8458	342	8	w.	w.	PROPN
easat-8458	342	9	f.	f.	PROPN
easat-8458	342	10	w.	w.	PROPN
easat-8458	342	11	zulkiffli	zulkiffli	PROPN
easat-8458	342	12	,	,	PUNCT
easat-8458	342	13	and	and	CCONJ
easat-8458	342	14	c.	c.	PROPN
easat-8458	342	15	a.	a.	PROPN
easat-8458	342	16	c.	c.	PROPN
easat-8458	342	17	amran	amran	PROPN
easat-8458	342	18	,	,	PUNCT
easat-8458	342	19	"	"	PUNCT
easat-8458	342	20	online	online	ADJ
easat-8458	342	21	feedback	feedback	NOUN
easat-8458	342	22	impact	impact	NOUN
easat-8458	342	23	online	online	ADJ
easat-8458	342	24	shoppers	shopper	NOUN
easat-8458	342	25	’	'	PUNCT
easat-8458	342	26	impulse	impulse	ADJ
easat-8458	342	27	purchases	purchase	NOUN
easat-8458	342	28	in	in	ADP
easat-8458	342	29	malaysia	malaysia	PROPN
easat-8458	342	30	,	,	PUNCT
easat-8458	342	31	"	"	PUNCT
easat-8458	342	32	jurnal	jurnal	ADJ
easat-8458	342	33	manajemen	manajeman	NOUN
easat-8458	342	34	dan	dan	PROPN
easat-8458	342	35	kewirausahaan	kewirausahaan	PROPN
easat-8458	342	36	,	,	PUNCT
easat-8458	342	37	vol	vol	NOUN
easat-8458	342	38	.	.	PROPN
easat-8458	342	39	23	23	NUM
easat-8458	342	40	,	,	PUNCT
easat-8458	342	41	no	no	INTJ
easat-8458	342	42	.	.	NOUN
easat-8458	342	43	2	2	NUM
easat-8458	342	44	,	,	PUNCT
easat-8458	342	45	pp	pp	ADJ
easat-8458	342	46	.	.	PUNCT
easat-8458	342	47	197	197	NUM
easat-8458	342	48	-	-	SYM
easat-8458	342	49	203	203	NUM
easat-8458	342	50	,	,	PUNCT
easat-8458	342	51	2021	2021	NUM
easat-8458	342	52	.	.	PUNCT
easat-8458	343	1	https://doi.org/10.9744/jmk.23.2.197-203	https://doi.org/10.9744/jmk.23.2.197-203	NOUN
easat-8458	343	2	[	[	X
easat-8458	343	3	5	5	NUM
easat-8458	343	4	]	]	PUNCT
easat-8458	343	5	r.	r.	PROPN
easat-8458	343	6	hendayani	hendayani	PROPN
easat-8458	343	7	and	and	CCONJ
easat-8458	343	8	m.	m.	PROPN
easat-8458	343	9	y.	y.	PROPN
easat-8458	343	10	febrianta	febrianta	PROPN
easat-8458	343	11	,	,	PUNCT
easat-8458	343	12	"	"	PUNCT
easat-8458	343	13	technology	technology	NOUN
easat-8458	343	14	as	as	ADP
easat-8458	343	15	a	a	DET
easat-8458	343	16	driver	driver	NOUN
easat-8458	343	17	to	to	PART
easat-8458	343	18	achieve	achieve	VERB
easat-8458	343	19	the	the	DET
easat-8458	343	20	performance	performance	NOUN
easat-8458	343	21	of	of	ADP
easat-8458	343	22	family	family	NOUN
easat-8458	343	23	businesses	business	NOUN
easat-8458	343	24	supply	supply	VERB
easat-8458	343	25	chain	chain	NOUN
easat-8458	343	26	,	,	PUNCT
easat-8458	343	27	"	"	PUNCT
easat-8458	343	28	journal	journal	NOUN
easat-8458	343	29	of	of	ADP
easat-8458	343	30	family	family	NOUN
easat-8458	343	31	business	business	NOUN
easat-8458	343	32	management	management	NOUN
easat-8458	343	33	,	,	PUNCT
easat-8458	343	34	vol	vol	NOUN
easat-8458	343	35	.	.	PROPN
easat-8458	344	1	10	10	NUM
easat-8458	344	2	,	,	PUNCT
easat-8458	344	3	no	no	INTJ
easat-8458	344	4	.	.	NOUN
easat-8458	344	5	4	4	NUM
easat-8458	344	6	,	,	PUNCT
easat-8458	344	7	pp	pp	ADJ
easat-8458	344	8	.	.	PUNCT
easat-8458	345	1	361	361	NUM
easat-8458	345	2	-	-	SYM
easat-8458	345	3	371	371	NUM
easat-8458	345	4	,	,	PUNCT
easat-8458	345	5	2020	2020	NUM
easat-8458	345	6	.	.	PUNCT
easat-8458	346	1	https://doi.org/10.1108/jfbm-102019-0070	https://doi.org/10.1108/jfbm-102019-0070	VERB
easat-8458	347	1	[	[	X
easat-8458	347	2	6	6	NUM
easat-8458	347	3	]	]	PUNCT
easat-8458	347	4	c.	c.	PROPN
easat-8458	347	5	k.	k.	PROPN
easat-8458	347	6	dewi	dewi	PROPN
easat-8458	347	7	,	,	PUNCT
easat-8458	347	8	z.	z.	PROPN
easat-8458	347	9	mohaidin	mohaidin	PROPN
easat-8458	347	10	,	,	PUNCT
easat-8458	347	11	and	and	CCONJ
easat-8458	347	12	m.	m.	NOUN
easat-8458	347	13	a.	a.	PROPN
easat-8458	347	14	murshid	murshid	PROPN
easat-8458	347	15	,	,	PUNCT
easat-8458	347	16	"	"	PUNCT
easat-8458	347	17	determinants	determinant	NOUN
easat-8458	347	18	of	of	ADP
easat-8458	347	19	online	online	ADJ
easat-8458	347	20	purchase	purchase	NOUN
easat-8458	347	21	intention	intention	NOUN
easat-8458	347	22	:	:	PUNCT
easat-8458	347	23	a	a	DET
easat-8458	347	24	pls	pls	ADJ
easat-8458	347	25	-	-	PUNCT
easat-8458	347	26	sem	sem	NOUN
easat-8458	347	27	approach	approach	NOUN
easat-8458	347	28	:	:	PUNCT
easat-8458	347	29	evidence	evidence	NOUN
easat-8458	347	30	from	from	ADP
easat-8458	347	31	indonesia	indonesia	PROPN
easat-8458	347	32	,	,	PUNCT
easat-8458	347	33	"	"	PUNCT
easat-8458	347	34	journal	journal	NOUN
easat-8458	347	35	of	of	ADP
easat-8458	347	36	asia	asia	PROPN
easat-8458	347	37	business	business	PROPN
easat-8458	347	38	studies	study	NOUN
easat-8458	347	39	,	,	PUNCT
easat-8458	347	40	vol	vol	NOUN
easat-8458	347	41	.	.	PROPN
easat-8458	347	42	14	14	NUM
easat-8458	347	43	,	,	PUNCT
easat-8458	347	44	no	no	INTJ
easat-8458	347	45	.	.	NOUN
easat-8458	347	46	3	3	NUM
easat-8458	347	47	,	,	PUNCT
easat-8458	347	48	pp	pp	ADJ
easat-8458	347	49	.	.	PUNCT
easat-8458	348	1	281	281	NUM
easat-8458	348	2	-	-	SYM
easat-8458	348	3	306	306	NUM
easat-8458	348	4	,	,	PUNCT
easat-8458	348	5	2020	2020	NUM
easat-8458	348	6	.	.	PUNCT
easat-8458	349	1	https://doi.org/10.1108/jabs-03-2019-0086	https://doi.org/10.1108/jabs-03-2019-0086	ADJ
easat-8458	350	1	[	[	X
easat-8458	350	2	7	7	NUM
easat-8458	350	3	]	]	PUNCT
easat-8458	350	4	a.	a.	NOUN
easat-8458	350	5	nagori	nagori	NOUN
easat-8458	350	6	,	,	PUNCT
easat-8458	350	7	"	"	PUNCT
easat-8458	350	8	impact	impact	NOUN
easat-8458	350	9	of	of	ADP
easat-8458	350	10	influencer	influencer	NOUN
easat-8458	350	11	marketing	marketing	NOUN
easat-8458	350	12	on	on	ADP
easat-8458	350	13	purchase	purchase	NOUN
easat-8458	350	14	intention	intention	NOUN
easat-8458	350	15	with	with	ADP
easat-8458	350	16	specific	specific	ADJ
easat-8458	350	17	reference	reference	NOUN
easat-8458	350	18	to	to	ADP
easat-8458	350	19	health	health	NOUN
easat-8458	350	20	and	and	CCONJ
easat-8458	350	21	beauty	beauty	NOUN
easat-8458	350	22	products	product	NOUN
easat-8458	350	23	,	,	PUNCT
easat-8458	350	24	"	"	PUNCT
easat-8458	350	25	international	international	ADJ
easat-8458	350	26	journal	journal	NOUN
easat-8458	350	27	of	of	ADP
easat-8458	350	28	creative	creative	ADJ
easat-8458	350	29	research	research	NOUN
easat-8458	350	30	thoughts	thought	NOUN
easat-8458	350	31	,	,	PUNCT
easat-8458	350	32	vol	vol	NOUN
easat-8458	350	33	.	.	PROPN
easat-8458	350	34	8	8	NUM
easat-8458	350	35	,	,	PUNCT
easat-8458	350	36	no	no	INTJ
easat-8458	350	37	.	.	NOUN
easat-8458	350	38	3	3	NUM
easat-8458	350	39	,	,	PUNCT
easat-8458	350	40	pp	pp	ADJ
easat-8458	350	41	.	.	PUNCT
easat-8458	350	42	3157	3157	NUM
easat-8458	350	43	-	-	SYM
easat-8458	350	44	3170	3170	NUM
easat-8458	350	45	,	,	PUNCT
easat-8458	350	46	2020	2020	NUM
easat-8458	350	47	.	.	PUNCT
easat-8458	351	1	[	[	X
easat-8458	351	2	8	8	NUM
easat-8458	351	3	]	]	X
easat-8458	351	4	business	business	NOUN
easat-8458	351	5	universe	universe	NOUN
easat-8458	351	6	.	.	PUNCT
easat-8458	352	1	(	(	PUNCT
easat-8458	352	2	2024	2024	NUM
easat-8458	352	3	)	)	PUNCT
easat-8458	352	4	challenges	challenge	NOUN
easat-8458	352	5	facing	face	VERB
easat-8458	352	6	indonesia	indonesia	PROPN
easat-8458	352	7	’s	’s	PART
easat-8458	352	8	local	local	ADJ
easat-8458	352	9	fashion	fashion	NOUN
easat-8458	352	10	industry	industry	NOUN
easat-8458	352	11	:	:	PUNCT
