id	sid	tid	token	lemma	pos
emaj-339	1	1	volume	volume	NOUN
emaj-339	1	2	7	7	NUM
emaj-339	1	3	no	no	DET
emaj-339	1	4	2	2	NUM
emaj-339	1	5	(	(	PUNCT
emaj-339	1	6	2018	2018	NUM
emaj-339	1	7	)	)	PUNCT
emaj-339	2	1	|	|	ADV
emaj-339	2	2	issn	issn	VERB
emaj-339	2	3	2158	2158	NUM
emaj-339	2	4	-	-	SYM
emaj-339	2	5	8708	8708	NUM
emaj-339	2	6	(	(	PUNCT
emaj-339	2	7	online	online	NOUN
emaj-339	2	8	)	)	PUNCT
emaj-339	2	9	|	|	ADV
emaj-339	2	10	doi	doi	X
emaj-339	2	11	10.5195	10.5195	NUM
emaj-339	2	12	/	/	SYM
emaj-339	2	13	emaj.2018.134	emaj.2018.134	PROPN
emaj-339	2	14	|	|	ADV
emaj-339	2	15	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	2	16	online	online	ADJ
emaj-339	2	17	behavioral	behavioral	ADJ
emaj-339	2	18	experience	experience	NOUN
emaj-339	2	19	of	of	ADP
emaj-339	2	20	nigeria	nigeria	PROPN
emaj-339	2	21	university	university	NOUN
emaj-339	2	22	students	student	NOUN
emaj-339	2	23	:	:	PUNCT
emaj-339	2	24	customer	customer	NOUN
emaj-339	2	25	expectation	expectation	NOUN
emaj-339	2	26	approach	approach	NOUN
emaj-339	2	27	johnson	johnson	PROPN
emaj-339	2	28	adeoti	adeoti	PROPN
emaj-339	2	29	university	university	PROPN
emaj-339	2	30	of	of	ADP
emaj-339	2	31	ilorin	ilorin	PROPN
emaj-339	2	32	,	,	PUNCT
emaj-339	2	33	nigeria	nigeria	PROPN
emaj-339	3	1	|	|	ADV
emaj-339	3	2	e	e	NOUN
emaj-339	3	3	-	-	NOUN
emaj-339	3	4	mail	mail	NOUN
emaj-339	4	1	:	:	PUNCT
emaj-339	4	2	adeoti.oj@unilorin.edu.ng	adeoti.oj@unilorin.edu.ng	PUNCT
emaj-339	4	3	victor	victor	PROPN
emaj-339	4	4	okpanachi	okpanachi	PROPN
emaj-339	4	5	nigeria	nigeria	PROPN
emaj-339	4	6	deposit	deposit	PROPN
emaj-339	4	7	insurance	insurance	NOUN
emaj-339	4	8	corporation	corporation	NOUN
emaj-339	4	9	,	,	PUNCT
emaj-339	4	10	nigeria	nigeria	PROPN
emaj-339	5	1	|	|	ADV
emaj-339	5	2	e	e	NOUN
emaj-339	5	3	-	-	NOUN
emaj-339	5	4	mail	mail	NOUN
emaj-339	5	5	:	:	PUNCT
emaj-339	6	1	:	:	PUNCT
emaj-339	6	2	okpanachiev@ndic.gov.ng	okpanachiev@ndic.gov.ng	ADJ
emaj-339	6	3	yinusa	yinusa	PROPN
emaj-339	6	4	olawale	olawale	PROPN
emaj-339	6	5	university	university	PROPN
emaj-339	6	6	of	of	ADP
emaj-339	6	7	ilorin	ilorin	PROPN
emaj-339	6	8	,	,	PUNCT
emaj-339	6	9	nigeria	nigeria	PROPN
emaj-339	7	1	|	|	ADV
emaj-339	7	2	e	e	NOUN
emaj-339	7	3	-	-	NOUN
emaj-339	7	4	mail	mail	NOUN
emaj-339	7	5	:	:	PUNCT
emaj-339	7	6	:	:	PUNCT
emaj-339	7	7	olayinus4sure2018@gmail.com	olayinus4sure2018@gmail.com	X
emaj-339	7	8	ebenezer	ebenezer	PROPN
emaj-339	7	9	balogun	balogun	VERB
emaj-339	7	10	university	university	PROPN
emaj-339	7	11	of	of	ADP
emaj-339	7	12	ilorin	ilorin	PROPN
emaj-339	7	13	,	,	PUNCT
emaj-339	7	14	nigeria	nigeria	PROPN
emaj-339	8	1	|	|	ADV
emaj-339	8	2	e	e	NOUN
emaj-339	8	3	-	-	NOUN
emaj-339	8	4	mail	mail	NOUN
emaj-339	8	5	:	:	PUNCT
emaj-339	8	6	:	:	PUNCT
emaj-339	9	1	balobendar@gmail.com	balobendar@gmail.com	X
emaj-339	10	1	abstract	abstract	ADJ
emaj-339	10	2	this	this	DET
emaj-339	10	3	study	study	NOUN
emaj-339	10	4	assessed	assess	VERB
emaj-339	10	5	behavioral	behavioral	ADJ
emaj-339	10	6	experience	experience	NOUN
emaj-339	10	7	and	and	CCONJ
emaj-339	10	8	customer	customer	NOUN
emaj-339	10	9	expectation	expectation	NOUN
emaj-339	10	10	.	.	PUNCT
emaj-339	11	1	specifically	specifically	ADV
emaj-339	11	2	,	,	PUNCT
emaj-339	11	3	it	it	PRON
emaj-339	11	4	examined	examine	VERB
emaj-339	11	5	the	the	DET
emaj-339	11	6	effect	effect	NOUN
emaj-339	11	7	of	of	ADP
emaj-339	11	8	convenience	convenience	NOUN
emaj-339	11	9	on	on	ADP
emaj-339	11	10	customer	customer	NOUN
emaj-339	11	11	expectation	expectation	NOUN
emaj-339	11	12	,	,	PUNCT
emaj-339	11	13	the	the	DET
emaj-339	11	14	effect	effect	NOUN
emaj-339	11	15	of	of	ADP
emaj-339	11	16	product	product	NOUN
emaj-339	11	17	quality	quality	NOUN
emaj-339	11	18	on	on	ADP
emaj-339	11	19	customer	customer	NOUN
emaj-339	11	20	expectation	expectation	NOUN
emaj-339	11	21	as	as	ADV
emaj-339	11	22	well	well	ADV
emaj-339	11	23	as	as	ADP
emaj-339	11	24	the	the	DET
emaj-339	11	25	effect	effect	NOUN
emaj-339	11	26	of	of	ADP
emaj-339	11	27	comparison	comparison	NOUN
emaj-339	11	28	and	and	CCONJ
emaj-339	11	29	choice	choice	NOUN
emaj-339	11	30	on	on	ADP
emaj-339	11	31	customer	customer	NOUN
emaj-339	11	32	expectation	expectation	NOUN
emaj-339	11	33	.	.	PUNCT
emaj-339	12	1	survey	survey	NOUN
emaj-339	12	2	approach	approach	NOUN
emaj-339	12	3	was	be	AUX
emaj-339	12	4	used	use	VERB
emaj-339	12	5	to	to	PART
emaj-339	12	6	assess	assess	VERB
emaj-339	12	7	university	university	NOUN
emaj-339	12	8	students	student	NOUN
emaj-339	12	9	from	from	ADP
emaj-339	12	10	the	the	DET
emaj-339	12	11	six	six	NUM
emaj-339	12	12	universities	university	NOUN
emaj-339	12	13	selected	select	VERB
emaj-339	12	14	in	in	ADP
emaj-339	12	15	nigeria	nigeria	PROPN
emaj-339	12	16	which	which	PRON
emaj-339	12	17	served	serve	VERB
emaj-339	12	18	as	as	ADP
emaj-339	12	19	the	the	DET
emaj-339	12	20	population	population	NOUN
emaj-339	12	21	with	with	ADP
emaj-339	12	22	a	a	DET
emaj-339	12	23	sample	sample	NOUN
emaj-339	12	24	size	size	NOUN
emaj-339	12	25	of	of	ADP
emaj-339	12	26	399	399	NUM
emaj-339	12	27	students	student	NOUN
emaj-339	12	28	drawn	draw	VERB
emaj-339	12	29	and	and	CCONJ
emaj-339	12	30	multistage	multistage	NOUN
emaj-339	12	31	adopted	adopt	VERB
emaj-339	12	32	for	for	ADP
emaj-339	12	33	selecting	select	VERB
emaj-339	12	34	the	the	DET
emaj-339	12	35	samples	sample	NOUN
emaj-339	12	36	.	.	PUNCT
emaj-339	13	1	the	the	DET
emaj-339	13	2	study	study	NOUN
emaj-339	13	3	used	use	VERB
emaj-339	13	4	pls	pls	PROPN
emaj-339	13	5	-	-	PUNCT
emaj-339	13	6	sem	sem	NOUN
emaj-339	13	7	analysis	analysis	NOUN
emaj-339	13	8	.	.	PUNCT
emaj-339	14	1	it	it	PRON
emaj-339	14	2	found	find	VERB
emaj-339	14	3	that	that	SCONJ
emaj-339	14	4	convenience	convenience	NOUN
emaj-339	14	5	,	,	PUNCT
emaj-339	14	6	product	product	NOUN
emaj-339	14	7	credibility	credibility	NOUN
emaj-339	14	8	as	as	ADV
emaj-339	14	9	well	well	ADV
emaj-339	14	10	as	as	ADP
emaj-339	14	11	comparison	comparison	NOUN
emaj-339	14	12	and	and	CCONJ
emaj-339	14	13	choice	choice	NOUN
emaj-339	14	14	had	have	VERB
emaj-339	14	15	significant	significant	ADJ
emaj-339	14	16	effects	effect	NOUN
emaj-339	14	17	on	on	ADP
emaj-339	14	18	customer	customer	NOUN
emaj-339	14	19	expectations	expectation	NOUN
emaj-339	14	20	.	.	PUNCT
emaj-339	15	1	research	research	NOUN
emaj-339	15	2	concluded	conclude	VERB
emaj-339	15	3	that	that	SCONJ
emaj-339	15	4	behavioral	behavioral	ADJ
emaj-339	15	5	experience	experience	NOUN
emaj-339	15	6	affects	affect	VERB
emaj-339	15	7	customer	customer	NOUN
emaj-339	15	8	expectation	expectation	NOUN
emaj-339	15	9	.	.	PUNCT
emaj-339	16	1	the	the	DET
emaj-339	16	2	study	study	NOUN
emaj-339	16	3	recommended	recommend	VERB
emaj-339	16	4	that	that	SCONJ
emaj-339	16	5	online	online	ADJ
emaj-339	16	6	retail	retail	ADJ
emaj-339	16	7	outlets	outlet	NOUN
emaj-339	16	8	had	have	VERB
emaj-339	16	9	to	to	PART
emaj-339	16	10	streamline	streamline	VERB
emaj-339	16	11	their	their	PRON
emaj-339	16	12	service	service	NOUN
emaj-339	16	13	delivery	delivery	NOUN
