id	sid	tid	token	lemma	pos
emaj-222	1	1	volume	volume	NOUN
emaj-222	1	2	7	7	NUM
emaj-222	1	3	no	no	DET
emaj-222	1	4	2	2	NUM
emaj-222	1	5	(	(	PUNCT
emaj-222	1	6	2018	2018	NUM
emaj-222	1	7	)	)	PUNCT
emaj-222	2	1	|	|	ADV
emaj-222	2	2	issn	issn	VERB
emaj-222	2	3	2158	2158	NUM
emaj-222	2	4	-	-	SYM
emaj-222	2	5	8708	8708	NUM
emaj-222	2	6	(	(	PUNCT
emaj-222	2	7	online	online	NOUN
emaj-222	2	8	)	)	PUNCT
emaj-222	2	9	|	|	ADV
emaj-222	2	10	doi	doi	X
emaj-222	2	11	10.5195	10.5195	NUM
emaj-222	2	12	/	/	SYM
emaj-222	2	13	emaj.2018.134	emaj.2018.134	PROPN
emaj-222	2	14	|	|	ADV
emaj-222	2	15	http://emaj.pitt.edu	http://emaj.pitt.edu	ADV
emaj-222	2	16	does	do	AUX
emaj-222	2	17	brand	brand	NOUN
emaj-222	2	18	love	love	NOUN
emaj-222	2	19	last	last	ADJ
emaj-222	2	20	forever	forever	ADV
emaj-222	2	21	?	?	PUNCT
emaj-222	3	1	:	:	PUNCT
emaj-222	3	2	a	a	DET
emaj-222	3	3	study	study	NOUN
emaj-222	3	4	on	on	ADP
emaj-222	3	5	turkey	turkey	PROPN
emaj-222	3	6	’s	’s	PART
emaj-222	3	7	lovemarks	lovemark	NOUN
emaj-222	3	8	ayben	ayben	PROPN
emaj-222	3	9	ceyhan	ceyhan	VERB
emaj-222	3	10	nişantaşı	nişantaşı	PROPN
emaj-222	3	11	university	university	PROPN
emaj-222	3	12	,	,	PUNCT
emaj-222	3	13	turkey	turkey	NOUN
emaj-222	4	1	|	|	ADV
emaj-222	4	2	e	e	NOUN
emaj-222	4	3	-	-	NOUN
emaj-222	4	4	mail	mail	NOUN
emaj-222	4	5	:	:	PUNCT
emaj-222	4	6	ayben.ceyhan@nisantasi.edu.tr	ayben.ceyhan@nisantasi.edu.tr	ADJ
emaj-222	4	7	uğur	uğur	ADJ
emaj-222	4	8	yozgat	yozgat	ADJ
emaj-222	4	9	nişantaşı	nişantaşı	PROPN
emaj-222	4	10	university	university	PROPN
emaj-222	4	11	,	,	PUNCT
emaj-222	4	12	turkey	turkey	NOUN
emaj-222	5	1	|	|	ADV
emaj-222	5	2	e	e	NOUN
emaj-222	5	3	-	-	NOUN
emaj-222	5	4	mail	mail	NOUN
emaj-222	5	5	:	:	PUNCT
emaj-222	5	6	ugur.yozgat@nisantasi.edu.tr	ugur.yozgat@nisantasi.edu.tr	PROPN
emaj-222	5	7	abstract	abstract	PROPN
emaj-222	5	8	brand	brand	PROPN
emaj-222	5	9	love	love	NOUN
emaj-222	5	10	has	have	AUX
emaj-222	5	11	become	become	VERB
emaj-222	5	12	an	an	DET
emaj-222	5	13	important	important	ADJ
emaj-222	5	14	concept	concept	NOUN
emaj-222	5	15	in	in	ADP
emaj-222	5	16	both	both	CCONJ
emaj-222	5	17	the	the	DET
emaj-222	5	18	academic	academic	ADJ
emaj-222	5	19	and	and	CCONJ
emaj-222	5	20	business	business	NOUN
emaj-222	5	21	worlds	world	NOUN
emaj-222	5	22	.	.	PUNCT
emaj-222	6	1	there	there	PRON
emaj-222	6	2	are	be	VERB
emaj-222	6	3	some	some	DET
emaj-222	6	4	studies	study	NOUN
emaj-222	6	5	in	in	ADP
emaj-222	6	6	the	the	DET
emaj-222	6	7	literature	literature	NOUN
emaj-222	6	8	conducted	conduct	VERB
emaj-222	6	9	on	on	ADP
emaj-222	6	10	consumers	consumer	NOUN
emaj-222	6	11	regarding	regard	VERB
emaj-222	6	12	the	the	DET
emaj-222	6	13	brand	brand	NOUN
emaj-222	6	14	love	love	NOUN
emaj-222	6	15	,	,	PUNCT
emaj-222	6	16	but	but	CCONJ
emaj-222	6	17	no	no	DET
emaj-222	6	18	study	study	NOUN
emaj-222	6	19	focuses	focus	VERB
emaj-222	6	20	on	on	ADP
emaj-222	6	21	brands	brand	NOUN
emaj-222	6	22	that	that	SCONJ
emaj-222	6	23	consumers	consumer	NOUN
emaj-222	6	24	are	be	AUX
emaj-222	6	25	in	in	ADP
emaj-222	6	26	love	love	NOUN
emaj-222	6	27	with	with	ADP
emaj-222	6	28	.	.	PUNCT
emaj-222	7	1	therefore	therefore	ADV
emaj-222	7	2	,	,	PUNCT
emaj-222	7	3	to	to	PART
emaj-222	7	4	analyze	analyze	VERB
emaj-222	7	5	how	how	SCONJ
emaj-222	7	6	brand	brand	NOUN
emaj-222	7	7	love	love	NOUN
emaj-222	7	8	is	be	AUX
emaj-222	7	9	created	create	VERB
emaj-222	7	10	and	and	CCONJ
emaj-222	7	11	to	to	PART
emaj-222	7	12	identify	identify	VERB
emaj-222	7	13	the	the	DET
emaj-222	7	14	components	component	NOUN
emaj-222	7	15	of	of	ADP
emaj-222	7	16	a	a	DET
emaj-222	7	17	sustainable	sustainable	ADJ
emaj-222	7	18	brand	brand	NOUN
emaj-222	7	19	love	love	NOUN
emaj-222	7	20	,	,	PUNCT
emaj-222	7	21	we	we	PRON
emaj-222	7	22	conducted	conduct	VERB
emaj-222	7	23	a	a	DET
emaj-222	7	24	qualitative	qualitative	ADJ
emaj-222	7	25	study	study	NOUN
emaj-222	7	26	on	on	ADP
emaj-222	7	27	the	the	DET
emaj-222	7	28	brands	brand	NOUN
emaj-222	7	29	that	that	PRON
emaj-222	7	30	achieved	achieve	VERB
emaj-222	7	31	the	the	DET
emaj-222	7	32	lovemark	lovemark	NOUN
emaj-222	7	33	status	status	NOUN
emaj-222	7	34	several	several	ADJ
emaj-222	7	35	times	time	NOUN
emaj-222	7	36	in	in	ADP
emaj-222	7	37	the	the	DET
emaj-222	7	38	survey	survey	NOUN
emaj-222	7	39	conducted	conduct	VERB
emaj-222	7	40	on	on	ADP
emaj-222	7	41	the	the	DET
emaj-222	7	42	consumers	consumer	NOUN
emaj-222	7	43	in	in	ADP
emaj-222	7	44	turkey	turkey	NOUN
emaj-222	7	45	.	.	PUNCT
emaj-222	8	1	we	we	PRON
emaj-222	8	2	used	use	VERB
emaj-222	8	3	the	the	DET
emaj-222	8	4	categories	category	NOUN
emaj-222	8	5	in	in	ADP
emaj-222	8	6	the	the	DET
emaj-222	8	7	2019	2019	NUM
emaj-222	8	8	lovemark	lovemark	NOUN
emaj-222	8	9	survey	survey	NOUN
emaj-222	8	10	,	,	PUNCT
emaj-222	8	11	a	a	DET
emaj-222	8	12	study	study	NOUN
emaj-222	8	13	conducted	conduct	VERB
emaj-222	8	14	by	by	ADP
emaj-222	8	15	ipsos	ipsos	NOUN
emaj-222	8	16	for	for	ADP
emaj-222	8	17	mediacat	mediacat	NOUN
emaj-222	8	18	magazine	magazine	NOUN
emaj-222	8	19	every	every	DET
emaj-222	8	20	year	year	NOUN
emaj-222	8	21	,	,	PUNCT
emaj-222	8	22	as	as	ADP
emaj-222	8	23	the	the	DET
emaj-222	8	24	basis	basis	NOUN
emaj-222	8	25	,	,	PUNCT
emaj-222	8	26	and	and	CCONJ
emaj-222	8	27	we	we	PRON
emaj-222	8	28	evaluated	evaluate	VERB
emaj-222	8	29	brands	brand	NOUN
emaj-222	8	30	that	that	PRON
emaj-222	8	31	have	have	AUX
emaj-222	8	32	been	be	AUX
emaj-222	8	33	selected	select	VERB
emaj-222	8	34	as	as	ADP
emaj-222	8	35	lovemarks	lovemark	NOUN
emaj-222	8	36	in	in	ADP
emaj-222	8	37	their	their	PRON
emaj-222	8	38	respective	respective	ADJ
emaj-222	8	39	categories	category	NOUN
emaj-222	8	40	at	at	ADP
emaj-222	8	41	least	least	ADV
emaj-222	8	42	five	five	NUM
emaj-222	8	43	times	time	NOUN
emaj-222	8	44	.	.	PUNCT
emaj-222	9	1	our	our	PRON
emaj-222	9	2	study	study	NOUN
emaj-222	9	3	concluded	conclude	VERB
emaj-222	9	4	that	that	SCONJ
emaj-222	9	5	the	the	DET
emaj-222	9	6	brands	brand	NOUN
emaj-222	9	7	created	create	VERB
emaj-222	9	8	brand	brand	NOUN
emaj-222	9	9	love	love	NOUN
emaj-222	9	10	through	through	ADP
emaj-222	9	11	quality	quality	NOUN
emaj-222	9	12	in	in	ADP
emaj-222	9	13	product	product	NOUN
emaj-222	9	14	or	or	CCONJ
emaj-222	9	15	service	service	NOUN
emaj-222	9	16	as	as	ADV
emaj-222	9	17	well	well	ADV
emaj-222	9	18	as	as	ADP
emaj-222	9	19	diversity	diversity	NOUN
emaj-222	9	20	,	,	PUNCT
emaj-222	9	21	customer	customer	NOUN
emaj-222	9	22	satisfaction	satisfaction	NOUN
emaj-222	9	23	,	,	PUNCT
emaj-222	9	24	brand	brand	NOUN
emaj-222	9	25	trust	trust	PROPN
emaj-222	9	26	,	,	PUNCT
emaj-222	9	27	innovative	innovative	ADJ
emaj-222	9	28	products	product	NOUN
emaj-222	9	29	,	,	PUNCT
emaj-222	9	30	sincerity	sincerity	NOUN
emaj-222	9	31	,	,	PUNCT
emaj-222	9	32	and	and	CCONJ
emaj-222	9	33	emotional	emotional	ADJ
emaj-222	9	34	intimacy	intimacy	NOUN
emaj-222	9	35	,	,	PUNCT
emaj-222	9	36	being	be	AUX
emaj-222	9	37	a	a	DET
emaj-222	9	38	solution	solution	NOUN
emaj-222	9	39	-	-	PUNCT
emaj-222	9	40	oriented	orient	VERB
emaj-222	9	41	brand	brand	NOUN
emaj-222	9	42	,	,	PUNCT
emaj-222	9	43	as	as	SCONJ
emaj-222	9	44	demonstrated	demonstrate	VERB
emaj-222	9	45	in	in	ADP
emaj-222	9	46	other	other	ADJ
emaj-222	9	47	studies	study	NOUN
emaj-222	9	48	in	in	ADP
emaj-222	9	49	the	the	DET
emaj-222	9	50	literature	literature	NOUN
emaj-222	9	51	,	,	PUNCT
emaj-222	9	52	and	and	CCONJ
emaj-222	9	53	in	in	ADP
emaj-222	9	54	addition	addition	NOUN
emaj-222	9	55	,	,	PUNCT
emaj-222	9	56	by	by	ADP
emaj-222	9	57	creating	create	VERB
emaj-222	9	58	social	social	ADJ
emaj-222	9	59	responsibility	responsibility	NOUN
emaj-222	9	60	projects	project	NOUN
emaj-222	9	61	,	,	PUNCT
emaj-222	9	62	and	and	CCONJ
emaj-222	9	63	being	be	AUX
emaj-222	9	64	accessible	accessible	ADJ
emaj-222	9	65	.	.	PUNCT
emaj-222	10	1	these	these	DET
emaj-222	10	2	brands	brand	NOUN
emaj-222	10	3	also	also	ADV
emaj-222	10	4	made	make	VERB
emaj-222	10	5	brand	brand	NOUN
emaj-222	10	6	love	love	NOUN
emaj-222	10	7	sustainable	sustainable	ADJ
emaj-222	10	8	through	through	ADP
emaj-222	10	9	reliability	reliability	NOUN
emaj-222	10	10	,	,	PUNCT
emaj-222	10	11	service	service	NOUN
emaj-222	10	12	,	,	PUNCT
emaj-222	10	13	relevance	relevance	NOUN
emaj-222	10	14	,	,	PUNCT
emaj-222	10	15	stand	stand	VERB
emaj-222	10	16	behind	behind	ADP
emaj-222	10	17	the	the	DET
emaj-222	10	18	promise	promise	NOUN
emaj-222	10	19	,	,	PUNCT
emaj-222	10	20	innovation	innovation	NOUN
emaj-222	10	21	,	,	PUNCT
emaj-222	10	22	brand	brand	NOUN
emaj-222	10	23	image	image	NOUN
emaj-222	10	24	,	,	PUNCT
emaj-222	10	25	customer	customer	NOUN
emaj-222	10	26	satisfaction	satisfaction	NOUN
emaj-222	10	27	,	,	PUNCT
emaj-222	10	28	a	a	DET
emaj-222	10	29	sense	sense	NOUN
emaj-222	10	30	of	of	ADP
emaj-222	10	31	community	community	NOUN
emaj-222	10	32	,	,	PUNCT
emaj-222	10	33	customer	customer	NOUN
emaj-222	10	34	experience	experience	NOUN
emaj-222	10	35	,	,	PUNCT
emaj-222	10	36	emotional	emotional	ADJ
emaj-222	10	37	bond	bond	NOUN
emaj-222	10	38	,	,	PUNCT
emaj-222	10	39	trust	trust	NOUN
emaj-222	10	40	,	,	PUNCT
emaj-222	10	41	peopleoriented	peopleoriente	VERB
emaj-222	10	42	communication	communication	NOUN
emaj-222	10	43	strategy	strategy	NOUN
emaj-222	10	44	,	,	PUNCT
emaj-222	10	45	real	real	ADJ
emaj-222	10	46	-	-	PUNCT
emaj-222	10	47	life	life	NOUN
emaj-222	10	48	compatible	compatible	ADJ
emaj-222	10	49	products	product	NOUN
emaj-222	10	50	and	and	CCONJ
emaj-222	10	51	services	service	NOUN
emaj-222	10	52	as	as	ADV
emaj-222	10	53	well	well	ADV
emaj-222	10	54	as	as	ADP
emaj-222	10	55	creation	creation	NOUN
emaj-222	10	56	of	of	ADP
emaj-222	10	57	different	different	ADJ
emaj-222	10	58	experiences	experience	NOUN
emaj-222	10	59	.	.	PUNCT
emaj-222	11	1	keywords	keyword	NOUN
emaj-222	11	2	:	:	PUNCT
emaj-222	11	3	marketing	marketing	NOUN
emaj-222	11	4	,	,	PUNCT
emaj-222	11	5	consumer	consumer	NOUN
emaj-222	11	6	,	,	PUNCT
emaj-222	11	7	brand	brand	NOUN
emaj-222	11	8	love	love	NOUN
emaj-222	11	9	,	,	PUNCT
emaj-222	11	10	lovemark	lovemark	NOUN
emaj-222	11	11	,	,	PUNCT
emaj-222	11	12	sustainable	sustainable	ADJ
emaj-222	11	13	brand	brand	NOUN
emaj-222	11	14	love	love	VERB
emaj-222	11	15	new	new	ADJ
emaj-222	11	16	articles	article	NOUN
emaj-222	11	17	in	in	ADP
emaj-222	11	18	this	this	DET
emaj-222	11	19	journal	journal	NOUN
emaj-222	11	20	are	be	AUX
emaj-222	11	21	licensed	license	VERB
emaj-222	11	22	under	under	ADP
emaj-222	11	23	a	a	DET
emaj-222	11	24	creative	creative	ADJ
emaj-222	11	25	commons	common	NOUN
emaj-222	11	26	attribution	attribution	NOUN
emaj-222	11	27	3.0	3.0	NUM
emaj-222	11	28	united	unite	VERB
emaj-222	11	29	states	states	PROPN
emaj-222	11	30	license	license	NOUN
emaj-222	11	31	.	.	PUNCT
emaj-222	12	1	this	this	DET
emaj-222	12	2	journal	journal	NOUN
emaj-222	12	3	is	be	AUX
emaj-222	12	4	published	publish	VERB
emaj-222	12	5	by	by	ADP
emaj-222	12	6	the	the	DET
emaj-222	12	7	university	university	NOUN
emaj-222	12	8	library	library	NOUN
emaj-222	12	9	system	system	NOUN
emaj-222	12	10	of	of	ADP
emaj-222	12	11	the	the	DET
emaj-222	12	12	university	university	PROPN
emaj-222	12	13	of	of	ADP
emaj-222	12	14	pittsburgh	pittsburgh	PROPN
emaj-222	12	15	as	as	ADP
emaj-222	12	16	part	part	NOUN
emaj-222	12	17	of	of	ADP
emaj-222	12	18	its	its	PRON
emaj-222	12	19	d	d	NOUN
emaj-222	12	20	-	-	PUNCT
emaj-222	12	21	scribe	scribe	VERB
emaj-222	12	22	digital	digital	ADJ
emaj-222	12	23	publishing	publishing	NOUN
emaj-222	12	24	program	program	NOUN
emaj-222	12	25	,	,	PUNCT
emaj-222	12	26	and	and	CCONJ
emaj-222	12	27	is	be	AUX
emaj-222	12	28	cosponsored	cosponsor	VERB
emaj-222	12	29	by	by	ADP
emaj-222	12	30	the	the	DET
emaj-222	12	31	university	university	PROPN
emaj-222	12	32	of	of	ADP
emaj-222	12	33	pittsburgh	pittsburgh	PROPN
emaj-222	12	34	press	press	NOUN
emaj-222	12	35	.	.	PUNCT
emaj-222	13	1	volume	volume	NOUN
emaj-222	13	2	11	11	NUM
emaj-222	13	3	no	no	DET
emaj-222	13	4	1	1	NUM
emaj-222	13	5	(	(	PUNCT
emaj-222	13	6	2021	2021	NUM
emaj-222	13	7	)	)	PUNCT
emaj-222	13	8	|	|	ADV
emaj-222	13	9	issn	issn	VERB
emaj-222	13	10	2158	2158	NUM
emaj-222	13	11	-	-	SYM
emaj-222	13	12	8708	8708	NUM
emaj-222	13	13	(	(	PUNCT
emaj-222	13	14	online	online	NOUN
emaj-222	13	15	)	)	PUNCT
emaj-222	14	1	|	|	ADV
emaj-222	14	2	doi	doi	X
emaj-222	14	3	10.5195	10.5195	NUM
emaj-222	14	4	/	/	SYM
emaj-222	14	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	14	6	|	|	NOUN
emaj-222	14	7	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-222	14	8	|	|	ADV
emaj-222	14	9	http://www.library.pitt.edu/	http://www.library.pitt.edu/	PROPN
emaj-222	14	10	http://www.pitt.edu/	http://www.pitt.edu/	NOUN
emaj-222	14	11	http://www.library.pitt.edu/articles/digpubtype/index.html	http://www.library.pitt.edu/articles/digpubtype/index.html	X
emaj-222	14	12	http://www.upress.pitt.edu/upressindex.aspx	http://www.upress.pitt.edu/upressindex.aspx	NUM
emaj-222	14	13	http://creativecommons.org/licenses/by/3.0/us/	http://creativecommons.org/licenses/by/3.0/us/	NOUN
emaj-222	14	14	volume	volume	NOUN
emaj-222	14	15	11	11	NUM
emaj-222	14	16	no	no	PRON
emaj-222	14	17	1	1	NUM
emaj-222	14	18	(	(	PUNCT
emaj-222	14	19	2021	2021	NUM
emaj-222	14	20	)	)	PUNCT
emaj-222	14	21	|	|	ADV
emaj-222	14	22	issn	issn	VERB
emaj-222	14	23	2158	2158	NUM
emaj-222	14	24	-	-	SYM
emaj-222	14	25	8708	8708	NUM
emaj-222	14	26	(	(	PUNCT
emaj-222	14	27	online	online	NOUN
emaj-222	14	28	)	)	PUNCT
emaj-222	15	1	|	|	ADV
emaj-222	15	2	doi	doi	X
emaj-222	15	3	10.5195	10.5195	NUM
emaj-222	15	4	/	/	SYM
emaj-222	15	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	15	6	|	|	NOUN
emaj-222	15	7	http://emaj.pitt.edu	http://emaj.pitt.edu	NOUN
emaj-222	15	8	ayben	ayben	PROPN
emaj-222	15	9	ceyhan	ceyhan	PROPN
emaj-222	15	10	,	,	PUNCT
emaj-222	15	11	uğur	uğur	ADJ
emaj-222	15	12	yozgat	yozgat	ADJ
emaj-222	15	13	emerging	emerge	VERB
emaj-222	15	14	markets	market	NOUN
emaj-222	15	15	journal	journal	NOUN
emaj-222	16	1	|	|	ADV
emaj-222	16	2	p	p	NOUN
emaj-222	16	3	a	a	DET
emaj-222	16	4	g	g	NOUN
emaj-222	16	5	e	e	PROPN
emaj-222	16	6	|77	|77	PROPN
emaj-222	16	7	does	do	AUX
emaj-222	16	8	brand	brand	NOUN
emaj-222	16	9	love	love	NOUN
emaj-222	16	10	last	last	ADJ
emaj-222	16	11	forever	forever	ADV
emaj-222	16	12	?	?	PUNCT
emaj-222	17	1	:	:	PUNCT
emaj-222	17	2	a	a	DET
emaj-222	17	3	study	study	NOUN
emaj-222	17	4	on	on	ADP
emaj-222	17	5	turkey	turkey	PROPN
emaj-222	17	6	’s	’s	PART
emaj-222	17	7	lovemarks	lovemark	NOUN
emaj-222	17	8	ayben	ayben	PROPN
emaj-222	17	9	ceyhan	ceyhan	VERB
emaj-222	17	10	uğur	uğur	ADJ
emaj-222	17	11	yozgat	yozgat	ADJ
emaj-222	17	12	i.	i.	PROPN
emaj-222	17	13	introduction	introduction	PROPN
emaj-222	17	14	brand	brand	PROPN
emaj-222	17	15	love	love	PROPN
emaj-222	17	16	has	have	AUX
emaj-222	17	17	recently	recently	ADV
emaj-222	17	18	evoked	evoke	VERB
emaj-222	17	19	interest	interest	NOUN
emaj-222	17	20	among	among	ADP
emaj-222	17	21	researchers	researcher	NOUN
emaj-222	17	22	and	and	CCONJ
emaj-222	17	23	particularly	particularly	ADV
emaj-222	17	24	practitioners	practitioner	NOUN
emaj-222	17	25	because	because	SCONJ
emaj-222	17	26	of	of	ADP
emaj-222	17	27	its	its	PRON
emaj-222	17	28	potential	potential	NOUN
emaj-222	17	29	to	to	PART
emaj-222	17	30	increase	increase	VERB
emaj-222	17	31	brand	brand	NOUN
emaj-222	17	32	commitment	commitment	NOUN
emaj-222	17	33	,	,	PUNCT
emaj-222	17	34	brand	brand	NOUN
emaj-222	17	35	interaction	interaction	NOUN
emaj-222	17	36	,	,	PUNCT
emaj-222	17	37	brand	brand	NOUN
emaj-222	17	38	advocacy	advocacy	NOUN
emaj-222	17	39	and	and	CCONJ
emaj-222	17	40	brand	brand	NOUN
emaj-222	17	41	loyalty	loyalty	NOUN
emaj-222	17	42	(	(	PUNCT
emaj-222	17	43	palusuk	palusuk	X
emaj-222	17	44	et	et	NOUN
emaj-222	17	45	al	al	PROPN
emaj-222	17	46	.	.	PROPN
emaj-222	17	47	,	,	PUNCT
emaj-222	17	48	2019	2019	NUM
emaj-222	17	49	)	)	PUNCT
emaj-222	17	50	.	.	PUNCT
emaj-222	18	1	today	today	NOUN
emaj-222	18	2	,	,	PUNCT
emaj-222	18	3	customer	customer	NOUN
emaj-222	18	4	satisfaction	satisfaction	NOUN
emaj-222	18	5	alone	alone	ADV
emaj-222	18	6	is	be	AUX
emaj-222	18	7	not	not	PART
emaj-222	18	8	enough	enough	ADJ
emaj-222	18	9	to	to	PART
emaj-222	18	10	achieve	achieve	VERB
emaj-222	18	11	sustainable	sustainable	ADJ
emaj-222	18	12	marketing	marketing	NOUN
emaj-222	18	13	success	success	NOUN
emaj-222	18	14	because	because	SCONJ
emaj-222	18	15	of	of	ADP
emaj-222	18	16	the	the	DET
emaj-222	18	17	changing	change	VERB
emaj-222	18	18	demands	demand	NOUN
emaj-222	18	19	of	of	ADP
emaj-222	18	20	consumers	consumer	NOUN
emaj-222	18	21	.	.	PUNCT
emaj-222	19	1	marketers	marketer	NOUN
emaj-222	19	2	need	need	VERB
emaj-222	19	3	to	to	PART
emaj-222	19	4	create	create	VERB
emaj-222	19	5	a	a	DET
emaj-222	19	6	strong	strong	ADJ
emaj-222	19	7	emotional	emotional	ADJ
emaj-222	19	8	bond	bond	NOUN
emaj-222	19	9	,	,	PUNCT
emaj-222	19	10	such	such	ADJ
emaj-222	19	11	as	as	ADP
emaj-222	19	12	brand	brand	NOUN
emaj-222	19	13	love	love	NOUN
emaj-222	19	14	,	,	PUNCT
emaj-222	19	15	between	between	ADP
emaj-222	19	16	the	the	DET
emaj-222	19	17	brand	brand	NOUN
emaj-222	19	18	and	and	CCONJ
emaj-222	19	19	the	the	DET
emaj-222	19	20	customers	customer	NOUN
emaj-222	19	21	to	to	PART
emaj-222	19	22	drive	drive	VERB
emaj-222	19	23	a	a	DET
emaj-222	19	24	strong	strong	ADJ
emaj-222	19	25	relationship	relationship	NOUN
emaj-222	19	26	between	between	ADP
emaj-222	19	27	them	they	PRON
emaj-222	19	28	(	(	PUNCT
emaj-222	19	29	karjaluoto	karjaluoto	NOUN
emaj-222	19	30	et	et	PROPN
emaj-222	19	31	al	al	PROPN
emaj-222	19	32	.	.	PROPN
emaj-222	19	33	,	,	PUNCT
emaj-222	19	34	2016	2016	NUM
emaj-222	19	35	)	)	PUNCT
emaj-222	19	36	because	because	SCONJ
emaj-222	19	37	customers	customer	NOUN
emaj-222	19	38	who	who	PRON
emaj-222	19	39	have	have	VERB
emaj-222	19	40	an	an	DET
emaj-222	19	41	emotional	emotional	ADJ
emaj-222	19	42	bond	bond	NOUN
emaj-222	19	43	with	with	ADP
emaj-222	19	44	the	the	DET
emaj-222	19	45	brand	brand	NOUN
emaj-222	19	46	and	and	CCONJ
emaj-222	19	47	who	who	PRON
emaj-222	19	48	are	be	AUX
emaj-222	19	49	in	in	ADP
emaj-222	19	50	love	love	NOUN
emaj-222	19	51	with	with	ADP
emaj-222	19	52	the	the	DET
emaj-222	19	53	brand	brand	NOUN
emaj-222	19	54	can	can	AUX
emaj-222	19	55	resist	resist	VERB
emaj-222	19	56	alternative	alternative	ADJ
emaj-222	19	57	brands	brand	NOUN
emaj-222	19	58	and	and	CCONJ
emaj-222	19	59	contribute	contribute	VERB
emaj-222	19	60	to	to	ADP
emaj-222	19	61	a	a	DET
emaj-222	19	62	brand	brand	NOUN
emaj-222	19	63	’s	’s	PART
emaj-222	19	64	sustainability	sustainability	NOUN
emaj-222	19	65	within	within	ADP
emaj-222	19	66	the	the	DET
emaj-222	19	67	market	market	NOUN
emaj-222	19	68	(	(	PUNCT
emaj-222	19	69	garg	garg	NOUN
emaj-222	19	70	et	et	PROPN
emaj-222	19	71	al	al	PROPN
emaj-222	19	72	.	.	PROPN
emaj-222	19	73	,	,	PUNCT
emaj-222	19	74	2016	2016	NUM
emaj-222	19	75	)	)	PUNCT
emaj-222	19	76	.	.	PUNCT
emaj-222	20	1	several	several	ADJ
emaj-222	20	2	studies	study	NOUN
emaj-222	20	3	in	in	ADP
emaj-222	20	4	the	the	DET
emaj-222	20	5	literature	literature	NOUN
emaj-222	20	6	have	have	AUX
emaj-222	20	7	conceptualised	conceptualise	VERB
emaj-222	20	8	the	the	DET
emaj-222	20	9	structural	structural	ADJ
emaj-222	20	10	similarity	similarity	NOUN
emaj-222	20	11	between	between	ADP
emaj-222	20	12	brand	brand	NOUN
emaj-222	20	13	love	love	NOUN
emaj-222	20	14	and	and	CCONJ
emaj-222	20	15	interpersonal	interpersonal	ADJ
emaj-222	20	16	love	love	NOUN
emaj-222	20	17	(	(	PUNCT
emaj-222	20	18	shimp	shimp	ADJ
emaj-222	20	19	and	and	CCONJ
emaj-222	20	20	madden	madden	PROPN
emaj-222	20	21	,	,	PUNCT
emaj-222	20	22	1988	1988	NUM
emaj-222	20	23	;	;	PUNCT
emaj-222	20	24	whang	whang	PROPN
emaj-222	20	25	et	et	PROPN
emaj-222	20	26	al	al	PROPN
emaj-222	20	27	.	.	PROPN
emaj-222	20	28	,	,	PUNCT
emaj-222	20	29	2004	2004	NUM
emaj-222	20	30	;	;	PUNCT
emaj-222	20	31	thomson	thomson	PROPN
emaj-222	20	32	et	et	PROPN
emaj-222	20	33	al	al	PROPN
emaj-222	20	34	.	.	PROPN
emaj-222	20	35	,	,	PUNCT
emaj-222	20	36	2005	2005	NUM
emaj-222	20	37	;	;	PUNCT
emaj-222	20	38	carroll	carroll	NOUN
emaj-222	20	39	and	and	CCONJ
emaj-222	20	40	ahuvia	ahuvia	NOUN
emaj-222	20	41	,	,	PUNCT
emaj-222	20	42	2006	2006	NUM
emaj-222	20	43	;	;	PUNCT
emaj-222	20	44	albert	albert	PROPN
emaj-222	20	45	et	et	PROPN
emaj-222	20	46	al	al	PROPN
emaj-222	20	47	.	.	PROPN
emaj-222	20	48	,	,	PUNCT
emaj-222	20	49	2008	2008	NUM
emaj-222	20	50	;	;	PUNCT
emaj-222	20	51	batra	batra	PROPN
emaj-222	20	52	et	et	PROPN
emaj-222	20	53	al	al	PROPN
emaj-222	20	54	.	.	PROPN
emaj-222	20	55	,	,	PUNCT
emaj-222	20	56	2012	2012	NUM
emaj-222	20	57	)	)	PUNCT
emaj-222	20	58	.	.	PUNCT
emaj-222	21	1	sternberg	sternberg	PROPN
emaj-222	21	2	’s	’s	PART
emaj-222	21	3	(	(	PUNCT
emaj-222	21	4	1986	1986	NUM
emaj-222	21	5	)	)	PUNCT
emaj-222	21	6	theory	theory	NOUN
emaj-222	21	7	of	of	ADP
emaj-222	21	8	love	love	NOUN
emaj-222	21	9	used	use	VERB
emaj-222	21	10	a	a	DET
emaj-222	21	11	triangle	triangle	NOUN
emaj-222	21	12	metaphor	metaphor	NOUN
emaj-222	21	13	to	to	PART
emaj-222	21	14	conceptualise	conceptualise	VERB
emaj-222	21	15	the	the	DET
emaj-222	21	16	relationship	relationship	NOUN
emaj-222	21	17	between	between	ADP
emaj-222	21	18	the	the	DET
emaj-222	21	19	three	three	NUM
emaj-222	21	20	basic	basic	ADJ
emaj-222	21	21	components	component	NOUN
emaj-222	21	22	of	of	ADP
emaj-222	21	23	love	love	NOUN
emaj-222	21	24	.	.	PUNCT
emaj-222	22	1	these	these	PRON
emaj-222	22	2	are	be	AUX
emaj-222	22	3	intimacy	intimacy	NOUN
emaj-222	22	4	,	,	PUNCT
emaj-222	22	5	passion	passion	NOUN
emaj-222	22	6	,	,	PUNCT
emaj-222	22	7	and	and	CCONJ
emaj-222	22	8	decision	decision	NOUN
emaj-222	22	9	/	/	SYM
emaj-222	22	10	commitment	commitment	NOUN
emaj-222	22	11	.	.	PUNCT
emaj-222	23	1	inspired	inspire	VERB
emaj-222	23	2	by	by	ADP
emaj-222	23	3	this	this	DET
emaj-222	23	4	triangular	triangular	NOUN
emaj-222	23	5	theory	theory	NOUN
emaj-222	23	6	of	of	ADP
emaj-222	23	7	love	love	NOUN
emaj-222	23	8	,	,	PUNCT
emaj-222	23	9	shimp	shimp	ADJ
emaj-222	23	10	and	and	CCONJ
emaj-222	23	11	madden	madden	PROPN
emaj-222	23	12	(	(	PUNCT
emaj-222	23	13	1988	1988	NUM
emaj-222	23	14	)	)	PUNCT
emaj-222	23	15	proposed	propose	VERB
emaj-222	23	16	the	the	DET
emaj-222	23	17	‘	'	PUNCT
emaj-222	23	18	consumer	consumer	NOUN
emaj-222	23	19	-	-	PUNCT
emaj-222	23	20	object	object	NOUN
emaj-222	23	21	relationship	relationship	NOUN
emaj-222	23	22	’	'	PUNCT
emaj-222	23	23	model	model	NOUN
emaj-222	23	24	.	.	PUNCT
emaj-222	24	1	researchers	researcher	NOUN
emaj-222	24	2	analyzed	analyze	VERB
emaj-222	24	3	consumer	consumer	NOUN
emaj-222	24	4	-	-	PUNCT
emaj-222	24	5	brand	brand	NOUN
emaj-222	24	6	love	love	NOUN
emaj-222	24	7	that	that	PRON
emaj-222	24	8	is	be	AUX
emaj-222	24	9	based	base	VERB
emaj-222	24	10	on	on	ADP
emaj-222	24	11	this	this	DET
emaj-222	24	12	paradigm	paradigm	NOUN
emaj-222	24	13	,	,	PUNCT
emaj-222	24	14	and	and	CCONJ
emaj-222	24	15	they	they	PRON
emaj-222	24	16	suggested	suggest	VERB
emaj-222	24	17	that	that	SCONJ
emaj-222	24	18	intimacy	intimacy	NOUN
emaj-222	24	19	,	,	PUNCT
emaj-222	24	20	passion	passion	NOUN
emaj-222	24	21	,	,	PUNCT
emaj-222	24	22	and	and	CCONJ
emaj-222	24	23	decision	decision	NOUN
emaj-222	24	24	/	/	SYM
emaj-222	24	25	commitment	commitment	NOUN
emaj-222	24	26	are	be	AUX
emaj-222	24	27	also	also	ADV
emaj-222	24	28	present	present	ADJ
emaj-222	24	29	in	in	ADP
emaj-222	24	30	consumer	consumer	NOUN
emaj-222	24	31	-	-	PUNCT
emaj-222	24	32	object	object	NOUN
emaj-222	24	33	relationships	relationship	NOUN
emaj-222	24	34	.	.	PUNCT
emaj-222	25	1	saatchi	saatchi	PROPN
emaj-222	25	2	and	and	CCONJ
emaj-222	25	3	saatchi	saatchi	PROPN
emaj-222	25	4	ceo	ceo	PROPN
emaj-222	25	5	kevin	kevin	PROPN
emaj-222	25	6	roberts	roberts	PROPN
emaj-222	25	7	(	(	PUNCT
emaj-222	25	8	2004	2004	NUM
emaj-222	25	9	)	)	PUNCT
emaj-222	25	10	introduced	introduce	VERB
emaj-222	25	11	the	the	DET
emaj-222	25	12	concept	concept	NOUN
emaj-222	25	13	of	of	ADP
emaj-222	25	14	‘	'	PUNCT
emaj-222	25	15	lovemarks	lovemark	NOUN
emaj-222	25	16	’	'	PUNCT
emaj-222	25	17	to	to	ADP
emaj-222	25	18	the	the	DET
emaj-222	25	19	management	management	NOUN
emaj-222	25	20	literature	literature	NOUN
emaj-222	25	21	.	.	PUNCT
emaj-222	26	1	roberts	roberts	PROPN
emaj-222	26	2	suggested	suggest	VERB
emaj-222	26	3	that	that	SCONJ
emaj-222	26	4	there	there	PRON
emaj-222	26	5	are	be	VERB
emaj-222	26	6	three	three	NUM
emaj-222	26	7	concepts	concept	NOUN
emaj-222	26	8	that	that	PRON
emaj-222	26	9	make	make	VERB
emaj-222	26	10	brands	brand	NOUN
emaj-222	26	11	stand	stand	VERB
emaj-222	26	12	out	out	ADP
emaj-222	26	13	:	:	PUNCT
emaj-222	26	14	mystery	mystery	NOUN
emaj-222	26	15	,	,	PUNCT
emaj-222	26	16	sensuality	sensuality	NOUN
emaj-222	26	17	,	,	PUNCT
emaj-222	26	18	and	and	CCONJ
emaj-222	26	19	intimacy	intimacy	NOUN
emaj-222	26	20	.	.	PUNCT
emaj-222	27	1	according	accord	VERB
emaj-222	27	2	to	to	ADP
emaj-222	27	3	roberts	roberts	PROPN
emaj-222	27	4	(	(	PUNCT
emaj-222	27	5	2004	2004	NUM
emaj-222	27	6	)	)	PUNCT
emaj-222	27	7	,	,	PUNCT
emaj-222	27	8	consumers	consumer	NOUN
emaj-222	27	9	fully	fully	ADV
emaj-222	27	10	interact	interact	VERB
emaj-222	27	11	with	with	ADP
emaj-222	27	12	branded	brand	VERB
emaj-222	27	13	products	product	NOUN
emaj-222	27	14	that	that	PRON
emaj-222	27	15	are	be	AUX
emaj-222	27	16	unique	unique	ADJ
emaj-222	27	17	to	to	ADP
emaj-222	27	18	them	they	PRON
emaj-222	27	19	.	.	PUNCT
emaj-222	28	1	roberts	roberts	PROPN
emaj-222	28	2	’	'	PUNCT
emaj-222	28	3	(	(	PUNCT
emaj-222	28	4	2005	2005	NUM
emaj-222	28	5	)	)	PUNCT
emaj-222	28	6	definition	definition	NOUN
emaj-222	28	7	of	of	ADP
emaj-222	28	8	lovemark	lovemark	NOUN
emaj-222	28	9	embraces	embrace	VERB
emaj-222	28	10	this	this	DET
emaj-222	28	11	kind	kind	NOUN
emaj-222	28	12	of	of	ADP
emaj-222	28	13	consumer	consumer	NOUN
emaj-222	28	14	behavior	behavior	NOUN
emaj-222	28	15	and	and	CCONJ
emaj-222	28	16	conceptualizes	conceptualize	VERB
emaj-222	28	17	it	it	PRON
emaj-222	28	18	as	as	ADP
emaj-222	28	19	brand	brand	NOUN
emaj-222	28	20	love	love	PROPN
emaj-222	28	21	(	(	PUNCT
emaj-222	28	22	maxian	maxian	NOUN
emaj-222	28	23	et	et	PROPN
emaj-222	28	24	al	al	PROPN
emaj-222	28	25	.	.	PROPN
emaj-222	28	26	,	,	PUNCT
emaj-222	28	27	2013	2013	NUM
emaj-222	28	28	)	)	PUNCT
emaj-222	28	29	.	.	PUNCT
emaj-222	29	1	the	the	DET
emaj-222	29	2	study	study	NOUN
emaj-222	29	3	conducted	conduct	VERB
emaj-222	29	4	by	by	ADP
emaj-222	29	5	maxian	maxian	PROPN
emaj-222	29	6	et	et	PROPN
emaj-222	29	7	al	al	PROPN
emaj-222	29	8	.	.	PROPN
emaj-222	30	1	(	(	PUNCT
emaj-222	30	2	2013	2013	NUM
emaj-222	30	3	)	)	PUNCT
emaj-222	30	4	suggests	suggest	VERB
emaj-222	30	5	that	that	SCONJ
emaj-222	30	6	consumers	consumer	NOUN
emaj-222	30	7	show	show	VERB
emaj-222	30	8	a	a	DET
emaj-222	30	9	physiological	physiological	ADJ
emaj-222	30	10	response	response	NOUN
emaj-222	30	11	toward	toward	ADP
emaj-222	30	12	the	the	DET
emaj-222	30	13	brands	brand	NOUN
emaj-222	30	14	they	they	PRON
emaj-222	30	15	fell	fall	VERB
emaj-222	30	16	in	in	ADP
emaj-222	30	17	love	love	NOUN
emaj-222	30	18	with	with	ADP
emaj-222	30	19	.	.	PUNCT
emaj-222	31	1	this	this	DET
emaj-222	31	2	study	study	NOUN
emaj-222	31	3	also	also	ADV
emaj-222	31	4	supports	support	VERB
emaj-222	31	5	roberts	robert	NOUN
emaj-222	31	6	’	'	PUNCT
emaj-222	31	7	(	(	PUNCT
emaj-222	31	8	2004	2004	NUM
emaj-222	31	9	)	)	PUNCT
emaj-222	31	10	idea	idea	NOUN
emaj-222	31	11	that	that	SCONJ
emaj-222	31	12	the	the	DET
emaj-222	31	13	consumers	consumer	NOUN
emaj-222	31	14	show	show	VERB
emaj-222	31	15	an	an	DET
emaj-222	31	16	emotional	emotional	ADJ
emaj-222	31	17	reaction	reaction	NOUN
emaj-222	31	18	at	at	ADP
emaj-222	31	19	an	an	DET
emaj-222	31	20	individual	individual	ADJ
emaj-222	31	21	level	level	NOUN
emaj-222	31	22	to	to	ADP
emaj-222	31	23	the	the	DET
emaj-222	31	24	brands	brand	NOUN
emaj-222	31	25	they	they	PRON
emaj-222	31	26	love	love	VERB
emaj-222	31	27	.	.	PUNCT
emaj-222	32	1	ahuvia	ahuvia	PROPN
emaj-222	32	2	(	(	PUNCT
emaj-222	32	3	2005	2005	NUM
emaj-222	32	4	)	)	PUNCT
emaj-222	32	5	compared	compare	VERB
emaj-222	32	6	interpersonal	interpersonal	ADJ
emaj-222	32	7	love	love	NOUN
emaj-222	32	8	with	with	ADP
emaj-222	32	9	the	the	DET
emaj-222	32	10	love	love	NOUN
emaj-222	32	11	to	to	ADP
emaj-222	32	12	an	an	DET
emaj-222	32	13	object	object	NOUN
emaj-222	32	14	and	and	CCONJ
emaj-222	32	15	suggested	suggest	VERB
emaj-222	32	16	that	that	SCONJ
emaj-222	32	17	they	they	PRON
emaj-222	32	18	are	be	AUX
emaj-222	32	19	significantly	significantly	ADV
emaj-222	32	20	similar	similar	ADJ
emaj-222	32	21	.	.	PUNCT
emaj-222	33	1	carroll	carroll	NOUN
emaj-222	33	2	and	and	CCONJ
emaj-222	33	3	ahuvia	ahuvia	PROPN
emaj-222	33	4	(	(	PUNCT
emaj-222	33	5	2006	2006	NUM
emaj-222	33	6	)	)	PUNCT
emaj-222	33	7	also	also	ADV
emaj-222	33	8	described	describe	VERB
emaj-222	33	9	brand	brand	NOUN
emaj-222	33	10	love	love	NOUN
emaj-222	33	11	as	as	ADP
emaj-222	33	12	the	the	DET
emaj-222	33	13	degree	degree	NOUN
emaj-222	33	14	of	of	ADP
emaj-222	33	15	passionate	passionate	ADJ
emaj-222	33	16	emotional	emotional	ADJ
emaj-222	33	17	attachment	attachment	NOUN
emaj-222	33	18	that	that	SCONJ
emaj-222	33	19	a	a	DET
emaj-222	33	20	satisfied	satisfied	ADJ
emaj-222	33	21	consumer	consumer	NOUN
emaj-222	33	22	has	have	VERB
emaj-222	33	23	for	for	ADP
emaj-222	33	24	a	a	DET
emaj-222	33	25	particular	particular	ADJ
emaj-222	33	26	brand	brand	NOUN
emaj-222	33	27	.	.	PUNCT
emaj-222	34	1	thomson	thomson	PROPN
emaj-222	34	2	et	et	PROPN
emaj-222	34	3	al	al	PROPN
emaj-222	34	4	.	.	PROPN
emaj-222	35	1	(	(	PUNCT
emaj-222	35	2	2005	2005	NUM
emaj-222	35	3	)	)	PUNCT
emaj-222	35	4	also	also	ADV
emaj-222	35	5	studied	study	VERB
emaj-222	35	6	the	the	DET
emaj-222	35	7	concept	concept	NOUN
emaj-222	35	8	of	of	ADP
emaj-222	35	9	brand	brand	NOUN
emaj-222	35	10	love	love	NOUN
emaj-222	35	11	and	and	CCONJ
emaj-222	35	12	suggested	suggest	VERB
emaj-222	35	13	a	a	DET
emaj-222	35	14	dimensional	dimensional	ADJ
emaj-222	35	15	structure	structure	NOUN
emaj-222	35	16	composed	compose	VERB
emaj-222	35	17	of	of	ADP
emaj-222	35	18	passion	passion	NOUN
emaj-222	35	19	,	,	PUNCT
emaj-222	35	20	affection	affection	NOUN
emaj-222	35	21	and	and	CCONJ
emaj-222	35	22	connection	connection	NOUN
emaj-222	35	23	.	.	PUNCT
emaj-222	36	1	the	the	DET
emaj-222	36	2	most	most	ADV
emaj-222	36	3	common	common	ADJ
emaj-222	36	4	approach	approach	NOUN
emaj-222	36	5	is	be	AUX
emaj-222	36	6	to	to	PART
emaj-222	36	7	associate	associate	VERB
emaj-222	36	8	brand	brand	NOUN
emaj-222	36	9	love	love	NOUN
emaj-222	36	10	with	with	ADP
emaj-222	36	11	interpersonal	interpersonal	ADJ
emaj-222	36	12	love	love	NOUN
emaj-222	36	13	.	.	PUNCT
emaj-222	37	1	this	this	DET
emaj-222	37	2	approach	approach	NOUN
emaj-222	37	3	received	receive	VERB
emaj-222	37	4	some	some	DET
emaj-222	37	5	criticism	criticism	NOUN
emaj-222	37	6	focusing	focus	VERB
emaj-222	37	7	on	on	ADP
emaj-222	37	8	the	the	DET
emaj-222	37	9	fundamental	fundamental	ADJ
emaj-222	37	10	differences	difference	NOUN
emaj-222	37	11	between	between	ADP
emaj-222	37	12	brand	brand	NOUN
emaj-222	37	13	love	love	NOUN
emaj-222	37	14	and	and	CCONJ
emaj-222	37	15	interpersonal	interpersonal	ADJ
emaj-222	37	16	love	love	NOUN
emaj-222	37	17	and	and	CCONJ
emaj-222	37	18	because	because	SCONJ
emaj-222	37	19	the	the	DET
emaj-222	37	20	consumers	consumer	NOUN
emaj-222	37	21	do	do	AUX
emaj-222	37	22	not	not	PART
emaj-222	37	23	use	use	VERB
emaj-222	37	24	the	the	DET
emaj-222	37	25	exact	exact	ADJ
emaj-222	37	26	word	word	NOUN
emaj-222	37	27	‘	'	PUNCT
emaj-222	37	28	love	love	NOUN
emaj-222	37	29	’	'	PUNCT
emaj-222	37	30	when	when	SCONJ
emaj-222	37	31	they	they	PRON
emaj-222	37	32	describe	describe	VERB
emaj-222	37	33	their	their	PRON
emaj-222	37	34	feelings	feeling	NOUN
emaj-222	37	35	toward	toward	ADP
emaj-222	37	36	a	a	DET
emaj-222	37	37	brand	brand	NOUN
emaj-222	37	38	unless	unless	SCONJ
emaj-222	37	39	specifically	specifically	ADV
emaj-222	37	40	asked	ask	VERB
emaj-222	37	41	by	by	ADP
emaj-222	37	42	the	the	DET
emaj-222	37	43	researchers	researcher	NOUN
emaj-222	37	44	(	(	PUNCT
emaj-222	37	45	kaufmann	kaufmann	PROPN
emaj-222	37	46	et	et	PROPN
emaj-222	37	47	al	al	PROPN
emaj-222	37	48	.	.	PROPN
emaj-222	37	49	,	,	PUNCT
emaj-222	37	50	2016	2016	NUM
emaj-222	37	51	)	)	PUNCT
emaj-222	37	52	.	.	PUNCT
emaj-222	38	1	batra	batra	PROPN
emaj-222	38	2	et	et	PROPN
emaj-222	38	3	al	al	PROPN
emaj-222	38	4	.	.	PROPN
emaj-222	38	5	(	(	PUNCT
emaj-222	38	6	2012	2012	NUM
emaj-222	38	7	)	)	PUNCT
emaj-222	38	8	found	find	VERB
emaj-222	38	9	brand	brand	NOUN
emaj-222	38	10	love	love	PROPN
emaj-222	38	11	and	and	CCONJ
emaj-222	38	12	interpersonal	interpersonal	ADJ
emaj-222	38	13	love	love	NOUN
emaj-222	38	14	to	to	PART
emaj-222	38	15	be	be	AUX
emaj-222	38	16	highly	highly	ADV
emaj-222	38	17	similar	similar	ADJ
emaj-222	38	18	,	,	PUNCT
emaj-222	38	19	but	but	CCONJ
emaj-222	38	20	they	they	PRON
emaj-222	38	21	also	also	ADV
emaj-222	38	22	suggested	suggest	VERB
emaj-222	38	23	that	that	SCONJ
emaj-222	38	24	there	there	PRON
emaj-222	38	25	are	be	VERB
emaj-222	38	26	two	two	NUM
emaj-222	38	27	main	main	ADJ
emaj-222	38	28	differences	difference	NOUN
emaj-222	38	29	between	between	ADP
emaj-222	38	30	these	these	DET
emaj-222	38	31	two	two	NUM
emaj-222	38	32	structures	structure	NOUN
emaj-222	38	33	.	.	PUNCT
emaj-222	39	1	first	first	ADV
emaj-222	39	2	,	,	PUNCT
emaj-222	39	3	although	although	SCONJ
emaj-222	39	4	interpersonal	interpersonal	ADJ
emaj-222	39	5	love	love	NOUN
emaj-222	39	6	tends	tend	VERB
emaj-222	39	7	to	to	PART
emaj-222	39	8	be	be	AUX
emaj-222	39	9	altruistic	altruistic	ADJ
emaj-222	39	10	and	and	CCONJ
emaj-222	39	11	unconditional	unconditional	ADJ
emaj-222	39	12	,	,	PUNCT
emaj-222	39	13	this	this	PRON
emaj-222	39	14	is	be	AUX
emaj-222	39	15	not	not	PART
emaj-222	39	16	true	true	ADJ
emaj-222	39	17	for	for	ADP
emaj-222	39	18	consumers	consumer	NOUN
emaj-222	39	19	.	.	PUNCT
emaj-222	40	1	second	second	ADJ
emaj-222	40	2	,	,	PUNCT
emaj-222	40	3	contrary	contrary	ADV
emaj-222	40	4	to	to	ADP
emaj-222	40	5	interpersonal	interpersonal	ADJ
emaj-222	40	6	love	love	NOUN
emaj-222	40	7	,	,	PUNCT
emaj-222	40	8	brand	brand	NOUN
emaj-222	40	9	love	love	NOUN
emaj-222	40	10	is	be	AUX
emaj-222	40	11	a	a	DET
emaj-222	40	12	situation	situation	NOUN
emaj-222	40	13	where	where	SCONJ
emaj-222	40	14	reciprocity	reciprocity	NOUN
emaj-222	40	15	is	be	AUX
emaj-222	40	16	not	not	PART
emaj-222	40	17	considered	consider	VERB
emaj-222	40	18	mandatory	mandatory	ADJ
emaj-222	40	19	because	because	SCONJ
emaj-222	40	20	brands	brand	NOUN
emaj-222	40	21	are	be	AUX
emaj-222	40	22	not	not	PART
emaj-222	40	23	expected	expect	VERB
emaj-222	40	24	to	to	PART
emaj-222	40	25	show	show	VERB
emaj-222	40	26	emotions	emotion	NOUN
emaj-222	40	27	.	.	PUNCT
emaj-222	41	1	however	however	ADV
emaj-222	41	2	,	,	PUNCT
emaj-222	41	3	in	in	ADP
emaj-222	41	4	the	the	DET
emaj-222	41	5	digital	digital	ADJ
emaj-222	41	6	age	age	NOUN
emaj-222	41	7	of	of	ADP
emaj-222	41	8	interactive	interactive	ADJ
emaj-222	41	9	marketing	marketing	NOUN
emaj-222	41	10	,	,	PUNCT
emaj-222	41	11	the	the	DET
emaj-222	41	12	marketing	marketing	NOUN
emaj-222	41	13	,	,	PUNCT
emaj-222	41	14	brand	brand	NOUN
emaj-222	41	15	and	and	CCONJ
emaj-222	41	16	customer	customer	NOUN
emaj-222	41	17	relationship	relationship	NOUN
emaj-222	41	18	managers	manager	NOUN
emaj-222	41	19	behind	behind	ADP
emaj-222	41	20	brands	brand	NOUN
emaj-222	41	21	respond	respond	VERB
emaj-222	41	22	quickly	quickly	ADV
emaj-222	41	23	and	and	CCONJ
emaj-222	41	24	empathically	empathically	ADV
emaj-222	41	25	to	to	ADP
emaj-222	41	26	their	their	PRON
emaj-222	41	27	customers	customer	NOUN
emaj-222	41	28	,	,	PUNCT
emaj-222	41	29	which	which	PRON
emaj-222	41	30	can	can	AUX
emaj-222	41	31	be	be	AUX
emaj-222	41	32	regarded	regard	VERB
emaj-222	41	33	as	as	ADP
emaj-222	41	34	reciprocating	reciprocate	VERB
emaj-222	41	35	the	the	DET
emaj-222	41	36	consumer	consumer	NOUN
emaj-222	41	37	’s	’s	PART
emaj-222	41	38	love	love	NOUN
emaj-222	41	39	(	(	PUNCT
emaj-222	41	40	sarkar	sarkar	NOUN
emaj-222	41	41	,	,	PUNCT
emaj-222	41	42	2014	2014	NUM
emaj-222	41	43	)	)	PUNCT
emaj-222	41	44	.	.	PUNCT
emaj-222	42	1	albert	albert	PROPN
emaj-222	42	2	et	et	PROPN
emaj-222	42	3	al	al	PROPN
emaj-222	42	4	.	.	PROPN
emaj-222	42	5	(	(	PUNCT
emaj-222	42	6	2008	2008	NUM
emaj-222	42	7	)	)	PUNCT
emaj-222	42	8	identified	identify	VERB
emaj-222	42	9	11	11	NUM
emaj-222	42	10	dimensions	dimension	NOUN
emaj-222	42	11	of	of	ADP
emaj-222	42	12	love	love	NOUN
emaj-222	42	13	for	for	ADP
emaj-222	42	14	a	a	DET
emaj-222	42	15	brand	brand	NOUN
emaj-222	42	16	,	,	PUNCT
emaj-222	42	17	but	but	CCONJ
emaj-222	42	18	indicated	indicate	VERB
emaj-222	42	19	that	that	SCONJ
emaj-222	42	20	these	these	DET
emaj-222	42	21	dimensions	dimension	NOUN
emaj-222	42	22	do	do	AUX
emaj-222	42	23	not	not	PART
emaj-222	42	24	have	have	VERB
emaj-222	42	25	to	to	PART
emaj-222	42	26	be	be	AUX
emaj-222	42	27	present	present	ADJ
emaj-222	42	28	simultaneously	simultaneously	ADV
emaj-222	42	29	to	to	PART
emaj-222	42	30	achieve	achieve	VERB
emaj-222	42	31	a	a	DET
emaj-222	42	32	loving	loving	ADJ
emaj-222	42	33	consumer	consumer	NOUN
emaj-222	42	34	-	-	PUNCT
emaj-222	42	35	brand	brand	NOUN
emaj-222	42	36	relationship	relationship	NOUN
emaj-222	42	37	.	.	PUNCT
emaj-222	43	1	these	these	DET
emaj-222	43	2	dimensions	dimension	NOUN
emaj-222	43	3	are	be	AUX
emaj-222	43	4	passion	passion	NOUN
emaj-222	43	5	,	,	PUNCT
emaj-222	43	6	duration	duration	NOUN
emaj-222	43	7	of	of	ADP
emaj-222	43	8	the	the	DET
emaj-222	43	9	relationship	relationship	NOUN
emaj-222	43	10	,	,	PUNCT
emaj-222	43	11	congruity	congruity	NOUN
emaj-222	43	12	between	between	ADP
emaj-222	43	13	self	self	NOUN
emaj-222	43	14	-	-	PUNCT
emaj-222	43	15	image	image	NOUN
emaj-222	43	16	and	and	CCONJ
emaj-222	43	17	product	product	NOUN
emaj-222	43	18	image	image	NOUN