easat-8458	352	12	competition	competition	NOUN
easat-8458	352	13	,	,	PUNCT
easat-8458	352	14	imports	import	NOUN
easat-8458	352	15	,	,	PUNCT
easat-8458	352	16	and	and	CCONJ
easat-8458	352	17	consumer	consumer	NOUN
easat-8458	352	18	trends	trend	NOUN
easat-8458	352	19	.	.	PUNCT
easat-8458	353	1	business	business	NOUN
easat-8458	353	2	universe	universe	PROPN
easat-8458	353	3	magazine	magazine	NOUN
easat-8458	353	4	.	.	PUNCT
easat-8458	354	1	[	[	X
easat-8458	354	2	9	9	NUM
easat-8458	354	3	]	]	X
easat-8458	354	4	h.	h.	PROPN
easat-8458	354	5	masuda	masuda	PROPN
easat-8458	354	6	,	,	PUNCT
easat-8458	354	7	s.	s.	PROPN
easat-8458	354	8	h.	h.	PROPN
easat-8458	354	9	han	han	PROPN
easat-8458	354	10	,	,	PUNCT
easat-8458	354	11	and	and	CCONJ
easat-8458	354	12	j.	j.	PROPN
easat-8458	354	13	lee	lee	PROPN
easat-8458	354	14	,	,	PUNCT
easat-8458	354	15	"	"	PUNCT
easat-8458	354	16	impacts	impact	NOUN
easat-8458	354	17	of	of	ADP
easat-8458	354	18	influencer	influencer	NOUN
easat-8458	354	19	attributes	attribute	VERB
easat-8458	354	20	on	on	ADP
easat-8458	354	21	purchase	purchase	NOUN
easat-8458	354	22	intentions	intention	NOUN
easat-8458	354	23	in	in	ADP
easat-8458	354	24	social	social	ADJ
easat-8458	354	25	media	medium	NOUN
easat-8458	354	26	influencer	influencer	NOUN
easat-8458	354	27	marketing	marketing	NOUN
easat-8458	354	28	:	:	PUNCT
easat-8458	354	29	mediating	mediate	VERB
easat-8458	354	30	roles	role	NOUN
easat-8458	354	31	of	of	ADP
easat-8458	354	32	characterizations	characterization	NOUN
easat-8458	354	33	,	,	PUNCT
easat-8458	354	34	"	"	PUNCT
easat-8458	354	35	technological	technological	ADJ
easat-8458	354	36	forecasting	forecasting	NOUN
easat-8458	354	37	and	and	CCONJ
easat-8458	354	38	social	social	ADJ
easat-8458	354	39	change	change	NOUN
easat-8458	354	40	,	,	PUNCT
easat-8458	354	41	vol	vol	NOUN
easat-8458	354	42	.	.	PROPN
easat-8458	354	43	174	174	NUM
easat-8458	354	44	,	,	PUNCT
easat-8458	354	45	p.	p.	NOUN
easat-8458	354	46	121246	121246	NUM
easat-8458	354	47	,	,	PUNCT
easat-8458	354	48	2022	2022	NUM
easat-8458	354	49	.	.	PUNCT
easat-8458	355	1	https://doi.org/10.1016/j.techfore.2021.121246	https://doi.org/10.1016/j.techfore.2021.121246	PROPN
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easat-8458	355	3	10	10	NUM
easat-8458	355	4	]	]	X
easat-8458	355	5	c.	c.	PROPN
easat-8458	355	6	lou	lou	PROPN
easat-8458	355	7	and	and	CCONJ
easat-8458	355	8	h.	h.	PROPN
easat-8458	355	9	k.	k.	PROPN
easat-8458	355	10	kim	kim	PROPN
easat-8458	355	11	,	,	PUNCT
easat-8458	355	12	"	"	PUNCT
easat-8458	355	13	fancying	fancy	VERB
easat-8458	355	14	the	the	DET
easat-8458	355	15	new	new	ADJ
easat-8458	355	16	rich	rich	ADJ
easat-8458	355	17	and	and	CCONJ
easat-8458	355	18	famous	famous	ADJ
easat-8458	355	19	?	?	PUNCT
easat-8458	356	1	explicating	explicate	VERB
easat-8458	356	2	the	the	DET
easat-8458	356	3	roles	role	NOUN
easat-8458	356	4	of	of	ADP
easat-8458	356	5	influencer	influencer	NOUN
easat-8458	356	6	content	content	NOUN
easat-8458	356	7	,	,	PUNCT
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easat-8458	356	9	,	,	PUNCT
easat-8458	356	10	and	and	CCONJ
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easat-8458	356	12	mediation	mediation	NOUN
easat-8458	356	13	in	in	ADP
easat-8458	356	14	adolescents	adolescent	NOUN
easat-8458	356	15	’	'	PUNCT
easat-8458	356	16	parasocial	parasocial	ADJ
easat-8458	356	17	relationship	relationship	NOUN
easat-8458	356	18	,	,	PUNCT
easat-8458	356	19	materialism	materialism	NOUN
easat-8458	356	20	,	,	PUNCT
easat-8458	356	21	and	and	CCONJ
easat-8458	356	22	purchase	purchase	NOUN
easat-8458	356	23	intentions	intention	NOUN
easat-8458	356	24	,	,	PUNCT
easat-8458	356	25	"	"	PUNCT
easat-8458	356	26	frontiers	frontier	NOUN
easat-8458	356	27	in	in	ADP
easat-8458	356	28	psychology	psychology	NOUN
easat-8458	356	29	,	,	PUNCT
easat-8458	356	30	vol	vol	NOUN
easat-8458	356	31	.	.	PROPN
easat-8458	356	32	10	10	NUM
easat-8458	356	33	,	,	PUNCT
easat-8458	356	34	p.	p.	NOUN
easat-8458	356	35	2567	2567	NUM
easat-8458	356	36	,	,	PUNCT
easat-8458	356	37	2019	2019	NUM
easat-8458	356	38	.	.	PUNCT
easat-8458	357	1	https://doi.org/10.3389/fpsyg.2019.02567	https://doi.org/10.3389/fpsyg.2019.02567	PROPN
easat-8458	357	2	[	[	X
easat-8458	357	3	11	11	NUM
easat-8458	357	4	]	]	X
easat-8458	357	5	g.	g.	PROPN
easat-8458	357	6	ertug	ertug	PROPN
easat-8458	357	7	,	,	PUNCT
easat-8458	357	8	j.	j.	PROPN
easat-8458	357	9	brennecke	brennecke	PROPN
easat-8458	357	10	,	,	PUNCT
easat-8458	357	11	b.	b.	PROPN
easat-8458	357	12	kovács	kovács	PROPN
easat-8458	357	13	,	,	PUNCT
easat-8458	357	14	and	and	CCONJ
easat-8458	357	15	t.	t.	PROPN
easat-8458	357	16	zou	zou	PROPN
easat-8458	357	17	,	,	PUNCT
easat-8458	357	18	"	"	PUNCT
easat-8458	357	19	what	what	PRON
easat-8458	357	20	does	do	AUX
easat-8458	357	21	homophily	homophily	ADV
easat-8458	357	22	do	do	VERB
easat-8458	357	23	?	?	PUNCT
easat-8458	358	1	a	a	DET
easat-8458	358	2	review	review	NOUN
easat-8458	358	3	of	of	ADP
easat-8458	358	4	the	the	DET
easat-8458	358	5	consequences	consequence	NOUN
easat-8458	358	6	of	of	ADP
easat-8458	358	7	homophily	homophily	ADV
easat-8458	358	8	,	,	PUNCT
easat-8458	358	9	"	"	PUNCT
easat-8458	358	10	academy	academy	NOUN
easat-8458	358	11	of	of	ADP
easat-8458	358	12	management	management	NOUN
easat-8458	358	13	annals	annal	NOUN
easat-8458	358	14	,	,	PUNCT
easat-8458	358	15	vol	vol	NOUN
easat-8458	358	16	.	.	PROPN
easat-8458	359	1	16	16	NUM
easat-8458	359	2	,	,	PUNCT
easat-8458	359	3	no	no	INTJ
easat-8458	359	4	.	.	NOUN
easat-8458	359	5	1	1	NUM
easat-8458	359	6	,	,	PUNCT
easat-8458	359	7	pp	pp	ADJ
easat-8458	359	8	.	.	PUNCT
easat-8458	360	1	38	38	NUM
easat-8458	360	2	-	-	SYM
easat-8458	360	3	69	69	NUM
easat-8458	360	4	,	,	PUNCT
easat-8458	360	5	2022	2022	NUM
easat-8458	360	6	.	.	PUNCT
easat-8458	361	1	https://doi.org/10.5465/annals.2020.0230	https://doi.org/10.5465/annals.2020.0230	PROPN
easat-8458	362	1	[	[	X
easat-8458	362	2	12	12	NUM
easat-8458	362	3	]	]	PUNCT
easat-8458	362	4	t.	t.	PROPN
easat-8458	362	5	a.	a.	PROPN
easat-8458	362	6	abdulaziz	abdulaziz	PROPN
easat-8458	362	7	,	,	PUNCT
easat-8458	362	8	a.	a.	PROPN
easat-8458	362	9	m.	m.	PROPN
easat-8458	362	10	e.	e.	PROPN
easat-8458	362	11	mohamed	mohamed	PROPN
easat-8458	362	12	omar	omar	PROPN
easat-8458	362	13	,	,	PUNCT
easat-8458	362	14	m.	m.	NOUN
easat-8458	362	15	m.	m.	PROPN
easat-8458	362	16	farrag	farrag	PROPN
easat-8458	362	17	,	,	PUNCT
easat-8458	362	18	and	and	CCONJ
easat-8458	362	19	w.	w.	PROPN
easat-8458	362	20	m.	m.	PROPN
easat-8458	362	21	elwardany	elwardany	PROPN
easat-8458	362	22	,	,	PUNCT
easat-8458	362	23	"	"	PUNCT
easat-8458	362	24	the	the	DET
easat-8458	362	25	attitudes	attitude	NOUN
easat-8458	362	26	homophily	homophily	ADV
easat-8458	362	27	between	between	ADP
easat-8458	362	28	influencers	influencer	NOUN
easat-8458	362	29	and	and	CCONJ
easat-8458	362	30	customers	customer	NOUN
easat-8458	362	31	and	and	CCONJ
easat-8458	362	32	the	the	DET
easat-8458	362	33	intention	intention	NOUN
easat-8458	362	34	to	to	PART
easat-8458	362	35	use	use	VERB
easat-8458	362	36	the	the	DET
easat-8458	362	37	brand	brand	NOUN
easat-8458	362	38	in	in	ADP
