id	sid	tid	token	lemma	pos
easat-8587	1	1	edelweiss	edelweiss	PROPN
easat-8587	1	2	applied	apply	VERB
easat-8587	1	3	science	science	NOUN
easat-8587	1	4	and	and	CCONJ
easat-8587	1	5	technology	technology	NOUN
easat-8587	1	6	issn	issn	PROPN
easat-8587	1	7	:	:	PUNCT
easat-8587	1	8	2576	2576	NUM
easat-8587	1	9	-	-	SYM
easat-8587	1	10	8484	8484	NUM
easat-8587	1	11	vol	vol	NOUN
easat-8587	1	12	.	.	PROPN
easat-8587	2	1	9	9	NUM
easat-8587	2	2	,	,	PUNCT
easat-8587	2	3	no	no	INTJ
easat-8587	2	4	.	.	NOUN
easat-8587	2	5	7	7	NUM
easat-8587	2	6	,	,	PUNCT
easat-8587	2	7	383	383	NUM
easat-8587	2	8	-	-	SYM
easat-8587	2	9	393	393	NUM
easat-8587	2	10	2025	2025	NUM
easat-8587	2	11	publisher	publisher	NOUN
easat-8587	2	12	:	:	PUNCT
easat-8587	2	13	learning	learn	VERB
easat-8587	2	14	gate	gate	NOUN
easat-8587	2	15	doi	doi	PROPN
easat-8587	2	16	:	:	PUNCT
easat-8587	2	17	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	2	18	©	©	PROPN
easat-8587	2	19	2025	2025	NUM
easat-8587	2	20	by	by	ADP
easat-8587	2	21	the	the	DET
easat-8587	2	22	authors	author	NOUN
easat-8587	2	23	;	;	PUNCT
easat-8587	2	24	licensee	licensee	PROPN
easat-8587	2	25	learning	learning	NOUN
easat-8587	2	26	gate	gate	NOUN
easat-8587	3	1	©	©	PROPN
easat-8587	3	2	2025	2025	NUM
easat-8587	3	3	by	by	ADP
easat-8587	3	4	the	the	DET
easat-8587	3	5	authors	author	NOUN
easat-8587	3	6	;	;	PUNCT
easat-8587	3	7	licensee	licensee	PROPN
easat-8587	3	8	learning	learning	NOUN
easat-8587	3	9	gate	gate	NOUN
easat-8587	3	10	history	history	NOUN
easat-8587	3	11	:	:	PUNCT
easat-8587	3	12	received	receive	VERB
easat-8587	3	13	:	:	PUNCT
easat-8587	3	14	5	5	NUM
easat-8587	3	15	may	may	PROPN
easat-8587	3	16	2025	2025	NUM
easat-8587	3	17	;	;	PUNCT
easat-8587	3	18	revised	revise	VERB
easat-8587	3	19	:	:	PUNCT
easat-8587	3	20	10	10	NUM
easat-8587	3	21	june	june	PROPN
easat-8587	3	22	2025	2025	NUM
easat-8587	3	23	;	;	PUNCT
easat-8587	3	24	accepted	accept	VERB
easat-8587	3	25	:	:	PUNCT
easat-8587	3	26	13	13	NUM
easat-8587	3	27	june	june	PROPN
easat-8587	3	28	2025	2025	NUM
easat-8587	3	29	;	;	PUNCT
easat-8587	3	30	published	publish	VERB
easat-8587	3	31	:	:	PUNCT
easat-8587	3	32	4	4	NUM
easat-8587	3	33	july	july	NOUN
easat-8587	3	34	2025	2025	NUM
easat-8587	3	35	*	*	PUNCT
easat-8587	3	36	correspondence	correspondence	NOUN
easat-8587	3	37	:	:	PUNCT
easat-8587	3	38	agam.hatta@binus.ac.id	agam.hatta@binus.ac.id	PUNCT
easat-8587	3	39	the	the	DET
easat-8587	3	40	influence	influence	NOUN
easat-8587	3	41	of	of	ADP
easat-8587	3	42	tiktok	tiktok	ADJ
easat-8587	3	43	daily	daily	ADJ
easat-8587	3	44	reward	reward	NOUN
easat-8587	3	45	gamification	gamification	NOUN
easat-8587	3	46	and	and	CCONJ
easat-8587	3	47	social	social	ADJ
easat-8587	3	48	presence	presence	NOUN
easat-8587	3	49	on	on	ADP
easat-8587	3	50	impulsive	impulsive	ADJ
easat-8587	3	51	buying	buying	NOUN
easat-8587	3	52	behavior	behavior	NOUN
easat-8587	3	53	:	:	PUNCT
easat-8587	3	54	the	the	DET
easat-8587	3	55	mediating	mediate	VERB
easat-8587	3	56	role	role	NOUN
easat-8587	3	57	of	of	ADP
easat-8587	3	58	emotional	emotional	ADJ
easat-8587	3	59	arousal	arousal	NOUN
easat-8587	3	60	on	on	ADP
easat-8587	3	61	social	social	ADJ
easat-8587	3	62	commerce	commerce	NOUN
easat-8587	3	63	platforms	platform	NOUN
easat-8587	3	64	agam	agam	PROPN
easat-8587	3	65	rahman	rahman	PROPN
easat-8587	3	66	hatta1	hatta1	PROPN
easat-8587	4	1	*	*	PROPN
easat-8587	4	2	,	,	PUNCT
easat-8587	4	3	aby	aby	PROPN
easat-8587	4	4	miesvontoko1	miesvontoko1	PROPN
easat-8587	4	5	,	,	PUNCT
easat-8587	4	6	desman	desman	NOUN
easat-8587	4	7	hidayat2	hidayat2	NOUN
easat-8587	5	1	1management	1management	NUM
easat-8587	5	2	department	department	NOUN
easat-8587	5	3	,	,	PUNCT
easat-8587	5	4	binus	binus	NOUN
easat-8587	5	5	business	business	NOUN
easat-8587	5	6	school	school	NOUN
easat-8587	5	7	undergraduate	undergraduate	NOUN
easat-8587	5	8	program	program	NOUN
easat-8587	5	9	,	,	PUNCT
easat-8587	5	10	bina	bina	PROPN
easat-8587	5	11	nusantara	nusantara	PROPN
easat-8587	5	12	university	university	PROPN
easat-8587	5	13	jakarta	jakarta	PROPN
easat-8587	5	14	,	,	PUNCT
easat-8587	5	15	indonesia	indonesia	PROPN
easat-8587	5	16	11480	11480	NUM
easat-8587	5	17	;	;	PUNCT
easat-8587	5	18	agam.hatta@binus.ac.id	agam.hatta@binus.ac.id	PUNCT
easat-8587	5	19	(	(	PUNCT
easat-8587	5	20	a.r.h	a.r.h	NOUN
easat-8587	5	21	.	.	PUNCT
easat-8587	5	22	)	)	PUNCT
easat-8587	5	23	aby.miesvontoko@binus.ac.id	aby.miesvontoko@binus.ac.id	PROPN
easat-8587	5	24	(	(	PUNCT
easat-8587	5	25	a.m.	a.m.	ADV
easat-8587	5	26	)	)	PUNCT
easat-8587	5	27	2binus	2binus	NUM
easat-8587	5	28	entrepreneurship	entrepreneurship	NOUN
easat-8587	5	29	center	center	NOUN
easat-8587	5	30	,	,	PUNCT
easat-8587	5	31	management	management	NOUN
easat-8587	5	32	department	department	NOUN
easat-8587	5	33	,	,	PUNCT
easat-8587	5	34	binus	binus	NOUN
easat-8587	5	35	business	business	NOUN
easat-8587	5	36	school	school	NOUN
easat-8587	5	37	undergraduate	undergraduate	NOUN
easat-8587	5	38	program	program	NOUN
easat-8587	5	39	,	,	PUNCT
easat-8587	5	40	bina	bina	PROPN
easat-8587	5	41	nusantara	nusantara	PROPN
easat-8587	5	42	university	university	PROPN
easat-8587	5	43	,	,	PUNCT
easat-8587	5	44	jakarta	jakarta	PROPN
easat-8587	5	45	,	,	PUNCT
easat-8587	5	46	indonesia	indonesia	PROPN
easat-8587	5	47	11480	11480	NUM
easat-8587	5	48	;	;	PUNCT
easat-8587	5	49	d4906@binus.ac.id	d4906@binus.ac.id	PROPN
easat-8587	5	50	(	(	PUNCT
easat-8587	5	51	d.h	d.h	PROPN
easat-8587	5	52	.	.	PROPN
easat-8587	5	53	)	)	PUNCT
easat-8587	5	54	.	.	PUNCT
easat-8587	6	1	abstract	abstract	ADV
easat-8587	6	2	:	:	PUNCT
easat-8587	6	3	this	this	DET
easat-8587	6	4	study	study	NOUN
easat-8587	6	5	explores	explore	VERB
easat-8587	6	6	the	the	DET
easat-8587	6	7	influence	influence	NOUN
easat-8587	6	8	of	of	ADP
easat-8587	6	9	tiktok	tiktok	NOUN
easat-8587	6	10	’s	’s	PART
easat-8587	6	11	daily	daily	ADJ
easat-8587	6	12	reward	reward	NOUN
easat-8587	6	13	gamification	gamification	NOUN
easat-8587	6	14	,	,	PUNCT
easat-8587	6	15	user	user	NOUN
easat-8587	6	16	experience	experience	NOUN
easat-8587	6	17	,	,	PUNCT
easat-8587	6	18	and	and	CCONJ
easat-8587	6	19	social	social	ADJ
easat-8587	6	20	presence	presence	NOUN
easat-8587	6	21	on	on	ADP
easat-8587	6	22	impulsive	impulsive	ADJ
easat-8587	6	23	buying	buying	NOUN
easat-8587	6	24	behavior	behavior	NOUN
easat-8587	6	25	within	within	ADP
easat-8587	6	26	social	social	ADJ
easat-8587	6	27	commerce	commerce	NOUN
easat-8587	6	28	,	,	PUNCT
easat-8587	6	29	with	with	ADP
easat-8587	6	30	emotional	emotional	ADJ
easat-8587	6	31	arousal	arousal	NOUN
easat-8587	6	32	as	as	ADP
easat-8587	6	33	a	a	DET
easat-8587	6	34	mediating	mediate	VERB
easat-8587	6	35	variable	variable	NOUN
easat-8587	6	36	.	.	PUNCT
easat-8587	7	1	the	the	DET
easat-8587	7	2	research	research	NOUN
easat-8587	7	3	addresses	address	VERB
easat-8587	7	4	the	the	DET
easat-8587	7	5	growing	grow	VERB
easat-8587	7	6	prevalence	prevalence	NOUN
easat-8587	7	7	of	of	ADP
easat-8587	7	8	impulsive	impulsive	ADJ
easat-8587	7	9	consumer	consumer	NOUN
easat-8587	7	10	behavior	behavior	NOUN
easat-8587	7	11	driven	drive	VERB
easat-8587	7	12	by	by	ADP
easat-8587	7	13	interactive	interactive	ADJ
easat-8587	7	14	and	and	CCONJ
easat-8587	7	15	emotionally	emotionally	ADV
easat-8587	7	16	engaging	engage	VERB
easat-8587	7	17	platform	platform	NOUN
easat-8587	7	18	features	feature	NOUN
easat-8587	7	19	such	such	ADJ
easat-8587	7	20	as	as	ADP
easat-8587	7	21	gamification	gamification	NOUN
easat-8587	7	22	and	and	CCONJ
easat-8587	7	23	live	live	VERB
easat-8587	7	24	streaming	streaming	NOUN
easat-8587	7	25	.	.	PUNCT
easat-8587	8	1	using	use	VERB
easat-8587	8	2	a	a	DET
easat-8587	8	3	quantitative	quantitative	ADJ
easat-8587	8	4	approach	approach	NOUN
easat-8587	8	5	,	,	PUNCT
easat-8587	8	6	data	datum	NOUN
easat-8587	8	7	were	be	AUX
easat-8587	8	8	collected	collect	VERB
easat-8587	8	9	from	from	ADP
easat-8587	8	10	127	127	NUM
easat-8587	8	11	tiktok	tiktok	ADJ
easat-8587	8	12	shop	shop	NOUN
easat-8587	8	13	users	user	NOUN
easat-8587	8	14	through	through	ADP
easat-8587	8	15	an	an	DET
easat-8587	8	16	online	online	ADJ
easat-8587	8	17	survey	survey	NOUN
easat-8587	8	18	and	and	CCONJ
easat-8587	8	19	analyzed	analyze	VERB
easat-8587	8	20	using	use	VERB
easat-8587	8	21	partial	partial	ADJ
easat-8587	8	22	least	least	ADJ
easat-8587	8	23	squares	square	NOUN
easat-8587	8	24	structural	structural	ADJ
easat-8587	8	25	equation	equation	NOUN
easat-8587	8	26	modeling	modeling	NOUN
easat-8587	8	27	(	(	PUNCT
easat-8587	8	28	pls	pls	INTJ
easat-8587	8	29	-	-	PUNCT
easat-8587	8	30	sem	sem	NOUN
easat-8587	8	31	)	)	PUNCT
easat-8587	8	32	.	.	PUNCT
easat-8587	9	1	the	the	DET
easat-8587	9	2	results	result	NOUN
easat-8587	9	3	indicate	indicate	VERB
easat-8587	9	4	that	that	SCONJ
easat-8587	9	5	both	both	PRON
easat-8587	9	6	daily	daily	ADJ
easat-8587	9	7	reward	reward	NOUN
easat-8587	9	8	gamification	gamification	NOUN
easat-8587	9	9	and	and	CCONJ
easat-8587	9	10	social	social	ADJ
easat-8587	9	11	presence	presence	NOUN
easat-8587	9	12	significantly	significantly	ADV
easat-8587	9	13	affect	affect	VERB
easat-8587	9	14	emotional	emotional	ADJ
easat-8587	9	15	arousal	arousal	NOUN
easat-8587	9	16	,	,	PUNCT
easat-8587	9	17	which	which	PRON
easat-8587	9	18	in	in	ADP
easat-8587	9	19	turn	turn	NOUN
easat-8587	9	20	moderately	moderately	ADV
easat-8587	9	21	influences	influence	VERB
easat-8587	9	22	impulsive	impulsive	ADJ
easat-8587	9	23	buying	buying	NOUN
easat-8587	9	24	behavior	behavior	NOUN
easat-8587	9	25	.	.	PUNCT
easat-8587	10	1	however	however	ADV
easat-8587	10	2	,	,	PUNCT
easat-8587	10	3	emotional	emotional	ADJ
easat-8587	10	4	arousal	arousal	NOUN
easat-8587	10	5	was	be	AUX
easat-8587	10	6	only	only	ADV
easat-8587	10	7	found	find	VERB
easat-8587	10	8	to	to	PART
easat-8587	10	9	significantly	significantly	ADV
easat-8587	10	10	mediate	mediate	VERB
easat-8587	10	11	the	the	DET
easat-8587	10	12	relationship	relationship	NOUN
easat-8587	10	13	between	between	ADP
easat-8587	10	14	gamification	gamification	NOUN
easat-8587	10	15	and	and	CCONJ
easat-8587	10	16	impulsive	impulsive	ADJ
easat-8587	10	17	buying	buying	NOUN
easat-8587	10	18	behavior	behavior	NOUN
easat-8587	10	19	,	,	PUNCT
easat-8587	10	20	while	while	SCONJ
easat-8587	10	21	its	its	PRON
easat-8587	10	22	mediating	mediate	VERB
easat-8587	10	23	role	role	NOUN
easat-8587	10	24	between	between	ADP
easat-8587	10	25	social	social	ADJ
easat-8587	10	26	presence	presence	NOUN
easat-8587	10	27	and	and	CCONJ
easat-8587	10	28	impulsive	impulsive	ADJ
easat-8587	10	29	buying	buying	NOUN
easat-8587	10	30	was	be	AUX
easat-8587	10	31	not	not	PART
easat-8587	10	32	statistically	statistically	ADV
easat-8587	10	33	supported	support	VERB
easat-8587	10	34	.	.	PUNCT
easat-8587	11	1	these	these	DET
easat-8587	11	2	findings	finding	NOUN
easat-8587	11	3	underscore	underscore	VERB
easat-8587	11	4	the	the	DET
easat-8587	11	5	importance	importance	NOUN
easat-8587	11	6	of	of	ADP
easat-8587	11	7	emotionally	emotionally	ADV
easat-8587	11	8	engaging	engage	VERB
easat-8587	11	9	platform	platform	NOUN
easat-8587	11	10	features	feature	NOUN
easat-8587	11	11	in	in	ADP
easat-8587	11	12	stimulating	stimulate	VERB
easat-8587	11	13	unplanned	unplanned	ADJ
easat-8587	11	14	consumer	consumer	NOUN
easat-8587	11	15	purchases	purchase	NOUN
easat-8587	11	16	and	and	CCONJ
easat-8587	11	17	provide	provide	VERB
easat-8587	11	18	strategic	strategic	ADJ
easat-8587	11	19	insights	insight	NOUN
easat-8587	11	20	for	for	ADP
easat-8587	11	21	businesses	business	NOUN
easat-8587	11	22	aiming	aim	VERB
easat-8587	11	23	to	to	PART
easat-8587	11	24	enhance	enhance	VERB
easat-8587	11	25	user	user	NOUN
easat-8587	11	26	interaction	interaction	NOUN
easat-8587	11	27	and	and	CCONJ
easat-8587	11	28	conversion	conversion	NOUN
easat-8587	11	29	rates	rate	NOUN
easat-8587	11	30	on	on	ADP
easat-8587	11	31	social	social	ADJ
easat-8587	11	32	commerce	commerce	NOUN
easat-8587	11	33	platforms	platform	NOUN
easat-8587	11	34	.	.	PUNCT
easat-8587	12	1	keywords	keyword	NOUN
easat-8587	12	2	:	:	PUNCT
easat-8587	12	3	emotional	emotional	ADJ
easat-8587	12	4	arousal	arousal	NOUN
easat-8587	12	5	,	,	PUNCT
easat-8587	12	6	gamification	gamification	NOUN
easat-8587	12	7	,	,	PUNCT
easat-8587	12	8	impulsive	impulsive	ADJ
easat-8587	12	9	buying	buying	NOUN
easat-8587	12	10	,	,	PUNCT
easat-8587	12	11	social	social	ADJ
easat-8587	12	12	commerce	commerce	NOUN
easat-8587	12	13	,	,	PUNCT
easat-8587	12	14	social	social	ADJ
easat-8587	12	15	presence	presence	NOUN
easat-8587	12	16	,	,	PUNCT
easat-8587	12	17	tiktok	tiktok	ADJ
easat-8587	12	18	shop	shop	NOUN
easat-8587	12	19	.	.	PUNCT
easat-8587	13	1	1	1	X
easat-8587	13	2	.	.	X
easat-8587	13	3	introduction	introduction	NOUN
easat-8587	13	4	the	the	DET
easat-8587	13	5	digital	digital	ADJ
easat-8587	13	6	era	era	NOUN
easat-8587	13	7	has	have	AUX
easat-8587	13	8	brought	bring	VERB
easat-8587	13	9	about	about	ADP
easat-8587	13	10	a	a	DET
easat-8587	13	11	significant	significant	ADJ
easat-8587	13	12	transformation	transformation	NOUN
easat-8587	13	13	in	in	ADP
easat-8587	13	14	the	the	DET
easat-8587	13	15	landscape	landscape	NOUN
easat-8587	13	16	of	of	ADP
easat-8587	13	17	commerce	commerce	NOUN
easat-8587	13	18	,	,	PUNCT
easat-8587	13	19	with	with	ADP
easat-8587	13	20	social	social	ADJ
easat-8587	13	21	commerce	commerce	NOUN
easat-8587	13	22	emerging	emerge	VERB
easat-8587	13	23	as	as	ADP
easat-8587	13	24	a	a	DET
easat-8587	13	25	phenomenon	phenomenon	NOUN
easat-8587	13	26	that	that	PRON
easat-8587	13	27	fundamentally	fundamentally	ADV
easat-8587	13	28	changes	change	VERB
easat-8587	13	29	modern	modern	ADJ
easat-8587	13	30	consumer	consumer	NOUN
easat-8587	13	31	shopping	shopping	NOUN
easat-8587	13	32	behavior	behavior	NOUN
easat-8587	13	33	.	.	PUNCT
easat-8587	14	1	the	the	DET
easat-8587	14	2	integration	integration	NOUN
easat-8587	14	3	between	between	ADP
easat-8587	14	4	social	social	ADJ
easat-8587	14	5	media	medium	NOUN
easat-8587	14	6	platforms	platform	NOUN
easat-8587	14	7	and	and	CCONJ
easat-8587	14	8	e	e	NOUN
easat-8587	14	9	-	-	NOUN
easat-8587	14	10	commerce	commerce	NOUN
easat-8587	14	11	has	have	AUX
easat-8587	14	12	created	create	VERB
easat-8587	14	13	a	a	DET
easat-8587	14	14	more	more	ADV
easat-8587	14	15	interactive	interactive	ADJ
easat-8587	14	16	and	and	CCONJ
easat-8587	14	17	engaging	engaging	ADJ
easat-8587	14	18	commercial	commercial	ADJ
easat-8587	14	19	ecosystem	ecosystem	NOUN
easat-8587	14	20	,	,	PUNCT
easat-8587	14	21	in	in	ADP
easat-8587	14	22	which	which	PRON
easat-8587	14	23	tiktok	tiktok	NOUN
easat-8587	14	24	has	have	AUX
easat-8587	14	25	emerged	emerge	VERB
easat-8587	14	26	as	as	ADP
easat-8587	14	27	a	a	DET
easat-8587	14	28	dominant	dominant	ADJ
easat-8587	14	29	player	player	NOUN
easat-8587	14	30	in	in	ADP
easat-8587	14	31	this	this	DET
easat-8587	14	32	revolution	revolution	NOUN
easat-8587	15	1	[	[	X
easat-8587	15	2	1	1	NUM
easat-8587	15	3	]	]	PUNCT
easat-8587	15	4	.	.	PUNCT
easat-8587	16	1	according	accord	VERB
easat-8587	16	2	to	to	ADP
easat-8587	16	3	recent	recent	ADJ
easat-8587	16	4	data	datum	NOUN
easat-8587	16	5	,	,	PUNCT
easat-8587	16	6	tiktok	tiktok	NOUN
easat-8587	16	7	surpassed	surpass	VERB
easat-8587	16	8	1.5	1.5	NUM
easat-8587	16	9	billion	billion	NUM
easat-8587	16	10	active	active	ADJ
easat-8587	16	11	global	global	ADJ
easat-8587	16	12	users	user	NOUN
easat-8587	16	13	in	in	ADP
easat-8587	16	14	2023	2023	NUM
easat-8587	16	15	,	,	PUNCT
easat-8587	16	16	with	with	ADP
easat-8587	16	17	transactions	transaction	NOUN
easat-8587	16	18	on	on	ADP
easat-8587	16	19	tiktok	tiktok	ADJ
easat-8587	16	20	shop	shop	NOUN
easat-8587	16	21	growing	grow	VERB
easat-8587	16	22	by	by	ADP
easat-8587	16	23	600	600	NUM
easat-8587	16	24	%	%	NOUN
easat-8587	16	25	year	year	NOUN
easat-8587	16	26	-	-	PUNCT
easat-8587	16	27	over	over	ADP
easat-8587	16	28	-	-	PUNCT
easat-8587	16	29	year	year	NOUN
easat-8587	16	30	in	in	ADP
easat-8587	16	31	the	the	DET
easat-8587	16	32	first	first	ADJ
easat-8587	16	33	quarter	quarter	NOUN
easat-8587	16	34	of	of	ADP
easat-8587	16	35	2023	2023	NUM
easat-8587	16	36	[	[	X
easat-8587	16	37	2	2	NUM
easat-8587	16	38	]	]	PUNCT
easat-8587	16	39	.	.	PUNCT
easat-8587	17	1	this	this	DET
easat-8587	17	2	phenomenon	phenomenon	NOUN
easat-8587	17	3	marks	mark	VERB
easat-8587	17	4	a	a	DET
easat-8587	17	5	new	new	ADJ
easat-8587	17	6	era	era	NOUN
easat-8587	17	7	in	in	ADP
easat-8587	17	8	digital	digital	PROPN
easat-8587	17	9	commerce	commerce	NOUN
easat-8587	17	10	,	,	PUNCT
easat-8587	17	11	presenting	present	VERB
easat-8587	17	12	both	both	DET
easat-8587	17	13	challenges	challenge	NOUN
easat-8587	17	14	and	and	CCONJ
easat-8587	17	15	opportunities	opportunity	NOUN
easat-8587	17	16	for	for	ADP
easat-8587	17	17	businesses	business	NOUN
easat-8587	17	18	and	and	CCONJ
easat-8587	17	19	researchers	researcher	NOUN
easat-8587	17	20	to	to	PART
easat-8587	17	21	understand	understand	VERB
easat-8587	17	22	the	the	DET
easat-8587	17	23	dynamics	dynamic	NOUN
easat-8587	17	24	of	of	ADP
easat-8587	17	25	consumer	consumer	NOUN
easat-8587	17	26	behavior	behavior	NOUN
easat-8587	17	27	on	on	ADP
easat-8587	17	28	social	social	ADJ
easat-8587	17	29	commerce	commerce	NOUN
easat-8587	17	30	platforms	platform	NOUN
easat-8587	17	31	.	.	PUNCT
easat-8587	18	1	in	in	ADP
easat-8587	18	2	an	an	DET
easat-8587	18	3	effort	effort	NOUN
easat-8587	18	4	to	to	PART
easat-8587	18	5	increase	increase	VERB
easat-8587	18	6	engagement	engagement	NOUN
easat-8587	18	7	and	and	CCONJ
easat-8587	18	8	drive	drive	NOUN
easat-8587	18	9	transactions	transaction	NOUN
easat-8587	18	10	,	,	PUNCT
easat-8587	18	11	tiktok	tiktok	NOUN
easat-8587	18	12	has	have	AUX
easat-8587	18	13	implemented	implement	VERB
easat-8587	18	14	various	various	ADJ
easat-8587	18	15	gamification	gamification	NOUN
easat-8587	18	16	elements	element	NOUN
easat-8587	18	17	,	,	PUNCT
easat-8587	18	18	with	with	ADP
easat-8587	18	19	the	the	DET
easat-8587	18	20	daily	daily	ADJ
easat-8587	18	21	reward	reward	NOUN
easat-8587	18	22	system	system	NOUN
easat-8587	18	23	being	be	AUX
easat-8587	18	24	one	one	NUM
easat-8587	18	25	of	of	ADP
easat-8587	18	26	the	the	DET
easat-8587	18	27	most	most	ADV
easat-8587	18	28	prominent	prominent	ADJ
easat-8587	18	29	features	feature	NOUN
easat-8587	18	30	.	.	PUNCT
easat-8587	19	1	this	this	DET
easat-8587	19	2	system	system	NOUN
easat-8587	19	3	is	be	AUX
easat-8587	19	4	designed	design	VERB
easat-8587	19	5	to	to	PART
easat-8587	19	6	create	create	VERB
easat-8587	19	7	a	a	DET
easat-8587	19	8	habit	habit	NOUN
easat-8587	19	9	loop	loop	NOUN
easat-8587	19	10	and	and	CCONJ
easat-8587	19	11	enhance	enhance	VERB
easat-8587	19	12	user	user	NOUN
easat-8587	19	13	retention	retention	NOUN
easat-8587	19	14	by	by	ADP
easat-8587	19	15	providing	provide	VERB
easat-8587	19	16	daily	daily	ADJ
easat-8587	19	17	incentives	incentive	NOUN
easat-8587	19	18	to	to	ADP
easat-8587	19	19	users	user	NOUN
easat-8587	19	20	[	[	X
easat-8587	19	21	3	3	NUM
easat-8587	19	22	]	]	PUNCT
easat-8587	19	23	.	.	PUNCT
easat-8587	20	1	the	the	DET
easat-8587	20	2	implementation	implementation	NOUN
easat-8587	20	3	of	of	ADP
easat-8587	20	4	gamification	gamification	NOUN
easat-8587	20	5	in	in	ADP
easat-8587	20	6	the	the	DET
easat-8587	20	7	context	context	NOUN
easat-8587	20	8	of	of	ADP
easat-8587	20	9	social	social	ADJ
easat-8587	20	10	commerce	commerce	NOUN
easat-8587	20	11	not	not	PART
easat-8587	20	12	only	only	ADV
easat-8587	20	13	serves	serve	VERB
easat-8587	20	14	as	as	ADP
easat-8587	20	15	a	a	DET
easat-8587	20	16	tool	tool	NOUN
easat-8587	20	17	to	to	PART
easat-8587	20	18	boost	boost	VERB
easat-8587	20	19	engagement	engagement	NOUN
easat-8587	20	20	but	but	CCONJ
easat-8587	20	21	also	also	ADV
easat-8587	20	22	plays	play	VERB
easat-8587	20	23	a	a	DET
easat-8587	20	24	role	role	NOUN
easat-8587	20	25	in	in	ADP
easat-8587	20	26	shaping	shape	VERB
easat-8587	20	27	emotional	emotional	ADJ
easat-8587	20	28	arousal	arousal	NOUN
easat-8587	20	29	that	that	PRON
easat-8587	20	30	can	can	AUX
easat-8587	20	31	influence	influence	VERB
easat-8587	20	32	consumers	consumer	NOUN
easat-8587	20	33	’	'	PUNCT
easat-8587	20	34	purchasing	purchasing	NOUN
easat-8587	20	35	decisions	decision	NOUN
easat-8587	20	36	.	.	PUNCT
easat-8587	21	1	recent	recent	ADJ
easat-8587	21	2	studies	study	NOUN
easat-8587	21	3	show	show	VERB
easat-8587	21	4	that	that	SCONJ
easat-8587	21	5	gamification	gamification	NOUN
easat-8587	21	6	elements	element	NOUN
easat-8587	21	7	can	can	AUX
easat-8587	21	8	increase	increase	VERB
easat-8587	21	9	users	user	NOUN
easat-8587	21	10	’	'	PUNCT
easat-8587	21	11	dopamine	dopamine	NOUN
easat-8587	21	12	levels	level	NOUN
easat-8587	21	13	,	,	PUNCT
easat-8587	21	14	creating	create	VERB
easat-8587	21	15	a	a	DET
easat-8587	21	16	sense	sense	NOUN
easat-8587	21	17	of	of	ADP
easat-8587	21	18	excitement	excitement	NOUN
easat-8587	21	19	and	and	CCONJ
easat-8587	21	20	urgency	urgency	NOUN
easat-8587	21	21	that	that	PRON
easat-8587	21	22	has	have	VERB
easat-8587	21	23	the	the	DET
easat-8587	21	24	potential	potential	NOUN
easat-8587	21	25	to	to	PART
easat-8587	21	26	trigger	trigger	VERB
easat-8587	21	27	impulsive	impulsive	ADJ
easat-8587	21	28	buying	buying	NOUN
easat-8587	21	29	behavior	behavior	NOUN
easat-8587	21	30	[	[	X
easat-8587	21	31	4	4	NUM
easat-8587	21	32	]	]	PUNCT
easat-8587	21	33	.	.	PUNCT
easat-8587	22	1	mailto:agam.hatta@binus.ac.id	mailto:agam.hatta@binus.ac.id	NUM
easat-8587	22	2	384	384	NUM
easat-8587	22	3	edelweiss	edelweiss	PROPN
easat-8587	22	4	applied	apply	VERB
easat-8587	22	5	science	science	NOUN
easat-8587	22	6	and	and	CCONJ
easat-8587	22	7	technology	technology	NOUN
easat-8587	22	8	issn	issn	PROPN
easat-8587	22	9	:	:	PUNCT
easat-8587	22	10	2576	2576	NUM
easat-8587	22	11	-	-	SYM
easat-8587	22	12	8484	8484	NUM
easat-8587	22	13	vol	vol	NOUN
easat-8587	22	14	.	.	PROPN
easat-8587	23	1	9	9	NUM
easat-8587	23	2	,	,	PUNCT
easat-8587	23	3	no	no	INTJ
easat-8587	23	4	.	.	NOUN
easat-8587	23	5	7	7	NUM
easat-8587	23	6	:	:	SYM
easat-8587	23	7	383	383	NUM
easat-8587	23	8	-	-	SYM
easat-8587	23	9	393	393	NUM
easat-8587	23	10	,	,	PUNCT
easat-8587	23	11	2025	2025	NUM
easat-8587	23	12	doi	doi	NOUN
easat-8587	23	13	:	:	PUNCT
easat-8587	23	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	23	15	©	©	PROPN
easat-8587	23	16	2025	2025	NUM
easat-8587	23	17	by	by	ADP
easat-8587	23	18	the	the	DET
easat-8587	23	19	authors	author	NOUN
easat-8587	23	20	;	;	PUNCT
easat-8587	23	21	licensee	licensee	PROPN
easat-8587	23	22	learning	learn	VERB
easat-8587	23	23	gate	gate	VERB
easat-8587	23	24	social	social	ADJ
easat-8587	23	25	presence	presence	NOUN
easat-8587	23	26	is	be	AUX
easat-8587	23	27	another	another	DET
easat-8587	23	28	important	important	ADJ
easat-8587	23	29	dimension	dimension	NOUN
easat-8587	23	30	that	that	PRON
easat-8587	23	31	influences	influence	VERB
easat-8587	23	32	user	user	NOUN
easat-8587	23	33	behavior	behavior	NOUN
easat-8587	23	34	on	on	ADP
easat-8587	23	35	social	social	ADJ
easat-8587	23	36	commerce	commerce	NOUN
easat-8587	23	37	platforms	platform	NOUN
easat-8587	23	38	like	like	ADP
easat-8587	23	39	tiktok	tiktok	ADJ
easat-8587	23	40	shop	shop	NOUN
easat-8587	23	41	.	.	PUNCT
easat-8587	24	1	social	social	ADJ
easat-8587	24	2	presence	presence	NOUN
easat-8587	24	3	refers	refer	VERB
easat-8587	24	4	to	to	ADP
easat-8587	24	5	the	the	DET
easat-8587	24	6	extent	extent	NOUN
easat-8587	24	7	to	to	PART
easat-8587	24	8	which	which	PRON
easat-8587	24	9	users	user	NOUN
easat-8587	24	10	feel	feel	VERB
easat-8587	24	11	the	the	DET
easat-8587	24	12	social	social	ADJ
easat-8587	24	13	presence	presence	NOUN
easat-8587	24	14	of	of	ADP
easat-8587	24	15	others	other	NOUN
easat-8587	24	16	when	when	SCONJ
easat-8587	24	17	interacting	interact	VERB
easat-8587	24	18	on	on	ADP
easat-8587	24	19	a	a	DET
easat-8587	24	20	digital	digital	ADJ
easat-8587	24	21	platform	platform	NOUN
easat-8587	24	22	.	.	PUNCT
easat-8587	25	1	this	this	DET
easat-8587	25	2	social	social	ADJ
easat-8587	25	3	presence	presence	NOUN
easat-8587	25	4	can	can	AUX
easat-8587	25	5	be	be	AUX
easat-8587	25	6	manifested	manifest	VERB
easat-8587	25	7	through	through	ADP
easat-8587	25	8	features	feature	NOUN
easat-8587	25	9	such	such	ADJ
easat-8587	25	10	as	as	ADP
easat-8587	25	11	user	user	NOUN
easat-8587	25	12	reviews	review	NOUN
easat-8587	25	13	,	,	PUNCT
easat-8587	25	14	live	live	ADJ
easat-8587	25	15	streaming	streaming	NOUN
easat-8587	25	16	,	,	PUNCT
easat-8587	25	17	or	or	CCONJ
easat-8587	25	18	real	real	ADJ
easat-8587	25	19	-	-	PUNCT
easat-8587	25	20	time	time	NOUN
easat-8587	25	21	comments	comment	NOUN
easat-8587	25	22	,	,	PUNCT
easat-8587	25	23	which	which	PRON
easat-8587	25	24	allow	allow	VERB
easat-8587	25	25	users	user	NOUN
easat-8587	25	26	to	to	PART
easat-8587	25	27	experience	experience	VERB
easat-8587	25	28	interpersonal	interpersonal	ADJ
easat-8587	25	29	connections	connection	NOUN
easat-8587	25	30	even	even	ADV
easat-8587	25	31	in	in	ADP
easat-8587	25	32	a	a	DET
easat-8587	25	33	virtual	virtual	ADJ
easat-8587	25	34	environment	environment	NOUN
easat-8587	25	35	.	.	PUNCT
easat-8587	26	1	studies	study	NOUN
easat-8587	26	2	show	show	VERB
easat-8587	26	3	that	that	SCONJ
easat-8587	26	4	social	social	ADJ
easat-8587	26	5	presence	presence	NOUN
easat-8587	26	6	plays	play	VERB
easat-8587	26	7	a	a	DET
easat-8587	26	8	significant	significant	ADJ
easat-8587	26	9	role	role	NOUN
easat-8587	26	10	in	in	ADP
easat-8587	26	11	building	build	VERB
easat-8587	26	12	consumer	consumer	NOUN
easat-8587	26	13	trust	trust	NOUN
easat-8587	26	14	and	and	CCONJ
easat-8587	26	15	increasing	increase	VERB
easat-8587	26	16	purchase	purchase	NOUN
easat-8587	26	17	intentions	intention	NOUN
easat-8587	26	18	by	by	ADP
easat-8587	26	19	mediating	mediate	VERB
easat-8587	26	20	trust	trust	NOUN
easat-8587	26	21	and	and	CCONJ
easat-8587	26	22	positive	positive	ADJ
easat-8587	26	23	attitudes	attitude	NOUN
easat-8587	26	24	toward	toward	ADP
easat-8587	26	25	the	the	DET
easat-8587	26	26	platform	platform	NOUN
easat-8587	26	27	[	[	X
easat-8587	26	28	5	5	NUM
easat-8587	26	29	,	,	PUNCT
easat-8587	26	30	6	6	NUM
easat-8587	26	31	]	]	PUNCT
easat-8587	26	32	.	.	PUNCT
easat-8587	27	1	in	in	ADP
easat-8587	27	2	the	the	DET
easat-8587	27	3	context	context	NOUN
easat-8587	27	4	of	of	ADP
easat-8587	27	5	tiktok	tiktok	ADJ
easat-8587	27	6	shop	shop	NOUN
easat-8587	27	7	,	,	PUNCT
easat-8587	27	8	these	these	PRON
easat-8587	27	9	features	feature	VERB
easat-8587	27	10	not	not	PART
easat-8587	27	11	only	only	ADV
easat-8587	27	12	create	create	VERB
easat-8587	27	13	a	a	DET
easat-8587	27	14	more	more	ADV
easat-8587	27	15	personalized	personalized	ADJ
easat-8587	27	16	shopping	shopping	NOUN
easat-8587	27	17	experience	experience	NOUN
easat-8587	27	18	but	but	CCONJ
easat-8587	27	19	also	also	ADV
easat-8587	27	20	strengthen	strengthen	VERB
easat-8587	27	21	the	the	DET
easat-8587	27	22	users	user	NOUN
easat-8587	27	23	'	'	PART
easat-8587	27	24	emotional	emotional	ADJ
easat-8587	27	25	engagement	engagement	NOUN
easat-8587	27	26	with	with	ADP
easat-8587	27	27	the	the	DET
easat-8587	27	28	platform	platform	NOUN
easat-8587	27	29	,	,	PUNCT
easat-8587	27	30	thereby	thereby	ADV
easat-8587	27	31	encouraging	encourage	VERB
easat-8587	27	32	impulsive	impulsive	ADJ
easat-8587	27	33	buying	buying	NOUN
easat-8587	27	34	behavior	behavior	NOUN
easat-8587	27	35	[	[	X
easat-8587	27	36	7	7	NUM
easat-8587	27	37	]	]	PUNCT
easat-8587	27	38	.	.	PUNCT
easat-8587	28	1	although	although	SCONJ
easat-8587	28	2	some	some	DET
easat-8587	28	3	previous	previous	ADJ
easat-8587	28	4	studies	study	NOUN
easat-8587	28	5	have	have	AUX
easat-8587	28	6	explored	explore	VERB
easat-8587	28	7	the	the	DET
easat-8587	28	8	impact	impact	NOUN
easat-8587	28	9	of	of	ADP
easat-8587	28	10	gamification	gamification	NOUN
easat-8587	28	11	on	on	ADP
easat-8587	28	12	consumer	consumer	NOUN
easat-8587	28	13	behavior	behavior	NOUN
easat-8587	28	14	in	in	ADP
easat-8587	28	15	the	the	DET
easat-8587	28	16	context	context	NOUN
easat-8587	28	17	of	of	ADP
easat-8587	28	18	conventional	conventional	ADJ
easat-8587	28	19	e	e	NOUN
easat-8587	28	20	-	-	NOUN
easat-8587	28	21	commerce	commerce	NOUN
easat-8587	28	22	,	,	PUNCT
easat-8587	28	23	there	there	PRON
easat-8587	28	24	is	be	VERB
easat-8587	28	25	still	still	ADV
easat-8587	28	26	a	a	DET
easat-8587	28	27	significant	significant	ADJ
easat-8587	28	28	gap	gap	NOUN
easat-8587	28	29	in	in	ADP
easat-8587	28	30	understanding	understand	VERB
easat-8587	28	31	the	the	DET
easat-8587	28	32	interaction	interaction	NOUN
easat-8587	28	33	between	between	ADP
easat-8587	28	34	the	the	DET
easat-8587	28	35	daily	daily	ADJ
easat-8587	28	36	reward	reward	NOUN
easat-8587	28	37	system	system	NOUN