emaj-339	16	14	processes	process	NOUN
emaj-339	16	15	,	,	PUNCT
emaj-339	16	16	ensuring	ensure	VERB
emaj-339	16	17	ease	ease	NOUN
emaj-339	16	18	of	of	ADP
emaj-339	16	19	access	access	NOUN
emaj-339	16	20	and	and	CCONJ
emaj-339	16	21	use	use	NOUN
emaj-339	16	22	.	.	PUNCT
emaj-339	17	1	keywords	keyword	NOUN
emaj-339	17	2	:	:	PUNCT
emaj-339	17	3	behavioral	behavioral	ADJ
emaj-339	17	4	experience	experience	NOUN
emaj-339	17	5	,	,	PUNCT
emaj-339	17	6	customer	customer	NOUN
emaj-339	17	7	expectation	expectation	NOUN
emaj-339	17	8	,	,	PUNCT
emaj-339	17	9	convenience	convenience	NOUN
emaj-339	17	10	,	,	PUNCT
emaj-339	17	11	comparison	comparison	NOUN
emaj-339	17	12	and	and	CCONJ
emaj-339	17	13	choice	choice	NOUN
emaj-339	17	14	,	,	PUNCT
emaj-339	17	15	product	product	NOUN
emaj-339	17	16	credibility	credibility	NOUN
emaj-339	17	17	volume	volume	VERB
emaj-339	17	18	14	14	NUM
emaj-339	17	19	no	no	DET
emaj-339	17	20	2	2	NUM
emaj-339	17	21	(	(	PUNCT
emaj-339	17	22	2024	2024	NUM
emaj-339	17	23	)	)	PUNCT
emaj-339	17	24	|	|	ADV
emaj-339	17	25	issn	issn	VERB
emaj-339	17	26	2158	2158	NUM
emaj-339	17	27	-	-	SYM
emaj-339	17	28	8708	8708	NUM
emaj-339	17	29	(	(	PUNCT
emaj-339	17	30	online	online	NOUN
emaj-339	17	31	)	)	PUNCT
emaj-339	17	32	|	|	ADV
emaj-339	17	33	doi	doi	X
emaj-339	17	34	10.5195	10.5195	NUM
emaj-339	17	35	/	/	SYM
emaj-339	17	36	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	18	1	|	|	ADV
emaj-339	18	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	18	3	|	|	ADV
emaj-339	18	4	mailto:okpanachiev@ndic.gov.ng	mailto:okpanachiev@ndic.gov.ng	NOUN
emaj-339	19	1	mailto:olayinus4sure2018@gmail.com	mailto:olayinus4sure2018@gmail.com	NUM
emaj-339	19	2	mailto:balobendar@gmail.com	mailto:balobendar@gmail.com	NOUN
emaj-339	19	3	volume	volume	NOUN
emaj-339	19	4	14	14	NUM
emaj-339	19	5	no	no	DET
emaj-339	19	6	2	2	NUM
emaj-339	19	7	(	(	PUNCT
emaj-339	19	8	2024	2024	NUM
emaj-339	19	9	)	)	PUNCT
emaj-339	19	10	|	|	ADV
emaj-339	19	11	issn	issn	VERB
emaj-339	19	12	2158	2158	NUM
emaj-339	19	13	-	-	SYM
emaj-339	19	14	8708	8708	NUM
emaj-339	19	15	(	(	PUNCT
emaj-339	19	16	online	online	NOUN
emaj-339	19	17	)	)	PUNCT
emaj-339	19	18	|	|	ADV
emaj-339	19	19	doi	doi	X
emaj-339	19	20	10.5195	10.5195	NUM
emaj-339	19	21	/	/	SYM
emaj-339	19	22	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	20	1	|	|	ADV
emaj-339	20	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	20	3	online	online	ADJ
emaj-339	20	4	behavioral	behavioral	ADJ
emaj-339	20	5	experience	experience	NOUN
emaj-339	20	6	of	of	ADP
emaj-339	20	7	nigeria	nigeria	PROPN
emaj-339	20	8	university	university	NOUN
emaj-339	20	9	students	student	NOUN
emaj-339	20	10	:	:	PUNCT
emaj-339	20	11	customer	customer	NOUN
emaj-339	20	12	expectation	expectation	NOUN
emaj-339	20	13	approach	approach	NOUN
emaj-339	20	14	page	page	NOUN
emaj-339	20	15	|24|	|24|	ADJ
emaj-339	20	16	emerging	emerge	VERB
emaj-339	20	17	markets	market	NOUN
emaj-339	20	18	journal	journal	VERB
emaj-339	20	19	online	online	ADJ
emaj-339	20	20	behavioral	behavioral	ADJ
emaj-339	20	21	experience	experience	NOUN
emaj-339	20	22	of	of	ADP
emaj-339	20	23	nigeria	nigeria	PROPN
emaj-339	20	24	university	university	NOUN
emaj-339	20	25	students	student	NOUN
emaj-339	20	26	:	:	PUNCT
emaj-339	20	27	customer	customer	NOUN
emaj-339	20	28	expectation	expectation	NOUN
emaj-339	20	29	approach	approach	NOUN
emaj-339	20	30	johnson	johnson	PROPN
emaj-339	20	31	adeoti	adeoti	PROPN
emaj-339	20	32	victor	victor	PROPN
emaj-339	20	33	okpanachi	okpanachi	PROPN
emaj-339	20	34	yinusa	yinusa	PROPN
emaj-339	20	35	olawale	olawale	PROPN
emaj-339	20	36	ebenezer	ebenezer	PROPN
emaj-339	20	37	balogun	balogun	VERB
emaj-339	20	38	i.	i.	PROPN
emaj-339	20	39	introduction	introduction	NOUN
emaj-339	20	40	the	the	DET
emaj-339	20	41	emergence	emergence	NOUN
emaj-339	20	42	of	of	ADP
emaj-339	20	43	online	online	ADJ
emaj-339	20	44	retail	retail	ADJ
emaj-339	20	45	stores	store	NOUN
emaj-339	20	46	in	in	ADP
emaj-339	20	47	nigeria	nigeria	PROPN
emaj-339	20	48	has	have	AUX
emaj-339	20	49	revolutionized	revolutionize	VERB
emaj-339	20	50	the	the	DET
emaj-339	20	51	way	way	NOUN
emaj-339	20	52	consumers	consumer	NOUN
emaj-339	20	53	engage	engage	VERB
emaj-339	20	54	with	with	ADP
emaj-339	20	55	brands	brand	NOUN
emaj-339	20	56	and	and	CCONJ
emaj-339	20	57	make	make	VERB
emaj-339	20	58	purchasing	purchasing	NOUN
emaj-339	20	59	decisions	decision	NOUN
emaj-339	20	60	.	.	PUNCT
emaj-339	21	1	in	in	ADP
emaj-339	21	2	this	this	DET
emaj-339	21	3	digital	digital	ADJ
emaj-339	21	4	landscape	landscape	NOUN
emaj-339	21	5	,	,	PUNCT
emaj-339	21	6	the	the	DET
emaj-339	21	7	interactions	interaction	NOUN
emaj-339	21	8	between	between	ADP
emaj-339	21	9	consumers	consumer	NOUN
emaj-339	21	10	and	and	CCONJ
emaj-339	21	11	these	these	DET
emaj-339	21	12	virtual	virtual	ADJ
emaj-339	21	13	marketplaces	marketplace	NOUN
emaj-339	21	14	have	have	AUX
emaj-339	21	15	become	become	VERB
emaj-339	21	16	increasingly	increasingly	ADV
emaj-339	21	17	integral	integral	ADJ
emaj-339	21	18	to	to	ADP
emaj-339	21	19	the	the	DET
emaj-339	21	20	overall	overall	ADJ
emaj-339	21	21	customer	customer	NOUN
emaj-339	21	22	experience	experience	NOUN
emaj-339	21	23	.	.	PUNCT
emaj-339	22	1	one	one	NUM
emaj-339	22	2	crucial	crucial	ADJ
emaj-339	22	3	aspect	aspect	NOUN
emaj-339	22	4	that	that	PRON
emaj-339	22	5	has	have	AUX
emaj-339	22	6	come	come	VERB
emaj-339	22	7	to	to	ADP
emaj-339	22	8	the	the	DET
emaj-339	22	9	forefront	forefront	NOUN
emaj-339	22	10	is	be	AUX
emaj-339	22	11	the	the	DET
emaj-339	22	12	influence	influence	NOUN
emaj-339	22	13	of	of	ADP
emaj-339	22	14	consumer	consumer	NOUN
emaj-339	22	15	behavior	behavior	NOUN
emaj-339	22	16	and	and	CCONJ
emaj-339	22	17	perceptions	perception	NOUN
emaj-339	22	18	on	on	ADP
emaj-339	22	19	the	the	DET
emaj-339	22	20	expectations	expectation	NOUN
emaj-339	22	21	they	they	PRON
emaj-339	22	22	hold	hold	VERB
emaj-339	22	23	for	for	ADP
emaj-339	22	24	online	online	ADJ
emaj-339	22	25	retail	retail	ADJ
emaj-339	22	26	platforms	platform	NOUN
emaj-339	22	27	.	.	PUNCT
emaj-339	23	1	as	as	SCONJ
emaj-339	23	2	consumers	consumer	NOUN
emaj-339	23	3	navigate	navigate	VERB
emaj-339	23	4	the	the	DET
emaj-339	23	5	virtual	virtual	ADJ
emaj-339	23	6	aisles	aisle	NOUN
emaj-339	23	7	of	of	ADP
emaj-339	23	8	these	these	DET
emaj-339	23	9	online	online	ADJ
emaj-339	23	10	stores	store	NOUN
emaj-339	23	11	,	,	PUNCT
emaj-339	23	12	their	their	PRON
emaj-339	23	13	prior	prior	ADJ
emaj-339	23	14	experiences	experience	NOUN
emaj-339	23	15	,	,	PUNCT
emaj-339	23	16	both	both	CCONJ
emaj-339	23	17	positive	positive	ADJ
emaj-339	23	18	and	and	CCONJ
emaj-339	23	19	negative	negative	ADJ
emaj-339	23	20	,	,	PUNCT
emaj-339	23	21	shape	shape	VERB
emaj-339	23	22	their	their	PRON
emaj-339	23	23	anticipations	anticipation	NOUN
emaj-339	23	24	and	and	CCONJ
emaj-339	23	25	preferences	preference	NOUN
emaj-339	23	26	.	.	PUNCT
emaj-339	24	1	researchers	researcher	NOUN
emaj-339	24	2	have	have	AUX
