id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
emaj-228	Sabuncu, İbrahim; Edeş, Berivan; Sıtkıbütün, Doruk; Girgin, İlayda; Zehir, Kadir	Creating Brand Image Profile by Social Media Analysis	2021	9	.pdf	application/pdf	5592	304	57	As a result, it is thought that social media analysis can be a complementary method that can be used with traditional methods in creating a brand image profile. However, is it possible to use social media analysis to obtain the brand's characteristics that affect the customer, create a brand image profile according to these attributes and develop marketing strategies based on this information?	cache/emaj-228.pdf	txt/emaj-228.txt