easat-8587	28	38	,	,	PUNCT
easat-8587	28	39	social	social	ADJ
easat-8587	28	40	presence	presence	NOUN
easat-8587	28	41	,	,	PUNCT
easat-8587	28	42	and	and	CCONJ
easat-8587	28	43	emotional	emotional	ADJ
easat-8587	28	44	arousal	arousal	NOUN
easat-8587	28	45	in	in	ADP
easat-8587	28	46	the	the	DET
easat-8587	28	47	specific	specific	ADJ
easat-8587	28	48	context	context	NOUN
easat-8587	28	49	of	of	ADP
easat-8587	28	50	social	social	ADJ
easat-8587	28	51	commerce	commerce	NOUN
easat-8587	28	52	like	like	ADP
easat-8587	28	53	tiktok	tiktok	ADJ
easat-8587	28	54	shop	shop	NOUN
easat-8587	28	55	.	.	PUNCT
easat-8587	29	1	for	for	ADP
easat-8587	29	2	example	example	NOUN
easat-8587	29	3	,	,	PUNCT
easat-8587	29	4	[	[	X
easat-8587	29	5	8	8	NUM
easat-8587	29	6	]	]	PUNCT
easat-8587	29	7	highlight	highlight	VERB
easat-8587	29	8	that	that	SCONJ
easat-8587	29	9	while	while	SCONJ
easat-8587	29	10	gamification	gamification	NOUN
easat-8587	29	11	can	can	AUX
easat-8587	29	12	enhance	enhance	VERB
easat-8587	29	13	consumer	consumer	NOUN
easat-8587	29	14	-	-	PUNCT
easat-8587	29	15	brand	brand	NOUN
easat-8587	29	16	engagement	engagement	NOUN
easat-8587	29	17	,	,	PUNCT
easat-8587	29	18	the	the	DET
easat-8587	29	19	moderating	moderate	VERB
easat-8587	29	20	effects	effect	NOUN
easat-8587	29	21	of	of	ADP
easat-8587	29	22	environmental	environmental	ADJ
easat-8587	29	23	gamification	gamification	NOUN
easat-8587	29	24	in	in	ADP
easat-8587	29	25	social	social	ADJ
easat-8587	29	26	media	medium	NOUN
easat-8587	29	27	marketing	marketing	NOUN
easat-8587	29	28	remain	remain	VERB
easat-8587	29	29	underexplored	underexplored	ADJ
easat-8587	29	30	,	,	PUNCT
easat-8587	29	31	especially	especially	ADV
easat-8587	29	32	regarding	regard	VERB
easat-8587	29	33	impulse	impulse	ADJ
easat-8587	29	34	buying	buying	NOUN
easat-8587	29	35	in	in	ADP
easat-8587	29	36	social	social	ADJ
easat-8587	29	37	commerce	commerce	NOUN
easat-8587	29	38	contexts	contexts	NOUN
easat-8587	29	39	.	.	PUNCT
easat-8587	30	1	additionally	additionally	ADV
easat-8587	30	2	,	,	PUNCT
easat-8587	30	3	research	research	NOUN
easat-8587	30	4	by	by	ADP
easat-8587	30	5	khoi	khoi	PROPN
easat-8587	30	6	,	,	PUNCT
easat-8587	30	7	et	et	PROPN
easat-8587	30	8	al	al	PROPN
easat-8587	30	9	.	.	PUNCT
easat-8587	31	1	[	[	X
easat-8587	31	2	9	9	NUM
easat-8587	31	3	]	]	PUNCT
easat-8587	31	4	demonstrates	demonstrate	VERB
easat-8587	31	5	that	that	SCONJ
easat-8587	31	6	emotional	emotional	ADJ
easat-8587	31	7	arousal	arousal	NOUN
easat-8587	31	8	plays	play	VERB
easat-8587	31	9	a	a	DET
easat-8587	31	10	mediating	mediate	VERB
easat-8587	31	11	role	role	NOUN
easat-8587	31	12	in	in	ADP
easat-8587	31	13	the	the	DET
easat-8587	31	14	relationship	relationship	NOUN
easat-8587	31	15	between	between	ADP
easat-8587	31	16	social	social	ADJ
easat-8587	31	17	presence	presence	NOUN
easat-8587	31	18	and	and	CCONJ
easat-8587	31	19	impulsive	impulsive	ADJ
easat-8587	31	20	buying	buying	NOUN
easat-8587	31	21	behavior	behavior	NOUN
easat-8587	31	22	during	during	ADP
easat-8587	31	23	livestreaming	livestreame	VERB
easat-8587	31	24	social	social	PROPN
easat-8587	31	25	commerce	commerce	PROPN
easat-8587	31	26	,	,	PUNCT
easat-8587	31	27	supporting	support	VERB
easat-8587	31	28	the	the	DET
easat-8587	31	29	need	need	NOUN
easat-8587	31	30	for	for	ADP
easat-8587	31	31	further	further	ADJ
easat-8587	31	32	investigation	investigation	NOUN
easat-8587	31	33	into	into	ADP
easat-8587	31	34	these	these	DET
easat-8587	31	35	dynamics	dynamic	NOUN
easat-8587	31	36	in	in	ADP
easat-8587	31	37	platforms	platform	NOUN
easat-8587	31	38	such	such	ADJ
easat-8587	31	39	as	as	ADP
easat-8587	31	40	tiktok	tiktok	ADJ
easat-8587	31	41	shop	shop	NOUN
easat-8587	31	42	.	.	PUNCT
easat-8587	32	1	furthermore	furthermore	ADV
easat-8587	32	2	,	,	PUNCT
easat-8587	32	3	xiang	xiang	PROPN
easat-8587	32	4	,	,	PUNCT
easat-8587	32	5	et	et	PROPN
easat-8587	32	6	al	al	PROPN
easat-8587	32	7	.	.	PUNCT
easat-8587	33	1	[	[	X
easat-8587	33	2	10	10	NUM
easat-8587	33	3	]	]	PUNCT
easat-8587	33	4	emphasize	emphasize	VERB
easat-8587	33	5	the	the	DET
easat-8587	33	6	influence	influence	NOUN
easat-8587	33	7	of	of	ADP
easat-8587	33	8	social	social	ADJ
easat-8587	33	9	relationship	relationship	NOUN
easat-8587	33	10	factors	factor	NOUN
easat-8587	33	11	,	,	PUNCT
easat-8587	33	12	such	such	ADJ
easat-8587	33	13	as	as	ADP
easat-8587	33	14	parasocial	parasocial	ADJ
easat-8587	33	15	interaction	interaction	NOUN
easat-8587	33	16	,	,	PUNCT
easat-8587	33	17	on	on	ADP
easat-8587	33	18	impulse	impulse	ADJ
easat-8587	33	19	buying	buying	NOUN
easat-8587	33	20	in	in	ADP
easat-8587	33	21	social	social	ADJ
easat-8587	33	22	commerce	commerce	NOUN
easat-8587	33	23	.	.	PUNCT
easat-8587	34	1	this	this	DET
easat-8587	34	2	study	study	NOUN
easat-8587	34	3	aims	aim	VERB
easat-8587	34	4	to	to	PART
easat-8587	34	5	comprehensively	comprehensively	ADV
easat-8587	34	6	analyze	analyze	VERB
easat-8587	34	7	how	how	SCONJ
easat-8587	34	8	the	the	DET
easat-8587	34	9	daily	daily	ADJ
easat-8587	34	10	reward	reward	NOUN
easat-8587	34	11	gamification	gamification	NOUN
easat-8587	34	12	and	and	CCONJ
easat-8587	34	13	social	social	ADJ
easat-8587	34	14	presence	presence	NOUN
easat-8587	34	15	influence	influence	NOUN
easat-8587	34	16	impulsive	impulsive	ADJ
easat-8587	34	17	buying	buying	NOUN
easat-8587	34	18	behavior	behavior	NOUN
easat-8587	34	19	through	through	ADP
easat-8587	34	20	the	the	DET
easat-8587	34	21	mediation	mediation	NOUN
easat-8587	34	22	of	of	ADP
easat-8587	34	23	emotional	emotional	ADJ
easat-8587	34	24	arousal	arousal	NOUN
easat-8587	34	25	.	.	PUNCT
easat-8587	35	1	a	a	DET
easat-8587	35	2	deeper	deep	ADJ
easat-8587	35	3	understanding	understanding	NOUN
easat-8587	35	4	of	of	ADP
easat-8587	35	5	this	this	DET
easat-8587	35	6	relationship	relationship	NOUN
easat-8587	35	7	will	will	AUX
easat-8587	35	8	not	not	PART
easat-8587	35	9	only	only	ADV
easat-8587	35	10	contribute	contribute	VERB
easat-8587	35	11	theoretically	theoretically	ADV
easat-8587	35	12	to	to	ADP
easat-8587	35	13	the	the	DET
easat-8587	35	14	development	development	NOUN
easat-8587	35	15	of	of	ADP
easat-8587	35	16	digital	digital	ADJ
easat-8587	35	17	consumer	consumer	NOUN
easat-8587	35	18	behavior	behavior	NOUN
easat-8587	35	19	models	model	NOUN
easat-8587	35	20	but	but	CCONJ
easat-8587	35	21	also	also	ADV
easat-8587	35	22	provide	provide	VERB
easat-8587	35	23	practical	practical	ADJ
easat-8587	35	24	insights	insight	NOUN
easat-8587	35	25	for	for	ADP
easat-8587	35	26	the	the	DET
easat-8587	35	27	development	development	NOUN
easat-8587	35	28	of	of	ADP
easat-8587	35	29	more	more	ADV
easat-8587	35	30	effective	effective	ADJ
easat-8587	35	31	social	social	ADJ
easat-8587	35	32	commerce	commerce	NOUN
easat-8587	35	33	strategies	strategy	NOUN
easat-8587	35	34	.	.	PUNCT
easat-8587	36	1	2	2	X
easat-8587	36	2	.	.	X
easat-8587	36	3	literature	literature	NOUN
easat-8587	36	4	review	review	VERB
easat-8587	36	5	2.1	2.1	NUM
easat-8587	36	6	.	.	PUNCT
easat-8587	37	1	gamification	gamification	NOUN
easat-8587	37	2	in	in	ADP
easat-8587	37	3	social	social	PROPN
easat-8587	37	4	commerce	commerce	NOUN
easat-8587	37	5	gamification	gamification	NOUN
easat-8587	37	6	has	have	AUX
easat-8587	37	7	become	become	VERB
easat-8587	37	8	a	a	DET
easat-8587	37	9	strategic	strategic	ADJ
easat-8587	37	10	instrument	instrument	NOUN
easat-8587	37	11	in	in	ADP
easat-8587	37	12	the	the	DET
easat-8587	37	13	evolution	evolution	NOUN
easat-8587	37	14	of	of	ADP
easat-8587	37	15	social	social	ADJ
easat-8587	37	16	commerce	commerce	NOUN
easat-8587	37	17	,	,	PUNCT
easat-8587	37	18	defined	define	VERB
easat-8587	37	19	as	as	ADP
easat-8587	37	20	the	the	DET
easat-8587	37	21	use	use	NOUN
easat-8587	37	22	of	of	ADP
easat-8587	37	23	game	game	NOUN
easat-8587	37	24	design	design	NOUN
easat-8587	37	25	elements	element	NOUN
easat-8587	37	26	in	in	ADP
easat-8587	37	27	a	a	DET
easat-8587	37	28	non	non	ADJ
easat-8587	37	29	-	-	ADJ
easat-8587	37	30	game	game	ADJ
easat-8587	37	31	context	context	NOUN
easat-8587	37	32	to	to	PART
easat-8587	37	33	enhance	enhance	VERB
easat-8587	37	34	user	user	NOUN
easat-8587	37	35	engagement	engagement	NOUN
easat-8587	37	36	and	and	CCONJ
easat-8587	37	37	motivation	motivation	NOUN
easat-8587	37	38	.	.	PUNCT
easat-8587	38	1	in	in	ADP
easat-8587	38	2	the	the	DET
easat-8587	38	3	context	context	NOUN
easat-8587	38	4	of	of	ADP
easat-8587	38	5	tiktok	tiktok	ADJ
easat-8587	38	6	shop	shop	NOUN
easat-8587	38	7	,	,	PUNCT
easat-8587	38	8	the	the	DET
easat-8587	38	9	daily	daily	ADJ
easat-8587	38	10	reward	reward	NOUN
easat-8587	38	11	system	system	NOUN
easat-8587	38	12	serves	serve	VERB
easat-8587	38	13	as	as	ADP
easat-8587	38	14	a	a	DET
easat-8587	38	15	concrete	concrete	ADJ
easat-8587	38	16	manifestation	manifestation	NOUN
easat-8587	38	17	of	of	ADP
easat-8587	38	18	gamification	gamification	NOUN
easat-8587	38	19	implementation	implementation	NOUN
easat-8587	38	20	,	,	PUNCT
easat-8587	38	21	aiming	aim	VERB
easat-8587	38	22	to	to	PART
easat-8587	38	23	create	create	VERB
easat-8587	38	24	a	a	DET
easat-8587	38	25	behavioral	behavioral	ADJ
easat-8587	38	26	loop	loop	NOUN
easat-8587	38	27	and	and	CCONJ
easat-8587	38	28	increase	increase	VERB
easat-8587	38	29	user	user	NOUN
easat-8587	38	30	retention	retention	NOUN
easat-8587	38	31	huseynov	huseynov	NOUN
easat-8587	38	32	[	[	X
easat-8587	38	33	11	11	NUM
easat-8587	38	34	]	]	PUNCT
easat-8587	38	35	.	.	PUNCT
easat-8587	39	1	this	this	DET
easat-8587	39	2	system	system	NOUN
easat-8587	39	3	adopts	adopt	VERB
easat-8587	39	4	the	the	DET
easat-8587	39	5	principles	principle	NOUN
easat-8587	39	6	of	of	ADP
easat-8587	39	7	operant	operant	ADJ
easat-8587	39	8	conditioning	conditioning	NOUN
easat-8587	39	9	,	,	PUNCT
easat-8587	39	10	where	where	SCONJ
easat-8587	39	11	users	user	NOUN
easat-8587	39	12	are	be	AUX
easat-8587	39	13	given	give	VERB
easat-8587	39	14	positive	positive	ADJ
easat-8587	39	15	reinforcement	reinforcement	NOUN
easat-8587	39	16	through	through	ADP
easat-8587	39	17	rewards	reward	NOUN
easat-8587	39	18	that	that	PRON
easat-8587	39	19	can	can	AUX
easat-8587	39	20	be	be	AUX
easat-8587	39	21	redeemed	redeem	VERB
easat-8587	39	22	for	for	ADP
easat-8587	39	23	discounts	discount	NOUN
easat-8587	39	24	or	or	CCONJ
easat-8587	39	25	shopping	shopping	NOUN
easat-8587	39	26	vouchers	voucher	NOUN
easat-8587	39	27	.	.	PUNCT
easat-8587	40	1	recent	recent	ADJ
easat-8587	40	2	studies	study	NOUN
easat-8587	40	3	show	show	VERB
easat-8587	40	4	that	that	SCONJ
easat-8587	40	5	the	the	DET
easat-8587	40	6	implementation	implementation	NOUN
easat-8587	40	7	of	of	ADP
easat-8587	40	8	the	the	DET
easat-8587	40	9	daily	daily	ADJ
easat-8587	40	10	reward	reward	NOUN
easat-8587	40	11	system	system	NOUN
easat-8587	40	12	can	can	AUX
easat-8587	40	13	increase	increase	VERB
easat-8587	40	14	the	the	DET
easat-8587	40	15	frequency	frequency	NOUN
easat-8587	40	16	of	of	ADP
easat-8587	40	17	visits	visit	NOUN
easat-8587	40	18	by	by	ADP
easat-8587	40	19	up	up	ADP
easat-8587	40	20	to	to	PART
easat-8587	40	21	45	45	NUM
easat-8587	40	22	%	%	NOUN
easat-8587	40	23	and	and	CCONJ
easat-8587	40	24	purchase	purchase	VERB
easat-8587	40	25	intention	intention	NOUN
easat-8587	40	26	by	by	ADP
easat-8587	40	27	32	32	NUM
easat-8587	40	28	%	%	NOUN
easat-8587	40	29	on	on	ADP
easat-8587	40	30	social	social	ADJ
easat-8587	40	31	commerce	commerce	NOUN
easat-8587	40	32	platforms	platform	NOUN
easat-8587	40	33	[	[	X
easat-8587	40	34	12	12	NUM
easat-8587	40	35	]	]	PUNCT
easat-8587	40	36	.	.	PUNCT
easat-8587	41	1	furthermore	furthermore	ADV
easat-8587	41	2	,	,	PUNCT
easat-8587	41	3	gamification	gamification	NOUN
easat-8587	41	4	elements	element	NOUN
easat-8587	41	5	like	like	ADP
easat-8587	41	6	daily	daily	ADJ
easat-8587	41	7	rewards	reward	NOUN
easat-8587	41	8	not	not	PART
easat-8587	41	9	only	only	ADV
easat-8587	41	10	enhance	enhance	VERB
easat-8587	41	11	user	user	NOUN
easat-8587	41	12	engagement	engagement	NOUN
easat-8587	41	13	but	but	CCONJ
easat-8587	41	14	also	also	ADV
easat-8587	41	15	influence	influence	VERB
easat-8587	41	16	impulsive	impulsive	ADJ
easat-8587	41	17	buying	buying	NOUN
easat-8587	41	18	behavior	behavior	NOUN
easat-8587	41	19	through	through	ADP
easat-8587	41	20	the	the	DET
easat-8587	41	21	mediation	mediation	NOUN
easat-8587	41	22	of	of	ADP
easat-8587	41	23	emotional	emotional	ADJ
easat-8587	41	24	responses	response	NOUN
easat-8587	41	25	,	,	PUNCT
easat-8587	41	26	with	with	ADP
easat-8587	41	27	perceived	perceive	VERB
easat-8587	41	28	enjoyment	enjoyment	NOUN
easat-8587	41	29	and	and	CCONJ
easat-8587	41	30	social	social	ADJ
easat-8587	41	31	interaction	interaction	NOUN
easat-8587	41	32	as	as	ADP
easat-8587	41	33	key	key	ADJ
easat-8587	41	34	factors	factor	NOUN
easat-8587	41	35	that	that	PRON
easat-8587	41	36	strengthen	strengthen	VERB
easat-8587	41	37	this	this	DET
easat-8587	41	38	relationship	relationship	NOUN
easat-8587	42	1	[	[	X
easat-8587	42	2	13	13	NUM
easat-8587	42	3	]	]	PUNCT
easat-8587	42	4	.	.	PUNCT
easat-8587	43	1	h1	h1	PROPN
easat-8587	43	2	:	:	PUNCT
easat-8587	43	3	tiktok	tiktok	PROPN
easat-8587	43	4	's	's	PART
easat-8587	43	5	daily	daily	ADJ
easat-8587	43	6	reward	reward	NOUN
easat-8587	43	7	gamification	gamification	NOUN
easat-8587	43	8	has	have	VERB
easat-8587	43	9	a	a	DET
easat-8587	43	10	positive	positive	ADJ
easat-8587	43	11	effect	effect	NOUN
easat-8587	43	12	on	on	ADP
easat-8587	43	13	users	user	NOUN
easat-8587	43	14	'	'	PART
easat-8587	43	15	emotional	emotional	ADJ
easat-8587	43	16	arousal	arousal	NOUN
easat-8587	43	17	.	.	PUNCT
easat-8587	44	1	2.2	2.2	NUM
easat-8587	44	2	.	.	PUNCT
easat-8587	44	3	social	social	ADJ
easat-8587	44	4	presence	presence	NOUN
easat-8587	44	5	in	in	ADP
easat-8587	44	6	social	social	ADJ
easat-8587	44	7	commerce	commerce	NOUN
easat-8587	44	8	social	social	ADJ
easat-8587	44	9	presence	presence	NOUN
easat-8587	44	10	refers	refer	VERB
easat-8587	44	11	to	to	ADP
easat-8587	44	12	the	the	DET
easat-8587	44	13	user	user	NOUN
easat-8587	44	14	's	's	PART
easat-8587	44	15	perception	perception	NOUN
easat-8587	44	16	that	that	SCONJ
easat-8587	44	17	they	they	PRON
easat-8587	44	18	are	be	AUX
easat-8587	44	19	interacting	interact	VERB
easat-8587	44	20	with	with	ADP
easat-8587	44	21	real	real	ADJ
easat-8587	44	22	people	people	NOUN
easat-8587	44	23	on	on	ADP
easat-8587	44	24	a	a	DET
easat-8587	44	25	digital	digital	ADJ
easat-8587	44	26	platform	platform	NOUN
easat-8587	44	27	,	,	PUNCT
easat-8587	44	28	not	not	PART
easat-8587	44	29	just	just	ADV
easat-8587	44	30	with	with	ADP
easat-8587	44	31	systems	system	NOUN
easat-8587	44	32	or	or	CCONJ
easat-8587	44	33	algorithms	algorithm	NOUN
easat-8587	44	34	.	.	PUNCT
easat-8587	45	1	in	in	ADP
easat-8587	45	2	the	the	DET
easat-8587	45	3	context	context	NOUN
easat-8587	45	4	of	of	ADP
easat-8587	45	5	social	social	ADJ
easat-8587	45	6	commerce	commerce	NOUN
easat-8587	45	7	,	,	PUNCT
easat-8587	45	8	social	social	ADJ
easat-8587	45	9	presence	presence	NOUN
easat-8587	45	10	can	can	AUX
easat-8587	45	11	be	be	AUX
easat-8587	45	12	enhanced	enhance	VERB
easat-8587	45	13	through	through	ADP
easat-8587	45	14	features	feature	NOUN
easat-8587	45	15	such	such	ADJ
easat-8587	45	16	as	as	ADP
easat-8587	45	17	comment	comment	NOUN
easat-8587	45	18	sections	section	NOUN
easat-8587	45	19	,	,	PUNCT
easat-8587	45	20	live	live	VERB
easat-8587	45	21	streaming	streaming	NOUN
easat-8587	45	22	,	,	PUNCT
easat-8587	45	23	user	user	NOUN
easat-8587	45	24	reviews	review	NOUN
easat-8587	45	25	,	,	PUNCT
easat-8587	45	26	and	and	CCONJ
easat-8587	45	27	direct	direct	ADJ
easat-8587	45	28	interactions	interaction	NOUN
easat-8587	45	29	with	with	ADP
easat-8587	45	30	sellers	seller	NOUN
easat-8587	45	31	or	or	CCONJ
easat-8587	45	32	influencers	influencer	NOUN
easat-8587	45	33	.	.	PUNCT
easat-8587	46	1	this	this	DET
easat-8587	46	2	social	social	ADJ
easat-8587	46	3	presence	presence	NOUN
easat-8587	46	4	creates	create	VERB
easat-8587	46	5	a	a	DET
easat-8587	46	6	sense	sense	NOUN
easat-8587	46	7	of	of	ADP
easat-8587	46	8	community	community	NOUN
easat-8587	46	9	and	and	CCONJ
easat-8587	46	10	trust	trust	NOUN
easat-8587	46	11	,	,	PUNCT
easat-8587	46	12	which	which	PRON
easat-8587	46	13	in	in	ADP
easat-8587	46	14	turn	turn	NOUN
easat-8587	46	15	strengthens	strengthen	VERB
easat-8587	46	16	the	the	DET
easat-8587	46	17	emotional	emotional	ADJ
easat-8587	46	18	connection	connection	NOUN
easat-8587	46	19	between	between	ADP
easat-8587	46	20	users	user	NOUN
easat-8587	46	21	and	and	CCONJ
easat-8587	46	22	the	the	DET
easat-8587	46	23	platform	platform	NOUN
easat-8587	46	24	[	[	X
easat-8587	46	25	14	14	NUM
easat-8587	46	26	]	]	PUNCT
easat-8587	46	27	.	.	PUNCT
easat-8587	47	1	research	research	NOUN
easat-8587	47	2	shows	show	VERB
easat-8587	47	3	that	that	SCONJ
easat-8587	47	4	high	high	ADJ
easat-8587	47	5	social	social	ADJ
easat-8587	47	6	presence	presence	NOUN
easat-8587	47	7	can	can	AUX
easat-8587	47	8	increase	increase	VERB
easat-8587	47	9	perceived	perceive	VERB
easat-8587	47	10	trust	trust	NOUN
easat-8587	47	11	and	and	CCONJ
easat-8587	47	12	engagement	engagement	NOUN
easat-8587	47	13	,	,	PUNCT
easat-8587	47	14	thereby	thereby	ADV
easat-8587	47	15	influencing	influence	VERB
easat-8587	47	16	impulsive	impulsive	ADJ
easat-8587	47	17	buying	buying	NOUN
easat-8587	47	18	decisions	decision	NOUN
easat-8587	47	19	[	[	X
easat-8587	47	20	15	15	NUM
easat-8587	47	21	]	]	PUNCT
easat-8587	47	22	.	.	PUNCT
easat-8587	48	1	in	in	ADP
easat-8587	48	2	addition	addition	NOUN
easat-8587	48	3	,	,	PUNCT
easat-8587	48	4	social	social	ADJ
easat-8587	48	5	presence	presence	NOUN
easat-8587	48	6	can	can	AUX
easat-8587	48	7	also	also	ADV
easat-8587	48	8	trigger	trigger	VERB
easat-8587	48	9	more	more	ADV
easat-8587	48	10	intense	intense	ADJ
easat-8587	48	11	emotional	emotional	ADJ
easat-8587	48	12	385	385	NUM
easat-8587	48	13	edelweiss	edelweiss	PROPN
easat-8587	48	14	applied	apply	VERB
easat-8587	48	15	science	science	NOUN
easat-8587	48	16	and	and	CCONJ
easat-8587	48	17	technology	technology	NOUN
easat-8587	48	18	issn	issn	PROPN
easat-8587	48	19	:	:	PUNCT
easat-8587	48	20	2576	2576	NUM
easat-8587	48	21	-	-	SYM
easat-8587	48	22	8484	8484	NUM
easat-8587	48	23	vol	vol	NOUN
easat-8587	48	24	.	.	PROPN
easat-8587	49	1	9	9	NUM
easat-8587	49	2	,	,	PUNCT
easat-8587	49	3	no	no	INTJ
easat-8587	49	4	.	.	NOUN
easat-8587	49	5	7	7	NUM
easat-8587	49	6	:	:	SYM
easat-8587	49	7	383	383	NUM
easat-8587	49	8	-	-	SYM
easat-8587	49	9	393	393	NUM
easat-8587	49	10	,	,	PUNCT
easat-8587	49	11	2025	2025	NUM
easat-8587	49	12	doi	doi	NOUN
easat-8587	49	13	:	:	PUNCT
easat-8587	49	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	49	15	©	©	PROPN
easat-8587	49	16	2025	2025	NUM
easat-8587	49	17	by	by	ADP
easat-8587	49	18	the	the	DET
easat-8587	49	19	authors	author	NOUN
easat-8587	49	20	;	;	PUNCT
easat-8587	49	21	licensee	licensee	PROPN
easat-8587	49	22	learning	learn	VERB
easat-8587	49	23	gate	gate	NOUN
easat-8587	49	24	responses	response	NOUN
easat-8587	49	25	,	,	PUNCT
easat-8587	49	26	such	such	ADJ
easat-8587	49	27	as	as	ADP
easat-8587	49	28	a	a	DET
easat-8587	49	29	sense	sense	NOUN
easat-8587	49	30	of	of	ADP
easat-8587	49	31	urgency	urgency	NOUN
easat-8587	49	32	or	or	CCONJ
easat-8587	49	33	social	social	ADJ
easat-8587	49	34	involvement	involvement	NOUN
easat-8587	49	35	,	,	PUNCT
easat-8587	49	36	which	which	PRON
easat-8587	49	37	ultimately	ultimately	ADV
easat-8587	49	38	encourages	encourage	VERB
easat-8587	49	39	consumers	consumer	NOUN
easat-8587	49	40	to	to	PART
easat-8587	49	41	make	make	VERB
easat-8587	49	42	impulsive	impulsive	ADJ
easat-8587	49	43	purchases	purchase	NOUN
easat-8587	49	44	without	without	ADP
easat-8587	49	45	deep	deep	ADJ
easat-8587	49	46	rational	rational	ADJ
easat-8587	49	47	consideration	consideration	NOUN
easat-8587	50	1	[	[	X
easat-8587	50	2	16	16	NUM
easat-8587	50	3	]	]	PUNCT
easat-8587	50	4	.	.	PUNCT
easat-8587	51	1	h2	h2	NOUN
easat-8587	51	2	:	:	PUNCT
easat-8587	51	3	social	social	ADJ
easat-8587	51	4	presence	presence	NOUN
easat-8587	51	5	has	have	VERB
easat-8587	51	6	a	a	DET
easat-8587	51	7	positive	positive	ADJ
easat-8587	51	8	effect	effect	NOUN
easat-8587	51	9	on	on	ADP
easat-8587	51	10	users	user	NOUN
easat-8587	51	11	'	'	PART
easat-8587	51	12	emotional	emotional	ADJ
easat-8587	51	13	arousal	arousal	NOUN
easat-8587	51	14	.	.	PUNCT
easat-8587	52	1	2.3	2.3	NUM
easat-8587	52	2	.	.	PUNCT
easat-8587	52	3	emotional	emotional	ADJ
easat-8587	52	4	arousal	arousal	NOUN
easat-8587	52	5	in	in	ADP
easat-8587	52	6	the	the	DET
easat-8587	52	7	digital	digital	ADJ
easat-8587	52	8	context	context	NOUN
easat-8587	52	9	emotional	emotional	ADJ
easat-8587	52	10	arousal	arousal	NOUN
easat-8587	52	11	is	be	AUX
easat-8587	52	12	a	a	DET
easat-8587	52	13	psychological	psychological	ADJ
easat-8587	52	14	condition	condition	NOUN
easat-8587	52	15	characterized	characterize	VERB
easat-8587	52	16	by	by	ADP
easat-8587	52	17	increased	increase	VERB
easat-8587	52	18	emotional	emotional	ADJ
easat-8587	52	19	activation	activation	NOUN
easat-8587	52	20	and	and	CCONJ
easat-8587	52	21	physiological	physiological	ADJ
easat-8587	52	22	readiness	readiness	NOUN
easat-8587	52	23	.	.	PUNCT
easat-8587	53	1	in	in	ADP
easat-8587	53	2	the	the	DET
easat-8587	53	3	context	context	NOUN
easat-8587	53	4	of	of	ADP
easat-8587	53	5	digital	digital	PROPN
easat-8587	53	6	commerce	commerce	PROPN
easat-8587	53	7	,	,	PUNCT
easat-8587	53	8	emotional	emotional	ADJ
easat-8587	53	9	arousal	arousal	NOUN
easat-8587	53	10	can	can	AUX
easat-8587	53	11	be	be	AUX
easat-8587	53	12	triggered	trigger	VERB
easat-8587	53	13	by	by	ADP
easat-8587	53	14	various	various	ADJ
easat-8587	53	15	stimuli	stimulus	NOUN
easat-8587	53	16	such	such	ADJ
easat-8587	53	17	as	as	ADP
easat-8587	53	18	visual	visual	ADJ
easat-8587	53	19	merchandising	merchandising	NOUN
easat-8587	53	20	,	,	PUNCT
easat-8587	53	21	time	time	NOUN
easat-8587	53	22	-	-	PUNCT
easat-8587	53	23	limited	limit	VERB
easat-8587	53	24	offers	offer	NOUN
easat-8587	53	25	,	,	PUNCT
easat-8587	53	26	and	and	CCONJ
easat-8587	53	27	social	social	ADJ
easat-8587	53	28	proof	proof	NOUN
easat-8587	53	29	[	[	X
easat-8587	53	30	9	9	NUM
easat-8587	53	31	,	,	PUNCT
easat-8587	53	32	17	17	NUM
easat-8587	53	33	]	]	PUNCT
easat-8587	53	34	.	.	PUNCT
easat-8587	54	1	neuropsychological	neuropsychological	ADJ
easat-8587	54	2	research	research	NOUN
easat-8587	54	3	shows	show	VERB
easat-8587	54	4	that	that	SCONJ
easat-8587	54	5	high	high	ADJ
easat-8587	54	6	levels	level	NOUN
easat-8587	54	7	of	of	ADP
easat-8587	54	8	arousal	arousal	NOUN
easat-8587	54	9	can	can	AUX
easat-8587	54	10	affect	affect	VERB
easat-8587	54	11	decision	decision	NOUN
easat-8587	54	12	-	-	PUNCT
easat-8587	54	13	making	make	VERB
easat-8587	54	14	processes	process	NOUN
easat-8587	54	15	by	by	ADP
easat-8587	54	16	increasing	increase	VERB
easat-8587	54	17	impulsivity	impulsivity	NOUN
easat-8587	54	18	and	and	CCONJ
easat-8587	54	19	reducing	reduce	VERB
easat-8587	54	20	critical	critical	ADJ
easat-8587	54	21	thinking	thinking	NOUN
easat-8587	55	1	[	[	X
easat-8587	55	2	9	9	NUM
easat-8587	55	3	]	]	PUNCT
easat-8587	55	4	.	.	PUNCT
easat-8587	56	1	recent	recent	ADJ
easat-8587	56	2	studies	study	NOUN
easat-8587	56	3	indicate	indicate	VERB
easat-8587	56	4	that	that	SCONJ
easat-8587	56	5	emotional	emotional	ADJ
easat-8587	56	6	arousal	arousal	NOUN
easat-8587	56	7	triggered	trigger	VERB
easat-8587	56	8	by	by	ADP
easat-8587	56	9	elements	element	NOUN
easat-8587	56	10	of	of	ADP
easat-8587	56	11	social	social	ADJ
easat-8587	56	12	commerce	commerce	NOUN
easat-8587	56	13	platforms	platform	NOUN
easat-8587	56	14	can	can	AUX
easat-8587	56	15	increase	increase	VERB
easat-8587	56	16	the	the	DET
easat-8587	56	17	likelihood	likelihood	NOUN
easat-8587	56	18	of	of	ADP
easat-8587	56	19	impulsive	impulsive	ADJ
easat-8587	56	20	buying	buying	NOUN
easat-8587	56	21	behavior	behavior	NOUN
easat-8587	56	22	.	.	PUNCT
easat-8587	57	1	in	in	ADP
easat-8587	57	2	fact	fact	NOUN
easat-8587	57	3	,	,	PUNCT
easat-8587	57	4	in	in	ADP
easat-8587	57	5	the	the	DET
easat-8587	57	6	context	context	NOUN
easat-8587	57	7	of	of	ADP
easat-8587	57	8	platforms	platform	NOUN
easat-8587	57	9	like	like	ADP
easat-8587	57	10	tiktok	tiktok	NOUN
easat-8587	57	11	,	,	PUNCT
easat-8587	57	12	gamification	gamification	NOUN
easat-8587	57	13	design	design	PROPN
easat-8587	57	14	(	(	PUNCT
easat-8587	57	15	such	such	ADJ
easat-8587	57	16	as	as	ADP
easat-8587	57	17	daily	daily	ADJ
easat-8587	57	18	rewards	reward	NOUN
easat-8587	57	19	)	)	PUNCT
easat-8587	57	20	and	and	CCONJ
easat-8587	57	21	dynamic	dynamic	ADJ
easat-8587	57	22	social	social	ADJ
easat-8587	57	23	interactions	interaction	NOUN
easat-8587	57	24	can	can	AUX
easat-8587	57	25	strengthen	strengthen	VERB
easat-8587	57	26	emotional	emotional	ADJ
easat-8587	57	27	arousal	arousal	NOUN
easat-8587	57	28	,	,	PUNCT
easat-8587	57	29	creating	create	VERB
easat-8587	57	30	a	a	DET
easat-8587	57	31	cycle	cycle	NOUN
easat-8587	57	32	of	of	ADP
easat-8587	57	33	emotional	emotional	ADJ
easat-8587	57	34	stimulation	stimulation	NOUN
easat-8587	57	35	that	that	PRON
easat-8587	57	36	shortens	shorten	VERB
easat-8587	57	37	the	the	DET
easat-8587	57	38	cognitive	cognitive	ADJ
easat-8587	57	39	evaluation	evaluation	NOUN
easat-8587	57	40	process	process	NOUN
easat-8587	57	41	and	and	CCONJ
easat-8587	57	42	encourages	encourage	VERB
easat-8587	57	43	spontaneous	spontaneous	ADJ
easat-8587	57	44	buying	buying	NOUN
easat-8587	57	45	actions	action	NOUN
easat-8587	57	46	[	[	X
easat-8587	57	47	18	18	NUM
easat-8587	57	48	]	]	PUNCT
easat-8587	57	49	.	.	PUNCT
easat-8587	58	1	h3	h3	NOUN
easat-8587	58	2	:	:	PUNCT
easat-8587	58	3	emotional	emotional	ADJ
easat-8587	58	4	arousal	arousal	NOUN
easat-8587	58	5	has	have	VERB
easat-8587	58	6	a	a	DET
easat-8587	58	7	positive	positive	ADJ
easat-8587	58	8	effect	effect	NOUN
easat-8587	58	9	on	on	ADP
easat-8587	58	10	impulsive	impulsive	ADJ
easat-8587	58	11	buying	buying	NOUN
easat-8587	58	12	behavior	behavior	NOUN
easat-8587	58	13	.	.	PUNCT
easat-8587	59	1	h4	h4	NOUN
easat-8587	59	2	:	:	PUNCT
easat-8587	59	3	emotional	emotional	ADJ
easat-8587	59	4	arousal	arousal	NOUN
easat-8587	59	5	mediates	mediate	VERB
easat-8587	59	6	the	the	DET
easat-8587	59	7	effect	effect	NOUN
easat-8587	59	8	of	of	ADP
easat-8587	59	9	daily	daily	ADJ
easat-8587	59	10	reward	reward	NOUN
easat-8587	59	11	gamification	gamification	NOUN
easat-8587	59	12	on	on	ADP
easat-8587	59	13	impulsive	impulsive	ADJ
easat-8587	59	14	buying	buying	NOUN
easat-8587	59	15	behavior	behavior	NOUN
easat-8587	59	16	.	.	PUNCT
easat-8587	60	1	h5	h5	PROPN
easat-8587	60	2	:	:	PUNCT
easat-8587	60	3	emotional	emotional	ADJ
easat-8587	60	4	arousal	arousal	NOUN
easat-8587	60	5	mediates	mediate	VERB
easat-8587	60	6	the	the	DET
easat-8587	60	7	effect	effect	NOUN
easat-8587	60	8	of	of	ADP
easat-8587	60	9	social	social	ADJ
easat-8587	60	10	presence	presence	NOUN
easat-8587	60	11	on	on	ADP
easat-8587	60	12	impulsive	impulsive	ADJ
easat-8587	60	13	buying	buying	NOUN
easat-8587	60	14	behavior	behavior	NOUN
easat-8587	60	15	.	.	PUNCT
easat-8587	61	1	h6	h6	NOUN
easat-8587	61	2	:	:	PUNCT
easat-8587	61	3	tiktok	tiktok	PROPN
easat-8587	61	4	's	's	PART
easat-8587	61	5	daily	daily	ADJ
easat-8587	61	6	reward	reward	NOUN
easat-8587	61	7	gamification	gamification	NOUN
easat-8587	61	8	influences	influence	VERB
easat-8587	61	9	impulsive	impulsive	ADJ
easat-8587	61	10	buying	buying	NOUN
easat-8587	61	11	behavior	behavior	NOUN
easat-8587	61	12	through	through	ADP
easat-8587	61	13	the	the	DET
easat-8587	61	14	mediating	mediate	VERB
easat-8587	61	15	role	role	NOUN
easat-8587	61	16	of	of	ADP
easat-8587	61	17	emotional	emotional	ADJ
easat-8587	61	18	arousal	arousal	NOUN
easat-8587	61	19	.	.	PUNCT
easat-8587	62	1	h7	h7	PROPN
easat-8587	62	2	:	:	PUNCT
easat-8587	62	3	social	social	ADJ
easat-8587	62	4	presence	presence	NOUN
easat-8587	62	5	influences	influence	VERB
easat-8587	62	6	impulsive	impulsive	ADJ
easat-8587	62	7	buying	buying	NOUN
easat-8587	62	8	behavior	behavior	NOUN
easat-8587	62	9	through	through	ADP
easat-8587	62	10	the	the	DET
easat-8587	62	11	mediating	mediate	VERB
easat-8587	62	12	role	role	NOUN
easat-8587	62	13	of	of	ADP
easat-8587	62	14	emotional	emotional	ADJ
easat-8587	62	15	arousal	arousal	NOUN
easat-8587	62	16	.	.	PUNCT
easat-8587	63	1	2.4	2.4	NUM
easat-8587	63	2	.	.	PUNCT
easat-8587	63	3	impulsive	impulsive	ADJ
easat-8587	63	4	buying	buying	NOUN
easat-8587	63	5	behavior	behavior	NOUN
easat-8587	63	6	in	in	ADP
easat-8587	63	7	social	social	ADJ
easat-8587	63	8	commerce	commerce	NOUN
easat-8587	63	9	impulsive	impulsive	ADJ
easat-8587	63	10	buying	buying	NOUN
easat-8587	63	11	behavior	behavior	NOUN
easat-8587	63	12	is	be	AUX