emaj-222	43	19	,	,	PUNCT
emaj-222	43	20	dreams	dream	NOUN
emaj-222	43	21	,	,	PUNCT
emaj-222	43	22	memories	memory	NOUN
emaj-222	43	23	,	,	PUNCT
emaj-222	43	24	pleasure	pleasure	NOUN
emaj-222	43	25	,	,	PUNCT
emaj-222	43	26	attraction	attraction	NOUN
emaj-222	43	27	,	,	PUNCT
emaj-222	43	28	uniqueness	uniqueness	NOUN
emaj-222	43	29	,	,	PUNCT
emaj-222	43	30	beauty	beauty	NOUN
emaj-222	43	31	,	,	PUNCT
emaj-222	43	32	trust	trust	NOUN
emaj-222	43	33	,	,	PUNCT
emaj-222	43	34	and	and	CCONJ
emaj-222	43	35	declaration	declaration	NOUN
emaj-222	43	36	of	of	ADP
emaj-222	43	37	affect	affect	PROPN
emaj-222	43	38	.	.	PUNCT
emaj-222	44	1	batra	batra	PROPN
emaj-222	44	2	et	et	PROPN
emaj-222	44	3	al	al	PROPN
emaj-222	44	4	.	.	PROPN
emaj-222	45	1	(	(	PUNCT
emaj-222	45	2	2012	2012	NUM
emaj-222	45	3	)	)	PUNCT
emaj-222	45	4	proposed	propose	VERB
emaj-222	45	5	a	a	DET
emaj-222	45	6	brand	brand	NOUN
emaj-222	45	7	love	love	NOUN
emaj-222	45	8	model	model	NOUN
emaj-222	45	9	that	that	PRON
emaj-222	45	10	includes	include	VERB
emaj-222	45	11	seven	seven	NUM
emaj-222	45	12	dimensions	dimension	NOUN
emaj-222	45	13	:	:	PUNCT
emaj-222	45	14	positive	positive	ADJ
emaj-222	45	15	attitude	attitude	NOUN
emaj-222	45	16	valence	valence	NOUN
emaj-222	45	17	,	,	PUNCT
emaj-222	45	18	positive	positive	ADJ
emaj-222	45	19	emotional	emotional	ADJ
emaj-222	45	20	connection	connection	NOUN
emaj-222	45	21	,	,	PUNCT
emaj-222	45	22	self	self	NOUN
emaj-222	45	23	-	-	PUNCT
emaj-222	45	24	brand	brand	NOUN
emaj-222	45	25	integration	integration	NOUN
emaj-222	45	26	,	,	PUNCT
emaj-222	45	27	passion	passion	NOUN
emaj-222	45	28	-	-	PUNCT
emaj-222	45	29	driven	drive	VERB
emaj-222	45	30	behaviours	behaviour	NOUN
emaj-222	45	31	,	,	PUNCT
emaj-222	45	32	long	long	ADJ
emaj-222	45	33	-	-	PUNCT
emaj-222	45	34	term	term	NOUN
emaj-222	45	35	relationships	relationship	NOUN
emaj-222	45	36	and	and	CCONJ
emaj-222	45	37	anticipated	anticipate	VERB
emaj-222	45	38	separation	separation	NOUN
emaj-222	45	39	distress	distress	NOUN
emaj-222	45	40	(	(	PUNCT
emaj-222	45	41	when	when	SCONJ
emaj-222	45	42	the	the	DET
emaj-222	45	43	brand	brand	NOUN
emaj-222	45	44	no	no	ADV
emaj-222	45	45	longer	long	ADV
emaj-222	45	46	exists	exist	VERB
emaj-222	45	47	)	)	PUNCT
emaj-222	45	48	.	.	PUNCT
emaj-222	46	1	attitude	attitude	NOUN
emaj-222	46	2	valence	valence	NOUN
emaj-222	46	3	refers	refer	VERB
emaj-222	46	4	to	to	ADP
emaj-222	46	5	its	its	PRON
emaj-222	46	6	comparison	comparison	NOUN
emaj-222	46	7	with	with	ADP
emaj-222	46	8	a	a	DET
emaj-222	46	9	rationally	rationally	ADV
emaj-222	46	10	assessed	assessed	ADJ
emaj-222	46	11	ideal	ideal	ADJ
emaj-222	46	12	brand	brand	NOUN
emaj-222	46	13	.	.	PUNCT
emaj-222	47	1	self	self	NOUN
emaj-222	47	2	-	-	PUNCT
emaj-222	47	3	brand	brand	NOUN
emaj-222	47	4	integration	integration	NOUN
emaj-222	47	5	is	be	AUX
emaj-222	47	6	a	a	DET
emaj-222	47	7	rational	rational	ADJ
emaj-222	47	8	evaluation	evaluation	NOUN
emaj-222	47	9	of	of	ADP
emaj-222	47	10	the	the	DET
emaj-222	47	11	match	match	NOUN
emaj-222	47	12	between	between	ADP
emaj-222	47	13	an	an	DET
emaj-222	47	14	individual	individual	NOUN
emaj-222	47	15	’s	’s	PART
emaj-222	47	16	own	own	ADJ
emaj-222	47	17	image	image	NOUN
emaj-222	47	18	and	and	CCONJ
emaj-222	47	19	the	the	DET
emaj-222	47	20	brand	brand	NOUN
emaj-222	47	21	image	image	NOUN
emaj-222	47	22	.	.	PUNCT
emaj-222	48	1	sarkar	sarkar	PROPN
emaj-222	48	2	(	(	PUNCT
emaj-222	48	3	2014	2014	NUM
emaj-222	48	4	)	)	PUNCT
emaj-222	48	5	also	also	ADV
emaj-222	48	6	supported	support	VERB
emaj-222	48	7	this	this	DET
emaj-222	48	8	view	view	NOUN
emaj-222	48	9	by	by	ADP
emaj-222	48	10	stating	state	VERB
emaj-222	48	11	that	that	SCONJ
emaj-222	48	12	brand	brand	NOUN
emaj-222	48	13	love	love	NOUN
emaj-222	48	14	has	have	VERB
emaj-222	48	15	a	a	DET
emaj-222	48	16	cognitive	cognitive	ADJ
emaj-222	48	17	basis	basis	NOUN
emaj-222	48	18	.	.	PUNCT
emaj-222	49	1	brand	brand	NOUN
emaj-222	49	2	love	love	PROPN
emaj-222	49	3	is	be	AUX
emaj-222	49	4	associated	associate	VERB
emaj-222	49	5	with	with	ADP
emaj-222	49	6	high	high	ADJ
emaj-222	49	7	emotional	emotional	ADJ
emaj-222	49	8	perceptions	perception	NOUN
emaj-222	49	9	as	as	ADV
emaj-222	49	10	well	well	ADV
emaj-222	49	11	as	as	ADP
emaj-222	49	12	having	have	VERB
emaj-222	49	13	a	a	DET
emaj-222	49	14	rational	rational	ADJ
emaj-222	49	15	basis	basis	NOUN
emaj-222	49	16	.	.	PUNCT
emaj-222	50	1	‘	'	PUNCT
emaj-222	50	2	it	it	PRON
emaj-222	50	3	can	can	AUX
emaj-222	50	4	be	be	AUX
emaj-222	50	5	argued	argue	VERB
emaj-222	50	6	that	that	SCONJ
emaj-222	50	7	contrary	contrary	ADV
emaj-222	50	8	to	to	ADP
emaj-222	50	9	interpersonal	interpersonal	ADJ
emaj-222	50	10	relationships	relationship	NOUN
emaj-222	50	11	,	,	PUNCT
emaj-222	50	12	brand	brand	NOUN
emaj-222	50	13	love	love	NOUN
emaj-222	50	14	has	have	VERB
emaj-222	50	15	a	a	DET
emaj-222	50	16	more	more	ADV
emaj-222	50	17	rational	rational	ADJ
emaj-222	50	18	and	and	CCONJ
emaj-222	50	19	utilitarian	utilitarian	ADJ
emaj-222	50	20	basis	basis	NOUN
emaj-222	50	21	and	and	CCONJ
emaj-222	50	22	can	can	AUX
emaj-222	50	23	emerge	emerge	VERB
emaj-222	50	24	for	for	ADP
emaj-222	50	25	brands	brand	NOUN
emaj-222	50	26	that	that	PRON
emaj-222	50	27	are	be	AUX
emaj-222	50	28	predominantly	predominantly	ADV
emaj-222	50	29	perceived	perceive	VERB
emaj-222	50	30	as	as	ADP
emaj-222	50	31	utilitarian	utilitarian	ADJ
emaj-222	50	32	’	'	PUNCT
emaj-222	50	33	.	.	PUNCT
emaj-222	51	1	(	(	PUNCT
emaj-222	51	2	schmid	schmid	PROPN
emaj-222	51	3	and	and	CCONJ
emaj-222	51	4	huber	huber	PROPN
emaj-222	51	5	,	,	PUNCT
emaj-222	51	6	2019	2019	NUM
emaj-222	51	7	:	:	PUNCT
emaj-222	51	8	315	315	NUM
emaj-222	51	9	-	-	SYM
emaj-222	51	10	316	316	NUM
emaj-222	51	11	)	)	PUNCT
emaj-222	51	12	.	.	PUNCT
emaj-222	52	1	on	on	ADP
emaj-222	52	2	the	the	DET
emaj-222	52	3	basis	basis	NOUN
emaj-222	52	4	of	of	ADP
emaj-222	52	5	their	their	PRON
emaj-222	52	6	research	research	NOUN
emaj-222	52	7	,	,	PUNCT
emaj-222	52	8	langner	langner	NOUN
emaj-222	52	9	et	et	PROPN
emaj-222	52	10	al	al	PROPN
emaj-222	52	11	.	.	PROPN
emaj-222	53	1	(	(	PUNCT
emaj-222	53	2	2015	2015	NUM
emaj-222	53	3	)	)	PUNCT
emaj-222	53	4	also	also	ADV
emaj-222	53	5	suggested	suggest	VERB
emaj-222	53	6	that	that	SCONJ
emaj-222	53	7	interpersonal	interpersonal	ADJ
emaj-222	53	8	love	love	NOUN
emaj-222	53	9	and	and	CCONJ
emaj-222	53	10	brand	brand	NOUN
emaj-222	53	11	love	love	NOUN
emaj-222	53	12	are	be	AUX
emaj-222	53	13	different	different	ADJ
emaj-222	53	14	.	.	PUNCT
emaj-222	54	1	they	they	PRON
emaj-222	54	2	suggested	suggest	VERB
emaj-222	54	3	that	that	SCONJ
emaj-222	54	4	when	when	SCONJ
emaj-222	54	5	consumers	consumer	NOUN
emaj-222	54	6	fall	fall	VERB
emaj-222	54	7	in	in	ADP
emaj-222	54	8	love	love	NOUN
emaj-222	54	9	with	with	ADP
emaj-222	54	10	a	a	DET
emaj-222	54	11	brand	brand	NOUN
emaj-222	54	12	,	,	PUNCT
emaj-222	54	13	they	they	PRON
emaj-222	54	14	are	be	AUX
emaj-222	54	15	more	more	ADV
emaj-222	54	16	influenced	influence	VERB
emaj-222	54	17	by	by	ADP
emaj-222	54	18	the	the	DET
emaj-222	54	19	rational	rational	ADJ
emaj-222	54	20	benefits	benefit	NOUN
emaj-222	54	21	of	of	ADP
emaj-222	54	22	the	the	DET
emaj-222	54	23	brand	brand	NOUN
emaj-222	54	24	,	,	PUNCT
emaj-222	54	25	whereas	whereas	SCONJ
emaj-222	54	26	the	the	DET
emaj-222	54	27	expected	expect	VERB
emaj-222	54	28	benefits	benefit	NOUN
emaj-222	54	29	in	in	ADP
emaj-222	54	30	interpersonal	interpersonal	ADJ
emaj-222	54	31	relationships	relationship	NOUN
emaj-222	54	32	tend	tend	VERB
emaj-222	54	33	to	to	PART
emaj-222	54	34	be	be	AUX
emaj-222	54	35	emotional	emotional	ADJ
emaj-222	54	36	.	.	PUNCT
emaj-222	55	1	therefore	therefore	ADV
emaj-222	55	2	,	,	PUNCT
emaj-222	55	3	interpersonal	interpersonal	ADJ
emaj-222	55	4	relationships	relationship	NOUN
emaj-222	55	5	are	be	AUX
emaj-222	55	6	more	more	ADV
emaj-222	55	7	emotional	emotional	ADJ
emaj-222	55	8	than	than	ADP
emaj-222	55	9	the	the	DET
emaj-222	55	10	relationship	relationship	NOUN
emaj-222	55	11	with	with	ADP
emaj-222	55	12	a	a	DET
emaj-222	55	13	brand	brand	NOUN
emaj-222	55	14	.	.	PUNCT
emaj-222	56	1	batra	batra	PROPN
emaj-222	56	2	el	el	PROPN
emaj-222	56	3	al	al	PROPN
emaj-222	56	4	.	.	PROPN
emaj-222	57	1	(	(	PUNCT
emaj-222	57	2	2012	2012	NUM
emaj-222	57	3	)	)	PUNCT
emaj-222	57	4	also	also	ADV
emaj-222	57	5	noted	note	VERB
emaj-222	57	6	that	that	SCONJ
emaj-222	57	7	love	love	NOUN
emaj-222	57	8	is	be	AUX
emaj-222	57	9	not	not	PART
emaj-222	57	10	only	only	ADV
emaj-222	57	11	a	a	DET
emaj-222	57	12	feeling	feeling	NOUN
emaj-222	57	13	,	,	PUNCT
emaj-222	57	14	but	but	CCONJ
emaj-222	57	15	also	also	ADV
emaj-222	57	16	a	a	DET
emaj-222	57	17	relationship	relationship	NOUN
emaj-222	57	18	.	.	PUNCT
emaj-222	58	1	emotions	emotion	NOUN
emaj-222	58	2	consist	consist	VERB
emaj-222	58	3	of	of	ADP
emaj-222	58	4	short	short	ADJ
emaj-222	58	5	-	-	PUNCT
emaj-222	58	6	term	term	NOUN
emaj-222	58	7	emotional	emotional	ADJ
emaj-222	58	8	experiences	experience	NOUN
emaj-222	58	9	,	,	PUNCT
emaj-222	58	10	while	while	SCONJ
emaj-222	58	11	relationships	relationship	NOUN
emaj-222	58	12	can	can	AUX
emaj-222	58	13	last	last	VERB
emaj-222	58	14	a	a	DET
emaj-222	58	15	lifetime	lifetime	NOUN
emaj-222	58	16	with	with	ADP
emaj-222	58	17	different	different	ADJ
emaj-222	58	18	emotions	emotion	NOUN
emaj-222	58	19	(	(	PUNCT
emaj-222	58	20	rauschnabel	rauschnabel	NOUN
emaj-222	58	21	and	and	CCONJ
emaj-222	58	22	ahuvia	ahuvia	NOUN
emaj-222	58	23	,	,	PUNCT
emaj-222	58	24	2014	2014	NUM
emaj-222	58	25	:	:	PUNCT
emaj-222	58	26	374	374	NUM
emaj-222	58	27	)	)	PUNCT
emaj-222	58	28	.	.	PUNCT
emaj-222	59	1	conceptual	conceptual	ADJ
emaj-222	59	2	models	model	NOUN
emaj-222	59	3	on	on	ADP
emaj-222	59	4	interpersonal	interpersonal	ADJ
emaj-222	59	5	love	love	NOUN
emaj-222	59	6	show	show	VERB
emaj-222	59	7	that	that	SCONJ
emaj-222	59	8	love	love	NOUN
emaj-222	59	9	between	between	ADP
emaj-222	59	10	two	two	NUM
emaj-222	59	11	people	people	NOUN
emaj-222	59	12	depends	depend	VERB
emaj-222	59	13	on	on	ADP
emaj-222	59	14	the	the	DET
emaj-222	59	15	length	length	NOUN
emaj-222	59	16	of	of	ADP
emaj-222	59	17	the	the	DET
emaj-222	59	18	relationship	relationship	NOUN
emaj-222	59	19	(	(	PUNCT
emaj-222	59	20	hatfield	hatfield	PROPN
emaj-222	59	21	and	and	CCONJ
emaj-222	59	22	sprecher	sprecher	PROPN
emaj-222	59	23	,	,	PUNCT
emaj-222	59	24	1986	1986	NUM
emaj-222	59	25	)	)	PUNCT
emaj-222	59	26	.	.	PUNCT
emaj-222	60	1	a	a	DET
emaj-222	60	2	love	love	NOUN
emaj-222	60	3	that	that	PRON
emaj-222	60	4	starts	start	VERB
emaj-222	60	5	with	with	ADP
emaj-222	60	6	passion	passion	NOUN
emaj-222	60	7	leaves	leave	VERB
emaj-222	60	8	its	its	PRON
emaj-222	60	9	place	place	NOUN
emaj-222	60	10	to	to	ADP
emaj-222	60	11	a	a	DET
emaj-222	60	12	more	more	ADV
emaj-222	60	13	friendly	friendly	ADJ
emaj-222	60	14	love	love	NOUN
emaj-222	60	15	volume	volume	NOUN
emaj-222	60	16	11	11	NUM
emaj-222	60	17	no	no	DET
emaj-222	60	18	1	1	NUM
emaj-222	60	19	(	(	PUNCT
emaj-222	60	20	2021	2021	NUM
emaj-222	60	21	)	)	PUNCT
emaj-222	60	22	|	|	ADV
emaj-222	60	23	issn	issn	VERB
emaj-222	60	24	2158	2158	NUM
emaj-222	60	25	-	-	SYM
emaj-222	60	26	8708	8708	NUM
emaj-222	60	27	(	(	PUNCT
emaj-222	60	28	online	online	NOUN
emaj-222	60	29	)	)	PUNCT
emaj-222	60	30	|	|	ADV
emaj-222	60	31	doi	doi	X
emaj-222	60	32	10.5195	10.5195	NUM
emaj-222	60	33	/	/	SYM
emaj-222	60	34	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	60	35	|	|	NOUN
emaj-222	60	36	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-222	60	37	does	do	AUX
emaj-222	60	38	brand	brand	NOUN
emaj-222	60	39	love	love	NOUN
emaj-222	60	40	last	last	ADJ
emaj-222	60	41	forever	forever	ADV
emaj-222	60	42	?	?	PUNCT
emaj-222	61	1	:	:	PUNCT
emaj-222	61	2	a	a	DET
emaj-222	61	3	study	study	NOUN
emaj-222	61	4	on	on	ADP
emaj-222	61	5	turkey	turkey	PROPN
emaj-222	61	6	’s	’s	PART
emaj-222	61	7	lovemarks	lovemark	NOUN
emaj-222	61	8	page	page	NOUN
emaj-222	61	9	|78|	|78|	VERB
emaj-222	61	10	emerging	emerge	VERB
emaj-222	61	11	markets	market	NOUN
emaj-222	61	12	journal	journal	NOUN
emaj-222	61	13	when	when	SCONJ
emaj-222	61	14	two	two	NUM
emaj-222	61	15	people	people	NOUN
emaj-222	61	16	frequently	frequently	ADV
emaj-222	61	17	spend	spend	VERB
emaj-222	61	18	time	time	NOUN
emaj-222	61	19	together	together	ADV
emaj-222	61	20	and	and	CCONJ
emaj-222	61	21	get	get	VERB
emaj-222	61	22	familiar	familiar	ADJ
emaj-222	61	23	with	with	ADP
emaj-222	61	24	each	each	DET
emaj-222	61	25	other	other	ADJ
emaj-222	61	26	(	(	PUNCT
emaj-222	61	27	acevedo	acevedo	PROPN
emaj-222	61	28	and	and	CCONJ
emaj-222	61	29	aron	aron	PROPN
emaj-222	61	30	,	,	PUNCT
emaj-222	61	31	2009	2009	NUM
emaj-222	61	32	;	;	PUNCT
emaj-222	61	33	reimann	reimann	PROPN
emaj-222	61	34	et	et	PROPN
emaj-222	61	35	al	al	PROPN
emaj-222	61	36	.	.	PROPN
emaj-222	61	37	,	,	PUNCT
emaj-222	61	38	2012	2012	NUM
emaj-222	61	39	)	)	PUNCT
emaj-222	61	40	.	.	PUNCT
emaj-222	62	1	huber	huber	PROPN
emaj-222	62	2	et	et	PROPN
emaj-222	62	3	al	al	PROPN
emaj-222	62	4	.	.	PROPN
emaj-222	63	1	(	(	PUNCT
emaj-222	63	2	2015	2015	NUM
emaj-222	63	3	)	)	PUNCT
emaj-222	63	4	conducted	conduct	VERB
emaj-222	63	5	a	a	DET
emaj-222	63	6	consumer	consumer	NOUN
emaj-222	63	7	-	-	PUNCT
emaj-222	63	8	facing	face	VERB
emaj-222	63	9	study	study	NOUN
emaj-222	63	10	and	and	CCONJ
emaj-222	63	11	proved	prove	VERB
emaj-222	63	12	that	that	SCONJ
emaj-222	63	13	the	the	DET
emaj-222	63	14	utilitarian	utilitarian	ADJ
emaj-222	63	15	aspects	aspect	NOUN
emaj-222	63	16	of	of	ADP
emaj-222	63	17	a	a	DET
emaj-222	63	18	brand	brand	NOUN
emaj-222	63	19	become	become	VERB
emaj-222	63	20	more	more	ADV
emaj-222	63	21	important	important	ADJ
emaj-222	63	22	in	in	ADP
emaj-222	63	23	time	time	NOUN
emaj-222	63	24	and	and	CCONJ
emaj-222	63	25	that	that	PRON
emaj-222	63	26	brand	brand	NOUN
emaj-222	63	27	love	love	NOUN
emaj-222	63	28	in	in	ADP
emaj-222	63	29	consumer	consumer	NOUN
emaj-222	63	30	-	-	PUNCT
emaj-222	63	31	brand	brand	NOUN
emaj-222	63	32	relationships	relationship	NOUN
emaj-222	63	33	lasts	last	VERB
emaj-222	63	34	long	long	ADV
emaj-222	63	35	.	.	PUNCT
emaj-222	64	1	today	today	NOUN
emaj-222	64	2	,	,	PUNCT
emaj-222	64	3	it	it	PRON
emaj-222	64	4	is	be	AUX
emaj-222	64	5	clear	clear	ADJ
emaj-222	64	6	that	that	SCONJ
emaj-222	64	7	interpersonal	interpersonal	ADJ
emaj-222	64	8	love	love	NOUN
emaj-222	64	9	does	do	AUX
emaj-222	64	10	not	not	PART
emaj-222	64	11	always	always	ADV
emaj-222	64	12	last	last	VERB
emaj-222	64	13	forever	forever	ADV
emaj-222	64	14	.	.	PUNCT
emaj-222	65	1	however	however	ADV
emaj-222	65	2	,	,	PUNCT
emaj-222	65	3	sometimes	sometimes	ADV
emaj-222	65	4	,	,	PUNCT
emaj-222	65	5	marriages	marriage	NOUN
emaj-222	65	6	can	can	AUX
emaj-222	65	7	continue	continue	VERB
emaj-222	65	8	even	even	ADV
emaj-222	65	9	though	though	SCONJ
emaj-222	65	10	love	love	NOUN
emaj-222	65	11	is	be	AUX
emaj-222	65	12	over	over	ADV
emaj-222	65	13	.	.	PUNCT
emaj-222	66	1	the	the	DET
emaj-222	66	2	feeling	feeling	NOUN
emaj-222	66	3	of	of	ADP
emaj-222	66	4	love	love	NOUN
emaj-222	66	5	can	can	AUX
emaj-222	66	6	be	be	AUX
emaj-222	66	7	replaced	replace	VERB
emaj-222	66	8	by	by	ADP
emaj-222	66	9	feelings	feeling	NOUN
emaj-222	66	10	of	of	ADP
emaj-222	66	11	commitment	commitment	NOUN
emaj-222	66	12	,	,	PUNCT
emaj-222	66	13	responsibility	responsibility	NOUN
emaj-222	66	14	,	,	PUNCT
emaj-222	66	15	and	and	CCONJ
emaj-222	66	16	habit	habit	NOUN
emaj-222	66	17	.	.	PUNCT
emaj-222	67	1	this	this	PRON
emaj-222	67	2	may	may	AUX
emaj-222	67	3	also	also	ADV
emaj-222	67	4	be	be	AUX
emaj-222	67	5	applied	apply	VERB
emaj-222	67	6	to	to	ADP
emaj-222	67	7	brand	brand	NOUN
emaj-222	67	8	love	love	NOUN
emaj-222	67	9	.	.	PUNCT
emaj-222	68	1	the	the	DET
emaj-222	68	2	consumers	consumer	NOUN
emaj-222	68	3	might	might	AUX
emaj-222	68	4	stay	stay	VERB
emaj-222	68	5	with	with	ADP
emaj-222	68	6	the	the	DET
emaj-222	68	7	same	same	ADJ
emaj-222	68	8	brand	brand	NOUN
emaj-222	68	9	because	because	SCONJ
emaj-222	68	10	of	of	ADP
emaj-222	68	11	several	several	ADJ
emaj-222	68	12	reasons	reason	NOUN
emaj-222	68	13	,	,	PUNCT
emaj-222	68	14	such	such	ADJ
emaj-222	68	15	as	as	ADP
emaj-222	68	16	purchasing	purchasing	NOUN
emaj-222	68	17	habits	habit	NOUN
emaj-222	68	18	,	,	PUNCT
emaj-222	68	19	failure	failure	NOUN
emaj-222	68	20	to	to	PART
emaj-222	68	21	find	find	VERB
emaj-222	68	22	a	a	DET
emaj-222	68	23	better	well	ADJ
emaj-222	68	24	brand	brand	NOUN
emaj-222	68	25	or	or	CCONJ
emaj-222	68	26	the	the	DET
emaj-222	68	27	cost	cost	NOUN
emaj-222	68	28	of	of	ADP
emaj-222	68	29	change	change	NOUN
emaj-222	68	30	.	.	PUNCT
emaj-222	69	1	in	in	ADP
emaj-222	69	2	the	the	DET
emaj-222	69	3	age	age	NOUN
emaj-222	69	4	of	of	ADP
emaj-222	69	5	consumption	consumption	NOUN
emaj-222	69	6	that	that	PRON
emaj-222	69	7	we	we	PRON
emaj-222	69	8	live	live	VERB
emaj-222	69	9	in	in	ADP
emaj-222	69	10	,	,	PUNCT
emaj-222	69	11	we	we	PRON
emaj-222	69	12	could	could	AUX
emaj-222	69	13	argue	argue	VERB
emaj-222	69	14	that	that	SCONJ
emaj-222	69	15	brand	brand	NOUN
emaj-222	69	16	love	love	NOUN
emaj-222	69	17	might	might	AUX
emaj-222	69	18	not	not	PART
emaj-222	69	19	last	last	VERB
emaj-222	69	20	forever	forever	ADV
emaj-222	69	21	considering	consider	VERB
emaj-222	69	22	the	the	DET
emaj-222	69	23	fact	fact	NOUN
emaj-222	69	24	that	that	SCONJ
emaj-222	69	25	new	new	ADJ
emaj-222	69	26	brands	brand	NOUN
emaj-222	69	27	are	be	AUX
emaj-222	69	28	launched	launch	VERB
emaj-222	69	29	every	every	DET
emaj-222	69	30	day	day	NOUN
emaj-222	69	31	and	and	CCONJ
emaj-222	69	32	that	that	SCONJ
emaj-222	69	33	these	these	DET
emaj-222	69	34	brands	brand	NOUN
emaj-222	69	35	are	be	AUX
emaj-222	69	36	in	in	ADP
emaj-222	69	37	fierce	fierce	ADJ
emaj-222	69	38	competition	competition	NOUN
emaj-222	69	39	.	.	PUNCT
emaj-222	70	1	however	however	ADV
emaj-222	70	2	,	,	PUNCT
emaj-222	70	3	it	it	PRON
emaj-222	70	4	seems	seem	VERB
emaj-222	70	5	that	that	SCONJ
emaj-222	70	6	some	some	DET
emaj-222	70	7	brands	brand	NOUN
emaj-222	70	8	in	in	ADP
emaj-222	70	9	turkey	turkey	NOUN
emaj-222	70	10	can	can	AUX
emaj-222	70	11	retain	retain	VERB
emaj-222	70	12	this	this	DET
emaj-222	70	13	love	love	NOUN
emaj-222	70	14	for	for	ADP
emaj-222	70	15	many	many	ADJ
emaj-222	70	16	years	year	NOUN
emaj-222	70	17	(	(	PUNCT
emaj-222	70	18	mediacat	mediacat	NOUN
emaj-222	70	19	,	,	PUNCT
emaj-222	70	20	2019	2019	NUM
emaj-222	70	21	)	)	PUNCT
emaj-222	70	22	.	.	PUNCT
emaj-222	71	1	this	this	DET
emaj-222	71	2	study	study	NOUN
emaj-222	71	3	analyzes	analyze	VERB
emaj-222	71	4	the	the	DET
emaj-222	71	5	components	component	NOUN
emaj-222	71	6	of	of	ADP
emaj-222	71	7	brand	brand	NOUN
emaj-222	71	8	love	love	NOUN
emaj-222	71	9	and	and	CCONJ
emaj-222	71	10	sustainable	sustainable	ADJ
emaj-222	71	11	brand	brand	NOUN
emaj-222	71	12	love	love	NOUN
emaj-222	71	13	based	base	VERB
emaj-222	71	14	on	on	ADP
emaj-222	71	15	the	the	DET
emaj-222	71	16	assumption	assumption	NOUN
emaj-222	71	17	that	that	SCONJ
emaj-222	71	18	interpersonal	interpersonal	ADJ
emaj-222	71	19	relationships	relationship	NOUN
emaj-222	71	20	can	can	AUX
emaj-222	71	21	change	change	VERB
emaj-222	71	22	over	over	ADP
emaj-222	71	23	time	time	NOUN
emaj-222	71	24	.	.	PUNCT
emaj-222	72	1	this	this	DET
emaj-222	72	2	study	study	NOUN
emaj-222	72	3	aims	aim	VERB
emaj-222	72	4	to	to	PART
emaj-222	72	5	examine	examine	VERB
emaj-222	72	6	how	how	SCONJ
emaj-222	72	7	the	the	DET
emaj-222	72	8	top	top	ADJ
emaj-222	72	9	five	five	NUM
emaj-222	72	10	brands	brand	NOUN
emaj-222	72	11	that	that	PRON
emaj-222	72	12	have	have	AUX
emaj-222	72	13	been	be	AUX
emaj-222	72	14	selected	select	VERB
emaj-222	72	15	as	as	ADP
emaj-222	72	16	lovemarks	lovemark	NOUN
emaj-222	72	17	in	in	ADP
emaj-222	72	18	the	the	DET
emaj-222	72	19	same	same	ADJ
emaj-222	72	20	category	category	NOUN
emaj-222	72	21	repeatedly	repeatedly	ADV
emaj-222	72	22	(	(	PUNCT
emaj-222	72	23	mediacat	mediacat	X
emaj-222	72	24	,	,	PUNCT
emaj-222	72	25	2019	2019	NUM
emaj-222	72	26	)	)	PUNCT
emaj-222	72	27	created	create	VERB
emaj-222	72	28	this	this	DET
emaj-222	72	29	love	love	NOUN
emaj-222	72	30	and	and	CCONJ
emaj-222	72	31	made	make	VERB
emaj-222	72	32	it	it	PRON
emaj-222	72	33	sustainable	sustainable	ADJ
emaj-222	72	34	.	.	PUNCT
emaj-222	73	1	in	in	ADP
emaj-222	73	2	that	that	DET
emaj-222	73	3	context	context	NOUN
emaj-222	73	4	,	,	PUNCT
emaj-222	73	5	we	we	PRON
emaj-222	73	6	conducted	conduct	VERB
emaj-222	73	7	face	face	NOUN
emaj-222	73	8	-	-	PUNCT
emaj-222	73	9	to	to	ADP
emaj-222	73	10	-	-	PUNCT
emaj-222	73	11	face	face	NOUN
emaj-222	73	12	interviews	interview	NOUN
emaj-222	73	13	with	with	ADP
emaj-222	73	14	officials	official	NOUN
emaj-222	73	15	of	of	ADP
emaj-222	73	16	three	three	NUM
emaj-222	73	17	of	of	ADP
emaj-222	73	18	these	these	DET
emaj-222	73	19	brands	brand	NOUN
emaj-222	73	20	and	and	CCONJ
emaj-222	73	21	performed	perform	VERB
emaj-222	73	22	a	a	DET
emaj-222	73	23	literature	literature	NOUN
emaj-222	73	24	research	research	NOUN
emaj-222	73	25	for	for	ADP
emaj-222	73	26	information	information	NOUN
emaj-222	73	27	from	from	ADP
emaj-222	73	28	the	the	DET
emaj-222	73	29	other	other	ADJ
emaj-222	73	30	two	two	NUM
emaj-222	73	31	brands	brand	NOUN
emaj-222	73	32	on	on	ADP
emaj-222	73	33	this	this	DET
emaj-222	73	34	subject	subject	NOUN
emaj-222	73	35	to	to	PART
emaj-222	73	36	determine	determine	VERB
emaj-222	73	37	what	what	DET
emaj-222	73	38	methods	method	NOUN
emaj-222	73	39	they	they	PRON
emaj-222	73	40	employed	employ	VERB
emaj-222	73	41	to	to	PART
emaj-222	73	42	become	become	VERB
emaj-222	73	43	a	a	DET
emaj-222	73	44	lovemark	lovemark	NOUN
emaj-222	73	45	and	and	CCONJ
emaj-222	73	46	maintain	maintain	VERB
emaj-222	73	47	this	this	DET
emaj-222	73	48	status	status	NOUN
emaj-222	73	49	.	.	PUNCT
emaj-222	74	1	the	the	DET
emaj-222	74	2	study	study	NOUN
emaj-222	74	3	first	first	ADV
emaj-222	74	4	addresses	address	VERB
emaj-222	74	5	the	the	DET
emaj-222	74	6	literature	literature	NOUN
emaj-222	74	7	on	on	ADP
emaj-222	74	8	brand	brand	NOUN
emaj-222	74	9	love	love	NOUN
emaj-222	74	10	and	and	CCONJ
emaj-222	74	11	then	then	ADV
emaj-222	74	12	presents	present	VERB
emaj-222	74	13	information	information	NOUN
emaj-222	74	14	on	on	ADP
emaj-222	74	15	the	the	DET
emaj-222	74	16	study	study	NOUN
emaj-222	74	17	and	and	CCONJ
emaj-222	74	18	the	the	DET
emaj-222	74	19	results	result	NOUN
emaj-222	74	20	of	of	ADP
emaj-222	74	21	the	the	DET
emaj-222	74	22	study	study	NOUN
emaj-222	74	23	.	.	PUNCT
emaj-222	75	1	the	the	DET
emaj-222	75	2	literature	literature	PROPN
emaj-222	75	3	review	review	NOUN
emaj-222	75	4	did	do	AUX
emaj-222	75	5	not	not	PART
emaj-222	75	6	reveal	reveal	VERB
emaj-222	75	7	any	any	DET
emaj-222	75	8	studies	study	NOUN
emaj-222	75	9	on	on	ADP
emaj-222	75	10	both	both	CCONJ
emaj-222	75	11	a	a	DET
emaj-222	75	12	brand	brand	NOUN
emaj-222	75	13	that	that	PRON
emaj-222	75	14	became	become	VERB
emaj-222	75	15	a	a	DET
emaj-222	75	16	lovemark	lovemark	NOUN
emaj-222	75	17	and	and	CCONJ
emaj-222	75	18	on	on	ADP
emaj-222	75	19	the	the	DET
emaj-222	75	20	sustainability	sustainability	NOUN
emaj-222	75	21	of	of	ADP
emaj-222	75	22	brand	brand	NOUN
emaj-222	75	23	love	love	NOUN
emaj-222	75	24	.	.	PUNCT
emaj-222	76	1	therefore	therefore	ADV
emaj-222	76	2	,	,	PUNCT
emaj-222	76	3	we	we	PRON
emaj-222	76	4	believe	believe	VERB
emaj-222	76	5	that	that	SCONJ
emaj-222	76	6	this	this	DET
emaj-222	76	7	study	study	NOUN
emaj-222	76	8	will	will	AUX
emaj-222	76	9	make	make	VERB
emaj-222	76	10	significant	significant	ADJ
emaj-222	76	11	contributions	contribution	NOUN
emaj-222	76	12	to	to	ADP
emaj-222	76	13	the	the	DET
emaj-222	76	14	literature	literature	NOUN
emaj-222	76	15	.	.	PUNCT
emaj-222	77	1	ii	ii	PROPN
emaj-222	77	2	.	.	PUNCT
emaj-222	78	1	brand	brand	PROPN
emaj-222	78	2	love	love	PROPN
emaj-222	78	3	brand	brand	PROPN
emaj-222	78	4	love	love	PROPN
emaj-222	78	5	was	be	AUX
emaj-222	78	6	first	first	ADV
emaj-222	78	7	introduced	introduce	VERB
emaj-222	78	8	by	by	ADP
emaj-222	78	9	shimp	shimp	ADJ
emaj-222	78	10	and	and	CCONJ
emaj-222	78	11	madden	madden	PROPN
emaj-222	78	12	(	(	PUNCT
emaj-222	78	13	1988	1988	NUM
emaj-222	78	14	)	)	PUNCT
emaj-222	78	15	,	,	PUNCT
emaj-222	78	16	and	and	CCONJ
emaj-222	78	17	since	since	SCONJ
emaj-222	78	18	then	then	ADV
emaj-222	78	19	,	,	PUNCT
emaj-222	78	20	it	it	PRON
emaj-222	78	21	has	have	AUX
emaj-222	78	22	evoked	evoke	VERB
emaj-222	78	23	interest	interest	NOUN
emaj-222	78	24	from	from	ADP
emaj-222	78	25	the	the	DET
emaj-222	78	26	practitioners	practitioner	NOUN
emaj-222	78	27	.	.	PUNCT
emaj-222	79	1	it	it	PRON
emaj-222	79	2	became	become	VERB
emaj-222	79	3	increasingly	increasingly	ADV
emaj-222	79	4	prominent	prominent	ADJ
emaj-222	79	5	in	in	ADP
emaj-222	79	6	recent	recent	ADJ
emaj-222	79	7	years	year	NOUN
emaj-222	79	8	,	,	PUNCT
emaj-222	79	9	particularly	particularly	ADV
emaj-222	79	10	in	in	ADP
emaj-222	79	11	the	the	DET
emaj-222	79	12	business	business	NOUN
emaj-222	79	13	world	world	NOUN
emaj-222	79	14	.	.	PUNCT
emaj-222	80	1	the	the	DET
emaj-222	80	2	literature	literature	NOUN
emaj-222	80	3	on	on	ADP
emaj-222	80	4	the	the	DET
emaj-222	80	5	subject	subject	NOUN
emaj-222	80	6	has	have	AUX
emaj-222	80	7	been	be	AUX
emaj-222	80	8	enriched	enrich	VERB
emaj-222	80	9	with	with	ADP
emaj-222	80	10	recent	recent	ADJ
emaj-222	80	11	studies	study	NOUN
emaj-222	80	12	on	on	ADP
emaj-222	80	13	brand	brand	NOUN
emaj-222	80	14	love	love	NOUN
emaj-222	80	15	,	,	PUNCT
emaj-222	80	16	and	and	CCONJ
emaj-222	80	17	there	there	PRON
emaj-222	80	18	have	have	AUX
emaj-222	80	19	been	be	AUX
emaj-222	80	20	studies	study	NOUN
emaj-222	80	21	investigating	investigate	VERB
emaj-222	80	22	the	the	DET
emaj-222	80	23	relationship	relationship	NOUN
emaj-222	80	24	among	among	ADP
emaj-222	80	25	brand	brand	NOUN
emaj-222	80	26	love	love	NOUN
emaj-222	80	27	and	and	CCONJ
emaj-222	80	28	other	other	ADJ
emaj-222	80	29	variables	variable	NOUN
emaj-222	80	30	such	such	ADJ
emaj-222	80	31	as	as	ADP
emaj-222	80	32	brand	brand	NOUN
emaj-222	80	33	loyalty	loyalty	NOUN
emaj-222	80	34	and	and	CCONJ
emaj-222	80	35	word	word	NOUN
emaj-222	80	36	of	of	ADP
emaj-222	80	37	mouth	mouth	NOUN
emaj-222	80	38	communication	communication	NOUN
emaj-222	80	39	(	(	PUNCT
emaj-222	80	40	albert	albert	PROPN
emaj-222	80	41	et	et	PROPN
emaj-222	80	42	al	al	PROPN
emaj-222	80	43	.	.	PROPN
emaj-222	80	44	,	,	PUNCT
emaj-222	80	45	2008	2008	NUM
emaj-222	80	46	;	;	PUNCT
emaj-222	80	47	batra	batra	PROPN
emaj-222	80	48	et	et	PROPN
emaj-222	80	49	al	al	PROPN
emaj-222	80	50	.	.	PROPN
emaj-222	80	51	,	,	PUNCT
emaj-222	80	52	2012	2012	NUM
emaj-222	80	53	;	;	PUNCT
emaj-222	80	54	carroll	carroll	NOUN
emaj-222	80	55	and	and	CCONJ
emaj-222	80	56	ahuvia	ahuvia	NOUN
emaj-222	80	57	,	,	PUNCT
emaj-222	80	58	2006	2006	NUM
emaj-222	80	59	;	;	PUNCT
emaj-222	80	60	roy	roy	PROPN
emaj-222	80	61	et	et	PROPN
emaj-222	80	62	al	al	PROPN
emaj-222	80	63	.	.	PROPN
emaj-222	80	64	,	,	PUNCT
emaj-222	80	65	2016	2016	NUM
emaj-222	80	66	;	;	PUNCT
emaj-222	80	67	bairrada	bairrada	NOUN
emaj-222	80	68	et	et	PROPN
emaj-222	80	69	al	al	PROPN
emaj-222	80	70	.	.	PROPN
emaj-222	80	71	,	,	PUNCT
emaj-222	80	72	2018	2018	NUM
emaj-222	80	73	;	;	PUNCT
emaj-222	80	74	ismail	ismail	NOUN
emaj-222	80	75	and	and	CCONJ
emaj-222	80	76	melewar	melewar	NOUN
emaj-222	80	77	,	,	PUNCT
emaj-222	80	78	2015	2015	NUM
emaj-222	80	79	)	)	PUNCT
emaj-222	80	80	.	.	PUNCT
emaj-222	81	1	fournier	fournier	PROPN
emaj-222	81	2	(	(	PUNCT
emaj-222	81	3	1998	1998	NUM
emaj-222	81	4	)	)	PUNCT
emaj-222	81	5	suggested	suggest	VERB
emaj-222	81	6	that	that	SCONJ
emaj-222	81	7	consumers	consumer	NOUN
emaj-222	81	8	develop	develop	VERB
emaj-222	81	9	and	and	CCONJ
emaj-222	81	10	maintain	maintain	VERB
emaj-222	81	11	strong	strong	ADJ
emaj-222	81	12	relationships	relationship	NOUN
emaj-222	81	13	with	with	ADP
emaj-222	81	14	the	the	DET
emaj-222	81	15	brand	brand	NOUN
emaj-222	81	16	,	,	PUNCT
emaj-222	81	17	that	that	SCONJ
emaj-222	81	18	they	they	PRON
emaj-222	81	19	experience	experience	VERB
emaj-222	81	20	passion	passion	NOUN
emaj-222	81	21	,	,	PUNCT
emaj-222	81	22	obsession	obsession	NOUN
emaj-222	81	23	and	and	CCONJ
emaj-222	81	24	dependency	dependency	NOUN
emaj-222	81	25	on	on	ADP
emaj-222	81	26	particular	particular	ADJ
emaj-222	81	27	brands	brand	NOUN
emaj-222	81	28	,	,	PUNCT
emaj-222	81	29	mirroring	mirror	VERB
emaj-222	81	30	a	a	DET
emaj-222	81	31	feeling	feeling	NOUN
emaj-222	81	32	of	of	ADP
emaj-222	81	33	something	something	PRON
emaj-222	81	34	is	be	AUX
emaj-222	81	35	missing	miss	VERB
emaj-222	81	36	when	when	SCONJ
emaj-222	81	37	the	the	DET
emaj-222	81	38	brand	brand	NOUN
emaj-222	81	39	is	be	AUX
emaj-222	81	40	not	not	PART
emaj-222	81	41	used	use	VERB
emaj-222	81	42	,	,	PUNCT
emaj-222	81	43	and	and	CCONJ
emaj-222	81	44	that	that	PRON
emaj-222	81	45	brand	brand	NOUN
emaj-222	81	46	love	love	NOUN
emaj-222	81	47	is	be	AUX
emaj-222	81	48	a	a	DET
emaj-222	81	49	longlasting	longlasting	ADJ
emaj-222	81	50	,	,	PUNCT
emaj-222	81	51	strong	strong	ADJ
emaj-222	81	52	relationship	relationship	NOUN
emaj-222	81	53	between	between	ADP
emaj-222	81	54	the	the	DET
emaj-222	81	55	brand	brand	NOUN
emaj-222	81	56	and	and	CCONJ
emaj-222	81	57	the	the	DET
emaj-222	81	58	consumer	consumer	NOUN
emaj-222	81	59	.	.	PUNCT
emaj-222	82	1	in	in	ADP
emaj-222	82	2	parallel	parallel	NOUN
emaj-222	82	3	to	to	ADP
emaj-222	82	4	the	the	DET
emaj-222	82	5	literature	literature	NOUN
emaj-222	82	6	on	on	ADP
emaj-222	82	7	the	the	DET
emaj-222	82	8	love	love	NOUN
emaj-222	82	9	prototype	prototype	NOUN
emaj-222	82	10	,	,	PUNCT
emaj-222	82	11	brand	brand	NOUN
emaj-222	82	12	love	love	NOUN
emaj-222	82	13	consists	consist	VERB
emaj-222	82	14	of	of	ADP
emaj-222	82	15	passion	passion	NOUN
emaj-222	82	16	for	for	ADP
emaj-222	82	17	the	the	DET
emaj-222	82	18	brand	brand	NOUN
emaj-222	82	19	,	,	PUNCT
emaj-222	82	20	commitment	commitment	NOUN
emaj-222	82	21	to	to	ADP
emaj-222	82	22	the	the	DET
emaj-222	82	23	brand	brand	NOUN
emaj-222	82	24	,	,	PUNCT
emaj-222	82	25	positive	positive	ADJ
emaj-222	82	26	evaluation	evaluation	NOUN
emaj-222	82	27	of	of	ADP
emaj-222	82	28	the	the	DET
emaj-222	82	29	brand	brand	NOUN
emaj-222	82	30	,	,	PUNCT
emaj-222	82	31	positive	positive	ADJ
emaj-222	82	32	emotions	emotion	NOUN
emaj-222	82	33	in	in	ADP
emaj-222	82	34	response	response	NOUN
emaj-222	82	35	to	to	ADP
emaj-222	82	36	the	the	DET
emaj-222	82	37	brand	brand	NOUN
emaj-222	82	38	and	and	CCONJ
emaj-222	82	39	declaration	declaration	NOUN
emaj-222	82	40	of	of	ADP
emaj-222	82	41	love	love	NOUN
emaj-222	82	42	for	for	ADP
emaj-222	82	43	the	the	DET
emaj-222	82	44	brand	brand	NOUN
emaj-222	82	45	(	(	PUNCT
emaj-222	82	46	carroll	carroll	NOUN
emaj-222	82	47	and	and	CCONJ
emaj-222	82	48	ahuvia	ahuvia	NOUN
emaj-222	82	49	,	,	PUNCT
emaj-222	82	50	2006	2006	NUM
emaj-222	82	51	:	:	PUNCT
emaj-222	82	52	81	81	NUM
emaj-222	82	53	)	)	PUNCT
emaj-222	82	54	.	.	PUNCT
emaj-222	83	1	wallace	wallace	PROPN
emaj-222	83	2	et	et	PROPN
emaj-222	83	3	al	al	PROPN
emaj-222	83	4	.	.	PROPN
emaj-222	84	1	(	(	PUNCT
emaj-222	84	2	2014	2014	NUM
emaj-222	84	3	)	)	PUNCT
emaj-222	84	4	found	find	VERB
emaj-222	84	5	that	that	SCONJ
emaj-222	84	6	there	there	PRON
emaj-222	84	7	is	be	VERB
emaj-222	84	8	a	a	DET
emaj-222	84	9	positive	positive	ADJ
emaj-222	84	10	correlation	correlation	NOUN
emaj-222	84	11	between	between	ADP
emaj-222	84	12	self	self	NOUN
emaj-222	84	13	-	-	PUNCT
emaj-222	84	14	expressive	expressive	ADJ
emaj-222	84	15	brands	brand	NOUN
emaj-222	84	16	and	and	CCONJ
emaj-222	84	17	brand	brand	NOUN
emaj-222	84	18	love	love	NOUN
emaj-222	84	19	.	.	PUNCT
emaj-222	85	1	karjaluoto	karjaluoto	PROPN
emaj-222	85	2	et	et	PROPN
emaj-222	85	3	al	al	PROPN
emaj-222	85	4	.	.	PROPN
emaj-222	86	1	(	(	PUNCT
emaj-222	86	2	2016	2016	NUM
emaj-222	86	3	)	)	PUNCT
emaj-222	86	4	stated	state	VERB
emaj-222	86	5	that	that	SCONJ
emaj-222	86	6	a	a	DET
emaj-222	86	7	self	self	NOUN
emaj-222	86	8	-	-	PUNCT
emaj-222	86	9	expressive	expressive	ADJ
emaj-222	86	10	brand	brand	NOUN
emaj-222	86	11	is	be	AUX
emaj-222	86	12	the	the	DET
emaj-222	86	13	main	main	ADJ
emaj-222	86	14	predictor	predictor	NOUN
emaj-222	86	15	of	of	ADP
emaj-222	86	16	brand	brand	NOUN
emaj-222	86	17	love	love	NOUN
emaj-222	86	18	.	.	PUNCT
emaj-222	87	1	therefore	therefore	ADV
emaj-222	87	2	,	,	PUNCT
emaj-222	87	3	for	for	ADP
emaj-222	87	4	a	a	DET
emaj-222	87	5	brand	brand	NOUN
emaj-222	87	6	aiming	aim	VERB
emaj-222	87	7	to	to	PART
emaj-222	87	8	be	be	AUX
emaj-222	87	9	a	a	DET
emaj-222	87	10	lovemark	lovemark	NOUN
emaj-222	87	11	,	,	PUNCT
emaj-222	87	12	expressing	express	VERB
emaj-222	87	13	itself	itself	PRON
emaj-222	87	14	accurately	accurately	ADV
emaj-222	87	15	to	to	ADP
emaj-222	87	16	its	its	PRON
emaj-222	87	17	target	target	NOUN
emaj-222	87	18	audience	audience	NOUN
emaj-222	87	19	is	be	AUX
emaj-222	87	20	believed	believe	VERB
emaj-222	87	21	to	to	PART
emaj-222	87	22	be	be	AUX
emaj-222	87	23	important	important	ADJ
emaj-222	87	24	.	.	PUNCT
emaj-222	88	1	marketing	marketing	NOUN
emaj-222	88	2	communications	communication	NOUN
emaj-222	88	3	and	and	CCONJ
emaj-222	88	4	brand	brand	NOUN
emaj-222	88	5	positioning	positioning	NOUN
emaj-222	88	6	strategies	strategy	NOUN
emaj-222	88	7	are	be	AUX
emaj-222	88	8	also	also	ADV
emaj-222	88	9	extremely	extremely	ADV
emaj-222	88	10	important	important	ADJ
emaj-222	88	11	.	.	PUNCT
emaj-222	89	1	in	in	ADP
emaj-222	89	2	addition	addition	NOUN
emaj-222	89	3	,	,	PUNCT
emaj-222	89	4	brand	brand	NOUN
emaj-222	89	5	love	love	NOUN
emaj-222	89	6	mostly	mostly	ADV
emaj-222	89	7	develops	develop	VERB
emaj-222	89	8	for	for	ADP
emaj-222	89	9	hedonic	hedonic	ADJ
emaj-222	89	10	products	product	NOUN
emaj-222	89	11	.	.	PUNCT
emaj-222	90	1	a	a	DET
emaj-222	90	2	consumer	consumer	NOUN
emaj-222	90	3	in	in	ADP
emaj-222	90	4	love	love	NOUN
emaj-222	90	5	with	with	ADP
emaj-222	90	6	the	the	DET
emaj-222	90	7	brand	brand	NOUN
emaj-222	90	8	is	be	AUX
emaj-222	90	9	willing	willing	ADJ
emaj-222	90	10	to	to	PART
emaj-222	90	11	take	take	VERB
emaj-222	90	12	part	part	NOUN
emaj-222	90	13	in	in	ADP
emaj-222	90	14	brand	brand	NOUN
emaj-222	90	15	-	-	PUNCT
emaj-222	90	16	related	relate	VERB
emaj-222	90	17	activities	activity	NOUN
emaj-222	90	18	as	as	ADV
emaj-222	90	19	well	well	ADV
emaj-222	90	20	as	as	ADP
emaj-222	90	21	to	to	PART
emaj-222	90	22	spend	spend	VERB
emaj-222	90	23	time	time	NOUN
emaj-222	90	24	,	,	PUNCT
emaj-222	90	25	money	money	NOUN
emaj-222	90	26	and	and	CCONJ
emaj-222	90	27	mental	mental	ADJ
emaj-222	90	28	energy	energy	NOUN
emaj-222	90	29	on	on	ADP
emaj-222	90	30	the	the	DET
emaj-222	90	31	brand	brand	NOUN
emaj-222	90	32	(	(	PUNCT
emaj-222	90	33	sarkar	sarkar	NOUN
emaj-222	90	34	,	,	PUNCT
emaj-222	90	35	2014	2014	NUM
emaj-222	90	36	)	)	PUNCT
emaj-222	90	37	.	.	PUNCT
emaj-222	91	1	according	accord	VERB
emaj-222	91	2	to	to	ADP
emaj-222	91	3	hatfield	hatfield	PROPN
emaj-222	91	4	and	and	CCONJ
emaj-222	91	5	sprecher	sprecher	PROPN
emaj-222	91	6	(	(	PUNCT
emaj-222	91	7	1986	1986	NUM
emaj-222	91	8	)	)	PUNCT
emaj-222	91	9	,	,	PUNCT
emaj-222	91	10	expectations	expectation	NOUN
emaj-222	91	11	and	and	CCONJ
emaj-222	91	12	perceptions	perception	NOUN
emaj-222	91	13	become	become	VERB
emaj-222	91	14	more	more	ADV
emaj-222	91	15	realistic	realistic	ADJ
emaj-222	91	16	when	when	SCONJ
emaj-222	91	17	this	this	DET
emaj-222	91	18	relationship	relationship	NOUN
emaj-222	91	19	matures	mature	NOUN
emaj-222	91	20	.	.	PUNCT
emaj-222	92	1	at	at	ADP
emaj-222	92	2	the	the	DET
emaj-222	92	3	beginning	beginning	NOUN
emaj-222	92	4	of	of	ADP
emaj-222	92	5	the	the	DET
emaj-222	92	6	consumer	consumer	NOUN
emaj-222	92	7	-	-	PUNCT
emaj-222	92	8	brand	brand	NOUN
emaj-222	92	9	love	love	NOUN
emaj-222	92	10	relationship	relationship	NOUN
emaj-222	92	11	,	,	PUNCT
emaj-222	92	12	consumers	consumer	NOUN
emaj-222	92	13	relate	relate	VERB
emaj-222	92	14	to	to	ADP
emaj-222	92	15	the	the	DET
emaj-222	92	16	brand	brand	NOUN
emaj-222	92	17	because	because	SCONJ
emaj-222	92	18	of	of	ADP
emaj-222	92	19	its	its	PRON
emaj-222	92	20	symbolic	symbolic	ADJ
emaj-222	92	21	value	value	NOUN
emaj-222	92	22	,	,	PUNCT
emaj-222	92	23	status	status	NOUN
emaj-222	92	24	or	or	CCONJ
emaj-222	92	25	another	another	DET
emaj-222	92	26	distinctive	distinctive	ADJ
emaj-222	92	27	aspect	aspect	NOUN
emaj-222	92	28	,	,	PUNCT
emaj-222	92	29	not	not	PART
emaj-222	92	30	because	because	SCONJ
emaj-222	92	31	the	the	DET
emaj-222	92	32	brand	brand	NOUN
emaj-222	92	33	has	have	VERB
emaj-222	92	34	a	a	DET
emaj-222	92	35	successful	successful	ADJ
emaj-222	92	36	performance	performance	NOUN
emaj-222	92	37	or	or	CCONJ
emaj-222	92	38	function	function	NOUN
emaj-222	92	39	.	.	PUNCT
emaj-222	93	1	when	when	SCONJ
emaj-222	93	2	this	this	DET
emaj-222	93	3	relationship	relationship	NOUN
emaj-222	93	4	matures	mature	NOUN
emaj-222	93	5	,	,	PUNCT
emaj-222	93	6	rational	rational	ADJ
emaj-222	93	7	benefits	benefit	NOUN
emaj-222	93	8	become	become	VERB
emaj-222	93	9	more	more	ADV
emaj-222	93	10	prominent	prominent	ADJ
emaj-222	93	11	than	than	ADP
emaj-222	93	12	emotional	emotional	ADJ
emaj-222	93	13	perceptions	perception	NOUN
emaj-222	93	14	for	for	ADP
emaj-222	93	15	the	the	DET
emaj-222	93	16	consumers	consumer	NOUN
emaj-222	93	17	who	who	PRON
emaj-222	93	18	are	be	AUX
emaj-222	93	19	in	in	ADP
emaj-222	93	20	love	love	NOUN
emaj-222	93	21	with	with	ADP
emaj-222	93	22	the	the	DET
emaj-222	93	23	brand	brand	NOUN
emaj-222	93	24	.	.	PUNCT
emaj-222	94	1	because	because	SCONJ
emaj-222	94	2	when	when	SCONJ
emaj-222	94	3	these	these	DET
emaj-222	94	4	relationships	relationship	NOUN
emaj-222	94	5	mature	mature	VERB
emaj-222	94	6	,	,	PUNCT
emaj-222	94	7	the	the	DET
emaj-222	94	8	expectations	expectation	NOUN
emaj-222	94	9	and	and	CCONJ
emaj-222	94	10	perceptions	perception	NOUN
emaj-222	94	11	become	become	VERB
emaj-222	94	12	more	more	ADV