easat-8458	362	39	social	social	ADJ
easat-8458	362	40	media	medium	NOUN
easat-8458	362	41	marketing	marketing	NOUN
easat-8458	362	42	within	within	ADP
easat-8458	362	43	the	the	DET
easat-8458	362	44	tourism	tourism	NOUN
easat-8458	362	45	and	and	CCONJ
easat-8458	362	46	hospitality	hospitality	NOUN
easat-8458	362	47	industry	industry	NOUN
easat-8458	362	48	:	:	PUNCT
easat-8458	362	49	the	the	DET
easat-8458	362	50	role	role	NOUN
easat-8458	362	51	of	of	ADP
easat-8458	362	52	trust	trust	NOUN
easat-8458	362	53	,	,	PUNCT
easat-8458	362	54	"	"	PUNCT
easat-8458	362	55	the	the	DET
easat-8458	362	56	international	international	ADJ
easat-8458	362	57	journal	journal	NOUN
easat-8458	362	58	of	of	ADP
easat-8458	362	59	tourism	tourism	NOUN
easat-8458	362	60	and	and	CCONJ
easat-8458	362	61	hospitality	hospitality	NOUN
easat-8458	362	62	studies	study	NOUN
easat-8458	362	63	,	,	PUNCT
easat-8458	362	64	vol	vol	NOUN
easat-8458	362	65	.	.	PROPN
easat-8458	362	66	6	6	NUM
easat-8458	362	67	,	,	PUNCT
easat-8458	362	68	no	no	INTJ
easat-8458	362	69	.	.	NOUN
easat-8458	362	70	2	2	NUM
easat-8458	362	71	,	,	PUNCT
easat-8458	362	72	pp	pp	ADJ
easat-8458	362	73	.	.	PUNCT
easat-8458	362	74	153	153	NUM
easat-8458	362	75	-	-	SYM
easat-8458	362	76	171	171	NUM
easat-8458	362	77	,	,	PUNCT
easat-8458	362	78	2024	2024	NUM
easat-8458	362	79	.	.	PUNCT
easat-8458	363	1	https://doi.org/10.21608/ijthsx.2024.275366.1082	https://doi.org/10.21608/ijthsx.2024.275366.1082	NUM
easat-8458	363	2	[	[	X
easat-8458	363	3	13	13	NUM
easat-8458	363	4	]	]	X
easat-8458	363	5	w.	w.	PROPN
easat-8458	363	6	wang	wang	PROPN
easat-8458	363	7	,	,	PUNCT
easat-8458	363	8	"	"	PUNCT
easat-8458	363	9	how	how	SCONJ
easat-8458	363	10	has	have	AUX
easat-8458	363	11	the	the	DET
easat-8458	363	12	fashion	fashion	NOUN
easat-8458	363	13	industry	industry	NOUN
easat-8458	363	14	reacted	react	VERB
easat-8458	363	15	to	to	ADP
easat-8458	363	16	gen	gen	PROPN
easat-8458	363	17	z	z	PROPN
easat-8458	363	18	’s	’s	PART
easat-8458	363	19	completely	completely	ADV
easat-8458	363	20	different	different	ADJ
easat-8458	363	21	consumption	consumption	NOUN
easat-8458	363	22	concepts	concept	NOUN
easat-8458	363	23	and	and	CCONJ
easat-8458	363	24	shopping	shopping	NOUN
easat-8458	363	25	habits	habit	NOUN
easat-8458	363	26	?	?	PUNCT
easat-8458	363	27	,	,	PUNCT
easat-8458	363	28	"	"	PUNCT
easat-8458	363	29	academic	academic	ADJ
easat-8458	363	30	journal	journal	NOUN
easat-8458	363	31	of	of	ADP
easat-8458	363	32	humanities	humanities	PROPN
easat-8458	363	33	&	&	CCONJ
easat-8458	363	34	social	social	ADJ
easat-8458	363	35	sciences	sciences	PROPN
easat-8458	363	36	,	,	PUNCT
easat-8458	363	37	vol	vol	NOUN
easat-8458	363	38	.	.	PROPN
easat-8458	363	39	4	4	NUM
easat-8458	363	40	,	,	PUNCT
easat-8458	363	41	no	no	INTJ
easat-8458	363	42	.	.	NOUN
easat-8458	363	43	10	10	NUM
easat-8458	363	44	,	,	PUNCT
easat-8458	363	45	pp	pp	ADJ
easat-8458	363	46	.	.	PUNCT
easat-8458	364	1	72	72	NUM
easat-8458	364	2	-	-	SYM
easat-8458	364	3	80	80	NUM
easat-8458	364	4	,	,	PUNCT
easat-8458	364	5	2021	2021	NUM
easat-8458	364	6	.	.	PUNCT
easat-8458	365	1	https://doi.org/10.25236/ajhss.2021.041015	https://doi.org/10.25236/ajhss.2021.041015	NOUN
easat-8458	366	1	[	[	X
easat-8458	366	2	14	14	NUM
easat-8458	366	3	]	]	PUNCT
easat-8458	366	4	t.	t.	PROPN
easat-8458	366	5	wang	wang	PROPN
easat-8458	366	6	,	,	PUNCT
easat-8458	366	7	t.	t.	PROPN
easat-8458	366	8	d.-h	d.-h	PROPN
easat-8458	366	9	.	.	PUNCT
easat-8458	367	1	thai	thai	PROPN
easat-8458	367	2	,	,	PUNCT
easat-8458	367	3	p.	p.	NOUN
easat-8458	367	4	t.	t.	PROPN
easat-8458	367	5	m.	m.	NOUN
easat-8458	367	6	ly	ly	PROPN
easat-8458	367	7	,	,	PUNCT
easat-8458	367	8	and	and	CCONJ
easat-8458	367	9	t.	t.	PROPN
easat-8458	367	10	p.	p.	PROPN
easat-8458	367	11	chi	chi	PROPN
easat-8458	367	12	,	,	PUNCT
easat-8458	367	13	"	"	PUNCT
easat-8458	367	14	turning	turn	VERB
easat-8458	367	15	social	social	ADJ
easat-8458	367	16	endorsement	endorsement	NOUN
easat-8458	367	17	into	into	ADP
easat-8458	367	18	brand	brand	NOUN
easat-8458	367	19	passion	passion	NOUN
easat-8458	367	20	,	,	PUNCT
easat-8458	367	21	"	"	PUNCT
easat-8458	367	22	journal	journal	NOUN
easat-8458	367	23	of	of	ADP
easat-8458	367	24	business	business	NOUN
easat-8458	367	25	research	research	NOUN
easat-8458	367	26	,	,	PUNCT
easat-8458	367	27	vol	vol	NOUN
easat-8458	367	28	.	.	PROPN
easat-8458	368	1	126	126	NUM
easat-8458	368	2	,	,	PUNCT
easat-8458	368	3	pp	pp	ADJ
easat-8458	368	4	.	.	PUNCT
easat-8458	369	1	429	429	NUM
easat-8458	369	2	-	-	SYM
easat-8458	369	3	439	439	NUM
easat-8458	369	4	,	,	PUNCT
easat-8458	369	5	2021	2021	NUM
easat-8458	369	6	.	.	PUNCT
easat-8458	370	1	https://doi.org/10.1016/j.jbusres.2021.01.011	https://doi.org/10.1016/j.jbusres.2021.01.011	NUM
easat-8458	370	2	[	[	SYM
easat-8458	370	3	15	15	NUM
easat-8458	370	4	]	]	X
easat-8458	370	5	k.-p	k.-p	PROPN
easat-8458	370	6	.	.	PUNCT
easat-8458	371	1	wiedmann	wiedmann	PROPN
easat-8458	371	2	and	and	CCONJ
easat-8458	371	3	l.	l.	PROPN
easat-8458	371	4	mettenheim	mettenheim	PROPN
easat-8458	371	5	,	,	PUNCT
easat-8458	371	6	"	"	PUNCT
easat-8458	371	7	the	the	DET
easat-8458	371	8	role	role	NOUN
easat-8458	371	9	of	of	ADP
easat-8458	371	10	social	social	ADJ
easat-8458	371	11	attractiveness	attractiveness	NOUN
easat-8458	371	12	in	in	ADP
easat-8458	371	13	digital	digital	ADJ
easat-8458	371	14	influencer	influencer	NOUN
easat-8458	371	15	marketing	marketing	NOUN
easat-8458	371	16	,	,	PUNCT
easat-8458	371	17	"	"	PUNCT
easat-8458	371	18	journal	journal	NOUN
easat-8458	371	19	of	of	ADP
easat-8458	371	20	marketing	marketing	NOUN
easat-8458	371	21	insights	insight	NOUN
easat-8458	371	22	,	,	PUNCT
easat-8458	371	23	vol	vol	NOUN
easat-8458	371	24	.	.	PROPN
easat-8458	371	25	15	15	NUM
easat-8458	371	26	,	,	PUNCT
easat-8458	371	27	no	no	INTJ
easat-8458	371	28	.	.	NOUN
easat-8458	371	29	3	3	NUM
easat-8458	371	30	,	,	PUNCT
easat-8458	371	31	pp	pp	ADJ
easat-8458	371	32	.	.	PUNCT
easat-8458	372	1	45–60	45–60	NUM
easat-8458	372	2	,	,	PUNCT
easat-8458	372	3	2020	2020	NUM
easat-8458	372	4	.	.	PUNCT
easat-8458	373	1	[	[	X
easat-8458	373	2	16	16	NUM
easat-8458	373	3	]	]	PUNCT
easat-8458	373	4	k.	k.	PROPN
easat-8458	373	5	sokolova	sokolova	PROPN
easat-8458	373	6	and	and	CCONJ
easat-8458	373	7	h.	h.	PROPN
easat-8458	373	8	kefi	kefi	PROPN
easat-8458	373	9	,	,	PUNCT
easat-8458	373	10	"	"	PUNCT
easat-8458	373	11	instagram	instagram	PROPN
easat-8458	373	12	and	and	CCONJ
easat-8458	373	13	youtube	youtube	NOUN
easat-8458	373	14	bloggers	blogger	NOUN
easat-8458	373	15	promote	promote	VERB
easat-8458	373	16	it	it	PRON
easat-8458	373	17	,	,	PUNCT
easat-8458	373	18	why	why	SCONJ
easat-8458	373	19	should	should	AUX
easat-8458	373	20	i	i	PRON
easat-8458	373	21	buy	buy	VERB
easat-8458	373	22	?	?	PUNCT
easat-8458	374	1	how	how	SCONJ
easat-8458	374	2	credibility	credibility	NOUN
easat-8458	374	3	and	and	CCONJ
easat-8458	374	4	parasocial	parasocial	ADJ
easat-8458	374	5	interaction	interaction	NOUN
easat-8458	374	6	influence	influence	NOUN
easat-8458	374	7	purchase	purchase	NOUN
easat-8458	374	8	intentions	intention	NOUN
easat-8458	374	9	,	,	PUNCT