easat-8587	63	13	defined	define	VERB
easat-8587	63	14	as	as	ADP
easat-8587	63	15	an	an	DET
easat-8587	63	16	unplanned	unplanned	ADJ
easat-8587	63	17	,	,	PUNCT
easat-8587	63	18	spontaneous	spontaneous	ADJ
easat-8587	63	19	purchase	purchase	NOUN
easat-8587	63	20	driven	drive	VERB
easat-8587	63	21	by	by	ADP
easat-8587	63	22	external	external	ADJ
easat-8587	63	23	stimuli	stimulus	NOUN
easat-8587	63	24	and	and	CCONJ
easat-8587	63	25	strong	strong	ADJ
easat-8587	63	26	emotional	emotional	ADJ
easat-8587	63	27	responses	response	NOUN
easat-8587	63	28	.	.	PUNCT
easat-8587	64	1	in	in	ADP
easat-8587	64	2	the	the	DET
easat-8587	64	3	context	context	NOUN
easat-8587	64	4	of	of	ADP
easat-8587	64	5	social	social	ADJ
easat-8587	64	6	commerce	commerce	NOUN
easat-8587	64	7	,	,	PUNCT
easat-8587	64	8	this	this	DET
easat-8587	64	9	phenomenon	phenomenon	NOUN
easat-8587	64	10	is	be	AUX
easat-8587	64	11	reinforced	reinforce	VERB
easat-8587	64	12	by	by	ADP
easat-8587	64	13	a	a	DET
easat-8587	64	14	combination	combination	NOUN
easat-8587	64	15	of	of	ADP
easat-8587	64	16	social	social	ADJ
easat-8587	64	17	influence	influence	NOUN
easat-8587	64	18	,	,	PUNCT
easat-8587	64	19	personalized	personalized	ADJ
easat-8587	64	20	content	content	NOUN
easat-8587	64	21	,	,	PUNCT
easat-8587	64	22	and	and	CCONJ
easat-8587	64	23	psychological	psychological	ADJ
easat-8587	64	24	triggers	trigger	NOUN
easat-8587	64	25	[	[	X
easat-8587	64	26	19	19	NUM
easat-8587	64	27	]	]	PUNCT
easat-8587	64	28	.	.	PUNCT
easat-8587	65	1	platforms	platform	NOUN
easat-8587	65	2	like	like	ADP
easat-8587	65	3	tiktok	tiktok	ADJ
easat-8587	65	4	shop	shop	NOUN
easat-8587	65	5	optimize	optimize	VERB
easat-8587	65	6	these	these	DET
easat-8587	65	7	elements	element	NOUN
easat-8587	65	8	to	to	PART
easat-8587	65	9	create	create	VERB
easat-8587	65	10	an	an	DET
easat-8587	65	11	environment	environment	NOUN
easat-8587	65	12	conducive	conducive	ADJ
easat-8587	65	13	to	to	ADP
easat-8587	65	14	impulsive	impulsive	ADJ
easat-8587	65	15	buying	buying	NOUN
easat-8587	65	16	.	.	PUNCT
easat-8587	66	1	research	research	NOUN
easat-8587	66	2	shows	show	VERB
easat-8587	66	3	that	that	SCONJ
easat-8587	66	4	purchases	purchase	NOUN
easat-8587	66	5	on	on	ADP
easat-8587	66	6	social	social	ADJ
easat-8587	66	7	commerce	commerce	NOUN
easat-8587	66	8	platforms	platform	NOUN
easat-8587	66	9	tend	tend	VERB
easat-8587	66	10	to	to	PART
easat-8587	66	11	be	be	AUX
easat-8587	66	12	more	more	ADV
easat-8587	66	13	impulsive	impulsive	ADJ
easat-8587	66	14	compared	compare	VERB
easat-8587	66	15	to	to	ADP
easat-8587	66	16	planned	plan	VERB
easat-8587	66	17	purchases	purchase	NOUN
easat-8587	66	18	[	[	X
easat-8587	66	19	20	20	NUM
easat-8587	66	20	]	]	PUNCT
easat-8587	66	21	.	.	PUNCT
easat-8587	67	1	"	"	PUNCT
easat-8587	67	2	furthermore	furthermore	ADV
easat-8587	67	3	,	,	PUNCT
easat-8587	67	4	the	the	DET
easat-8587	67	5	immersive	immersive	ADJ
easat-8587	67	6	interface	interface	NOUN
easat-8587	67	7	design	design	NOUN
easat-8587	67	8	on	on	ADP
easat-8587	67	9	platforms	platform	NOUN
easat-8587	67	10	like	like	ADP
easat-8587	67	11	tiktok	tiktok	ADJ
easat-8587	67	12	shop	shop	NOUN
easat-8587	67	13	—	—	PUNCT
easat-8587	67	14	with	with	ADP
easat-8587	67	15	a	a	DET
easat-8587	67	16	combination	combination	NOUN
easat-8587	67	17	of	of	ADP
easat-8587	67	18	autoplay	autoplay	NOUN
easat-8587	67	19	videos	video	NOUN
easat-8587	67	20	,	,	PUNCT
easat-8587	67	21	personalized	personalize	VERB
easat-8587	67	22	recommendation	recommendation	NOUN
easat-8587	67	23	algorithms	algorithm	NOUN
easat-8587	67	24	,	,	PUNCT
easat-8587	67	25	and	and	CCONJ
easat-8587	67	26	integrated	integrate	VERB
easat-8587	67	27	'	'	PUNCT
easat-8587	67	28	shop	shop	NOUN
easat-8587	67	29	now	now	ADV
easat-8587	67	30	'	'	PUNCT
easat-8587	67	31	features	feature	NOUN
easat-8587	67	32	—	—	PUNCT
easat-8587	67	33	creates	create	VERB
easat-8587	67	34	a	a	DET
easat-8587	67	35	'	'	PUNCT
easat-8587	67	36	flow	flow	NOUN
easat-8587	67	37	state	state	NOUN
easat-8587	67	38	'	'	PUNCT
easat-8587	67	39	experience	experience	NOUN
easat-8587	67	40	that	that	PRON
easat-8587	67	41	reduces	reduce	VERB
easat-8587	67	42	users	user	NOUN
easat-8587	67	43	'	'	PART
easat-8587	67	44	ability	ability	NOUN
easat-8587	67	45	to	to	PART
easat-8587	67	46	control	control	VERB
easat-8587	67	47	shopping	shopping	NOUN
easat-8587	67	48	impulses	impulse	NOUN
easat-8587	67	49	,	,	PUNCT
easat-8587	67	50	thereby	thereby	ADV
easat-8587	67	51	reinforcing	reinforce	VERB
easat-8587	67	52	the	the	DET
easat-8587	67	53	tendency	tendency	NOUN
easat-8587	67	54	for	for	ADP
easat-8587	67	55	impulsive	impulsive	ADJ
easat-8587	67	56	buying	buying	NOUN
easat-8587	67	57	behavior	behavior	NOUN
easat-8587	67	58	[	[	X
easat-8587	67	59	21	21	NUM
easat-8587	67	60	]	]	PUNCT
easat-8587	67	61	.	.	PUNCT
easat-8587	68	1	figure	figure	NOUN
easat-8587	68	2	1	1	NUM
easat-8587	68	3	.	.	PUNCT
easat-8587	68	4	research	research	NOUN
easat-8587	68	5	model	model	NOUN
easat-8587	68	6	.	.	PUNCT
easat-8587	69	1	386	386	NUM
easat-8587	69	2	edelweiss	edelweiss	PROPN
easat-8587	69	3	applied	apply	VERB
easat-8587	69	4	science	science	NOUN
easat-8587	69	5	and	and	CCONJ
easat-8587	69	6	technology	technology	NOUN
easat-8587	69	7	issn	issn	PROPN
easat-8587	69	8	:	:	PUNCT
easat-8587	69	9	2576	2576	NUM
easat-8587	69	10	-	-	SYM
easat-8587	69	11	8484	8484	NUM
easat-8587	69	12	vol	vol	NOUN
easat-8587	69	13	.	.	PROPN
easat-8587	70	1	9	9	NUM
easat-8587	70	2	,	,	PUNCT
easat-8587	70	3	no	no	INTJ
easat-8587	70	4	.	.	NOUN
easat-8587	70	5	7	7	NUM
easat-8587	70	6	:	:	SYM
easat-8587	70	7	383	383	NUM
easat-8587	70	8	-	-	SYM
easat-8587	70	9	393	393	NUM
easat-8587	70	10	,	,	PUNCT
easat-8587	70	11	2025	2025	NUM
easat-8587	70	12	doi	doi	NOUN
easat-8587	70	13	:	:	PUNCT
easat-8587	70	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	70	15	©	©	PROPN
easat-8587	70	16	2025	2025	NUM
easat-8587	70	17	by	by	ADP
easat-8587	70	18	the	the	DET
easat-8587	70	19	authors	author	NOUN
easat-8587	70	20	;	;	PUNCT
easat-8587	70	21	licensee	licensee	PROPN
easat-8587	70	22	learning	learning	NOUN
easat-8587	70	23	gate	gate	NOUN
easat-8587	70	24	3	3	PROPN
easat-8587	70	25	.	.	PUNCT
easat-8587	70	26	research	research	NOUN
easat-8587	70	27	methodology	methodology	NOUN
easat-8587	70	28	3.1	3.1	NUM
easat-8587	70	29	.	.	PUNCT
easat-8587	70	30	research	research	NOUN
easat-8587	70	31	design	design	NOUN
easat-8587	70	32	and	and	CCONJ
easat-8587	70	33	approaches	approach	NOUN
easat-8587	70	34	this	this	DET
easat-8587	70	35	study	study	NOUN
easat-8587	70	36	focuses	focus	VERB
easat-8587	70	37	on	on	ADP
easat-8587	70	38	analyzing	analyze	VERB
easat-8587	70	39	and	and	CCONJ
easat-8587	70	40	proving	prove	VERB
easat-8587	70	41	how	how	SCONJ
easat-8587	70	42	gamification	gamification	NOUN
easat-8587	70	43	feature	feature	NOUN
easat-8587	70	44	,	,	PUNCT
easat-8587	70	45	social	social	ADJ
easat-8587	70	46	presence	presence	NOUN
easat-8587	70	47	,	,	PUNCT
easat-8587	70	48	and	and	CCONJ
easat-8587	70	49	user	user	NOUN
easat-8587	70	50	experience	experience	NOUN
easat-8587	70	51	has	have	VERB
easat-8587	70	52	a	a	DET
easat-8587	70	53	positive	positive	ADJ
easat-8587	70	54	relationship	relationship	NOUN
easat-8587	70	55	to	to	ADP
easat-8587	70	56	emotional	emotional	ADJ
easat-8587	70	57	arousal	arousal	NOUN
easat-8587	70	58	and	and	CCONJ
easat-8587	70	59	could	could	AUX
easat-8587	70	60	positively	positively	ADV
easat-8587	70	61	affecting	affect	VERB
easat-8587	70	62	impulsive	impulsive	ADJ
easat-8587	70	63	buying	buying	NOUN
easat-8587	70	64	behavior	behavior	NOUN
easat-8587	70	65	.	.	PUNCT
easat-8587	71	1	the	the	DET
easat-8587	71	2	study	study	NOUN
easat-8587	71	3	uses	use	VERB
easat-8587	71	4	a	a	DET
easat-8587	71	5	non	non	ADJ
easat-8587	71	6	-	-	ADJ
easat-8587	71	7	probability	probability	ADJ
easat-8587	71	8	sampling	sampling	NOUN
easat-8587	71	9	method	method	NOUN
easat-8587	71	10	,	,	PUNCT
easat-8587	71	11	specifically	specifically	ADV
easat-8587	71	12	employing	employ	VERB
easat-8587	71	13	purposive	purposive	NOUN
easat-8587	71	14	sampling	sampling	NOUN
easat-8587	71	15	with	with	ADP
easat-8587	71	16	judgmental	judgmental	ADJ
easat-8587	71	17	sampling	sampling	NOUN
easat-8587	71	18	,	,	PUNCT
easat-8587	71	19	where	where	SCONJ
easat-8587	71	20	potential	potential	ADJ
easat-8587	71	21	respondents	respondent	NOUN
easat-8587	71	22	are	be	AUX
easat-8587	71	23	filtered	filter	VERB
easat-8587	71	24	based	base	VERB
easat-8587	71	25	on	on	ADP
easat-8587	71	26	pre	pre	ADJ
easat-8587	71	27	-	-	ADJ
easat-8587	71	28	established	establish	VERB
easat-8587	71	29	criteria	criterion	NOUN
easat-8587	71	30	and	and	CCONJ
easat-8587	71	31	characteristics	characteristic	NOUN
easat-8587	71	32	.	.	PUNCT
easat-8587	72	1	an	an	DET
easat-8587	72	2	online	online	ADJ
easat-8587	72	3	survey	survey	NOUN
easat-8587	72	4	questionnaire	questionnaire	NOUN
easat-8587	72	5	will	will	AUX
easat-8587	72	6	be	be	AUX
easat-8587	72	7	distributed	distribute	VERB
easat-8587	72	8	to	to	ADP
easat-8587	72	9	respondents	respondent	NOUN
easat-8587	72	10	through	through	ADP
easat-8587	72	11	google	google	PROPN
easat-8587	72	12	forms	form	NOUN
easat-8587	72	13	.	.	PUNCT
easat-8587	73	1	all	all	DET
easat-8587	73	2	respondent	respondent	NOUN
easat-8587	73	3	data	datum	NOUN
easat-8587	73	4	will	will	AUX
easat-8587	73	5	be	be	AUX
easat-8587	73	6	processed	process	VERB
easat-8587	73	7	using	use	VERB
easat-8587	73	8	partial	partial	ADJ
easat-8587	73	9	least	least	ADJ
easat-8587	73	10	squares	square	NOUN
easat-8587	73	11	structural	structural	ADJ
easat-8587	73	12	equation	equation	NOUN
easat-8587	73	13	modeling	modeling	NOUN
easat-8587	73	14	(	(	PUNCT
easat-8587	73	15	pls	pls	INTJ
easat-8587	73	16	-	-	PUNCT
easat-8587	73	17	sem	sem	NOUN
easat-8587	73	18	)	)	PUNCT
easat-8587	73	19	through	through	ADP
easat-8587	73	20	smartpls	smartpls	PROPN
easat-8587	73	21	version	version	NOUN
easat-8587	73	22	4	4	NUM
easat-8587	73	23	software	software	NOUN
easat-8587	73	24	.	.	PUNCT
easat-8587	74	1	3.2	3.2	NUM
easat-8587	74	2	.	.	PUNCT
easat-8587	75	1	research	research	NOUN
easat-8587	75	2	instrument	instrument	NOUN
easat-8587	75	3	the	the	DET
easat-8587	75	4	variables	variable	NOUN
easat-8587	75	5	in	in	ADP
easat-8587	75	6	this	this	DET
easat-8587	75	7	study	study	NOUN
easat-8587	75	8	are	be	AUX
easat-8587	75	9	based	base	VERB
easat-8587	75	10	on	on	ADP
easat-8587	75	11	several	several	ADJ
easat-8587	75	12	instruments	instrument	NOUN
easat-8587	75	13	designed	design	VERB
easat-8587	75	14	as	as	ADP
easat-8587	75	15	the	the	DET
easat-8587	75	16	foundation	foundation	NOUN
easat-8587	75	17	for	for	ADP
easat-8587	75	18	the	the	DET
easat-8587	75	19	questions	question	NOUN
easat-8587	75	20	in	in	ADP
easat-8587	75	21	the	the	DET
easat-8587	75	22	questionnaire	questionnaire	NOUN
easat-8587	75	23	.	.	PUNCT
easat-8587	76	1	these	these	DET
easat-8587	76	2	instruments	instrument	NOUN
easat-8587	76	3	are	be	AUX
easat-8587	76	4	derived	derive	VERB
easat-8587	76	5	from	from	ADP
easat-8587	76	6	previous	previous	ADJ
easat-8587	76	7	relevant	relevant	ADJ
easat-8587	76	8	studies	study	NOUN
easat-8587	76	9	and	and	CCONJ
easat-8587	76	10	have	have	AUX
easat-8587	76	11	been	be	AUX
easat-8587	76	12	selected	select	VERB
easat-8587	76	13	based	base	VERB
easat-8587	76	14	on	on	ADP
easat-8587	76	15	their	their	PRON
easat-8587	76	16	relevance	relevance	NOUN
easat-8587	76	17	to	to	ADP
easat-8587	76	18	this	this	DET
easat-8587	76	19	research	research	NOUN
easat-8587	76	20	.	.	PUNCT
easat-8587	77	1	the	the	DET
easat-8587	77	2	measurements	measurement	NOUN
easat-8587	77	3	for	for	ADP
easat-8587	77	4	gamification	gamification	NOUN
easat-8587	77	5	of	of	ADP
easat-8587	77	6	daily	daily	ADJ
easat-8587	77	7	reward	reward	NOUN
easat-8587	77	8	adapted	adapt	VERB
easat-8587	77	9	from	from	ADP
easat-8587	77	10	meng	meng	PROPN
easat-8587	77	11	and	and	CCONJ
easat-8587	77	12	leung	leung	PROPN
easat-8587	78	1	[	[	X
easat-8587	78	2	22	22	NUM
easat-8587	78	3	]	]	PUNCT
easat-8587	78	4	.	.	PUNCT
easat-8587	79	1	social	social	ADJ
easat-8587	79	2	presence	presence	NOUN
easat-8587	79	3	from	from	ADP
easat-8587	79	4	wang	wang	PROPN
easat-8587	79	5	,	,	PUNCT
easat-8587	79	6	et	et	PROPN
easat-8587	79	7	al	al	PROPN
easat-8587	79	8	.	.	PUNCT
easat-8587	80	1	[	[	X
easat-8587	80	2	23	23	NUM
easat-8587	80	3	]	]	PUNCT
easat-8587	80	4	.	.	PUNCT
easat-8587	81	1	emotional	emotional	ADJ
easat-8587	81	2	arousal	arousal	NOUN
easat-8587	81	3	from	from	ADP
easat-8587	81	4	qu	qu	PROPN
easat-8587	81	5	,	,	PUNCT
easat-8587	81	6	et	et	PROPN
easat-8587	81	7	al	al	PROPN
easat-8587	81	8	.	.	PUNCT
easat-8587	82	1	[	[	X
easat-8587	82	2	17	17	NUM
easat-8587	82	3	]	]	PUNCT
easat-8587	82	4	;	;	PUNCT
easat-8587	82	5	zhang	zhang	PROPN
easat-8587	82	6	,	,	PUNCT
easat-8587	82	7	et	et	PROPN
easat-8587	82	8	al	al	PROPN
easat-8587	82	9	.	.	PUNCT
easat-8587	83	1	[	[	X
easat-8587	83	2	18	18	NUM
easat-8587	83	3	]	]	X
easat-8587	83	4	;	;	PUNCT
easat-8587	83	5	wang	wang	PROPN
easat-8587	83	6	,	,	PUNCT
easat-8587	83	7	et	et	PROPN
easat-8587	83	8	al	al	PROPN
easat-8587	83	9	.	.	PUNCT
easat-8587	84	1	[	[	X
easat-8587	84	2	23	23	NUM
easat-8587	84	3	]	]	PUNCT
easat-8587	84	4	and	and	CCONJ
easat-8587	84	5	gu	gu	NOUN
easat-8587	84	6	,	,	PUNCT
easat-8587	84	7	et	et	PROPN
easat-8587	84	8	al	al	PROPN
easat-8587	84	9	.	.	PUNCT
easat-8587	85	1	[	[	X
easat-8587	85	2	24	24	NUM
easat-8587	85	3	]	]	PUNCT
easat-8587	85	4	and	and	CCONJ
easat-8587	85	5	impulsive	impulsive	ADJ
easat-8587	85	6	buying	buying	NOUN
easat-8587	85	7	behavior	behavior	NOUN
easat-8587	85	8	from	from	ADP
easat-8587	85	9	pranata	pranata	PROPN
easat-8587	85	10	,	,	PUNCT
easat-8587	85	11	et	et	PROPN
easat-8587	85	12	al	al	PROPN
easat-8587	85	13	.	.	PUNCT
easat-8587	86	1	[	[	X
easat-8587	86	2	25	25	NUM
easat-8587	86	3	]	]	PUNCT
easat-8587	86	4	and	and	CCONJ
easat-8587	86	5	nilam	nilam	PROPN
easat-8587	86	6	and	and	CCONJ
easat-8587	86	7	amelindha	amelindha	VERB
easat-8587	87	1	[	[	X
easat-8587	87	2	26	26	NUM
easat-8587	87	3	]	]	PUNCT
easat-8587	87	4	.	.	PUNCT
easat-8587	88	1	the	the	DET
easat-8587	88	2	study	study	NOUN
easat-8587	88	3	will	will	AUX
easat-8587	88	4	use	use	VERB
easat-8587	88	5	a	a	DET
easat-8587	88	6	fivepoint	fivepoint	NOUN
easat-8587	88	7	likert	likert	ADJ
easat-8587	88	8	scale	scale	NOUN
easat-8587	88	9	in	in	ADP
easat-8587	88	10	the	the	DET
easat-8587	88	11	questionnaire	questionnaire	NOUN
easat-8587	88	12	,	,	PUNCT
easat-8587	88	13	allowing	allow	VERB
easat-8587	88	14	respondents	respondent	NOUN
easat-8587	88	15	to	to	PART
easat-8587	88	16	select	select	VERB
easat-8587	88	17	a	a	DET
easat-8587	88	18	scale	scale	NOUN
easat-8587	88	19	from	from	ADP
easat-8587	88	20	1	1	NUM
easat-8587	88	21	to	to	PART
easat-8587	88	22	5	5	NUM
easat-8587	88	23	to	to	PART
easat-8587	88	24	indicate	indicate	VERB
easat-8587	88	25	how	how	SCONJ
easat-8587	88	26	they	they	PRON
easat-8587	88	27	relate	relate	VERB
easat-8587	88	28	to	to	ADP
easat-8587	88	29	the	the	DET
easat-8587	88	30	items	item	NOUN
easat-8587	88	31	in	in	ADP
easat-8587	88	32	each	each	DET
easat-8587	88	33	instrument	instrument	NOUN
easat-8587	88	34	.	.	PUNCT
easat-8587	89	1	table	table	NOUN
easat-8587	89	2	1	1	NUM
easat-8587	89	3	.	.	PUNCT
easat-8587	89	4	research	research	NOUN
easat-8587	89	5	instrument	instrument	NOUN
easat-8587	89	6	.	.	PUNCT
easat-8587	90	1	construct	construct	VERB
easat-8587	90	2	item	item	NOUN
easat-8587	90	3	gamification	gamification	NOUN
easat-8587	90	4	of	of	ADP
easat-8587	90	5	daily	daily	ADJ
easat-8587	90	6	reward	reward	NOUN
easat-8587	90	7	gr1	gr1	PROPN
easat-8587	91	1	i	i	PRON
easat-8587	91	2	feel	feel	VERB
easat-8587	91	3	motivated	motivated	ADJ
easat-8587	91	4	to	to	PART
easat-8587	91	5	use	use	VERB
easat-8587	91	6	the	the	DET
easat-8587	91	7	tiktok	tiktok	ADJ
easat-8587	91	8	app	app	NOUN
easat-8587	91	9	because	because	SCONJ
easat-8587	91	10	of	of	ADP
easat-8587	91	11	the	the	DET
easat-8587	91	12	daily	daily	ADJ
easat-8587	91	13	reward	reward	NOUN
easat-8587	91	14	feature	feature	NOUN
easat-8587	91	15	.	.	PUNCT
easat-8587	92	1	gr2	gr2	PROPN
easat-8587	92	2	i	i	PRON
easat-8587	92	3	want	want	VERB
easat-8587	92	4	to	to	PART
easat-8587	92	5	use	use	VERB
easat-8587	92	6	the	the	DET
easat-8587	92	7	tiktok	tiktok	ADJ
easat-8587	92	8	app	app	NOUN
easat-8587	92	9	more	more	ADV
easat-8587	92	10	frequently	frequently	ADV
easat-8587	92	11	to	to	PART
easat-8587	92	12	receive	receive	VERB
easat-8587	92	13	bonuses	bonus	NOUN
easat-8587	92	14	from	from	ADP
easat-8587	92	15	the	the	DET
easat-8587	92	16	daily	daily	ADJ
easat-8587	92	17	reward	reward	NOUN
easat-8587	92	18	.	.	PUNCT
easat-8587	93	1	gr3	gr3	VERB
easat-8587	93	2	the	the	DET
easat-8587	93	3	rewards	reward	NOUN
easat-8587	93	4	i	i	PRON
easat-8587	93	5	receive	receive	VERB
easat-8587	93	6	on	on	ADP
easat-8587	93	7	tiktok	tiktok	NOUN
easat-8587	93	8	are	be	AUX
easat-8587	93	9	an	an	DET
easat-8587	93	10	important	important	ADJ
easat-8587	93	11	factor	factor	NOUN
easat-8587	93	12	in	in	ADP
easat-8587	93	13	my	my	PRON
easat-8587	93	14	decision	decision	NOUN
easat-8587	93	15	to	to	PART
easat-8587	93	16	purchase	purchase	VERB
easat-8587	93	17	an	an	DET
easat-8587	93	18	item	item	NOUN
easat-8587	93	19	.	.	PUNCT
easat-8587	94	1	gr4	gr4	PROPN
easat-8587	94	2	i	i	PRON
easat-8587	94	3	feel	feel	VERB
easat-8587	94	4	happy	happy	ADJ
easat-8587	94	5	when	when	SCONJ
easat-8587	94	6	redeeming	redeem	VERB
easat-8587	94	7	the	the	DET
easat-8587	94	8	rewards	reward	NOUN
easat-8587	94	9	i	i	PRON
easat-8587	94	10	earn	earn	VERB
easat-8587	94	11	.	.	PUNCT
easat-8587	95	1	gr5	gr5	NOUN
easat-8587	95	2	i	i	PRON
easat-8587	95	3	feel	feel	VERB
easat-8587	95	4	challenged	challenge	VERB
easat-8587	95	5	to	to	PART
easat-8587	95	6	keep	keep	VERB
easat-8587	95	7	collecting	collect	VERB
easat-8587	95	8	daily	daily	ADJ
easat-8587	95	9	rewards	reward	NOUN
easat-8587	95	10	on	on	ADP
easat-8587	95	11	tiktok	tiktok	ADJ
easat-8587	95	12	.	.	PUNCT
easat-8587	96	1	social	social	ADJ
easat-8587	96	2	presence	presence	NOUN
easat-8587	96	3	sp1	sp1	NOUN
easat-8587	96	4	i	i	PRON
easat-8587	96	5	feel	feel	VERB
easat-8587	96	6	like	like	SCONJ
easat-8587	96	7	there	there	PRON
easat-8587	96	8	's	be	VERB
easat-8587	96	9	direct	direct	ADJ
easat-8587	96	10	interaction	interaction	NOUN
easat-8587	96	11	with	with	ADP
easat-8587	96	12	others	other	NOUN
easat-8587	96	13	when	when	SCONJ
easat-8587	96	14	watching	watch	VERB
easat-8587	96	15	live	live	VERB
easat-8587	96	16	streaming	streaming	NOUN
easat-8587	96	17	on	on	ADP
easat-8587	96	18	tiktok	tiktok	NOUN
easat-8587	96	19	.	.	PUNCT
easat-8587	97	1	sp2	sp2	NOUN
easat-8587	97	2	i	i	PRON
easat-8587	97	3	am	be	AUX
easat-8587	97	4	aware	aware	ADJ
easat-8587	97	5	of	of	ADP
easat-8587	97	6	other	other	ADJ
easat-8587	97	7	users	user	NOUN
easat-8587	97	8	who	who	PRON
easat-8587	97	9	are	be	AUX
easat-8587	97	10	interested	interested	ADJ
easat-8587	97	11	in	in	ADP
easat-8587	97	12	the	the	DET
easat-8587	97	13	products	product	NOUN
easat-8587	97	14	during	during	ADP
easat-8587	97	15	live	live	ADJ
easat-8587	97	16	streaming	streaming	NOUN
easat-8587	97	17	.	.	PUNCT
easat-8587	98	1	sp3	sp3	ADV
easat-8587	98	2	i	i	PRON
easat-8587	98	3	feel	feel	VERB
easat-8587	98	4	that	that	SCONJ
easat-8587	98	5	live	live	VERB
easat-8587	98	6	streaming	streaming	NOUN
easat-8587	98	7	on	on	ADP
easat-8587	98	8	tiktok	tiktok	NOUN
easat-8587	98	9	provides	provide	VERB
easat-8587	98	10	a	a	DET
easat-8587	98	11	real	real	ADJ
easat-8587	98	12	social	social	ADJ
easat-8587	98	13	interaction	interaction	NOUN
easat-8587	98	14	experience	experience	NOUN
easat-8587	98	15	.	.	PUNCT
easat-8587	99	1	sp4	sp4	NOUN
easat-8587	99	2	i	i	PRON
easat-8587	99	3	feel	feel	VERB
easat-8587	99	4	comfortable	comfortable	ADJ
easat-8587	99	5	communicating	communicate	VERB
easat-8587	99	6	with	with	ADP
easat-8587	99	7	the	the	DET
easat-8587	99	8	streamer	streamer	NOUN
easat-8587	99	9	during	during	ADP
easat-8587	99	10	live	live	ADJ
easat-8587	99	11	streaming	streaming	NOUN
easat-8587	99	12	.	.	PUNCT
easat-8587	100	1	sp5	sp5	VERB
easat-8587	100	2	i	i	PRON
easat-8587	100	3	feel	feel	VERB
easat-8587	100	4	more	more	ADV
easat-8587	100	5	connected	connected	ADJ
easat-8587	100	6	with	with	ADP
easat-8587	100	7	others	other	NOUN
easat-8587	100	8	when	when	SCONJ
easat-8587	100	9	watching	watch	VERB
easat-8587	100	10	live	live	VERB
easat-8587	100	11	streaming	streaming	NOUN
easat-8587	100	12	on	on	ADP
easat-8587	100	13	tiktok	tiktok	ADJ
easat-8587	100	14	.	.	PUNCT
easat-8587	101	1	emotional	emotional	ADJ
easat-8587	101	2	arousal	arousal	NOUN
easat-8587	102	1	ea1	ea1	NOUN
easat-8587	102	2	i	i	PRON
easat-8587	102	3	feel	feel	VERB
easat-8587	102	4	excited	excited	ADJ
easat-8587	102	5	to	to	PART
easat-8587	102	6	collect	collect	VERB
easat-8587	102	7	more	more	ADJ
easat-8587	102	8	rewards	reward	NOUN
easat-8587	102	9	on	on	ADP
easat-8587	102	10	tiktok	tiktok	NOUN
easat-8587	102	11	so	so	SCONJ
easat-8587	102	12	they	they	PRON
easat-8587	102	13	can	can	AUX
easat-8587	102	14	be	be	AUX
easat-8587	102	15	used	use	VERB
easat-8587	102	16	in	in	ADP
easat-8587	102	17	transactions	transaction	NOUN
easat-8587	102	18	.	.	PUNCT
easat-8587	103	1	ea2	ea2	PROPN
easat-8587	103	2	i	i	PRON
easat-8587	103	3	feel	feel	VERB
easat-8587	103	4	stimulated	stimulate	VERB
easat-8587	103	5	to	to	PART
easat-8587	103	6	make	make	VERB
easat-8587	103	7	a	a	DET
easat-8587	103	8	purchase	purchase	NOUN
easat-8587	103	9	when	when	SCONJ
easat-8587	103	10	i	i	PRON
easat-8587	103	11	see	see	VERB
easat-8587	103	12	attractive	attractive	ADJ
easat-8587	103	13	promotions	promotion	NOUN
easat-8587	103	14	on	on	ADP
easat-8587	103	15	tiktok	tiktok	NOUN
easat-8587	103	16	,	,	PUNCT
easat-8587	103	17	especially	especially	ADV
easat-8587	103	18	after	after	ADP
easat-8587	103	19	receiving	receive	VERB
easat-8587	103	20	daily	daily	ADJ
easat-8587	103	21	rewards	reward	NOUN
easat-8587	103	22	.	.	PUNCT
easat-8587	104	1	ea3	ea3	NOUN
easat-8587	105	1	i	i	PRON
easat-8587	105	2	feel	feel	VERB
easat-8587	105	3	excitement	excitement	NOUN
easat-8587	105	4	when	when	SCONJ
easat-8587	105	5	having	have	VERB
easat-8587	105	6	an	an	DET
easat-8587	105	7	enjoyable	enjoyable	ADJ
easat-8587	105	8	shopping	shopping	NOUN
easat-8587	105	9	experience	experience	NOUN
easat-8587	105	10	on	on	ADP
easat-8587	105	11	tiktok	tiktok	ADJ
easat-8587	105	12	shop	shop	NOUN
easat-8587	105	13	.	.	PUNCT
easat-8587	106	1	ea4	ea4	NOUN
easat-8587	106	2	i	i	PRON
easat-8587	106	3	feel	feel	VERB
easat-8587	106	4	emotionally	emotionally	ADV
easat-8587	106	5	driven	drive	VERB
easat-8587	106	6	when	when	SCONJ
easat-8587	106	7	receiving	receive	VERB
easat-8587	106	8	daily	daily	ADJ
easat-8587	106	9	rewards	reward	NOUN
easat-8587	106	10	from	from	ADP
easat-8587	106	11	tiktok	tiktok	NOUN
easat-8587	106	12	.	.	PUNCT
easat-8587	107	1	ea5	ea5	PROPN
easat-8587	107	2	i	i	PRON
easat-8587	107	3	feel	feel	VERB
easat-8587	107	4	urged	urged	ADJ
easat-8587	107	5	to	to	PART
easat-8587	107	6	use	use	VERB
easat-8587	107	7	the	the	DET
easat-8587	107	8	rewards	reward	NOUN
easat-8587	107	9	or	or	CCONJ
easat-8587	107	10	discounts	discount	NOUN
easat-8587	107	11	i	i	PRON
easat-8587	107	12	receive	receive	VERB
easat-8587	107	13	before	before	SCONJ
easat-8587	107	14	they	they	PRON
easat-8587	107	15	expire	expire	VERB
easat-8587	107	16	.	.	PUNCT
easat-8587	108	1	ea6	ea6	NOUN
easat-8587	108	2	i	i	PRON
easat-8587	108	3	feel	feel	VERB
easat-8587	108	4	more	more	ADV
easat-8587	108	5	enthusiastic	enthusiastic	ADJ
easat-8587	108	6	to	to	PART
easat-8587	108	7	buy	buy	VERB
easat-8587	108	8	products	product	NOUN
easat-8587	108	9	when	when	SCONJ
easat-8587	108	10	i	i	PRON
easat-8587	108	11	see	see	VERB
easat-8587	108	12	many	many	ADJ
easat-8587	108	13	people	people	NOUN
easat-8587	108	14	interacting	interact	VERB
easat-8587	108	15	in	in	ADP
easat-8587	108	16	the	the	DET
easat-8587	108	17	live	live	ADJ
easat-8587	108	18	streaming	streaming	NOUN
easat-8587	108	19	.	.	PUNCT
easat-8587	109	1	impulsive	impulsive	ADJ
easat-8587	109	2	buying	buying	NOUN
easat-8587	109	3	ib1	ib1	NOUN
easat-8587	109	4	when	when	SCONJ
easat-8587	109	5	shopping	shop	VERB
easat-8587	109	6	on	on	ADP
easat-8587	109	7	tiktok	tiktok	ADJ
easat-8587	109	8	shop	shop	NOUN
easat-8587	109	9	,	,	PUNCT
easat-8587	109	10	i	i	PRON
easat-8587	109	11	tend	tend	VERB
easat-8587	109	12	to	to	PART
easat-8587	109	13	buy	buy	VERB
easat-8587	109	14	items	item	NOUN
easat-8587	109	15	that	that	PRON
easat-8587	109	16	i	i	PRON
easat-8587	109	17	had	have	AUX
easat-8587	109	18	not	not	PART
easat-8587	109	19	planned	plan	VERB
easat-8587	109	20	to	to	PART
easat-8587	109	21	purchase	purchase	VERB
easat-8587	109	22	.	.	PUNCT
easat-8587	110	1	ib2	ib2	NOUN
easat-8587	110	2	if	if	SCONJ
easat-8587	110	3	i	i	PRON
easat-8587	110	4	see	see	VERB
easat-8587	110	5	something	something	PRON
easat-8587	110	6	new	new	ADJ
easat-8587	110	7	and	and	CCONJ
easat-8587	110	8	trending	trend	VERB
easat-8587	110	9	on	on	ADP
easat-8587	110	10	tiktok	tiktok	ADJ
easat-8587	110	11	shop	shop	NOUN
easat-8587	110	12	,	,	PUNCT
easat-8587	110	13	i	i	PRON
easat-8587	110	14	want	want	VERB
easat-8587	110	15	to	to	PART
easat-8587	110	16	buy	buy	VERB
easat-8587	110	17	it	it	PRON
easat-8587	110	18	.	.	PUNCT
easat-8587	111	1	ib3	ib3	NOUN
easat-8587	111	2	when	when	SCONJ
easat-8587	111	3	i	i	PRON
easat-8587	111	4	find	find	VERB
easat-8587	111	5	something	something	PRON
easat-8587	111	6	very	very	ADV
easat-8587	111	7	interesting	interesting	ADJ
easat-8587	111	8	on	on	ADP
easat-8587	111	9	tiktok	tiktok	ADJ
easat-8587	111	10	shop	shop	NOUN
easat-8587	111	11	,	,	PUNCT
easat-8587	111	12	i	i	PRON
easat-8587	111	13	buy	buy	VERB
easat-8587	111	14	it	it	PRON
easat-8587	111	15	without	without	ADP
easat-8587	111	16	considering	consider	VERB
easat-8587	111	17	the	the	DET
easat-8587	111	18	consequences	consequence	NOUN
easat-8587	111	19	.	.	PUNCT
easat-8587	112	1	ib4	ib4	NOUN
easat-8587	112	2	sometimes	sometimes	ADV
easat-8587	112	3	when	when	SCONJ
easat-8587	112	4	shopping	shop	VERB
easat-8587	112	5	on	on	ADP
easat-8587	112	6	tiktok	tiktok	ADJ
easat-8587	112	7	shop	shop	NOUN
easat-8587	112	8	,	,	PUNCT
easat-8587	112	9	i	i	PRON
easat-8587	112	10	buy	buy	VERB
easat-8587	112	11	an	an	DET
easat-8587	112	12	item	item	NOUN
easat-8587	112	13	not	not	PART
easat-8587	112	14	out	out	ADP
easat-8587	112	15	of	of	ADP
easat-8587	112	16	necessity	necessity	NOUN
easat-8587	112	17	,	,	PUNCT
easat-8587	112	18	but	but	CCONJ
easat-8587	112	19	for	for	ADP
easat-8587	112	20	enjoyment	enjoyment	NOUN
easat-8587	112	21	.	.	PUNCT
easat-8587	113	1	ib5	ib5	INTJ
easat-8587	114	1	i	i	PRON
easat-8587	114	2	feel	feel	VERB
easat-8587	114	3	that	that	SCONJ
easat-8587	114	4	making	make	VERB
easat-8587	114	5	spontaneous	spontaneous	ADJ
easat-8587	114	6	purchases	purchase	NOUN
easat-8587	114	7	on	on	ADP
easat-8587	114	8	tiktok	tiktok	ADJ
easat-8587	114	9	shop	shop	NOUN
easat-8587	114	10	is	be	AUX
easat-8587	114	11	an	an	DET
easat-8587	114	12	enjoyable	enjoyable	ADJ
easat-8587	114	13	experience	experience	NOUN
easat-8587	114	14	.	.	PUNCT
easat-8587	115	1	4	4	X
easat-8587	115	2	.	.	NOUN
easat-8587	115	3	results	result	NOUN
easat-8587	115	4	and	and	CCONJ
easat-8587	115	5	discussion	discussion	NOUN
easat-8587	115	6	a	a	DET
easat-8587	115	7	total	total	NOUN
easat-8587	115	8	of	of	ADP
easat-8587	115	9	127	127	NUM
easat-8587	115	10	respondents	respondent	NOUN
easat-8587	115	11	were	be	AUX
easat-8587	115	12	able	able	ADJ
easat-8587	115	13	and	and	CCONJ
easat-8587	115	14	agreed	agree	VERB
easat-8587	115	15	to	to	PART
easat-8587	115	16	fill	fill	VERB
easat-8587	115	17	out	out	ADP
easat-8587	115	18	the	the	DET
easat-8587	115	19	online	online	ADJ
easat-8587	115	20	survey	survey	NOUN
easat-8587	115	21	questionnaire	questionnaire	NOUN
easat-8587	115	22	,	,	PUNCT
easat-8587	115	23	selected	select	VERB
easat-8587	115	24	based	base	VERB
easat-8587	115	25	on	on	ADP
easat-8587	115	26	standardized	standardized	ADJ
easat-8587	115	27	criteria	criterion	NOUN
easat-8587	115	28	and	and	CCONJ
easat-8587	115	29	characteristics	characteristic	NOUN
easat-8587	115	30	.	.	PUNCT
easat-8587	116	1	these	these	DET
easat-8587	116	2	respondents	respondent	NOUN
easat-8587	116	3	were	be	AUX
easat-8587	116	4	grouped	group	VERB
easat-8587	116	5	according	accord	VERB
easat-8587	116	6	to	to	ADP
easat-8587	116	7	gender	gender	NOUN
easat-8587	116	8	,	,	PUNCT
easat-8587	116	9	age	age	NOUN
easat-8587	116	10	,	,	PUNCT
easat-8587	116	11	length	length	NOUN
easat-8587	116	12	of	of	ADP
easat-8587	116	13	employment	employment	NOUN
easat-8587	116	14	,	,	PUNCT
easat-8587	116	15	and	and	CCONJ
easat-8587	116	16	job	job	NOUN
easat-8587	116	17	level	level	NOUN
easat-8587	116	18	.	.	PUNCT
