id	sid	tid	token	lemma	pos
easat-8497	1	1	edelweiss	edelweiss	PROPN
easat-8497	1	2	applied	apply	VERB
easat-8497	1	3	science	science	NOUN
easat-8497	1	4	and	and	CCONJ
easat-8497	1	5	technology	technology	NOUN
easat-8497	1	6	issn	issn	PROPN
easat-8497	1	7	:	:	PUNCT
easat-8497	1	8	2576	2576	NUM
easat-8497	1	9	-	-	SYM
easat-8497	1	10	8484	8484	NUM
easat-8497	1	11	vol	vol	NOUN
easat-8497	1	12	.	.	PROPN
easat-8497	2	1	9	9	NUM
easat-8497	2	2	,	,	PUNCT
easat-8497	2	3	no	no	INTJ
easat-8497	2	4	.	.	NOUN
easat-8497	2	5	6	6	NUM
easat-8497	2	6	,	,	PUNCT
easat-8497	2	7	2827	2827	NUM
easat-8497	2	8	-	-	SYM
easat-8497	2	9	2844	2844	NUM
easat-8497	2	10	2025	2025	NUM
easat-8497	2	11	publisher	publisher	NOUN
easat-8497	2	12	:	:	PUNCT
easat-8497	2	13	learning	learn	VERB
easat-8497	2	14	gate	gate	NOUN
easat-8497	2	15	doi	doi	PROPN
easat-8497	2	16	:	:	PUNCT
easat-8497	2	17	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	2	18	©	©	PROPN
easat-8497	2	19	2025	2025	NUM
easat-8497	2	20	by	by	ADP
easat-8497	2	21	the	the	DET
easat-8497	2	22	authors	author	NOUN
easat-8497	2	23	;	;	PUNCT
easat-8497	2	24	licensee	licensee	PROPN
easat-8497	2	25	learning	learning	NOUN
easat-8497	2	26	gate	gate	NOUN
easat-8497	3	1	©	©	PROPN
easat-8497	3	2	2025	2025	NUM
easat-8497	3	3	by	by	ADP
easat-8497	3	4	the	the	DET
easat-8497	3	5	authors	author	NOUN
easat-8497	3	6	;	;	PUNCT
easat-8497	3	7	licensee	licensee	PROPN
easat-8497	3	8	learning	learning	NOUN
easat-8497	3	9	gate	gate	NOUN
easat-8497	3	10	history	history	NOUN
easat-8497	3	11	:	:	PUNCT
easat-8497	3	12	received	receive	VERB
easat-8497	3	13	:	:	PUNCT
easat-8497	3	14	1	1	NUM
easat-8497	3	15	april	april	PROPN
easat-8497	3	16	2025	2025	NUM
easat-8497	3	17	;	;	PUNCT
easat-8497	3	18	revised	revise	VERB
easat-8497	3	19	:	:	PUNCT
easat-8497	3	20	6	6	NUM
easat-8497	3	21	june	june	PROPN
easat-8497	3	22	2025	2025	NUM
easat-8497	3	23	;	;	PUNCT
easat-8497	3	24	accepted	accept	VERB
easat-8497	3	25	:	:	PUNCT
easat-8497	3	26	9	9	NUM
easat-8497	3	27	june	june	PROPN
easat-8497	3	28	2025	2025	NUM
easat-8497	3	29	;	;	PUNCT
easat-8497	3	30	published	publish	VERB
easat-8497	3	31	:	:	PUNCT
easat-8497	3	32	1	1	NUM
easat-8497	3	33	july	july	NOUN
easat-8497	3	34	2025	2025	NUM
easat-8497	3	35	*	*	PUNCT
easat-8497	3	36	correspondence	correspondence	NOUN
easat-8497	3	37	:	:	PUNCT
easat-8497	3	38	murniati@binus.ac.id	murniati@binus.ac.id	ADJ
easat-8497	3	39	trends	trend	NOUN
easat-8497	3	40	and	and	CCONJ
easat-8497	3	41	impact	impact	NOUN
easat-8497	3	42	of	of	ADP
easat-8497	3	43	digital	digital	ADJ
easat-8497	3	44	marketing	marketing	NOUN
easat-8497	3	45	on	on	ADP
easat-8497	3	46	consumer	consumer	NOUN
easat-8497	3	47	engagement	engagement	NOUN
easat-8497	3	48	in	in	ADP
easat-8497	3	49	sustainable	sustainable	ADJ
easat-8497	3	50	business	business	NOUN
easat-8497	3	51	-	-	PUNCT
easat-8497	3	52	based	base	VERB
easat-8497	3	53	fashion	fashion	NOUN
easat-8497	3	54	e	e	NOUN
easat-8497	3	55	-	-	NOUN
easat-8497	3	56	commerce	commerce	NOUN
easat-8497	3	57	:	:	PUNCT
easat-8497	3	58	a	a	DET
easat-8497	3	59	bibliometric	bibliometric	ADJ
easat-8497	3	60	approach	approach	NOUN
easat-8497	3	61	afifa	afifa	PROPN
easat-8497	3	62	riflah	riflah	PROPN
easat-8497	3	63	adzahra1	adzahra1	PROPN
easat-8497	3	64	,	,	PUNCT
easat-8497	3	65	murniati2	murniati2	PROPN
easat-8497	3	66	*	*	SYM
easat-8497	3	67	1,2entrepreneurship	1,2entrepreneurship	NUM
easat-8497	3	68	department	department	NOUN
easat-8497	3	69	,	,	PUNCT
easat-8497	3	70	binus	binus	NOUN
easat-8497	3	71	business	business	NOUN
easat-8497	3	72	school	school	NOUN
easat-8497	3	73	undergraduate	undergraduate	NOUN
easat-8497	3	74	program	program	NOUN
easat-8497	3	75	,	,	PUNCT
easat-8497	4	1	bina	bina	PROPN
easat-8497	4	2	nusantara	nusantara	PROPN
easat-8497	4	3	university	university	PROPN
easat-8497	4	4	,	,	PUNCT
easat-8497	4	5	jakarta	jakarta	PROPN
easat-8497	4	6	,	,	PUNCT
easat-8497	4	7	indonesia	indonesia	PROPN
easat-8497	4	8	;	;	PUNCT
easat-8497	4	9	afifa.adzahra@binus.ac.id	afifa.adzahra@binus.ac.id	NUM
easat-8497	4	10	(	(	PUNCT
easat-8497	4	11	a.r.a	a.r.a	NOUN
easat-8497	4	12	.	.	PUNCT
easat-8497	4	13	)	)	PUNCT
easat-8497	5	1	murniati@binus.ac.id	murniati@binus.ac.id	NOUN
easat-8497	5	2	(	(	PUNCT
easat-8497	5	3	m.	m.	NOUN
easat-8497	5	4	)	)	PUNCT
easat-8497	5	5	.	.	PUNCT
easat-8497	6	1	abstract	abstract	ADJ
easat-8497	6	2	:	:	PUNCT
easat-8497	6	3	this	this	DET
easat-8497	6	4	study	study	NOUN
easat-8497	6	5	employs	employ	VERB
easat-8497	6	6	bibliometric	bibliometric	ADJ
easat-8497	6	7	analysis	analysis	NOUN
easat-8497	6	8	to	to	PART
easat-8497	6	9	explore	explore	VERB
easat-8497	6	10	trends	trend	NOUN
easat-8497	6	11	and	and	CCONJ
easat-8497	6	12	the	the	DET
easat-8497	6	13	influence	influence	NOUN
easat-8497	6	14	of	of	ADP
easat-8497	6	15	digital	digital	ADJ
easat-8497	6	16	marketing	marketing	NOUN
easat-8497	6	17	on	on	ADP
easat-8497	6	18	consumer	consumer	NOUN
easat-8497	6	19	behavior	behavior	NOUN
easat-8497	6	20	and	and	CCONJ
easat-8497	6	21	engagement	engagement	NOUN
easat-8497	6	22	within	within	ADP
easat-8497	6	23	sustainable	sustainable	ADJ
easat-8497	6	24	fashion	fashion	NOUN
easat-8497	6	25	e	e	NOUN
easat-8497	6	26	-	-	NOUN
easat-8497	6	27	commerce	commerce	NOUN
easat-8497	6	28	.	.	PUNCT
easat-8497	7	1	focusing	focus	VERB
easat-8497	7	2	on	on	ADP
easat-8497	7	3	environmental	environmental	ADJ
easat-8497	7	4	,	,	PUNCT
easat-8497	7	5	social	social	ADJ
easat-8497	7	6	,	,	PUNCT
easat-8497	7	7	and	and	CCONJ
easat-8497	7	8	economic	economic	ADJ
easat-8497	7	9	sustainability	sustainability	NOUN
easat-8497	7	10	,	,	PUNCT
easat-8497	7	11	the	the	DET
easat-8497	7	12	research	research	NOUN
easat-8497	7	13	investigates	investigate	VERB
easat-8497	7	14	how	how	SCONJ
easat-8497	7	15	digital	digital	ADJ
easat-8497	7	16	marketing	marketing	NOUN
easat-8497	7	17	strategies	strategy	NOUN
easat-8497	7	18	promote	promote	VERB
easat-8497	7	19	responsible	responsible	ADJ
easat-8497	7	20	consumption	consumption	NOUN
easat-8497	7	21	and	and	CCONJ
easat-8497	7	22	brand	brand	NOUN
easat-8497	7	23	loyalty	loyalty	NOUN
easat-8497	7	24	.	.	PUNCT
easat-8497	8	1	utilizing	utilize	VERB
easat-8497	8	2	the	the	DET
easat-8497	8	3	biblioshiny	biblioshiny	NOUN
easat-8497	8	4	package	package	NOUN
easat-8497	8	5	in	in	ADP
easat-8497	8	6	r	r	NOUN
easat-8497	8	7	software	software	NOUN
easat-8497	8	8	,	,	PUNCT
easat-8497	8	9	the	the	DET
easat-8497	8	10	study	study	NOUN
easat-8497	8	11	follows	follow	VERB
easat-8497	8	12	a	a	DET
easat-8497	8	13	structured	structured	ADJ
easat-8497	8	14	methodology	methodology	NOUN
easat-8497	8	15	,	,	PUNCT
easat-8497	8	16	defining	define	VERB
easat-8497	8	17	research	research	NOUN
easat-8497	8	18	objectives	objective	NOUN
easat-8497	8	19	,	,	PUNCT
easat-8497	8	20	sourcing	source	VERB
easat-8497	8	21	data	datum	NOUN
easat-8497	8	22	from	from	ADP
easat-8497	8	23	scopus	scopus	PROPN
easat-8497	8	24	,	,	PUNCT
easat-8497	8	25	and	and	CCONJ
easat-8497	8	26	applying	apply	VERB
easat-8497	8	27	bibliometric	bibliometric	ADJ
easat-8497	8	28	tools	tool	NOUN
easat-8497	8	29	.	.	PUNCT
easat-8497	9	1	the	the	DET
easat-8497	9	2	analysis	analysis	NOUN
easat-8497	9	3	reveals	reveal	VERB
easat-8497	9	4	a	a	DET
easat-8497	9	5	consistent	consistent	ADJ
easat-8497	9	6	annual	annual	ADJ
easat-8497	9	7	increase	increase	NOUN
easat-8497	9	8	in	in	ADP
easat-8497	9	9	scholarly	scholarly	ADJ
easat-8497	9	10	interest	interest	NOUN
easat-8497	9	11	,	,	PUNCT
easat-8497	9	12	highlighting	highlight	VERB
easat-8497	9	13	the	the	DET
easat-8497	9	14	growing	grow	VERB
easat-8497	9	15	relevance	relevance	NOUN
easat-8497	9	16	of	of	ADP
easat-8497	9	17	sustainable	sustainable	ADJ
easat-8497	9	18	fashion	fashion	NOUN
easat-8497	9	19	e	e	NOUN
easat-8497	9	20	-	-	NOUN
easat-8497	9	21	commerce	commerce	NOUN
easat-8497	9	22	.	.	PUNCT
easat-8497	10	1	it	it	PRON
easat-8497	10	2	also	also	ADV
easat-8497	10	3	identifies	identify	VERB
easat-8497	10	4	significant	significant	ADJ
easat-8497	10	5	geographic	geographic	ADJ
easat-8497	10	6	research	research	NOUN
easat-8497	10	7	contributions	contribution	NOUN
easat-8497	10	8	,	,	PUNCT
easat-8497	10	9	particularly	particularly	ADV
easat-8497	10	10	from	from	ADP
easat-8497	10	11	the	the	DET
easat-8497	10	12	united	united	PROPN
easat-8497	10	13	states	states	PROPN
easat-8497	10	14	,	,	PUNCT
easat-8497	10	15	indonesia	indonesia	PROPN
easat-8497	10	16	,	,	PUNCT
easat-8497	10	17	and	and	CCONJ
easat-8497	10	18	spain	spain	PROPN
easat-8497	10	19	.	.	PUNCT
easat-8497	11	1	despite	despite	SCONJ
easat-8497	11	2	challenges	challenge	NOUN
easat-8497	11	3	such	such	ADJ
easat-8497	11	4	as	as	ADP
easat-8497	11	5	limited	limited	ADJ
easat-8497	11	6	citation	citation	NOUN
easat-8497	11	7	recognition	recognition	NOUN
easat-8497	11	8	,	,	PUNCT
easat-8497	11	9	international	international	ADJ
easat-8497	11	10	collaborations	collaboration	NOUN
easat-8497	11	11	and	and	CCONJ
easat-8497	11	12	varied	varied	ADJ
easat-8497	11	13	publication	publication	NOUN
easat-8497	11	14	formats	format	NOUN
easat-8497	11	15	have	have	AUX
easat-8497	11	16	advanced	advance	VERB
easat-8497	11	17	the	the	DET
easat-8497	11	18	field	field	NOUN
easat-8497	11	19	.	.	PUNCT
easat-8497	12	1	the	the	DET
easat-8497	12	2	findings	finding	NOUN
easat-8497	12	3	emphasize	emphasize	VERB
easat-8497	12	4	the	the	DET
easat-8497	12	5	importance	importance	NOUN
easat-8497	12	6	of	of	ADP
easat-8497	12	7	understanding	understand	VERB
easat-8497	12	8	digital	digital	ADJ
easat-8497	12	9	marketing	marketing	NOUN
easat-8497	12	10	trends	trend	NOUN
easat-8497	12	11	to	to	PART
easat-8497	12	12	support	support	VERB
easat-8497	12	13	sustainable	sustainable	ADJ
easat-8497	12	14	practices	practice	NOUN
easat-8497	12	15	in	in	ADP
easat-8497	12	16	the	the	DET
easat-8497	12	17	fashion	fashion	NOUN
easat-8497	12	18	industry	industry	NOUN
easat-8497	12	19	.	.	PUNCT
easat-8497	13	1	this	this	DET
easat-8497	13	2	research	research	NOUN
easat-8497	13	3	offers	offer	VERB
easat-8497	13	4	practical	practical	ADJ
easat-8497	13	5	and	and	CCONJ
easat-8497	13	6	theoretical	theoretical	ADJ
easat-8497	13	7	insights	insight	NOUN
easat-8497	13	8	for	for	ADP
easat-8497	13	9	academics	academic	NOUN
easat-8497	13	10	,	,	PUNCT
easat-8497	13	11	marketers	marketer	NOUN
easat-8497	13	12	,	,	PUNCT
easat-8497	13	13	and	and	CCONJ
easat-8497	13	14	policymakers	policymaker	NOUN
easat-8497	13	15	seeking	seek	VERB
easat-8497	13	16	to	to	PART
easat-8497	13	17	enhance	enhance	VERB
easat-8497	13	18	consumer	consumer	NOUN
easat-8497	13	19	engagement	engagement	NOUN
easat-8497	13	20	through	through	ADP
easat-8497	13	21	sustainability	sustainability	NOUN
easat-8497	13	22	-	-	PUNCT
easat-8497	13	23	driven	drive	VERB
easat-8497	13	24	digital	digital	ADJ
easat-8497	13	25	marketing	marketing	NOUN
easat-8497	13	26	.	.	PUNCT
easat-8497	14	1	overall	overall	ADV
easat-8497	14	2	,	,	PUNCT
easat-8497	14	3	it	it	PRON
easat-8497	14	4	underscores	underscore	VERB
easat-8497	14	5	the	the	DET
easat-8497	14	6	critical	critical	ADJ
easat-8497	14	7	role	role	NOUN
easat-8497	14	8	of	of	ADP
easat-8497	14	9	digital	digital	ADJ
easat-8497	14	10	marketing	marketing	NOUN
easat-8497	14	11	in	in	ADP
easat-8497	14	12	shaping	shape	VERB
easat-8497	14	13	consumer	consumer	NOUN
easat-8497	14	14	behavior	behavior	NOUN
easat-8497	14	15	and	and	CCONJ
easat-8497	14	16	fostering	foster	VERB
easat-8497	14	17	long	long	ADJ
easat-8497	14	18	-	-	PUNCT
easat-8497	14	19	term	term	NOUN
easat-8497	14	20	brand	brand	NOUN
easat-8497	14	21	relationships	relationship	NOUN
easat-8497	14	22	in	in	ADP
easat-8497	14	23	the	the	DET
easat-8497	14	24	context	context	NOUN
easat-8497	14	25	of	of	ADP
easat-8497	14	26	sustainable	sustainable	ADJ
easat-8497	14	27	fashion	fashion	NOUN
easat-8497	14	28	e	e	NOUN
easat-8497	14	29	-	-	NOUN
easat-8497	14	30	commerce	commerce	NOUN
easat-8497	14	31	.	.	PUNCT
easat-8497	15	1	keywords	keyword	NOUN
easat-8497	15	2	:	:	PUNCT
easat-8497	15	3	bibliometric	bibliometric	ADJ
easat-8497	15	4	,	,	PUNCT
easat-8497	15	5	e	e	NOUN
easat-8497	15	6	-	-	NOUN
easat-8497	15	7	commerce	commerce	NOUN
easat-8497	15	8	,	,	PUNCT
easat-8497	15	9	fashion	fashion	NOUN
easat-8497	15	10	,	,	PUNCT
easat-8497	15	11	sustainable	sustainable	ADJ
easat-8497	15	12	business	business	NOUN
easat-8497	15	13	,	,	PUNCT
easat-8497	15	14	trends	trend	NOUN
easat-8497	15	15	and	and	CCONJ
easat-8497	15	16	impact	impact	NOUN
easat-8497	15	17	of	of	ADP
easat-8497	15	18	digital	digital	ADJ
easat-8497	15	19	marketing	marketing	NOUN
easat-8497	15	20	.	.	PUNCT
easat-8497	16	1	1	1	X
easat-8497	16	2	.	.	X
easat-8497	16	3	introduction	introduction	NOUN
easat-8497	16	4	in	in	ADP
easat-8497	16	5	recent	recent	ADJ
easat-8497	16	6	years	year	NOUN
easat-8497	16	7	,	,	PUNCT
easat-8497	16	8	the	the	DET
easat-8497	16	9	development	development	NOUN
easat-8497	16	10	of	of	ADP
easat-8497	16	11	digital	digital	ADJ
easat-8497	16	12	technology	technology	NOUN
easat-8497	16	13	has	have	AUX
easat-8497	16	14	significantly	significantly	ADV
easat-8497	16	15	changed	change	VERB
easat-8497	16	16	the	the	DET
easat-8497	16	17	global	global	ADJ
easat-8497	16	18	business	business	NOUN
easat-8497	16	19	perspective	perspective	NOUN
easat-8497	16	20	,	,	PUNCT
easat-8497	16	21	with	with	ADP
easat-8497	16	22	one	one	NUM
easat-8497	16	23	of	of	ADP
easat-8497	16	24	the	the	DET
easat-8497	16	25	most	most	ADV
easat-8497	16	26	significant	significant	ADJ
easat-8497	16	27	impacts	impact	NOUN
easat-8497	16	28	seen	see	VERB
easat-8497	16	29	in	in	ADP
easat-8497	16	30	the	the	DET
easat-8497	16	31	fashion	fashion	NOUN
easat-8497	16	32	e	e	NOUN
easat-8497	16	33	-	-	NOUN
easat-8497	16	34	commerce	commerce	NOUN
easat-8497	16	35	industry	industry	NOUN
easat-8497	16	36	.	.	PUNCT
easat-8497	17	1	the	the	DET
easat-8497	17	2	covid-19	covid-19	PROPN
easat-8497	17	3	pandemic	pandemic	NOUN
easat-8497	17	4	has	have	AUX
easat-8497	17	5	accelerated	accelerate	VERB
easat-8497	17	6	the	the	DET
easat-8497	17	7	growth	growth	NOUN
easat-8497	17	8	of	of	ADP
easat-8497	17	9	the	the	DET
easat-8497	17	10	online	online	ADJ
easat-8497	17	11	fashion	fashion	NOUN
easat-8497	17	12	industry	industry	NOUN
easat-8497	17	13	,	,	PUNCT
easat-8497	17	14	pushing	push	VERB
easat-8497	17	15	consumers	consumer	NOUN
easat-8497	17	16	to	to	PART
easat-8497	17	17	switch	switch	VERB
easat-8497	17	18	to	to	ADP
easat-8497	17	19	digital	digital	ADJ
easat-8497	17	20	platforms	platform	NOUN
easat-8497	17	21	to	to	PART
easat-8497	17	22	meet	meet	VERB
easat-8497	17	23	their	their	PRON
easat-8497	17	24	needs	need	NOUN
easat-8497	17	25	[	[	X
easat-8497	17	26	1	1	NUM
easat-8497	17	27	]	]	PUNCT
easat-8497	17	28	.	.	PUNCT
easat-8497	18	1	in	in	ADP
easat-8497	18	2	figure	figure	VERB
easat-8497	18	3	the	the	DET
easat-8497	18	4	fashion	fashion	NOUN
easat-8497	18	5	e	e	NOUN
easat-8497	18	6	-	-	NOUN
easat-8497	18	7	commerce	commerce	NOUN
easat-8497	18	8	market	market	NOUN
easat-8497	18	9	shows	show	VERB
easat-8497	18	10	an	an	DET
easat-8497	18	11	extraordinary	extraordinary	ADJ
easat-8497	18	12	growth	growth	NOUN
easat-8497	18	13	trend	trend	NOUN
easat-8497	18	14	from	from	ADP
easat-8497	18	15	2020	2020	NUM
easat-8497	18	16	to	to	ADP
easat-8497	18	17	2025	2025	NUM
easat-8497	18	18	,	,	PUNCT
easat-8497	18	19	with	with	ADP
easat-8497	18	20	the	the	DET
easat-8497	18	21	global	global	ADJ
easat-8497	18	22	market	market	NOUN
easat-8497	18	23	value	value	NOUN
easat-8497	18	24	expected	expect	VERB
easat-8497	18	25	to	to	PART
easat-8497	18	26	increase	increase	VERB
easat-8497	18	27	from	from	ADP
easat-8497	18	28	us$752.5	us$752.5	ADJ
easat-8497	18	29	billion	billion	NUM
easat-8497	18	30	in	in	ADP
easat-8497	18	31	2020	2020	NUM
easat-8497	18	32	to	to	AUX
easat-8497	18	33	us$1,164.7	us$1,164.7	NOUN
easat-8497	18	34	billion	billion	NUM
easat-8497	18	35	in	in	ADP
easat-8497	18	36	2025	2025	NUM
easat-8497	18	37	,	,	PUNCT
easat-8497	18	38	reflecting	reflect	VERB
easat-8497	18	39	a	a	DET
easat-8497	18	40	compound	compound	NOUN
easat-8497	18	41	annual	annual	ADJ
easat-8497	18	42	growth	growth	NOUN
easat-8497	18	43	rate	rate	NOUN
easat-8497	18	44	(	(	PUNCT
easat-8497	18	45	cagr	cagr	NOUN
easat-8497	18	46	)	)	PUNCT
easat-8497	18	47	of	of	ADP
easat-8497	18	48	9.1	9.1	NUM
easat-8497	18	49	%	%	NOUN
easat-8497	18	50	[	[	X
easat-8497	18	51	2	2	NUM
easat-8497	18	52	]	]	PUNCT
easat-8497	18	53	.	.	PUNCT
easat-8497	19	1	https://orcid.org/0000-0001-9191-4649	https://orcid.org/0000-0001-9191-4649	VERB
easat-8497	19	2	2828	2828	NUM
easat-8497	19	3	edelweiss	edelweiss	PROPN
easat-8497	19	4	applied	apply	VERB
easat-8497	19	5	science	science	NOUN
easat-8497	19	6	and	and	CCONJ
easat-8497	19	7	technology	technology	NOUN
easat-8497	19	8	issn	issn	PROPN
easat-8497	19	9	:	:	PUNCT
easat-8497	19	10	2576	2576	NUM
easat-8497	19	11	-	-	SYM
easat-8497	19	12	8484	8484	NUM
easat-8497	19	13	vol	vol	NOUN
easat-8497	19	14	.	.	PROPN
easat-8497	20	1	9	9	NUM
easat-8497	20	2	,	,	PUNCT
easat-8497	20	3	no	no	INTJ
easat-8497	20	4	.	.	NOUN
easat-8497	20	5	6	6	NUM
easat-8497	20	6	:	:	SYM
easat-8497	20	7	2827	2827	NUM
easat-8497	20	8	-	-	SYM
easat-8497	20	9	2844	2844	NUM
easat-8497	20	10	,	,	PUNCT
easat-8497	20	11	2025	2025	NUM
easat-8497	20	12	doi	doi	NOUN
easat-8497	20	13	:	:	PUNCT
easat-8497	20	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	20	15	©	©	PROPN
easat-8497	20	16	2025	2025	NUM
easat-8497	20	17	by	by	ADP
easat-8497	20	18	the	the	DET
easat-8497	20	19	authors	author	NOUN
easat-8497	20	20	;	;	PUNCT
easat-8497	21	1	licensee	licensee	PROPN
easat-8497	21	2	learning	learn	VERB
easat-8497	21	3	gate	gate	NOUN
easat-8497	21	4	figure	figure	NOUN
easat-8497	21	5	1	1	NUM
easat-8497	21	6	.	.	PUNCT
easat-8497	21	7	global	global	ADJ
easat-8497	21	8	e	e	PROPN
easat-8497	21	9	-	-	PROPN
easat-8497	21	10	commerce	commerce	NOUN
easat-8497	21	11	fashion	fashion	NOUN
easat-8497	21	12	market	market	NOUN
easat-8497	21	13	value	value	NOUN
easat-8497	21	14	growth	growth	NOUN
easat-8497	21	15	2020	2020	NUM
easat-8497	21	16	-	-	SYM
easat-8497	21	17	2025	2025	NUM
easat-8497	21	18	.	.	PUNCT
easat-8497	22	1	this	this	DET
easat-8497	22	2	rapid	rapid	ADJ
easat-8497	22	3	growth	growth	NOUN
easat-8497	22	4	is	be	AUX
easat-8497	22	5	accompanied	accompany	VERB
easat-8497	22	6	by	by	ADP
easat-8497	22	7	an	an	DET
easat-8497	22	8	increasing	increase	VERB
easat-8497	22	9	consumer	consumer	NOUN
easat-8497	22	10	awareness	awareness	NOUN
easat-8497	22	11	of	of	ADP
easat-8497	22	12	sustainability	sustainability	NOUN
easat-8497	22	13	.	.	PUNCT
easat-8497	23	1	covid19	covid19	NOUN
easat-8497	23	2	became	become	VERB
easat-8497	23	3	the	the	DET
easat-8497	23	4	main	main	ADJ
easat-8497	23	5	driver	driver	NOUN
easat-8497	23	6	of	of	ADP
easat-8497	23	7	growth	growth	NOUN
easat-8497	23	8	in	in	ADP
easat-8497	23	9	fashion	fashion	NOUN
easat-8497	23	10	e	e	NOUN
easat-8497	23	11	-	-	NOUN
easat-8497	23	12	commerce	commerce	NOUN
easat-8497	23	13	,	,	PUNCT
easat-8497	23	14	which	which	PRON
easat-8497	23	15	surged	surge	VERB
easat-8497	23	16	by	by	ADP
easat-8497	23	17	25.7	25.7	NUM
easat-8497	23	18	%	%	NOUN
easat-8497	23	19	in	in	ADP
easat-8497	23	20	2020	2020	NUM
easat-8497	23	21	and	and	CCONJ
easat-8497	23	22	continued	continue	VERB
easat-8497	23	23	to	to	PART
easat-8497	23	24	grow	grow	VERB
easat-8497	23	25	steadily	steadily	ADV
easat-8497	23	26	at	at	ADP
easat-8497	23	27	an	an	DET
easat-8497	23	28	average	average	NOUN
easat-8497	23	29	of	of	ADP
easat-8497	23	30	15.8	15.8	NUM
easat-8497	23	31	%	%	NOUN
easat-8497	23	32	until	until	ADP
easat-8497	23	33	2023	2023	NUM
easat-8497	23	34	[	[	X
easat-8497	23	35	3	3	NUM
easat-8497	23	36	]	]	PUNCT
easat-8497	23	37	.	.	PUNCT
easat-8497	24	1	in	in	ADP
easat-8497	24	2	the	the	DET
easat-8497	24	3	digital	digital	ADJ
easat-8497	24	4	fashion	fashion	NOUN
easat-8497	24	5	industry	industry	NOUN
easat-8497	24	6	,	,	PUNCT
easat-8497	24	7	the	the	DET
easat-8497	24	8	concept	concept	NOUN
easat-8497	24	9	of	of	ADP
easat-8497	24	10	sustainability	sustainability	NOUN
easat-8497	24	11	is	be	AUX
easat-8497	24	12	becoming	become	VERB
easat-8497	24	13	increasingly	increasingly	ADV
easat-8497	24	14	strong	strong	ADJ
easat-8497	24	15	.	.	PUNCT
easat-8497	25	1	as	as	ADV
easat-8497	25	2	many	many	ADJ
easat-8497	25	3	as	as	ADP
easat-8497	25	4	72	72	NUM
easat-8497	25	5	%	%	NOUN
easat-8497	25	6	of	of	ADP
easat-8497	25	7	gen	gen	PROPN
easat-8497	25	8	z	z	NOUN
easat-8497	25	9	and	and	CCONJ
easat-8497	25	10	millennial	millennial	ADJ
easat-8497	25	11	consumers	consumer	NOUN
easat-8497	25	12	actively	actively	ADV
easat-8497	25	13	consider	consider	VERB
easat-8497	25	14	a	a	DET
easat-8497	25	15	brand	brand	NOUN
easat-8497	25	16	's	's	PART
easat-8497	25	17	sustainability	sustainability	NOUN
easat-8497	25	18	practices	practice	NOUN
easat-8497	25	19	before	before	ADP
easat-8497	25	20	deciding	decide	VERB
easat-8497	25	21	to	to	PART
easat-8497	25	22	make	make	VERB
easat-8497	25	23	a	a	DET
easat-8497	25	24	purchase	purchase	NOUN
easat-8497	25	25	,	,	PUNCT
easat-8497	25	26	and	and	CCONJ
easat-8497	25	27	68	68	NUM
easat-8497	25	28	%	%	NOUN
easat-8497	25	29	of	of	ADP
easat-8497	25	30	them	they	PRON
easat-8497	25	31	are	be	AUX
easat-8497	25	32	willing	willing	ADJ
easat-8497	25	33	to	to	PART
easat-8497	25	34	pay	pay	VERB
easat-8497	25	35	more	more	ADJ
easat-8497	25	36	for	for	ADP
easat-8497	25	37	eco	eco	NOUN
easat-8497	25	38	-	-	PUNCT
easat-8497	25	39	friendly	friendly	ADJ
easat-8497	25	40	fashion	fashion	NOUN
easat-8497	25	41	items	item	NOUN
easat-8497	25	42	[	[	X
easat-8497	25	43	4	4	NUM
easat-8497	25	44	]	]	PUNCT
easat-8497	25	45	.	.	PUNCT
easat-8497	26	1	with	with	ADP
easat-8497	26	2	the	the	DET
easat-8497	26	3	increasing	increase	VERB
easat-8497	26	4	consumer	consumer	NOUN
easat-8497	26	5	awareness	awareness	NOUN
easat-8497	26	6	of	of	ADP
easat-8497	26	7	the	the	DET
easat-8497	26	8	social	social	ADJ
easat-8497	26	9	and	and	CCONJ
easat-8497	26	10	environmental	environmental	ADJ
easat-8497	26	11	impact	impact	NOUN
easat-8497	26	12	of	of	ADP
easat-8497	26	13	the	the	DET
easat-8497	26	14	fashion	fashion	NOUN
easat-8497	26	15	industry	industry	NOUN
easat-8497	26	16	,	,	PUNCT
easat-8497	26	17	digital	digital	ADJ
easat-8497	26	18	marketing	marketing	NOUN
easat-8497	26	19	strategies	strategy	NOUN
easat-8497	26	20	have	have	AUX
easat-8497	26	21	shifted	shift	VERB
easat-8497	26	22	to	to	PART
easat-8497	26	23	focus	focus	VERB
easat-8497	26	24	on	on	ADP
easat-8497	26	25	sustainability	sustainability	NOUN
easat-8497	26	26	values	value	NOUN
easat-8497	26	27	[	[	X
easat-8497	26	28	5	5	NUM
easat-8497	26	29	]	]	PUNCT
easat-8497	26	30	.	.	PUNCT
easat-8497	27	1	this	this	DET
easat-8497	27	2	phenomenon	phenomenon	NOUN
easat-8497	27	3	not	not	PART
easat-8497	27	4	only	only	ADV
easat-8497	27	5	shows	show	VERB
easat-8497	27	6	changes	change	NOUN
easat-8497	27	7	in	in	ADP
easat-8497	27	8	consumer	consumer	NOUN
easat-8497	27	9	shopping	shopping	NOUN
easat-8497	27	10	patterns	pattern	NOUN
easat-8497	27	11	but	but	CCONJ
easat-8497	27	12	also	also	ADV
easat-8497	27	13	a	a	DET
easat-8497	27	14	transformation	transformation	NOUN
easat-8497	27	15	in	in	ADP
easat-8497	27	16	the	the	DET
easat-8497	27	17	marketing	marketing	NOUN
easat-8497	27	18	strategies	strategy	NOUN
easat-8497	27	19	used	use	VERB
easat-8497	27	20	by	by	ADP
easat-8497	27	21	fashion	fashion	NOUN
easat-8497	27	22	brands	brand	NOUN
easat-8497	27	23	to	to	PART
easat-8497	27	24	reach	reach	VERB
easat-8497	27	25	and	and	CCONJ
easat-8497	27	26	engage	engage	VERB
easat-8497	27	27	their	their	PRON
easat-8497	27	28	consumers	consumer	NOUN
easat-8497	27	29	.	.	PUNCT
easat-8497	28	1	digital	digital	ADJ
easat-8497	28	2	marketing	marketing	NOUN
easat-8497	28	3	has	have	AUX
easat-8497	28	4	become	become	VERB
easat-8497	28	5	key	key	ADJ
easat-8497	28	6	in	in	ADP
easat-8497	28	7	driving	drive	VERB
easat-8497	28	8	consumer	consumer	NOUN
easat-8497	28	9	engagement	engagement	NOUN
easat-8497	28	10	and	and	CCONJ
easat-8497	28	11	sales	sale	NOUN
easat-8497	28	12	on	on	ADP
easat-8497	28	13	fashion	fashion	NOUN
easat-8497	28	14	e	e	NOUN
easat-8497	28	15	-	-	NOUN
easat-8497	28	16	commerce	commerce	NOUN
easat-8497	28	17	platforms	platform	NOUN
easat-8497	28	18	[	[	X
easat-8497	28	19	6	6	NUM
easat-8497	28	20	]	]	PUNCT
easat-8497	28	21	.	.	PUNCT
easat-8497	29	1	moreover	moreover	ADV
easat-8497	29	2	,	,	PUNCT
easat-8497	29	3	the	the	DET
easat-8497	29	4	latest	late	ADJ
easat-8497	29	5	trends	trend	NOUN
easat-8497	29	6	indicate	indicate	VERB
easat-8497	29	7	a	a	DET
easat-8497	29	8	significant	significant	ADJ
easat-8497	29	9	shift	shift	NOUN
easat-8497	29	10	towards	towards	ADP
easat-8497	29	11	sustainable	sustainable	ADJ
easat-8497	29	12	business	business	NOUN
easat-8497	29	13	practices	practice	NOUN
easat-8497	29	14	,	,	PUNCT
easat-8497	29	15	where	where	SCONJ
easat-8497	29	16	consumers	consumer	NOUN
easat-8497	29	17	increasingly	increasingly	ADV
easat-8497	29	18	demand	demand	VERB
easat-8497	29	19	transparency	transparency	NOUN
easat-8497	29	20	,	,	PUNCT
easat-8497	29	21	ethics	ethic	NOUN
easat-8497	29	22	,	,	PUNCT
easat-8497	29	23	and	and	CCONJ
easat-8497	29	24	sustainability	sustainability	NOUN
easat-8497	29	25	in	in	ADP
easat-8497	29	26	the	the	DET
easat-8497	29	27	fashion	fashion	NOUN
easat-8497	29	28	products	product	NOUN
easat-8497	29	29	they	they	PRON
easat-8497	29	30	purchase	purchase	VERB
easat-8497	29	31	[	[	X
easat-8497	29	32	4	4	NUM
easat-8497	29	33	]	]	PUNCT
easat-8497	29	34	.	.	PUNCT
easat-8497	30	1	this	this	DET
easat-8497	30	2	research	research	NOUN
easat-8497	30	3	is	be	AUX
easat-8497	30	4	based	base	VERB
easat-8497	30	5	on	on	ADP
easat-8497	30	6	several	several	ADJ
easat-8497	30	7	fundamental	fundamental	ADJ
easat-8497	30	8	theories	theory	NOUN
easat-8497	30	9	that	that	PRON
easat-8497	30	10	explain	explain	VERB
easat-8497	30	11	the	the	DET
easat-8497	30	12	relationship	relationship	NOUN
easat-8497	30	13	between	between	ADP
easat-8497	30	14	digital	digital	ADJ
easat-8497	30	15	marketing	marketing	NOUN
easat-8497	30	16	,	,	PUNCT
easat-8497	30	17	consumer	consumer	NOUN
easat-8497	30	18	engagement	engagement	NOUN
easat-8497	30	19	,	,	PUNCT
easat-8497	30	20	and	and	CCONJ
easat-8497	30	21	sustainability	sustainability	NOUN
easat-8497	30	22	in	in	ADP
easat-8497	30	23	the	the	DET
easat-8497	30	24	context	context	NOUN
easat-8497	30	25	of	of	ADP
easat-8497	30	26	fashion	fashion	NOUN
easat-8497	30	27	e	e	NOUN
easat-8497	30	28	-	-	NOUN
easat-8497	30	29	commerce	commerce	NOUN
easat-8497	30	30	[	[	X
easat-8497	30	31	7	7	NUM
easat-8497	30	32	]	]	PUNCT
easat-8497	30	33	.	.	PUNCT
easat-8497	31	1	the	the	DET
easat-8497	31	2	digital	digital	ADJ
easat-8497	31	3	consumer	consumer	NOUN
easat-8497	31	4	engagement	engagement	NOUN
easat-8497	31	5	theory	theory	NOUN
easat-8497	31	6	developed	develop	VERB
easat-8497	31	7	by	by	ADP
easat-8497	31	8	hollebeek	hollebeek	NOUN
easat-8497	31	9	and	and	CCONJ
easat-8497	31	10	macky	macky	PROPN
easat-8497	31	11	[	[	X
easat-8497	31	12	8	8	NUM
easat-8497	31	13	]	]	PUNCT
easat-8497	31	14	explains	explain	VERB
easat-8497	31	15	how	how	SCONJ
easat-8497	31	16	consumer	consumer	NOUN
easat-8497	31	17	interactions	interaction	NOUN
easat-8497	31	18	with	with	ADP
easat-8497	31	19	brands	brand	NOUN
easat-8497	31	20	through	through	ADP
easat-8497	31	21	digital	digital	ADJ
easat-8497	31	22	platforms	platform	NOUN
easat-8497	31	23	create	create	VERB
easat-8497	31	24	meaningful	meaningful	ADJ
easat-8497	31	25	experiences	experience	NOUN
easat-8497	31	26	and	and	CCONJ
easat-8497	31	27	foster	foster	ADJ
easat-8497	31	28	loyalty	loyalty	NOUN
easat-8497	31	29	hollebeek	hollebeek	NOUN
easat-8497	31	30	and	and	CCONJ
easat-8497	31	31	macky	macky	PROPN
easat-8497	32	1	[	[	X
easat-8497	32	2	8	8	NUM
easat-8497	32	3	]	]	PUNCT
easat-8497	32	4	.	.	PUNCT
easat-8497	33	1	the	the	DET
easat-8497	33	2	sustainable	sustainable	ADJ
easat-8497	33	3	consumption	consumption	NOUN
easat-8497	33	4	value	value	NOUN
easat-8497	33	5	model	model	NOUN
easat-8497	33	6	proposed	propose	VERB
easat-8497	33	7	by	by	ADP
easat-8497	33	8	sheth	sheth	PROPN
easat-8497	33	9	,	,	PUNCT
easat-8497	33	10	et	et	PROPN
easat-8497	33	11	al	al	PROPN
easat-8497	33	12	.	.	PUNCT
easat-8497	34	1	[	[	X
easat-8497	34	2	9	9	NUM
easat-8497	34	3	]	]	PUNCT
easat-8497	34	4	outlines	outline	VERB
easat-8497	34	5	how	how	SCONJ
easat-8497	34	6	sustainability	sustainability	NOUN
easat-8497	34	7	values	value	NOUN
easat-8497	34	8	influence	influence	VERB
easat-8497	34	9	consumer	consumer	NOUN
easat-8497	34	10	purchasing	purchasing	NOUN
easat-8497	34	11	decisions	decision	NOUN
easat-8497	34	12	in	in	ADP
easat-8497	34	13	the	the	DET
easat-8497	34	14	digital	digital	ADJ
easat-8497	34	15	economy	economy	NOUN
easat-8497	35	1	[	[	X
easat-8497	35	2	9	9	NUM
easat-8497	35	3	]	]	PUNCT
easat-8497	35	4	.	.	PUNCT
easat-8497	36	1	meanwhile	meanwhile	ADV
easat-8497	36	2	,	,	PUNCT
easat-8497	36	3	the	the	DET
easat-8497	36	4	digital	digital	ADJ
easat-8497	36	5	relational	relational	ADJ
easat-8497	36	6	marketing	marketing	NOUN
easat-8497	36	7	theory	theory	NOUN
easat-8497	36	8	developed	develop	VERB
easat-8497	36	9	by	by	ADP
easat-8497	36	10	dwivedi	dwivedi	PROPN
easat-8497	36	11	,	,	PUNCT
easat-8497	36	12	et	et	PROPN
easat-8497	36	13	al	al	PROPN
easat-8497	36	14	.	.	PUNCT
easat-8497	37	1	[	[	X
easat-8497	37	2	10	10	NUM
easat-8497	37	3	]	]	PUNCT
easat-8497	37	4	emphasizes	emphasize	VERB
easat-8497	37	5	the	the	DET
easat-8497	37	6	importance	importance	NOUN
easat-8497	37	7	of	of	ADP
easat-8497	37	8	building	build	VERB
easat-8497	37	9	long	long	ADJ
easat-8497	37	10	-	-	PUNCT
easat-8497	37	11	term	term	NOUN
easat-8497	37	12	relationships	relationship	NOUN
easat-8497	37	13	with	with	ADP
easat-8497	37	14	consumers	consumer	NOUN
easat-8497	37	15	through	through	ADP
easat-8497	37	16	various	various	ADJ
easat-8497	37	17	digital	digital	ADJ
easat-8497	37	18	channels	channel	NOUN
easat-8497	37	19	to	to	PART
easat-8497	37	20	enhance	enhance	VERB
easat-8497	37	21	engagement	engagement	NOUN
easat-8497	37	22	and	and	CCONJ
easat-8497	37	23	loyalty	loyalty	NOUN
easat-8497	37	24	[	[	X
easat-8497	37	25	11	11	NUM
easat-8497	37	26	]	]	PUNCT
easat-8497	37	27	.	.	PUNCT
easat-8497	38	1	several	several	ADJ
easat-8497	38	2	recent	recent	ADJ
easat-8497	38	3	research	research	NOUN
easat-8497	38	4	have	have	AUX
easat-8497	38	5	explored	explore	VERB
easat-8497	38	6	the	the	DET
easat-8497	38	7	relationship	relationship	NOUN
easat-8497	38	8	between	between	ADP
easat-8497	38	9	digital	digital	ADJ
easat-8497	38	10	marketing	marketing	NOUN
easat-8497	38	11	,	,	PUNCT
easat-8497	38	12	consumer	consumer	NOUN
easat-8497	38	13	engagement	engagement	NOUN
easat-8497	38	14	,	,	PUNCT
easat-8497	38	15	and	and	CCONJ
easat-8497	38	16	sustainability	sustainability	NOUN
easat-8497	38	17	in	in	ADP
easat-8497	38	18	fashion	fashion	NOUN
easat-8497	38	19	e	e	NOUN
easat-8497	38	20	-	-	NOUN
easat-8497	38	21	commerce	commerce	NOUN
easat-8497	38	22	.	.	PUNCT
easat-8497	39	1	in	in	ADP
easat-8497	39	2	the	the	DET
easat-8497	39	3	journal	journal	NOUN
easat-8497	39	4	of	of	ADP
easat-8497	39	5	marketing	marketing	NOUN
easat-8497	39	6	development	development	NOUN
easat-8497	39	7	and	and	CCONJ
easat-8497	39	8	competitiveness	competitiveness	NOUN
easat-8497	39	9	,	,	PUNCT
easat-8497	39	10	17(4	17(4	NUM
easat-8497	39	11	)	)	PUNCT
easat-8497	39	12	,	,	PUNCT
easat-8497	39	13	according	accord	VERB
easat-8497	39	14	to	to	ADP
easat-8497	39	15	masse	masse	NOUN
easat-8497	39	16	[	[	X
easat-8497	39	17	12	12	NUM
easat-8497	39	18	]	]	PUNCT
easat-8497	39	19	investigating	investigate	VERB
easat-8497	39	20	the	the	DET
easat-8497	39	21	impact	impact	NOUN
easat-8497	39	22	of	of	ADP
easat-8497	39	23	sustainability	sustainability	NOUN
easat-8497	39	24	-	-	PUNCT
easat-8497	39	25	focused	focus	VERB
easat-8497	39	26	social	social	ADJ
easat-8497	39	27	media	medium	NOUN
easat-8497	39	28	content	content	NOUN
easat-8497	39	29	on	on	ADP
easat-8497	39	30	consumer	consumer	NOUN
easat-8497	39	31	engagement	engagement	NOUN
easat-8497	39	32	in	in	ADP
easat-8497	39	33	the	the	DET
easat-8497	39	34	fashion	fashion	NOUN
easat-8497	39	35	industry	industry	NOUN
easat-8497	39	36	,	,	PUNCT
easat-8497	39	37	the	the	DET
easat-8497	39	38	results	result	NOUN
easat-8497	39	39	show	show	VERB
easat-8497	39	40	that	that	SCONJ
easat-8497	39	41	brands	brand	NOUN
easat-8497	39	42	known	know	VERB
easat-8497	39	43	for	for	ADP
easat-8497	39	44	having	have	VERB
easat-8497	39	45	a	a	DET
easat-8497	39	46	sustainable	sustainable	ADJ
easat-8497	39	47	identity	identity	NOUN
easat-8497	39	48	achieve	achieve	VERB
easat-8497	39	49	higher	high	ADJ
easat-8497	39	50	levels	level	NOUN
easat-8497	39	51	of	of	ADP
easat-8497	39	52	consumer	consumer	NOUN
easat-8497	39	53	engagement	engagement	NOUN
easat-8497	39	54	with	with	ADP
easat-8497	39	55	the	the	DET
easat-8497	39	56	sustainability	sustainability	NOUN
easat-8497	39	57	content	content	NOUN
easat-8497	39	58	they	they	PRON
easat-8497	39	59	share	share	VERB
easat-8497	39	60	[	[	X
easat-8497	39	61	12	12	NUM
easat-8497	39	62	]	]	PUNCT
easat-8497	39	63	.	.	PUNCT
easat-8497	40	1	in	in	ADP
easat-8497	40	2	hariningsih	hariningsih	PROPN
easat-8497	40	3	,	,	PUNCT
easat-8497	40	4	et	et	PROPN
easat-8497	40	5	al	al	PROPN
easat-8497	40	6	.	.	PUNCT
easat-8497	41	1	[	[	X
easat-8497	41	2	13	13	NUM
easat-8497	41	3	]	]	PUNCT
easat-8497	41	4	this	this	DET
easat-8497	41	5	study	study	NOUN
easat-8497	41	6	explores	explore	VERB
easat-8497	41	7	the	the	DET
easat-8497	41	8	relationship	relationship	NOUN
easat-8497	41	9	2829	2829	NUM
easat-8497	41	10	edelweiss	edelweiss	PROPN
easat-8497	41	11	applied	apply	VERB
easat-8497	41	12	science	science	NOUN
easat-8497	41	13	and	and	CCONJ
easat-8497	41	14	technology	technology	NOUN
easat-8497	41	15	issn	issn	PROPN
easat-8497	41	16	:	:	PUNCT
easat-8497	41	17	2576	2576	NUM
easat-8497	41	18	-	-	SYM
easat-8497	41	19	8484	8484	NUM
easat-8497	41	20	vol	vol	NOUN
easat-8497	41	21	.	.	PROPN
easat-8497	42	1	9	9	NUM
easat-8497	42	2	,	,	PUNCT
easat-8497	42	3	no	no	INTJ
easat-8497	42	4	.	.	NOUN
easat-8497	42	5	6	6	NUM
easat-8497	42	6	:	:	SYM
easat-8497	42	7	2827	2827	NUM
easat-8497	42	8	-	-	SYM
easat-8497	42	9	2844	2844	NUM
easat-8497	42	10	,	,	PUNCT
easat-8497	42	11	2025	2025	NUM
easat-8497	42	12	doi	doi	NOUN
easat-8497	42	13	:	:	PUNCT
easat-8497	42	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	42	15	©	©	PROPN
easat-8497	42	16	2025	2025	NUM
easat-8497	42	17	by	by	ADP
easat-8497	42	18	the	the	DET
easat-8497	42	19	authors	author	NOUN
easat-8497	42	20	;	;	PUNCT
easat-8497	42	21	licensee	licensee	PROPN
easat-8497	42	22	learning	learning	NOUN
easat-8497	42	23	gate	gate	NOUN
easat-8497	42	24	between	between	ADP
easat-8497	42	25	digital	digital	ADJ
easat-8497	42	26	influence	influence	NOUN
easat-8497	42	27	and	and	CCONJ
easat-8497	42	28	the	the	DET
easat-8497	42	29	emotional	emotional	ADJ
easat-8497	42	30	value	value	NOUN
easat-8497	42	31	perceived	perceive	VERB
easat-8497	42	32	by	by	ADP
easat-8497	42	33	consumers	consumer	NOUN
easat-8497	42	34	in	in	ADP
easat-8497	42	35	driving	drive	VERB
easat-8497	42	36	slow	slow	ADJ
easat-8497	42	37	fashion	fashion	NOUN
easat-8497	42	38	purchases	purchase	NOUN
easat-8497	42	39	in	in	ADP
easat-8497	42	40	indonesia	indonesia	PROPN
easat-8497	42	41	.	.	PUNCT
easat-8497	43	1	the	the	DET
easat-8497	43	2	results	result	NOUN
easat-8497	43	3	show	show	VERB
easat-8497	43	4	that	that	SCONJ
easat-8497	43	5	personalized	personalized	ADJ
easat-8497	43	6	recommendations	recommendation	NOUN
easat-8497	43	7	and	and	CCONJ
easat-8497	43	8	content	content	NOUN
easat-8497	43	9	marketing	marketing	NOUN
easat-8497	43	10	play	play	VERB
easat-8497	43	11	an	an	DET
easat-8497	43	12	important	important	ADJ
easat-8497	43	13	role	role	NOUN
easat-8497	43	14	in	in	ADP
easat-8497	43	15	shaping	shape	VERB
easat-8497	43	16	consumer	consumer	NOUN
easat-8497	43	17	purchase	purchase	NOUN
easat-8497	43	18	intentions	intention	NOUN
easat-8497	43	19	towards	towards	ADP
easat-8497	43	20	sustainable	sustainable	ADJ
easat-8497	43	21	fashion	fashion	NOUN
easat-8497	43	22	products	product	NOUN
easat-8497	43	23	hariningsih	hariningsih	NOUN
easat-8497	43	24	,	,	PUNCT
easat-8497	43	25	et	et	PROPN
easat-8497	43	26	al	al	PROPN
easat-8497	43	27	.	.	PUNCT
easat-8497	44	1	[	[	X
easat-8497	44	2	13	13	NUM
easat-8497	44	3	]	]	PUNCT
easat-8497	44	4	.	.	PUNCT
easat-8497	45	1	štofejová	štofejová	PROPN
easat-8497	45	2	,	,	PUNCT
easat-8497	45	3	et	et	PROPN
easat-8497	45	4	al	al	PROPN
easat-8497	45	5	.	.	PUNCT
easat-8497	46	1	[	[	X
easat-8497	46	2	14	14	NUM
easat-8497	46	3	]	]	PUNCT
easat-8497	46	4	research	research	NOUN
easat-8497	46	5	aims	aim	VERB
easat-8497	46	6	to	to	PART
easat-8497	46	7	examine	examine	VERB
easat-8497	46	8	the	the	DET
easat-8497	46	9	relationship	relationship	NOUN
easat-8497	46	10	between	between	ADP
easat-8497	46	11	consumer	consumer	NOUN
easat-8497	46	12	behavior	behavior	NOUN
easat-8497	46	13	when	when	SCONJ
easat-8497	46	14	shopping	shop	VERB
easat-8497	46	15	online	online	ADV
easat-8497	46	16	for	for	ADP
easat-8497	46	17	eco	eco	NOUN
easat-8497	46	18	-	-	PUNCT
easat-8497	46	19	friendly	friendly	ADJ
easat-8497	46	20	products	product	NOUN
easat-8497	46	21	and	and	CCONJ
easat-8497	46	22	the	the	DET
easat-8497	46	23	factors	factor	NOUN
easat-8497	46	24	influencing	influence	VERB
easat-8497	46	25	it	it	PRON
easat-8497	46	26	from	from	ADP
easat-8497	46	27	a	a	DET
easat-8497	46	28	sustainability	sustainability	NOUN
easat-8497	46	29	perspective	perspective	NOUN
easat-8497	46	30	.	.	PUNCT
easat-8497	47	1	online	online	ADJ
easat-8497	47	2	consumers	consumer	NOUN
easat-8497	47	3	are	be	AUX
easat-8497	47	4	increasingly	increasingly	ADV
easat-8497	47	5	prioritizing	prioritize	VERB
easat-8497	47	6	sustainability	sustainability	NOUN
easat-8497	47	7	when	when	SCONJ
easat-8497	47	8	shopping	shopping	NOUN
easat-8497	47	9	.	.	PUNCT
easat-8497	48	1	factors	factor	NOUN
easat-8497	48	2	such	such	ADJ
easat-8497	48	3	as	as	ADP
easat-8497	48	4	product	product	NOUN
easat-8497	48	5	information	information	NOUN
easat-8497	48	6	,	,	PUNCT
easat-8497	48	7	environmental	environmental	ADJ
easat-8497	48	8	certifications	certification	NOUN
easat-8497	48	9	,	,	PUNCT
easat-8497	48	10	and	and	CCONJ
easat-8497	48	11	consumer	consumer	NOUN
easat-8497	48	12	testimonials	testimonial	NOUN
easat-8497	48	13	greatly	greatly	ADV
easat-8497	48	14	influence	influence	VERB
easat-8497	48	15	the	the	DET
easat-8497	48	16	purchasing	purchase	VERB
easat-8497	48	17	decisions	decision	NOUN
easat-8497	48	18	of	of	ADP
easat-8497	48	19	sustainable	sustainable	ADJ
easat-8497	48	20	fashion	fashion	NOUN
easat-8497	48	21	products	product	NOUN
easat-8497	48	22	[	[	X
easat-8497	48	23	14	14	NUM
easat-8497	48	24	]	]	PUNCT
easat-8497	48	25	.	.	PUNCT
easat-8497	49	1	although	although	SCONJ
easat-8497	49	2	various	various	ADJ
easat-8497	49	3	studies	study	NOUN
easat-8497	49	4	have	have	AUX
easat-8497	49	5	highlighted	highlight	VERB
easat-8497	49	6	different	different	ADJ
easat-8497	49	7	aspects	aspect	NOUN
easat-8497	49	8	of	of	ADP
easat-8497	49	9	digital	digital	ADJ
easat-8497	49	10	marketing	marketing	NOUN
easat-8497	49	11	and	and	CCONJ
easat-8497	49	12	fashion	fashion	NOUN
easat-8497	49	13	e	e	NOUN
easat-8497	49	14	-	-	NOUN
easat-8497	49	15	commerce	commerce	NOUN
easat-8497	49	16	,	,	PUNCT
easat-8497	49	17	there	there	PRON
easat-8497	49	18	is	be	VERB
easat-8497	49	19	still	still	ADV
easat-8497	49	20	a	a	DET
easat-8497	49	21	gap	gap	NOUN
easat-8497	49	22	in	in	ADP
easat-8497	49	23	understanding	understanding	NOUN
easat-8497	49	24	how	how	SCONJ
easat-8497	49	25	digital	digital	ADJ
easat-8497	49	26	marketing	marketing	NOUN
easat-8497	49	27	strategies	strategy	NOUN
easat-8497	49	28	specifically	specifically	ADV
easat-8497	49	29	influence	influence	VERB
easat-8497	49	30	consumer	consumer	NOUN
easat-8497	49	31	engagement	engagement	NOUN
easat-8497	49	32	in	in	ADP
easat-8497	49	33	sustainable	sustainable	ADJ
easat-8497	49	34	fashion	fashion	NOUN
easat-8497	49	35	businesses	business	NOUN
easat-8497	49	36	.	.	PUNCT
easat-8497	50	1	there	there	PRON
easat-8497	50	2	is	be	VERB
easat-8497	50	3	a	a	DET
easat-8497	50	4	lack	lack	NOUN
easat-8497	50	5	of	of	ADP
easat-8497	50	6	bibliometric	bibliometric	ADJ
easat-8497	50	7	analysis	analysis	NOUN
easat-8497	50	8	linking	link	VERB
easat-8497	50	9	these	these	DET
easat-8497	50	10	three	three	NUM
easat-8497	50	11	components	component	NOUN
easat-8497	50	12	—	—	PUNCT
easat-8497	50	13	sustainability	sustainability	NOUN
easat-8497	50	14	,	,	PUNCT
easat-8497	50	15	consumer	consumer	NOUN
easat-8497	50	16	engagement	engagement	NOUN
easat-8497	50	17	,	,	PUNCT
easat-8497	50	18	and	and	CCONJ
easat-8497	50	19	digital	digital	ADJ
easat-8497	50	20	marketing	marketing	NOUN
easat-8497	50	21	—	—	PUNCT
easat-8497	50	22	within	within	ADP
easat-8497	50	23	a	a	DET
easat-8497	50	24	single	single	ADJ
easat-8497	50	25	conceptual	conceptual	ADJ
easat-8497	50	26	framework	framework	NOUN
easat-8497	50	27	.	.	PUNCT
easat-8497	51	1	moreover	moreover	ADV
easat-8497	51	2	,	,	PUNCT
easat-8497	51	3	most	most	ADJ
easat-8497	51	4	research	research	NOUN
easat-8497	51	5	has	have	AUX
easat-8497	51	6	focused	focus	VERB
easat-8497	51	7	on	on	ADP
easat-8497	51	8	developed	develop	VERB
easat-8497	51	9	country	country	NOUN
easat-8497	51	10	markets	market	NOUN
easat-8497	51	11	,	,	PUNCT
easat-8497	51	12	leaving	leave	VERB
easat-8497	51	13	us	we	PRON
easat-8497	51	14	with	with	ADP
easat-8497	51	15	a	a	DET
easat-8497	51	16	limited	limited	ADJ
easat-8497	51	17	understanding	understanding	NOUN
easat-8497	51	18	of	of	ADP
easat-8497	51	19	emerging	emerge	VERB
easat-8497	51	20	markets	market	NOUN
easat-8497	51	21	[	[	X
easat-8497	51	22	15	15	NUM
easat-8497	51	23	]	]	PUNCT
easat-8497	51	24	.	.	PUNCT
easat-8497	52	1	and	and	CCONJ
easat-8497	52	2	there	there	PRON
easat-8497	52	3	has	have	AUX
easat-8497	52	4	been	be	AUX
easat-8497	52	5	no	no	DET
easat-8497	52	6	systematic	systematic	ADJ
easat-8497	52	7	research	research	NOUN
easat-8497	52	8	on	on	ADP
easat-8497	52	9	how	how	SCONJ
easat-8497	52	10	to	to	PART
easat-8497	52	11	integrate	integrate	VERB
easat-8497	52	12	the	the	DET
easat-8497	52	13	latest	late	ADJ
easat-8497	52	14	technological	technological	ADJ
easat-8497	52	15	innovations	innovation	NOUN
easat-8497	52	16	such	such	ADJ
easat-8497	52	17	as	as	ADP
easat-8497	52	18	artificial	artificial	ADJ
easat-8497	52	19	intelligence	intelligence	NOUN
easat-8497	52	20	(	(	PUNCT
easat-8497	52	21	ai	ai	NOUN
easat-8497	52	22	)	)	PUNCT
easat-8497	52	23	,	,	PUNCT
easat-8497	52	24	blockchain	blockchain	PROPN
easat-8497	52	25	,	,	PUNCT
easat-8497	52	26	big	big	ADJ
easat-8497	52	27	data	datum	NOUN
easat-8497	52	28	analytics	analytic	NOUN
easat-8497	52	29	to	to	PART
easat-8497	52	30	enhance	enhance	VERB
easat-8497	52	31	consumer	consumer	NOUN
easat-8497	52	32	engagement	engagement	NOUN
easat-8497	52	33	while	while	SCONJ
easat-8497	52	34	strengthening	strengthen	VERB