easat-8458	374	10	"	"	PUNCT
easat-8458	374	11	journal	journal	NOUN
easat-8458	374	12	of	of	ADP
easat-8458	374	13	retailing	retailing	NOUN
easat-8458	374	14	and	and	CCONJ
easat-8458	374	15	consumer	consumer	NOUN
easat-8458	374	16	services	service	NOUN
easat-8458	374	17	,	,	PUNCT
easat-8458	374	18	vol	vol	NOUN
easat-8458	374	19	.	.	PROPN
easat-8458	374	20	53	53	NUM
easat-8458	374	21	,	,	PUNCT
easat-8458	374	22	p.	p.	NOUN
easat-8458	374	23	101742	101742	NUM
easat-8458	374	24	,	,	PUNCT
easat-8458	374	25	2020	2020	NUM
easat-8458	374	26	.	.	PUNCT
easat-8458	375	1	https://doi.org/10.1016/j.jretconser.2019.01.011	https://doi.org/10.1016/j.jretconser.2019.01.011	NOUN
easat-8458	375	2	[	[	X
easat-8458	375	3	17	17	NUM
easat-8458	375	4	]	]	PUNCT
easat-8458	375	5	m.	m.	NOUN
easat-8458	375	6	garg	garg	NOUN
easat-8458	375	7	and	and	CCONJ
easat-8458	375	8	a.	a.	PROPN
easat-8458	375	9	bakshi	bakshi	PROPN
easat-8458	375	10	,	,	PUNCT
easat-8458	375	11	"	"	PUNCT
easat-8458	375	12	exploring	explore	VERB
easat-8458	375	13	the	the	DET
easat-8458	375	14	impact	impact	NOUN
easat-8458	375	15	of	of	ADP
easat-8458	375	16	beauty	beauty	NOUN
easat-8458	375	17	vloggers	vlogger	NOUN
easat-8458	375	18	’	'	PUNCT
easat-8458	375	19	credible	credible	ADJ
easat-8458	375	20	attributes	attribute	NOUN
easat-8458	375	21	,	,	PUNCT
easat-8458	375	22	parasocial	parasocial	ADJ
easat-8458	375	23	interaction	interaction	NOUN
easat-8458	375	24	,	,	PUNCT
easat-8458	375	25	and	and	CCONJ
easat-8458	375	26	trust	trust	NOUN
easat-8458	375	27	on	on	ADP
easat-8458	375	28	consumer	consumer	NOUN
easat-8458	375	29	purchase	purchase	NOUN
easat-8458	375	30	intention	intention	NOUN
easat-8458	375	31	in	in	ADP
easat-8458	375	32	influencer	influencer	NOUN
easat-8458	375	33	marketing	marketing	NOUN
easat-8458	375	34	,	,	PUNCT
easat-8458	375	35	"	"	PUNCT
easat-8458	375	36	humanities	humanity	NOUN
easat-8458	375	37	and	and	CCONJ
easat-8458	375	38	social	social	ADJ
easat-8458	375	39	sciences	science	NOUN
easat-8458	375	40	communications	communication	NOUN
easat-8458	375	41	,	,	PUNCT
easat-8458	375	42	vol	vol	NOUN
easat-8458	375	43	.	.	PROPN
easat-8458	375	44	11	11	NUM
easat-8458	375	45	,	,	PUNCT
easat-8458	375	46	no	no	INTJ
easat-8458	375	47	.	.	NOUN
easat-8458	375	48	1	1	NUM
easat-8458	375	49	,	,	PUNCT
easat-8458	375	50	pp	pp	ADJ
easat-8458	375	51	.	.	PUNCT
easat-8458	376	1	1	1	NUM
easat-8458	376	2	-	-	SYM
easat-8458	376	3	14	14	NUM
easat-8458	376	4	,	,	PUNCT
easat-8458	376	5	2024	2024	NUM
easat-8458	376	6	.	.	PUNCT
easat-8458	377	1	[	[	X
easat-8458	377	2	18	18	NUM
easat-8458	377	3	]	]	X
easat-8458	377	4	l.	l.	PROPN
easat-8458	377	5	shmueli	shmueli	PROPN
easat-8458	377	6	,	,	PUNCT
easat-8458	377	7	"	"	PUNCT
easat-8458	377	8	predicting	predict	VERB
easat-8458	377	9	intention	intention	NOUN
easat-8458	377	10	to	to	PART
easat-8458	377	11	receive	receive	VERB
easat-8458	377	12	covid-19	covid-19	PROPN
easat-8458	377	13	vaccine	vaccine	NOUN
easat-8458	377	14	among	among	ADP
easat-8458	377	15	the	the	DET
easat-8458	377	16	general	general	ADJ
easat-8458	377	17	population	population	NOUN
easat-8458	377	18	using	use	VERB
easat-8458	377	19	the	the	DET
easat-8458	377	20	health	health	NOUN
easat-8458	377	21	belief	belief	NOUN
easat-8458	377	22	model	model	NOUN
easat-8458	377	23	and	and	CCONJ
easat-8458	377	24	the	the	DET
easat-8458	377	25	theory	theory	NOUN
easat-8458	377	26	of	of	ADP
easat-8458	377	27	planned	plan	VERB
easat-8458	377	28	behavior	behavior	NOUN
easat-8458	377	29	model	model	NOUN
easat-8458	377	30	,	,	PUNCT
easat-8458	377	31	"	"	PUNCT
easat-8458	377	32	bmc	bmc	ADJ
easat-8458	377	33	public	public	ADJ
easat-8458	377	34	health	health	NOUN
easat-8458	377	35	,	,	PUNCT
easat-8458	377	36	vol	vol	NOUN
easat-8458	377	37	.	.	PROPN
easat-8458	377	38	21	21	NUM
easat-8458	377	39	,	,	PUNCT
easat-8458	377	40	p.	p.	NOUN
easat-8458	377	41	804	804	NUM
easat-8458	377	42	,	,	PUNCT
easat-8458	377	43	2021	2021	NUM
easat-8458	377	44	.	.	PUNCT
easat-8458	378	1	https://doi.org/10.1186/s12889-021-10816-7	https://doi.org/10.1186/s12889-021-10816-7	NUM
easat-8458	379	1	[	[	X
easat-8458	379	2	19	19	NUM
easat-8458	379	3	]	]	PUNCT
easat-8458	379	4	p.	p.	NOUN
easat-8458	379	5	kotler	kotler	PROPN
easat-8458	379	6	and	and	CCONJ
easat-8458	379	7	k.	k.	PROPN
easat-8458	379	8	l.	l.	PROPN
easat-8458	379	9	keller	keller	PROPN
easat-8458	379	10	,	,	PUNCT
easat-8458	379	11	marketing	marketing	NOUN
easat-8458	379	12	management	management	NOUN
easat-8458	379	13	,	,	PUNCT
easat-8458	379	14	15th	15th	ADJ
easat-8458	379	15	ed	ed	NOUN
easat-8458	379	16	.	.	PUNCT
easat-8458	379	17	upper	upper	ADJ
easat-8458	379	18	saddle	saddle	PROPN
easat-8458	379	19	river	river	PROPN
easat-8458	379	20	,	,	PUNCT
easat-8458	379	21	nj	nj	PROPN
easat-8458	379	22	:	:	PUNCT
easat-8458	379	23	pearson	pearson	PROPN
easat-8458	379	24	education	education	PROPN
easat-8458	379	25	,	,	PUNCT
easat-8458	379	26	inc	inc	PROPN
easat-8458	379	27	,	,	PUNCT
easat-8458	379	28	2016	2016	NUM
easat-8458	379	29	.	.	PUNCT
easat-8458	380	1	[	[	X
easat-8458	380	2	20	20	NUM
easat-8458	380	3	]	]	PUNCT
easat-8458	380	4	a.	a.	NOUN
easat-8458	380	5	bilal	bilal	PROPN
easat-8458	380	6	,	,	PUNCT
easat-8458	380	7	"	"	PUNCT
easat-8458	380	8	impact	impact	NOUN
easat-8458	380	9	of	of	ADP
easat-8458	380	10	social	social	ADJ
easat-8458	380	11	media	medium	NOUN
easat-8458	380	12	interactions	interaction	NOUN
easat-8458	380	13	on	on	ADP
easat-8458	380	14	consumer	consumer	NOUN
easat-8458	380	15	purchase	purchase	NOUN
easat-8458	380	16	intentions	intention	NOUN
easat-8458	380	17	:	:	PUNCT
easat-8458	380	18	the	the	DET
easat-8458	380	19	mediating	mediate	VERB
easat-8458	380	20	role	role	NOUN
easat-8458	380	21	of	of	ADP
easat-8458	380	22	brand	brand	NOUN
easat-8458	380	23	engagement	engagement	NOUN
easat-8458	380	24	,	,	PUNCT
easat-8458	380	25	"	"	PUNCT
easat-8458	380	26	journal	journal	NOUN
easat-8458	380	27	of	of	ADP
easat-8458	380	28	marketing	marketing	NOUN
easat-8458	380	29	research	research	NOUN
easat-8458	380	30	,	,	PUNCT
easat-8458	380	31	vol	vol	NOUN
easat-8458	380	32	.	.	PROPN
easat-8458	381	1	58	58	NUM
easat-8458	381	2	,	,	PUNCT
easat-8458	381	3	no	no	INTJ
easat-8458	381	4	.	.	NOUN
easat-8458	381	5	4	4	NUM
easat-8458	381	6	,	,	PUNCT
easat-8458	381	7	pp	pp	ADJ
easat-8458	381	8	.	.	PUNCT
easat-8458	382	1	654–672	654–672	NUM
easat-8458	382	2	,	,	PUNCT
easat-8458	382	3	2021	2021	NUM
easat-8458	382	4	.	.	PUNCT
easat-8458	383	1	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-8458	384	1	https://doi.org/10.25124/jmi.v23i1.4178	https://doi.org/10.25124/jmi.v23i1.4178	PROPN
easat-8458	384	2	https://doi.org/10.1108/jfmm-08-2019-0157	https://doi.org/10.1108/jfmm-08-2019-0157	PROPN
easat-8458	384	3	https://doi.org/10.9744/jmk.23.2.197-203	https://doi.org/10.9744/jmk.23.2.197-203	PROPN
easat-8458	384	4	https://doi.org/10.1108/jfbm-10-2019-0070	https://doi.org/10.1108/jfbm-10-2019-0070	PROPN
easat-8458	384	5	https://doi.org/10.1108/jfbm-10-2019-0070	https://doi.org/10.1108/jfbm-10-2019-0070	PROPN
easat-8458	384	6	https://doi.org/10.1108/jabs-03-2019-0086	https://doi.org/10.1108/jabs-03-2019-0086	VERB
