id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
eshs-39706	Ye, Anqi; Li, Qian; Feng, Mengchi	The Contrastive Study on Discursive Construction of Identities and the Adaptation in Cosmetic Advertising	2024	11	.pdf	application/pdf	4308	171	40	What are the characteristics of the two types of brand advertisements at the text level? Based on the graphic advertisements, the article reveals the dynamic selection and construction of discursive identities and their dynamic adaptation in the foundation advertisements of international brands and national brands.	cache/eshs-39706.pdf	txt/eshs-39706.txt