easat-8497	52	35	sustainability	sustainability	NOUN
easat-8497	52	36	practices	practice	NOUN
easat-8497	52	37	[	[	X
easat-8497	52	38	16	16	NUM
easat-8497	52	39	]	]	PUNCT
easat-8497	52	40	.	.	PUNCT
easat-8497	53	1	based	base	VERB
easat-8497	53	2	on	on	ADP
easat-8497	53	3	the	the	DET
easat-8497	53	4	identified	identify	VERB
easat-8497	53	5	research	research	NOUN
easat-8497	53	6	gaps	gap	NOUN
easat-8497	53	7	,	,	PUNCT
easat-8497	53	8	this	this	DET
easat-8497	53	9	study	study	NOUN
easat-8497	53	10	aims	aim	VERB
easat-8497	53	11	to	to	PART
easat-8497	53	12	answer	answer	VERB
easat-8497	53	13	the	the	DET
easat-8497	53	14	question	question	NOUN
easat-8497	53	15	of	of	ADP
easat-8497	53	16	how	how	SCONJ
easat-8497	53	17	the	the	DET
easat-8497	53	18	evolution	evolution	NOUN
easat-8497	53	19	of	of	ADP
easat-8497	53	20	digital	digital	ADJ
easat-8497	53	21	marketing	marketing	NOUN
easat-8497	53	22	trends	trend	NOUN
easat-8497	53	23	has	have	AUX
easat-8497	53	24	influenced	influence	VERB
easat-8497	53	25	consumer	consumer	NOUN
easat-8497	53	26	engagement	engagement	NOUN
easat-8497	53	27	in	in	ADP
easat-8497	53	28	the	the	DET
easat-8497	53	29	sustainable	sustainable	ADJ
easat-8497	53	30	fashion	fashion	NOUN
easat-8497	53	31	e	e	NOUN
easat-8497	53	32	-	-	NOUN
easat-8497	53	33	commerce	commerce	NOUN
easat-8497	53	34	industry	industry	NOUN
easat-8497	53	35	.	.	PUNCT
easat-8497	54	1	additionally	additionally	ADV
easat-8497	54	2	,	,	PUNCT
easat-8497	54	3	this	this	DET
easat-8497	54	4	research	research	NOUN
easat-8497	54	5	also	also	ADV
easat-8497	54	6	aims	aim	VERB
easat-8497	54	7	to	to	PART
easat-8497	54	8	identify	identify	VERB
easat-8497	54	9	which	which	PRON
easat-8497	54	10	digital	digital	ADJ
easat-8497	54	11	marketing	marketing	NOUN
easat-8497	54	12	strategies	strategy	NOUN
easat-8497	54	13	are	be	AUX
easat-8497	54	14	most	most	ADV
easat-8497	54	15	effective	effective	ADJ
easat-8497	54	16	in	in	ADP
easat-8497	54	17	increasing	increase	VERB
easat-8497	54	18	consumer	consumer	NOUN
easat-8497	54	19	engagement	engagement	NOUN
easat-8497	54	20	with	with	ADP
easat-8497	54	21	sustainable	sustainable	ADJ
easat-8497	54	22	fashion	fashion	NOUN
easat-8497	54	23	products	product	NOUN
easat-8497	54	24	,	,	PUNCT
easat-8497	54	25	as	as	ADV
easat-8497	54	26	well	well	ADV
easat-8497	54	27	as	as	ADP
easat-8497	54	28	how	how	SCONJ
easat-8497	54	29	a	a	DET
easat-8497	54	30	bibliometric	bibliometric	ADJ
easat-8497	54	31	approach	approach	NOUN
easat-8497	54	32	can	can	AUX
easat-8497	54	33	provide	provide	VERB
easat-8497	54	34	insights	insight	NOUN
easat-8497	54	35	into	into	ADP
easat-8497	54	36	the	the	DET
easat-8497	54	37	development	development	NOUN
easat-8497	54	38	of	of	ADP
easat-8497	54	39	research	research	NOUN
easat-8497	54	40	in	in	ADP
easat-8497	54	41	the	the	DET
easat-8497	54	42	field	field	NOUN
easat-8497	54	43	of	of	ADP
easat-8497	54	44	digital	digital	ADJ
easat-8497	54	45	marketing	marketing	NOUN
easat-8497	54	46	for	for	ADP
easat-8497	54	47	sustainable	sustainable	ADJ
easat-8497	54	48	fashion	fashion	NOUN
easat-8497	54	49	e	e	NOUN
easat-8497	54	50	-	-	NOUN
easat-8497	54	51	commerce	commerce	NOUN
easat-8497	54	52	.	.	PUNCT
easat-8497	55	1	despite	despite	SCONJ
easat-8497	55	2	the	the	DET
easat-8497	55	3	many	many	ADJ
easat-8497	55	4	advantages	advantage	NOUN
easat-8497	55	5	of	of	ADP
easat-8497	55	6	digital	digital	ADJ
easat-8497	55	7	transformation	transformation	NOUN
easat-8497	55	8	in	in	ADP
easat-8497	55	9	fashion	fashion	NOUN
easat-8497	55	10	e	e	NOUN
easat-8497	55	11	-	-	NOUN
easat-8497	55	12	commerce	commerce	NOUN
easat-8497	55	13	,	,	PUNCT
easat-8497	55	14	several	several	ADJ
easat-8497	55	15	challenges	challenge	NOUN
easat-8497	55	16	remain	remain	VERB
easat-8497	55	17	,	,	PUNCT
easat-8497	55	18	including	include	VERB
easat-8497	55	19	cybersecurity	cybersecurity	NOUN
easat-8497	55	20	risks	risk	NOUN
easat-8497	55	21	,	,	PUNCT
easat-8497	55	22	data	datum	NOUN
easat-8497	55	23	privacy	privacy	NOUN
easat-8497	55	24	issues	issue	NOUN
easat-8497	55	25	,	,	PUNCT
easat-8497	55	26	and	and	CCONJ
easat-8497	55	27	the	the	DET
easat-8497	55	28	digital	digital	ADJ
easat-8497	55	29	accessibility	accessibility	NOUN
easat-8497	55	30	gap	gap	NOUN
easat-8497	55	31	in	in	ADP
easat-8497	55	32	emerging	emerge	VERB
easat-8497	55	33	markets	market	NOUN
easat-8497	55	34	.	.	PUNCT
easat-8497	56	1	maintaining	maintain	VERB
easat-8497	56	2	a	a	DET
easat-8497	56	3	balance	balance	NOUN
easat-8497	56	4	between	between	ADP
easat-8497	56	5	technological	technological	ADJ
easat-8497	56	6	innovation	innovation	NOUN
easat-8497	56	7	and	and	CCONJ
easat-8497	56	8	ethical	ethical	ADJ
easat-8497	56	9	business	business	NOUN
easat-8497	56	10	practices	practice	NOUN
easat-8497	56	11	is	be	AUX
easat-8497	56	12	crucial	crucial	ADJ
easat-8497	56	13	for	for	ADP
easat-8497	56	14	fostering	foster	VERB
easat-8497	56	15	long	long	ADJ
easat-8497	56	16	-	-	PUNCT
easat-8497	56	17	term	term	NOUN
easat-8497	56	18	consumer	consumer	NOUN
easat-8497	56	19	trust	trust	NOUN
easat-8497	56	20	and	and	CCONJ
easat-8497	56	21	brand	brand	NOUN
easat-8497	56	22	loyalty	loyalty	NOUN
easat-8497	56	23	[	[	X
easat-8497	56	24	17	17	NUM
easat-8497	56	25	]	]	PUNCT
easat-8497	56	26	.	.	PUNCT
easat-8497	57	1	the	the	DET
easat-8497	57	2	increasing	increase	VERB
easat-8497	57	3	reliance	reliance	NOUN
easat-8497	57	4	on	on	ADP
easat-8497	57	5	data	data	NOUN
easat-8497	57	6	-	-	PUNCT
easat-8497	57	7	driven	drive	VERB
easat-8497	57	8	marketing	marketing	NOUN
easat-8497	57	9	has	have	AUX
easat-8497	57	10	also	also	ADV
easat-8497	57	11	raised	raise	VERB
easat-8497	57	12	ethical	ethical	ADJ
easat-8497	57	13	issues	issue	NOUN
easat-8497	57	14	related	relate	VERB
easat-8497	57	15	to	to	ADP
easat-8497	57	16	consumer	consumer	NOUN
easat-8497	57	17	privacy	privacy	NOUN
easat-8497	57	18	and	and	CCONJ
easat-8497	57	19	data	datum	NOUN
easat-8497	57	20	security	security	NOUN
easat-8497	57	21	,	,	PUNCT
easat-8497	57	22	prompting	prompt	VERB
easat-8497	57	23	regulatory	regulatory	ADJ
easat-8497	57	24	authorities	authority	NOUN
easat-8497	57	25	to	to	PART
easat-8497	57	26	enforce	enforce	VERB
easat-8497	57	27	stricter	strict	ADJ
easat-8497	57	28	policies	policy	NOUN
easat-8497	57	29	,	,	PUNCT
easat-8497	57	30	such	such	ADJ
easat-8497	57	31	as	as	ADP
easat-8497	57	32	the	the	DET
easat-8497	57	33	general	general	ADJ
easat-8497	57	34	data	data	PROPN
easat-8497	57	35	protection	protection	NOUN
easat-8497	57	36	regulation	regulation	NOUN
easat-8497	57	37	(	(	PUNCT
easat-8497	57	38	gdpr	gdpr	NOUN
easat-8497	57	39	)	)	PUNCT
easat-8497	57	40	in	in	ADP
easat-8497	57	41	the	the	DET
easat-8497	57	42	european	european	PROPN
easat-8497	57	43	union	union	PROPN
easat-8497	57	44	.	.	PUNCT
easat-8497	58	1	as	as	ADP
easat-8497	58	2	a	a	DET
easat-8497	58	3	result	result	NOUN
easat-8497	58	4	,	,	PUNCT
easat-8497	58	5	fashion	fashion	NOUN
easat-8497	58	6	brands	brand	NOUN
easat-8497	58	7	must	must	AUX
easat-8497	58	8	carefully	carefully	ADV
easat-8497	58	9	navigate	navigate	VERB
easat-8497	58	10	this	this	DET
easat-8497	58	11	regulatory	regulatory	ADJ
easat-8497	58	12	framework	framework	NOUN
easat-8497	58	13	while	while	SCONJ
easat-8497	58	14	ensuring	ensure	VERB
easat-8497	58	15	that	that	SCONJ
easat-8497	58	16	personalized	personalized	ADJ
easat-8497	58	17	marketing	marketing	NOUN
easat-8497	58	18	strategies	strategy	NOUN
easat-8497	58	19	enhance	enhance	VERB
easat-8497	58	20	consumer	consumer	NOUN
easat-8497	58	21	engagement	engagement	NOUN
easat-8497	58	22	without	without	ADP
easat-8497	58	23	compromising	compromise	VERB
easat-8497	58	24	data	datum	NOUN
easat-8497	58	25	security	security	NOUN
easat-8497	58	26	[	[	X
easat-8497	58	27	18	18	NUM
easat-8497	58	28	]	]	PUNCT
easat-8497	58	29	.	.	PUNCT
easat-8497	59	1	the	the	DET
easat-8497	59	2	rapid	rapid	ADJ
easat-8497	59	3	development	development	NOUN
easat-8497	59	4	of	of	ADP
easat-8497	59	5	digital	digital	ADJ
easat-8497	59	6	technology	technology	NOUN
easat-8497	59	7	has	have	AUX
easat-8497	59	8	driven	drive	VERB
easat-8497	59	9	significant	significant	ADJ
easat-8497	59	10	changes	change	NOUN
easat-8497	59	11	in	in	ADP
easat-8497	59	12	marketing	marketing	NOUN
easat-8497	59	13	strategies	strategy	NOUN
easat-8497	59	14	,	,	PUNCT
easat-8497	59	15	especially	especially	ADV
easat-8497	59	16	in	in	ADP
easat-8497	59	17	the	the	DET
easat-8497	59	18	e	e	NOUN
easat-8497	59	19	-	-	NOUN
easat-8497	59	20	commerce	commerce	NOUN
easat-8497	59	21	sector	sector	NOUN
easat-8497	59	22	.	.	PUNCT
easat-8497	60	1	digital	digital	ADJ
easat-8497	60	2	marketing	marketing	NOUN
easat-8497	60	3	has	have	AUX
easat-8497	60	4	evolved	evolve	VERB
easat-8497	60	5	into	into	ADP
easat-8497	60	6	a	a	DET
easat-8497	60	7	primary	primary	ADJ
easat-8497	60	8	tool	tool	NOUN
easat-8497	60	9	for	for	ADP
easat-8497	60	10	reaching	reach	VERB
easat-8497	60	11	consumers	consumer	NOUN
easat-8497	60	12	in	in	ADP
easat-8497	60	13	a	a	DET
easat-8497	60	14	more	more	ADV
easat-8497	60	15	personal	personal	ADJ
easat-8497	60	16	and	and	CCONJ
easat-8497	60	17	effective	effective	ADJ
easat-8497	60	18	way	way	NOUN
easat-8497	60	19	[	[	X
easat-8497	60	20	19	19	NUM
easat-8497	60	21	]	]	PUNCT
easat-8497	60	22	.	.	PUNCT
easat-8497	61	1	in	in	ADP
easat-8497	61	2	sustainable	sustainable	ADJ
easat-8497	61	3	business	business	NOUN
easat-8497	61	4	,	,	PUNCT
easat-8497	61	5	consumer	consumer	NOUN
easat-8497	61	6	engagement	engagement	NOUN
easat-8497	61	7	is	be	AUX
easat-8497	61	8	not	not	PART
easat-8497	61	9	only	only	ADV
easat-8497	61	10	an	an	DET
easat-8497	61	11	indicator	indicator	NOUN
easat-8497	61	12	of	of	ADP
easat-8497	61	13	marketing	marketing	NOUN
easat-8497	61	14	success	success	NOUN
easat-8497	61	15	but	but	CCONJ
easat-8497	61	16	also	also	ADV
easat-8497	61	17	a	a	DET
easat-8497	61	18	benchmark	benchmark	NOUN
easat-8497	61	19	for	for	ADP
easat-8497	61	20	the	the	DET
easat-8497	61	21	response	response	NOUN
easat-8497	61	22	to	to	ADP
easat-8497	61	23	the	the	DET
easat-8497	61	24	sustainability	sustainability	NOUN
easat-8497	61	25	values	value	NOUN
easat-8497	61	26	being	be	AUX
easat-8497	61	27	promoted	promote	VERB
easat-8497	61	28	.	.	PUNCT
easat-8497	62	1	this	this	DET
easat-8497	62	2	research	research	NOUN
easat-8497	62	3	is	be	AUX
easat-8497	62	4	important	important	ADJ
easat-8497	62	5	to	to	PART
easat-8497	62	6	identify	identify	VERB
easat-8497	62	7	trends	trend	NOUN
easat-8497	62	8	and	and	CCONJ
easat-8497	62	9	the	the	DET
easat-8497	62	10	impact	impact	NOUN
easat-8497	62	11	of	of	ADP
easat-8497	62	12	digital	digital	ADJ
easat-8497	62	13	marketing	marketing	NOUN
easat-8497	62	14	on	on	ADP
easat-8497	62	15	consumer	consumer	NOUN
easat-8497	62	16	engagement	engagement	NOUN
easat-8497	62	17	in	in	ADP
easat-8497	62	18	fashion	fashion	NOUN
easat-8497	62	19	e	e	NOUN
easat-8497	62	20	-	-	NOUN
easat-8497	62	21	commerce	commerce	NOUN
easat-8497	62	22	.	.	PUNCT
easat-8497	63	1	thus	thus	ADV
easat-8497	63	2	,	,	PUNCT
easat-8497	63	3	the	the	DET
easat-8497	63	4	findings	finding	NOUN
easat-8497	63	5	of	of	ADP
easat-8497	63	6	this	this	DET
easat-8497	63	7	research	research	NOUN
easat-8497	63	8	can	can	AUX
easat-8497	63	9	serve	serve	VERB
easat-8497	63	10	as	as	ADP
easat-8497	63	11	a	a	DET
easat-8497	63	12	foundation	foundation	NOUN
easat-8497	63	13	for	for	ADP
easat-8497	63	14	more	more	ADV
easat-8497	63	15	efficient	efficient	ADJ
easat-8497	63	16	and	and	CCONJ
easat-8497	63	17	relevant	relevant	ADJ
easat-8497	63	18	sustainable	sustainable	ADJ
easat-8497	63	19	marketing	marketing	NOUN
easat-8497	63	20	strategies	strategy	NOUN
easat-8497	63	21	in	in	ADP
easat-8497	63	22	the	the	DET
easat-8497	63	23	digital	digital	ADJ
easat-8497	63	24	era	era	NOUN
easat-8497	63	25	[	[	X
easat-8497	63	26	20	20	NUM
easat-8497	63	27	]	]	PUNCT
easat-8497	63	28	.	.	PUNCT
easat-8497	64	1	this	this	DET
easat-8497	64	2	research	research	NOUN
easat-8497	64	3	holds	hold	VERB
easat-8497	64	4	significant	significant	ADJ
easat-8497	64	5	importance	importance	NOUN
easat-8497	64	6	both	both	CCONJ
easat-8497	64	7	theoretically	theoretically	ADV
easat-8497	64	8	and	and	CCONJ
easat-8497	64	9	practically	practically	ADV
easat-8497	64	10	.	.	PUNCT
easat-8497	65	1	theoretically	theoretically	ADV
easat-8497	65	2	,	,	PUNCT
easat-8497	65	3	this	this	DET
easat-8497	65	4	research	research	NOUN
easat-8497	65	5	contributes	contribute	VERB
easat-8497	65	6	to	to	ADP
easat-8497	65	7	the	the	DET
easat-8497	65	8	development	development	NOUN
easat-8497	65	9	of	of	ADP
easat-8497	65	10	literature	literature	NOUN
easat-8497	65	11	by	by	ADP
easat-8497	65	12	integrating	integrate	VERB
easat-8497	65	13	three	three	NUM
easat-8497	65	14	fields	field	NOUN
easat-8497	65	15	of	of	ADP
easat-8497	65	16	study	study	NOUN
easat-8497	65	17	that	that	PRON
easat-8497	65	18	are	be	AUX
easat-8497	65	19	often	often	ADV
easat-8497	65	20	researched	research	VERB
easat-8497	65	21	separately	separately	ADV
easat-8497	65	22	:	:	PUNCT
easat-8497	65	23	digital	digital	ADJ
easat-8497	65	24	marketing	marketing	NOUN
easat-8497	65	25	,	,	PUNCT
easat-8497	65	26	consumer	consumer	NOUN
easat-8497	65	27	engagement	engagement	NOUN
easat-8497	65	28	,	,	PUNCT
easat-8497	65	29	and	and	CCONJ
easat-8497	65	30	sustainable	sustainable	ADJ
easat-8497	65	31	fashion	fashion	NOUN
easat-8497	65	32	business	business	NOUN
easat-8497	65	33	through	through	ADP
easat-8497	65	34	a	a	DET
easat-8497	65	35	comprehensive	comprehensive	ADJ
easat-8497	65	36	bibliometric	bibliometric	ADJ
easat-8497	65	37	approach	approach	NOUN
easat-8497	65	38	.	.	PUNCT
easat-8497	66	1	practically	practically	ADV
easat-8497	66	2	,	,	PUNCT
easat-8497	66	3	the	the	DET
easat-8497	66	4	results	result	NOUN
easat-8497	66	5	of	of	ADP
easat-8497	66	6	this	this	DET
easat-8497	66	7	research	research	NOUN
easat-8497	66	8	will	will	AUX
easat-8497	66	9	assist	assist	VERB
easat-8497	66	10	fashion	fashion	NOUN
easat-8497	66	11	industry	industry	NOUN
easat-8497	66	12	players	player	NOUN
easat-8497	66	13	in	in	ADP
easat-8497	66	14	designing	design	VERB
easat-8497	66	15	effective	effective	ADJ
easat-8497	66	16	digital	digital	ADJ
easat-8497	66	17	marketing	marketing	NOUN
easat-8497	66	18	strategies	strategy	NOUN
easat-8497	66	19	to	to	PART
easat-8497	66	20	enhance	enhance	VERB
easat-8497	66	21	engagement	engagement	NOUN
easat-8497	66	22	and	and	CCONJ
easat-8497	66	23	sales	sale	NOUN
easat-8497	66	24	while	while	SCONJ
easat-8497	66	25	maintaining	maintain	VERB
easat-8497	66	26	the	the	DET
easat-8497	66	27	sustainability	sustainability	NOUN
easat-8497	66	28	principles	principle	NOUN
easat-8497	66	29	increasingly	increasingly	ADV
easat-8497	66	30	demanded	demand	VERB
easat-8497	66	31	by	by	ADP
easat-8497	66	32	modern	modern	ADJ
easat-8497	66	33	consumers	consumer	NOUN
easat-8497	66	34	.	.	PUNCT
easat-8497	67	1	the	the	DET
easat-8497	67	2	importance	importance	NOUN
easat-8497	67	3	of	of	ADP
easat-8497	67	4	this	this	DET
easat-8497	67	5	research	research	NOUN
easat-8497	67	6	also	also	ADV
easat-8497	67	7	lies	lie	VERB
easat-8497	67	8	in	in	ADP
easat-8497	67	9	its	its	PRON
easat-8497	67	10	timing	timing	NOUN
easat-8497	67	11	,	,	PUNCT
easat-8497	67	12	which	which	PRON
easat-8497	67	13	is	be	AUX
easat-8497	67	14	very	very	ADV
easat-8497	67	15	crucial	crucial	ADJ
easat-8497	67	16	.	.	PUNCT
easat-8497	68	1	one	one	NUM
easat-8497	68	2	of	of	ADP
easat-8497	68	3	the	the	DET
easat-8497	68	4	industries	industry	NOUN
easat-8497	68	5	that	that	PRON
easat-8497	68	6	contributes	contribute	VERB
easat-8497	68	7	the	the	DET
easat-8497	68	8	most	most	ADJ
easat-8497	68	9	to	to	ADP
easat-8497	68	10	pollution	pollution	NOUN
easat-8497	68	11	in	in	ADP
easat-8497	68	12	the	the	DET
easat-8497	68	13	world	world	NOUN
easat-8497	68	14	,	,	PUNCT
easat-8497	68	15	the	the	DET
easat-8497	68	16	fashion	fashion	NOUN
easat-8497	68	17	industry	industry	NOUN
easat-8497	68	18	is	be	AUX
easat-8497	68	19	seeking	seek	VERB
easat-8497	68	20	ways	way	NOUN
easat-8497	68	21	to	to	PART
easat-8497	68	22	balance	balance	VERB
easat-8497	68	23	business	business	NOUN
easat-8497	68	24	growth	growth	NOUN
easat-8497	68	25	and	and	CCONJ
easat-8497	68	26	environmental	environmental	ADJ
easat-8497	68	27	impact	impact	NOUN
easat-8497	68	28	as	as	SCONJ
easat-8497	68	29	we	we	PRON
easat-8497	68	30	are	be	AUX
easat-8497	68	31	in	in	ADP
easat-8497	68	32	the	the	DET
easat-8497	68	33	midst	midst	NOUN
easat-8497	68	34	of	of	ADP
easat-8497	68	35	digital	digital	ADJ
easat-8497	68	36	transformation	transformation	NOUN
easat-8497	68	37	and	and	CCONJ
easat-8497	68	38	the	the	DET
easat-8497	68	39	global	global	ADJ
easat-8497	68	40	climate	climate	NOUN
easat-8497	68	41	crisis	crisis	NOUN
easat-8497	68	42	.	.	PUNCT
easat-8497	69	1	this	this	DET
easat-8497	69	2	research	research	NOUN
easat-8497	69	3	comes	come	VERB
easat-8497	69	4	at	at	ADP
easat-8497	69	5	a	a	DET
easat-8497	69	6	time	time	NOUN
easat-8497	69	7	when	when	SCONJ
easat-8497	69	8	consumers	consumer	NOUN
easat-8497	69	9	are	be	AUX
easat-8497	69	10	increasingly	increasingly	ADV
easat-8497	69	11	aware	aware	ADJ
easat-8497	69	12	of	of	ADP
easat-8497	69	13	the	the	DET
easat-8497	69	14	impact	impact	NOUN
easat-8497	69	15	of	of	ADP
easat-8497	69	16	their	their	PRON
easat-8497	69	17	choices	choice	NOUN
easat-8497	69	18	.	.	PUNCT
easat-8497	70	1	on	on	ADP
easat-8497	70	2	the	the	DET
easat-8497	70	3	other	other	ADJ
easat-8497	70	4	hand	hand	NOUN
easat-8497	70	5	,	,	PUNCT
easat-8497	70	6	fashion	fashion	NOUN
easat-8497	70	7	brands	brand	NOUN
easat-8497	70	8	face	face	VERB
easat-8497	70	9	the	the	DET
easat-8497	70	10	challenge	challenge	NOUN
easat-8497	70	11	of	of	ADP
easat-8497	70	12	communicating	communicate	VERB
easat-8497	70	13	their	their	PRON
easat-8497	70	14	sustainability	sustainability	NOUN
easat-8497	70	15	campaigns	campaign	NOUN
easat-8497	70	16	in	in	ADP
easat-8497	70	17	a	a	DET
easat-8497	70	18	genuine	genuine	ADJ
easat-8497	70	19	and	and	CCONJ
easat-8497	70	20	significant	significant	ADJ
easat-8497	70	21	way	way	NOUN
easat-8497	70	22	through	through	ADP
easat-8497	70	23	digital	digital	ADJ
easat-8497	70	24	platforms	platform	NOUN
easat-8497	70	25	.	.	PUNCT
easat-8497	71	1	2830	2830	NUM
easat-8497	71	2	edelweiss	edelweiss	PROPN
easat-8497	71	3	applied	apply	VERB
easat-8497	71	4	science	science	NOUN
easat-8497	71	5	and	and	CCONJ
easat-8497	71	6	technology	technology	NOUN
easat-8497	71	7	issn	issn	PROPN
easat-8497	71	8	:	:	PUNCT
easat-8497	71	9	2576	2576	NUM
easat-8497	71	10	-	-	SYM
easat-8497	71	11	8484	8484	NUM
easat-8497	71	12	vol	vol	NOUN
easat-8497	71	13	.	.	PROPN
easat-8497	72	1	9	9	NUM
easat-8497	72	2	,	,	PUNCT
easat-8497	72	3	no	no	INTJ
easat-8497	72	4	.	.	NOUN
easat-8497	72	5	6	6	NUM
easat-8497	72	6	:	:	SYM
easat-8497	72	7	2827	2827	NUM
easat-8497	72	8	-	-	SYM
easat-8497	72	9	2844	2844	NUM
easat-8497	72	10	,	,	PUNCT
easat-8497	72	11	2025	2025	NUM
easat-8497	72	12	doi	doi	NOUN
easat-8497	72	13	:	:	PUNCT
easat-8497	72	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	72	15	©	©	PROPN
easat-8497	72	16	2025	2025	NUM
easat-8497	72	17	by	by	ADP
easat-8497	72	18	the	the	DET
easat-8497	72	19	authors	author	NOUN
easat-8497	72	20	;	;	PUNCT
easat-8497	72	21	licensee	licensee	PROPN
easat-8497	72	22	learning	learning	NOUN
easat-8497	72	23	gate	gate	VERB
easat-8497	72	24	this	this	DET
easat-8497	72	25	bibliometric	bibliometric	ADJ
easat-8497	72	26	analysis	analysis	NOUN
easat-8497	72	27	offers	offer	VERB
easat-8497	72	28	valuable	valuable	ADJ
easat-8497	72	29	insights	insight	NOUN
easat-8497	72	30	into	into	ADP
easat-8497	72	31	the	the	DET
easat-8497	72	32	shifting	shift	VERB
easat-8497	72	33	landscape	landscape	NOUN
easat-8497	72	34	of	of	ADP
easat-8497	72	35	digital	digital	ADJ
easat-8497	72	36	marketing	marketing	NOUN
easat-8497	72	37	within	within	ADP
easat-8497	72	38	fashion	fashion	NOUN
easat-8497	72	39	e	e	NOUN
easat-8497	72	40	-	-	NOUN
easat-8497	72	41	commerce	commerce	NOUN
easat-8497	72	42	,	,	PUNCT
easat-8497	72	43	identifying	identify	VERB
easat-8497	72	44	significant	significant	ADJ
easat-8497	72	45	trends	trend	NOUN
easat-8497	72	46	,	,	PUNCT
easat-8497	72	47	research	research	NOUN
easat-8497	72	48	contributions	contribution	NOUN
easat-8497	72	49	,	,	PUNCT
easat-8497	72	50	and	and	CCONJ
easat-8497	72	51	potential	potential	ADJ
easat-8497	72	52	research	research	NOUN
easat-8497	72	53	avenues	avenue	NOUN
easat-8497	72	54	.	.	PUNCT
easat-8497	73	1	by	by	ADP
easat-8497	73	2	exploring	explore	VERB
easat-8497	73	3	the	the	DET
easat-8497	73	4	interplay	interplay	NOUN
easat-8497	73	5	between	between	ADP
easat-8497	73	6	digitalization	digitalization	NOUN
easat-8497	73	7	,	,	PUNCT
easat-8497	73	8	consumer	consumer	NOUN
easat-8497	73	9	engagement	engagement	NOUN
easat-8497	73	10	,	,	PUNCT
easat-8497	73	11	and	and	CCONJ
easat-8497	73	12	sustainability	sustainability	NOUN
easat-8497	73	13	,	,	PUNCT
easat-8497	73	14	this	this	DET
easat-8497	73	15	study	study	NOUN
easat-8497	73	16	provides	provide	VERB
easat-8497	73	17	a	a	DET
easat-8497	73	18	comprehensive	comprehensive	ADJ
easat-8497	73	19	perspective	perspective	NOUN
easat-8497	73	20	on	on	ADP
easat-8497	73	21	how	how	SCONJ
easat-8497	73	22	fashion	fashion	NOUN
easat-8497	73	23	brands	brand	NOUN
easat-8497	73	24	can	can	AUX
easat-8497	73	25	leverage	leverage	VERB
easat-8497	73	26	digital	digital	ADJ
easat-8497	73	27	advancements	advancement	NOUN
easat-8497	73	28	to	to	PART
easat-8497	73	29	foster	foster	VERB
easat-8497	73	30	growth	growth	NOUN
easat-8497	73	31	while	while	SCONJ
easat-8497	73	32	promoting	promote	VERB
easat-8497	73	33	responsible	responsible	ADJ
easat-8497	73	34	consumption	consumption	NOUN
easat-8497	73	35	.	.	PUNCT
easat-8497	74	1	future	future	ADJ
easat-8497	74	2	research	research	NOUN
easat-8497	74	3	should	should	AUX
easat-8497	74	4	examine	examine	VERB
easat-8497	74	5	the	the	DET
easat-8497	74	6	long	long	ADJ
easat-8497	74	7	-	-	PUNCT
easat-8497	74	8	term	term	NOUN
easat-8497	74	9	impact	impact	NOUN
easat-8497	74	10	of	of	ADP
easat-8497	74	11	ai	ai	ADJ
easat-8497	74	12	-	-	PUNCT
easat-8497	74	13	driven	drive	VERB
easat-8497	74	14	marketing	marketing	NOUN
easat-8497	74	15	strategies	strategy	NOUN
easat-8497	74	16	,	,	PUNCT
easat-8497	74	17	assess	assess	VERB
easat-8497	74	18	the	the	DET
easat-8497	74	19	effectiveness	effectiveness	NOUN
easat-8497	74	20	of	of	ADP
easat-8497	74	21	sustainability	sustainability	NOUN
easat-8497	74	22	-	-	PUNCT
easat-8497	74	23	oriented	orient	VERB
easat-8497	74	24	digital	digital	ADJ
easat-8497	74	25	campaigns	campaign	NOUN
easat-8497	74	26	,	,	PUNCT
easat-8497	74	27	and	and	CCONJ
easat-8497	74	28	investigate	investigate	VERB
easat-8497	74	29	the	the	DET
easat-8497	74	30	role	role	NOUN
easat-8497	74	31	of	of	ADP
easat-8497	74	32	emerging	emerge	VERB
easat-8497	74	33	technologies	technology	NOUN
easat-8497	74	34	such	such	ADJ
easat-8497	74	35	as	as	ADP
easat-8497	74	36	the	the	DET
easat-8497	74	37	metaverse	metaverse	NOUN
easat-8497	74	38	in	in	ADP
easat-8497	74	39	shaping	shape	VERB
easat-8497	74	40	the	the	DET
easat-8497	74	41	future	future	ADJ
easat-8497	74	42	trajectory	trajectory	NOUN
easat-8497	74	43	of	of	ADP
easat-8497	74	44	fashion	fashion	NOUN
easat-8497	74	45	e	e	NOUN
easat-8497	74	46	-	-	NOUN
easat-8497	74	47	commerce	commerce	NOUN
easat-8497	74	48	.	.	PUNCT
easat-8497	75	1	by	by	ADP
easat-8497	75	2	integrating	integrate	VERB
easat-8497	75	3	emerging	emerge	VERB
easat-8497	75	4	digital	digital	ADJ
easat-8497	75	5	innovations	innovation	NOUN
easat-8497	75	6	with	with	ADP
easat-8497	75	7	ethical	ethical	ADJ
easat-8497	75	8	business	business	NOUN
easat-8497	75	9	practices	practice	NOUN
easat-8497	75	10	,	,	PUNCT
easat-8497	75	11	fashion	fashion	NOUN
easat-8497	75	12	brands	brand	NOUN
easat-8497	75	13	can	can	AUX
easat-8497	75	14	achieve	achieve	VERB
easat-8497	75	15	sustainable	sustainable	ADJ
easat-8497	75	16	development	development	NOUN
easat-8497	75	17	while	while	SCONJ
easat-8497	75	18	aligning	align	VERB
easat-8497	75	19	the	the	DET
easat-8497	75	20	evolving	evolve	VERB
easat-8497	75	21	preferences	preference	NOUN
easat-8497	75	22	of	of	ADP
easat-8497	75	23	socially	socially	ADV
easat-8497	75	24	and	and	CCONJ
easat-8497	75	25	environmentally	environmentally	ADV
easat-8497	75	26	conscious	conscious	ADJ
easat-8497	75	27	consumers	consumer	NOUN
easat-8497	75	28	.	.	PUNCT
easat-8497	76	1	2	2	X
easat-8497	76	2	.	.	X
easat-8497	76	3	literature	literature	NOUN
easat-8497	76	4	review	review	VERB
easat-8497	76	5	the	the	DET
easat-8497	76	6	evolution	evolution	NOUN
easat-8497	76	7	of	of	ADP
easat-8497	76	8	digital	digital	ADJ
easat-8497	76	9	marketing	marketing	NOUN
easat-8497	76	10	within	within	ADP
easat-8497	76	11	the	the	DET
easat-8497	76	12	fashion	fashion	NOUN
easat-8497	76	13	e	e	NOUN
easat-8497	76	14	-	-	NOUN
easat-8497	76	15	commerce	commerce	NOUN
easat-8497	76	16	sector	sector	NOUN
easat-8497	76	17	has	have	AUX
easat-8497	76	18	profoundly	profoundly	ADV
easat-8497	76	19	impacted	impact	VERB
easat-8497	76	20	consumer	consumer	NOUN
easat-8497	76	21	engagement	engagement	NOUN
easat-8497	76	22	and	and	CCONJ
easat-8497	76	23	sustainability	sustainability	NOUN
easat-8497	76	24	initiatives	initiative	NOUN
easat-8497	76	25	.	.	PUNCT
easat-8497	77	1	the	the	DET
easat-8497	77	2	integration	integration	NOUN
easat-8497	77	3	of	of	ADP
easat-8497	77	4	social	social	ADJ
easat-8497	77	5	media	medium	NOUN
easat-8497	77	6	marketing	marketing	NOUN
easat-8497	77	7	,	,	PUNCT
easat-8497	77	8	artificial	artificial	ADJ
easat-8497	77	9	intelligence	intelligence	NOUN
easat-8497	77	10	(	(	PUNCT
easat-8497	77	11	ai	ai	NOUN
easat-8497	77	12	)	)	PUNCT
easat-8497	77	13	,	,	PUNCT
easat-8497	77	14	blockchain	blockchain	PROPN
easat-8497	77	15	technology	technology	PROPN
easat-8497	77	16	,	,	PUNCT
easat-8497	77	17	and	and	CCONJ
easat-8497	77	18	data	datum	NOUN
easat-8497	77	19	analytics	analytic	NOUN
easat-8497	77	20	has	have	AUX
easat-8497	77	21	transformed	transform	VERB
easat-8497	77	22	brands	brand	NOUN
easat-8497	77	23	-	-	PUNCT
easat-8497	77	24	consumer	consumer	NOUN
easat-8497	77	25	interactions	interaction	NOUN
easat-8497	77	26	while	while	SCONJ
easat-8497	77	27	fostering	foster	VERB
easat-8497	77	28	responsible	responsible	ADJ
easat-8497	77	29	consumption	consumption	NOUN
easat-8497	77	30	practices	practice	NOUN
easat-8497	77	31	.	.	PUNCT
easat-8497	78	1	this	this	DET
easat-8497	78	2	literature	literature	NOUN
easat-8497	78	3	review	review	NOUN
easat-8497	78	4	examines	examine	VERB
easat-8497	78	5	key	key	ADJ
easat-8497	78	6	themes	theme	NOUN
easat-8497	78	7	in	in	ADP
easat-8497	78	8	existing	exist	VERB
easat-8497	78	9	research	research	NOUN
easat-8497	78	10	on	on	ADP
easat-8497	78	11	digital	digital	ADJ
easat-8497	78	12	marketing	marketing	NOUN
easat-8497	78	13	strategies	strategy	NOUN
easat-8497	78	14	,	,	PUNCT
easat-8497	78	15	consumer	consumer	NOUN
easat-8497	78	16	engagement	engagement	NOUN
easat-8497	78	17	,	,	PUNCT
easat-8497	78	18	and	and	CCONJ
easat-8497	78	19	sustainability	sustainability	NOUN
easat-8497	78	20	in	in	ADP
easat-8497	78	21	the	the	DET
easat-8497	78	22	context	context	NOUN
easat-8497	78	23	of	of	ADP
easat-8497	78	24	fashion	fashion	NOUN
easat-8497	78	25	e	e	NOUN
easat-8497	78	26	-	-	NOUN
easat-8497	78	27	commerce	commerce	NOUN
easat-8497	78	28	.	.	PUNCT
easat-8497	79	1	2.1	2.1	NUM
easat-8497	79	2	.	.	PUNCT
easat-8497	79	3	digital	digital	ADJ
easat-8497	79	4	marketing	marketing	NOUN
easat-8497	79	5	and	and	CCONJ
easat-8497	79	6	consumer	consumer	NOUN
easat-8497	79	7	engagement	engagement	NOUN
easat-8497	79	8	in	in	ADP
easat-8497	79	9	fashion	fashion	NOUN
easat-8497	79	10	e	e	PROPN
easat-8497	79	11	-	-	NOUN
easat-8497	79	12	commerce	commerce	ADJ
easat-8497	79	13	digital	digital	ADJ
easat-8497	79	14	marketing	marketing	NOUN
easat-8497	79	15	serves	serve	VERB
easat-8497	79	16	as	as	ADP
easat-8497	79	17	a	a	DET
easat-8497	79	18	fundamental	fundamental	ADJ
easat-8497	79	19	drive	drive	NOUN
easat-8497	79	20	of	of	ADP
easat-8497	79	21	contemporary	contemporary	ADJ
easat-8497	79	22	fashion	fashion	NOUN
easat-8497	79	23	e	e	PROPN
easat-8497	79	24	-	-	NOUN
easat-8497	79	25	commerce	commerce	NOUN
easat-8497	79	26	,	,	PUNCT
easat-8497	79	27	reshaping	reshape	VERB
easat-8497	79	28	consumer	consumer	NOUN
easat-8497	79	29	decision	decision	NOUN
easat-8497	79	30	-	-	PUNCT
easat-8497	79	31	making	make	VERB
easat-8497	79	32	and	and	CCONJ
easat-8497	79	33	brand	brand	NOUN
easat-8497	79	34	interactions	interaction	NOUN
easat-8497	79	35	.	.	PUNCT
easat-8497	80	1	social	social	ADJ
easat-8497	80	2	media	medium	NOUN
easat-8497	80	3	platforms	platform	NOUN
easat-8497	80	4	such	such	ADJ
easat-8497	80	5	as	as	ADP
easat-8497	80	6	instagram	instagram	PROPN
easat-8497	80	7	,	,	PUNCT
easat-8497	80	8	tiktok	tiktok	NOUN
easat-8497	80	9	,	,	PUNCT
easat-8497	80	10	and	and	CCONJ
easat-8497	80	11	facebook	facebook	NOUN
easat-8497	80	12	have	have	AUX
easat-8497	80	13	emerged	emerge	VERB
easat-8497	80	14	as	as	ADP
easat-8497	80	15	influential	influential	ADJ
easat-8497	80	16	marketing	marketing	NOUN
easat-8497	80	17	channels	channel	NOUN
easat-8497	80	18	,	,	PUNCT
easat-8497	80	19	allowing	allow	VERB
easat-8497	80	20	brands	brand	NOUN
easat-8497	80	21	to	to	PART
easat-8497	80	22	engage	engage	VERB
easat-8497	80	23	with	with	ADP
easat-8497	80	24	their	their	PRON
easat-8497	80	25	audiences	audience	NOUN
easat-8497	80	26	through	through	ADP
easat-8497	80	27	influencer	influencer	NOUN
easat-8497	80	28	partnership	partnership	NOUN
easat-8497	80	29	,	,	PUNCT
easat-8497	80	30	live	live	ADJ
easat-8497	80	31	shopping	shopping	NOUN
easat-8497	80	32	experiences	experience	NOUN
easat-8497	80	33	,	,	PUNCT
easat-8497	80	34	and	and	CCONJ
easat-8497	80	35	interactive	interactive	ADJ
easat-8497	80	36	storytelling	storytelling	NOUN
easat-8497	80	37	[	[	X
easat-8497	80	38	21	21	NUM
easat-8497	80	39	]	]	PUNCT
easat-8497	80	40	.	.	PUNCT
easat-8497	81	1	empirical	empirical	ADJ
easat-8497	81	2	research	research	NOUN
easat-8497	81	3	suggests	suggest	VERB
easat-8497	81	4	that	that	SCONJ
easat-8497	81	5	user	user	NOUN
easat-8497	81	6	-	-	PUNCT
easat-8497	81	7	generated	generate	VERB
easat-8497	81	8	content	content	NOUN
easat-8497	81	9	(	(	PUNCT
easat-8497	81	10	ugc	ugc	PROPN
easat-8497	81	11	)	)	PUNCT
easat-8497	81	12	and	and	CCONJ
easat-8497	81	13	personalized	personalized	ADJ
easat-8497	81	14	marketing	marketing	NOUN
easat-8497	81	15	campaigns	campaign	NOUN
easat-8497	81	16	enhance	enhance	VERB
easat-8497	81	17	consumer	consumer	NOUN
easat-8497	81	18	trust	trust	NOUN
easat-8497	81	19	and	and	CCONJ
easat-8497	81	20	brand	brand	NOUN
easat-8497	81	21	loyalty	loyalty	NOUN
easat-8497	81	22	,	,	PUNCT
easat-8497	81	23	leading	lead	VERB
easat-8497	81	24	to	to	ADP
easat-8497	81	25	higher	high	ADJ
easat-8497	81	26	engagement	engagement	NOUN
easat-8497	81	27	level	level	NOUN
easat-8497	81	28	,	,	PUNCT
easat-8497	81	29	particularly	particularly	ADV
easat-8497	81	30	in	in	ADP
easat-8497	81	31	the	the	DET
easat-8497	81	32	sustainable	sustainable	ADJ
easat-8497	81	33	fashion	fashion	NOUN
easat-8497	81	34	sector	sector	NOUN
easat-8497	81	35	.	.	PUNCT
easat-8497	82	1	the	the	DET
easat-8497	82	2	stimulus	stimulus	NOUN
easat-8497	82	3	-	-	PUNCT
easat-8497	82	4	organism	organism	NOUN
easat-8497	82	5	-	-	PUNCT
easat-8497	82	6	response	response	NOUN
easat-8497	82	7	(	(	PUNCT
easat-8497	82	8	sor	sor	NOUN
easat-8497	82	9	)	)	PUNCT
easat-8497	82	10	model	model	NOUN
easat-8497	82	11	,	,	PUNCT
easat-8497	82	12	widely	widely	ADV
easat-8497	82	13	applied	apply	VERB
easat-8497	82	14	in	in	ADP
easat-8497	82	15	digital	digital	ADJ
easat-8497	82	16	marketing	marketing	NOUN
easat-8497	82	17	studies	study	NOUN
easat-8497	82	18	,	,	PUNCT
easat-8497	82	19	explains	explain	VERB
easat-8497	82	20	how	how	SCONJ
easat-8497	82	21	external	external	ADJ
easat-8497	82	22	stimuli	stimulus	NOUN
easat-8497	82	23	such	such	ADJ
easat-8497	82	24	as	as	ADP
easat-8497	82	25	digital	digital	ADJ
easat-8497	82	26	advertisements	advertisement	NOUN
easat-8497	82	27	and	and	CCONJ
easat-8497	82	28	influencer	influencer	NOUN
easat-8497	82	29	endorsement	endorsement	NOUN
easat-8497	82	30	shape	shape	NOUN
easat-8497	82	31	consumer	consumer	NOUN
easat-8497	82	32	emotions	emotion	NOUN
easat-8497	82	33	and	and	CCONJ
easat-8497	82	34	purchasing	purchasing	NOUN
easat-8497	82	35	behaviors	behavior	NOUN
easat-8497	82	36	.	.	PUNCT
easat-8497	83	1	findings	finding	NOUN
easat-8497	83	2	indicate	indicate	VERB
easat-8497	83	3	that	that	SCONJ
easat-8497	83	4	ai	ai	NOUN
easat-8497	83	5	-	-	PUNCT
easat-8497	83	6	powered	power	VERB
easat-8497	83	7	recommendation	recommendation	NOUN
easat-8497	83	8	systems	system	NOUN
easat-8497	83	9	and	and	CCONJ
easat-8497	83	10	personalized	personalized	ADJ
easat-8497	83	11	content	content	NOUN
easat-8497	83	12	strategies	strategy	NOUN
easat-8497	83	13	significanly	significanly	ADV
easat-8497	83	14	enhance	enhance	VERB
easat-8497	83	15	consumer	consumer	NOUN
easat-8497	83	16	experiences	experience	NOUN
easat-8497	83	17	and	and	CCONJ
easat-8497	83	18	foster	foster	VERB
easat-8497	83	19	greater	great	ADJ
easat-8497	83	20	engagement	engagement	NOUN
easat-8497	83	21	with	with	ADP
easat-8497	83	22	sustainable	sustainable	ADJ
easat-8497	83	23	fashion	fashion	NOUN
easat-8497	83	24	brands	brand	NOUN
easat-8497	83	25	[	[	X
easat-8497	83	26	22	22	NUM
easat-8497	83	27	]	]	PUNCT
easat-8497	83	28	.	.	PUNCT
easat-8497	84	1	according	accord	VERB
easat-8497	84	2	to	to	ADP
easat-8497	84	3	bocken	bocken	PROPN
easat-8497	84	4	,	,	PUNCT
easat-8497	84	5	et	et	PROPN
easat-8497	84	6	al	al	PROPN
easat-8497	84	7	.	.	PUNCT
easat-8497	85	1	[	[	X
easat-8497	85	2	23	23	NUM
easat-8497	85	3	]	]	PUNCT
easat-8497	85	4	the	the	DET
easat-8497	85	5	sustainable	sustainable	ADJ
easat-8497	85	6	business	business	NOUN
easat-8497	85	7	model	model	NOUN
easat-8497	85	8	(	(	PUNCT
easat-8497	85	9	sbm	sbm	PROPN
easat-8497	85	10	)	)	PUNCT
easat-8497	85	11	encompasses	encompass	VERB
easat-8497	85	12	a	a	DET
easat-8497	85	13	business	business	NOUN
easat-8497	85	14	model	model	NOUN
easat-8497	85	15	where	where	SCONJ
easat-8497	85	16	consumers	consumer	NOUN
easat-8497	85	17	are	be	AUX
easat-8497	85	18	involved	involve	VERB
easat-8497	85	19	in	in	ADP
easat-8497	85	20	the	the	DET
easat-8497	85	21	creation	creation	NOUN
easat-8497	85	22	of	of	ADP
easat-8497	85	23	sustainable	sustainable	ADJ
easat-8497	85	24	value	value	NOUN
easat-8497	85	25	[	[	X
easat-8497	85	26	23	23	NUM
easat-8497	85	27	]	]	PUNCT
easat-8497	85	28	.	.	PUNCT
easat-8497	86	1	in	in	ADP
easat-8497	86	2	this	this	DET
easat-8497	86	3	situation	situation	NOUN
easat-8497	86	4	,	,	PUNCT
easat-8497	86	5	digital	digital	ADJ
easat-8497	86	6	marketing	marketing	NOUN
easat-8497	86	7	strategies	strategy	NOUN
easat-8497	86	8	such	such	ADJ
easat-8497	86	9	as	as	ADP
easat-8497	86	10	storytelling	storytelle	VERB
easat-8497	86	11	,	,	PUNCT
easat-8497	86	12	live	live	ADJ
easat-8497	86	13	shopping	shopping	NOUN
easat-8497	86	14	,	,	PUNCT
easat-8497	86	15	and	and	CCONJ
easat-8497	86	16	interacting	interact	VERB
easat-8497	86	17	on	on	ADP
easat-8497	86	18	social	social	ADJ
easat-8497	86	19	media	medium	NOUN
easat-8497	86	20	serve	serve	VERB
easat-8497	86	21	as	as	ADP
easat-8497	86	22	means	mean	NOUN
easat-8497	86	23	to	to	PART
easat-8497	86	24	create	create	VERB
easat-8497	86	25	shared	shared	ADJ
easat-8497	86	26	value	value	NOUN
easat-8497	86	27	in	in	ADP
easat-8497	86	28	addition	addition	NOUN
easat-8497	86	29	to	to	ADP
easat-8497	86	30	being	be	AUX
easat-8497	86	31	marketing	marketing	NOUN
easat-8497	86	32	tools	tool	NOUN
easat-8497	86	33	.	.	PUNCT
easat-8497	87	1	through	through	ADP
easat-8497	87	2	their	their	PRON
easat-8497	87	3	active	active	ADJ
easat-8497	87	4	engagement	engagement	NOUN
easat-8497	87	5	with	with	ADP
easat-8497	87	6	the	the	DET
easat-8497	87	7	brand	brand	NOUN
easat-8497	87	8	,	,	PUNCT
easat-8497	87	9	consumers	consumer	NOUN
easat-8497	87	10	contribute	contribute	VERB
easat-8497	87	11	to	to	ADP
easat-8497	87	12	the	the	DET
easat-8497	87	13	sustainability	sustainability	NOUN
easat-8497	87	14	system	system	NOUN
easat-8497	87	15	.	.	PUNCT
easat-8497	88	1	with	with	ADP
easat-8497	88	2	the	the	DET
easat-8497	88	3	sustainable	sustainable	ADJ
easat-8497	88	4	business	business	NOUN
easat-8497	88	5	model	model	NOUN
easat-8497	88	6	(	(	PUNCT
easat-8497	88	7	sbm	sbm	PROPN
easat-8497	88	8	)	)	PUNCT
easat-8497	88	9	,	,	PUNCT
easat-8497	88	10	digital	digital	ADJ
easat-8497	88	11	consumer	consumer	NOUN
easat-8497	88	12	engagement	engagement	NOUN
easat-8497	88	13	is	be	AUX
easat-8497	88	14	not	not	PART
easat-8497	88	15	just	just	ADV
easat-8497	88	16	a	a	DET
easat-8497	88	17	response	response	NOUN
easat-8497	88	18	to	to	ADP
easat-8497	88	19	advertisements	advertisement	NOUN
easat-8497	88	20	,	,	PUNCT
easat-8497	88	21	but	but	CCONJ
easat-8497	88	22	a	a	DET
easat-8497	88	23	contribution	contribution	NOUN
easat-8497	88	24	to	to	ADP
easat-8497	88	25	more	more	ADV
easat-8497	88	26	sustainable	sustainable	ADJ
easat-8497	88	27	consumption	consumption	NOUN
easat-8497	88	28	behavior	behavior	NOUN
easat-8497	88	29	changes	change	NOUN
easat-8497	88	30	.	.	PUNCT
easat-8497	89	1	this	this	PRON
easat-8497	89	2	strengthens	strengthen	VERB
easat-8497	89	3	the	the	DET
easat-8497	89	4	customer	customer	NOUN
easat-8497	89	5	relationship	relationship	NOUN
easat-8497	89	6	and	and	CCONJ
easat-8497	89	7	channel	channel	NOUN
easat-8497	89	8	elements	element	NOUN
easat-8497	89	9	in	in	ADP
easat-8497	89	10	the	the	DET
easat-8497	89	11	sustainable	sustainable	ADJ
easat-8497	89	12	version	version	NOUN
easat-8497	89	13	of	of	ADP
easat-8497	89	14	the	the	DET
easat-8497	89	15	business	business	NOUN
easat-8497	89	16	model	model	NOUN
easat-8497	89	17	canvas	canvas	NOUN
easat-8497	90	1	[	[	X
easat-8497	90	2	24	24	NUM
easat-8497	90	3	]	]	PUNCT
easat-8497	90	4	.	.	PUNCT
easat-8497	91	1	2.2	2.2	NUM
easat-8497	91	2	.	.	PUNCT
easat-8497	92	1	the	the	DET
easat-8497	92	2	role	role	NOUN
easat-8497	92	3	of	of	ADP
easat-8497	92	4	ai	ai	PROPN
easat-8497	92	5	and	and	CCONJ
easat-8497	92	6	big	big	ADJ
easat-8497	92	7	data	datum	NOUN
easat-8497	92	8	in	in	ADP
easat-8497	92	9	fashion	fashion	NOUN
easat-8497	92	10	marketing	marketing	NOUN
easat-8497	92	11	the	the	DET
easat-8497	92	12	utilization	utilization	NOUN
easat-8497	92	13	of	of	ADP
easat-8497	92	14	artificial	artificial	ADJ
easat-8497	92	15	intelligence	intelligence	NOUN
easat-8497	92	16	(	(	PUNCT
easat-8497	92	17	ai	ai	NOUN
easat-8497	92	18	)	)	PUNCT
easat-8497	92	19	and	and	CCONJ
easat-8497	92	20	big	big	ADJ
easat-8497	92	21	data	datum	NOUN
easat-8497	92	22	analytics	analytic	NOUN
easat-8497	92	23	in	in	ADP
easat-8497	92	24	fashion	fashion	NOUN
easat-8497	92	25	e	e	NOUN
easat-8497	92	26	-	-	NOUN
easat-8497	92	27	commerce	commerce	NOUN
easat-8497	92	28	has	have	AUX
easat-8497	92	29	improved	improve	VERB
easat-8497	92	30	consumer	consumer	NOUN
easat-8497	92	31	targeting	targeting	NOUN
easat-8497	92	32	and	and	CCONJ
easat-8497	92	33	experience	experience	NOUN
easat-8497	92	34	.	.	PUNCT
easat-8497	93	1	ai	ai	AUX
easat-8497	93	2	-	-	PUNCT
easat-8497	93	3	driven	drive	VERB
easat-8497	93	4	chatbots	chatbot	NOUN
easat-8497	93	5	and	and	CCONJ
easat-8497	93	6	recommendation	recommendation	NOUN
easat-8497	93	7	systems	system	NOUN
easat-8497	93	8	allow	allow	VERB
easat-8497	93	9	firms	firm	NOUN
easat-8497	93	10	to	to	PART
easat-8497	93	11	deliver	deliver	VERB
easat-8497	93	12	tailored	tailored	ADJ
easat-8497	93	13	shopping	shopping	NOUN
easat-8497	93	14	experiences	experience	NOUN
easat-8497	93	15	,	,	PUNCT
easat-8497	93	16	enhancing	enhance	VERB
easat-8497	93	17	customer	customer	NOUN
easat-8497	93	18	pleasure	pleasure	NOUN
easat-8497	93	19	and	and	CCONJ
easat-8497	93	20	engagement	engagement	NOUN
easat-8497	93	21	[	[	X
easat-8497	93	22	25	25	NUM
easat-8497	93	23	]	]	PUNCT
easat-8497	93	24	.	.	PUNCT
easat-8497	94	1	futhermore	futhermore	NOUN
easat-8497	94	2	,	,	PUNCT
easat-8497	94	3	big	big	ADJ
easat-8497	94	4	data	datum	NOUN
easat-8497	94	5	analytics	analytic	NOUN
easat-8497	94	6	provides	provide	VERB
easat-8497	94	7	valuable	valuable	ADJ
easat-8497	94	8	insights	insight	NOUN
easat-8497	94	9	into	into	ADP
easat-8497	94	10	consumer	consumer	NOUN
easat-8497	94	11	preferences	preference	NOUN
easat-8497	94	12	,	,	PUNCT
easat-8497	94	13	allowing	allow	VERB
easat-8497	94	14	brands	brand	NOUN
easat-8497	94	15	to	to	PART
easat-8497	94	16	refine	refine	VERB
easat-8497	94	17	pricing	pricing	NOUN
easat-8497	94	18	strategies	strategy	NOUN
easat-8497	94	19	and	and	CCONJ
easat-8497	94	20	anticipate	anticipate	VERB
easat-8497	94	21	fashion	fashion	NOUN
easat-8497	94	22	trends	trend	NOUN
easat-8497	94	23	in	in	ADP
easat-8497	94	24	real	real	ADJ
easat-8497	94	25	time	time	NOUN
easat-8497	94	26	,	,	PUNCT
easat-8497	94	27	thereby	thereby	ADV
easat-8497	94	28	making	make	VERB
easat-8497	94	29	digital	digital	ADJ
easat-8497	94	30	marketing	marketing	NOUN
easat-8497	94	31	more	more	ADJ
easat-8497	94	32	data	data	NOUN
easat-8497	94	33	-	-	PUNCT
easat-8497	94	34	centric	centric	ADJ
easat-8497	94	35	and	and	CCONJ
easat-8497	94	36	efficient	efficient	ADJ
easat-8497	94	37	[	[	X
easat-8497	94	38	14	14	NUM
easat-8497	94	39	]	]	PUNCT
easat-8497	94	40	.	.	PUNCT
easat-8497	95	1	ai	ai	VERB
easat-8497	95	2	-	-	PUNCT
easat-8497	95	3	driven	drive	VERB
easat-8497	95	4	marketing	marketing	NOUN
easat-8497	95	5	approaches	approach	NOUN
easat-8497	95	6	have	have	AUX
easat-8497	95	7	also	also	ADV
easat-8497	95	8	been	be	AUX
easat-8497	95	9	instrumental	instrumental	ADJ
easat-8497	95	10	in	in	ADP
easat-8497	95	11	fostering	foster	VERB
easat-8497	95	12	sustainable	sustainable	ADJ
easat-8497	95	13	consumption	consumption	NOUN
easat-8497	95	14	patterns	pattern	NOUN
easat-8497	95	15	.	.	PUNCT
easat-8497	96	1	by	by	ADP
easat-8497	96	2	leveraging	leverage	VERB
easat-8497	96	3	predictive	predictive	ADJ
easat-8497	96	4	analytics	analytic	NOUN
easat-8497	96	5	,	,	PUNCT
easat-8497	96	6	brands	brand	NOUN
easat-8497	96	7	can	can	AUX
easat-8497	96	8	accurately	accurately	ADV
easat-8497	96	9	estimate	estimate	VERB
easat-8497	96	10	consumer	consumer	NOUN
easat-8497	96	11	demand	demand	NOUN
easat-8497	96	12	,	,	PUNCT
easat-8497	96	13	thereby	thereby	ADV
easat-8497	96	14	minimizing	minimize	VERB
easat-8497	96	15	overproduction	overproduction	NOUN
easat-8497	96	16	and	and	CCONJ
easat-8497	96	17	reducing	reduce	VERB
easat-8497	96	18	environmental	environmental	ADJ
easat-8497	96	19	impact	impact	NOUN
easat-8497	96	20	.	.	PUNCT
easat-8497	97	1	additionally	additionally	ADV
easat-8497	97	2	,	,	PUNCT
easat-8497	97	3	the	the	DET
easat-8497	97	4	increasing	increasing	NOUN
easat-8497	97	5	of	of	ADP
easat-8497	97	6	virtual	virtual	ADJ
easat-8497	97	7	fitting	fitting	ADJ
easat-8497	97	8	rooms	room	NOUN
easat-8497	97	9	and	and	CCONJ
easat-8497	97	10	augmented	augment	VERB
easat-8497	97	11	reality	reality	NOUN
easat-8497	97	12	(	(	PUNCT
easat-8497	97	13	ar	ar	NOUN
easat-8497	97	14	)	)	PUNCT