easat-8587	117	1	the	the	DET
easat-8587	117	2	responses	response	NOUN
easat-8587	117	3	were	be	AUX
easat-8587	117	4	51	51	NUM
easat-8587	117	5	%	%	NOUN
easat-8587	117	6	male	male	NOUN
easat-8587	117	7	and	and	CCONJ
easat-8587	117	8	49	49	NUM
easat-8587	117	9	%	%	NOUN
easat-8587	117	10	female	female	NOUN
easat-8587	117	11	,	,	PUNCT
easat-8587	117	12	with	with	ADP
easat-8587	117	13	the	the	DET
easat-8587	117	14	majority	majority	NOUN
easat-8587	117	15	in	in	ADP
easat-8587	117	16	the	the	DET
easat-8587	117	17	age	age	NOUN
easat-8587	117	18	range	range	NOUN
easat-8587	117	19	of	of	ADP
easat-8587	117	20	21	21	NUM
easat-8587	117	21	-	-	SYM
easat-8587	117	22	30	30	NUM
easat-8587	117	23	years	year	NOUN
easat-8587	117	24	.	.	PUNCT
easat-8587	118	1	most	most	ADJ
easat-8587	118	2	of	of	ADP
easat-8587	118	3	the	the	DET
easat-8587	118	4	respondents	respondent	NOUN
easat-8587	118	5	were	be	AUX
easat-8587	118	6	undergraduate	undergraduate	ADJ
easat-8587	118	7	students	student	NOUN
easat-8587	118	8	,	,	PUNCT
easat-8587	118	9	387	387	NUM
easat-8587	118	10	edelweiss	edelweiss	PROPN
easat-8587	118	11	applied	apply	VERB
easat-8587	118	12	science	science	NOUN
easat-8587	118	13	and	and	CCONJ
easat-8587	118	14	technology	technology	NOUN
easat-8587	118	15	issn	issn	PROPN
easat-8587	118	16	:	:	PUNCT
easat-8587	118	17	2576	2576	NUM
easat-8587	118	18	-	-	SYM
easat-8587	118	19	8484	8484	NUM
easat-8587	118	20	vol	vol	NOUN
easat-8587	118	21	.	.	PROPN
easat-8587	119	1	9	9	NUM
easat-8587	119	2	,	,	PUNCT
easat-8587	119	3	no	no	INTJ
easat-8587	119	4	.	.	NOUN
easat-8587	119	5	7	7	NUM
easat-8587	119	6	:	:	SYM
easat-8587	119	7	383	383	NUM
easat-8587	119	8	-	-	SYM
easat-8587	119	9	393	393	NUM
easat-8587	119	10	,	,	PUNCT
easat-8587	119	11	2025	2025	NUM
easat-8587	119	12	doi	doi	NOUN
easat-8587	119	13	:	:	PUNCT
easat-8587	119	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	119	15	©	©	PROPN
easat-8587	119	16	2025	2025	NUM
easat-8587	119	17	by	by	ADP
easat-8587	119	18	the	the	DET
easat-8587	119	19	authors	author	NOUN
easat-8587	119	20	;	;	PUNCT
easat-8587	119	21	licensee	licensee	PROPN
easat-8587	119	22	learning	learning	NOUN
easat-8587	119	23	gate	gate	NOUN
easat-8587	119	24	with	with	ADP
easat-8587	119	25	an	an	DET
easat-8587	119	26	average	average	ADJ
easat-8587	119	27	work	work	NOUN
easat-8587	119	28	experience	experience	NOUN
easat-8587	119	29	of	of	ADP
easat-8587	119	30	less	less	ADJ
easat-8587	119	31	than	than	ADP
easat-8587	119	32	10	10	NUM
easat-8587	119	33	years	year	NOUN
easat-8587	119	34	and	and	CCONJ
easat-8587	119	35	an	an	DET
easat-8587	119	36	average	average	ADJ
easat-8587	119	37	salary	salary	NOUN
easat-8587	119	38	of	of	ADP
easat-8587	119	39	less	less	ADJ
easat-8587	119	40	than	than	SCONJ
easat-8587	119	41	idr	idr	VERB
easat-8587	119	42	5	5	NUM
easat-8587	119	43	million	million	NUM
easat-8587	119	44	,	,	PUNCT
easat-8587	119	45	working	work	VERB
easat-8587	119	46	in	in	ADP
easat-8587	119	47	the	the	DET
easat-8587	119	48	jakarta	jakarta	PROPN
easat-8587	119	49	area	area	NOUN
easat-8587	119	50	.	.	PUNCT
easat-8587	120	1	the	the	DET
easat-8587	120	2	job	job	NOUN
easat-8587	120	3	levels	level	NOUN
easat-8587	120	4	were	be	AUX
easat-8587	120	5	as	as	SCONJ
easat-8587	120	6	follows	follow	VERB
easat-8587	120	7	:	:	PUNCT
easat-8587	120	8	38	38	NUM
easat-8587	120	9	%	%	NOUN
easat-8587	120	10	staff	staff	NOUN
easat-8587	120	11	officer	officer	NOUN
easat-8587	120	12	,	,	PUNCT
easat-8587	120	13	15	15	NUM
easat-8587	120	14	%	%	NOUN
easat-8587	120	15	supervisor	supervisor	NOUN
easat-8587	120	16	,	,	PUNCT
easat-8587	120	17	10	10	NUM
easat-8587	120	18	%	%	NOUN
easat-8587	120	19	senior	senior	ADJ
easat-8587	120	20	manager	manager	NOUN
easat-8587	120	21	to	to	ADP
easat-8587	120	22	general	general	ADJ
easat-8587	120	23	manager	manager	NOUN
easat-8587	120	24	,	,	PUNCT
easat-8587	120	25	13	13	NUM
easat-8587	120	26	%	%	NOUN
easat-8587	120	27	associate	associate	NOUN
easat-8587	120	28	manager	manager	NOUN
easat-8587	120	29	to	to	ADP
easat-8587	120	30	manager	manager	NOUN
easat-8587	120	31	,	,	PUNCT
easat-8587	120	32	7	7	NUM
easat-8587	120	33	%	%	NOUN
easat-8587	120	34	associate	associate	NOUN
easat-8587	120	35	director	director	NOUN
easat-8587	120	36	to	to	ADP
easat-8587	120	37	director	director	NOUN
easat-8587	120	38	,	,	PUNCT
easat-8587	120	39	and	and	CCONJ
easat-8587	120	40	13	13	NUM
easat-8587	120	41	%	%	NOUN
easat-8587	120	42	director	director	NOUN
easat-8587	120	43	.	.	PUNCT
easat-8587	121	1	table	table	NOUN
easat-8587	121	2	2	2	NUM
easat-8587	121	3	.	.	PUNCT
easat-8587	122	1	convergent	convergent	ADJ
easat-8587	122	2	validity	validity	NOUN
easat-8587	122	3	.	.	PUNCT
easat-8587	123	1	ea	ea	X
easat-8587	124	1	gdr	gdr	ADJ
easat-8587	124	2	ppi	ppi	NOUN
easat-8587	124	3	sp	sp	ADP
easat-8587	124	4	ea	ea	ADP
easat-8587	124	5	1	1	NUM
easat-8587	124	6	0.844	0.844	NUM
easat-8587	124	7	ea	ea	ADP
easat-8587	124	8	2	2	NUM
easat-8587	124	9	0.864	0.864	NUM
easat-8587	124	10	ea	ea	NOUN
easat-8587	124	11	3	3	NUM
easat-8587	124	12	0.631	0.631	NUM
easat-8587	124	13	ea	ea	ADP
easat-8587	124	14	4	4	NUM
easat-8587	124	15	0.864	0.864	NUM
easat-8587	124	16	ea	ea	NOUN
easat-8587	124	17	5	5	NUM
easat-8587	124	18	0.855	0.855	NUM
easat-8587	124	19	ea	ea	NOUN
easat-8587	124	20	6	6	NUM
easat-8587	124	21	0.687	0.687	NUM
easat-8587	124	22	gdr	gdr	PROPN
easat-8587	124	23	1	1	NUM
easat-8587	124	24	0.887	0.887	NUM
easat-8587	124	25	gdr	gdr	NOUN
easat-8587	124	26	2	2	NUM
easat-8587	124	27	0.838	0.838	NUM
easat-8587	124	28	gdr	gdr	NOUN
easat-8587	124	29	3	3	NUM
easat-8587	124	30	0.856	0.856	NUM
easat-8587	124	31	gdr	gdr	NOUN
easat-8587	124	32	4	4	NUM
easat-8587	124	33	0.848	0.848	NUM
easat-8587	124	34	gdr	gdr	NOUN
easat-8587	124	35	5	5	NUM
easat-8587	124	36	0.827	0.827	NUM
easat-8587	124	37	ibb	ibb	NOUN
easat-8587	124	38	1	1	NUM
easat-8587	124	39	0.764	0.764	NUM
easat-8587	124	40	ibb	ibb	NOUN
easat-8587	124	41	2	2	NUM
easat-8587	124	42	0.835	0.835	NUM
easat-8587	124	43	ibb	ibb	NOUN
easat-8587	124	44	3	3	NUM
easat-8587	124	45	0.827	0.827	NUM
easat-8587	124	46	ibb	ibb	NOUN
easat-8587	124	47	4	4	NUM
easat-8587	124	48	0.837	0.837	NUM
easat-8587	124	49	ibb	ibb	NOUN
easat-8587	124	50	5	5	NUM
easat-8587	124	51	0.789	0.789	NUM
easat-8587	124	52	sp	sp	ADP
easat-8587	124	53	1	1	NUM
easat-8587	124	54	0.703	0.703	NUM
easat-8587	124	55	sp	sp	ADP
easat-8587	124	56	2	2	NUM
easat-8587	124	57	0.665	0.665	NUM
easat-8587	124	58	sp	sp	ADP
easat-8587	124	59	3	3	NUM
easat-8587	124	60	0.733	0.733	NUM
easat-8587	124	61	sp	sp	ADP
easat-8587	124	62	4	4	NUM
easat-8587	124	63	0.790	0.790	NUM
easat-8587	124	64	sp	sp	ADP
easat-8587	124	65	5	5	NUM
easat-8587	124	66	0.813	0.813	NUM
easat-8587	124	67	the	the	DET
easat-8587	124	68	structural	structural	ADJ
easat-8587	124	69	equation	equation	NOUN
easat-8587	124	70	modeling	modeling	NOUN
easat-8587	124	71	(	(	PUNCT
easat-8587	124	72	sem	sem	NOUN
easat-8587	124	73	)	)	PUNCT
easat-8587	124	74	model	model	NOUN
easat-8587	124	75	used	use	VERB
easat-8587	124	76	several	several	ADJ
easat-8587	124	77	methods	method	NOUN
easat-8587	124	78	to	to	PART
easat-8587	124	79	assess	assess	VERB
easat-8587	124	80	the	the	DET
easat-8587	124	81	convergent	convergent	NOUN
easat-8587	124	82	validity	validity	NOUN
easat-8587	124	83	of	of	ADP
easat-8587	124	84	the	the	DET
easat-8587	124	85	indicators	indicator	NOUN
easat-8587	124	86	used	use	VERB
easat-8587	124	87	in	in	ADP
easat-8587	124	88	measuring	measure	VERB
easat-8587	124	89	the	the	DET
easat-8587	124	90	constructs	construct	NOUN
easat-8587	124	91	.	.	PUNCT
easat-8587	125	1	one	one	NUM
easat-8587	125	2	of	of	ADP
easat-8587	125	3	these	these	DET
easat-8587	125	4	methods	method	NOUN
easat-8587	125	5	is	be	AUX
easat-8587	125	6	outer	outer	ADJ
easat-8587	125	7	loading	loading	NOUN
easat-8587	125	8	,	,	PUNCT
easat-8587	125	9	which	which	PRON
easat-8587	125	10	is	be	AUX
easat-8587	125	11	a	a	DET
easat-8587	125	12	regression	regression	NOUN
easat-8587	125	13	coefficient	coefficient	NOUN
easat-8587	125	14	showing	show	VERB
easat-8587	125	15	the	the	DET
easat-8587	125	16	relationship	relationship	NOUN
easat-8587	125	17	between	between	ADP
easat-8587	125	18	an	an	DET
easat-8587	125	19	indicator	indicator	NOUN
easat-8587	125	20	and	and	CCONJ
easat-8587	125	21	the	the	DET
easat-8587	125	22	latent	latent	NOUN
easat-8587	125	23	construct	construct	NOUN
easat-8587	125	24	in	in	ADP
easat-8587	125	25	the	the	DET
easat-8587	125	26	sem	sem	PROPN
easat-8587	125	27	model	model	NOUN
easat-8587	125	28	.	.	PUNCT
easat-8587	126	1	high	high	ADJ
easat-8587	126	2	outer	outer	ADJ
easat-8587	126	3	loading	loading	NOUN
easat-8587	126	4	,	,	PUNCT
easat-8587	126	5	typically	typically	ADV
easat-8587	126	6	greater	great	ADJ
easat-8587	126	7	than	than	ADP
easat-8587	126	8	0.70	0.70	NUM
easat-8587	126	9	,	,	PUNCT
easat-8587	126	10	indicates	indicate	VERB
easat-8587	126	11	a	a	DET
easat-8587	126	12	strong	strong	ADJ
easat-8587	126	13	relationship	relationship	NOUN
easat-8587	126	14	.	.	PUNCT
easat-8587	127	1	indicators	indicator	NOUN
easat-8587	127	2	with	with	ADP
easat-8587	127	3	outer	outer	ADJ
easat-8587	127	4	loading	loading	NOUN
easat-8587	127	5	values	value	NOUN
easat-8587	127	6	lower	low	ADJ
easat-8587	127	7	than	than	SCONJ
easat-8587	127	8	0.70	0.70	NUM
easat-8587	127	9	may	may	AUX
easat-8587	127	10	need	need	VERB
easat-8587	127	11	to	to	PART
easat-8587	127	12	be	be	AUX
easat-8587	127	13	reconsidered	reconsider	VERB
easat-8587	127	14	for	for	ADP
easat-8587	127	15	improvement	improvement	NOUN
easat-8587	127	16	or	or	CCONJ
easat-8587	127	17	removal	removal	NOUN
easat-8587	127	18	[	[	X
easat-8587	127	19	27	27	NUM
easat-8587	127	20	]	]	PUNCT
easat-8587	127	21	.	.	PUNCT
easat-8587	128	1	from	from	ADP
easat-8587	128	2	the	the	DET
easat-8587	128	3	table	table	NOUN
easat-8587	128	4	,	,	PUNCT
easat-8587	128	5	it	it	PRON
easat-8587	128	6	can	can	AUX
easat-8587	128	7	be	be	AUX
easat-8587	128	8	concluded	conclude	VERB
easat-8587	128	9	that	that	SCONJ
easat-8587	128	10	all	all	DET
easat-8587	128	11	indicators	indicator	NOUN
easat-8587	128	12	have	have	VERB
easat-8587	128	13	high	high	ADJ
easat-8587	128	14	outer	outer	ADJ
easat-8587	128	15	loading	loading	NOUN
easat-8587	128	16	(	(	PUNCT
easat-8587	128	17	>	>	X
easat-8587	128	18	0.7	0.7	NUM
easat-8587	128	19	)	)	PUNCT
easat-8587	128	20	,	,	PUNCT
easat-8587	128	21	which	which	PRON
easat-8587	128	22	means	mean	VERB
easat-8587	128	23	they	they	PRON
easat-8587	128	24	have	have	VERB
easat-8587	128	25	a	a	DET
easat-8587	128	26	strong	strong	ADJ
easat-8587	128	27	relationship	relationship	NOUN
easat-8587	128	28	with	with	ADP
easat-8587	128	29	the	the	DET
easat-8587	128	30	measured	measure	VERB
easat-8587	128	31	construct	construct	NOUN
easat-8587	128	32	.	.	PUNCT
easat-8587	129	1	table	table	NOUN
easat-8587	129	2	3	3	NUM
easat-8587	129	3	.	.	PUNCT
easat-8587	129	4	discriminant	discriminant	ADJ
easat-8587	129	5	validity	validity	NOUN
easat-8587	129	6	.	.	PUNCT
easat-8587	130	1	ea	ea	X
easat-8587	131	1	gdr	gdr	ADJ
easat-8587	131	2	ppi	ppi	X
easat-8587	131	3	sp	sp	ADP
easat-8587	131	4	ea	ea	PROPN
easat-8587	131	5	0.796	0.796	NUM
easat-8587	131	6	gdr	gdr	VERB
easat-8587	131	7	0.894	0.894	NUM
easat-8587	131	8	0.852	0.852	NUM
easat-8587	131	9	ibb	ibb	NOUN
easat-8587	131	10	0.663	0.663	NUM
easat-8587	131	11	0.645	0.645	NUM
easat-8587	131	12	0.811	0.811	NUM
easat-8587	131	13	sp	sp	ADP
easat-8587	131	14	0.592	0.592	NUM
easat-8587	131	15	0.544	0.544	NUM
easat-8587	131	16	0.595	0.595	NUM
easat-8587	131	17	0.743	0.743	NUM
easat-8587	131	18	based	base	VERB
easat-8587	131	19	on	on	ADP
easat-8587	131	20	fornell	fornell	NOUN
easat-8587	131	21	and	and	CCONJ
easat-8587	131	22	larcker	larcker	NOUN
easat-8587	132	1	[	[	X
easat-8587	132	2	28	28	NUM
easat-8587	132	3	]	]	X
easat-8587	132	4	each	each	DET
easat-8587	132	5	construct	construct	NOUN
easat-8587	132	6	must	must	AUX
easat-8587	132	7	have	have	VERB
easat-8587	132	8	an	an	DET
easat-8587	132	9	ave	ave	NOUN
easat-8587	132	10	>	>	X
easat-8587	132	11	the	the	DET
easat-8587	132	12	square	square	NOUN
easat-8587	132	13	of	of	ADP
easat-8587	132	14	the	the	DET
easat-8587	132	15	correlation	correlation	NOUN
easat-8587	132	16	with	with	ADP
easat-8587	132	17	other	other	ADJ
easat-8587	132	18	constructs	construct	NOUN
easat-8587	132	19	.	.	PUNCT
easat-8587	133	1	therefore	therefore	ADV
easat-8587	133	2	,	,	PUNCT
easat-8587	133	3	it	it	PRON
easat-8587	133	4	can	can	AUX
easat-8587	133	5	be	be	AUX
easat-8587	133	6	concluded	conclude	VERB
easat-8587	133	7	that	that	SCONJ
easat-8587	133	8	all	all	DET
easat-8587	133	9	indicators	indicator	NOUN
easat-8587	133	10	are	be	AUX
easat-8587	133	11	valid	valid	ADJ
easat-8587	133	12	in	in	ADP
easat-8587	133	13	terms	term	NOUN
easat-8587	133	14	of	of	ADP
easat-8587	133	15	discriminant	discriminant	ADJ
easat-8587	133	16	validity	validity	NOUN
easat-8587	133	17	,	,	PUNCT
easat-8587	133	18	where	where	SCONJ
easat-8587	133	19	the	the	DET
easat-8587	133	20	ave	ave	NOUN
easat-8587	133	21	value	value	NOUN
easat-8587	133	22	for	for	ADP
easat-8587	133	23	each	each	DET
easat-8587	133	24	model	model	NOUN
easat-8587	133	25	is	be	AUX
easat-8587	133	26	greater	great	ADJ
easat-8587	133	27	than	than	ADP
easat-8587	133	28	the	the	DET
easat-8587	133	29	square	square	NOUN
easat-8587	133	30	of	of	ADP
easat-8587	133	31	the	the	DET
easat-8587	133	32	correlation	correlation	NOUN
easat-8587	133	33	with	with	ADP
easat-8587	133	34	other	other	ADJ
easat-8587	133	35	constructs	construct	NOUN
easat-8587	133	36	,	,	PUNCT
easat-8587	133	37	specifically	specifically	ADV
easat-8587	133	38	0.796	0.796	NUM
easat-8587	133	39	>	>	PUNCT
easat-8587	133	40	(	(	PUNCT
easat-8587	133	41	0.663	0.663	NUM
easat-8587	133	42	,	,	PUNCT
easat-8587	133	43	0.592)²	0.592)²	NUM
easat-8587	133	44	,	,	PUNCT
easat-8587	133	45	0.852	0.852	NUM
easat-8587	133	46	>	>	PUNCT
easat-8587	133	47	(	(	PUNCT
easat-8587	133	48	0.645	0.645	NUM
easat-8587	133	49	,	,	PUNCT
easat-8587	133	50	0.544	0.544	NUM
easat-8587	133	51	)	)	PUNCT
easat-8587	133	52	²	²	NUM
easat-8587	133	53	,	,	PUNCT
easat-8587	133	54	0.811	0.811	NUM
easat-8587	133	55	>	>	X
easat-8587	133	56	0.595²	0.595²	NUM
easat-8587	133	57	,	,	PUNCT
easat-8587	133	58	and	and	CCONJ
easat-8587	133	59	0.743	0.743	NUM
easat-8587	133	60	.	.	PUNCT
easat-8587	134	1	388	388	NUM
easat-8587	134	2	edelweiss	edelweiss	PROPN
easat-8587	134	3	applied	apply	VERB
easat-8587	134	4	science	science	NOUN
easat-8587	134	5	and	and	CCONJ
easat-8587	134	6	technology	technology	NOUN
easat-8587	134	7	issn	issn	PROPN
easat-8587	134	8	:	:	PUNCT
easat-8587	134	9	2576	2576	NUM
easat-8587	134	10	-	-	SYM
easat-8587	134	11	8484	8484	NUM
easat-8587	134	12	vol	vol	NOUN
easat-8587	134	13	.	.	PROPN
easat-8587	135	1	9	9	NUM
easat-8587	135	2	,	,	PUNCT
easat-8587	135	3	no	no	INTJ
easat-8587	135	4	.	.	NOUN
easat-8587	135	5	7	7	NUM
easat-8587	135	6	:	:	SYM
easat-8587	135	7	383	383	NUM
easat-8587	135	8	-	-	SYM
easat-8587	135	9	393	393	NUM
easat-8587	135	10	,	,	PUNCT
easat-8587	135	11	2025	2025	NUM
easat-8587	135	12	doi	doi	NOUN
easat-8587	135	13	:	:	PUNCT
easat-8587	135	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	135	15	©	©	PROPN
easat-8587	135	16	2025	2025	NUM
easat-8587	135	17	by	by	ADP
easat-8587	135	18	the	the	DET
easat-8587	135	19	authors	author	NOUN
easat-8587	135	20	;	;	PUNCT
easat-8587	135	21	licensee	licensee	PROPN
easat-8587	135	22	learning	learn	VERB
easat-8587	135	23	gate	gate	NOUN
easat-8587	135	24	table	table	NOUN
easat-8587	135	25	4	4	NUM
easat-8587	135	26	.	.	PUNCT
easat-8587	135	27	construct	construct	VERB
easat-8587	135	28	reliability	reliability	NOUN
easat-8587	135	29	.	.	PUNCT
easat-8587	136	1	cronbach	cronbach	PROPN
easat-8587	136	2	's	's	PART
easat-8587	136	3	alpha	alpha	ADJ
easat-8587	136	4	composite	composite	ADJ
easat-8587	136	5	reliability	reliability	NOUN
easat-8587	136	6	(	(	PUNCT
easat-8587	136	7	rho_a	rho_a	NOUN
easat-8587	136	8	)	)	PUNCT
easat-8587	136	9	composite	composite	ADJ
easat-8587	136	10	reliability	reliability	NOUN
easat-8587	136	11	(	(	PUNCT
easat-8587	136	12	rho_c	rho_c	NOUN
easat-8587	136	13	)	)	PUNCT
easat-8587	136	14	average	average	ADJ
easat-8587	136	15	variance	variance	NOUN
easat-8587	136	16	extracted	extract	VERB
easat-8587	136	17	(	(	PUNCT
easat-8587	136	18	ave	ave	NOUN
easat-8587	136	19	)	)	PUNCT
easat-8587	136	20	sp	sp	ADP
easat-8587	136	21	0.799	0.799	NUM
easat-8587	136	22	0.826	0.826	NUM
easat-8587	136	23	0.859	0.859	NUM
easat-8587	136	24	0.551	0.551	NUM
easat-8587	136	25	ibb	ibb	NOUN
easat-8587	136	26	0.870	0.870	NUM
easat-8587	136	27	0.879	0.879	NUM
easat-8587	136	28	0.906	0.906	NUM
easat-8587	136	29	0.657	0.657	NUM
easat-8587	136	30	ea	ea	NOUN
easat-8587	136	31	0.881	0.881	NUM
easat-8587	136	32	0.895	0.895	NUM
easat-8587	136	33	0.911	0.911	NUM
easat-8587	136	34	0.634	0.634	NUM
easat-8587	136	35	gdr	gdr	NOUN
easat-8587	136	36	0.905	0.905	VERB
easat-8587	136	37	0.906	0.906	NUM
easat-8587	136	38	0.930	0.930	NUM
easat-8587	136	39	0.725	0.725	NUM
easat-8587	136	40	in	in	ADP
easat-8587	136	41	savitri	savitri	PROPN
easat-8587	136	42	,	,	PUNCT
easat-8587	136	43	et	et	PROPN
easat-8587	136	44	al	al	PROPN
easat-8587	136	45	.	.	PUNCT
easat-8587	137	1	[	[	X
easat-8587	137	2	29	29	NUM
easat-8587	137	3	]	]	PUNCT
easat-8587	137	4	the	the	DET
easat-8587	137	5	reliability	reliability	NOUN
easat-8587	137	6	assessment	assessment	NOUN
easat-8587	137	7	of	of	ADP
easat-8587	137	8	the	the	DET
easat-8587	137	9	outer	outer	ADJ
easat-8587	137	10	model	model	NOUN
easat-8587	137	11	in	in	ADP
easat-8587	137	12	partial	partial	ADJ
easat-8587	137	13	least	least	ADJ
easat-8587	137	14	squares	square	NOUN
easat-8587	137	15	structural	structural	ADJ
easat-8587	137	16	equation	equation	NOUN
easat-8587	137	17	modeling	modeling	NOUN
easat-8587	137	18	(	(	PUNCT
easat-8587	137	19	pls	pls	INTJ
easat-8587	137	20	-	-	PUNCT
easat-8587	137	21	sem	sem	NOUN
easat-8587	137	22	)	)	PUNCT
easat-8587	137	23	can	can	AUX
easat-8587	137	24	be	be	AUX
easat-8587	137	25	done	do	VERB
easat-8587	137	26	using	use	VERB
easat-8587	137	27	two	two	NUM
easat-8587	137	28	main	main	ADJ
easat-8587	137	29	indicators	indicator	NOUN
easat-8587	137	30	:	:	PUNCT
easat-8587	137	31	cronbach	cronbach	VERB
easat-8587	137	32	's	's	PART
easat-8587	137	33	alpha	alpha	NOUN
easat-8587	137	34	and	and	CCONJ
easat-8587	137	35	composite	composite	ADJ
easat-8587	137	36	reliability	reliability	NOUN
easat-8587	137	37	.	.	PUNCT
easat-8587	138	1	a	a	DET
easat-8587	138	2	cronbach	cronbach	NOUN
easat-8587	138	3	's	's	PART
easat-8587	138	4	alpha	alpha	NOUN
easat-8587	138	5	value	value	NOUN
easat-8587	138	6	greater	great	ADJ
easat-8587	138	7	than	than	SCONJ
easat-8587	138	8	0.70	0.70	NUM
easat-8587	138	9	is	be	AUX
easat-8587	138	10	considered	consider	VERB
easat-8587	138	11	good	good	ADJ
easat-8587	138	12	,	,	PUNCT
easat-8587	138	13	while	while	SCONJ
easat-8587	138	14	values	value	NOUN
easat-8587	138	15	below	below	ADP
easat-8587	138	16	0.60	0.60	NUM
easat-8587	138	17	indicate	indicate	VERB
easat-8587	138	18	low	low	ADJ
easat-8587	138	19	internal	internal	ADJ
easat-8587	138	20	consistency	consistency	NOUN
easat-8587	138	21	.	.	PUNCT
easat-8587	139	1	a	a	DET
easat-8587	139	2	good	good	ADJ
easat-8587	139	3	composite	composite	ADJ
easat-8587	139	4	reliability	reliability	NOUN
easat-8587	139	5	value	value	NOUN
easat-8587	139	6	is	be	AUX
easat-8587	139	7	usually	usually	ADV
easat-8587	139	8	above	above	ADP
easat-8587	139	9	0.70	0.70	NUM
easat-8587	139	10	.	.	PUNCT
easat-8587	140	1	a	a	DET
easat-8587	140	2	higher	high	ADJ
easat-8587	140	3	cr	cr	NOUN
easat-8587	140	4	value	value	NOUN
easat-8587	140	5	than	than	SCONJ
easat-8587	140	6	0.70	0.70	NUM
easat-8587	140	7	suggests	suggest	VERB
easat-8587	140	8	that	that	SCONJ
easat-8587	140	9	the	the	DET
easat-8587	140	10	construct	construct	NOUN
easat-8587	140	11	has	have	VERB
easat-8587	140	12	good	good	ADJ
easat-8587	140	13	reliability	reliability	NOUN
easat-8587	140	14	and	and	CCONJ
easat-8587	140	15	the	the	DET
easat-8587	140	16	items	item	NOUN
easat-8587	140	17	used	use	VERB
easat-8587	140	18	in	in	ADP
easat-8587	140	19	the	the	DET
easat-8587	140	20	measurement	measurement	NOUN
easat-8587	140	21	mutually	mutually	ADV
easat-8587	140	22	support	support	VERB
easat-8587	140	23	the	the	DET
easat-8587	140	24	construct	construct	NOUN
easat-8587	140	25	.	.	PUNCT
easat-8587	141	1	based	base	VERB
easat-8587	141	2	on	on	ADP
easat-8587	141	3	the	the	DET
easat-8587	141	4	table	table	NOUN
easat-8587	141	5	above	above	ADV
easat-8587	141	6	,	,	PUNCT
easat-8587	141	7	the	the	DET
easat-8587	141	8	values	value	NOUN
easat-8587	141	9	for	for	ADP
easat-8587	141	10	both	both	DET
easat-8587	141	11	cronbach	cronbach	PROPN
easat-8587	141	12	’s	’s	PART
easat-8587	141	13	alpha	alpha	NOUN
easat-8587	141	14	and	and	CCONJ
easat-8587	141	15	composite	composite	ADJ
easat-8587	141	16	reliability	reliability	NOUN
easat-8587	141	17	(	(	PUNCT
easat-8587	141	18	rho_c	rho_c	NOUN
easat-8587	141	19	)	)	PUNCT
easat-8587	141	20	exceed	exceed	VERB
easat-8587	141	21	the	the	DET
easat-8587	141	22	standard	standard	NOUN
easat-8587	141	23	,	,	PUNCT
easat-8587	141	24	which	which	PRON
easat-8587	141	25	means	mean	VERB
easat-8587	141	26	the	the	DET
easat-8587	141	27	variables	variable	NOUN
easat-8587	141	28	have	have	VERB
easat-8587	141	29	good	good	ADJ
easat-8587	141	30	reliability	reliability	NOUN
easat-8587	141	31	and	and	CCONJ
easat-8587	141	32	mutually	mutually	ADV
easat-8587	141	33	support	support	VERB
easat-8587	141	34	each	each	DET
easat-8587	141	35	other	other	ADJ
easat-8587	141	36	.	.	PUNCT
easat-8587	142	1	table	table	NOUN
easat-8587	142	2	5	5	NUM
easat-8587	142	3	.	.	PUNCT
easat-8587	143	1	r	r	X
easat-8587	143	2	-	-	PUNCT
easat-8587	143	3	square	square	NOUN
easat-8587	143	4	.	.	PUNCT
easat-8587	144	1	r	r	X
easat-8587	144	2	-	-	PUNCT
easat-8587	144	3	square	square	ADJ
easat-8587	144	4	r	r	NOUN
easat-8587	144	5	-	-	PUNCT
easat-8587	144	6	square	square	ADJ
easat-8587	144	7	adjusted	adjusted	ADJ
easat-8587	144	8	ea	ea	ADP
easat-8587	144	9	0.815	0.815	NUM
easat-8587	144	10	0.811	0.811	NUM
easat-8587	144	11	ibb	ibb	NOUN
easat-8587	144	12	0.514	0.514	NUM
easat-8587	144	13	0.501	0.501	NUM
easat-8587	144	14	the	the	DET
easat-8587	144	15	r	r	NOUN
easat-8587	144	16	-	-	PUNCT
easat-8587	144	17	square	square	ADJ
easat-8587	144	18	value	value	NOUN
easat-8587	144	19	in	in	ADP
easat-8587	144	20	the	the	DET
easat-8587	144	21	inner	inner	ADJ
easat-8587	144	22	model	model	NOUN
easat-8587	144	23	indicates	indicate	VERB
easat-8587	144	24	the	the	DET
easat-8587	144	25	proportion	proportion	NOUN
easat-8587	144	26	of	of	ADP
easat-8587	144	27	variance	variance	NOUN
easat-8587	144	28	explained	explain	VERB
easat-8587	144	29	by	by	ADP
easat-8587	144	30	independent	independent	ADJ
easat-8587	144	31	constructs	construct	NOUN
easat-8587	144	32	regarding	regard	VERB
easat-8587	144	33	the	the	DET
easat-8587	144	34	dependent	dependent	ADJ
easat-8587	144	35	constructs	construct	NOUN
easat-8587	144	36	in	in	ADP
easat-8587	144	37	the	the	DET
easat-8587	144	38	model	model	NOUN
easat-8587	144	39	[	[	X
easat-8587	144	40	29	29	NUM
easat-8587	144	41	]	]	PUNCT
easat-8587	144	42	.	.	PUNCT
easat-8587	145	1	r	r	X
easat-8587	145	2	-	-	PUNCT
easat-8587	145	3	square	square	ADJ
easat-8587	145	4	values	value	NOUN
easat-8587	145	5	are	be	AUX
easat-8587	145	6	interpreted	interpret	VERB
easat-8587	145	7	as	as	SCONJ
easat-8587	145	8	follows	follow	VERB
easat-8587	145	9	:	:	PUNCT
easat-8587	145	10	0.19	0.19	NUM
easat-8587	145	11	(	(	PUNCT
easat-8587	145	12	weak	weak	ADJ
easat-8587	145	13	)	)	PUNCT
easat-8587	145	14	,	,	PUNCT
easat-8587	145	15	0.33	0.33	NUM
easat-8587	145	16	(	(	PUNCT
easat-8587	145	17	moderate	moderate	ADJ
easat-8587	145	18	)	)	PUNCT
easat-8587	145	19	,	,	PUNCT
easat-8587	145	20	and	and	CCONJ
easat-8587	145	21	0.67	0.67	NUM
easat-8587	145	22	(	(	PUNCT
easat-8587	145	23	strong	strong	ADJ
easat-8587	145	24	)	)	PUNCT
easat-8587	146	1	[	[	X
easat-8587	146	2	29	29	NUM
easat-8587	146	3	]	]	PUNCT
easat-8587	146	4	.	.	PUNCT
easat-8587	147	1	figure	figure	NOUN
easat-8587	147	2	2	2	NUM
easat-8587	147	3	.	.	PUNCT
easat-8587	148	1	r	r	X
easat-8587	148	2	-	-	PUNCT
easat-8587	148	3	square	square	ADJ
easat-8587	148	4	output	output	NOUN
easat-8587	148	5	:	:	PUNCT
easat-8587	148	6	this	this	DET
easat-8587	148	7	figure	figure	NOUN
easat-8587	148	8	shows	show	VERB
easat-8587	148	9	the	the	DET
easat-8587	148	10	explained	explain	VERB
easat-8587	148	11	variance	variance	NOUN
easat-8587	148	12	in	in	ADP
easat-8587	148	13	emotional	emotional	ADJ
easat-8587	148	14	arousal	arousal	NOUN
easat-8587	148	15	and	and	CCONJ
easat-8587	148	16	impulsive	impulsive	ADJ
easat-8587	148	17	buying	buying	NOUN
easat-8587	148	18	behavior	behavior	NOUN
easat-8587	148	19	from	from	ADP
easat-8587	148	20	the	the	DET
easat-8587	148	21	independent	independent	ADJ
easat-8587	148	22	variables	variable	NOUN
easat-8587	148	23	.	.	PUNCT
easat-8587	149	1	from	from	ADP
easat-8587	149	2	the	the	DET
easat-8587	149	3	r	r	NOUN
easat-8587	149	4	-	-	PUNCT
easat-8587	149	5	square	square	ADJ
easat-8587	149	6	table	table	NOUN
easat-8587	149	7	,	,	PUNCT
easat-8587	149	8	emotional	emotional	ADJ
easat-8587	149	9	arousal	arousal	NOUN
easat-8587	149	10	has	have	VERB
easat-8587	149	11	an	an	DET
easat-8587	149	12	r	r	NOUN
easat-8587	149	13	-	-	PUNCT
easat-8587	149	14	square	square	ADJ
easat-8587	149	15	value	value	NOUN
easat-8587	149	16	of	of	ADP
easat-8587	149	17	0.815	0.815	NUM
easat-8587	149	18	,	,	PUNCT
easat-8587	149	19	meaning	mean	VERB
easat-8587	149	20	that	that	SCONJ
easat-8587	149	21	81	81	NUM
easat-8587	149	22	%	%	NOUN
easat-8587	149	23	of	of	ADP
easat-8587	149	24	the	the	DET
easat-8587	149	25	variance	variance	NOUN
easat-8587	149	26	in	in	ADP
easat-8587	149	27	emotional	emotional	ADJ
easat-8587	149	28	arousal	arousal	NOUN
easat-8587	149	29	is	be	AUX
easat-8587	149	30	explained	explain	VERB
easat-8587	149	31	by	by	ADP
easat-8587	149	32	the	the	DET
easat-8587	149	33	gdr	gdr	PROPN
easat-8587	149	34	and	and	CCONJ
easat-8587	149	35	sp	sp	ADP
easat-8587	149	36	variable	variable	NOUN
easat-8587	149	37	.	.	PUNCT
easat-8587	150	1	impulsive	impulsive	ADJ
easat-8587	150	2	buying	buying	NOUN
easat-8587	150	3	behavior	behavior	NOUN
easat-8587	150	4	has	have	VERB
easat-8587	150	5	an	an	DET
easat-8587	150	6	r	r	NOUN
easat-8587	150	7	-	-	PUNCT
easat-8587	150	8	square	square	ADJ
easat-8587	150	9	value	value	NOUN
easat-8587	150	10	of	of	ADP
easat-8587	150	11	0.514	0.514	NUM
easat-8587	150	12	,	,	PUNCT
easat-8587	150	13	meaning	mean	VERB
easat-8587	150	14	that	that	SCONJ
easat-8587	150	15	51	51	NUM
easat-8587	150	16	%	%	NOUN
easat-8587	150	17	of	of	ADP
easat-8587	150	18	the	the	DET
easat-8587	150	19	variance	variance	NOUN
easat-8587	150	20	in	in	ADP
easat-8587	150	21	work	work	NOUN
easat-8587	150	22	engagement	engagement	NOUN
easat-8587	150	23	is	be	AUX
easat-8587	150	24	explained	explain	VERB
easat-8587	150	25	by	by	ADP
easat-8587	150	26	389	389	NUM
easat-8587	150	27	edelweiss	edelweiss	PROPN
easat-8587	150	28	applied	apply	VERB
easat-8587	150	29	science	science	NOUN
easat-8587	150	30	and	and	CCONJ
easat-8587	150	31	technology	technology	NOUN
easat-8587	150	32	issn	issn	PROPN
easat-8587	150	33	:	:	PUNCT
easat-8587	150	34	2576	2576	NUM
easat-8587	150	35	-	-	SYM
easat-8587	150	36	8484	8484	NUM
easat-8587	150	37	vol	vol	NOUN
easat-8587	150	38	.	.	PROPN
easat-8587	151	1	9	9	NUM
easat-8587	151	2	,	,	PUNCT
easat-8587	151	3	no	no	INTJ
easat-8587	151	4	.	.	NOUN
easat-8587	151	5	7	7	NUM
easat-8587	151	6	:	:	SYM
easat-8587	151	7	383	383	NUM
easat-8587	151	8	-	-	SYM
easat-8587	151	9	393	393	NUM
easat-8587	151	10	,	,	PUNCT
easat-8587	151	11	2025	2025	NUM
easat-8587	151	12	doi	doi	NOUN
easat-8587	151	13	:	:	PUNCT
easat-8587	151	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	151	15	©	©	PROPN
easat-8587	151	16	2025	2025	NUM
easat-8587	151	17	by	by	ADP
easat-8587	151	18	the	the	DET
easat-8587	151	19	authors	author	NOUN
easat-8587	151	20	;	;	PUNCT
easat-8587	151	21	licensee	licensee	PROPN
easat-8587	151	22	learning	learning	NOUN
easat-8587	151	23	gate	gate	PROPN
easat-8587	151	24	gdr	gdr	PROPN
easat-8587	151	25	and	and	CCONJ
easat-8587	151	26	sp	sp	NOUN
easat-8587	151	27	.	.	PUNCT
easat-8587	152	1	the	the	DET
easat-8587	152	2	remaining	remain	VERB
easat-8587	152	3	49	49	NUM
easat-8587	152	4	%	%	NOUN
easat-8587	152	5	is	be	AUX
easat-8587	152	6	explained	explain	VERB
easat-8587	152	7	by	by	ADP
easat-8587	152	8	factors	factor	NOUN
easat-8587	152	9	outside	outside	ADP
easat-8587	152	10	this	this	DET
easat-8587	152	11	study	study	NOUN
easat-8587	152	12	,	,	PUNCT
easat-8587	152	13	indicating	indicate	VERB
easat-8587	152	14	that	that	SCONJ
easat-8587	152	15	gdr	gdr	PROPN