emaj-222	94	13	realistic	realistic	ADJ
emaj-222	94	14	(	(	PUNCT
emaj-222	94	15	schmid	schmid	PROPN
emaj-222	94	16	and	and	CCONJ
emaj-222	94	17	huber	huber	PROPN
emaj-222	94	18	,	,	PUNCT
emaj-222	94	19	2019	2019	NUM
emaj-222	94	20	)	)	PUNCT
emaj-222	94	21	.	.	PUNCT
emaj-222	95	1	since	since	SCONJ
emaj-222	95	2	commitment	commitment	NOUN
emaj-222	95	3	is	be	AUX
emaj-222	95	4	the	the	DET
emaj-222	95	5	main	main	ADJ
emaj-222	95	6	component	component	NOUN
emaj-222	95	7	of	of	ADP
emaj-222	95	8	loyalty	loyalty	NOUN
emaj-222	95	9	(	(	PUNCT
emaj-222	95	10	oliver	oliver	ADV
emaj-222	95	11	,	,	PUNCT
emaj-222	95	12	1999	1999	NUM
emaj-222	95	13	)	)	PUNCT
emaj-222	95	14	,	,	PUNCT
emaj-222	95	15	brand	brand	NOUN
emaj-222	95	16	love	love	NOUN
emaj-222	95	17	requires	require	VERB
emaj-222	95	18	emotion	emotion	NOUN
emaj-222	95	19	and	and	CCONJ
emaj-222	95	20	passion	passion	NOUN
emaj-222	95	21	and	and	CCONJ
emaj-222	95	22	it	it	PRON
emaj-222	95	23	is	be	AUX
emaj-222	95	24	separated	separate	VERB
emaj-222	95	25	from	from	ADP
emaj-222	95	26	brand	brand	NOUN
emaj-222	95	27	loyalty	loyalty	NOUN
emaj-222	95	28	by	by	ADP
emaj-222	95	29	the	the	DET
emaj-222	95	30	lack	lack	NOUN
emaj-222	95	31	of	of	ADP
emaj-222	95	32	commitment	commitment	NOUN
emaj-222	95	33	(	(	PUNCT
emaj-222	95	34	roy	roy	PROPN
emaj-222	95	35	et	et	PROPN
emaj-222	95	36	al	al	PROPN
emaj-222	95	37	.	.	PROPN
emaj-222	95	38	,	,	PUNCT
emaj-222	95	39	2013	2013	NUM
emaj-222	95	40	:	:	PUNCT
emaj-222	95	41	3	3	NUM
emaj-222	95	42	)	)	PUNCT
emaj-222	95	43	.	.	PUNCT
emaj-222	96	1	brand	brand	NOUN
emaj-222	96	2	love	love	PROPN
emaj-222	96	3	,	,	PUNCT
emaj-222	96	4	which	which	PRON
emaj-222	96	5	is	be	AUX
emaj-222	96	6	more	more	ADV
emaj-222	96	7	effective	effective	ADJ
emaj-222	96	8	than	than	ADP
emaj-222	96	9	consumer	consumer	NOUN
emaj-222	96	10	satisfaction	satisfaction	NOUN
emaj-222	96	11	,	,	PUNCT
emaj-222	96	12	is	be	AUX
emaj-222	96	13	the	the	DET
emaj-222	96	14	result	result	NOUN
emaj-222	96	15	of	of	ADP
emaj-222	96	16	a	a	DET
emaj-222	96	17	nurtured	nurture	VERB
emaj-222	96	18	consumer	consumer	NOUN
emaj-222	96	19	-	-	PUNCT
emaj-222	96	20	brand	brand	NOUN
emaj-222	96	21	relationship	relationship	NOUN
emaj-222	96	22	(	(	PUNCT
emaj-222	96	23	kang	kang	PROPN
emaj-222	96	24	,	,	PUNCT
emaj-222	96	25	2015	2015	NUM
emaj-222	96	26	)	)	PUNCT
emaj-222	96	27	.	.	PUNCT
emaj-222	97	1	the	the	DET
emaj-222	97	2	literature	literature	NOUN
emaj-222	97	3	shows	show	VERB
emaj-222	97	4	that	that	SCONJ
emaj-222	97	5	brand	brand	NOUN
emaj-222	97	6	love	love	NOUN
emaj-222	97	7	affects	affect	VERB
emaj-222	97	8	important	important	ADJ
emaj-222	97	9	marketing	marketing	NOUN
emaj-222	97	10	variables	variable	NOUN
emaj-222	97	11	,	,	PUNCT
emaj-222	97	12	such	such	ADJ
emaj-222	97	13	as	as	ADP
emaj-222	97	14	word	word	NOUN
emaj-222	97	15	of	of	ADP
emaj-222	97	16	mouth	mouth	NOUN
emaj-222	97	17	communication	communication	NOUN
emaj-222	97	18	and	and	CCONJ
emaj-222	97	19	purchasing	purchasing	NOUN
emaj-222	97	20	decisions	decision	NOUN
emaj-222	97	21	(	(	PUNCT
emaj-222	97	22	drennan	drennan	PROPN
emaj-222	97	23	et	et	PROPN
emaj-222	97	24	al	al	PROPN
emaj-222	97	25	.	.	PROPN
emaj-222	97	26	,	,	PUNCT
emaj-222	97	27	2015	2015	NUM
emaj-222	97	28	:	:	PUNCT
emaj-222	97	29	48	48	NUM
emaj-222	97	30	)	)	PUNCT
emaj-222	97	31	.	.	PUNCT
emaj-222	98	1	customer	customer	NOUN
emaj-222	98	2	satisfaction	satisfaction	NOUN
emaj-222	98	3	is	be	AUX
emaj-222	98	4	a	a	DET
emaj-222	98	5	strong	strong	ADJ
emaj-222	98	6	predictor	predictor	NOUN
emaj-222	98	7	of	of	ADP
emaj-222	98	8	brand	brand	NOUN
emaj-222	98	9	love	love	NOUN
emaj-222	98	10	.	.	PUNCT
emaj-222	99	1	customer	customer	NOUN
emaj-222	99	2	satisfaction	satisfaction	NOUN
emaj-222	99	3	affects	affect	VERB
emaj-222	99	4	brand	brand	NOUN
emaj-222	99	5	trust	trust	PROPN
emaj-222	99	6	and	and	CCONJ
emaj-222	99	7	brand	brand	PROPN
emaj-222	99	8	trust	trust	NOUN
emaj-222	99	9	affects	affect	VERB
emaj-222	99	10	brand	brand	NOUN
emaj-222	99	11	love	love	NOUN
emaj-222	99	12	.	.	PUNCT
emaj-222	100	1	brand	brand	NOUN
emaj-222	100	2	reputation	reputation	NOUN
emaj-222	100	3	also	also	ADV
emaj-222	100	4	encourages	encourage	VERB
emaj-222	100	5	long	long	ADJ
emaj-222	100	6	-	-	PUNCT
emaj-222	100	7	term	term	NOUN
emaj-222	100	8	brand	brand	NOUN
emaj-222	100	9	love	love	NOUN
emaj-222	100	10	,	,	PUNCT
emaj-222	100	11	while	while	SCONJ
emaj-222	100	12	brand	brand	NOUN
emaj-222	100	13	love	love	NOUN
emaj-222	100	14	has	have	VERB
emaj-222	100	15	a	a	DET
emaj-222	100	16	positive	positive	ADJ
emaj-222	100	17	effect	effect	NOUN
emaj-222	100	18	on	on	ADP
emaj-222	100	19	positive	positive	ADJ
emaj-222	100	20	word	word	NOUN
emaj-222	100	21	of	of	ADP
emaj-222	100	22	mouth	mouth	NOUN
emaj-222	100	23	and	and	CCONJ
emaj-222	100	24	brand	brand	NOUN
emaj-222	100	25	loyalty	loyalty	NOUN
emaj-222	100	26	(	(	PUNCT
emaj-222	100	27	huang	huang	PROPN
emaj-222	100	28	and	and	CCONJ
emaj-222	100	29	jian	jian	PROPN
emaj-222	100	30	,	,	PUNCT
emaj-222	100	31	2015	2015	NUM
emaj-222	100	32	;	;	PUNCT
emaj-222	100	33	liu	liu	PROPN
emaj-222	100	34	et	et	PROPN
emaj-222	100	35	al	al	PROPN
emaj-222	100	36	.	.	PROPN
emaj-222	100	37	,	,	PUNCT
emaj-222	100	38	2018	2018	NUM
emaj-222	100	39	;	;	PUNCT
emaj-222	100	40	song	song	NOUN
emaj-222	100	41	et	et	PROPN
emaj-222	100	42	al	al	PROPN
emaj-222	100	43	.	.	PROPN
emaj-222	100	44	,	,	PUNCT
emaj-222	100	45	2019	2019	NUM
emaj-222	100	46	;	;	PUNCT
emaj-222	100	47	shujaat	shujaat	NOUN
emaj-222	100	48	et	et	PROPN
emaj-222	100	49	al	al	PROPN
emaj-222	100	50	.	.	PROPN
emaj-222	100	51	,	,	PUNCT
emaj-222	100	52	2018	2018	NUM
emaj-222	100	53	;	;	PUNCT
emaj-222	100	54	maisam	maisam	NOUN
emaj-222	100	55	and	and	CCONJ
emaj-222	100	56	mahsa	mahsa	NOUN
emaj-222	100	57	,	,	PUNCT
emaj-222	100	58	2016	2016	NUM
emaj-222	100	59	;	;	PUNCT
emaj-222	100	60	hsu	hsu	PROPN
emaj-222	100	61	and	and	CCONJ
emaj-222	100	62	chen	chen	PROPN
emaj-222	100	63	,	,	PUNCT
emaj-222	100	64	2018	2018	NUM
emaj-222	100	65	;	;	PUNCT
emaj-222	100	66	carroll	carroll	NOUN
emaj-222	100	67	and	and	CCONJ
emaj-222	100	68	ahuvia	ahuvia	NOUN
emaj-222	100	69	,	,	PUNCT
emaj-222	100	70	2006	2006	NUM
emaj-222	100	71	;	;	PUNCT
emaj-222	100	72	unal	unal	ADJ
emaj-222	100	73	and	and	CCONJ
emaj-222	100	74	aydın	aydın	NOUN
emaj-222	100	75	,	,	PUNCT
emaj-222	100	76	2013	2013	NUM
emaj-222	100	77	;	;	PUNCT
emaj-222	100	78	anggraeni	anggraeni	NOUN
emaj-222	100	79	and	and	CCONJ
emaj-222	100	80	rachmanita	rachmanita	PROPN
emaj-222	100	81	,	,	PUNCT
emaj-222	100	82	2015	2015	NUM
emaj-222	100	83	)	)	PUNCT
emaj-222	100	84	.	.	PUNCT
emaj-222	101	1	according	accord	VERB
emaj-222	101	2	to	to	ADP
emaj-222	101	3	the	the	DET
emaj-222	101	4	study	study	NOUN
emaj-222	101	5	conducted	conduct	VERB
emaj-222	101	6	by	by	ADP
emaj-222	101	7	roy	roy	PROPN
emaj-222	101	8	et	et	PROPN
emaj-222	101	9	al	al	PROPN
emaj-222	101	10	.	.	PUNCT
emaj-222	102	1	(	(	PUNCT
emaj-222	102	2	2016	2016	NUM
emaj-222	102	3	)	)	PUNCT
emaj-222	102	4	,	,	PUNCT
emaj-222	102	5	brand	brand	NOUN
emaj-222	102	6	love	love	NOUN
emaj-222	102	7	creates	create	VERB
emaj-222	102	8	brand	brand	NOUN
emaj-222	102	9	loyalty	loyalty	NOUN
emaj-222	102	10	and	and	CCONJ
emaj-222	102	11	positive	positive	ADJ
emaj-222	102	12	word	word	NOUN
emaj-222	102	13	of	of	ADP
emaj-222	102	14	mouth	mouth	NOUN
emaj-222	102	15	,	,	PUNCT
emaj-222	102	16	and	and	CCONJ
emaj-222	102	17	two	two	NUM
emaj-222	102	18	dimensions	dimension	NOUN
emaj-222	102	19	of	of	ADP
emaj-222	102	20	brand	brand	NOUN
emaj-222	102	21	personality	personality	NOUN
emaj-222	102	22	(	(	PUNCT
emaj-222	102	23	excitement	excitement	NOUN
emaj-222	102	24	and	and	CCONJ
emaj-222	102	25	intimacy	intimacy	NOUN
emaj-222	102	26	)	)	PUNCT
emaj-222	102	27	also	also	ADV
emaj-222	102	28	have	have	VERB
emaj-222	102	29	a	a	DET
emaj-222	102	30	direct	direct	ADJ
emaj-222	102	31	effect	effect	NOUN
emaj-222	102	32	on	on	ADP
emaj-222	102	33	brand	brand	NOUN
emaj-222	102	34	love	love	NOUN
emaj-222	102	35	.	.	PUNCT
emaj-222	103	1	the	the	DET
emaj-222	103	2	results	result	NOUN
emaj-222	103	3	of	of	ADP
emaj-222	103	4	another	another	DET
emaj-222	103	5	study	study	NOUN
emaj-222	103	6	in	in	ADP
emaj-222	103	7	the	the	DET
emaj-222	103	8	literature	literature	NOUN
emaj-222	103	9	support	support	VERB
emaj-222	103	10	the	the	DET
emaj-222	103	11	idea	idea	NOUN
emaj-222	103	12	that	that	SCONJ
emaj-222	103	13	brand	brand	NOUN
emaj-222	103	14	loyalty	loyalty	NOUN
emaj-222	103	15	has	have	AUX
emaj-222	103	16	a	a	DET
emaj-222	103	17	mediating	mediate	VERB
emaj-222	103	18	role	role	NOUN
emaj-222	103	19	on	on	ADP
emaj-222	103	20	the	the	DET
emaj-222	103	21	impact	impact	NOUN
emaj-222	103	22	of	of	ADP
emaj-222	103	23	brand	brand	NOUN
emaj-222	103	24	love	love	NOUN
emaj-222	103	25	on	on	ADP
emaj-222	103	26	positive	positive	ADJ
emaj-222	103	27	word	word	NOUN
emaj-222	103	28	of	of	ADP
emaj-222	103	29	mouth	mouth	NOUN
emaj-222	103	30	(	(	PUNCT
emaj-222	103	31	bıçakcıoğlu	bıçakcıoğlu	NOUN
emaj-222	103	32	et	et	PROPN
emaj-222	103	33	al	al	PROPN
emaj-222	103	34	.	.	PROPN
emaj-222	103	35	,	,	PUNCT
emaj-222	103	36	2016	2016	NUM
emaj-222	103	37	)	)	PUNCT
emaj-222	103	38	.	.	PUNCT
emaj-222	104	1	according	accord	VERB
emaj-222	104	2	to	to	ADP
emaj-222	104	3	the	the	DET
emaj-222	104	4	results	result	NOUN
emaj-222	104	5	revealed	reveal	VERB
emaj-222	104	6	in	in	ADP
emaj-222	104	7	some	some	DET
emaj-222	104	8	studies	study	NOUN
emaj-222	104	9	in	in	ADP
emaj-222	104	10	brand	brand	NOUN
emaj-222	104	11	literature	literature	NOUN
emaj-222	104	12	,	,	PUNCT
emaj-222	104	13	the	the	DET
emaj-222	104	14	experience	experience	NOUN
emaj-222	104	15	with	with	ADP
emaj-222	104	16	the	the	DET
emaj-222	104	17	brand	brand	NOUN
emaj-222	104	18	has	have	VERB
emaj-222	104	19	a	a	DET
emaj-222	104	20	positive	positive	ADJ
emaj-222	104	21	impact	impact	NOUN
emaj-222	104	22	on	on	ADP
emaj-222	104	23	brand	brand	NOUN
emaj-222	104	24	love	love	NOUN
emaj-222	104	25	(	(	PUNCT
emaj-222	104	26	garg	garg	PROPN
emaj-222	104	27	et	et	PROPN
emaj-222	104	28	al	al	PROPN
emaj-222	104	29	.	.	PROPN
emaj-222	104	30	,	,	PUNCT
emaj-222	104	31	2016	2016	NUM
emaj-222	104	32	)	)	PUNCT
emaj-222	104	33	.	.	PUNCT
emaj-222	105	1	brand	brand	NOUN
emaj-222	105	2	love	love	PROPN
emaj-222	105	3	has	have	VERB
emaj-222	105	4	a	a	DET
emaj-222	105	5	full	full	ADJ
emaj-222	105	6	mediation	mediation	NOUN
emaj-222	105	7	effect	effect	NOUN
emaj-222	105	8	on	on	ADP
emaj-222	105	9	the	the	DET
emaj-222	105	10	relationship	relationship	NOUN
emaj-222	105	11	between	between	ADP
emaj-222	105	12	brand	brand	NOUN
emaj-222	105	13	experience	experience	NOUN
emaj-222	105	14	and	and	CCONJ
emaj-222	105	15	brand	brand	NOUN
emaj-222	105	16	loyalty	loyalty	NOUN
emaj-222	105	17	(	(	PUNCT
emaj-222	105	18	aşkın	aşkın	NOUN
emaj-222	105	19	and	and	CCONJ
emaj-222	105	20	i̇pek	i̇pek	PROPN
emaj-222	105	21	,	,	PUNCT
emaj-222	105	22	2016	2016	NUM
emaj-222	105	23	)	)	PUNCT
emaj-222	105	24	.	.	PUNCT
emaj-222	106	1	brand	brand	NOUN
emaj-222	106	2	love	love	PROPN
emaj-222	106	3	strengthens	strengthen	VERB
emaj-222	106	4	the	the	DET
emaj-222	106	5	consumer	consumer	NOUN
emaj-222	106	6	’s	’s	PART
emaj-222	106	7	confidence	confidence	NOUN
emaj-222	106	8	in	in	ADP
emaj-222	106	9	the	the	DET
emaj-222	106	10	future	future	NOUN
emaj-222	106	11	of	of	ADP
emaj-222	106	12	the	the	DET
emaj-222	106	13	brand	brand	NOUN
emaj-222	106	14	and	and	CCONJ
emaj-222	106	15	interest	interest	NOUN
emaj-222	106	16	in	in	ADP
emaj-222	106	17	maintaining	maintain	VERB
emaj-222	106	18	the	the	DET
emaj-222	106	19	relationship	relationship	NOUN
emaj-222	106	20	(	(	PUNCT
emaj-222	106	21	loureiro	loureiro	PROPN
emaj-222	106	22	et	et	PROPN
emaj-222	106	23	al	al	PROPN
emaj-222	106	24	.	.	PROPN
emaj-222	106	25	,	,	PUNCT
emaj-222	106	26	2012	2012	NUM
emaj-222	106	27	)	)	PUNCT
emaj-222	106	28	.	.	PUNCT
emaj-222	107	1	albert	albert	PROPN
emaj-222	107	2	and	and	CCONJ
emaj-222	107	3	merunka	merunka	PROPN
emaj-222	107	4	(	(	PUNCT
emaj-222	107	5	2015	2015	NUM
emaj-222	107	6	)	)	PUNCT
emaj-222	107	7	found	find	VERB
emaj-222	107	8	that	that	SCONJ
emaj-222	107	9	there	there	PRON
emaj-222	107	10	is	be	VERB
emaj-222	107	11	a	a	DET
emaj-222	107	12	strong	strong	ADJ
emaj-222	107	13	relationship	relationship	NOUN
emaj-222	107	14	among	among	ADP
emaj-222	107	15	brand	brand	PROPN
emaj-222	107	16	trust	trust	PROPN
emaj-222	107	17	/	/	SYM
emaj-222	107	18	brand	brand	NOUN
emaj-222	107	19	identity	identity	NOUN
emaj-222	107	20	and	and	CCONJ
emaj-222	107	21	brand	brand	NOUN
emaj-222	107	22	love	love	NOUN
emaj-222	107	23	as	as	ADV
emaj-222	107	24	well	well	ADV
emaj-222	107	25	brand	brand	NOUN
emaj-222	107	26	love	love	NOUN
emaj-222	107	27	and	and	CCONJ
emaj-222	107	28	its	its	PRON
emaj-222	107	29	consequences	consequence	NOUN
emaj-222	107	30	(	(	PUNCT
emaj-222	107	31	brand	brand	NOUN
emaj-222	107	32	commitment	commitment	NOUN
emaj-222	107	33	,	,	PUNCT
emaj-222	107	34	positive	positive	ADJ
emaj-222	107	35	word	word	NOUN
emaj-222	107	36	of	of	ADP
emaj-222	107	37	mouth	mouth	NOUN
emaj-222	107	38	and	and	CCONJ
emaj-222	107	39	tendency	tendency	NOUN
emaj-222	107	40	to	to	PART
emaj-222	107	41	pay	pay	VERB
emaj-222	107	42	more	more	ADJ
emaj-222	107	43	for	for	ADP
emaj-222	107	44	the	the	DET
emaj-222	107	45	brand	brand	NOUN
emaj-222	107	46	)	)	PUNCT
emaj-222	107	47	.	.	PUNCT
emaj-222	108	1	according	accord	VERB
emaj-222	108	2	to	to	ADP
emaj-222	108	3	previous	previous	ADJ
emaj-222	108	4	evidence	evidence	NOUN
emaj-222	108	5	,	,	PUNCT
emaj-222	108	6	brand	brand	NOUN
emaj-222	108	7	identity	identity	NOUN
emaj-222	108	8	and	and	CCONJ
emaj-222	108	9	the	the	DET
emaj-222	108	10	sense	sense	NOUN
emaj-222	108	11	of	of	ADP
emaj-222	108	12	community	community	NOUN
emaj-222	108	13	have	have	VERB
emaj-222	108	14	a	a	DET
emaj-222	108	15	positive	positive	ADJ
emaj-222	108	16	impact	impact	NOUN
emaj-222	108	17	on	on	ADP
emaj-222	108	18	brand	brand	NOUN
emaj-222	108	19	love	love	NOUN
emaj-222	108	20	(	(	PUNCT
emaj-222	108	21	bergkvist	bergkvist	NOUN
emaj-222	108	22	and	and	CCONJ
emaj-222	108	23	bech	bech	PROPN
emaj-222	108	24	-	-	PUNCT
emaj-222	108	25	larsen	larsen	PROPN
emaj-222	108	26	,	,	PUNCT
emaj-222	108	27	2010	2010	NUM
emaj-222	108	28	)	)	PUNCT
emaj-222	108	29	.	.	PUNCT
emaj-222	109	1	brand	brand	NOUN
emaj-222	109	2	image	image	NOUN
emaj-222	109	3	is	be	AUX
emaj-222	109	4	the	the	DET
emaj-222	109	5	predictor	predictor	NOUN
emaj-222	109	6	of	of	ADP
emaj-222	109	7	brand	brand	NOUN
emaj-222	109	8	love	love	NOUN
emaj-222	109	9	,	,	PUNCT
emaj-222	109	10	which	which	PRON
emaj-222	109	11	affects	affect	VERB
emaj-222	109	12	word	word	NOUN
emaj-222	109	13	of	of	ADP
emaj-222	109	14	mouth	mouth	NOUN
emaj-222	109	15	volume	volume	NOUN
emaj-222	109	16	11	11	NUM
emaj-222	109	17	no	no	DET
emaj-222	109	18	1	1	NUM
emaj-222	109	19	(	(	PUNCT
emaj-222	109	20	2021	2021	NUM
emaj-222	109	21	)	)	PUNCT
emaj-222	109	22	|	|	ADV
emaj-222	109	23	issn	issn	VERB
emaj-222	109	24	2158	2158	NUM
emaj-222	109	25	-	-	SYM
emaj-222	109	26	8708	8708	NUM
emaj-222	109	27	(	(	PUNCT
emaj-222	109	28	online	online	NOUN
emaj-222	109	29	)	)	PUNCT
emaj-222	110	1	|	|	ADV
emaj-222	110	2	doi	doi	X
emaj-222	110	3	10.5195	10.5195	NUM
emaj-222	110	4	/	/	SYM
emaj-222	110	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	110	6	|	|	NOUN
emaj-222	110	7	http://emaj.pitt.edu	http://emaj.pitt.edu	NOUN
emaj-222	110	8	ayben	ayben	PROPN
emaj-222	110	9	ceyhan	ceyhan	PROPN
emaj-222	110	10	,	,	PUNCT
emaj-222	110	11	uğur	uğur	ADJ
emaj-222	110	12	yozgat	yozgat	ADJ
emaj-222	110	13	emerging	emerge	VERB
emaj-222	110	14	markets	market	NOUN
emaj-222	110	15	journal	journal	NOUN
emaj-222	111	1	|	|	ADV
emaj-222	111	2	p	p	NOUN
emaj-222	111	3	a	a	DET
emaj-222	111	4	g	g	NOUN
emaj-222	111	5	e	e	X
emaj-222	111	6	|79	|79	X
emaj-222	111	7	(	(	PUNCT
emaj-222	111	8	ismail	ismail	NOUN
emaj-222	111	9	and	and	CCONJ
emaj-222	111	10	spinelli	spinelli	NOUN
emaj-222	111	11	,	,	PUNCT
emaj-222	111	12	2012	2012	NUM
emaj-222	111	13	;	;	PUNCT
emaj-222	111	14	maisam	maisam	NOUN
emaj-222	111	15	and	and	CCONJ
emaj-222	111	16	mahsa	mahsa	NOUN
emaj-222	111	17	,	,	PUNCT
emaj-222	111	18	2016	2016	NUM
emaj-222	111	19	)	)	PUNCT
emaj-222	111	20	.	.	PUNCT
emaj-222	112	1	moreover	moreover	ADV
emaj-222	112	2	brand	brand	NOUN
emaj-222	112	3	image	image	NOUN
emaj-222	112	4	,	,	PUNCT
emaj-222	112	5	brand	brand	NOUN
emaj-222	112	6	associations	association	NOUN
emaj-222	112	7	,	,	PUNCT
emaj-222	112	8	brand	brand	NOUN
emaj-222	112	9	trust	trust	PROPN
emaj-222	112	10	,	,	PUNCT
emaj-222	112	11	brand	brand	NOUN
emaj-222	112	12	awareness	awareness	NOUN
emaj-222	112	13	and	and	CCONJ
emaj-222	112	14	perceived	perceive	VERB
emaj-222	112	15	quality	quality	NOUN
emaj-222	112	16	also	also	ADV
emaj-222	112	17	have	have	VERB
emaj-222	112	18	a	a	DET
emaj-222	112	19	positive	positive	ADJ
emaj-222	112	20	impact	impact	NOUN
emaj-222	112	21	on	on	ADP
emaj-222	112	22	brand	brand	NOUN
emaj-222	112	23	love	love	NOUN
emaj-222	112	24	(	(	PUNCT
emaj-222	112	25	unal	unal	ADJ
emaj-222	112	26	and	and	CCONJ
emaj-222	112	27	aydın	aydın	NOUN
emaj-222	112	28	,	,	PUNCT
emaj-222	112	29	2013	2013	NUM
emaj-222	112	30	;	;	PUNCT
emaj-222	112	31	anggraeni	anggraeni	NOUN
emaj-222	112	32	and	and	CCONJ
emaj-222	112	33	rachmanita	rachmanita	PROPN
emaj-222	112	34	,	,	PUNCT
emaj-222	112	35	2015	2015	NUM
emaj-222	112	36	;	;	PUNCT
emaj-222	112	37	yıldız	yıldız	PROPN
emaj-222	112	38	and	and	CCONJ
emaj-222	112	39	günaydın	günaydın	PROPN
emaj-222	112	40	,	,	PUNCT
emaj-222	112	41	2019	2019	NUM
emaj-222	112	42	)	)	PUNCT
emaj-222	112	43	.	.	PUNCT
emaj-222	113	1	brand	brand	NOUN
emaj-222	113	2	love	love	NOUN
emaj-222	113	3	acts	act	VERB
emaj-222	113	4	as	as	ADP
emaj-222	113	5	a	a	DET
emaj-222	113	6	mediator	mediator	NOUN
emaj-222	113	7	between	between	ADP
emaj-222	113	8	brand	brand	NOUN
emaj-222	113	9	image	image	NOUN
emaj-222	113	10	and	and	CCONJ
emaj-222	113	11	customer	customer	NOUN
emaj-222	113	12	commitment	commitment	NOUN
emaj-222	113	13	(	(	PUNCT
emaj-222	113	14	islam	islam	PROPN
emaj-222	113	15	and	and	CCONJ
emaj-222	113	16	rahman	rahman	PROPN
emaj-222	113	17	,	,	PUNCT
emaj-222	113	18	2016	2016	NUM
emaj-222	113	19	)	)	PUNCT
emaj-222	113	20	.	.	PUNCT
emaj-222	114	1	aydın	aydın	PROPN
emaj-222	114	2	’s	’s	PART
emaj-222	114	3	(	(	PUNCT
emaj-222	114	4	2016	2016	NUM
emaj-222	114	5	)	)	PUNCT
emaj-222	114	6	study	study	NOUN
emaj-222	114	7	found	find	VERB
emaj-222	114	8	that	that	SCONJ
emaj-222	114	9	,	,	PUNCT
emaj-222	114	10	building	build	VERB
emaj-222	114	11	confidence	confidence	NOUN
emaj-222	114	12	in	in	ADP
emaj-222	114	13	the	the	DET
emaj-222	114	14	brand	brand	NOUN
emaj-222	114	15	and	and	CCONJ
emaj-222	114	16	continuously	continuously	ADV
emaj-222	114	17	offering	offer	VERB
emaj-222	114	18	brandrelated	brandrelate	VERB
emaj-222	114	19	innovations	innovation	NOUN
emaj-222	114	20	have	have	VERB
emaj-222	114	21	a	a	DET
emaj-222	114	22	positive	positive	ADJ
emaj-222	114	23	impact	impact	NOUN
emaj-222	114	24	on	on	ADP
emaj-222	114	25	evoking	evoke	VERB
emaj-222	114	26	brand	brand	NOUN
emaj-222	114	27	love	love	NOUN
emaj-222	114	28	in	in	ADP
emaj-222	114	29	the	the	DET
emaj-222	114	30	consumers	consumer	NOUN
emaj-222	114	31	,	,	PUNCT
emaj-222	114	32	and	and	CCONJ
emaj-222	114	33	in	in	ADP
emaj-222	114	34	return	return	NOUN
emaj-222	114	35	,	,	PUNCT
emaj-222	114	36	brand	brand	NOUN
emaj-222	114	37	love	love	NOUN
emaj-222	114	38	has	have	VERB
emaj-222	114	39	a	a	DET
emaj-222	114	40	positive	positive	ADJ
emaj-222	114	41	impact	impact	NOUN
emaj-222	114	42	on	on	ADP
emaj-222	114	43	repurchase	repurchase	NOUN
emaj-222	114	44	intention	intention	NOUN
emaj-222	114	45	,	,	PUNCT
emaj-222	114	46	brand	brand	NOUN
emaj-222	114	47	commitment	commitment	NOUN
emaj-222	114	48	,	,	PUNCT
emaj-222	114	49	and	and	CCONJ
emaj-222	114	50	willingness	willingness	NOUN
emaj-222	114	51	to	to	PART
emaj-222	114	52	pay	pay	VERB
emaj-222	114	53	more	more	ADJ
emaj-222	114	54	.	.	PUNCT
emaj-222	115	1	furthermore	furthermore	ADV
emaj-222	115	2	,	,	PUNCT
emaj-222	115	3	it	it	PRON
emaj-222	115	4	has	have	AUX
emaj-222	115	5	been	be	AUX
emaj-222	115	6	observed	observe	VERB
emaj-222	115	7	that	that	SCONJ
emaj-222	115	8	innovation	innovation	NOUN
emaj-222	115	9	is	be	AUX
emaj-222	115	10	more	more	ADV
emaj-222	115	11	effective	effective	ADJ
emaj-222	115	12	than	than	ADP
emaj-222	115	13	brand	brand	NOUN
emaj-222	115	14	trust	trust	NOUN
emaj-222	115	15	in	in	ADP
emaj-222	115	16	building	build	VERB
emaj-222	115	17	brand	brand	NOUN
emaj-222	115	18	love	love	NOUN
emaj-222	115	19	and	and	CCONJ
emaj-222	115	20	that	that	SCONJ
emaj-222	115	21	brand	brand	NOUN
emaj-222	115	22	trust	trust	NOUN
emaj-222	115	23	is	be	AUX
emaj-222	115	24	more	more	ADV
emaj-222	115	25	effective	effective	ADJ
emaj-222	115	26	in	in	ADP
emaj-222	115	27	creating	create	VERB
emaj-222	115	28	brand	brand	NOUN
emaj-222	115	29	commitment	commitment	NOUN
emaj-222	115	30	rather	rather	ADV
emaj-222	115	31	than	than	ADP
emaj-222	115	32	driving	drive	VERB
emaj-222	115	33	brand	brand	NOUN
emaj-222	115	34	love	love	NOUN
emaj-222	115	35	.	.	PUNCT
emaj-222	116	1	the	the	DET
emaj-222	116	2	results	result	NOUN
emaj-222	116	3	of	of	ADP
emaj-222	116	4	hwang	hwang	PROPN
emaj-222	116	5	and	and	CCONJ
emaj-222	116	6	kandampully	kandampully	PROPN
emaj-222	116	7	’s	’s	PART
emaj-222	116	8	study	study	NOUN
emaj-222	116	9	(	(	PUNCT
emaj-222	116	10	2012	2012	NUM
emaj-222	116	11	)	)	PUNCT
emaj-222	116	12	,	,	PUNCT
emaj-222	116	13	in	in	ADP
emaj-222	116	14	which	which	PRON
emaj-222	116	15	they	they	PRON
emaj-222	116	16	conducted	conduct	VERB
emaj-222	116	17	an	an	DET
emaj-222	116	18	emotional	emotional	ADJ
emaj-222	116	19	analysis	analysis	NOUN
emaj-222	116	20	of	of	ADP
emaj-222	116	21	the	the	DET
emaj-222	116	22	relationships	relationship	NOUN
emaj-222	116	23	between	between	ADP
emaj-222	116	24	young	young	ADJ
emaj-222	116	25	consumers	consumer	NOUN
emaj-222	116	26	and	and	CCONJ
emaj-222	116	27	brands	brand	NOUN
emaj-222	116	28	,	,	PUNCT
emaj-222	116	29	demonstrated	demonstrate	VERB
emaj-222	116	30	that	that	SCONJ
emaj-222	116	31	three	three	NUM
emaj-222	116	32	emotional	emotional	ADJ
emaj-222	116	33	factors	factor	NOUN
emaj-222	116	34	(	(	PUNCT
emaj-222	116	35	self	self	NOUN
emaj-222	116	36	-	-	PUNCT
emaj-222	116	37	concept	concept	NOUN
emaj-222	116	38	connection	connection	NOUN
emaj-222	116	39	,	,	PUNCT
emaj-222	116	40	emotional	emotional	ADJ
emaj-222	116	41	attachment	attachment	NOUN
emaj-222	116	42	and	and	CCONJ
emaj-222	116	43	brand	brand	NOUN
emaj-222	116	44	love	love	NOUN
emaj-222	116	45	)	)	PUNCT
emaj-222	116	46	increase	increase	VERB
emaj-222	116	47	brand	brand	NOUN
emaj-222	116	48	loyalty	loyalty	NOUN
emaj-222	116	49	in	in	ADP
emaj-222	116	50	young	young	ADJ
emaj-222	116	51	consumers	consumer	NOUN
emaj-222	116	52	.	.	PUNCT
emaj-222	117	1	that	that	DET
emaj-222	117	2	study	study	NOUN
emaj-222	117	3	also	also	ADV
emaj-222	117	4	asserts	assert	VERB
emaj-222	117	5	that	that	SCONJ
emaj-222	117	6	‘	'	PUNCT
emaj-222	117	7	self	self	NOUN
emaj-222	117	8	-	-	PUNCT
emaj-222	117	9	concept	concept	NOUN
emaj-222	117	10	connection	connection	NOUN
emaj-222	117	11	’	'	PUNCT
emaj-222	117	12	,	,	PUNCT
emaj-222	117	13	which	which	PRON
emaj-222	117	14	refers	refer	VERB
emaj-222	117	15	to	to	ADP
emaj-222	117	16	the	the	DET
emaj-222	117	17	degree	degree	NOUN
emaj-222	117	18	to	to	PART
emaj-222	117	19	which	which	PRON
emaj-222	117	20	the	the	DET
emaj-222	117	21	brand	brand	NOUN
emaj-222	117	22	expresses	express	VERB
emaj-222	117	23	important	important	ADJ
emaj-222	117	24	aspects	aspect	NOUN
emaj-222	117	25	of	of	ADP
emaj-222	117	26	the	the	DET
emaj-222	117	27	consumer	consumer	NOUN
emaj-222	117	28	’s	’s	PART
emaj-222	117	29	self	self	NOUN
emaj-222	117	30	-	-	PUNCT
emaj-222	117	31	identity	identity	NOUN
emaj-222	117	32	,	,	PUNCT
emaj-222	117	33	values	value	NOUN
emaj-222	117	34	,	,	PUNCT
emaj-222	117	35	and	and	CCONJ
emaj-222	117	36	goals	goal	NOUN
emaj-222	117	37	,	,	PUNCT
emaj-222	117	38	increases	increase	VERB
emaj-222	117	39	brand	brand	NOUN
emaj-222	117	40	love	love	NOUN
emaj-222	117	41	and	and	CCONJ
emaj-222	117	42	the	the	DET
emaj-222	117	43	emotional	emotional	ADJ
emaj-222	117	44	commitment	commitment	NOUN
emaj-222	117	45	to	to	ADP
emaj-222	117	46	the	the	DET
emaj-222	117	47	brand	brand	NOUN
emaj-222	117	48	.	.	PUNCT
emaj-222	118	1	turkey	turkey	PROPN
emaj-222	118	2	’s	’s	PART
emaj-222	118	3	lovemarks	lovemarks	PROPN
emaj-222	118	4	research	research	NOUN
emaj-222	118	5	,	,	PUNCT
emaj-222	118	6	one	one	NUM
emaj-222	118	7	of	of	ADP
emaj-222	118	8	the	the	DET
emaj-222	118	9	studies	study	NOUN
emaj-222	118	10	conducted	conduct	VERB
emaj-222	118	11	in	in	ADP
emaj-222	118	12	parallel	parallel	NOUN
emaj-222	118	13	to	to	ADP
emaj-222	118	14	the	the	DET
emaj-222	118	15	literature	literature	NOUN
emaj-222	118	16	,	,	PUNCT
emaj-222	118	17	is	be	AUX
emaj-222	118	18	led	lead	VERB
emaj-222	118	19	by	by	ADP
emaj-222	118	20	mediacat	mediacat	NOUN
emaj-222	118	21	and	and	CCONJ
emaj-222	118	22	conducted	conduct	VERB
emaj-222	118	23	by	by	ADP
emaj-222	118	24	ipsos	ipsos	NOUN
emaj-222	118	25	using	use	VERB
emaj-222	118	26	the	the	DET
emaj-222	118	27	computer	computer	NOUN
emaj-222	118	28	-	-	PUNCT
emaj-222	118	29	assisted	assist	VERB
emaj-222	118	30	telephone	telephone	NOUN
emaj-222	118	31	interviewing	interviewing	NOUN
emaj-222	118	32	(	(	PUNCT
emaj-222	118	33	cati	cati	PROPN
emaj-222	118	34	)	)	PUNCT
emaj-222	118	35	method	method	NOUN
emaj-222	118	36	.	.	PUNCT
emaj-222	119	1	the	the	DET
emaj-222	119	2	aim	aim	NOUN
emaj-222	119	3	of	of	ADP
emaj-222	119	4	the	the	DET
emaj-222	119	5	study	study	NOUN
emaj-222	119	6	is	be	AUX
emaj-222	119	7	to	to	PART
emaj-222	119	8	determine	determine	VERB
emaj-222	119	9	the	the	DET
emaj-222	119	10	brands	brand	NOUN
emaj-222	119	11	that	that	PRON
emaj-222	119	12	are	be	AUX
emaj-222	119	13	‘	'	PUNCT
emaj-222	119	14	lovemarks	lovemark	NOUN
emaj-222	119	15	’	'	PUNCT
emaj-222	119	16	in	in	ADP
emaj-222	119	17	certain	certain	ADJ
emaj-222	119	18	categories	category	NOUN
emaj-222	119	19	,	,	PUNCT
emaj-222	119	20	in	in	ADP
emaj-222	119	21	which	which	PRON
emaj-222	119	22	competition	competition	NOUN
emaj-222	119	23	and	and	CCONJ
emaj-222	119	24	communication	communication	NOUN
emaj-222	119	25	activities	activity	NOUN
emaj-222	119	26	are	be	AUX
emaj-222	119	27	intense	intense	ADJ
emaj-222	119	28	or	or	CCONJ
emaj-222	119	29	are	be	AUX
emaj-222	119	30	an	an	DET
emaj-222	119	31	object	object	NOUN
emaj-222	119	32	of	of	ADP
emaj-222	119	33	interest	interest	NOUN
emaj-222	119	34	in	in	ADP
emaj-222	119	35	turkey	turkey	PROPN
emaj-222	119	36	.	.	PUNCT
emaj-222	120	1	categories	category	NOUN
emaj-222	120	2	are	be	AUX
emaj-222	120	3	determined	determine	VERB
emaj-222	120	4	at	at	ADP
emaj-222	120	5	the	the	DET
emaj-222	120	6	beginning	beginning	NOUN
emaj-222	120	7	of	of	ADP
emaj-222	120	8	each	each	DET
emaj-222	120	9	year	year	NOUN
emaj-222	120	10	by	by	ADP
emaj-222	120	11	the	the	DET
emaj-222	120	12	parties	party	NOUN
emaj-222	120	13	led	lead	VERB
emaj-222	120	14	by	by	ADP
emaj-222	120	15	mediacat	mediacat	NOUN
emaj-222	120	16	.	.	PUNCT
emaj-222	121	1	the	the	DET
emaj-222	121	2	study	study	NOUN
emaj-222	121	3	period	period	NOUN
emaj-222	121	4	is	be	AUX
emaj-222	121	5	kept	keep	VERB
emaj-222	121	6	wide	wide	ADJ
emaj-222	121	7	each	each	DET
emaj-222	121	8	year	year	NOUN
emaj-222	121	9	to	to	PART
emaj-222	121	10	minimize	minimize	VERB
emaj-222	121	11	the	the	DET
emaj-222	121	12	effects	effect	NOUN
emaj-222	121	13	of	of	ADP
emaj-222	121	14	seasonality	seasonality	NOUN
emaj-222	121	15	.	.	PUNCT
emaj-222	122	1	the	the	DET
emaj-222	122	2	study	study	NOUN
emaj-222	122	3	period	period	NOUN
emaj-222	122	4	in	in	ADP
emaj-222	122	5	2019	2019	NUM
emaj-222	122	6	was	be	AUX
emaj-222	122	7	february	february	PROPN
emaj-222	122	8	-	-	PUNCT
emaj-222	122	9	june	june	PROPN
emaj-222	122	10	2019	2019	NUM
emaj-222	122	11	.	.	PUNCT
emaj-222	123	1	the	the	DET
emaj-222	123	2	study	study	NOUN
emaj-222	123	3	was	be	AUX
emaj-222	123	4	suspended	suspend	VERB
emaj-222	123	5	during	during	ADP
emaj-222	123	6	weekly	weekly	ADJ
emaj-222	123	7	holidays	holiday	NOUN
emaj-222	123	8	and	and	CCONJ
emaj-222	123	9	official	official	ADJ
emaj-222	123	10	holidays	holiday	NOUN
emaj-222	123	11	.	.	PUNCT
emaj-222	124	1	the	the	DET
emaj-222	124	2	study	study	NOUN
emaj-222	124	3	was	be	AUX
emaj-222	124	4	carried	carry	VERB
emaj-222	124	5	out	out	ADP
emaj-222	124	6	with	with	ADP
emaj-222	124	7	the	the	DET
emaj-222	124	8	participation	participation	NOUN
emaj-222	124	9	of	of	ADP
emaj-222	124	10	2,000,000	2,000,000	NUM
emaj-222	124	11	people	people	NOUN
emaj-222	124	12	representative	representative	NOUN
emaj-222	124	13	of	of	ADP
emaj-222	124	14	turkey	turkey	NOUN
emaj-222	124	15	,	,	PUNCT
emaj-222	124	16	with	with	ADP
emaj-222	124	17	an	an	DET
emaj-222	124	18	equal	equal	ADJ
emaj-222	124	19	ratio	ratio	NOUN
emaj-222	124	20	of	of	ADP
emaj-222	124	21	men	man	NOUN
emaj-222	124	22	and	and	CCONJ
emaj-222	124	23	women	woman	NOUN
emaj-222	124	24	.	.	PUNCT
emaj-222	125	1	the	the	DET
emaj-222	125	2	study	study	NOUN
emaj-222	125	3	employed	employ	VERB
emaj-222	125	4	a	a	DET
emaj-222	125	5	methodology	methodology	NOUN
emaj-222	125	6	that	that	PRON
emaj-222	125	7	was	be	AUX
emaj-222	125	8	strengthened	strengthen	VERB
emaj-222	125	9	in	in	ADP
emaj-222	125	10	2016	2016	NUM
emaj-222	125	11	,	,	PUNCT
emaj-222	125	12	and	and	CCONJ
emaj-222	125	13	which	which	PRON
emaj-222	125	14	calculates	calculate	VERB
emaj-222	125	15	lovemark	lovemark	NOUN
emaj-222	125	16	results	result	NOUN
emaj-222	125	17	through	through	ADP
emaj-222	125	18	four	four	NUM
emaj-222	125	19	separate	separate	ADJ
emaj-222	125	20	questions	question	NOUN
emaj-222	125	21	.	.	PUNCT
emaj-222	126	1	since	since	SCONJ
emaj-222	126	2	2016	2016	NUM
emaj-222	126	3	,	,	PUNCT
emaj-222	126	4	lovemark	lovemark	NOUN
emaj-222	126	5	calculations	calculation	NOUN
emaj-222	126	6	have	have	AUX
emaj-222	126	7	been	be	AUX
emaj-222	126	8	based	base	VERB
emaj-222	126	9	on	on	ADP
emaj-222	126	10	the	the	DET
emaj-222	126	11	first	first	ADJ
emaj-222	126	12	brand	brand	NOUN
emaj-222	126	13	that	that	PRON
emaj-222	126	14	comes	come	VERB
emaj-222	126	15	to	to	ADP
emaj-222	126	16	mind	mind	NOUN
emaj-222	126	17	in	in	ADP
emaj-222	126	18	each	each	DET
emaj-222	126	19	category	category	NOUN
emaj-222	126	20	,	,	PUNCT
emaj-222	126	21	closeness	closeness	NOUN
emaj-222	126	22	to	to	ADP
emaj-222	126	23	the	the	DET
emaj-222	126	24	brand	brand	NOUN
emaj-222	126	25	,	,	PUNCT
emaj-222	126	26	expectation	expectation	NOUN
emaj-222	126	27	and	and	CCONJ
emaj-222	126	28	the	the	DET
emaj-222	126	29	meeting	meeting	NOUN
emaj-222	126	30	of	of	ADP
emaj-222	126	31	needs	need	NOUN
emaj-222	126	32	,	,	PUNCT
emaj-222	126	33	and	and	CCONJ
emaj-222	126	34	finally	finally	ADV
emaj-222	126	35	the	the	DET
emaj-222	126	36	statement	statement	NOUN
emaj-222	126	37	,	,	PUNCT
emaj-222	126	38	‘	'	PUNCT
emaj-222	126	39	this	this	DET
emaj-222	126	40	brand	brand	NOUN
emaj-222	126	41	is	be	AUX
emaj-222	126	42	the	the	DET
emaj-222	126	43	one	one	NOUN
emaj-222	126	44	i	i	PRON
emaj-222	126	45	love	love	VERB
emaj-222	126	46	the	the	DET
emaj-222	126	47	most	most	ADJ
emaj-222	126	48	and	and	CCONJ
emaj-222	126	49	i	i	PRON
emaj-222	126	50	will	will	AUX
emaj-222	126	51	never	never	ADV
emaj-222	126	52	give	give	VERB
emaj-222	126	53	up	up	ADP
emaj-222	126	54	’	'	PUNCT
emaj-222	126	55	(	(	PUNCT
emaj-222	126	56	mediacat	mediacat	X
emaj-222	126	57	,	,	PUNCT
emaj-222	126	58	2019	2019	NUM
emaj-222	126	59	)	)	PUNCT
emaj-222	126	60	.	.	PUNCT
emaj-222	127	1	iii	iii	X
emaj-222	127	2	.	.	PROPN
emaj-222	127	3	methodology	methodology	NOUN
emaj-222	127	4	the	the	DET
emaj-222	127	5	aim	aim	NOUN
emaj-222	127	6	of	of	ADP
emaj-222	127	7	this	this	DET
emaj-222	127	8	study	study	NOUN
emaj-222	127	9	is	be	AUX
emaj-222	127	10	to	to	PART
emaj-222	127	11	identify	identify	VERB
emaj-222	127	12	how	how	SCONJ
emaj-222	127	13	brand	brand	NOUN
emaj-222	127	14	love	love	NOUN
emaj-222	127	15	is	be	AUX
emaj-222	127	16	created	create	VERB
emaj-222	127	17	and	and	CCONJ
emaj-222	127	18	to	to	PART
emaj-222	127	19	distinguish	distinguish	VERB
emaj-222	127	20	the	the	DET
emaj-222	127	21	components	component	NOUN
emaj-222	127	22	of	of	ADP
emaj-222	127	23	sustainable	sustainable	ADJ
emaj-222	127	24	brand	brand	NOUN
emaj-222	127	25	love	love	NOUN
emaj-222	127	26	.	.	PUNCT
emaj-222	128	1	to	to	ADP
emaj-222	128	2	that	that	DET
emaj-222	128	3	end	end	NOUN
emaj-222	128	4	,	,	PUNCT
emaj-222	128	5	2019	2019	NUM
emaj-222	128	6	categories	category	NOUN
emaj-222	128	7	of	of	ADP
emaj-222	128	8	the	the	DET
emaj-222	128	9	lovemark	lovemark	NOUN
emaj-222	128	10	study	study	NOUN
emaj-222	128	11	conducted	conduct	VERB
emaj-222	128	12	by	by	ADP
emaj-222	128	13	ipsos	ipsos	NOUN
emaj-222	128	14	on	on	ADP
emaj-222	128	15	behalf	behalf	NOUN
emaj-222	128	16	of	of	ADP
emaj-222	128	17	mediacat	mediacat	NOUN
emaj-222	128	18	magazine	magazine	NOUN
emaj-222	128	19	have	have	AUX
emaj-222	128	20	been	be	AUX
emaj-222	128	21	taken	take	VERB
emaj-222	128	22	as	as	ADP
emaj-222	128	23	the	the	DET
emaj-222	128	24	basis	basis	NOUN
emaj-222	128	25	,	,	PUNCT
emaj-222	128	26	and	and	CCONJ
emaj-222	128	27	the	the	DET
emaj-222	128	28	brands	brand	NOUN
emaj-222	128	29	that	that	PRON
emaj-222	128	30	achieved	achieve	VERB
emaj-222	128	31	first	first	ADJ
emaj-222	128	32	place	place	NOUN
emaj-222	128	33	in	in	ADP
emaj-222	128	34	their	their	PRON
emaj-222	128	35	respective	respective	ADJ
emaj-222	128	36	categories	category	NOUN
emaj-222	128	37	five	five	NUM
emaj-222	128	38	times	time	NOUN
emaj-222	128	39	consecutively	consecutively	ADV
emaj-222	128	40	were	be	AUX
emaj-222	128	41	analyzed	analyze	VERB
emaj-222	128	42	.	.	PUNCT
emaj-222	129	1	the	the	DET
emaj-222	129	2	study	study	NOUN
emaj-222	129	3	did	do	AUX
emaj-222	129	4	not	not	PART
emaj-222	129	5	reveal	reveal	VERB
emaj-222	129	6	any	any	DET
emaj-222	129	7	category	category	NOUN
emaj-222	129	8	-	-	PUNCT
emaj-222	129	9	based	base	VERB
emaj-222	129	10	first	first	ADJ
emaj-222	129	11	-	-	PUNCT
emaj-222	129	12	place	place	NOUN
emaj-222	129	13	holders	holder	NOUN
emaj-222	129	14	before	before	ADP
emaj-222	129	15	2013	2013	NUM
emaj-222	129	16	.	.	PUNCT
emaj-222	130	1	only	only	ADV
emaj-222	130	2	a	a	DET
emaj-222	130	3	single	single	ADJ
emaj-222	130	4	brand	brand	NOUN
emaj-222	130	5	(	(	PUNCT
emaj-222	130	6	arçelik	arçelik	PROPN
emaj-222	130	7	)	)	PUNCT
emaj-222	130	8	achieved	achieve	VERB
emaj-222	130	9	the	the	DET
emaj-222	130	10	first	first	ADJ
emaj-222	130	11	place	place	NOUN
emaj-222	130	12	irrespective	irrespective	ADV
emaj-222	130	13	of	of	ADP
emaj-222	130	14	categories	category	NOUN
emaj-222	130	15	.	.	PUNCT
emaj-222	131	1	category	category	NOUN
emaj-222	131	2	-	-	PUNCT
emaj-222	131	3	based	base	VERB
emaj-222	131	4	studies	study	NOUN
emaj-222	131	5	began	begin	VERB
emaj-222	131	6	as	as	ADP
emaj-222	131	7	of	of	ADP
emaj-222	131	8	2013	2013	NUM
emaj-222	131	9	.	.	PUNCT
emaj-222	132	1	not	not	PART
emaj-222	132	2	all	all	DET
emaj-222	132	3	categories	category	NOUN
emaj-222	132	4	are	be	AUX
emaj-222	132	5	included	include	VERB
emaj-222	132	6	in	in	ADP
emaj-222	132	7	the	the	DET
emaj-222	132	8	study	study	NOUN
emaj-222	132	9	every	every	DET
emaj-222	132	10	year	year	NOUN
emaj-222	132	11	.	.	PUNCT
emaj-222	133	1	the	the	DET
emaj-222	133	2	fuel	fuel	NOUN
emaj-222	133	3	category	category	NOUN
emaj-222	133	4	was	be	AUX
emaj-222	133	5	excluded	exclude	VERB
emaj-222	133	6	in	in	ADP
emaj-222	133	7	2015	2015	NUM
emaj-222	133	8	,	,	PUNCT
emaj-222	133	9	and	and	CCONJ
emaj-222	133	10	the	the	DET
emaj-222	133	11	coffee	coffee	NOUN
emaj-222	133	12	category	category	NOUN
emaj-222	133	13	was	be	AUX
emaj-222	133	14	excluded	exclude	VERB
emaj-222	133	15	in	in	ADP
emaj-222	133	16	2013	2013	NUM
emaj-222	133	17	and	and	CCONJ
emaj-222	133	18	2014	2014	NUM
emaj-222	133	19	.	.	PUNCT
emaj-222	134	1	arçelik	arçelik	PROPN
emaj-222	134	2	is	be	AUX
emaj-222	134	3	selected	select	VERB
emaj-222	134	4	as	as	ADP
emaj-222	134	5	a	a	DET
emaj-222	134	6	lovemark	lovemark	NOUN
emaj-222	134	7	seven	seven	NUM
emaj-222	134	8	times	time	NOUN
emaj-222	134	9	from	from	ADP
emaj-222	134	10	2013	2013	NUM
emaj-222	134	11	to	to	ADP
emaj-222	134	12	2019	2019	NUM
emaj-222	134	13	.	.	PUNCT
emaj-222	135	1	opet	opet	PROPN
emaj-222	135	2	is	be	AUX
emaj-222	135	3	selected	select	VERB
emaj-222	135	4	as	as	ADP
emaj-222	135	5	a	a	DET
emaj-222	135	6	lovemark	lovemark	NOUN
emaj-222	135	7	five	five	NUM
emaj-222	135	8	times	time	NOUN
emaj-222	135	9	from	from	ADP
emaj-222	135	10	2013	2013	NUM
emaj-222	135	11	to	to	ADP
emaj-222	135	12	2019	2019	NUM
emaj-222	135	13	.	.	PUNCT
emaj-222	136	1	nescafé	nescafé	PROPN
emaj-222	136	2	is	be	AUX
emaj-222	136	3	selected	select	VERB
emaj-222	136	4	as	as	ADP
emaj-222	136	5	a	a	DET
emaj-222	136	6	lovemark	lovemark	NOUN
emaj-222	136	7	five	five	NUM
emaj-222	136	8	times	time	NOUN
emaj-222	136	9	from	from	ADP
emaj-222	136	10	2015	2015	NUM
emaj-222	136	11	to	to	ADP
emaj-222	136	12	2019	2019	NUM
emaj-222	136	13	.	.	PUNCT
emaj-222	137	1	migros	migros	PROPN
emaj-222	137	2	is	be	AUX
emaj-222	137	3	selected	select	VERB
emaj-222	137	4	as	as	ADP
emaj-222	137	5	a	a	DET
emaj-222	137	6	lovemark	lovemark	NOUN
emaj-222	137	7	five	five	NUM
emaj-222	137	8	times	time	NOUN
emaj-222	137	9	from	from	ADP
emaj-222	137	10	2015	2015	NUM
emaj-222	137	11	to	to	ADP
emaj-222	137	12	2019	2019	NUM
emaj-222	137	13	and	and	CCONJ
emaj-222	137	14	volkswagen	volkswagen	NOUN
emaj-222	137	15	is	be	AUX
emaj-222	137	16	selected	select	VERB
emaj-222	137	17	as	as	ADP
emaj-222	137	18	a	a	DET
emaj-222	137	19	lovemark	lovemark	NOUN
emaj-222	137	20	seven	seven	NUM
emaj-222	137	21	times	time	NOUN
emaj-222	137	22	from	from	ADP
emaj-222	137	23	2013	2013	NUM
emaj-222	137	24	to	to	ADP
emaj-222	137	25	2019	2019	NUM