easat-8497	97	15	try	try	NOUN
easat-8497	97	16	-	-	PUNCT
easat-8497	97	17	ons	ons	NOUN
easat-8497	97	18	are	be	AUX
easat-8497	97	19	enhances	enhance	NOUN
easat-8497	97	20	2831	2831	NUM
easat-8497	97	21	edelweiss	edelweiss	PROPN
easat-8497	97	22	applied	apply	VERB
easat-8497	97	23	science	science	NOUN
easat-8497	97	24	and	and	CCONJ
easat-8497	97	25	technology	technology	NOUN
easat-8497	97	26	issn	issn	PROPN
easat-8497	97	27	:	:	PUNCT
easat-8497	97	28	2576	2576	NUM
easat-8497	97	29	-	-	SYM
easat-8497	97	30	8484	8484	NUM
easat-8497	97	31	vol	vol	NOUN
easat-8497	97	32	.	.	PROPN
easat-8497	98	1	9	9	NUM
easat-8497	98	2	,	,	PUNCT
easat-8497	98	3	no	no	INTJ
easat-8497	98	4	.	.	NOUN
easat-8497	98	5	6	6	NUM
easat-8497	98	6	:	:	SYM
easat-8497	98	7	2827	2827	NUM
easat-8497	98	8	-	-	SYM
easat-8497	98	9	2844	2844	NUM
easat-8497	98	10	,	,	PUNCT
easat-8497	98	11	2025	2025	NUM
easat-8497	98	12	doi	doi	NOUN
easat-8497	98	13	:	:	PUNCT
easat-8497	98	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	98	15	©	©	PROPN
easat-8497	98	16	2025	2025	NUM
easat-8497	98	17	by	by	ADP
easat-8497	98	18	the	the	DET
easat-8497	98	19	authors	author	NOUN
easat-8497	98	20	;	;	PUNCT
easat-8497	98	21	licensee	licensee	PROPN
easat-8497	98	22	learning	learning	NOUN
easat-8497	98	23	gate	gate	VERB
easat-8497	98	24	the	the	DET
easat-8497	98	25	online	online	ADJ
easat-8497	98	26	shopping	shopping	NOUN
easat-8497	98	27	experiences	experience	NOUN
easat-8497	98	28	while	while	SCONJ
easat-8497	98	29	simultaneously	simultaneously	ADV
easat-8497	98	30	lowering	lower	VERB
easat-8497	98	31	return	return	NOUN
easat-8497	98	32	rates	rate	NOUN
easat-8497	98	33	,	,	PUNCT
easat-8497	98	34	contributing	contribute	VERB
easat-8497	98	35	to	to	ADP
easat-8497	98	36	a	a	DET
easat-8497	98	37	more	more	ADV
easat-8497	98	38	sustainable	sustainable	ADJ
easat-8497	98	39	e	e	NOUN
easat-8497	98	40	-	-	ADJ
easat-8497	98	41	commerce	commerce	ADJ
easat-8497	98	42	ecosystem	ecosystem	NOUN
easat-8497	98	43	[	[	X
easat-8497	98	44	22	22	NUM
easat-8497	98	45	]	]	PUNCT
easat-8497	98	46	.	.	PUNCT
easat-8497	99	1	according	accord	VERB
easat-8497	99	2	to	to	ADP
easat-8497	99	3	teece	teece	NOUN
easat-8497	99	4	[	[	X
easat-8497	99	5	26	26	NUM
easat-8497	99	6	]	]	PUNCT
easat-8497	99	7	he	he	PRON
easat-8497	99	8	emphasizes	emphasize	VERB
easat-8497	99	9	that	that	SCONJ
easat-8497	99	10	sustainable	sustainable	ADJ
easat-8497	99	11	business	business	NOUN
easat-8497	99	12	model	model	NOUN
easat-8497	99	13	innovation	innovation	NOUN
easat-8497	99	14	must	must	AUX
easat-8497	99	15	pay	pay	VERB
easat-8497	99	16	attention	attention	NOUN
easat-8497	99	17	to	to	ADP
easat-8497	99	18	dynamic	dynamic	ADJ
easat-8497	99	19	capabilities	capability	NOUN
easat-8497	99	20	,	,	PUNCT
easat-8497	99	21	such	such	ADJ
easat-8497	99	22	as	as	ADP
easat-8497	99	23	the	the	DET
easat-8497	99	24	use	use	NOUN
easat-8497	99	25	of	of	ADP
easat-8497	99	26	technology	technology	NOUN
easat-8497	99	27	to	to	PART
easat-8497	99	28	support	support	VERB
easat-8497	99	29	sustainability	sustainability	NOUN
easat-8497	99	30	goals	goal	NOUN
easat-8497	99	31	[	[	X
easat-8497	99	32	26	26	NUM
easat-8497	99	33	]	]	PUNCT
easat-8497	99	34	.	.	PUNCT
easat-8497	100	1	with	with	ADP
easat-8497	100	2	the	the	DET
easat-8497	100	3	help	help	NOUN
easat-8497	100	4	of	of	ADP
easat-8497	100	5	big	big	ADJ
easat-8497	100	6	data	datum	NOUN
easat-8497	100	7	and	and	CCONJ
easat-8497	100	8	ai	ai	VERB
easat-8497	100	9	,	,	PUNCT
easat-8497	100	10	companies	company	NOUN
easat-8497	100	11	can	can	AUX
easat-8497	100	12	understand	understand	VERB
easat-8497	100	13	customer	customer	NOUN
easat-8497	100	14	behavior	behavior	NOUN
easat-8497	100	15	and	and	CCONJ
easat-8497	100	16	optimize	optimize	VERB
easat-8497	100	17	their	their	PRON
easat-8497	100	18	value	value	NOUN
easat-8497	100	19	chains	chain	NOUN
easat-8497	100	20	to	to	PART
easat-8497	100	21	become	become	VERB
easat-8497	100	22	more	more	ADV
easat-8497	100	23	efficient	efficient	ADJ
easat-8497	100	24	and	and	CCONJ
easat-8497	100	25	minimize	minimize	VERB
easat-8497	100	26	waste	waste	NOUN
easat-8497	100	27	.	.	PUNCT
easat-8497	101	1	the	the	DET
easat-8497	101	2	use	use	NOUN
easat-8497	101	3	of	of	ADP
easat-8497	101	4	big	big	ADJ
easat-8497	101	5	data	datum	NOUN
easat-8497	101	6	and	and	CCONJ
easat-8497	101	7	ai	ai	VERB
easat-8497	101	8	in	in	ADP
easat-8497	101	9	the	the	DET
easat-8497	101	10	sustainable	sustainable	ADJ
easat-8497	101	11	business	business	NOUN
easat-8497	101	12	model	model	NOUN
easat-8497	101	13	(	(	PUNCT
easat-8497	101	14	sbm	sbm	NOUN
easat-8497	101	15	)	)	PUNCT
easat-8497	101	16	helps	help	VERB
easat-8497	101	17	create	create	VERB
easat-8497	101	18	environmental	environmental	ADJ
easat-8497	101	19	value	value	NOUN
easat-8497	101	20	through	through	ADP
easat-8497	101	21	accurate	accurate	ADJ
easat-8497	101	22	demand	demand	NOUN
easat-8497	101	23	forecasting	forecasting	NOUN
easat-8497	101	24	(	(	PUNCT
easat-8497	101	25	reducing	reduce	VERB
easat-8497	101	26	overstock	overstock	NOUN
easat-8497	101	27	)	)	PUNCT
easat-8497	101	28	and	and	CCONJ
easat-8497	101	29	creates	create	VERB
easat-8497	101	30	value	value	NOUN
easat-8497	101	31	for	for	ADP
easat-8497	101	32	customers	customer	NOUN
easat-8497	101	33	through	through	ADP
easat-8497	101	34	personalized	personalized	ADJ
easat-8497	101	35	experiences	experience	NOUN
easat-8497	101	36	.	.	PUNCT
easat-8497	102	1	these	these	DET
easat-8497	102	2	two	two	NUM
easat-8497	102	3	roles	role	NOUN
easat-8497	102	4	reflect	reflect	VERB
easat-8497	102	5	the	the	DET
easat-8497	102	6	pillars	pillar	NOUN
easat-8497	102	7	of	of	ADP
easat-8497	102	8	value	value	NOUN
easat-8497	102	9	creation	creation	NOUN
easat-8497	102	10	and	and	CCONJ
easat-8497	102	11	value	value	NOUN
easat-8497	102	12	delivery	delivery	NOUN
easat-8497	102	13	in	in	ADP
easat-8497	102	14	the	the	DET
easat-8497	102	15	sustainable	sustainable	ADJ
easat-8497	102	16	business	business	NOUN
easat-8497	102	17	model	model	NOUN
easat-8497	102	18	(	(	PUNCT
easat-8497	102	19	sbm	sbm	NOUN
easat-8497	102	20	)	)	PUNCT
easat-8497	103	1	[	[	X
easat-8497	103	2	23	23	NUM
easat-8497	103	3	]	]	PUNCT
easat-8497	103	4	.	.	PUNCT
easat-8497	104	1	2.3	2.3	NUM
easat-8497	104	2	.	.	PUNCT
easat-8497	105	1	blockchain	blockchain	NOUN
easat-8497	105	2	and	and	CCONJ
easat-8497	105	3	transparency	transparency	NOUN
easat-8497	105	4	in	in	ADP
easat-8497	105	5	sustainable	sustainable	ADJ
easat-8497	105	6	fashion	fashion	NOUN
easat-8497	105	7	blockchain	blockchain	NOUN
easat-8497	105	8	technology	technology	NOUN
easat-8497	105	9	has	have	AUX
easat-8497	105	10	gained	gain	VERB
easat-8497	105	11	traction	traction	NOUN
easat-8497	105	12	as	as	ADP
easat-8497	105	13	a	a	DET
easat-8497	105	14	mechanism	mechanism	NOUN
easat-8497	105	15	for	for	ADP
easat-8497	105	16	enhancing	enhance	VERB
easat-8497	105	17	transparency	transparency	NOUN
easat-8497	105	18	and	and	CCONJ
easat-8497	105	19	accountability	accountability	NOUN
easat-8497	105	20	within	within	ADP
easat-8497	105	21	sustainable	sustainable	ADJ
easat-8497	105	22	fashion	fashion	NOUN
easat-8497	105	23	e	e	NOUN
easat-8497	105	24	-	-	NOUN
easat-8497	105	25	commerce	commerce	NOUN
easat-8497	105	26	.	.	PUNCT
easat-8497	106	1	research	research	NOUN
easat-8497	106	2	indicates	indicate	VERB
easat-8497	106	3	that	that	SCONJ
easat-8497	106	4	blockchain	blockchain	PROPN
easat-8497	106	5	-	-	PUNCT
easat-8497	106	6	based	base	VERB
easat-8497	106	7	supply	supply	NOUN
easat-8497	106	8	chain	chain	NOUN
easat-8497	106	9	tracking	tracking	NOUN
easat-8497	106	10	systems	system	NOUN
easat-8497	106	11	empower	empower	NOUN
easat-8497	106	12	consumers	consumer	NOUN
easat-8497	106	13	to	to	PART
easat-8497	106	14	authenticate	authenticate	VERB
easat-8497	106	15	product	product	NOUN
easat-8497	106	16	origins	origin	NOUN
easat-8497	106	17	and	and	CCONJ
easat-8497	106	18	ethical	ethical	ADJ
easat-8497	106	19	sourcing	sourcing	NOUN
easat-8497	106	20	,	,	PUNCT
easat-8497	106	21	addressing	address	VERB
easat-8497	106	22	concerns	concern	NOUN
easat-8497	106	23	related	relate	VERB
easat-8497	106	24	greenwashing	greenwashing	NOUN
easat-8497	106	25	and	and	CCONJ
easat-8497	106	26	misleading	mislead	VERB
easat-8497	106	27	sustainability	sustainability	NOUN
easat-8497	106	28	claims	claim	NOUN
easat-8497	106	29	[	[	X
easat-8497	106	30	27	27	NUM
easat-8497	106	31	]	]	PUNCT
easat-8497	106	32	.	.	PUNCT
easat-8497	107	1	empirical	empirical	ADJ
easat-8497	107	2	studies	study	NOUN
easat-8497	107	3	further	far	ADV
easat-8497	107	4	suggest	suggest	VERB
easat-8497	107	5	that	that	SCONJ
easat-8497	107	6	consumers	consumer	NOUN
easat-8497	107	7	are	be	AUX
easat-8497	107	8	more	more	ADV
easat-8497	107	9	inclined	inclined	ADJ
easat-8497	107	10	to	to	PART
easat-8497	107	11	engage	engage	VERB
easat-8497	107	12	with	with	ADP
easat-8497	107	13	brands	brand	NOUN
easat-8497	107	14	that	that	PRON
easat-8497	107	15	offer	offer	VERB
easat-8497	107	16	verifiable	verifiable	ADJ
easat-8497	107	17	sustainability	sustainability	NOUN
easat-8497	107	18	credentials	credential	NOUN
easat-8497	107	19	,	,	PUNCT
easat-8497	107	20	leading	lead	VERB
easat-8497	107	21	to	to	ADP
easat-8497	107	22	increased	increase	VERB
easat-8497	107	23	trust	trust	NOUN
easat-8497	107	24	ang	ang	INTJ
easat-8497	107	25	long	long	ADJ
easat-8497	107	26	-	-	PUNCT
easat-8497	107	27	term	term	NOUN
easat-8497	107	28	brand	brand	NOUN
easat-8497	107	29	loyalty	loyalty	NOUN
easat-8497	107	30	[	[	X
easat-8497	107	31	16	16	NUM
easat-8497	107	32	]	]	PUNCT
easat-8497	107	33	.	.	PUNCT
easat-8497	108	1	the	the	DET
easat-8497	108	2	integration	integration	NOUN
easat-8497	108	3	of	of	ADP
easat-8497	108	4	blockchain	blockchain	PROPN
easat-8497	108	5	in	in	ADP
easat-8497	108	6	digital	digital	ADJ
easat-8497	108	7	marketing	marketing	NOUN
easat-8497	108	8	also	also	ADV
easat-8497	108	9	strengthens	strengthen	VERB
easat-8497	108	10	brand	brand	NOUN
easat-8497	108	11	credibility	credibility	NOUN
easat-8497	108	12	and	and	CCONJ
easat-8497	108	13	consumer	consumer	NOUN
easat-8497	108	14	trust	trust	NOUN
easat-8497	108	15	.	.	PUNCT
easat-8497	109	1	through	through	ADP
easat-8497	109	2	the	the	DET
easat-8497	109	3	use	use	NOUN
easat-8497	109	4	of	of	ADP
easat-8497	109	5	smart	smart	ADJ
easat-8497	109	6	contracts	contract	NOUN
easat-8497	109	7	and	and	CCONJ
easat-8497	109	8	decentralized	decentralized	ADJ
easat-8497	109	9	ledgers	ledger	NOUN
easat-8497	109	10	,	,	PUNCT
easat-8497	109	11	fashion	fashion	NOUN
easat-8497	109	12	brands	brand	NOUN
easat-8497	109	13	can	can	AUX
easat-8497	109	14	offer	offer	VERB
easat-8497	109	15	comprehensive	comprehensive	ADJ
easat-8497	109	16	insights	insight	NOUN
easat-8497	109	17	into	into	ADP
easat-8497	109	18	their	their	PRON
easat-8497	109	19	production	production	NOUN
easat-8497	109	20	processes	process	NOUN
easat-8497	109	21	,	,	PUNCT
easat-8497	109	22	ensuring	ensure	VERB
easat-8497	109	23	adherence	adherence	NOUN
easat-8497	109	24	to	to	ADP
easat-8497	109	25	ethical	ethical	ADJ
easat-8497	109	26	labor	labor	NOUN
easat-8497	109	27	practices	practice	NOUN
easat-8497	109	28	and	and	CCONJ
easat-8497	109	29	responsible	responsible	ADJ
easat-8497	109	30	sourcing	sourcing	NOUN
easat-8497	109	31	standards	standard	NOUN
easat-8497	109	32	[	[	X
easat-8497	109	33	28	28	NUM
easat-8497	109	34	]	]	PUNCT
easat-8497	109	35	.	.	PUNCT
easat-8497	110	1	in	in	ADP
easat-8497	110	2	spite	spite	NOUN
easat-8497	110	3	of	of	ADP
easat-8497	110	4	its	its	PRON
easat-8497	110	5	advantages	advantage	NOUN
easat-8497	110	6	,	,	PUNCT
easat-8497	110	7	blockchain	blockchain	PROPN
easat-8497	110	8	technology	technology	PROPN
easat-8497	110	9	encounters	encounter	VERB
easat-8497	110	10	obstacles	obstacle	NOUN
easat-8497	110	11	,	,	PUNCT
easat-8497	110	12	such	such	ADJ
easat-8497	110	13	as	as	ADP
easat-8497	110	14	the	the	DET
easat-8497	110	15	necessity	necessity	NOUN
easat-8497	110	16	for	for	ADP
easat-8497	110	17	extensive	extensive	ADJ
easat-8497	110	18	industry	industry	NOUN
easat-8497	110	19	adoption	adoption	NOUN
easat-8497	110	20	and	and	CCONJ
easat-8497	110	21	the	the	DET
easat-8497	110	22	high	high	ADJ
easat-8497	110	23	costs	cost	NOUN
easat-8497	110	24	associated	associate	VERB
easat-8497	110	25	with	with	ADP
easat-8497	110	26	its	its	PRON
easat-8497	110	27	implementation	implementation	NOUN
easat-8497	110	28	.	.	PUNCT
easat-8497	111	1	boons	boon	NOUN
easat-8497	111	2	and	and	CCONJ
easat-8497	111	3	lüdeke	lüdeke	ADJ
easat-8497	111	4	-	-	PUNCT
easat-8497	111	5	freund	freund	NOUN
easat-8497	111	6	[	[	X
easat-8497	111	7	29	29	NUM
easat-8497	111	8	]	]	X
easat-8497	111	9	state	state	NOUN
easat-8497	111	10	that	that	SCONJ
easat-8497	111	11	a	a	DET
easat-8497	111	12	sustainable	sustainable	ADJ
easat-8497	111	13	business	business	NOUN
easat-8497	111	14	model	model	NOUN
easat-8497	111	15	(	(	PUNCT
easat-8497	111	16	sbm	sbm	NOUN
easat-8497	111	17	)	)	PUNCT
easat-8497	111	18	should	should	AUX
easat-8497	111	19	enable	enable	VERB
easat-8497	111	20	transparent	transparent	ADJ
easat-8497	111	21	and	and	CCONJ
easat-8497	111	22	responsible	responsible	ADJ
easat-8497	111	23	interactions	interaction	NOUN
easat-8497	111	24	between	between	ADP
easat-8497	111	25	all	all	DET
easat-8497	111	26	parties	party	NOUN
easat-8497	111	27	involved	involve	VERB
easat-8497	111	28	in	in	ADP
easat-8497	111	29	the	the	DET
easat-8497	111	30	value	value	NOUN
easat-8497	111	31	system	system	NOUN
easat-8497	111	32	[	[	X
easat-8497	111	33	29	29	NUM
easat-8497	111	34	]	]	PUNCT
easat-8497	111	35	.	.	PUNCT
easat-8497	112	1	blockchain	blockchain	PROPN
easat-8497	112	2	technology	technology	PROPN
easat-8497	112	3	provides	provide	VERB
easat-8497	112	4	high	high	ADJ
easat-8497	112	5	visibility	visibility	NOUN
easat-8497	112	6	to	to	ADP
easat-8497	112	7	the	the	DET
easat-8497	112	8	supply	supply	NOUN
easat-8497	112	9	chain	chain	NOUN
easat-8497	112	10	,	,	PUNCT
easat-8497	112	11	supporting	support	VERB
easat-8497	112	12	the	the	DET
easat-8497	112	13	principles	principle	NOUN
easat-8497	112	14	of	of	ADP
easat-8497	112	15	transparency	transparency	NOUN
easat-8497	112	16	and	and	CCONJ
easat-8497	112	17	traceability	traceability	NOUN
easat-8497	112	18	as	as	ADP
easat-8497	112	19	an	an	DET
easat-8497	112	20	integral	integral	ADJ
easat-8497	112	21	part	part	NOUN
easat-8497	112	22	of	of	ADP
easat-8497	112	23	the	the	DET
easat-8497	112	24	sustainable	sustainable	ADJ
easat-8497	112	25	business	business	NOUN
easat-8497	112	26	model	model	NOUN
easat-8497	112	27	(	(	PUNCT
easat-8497	112	28	sbm	sbm	NOUN
easat-8497	112	29	)	)	PUNCT
easat-8497	112	30	in	in	ADP
easat-8497	112	31	fashion	fashion	NOUN
easat-8497	112	32	.	.	PUNCT
easat-8497	113	1	blockchain	blockchain	PROPN
easat-8497	113	2	strengthens	strengthen	VERB
easat-8497	113	3	the	the	DET
easat-8497	113	4	aspects	aspect	NOUN
easat-8497	113	5	of	of	ADP
easat-8497	113	6	governance	governance	NOUN
easat-8497	113	7	and	and	CCONJ
easat-8497	113	8	stakeholder	stakeholder	NOUN
easat-8497	113	9	interaction	interaction	NOUN
easat-8497	113	10	in	in	ADP
easat-8497	113	11	the	the	DET
easat-8497	113	12	sustainable	sustainable	ADJ
easat-8497	113	13	business	business	NOUN
easat-8497	113	14	model	model	NOUN
easat-8497	113	15	(	(	PUNCT
easat-8497	113	16	sbm	sbm	PROPN
easat-8497	113	17	)	)	PUNCT
easat-8497	113	18	,	,	PUNCT
easat-8497	113	19	allowing	allow	VERB
easat-8497	113	20	consumers	consumer	NOUN
easat-8497	113	21	to	to	PART
easat-8497	113	22	become	become	VERB
easat-8497	113	23	more	more	ADV
easat-8497	113	24	aware	aware	ADJ
easat-8497	113	25	of	of	ADP
easat-8497	113	26	sustainability	sustainability	NOUN
easat-8497	113	27	processes	process	NOUN
easat-8497	113	28	,	,	PUNCT
easat-8497	113	29	which	which	PRON
easat-8497	113	30	results	result	VERB
easat-8497	113	31	in	in	ADP
easat-8497	113	32	greater	great	ADJ
easat-8497	113	33	trust	trust	NOUN
easat-8497	113	34	in	in	ADP
easat-8497	113	35	the	the	DET
easat-8497	113	36	brand	brand	NOUN
easat-8497	113	37	[	[	X
easat-8497	113	38	30	30	NUM
easat-8497	113	39	]	]	PUNCT
easat-8497	113	40	.	.	PUNCT
easat-8497	114	1	2.4	2.4	NUM
easat-8497	114	2	.	.	PUNCT
easat-8497	114	3	influencer	influencer	NOUN
easat-8497	114	4	marketing	marketing	NOUN
easat-8497	114	5	and	and	CCONJ
easat-8497	114	6	ethical	ethical	ADJ
easat-8497	114	7	consumerism	consumerism	NOUN
easat-8497	114	8	influencer	influencer	NOUN
easat-8497	114	9	marketing	marketing	NOUN
easat-8497	114	10	has	have	AUX
easat-8497	114	11	emerged	emerge	VERB
easat-8497	114	12	as	as	ADP
easat-8497	114	13	a	a	DET
easat-8497	114	14	crucial	crucial	ADJ
easat-8497	114	15	strategy	strategy	NOUN
easat-8497	114	16	in	in	ADP
easat-8497	114	17	fashion	fashion	NOUN
easat-8497	114	18	e	e	NOUN
easat-8497	114	19	-	-	NOUN
easat-8497	114	20	commerce	commerce	NOUN
easat-8497	114	21	,	,	PUNCT
easat-8497	114	22	particularly	particularly	ADV
easat-8497	114	23	in	in	ADP
easat-8497	114	24	promoting	promote	VERB
easat-8497	114	25	sustainable	sustainable	ADJ
easat-8497	114	26	consumption	consumption	NOUN
easat-8497	114	27	.	.	PUNCT
easat-8497	115	1	research	research	NOUN
easat-8497	115	2	suggest	suggest	VERB
easat-8497	115	3	that	that	SCONJ
easat-8497	115	4	micro	micro	NOUN
easat-8497	115	5	-	-	NOUN
easat-8497	115	6	influencers	influencer	NOUN
easat-8497	115	7	who	who	PRON
easat-8497	115	8	maintain	maintain	VERB
easat-8497	115	9	smaller	small	ADJ
easat-8497	115	10	yet	yet	CCONJ
easat-8497	115	11	highly	highly	ADV
easat-8497	115	12	engaged	engaged	ADJ
easat-8497	115	13	followings	following	NOUN
easat-8497	115	14	are	be	AUX
easat-8497	115	15	more	more	ADV
easat-8497	115	16	effective	effective	ADJ
easat-8497	115	17	in	in	ADP
easat-8497	115	18	influencing	influence	VERB
easat-8497	115	19	sustainable	sustainable	ADJ
easat-8497	115	20	purchasing	purchasing	NOUN
easat-8497	115	21	behaviors	behavior	NOUN
easat-8497	115	22	compared	compare	VERB
easat-8497	115	23	to	to	ADP
easat-8497	115	24	celebrity	celebrity	NOUN
easat-8497	115	25	endorsements	endorsement	NOUN
easat-8497	115	26	[	[	X
easat-8497	115	27	18	18	NUM
easat-8497	115	28	]	]	PUNCT
easat-8497	115	29	.	.	PUNCT
easat-8497	116	1	consumers	consumer	NOUN
easat-8497	116	2	trend	trend	VERB
easat-8497	116	3	to	to	PART
easat-8497	116	4	view	view	VERB
easat-8497	116	5	influencers	influencer	NOUN
easat-8497	116	6	as	as	ADP
easat-8497	116	7	credible	credible	ADJ
easat-8497	116	8	and	and	CCONJ
easat-8497	116	9	authentic	authentic	ADJ
easat-8497	116	10	sources	source	NOUN
easat-8497	116	11	of	of	ADP
easat-8497	116	12	information	information	NOUN
easat-8497	116	13	,	,	PUNCT
easat-8497	116	14	making	make	VERB
easat-8497	116	15	influencer	influencer	NOUN
easat-8497	116	16	collaborations	collaboration	NOUN
easat-8497	116	17	a	a	DET
easat-8497	116	18	crucial	crucial	ADJ
easat-8497	116	19	mechanism	mechanism	NOUN
easat-8497	116	20	for	for	ADP
easat-8497	116	21	enhancing	enhance	VERB
easat-8497	116	22	brand	brand	NOUN
easat-8497	116	23	trust	trust	NOUN
easat-8497	116	24	and	and	CCONJ
easat-8497	116	25	advocating	advocate	VERB
easat-8497	116	26	for	for	ADP
easat-8497	116	27	ethical	ethical	ADJ
easat-8497	116	28	fashion	fashion	NOUN
easat-8497	116	29	choices	choice	NOUN
easat-8497	116	30	[	[	X
easat-8497	116	31	27	27	NUM
easat-8497	116	32	]	]	PUNCT
easat-8497	116	33	.	.	PUNCT
easat-8497	117	1	the	the	DET
easat-8497	117	2	rise	rise	NOUN
easat-8497	117	3	of	of	ADP
easat-8497	117	4	ethical	ethical	ADJ
easat-8497	117	5	consumerism	consumerism	NOUN
easat-8497	117	6	has	have	AUX
easat-8497	117	7	reshaped	reshape	VERB
easat-8497	117	8	digital	digital	ADJ
easat-8497	117	9	marketing	marketing	NOUN
easat-8497	117	10	strategies	strategy	NOUN
easat-8497	117	11	,	,	PUNCT
easat-8497	117	12	underscoring	underscore	VERB
easat-8497	117	13	the	the	DET
easat-8497	117	14	importance	importance	NOUN
easat-8497	117	15	of	of	ADP
easat-8497	117	16	transparency	transparency	NOUN
easat-8497	117	17	and	and	CCONJ
easat-8497	117	18	corporate	corporate	ADJ
easat-8497	117	19	social	social	ADJ
easat-8497	117	20	responsibility	responsibility	NOUN
easat-8497	117	21	(	(	PUNCT
easat-8497	117	22	csr	csr	NOUN
easat-8497	117	23	)	)	PUNCT
easat-8497	117	24	.	.	PUNCT
easat-8497	118	1	modern	modern	ADJ
easat-8497	118	2	consumers	consumer	NOUN
easat-8497	118	3	increasing	increase	VERB
easat-8497	118	4	demand	demand	NOUN
easat-8497	118	5	environmentally	environmentally	ADV
easat-8497	118	6	friendly	friendly	ADJ
easat-8497	118	7	production	production	NOUN
easat-8497	118	8	method	method	NOUN
easat-8497	118	9	,	,	PUNCT
easat-8497	118	10	fair	fair	ADJ
easat-8497	118	11	trade	trade	NOUN
easat-8497	118	12	practices	practice	NOUN
easat-8497	118	13	,	,	PUNCT
easat-8497	118	14	and	and	CCONJ
easat-8497	118	15	responsible	responsible	ADJ
easat-8497	118	16	marketing	marketing	NOUN
easat-8497	118	17	approaches	approach	NOUN
easat-8497	118	18	,	,	PUNCT
easat-8497	118	19	compelling	compelling	ADJ
easat-8497	118	20	brands	brand	NOUN
easat-8497	118	21	to	to	PART
easat-8497	118	22	incorporate	incorporate	VERB
easat-8497	118	23	sustainability	sustainability	NOUN
easat-8497	118	24	into	into	ADP
easat-8497	118	25	their	their	PRON
easat-8497	118	26	digital	digital	ADJ
easat-8497	118	27	storytelling	storytelling	NOUN
easat-8497	118	28	[	[	X
easat-8497	118	29	14	14	NUM
easat-8497	118	30	]	]	PUNCT
easat-8497	118	31	.	.	PUNCT
easat-8497	119	1	studies	study	NOUN
easat-8497	119	2	indicate	indicate	VERB
easat-8497	119	3	that	that	SCONJ
easat-8497	119	4	brands	brand	NOUN
easat-8497	119	5	that	that	PRON
easat-8497	119	6	effectively	effectively	ADV
easat-8497	119	7	convey	convey	VERB
easat-8497	119	8	their	their	PRON
easat-8497	119	9	sustainability	sustainability	NOUN
easat-8497	119	10	initiatives	initiative	NOUN
easat-8497	119	11	through	through	ADP
easat-8497	119	12	social	social	ADJ
easat-8497	119	13	media	medium	NOUN
easat-8497	119	14	and	and	CCONJ
easat-8497	119	15	digital	digital	ADJ
easat-8497	119	16	campaigns	campaign	NOUN
easat-8497	119	17	achieve	achieve	VERB
easat-8497	119	18	higher	high	ADJ
easat-8497	119	19	consumer	consumer	NOUN
easat-8497	119	20	engagement	engagement	NOUN
easat-8497	119	21	and	and	CCONJ
easat-8497	119	22	stronger	strong	ADJ
easat-8497	119	23	brand	brand	NOUN
easat-8497	119	24	loyalty	loyalty	NOUN
easat-8497	120	1	[	[	X
easat-8497	120	2	22	22	NUM
easat-8497	120	3	]	]	PUNCT
easat-8497	120	4	.	.	PUNCT
easat-8497	121	1	according	accord	VERB
easat-8497	121	2	to	to	ADP
easat-8497	121	3	elkington	elkington	PROPN
easat-8497	121	4	[	[	X
easat-8497	121	5	31	31	NUM
easat-8497	121	6	]	]	PUNCT
easat-8497	121	7	with	with	ADP
easat-8497	121	8	the	the	DET
easat-8497	121	9	concept	concept	NOUN
easat-8497	121	10	of	of	ADP
easat-8497	121	11	the	the	DET
easat-8497	121	12	triple	triple	ADJ
easat-8497	121	13	bottom	bottom	ADJ
easat-8497	121	14	line	line	NOUN
easat-8497	121	15	,	,	PUNCT
easat-8497	121	16	businesses	business	NOUN
easat-8497	121	17	must	must	AUX
easat-8497	121	18	pay	pay	VERB
easat-8497	121	19	equal	equal	ADJ
easat-8497	121	20	attention	attention	NOUN
easat-8497	121	21	to	to	ADP
easat-8497	121	22	profit	profit	NOUN
easat-8497	121	23	,	,	PUNCT
easat-8497	121	24	people	people	NOUN
easat-8497	121	25	,	,	PUNCT
easat-8497	121	26	and	and	CCONJ
easat-8497	121	27	planet	planet	NOUN
easat-8497	121	28	[	[	X
easat-8497	121	29	31	31	NUM
easat-8497	121	30	]	]	PUNCT
easat-8497	121	31	.	.	PUNCT
easat-8497	122	1	modern	modern	ADJ
easat-8497	122	2	sustainable	sustainable	ADJ
easat-8497	122	3	business	business	NOUN
easat-8497	122	4	model	model	NOUN
easat-8497	122	5	(	(	PUNCT
easat-8497	122	6	sbm	sbm	NOUN
easat-8497	122	7	)	)	PUNCT
easat-8497	122	8	encourages	encourage	VERB
easat-8497	122	9	social	social	ADJ
easat-8497	122	10	change	change	NOUN
easat-8497	122	11	through	through	ADP
easat-8497	122	12	shared	share	VERB
easat-8497	122	13	value	value	NOUN
easat-8497	122	14	communication	communication	NOUN
easat-8497	122	15	.	.	PUNCT
easat-8497	123	1	influencers	influencer	NOUN
easat-8497	123	2	act	act	VERB
easat-8497	123	3	as	as	ADP
easat-8497	123	4	a	a	DET
easat-8497	123	5	bridge	bridge	NOUN
easat-8497	123	6	between	between	ADP
easat-8497	123	7	the	the	DET
easat-8497	123	8	brand	brand	NOUN
easat-8497	123	9	's	's	PART
easat-8497	123	10	sustainability	sustainability	NOUN
easat-8497	123	11	values	value	NOUN
easat-8497	123	12	and	and	CCONJ
easat-8497	123	13	consumers	consumer	NOUN
easat-8497	123	14	in	in	ADP
easat-8497	123	15	the	the	DET
easat-8497	123	16	sustainable	sustainable	ADJ
easat-8497	123	17	business	business	NOUN
easat-8497	123	18	model	model	NOUN
easat-8497	123	19	,	,	PUNCT
easat-8497	123	20	helping	help	VERB
easat-8497	123	21	to	to	PART
easat-8497	123	22	convey	convey	VERB
easat-8497	123	23	an	an	DET
easat-8497	123	24	ethical	ethical	ADJ
easat-8497	123	25	value	value	NOUN
easat-8497	123	26	proposition	proposition	NOUN
easat-8497	123	27	and	and	CCONJ
easat-8497	123	28	drive	drive	VERB
easat-8497	123	29	consumer	consumer	NOUN
easat-8497	123	30	behavior	behavior	NOUN
easat-8497	123	31	transformation	transformation	NOUN
easat-8497	123	32	.	.	PUNCT
easat-8497	124	1	this	this	DET
easat-8497	124	2	collaboration	collaboration	NOUN
easat-8497	124	3	fosters	foster	VERB
easat-8497	124	4	deeper	deep	ADJ
easat-8497	124	5	consumer	consumer	NOUN
easat-8497	124	6	relationships	relationship	NOUN
easat-8497	124	7	and	and	CCONJ
easat-8497	124	8	encourages	encourage	VERB
easat-8497	124	9	value	value	NOUN
easat-8497	124	10	-	-	PUNCT
easat-8497	124	11	based	base	VERB
easat-8497	124	12	loyalty	loyalty	NOUN
easat-8497	124	13	,	,	PUNCT
easat-8497	124	14	not	not	PART
easat-8497	124	15	just	just	ADV
easat-8497	124	16	transactions	transaction	NOUN
easat-8497	124	17	[	[	X
easat-8497	124	18	32	32	NUM
easat-8497	124	19	]	]	PUNCT
easat-8497	124	20	.	.	PUNCT
easat-8497	125	1	2832	2832	NUM
easat-8497	125	2	edelweiss	edelweiss	PROPN
easat-8497	125	3	applied	apply	VERB
easat-8497	125	4	science	science	NOUN
easat-8497	125	5	and	and	CCONJ
easat-8497	125	6	technology	technology	NOUN
easat-8497	125	7	issn	issn	PROPN
easat-8497	125	8	:	:	PUNCT
easat-8497	125	9	2576	2576	NUM
easat-8497	125	10	-	-	SYM
easat-8497	125	11	8484	8484	NUM
easat-8497	125	12	vol	vol	NOUN
easat-8497	125	13	.	.	PROPN
easat-8497	126	1	9	9	NUM
easat-8497	126	2	,	,	PUNCT
easat-8497	126	3	no	no	INTJ
easat-8497	126	4	.	.	NOUN
easat-8497	126	5	6	6	NUM
easat-8497	126	6	:	:	SYM
easat-8497	126	7	2827	2827	NUM
easat-8497	126	8	-	-	SYM
easat-8497	126	9	2844	2844	NUM
easat-8497	126	10	,	,	PUNCT
easat-8497	126	11	2025	2025	NUM
easat-8497	126	12	doi	doi	NOUN
easat-8497	126	13	:	:	PUNCT
easat-8497	126	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	126	15	©	©	PROPN
easat-8497	126	16	2025	2025	NUM
easat-8497	126	17	by	by	ADP
easat-8497	126	18	the	the	DET
easat-8497	126	19	authors	author	NOUN
easat-8497	126	20	;	;	PUNCT
easat-8497	126	21	licensee	licensee	PROPN
easat-8497	126	22	learning	learning	NOUN
easat-8497	126	23	gate	gate	VERB
easat-8497	126	24	2.5	2.5	NUM
easat-8497	126	25	.	.	PUNCT
easat-8497	127	1	challenges	challenge	NOUN
easat-8497	127	2	and	and	CCONJ
easat-8497	127	3	future	future	ADJ
easat-8497	127	4	directions	direction	NOUN
easat-8497	127	5	in	in	ADP
easat-8497	127	6	digital	digital	ADJ
easat-8497	127	7	fashion	fashion	NOUN
easat-8497	127	8	marketing	marketing	NOUN
easat-8497	127	9	despite	despite	SCONJ
easat-8497	127	10	its	its	PRON
easat-8497	127	11	advantages	advantage	NOUN
easat-8497	127	12	,	,	PUNCT
easat-8497	127	13	digital	digital	ADJ
easat-8497	127	14	marketing	marketing	NOUN
easat-8497	127	15	in	in	ADP
easat-8497	127	16	fashion	fashion	NOUN
easat-8497	127	17	e	e	NOUN
easat-8497	127	18	-	-	NOUN
easat-8497	127	19	commerce	commerce	NOUN
easat-8497	127	20	encounters	encounter	VERB
easat-8497	127	21	several	several	ADJ
easat-8497	127	22	challenges	challenge	NOUN
easat-8497	127	23	.	.	PUNCT
easat-8497	128	1	issues	issue	NOUN
easat-8497	128	2	such	such	ADJ
easat-8497	128	3	as	as	ADP
easat-8497	128	4	data	data	NOUN
easat-8497	128	5	privacy	privacy	NOUN
easat-8497	128	6	,	,	PUNCT
easat-8497	128	7	algorithm	algorithm	NOUN
easat-8497	128	8	biases	bias	NOUN
easat-8497	128	9	,	,	PUNCT
easat-8497	128	10	and	and	CCONJ
easat-8497	128	11	disparities	disparity	NOUN
easat-8497	128	12	in	in	ADP
easat-8497	128	13	digital	digital	ADJ
easat-8497	128	14	accessibility	accessibility	NOUN
easat-8497	128	15	across	across	ADP
easat-8497	128	16	emerging	emerge	VERB
easat-8497	128	17	markets	market	NOUN
easat-8497	128	18	create	create	VERB
easat-8497	128	19	obstacle	obstacle	NOUN
easat-8497	128	20	to	to	PART
easat-8497	128	21	equitable	equitable	VERB
easat-8497	128	22	consumer	consumer	NOUN
easat-8497	128	23	targeting	targeting	NOUN
easat-8497	128	24	and	and	CCONJ
easat-8497	128	25	engagement	engagement	NOUN
easat-8497	128	26	[	[	X
easat-8497	128	27	25	25	NUM
easat-8497	128	28	]	]	PUNCT
easat-8497	128	29	.	.	PUNCT
easat-8497	129	1	the	the	DET
easat-8497	129	2	growing	grow	VERB
easat-8497	129	3	dependence	dependence	NOUN
easat-8497	129	4	on	on	ADP
easat-8497	129	5	ai	ai	ADJ
easat-8497	129	6	-	-	PUNCT
easat-8497	129	7	powered	powered	ADJ
easat-8497	129	8	marketing	marketing	NOUN
easat-8497	129	9	strategies	strategy	NOUN
easat-8497	129	10	has	have	AUX
easat-8497	129	11	also	also	ADV
easat-8497	129	12	raised	raise	VERB
easat-8497	129	13	ethical	ethical	ADJ
easat-8497	129	14	concerns	concern	NOUN
easat-8497	129	15	regarding	regard	VERB
easat-8497	129	16	data	data	NOUN
easat-8497	129	17	collection	collection	NOUN
easat-8497	129	18	and	and	CCONJ
easat-8497	129	19	personalized	personalized	ADJ
easat-8497	129	20	advertising	advertising	NOUN
easat-8497	129	21	,	,	PUNCT
easat-8497	129	22	leading	lead	VERB
easat-8497	129	23	to	to	ADP
easat-8497	129	24	the	the	DET
easat-8497	129	25	enforcement	enforcement	NOUN
easat-8497	129	26	of	of	ADP
easat-8497	129	27	regulation	regulation	NOUN
easat-8497	129	28	,	,	PUNCT
easat-8497	129	29	such	such	ADJ
easat-8497	129	30	as	as	ADP
easat-8497	129	31	the	the	DET
easat-8497	129	32	general	general	ADJ
easat-8497	129	33	data	data	PROPN
easat-8497	129	34	protection	protection	NOUN
easat-8497	129	35	regulation	regulation	NOUN
easat-8497	129	36	(	(	PUNCT
easat-8497	129	37	gdpr	gdpr	NOUN
easat-8497	129	38	)	)	PUNCT
easat-8497	130	1	[	[	X
easat-8497	130	2	14	14	NUM
easat-8497	130	3	]	]	PUNCT
easat-8497	130	4	.	.	PUNCT
easat-8497	131	1	additionally	additionally	ADV
easat-8497	131	2	,	,	PUNCT
easat-8497	131	3	the	the	DET
easat-8497	131	4	oversaturation	oversaturation	NOUN
easat-8497	131	5	of	of	ADP
easat-8497	131	6	digital	digital	ADJ
easat-8497	131	7	content	content	NOUN
easat-8497	131	8	has	have	AUX
easat-8497	131	9	intensified	intensify	VERB
easat-8497	131	10	competition	competition	NOUN
easat-8497	131	11	for	for	ADP
easat-8497	131	12	consumer	consumer	NOUN
easat-8497	131	13	attention	attention	NOUN
easat-8497	131	14	,	,	PUNCT
easat-8497	131	15	making	make	VERB
easat-8497	131	16	it	it	PRON
easat-8497	131	17	increasingly	increasingly	ADV
easat-8497	131	18	difficult	difficult	ADJ
easat-8497	131	19	for	for	SCONJ
easat-8497	131	20	brands	brand	NOUN
easat-8497	131	21	to	to	PART
easat-8497	131	22	maintain	maintain	VERB
easat-8497	131	23	engagement	engagement	NOUN
easat-8497	131	24	.	.	PUNCT
easat-8497	132	1	the	the	DET
easat-8497	132	2	effectiveness	effectiveness	NOUN
easat-8497	132	3	of	of	ADP
easat-8497	132	4	digital	digital	ADJ
easat-8497	132	5	marketing	marketing	NOUN
easat-8497	132	6	strategies	strategy	NOUN
easat-8497	132	7	relies	rely	VERB
easat-8497	132	8	on	on	ADP
easat-8497	132	9	continuous	continuous	ADJ
easat-8497	132	10	innovation	innovation	NOUN
easat-8497	132	11	and	and	CCONJ
easat-8497	132	12	the	the	DET
easat-8497	132	13	ability	ability	NOUN
easat-8497	132	14	to	to	PART
easat-8497	132	15	adapt	adapt	VERB
easat-8497	132	16	to	to	ADP
easat-8497	132	17	rapidly	rapidly	ADV
easat-8497	132	18	evolving	evolve	VERB
easat-8497	132	19	consumer	consumer	NOUN
easat-8497	132	20	preferences	preference	NOUN
easat-8497	132	21	.	.	PUNCT
easat-8497	133	1	future	future	ADJ
easat-8497	133	2	research	research	NOUN
easat-8497	133	3	should	should	AUX
easat-8497	133	4	examine	examine	VERB
easat-8497	133	5	the	the	DET
easat-8497	133	6	role	role	NOUN
easat-8497	133	7	of	of	ADP
easat-8497	133	8	new	new	ADJ
easat-8497	133	9	technologies	technology	NOUN
easat-8497	133	10	,	,	PUNCT
easat-8497	133	11	including	include	VERB
easat-8497	133	12	the	the	DET
easat-8497	133	13	metaverse	metaverse	NOUN
easat-8497	133	14	,	,	PUNCT
easat-8497	133	15	virtual	virtual	ADJ
easat-8497	133	16	reality	reality	NOUN
easat-8497	133	17	(	(	PUNCT
easat-8497	133	18	vr	vr	NOUN
easat-8497	133	19	)	)	PUNCT
easat-8497	133	20	,	,	PUNCT
easat-8497	133	21	and	and	CCONJ
easat-8497	133	22	ai	ai	ADJ
easat-8497	133	23	-	-	PUNCT
easat-8497	133	24	based	base	VERB
easat-8497	133	25	fashion	fashion	NOUN
easat-8497	133	26	design	design	NOUN
easat-8497	133	27	,	,	PUNCT
easat-8497	133	28	in	in	ADP
easat-8497	133	29	shaping	shape	VERB
easat-8497	133	30	the	the	DET
easat-8497	133	31	future	future	NOUN
easat-8497	133	32	of	of	ADP
easat-8497	133	33	sustainable	sustainable	ADJ
easat-8497	133	34	fashion	fashion	NOUN
easat-8497	133	35	e	e	NOUN
easat-8497	133	36	-	-	NOUN
easat-8497	133	37	commerce	commerce	NOUN
easat-8497	133	38	khairunnisa	khairunnisa	NOUN
easat-8497	133	39	,	,	PUNCT
easat-8497	133	40	et	et	PROPN
easat-8497	133	41	al	al	PROPN
easat-8497	133	42	.	.	PUNCT
easat-8497	134	1	[	[	X
easat-8497	134	2	28	28	NUM
easat-8497	134	3	]	]	PUNCT
easat-8497	134	4	.	.	PUNCT
easat-8497	135	1	geissdoerfer	geissdoerfer	PROPN
easat-8497	135	2	,	,	PUNCT
easat-8497	135	3	et	et	PROPN
easat-8497	135	4	al	al	PROPN
easat-8497	135	5	.	.	PUNCT
easat-8497	136	1	[	[	X
easat-8497	136	2	33	33	NUM
easat-8497	136	3	]	]	PUNCT
easat-8497	136	4	states	state	VERB
easat-8497	136	5	that	that	SCONJ
easat-8497	136	6	sustainable	sustainable	ADJ
easat-8497	136	7	innovation	innovation	NOUN
easat-8497	136	8	in	in	ADP
easat-8497	136	9	business	business	NOUN
easat-8497	136	10	models	model	NOUN
easat-8497	136	11	requires	require	VERB
easat-8497	136	12	a	a	DET
easat-8497	136	13	balance	balance	NOUN
easat-8497	136	14	between	between	ADP
easat-8497	136	15	technology	technology	NOUN
easat-8497	136	16	,	,	PUNCT
easat-8497	136	17	ethics	ethic	NOUN
easat-8497	136	18	,	,	PUNCT
easat-8497	136	19	and	and	CCONJ
easat-8497	136	20	longterm	longterm	NOUN
easat-8497	136	21	value	value	NOUN
easat-8497	136	22	.	.	PUNCT
easat-8497	137	1	therefore	therefore	ADV
easat-8497	137	2	,	,	PUNCT
easat-8497	137	3	the	the	DET
easat-8497	137	4	sustainable	sustainable	ADJ
easat-8497	137	5	business	business	NOUN
easat-8497	137	6	model	model	NOUN
easat-8497	137	7	in	in	ADP
easat-8497	137	8	digital	digital	NOUN
easat-8497	137	9	-	-	PUNCT
easat-8497	137	10	based	base	VERB
easat-8497	137	11	fashion	fashion	NOUN
easat-8497	137	12	e	e	NOUN
easat-8497	137	13	-	-	NOUN
easat-8497	137	14	commerce	commerce	NOUN
easat-8497	137	15	must	must	AUX
easat-8497	137	16	be	be	AUX
easat-8497	137	17	adaptive	adaptive	ADJ
easat-8497	137	18	to	to	ADP
easat-8497	137	19	technological	technological	ADJ
easat-8497	137	20	changes	change	NOUN
easat-8497	137	21	without	without	ADP
easat-8497	137	22	sacrificing	sacrifice	VERB
easat-8497	137	23	principles	principle	NOUN
easat-8497	137	24	of	of	ADP
easat-8497	137	25	sustainability	sustainability	NOUN
easat-8497	137	26	and	and	CCONJ
easat-8497	137	27	social	social	ADJ
easat-8497	137	28	integrity	integrity	NOUN
easat-8497	137	29	[	[	X
easat-8497	137	30	33	33	NUM
easat-8497	137	31	]	]	PUNCT
easat-8497	137	32	.	.	PUNCT
easat-8497	138	1	3	3	X
easat-8497	138	2	.	.	X
easat-8497	138	3	methods	method	NOUN
easat-8497	138	4	the	the	DET
easat-8497	138	5	methodology	methodology	NOUN
easat-8497	138	6	of	of	ADP
easat-8497	138	7	this	this	DET
easat-8497	138	8	research	research	NOUN
easat-8497	138	9	uses	use	VERB
easat-8497	138	10	a	a	DET
easat-8497	138	11	bibliometric	bibliometric	ADJ
easat-8497	138	12	analysis	analysis	NOUN
easat-8497	138	13	approach	approach	NOUN
easat-8497	138	14	to	to	PART
easat-8497	138	15	investigate	investigate	VERB
easat-8497	138	16	the	the	DET
easat-8497	138	17	scientific	scientific	ADJ
easat-8497	138	18	literature	literature	NOUN
easat-8497	138	19	related	relate	VERB
easat-8497	138	20	to	to	ADP
easat-8497	138	21	trends	trend	NOUN
easat-8497	138	22	and	and	CCONJ
easat-8497	138	23	the	the	DET
easat-8497	138	24	impact	impact	NOUN
easat-8497	138	25	of	of	ADP
easat-8497	138	26	digital	digital	ADJ
easat-8497	138	27	marketing	marketing	NOUN
easat-8497	138	28	on	on	ADP
easat-8497	138	29	consumer	consumer	NOUN
easat-8497	138	30	engagement	engagement	NOUN
easat-8497	138	31	in	in	ADP
easat-8497	138	32	sustainable	sustainable	ADJ
easat-8497	138	33	business	business	NOUN
easat-8497	138	34	-	-	PUNCT
easat-8497	138	35	based	base	VERB
easat-8497	138	36	fashion	fashion	NOUN
easat-8497	138	37	e	e	NOUN
easat-8497	138	38	-	-	NOUN
easat-8497	138	39	commerce	commerce	NOUN
easat-8497	138	40	.	.	PUNCT
easat-8497	139	1	first	first	ADV
easat-8497	139	2	,	,	PUNCT
easat-8497	139	3	data	datum	NOUN
easat-8497	139	4	were	be	AUX
easat-8497	139	5	collected	collect	VERB
easat-8497	139	6	from	from	ADP
easat-8497	139	7	the	the	DET
easat-8497	139	8	scopus	scopus	PROPN
easat-8497	139	9	database	database	NOUN
easat-8497	139	10	,	,	PUNCT
easat-8497	139	11	covering	cover	VERB
easat-8497	139	12	the	the	DET
easat-8497	139	13	period	period	NOUN
easat-8497	139	14	from	from	ADP
easat-8497	139	15	2010	2010	NUM
easat-8497	139	16	to	to	ADP
easat-8497	139	17	2025	2025	NUM
easat-8497	139	18	.	.	PUNCT
easat-8497	140	1	the	the	DET
easat-8497	140	2	keywords	keyword	NOUN
easat-8497	140	3	used	use	VERB
easat-8497	140	4	in	in	ADP
easat-8497	140	5	the	the	DET
easat-8497	140	6	search	search	NOUN
easat-8497	140	7	are	be	AUX
easat-8497	140	8	digital	digital	ADJ
easat-8497	140	9	and	and	CCONJ
easat-8497	140	10	marketing	marketing	NOUN
easat-8497	140	11	,	,	PUNCT
easat-8497	140	12	sustainability	sustainability	NOUN
easat-8497	140	13	*	*	NOUN
easat-8497	140	14	,	,	PUNCT
easat-8497	140	15	business	business	NOUN
easat-8497	140	16	*	*	PUNCT
easat-8497	140	17	.	.	PUNCT
easat-8497	141	1	next	next	ADJ
easat-8497	141	2	,	,	PUNCT
easat-8497	141	3	to	to	PART
easat-8497	141	4	support	support	VERB
easat-8497	141	5	the	the	DET
easat-8497	141	6	analysis	analysis	NOUN
easat-8497	141	7	process	process	NOUN
easat-8497	141	8	,	,	PUNCT
easat-8497	141	9	this	this	DET
easat-8497	141	10	research	research	NOUN
easat-8497	141	11	uses	use	VERB
easat-8497	141	12	biblioshiny	biblioshiny	VERB
easat-8497	141	13	as	as	ADP
easat-8497	141	14	the	the	DET
easat-8497	141	15	main	main	ADJ
easat-8497	141	16	tool	tool	NOUN
easat-8497	141	17	.	.	PUNCT
easat-8497	142	1	biblioshiny	biblioshiny	PROPN
easat-8497	142	2	is	be	AUX
easat-8497	142	3	a	a	DET
easat-8497	142	4	web	web	NOUN
easat-8497	142	5	-	-	PUNCT
easat-8497	142	6	based	base	VERB
easat-8497	142	7	interface	interface	NOUN
easat-8497	142	8	of	of	ADP
easat-8497	142	9	the	the	DET
easat-8497	142	10	bibliometrix	bibliometrix	NOUN
easat-8497	142	11	package	package	NOUN
easat-8497	142	12	in	in	ADP
easat-8497	142	13	rstudio	rstudio	ADJ
easat-8497	142	14	software	software	NOUN
easat-8497	142	15	version	version	NOUN
easat-8497	142	16	4.3.1	4.3.1	NOUN
easat-8497	142	17	.	.	PUNCT
easat-8497	143	1	this	this	DET
easat-8497	143	2	tool	tool	NOUN
easat-8497	143	3	generates	generate	VERB
easat-8497	143	4	visual	visual	ADJ
easat-8497	143	5	maps	map	NOUN
easat-8497	143	6	that	that	PRON
easat-8497	143	7	depict	depict	VERB
easat-8497	143	8	the	the	DET
easat-8497	143	9	thematic	thematic	ADJ
easat-8497	143	10	evolution	evolution	NOUN
easat-8497	143	11	of	of	ADP
easat-8497	143	12	authors	author	NOUN
easat-8497	143	13	'	'	PART
easat-8497	143	14	keywords	keyword	NOUN
easat-8497	143	15	and	and	CCONJ
easat-8497	143	16	the	the	DET
easat-8497	143	17	relationships	relationship	NOUN
easat-8497	143	18	between	between	ADP
easat-8497	143	19	keywords	keyword	NOUN
easat-8497	143	20	,	,	PUNCT
easat-8497	143	21	authors	author	NOUN
easat-8497	143	22	,	,	PUNCT
easat-8497	143	23	and	and	CCONJ
easat-8497	143	24	publication	publication	NOUN
easat-8497	143	25	sources	source	NOUN
easat-8497	143	26	.	.	PUNCT
easat-8497	144	1	a	a	DET
easat-8497	144	2	total	total	NOUN
easat-8497	144	3	of	of	ADP
easat-8497	144	4	eight	eight	NUM
easat-8497	144	5	main	main	ADJ
easat-8497	144	6	analyses	analysis	NOUN
easat-8497	144	7	were	be	AUX
easat-8497	144	8	conducted	conduct	VERB
easat-8497	144	9	,	,	PUNCT
easat-8497	144	10	including	include	VERB
easat-8497	144	11	summary	summary	NOUN
easat-8497	144	12	statistics	statistic	NOUN
easat-8497	144	13	,	,	PUNCT
easat-8497	144	14	annual	annual	ADJ
easat-8497	144	15	scientific	scientific	ADJ
easat-8497	144	16	production	production	NOUN
easat-8497	144	17	on	on	ADP
easat-8497	144	18	digital	digital	ADJ
easat-8497	144	19	marketing	marketing	NOUN
easat-8497	144	20	and	and	CCONJ
easat-8497	144	21	sustainability	sustainability	NOUN
easat-8497	144	22	in	in	ADP
easat-8497	144	23	fashion	fashion	NOUN
easat-8497	144	24	e	e	NOUN
easat-8497	144	25	-	-	NOUN
easat-8497	144	26	commerce	commerce	ADJ
easat-8497	144	27	,	,	PUNCT
easat-8497	144	28	average	average	ADJ
easat-8497	144	29	citations	citation	NOUN
easat-8497	144	30	per	per	ADP
easat-8497	144	31	year	year	NOUN
easat-8497	144	32	,	,	PUNCT
easat-8497	144	33	source	source	NOUN
easat-8497	144	34	growth	growth	NOUN
easat-8497	144	35	,	,	PUNCT
easat-8497	144	36	regional	regional	ADJ
easat-8497	144	37	scientific	scientific	ADJ
easat-8497	144	38	output	output	NOUN
easat-8497	144	39	and	and	CCONJ
easat-8497	144	40	impact	impact	NOUN
easat-8497	144	41	,	,	PUNCT
easat-8497	144	42	three	three	NUM
easat-8497	144	43	-	-	PUNCT
easat-8497	144	44	field	field	NOUN
easat-8497	144	45	plots	plot	NOUN
easat-8497	144	46	,	,	PUNCT
easat-8497	144	47	word	word	NOUN
easat-8497	144	48	clouds	cloud	NOUN
easat-8497	144	49	,	,	PUNCT
easat-8497	144	50	and	and	CCONJ
easat-8497	144	51	co	co	NOUN
easat-8497	144	52	-	-	NOUN
easat-8497	144	53	occurrence	occurrence	ADJ
easat-8497	144	54	networks	network	NOUN
easat-8497	144	55	[	[	X
easat-8497	144	56	34	34	NUM
easat-8497	144	57	]	]	PUNCT
easat-8497	144	58	.	.	PUNCT
easat-8497	145	1	2833	2833	NUM
easat-8497	145	2	edelweiss	edelweiss	PROPN
easat-8497	145	3	applied	apply	VERB
easat-8497	145	4	science	science	NOUN
easat-8497	145	5	and	and	CCONJ
easat-8497	145	6	technology	technology	NOUN
easat-8497	145	7	issn	issn	PROPN
easat-8497	145	8	:	:	PUNCT
easat-8497	145	9	2576	2576	NUM
easat-8497	145	10	-	-	SYM
easat-8497	145	11	8484	8484	NUM
easat-8497	145	12	vol	vol	NOUN
easat-8497	145	13	.	.	PROPN
easat-8497	146	1	9	9	NUM
easat-8497	146	2	,	,	PUNCT
easat-8497	146	3	no	no	INTJ
easat-8497	146	4	.	.	NOUN
easat-8497	146	5	6	6	NUM
easat-8497	146	6	:	:	SYM
easat-8497	146	7	2827	2827	NUM
easat-8497	146	8	-	-	SYM
easat-8497	146	9	2844	2844	NUM
easat-8497	146	10	,	,	PUNCT
easat-8497	146	11	2025	2025	NUM
easat-8497	146	12	doi	doi	NOUN
easat-8497	146	13	:	:	PUNCT