emaj-339	24	3	highlighted	highlight	VERB
emaj-339	24	4	the	the	DET
emaj-339	24	5	significant	significant	ADJ
emaj-339	24	6	impact	impact	NOUN
emaj-339	24	7	that	that	PRON
emaj-339	24	8	these	these	DET
emaj-339	24	9	behavioral	behavioral	ADJ
emaj-339	24	10	factors	factor	NOUN
emaj-339	24	11	can	can	AUX
emaj-339	24	12	have	have	VERB
emaj-339	24	13	on	on	ADP
emaj-339	24	14	customer	customer	NOUN
emaj-339	24	15	expectations	expectation	NOUN
emaj-339	24	16	(	(	PUNCT
emaj-339	24	17	baabdullah	baabdullah	NOUN
emaj-339	24	18	et	et	PROPN
emaj-339	24	19	al	al	PROPN
emaj-339	24	20	.	.	PROPN
emaj-339	24	21	,	,	PUNCT
emaj-339	24	22	2019	2019	NUM
emaj-339	24	23	;	;	PUNCT
emaj-339	24	24	chung	chung	PROPN
emaj-339	24	25	&	&	CCONJ
emaj-339	24	26	koo	koo	PROPN
emaj-339	24	27	,	,	PUNCT
emaj-339	24	28	2021	2021	NUM
emaj-339	24	29	)	)	PUNCT
emaj-339	24	30	.	.	PUNCT
emaj-339	25	1	for	for	ADP
emaj-339	25	2	instance	instance	NOUN
emaj-339	25	3	,	,	PUNCT
emaj-339	25	4	the	the	DET
emaj-339	25	5	convenience	convenience	NOUN
emaj-339	25	6	offered	offer	VERB
emaj-339	25	7	by	by	ADP
emaj-339	25	8	online	online	ADJ
emaj-339	25	9	shopping	shopping	NOUN
emaj-339	25	10	,	,	PUNCT
emaj-339	25	11	such	such	ADJ
emaj-339	25	12	as	as	ADP
emaj-339	25	13	the	the	DET
emaj-339	25	14	ease	ease	NOUN
emaj-339	25	15	of	of	ADP
emaj-339	25	16	browsing	browse	VERB
emaj-339	25	17	,	,	PUNCT
emaj-339	25	18	the	the	DET
emaj-339	25	19	availability	availability	NOUN
emaj-339	25	20	of	of	ADP
emaj-339	25	21	product	product	NOUN
emaj-339	25	22	information	information	NOUN
emaj-339	25	23	,	,	PUNCT
emaj-339	25	24	and	and	CCONJ
emaj-339	25	25	the	the	DET
emaj-339	25	26	simplicity	simplicity	NOUN
emaj-339	25	27	of	of	ADP
emaj-339	25	28	the	the	DET
emaj-339	25	29	checkout	checkout	NOUN
emaj-339	25	30	process	process	NOUN
emaj-339	25	31	,	,	PUNCT
emaj-339	25	32	can	can	AUX
emaj-339	25	33	be	be	AUX
emaj-339	25	34	crucial	crucial	ADJ
emaj-339	25	35	determinants	determinant	NOUN
emaj-339	25	36	of	of	ADP
emaj-339	25	37	customer	customer	NOUN
emaj-339	25	38	expectations	expectation	NOUN
emaj-339	25	39	(	(	PUNCT
emaj-339	25	40	dey	dey	PROPN
emaj-339	25	41	et	et	PROPN
emaj-339	25	42	al	al	PROPN
emaj-339	25	43	.	.	PROPN
emaj-339	25	44	,	,	PUNCT
emaj-339	25	45	2020	2020	NUM
emaj-339	25	46	)	)	PUNCT
emaj-339	25	47	.	.	PUNCT
emaj-339	26	1	when	when	SCONJ
emaj-339	26	2	these	these	DET
emaj-339	26	3	expectations	expectation	NOUN
emaj-339	26	4	are	be	AUX
emaj-339	26	5	not	not	PART
emaj-339	26	6	met	meet	VERB
emaj-339	26	7	,	,	PUNCT
emaj-339	26	8	it	it	PRON
emaj-339	26	9	can	can	AUX
emaj-339	26	10	lead	lead	VERB
emaj-339	26	11	to	to	ADP
emaj-339	26	12	frustration	frustration	NOUN
emaj-339	26	13	and	and	CCONJ
emaj-339	26	14	dissatisfaction	dissatisfaction	NOUN
emaj-339	26	15	,	,	PUNCT
emaj-339	26	16	potentially	potentially	ADV
emaj-339	26	17	undermining	undermine	VERB
emaj-339	26	18	the	the	DET
emaj-339	26	19	overall	overall	ADJ
emaj-339	26	20	customer	customer	NOUN
emaj-339	26	21	experience	experience	NOUN
emaj-339	26	22	.	.	PUNCT
emaj-339	27	1	similarly	similarly	ADV
emaj-339	27	2	,	,	PUNCT
emaj-339	27	3	the	the	DET
emaj-339	27	4	credibility	credibility	NOUN
emaj-339	27	5	of	of	ADP
emaj-339	27	6	the	the	DET
emaj-339	27	7	products	product	NOUN
emaj-339	27	8	and	and	CCONJ
emaj-339	27	9	services	service	NOUN
emaj-339	27	10	offered	offer	VERB
emaj-339	27	11	by	by	ADP
emaj-339	27	12	online	online	ADJ
emaj-339	27	13	retail	retail	ADJ
emaj-339	27	14	stores	store	NOUN
emaj-339	27	15	is	be	AUX
emaj-339	27	16	another	another	DET
emaj-339	27	17	critical	critical	ADJ
emaj-339	27	18	factor	factor	NOUN
emaj-339	27	19	that	that	PRON
emaj-339	27	20	influences	influence	VERB
emaj-339	27	21	customer	customer	NOUN
emaj-339	27	22	expectations	expectation	NOUN
emaj-339	27	23	.	.	PUNCT
emaj-339	28	1	consumers	consumer	NOUN
emaj-339	28	2	seek	seek	VERB
emaj-339	28	3	assurance	assurance	NOUN
emaj-339	28	4	that	that	SCONJ
emaj-339	28	5	the	the	DET
emaj-339	28	6	items	item	NOUN
emaj-339	28	7	they	they	PRON
emaj-339	28	8	purchase	purchase	VERB
emaj-339	28	9	are	be	AUX
emaj-339	28	10	genuine	genuine	ADJ
emaj-339	28	11	,	,	PUNCT
emaj-339	28	12	of	of	ADP
emaj-339	28	13	high	high	ADJ
emaj-339	28	14	quality	quality	NOUN
emaj-339	28	15	,	,	PUNCT
emaj-339	28	16	and	and	CCONJ
emaj-339	28	17	accurately	accurately	ADV
emaj-339	28	18	represented	represent	VERB
emaj-339	28	19	(	(	PUNCT
emaj-339	28	20	pham	pham	PROPN
emaj-339	28	21	&	&	CCONJ
emaj-339	28	22	ahammad	ahammad	PROPN
emaj-339	28	23	,	,	PUNCT
emaj-339	28	24	2017	2017	NUM
emaj-339	28	25	)	)	PUNCT
emaj-339	28	26	.	.	PUNCT
emaj-339	29	1	discrepancies	discrepancy	NOUN
emaj-339	29	2	between	between	ADP
emaj-339	29	3	the	the	DET
emaj-339	29	4	online	online	ADJ
emaj-339	29	5	presentation	presentation	NOUN
emaj-339	29	6	and	and	CCONJ
emaj-339	29	7	the	the	DET
emaj-339	29	8	actual	actual	ADJ
emaj-339	29	9	product	product	NOUN
emaj-339	29	10	can	can	AUX
emaj-339	29	11	erode	erode	VERB
emaj-339	29	12	trust	trust	NOUN
emaj-339	29	13	and	and	CCONJ
emaj-339	29	14	result	result	VERB
emaj-339	29	15	in	in	ADP
emaj-339	29	16	customer	customer	NOUN
emaj-339	29	17	disappointment	disappointment	NOUN
emaj-339	29	18	(	(	PUNCT
emaj-339	29	19	noh	noh	PROPN
emaj-339	29	20	et	et	PROPN
emaj-339	29	21	al	al	PROPN
emaj-339	29	22	.	.	PROPN
emaj-339	29	23	,	,	PUNCT
emaj-339	29	24	2022	2022	NUM
emaj-339	29	25	)	)	PUNCT
emaj-339	29	26	.	.	PUNCT
emaj-339	30	1	furthermore	furthermore	ADV
emaj-339	30	2	,	,	PUNCT
emaj-339	30	3	the	the	DET
emaj-339	30	4	ability	ability	NOUN
emaj-339	30	5	to	to	PART
emaj-339	30	6	compare	compare	VERB
emaj-339	30	7	and	and	CCONJ
emaj-339	30	8	make	make	VERB
emaj-339	30	9	informed	informed	ADJ
emaj-339	30	10	choices	choice	NOUN
emaj-339	30	11	is	be	AUX
emaj-339	30	12	a	a	DET
emaj-339	30	13	significant	significant	ADJ
emaj-339	30	14	aspect	aspect	NOUN
emaj-339	30	15	of	of	ADP
emaj-339	30	16	the	the	DET
emaj-339	30	17	online	online	ADJ
emaj-339	30	18	shopping	shopping	NOUN
emaj-339	30	19	experience	experience	NOUN
emaj-339	30	20	.	.	PUNCT
emaj-339	31	1	customers	customer	NOUN
emaj-339	31	2	expect	expect	VERB
emaj-339	31	3	a	a	DET
emaj-339	31	4	wide	wide	ADJ
emaj-339	31	5	range	range	NOUN
emaj-339	31	6	of	of	ADP
emaj-339	31	7	product	product	NOUN
emaj-339	31	8	options	option	NOUN
emaj-339	31	9	,	,	PUNCT
emaj-339	31	10	clear	clear	ADJ
emaj-339	31	11	and	and	CCONJ
emaj-339	31	12	transparent	transparent	ADJ
emaj-339	31	13	pricing	pricing	NOUN
emaj-339	31	14	,	,	PUNCT
emaj-339	31	15	and	and	CCONJ
emaj-339	31	16	the	the	DET
emaj-339	31	17	opportunity	opportunity	NOUN
emaj-339	31	18	to	to	PART
emaj-339	31	19	readily	readily	ADV
emaj-339	31	20	compare	compare	VERB
emaj-339	31	21	alternatives	alternative	NOUN
emaj-339	31	22	(	(	PUNCT
emaj-339	31	23	sthapit	sthapit	NOUN
emaj-339	31	24	et	et	PROPN
emaj-339	31	25	al	al	PROPN
emaj-339	31	26	.	.	PROPN
emaj-339	31	27	,	,	PUNCT
emaj-339	31	28	2021	2021	NUM
emaj-339	31	29	)	)	PUNCT
emaj-339	31	30	.	.	PUNCT
emaj-339	32	1	when	when	SCONJ
emaj-339	32	2	these	these	DET