emaj-222	137	26	(	(	PUNCT
emaj-222	137	27	sharing	share	VERB
emaj-222	137	28	first	first	ADJ
emaj-222	137	29	place	place	NOUN
emaj-222	137	30	with	with	ADP
emaj-222	137	31	bmw	bmw	PROPN
emaj-222	137	32	in	in	ADP
emaj-222	137	33	2015	2015	NUM
emaj-222	137	34	.	.	PUNCT
emaj-222	138	1	mediacat	mediacat	NOUN
emaj-222	138	2	lovemarks	lovemark	NOUN
emaj-222	138	3	study	study	VERB
emaj-222	138	4	results	result	NOUN
emaj-222	138	5	in	in	ADP
emaj-222	138	6	five	five	NUM
emaj-222	138	7	categories	category	NOUN
emaj-222	138	8	for	for	ADP
emaj-222	138	9	the	the	DET
emaj-222	138	10	period	period	NOUN
emaj-222	138	11	of	of	ADP
emaj-222	138	12	2013	2013	NUM
emaj-222	138	13	-	-	SYM
emaj-222	138	14	2019	2019	NUM
emaj-222	138	15	are	be	AUX
emaj-222	138	16	indicated	indicate	VERB
emaj-222	138	17	below	below	ADP
emaj-222	138	18	:	:	PUNCT
emaj-222	138	19	table	table	NOUN
emaj-222	138	20	1	1	NUM
emaj-222	138	21	:	:	PUNCT
emaj-222	138	22	mediacat	mediacat	NUM
emaj-222	138	23	lovemarks	lovemark	NOUN
emaj-222	138	24	study	study	VERB
emaj-222	138	25	results	result	NOUN
emaj-222	138	26	in	in	ADP
emaj-222	138	27	five	five	NUM
emaj-222	138	28	categories	category	NOUN
emaj-222	138	29	(	(	PUNCT
emaj-222	138	30	years	year	NOUN
emaj-222	138	31	)	)	PUNCT
emaj-222	138	32	source	source	NOUN
emaj-222	138	33	:	:	PUNCT
emaj-222	138	34	composed	compose	VERB
emaj-222	138	35	by	by	ADP
emaj-222	138	36	authors	author	NOUN
emaj-222	138	37	as	as	ADP
emaj-222	138	38	a	a	DET
emaj-222	138	39	part	part	NOUN
emaj-222	138	40	of	of	ADP
emaj-222	138	41	the	the	DET
emaj-222	138	42	study	study	NOUN
emaj-222	138	43	and	and	CCONJ
emaj-222	138	44	based	base	VERB
emaj-222	138	45	on	on	ADP
emaj-222	138	46	the	the	DET
emaj-222	138	47	2019	2019	NUM
emaj-222	138	48	results	result	NOUN
emaj-222	138	49	of	of	ADP
emaj-222	138	50	the	the	DET
emaj-222	138	51	‘	'	PUNCT
emaj-222	138	52	turkey	turkey	NOUN
emaj-222	138	53	’s	’s	PART
emaj-222	138	54	lovemarks	lovemark	NOUN
emaj-222	138	55	’	'	PUNCT
emaj-222	138	56	study	study	NOUN
emaj-222	138	57	,	,	PUNCT
emaj-222	138	58	which	which	PRON
emaj-222	138	59	was	be	AUX
emaj-222	138	60	first	first	ADV
emaj-222	138	61	conducted	conduct	VERB
emaj-222	138	62	by	by	ADP
emaj-222	138	63	mediacat	mediacat	NOUN
emaj-222	138	64	with	with	ADP
emaj-222	138	65	the	the	DET
emaj-222	138	66	support	support	NOUN
emaj-222	138	67	of	of	ADP
emaj-222	138	68	millward	millward	PROPN
emaj-222	138	69	brown	brown	PROPN
emaj-222	138	70	turkey	turkey	NOUN
emaj-222	138	71	in	in	ADP
emaj-222	138	72	2007	2007	NUM
emaj-222	138	73	,	,	PUNCT
emaj-222	138	74	and	and	CCONJ
emaj-222	138	75	which	which	PRON
emaj-222	138	76	has	have	AUX
emaj-222	138	77	continued	continue	VERB
emaj-222	138	78	annually	annually	ADV
emaj-222	138	79	in	in	ADP
emaj-222	138	80	cooperation	cooperation	NOUN
emaj-222	138	81	with	with	ADP
emaj-222	138	82	ipsos	ipsos	NOUN
emaj-222	138	83	since	since	SCONJ
emaj-222	138	84	2009	2009	NUM
emaj-222	138	85	(	(	PUNCT
emaj-222	138	86	mediacat	mediacat	NOUN
emaj-222	138	87	,	,	PUNCT
emaj-222	138	88	2019	2019	NUM
emaj-222	138	89	)	)	PUNCT
emaj-222	138	90	;	;	PUNCT
emaj-222	138	91	opet	opet	PROPN
emaj-222	138	92	,	,	PUNCT
emaj-222	138	93	which	which	PRON
emaj-222	138	94	has	have	AUX
emaj-222	138	95	achieved	achieve	VERB
emaj-222	138	96	the	the	DET
emaj-222	138	97	first	first	ADJ
emaj-222	138	98	place	place	NOUN
emaj-222	138	99	in	in	ADP
emaj-222	138	100	the	the	DET
emaj-222	138	101	‘	'	PUNCT
emaj-222	138	102	gas	gas	NOUN
emaj-222	138	103	stations	station	NOUN
emaj-222	138	104	’	'	PUNCT
emaj-222	138	105	category	category	NOUN
emaj-222	138	106	five	five	NUM
emaj-222	138	107	times	time	NOUN
emaj-222	138	108	since	since	SCONJ
emaj-222	138	109	2013	2013	NUM
emaj-222	138	110	;	;	PUNCT
emaj-222	138	111	migros	migros	PROPN
emaj-222	138	112	,	,	PUNCT
emaj-222	138	113	which	which	PRON
emaj-222	138	114	has	have	AUX
emaj-222	138	115	achieved	achieve	VERB
emaj-222	138	116	first	first	ADJ
emaj-222	138	117	place	place	NOUN
emaj-222	138	118	in	in	ADP
emaj-222	138	119	the	the	DET
emaj-222	138	120	‘	'	PUNCT
emaj-222	138	121	supermarket	supermarket	NOUN
emaj-222	138	122	’	'	PUNCT
emaj-222	138	123	category	category	NOUN
emaj-222	138	124	five	five	NUM
emaj-222	138	125	times	time	NOUN
emaj-222	138	126	since	since	SCONJ
emaj-222	138	127	2013	2013	NUM
emaj-222	138	128	;	;	PUNCT
emaj-222	138	129	and	and	CCONJ
emaj-222	138	130	nescafé	nescafé	NOUN
emaj-222	138	131	,	,	PUNCT
emaj-222	138	132	which	which	PRON
emaj-222	138	133	has	have	AUX
emaj-222	138	134	achieved	achieve	VERB
emaj-222	138	135	first	first	ADJ
emaj-222	138	136	place	place	NOUN
emaj-222	138	137	in	in	ADP
emaj-222	138	138	the	the	DET
emaj-222	138	139	‘	'	PUNCT
emaj-222	138	140	coffee	coffee	NOUN
emaj-222	138	141	’	'	PUNCT
emaj-222	138	142	category	category	NOUN
emaj-222	138	143	five	five	NUM
emaj-222	138	144	times	time	NOUN
emaj-222	138	145	since	since	SCONJ
emaj-222	138	146	2015	2015	NUM
emaj-222	138	147	,	,	PUNCT
emaj-222	138	148	were	be	AUX
emaj-222	138	149	asked	ask	VERB
emaj-222	138	150	about	about	ADP
emaj-222	138	151	how	how	SCONJ
emaj-222	138	152	they	they	PRON
emaj-222	138	153	created	create	VERB
emaj-222	138	154	brand	brand	NOUN
emaj-222	138	155	love	love	NOUN
emaj-222	138	156	and	and	CCONJ
emaj-222	138	157	how	how	SCONJ
emaj-222	138	158	they	they	PRON
emaj-222	138	159	kept	keep	VERB
emaj-222	138	160	the	the	DET
emaj-222	138	161	love	love	NOUN
emaj-222	138	162	alive	alive	ADJ
emaj-222	138	163	for	for	ADP
emaj-222	138	164	many	many	ADJ
emaj-222	138	165	years	year	NOUN
emaj-222	138	166	.	.	PUNCT
emaj-222	139	1	the	the	DET
emaj-222	139	2	study	study	NOUN
emaj-222	139	3	also	also	ADV
emaj-222	139	4	included	include	VERB
emaj-222	139	5	information	information	NOUN
emaj-222	139	6	retrieved	retrieve	VERB
emaj-222	139	7	from	from	ADP
emaj-222	139	8	literature	literature	NOUN
emaj-222	139	9	screening	screen	VERB
emaj-222	139	10	for	for	ADP
emaj-222	139	11	the	the	DET
emaj-222	139	12	arçelik	arçelik	NOUN
emaj-222	139	13	and	and	CCONJ
emaj-222	139	14	volkswagen	volkswagen	PROPN
emaj-222	139	15	brands	brand	NOUN
emaj-222	139	16	.	.	PUNCT
emaj-222	140	1	a	a	DET
emaj-222	140	2	narrowed	narrow	VERB
emaj-222	140	3	study	study	NOUN
emaj-222	140	4	population	population	NOUN
emaj-222	140	5	was	be	AUX
emaj-222	140	6	obtained	obtain	VERB
emaj-222	140	7	among	among	ADP
emaj-222	140	8	the	the	DET
emaj-222	140	9	lovemark	lovemark	NOUN
emaj-222	140	10	businesses	business	NOUN
emaj-222	140	11	.	.	PUNCT
emaj-222	141	1	long	long	ADJ
emaj-222	141	2	-	-	PUNCT
emaj-222	141	3	term	term	NOUN
emaj-222	141	4	lovemarks	lovemark	NOUN
emaj-222	141	5	were	be	AUX
emaj-222	141	6	chosen	choose	VERB
emaj-222	141	7	as	as	SCONJ
emaj-222	141	8	the	the	DET
emaj-222	141	9	study	study	NOUN
emaj-222	141	10	investigated	investigate	VERB
emaj-222	141	11	the	the	DET
emaj-222	141	12	sustainability	sustainability	NOUN
emaj-222	141	13	of	of	ADP
emaj-222	141	14	the	the	DET
emaj-222	141	15	brand	brand	NOUN
emaj-222	141	16	love	love	NOUN
emaj-222	141	17	they	they	PRON
emaj-222	141	18	built	build	VERB
emaj-222	141	19	in	in	ADP
emaj-222	141	20	consumers	consumer	NOUN
emaj-222	141	21	.	.	PUNCT
emaj-222	142	1	a	a	DET
emaj-222	142	2	qualitative	qualitative	ADJ
emaj-222	142	3	and	and	CCONJ
emaj-222	142	4	exploratory	exploratory	ADJ
emaj-222	142	5	study	study	NOUN
emaj-222	142	6	was	be	AUX
emaj-222	142	7	conducted	conduct	VERB
emaj-222	142	8	.	.	PUNCT
emaj-222	143	1	because	because	SCONJ
emaj-222	143	2	the	the	DET
emaj-222	143	3	population	population	NOUN
emaj-222	143	4	was	be	AUX
emaj-222	143	5	limited	limit	VERB
emaj-222	143	6	,	,	PUNCT
emaj-222	143	7	conducting	conduct	VERB
emaj-222	143	8	a	a	DET
emaj-222	143	9	questionnaire	questionnaire	NOUN
emaj-222	143	10	would	would	AUX
emaj-222	143	11	not	not	PART
emaj-222	143	12	have	have	AUX
emaj-222	143	13	been	be	AUX
emaj-222	143	14	meaningful	meaningful	ADJ
emaj-222	143	15	.	.	PUNCT
emaj-222	144	1	therefore	therefore	ADV
emaj-222	144	2	,	,	PUNCT
emaj-222	144	3	interviews	interview	NOUN
emaj-222	144	4	and	and	CCONJ
emaj-222	144	5	literature	literature	NOUN
emaj-222	144	6	screening	screening	NOUN
emaj-222	144	7	were	be	AUX
emaj-222	144	8	used	use	VERB
emaj-222	144	9	.	.	PUNCT
emaj-222	145	1	the	the	DET
emaj-222	145	2	face	face	NOUN
emaj-222	145	3	-	-	PUNCT
emaj-222	145	4	to	to	ADP
emaj-222	145	5	-	-	PUNCT
emaj-222	145	6	face	face	NOUN
emaj-222	145	7	interview	interview	NOUN
emaj-222	145	8	technique	technique	NOUN
emaj-222	145	9	was	be	AUX
emaj-222	145	10	used	use	VERB
emaj-222	145	11	as	as	ADP
emaj-222	145	12	the	the	DET
emaj-222	145	13	study	study	NOUN
emaj-222	145	14	method	method	NOUN
emaj-222	145	15	.	.	PUNCT
emaj-222	146	1	interviews	interview	NOUN
emaj-222	146	2	were	be	AUX
emaj-222	146	3	conducted	conduct	VERB
emaj-222	146	4	with	with	ADP
emaj-222	146	5	migros	migros	PROPN
emaj-222	146	6	,	,	PUNCT
emaj-222	146	7	nescafé	nescafé	NOUN
emaj-222	146	8	and	and	CCONJ
emaj-222	146	9	opet	opet	NOUN
emaj-222	146	10	,	,	PUNCT
emaj-222	146	11	but	but	CCONJ
emaj-222	146	12	not	not	PART
emaj-222	146	13	with	with	ADP
emaj-222	146	14	arçelik	arçelik	NOUN
emaj-222	146	15	and	and	CCONJ
emaj-222	146	16	volkswagen	volkswagen	NOUN
emaj-222	146	17	.	.	PUNCT
emaj-222	147	1	therefore	therefore	ADV
emaj-222	147	2	,	,	PUNCT
emaj-222	147	3	at	at	ADP
emaj-222	147	4	the	the	DET
emaj-222	147	5	direction	direction	NOUN
emaj-222	147	6	of	of	ADP
emaj-222	147	7	the	the	DET
emaj-222	147	8	officials	official	NOUN
emaj-222	147	9	of	of	ADP
emaj-222	147	10	these	these	DET
emaj-222	147	11	two	two	NUM
emaj-222	147	12	companies	company	NOUN
emaj-222	147	13	,	,	PUNCT
emaj-222	147	14	their	their	PRON
emaj-222	147	15	interviews	interview	NOUN
emaj-222	147	16	with	with	ADP
emaj-222	147	17	mediacat	mediacat	NOUN
emaj-222	147	18	were	be	AUX
emaj-222	147	19	used	use	VERB
emaj-222	147	20	instead	instead	ADV
emaj-222	147	21	.	.	PUNCT
emaj-222	148	1	the	the	DET
emaj-222	148	2	officials	official	NOUN
emaj-222	148	3	of	of	ADP
emaj-222	148	4	migros	migros	PROPN
emaj-222	148	5	,	,	PUNCT
emaj-222	148	6	nescafé	nescafé	PROPN
emaj-222	148	7	and	and	CCONJ
emaj-222	148	8	opet	opet	PROPN
emaj-222	148	9	were	be	AUX
emaj-222	148	10	contacted	contact	VERB
emaj-222	148	11	and	and	CCONJ
emaj-222	148	12	an	an	DET
emaj-222	148	13	appointment	appointment	NOUN
emaj-222	148	14	was	be	AUX
emaj-222	148	15	made	make	VERB
emaj-222	148	16	with	with	ADP
emaj-222	148	17	them	they	PRON
emaj-222	148	18	,	,	PUNCT
emaj-222	148	19	and	and	CCONJ
emaj-222	148	20	a	a	DET
emaj-222	148	21	face	face	NOUN
emaj-222	148	22	-	-	PUNCT
emaj-222	148	23	to	to	ADP
emaj-222	148	24	-	-	PUNCT
emaj-222	148	25	face	face	NOUN
emaj-222	148	26	interview	interview	NOUN
emaj-222	148	27	was	be	AUX
emaj-222	148	28	conducted	conduct	VERB
emaj-222	148	29	by	by	ADP
emaj-222	148	30	visiting	visit	VERB
emaj-222	148	31	their	their	PRON
emaj-222	148	32	companies	company	NOUN
emaj-222	148	33	.	.	PUNCT
emaj-222	149	1	ethical	ethical	ADJ
emaj-222	149	2	approval	approval	NOUN
emaj-222	149	3	was	be	AUX
emaj-222	149	4	obtained	obtain	VERB
emaj-222	149	5	from	from	ADP
emaj-222	149	6	all	all	DET
emaj-222	149	7	brands	brand	NOUN
emaj-222	149	8	included	include	VERB
emaj-222	149	9	in	in	ADP
emaj-222	149	10	the	the	DET
emaj-222	149	11	study	study	NOUN
emaj-222	149	12	for	for	ADP
emaj-222	149	13	the	the	DET
emaj-222	149	14	use	use	NOUN
emaj-222	149	15	of	of	ADP
emaj-222	149	16	brand	brand	NOUN
emaj-222	149	17	names	name	NOUN
emaj-222	149	18	in	in	ADP
emaj-222	149	19	the	the	DET
emaj-222	149	20	article	article	NOUN
emaj-222	149	21	.	.	PUNCT
emaj-222	150	1	volume	volume	NOUN
emaj-222	150	2	11	11	NUM
emaj-222	150	3	no	no	DET
emaj-222	150	4	1	1	NUM
emaj-222	150	5	(	(	PUNCT
emaj-222	150	6	2021	2021	NUM
emaj-222	150	7	)	)	PUNCT
emaj-222	150	8	|	|	ADV
emaj-222	150	9	issn	issn	VERB
emaj-222	150	10	2158	2158	NUM
emaj-222	150	11	-	-	SYM
emaj-222	150	12	8708	8708	NUM
emaj-222	150	13	(	(	PUNCT
emaj-222	150	14	online	online	NOUN
emaj-222	150	15	)	)	PUNCT
emaj-222	150	16	|	|	ADV
emaj-222	150	17	doi	doi	X
emaj-222	150	18	10.5195	10.5195	NUM
emaj-222	150	19	/	/	SYM
emaj-222	150	20	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	150	21	|	|	NOUN
emaj-222	150	22	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-222	150	23	does	do	AUX
emaj-222	150	24	brand	brand	NOUN
emaj-222	150	25	love	love	NOUN
emaj-222	150	26	last	last	ADJ
emaj-222	150	27	forever	forever	ADV
emaj-222	150	28	?	?	PUNCT
emaj-222	151	1	:	:	PUNCT
emaj-222	151	2	a	a	DET
emaj-222	151	3	study	study	NOUN
emaj-222	151	4	on	on	ADP
emaj-222	151	5	turkey	turkey	PROPN
emaj-222	151	6	’s	’s	PART
emaj-222	151	7	lovemarks	lovemark	NOUN
emaj-222	151	8	page	page	NOUN
emaj-222	151	9	|80|	|80|	NOUN
emaj-222	151	10	emerging	emerge	VERB
emaj-222	151	11	markets	market	NOUN
emaj-222	151	12	journal	journal	VERB
emaj-222	151	13	the	the	DET
emaj-222	151	14	officials	official	NOUN
emaj-222	151	15	were	be	AUX
emaj-222	151	16	asked	ask	VERB
emaj-222	151	17	the	the	DET
emaj-222	151	18	following	follow	VERB
emaj-222	151	19	questions	question	NOUN
emaj-222	151	20	in	in	ADP
emaj-222	151	21	face	face	NOUN
emaj-222	151	22	-	-	PUNCT
emaj-222	151	23	to	to	ADP
emaj-222	151	24	-	-	PUNCT
emaj-222	151	25	face	face	NOUN
emaj-222	151	26	interviews	interview	NOUN
emaj-222	151	27	and	and	CCONJ
emaj-222	151	28	the	the	DET
emaj-222	151	29	answers	answer	NOUN
emaj-222	151	30	to	to	ADP
emaj-222	151	31	the	the	DET
emaj-222	151	32	same	same	ADJ
emaj-222	151	33	questions	question	NOUN
emaj-222	151	34	were	be	AUX
emaj-222	151	35	searched	search	VERB
emaj-222	151	36	in	in	ADP
emaj-222	151	37	the	the	DET
emaj-222	151	38	literature	literature	NOUN
emaj-222	151	39	screening	screening	NOUN
emaj-222	151	40	:	:	PUNCT
emaj-222	151	41			X
emaj-222	151	42	how	how	SCONJ
emaj-222	151	43	do	do	AUX
emaj-222	151	44	you	you	PRON
emaj-222	151	45	create	create	VERB
emaj-222	151	46	sustainable	sustainable	ADJ
emaj-222	151	47	brand	brand	NOUN
emaj-222	151	48	love	love	NOUN
emaj-222	151	49	for	for	ADP
emaj-222	151	50	your	your	PRON
emaj-222	151	51	customers	customer	NOUN
emaj-222	151	52	?	?	PUNCT
emaj-222	152	1			X
emaj-222	153	1	how	how	SCONJ
emaj-222	153	2	do	do	AUX
emaj-222	153	3	you	you	PRON
emaj-222	153	4	manage	manage	VERB
emaj-222	153	5	to	to	PART
emaj-222	153	6	keep	keep	VERB
emaj-222	153	7	the	the	DET
emaj-222	153	8	brand	brand	NOUN
emaj-222	153	9	love	love	NOUN
emaj-222	153	10	alive	alive	ADJ
emaj-222	153	11	in	in	ADP
emaj-222	153	12	your	your	PRON
emaj-222	153	13	customers	customer	NOUN
emaj-222	153	14	?	?	PUNCT
emaj-222	154	1	(	(	PUNCT
emaj-222	154	2	how	how	SCONJ
emaj-222	154	3	do	do	AUX
emaj-222	154	4	you	you	PRON
emaj-222	154	5	keep	keep	VERB
emaj-222	154	6	the	the	DET
emaj-222	154	7	love	love	NOUN
emaj-222	154	8	between	between	ADP
emaj-222	154	9	you	you	PRON
emaj-222	154	10	and	and	CCONJ
emaj-222	154	11	your	your	PRON
emaj-222	154	12	customers	customer	NOUN
emaj-222	154	13	sustainable	sustainable	ADJ
emaj-222	154	14	?	?	PUNCT
emaj-222	154	15	)	)	PUNCT
emaj-222	155	1	iv	iv	X
emaj-222	155	2	.	.	PUNCT
emaj-222	155	3	findings	finding	VERB
emaj-222	155	4	separate	separate	ADJ
emaj-222	155	5	evaluations	evaluation	NOUN
emaj-222	155	6	of	of	ADP
emaj-222	155	7	the	the	DET
emaj-222	155	8	businesses	business	NOUN
emaj-222	155	9	in	in	ADP
emaj-222	155	10	the	the	DET
emaj-222	155	11	study	study	NOUN
emaj-222	155	12	are	be	AUX
emaj-222	155	13	as	as	SCONJ
emaj-222	155	14	follows	follow	VERB
emaj-222	155	15	:	:	PUNCT
emaj-222	155	16	migros	migros	PROPN
emaj-222	155	17	as	as	ADP
emaj-222	155	18	a	a	DET
emaj-222	155	19	part	part	NOUN
emaj-222	155	20	of	of	ADP
emaj-222	155	21	the	the	DET
emaj-222	155	22	study	study	NOUN
emaj-222	155	23	,	,	PUNCT
emaj-222	155	24	an	an	DET
emaj-222	155	25	interview	interview	NOUN
emaj-222	155	26	was	be	AUX
emaj-222	155	27	conducted	conduct	VERB
emaj-222	155	28	with	with	ADP
emaj-222	155	29	kına	kına	NOUN
emaj-222	155	30	demirel	demirel	NOUN
emaj-222	155	31	,	,	PUNCT
emaj-222	155	32	brand	brand	NOUN
emaj-222	155	33	communication	communication	NOUN
emaj-222	155	34	and	and	CCONJ
emaj-222	155	35	crm	crm	NOUN
emaj-222	155	36	director	director	NOUN
emaj-222	155	37	of	of	ADP
emaj-222	155	38	migros	migros	PROPN
emaj-222	155	39	.	.	PUNCT
emaj-222	156	1	the	the	DET
emaj-222	156	2	highlights	highlight	NOUN
emaj-222	156	3	of	of	ADP
emaj-222	156	4	the	the	DET
emaj-222	156	5	interview	interview	NOUN
emaj-222	156	6	were	be	AUX
emaj-222	156	7	as	as	SCONJ
emaj-222	156	8	follows	follow	VERB
emaj-222	156	9	:	:	PUNCT
emaj-222	156	10	the	the	DET
emaj-222	156	11	most	most	ADV
emaj-222	156	12	important	important	ADJ
emaj-222	156	13	factors	factor	NOUN
emaj-222	156	14	for	for	ADP
emaj-222	156	15	migros	migros	PROPN
emaj-222	156	16	customers	customer	NOUN
emaj-222	156	17	are	be	AUX
emaj-222	156	18	quality	quality	NOUN
emaj-222	156	19	,	,	PUNCT
emaj-222	156	20	diversity	diversity	NOUN
emaj-222	156	21	and	and	CCONJ
emaj-222	156	22	reliability	reliability	NOUN
emaj-222	156	23	.	.	PUNCT
emaj-222	157	1	it	it	PRON
emaj-222	157	2	is	be	AUX
emaj-222	157	3	extremely	extremely	ADV
emaj-222	157	4	important	important	ADJ
emaj-222	157	5	for	for	SCONJ
emaj-222	157	6	migros	migros	PROPN
emaj-222	157	7	to	to	PART
emaj-222	157	8	realize	realize	VERB
emaj-222	157	9	these	these	DET
emaj-222	157	10	three	three	NUM
emaj-222	157	11	factors	factor	NOUN
emaj-222	157	12	before	before	ADP
emaj-222	157	13	the	the	DET
emaj-222	157	14	loyalty	loyalty	NOUN
emaj-222	157	15	program	program	NOUN
emaj-222	157	16	.	.	PUNCT
emaj-222	158	1	according	accord	VERB
emaj-222	158	2	to	to	ADP
emaj-222	158	3	migros	migros	PROPN
emaj-222	158	4	,	,	PUNCT
emaj-222	158	5	brand	brand	NOUN
emaj-222	158	6	love	love	NOUN
emaj-222	158	7	is	be	AUX
emaj-222	158	8	to	to	PART
emaj-222	158	9	always	always	ADV
emaj-222	158	10	listen	listen	VERB
emaj-222	158	11	to	to	ADP
emaj-222	158	12	the	the	DET
emaj-222	158	13	customers	customer	NOUN
emaj-222	158	14	and	and	CCONJ
emaj-222	158	15	to	to	PART
emaj-222	158	16	create	create	VERB
emaj-222	158	17	a	a	DET
emaj-222	158	18	reliable	reliable	ADJ
emaj-222	158	19	and	and	CCONJ
emaj-222	158	20	high	high	ADJ
emaj-222	158	21	-	-	PUNCT
emaj-222	158	22	quality	quality	NOUN
emaj-222	158	23	shopping	shopping	NOUN
emaj-222	158	24	environment	environment	NOUN
emaj-222	158	25	that	that	PRON
emaj-222	158	26	the	the	DET
emaj-222	158	27	customers	customer	NOUN
emaj-222	158	28	desire	desire	VERB
emaj-222	158	29	.	.	PUNCT
emaj-222	159	1	the	the	DET
emaj-222	159	2	components	component	NOUN
emaj-222	159	3	that	that	PRON
emaj-222	159	4	create	create	VERB
emaj-222	159	5	sustainable	sustainable	ADJ
emaj-222	159	6	brand	brand	NOUN
emaj-222	159	7	love	love	NOUN
emaj-222	159	8	are	be	AUX
emaj-222	159	9	‘	'	PUNCT
emaj-222	159	10	reliability	reliability	NOUN
emaj-222	159	11	,	,	PUNCT
emaj-222	159	12	service	service	NOUN
emaj-222	159	13	and	and	CCONJ
emaj-222	159	14	relevancy	relevancy	NOUN
emaj-222	159	15	’	'	PUNCT
emaj-222	159	16	.	.	PUNCT
emaj-222	160	1	migros	migros	PROPN
emaj-222	160	2	is	be	AUX
emaj-222	160	3	here	here	ADV
emaj-222	160	4	for	for	ADP
emaj-222	160	5	raising	raise	VERB
emaj-222	160	6	healthy	healthy	ADJ
emaj-222	160	7	generations	generation	NOUN
emaj-222	160	8	and	and	CCONJ
emaj-222	160	9	it	it	PRON
emaj-222	160	10	prioritises	prioritise	VERB
emaj-222	160	11	quality	quality	NOUN
emaj-222	160	12	.	.	PUNCT
emaj-222	161	1	that	that	PRON
emaj-222	161	2	is	be	AUX
emaj-222	161	3	why	why	SCONJ
emaj-222	161	4	the	the	DET
emaj-222	161	5	reliability	reliability	NOUN
emaj-222	161	6	is	be	AUX
emaj-222	161	7	particularly	particularly	ADV
emaj-222	161	8	underlined	underline	VERB
emaj-222	161	9	.	.	PUNCT
emaj-222	162	1	migros	migros	PROPN
emaj-222	162	2	,	,	PUNCT
emaj-222	162	3	which	which	PRON
emaj-222	162	4	has	have	VERB
emaj-222	162	5	a	a	DET
emaj-222	162	6	higher	high	ADJ
emaj-222	162	7	number	number	NOUN
emaj-222	162	8	of	of	ADP
emaj-222	162	9	training	training	NOUN
emaj-222	162	10	days	day	NOUN
emaj-222	162	11	per	per	ADP
emaj-222	162	12	capita	capita	NOUN
emaj-222	162	13	when	when	SCONJ
emaj-222	162	14	compared	compare	VERB
emaj-222	162	15	with	with	ADP
emaj-222	162	16	the	the	DET
emaj-222	162	17	retail	retail	ADJ
emaj-222	162	18	sector	sector	NOUN
emaj-222	162	19	average	average	NOUN
emaj-222	162	20	,	,	PUNCT
emaj-222	162	21	provides	provide	VERB
emaj-222	162	22	a	a	DET
emaj-222	162	23	high	high	ADJ
emaj-222	162	24	level	level	NOUN
emaj-222	162	25	of	of	ADP
emaj-222	162	26	service	service	NOUN
emaj-222	162	27	to	to	ADP
emaj-222	162	28	its	its	PRON
emaj-222	162	29	customers	customer	NOUN
emaj-222	162	30	with	with	ADP
emaj-222	162	31	its	its	PRON
emaj-222	162	32	skilled	skilled	ADJ
emaj-222	162	33	staff	staff	NOUN
emaj-222	162	34	.	.	PUNCT
emaj-222	163	1	this	this	DET
emaj-222	163	2	way	way	NOUN
emaj-222	163	3	,	,	PUNCT
emaj-222	163	4	they	they	PRON
emaj-222	163	5	leave	leave	VERB
emaj-222	163	6	the	the	DET
emaj-222	163	7	world	world	NOUN
emaj-222	163	8	of	of	ADP
emaj-222	163	9	big	big	ADJ
emaj-222	163	10	data	datum	NOUN
emaj-222	163	11	behind	behind	ADV
emaj-222	163	12	and	and	CCONJ
emaj-222	163	13	achieve	achieve	VERB
emaj-222	163	14	the	the	DET
emaj-222	163	15	ability	ability	NOUN
emaj-222	163	16	to	to	PART
emaj-222	163	17	interact	interact	VERB
emaj-222	163	18	and	and	CCONJ
emaj-222	163	19	provide	provide	VERB
emaj-222	163	20	significantly	significantly	ADV
emaj-222	163	21	better	well	ADJ
emaj-222	163	22	service	service	NOUN
emaj-222	163	23	to	to	ADP
emaj-222	163	24	the	the	DET
emaj-222	163	25	customers	customer	NOUN
emaj-222	163	26	.	.	PUNCT
emaj-222	164	1	consumers	consumer	NOUN
emaj-222	164	2	have	have	VERB
emaj-222	164	3	a	a	DET
emaj-222	164	4	tendency	tendency	NOUN
emaj-222	164	5	toward	toward	ADP
emaj-222	164	6	brands	brand	NOUN
emaj-222	164	7	that	that	PRON
emaj-222	164	8	are	be	AUX
emaj-222	164	9	like	like	ADP
emaj-222	164	10	humans	human	NOUN
emaj-222	164	11	and	and	CCONJ
emaj-222	164	12	when	when	SCONJ
emaj-222	164	13	you	you	PRON
emaj-222	164	14	look	look	VERB
emaj-222	164	15	at	at	ADP
emaj-222	164	16	those	those	DET
emaj-222	164	17	brands	brand	NOUN
emaj-222	164	18	,	,	PUNCT
emaj-222	164	19	you	you	PRON
emaj-222	164	20	can	can	AUX
emaj-222	164	21	see	see	VERB
emaj-222	164	22	transparency	transparency	NOUN
emaj-222	164	23	.	.	PUNCT
emaj-222	165	1	when	when	SCONJ
emaj-222	165	2	migros	migros	PROPN
emaj-222	165	3	receives	receive	VERB
emaj-222	165	4	a	a	DET
emaj-222	165	5	message	message	NOUN
emaj-222	165	6	from	from	ADP
emaj-222	165	7	its	its	PRON
emaj-222	165	8	customers	customer	NOUN
emaj-222	165	9	,	,	PUNCT
emaj-222	165	10	it	it	PRON
emaj-222	165	11	provides	provide	VERB
emaj-222	165	12	transparent	transparent	ADJ
emaj-222	165	13	responses	response	NOUN
emaj-222	165	14	and	and	CCONJ
emaj-222	165	15	feedback	feedback	NOUN
emaj-222	165	16	within	within	ADP
emaj-222	165	17	48	48	NUM
emaj-222	165	18	hours	hour	NOUN
emaj-222	165	19	.	.	PUNCT
emaj-222	166	1	the	the	DET
emaj-222	166	2	brand	brand	NOUN
emaj-222	166	3	also	also	ADV
emaj-222	166	4	noted	note	VERB
emaj-222	166	5	that	that	SCONJ
emaj-222	166	6	its	its	PRON
emaj-222	166	7	staff	staff	NOUN
emaj-222	166	8	value	value	NOUN
emaj-222	166	9	honesty	honesty	NOUN
emaj-222	166	10	and	and	CCONJ
emaj-222	166	11	sincerity	sincerity	NOUN
emaj-222	166	12	.	.	PUNCT
emaj-222	167	1	just	just	ADV
emaj-222	167	2	like	like	ADP
emaj-222	167	3	the	the	DET
emaj-222	167	4	contagiousness	contagiousness	NOUN
emaj-222	167	5	of	of	ADP
emaj-222	167	6	emotions	emotion	NOUN
emaj-222	167	7	between	between	ADP
emaj-222	167	8	humans	human	NOUN
emaj-222	167	9	,	,	PUNCT
emaj-222	167	10	the	the	DET
emaj-222	167	11	brand	brand	NOUN
emaj-222	167	12	’s	’s	PART
emaj-222	167	13	sincerity	sincerity	NOUN
emaj-222	167	14	transfers	transfer	NOUN
emaj-222	167	15	to	to	ADP
emaj-222	167	16	the	the	DET
emaj-222	167	17	people	people	NOUN
emaj-222	167	18	.	.	PUNCT
emaj-222	168	1	migros	migros	PROPN
emaj-222	168	2	keeps	keep	VERB
emaj-222	168	3	itself	itself	PRON
emaj-222	168	4	up	up	ADP
emaj-222	168	5	-	-	PUNCT
emaj-222	168	6	to	to	ADP
emaj-222	168	7	-	-	PUNCT
emaj-222	168	8	date	date	NOUN
emaj-222	168	9	,	,	PUNCT
emaj-222	168	10	thanks	thank	NOUN
emaj-222	168	11	to	to	ADP
emaj-222	168	12	the	the	DET
emaj-222	168	13	vitality	vitality	NOUN
emaj-222	168	14	and	and	CCONJ
emaj-222	168	15	pioneering	pioneer	VERB
emaj-222	168	16	perspective	perspective	NOUN
emaj-222	168	17	they	they	PRON
emaj-222	168	18	gained	gain	VERB
emaj-222	168	19	through	through	ADP
emaj-222	168	20	innovative	innovative	ADJ
emaj-222	168	21	competition	competition	NOUN
emaj-222	168	22	.	.	PUNCT
emaj-222	169	1	migros	migros	PROPN
emaj-222	169	2	continues	continue	VERB
emaj-222	169	3	to	to	PART
emaj-222	169	4	touch	touch	VERB
emaj-222	169	5	people	people	NOUN
emaj-222	169	6	’s	’s	PART
emaj-222	169	7	lives	life	NOUN
emaj-222	169	8	through	through	ADP
emaj-222	169	9	integration	integration	NOUN
emaj-222	169	10	toward	toward	ADP
emaj-222	169	11	pioneering	pioneer	VERB
emaj-222	169	12	innovations	innovation	NOUN
emaj-222	169	13	while	while	SCONJ
emaj-222	169	14	keeping	keep	VERB
emaj-222	169	15	its	its	PRON
emaj-222	169	16	technology	technology	NOUN
emaj-222	169	17	and	and	CCONJ
emaj-222	169	18	store	store	NOUN
emaj-222	169	19	experience	experience	NOUN
emaj-222	169	20	up	up	ADP
emaj-222	169	21	-	-	PUNCT
emaj-222	169	22	to	to	ADP
emaj-222	169	23	-	-	PUNCT
emaj-222	169	24	date	date	NOUN
emaj-222	169	25	.	.	PUNCT
emaj-222	170	1	opet	opet	PROPN
emaj-222	170	2	petrol	petrol	PROPN
emaj-222	170	3	ofisi	ofisi	PROPN
emaj-222	170	4	is	be	AUX
emaj-222	170	5	the	the	DET
emaj-222	170	6	leading	lead	VERB
emaj-222	170	7	brand	brand	NOUN
emaj-222	170	8	in	in	ADP
emaj-222	170	9	turkey	turkey	PROPN
emaj-222	170	10	’s	’s	PART
emaj-222	170	11	fuel	fuel	NOUN
emaj-222	170	12	market	market	NOUN
emaj-222	170	13	,	,	PUNCT
emaj-222	170	14	with	with	ADP
emaj-222	170	15	a	a	DET
emaj-222	170	16	22.40	22.40	NUM
emaj-222	170	17	%	%	NOUN
emaj-222	170	18	market	market	NOUN
emaj-222	170	19	share	share	NOUN
emaj-222	170	20	according	accord	VERB
emaj-222	170	21	to	to	ADP
emaj-222	170	22	energy	energy	NOUN
emaj-222	170	23	market	market	NOUN
emaj-222	170	24	regulatory	regulatory	PROPN
emaj-222	170	25	board	board	NOUN
emaj-222	170	26	’s	’s	PART
emaj-222	170	27	2018	2018	NUM
emaj-222	170	28	industry	industry	NOUN
emaj-222	170	29	report	report	NOUN
emaj-222	170	30	for	for	ADP
emaj-222	170	31	oil	oil	NOUN
emaj-222	170	32	market	market	NOUN
emaj-222	170	33	.	.	PUNCT
emaj-222	171	1	opet	opet	PROPN
emaj-222	171	2	,	,	PUNCT
emaj-222	171	3	on	on	ADP
emaj-222	171	4	the	the	DET
emaj-222	171	5	other	other	ADJ
emaj-222	171	6	hand	hand	NOUN
emaj-222	171	7	,	,	PUNCT
emaj-222	171	8	ranked	rank	VERB
emaj-222	171	9	second	second	ADV
emaj-222	171	10	with	with	ADP
emaj-222	171	11	a	a	DET
emaj-222	171	12	market	market	NOUN
emaj-222	171	13	share	share	NOUN
emaj-222	171	14	of	of	ADP
emaj-222	171	15	17.92	17.92	NUM
emaj-222	171	16	%	%	NOUN
emaj-222	171	17	(	(	PUNCT
emaj-222	171	18	epdk	epdk	NOUN
emaj-222	171	19	,	,	PUNCT
emaj-222	171	20	2018	2018	NUM
emaj-222	171	21	)	)	PUNCT
emaj-222	171	22	.	.	PUNCT
emaj-222	172	1	according	accord	VERB
emaj-222	172	2	to	to	ADP
emaj-222	172	3	this	this	DET
emaj-222	172	4	result	result	NOUN
emaj-222	172	5	,	,	PUNCT
emaj-222	172	6	it	it	PRON
emaj-222	172	7	is	be	AUX
emaj-222	172	8	not	not	PART
emaj-222	172	9	possible	possible	ADJ
emaj-222	172	10	to	to	PART
emaj-222	172	11	say	say	VERB
emaj-222	172	12	that	that	SCONJ
emaj-222	172	13	brand	brand	NOUN
emaj-222	172	14	love	love	NOUN
emaj-222	172	15	is	be	AUX
emaj-222	172	16	directly	directly	ADV
emaj-222	172	17	proportional	proportional	ADJ
emaj-222	172	18	to	to	ADP
emaj-222	172	19	market	market	NOUN
emaj-222	172	20	share	share	NOUN
emaj-222	172	21	.	.	PUNCT
emaj-222	173	1	the	the	DET
emaj-222	173	2	results	result	NOUN
emaj-222	173	3	of	of	ADP
emaj-222	173	4	the	the	DET
emaj-222	173	5	study	study	NOUN
emaj-222	173	6	conducted	conduct	VERB
emaj-222	173	7	by	by	ADP
emaj-222	173	8	avcılar	avcılar	ADJ
emaj-222	173	9	and	and	CCONJ
emaj-222	173	10	açar	açar	NOUN
emaj-222	173	11	(	(	PUNCT
emaj-222	173	12	2017	2017	NUM
emaj-222	173	13	)	)	PUNCT
emaj-222	173	14	demonstrate	demonstrate	VERB
emaj-222	173	15	that	that	SCONJ
emaj-222	173	16	opet	opet	PROPN
emaj-222	173	17	is	be	AUX
emaj-222	173	18	perceived	perceive	VERB
emaj-222	173	19	to	to	PART
emaj-222	173	20	be	be	AUX
emaj-222	173	21	superior	superior	ADJ
emaj-222	173	22	to	to	ADP
emaj-222	173	23	other	other	ADJ
emaj-222	173	24	gas	gas	NOUN
emaj-222	173	25	stations	station	NOUN
emaj-222	173	26	based	base	VERB
emaj-222	173	27	on	on	ADP
emaj-222	173	28	all	all	DET
emaj-222	173	29	factors	factor	NOUN
emaj-222	173	30	that	that	PRON
emaj-222	173	31	affect	affect	VERB
emaj-222	173	32	consumers	consumer	NOUN
emaj-222	173	33	’	'	PUNCT
emaj-222	173	34	fuel	fuel	NOUN
emaj-222	173	35	choices	choice	NOUN
emaj-222	173	36	(	(	PUNCT
emaj-222	173	37	sales	sale	NOUN
emaj-222	173	38	promotions	promotion	NOUN
emaj-222	173	39	,	,	PUNCT
emaj-222	173	40	price	price	NOUN
emaj-222	173	41	,	,	PUNCT
emaj-222	173	42	payment	payment	NOUN
emaj-222	173	43	options	option	NOUN
emaj-222	173	44	,	,	PUNCT
emaj-222	173	45	brand	brand	NOUN
emaj-222	173	46	,	,	PUNCT
emaj-222	173	47	the	the	DET
emaj-222	173	48	location	location	NOUN
emaj-222	173	49	of	of	ADP
emaj-222	173	50	the	the	DET
emaj-222	173	51	stations	station	NOUN
emaj-222	173	52	,	,	PUNCT
emaj-222	173	53	technical	technical	ADJ
emaj-222	173	54	services	service	NOUN
emaj-222	173	55	,	,	PUNCT
emaj-222	173	56	quality	quality	NOUN
emaj-222	173	57	of	of	ADP
emaj-222	173	58	service	service	NOUN
emaj-222	173	59	,	,	PUNCT
emaj-222	173	60	product	product	NOUN
emaj-222	173	61	engine	engine	NOUN
emaj-222	173	62	performance	performance	NOUN
emaj-222	173	63	,	,	PUNCT
emaj-222	173	64	services	service	NOUN
emaj-222	173	65	,	,	PUNCT
emaj-222	173	66	staff	staff	NOUN
emaj-222	173	67	,	,	PUNCT
emaj-222	173	68	product	product	NOUN
emaj-222	173	69	qualifications	qualification	NOUN
emaj-222	173	70	and	and	CCONJ
emaj-222	173	71	contents	content	NOUN
emaj-222	173	72	,	,	PUNCT
emaj-222	173	73	environmental	environmental	ADJ
emaj-222	173	74	practices	practice	NOUN
emaj-222	173	75	,	,	PUNCT
emaj-222	173	76	environmental	environmental	ADJ
emaj-222	173	77	responsibility	responsibility	NOUN
emaj-222	173	78	and	and	CCONJ
emaj-222	173	79	transparency	transparency	NOUN
emaj-222	173	80	,	,	PUNCT
emaj-222	173	81	physical	physical	ADJ
emaj-222	173	82	assets	asset	NOUN
emaj-222	173	83	of	of	ADP
emaj-222	173	84	the	the	DET
emaj-222	173	85	station	station	NOUN
emaj-222	173	86	and	and	CCONJ
emaj-222	173	87	environmentfriendliness	environmentfriendliness	NOUN
emaj-222	173	88	of	of	ADP
emaj-222	173	89	the	the	DET
emaj-222	173	90	product	product	NOUN
emaj-222	173	91	)	)	PUNCT
emaj-222	173	92	.	.	PUNCT
emaj-222	174	1	factors	factor	NOUN
emaj-222	174	2	affecting	affect	VERB
emaj-222	174	3	the	the	DET
emaj-222	174	4	fuel	fuel	NOUN
emaj-222	174	5	station	station	NOUN
emaj-222	174	6	choices	choice	NOUN
emaj-222	174	7	of	of	ADP
emaj-222	174	8	highly	highly	ADV
emaj-222	174	9	environmentally	environmentally	ADV
emaj-222	174	10	conscious	conscious	ADJ
emaj-222	174	11	participants	participant	NOUN
emaj-222	174	12	were	be	AUX
emaj-222	174	13	analyzed	analyze	VERB
emaj-222	174	14	,	,	PUNCT
emaj-222	174	15	and	and	CCONJ
emaj-222	174	16	it	it	PRON
emaj-222	174	17	was	be	AUX
emaj-222	174	18	seen	see	VERB
emaj-222	174	19	that	that	SCONJ
emaj-222	174	20	opet	opet	PROPN
emaj-222	174	21	again	again	ADV
emaj-222	174	22	was	be	AUX
emaj-222	174	23	perceived	perceive	VERB
emaj-222	174	24	to	to	PART
emaj-222	174	25	be	be	AUX
emaj-222	174	26	superior	superior	ADJ
emaj-222	174	27	to	to	ADP
emaj-222	174	28	other	other	ADJ
emaj-222	174	29	stations	station	NOUN
emaj-222	174	30	.	.	PUNCT
emaj-222	175	1	an	an	DET
emaj-222	175	2	interview	interview	NOUN
emaj-222	175	3	was	be	AUX
emaj-222	175	4	conducted	conduct	VERB
emaj-222	175	5	with	with	ADP
emaj-222	175	6	opet	opet	PROPN
emaj-222	175	7	corporate	corporate	ADJ
emaj-222	175	8	communication	communication	NOUN
emaj-222	175	9	manager	manager	NOUN
emaj-222	175	10	ayşenur	ayşenur	VERB
emaj-222	175	11	aydın	aydın	NOUN
emaj-222	175	12	.	.	PUNCT
emaj-222	176	1	the	the	DET
emaj-222	176	2	highlights	highlight	NOUN
emaj-222	176	3	of	of	ADP
emaj-222	176	4	the	the	DET
emaj-222	176	5	interview	interview	NOUN
emaj-222	176	6	were	be	AUX
emaj-222	176	7	as	as	SCONJ
emaj-222	176	8	follows	follow	VERB
emaj-222	176	9	:	:	PUNCT
emaj-222	176	10	opet	opet	PROPN
emaj-222	176	11	was	be	AUX
emaj-222	176	12	founded	found	VERB
emaj-222	176	13	in	in	ADP
emaj-222	176	14	1992	1992	NUM
emaj-222	176	15	as	as	ADP
emaj-222	176	16	a	a	DET
emaj-222	176	17	100	100	NUM
emaj-222	176	18	%	%	NOUN
emaj-222	176	19	turkish	turkish	ADJ
emaj-222	176	20	capital	capital	NOUN
emaj-222	176	21	brand	brand	NOUN
emaj-222	176	22	,	,	PUNCT
emaj-222	176	23	and	and	CCONJ
emaj-222	176	24	in	in	ADP
emaj-222	176	25	its	its	PRON
emaj-222	176	26	28	28	NUM
emaj-222	176	27	-	-	PUNCT
emaj-222	176	28	yearlong	yearlong	NOUN
emaj-222	176	29	journey	journey	NOUN
emaj-222	176	30	,	,	PUNCT
emaj-222	176	31	it	it	PRON
emaj-222	176	32	beat	beat	VERB
emaj-222	176	33	its	its	PRON
emaj-222	176	34	international	international	ADJ
emaj-222	176	35	competitors	competitor	NOUN
emaj-222	176	36	and	and	CCONJ
emaj-222	176	37	became	become	VERB
emaj-222	176	38	the	the	DET
emaj-222	176	39	industry	industry	NOUN
emaj-222	176	40	leader	leader	NOUN
emaj-222	176	41	in	in	ADP
emaj-222	176	42	customer	customer	NOUN
emaj-222	176	43	satisfaction	satisfaction	NOUN
emaj-222	176	44	.	.	PUNCT
emaj-222	177	1	opet	opet	PROPN
emaj-222	177	2	has	have	AUX
emaj-222	177	3	been	be	AUX
emaj-222	177	4	implementing	implement	VERB
emaj-222	177	5	improvementand	improvementand	NOUN
emaj-222	177	6	developmentoriented	developmentoriente	VERB
emaj-222	177	7	projects	project	NOUN
emaj-222	177	8	,	,	PUNCT
emaj-222	177	9	with	with	ADP
emaj-222	177	10	the	the	DET
emaj-222	177	11	first	first	ADJ
emaj-222	177	12	of	of	ADP
emaj-222	177	13	its	its	PRON
emaj-222	177	14	projects	project	NOUN
emaj-222	177	15	being	be	AUX
emaj-222	177	16	‘	'	PUNCT
emaj-222	177	17	clean	clean	ADJ
emaj-222	177	18	restroom	restroom	NOUN
emaj-222	177	19	campaign	campaign	NOUN
emaj-222	177	20	’	'	PUNCT
emaj-222	177	21	,	,	PUNCT
emaj-222	177	22	which	which	PRON
emaj-222	177	23	started	start	VERB
emaj-222	177	24	in	in	ADP
emaj-222	177	25	2000	2000	NUM
emaj-222	177	26	,	,	PUNCT
emaj-222	177	27	because	because	SCONJ
emaj-222	177	28	it	it	PRON
emaj-222	177	29	aims	aim	VERB
emaj-222	177	30	to	to	PART
emaj-222	177	31	find	find	VERB
emaj-222	177	32	solutions	solution	NOUN
emaj-222	177	33	to	to	ADP
emaj-222	177	34	the	the	DET
emaj-222	177	35	problems	problem	NOUN
emaj-222	177	36	of	of	ADP
emaj-222	177	37	the	the	DET
emaj-222	177	38	country	country	NOUN
emaj-222	177	39	.	.	PUNCT
emaj-222	178	1	opet	opet	PROPN
emaj-222	178	2	is	be	AUX
emaj-222	178	3	a	a	DET
emaj-222	178	4	brand	brand	NOUN
emaj-222	178	5	that	that	PRON
emaj-222	178	6	operates	operate	VERB
emaj-222	178	7	almost	almost	ADV
emaj-222	178	8	all	all	ADV
emaj-222	178	9	over	over	ADP
emaj-222	178	10	turkey	turkey	NOUN
emaj-222	178	11	and	and	CCONJ
emaj-222	178	12	accommodates	accommodate	VERB
emaj-222	178	13	a	a	DET
emaj-222	178	14	large	large	ADJ
emaj-222	178	15	number	number	NOUN
emaj-222	178	16	of	of	ADP
emaj-222	178	17	customersone	customersone	NOUN
emaj-222	178	18	million	million	NUM
emaj-222	178	19	vehicles	vehicle	NOUN
emaj-222	178	20	-	-	PUNCT
emaj-222	178	21	daily	daily	ADV
emaj-222	178	22	.	.	PUNCT
emaj-222	179	1	this	this	PRON
emaj-222	179	2	also	also	ADV
emaj-222	179	3	allows	allow	VERB
emaj-222	179	4	the	the	DET
emaj-222	179	5	brand	brand	NOUN
emaj-222	179	6	to	to	PART
emaj-222	179	7	reach	reach	VERB
emaj-222	179	8	out	out	ADP
emaj-222	179	9	to	to	ADP
emaj-222	179	10	a	a	DET
emaj-222	179	11	large	large	ADJ
emaj-222	179	12	number	number	NOUN
emaj-222	179	13	of	of	ADP
emaj-222	179	14	people	people	NOUN
emaj-222	179	15	as	as	SCONJ
emaj-222	179	16	it	it	PRON
emaj-222	179	17	is	be	AUX
emaj-222	179	18	also	also	ADV
emaj-222	179	19	a	a	DET
emaj-222	179	20	retail	retail	ADJ
emaj-222	179	21	point	point	NOUN
emaj-222	179	22	.	.	PUNCT
emaj-222	180	1	one	one	NUM
emaj-222	180	2	of	of	ADP
emaj-222	180	3	opet	opet	NOUN
emaj-222	180	4	’s	’s	PART
emaj-222	180	5	important	important	ADJ
emaj-222	180	6	missions	mission	NOUN
emaj-222	180	7	is	be	AUX
emaj-222	180	8	trying	try	VERB
emaj-222	180	9	to	to	PART
emaj-222	180	10	create	create	VERB
emaj-222	180	11	solutions	solution	NOUN
emaj-222	180	12	to	to	ADP
emaj-222	180	13	any	any	DET
emaj-222	180	14	problems	problem	NOUN
emaj-222	180	15	they	they	PRON
emaj-222	180	16	see	see	VERB
emaj-222	180	17	in	in	ADP
emaj-222	180	18	turkey	turkey	NOUN
emaj-222	180	19	.	.	PUNCT
emaj-222	181	1	the	the	DET
emaj-222	181	2	clean	clean	ADJ
emaj-222	181	3	restroom	restroom	NOUN
emaj-222	181	4	campaign	campaign	NOUN
emaj-222	181	5	for	for	ADP
emaj-222	181	6	gas	gas	NOUN
emaj-222	181	7	stations	station	NOUN
emaj-222	181	8	in	in	ADP
emaj-222	181	9	turkey	turkey	NOUN
emaj-222	181	10	started	start	VERB
emaj-222	181	11	with	with	ADP
emaj-222	181	12	opet	opet	PROPN
emaj-222	181	13	,	,	PUNCT
emaj-222	181	14	but	but	CCONJ
emaj-222	181	15	it	it	PRON
emaj-222	181	16	set	set	VERB
emaj-222	181	17	an	an	DET
emaj-222	181	18	example	example	NOUN
emaj-222	181	19	for	for	ADP
emaj-222	181	20	the	the	DET
emaj-222	181	21	industry	industry	NOUN
emaj-222	181	22	and	and	CCONJ
emaj-222	181	23	turned	turn	VERB
emaj-222	181	24	into	into	ADP
emaj-222	181	25	a	a	DET
emaj-222	181	26	joint	joint	ADJ
emaj-222	181	27	project	project	NOUN
emaj-222	181	28	implemented	implement	VERB
emaj-222	181	29	at	at	ADP
emaj-222	181	30	every	every	DET
emaj-222	181	31	public	public	ADJ
emaj-222	181	32	institution	institution	NOUN