easat-8497	146	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	146	15	©	©	PROPN
easat-8497	146	16	2025	2025	NUM
easat-8497	146	17	by	by	ADP
easat-8497	146	18	the	the	DET
easat-8497	146	19	authors	author	NOUN
easat-8497	146	20	;	;	PUNCT
easat-8497	146	21	licensee	licensee	PROPN
easat-8497	146	22	learning	learn	VERB
easat-8497	146	23	gate	gate	NOUN
easat-8497	146	24	figure	figure	NOUN
easat-8497	146	25	2	2	NUM
easat-8497	146	26	.	.	NOUN
easat-8497	146	27	outline	outline	NOUN
easat-8497	146	28	of	of	ADP
easat-8497	146	29	the	the	DET
easat-8497	146	30	methodology	methodology	NOUN
easat-8497	146	31	.	.	PUNCT
easat-8497	147	1	4	4	X
easat-8497	147	2	.	.	NOUN
easat-8497	147	3	result	result	NOUN
easat-8497	147	4	and	and	CCONJ
easat-8497	147	5	discussion	discussion	NOUN
easat-8497	147	6	4.1	4.1	NUM
easat-8497	147	7	.	.	PUNCT
easat-8497	148	1	summart	summart	PROPN
easat-8497	148	2	statistics	statistics	PROPN
easat-8497	148	3	data	datum	NOUN
easat-8497	148	4	was	be	AUX
easat-8497	148	5	extracted	extract	VERB
easat-8497	148	6	from	from	ADP
easat-8497	148	7	2010	2010	NUM
easat-8497	148	8	to	to	ADP
easat-8497	148	9	2025	2025	NUM
easat-8497	148	10	,	,	PUNCT
easat-8497	148	11	as	as	SCONJ
easat-8497	148	12	shown	show	VERB
easat-8497	148	13	in	in	ADP
easat-8497	148	14	table	table	NOUN
easat-8497	148	15	1	1	NUM
easat-8497	148	16	.	.	PUNCT
easat-8497	149	1	summary	summary	NOUN
easat-8497	149	2	statistics	statistic	NOUN
easat-8497	149	3	of	of	ADP
easat-8497	149	4	the	the	DET
easat-8497	149	5	bibliometric	bibliometric	NOUN
easat-8497	149	6	.	.	PUNCT
easat-8497	150	1	this	this	DET
easat-8497	150	2	research	research	NOUN
easat-8497	150	3	focuses	focus	VERB
easat-8497	150	4	on	on	ADP
easat-8497	150	5	1,326	1,326	NUM
easat-8497	150	6	documents	document	NOUN
easat-8497	150	7	obtained	obtain	VERB
easat-8497	150	8	from	from	ADP
easat-8497	150	9	755	755	NUM
easat-8497	150	10	different	different	ADJ
easat-8497	150	11	sources	source	NOUN
easat-8497	150	12	,	,	PUNCT
easat-8497	150	13	such	such	ADJ
easat-8497	150	14	as	as	ADP
easat-8497	150	15	journals	journal	NOUN
easat-8497	150	16	,	,	PUNCT
easat-8497	150	17	books	book	NOUN
easat-8497	150	18	,	,	PUNCT
easat-8497	150	19	and	and	CCONJ
easat-8497	150	20	other	other	ADJ
easat-8497	150	21	publications	publication	NOUN
easat-8497	150	22	.	.	PUNCT
easat-8497	151	1	the	the	DET
easat-8497	151	2	number	number	NOUN
easat-8497	151	3	of	of	ADP
easat-8497	151	4	documents	document	NOUN
easat-8497	151	5	increased	increase	VERB
easat-8497	151	6	by	by	ADP
easat-8497	151	7	approximately	approximately	ADV
easat-8497	151	8	29.44	29.44	NUM
easat-8497	151	9	%	%	NOUN
easat-8497	151	10	per	per	ADP
easat-8497	151	11	year	year	NOUN
easat-8497	151	12	over	over	ADP
easat-8497	151	13	those	those	DET
easat-8497	151	14	fifteen	fifteen	NUM
easat-8497	151	15	years	year	NOUN
easat-8497	151	16	.	.	PUNCT
easat-8497	152	1	the	the	DET
easat-8497	152	2	majority	majority	NOUN
easat-8497	152	3	of	of	ADP
easat-8497	152	4	the	the	DET
easat-8497	152	5	research	research	NOUN
easat-8497	152	6	is	be	AUX
easat-8497	152	7	relatively	relatively	ADV
easat-8497	152	8	new	new	ADJ
easat-8497	152	9	,	,	PUNCT
easat-8497	152	10	as	as	SCONJ
easat-8497	152	11	evidenced	evidence	VERB
easat-8497	152	12	by	by	ADP
easat-8497	152	13	the	the	DET
easat-8497	152	14	average	average	ADJ
easat-8497	152	15	age	age	NOUN
easat-8497	152	16	of	of	ADP
easat-8497	152	17	the	the	DET
easat-8497	152	18	documents	document	NOUN
easat-8497	152	19	in	in	ADP
easat-8497	152	20	the	the	DET
easat-8497	152	21	analysis	analysis	NOUN
easat-8497	152	22	,	,	PUNCT
easat-8497	152	23	which	which	PRON
easat-8497	152	24	is	be	AUX
easat-8497	152	25	2.77	2.77	NUM
easat-8497	152	26	years	year	NOUN
easat-8497	152	27	.	.	PUNCT
easat-8497	153	1	however	however	ADV
easat-8497	153	2	,	,	PUNCT
easat-8497	153	3	the	the	DET
easat-8497	153	4	average	average	ADJ
easat-8497	153	5	number	number	NOUN
easat-8497	153	6	of	of	ADP
easat-8497	153	7	citations	citation	NOUN
easat-8497	153	8	per	per	ADP
easat-8497	153	9	document	document	NOUN
easat-8497	153	10	is	be	AUX
easat-8497	153	11	around	around	ADP
easat-8497	153	12	14.1	14.1	NUM
easat-8497	153	13	,	,	PUNCT
easat-8497	153	14	indicating	indicate	VERB
easat-8497	153	15	a	a	DET
easat-8497	153	16	substantial	substantial	ADJ
easat-8497	153	17	impact	impact	NOUN
easat-8497	153	18	.	.	PUNCT
easat-8497	154	1	the	the	DET
easat-8497	154	2	document	document	NOUN
easat-8497	154	3	contains	contain	VERB
easat-8497	154	4	a	a	DET
easat-8497	154	5	total	total	NOUN
easat-8497	154	6	of	of	ADP
easat-8497	154	7	72,556	72,556	NUM
easat-8497	154	8	references	reference	NOUN
easat-8497	154	9	.	.	PUNCT
easat-8497	155	1	keywords	keyword	NOUN
easat-8497	155	2	from	from	ADP
easat-8497	155	3	the	the	DET
easat-8497	155	4	document	document	NOUN
easat-8497	155	5	title	title	NOUN
easat-8497	155	6	(	(	PUNCT
easat-8497	155	7	3,777	3,777	NUM
easat-8497	155	8	)	)	PUNCT
easat-8497	155	9	and	and	CCONJ
easat-8497	155	10	keywords	keyword	NOUN
easat-8497	155	11	provided	provide	VERB
easat-8497	155	12	by	by	ADP
easat-8497	155	13	the	the	DET
easat-8497	155	14	authors	author	NOUN
easat-8497	155	15	(	(	PUNCT
easat-8497	155	16	3,567	3,567	NUM
easat-8497	155	17	)	)	PUNCT
easat-8497	155	18	are	be	AUX
easat-8497	155	19	also	also	ADV
easat-8497	155	20	included	include	VERB
easat-8497	155	21	in	in	ADP
easat-8497	155	22	the	the	DET
easat-8497	155	23	analysis	analysis	NOUN
easat-8497	155	24	.	.	PUNCT
easat-8497	156	1	the	the	DET
easat-8497	156	2	analyzed	analyze	VERB
easat-8497	156	3	documents	document	NOUN
easat-8497	156	4	were	be	AUX
easat-8497	156	5	written	write	VERB
easat-8497	156	6	by	by	ADP
easat-8497	156	7	a	a	DET
easat-8497	156	8	total	total	NOUN
easat-8497	156	9	of	of	ADP
easat-8497	156	10	3,936	3,936	NUM
easat-8497	156	11	authors	author	NOUN
easat-8497	156	12	,	,	PUNCT
easat-8497	156	13	with	with	ADP
easat-8497	156	14	167	167	NUM
easat-8497	156	15	documents	document	NOUN
easat-8497	156	16	written	write	VERB
easat-8497	156	17	by	by	ADP
easat-8497	156	18	a	a	DET
easat-8497	156	19	single	single	ADJ
easat-8497	156	20	author	author	NOUN
easat-8497	156	21	and	and	CCONJ
easat-8497	156	22	an	an	DET
easat-8497	156	23	average	average	NOUN
easat-8497	156	24	of	of	ADP
easat-8497	156	25	3.22	3.22	NUM
easat-8497	156	26	co	co	NOUN
easat-8497	156	27	-	-	NOUN
easat-8497	156	28	authors	author	NOUN
easat-8497	156	29	per	per	ADP
easat-8497	156	30	document	document	NOUN
easat-8497	156	31	.	.	PUNCT
easat-8497	157	1	collaboration	collaboration	NOUN
easat-8497	157	2	with	with	ADP
easat-8497	157	3	international	international	ADJ
easat-8497	157	4	authors	author	NOUN
easat-8497	157	5	is	be	AUX
easat-8497	157	6	present	present	ADJ
easat-8497	157	7	in	in	ADP
easat-8497	157	8	more	more	ADJ
easat-8497	157	9	than	than	ADP
easat-8497	157	10	26.92	26.92	NUM
easat-8497	157	11	%	%	NOUN
easat-8497	157	12	of	of	ADP
easat-8497	157	13	the	the	DET
easat-8497	157	14	documents	document	NOUN
easat-8497	157	15	.	.	PUNCT
easat-8497	158	1	documents	document	NOUN
easat-8497	158	2	of	of	ADP
easat-8497	158	3	various	various	ADJ
easat-8497	158	4	formats	format	NOUN
easat-8497	158	5	,	,	PUNCT
easat-8497	158	6	including	include	VERB
easat-8497	158	7	conference	conference	NOUN
easat-8497	158	8	papers	paper	NOUN
easat-8497	158	9	,	,	PUNCT
easat-8497	158	10	book	book	NOUN
easat-8497	158	11	chapters	chapter	NOUN
easat-8497	158	12	,	,	PUNCT
easat-8497	158	13	and	and	CCONJ
easat-8497	158	14	articles	article	NOUN
easat-8497	158	15	,	,	PUNCT
easat-8497	158	16	were	be	AUX
easat-8497	158	17	examined	examine	VERB
easat-8497	158	18	.	.	PUNCT
easat-8497	159	1	this	this	DET
easat-8497	159	2	statistical	statistical	ADJ
easat-8497	159	3	data	datum	NOUN
easat-8497	159	4	offers	offer	VERB
easat-8497	159	5	valuable	valuable	ADJ
easat-8497	159	6	insights	insight	NOUN
easat-8497	159	7	into	into	ADP
easat-8497	159	8	the	the	DET
easat-8497	159	9	structure	structure	NOUN
easat-8497	159	10	,	,	PUNCT
easat-8497	159	11	growth	growth	NOUN
easat-8497	159	12	,	,	PUNCT
easat-8497	159	13	and	and	CCONJ
easat-8497	159	14	impact	impact	NOUN
easat-8497	159	15	of	of	ADP
easat-8497	159	16	research	research	NOUN
easat-8497	159	17	within	within	ADP
easat-8497	159	18	the	the	DET
easat-8497	159	19	discipline	discipline	NOUN
easat-8497	159	20	over	over	ADP
easat-8497	159	21	a	a	DET
easat-8497	159	22	specific	specific	ADJ
easat-8497	159	23	period	period	NOUN
easat-8497	159	24	,	,	PUNCT
easat-8497	159	25	which	which	PRON
easat-8497	159	26	can	can	AUX
easat-8497	159	27	be	be	AUX
easat-8497	159	28	used	use	VERB
easat-8497	159	29	to	to	PART
easat-8497	159	30	identify	identify	VERB
easat-8497	159	31	emerging	emerge	VERB
easat-8497	159	32	trends	trend	NOUN
easat-8497	159	33	and	and	CCONJ
easat-8497	159	34	clarify	clarify	VERB
easat-8497	159	35	the	the	DET
easat-8497	159	36	intellectual	intellectual	ADJ
easat-8497	159	37	landscape	landscape	NOUN
easat-8497	159	38	.	.	PUNCT
easat-8497	160	1	2834	2834	NUM
easat-8497	160	2	edelweiss	edelweiss	PROPN
easat-8497	160	3	applied	apply	VERB
easat-8497	160	4	science	science	NOUN
easat-8497	160	5	and	and	CCONJ
easat-8497	160	6	technology	technology	NOUN
easat-8497	160	7	issn	issn	PROPN
easat-8497	160	8	:	:	PUNCT
easat-8497	160	9	2576	2576	NUM
easat-8497	160	10	-	-	SYM
easat-8497	160	11	8484	8484	NUM
easat-8497	160	12	vol	vol	NOUN
easat-8497	160	13	.	.	PROPN
easat-8497	161	1	9	9	NUM
easat-8497	161	2	,	,	PUNCT
easat-8497	161	3	no	no	INTJ
easat-8497	161	4	.	.	NOUN
easat-8497	161	5	6	6	NUM
easat-8497	161	6	:	:	SYM
easat-8497	161	7	2827	2827	NUM
easat-8497	161	8	-	-	SYM
easat-8497	161	9	2844	2844	NUM
easat-8497	161	10	,	,	PUNCT
easat-8497	161	11	2025	2025	NUM
easat-8497	161	12	doi	doi	NOUN
easat-8497	161	13	:	:	PUNCT
easat-8497	161	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	161	15	©	©	PROPN
easat-8497	161	16	2025	2025	NUM
easat-8497	161	17	by	by	ADP
easat-8497	161	18	the	the	DET
easat-8497	161	19	authors	author	NOUN
easat-8497	161	20	;	;	PUNCT
easat-8497	161	21	licensee	licensee	PROPN
easat-8497	161	22	learning	learn	VERB
easat-8497	161	23	gate	gate	NOUN
easat-8497	161	24	table	table	NOUN
easat-8497	161	25	1	1	NUM
easat-8497	161	26	.	.	PUNCT
easat-8497	162	1	summary	summary	NOUN
easat-8497	162	2	statistics	statistic	NOUN
easat-8497	162	3	.	.	PUNCT
easat-8497	163	1	description	description	NOUN
easat-8497	163	2	results	result	VERB
easat-8497	163	3	main	main	ADJ
easat-8497	163	4	information	information	NOUN
easat-8497	163	5	about	about	ADP
easat-8497	163	6	data	datum	NOUN
easat-8497	163	7	timespan	timespan	ADP
easat-8497	163	8	2010:2025	2010:2025	NUM
easat-8497	163	9	sources	source	NOUN
easat-8497	163	10	(	(	PUNCT
easat-8497	163	11	journals	journal	NOUN
easat-8497	163	12	,	,	PUNCT
easat-8497	163	13	books	book	NOUN
easat-8497	163	14	,	,	PUNCT
easat-8497	163	15	etc	etc	X
easat-8497	163	16	)	)	PUNCT
easat-8497	163	17	755	755	NUM
easat-8497	163	18	documents	document	NOUN
easat-8497	163	19	1326	1326	NUM
easat-8497	163	20	annual	annual	ADJ
easat-8497	163	21	growth	growth	NOUN
easat-8497	163	22	rate	rate	NOUN
easat-8497	163	23	%	%	NOUN
easat-8497	163	24	29.44	29.44	NUM
easat-8497	163	25	document	document	NOUN
easat-8497	163	26	average	average	ADJ
easat-8497	163	27	age	age	NOUN
easat-8497	163	28	2.77	2.77	NUM
easat-8497	163	29	average	average	ADJ
easat-8497	163	30	citations	citation	NOUN
easat-8497	163	31	per	per	ADP
easat-8497	163	32	doc	doc	PROPN
easat-8497	163	33	14.1	14.1	NUM
easat-8497	163	34	references	reference	NOUN
easat-8497	163	35	72,556	72,556	NUM
easat-8497	163	36	document	document	NOUN
easat-8497	163	37	contents	content	NOUN
easat-8497	163	38	keywords	keyword	NOUN
easat-8497	163	39	plus	plus	CCONJ
easat-8497	163	40	(	(	PUNCT
easat-8497	163	41	i	i	PROPN
easat-8497	163	42	d	d	PROPN
easat-8497	163	43	)	)	PUNCT
easat-8497	163	44	3777	3777	NUM
easat-8497	163	45	authors	author	NOUN
easat-8497	163	46	keywords	keyword	VERB
easat-8497	163	47	(	(	PUNCT
easat-8497	163	48	de	de	ADJ
easat-8497	163	49	)	)	PUNCT
easat-8497	163	50	3567	3567	NUM
easat-8497	163	51	authors	author	NOUN
easat-8497	163	52	authors	author	VERB
easat-8497	163	53	3936	3936	NUM
easat-8497	163	54	authors	author	NOUN
easat-8497	163	55	of	of	ADP
easat-8497	163	56	single	single	ADJ
easat-8497	163	57	-	-	PUNCT
easat-8497	163	58	authored	author	VERB
easat-8497	163	59	does	do	AUX
easat-8497	163	60	167	167	NUM
easat-8497	163	61	authors	author	NOUN
easat-8497	163	62	collaboration	collaboration	VERB
easat-8497	163	63	single	single	ADJ
easat-8497	163	64	-	-	PUNCT
easat-8497	163	65	authored	author	VERB
easat-8497	163	66	docs	doc	NOUN
easat-8497	163	67	171	171	NUM
easat-8497	163	68	co	co	NOUN
easat-8497	163	69	-	-	NOUN
easat-8497	163	70	authors	author	NOUN
easat-8497	163	71	per	per	ADP
easat-8497	163	72	doc	doc	PROPN
easat-8497	163	73	3.22	3.22	NUM
easat-8497	163	74	international	international	ADJ
easat-8497	163	75	co	co	NOUN
easat-8497	163	76	-	-	NOUN
easat-8497	163	77	authorships	authorships	ADJ
easat-8497	163	78	%	%	NOUN
easat-8497	163	79	26.92	26.92	NUM
easat-8497	163	80	documents	document	NOUN
easat-8497	163	81	type	type	NOUN
easat-8497	163	82	article	article	NOUN
easat-8497	163	83	696	696	NUM
easat-8497	163	84	book	book	NOUN
easat-8497	163	85	63	63	NUM
easat-8497	163	86	book	book	NOUN
easat-8497	163	87	chapter	chapter	NOUN
easat-8497	163	88	182	182	NUM
easat-8497	163	89	conference	conference	NOUN
easat-8497	163	90	paper	paper	NOUN
easat-8497	163	91	257	257	NUM
easat-8497	163	92	conference	conference	NOUN
easat-8497	163	93	review	review	NOUN
easat-8497	163	94	60	60	NUM
easat-8497	163	95	editorial	editorial	NOUN
easat-8497	163	96	5	5	NUM
easat-8497	163	97	erratum	erratum	NOUN
easat-8497	163	98	2	2	NUM
easat-8497	163	99	note	note	NOUN
easat-8497	163	100	5	5	NUM
easat-8497	163	101	retracted	retracted	ADJ
easat-8497	163	102	2	2	NUM
easat-8497	163	103	review	review	NOUN
easat-8497	163	104	53	53	NUM
easat-8497	163	105	short	short	ADJ
easat-8497	163	106	survey	survey	NOUN
easat-8497	163	107	1	1	NUM
easat-8497	163	108	4.2	4.2	NUM
easat-8497	163	109	.	.	PUNCT
easat-8497	164	1	annual	annual	ADJ
easat-8497	164	2	scientific	scientific	ADJ
easat-8497	164	3	production	production	NOUN
easat-8497	164	4	a	a	DET
easat-8497	164	5	summary	summary	NOUN
easat-8497	164	6	of	of	ADP
easat-8497	164	7	bibliometric	bibliometric	ADJ
easat-8497	164	8	data	datum	NOUN
easat-8497	164	9	from	from	ADP
easat-8497	164	10	2010	2010	NUM
easat-8497	164	11	to	to	ADP
easat-8497	164	12	2025	2025	NUM
easat-8497	164	13	shows	show	VERB
easat-8497	164	14	that	that	SCONJ
easat-8497	164	15	research	research	NOUN
easat-8497	164	16	on	on	ADP
easat-8497	164	17	digital	digital	ADJ
easat-8497	164	18	marketing	marketing	NOUN
easat-8497	164	19	in	in	ADP
easat-8497	164	20	the	the	DET
easat-8497	164	21	e	e	PROPN
easat-8497	164	22	-	-	NOUN
easat-8497	164	23	commerce	commerce	NOUN
easat-8497	164	24	industry	industry	NOUN
easat-8497	164	25	has	have	AUX
easat-8497	164	26	experienced	experience	VERB
easat-8497	164	27	significant	significant	ADJ
easat-8497	164	28	development	development	NOUN
easat-8497	164	29	.	.	PUNCT
easat-8497	165	1	the	the	DET
easat-8497	165	2	number	number	NOUN
easat-8497	165	3	of	of	ADP
easat-8497	165	4	publications	publication	NOUN
easat-8497	165	5	at	at	ADP
easat-8497	165	6	the	the	DET
easat-8497	165	7	beginning	beginning	NOUN
easat-8497	165	8	of	of	ADP
easat-8497	165	9	the	the	DET
easat-8497	165	10	decade	decade	NOUN
easat-8497	165	11	was	be	AUX
easat-8497	165	12	still	still	ADV
easat-8497	165	13	limited	limited	ADJ
easat-8497	165	14	and	and	CCONJ
easat-8497	165	15	stable	stable	ADJ
easat-8497	165	16	,	,	PUNCT
easat-8497	165	17	indicating	indicate	VERB
easat-8497	165	18	that	that	SCONJ
easat-8497	165	19	this	this	DET
easat-8497	165	20	topic	topic	NOUN
easat-8497	165	21	had	have	AUX
easat-8497	165	22	not	not	PART
easat-8497	165	23	yet	yet	ADV
easat-8497	165	24	become	become	VERB
easat-8497	165	25	a	a	DET
easat-8497	165	26	primary	primary	ADJ
easat-8497	165	27	focus	focus	NOUN
easat-8497	165	28	in	in	ADP
easat-8497	165	29	research	research	NOUN
easat-8497	165	30	or	or	CCONJ
easat-8497	165	31	business	business	NOUN
easat-8497	165	32	practices	practice	NOUN
easat-8497	165	33	.	.	PUNCT
easat-8497	166	1	however	however	ADV
easat-8497	166	2	,	,	PUNCT
easat-8497	166	3	since	since	SCONJ
easat-8497	166	4	2019	2019	NUM
easat-8497	166	5	,	,	PUNCT
easat-8497	166	6	there	there	PRON
easat-8497	166	7	has	have	AUX
easat-8497	166	8	been	be	AUX
easat-8497	166	9	a	a	DET
easat-8497	166	10	significant	significant	ADJ
easat-8497	166	11	surge	surge	NOUN
easat-8497	166	12	in	in	ADP
easat-8497	166	13	line	line	NOUN
easat-8497	166	14	with	with	ADP
easat-8497	166	15	the	the	DET
easat-8497	166	16	increasing	increase	VERB
easat-8497	166	17	penetration	penetration	NOUN
easat-8497	166	18	of	of	ADP
easat-8497	166	19	the	the	DET
easat-8497	166	20	internet	internet	NOUN
easat-8497	166	21	,	,	PUNCT
easat-8497	166	22	the	the	DET
easat-8497	166	23	growth	growth	NOUN
easat-8497	166	24	of	of	ADP
easat-8497	166	25	e	e	NOUN
easat-8497	166	26	-	-	NOUN
easat-8497	166	27	commerce	commerce	NOUN
easat-8497	166	28	platforms	platform	NOUN
easat-8497	166	29	,	,	PUNCT
easat-8497	166	30	and	and	CCONJ
easat-8497	166	31	the	the	DET
easat-8497	166	32	changing	change	VERB
easat-8497	166	33	consumer	consumer	NOUN
easat-8497	166	34	behavior	behavior	NOUN
easat-8497	166	35	that	that	PRON
easat-8497	166	36	increasingly	increasingly	ADV
easat-8497	166	37	relies	rely	VERB
easat-8497	166	38	on	on	ADP
easat-8497	166	39	digital	digital	ADJ
easat-8497	166	40	channels	channel	NOUN
easat-8497	166	41	.	.	PUNCT
easat-8497	167	1	the	the	DET
easat-8497	167	2	covid-19	covid-19	PROPN
easat-8497	167	3	pandemic	pandemic	NOUN
easat-8497	167	4	also	also	ADV
easat-8497	167	5	accelerated	accelerate	VERB
easat-8497	167	6	the	the	DET
easat-8497	167	7	adoption	adoption	NOUN
easat-8497	167	8	of	of	ADP
easat-8497	167	9	digital	digital	ADJ
easat-8497	167	10	technology	technology	NOUN
easat-8497	167	11	in	in	ADP
easat-8497	167	12	business	business	NOUN
easat-8497	167	13	activities	activity	NOUN
easat-8497	167	14	,	,	PUNCT
easat-8497	167	15	prompting	prompt	VERB
easat-8497	167	16	companies	company	NOUN
easat-8497	167	17	to	to	PART
easat-8497	167	18	optimize	optimize	VERB
easat-8497	167	19	their	their	PRON
easat-8497	167	20	digital	digital	ADJ
easat-8497	167	21	marketing	marketing	NOUN
easat-8497	167	22	strategies	strategy	NOUN
easat-8497	167	23	in	in	ADP
easat-8497	167	24	response	response	NOUN
easat-8497	167	25	to	to	ADP
easat-8497	167	26	physical	physical	ADJ
easat-8497	167	27	restrictions	restriction	NOUN
easat-8497	167	28	and	and	CCONJ
easat-8497	167	29	the	the	DET
easat-8497	167	30	shift	shift	NOUN
easat-8497	167	31	of	of	ADP
easat-8497	167	32	consumer	consumer	NOUN
easat-8497	167	33	interactions	interaction	NOUN
easat-8497	167	34	to	to	ADP
easat-8497	167	35	the	the	DET
easat-8497	167	36	online	online	ADJ
easat-8497	167	37	realm	realm	NOUN
easat-8497	167	38	.	.	PUNCT
easat-8497	168	1	the	the	DET
easat-8497	168	2	peak	peak	NOUN
easat-8497	168	3	in	in	ADP
easat-8497	168	4	the	the	DET
easat-8497	168	5	number	number	NOUN
easat-8497	168	6	of	of	ADP
easat-8497	168	7	publications	publication	NOUN
easat-8497	168	8	occurred	occur	VERB
easat-8497	168	9	in	in	ADP
easat-8497	168	10	2024	2024	NUM
easat-8497	168	11	,	,	PUNCT
easat-8497	168	12	indicating	indicate	VERB
easat-8497	168	13	that	that	SCONJ
easat-8497	168	14	digital	digital	ADJ
easat-8497	168	15	e	e	PROPN
easat-8497	168	16	-	-	NOUN
easat-8497	168	17	commerce	commerce	NOUN
easat-8497	168	18	marketing	marketing	NOUN
easat-8497	168	19	became	become	VERB
easat-8497	168	20	a	a	DET
easat-8497	168	21	strategic	strategic	ADJ
easat-8497	168	22	issue	issue	NOUN
easat-8497	168	23	that	that	PRON
easat-8497	168	24	garnered	garner	VERB
easat-8497	168	25	significant	significant	ADJ
easat-8497	168	26	attention	attention	NOUN
easat-8497	168	27	from	from	ADP
easat-8497	168	28	the	the	DET
easat-8497	168	29	academic	academic	ADJ
easat-8497	168	30	community	community	NOUN
easat-8497	168	31	.	.	PUNCT
easat-8497	169	1	the	the	DET
easat-8497	169	2	drastic	drastic	ADJ
easat-8497	169	3	decline	decline	NOUN
easat-8497	169	4	in	in	ADP
easat-8497	169	5	2025	2025	NUM
easat-8497	169	6	is	be	AUX
easat-8497	169	7	likely	likely	ADJ
easat-8497	169	8	due	due	ADP
easat-8497	169	9	to	to	ADP
easat-8497	169	10	a	a	DET
easat-8497	169	11	shift	shift	NOUN
easat-8497	169	12	in	in	ADP
easat-8497	169	13	research	research	NOUN
easat-8497	169	14	focus	focus	NOUN
easat-8497	169	15	to	to	ADP
easat-8497	169	16	newer	new	ADJ
easat-8497	169	17	topics	topic	NOUN
easat-8497	169	18	,	,	PUNCT
easat-8497	169	19	such	such	ADJ
easat-8497	169	20	as	as	ADP
easat-8497	169	21	artificial	artificial	ADJ
easat-8497	169	22	intelligence	intelligence	NOUN
easat-8497	169	23	,	,	PUNCT
easat-8497	169	24	data	datum	NOUN
easat-8497	169	25	analytics	analytic	NOUN
easat-8497	169	26	,	,	PUNCT
easat-8497	169	27	and	and	CCONJ
easat-8497	169	28	personalization	personalization	NOUN
easat-8497	169	29	in	in	ADP
easat-8497	169	30	digital	digital	ADJ
easat-8497	169	31	marketing	marketing	NOUN
easat-8497	169	32	,	,	PUNCT
easat-8497	169	33	or	or	CCONJ
easat-8497	169	34	incomplete	incomplete	ADJ
easat-8497	169	35	publication	publication	NOUN
easat-8497	169	36	data	datum	NOUN
easat-8497	169	37	from	from	ADP
easat-8497	169	38	the	the	DET
easat-8497	169	39	previous	previous	ADJ
easat-8497	169	40	year	year	NOUN
easat-8497	169	41	.	.	PUNCT
easat-8497	170	1	2835	2835	NUM
easat-8497	170	2	edelweiss	edelweiss	PROPN
easat-8497	170	3	applied	apply	VERB
easat-8497	170	4	science	science	NOUN
easat-8497	170	5	and	and	CCONJ
easat-8497	170	6	technology	technology	NOUN
easat-8497	170	7	issn	issn	PROPN
easat-8497	170	8	:	:	PUNCT
easat-8497	170	9	2576	2576	NUM
easat-8497	170	10	-	-	SYM
easat-8497	170	11	8484	8484	NUM
easat-8497	170	12	vol	vol	NOUN
easat-8497	170	13	.	.	PROPN
easat-8497	171	1	9	9	NUM
easat-8497	171	2	,	,	PUNCT
easat-8497	171	3	no	no	INTJ
easat-8497	171	4	.	.	NOUN
easat-8497	171	5	6	6	NUM
easat-8497	171	6	:	:	SYM
easat-8497	171	7	2827	2827	NUM
easat-8497	171	8	-	-	SYM
easat-8497	171	9	2844	2844	NUM
easat-8497	171	10	,	,	PUNCT
easat-8497	171	11	2025	2025	NUM
easat-8497	171	12	doi	doi	NOUN
easat-8497	171	13	:	:	PUNCT
easat-8497	171	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	171	15	©	©	PROPN
easat-8497	171	16	2025	2025	NUM
easat-8497	171	17	by	by	ADP
easat-8497	171	18	the	the	DET
easat-8497	171	19	authors	author	NOUN
easat-8497	171	20	;	;	PUNCT
easat-8497	171	21	licensee	licensee	PROPN
easat-8497	171	22	learning	learn	VERB
easat-8497	171	23	gate	gate	PROPN
easat-8497	171	24	figure	figure	NOUN
easat-8497	171	25	3	3	NUM
easat-8497	171	26	.	.	PUNCT
easat-8497	171	27	annual	annual	ADJ
easat-8497	171	28	scientific	scientific	ADJ
easat-8497	171	29	production	production	NOUN
easat-8497	171	30	on	on	ADP
easat-8497	171	31	digital	digital	ADJ
easat-8497	171	32	impact	impact	NOUN
easat-8497	171	33	,	,	PUNCT
easat-8497	171	34	sustainability	sustainability	NOUN
easat-8497	171	35	and	and	CCONJ
easat-8497	171	36	business	business	NOUN
easat-8497	171	37	.	.	PUNCT
easat-8497	172	1	overall	overall	ADV
easat-8497	172	2	,	,	PUNCT
easat-8497	172	3	this	this	DET
easat-8497	172	4	graph	graph	NOUN
easat-8497	172	5	(	(	PUNCT
easat-8497	172	6	figure	figure	NOUN
easat-8497	172	7	3	3	NUM
easat-8497	172	8	)	)	PUNCT
easat-8497	172	9	shows	show	VERB
easat-8497	172	10	that	that	SCONJ
easat-8497	172	11	digital	digital	ADJ
easat-8497	172	12	marketing	marketing	NOUN
easat-8497	172	13	has	have	AUX
easat-8497	172	14	played	play	VERB
easat-8497	172	15	an	an	DET
easat-8497	172	16	important	important	ADJ
easat-8497	172	17	role	role	NOUN
easat-8497	172	18	in	in	ADP
easat-8497	172	19	the	the	DET
easat-8497	172	20	development	development	NOUN
easat-8497	172	21	of	of	ADP
easat-8497	172	22	e	e	NOUN
easat-8497	172	23	-	-	NOUN
easat-8497	172	24	commerce	commerce	NOUN
easat-8497	172	25	both	both	CCONJ
easat-8497	172	26	academically	academically	ADV
easat-8497	172	27	and	and	CCONJ
easat-8497	172	28	practically	practically	ADV
easat-8497	172	29	.	.	PUNCT
easat-8497	173	1	especially	especially	ADV
easat-8497	173	2	in	in	ADP
easat-8497	173	3	terms	term	NOUN
easat-8497	173	4	of	of	ADP
easat-8497	173	5	technological	technological	ADJ
easat-8497	173	6	innovation	innovation	NOUN
easat-8497	173	7	,	,	PUNCT
easat-8497	173	8	digital	digital	ADJ
easat-8497	173	9	platform	platform	NOUN
easat-8497	173	10	integration	integration	NOUN
easat-8497	173	11	,	,	PUNCT
easat-8497	173	12	and	and	CCONJ
easat-8497	173	13	the	the	DET
easat-8497	173	14	development	development	NOUN
easat-8497	173	15	of	of	ADP
easat-8497	173	16	marketing	marketing	NOUN
easat-8497	173	17	strategies	strategy	NOUN
easat-8497	173	18	that	that	PRON
easat-8497	173	19	are	be	AUX
easat-8497	173	20	more	more	ADV
easat-8497	173	21	responsive	responsive	ADJ
easat-8497	173	22	to	to	ADP
easat-8497	173	23	market	market	NOUN
easat-8497	173	24	changes	change	NOUN
easat-8497	173	25	and	and	CCONJ
easat-8497	173	26	consumer	consumer	NOUN
easat-8497	173	27	needs	need	NOUN
easat-8497	173	28	,	,	PUNCT
easat-8497	173	29	this	this	DET
easat-8497	173	30	publication	publication	NOUN
easat-8497	173	31	trend	trend	NOUN
easat-8497	173	32	indicates	indicate	VERB
easat-8497	173	33	that	that	SCONJ
easat-8497	173	34	this	this	DET
easat-8497	173	35	topic	topic	NOUN
easat-8497	173	36	remains	remain	VERB
easat-8497	173	37	highly	highly	ADV
easat-8497	173	38	relevant	relevant	ADJ
easat-8497	173	39	for	for	ADP
easat-8497	173	40	further	further	ADJ
easat-8497	173	41	research	research	NOUN
easat-8497	173	42	.	.	PUNCT
easat-8497	174	1	4.3	4.3	NUM
easat-8497	174	2	.	.	PUNCT
easat-8497	174	3	average	average	ADJ
easat-8497	174	4	citation	citation	NOUN
easat-8497	174	5	per	per	ADP
easat-8497	174	6	year	year	NOUN
easat-8497	174	7	based	base	VERB
easat-8497	174	8	on	on	ADP
easat-8497	174	9	the	the	DET
easat-8497	174	10	bibliometric	bibliometric	ADJ
easat-8497	174	11	graph	graph	NOUN
easat-8497	174	12	showing	show	VERB
easat-8497	174	13	the	the	DET
easat-8497	174	14	average	average	ADJ
easat-8497	174	15	citations	citation	NOUN
easat-8497	174	16	per	per	ADP
easat-8497	174	17	year	year	NOUN
easat-8497	174	18	for	for	ADP
easat-8497	174	19	publications	publication	NOUN
easat-8497	174	20	on	on	ADP
easat-8497	174	21	digital	digital	ADJ
easat-8497	174	22	marketing	marketing	NOUN
easat-8497	174	23	in	in	ADP
easat-8497	174	24	e	e	NOUN
easat-8497	174	25	-	-	NOUN
easat-8497	174	26	commerce	commerce	NOUN
easat-8497	174	27	from	from	ADP
easat-8497	174	28	2010	2010	NUM
easat-8497	174	29	to	to	ADP
easat-8497	174	30	2025	2025	NUM
easat-8497	174	31	,	,	PUNCT
easat-8497	174	32	it	it	PRON
easat-8497	174	33	can	can	AUX
easat-8497	174	34	be	be	AUX
easat-8497	174	35	concluded	conclude	VERB
easat-8497	174	36	that	that	SCONJ
easat-8497	174	37	the	the	DET
easat-8497	174	38	citation	citation	NOUN
easat-8497	174	39	dynamics	dynamic	NOUN
easat-8497	174	40	have	have	AUX
easat-8497	174	41	undergone	undergo	VERB
easat-8497	174	42	significant	significant	ADJ
easat-8497	174	43	changes	change	NOUN
easat-8497	174	44	during	during	ADP
easat-8497	174	45	that	that	DET
easat-8497	174	46	period	period	NOUN
easat-8497	174	47	.	.	PUNCT
easat-8497	175	1	the	the	DET
easat-8497	175	2	citation	citation	NOUN
easat-8497	175	3	rate	rate	NOUN
easat-8497	175	4	was	be	AUX
easat-8497	175	5	relatively	relatively	ADV
easat-8497	175	6	low	low	ADJ
easat-8497	175	7	and	and	CCONJ
easat-8497	175	8	stable	stable	ADJ
easat-8497	175	9	during	during	ADP
easat-8497	175	10	the	the	DET
easat-8497	175	11	early	early	ADJ
easat-8497	175	12	period	period	NOUN
easat-8497	175	13	(	(	PUNCT
easat-8497	175	14	2010	2010	NUM
easat-8497	175	15	–	–	PUNCT
easat-8497	175	16	2015	2015	NUM
easat-8497	175	17	)	)	PUNCT
easat-8497	175	18	,	,	PUNCT
easat-8497	175	19	indicating	indicate	VERB
easat-8497	175	20	that	that	SCONJ
easat-8497	175	21	its	its	PRON
easat-8497	175	22	influence	influence	NOUN
easat-8497	175	23	on	on	ADP
easat-8497	175	24	the	the	DET
easat-8497	175	25	academic	academic	ADJ
easat-8497	175	26	community	community	NOUN
easat-8497	175	27	was	be	AUX
easat-8497	175	28	still	still	ADV
easat-8497	175	29	limited	limit	VERB
easat-8497	175	30	despite	despite	SCONJ
easat-8497	175	31	the	the	DET
easat-8497	175	32	numerous	numerous	ADJ
easat-8497	175	33	studies	study	NOUN
easat-8497	175	34	conducted	conduct	VERB
easat-8497	175	35	.	.	PUNCT
easat-8497	176	1	the	the	DET
easat-8497	176	2	increase	increase	NOUN
easat-8497	176	3	began	begin	VERB
easat-8497	176	4	to	to	PART
easat-8497	176	5	be	be	AUX
easat-8497	176	6	gradually	gradually	ADV
easat-8497	176	7	visible	visible	ADJ
easat-8497	176	8	since	since	SCONJ
easat-8497	176	9	2016	2016	NUM
easat-8497	176	10	.	.	PUNCT
easat-8497	177	1	however	however	ADV
easat-8497	177	2	,	,	PUNCT
easat-8497	177	3	in	in	ADP
easat-8497	177	4	2019	2019	NUM
easat-8497	177	5	–	–	PUNCT
easat-8497	177	6	2020	2020	NUM
easat-8497	177	7	,	,	PUNCT
easat-8497	177	8	it	it	PRON
easat-8497	177	9	reached	reach	VERB
easat-8497	177	10	the	the	DET
easat-8497	177	11	peak	peak	NOUN
easat-8497	177	12	of	of	ADP
easat-8497	177	13	citations	citation	NOUN
easat-8497	177	14	as	as	SCONJ
easat-8497	177	15	shown	show	VERB
easat-8497	177	16	in	in	ADP
easat-8497	177	17	the	the	DET
easat-8497	177	18	graph	graph	NOUN
easat-8497	177	19	(	(	PUNCT
easat-8497	177	20	figure	figure	NOUN
easat-8497	177	21	3	3	NUM
easat-8497	177	22	)	)	PUNCT
easat-8497	177	23	.	.	PUNCT
easat-8497	178	1	this	this	DET
easat-8497	178	2	spike	spike	NOUN
easat-8497	178	3	indicates	indicate	VERB
easat-8497	178	4	that	that	SCONJ
easat-8497	178	5	the	the	DET
easat-8497	178	6	articles	article	NOUN
easat-8497	178	7	published	publish	VERB
easat-8497	178	8	during	during	ADP
easat-8497	178	9	that	that	DET
easat-8497	178	10	period	period	NOUN
easat-8497	178	11	had	have	VERB
easat-8497	178	12	a	a	DET
easat-8497	178	13	significant	significant	ADJ
easat-8497	178	14	impact	impact	NOUN
easat-8497	178	15	and	and	CCONJ
easat-8497	178	16	were	be	AUX
easat-8497	178	17	frequently	frequently	ADV
easat-8497	178	18	used	use	VERB
easat-8497	178	19	as	as	ADP
easat-8497	178	20	references	reference	NOUN
easat-8497	178	21	in	in	ADP
easat-8497	178	22	further	further	ADJ
easat-8497	178	23	research	research	NOUN
easat-8497	178	24	.	.	PUNCT
easat-8497	179	1	this	this	PRON
easat-8497	179	2	may	may	AUX
easat-8497	179	3	be	be	AUX
easat-8497	179	4	due	due	ADJ
easat-8497	179	5	to	to	ADP
easat-8497	179	6	the	the	DET
easat-8497	179	7	urgent	urgent	ADJ
easat-8497	179	8	need	need	NOUN
easat-8497	179	9	to	to	PART
easat-8497	179	10	understand	understand	VERB
easat-8497	179	11	useful	useful	ADJ
easat-8497	179	12	digital	digital	ADJ
easat-8497	179	13	strategies	strategy	NOUN
easat-8497	179	14	amid	amid	ADP
easat-8497	179	15	the	the	DET
easat-8497	179	16	global	global	ADJ
easat-8497	179	17	business	business	NOUN
easat-8497	179	18	transformation	transformation	NOUN
easat-8497	179	19	,	,	PUNCT
easat-8497	179	20	particularly	particularly	ADV
easat-8497	179	21	during	during	ADP
easat-8497	179	22	the	the	DET
easat-8497	179	23	covid-19	covid-19	PROPN
easat-8497	179	24	pandemic	pandemic	NOUN
easat-8497	179	25	,	,	PUNCT
easat-8497	179	26	which	which	PRON
easat-8497	179	27	pushed	push	VERB
easat-8497	179	28	businesses	business	NOUN
easat-8497	179	29	to	to	PART
easat-8497	179	30	transition	transition	VERB
easat-8497	179	31	massively	massively	ADV
easat-8497	179	32	to	to	ADP
easat-8497	179	33	digital	digital	ADJ
easat-8497	179	34	channels	channel	NOUN
easat-8497	179	35	.	.	PUNCT
easat-8497	180	1	the	the	DET
easat-8497	180	2	graph	graph	NOUN
easat-8497	180	3	shows	show	VERB
easat-8497	180	4	a	a	DET
easat-8497	180	5	sharp	sharp	ADJ
easat-8497	180	6	decline	decline	NOUN
easat-8497	180	7	in	in	ADP
easat-8497	180	8	citation	citation	NOUN
easat-8497	180	9	rates	rate	NOUN
easat-8497	180	10	until	until	ADP
easat-8497	180	11	2025	2025	NUM
easat-8497	180	12	after	after	ADP
easat-8497	180	13	peaking	peak	VERB
easat-8497	180	14	in	in	ADP
easat-8497	180	15	2020	2020	NUM
easat-8497	180	16	.	.	PUNCT
easat-8497	181	1	this	this	DET
easat-8497	181	2	decline	decline	NOUN
easat-8497	181	3	could	could	AUX
easat-8497	181	4	be	be	AUX
easat-8497	181	5	caused	cause	VERB
easat-8497	181	6	by	by	ADP
easat-8497	181	7	several	several	ADJ
easat-8497	181	8	factors	factor	NOUN
easat-8497	181	9	,	,	PUNCT
easat-8497	181	10	such	such	ADJ
easat-8497	181	11	as	as	ADP
easat-8497	181	12	the	the	DET
easat-8497	181	13	increasing	increase	VERB
easat-8497	181	14	number	number	NOUN
easat-8497	181	15	of	of	ADP
easat-8497	181	16	new	new	ADJ
easat-8497	181	17	articles	article	NOUN
easat-8497	181	18	that	that	PRON
easat-8497	181	19	do	do	AUX
easat-8497	181	20	not	not	PART
easat-8497	181	21	have	have	VERB
easat-8497	181	22	enough	enough	ADJ
easat-8497	181	23	time	time	NOUN
easat-8497	181	24	to	to	PART
easat-8497	181	25	be	be	AUX
easat-8497	181	26	cited	cite	VERB
easat-8497	181	27	and	and	CCONJ
easat-8497	181	28	the	the	DET
easat-8497	181	29	shift	shift	NOUN
easat-8497	181	30	in	in	ADP
easat-8497	181	31	academic	academic	ADJ
easat-8497	181	32	attention	attention	NOUN
easat-8497	181	33	to	to	ADP
easat-8497	181	34	newer	new	ADJ
easat-8497	181	35	topics	topic	NOUN
easat-8497	181	36	,	,	PUNCT
easat-8497	181	37	such	such	ADJ
easat-8497	181	38	as	as	ADP
easat-8497	181	39	ai	ai	NOUN
easat-8497	181	40	,	,	PUNCT
easat-8497	181	41	marketing	marketing	NOUN
easat-8497	181	42	automation	automation	NOUN
easat-8497	181	43	,	,	PUNCT
easat-8497	181	44	or	or	CCONJ
easat-8497	181	45	web	web	NOUN
easat-8497	181	46	3.0	3.0	NUM
easat-8497	181	47	technology	technology	NOUN
easat-8497	181	48	in	in	ADP
easat-8497	181	49	e	e	NOUN
easat-8497	181	50	-	-	NOUN
easat-8497	181	51	commerce	commerce	NOUN
easat-8497	181	52	.	.	PUNCT
easat-8497	182	1	2836	2836	NUM
easat-8497	182	2	edelweiss	edelweiss	PROPN
easat-8497	182	3	applied	apply	VERB
easat-8497	182	4	science	science	NOUN
easat-8497	182	5	and	and	CCONJ
easat-8497	182	6	technology	technology	NOUN
easat-8497	182	7	issn	issn	PROPN
easat-8497	182	8	:	:	PUNCT
easat-8497	182	9	2576	2576	NUM
easat-8497	182	10	-	-	SYM
easat-8497	182	11	8484	8484	NUM
easat-8497	182	12	vol	vol	NOUN
easat-8497	182	13	.	.	PROPN
easat-8497	183	1	9	9	NUM
easat-8497	183	2	,	,	PUNCT
easat-8497	183	3	no	no	INTJ
easat-8497	183	4	.	.	NOUN
easat-8497	183	5	6	6	NUM
easat-8497	183	6	:	:	SYM
easat-8497	183	7	2827	2827	NUM
easat-8497	183	8	-	-	SYM
easat-8497	183	9	2844	2844	NUM
easat-8497	183	10	,	,	PUNCT
easat-8497	183	11	2025	2025	NUM
easat-8497	183	12	doi	doi	NOUN
easat-8497	183	13	:	:	PUNCT
easat-8497	183	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	183	15	©	©	PROPN
easat-8497	183	16	2025	2025	NUM
easat-8497	183	17	by	by	ADP
easat-8497	183	18	the	the	DET
easat-8497	183	19	authors	author	NOUN
easat-8497	183	20	;	;	PUNCT
easat-8497	183	21	licensee	licensee	PROPN
easat-8497	183	22	learning	learn	VERB
easat-8497	183	23	gate	gate	NOUN
easat-8497	183	24	figure	figure	NOUN
easat-8497	183	25	4	4	NUM
easat-8497	183	26	.	.	PUNCT
easat-8497	183	27	average	average	ADJ
easat-8497	183	28	citation	citation	NOUN
easat-8497	183	29	per	per	ADP
easat-8497	183	30	year	year	NOUN
easat-8497	183	31	on	on	ADP
easat-8497	183	32	digital	digital	ADJ
easat-8497	183	33	impact	impact	NOUN
easat-8497	183	34	,	,	PUNCT
easat-8497	183	35	sustainability	sustainability	NOUN
easat-8497	183	36	and	and	CCONJ
easat-8497	183	37	business	business	NOUN
easat-8497	183	38	.	.	PUNCT
easat-8497	184	1	overall	overall	ADV
easat-8497	184	2	,	,	PUNCT
easat-8497	184	3	this	this	DET
easat-8497	184	4	figure	figure	NOUN
easat-8497	184	5	4	4	NUM
easat-8497	184	6	shows	show	VERB
easat-8497	184	7	that	that	SCONJ
easat-8497	184	8	although	although	SCONJ
easat-8497	184	9	the	the	DET
easat-8497	184	10	number	number	NOUN
easat-8497	184	11	of	of	ADP
easat-8497	184	12	publications	publication	NOUN
easat-8497	184	13	continues	continue	VERB
easat-8497	184	14	to	to	PART
easat-8497	184	15	increase	increase	VERB
easat-8497	184	16	,	,	PUNCT
easat-8497	184	17	their	their	PRON
easat-8497	184	18	academic	academic	ADJ
easat-8497	184	19	impact	impact	NOUN
easat-8497	184	20	has	have	AUX
easat-8497	184	21	tended	tend	VERB
easat-8497	184	22	to	to	PART
easat-8497	184	23	decline	decline	VERB
easat-8497	184	24	in	in	ADP
easat-8497	184	25	recent	recent	ADJ
easat-8497	184	26	years	year	NOUN
easat-8497	184	27	,	,	PUNCT
easat-8497	184	28	based	base	VERB
easat-8497	184	29	on	on	ADP
easat-8497	184	30	the	the	DET
easat-8497	184	31	number	number	NOUN
easat-8497	184	32	of	of	ADP
easat-8497	184	33	citations	citation	NOUN
easat-8497	184	34	.	.	PUNCT
easat-8497	185	1	this	this	PRON
easat-8497	185	2	may	may	AUX
easat-8497	185	3	indicate	indicate	VERB
easat-8497	185	4	that	that	SCONJ
easat-8497	185	5	theoretical	theoretical	ADJ
easat-8497	185	6	approaches	approach	NOUN
easat-8497	185	7	need	need	VERB
easat-8497	185	8	to	to	PART
easat-8497	185	9	be	be	AUX
easat-8497	185	10	updated	update	VERB
easat-8497	185	11	or	or	CCONJ
easat-8497	185	12	that	that	SCONJ
easat-8497	185	13	new	new	ADJ
easat-8497	185	14	research	research	NOUN
easat-8497	185	15	focuses	focus	VERB
easat-8497	185	16	should	should	AUX
easat-8497	185	17	align	align	VERB
easat-8497	185	18	more	more	ADV
easat-8497	185	19	closely	closely	ADV
easat-8497	185	20	with	with	ADP
easat-8497	185	21	current	current	ADJ
easat-8497	185	22	technological	technological	ADJ
easat-8497	185	23	advancements	advancement	NOUN
easat-8497	185	24	and	and	CCONJ
easat-8497	185	25	market	market	NOUN
easat-8497	185	26	demands	demand	NOUN
easat-8497	185	27	.	.	PUNCT
easat-8497	186	1	as	as	ADP
easat-8497	186	2	a	a	DET
easat-8497	186	3	result	result	NOUN
easat-8497	186	4	,	,	PUNCT
easat-8497	186	5	in	in	ADP
easat-8497	186	6	order	order	NOUN
easat-8497	186	7	to	to	PART
easat-8497	186	8	remain	remain	VERB
easat-8497	186	9	impactful	impactful	ADJ
easat-8497	186	10	in	in	ADP
easat-8497	186	11	academic	academic	ADJ
easat-8497	186	12	discourse	discourse	NOUN
easat-8497	186	13	and	and	CCONJ
easat-8497	186	14	digital	digital	ADJ
easat-8497	186	15	marketing	marketing	NOUN
easat-8497	186	16	practices	practice	NOUN
easat-8497	186	17	in	in	ADP
easat-8497	186	18	e	e	NOUN
easat-8497	186	19	-	-	NOUN
easat-8497	186	20	commerce	commerce	NOUN
easat-8497	186	21	,	,	PUNCT
easat-8497	186	22	research	research	NOUN
easat-8497	186	23	and	and	CCONJ
easat-8497	186	24	practice	practice	NOUN
easat-8497	186	25	must	must	AUX
easat-8497	186	26	pay	pay	VERB
easat-8497	186	27	attention	attention	NOUN
easat-8497	186	28	to	to	ADP
easat-8497	186	29	the	the	DET
easat-8497	186	30	relevance	relevance	NOUN
easat-8497	186	31	of	of	ADP
easat-8497	186	32	content	content	NOUN
easat-8497	186	33	and	and	CCONJ
easat-8497	186	34	the	the	DET
easat-8497	186	35	quality	quality	NOUN
easat-8497	186	36	of	of	ADP
easat-8497	186	37	scientific	scientific	ADJ
easat-8497	186	38	contribution	contribution	NOUN
easat-8497	186	39	.	.	PUNCT
easat-8497	187	1	4.4	4.4	NUM
easat-8497	187	2	.	.	PUNCT
easat-8497	188	1	source	source	NOUN
easat-8497	188	2	growth	growth	NOUN
easat-8497	188	3	of	of	ADP
easat-8497	188	4	digital	digital	ADJ
easat-8497	188	5	marketing	marketing	NOUN
easat-8497	188	6	,	,	PUNCT
easat-8497	188	7	sustainability	sustainability	NOUN
easat-8497	188	8	,	,	PUNCT
easat-8497	188	9	business	business	NOUN
easat-8497	188	10	based	base	VERB
easat-8497	188	11	on	on	ADP
easat-8497	188	12	the	the	DET
easat-8497	188	13	graph	graph	NOUN
easat-8497	188	14	below	below	ADV
easat-8497	188	15	(	(	PUNCT
easat-8497	188	16	figure	figure	NOUN
easat-8497	188	17	5	5	NUM
easat-8497	188	18	)	)	PUNCT
easat-8497	188	19	,	,	PUNCT
easat-8497	188	20	there	there	PRON
easat-8497	188	21	is	be	VERB
easat-8497	188	22	a	a	DET
easat-8497	188	23	drastic	drastic	ADJ
easat-8497	188	24	increase	increase	NOUN
easat-8497	188	25	in	in	ADP
easat-8497	188	26	publication	publication	NOUN
easat-8497	188	27	trends	trend	NOUN
easat-8497	188	28	in	in	ADP
easat-8497	188	29	several	several	ADJ
easat-8497	188	30	leading	lead	VERB
easat-8497	188	31	journals	journal	NOUN
easat-8497	188	32	related	relate	VERB
easat-8497	188	33	to	to	ADP
easat-8497	188	34	digital	digital	ADJ
easat-8497	188	35	marketing	marketing	NOUN
easat-8497	188	36	and	and	CCONJ
easat-8497	188	37	sustainable	sustainable	ADJ
easat-8497	188	38	business	business	NOUN
easat-8497	188	39	-	-	PUNCT
easat-8497	188	40	based	base	VERB
easat-8497	188	41	fashion	fashion	NOUN
easat-8497	188	42	e	e	NOUN
easat-8497	188	43	-	-	NOUN
easat-8497	188	44	commerce	commerce	NOUN
easat-8497	188	45	,	,	PUNCT
easat-8497	188	46	particularly	particularly	ADV
easat-8497	188	47	in	in	ADP
easat-8497	188	48	the	the	DET
easat-8497	188	49	journal	journal	NOUN
easat-8497	188	50	sustainability	sustainability	NOUN
easat-8497	188	51	(	(	PUNCT
easat-8497	188	52	switzerland	switzerland	PROPN
easat-8497	188	53	)	)	PUNCT
easat-8497	188	54	.	.	PUNCT
easat-8497	189	1	significant	significant	ADJ
easat-8497	189	2	growth	growth	NOUN
easat-8497	189	3	in	in	ADP
easat-8497	189	4	the	the	DET
easat-8497	189	5	journal	journal	NOUN
easat-8497	189	6	"	"	PUNCT
easat-8497	189	7	sustainability	sustainability	NOUN
easat-8497	189	8	(	(	PUNCT
easat-8497	189	9	switzerland	switzerland	PROPN
easat-8497	189	10	)	)	PUNCT
easat-8497	189	11	.	.	PUNCT
easat-8497	190	1	"	"	PUNCT
easat-8497	190	2	since	since	SCONJ
easat-8497	190	3	2017	2017	NUM
easat-8497	190	4	,	,	PUNCT
easat-8497	190	5	this	this	DET
easat-8497	190	6	journal	journal	NOUN
easat-8497	190	7	has	have	AUX
easat-8497	190	8	shown	show	VERB
easat-8497	190	9	a	a	DET
easat-8497	190	10	drastic	drastic	ADJ
easat-8497	190	11	increase	increase	NOUN
easat-8497	190	12	,	,	PUNCT
easat-8497	190	13	especially	especially	ADV
easat-8497	190	14	from	from	ADP
easat-8497	190	15	2020	2020	NUM
easat-8497	190	16	to	to	ADP
easat-8497	190	17	2024.the	2024.the	DET
easat-8497	190	18	extreme	extreme	ADJ
easat-8497	190	19	surge	surge	NOUN
easat-8497	190	20	in	in	ADP
easat-8497	190	21	publications	publication	NOUN
easat-8497	190	22	from	from	ADP
easat-8497	190	23	2022	2022	NUM
easat-8497	190	24	to	to	ADP
easat-8497	190	25	2024	2024	NUM
easat-8497	190	26	indicates	indicate	VERB
easat-8497	190	27	an	an	DET
easat-8497	190	28	increased	increase	VERB
easat-8497	190	29	interest	interest	NOUN
easat-8497	190	30	in	in	ADP
easat-8497	190	31	sustainability	sustainability	NOUN
easat-8497	190	32	marketing	marketing	NOUN
easat-8497	190	33	and	and	CCONJ
easat-8497	190	34	ethical	ethical	ADV
easat-8497	190	35	-	-	PUNCT
easat-8497	190	36	based	base	VERB
easat-8497	190	37	e	e	NOUN
easat-8497	190	38	-	-	NOUN
easat-8497	190	39	commerce	commerce	NOUN
easat-8497	190	40	.	.	PUNCT
easat-8497	190	41	journal	journal	PROPN
easat-8497	190	42	of	of	ADP
easat-8497	190	43	cleaner	clean	ADJ
easat-8497	190	44	production	production	NOUN
easat-8497	190	45	,	,	PUNCT
easat-8497	190	46	springer	springer	NOUN
easat-8497	190	47	proceedings	proceeding	NOUN
easat-8497	190	48	in	in	ADP