easat-8587	152	16	and	and	CCONJ
easat-8587	152	17	sp	sp	NOUN
easat-8587	152	18	has	have	VERB
easat-8587	152	19	a	a	DET
easat-8587	152	20	moderate	moderate	ADJ
easat-8587	152	21	influence	influence	NOUN
easat-8587	152	22	on	on	ADP
easat-8587	152	23	impulsive	impulsive	ADJ
easat-8587	152	24	buying	buying	NOUN
easat-8587	152	25	behavior	behavior	NOUN
easat-8587	152	26	.	.	PUNCT
easat-8587	153	1	table	table	NOUN
easat-8587	153	2	6	6	NUM
easat-8587	153	3	.	.	PUNCT
easat-8587	153	4	effect	effect	NOUN
easat-8587	153	5	size	size	NOUN
easat-8587	153	6	(	(	PUNCT
easat-8587	153	7	f	f	NOUN
easat-8587	153	8	-	-	PUNCT
easat-8587	153	9	square	square	NOUN
easat-8587	153	10	)	)	PUNCT
easat-8587	153	11	.	.	PUNCT
easat-8587	154	1	ea	ea	PROPN
easat-8587	155	1	gdr	gdr	ADJ
easat-8587	155	2	ibb	ibb	NOUN
easat-8587	155	3	sp	sp	ADP
easat-8587	155	4	ea	ea	PROPN
easat-8587	155	5	0.028	0.028	NUM
easat-8587	155	6	gdr	gdr	PROPN
easat-8587	155	7	2.502	2.502	NUM
easat-8587	155	8	0.023	0.023	NUM
easat-8587	155	9	ibb	ibb	NOUN
easat-8587	155	10	sp	sp	ADP
easat-8587	155	11	0.087	0.087	NUM
easat-8587	155	12	0.125	0.125	NUM
easat-8587	155	13	the	the	DET
easat-8587	155	14	effect	effect	NOUN
easat-8587	155	15	size	size	NOUN
easat-8587	155	16	(	(	PUNCT
easat-8587	155	17	f	f	NOUN
easat-8587	155	18	-	-	PUNCT
easat-8587	155	19	square	square	NOUN
easat-8587	155	20	)	)	PUNCT
easat-8587	155	21	in	in	ADP
easat-8587	155	22	the	the	DET
easat-8587	155	23	inner	inner	ADJ
easat-8587	155	24	model	model	NOUN
easat-8587	155	25	aims	aim	VERB
easat-8587	155	26	to	to	PART
easat-8587	155	27	measure	measure	VERB
easat-8587	155	28	the	the	DET
easat-8587	155	29	magnitude	magnitude	NOUN
easat-8587	155	30	of	of	ADP
easat-8587	155	31	the	the	DET
easat-8587	155	32	impact	impact	NOUN
easat-8587	155	33	that	that	PRON
easat-8587	155	34	the	the	DET
easat-8587	155	35	independent	independent	ADJ
easat-8587	155	36	variable	variable	NOUN
easat-8587	155	37	has	have	VERB
easat-8587	155	38	on	on	ADP
easat-8587	155	39	the	the	DET
easat-8587	155	40	dependent	dependent	ADJ
easat-8587	155	41	variable	variable	NOUN
easat-8587	155	42	[	[	X
easat-8587	155	43	29	29	NUM
easat-8587	155	44	]	]	PUNCT
easat-8587	155	45	.	.	PUNCT
easat-8587	156	1	effect	effect	NOUN
easat-8587	156	2	size	size	NOUN
easat-8587	156	3	is	be	AUX
easat-8587	156	4	an	an	DET
easat-8587	156	5	important	important	ADJ
easat-8587	156	6	measure	measure	NOUN
easat-8587	156	7	to	to	PART
easat-8587	156	8	assess	assess	VERB
easat-8587	156	9	the	the	DET
easat-8587	156	10	strength	strength	NOUN
easat-8587	156	11	of	of	ADP
easat-8587	156	12	the	the	DET
easat-8587	156	13	relationship	relationship	NOUN
easat-8587	156	14	between	between	ADP
easat-8587	156	15	variables	variable	NOUN
easat-8587	156	16	in	in	ADP
easat-8587	156	17	the	the	DET
easat-8587	156	18	model	model	NOUN
easat-8587	156	19	,	,	PUNCT
easat-8587	156	20	which	which	PRON
easat-8587	156	21	in	in	ADP
easat-8587	156	22	turn	turn	NOUN
easat-8587	156	23	helps	help	VERB
easat-8587	156	24	evaluate	evaluate	VERB
easat-8587	156	25	how	how	SCONJ
easat-8587	156	26	much	much	ADJ
easat-8587	156	27	an	an	DET
easat-8587	156	28	independent	independent	ADJ
easat-8587	156	29	variable	variable	NOUN
easat-8587	156	30	affects	affect	VERB
easat-8587	156	31	the	the	DET
easat-8587	156	32	change	change	NOUN
easat-8587	156	33	in	in	ADP
easat-8587	156	34	the	the	DET
easat-8587	156	35	dependent	dependent	ADJ
easat-8587	156	36	variable	variable	NOUN
easat-8587	156	37	[	[	X
easat-8587	156	38	29	29	NUM
easat-8587	156	39	]	]	PUNCT
easat-8587	156	40	.	.	PUNCT
easat-8587	157	1	the	the	DET
easat-8587	157	2	interpretation	interpretation	NOUN
easat-8587	157	3	guidelines	guideline	NOUN
easat-8587	157	4	for	for	ADP
easat-8587	157	5	f²	f²	PROPN
easat-8587	157	6	are	be	AUX
easat-8587	157	7	as	as	SCONJ
easat-8587	157	8	follows	follow	VERB
easat-8587	157	9	:	:	PUNCT
easat-8587	157	10	0.02	0.02	NUM
easat-8587	157	11	is	be	AUX
easat-8587	157	12	considered	consider	VERB
easat-8587	157	13	a	a	DET
easat-8587	157	14	small	small	ADJ
easat-8587	157	15	effect	effect	NOUN
easat-8587	157	16	,	,	PUNCT
easat-8587	157	17	0.15	0.15	NUM
easat-8587	157	18	is	be	AUX
easat-8587	157	19	considered	consider	VERB
easat-8587	157	20	a	a	DET
easat-8587	157	21	moderate	moderate	ADJ
easat-8587	157	22	effect	effect	NOUN
easat-8587	157	23	,	,	PUNCT
easat-8587	157	24	and	and	CCONJ
easat-8587	157	25	0.35	0.35	NUM
easat-8587	157	26	is	be	AUX
easat-8587	157	27	considered	consider	VERB
easat-8587	157	28	a	a	DET
easat-8587	157	29	large	large	ADJ
easat-8587	157	30	effect	effect	NOUN
easat-8587	157	31	[	[	X
easat-8587	157	32	29	29	NUM
easat-8587	157	33	]	]	PUNCT
easat-8587	157	34	.	.	PUNCT
easat-8587	158	1	based	base	VERB
easat-8587	158	2	on	on	ADP
easat-8587	158	3	the	the	DET
easat-8587	158	4	effect	effect	NOUN
easat-8587	158	5	size	size	NOUN
easat-8587	158	6	table	table	NOUN
easat-8587	158	7	,	,	PUNCT
easat-8587	158	8	the	the	DET
easat-8587	158	9	following	follow	VERB
easat-8587	158	10	interpretations	interpretation	NOUN
easat-8587	158	11	can	can	AUX
easat-8587	158	12	be	be	AUX
easat-8587	158	13	made	make	VERB
easat-8587	158	14	:	:	PUNCT
easat-8587	158	15	•	•	ADJ
easat-8587	158	16	emotional	emotional	ADJ
easat-8587	158	17	arousal	arousal	NOUN
easat-8587	158	18	has	have	VERB
easat-8587	158	19	a	a	DET
easat-8587	158	20	small	small	ADJ
easat-8587	158	21	effect	effect	NOUN
easat-8587	158	22	on	on	ADP
easat-8587	158	23	impulsive	impulsive	ADJ
easat-8587	158	24	buying	buying	NOUN
easat-8587	158	25	behavior	behavior	NOUN
easat-8587	158	26	with	with	ADP
easat-8587	158	27	an	an	DET
easat-8587	158	28	f	f	ADJ
easat-8587	158	29	-	-	PUNCT
easat-8587	158	30	square	square	ADJ
easat-8587	158	31	value	value	NOUN
easat-8587	158	32	of	of	ADP
easat-8587	158	33	0.028	0.028	NUM
easat-8587	158	34	.	.	PUNCT
easat-8587	159	1	•	•	NUM
easat-8587	159	2	gamification	gamification	NOUN
easat-8587	159	3	of	of	ADP
easat-8587	159	4	daily	daily	ADJ
easat-8587	159	5	reward	reward	NOUN
easat-8587	159	6	has	have	VERB
easat-8587	159	7	a	a	DET
easat-8587	159	8	large	large	ADJ
easat-8587	159	9	effect	effect	NOUN
easat-8587	159	10	on	on	ADP
easat-8587	159	11	emotional	emotional	ADJ
easat-8587	159	12	arousal	arousal	NOUN
easat-8587	159	13	with	with	ADP
easat-8587	159	14	an	an	DET
easat-8587	159	15	f	f	ADJ
easat-8587	159	16	-	-	PUNCT
easat-8587	159	17	square	square	ADJ
easat-8587	159	18	value	value	NOUN
easat-8587	159	19	of	of	ADP
easat-8587	159	20	2.502	2.502	NUM
easat-8587	159	21	.	.	PUNCT
easat-8587	160	1	•	•	NUM
easat-8587	160	2	gamification	gamification	NOUN
easat-8587	160	3	of	of	ADP
easat-8587	160	4	daily	daily	ADJ
easat-8587	160	5	reward	reward	NOUN
easat-8587	160	6	has	have	VERB
easat-8587	160	7	a	a	DET
easat-8587	160	8	small	small	ADJ
easat-8587	160	9	effect	effect	NOUN
easat-8587	160	10	on	on	ADP
easat-8587	160	11	impulsive	impulsive	ADJ
easat-8587	160	12	buying	buying	NOUN
easat-8587	160	13	behavior	behavior	NOUN
easat-8587	160	14	with	with	ADP
easat-8587	160	15	an	an	DET
easat-8587	160	16	fsquare	fsquare	NOUN
easat-8587	160	17	value	value	NOUN
easat-8587	160	18	of	of	ADP
easat-8587	160	19	0.023	0.023	NUM
easat-8587	160	20	.	.	PUNCT
easat-8587	161	1	•	•	NUM
easat-8587	161	2	social	social	ADJ
easat-8587	161	3	presence	presence	NOUN
easat-8587	161	4	has	have	VERB
easat-8587	161	5	a	a	DET
easat-8587	161	6	small	small	ADJ
easat-8587	161	7	to	to	PART
easat-8587	161	8	moderate	moderate	ADJ
easat-8587	161	9	effect	effect	NOUN
easat-8587	161	10	on	on	ADP
easat-8587	161	11	both	both	DET
easat-8587	161	12	,	,	PUNCT
easat-8587	161	13	emotional	emotional	ADJ
easat-8587	161	14	arousal	arousal	NOUN
easat-8587	161	15	and	and	CCONJ
easat-8587	161	16	impulsive	impulsive	ADJ
easat-8587	161	17	buying	buying	NOUN
easat-8587	161	18	behavior	behavior	NOUN
easat-8587	161	19	with	with	ADP
easat-8587	161	20	0.087	0.087	NUM
easat-8587	161	21	and	and	CCONJ
easat-8587	161	22	0.125	0.125	NUM
easat-8587	161	23	respectively	respectively	ADV
easat-8587	161	24	.	.	PUNCT
easat-8587	161	25	table	table	NOUN
easat-8587	161	26	7	7	NUM
easat-8587	161	27	.	.	PUNCT
easat-8587	161	28	path	path	NOUN
easat-8587	161	29	coefficients	coefficient	NOUN
easat-8587	161	30	.	.	PUNCT
easat-8587	162	1	original	original	ADJ
easat-8587	162	2	sample	sample	NOUN
easat-8587	162	3	(	(	PUNCT
easat-8587	162	4	o	o	NOUN
easat-8587	162	5	)	)	PUNCT
easat-8587	162	6	sample	sample	NOUN
easat-8587	162	7	mean	mean	NOUN
easat-8587	162	8	(	(	PUNCT
easat-8587	162	9	m	m	NOUN
easat-8587	162	10	)	)	PUNCT
easat-8587	162	11	standard	standard	ADJ
easat-8587	162	12	deviation	deviation	NOUN
easat-8587	162	13	(	(	PUNCT
easat-8587	162	14	stdev	stdev	NOUN
easat-8587	162	15	)	)	PUNCT
easat-8587	162	16	t	t	PROPN
easat-8587	162	17	statistics	statistic	NOUN
easat-8587	162	18	(	(	PUNCT
easat-8587	162	19	|o	|o	NOUN
easat-8587	162	20	/	/	SYM
easat-8587	162	21	stdev|	stdev|	NOUN
easat-8587	162	22	)	)	PUNCT
easat-8587	162	23	p	p	NOUN
easat-8587	162	24	values	value	NOUN
easat-8587	162	25	results	result	VERB
easat-8587	162	26	gdr	gdr	PROPN
easat-8587	162	27	→	→	SYM
easat-8587	162	28	ea	ea	ADP
easat-8587	162	29	0.812	0.812	NUM
easat-8587	162	30	0.811	0.811	NUM
easat-8587	162	31	0.042	0.042	NUM
easat-8587	162	32	19.349	19.349	NUM
easat-8587	163	1	0.000	0.000	NUM
easat-8587	164	1	h1	h1	PROPN
easat-8587	164	2	accepted	accept	VERB
easat-8587	164	3	sp	sp	ADP
easat-8587	164	4	→	→	SYM
easat-8587	164	5	ea	ea	NOUN
easat-8587	164	6	0.151	0.151	NUM
easat-8587	164	7	0.150	0.150	NUM
easat-8587	164	8	0.057	0.057	NUM
easat-8587	164	9	2.626	2.626	NUM
easat-8587	164	10	0.009	0.009	NUM
easat-8587	164	11	h2	h2	NOUN
easat-8587	164	12	accepted	accept	VERB
easat-8587	164	13	ea	ea	INTJ
easat-8587	164	14	→	→	SYM
easat-8587	164	15	ibb	ibb	NOUN
easat-8587	164	16	0.271	0.271	NUM
easat-8587	164	17	0.276	0.276	NUM
easat-8587	164	18	0.159	0.159	NUM
easat-8587	164	19	1.706	1.706	NUM
easat-8587	164	20	0.088	0.088	NUM
easat-8587	164	21	h3	h3	NOUN
easat-8587	164	22	accepted	accept	VERB
easat-8587	164	23	gdr	gdr	PROPN
easat-8587	164	24	→	→	SYM
easat-8587	164	25	ibb	ibb	NOUN
easat-8587	164	26	0.236	0.236	NUM
easat-8587	164	27	0.225	0.225	NUM
easat-8587	164	28	0.156	0.156	NUM
easat-8587	164	29	1.507	1.507	NUM
easat-8587	164	30	0.132	0.132	NUM
easat-8587	164	31	h4	h4	NOUN
easat-8587	164	32	rejected	reject	VERB
easat-8587	164	33	sp	sp	ADP
easat-8587	164	34	→	→	SYM
easat-8587	164	35	ibb	ibb	NOUN
easat-8587	164	36	0.307	0.307	NUM
easat-8587	164	37	0.314	0.314	NUM
easat-8587	164	38	0.075	0.075	NUM
easat-8587	164	39	4.094	4.094	NUM
easat-8587	164	40	0.000	0.000	NUM
easat-8587	164	41	h5	h5	PROPN
easat-8587	164	42	accepted	accept	VERB
easat-8587	164	43	path	path	NOUN
easat-8587	164	44	coefficients	coefficient	NOUN
easat-8587	164	45	measure	measure	VERB
easat-8587	164	46	the	the	DET
easat-8587	164	47	extent	extent	NOUN
easat-8587	164	48	to	to	PART
easat-8587	164	49	which	which	PRON
easat-8587	164	50	the	the	DET
easat-8587	164	51	independent	independent	ADJ
easat-8587	164	52	variable	variable	NOUN
easat-8587	164	53	can	can	AUX
easat-8587	164	54	directly	directly	ADV
easat-8587	164	55	affect	affect	VERB
easat-8587	164	56	the	the	DET
easat-8587	164	57	dependent	dependent	ADJ
easat-8587	164	58	variable	variable	NOUN
easat-8587	164	59	.	.	PUNCT
easat-8587	165	1	the	the	PRON
easat-8587	165	2	larger	large	ADJ
easat-8587	165	3	the	the	DET
easat-8587	165	4	path	path	NOUN
easat-8587	165	5	coefficient	coefficient	NOUN
easat-8587	165	6	value	value	NOUN
easat-8587	165	7	,	,	PUNCT
easat-8587	165	8	the	the	PRON
easat-8587	165	9	stronger	strong	ADJ
easat-8587	165	10	the	the	DET
easat-8587	165	11	influence	influence	NOUN
easat-8587	165	12	of	of	ADP
easat-8587	165	13	the	the	DET
easat-8587	165	14	independent	independent	ADJ
easat-8587	165	15	variable	variable	NOUN
easat-8587	165	16	on	on	ADP
easat-8587	165	17	the	the	DET
easat-8587	165	18	dependent	dependent	ADJ
easat-8587	165	19	variable	variable	NOUN
easat-8587	165	20	[	[	X
easat-8587	165	21	29	29	NUM
easat-8587	165	22	]	]	PUNCT
easat-8587	165	23	.	.	PUNCT
easat-8587	166	1	path	path	NOUN
easat-8587	166	2	coefficients	coefficient	NOUN
easat-8587	166	3	are	be	AUX
easat-8587	166	4	divided	divide	VERB
easat-8587	166	5	into	into	ADP
easat-8587	166	6	direct	direct	ADJ
easat-8587	166	7	influence	influence	NOUN
easat-8587	166	8	and	and	CCONJ
easat-8587	166	9	indirect	indirect	ADJ
easat-8587	166	10	influence	influence	NOUN
easat-8587	166	11	.	.	PUNCT
easat-8587	166	12	.	.	PUNCT
easat-8587	167	1	the	the	DET
easat-8587	167	2	significance	significance	NOUN
easat-8587	167	3	of	of	ADP
easat-8587	167	4	the	the	DET
easat-8587	167	5	path	path	NOUN
easat-8587	167	6	coefficient	coefficient	NOUN
easat-8587	167	7	is	be	AUX
easat-8587	167	8	interpreted	interpret	VERB
easat-8587	167	9	if	if	SCONJ
easat-8587	167	10	the	the	DET
easat-8587	167	11	p	p	NOUN
easat-8587	167	12	-	-	PUNCT
easat-8587	167	13	value	value	NOUN
easat-8587	167	14	is	be	AUX
easat-8587	167	15	smaller	small	ADJ
easat-8587	167	16	than	than	ADP
easat-8587	167	17	0.1	0.1	NUM
easat-8587	167	18	or	or	CCONJ
easat-8587	167	19	the	the	DET
easat-8587	167	20	t	t	NOUN
easat-8587	167	21	-	-	PUNCT
easat-8587	167	22	statistic	statistic	NOUN
easat-8587	167	23	value	value	NOUN
easat-8587	167	24	is	be	AUX
easat-8587	167	25	greater	great	ADJ
easat-8587	167	26	than	than	ADP
easat-8587	167	27	1.645	1.645	NUM
easat-8587	167	28	with	with	ADP
easat-8587	167	29	a	a	DET
easat-8587	167	30	significance	significance	NOUN
easat-8587	167	31	level	level	NOUN
easat-8587	167	32	of	of	ADP
easat-8587	167	33	10	10	NUM
easat-8587	167	34	%	%	NOUN
easat-8587	167	35	,	,	PUNCT
easat-8587	167	36	indicating	indicate	VERB
easat-8587	167	37	that	that	SCONJ
easat-8587	167	38	the	the	DET
easat-8587	167	39	relationship	relationship	NOUN
easat-8587	167	40	between	between	ADP
easat-8587	167	41	the	the	DET
easat-8587	167	42	variables	variable	NOUN
easat-8587	167	43	is	be	AUX
easat-8587	167	44	significant	significant	ADJ
easat-8587	167	45	[	[	X
easat-8587	167	46	29	29	NUM
easat-8587	167	47	]	]	PUNCT
easat-8587	167	48	.	.	PUNCT
easat-8587	168	1	in	in	ADP
easat-8587	168	2	this	this	DET
easat-8587	168	3	research	research	NOUN
easat-8587	168	4	,	,	PUNCT
easat-8587	168	5	the	the	DET
easat-8587	168	6	p	p	NOUN
easat-8587	168	7	-	-	PUNCT
easat-8587	168	8	value	value	NOUN
easat-8587	168	9	was	be	AUX
easat-8587	168	10	used	use	VERB
easat-8587	168	11	to	to	PART
easat-8587	168	12	assess	assess	VERB
easat-8587	168	13	the	the	DET
easat-8587	168	14	significance	significance	NOUN
easat-8587	168	15	.	.	PUNCT
easat-8587	169	1	the	the	DET
easat-8587	169	2	hypothesis	hypothesis	NOUN
easat-8587	169	3	results	result	VERB
easat-8587	169	4	for	for	ADP
easat-8587	169	5	the	the	DET
easat-8587	169	6	independent	independent	ADJ
easat-8587	169	7	,	,	PUNCT
easat-8587	169	8	dependent	dependent	ADJ
easat-8587	169	9	,	,	PUNCT
easat-8587	169	10	and	and	CCONJ
easat-8587	169	11	mediator	mediator	NOUN
easat-8587	169	12	variables	variable	NOUN
easat-8587	169	13	are	be	AUX
easat-8587	169	14	summarized	summarize	VERB
easat-8587	169	15	in	in	ADP
easat-8587	169	16	the	the	DET
easat-8587	169	17	table	table	NOUN
easat-8587	169	18	,	,	PUNCT
easat-8587	169	19	as	as	SCONJ
easat-8587	169	20	follows	follow	VERB
easat-8587	169	21	:	:	PUNCT
easat-8587	169	22	•	•	NUM
easat-8587	169	23	gamification	gamification	PROPN
easat-8587	169	24	daily	daily	ADJ
easat-8587	169	25	reward	reward	NOUN
easat-8587	169	26	has	have	VERB
easat-8587	169	27	a	a	DET
easat-8587	169	28	significant	significant	ADJ
easat-8587	169	29	influence	influence	NOUN
easat-8587	169	30	on	on	ADP
easat-8587	169	31	emotional	emotional	ADJ
easat-8587	169	32	arousal	arousal	NOUN
easat-8587	169	33	(	(	PUNCT
easat-8587	169	34	h1	h1	PROPN
easat-8587	169	35	)	)	PUNCT
easat-8587	169	36	with	with	ADP
easat-8587	169	37	a	a	DET
easat-8587	169	38	p	p	NOUN
easat-8587	169	39	-	-	PUNCT
easat-8587	169	40	value	value	NOUN
easat-8587	169	41	of	of	ADP
easat-8587	169	42	0.000	0.000	NUM
easat-8587	169	43	<	<	X
easat-8587	169	44	0.1	0.1	NUM
easat-8587	169	45	,	,	PUNCT
easat-8587	169	46	so	so	ADV
easat-8587	169	47	h1	h1	PROPN
easat-8587	169	48	is	be	AUX
easat-8587	169	49	accepted	accept	VERB
easat-8587	169	50	.	.	PUNCT
easat-8587	170	1	the	the	DET
easat-8587	170	2	original	original	ADJ
easat-8587	170	3	sample	sample	NOUN
easat-8587	170	4	of	of	ADP
easat-8587	170	5	h1	h1	PROPN
easat-8587	170	6	is	be	AUX
easat-8587	170	7	81.2	81.2	NUM
easat-8587	170	8	%	%	NOUN
easat-8587	170	9	variance	variance	NOUN
easat-8587	170	10	,	,	PUNCT
easat-8587	170	11	meaning	mean	VERB
easat-8587	170	12	this	this	DET
easat-8587	170	13	influence	influence	NOUN
easat-8587	170	14	is	be	AUX
easat-8587	170	15	strong	strong	ADJ
easat-8587	170	16	,	,	PUNCT
easat-8587	170	17	with	with	ADP
easat-8587	170	18	18.8	18.8	NUM
easat-8587	170	19	%	%	NOUN
easat-8587	170	20	of	of	ADP
easat-8587	170	21	the	the	DET
easat-8587	170	22	variance	variance	NOUN
easat-8587	170	23	explained	explain	VERB
easat-8587	170	24	by	by	ADP
easat-8587	170	25	other	other	ADJ
easat-8587	170	26	factors	factor	NOUN
easat-8587	170	27	.	.	PUNCT
easat-8587	171	1	•	•	NUM
easat-8587	171	2	social	social	ADJ
easat-8587	171	3	presence	presence	NOUN
easat-8587	171	4	has	have	VERB
easat-8587	171	5	a	a	DET
easat-8587	171	6	significant	significant	ADJ
easat-8587	171	7	influence	influence	NOUN
easat-8587	171	8	on	on	ADP
easat-8587	171	9	emotional	emotional	ADJ
easat-8587	171	10	arousal	arousal	NOUN
easat-8587	171	11	(	(	PUNCT
easat-8587	171	12	h2	h2	PROPN
easat-8587	171	13	)	)	PUNCT
easat-8587	171	14	with	with	ADP
easat-8587	171	15	a	a	DET
easat-8587	171	16	p	p	NOUN
easat-8587	171	17	-	-	PUNCT
easat-8587	171	18	value	value	NOUN
easat-8587	171	19	of	of	ADP
easat-8587	171	20	0.009	0.009	NUM
easat-8587	171	21	<	<	X
easat-8587	171	22	0.1	0.1	NUM
easat-8587	171	23	,	,	PUNCT
easat-8587	171	24	so	so	SCONJ
easat-8587	171	25	h3	h3	NOUN
easat-8587	171	26	is	be	AUX
easat-8587	171	27	accepted	accept	VERB
easat-8587	171	28	.	.	PUNCT
easat-8587	172	1	the	the	DET
easat-8587	172	2	original	original	ADJ
easat-8587	172	3	sample	sample	NOUN
easat-8587	172	4	of	of	ADP
easat-8587	172	5	h3	h3	NOUN
easat-8587	172	6	is	be	AUX
easat-8587	172	7	15.1	15.1	NUM
easat-8587	172	8	%	%	NOUN
easat-8587	172	9	variance	variance	NOUN
easat-8587	172	10	,	,	PUNCT
easat-8587	172	11	meaning	mean	VERB
easat-8587	172	12	this	this	DET
easat-8587	172	13	influence	influence	NOUN
easat-8587	172	14	is	be	AUX
easat-8587	172	15	moderate	moderate	ADJ
easat-8587	172	16	,	,	PUNCT
easat-8587	172	17	with	with	ADP
easat-8587	172	18	84,9	84,9	ADJ
easat-8587	172	19	%	%	NOUN
easat-8587	172	20	of	of	ADP
easat-8587	172	21	the	the	DET
easat-8587	172	22	variance	variance	NOUN
easat-8587	172	23	explained	explain	VERB
easat-8587	172	24	by	by	ADP
easat-8587	172	25	other	other	ADJ
easat-8587	172	26	factors	factor	NOUN
easat-8587	172	27	.	.	PUNCT
easat-8587	173	1	390	390	NUM
easat-8587	173	2	edelweiss	edelweiss	PROPN
easat-8587	173	3	applied	apply	VERB
easat-8587	173	4	science	science	NOUN
easat-8587	173	5	and	and	CCONJ
easat-8587	173	6	technology	technology	NOUN
easat-8587	173	7	issn	issn	PROPN
easat-8587	173	8	:	:	PUNCT
easat-8587	173	9	2576	2576	NUM
easat-8587	173	10	-	-	SYM
easat-8587	173	11	8484	8484	NUM
easat-8587	173	12	vol	vol	NOUN
easat-8587	173	13	.	.	PROPN
easat-8587	174	1	9	9	NUM
easat-8587	174	2	,	,	PUNCT
easat-8587	174	3	no	no	INTJ
easat-8587	174	4	.	.	NOUN
easat-8587	174	5	7	7	NUM
easat-8587	174	6	:	:	SYM
easat-8587	174	7	383	383	NUM
easat-8587	174	8	-	-	SYM
easat-8587	174	9	393	393	NUM
easat-8587	174	10	,	,	PUNCT
easat-8587	174	11	2025	2025	NUM
easat-8587	174	12	doi	doi	NOUN
easat-8587	174	13	:	:	PUNCT
easat-8587	174	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	174	15	©	©	PROPN
easat-8587	174	16	2025	2025	NUM
easat-8587	174	17	by	by	ADP
easat-8587	174	18	the	the	DET
easat-8587	174	19	authors	author	NOUN
easat-8587	174	20	;	;	PUNCT
easat-8587	174	21	licensee	licensee	PROPN
easat-8587	174	22	learning	learning	NOUN
easat-8587	174	23	gate	gate	VERB
easat-8587	174	24	•	•	NOUN
easat-8587	174	25	emotional	emotional	ADJ
easat-8587	174	26	arousal	arousal	NOUN
easat-8587	174	27	has	have	VERB
easat-8587	174	28	a	a	DET
easat-8587	174	29	significant	significant	ADJ
easat-8587	174	30	influence	influence	NOUN
easat-8587	174	31	on	on	ADP
easat-8587	174	32	impulsive	impulsive	ADJ
easat-8587	174	33	buying	buying	NOUN
easat-8587	174	34	behavior	behavior	NOUN
easat-8587	174	35	(	(	PUNCT
easat-8587	174	36	h3	h3	NOUN
easat-8587	174	37	)	)	PUNCT
easat-8587	174	38	with	with	ADP
easat-8587	174	39	a	a	DET
easat-8587	174	40	pvalue	pvalue	NOUN
easat-8587	174	41	of	of	ADP
easat-8587	174	42	0.088	0.088	NUM
easat-8587	174	43	<	<	X
easat-8587	174	44	0.1	0.1	NUM
easat-8587	174	45	,	,	PUNCT
easat-8587	174	46	so	so	SCONJ
easat-8587	174	47	h3	h3	NOUN
easat-8587	174	48	is	be	AUX
easat-8587	174	49	accepted	accept	VERB
easat-8587	174	50	.	.	PUNCT
easat-8587	175	1	the	the	DET
easat-8587	175	2	original	original	ADJ
easat-8587	175	3	sample	sample	NOUN
easat-8587	175	4	of	of	ADP
easat-8587	175	5	h3	h3	NOUN
easat-8587	175	6	is	be	AUX
easat-8587	175	7	27.1	27.1	NUM
easat-8587	175	8	%	%	NOUN
easat-8587	175	9	variance	variance	NOUN
easat-8587	175	10	,	,	PUNCT
easat-8587	175	11	meaning	mean	VERB
easat-8587	175	12	this	this	DET
easat-8587	175	13	influence	influence	NOUN
easat-8587	175	14	is	be	AUX
easat-8587	175	15	moderate	moderate	ADJ
easat-8587	175	16	to	to	ADP
easat-8587	175	17	strong	strong	ADJ
easat-8587	175	18	,	,	PUNCT
easat-8587	175	19	with	with	ADP
easat-8587	175	20	72,9	72,9	NUM
easat-8587	175	21	%	%	NOUN
easat-8587	175	22	of	of	ADP
easat-8587	175	23	the	the	DET
easat-8587	175	24	variance	variance	NOUN
easat-8587	175	25	explained	explain	VERB
easat-8587	175	26	by	by	ADP
easat-8587	175	27	other	other	ADJ
easat-8587	175	28	factors	factor	NOUN
easat-8587	175	29	.	.	PUNCT
easat-8587	176	1	•	•	NUM
easat-8587	176	2	gamification	gamification	PROPN
easat-8587	176	3	daily	daily	ADJ
easat-8587	176	4	reward	reward	NOUN
easat-8587	176	5	does	do	AUX
easat-8587	176	6	not	not	PART
easat-8587	176	7	have	have	VERB
easat-8587	176	8	a	a	DET
easat-8587	176	9	significant	significant	ADJ
easat-8587	176	10	influence	influence	NOUN
easat-8587	176	11	on	on	ADP
easat-8587	176	12	impulsive	impulsive	ADJ
easat-8587	176	13	buying	buying	NOUN
easat-8587	176	14	behavior	behavior	NOUN
easat-8587	176	15	(	(	PUNCT
easat-8587	176	16	h4	h4	PROPN
easat-8587	176	17	)	)	PUNCT
easat-8587	176	18	with	with	ADP
easat-8587	176	19	a	a	DET
easat-8587	176	20	pvalue	pvalue	NOUN
easat-8587	176	21	of	of	ADP
easat-8587	176	22	0.132	0.132	NUM
easat-8587	176	23	>	>	SYM
easat-8587	176	24	0.1	0.1	NUM
easat-8587	176	25	,	,	PUNCT
easat-8587	176	26	so	so	SCONJ
easat-8587	176	27	h4	h4	PROPN
easat-8587	176	28	is	be	AUX
easat-8587	176	29	rejected	reject	VERB
easat-8587	176	30	.	.	PUNCT
easat-8587	177	1	the	the	DET
easat-8587	177	2	original	original	ADJ
easat-8587	177	3	sample	sample	NOUN
easat-8587	177	4	of	of	ADP
easat-8587	177	5	h4	h4	PROPN
easat-8587	177	6	is	be	AUX
easat-8587	177	7	23,6	23,6	NUM
easat-8587	177	8	%	%	NOUN
easat-8587	177	9	variance	variance	NOUN
easat-8587	177	10	,	,	PUNCT
easat-8587	177	11	meaning	mean	VERB
easat-8587	177	12	this	this	DET
easat-8587	177	13	influence	influence	NOUN
easat-8587	177	14	is	be	AUX
easat-8587	177	15	moderate	moderate	ADJ
easat-8587	177	16	to	to	ADP
easat-8587	177	17	strong	strong	ADJ
easat-8587	177	18	,	,	PUNCT
easat-8587	177	19	with	with	ADP
easat-8587	177	20	76,4	76,4	ADJ
easat-8587	177	21	%	%	NOUN
easat-8587	177	22	of	of	ADP
easat-8587	177	23	the	the	DET
easat-8587	177	24	variance	variance	NOUN
easat-8587	177	25	explained	explain	VERB
easat-8587	177	26	by	by	ADP
easat-8587	177	27	other	other	ADJ
easat-8587	177	28	factors	factor	NOUN
easat-8587	177	29	.	.	PUNCT
easat-8587	178	1	•	•	NUM
easat-8587	178	2	social	social	ADJ
easat-8587	178	3	presence	presence	NOUN
easat-8587	178	4	has	have	VERB
easat-8587	178	5	a	a	DET
easat-8587	178	6	significant	significant	ADJ
easat-8587	178	7	influence	influence	NOUN
easat-8587	178	8	on	on	ADP
easat-8587	178	9	impulsive	impulsive	ADJ
easat-8587	178	10	buying	buying	NOUN
easat-8587	178	11	behavior	behavior	NOUN
easat-8587	178	12	(	(	PUNCT
easat-8587	178	13	h5	h5	PROPN
easat-8587	178	14	)	)	PUNCT
easat-8587	178	15	with	with	ADP
easat-8587	178	16	a	a	DET
easat-8587	178	17	p	p	NOUN
easat-8587	178	18	-	-	PUNCT
easat-8587	178	19	value	value	NOUN
easat-8587	178	20	of	of	ADP
easat-8587	178	21	0.000	0.000	NUM
easat-8587	178	22	<	<	X
easat-8587	178	23	0.1	0.1	NUM
easat-8587	178	24	,	,	PUNCT
easat-8587	178	25	so	so	ADV
easat-8587	178	26	h5	h5	PROPN
easat-8587	178	27	is	be	AUX
easat-8587	178	28	accepted	accept	VERB
easat-8587	178	29	.	.	PUNCT
easat-8587	179	1	the	the	DET
easat-8587	179	2	original	original	ADJ
easat-8587	179	3	sample	sample	NOUN
easat-8587	179	4	of	of	ADP
easat-8587	179	5	h5	h5	PROPN
easat-8587	179	6	is	be	AUX
easat-8587	179	7	30,7	30,7	NUM
easat-8587	179	8	%	%	NOUN
easat-8587	179	9	variance	variance	NOUN
easat-8587	179	10	,	,	PUNCT
easat-8587	179	11	meaning	mean	VERB
easat-8587	179	12	this	this	DET
easat-8587	179	13	influence	influence	NOUN
easat-8587	179	14	is	be	AUX
easat-8587	179	15	moderate	moderate	ADJ
easat-8587	179	16	to	to	ADP
easat-8587	179	17	strong	strong	ADJ
easat-8587	179	18	,	,	PUNCT
easat-8587	179	19	with	with	ADP
easat-8587	179	20	69,3	69,3	NOUN
easat-8587	179	21	%	%	NOUN
easat-8587	179	22	of	of	ADP
easat-8587	179	23	the	the	DET
easat-8587	179	24	variance	variance	NOUN
easat-8587	179	25	explained	explain	VERB
easat-8587	179	26	by	by	ADP
easat-8587	179	27	other	other	ADJ
easat-8587	179	28	factors	factor	NOUN
easat-8587	179	29	.	.	PUNCT
easat-8587	180	1	table	table	NOUN
easat-8587	180	2	8	8	NUM
easat-8587	180	3	.	.	PUNCT
easat-8587	181	1	path	path	PROPN
easat-8587	181	2	coefficient	coefficient	NOUN
easat-8587	181	3	.	.	PUNCT
easat-8587	182	1	original	original	ADJ
easat-8587	182	2	sample	sample	NOUN
easat-8587	182	3	(	(	PUNCT
easat-8587	182	4	o	o	NOUN
easat-8587	182	5	)	)	PUNCT
easat-8587	182	6	sample	sample	NOUN
easat-8587	182	7	mean	mean	NOUN
easat-8587	182	8	(	(	PUNCT
easat-8587	182	9	m	m	NOUN
easat-8587	182	10	)	)	PUNCT
easat-8587	182	11	standard	standard	ADJ
easat-8587	182	12	deviation	deviation	NOUN
easat-8587	182	13	(	(	PUNCT
easat-8587	182	14	stdev	stdev	NOUN
easat-8587	182	15	)	)	PUNCT
easat-8587	182	16	t	t	PROPN
easat-8587	182	17	statistics	statistic	NOUN
easat-8587	182	18	(	(	PUNCT
easat-8587	182	19	|o	|o	NOUN
easat-8587	182	20	/	/	SYM
easat-8587	182	21	stdev|	stdev|	NOUN
easat-8587	182	22	)	)	PUNCT
easat-8587	182	23	p	p	NOUN
easat-8587	182	24	values	value	NOUN
easat-8587	182	25	results	result	VERB
easat-8587	182	26	gdr	gdr	PROPN
easat-8587	182	27	→	→	SYM
easat-8587	182	28	ea	ea	PROPN
easat-8587	182	29	→	→	SYM
easat-8587	182	30	ibb	ibb	NOUN
easat-8587	182	31	0.220	0.220	NUM
easat-8587	182	32	0.225	0.225	NUM
easat-8587	182	33	0.131	0.131	NUM
easat-8587	182	34	1.676	1.676	NUM
easat-8587	182	35	0.094	0.094	NUM
easat-8587	182	36	h6	h6	PROPN
easat-8587	182	37	accepted	accept	VERB
easat-8587	182	38	sp	sp	ADP
easat-8587	182	39	→	→	SYM
easat-8587	182	40	ea	ea	PROPN
easat-8587	182	41	→	→	SYM
easat-8587	182	42	ibb	ibb	NOUN
easat-8587	182	43	0.041	0.041	NUM
easat-8587	182	44	0.042	0.042	NUM
easat-8587	182	45	0.031	0.031	NUM
easat-8587	182	46	1.320	1.320	NUM
easat-8587	182	47	0.187	0.187	NUM
easat-8587	182	48	h7	h7	PROPN
easat-8587	182	49	rejected	reject	VERB
easat-8587	182	50	path	path	NOUN
easat-8587	182	51	coefficients	coefficient	NOUN
easat-8587	182	52	are	be	AUX
easat-8587	182	53	used	use	VERB
easat-8587	182	54	to	to	PART
easat-8587	182	55	measure	measure	VERB
easat-8587	182	56	the	the	DET
easat-8587	182	57	extent	extent	NOUN
easat-8587	182	58	to	to	PART
easat-8587	182	59	which	which	PRON
easat-8587	182	60	the	the	DET
easat-8587	182	61	independent	independent	ADJ
easat-8587	182	62	variable	variable	NOUN
easat-8587	182	63	indirectly	indirectly	ADV
easat-8587	182	64	affects	affect	VERB
easat-8587	182	65	the	the	DET
easat-8587	182	66	dependent	dependent	ADJ
easat-8587	182	67	variable	variable	NOUN
easat-8587	182	68	through	through	ADP
easat-8587	182	69	a	a	DET
easat-8587	182	70	mediating	mediate	VERB
easat-8587	182	71	variable	variable	NOUN
easat-8587	182	72	.	.	PUNCT
easat-8587	183	1	according	accord	VERB
easat-8587	183	2	to	to	ADP
easat-8587	183	3	savitri	savitri	PROPN
easat-8587	183	4	,	,	PUNCT
easat-8587	183	5	et	et	PROPN
easat-8587	183	6	al	al	PROPN
easat-8587	183	7	.	.	PUNCT
easat-8587	184	1	[	[	X
easat-8587	184	2	29	29	NUM
easat-8587	184	3	]	]	X
easat-8587	184	4	the	the	DET
easat-8587	184	5	significance	significance	NOUN
easat-8587	184	6	of	of	ADP
easat-8587	184	7	the	the	DET
easat-8587	184	8	path	path	NOUN