emaj-222	181	33	and	and	CCONJ
emaj-222	181	34	organization	organization	NOUN
emaj-222	181	35	throughout	throughout	ADP
emaj-222	181	36	turkey	turkey	NOUN
emaj-222	181	37	.	.	PUNCT
emaj-222	182	1	the	the	DET
emaj-222	182	2	fact	fact	NOUN
emaj-222	182	3	that	that	SCONJ
emaj-222	182	4	the	the	DET
emaj-222	182	5	turkish	turkish	ADJ
emaj-222	182	6	standards	standard	NOUN
emaj-222	182	7	institution	institution	NOUN
emaj-222	182	8	cooperated	cooperate	VERB
emaj-222	182	9	with	with	ADP
emaj-222	182	10	opet	opet	PROPN
emaj-222	182	11	in	in	ADP
emaj-222	182	12	2012	2012	NUM
emaj-222	182	13	to	to	PART
emaj-222	182	14	set	set	VERB
emaj-222	182	15	the	the	DET
emaj-222	182	16	standards	standard	NOUN
emaj-222	182	17	for	for	ADP
emaj-222	182	18	public	public	ADJ
emaj-222	182	19	and	and	CCONJ
emaj-222	182	20	customer	customer	NOUN
emaj-222	182	21	restrooms	restroom	NOUN
emaj-222	182	22	highlights	highlight	VERB
emaj-222	182	23	the	the	DET
emaj-222	182	24	importance	importance	NOUN
emaj-222	182	25	and	and	CCONJ
emaj-222	182	26	progress	progress	NOUN
emaj-222	182	27	of	of	ADP
emaj-222	182	28	the	the	DET
emaj-222	182	29	project	project	NOUN
emaj-222	182	30	.	.	PUNCT
emaj-222	183	1	based	base	VERB
emaj-222	183	2	on	on	ADP
emaj-222	183	3	this	this	DET
emaj-222	183	4	information	information	NOUN
emaj-222	183	5	,	,	PUNCT
emaj-222	183	6	the	the	DET
emaj-222	183	7	opet	opet	PROPN
emaj-222	183	8	brand	brand	NOUN
emaj-222	183	9	builds	build	VERB
emaj-222	183	10	brand	brand	NOUN
emaj-222	183	11	love	love	NOUN
emaj-222	183	12	by	by	ADP
emaj-222	183	13	creating	create	VERB
emaj-222	183	14	solutions	solution	NOUN
emaj-222	183	15	,	,	PUNCT
emaj-222	183	16	developing	develop	VERB
emaj-222	183	17	social	social	ADJ
emaj-222	183	18	responsibility	responsibility	NOUN
emaj-222	183	19	projects	project	NOUN
emaj-222	183	20	and	and	CCONJ
emaj-222	183	21	prioritising	prioritise	VERB
emaj-222	183	22	customer	customer	NOUN
emaj-222	183	23	satisfaction	satisfaction	NOUN
emaj-222	183	24	.	.	PUNCT
emaj-222	184	1	opet	opet	PROPN
emaj-222	184	2	also	also	ADV
emaj-222	184	3	implemented	implement	VERB
emaj-222	184	4	several	several	ADJ
emaj-222	184	5	other	other	ADJ
emaj-222	184	6	projects	project	NOUN
emaj-222	184	7	to	to	PART
emaj-222	184	8	offer	offer	VERB
emaj-222	184	9	its	its	PRON
emaj-222	184	10	customers	customer	NOUN
emaj-222	184	11	the	the	DET
emaj-222	184	12	service	service	NOUN
emaj-222	184	13	they	they	PRON
emaj-222	184	14	want	want	VERB
emaj-222	184	15	and	and	CCONJ
emaj-222	184	16	long	long	ADV
emaj-222	184	17	for	for	ADV
emaj-222	184	18	and	and	CCONJ
emaj-222	184	19	to	to	PART
emaj-222	184	20	make	make	VERB
emaj-222	184	21	their	their	PRON
emaj-222	184	22	lives	life	NOUN
emaj-222	184	23	easier	easy	ADJ
emaj-222	184	24	.	.	PUNCT
emaj-222	185	1	the	the	DET
emaj-222	185	2	brand	brand	NOUN
emaj-222	185	3	employs	employ	VERB
emaj-222	185	4	the	the	DET
emaj-222	185	5	ultramarket	ultramarket	ADJ
emaj-222	185	6	concept	concept	NOUN
emaj-222	185	7	and	and	CCONJ
emaj-222	185	8	like	like	ADP
emaj-222	185	9	the	the	DET
emaj-222	185	10	malls	mall	NOUN
emaj-222	185	11	,	,	PUNCT
emaj-222	185	12	it	it	PRON
emaj-222	185	13	uses	use	VERB
emaj-222	185	14	the	the	DET
emaj-222	185	15	shop	shop	NOUN
emaj-222	185	16	-	-	PUNCT
emaj-222	185	17	inshop	inshop	NOUN
emaj-222	185	18	design	design	NOUN
emaj-222	185	19	at	at	ADP
emaj-222	185	20	its	its	PRON
emaj-222	185	21	gas	gas	NOUN
emaj-222	185	22	stations	station	NOUN
emaj-222	185	23	to	to	PART
emaj-222	185	24	meet	meet	VERB
emaj-222	185	25	many	many	ADJ
emaj-222	185	26	different	different	ADJ
emaj-222	185	27	needs	need	NOUN
emaj-222	185	28	of	of	ADP
emaj-222	185	29	its	its	PRON
emaj-222	185	30	customers	customer	NOUN
emaj-222	185	31	.	.	PUNCT
emaj-222	186	1	furthermore	furthermore	ADV
emaj-222	186	2	,	,	PUNCT
emaj-222	186	3	the	the	DET
emaj-222	186	4	kind	kind	NOUN
emaj-222	186	5	of	of	ADP
emaj-222	186	6	service	service	NOUN
emaj-222	186	7	they	they	PRON
emaj-222	186	8	provide	provide	VERB
emaj-222	186	9	,	,	PUNCT
emaj-222	186	10	the	the	DET
emaj-222	186	11	way	way	NOUN
emaj-222	186	12	they	they	PRON
emaj-222	186	13	stand	stand	VERB
emaj-222	186	14	behind	behind	ADP
emaj-222	186	15	their	their	PRON
emaj-222	186	16	promise	promise	NOUN
emaj-222	186	17	and	and	CCONJ
emaj-222	186	18	take	take	VERB
emaj-222	186	19	customer	customer	NOUN
emaj-222	186	20	satisfaction	satisfaction	NOUN
emaj-222	186	21	to	to	ADP
emaj-222	186	22	heart	heart	NOUN
emaj-222	186	23	,	,	PUNCT
emaj-222	186	24	and	and	CCONJ
emaj-222	186	25	the	the	DET
emaj-222	186	26	way	way	NOUN
emaj-222	186	27	they	they	PRON
emaj-222	186	28	answer	answer	VERB
emaj-222	186	29	customer	customer	NOUN
emaj-222	186	30	questions	question	NOUN
emaj-222	186	31	round	round	ADP
emaj-222	186	32	the	the	DET
emaj-222	186	33	clock	clock	NOUN
emaj-222	186	34	with	with	ADP
emaj-222	186	35	their	their	PRON
emaj-222	186	36	call	call	NOUN
emaj-222	186	37	centers	center	NOUN
emaj-222	186	38	,	,	PUNCT
emaj-222	186	39	along	along	ADP
emaj-222	186	40	with	with	ADP
emaj-222	186	41	their	their	PRON
emaj-222	186	42	unfailing	unfailing	ADJ
emaj-222	186	43	provision	provision	NOUN
emaj-222	186	44	of	of	ADP
emaj-222	186	45	answers	answer	NOUN
emaj-222	186	46	to	to	ADP
emaj-222	186	47	their	their	PRON
emaj-222	186	48	customers	customer	NOUN
emaj-222	186	49	’	’	PART
emaj-222	186	50	problems	problem	NOUN
emaj-222	186	51	,	,	PUNCT
emaj-222	186	52	their	their	PRON
emaj-222	186	53	communication	communication	NOUN
emaj-222	186	54	campaigns	campaign	NOUN
emaj-222	186	55	,	,	PUNCT
emaj-222	186	56	and	and	CCONJ
emaj-222	186	57	the	the	DET
emaj-222	186	58	messages	message	NOUN
emaj-222	186	59	they	they	PRON
emaj-222	186	60	give	give	VERB
emaj-222	186	61	out	out	ADP
emaj-222	186	62	,	,	PUNCT
emaj-222	186	63	create	create	VERB
emaj-222	186	64	a	a	DET
emaj-222	186	65	holistic	holistic	ADJ
emaj-222	186	66	effect	effect	NOUN
emaj-222	186	67	.	.	PUNCT
emaj-222	187	1	based	base	VERB
emaj-222	187	2	on	on	ADP
emaj-222	187	3	this	this	DET
emaj-222	187	4	information	information	NOUN
emaj-222	187	5	,	,	PUNCT
emaj-222	187	6	the	the	DET
emaj-222	187	7	opet	opet	PROPN
emaj-222	187	8	brand	brand	NOUN
emaj-222	187	9	creates	create	VERB
emaj-222	187	10	sustainable	sustainable	ADJ
emaj-222	187	11	brand	brand	NOUN
emaj-222	187	12	love	love	NOUN
emaj-222	187	13	by	by	ADP
emaj-222	187	14	service	service	NOUN
emaj-222	187	15	,	,	PUNCT
emaj-222	187	16	standing	stand	VERB
emaj-222	187	17	behind	behind	ADP
emaj-222	187	18	their	their	PRON
emaj-222	187	19	promise	promise	NOUN
emaj-222	187	20	and	and	CCONJ
emaj-222	187	21	innovation	innovation	NOUN
emaj-222	187	22	.	.	PUNCT
emaj-222	188	1	nescafé	nescafé	VERB
emaj-222	188	2	an	an	DET
emaj-222	188	3	interview	interview	NOUN
emaj-222	188	4	was	be	AUX
emaj-222	188	5	conducted	conduct	VERB
emaj-222	188	6	with	with	ADP
emaj-222	188	7	senior	senior	ADJ
emaj-222	188	8	brand	brand	NOUN
emaj-222	188	9	manager	manager	NOUN
emaj-222	188	10	deniz	deniz	PROPN
emaj-222	188	11	yanık	yanık	PROPN
emaj-222	188	12	as	as	ADP
emaj-222	188	13	a	a	DET
emaj-222	188	14	part	part	NOUN
emaj-222	188	15	of	of	ADP
emaj-222	188	16	the	the	DET
emaj-222	188	17	study	study	NOUN
emaj-222	188	18	.	.	PUNCT
emaj-222	189	1	the	the	DET
emaj-222	189	2	interview	interview	NOUN
emaj-222	189	3	with	with	ADP
emaj-222	189	4	yanık	yanık	NOUN
emaj-222	189	5	revealed	reveal	VERB
emaj-222	189	6	that	that	SCONJ
emaj-222	189	7	nescafé	nescafé	PROPN
emaj-222	189	8	believes	believe	VERB
emaj-222	189	9	that	that	SCONJ
emaj-222	189	10	consumers	consumer	NOUN
emaj-222	189	11	are	be	AUX
emaj-222	189	12	the	the	DET
emaj-222	189	13	ones	one	NOUN
emaj-222	189	14	who	who	PRON
emaj-222	189	15	create	create	VERB
emaj-222	189	16	a	a	DET
emaj-222	189	17	lovemark	lovemark	NOUN
emaj-222	189	18	.	.	PUNCT
emaj-222	190	1	the	the	DET
emaj-222	190	2	most	most	ADV
emaj-222	190	3	important	important	ADJ
emaj-222	190	4	factor	factor	NOUN
emaj-222	190	5	at	at	ADP
emaj-222	190	6	the	the	DET
emaj-222	190	7	heart	heart	NOUN
emaj-222	190	8	of	of	ADP
emaj-222	190	9	the	the	DET
emaj-222	190	10	brand	brand	NOUN
emaj-222	190	11	is	be	AUX
emaj-222	190	12	the	the	DET
emaj-222	190	13	consumer	consumer	NOUN
emaj-222	190	14	.	.	PUNCT
emaj-222	191	1	a	a	DET
emaj-222	191	2	brand	brand	NOUN
emaj-222	191	3	needs	need	VERB
emaj-222	191	4	to	to	PART
emaj-222	191	5	know	know	VERB
emaj-222	191	6	its	its	PRON
emaj-222	191	7	consumers	consumer	NOUN
emaj-222	191	8	,	,	PUNCT
emaj-222	191	9	meet	meet	VERB
emaj-222	191	10	their	their	PRON
emaj-222	191	11	needs	need	NOUN
emaj-222	191	12	to	to	PART
emaj-222	191	13	be	be	AUX
emaj-222	191	14	sustainable	sustainable	ADJ
emaj-222	191	15	and	and	CCONJ
emaj-222	191	16	follow	follow	VERB
emaj-222	191	17	the	the	DET
emaj-222	191	18	trends	trend	NOUN
emaj-222	191	19	that	that	PRON
emaj-222	191	20	are	be	AUX
emaj-222	191	21	relevant	relevant	ADJ
emaj-222	191	22	to	to	ADP
emaj-222	191	23	their	their	PRON
emaj-222	191	24	expectations	expectation	NOUN
emaj-222	191	25	to	to	PART
emaj-222	191	26	maintain	maintain	VERB
emaj-222	191	27	the	the	DET
emaj-222	191	28	love	love	NOUN
emaj-222	191	29	.	.	PUNCT
emaj-222	192	1	it	it	PRON
emaj-222	192	2	is	be	AUX
emaj-222	192	3	necessary	necessary	ADJ
emaj-222	192	4	to	to	PART
emaj-222	192	5	put	put	VERB
emaj-222	192	6	innovation	innovation	NOUN
emaj-222	192	7	at	at	ADP
emaj-222	192	8	the	the	DET
emaj-222	192	9	heart	heart	NOUN
emaj-222	192	10	of	of	ADP
emaj-222	192	11	the	the	DET
emaj-222	192	12	brand	brand	NOUN
emaj-222	192	13	.	.	PUNCT
emaj-222	193	1	nescafé	nescafé	PROPN
emaj-222	193	2	’s	’s	PART
emaj-222	193	3	aim	aim	NOUN
emaj-222	193	4	is	be	AUX
emaj-222	193	5	to	to	PART
emaj-222	193	6	provide	provide	VERB
emaj-222	193	7	high	high	ADJ
emaj-222	193	8	-	-	PUNCT
emaj-222	193	9	quality	quality	NOUN
emaj-222	193	10	coffee	coffee	NOUN
emaj-222	193	11	that	that	PRON
emaj-222	193	12	is	be	AUX
emaj-222	193	13	accessible	accessible	ADJ
emaj-222	193	14	to	to	ADP
emaj-222	193	15	everyone	everyone	PRON
emaj-222	193	16	.	.	PUNCT
emaj-222	194	1	turkey	turkey	PROPN
emaj-222	194	2	is	be	AUX
emaj-222	194	3	a	a	DET
emaj-222	194	4	tea	tea	NOUN
emaj-222	194	5	-	-	PUNCT
emaj-222	194	6	consuming	consume	VERB
emaj-222	194	7	country	country	NOUN
emaj-222	194	8	,	,	PUNCT
emaj-222	194	9	so	so	SCONJ
emaj-222	194	10	coffee	coffee	NOUN
emaj-222	194	11	does	do	AUX
emaj-222	194	12	not	not	PART
emaj-222	194	13	appeal	appeal	VERB
emaj-222	194	14	to	to	ADP
emaj-222	194	15	people	people	NOUN
emaj-222	194	16	’s	’s	PART
emaj-222	194	17	palates	palate	NOUN
emaj-222	194	18	.	.	PUNCT
emaj-222	195	1	volume	volume	NOUN
emaj-222	195	2	11	11	NUM
emaj-222	195	3	no	no	DET
emaj-222	195	4	1	1	NUM
emaj-222	195	5	(	(	PUNCT
emaj-222	195	6	2021	2021	NUM
emaj-222	195	7	)	)	PUNCT
emaj-222	195	8	|	|	ADV
emaj-222	195	9	issn	issn	VERB
emaj-222	195	10	2158	2158	NUM
emaj-222	195	11	-	-	SYM
emaj-222	195	12	8708	8708	NUM
emaj-222	195	13	(	(	PUNCT
emaj-222	195	14	online	online	NOUN
emaj-222	195	15	)	)	PUNCT
emaj-222	196	1	|	|	ADV
emaj-222	196	2	doi	doi	X
emaj-222	196	3	10.5195	10.5195	NUM
emaj-222	196	4	/	/	SYM
emaj-222	196	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	196	6	|	|	NOUN
emaj-222	196	7	http://emaj.pitt.edu	http://emaj.pitt.edu	NOUN
emaj-222	196	8	ayben	ayben	PROPN
emaj-222	196	9	ceyhan	ceyhan	PROPN
emaj-222	196	10	,	,	PUNCT
emaj-222	196	11	uğur	uğur	ADJ
emaj-222	196	12	yozgat	yozgat	ADJ
emaj-222	196	13	emerging	emerge	VERB
emaj-222	196	14	markets	market	NOUN
emaj-222	196	15	journal	journal	NOUN
emaj-222	197	1	|	|	ADV
emaj-222	197	2	p	p	NOUN
emaj-222	197	3	a	a	DET
emaj-222	197	4	g	g	NOUN
emaj-222	197	5	e	e	NOUN
emaj-222	197	6	|81	|81	PROPN
emaj-222	197	7	besides	besides	SCONJ
emaj-222	197	8	,	,	PUNCT
emaj-222	197	9	adding	add	VERB
emaj-222	197	10	milk	milk	NOUN
emaj-222	197	11	,	,	PUNCT
emaj-222	197	12	coffee	coffee	NOUN
emaj-222	197	13	,	,	PUNCT
emaj-222	197	14	and	and	CCONJ
emaj-222	197	15	sugar	sugar	NOUN
emaj-222	197	16	creates	create	VERB
emaj-222	197	17	stress	stress	NOUN
emaj-222	197	18	on	on	ADP
emaj-222	197	19	the	the	DET
emaj-222	197	20	consumer	consumer	NOUN
emaj-222	197	21	.	.	PUNCT
emaj-222	198	1	they	they	PRON
emaj-222	198	2	can	can	AUX
emaj-222	198	3	not	not	PART
emaj-222	198	4	get	get	VERB
emaj-222	198	5	the	the	DET
emaj-222	198	6	flavour	flavour	NOUN
emaj-222	198	7	quite	quite	ADV
emaj-222	198	8	right	right	ADJ
emaj-222	198	9	.	.	PUNCT
emaj-222	199	1	therefore	therefore	ADV
emaj-222	199	2	,	,	PUNCT
emaj-222	199	3	nescafé	nescafé	PROPN
emaj-222	199	4	introduced	introduce	VERB
emaj-222	199	5	3	3	NUM
emaj-222	199	6	-	-	PUNCT
emaj-222	199	7	in-1	in-1	NOUN
emaj-222	199	8	coffee	coffee	NOUN
emaj-222	199	9	in	in	ADP
emaj-222	199	10	2002	2002	NUM
emaj-222	199	11	and	and	CCONJ
emaj-222	199	12	it	it	PRON
emaj-222	199	13	became	become	VERB
emaj-222	199	14	turkey	turkey	NOUN
emaj-222	199	15	’s	’s	PART
emaj-222	199	16	biggest	big	ADJ
emaj-222	199	17	innovation	innovation	NOUN
emaj-222	199	18	.	.	PUNCT
emaj-222	200	1	because	because	SCONJ
emaj-222	200	2	it	it	PRON
emaj-222	200	3	tripled	triple	VERB
emaj-222	200	4	the	the	DET
emaj-222	200	5	market	market	NOUN
emaj-222	200	6	after	after	SCONJ
emaj-222	200	7	it	it	PRON
emaj-222	200	8	was	be	AUX
emaj-222	200	9	released	release	VERB
emaj-222	200	10	.	.	PUNCT
emaj-222	201	1	there	there	PRON
emaj-222	201	2	are	be	VERB
emaj-222	201	3	still	still	ADV
emaj-222	201	4	no	no	DET
emaj-222	201	5	innovations	innovation	NOUN
emaj-222	201	6	that	that	PRON
emaj-222	201	7	can	can	AUX
emaj-222	201	8	measure	measure	VERB
emaj-222	201	9	up	up	ADP
emaj-222	201	10	to	to	ADP
emaj-222	201	11	that	that	DET
emaj-222	201	12	success	success	NOUN
emaj-222	201	13	.	.	PUNCT
emaj-222	202	1	nescafé	nescafé	PROPN
emaj-222	202	2	continued	continue	VERB
emaj-222	202	3	to	to	PART
emaj-222	202	4	follow	follow	VERB
emaj-222	202	5	trends	trend	NOUN
emaj-222	202	6	and	and	CCONJ
emaj-222	202	7	even	even	ADV
emaj-222	202	8	created	create	VERB
emaj-222	202	9	some	some	PRON
emaj-222	202	10	of	of	ADP
emaj-222	202	11	its	its	PRON
emaj-222	202	12	own	own	ADJ
emaj-222	202	13	,	,	PUNCT
emaj-222	202	14	such	such	ADJ
emaj-222	202	15	as	as	ADP
emaj-222	202	16	pod	pod	ADJ
emaj-222	202	17	coffee	coffee	NOUN
emaj-222	202	18	machines	machine	NOUN
emaj-222	202	19	and	and	CCONJ
emaj-222	202	20	coffee	coffee	NOUN
emaj-222	202	21	selections	selection	NOUN
emaj-222	202	22	for	for	ADP
emaj-222	202	23	every	every	DET
emaj-222	202	24	palate	palate	NOUN
emaj-222	202	25	.	.	PUNCT
emaj-222	203	1	nescafé	nescafé	PROPN
emaj-222	203	2	always	always	ADV
emaj-222	203	3	keeps	keep	VERB
emaj-222	203	4	its	its	PRON
emaj-222	203	5	finger	finger	NOUN
emaj-222	203	6	on	on	ADP
emaj-222	203	7	the	the	DET
emaj-222	203	8	pulse	pulse	NOUN
emaj-222	203	9	of	of	ADP
emaj-222	203	10	its	its	PRON
emaj-222	203	11	consumers	consumer	NOUN
emaj-222	203	12	and	and	CCONJ
emaj-222	203	13	performs	perform	VERB
emaj-222	203	14	2	2	NUM
emaj-222	203	15	million	million	NUM
emaj-222	203	16	samplings	sampling	NOUN
emaj-222	203	17	every	every	DET
emaj-222	203	18	year	year	NOUN
emaj-222	203	19	.	.	PUNCT
emaj-222	204	1	as	as	ADP
emaj-222	204	2	a	a	DET
emaj-222	204	3	brand	brand	NOUN
emaj-222	204	4	that	that	PRON
emaj-222	204	5	supports	support	VERB
emaj-222	204	6	university	university	NOUN
emaj-222	204	7	students	student	NOUN
emaj-222	204	8	,	,	PUNCT
emaj-222	204	9	it	it	PRON
emaj-222	204	10	has	have	VERB
emaj-222	204	11	backpack	backpack	NOUN
emaj-222	204	12	teams	team	NOUN
emaj-222	204	13	in	in	ADP
emaj-222	204	14	all	all	DET
emaj-222	204	15	universities	university	NOUN
emaj-222	204	16	.	.	PUNCT
emaj-222	205	1	the	the	DET
emaj-222	205	2	nescafé	nescafé	PROPN
emaj-222	205	3	team	team	NOUN
emaj-222	205	4	visits	visit	VERB
emaj-222	205	5	73	73	NUM
emaj-222	205	6	of	of	ADP
emaj-222	205	7	the	the	DET
emaj-222	205	8	81	81	NUM
emaj-222	205	9	provinces	province	NOUN
emaj-222	205	10	each	each	DET
emaj-222	205	11	year	year	NOUN
emaj-222	205	12	.	.	PUNCT
emaj-222	206	1	based	base	VERB
emaj-222	206	2	on	on	ADP
emaj-222	206	3	the	the	DET
emaj-222	206	4	estimates	estimate	NOUN
emaj-222	206	5	,	,	PUNCT
emaj-222	206	6	nescafé	nescafé	PROPN
emaj-222	206	7	reaches	reach	VERB
emaj-222	206	8	out	out	ADV
emaj-222	206	9	to	to	PART
emaj-222	206	10	60	60	NUM
emaj-222	206	11	million	million	NUM
emaj-222	206	12	people	people	NOUN
emaj-222	206	13	in	in	ADP
emaj-222	206	14	15	15	NUM
emaj-222	206	15	million	million	NUM
emaj-222	206	16	households	household	NOUN
emaj-222	206	17	.	.	PUNCT
emaj-222	207	1	in	in	ADP
emaj-222	207	2	short	short	ADJ
emaj-222	207	3	,	,	PUNCT
emaj-222	207	4	nescafé	nescafé	PROPN
emaj-222	207	5	aims	aim	VERB
emaj-222	207	6	to	to	PART
emaj-222	207	7	make	make	VERB
emaj-222	207	8	highquality	highquality	NOUN
emaj-222	207	9	coffee	coffee	NOUN
emaj-222	207	10	available	available	ADJ
emaj-222	207	11	to	to	ADP
emaj-222	207	12	everyone	everyone	PRON
emaj-222	207	13	and	and	CCONJ
emaj-222	207	14	does	do	AUX
emaj-222	207	15	not	not	PART
emaj-222	207	16	want	want	VERB
emaj-222	207	17	to	to	PART
emaj-222	207	18	lose	lose	VERB
emaj-222	207	19	them	they	PRON
emaj-222	207	20	.	.	PUNCT
emaj-222	208	1	in	in	ADP
emaj-222	208	2	2020	2020	NUM
emaj-222	208	3	,	,	PUNCT
emaj-222	208	4	nescafé	nescafé	PROPN
emaj-222	208	5	launched	launch	VERB
emaj-222	208	6	its	its	PRON
emaj-222	208	7	first	first	ADJ
emaj-222	208	8	social	social	ADJ
emaj-222	208	9	responsibility	responsibility	NOUN
emaj-222	208	10	campaign	campaign	NOUN
emaj-222	208	11	in	in	ADP
emaj-222	208	12	turkey	turkey	NOUN
emaj-222	208	13	in	in	ADP
emaj-222	208	14	cooperation	cooperation	NOUN
emaj-222	208	15	with	with	ADP
emaj-222	208	16	the	the	DET
emaj-222	208	17	turkish	turkish	ADJ
emaj-222	208	18	educational	educational	ADJ
emaj-222	208	19	foundation	foundation	NOUN
emaj-222	208	20	.	.	PUNCT
emaj-222	209	1	it	it	PRON
emaj-222	209	2	provides	provide	VERB
emaj-222	209	3	material	material	NOUN
emaj-222	209	4	and	and	CCONJ
emaj-222	209	5	nonmaterial	nonmaterial	ADJ
emaj-222	209	6	education	education	NOUN
emaj-222	209	7	support	support	NOUN
emaj-222	209	8	to	to	ADP
emaj-222	209	9	young	young	ADJ
emaj-222	209	10	people	people	NOUN
emaj-222	209	11	.	.	PUNCT
emaj-222	210	1	currently	currently	ADV
emaj-222	210	2	,	,	PUNCT
emaj-222	210	3	50	50	NUM
emaj-222	210	4	nestle	nestle	NOUN
emaj-222	210	5	employees	employee	NOUN
emaj-222	210	6	are	be	AUX
emaj-222	210	7	mentors	mentor	NOUN
emaj-222	210	8	for	for	ADP
emaj-222	210	9	turkish	turkish	ADJ
emaj-222	210	10	educational	educational	ADJ
emaj-222	210	11	foundation	foundation	NOUN
emaj-222	210	12	scholarship	scholarship	NOUN
emaj-222	210	13	holders	holder	NOUN
emaj-222	210	14	.	.	PUNCT
emaj-222	211	1	based	base	VERB
emaj-222	211	2	on	on	ADP
emaj-222	211	3	this	this	DET
emaj-222	211	4	information	information	NOUN
emaj-222	211	5	,	,	PUNCT
emaj-222	211	6	the	the	DET
emaj-222	211	7	nescafé	nescafé	NOUN
emaj-222	211	8	brand	brand	NOUN
emaj-222	211	9	creates	create	VERB
emaj-222	211	10	brand	brand	NOUN
emaj-222	211	11	love	love	NOUN
emaj-222	211	12	through	through	ADP
emaj-222	211	13	an	an	DET
emaj-222	211	14	innovative	innovative	ADJ
emaj-222	211	15	approach	approach	NOUN
emaj-222	211	16	,	,	PUNCT
emaj-222	211	17	quality	quality	NOUN
emaj-222	211	18	,	,	PUNCT
emaj-222	211	19	intimacy	intimacy	NOUN
emaj-222	211	20	,	,	PUNCT
emaj-222	211	21	accessibility	accessibility	NOUN
emaj-222	211	22	,	,	PUNCT
emaj-222	211	23	knowing	know	VERB
emaj-222	211	24	the	the	DET
emaj-222	211	25	consumer	consumer	NOUN
emaj-222	211	26	,	,	PUNCT
emaj-222	211	27	building	build	VERB
emaj-222	211	28	sustainable	sustainable	ADJ
emaj-222	211	29	brand	brand	NOUN
emaj-222	211	30	love	love	NOUN
emaj-222	211	31	through	through	ADP
emaj-222	211	32	innovation	innovation	NOUN
emaj-222	211	33	,	,	PUNCT
emaj-222	211	34	brand	brand	NOUN
emaj-222	211	35	image	image	NOUN
emaj-222	211	36	,	,	PUNCT
emaj-222	211	37	customer	customer	NOUN
emaj-222	211	38	satisfaction	satisfaction	NOUN
emaj-222	211	39	and	and	CCONJ
emaj-222	211	40	a	a	DET
emaj-222	211	41	sense	sense	NOUN
emaj-222	211	42	of	of	ADP
emaj-222	211	43	community	community	NOUN
emaj-222	211	44	.	.	PUNCT
emaj-222	212	1	arçelik	arçelik	VERB
emaj-222	212	2	the	the	DET
emaj-222	212	3	study	study	NOUN
emaj-222	212	4	used	use	VERB
emaj-222	212	5	arçelik	arçelik	PROPN
emaj-222	212	6	turkey	turkey	PROPN
emaj-222	212	7	marketing	marketing	NOUN
emaj-222	212	8	director	director	NOUN
emaj-222	212	9	mehmet	mehmet	PROPN
emaj-222	212	10	tüfekçi	tüfekçi	PROPN
emaj-222	212	11	’s	’s	PART
emaj-222	212	12	interview	interview	NOUN
emaj-222	212	13	with	with	ADP
emaj-222	212	14	mediacat	mediacat	NOUN
emaj-222	212	15	as	as	ADP
emaj-222	212	16	a	a	DET
emaj-222	212	17	resource	resource	NOUN
emaj-222	212	18	.	.	PUNCT
emaj-222	213	1	arçelik	arçelik	PROPN
emaj-222	213	2	combines	combine	VERB
emaj-222	213	3	the	the	DET
emaj-222	213	4	latest	late	ADJ
emaj-222	213	5	technology	technology	NOUN
emaj-222	213	6	with	with	ADP
emaj-222	213	7	the	the	DET
emaj-222	213	8	best	good	ADJ
emaj-222	213	9	designs	design	NOUN
emaj-222	213	10	and	and	CCONJ
emaj-222	213	11	continues	continue	VERB
emaj-222	213	12	to	to	PART
emaj-222	213	13	offer	offer	VERB
emaj-222	213	14	innovative	innovative	ADJ
emaj-222	213	15	products	product	NOUN
emaj-222	213	16	and	and	CCONJ
emaj-222	213	17	services	service	NOUN
emaj-222	213	18	as	as	ADV
emaj-222	213	19	well	well	ADV
emaj-222	213	20	as	as	ADP
emaj-222	213	21	quality	quality	NOUN
emaj-222	213	22	of	of	ADP
emaj-222	213	23	service	service	NOUN
emaj-222	213	24	.	.	PUNCT
emaj-222	214	1	arçelik	arçelik	PROPN
emaj-222	214	2	always	always	ADV
emaj-222	214	3	prioritises	prioritise	VERB
emaj-222	214	4	service	service	NOUN
emaj-222	214	5	quality	quality	NOUN
emaj-222	214	6	through	through	ADP
emaj-222	214	7	skilled	skilled	ADJ
emaj-222	214	8	,	,	PUNCT
emaj-222	214	9	hardworking	hardworking	ADJ
emaj-222	214	10	and	and	CCONJ
emaj-222	214	11	reliable	reliable	ADJ
emaj-222	214	12	dealers	dealer	NOUN
emaj-222	214	13	as	as	ADV
emaj-222	214	14	well	well	ADV
emaj-222	214	15	as	as	ADP
emaj-222	214	16	services	service	NOUN
emaj-222	214	17	.	.	PUNCT
emaj-222	215	1	in	in	ADP
emaj-222	215	2	that	that	DET
emaj-222	215	3	sense	sense	NOUN
emaj-222	215	4	,	,	PUNCT
emaj-222	215	5	arçelik	arçelik	PROPN
emaj-222	215	6	creates	create	VERB
emaj-222	215	7	brand	brand	NOUN
emaj-222	215	8	love	love	NOUN
emaj-222	215	9	through	through	ADP
emaj-222	215	10	its	its	PRON
emaj-222	215	11	innovative	innovative	ADJ
emaj-222	215	12	products	product	NOUN
emaj-222	215	13	,	,	PUNCT
emaj-222	215	14	services	service	NOUN
emaj-222	215	15	and	and	CCONJ
emaj-222	215	16	service	service	NOUN
emaj-222	215	17	quality	quality	NOUN
emaj-222	215	18	.	.	PUNCT
emaj-222	216	1	arçelik	arçelik	PROPN
emaj-222	216	2	continues	continue	VERB
emaj-222	216	3	to	to	PART
emaj-222	216	4	set	set	VERB
emaj-222	216	5	the	the	DET
emaj-222	216	6	industry	industry	NOUN
emaj-222	216	7	standards	standard	NOUN
emaj-222	216	8	through	through	ADP
emaj-222	216	9	its	its	PRON
emaj-222	216	10	new	new	ADJ
emaj-222	216	11	-	-	PUNCT
emaj-222	216	12	generation	generation	NOUN
emaj-222	216	13	merchandising	merchandising	NOUN
emaj-222	216	14	model	model	NOUN
emaj-222	216	15	that	that	PRON
emaj-222	216	16	focuses	focus	VERB
emaj-222	216	17	on	on	ADP
emaj-222	216	18	the	the	DET
emaj-222	216	19	customer	customer	NOUN
emaj-222	216	20	experience	experience	NOUN
emaj-222	216	21	.	.	PUNCT
emaj-222	217	1	arçelik	arçelik	PROPN
emaj-222	217	2	attaches	attach	VERB
emaj-222	217	3	great	great	ADJ
emaj-222	217	4	importance	importance	NOUN
emaj-222	217	5	to	to	ADP
emaj-222	217	6	maintaining	maintain	VERB
emaj-222	217	7	the	the	DET
emaj-222	217	8	emotional	emotional	ADJ
emaj-222	217	9	connection	connection	NOUN
emaj-222	217	10	with	with	ADP
emaj-222	217	11	its	its	PRON
emaj-222	217	12	customers	customer	NOUN
emaj-222	217	13	and	and	CCONJ
emaj-222	217	14	the	the	DET
emaj-222	217	15	confidence	confidence	NOUN
emaj-222	217	16	it	it	PRON
emaj-222	217	17	provides	provide	VERB
emaj-222	217	18	(	(	PUNCT
emaj-222	217	19	türkiye'nin	türkiye'nin	PROPN
emaj-222	217	20	lovemark'ları	lovemark'ları	PROPN
emaj-222	217	21	,	,	PUNCT
emaj-222	217	22	2019	2019	NUM
emaj-222	217	23	)	)	PUNCT
emaj-222	217	24	.	.	PUNCT
emaj-222	218	1	based	base	VERB
emaj-222	218	2	on	on	ADP
emaj-222	218	3	this	this	DET
emaj-222	218	4	information	information	NOUN
emaj-222	218	5	,	,	PUNCT
emaj-222	218	6	the	the	DET
emaj-222	218	7	arçelik	arçelik	PROPN
emaj-222	218	8	brand	brand	NOUN
emaj-222	218	9	creates	create	VERB
emaj-222	218	10	sustainable	sustainable	ADJ
emaj-222	218	11	brand	brand	NOUN
emaj-222	218	12	love	love	NOUN
emaj-222	218	13	through	through	ADP
emaj-222	218	14	customer	customer	NOUN
emaj-222	218	15	experience	experience	NOUN
emaj-222	218	16	,	,	PUNCT
emaj-222	218	17	emotional	emotional	ADJ
emaj-222	218	18	connection	connection	NOUN
emaj-222	218	19	and	and	CCONJ
emaj-222	218	20	confidence	confidence	NOUN
emaj-222	218	21	.	.	PUNCT
emaj-222	219	1	volkswagen	volkswagen	NOUN
emaj-222	219	2	the	the	DET
emaj-222	219	3	interview	interview	NOUN
emaj-222	219	4	given	give	VERB
emaj-222	219	5	by	by	ADP
emaj-222	219	6	doğuş	doğuş	PROPN
emaj-222	219	7	automotive	automotive	PROPN
emaj-222	219	8	volkswagen	volkswagen	PROPN
emaj-222	219	9	passenger	passenger	NOUN
emaj-222	219	10	car	car	NOUN
emaj-222	219	11	marketing	marketing	NOUN
emaj-222	219	12	manager	manager	NOUN
emaj-222	219	13	tilbe	tilbe	NOUN
emaj-222	219	14	polat	polat	NOUN
emaj-222	219	15	to	to	ADP
emaj-222	219	16	mediacat	mediacat	PROPN
emaj-222	219	17	magazine	magazine	NOUN
emaj-222	219	18	was	be	AUX
emaj-222	219	19	used	use	VERB
emaj-222	219	20	as	as	ADP
emaj-222	219	21	a	a	DET
emaj-222	219	22	source	source	NOUN
emaj-222	219	23	.	.	PUNCT
emaj-222	220	1	volkswagen	volkswagen	PROPN
emaj-222	220	2	has	have	AUX
emaj-222	220	3	created	create	VERB
emaj-222	220	4	a	a	DET
emaj-222	220	5	story	story	NOUN
emaj-222	220	6	of	of	ADP
emaj-222	220	7	commitment	commitment	NOUN
emaj-222	220	8	with	with	ADP
emaj-222	220	9	its	its	PRON
emaj-222	220	10	customers	customer	NOUN
emaj-222	220	11	thanks	thank	NOUN
emaj-222	220	12	to	to	ADP
emaj-222	220	13	the	the	DET
emaj-222	220	14	emotional	emotional	ADJ
emaj-222	220	15	brand	brand	NOUN
emaj-222	220	16	strategy	strategy	NOUN
emaj-222	220	17	it	it	PRON
emaj-222	220	18	carried	carry	VERB
emaj-222	220	19	out	out	ADP
emaj-222	220	20	in	in	ADP
emaj-222	220	21	a	a	DET
emaj-222	220	22	stable	stable	ADJ
emaj-222	220	23	way	way	NOUN
emaj-222	220	24	for	for	ADP
emaj-222	220	25	years	year	NOUN
emaj-222	220	26	.	.	PUNCT
emaj-222	221	1	volkswagen	volkswagen	PROPN
emaj-222	221	2	has	have	AUX
emaj-222	221	3	created	create	VERB
emaj-222	221	4	longstanding	longstanding	ADJ
emaj-222	221	5	brand	brand	NOUN
emaj-222	221	6	love	love	NOUN
emaj-222	221	7	through	through	ADP
emaj-222	221	8	its	its	PRON
emaj-222	221	9	emotional	emotional	ADJ
emaj-222	221	10	brand	brand	NOUN
emaj-222	221	11	strategy	strategy	NOUN
emaj-222	221	12	.	.	PUNCT
emaj-222	222	1	the	the	DET
emaj-222	222	2	first	first	ADJ
emaj-222	222	3	of	of	ADP
emaj-222	222	4	the	the	DET
emaj-222	222	5	components	component	NOUN
emaj-222	222	6	that	that	PRON
emaj-222	222	7	make	make	VERB
emaj-222	222	8	this	this	DET
emaj-222	222	9	love	love	NOUN
emaj-222	222	10	sustainable	sustainable	ADJ
emaj-222	222	11	is	be	AUX
emaj-222	222	12	a	a	DET
emaj-222	222	13	human	human	NOUN
emaj-222	222	14	-	-	PUNCT
emaj-222	222	15	oriented	orient	VERB
emaj-222	222	16	communication	communication	NOUN
emaj-222	222	17	strategy	strategy	NOUN
emaj-222	222	18	that	that	PRON
emaj-222	222	19	accurately	accurately	ADV
emaj-222	222	20	determines	determine	VERB
emaj-222	222	21	the	the	DET
emaj-222	222	22	needs	need	NOUN
emaj-222	222	23	of	of	ADP
emaj-222	222	24	its	its	PRON
emaj-222	222	25	customers	customer	NOUN
emaj-222	222	26	and	and	CCONJ
emaj-222	222	27	cares	care	VERB
emaj-222	222	28	about	about	ADP
emaj-222	222	29	their	their	PRON
emaj-222	222	30	values	value	NOUN
emaj-222	222	31	.	.	PUNCT
emaj-222	223	1	volkswagen	volkswagen	NOUN
emaj-222	223	2	,	,	PUNCT
emaj-222	223	3	whose	whose	DET
emaj-222	223	4	goal	goal	NOUN
emaj-222	223	5	it	it	PRON
emaj-222	223	6	is	be	AUX
emaj-222	223	7	to	to	PART
emaj-222	223	8	be	be	AUX
emaj-222	223	9	a	a	DET
emaj-222	223	10	brand	brand	NOUN
emaj-222	223	11	that	that	PRON
emaj-222	223	12	brings	bring	VERB
emaj-222	223	13	people	people	NOUN
emaj-222	223	14	together	together	ADV
emaj-222	223	15	and	and	CCONJ
emaj-222	223	16	interacts	interact	VERB
emaj-222	223	17	with	with	ADP
emaj-222	223	18	them	they	PRON
emaj-222	223	19	one	one	NUM
emaj-222	223	20	-	-	PUNCT
emaj-222	223	21	on	on	ADP
emaj-222	223	22	-	-	PUNCT
emaj-222	223	23	one	one	NOUN
emaj-222	223	24	,	,	PUNCT
emaj-222	223	25	provides	provide	VERB
emaj-222	223	26	real	real	ADJ
emaj-222	223	27	-	-	PUNCT
emaj-222	223	28	life	life	NOUN
emaj-222	223	29	compatible	compatible	ADJ
emaj-222	223	30	products	product	NOUN
emaj-222	223	31	and	and	CCONJ
emaj-222	223	32	services	service	NOUN
emaj-222	223	33	to	to	PART
emaj-222	223	34	do	do	VERB
emaj-222	223	35	so	so	ADV
emaj-222	223	36	and	and	CCONJ
emaj-222	223	37	attaches	attach	VERB
emaj-222	223	38	importance	importance	NOUN
emaj-222	223	39	to	to	ADP
emaj-222	223	40	offering	offer	VERB
emaj-222	223	41	customers	customer	NOUN
emaj-222	223	42	different	different	ADJ
emaj-222	223	43	experiences	experience	NOUN
emaj-222	223	44	.	.	PUNCT
emaj-222	224	1	the	the	DET
emaj-222	224	2	goal	goal	NOUN
emaj-222	224	3	of	of	ADP
emaj-222	224	4	the	the	DET
emaj-222	224	5	brand	brand	NOUN
emaj-222	224	6	is	be	AUX
emaj-222	224	7	to	to	PART
emaj-222	224	8	differentiate	differentiate	VERB
emaj-222	224	9	itself	itself	PRON
emaj-222	224	10	in	in	ADP
emaj-222	224	11	the	the	DET
emaj-222	224	12	industry	industry	NOUN
emaj-222	224	13	by	by	ADP
emaj-222	224	14	bringing	bring	VERB
emaj-222	224	15	the	the	DET
emaj-222	224	16	analogue	analogue	NOUN
emaj-222	224	17	and	and	CCONJ
emaj-222	224	18	digital	digital	ADJ
emaj-222	224	19	worlds	world	NOUN
emaj-222	224	20	together	together	ADV
emaj-222	224	21	and	and	CCONJ
emaj-222	224	22	offering	offer	VERB
emaj-222	224	23	its	its	PRON
emaj-222	224	24	customer	customer	NOUN
emaj-222	224	25	up	up	ADP
emaj-222	224	26	-	-	PUNCT
emaj-222	224	27	to	to	ADP
emaj-222	224	28	-	-	PUNCT
emaj-222	224	29	date	date	NOUN
emaj-222	224	30	products	product	NOUN
emaj-222	224	31	with	with	ADP
emaj-222	224	32	the	the	DET
emaj-222	224	33	latest	late	ADJ
emaj-222	224	34	technology	technology	NOUN
emaj-222	224	35	(	(	PUNCT
emaj-222	224	36	türkiye'nin	türkiye'nin	PROPN
emaj-222	224	37	lovemark'ları	lovemark'ları	PROPN
emaj-222	224	38	,	,	PUNCT
emaj-222	224	39	2019	2019	NUM
emaj-222	224	40	)	)	PUNCT
emaj-222	224	41	.	.	PUNCT
emaj-222	225	1	based	base	VERB
emaj-222	225	2	on	on	ADP
emaj-222	225	3	this	this	DET
emaj-222	225	4	information	information	NOUN
emaj-222	225	5	,	,	PUNCT
emaj-222	225	6	other	other	ADJ
emaj-222	225	7	components	component	NOUN
emaj-222	225	8	that	that	PRON
emaj-222	225	9	create	create	VERB
emaj-222	225	10	sustainable	sustainable	ADJ
emaj-222	225	11	brand	brand	NOUN
emaj-222	225	12	love	love	NOUN
emaj-222	225	13	are	be	AUX
emaj-222	225	14	real	real	ADJ
emaj-222	225	15	-	-	PUNCT
emaj-222	225	16	life	life	NOUN
emaj-222	225	17	compatible	compatible	ADJ
emaj-222	225	18	products	product	NOUN
emaj-222	225	19	and	and	CCONJ
emaj-222	225	20	services	service	NOUN
emaj-222	225	21	,	,	PUNCT
emaj-222	225	22	creating	create	VERB
emaj-222	225	23	different	different	ADJ
emaj-222	225	24	experiences	experience	NOUN
emaj-222	225	25	,	,	PUNCT
emaj-222	225	26	and	and	CCONJ
emaj-222	225	27	innovation	innovation	NOUN
emaj-222	225	28	.	.	PUNCT
emaj-222	226	1	because	because	SCONJ
emaj-222	226	2	of	of	ADP
emaj-222	226	3	the	the	DET
emaj-222	226	4	face	face	NOUN
emaj-222	226	5	-	-	PUNCT
emaj-222	226	6	to	to	ADP
emaj-222	226	7	-	-	PUNCT
emaj-222	226	8	face	face	NOUN
emaj-222	226	9	interviews	interview	NOUN
emaj-222	226	10	and	and	CCONJ
emaj-222	226	11	examination	examination	NOUN
emaj-222	226	12	of	of	ADP
emaj-222	226	13	the	the	DET
emaj-222	226	14	interviews	interview	NOUN
emaj-222	226	15	in	in	ADP
emaj-222	226	16	the	the	DET
emaj-222	226	17	literature	literature	NOUN
emaj-222	226	18	,	,	PUNCT
emaj-222	226	19	the	the	DET
emaj-222	226	20	components	component	NOUN
emaj-222	226	21	in	in	ADP
emaj-222	226	22	table	table	NOUN
emaj-222	226	23	2	2	NUM
emaj-222	226	24	were	be	AUX
emaj-222	226	25	identified	identify	VERB
emaj-222	226	26	for	for	ADP
emaj-222	226	27	creating	create	VERB
emaj-222	226	28	brand	brand	NOUN
emaj-222	226	29	love	love	NOUN
emaj-222	226	30	and	and	CCONJ
emaj-222	226	31	making	make	VERB
emaj-222	226	32	brand	brand	NOUN
emaj-222	226	33	love	love	NOUN
emaj-222	226	34	sustainable	sustainable	ADJ
emaj-222	226	35	.	.	PUNCT
emaj-222	227	1	table	table	NOUN
emaj-222	227	2	2	2	NUM
emaj-222	227	3	:	:	PUNCT
emaj-222	227	4	components	component	NOUN
emaj-222	227	5	of	of	ADP
emaj-222	227	6	brand	brand	NOUN
emaj-222	227	7	love	love	NOUN
emaj-222	227	8	brand	brand	NOUN
emaj-222	227	9	creating	create	VERB
emaj-222	227	10	brand	brand	NOUN
emaj-222	227	11	love	love	NOUN
emaj-222	227	12	making	make	VERB
emaj-222	227	13	brand	brand	NOUN
emaj-222	227	14	love	love	PROPN
emaj-222	227	15	sustainable	sustainable	ADJ
emaj-222	227	16	migros	migros	PROPN
emaj-222	227	17	quality	quality	NOUN
emaj-222	227	18	,	,	PUNCT
emaj-222	227	19	variation	variation	NOUN
emaj-222	227	20	and	and	CCONJ
emaj-222	227	21	reliability	reliability	NOUN
emaj-222	227	22	reliability	reliability	NOUN
emaj-222	227	23	,	,	PUNCT
emaj-222	227	24	service	service	NOUN
emaj-222	227	25	and	and	CCONJ
emaj-222	227	26	relevancy	relevancy	NOUN
emaj-222	227	27	opet	opet	NOUN
emaj-222	227	28	creating	create	VERB
emaj-222	227	29	solutions	solution	NOUN
emaj-222	227	30	,	,	PUNCT
emaj-222	227	31	social	social	ADJ
emaj-222	227	32	responsibility	responsibility	NOUN
emaj-222	227	33	and	and	CCONJ
emaj-222	227	34	customer	customer	NOUN
emaj-222	227	35	satisfaction	satisfaction	NOUN
emaj-222	227	36	service	service	NOUN
emaj-222	227	37	,	,	PUNCT
emaj-222	227	38	stand	stand	VERB
emaj-222	227	39	behind	behind	ADP
emaj-222	227	40	the	the	DET
emaj-222	227	41	promise	promise	NOUN
emaj-222	227	42	and	and	CCONJ
emaj-222	227	43	innovation	innovation	NOUN
emaj-222	227	44	nescafé	nescafé	NOUN
emaj-222	227	45	innovative	innovative	ADJ
emaj-222	227	46	approach	approach	NOUN
emaj-222	227	47	,	,	PUNCT
emaj-222	227	48	quality	quality	NOUN
emaj-222	227	49	,	,	PUNCT
emaj-222	227	50	intimacy	intimacy	NOUN
emaj-222	227	51	,	,	PUNCT
emaj-222	227	52	accessibility	accessibility	NOUN
emaj-222	227	53	and	and	CCONJ
emaj-222	227	54	getting	get	VERB
emaj-222	227	55	to	to	PART
emaj-222	227	56	know	know	VERB
emaj-222	227	57	the	the	DET
emaj-222	227	58	consumer	consumer	NOUN
emaj-222	227	59	closely	closely	ADV
emaj-222	227	60	innovation	innovation	NOUN
emaj-222	227	61	,	,	PUNCT
emaj-222	227	62	brand	brand	NOUN
emaj-222	227	63	image	image	NOUN
emaj-222	227	64	,	,	PUNCT
emaj-222	227	65	customer	customer	NOUN
emaj-222	227	66	satisfaction	satisfaction	NOUN
emaj-222	227	67	and	and	CCONJ
emaj-222	227	68	a	a	DET
emaj-222	227	69	sense	sense	NOUN
emaj-222	227	70	of	of	ADP
emaj-222	227	71	community	community	NOUN
emaj-222	227	72	arçelik	arçelik	VERB
emaj-222	227	73	innovative	innovative	ADJ
emaj-222	227	74	products	product	NOUN
emaj-222	227	75	,	,	PUNCT
emaj-222	227	76	service	service	NOUN
emaj-222	227	77	and	and	CCONJ
emaj-222	227	78	service	service	NOUN
emaj-222	227	79	quality	quality	NOUN
emaj-222	227	80	customer	customer	NOUN
emaj-222	227	81	experience	experience	NOUN
emaj-222	227	82	,	,	PUNCT
emaj-222	227	83	emotional	emotional	ADJ
emaj-222	227	84	bond	bond	NOUN
emaj-222	227	85	,	,	PUNCT
emaj-222	227	86	and	and	CCONJ
emaj-222	227	87	trust	trust	NOUN
emaj-222	227	88	volkswagen	volkswagen	PROPN
emaj-222	227	89	emotional	emotional	ADJ
emaj-222	227	90	brand	brand	NOUN
emaj-222	227	91	strategy	strategy	NOUN
emaj-222	227	92	human	human	NOUN
emaj-222	227	93	-	-	PUNCT
emaj-222	227	94	oriented	orient	VERB
emaj-222	227	95	communication	communication	NOUN
emaj-222	227	96	strategy	strategy	NOUN
emaj-222	227	97	,	,	PUNCT
emaj-222	227	98	real	real	ADJ
emaj-222	227	99	-	-	PUNCT
emaj-222	227	100	life	life	NOUN
emaj-222	227	101	compatible	compatible	ADJ
emaj-222	227	102	products	product	NOUN
emaj-222	227	103	and	and	CCONJ
emaj-222	227	104	services	service	NOUN
emaj-222	227	105	,	,	PUNCT
emaj-222	227	106	creating	create	VERB
emaj-222	227	107	different	different	ADJ
emaj-222	227	108	experiences	experience	NOUN
emaj-222	227	109	and	and	CCONJ
emaj-222	227	110	innovation	innovation	NOUN
emaj-222	227	111	source	source	NOUN
emaj-222	227	112	:	:	PUNCT
emaj-222	227	113	composed	compose	VERB
emaj-222	227	114	by	by	ADP
emaj-222	227	115	authors	author	NOUN
emaj-222	227	116	v.	v.	ADP
emaj-222	227	117	conclusion	conclusion	NOUN
emaj-222	227	118	the	the	DET
emaj-222	227	119	interviews	interview	NOUN
emaj-222	227	120	reveal	reveal	VERB
emaj-222	227	121	that	that	SCONJ
emaj-222	227	122	,	,	PUNCT
emaj-222	227	123	it	it	PRON
emaj-222	227	124	was	be	AUX
emaj-222	227	125	observed	observe	VERB
emaj-222	227	126	that	that	SCONJ
emaj-222	227	127	brand	brand	NOUN
emaj-222	227	128	love	love	NOUN
emaj-222	227	129	is	be	AUX
emaj-222	227	130	not	not	PART
emaj-222	227	131	built	build	VERB
emaj-222	227	132	immediately	immediately	ADV
emaj-222	227	133	but	but	CCONJ
emaj-222	227	134	through	through	ADP
emaj-222	227	135	a	a	DET
emaj-222	227	136	process	process	NOUN
emaj-222	227	137	,	,	PUNCT
emaj-222	227	138	which	which	PRON
emaj-222	227	139	is	be	AUX
emaj-222	227	140	in	in	ADP
emaj-222	227	141	line	line	NOUN
emaj-222	227	142	with	with	ADP
emaj-222	227	143	the	the	DET
emaj-222	227	144	results	result	NOUN
emaj-222	227	145	in	in	ADP
emaj-222	227	146	the	the	DET
emaj-222	227	147	literature	literature	NOUN