easat-8497	190	49	business	business	NOUN
easat-8497	190	50	and	and	CCONJ
easat-8497	190	51	economics	economic	NOUN
easat-8497	190	52	,	,	PUNCT
easat-8497	190	53	and	and	CCONJ
easat-8497	190	54	lecture	lecture	NOUN
easat-8497	190	55	notes	note	NOUN
easat-8497	190	56	in	in	ADP
easat-8497	190	57	networks	network	NOUN
easat-8497	190	58	and	and	CCONJ
easat-8497	190	59	systems	system	NOUN
easat-8497	190	60	also	also	ADV
easat-8497	190	61	show	show	VERB
easat-8497	190	62	an	an	DET
easat-8497	190	63	upward	upward	ADJ
easat-8497	190	64	trend	trend	NOUN
easat-8497	190	65	,	,	PUNCT
easat-8497	190	66	although	although	SCONJ
easat-8497	190	67	not	not	PART
easat-8497	190	68	as	as	ADV
easat-8497	190	69	rapid	rapid	ADJ
easat-8497	190	70	as	as	ADP
easat-8497	190	71	"	"	PUNCT
easat-8497	190	72	sustainability	sustainability	NOUN
easat-8497	190	73	"	"	PUNCT
easat-8497	190	74	.	.	PUNCT
easat-8497	191	1	this	this	PRON
easat-8497	191	2	indicates	indicate	VERB
easat-8497	191	3	that	that	SCONJ
easat-8497	191	4	this	this	DET
easat-8497	191	5	topic	topic	NOUN
easat-8497	191	6	is	be	AUX
easat-8497	191	7	beginning	begin	VERB
easat-8497	191	8	to	to	PART
easat-8497	191	9	penetrate	penetrate	VERB
easat-8497	191	10	the	the	DET
easat-8497	191	11	fields	field	NOUN
easat-8497	191	12	of	of	ADP
easat-8497	191	13	engineering	engineering	NOUN
easat-8497	191	14	,	,	PUNCT
easat-8497	191	15	economics	economic	NOUN
easat-8497	191	16	,	,	PUNCT
easat-8497	191	17	and	and	CCONJ
easat-8497	191	18	decision	decision	NOUN
easat-8497	191	19	-	-	PUNCT
easat-8497	191	20	making	make	VERB
easat-8497	191	21	systems	system	NOUN
easat-8497	191	22	.	.	PUNCT
easat-8497	192	1	multidisciplinary	multidisciplinary	ADJ
easat-8497	192	2	involvement	involvement	NOUN
easat-8497	192	3	.	.	PUNCT
easat-8497	193	1	the	the	DET
easat-8497	193	2	emergence	emergence	NOUN
easat-8497	193	3	of	of	ADP
easat-8497	193	4	this	this	DET
easat-8497	193	5	topic	topic	NOUN
easat-8497	193	6	in	in	ADP
easat-8497	193	7	various	various	ADJ
easat-8497	193	8	journals	journal	NOUN
easat-8497	193	9	,	,	PUNCT
easat-8497	193	10	from	from	ADP
easat-8497	193	11	systems	system	NOUN
easat-8497	193	12	and	and	CCONJ
easat-8497	193	13	control	control	NOUN
easat-8497	193	14	to	to	ADP
easat-8497	193	15	economics	economic	NOUN
easat-8497	193	16	,	,	PUNCT
easat-8497	193	17	indicates	indicate	VERB
easat-8497	193	18	that	that	SCONJ
easat-8497	193	19	sustainable	sustainable	ADJ
easat-8497	193	20	digital	digital	ADJ
easat-8497	193	21	marketing	marketing	NOUN
easat-8497	193	22	in	in	ADP
easat-8497	193	23	fashion	fashion	NOUN
easat-8497	193	24	e	e	NOUN
easat-8497	193	25	-	-	NOUN
easat-8497	193	26	commerce	commerce	NOUN
easat-8497	193	27	is	be	AUX
easat-8497	193	28	interdisciplinary	interdisciplinary	ADJ
easat-8497	193	29	,	,	PUNCT
easat-8497	193	30	combining	combine	VERB
easat-8497	193	31	technology	technology	NOUN
easat-8497	193	32	,	,	PUNCT
easat-8497	193	33	management	management	NOUN
easat-8497	193	34	,	,	PUNCT
easat-8497	193	35	and	and	CCONJ
easat-8497	193	36	sustainability	sustainability	NOUN
easat-8497	193	37	.	.	PUNCT
easat-8497	194	1	the	the	DET
easat-8497	194	2	impact	impact	NOUN
easat-8497	194	3	of	of	ADP
easat-8497	194	4	digital	digital	ADJ
easat-8497	194	5	marketing	marketing	NOUN
easat-8497	194	6	on	on	ADP
easat-8497	194	7	consumer	consumer	NOUN
easat-8497	194	8	engagement	engagement	NOUN
easat-8497	194	9	.	.	PUNCT
easat-8497	195	1	the	the	DET
easat-8497	195	2	increasing	increase	VERB
easat-8497	195	3	consumer	consumer	NOUN
easat-8497	195	4	awareness	awareness	NOUN
easat-8497	195	5	of	of	ADP
easat-8497	195	6	sustainability	sustainability	NOUN
easat-8497	195	7	has	have	AUX
easat-8497	195	8	led	lead	VERB
easat-8497	195	9	consumers	consumer	NOUN
easat-8497	195	10	to	to	PART
easat-8497	195	11	be	be	AUX
easat-8497	195	12	more	more	ADV
easat-8497	195	13	interested	interested	ADJ
easat-8497	195	14	in	in	ADP
easat-8497	195	15	fashion	fashion	NOUN
easat-8497	195	16	brands	brand	NOUN
easat-8497	195	17	that	that	PRON
easat-8497	195	18	use	use	VERB
easat-8497	195	19	eco	eco	NOUN
easat-8497	195	20	-	-	PUNCT
easat-8497	195	21	friendly	friendly	ADJ
easat-8497	195	22	production	production	NOUN
easat-8497	195	23	,	,	PUNCT
easat-8497	195	24	transparent	transparent	ADJ
easat-8497	195	25	supply	supply	NOUN
easat-8497	195	26	chains	chain	NOUN
easat-8497	195	27	,	,	PUNCT
easat-8497	195	28	and	and	CCONJ
easat-8497	195	29	ethical	ethical	ADJ
easat-8497	195	30	values	value	NOUN
easat-8497	195	31	.	.	PUNCT
easat-8497	196	1	digital	digital	ADJ
easat-8497	196	2	marketing	marketing	NOUN
easat-8497	196	3	enables	enable	VERB
easat-8497	196	4	the	the	DET
easat-8497	196	5	delivery	delivery	NOUN
easat-8497	196	6	of	of	ADP
easat-8497	196	7	sustainable	sustainable	ADJ
easat-8497	196	8	messages	message	NOUN
easat-8497	196	9	on	on	ADP
easat-8497	196	10	a	a	DET
easat-8497	196	11	massive	massive	ADJ
easat-8497	196	12	and	and	CCONJ
easat-8497	196	13	personal	personal	ADJ
easat-8497	196	14	scale	scale	NOUN
easat-8497	196	15	through	through	ADP
easat-8497	196	16	social	social	ADJ
easat-8497	196	17	media	medium	NOUN
easat-8497	196	18	and	and	CCONJ
easat-8497	196	19	e	e	NOUN
easat-8497	196	20	-	-	NOUN
easat-8497	196	21	commerce	commerce	NOUN
easat-8497	196	22	platforms	platform	NOUN
easat-8497	196	23	.	.	PUNCT
easat-8497	197	1	personalization	personalization	NOUN
easat-8497	197	2	and	and	CCONJ
easat-8497	197	3	real	real	ADJ
easat-8497	197	4	-	-	PUNCT
easat-8497	197	5	time	time	NOUN
easat-8497	197	6	interaction	interaction	NOUN
easat-8497	197	7	,	,	PUNCT
easat-8497	197	8	along	along	ADP
easat-8497	197	9	with	with	ADP
easat-8497	197	10	data	data	NOUN
easat-8497	197	11	-	-	PUNCT
easat-8497	197	12	driven	drive	VERB
easat-8497	197	13	marketing	marketing	NOUN
easat-8497	197	14	,	,	PUNCT
easat-8497	197	15	allow	allow	VERB
easat-8497	197	16	fashion	fashion	NOUN
easat-8497	197	17	e	e	NOUN
easat-8497	197	18	-	-	NOUN
easat-8497	197	19	commerce	commerce	NOUN
easat-8497	197	20	to	to	PART
easat-8497	197	21	target	target	VERB
easat-8497	197	22	consumers	consumer	NOUN
easat-8497	197	23	with	with	ADP
easat-8497	197	24	relevant	relevant	ADJ
easat-8497	197	25	content	content	NOUN
easat-8497	197	26	,	,	PUNCT
easat-8497	197	27	increasing	increase	VERB
easat-8497	197	28	engagement	engagement	NOUN
easat-8497	197	29	and	and	CCONJ
easat-8497	197	30	loyalty	loyalty	NOUN
easat-8497	197	31	.	.	PUNCT
easat-8497	198	1	chatbots	chatbot	NOUN
easat-8497	198	2	,	,	PUNCT
easat-8497	198	3	influencer	influencer	NOUN
easat-8497	198	4	marketing	marketing	NOUN
easat-8497	198	5	,	,	PUNCT
easat-8497	198	6	and	and	CCONJ
easat-8497	198	7	usergenerated	usergenerated	ADJ
easat-8497	198	8	content	content	NOUN
easat-8497	198	9	campaigns	campaign	NOUN
easat-8497	198	10	further	far	ADV
easat-8497	198	11	strengthen	strengthen	VERB
easat-8497	198	12	the	the	DET
easat-8497	198	13	emotional	emotional	ADJ
easat-8497	198	14	connection	connection	NOUN
easat-8497	198	15	with	with	ADP
easat-8497	198	16	the	the	DET
easat-8497	198	17	brand	brand	NOUN
easat-8497	198	18	.	.	PUNCT
easat-8497	199	1	the	the	DET
easat-8497	199	2	role	role	NOUN
easat-8497	199	3	of	of	ADP
easat-8497	199	4	influencers	influencer	NOUN
easat-8497	199	5	and	and	CCONJ
easat-8497	199	6	online	online	ADJ
easat-8497	199	7	communities	community	NOUN
easat-8497	199	8	has	have	AUX
easat-8497	199	9	become	become	VERB
easat-8497	199	10	a	a	DET
easat-8497	199	11	significant	significant	ADJ
easat-8497	199	12	factor	factor	NOUN
easat-8497	199	13	in	in	ADP
easat-8497	199	14	spreading	spread	VERB
easat-8497	199	15	sustainability	sustainability	NOUN
easat-8497	199	16	values	value	NOUN
easat-8497	199	17	.	.	PUNCT
easat-8497	200	1	consumers	consumer	NOUN
easat-8497	200	2	are	be	AUX
easat-8497	200	3	more	more	ADV
easat-8497	200	4	engaged	engaged	ADJ
easat-8497	200	5	when	when	SCONJ
easat-8497	200	6	they	they	PRON
easat-8497	200	7	feel	feel	VERB
easat-8497	200	8	like	like	ADP
easat-8497	200	9	part	part	NOUN
easat-8497	200	10	of	of	ADP
easat-8497	200	11	a	a	DET
easat-8497	200	12	movement	movement	NOUN
easat-8497	200	13	,	,	PUNCT
easat-8497	200	14	not	not	PART
easat-8497	200	15	just	just	ADV
easat-8497	200	16	mere	mere	ADJ
easat-8497	200	17	buyers	buyer	NOUN
easat-8497	200	18	.	.	PUNCT
easat-8497	201	1	the	the	DET
easat-8497	201	2	use	use	NOUN
easat-8497	201	3	of	of	ADP
easat-8497	201	4	2837	2837	NUM
easat-8497	201	5	edelweiss	edelweiss	PROPN
easat-8497	201	6	applied	apply	VERB
easat-8497	201	7	science	science	NOUN
easat-8497	201	8	and	and	CCONJ
easat-8497	201	9	technology	technology	NOUN
easat-8497	201	10	issn	issn	PROPN
easat-8497	201	11	:	:	PUNCT
easat-8497	201	12	2576	2576	NUM
easat-8497	201	13	-	-	SYM
easat-8497	201	14	8484	8484	NUM
easat-8497	201	15	vol	vol	NOUN
easat-8497	201	16	.	.	PROPN
easat-8497	202	1	9	9	NUM
easat-8497	202	2	,	,	PUNCT
easat-8497	202	3	no	no	INTJ
easat-8497	202	4	.	.	NOUN
easat-8497	202	5	6	6	NUM
easat-8497	202	6	:	:	SYM
easat-8497	202	7	2827	2827	NUM
easat-8497	202	8	-	-	SYM
easat-8497	202	9	2844	2844	NUM
easat-8497	202	10	,	,	PUNCT
easat-8497	202	11	2025	2025	NUM
easat-8497	202	12	doi	doi	NOUN
easat-8497	202	13	:	:	PUNCT
easat-8497	202	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	202	15	©	©	PROPN
easat-8497	202	16	2025	2025	NUM
easat-8497	202	17	by	by	ADP
easat-8497	202	18	the	the	DET
easat-8497	202	19	authors	author	NOUN
easat-8497	202	20	;	;	PUNCT
easat-8497	202	21	licensee	licensee	PROPN
easat-8497	202	22	learning	learning	NOUN
easat-8497	202	23	gate	gate	NOUN
easat-8497	202	24	ai	ai	VERB
easat-8497	202	25	technology	technology	NOUN
easat-8497	202	26	and	and	CCONJ
easat-8497	202	27	big	big	ADJ
easat-8497	202	28	data	datum	NOUN
easat-8497	202	29	enables	enable	VERB
easat-8497	202	30	in	in	ADP
easat-8497	202	31	-	-	PUNCT
easat-8497	202	32	depth	depth	NOUN
easat-8497	202	33	analysis	analysis	NOUN
easat-8497	202	34	of	of	ADP
easat-8497	202	35	consumer	consumer	NOUN
easat-8497	202	36	preferences	preference	NOUN
easat-8497	202	37	,	,	PUNCT
easat-8497	202	38	allowing	allow	VERB
easat-8497	202	39	marketing	marketing	NOUN
easat-8497	202	40	strategies	strategy	NOUN
easat-8497	202	41	to	to	PART
easat-8497	202	42	be	be	AUX
easat-8497	202	43	more	more	ADV
easat-8497	202	44	green	green	ADV
easat-8497	202	45	-	-	PUNCT
easat-8497	202	46	targeted	target	VERB
easat-8497	202	47	.	.	PUNCT
easat-8497	203	1	for	for	ADP
easat-8497	203	2	example	example	NOUN
easat-8497	203	3	,	,	PUNCT
easat-8497	203	4	ai	ai	AUX
easat-8497	203	5	can	can	AUX
easat-8497	203	6	recommend	recommend	VERB
easat-8497	203	7	eco	eco	NOUN
easat-8497	203	8	-	-	PUNCT
easat-8497	203	9	friendly	friendly	ADJ
easat-8497	203	10	fashion	fashion	NOUN
easat-8497	203	11	products	product	NOUN
easat-8497	203	12	according	accord	VERB
easat-8497	203	13	to	to	ADP
easat-8497	203	14	consumer	consumer	NOUN
easat-8497	203	15	preferences	preference	NOUN
easat-8497	203	16	[	[	X
easat-8497	203	17	35	35	NUM
easat-8497	203	18	]	]	PUNCT
easat-8497	203	19	.	.	PUNCT
easat-8497	204	1	the	the	DET
easat-8497	204	2	displayed	display	VERB
easat-8497	204	3	graph	graph	NOUN
easat-8497	204	4	shows	show	VERB
easat-8497	204	5	that	that	SCONJ
easat-8497	204	6	the	the	DET
easat-8497	204	7	topic	topic	NOUN
easat-8497	204	8	of	of	ADP
easat-8497	204	9	digital	digital	ADJ
easat-8497	204	10	marketing	marketing	NOUN
easat-8497	204	11	in	in	ADP
easat-8497	204	12	the	the	DET
easat-8497	204	13	context	context	NOUN
easat-8497	204	14	of	of	ADP
easat-8497	204	15	sustainable	sustainable	ADJ
easat-8497	204	16	fashion	fashion	NOUN
easat-8497	204	17	e	e	NOUN
easat-8497	204	18	-	-	NOUN
easat-8497	204	19	commerce	commerce	NOUN
easat-8497	204	20	has	have	AUX
easat-8497	204	21	seen	see	VERB
easat-8497	204	22	a	a	DET
easat-8497	204	23	drastic	drastic	ADJ
easat-8497	204	24	increase	increase	NOUN
easat-8497	204	25	in	in	ADP
easat-8497	204	26	academic	academic	ADJ
easat-8497	204	27	literature	literature	NOUN
easat-8497	204	28	,	,	PUNCT
easat-8497	204	29	especially	especially	ADV
easat-8497	204	30	after	after	SCONJ
easat-8497	204	31	2020.this	2020.this	NUM
easat-8497	204	32	is	be	AUX
easat-8497	204	33	in	in	ADP
easat-8497	204	34	line	line	NOUN
easat-8497	204	35	with	with	ADP
easat-8497	204	36	the	the	DET
easat-8497	204	37	increase	increase	NOUN
easat-8497	204	38	in	in	ADP
easat-8497	204	39	global	global	ADJ
easat-8497	204	40	environmental	environmental	ADJ
easat-8497	204	41	awareness	awareness	NOUN
easat-8497	204	42	and	and	CCONJ
easat-8497	204	43	digital	digital	ADJ
easat-8497	204	44	transformation	transformation	NOUN
easat-8497	204	45	that	that	PRON
easat-8497	204	46	accelerates	accelerate	VERB
easat-8497	204	47	consumer	consumer	NOUN
easat-8497	204	48	engagement	engagement	NOUN
easat-8497	204	49	in	in	ADP
easat-8497	204	50	real	real	ADJ
easat-8497	204	51	-	-	PUNCT
easat-8497	204	52	time	time	NOUN
easat-8497	204	53	,	,	PUNCT
easat-8497	204	54	personalized	personalize	VERB
easat-8497	204	55	,	,	PUNCT
easat-8497	204	56	and	and	CCONJ
easat-8497	204	57	sustainability	sustainability	NOUN
easat-8497	204	58	-	-	PUNCT
easat-8497	204	59	based	base	VERB
easat-8497	204	60	values	value	NOUN
easat-8497	204	61	.	.	PUNCT
easat-8497	205	1	figure	figure	NOUN
easat-8497	205	2	5	5	NUM
easat-8497	205	3	.	.	PUNCT
easat-8497	205	4	source	source	NOUN
easat-8497	205	5	growth	growth	NOUN
easat-8497	205	6	of	of	ADP
easat-8497	205	7	digital	digital	ADJ
easat-8497	205	8	impact	impact	NOUN
easat-8497	205	9	,	,	PUNCT
easat-8497	205	10	sustainability	sustainability	NOUN
easat-8497	205	11	and	and	CCONJ
easat-8497	205	12	business	business	NOUN
easat-8497	205	13	.	.	PUNCT
easat-8497	206	1	4.5	4.5	NUM
easat-8497	206	2	.	.	PUNCT
easat-8497	206	3	countries	country	NOUN
easat-8497	206	4	scientific	scientific	ADJ
easat-8497	206	5	production	production	NOUN
easat-8497	206	6	and	and	CCONJ
easat-8497	206	7	impact	impact	NOUN
easat-8497	206	8	by	by	ADP
easat-8497	206	9	countries	country	NOUN
easat-8497	206	10	analysis	analysis	NOUN
easat-8497	206	11	of	of	ADP
easat-8497	206	12	the	the	DET
easat-8497	206	13	bibliometric	bibliometric	ADJ
easat-8497	206	14	table	table	NOUN
easat-8497	206	15	of	of	ADP
easat-8497	206	16	digital	digital	ADJ
easat-8497	206	17	marketing	marketing	NOUN
easat-8497	206	18	e	e	PROPN
easat-8497	206	19	-	-	PROPN
easat-8497	206	20	commerce	commerce	NOUN
easat-8497	206	21	research	research	NOUN
easat-8497	206	22	shows	show	VERB
easat-8497	206	23	a	a	DET
easat-8497	206	24	globally	globally	ADV
easat-8497	206	25	uneven	uneven	ADJ
easat-8497	206	26	geographical	geographical	ADJ
easat-8497	206	27	distribution	distribution	NOUN
easat-8497	206	28	pattern	pattern	NOUN
easat-8497	206	29	.	.	PUNCT
easat-8497	207	1	out	out	ADP
easat-8497	207	2	of	of	ADP
easat-8497	207	3	a	a	DET
easat-8497	207	4	total	total	NOUN
easat-8497	207	5	of	of	ADP
easat-8497	207	6	4,427	4,427	NUM
easat-8497	207	7	publications	publication	NOUN
easat-8497	207	8	,	,	PUNCT
easat-8497	207	9	europe	europe	PROPN
easat-8497	207	10	dominates	dominate	VERB
easat-8497	207	11	with	with	ADP
easat-8497	207	12	a	a	DET
easat-8497	207	13	contribution	contribution	NOUN
easat-8497	207	14	of	of	ADP
easat-8497	207	15	36.77	36.77	NUM
easat-8497	207	16	%	%	NOUN
easat-8497	207	17	of	of	ADP
easat-8497	207	18	the	the	DET
easat-8497	207	19	overall	overall	ADJ
easat-8497	207	20	publications	publication	NOUN
easat-8497	207	21	,	,	PUNCT
easat-8497	207	22	followed	follow	VERB
easat-8497	207	23	by	by	ADP
easat-8497	207	24	asia	asia	PROPN
easat-8497	207	25	with	with	ADP
easat-8497	207	26	33.75	33.75	NUM
easat-8497	207	27	%	%	NOUN
easat-8497	207	28	and	and	CCONJ
easat-8497	207	29	north	north	PROPN
easat-8497	207	30	america	america	PROPN
easat-8497	207	31	with	with	ADP
easat-8497	207	32	17.51	17.51	NUM
easat-8497	207	33	%	%	NOUN
easat-8497	207	34	.	.	PUNCT
easat-8497	208	1	this	this	DET
easat-8497	208	2	situation	situation	NOUN
easat-8497	208	3	creates	create	VERB
easat-8497	208	4	a	a	DET
easat-8497	208	5	significant	significant	ADJ
easat-8497	208	6	research	research	NOUN
easat-8497	208	7	focus	focus	NOUN
easat-8497	208	8	in	in	ADP
easat-8497	208	9	these	these	DET
easat-8497	208	10	three	three	NUM
easat-8497	208	11	regions	region	NOUN
easat-8497	208	12	,	,	PUNCT
easat-8497	208	13	while	while	SCONJ
easat-8497	208	14	africa	africa	PROPN
easat-8497	208	15	,	,	PUNCT
easat-8497	208	16	the	the	DET
easat-8497	208	17	middle	middle	PROPN
easat-8497	208	18	east	east	PROPN
easat-8497	208	19	,	,	PUNCT
easat-8497	208	20	oceania	oceania	PROPN
easat-8497	208	21	,	,	PUNCT
easat-8497	208	22	and	and	CCONJ
easat-8497	208	23	south	south	PROPN
easat-8497	208	24	america	america	PROPN
easat-8497	208	25	collectively	collectively	ADV
easat-8497	208	26	contribute	contribute	VERB
easat-8497	208	27	about	about	ADV
easat-8497	208	28	11	11	NUM
easat-8497	208	29	%	%	NOUN
easat-8497	208	30	of	of	ADP
easat-8497	208	31	the	the	DET
easat-8497	208	32	total	total	ADJ
easat-8497	208	33	global	global	ADJ
easat-8497	208	34	publications	publication	NOUN
easat-8497	208	35	.	.	PUNCT
easat-8497	209	1	from	from	ADP
easat-8497	209	2	a	a	DET
easat-8497	209	3	country	country	NOUN
easat-8497	209	4	perspective	perspective	NOUN
easat-8497	209	5	,	,	PUNCT
easat-8497	209	6	there	there	PRON
easat-8497	209	7	is	be	VERB
easat-8497	209	8	a	a	DET
easat-8497	209	9	clear	clear	ADJ
easat-8497	209	10	concentration	concentration	NOUN
easat-8497	209	11	in	in	ADP
easat-8497	209	12	several	several	ADJ
easat-8497	209	13	major	major	ADJ
easat-8497	209	14	countries	country	NOUN
easat-8497	209	15	.	.	PUNCT
easat-8497	210	1	china	china	PROPN
easat-8497	210	2	has	have	VERB
easat-8497	210	3	the	the	DET
easat-8497	210	4	highest	high	ADJ
easat-8497	210	5	number	number	NOUN
easat-8497	210	6	of	of	ADP
easat-8497	210	7	publications	publication	NOUN
easat-8497	210	8	with	with	ADP
easat-8497	210	9	585	585	NUM
easat-8497	210	10	,	,	PUNCT
easat-8497	210	11	followed	follow	VERB
easat-8497	210	12	by	by	ADP
easat-8497	210	13	the	the	DET
easat-8497	210	14	united	united	PROPN
easat-8497	210	15	states	states	PROPN
easat-8497	210	16	(	(	PUNCT
easat-8497	210	17	686	686	NUM
easat-8497	210	18	if	if	SCONJ
easat-8497	210	19	combined	combine	VERB
easat-8497	210	20	with	with	ADP
easat-8497	210	21	usa	usa	PROPN
easat-8497	210	22	and	and	CCONJ
easat-8497	210	23	united	united	PROPN
easat-8497	210	24	states	states	PROPN
easat-8497	210	25	)	)	PUNCT
easat-8497	210	26	,	,	PUNCT
easat-8497	210	27	indonesia	indonesia	PROPN
easat-8497	210	28	300	300	NUM
easat-8497	210	29	,	,	PUNCT
easat-8497	210	30	italy	italy	PROPN
easat-8497	210	31	255	255	NUM
easat-8497	210	32	,	,	PUNCT
easat-8497	210	33	and	and	CCONJ
easat-8497	210	34	the	the	DET
easat-8497	210	35	united	united	ADJ
easat-8497	210	36	kingdom	kingdom	PROPN
easat-8497	210	37	210	210	NUM
easat-8497	210	38	.	.	PUNCT
easat-8497	211	1	indonesia	indonesia	PROPN
easat-8497	211	2	,	,	PUNCT
easat-8497	211	3	which	which	PRON
easat-8497	211	4	ranks	rank	VERB
easat-8497	211	5	third	third	ADV
easat-8497	211	6	globally	globally	ADV
easat-8497	211	7	,	,	PUNCT
easat-8497	211	8	shows	show	VERB
easat-8497	211	9	a	a	DET
easat-8497	211	10	strong	strong	ADJ
easat-8497	211	11	focus	focus	NOUN
easat-8497	211	12	on	on	ADP
easat-8497	211	13	digital	digital	ADJ
easat-8497	211	14	marketing	marketing	NOUN
easat-8497	211	15	in	in	ADP
easat-8497	211	16	e	e	NOUN
easat-8497	211	17	-	-	NOUN
easat-8497	211	18	commerce	commerce	NOUN
easat-8497	211	19	.	.	PUNCT
easat-8497	212	1	this	this	PRON
easat-8497	212	2	may	may	AUX
easat-8497	212	3	be	be	AUX
easat-8497	212	4	due	due	ADJ
easat-8497	212	5	to	to	ADP
easat-8497	212	6	the	the	DET
easat-8497	212	7	rapid	rapid	ADJ
easat-8497	212	8	growth	growth	NOUN
easat-8497	212	9	of	of	ADP
easat-8497	212	10	the	the	DET
easat-8497	212	11	digital	digital	ADJ
easat-8497	212	12	economy	economy	NOUN
easat-8497	212	13	,	,	PUNCT
easat-8497	212	14	a	a	DET
easat-8497	212	15	young	young	ADJ
easat-8497	212	16	tech	tech	NOUN
easat-8497	212	17	-	-	PUNCT
easat-8497	212	18	savvy	savvy	ADJ
easat-8497	212	19	population	population	NOUN
easat-8497	212	20	,	,	PUNCT
easat-8497	212	21	and	and	CCONJ
easat-8497	212	22	a	a	DET
easat-8497	212	23	large	large	ADJ
easat-8497	212	24	market	market	NOUN
easat-8497	212	25	potential	potential	NOUN
easat-8497	212	26	.	.	PUNCT
easat-8497	213	1	only	only	ADV
easat-8497	213	2	10	10	NUM
easat-8497	213	3	countries	country	NOUN
easat-8497	213	4	(	(	PUNCT
easat-8497	213	5	11.4	11.4	NUM
easat-8497	213	6	%	%	NOUN
easat-8497	213	7	)	)	PUNCT
easat-8497	213	8	contribute	contribute	VERB
easat-8497	213	9	the	the	DET
easat-8497	213	10	majority	majority	NOUN
easat-8497	213	11	of	of	ADP
easat-8497	213	12	publications	publication	NOUN
easat-8497	213	13	with	with	ADP
easat-8497	213	14	a	a	DET
easat-8497	213	15	frequency	frequency	NOUN
easat-8497	213	16	above	above	ADP
easat-8497	213	17	100	100	NUM
easat-8497	213	18	,	,	PUNCT
easat-8497	213	19	indicating	indicate	VERB
easat-8497	213	20	a	a	DET
easat-8497	213	21	clear	clear	ADJ
easat-8497	213	22	difference	difference	NOUN
easat-8497	213	23	in	in	ADP
easat-8497	213	24	research	research	NOUN
easat-8497	213	25	intensity	intensity	NOUN
easat-8497	213	26	.	.	PUNCT
easat-8497	214	1	on	on	ADP
easat-8497	214	2	the	the	DET
easat-8497	214	3	other	other	ADJ
easat-8497	214	4	hand	hand	NOUN
easat-8497	214	5	,	,	PUNCT
easat-8497	214	6	nearly	nearly	ADV
easat-8497	214	7	half	half	NOUN
easat-8497	214	8	of	of	ADP
easat-8497	214	9	the	the	DET
easat-8497	214	10	countries	country	NOUN
easat-8497	214	11	in	in	ADP
easat-8497	214	12	the	the	DET
easat-8497	214	13	dataset	dataset	NOUN
easat-8497	214	14	(	(	PUNCT
easat-8497	214	15	45.5	45.5	NUM
easat-8497	214	16	%	%	NOUN
easat-8497	214	17	)	)	PUNCT
easat-8497	214	18	have	have	VERB
easat-8497	214	19	low	low	ADJ
easat-8497	214	20	research	research	NOUN
easat-8497	214	21	output	output	NOUN
easat-8497	214	22	with	with	ADP
easat-8497	214	23	fewer	few	ADJ
easat-8497	214	24	than	than	ADP
easat-8497	214	25	20	20	NUM
easat-8497	214	26	publications	publication	NOUN
easat-8497	214	27	.	.	PUNCT
easat-8497	215	1	in	in	ADP
easat-8497	215	2	digital	digital	ADJ
easat-8497	215	3	marketing	marketing	NOUN
easat-8497	215	4	research	research	NOUN
easat-8497	215	5	,	,	PUNCT
easat-8497	215	6	this	this	DET
easat-8497	215	7	difference	difference	NOUN
easat-8497	215	8	reflects	reflect	VERB
easat-8497	215	9	the	the	DET
easat-8497	215	10	broader	broad	ADJ
easat-8497	215	11	digital	digital	ADJ
easat-8497	215	12	divide	divide	NOUN
easat-8497	215	13	between	between	ADP
easat-8497	215	14	developed	develop	VERB
easat-8497	215	15	and	and	CCONJ
easat-8497	215	16	developing	develop	VERB
easat-8497	215	17	economies	economy	NOUN
easat-8497	215	18	.	.	PUNCT
easat-8497	216	1	2838	2838	NUM
easat-8497	216	2	edelweiss	edelweiss	PROPN
easat-8497	216	3	applied	apply	VERB
easat-8497	216	4	science	science	NOUN
easat-8497	216	5	and	and	CCONJ
easat-8497	216	6	technology	technology	NOUN
easat-8497	216	7	issn	issn	PROPN
easat-8497	216	8	:	:	PUNCT
easat-8497	216	9	2576	2576	NUM
easat-8497	216	10	-	-	SYM
easat-8497	216	11	8484	8484	NUM
easat-8497	216	12	vol	vol	NOUN
easat-8497	216	13	.	.	PROPN
easat-8497	217	1	9	9	NUM
easat-8497	217	2	,	,	PUNCT
easat-8497	217	3	no	no	INTJ
easat-8497	217	4	.	.	NOUN
easat-8497	217	5	6	6	NUM
easat-8497	217	6	:	:	SYM
easat-8497	217	7	2827	2827	NUM
easat-8497	217	8	-	-	SYM
easat-8497	217	9	2844	2844	NUM
easat-8497	217	10	,	,	PUNCT
easat-8497	217	11	2025	2025	NUM
easat-8497	217	12	doi	doi	NOUN
easat-8497	217	13	:	:	PUNCT
easat-8497	217	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	217	15	©	©	PROPN
easat-8497	217	16	2025	2025	NUM
easat-8497	217	17	by	by	ADP
easat-8497	217	18	the	the	DET
easat-8497	217	19	authors	author	NOUN
easat-8497	217	20	;	;	PUNCT
easat-8497	217	21	licensee	licensee	PROPN
easat-8497	217	22	learning	learn	VERB
easat-8497	217	23	gate	gate	NOUN
easat-8497	217	24	table	table	NOUN
easat-8497	217	25	2	2	NUM
easat-8497	217	26	.	.	PUNCT
easat-8497	217	27	countries	country	NOUN
easat-8497	217	28	scientific	scientific	ADJ
easat-8497	217	29	production	production	NOUN
easat-8497	217	30	.	.	PUNCT
easat-8497	218	1	country	country	NOUN
easat-8497	218	2	freaq	freaq	PROPN
easat-8497	218	3	country	country	PROPN
easat-8497	218	4	freaq	freaq	PROPN
easat-8497	218	5	country	country	NOUN
easat-8497	218	6	freaq	freaq	PROPN
easat-8497	218	7	country	country	NOUN
easat-8497	218	8	freaq	freaq	PROPN
easat-8497	218	9	india	india	PROPN
easat-8497	218	10	356	356	NUM
easat-8497	218	11	korea	korea	PROPN
easat-8497	218	12	selatan	selatan	PROPN
easat-8497	218	13	40	40	NUM
easat-8497	218	14	oman	oman	PROPN
easat-8497	218	15	21	21	NUM
easat-8497	218	16	irak	irak	PROPN
easat-8497	218	17	5	5	NUM
easat-8497	218	18	cina	cina	PROPN
easat-8497	218	19	346	346	NUM
easat-8497	218	20	swedia	swedia	NOUN
easat-8497	218	21	39	39	NUM
easat-8497	218	22	singapura	singapura	NOUN
easat-8497	218	23	21	21	NUM
easat-8497	218	24	qatar	qatar	NOUN
easat-8497	218	25	5	5	NUM
easat-8497	218	26	indonesia	indonesia	PROPN
easat-8497	218	27	306	306	NUM
easat-8497	218	28	yordania	yordania	NOUN
easat-8497	218	29	38	38	NUM
easat-8497	218	30	slovenia	slovenia	PROPN
easat-8497	218	31	21	21	NUM
easat-8497	218	32	kosta	kosta	PROPN
easat-8497	218	33	rika	rika	PROPN
easat-8497	218	34	4	4	NUM
easat-8497	218	35	italia	italia	PROPN
easat-8497	218	36	215	215	NUM
easat-8497	218	37	turki	turki	NOUN
easat-8497	218	38	38	38	NUM
easat-8497	218	39	republik	republik	ADJ
easat-8497	218	40	ceko	ceko	NOUN
easat-8497	218	41	18	18	NUM
easat-8497	218	42	kenya	kenya	NOUN
easat-8497	218	43	4	4	NUM
easat-8497	218	44	inggris	inggris	PROPN
easat-8497	218	45	raya	raya	PROPN
easat-8497	218	46	210	210	NUM
easat-8497	218	47	maroko	maroko	NOUN
easat-8497	219	1	36	36	NUM
easat-8497	219	2	swiss	swiss	ADJ
easat-8497	219	3	18	18	NUM
easat-8497	219	4	mongolia	mongolia	PROPN
easat-8497	219	5	4	4	NUM
easat-8497	219	6	amerika	amerika	PROPN
easat-8497	219	7	serikat	serikat	PROPN
easat-8497	219	8	160	160	NUM
easat-8497	219	9	slovakia	slovakia	PROPN
easat-8497	219	10	36	36	NUM
easat-8497	219	11	uganda	uganda	PROPN
easat-8497	219	12	18	18	NUM
easat-8497	219	13	kamerun	kamerun	VERB
easat-8497	219	14	3	3	NUM
easat-8497	219	15	malaysia	malaysia	PROPN
easat-8497	219	16	142	142	NUM
easat-8497	219	17	austria	austria	PROPN
easat-8497	219	18	35	35	NUM
easat-8497	219	19	bangladesh	bangladesh	NOUN
easat-8497	219	20	17	17	NUM
easat-8497	219	21	cile	cile	NOUN
easat-8497	219	22	3	3	NUM
easat-8497	219	23	jerman	jerman	NOUN
easat-8497	219	24	139	139	PROPN
easat-8497	219	25	kolombia	kolombia	PROPN
easat-8497	219	26	31	31	NUM
easat-8497	219	27	lithuania	lithuania	PROPN
easat-8497	219	28	15	15	NUM
easat-8497	219	29	ethiopia	ethiopia	PROPN
easat-8497	219	30	3	3	NUM
easat-8497	219	31	spanyol	spanyol	NOUN
easat-8497	219	32	124	124	NUM
easat-8497	219	33	belanda	belanda	NOUN
easat-8497	219	34	30	30	NUM
easat-8497	219	35	norwegia	norwegia	NOUN
easat-8497	219	36	15	15	NUM
easat-8497	219	37	islandia	islandia	PROPN
easat-8497	219	38	3	3	NUM
easat-8497	219	39	australia	australia	PROPN
easat-8497	219	40	109	109	NUM
easat-8497	219	41	nigeria	nigeria	PROPN
easat-8497	219	42	30	30	NUM
easat-8497	219	43	kroasia	kroasia	NOUN
easat-8497	219	44	11	11	NUM
easat-8497	219	45	libanon	libanon	PROPN
easat-8497	219	46	3	3	NUM
easat-8497	219	47	rumania	rumania	PROPN
easat-8497	219	48	103	103	NUM
easat-8497	219	49	kanada	kanada	PROPN
easat-8497	219	50	29	29	NUM
easat-8497	219	51	uzbekistan	uzbekistan	PROPN
easat-8497	219	52	11	11	NUM
easat-8497	219	53	mauritius	mauritius	PROPN
easat-8497	219	54	3	3	NUM
easat-8497	219	55	portugal	portugal	PROPN
easat-8497	219	56	82	82	NUM
easat-8497	219	57	hongaria	hongaria	PROPN
easat-8497	219	58	29	29	NUM
easat-8497	219	59	belgia	belgia	PROPN
easat-8497	219	60	10	10	NUM
easat-8497	219	61	selandia	selandia	PROPN
easat-8497	219	62	baru	baru	PROPN
easat-8497	219	63	3	3	NUM
easat-8497	219	64	brasil	brasil	PROPN
easat-8497	219	65	75	75	NUM
easat-8497	219	66	iran	iran	PROPN
easat-8497	219	67	29	29	NUM
easat-8497	219	68	ekuador	ekuador	PROPN
easat-8497	219	69	10	10	NUM
easat-8497	219	70	filipina	filipina	NOUN
easat-8497	219	71	3	3	NUM
easat-8497	219	72	prancis	prancis	PROPN
easat-8497	219	73	72	72	NUM
easat-8497	219	74	peru	peru	PROPN
easat-8497	219	75	29	29	NUM
easat-8497	219	76	tanzania	tanzania	PROPN
easat-8497	219	77	10	10	NUM
easat-8497	219	78	sri	sri	PROPN
easat-8497	219	79	lanka	lanka	PROPN
easat-8497	219	80	3	3	NUM
easat-8497	219	81	arab	arab	PROPN
easat-8497	219	82	saudi	saudi	PROPN
easat-8497	219	83	70	70	NUM
easat-8497	219	84	serbia	serbia	PROPN
easat-8497	219	85	and	and	CCONJ
easat-8497	219	86	montenegro	montenegro	PROPN
easat-8497	219	87	29	29	NUM
easat-8497	219	88	tunisia	tunisia	PROPN
easat-8497	219	89	9	9	NUM
easat-8497	219	90	argentina	argentina	PROPN
easat-8497	219	91	2	2	NUM
easat-8497	219	92	afrika	afrika	PROPN
easat-8497	219	93	selatan	selatan	PROPN
easat-8497	219	94	65	65	NUM
easat-8497	219	95	meksiko	meksiko	NOUN
easat-8497	219	96	26	26	NUM
easat-8497	219	97	zimbabwe	zimbabwe	ADJ
easat-8497	219	98	9	9	NUM
easat-8497	219	99	guinea	guinea	NOUN
easat-8497	219	100	2	2	NUM
easat-8497	219	101	yunani	yunani	NOUN
easat-8497	219	102	63	63	NUM
easat-8497	219	103	denmark	denmark	NOUN
easat-8497	219	104	25	25	NUM
easat-8497	219	105	azerbajjan	azerbajjan	NOUN
easat-8497	219	106	8	8	NUM
easat-8497	219	107	kyrgyzstan	kyrgyzstan	PROPN
easat-8497	219	108	2	2	NUM
easat-8497	219	109	ukraina	ukraina	PROPN
easat-8497	219	110	58	58	NUM
easat-8497	219	111	siprus	siprus	NOUN
easat-8497	219	112	24	24	NUM
easat-8497	219	113	ghana	ghana	PROPN
easat-8497	219	114	8	8	NUM
easat-8497	219	115	nikaragua	nikaragua	NOUN
easat-8497	219	116	2	2	NUM
easat-8497	219	117	polandia	polandia	NOUN
easat-8497	219	118	53	53	NUM
easat-8497	219	119	latvia	latvia	PROPN
easat-8497	219	120	24	24	NUM
easat-8497	219	121	benin	benin	PROPN
easat-8497	219	122	7	7	NUM
easat-8497	219	123	papua	papua	PROPN
easat-8497	219	124	nugini	nugini	PROPN
easat-8497	219	125	2	2	NUM
easat-8497	219	126	thailand	thailand	PROPN
easat-8497	219	127	52	52	NUM
easat-8497	219	128	bahrain	bahrain	NOUN
easat-8497	219	129	23	23	NUM
easat-8497	220	1	kuwait	kuwait	PROPN
easat-8497	220	2	7	7	NUM
easat-8497	220	3	belarua	belarua	PROPN
easat-8497	220	4	1	1	NUM
easat-8497	220	5	pakistan	pakistan	PROPN
easat-8497	220	6	50	50	NUM
easat-8497	220	7	irlandia	irlandia	NOUN
easat-8497	220	8	23	23	NUM
easat-8497	220	9	malta	malta	PROPN
easat-8497	220	10	7	7	NUM
easat-8497	220	11	fiji	fiji	PROPN
easat-8497	220	12	1	1	NUM
easat-8497	220	13	uni	uni	PROPN
easat-8497	220	14	emirat	emirat	PROPN
easat-8497	220	15	arab	arab	PROPN
easat-8497	220	16	41	41	NUM
easat-8497	220	17	mesir	mesir	PROPN
easat-8497	220	18	22	22	NUM
easat-8497	220	19	bulgaria	bulgaria	PROPN
easat-8497	220	20	6	6	NUM
easat-8497	220	21	kazakhstan	kazakhstan	PROPN
easat-8497	220	22	1	1	NUM
easat-8497	220	23	finlandia	finlandia	PROPN
easat-8497	220	24	41	41	NUM
easat-8497	220	25	jepang	jepang	PROPN
easat-8497	220	26	21	21	NUM
easat-8497	220	27	georgia	georgia	PROPN
easat-8497	220	28	6	6	NUM
easat-8497	220	29	with	with	ADP
easat-8497	220	30	this	this	DET
easat-8497	220	31	uneven	uneven	ADJ
easat-8497	220	32	geographical	geographical	ADJ
easat-8497	220	33	distribution	distribution	NOUN
easat-8497	220	34	,	,	PUNCT
easat-8497	220	35	there	there	PRON
easat-8497	220	36	is	be	VERB
easat-8497	220	37	an	an	DET
easat-8497	220	38	impact	impact	NOUN
easat-8497	220	39	on	on	ADP
easat-8497	220	40	the	the	DET
easat-8497	220	41	global	global	ADJ
easat-8497	220	42	understanding	understanding	NOUN
easat-8497	220	43	of	of	ADP
easat-8497	220	44	digital	digital	ADJ
easat-8497	220	45	marketing	marketing	NOUN
easat-8497	220	46	.	.	PUNCT
easat-8497	221	1	the	the	DET
easat-8497	221	2	dominant	dominant	ADJ
easat-8497	221	3	models	model	NOUN
easat-8497	221	4	and	and	CCONJ
easat-8497	221	5	strategies	strategy	NOUN
easat-8497	221	6	may	may	AUX
easat-8497	221	7	be	be	AUX
easat-8497	221	8	more	more	ADV
easat-8497	221	9	influenced	influence	VERB
easat-8497	221	10	by	by	ADP
easat-8497	221	11	western	western	ADJ
easat-8497	221	12	and	and	CCONJ
easat-8497	221	13	east	east	ADJ
easat-8497	221	14	asian	asian	ADJ
easat-8497	221	15	perspectives	perspective	NOUN
easat-8497	221	16	,	,	PUNCT
easat-8497	221	17	creating	create	VERB
easat-8497	221	18	differences	difference	NOUN
easat-8497	221	19	in	in	ADP
easat-8497	221	20	understanding	understand	VERB
easat-8497	221	21	how	how	SCONJ
easat-8497	221	22	digital	digital	ADJ
easat-8497	221	23	marketing	marketing	NOUN
easat-8497	221	24	functions	function	NOUN
easat-8497	221	25	in	in	ADP
easat-8497	221	26	various	various	ADJ
easat-8497	221	27	cultural	cultural	ADJ
easat-8497	221	28	and	and	CCONJ
easat-8497	221	29	economic	economic	ADJ
easat-8497	221	30	contexts	contexts	NOUN
easat-8497	221	31	.	.	PUNCT
easat-8497	222	1	given	give	VERB
easat-8497	222	2	the	the	DET
easat-8497	222	3	significant	significant	ADJ
easat-8497	222	4	differences	difference	NOUN
easat-8497	222	5	in	in	ADP
easat-8497	222	6	market	market	NOUN
easat-8497	222	7	characteristics	characteristic	NOUN
easat-8497	222	8	,	,	PUNCT
easat-8497	222	9	there	there	PRON
easat-8497	222	10	is	be	VERB
easat-8497	222	11	a	a	DET
easat-8497	222	12	need	need	NOUN
easat-8497	222	13	to	to	PART
easat-8497	222	14	develop	develop	VERB
easat-8497	222	15	more	more	ADJ
easat-8497	222	16	contextual	contextual	ADJ
easat-8497	222	17	digital	digital	ADJ
easat-8497	222	18	marketing	marketing	NOUN
easat-8497	222	19	approaches	approach	NOUN
easat-8497	222	20	,	,	PUNCT
easat-8497	222	21	conduct	conduct	VERB
easat-8497	222	22	comparative	comparative	ADJ
easat-8497	222	23	analyses	analysis	NOUN
easat-8497	222	24	between	between	ADP
easat-8497	222	25	mature	mature	ADJ
easat-8497	222	26	and	and	CCONJ
easat-8497	222	27	emerging	emerge	VERB
easat-8497	222	28	markets	market	NOUN
easat-8497	222	29	,	,	PUNCT
easat-8497	222	30	and	and	CCONJ
easat-8497	222	31	enhance	enhance	VERB
easat-8497	222	32	cross	cross	ADJ
easat-8497	222	33	-	-	ADJ
easat-8497	222	34	regional	regional	ADJ
easat-8497	222	35	research	research	NOUN
easat-8497	222	36	collaboration	collaboration	NOUN
easat-8497	222	37	to	to	PART
easat-8497	222	38	enrich	enrich	VERB
easat-8497	222	39	the	the	DET
easat-8497	222	40	global	global	ADJ
easat-8497	222	41	understanding	understanding	NOUN
easat-8497	222	42	of	of	ADP
easat-8497	222	43	digital	digital	ADJ
easat-8497	222	44	marketing	marketing	NOUN
easat-8497	222	45	practices	practice	NOUN
easat-8497	222	46	in	in	ADP
easat-8497	222	47	e	e	NOUN
easat-8497	222	48	-	-	NOUN
easat-8497	222	49	commerce	commerce	NOUN
easat-8497	222	50	.	.	PUNCT
easat-8497	223	1	4.6	4.6	NUM
easat-8497	223	2	.	.	PUNCT
easat-8497	224	1	three	three	NUM
easat-8497	224	2	-	-	PUNCT
easat-8497	224	3	field	field	NOUN
easat-8497	224	4	plot	plot	NOUN
easat-8497	224	5	the	the	DET
easat-8497	224	6	three	three	NUM
easat-8497	224	7	-	-	PUNCT
easat-8497	224	8	field	field	NOUN
easat-8497	224	9	diagram	diagram	NOUN
easat-8497	224	10	illustrates	illustrate	VERB
easat-8497	224	11	the	the	DET
easat-8497	224	12	correlation	correlation	NOUN
easat-8497	224	13	between	between	ADP
easat-8497	224	14	keywords	keyword	NOUN
easat-8497	224	15	,	,	PUNCT
easat-8497	224	16	authors	author	NOUN
easat-8497	224	17	,	,	PUNCT
easat-8497	224	18	and	and	CCONJ
easat-8497	224	19	cited	cite	VERB
easat-8497	224	20	references	reference	NOUN
easat-8497	224	21	in	in	ADP
easat-8497	224	22	research	research	NOUN
easat-8497	224	23	publications	publication	NOUN
easat-8497	224	24	(	(	PUNCT
easat-8497	224	25	figure	figure	NOUN
easat-8497	224	26	6	6	NUM
easat-8497	224	27	)	)	PUNCT
easat-8497	224	28	.	.	PUNCT
easat-8497	225	1	this	this	DET
easat-8497	225	2	diagram	diagram	NOUN
easat-8497	225	3	illustrates	illustrate	VERB
easat-8497	225	4	the	the	DET
easat-8497	225	5	relationship	relationship	NOUN
easat-8497	225	6	between	between	ADP
easat-8497	225	7	researchers	researcher	NOUN
easat-8497	225	8	(	(	PUNCT
easat-8497	225	9	cr	cr	NOUN
easat-8497	225	10	)	)	PUNCT
easat-8497	225	11	,	,	PUNCT
easat-8497	225	12	research	research	NOUN
easat-8497	225	13	themes	theme	NOUN
easat-8497	225	14	(	(	PUNCT
easat-8497	225	15	au	au	ADJ
easat-8497	225	16	)	)	PUNCT
easat-8497	225	17	,	,	PUNCT
easat-8497	225	18	and	and	CCONJ
easat-8497	225	19	publication	publication	NOUN
easat-8497	225	20	journals	journal	NOUN
easat-8497	225	21	(	(	PUNCT
easat-8497	225	22	dr	dr	PROPN
easat-8497	225	23	)	)	PUNCT
easat-8497	225	24	,	,	PUNCT
easat-8497	225	25	providing	provide	VERB
easat-8497	225	26	a	a	DET
easat-8497	225	27	holistic	holistic	ADJ
easat-8497	225	28	view	view	NOUN
easat-8497	225	29	of	of	ADP
easat-8497	225	30	the	the	DET
easat-8497	225	31	intellectual	intellectual	ADJ
easat-8497	225	32	structure	structure	NOUN
easat-8497	225	33	of	of	ADP
easat-8497	225	34	this	this	DET
easat-8497	225	35	field	field	NOUN
easat-8497	225	36	.	.	PUNCT
easat-8497	226	1	in	in	ADP
easat-8497	226	2	the	the	DET
easat-8497	226	3	left	left	ADJ
easat-8497	226	4	column	column	NOUN
easat-8497	226	5	(	(	PUNCT
easat-8497	226	6	cr	cr	NOUN
easat-8497	226	7	)	)	PUNCT
easat-8497	226	8	,	,	PUNCT
easat-8497	226	9	it	it	PRON
easat-8497	226	10	shows	show	VERB
easat-8497	226	11	different	different	ADJ
easat-8497	226	12	groups	group	NOUN
easat-8497	226	13	of	of	ADP
easat-8497	226	14	researchers	researcher	NOUN
easat-8497	226	15	,	,	PUNCT
easat-8497	226	16	which	which	PRON
easat-8497	226	17	can	can	AUX
easat-8497	226	18	represent	represent	VERB
easat-8497	226	19	specific	specific	ADJ
easat-8497	226	20	institutions	institution	NOUN
easat-8497	226	21	or	or	CCONJ
easat-8497	226	22	philosophical	philosophical	ADJ
easat-8497	226	23	paradigms	paradigm	NOUN
easat-8497	226	24	.	.	PUNCT
easat-8497	227	1	the	the	DET
easat-8497	227	2	left	left	ADJ
easat-8497	227	3	column	column	NOUN
easat-8497	227	4	(	(	PUNCT
easat-8497	227	5	cr	cr	NOUN
easat-8497	227	6	)	)	PUNCT
easat-8497	227	7	shows	show	VERB
easat-8497	227	8	researchers	researcher	NOUN
easat-8497	227	9	who	who	PRON
easat-8497	227	10	have	have	AUX
easat-8497	227	11	made	make	VERB
easat-8497	227	12	significant	significant	ADJ
easat-8497	227	13	contributions	contribution	NOUN
easat-8497	227	14	to	to	ADP
easat-8497	227	15	the	the	DET
easat-8497	227	16	field	field	NOUN
easat-8497	227	17	of	of	ADP
easat-8497	227	18	digital	digital	ADJ
easat-8497	227	19	marketing	marketing	NOUN
easat-8497	227	20	.	.	PUNCT
easat-8497	228	1	some	some	DET
easat-8497	228	2	researchers	researcher	NOUN
easat-8497	228	3	show	show	VERB
easat-8497	228	4	a	a	DET
easat-8497	228	5	broader	broad	ADJ
easat-8497	228	6	influence	influence	NOUN
easat-8497	228	7	,	,	PUNCT
easat-8497	228	8	which	which	PRON
easat-8497	228	9	can	can	AUX
easat-8497	228	10	be	be	AUX
easat-8497	228	11	seen	see	VERB
easat-8497	228	12	from	from	ADP
easat-8497	228	13	how	how	SCONJ
easat-8497	228	14	closely	closely	ADV
easat-8497	228	15	they	they	PRON
easat-8497	228	16	are	be	AUX
easat-8497	228	17	related	relate	VERB
easat-8497	228	18	to	to	ADP
easat-8497	228	19	various	various	ADJ
easat-8497	228	20	research	research	NOUN
easat-8497	228	21	themes	theme	NOUN
easat-8497	228	22	.	.	PUNCT
easat-8497	229	1	the	the	DET
easat-8497	229	2	main	main	ADJ
easat-8497	229	3	focus	focus	NOUN
easat-8497	229	4	of	of	ADP
easat-8497	229	5	digital	digital	ADJ
easat-8497	229	6	e	e	PROPN
easat-8497	229	7	-	-	ADJ
easat-8497	229	8	commerce	commerce	NOUN
easat-8497	229	9	marketing	marketing	NOUN
easat-8497	229	10	studies	study	NOUN
easat-8497	229	11	is	be	AUX
easat-8497	229	12	seen	see	VERB
easat-8497	229	13	in	in	ADP
easat-8497	229	14	the	the	DET
easat-8497	229	15	center	center	NOUN
easat-8497	229	16	of	of	ADP
easat-8497	229	17	the	the	DET
easat-8497	229	18	diagram	diagram	NOUN
easat-8497	229	19	(	(	PUNCT
easat-8497	229	20	au	au	PROPN
easat-8497	229	21	)	)	PUNCT
easat-8497	229	22	.	.	PUNCT
easat-8497	230	1	main	main	ADJ
easat-8497	230	2	topics	topic	NOUN
easat-8497	230	3	include	include	VERB
easat-8497	230	4	"	"	PUNCT
easat-8497	230	5	digital	digital	ADJ
easat-8497	230	6	business	business	NOUN
easat-8497	230	7	transformation	transformation	NOUN
easat-8497	230	8	,	,	PUNCT
easat-8497	230	9	"	"	PUNCT
easat-8497	230	10	"	"	PUNCT
easat-8497	230	11	marketing	market	VERB
easat-8497	230	12	information	information	NOUN
easat-8497	230	13	systems	system	NOUN
easat-8497	230	14	,	,	PUNCT
easat-8497	230	15	"	"	PUNCT
easat-8497	230	16	and	and	CCONJ
easat-8497	230	17	various	various	ADJ
easat-8497	230	18	aspects	aspect	NOUN
easat-8497	230	19	of	of	ADP
easat-8497	230	20	digital	digital	ADJ
easat-8497	230	21	consumer	consumer	NOUN
easat-8497	230	22	behavior	behavior	NOUN
easat-8497	230	23	.	.	PUNCT
easat-8497	231	1	these	these	DET
easat-8497	231	2	topics	topic	NOUN
easat-8497	231	3	serve	serve	VERB
easat-8497	231	4	as	as	ADP
easat-8497	231	5	important	important	ADJ
easat-8497	231	6	focal	focal	ADJ
easat-8497	231	7	points	point	NOUN
easat-8497	231	8	that	that	PRON
easat-8497	231	9	connect	connect	VERB
easat-8497	231	10	researchers	researcher	NOUN
easat-8497	231	11	and	and	CCONJ
easat-8497	231	12	publication	publication	NOUN
easat-8497	231	13	journals	journal	NOUN
easat-8497	231	14	,	,	PUNCT
easat-8497	231	15	highlighting	highlight	VERB
easat-8497	231	16	the	the	DET
easat-8497	231	17	most	most	ADV
easat-8497	231	18	actively	actively	ADV
easat-8497	231	19	discussed	discuss	VERB
easat-8497	231	20	conceptual	conceptual	ADJ
easat-8497	231	21	areas	area	NOUN
easat-8497	231	22	.	.	PUNCT
easat-8497	232	1	the	the	DET
easat-8497	232	2	right	right	ADJ
easat-8497	232	3	column	column	NOUN
easat-8497	232	4	(	(	PUNCT
easat-8497	232	5	dr	dr	PROPN
easat-8497	232	6	)	)	PUNCT
easat-8497	232	7	displays	display	NOUN
easat-8497	232	8	target	target	VERB
easat-8497	232	9	publication	publication	NOUN
easat-8497	232	10	journals	journal	NOUN
easat-8497	232	11	with	with	ADP
easat-8497	232	12	various	various	ADJ
easat-8497	232	13	specializations	specialization	NOUN
easat-8497	232	14	,	,	PUNCT
easat-8497	232	15	indicated	indicate	VERB
easat-8497	232	16	through	through	ADP
easat-8497	232	17	color	color	NOUN
easat-8497	232	18	coding	coding	NOUN
easat-8497	232	19	.	.	PUNCT
easat-8497	233	1	the	the	DET
easat-8497	233	2	2839	2839	NUM
easat-8497	233	3	edelweiss	edelweiss	PROPN
easat-8497	233	4	applied	apply	VERB
easat-8497	233	5	science	science	NOUN
easat-8497	233	6	and	and	CCONJ
easat-8497	233	7	technology	technology	NOUN
easat-8497	233	8	issn	issn	PROPN
easat-8497	233	9	:	:	PUNCT
easat-8497	233	10	2576	2576	NUM
easat-8497	233	11	-	-	SYM
easat-8497	233	12	8484	8484	NUM
easat-8497	233	13	vol	vol	NOUN
easat-8497	233	14	.	.	PROPN
easat-8497	234	1	9	9	NUM
easat-8497	234	2	,	,	PUNCT
easat-8497	234	3	no	no	INTJ
easat-8497	234	4	.	.	NOUN
easat-8497	234	5	6	6	NUM
easat-8497	234	6	:	:	SYM
easat-8497	234	7	2827	2827	NUM
easat-8497	234	8	-	-	SYM
easat-8497	234	9	2844	2844	NUM
easat-8497	234	10	,	,	PUNCT
easat-8497	234	11	2025	2025	NUM
easat-8497	234	12	doi	doi	NOUN
easat-8497	234	13	:	:	PUNCT
easat-8497	234	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	234	15	©	©	PROPN