emaj-339	32	3	expectations	expectation	NOUN
emaj-339	32	4	are	be	AUX
emaj-339	32	5	not	not	PART
emaj-339	32	6	met	meet	VERB
emaj-339	32	7	,	,	PUNCT
emaj-339	32	8	it	it	PRON
emaj-339	32	9	can	can	AUX
emaj-339	32	10	lead	lead	VERB
emaj-339	32	11	to	to	ADP
emaj-339	32	12	frustration	frustration	NOUN
emaj-339	32	13	and	and	CCONJ
emaj-339	32	14	a	a	DET
emaj-339	32	15	sense	sense	NOUN
emaj-339	32	16	of	of	ADP
emaj-339	32	17	limited	limited	ADJ
emaj-339	32	18	control	control	NOUN
emaj-339	32	19	,	,	PUNCT
emaj-339	32	20	potentially	potentially	ADV
emaj-339	32	21	impacting	impact	VERB
emaj-339	32	22	the	the	DET
emaj-339	32	23	overall	overall	ADJ
emaj-339	32	24	customer	customer	NOUN
emaj-339	32	25	satisfaction	satisfaction	NOUN
emaj-339	32	26	and	and	CCONJ
emaj-339	32	27	loyalty	loyalty	NOUN
emaj-339	32	28	(	(	PUNCT
emaj-339	32	29	ain	ain	PROPN
emaj-339	32	30	et	et	PROPN
emaj-339	32	31	al	al	PROPN
emaj-339	32	32	.	.	PROPN
emaj-339	32	33	,	,	PUNCT
emaj-339	32	34	2021	2021	NUM
emaj-339	32	35	)	)	PUNCT
emaj-339	32	36	.	.	PUNCT
emaj-339	33	1	the	the	DET
emaj-339	33	2	dynamics	dynamic	NOUN
emaj-339	33	3	between	between	ADP
emaj-339	33	4	consumer	consumer	NOUN
emaj-339	33	5	behavior	behavior	NOUN
emaj-339	33	6	,	,	PUNCT
emaj-339	33	7	perceptions	perception	NOUN
emaj-339	33	8	,	,	PUNCT
emaj-339	33	9	and	and	CCONJ
emaj-339	33	10	expectations	expectation	NOUN
emaj-339	33	11	in	in	ADP
emaj-339	33	12	the	the	DET
emaj-339	33	13	context	context	NOUN
emaj-339	33	14	of	of	ADP
emaj-339	33	15	online	online	ADJ
emaj-339	33	16	retail	retail	ADJ
emaj-339	33	17	stores	store	NOUN
emaj-339	33	18	in	in	ADP
emaj-339	33	19	nigeria	nigeria	PROPN
emaj-339	33	20	are	be	AUX
emaj-339	33	21	multifaceted	multifaceted	ADJ
emaj-339	33	22	and	and	CCONJ
emaj-339	33	23	continuously	continuously	ADV
emaj-339	33	24	evolving	evolve	VERB
emaj-339	33	25	.	.	PUNCT
emaj-339	34	1	as	as	SCONJ
emaj-339	34	2	these	these	DET
emaj-339	34	3	virtual	virtual	ADJ
emaj-339	34	4	marketplaces	marketplace	NOUN
emaj-339	34	5	strive	strive	VERB
emaj-339	34	6	to	to	PART
emaj-339	34	7	meet	meet	VERB
emaj-339	34	8	and	and	CCONJ
emaj-339	34	9	exceed	exceed	VERB
emaj-339	34	10	customer	customer	NOUN
emaj-339	34	11	expectations	expectation	NOUN
emaj-339	34	12	,	,	PUNCT
emaj-339	34	13	understanding	understand	VERB
emaj-339	34	14	the	the	DET
emaj-339	34	15	nuances	nuance	NOUN
emaj-339	34	16	of	of	ADP
emaj-339	34	17	this	this	DET
emaj-339	34	18	relationship	relationship	NOUN
emaj-339	34	19	becomes	become	VERB
emaj-339	34	20	crucial	crucial	ADJ
emaj-339	34	21	for	for	ADP
emaj-339	34	22	developing	develop	VERB
emaj-339	34	23	effective	effective	ADJ
emaj-339	34	24	strategies	strategy	NOUN
emaj-339	34	25	and	and	CCONJ
emaj-339	34	26	creating	create	VERB
emaj-339	34	27	a	a	DET
emaj-339	34	28	seamless	seamless	ADJ
emaj-339	34	29	and	and	CCONJ
emaj-339	34	30	satisfying	satisfy	VERB
emaj-339	34	31	online	online	ADJ
emaj-339	34	32	shopping	shopping	NOUN
emaj-339	34	33	experience	experience	NOUN
emaj-339	34	34	(	(	PUNCT
emaj-339	34	35	baabdullah	baabdullah	PROPN
emaj-339	34	36	et	et	PROPN
emaj-339	34	37	al	al	PROPN
emaj-339	34	38	.	.	PROPN
emaj-339	34	39	,	,	PUNCT
emaj-339	34	40	2022	2022	NUM
emaj-339	34	41	)	)	PUNCT
emaj-339	34	42	.	.	PUNCT
emaj-339	35	1	hence	hence	ADV
emaj-339	35	2	this	this	DET
emaj-339	35	3	study	study	NOUN
emaj-339	35	4	examines	examine	VERB
emaj-339	35	5	the	the	DET
emaj-339	35	6	effect	effect	NOUN
emaj-339	35	7	of	of	ADP
emaj-339	35	8	behavioral	behavioral	ADJ
emaj-339	35	9	experience	experience	NOUN
emaj-339	35	10	on	on	ADP
emaj-339	35	11	customer	customer	NOUN
emaj-339	35	12	expectation	expectation	NOUN
emaj-339	35	13	of	of	ADP
emaj-339	35	14	nigeria	nigeria	PROPN
emaj-339	35	15	online	online	ADJ
emaj-339	35	16	retail	retail	ADJ
emaj-339	35	17	stores	store	NOUN
emaj-339	35	18	.	.	PUNCT
emaj-339	36	1	the	the	DET
emaj-339	36	2	main	main	ADJ
emaj-339	36	3	objective	objective	NOUN
emaj-339	36	4	of	of	ADP
emaj-339	36	5	this	this	DET
emaj-339	36	6	study	study	NOUN
emaj-339	36	7	is	be	AUX
emaj-339	36	8	to	to	PART
emaj-339	36	9	assess	assess	VERB
emaj-339	36	10	the	the	DET
emaj-339	36	11	effect	effect	NOUN
emaj-339	36	12	of	of	ADP
emaj-339	36	13	behavioral	behavioral	ADJ
emaj-339	36	14	experience	experience	NOUN
emaj-339	36	15	on	on	ADP
emaj-339	36	16	customer	customer	NOUN
emaj-339	36	17	expectation	expectation	NOUN
emaj-339	36	18	.	.	PUNCT
emaj-339	37	1	the	the	DET
emaj-339	37	2	specific	specific	ADJ
emaj-339	37	3	objectives	objective	NOUN
emaj-339	37	4	are	be	AUX
emaj-339	37	5	to	to	PART
emaj-339	37	6	examine	examine	VERB
emaj-339	37	7	the	the	DET
emaj-339	37	8	effect	effect	NOUN
emaj-339	37	9	of	of	ADP
emaj-339	37	10	convenience	convenience	NOUN
emaj-339	37	11	on	on	ADP
emaj-339	37	12	customer	customer	NOUN
emaj-339	37	13	expectation	expectation	NOUN
emaj-339	37	14	,	,	PUNCT
emaj-339	37	15	determine	determine	VERB
emaj-339	37	16	the	the	DET
emaj-339	37	17	effect	effect	NOUN
emaj-339	37	18	of	of	ADP
emaj-339	37	19	product	product	NOUN
emaj-339	37	20	quality	quality	NOUN
emaj-339	37	21	on	on	ADP
emaj-339	37	22	customer	customer	NOUN
emaj-339	37	23	expectation	expectation	NOUN
emaj-339	37	24	and	and	CCONJ
emaj-339	37	25	assess	assess	VERB
emaj-339	37	26	the	the	DET
emaj-339	37	27	effect	effect	NOUN
emaj-339	37	28	of	of	ADP
emaj-339	37	29	comparison	comparison	NOUN
emaj-339	37	30	as	as	ADV
emaj-339	37	31	well	well	ADV
emaj-339	37	32	as	as	ADP
emaj-339	37	33	choice	choice	NOUN
emaj-339	37	34	on	on	ADP
emaj-339	37	35	customer	customer	NOUN
emaj-339	37	36	expectation	expectation	NOUN
emaj-339	37	37	.	.	PUNCT
emaj-339	38	1	ii	ii	X
emaj-339	38	2	.	.	PUNCT
emaj-339	39	1	literature	literature	PROPN
emaj-339	39	2	review	review	VERB
emaj-339	39	3	behavioral	behavioral	ADJ
emaj-339	39	4	experience	experience	NOUN
emaj-339	39	5	refers	refer	VERB
emaj-339	39	6	to	to	ADP
emaj-339	39	7	the	the	DET
emaj-339	39	8	subjective	subjective	ADJ
emaj-339	39	9	and	and	CCONJ
emaj-339	39	10	observable	observable	ADJ
emaj-339	39	11	aspects	aspect	NOUN
emaj-339	39	12	of	of	ADP
emaj-339	39	13	an	an	DET
emaj-339	39	14	individual	individual	NOUN
emaj-339	39	15	's	's	PART
emaj-339	39	16	actions	action	NOUN
emaj-339	39	17	,	,	PUNCT
emaj-339	39	18	thoughts	thought	NOUN
emaj-339	39	19	,	,	PUNCT
emaj-339	39	20	and	and	CCONJ
emaj-339	39	21	emotions	emotion	NOUN
emaj-339	39	22	in	in	ADP
emaj-339	39	23	response	response	NOUN
emaj-339	39	24	to	to	ADP
emaj-339	39	25	specific	specific	ADJ
emaj-339	39	26	stimuli	stimulus	NOUN
emaj-339	39	27	or	or	CCONJ
emaj-339	39	28	situations	situation	NOUN
emaj-339	39	29	(	(	PUNCT
emaj-339	39	30	bustamante	bustamante	PROPN
emaj-339	39	31	&	&	CCONJ
emaj-339	39	32	rubion	rubion	NOUN
emaj-339	39	33	,	,	PUNCT
emaj-339	39	34	2017	2017	NUM
emaj-339	39	35	;	;	PUNCT
emaj-339	39	36	smith	smith	PROPN
emaj-339	39	37	&	&	CCONJ
emaj-339	39	38	jones	jones	PROPN
emaj-339	39	39	,	,	PUNCT
emaj-339	39	40	2020	2020	NUM
emaj-339	39	41	)	)	PUNCT
emaj-339	39	42	.	.	PUNCT
emaj-339	40	1	it	it	PRON