easat-8458	384	7	https://doi.org/10.1016/j.techfore.2021.121246	https://doi.org/10.1016/j.techfore.2021.121246	PROPN
easat-8458	384	8	https://doi.org/10.3389/fpsyg.2019.02567	https://doi.org/10.3389/fpsyg.2019.02567	PROPN
easat-8458	384	9	https://doi.org/10.5465/annals.2020.0230	https://doi.org/10.5465/annals.2020.0230	PROPN
easat-8458	384	10	https://doi.org/10.21608/ijthsx.2024.275366.1082	https://doi.org/10.21608/ijthsx.2024.275366.1082	NUM
easat-8458	384	11	https://doi.org/10.25236/ajhss.2021.041015	https://doi.org/10.25236/ajhss.2021.041015	PROPN
easat-8458	384	12	https://doi.org/10.1016/j.jbusres.2021.01.011	https://doi.org/10.1016/j.jbusres.2021.01.011	NUM
easat-8458	384	13	https://doi.org/10.1016/j.jretconser.2019.01.011	https://doi.org/10.1016/j.jretconser.2019.01.011	NOUN
easat-8458	384	14	https://doi.org/10.1186/s12889-021-10816-7	https://doi.org/10.1186/s12889-021-10816-7	NUM
easat-8458	384	15	2645	2645	NUM
easat-8458	384	16	edelweiss	edelweiss	PROPN
easat-8458	384	17	applied	apply	VERB
easat-8458	384	18	science	science	NOUN
easat-8458	384	19	and	and	CCONJ
easat-8458	384	20	technology	technology	NOUN
easat-8458	384	21	issn	issn	PROPN
easat-8458	384	22	:	:	PUNCT
easat-8458	384	23	2576	2576	NUM
easat-8458	384	24	-	-	SYM
easat-8458	384	25	8484	8484	NUM
easat-8458	384	26	vol	vol	NOUN
easat-8458	384	27	.	.	PROPN
easat-8458	385	1	9	9	NUM
easat-8458	385	2	,	,	PUNCT
easat-8458	385	3	no	no	INTJ
easat-8458	385	4	.	.	NOUN
easat-8458	385	5	6	6	NUM
easat-8458	385	6	:	:	PUNCT
easat-8458	385	7	2629	2629	NUM
easat-8458	385	8	-	-	SYM
easat-8458	385	9	2645	2645	NUM
easat-8458	385	10	,	,	PUNCT
easat-8458	385	11	2025	2025	NUM
easat-8458	385	12	doi	doi	NOUN
easat-8458	385	13	:	:	PUNCT
easat-8458	385	14	10.55214/25768484.v9i6.8458	10.55214/25768484.v9i6.8458	ADJ
easat-8458	385	15	©	©	PROPN
easat-8458	385	16	2025	2025	NUM
easat-8458	385	17	by	by	ADP
easat-8458	385	18	the	the	DET
easat-8458	385	19	authors	author	NOUN
easat-8458	385	20	;	;	PUNCT
easat-8458	385	21	licensee	licensee	PROPN
easat-8458	385	22	learning	learning	NOUN
easat-8458	385	23	gate	gate	NOUN
easat-8458	386	1	[	[	X
easat-8458	386	2	21	21	NUM
easat-8458	386	3	]	]	PUNCT
easat-8458	386	4	a.	a.	NOUN
easat-8458	386	5	chaudhuri	chaudhuri	PROPN
easat-8458	386	6	,	,	PUNCT
easat-8458	386	7	"	"	PUNCT
easat-8458	386	8	purchase	purchase	NOUN
easat-8458	386	9	intention	intention	NOUN
easat-8458	386	10	and	and	CCONJ
easat-8458	386	11	actual	actual	ADJ
easat-8458	386	12	buying	buying	NOUN
easat-8458	386	13	behavior	behavior	NOUN
easat-8458	386	14	:	:	PUNCT
easat-8458	386	15	effects	effect	NOUN
easat-8458	386	16	of	of	ADP
easat-8458	386	17	external	external	ADJ
easat-8458	386	18	factors	factor	NOUN
easat-8458	386	19	,	,	PUNCT
easat-8458	386	20	"	"	PUNCT
easat-8458	386	21	journal	journal	NOUN
easat-8458	386	22	of	of	ADP
easat-8458	386	23	consumer	consumer	NOUN
easat-8458	386	24	psychology	psychology	NOUN
easat-8458	386	25	,	,	PUNCT
easat-8458	386	26	vol	vol	NOUN
easat-8458	386	27	.	.	PROPN
easat-8458	386	28	31	31	NUM
easat-8458	386	29	,	,	PUNCT
easat-8458	386	30	no	no	INTJ
easat-8458	386	31	.	.	NOUN
easat-8458	386	32	2	2	NUM
easat-8458	386	33	,	,	PUNCT
easat-8458	386	34	pp	pp	ADJ
easat-8458	386	35	.	.	PUNCT
easat-8458	387	1	234–247	234–247	NUM
easat-8458	387	2	,	,	PUNCT
easat-8458	387	3	2021	2021	NUM
easat-8458	387	4	.	.	PUNCT
easat-8458	388	1	[	[	X
easat-8458	388	2	22	22	NUM
easat-8458	388	3	]	]	X
easat-8458	388	4	g.	g.	PROPN
easat-8458	388	5	kamenova	kamenova	PROPN
easat-8458	388	6	,	,	PUNCT
easat-8458	388	7	"	"	PUNCT
easat-8458	388	8	exploring	explore	VERB
easat-8458	388	9	parasocial	parasocial	ADJ
easat-8458	388	10	relationships	relationship	NOUN
easat-8458	388	11	formed	form	VERB
easat-8458	388	12	in	in	ADP
easat-8458	388	13	isolation	isolation	NOUN
easat-8458	388	14	,	,	PUNCT
easat-8458	388	15	"	"	PUNCT
easat-8458	388	16	master	master	NOUN
easat-8458	388	17	’s	’s	PART
easat-8458	388	18	thesis	thesis	NOUN
easat-8458	388	19	.	.	PUNCT
easat-8458	389	1	linnaeus	linnaeus	PROPN
easat-8458	389	2	university	university	PROPN
easat-8458	389	3	,	,	PUNCT
easat-8458	389	4	faculty	faculty	NOUN
easat-8458	389	5	of	of	ADP
easat-8458	389	6	arts	art	NOUN
easat-8458	389	7	and	and	CCONJ
easat-8458	389	8	humanities	humanity	NOUN
easat-8458	389	9	,	,	PUNCT
easat-8458	389	10	department	department	NOUN
easat-8458	389	11	of	of	ADP
easat-8458	389	12	cultural	cultural	ADJ
easat-8458	389	13	sciences	science	NOUN
easat-8458	389	14	,	,	PUNCT
easat-8458	389	15	2024	2024	NUM
easat-8458	389	16	.	.	PUNCT
easat-8458	390	1	[	[	X
easat-8458	390	2	23	23	NUM
easat-8458	390	3	]	]	PUNCT
easat-8458	390	4	a.	a.	NOUN
easat-8458	390	5	bhattacharya	bhattacharya	PROPN
easat-8458	390	6	,	,	PUNCT
easat-8458	390	7	"	"	PUNCT
easat-8458	390	8	parasocial	parasocial	ADJ
easat-8458	390	9	interaction	interaction	NOUN
easat-8458	390	10	in	in	ADP
easat-8458	390	11	social	social	ADJ
easat-8458	390	12	media	medium	NOUN
easat-8458	390	13	influencer	influencer	NOUN
easat-8458	390	14	-	-	PUNCT
easat-8458	390	15	based	base	VERB
easat-8458	390	16	marketing	marketing	NOUN
easat-8458	390	17	:	:	PUNCT
easat-8458	390	18	an	an	DET
easat-8458	390	19	sem	sem	NOUN
easat-8458	390	20	approach	approach	NOUN
easat-8458	390	21	,	,	PUNCT
easat-8458	390	22	"	"	PUNCT
easat-8458	390	23	journal	journal	NOUN
easat-8458	390	24	of	of	ADP
easat-8458	390	25	internet	internet	PROPN
easat-8458	390	26	commerce	commerce	PROPN
easat-8458	390	27	,	,	PUNCT
easat-8458	390	28	vol	vol	NOUN
easat-8458	390	29	.	.	PROPN
easat-8458	390	30	22	22	NUM
easat-8458	390	31	,	,	PUNCT
easat-8458	390	32	no	no	INTJ
easat-8458	390	33	.	.	NOUN
easat-8458	390	34	2	2	NUM
easat-8458	390	35	,	,	PUNCT
easat-8458	390	36	pp	pp	ADJ
easat-8458	390	37	.	.	PUNCT
easat-8458	391	1	272	272	NUM
easat-8458	391	2	-	-	SYM
easat-8458	391	3	292	292	NUM
easat-8458	391	4	,	,	PUNCT
easat-8458	391	5	2023	2023	NUM
easat-8458	391	6	.	.	PUNCT
easat-8458	392	1	https://doi.org/10.1080/15332861.2022.2049112	https://doi.org/10.1080/15332861.2022.2049112	PUNCT
easat-8458	393	1	[	[	X
easat-8458	393	2	24	24	NUM
easat-8458	393	3	]	]	PUNCT
easat-8458	393	4	p.	p.	PROPN
easat-8458	393	5	d.	d.	PROPN
easat-8458	393	6	indrawati	indrawati	PROPN
easat-8458	393	7	,	,	PUNCT
easat-8458	393	8	research	research	NOUN
easat-8458	393	9	methods	method	NOUN
easat-8458	393	10	of	of	ADP
easat-8458	393	11	management	management	NOUN
easat-8458	393	12	and	and	CCONJ
easat-8458	393	13	business	business	NOUN
easat-8458	393	14	convergence	convergence	NOUN
easat-8458	393	15	of	of	ADP
easat-8458	393	16	communication	communication	NOUN
easat-8458	393	17	and	and	CCONJ
easat-8458	393	18	information	information	NOUN
easat-8458	393	19	technology	technology	NOUN
easat-8458	393	20	.	.	PUNCT
easat-8458	394	1	bandung	bandung	PROPN
easat-8458	394	2	:	:	PUNCT
easat-8458	394	3	pt	pt	PROPN
easat-8458	394	4	refika	refika	PROPN
easat-8458	394	5	aditama	aditama	NOUN
easat-8458	394	6	,	,	PUNCT
easat-8458	394	7	2015	2015	NUM
easat-8458	394	8	.	.	PUNCT
easat-8458	395	1	[	[	X
easat-8458	395	2	25	25	NUM
easat-8458	395	3	]	]	X
easat-8458	395	4	sugiyono	sugiyono	NOUN
easat-8458	395	5	,	,	PUNCT