easat-8497	234	16	2025	2025	NUM
easat-8497	234	17	by	by	ADP
easat-8497	234	18	the	the	DET
easat-8497	234	19	authors	author	NOUN
easat-8497	234	20	;	;	PUNCT
easat-8497	234	21	licensee	licensee	PROPN
easat-8497	234	22	learning	learning	NOUN
easat-8497	234	23	gate	gate	VERB
easat-8497	234	24	uneven	uneven	ADJ
easat-8497	234	25	publication	publication	NOUN
easat-8497	234	26	pattern	pattern	NOUN
easat-8497	234	27	is	be	AUX
easat-8497	234	28	indicated	indicate	VERB
easat-8497	234	29	by	by	ADP
easat-8497	234	30	the	the	DET
easat-8497	234	31	distribution	distribution	NOUN
easat-8497	234	32	and	and	CCONJ
easat-8497	234	33	thickness	thickness	NOUN
easat-8497	234	34	of	of	ADP
easat-8497	234	35	connections	connection	NOUN
easat-8497	234	36	,	,	PUNCT
easat-8497	234	37	with	with	ADP
easat-8497	234	38	some	some	DET
easat-8497	234	39	journals	journal	NOUN
easat-8497	234	40	attracting	attract	VERB
easat-8497	234	41	more	more	ADJ
easat-8497	234	42	research	research	NOUN
easat-8497	234	43	on	on	ADP
easat-8497	234	44	specific	specific	ADJ
easat-8497	234	45	topics	topic	NOUN
easat-8497	234	46	.	.	PUNCT
easat-8497	235	1	figure	figure	VERB
easat-8497	235	2	6	6	NUM
easat-8497	235	3	.	.	PUNCT
easat-8497	235	4	three	three	NUM
easat-8497	235	5	-	-	PUNCT
easat-8497	235	6	field	field	NOUN
easat-8497	235	7	plot	plot	NOUN
easat-8497	235	8	.	.	PUNCT
easat-8497	236	1	source	source	NOUN
easat-8497	236	2	:	:	PUNCT
easat-8497	236	3	scopus	scopus	NOUN
easat-8497	236	4	-	-	PUNCT
easat-8497	236	5	indexed	index	VERB
easat-8497	236	6	journal	journal	NOUN
easat-8497	236	7	publications	publication	NOUN
easat-8497	236	8	on	on	ADP
easat-8497	236	9	e	e	NOUN
easat-8497	236	10	-	-	NOUN
easat-8497	236	11	commerce	commerce	NOUN
easat-8497	236	12	,	,	PUNCT
easat-8497	236	13	fashion	fashion	NOUN
easat-8497	236	14	,	,	PUNCT
easat-8497	236	15	sustainable	sustainable	ADJ
easat-8497	236	16	business	business	NOUN
easat-8497	236	17	,	,	PUNCT
easat-8497	236	18	trends	trend	NOUN
easat-8497	236	19	and	and	CCONJ
easat-8497	236	20	impact	impact	NOUN
easat-8497	236	21	of	of	ADP
easat-8497	236	22	digital	digital	ADJ
easat-8497	236	23	marketing	marketing	NOUN
easat-8497	236	24	(	(	PUNCT
easat-8497	236	25	2010	2010	NUM
easat-8497	236	26	-	-	SYM
easat-8497	236	27	2025	2025	NUM
easat-8497	236	28	)	)	PUNCT
easat-8497	236	29	.	.	PUNCT
easat-8497	237	1	4.7	4.7	NUM
easat-8497	237	2	.	.	PUNCT
easat-8497	238	1	word	word	NOUN
easat-8497	238	2	cloud	cloud	ADJ
easat-8497	238	3	word	word	NOUN
easat-8497	238	4	cloud	cloud	NOUN
easat-8497	238	5	analysis	analysis	NOUN
easat-8497	238	6	shows	show	VERB
easat-8497	238	7	the	the	DET
easat-8497	238	8	importance	importance	NOUN
easat-8497	238	9	of	of	ADP
easat-8497	238	10	key	key	ADJ
easat-8497	238	11	terms	term	NOUN
easat-8497	238	12	in	in	ADP
easat-8497	238	13	research	research	NOUN
easat-8497	238	14	discussions	discussion	NOUN
easat-8497	238	15	,	,	PUNCT
easat-8497	238	16	with	with	ADP
easat-8497	238	17	"	"	PUNCT
easat-8497	238	18	sustainable	sustainable	ADJ
easat-8497	238	19	development	development	NOUN
easat-8497	238	20	"	"	PUNCT
easat-8497	238	21	and	and	CCONJ
easat-8497	238	22	"	"	PUNCT
easat-8497	238	23	sustainability	sustainability	NOUN
easat-8497	238	24	"	"	PUNCT
easat-8497	238	25	being	be	AUX
easat-8497	238	26	the	the	DET
easat-8497	238	27	most	most	ADV
easat-8497	238	28	frequently	frequently	ADV
easat-8497	238	29	referenced	reference	VERB
easat-8497	238	30	concepts	concept	NOUN
easat-8497	238	31	(	(	PUNCT
easat-8497	238	32	figure	figure	NOUN
easat-8497	238	33	7	7	NUM
easat-8497	238	34	)	)	PUNCT
easat-8497	238	35	.	.	PUNCT
easat-8497	239	1	this	this	PRON
easat-8497	239	2	indicates	indicate	VERB
easat-8497	239	3	that	that	SCONJ
easat-8497	239	4	the	the	DET
easat-8497	239	5	academic	academic	ADJ
easat-8497	239	6	discourse	discourse	NOUN
easat-8497	239	7	places	place	VERB
easat-8497	239	8	significant	significant	ADJ
easat-8497	239	9	emphasis	emphasis	NOUN
easat-8497	239	10	on	on	ADP
easat-8497	239	11	economic	economic	ADJ
easat-8497	239	12	,	,	PUNCT
easat-8497	239	13	social	social	ADJ
easat-8497	239	14	,	,	PUNCT
easat-8497	239	15	and	and	CCONJ
easat-8497	239	16	environmental	environmental	ADJ
easat-8497	239	17	sustainability	sustainability	NOUN
easat-8497	239	18	.	.	PUNCT
easat-8497	240	1	the	the	DET
easat-8497	240	2	importance	importance	NOUN
easat-8497	240	3	of	of	ADP
easat-8497	240	4	technological	technological	ADJ
easat-8497	240	5	advancement	advancement	NOUN
easat-8497	240	6	in	in	ADP
easat-8497	240	7	achieving	achieve	VERB
easat-8497	240	8	sustainability	sustainability	NOUN
easat-8497	240	9	goals	goal	NOUN
easat-8497	240	10	is	be	AUX
easat-8497	240	11	underscored	underscore	VERB
easat-8497	240	12	by	by	ADP
easat-8497	240	13	other	other	ADJ
easat-8497	240	14	key	key	ADJ
easat-8497	240	15	terms	term	NOUN
easat-8497	240	16	,	,	PUNCT
easat-8497	240	17	including	include	VERB
easat-8497	240	18	"	"	PUNCT
easat-8497	240	19	digital	digital	ADJ
easat-8497	240	20	transformation	transformation	NOUN
easat-8497	240	21	,	,	PUNCT
easat-8497	240	22	"	"	PUNCT
easat-8497	240	23	"	"	PUNCT
easat-8497	240	24	digital	digital	ADJ
easat-8497	240	25	technology	technology	NOUN
easat-8497	240	26	,	,	PUNCT
easat-8497	240	27	"	"	PUNCT
easat-8497	240	28	"	"	PUNCT
easat-8497	240	29	artificial	artificial	ADJ
easat-8497	240	30	intelligence	intelligence	NOUN
easat-8497	240	31	,	,	PUNCT
easat-8497	240	32	"	"	PUNCT
easat-8497	240	33	and	and	CCONJ
easat-8497	240	34	"	"	PUNCT
easat-8497	240	35	innovation	innovation	NOUN
easat-8497	240	36	.	.	PUNCT
easat-8497	241	1	"moreover	"moreover	INTJ
easat-8497	241	2	,	,	PUNCT
easat-8497	241	3	the	the	DET
easat-8497	241	4	use	use	NOUN
easat-8497	241	5	of	of	ADP
easat-8497	241	6	terms	term	NOUN
easat-8497	241	7	such	such	ADJ
easat-8497	241	8	as	as	ADP
easat-8497	241	9	"	"	PUNCT
easat-8497	241	10	environmental	environmental	ADJ
easat-8497	241	11	impact	impact	NOUN
easat-8497	241	12	,	,	PUNCT
easat-8497	241	13	"	"	PUNCT
easat-8497	241	14	"	"	PUNCT
easat-8497	241	15	supply	supply	NOUN
easat-8497	241	16	chain	chain	NOUN
easat-8497	241	17	,	,	PUNCT
easat-8497	241	18	"	"	PUNCT
easat-8497	241	19	"	"	PUNCT
easat-8497	241	20	business	business	NOUN
easat-8497	241	21	model	model	NOUN
easat-8497	241	22	,	,	PUNCT
easat-8497	241	23	"	"	PUNCT
easat-8497	241	24	and	and	CCONJ
easat-8497	241	25	"	"	PUNCT
easat-8497	241	26	climate	climate	NOUN
easat-8497	241	27	change	change	NOUN
easat-8497	241	28	"	"	PUNCT
easat-8497	241	29	indicates	indicate	VERB
easat-8497	241	30	that	that	SCONJ
easat-8497	241	31	researchers	researcher	NOUN
easat-8497	241	32	are	be	AUX
easat-8497	241	33	investigating	investigate	VERB
easat-8497	241	34	sustainability	sustainability	NOUN
easat-8497	241	35	from	from	ADP
easat-8497	241	36	various	various	ADJ
easat-8497	241	37	angles	angle	NOUN
easat-8497	241	38	,	,	PUNCT
easat-8497	241	39	such	such	ADJ
easat-8497	241	40	as	as	ADP
easat-8497	241	41	economic	economic	ADJ
easat-8497	241	42	,	,	PUNCT
easat-8497	241	43	ecological	ecological	ADJ
easat-8497	241	44	,	,	PUNCT
easat-8497	241	45	and	and	CCONJ
easat-8497	241	46	technological	technological	ADJ
easat-8497	241	47	.	.	PUNCT
easat-8497	242	1	this	this	DET
easat-8497	242	2	visualization	visualization	NOUN
easat-8497	242	3	offers	offer	VERB
easat-8497	242	4	valuable	valuable	ADJ
easat-8497	242	5	insights	insight	NOUN
easat-8497	242	6	into	into	ADP
easat-8497	242	7	the	the	DET
easat-8497	242	8	interconnection	interconnection	NOUN
easat-8497	242	9	between	between	ADP
easat-8497	242	10	sustainable	sustainable	ADJ
easat-8497	242	11	development	development	NOUN
easat-8497	242	12	and	and	CCONJ
easat-8497	242	13	digitalization	digitalization	NOUN
easat-8497	242	14	,	,	PUNCT
easat-8497	242	15	as	as	ADV
easat-8497	242	16	well	well	ADV
easat-8497	242	17	as	as	ADP
easat-8497	242	18	the	the	DET
easat-8497	242	19	dominant	dominant	ADJ
easat-8497	242	20	themes	theme	NOUN
easat-8497	242	21	in	in	ADP
easat-8497	242	22	sustainability	sustainability	NOUN
easat-8497	242	23	research	research	NOUN
easat-8497	242	24	.	.	PUNCT
easat-8497	243	1	2840	2840	NUM
easat-8497	243	2	edelweiss	edelweiss	PROPN
easat-8497	243	3	applied	apply	VERB
easat-8497	243	4	science	science	NOUN
easat-8497	243	5	and	and	CCONJ
easat-8497	243	6	technology	technology	NOUN
easat-8497	243	7	issn	issn	PROPN
easat-8497	243	8	:	:	PUNCT
easat-8497	243	9	2576	2576	NUM
easat-8497	243	10	-	-	SYM
easat-8497	243	11	8484	8484	NUM
easat-8497	243	12	vol	vol	NOUN
easat-8497	243	13	.	.	PROPN
easat-8497	244	1	9	9	NUM
easat-8497	244	2	,	,	PUNCT
easat-8497	244	3	no	no	INTJ
easat-8497	244	4	.	.	NOUN
easat-8497	244	5	6	6	NUM
easat-8497	244	6	:	:	SYM
easat-8497	244	7	2827	2827	NUM
easat-8497	244	8	-	-	SYM
easat-8497	244	9	2844	2844	NUM
easat-8497	244	10	,	,	PUNCT
easat-8497	244	11	2025	2025	NUM
easat-8497	244	12	doi	doi	NOUN
easat-8497	244	13	:	:	PUNCT
easat-8497	244	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	244	15	©	©	PROPN
easat-8497	244	16	2025	2025	NUM
easat-8497	244	17	by	by	ADP
easat-8497	244	18	the	the	DET
easat-8497	244	19	authors	author	NOUN
easat-8497	244	20	;	;	PUNCT
easat-8497	244	21	licensee	licensee	PROPN
easat-8497	244	22	learning	learn	VERB
easat-8497	244	23	gate	gate	NOUN
easat-8497	244	24	figure	figure	NOUN
easat-8497	244	25	7	7	NUM
easat-8497	244	26	.	.	PUNCT
easat-8497	244	27	word	word	NOUN
easat-8497	244	28	cloud	cloud	ADJ
easat-8497	244	29	.	.	PUNCT
easat-8497	245	1	4.8	4.8	NUM
easat-8497	245	2	.	.	PUNCT
easat-8497	246	1	co	co	VERB
easat-8497	246	2	-	-	ADJ
easat-8497	246	3	occurance	occurance	ADJ
easat-8497	246	4	network	network	NOUN
easat-8497	246	5	network	network	NOUN
easat-8497	246	6	visualization	visualization	NOUN
easat-8497	246	7	emphasizes	emphasize	VERB
easat-8497	246	8	the	the	DET
easat-8497	246	9	interconnection	interconnection	NOUN
easat-8497	246	10	of	of	ADP
easat-8497	246	11	various	various	ADJ
easat-8497	246	12	concepts	concept	NOUN
easat-8497	246	13	related	relate	VERB
easat-8497	246	14	to	to	ADP
easat-8497	246	15	digital	digital	ADJ
easat-8497	246	16	marketing	marketing	NOUN
easat-8497	246	17	,	,	PUNCT
easat-8497	246	18	consumer	consumer	NOUN
easat-8497	246	19	engagement	engagement	NOUN
easat-8497	246	20	,	,	PUNCT
easat-8497	246	21	and	and	CCONJ
easat-8497	246	22	sustainability	sustainability	NOUN
easat-8497	246	23	in	in	ADP
easat-8497	246	24	fashion	fashion	NOUN
easat-8497	246	25	e	e	NOUN
easat-8497	246	26	-	-	NOUN
easat-8497	246	27	commerce	commerce	NOUN
easat-8497	246	28	,	,	PUNCT
easat-8497	246	29	as	as	SCONJ
easat-8497	246	30	shown	show	VERB
easat-8497	246	31	by	by	ADP
easat-8497	246	32	the	the	DET
easat-8497	246	33	cooccurrence	cooccurrence	NOUN
easat-8497	246	34	analysis	analysis	NOUN
easat-8497	246	35	(	(	PUNCT
easat-8497	246	36	figure	figure	NOUN
easat-8497	246	37	8)	8)	NUM
easat-8497	246	38	.	.	PUNCT
easat-8497	247	1	the	the	DET
easat-8497	247	2	terms	term	NOUN
easat-8497	247	3	"	"	PUNCT
easat-8497	247	4	sustainability	sustainability	NOUN
easat-8497	247	5	"	"	PUNCT
easat-8497	247	6	and	and	CCONJ
easat-8497	247	7	"	"	PUNCT
easat-8497	247	8	sustainable	sustainable	ADJ
easat-8497	247	9	development	development	NOUN
easat-8497	247	10	"	"	PUNCT
easat-8497	247	11	are	be	AUX
easat-8497	247	12	central	central	ADJ
easat-8497	247	13	nodes	node	NOUN
easat-8497	247	14	,	,	PUNCT
easat-8497	247	15	indicating	indicate	VERB
easat-8497	247	16	their	their	PRON
easat-8497	247	17	fundamental	fundamental	ADJ
easat-8497	247	18	role	role	NOUN
easat-8497	247	19	in	in	ADP
easat-8497	247	20	shaping	shape	VERB
easat-8497	247	21	the	the	DET
easat-8497	247	22	discourse	discourse	NOUN
easat-8497	247	23	around	around	ADP
easat-8497	247	24	sustainable	sustainable	ADJ
easat-8497	247	25	business	business	NOUN
easat-8497	247	26	models	model	NOUN
easat-8497	247	27	.	.	PUNCT
easat-8497	248	1	the	the	DET
easat-8497	248	2	increasing	increase	VERB
easat-8497	248	3	significance	significance	NOUN
easat-8497	248	4	of	of	ADP
easat-8497	248	5	technology	technology	NOUN
easat-8497	248	6	in	in	ADP
easat-8497	248	7	advancing	advance	VERB
easat-8497	248	8	sustainability	sustainability	NOUN
easat-8497	248	9	initiatives	initiative	NOUN
easat-8497	248	10	in	in	ADP
easat-8497	248	11	fashion	fashion	NOUN
easat-8497	248	12	e	e	NOUN
easat-8497	248	13	-	-	NOUN
easat-8497	248	14	commerce	commerce	NOUN
easat-8497	248	15	is	be	AUX
easat-8497	248	16	indicated	indicate	VERB
easat-8497	248	17	by	by	ADP
easat-8497	248	18	terms	term	NOUN
easat-8497	248	19	such	such	ADJ
easat-8497	248	20	as	as	ADP
easat-8497	248	21	"	"	PUNCT
easat-8497	248	22	digital	digital	ADJ
easat-8497	248	23	transformation	transformation	NOUN
easat-8497	248	24	,	,	PUNCT
easat-8497	248	25	"	"	PUNCT
easat-8497	248	26	"	"	PUNCT
easat-8497	248	27	digital	digital	ADJ
easat-8497	248	28	technology	technology	NOUN
easat-8497	248	29	,	,	PUNCT
easat-8497	248	30	"	"	PUNCT
easat-8497	248	31	"	"	PUNCT
easat-8497	248	32	environmental	environmental	ADJ
easat-8497	248	33	sustainability	sustainability	NOUN
easat-8497	248	34	,	,	PUNCT
easat-8497	248	35	"	"	PUNCT
easat-8497	248	36	and	and	CCONJ
easat-8497	248	37	"	"	PUNCT
easat-8497	248	38	supply	supply	NOUN
easat-8497	248	39	chain	chain	NOUN
easat-8497	248	40	.	.	PUNCT
easat-8497	249	1	"	"	PUNCT
easat-8497	249	2	terms	term	NOUN
easat-8497	249	3	like	like	ADP
easat-8497	249	4	"	"	PUNCT
easat-8497	249	5	carbon	carbon	NOUN
easat-8497	249	6	footprint	footprint	NOUN
easat-8497	249	7	,	,	PUNCT
easat-8497	249	8	"	"	PUNCT
easat-8497	249	9	"	"	PUNCT
easat-8497	249	10	climate	climate	NOUN
easat-8497	249	11	change	change	NOUN
easat-8497	249	12	,	,	PUNCT
easat-8497	249	13	"	"	PUNCT
easat-8497	249	14	and	and	CCONJ
easat-8497	249	15	"	"	PUNCT
easat-8497	249	16	circular	circular	ADJ
easat-8497	249	17	economy	economy	NOUN
easat-8497	249	18	"	"	PUNCT
easat-8497	249	19	indicate	indicate	VERB
easat-8497	249	20	the	the	DET
easat-8497	249	21	industry	industry	NOUN
easat-8497	249	22	's	's	PART
easat-8497	249	23	emphasis	emphasis	NOUN
easat-8497	249	24	on	on	ADP
easat-8497	249	25	ethical	ethical	ADJ
easat-8497	249	26	business	business	NOUN
easat-8497	249	27	practices	practice	NOUN
easat-8497	249	28	and	and	CCONJ
easat-8497	249	29	environmental	environmental	ADJ
easat-8497	249	30	impact	impact	NOUN
easat-8497	249	31	mitigation	mitigation	NOUN
easat-8497	249	32	.	.	PUNCT
easat-8497	250	1	additionally	additionally	ADV
easat-8497	250	2	,	,	PUNCT
easat-8497	250	3	the	the	DET
easat-8497	250	4	use	use	NOUN
easat-8497	250	5	of	of	ADP
easat-8497	250	6	digital	digital	ADJ
easat-8497	250	7	tools	tool	NOUN
easat-8497	250	8	to	to	PART
easat-8497	250	9	enhance	enhance	VERB
easat-8497	250	10	strategies	strategy	NOUN
easat-8497	250	11	and	and	CCONJ
easat-8497	250	12	align	align	VERB
easat-8497	250	13	with	with	ADP
easat-8497	250	14	sustainability	sustainability	NOUN
easat-8497	250	15	goals	goal	NOUN
easat-8497	250	16	is	be	AUX
easat-8497	250	17	demonstrated	demonstrate	VERB
easat-8497	250	18	through	through	ADP
easat-8497	250	19	the	the	DET
easat-8497	250	20	use	use	NOUN
easat-8497	250	21	of	of	ADP
easat-8497	250	22	key	key	ADJ
easat-8497	250	23	marketing	marketing	NOUN
easat-8497	250	24	terms	term	NOUN
easat-8497	250	25	,	,	PUNCT
easat-8497	250	26	including	include	VERB
easat-8497	250	27	"	"	PUNCT
easat-8497	250	28	business	business	NOUN
easat-8497	250	29	model	model	NOUN
easat-8497	250	30	,	,	PUNCT
easat-8497	250	31	"	"	PUNCT
easat-8497	250	32	"	"	PUNCT
easat-8497	250	33	competition	competition	NOUN
easat-8497	250	34	,	,	PUNCT
easat-8497	250	35	"	"	PUNCT
easat-8497	250	36	and	and	CCONJ
easat-8497	250	37	"	"	PUNCT
easat-8497	250	38	consumer	consumer	NOUN
easat-8497	250	39	engagement	engagement	NOUN
easat-8497	250	40	.	.	PUNCT
easat-8497	251	1	"	"	PUNCT
easat-8497	251	2	this	this	DET
easat-8497	251	3	analysis	analysis	NOUN
easat-8497	251	4	offers	offer	VERB
easat-8497	251	5	a	a	DET
easat-8497	251	6	thorough	thorough	ADJ
easat-8497	251	7	examination	examination	NOUN
easat-8497	251	8	of	of	ADP
easat-8497	251	9	the	the	DET
easat-8497	251	10	changing	change	VERB
easat-8497	251	11	landscape	landscape	NOUN
easat-8497	251	12	of	of	ADP
easat-8497	251	13	digital	digital	ADJ
easat-8497	251	14	marketing	marketing	NOUN
easat-8497	251	15	in	in	ADP
easat-8497	251	16	sustainable	sustainable	ADJ
easat-8497	251	17	fashion	fashion	NOUN
easat-8497	251	18	e	e	NOUN
easat-8497	251	19	-	-	NOUN
easat-8497	251	20	commerce	commerce	NOUN
easat-8497	251	21	,	,	PUNCT
easat-8497	251	22	highlighting	highlight	VERB
easat-8497	251	23	the	the	DET
easat-8497	251	24	need	need	NOUN
easat-8497	251	25	for	for	ADP
easat-8497	251	26	innovative	innovative	ADJ
easat-8497	251	27	strategies	strategy	NOUN
easat-8497	251	28	to	to	PART
easat-8497	251	29	promote	promote	VERB
easat-8497	251	30	responsible	responsible	ADJ
easat-8497	251	31	consumption	consumption	NOUN
easat-8497	251	32	and	and	CCONJ
easat-8497	251	33	engage	engage	VERB
easat-8497	251	34	consumers	consumer	NOUN
easat-8497	251	35	.	.	PUNCT
easat-8497	252	1	figure	figure	VERB
easat-8497	252	2	8	8	NUM
easat-8497	252	3	.	.	PUNCT
easat-8497	253	1	co	co	ADJ
easat-8497	253	2	-	-	ADJ
easat-8497	253	3	occurance	occurance	ADJ
easat-8497	253	4	network	network	NOUN
easat-8497	253	5	.	.	PUNCT
easat-8497	254	1	2841	2841	NUM
easat-8497	254	2	edelweiss	edelweiss	PROPN
easat-8497	254	3	applied	apply	VERB
easat-8497	254	4	science	science	NOUN
easat-8497	254	5	and	and	CCONJ
easat-8497	254	6	technology	technology	NOUN
easat-8497	254	7	issn	issn	PROPN
easat-8497	254	8	:	:	PUNCT
easat-8497	254	9	2576	2576	NUM
easat-8497	254	10	-	-	SYM
easat-8497	254	11	8484	8484	NUM
easat-8497	254	12	vol	vol	NOUN
easat-8497	254	13	.	.	PROPN
easat-8497	255	1	9	9	NUM
easat-8497	255	2	,	,	PUNCT
easat-8497	255	3	no	no	INTJ
easat-8497	255	4	.	.	NOUN
easat-8497	255	5	6	6	NUM
easat-8497	255	6	:	:	SYM
easat-8497	255	7	2827	2827	NUM
easat-8497	255	8	-	-	SYM
easat-8497	255	9	2844	2844	NUM
easat-8497	255	10	,	,	PUNCT
easat-8497	255	11	2025	2025	NUM
easat-8497	255	12	doi	doi	NOUN
easat-8497	255	13	:	:	PUNCT
easat-8497	255	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	255	15	©	©	PROPN
easat-8497	255	16	2025	2025	NUM
easat-8497	255	17	by	by	ADP
easat-8497	255	18	the	the	DET
easat-8497	255	19	authors	author	NOUN
easat-8497	255	20	;	;	PUNCT
easat-8497	255	21	licensee	licensee	PROPN
easat-8497	255	22	learning	learning	NOUN
easat-8497	255	23	gate	gate	NOUN
easat-8497	255	24	5	5	NUM
easat-8497	255	25	.	.	PUNCT
easat-8497	255	26	discussion	discussion	NOUN
easat-8497	255	27	5.1	5.1	NUM
easat-8497	255	28	.	.	PUNCT
easat-8497	256	1	trends	trend	NOUN
easat-8497	256	2	and	and	CCONJ
easat-8497	256	3	impacts	impact	NOUN
easat-8497	256	4	of	of	ADP
easat-8497	256	5	digital	digital	ADJ
easat-8497	256	6	marketing	marketing	NOUN
easat-8497	256	7	in	in	ADP
easat-8497	256	8	fashion	fashion	NOUN
easat-8497	256	9	e	e	NOUN
easat-8497	256	10	-	-	NOUN
easat-8497	256	11	commerce	commerce	VERB
easat-8497	256	12	the	the	DET
easat-8497	256	13	discussion	discussion	NOUN
easat-8497	256	14	on	on	ADP
easat-8497	256	15	trends	trend	NOUN
easat-8497	256	16	and	and	CCONJ
easat-8497	256	17	the	the	DET
easat-8497	256	18	impact	impact	NOUN
easat-8497	256	19	of	of	ADP
easat-8497	256	20	digital	digital	ADJ
easat-8497	256	21	marketing	marketing	NOUN
easat-8497	256	22	in	in	ADP
easat-8497	256	23	e	e	PROPN
easat-8497	256	24	-	-	NOUN
easat-8497	256	25	commerce	commerce	NOUN
easat-8497	256	26	has	have	AUX
easat-8497	256	27	proven	prove	VERB
easat-8497	256	28	to	to	PART
easat-8497	256	29	be	be	AUX
easat-8497	256	30	very	very	ADV
easat-8497	256	31	relevant	relevant	ADJ
easat-8497	256	32	,	,	PUNCT
easat-8497	256	33	especially	especially	ADV
easat-8497	256	34	regarding	regard	VERB
easat-8497	256	35	sustainability	sustainability	NOUN
easat-8497	256	36	,	,	PUNCT
easat-8497	256	37	which	which	PRON
easat-8497	256	38	is	be	AUX
easat-8497	256	39	currently	currently	ADV
easat-8497	256	40	a	a	DET
easat-8497	256	41	global	global	ADJ
easat-8497	256	42	focus	focus	NOUN
easat-8497	256	43	.	.	PUNCT
easat-8497	257	1	the	the	DET
easat-8497	257	2	results	result	NOUN
easat-8497	257	3	of	of	ADP
easat-8497	257	4	the	the	DET
easat-8497	257	5	bibliometric	bibliometric	ADJ
easat-8497	257	6	analysis	analysis	NOUN
easat-8497	257	7	show	show	VERB
easat-8497	257	8	a	a	DET
easat-8497	257	9	significant	significant	ADJ
easat-8497	257	10	increase	increase	NOUN
easat-8497	257	11	in	in	ADP
easat-8497	257	12	the	the	DET
easat-8497	257	13	number	number	NOUN
easat-8497	257	14	of	of	ADP
easat-8497	257	15	related	related	ADJ
easat-8497	257	16	publications	publication	NOUN
easat-8497	257	17	from	from	ADP
easat-8497	257	18	2010	2010	NUM
easat-8497	257	19	to	to	ADP
easat-8497	257	20	2024	2024	NUM
easat-8497	257	21	,	,	PUNCT
easat-8497	257	22	with	with	ADP
easat-8497	257	23	the	the	DET
easat-8497	257	24	highest	high	ADJ
easat-8497	257	25	peaks	peak	NOUN
easat-8497	257	26	in	in	ADP
easat-8497	257	27	2023	2023	NUM
easat-8497	257	28	and	and	CCONJ
easat-8497	257	29	2024	2024	NUM
easat-8497	257	30	(	(	PUNCT
easat-8497	257	31	figure	figure	NOUN
easat-8497	257	32	2	2	NUM
easat-8497	257	33	)	)	PUNCT
easat-8497	257	34	.	.	PUNCT
easat-8497	258	1	this	this	DET
easat-8497	258	2	surge	surge	NOUN
easat-8497	258	3	indicates	indicate	VERB
easat-8497	258	4	the	the	DET
easat-8497	258	5	increasing	increase	VERB
easat-8497	258	6	scientific	scientific	ADJ
easat-8497	258	7	and	and	CCONJ
easat-8497	258	8	industry	industry	NOUN
easat-8497	258	9	attention	attention	NOUN
easat-8497	258	10	towards	towards	ADP
easat-8497	258	11	digital	digital	ADJ
easat-8497	258	12	marketing	marketing	NOUN
easat-8497	258	13	strategies	strategy	NOUN
easat-8497	258	14	to	to	PART
easat-8497	258	15	strengthen	strengthen	VERB
easat-8497	258	16	the	the	DET
easat-8497	258	17	global	global	ADJ
easat-8497	258	18	position	position	NOUN
easat-8497	258	19	of	of	ADP
easat-8497	258	20	fashion	fashion	NOUN
easat-8497	258	21	businesses	business	NOUN
easat-8497	258	22	.	.	PUNCT
easat-8497	259	1	additionally	additionally	ADV
easat-8497	259	2	,	,	PUNCT
easat-8497	259	3	this	this	DET
easat-8497	259	4	trend	trend	NOUN
easat-8497	259	5	is	be	AUX
easat-8497	259	6	also	also	ADV
easat-8497	259	7	reinforced	reinforce	VERB
easat-8497	259	8	by	by	ADP
easat-8497	259	9	the	the	DET
easat-8497	259	10	dominance	dominance	NOUN
easat-8497	259	11	of	of	ADP
easat-8497	259	12	keywords	keyword	NOUN
easat-8497	259	13	such	such	ADJ
easat-8497	259	14	as	as	ADP
easat-8497	259	15	"	"	PUNCT
easat-8497	259	16	digital	digital	ADJ
easat-8497	259	17	transformation	transformation	NOUN
easat-8497	259	18	,	,	PUNCT
easat-8497	259	19	"	"	PUNCT
easat-8497	259	20	"	"	PUNCT
easat-8497	259	21	innovation	innovation	NOUN
easat-8497	259	22	,	,	PUNCT
easat-8497	259	23	"	"	PUNCT
easat-8497	259	24	"	"	PUNCT
easat-8497	259	25	digitalization	digitalization	NOUN
easat-8497	259	26	,	,	PUNCT
easat-8497	259	27	"	"	PUNCT
easat-8497	259	28	and	and	CCONJ
easat-8497	259	29	"	"	PUNCT
easat-8497	259	30	sustainability	sustainability	NOUN
easat-8497	259	31	"	"	PUNCT
easat-8497	259	32	in	in	ADP
easat-8497	259	33	word	word	NOUN
easat-8497	259	34	cloud	cloud	NOUN
easat-8497	259	35	(	(	PUNCT
easat-8497	259	36	figure	figure	NOUN
easat-8497	259	37	6	6	NUM
easat-8497	259	38	)	)	PUNCT
easat-8497	259	39	and	and	CCONJ
easat-8497	259	40	the	the	DET
easat-8497	259	41	co	co	ADJ
easat-8497	259	42	-	-	NOUN
easat-8497	259	43	occurrence	occurrence	ADJ
easat-8497	259	44	network	network	NOUN
easat-8497	259	45	(	(	PUNCT
easat-8497	259	46	figure	figure	NOUN
easat-8497	259	47	8)	8)	NUM
easat-8497	259	48	.	.	PUNCT
easat-8497	260	1	influencer	influencer	NOUN
easat-8497	260	2	marketing	marketing	NOUN
easat-8497	260	3	and	and	CCONJ
easat-8497	260	4	e	e	NOUN
easat-8497	260	5	-	-	NOUN
easat-8497	260	6	commerce	commerce	NOUN
easat-8497	260	7	are	be	AUX
easat-8497	260	8	the	the	DET
easat-8497	260	9	most	most	ADV
easat-8497	260	10	popular	popular	ADJ
easat-8497	260	11	digital	digital	ADJ
easat-8497	260	12	marketing	marketing	NOUN
easat-8497	260	13	trends	trend	NOUN
easat-8497	260	14	in	in	ADP
easat-8497	260	15	practice	practice	NOUN
easat-8497	260	16	.	.	PUNCT
easat-8497	261	1	the	the	DET
easat-8497	261	2	role	role	NOUN
easat-8497	261	3	of	of	ADP
easat-8497	261	4	micro	micro	NOUN
easat-8497	261	5	-	-	NOUN
easat-8497	261	6	influencers	influencer	NOUN
easat-8497	261	7	has	have	AUX
easat-8497	261	8	proven	prove	VERB
easat-8497	261	9	to	to	PART
easat-8497	261	10	be	be	AUX
easat-8497	261	11	more	more	ADV
easat-8497	261	12	effective	effective	ADJ
easat-8497	261	13	because	because	SCONJ
easat-8497	261	14	they	they	PRON
easat-8497	261	15	provide	provide	VERB
easat-8497	261	16	a	a	DET
easat-8497	261	17	more	more	ADV
easat-8497	261	18	authentic	authentic	ADJ
easat-8497	261	19	impression	impression	NOUN
easat-8497	261	20	compared	compare	VERB
easat-8497	261	21	to	to	ADP
easat-8497	261	22	traditional	traditional	ADJ
easat-8497	261	23	advertisements	advertisement	NOUN
easat-8497	261	24	[	[	X
easat-8497	261	25	36	36	NUM
easat-8497	261	26	]	]	PUNCT
easat-8497	261	27	.	.	PUNCT
easat-8497	262	1	platforms	platform	NOUN
easat-8497	262	2	like	like	ADP
easat-8497	262	3	tiktok	tiktok	NOUN
easat-8497	262	4	,	,	PUNCT
easat-8497	262	5	instagram	instagram	PROPN
easat-8497	262	6	,	,	PUNCT
easat-8497	262	7	and	and	CCONJ
easat-8497	262	8	facebook	facebook	AUX
easat-8497	262	9	not	not	PART
easat-8497	262	10	only	only	ADV
easat-8497	262	11	serve	serve	VERB
easat-8497	262	12	as	as	ADP
easat-8497	262	13	promotional	promotional	ADJ
easat-8497	262	14	spaces	space	NOUN
easat-8497	262	15	but	but	CCONJ
easat-8497	262	16	also	also	ADV
easat-8497	262	17	as	as	ADP
easat-8497	262	18	direct	direct	ADJ
easat-8497	262	19	sales	sale	NOUN
easat-8497	262	20	channels	channel	NOUN
easat-8497	262	21	through	through	ADP
easat-8497	262	22	shoppable	shoppable	ADJ
easat-8497	262	23	posts	post	NOUN
easat-8497	262	24	and	and	CCONJ
easat-8497	262	25	tiktok	tiktok	ADJ
easat-8497	262	26	shop	shop	NOUN
easat-8497	262	27	.	.	PUNCT
easat-8497	263	1	this	this	DET
easat-8497	263	2	strategy	strategy	NOUN
easat-8497	263	3	enhances	enhance	VERB
easat-8497	263	4	sustainability	sustainability	NOUN
easat-8497	263	5	value	value	NOUN
easat-8497	263	6	because	because	SCONJ
easat-8497	263	7	it	it	PRON
easat-8497	263	8	allows	allow	VERB
easat-8497	263	9	brands	brand	NOUN
easat-8497	263	10	to	to	PART
easat-8497	263	11	convey	convey	VERB
easat-8497	263	12	ethical	ethical	ADJ
easat-8497	263	13	and	and	CCONJ
easat-8497	263	14	transparent	transparent	ADJ
easat-8497	263	15	narratives	narrative	NOUN
easat-8497	263	16	directly	directly	ADV
easat-8497	263	17	to	to	ADP
easat-8497	263	18	consumers	consumer	NOUN
easat-8497	263	19	[	[	X
easat-8497	263	20	37	37	NUM
easat-8497	263	21	]	]	PUNCT
easat-8497	263	22	.	.	PUNCT
easat-8497	264	1	these	these	DET
easat-8497	264	2	findings	finding	NOUN
easat-8497	264	3	are	be	AUX
easat-8497	264	4	in	in	ADP
easat-8497	264	5	line	line	NOUN
easat-8497	264	6	with	with	ADP
easat-8497	264	7	the	the	DET
easat-8497	264	8	research	research	NOUN
easat-8497	264	9	by	by	ADP
easat-8497	264	10	thanasi	thanasi	NOUN
easat-8497	264	11	-	-	PUNCT
easat-8497	264	12	boçe	boçe	NOUN
easat-8497	264	13	,	,	PUNCT
easat-8497	264	14	et	et	PROPN
easat-8497	264	15	al	al	PROPN
easat-8497	264	16	.	.	PUNCT
easat-8497	265	1	[	[	X
easat-8497	265	2	21	21	NUM
easat-8497	265	3	]	]	PUNCT
easat-8497	265	4	which	which	PRON
easat-8497	265	5	states	state	VERB
easat-8497	265	6	that	that	SCONJ
easat-8497	265	7	social	social	ADJ
easat-8497	265	8	media	medium	NOUN
easat-8497	265	9	strategies	strategy	NOUN
easat-8497	265	10	influence	influence	NOUN
easat-8497	265	11	purchase	purchase	NOUN
easat-8497	265	12	intentions	intention	NOUN
easat-8497	265	13	for	for	ADP
easat-8497	265	14	fashion	fashion	NOUN
easat-8497	265	15	brands	brand	NOUN
easat-8497	265	16	.	.	PUNCT
easat-8497	266	1	additionally	additionally	ADV
easat-8497	266	2	,	,	PUNCT
easat-8497	266	3	research	research	NOUN
easat-8497	266	4	by	by	ADP
easat-8497	266	5	štofejová	štofejová	PROPN
easat-8497	266	6	,	,	PUNCT
easat-8497	266	7	et	et	PROPN
easat-8497	266	8	al	al	PROPN
easat-8497	266	9	.	.	PUNCT
easat-8497	267	1	[	[	X
easat-8497	267	2	14	14	NUM
easat-8497	267	3	]	]	PUNCT
easat-8497	267	4	states	state	VERB
easat-8497	267	5	that	that	SCONJ
easat-8497	267	6	more	more	ADV
easat-8497	267	7	significant	significant	ADJ
easat-8497	267	8	consumer	consumer	NOUN
easat-8497	267	9	engagement	engagement	NOUN
easat-8497	267	10	increases	increase	NOUN
easat-8497	267	11	when	when	SCONJ
easat-8497	267	12	digital	digital	ADJ
easat-8497	267	13	technology	technology	NOUN
easat-8497	267	14	is	be	AUX
easat-8497	267	15	used	use	VERB
easat-8497	267	16	alongside	alongside	ADP
easat-8497	267	17	sustainability	sustainability	NOUN
easat-8497	267	18	education	education	NOUN
easat-8497	267	19	[	[	X
easat-8497	267	20	11	11	NUM
easat-8497	267	21	]	]	PUNCT
easat-8497	267	22	.	.	PUNCT
easat-8497	268	1	according	accord	VERB
easat-8497	268	2	to	to	ADP
easat-8497	268	3	the	the	DET
easat-8497	268	4	sustainable	sustainable	ADJ
easat-8497	268	5	business	business	NOUN
easat-8497	268	6	model	model	NOUN
easat-8497	268	7	[	[	X
easat-8497	268	8	23	23	NUM
easat-8497	268	9	]	]	X
easat-8497	268	10	digital	digital	ADJ
easat-8497	268	11	marketing	marketing	NOUN
easat-8497	268	12	strategies	strategy	NOUN
easat-8497	268	13	aim	aim	VERB
easat-8497	268	14	not	not	PART
easat-8497	268	15	only	only	ADV
easat-8497	268	16	to	to	PART
easat-8497	268	17	increase	increase	VERB
easat-8497	268	18	transactions	transaction	NOUN
easat-8497	268	19	but	but	CCONJ
easat-8497	268	20	also	also	ADV
easat-8497	268	21	to	to	PART
easat-8497	268	22	convey	convey	VERB
easat-8497	268	23	shared	shared	ADJ
easat-8497	268	24	value	value	NOUN
easat-8497	268	25	between	between	ADP
easat-8497	268	26	the	the	DET
easat-8497	268	27	brand	brand	NOUN
easat-8497	268	28	and	and	CCONJ
easat-8497	268	29	consumers	consumer	NOUN
easat-8497	268	30	[	[	X
easat-8497	268	31	23	23	NUM
easat-8497	268	32	]	]	PUNCT
easat-8497	268	33	.	.	PUNCT
easat-8497	269	1	moreover	moreover	ADV
easat-8497	269	2	,	,	PUNCT
easat-8497	269	3	technological	technological	ADJ
easat-8497	269	4	changes	change	NOUN
easat-8497	269	5	are	be	AUX
easat-8497	269	6	evident	evident	ADJ
easat-8497	269	7	in	in	ADP
easat-8497	269	8	bibliometric	bibliometric	ADJ
easat-8497	269	9	analysis	analysis	NOUN
easat-8497	269	10	,	,	PUNCT
easat-8497	269	11	with	with	ADP
easat-8497	269	12	keywords	keyword	NOUN
easat-8497	269	13	such	such	ADJ
easat-8497	269	14	as	as	ADP
easat-8497	269	15	"	"	PUNCT
easat-8497	269	16	artificial	artificial	ADJ
easat-8497	269	17	intelligence	intelligence	NOUN
easat-8497	269	18	,	,	PUNCT
easat-8497	269	19	"	"	PUNCT
easat-8497	269	20	"	"	PUNCT
easat-8497	269	21	blockchain	blockchain	NOUN
easat-8497	269	22	,	,	PUNCT
easat-8497	269	23	"	"	PUNCT
easat-8497	269	24	and	and	CCONJ
easat-8497	269	25	"	"	PUNCT
easat-8497	269	26	digital	digital	ADJ
easat-8497	269	27	transformation	transformation	NOUN
easat-8497	269	28	"	"	PUNCT
easat-8497	269	29	becoming	become	VERB
easat-8497	269	30	important	important	ADJ
easat-8497	269	31	parts	part	NOUN
easat-8497	269	32	of	of	ADP
easat-8497	269	33	the	the	DET
easat-8497	269	34	current	current	ADJ
easat-8497	269	35	research	research	NOUN
easat-8497	269	36	theme	theme	NOUN
easat-8497	269	37	structure	structure	NOUN
easat-8497	269	38	.	.	PUNCT
easat-8497	270	1	this	this	PRON
easat-8497	270	2	shows	show	VERB
easat-8497	270	3	that	that	SCONJ
easat-8497	270	4	digital	digital	ADJ
easat-8497	270	5	marketing	marketing	NOUN
easat-8497	270	6	in	in	ADP
easat-8497	270	7	the	the	DET
easat-8497	270	8	fashion	fashion	NOUN
easat-8497	270	9	industry	industry	NOUN
easat-8497	270	10	today	today	NOUN
easat-8497	270	11	is	be	AUX
easat-8497	270	12	not	not	PART
easat-8497	270	13	only	only	ADV
easat-8497	270	14	about	about	ADP
easat-8497	270	15	promotion	promotion	NOUN
easat-8497	270	16	,	,	PUNCT
easat-8497	270	17	but	but	CCONJ
easat-8497	270	18	also	also	ADV
easat-8497	270	19	about	about	ADP
easat-8497	270	20	how	how	SCONJ
easat-8497	270	21	technology	technology	NOUN
easat-8497	270	22	can	can	AUX
easat-8497	270	23	create	create	VERB
easat-8497	270	24	efficiency	efficiency	NOUN
easat-8497	270	25	,	,	PUNCT
easat-8497	270	26	transparency	transparency	NOUN
easat-8497	270	27	,	,	PUNCT
easat-8497	270	28	and	and	CCONJ
easat-8497	270	29	sustainable	sustainable	ADJ
easat-8497	270	30	value	value	NOUN
easat-8497	270	31	throughout	throughout	ADP
easat-8497	270	32	the	the	DET
easat-8497	270	33	entire	entire	ADJ
easat-8497	270	34	business	business	NOUN
easat-8497	270	35	ecosystem	ecosystem	NOUN
easat-8497	270	36	.	.	PUNCT
easat-8497	271	1	5.2	5.2	NUM
easat-8497	271	2	.	.	PUNCT
easat-8497	271	3	trends	trend	NOUN
easat-8497	271	4	and	and	CCONJ
easat-8497	271	5	impacts	impact	NOUN
easat-8497	271	6	of	of	ADP
easat-8497	271	7	digital	digital	ADJ
easat-8497	271	8	marketing	marketing	NOUN
easat-8497	271	9	in	in	ADP
easat-8497	271	10	fashion	fashion	NOUN
easat-8497	271	11	e	e	PROPN
easat-8497	271	12	-	-	NOUN
easat-8497	271	13	commerce	commerce	NOUN
easat-8497	271	14	consumer	consumer	NOUN
easat-8497	271	15	engagement	engagement	NOUN
easat-8497	271	16	as	as	ADP
easat-8497	271	17	the	the	DET
easat-8497	271	18	foundation	foundation	NOUN
easat-8497	271	19	of	of	ADP
easat-8497	271	20	e	e	PROPN
easat-8497	271	21	-	-	PROPN
easat-8497	271	22	commerce	commerce	NOUN
easat-8497	271	23	fashion	fashion	NOUN
easat-8497	271	24	sustainability	sustainability	NOUN
easat-8497	271	25	consumer	consumer	NOUN
easat-8497	271	26	engagement	engagement	NOUN
easat-8497	271	27	is	be	AUX
easat-8497	271	28	one	one	NUM
easat-8497	271	29	of	of	ADP
easat-8497	271	30	the	the	DET
easat-8497	271	31	most	most	ADV
easat-8497	271	32	important	important	ADJ
easat-8497	271	33	nodes	node	NOUN
easat-8497	271	34	that	that	PRON
easat-8497	271	35	appears	appear	VERB
easat-8497	271	36	in	in	ADP
easat-8497	271	37	the	the	DET
easat-8497	271	38	results	result	NOUN
easat-8497	271	39	of	of	ADP
easat-8497	271	40	bibliometric	bibliometric	ADJ
easat-8497	271	41	analysis	analysis	NOUN
easat-8497	271	42	,	,	PUNCT
easat-8497	271	43	as	as	SCONJ
easat-8497	271	44	seen	see	VERB
easat-8497	271	45	consistently	consistently	ADV
easat-8497	271	46	in	in	ADP
easat-8497	271	47	the	the	DET
easat-8497	271	48	co	co	NOUN
easat-8497	271	49	-	-	ADJ
easat-8497	271	50	occurrence	occurrence	ADJ
easat-8497	271	51	map	map	NOUN
easat-8497	271	52	(	(	PUNCT
easat-8497	271	53	figure	figure	NOUN
easat-8497	271	54	8)	8)	NUM
easat-8497	271	55	and	and	CCONJ
easat-8497	271	56	its	its	PRON
easat-8497	271	57	strong	strong	ADJ
easat-8497	271	58	influence	influence	NOUN
easat-8497	271	59	in	in	ADP
easat-8497	271	60	the	the	DET
easat-8497	271	61	threefield	threefield	NOUN
easat-8497	271	62	plot	plot	NOUN
easat-8497	271	63	(	(	PUNCT
easat-8497	271	64	figure	figure	NOUN
easat-8497	271	65	6	6	NUM
easat-8497	271	66	)	)	PUNCT
easat-8497	271	67	.	.	PUNCT
easat-8497	272	1	this	this	DET
easat-8497	272	2	engagement	engagement	NOUN
easat-8497	272	3	does	do	AUX
easat-8497	272	4	not	not	PART
easat-8497	272	5	only	only	ADV
easat-8497	272	6	occur	occur	VERB
easat-8497	272	7	passively	passively	ADV
easat-8497	272	8	,	,	PUNCT
easat-8497	272	9	such	such	ADJ
easat-8497	272	10	as	as	ADP
easat-8497	272	11	making	make	VERB
easat-8497	272	12	transactions	transaction	NOUN
easat-8497	272	13	or	or	CCONJ
easat-8497	272	14	clicks	click	NOUN
easat-8497	272	15	,	,	PUNCT
easat-8497	272	16	but	but	CCONJ
easat-8497	272	17	also	also	ADV
easat-8497	272	18	actively	actively	ADV
easat-8497	272	19	involves	involve	VERB
easat-8497	272	20	participation	participation	NOUN
easat-8497	272	21	in	in	ADP
easat-8497	272	22	brand	brand	NOUN
easat-8497	272	23	communities	community	NOUN
easat-8497	272	24	,	,	PUNCT
easat-8497	272	25	social	social	ADJ
easat-8497	272	26	interactions	interaction	NOUN
easat-8497	272	27	,	,	PUNCT
easat-8497	272	28	and	and	CCONJ
easat-8497	272	29	commitment	commitment	NOUN
easat-8497	272	30	to	to	ADP
easat-8497	272	31	sustainability	sustainability	NOUN
easat-8497	272	32	values	value	NOUN
easat-8497	272	33	.	.	PUNCT
easat-8497	273	1	theoretically	theoretically	ADV
easat-8497	273	2	,	,	PUNCT
easat-8497	273	3	customer	customer	NOUN
easat-8497	273	4	engagement	engagement	NOUN
easat-8497	273	5	theory	theory	NOUN
easat-8497	273	6	explains	explain	VERB
easat-8497	273	7	that	that	SCONJ
easat-8497	273	8	emotional	emotional	ADJ
easat-8497	273	9	,	,	PUNCT
easat-8497	273	10	cognitive	cognitive	ADJ
easat-8497	273	11	,	,	PUNCT
easat-8497	273	12	and	and	CCONJ
easat-8497	273	13	behavioral	behavioral	ADJ
easat-8497	273	14	involvement	involvement	NOUN
easat-8497	273	15	of	of	ADP
easat-8497	273	16	consumers	consumer	NOUN
easat-8497	273	17	with	with	ADP
easat-8497	273	18	a	a	DET
easat-8497	273	19	brand	brand	NOUN
easat-8497	273	20	drives	drive	VERB
easat-8497	273	21	loyalty	loyalty	NOUN
easat-8497	273	22	and	and	CCONJ
easat-8497	273	23	advocacy	advocacy	NOUN
easat-8497	274	1	[	[	X
easat-8497	274	2	38	38	NUM
easat-8497	274	3	]	]	PUNCT
easat-8497	274	4	.	.	PUNCT
easat-8497	275	1	in	in	ADP
easat-8497	275	2	the	the	DET
easat-8497	275	3	context	context	NOUN
easat-8497	275	4	of	of	ADP
easat-8497	275	5	sustainability	sustainability	NOUN
easat-8497	275	6	,	,	PUNCT
easat-8497	275	7	this	this	PRON
easat-8497	275	8	is	be	AUX
easat-8497	275	9	reflected	reflect	VERB
easat-8497	275	10	in	in	ADP
easat-8497	275	11	the	the	DET
easat-8497	275	12	way	way	NOUN
easat-8497	275	13	consumers	consumer	NOUN
easat-8497	275	14	choose	choose	VERB
easat-8497	275	15	brands	brand	NOUN
easat-8497	275	16	based	base	VERB
easat-8497	275	17	on	on	ADP
easat-8497	275	18	their	their	PRON
easat-8497	275	19	ethical	ethical	ADJ
easat-8497	275	20	values	value	NOUN
easat-8497	275	21	,	,	PUNCT
easat-8497	275	22	not	not	PART
easat-8497	275	23	just	just	ADV
easat-8497	275	24	product	product	NOUN
easat-8497	275	25	quality	quality	NOUN
easat-8497	275	26	[	[	X
easat-8497	275	27	39	39	NUM
easat-8497	275	28	]	]	PUNCT
easat-8497	275	29	.	.	PUNCT
easat-8497	276	1	according	accord	VERB
easat-8497	276	2	to	to	ADP
easat-8497	276	3	research	research	NOUN
easat-8497	276	4	conducted	conduct	VERB
easat-8497	276	5	by	by	ADP
easat-8497	276	6	wu	wu	PROPN
easat-8497	276	7	and	and	CCONJ
easat-8497	276	8	long	long	ADJ
easat-8497	276	9	[	[	X
easat-8497	276	10	27	27	NUM
easat-8497	276	11	]	]	SYM
easat-8497	276	12	value	value	NOUN
easat-8497	276	13	-	-	PUNCT
easat-8497	276	14	based	base	VERB
easat-8497	276	15	digital	digital	ADJ
easat-8497	276	16	engagement	engagement	NOUN
easat-8497	276	17	such	such	ADJ
easat-8497	276	18	as	as	ADP
easat-8497	276	19	green	green	ADJ
easat-8497	276	20	trust	trust	PROPN
easat-8497	276	21	has	have	VERB
easat-8497	276	22	a	a	DET
easat-8497	276	23	positive	positive	ADJ
easat-8497	276	24	effect	effect	NOUN
easat-8497	276	25	on	on	ADP
easat-8497	276	26	consumer	consumer	NOUN
easat-8497	276	27	purchasing	purchasing	NOUN
easat-8497	276	28	decisions	decision	NOUN
easat-8497	276	29	[	[	X
easat-8497	276	30	27	27	NUM
easat-8497	276	31	]	]	PUNCT
easat-8497	276	32	.	.	PUNCT
easat-8497	277	1	additionally	additionally	ADV
easat-8497	277	2	,	,	PUNCT
easat-8497	277	3	the	the	DET
easat-8497	277	4	theory	theory	NOUN
easat-8497	277	5	of	of	ADP
easat-8497	277	6	planned	plan	VERB
easat-8497	277	7	behavior	behavior	NOUN
easat-8497	277	8	[	[	X
easat-8497	277	9	40	40	NUM
easat-8497	277	10	]	]	PUNCT
easat-8497	277	11	asserts	assert	VERB
easat-8497	277	12	that	that	SCONJ
easat-8497	277	13	attitudes	attitude	NOUN
easat-8497	277	14	,	,	PUNCT
easat-8497	277	15	social	social	ADJ
easat-8497	277	16	norms	norm	NOUN
easat-8497	277	17	,	,	PUNCT
easat-8497	277	18	and	and	CCONJ
easat-8497	277	19	perceived	perceive	VERB
easat-8497	277	20	behavior	behavior	NOUN
easat-8497	277	21	control	control	NOUN
easat-8497	277	22	influence	influence	VERB
easat-8497	277	23	the	the	DET
easat-8497	277	24	intention	intention	NOUN
easat-8497	277	25	to	to	PART
easat-8497	277	26	purchase	purchase	VERB
easat-8497	277	27	sustainable	sustainable	ADJ
easat-8497	277	28	products	product	NOUN
easat-8497	277	29	[	[	X
easat-8497	277	30	40	40	NUM
easat-8497	277	31	]	]	PUNCT
easat-8497	277	32	.	.	PUNCT
easat-8497	278	1	this	this	PRON
easat-8497	278	2	shows	show	VERB
easat-8497	278	3	how	how	SCONJ
easat-8497	278	4	brands	brand	NOUN
easat-8497	278	5	encourage	encourage	VERB
easat-8497	278	6	positive	positive	ADJ
easat-8497	278	7	consumer	consumer	NOUN
easat-8497	278	8	behavior	behavior	NOUN
easat-8497	278	9	control	control	NOUN
easat-8497	278	10	by	by	ADP
easat-8497	278	11	facilitating	facilitate	VERB
easat-8497	278	12	digital	digital	ADJ
easat-8497	278	13	transaction	transaction	NOUN
easat-8497	278	14	processes	process	NOUN
easat-8497	278	15	,	,	PUNCT
easat-8497	278	16	such	such	ADJ
easat-8497	278	17	as	as	ADP
easat-8497	278	18	ai	ai	NOUN
easat-8497	278	19	-	-	PUNCT
easat-8497	278	20	based	base	VERB
easat-8497	278	21	recommendations	recommendation	NOUN
easat-8497	278	22	,	,	PUNCT
easat-8497	278	23	instant	instant	ADJ
easat-8497	278	24	payments	payment	NOUN
easat-8497	278	25	,	,	PUNCT
easat-8497	278	26	and	and	CCONJ
easat-8497	278	27	user	user	NOUN
easat-8497	278	28	-	-	PUNCT
easat-8497	278	29	friendly	friendly	ADJ
easat-8497	278	30	interfaces	interface	NOUN
easat-8497	278	31	in	in	ADP
easat-8497	278	32	fashion	fashion	NOUN
easat-8497	278	33	ecommerce	ecommerce	NOUN
easat-8497	278	34	.	.	PUNCT
easat-8497	279	1	from	from	ADP
easat-8497	279	2	a	a	DET
easat-8497	279	3	geographical	geographical	ADJ
easat-8497	279	4	perspective	perspective	NOUN
easat-8497	279	5	,	,	PUNCT
easat-8497	279	6	table	table	NOUN
easat-8497	279	7	2	2	NUM
easat-8497	279	8	shows	show	VERB
easat-8497	279	9	that	that	SCONJ
easat-8497	279	10	india	india	PROPN
easat-8497	279	11	,	,	PUNCT
easat-8497	279	12	china	china	PROPN
easat-8497	279	13	,	,	PUNCT
easat-8497	279	14	and	and	CCONJ
easat-8497	279	15	indonesia	indonesia	PROPN
easat-8497	279	16	are	be	AUX
easat-8497	279	17	the	the	DET
easat-8497	279	18	countries	country	NOUN
easat-8497	279	19	with	with	ADP
easat-8497	279	20	the	the	DET
easat-8497	279	21	highest	high	ADJ
easat-8497	279	22	scientific	scientific	ADJ
easat-8497	279	23	contributions	contribution	NOUN
easat-8497	279	24	in	in	ADP
easat-8497	279	25	this	this	DET
easat-8497	279	26	field	field	NOUN
easat-8497	279	27	.	.	PUNCT
easat-8497	280	1	this	this	PRON
easat-8497	280	2	shows	show	VERB
easat-8497	280	3	that	that	SCONJ
easat-8497	280	4	fashion	fashion	NOUN
easat-8497	280	5	e	e	NOUN
easat-8497	280	6	-	-	NOUN
easat-8497	280	7	commerce	commerce	NOUN
easat-8497	280	8	is	be	AUX
easat-8497	280	9	not	not	PART
easat-8497	280	10	only	only	ADV
easat-8497	280	11	dominated	dominate	VERB
easat-8497	280	12	by	by	ADP
easat-8497	280	13	western	western	ADJ
easat-8497	280	14	countries	country	NOUN
easat-8497	280	15	but	but	CCONJ
easat-8497	280	16	also	also	ADV
easat-8497	280	17	attracts	attract	VERB
easat-8497	280	18	attention	attention	NOUN
easat-8497	280	19	in	in	ADP
easat-8497	280	20	developing	develop	VERB
easat-8497	280	21	countries	country	NOUN