emaj-339	40	2	encompasses	encompass	VERB
emaj-339	40	3	the	the	DET
emaj-339	40	4	various	various	ADJ
emaj-339	40	5	ways	way	NOUN
emaj-339	40	6	in	in	ADP
emaj-339	40	7	which	which	PRON
emaj-339	40	8	individuals	individual	NOUN
emaj-339	40	9	interact	interact	VERB
emaj-339	40	10	with	with	ADP
emaj-339	40	11	their	their	PRON
emaj-339	40	12	environment	environment	NOUN
emaj-339	40	13	,	,	PUNCT
emaj-339	40	14	including	include	VERB
emaj-339	40	15	their	their	PRON
emaj-339	40	16	thoughts	thought	NOUN
emaj-339	40	17	,	,	PUNCT
emaj-339	40	18	feelings	feeling	NOUN
emaj-339	40	19	,	,	PUNCT
emaj-339	40	20	and	and	CCONJ
emaj-339	40	21	actions	action	NOUN
emaj-339	40	22	.	.	PUNCT
emaj-339	41	1	behavioral	behavioral	ADJ
emaj-339	41	2	experience	experience	NOUN
emaj-339	41	3	is	be	AUX
emaj-339	41	4	a	a	DET
emaj-339	41	5	complex	complex	ADJ
emaj-339	41	6	concept	concept	NOUN
emaj-339	41	7	that	that	PRON
emaj-339	41	8	is	be	AUX
emaj-339	41	9	influenced	influence	VERB
emaj-339	41	10	by	by	ADP
emaj-339	41	11	multiple	multiple	ADJ
emaj-339	41	12	factors	factor	NOUN
emaj-339	41	13	,	,	PUNCT
emaj-339	41	14	including	include	VERB
emaj-339	41	15	cognitive	cognitive	ADJ
emaj-339	41	16	processes	process	NOUN
emaj-339	41	17	,	,	PUNCT
emaj-339	41	18	social	social	ADJ
emaj-339	41	19	interactions	interaction	NOUN
emaj-339	41	20	,	,	PUNCT
emaj-339	41	21	and	and	CCONJ
emaj-339	41	22	individual	individual	ADJ
emaj-339	41	23	differences	difference	NOUN
emaj-339	41	24	(	(	PUNCT
emaj-339	41	25	doe	doe	NOUN
emaj-339	41	26	et	et	NOUN
emaj-339	41	27	al	al	PROPN
emaj-339	41	28	.	.	PROPN
emaj-339	41	29	,	,	PUNCT
emaj-339	41	30	2018	2018	NUM
emaj-339	41	31	)	)	PUNCT
emaj-339	41	32	.	.	PUNCT
emaj-339	42	1	the	the	DET
emaj-339	42	2	examination	examination	NOUN
emaj-339	42	3	of	of	ADP
emaj-339	42	4	behavioral	behavioral	ADJ
emaj-339	42	5	experience	experience	NOUN
emaj-339	42	6	allows	allow	VERB
emaj-339	42	7	researchers	researcher	NOUN
emaj-339	42	8	and	and	CCONJ
emaj-339	42	9	practitioners	practitioner	NOUN
emaj-339	42	10	to	to	PART
emaj-339	42	11	gain	gain	VERB
emaj-339	42	12	insights	insight	NOUN
emaj-339	42	13	into	into	ADP
emaj-339	42	14	how	how	SCONJ
emaj-339	42	15	individuals	individual	NOUN
emaj-339	42	16	perceive	perceive	VERB
emaj-339	42	17	and	and	CCONJ
emaj-339	42	18	interpret	interpret	VERB
emaj-339	42	19	the	the	DET
emaj-339	42	20	world	world	NOUN
emaj-339	42	21	around	around	ADP
emaj-339	42	22	them	they	PRON
emaj-339	42	23	.	.	PUNCT
emaj-339	43	1	it	it	PRON
emaj-339	43	2	sheds	shed	VERB
emaj-339	43	3	light	light	NOUN
emaj-339	43	4	on	on	ADP
emaj-339	43	5	the	the	DET
emaj-339	43	6	internal	internal	ADJ
emaj-339	43	7	processes	process	NOUN
emaj-339	43	8	that	that	PRON
emaj-339	43	9	shape	shape	NOUN
emaj-339	43	10	behavior	behavior	NOUN
emaj-339	43	11	and	and	CCONJ
emaj-339	43	12	can	can	AUX
emaj-339	43	13	be	be	AUX
emaj-339	43	14	used	use	VERB
emaj-339	43	15	to	to	PART
emaj-339	43	16	explain	explain	VERB
emaj-339	43	17	and	and	CCONJ
emaj-339	43	18	predict	predict	VERB
emaj-339	43	19	human	human	ADJ
emaj-339	43	20	responses	response	NOUN
emaj-339	43	21	in	in	ADP
emaj-339	43	22	different	different	ADJ
emaj-339	43	23	contexts	contexts	NOUN
emaj-339	43	24	.	.	PUNCT
emaj-339	44	1	by	by	ADP
emaj-339	44	2	understanding	understand	VERB
emaj-339	44	3	behavioral	behavioral	ADJ
emaj-339	44	4	experiences	experience	NOUN
emaj-339	44	5	,	,	PUNCT
emaj-339	44	6	individuals	individual	NOUN
emaj-339	44	7	can	can	AUX
emaj-339	44	8	enhance	enhance	VERB
emaj-339	44	9	self	self	NOUN
emaj-339	44	10	-	-	PUNCT
emaj-339	44	11	awareness	awareness	NOUN
emaj-339	44	12	and	and	CCONJ
emaj-339	44	13	make	make	VERB
emaj-339	44	14	informed	informed	ADJ
emaj-339	44	15	decisions	decision	NOUN
emaj-339	44	16	that	that	PRON
emaj-339	44	17	align	align	VERB
emaj-339	44	18	with	with	ADP
emaj-339	44	19	their	their	PRON
emaj-339	44	20	personal	personal	ADJ
emaj-339	44	21	values	value	NOUN
emaj-339	44	22	and	and	CCONJ
emaj-339	44	23	goals	goal	NOUN
emaj-339	44	24	.	.	PUNCT
emaj-339	45	1	one	one	NUM
emaj-339	45	2	area	area	NOUN
emaj-339	45	3	in	in	ADP
emaj-339	45	4	which	which	PRON
emaj-339	45	5	behavioral	behavioral	ADJ
emaj-339	45	6	experience	experience	NOUN
emaj-339	45	7	has	have	AUX
emaj-339	45	8	been	be	AUX
emaj-339	45	9	extensively	extensively	ADV
emaj-339	45	10	studied	study	VERB
emaj-339	45	11	is	be	AUX
emaj-339	45	12	in	in	ADP
emaj-339	45	13	the	the	DET
emaj-339	45	14	field	field	NOUN
emaj-339	45	15	of	of	ADP
emaj-339	45	16	psychology	psychology	NOUN
emaj-339	45	17	.	.	PUNCT
emaj-339	46	1	researchers	researcher	NOUN
emaj-339	46	2	have	have	AUX
emaj-339	46	3	explored	explore	VERB
emaj-339	46	4	how	how	SCONJ
emaj-339	46	5	people	people	NOUN
emaj-339	46	6	's	's	PART
emaj-339	46	7	experiences	experience	NOUN
emaj-339	46	8	and	and	CCONJ
emaj-339	46	9	interpretations	interpretation	NOUN
emaj-339	46	10	of	of	ADP
emaj-339	46	11	their	their	PRON
emaj-339	46	12	environment	environment	NOUN
emaj-339	46	13	can	can	AUX
emaj-339	46	14	influence	influence	VERB
emaj-339	46	15	their	their	PRON
emaj-339	46	16	emotional	emotional	ADJ
emaj-339	46	17	well	well	NOUN
emaj-339	46	18	-	-	PUNCT
emaj-339	46	19	being	be	AUX
emaj-339	46	20	(	(	PUNCT
emaj-339	46	21	johnson	johnson	PROPN
emaj-339	46	22	et	et	PROPN
emaj-339	46	23	al	al	PROPN
emaj-339	46	24	.	.	PROPN
emaj-339	46	25	,	,	PUNCT
emaj-339	46	26	2019	2019	NUM
emaj-339	46	27	)	)	PUNCT
emaj-339	46	28	.	.	PUNCT
emaj-339	47	1	for	for	ADP
emaj-339	47	2	example	example	NOUN
emaj-339	47	3	,	,	PUNCT
emaj-339	47	4	individuals	individual	NOUN
emaj-339	47	5	who	who	PRON
emaj-339	47	6	consistently	consistently	ADV
emaj-339	47	7	interpret	interpret	VERB
emaj-339	47	8	ambiguous	ambiguous	ADJ
emaj-339	47	9	situations	situation	NOUN
emaj-339	47	10	as	as	ADP
emaj-339	47	11	threatening	threaten	VERB
emaj-339	47	12	may	may	AUX
emaj-339	47	13	experience	experience	VERB
emaj-339	47	14	higher	high	ADJ
emaj-339	47	15	levels	level	NOUN
emaj-339	47	16	of	of	ADP
emaj-339	47	17	anxiety	anxiety	NOUN
emaj-339	47	18	compared	compare	VERB
emaj-339	47	19	to	to	ADP
emaj-339	47	20	those	those	PRON
emaj-339	47	21	who	who	PRON
emaj-339	47	22	interpret	interpret	VERB
emaj-339	47	23	the	the	DET
emaj-339	47	24	same	same	ADJ
emaj-339	47	25	situations	situation	NOUN
emaj-339	47	26	as	as	ADP
emaj-339	47	27	non	non	ADJ
emaj-339	47	28	-	-	ADJ
emaj-339	47	29	threatening	threatening	ADJ
emaj-339	47	30	(	(	PUNCT
emaj-339	47	31	brown	brown	NOUN
emaj-339	47	32	et	et	PROPN
emaj-339	47	33	al	al	PROPN
emaj-339	47	34	.	.	PROPN
emaj-339	47	35	,	,	PUNCT
emaj-339	47	36	2017	2017	NUM
emaj-339	47	37	)	)	PUNCT
emaj-339	47	38	.	.	PUNCT
emaj-339	48	1	this	this	PRON
emaj-339	48	2	demonstrates	demonstrate	VERB
emaj-339	48	3	the	the	DET
emaj-339	48	4	importance	importance	NOUN
emaj-339	48	5	of	of	ADP
emaj-339	48	6	considering	consider	VERB
emaj-339	48	7	the	the	DET
emaj-339	48	8	behavioral	behavioral	ADJ
emaj-339	48	9	experience	experience	NOUN
emaj-339	48	10	when	when	SCONJ