easat-8458	395	6	quantitative	quantitative	ADJ
easat-8458	395	7	research	research	NOUN
easat-8458	395	8	methods	method	NOUN
easat-8458	395	9	.	.	PUNCT
easat-8458	396	1	bandung	bandung	PROPN
easat-8458	396	2	,	,	PUNCT
easat-8458	396	3	indonesia	indonesia	PROPN
easat-8458	396	4	:	:	PUNCT
easat-8458	396	5	alfabeta	alfabeta	PROPN
easat-8458	396	6	,	,	PUNCT
easat-8458	396	7	2022	2022	NUM
easat-8458	396	8	.	.	PUNCT
easat-8458	397	1	[	[	X
easat-8458	397	2	26	26	NUM
easat-8458	397	3	]	]	PUNCT
easat-8458	397	4	a.	a.	NOUN
easat-8458	397	5	widodo	widodo	PROPN
easat-8458	397	6	and	and	CCONJ
easat-8458	397	7	r.	r.	PROPN
easat-8458	397	8	yusiana	yusiana	PROPN
easat-8458	397	9	,	,	PUNCT
easat-8458	397	10	research	research	NOUN
easat-8458	397	11	methodology	methodology	NOUN
easat-8458	397	12	–	–	PUNCT
easat-8458	397	13	method	method	NOUN
easat-8458	397	14	determination	determination	NOUN
easat-8458	397	15	using	use	VERB
easat-8458	397	16	partial	partial	ADJ
easat-8458	397	17	least	least	ADJ
easat-8458	397	18	square	square	ADJ
easat-8458	397	19	approach	approach	NOUN
easat-8458	397	20	–	–	PUNCT
easat-8458	397	21	structural	structural	ADJ
easat-8458	397	22	equation	equation	NOUN
easat-8458	397	23	modeling	modeling	NOUN
easat-8458	397	24	(	(	PUNCT
easat-8458	397	25	pls	pls	INTJ
easat-8458	397	26	-	-	PUNCT
easat-8458	397	27	sem	sem	NOUN
easat-8458	397	28	)	)	PUNCT
easat-8458	397	29	.	.	PUNCT
easat-8458	398	1	bandung	bandung	NOUN
easat-8458	398	2	:	:	PUNCT
easat-8458	398	3	refika	refika	NOUN
easat-8458	398	4	,	,	PUNCT
easat-8458	398	5	2021	2021	NUM
easat-8458	398	6	.	.	PUNCT
easat-8458	399	1	[	[	X
easat-8458	399	2	27	27	NUM
easat-8458	399	3	]	]	PUNCT
easat-8458	399	4	j.	j.	PROPN
easat-8458	399	5	f.	f.	PROPN
easat-8458	399	6	hair	hair	PROPN
easat-8458	399	7	,	,	PUNCT
easat-8458	399	8	j.	j.	PROPN
easat-8458	399	9	j.	j.	PROPN
easat-8458	399	10	risher	risher	PROPN
easat-8458	399	11	,	,	PUNCT
easat-8458	399	12	m.	m.	NOUN
easat-8458	399	13	sarstedt	sarstedt	NOUN
easat-8458	399	14	,	,	PUNCT
easat-8458	399	15	and	and	CCONJ
easat-8458	399	16	c.	c.	PROPN
easat-8458	399	17	m.	m.	PROPN
easat-8458	399	18	ringle	ringle	PROPN
easat-8458	399	19	,	,	PUNCT
easat-8458	399	20	"	"	PUNCT
easat-8458	399	21	when	when	SCONJ
easat-8458	399	22	to	to	PART
easat-8458	399	23	use	use	VERB
easat-8458	399	24	and	and	CCONJ
easat-8458	399	25	how	how	SCONJ
easat-8458	399	26	to	to	PART
easat-8458	399	27	report	report	VERB
easat-8458	399	28	the	the	DET
easat-8458	399	29	results	result	NOUN
easat-8458	399	30	of	of	ADP
easat-8458	399	31	pls	pls	NOUN
easat-8458	399	32	-	-	PUNCT
easat-8458	399	33	sem	sem	NOUN
easat-8458	399	34	,	,	PUNCT
easat-8458	399	35	"	"	PUNCT
easat-8458	399	36	european	european	PROPN
easat-8458	399	37	business	business	PROPN
easat-8458	399	38	review	review	PROPN
easat-8458	399	39	,	,	PUNCT
easat-8458	399	40	vol	vol	NOUN
easat-8458	399	41	.	.	PROPN
easat-8458	400	1	31	31	NUM
easat-8458	400	2	,	,	PUNCT
easat-8458	400	3	no	no	INTJ
easat-8458	400	4	.	.	NOUN
easat-8458	400	5	1	1	NUM
easat-8458	400	6	,	,	PUNCT
easat-8458	400	7	pp	pp	ADJ
easat-8458	400	8	.	.	PUNCT
easat-8458	401	1	2–24	2–24	NUM
easat-8458	401	2	,	,	PUNCT
easat-8458	401	3	2019	2019	NUM
easat-8458	401	4	.	.	PUNCT
easat-8458	402	1	[	[	X
easat-8458	402	2	28	28	NUM
easat-8458	402	3	]	]	X
easat-8458	402	4	k.	k.	PROPN
easat-8458	402	5	mccormick	mccormick	PROPN
easat-8458	402	6	,	,	PUNCT
easat-8458	402	7	"	"	PUNCT
easat-8458	402	8	celebrity	celebrity	NOUN
easat-8458	402	9	endorsements	endorsement	NOUN
easat-8458	402	10	:	:	PUNCT
easat-8458	402	11	influence	influence	NOUN
easat-8458	402	12	of	of	ADP
easat-8458	402	13	a	a	DET
easat-8458	402	14	product	product	NOUN
easat-8458	402	15	-	-	PUNCT
easat-8458	402	16	endorser	endorser	NOUN
easat-8458	402	17	match	match	NOUN
easat-8458	402	18	on	on	ADP
easat-8458	402	19	millennials	millennial	NOUN
easat-8458	402	20	attitudes	attitude	NOUN
easat-8458	402	21	and	and	CCONJ
easat-8458	402	22	purchase	purchase	NOUN
easat-8458	402	23	intentions	intention	NOUN
easat-8458	402	24	,	,	PUNCT
easat-8458	402	25	"	"	PUNCT
easat-8458	402	26	journal	journal	NOUN
easat-8458	402	27	of	of	ADP
easat-8458	402	28	retailing	retailing	NOUN
easat-8458	402	29	and	and	CCONJ
easat-8458	402	30	consumer	consumer	NOUN
easat-8458	402	31	services	service	NOUN
easat-8458	402	32	,	,	PUNCT
easat-8458	402	33	vol	vol	NOUN
easat-8458	402	34	.	.	PROPN
easat-8458	402	35	32	32	NUM
easat-8458	402	36	,	,	PUNCT
easat-8458	402	37	pp	pp	ADJ
easat-8458	402	38	.	.	PUNCT
easat-8458	402	39	39	39	NUM
easat-8458	402	40	-	-	SYM
easat-8458	402	41	45	45	NUM
easat-8458	402	42	,	,	PUNCT
easat-8458	402	43	2016	2016	NUM
easat-8458	402	44	.	.	PUNCT
easat-8458	403	1	https://doi.org/10.1016/j.jretconser.2016.05.012	https://doi.org/10.1016/j.jretconser.2016.05.012	PROPN
easat-8458	404	1	[	[	X
easat-8458	404	2	29	29	NUM
easat-8458	404	3	]	]	PUNCT
easat-8458	404	4	f.	f.	PROPN
easat-8458	404	5	a.	a.	PROPN
easat-8458	404	6	al	al	PROPN
easat-8458	404	7	-	-	PUNCT
easat-8458	404	8	emadi	emadi	PROPN
easat-8458	404	9	and	and	CCONJ
easat-8458	404	10	i.	i.	PROPN
easat-8458	404	11	ben	ben	PROPN
easat-8458	404	12	yahia	yahia	PROPN
easat-8458	404	13	,	,	PUNCT
easat-8458	404	14	"	"	PUNCT
easat-8458	404	15	ordinary	ordinary	ADJ
easat-8458	404	16	celebrities	celebrity	NOUN
easat-8458	404	17	related	relate	VERB
easat-8458	404	18	criteria	criterion	NOUN
easat-8458	404	19	to	to	PART
easat-8458	404	20	harvest	harvest	VERB
easat-8458	404	21	fame	fame	NOUN
easat-8458	404	22	and	and	CCONJ
easat-8458	404	23	influence	influence	NOUN
easat-8458	404	24	on	on	ADP
easat-8458	404	25	social	social	ADJ
easat-8458	404	26	media	medium	NOUN
easat-8458	404	27	,	,	PUNCT
easat-8458	404	28	"	"	PUNCT
easat-8458	404	29	journal	journal	NOUN
easat-8458	404	30	of	of	ADP
easat-8458	404	31	research	research	NOUN
easat-8458	404	32	in	in	ADP
easat-8458	404	33	interactive	interactive	ADJ
easat-8458	404	34	marketing	marketing	NOUN
easat-8458	404	35	,	,	PUNCT
easat-8458	404	36	vol	vol	NOUN
easat-8458	404	37	.	.	PROPN
easat-8458	405	1	14	14	NUM
easat-8458	405	2	,	,	PUNCT
easat-8458	405	3	no	no	INTJ
easat-8458	405	4	.	.	NOUN
easat-8458	405	5	2	2	NUM
easat-8458	405	6	,	,	PUNCT
easat-8458	405	7	pp	pp	ADJ
easat-8458	405	8	.	.	PUNCT
easat-8458	406	1	195	195	NUM
easat-8458	406	2	-	-	PUNCT
easat-8458	406	3	213	213	NUM
easat-8458	406	4	,	,	PUNCT
easat-8458	406	5	2020	2020	NUM
easat-8458	406	6	.	.	PUNCT
easat-8458	407	1	https://doi.org/10.1108/jrim-02-20180031	https://doi.org/10.1108/jrim-02-20180031	NOUN
easat-8458	408	1	[	[	X
easat-8458	408	2	30	30	NUM
easat-8458	408	3	]	]	X
easat-8458	408	4	r.	r.	PROPN
easat-8458	408	5	ladhari	ladhari	PROPN
easat-8458	408	6	,	,	PUNCT
easat-8458	408	7	e.	e.	PROPN
easat-8458	408	8	massa	massa	PROPN
easat-8458	408	9	,	,	PUNCT
easat-8458	408	10	and	and	CCONJ
easat-8458	408	11	h.	h.	PROPN
easat-8458	408	12	skandrani	skandrani	PROPN
easat-8458	408	13	,	,	PUNCT
easat-8458	408	14	"	"	PUNCT
easat-8458	408	15	youtube	youtube	NOUN
easat-8458	408	16	vloggers	vlogger	NOUN
easat-8458	408	17	’	’	PART
easat-8458	408	18	popularity	popularity	NOUN
easat-8458	408	19	and	and	CCONJ