easat-8587	184	9	coefficient	coefficient	NOUN
easat-8587	184	10	can	can	AUX
easat-8587	184	11	be	be	AUX
easat-8587	184	12	assessed	assess	VERB
easat-8587	184	13	using	use	VERB
easat-8587	184	14	either	either	CCONJ
easat-8587	184	15	the	the	DET
easat-8587	184	16	p	p	NOUN
easat-8587	184	17	-	-	PUNCT
easat-8587	184	18	value	value	NOUN
easat-8587	184	19	(	(	PUNCT
easat-8587	184	20	should	should	AUX
easat-8587	184	21	be	be	AUX
easat-8587	184	22	<	<	X
easat-8587	184	23	0.1	0.1	NUM
easat-8587	184	24	)	)	PUNCT
easat-8587	184	25	or	or	CCONJ
easat-8587	184	26	the	the	DET
easat-8587	184	27	t	t	NOUN
easat-8587	184	28	-	-	PUNCT
easat-8587	184	29	statistic	statistic	NOUN
easat-8587	184	30	(	(	PUNCT
easat-8587	184	31	should	should	AUX
easat-8587	184	32	be	be	AUX
easat-8587	184	33	>	>	X
easat-8587	184	34	1.645	1.645	NUM
easat-8587	184	35	)	)	PUNCT
easat-8587	184	36	at	at	ADP
easat-8587	184	37	a	a	DET
easat-8587	184	38	10	10	NUM
easat-8587	184	39	%	%	NOUN
easat-8587	184	40	significance	significance	NOUN
easat-8587	184	41	level	level	NOUN
easat-8587	184	42	.	.	PUNCT
easat-8587	185	1	if	if	SCONJ
easat-8587	185	2	these	these	DET
easat-8587	185	3	criteria	criterion	NOUN
easat-8587	185	4	are	be	AUX
easat-8587	185	5	met	meet	VERB
easat-8587	185	6	,	,	PUNCT
easat-8587	185	7	the	the	DET
easat-8587	185	8	mediating	mediate	VERB
easat-8587	185	9	effect	effect	NOUN
easat-8587	185	10	is	be	AUX
easat-8587	185	11	considered	consider	VERB
easat-8587	185	12	statistically	statistically	ADV
easat-8587	185	13	significant	significant	ADJ
easat-8587	185	14	.	.	PUNCT
easat-8587	186	1	if	if	SCONJ
easat-8587	186	2	not	not	PART
easat-8587	186	3	,	,	PUNCT
easat-8587	186	4	the	the	DET
easat-8587	186	5	mediation	mediation	NOUN
easat-8587	186	6	is	be	AUX
easat-8587	186	7	deemed	deem	VERB
easat-8587	186	8	insignificant	insignificant	ADJ
easat-8587	186	9	,	,	PUNCT
easat-8587	186	10	indicating	indicate	VERB
easat-8587	186	11	that	that	SCONJ
easat-8587	186	12	the	the	DET
easat-8587	186	13	mediating	mediate	VERB
easat-8587	186	14	variable	variable	NOUN
easat-8587	186	15	does	do	AUX
easat-8587	186	16	not	not	PART
easat-8587	186	17	play	play	VERB
easat-8587	186	18	a	a	DET
easat-8587	186	19	significant	significant	ADJ
easat-8587	186	20	role	role	NOUN
easat-8587	186	21	in	in	ADP
easat-8587	186	22	the	the	DET
easat-8587	186	23	relationship	relationship	NOUN
easat-8587	186	24	.	.	PUNCT
easat-8587	187	1	in	in	ADP
easat-8587	187	2	this	this	DET
easat-8587	187	3	study	study	NOUN
easat-8587	187	4	,	,	PUNCT
easat-8587	187	5	emotional	emotional	ADJ
easat-8587	187	6	arousal	arousal	NOUN
easat-8587	187	7	(	(	PUNCT
easat-8587	187	8	ea	ea	NOUN
easat-8587	187	9	)	)	PUNCT
easat-8587	187	10	was	be	AUX
easat-8587	187	11	examined	examine	VERB
easat-8587	187	12	as	as	ADP
easat-8587	187	13	a	a	DET
easat-8587	187	14	mediating	mediate	VERB
easat-8587	187	15	variable	variable	NOUN
easat-8587	187	16	between	between	ADP
easat-8587	187	17	two	two	NUM
easat-8587	187	18	independent	independent	ADJ
easat-8587	187	19	variables	variable	NOUN
easat-8587	187	20	—	—	PUNCT
easat-8587	187	21	gamification	gamification	NOUN
easat-8587	187	22	of	of	ADP
easat-8587	187	23	daily	daily	ADJ
easat-8587	187	24	reward	reward	NOUN
easat-8587	187	25	(	(	PUNCT
easat-8587	187	26	gdr	gdr	PROPN
easat-8587	187	27	)	)	PUNCT
easat-8587	187	28	and	and	CCONJ
easat-8587	187	29	social	social	ADJ
easat-8587	187	30	presence	presence	NOUN
easat-8587	187	31	(	(	PUNCT
easat-8587	187	32	sp)—and	sp)—and	VERB
easat-8587	187	33	the	the	DET
easat-8587	187	34	dependent	dependent	ADJ
easat-8587	187	35	variable	variable	ADJ
easat-8587	187	36	impulsive	impulsive	ADJ
easat-8587	187	37	buying	buying	NOUN
easat-8587	187	38	behavior	behavior	NOUN
easat-8587	187	39	(	(	PUNCT
easat-8587	187	40	ibb	ibb	NOUN
easat-8587	187	41	)	)	PUNCT
easat-8587	187	42	.	.	PUNCT
easat-8587	188	1	the	the	DET
easat-8587	188	2	results	result	NOUN
easat-8587	188	3	are	be	AUX
easat-8587	188	4	summarized	summarize	VERB
easat-8587	188	5	as	as	SCONJ
easat-8587	188	6	follows	follow	VERB
easat-8587	188	7	:	:	PUNCT
easat-8587	188	8	●	●	PUNCT
easat-8587	188	9	gdr	gdr	X
easat-8587	188	10	→	→	SYM
easat-8587	188	11	ea	ea	PROPN
easat-8587	188	12	→	→	SYM
easat-8587	188	13	ibb	ibb	NOUN
easat-8587	188	14	,	,	PUNCT
easat-8587	188	15	the	the	DET
easat-8587	188	16	original	original	ADJ
easat-8587	188	17	sample	sample	NOUN
easat-8587	188	18	value	value	NOUN
easat-8587	188	19	for	for	ADP
easat-8587	188	20	this	this	DET
easat-8587	188	21	path	path	NOUN
easat-8587	188	22	is	be	AUX
easat-8587	188	23	0.220	0.220	NUM
easat-8587	188	24	,	,	PUNCT
easat-8587	188	25	with	with	ADP
easat-8587	188	26	a	a	DET
easat-8587	188	27	sample	sample	NOUN
easat-8587	188	28	mean	mean	NOUN
easat-8587	188	29	of	of	ADP
easat-8587	188	30	0.225	0.225	NUM
easat-8587	188	31	and	and	CCONJ
easat-8587	188	32	a	a	DET
easat-8587	188	33	standard	standard	ADJ
easat-8587	188	34	deviation	deviation	NOUN
easat-8587	188	35	of	of	ADP
easat-8587	188	36	0.131	0.131	NUM
easat-8587	188	37	.	.	PUNCT
easat-8587	189	1	the	the	DET
easat-8587	189	2	t	t	PROPN
easat-8587	189	3	-	-	PUNCT
easat-8587	189	4	statistic	statistic	NOUN
easat-8587	189	5	is	be	AUX
easat-8587	189	6	1.676	1.676	NUM
easat-8587	189	7	,	,	PUNCT
easat-8587	189	8	and	and	CCONJ
easat-8587	189	9	the	the	DET
easat-8587	189	10	p	p	NOUN
easat-8587	189	11	-	-	PUNCT
easat-8587	189	12	value	value	NOUN
easat-8587	189	13	is	be	AUX
easat-8587	189	14	0.094	0.094	NUM
easat-8587	189	15	.	.	PUNCT
easat-8587	190	1	since	since	SCONJ
easat-8587	190	2	the	the	DET
easat-8587	190	3	pvalue	pvalue	NOUN
easat-8587	190	4	is	be	AUX
easat-8587	190	5	less	less	ADJ
easat-8587	190	6	than	than	ADP
easat-8587	190	7	0.1	0.1	NUM
easat-8587	190	8	and	and	CCONJ
easat-8587	190	9	the	the	DET
easat-8587	190	10	t	t	NOUN
easat-8587	190	11	-	-	PUNCT
easat-8587	190	12	statistic	statistic	NOUN
easat-8587	190	13	is	be	AUX
easat-8587	190	14	greater	great	ADJ
easat-8587	190	15	than	than	ADP
easat-8587	190	16	1.645	1.645	NUM
easat-8587	190	17	,	,	PUNCT
easat-8587	190	18	the	the	DET
easat-8587	190	19	mediating	mediate	VERB
easat-8587	190	20	effect	effect	NOUN
easat-8587	190	21	of	of	ADP
easat-8587	190	22	emotional	emotional	ADJ
easat-8587	190	23	arousal	arousal	NOUN
easat-8587	190	24	between	between	ADP
easat-8587	190	25	gamification	gamification	NOUN
easat-8587	190	26	of	of	ADP
easat-8587	190	27	daily	daily	ADJ
easat-8587	190	28	reward	reward	NOUN
easat-8587	190	29	and	and	CCONJ
easat-8587	190	30	impulsive	impulsive	ADJ
easat-8587	190	31	buying	buying	NOUN
easat-8587	190	32	behavior	behavior	NOUN
easat-8587	190	33	is	be	AUX
easat-8587	190	34	statistically	statistically	ADV
easat-8587	190	35	significant	significant	ADJ
easat-8587	190	36	(	(	PUNCT
easat-8587	190	37	h6	h6	PROPN
easat-8587	190	38	)	)	PUNCT
easat-8587	190	39	.	.	PUNCT
easat-8587	191	1	meaning	mean	VERB
easat-8587	191	2	this	this	DET
easat-8587	191	3	influence	influence	NOUN
easat-8587	191	4	is	be	AUX
easat-8587	191	5	moderate	moderate	ADJ
easat-8587	191	6	to	to	ADP
easat-8587	191	7	strong	strong	ADJ
easat-8587	191	8	,	,	PUNCT
easat-8587	191	9	the	the	DET
easat-8587	191	10	result	result	NOUN
easat-8587	191	11	does	do	AUX
easat-8587	191	12	support	support	VERB
easat-8587	191	13	the	the	DET
easat-8587	191	14	hypothesis	hypothesis	NOUN
easat-8587	191	15	that	that	PRON
easat-8587	191	16	emotional	emotional	ADJ
easat-8587	191	17	arousal	arousal	NOUN
easat-8587	191	18	significantly	significantly	ADV
easat-8587	191	19	mediates	mediate	VERB
easat-8587	191	20	this	this	DET
easat-8587	191	21	relationship	relationship	NOUN
easat-8587	191	22	.	.	PUNCT
easat-8587	192	1	●	●	PUNCT
easat-8587	192	2	sp	sp	ADP
easat-8587	192	3	→	→	SYM
easat-8587	192	4	ea	ea	PROPN
easat-8587	192	5	→	→	SYM
easat-8587	192	6	ibb	ibb	NOUN
easat-8587	192	7	,	,	PUNCT
easat-8587	192	8	the	the	DET
easat-8587	192	9	original	original	ADJ
easat-8587	192	10	sample	sample	NOUN
easat-8587	192	11	value	value	NOUN
easat-8587	192	12	for	for	ADP
easat-8587	192	13	this	this	DET
easat-8587	192	14	path	path	NOUN
easat-8587	192	15	is	be	AUX
easat-8587	192	16	0.041	0.041	NUM
easat-8587	192	17	,	,	PUNCT
easat-8587	192	18	with	with	ADP
easat-8587	192	19	a	a	DET
easat-8587	192	20	sample	sample	NOUN
easat-8587	192	21	mean	mean	NOUN
easat-8587	192	22	of	of	ADP
easat-8587	192	23	0.042	0.042	NUM
easat-8587	192	24	and	and	CCONJ
easat-8587	192	25	a	a	DET
easat-8587	192	26	standard	standard	ADJ
easat-8587	192	27	deviation	deviation	NOUN
easat-8587	192	28	of	of	ADP
easat-8587	192	29	0.031	0.031	NUM
easat-8587	192	30	.	.	PUNCT
easat-8587	193	1	the	the	DET
easat-8587	193	2	t	t	PROPN
easat-8587	193	3	-	-	PUNCT
easat-8587	193	4	statistic	statistic	NOUN
easat-8587	193	5	is	be	AUX
easat-8587	193	6	1.320	1.320	NUM
easat-8587	193	7	,	,	PUNCT
easat-8587	193	8	and	and	CCONJ
easat-8587	193	9	the	the	DET
easat-8587	193	10	p	p	NOUN
easat-8587	193	11	-	-	PUNCT
easat-8587	193	12	value	value	NOUN
easat-8587	193	13	is	be	AUX
easat-8587	193	14	0.187	0.187	NUM
easat-8587	193	15	.	.	PUNCT
easat-8587	194	1	since	since	SCONJ
easat-8587	194	2	the	the	DET
easat-8587	194	3	pvalue	pvalue	NOUN
easat-8587	194	4	is	be	AUX
easat-8587	194	5	greater	great	ADJ
easat-8587	194	6	than	than	ADP
easat-8587	194	7	0.1	0.1	NUM
easat-8587	194	8	and	and	CCONJ
easat-8587	194	9	the	the	DET
easat-8587	194	10	t	t	NOUN
easat-8587	194	11	-	-	PUNCT
easat-8587	194	12	statistic	statistic	NOUN
easat-8587	194	13	is	be	AUX
easat-8587	194	14	less	less	ADJ
easat-8587	194	15	than	than	ADP
easat-8587	194	16	1.645	1.645	NUM
easat-8587	194	17	,	,	PUNCT
easat-8587	194	18	the	the	DET
easat-8587	194	19	mediating	mediate	VERB
easat-8587	194	20	effect	effect	NOUN
easat-8587	194	21	of	of	ADP
easat-8587	194	22	emotional	emotional	ADJ
easat-8587	194	23	arousal	arousal	NOUN
easat-8587	194	24	between	between	ADP
easat-8587	194	25	social	social	ADJ
easat-8587	194	26	presence	presence	NOUN
easat-8587	194	27	and	and	CCONJ
easat-8587	194	28	impulsive	impulsive	ADJ
easat-8587	194	29	buying	buying	NOUN
easat-8587	194	30	behavior	behavior	NOUN
easat-8587	194	31	is	be	AUX
easat-8587	194	32	not	not	PART
easat-8587	194	33	statistically	statistically	ADV
easat-8587	194	34	significant	significant	ADJ
easat-8587	194	35	(	(	PUNCT
easat-8587	194	36	h7	h7	PROPN
easat-8587	194	37	)	)	PUNCT
easat-8587	194	38	.	.	PUNCT
easat-8587	195	1	meaning	mean	VERB
easat-8587	195	2	this	this	DET
easat-8587	195	3	influence	influence	NOUN
easat-8587	195	4	is	be	AUX
easat-8587	195	5	weak	weak	ADJ
easat-8587	195	6	,	,	PUNCT
easat-8587	195	7	the	the	DET
easat-8587	195	8	result	result	NOUN
easat-8587	195	9	does	do	AUX
easat-8587	195	10	not	not	PART
easat-8587	195	11	support	support	VERB
easat-8587	195	12	the	the	DET
easat-8587	195	13	hypothesis	hypothesis	NOUN
easat-8587	195	14	that	that	PRON
easat-8587	195	15	emotional	emotional	ADJ
easat-8587	195	16	arousal	arousal	NOUN
easat-8587	195	17	significantly	significantly	ADV
easat-8587	195	18	mediates	mediate	VERB
easat-8587	195	19	this	this	DET
easat-8587	195	20	relationship	relationship	NOUN
easat-8587	195	21	.	.	PUNCT
easat-8587	196	1	in	in	ADP
easat-8587	196	2	conclusion	conclusion	NOUN
easat-8587	196	3	,	,	PUNCT
easat-8587	196	4	based	base	VERB
easat-8587	196	5	on	on	ADP
easat-8587	196	6	the	the	DET
easat-8587	196	7	results	result	NOUN
easat-8587	196	8	of	of	ADP
easat-8587	196	9	the	the	DET
easat-8587	196	10	mediation	mediation	NOUN
easat-8587	196	11	analysis	analysis	NOUN
easat-8587	196	12	,	,	PUNCT
easat-8587	196	13	emotional	emotional	ADJ
easat-8587	196	14	arousal	arousal	NOUN
easat-8587	196	15	is	be	AUX
easat-8587	196	16	not	not	PART
easat-8587	196	17	confirmed	confirm	VERB
easat-8587	196	18	as	as	ADP
easat-8587	196	19	a	a	DET
easat-8587	196	20	significant	significant	ADJ
easat-8587	196	21	mediating	mediate	VERB
easat-8587	196	22	variable	variable	NOUN
easat-8587	196	23	in	in	ADP
easat-8587	196	24	the	the	DET
easat-8587	196	25	relationship	relationship	NOUN
easat-8587	196	26	between	between	ADP
easat-8587	196	27	gamification	gamification	NOUN
easat-8587	196	28	of	of	ADP
easat-8587	196	29	daily	daily	ADJ
easat-8587	196	30	reward	reward	NOUN
easat-8587	196	31	or	or	CCONJ
easat-8587	196	32	social	social	ADJ
easat-8587	196	33	presence	presence	NOUN
easat-8587	196	34	and	and	CCONJ
easat-8587	196	35	impulsive	impulsive	ADJ
easat-8587	196	36	buying	buying	NOUN
easat-8587	196	37	behavior	behavior	NOUN
easat-8587	196	38	.	.	PUNCT
easat-8587	197	1	these	these	DET
easat-8587	197	2	findings	finding	NOUN
easat-8587	197	3	suggest	suggest	VERB
easat-8587	197	4	that	that	SCONJ
easat-8587	197	5	while	while	SCONJ
easat-8587	197	6	emotional	emotional	ADJ
easat-8587	197	7	arousal	arousal	NOUN
easat-8587	197	8	may	may	AUX
easat-8587	197	9	be	be	AUX
easat-8587	197	10	conceptually	conceptually	ADV
easat-8587	197	11	relevant	relevant	ADJ
easat-8587	197	12	,	,	PUNCT
easat-8587	197	13	its	its	PRON
easat-8587	197	14	mediating	mediate	VERB
easat-8587	197	15	effect	effect	NOUN
easat-8587	197	16	is	be	AUX
easat-8587	197	17	not	not	PART
easat-8587	197	18	statistically	statistically	ADV
easat-8587	197	19	supported	support	VERB
easat-8587	197	20	in	in	ADP
easat-8587	197	21	this	this	DET
easat-8587	197	22	study	study	NOUN
easat-8587	197	23	.	.	PUNCT
easat-8587	198	1	391	391	NUM
easat-8587	198	2	edelweiss	edelweiss	PROPN
easat-8587	198	3	applied	apply	VERB
easat-8587	198	4	science	science	NOUN
easat-8587	198	5	and	and	CCONJ
easat-8587	198	6	technology	technology	NOUN
easat-8587	198	7	issn	issn	PROPN
easat-8587	198	8	:	:	PUNCT
easat-8587	198	9	2576	2576	NUM
easat-8587	198	10	-	-	SYM
easat-8587	198	11	8484	8484	NUM
easat-8587	198	12	vol	vol	NOUN
easat-8587	198	13	.	.	PROPN
easat-8587	199	1	9	9	NUM
easat-8587	199	2	,	,	PUNCT
easat-8587	199	3	no	no	INTJ
easat-8587	199	4	.	.	NOUN
easat-8587	199	5	7	7	NUM
easat-8587	199	6	:	:	SYM
easat-8587	199	7	383	383	NUM
easat-8587	199	8	-	-	SYM
easat-8587	199	9	393	393	NUM
easat-8587	199	10	,	,	PUNCT
easat-8587	199	11	2025	2025	NUM
easat-8587	199	12	doi	doi	NOUN
easat-8587	199	13	:	:	PUNCT
easat-8587	199	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	199	15	©	©	PROPN
easat-8587	199	16	2025	2025	NUM
easat-8587	199	17	by	by	ADP
easat-8587	199	18	the	the	DET
easat-8587	199	19	authors	author	NOUN
easat-8587	199	20	;	;	PUNCT
easat-8587	199	21	licensee	licensee	PROPN
easat-8587	199	22	learning	learn	VERB
easat-8587	199	23	gate	gate	NOUN
easat-8587	199	24	table	table	NOUN
easat-8587	199	25	9	9	NUM
easat-8587	199	26	.	.	PUNCT
easat-8587	200	1	(	(	PUNCT
easat-8587	200	2	gof	gof	NOUN
easat-8587	200	3	)	)	PUNCT
easat-8587	200	4	.	.	PUNCT
easat-8587	201	1	ave	ave	VERB
easat-8587	201	2	r	r	NOUN
easat-8587	201	3	-	-	PUNCT
easat-8587	201	4	square	square	ADJ
easat-8587	201	5	gdr	gdr	PROPN
easat-8587	201	6	0.725	0.725	NUM
easat-8587	201	7	sp	sp	ADP
easat-8587	201	8	0.551	0.551	NUM
easat-8587	201	9	ea	ea	NOUN
easat-8587	201	10	0.634	0.634	NUM
easat-8587	201	11	0.811	0.811	NUM
easat-8587	201	12	ibb	ibb	NOUN
easat-8587	201	13	0.657	0.657	NUM
easat-8587	201	14	0.501	0.501	NUM
easat-8587	201	15	average	average	ADJ
easat-8587	201	16	0.64175	0.64175	NUM
easat-8587	201	17	0.656	0.656	NUM
easat-8587	201	18	note	note	NOUN
easat-8587	201	19	:	:	PUNCT
easat-8587	201	20	gof=	gof=	PROPN
easat-8587	201	21	0.64884	0.64884	NUM
easat-8587	201	22	.	.	PUNCT
easat-8587	202	1	goodness	goodness	NOUN
easat-8587	202	2	of	of	ADP
easat-8587	202	3	fit	fit	ADJ
easat-8587	202	4	(	(	PUNCT
easat-8587	202	5	gof	gof	NOUN
easat-8587	202	6	)	)	PUNCT
easat-8587	202	7	measures	measure	VERB
easat-8587	202	8	the	the	DET
easat-8587	202	9	extent	extent	NOUN
easat-8587	202	10	to	to	PART
easat-8587	202	11	which	which	PRON
easat-8587	202	12	the	the	DET
easat-8587	202	13	model	model	NOUN
easat-8587	202	14	can	can	AUX
easat-8587	202	15	represent	represent	VERB
easat-8587	202	16	the	the	DET
easat-8587	202	17	relationships	relationship	NOUN
easat-8587	202	18	between	between	ADP
easat-8587	202	19	the	the	DET
easat-8587	202	20	constructs	construct	NOUN
easat-8587	202	21	in	in	ADP
easat-8587	202	22	both	both	CCONJ
easat-8587	202	23	the	the	DET
easat-8587	202	24	outer	outer	ADJ
easat-8587	202	25	model	model	NOUN
easat-8587	202	26	(	(	PUNCT
easat-8587	202	27	measurement	measurement	NOUN
easat-8587	202	28	)	)	PUNCT
easat-8587	202	29	and	and	CCONJ
easat-8587	202	30	inner	inner	ADJ
easat-8587	202	31	model	model	NOUN
easat-8587	202	32	(	(	PUNCT
easat-8587	202	33	structural	structural	NOUN
easat-8587	202	34	)	)	PUNCT
easat-8587	203	1	[	[	X
easat-8587	203	2	30	30	NUM
easat-8587	203	3	]	]	PUNCT
easat-8587	203	4	.	.	PUNCT
easat-8587	204	1	the	the	DET
easat-8587	204	2	formula	formula	NOUN
easat-8587	204	3	is	be	AUX
easat-8587	204	4	:	:	PUNCT
easat-8587	204	5	gof=	gof=	PROPN
easat-8587	204	6	√(ave	√(ave	NOUN
easat-8587	204	7	x	x	SYM
easat-8587	204	8	r2	r2	PROPN
easat-8587	204	9	)	)	PUNCT
easat-8587	204	10	.	.	PUNCT
easat-8587	205	1	the	the	DET
easat-8587	205	2	gof	gof	NOUN
easat-8587	205	3	value	value	NOUN
easat-8587	205	4	can	can	AUX
easat-8587	205	5	be	be	AUX
easat-8587	205	6	categorized	categorize	VERB
easat-8587	205	7	as	as	SCONJ
easat-8587	205	8	follows	follow	VERB
easat-8587	205	9	:	:	PUNCT
easat-8587	205	10	gof	gof	NOUN
easat-8587	205	11	≥	≥	NUM
easat-8587	205	12	0.36	0.36	NUM
easat-8587	205	13	:	:	PUNCT
easat-8587	205	14	model	model	NOUN
easat-8587	205	15	has	have	VERB
easat-8587	205	16	a	a	DET
easat-8587	205	17	very	very	ADV
easat-8587	205	18	good	good	ADJ
easat-8587	205	19	fit	fit	ADJ
easat-8587	205	20	(	(	PUNCT
easat-8587	205	21	large	large	ADJ
easat-8587	205	22	fit	fit	NOUN
easat-8587	205	23	)	)	PUNCT
easat-8587	205	24	.	.	PUNCT
easat-8587	206	1	0.25	0.25	NUM
easat-8587	206	2	≤	≤	NUM
easat-8587	206	3	gof	gof	NOUN
easat-8587	206	4	<	<	X
easat-8587	206	5	0.36	0.36	NUM
easat-8587	206	6	:	:	PUNCT
easat-8587	206	7	model	model	NOUN
easat-8587	206	8	has	have	VERB
easat-8587	206	9	a	a	DET
easat-8587	206	10	moderate	moderate	ADJ
easat-8587	206	11	fit	fit	NOUN
easat-8587	206	12	.	.	PUNCT
easat-8587	207	1	gof	gof	NOUN
easat-8587	207	2	<	<	X
easat-8587	207	3	0.25	0.25	NUM
easat-8587	207	4	:	:	PUNCT
easat-8587	207	5	model	model	NOUN
easat-8587	207	6	has	have	VERB
easat-8587	207	7	a	a	DET
easat-8587	207	8	poor	poor	ADJ
easat-8587	207	9	fit	fit	NOUN
easat-8587	207	10	.	.	PUNCT
easat-8587	208	1	based	base	VERB
easat-8587	208	2	on	on	ADP
easat-8587	208	3	the	the	DET
easat-8587	208	4	table	table	NOUN
easat-8587	208	5	above	above	ADV
easat-8587	208	6	,	,	PUNCT
easat-8587	208	7	the	the	DET
easat-8587	208	8	gof	gof	NOUN
easat-8587	208	9	value	value	NOUN
easat-8587	208	10	is	be	AUX
easat-8587	208	11	0.424	0.424	NUM
easat-8587	208	12	,	,	PUNCT
easat-8587	208	13	which	which	PRON
easat-8587	208	14	is	be	AUX
easat-8587	208	15	greater	great	ADJ
easat-8587	208	16	than	than	ADP
easat-8587	208	17	0.36	0.36	NUM
easat-8587	208	18	,	,	PUNCT
easat-8587	208	19	indicating	indicate	VERB
easat-8587	208	20	that	that	SCONJ
easat-8587	208	21	the	the	DET
easat-8587	208	22	model	model	NOUN
easat-8587	208	23	has	have	VERB
easat-8587	208	24	a	a	DET
easat-8587	208	25	large	large	ADJ
easat-8587	208	26	fit	fit	NOUN
easat-8587	208	27	.	.	PUNCT
easat-8587	209	1	therefore	therefore	ADV
easat-8587	209	2	,	,	PUNCT
easat-8587	209	3	it	it	PRON
easat-8587	209	4	can	can	AUX
easat-8587	209	5	be	be	AUX
easat-8587	209	6	concluded	conclude	VERB
easat-8587	209	7	that	that	SCONJ
easat-8587	209	8	the	the	DET
easat-8587	209	9	sem	sem	PROPN
easat-8587	209	10	model	model	NOUN
easat-8587	209	11	tested	test	VERB
easat-8587	209	12	through	through	ADP
easat-8587	209	13	both	both	CCONJ
easat-8587	209	14	the	the	DET
easat-8587	209	15	outer	outer	ADJ
easat-8587	209	16	and	and	CCONJ
easat-8587	209	17	inner	inner	ADJ
easat-8587	209	18	models	model	NOUN
easat-8587	209	19	is	be	AUX
easat-8587	209	20	able	able	ADJ
easat-8587	209	21	to	to	PART
easat-8587	209	22	represent	represent	VERB
easat-8587	209	23	the	the	DET
easat-8587	209	24	relationships	relationship	NOUN
easat-8587	209	25	between	between	ADP
easat-8587	209	26	the	the	DET
easat-8587	209	27	constructs	construct	NOUN
easat-8587	209	28	well	well	ADV
easat-8587	209	29	.	.	PUNCT
easat-8587	210	1	5	5	X
easat-8587	210	2	.	.	X
easat-8587	210	3	conclusion	conclusion	NOUN
easat-8587	210	4	this	this	DET
easat-8587	210	5	study	study	NOUN
easat-8587	210	6	aimed	aim	VERB
easat-8587	210	7	to	to	PART
easat-8587	210	8	analyze	analyze	VERB
easat-8587	210	9	the	the	DET
easat-8587	210	10	influence	influence	NOUN
easat-8587	210	11	of	of	ADP
easat-8587	210	12	tiktok	tiktok	NOUN
easat-8587	210	13	's	's	PART
easat-8587	210	14	daily	daily	ADJ
easat-8587	210	15	reward	reward	NOUN
easat-8587	210	16	gamification	gamification	NOUN
easat-8587	210	17	,	,	PUNCT
easat-8587	210	18	user	user	NOUN
easat-8587	210	19	experience	experience	NOUN
easat-8587	210	20	,	,	PUNCT
easat-8587	210	21	and	and	CCONJ
easat-8587	210	22	social	social	ADJ
easat-8587	210	23	presence	presence	NOUN
easat-8587	210	24	on	on	ADP
easat-8587	210	25	impulsive	impulsive	ADJ
easat-8587	210	26	buying	buying	NOUN
easat-8587	210	27	behavior	behavior	NOUN
easat-8587	210	28	,	,	PUNCT
easat-8587	210	29	with	with	ADP
easat-8587	210	30	emotional	emotional	ADJ
easat-8587	210	31	arousal	arousal	NOUN
easat-8587	210	32	serving	serve	VERB
easat-8587	210	33	as	as	ADP
easat-8587	210	34	a	a	DET
easat-8587	210	35	mediating	mediate	VERB
easat-8587	210	36	variable	variable	NOUN
easat-8587	210	37	.	.	PUNCT
easat-8587	211	1	using	use	VERB
easat-8587	211	2	partial	partial	ADJ
easat-8587	211	3	least	least	ADJ
easat-8587	211	4	squares	square	NOUN
easat-8587	211	5	structural	structural	ADJ
easat-8587	211	6	equation	equation	NOUN
easat-8587	211	7	modeling	modeling	NOUN
easat-8587	211	8	(	(	PUNCT
easat-8587	211	9	pls	pls	INTJ
easat-8587	211	10	-	-	PUNCT
easat-8587	211	11	sem	sem	NOUN
easat-8587	211	12	)	)	PUNCT
easat-8587	211	13	,	,	PUNCT
easat-8587	211	14	the	the	DET
easat-8587	211	15	results	result	NOUN
easat-8587	211	16	confirm	confirm	VERB
easat-8587	211	17	several	several	ADJ
easat-8587	211	18	significant	significant	ADJ
easat-8587	211	19	findings	finding	NOUN
easat-8587	211	20	while	while	SCONJ
easat-8587	211	21	also	also	ADV
easat-8587	211	22	highlighting	highlight	VERB
easat-8587	211	23	notable	notable	ADJ
easat-8587	211	24	limitations	limitation	NOUN
easat-8587	211	25	.	.	PUNCT
easat-8587	212	1	firstly	firstly	ADV
easat-8587	212	2	,	,	PUNCT
easat-8587	212	3	the	the	DET
easat-8587	212	4	findings	finding	NOUN
easat-8587	212	5	indicate	indicate	VERB
easat-8587	212	6	that	that	DET
easat-8587	212	7	gamification	gamification	NOUN
easat-8587	212	8	of	of	ADP
easat-8587	212	9	daily	daily	ADJ
easat-8587	212	10	reward	reward	NOUN
easat-8587	212	11	(	(	PUNCT
easat-8587	212	12	gdr	gdr	PROPN
easat-8587	212	13	)	)	PUNCT
easat-8587	212	14	significantly	significantly	ADV
easat-8587	212	15	influences	influence	VERB
easat-8587	212	16	emotional	emotional	ADJ
easat-8587	212	17	arousal	arousal	NOUN
easat-8587	212	18	,	,	PUNCT
easat-8587	212	19	and	and	CCONJ
easat-8587	212	20	social	social	ADJ
easat-8587	212	21	presence	presence	NOUN
easat-8587	212	22	(	(	PUNCT
easat-8587	212	23	sp	sp	NOUN
easat-8587	212	24	)	)	PUNCT
easat-8587	212	25	also	also	ADV
easat-8587	212	26	has	have	VERB
easat-8587	212	27	a	a	DET
easat-8587	212	28	significant	significant	ADJ
easat-8587	212	29	but	but	CCONJ
easat-8587	212	30	weaker	weak	ADJ
easat-8587	212	31	direct	direct	ADJ
easat-8587	212	32	effect	effect	NOUN
easat-8587	212	33	on	on	ADP
easat-8587	212	34	emotional	emotional	ADJ
easat-8587	212	35	arousal	arousal	NOUN
easat-8587	212	36	.	.	PUNCT
easat-8587	213	1	emotional	emotional	ADJ
easat-8587	213	2	arousal	arousal	NOUN
easat-8587	213	3	,	,	PUNCT
easat-8587	213	4	in	in	ADP
easat-8587	213	5	turn	turn	NOUN
easat-8587	213	6	,	,	PUNCT
easat-8587	213	7	exhibits	exhibit	VERB
easat-8587	213	8	a	a	DET
easat-8587	213	9	weak	weak	ADJ
easat-8587	213	10	to	to	PART
easat-8587	213	11	moderate	moderate	ADJ
easat-8587	213	12	but	but	CCONJ
easat-8587	213	13	statistically	statistically	ADV
easat-8587	213	14	significant	significant	ADJ
easat-8587	213	15	direct	direct	ADJ
easat-8587	213	16	influence	influence	NOUN
easat-8587	213	17	on	on	ADP
easat-8587	213	18	impulsive	impulsive	ADJ
easat-8587	213	19	buying	buying	NOUN
easat-8587	213	20	behavior	behavior	NOUN
easat-8587	213	21	(	(	PUNCT
easat-8587	213	22	ibb	ibb	NOUN
easat-8587	213	23	)	)	PUNCT
easat-8587	213	24	.	.	PUNCT
easat-8587	214	1	moreover	moreover	ADV
easat-8587	214	2	,	,	PUNCT
easat-8587	214	3	the	the	DET
easat-8587	214	4	mediating	mediate	VERB
easat-8587	214	5	role	role	NOUN
easat-8587	214	6	of	of	ADP
easat-8587	214	7	emotional	emotional	ADJ
easat-8587	214	8	arousal	arousal	NOUN
easat-8587	214	9	in	in	ADP
easat-8587	214	10	the	the	DET
easat-8587	214	11	relationships	relationship	NOUN
easat-8587	214	12	between	between	ADP
easat-8587	214	13	both	both	PRON
easat-8587	214	14	gdr	gdr	ADJ
easat-8587	214	15	→	→	SYM
easat-8587	214	16	ibb	ibb	NOUN
easat-8587	214	17	and	and	CCONJ
easat-8587	214	18	sp	sp	ADP
easat-8587	214	19	→	→	X
easat-8587	214	20	ibb	ibb	NOUN
easat-8587	214	21	was	be	AUX
easat-8587	214	22	found	find	VERB
easat-8587	214	23	to	to	PART
easat-8587	214	24	be	be	AUX
easat-8587	214	25	statistically	statistically	ADV
easat-8587	214	26	insignificant	insignificant	ADJ
easat-8587	214	27	,	,	PUNCT
easat-8587	214	28	as	as	SCONJ
easat-8587	214	29	reflected	reflect	VERB
easat-8587	214	30	by	by	ADP
easat-8587	214	31	p	p	NOUN
easat-8587	214	32	-	-	PUNCT
easat-8587	214	33	values	value	NOUN
easat-8587	214	34	above	above	ADP
easat-8587	214	35	0.1	0.1	NUM
easat-8587	214	36	and	and	CCONJ
easat-8587	214	37	tstatistics	tstatistic	NOUN
easat-8587	214	38	below	below	ADP
easat-8587	214	39	the	the	DET
easat-8587	214	40	threshold	threshold	NOUN
easat-8587	214	41	of	of	ADP
easat-8587	214	42	1.645	1.645	NUM
easat-8587	214	43	.	.	PUNCT
easat-8587	215	1	this	this	PRON
easat-8587	215	2	indicates	indicate	VERB
easat-8587	215	3	that	that	SCONJ
easat-8587	215	4	emotional	emotional	ADJ
easat-8587	215	5	arousal	arousal	NOUN
easat-8587	215	6	,	,	PUNCT
easat-8587	215	7	while	while	SCONJ
easat-8587	215	8	influential	influential	ADJ
easat-8587	215	9	in	in	ADP
easat-8587	215	10	direct	direct	ADJ
easat-8587	215	11	pathways	pathway	NOUN
easat-8587	215	12	,	,	PUNCT
easat-8587	215	13	does	do	AUX
easat-8587	215	14	not	not	PART
easat-8587	215	15	act	act	VERB
easat-8587	215	16	as	as	ADP
easat-8587	215	17	a	a	DET
easat-8587	215	18	significant	significant	ADJ
easat-8587	215	19	mediator	mediator	NOUN
easat-8587	215	20	between	between	ADP
easat-8587	215	21	these	these	DET
easat-8587	215	22	constructs	construct	NOUN
easat-8587	215	23	in	in	ADP
easat-8587	215	24	this	this	DET
easat-8587	215	25	model	model	NOUN
easat-8587	215	26	.	.	PUNCT
easat-8587	216	1	the	the	DET
easat-8587	216	2	results	result	NOUN
easat-8587	216	3	point	point	VERB
easat-8587	216	4	toward	toward	ADP
easat-8587	216	5	a	a	DET
easat-8587	216	6	more	more	ADV
easat-8587	216	7	complex	complex	ADJ
easat-8587	216	8	behavioral	behavioral	ADJ
easat-8587	216	9	mechanism	mechanism	NOUN
easat-8587	216	10	in	in	ADP
easat-8587	216	11	which	which	PRON
easat-8587	216	12	emotional	emotional	ADJ
easat-8587	216	13	arousal	arousal	NOUN
easat-8587	216	14	operates	operate	VERB
easat-8587	216	15	independently	independently	ADV
easat-8587	216	16	rather	rather	ADV
easat-8587	216	17	than	than	ADP
easat-8587	216	18	as	as	ADP
easat-8587	216	19	a	a	DET
easat-8587	216	20	bridge	bridge	NOUN
easat-8587	216	21	between	between	ADP
easat-8587	216	22	marketing	marketing	NOUN
easat-8587	216	23	stimuli	stimulus	NOUN
easat-8587	216	24	and	and	CCONJ
easat-8587	216	25	consumer	consumer	NOUN
easat-8587	216	26	behavior	behavior	NOUN
easat-8587	216	27	.	.	PUNCT
easat-8587	217	1	from	from	ADP
easat-8587	217	2	a	a	DET
easat-8587	217	3	practical	practical	ADJ
easat-8587	217	4	standpoint	standpoint	NOUN
easat-8587	217	5	,	,	PUNCT
easat-8587	217	6	these	these	DET
easat-8587	217	7	findings	finding	NOUN
easat-8587	217	8	hold	hold	VERB
easat-8587	217	9	valuable	valuable	ADJ
easat-8587	217	10	implications	implication	NOUN
easat-8587	217	11	for	for	ADP
easat-8587	217	12	both	both	CCONJ
easat-8587	217	13	the	the	DET
easat-8587	217	14	educational	educational	ADJ
easat-8587	217	15	and	and	CCONJ
easat-8587	217	16	professional	professional	ADJ
easat-8587	217	17	/	/	SYM
easat-8587	217	18	entrepreneurial	entrepreneurial	ADJ
easat-8587	217	19	sectors	sector	NOUN
easat-8587	217	20	:	:	PUNCT
easat-8587	217	21	•	•	NUM
easat-8587	217	22	educational	educational	ADJ
easat-8587	217	23	sector	sector	NOUN
easat-8587	217	24	:	:	PUNCT
easat-8587	217	25	this	this	DET
easat-8587	217	26	research	research	NOUN
easat-8587	217	27	provides	provide	VERB
easat-8587	217	28	a	a	DET
easat-8587	217	29	comprehensive	comprehensive	ADJ