emaj-222	227	148	.	.	PUNCT
emaj-222	228	1	this	this	DET
emaj-222	228	2	process	process	NOUN
emaj-222	228	3	is	be	AUX
emaj-222	228	4	a	a	DET
emaj-222	228	5	period	period	NOUN
emaj-222	228	6	wherein	wherein	SCONJ
emaj-222	228	7	the	the	DET
emaj-222	228	8	brand	brand	NOUN
emaj-222	228	9	invests	invest	NOUN
emaj-222	228	10	in	in	ADP
emaj-222	228	11	its	its	PRON
emaj-222	228	12	consumers	consumer	NOUN
emaj-222	228	13	by	by	ADP
emaj-222	228	14	creating	create	VERB
emaj-222	228	15	various	various	ADJ
emaj-222	228	16	emotions	emotion	NOUN
emaj-222	228	17	.	.	PUNCT
emaj-222	229	1	the	the	DET
emaj-222	229	2	literature	literature	PROPN
emaj-222	229	3	review	review	NOUN
emaj-222	229	4	revealed	reveal	VERB
emaj-222	229	5	that	that	SCONJ
emaj-222	229	6	customer	customer	NOUN
emaj-222	229	7	satisfaction	satisfaction	NOUN
emaj-222	229	8	,	,	PUNCT
emaj-222	229	9	brand	brand	NOUN
emaj-222	229	10	trust	trust	PROPN
emaj-222	229	11	,	,	PUNCT
emaj-222	229	12	brand	brand	NOUN
emaj-222	229	13	identity	identity	NOUN
emaj-222	229	14	,	,	PUNCT
emaj-222	229	15	sense	sense	NOUN
emaj-222	229	16	of	of	ADP
emaj-222	229	17	community	community	NOUN
emaj-222	229	18	,	,	PUNCT
emaj-222	229	19	experience	experience	NOUN
emaj-222	229	20	with	with	ADP
emaj-222	229	21	the	the	DET
emaj-222	229	22	brand	brand	NOUN
emaj-222	229	23	,	,	PUNCT
emaj-222	229	24	innovation	innovation	NOUN
emaj-222	229	25	,	,	PUNCT
emaj-222	229	26	brand	brand	NOUN
emaj-222	229	27	association	association	PROPN
emaj-222	229	28	,	,	PUNCT
emaj-222	229	29	brand	brand	NOUN
emaj-222	229	30	awareness	awareness	NOUN
emaj-222	229	31	,	,	PUNCT
emaj-222	229	32	brand	brand	NOUN
emaj-222	229	33	image	image	NOUN
emaj-222	229	34	,	,	PUNCT
emaj-222	229	35	perceived	perceive	VERB
emaj-222	229	36	quality	quality	NOUN
emaj-222	229	37	and	and	CCONJ
emaj-222	229	38	brand	brand	NOUN
emaj-222	229	39	identity	identity	NOUN
emaj-222	229	40	’s	’s	PART
emaj-222	229	41	excitement	excitement	NOUN
emaj-222	229	42	and	and	CCONJ
emaj-222	229	43	intimacy	intimacy	NOUN
emaj-222	229	44	dimensions	dimension	NOUN
emaj-222	229	45	have	have	VERB
emaj-222	229	46	a	a	DET
emaj-222	229	47	positive	positive	ADJ
emaj-222	229	48	effect	effect	NOUN
emaj-222	229	49	on	on	ADP
emaj-222	229	50	brand	brand	NOUN
emaj-222	229	51	love	love	NOUN
emaj-222	229	52	.	.	PUNCT
emaj-222	230	1	according	accord	VERB
emaj-222	230	2	to	to	ADP
emaj-222	230	3	interviews	interview	NOUN
emaj-222	230	4	and	and	CCONJ
emaj-222	230	5	interview	interview	NOUN
emaj-222	230	6	reviews	review	NOUN
emaj-222	230	7	of	of	ADP
emaj-222	230	8	brands	brand	NOUN
emaj-222	230	9	selected	select	VERB
emaj-222	230	10	among	among	ADP
emaj-222	230	11	turkey	turkey	PROPN
emaj-222	230	12	’s	’s	PART
emaj-222	230	13	2019	2019	NUM
emaj-222	230	14	lovemarks	lovemark	NOUN
emaj-222	230	15	,	,	PUNCT
emaj-222	230	16	brands	brand	NOUN
emaj-222	230	17	volume	volume	VERB
emaj-222	230	18	11	11	NUM
emaj-222	230	19	no	no	PRON
emaj-222	230	20	1	1	NUM
emaj-222	230	21	(	(	PUNCT
emaj-222	230	22	2021	2021	NUM
emaj-222	230	23	)	)	PUNCT
emaj-222	230	24	|	|	ADV
emaj-222	230	25	issn	issn	VERB
emaj-222	230	26	2158	2158	NUM
emaj-222	230	27	-	-	SYM
emaj-222	230	28	8708	8708	NUM
emaj-222	230	29	(	(	PUNCT
emaj-222	230	30	online	online	NOUN
emaj-222	230	31	)	)	PUNCT
emaj-222	230	32	|	|	ADV
emaj-222	230	33	doi	doi	X
emaj-222	230	34	10.5195	10.5195	NUM
emaj-222	230	35	/	/	SYM
emaj-222	230	36	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	230	37	|	|	NOUN
emaj-222	230	38	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-222	230	39	does	do	AUX
emaj-222	230	40	brand	brand	NOUN
emaj-222	230	41	love	love	NOUN
emaj-222	230	42	last	last	ADJ
emaj-222	230	43	forever	forever	ADV
emaj-222	230	44	?	?	PUNCT
emaj-222	231	1	:	:	PUNCT
emaj-222	231	2	a	a	DET
emaj-222	231	3	study	study	NOUN
emaj-222	231	4	on	on	ADP
emaj-222	231	5	turkey	turkey	PROPN
emaj-222	231	6	’s	’s	PART
emaj-222	231	7	lovemarks	lovemarks	PROPN
emaj-222	231	8	page	page	PROPN
emaj-222	231	9	|82|	|82|	NOUN
emaj-222	231	10	emerging	emerge	VERB
emaj-222	231	11	markets	market	NOUN
emaj-222	231	12	journal	journal	NOUN
emaj-222	231	13	list	list	NOUN
emaj-222	231	14	quality	quality	NOUN
emaj-222	231	15	,	,	PUNCT
emaj-222	231	16	variation	variation	NOUN
emaj-222	231	17	,	,	PUNCT
emaj-222	231	18	get	get	VERB
emaj-222	231	19	to	to	PART
emaj-222	231	20	know	know	VERB
emaj-222	231	21	the	the	DET
emaj-222	231	22	consumer	consumer	NOUN
emaj-222	231	23	closely	closely	ADV
emaj-222	231	24	,	,	PUNCT
emaj-222	231	25	reliability	reliability	NOUN
emaj-222	231	26	and	and	CCONJ
emaj-222	231	27	creating	create	VERB
emaj-222	231	28	solutions	solution	NOUN
emaj-222	231	29	as	as	ADV
emaj-222	231	30	well	well	ADV
emaj-222	231	31	as	as	ADP
emaj-222	231	32	social	social	ADJ
emaj-222	231	33	responsibility	responsibility	NOUN
emaj-222	231	34	projects	project	NOUN
emaj-222	231	35	,	,	PUNCT
emaj-222	231	36	customer	customer	NOUN
emaj-222	231	37	satisfaction	satisfaction	NOUN
emaj-222	231	38	,	,	PUNCT
emaj-222	231	39	innovative	innovative	ADJ
emaj-222	231	40	approach	approach	NOUN
emaj-222	231	41	,	,	PUNCT
emaj-222	231	42	intimacy	intimacy	NOUN
emaj-222	231	43	,	,	PUNCT
emaj-222	231	44	accessibility	accessibility	NOUN
emaj-222	231	45	,	,	PUNCT
emaj-222	231	46	innovative	innovative	ADJ
emaj-222	231	47	products	product	NOUN
emaj-222	231	48	/	/	SYM
emaj-222	231	49	services	service	NOUN
emaj-222	231	50	,	,	PUNCT
emaj-222	231	51	service	service	NOUN
emaj-222	231	52	quality	quality	NOUN
emaj-222	231	53	and	and	CCONJ
emaj-222	231	54	emotional	emotional	ADJ
emaj-222	231	55	brand	brand	NOUN
emaj-222	231	56	strategy	strategy	NOUN
emaj-222	231	57	.	.	PUNCT
emaj-222	232	1	at	at	ADP
emaj-222	232	2	that	that	DET
emaj-222	232	3	point	point	NOUN
emaj-222	232	4	,	,	PUNCT
emaj-222	232	5	quality	quality	NOUN
emaj-222	232	6	stands	stand	VERB
emaj-222	232	7	out	out	ADP
emaj-222	232	8	.	.	PUNCT
emaj-222	233	1	arçelik	arçelik	PROPN
emaj-222	233	2	’s	’s	PART
emaj-222	233	3	official	official	NOUN
emaj-222	233	4	said	say	VERB
emaj-222	233	5	that	that	SCONJ
emaj-222	233	6	they	they	PRON
emaj-222	233	7	always	always	ADV
emaj-222	233	8	prioritize	prioritize	VERB
emaj-222	233	9	quality	quality	NOUN
emaj-222	233	10	of	of	ADP
emaj-222	233	11	service	service	NOUN
emaj-222	233	12	with	with	ADP
emaj-222	233	13	their	their	PRON
emaj-222	233	14	skilled	skilled	ADJ
emaj-222	233	15	,	,	PUNCT
emaj-222	233	16	reliable	reliable	ADJ
emaj-222	233	17	dealers	dealer	NOUN
emaj-222	233	18	and	and	CCONJ
emaj-222	233	19	services	service	NOUN
emaj-222	233	20	.	.	PUNCT
emaj-222	234	1	the	the	DET
emaj-222	234	2	quality	quality	NOUN
emaj-222	234	3	component	component	NOUN
emaj-222	234	4	is	be	AUX
emaj-222	234	5	in	in	ADP
emaj-222	234	6	line	line	NOUN
emaj-222	234	7	with	with	ADP
emaj-222	234	8	the	the	DET
emaj-222	234	9	results	result	NOUN
emaj-222	234	10	of	of	ADP
emaj-222	234	11	the	the	DET
emaj-222	234	12	study	study	NOUN
emaj-222	234	13	conducted	conduct	VERB
emaj-222	234	14	by	by	ADP
emaj-222	234	15	yıldız	yıldız	PROPN
emaj-222	234	16	and	and	CCONJ
emaj-222	234	17	günaydın	günaydın	PROPN
emaj-222	234	18	(	(	PUNCT
emaj-222	234	19	2019	2019	NUM
emaj-222	234	20	)	)	PUNCT
emaj-222	234	21	.	.	PUNCT
emaj-222	235	1	opet	opet	PROPN
emaj-222	235	2	’s	’s	PART
emaj-222	235	3	official	official	ADJ
emaj-222	235	4	highlighted	highlight	VERB
emaj-222	235	5	‘	'	PUNCT
emaj-222	235	6	creating	create	VERB
emaj-222	235	7	solutions	solution	NOUN
emaj-222	235	8	’	'	PUNCT
emaj-222	235	9	as	as	ADP
emaj-222	235	10	one	one	NUM
emaj-222	235	11	of	of	ADP
emaj-222	235	12	the	the	DET
emaj-222	235	13	components	component	NOUN
emaj-222	235	14	of	of	ADP
emaj-222	235	15	becoming	become	VERB
emaj-222	235	16	a	a	DET
emaj-222	235	17	lovemark	lovemark	NOUN
emaj-222	235	18	,	,	PUNCT
emaj-222	235	19	which	which	PRON
emaj-222	235	20	bears	bear	VERB
emaj-222	235	21	parallels	parallel	VERB
emaj-222	235	22	to	to	ADP
emaj-222	235	23	charter	charter	NOUN
emaj-222	235	24	et	et	PROPN
emaj-222	235	25	al	al	PROPN
emaj-222	235	26	.	.	PROPN
emaj-222	235	27	’s	’s	PART
emaj-222	235	28	(	(	PUNCT
emaj-222	235	29	2002	2002	NUM
emaj-222	235	30	)	)	PUNCT
emaj-222	235	31	definition	definition	NOUN
emaj-222	235	32	of	of	ADP
emaj-222	235	33	sustainable	sustainable	ADJ
emaj-222	235	34	marketing	marketing	NOUN
emaj-222	235	35	.	.	PUNCT
emaj-222	236	1	trust	trust	NOUN
emaj-222	236	2	is	be	AUX
emaj-222	236	3	one	one	NUM
emaj-222	236	4	of	of	ADP
emaj-222	236	5	the	the	DET
emaj-222	236	6	11	11	NUM
emaj-222	236	7	dimensions	dimension	NOUN
emaj-222	236	8	of	of	ADP
emaj-222	236	9	brand	brand	NOUN
emaj-222	236	10	love	love	NOUN
emaj-222	236	11	suggested	suggest	VERB
emaj-222	236	12	by	by	ADP
emaj-222	236	13	albert	albert	PROPN
emaj-222	236	14	et	et	PROPN
emaj-222	236	15	al	al	PROPN
emaj-222	236	16	.	.	PROPN
emaj-222	237	1	(	(	PUNCT
emaj-222	237	2	2008	2008	NUM
emaj-222	237	3	)	)	PUNCT
emaj-222	237	4	.	.	PUNCT
emaj-222	238	1	it	it	PRON
emaj-222	238	2	is	be	AUX
emaj-222	238	3	also	also	ADV
emaj-222	238	4	in	in	ADP
emaj-222	238	5	line	line	NOUN
emaj-222	238	6	with	with	ADP
emaj-222	238	7	other	other	ADJ
emaj-222	238	8	studies	study	NOUN
emaj-222	238	9	in	in	ADP
emaj-222	238	10	the	the	DET
emaj-222	238	11	literature	literature	NOUN
emaj-222	238	12	(	(	PUNCT
emaj-222	238	13	albert	albert	PROPN
emaj-222	238	14	and	and	CCONJ
emaj-222	238	15	merunka	merunka	NOUN
emaj-222	238	16	,	,	PUNCT
emaj-222	238	17	2015	2015	NUM
emaj-222	238	18	;	;	PUNCT
emaj-222	238	19	yıldız	yıldız	PROPN
emaj-222	238	20	and	and	CCONJ
emaj-222	238	21	günaydın	günaydın	PROPN
emaj-222	238	22	,	,	PUNCT
emaj-222	238	23	2019	2019	NUM
emaj-222	238	24	;	;	PUNCT
emaj-222	238	25	aydın	aydın	NOUN
emaj-222	238	26	,	,	PUNCT
emaj-222	238	27	2016	2016	NUM
emaj-222	238	28	)	)	PUNCT
emaj-222	238	29	.	.	PUNCT
emaj-222	239	1	‘	'	PUNCT
emaj-222	239	2	customer	customer	NOUN
emaj-222	239	3	satisfaction	satisfaction	NOUN
emaj-222	239	4	’	'	PUNCT
emaj-222	239	5	and	and	CCONJ
emaj-222	239	6	‘	'	PUNCT
emaj-222	239	7	brand	brand	NOUN
emaj-222	239	8	trust	trust	NOUN
emaj-222	239	9	’	'	PUNCT
emaj-222	239	10	are	be	AUX
emaj-222	239	11	also	also	ADV
emaj-222	239	12	among	among	ADP
emaj-222	239	13	the	the	DET
emaj-222	239	14	components	component	NOUN
emaj-222	239	15	that	that	PRON
emaj-222	239	16	build	build	VERB
emaj-222	239	17	brand	brand	NOUN
emaj-222	239	18	love	love	NOUN
emaj-222	239	19	,	,	PUNCT
emaj-222	239	20	as	as	SCONJ
emaj-222	239	21	indicated	indicate	VERB
emaj-222	239	22	by	by	ADP
emaj-222	239	23	two	two	NUM
emaj-222	239	24	of	of	ADP
emaj-222	239	25	the	the	DET
emaj-222	239	26	brands	brand	NOUN
emaj-222	239	27	.	.	PUNCT
emaj-222	240	1	this	this	DET
emaj-222	240	2	result	result	NOUN
emaj-222	240	3	is	be	AUX
emaj-222	240	4	also	also	ADV
emaj-222	240	5	in	in	ADP
emaj-222	240	6	line	line	NOUN
emaj-222	240	7	with	with	ADP
emaj-222	240	8	the	the	DET
emaj-222	240	9	literature	literature	NOUN
emaj-222	240	10	(	(	PUNCT
emaj-222	240	11	huang	huang	PROPN
emaj-222	240	12	and	and	CCONJ
emaj-222	240	13	jian	jian	PROPN
emaj-222	240	14	2015	2015	NUM
emaj-222	240	15	;	;	PUNCT
emaj-222	240	16	liu	liu	PROPN
emaj-222	240	17	et	et	PROPN
emaj-222	240	18	al	al	PROPN
emaj-222	240	19	.	.	PROPN
emaj-222	240	20	,	,	PUNCT
emaj-222	240	21	2018	2018	NUM
emaj-222	240	22	;	;	PUNCT
emaj-222	240	23	song	song	NOUN
emaj-222	240	24	et	et	PROPN
emaj-222	240	25	al	al	PROPN
emaj-222	240	26	.	.	PROPN
emaj-222	240	27	,	,	PUNCT
emaj-222	240	28	2019	2019	NUM
emaj-222	240	29	;	;	PUNCT
emaj-222	240	30	shujaat	shujaat	NOUN
emaj-222	240	31	et	et	PROPN
emaj-222	240	32	al	al	PROPN
emaj-222	240	33	.	.	PROPN
emaj-222	240	34	,	,	PUNCT
emaj-222	240	35	2018	2018	NUM
emaj-222	240	36	;	;	PUNCT
emaj-222	240	37	maisam	maisam	NOUN
emaj-222	240	38	and	and	CCONJ
emaj-222	240	39	mahsa	mahsa	NOUN
emaj-222	240	40	,	,	PUNCT
emaj-222	240	41	2016	2016	NUM
emaj-222	240	42	;	;	PUNCT
emaj-222	240	43	hsu	hsu	PROPN
emaj-222	240	44	and	and	CCONJ
emaj-222	240	45	chen	chen	PROPN
emaj-222	240	46	,	,	PUNCT
emaj-222	240	47	2018	2018	NUM
emaj-222	240	48	;	;	PUNCT
emaj-222	240	49	carroll	carroll	NOUN
emaj-222	240	50	and	and	CCONJ
emaj-222	240	51	ahuvia	ahuvia	NOUN
emaj-222	240	52	,	,	PUNCT
emaj-222	240	53	2006	2006	NUM
emaj-222	240	54	;	;	PUNCT
emaj-222	240	55	unal	unal	ADJ
emaj-222	240	56	and	and	CCONJ
emaj-222	240	57	aydın	aydın	NOUN
emaj-222	240	58	,	,	PUNCT
emaj-222	240	59	2013	2013	NUM
emaj-222	240	60	;	;	PUNCT
emaj-222	240	61	anggraeni	anggraeni	NOUN
emaj-222	240	62	and	and	CCONJ
emaj-222	240	63	rachmanita	rachmanita	PROPN
emaj-222	240	64	,	,	PUNCT
emaj-222	240	65	2015	2015	NUM
emaj-222	240	66	)	)	PUNCT
emaj-222	240	67	.	.	PUNCT
emaj-222	241	1	the	the	DET
emaj-222	241	2	concepts	concept	NOUN
emaj-222	241	3	of	of	ADP
emaj-222	241	4	‘	'	PUNCT
emaj-222	241	5	innovative	innovative	ADJ
emaj-222	241	6	product	product	NOUN
emaj-222	241	7	’	'	PUNCT
emaj-222	241	8	and	and	CCONJ
emaj-222	241	9	‘	'	PUNCT
emaj-222	241	10	innovative	innovative	ADJ
emaj-222	241	11	approach	approach	NOUN
emaj-222	241	12	’	'	PUNCT
emaj-222	241	13	put	put	VERB
emaj-222	241	14	forward	forward	ADV
emaj-222	241	15	by	by	ADP
emaj-222	241	16	nescafé	nescafé	NOUN
emaj-222	241	17	and	and	CCONJ
emaj-222	241	18	arçelik	arçelik	NOUN
emaj-222	241	19	,	,	PUNCT
emaj-222	241	20	respectively	respectively	ADV
emaj-222	241	21	,	,	PUNCT
emaj-222	241	22	are	be	AUX
emaj-222	241	23	in	in	ADP
emaj-222	241	24	line	line	NOUN
emaj-222	241	25	with	with	ADP
emaj-222	241	26	aydın	aydın	PROPN
emaj-222	241	27	’s	’s	PART
emaj-222	241	28	(	(	PUNCT
emaj-222	241	29	2016	2016	NUM
emaj-222	241	30	)	)	PUNCT
emaj-222	241	31	study	study	NOUN
emaj-222	241	32	.	.	PUNCT
emaj-222	242	1	only	only	ADV
emaj-222	242	2	one	one	NUM
emaj-222	242	3	brand	brand	NOUN
emaj-222	242	4	(	(	PUNCT
emaj-222	242	5	volkswagen	volkswagen	NOUN
emaj-222	242	6	)	)	PUNCT
emaj-222	242	7	suggested	suggest	VERB
emaj-222	242	8	the	the	DET
emaj-222	242	9	‘	'	PUNCT
emaj-222	242	10	intimacy	intimacy	NOUN
emaj-222	242	11	’	'	PUNCT
emaj-222	242	12	component	component	NOUN
emaj-222	242	13	,	,	PUNCT
emaj-222	242	14	which	which	PRON
emaj-222	242	15	is	be	AUX
emaj-222	242	16	one	one	NUM
emaj-222	242	17	of	of	ADP
emaj-222	242	18	the	the	DET
emaj-222	242	19	components	component	NOUN
emaj-222	242	20	of	of	ADP
emaj-222	242	21	interpersonal	interpersonal	ADJ
emaj-222	242	22	love	love	NOUN
emaj-222	242	23	in	in	ADP
emaj-222	242	24	the	the	DET
emaj-222	242	25	literature	literature	NOUN
emaj-222	242	26	(	(	PUNCT
emaj-222	242	27	sternberg	sternberg	PROPN
emaj-222	242	28	,	,	PUNCT
emaj-222	242	29	1986	1986	NUM
emaj-222	242	30	;	;	PUNCT
emaj-222	242	31	shimp	shimp	PROPN
emaj-222	242	32	and	and	CCONJ
emaj-222	242	33	madden	madden	PROPN
emaj-222	242	34	,	,	PUNCT
emaj-222	242	35	1988	1988	NUM
emaj-222	242	36	;	;	PUNCT
emaj-222	242	37	roberts	roberts	PROPN
emaj-222	242	38	,	,	PUNCT
emaj-222	242	39	2004	2004	NUM
emaj-222	242	40	;	;	PUNCT
emaj-222	242	41	roy	roy	PROPN
emaj-222	242	42	et	et	PROPN
emaj-222	242	43	al	al	PROPN
emaj-222	242	44	.	.	PROPN
emaj-222	242	45	,	,	PUNCT
emaj-222	242	46	2016	2016	NUM
emaj-222	242	47	)	)	PUNCT
emaj-222	242	48	.	.	PUNCT
emaj-222	243	1	the	the	DET
emaj-222	243	2	brand	brand	NOUN
emaj-222	243	3	’s	’s	PART
emaj-222	243	4	official	official	NOUN
emaj-222	243	5	indicated	indicate	VERB
emaj-222	243	6	that	that	SCONJ
emaj-222	243	7	they	they	PRON
emaj-222	243	8	use	use	VERB
emaj-222	243	9	emotional	emotional	ADJ
emaj-222	243	10	brand	brand	NOUN
emaj-222	243	11	strategy	strategy	NOUN
emaj-222	243	12	to	to	PART
emaj-222	243	13	create	create	VERB
emaj-222	243	14	a	a	DET
emaj-222	243	15	‘	'	PUNCT
emaj-222	243	16	positive	positive	ADJ
emaj-222	243	17	emotional	emotional	ADJ
emaj-222	243	18	connection	connection	NOUN
emaj-222	243	19	’	'	PUNCT
emaj-222	243	20	,	,	PUNCT
emaj-222	243	21	which	which	PRON
emaj-222	243	22	is	be	AUX
emaj-222	243	23	one	one	NUM
emaj-222	243	24	of	of	ADP
emaj-222	243	25	the	the	DET
emaj-222	243	26	components	component	NOUN
emaj-222	243	27	of	of	ADP
emaj-222	243	28	batra	batra	PROPN
emaj-222	243	29	et	et	PROPN
emaj-222	243	30	al	al	PROPN
emaj-222	243	31	.	.	PROPN
emaj-222	243	32	’s	’s	PART
emaj-222	243	33	(	(	PUNCT
emaj-222	243	34	2012	2012	NUM
emaj-222	243	35	)	)	PUNCT
emaj-222	243	36	seven	seven	NUM
emaj-222	243	37	-	-	PUNCT
emaj-222	243	38	dimensional	dimensional	ADJ
emaj-222	243	39	brand	brand	NOUN
emaj-222	243	40	love	love	NOUN
emaj-222	243	41	model	model	NOUN
emaj-222	243	42	.	.	PUNCT
emaj-222	244	1	this	this	DET
emaj-222	244	2	component	component	NOUN
emaj-222	244	3	is	be	AUX
emaj-222	244	4	also	also	ADV
emaj-222	244	5	in	in	ADP
emaj-222	244	6	line	line	NOUN
emaj-222	244	7	with	with	ADP
emaj-222	244	8	the	the	DET
emaj-222	244	9	brand	brand	NOUN
emaj-222	244	10	love	love	NOUN
emaj-222	244	11	dimension	dimension	NOUN
emaj-222	244	12	of	of	ADP
emaj-222	244	13	‘	'	PUNCT
emaj-222	244	14	emotional	emotional	ADJ
emaj-222	244	15	intimacy	intimacy	NOUN
emaj-222	244	16	’	'	PUNCT
emaj-222	244	17	proposed	propose	VERB
emaj-222	244	18	by	by	ADP
emaj-222	244	19	thomson	thomson	PROPN
emaj-222	244	20	et	et	PROPN
emaj-222	244	21	al	al	PROPN
emaj-222	244	22	.	.	PROPN
emaj-222	245	1	(	(	PUNCT
emaj-222	245	2	2005	2005	NUM
emaj-222	245	3	)	)	PUNCT
emaj-222	245	4	.	.	PUNCT
emaj-222	246	1	‘	'	PUNCT
emaj-222	246	2	sensuality	sensuality	NOUN
emaj-222	246	3	’	'	PUNCT
emaj-222	246	4	is	be	AUX
emaj-222	246	5	also	also	ADV
emaj-222	246	6	one	one	NUM
emaj-222	246	7	of	of	ADP
emaj-222	246	8	the	the	DET
emaj-222	246	9	three	three	NUM
emaj-222	246	10	concepts	concept	NOUN
emaj-222	246	11	,	,	PUNCT
emaj-222	246	12	which	which	PRON
emaj-222	246	13	,	,	PUNCT
emaj-222	246	14	according	accord	VERB
emaj-222	246	15	to	to	ADP
emaj-222	246	16	roberts	roberts	PROPN
emaj-222	246	17	(	(	PUNCT
emaj-222	246	18	2004	2004	NUM
emaj-222	246	19	)	)	PUNCT
emaj-222	246	20	,	,	PUNCT
emaj-222	246	21	make	make	VERB
emaj-222	246	22	the	the	DET
emaj-222	246	23	lovemarks	lovemark	NOUN
emaj-222	246	24	stand	stand	VERB
emaj-222	246	25	out	out	ADP
emaj-222	246	26	.	.	PUNCT
emaj-222	247	1	other	other	ADJ
emaj-222	247	2	brand	brand	PROPN
emaj-222	247	3	love	love	NOUN
emaj-222	247	4	components	component	NOUN
emaj-222	247	5	that	that	PRON
emaj-222	247	6	are	be	AUX
emaj-222	247	7	not	not	PART
emaj-222	247	8	mentioned	mention	VERB
emaj-222	247	9	in	in	ADP
emaj-222	247	10	the	the	DET
emaj-222	247	11	literature	literature	NOUN
emaj-222	247	12	but	but	CCONJ
emaj-222	247	13	are	be	AUX
emaj-222	247	14	identified	identify	VERB
emaj-222	247	15	by	by	ADP
emaj-222	247	16	this	this	DET
emaj-222	247	17	study	study	NOUN
emaj-222	247	18	are	be	AUX
emaj-222	247	19	social	social	ADJ
emaj-222	247	20	responsibility	responsibility	NOUN
emaj-222	247	21	projects	project	NOUN
emaj-222	247	22	and	and	CCONJ
emaj-222	247	23	accessibility	accessibility	NOUN
emaj-222	247	24	.	.	PUNCT
emaj-222	248	1	according	accord	VERB
emaj-222	248	2	to	to	ADP
emaj-222	248	3	the	the	DET
emaj-222	248	4	lovemark	lovemark	NOUN
emaj-222	248	5	brands	brand	NOUN
emaj-222	248	6	,	,	PUNCT
emaj-222	248	7	the	the	DET
emaj-222	248	8	formula	formula	NOUN
emaj-222	248	9	to	to	PART
emaj-222	248	10	make	make	VERB
emaj-222	248	11	brand	brand	NOUN
emaj-222	248	12	love	love	NOUN
emaj-222	248	13	sustainable	sustainable	ADJ
emaj-222	248	14	is	be	AUX
emaj-222	248	15	reliability	reliability	NOUN
emaj-222	248	16	,	,	PUNCT
emaj-222	248	17	service	service	NOUN
emaj-222	248	18	,	,	PUNCT
emaj-222	248	19	relevancy	relevancy	NOUN
emaj-222	248	20	,	,	PUNCT
emaj-222	248	21	standing	stand	VERB
emaj-222	248	22	behind	behind	ADP
emaj-222	248	23	the	the	DET
emaj-222	248	24	promise	promise	NOUN
emaj-222	248	25	,	,	PUNCT
emaj-222	248	26	innovation	innovation	NOUN
emaj-222	248	27	,	,	PUNCT
emaj-222	248	28	sense	sense	NOUN
emaj-222	248	29	of	of	ADP
emaj-222	248	30	community	community	NOUN
emaj-222	248	31	,	,	PUNCT
emaj-222	248	32	brand	brand	NOUN
emaj-222	248	33	image	image	NOUN
emaj-222	248	34	,	,	PUNCT
emaj-222	248	35	customer	customer	NOUN
emaj-222	248	36	satisfaction	satisfaction	NOUN
emaj-222	248	37	,	,	PUNCT
emaj-222	248	38	customer	customer	NOUN
emaj-222	248	39	experience	experience	NOUN
emaj-222	248	40	,	,	PUNCT
emaj-222	248	41	emotional	emotional	ADJ
emaj-222	248	42	bond	bond	NOUN
emaj-222	248	43	,	,	PUNCT
emaj-222	248	44	trust	trust	NOUN
emaj-222	248	45	,	,	PUNCT
emaj-222	248	46	humanoriented	humanoriented	ADJ
emaj-222	248	47	communication	communication	NOUN
emaj-222	248	48	strategy	strategy	NOUN
emaj-222	248	49	,	,	PUNCT
emaj-222	248	50	real	real	ADJ
emaj-222	248	51	-	-	PUNCT
emaj-222	248	52	life	life	NOUN
emaj-222	248	53	compatible	compatible	ADJ
emaj-222	248	54	products	product	NOUN
emaj-222	248	55	and	and	CCONJ
emaj-222	248	56	services	service	NOUN
emaj-222	248	57	,	,	PUNCT
emaj-222	248	58	creating	create	VERB
emaj-222	248	59	different	different	ADJ
emaj-222	248	60	experiences	experience	NOUN
emaj-222	248	61	and	and	CCONJ
emaj-222	248	62	innovation	innovation	NOUN
emaj-222	248	63	.	.	PUNCT
emaj-222	249	1	trust	trust	NOUN
emaj-222	249	2	,	,	PUNCT
emaj-222	249	3	innovation	innovation	NOUN
emaj-222	249	4	,	,	PUNCT
emaj-222	249	5	service	service	NOUN
emaj-222	249	6	and	and	CCONJ
emaj-222	249	7	relevancy	relevancy	NOUN
emaj-222	249	8	are	be	AUX
emaj-222	249	9	the	the	DET
emaj-222	249	10	components	component	NOUN
emaj-222	249	11	that	that	PRON
emaj-222	249	12	stand	stand	VERB
emaj-222	249	13	out	out	ADP
emaj-222	249	14	.	.	PUNCT
emaj-222	250	1	arçelik	arçelik	PROPN
emaj-222	250	2	's	's	PART
emaj-222	250	3	official	official	NOUN
emaj-222	250	4	said	say	VERB
emaj-222	250	5	that	that	SCONJ
emaj-222	250	6	,	,	PUNCT
emaj-222	250	7	they	they	PRON
emaj-222	250	8	focused	focus	VERB
emaj-222	250	9	on	on	ADP
emaj-222	250	10	customer	customer	NOUN
emaj-222	250	11	experience	experience	NOUN
emaj-222	250	12	through	through	ADP
emaj-222	250	13	a	a	DET
emaj-222	250	14	new	new	ADJ
emaj-222	250	15	-	-	PUNCT
emaj-222	250	16	generation	generation	NOUN
emaj-222	250	17	merchandising	merchandising	NOUN
emaj-222	250	18	model	model	NOUN
emaj-222	250	19	.	.	PUNCT
emaj-222	251	1	the	the	DET
emaj-222	251	2	literature	literature	NOUN
emaj-222	251	3	also	also	ADV
emaj-222	251	4	mentions	mention	VERB
emaj-222	251	5	that	that	SCONJ
emaj-222	251	6	,	,	PUNCT
emaj-222	251	7	brand	brand	NOUN
emaj-222	251	8	love	love	NOUN
emaj-222	251	9	is	be	AUX
emaj-222	251	10	positively	positively	ADV
emaj-222	251	11	impacted	impact	VERB
emaj-222	251	12	by	by	ADP
emaj-222	251	13	experience	experience	NOUN
emaj-222	251	14	with	with	ADP
emaj-222	251	15	the	the	DET
emaj-222	251	16	brand	brand	NOUN
emaj-222	251	17	(	(	PUNCT
emaj-222	251	18	garg	garg	PROPN
emaj-222	251	19	et	et	PROPN
emaj-222	251	20	al	al	PROPN
emaj-222	251	21	.	.	PROPN
emaj-222	251	22	,	,	PUNCT
emaj-222	251	23	2016	2016	NUM
emaj-222	251	24	)	)	PUNCT
emaj-222	251	25	.	.	PUNCT
emaj-222	252	1	migros	migros	PROPN
emaj-222	252	2	’	'	PUNCT
emaj-222	252	3	official	official	NOUN
emaj-222	252	4	said	say	VERB
emaj-222	252	5	that	that	SCONJ
emaj-222	252	6	trust	trust	NOUN
emaj-222	252	7	is	be	AUX
emaj-222	252	8	the	the	DET
emaj-222	252	9	most	most	ADV
emaj-222	252	10	important	important	ADJ
emaj-222	252	11	component	component	NOUN
emaj-222	252	12	for	for	ADP
emaj-222	252	13	them	they	PRON
emaj-222	252	14	and	and	CCONJ
emaj-222	252	15	gave	give	VERB
emaj-222	252	16	examples	example	NOUN
emaj-222	252	17	of	of	ADP
emaj-222	252	18	mothers	mother	NOUN
emaj-222	252	19	who	who	PRON
emaj-222	252	20	bring	bring	VERB
emaj-222	252	21	milk	milk	NOUN
emaj-222	252	22	to	to	ADP
emaj-222	252	23	the	the	DET
emaj-222	252	24	stores	store	NOUN
emaj-222	252	25	to	to	PART
emaj-222	252	26	keep	keep	VERB
emaj-222	252	27	them	they	PRON
emaj-222	252	28	in	in	ADP
emaj-222	252	29	the	the	DET
emaj-222	252	30	freezers	freezer	NOUN
emaj-222	252	31	,	,	PUNCT
emaj-222	252	32	consumers	consumer	NOUN
emaj-222	252	33	who	who	PRON
emaj-222	252	34	come	come	VERB
emaj-222	252	35	to	to	ADP
emaj-222	252	36	the	the	DET
emaj-222	252	37	stores	store	NOUN
emaj-222	252	38	when	when	SCONJ
emaj-222	252	39	they	they	PRON
emaj-222	252	40	need	need	VERB
emaj-222	252	41	boxes	box	NOUN
emaj-222	252	42	to	to	PART
emaj-222	252	43	move	move	VERB
emaj-222	252	44	their	their	PRON
emaj-222	252	45	apartments	apartment	NOUN
emaj-222	252	46	,	,	PUNCT
emaj-222	252	47	consumers	consumer	NOUN
emaj-222	252	48	who	who	PRON
emaj-222	252	49	leave	leave	VERB
emaj-222	252	50	their	their	PRON
emaj-222	252	51	keys	key	NOUN
emaj-222	252	52	at	at	ADP
emaj-222	252	53	the	the	DET
emaj-222	252	54	stores	store	NOUN
emaj-222	252	55	,	,	PUNCT
emaj-222	252	56	and	and	CCONJ
emaj-222	252	57	students	student	NOUN
emaj-222	252	58	who	who	PRON
emaj-222	252	59	come	come	VERB
emaj-222	252	60	to	to	ADP
emaj-222	252	61	migros	migros	PROPN
emaj-222	252	62	for	for	ADP
emaj-222	252	63	help	help	NOUN
emaj-222	252	64	when	when	SCONJ
emaj-222	252	65	they	they	PRON
emaj-222	252	66	need	need	VERB
emaj-222	252	67	to	to	PART
emaj-222	252	68	print	print	VERB
emaj-222	252	69	their	their	PRON
emaj-222	252	70	homework	homework	NOUN
emaj-222	252	71	but	but	CCONJ
emaj-222	252	72	their	their	PRON
emaj-222	252	73	printers	printer	NOUN
emaj-222	252	74	are	be	AUX
emaj-222	252	75	broken	break	VERB
emaj-222	252	76	.	.	PUNCT
emaj-222	253	1	arçelik	arçelik	PROPN
emaj-222	253	2	official	official	NOUN
emaj-222	253	3	also	also	ADV
emaj-222	253	4	said	say	VERB
emaj-222	253	5	that	that	SCONJ
emaj-222	253	6	they	they	PRON
emaj-222	253	7	always	always	ADV
emaj-222	253	8	prioritise	prioritise	VERB
emaj-222	253	9	quality	quality	NOUN
emaj-222	253	10	of	of	ADP
emaj-222	253	11	service	service	NOUN
emaj-222	253	12	through	through	ADP
emaj-222	253	13	reliable	reliable	ADJ
emaj-222	253	14	dealers	dealer	NOUN
emaj-222	253	15	and	and	CCONJ
emaj-222	253	16	services	service	NOUN
emaj-222	253	17	.	.	PUNCT
emaj-222	254	1	the	the	DET
emaj-222	254	2	volkswagen	volkswagen	PROPN
emaj-222	254	3	official	official	NOUN
emaj-222	254	4	stated	state	VERB
emaj-222	254	5	that	that	SCONJ
emaj-222	254	6	they	they	PRON
emaj-222	254	7	have	have	AUX
emaj-222	254	8	always	always	ADV
emaj-222	254	9	earned	earn	VERB
emaj-222	254	10	the	the	DET
emaj-222	254	11	trust	trust	NOUN
emaj-222	254	12	of	of	ADP
emaj-222	254	13	their	their	PRON
emaj-222	254	14	customers	customer	NOUN
emaj-222	254	15	with	with	ADP
emaj-222	254	16	the	the	DET
emaj-222	254	17	products	product	NOUN
emaj-222	254	18	and	and	CCONJ
emaj-222	254	19	technologies	technology	NOUN
emaj-222	254	20	they	they	PRON
emaj-222	254	21	offer	offer	VERB
emaj-222	254	22	.	.	PUNCT
emaj-222	255	1	the	the	DET
emaj-222	255	2	opet	opet	PROPN
emaj-222	255	3	official	official	NOUN
emaj-222	255	4	said	say	VERB
emaj-222	255	5	that	that	SCONJ
emaj-222	255	6	as	as	ADP
emaj-222	255	7	with	with	ADP
emaj-222	255	8	supermarkets	supermarket	NOUN
emaj-222	255	9	,	,	PUNCT
emaj-222	255	10	they	they	PRON
emaj-222	255	11	use	use	VERB
emaj-222	255	12	the	the	DET
emaj-222	255	13	ultra	ultra	ADJ
emaj-222	255	14	-	-	ADJ
emaj-222	255	15	market	market	ADJ
emaj-222	255	16	concept	concept	NOUN
emaj-222	255	17	and	and	CCONJ
emaj-222	255	18	the	the	DET
emaj-222	255	19	shop	shop	NOUN
emaj-222	255	20	-	-	PUNCT
emaj-222	255	21	in	in	ADP
emaj-222	255	22	-	-	PUNCT
emaj-222	255	23	shop	shop	NOUN
emaj-222	255	24	design	design	NOUN
emaj-222	255	25	at	at	ADP
emaj-222	255	26	their	their	PRON
emaj-222	255	27	gas	gas	NOUN
emaj-222	255	28	stations	station	NOUN
emaj-222	255	29	and	and	CCONJ
emaj-222	255	30	highlighted	highlight	VERB
emaj-222	255	31	innovation	innovation	NOUN
emaj-222	255	32	as	as	ADP
emaj-222	255	33	another	another	DET
emaj-222	255	34	component	component	NOUN
emaj-222	255	35	of	of	ADP
emaj-222	255	36	sustainable	sustainable	ADJ
emaj-222	255	37	brand	brand	NOUN
emaj-222	255	38	love	love	NOUN
emaj-222	255	39	along	along	ADP
emaj-222	255	40	with	with	ADP
emaj-222	255	41	trust	trust	NOUN
emaj-222	255	42	.	.	PUNCT
emaj-222	256	1	the	the	DET
emaj-222	256	2	nescafé	nescafé	PROPN
emaj-222	256	3	official	official	NOUN
emaj-222	256	4	said	say	VERB
emaj-222	256	5	that	that	SCONJ
emaj-222	256	6	,	,	PUNCT
emaj-222	256	7	the	the	DET
emaj-222	256	8	brand	brand	NOUN
emaj-222	256	9	’s	’s	PART
emaj-222	256	10	rising	rise	VERB
emaj-222	256	11	trend	trend	NOUN
emaj-222	256	12	started	start	VERB
emaj-222	256	13	with	with	ADP
emaj-222	256	14	innovation	innovation	NOUN
emaj-222	256	15	and	and	CCONJ
emaj-222	256	16	that	that	SCONJ
emaj-222	256	17	they	they	PRON
emaj-222	256	18	have	have	AUX
emaj-222	256	19	been	be	AUX
emaj-222	256	20	launching	launch	VERB
emaj-222	256	21	innovative	innovative	ADJ
emaj-222	256	22	products	product	NOUN
emaj-222	256	23	such	such	ADJ
emaj-222	256	24	as	as	ADP
emaj-222	256	25	nescafé	nescafé	NOUN
emaj-222	256	26	3	3	NUM
emaj-222	256	27	-	-	PUNCT
emaj-222	256	28	in-1	in-1	ADJ
emaj-222	256	29	or	or	CCONJ
emaj-222	256	30	pod	pod	ADJ
emaj-222	256	31	coffee	coffee	NOUN
emaj-222	256	32	machines	machine	NOUN
emaj-222	256	33	since	since	SCONJ
emaj-222	256	34	then	then	ADV
emaj-222	256	35	.	.	PUNCT
emaj-222	257	1	the	the	DET
emaj-222	257	2	volkswagen	volkswagen	PROPN
emaj-222	257	3	official	official	NOUN
emaj-222	257	4	also	also	ADV
emaj-222	257	5	said	say	VERB
emaj-222	257	6	that	that	SCONJ
emaj-222	257	7	their	their	PRON
emaj-222	257	8	brand	brand	NOUN
emaj-222	257	9	is	be	AUX
emaj-222	257	10	passionate	passionate	ADJ
emaj-222	257	11	about	about	ADP
emaj-222	257	12	innovation	innovation	NOUN
emaj-222	257	13	and	and	CCONJ
emaj-222	257	14	that	that	SCONJ
emaj-222	257	15	they	they	PRON
emaj-222	257	16	are	be	AUX
emaj-222	257	17	aiming	aim	VERB
emaj-222	257	18	to	to	PART
emaj-222	257	19	differentiate	differentiate	VERB
emaj-222	257	20	themselves	themselves	PRON
emaj-222	257	21	in	in	ADP
emaj-222	257	22	the	the	DET
emaj-222	257	23	industry	industry	NOUN
emaj-222	257	24	by	by	ADP
emaj-222	257	25	offering	offer	VERB
emaj-222	257	26	modern	modern	ADJ
emaj-222	257	27	products	product	NOUN
emaj-222	257	28	endowed	endow	VERB
emaj-222	257	29	with	with	ADP
emaj-222	257	30	the	the	DET
emaj-222	257	31	latest	late	ADJ
emaj-222	257	32	technology	technology	NOUN
emaj-222	257	33	by	by	ADP
emaj-222	257	34	bringing	bring	VERB
emaj-222	257	35	the	the	DET
emaj-222	257	36	analogue	analogue	NOUN
emaj-222	257	37	and	and	CCONJ
emaj-222	257	38	digital	digital	ADJ
emaj-222	257	39	worlds	world	NOUN
emaj-222	257	40	together	together	ADV
emaj-222	257	41	.	.	PUNCT
emaj-222	258	1	the	the	DET
emaj-222	258	2	results	result	NOUN
emaj-222	258	3	of	of	ADP
emaj-222	258	4	aydın	aydın	PROPN
emaj-222	258	5	’s	’s	PART
emaj-222	258	6	(	(	PUNCT
emaj-222	258	7	2016	2016	NUM
emaj-222	258	8	)	)	PUNCT
emaj-222	258	9	study	study	NOUN
emaj-222	258	10	indicate	indicate	VERB
emaj-222	258	11	that	that	SCONJ
emaj-222	258	12	,	,	PUNCT
emaj-222	258	13	constantly	constantly	ADV
emaj-222	258	14	offering	offer	VERB
emaj-222	258	15	brand	brand	NOUN
emaj-222	258	16	-	-	PUNCT
emaj-222	258	17	related	relate	VERB
emaj-222	258	18	innovations	innovation	NOUN
emaj-222	258	19	has	have	VERB
emaj-222	258	20	a	a	DET
emaj-222	258	21	positive	positive	ADJ
emaj-222	258	22	effect	effect	NOUN
emaj-222	258	23	on	on	ADP
emaj-222	258	24	building	build	VERB
emaj-222	258	25	brand	brand	NOUN
emaj-222	258	26	love	love	NOUN
emaj-222	258	27	in	in	ADP
emaj-222	258	28	consumers	consumer	NOUN
emaj-222	258	29	.	.	PUNCT
emaj-222	259	1	however	however	ADV
emaj-222	259	2	,	,	PUNCT
emaj-222	259	3	there	there	PRON
emaj-222	259	4	has	have	AUX
emaj-222	259	5	been	be	AUX
emaj-222	259	6	no	no	DET
emaj-222	259	7	evidence	evidence	NOUN
emaj-222	259	8	in	in	ADP
emaj-222	259	9	the	the	DET
emaj-222	259	10	literature	literature	NOUN
emaj-222	259	11	that	that	PRON
emaj-222	259	12	bears	bear	VERB
emaj-222	259	13	out	out	ADP
emaj-222	259	14	innovation	innovation	NOUN
emaj-222	259	15	as	as	ADP
emaj-222	259	16	driving	drive	VERB
emaj-222	259	17	the	the	DET
emaj-222	259	18	sustainability	sustainability	NOUN
emaj-222	259	19	of	of	ADP
emaj-222	259	20	brand	brand	NOUN
emaj-222	259	21	love	love	NOUN
emaj-222	259	22	.	.	PUNCT
emaj-222	260	1	the	the	DET
emaj-222	260	2	migros	migros	PROPN
emaj-222	260	3	official	official	NOUN
emaj-222	260	4	said	say	VERB
emaj-222	260	5	that	that	SCONJ
emaj-222	260	6	they	they	PRON
emaj-222	260	7	follow	follow	VERB
emaj-222	260	8	technology	technology	NOUN
emaj-222	260	9	,	,	PUNCT
emaj-222	260	10	use	use	VERB
emaj-222	260	11	the	the	DET
emaj-222	260	12	data	datum	NOUN
emaj-222	260	13	and	and	CCONJ
emaj-222	260	14	bring	bring	VERB
emaj-222	260	15	these	these	PRON
emaj-222	260	16	together	together	ADV
emaj-222	260	17	with	with	ADP
emaj-222	260	18	customer	customer	NOUN
emaj-222	260	19	services	service	NOUN
emaj-222	260	20	to	to	PART
emaj-222	260	21	stay	stay	VERB
emaj-222	260	22	relevant	relevant	ADJ
emaj-222	260	23	.	.	PUNCT
emaj-222	261	1	opet	opet	PROPN
emaj-222	261	2	's	's	PART
emaj-222	261	3	official	official	NOUN
emaj-222	261	4	said	say	VERB
emaj-222	261	5	that	that	SCONJ
emaj-222	261	6	,	,	PUNCT
emaj-222	261	7	the	the	DET
emaj-222	261	8	most	most	ADV
emaj-222	261	9	important	important	ADJ
emaj-222	261	10	element	element	NOUN
emaj-222	261	11	that	that	PRON
emaj-222	261	12	differentiates	differentiate	VERB
emaj-222	261	13	them	they	PRON
emaj-222	261	14	from	from	ADP
emaj-222	261	15	other	other	ADJ
emaj-222	261	16	gas	gas	NOUN
emaj-222	261	17	stations	station	NOUN
emaj-222	261	18	is	be	AUX
emaj-222	261	19	the	the	DET
emaj-222	261	20	holistic	holistic	ADJ
emaj-222	261	21	nature	nature	NOUN
emaj-222	261	22	of	of	ADP
emaj-222	261	23	their	their	PRON
emaj-222	261	24	services	service	NOUN
emaj-222	261	25	.	.	PUNCT
emaj-222	262	1	the	the	DET
emaj-222	262	2	official	official	NOUN
emaj-222	262	3	also	also	ADV
emaj-222	262	4	added	add	VERB
emaj-222	262	5	that	that	SCONJ
emaj-222	262	6	the	the	DET
emaj-222	262	7	way	way	NOUN
emaj-222	262	8	they	they	PRON
emaj-222	262	9	take	take	VERB
emaj-222	262	10	customer	customer	NOUN
emaj-222	262	11	satisfaction	satisfaction	NOUN
emaj-222	262	12	to	to	ADP
emaj-222	262	13	heart	heart	NOUN
emaj-222	262	14	,	,	PUNCT
emaj-222	262	15	answer	answer	VERB
emaj-222	262	16	customer	customer	NOUN
emaj-222	262	17	questions	question	NOUN
emaj-222	262	18	around	around	ADP
emaj-222	262	19	the	the	DET
emaj-222	262	20	clock	clock	NOUN
emaj-222	262	21	with	with	ADP
emaj-222	262	22	their	their	PRON
emaj-222	262	23	call	call	NOUN
emaj-222	262	24	centres	centre	NOUN
emaj-222	262	25	,	,	PUNCT
emaj-222	262	26	always	always	ADV
emaj-222	262	27	provide	provide	VERB
emaj-222	262	28	an	an	DET
emaj-222	262	29	answer	answer	NOUN
emaj-222	262	30	to	to	ADP
emaj-222	262	31	their	their	PRON
emaj-222	262	32	customers	customer	NOUN
emaj-222	262	33	’	’	PART
emaj-222	262	34	problems	problem	NOUN
emaj-222	262	35	,	,	PUNCT
emaj-222	262	36	tailor	tailor	VERB
emaj-222	262	37	their	their	PRON
emaj-222	262	38	communication	communication	NOUN
emaj-222	262	39	campaigns	campaign	NOUN
emaj-222	262	40	and	and	CCONJ
emaj-222	262	41	give	give	VERB
emaj-222	262	42	out	out	ADP
emaj-222	262	43	thoughtprovoking	thoughtprovoke	VERB
emaj-222	262	44	messages	message	NOUN
emaj-222	262	45	creates	create	VERB
emaj-222	262	46	a	a	DET
emaj-222	262	47	holistic	holistic	ADJ
emaj-222	262	48	effect	effect	NOUN
emaj-222	262	49	.	.	PUNCT
emaj-222	263	1	volkswagen	volkswagen	PROPN
emaj-222	263	2	's	's	PART
emaj-222	263	3	official	official	NOUN
emaj-222	263	4	also	also	ADV
emaj-222	263	5	stated	state	VERB
emaj-222	263	6	that	that	SCONJ
emaj-222	263	7	,	,	PUNCT
emaj-222	263	8	they	they	PRON
emaj-222	263	9	remain	remain	VERB
emaj-222	263	10	relevant	relevant	ADJ
emaj-222	263	11	by	by	ADP
emaj-222	263	12	offering	offer	VERB
emaj-222	263	13	real	real	ADJ
emaj-222	263	14	-	-	PUNCT
emaj-222	263	15	life	life	NOUN
emaj-222	263	16	compatible	compatible	ADJ
emaj-222	263	17	products	product	NOUN
emaj-222	263	18	and	and	CCONJ
emaj-222	263	19	services	service	NOUN
emaj-222	263	20	.	.	PUNCT
emaj-222	264	1	the	the	DET
emaj-222	264	2	literature	literature	NOUN
emaj-222	264	3	does	do	AUX
emaj-222	264	4	not	not	PART
emaj-222	264	5	include	include	VERB
emaj-222	264	6	any	any	DET
emaj-222	264	7	studies	study	NOUN
emaj-222	264	8	on	on	ADP
emaj-222	264	9	the	the	DET
emaj-222	264	10	effect	effect	NOUN
emaj-222	264	11	of	of	ADP
emaj-222	264	12	service	service	NOUN
emaj-222	264	13	and	and	CCONJ
emaj-222	264	14	relevancy	relevancy	NOUN
emaj-222	264	15	components	component	NOUN
emaj-222	264	16	on	on	ADP
emaj-222	264	17	sustainable	sustainable	ADJ
emaj-222	264	18	brand	brand	NOUN
emaj-222	264	19	love	love	NOUN
emaj-222	264	20	.	.	PUNCT
emaj-222	265	1	the	the	DET
emaj-222	265	2	results	result	NOUN
emaj-222	265	3	of	of	ADP
emaj-222	265	4	this	this	DET
emaj-222	265	5	study	study	NOUN
emaj-222	265	6	demonstrate	demonstrate	VERB
emaj-222	265	7	that	that	SCONJ
emaj-222	265	8	the	the	DET
emaj-222	265	9	components	component	NOUN
emaj-222	265	10	of	of	ADP
emaj-222	265	11	sustainable	sustainable	ADJ
emaj-222	265	12	brand	brand	NOUN
emaj-222	265	13	love	love	NOUN
emaj-222	265	14	are	be	AUX
emaj-222	265	15	reliability	reliability	NOUN
emaj-222	265	16	,	,	PUNCT
emaj-222	265	17	service	service	NOUN
emaj-222	265	18	,	,	PUNCT
emaj-222	265	19	relevancy	relevancy	NOUN
emaj-222	265	20	,	,	PUNCT
emaj-222	265	21	standing	stand	VERB
emaj-222	265	22	behind	behind	ADP
emaj-222	265	23	the	the	DET
emaj-222	265	24	promise	promise	NOUN
emaj-222	265	25	,	,	PUNCT
emaj-222	265	26	innovation	innovation	NOUN
emaj-222	265	27	,	,	PUNCT
emaj-222	265	28	brand	brand	NOUN
emaj-222	265	29	image	image	NOUN
emaj-222	265	30	,	,	PUNCT
emaj-222	265	31	customer	customer	NOUN
emaj-222	265	32	satisfaction	satisfaction	NOUN
emaj-222	265	33	,	,	PUNCT
emaj-222	265	34	sense	sense	NOUN
emaj-222	265	35	of	of	ADP
emaj-222	265	36	community	community	NOUN
emaj-222	265	37	,	,	PUNCT
emaj-222	265	38	customer	customer	NOUN
emaj-222	265	39	experience	experience	NOUN
emaj-222	265	40	,	,	PUNCT
emaj-222	265	41	emotional	emotional	ADJ