emaj-339	48	11	examining	examine	VERB
emaj-339	48	12	mental	mental	ADJ
emaj-339	48	13	health	health	NOUN
emaj-339	48	14	outcomes	outcome	NOUN
emaj-339	48	15	.	.	PUNCT
emaj-339	49	1	moreover	moreover	ADV
emaj-339	49	2	,	,	PUNCT
emaj-339	49	3	behavioral	behavioral	ADJ
emaj-339	49	4	experience	experience	NOUN
emaj-339	49	5	research	research	NOUN
emaj-339	49	6	has	have	AUX
emaj-339	49	7	also	also	ADV
emaj-339	49	8	been	be	AUX
emaj-339	49	9	applied	apply	VERB
emaj-339	49	10	in	in	ADP
emaj-339	49	11	various	various	ADJ
emaj-339	49	12	practical	practical	ADJ
emaj-339	49	13	settings	setting	NOUN
emaj-339	49	14	.	.	PUNCT
emaj-339	50	1	for	for	ADP
emaj-339	50	2	instance	instance	NOUN
emaj-339	50	3	,	,	PUNCT
emaj-339	50	4	in	in	ADP
emaj-339	50	5	educational	educational	ADJ
emaj-339	50	6	contexts	contexts	NOUN
emaj-339	50	7	,	,	PUNCT
emaj-339	50	8	understanding	understand	VERB
emaj-339	50	9	students	student	NOUN
emaj-339	50	10	'	'	PART
emaj-339	50	11	behavioral	behavioral	ADJ
emaj-339	50	12	experiences	experience	NOUN
emaj-339	50	13	can	can	AUX
emaj-339	50	14	inform	inform	VERB
emaj-339	50	15	teaching	teaching	NOUN
emaj-339	50	16	strategies	strategy	NOUN
emaj-339	50	17	and	and	CCONJ
emaj-339	50	18	help	help	VERB
emaj-339	50	19	educators	educator	NOUN
emaj-339	50	20	create	create	VERB
emaj-339	50	21	a	a	DET
emaj-339	50	22	positive	positive	ADJ
emaj-339	50	23	learning	learning	NOUN
emaj-339	50	24	environment	environment	NOUN
emaj-339	50	25	.	.	PUNCT
emaj-339	51	1	by	by	ADP
emaj-339	51	2	considering	consider	VERB
emaj-339	51	3	students	student	NOUN
emaj-339	51	4	'	'	PART
emaj-339	51	5	individual	individual	ADJ
emaj-339	51	6	differences	difference	NOUN
emaj-339	51	7	,	,	PUNCT
emaj-339	51	8	thought	think	VERB
emaj-339	51	9	processes	process	NOUN
emaj-339	51	10	,	,	PUNCT
emaj-339	51	11	and	and	CCONJ
emaj-339	51	12	emotional	emotional	ADJ
emaj-339	51	13	responses	response	NOUN
emaj-339	51	14	,	,	PUNCT
emaj-339	51	15	educators	educator	NOUN
emaj-339	51	16	can	can	AUX
emaj-339	51	17	tailor	tailor	VERB
emaj-339	51	18	their	their	PRON
emaj-339	51	19	instruction	instruction	NOUN
emaj-339	51	20	to	to	PART
emaj-339	51	21	meet	meet	VERB
emaj-339	51	22	the	the	DET
emaj-339	51	23	unique	unique	ADJ
emaj-339	51	24	needs	need	NOUN
emaj-339	51	25	and	and	CCONJ
emaj-339	51	26	preferences	preference	NOUN
emaj-339	51	27	of	of	ADP
emaj-339	51	28	each	each	DET
emaj-339	51	29	student	student	NOUN
emaj-339	51	30	(	(	PUNCT
emaj-339	51	31	taylor	taylor	PROPN
emaj-339	51	32	&	&	CCONJ
emaj-339	51	33	smith	smith	PROPN
emaj-339	51	34	,	,	PUNCT
emaj-339	51	35	2020	2020	NUM
emaj-339	51	36	)	)	PUNCT
emaj-339	51	37	.	.	PUNCT
emaj-339	52	1	in	in	ADP
emaj-339	52	2	the	the	DET
emaj-339	52	3	consumer	consumer	NOUN
emaj-339	52	4	context	context	NOUN
emaj-339	52	5	,	,	PUNCT
emaj-339	52	6	behavioral	behavioral	ADJ
emaj-339	52	7	experience	experience	NOUN
emaj-339	52	8	is	be	AUX
emaj-339	52	9	particularly	particularly	ADV
emaj-339	52	10	relevant	relevant	ADJ
emaj-339	52	11	as	as	SCONJ
emaj-339	52	12	it	it	PRON
emaj-339	52	13	influences	influence	VERB
emaj-339	52	14	purchasing	purchasing	NOUN
emaj-339	52	15	decisions	decision	NOUN
emaj-339	52	16	,	,	PUNCT
emaj-339	52	17	brand	brand	NOUN
emaj-339	52	18	loyalty	loyalty	NOUN
emaj-339	52	19	,	,	PUNCT
emaj-339	52	20	and	and	CCONJ
emaj-339	52	21	overall	overall	ADJ
emaj-339	52	22	consumer	consumer	NOUN
emaj-339	52	23	satisfaction	satisfaction	NOUN
emaj-339	52	24	.	.	PUNCT
emaj-339	53	1	consumers	consumer	NOUN
emaj-339	53	2	'	'	PART
emaj-339	53	3	experiences	experience	NOUN
emaj-339	53	4	with	with	ADP
emaj-339	53	5	products	product	NOUN
emaj-339	53	6	and	and	CCONJ
emaj-339	53	7	services	service	NOUN
emaj-339	53	8	shape	shape	VERB
emaj-339	53	9	their	their	PRON
emaj-339	53	10	perceptions	perception	NOUN
emaj-339	53	11	and	and	CCONJ
emaj-339	53	12	attitudes	attitude	NOUN
emaj-339	53	13	,	,	PUNCT
emaj-339	53	14	which	which	PRON
emaj-339	53	15	in	in	ADP
emaj-339	53	16	turn	turn	NOUN
emaj-339	53	17	affect	affect	VERB
emaj-339	53	18	their	their	PRON
emaj-339	53	19	buying	buying	NOUN
emaj-339	53	20	behavior	behavior	NOUN
emaj-339	53	21	(	(	PUNCT
emaj-339	53	22	kotler	kotler	PROPN
emaj-339	53	23	&	&	CCONJ
emaj-339	53	24	armstrong	armstrong	PROPN
emaj-339	53	25	,	,	PUNCT
emaj-339	53	26	2020	2020	NUM
emaj-339	53	27	)	)	PUNCT
emaj-339	53	28	.	.	PUNCT
emaj-339	54	1	for	for	ADP
emaj-339	54	2	instance	instance	NOUN
emaj-339	54	3	,	,	PUNCT
emaj-339	54	4	a	a	DET
emaj-339	54	5	positive	positive	ADJ
emaj-339	54	6	behavioral	behavioral	ADJ
emaj-339	54	7	experience	experience	NOUN
emaj-339	54	8	with	with	ADP
emaj-339	54	9	a	a	DET
emaj-339	54	10	product	product	NOUN
emaj-339	54	11	can	can	AUX
emaj-339	54	12	lead	lead	VERB
emaj-339	54	13	to	to	PART
emaj-339	54	14	repeat	repeat	VERB
emaj-339	54	15	purchases	purchase	NOUN
emaj-339	54	16	and	and	CCONJ
emaj-339	54	17	positive	positive	ADJ
emaj-339	54	18	wordof	wordof	NOUN
emaj-339	54	19	-	-	PUNCT
emaj-339	54	20	mouth	mouth	NOUN
emaj-339	54	21	,	,	PUNCT
emaj-339	54	22	while	while	SCONJ
emaj-339	54	23	a	a	DET
emaj-339	54	24	negative	negative	ADJ
emaj-339	54	25	experience	experience	NOUN
emaj-339	54	26	can	can	AUX
emaj-339	54	27	result	result	VERB
emaj-339	54	28	in	in	ADP
emaj-339	54	29	customer	customer	NOUN
emaj-339	54	30	churn	churn	NOUN
emaj-339	54	31	and	and	CCONJ
emaj-339	54	32	negative	negative	ADJ
emaj-339	54	33	reviews	review	NOUN
emaj-339	54	34	(	(	PUNCT
emaj-339	54	35	huang	huang	PROPN
emaj-339	54	36	&	&	CCONJ
emaj-339	54	37	sarigöllü	sarigöllü	PROPN
emaj-339	54	38	,	,	PUNCT
emaj-339	54	39	2019	2019	NUM
emaj-339	54	40	)	)	PUNCT
emaj-339	54	41	.	.	PUNCT
emaj-339	55	1	recent	recent	ADJ
emaj-339	55	2	studies	study	NOUN
emaj-339	55	3	have	have	AUX
emaj-339	55	4	highlighted	highlight	VERB
emaj-339	55	5	the	the	DET
emaj-339	55	6	importance	importance	NOUN
emaj-339	55	7	of	of	ADP
emaj-339	55	8	understanding	understand	VERB
emaj-339	55	9	consumer	consumer	NOUN
emaj-339	55	10	behavioral	behavioral	ADJ
emaj-339	55	11	experiences	experience	NOUN
emaj-339	55	12	to	to	PART
emaj-339	55	13	develop	develop	VERB
emaj-339	55	14	effective	effective	ADJ
emaj-339	55	15	marketing	marketing	NOUN
emaj-339	55	16	strategies	strategy	NOUN
emaj-339	55	17	.	.	PUNCT
emaj-339	56	1	for	for	ADP
emaj-339	56	2	example	example	NOUN
emaj-339	56	3	,	,	PUNCT
emaj-339	56	4	research	research	NOUN
emaj-339	56	5	by	by	ADP
emaj-339	56	6	kim	kim	PROPN
emaj-339	56	7	et	et	PROPN
emaj-339	56	8	al	al	PROPN
emaj-339	56	9	.	.	PROPN
emaj-339	57	1	(	(	PUNCT
emaj-339	57	2	2021	2021	NUM
emaj-339	57	3	)	)	PUNCT
emaj-339	57	4	found	find	VERB
emaj-339	57	5	that	that	SCONJ
emaj-339	57	6	consumers	consumer	NOUN
emaj-339	57	7	'	'	PART
emaj-339	57	8	emotional	emotional	ADJ
emaj-339	57	9	responses	response	NOUN
emaj-339	57	10	to	to	ADP
emaj-339	57	11	advertising	advertising	NOUN
emaj-339	57	12	significantly	significantly	ADV
emaj-339	57	13	impact	impact	NOUN
emaj-339	57	14	volume	volume	NOUN
emaj-339	57	15	14	14	NUM
emaj-339	57	16	no	no	DET
emaj-339	57	17	2	2	NUM