easat-8458	408	20	influence	influence	NOUN
easat-8458	408	21	:	:	PUNCT
easat-8458	408	22	the	the	DET
easat-8458	408	23	roles	role	NOUN
easat-8458	408	24	of	of	ADP
easat-8458	408	25	homophily	homophily	ADV
easat-8458	408	26	,	,	PUNCT
easat-8458	408	27	emotional	emotional	ADJ
easat-8458	408	28	attachment	attachment	NOUN
easat-8458	408	29	,	,	PUNCT
easat-8458	408	30	and	and	CCONJ
easat-8458	408	31	expertise	expertise	NOUN
easat-8458	408	32	,	,	PUNCT
easat-8458	408	33	"	"	PUNCT
easat-8458	408	34	journal	journal	NOUN
easat-8458	408	35	of	of	ADP
easat-8458	408	36	retailing	retailing	NOUN
easat-8458	408	37	and	and	CCONJ
easat-8458	408	38	consumer	consumer	NOUN
easat-8458	408	39	services	service	NOUN
easat-8458	408	40	,	,	PUNCT
easat-8458	408	41	vol	vol	NOUN
easat-8458	408	42	.	.	PROPN
easat-8458	408	43	54	54	NUM
easat-8458	408	44	,	,	PUNCT
easat-8458	408	45	p.	p.	NOUN
easat-8458	408	46	102027	102027	NUM
easat-8458	408	47	,	,	PUNCT
easat-8458	408	48	2020	2020	NUM
easat-8458	408	49	.	.	PUNCT
easat-8458	409	1	[	[	X
easat-8458	409	2	31	31	NUM
easat-8458	409	3	]	]	X
easat-8458	409	4	y.	y.	PROPN
easat-8458	409	5	rahmi	rahmi	PROPN
easat-8458	409	6	,	,	PUNCT
easat-8458	409	7	l.	l.	PROPN
easat-8458	409	8	sekarasih	sekarasih	PROPN
easat-8458	409	9	,	,	PUNCT
easat-8458	409	10	and	and	CCONJ
easat-8458	409	11	b.	b.	PROPN
easat-8458	409	12	sjabadhyni	sjabadhyni	PROPN
easat-8458	409	13	,	,	PUNCT
easat-8458	409	14	"	"	PUNCT
easat-8458	409	15	the	the	DET
easat-8458	409	16	influence	influence	NOUN
easat-8458	409	17	of	of	ADP
easat-8458	409	18	beauty	beauty	NOUN
easat-8458	409	19	vlog	vlog	NOUN
easat-8458	409	20	on	on	ADP
easat-8458	409	21	perceived	perceive	VERB
easat-8458	409	22	source	source	NOUN
easat-8458	409	23	credibility	credibility	NOUN
easat-8458	409	24	and	and	CCONJ
easat-8458	409	25	purchase	purchase	NOUN
easat-8458	409	26	intention	intention	NOUN
easat-8458	409	27	,	,	PUNCT
easat-8458	409	28	"	"	PUNCT
easat-8458	409	29	makara	makara	NOUN
easat-8458	409	30	human	human	PROPN
easat-8458	409	31	behavior	behavior	PROPN
easat-8458	409	32	studies	study	NOUN
easat-8458	409	33	in	in	ADP
easat-8458	409	34	asia	asia	PROPN
easat-8458	409	35	,	,	PUNCT
easat-8458	409	36	vol	vol	NOUN
easat-8458	409	37	.	.	PROPN
easat-8458	409	38	21	21	NUM
easat-8458	409	39	,	,	PUNCT
easat-8458	409	40	no	no	INTJ
easat-8458	409	41	.	.	NOUN
easat-8458	409	42	1	1	NUM
easat-8458	409	43	,	,	PUNCT
easat-8458	409	44	pp	pp	ADJ
easat-8458	409	45	.	.	PUNCT
easat-8458	410	1	13	13	NUM
easat-8458	410	2	-	-	SYM
easat-8458	410	3	23	23	NUM
easat-8458	410	4	,	,	PUNCT
easat-8458	410	5	2017	2017	NUM
easat-8458	410	6	.	.	PUNCT
easat-8458	411	1	https://doi.org/10.7454/mssh.v21i1.3496	https://doi.org/10.7454/mssh.v21i1.3496	X
easat-8458	412	1	[	[	X
easat-8458	412	2	32	32	NUM
easat-8458	412	3	]	]	X
easat-8458	412	4	n.	n.	NOUN
easat-8458	412	5	peña	peña	PROPN
easat-8458	412	6	-	-	PUNCT
easat-8458	412	7	garcía	garcía	ADJ
easat-8458	412	8	,	,	PUNCT
easat-8458	412	9	i.	i.	PROPN
easat-8458	412	10	gil	gil	PROPN
easat-8458	412	11	-	-	PROPN
easat-8458	412	12	saura	saura	PROPN
easat-8458	412	13	,	,	PUNCT
easat-8458	412	14	a.	a.	PROPN
easat-8458	412	15	rodríguez	rodríguez	PROPN
easat-8458	412	16	-	-	PUNCT
easat-8458	412	17	orejuela	orejuela	PROPN
easat-8458	412	18	,	,	PUNCT
easat-8458	412	19	and	and	CCONJ
easat-8458	412	20	j.	j.	PROPN
easat-8458	412	21	r.	r.	PROPN
easat-8458	412	22	siqueira	siqueira	PROPN
easat-8458	412	23	-	-	PUNCT
easat-8458	412	24	junior	junior	ADJ
easat-8458	412	25	,	,	PUNCT
easat-8458	412	26	"	"	PUNCT
easat-8458	412	27	purchase	purchase	NOUN
easat-8458	412	28	intention	intention	NOUN
easat-8458	412	29	and	and	CCONJ
easat-8458	412	30	purchase	purchase	NOUN
easat-8458	412	31	behavior	behavior	NOUN
easat-8458	412	32	online	online	ADV
easat-8458	412	33	:	:	PUNCT
easat-8458	412	34	a	a	DET
easat-8458	412	35	cross	cross	ADJ
easat-8458	412	36	-	-	ADJ
easat-8458	412	37	cultural	cultural	ADJ
easat-8458	412	38	approach	approach	NOUN
easat-8458	412	39	,	,	PUNCT
easat-8458	412	40	"	"	PUNCT
easat-8458	412	41	heliyon	heliyon	NOUN
easat-8458	412	42	,	,	PUNCT
easat-8458	412	43	vol	vol	NOUN
easat-8458	412	44	.	.	PROPN
easat-8458	412	45	6	6	NUM
easat-8458	412	46	,	,	PUNCT
easat-8458	412	47	no	no	INTJ
easat-8458	412	48	.	.	NOUN
easat-8458	412	49	6	6	NUM
easat-8458	412	50	,	,	PUNCT
easat-8458	412	51	p.	p.	NOUN
easat-8458	412	52	e04284	e04284	PROPN
easat-8458	412	53	,	,	PUNCT
easat-8458	412	54	2020	2020	NUM
easat-8458	412	55	.	.	PUNCT
easat-8458	413	1	https://doi.org/10.1016/j.heliyon.2020.e04284	https://doi.org/10.1016/j.heliyon.2020.e04284	PUNCT
easat-8458	414	1	[	[	X
easat-8458	414	2	33	33	NUM
easat-8458	414	3	]	]	PUNCT
easat-8458	414	4	indrawati	indrawati	NOUN
easat-8458	414	5	,	,	PUNCT
easat-8458	414	6	p.	p.	NOUN
easat-8458	415	1	c.	c.	PROPN
easat-8458	416	1	p.	p.	PROPN
easat-8458	416	2	yones	yones	PROPN
easat-8458	416	3	,	,	PUNCT
easat-8458	416	4	and	and	CCONJ
easat-8458	416	5	s.	s.	PROPN
easat-8458	416	6	muthaiyah	muthaiyah	PROPN
easat-8458	416	7	,	,	PUNCT
easat-8458	416	8	"	"	PUNCT
easat-8458	416	9	ewom	ewom	NOUN
easat-8458	416	10	via	via	ADP
easat-8458	416	11	the	the	DET
easat-8458	416	12	tiktok	tiktok	ADJ
easat-8458	416	13	application	application	NOUN
easat-8458	416	14	and	and	CCONJ
easat-8458	416	15	its	its	PRON
easat-8458	416	16	influence	influence	NOUN
easat-8458	416	17	on	on	ADP
easat-8458	416	18	the	the	DET
easat-8458	416	19	purchase	purchase	NOUN
easat-8458	416	20	intention	intention	NOUN
easat-8458	416	21	of	of	ADP
easat-8458	416	22	somethinc	somethinc	NOUN
easat-8458	416	23	products	product	NOUN
easat-8458	416	24	,	,	PUNCT
easat-8458	416	25	"	"	PUNCT
easat-8458	416	26	asia	asia	PROPN
easat-8458	416	27	pacific	pacific	PROPN
easat-8458	416	28	management	management	PROPN
easat-8458	416	29	review	review	PROPN
easat-8458	416	30	,	,	PUNCT
easat-8458	416	31	vol	vol	NOUN
easat-8458	416	32	.	.	PROPN
easat-8458	417	1	28	28	NUM
easat-8458	417	2	,	,	PUNCT
easat-8458	417	3	no	no	INTJ
easat-8458	417	4	.	.	NOUN
easat-8458	417	5	2	2	NUM
easat-8458	417	6	,	,	PUNCT
easat-8458	417	7	pp	pp	ADJ
easat-8458	417	8	.	.	PUNCT
easat-8458	418	1	174–184	174–184	NUM
easat-8458	418	2	,	,	PUNCT
easat-8458	418	3	2023	2023	NUM
easat-8458	418	4	.	.	PUNCT
easat-8458	419	1	https://doi.org/10.1016/j.apmrv.2022.07.007	https://doi.org/10.1016/j.apmrv.2022.07.007	ADJ
easat-8458	419	2	[	[	X
easat-8458	419	3	34	34	NUM
easat-8458	419	4	]	]	X
easat-8458	419	5	g.	g.	PROPN
easat-8458	419	6	d.	d.	PROPN
easat-8458	419	7	razan	razan	PROPN
easat-8458	419	8	and	and	CCONJ
easat-8458	419	9	a.	a.	NOUN
easat-8458	419	10	suyanto	suyanto	ADP
easat-8458	419	11	,	,	PUNCT
easat-8458	419	12	"	"	PUNCT
easat-8458	419	13	analysis	analysis	NOUN
easat-8458	419	14	of	of	ADP
easat-8458	419	15	the	the	DET
easat-8458	419	16	influence	influence	NOUN
easat-8458	419	17	of	of	ADP
easat-8458	419	18	online	online	ADJ
easat-8458	419	19	customer	customer	NOUN
easat-8458	419	20	reviews	review	NOUN
easat-8458	419	21	,	,	PUNCT
easat-8458	419	22	influencer	influencer	NOUN
easat-8458	419	23	reviews	review	NOUN
easat-8458	419	24	and	and	CCONJ
easat-8458	419	25	trust	trust	NOUN