emaj-222	265	42	bond	bond	NOUN
emaj-222	265	43	,	,	PUNCT
emaj-222	265	44	trust	trust	NOUN
emaj-222	265	45	,	,	PUNCT
emaj-222	265	46	human	human	NOUN
emaj-222	265	47	-	-	PUNCT
emaj-222	265	48	oriented	orient	VERB
emaj-222	265	49	communication	communication	NOUN
emaj-222	265	50	strategy	strategy	NOUN
emaj-222	265	51	,	,	PUNCT
emaj-222	265	52	real	real	ADJ
emaj-222	265	53	-	-	PUNCT
emaj-222	265	54	life	life	NOUN
emaj-222	265	55	compatible	compatible	ADJ
emaj-222	265	56	products	product	NOUN
emaj-222	265	57	and	and	CCONJ
emaj-222	265	58	services	service	NOUN
emaj-222	265	59	as	as	ADV
emaj-222	265	60	well	well	ADV
emaj-222	265	61	as	as	ADP
emaj-222	265	62	creating	create	VERB
emaj-222	265	63	different	different	ADJ
emaj-222	265	64	experiences	experience	NOUN
emaj-222	265	65	.	.	PUNCT
emaj-222	266	1	these	these	DET
emaj-222	266	2	results	result	NOUN
emaj-222	266	3	are	be	AUX
emaj-222	266	4	also	also	ADV
emaj-222	266	5	in	in	ADP
emaj-222	266	6	line	line	NOUN
emaj-222	266	7	with	with	ADP
emaj-222	266	8	the	the	DET
emaj-222	266	9	literature	literature	NOUN
emaj-222	266	10	that	that	PRON
emaj-222	266	11	demonstrates	demonstrate	VERB
emaj-222	266	12	that	that	PRON
emaj-222	266	13	brand	brand	PROPN
emaj-222	266	14	trust	trust	PROPN
emaj-222	266	15	,	,	PUNCT
emaj-222	266	16	brand	brand	NOUN
emaj-222	266	17	experience	experience	NOUN
emaj-222	266	18	,	,	PUNCT
emaj-222	266	19	perceived	perceive	VERB
emaj-222	266	20	quality	quality	NOUN
emaj-222	266	21	,	,	PUNCT
emaj-222	266	22	intimacy	intimacy	NOUN
emaj-222	266	23	,	,	PUNCT
emaj-222	266	24	customer	customer	NOUN
emaj-222	266	25	satisfaction	satisfaction	NOUN
emaj-222	266	26	,	,	PUNCT
emaj-222	266	27	brand	brand	NOUN
emaj-222	266	28	image	image	NOUN
emaj-222	266	29	,	,	PUNCT
emaj-222	266	30	and	and	CCONJ
emaj-222	266	31	sense	sense	NOUN
emaj-222	266	32	of	of	ADP
emaj-222	266	33	community	community	NOUN
emaj-222	266	34	have	have	VERB
emaj-222	266	35	a	a	DET
emaj-222	266	36	positive	positive	ADJ
emaj-222	266	37	effect	effect	NOUN
emaj-222	266	38	on	on	ADP
emaj-222	266	39	brand	brand	NOUN
emaj-222	266	40	love	love	NOUN
emaj-222	266	41	.	.	PUNCT
emaj-222	267	1	however	however	ADV
emaj-222	267	2	,	,	PUNCT
emaj-222	267	3	there	there	PRON
emaj-222	267	4	are	be	VERB
emaj-222	267	5	no	no	DET
emaj-222	267	6	studies	study	NOUN
emaj-222	267	7	in	in	ADP
emaj-222	267	8	the	the	DET
emaj-222	267	9	literature	literature	NOUN
emaj-222	267	10	regarding	regard	VERB
emaj-222	267	11	sustainable	sustainable	ADJ
emaj-222	267	12	brand	brand	NOUN
emaj-222	267	13	love	love	NOUN
emaj-222	267	14	.	.	PUNCT
emaj-222	268	1	evaluation	evaluation	NOUN
emaj-222	268	2	of	of	ADP
emaj-222	268	3	five	five	NUM
emaj-222	268	4	brands	brand	NOUN
emaj-222	268	5	that	that	PRON
emaj-222	268	6	have	have	AUX
emaj-222	268	7	been	be	AUX
emaj-222	268	8	selected	select	VERB
emaj-222	268	9	as	as	ADP
emaj-222	268	10	turkey	turkey	NOUN
emaj-222	268	11	’s	’s	PART
emaj-222	268	12	lovemarks	lovemark	NOUN
emaj-222	268	13	in	in	ADP
emaj-222	268	14	their	their	PRON
emaj-222	268	15	respective	respective	ADJ
emaj-222	268	16	categories	category	NOUN
emaj-222	268	17	reveals	reveal	VERB
emaj-222	268	18	that	that	SCONJ
emaj-222	268	19	this	this	DET
emaj-222	268	20	choice	choice	NOUN
emaj-222	268	21	made	make	VERB
emaj-222	268	22	by	by	ADP
emaj-222	268	23	the	the	DET
emaj-222	268	24	consumers	consumer	NOUN
emaj-222	268	25	is	be	AUX
emaj-222	268	26	not	not	PART
emaj-222	268	27	random	random	ADJ
emaj-222	268	28	,	,	PUNCT
emaj-222	268	29	does	do	AUX
emaj-222	268	30	not	not	PART
emaj-222	268	31	stem	stem	VERB
emaj-222	268	32	from	from	ADP
emaj-222	268	33	price	price	NOUN
emaj-222	268	34	sensitivity	sensitivity	NOUN
emaj-222	268	35	,	,	PUNCT
emaj-222	268	36	and	and	CCONJ
emaj-222	268	37	is	be	AUX
emaj-222	268	38	not	not	PART
emaj-222	268	39	based	base	VERB
emaj-222	268	40	in	in	ADP
emaj-222	268	41	habit	habit	NOUN
emaj-222	268	42	.	.	PUNCT
emaj-222	269	1	it	it	PRON
emaj-222	269	2	stems	stem	VERB
emaj-222	269	3	from	from	ADP
emaj-222	269	4	a	a	DET
emaj-222	269	5	relationship	relationship	NOUN
emaj-222	269	6	that	that	PRON
emaj-222	269	7	is	be	AUX
emaj-222	269	8	constantly	constantly	ADV
emaj-222	269	9	nurtured	nurture	VERB
emaj-222	269	10	by	by	ADP
emaj-222	269	11	the	the	DET
emaj-222	269	12	brand	brand	NOUN
emaj-222	269	13	and	and	CCONJ
emaj-222	269	14	from	from	ADP
emaj-222	269	15	an	an	DET
emaj-222	269	16	ongoing	ongoing	ADJ
emaj-222	269	17	brand	brand	NOUN
emaj-222	269	18	love	love	NOUN
emaj-222	269	19	.	.	PUNCT
emaj-222	270	1	therefore	therefore	ADV
emaj-222	270	2	,	,	PUNCT
emaj-222	270	3	sustainable	sustainable	ADJ
emaj-222	270	4	brand	brand	NOUN
emaj-222	270	5	love	love	NOUN
emaj-222	270	6	is	be	AUX
emaj-222	270	7	possible	possible	ADJ
emaj-222	270	8	.	.	PUNCT
emaj-222	271	1	the	the	DET
emaj-222	271	2	studies	study	NOUN
emaj-222	271	3	on	on	ADP
emaj-222	271	4	brand	brand	NOUN
emaj-222	271	5	love	love	NOUN
emaj-222	271	6	in	in	ADP
emaj-222	271	7	the	the	DET
emaj-222	271	8	literature	literature	NOUN
emaj-222	271	9	mainly	mainly	ADV
emaj-222	271	10	focus	focus	VERB
emaj-222	271	11	on	on	ADP
emaj-222	271	12	the	the	DET
emaj-222	271	13	consumer	consumer	NOUN
emaj-222	271	14	’s	’s	PART
emaj-222	271	15	side	side	NOUN
emaj-222	271	16	.	.	PUNCT
emaj-222	272	1	this	this	DET
emaj-222	272	2	study	study	NOUN
emaj-222	272	3	,	,	PUNCT
emaj-222	272	4	on	on	ADP
emaj-222	272	5	the	the	DET
emaj-222	272	6	other	other	ADJ
emaj-222	272	7	hand	hand	NOUN
emaj-222	272	8	,	,	PUNCT
emaj-222	272	9	offers	offer	VERB
emaj-222	272	10	the	the	DET
emaj-222	272	11	academic	academic	ADJ
emaj-222	272	12	and	and	CCONJ
emaj-222	272	13	business	business	NOUN
emaj-222	272	14	world	world	NOUN
emaj-222	272	15	an	an	DET
emaj-222	272	16	evaluation	evaluation	NOUN
emaj-222	272	17	made	make	VERB
emaj-222	272	18	by	by	ADP
emaj-222	272	19	lovemark	lovemark	NOUN
emaj-222	272	20	brands	brand	NOUN
emaj-222	272	21	on	on	ADP
emaj-222	272	22	factors	factor	NOUN
emaj-222	272	23	that	that	PRON
emaj-222	272	24	affect	affect	VERB
emaj-222	272	25	the	the	DET
emaj-222	272	26	sustainability	sustainability	NOUN
emaj-222	272	27	of	of	ADP
emaj-222	272	28	this	this	DET
emaj-222	272	29	love	love	NOUN
emaj-222	272	30	.	.	PUNCT
emaj-222	273	1	we	we	PRON
emaj-222	273	2	believe	believe	VERB
emaj-222	273	3	that	that	SCONJ
emaj-222	273	4	the	the	DET
emaj-222	273	5	results	result	NOUN
emaj-222	273	6	of	of	ADP
emaj-222	273	7	this	this	DET
emaj-222	273	8	study	study	NOUN
emaj-222	273	9	will	will	AUX
emaj-222	273	10	give	give	VERB
emaj-222	273	11	researchers	researcher	NOUN
emaj-222	273	12	and	and	CCONJ
emaj-222	273	13	practitioners	practitioner	VERB
emaj-222	273	14	a	a	DET
emaj-222	273	15	business	business	NOUN
emaj-222	273	16	-	-	PUNCT
emaj-222	273	17	oriented	orient	VERB
emaj-222	273	18	perspective	perspective	NOUN
emaj-222	273	19	.	.	PUNCT
emaj-222	274	1	the	the	DET
emaj-222	274	2	limitations	limitation	NOUN
emaj-222	274	3	of	of	ADP
emaj-222	274	4	this	this	DET
emaj-222	274	5	study	study	NOUN
emaj-222	274	6	are	be	AUX
emaj-222	274	7	the	the	DET
emaj-222	274	8	fact	fact	NOUN
emaj-222	274	9	that	that	SCONJ
emaj-222	274	10	the	the	DET
emaj-222	274	11	study	study	NOUN
emaj-222	274	12	was	be	AUX
emaj-222	274	13	conducted	conduct	VERB
emaj-222	274	14	with	with	ADP
emaj-222	274	15	five	five	NUM
emaj-222	274	16	brands	brand	NOUN
emaj-222	274	17	,	,	PUNCT
emaj-222	274	18	only	only	ADV
emaj-222	274	19	three	three	NUM
emaj-222	274	20	of	of	ADP
emaj-222	274	21	which	which	PRON
emaj-222	274	22	were	be	AUX
emaj-222	274	23	interviewed	interview	VERB
emaj-222	274	24	face	face	NOUN
emaj-222	274	25	-	-	PUNCT
emaj-222	274	26	to	to	ADP
emaj-222	274	27	-	-	PUNCT
emaj-222	274	28	face	face	NOUN
emaj-222	274	29	and	and	CCONJ
emaj-222	274	30	research	research	NOUN
emaj-222	274	31	to	to	PART
emaj-222	274	32	be	be	AUX
emaj-222	274	33	volume	volume	NOUN
emaj-222	274	34	11	11	NUM
emaj-222	274	35	no	no	PRON
emaj-222	274	36	1	1	NUM
emaj-222	274	37	(	(	PUNCT
emaj-222	274	38	2021	2021	NUM
emaj-222	274	39	)	)	PUNCT
emaj-222	274	40	|	|	ADV
emaj-222	274	41	issn	issn	VERB
emaj-222	274	42	2158	2158	NUM
emaj-222	274	43	-	-	SYM
emaj-222	274	44	8708	8708	NUM
emaj-222	274	45	(	(	PUNCT
emaj-222	274	46	online	online	NOUN
emaj-222	274	47	)	)	PUNCT
emaj-222	275	1	|	|	ADV
emaj-222	275	2	doi	doi	X
emaj-222	275	3	10.5195	10.5195	NUM
emaj-222	275	4	/	/	SYM
emaj-222	275	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	275	6	|	|	NOUN
emaj-222	275	7	http://emaj.pitt.edu	http://emaj.pitt.edu	NOUN
emaj-222	275	8	ayben	ayben	PROPN
emaj-222	275	9	ceyhan	ceyhan	PROPN
emaj-222	275	10	,	,	PUNCT
emaj-222	275	11	uğur	uğur	ADJ
emaj-222	275	12	yozgat	yozgat	ADJ
emaj-222	275	13	emerging	emerge	VERB
emaj-222	275	14	markets	market	NOUN
emaj-222	275	15	journal	journal	NOUN
emaj-222	276	1	|	|	ADV
emaj-222	276	2	p	p	NOUN
emaj-222	276	3	a	a	DET
emaj-222	276	4	g	g	NOUN
emaj-222	276	5	e	e	PROPN
emaj-222	276	6	|83	|83	PROPN
emaj-222	276	7	done	do	VERB
emaj-222	276	8	in	in	ADP
emaj-222	276	9	turkey	turkey	NOUN
emaj-222	276	10	.	.	PUNCT
emaj-222	277	1	future	future	ADJ
emaj-222	277	2	studies	study	NOUN
emaj-222	277	3	could	could	AUX
emaj-222	277	4	be	be	AUX
emaj-222	277	5	conducted	conduct	VERB
emaj-222	277	6	with	with	ADP
emaj-222	277	7	the	the	DET
emaj-222	277	8	consumers	consumer	NOUN
emaj-222	277	9	of	of	ADP
emaj-222	277	10	these	these	DET
emaj-222	277	11	brands	brand	NOUN
emaj-222	277	12	.	.	PUNCT
emaj-222	278	1	the	the	DET
emaj-222	278	2	components	component	NOUN
emaj-222	278	3	of	of	ADP
emaj-222	278	4	sustainable	sustainable	ADJ
emaj-222	278	5	brand	brand	NOUN
emaj-222	278	6	love	love	NOUN
emaj-222	278	7	may	may	AUX
emaj-222	278	8	be	be	AUX
emaj-222	278	9	analyzed	analyze	VERB
emaj-222	278	10	through	through	ADP
emaj-222	278	11	the	the	DET
emaj-222	278	12	customers	customer	NOUN
emaj-222	278	13	’	'	PUNCT
emaj-222	278	14	perspective	perspective	NOUN
emaj-222	278	15	.	.	PUNCT
emaj-222	279	1	a	a	DET
emaj-222	279	2	study	study	NOUN
emaj-222	279	3	could	could	AUX
emaj-222	279	4	be	be	AUX
emaj-222	279	5	conducted	conduct	VERB
emaj-222	279	6	on	on	ADP
emaj-222	279	7	other	other	ADJ
emaj-222	279	8	categories	category	NOUN
emaj-222	279	9	of	of	ADP
emaj-222	279	10	the	the	DET
emaj-222	279	11	lovemark	lovemark	NOUN
emaj-222	279	12	study	study	NOUN
emaj-222	279	13	.	.	PUNCT
emaj-222	280	1	a	a	DET
emaj-222	280	2	qualitative	qualitative	ADJ
emaj-222	280	3	study	study	NOUN
emaj-222	280	4	could	could	AUX
emaj-222	280	5	be	be	AUX
emaj-222	280	6	conducted	conduct	VERB
emaj-222	280	7	on	on	ADP
emaj-222	280	8	the	the	DET
emaj-222	280	9	second	second	ADJ
emaj-222	280	10	-	-	PUNCT
emaj-222	280	11	place	place	NOUN
emaj-222	280	12	holders	holder	NOUN
emaj-222	280	13	of	of	ADP
emaj-222	280	14	the	the	DET
emaj-222	280	15	categories	category	NOUN
emaj-222	280	16	in	in	ADP
emaj-222	280	17	this	this	DET
emaj-222	280	18	study	study	NOUN
emaj-222	280	19	.	.	PUNCT
emaj-222	281	1	because	because	SCONJ
emaj-222	281	2	,	,	PUNCT
emaj-222	281	3	in	in	ADP
emaj-222	281	4	some	some	DET
emaj-222	281	5	categories	category	NOUN
emaj-222	281	6	,	,	PUNCT
emaj-222	281	7	there	there	PRON
emaj-222	281	8	have	have	AUX
emaj-222	281	9	followed	follow	VERB
emaj-222	281	10	an	an	DET
emaj-222	281	11	upward	upward	ADJ
emaj-222	281	12	trend	trend	NOUN
emaj-222	281	13	and	and	CCONJ
emaj-222	281	14	risen	rise	VERB
emaj-222	281	15	to	to	ADP
emaj-222	281	16	the	the	DET
emaj-222	281	17	second	second	ADJ
emaj-222	281	18	place	place	NOUN
emaj-222	281	19	.	.	PUNCT
emaj-222	282	1	this	this	DET
emaj-222	282	2	achievement	achievement	NOUN
emaj-222	282	3	,	,	PUNCT
emaj-222	282	4	meaning	mean	VERB
emaj-222	282	5	building	build	VERB
emaj-222	282	6	a	a	DET
emaj-222	282	7	brand	brand	NOUN
emaj-222	282	8	love	love	NOUN
emaj-222	282	9	that	that	PRON
emaj-222	282	10	grows	grow	VERB
emaj-222	282	11	every	every	DET
emaj-222	282	12	year	year	NOUN
emaj-222	282	13	could	could	AUX
emaj-222	282	14	be	be	AUX
emaj-222	282	15	investigated	investigate	VERB
emaj-222	282	16	.	.	PUNCT
emaj-222	283	1	in	in	ADP
emaj-222	283	2	addition	addition	NOUN
emaj-222	283	3	,	,	PUNCT
emaj-222	283	4	further	further	ADJ
emaj-222	283	5	studies	study	NOUN
emaj-222	283	6	can	can	AUX
emaj-222	283	7	be	be	AUX
emaj-222	283	8	done	do	VERB
emaj-222	283	9	with	with	ADP
emaj-222	283	10	lovemarks	lovemark	NOUN
emaj-222	283	11	in	in	ADP
emaj-222	283	12	different	different	ADJ
emaj-222	283	13	countries	country	NOUN
emaj-222	283	14	.	.	PUNCT
emaj-222	284	1	references	reference	NOUN
emaj-222	284	2	acevedo	acevedo	PROPN
emaj-222	284	3	,	,	PUNCT
emaj-222	284	4	b.	b.	PROPN
emaj-222	284	5	p.	p.	PROPN
emaj-222	284	6	(	(	PUNCT
emaj-222	284	7	2009	2009	NUM
emaj-222	284	8	)	)	PUNCT
emaj-222	284	9	.	.	PUNCT
emaj-222	285	1	does	do	AUX
emaj-222	285	2	a	a	DET
emaj-222	285	3	long	long	ADJ
emaj-222	285	4	-	-	PUNCT
emaj-222	285	5	term	term	NOUN
emaj-222	285	6	relationship	relationship	NOUN
emaj-222	285	7	kill	kill	VERB
emaj-222	285	8	romantic	romantic	ADJ
emaj-222	285	9	love	love	NOUN
emaj-222	285	10	?	?	PUNCT
emaj-222	286	1	review	review	NOUN
emaj-222	286	2	of	of	ADP
emaj-222	286	3	general	general	ADJ
emaj-222	286	4	psychology	psychology	NOUN
emaj-222	286	5	,	,	PUNCT
emaj-222	286	6	13(1	13(1	NUM
emaj-222	286	7	):	):	PUNCT
emaj-222	286	8	59	59	NUM
emaj-222	286	9	-	-	SYM
emaj-222	286	10	65	65	NUM
emaj-222	286	11	.	.	PUNCT
emaj-222	287	1	ahuvia	ahuvia	PROPN
emaj-222	287	2	,	,	PUNCT
emaj-222	287	3	a.	a.	PROPN
emaj-222	287	4	c.	c.	PROPN
emaj-222	287	5	(	(	PUNCT
emaj-222	287	6	2005	2005	NUM
emaj-222	287	7	)	)	PUNCT
emaj-222	287	8	.	.	PUNCT
emaj-222	288	1	beyond	beyond	ADP
emaj-222	288	2	the	the	DET
emaj-222	288	3	extended	extended	ADJ
emaj-222	288	4	self	self	NOUN
emaj-222	288	5	:	:	PUNCT
emaj-222	288	6	loved	love	VERB
emaj-222	288	7	objects	object	NOUN
emaj-222	288	8	and	and	CCONJ
emaj-222	288	9	consumers	consumer	NOUN
emaj-222	288	10	’	’	PART
emaj-222	288	11	identity	identity	NOUN
emaj-222	288	12	.	.	PUNCT
emaj-222	289	1	journal	journal	NOUN
emaj-222	289	2	of	of	ADP
emaj-222	289	3	consumer	consumer	NOUN
emaj-222	289	4	research	research	NOUN
emaj-222	289	5	,	,	PUNCT
emaj-222	289	6	32(1	32(1	NUM
emaj-222	289	7	):	):	PUNCT
emaj-222	289	8	171	171	NUM
emaj-222	289	9	-	-	SYM
emaj-222	289	10	184	184	NUM
emaj-222	289	11	.	.	PUNCT
emaj-222	290	1	albert	albert	PROPN
emaj-222	290	2	,	,	PUNCT
emaj-222	290	3	n.	n.	NOUN
emaj-222	290	4	,	,	PUNCT
emaj-222	290	5	and	and	CCONJ
emaj-222	290	6	merunka	merunka	NOUN
emaj-222	290	7	,	,	PUNCT
emaj-222	290	8	d.	d.	PROPN
emaj-222	290	9	(	(	PUNCT
emaj-222	290	10	2015	2015	NUM
emaj-222	290	11	)	)	PUNCT
emaj-222	290	12	.	.	PUNCT
emaj-222	291	1	role	role	NOUN
emaj-222	291	2	of	of	ADP
emaj-222	291	3	brand	brand	NOUN
emaj-222	291	4	love	love	NOUN
emaj-222	291	5	in	in	ADP
emaj-222	291	6	consumer	consumer	NOUN
emaj-222	291	7	brand	brand	NOUN
emaj-222	291	8	relationships	relationship	NOUN
emaj-222	291	9	.	.	PUNCT
emaj-222	292	1	m.	m.	NOUN
emaj-222	292	2	fetscherin	fetscherin	PROPN
emaj-222	292	3	,	,	PUNCT
emaj-222	292	4	and	and	CCONJ
emaj-222	292	5	t.	t.	PROPN
emaj-222	292	6	heilmann	heilmann	PROPN
emaj-222	292	7	in	in	ADP
emaj-222	292	8	consumer	consumer	NOUN
emaj-222	292	9	brand	brand	NOUN
emaj-222	292	10	relationships	relationship	NOUN
emaj-222	292	11	.	.	PUNCT
emaj-222	293	1	london	london	PROPN
emaj-222	293	2	:	:	PUNCT
emaj-222	293	3	palgrave	palgrave	PROPN
emaj-222	293	4	macmillan	macmillan	PROPN
emaj-222	293	5	.	.	PUNCT
emaj-222	294	1	albert	albert	PROPN
emaj-222	294	2	,	,	PUNCT
emaj-222	294	3	n.	n.	PROPN
emaj-222	294	4	,	,	PUNCT
emaj-222	294	5	merunka	merunka	PROPN
emaj-222	294	6	,	,	PUNCT
emaj-222	294	7	d.	d.	PROPN
emaj-222	294	8	,	,	PUNCT
emaj-222	294	9	and	and	CCONJ
emaj-222	294	10	valette	valette	NOUN
emaj-222	294	11	-	-	PUNCT
emaj-222	294	12	florence	florence	NOUN
emaj-222	294	13	,	,	PUNCT
emaj-222	294	14	p.	p.	NOUN
emaj-222	294	15	(	(	PUNCT
emaj-222	294	16	2008	2008	NUM
emaj-222	294	17	)	)	PUNCT
emaj-222	294	18	.	.	PUNCT
emaj-222	295	1	when	when	SCONJ
emaj-222	295	2	consumers	consumer	NOUN
emaj-222	295	3	love	love	VERB
emaj-222	295	4	their	their	PRON
emaj-222	295	5	brands	brand	NOUN
emaj-222	295	6	:	:	PUNCT
emaj-222	295	7	exploring	explore	VERB
emaj-222	295	8	the	the	DET
emaj-222	295	9	concept	concept	NOUN
emaj-222	295	10	and	and	CCONJ
emaj-222	295	11	its	its	PRON
emaj-222	295	12	dimensions	dimension	NOUN
emaj-222	295	13	.	.	PUNCT
emaj-222	296	1	journal	journal	PROPN
emaj-222	296	2	of	of	ADP
emaj-222	296	3	business	business	NOUN
emaj-222	296	4	research	research	NOUN
emaj-222	296	5	,	,	PUNCT
emaj-222	296	6	61	61	NUM
emaj-222	296	7	:	:	SYM
emaj-222	296	8	1062	1062	NUM
emaj-222	296	9	-	-	SYM
emaj-222	296	10	1075	1075	NUM
emaj-222	296	11	.	.	PUNCT
emaj-222	297	1	anggraeni	anggraeni	PROPN
emaj-222	297	2	,	,	PUNCT
emaj-222	297	3	a.	a.	NOUN
emaj-222	297	4	,	,	PUNCT
emaj-222	297	5	and	and	CCONJ
emaj-222	297	6	rachmanita	rachmanita	PROPN
emaj-222	297	7	.	.	PUNCT
emaj-222	298	1	(	(	PUNCT
emaj-222	298	2	2015	2015	NUM
emaj-222	298	3	)	)	PUNCT
emaj-222	298	4	.	.	PUNCT
emaj-222	299	1	effects	effect	NOUN
emaj-222	299	2	of	of	ADP
emaj-222	299	3	brand	brand	NOUN
emaj-222	299	4	love	love	NOUN
emaj-222	299	5	,	,	PUNCT
emaj-222	299	6	personality	personality	NOUN
emaj-222	299	7	and	and	CCONJ
emaj-222	299	8	image	image	NOUN
emaj-222	299	9	on	on	ADP
emaj-222	299	10	word	word	NOUN
emaj-222	299	11	of	of	ADP
emaj-222	299	12	mouth	mouth	NOUN
emaj-222	299	13	;	;	PUNCT
emaj-222	299	14	the	the	DET
emaj-222	299	15	case	case	NOUN
emaj-222	299	16	of	of	ADP
emaj-222	299	17	local	local	ADJ
emaj-222	299	18	fashion	fashion	NOUN
emaj-222	299	19	brands	brand	NOUN
emaj-222	299	20	among	among	ADP
emaj-222	299	21	young	young	ADJ
emaj-222	299	22	consumers	consumer	NOUN
emaj-222	299	23	.	.	PUNCT
emaj-222	300	1	social	social	ADJ
emaj-222	300	2	and	and	CCONJ
emaj-222	300	3	behavioral	behavioral	ADJ
emaj-222	300	4	sciences	science	NOUN
emaj-222	300	5	,	,	PUNCT
emaj-222	300	6	211	211	NUM
emaj-222	300	7	:	:	PUNCT
emaj-222	300	8	442	442	NUM
emaj-222	300	9	-	-	SYM
emaj-222	300	10	447	447	NUM
emaj-222	300	11	.	.	PUNCT
emaj-222	301	1	aşkın	aşkın	PROPN
emaj-222	301	2	,	,	PUNCT
emaj-222	301	3	n.	n.	NOUN
emaj-222	301	4	,	,	PUNCT
emaj-222	301	5	and	and	CCONJ
emaj-222	301	6	i̇pek	i̇pek	NOUN
emaj-222	301	7	,	,	PUNCT
emaj-222	301	8	i̇.	i̇.	PROPN
emaj-222	301	9	(	(	PUNCT
emaj-222	301	10	2016	2016	NUM
emaj-222	301	11	)	)	PUNCT
emaj-222	301	12	.	.	PUNCT
emaj-222	302	1	marka	marka	PROPN
emaj-222	302	2	aşkının	aşkının	PROPN
emaj-222	302	3	marka	marka	PROPN
emaj-222	302	4	deneyimi	deneyimi	PROPN
emaj-222	302	5	ile	ile	PROPN
emaj-222	302	6	marka	marka	PROPN
emaj-222	302	7	sadakati	sadakati	PROPN
emaj-222	302	8	arasındaki	arasındaki	ADP
emaj-222	302	9	i̇lişkiye	i̇lişkiye	PROPN
emaj-222	302	10	aracılık	aracılık	PROPN
emaj-222	302	11	etkisi	etkisi	VERB
emaj-222	302	12	.	.	PUNCT
emaj-222	303	1	ege	ege	PROPN
emaj-222	303	2	akademik	akademik	PROPN
emaj-222	303	3	bakış	bakış	PROPN
emaj-222	303	4	,	,	PUNCT
emaj-222	303	5	16(1	16(1	NUM
emaj-222	303	6	):	):	PUNCT
emaj-222	303	7	79	79	NUM
emaj-222	303	8	-	-	SYM
emaj-222	303	9	94	94	NUM
emaj-222	303	10	.	.	PUNCT
emaj-222	304	1	avcılar	avcılar	ADJ
emaj-222	304	2	,	,	PUNCT
emaj-222	304	3	m.	m.	NOUN
emaj-222	304	4	y.	y.	NOUN
emaj-222	304	5	,	,	PUNCT
emaj-222	304	6	and	and	CCONJ
emaj-222	304	7	açar	açar	NOUN
emaj-222	304	8	,	,	PUNCT
emaj-222	304	9	m.	m.	NOUN
emaj-222	304	10	f.	f.	PROPN
emaj-222	304	11	(	(	PUNCT
emaj-222	304	12	2017	2017	NUM
emaj-222	304	13	)	)	PUNCT
emaj-222	304	14	.	.	PUNCT
emaj-222	305	1	tüketicilerin	tüketicilerin	PROPN
emaj-222	305	2	akaryakıt	akaryakıt	NOUN
emaj-222	305	3	i̇stasyonu	i̇stasyonu	NOUN
emaj-222	305	4	tercihini	tercihini	PROPN
emaj-222	305	5	etkileyen	etkileyen	PROPN
emaj-222	305	6	faktörlerin	faktörlerin	PROPN
emaj-222	305	7	analitik	analitik	PROPN
emaj-222	305	8	hiyerarşi	hiyerarşi	PROPN
emaj-222	305	9	prosesi	prosesi	PROPN
emaj-222	305	10	yöntemi	yöntemi	PROPN
emaj-222	305	11	i̇le	i̇le	PROPN
emaj-222	305	12	tespitine	tespitine	PROPN
emaj-222	305	13	yönelik	yönelik	PROPN
emaj-222	305	14	ankara	ankara	PROPN
emaj-222	305	15	i̇linde	i̇linde	PROPN
emaj-222	305	16	bir	bir	PROPN
emaj-222	305	17	araştırma	araştırma	PROPN
emaj-222	305	18	.	.	PUNCT
emaj-222	306	1	hitit	hitit	NOUN
emaj-222	306	2	üniversitesi	üniversitesi	PROPN
emaj-222	306	3	sosyal	sosyal	PROPN
emaj-222	306	4	bilimler	bilimler	PROPN
emaj-222	306	5	enstitüsü	enstitüsü	PROPN
emaj-222	306	6	dergisi	dergisi	PROPN
emaj-222	306	7	,	,	PUNCT
emaj-222	306	8	10(2	10(2	NUM
emaj-222	306	9	):	):	PUNCT
emaj-222	306	10	969	969	NUM
emaj-222	306	11	-	-	SYM
emaj-222	306	12	992	992	NUM
emaj-222	306	13	.	.	PUNCT
emaj-222	307	1	aydın	aydın	PROPN
emaj-222	307	2	,	,	PUNCT
emaj-222	307	3	h.	h.	PROPN
emaj-222	307	4	(	(	PUNCT
emaj-222	307	5	2016	2016	NUM
emaj-222	307	6	)	)	PUNCT
emaj-222	307	7	.	.	PUNCT
emaj-222	308	1	marka	marka	PROPN
emaj-222	308	2	aşkının	aşkının	PROPN
emaj-222	308	3	değerlendirilmesi	değerlendirilmesi	PROPN
emaj-222	308	4	:	:	PUNCT
emaj-222	308	5	beyaz	beyaz	PROPN
emaj-222	308	6	eşya	eşya	PROPN
emaj-222	308	7	kullanıcıları	kullanıcıları	PROPN
emaj-222	308	8	üzerine	üzerine	PROPN
emaj-222	308	9	bir	bir	PROPN
emaj-222	308	10	araştırma	araştırma	PROPN
emaj-222	308	11	.	.	PUNCT
emaj-222	309	1	tüketici	tüketici	PROPN
emaj-222	309	2	ve	ve	AUX
emaj-222	309	3	tüketim	tüketim	PROPN
emaj-222	309	4	araştırmaları	araştırmaları	PROPN
emaj-222	309	5	dergisi	dergisi	PROPN
emaj-222	309	6	,	,	PUNCT
emaj-222	309	7	8(2	8(2	NUM
emaj-222	309	8	):	):	PUNCT
emaj-222	309	9	125	125	NUM
emaj-222	309	10	-	-	SYM
emaj-222	309	11	149	149	NUM
emaj-222	309	12	.	.	PUNCT
emaj-222	310	1	bairrada	bairrada	NOUN
emaj-222	310	2	,	,	PUNCT
emaj-222	310	3	c.	c.	PROPN
emaj-222	310	4	m.	m.	PROPN
emaj-222	310	5	,	,	PUNCT
emaj-222	310	6	coelho	coelho	PROPN
emaj-222	310	7	,	,	PUNCT
emaj-222	310	8	f.	f.	PROPN
emaj-222	310	9	,	,	PUNCT
emaj-222	310	10	and	and	CCONJ
emaj-222	310	11	coelho	coelho	NOUN
emaj-222	310	12	,	,	PUNCT
emaj-222	310	13	a.	a.	NOUN
emaj-222	310	14	(	(	PUNCT
emaj-222	310	15	2018	2018	NUM
emaj-222	310	16	)	)	PUNCT
emaj-222	310	17	.	.	PUNCT
emaj-222	311	1	antecedents	antecedent	NOUN
emaj-222	311	2	and	and	CCONJ
emaj-222	311	3	outcomes	outcome	NOUN
emaj-222	311	4	of	of	ADP
emaj-222	311	5	brand	brand	NOUN
emaj-222	311	6	love	love	NOUN
emaj-222	311	7	:	:	PUNCT
emaj-222	311	8	utilitarian	utilitarian	ADJ
emaj-222	311	9	and	and	CCONJ
emaj-222	311	10	symbolic	symbolic	ADJ
emaj-222	311	11	brand	brand	NOUN
emaj-222	311	12	qualities	quality	NOUN
emaj-222	311	13	.	.	PUNCT
emaj-222	312	1	european	european	PROPN
emaj-222	312	2	journal	journal	PROPN
emaj-222	312	3	of	of	ADP
emaj-222	312	4	marketing	marketing	NOUN
emaj-222	312	5	,	,	PUNCT
emaj-222	312	6	52(3/4	52(3/4	NUM
emaj-222	312	7	):	):	PUNCT
emaj-222	312	8	656682	656682	NUM
emaj-222	312	9	.	.	PUNCT
emaj-222	313	1	batra	batra	PROPN
emaj-222	313	2	,	,	PUNCT
emaj-222	313	3	r.	r.	PROPN
emaj-222	313	4	,	,	PUNCT
emaj-222	313	5	ahuvia	ahuvia	PROPN
emaj-222	313	6	,	,	PUNCT
emaj-222	313	7	a.	a.	NOUN
emaj-222	313	8	,	,	PUNCT
emaj-222	313	9	and	and	CCONJ
emaj-222	313	10	bagozzi	bagozzi	ADV
emaj-222	313	11	,	,	PUNCT
emaj-222	313	12	r.	r.	PROPN
emaj-222	313	13	p.	p.	PROPN
emaj-222	313	14	(	(	PUNCT
emaj-222	313	15	2012	2012	NUM
emaj-222	313	16	)	)	PUNCT
emaj-222	313	17	.	.	PUNCT
emaj-222	314	1	brand	brand	NOUN
emaj-222	314	2	love	love	PROPN
emaj-222	314	3	.	.	PUNCT
emaj-222	315	1	journal	journal	NOUN
emaj-222	315	2	of	of	ADP
emaj-222	315	3	marketing	marketing	NOUN
emaj-222	315	4	,	,	PUNCT
emaj-222	315	5	76	76	NUM
emaj-222	315	6	:	:	SYM
emaj-222	315	7	1	1	NUM
emaj-222	315	8	-	-	SYM
emaj-222	315	9	16	16	NUM
emaj-222	315	10	.	.	PUNCT
emaj-222	316	1	bergkvist	bergkvist	NOUN
emaj-222	316	2	,	,	PUNCT
emaj-222	316	3	l.	l.	PROPN
emaj-222	316	4	,	,	PUNCT
emaj-222	316	5	and	and	CCONJ
emaj-222	316	6	bech	bech	PROPN
emaj-222	316	7	-	-	PUNCT
emaj-222	316	8	larsen	larsen	PROPN
emaj-222	316	9	,	,	PUNCT
emaj-222	316	10	t.	t.	PROPN
emaj-222	316	11	(	(	PUNCT
emaj-222	316	12	2010	2010	NUM
emaj-222	316	13	)	)	PUNCT
emaj-222	316	14	.	.	PUNCT
emaj-222	317	1	two	two	NUM
emaj-222	317	2	studies	study	NOUN
emaj-222	317	3	of	of	ADP
emaj-222	317	4	consequences	consequence	NOUN
emaj-222	317	5	and	and	CCONJ
emaj-222	317	6	actionable	actionable	ADJ
emaj-222	317	7	antecedents	antecedent	NOUN
emaj-222	317	8	of	of	ADP
emaj-222	317	9	brand	brand	NOUN
emaj-222	317	10	love	love	NOUN
emaj-222	317	11	.	.	PUNCT
emaj-222	318	1	journal	journal	PROPN
emaj-222	318	2	of	of	ADP
emaj-222	318	3	brand	brand	PROPN
emaj-222	318	4	management	management	NOUN
emaj-222	318	5	,	,	PUNCT
emaj-222	318	6	17(7	17(7	NUM
emaj-222	318	7	):	):	PUNCT
emaj-222	318	8	504	504	NUM
emaj-222	318	9	-	-	SYM
emaj-222	318	10	518	518	NUM
emaj-222	318	11	.	.	PUNCT
emaj-222	319	1	bıçakcıoğlu	bıçakcıoğlu	NOUN
emaj-222	319	2	,	,	PUNCT
emaj-222	319	3	n.	n.	NOUN
emaj-222	319	4	,	,	PUNCT
emaj-222	319	5	i̇pek	i̇pek	NOUN
emaj-222	319	6	,	,	PUNCT
emaj-222	319	7	i̇.	i̇.	NOUN
emaj-222	319	8	,	,	PUNCT
emaj-222	319	9	and	and	CCONJ
emaj-222	319	10	bayraktaroğlu	bayraktaroğlu	NOUN
emaj-222	319	11	,	,	PUNCT
emaj-222	319	12	g.	g.	PROPN
emaj-222	319	13	(	(	PUNCT
emaj-222	319	14	2016	2016	NUM
emaj-222	319	15	)	)	PUNCT
emaj-222	319	16	.	.	PUNCT
emaj-222	320	1	antecedents	antecedent	NOUN
emaj-222	320	2	and	and	CCONJ
emaj-222	320	3	outcomes	outcome	NOUN
emaj-222	320	4	of	of	ADP
emaj-222	320	5	brand	brand	NOUN
emaj-222	320	6	love	love	NOUN
emaj-222	320	7	:	:	PUNCT
emaj-222	320	8	the	the	DET
emaj-222	320	9	mediating	mediate	VERB
emaj-222	320	10	role	role	NOUN
emaj-222	320	11	of	of	ADP
emaj-222	320	12	brand	brand	NOUN
emaj-222	320	13	loyalty	loyalty	NOUN
emaj-222	320	14	.	.	PUNCT
emaj-222	321	1	journal	journal	NOUN
emaj-222	321	2	of	of	ADP
emaj-222	321	3	marketing	marketing	NOUN
emaj-222	321	4	communications	communication	NOUN
emaj-222	321	5	,	,	PUNCT
emaj-222	321	6	24(8	24(8	NUM
emaj-222	321	7	):	):	PUNCT
emaj-222	321	8	1	1	NUM
emaj-222	321	9	-	-	SYM
emaj-222	321	10	15	15	NUM
emaj-222	321	11	.	.	PUNCT
emaj-222	322	1	carroll	carroll	PROPN
emaj-222	322	2	,	,	PUNCT
emaj-222	322	3	b.	b.	PROPN
emaj-222	322	4	a.	a.	PROPN
emaj-222	322	5	,	,	PUNCT
emaj-222	322	6	and	and	CCONJ
emaj-222	322	7	ahuvia	ahuvia	PROPN
emaj-222	322	8	,	,	PUNCT
emaj-222	322	9	a.	a.	PROPN
emaj-222	322	10	c.	c.	PROPN
emaj-222	322	11	(	(	PUNCT
emaj-222	322	12	2006	2006	NUM
emaj-222	322	13	)	)	PUNCT
emaj-222	322	14	.	.	PUNCT
emaj-222	323	1	some	some	DET
emaj-222	323	2	antecedents	antecedent	NOUN
emaj-222	323	3	and	and	CCONJ
emaj-222	323	4	outcomes	outcome	NOUN
emaj-222	323	5	of	of	ADP
emaj-222	323	6	brand	brand	NOUN
emaj-222	323	7	love	love	NOUN
emaj-222	323	8	.	.	PUNCT
emaj-222	324	1	marketing	marketing	NOUN
emaj-222	324	2	letters	letter	NOUN
emaj-222	324	3	,	,	PUNCT
emaj-222	324	4	17(2	17(2	NUM
emaj-222	324	5	):	):	PUNCT
emaj-222	324	6	79	79	NUM
emaj-222	324	7	-	-	SYM
emaj-222	324	8	89	89	NUM
emaj-222	324	9	.	.	PUNCT
emaj-222	325	1	drennan	drennan	PROPN
emaj-222	325	2	,	,	PUNCT
emaj-222	325	3	j.	j.	PROPN
emaj-222	325	4	,	,	PUNCT
emaj-222	325	5	bianchi	bianchi	PROPN
emaj-222	325	6	,	,	PUNCT
emaj-222	325	7	c.	c.	PROPN
emaj-222	325	8	,	,	PUNCT
emaj-222	325	9	cacho	cacho	PROPN
emaj-222	325	10	-	-	PUNCT
emaj-222	325	11	elizondo	elizondo	PROPN
emaj-222	325	12	,	,	PUNCT
emaj-222	325	13	s.	s.	PROPN
emaj-222	325	14	,	,	PUNCT
emaj-222	325	15	and	and	CCONJ
emaj-222	325	16	louriero	louriero	NOUN
emaj-222	325	17	,	,	PUNCT
emaj-222	325	18	s.	s.	PROPN
emaj-222	325	19	(	(	PUNCT
emaj-222	325	20	2015	2015	NUM
emaj-222	325	21	)	)	PUNCT
emaj-222	325	22	.	.	PUNCT
emaj-222	326	1	examining	examine	VERB
emaj-222	326	2	the	the	DET
emaj-222	326	3	role	role	NOUN
emaj-222	326	4	of	of	ADP
emaj-222	326	5	wine	wine	NOUN
emaj-222	326	6	brand	brand	NOUN
emaj-222	326	7	love	love	NOUN
emaj-222	326	8	on	on	ADP
emaj-222	326	9	brand	brand	NOUN
emaj-222	326	10	loyalty	loyalty	NOUN
emaj-222	326	11	:	:	PUNCT
emaj-222	326	12	amulticountry	amulticountry	PROPN
emaj-222	326	13	comparison	comparison	NOUN
emaj-222	326	14	.	.	PUNCT
emaj-222	327	1	international	international	ADJ
emaj-222	327	2	journal	journal	PROPN
emaj-222	327	3	of	of	ADP
emaj-222	327	4	hospitality	hospitality	PROPN
emaj-222	327	5	management	management	NOUN
emaj-222	327	6	,	,	PUNCT
emaj-222	327	7	49	49	NUM
emaj-222	327	8	:	:	PUNCT
emaj-222	327	9	47	47	NUM
emaj-222	327	10	-	-	SYM
emaj-222	327	11	55	55	NUM
emaj-222	327	12	.	.	PUNCT
emaj-222	328	1	epdk	epdk	PROPN
emaj-222	328	2	.	.	PUNCT
emaj-222	329	1	(	(	PUNCT
emaj-222	329	2	2018	2018	NUM
emaj-222	329	3	)	)	PUNCT
emaj-222	329	4	.	.	PUNCT
emaj-222	330	1	petrol	petrol	NOUN
emaj-222	330	2	piyasası	piyasası	NOUN
emaj-222	330	3	yıllık	yıllık	PROPN
emaj-222	330	4	sektör	sektör	NOUN
emaj-222	330	5	raporu	raporu	VERB
emaj-222	330	6	listesi	listesi	NOUN
emaj-222	330	7	.	.	PUNCT
emaj-222	331	1	https://www.epdk.org.tr/detay/icerik/3-0107/yillik-sektor-raporu	https://www.epdk.org.tr/detay/icerik/3-0107/yillik-sektor-raporu	PROPN
emaj-222	331	2	.	.	PUNCT
emaj-222	332	1	asp	asp	PROPN
emaj-222	332	2	(	(	PUNCT
emaj-222	332	3	01.01.2020	01.01.2020	PROPN
emaj-222	332	4	)	)	PUNCT
emaj-222	332	5	.	.	PUNCT
emaj-222	333	1	fournier	fournier	PROPN
emaj-222	333	2	,	,	PUNCT
emaj-222	333	3	s.	s.	PROPN
emaj-222	333	4	(	(	PUNCT
emaj-222	333	5	1998	1998	NUM
emaj-222	333	6	)	)	PUNCT
emaj-222	333	7	.	.	PUNCT
emaj-222	334	1	consumers	consumer	NOUN
emaj-222	334	2	and	and	CCONJ
emaj-222	334	3	their	their	PRON
emaj-222	334	4	brands	brand	NOUN
emaj-222	334	5	:	:	PUNCT
emaj-222	334	6	developing	develop	VERB
emaj-222	334	7	relationship	relationship	NOUN
emaj-222	334	8	theory	theory	NOUN
emaj-222	334	9	in	in	ADP
emaj-222	334	10	consumer	consumer	NOUN
emaj-222	334	11	research	research	NOUN
emaj-222	334	12	.	.	PUNCT
emaj-222	335	1	journal	journal	NOUN
emaj-222	335	2	of	of	ADP
emaj-222	335	3	consumer	consumer	NOUN
emaj-222	335	4	research	research	NOUN
emaj-222	335	5	,	,	PUNCT
emaj-222	335	6	24(4	24(4	NUM
emaj-222	335	7	):	):	PUNCT
emaj-222	335	8	343	343	NUM
emaj-222	335	9	-	-	SYM
emaj-222	335	10	73	73	NUM
emaj-222	335	11	.	.	PUNCT
emaj-222	336	1	garg	garg	PROPN
emaj-222	336	2	,	,	PUNCT
emaj-222	336	3	r.	r.	PROPN
emaj-222	336	4	,	,	PUNCT
emaj-222	336	5	mukherjee	mukherjee	PROPN
emaj-222	336	6	,	,	PUNCT
emaj-222	336	7	j.	j.	PROPN
emaj-222	336	8	,	,	PUNCT
emaj-222	336	9	biswas	biswas	PROPN
emaj-222	336	10	,	,	PUNCT
emaj-222	336	11	s.	s.	PROPN
emaj-222	336	12	,	,	PUNCT
emaj-222	336	13	and	and	CCONJ
emaj-222	336	14	kataria	kataria	PROPN
emaj-222	336	15	,	,	PUNCT
emaj-222	336	16	a.	a.	NOUN
emaj-222	336	17	(	(	PUNCT
emaj-222	336	18	2016	2016	NUM
emaj-222	336	19	)	)	PUNCT
emaj-222	336	20	.	.	PUNCT
emaj-222	337	1	an	an	DET
emaj-222	337	2	investigation	investigation	NOUN
emaj-222	337	3	into	into	ADP
emaj-222	337	4	the	the	DET
emaj-222	337	5	concept	concept	NOUN
emaj-222	337	6	of	of	ADP
emaj-222	337	7	brand	brand	NOUN
emaj-222	337	8	love	love	NOUN
emaj-222	337	9	and	and	CCONJ
emaj-222	337	10	its	its	PRON
emaj-222	337	11	proximal	proximal	ADJ
emaj-222	337	12	and	and	CCONJ
emaj-222	337	13	distal	distal	ADJ
emaj-222	337	14	covariates	covariate	NOUN
emaj-222	337	15	.	.	PUNCT
emaj-222	338	1	journal	journal	NOUN
emaj-222	338	2	of	of	ADP
emaj-222	338	3	relationship	relationship	NOUN
emaj-222	338	4	marketing	marketing	NOUN
emaj-222	338	5	,	,	PUNCT
emaj-222	338	6	15(3	15(3	NUM
emaj-222	338	7	):	):	PUNCT
emaj-222	338	8	135	135	NUM
emaj-222	338	9	-	-	SYM
emaj-222	338	10	153	153	NUM
emaj-222	338	11	.	.	PUNCT
emaj-222	339	1	hatfield	hatfield	PROPN
emaj-222	339	2	,	,	PUNCT
emaj-222	339	3	e.	e.	PROPN
emaj-222	339	4	,	,	PUNCT
emaj-222	339	5	and	and	CCONJ
emaj-222	339	6	sprecher	sprecher	PROPN
emaj-222	339	7	,	,	PUNCT
emaj-222	339	8	s.	s.	PROPN
emaj-222	339	9	(	(	PUNCT
emaj-222	339	10	1986	1986	NUM
emaj-222	339	11	)	)	PUNCT
emaj-222	339	12	.	.	PUNCT
emaj-222	340	1	measuring	measure	VERB
emaj-222	340	2	passionate	passionate	ADJ
emaj-222	340	3	love	love	NOUN
emaj-222	340	4	in	in	ADP
emaj-222	340	5	intimate	intimate	ADJ
emaj-222	340	6	relationships	relationship	NOUN
emaj-222	340	7	.	.	PUNCT
emaj-222	341	1	journal	journal	NOUN
emaj-222	341	2	of	of	ADP
emaj-222	341	3	adolescence	adolescence	NOUN
emaj-222	341	4	,	,	PUNCT
emaj-222	341	5	9(4	9(4	NUM
emaj-222	341	6	):	):	PUNCT
emaj-222	341	7	383–410	383–410	NUM
emaj-222	341	8	.	.	PUNCT
emaj-222	342	1	hsu	hsu	PROPN
emaj-222	342	2	,	,	PUNCT
emaj-222	342	3	c.-l	c.-l	PROPN
emaj-222	342	4	.	.	PUNCT
emaj-222	342	5	,	,	PUNCT
emaj-222	342	6	and	and	CCONJ
emaj-222	342	7	chen	chen	PROPN
emaj-222	342	8	,	,	PUNCT
emaj-222	342	9	m.-c	m.-c	NOUN
emaj-222	342	10	.	.	PUNCT
emaj-222	343	1	(	(	PUNCT
emaj-222	343	2	2018	2018	NUM
emaj-222	343	3	)	)	PUNCT
emaj-222	343	4	.	.	PUNCT
emaj-222	344	1	how	how	SCONJ
emaj-222	344	2	gamification	gamification	NOUN
emaj-222	344	3	marketing	marketing	NOUN
emaj-222	344	4	activities	activity	NOUN
emaj-222	344	5	motivate	motivate	VERB
emaj-222	344	6	desirable	desirable	ADJ
emaj-222	344	7	consumer	consumer	NOUN
emaj-222	344	8	behaviors	behavior	NOUN
emaj-222	344	9	:	:	PUNCT
emaj-222	344	10	focusing	focus	VERB
emaj-222	344	11	on	on	ADP
emaj-222	344	12	the	the	DET
emaj-222	344	13	role	role	NOUN
emaj-222	344	14	of	of	ADP
emaj-222	344	15	brand	brand	NOUN
emaj-222	344	16	love	love	NOUN
emaj-222	344	17	.	.	PUNCT
emaj-222	345	1	computers	computer	NOUN
emaj-222	345	2	in	in	ADP
emaj-222	345	3	human	human	ADJ
emaj-222	345	4	behavior	behavior	NOUN
emaj-222	345	5	,	,	PUNCT
emaj-222	345	6	88	88	NUM
emaj-222	345	7	:	:	SYM
emaj-222	345	8	121	121	NUM
emaj-222	345	9	-	-	SYM
emaj-222	345	10	133	133	NUM
emaj-222	345	11	.	.	PUNCT
emaj-222	346	1	huang	huang	PROPN
emaj-222	346	2	,	,	PUNCT
emaj-222	346	3	y.-t	y.-t	NOUN
emaj-222	346	4	.	.	PUNCT
emaj-222	346	5	,	,	PUNCT
emaj-222	346	6	and	and	CCONJ
emaj-222	346	7	jian	jian	PROPN
emaj-222	346	8	,	,	PUNCT
emaj-222	346	9	s.-p	s.-p	PROPN
emaj-222	346	10	.	.	PUNCT
emaj-222	347	1	(	(	PUNCT
emaj-222	347	2	2015	2015	NUM
emaj-222	347	3	)	)	PUNCT
emaj-222	347	4	.	.	PUNCT
emaj-222	348	1	from	from	ADP
emaj-222	348	2	customer	customer	NOUN
emaj-222	348	3	satisfaction	satisfaction	NOUN
emaj-222	348	4	to	to	ADP
emaj-222	348	5	band	band	NOUN
emaj-222	348	6	loyalty	loyalty	NOUN
emaj-222	348	7	:	:	PUNCT
emaj-222	348	8	a	a	DET
emaj-222	348	9	mediation	mediation	NOUN
emaj-222	348	10	model	model	NOUN
emaj-222	348	11	of	of	ADP
emaj-222	348	12	brand	brand	PROPN
emaj-222	348	13	trust	trust	PROPN
emaj-222	348	14	and	and	CCONJ
emaj-222	348	15	brand	brand	NOUN
emaj-222	348	16	love	love	NOUN
emaj-222	348	17	.	.	PUNCT
emaj-222	349	1	marketing	marketing	NOUN
emaj-222	349	2	review	review	NOUN
emaj-222	349	3	(	(	PUNCT
emaj-222	349	4	xing	xing	PROPN
emaj-222	349	5	xiao	xiao	PROPN
emaj-222	349	6	ping	ping	PROPN
emaj-222	349	7	lun	lun	PROPN
emaj-222	349	8	)	)	PUNCT
emaj-222	349	9	,	,	PUNCT
emaj-222	349	10	12(2):161	12(2):161	PROPN
emaj-222	349	11	-	-	SYM
emaj-222	349	12	188	188	NUM
emaj-222	349	13	.	.	PUNCT
emaj-222	350	1	huber	huber	PROPN
emaj-222	350	2	,	,	PUNCT
emaj-222	350	3	f.	f.	PROPN
emaj-222	350	4	,	,	PUNCT
emaj-222	350	5	meyer	meyer	PROPN
emaj-222	350	6	,	,	PUNCT
emaj-222	350	7	f.	f.	PROPN
emaj-222	350	8	,	,	PUNCT
emaj-222	350	9	and	and	CCONJ
emaj-222	350	10	schmid	schmid	PROPN
emaj-222	350	11	,	,	PUNCT
emaj-222	350	12	d.	d.	PROPN
emaj-222	350	13	a.	a.	PROPN
emaj-222	350	14	(	(	PUNCT
emaj-222	350	15	2015	2015	NUM
emaj-222	350	16	)	)	PUNCT
emaj-222	350	17	.	.	PUNCT
emaj-222	351	1	brand	brand	NOUN
emaj-222	351	2	love	love	NOUN
emaj-222	351	3	in	in	ADP
emaj-222	351	4	progress	progress	NOUN
emaj-222	351	5	–	–	PUNCT
emaj-222	351	6	the	the	DET
emaj-222	351	7	interdependence	interdependence	NOUN
emaj-222	351	8	of	of	ADP
emaj-222	351	9	brand	brand	NOUN
emaj-222	351	10	love	love	NOUN
emaj-222	351	11	antecedents	antecedent	NOUN
emaj-222	351	12	in	in	ADP
emaj-222	351	13	consideration	consideration	NOUN
emaj-222	351	14	of	of	ADP
emaj-222	351	15	relationship	relationship	NOUN
emaj-222	351	16	duration	duration	NOUN
emaj-222	351	17	.	.	PUNCT
emaj-222	352	1	journal	journal	PROPN
emaj-222	352	2	of	of	ADP
emaj-222	352	3	product	product	NOUN
emaj-222	352	4	and	and	CCONJ
emaj-222	352	5	brand	brand	NOUN
emaj-222	352	6	management	management	NOUN
emaj-222	352	7	,	,	PUNCT
emaj-222	352	8	24(6	24(6	NUM
emaj-222	352	9	):	):	PUNCT
emaj-222	352	10	567	567	NUM
emaj-222	352	11	-	-	SYM
emaj-222	352	12	579	579	NUM
emaj-222	352	13	.	.	PUNCT
emaj-222	353	1	hwang	hwang	PROPN
emaj-222	353	2	,	,	PUNCT
emaj-222	353	3	j.	j.	PROPN
emaj-222	353	4	,	,	PUNCT
emaj-222	353	5	and	and	CCONJ
emaj-222	353	6	kandampully	kandampully	ADV
emaj-222	353	7	,	,	PUNCT
emaj-222	353	8	j.	j.	PROPN
emaj-222	353	9	(	(	PUNCT
emaj-222	353	10	2012	2012	NUM
emaj-222	353	11	)	)	PUNCT
emaj-222	353	12	.	.	PUNCT
emaj-222	354	1	the	the	DET
emaj-222	354	2	role	role	NOUN
emaj-222	354	3	of	of	ADP
emaj-222	354	4	emotional	emotional	ADJ
emaj-222	354	5	aspects	aspect	NOUN
emaj-222	354	6	in	in	ADP
emaj-222	354	7	younger	young	ADJ
emaj-222	354	8	.	.	PUNCT
emaj-222	355	1	journal	journal	NOUN
emaj-222	355	2	of	of	ADP
emaj-222	355	3	product	product	NOUN
emaj-222	355	4	and	and	CCONJ
emaj-222	355	5	brand	brand	NOUN
emaj-222	355	6	management	management	NOUN
emaj-222	355	7	,	,	PUNCT
emaj-222	355	8	21(2	21(2	NUM
emaj-222	355	9	):	):	PUNCT
emaj-222	355	10	98108	98108	NUM
emaj-222	355	11	.	.	PUNCT
emaj-222	356	1	volume	volume	NOUN
emaj-222	356	2	11	11	NUM
emaj-222	356	3	no	no	DET
emaj-222	356	4	1	1	NUM
emaj-222	356	5	(	(	PUNCT
emaj-222	356	6	2021	2021	NUM
emaj-222	356	7	)	)	PUNCT
emaj-222	356	8	|	|	ADV
emaj-222	356	9	issn	issn	VERB
emaj-222	356	10	2158	2158	NUM
emaj-222	356	11	-	-	SYM
emaj-222	356	12	8708	8708	NUM
emaj-222	356	13	(	(	PUNCT
emaj-222	356	14	online	online	NOUN
emaj-222	356	15	)	)	PUNCT
emaj-222	356	16	|	|	ADV
emaj-222	356	17	doi	doi	X
emaj-222	356	18	10.5195	10.5195	NUM
emaj-222	356	19	/	/	SYM
emaj-222	356	20	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	356	21	|	|	NOUN