emaj-339	57	18	(	(	PUNCT
emaj-339	57	19	2024	2024	NUM
emaj-339	57	20	)	)	PUNCT
emaj-339	57	21	|	|	ADV
emaj-339	57	22	issn	issn	VERB
emaj-339	57	23	2158	2158	NUM
emaj-339	57	24	-	-	SYM
emaj-339	57	25	8708	8708	NUM
emaj-339	57	26	(	(	PUNCT
emaj-339	57	27	online	online	NOUN
emaj-339	57	28	)	)	PUNCT
emaj-339	57	29	|	|	ADV
emaj-339	57	30	doi	doi	X
emaj-339	57	31	10.5195	10.5195	NUM
emaj-339	57	32	/	/	SYM
emaj-339	57	33	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	58	1	|	|	ADV
emaj-339	58	2	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-339	58	3	johnson	johnson	PROPN
emaj-339	58	4	adeoti	adeoti	PROPN
emaj-339	58	5	,	,	PUNCT
emaj-339	58	6	victor	victor	PROPN
emaj-339	58	7	okpanachi	okpanachi	PROPN
emaj-339	58	8	,	,	PUNCT
emaj-339	58	9	yinusa	yinusa	PROPN
emaj-339	58	10	olawale	olawale	PROPN
emaj-339	58	11	,	,	PUNCT
emaj-339	58	12	ebenezer	ebenezer	PROPN
emaj-339	58	13	balogun	balogun	VERB
emaj-339	58	14	emerging	emerge	VERB
emaj-339	58	15	markets	market	NOUN
emaj-339	58	16	journal	journal	NOUN
emaj-339	58	17	page	page	NOUN
emaj-339	58	18	|25|	|25|	NOUN
emaj-339	58	19	their	their	PRON
emaj-339	58	20	brand	brand	NOUN
emaj-339	58	21	attitudes	attitude	NOUN
emaj-339	58	22	and	and	CCONJ
emaj-339	58	23	purchase	purchase	NOUN
emaj-339	58	24	intentions	intention	NOUN
emaj-339	58	25	.	.	PUNCT
emaj-339	59	1	additionally	additionally	ADV
emaj-339	59	2	,	,	PUNCT
emaj-339	59	3	the	the	DET
emaj-339	59	4	role	role	NOUN
emaj-339	59	5	of	of	ADP
emaj-339	59	6	social	social	ADJ
emaj-339	59	7	media	medium	NOUN
emaj-339	59	8	in	in	ADP
emaj-339	59	9	shaping	shape	VERB
emaj-339	59	10	consumer	consumer	NOUN
emaj-339	59	11	experiences	experience	NOUN
emaj-339	59	12	has	have	AUX
emaj-339	59	13	become	become	VERB
emaj-339	59	14	increasingly	increasingly	ADV
emaj-339	59	15	important	important	ADJ
emaj-339	59	16	,	,	PUNCT
emaj-339	59	17	as	as	SCONJ
emaj-339	59	18	consumers	consumer	NOUN
emaj-339	59	19	often	often	ADV
emaj-339	59	20	share	share	VERB
emaj-339	59	21	their	their	PRON
emaj-339	59	22	experiences	experience	NOUN
emaj-339	59	23	online	online	ADV
emaj-339	59	24	,	,	PUNCT
emaj-339	59	25	influencing	influence	VERB
emaj-339	59	26	the	the	DET
emaj-339	59	27	perceptions	perception	NOUN
emaj-339	59	28	and	and	CCONJ
emaj-339	59	29	decisions	decision	NOUN
emaj-339	59	30	of	of	ADP
emaj-339	59	31	potential	potential	ADJ
emaj-339	59	32	buyers	buyer	NOUN
emaj-339	59	33	(	(	PUNCT
emaj-339	59	34	park	park	NOUN
emaj-339	59	35	et	et	PROPN
emaj-339	59	36	al	al	PROPN
emaj-339	59	37	.	.	PROPN
emaj-339	59	38	,	,	PUNCT
emaj-339	59	39	2020	2020	NUM
emaj-339	59	40	)	)	PUNCT
emaj-339	59	41	.	.	PUNCT
emaj-339	60	1	by	by	ADP
emaj-339	60	2	leveraging	leverage	VERB
emaj-339	60	3	insights	insight	NOUN
emaj-339	60	4	from	from	ADP
emaj-339	60	5	consumer	consumer	NOUN
emaj-339	60	6	behavioral	behavioral	ADJ
emaj-339	60	7	experiences	experience	NOUN
emaj-339	60	8	,	,	PUNCT
emaj-339	60	9	companies	company	NOUN
emaj-339	60	10	can	can	AUX
emaj-339	60	11	enhance	enhance	VERB
emaj-339	60	12	customer	customer	NOUN
emaj-339	60	13	engagement	engagement	NOUN
emaj-339	60	14	,	,	PUNCT
emaj-339	60	15	improve	improve	VERB
emaj-339	60	16	product	product	NOUN
emaj-339	60	17	design	design	NOUN
emaj-339	60	18	,	,	PUNCT
emaj-339	60	19	and	and	CCONJ
emaj-339	60	20	create	create	VERB
emaj-339	60	21	more	more	ADJ
emaj-339	60	22	personalized	personalized	ADJ
emaj-339	60	23	marketing	marketing	NOUN
emaj-339	60	24	campaigns	campaign	NOUN
emaj-339	60	25	.	.	PUNCT
emaj-339	61	1	convenience	convenience	NOUN
emaj-339	61	2	,	,	PUNCT
emaj-339	61	3	product	product	NOUN
emaj-339	61	4	credibility	credibility	NOUN
emaj-339	61	5	,	,	PUNCT
emaj-339	61	6	choice	choice	NOUN
emaj-339	61	7	and	and	CCONJ
emaj-339	61	8	comparisons	comparison	NOUN
emaj-339	61	9	as	as	ADV
emaj-339	61	10	well	well	ADV
emaj-339	61	11	as	as	ADP
emaj-339	61	12	customer	customer	NOUN
emaj-339	61	13	expectation	expectation	NOUN
emaj-339	61	14	are	be	AUX
emaj-339	61	15	the	the	DET
emaj-339	61	16	factors	factor	NOUN
emaj-339	61	17	influencing	influence	VERB
emaj-339	61	18	behavioral	behavioral	ADJ
emaj-339	61	19	experience	experience	NOUN
emaj-339	61	20	as	as	SCONJ
emaj-339	61	21	presented	present	VERB
emaj-339	61	22	by	by	ADP
emaj-339	61	23	chen	chen	PROPN
emaj-339	61	24	and	and	CCONJ
emaj-339	61	25	dhillon	dhillon	PROPN
emaj-339	61	26	(	(	PUNCT
emaj-339	61	27	2021	2021	NUM
emaj-339	61	28	)	)	PUNCT
emaj-339	61	29	,	,	PUNCT
emaj-339	61	30	kim	kim	PROPN
emaj-339	61	31	and	and	CCONJ
emaj-339	61	32	lennon	lennon	PROPN
emaj-339	61	33	(	(	PUNCT
emaj-339	61	34	2019	2019	NUM
emaj-339	61	35	)	)	PUNCT
emaj-339	61	36	and	and	CCONJ
emaj-339	61	37	wills	will	NOUN
emaj-339	61	38	(	(	PUNCT
emaj-339	61	39	1981	1981	NUM
emaj-339	61	40	)	)	PUNCT
emaj-339	61	41	.	.	PUNCT
emaj-339	62	1	convenience	convenience	NOUN
emaj-339	62	2	is	be	AUX
emaj-339	62	3	a	a	DET
emaj-339	62	4	critical	critical	ADJ
emaj-339	62	5	factor	factor	NOUN
emaj-339	62	6	that	that	PRON
emaj-339	62	7	influences	influence	VERB
emaj-339	62	8	individuals	individual	NOUN
emaj-339	62	9	'	'	PART
emaj-339	62	10	behavioral	behavioral	ADJ
emaj-339	62	11	experience	experience	NOUN
emaj-339	62	12	,	,	PUNCT
emaj-339	62	13	encompassing	encompass	VERB
emaj-339	62	14	their	their	PRON
emaj-339	62	15	attitudes	attitude	NOUN
emaj-339	62	16	,	,	PUNCT
emaj-339	62	17	preferences	preference	NOUN
emaj-339	62	18	,	,	PUNCT
emaj-339	62	19	and	and	CCONJ
emaj-339	62	20	decisionmaking	decisionmake	VERB
emaj-339	62	21	.	.	PUNCT
emaj-339	63	1	in	in	ADP
emaj-339	63	2	conceptualizing	conceptualize	VERB
emaj-339	63	3	convenience	convenience	NOUN
emaj-339	63	4	as	as	ADP
emaj-339	63	5	a	a	DET
emaj-339	63	6	factor	factor	NOUN
emaj-339	63	7	,	,	PUNCT
emaj-339	63	8	it	it	PRON
emaj-339	63	9	is	be	AUX
emaj-339	63	10	important	important	ADJ
emaj-339	63	11	to	to	PART
emaj-339	63	12	consider	consider	VERB
emaj-339	63	13	its	its	PRON
emaj-339	63	14	impact	impact	NOUN
emaj-339	63	15	on	on	ADP
emaj-339	63	16	various	various	ADJ
emaj-339	63	17	aspects	aspect	NOUN
emaj-339	63	18	of	of	ADP
emaj-339	63	19	individuals	individual	NOUN
emaj-339	63	20	'	'	PART
emaj-339	63	21	lives	life	NOUN
emaj-339	63	22	,	,	PUNCT
emaj-339	63	23	including	include	VERB
emaj-339	63	24	daily	daily	ADJ
emaj-339	63	25	activities	activity	NOUN
emaj-339	63	26	and	and	CCONJ
emaj-339	63	27	consumer	consumer	NOUN
emaj-339	63	28	behaviors	behavior	NOUN
emaj-339	63	29	.	.	PUNCT
emaj-339	64	1	convenience	convenience	NOUN
emaj-339	64	2	plays	play	VERB
emaj-339	64	3	a	a	DET
emaj-339	64	4	significant	significant	ADJ
emaj-339	64	5	role	role	NOUN
emaj-339	64	6	in	in	ADP
emaj-339	64	7	shaping	shape	VERB
emaj-339	64	8	individuals	individual	NOUN
emaj-339	64	9	'	'	PART
emaj-339	64	10	attitudes	attitude	NOUN
emaj-339	64	11	towards	towards	ADP
emaj-339	64	12	a	a	DET
emaj-339	64	13	particular	particular	ADJ
emaj-339	64	14	activity	activity	NOUN
emaj-339	64	15	or	or	CCONJ
emaj-339	64	16	service	service	NOUN
emaj-339	64	17	.	.	PUNCT
emaj-339	65	1	research	research	NOUN