easat-8497	280	22	.	.	PUNCT
easat-8497	281	1	more	more	ADJ
easat-8497	281	2	than	than	ADP
easat-8497	281	3	26	26	NUM
easat-8497	281	4	%	%	NOUN
easat-8497	281	5	of	of	ADP
easat-8497	281	6	the	the	DET
easat-8497	281	7	analyzed	analyze	VERB
easat-8497	281	8	journals	journal	NOUN
easat-8497	281	9	are	be	AUX
easat-8497	281	10	the	the	DET
easat-8497	281	11	result	result	NOUN
easat-8497	281	12	of	of	ADP
easat-8497	281	13	international	international	ADJ
easat-8497	281	14	collaboration	collaboration	NOUN
easat-8497	281	15	,	,	PUNCT
easat-8497	281	16	indicating	indicate	VERB
easat-8497	281	17	that	that	SCONJ
easat-8497	281	18	issues	issue	NOUN
easat-8497	281	19	of	of	ADP
easat-8497	281	20	sustainability	sustainability	NOUN
easat-8497	281	21	and	and	CCONJ
easat-8497	281	22	consumer	consumer	NOUN
easat-8497	281	23	engagement	engagement	NOUN
easat-8497	281	24	are	be	AUX
easat-8497	281	25	cross	cross	ADJ
easat-8497	281	26	-	-	ADJ
easat-8497	281	27	national	national	ADJ
easat-8497	281	28	and	and	CCONJ
easat-8497	281	29	cross	cross	ADJ
easat-8497	281	30	-	-	ADJ
easat-8497	281	31	cultural	cultural	ADJ
easat-8497	281	32	.	.	PUNCT
easat-8497	282	1	overall	overall	ADJ
easat-8497	282	2	,	,	PUNCT
easat-8497	282	3	consumer	consumer	NOUN
easat-8497	282	4	engagement	engagement	NOUN
easat-8497	282	5	in	in	ADP
easat-8497	282	6	sustainable	sustainable	ADJ
easat-8497	282	7	fashion	fashion	NOUN
easat-8497	282	8	e	e	NOUN
easat-8497	282	9	-	-	NOUN
easat-8497	282	10	commerce	commerce	NOUN
easat-8497	282	11	is	be	AUX
easat-8497	282	12	not	not	PART
easat-8497	282	13	only	only	ADV
easat-8497	282	14	important	important	ADJ
easat-8497	282	15	for	for	ADP
easat-8497	282	16	marketing	marketing	NOUN
easat-8497	282	17	but	but	CCONJ
easat-8497	282	18	also	also	ADV
easat-8497	282	19	crucial	crucial	ADJ
easat-8497	282	20	for	for	ADP
easat-8497	282	21	building	build	VERB
easat-8497	282	22	a	a	DET
easat-8497	282	23	sustainable	sustainable	ADJ
easat-8497	282	24	business	business	NOUN
easat-8497	282	25	model	model	NOUN
easat-8497	282	26	in	in	ADP
easat-8497	282	27	the	the	DET
easat-8497	282	28	long	long	ADJ
easat-8497	282	29	term	term	NOUN
easat-8497	282	30	[	[	X
easat-8497	282	31	27	27	NUM
easat-8497	282	32	]	]	PUNCT
easat-8497	282	33	.	.	PUNCT
easat-8497	283	1	effective	effective	ADJ
easat-8497	283	2	2842	2842	NUM
easat-8497	283	3	edelweiss	edelweiss	PROPN
easat-8497	283	4	applied	apply	VERB
easat-8497	283	5	science	science	NOUN
easat-8497	283	6	and	and	CCONJ
easat-8497	283	7	technology	technology	NOUN
easat-8497	283	8	issn	issn	AUX
easat-8497	283	9	:	:	PUNCT
easat-8497	283	10	2576	2576	NUM
easat-8497	283	11	-	-	SYM
easat-8497	283	12	8484	8484	NUM
easat-8497	283	13	vol	vol	NOUN
easat-8497	283	14	.	.	PROPN
easat-8497	284	1	9	9	NUM
easat-8497	284	2	,	,	PUNCT
easat-8497	284	3	no	no	INTJ
easat-8497	284	4	.	.	NOUN
easat-8497	284	5	6	6	NUM
easat-8497	284	6	:	:	SYM
easat-8497	284	7	2827	2827	NUM
easat-8497	284	8	-	-	SYM
easat-8497	284	9	2844	2844	NUM
easat-8497	284	10	,	,	PUNCT
easat-8497	284	11	2025	2025	NUM
easat-8497	284	12	doi	doi	NOUN
easat-8497	284	13	:	:	PUNCT
easat-8497	284	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	284	15	©	©	PROPN
easat-8497	284	16	2025	2025	NUM
easat-8497	284	17	by	by	ADP
easat-8497	284	18	the	the	DET
easat-8497	284	19	authors	author	NOUN
easat-8497	284	20	;	;	PUNCT
easat-8497	284	21	licensee	licensee	PROPN
easat-8497	284	22	learning	learning	NOUN
easat-8497	284	23	gate	gate	VERB
easat-8497	284	24	digital	digital	ADJ
easat-8497	284	25	marketing	marketing	NOUN
easat-8497	284	26	not	not	PART
easat-8497	284	27	only	only	ADV
easat-8497	284	28	conveys	convey	VERB
easat-8497	284	29	messages	message	NOUN
easat-8497	284	30	but	but	CCONJ
easat-8497	284	31	also	also	ADV
easat-8497	284	32	builds	build	VERB
easat-8497	284	33	emotional	emotional	ADJ
easat-8497	284	34	and	and	CCONJ
easat-8497	284	35	social	social	ADJ
easat-8497	284	36	connections	connection	NOUN
easat-8497	284	37	that	that	PRON
easat-8497	284	38	encourage	encourage	VERB
easat-8497	284	39	consumers	consumer	NOUN
easat-8497	284	40	to	to	PART
easat-8497	284	41	be	be	AUX
easat-8497	284	42	more	more	ADV
easat-8497	284	43	committed	committed	ADJ
easat-8497	284	44	to	to	ADP
easat-8497	284	45	sustainability	sustainability	NOUN
easat-8497	284	46	[	[	X
easat-8497	284	47	38	38	NUM
easat-8497	284	48	]	]	PUNCT
easat-8497	284	49	.	.	PUNCT
easat-8497	285	1	6	6	NUM
easat-8497	285	2	.	.	X
easat-8497	285	3	conclusions	conclusion	NOUN
easat-8497	285	4	overall	overall	ADV
easat-8497	285	5	,	,	PUNCT
easat-8497	285	6	consumer	consumer	NOUN
easat-8497	285	7	engagement	engagement	NOUN
easat-8497	285	8	in	in	ADP
easat-8497	285	9	sustainable	sustainable	ADJ
easat-8497	285	10	fashion	fashion	NOUN
easat-8497	285	11	e	e	NOUN
easat-8497	285	12	-	-	NOUN
easat-8497	285	13	commerce	commerce	NOUN
easat-8497	285	14	is	be	AUX
easat-8497	285	15	not	not	PART
easat-8497	285	16	only	only	ADV
easat-8497	285	17	important	important	ADJ
easat-8497	285	18	for	for	ADP
easat-8497	285	19	the	the	DET
easat-8497	285	20	marketing	marketing	NOUN
easat-8497	285	21	context	context	NOUN
easat-8497	285	22	but	but	CCONJ
easat-8497	285	23	also	also	ADV
easat-8497	285	24	crucial	crucial	ADJ
easat-8497	285	25	for	for	ADP
easat-8497	285	26	building	build	VERB
easat-8497	285	27	a	a	DET
easat-8497	285	28	sustainable	sustainable	ADJ
easat-8497	285	29	business	business	NOUN
easat-8497	285	30	model	model	NOUN
easat-8497	285	31	in	in	ADP
easat-8497	285	32	the	the	DET
easat-8497	285	33	long	long	ADJ
easat-8497	285	34	term	term	NOUN
easat-8497	285	35	.	.	PUNCT
easat-8497	286	1	effective	effective	ADJ
easat-8497	286	2	digital	digital	ADJ
easat-8497	286	3	marketing	marketing	NOUN
easat-8497	286	4	not	not	PART
easat-8497	286	5	only	only	ADV
easat-8497	286	6	conveys	convey	VERB
easat-8497	286	7	messages	message	NOUN
easat-8497	286	8	but	but	CCONJ
easat-8497	286	9	also	also	ADV
easat-8497	286	10	builds	build	VERB
easat-8497	286	11	emotional	emotional	ADJ
easat-8497	286	12	and	and	CCONJ
easat-8497	286	13	social	social	ADJ
easat-8497	286	14	connections	connection	NOUN
easat-8497	286	15	that	that	PRON
easat-8497	286	16	encourage	encourage	VERB
easat-8497	286	17	consumers	consumer	NOUN
easat-8497	286	18	to	to	PART
easat-8497	286	19	commit	commit	VERB
easat-8497	286	20	more	more	ADJ
easat-8497	286	21	to	to	ADP
easat-8497	286	22	sustainability	sustainability	NOUN
easat-8497	286	23	.	.	PUNCT
easat-8497	287	1	moreover	moreover	ADV
easat-8497	287	2	,	,	PUNCT
easat-8497	287	3	it	it	PRON
easat-8497	287	4	has	have	AUX
easat-8497	287	5	been	be	AUX
easat-8497	287	6	proven	prove	VERB
easat-8497	287	7	that	that	SCONJ
easat-8497	287	8	consumer	consumer	NOUN
easat-8497	287	9	engagement	engagement	NOUN
easat-8497	287	10	is	be	AUX
easat-8497	287	11	crucial	crucial	ADJ
easat-8497	287	12	for	for	ADP
easat-8497	287	13	supporting	support	VERB
easat-8497	287	14	the	the	DET
easat-8497	287	15	sustainability	sustainability	NOUN
easat-8497	287	16	of	of	ADP
easat-8497	287	17	digital	digital	ADJ
easat-8497	287	18	fashion	fashion	NOUN
easat-8497	287	19	businesses	business	NOUN
easat-8497	287	20	.	.	PUNCT
easat-8497	288	1	this	this	DET
easat-8497	288	2	engagement	engagement	NOUN
easat-8497	288	3	is	be	AUX
easat-8497	288	4	not	not	PART
easat-8497	288	5	only	only	ADV
easat-8497	288	6	viewed	view	VERB
easat-8497	288	7	from	from	ADP
easat-8497	288	8	transactional	transactional	ADJ
easat-8497	288	9	behavior	behavior	NOUN
easat-8497	288	10	but	but	CCONJ
easat-8497	288	11	also	also	ADV
easat-8497	288	12	encompasses	encompass	VERB
easat-8497	288	13	emotional	emotional	ADJ
easat-8497	288	14	aspects	aspect	NOUN
easat-8497	288	15	and	and	CCONJ
easat-8497	288	16	values	value	NOUN
easat-8497	288	17	supported	support	VERB
easat-8497	288	18	by	by	ADP
easat-8497	288	19	digital	digital	ADJ
easat-8497	288	20	technologies	technology	NOUN
easat-8497	288	21	such	such	ADJ
easat-8497	288	22	as	as	ADP
easat-8497	288	23	ai	ai	PROPN
easat-8497	288	24	,	,	PUNCT
easat-8497	288	25	blockchain	blockchain	NOUN
easat-8497	288	26	,	,	PUNCT
easat-8497	288	27	and	and	CCONJ
easat-8497	288	28	intelligent	intelligent	ADJ
easat-8497	288	29	recommendation	recommendation	NOUN
easat-8497	288	30	systems	system	NOUN
easat-8497	288	31	.	.	PUNCT
easat-8497	289	1	the	the	DET
easat-8497	289	2	results	result	NOUN
easat-8497	289	3	of	of	ADP
easat-8497	289	4	the	the	DET
easat-8497	289	5	bibliometric	bibliometric	ADJ
easat-8497	289	6	analysis	analysis	NOUN
easat-8497	289	7	show	show	VERB
easat-8497	289	8	that	that	SCONJ
easat-8497	289	9	topics	topic	NOUN
easat-8497	289	10	such	such	ADJ
easat-8497	289	11	as	as	ADP
easat-8497	289	12	"	"	PUNCT
easat-8497	289	13	sustainability	sustainability	NOUN
easat-8497	289	14	,	,	PUNCT
easat-8497	289	15	"	"	PUNCT
easat-8497	289	16	"	"	PUNCT
easat-8497	289	17	digital	digital	ADJ
easat-8497	289	18	transformation	transformation	NOUN
easat-8497	289	19	,	,	PUNCT
easat-8497	289	20	"	"	PUNCT
easat-8497	289	21	and	and	CCONJ
easat-8497	289	22	"	"	PUNCT
easat-8497	289	23	innovation	innovation	NOUN
easat-8497	289	24	"	"	PUNCT
easat-8497	289	25	are	be	AUX
easat-8497	289	26	the	the	DET
easat-8497	289	27	main	main	ADJ
easat-8497	289	28	interconnected	interconnected	ADJ
easat-8497	289	29	and	and	CCONJ
easat-8497	289	30	continuously	continuously	ADV
easat-8497	289	31	evolving	evolve	VERB
easat-8497	289	32	topics	topic	NOUN
easat-8497	289	33	.	.	PUNCT
easat-8497	290	1	in	in	ADP
easat-8497	290	2	the	the	DET
easat-8497	290	3	context	context	NOUN
easat-8497	290	4	of	of	ADP
easat-8497	290	5	the	the	DET
easat-8497	290	6	sustainable	sustainable	ADJ
easat-8497	290	7	business	business	NOUN
easat-8497	290	8	model	model	NOUN
easat-8497	290	9	theory	theory	NOUN
easat-8497	290	10	,	,	PUNCT
easat-8497	290	11	consumer	consumer	NOUN
easat-8497	290	12	engagement	engagement	NOUN
easat-8497	290	13	and	and	CCONJ
easat-8497	290	14	digital	digital	ADJ
easat-8497	290	15	technology	technology	NOUN
easat-8497	290	16	not	not	PART
easat-8497	290	17	only	only	ADV
easat-8497	290	18	enhance	enhance	VERB
easat-8497	290	19	business	business	NOUN
easat-8497	290	20	efficiency	efficiency	NOUN
easat-8497	290	21	but	but	CCONJ
easat-8497	290	22	also	also	ADV
easat-8497	290	23	create	create	VERB
easat-8497	290	24	shared	shared	ADJ
easat-8497	290	25	value	value	NOUN
easat-8497	290	26	that	that	PRON
easat-8497	290	27	supports	support	VERB
easat-8497	290	28	long	long	ADJ
easat-8497	290	29	-	-	PUNCT
easat-8497	290	30	term	term	NOUN
easat-8497	290	31	sustainability	sustainability	NOUN
easat-8497	290	32	missions	mission	NOUN
easat-8497	290	33	.	.	PUNCT
easat-8497	291	1	thus	thus	ADV
easat-8497	291	2	,	,	PUNCT
easat-8497	291	3	this	this	DET
easat-8497	291	4	research	research	NOUN
easat-8497	291	5	not	not	PART
easat-8497	291	6	only	only	ADV
easat-8497	291	7	enhances	enhance	VERB
easat-8497	291	8	our	our	PRON
easat-8497	291	9	understanding	understanding	NOUN
easat-8497	291	10	of	of	ADP
easat-8497	291	11	digital	digital	ADJ
easat-8497	291	12	trends	trend	NOUN
easat-8497	291	13	and	and	CCONJ
easat-8497	291	14	practices	practice	NOUN
easat-8497	291	15	in	in	ADP
easat-8497	291	16	the	the	DET
easat-8497	291	17	fashion	fashion	NOUN
easat-8497	291	18	industry	industry	NOUN
easat-8497	291	19	but	but	CCONJ
easat-8497	291	20	also	also	ADV
easat-8497	291	21	provides	provide	VERB
easat-8497	291	22	a	a	DET
easat-8497	291	23	theoretical	theoretical	ADJ
easat-8497	291	24	and	and	CCONJ
easat-8497	291	25	practical	practical	ADJ
easat-8497	291	26	foundation	foundation	NOUN
easat-8497	291	27	for	for	ADP
easat-8497	291	28	building	build	VERB
easat-8497	291	29	more	more	ADV
easat-8497	291	30	responsible	responsible	ADJ
easat-8497	291	31	and	and	CCONJ
easat-8497	291	32	futureoriented	futureoriente	VERB
easat-8497	291	33	digital	digital	ADJ
easat-8497	291	34	marketing	marketing	NOUN
easat-8497	291	35	strategies	strategy	NOUN
easat-8497	291	36	.	.	PUNCT
easat-8497	292	1	further	further	ADJ
easat-8497	292	2	studies	study	NOUN
easat-8497	292	3	are	be	AUX
easat-8497	292	4	needed	need	VERB
easat-8497	292	5	to	to	PART
easat-8497	292	6	see	see	VERB
easat-8497	292	7	how	how	SCONJ
easat-8497	292	8	new	new	ADJ
easat-8497	292	9	technologies	technology	NOUN
easat-8497	292	10	such	such	ADJ
easat-8497	292	11	as	as	ADP
easat-8497	292	12	the	the	DET
easat-8497	292	13	metaverse	metaverse	NOUN
easat-8497	292	14	,	,	PUNCT
easat-8497	292	15	augmented	augment	VERB
easat-8497	292	16	reality	reality	NOUN
easat-8497	292	17	(	(	PUNCT
easat-8497	292	18	ar	ar	NOUN
easat-8497	292	19	)	)	PUNCT
easat-8497	292	20	,	,	PUNCT
easat-8497	292	21	and	and	CCONJ
easat-8497	292	22	advanced	advanced	ADJ
easat-8497	292	23	artificial	artificial	ADJ
easat-8497	292	24	intelligence	intelligence	NOUN
easat-8497	292	25	(	(	PUNCT
easat-8497	292	26	ai	ai	NOUN
easat-8497	292	27	)	)	PUNCT
easat-8497	292	28	influence	influence	NOUN
easat-8497	292	29	consumer	consumer	NOUN
easat-8497	292	30	engagement	engagement	NOUN
easat-8497	292	31	and	and	CCONJ
easat-8497	292	32	the	the	DET
easat-8497	292	33	development	development	NOUN
easat-8497	292	34	of	of	ADP
easat-8497	292	35	sustainable	sustainable	ADJ
easat-8497	292	36	innovations	innovation	NOUN
easat-8497	292	37	in	in	ADP
easat-8497	292	38	the	the	DET
easat-8497	292	39	digital	digital	ADJ
easat-8497	292	40	fashion	fashion	NOUN
easat-8497	292	41	industry	industry	NOUN
easat-8497	292	42	.	.	PUNCT
easat-8497	293	1	open	open	ADJ
easat-8497	293	2	data	data	PROPN
easat-8497	293	3	:	:	PUNCT
easat-8497	293	4	the	the	DET
easat-8497	293	5	extracted	extract	VERB
easat-8497	293	6	data	datum	NOUN
easat-8497	293	7	can	can	AUX
easat-8497	293	8	be	be	AUX
easat-8497	293	9	accessed	access	VERB
easat-8497	293	10	on	on	ADP
easat-8497	293	11	https://data.mendeley.com/datasets/wmvd3b9cdp/1	https://data.mendeley.com/datasets/wmvd3b9cdp/1	PROPN
easat-8497	293	12	transparency	transparency	NOUN
easat-8497	293	13	:	:	PUNCT
easat-8497	293	14	the	the	DET
easat-8497	293	15	authors	author	NOUN
easat-8497	293	16	confirm	confirm	VERB
easat-8497	293	17	that	that	SCONJ
easat-8497	293	18	the	the	DET
easat-8497	293	19	manuscript	manuscript	NOUN
easat-8497	293	20	is	be	AUX
easat-8497	293	21	an	an	DET
easat-8497	293	22	honest	honest	ADJ
easat-8497	293	23	,	,	PUNCT
easat-8497	293	24	accurate	accurate	ADJ
easat-8497	293	25	,	,	PUNCT
easat-8497	293	26	and	and	CCONJ
easat-8497	293	27	transparent	transparent	ADJ
easat-8497	293	28	account	account	NOUN
easat-8497	293	29	of	of	ADP
easat-8497	293	30	the	the	DET
easat-8497	293	31	study	study	NOUN
easat-8497	293	32	;	;	PUNCT
easat-8497	293	33	that	that	SCONJ
easat-8497	293	34	no	no	DET
easat-8497	293	35	vital	vital	ADJ
easat-8497	293	36	features	feature	NOUN
easat-8497	293	37	of	of	ADP
easat-8497	293	38	the	the	DET
easat-8497	293	39	study	study	NOUN
easat-8497	293	40	have	have	AUX
easat-8497	293	41	been	be	AUX
easat-8497	293	42	omitted	omit	VERB
easat-8497	293	43	;	;	PUNCT
easat-8497	293	44	and	and	CCONJ
easat-8497	293	45	that	that	SCONJ
easat-8497	293	46	any	any	DET
easat-8497	293	47	discrepancies	discrepancy	NOUN
easat-8497	293	48	from	from	ADP
easat-8497	293	49	the	the	DET
easat-8497	293	50	study	study	NOUN
easat-8497	293	51	as	as	SCONJ
easat-8497	293	52	planned	plan	VERB
easat-8497	293	53	have	have	AUX
easat-8497	293	54	been	be	AUX
easat-8497	293	55	explained	explain	VERB
easat-8497	293	56	.	.	PUNCT
easat-8497	294	1	this	this	DET
easat-8497	294	2	study	study	NOUN
easat-8497	294	3	followed	follow	VERB
easat-8497	294	4	all	all	DET
easat-8497	294	5	ethical	ethical	ADJ
easat-8497	294	6	practices	practice	NOUN
easat-8497	294	7	during	during	ADP
easat-8497	294	8	writing	writing	NOUN
easat-8497	294	9	.	.	PUNCT
easat-8497	295	1	acknowledgments	acknowledgment	NOUN
easat-8497	295	2	:	:	PUNCT
easat-8497	296	1	i	i	PRON
easat-8497	296	2	would	would	AUX
easat-8497	296	3	like	like	VERB
easat-8497	296	4	to	to	PART
easat-8497	296	5	express	express	VERB
easat-8497	296	6	my	my	PRON
easat-8497	296	7	sincere	sincere	ADJ
easat-8497	296	8	gratitude	gratitude	NOUN
easat-8497	296	9	to	to	ADP
easat-8497	296	10	all	all	DET
easat-8497	296	11	parties	party	NOUN
easat-8497	296	12	who	who	PRON
easat-8497	296	13	have	have	AUX
easat-8497	296	14	supported	support	VERB
easat-8497	296	15	the	the	DET
easat-8497	296	16	completion	completion	NOUN
easat-8497	296	17	of	of	ADP
easat-8497	296	18	this	this	DET
easat-8497	296	19	research	research	NOUN
easat-8497	296	20	.	.	PUNCT
easat-8497	297	1	i	i	PRON
easat-8497	297	2	hope	hope	VERB
easat-8497	297	3	that	that	SCONJ
easat-8497	297	4	the	the	DET
easat-8497	297	5	findings	finding	NOUN
easat-8497	297	6	of	of	ADP
easat-8497	297	7	this	this	DET
easat-8497	297	8	study	study	NOUN
easat-8497	297	9	on	on	ADP
easat-8497	297	10	"	"	PUNCT
easat-8497	297	11	trends	trend	NOUN
easat-8497	297	12	and	and	CCONJ
easat-8497	297	13	impact	impact	NOUN
easat-8497	297	14	of	of	ADP
easat-8497	297	15	digital	digital	ADJ
easat-8497	297	16	marketing	marketing	NOUN
easat-8497	297	17	on	on	ADP
easat-8497	297	18	consumer	consumer	NOUN
easat-8497	297	19	engagement	engagement	NOUN
easat-8497	297	20	in	in	ADP
easat-8497	297	21	sustainable	sustainable	ADJ
easat-8497	297	22	business	business	NOUN
easat-8497	297	23	-	-	PUNCT
easat-8497	297	24	based	base	VERB
easat-8497	297	25	fashion	fashion	NOUN
easat-8497	297	26	"	"	PUNCT
easat-8497	297	27	will	will	AUX
easat-8497	297	28	be	be	AUX
easat-8497	297	29	beneficial	beneficial	ADJ
easat-8497	297	30	as	as	ADP
easat-8497	297	31	constructive	constructive	ADJ
easat-8497	297	32	input	input	NOUN
easat-8497	297	33	for	for	ADP
easat-8497	297	34	the	the	DET
easat-8497	297	35	development	development	NOUN
easat-8497	297	36	of	of	ADP
easat-8497	297	37	more	more	ADV
easat-8497	297	38	sustainable	sustainable	ADJ
easat-8497	297	39	digital	digital	ADJ
easat-8497	297	40	marketing	marketing	NOUN
easat-8497	297	41	strategies	strategy	NOUN
easat-8497	297	42	,	,	PUNCT
easat-8497	297	43	and	and	CCONJ
easat-8497	297	44	serve	serve	VERB
easat-8497	297	45	as	as	ADP
easat-8497	297	46	a	a	DET
easat-8497	297	47	reference	reference	NOUN
easat-8497	297	48	for	for	ADP
easat-8497	297	49	future	future	ADJ
easat-8497	297	50	research	research	NOUN
easat-8497	297	51	in	in	ADP
easat-8497	297	52	the	the	DET
easat-8497	297	53	field	field	NOUN
easat-8497	297	54	of	of	ADP
easat-8497	297	55	fashion	fashion	NOUN
easat-8497	297	56	e	e	NOUN
easat-8497	297	57	-	-	NOUN
easat-8497	297	58	commerce	commerce	NOUN
easat-8497	297	59	and	and	CCONJ
easat-8497	297	60	sustainability	sustainability	NOUN
easat-8497	297	61	.	.	PUNCT
easat-8497	298	1	copyright	copyright	NOUN
easat-8497	298	2	:	:	PUNCT
easat-8497	298	3	©	©	PROPN
easat-8497	298	4	2025	2025	NUM
easat-8497	298	5	by	by	ADP
easat-8497	298	6	the	the	DET
easat-8497	298	7	authors	author	NOUN
easat-8497	298	8	.	.	PUNCT
easat-8497	299	1	this	this	DET
easat-8497	299	2	open	open	ADJ
easat-8497	299	3	-	-	PUNCT
easat-8497	299	4	access	access	NOUN
easat-8497	299	5	article	article	NOUN
easat-8497	299	6	is	be	AUX
easat-8497	299	7	distributed	distribute	VERB
easat-8497	299	8	under	under	ADP
easat-8497	299	9	the	the	DET
easat-8497	299	10	terms	term	NOUN
easat-8497	299	11	and	and	CCONJ
easat-8497	299	12	conditions	condition	NOUN
easat-8497	299	13	of	of	ADP
easat-8497	299	14	the	the	DET
easat-8497	299	15	creative	creative	ADJ
easat-8497	299	16	commons	common	NOUN
easat-8497	299	17	attribution	attribution	NOUN
easat-8497	299	18	(	(	PUNCT
easat-8497	299	19	cc	cc	NOUN
easat-8497	299	20	by	by	ADP
easat-8497	299	21	)	)	PUNCT
easat-8497	299	22	license	license	NOUN
easat-8497	299	23	(	(	PUNCT
easat-8497	299	24	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-8497	299	25	)	)	PUNCT
easat-8497	299	26	.	.	PUNCT
easat-8497	300	1	references	reference	NOUN
easat-8497	300	2	[	[	X
easat-8497	300	3	1	1	NUM
easat-8497	300	4	]	]	PUNCT
easat-8497	300	5	a.	a.	NOUN
easat-8497	300	6	gonzalo	gonzalo	PROPN
easat-8497	300	7	,	,	PUNCT
easat-8497	300	8	h.	h.	PROPN
easat-8497	300	9	harreis	harreis	PROPN
easat-8497	300	10	,	,	PUNCT
easat-8497	300	11	c.	c.	PROPN
easat-8497	300	12	s.	s.	PROPN
easat-8497	300	13	altable	altable	PROPN
easat-8497	300	14	,	,	PUNCT
easat-8497	300	15	and	and	CCONJ
easat-8497	300	16	c.	c.	PROPN
easat-8497	300	17	villepelet	villepelet	NOUN
easat-8497	300	18	,	,	PUNCT
easat-8497	300	19	fashion	fashion	NOUN
easat-8497	300	20	’s	’s	PART
easat-8497	300	21	digital	digital	ADJ
easat-8497	300	22	transformation	transformation	NOUN
easat-8497	300	23	:	:	PUNCT
easat-8497	300	24	now	now	ADV
easat-8497	300	25	or	or	CCONJ
easat-8497	300	26	never	never	ADV
easat-8497	300	27	.	.	PUNCT
easat-8497	301	1	united	united	PROPN
easat-8497	301	2	states	states	PROPN
easat-8497	301	3	:	:	PUNCT
easat-8497	301	4	mckinsey	mckinsey	NOUN
easat-8497	301	5	&	&	CCONJ
easat-8497	301	6	company	company	PROPN
easat-8497	301	7	,	,	PUNCT
easat-8497	301	8	2020	2020	NUM
easat-8497	301	9	.	.	PUNCT
easat-8497	302	1	[	[	X
easat-8497	302	2	2	2	NUM
easat-8497	302	3	]	]	PUNCT
easat-8497	302	4	statista	statista	ADJ
easat-8497	302	5	market	market	NOUN
easat-8497	302	6	insights	insight	NOUN
easat-8497	302	7	,	,	PUNCT
easat-8497	302	8	fashion	fashion	NOUN
easat-8497	302	9	e	e	NOUN
easat-8497	302	10	-	-	NOUN
easat-8497	302	11	commerce	commerce	NOUN
easat-8497	302	12	worldwide	worldwide	ADV
easat-8497	302	13	–	–	PUNCT
easat-8497	302	14	market	market	NOUN
easat-8497	302	15	forecast	forecast	NOUN
easat-8497	302	16	2020–2025	2020–2025	NUM
easat-8497	302	17	.	.	PUNCT
easat-8497	303	1	germany	germany	PROPN
easat-8497	303	2	:	:	PUNCT
easat-8497	303	3	statista	statista	PROPN
easat-8497	303	4	,	,	PUNCT
easat-8497	303	5	2024	2024	NUM
easat-8497	303	6	.	.	PUNCT
easat-8497	304	1	[	[	X
easat-8497	304	2	3	3	X
easat-8497	304	3	]	]	X
easat-8497	304	4	g.	g.	NOUN
easat-8497	304	5	statista	statista	PROPN
easat-8497	304	6	,	,	PUNCT
easat-8497	304	7	fashion	fashion	NOUN
easat-8497	304	8	ecommerce	ecommerce	NOUN
easat-8497	304	9	worldwide	worldwide	ADV
easat-8497	304	10	.	.	PUNCT
easat-8497	305	1	germany	germany	PROPN
easat-8497	305	2	:	:	PUNCT
easat-8497	305	3	statista	statista	PROPN
easat-8497	305	4	,	,	PUNCT
easat-8497	305	5	2024	2024	NUM
easat-8497	305	6	.	.	PUNCT
easat-8497	306	1	[	[	X
easat-8497	306	2	4	4	NUM
easat-8497	306	3	]	]	X
easat-8497	306	4	i.	i.	PROPN
easat-8497	306	5	palomo	palomo	PROPN
easat-8497	306	6	-	-	PUNCT
easat-8497	306	7	domínguez	domínguez	NOUN
easat-8497	306	8	,	,	PUNCT
easat-8497	306	9	r.	r.	PROPN
easat-8497	306	10	elías	elías	PROPN
easat-8497	306	11	-	-	PUNCT
easat-8497	306	12	zambrano	zambrano	PROPN
easat-8497	306	13	,	,	PUNCT
easat-8497	306	14	and	and	CCONJ
easat-8497	306	15	v.	v.	ADP
easat-8497	306	16	álvarez	álvarez	NOUN
easat-8497	306	17	-	-	PUNCT
easat-8497	306	18	rodríguez	rodríguez	NOUN
easat-8497	306	19	,	,	PUNCT
easat-8497	306	20	"	"	PUNCT
easat-8497	306	21	gen	gen	PROPN
easat-8497	306	22	z	z	PROPN
easat-8497	306	23	’s	’s	PART
easat-8497	306	24	motivations	motivation	NOUN
easat-8497	306	25	towards	towards	ADP
easat-8497	306	26	sustainable	sustainable	ADJ
easat-8497	306	27	fashion	fashion	NOUN
easat-8497	306	28	and	and	CCONJ
easat-8497	306	29	eco	eco	NOUN
easat-8497	306	30	-	-	PUNCT
easat-8497	306	31	friendly	friendly	ADJ
easat-8497	306	32	brand	brand	NOUN
easat-8497	306	33	attributes	attribute	VERB
easat-8497	306	34	:	:	PUNCT
easat-8497	306	35	the	the	DET
easat-8497	306	36	case	case	NOUN
easat-8497	306	37	of	of	ADP
easat-8497	306	38	vinted	vinted	ADJ
easat-8497	306	39	,	,	PUNCT
easat-8497	306	40	"	"	PUNCT
easat-8497	306	41	sustainability	sustainability	NOUN
easat-8497	306	42	,	,	PUNCT
easat-8497	306	43	vol	vol	NOUN
easat-8497	306	44	.	.	PROPN
easat-8497	306	45	15	15	NUM
easat-8497	306	46	,	,	PUNCT
easat-8497	306	47	no	no	INTJ
easat-8497	306	48	.	.	NOUN
easat-8497	306	49	11	11	NUM
easat-8497	306	50	,	,	PUNCT
easat-8497	306	51	p.	p.	NOUN
easat-8497	306	52	8753	8753	NUM
easat-8497	306	53	,	,	PUNCT
easat-8497	306	54	2023	2023	NUM
easat-8497	306	55	.	.	PUNCT
easat-8497	307	1	https://doi.org/10.3390/su15118650	https://doi.org/10.3390/su15118650	X
easat-8497	308	1	[	[	X
easat-8497	308	2	5	5	NUM
easat-8497	308	3	]	]	PUNCT
easat-8497	308	4	a.	a.	NOUN
easat-8497	308	5	l.	l.	PROPN
easat-8497	308	6	vassalo	vassalo	PROPN
easat-8497	308	7	,	,	PUNCT
easat-8497	308	8	c.	c.	PROPN
easat-8497	308	9	g.	g.	PROPN
easat-8497	308	10	marques	marques	PROPN
easat-8497	308	11	,	,	PUNCT
easat-8497	308	12	j.	j.	PROPN
easat-8497	308	13	t.	t.	PROPN
easat-8497	308	14	simões	simões	PROPN
easat-8497	308	15	,	,	PUNCT
easat-8497	308	16	m.	m.	NOUN
easat-8497	308	17	m.	m.	PROPN
easat-8497	308	18	fernandes	fernandes	PROPN
easat-8497	308	19	,	,	PUNCT
easat-8497	308	20	and	and	CCONJ
easat-8497	308	21	s.	s.	PROPN
easat-8497	308	22	domingos	domingos	PROPN
easat-8497	308	23	,	,	PUNCT
easat-8497	308	24	"	"	PUNCT
easat-8497	308	25	sustainability	sustainability	NOUN
easat-8497	308	26	in	in	ADP
easat-8497	308	27	the	the	DET
easat-8497	308	28	fashion	fashion	NOUN
easat-8497	308	29	industry	industry	NOUN
easat-8497	308	30	in	in	ADP
easat-8497	308	31	relation	relation	NOUN
easat-8497	308	32	to	to	ADP
easat-8497	308	33	consumption	consumption	NOUN
easat-8497	308	34	in	in	ADP
easat-8497	308	35	a	a	DET
easat-8497	308	36	digital	digital	ADJ
easat-8497	308	37	age	age	NOUN
easat-8497	308	38	,	,	PUNCT
easat-8497	308	39	"	"	PUNCT
easat-8497	308	40	sustainability	sustainability	NOUN
easat-8497	308	41	,	,	PUNCT
easat-8497	308	42	vol	vol	NOUN
easat-8497	308	43	.	.	PROPN
easat-8497	309	1	16	16	NUM
easat-8497	309	2	,	,	PUNCT
easat-8497	309	3	no	no	INTJ
easat-8497	309	4	.	.	NOUN
easat-8497	309	5	13	13	NUM
easat-8497	309	6	,	,	PUNCT
easat-8497	309	7	p.	p.	NOUN
easat-8497	309	8	5303	5303	NUM
easat-8497	309	9	,	,	PUNCT
easat-8497	309	10	2024	2024	NUM
easat-8497	309	11	.	.	PUNCT
easat-8497	310	1	https://doi.org/10.3390/su16135303	https://doi.org/10.3390/su16135303	X
easat-8497	311	1	https://data.mendeley.com/datasets/wmvd3b9cdp/1	https://data.mendeley.com/datasets/wmvd3b9cdp/1	PROPN
easat-8497	311	2	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-8497	311	3	https://doi.org/10.3390/su15118650	https://doi.org/10.3390/su15118650	X
easat-8497	311	4	https://doi.org/10.3390/su16135303	https://doi.org/10.3390/su16135303	ADJ
easat-8497	311	5	2843	2843	NUM
easat-8497	311	6	edelweiss	edelweiss	PROPN
easat-8497	311	7	applied	apply	VERB
easat-8497	311	8	science	science	NOUN
easat-8497	311	9	and	and	CCONJ
easat-8497	311	10	technology	technology	NOUN
easat-8497	311	11	issn	issn	PROPN
easat-8497	311	12	:	:	PUNCT
easat-8497	311	13	2576	2576	NUM
easat-8497	311	14	-	-	SYM
easat-8497	311	15	8484	8484	NUM
easat-8497	311	16	vol	vol	NOUN
easat-8497	311	17	.	.	PROPN
easat-8497	312	1	9	9	NUM
easat-8497	312	2	,	,	PUNCT
easat-8497	312	3	no	no	INTJ
easat-8497	312	4	.	.	NOUN
easat-8497	312	5	6	6	NUM
easat-8497	312	6	:	:	SYM
easat-8497	312	7	2827	2827	NUM
easat-8497	312	8	-	-	SYM
easat-8497	312	9	2844	2844	NUM
easat-8497	312	10	,	,	PUNCT
easat-8497	312	11	2025	2025	NUM
easat-8497	312	12	doi	doi	NOUN
easat-8497	312	13	:	:	PUNCT
easat-8497	312	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	312	15	©	©	PROPN
easat-8497	312	16	2025	2025	NUM
easat-8497	312	17	by	by	ADP
easat-8497	312	18	the	the	DET
easat-8497	312	19	authors	author	NOUN
easat-8497	312	20	;	;	PUNCT
easat-8497	312	21	licensee	licensee	PROPN
easat-8497	312	22	learning	learning	NOUN
easat-8497	312	23	gate	gate	NOUN
easat-8497	313	1	[	[	X
easat-8497	313	2	6	6	NUM
easat-8497	313	3	]	]	PUNCT
easat-8497	313	4	b.	b.	NOUN
easat-8497	313	5	chalapathi	chalapathi	PROPN
easat-8497	313	6	and	and	CCONJ
easat-8497	313	7	g.	g.	PROPN
easat-8497	313	8	rajini	rajini	PROPN
easat-8497	313	9	,	,	PUNCT
easat-8497	313	10	"	"	PUNCT
easat-8497	313	11	millennial	millennial	ADJ
easat-8497	313	12	consumer	consumer	NOUN
easat-8497	313	13	’s	’s	PART
easat-8497	313	14	stance	stance	NOUN
easat-8497	313	15	toward	toward	ADP
easat-8497	313	16	sustainable	sustainable	ADJ
easat-8497	313	17	fashion	fashion	NOUN
easat-8497	313	18	apparel	apparel	NOUN
easat-8497	313	19	,	,	PUNCT
easat-8497	313	20	"	"	PUNCT
easat-8497	313	21	health	health	NOUN
easat-8497	313	22	,	,	PUNCT
easat-8497	313	23	science	science	NOUN
easat-8497	313	24	and	and	CCONJ
easat-8497	313	25	technology	technology	NOUN
easat-8497	313	26	conference	conference	NOUN
easat-8497	313	27	series	series	NOUN
easat-8497	313	28	,	,	PUNCT
easat-8497	313	29	no	no	INTJ
easat-8497	313	30	.	.	NOUN
easat-8497	313	31	3	3	NUM
easat-8497	313	32	,	,	PUNCT
easat-8497	313	33	p.	p.	NOUN
easat-8497	313	34	885	885	NUM
easat-8497	313	35	,	,	PUNCT
easat-8497	313	36	2024	2024	NUM
easat-8497	313	37	.	.	PUNCT
easat-8497	314	1	[	[	X
easat-8497	314	2	7	7	NUM
easat-8497	314	3	]	]	SYM
easat-8497	314	4	murniati	murniati	NOUN
easat-8497	314	5	,	,	PUNCT
easat-8497	314	6	"	"	PUNCT
easat-8497	314	7	the	the	DET
easat-8497	314	8	effect	effect	NOUN
easat-8497	314	9	of	of	ADP
easat-8497	314	10	economic	economic	ADJ
easat-8497	314	11	growth	growth	NOUN
easat-8497	314	12	,	,	PUNCT
easat-8497	314	13	human	human	ADJ
easat-8497	314	14	development	development	NOUN
easat-8497	314	15	index	index	NOUN
easat-8497	314	16	and	and	CCONJ
easat-8497	314	17	regional	regional	ADJ
easat-8497	314	18	minimum	minimum	ADJ
easat-8497	314	19	wage	wage	NOUN
easat-8497	314	20	on	on	ADP
easat-8497	314	21	unemployment	unemployment	NOUN
easat-8497	314	22	rate	rate	NOUN
easat-8497	314	23	through	through	ADP
easat-8497	314	24	investment	investment	NOUN
easat-8497	314	25	amount	amount	NOUN
easat-8497	314	26	in	in	ADP
easat-8497	314	27	malang	malang	PROPN
easat-8497	314	28	regency	regency	PROPN
easat-8497	314	29	,	,	PUNCT
easat-8497	314	30	"	"	PUNCT
easat-8497	314	31	seiko	seiko	NOUN
easat-8497	314	32	:	:	PUNCT
easat-8497	314	33	journal	journal	PROPN
easat-8497	314	34	of	of	ADP
easat-8497	314	35	management	management	NOUN
easat-8497	314	36	&	&	CCONJ
easat-8497	314	37	business	business	NOUN
easat-8497	314	38	,	,	PUNCT
easat-8497	314	39	vol	vol	NOUN
easat-8497	314	40	.	.	PROPN
easat-8497	314	41	5	5	NUM
easat-8497	314	42	,	,	PUNCT
easat-8497	314	43	no	no	INTJ
easat-8497	314	44	.	.	NOUN
easat-8497	314	45	2	2	NUM
easat-8497	314	46	,	,	PUNCT
easat-8497	314	47	pp	pp	ADJ
easat-8497	314	48	.	.	PUNCT
easat-8497	315	1	51–60	51–60	NOUN
easat-8497	315	2	,	,	PUNCT
easat-8497	315	3	2022	2022	NUM
easat-8497	315	4	.	.	PUNCT
easat-8497	316	1	[	[	X
easat-8497	316	2	8	8	NUM
easat-8497	316	3	]	]	PUNCT
easat-8497	316	4	l.	l.	PROPN
easat-8497	316	5	d.	d.	PROPN
easat-8497	316	6	hollebeek	hollebeek	PROPN
easat-8497	316	7	and	and	CCONJ
easat-8497	316	8	k.	k.	PROPN
easat-8497	316	9	macky	macky	PROPN
easat-8497	316	10	,	,	PUNCT
easat-8497	316	11	"	"	PUNCT
easat-8497	316	12	digital	digital	ADJ
easat-8497	316	13	content	content	NOUN
easat-8497	316	14	marketing	marketing	NOUN
easat-8497	316	15	's	's	PART
easat-8497	316	16	role	role	NOUN
easat-8497	316	17	in	in	ADP
easat-8497	316	18	fostering	foster	VERB
easat-8497	316	19	consumer	consumer	NOUN
easat-8497	316	20	engagement	engagement	NOUN
easat-8497	316	21	,	,	PUNCT
easat-8497	316	22	trust	trust	NOUN
easat-8497	316	23	,	,	PUNCT
easat-8497	316	24	and	and	CCONJ
easat-8497	316	25	value	value	NOUN
easat-8497	316	26	:	:	PUNCT
easat-8497	316	27	framework	framework	NOUN
easat-8497	316	28	,	,	PUNCT
easat-8497	316	29	fundamental	fundamental	ADJ
easat-8497	316	30	propositions	proposition	NOUN
easat-8497	316	31	,	,	PUNCT
easat-8497	316	32	and	and	CCONJ
easat-8497	316	33	implications	implication	NOUN
easat-8497	316	34	,	,	PUNCT
easat-8497	316	35	"	"	PUNCT
easat-8497	316	36	journal	journal	NOUN
easat-8497	316	37	of	of	ADP
easat-8497	316	38	interactive	interactive	ADJ
easat-8497	316	39	marketing	marketing	NOUN
easat-8497	316	40	,	,	PUNCT
easat-8497	316	41	vol	vol	NOUN
easat-8497	316	42	.	.	PROPN
easat-8497	317	1	45	45	NUM
easat-8497	317	2	,	,	PUNCT
easat-8497	317	3	no	no	INTJ
easat-8497	317	4	.	.	NOUN
easat-8497	317	5	1	1	NUM
easat-8497	317	6	,	,	PUNCT
easat-8497	317	7	pp	pp	ADJ
easat-8497	317	8	.	.	PUNCT
easat-8497	318	1	27	27	NUM
easat-8497	318	2	-	-	SYM
easat-8497	318	3	41	41	NUM
easat-8497	318	4	,	,	PUNCT
easat-8497	318	5	2019	2019	NUM
easat-8497	318	6	.	.	PUNCT
easat-8497	319	1	[	[	X
easat-8497	319	2	9	9	NUM
easat-8497	319	3	]	]	PUNCT
easat-8497	319	4	j.	j.	PROPN
easat-8497	319	5	n.	n.	PROPN
easat-8497	319	6	sheth	sheth	PROPN
easat-8497	319	7	,	,	PUNCT
easat-8497	319	8	n.	n.	PROPN
easat-8497	319	9	k.	k.	PROPN
easat-8497	319	10	sethia	sethia	PROPN
easat-8497	319	11	,	,	PUNCT
easat-8497	319	12	and	and	CCONJ
easat-8497	319	13	s.	s.	PROPN
easat-8497	319	14	srinivas	srinivas	PROPN
easat-8497	319	15	,	,	PUNCT
easat-8497	319	16	"	"	PUNCT
easat-8497	319	17	mindful	mindful	ADJ
easat-8497	319	18	consumption	consumption	NOUN
easat-8497	319	19	:	:	PUNCT
easat-8497	319	20	a	a	DET
easat-8497	319	21	customer	customer	NOUN
easat-8497	319	22	-	-	PUNCT
easat-8497	319	23	centric	centric	NOUN
easat-8497	319	24	approach	approach	NOUN
easat-8497	319	25	to	to	ADP
easat-8497	319	26	sustainability	sustainability	NOUN
easat-8497	319	27	,	,	PUNCT
easat-8497	319	28	"	"	PUNCT
easat-8497	319	29	journal	journal	NOUN
easat-8497	319	30	of	of	ADP
easat-8497	319	31	the	the	DET
easat-8497	319	32	academy	academy	NOUN
easat-8497	319	33	of	of	ADP
easat-8497	319	34	marketing	marketing	NOUN
easat-8497	319	35	science	science	NOUN
easat-8497	319	36	,	,	PUNCT
easat-8497	319	37	vol	vol	NOUN
easat-8497	319	38	.	.	PROPN
easat-8497	319	39	39	39	NUM
easat-8497	319	40	,	,	PUNCT
easat-8497	319	41	no	no	INTJ
easat-8497	319	42	.	.	NOUN
easat-8497	319	43	1	1	NUM
easat-8497	319	44	,	,	PUNCT
easat-8497	319	45	pp	pp	ADJ
easat-8497	319	46	.	.	PUNCT
easat-8497	320	1	21	21	NUM
easat-8497	320	2	-	-	SYM
easat-8497	320	3	39	39	NUM
easat-8497	320	4	,	,	PUNCT
easat-8497	320	5	2011	2011	NUM
easat-8497	320	6	.	.	PUNCT
easat-8497	321	1	[	[	X
easat-8497	321	2	10	10	NUM
easat-8497	321	3	]	]	X
easat-8497	321	4	y.	y.	PROPN
easat-8497	321	5	k.	k.	PROPN
easat-8497	321	6	dwivedi	dwivedi	PROPN
easat-8497	321	7	,	,	PUNCT
easat-8497	321	8	e.	e.	PROPN
easat-8497	321	9	ismagilova	ismagilova	PROPN
easat-8497	321	10	,	,	PUNCT
easat-8497	321	11	d.	d.	PROPN
easat-8497	321	12	l.	l.	PROPN
easat-8497	321	13	hughes	hughes	PROPN
easat-8497	321	14	,	,	PUNCT
easat-8497	321	15	j.	j.	PROPN
easat-8497	321	16	carlson	carlson	PROPN
easat-8497	321	17	,	,	PUNCT
easat-8497	321	18	and	and	CCONJ
easat-8497	321	19	r.	r.	PROPN
easat-8497	321	20	filieri	filieri	PROPN
easat-8497	321	21	,	,	PUNCT
easat-8497	321	22	"	"	PUNCT
easat-8497	321	23	setting	set	VERB
easat-8497	321	24	the	the	DET
easat-8497	321	25	future	future	NOUN
easat-8497	321	26	of	of	ADP
easat-8497	321	27	digital	digital	ADJ
easat-8497	321	28	and	and	CCONJ
easat-8497	321	29	social	social	ADJ
easat-8497	321	30	media	medium	NOUN
easat-8497	321	31	marketing	marketing	NOUN
easat-8497	321	32	research	research	NOUN
easat-8497	321	33	:	:	PUNCT
easat-8497	321	34	perspectives	perspective	NOUN
easat-8497	321	35	and	and	CCONJ
easat-8497	321	36	research	research	NOUN
easat-8497	321	37	propositions	proposition	NOUN
easat-8497	321	38	,	,	PUNCT
easat-8497	321	39	"	"	PUNCT
easat-8497	321	40	international	international	ADJ
easat-8497	321	41	journal	journal	NOUN
easat-8497	321	42	of	of	ADP
easat-8497	321	43	information	information	NOUN
easat-8497	321	44	management	management	NOUN
easat-8497	321	45	,	,	PUNCT
easat-8497	321	46	vol	vol	NOUN
easat-8497	321	47	.	.	PROPN
easat-8497	321	48	59	59	NUM
easat-8497	321	49	,	,	PUNCT
easat-8497	321	50	p.	p.	NOUN
easat-8497	321	51	102168	102168	NUM
easat-8497	321	52	,	,	PUNCT
easat-8497	321	53	2021	2021	NUM
easat-8497	321	54	.	.	PUNCT
easat-8497	322	1	[	[	X
easat-8497	322	2	11	11	NUM
easat-8497	322	3	]	]	PUNCT
easat-8497	322	4	a.	a.	NOUN
easat-8497	322	5	s.	s.	PROPN
easat-8497	322	6	krishen	krishen	PROPN
easat-8497	322	7	,	,	PUNCT
easat-8497	323	1	y.	y.	PROPN
easat-8497	323	2	k.	k.	PROPN
easat-8497	323	3	dwivedi	dwivedi	PROPN
easat-8497	323	4	,	,	PUNCT
easat-8497	323	5	n.	n.	NOUN
easat-8497	323	6	bindu	bindu	NOUN
easat-8497	323	7	,	,	PUNCT
easat-8497	323	8	and	and	CCONJ
easat-8497	323	9	k.	k.	PROPN
easat-8497	323	10	s.	s.	PROPN
easat-8497	323	11	kumar	kumar	PROPN
easat-8497	323	12	,	,	PUNCT
easat-8497	323	13	"	"	PUNCT
easat-8497	323	14	a	a	DET
easat-8497	323	15	broad	broad	ADJ
easat-8497	323	16	overview	overview	NOUN
easat-8497	323	17	of	of	ADP
easat-8497	323	18	interactive	interactive	ADJ
easat-8497	323	19	digital	digital	ADJ
easat-8497	323	20	marketing	marketing	NOUN
easat-8497	323	21	:	:	PUNCT
easat-8497	323	22	a	a	DET
easat-8497	323	23	bibliometric	bibliometric	ADJ
easat-8497	323	24	network	network	NOUN
easat-8497	323	25	analysis	analysis	NOUN
easat-8497	323	26	,	,	PUNCT
easat-8497	323	27	"	"	PUNCT
easat-8497	323	28	journal	journal	NOUN
easat-8497	323	29	of	of	ADP
easat-8497	323	30	business	business	NOUN
easat-8497	323	31	research	research	NOUN
easat-8497	323	32	,	,	PUNCT
easat-8497	323	33	vol	vol	NOUN
easat-8497	323	34	.	.	PROPN
easat-8497	324	1	131	131	NUM
easat-8497	324	2	,	,	PUNCT
easat-8497	324	3	pp	pp	ADJ
easat-8497	324	4	.	.	PUNCT
easat-8497	325	1	183	183	NUM
easat-8497	325	2	-	-	SYM
easat-8497	325	3	195	195	NUM
easat-8497	325	4	,	,	PUNCT
easat-8497	325	5	2021	2021	NUM
easat-8497	325	6	.	.	PUNCT
easat-8497	326	1	[	[	X
easat-8497	326	2	12	12	NUM
easat-8497	326	3	]	]	PUNCT
easat-8497	326	4	a.	a.	NOUN
easat-8497	326	5	masse	masse	NOUN
easat-8497	326	6	,	,	PUNCT
easat-8497	326	7	"	"	PUNCT
easat-8497	326	8	exploring	explore	VERB
easat-8497	326	9	consumer	consumer	NOUN
easat-8497	326	10	engagement	engagement	NOUN
easat-8497	326	11	in	in	ADP
easat-8497	326	12	response	response	NOUN
easat-8497	326	13	to	to	ADP
easat-8497	326	14	sustainable	sustainable	ADJ
easat-8497	326	15	social	social	ADJ
easat-8497	326	16	media	medium	NOUN
easat-8497	326	17	content	content	NOUN
easat-8497	326	18	and	and	CCONJ
easat-8497	326	19	brand	brand	NOUN
easat-8497	326	20	identity	identity	NOUN
easat-8497	326	21	of	of	ADP
easat-8497	326	22	fashion	fashion	NOUN
easat-8497	326	23	brands	brand	NOUN
easat-8497	326	24	,	,	PUNCT
easat-8497	326	25	"	"	PUNCT
easat-8497	326	26	master	master	NOUN
easat-8497	326	27	’s	’s	PART
easat-8497	326	28	thesis	thesis	NOUN
easat-8497	326	29	or	or	CCONJ
easat-8497	326	30	doctoral	doctoral	ADJ
easat-8497	326	31	dissertation	dissertation	NOUN
easat-8497	326	32	,	,	PUNCT
easat-8497	326	33	2023	2023	NUM
easat-8497	326	34	.	.	PUNCT
easat-8497	327	1	[	[	X
easat-8497	327	2	13	13	NUM
easat-8497	327	3	]	]	X
easat-8497	327	4	e.	e.	PROPN
easat-8497	327	5	hariningsih	hariningsih	PROPN
easat-8497	327	6	,	,	PUNCT
easat-8497	327	7	e.	e.	PROPN
easat-8497	327	8	munarsih	munarsih	PROPN
easat-8497	327	9	,	,	PUNCT
easat-8497	327	10	and	and	CCONJ
easat-8497	327	11	s.	s.	PROPN
easat-8497	327	12	budiman	budiman	PROPN
easat-8497	327	13	,	,	PUNCT
easat-8497	327	14	"	"	PUNCT
easat-8497	327	15	emotional	emotional	ADJ
easat-8497	327	16	value	value	NOUN
easat-8497	327	17	meets	meet	VERB
easat-8497	327	18	digital	digital	ADJ
easat-8497	327	19	influence	influence	NOUN
easat-8497	327	20	:	:	PUNCT
easat-8497	327	21	unveiling	unveil	VERB
easat-8497	327	22	factors	factor	NOUN
easat-8497	327	23	driving	drive	VERB
easat-8497	327	24	slow	slow	ADJ
easat-8497	327	25	fashion	fashion	NOUN
easat-8497	327	26	purchases	purchase	NOUN
easat-8497	327	27	in	in	ADP
easat-8497	327	28	indonesia	indonesia	PROPN
easat-8497	327	29	emotional	emotional	ADJ
easat-8497	327	30	value	value	NOUN
easat-8497	327	31	dalam	dalam	PROPN
easat-8497	327	32	era	era	NOUN
easat-8497	327	33	digital	digital	ADJ
easat-8497	327	34	,	,	PUNCT
easat-8497	327	35	uncovering	uncover	VERB
easat-8497	327	36	the	the	DET
easat-8497	327	37	driving	drive	VERB
easat-8497	327	38	factors	factor	NOUN
easat-8497	327	39	of	of	ADP
easat-8497	327	40	slow	slow	ADJ
easat-8497	327	41	fashion	fashion	NOUN
easat-8497	327	42	purchases	purchase	NOUN
easat-8497	327	43	in	in	ADP
easat-8497	327	44	indonesia	indonesia	PROPN
easat-8497	327	45	abstract	abstract	NOUN
easat-8497	327	46	,	,	PUNCT
easat-8497	327	47	"	"	PUNCT
easat-8497	327	48	jurnal	jurnal	ADJ
easat-8497	327	49	dinamika	dinamika	PROPN
easat-8497	327	50	manajemen	manajemen	PROPN
easat-8497	327	51	,	,	PUNCT
easat-8497	327	52	vol	vol	NOUN
easat-8497	327	53	.	.	PROPN
easat-8497	327	54	15	15	NUM
easat-8497	327	55	,	,	PUNCT
easat-8497	327	56	no	no	INTJ
easat-8497	327	57	.	.	NOUN
easat-8497	327	58	2	2	NUM
easat-8497	327	59	,	,	PUNCT
easat-8497	327	60	pp	pp	ADJ
easat-8497	327	61	.	.	PUNCT
easat-8497	327	62	284	284	NUM
easat-8497	327	63	-	-	SYM
easat-8497	327	64	304	304	NUM
easat-8497	327	65	,	,	PUNCT
easat-8497	327	66	2024	2024	NUM
easat-8497	327	67	.	.	PUNCT
easat-8497	328	1	[	[	X
easat-8497	328	2	14	14	NUM
easat-8497	328	3	]	]	X
easat-8497	328	4	l.	l.	PROPN
easat-8497	328	5	štofejová	štofejová	PROPN
easat-8497	328	6	,	,	PUNCT
easat-8497	328	7	š	š	PROPN
easat-8497	328	8	.	.	PUNCT
easat-8497	328	9	kráľ	kráľ	PROPN
easat-8497	328	10	,	,	PUNCT
easat-8497	328	11	r.	r.	PROPN
easat-8497	328	12	fedorko	fedorko	PROPN
easat-8497	328	13	,	,	PUNCT
easat-8497	328	14	r.	r.	PROPN
easat-8497	328	15	bačík	bačík	PROPN
easat-8497	328	16	,	,	PUNCT
easat-8497	328	17	and	and	CCONJ
easat-8497	328	18	m.	m.	NOUN
easat-8497	328	19	tomášová	tomášová	PROPN
easat-8497	328	20	,	,	PUNCT
easat-8497	328	21	"	"	PUNCT
easat-8497	328	22	sustainability	sustainability	NOUN
easat-8497	328	23	and	and	CCONJ
easat-8497	328	24	consumer	consumer	NOUN
easat-8497	328	25	behavior	behavior	NOUN
easat-8497	328	26	in	in	ADP
easat-8497	328	27	electronic	electronic	ADJ
easat-8497	328	28	commerce	commerce	NOUN
easat-8497	328	29	,	,	PUNCT
easat-8497	328	30	"	"	PUNCT
easat-8497	328	31	sustainability	sustainability	NOUN
easat-8497	328	32	,	,	PUNCT
easat-8497	328	33	vol	vol	NOUN
easat-8497	328	34	.	.	PROPN
easat-8497	328	35	15	15	NUM
easat-8497	328	36	,	,	PUNCT
easat-8497	328	37	no	no	INTJ
easat-8497	328	38	.	.	NOUN
easat-8497	328	39	22	22	NUM
easat-8497	328	40	,	,	PUNCT
easat-8497	328	41	p.	p.	NOUN
easat-8497	328	42	15902	15902	NUM
easat-8497	328	43	,	,	PUNCT
easat-8497	328	44	2023	2023	NUM
easat-8497	328	45	.	.	PUNCT
easat-8497	328	46	https://doi.org/10.3390/su152215902	https://doi.org/10.3390/su152215902	PUNCT
easat-8497	329	1	[	[	X
easat-8497	329	2	15	15	NUM
easat-8497	329	3	]	]	X
easat-8497	329	4	p.	p.	NOUN
easat-8497	329	5	rita	rita	PROPN
easat-8497	329	6	and	and	CCONJ
easat-8497	329	7	r.	r.	PROPN
easat-8497	329	8	f.	f.	PROPN
easat-8497	329	9	ramos	ramos	PROPN
easat-8497	329	10	,	,	PUNCT
easat-8497	329	11	"	"	PUNCT
easat-8497	329	12	global	global	ADJ
easat-8497	329	13	research	research	NOUN
easat-8497	329	14	trends	trend	NOUN
easat-8497	329	15	in	in	ADP
easat-8497	329	16	consumer	consumer	NOUN
easat-8497	329	17	behavior	behavior	NOUN
easat-8497	329	18	and	and	CCONJ
easat-8497	329	19	sustainability	sustainability	NOUN
easat-8497	329	20	in	in	ADP
easat-8497	329	21	e	e	NOUN
easat-8497	329	22	-	-	NOUN
easat-8497	329	23	commerce	commerce	NOUN
easat-8497	329	24	:	:	PUNCT
easat-8497	329	25	a	a	DET
easat-8497	329	26	bibliometric	bibliometric	ADJ
easat-8497	329	27	analysis	analysis	NOUN