easat-8458	419	26	on	on	ADP
easat-8458	419	27	purchase	purchase	NOUN
easat-8458	419	28	interest	interest	NOUN
easat-8458	419	29	in	in	ADP
easat-8458	419	30	elsheskin	elsheskin	ADJ
easat-8458	419	31	serum	serum	NOUN
easat-8458	419	32	skincare	skincare	NOUN
easat-8458	419	33	products	product	NOUN
easat-8458	419	34	,	,	PUNCT
easat-8458	419	35	"	"	PUNCT
easat-8458	419	36	eproceedings	eproceeding	NOUN
easat-8458	419	37	of	of	ADP
easat-8458	419	38	management	management	NOUN
easat-8458	419	39	,	,	PUNCT
easat-8458	419	40	vol	vol	NOUN
easat-8458	419	41	.	.	PROPN
easat-8458	419	42	9	9	NUM
easat-8458	419	43	,	,	PUNCT
easat-8458	419	44	no	no	INTJ
easat-8458	419	45	.	.	NOUN
easat-8458	419	46	4	4	NUM
easat-8458	419	47	,	,	PUNCT
easat-8458	419	48	pp	pp	ADJ
easat-8458	419	49	.	.	PUNCT
easat-8458	420	1	1781–1791	1781–1791	NUM
easat-8458	420	2	,	,	PUNCT
easat-8458	420	3	2022	2022	NUM
easat-8458	420	4	.	.	PUNCT
easat-8458	421	1	[	[	X
easat-8458	421	2	35	35	NUM
easat-8458	421	3	]	]	PUNCT
easat-8458	421	4	k.	k.	PROPN
easat-8458	421	5	hwang	hwang	PROPN
easat-8458	421	6	and	and	CCONJ
easat-8458	421	7	q.	q.	PROPN
easat-8458	421	8	zhang	zhang	PROPN
easat-8458	421	9	,	,	PUNCT
easat-8458	421	10	"	"	PUNCT
easat-8458	421	11	influence	influence	NOUN
easat-8458	421	12	of	of	ADP
easat-8458	421	13	parasocial	parasocial	ADJ
easat-8458	421	14	relationship	relationship	NOUN
easat-8458	421	15	between	between	ADP
easat-8458	421	16	digital	digital	ADJ
easat-8458	421	17	celebrities	celebrity	NOUN
easat-8458	421	18	and	and	CCONJ
easat-8458	421	19	their	their	PRON
easat-8458	421	20	followers	follower	NOUN
easat-8458	421	21	on	on	ADP
easat-8458	421	22	followers	follower	NOUN
easat-8458	421	23	’	’	PART
easat-8458	421	24	purchase	purchase	NOUN
easat-8458	421	25	and	and	CCONJ
easat-8458	421	26	electronic	electronic	ADJ
easat-8458	421	27	word	word	NOUN
easat-8458	421	28	-	-	PUNCT
easat-8458	421	29	of	of	ADP
easat-8458	421	30	-	-	PUNCT
easat-8458	421	31	mouth	mouth	NOUN
easat-8458	421	32	intentions	intention	NOUN
easat-8458	421	33	,	,	PUNCT
easat-8458	421	34	and	and	CCONJ
easat-8458	421	35	persuasion	persuasion	NOUN
easat-8458	421	36	knowledge	knowledge	NOUN
easat-8458	421	37	,	,	PUNCT
easat-8458	421	38	"	"	PUNCT
easat-8458	421	39	computers	computer	NOUN
easat-8458	421	40	in	in	ADP
easat-8458	421	41	human	human	ADJ
easat-8458	421	42	behavior	behavior	NOUN
easat-8458	421	43	,	,	PUNCT
easat-8458	421	44	vol	vol	NOUN
easat-8458	421	45	.	.	PROPN
easat-8458	421	46	87	87	NUM
easat-8458	421	47	,	,	PUNCT
easat-8458	421	48	pp	pp	ADJ
easat-8458	421	49	.	.	PUNCT
easat-8458	422	1	155	155	NUM
easat-8458	422	2	-	-	SYM
easat-8458	422	3	173	173	NUM
easat-8458	422	4	,	,	PUNCT
easat-8458	422	5	2018	2018	NUM
easat-8458	422	6	.	.	PUNCT
easat-8458	423	1	https://doi.org/10.1016/j.chb.2018.05.029	https://doi.org/10.1016/j.chb.2018.05.029	PROPN
easat-8458	424	1	[	[	X
easat-8458	424	2	36	36	NUM
easat-8458	424	3	]	]	PUNCT
easat-8458	424	4	j.	j.	PROPN
easat-8458	424	5	e.	e.	PROPN
easat-8458	424	6	lee	lee	PROPN
easat-8458	424	7	and	and	CCONJ
easat-8458	424	8	b.	b.	PROPN
easat-8458	424	9	watkins	watkins	PROPN
easat-8458	424	10	,	,	PUNCT
easat-8458	424	11	"	"	PUNCT
easat-8458	424	12	youtube	youtube	NOUN
easat-8458	424	13	vloggers	vlogger	NOUN
easat-8458	424	14	'	'	PART
easat-8458	424	15	influence	influence	NOUN
easat-8458	424	16	on	on	ADP
easat-8458	424	17	consumer	consumer	NOUN
easat-8458	424	18	luxury	luxury	NOUN
easat-8458	424	19	brand	brand	NOUN
easat-8458	424	20	perceptions	perception	NOUN
easat-8458	424	21	and	and	CCONJ
easat-8458	424	22	intentions	intention	NOUN
easat-8458	424	23	,	,	PUNCT
easat-8458	424	24	"	"	PUNCT
easat-8458	424	25	journal	journal	NOUN
easat-8458	424	26	of	of	ADP
easat-8458	424	27	business	business	NOUN
easat-8458	424	28	research	research	NOUN
easat-8458	424	29	,	,	PUNCT
easat-8458	424	30	vol	vol	NOUN
easat-8458	424	31	.	.	PROPN
easat-8458	425	1	69	69	NUM
easat-8458	425	2	,	,	PUNCT
easat-8458	425	3	no	no	INTJ
easat-8458	425	4	.	.	NOUN
easat-8458	425	5	12	12	NUM
easat-8458	425	6	,	,	PUNCT
easat-8458	425	7	pp	pp	ADJ
easat-8458	425	8	.	.	PUNCT
easat-8458	426	1	5753	5753	NUM
easat-8458	426	2	-	-	SYM
easat-8458	426	3	5760	5760	NUM
easat-8458	426	4	,	,	PUNCT
easat-8458	426	5	2016	2016	NUM
easat-8458	426	6	.	.	PUNCT
easat-8458	427	1	https://doi.org/10.1016/j.jbusres.2016.04.171	https://doi.org/10.1016/j.jbusres.2016.04.171	NOUN
easat-8458	428	1	[	[	X
easat-8458	428	2	37	37	NUM
easat-8458	428	3	]	]	X
easat-8458	428	4	e.	e.	PROPN
easat-8458	428	5	djafarova	djafarova	PROPN
easat-8458	428	6	and	and	CCONJ
easat-8458	428	7	c.	c.	PROPN
easat-8458	428	8	rushworth	rushworth	PROPN
easat-8458	428	9	,	,	PUNCT
easat-8458	428	10	"	"	PUNCT
easat-8458	428	11	exploring	explore	VERB
easat-8458	428	12	the	the	DET
easat-8458	428	13	credibility	credibility	NOUN
easat-8458	428	14	of	of	ADP
easat-8458	428	15	online	online	ADJ
easat-8458	428	16	celebrities	celebrity	NOUN
easat-8458	428	17	'	'	PART
easat-8458	428	18	instagram	instagram	PROPN
easat-8458	428	19	profiles	profile	NOUN
easat-8458	428	20	in	in	ADP
easat-8458	428	21	influencing	influence	VERB
easat-8458	428	22	the	the	DET
easat-8458	428	23	purchase	purchase	NOUN
easat-8458	428	24	decisions	decision	NOUN
easat-8458	428	25	of	of	ADP
easat-8458	428	26	young	young	ADJ
easat-8458	428	27	female	female	ADJ
easat-8458	428	28	users	user	NOUN
easat-8458	428	29	,	,	PUNCT
easat-8458	428	30	"	"	PUNCT
easat-8458	428	31	computers	computer	NOUN
easat-8458	428	32	in	in	ADP
easat-8458	428	33	human	human	ADJ
easat-8458	428	34	behavior	behavior	NOUN
easat-8458	428	35	,	,	PUNCT
easat-8458	428	36	vol	vol	NOUN
easat-8458	428	37	.	.	PROPN
easat-8458	429	1	68	68	NUM
easat-8458	429	2	,	,	PUNCT
easat-8458	429	3	pp	pp	ADJ
easat-8458	429	4	.	.	PUNCT
easat-8458	430	1	1	1	NUM
easat-8458	430	2	-	-	SYM
easat-8458	430	3	7	7	NUM
easat-8458	430	4	,	,	PUNCT
easat-8458	430	5	2017	2017	NUM
easat-8458	430	6	.	.	PUNCT
easat-8458	431	1	https://doi.org/10.1016/j.chb.2016.11.009	https://doi.org/10.1016/j.chb.2016.11.009	PROPN
easat-8458	431	2	https://doi.org/10.1080/15332861.2022.2049112	https://doi.org/10.1080/15332861.2022.2049112	PROPN
easat-8458	432	1	https://doi.org/10.1016/j.jretconser.2016.05.012	https://doi.org/10.1016/j.jretconser.2016.05.012	PROPN
easat-8458	432	2	https://doi.org/10.1108/jrim-02-2018-0031	https://doi.org/10.1108/jrim-02-2018-0031	PROPN
easat-8458	432	3	https://doi.org/10.1108/jrim-02-2018-0031	https://doi.org/10.1108/jrim-02-2018-0031	NOUN
easat-8458	432	4	https://doi.org/10.7454/mssh.v21i1.3496	https://doi.org/10.7454/mssh.v21i1.3496	NOUN
easat-8458	432	5	https://doi.org/10.1016/j.heliyon.2020.e04284	https://doi.org/10.1016/j.heliyon.2020.e04284	VERB
easat-8458	432	6	https://doi.org/10.1016/j.apmrv.2022.07.007	https://doi.org/10.1016/j.apmrv.2022.07.007	ADJ
easat-8458	432	7	https://doi.org/10.1016/j.chb.2018.05.029	https://doi.org/10.1016/j.chb.2018.05.029	PROPN
easat-8458	432	8	https://doi.org/10.1016/j.jbusres.2016.04.171	https://doi.org/10.1016/j.jbusres.2016.04.171	PROPN
easat-8458	432	9	https://doi.org/10.1016/j.chb.2016.11.009	https://doi.org/10.1016/j.chb.2016.11.009	NOUN