easat-8587	217	30	example	example	NOUN
easat-8587	217	31	of	of	ADP
easat-8587	217	32	applying	apply	VERB
easat-8587	217	33	digital	digital	ADJ
easat-8587	217	34	consumer	consumer	NOUN
easat-8587	217	35	behavior	behavior	NOUN
easat-8587	217	36	theory	theory	NOUN
easat-8587	217	37	using	use	VERB
easat-8587	217	38	structural	structural	ADJ
easat-8587	217	39	equation	equation	NOUN
easat-8587	217	40	modeling	modeling	NOUN
easat-8587	217	41	.	.	PUNCT
easat-8587	218	1	it	it	PRON
easat-8587	218	2	can	can	AUX
easat-8587	218	3	be	be	AUX
easat-8587	218	4	used	use	VERB
easat-8587	218	5	as	as	ADP
easat-8587	218	6	a	a	DET
easat-8587	218	7	teaching	teaching	NOUN
easat-8587	218	8	case	case	NOUN
easat-8587	218	9	for	for	ADP
easat-8587	218	10	marketing	marketing	NOUN
easat-8587	218	11	,	,	PUNCT
easat-8587	218	12	behavioral	behavioral	ADJ
easat-8587	218	13	economics	economic	NOUN
easat-8587	218	14	,	,	PUNCT
easat-8587	218	15	or	or	CCONJ
easat-8587	218	16	digital	digital	ADJ
easat-8587	218	17	business	business	NOUN
easat-8587	218	18	courses	course	NOUN
easat-8587	218	19	to	to	PART
easat-8587	218	20	understand	understand	VERB
easat-8587	218	21	how	how	SCONJ
easat-8587	218	22	psychological	psychological	ADJ
easat-8587	218	23	and	and	CCONJ
easat-8587	218	24	technological	technological	ADJ
easat-8587	218	25	constructs	construct	NOUN
easat-8587	218	26	interact	interact	VERB
easat-8587	218	27	in	in	ADP
easat-8587	218	28	a	a	DET
easat-8587	218	29	real	real	ADJ
easat-8587	218	30	-	-	PUNCT
easat-8587	218	31	world	world	NOUN
easat-8587	218	32	social	social	ADJ
easat-8587	218	33	commerce	commerce	NOUN
easat-8587	218	34	setting	setting	NOUN
easat-8587	218	35	.	.	PUNCT
easat-8587	219	1	students	student	NOUN
easat-8587	219	2	can	can	AUX
easat-8587	219	3	learn	learn	VERB
easat-8587	219	4	how	how	SCONJ
easat-8587	219	5	gamification	gamification	NOUN
easat-8587	219	6	,	,	PUNCT
easat-8587	219	7	emotional	emotional	ADJ
easat-8587	219	8	triggers	trigger	NOUN
easat-8587	219	9	,	,	PUNCT
easat-8587	219	10	and	and	CCONJ
easat-8587	219	11	user	user	NOUN
easat-8587	219	12	interaction	interaction	NOUN
easat-8587	219	13	metrics	metric	NOUN
easat-8587	219	14	are	be	AUX
easat-8587	219	15	modeled	model	VERB
easat-8587	219	16	and	and	CCONJ
easat-8587	219	17	measured	measure	VERB
easat-8587	219	18	in	in	ADP
easat-8587	219	19	practice	practice	NOUN
easat-8587	219	20	.	.	PUNCT
easat-8587	220	1	•	•	NUM
easat-8587	220	2	professional	professional	ADJ
easat-8587	220	3	sector	sector	NOUN
easat-8587	220	4	/	/	SYM
easat-8587	220	5	entrepreneurs	entrepreneur	NOUN
easat-8587	220	6	:	:	PUNCT
easat-8587	220	7	for	for	ADP
easat-8587	220	8	entrepreneurs	entrepreneur	NOUN
easat-8587	220	9	and	and	CCONJ
easat-8587	220	10	business	business	NOUN
easat-8587	220	11	practitioners	practitioner	NOUN
easat-8587	220	12	,	,	PUNCT
easat-8587	220	13	especially	especially	ADV
easat-8587	220	14	those	those	PRON
easat-8587	220	15	operating	operate	VERB
easat-8587	220	16	in	in	ADP
easat-8587	220	17	e	e	NOUN
easat-8587	220	18	-	-	NOUN
easat-8587	220	19	commerce	commerce	NOUN
easat-8587	220	20	or	or	CCONJ
easat-8587	220	21	social	social	ADJ
easat-8587	220	22	commerce	commerce	NOUN
easat-8587	220	23	,	,	PUNCT
easat-8587	220	24	this	this	DET
easat-8587	220	25	study	study	NOUN
easat-8587	220	26	highlights	highlight	VERB
easat-8587	220	27	the	the	DET
easat-8587	220	28	strategic	strategic	ADJ
easat-8587	220	29	importance	importance	NOUN
easat-8587	220	30	of	of	ADP
easat-8587	220	31	gamification	gamification	NOUN
easat-8587	220	32	and	and	CCONJ
easat-8587	220	33	social	social	ADJ
easat-8587	220	34	interaction	interaction	NOUN
easat-8587	220	35	features	feature	NOUN
easat-8587	220	36	.	.	PUNCT
easat-8587	221	1	tiktok	tiktok	NOUN
easat-8587	221	2	’s	’s	PART
easat-8587	221	3	daily	daily	ADJ
easat-8587	221	4	reward	reward	NOUN
easat-8587	221	5	system	system	NOUN
easat-8587	221	6	demonstrates	demonstrate	VERB
easat-8587	221	7	strong	strong	ADJ
easat-8587	221	8	potential	potential	NOUN
easat-8587	221	9	to	to	PART
easat-8587	221	10	stimulate	stimulate	VERB
easat-8587	221	11	emotional	emotional	ADJ
easat-8587	221	12	engagement	engagement	NOUN
easat-8587	221	13	,	,	PUNCT
easat-8587	221	14	which	which	PRON
easat-8587	221	15	in	in	ADP
easat-8587	221	16	turn	turn	NOUN
easat-8587	221	17	can	can	AUX
easat-8587	221	18	drive	drive	VERB
easat-8587	221	19	impulsive	impulsive	ADJ
easat-8587	221	20	purchases	purchase	NOUN
easat-8587	221	21	.	.	PUNCT
easat-8587	222	1	however	however	ADV
easat-8587	222	2	,	,	PUNCT
easat-8587	222	3	emotional	emotional	ADJ
easat-8587	222	4	pathways	pathway	NOUN
easat-8587	222	5	do	do	AUX
easat-8587	222	6	not	not	PART
easat-8587	222	7	always	always	ADV
easat-8587	222	8	mediate	mediate	VERB
easat-8587	222	9	other	other	ADJ
easat-8587	222	10	marketing	marketing	NOUN
easat-8587	222	11	efforts	effort	NOUN
easat-8587	222	12	,	,	PUNCT
easat-8587	222	13	which	which	PRON
easat-8587	222	14	suggests	suggest	VERB
easat-8587	222	15	that	that	SCONJ
easat-8587	222	16	designing	design	VERB
easat-8587	222	17	user	user	NOUN
easat-8587	222	18	experiences	experience	NOUN
easat-8587	222	19	should	should	AUX
easat-8587	222	20	go	go	VERB
easat-8587	222	21	beyond	beyond	ADP
easat-8587	222	22	aesthetics	aesthetic	NOUN
easat-8587	222	23	and	and	CCONJ
easat-8587	222	24	usability	usability	NOUN
easat-8587	222	25	to	to	PART
easat-8587	222	26	integrate	integrate	VERB
easat-8587	222	27	emotionally	emotionally	ADV
easat-8587	222	28	engaging	engaging	ADJ
easat-8587	222	29	content	content	NOUN
easat-8587	222	30	.	.	PUNCT
easat-8587	223	1	entrepreneurs	entrepreneur	NOUN
easat-8587	223	2	are	be	AUX
easat-8587	223	3	advised	advise	VERB
easat-8587	223	4	to	to	PART
easat-8587	223	5	consider	consider	VERB
easat-8587	223	6	interactive	interactive	ADJ
easat-8587	223	7	elements	element	NOUN
easat-8587	223	8	like	like	ADP
easat-8587	223	9	live	live	ADJ
easat-8587	223	10	streaming	streaming	NOUN
easat-8587	223	11	,	,	PUNCT
easat-8587	223	12	reward	reward	NOUN
easat-8587	223	13	loops	loop	NOUN
easat-8587	223	14	,	,	PUNCT
easat-8587	223	15	and	and	CCONJ
easat-8587	223	16	community	community	NOUN
easat-8587	223	17	engagement	engagement	NOUN
easat-8587	223	18	as	as	ADP
easat-8587	223	19	mechanisms	mechanism	NOUN
easat-8587	223	20	to	to	PART
easat-8587	223	21	enhance	enhance	VERB
easat-8587	223	22	emotional	emotional	ADJ
easat-8587	223	23	arousal	arousal	NOUN
easat-8587	223	24	and	and	CCONJ
easat-8587	223	25	consumer	consumer	NOUN
easat-8587	223	26	impulsivity	impulsivity	NOUN
easat-8587	223	27	.	.	PUNCT
easat-8587	224	1	392	392	NUM
easat-8587	224	2	edelweiss	edelweiss	PROPN
easat-8587	224	3	applied	apply	VERB
easat-8587	224	4	science	science	NOUN
easat-8587	224	5	and	and	CCONJ
easat-8587	224	6	technology	technology	NOUN
easat-8587	224	7	issn	issn	PROPN
easat-8587	224	8	:	:	PUNCT
easat-8587	224	9	2576	2576	NUM
easat-8587	224	10	-	-	SYM
easat-8587	224	11	8484	8484	NUM
easat-8587	224	12	vol	vol	NOUN
easat-8587	224	13	.	.	PROPN
easat-8587	225	1	9	9	NUM
easat-8587	225	2	,	,	PUNCT
easat-8587	225	3	no	no	INTJ
easat-8587	225	4	.	.	NOUN
easat-8587	225	5	7	7	NUM
easat-8587	225	6	:	:	SYM
easat-8587	225	7	383	383	NUM
easat-8587	225	8	-	-	SYM
easat-8587	225	9	393	393	NUM
easat-8587	225	10	,	,	PUNCT
easat-8587	225	11	2025	2025	NUM
easat-8587	225	12	doi	doi	NOUN
easat-8587	225	13	:	:	PUNCT
easat-8587	225	14	10.55214/25768484.v9i7.8587	10.55214/25768484.v9i7.8587	NUM
easat-8587	225	15	©	©	PROPN
easat-8587	225	16	2025	2025	NUM
easat-8587	225	17	by	by	ADP
easat-8587	225	18	the	the	DET
easat-8587	225	19	authors	author	NOUN
easat-8587	225	20	;	;	PUNCT
easat-8587	225	21	licensee	licensee	PROPN
easat-8587	225	22	learning	learning	NOUN
easat-8587	225	23	gate	gate	NOUN
easat-8587	225	24	in	in	ADP
easat-8587	225	25	conclusion	conclusion	NOUN
easat-8587	225	26	,	,	PUNCT
easat-8587	225	27	while	while	SCONJ
easat-8587	225	28	not	not	PART
easat-8587	225	29	all	all	DET
easat-8587	225	30	hypotheses	hypothesis	NOUN
easat-8587	225	31	were	be	AUX
easat-8587	225	32	supported	support	VERB
easat-8587	225	33	,	,	PUNCT
easat-8587	225	34	the	the	DET
easat-8587	225	35	study	study	NOUN
easat-8587	225	36	contributes	contribute	VERB
easat-8587	225	37	to	to	ADP
easat-8587	225	38	the	the	DET
easat-8587	225	39	growing	grow	VERB
easat-8587	225	40	understanding	understanding	NOUN
easat-8587	225	41	of	of	ADP
easat-8587	225	42	how	how	SCONJ
easat-8587	225	43	emotional	emotional	ADJ
easat-8587	225	44	mechanisms	mechanism	NOUN
easat-8587	225	45	function	function	VERB
easat-8587	225	46	in	in	ADP
easat-8587	225	47	gamified	gamifie	VERB
easat-8587	225	48	social	social	ADJ
easat-8587	225	49	commerce	commerce	NOUN
easat-8587	225	50	platforms	platform	NOUN
easat-8587	225	51	.	.	PUNCT
easat-8587	226	1	future	future	ADJ
easat-8587	226	2	research	research	NOUN
easat-8587	226	3	should	should	AUX
easat-8587	226	4	consider	consider	VERB
easat-8587	226	5	exploring	explore	VERB
easat-8587	226	6	different	different	ADJ
easat-8587	226	7	mediators	mediator	NOUN
easat-8587	226	8	or	or	CCONJ
easat-8587	226	9	moderating	moderate	VERB
easat-8587	226	10	factors	factor	NOUN
easat-8587	226	11	such	such	ADJ
easat-8587	226	12	as	as	ADP
easat-8587	226	13	personality	personality	NOUN
easat-8587	226	14	traits	trait	NOUN
easat-8587	226	15	,	,	PUNCT
easat-8587	226	16	time	time	NOUN
easat-8587	226	17	sensitivity	sensitivity	NOUN
easat-8587	226	18	,	,	PUNCT
easat-8587	226	19	or	or	CCONJ
easat-8587	226	20	peer	peer	NOUN
easat-8587	226	21	influence	influence	NOUN
easat-8587	226	22	to	to	PART
easat-8587	226	23	better	well	ADV
easat-8587	226	24	map	map	VERB
easat-8587	226	25	the	the	DET
easat-8587	226	26	dynamics	dynamic	NOUN
easat-8587	226	27	of	of	ADP
easat-8587	226	28	impulsive	impulsive	ADJ
easat-8587	226	29	behavior	behavior	NOUN
easat-8587	226	30	in	in	ADP
easat-8587	226	31	digital	digital	ADJ
easat-8587	226	32	consumer	consumer	NOUN
easat-8587	226	33	contexts	contexts	NOUN
easat-8587	226	34	.	.	PUNCT
easat-8587	227	1	transparency	transparency	NOUN
easat-8587	227	2	:	:	PUNCT
easat-8587	227	3	the	the	DET
easat-8587	227	4	authors	author	NOUN
easat-8587	227	5	confirm	confirm	VERB
easat-8587	227	6	that	that	SCONJ
easat-8587	227	7	the	the	DET
easat-8587	227	8	manuscript	manuscript	NOUN
easat-8587	227	9	is	be	AUX
easat-8587	227	10	an	an	DET
easat-8587	227	11	honest	honest	ADJ
easat-8587	227	12	,	,	PUNCT
easat-8587	227	13	accurate	accurate	ADJ
easat-8587	227	14	,	,	PUNCT
easat-8587	227	15	and	and	CCONJ
easat-8587	227	16	transparent	transparent	ADJ
easat-8587	227	17	account	account	NOUN
easat-8587	227	18	of	of	ADP
easat-8587	227	19	the	the	DET
easat-8587	227	20	study	study	NOUN
easat-8587	227	21	;	;	PUNCT
easat-8587	227	22	that	that	SCONJ
easat-8587	227	23	no	no	DET
easat-8587	227	24	vital	vital	ADJ
easat-8587	227	25	features	feature	NOUN
easat-8587	227	26	of	of	ADP
easat-8587	227	27	the	the	DET
easat-8587	227	28	study	study	NOUN
easat-8587	227	29	have	have	AUX
easat-8587	227	30	been	be	AUX
easat-8587	227	31	omitted	omit	VERB
easat-8587	227	32	;	;	PUNCT
easat-8587	227	33	and	and	CCONJ
easat-8587	227	34	that	that	SCONJ
easat-8587	227	35	any	any	DET
easat-8587	227	36	discrepancies	discrepancy	NOUN
easat-8587	227	37	from	from	ADP
easat-8587	227	38	the	the	DET
easat-8587	227	39	study	study	NOUN
easat-8587	227	40	as	as	SCONJ
easat-8587	227	41	planned	plan	VERB
easat-8587	227	42	have	have	AUX
easat-8587	227	43	been	be	AUX
easat-8587	227	44	explained	explain	VERB
easat-8587	227	45	.	.	PUNCT
easat-8587	228	1	this	this	DET
easat-8587	228	2	study	study	NOUN
easat-8587	228	3	followed	follow	VERB
easat-8587	228	4	all	all	DET
easat-8587	228	5	ethical	ethical	ADJ
easat-8587	228	6	practices	practice	NOUN
easat-8587	228	7	during	during	ADP
easat-8587	228	8	writing	writing	NOUN
easat-8587	228	9	.	.	PUNCT
easat-8587	229	1	copyright	copyright	NOUN
easat-8587	229	2	:	:	PUNCT
easat-8587	229	3	©	©	PROPN
easat-8587	229	4	2025	2025	NUM
easat-8587	229	5	by	by	ADP
easat-8587	229	6	the	the	DET
easat-8587	229	7	authors	author	NOUN
easat-8587	229	8	.	.	PUNCT
easat-8587	230	1	this	this	DET
easat-8587	230	2	open	open	ADJ
easat-8587	230	3	-	-	PUNCT
easat-8587	230	4	access	access	NOUN
easat-8587	230	5	article	article	NOUN
easat-8587	230	6	is	be	AUX
easat-8587	230	7	distributed	distribute	VERB
easat-8587	230	8	under	under	ADP
easat-8587	230	9	the	the	DET
easat-8587	230	10	terms	term	NOUN
easat-8587	230	11	and	and	CCONJ
easat-8587	230	12	conditions	condition	NOUN
easat-8587	230	13	of	of	ADP
easat-8587	230	14	the	the	DET
easat-8587	230	15	creative	creative	ADJ
easat-8587	230	16	commons	common	NOUN
easat-8587	230	17	attribution	attribution	NOUN
easat-8587	230	18	(	(	PUNCT
easat-8587	230	19	cc	cc	NOUN
easat-8587	230	20	by	by	ADP
easat-8587	230	21	)	)	PUNCT
easat-8587	230	22	license	license	NOUN
easat-8587	230	23	(	(	PUNCT
easat-8587	230	24	https://creativecommons.org/licenses/by/4.0/	https://creativecommons.org/licenses/by/4.0/	PROPN
easat-8587	230	25	)	)	PUNCT
easat-8587	230	26	.	.	PUNCT
easat-8587	231	1	references	reference	NOUN
easat-8587	231	2	[	[	X
easat-8587	231	3	1	1	NUM
easat-8587	231	4	]	]	PUNCT
easat-8587	231	5	z.	z.	PROPN
easat-8587	231	6	r.	r.	PROPN
easat-8587	231	7	f.	f.	PROPN
easat-8587	231	8	nur	nur	PROPN
easat-8587	231	9	,	,	PUNCT
easat-8587	231	10	i.	i.	PROPN
easat-8587	231	11	n.	n.	PROPN
easat-8587	231	12	n.	n.	PROPN
easat-8587	231	13	rabbiana	rabbiana	PROPN
easat-8587	231	14	,	,	PUNCT
easat-8587	231	15	t.	t.	PROPN
easat-8587	231	16	diba	diba	PROPN
easat-8587	231	17	,	,	PUNCT
easat-8587	231	18	and	and	CCONJ
easat-8587	231	19	f.	f.	PROPN
easat-8587	231	20	fitroh	fitroh	PROPN
easat-8587	231	21	,	,	PUNCT
easat-8587	231	22	"	"	PUNCT
easat-8587	231	23	tiktok	tiktok	ADJ
easat-8587	231	24	shop	shop	NOUN
easat-8587	231	25	:	:	PUNCT
easat-8587	231	26	unveiling	unveil	VERB
easat-8587	231	27	the	the	DET
easat-8587	231	28	evolution	evolution	NOUN
easat-8587	231	29	from	from	ADP
easat-8587	231	30	social	social	ADJ
easat-8587	231	31	media	medium	NOUN
easat-8587	231	32	to	to	ADP
easat-8587	231	33	social	social	ADJ
easat-8587	231	34	commerce	commerce	NOUN
easat-8587	231	35	and	and	CCONJ
easat-8587	231	36	its	its	PRON
easat-8587	231	37	computational	computational	ADJ
easat-8587	231	38	impact	impact	NOUN
easat-8587	231	39	on	on	ADP
easat-8587	231	40	digital	digital	ADJ
easat-8587	231	41	marketing	marketing	NOUN
easat-8587	231	42	,	,	PUNCT
easat-8587	231	43	"	"	PUNCT
easat-8587	231	44	journal	journal	NOUN
easat-8587	231	45	of	of	ADP
easat-8587	231	46	computer	computer	NOUN
easat-8587	231	47	science	science	NOUN
easat-8587	231	48	and	and	CCONJ
easat-8587	231	49	engineering	engineering	NOUN
easat-8587	231	50	,	,	PUNCT
easat-8587	231	51	vol	vol	NOUN
easat-8587	231	52	.	.	PROPN
easat-8587	231	53	4	4	NUM
easat-8587	231	54	,	,	PUNCT
easat-8587	231	55	no	no	INTJ
easat-8587	231	56	.	.	NOUN
easat-8587	231	57	2	2	NUM
easat-8587	231	58	,	,	PUNCT
easat-8587	231	59	pp	pp	ADJ
easat-8587	231	60	.	.	PUNCT
easat-8587	232	1	88	88	NUM
easat-8587	232	2	-	-	SYM
easat-8587	232	3	96	96	NUM
easat-8587	232	4	,	,	PUNCT
easat-8587	232	5	2023	2023	NUM
easat-8587	232	6	.	.	PUNCT
easat-8587	233	1	[	[	X
easat-8587	233	2	2	2	NUM
easat-8587	233	3	]	]	X
easat-8587	233	4	n.	n.	PROPN
easat-8587	233	5	m.	m.	PROPN
easat-8587	233	6	ariffin	ariffin	PROPN
easat-8587	233	7	,	,	PUNCT
easat-8587	233	8	a.	a.	NOUN
easat-8587	233	9	fikry	fikry	PROPN
easat-8587	233	10	,	,	PUNCT
easat-8587	233	11	n.	n.	PROPN
easat-8587	233	12	d.	d.	PROPN
easat-8587	233	13	m.	m.	PROPN
easat-8587	233	14	shobri	shobri	PROPN
easat-8587	233	15	,	,	PUNCT
easat-8587	233	16	and	and	CCONJ
easat-8587	233	17	i.	i.	PROPN
easat-8587	233	18	s.	s.	PROPN
easat-8587	233	19	c.	c.	PROPN
easat-8587	233	20	ilias	ilias	PROPN
easat-8587	233	21	,	,	PUNCT
easat-8587	233	22	"	"	PUNCT
easat-8587	233	23	a	a	DET
easat-8587	233	24	review	review	NOUN
easat-8587	233	25	of	of	ADP
easat-8587	233	26	tiktok	tiktok	ADJ
easat-8587	233	27	livestreaming	livestreaming	NOUN
easat-8587	233	28	commerce	commerce	NOUN
easat-8587	233	29	,	,	PUNCT
easat-8587	233	30	"	"	PUNCT
easat-8587	233	31	information	information	NOUN
easat-8587	233	32	management	management	NOUN
easat-8587	233	33	and	and	CCONJ
easat-8587	233	34	business	business	NOUN
easat-8587	233	35	review	review	PROPN
easat-8587	233	36	,	,	PUNCT
easat-8587	233	37	vol	vol	NOUN
easat-8587	233	38	.	.	PROPN
easat-8587	233	39	16	16	NUM
easat-8587	233	40	,	,	PUNCT
easat-8587	233	41	no	no	INTJ
easat-8587	233	42	.	.	PUNCT
easat-8587	234	1	3s	3s	NOUN
easat-8587	234	2	,	,	PUNCT
easat-8587	234	3	pp	pp	ADV
easat-8587	234	4	.	.	PUNCT
easat-8587	235	1	67–77	67–77	NUM
easat-8587	235	2	,	,	PUNCT
easat-8587	235	3	2024	2024	NUM
easat-8587	235	4	.	.	PUNCT
easat-8587	236	1	https://doi.org/10.22610/imbr.v16i3s(i)a.4121	https://doi.org/10.22610/imbr.v16i3s(i)a.4121	VERB
easat-8587	236	2	[	[	X
easat-8587	236	3	3	3	NUM
easat-8587	236	4	]	]	PUNCT
easat-8587	236	5	a.	a.	NOUN
easat-8587	236	6	faganel	faganel	PROPN
easat-8587	236	7	,	,	PUNCT
easat-8587	236	8	f.	f.	PROPN
easat-8587	236	9	pačarić	pačarić	PROPN
easat-8587	236	10	,	,	PUNCT
easat-8587	236	11	and	and	CCONJ
easat-8587	236	12	i.	i.	PROPN
easat-8587	236	13	rižnar	rižnar	PROPN
easat-8587	236	14	,	,	PUNCT
easat-8587	236	15	"	"	PUNCT
easat-8587	236	16	the	the	DET
easat-8587	236	17	impact	impact	NOUN
easat-8587	236	18	of	of	ADP
easat-8587	236	19	gamification	gamification	NOUN
easat-8587	236	20	on	on	ADP
easat-8587	236	21	slovenian	slovenian	ADJ
easat-8587	236	22	consumers	consumer	NOUN
easat-8587	236	23	’	’	PART
easat-8587	236	24	online	online	ADJ
easat-8587	236	25	shopping	shopping	NOUN
easat-8587	236	26	,	,	PUNCT
easat-8587	236	27	"	"	PUNCT
easat-8587	236	28	administrative	administrative	ADJ
easat-8587	236	29	sciences	science	NOUN
easat-8587	236	30	,	,	PUNCT
easat-8587	236	31	vol	vol	NOUN
easat-8587	236	32	.	.	PROPN
easat-8587	236	33	14	14	NUM
easat-8587	236	34	,	,	PUNCT
easat-8587	236	35	no	no	INTJ
easat-8587	236	36	.	.	NOUN
easat-8587	236	37	5	5	NUM
easat-8587	236	38	,	,	PUNCT
easat-8587	236	39	p.	p.	NOUN
easat-8587	236	40	86	86	NUM
easat-8587	236	41	,	,	PUNCT
easat-8587	236	42	2024	2024	NUM
easat-8587	236	43	.	.	PUNCT
easat-8587	237	1	https://doi.org/10.3390/admsci14050086	https://doi.org/10.3390/admsci14050086	PROPN
easat-8587	238	1	[	[	X
easat-8587	238	2	4	4	X
easat-8587	238	3	]	]	X
easat-8587	238	4	g.	g.	PROPN
easat-8587	238	5	wiwoho	wiwoho	PROPN
easat-8587	238	6	,	,	PUNCT
easat-8587	238	7	"	"	PUNCT
easat-8587	238	8	determinan	determinan	ADJ
easat-8587	238	9	pembelian	pembelian	ADJ
easat-8587	238	10	impulsif	impulsif	NOUN
easat-8587	238	11	di	di	NOUN
easat-8587	238	12	marketplace	marketplace	NOUN
easat-8587	238	13	:	:	PUNCT
easat-8587	238	14	peran	peran	NOUN
easat-8587	238	15	e	e	NOUN
easat-8587	238	16	-	-	NOUN
easat-8587	238	17	environment	environment	NOUN
easat-8587	238	18	dan	dan	PROPN
easat-8587	238	19	efektivitas	efektivitas	PROPN
easat-8587	238	20	iklan	iklan	PROPN
easat-8587	238	21	dan	dan	PROPN
easat-8587	238	22	shopping	shopping	PROPN
easat-8587	238	23	enjoyment	enjoyment	NOUN
easat-8587	238	24	,	,	PUNCT
easat-8587	238	25	"	"	PUNCT
easat-8587	238	26	jurnal	jurnal	ADJ
easat-8587	238	27	e	e	NOUN
easat-8587	238	28	-	-	NOUN
easat-8587	238	29	bis	bis	ADJ
easat-8587	238	30	,	,	PUNCT
easat-8587	238	31	vol	vol	NOUN
easat-8587	238	32	.	.	PROPN
easat-8587	239	1	5	5	NUM
easat-8587	239	2	,	,	PUNCT
easat-8587	239	3	no	no	INTJ
easat-8587	239	4	.	.	NOUN
easat-8587	239	5	1	1	NUM
easat-8587	239	6	,	,	PUNCT
easat-8587	239	7	pp	pp	ADJ
easat-8587	239	8	.	.	PUNCT
easat-8587	240	1	15	15	NUM
easat-8587	240	2	-	-	SYM
easat-8587	240	3	30	30	NUM
easat-8587	240	4	,	,	PUNCT
easat-8587	240	5	2021	2021	NUM
easat-8587	240	6	.	.	PUNCT
easat-8587	241	1	[	[	X
easat-8587	241	2	5	5	X
easat-8587	241	3	]	]	PUNCT
easat-8587	241	4	f.	f.	PROPN
easat-8587	241	5	a.	a.	PROPN
easat-8587	241	6	b.	b.	PROPN
easat-8587	241	7	thesia	thesia	PROPN
easat-8587	241	8	and	and	CCONJ
easat-8587	241	9	d.	d.	PROPN
easat-8587	241	10	t.	t.	PROPN
easat-8587	241	11	h.	h.	PROPN
easat-8587	241	12	aruan	aruan	PROPN
easat-8587	241	13	,	,	PUNCT
easat-8587	241	14	"	"	PUNCT
easat-8587	241	15	the	the	DET
easat-8587	241	16	effect	effect	NOUN
easat-8587	241	17	of	of	ADP
easat-8587	241	18	social	social	ADJ
easat-8587	241	19	presence	presence	NOUN
easat-8587	241	20	on	on	ADP
easat-8587	241	21	the	the	DET
easat-8587	241	22	trust	trust	NOUN
easat-8587	241	23	and	and	CCONJ
easat-8587	241	24	repurchase	repurchase	NOUN
easat-8587	241	25	of	of	ADP
easat-8587	241	26	social	social	ADJ
easat-8587	241	27	commerce	commerce	PROPN
easat-8587	241	28	tiktok	tiktok	ADJ
easat-8587	241	29	shop	shop	NOUN
easat-8587	241	30	users	user	NOUN
easat-8587	241	31	,	,	PUNCT
easat-8587	241	32	"	"	PUNCT
easat-8587	241	33	journal	journal	NOUN
easat-8587	241	34	of	of	ADP
easat-8587	241	35	social	social	ADJ
easat-8587	241	36	research	research	NOUN
easat-8587	241	37	,	,	PUNCT
easat-8587	241	38	vol	vol	NOUN
easat-8587	241	39	.	.	PROPN
easat-8587	241	40	2	2	NUM
easat-8587	241	41	,	,	PUNCT
easat-8587	241	42	no	no	INTJ
easat-8587	241	43	.	.	NOUN
easat-8587	241	44	10	10	NUM
easat-8587	241	45	,	,	PUNCT
easat-8587	241	46	pp	pp	ADJ
easat-8587	241	47	.	.	PUNCT
easat-8587	241	48	3776	3776	NUM
easat-8587	241	49	-	-	SYM
easat-8587	241	50	3785	3785	NUM
easat-8587	241	51	,	,	PUNCT
easat-8587	241	52	2023	2023	NUM
easat-8587	241	53	.	.	PUNCT
easat-8587	242	1	[	[	X
easat-8587	242	2	6	6	NUM
easat-8587	242	3	]	]	PUNCT
easat-8587	242	4	l.	l.	PROPN
easat-8587	242	5	purwianti	purwianti	PROPN
easat-8587	242	6	and	and	CCONJ
easat-8587	242	7	e.	e.	PROPN
easat-8587	242	8	yulianto	yulianto	PROPN
easat-8587	242	9	,	,	PUNCT
easat-8587	242	10	"	"	PUNCT
easat-8587	242	11	the	the	DET
easat-8587	242	12	influence	influence	NOUN
easat-8587	242	13	of	of	ADP
easat-8587	242	14	social	social	ADJ
easat-8587	242	15	presence	presence	NOUN
easat-8587	242	16	on	on	ADP
easat-8587	242	17	purchase	purchase	NOUN
easat-8587	242	18	intention	intention	NOUN
easat-8587	242	19	in	in	ADP
easat-8587	242	20	social	social	ADJ
easat-8587	242	21	commerce	commerce	NOUN
easat-8587	242	22	:	:	PUNCT
easat-8587	242	23	the	the	DET
easat-8587	242	24	mediating	mediate	VERB
easat-8587	242	25	roles	role	NOUN
easat-8587	242	26	of	of	ADP
easat-8587	242	27	trust	trust	NOUN
easat-8587	242	28	and	and	CCONJ
easat-8587	242	29	attitude	attitude	NOUN
easat-8587	242	30	,	,	PUNCT
easat-8587	242	31	"	"	PUNCT
easat-8587	242	32	international	international	ADJ
easat-8587	242	33	journal	journal	NOUN
easat-8587	242	34	of	of	ADP
easat-8587	242	35	applied	apply	VERB
easat-8587	242	36	research	research	NOUN
easat-8587	242	37	in	in	ADP
easat-8587	242	38	business	business	NOUN
easat-8587	242	39	and	and	CCONJ
easat-8587	242	40	management	management	NOUN
easat-8587	242	41	,	,	PUNCT
easat-8587	242	42	vol	vol	NOUN
easat-8587	242	43	.	.	PROPN
easat-8587	242	44	5	5	NUM
easat-8587	242	45	,	,	PUNCT
easat-8587	242	46	no	no	INTJ
easat-8587	242	47	.	.	NOUN
easat-8587	242	48	2	2	NUM
easat-8587	242	49	,	,	PUNCT
easat-8587	242	50	2024	2024	NUM
easat-8587	242	51	.	.	PUNCT
easat-8587	243	1	https://doi.org/10.51137/wrp.ijarbm.2024.lpts.45613	https://doi.org/10.51137/wrp.ijarbm.2024.lpts.45613	ADJ
easat-8587	243	2	[	[	X
easat-8587	243	3	7	7	NUM
easat-8587	243	4	]	]	X
easat-8587	243	5	r.	r.	PROPN
easat-8587	243	6	m.	m.	PROPN
easat-8587	243	7	rashid	rashid	PROPN
easat-8587	243	8	,	,	PUNCT
easat-8587	243	9	a.	a.	PROPN
easat-8587	243	10	h.	h.	PROPN
easat-8587	243	11	pitafi	pitafi	PROPN
easat-8587	243	12	,	,	PUNCT
easat-8587	243	13	m.	m.	NOUN
easat-8587	243	14	a.	a.	PROPN
easat-8587	243	15	qureshi	qureshi	PROPN
easat-8587	243	16	,	,	PUNCT
easat-8587	243	17	and	and	CCONJ
easat-8587	243	18	a.	a.	NOUN
easat-8587	243	19	sharma	sharma	PROPN
easat-8587	243	20	,	,	PUNCT
easat-8587	243	21	"	"	PUNCT
easat-8587	243	22	role	role	NOUN
easat-8587	243	23	of	of	ADP
easat-8587	243	24	social	social	ADJ
easat-8587	243	25	commerce	commerce	NOUN
easat-8587	243	26	constructs	construct	NOUN
easat-8587	243	27	and	and	CCONJ
easat-8587	243	28	social	social	ADJ
easat-8587	243	29	presence	presence	NOUN
easat-8587	243	30	as	as	ADP
easat-8587	243	31	moderator	moderator	NOUN
easat-8587	243	32	on	on	ADP
easat-8587	243	33	consumers	consumer	NOUN
easat-8587	243	34	'	'	PART
easat-8587	243	35	buying	buying	NOUN
easat-8587	243	36	intentions	intention	NOUN
easat-8587	243	37	during	during	ADP
easat-8587	243	38	covid-19	covid-19	PROPN
easat-8587	243	39	,	,	PUNCT
easat-8587	243	40	"	"	PUNCT
easat-8587	243	41	frontiers	frontier	NOUN
easat-8587	243	42	in	in	ADP
easat-8587	243	43	psychology	psychology	NOUN
easat-8587	243	44	,	,	PUNCT
easat-8587	243	45	vol	vol	NOUN
easat-8587	243	46	.	.	PROPN
easat-8587	243	47	13	13	NUM
easat-8587	243	48	,	,	PUNCT
easat-8587	243	49	p.	p.	NOUN
easat-8587	243	50	772028	772028	NUM
easat-8587	243	51	,	,	PUNCT
easat-8587	243	52	2022	2022	NUM
easat-8587	243	53	.	.	PUNCT
easat-8587	244	1	[	[	X
easat-8587	244	2	8	8	NUM
easat-8587	244	3	]	]	PUNCT
easat-8587	244	4	m.	m.	PROPN
easat-8587	244	5	huang	huang	PROPN
easat-8587	244	6	,	,	PUNCT
easat-8587	244	7	m.	m.	PROPN
easat-8587	244	8	s.	s.	PROPN
easat-8587	244	9	m.	m.	PROPN
easat-8587	244	10	saleh	saleh	PROPN
easat-8587	244	11	,	,	PUNCT
easat-8587	244	12	and	and	CCONJ
easat-8587	244	13	i.	i.	PROPN
easat-8587	244	14	a.	a.	PROPN
easat-8587	244	15	zolkepli	zolkepli	PROPN
easat-8587	244	16	,	,	PUNCT
easat-8587	244	17	"	"	PUNCT
easat-8587	244	18	the	the	DET
easat-8587	244	19	moderating	moderate	VERB
easat-8587	244	20	effect	effect	NOUN
easat-8587	244	21	of	of	ADP
easat-8587	244	22	environmental	environmental	ADJ
easat-8587	244	23	gamification	gamification	NOUN
easat-8587	244	24	on	on	ADP
easat-8587	244	25	the	the	DET
easat-8587	244	26	relationship	relationship	NOUN
easat-8587	244	27	between	between	ADP
easat-8587	244	28	social	social	ADJ
easat-8587	244	29	media	medium	NOUN
easat-8587	244	30	marketing	marketing	NOUN
easat-8587	244	31	and	and	CCONJ
easat-8587	244	32	consumer	consumer	NOUN
easat-8587	244	33	-	-	PUNCT
easat-8587	244	34	brand	brand	NOUN
easat-8587	244	35	engagement	engagement	NOUN
easat-8587	244	36	:	:	PUNCT
easat-8587	244	37	a	a	DET
easat-8587	244	38	case	case	NOUN
easat-8587	244	39	study	study	NOUN
easat-8587	244	40	of	of	ADP
easat-8587	244	41	ant	ant	ADJ
easat-8587	244	42	forest	forest	NOUN
easat-8587	244	43	gen	gen	PROPN
easat-8587	244	44	z	z	NOUN
easat-8587	244	45	users	user	NOUN
easat-8587	244	46	,	,	PUNCT
easat-8587	244	47	"	"	PUNCT
easat-8587	244	48	heliyon	heliyon	NOUN
easat-8587	244	49	,	,	PUNCT
easat-8587	244	50	vol	vol	NOUN
easat-8587	244	51	.	.	PROPN
easat-8587	244	52	10	10	NUM
easat-8587	244	53	,	,	PUNCT
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easat-8587	244	55	.	.	NOUN
easat-8587	244	56	4	4	NUM
easat-8587	244	57	,	,	PUNCT
easat-8587	244	58	p.	p.	NOUN
easat-8587	244	59	e25948	e25948	PROPN
easat-8587	244	60	,	,	PUNCT
easat-8587	244	61	2024	2024	NUM
easat-8587	244	62	.	.	PUNCT
easat-8587	244	63	https://doi.org/10.1016/j.heliyon.2024.e25948	https://doi.org/10.1016/j.heliyon.2024.e25948	PROPN
easat-8587	245	1	[	[	X
easat-8587	245	2	9	9	NUM
easat-8587	245	3	]	]	X
easat-8587	245	4	n.	n.	PROPN
easat-8587	245	5	h.	h.	PROPN
easat-8587	245	6	khoi	khoi	PROPN
easat-8587	245	7	,	,	PUNCT
easat-8587	245	8	a.	a.	NOUN
easat-8587	245	9	n.-h	n.-h	PROPN
easat-8587	245	10	.	.	PUNCT
easat-8587	246	1	le	le	X
easat-8587	246	2	,	,	PUNCT
easat-8587	246	3	and	and	CCONJ
easat-8587	246	4	p.	p.	PROPN
easat-8587	246	5	n.	n.	PROPN
easat-8587	246	6	dong	dong	PROPN
easat-8587	246	7	,	,	PUNCT
easat-8587	246	8	"	"	PUNCT
easat-8587	246	9	a	a	DET
easat-8587	246	10	moderating	moderate	VERB
easat-8587	246	11	–	–	PUNCT
easat-8587	246	12	mediating	mediate	VERB
easat-8587	246	13	model	model	NOUN
easat-8587	246	14	of	of	ADP
easat-8587	246	15	the	the	DET
easat-8587	246	16	urge	urge	NOUN
easat-8587	246	17	to	to	PART
easat-8587	246	18	buy	buy	VERB
easat-8587	246	19	impulsively	impulsively	ADV
easat-8587	246	20	in	in	ADP
easat-8587	246	21	social	social	ADJ
easat-8587	246	22	commerce	commerce	NOUN
easat-8587	246	23	live	live	ADJ
easat-8587	246	24	-	-	PUNCT
easat-8587	246	25	streaming	streaming	NOUN
easat-8587	246	26	,	,	PUNCT
easat-8587	246	27	"	"	PUNCT
easat-8587	246	28	electronic	electronic	ADJ
easat-8587	246	29	commerce	commerce	NOUN
easat-8587	246	30	research	research	NOUN
easat-8587	246	31	and	and	CCONJ
easat-8587	246	32	applications	application	NOUN
easat-8587	246	33	,	,	PUNCT
easat-8587	246	34	vol	vol	NOUN
easat-8587	246	35	.	.	PROPN
easat-8587	246	36	60	60	NUM
easat-8587	246	37	,	,	PUNCT
easat-8587	246	38	p.	p.	NOUN
easat-8587	246	39	101286	101286	NUM
easat-8587	246	40	,	,	PUNCT
easat-8587	246	41	2023	2023	NUM
easat-8587	246	42	.	.	PUNCT
easat-8587	247	1	[	[	X
