id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
emaj-12	Shyle, Irma	GLOBAL CRISIS AND ITS EFFECTS IN THE DEVELOPED AND EMERGENT COUNTRIES - “THE BOTTOM OF THE PYRAMID” AS AN INNOVATION RESOURCE	2011	12	.pdf	application/pdf	6760	315	55	Intellectual excitement is in developed markets; it is very hard to recruit managers for BOP markets We cannot assign our best people to work on market development in BOP markets 1. Serving BOP markets is not just about lower prices.	cache/emaj-12.pdf	txt/emaj-12.txt