emaj-222	356	22	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-222	356	23	does	do	AUX
emaj-222	356	24	brand	brand	NOUN
emaj-222	356	25	love	love	NOUN
emaj-222	356	26	last	last	ADJ
emaj-222	356	27	forever	forever	ADV
emaj-222	356	28	?	?	PUNCT
emaj-222	357	1	:	:	PUNCT
emaj-222	357	2	a	a	DET
emaj-222	357	3	study	study	NOUN
emaj-222	357	4	on	on	ADP
emaj-222	357	5	turkey	turkey	PROPN
emaj-222	357	6	’s	’s	PART
emaj-222	357	7	lovemarks	lovemark	NOUN
emaj-222	357	8	page	page	NOUN
emaj-222	357	9	|84|	|84|	NOUN
emaj-222	357	10	emerging	emerge	VERB
emaj-222	357	11	markets	market	NOUN
emaj-222	357	12	journal	journal	PROPN
emaj-222	357	13	islam	islam	PROPN
emaj-222	357	14	,	,	PUNCT
emaj-222	357	15	j.	j.	PROPN
emaj-222	357	16	u.	u.	PROPN
emaj-222	357	17	,	,	PUNCT
emaj-222	357	18	and	and	CCONJ
emaj-222	357	19	rahman	rahman	PROPN
emaj-222	357	20	,	,	PUNCT
emaj-222	357	21	z.	z.	PROPN
emaj-222	357	22	(	(	PUNCT
emaj-222	357	23	2016	2016	NUM
emaj-222	357	24	)	)	PUNCT
emaj-222	357	25	.	.	PUNCT
emaj-222	358	1	examining	examine	VERB
emaj-222	358	2	the	the	DET
emaj-222	358	3	effects	effect	NOUN
emaj-222	358	4	of	of	ADP
emaj-222	358	5	brand	brand	NOUN
emaj-222	358	6	love	love	NOUN
emaj-222	358	7	and	and	CCONJ
emaj-222	358	8	brand	brand	NOUN
emaj-222	358	9	image	image	NOUN
emaj-222	358	10	on	on	ADP
emaj-222	358	11	customer	customer	NOUN
emaj-222	358	12	engagement	engagement	NOUN
emaj-222	358	13	:	:	PUNCT
emaj-222	358	14	an	an	DET
emaj-222	358	15	empirical	empirical	ADJ
emaj-222	358	16	study	study	NOUN
emaj-222	358	17	of	of	ADP
emaj-222	358	18	fashion	fashion	NOUN
emaj-222	358	19	apparel	apparel	NOUN
emaj-222	358	20	brands	brand	NOUN
emaj-222	358	21	.	.	PUNCT
emaj-222	359	1	bridging	bridge	VERB
emaj-222	359	2	fashion	fashion	NOUN
emaj-222	359	3	and	and	CCONJ
emaj-222	359	4	marketing	marketing	NOUN
emaj-222	359	5	,	,	PUNCT
emaj-222	359	6	7(1	7(1	NUM
emaj-222	359	7	):	):	PUNCT
emaj-222	359	8	45	45	NUM
emaj-222	359	9	-	-	SYM
emaj-222	359	10	59	59	NUM
emaj-222	359	11	.	.	PUNCT
emaj-222	359	12	ismail	ismail	PROPN
emaj-222	359	13	,	,	PUNCT
emaj-222	359	14	a.	a.	PROPN
emaj-222	359	15	r.	r.	PROPN
emaj-222	359	16	,	,	PUNCT
emaj-222	359	17	and	and	CCONJ
emaj-222	359	18	melewar	melewar	NOUN
emaj-222	359	19	,	,	PUNCT
emaj-222	359	20	t.	t.	PROPN
emaj-222	359	21	(	(	PUNCT
emaj-222	359	22	2015	2015	NUM
emaj-222	359	23	)	)	PUNCT
emaj-222	359	24	.	.	PUNCT
emaj-222	360	1	binational	binational	ADJ
emaj-222	360	2	study	study	NOUN
emaj-222	360	3	of	of	ADP
emaj-222	360	4	the	the	DET
emaj-222	360	5	impact	impact	NOUN
emaj-222	360	6	of	of	ADP
emaj-222	360	7	brand	brand	NOUN
emaj-222	360	8	image	image	NOUN
emaj-222	360	9	,	,	PUNCT
emaj-222	360	10	brand	brand	NOUN
emaj-222	360	11	personality	personality	NOUN
emaj-222	360	12	and	and	CCONJ
emaj-222	360	13	brand	brand	NOUN
emaj-222	360	14	love	love	NOUN
emaj-222	360	15	on	on	ADP
emaj-222	360	16	word	word	NOUN
emaj-222	360	17	of	of	ADP
emaj-222	360	18	mouth	mouth	NOUN
emaj-222	360	19	:	:	PUNCT
emaj-222	360	20	the	the	DET
emaj-222	360	21	case	case	NOUN
emaj-222	360	22	of	of	ADP
emaj-222	360	23	fashion	fashion	NOUN
emaj-222	360	24	brands	brand	NOUN
emaj-222	360	25	in	in	ADP
emaj-222	360	26	uk	uk	PROPN
emaj-222	360	27	and	and	CCONJ
emaj-222	360	28	switzerland	switzerland	PROPN
emaj-222	360	29	.	.	PUNCT
emaj-222	361	1	marketing	marketing	NOUN
emaj-222	361	2	dynamism	dynamism	NOUN
emaj-222	361	3	and	and	CCONJ
emaj-222	361	4	sustainability	sustainability	NOUN
emaj-222	361	5	:	:	PUNCT
emaj-222	361	6	things	thing	NOUN
emaj-222	361	7	change	change	VERB
emaj-222	361	8	,	,	PUNCT
emaj-222	361	9	things	thing	NOUN
emaj-222	361	10	stay	stay	VERB
emaj-222	361	11	the	the	DET
emaj-222	361	12	same	same	ADJ
emaj-222	361	13	…	…	PUNCT
emaj-222	361	14	:	:	PUNCT
emaj-222	361	15	462	462	NUM
emaj-222	361	16	-	-	SYM
emaj-222	361	17	471	471	NUM
emaj-222	361	18	.	.	PUNCT
emaj-222	362	1	ismail	ismail	PROPN
emaj-222	362	2	,	,	PUNCT
emaj-222	362	3	a.	a.	NOUN
emaj-222	362	4	,	,	PUNCT
emaj-222	362	5	and	and	CCONJ
emaj-222	362	6	spinelli	spinelli	NOUN
emaj-222	362	7	,	,	PUNCT
emaj-222	362	8	g.	g.	PROPN
emaj-222	362	9	(	(	PUNCT
emaj-222	362	10	2012	2012	NUM
emaj-222	362	11	)	)	PUNCT
emaj-222	362	12	.	.	PUNCT
emaj-222	363	1	effects	effect	NOUN
emaj-222	363	2	of	of	ADP
emaj-222	363	3	brand	brand	NOUN
emaj-222	363	4	love	love	NOUN
emaj-222	363	5	,	,	PUNCT
emaj-222	363	6	personality	personality	NOUN
emaj-222	363	7	and	and	CCONJ
emaj-222	363	8	image	image	NOUN
emaj-222	363	9	on	on	ADP
emaj-222	363	10	word	word	NOUN
emaj-222	363	11	of	of	ADP
emaj-222	363	12	mouth	mouth	NOUN
emaj-222	363	13	.	.	PUNCT
emaj-222	364	1	journal	journal	NOUN
emaj-222	364	2	of	of	ADP
emaj-222	364	3	fashion	fashion	NOUN
emaj-222	364	4	marketing	marketing	NOUN
emaj-222	364	5	and	and	CCONJ
emaj-222	364	6	management	management	NOUN
emaj-222	364	7	,	,	PUNCT
emaj-222	364	8	16(4	16(4	NUM
emaj-222	364	9	):	):	PUNCT
emaj-222	364	10	386	386	NUM
emaj-222	364	11	-	-	SYM
emaj-222	364	12	398	398	NUM
emaj-222	364	13	.	.	PUNCT
emaj-222	365	1	kang	kang	PROPN
emaj-222	365	2	,	,	PUNCT
emaj-222	365	3	a.	a.	NOUN
emaj-222	365	4	(	(	PUNCT
emaj-222	365	5	2015	2015	NUM
emaj-222	365	6	)	)	PUNCT
emaj-222	365	7	.	.	PUNCT
emaj-222	366	1	brand	brand	NOUN
emaj-222	366	2	love	love	NOUN
emaj-222	366	3	–	–	PUNCT
emaj-222	366	4	moving	move	VERB
emaj-222	366	5	beyond	beyond	ADP
emaj-222	366	6	loyalty	loyalty	NOUN
emaj-222	366	7	an	an	DET
emaj-222	366	8	empirical	empirical	ADJ
emaj-222	366	9	investigation	investigation	NOUN
emaj-222	366	10	of	of	ADP
emaj-222	366	11	perceived	perceive	VERB
emaj-222	366	12	brand	brand	NOUN
emaj-222	366	13	love	love	NOUN
emaj-222	366	14	of	of	ADP
emaj-222	366	15	indian	indian	ADJ
emaj-222	366	16	consumer	consumer	NOUN
emaj-222	366	17	.	.	PUNCT
emaj-222	367	1	arab	arab	ADJ
emaj-222	367	2	economics	economics	PROPN
emaj-222	367	3	and	and	CCONJ
emaj-222	367	4	business	business	NOUN
emaj-222	367	5	journal	journal	NOUN
emaj-222	367	6	,	,	PUNCT
emaj-222	367	7	10	10	NUM
emaj-222	367	8	:	:	SYM
emaj-222	367	9	90	90	NUM
emaj-222	367	10	-	-	SYM
emaj-222	367	11	101	101	NUM
emaj-222	367	12	.	.	PUNCT
emaj-222	368	1	karjaluoto	karjaluoto	PROPN
emaj-222	368	2	,	,	PUNCT
emaj-222	368	3	h.	h.	PROPN
emaj-222	368	4	,	,	PUNCT
emaj-222	368	5	munnukka	munnukka	PROPN
emaj-222	368	6	,	,	PUNCT
emaj-222	368	7	j.	j.	PROPN
emaj-222	368	8	,	,	PUNCT
emaj-222	368	9	and	and	CCONJ
emaj-222	368	10	kiuru	kiuru	PROPN
emaj-222	368	11	,	,	PUNCT
emaj-222	368	12	k.	k.	PROPN
emaj-222	368	13	(	(	PUNCT
emaj-222	368	14	2016	2016	NUM
emaj-222	368	15	)	)	PUNCT
emaj-222	368	16	.	.	PUNCT
emaj-222	369	1	brand	brand	NOUN
emaj-222	369	2	love	love	PROPN
emaj-222	369	3	and	and	CCONJ
emaj-222	369	4	positive	positive	ADJ
emaj-222	369	5	word	word	NOUN
emaj-222	369	6	of	of	ADP
emaj-222	369	7	mouth	mouth	NOUN
emaj-222	369	8	:	:	PUNCT
emaj-222	369	9	the	the	DET
emaj-222	369	10	moderating	moderate	VERB
emaj-222	369	11	effects	effect	NOUN
emaj-222	369	12	of	of	ADP
emaj-222	369	13	experience	experience	NOUN
emaj-222	369	14	and	and	CCONJ
emaj-222	369	15	price	price	NOUN
emaj-222	369	16	.	.	PUNCT
emaj-222	370	1	journal	journal	NOUN
emaj-222	370	2	of	of	ADP
emaj-222	370	3	product	product	NOUN
emaj-222	370	4	and	and	CCONJ
emaj-222	370	5	brand	brand	NOUN
emaj-222	370	6	management	management	NOUN
emaj-222	370	7	,	,	PUNCT
emaj-222	370	8	25(6	25(6	NUM
emaj-222	370	9	):	):	PUNCT
emaj-222	370	10	527	527	NUM
emaj-222	370	11	-	-	SYM
emaj-222	370	12	537	537	NUM
emaj-222	370	13	.	.	PUNCT
emaj-222	371	1	kaufmann	kaufmann	PROPN
emaj-222	371	2	,	,	PUNCT
emaj-222	371	3	h.	h.	PROPN
emaj-222	371	4	r.	r.	PROPN
emaj-222	371	5	,	,	PUNCT
emaj-222	371	6	loureiro	loureiro	PROPN
emaj-222	371	7	,	,	PUNCT
emaj-222	371	8	s.	s.	PROPN
emaj-222	371	9	m.	m.	PROPN
emaj-222	371	10	,	,	PUNCT
emaj-222	371	11	and	and	CCONJ
emaj-222	371	12	manarioti	manarioti	PROPN
emaj-222	371	13	,	,	PUNCT
emaj-222	371	14	a.	a.	PROPN
emaj-222	371	15	(	(	PUNCT
emaj-222	371	16	2016	2016	NUM
emaj-222	371	17	)	)	PUNCT
emaj-222	371	18	.	.	PUNCT
emaj-222	372	1	exploring	explore	VERB
emaj-222	372	2	behavioural	behavioural	ADJ
emaj-222	372	3	branding	branding	NOUN
emaj-222	372	4	,	,	PUNCT
emaj-222	372	5	brand	brand	NOUN
emaj-222	372	6	love	love	NOUN
emaj-222	372	7	and	and	CCONJ
emaj-222	372	8	brand	brand	NOUN
emaj-222	372	9	co	co	NOUN
emaj-222	372	10	-	-	NOUN
emaj-222	372	11	creation	creation	NOUN
emaj-222	372	12	.	.	PUNCT
emaj-222	373	1	journal	journal	NOUN
emaj-222	373	2	of	of	ADP
emaj-222	373	3	product	product	NOUN
emaj-222	373	4	and	and	CCONJ
emaj-222	373	5	brand	brand	NOUN
emaj-222	373	6	management	management	NOUN
emaj-222	373	7	,	,	PUNCT
emaj-222	373	8	25(6	25(6	NUM
emaj-222	373	9	):	):	PUNCT
emaj-222	373	10	516526	516526	NUM
emaj-222	373	11	.	.	PUNCT
emaj-222	374	1	langner	langner	NOUN
emaj-222	374	2	,	,	PUNCT
emaj-222	374	3	t.	t.	PROPN
emaj-222	374	4	,	,	PUNCT
emaj-222	374	5	schmidt	schmidt	PROPN
emaj-222	374	6	,	,	PUNCT
emaj-222	374	7	j.	j.	PROPN
emaj-222	374	8	,	,	PUNCT
emaj-222	374	9	and	and	CCONJ
emaj-222	374	10	fischer	fischer	PROPN
emaj-222	374	11	,	,	PUNCT
emaj-222	374	12	a.	a.	NOUN
emaj-222	374	13	(	(	PUNCT
emaj-222	374	14	624–634	624–634	NUM
emaj-222	374	15	)	)	PUNCT
emaj-222	374	16	.	.	PUNCT
emaj-222	375	1	is	be	AUX
emaj-222	375	2	it	it	PRON
emaj-222	375	3	really	really	ADV
emaj-222	375	4	love	love	VERB
emaj-222	375	5	?	?	PUNCT
emaj-222	376	1	a	a	DET
emaj-222	376	2	comparative	comparative	ADJ
emaj-222	376	3	investigation	investigation	NOUN
emaj-222	376	4	of	of	ADP
emaj-222	376	5	the	the	DET
emaj-222	376	6	emotional	emotional	ADJ
emaj-222	376	7	nature	nature	NOUN
emaj-222	376	8	of	of	ADP
emaj-222	376	9	brand	brand	NOUN
emaj-222	376	10	and	and	CCONJ
emaj-222	376	11	interpersonal	interpersonal	ADJ
emaj-222	376	12	love	love	NOUN
emaj-222	376	13	.	.	PUNCT
emaj-222	377	1	psychology	psychology	NOUN
emaj-222	377	2	and	and	CCONJ
emaj-222	377	3	marketing	marketing	NOUN
emaj-222	377	4	,	,	PUNCT
emaj-222	377	5	32(6	32(6	NUM
emaj-222	377	6	):	):	PUNCT
emaj-222	377	7	2015	2015	NUM
emaj-222	377	8	.	.	PUNCT
emaj-222	378	1	liu	liu	PROPN
emaj-222	378	2	,	,	PUNCT
emaj-222	378	3	c.-r	c.-r	PROPN
emaj-222	378	4	.	.	PROPN
emaj-222	378	5	,	,	PUNCT
emaj-222	378	6	wang	wang	PROPN
emaj-222	378	7	,	,	PUNCT
emaj-222	378	8	y.-c	y.-c	PROPN
emaj-222	378	9	.	.	PUNCT
emaj-222	378	10	,	,	PUNCT
emaj-222	378	11	chiu	chiu	PROPN
emaj-222	378	12	,	,	PUNCT
emaj-222	378	13	t.-h	t.-h	NOUN
emaj-222	378	14	.	.	PUNCT
emaj-222	378	15	,	,	PUNCT
emaj-222	378	16	and	and	CCONJ
emaj-222	378	17	chen	chen	PROPN
emaj-222	378	18	,	,	PUNCT
emaj-222	378	19	s.-p	s.-p	PROPN
emaj-222	378	20	.	.	PUNCT
emaj-222	379	1	(	(	PUNCT
emaj-222	379	2	2018	2018	NUM
emaj-222	379	3	)	)	PUNCT
emaj-222	379	4	.	.	PUNCT
emaj-222	380	1	antecedents	antecedent	NOUN
emaj-222	380	2	and	and	CCONJ
emaj-222	380	3	outcomes	outcome	NOUN
emaj-222	380	4	of	of	ADP
emaj-222	380	5	lifestyle	lifestyle	NOUN
emaj-222	380	6	hotel	hotel	NOUN
emaj-222	380	7	brand	brand	NOUN
emaj-222	380	8	attachment	attachment	NOUN
emaj-222	380	9	and	and	CCONJ
emaj-222	380	10	love	love	NOUN
emaj-222	380	11	:	:	PUNCT
emaj-222	380	12	the	the	DET
emaj-222	380	13	case	case	NOUN
emaj-222	380	14	of	of	ADP
emaj-222	380	15	gen	gen	PROPN
emaj-222	380	16	y.	y.	PROPN
emaj-222	380	17	journal	journal	PROPN
emaj-222	380	18	of	of	ADP
emaj-222	380	19	hospitality	hospitality	NOUN
emaj-222	380	20	marketing	marketing	NOUN
emaj-222	380	21	and	and	CCONJ
emaj-222	380	22	management	management	NOUN
emaj-222	380	23	,	,	PUNCT
emaj-222	380	24	27(3	27(3	NUM
emaj-222	380	25	):	):	PUNCT
emaj-222	380	26	281	281	NUM
emaj-222	380	27	-	-	SYM
emaj-222	380	28	298	298	NUM
emaj-222	380	29	.	.	PUNCT
emaj-222	381	1	loureiro	loureiro	PROPN
emaj-222	381	2	,	,	PUNCT
emaj-222	381	3	s.	s.	PROPN
emaj-222	381	4	m.	m.	PROPN
emaj-222	381	5	,	,	PUNCT
emaj-222	381	6	ruediger	ruediger	NOUN
emaj-222	381	7	,	,	PUNCT
emaj-222	381	8	k.	k.	PROPN
emaj-222	381	9	h.	h.	PROPN
emaj-222	381	10	,	,	PUNCT
emaj-222	381	11	and	and	CCONJ
emaj-222	381	12	demetris	demetris	PROPN
emaj-222	381	13	,	,	PUNCT
emaj-222	381	14	v.	v.	PROPN
emaj-222	381	15	(	(	PUNCT
emaj-222	381	16	2012	2012	NUM
emaj-222	381	17	)	)	PUNCT
emaj-222	381	18	.	.	PUNCT
emaj-222	382	1	brand	brand	NOUN
emaj-222	382	2	emotional	emotional	ADJ
emaj-222	382	3	connection	connection	NOUN
emaj-222	382	4	and	and	CCONJ
emaj-222	382	5	loyalty	loyalty	NOUN
emaj-222	382	6	.	.	PUNCT
emaj-222	383	1	journal	journal	NOUN
emaj-222	383	2	of	of	ADP
emaj-222	383	3	brand	brand	PROPN
emaj-222	383	4	management	management	NOUN
emaj-222	383	5	,	,	PUNCT
emaj-222	383	6	20(1	20(1	NUM
emaj-222	383	7	):	):	PUNCT
emaj-222	383	8	13	13	NUM
emaj-222	383	9	-	-	SYM
emaj-222	383	10	27	27	NUM
emaj-222	383	11	.	.	PUNCT
emaj-222	384	1	maisam	maisam	PROPN
emaj-222	384	2	,	,	PUNCT
emaj-222	384	3	s.	s.	PROPN
emaj-222	384	4	,	,	PUNCT
emaj-222	384	5	and	and	CCONJ
emaj-222	384	6	mahsa	mahsa	PROPN
emaj-222	384	7	,	,	PUNCT
emaj-222	384	8	r.-d	r.-d	PROPN
emaj-222	384	9	.	.	PUNCT
emaj-222	385	1	(	(	PUNCT
emaj-222	385	2	2016	2016	NUM
emaj-222	385	3	)	)	PUNCT
emaj-222	385	4	.	.	PUNCT
emaj-222	386	1	positive	positive	ADJ
emaj-222	386	2	word	word	NOUN
emaj-222	386	3	of	of	ADP
emaj-222	386	4	mouth	mouth	NOUN
emaj-222	386	5	marketing	marketing	NOUN
emaj-222	386	6	:	:	PUNCT
emaj-222	386	7	explaining	explain	VERB
emaj-222	386	8	the	the	DET
emaj-222	386	9	roles	role	NOUN
emaj-222	386	10	of	of	ADP
emaj-222	386	11	value	value	NOUN
emaj-222	386	12	congruity	congruity	NOUN
emaj-222	386	13	and	and	CCONJ
emaj-222	386	14	brand	brand	NOUN
emaj-222	386	15	love	love	NOUN
emaj-222	386	16	.	.	PUNCT
emaj-222	387	1	journal	journal	NOUN
emaj-222	387	2	of	of	ADP
emaj-222	387	3	competitiveness	competitiveness	NOUN
emaj-222	387	4	,	,	PUNCT
emaj-222	387	5	8(1	8(1	NOUN
emaj-222	387	6	):	):	PUNCT
emaj-222	387	7	19	19	NUM
emaj-222	387	8	-	-	SYM
emaj-222	387	9	37	37	NUM
emaj-222	387	10	.	.	PUNCT
emaj-222	388	1	maxian	maxian	PROPN
emaj-222	388	2	,	,	PUNCT
emaj-222	388	3	w.	w.	PROPN
emaj-222	388	4	,	,	PUNCT
emaj-222	388	5	bradley	bradley	PROPN
emaj-222	388	6	,	,	PUNCT
emaj-222	388	7	s.	s.	PROPN
emaj-222	388	8	d.	d.	PROPN
emaj-222	388	9	,	,	PUNCT
emaj-222	388	10	wise	wise	PROPN
emaj-222	388	11	,	,	PUNCT
emaj-222	388	12	w.	w.	PROPN
emaj-222	388	13	,	,	PUNCT
emaj-222	388	14	and	and	CCONJ
emaj-222	388	15	toulouse	toulouse	NOUN
emaj-222	388	16	,	,	PUNCT
emaj-222	388	17	e.	e.	PROPN
emaj-222	388	18	n.	n.	PROPN
emaj-222	388	19	(	(	PUNCT
emaj-222	388	20	2013	2013	NUM
emaj-222	388	21	)	)	PUNCT
emaj-222	388	22	.	.	PUNCT
emaj-222	389	1	brand	brand	NOUN
emaj-222	389	2	love	love	NOUN
emaj-222	389	3	is	be	AUX
emaj-222	389	4	in	in	ADP
emaj-222	389	5	the	the	DET
emaj-222	389	6	heart	heart	NOUN
emaj-222	389	7	:	:	PUNCT
emaj-222	389	8	physiological	physiological	ADJ
emaj-222	389	9	responding	respond	VERB
emaj-222	389	10	to	to	ADP
emaj-222	389	11	advertised	advertised	ADJ
emaj-222	389	12	brands	brand	NOUN
emaj-222	389	13	.	.	PUNCT
emaj-222	390	1	psychology	psychology	NOUN
emaj-222	390	2	and	and	CCONJ
emaj-222	390	3	marketing	marketing	NOUN
emaj-222	390	4	,	,	PUNCT
emaj-222	390	5	,	,	PUNCT
emaj-222	390	6	30(6	30(6	NUM
emaj-222	390	7	):	):	PUNCT
emaj-222	390	8	469	469	NUM
emaj-222	390	9	-	-	SYM
emaj-222	390	10	478	478	NUM
emaj-222	390	11	.	.	PUNCT
emaj-222	390	12	mediacat	mediacat	X
emaj-222	390	13	.	.	PUNCT
emaj-222	391	1	(	(	PUNCT
emaj-222	391	2	2019	2019	NUM
emaj-222	391	3	)	)	PUNCT
emaj-222	391	4	.	.	PUNCT
emaj-222	392	1	türkiye'nin	türkiye'nin	PROPN
emaj-222	392	2	lovemark'ları	lovemark'ları	PROPN
emaj-222	392	3	.	.	PUNCT
emaj-222	393	1	https://mediacat.com/mediacat-lovemarks2019-tum-liste	https://mediacat.com/mediacat-lovemarks2019-tum-liste	NOUN
emaj-222	393	2	.	.	PUNCT
emaj-222	394	1	asp	asp	PROPN
emaj-222	394	2	(	(	PUNCT
emaj-222	394	3	12.10.2019	12.10.2019	NUM
emaj-222	394	4	)	)	PUNCT
emaj-222	394	5	.	.	PUNCT
emaj-222	395	1	oliver	oliver	PROPN
emaj-222	395	2	,	,	PUNCT
emaj-222	395	3	r.	r.	PROPN
emaj-222	395	4	l.	l.	PROPN
emaj-222	395	5	(	(	PUNCT
emaj-222	395	6	1999	1999	NUM
emaj-222	395	7	)	)	PUNCT
emaj-222	395	8	.	.	PUNCT
emaj-222	396	1	whence	whence	NOUN
emaj-222	396	2	consumer	consumer	NOUN
emaj-222	396	3	loyalty	loyalty	NOUN
emaj-222	396	4	?	?	PUNCT
emaj-222	397	1	journal	journal	NOUN
emaj-222	397	2	of	of	ADP
emaj-222	397	3	marketing	marketing	NOUN
emaj-222	397	4	,	,	PUNCT
emaj-222	397	5	63	63	NUM
emaj-222	397	6	:	:	SYM
emaj-222	397	7	33	33	NUM
emaj-222	397	8	-	-	SYM
emaj-222	397	9	44	44	NUM
emaj-222	397	10	.	.	PUNCT
emaj-222	398	1	palusuk	palusuk	NOUN
emaj-222	398	2	,	,	PUNCT
emaj-222	398	3	n.	n.	NOUN
emaj-222	398	4	,	,	PUNCT
emaj-222	398	5	koles	koles	PROPN
emaj-222	398	6	,	,	PUNCT
emaj-222	398	7	b.	b.	PROPN
emaj-222	398	8	,	,	PUNCT
emaj-222	398	9	and	and	CCONJ
emaj-222	398	10	hasan	hasan	PROPN
emaj-222	398	11	,	,	PUNCT
emaj-222	398	12	r.	r.	PROPN
emaj-222	398	13	(	(	PUNCT
emaj-222	398	14	2019	2019	NUM
emaj-222	398	15	)	)	PUNCT
emaj-222	398	16	.	.	PUNCT
emaj-222	399	1	‘	'	PUNCT
emaj-222	399	2	all	all	PRON
emaj-222	399	3	you	you	PRON
emaj-222	399	4	need	need	VERB
emaj-222	399	5	is	be	AUX
emaj-222	399	6	brand	brand	NOUN
emaj-222	399	7	love	love	NOUN
emaj-222	399	8	’	'	PUNCT
emaj-222	399	9	:	:	PUNCT
emaj-222	399	10	a	a	DET
emaj-222	399	11	critical	critical	ADJ
emaj-222	399	12	review	review	NOUN
emaj-222	399	13	and	and	CCONJ
emaj-222	399	14	comprehensive	comprehensive	ADJ
emaj-222	399	15	conceptual	conceptual	ADJ
emaj-222	399	16	framework	framework	NOUN
emaj-222	399	17	for	for	ADP
emaj-222	399	18	brand	brand	NOUN
emaj-222	399	19	love	love	NOUN
emaj-222	399	20	.	.	PUNCT
emaj-222	400	1	journal	journal	NOUN
emaj-222	400	2	of	of	ADP
emaj-222	400	3	marketing	marketing	NOUN
emaj-222	400	4	management	management	NOUN
emaj-222	400	5	,	,	PUNCT
emaj-222	400	6	35(1	35(1	NOUN
emaj-222	400	7	-	-	SYM
emaj-222	400	8	2	2	NUM
emaj-222	400	9	):	):	PUNCT
emaj-222	400	10	97	97	NUM
emaj-222	400	11	-	-	SYM
emaj-222	400	12	129	129	NUM
emaj-222	400	13	.	.	PUNCT
emaj-222	401	1	rauschnabel	rauschnabel	NOUN
emaj-222	401	2	,	,	PUNCT
emaj-222	401	3	p.	p.	NOUN
emaj-222	401	4	a.	a.	NOUN
emaj-222	401	5	,	,	PUNCT
emaj-222	401	6	and	and	CCONJ
emaj-222	401	7	ahuvia	ahuvia	PROPN
emaj-222	401	8	,	,	PUNCT
emaj-222	401	9	a.	a.	PROPN
emaj-222	401	10	c.	c.	PROPN
emaj-222	401	11	(	(	PUNCT
emaj-222	401	12	2014	2014	NUM
emaj-222	401	13	)	)	PUNCT
emaj-222	401	14	.	.	PUNCT
emaj-222	402	1	you	you	PRON
emaj-222	402	2	’re	’re	VERB
emaj-222	402	3	so	so	ADV
emaj-222	402	4	lovable	lovable	ADJ
emaj-222	402	5	:	:	PUNCT
emaj-222	402	6	anthropomorphism	anthropomorphism	NOUN
emaj-222	402	7	and	and	CCONJ
emaj-222	402	8	brand	brand	NOUN
emaj-222	402	9	love	love	NOUN
emaj-222	402	10	.	.	PUNCT
emaj-222	403	1	journal	journal	PROPN
emaj-222	403	2	of	of	ADP
emaj-222	403	3	brand	brand	PROPN
emaj-222	403	4	management	management	NOUN
emaj-222	403	5	,	,	PUNCT
emaj-222	403	6	21(5	21(5	NUM
emaj-222	403	7	):	):	PUNCT
emaj-222	403	8	372	372	NUM
emaj-222	403	9	–	–	SYM
emaj-222	403	10	395	395	NUM
emaj-222	403	11	.	.	PUNCT
emaj-222	404	1	reimann	reimann	PROPN
emaj-222	404	2	,	,	PUNCT
emaj-222	404	3	m.	m.	NOUN
emaj-222	404	4	,	,	PUNCT
emaj-222	404	5	castaño	castaño	PROPN
emaj-222	404	6	,	,	PUNCT
emaj-222	404	7	r.	r.	PROPN
emaj-222	404	8	,	,	PUNCT
emaj-222	404	9	zaichkowsky	zaichkowsky	PROPN
emaj-222	404	10	,	,	PUNCT
emaj-222	404	11	j.	j.	PROPN
emaj-222	404	12	l.	l.	PROPN
emaj-222	404	13	,	,	PUNCT
emaj-222	404	14	and	and	CCONJ
emaj-222	404	15	bechara	bechara	NOUN
emaj-222	404	16	,	,	PUNCT
emaj-222	404	17	a.	a.	NOUN
emaj-222	404	18	(	(	PUNCT
emaj-222	404	19	2012	2012	NUM
emaj-222	404	20	)	)	PUNCT
emaj-222	404	21	.	.	PUNCT
emaj-222	405	1	how	how	SCONJ
emaj-222	405	2	we	we	PRON
emaj-222	405	3	relate	relate	VERB
emaj-222	405	4	to	to	ADP
emaj-222	405	5	brands	brand	NOUN
emaj-222	405	6	:	:	PUNCT
emaj-222	405	7	psychological	psychological	ADJ
emaj-222	405	8	and	and	CCONJ
emaj-222	405	9	neurophysiological	neurophysiological	ADJ
emaj-222	405	10	insights	insight	NOUN
emaj-222	405	11	into	into	ADP
emaj-222	405	12	consumer	consumer	NOUN
emaj-222	405	13	-	-	PUNCT
emaj-222	405	14	brand	brand	NOUN
emaj-222	405	15	relationships	relationship	NOUN
emaj-222	405	16	.	.	PUNCT
emaj-222	406	1	journal	journal	NOUN
emaj-222	406	2	of	of	ADP
emaj-222	406	3	consumer	consumer	NOUN
emaj-222	406	4	psychology	psychology	NOUN
emaj-222	406	5	,	,	PUNCT
emaj-222	406	6	22(1	22(1	NUM
emaj-222	406	7	):	):	PUNCT
emaj-222	406	8	128	128	NUM
emaj-222	406	9	-	-	SYM
emaj-222	406	10	142	142	NUM
emaj-222	406	11	.	.	PUNCT
emaj-222	407	1	roberts	roberts	PROPN
emaj-222	407	2	,	,	PUNCT
emaj-222	407	3	k.	k.	PROPN
emaj-222	407	4	(	(	PUNCT
emaj-222	407	5	2004	2004	NUM
emaj-222	407	6	)	)	PUNCT
emaj-222	407	7	.	.	PUNCT
emaj-222	408	1	lovemarks	lovemark	NOUN
emaj-222	408	2	:	:	PUNCT
emaj-222	408	3	the	the	DET
emaj-222	408	4	future	future	NOUN
emaj-222	408	5	beyond	beyond	ADP
emaj-222	408	6	brands	brand	NOUN
emaj-222	408	7	.	.	PUNCT
emaj-222	409	1	new	new	PROPN
emaj-222	409	2	york	york	PROPN
emaj-222	409	3	:	:	PUNCT
emaj-222	409	4	power	power	NOUN
emaj-222	409	5	house	house	NOUN
emaj-222	409	6	books	book	NOUN
emaj-222	409	7	.	.	PUNCT
emaj-222	410	1	roy	roy	PROPN
emaj-222	410	2	,	,	PUNCT
emaj-222	410	3	p.	p.	PROPN
emaj-222	410	4	,	,	PUNCT
emaj-222	410	5	khandeparkar	khandeparkar	PROPN
emaj-222	410	6	,	,	PUNCT
emaj-222	410	7	k.	k.	PROPN
emaj-222	410	8	,	,	PUNCT
emaj-222	410	9	and	and	CCONJ
emaj-222	410	10	motiani	motiani	ADJ
emaj-222	410	11	,	,	PUNCT
emaj-222	410	12	m.	m.	NOUN
emaj-222	410	13	(	(	PUNCT
emaj-222	410	14	2016	2016	NUM
emaj-222	410	15	)	)	PUNCT
emaj-222	410	16	.	.	PUNCT
emaj-222	411	1	a	a	DET
emaj-222	411	2	lovable	lovable	ADJ
emaj-222	411	3	personality	personality	NOUN
emaj-222	411	4	:	:	PUNCT
emaj-222	411	5	the	the	DET
emaj-222	411	6	effect	effect	NOUN
emaj-222	411	7	of	of	ADP
emaj-222	411	8	brand	brand	NOUN
emaj-222	411	9	personality	personality	NOUN
emaj-222	411	10	on	on	ADP
emaj-222	411	11	brand	brand	NOUN
emaj-222	411	12	love	love	NOUN
emaj-222	411	13	.	.	PUNCT
emaj-222	412	1	journal	journal	PROPN
emaj-222	412	2	of	of	ADP
emaj-222	412	3	brand	brand	PROPN
emaj-222	412	4	management	management	NOUN
emaj-222	412	5	,	,	PUNCT
emaj-222	412	6	23(5	23(5	NUM
emaj-222	412	7	):	):	PUNCT
emaj-222	412	8	97	97	NUM
emaj-222	412	9	-	-	SYM
emaj-222	412	10	113	113	NUM
emaj-222	412	11	.	.	PUNCT
emaj-222	413	1	roy	roy	PROPN
emaj-222	413	2	,	,	PUNCT
emaj-222	413	3	s.	s.	PROPN
emaj-222	413	4	k.	k.	PROPN
emaj-222	413	5	,	,	PUNCT
emaj-222	413	6	eshghi	eshghi	PROPN
emaj-222	413	7	,	,	PUNCT
emaj-222	413	8	a.	a.	NOUN
emaj-222	413	9	,	,	PUNCT
emaj-222	413	10	and	and	CCONJ
emaj-222	413	11	sarkar	sarkar	NOUN
emaj-222	413	12	,	,	PUNCT
emaj-222	413	13	a.	a.	PROPN
emaj-222	413	14	(	(	PUNCT
emaj-222	413	15	2013	2013	NUM
emaj-222	413	16	)	)	PUNCT
emaj-222	413	17	.	.	PUNCT
emaj-222	414	1	antecedents	antecedent	NOUN
emaj-222	414	2	and	and	CCONJ
emaj-222	414	3	consequences	consequence	NOUN
emaj-222	414	4	of	of	ADP
emaj-222	414	5	brand	brand	NOUN
emaj-222	414	6	love	love	NOUN
emaj-222	414	7	.	.	PUNCT
emaj-222	415	1	journal	journal	PROPN
emaj-222	415	2	of	of	ADP
emaj-222	415	3	brand	brand	PROPN
emaj-222	415	4	management	management	NOUN
emaj-222	415	5	,	,	PUNCT
emaj-222	415	6	20(4	20(4	NOUN
emaj-222	415	7	):	):	PUNCT
emaj-222	415	8	1	1	NUM
emaj-222	415	9	-	-	SYM
emaj-222	415	10	8	8	NUM
emaj-222	415	11	.	.	PUNCT
emaj-222	416	1	sarkar	sarkar	PROPN
emaj-222	416	2	,	,	PUNCT
emaj-222	416	3	a.	a.	PROPN
emaj-222	416	4	(	(	PUNCT
emaj-222	416	5	2014	2014	NUM
emaj-222	416	6	)	)	PUNCT
emaj-222	416	7	.	.	PUNCT
emaj-222	417	1	brand	brand	NOUN
emaj-222	417	2	love	love	NOUN
emaj-222	417	3	in	in	ADP
emaj-222	417	4	emerging	emerge	VERB
emaj-222	417	5	market	market	NOUN
emaj-222	417	6	:	:	PUNCT
emaj-222	417	7	a	a	DET
emaj-222	417	8	qualitative	qualitative	ADJ
emaj-222	417	9	investigation	investigation	NOUN
emaj-222	417	10	.	.	PUNCT
emaj-222	418	1	qualitative	qualitative	ADJ
emaj-222	418	2	market	market	NOUN
emaj-222	418	3	research	research	NOUN
emaj-222	418	4	:	:	PUNCT
emaj-222	418	5	an	an	DET
emaj-222	418	6	international	international	ADJ
emaj-222	418	7	journal	journal	NOUN
emaj-222	418	8	,	,	PUNCT
emaj-222	418	9	17(4	17(4	NUM
emaj-222	418	10	):	):	PUNCT
emaj-222	418	11	481494	481494	NUM
emaj-222	418	12	.	.	PUNCT
emaj-222	419	1	schmid	schmid	PROPN
emaj-222	419	2	,	,	PUNCT
emaj-222	419	3	d.	d.	PROPN
emaj-222	419	4	a.	a.	PROPN
emaj-222	419	5	,	,	PUNCT
emaj-222	419	6	and	and	CCONJ
emaj-222	419	7	huber	huber	PROPN
emaj-222	419	8	,	,	PUNCT
emaj-222	419	9	f.	f.	PROPN
emaj-222	419	10	(	(	PUNCT
emaj-222	419	11	2019	2019	NUM
emaj-222	419	12	)	)	PUNCT
emaj-222	419	13	.	.	PUNCT
emaj-222	420	1	brand	brand	NOUN
emaj-222	420	2	love	love	PROPN
emaj-222	420	3	:	:	PUNCT
emaj-222	420	4	emotionality	emotionality	NOUN
emaj-222	420	5	and	and	CCONJ
emaj-222	420	6	development	development	NOUN
emaj-222	420	7	of	of	ADP
emaj-222	420	8	its	its	PRON
emaj-222	420	9	elements	element	NOUN
emaj-222	420	10	across	across	ADP
emaj-222	420	11	the	the	DET
emaj-222	420	12	relationship	relationship	NOUN
emaj-222	420	13	lifecycle	lifecycle	NOUN
emaj-222	420	14	.	.	PUNCT
emaj-222	421	1	psychology	psychology	NOUN
emaj-222	421	2	and	and	CCONJ
emaj-222	421	3	marketing	marketing	NOUN
emaj-222	421	4	,	,	PUNCT
emaj-222	421	5	36(4	36(4	NUM
emaj-222	421	6	):	):	PUNCT
emaj-222	421	7	305	305	NUM
emaj-222	421	8	-	-	SYM
emaj-222	421	9	320	320	NUM
emaj-222	421	10	.	.	PUNCT
emaj-222	422	1	shimp	shimp	ADJ
emaj-222	422	2	,	,	PUNCT
emaj-222	422	3	t.	t.	NOUN
emaj-222	422	4	a.	a.	NOUN
emaj-222	422	5	,	,	PUNCT
emaj-222	422	6	and	and	CCONJ
emaj-222	422	7	madden	madden	PROPN
emaj-222	422	8	,	,	PUNCT
emaj-222	422	9	t.	t.	PROPN
emaj-222	422	10	j.	j.	PROPN
emaj-222	422	11	(	(	PUNCT
emaj-222	422	12	1988	1988	NUM
emaj-222	422	13	)	)	PUNCT
emaj-222	422	14	.	.	PUNCT
emaj-222	423	1	consumerobject	consumerobject	PROPN
emaj-222	423	2	relations	relation	NOUN
emaj-222	423	3	:	:	PUNCT
emaj-222	423	4	a	a	DET
emaj-222	423	5	conceptual	conceptual	ADJ
emaj-222	423	6	framework	framework	NOUN
emaj-222	423	7	based	base	VERB
emaj-222	423	8	analogously	analogously	ADV
emaj-222	423	9	on	on	ADP
emaj-222	423	10	sternberg	sternberg	PROPN
emaj-222	423	11	’s	’s	PART
emaj-222	423	12	triangular	triangular	PROPN
emaj-222	423	13	theory	theory	NOUN
emaj-222	423	14	of	of	ADP
emaj-222	423	15	love	love	NOUN
emaj-222	423	16	.	.	PUNCT
emaj-222	424	1	advances	advance	NOUN
emaj-222	424	2	in	in	ADP
emaj-222	424	3	consumer	consumer	NOUN
emaj-222	424	4	research	research	NOUN
emaj-222	424	5	,	,	PUNCT
emaj-222	424	6	15(1	15(1	NUM
emaj-222	424	7	):	):	PUNCT
emaj-222	424	8	163	163	NUM
emaj-222	424	9	-	-	SYM
emaj-222	424	10	168	168	NUM
emaj-222	424	11	.	.	PUNCT
emaj-222	425	1	shujaat	shujaat	NOUN
emaj-222	425	2	,	,	PUNCT
emaj-222	425	3	s.	s.	PROPN
emaj-222	425	4	,	,	PUNCT
emaj-222	425	5	durrani	durrani	PROPN
emaj-222	425	6	,	,	PUNCT
emaj-222	425	7	b.	b.	PROPN
emaj-222	425	8	,	,	PUNCT
emaj-222	425	9	abrar	abrar	PROPN
emaj-222	425	10	,	,	PUNCT
emaj-222	425	11	k.	k.	PROPN
emaj-222	425	12	,	,	PUNCT
emaj-222	425	13	and	and	CCONJ
emaj-222	425	14	rashid	rashid	PROPN
emaj-222	425	15	,	,	PUNCT
emaj-222	425	16	t.	t.	PROPN
emaj-222	425	17	(	(	PUNCT
emaj-222	425	18	2018	2018	NUM
emaj-222	425	19	)	)	PUNCT
emaj-222	425	20	.	.	PUNCT
emaj-222	426	1	brand	brand	NOUN
emaj-222	426	2	love	love	PROPN
emaj-222	426	3	-	-	PUNCT
emaj-222	426	4	some	some	DET
emaj-222	426	5	antecedents	antecedent	NOUN
emaj-222	426	6	and	and	CCONJ
emaj-222	426	7	consequences	consequence	NOUN
emaj-222	426	8	:	:	PUNCT
emaj-222	426	9	an	an	DET
emaj-222	426	10	empirical	empirical	ADJ
emaj-222	426	11	study	study	NOUN
emaj-222	426	12	of	of	ADP
emaj-222	426	13	the	the	DET
emaj-222	426	14	retail	retail	ADJ
emaj-222	426	15	industry	industry	NOUN
emaj-222	426	16	.	.	PUNCT
emaj-222	427	1	international	international	ADJ
emaj-222	427	2	journal	journal	PROPN
emaj-222	427	3	of	of	ADP
emaj-222	427	4	sales	sale	NOUN
emaj-222	427	5	,	,	PUNCT
emaj-222	427	6	retailing	retailing	NOUN
emaj-222	427	7	and	and	CCONJ
emaj-222	427	8	marketing	marketing	NOUN
emaj-222	427	9	,	,	PUNCT
emaj-222	427	10	7(2	7(2	NUM
emaj-222	427	11	):	):	PUNCT
emaj-222	427	12	26	26	NUM
emaj-222	427	13	-	-	SYM
emaj-222	427	14	38	38	NUM
emaj-222	427	15	.	.	PUNCT
emaj-222	428	1	song	song	PROPN
emaj-222	428	2	,	,	PUNCT
emaj-222	428	3	h.	h.	PROPN
emaj-222	428	4	,	,	PUNCT
emaj-222	428	5	wang	wang	PROPN
emaj-222	428	6	,	,	PUNCT
emaj-222	428	7	j.	j.	PROPN
emaj-222	428	8	,	,	PUNCT
emaj-222	428	9	and	and	CCONJ
emaj-222	428	10	han	han	PROPN
emaj-222	428	11	,	,	PUNCT
emaj-222	428	12	h.	h.	PROPN
emaj-222	428	13	(	(	PUNCT
emaj-222	428	14	2019	2019	NUM
emaj-222	428	15	)	)	PUNCT
emaj-222	428	16	.	.	PUNCT
emaj-222	429	1	effect	effect	NOUN
emaj-222	429	2	of	of	ADP
emaj-222	429	3	image	image	NOUN
emaj-222	429	4	,	,	PUNCT
emaj-222	429	5	satisfaction	satisfaction	NOUN
emaj-222	429	6	,	,	PUNCT
emaj-222	429	7	trust	trust	NOUN
emaj-222	429	8	,	,	PUNCT
emaj-222	429	9	love	love	NOUN
emaj-222	429	10	,	,	PUNCT
emaj-222	429	11	and	and	CCONJ
emaj-222	429	12	respect	respect	NOUN
emaj-222	429	13	on	on	ADP
emaj-222	429	14	loyalty	loyalty	NOUN
emaj-222	429	15	formation	formation	NOUN
emaj-222	429	16	for	for	ADP
emaj-222	429	17	name	name	NOUN
emaj-222	429	18	-	-	PUNCT
emaj-222	429	19	brand	brand	NOUN
emaj-222	429	20	coffee	coffee	NOUN
emaj-222	429	21	shops	shop	NOUN
emaj-222	429	22	.	.	PUNCT
emaj-222	430	1	international	international	ADJ
emaj-222	430	2	journal	journal	PROPN
emaj-222	430	3	of	of	ADP
emaj-222	430	4	hospitality	hospitality	PROPN
emaj-222	430	5	management	management	NOUN
emaj-222	430	6	,	,	PUNCT
emaj-222	430	7	79	79	NUM
emaj-222	430	8	:	:	SYM
emaj-222	430	9	50	50	NUM
emaj-222	430	10	-	-	SYM
emaj-222	430	11	59	59	NUM
emaj-222	430	12	.	.	PUNCT
emaj-222	431	1	sternberg	sternberg	PROPN
emaj-222	431	2	,	,	PUNCT
emaj-222	431	3	r.	r.	PROPN
emaj-222	431	4	j.	j.	PROPN
emaj-222	431	5	(	(	PUNCT
emaj-222	431	6	1986	1986	NUM
emaj-222	431	7	)	)	PUNCT
emaj-222	431	8	.	.	PUNCT
emaj-222	432	1	a	a	DET
emaj-222	432	2	triangular	triangular	NOUN
emaj-222	432	3	theory	theory	NOUN
emaj-222	432	4	of	of	ADP
emaj-222	432	5	love	love	NOUN
emaj-222	432	6	.	.	PUNCT
emaj-222	433	1	psychological	psychological	ADJ
emaj-222	433	2	review	review	NOUN
emaj-222	433	3	,	,	PUNCT
emaj-222	433	4	93(2	93(2	NOUN
emaj-222	433	5	):	):	PUNCT
emaj-222	433	6	119	119	NUM
emaj-222	433	7	-	-	SYM
emaj-222	433	8	135	135	NUM
emaj-222	433	9	.	.	PUNCT
emaj-222	434	1	volume	volume	NOUN
emaj-222	434	2	11	11	NUM
emaj-222	434	3	no	no	DET
emaj-222	434	4	1	1	NUM
emaj-222	434	5	(	(	PUNCT
emaj-222	434	6	2021	2021	NUM
emaj-222	434	7	)	)	PUNCT
emaj-222	434	8	|	|	ADV
emaj-222	434	9	issn	issn	VERB
emaj-222	434	10	2158	2158	NUM
emaj-222	434	11	-	-	SYM
emaj-222	434	12	8708	8708	NUM
emaj-222	434	13	(	(	PUNCT
emaj-222	434	14	online	online	NOUN
emaj-222	434	15	)	)	PUNCT
emaj-222	435	1	|	|	ADV
emaj-222	435	2	doi	doi	X
emaj-222	435	3	10.5195	10.5195	NUM
emaj-222	435	4	/	/	SYM
emaj-222	435	5	emaj.2021.222	emaj.2021.222	NOUN
emaj-222	435	6	|	|	NOUN
emaj-222	435	7	http://emaj.pitt.edu	http://emaj.pitt.edu	NOUN
emaj-222	435	8	ayben	ayben	PROPN
emaj-222	435	9	ceyhan	ceyhan	PROPN
emaj-222	435	10	,	,	PUNCT
emaj-222	435	11	uğur	uğur	ADJ
emaj-222	435	12	yozgat	yozgat	ADJ
emaj-222	435	13	emerging	emerge	VERB
emaj-222	435	14	markets	market	NOUN
emaj-222	435	15	journal	journal	NOUN
emaj-222	436	1	|	|	ADV
emaj-222	436	2	p	p	NOUN
emaj-222	436	3	a	a	DET
emaj-222	436	4	g	g	NOUN
emaj-222	436	5	e	e	PROPN
emaj-222	436	6	|85	|85	PROPN
emaj-222	436	7	thomson	thomson	NOUN
emaj-222	436	8	,	,	PUNCT
emaj-222	436	9	m.	m.	NOUN
emaj-222	436	10	,	,	PUNCT
emaj-222	436	11	macinnis	macinnis	NOUN
emaj-222	436	12	,	,	PUNCT
emaj-222	436	13	d.	d.	PROPN
emaj-222	436	14	j.	j.	PROPN
emaj-222	436	15	,	,	PUNCT
emaj-222	436	16	and	and	CCONJ
emaj-222	436	17	park	park	NOUN
emaj-222	436	18	,	,	PUNCT
emaj-222	436	19	c.	c.	PROPN
emaj-222	436	20	w.	w.	PROPN
emaj-222	436	21	(	(	PUNCT
emaj-222	436	22	2005	2005	NUM
emaj-222	436	23	)	)	PUNCT
emaj-222	436	24	.	.	PUNCT
emaj-222	437	1	the	the	DET
emaj-222	437	2	ties	tie	NOUN
emaj-222	437	3	that	that	PRON
emaj-222	437	4	bind	bind	VERB
emaj-222	437	5	:	:	PUNCT
emaj-222	437	6	measuring	measure	VERB
emaj-222	437	7	the	the	DET
emaj-222	437	8	strength	strength	NOUN
emaj-222	437	9	of	of	ADP
emaj-222	437	10	consumers	consumer	NOUN
emaj-222	437	11	'	'	PART
emaj-222	437	12	emotional	emotional	ADJ
emaj-222	437	13	attachments	attachment	NOUN
emaj-222	437	14	to	to	ADP
emaj-222	437	15	brands	brand	NOUN
emaj-222	437	16	.	.	PUNCT
emaj-222	438	1	journal	journal	PROPN
emaj-222	438	2	of	of	ADP
emaj-222	438	3	consumer	consumer	NOUN
emaj-222	438	4	psychology	psychology	NOUN
emaj-222	438	5	,	,	PUNCT
emaj-222	438	6	15(1	15(1	NUM
emaj-222	438	7	):	):	PUNCT
emaj-222	438	8	77	77	NUM
emaj-222	438	9	-	-	SYM
emaj-222	438	10	91	91	NUM
emaj-222	438	11	.	.	PUNCT
emaj-222	439	1	unal	unal	ADJ
emaj-222	439	2	,	,	PUNCT
emaj-222	439	3	s.	s.	PROPN
emaj-222	439	4	,	,	PUNCT
emaj-222	439	5	and	and	CCONJ
emaj-222	439	6	aydın	aydın	PROPN
emaj-222	439	7	,	,	PUNCT
emaj-222	439	8	h.	h.	PROPN
emaj-222	439	9	(	(	PUNCT
emaj-222	439	10	2013	2013	NUM
emaj-222	439	11	)	)	PUNCT
emaj-222	439	12	.	.	PUNCT
emaj-222	440	1	an	an	DET
emaj-222	440	2	investigation	investigation	NOUN
emaj-222	440	3	on	on	ADP
emaj-222	440	4	the	the	DET
emaj-222	440	5	evaluation	evaluation	NOUN
emaj-222	440	6	of	of	ADP
emaj-222	440	7	the	the	DET
emaj-222	440	8	factors	factor	NOUN
emaj-222	440	9	affecting	affect	VERB
emaj-222	440	10	brand	brand	NOUN
emaj-222	440	11	love	love	NOUN
emaj-222	440	12	.	.	PUNCT
emaj-222	441	1	procedia	procedia	NOUN
emaj-222	441	2	-	-	PUNCT
emaj-222	441	3	social	social	ADJ
emaj-222	441	4	and	and	CCONJ
emaj-222	441	5	behavioral	behavioral	ADJ
emaj-222	441	6	sciences	science	NOUN
emaj-222	441	7	,	,	PUNCT
emaj-222	441	8	92	92	NUM
emaj-222	441	9	:	:	SYM
emaj-222	441	10	76	76	NUM
emaj-222	441	11	-	-	SYM
emaj-222	441	12	85	85	NUM
emaj-222	441	13	.	.	PUNCT
emaj-222	442	1	wallace	wallace	PROPN
emaj-222	442	2	,	,	PUNCT
emaj-222	442	3	e.	e.	PROPN
emaj-222	442	4	,	,	PUNCT
emaj-222	442	5	buil	buil	PROPN
emaj-222	442	6	,	,	PUNCT
emaj-222	442	7	i.	i.	PROPN
emaj-222	442	8	,	,	PUNCT
emaj-222	442	9	and	and	CCONJ
emaj-222	442	10	chernatony	chernatony	PROPN
emaj-222	442	11	,	,	PUNCT
emaj-222	442	12	l.	l.	PROPN
emaj-222	442	13	(	(	PUNCT
emaj-222	442	14	2014	2014	NUM
emaj-222	442	15	)	)	PUNCT
emaj-222	442	16	.	.	PUNCT
emaj-222	443	1	consumer	consumer	NOUN
emaj-222	443	2	engagement	engagement	NOUN
emaj-222	443	3	with	with	ADP
emaj-222	443	4	self	self	NOUN
emaj-222	443	5	-	-	PUNCT
emaj-222	443	6	expressive	expressive	ADJ
emaj-222	443	7	brands	brand	NOUN
emaj-222	443	8	:	:	PUNCT
emaj-222	443	9	brand	brand	NOUN
emaj-222	443	10	love	love	NOUN
emaj-222	443	11	and	and	CCONJ
emaj-222	443	12	wom	wom	NOUN
emaj-222	443	13	outcomes	outcome	NOUN
emaj-222	443	14	.	.	PUNCT
emaj-222	444	1	journal	journal	NOUN
emaj-222	444	2	of	of	ADP
emaj-222	444	3	product	product	NOUN
emaj-222	444	4	and	and	CCONJ
emaj-222	444	5	brand	brand	NOUN
emaj-222	444	6	management	management	NOUN
emaj-222	444	7	,	,	PUNCT
emaj-222	444	8	23(1	23(1	NUM
emaj-222	444	9	):	):	PUNCT
emaj-222	444	10	33	33	NUM
emaj-222	444	11	-	-	SYM
emaj-222	444	12	42	42	NUM
emaj-222	444	13	.	.	PUNCT
emaj-222	445	1	whang	whang	PROPN
emaj-222	445	2	,	,	PUNCT
emaj-222	445	3	y.-o	y.-o	PROPN
emaj-222	445	4	.	.	PROPN
emaj-222	445	5	,	,	PUNCT
emaj-222	445	6	allen	allen	PROPN
emaj-222	445	7	,	,	PUNCT
emaj-222	445	8	j.	j.	PROPN
emaj-222	445	9	,	,	PUNCT
emaj-222	445	10	sahoury	sahoury	PROPN
emaj-222	445	11	,	,	PUNCT
emaj-222	445	12	n.	n.	NOUN
emaj-222	445	13	,	,	PUNCT
emaj-222	445	14	and	and	CCONJ
emaj-222	445	15	zhang	zhang	PROPN
emaj-222	445	16	,	,	PUNCT
emaj-222	445	17	h.	h.	PROPN
emaj-222	445	18	(	(	PUNCT
emaj-222	445	19	2004	2004	NUM
emaj-222	445	20	)	)	PUNCT
emaj-222	445	21	.	.	PUNCT
emaj-222	446	1	falling	fall	VERB
emaj-222	446	2	in	in	ADP
emaj-222	446	3	love	love	NOUN
emaj-222	446	4	with	with	ADP
emaj-222	446	5	a	a	DET
emaj-222	446	6	product	product	NOUN
emaj-222	446	7	:	:	PUNCT
emaj-222	446	8	the	the	DET
emaj-222	446	9	structure	structure	NOUN
emaj-222	446	10	of	of	ADP
emaj-222	446	11	a	a	DET
emaj-222	446	12	romantic	romantic	ADJ
emaj-222	446	13	consumer	consumer	NOUN
emaj-222	446	14	-	-	PUNCT
emaj-222	446	15	product	product	NOUN
emaj-222	446	16	relationship	relationship	NOUN
emaj-222	446	17	.	.	PUNCT
emaj-222	447	1	advances	advance	NOUN
emaj-222	447	2	in	in	ADP
emaj-222	447	3	consumer	consumer	NOUN
emaj-222	447	4	research	research	NOUN
emaj-222	447	5	,	,	PUNCT
emaj-222	447	6	31	31	NUM
emaj-222	447	7	:	:	SYM
emaj-222	447	8	320	320	NUM
emaj-222	447	9	-	-	SYM
emaj-222	447	10	327	327	NUM
emaj-222	447	11	.	.	PUNCT
emaj-222	448	1	yıldız	yıldız	PROPN
emaj-222	448	2	,	,	PUNCT
emaj-222	448	3	e.	e.	PROPN
emaj-222	448	4	,	,	PUNCT
emaj-222	448	5	and	and	CCONJ
emaj-222	448	6	günaydın	günaydın	PROPN
emaj-222	448	7	,	,	PUNCT
emaj-222	448	8	r.	r.	PROPN
emaj-222	448	9	(	(	PUNCT
emaj-222	448	10	2019	2019	NUM
emaj-222	448	11	)	)	PUNCT
emaj-222	448	12	.	.	PUNCT
emaj-222	449	1	marka	marka	PROPN
emaj-222	449	2	aşkının	aşkının	PROPN
emaj-222	449	3	öncülleri	öncülleri	PROPN
emaj-222	449	4	ve	ve	PROPN
emaj-222	449	5	sonuçları	sonuçları	NOUN
emaj-222	449	6	:	:	PUNCT
emaj-222	449	7	doğu	doğu	PROPN
emaj-222	449	8	karadeniz	karadeniz	PROPN
emaj-222	449	9	bölgesinde	bölgesinde	PROPN
emaj-222	449	10	bir	bir	PROPN
emaj-222	449	11	uygulama	uygulama	PROPN
emaj-222	449	12	.	.	PUNCT
emaj-222	450	1	optimum	optimum	ADJ
emaj-222	450	2	ekonomi	ekonomi	PROPN
emaj-222	450	3	ve	ve	VERB
emaj-222	450	4	yönetim	yönetim	PROPN
emaj-222	450	5	bilimleri	bilimleri	NOUN
emaj-222	450	6	dergisi	dergisi	PROPN
emaj-222	450	7	,	,	PUNCT
emaj-222	450	8	6(2	6(2	NUM
emaj-222	450	9	):	):	PUNCT
emaj-222	450	10	323	323	NUM
emaj-222	450	11	-	-	SYM
emaj-222	450	12	338	338	NUM
emaj-222	450	13	.	.	PUNCT