easat-8587	247	2	10	10	NUM
easat-8587	247	3	]	]	PUNCT
easat-8587	247	4	l.	l.	PROPN
easat-8587	247	5	xiang	xiang	PROPN
easat-8587	247	6	,	,	PUNCT
easat-8587	247	7	x.	x.	PROPN
easat-8587	247	8	zheng	zheng	PROPN
easat-8587	247	9	,	,	PUNCT
easat-8587	247	10	m.	m.	PROPN
easat-8587	247	11	k.	k.	PROPN
easat-8587	247	12	lee	lee	PROPN
easat-8587	247	13	,	,	PUNCT
easat-8587	247	14	and	and	CCONJ
easat-8587	247	15	d.	d.	PROPN
easat-8587	247	16	zhao	zhao	PROPN
easat-8587	247	17	,	,	PUNCT
easat-8587	247	18	"	"	PUNCT
easat-8587	247	19	exploring	explore	VERB
easat-8587	247	20	consumers	consumer	NOUN
easat-8587	247	21	’	'	PUNCT
easat-8587	247	22	impulse	impulse	ADJ
easat-8587	247	23	buying	buying	NOUN
easat-8587	247	24	behavior	behavior	NOUN
easat-8587	247	25	on	on	ADP
easat-8587	247	26	social	social	ADJ
easat-8587	247	27	commerce	commerce	NOUN
easat-8587	247	28	platform	platform	NOUN
easat-8587	247	29	:	:	PUNCT
easat-8587	247	30	the	the	DET
easat-8587	247	31	role	role	NOUN
easat-8587	247	32	of	of	ADP
easat-8587	247	33	parasocial	parasocial	ADJ
easat-8587	247	34	interaction	interaction	NOUN
easat-8587	247	35	,	,	PUNCT
easat-8587	247	36	"	"	PUNCT
easat-8587	247	37	international	international	ADJ
easat-8587	247	38	journal	journal	NOUN
easat-8587	247	39	of	of	ADP
easat-8587	247	40	information	information	NOUN
easat-8587	247	41	management	management	NOUN
easat-8587	247	42	,	,	PUNCT
easat-8587	247	43	vol	vol	NOUN
easat-8587	247	44	.	.	PROPN
easat-8587	248	1	36	36	NUM
easat-8587	248	2	,	,	PUNCT
easat-8587	248	3	no	no	INTJ
easat-8587	248	4	.	.	NOUN
easat-8587	248	5	3	3	NUM
easat-8587	248	6	,	,	PUNCT
easat-8587	248	7	pp	pp	ADJ
easat-8587	248	8	.	.	PUNCT
easat-8587	248	9	333347	333347	NUM
easat-8587	248	10	,	,	PUNCT
easat-8587	248	11	2016	2016	NUM
easat-8587	248	12	.	.	PUNCT
easat-8587	249	1	[	[	X
easat-8587	249	2	11	11	NUM
easat-8587	249	3	]	]	X
easat-8587	249	4	f.	f.	PROPN
easat-8587	249	5	huseynov	huseynov	PROPN
easat-8587	249	6	,	,	PUNCT
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easat-8587	249	8	gamification	gamification	NOUN
easat-8587	249	9	in	in	ADP
easat-8587	249	10	e	e	NOUN
easat-8587	249	11	-	-	NOUN
easat-8587	249	12	commerce	commerce	NOUN
easat-8587	249	13	:	:	PUNCT
easat-8587	249	14	enhancing	enhance	VERB
easat-8587	249	15	digital	digital	ADJ
easat-8587	249	16	customer	customer	NOUN
easat-8587	249	17	engagement	engagement	NOUN
easat-8587	249	18	through	through	ADP
easat-8587	249	19	game	game	NOUN
easat-8587	249	20	elements	element	NOUN
easat-8587	249	21	,	,	PUNCT
easat-8587	249	22	"	"	PUNCT
easat-8587	249	23	in	in	ADP
easat-8587	249	24	digital	digital	ADJ
easat-8587	249	25	innovations	innovation	NOUN
easat-8587	249	26	for	for	ADP
easat-8587	249	27	customer	customer	NOUN
easat-8587	249	28	engagement	engagement	NOUN
easat-8587	249	29	,	,	PUNCT
easat-8587	249	30	management	management	NOUN
easat-8587	249	31	,	,	PUNCT
easat-8587	249	32	and	and	CCONJ
easat-8587	249	33	organizational	organizational	ADJ
easat-8587	249	34	improvement	improvement	NOUN
easat-8587	249	35	:	:	PUNCT
easat-8587	249	36	igi	igi	PROPN
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easat-8587	249	38	.	.	PUNCT
easat-8587	250	1	https://doi.org/10.4018/978-1-7998-5171-4.ch008	https://doi.org/10.4018/978-1-7998-5171-4.ch008	PROPN
easat-8587	250	2	,	,	PUNCT
easat-8587	250	3	2020	2020	NUM
easat-8587	250	4	,	,	PUNCT
easat-8587	250	5	pp	pp	ADV
easat-8587	250	6	.	.	PUNCT
easat-8587	251	1	144	144	NUM
easat-8587	251	2	-	-	SYM
easat-8587	251	3	161	161	NUM
easat-8587	251	4	.	.	PUNCT
easat-8587	252	1	[	[	X
easat-8587	252	2	12	12	NUM
easat-8587	252	3	]	]	PUNCT
easat-8587	252	4	p.	p.	NOUN
easat-8587	252	5	singh	singh	PROPN
easat-8587	252	6	,	,	PUNCT
easat-8587	252	7	l.	l.	PROPN
easat-8587	252	8	khoshaim	khoshaim	PROPN
easat-8587	252	9	,	,	PUNCT
easat-8587	252	10	b.	b.	PROPN
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easat-8587	252	12	,	,	PUNCT
easat-8587	252	13	and	and	CCONJ
easat-8587	252	14	i.	i.	PROPN
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easat-8587	252	20	technology	technology	NOUN
easat-8587	252	21	(	(	PUNCT
easat-8587	252	22	it	it	PRON
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easat-8587	252	27	behavior	behavior	NOUN
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easat-8587	252	29	the	the	DET
easat-8587	252	30	digital	digital	ADJ
easat-8587	252	31	age	age	NOUN
easat-8587	252	32	:	:	PUNCT
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easat-8587	252	34	systematic	systematic	ADJ
easat-8587	252	35	review	review	NOUN
easat-8587	252	36	and	and	CCONJ
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easat-8587	252	38	research	research	NOUN
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easat-8587	252	40	,	,	PUNCT
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easat-8587	252	43	,	,	PUNCT
easat-8587	252	44	vol	vol	NOUN
easat-8587	252	45	.	.	PROPN
easat-8587	252	46	16	16	NUM
easat-8587	252	47	,	,	PUNCT
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easat-8587	252	49	.	.	NOUN
easat-8587	252	50	4	4	NUM
easat-8587	252	51	,	,	PUNCT
easat-8587	252	52	p.	p.	NOUN
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easat-8587	252	54	,	,	PUNCT
easat-8587	252	55	2024	2024	NUM
easat-8587	252	56	.	.	PUNCT
easat-8587	253	1	[	[	X
easat-8587	253	2	13	13	NUM
easat-8587	253	3	]	]	X
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easat-8587	253	7	x.	x.	PROPN
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easat-8587	253	9	,	,	PUNCT
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easat-8587	253	11	the	the	DET
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easat-8587	253	13	of	of	ADP
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easat-8587	253	15	of	of	ADP
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easat-8587	253	17	-	-	PUNCT
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easat-8587	253	21	users	user	NOUN
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easat-8587	253	24	buying	buying	NOUN
easat-8587	253	25	behavior	behavior	NOUN
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easat-8587	253	33	management	management	PROPN
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easat-8587	253	36	.	.	PROPN
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easat-8587	253	38	,	,	PUNCT
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easat-8587	253	42	,	,	PUNCT
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easat-8587	253	44	.	.	PUNCT
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easat-8587	253	46	-	-	SYM
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easat-8587	253	48	,	,	PUNCT
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easat-8587	253	50	.	.	PUNCT
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easat-8587	254	2	14	14	NUM
easat-8587	254	3	]	]	X
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easat-8587	254	17	-	-	NOUN
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easat-8587	254	19	,	,	PUNCT
easat-8587	254	20	"	"	PUNCT
easat-8587	254	21	e	e	NOUN
easat-8587	254	22	-	-	NOUN
easat-8587	254	23	service	service	NOUN
easat-8587	254	24	,	,	PUNCT
easat-8587	254	25	vol	vol	NOUN
easat-8587	254	26	.	.	PROPN
easat-8587	255	1	2	2	NUM
easat-8587	255	2	,	,	PUNCT
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easat-8587	255	5	2	2	NUM
easat-8587	255	6	,	,	PUNCT
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easat-8587	255	8	.	.	PUNCT
easat-8587	256	1	7	7	NUM
easat-8587	256	2	-	-	SYM
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easat-8587	256	4	,	,	PUNCT
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easat-8587	257	1	https://doi.org/10.2979/esj.2003.2.2.7	https://doi.org/10.2979/esj.2003.2.2.7	X
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easat-8587	258	9	,	,	PUNCT
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easat-8587	258	38	environments	environment	NOUN
easat-8587	258	39	,	,	PUNCT
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easat-8587	258	41	.	.	PROPN
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easat-8587	258	43	,	,	PUNCT
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easat-8587	258	45	.	.	NOUN
easat-8587	258	46	5	5	NUM
easat-8587	258	47	,	,	PUNCT
easat-8587	258	48	pp	pp	ADJ
easat-8587	258	49	.	.	PUNCT
easat-8587	259	1	456	456	NUM
easat-8587	259	2	-	-	SYM
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easat-8587	260	1	https://doi.org/10.1162/105474603322761270	https://doi.org/10.1162/105474603322761270	X
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easat-8587	261	2	16	16	NUM
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easat-8587	261	25	:	:	PUNCT
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easat-8587	261	41	.	.	PUNCT
easat-8587	262	1	225	225	NUM
easat-8587	262	2	-	-	SYM
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easat-8587	262	4	,	,	PUNCT
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easat-8587	262	6	.	.	PUNCT
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easat-8587	263	2	17	17	NUM
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easat-8587	266	6	:	:	SYM
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easat-8587	266	8	-	-	SYM
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easat-8587	266	10	,	,	PUNCT
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easat-8587	267	11	t.	t.	PROPN
easat-8587	267	12	u.	u.	PROPN
easat-8587	267	13	daim	daim	PROPN
easat-8587	267	14	,	,	PUNCT
easat-8587	267	15	"	"	PUNCT
easat-8587	267	16	investigating	investigate	VERB
easat-8587	267	17	consumer	consumer	NOUN
easat-8587	267	18	purchase	purchase	NOUN
easat-8587	267	19	intention	intention	NOUN
easat-8587	267	20	in	in	ADP
easat-8587	267	21	online	online	ADJ
easat-8587	267	22	social	social	ADJ
easat-8587	267	23	media	medium	NOUN
easat-8587	267	24	marketing	marketing	NOUN
easat-8587	267	25	:	:	PUNCT
easat-8587	267	26	a	a	DET
easat-8587	267	27	case	case	NOUN
easat-8587	267	28	study	study	NOUN
easat-8587	267	29	of	of	ADP
easat-8587	267	30	tiktok	tiktok	NOUN
easat-8587	267	31	,	,	PUNCT
easat-8587	267	32	"	"	PUNCT
easat-8587	267	33	technology	technology	NOUN
easat-8587	267	34	in	in	ADP
easat-8587	267	35	society	society	NOUN
easat-8587	267	36	,	,	PUNCT
easat-8587	267	37	vol	vol	NOUN
easat-8587	267	38	.	.	PROPN
easat-8587	267	39	74	74	NUM
easat-8587	267	40	,	,	PUNCT
easat-8587	267	41	p.	p.	NOUN
easat-8587	267	42	102289	102289	NUM
easat-8587	267	43	,	,	PUNCT
easat-8587	267	44	2023	2023	NUM
easat-8587	267	45	.	.	PUNCT
easat-8587	268	1	https://doi.org/10.1016/j.techsoc.2023.102289	https://doi.org/10.1016/j.techsoc.2023.102289	ADJ
easat-8587	268	2	[	[	X
easat-8587	268	3	19	19	NUM
easat-8587	268	4	]	]	PUNCT
easat-8587	268	5	m.	m.	NOUN
easat-8587	268	6	m.	m.	PROPN
easat-8587	268	7	ibrahim	ibrahim	PROPN
easat-8587	268	8	,	,	PUNCT
easat-8587	268	9	m.	m.	NOUN
easat-8587	268	10	ariyanti	ariyanti	PROPN
easat-8587	268	11	,	,	PUNCT
easat-8587	268	12	and	and	CCONJ
easat-8587	268	13	d.	d.	PROPN
easat-8587	268	14	iskamto	iskamto	PROPN
easat-8587	268	15	,	,	PUNCT
easat-8587	268	16	"	"	PUNCT
easat-8587	268	17	the	the	DET
easat-8587	268	18	effect	effect	NOUN
easat-8587	268	19	of	of	ADP
easat-8587	268	20	sales	sale	NOUN
easat-8587	268	21	promotion	promotion	NOUN
easat-8587	268	22	and	and	CCONJ
easat-8587	268	23	hedonic	hedonic	ADJ
easat-8587	268	24	shopping	shopping	NOUN
easat-8587	268	25	motivation	motivation	NOUN
easat-8587	268	26	on	on	ADP
easat-8587	268	27	impulse	impulse	ADJ
easat-8587	268	28	buying	buying	NOUN
easat-8587	268	29	behavior	behavior	NOUN
easat-8587	268	30	and	and	CCONJ
easat-8587	268	31	the	the	DET
easat-8587	268	32	impact	impact	NOUN
easat-8587	268	33	to	to	ADP
easat-8587	268	34	customer	customer	NOUN
easat-8587	268	35	loyalty	loyalty	NOUN
easat-8587	268	36	in	in	ADP
easat-8587	268	37	social	social	ADJ
easat-8587	268	38	commerce	commerce	PROPN
easat-8587	268	39	tiktok	tiktok	ADJ
easat-8587	268	40	shop	shop	NOUN
easat-8587	268	41	,	,	PUNCT
easat-8587	268	42	"	"	PUNCT
easat-8587	268	43	journal	journal	NOUN
easat-8587	268	44	of	of	ADP
easat-8587	268	45	multidisciplinary	multidisciplinary	ADJ
easat-8587	268	46	academic	academic	ADJ
easat-8587	268	47	business	business	NOUN
easat-8587	268	48	studies	study	NOUN
easat-8587	268	49	,	,	PUNCT
easat-8587	268	50	vol	vol	NOUN
easat-8587	268	51	.	.	PROPN
easat-8587	268	52	2	2	NUM
easat-8587	268	53	,	,	PUNCT
easat-8587	268	54	no	no	INTJ
easat-8587	268	55	.	.	NOUN
easat-8587	268	56	2	2	NUM
easat-8587	268	57	,	,	PUNCT
easat-8587	268	58	pp	pp	ADJ
easat-8587	268	59	.	.	PUNCT
easat-8587	269	1	399	399	NUM
easat-8587	269	2	-	-	SYM
easat-8587	269	3	415	415	NUM
easat-8587	269	4	,	,	PUNCT
easat-8587	269	5	2025	2025	NUM
easat-8587	269	6	.	.	PUNCT
easat-8587	270	1	[	[	X
easat-8587	270	2	20	20	NUM
easat-8587	270	3	]	]	X
easat-8587	270	4	n.	n.	NOUN
easat-8587	270	5	t.	t.	PROPN
easat-8587	270	6	h.	h.	PROPN
easat-8587	270	7	binh	binh	PROPN
easat-8587	270	8	,	,	PUNCT
easat-8587	270	9	"	"	PUNCT
easat-8587	270	10	impulse	impulse	ADJ
easat-8587	270	11	buying	buying	NOUN
easat-8587	270	12	behavior	behavior	NOUN
easat-8587	270	13	of	of	ADP
easat-8587	270	14	consumers	consumer	NOUN
easat-8587	270	15	through	through	ADP
easat-8587	270	16	social	social	ADJ
easat-8587	270	17	commerce	commerce	NOUN
easat-8587	270	18	in	in	ADP
easat-8587	270	19	ho	ho	PROPN
easat-8587	270	20	chi	chi	PROPN
easat-8587	270	21	minh	minh	PROPN
easat-8587	270	22	city	city	NOUN
easat-8587	270	23	,	,	PUNCT
easat-8587	270	24	"	"	PUNCT
easat-8587	270	25	2024	2024	NUM
easat-8587	270	26	.	.	PUNCT
easat-8587	271	1	https://doi.org/10.31234/osf.io/62sfz	https://doi.org/10.31234/osf.io/62sfz	X
easat-8587	272	1	[	[	X
easat-8587	272	2	21	21	NUM
easat-8587	272	3	]	]	PUNCT
easat-8587	272	4	l.	l.	PROPN
easat-8587	272	5	yang	yang	PROPN
easat-8587	272	6	,	,	PUNCT
easat-8587	272	7	n.	n.	PROPN
easat-8587	272	8	garcia	garcia	PROPN
easat-8587	272	9	de	de	PROPN
easat-8587	272	10	frutos	frutos	PROPN
easat-8587	272	11	,	,	PUNCT
easat-8587	272	12	and	and	CCONJ
easat-8587	272	13	j.	j.	PROPN
easat-8587	272	14	m.	m.	PROPN
easat-8587	272	15	ortega	ortega	PROPN
easat-8587	272	16	egea	egea	PROPN
easat-8587	272	17	,	,	PUNCT
easat-8587	272	18	"	"	PUNCT
easat-8587	272	19	impulse	impulse	ADJ
easat-8587	272	20	buying	buying	NOUN
easat-8587	272	21	behavior	behavior	NOUN
easat-8587	272	22	in	in	ADP
easat-8587	272	23	live	live	ADJ
easat-8587	272	24	streaming	streaming	NOUN
easat-8587	272	25	e	e	NOUN
easat-8587	272	26	-	-	NOUN
easat-8587	272	27	commerce	commerce	NOUN
easat-8587	272	28	:	:	PUNCT
easat-8587	272	29	a	a	DET
easat-8587	272	30	systematic	systematic	ADJ
easat-8587	272	31	literature	literature	NOUN
easat-8587	272	32	review	review	NOUN
easat-8587	272	33	,	,	PUNCT
easat-8587	272	34	"	"	PUNCT
easat-8587	272	35	available	available	ADJ
easat-8587	272	36	at	at	ADP
easat-8587	272	37	ssrn	ssrn	NOUN
easat-8587	272	38	5081713	5081713	NUM
easat-8587	272	39	,	,	PUNCT
easat-8587	272	40	2025	2025	NUM
easat-8587	272	41	.	.	PUNCT
easat-8587	273	1	[	[	X
easat-8587	273	2	22	22	NUM
easat-8587	273	3	]	]	PUNCT
easat-8587	273	4	k.	k.	PROPN
easat-8587	273	5	s.	s.	PROPN
easat-8587	273	6	meng	meng	PROPN
easat-8587	273	7	and	and	CCONJ
easat-8587	273	8	l.	l.	PROPN
easat-8587	273	9	leung	leung	PROPN
easat-8587	273	10	,	,	PUNCT
easat-8587	273	11	"	"	PUNCT
easat-8587	273	12	factors	factor	NOUN
easat-8587	273	13	influencing	influence	VERB
easat-8587	273	14	tiktok	tiktok	ADJ
easat-8587	273	15	engagement	engagement	NOUN
easat-8587	273	16	behaviors	behavior	NOUN
easat-8587	273	17	in	in	ADP
easat-8587	273	18	china	china	PROPN
easat-8587	273	19	:	:	PUNCT
easat-8587	273	20	an	an	DET
easat-8587	273	21	examination	examination	NOUN
easat-8587	273	22	of	of	ADP
easat-8587	273	23	gratifications	gratification	NOUN
easat-8587	273	24	sought	seek	VERB
easat-8587	273	25	,	,	PUNCT
easat-8587	273	26	narcissism	narcissism	NOUN
easat-8587	273	27	,	,	PUNCT
easat-8587	273	28	and	and	CCONJ
easat-8587	273	29	the	the	DET
easat-8587	273	30	big	big	ADJ
easat-8587	273	31	five	five	NUM
easat-8587	273	32	personality	personality	NOUN
easat-8587	273	33	traits	trait	NOUN
easat-8587	273	34	,	,	PUNCT
easat-8587	273	35	"	"	PUNCT
easat-8587	273	36	telecommunications	telecommunications	NOUN
easat-8587	273	37	policy	policy	NOUN
easat-8587	273	38	,	,	PUNCT
easat-8587	273	39	vol	vol	NOUN
easat-8587	273	40	.	.	PROPN
easat-8587	273	41	45	45	NUM
easat-8587	273	42	,	,	PUNCT
easat-8587	273	43	no	no	INTJ
easat-8587	273	44	.	.	NOUN
easat-8587	273	45	7	7	NUM
easat-8587	273	46	,	,	PUNCT
easat-8587	273	47	p.	p.	NOUN
easat-8587	273	48	102172	102172	NUM
easat-8587	273	49	,	,	PUNCT
easat-8587	273	50	2021	2021	NUM
easat-8587	273	51	.	.	PUNCT
easat-8587	274	1	[	[	X
easat-8587	274	2	23	23	NUM
easat-8587	274	3	]	]	PUNCT
easat-8587	274	4	h.	h.	PROPN
easat-8587	274	5	wang	wang	PROPN
easat-8587	274	6	,	,	PUNCT
easat-8587	274	7	g.	g.	PROPN
easat-8587	274	8	li	li	PROPN
easat-8587	274	9	,	,	PUNCT
easat-8587	274	10	x.	x.	PROPN
easat-8587	274	11	xie	xie	PROPN
easat-8587	274	12	,	,	PUNCT
easat-8587	274	13	and	and	CCONJ
easat-8587	274	14	s.	s.	PROPN
easat-8587	274	15	wu	wu	PROPN
easat-8587	274	16	,	,	PUNCT
easat-8587	274	17	"	"	PUNCT
easat-8587	274	18	an	an	DET
easat-8587	274	19	empirical	empirical	ADJ
easat-8587	274	20	analysis	analysis	NOUN
easat-8587	274	21	of	of	ADP
easat-8587	274	22	the	the	DET
easat-8587	274	23	impacts	impact	NOUN
easat-8587	274	24	of	of	ADP
easat-8587	274	25	live	live	ADJ
easat-8587	274	26	chat	chat	VERB
easat-8587	274	27	social	social	ADJ
easat-8587	274	28	interactions	interaction	NOUN
easat-8587	274	29	in	in	ADP
easat-8587	274	30	live	live	ADJ
easat-8587	274	31	streaming	streaming	NOUN
easat-8587	274	32	commerce	commerce	NOUN
easat-8587	274	33	:	:	PUNCT
easat-8587	274	34	a	a	DET
easat-8587	274	35	topic	topic	NOUN
easat-8587	274	36	modeling	modeling	NOUN
easat-8587	274	37	approach	approach	NOUN
easat-8587	274	38	,	,	PUNCT
easat-8587	274	39	"	"	PUNCT
easat-8587	274	40	electronic	electronic	ADJ
easat-8587	274	41	commerce	commerce	NOUN
easat-8587	274	42	research	research	NOUN
easat-8587	274	43	and	and	CCONJ
easat-8587	274	44	applications	application	NOUN
easat-8587	274	45	,	,	PUNCT
easat-8587	274	46	vol	vol	NOUN
easat-8587	274	47	.	.	PROPN
easat-8587	274	48	65	65	NUM
easat-8587	274	49	,	,	PUNCT
easat-8587	274	50	p.	p.	NOUN
easat-8587	274	51	101397	101397	NUM
easat-8587	274	52	,	,	PUNCT
easat-8587	274	53	2024	2024	NUM
easat-8587	274	54	.	.	PUNCT
easat-8587	275	1	[	[	X
easat-8587	275	2	24	24	NUM
easat-8587	275	3	]	]	X
easat-8587	275	4	l.	l.	PROPN
easat-8587	275	5	gu	gu	PROPN
easat-8587	275	6	,	,	PUNCT
easat-8587	275	7	x.	x.	PROPN
easat-8587	275	8	gao	gao	PROPN
easat-8587	275	9	,	,	PUNCT
easat-8587	275	10	and	and	CCONJ
easat-8587	275	11	y.	y.	PROPN
easat-8587	275	12	li	li	PROPN
easat-8587	275	13	,	,	PUNCT
easat-8587	275	14	"	"	PUNCT
easat-8587	275	15	what	what	PRON
easat-8587	275	16	drives	drive	VERB
easat-8587	275	17	me	i	PRON
easat-8587	275	18	to	to	PART
easat-8587	275	19	use	use	VERB
easat-8587	275	20	tiktok	tiktok	NOUN
easat-8587	275	21	:	:	PUNCT
easat-8587	275	22	a	a	DET
easat-8587	275	23	latent	latent	NOUN
easat-8587	275	24	profile	profile	NOUN
easat-8587	275	25	analysis	analysis	NOUN
easat-8587	275	26	of	of	ADP
easat-8587	275	27	users	user	NOUN
easat-8587	275	28	’	'	PUNCT
easat-8587	275	29	motives	motive	NOUN
easat-8587	275	30	,	,	PUNCT
easat-8587	275	31	"	"	PUNCT
easat-8587	275	32	frontiers	frontier	NOUN
easat-8587	275	33	in	in	ADP
easat-8587	275	34	psychology	psychology	NOUN
easat-8587	275	35	,	,	PUNCT
easat-8587	275	36	vol	vol	NOUN
easat-8587	275	37	.	.	PROPN
easat-8587	275	38	13	13	NUM
easat-8587	275	39	,	,	PUNCT
easat-8587	275	40	p.	p.	NOUN
easat-8587	275	41	992824	992824	NUM
easat-8587	275	42	,	,	PUNCT
easat-8587	275	43	2022	2022	NUM
easat-8587	275	44	.	.	PUNCT
easat-8587	276	1	[	[	X
easat-8587	276	2	25	25	NUM
easat-8587	276	3	]	]	PUNCT
easat-8587	276	4	j.	j.	PROPN
easat-8587	276	5	a.	a.	PROPN
easat-8587	276	6	pranata	pranata	PROPN
easat-8587	276	7	,	,	PUNCT
easat-8587	276	8	m.	m.	PROPN
easat-8587	276	9	r.	r.	PROPN
easat-8587	276	10	p.	p.	PROPN
easat-8587	276	11	riyanto	riyanto	PROPN
easat-8587	276	12	,	,	PUNCT
easat-8587	276	13	s.	s.	PROPN
easat-8587	276	14	hendrawan	hendrawan	PROPN
easat-8587	276	15	,	,	PUNCT
easat-8587	276	16	and	and	CCONJ
easat-8587	276	17	w.	w.	NOUN
easat-8587	276	18	gunadi	gunadi	PROPN
easat-8587	276	19	,	,	PUNCT
easat-8587	276	20	"	"	PUNCT
easat-8587	276	21	the	the	DET
easat-8587	276	22	effect	effect	NOUN
easat-8587	276	23	of	of	ADP
easat-8587	276	24	hedonic	hedonic	ADJ
easat-8587	276	25	motivation	motivation	NOUN
easat-8587	276	26	and	and	CCONJ
easat-8587	276	27	it	it	PRON
easat-8587	276	28	affordance	affordance	NOUN
easat-8587	276	29	on	on	ADP
easat-8587	276	30	impulsive	impulsive	ADJ
easat-8587	276	31	buying	buying	NOUN
easat-8587	276	32	decision	decision	NOUN
easat-8587	276	33	in	in	ADP
easat-8587	276	34	social	social	ADJ
easat-8587	276	35	commerce	commerce	PROPN
easat-8587	276	36	tiktok	tiktok	NOUN
easat-8587	276	37	,	,	PUNCT
easat-8587	276	38	"	"	PUNCT
easat-8587	276	39	international	international	ADJ
easat-8587	276	40	journal	journal	NOUN
easat-8587	276	41	of	of	ADP
easat-8587	276	42	electronic	electronic	ADJ
easat-8587	276	43	commerce	commerce	NOUN
easat-8587	276	44	studies	study	NOUN
easat-8587	276	45	,	,	PUNCT
easat-8587	276	46	vol	vol	NOUN
easat-8587	276	47	.	.	PROPN
easat-8587	276	48	15	15	NUM
easat-8587	276	49	,	,	PUNCT
easat-8587	276	50	no	no	INTJ
easat-8587	276	51	.	.	NOUN
easat-8587	276	52	2	2	NUM
easat-8587	276	53	,	,	PUNCT
easat-8587	276	54	pp	pp	ADJ
easat-8587	276	55	.	.	PUNCT
easat-8587	277	1	62	62	NUM
easat-8587	277	2	-	-	SYM
easat-8587	277	3	102	102	NUM
easat-8587	277	4	,	,	PUNCT
easat-8587	277	5	2024	2024	NUM
easat-8587	277	6	.	.	PUNCT
easat-8587	278	1	[	[	X
easat-8587	278	2	26	26	NUM
easat-8587	278	3	]	]	X
easat-8587	278	4	f.	f.	PROPN
easat-8587	278	5	nilam	nilam	PROPN
easat-8587	278	6	and	and	CCONJ
easat-8587	278	7	v.	v.	ADP
easat-8587	278	8	amelindha	amelindha	PROPN
easat-8587	278	9	,	,	PUNCT
easat-8587	278	10	"	"	PUNCT
easat-8587	278	11	impulsive	impulsive	ADJ
easat-8587	278	12	buying	buying	NOUN
easat-8587	278	13	behavior	behavior	NOUN
easat-8587	278	14	:	:	PUNCT
easat-8587	278	15	scarcity	scarcity	NOUN
easat-8587	278	16	impact	impact	NOUN
easat-8587	278	17	of	of	ADP
easat-8587	278	18	flash	flash	NOUN
easat-8587	278	19	sale	sale	NOUN
easat-8587	278	20	through	through	ADP
easat-8587	278	21	arousal	arousal	NOUN
easat-8587	278	22	as	as	ADP
easat-8587	278	23	mediating	mediate	VERB
easat-8587	278	24	variable	variable	NOUN
easat-8587	278	25	,	,	PUNCT
easat-8587	278	26	"	"	PUNCT
easat-8587	278	27	jurnal	jurnal	ADJ
easat-8587	278	28	mantik	mantik	PROPN
easat-8587	278	29	,	,	PUNCT
easat-8587	278	30	vol	vol	NOUN
easat-8587	278	31	.	.	PROPN
easat-8587	278	32	7	7	NUM
easat-8587	278	33	,	,	PUNCT
easat-8587	278	34	no	no	INTJ
easat-8587	278	35	.	.	NOUN
easat-8587	278	36	3	3	NUM
easat-8587	278	37	,	,	PUNCT
easat-8587	278	38	pp	pp	ADJ
easat-8587	278	39	.	.	PUNCT
easat-8587	278	40	1766	1766	NUM
easat-8587	278	41	-	-	SYM
easat-8587	278	42	1776	1776	NUM
easat-8587	278	43	,	,	PUNCT
easat-8587	278	44	2023	2023	NUM
easat-8587	278	45	.	.	PUNCT
easat-8587	279	1	[	[	X
easat-8587	279	2	27	27	NUM
easat-8587	279	3	]	]	PUNCT
easat-8587	279	4	j.	j.	PROPN
easat-8587	279	5	f.	f.	PROPN
easat-8587	279	6	hair	hair	PROPN
easat-8587	279	7	,	,	PUNCT
easat-8587	279	8	a	a	DET
easat-8587	279	9	primer	primer	NOUN
easat-8587	279	10	on	on	ADP
easat-8587	279	11	partial	partial	ADJ
easat-8587	279	12	least	least	ADJ
easat-8587	279	13	squares	square	NOUN
easat-8587	279	14	structural	structural	ADJ
easat-8587	279	15	equations	equation	NOUN
easat-8587	279	16	modeling	modeling	NOUN
easat-8587	279	17	(	(	PUNCT
easat-8587	279	18	pls	pls	INTJ
easat-8587	279	19	-	-	PUNCT
easat-8587	279	20	sem	sem	NOUN
easat-8587	279	21	)	)	PUNCT
easat-8587	279	22	.	.	PUNCT
easat-8587	280	1	thousand	thousand	NUM
easat-8587	280	2	oaks	oak	NOUN
easat-8587	280	3	,	,	PUNCT
easat-8587	280	4	ca	can	AUX
easat-8587	280	5	:	:	PUNCT
easat-8587	280	6	sage	sage	NOUN
easat-8587	280	7	publications	publication	NOUN
easat-8587	280	8	,	,	PUNCT
easat-8587	280	9	2014	2014	NUM
easat-8587	280	10	.	.	PUNCT
easat-8587	281	1	[	[	X
easat-8587	281	2	28	28	NUM
easat-8587	281	3	]	]	X
easat-8587	281	4	c.	c.	PROPN
easat-8587	281	5	fornell	fornell	PROPN
easat-8587	281	6	and	and	CCONJ
easat-8587	281	7	d.	d.	PROPN
easat-8587	281	8	f.	f.	PROPN
easat-8587	281	9	larcker	larcker	PROPN
easat-8587	281	10	,	,	PUNCT
easat-8587	281	11	"	"	PUNCT
easat-8587	281	12	evaluating	evaluate	VERB
easat-8587	281	13	structural	structural	ADJ
easat-8587	281	14	equation	equation	NOUN
easat-8587	281	15	models	model	NOUN
easat-8587	281	16	with	with	ADP
easat-8587	281	17	unobservable	unobservable	ADJ
easat-8587	281	18	variables	variable	NOUN
easat-8587	281	19	and	and	CCONJ
easat-8587	281	20	measurement	measurement	NOUN
easat-8587	281	21	error	error	NOUN
easat-8587	281	22	,	,	PUNCT
easat-8587	281	23	"	"	PUNCT
easat-8587	281	24	journal	journal	NOUN
easat-8587	281	25	of	of	ADP
easat-8587	281	26	marketing	marketing	NOUN
easat-8587	281	27	research	research	NOUN
easat-8587	281	28	,	,	PUNCT
easat-8587	281	29	vol	vol	NOUN
easat-8587	281	30	.	.	PROPN
easat-8587	281	31	18	18	NUM
easat-8587	281	32	,	,	PUNCT
easat-8587	281	33	no	no	INTJ
easat-8587	281	34	.	.	NOUN
easat-8587	281	35	1	1	NUM
easat-8587	281	36	,	,	PUNCT
easat-8587	281	37	pp	pp	ADJ
easat-8587	281	38	.	.	PUNCT
easat-8587	282	1	39	39	NUM
easat-8587	282	2	-	-	SYM
easat-8587	282	3	50	50	NUM
easat-8587	282	4	,	,	PUNCT
easat-8587	282	5	1981	1981	NUM
easat-8587	282	6	.	.	PUNCT
easat-8587	283	1	https://doi.org/10.2307/3151312	https://doi.org/10.2307/3151312	PROPN
easat-8587	283	2	[	[	X
easat-8587	283	3	29	29	NUM
easat-8587	283	4	]	]	X
easat-8587	283	5	c.	c.	PROPN
easat-8587	283	6	savitri	savitri	PROPN
easat-8587	283	7	,	,	PUNCT
easat-8587	283	8	u.	u.	PROPN
easat-8587	283	9	buana	buana	PROPN
easat-8587	283	10	,	,	PUNCT
easat-8587	283	11	p.	p.	PROPN
easat-8587	283	12	karawang	karawang	PROPN
easat-8587	283	13	,	,	PUNCT
easat-8587	283	14	and	and	CCONJ
easat-8587	283	15	a.	a.	NOUN
easat-8587	283	16	mulyati	mulyati	PROPN
easat-8587	283	17	,	,	PUNCT
easat-8587	283	18	"	"	PUNCT
easat-8587	283	19	multivariate	multivariate	NOUN
easat-8587	283	20	statistics	statistic	NOUN
easat-8587	283	21	in	in	ADP
easat-8587	283	22	research	research	NOUN
easat-8587	283	23	,	,	PUNCT
easat-8587	283	24	"	"	PUNCT
easat-8587	283	25	2022	2022	NUM
easat-8587	283	26	.	.	PUNCT
easat-8587	284	1	https://www.researchgate.net/publication/358087928	https://www.researchgate.net/publication/358087928	PUNCT
easat-8587	285	1	[	[	X
easat-8587	285	2	30	30	NUM
easat-8587	285	3	]	]	X
easat-8587	285	4	m.	m.	NOUN
easat-8587	285	5	tenenhaus	tenenhaus	PROPN
easat-8587	285	6	,	,	PUNCT
easat-8587	285	7	v.	v.	PROPN
easat-8587	285	8	e.	e.	PROPN
easat-8587	285	9	vinzi	vinzi	PROPN
easat-8587	285	10	,	,	PUNCT
easat-8587	285	11	y.-m	y.-m	NOUN
easat-8587	285	12	.	.	PUNCT
easat-8587	286	1	chatelin	chatelin	PROPN
easat-8587	286	2	,	,	PUNCT
easat-8587	286	3	and	and	CCONJ
easat-8587	286	4	c.	c.	PROPN
easat-8587	286	5	lauro	lauro	PROPN
easat-8587	286	6	,	,	PUNCT
easat-8587	286	7	"	"	PUNCT
easat-8587	286	8	pls	pls	INTJ
easat-8587	286	9	path	path	NOUN
easat-8587	286	10	modeling	modeling	NOUN
easat-8587	286	11	,	,	PUNCT
easat-8587	286	12	"	"	PUNCT
easat-8587	286	13	computational	computational	ADJ
easat-8587	286	14	statistics	statistic	NOUN
easat-8587	286	15	&	&	CCONJ
easat-8587	286	16	data	datum	NOUN
easat-8587	286	17	analysis	analysis	NOUN
easat-8587	286	18	,	,	PUNCT
easat-8587	286	19	vol	vol	NOUN
easat-8587	286	20	.	.	PROPN
easat-8587	286	21	48	48	NUM
easat-8587	286	22	,	,	PUNCT
easat-8587	286	23	no	no	INTJ
easat-8587	286	24	.	.	NOUN
easat-8587	286	25	1	1	NUM
easat-8587	286	26	,	,	PUNCT
easat-8587	286	27	pp	pp	ADJ
easat-8587	286	28	.	.	PUNCT
easat-8587	286	29	159	159	NUM
easat-8587	286	30	-	-	SYM
easat-8587	286	31	205	205	NUM
easat-8587	286	32	,	,	PUNCT
easat-8587	286	33	2005	2005	NUM
easat-8587	286	34	.	.	PUNCT
easat-8587	287	1	https://doi.org/10.1016/j.csda.2004.03.005	https://doi.org/10.1016/j.csda.2004.03.005	AUX
easat-8587	287	2	https://doi.org/10.1016/j.techsoc.2023.102289	https://doi.org/10.1016/j.techsoc.2023.102289	VERB
easat-8587	287	3	https://doi.org/10.31234/osf.io/62sfz	https://doi.org/10.31234/osf.io/62sfz	PRON
easat-8587	287	4	https://doi.org/10.2307/3151312	https://doi.org/10.2307/3151312	DET
easat-8587	287	5	https://www.researchgate.net/publication/358087928	https://www.researchgate.net/publication/358087928	NOUN
easat-8587	287	6	https://doi.org/10.1016/j.csda.2004.03.005	https://doi.org/10.1016/j.csda.2004.03.005	VERB