easat-8497	329	28	of	of	ADP
easat-8497	329	29	the	the	DET
easat-8497	329	30	knowledge	knowledge	NOUN
easat-8497	329	31	structure	structure	NOUN
easat-8497	329	32	,	,	PUNCT
easat-8497	329	33	"	"	PUNCT
easat-8497	329	34	sustainability	sustainability	NOUN
easat-8497	329	35	,	,	PUNCT
easat-8497	329	36	vol	vol	NOUN
easat-8497	329	37	.	.	PROPN
easat-8497	329	38	14	14	NUM
easat-8497	329	39	,	,	PUNCT
easat-8497	329	40	no	no	INTJ
easat-8497	329	41	.	.	NOUN
easat-8497	329	42	15	15	NUM
easat-8497	329	43	,	,	PUNCT
easat-8497	329	44	p.	p.	NOUN
easat-8497	329	45	9455	9455	NUM
easat-8497	329	46	,	,	PUNCT
easat-8497	329	47	2022	2022	NUM
easat-8497	329	48	.	.	PUNCT
easat-8497	330	1	https://doi.org/10.3390/su14159455	https://doi.org/10.3390/su14159455	X
easat-8497	331	1	[	[	X
easat-8497	331	2	16	16	NUM
easat-8497	331	3	]	]	X
easat-8497	331	4	l.	l.	PROPN
easat-8497	331	5	judijanto	judijanto	PROPN
easat-8497	331	6	,	,	PUNCT
easat-8497	331	7	r.	r.	PROPN
easat-8497	331	8	nurrohman	nurrohman	PROPN
easat-8497	331	9	,	,	PUNCT
easat-8497	331	10	and	and	CCONJ
easat-8497	331	11	e.	e.	PROPN
easat-8497	331	12	erwin	erwin	PROPN
easat-8497	331	13	,	,	PUNCT
easat-8497	331	14	"	"	PUNCT
easat-8497	331	15	a	a	DET
easat-8497	331	16	bibliometric	bibliometric	ADJ
easat-8497	331	17	exploration	exploration	NOUN
easat-8497	331	18	of	of	ADP
easat-8497	331	19	corporate	corporate	ADJ
easat-8497	331	20	sustainable	sustainable	ADJ
easat-8497	331	21	marketing	marketing	NOUN
easat-8497	331	22	:	:	PUNCT
easat-8497	331	23	innovation	innovation	NOUN
easat-8497	331	24	strategy	strategy	NOUN
easat-8497	331	25	and	and	CCONJ
easat-8497	331	26	consumer	consumer	NOUN
easat-8497	331	27	engagement	engagement	NOUN
easat-8497	331	28	,	,	PUNCT
easat-8497	331	29	"	"	PUNCT
easat-8497	331	30	west	west	PROPN
easat-8497	331	31	science	science	PROPN
easat-8497	331	32	social	social	ADJ
easat-8497	331	33	and	and	CCONJ
easat-8497	331	34	humanities	humanity	NOUN
easat-8497	331	35	studies	study	NOUN
easat-8497	331	36	,	,	PUNCT
easat-8497	331	37	vol	vol	NOUN
easat-8497	331	38	.	.	PROPN
easat-8497	331	39	2	2	NUM
easat-8497	331	40	,	,	PUNCT
easat-8497	331	41	no	no	INTJ
easat-8497	331	42	.	.	NOUN
easat-8497	331	43	09	09	NUM
easat-8497	331	44	,	,	PUNCT
easat-8497	331	45	pp	pp	ADJ
easat-8497	331	46	.	.	PUNCT
easat-8497	331	47	14571469	14571469	NUM
easat-8497	331	48	,	,	PUNCT
easat-8497	331	49	2024	2024	NUM
easat-8497	331	50	.	.	PUNCT
easat-8497	332	1	[	[	X
easat-8497	332	2	17	17	NUM
easat-8497	332	3	]	]	X
easat-8497	332	4	r.	r.	PROPN
easat-8497	332	5	gupta	gupta	PROPN
easat-8497	332	6	,	,	PUNCT
easat-8497	332	7	"	"	PUNCT
easat-8497	332	8	cybersecurity	cybersecurity	NOUN
easat-8497	332	9	threats	threat	NOUN
easat-8497	332	10	in	in	ADP
easat-8497	332	11	e‑commerce	e‑commerce	NOUN
easat-8497	332	12	:	:	PUNCT
easat-8497	332	13	trends	trend	NOUN
easat-8497	332	14	and	and	CCONJ
easat-8497	332	15	mitigation	mitigation	NOUN
easat-8497	332	16	strategies	strategy	NOUN
easat-8497	332	17	,	,	PUNCT
easat-8497	332	18	"	"	PUNCT
easat-8497	332	19	journal	journal	NOUN
easat-8497	332	20	of	of	ADP
easat-8497	332	21	advanced	advanced	ADJ
easat-8497	332	22	management	management	NOUN
easat-8497	332	23	studies	study	NOUN
easat-8497	332	24	,	,	PUNCT
easat-8497	332	25	vol	vol	NOUN
easat-8497	332	26	.	.	PROPN
easat-8497	332	27	1	1	NUM
easat-8497	332	28	,	,	PUNCT
easat-8497	332	29	no	no	INTJ
easat-8497	332	30	.	.	NOUN
easat-8497	332	31	3	3	NUM
easat-8497	332	32	,	,	PUNCT
easat-8497	332	33	pp	pp	ADJ
easat-8497	332	34	.	.	PUNCT
easat-8497	333	1	1–10	1–10	NOUN
easat-8497	333	2	,	,	PUNCT
easat-8497	333	3	2024	2024	NUM
easat-8497	333	4	.	.	PUNCT
easat-8497	334	1	[	[	X
easat-8497	334	2	18	18	NUM
easat-8497	334	3	]	]	X
easat-8497	334	4	g.	g.	PROPN
easat-8497	334	5	ziccardi	ziccardi	PROPN
easat-8497	334	6	,	,	PUNCT
easat-8497	334	7	"	"	PUNCT
easat-8497	334	8	wearable	wearable	ADJ
easat-8497	334	9	technologies	technology	NOUN
easat-8497	334	10	and	and	CCONJ
easat-8497	334	11	smart	smart	ADJ
easat-8497	334	12	clothes	clothe	NOUN
easat-8497	334	13	in	in	ADP
easat-8497	334	14	the	the	DET
easat-8497	334	15	fashion	fashion	NOUN
easat-8497	334	16	business	business	NOUN
easat-8497	334	17	:	:	PUNCT
easat-8497	334	18	some	some	DET
easat-8497	334	19	issues	issue	NOUN
easat-8497	334	20	concerning	concern	VERB
easat-8497	334	21	cybersecurity	cybersecurity	NOUN
easat-8497	334	22	and	and	CCONJ
easat-8497	334	23	data	datum	NOUN
easat-8497	334	24	protection	protection	NOUN
easat-8497	334	25	,	,	PUNCT
easat-8497	334	26	"	"	PUNCT
easat-8497	334	27	laws	law	NOUN
easat-8497	334	28	,	,	PUNCT
easat-8497	334	29	vol	vol	NOUN
easat-8497	334	30	.	.	PROPN
easat-8497	334	31	9	9	NUM
easat-8497	334	32	,	,	PUNCT
easat-8497	334	33	no	no	INTJ
easat-8497	334	34	.	.	NOUN
easat-8497	334	35	2	2	NUM
easat-8497	334	36	,	,	PUNCT
easat-8497	334	37	pp	pp	ADJ
easat-8497	334	38	.	.	PUNCT
easat-8497	335	1	1	1	NUM
easat-8497	335	2	-	-	SYM
easat-8497	335	3	12	12	NUM
easat-8497	335	4	,	,	PUNCT
easat-8497	335	5	2020	2020	NUM
easat-8497	335	6	.	.	PUNCT
easat-8497	336	1	[	[	X
easat-8497	336	2	19	19	NUM
easat-8497	336	3	]	]	PUNCT
easat-8497	336	4	m.	m.	NOUN
easat-8497	336	5	murniati	murniati	PROPN
easat-8497	336	6	,	,	PUNCT
easat-8497	336	7	"	"	PUNCT
easat-8497	336	8	the	the	DET
easat-8497	336	9	effect	effect	NOUN
easat-8497	336	10	of	of	ADP
easat-8497	336	11	economic	economic	ADJ
easat-8497	336	12	growth	growth	NOUN
easat-8497	336	13	,	,	PUNCT
easat-8497	336	14	human	human	ADJ
easat-8497	336	15	development	development	NOUN
easat-8497	336	16	index	index	NOUN
easat-8497	336	17	and	and	CCONJ
easat-8497	336	18	regional	regional	ADJ
easat-8497	336	19	minimum	minimum	ADJ
easat-8497	336	20	wage	wage	NOUN
easat-8497	336	21	on	on	ADP
easat-8497	336	22	unemployment	unemployment	NOUN
easat-8497	336	23	rate	rate	NOUN
easat-8497	336	24	through	through	ADP
easat-8497	336	25	investment	investment	NOUN
easat-8497	336	26	amount	amount	NOUN
easat-8497	336	27	in	in	ADP
easat-8497	336	28	malang	malang	PROPN
easat-8497	336	29	regency	regency	PROPN
easat-8497	336	30	,	,	PUNCT
easat-8497	336	31	"	"	PUNCT
easat-8497	336	32	seiko	seiko	NOUN
easat-8497	336	33	:	:	PUNCT
easat-8497	336	34	journal	journal	PROPN
easat-8497	336	35	of	of	ADP
easat-8497	336	36	management	management	NOUN
easat-8497	336	37	&	&	CCONJ
easat-8497	336	38	business	business	NOUN
easat-8497	336	39	,	,	PUNCT
easat-8497	336	40	vol	vol	NOUN
easat-8497	336	41	.	.	PROPN
easat-8497	336	42	4	4	NUM
easat-8497	336	43	,	,	PUNCT
easat-8497	336	44	no	no	INTJ
easat-8497	336	45	.	.	NOUN
easat-8497	336	46	2	2	NUM
easat-8497	336	47	,	,	PUNCT
easat-8497	336	48	pp	pp	ADJ
easat-8497	336	49	.	.	PUNCT
easat-8497	336	50	189	189	NUM
easat-8497	336	51	-	-	SYM
easat-8497	336	52	202	202	NUM
easat-8497	336	53	,	,	PUNCT
easat-8497	336	54	2021	2021	NUM
easat-8497	336	55	.	.	PUNCT
easat-8497	337	1	[	[	X
easat-8497	337	2	20	20	NUM
easat-8497	337	3	]	]	X
easat-8497	337	4	e.	e.	PROPN
easat-8497	337	5	l.	l.	PROPN
easat-8497	337	6	widarni	widarni	PROPN
easat-8497	337	7	and	and	CCONJ
easat-8497	337	8	s.	s.	PROPN
easat-8497	337	9	a.	a.	PROPN
easat-8497	337	10	prestianawati	prestianawati	PROPN
easat-8497	337	11	,	,	PUNCT
easat-8497	337	12	digital	digital	ADJ
easat-8497	337	13	economy	economy	NOUN
easat-8497	337	14	challenge	challenge	NOUN
easat-8497	337	15	:	:	PUNCT
easat-8497	337	16	innovation	innovation	NOUN
easat-8497	337	17	of	of	ADP
easat-8497	337	18	technology	technology	NOUN
easat-8497	337	19	and	and	CCONJ
easat-8497	337	20	unemployment	unemployment	NOUN
easat-8497	337	21	dilemma	dilemma	NOUN
easat-8497	337	22	in	in	ADP
easat-8497	337	23	indonesia	indonesia	PROPN
easat-8497	337	24	.	.	PUNCT
easat-8497	338	1	in	in	ADP
easat-8497	338	2	the	the	DET
easat-8497	338	3	future	future	ADJ
easat-8497	338	4	opportunities	opportunity	NOUN
easat-8497	338	5	and	and	CCONJ
easat-8497	338	6	challenges	challenge	NOUN
easat-8497	338	7	of	of	ADP
easat-8497	338	8	business	business	NOUN
easat-8497	338	9	in	in	ADP
easat-8497	338	10	digital	digital	ADJ
easat-8497	338	11	era	era	NOUN
easat-8497	338	12	4.0	4.0	NUM
easat-8497	338	13	.	.	PUNCT
easat-8497	339	1	united	united	PROPN
easat-8497	339	2	kingdom	kingdom	PROPN
easat-8497	339	3	:	:	PUNCT
easat-8497	339	4	routledge	routledge	PROPN
easat-8497	339	5	,	,	PUNCT
easat-8497	339	6	2020	2020	NUM
easat-8497	339	7	.	.	PUNCT
easat-8497	340	1	[	[	X
easat-8497	340	2	21	21	NUM
easat-8497	340	3	]	]	X
easat-8497	340	4	m.	m.	NOUN
easat-8497	340	5	thanasi	thanasi	NOUN
easat-8497	340	6	-	-	PUNCT
easat-8497	340	7	boçe	boçe	NOUN
easat-8497	340	8	,	,	PUNCT
easat-8497	340	9	j.	j.	PROPN
easat-8497	340	10	zeqiri	zeqiri	PROPN
easat-8497	340	11	,	,	PUNCT
easat-8497	340	12	and	and	CCONJ
easat-8497	340	13	s.	s.	PROPN
easat-8497	340	14	kurtishi	kurtishi	PROPN
easat-8497	340	15	-	-	PUNCT
easat-8497	340	16	kastrati	kastrati	NOUN
easat-8497	340	17	,	,	PUNCT
easat-8497	340	18	"	"	PUNCT
easat-8497	340	19	the	the	DET
easat-8497	340	20	role	role	NOUN
easat-8497	340	21	of	of	ADP
easat-8497	340	22	social	social	ADJ
easat-8497	340	23	media	medium	NOUN
easat-8497	340	24	usage	usage	NOUN
easat-8497	340	25	and	and	CCONJ
easat-8497	340	26	engagement	engagement	NOUN
easat-8497	340	27	on	on	ADP
easat-8497	340	28	purchase	purchase	NOUN
easat-8497	340	29	intentions	intention	NOUN
easat-8497	340	30	for	for	ADP
easat-8497	340	31	fashion	fashion	NOUN
easat-8497	340	32	brands	brand	NOUN
easat-8497	340	33	,	,	PUNCT
easat-8497	340	34	"	"	PUNCT
easat-8497	340	35	international	international	ADJ
easat-8497	340	36	journal	journal	NOUN
easat-8497	340	37	of	of	ADP
easat-8497	340	38	e	e	NOUN
easat-8497	340	39	-	-	NOUN
easat-8497	340	40	services	service	NOUN
easat-8497	340	41	and	and	CCONJ
easat-8497	340	42	mobile	mobile	ADJ
easat-8497	340	43	applications	application	NOUN
easat-8497	340	44	,	,	PUNCT
easat-8497	340	45	vol	vol	NOUN
easat-8497	340	46	.	.	PROPN
easat-8497	340	47	14	14	NUM
easat-8497	340	48	,	,	PUNCT
easat-8497	340	49	no	no	INTJ
easat-8497	340	50	.	.	NOUN
easat-8497	340	51	1	1	NUM
easat-8497	340	52	,	,	PUNCT
easat-8497	340	53	pp	pp	ADJ
easat-8497	340	54	.	.	PUNCT
easat-8497	341	1	1	1	NUM
easat-8497	341	2	-	-	SYM
easat-8497	341	3	14	14	NUM
easat-8497	341	4	,	,	PUNCT
easat-8497	341	5	2022	2022	NUM
easat-8497	341	6	.	.	PUNCT
easat-8497	342	1	[	[	X
easat-8497	342	2	22	22	NUM
easat-8497	342	3	]	]	PUNCT
easat-8497	342	4	s.	s.	PROPN
easat-8497	342	5	bashang	bashang	PROPN
easat-8497	342	6	and	and	CCONJ
easat-8497	342	7	k.	k.	PROPN
easat-8497	342	8	puttanna	puttanna	PROPN
easat-8497	342	9	,	,	PUNCT
easat-8497	342	10	"	"	PUNCT
easat-8497	342	11	the	the	DET
easat-8497	342	12	role	role	NOUN
easat-8497	342	13	of	of	ADP
easat-8497	342	14	artificial	artificial	ADJ
easat-8497	342	15	intelligence	intelligence	NOUN
easat-8497	342	16	in	in	ADP
easat-8497	342	17	digital	digital	ADJ
easat-8497	342	18	marketing	marketing	NOUN
easat-8497	342	19	:	:	PUNCT
easat-8497	342	20	a	a	DET
easat-8497	342	21	review	review	NOUN
easat-8497	342	22	,	,	PUNCT
easat-8497	342	23	"	"	PUNCT
easat-8497	342	24	international	international	ADJ
easat-8497	342	25	research	research	NOUN
easat-8497	342	26	journal	journal	NOUN
easat-8497	342	27	of	of	ADP
easat-8497	342	28	economics	economic	NOUN
easat-8497	342	29	and	and	CCONJ
easat-8497	342	30	management	management	NOUN
easat-8497	342	31	studies	study	NOUN
easat-8497	342	32	irjems	irjem	NOUN
easat-8497	342	33	,	,	PUNCT
easat-8497	342	34	vol	vol	NOUN
easat-8497	342	35	.	.	PROPN
easat-8497	342	36	2	2	NUM
easat-8497	342	37	,	,	PUNCT
easat-8497	342	38	no	no	INTJ
easat-8497	342	39	.	.	NOUN
easat-8497	342	40	3	3	NUM
easat-8497	342	41	,	,	PUNCT
easat-8497	342	42	pp	pp	ADJ
easat-8497	342	43	.	.	PUNCT
easat-8497	343	1	125–133	125–133	NUM
easat-8497	343	2	,	,	PUNCT
easat-8497	343	3	2023	2023	NUM
easat-8497	343	4	.	.	PUNCT
easat-8497	344	1	[	[	X
easat-8497	344	2	23	23	NUM
easat-8497	344	3	]	]	X
easat-8497	344	4	n.	n.	PROPN
easat-8497	344	5	m.	m.	PROPN
easat-8497	344	6	bocken	bocken	PROPN
easat-8497	344	7	,	,	PUNCT
easat-8497	344	8	s.	s.	PROPN
easat-8497	344	9	w.	w.	PROPN
easat-8497	344	10	short	short	PROPN
easat-8497	344	11	,	,	PUNCT
easat-8497	344	12	p.	p.	PROPN
easat-8497	344	13	rana	rana	PROPN
easat-8497	344	14	,	,	PUNCT
easat-8497	344	15	and	and	CCONJ
easat-8497	344	16	s.	s.	PROPN
easat-8497	344	17	evans	evans	PROPN
easat-8497	344	18	,	,	PUNCT
easat-8497	344	19	"	"	PUNCT
easat-8497	344	20	a	a	DET
easat-8497	344	21	literature	literature	NOUN
easat-8497	344	22	and	and	CCONJ
easat-8497	344	23	practice	practice	NOUN
easat-8497	344	24	review	review	NOUN
easat-8497	344	25	to	to	PART
easat-8497	344	26	develop	develop	VERB
easat-8497	344	27	sustainable	sustainable	ADJ
easat-8497	344	28	business	business	NOUN
easat-8497	344	29	model	model	NOUN
easat-8497	344	30	archetypes	archetype	NOUN
easat-8497	344	31	,	,	PUNCT
easat-8497	344	32	"	"	PUNCT
easat-8497	344	33	journal	journal	NOUN
easat-8497	344	34	of	of	ADP
easat-8497	344	35	cleaner	clean	ADJ
easat-8497	344	36	production	production	NOUN
easat-8497	344	37	,	,	PUNCT
easat-8497	344	38	vol	vol	NOUN
easat-8497	344	39	.	.	PROPN
easat-8497	344	40	65	65	NUM
easat-8497	344	41	,	,	PUNCT
easat-8497	344	42	pp	pp	ADJ
easat-8497	344	43	.	.	PUNCT
easat-8497	345	1	42	42	NUM
easat-8497	345	2	-	-	SYM
easat-8497	345	3	56	56	NUM
easat-8497	345	4	,	,	PUNCT
easat-8497	345	5	2014	2014	NUM
easat-8497	345	6	.	.	PUNCT
easat-8497	346	1	[	[	X
easat-8497	346	2	24	24	NUM
easat-8497	346	3	]	]	X
easat-8497	346	4	g.	g.	PROPN
easat-8497	346	5	cardeal	cardeal	PROPN
easat-8497	346	6	,	,	PUNCT
easat-8497	346	7	k.	k.	PROPN
easat-8497	346	8	höse	höse	PROPN
easat-8497	346	9	,	,	PUNCT
easat-8497	346	10	i.	i.	PROPN
easat-8497	346	11	ribeiro	ribeiro	PROPN
easat-8497	346	12	,	,	PUNCT
easat-8497	346	13	and	and	CCONJ
easat-8497	346	14	u.	u.	PROPN
easat-8497	346	15	götze	götze	PROPN
easat-8497	346	16	,	,	PUNCT
easat-8497	346	17	"	"	PUNCT
easat-8497	346	18	sustainable	sustainable	ADJ
easat-8497	346	19	business	business	NOUN
easat-8497	346	20	models	model	NOUN
easat-8497	346	21	–	–	PUNCT
easat-8497	346	22	canvas	canvas	NOUN
easat-8497	346	23	for	for	ADP
easat-8497	346	24	sustainability	sustainability	NOUN
easat-8497	346	25	,	,	PUNCT
easat-8497	346	26	evaluation	evaluation	NOUN
easat-8497	346	27	method	method	NOUN
easat-8497	346	28	,	,	PUNCT
easat-8497	346	29	and	and	CCONJ
easat-8497	346	30	their	their	PRON
easat-8497	346	31	application	application	NOUN
easat-8497	346	32	to	to	ADP
easat-8497	346	33	additive	additive	ADJ
easat-8497	346	34	manufacturing	manufacturing	NOUN
easat-8497	346	35	in	in	ADP
easat-8497	346	36	aircraft	aircraft	NOUN
easat-8497	346	37	maintenance	maintenance	NOUN
easat-8497	346	38	,	,	PUNCT
easat-8497	346	39	"	"	PUNCT
easat-8497	346	40	sustainability	sustainability	NOUN
easat-8497	346	41	,	,	PUNCT
easat-8497	346	42	vol	vol	NOUN
easat-8497	346	43	.	.	PROPN
easat-8497	346	44	12	12	NUM
easat-8497	346	45	,	,	PUNCT
easat-8497	346	46	no	no	INTJ
easat-8497	346	47	.	.	NOUN
easat-8497	346	48	21	21	NUM
easat-8497	346	49	,	,	PUNCT
easat-8497	346	50	p.	p.	NOUN
easat-8497	346	51	9130	9130	NUM
easat-8497	346	52	,	,	PUNCT
easat-8497	346	53	2020	2020	NUM
easat-8497	346	54	.	.	PUNCT
easat-8497	347	1	https://doi.org/10.3390/su12219130	https://doi.org/10.3390/su12219130	X
easat-8497	348	1	[	[	X
easat-8497	348	2	25	25	NUM
easat-8497	348	3	]	]	PUNCT
easat-8497	348	4	p.	p.	NOUN
easat-8497	348	5	kotler	kotler	PROPN
easat-8497	348	6	,	,	PUNCT
easat-8497	348	7	h.	h.	PROPN
easat-8497	348	8	kartajaya	kartajaya	PROPN
easat-8497	348	9	,	,	PUNCT
easat-8497	348	10	and	and	CCONJ
easat-8497	348	11	i.	i.	PROPN
easat-8497	348	12	setiawan	setiawan	PROPN
easat-8497	348	13	,	,	PUNCT
easat-8497	348	14	marketing	marketing	NOUN
easat-8497	348	15	 	 	SPACE
easat-8497	348	16	5.0	5.0	NUM
easat-8497	348	17	:	:	PUNCT
easat-8497	348	18	technology	technology	NOUN
easat-8497	348	19	for	for	ADP
easat-8497	348	20	humanity	humanity	NOUN
easat-8497	348	21	.	.	PUNCT
easat-8497	349	1	hoboken	hoboken	PROPN
easat-8497	349	2	,	,	PUNCT
easat-8497	349	3	nj	nj	PROPN
easat-8497	349	4	,	,	PUNCT
easat-8497	349	5	united	united	PROPN
easat-8497	349	6	states	states	PROPN
easat-8497	349	7	:	:	PUNCT
easat-8497	349	8	john	john	PROPN
easat-8497	349	9	wiley	wiley	PROPN
easat-8497	349	10	&	&	CCONJ
easat-8497	349	11	sons	son	NOUN
easat-8497	349	12	,	,	PUNCT
easat-8497	349	13	2021	2021	NUM
easat-8497	349	14	.	.	PUNCT
easat-8497	350	1	[	[	X
easat-8497	350	2	26	26	NUM
easat-8497	350	3	]	]	X
easat-8497	350	4	d.	d.	PROPN
easat-8497	350	5	j.	j.	PROPN
easat-8497	350	6	teece	teece	PROPN
easat-8497	350	7	,	,	PUNCT
easat-8497	350	8	"	"	PUNCT
easat-8497	350	9	business	business	NOUN
easat-8497	350	10	models	model	NOUN
easat-8497	350	11	,	,	PUNCT
easat-8497	350	12	business	business	NOUN
easat-8497	350	13	strategy	strategy	NOUN
easat-8497	350	14	and	and	CCONJ
easat-8497	350	15	innovation	innovation	NOUN
easat-8497	350	16	,	,	PUNCT
easat-8497	350	17	"	"	PUNCT
easat-8497	350	18	long	long	ADJ
easat-8497	350	19	range	range	NOUN
easat-8497	350	20	planning	planning	NOUN
easat-8497	350	21	,	,	PUNCT
easat-8497	350	22	vol	vol	NOUN
easat-8497	350	23	.	.	PROPN
easat-8497	351	1	43	43	NUM
easat-8497	351	2	,	,	PUNCT
easat-8497	351	3	no	no	INTJ
easat-8497	351	4	.	.	NOUN
easat-8497	351	5	2	2	NUM
easat-8497	351	6	-	-	SYM
easat-8497	351	7	3	3	NUM
easat-8497	351	8	,	,	PUNCT
easat-8497	351	9	pp	pp	ADJ
easat-8497	351	10	.	.	PUNCT
easat-8497	352	1	172	172	NUM
easat-8497	352	2	-	-	SYM
easat-8497	352	3	194	194	NUM
easat-8497	352	4	,	,	PUNCT
easat-8497	352	5	2010	2010	NUM
easat-8497	352	6	.	.	PUNCT
easat-8497	353	1	[	[	X
easat-8497	353	2	27	27	NUM
easat-8497	353	3	]	]	PUNCT
easat-8497	353	4	m.	m.	NOUN
easat-8497	353	5	wu	wu	PROPN
easat-8497	353	6	and	and	CCONJ
easat-8497	353	7	r.	r.	PROPN
easat-8497	353	8	long	long	PROPN
easat-8497	353	9	,	,	PUNCT
easat-8497	353	10	"	"	PUNCT
easat-8497	353	11	how	how	SCONJ
easat-8497	353	12	do	do	VERB
easat-8497	353	13	perceptions	perception	NOUN
easat-8497	353	14	of	of	ADP
easat-8497	353	15	information	information	NOUN
easat-8497	353	16	usefulness	usefulness	NOUN
easat-8497	353	17	and	and	CCONJ
easat-8497	353	18	green	green	ADJ
easat-8497	353	19	trust	trust	NOUN
easat-8497	353	20	influence	influence	NOUN
easat-8497	353	21	intentions	intention	NOUN
easat-8497	353	22	toward	toward	ADP
easat-8497	353	23	ecofriendly	ecofriendly	ADV
easat-8497	353	24	purchases	purchase	NOUN
easat-8497	353	25	in	in	ADP
easat-8497	353	26	a	a	DET
easat-8497	353	27	social	social	ADJ
easat-8497	353	28	media	medium	NOUN
easat-8497	353	29	context	context	NOUN
easat-8497	353	30	?	?	PUNCT
easat-8497	353	31	,	,	PUNCT
easat-8497	353	32	"	"	PUNCT
easat-8497	353	33	frontiers	frontier	NOUN
easat-8497	353	34	in	in	ADP
easat-8497	353	35	psychology	psychology	NOUN
easat-8497	353	36	,	,	PUNCT
easat-8497	353	37	vol	vol	NOUN
easat-8497	353	38	.	.	PROPN
easat-8497	353	39	15	15	NUM
easat-8497	353	40	,	,	PUNCT
easat-8497	353	41	p.	p.	NOUN
easat-8497	353	42	1429454	1429454	NUM
easat-8497	353	43	,	,	PUNCT
easat-8497	353	44	2024	2024	NUM
easat-8497	353	45	.	.	PUNCT
easat-8497	354	1	https://doi.org/10.3389/fpsyg.2024.1429454	https://doi.org/10.3389/fpsyg.2024.1429454	PROPN
easat-8497	354	2	[	[	X
easat-8497	354	3	28	28	NUM
easat-8497	354	4	]	]	X
easat-8497	354	5	n.	n.	PROPN
easat-8497	354	6	n.	n.	PROPN
easat-8497	354	7	khairunnisa	khairunnisa	PROPN
easat-8497	354	8	,	,	PUNCT
easat-8497	354	9	k.	k.	PROPN
easat-8497	354	10	kurniawati	kurniawati	PROPN
easat-8497	354	11	,	,	PUNCT
easat-8497	354	12	and	and	CCONJ
easat-8497	354	13	y.	y.	PROPN
easat-8497	354	14	m.	m.	PROPN
easat-8497	354	15	siagian	siagian	PROPN
easat-8497	354	16	,	,	PUNCT
easat-8497	354	17	"	"	PUNCT
easat-8497	354	18	stimulus	stimulus	ADJ
easat-8497	354	19	-	-	PUNCT
easat-8497	354	20	organism	organism	NOUN
easat-8497	354	21	-	-	PUNCT
easat-8497	354	22	response	response	NOUN
easat-8497	354	23	theory	theory	NOUN
easat-8497	354	24	model	model	NOUN
easat-8497	354	25	to	to	PART
easat-8497	354	26	understand	understand	VERB
easat-8497	354	27	the	the	DET
easat-8497	354	28	relationship	relationship	NOUN
easat-8497	354	29	between	between	ADP
easat-8497	354	30	customer	customer	NOUN
easat-8497	354	31	experience	experience	NOUN
easat-8497	354	32	,	,	PUNCT
easat-8497	354	33	customer	customer	NOUN
easat-8497	354	34	engagement	engagement	NOUN
easat-8497	354	35	,	,	PUNCT
easat-8497	354	36	and	and	CCONJ
easat-8497	354	37	customer	customer	NOUN
easat-8497	354	38	citizenship	citizenship	NOUN
easat-8497	354	39	behavior	behavior	NOUN
easat-8497	354	40	,	,	PUNCT
easat-8497	354	41	in	in	ADP
easat-8497	354	42	the	the	DET
easat-8497	354	43	context	context	NOUN
easat-8497	354	44	of	of	ADP
easat-8497	354	45	application	application	NOUN
easat-8497	354	46	of	of	ADP
easat-8497	354	47	3	3	NUM
easat-8497	354	48	most	most	ADV
easat-8497	354	49	popular	popular	ADJ
easat-8497	354	50	fast	fast	ADJ
easat-8497	354	51	fashion	fashion	NOUN
easat-8497	354	52	in	in	ADP
easat-8497	354	53	indonesia	indonesia	PROPN
easat-8497	354	54	,	,	PUNCT
easat-8497	354	55	"	"	PUNCT
easat-8497	354	56	ekonomis	ekonomis	NOUN
easat-8497	354	57	:	:	PUNCT
easat-8497	354	58	journal	journal	PROPN
easat-8497	354	59	of	of	ADP
easat-8497	354	60	economics	economic	NOUN
easat-8497	354	61	and	and	CCONJ
easat-8497	354	62	business	business	NOUN
easat-8497	354	63	,	,	PUNCT
easat-8497	354	64	vol	vol	NOUN
easat-8497	354	65	.	.	PROPN
easat-8497	355	1	9	9	NUM
easat-8497	355	2	,	,	PUNCT
easat-8497	355	3	no	no	INTJ
easat-8497	355	4	.	.	NOUN
easat-8497	355	5	1	1	NUM
easat-8497	355	6	,	,	PUNCT
easat-8497	355	7	pp	pp	ADJ
easat-8497	355	8	.	.	PUNCT
easat-8497	356	1	37	37	NUM
easat-8497	356	2	-	-	SYM
easat-8497	356	3	46	46	NUM
easat-8497	356	4	,	,	PUNCT
easat-8497	356	5	2025	2025	NUM
easat-8497	356	6	.	.	PUNCT
easat-8497	357	1	[	[	X
easat-8497	357	2	29	29	NUM
easat-8497	357	3	]	]	X
easat-8497	357	4	f.	f.	NOUN
easat-8497	357	5	boons	boon	NOUN
easat-8497	357	6	and	and	CCONJ
easat-8497	357	7	f.	f.	PROPN
easat-8497	357	8	lüdeke	lüdeke	PROPN
easat-8497	357	9	-	-	PUNCT
easat-8497	357	10	freund	freund	NOUN
easat-8497	357	11	,	,	PUNCT
easat-8497	357	12	"	"	PUNCT
easat-8497	357	13	business	business	NOUN
easat-8497	357	14	models	model	NOUN
easat-8497	357	15	for	for	ADP
easat-8497	357	16	sustainable	sustainable	ADJ
easat-8497	357	17	innovation	innovation	NOUN
easat-8497	357	18	:	:	PUNCT
easat-8497	357	19	state	state	NOUN
easat-8497	357	20	-	-	PUNCT
easat-8497	357	21	of	of	ADP
easat-8497	357	22	-	-	PUNCT
easat-8497	357	23	the	the	DET
easat-8497	357	24	-	-	PUNCT
easat-8497	357	25	art	art	NOUN
easat-8497	357	26	and	and	CCONJ
easat-8497	357	27	steps	step	NOUN
easat-8497	357	28	towards	towards	ADP
easat-8497	357	29	a	a	DET
easat-8497	357	30	research	research	NOUN
easat-8497	357	31	agenda	agenda	NOUN
easat-8497	357	32	,	,	PUNCT
easat-8497	357	33	"	"	PUNCT
easat-8497	357	34	journal	journal	NOUN
easat-8497	357	35	of	of	ADP
easat-8497	357	36	cleaner	clean	ADJ
easat-8497	357	37	production	production	NOUN
easat-8497	357	38	,	,	PUNCT
easat-8497	357	39	vol	vol	NOUN
easat-8497	357	40	.	.	PROPN
easat-8497	358	1	45	45	NUM
easat-8497	358	2	,	,	PUNCT
easat-8497	358	3	pp	pp	ADJ
easat-8497	358	4	.	.	PUNCT
easat-8497	359	1	9	9	NUM
easat-8497	359	2	-	-	SYM
easat-8497	359	3	19	19	NUM
easat-8497	359	4	,	,	PUNCT
easat-8497	359	5	2013	2013	NUM
easat-8497	359	6	.	.	PUNCT
easat-8497	360	1	https://doi.org/10.1016/j.jclepro.2012.07.007	https://doi.org/10.1016/j.jclepro.2012.07.007	VERB
easat-8497	360	2	https://doi.org/10.3390/su152215902	https://doi.org/10.3390/su152215902	PUNCT
easat-8497	360	3	https://doi.org/10.3390/su14159455	https://doi.org/10.3390/su14159455	ADP
easat-8497	360	4	https://doi.org/10.3390/su12219130	https://doi.org/10.3390/su12219130	ADP
easat-8497	360	5	https://doi.org/10.3389/fpsyg.2024.1429454	https://doi.org/10.3389/fpsyg.2024.1429454	PROPN
easat-8497	360	6	https://doi.org/10.1016/j.jclepro.2012.07.007	https://doi.org/10.1016/j.jclepro.2012.07.007	ADJ
easat-8497	360	7	2844	2844	NUM
easat-8497	360	8	edelweiss	edelweiss	PROPN
easat-8497	360	9	applied	apply	VERB
easat-8497	360	10	science	science	NOUN
easat-8497	360	11	and	and	CCONJ
easat-8497	360	12	technology	technology	NOUN
easat-8497	360	13	issn	issn	PROPN
easat-8497	360	14	:	:	PUNCT
easat-8497	360	15	2576	2576	NUM
easat-8497	360	16	-	-	SYM
easat-8497	360	17	8484	8484	NUM
easat-8497	360	18	vol	vol	NOUN
easat-8497	360	19	.	.	PROPN
easat-8497	361	1	9	9	NUM
easat-8497	361	2	,	,	PUNCT
easat-8497	361	3	no	no	INTJ
easat-8497	361	4	.	.	NOUN
easat-8497	361	5	6	6	NUM
easat-8497	361	6	:	:	SYM
easat-8497	361	7	2827	2827	NUM
easat-8497	361	8	-	-	SYM
easat-8497	361	9	2844	2844	NUM
easat-8497	361	10	,	,	PUNCT
easat-8497	361	11	2025	2025	NUM
easat-8497	361	12	doi	doi	NOUN
easat-8497	361	13	:	:	PUNCT
easat-8497	361	14	10.55214/25768484.v9i6.8497	10.55214/25768484.v9i6.8497	NUM
easat-8497	361	15	©	©	PROPN
easat-8497	361	16	2025	2025	NUM
easat-8497	361	17	by	by	ADP
easat-8497	361	18	the	the	DET
easat-8497	361	19	authors	author	NOUN
easat-8497	361	20	;	;	PUNCT
easat-8497	361	21	licensee	licensee	PROPN
easat-8497	361	22	learning	learning	NOUN
easat-8497	361	23	gate	gate	NOUN
easat-8497	362	1	[	[	X
easat-8497	362	2	30	30	NUM
easat-8497	362	3	]	]	X
easat-8497	362	4	d.	d.	PROPN
easat-8497	362	5	calandra	calandra	PROPN
easat-8497	362	6	,	,	PUNCT
easat-8497	362	7	s.	s.	PROPN
easat-8497	362	8	secinaro	secinaro	PROPN
easat-8497	362	9	,	,	PUNCT
easat-8497	362	10	m.	m.	NOUN
easat-8497	362	11	massaro	massaro	PROPN
easat-8497	362	12	,	,	PUNCT
easat-8497	362	13	f.	f.	PROPN
easat-8497	362	14	dal	dal	PROPN
easat-8497	362	15	mas	mas	PROPN
easat-8497	362	16	,	,	PUNCT
easat-8497	362	17	and	and	CCONJ
easat-8497	362	18	c.	c.	PROPN
easat-8497	362	19	bagnoli	bagnoli	PROPN
easat-8497	362	20	,	,	PUNCT
easat-8497	362	21	"	"	PUNCT
easat-8497	362	22	the	the	DET
easat-8497	362	23	link	link	NOUN
easat-8497	362	24	between	between	ADP
easat-8497	362	25	sustainable	sustainable	ADJ
easat-8497	362	26	business	business	NOUN
easat-8497	362	27	models	model	NOUN
easat-8497	362	28	and	and	CCONJ
easat-8497	362	29	blockchain	blockchain	NOUN
easat-8497	362	30	:	:	PUNCT
easat-8497	362	31	a	a	DET
easat-8497	362	32	multiple	multiple	ADJ
easat-8497	362	33	case	case	NOUN
easat-8497	362	34	study	study	NOUN
easat-8497	362	35	approach	approach	NOUN
easat-8497	362	36	,	,	PUNCT
easat-8497	362	37	"	"	PUNCT
easat-8497	362	38	business	business	NOUN
easat-8497	362	39	strategy	strategy	NOUN
easat-8497	362	40	and	and	CCONJ
easat-8497	362	41	the	the	DET
easat-8497	362	42	environment	environment	NOUN
easat-8497	362	43	,	,	PUNCT
easat-8497	362	44	vol	vol	NOUN
easat-8497	362	45	.	.	PROPN
easat-8497	362	46	32	32	NUM
easat-8497	362	47	,	,	PUNCT
easat-8497	362	48	no	no	INTJ
easat-8497	362	49	.	.	NOUN
easat-8497	362	50	4	4	NUM
easat-8497	362	51	,	,	PUNCT
easat-8497	362	52	pp	pp	ADJ
easat-8497	362	53	.	.	PUNCT
easat-8497	363	1	1403	1403	NUM
easat-8497	363	2	-	-	SYM
easat-8497	363	3	1417	1417	NUM
easat-8497	363	4	,	,	PUNCT
easat-8497	363	5	2023	2023	NUM
easat-8497	363	6	.	.	PUNCT
easat-8497	364	1	https://doi.org/10.1002/bse.3195	https://doi.org/10.1002/bse.3195	PROPN
easat-8497	364	2	[	[	X
easat-8497	364	3	31	31	NUM
easat-8497	364	4	]	]	PUNCT
easat-8497	364	5	j.	j.	PROPN
easat-8497	364	6	elkington	elkington	PROPN
easat-8497	364	7	,	,	PUNCT
easat-8497	364	8	enter	enter	VERB
easat-8497	364	9	the	the	DET
easat-8497	364	10	triple	triple	ADJ
easat-8497	364	11	bottom	bottom	ADJ
easat-8497	364	12	line	line	NOUN
easat-8497	364	13	.	.	PUNCT
easat-8497	365	1	in	in	ADP
easat-8497	365	2	a.	a.	NOUN
easat-8497	365	3	henriques	henrique	NOUN
easat-8497	365	4	&	&	CCONJ
easat-8497	365	5	j.	j.	PROPN
easat-8497	365	6	richardson	richardson	PROPN
easat-8497	365	7	(	(	PUNCT
easat-8497	365	8	eds	eds	PROPN
easat-8497	365	9	.	.	PUNCT
easat-8497	365	10	)	)	PUNCT
easat-8497	365	11	,	,	PUNCT
easat-8497	365	12	the	the	DET
easat-8497	365	13	triple	triple	ADJ
easat-8497	365	14	bottom	bottom	ADJ
easat-8497	365	15	line	line	NOUN
easat-8497	365	16	:	:	PUNCT
easat-8497	365	17	does	do	AUX
easat-8497	365	18	it	it	PRON
easat-8497	365	19	all	all	PRON
easat-8497	365	20	add	add	VERB
easat-8497	365	21	up	up	ADP
easat-8497	365	22	?	?	PUNCT
easat-8497	366	1	london	london	PROPN
easat-8497	366	2	,	,	PUNCT
easat-8497	366	3	england	england	PROPN
easat-8497	366	4	:	:	PUNCT
easat-8497	366	5	earthscan	earthscan	PROPN
easat-8497	366	6	,	,	PUNCT
easat-8497	366	7	2004	2004	NUM
easat-8497	366	8	.	.	PUNCT
easat-8497	367	1	[	[	X
easat-8497	367	2	32	32	NUM
easat-8497	367	3	]	]	PUNCT
easat-8497	367	4	l.	l.	PROPN
easat-8497	367	5	johnstone	johnstone	PROPN
easat-8497	367	6	and	and	CCONJ
easat-8497	367	7	c.	c.	PROPN
easat-8497	367	8	lindh	lindh	PROPN
easat-8497	367	9	,	,	PUNCT
easat-8497	367	10	"	"	PUNCT
easat-8497	367	11	sustainably	sustainably	ADV
easat-8497	367	12	sustaining	sustain	VERB
easat-8497	367	13	(	(	PUNCT
easat-8497	367	14	online	online	ADJ
easat-8497	367	15	)	)	PUNCT
easat-8497	367	16	fashion	fashion	NOUN
easat-8497	367	17	consumption	consumption	NOUN
easat-8497	367	18	:	:	PUNCT
easat-8497	367	19	using	use	VERB
easat-8497	367	20	influencers	influencer	NOUN
easat-8497	367	21	to	to	PART
easat-8497	367	22	promote	promote	VERB
easat-8497	367	23	sustainable	sustainable	ADJ
easat-8497	367	24	(	(	PUNCT
easat-8497	367	25	un	un	ADJ
easat-8497	367	26	)	)	PUNCT
easat-8497	367	27	planned	planned	ADJ
easat-8497	367	28	behaviour	behaviour	NOUN
easat-8497	367	29	in	in	ADP
easat-8497	367	30	europe	europe	PROPN
easat-8497	367	31	's	's	PART
easat-8497	367	32	millennials	millennial	NOUN
easat-8497	367	33	,	,	PUNCT
easat-8497	367	34	"	"	PUNCT
easat-8497	367	35	journal	journal	NOUN
easat-8497	367	36	of	of	ADP
easat-8497	367	37	retailing	retailing	NOUN
easat-8497	367	38	and	and	CCONJ
easat-8497	367	39	consumer	consumer	NOUN
easat-8497	367	40	services	service	NOUN
easat-8497	367	41	,	,	PUNCT
easat-8497	367	42	vol	vol	NOUN
easat-8497	367	43	.	.	PROPN
easat-8497	367	44	64	64	NUM
easat-8497	367	45	,	,	PUNCT
easat-8497	367	46	p.	p.	NOUN
easat-8497	367	47	102775	102775	NUM
easat-8497	367	48	,	,	PUNCT
easat-8497	367	49	2022	2022	NUM
easat-8497	367	50	.	.	PUNCT
easat-8497	368	1	https://doi.org/10.1016/j.jretconser.2021.102775	https://doi.org/10.1016/j.jretconser.2021.102775	NOUN
easat-8497	368	2	[	[	X
easat-8497	368	3	33	33	NUM
easat-8497	368	4	]	]	PUNCT
easat-8497	368	5	m.	m.	NOUN
easat-8497	368	6	geissdoerfer	geissdoerfer	NOUN
easat-8497	368	7	,	,	PUNCT
easat-8497	368	8	d.	d.	PROPN
easat-8497	368	9	vladimirova	vladimirova	PROPN
easat-8497	368	10	,	,	PUNCT
easat-8497	368	11	and	and	CCONJ
easat-8497	368	12	s.	s.	PROPN
easat-8497	368	13	evans	evans	PROPN
easat-8497	368	14	,	,	PUNCT
easat-8497	368	15	"	"	PUNCT
easat-8497	368	16	sustainable	sustainable	ADJ
easat-8497	368	17	business	business	NOUN
easat-8497	368	18	model	model	NOUN
easat-8497	368	19	innovation	innovation	NOUN
easat-8497	368	20	:	:	PUNCT
easat-8497	368	21	a	a	DET
easat-8497	368	22	review	review	NOUN
easat-8497	368	23	,	,	PUNCT
easat-8497	368	24	"	"	PUNCT
easat-8497	368	25	journal	journal	NOUN
easat-8497	368	26	of	of	ADP
easat-8497	368	27	cleaner	clean	ADJ
easat-8497	368	28	production	production	NOUN
easat-8497	368	29	,	,	PUNCT
easat-8497	368	30	vol	vol	NOUN
easat-8497	368	31	.	.	PROPN
easat-8497	368	32	198	198	NUM
easat-8497	368	33	,	,	PUNCT
easat-8497	368	34	pp	pp	ADJ
easat-8497	368	35	.	.	PUNCT
easat-8497	369	1	401–416	401–416	NUM
easat-8497	369	2	,	,	PUNCT
easat-8497	369	3	2018	2018	NUM
easat-8497	369	4	.	.	PUNCT
easat-8497	370	1	[	[	X
easat-8497	370	2	34	34	NUM
easat-8497	370	3	]	]	PUNCT
easat-8497	370	4	m.	m.	NOUN
easat-8497	370	5	aria	aria	PROPN
easat-8497	370	6	and	and	CCONJ
easat-8497	370	7	c.	c.	PROPN
easat-8497	370	8	cuccurullo	cuccurullo	PROPN
easat-8497	370	9	,	,	PUNCT
easat-8497	370	10	"	"	PUNCT
easat-8497	370	11	bibliometrix	bibliometrix	NOUN
easat-8497	370	12	:	:	PUNCT
easat-8497	370	13	an	an	DET
easat-8497	370	14	r	r	NOUN
easat-8497	370	15	-	-	PUNCT
easat-8497	370	16	tool	tool	NOUN
easat-8497	370	17	for	for	ADP
easat-8497	370	18	comprehensive	comprehensive	ADJ
easat-8497	370	19	science	science	NOUN
easat-8497	370	20	mapping	mapping	NOUN
easat-8497	370	21	analysis	analysis	NOUN
easat-8497	370	22	,	,	PUNCT
easat-8497	370	23	"	"	PUNCT
easat-8497	370	24	journal	journal	NOUN
easat-8497	370	25	of	of	ADP
easat-8497	370	26	informetrics	informetric	NOUN
easat-8497	370	27	,	,	PUNCT
easat-8497	370	28	vol	vol	NOUN
easat-8497	370	29	.	.	PROPN
easat-8497	370	30	11	11	NUM
easat-8497	370	31	,	,	PUNCT
easat-8497	370	32	no	no	INTJ
easat-8497	370	33	.	.	NOUN
easat-8497	370	34	4	4	NUM
easat-8497	370	35	,	,	PUNCT
easat-8497	370	36	pp	pp	ADJ
easat-8497	370	37	.	.	PUNCT
easat-8497	370	38	959	959	NUM
easat-8497	370	39	-	-	SYM
easat-8497	370	40	975	975	NUM
easat-8497	370	41	,	,	PUNCT
easat-8497	370	42	2017	2017	NUM
easat-8497	370	43	.	.	PUNCT
easat-8497	371	1	[	[	X
easat-8497	371	2	35	35	NUM
easat-8497	371	3	]	]	X
easat-8497	371	4	o.	o.	NOUN
easat-8497	371	5	sohaib	sohaib	PROPN
easat-8497	371	6	,	,	PUNCT
easat-8497	371	7	a.	a.	NOUN
easat-8497	371	8	alshemeili	alshemeili	NOUN
easat-8497	371	9	,	,	PUNCT
easat-8497	371	10	and	and	CCONJ
easat-8497	371	11	t.	t.	PROPN
easat-8497	371	12	bhatti	bhatti	PROPN
easat-8497	371	13	,	,	PUNCT
easat-8497	371	14	"	"	PUNCT
easat-8497	371	15	exploring	explore	VERB
easat-8497	371	16	ai	ai	VERB
easat-8497	371	17	-	-	PUNCT
easat-8497	371	18	enabled	enable	VERB
easat-8497	371	19	green	green	ADJ
easat-8497	371	20	marketing	marketing	NOUN
easat-8497	371	21	and	and	CCONJ
easat-8497	371	22	green	green	ADJ
easat-8497	371	23	intention	intention	NOUN
easat-8497	371	24	:	:	PUNCT
easat-8497	371	25	an	an	DET
easat-8497	371	26	integrated	integrate	VERB
easat-8497	371	27	pls	pls	NOUN
easat-8497	371	28	-	-	PUNCT
easat-8497	371	29	sem	sem	NOUN
easat-8497	371	30	and	and	CCONJ
easat-8497	371	31	nca	nca	PROPN
easat-8497	371	32	approach	approach	NOUN
easat-8497	371	33	,	,	PUNCT
easat-8497	371	34	"	"	PUNCT
easat-8497	371	35	cleaner	clean	ADJ
easat-8497	371	36	and	and	CCONJ
easat-8497	371	37	responsible	responsible	ADJ
easat-8497	371	38	consumption	consumption	NOUN
easat-8497	371	39	,	,	PUNCT
easat-8497	371	40	vol	vol	NOUN
easat-8497	371	41	.	.	PROPN
easat-8497	371	42	17	17	NUM
easat-8497	371	43	,	,	PUNCT
easat-8497	371	44	p.	p.	NOUN
easat-8497	371	45	100269	100269	NUM
easat-8497	371	46	,	,	PUNCT
easat-8497	371	47	2025	2025	NUM
easat-8497	371	48	.	.	PUNCT
easat-8497	372	1	[	[	X
easat-8497	372	2	36	36	NUM
easat-8497	372	3	]	]	PUNCT
easat-8497	372	4	c.-w	c.-w	PROPN
easat-8497	372	5	.	.	PUNCT
easat-8497	373	1	c.	c.	PROPN
easat-8497	373	2	ki	ki	PROPN
easat-8497	373	3	,	,	PUNCT
easat-8497	373	4	l.	l.	PROPN
easat-8497	373	5	m.	m.	PROPN
easat-8497	373	6	cuevas	cuevas	PROPN
easat-8497	373	7	,	,	PUNCT
easat-8497	373	8	s.	s.	PROPN
easat-8497	373	9	m.	m.	PROPN
easat-8497	373	10	chong	chong	PROPN
easat-8497	373	11	,	,	PUNCT
easat-8497	373	12	and	and	CCONJ
easat-8497	373	13	h.	h.	PROPN
easat-8497	373	14	lim	lim	PROPN
easat-8497	373	15	,	,	PUNCT
easat-8497	373	16	"	"	PUNCT
easat-8497	373	17	influencer	influencer	NOUN
easat-8497	373	18	marketing	marketing	NOUN
easat-8497	373	19	:	:	PUNCT
easat-8497	373	20	social	social	ADJ
easat-8497	373	21	media	media	NOUN
easat-8497	373	22	influencers	influencer	NOUN
easat-8497	373	23	as	as	ADP
easat-8497	373	24	human	human	ADJ
easat-8497	373	25	brands	brand	NOUN
easat-8497	373	26	attaching	attach	VERB
easat-8497	373	27	to	to	ADP
easat-8497	373	28	followers	follower	NOUN
easat-8497	373	29	and	and	CCONJ
easat-8497	373	30	yielding	yield	VERB
easat-8497	373	31	positive	positive	ADJ
easat-8497	373	32	marketing	marketing	NOUN
easat-8497	373	33	results	result	NOUN
easat-8497	373	34	by	by	ADP
easat-8497	373	35	fulfilling	fulfil	VERB
easat-8497	373	36	needs	need	NOUN
easat-8497	373	37	,	,	PUNCT
easat-8497	373	38	"	"	PUNCT
easat-8497	373	39	journal	journal	NOUN
easat-8497	373	40	of	of	ADP
easat-8497	373	41	retailing	retailing	NOUN
easat-8497	373	42	and	and	CCONJ
easat-8497	373	43	consumer	consumer	NOUN
easat-8497	373	44	services	service	NOUN
easat-8497	373	45	,	,	PUNCT
easat-8497	373	46	vol	vol	NOUN
easat-8497	373	47	.	.	PROPN
easat-8497	373	48	55	55	NUM
easat-8497	373	49	,	,	PUNCT
easat-8497	373	50	p.	p.	NOUN
easat-8497	373	51	102133	102133	NUM
easat-8497	373	52	,	,	PUNCT
easat-8497	373	53	2020	2020	NUM
easat-8497	373	54	.	.	PUNCT
easat-8497	374	1	https://doi.org/10.1016/j.jretconser.2020.102133	https://doi.org/10.1016/j.jretconser.2020.102133	PROPN
easat-8497	375	1	[	[	X
easat-8497	375	2	37	37	NUM
easat-8497	375	3	]	]	X
easat-8497	375	4	c.	c.	PROPN
easat-8497	375	5	lou	lou	PROPN
easat-8497	375	6	and	and	CCONJ
easat-8497	375	7	s.	s.	PROPN
easat-8497	375	8	yuan	yuan	PROPN
easat-8497	375	9	,	,	PUNCT
easat-8497	375	10	"	"	PUNCT
easat-8497	375	11	influencer	influencer	NOUN
easat-8497	375	12	marketing	marketing	NOUN
easat-8497	375	13	:	:	PUNCT
easat-8497	375	14	how	how	SCONJ
easat-8497	375	15	message	message	NOUN
easat-8497	375	16	value	value	NOUN
easat-8497	375	17	and	and	CCONJ
easat-8497	375	18	credibility	credibility	NOUN
easat-8497	375	19	affect	affect	VERB
easat-8497	375	20	consumer	consumer	NOUN
easat-8497	375	21	trust	trust	NOUN
easat-8497	375	22	of	of	ADP
easat-8497	375	23	branded	brand	VERB
easat-8497	375	24	content	content	NOUN
easat-8497	375	25	on	on	ADP
easat-8497	375	26	social	social	ADJ
easat-8497	375	27	media	medium	NOUN
easat-8497	375	28	,	,	PUNCT
easat-8497	375	29	"	"	PUNCT
easat-8497	375	30	journal	journal	NOUN
easat-8497	375	31	of	of	ADP
easat-8497	375	32	interactive	interactive	ADJ
easat-8497	375	33	advertising	advertising	NOUN
easat-8497	375	34	,	,	PUNCT
easat-8497	375	35	vol	vol	NOUN
easat-8497	375	36	.	.	PROPN
easat-8497	375	37	19	19	NUM
easat-8497	375	38	,	,	PUNCT
easat-8497	375	39	no	no	INTJ
easat-8497	375	40	.	.	NOUN
easat-8497	375	41	1	1	NUM
easat-8497	375	42	,	,	PUNCT
easat-8497	375	43	pp	pp	ADJ
easat-8497	375	44	.	.	PUNCT
easat-8497	376	1	58	58	NUM
easat-8497	376	2	-	-	SYM
easat-8497	376	3	73	73	NUM
easat-8497	376	4	,	,	PUNCT
easat-8497	376	5	2019	2019	NUM
easat-8497	376	6	.	.	PUNCT
easat-8497	377	1	[	[	X
easat-8497	377	2	38	38	NUM
easat-8497	377	3	]	]	PUNCT
easat-8497	377	4	r.	r.	PROPN
easat-8497	377	5	j.	j.	PROPN
easat-8497	377	6	brodie	brodie	PROPN
easat-8497	377	7	,	,	PUNCT
easat-8497	377	8	l.	l.	PROPN
easat-8497	377	9	d.	d.	PROPN
easat-8497	377	10	hollebeek	hollebeek	PROPN
easat-8497	377	11	,	,	PUNCT
easat-8497	377	12	b.	b.	PROPN
easat-8497	377	13	jurić	jurić	PROPN
easat-8497	377	14	,	,	PUNCT
easat-8497	377	15	and	and	CCONJ
easat-8497	377	16	a.	a.	NOUN
easat-8497	377	17	ilić	ilić	PROPN
easat-8497	377	18	,	,	PUNCT
easat-8497	377	19	"	"	PUNCT
easat-8497	377	20	customer	customer	NOUN
easat-8497	377	21	engagement	engagement	NOUN
easat-8497	377	22	:	:	PUNCT
easat-8497	377	23	conceptual	conceptual	ADJ
easat-8497	377	24	domain	domain	NOUN
easat-8497	377	25	,	,	PUNCT
easat-8497	377	26	fundamental	fundamental	ADJ
easat-8497	377	27	propositions	proposition	NOUN
easat-8497	377	28	,	,	PUNCT
easat-8497	377	29	and	and	CCONJ
easat-8497	377	30	implications	implication	NOUN
easat-8497	377	31	for	for	ADP
easat-8497	377	32	research	research	NOUN
easat-8497	377	33	,	,	PUNCT
easat-8497	377	34	"	"	PUNCT
easat-8497	377	35	journal	journal	NOUN
easat-8497	377	36	of	of	ADP
easat-8497	377	37	service	service	NOUN
easat-8497	377	38	research	research	NOUN
easat-8497	377	39	,	,	PUNCT
easat-8497	377	40	vol	vol	NOUN
easat-8497	377	41	.	.	PROPN
easat-8497	378	1	14	14	NUM
easat-8497	378	2	,	,	PUNCT
easat-8497	378	3	no	no	INTJ
easat-8497	378	4	.	.	NOUN
easat-8497	378	5	3	3	NUM
easat-8497	378	6	,	,	PUNCT
easat-8497	378	7	pp	pp	ADJ
easat-8497	378	8	.	.	PUNCT
easat-8497	379	1	252	252	NUM
easat-8497	379	2	-	-	SYM
easat-8497	379	3	271	271	NUM
easat-8497	379	4	,	,	PUNCT
easat-8497	379	5	2011	2011	NUM
easat-8497	379	6	.	.	PUNCT
easat-8497	380	1	[	[	X
easat-8497	380	2	39	39	NUM
easat-8497	380	3	]	]	PUNCT
easat-8497	380	4	j.	j.	PROPN
easat-8497	380	5	peloza	peloza	PROPN
easat-8497	380	6	,	,	PUNCT
easat-8497	380	7	k.	k.	PROPN
easat-8497	380	8	white	white	PROPN
easat-8497	380	9	,	,	PUNCT
easat-8497	380	10	and	and	CCONJ
easat-8497	380	11	j.	j.	PROPN
easat-8497	380	12	shang	shang	PROPN
easat-8497	380	13	,	,	PUNCT
easat-8497	380	14	"	"	PUNCT
easat-8497	380	15	good	good	ADJ
easat-8497	380	16	and	and	CCONJ
easat-8497	380	17	guilt	guilt	NOUN
easat-8497	380	18	-	-	PUNCT
easat-8497	380	19	free	free	ADJ
easat-8497	380	20	:	:	PUNCT
easat-8497	380	21	the	the	DET
easat-8497	380	22	role	role	NOUN
easat-8497	380	23	of	of	ADP
easat-8497	380	24	self	self	NOUN
easat-8497	380	25	-	-	PUNCT
easat-8497	380	26	accountability	accountability	NOUN
easat-8497	380	27	in	in	ADP
easat-8497	380	28	influencing	influence	VERB
easat-8497	380	29	preferences	preference	NOUN
easat-8497	380	30	for	for	ADP
easat-8497	380	31	products	product	NOUN
easat-8497	380	32	with	with	ADP
easat-8497	380	33	ethical	ethical	ADJ
easat-8497	380	34	attributes	attribute	NOUN
easat-8497	380	35	,	,	PUNCT
easat-8497	380	36	"	"	PUNCT
easat-8497	380	37	journal	journal	NOUN
easat-8497	380	38	of	of	ADP
easat-8497	380	39	marketing	marketing	NOUN
easat-8497	380	40	,	,	PUNCT
easat-8497	380	41	vol	vol	NOUN
easat-8497	380	42	.	.	PROPN
easat-8497	380	43	77	77	NUM
easat-8497	380	44	,	,	PUNCT
easat-8497	380	45	no	no	INTJ
easat-8497	380	46	.	.	NOUN
easat-8497	380	47	1	1	NUM
easat-8497	380	48	,	,	PUNCT
easat-8497	380	49	pp	pp	ADJ
easat-8497	380	50	.	.	PUNCT
easat-8497	381	1	104	104	NUM
easat-8497	381	2	-	-	SYM
easat-8497	381	3	119	119	NUM
easat-8497	381	4	,	,	PUNCT
easat-8497	381	5	2013	2013	NUM
easat-8497	381	6	.	.	PUNCT
easat-8497	382	1	[	[	X
easat-8497	382	2	40	40	NUM
easat-8497	382	3	]	]	PUNCT
easat-8497	382	4	i.	i.	NOUN
easat-8497	382	5	ajzen	ajzen	PROPN
easat-8497	382	6	,	,	PUNCT
easat-8497	382	7	"	"	PUNCT
easat-8497	382	8	the	the	DET
easat-8497	382	9	theory	theory	NOUN
easat-8497	382	10	of	of	ADP
easat-8497	382	11	planned	plan	VERB
easat-8497	382	12	behavior	behavior	NOUN
easat-8497	382	13	,	,	PUNCT
easat-8497	382	14	"	"	PUNCT
easat-8497	382	15	organizational	organizational	ADJ
easat-8497	382	16	behavior	behavior	NOUN
easat-8497	382	17	and	and	CCONJ
easat-8497	382	18	human	human	ADJ
easat-8497	382	19	decision	decision	NOUN
easat-8497	382	20	processes	process	NOUN
easat-8497	382	21	,	,	PUNCT
easat-8497	382	22	vol	vol	NOUN
easat-8497	382	23	.	.	PROPN
easat-8497	383	1	50	50	NUM
easat-8497	383	2	,	,	PUNCT
easat-8497	383	3	no	no	INTJ
easat-8497	383	4	.	.	NOUN
easat-8497	383	5	2	2	NUM
easat-8497	383	6	,	,	PUNCT
easat-8497	383	7	pp	pp	ADJ
easat-8497	383	8	.	.	PUNCT
easat-8497	384	1	179	179	NUM
easat-8497	384	2	-	-	SYM
easat-8497	384	3	211	211	NUM
easat-8497	384	4	,	,	PUNCT
easat-8497	384	5	1991	1991	NUM
easat-8497	384	6	.	.	PUNCT
easat-8497	385	1	https://doi.org/10.1002/bse.3195	https://doi.org/10.1002/bse.3195	PROPN
easat-8497	385	2	https://doi.org/10.1016/j.jretconser.2021.102775	https://doi.org/10.1016/j.jretconser.2021.102775	NOUN
easat-8497	385	3	https://doi.org/10.1016/j.jretconser.2020.102133	https://doi.org/10.1016/j.jretconser.2020.102133	PROPN