emaj-339	65	2	has	have	AUX
emaj-339	65	3	shown	show	VERB
emaj-339	65	4	that	that	SCONJ
emaj-339	65	5	when	when	SCONJ
emaj-339	65	6	an	an	DET
emaj-339	65	7	activity	activity	NOUN
emaj-339	65	8	or	or	CCONJ
emaj-339	65	9	service	service	NOUN
emaj-339	65	10	is	be	AUX
emaj-339	65	11	convenient	convenient	ADJ
emaj-339	65	12	to	to	PART
emaj-339	65	13	access	access	VERB
emaj-339	65	14	or	or	CCONJ
emaj-339	65	15	use	use	NOUN
emaj-339	65	16	,	,	PUNCT
emaj-339	65	17	individuals	individual	NOUN
emaj-339	65	18	tend	tend	VERB
emaj-339	65	19	to	to	PART
emaj-339	65	20	perceive	perceive	VERB
emaj-339	65	21	it	it	PRON
emaj-339	65	22	more	more	ADV
emaj-339	65	23	positively	positively	ADV
emaj-339	65	24	(	(	PUNCT
emaj-339	65	25	chen	chen	PROPN
emaj-339	65	26	&	&	CCONJ
emaj-339	65	27	dhillon	dhillon	PROPN
emaj-339	65	28	,	,	PUNCT
emaj-339	65	29	2021	2021	NUM
emaj-339	65	30	)	)	PUNCT
emaj-339	65	31	.	.	PUNCT
emaj-339	66	1	for	for	ADP
emaj-339	66	2	instance	instance	NOUN
emaj-339	66	3	,	,	PUNCT
emaj-339	66	4	in	in	ADP
emaj-339	66	5	the	the	DET
emaj-339	66	6	context	context	NOUN
emaj-339	66	7	of	of	ADP
emaj-339	66	8	e	e	NOUN
emaj-339	66	9	-	-	NOUN
emaj-339	66	10	commerce	commerce	NOUN
emaj-339	66	11	,	,	PUNCT
emaj-339	66	12	convenience	convenience	NOUN
emaj-339	66	13	in	in	ADP
emaj-339	66	14	terms	term	NOUN
emaj-339	66	15	of	of	ADP
emaj-339	66	16	easy	easy	ADJ
emaj-339	66	17	navigation	navigation	NOUN
emaj-339	66	18	and	and	CCONJ
emaj-339	66	19	hassle	hassle	NOUN
emaj-339	66	20	-	-	PUNCT
emaj-339	66	21	free	free	ADJ
emaj-339	66	22	transactions	transaction	NOUN
emaj-339	66	23	contributes	contribute	VERB
emaj-339	66	24	to	to	ADP
emaj-339	66	25	customers	customer	NOUN
emaj-339	66	26	'	'	PART
emaj-339	66	27	overall	overall	ADJ
emaj-339	66	28	satisfaction	satisfaction	NOUN
emaj-339	66	29	and	and	CCONJ
emaj-339	66	30	loyalty	loyalty	NOUN
emaj-339	66	31	towards	towards	ADP
emaj-339	66	32	online	online	ADJ
emaj-339	66	33	shopping	shopping	NOUN
emaj-339	66	34	platforms	platform	NOUN
emaj-339	66	35	(	(	PUNCT
emaj-339	66	36	chen	chen	PROPN
emaj-339	66	37	&	&	CCONJ
emaj-339	66	38	dhillon	dhillon	PROPN
emaj-339	66	39	,	,	PUNCT
emaj-339	66	40	2021	2021	NUM
emaj-339	66	41	)	)	PUNCT
emaj-339	66	42	.	.	PUNCT
emaj-339	67	1	furthermore	furthermore	ADV
emaj-339	67	2	,	,	PUNCT
emaj-339	67	3	convenience	convenience	NOUN
emaj-339	67	4	influences	influence	VERB
emaj-339	67	5	individuals	individual	NOUN
emaj-339	67	6	'	'	PART
emaj-339	67	7	preferences	preference	NOUN
emaj-339	67	8	by	by	ADP
emaj-339	67	9	providing	provide	VERB
emaj-339	67	10	them	they	PRON
emaj-339	67	11	with	with	ADP
emaj-339	67	12	timesaving	timesaving	NOUN
emaj-339	67	13	and	and	CCONJ
emaj-339	67	14	effort	effort	NOUN
emaj-339	67	15	-	-	PUNCT
emaj-339	67	16	reducing	reduce	VERB
emaj-339	67	17	solutions	solution	NOUN
emaj-339	67	18	.	.	PUNCT
emaj-339	68	1	when	when	SCONJ
emaj-339	68	2	faced	face	VERB
emaj-339	68	3	with	with	ADP
emaj-339	68	4	multiple	multiple	ADJ
emaj-339	68	5	alternatives	alternative	NOUN
emaj-339	68	6	,	,	PUNCT
emaj-339	68	7	individuals	individual	NOUN
emaj-339	68	8	are	be	AUX
emaj-339	68	9	more	more	ADV
emaj-339	68	10	likely	likely	ADJ
emaj-339	68	11	to	to	PART
emaj-339	68	12	choose	choose	VERB
emaj-339	68	13	the	the	DET
emaj-339	68	14	option	option	NOUN
emaj-339	68	15	that	that	PRON
emaj-339	68	16	offers	offer	VERB
emaj-339	68	17	convenience	convenience	NOUN
emaj-339	68	18	in	in	ADP
emaj-339	68	19	terms	term	NOUN
emaj-339	68	20	of	of	ADP
emaj-339	68	21	reducing	reduce	VERB
emaj-339	68	22	their	their	PRON
emaj-339	68	23	cognitive	cognitive	ADJ
emaj-339	68	24	load	load	NOUN
emaj-339	68	25	or	or	CCONJ
emaj-339	68	26	physical	physical	ADJ
emaj-339	68	27	effort	effort	NOUN
emaj-339	68	28	(	(	PUNCT
emaj-339	68	29	baumeister	baumeister	NOUN
emaj-339	68	30	et	et	PROPN
emaj-339	68	31	al	al	PROPN
emaj-339	68	32	.	.	PROPN
emaj-339	68	33	,	,	PUNCT
emaj-339	68	34	2018	2018	NUM
emaj-339	68	35	)	)	PUNCT
emaj-339	68	36	.	.	PUNCT
emaj-339	69	1	time	time	NOUN
emaj-339	69	2	constraints	constraint	NOUN
emaj-339	69	3	,	,	PUNCT
emaj-339	69	4	work	work	NOUN
emaj-339	69	5	-	-	PUNCT
emaj-339	69	6	life	life	NOUN
emaj-339	69	7	balance	balance	NOUN
emaj-339	69	8	,	,	PUNCT
emaj-339	69	9	and	and	CCONJ
emaj-339	69	10	increasing	increase	VERB
emaj-339	69	11	demands	demand	NOUN
emaj-339	69	12	of	of	ADP
emaj-339	69	13	modern	modern	ADJ
emaj-339	69	14	lifestyles	lifestyle	NOUN
emaj-339	69	15	have	have	AUX
emaj-339	69	16	made	make	VERB
emaj-339	69	17	convenience	convenience	NOUN
emaj-339	69	18	a	a	DET
emaj-339	69	19	highly	highly	ADV
emaj-339	69	20	valued	value	VERB
emaj-339	69	21	attribute	attribute	NOUN
emaj-339	69	22	for	for	ADP
emaj-339	69	23	individuals	individual	NOUN
emaj-339	69	24	when	when	SCONJ
emaj-339	69	25	making	make	VERB
emaj-339	69	26	choices	choice	NOUN
emaj-339	69	27	(	(	PUNCT
emaj-339	69	28	baumeister	baumeister	NOUN
emaj-339	69	29	et	et	PROPN
emaj-339	69	30	al	al	PROPN
emaj-339	69	31	.	.	PROPN
emaj-339	69	32	,	,	PUNCT
emaj-339	69	33	2018	2018	NUM
emaj-339	69	34	)	)	PUNCT
emaj-339	69	35	.	.	PUNCT
emaj-339	70	1	convenience	convenience	NOUN
emaj-339	70	2	also	also	ADV
emaj-339	70	3	affects	affect	VERB
emaj-339	70	4	individuals	individual	NOUN
emaj-339	70	5	'	'	PART
emaj-339	70	6	decision	decision	NOUN
emaj-339	70	7	-	-	PUNCT
emaj-339	70	8	making	make	VERB
emaj-339	70	9	processes	process	NOUN
emaj-339	70	10	.	.	PUNCT
emaj-339	71	1	research	research	NOUN
emaj-339	71	2	has	have	AUX
emaj-339	71	3	demonstrated	demonstrate	VERB
emaj-339	71	4	that	that	SCONJ
emaj-339	71	5	individuals	individual	NOUN
emaj-339	71	6	are	be	AUX
emaj-339	71	7	more	more	ADV
emaj-339	71	8	likely	likely	ADJ
emaj-339	71	9	to	to	PART
emaj-339	71	10	opt	opt	VERB
emaj-339	71	11	for	for	ADP
emaj-339	71	12	convenient	convenient	ADJ
emaj-339	71	13	options	option	NOUN
emaj-339	71	14	,	,	PUNCT
emaj-339	71	15	even	even	ADV
emaj-339	71	16	if	if	SCONJ
emaj-339	71	17	they	they	PRON
emaj-339	71	18	are	be	AUX
emaj-339	71	19	costlier	costly	ADJ
emaj-339	71	20	or	or	CCONJ
emaj-339	71	21	of	of	ADP
emaj-339	71	22	slightly	slightly	ADV
emaj-339	71	23	lower	low	ADJ
emaj-339	71	24	quality	quality	NOUN
emaj-339	71	25	(	(	PUNCT
emaj-339	71	26	ariely	ariely	ADV
emaj-339	71	27	&	&	CCONJ
emaj-339	71	28	wertenbroch	wertenbroch	NOUN
emaj-339	71	29	,	,	PUNCT
emaj-339	71	30	2002	2002	NUM
emaj-339	71	31	)	)	PUNCT
emaj-339	71	32	.	.	PUNCT
emaj-339	72	1	this	this	DET
emaj-339	72	2	trade	trade	NOUN
emaj-339	72	3	-	-	PUNCT
emaj-339	72	4	off	off	NOUN
emaj-339	72	5	between	between	ADP
emaj-339	72	6	convenience	convenience	NOUN
emaj-339	72	7	and	and	CCONJ
emaj-339	72	8	other	other	ADJ
emaj-339	72	9	factors	factor	NOUN
emaj-339	72	10	like	like	ADP
emaj-339	72	11	price	price	NOUN
emaj-339	72	12	or	or	CCONJ
emaj-339	72	13	quality	quality	NOUN
emaj-339	72	14	is	be	AUX
emaj-339	72	15	influenced	influence	VERB
emaj-339	72	16	by	by	ADP
emaj-339	72	17	individuals	individual	NOUN
emaj-339	72	18	'	'	PART
emaj-339	72	19	perceived	perceive	VERB
emaj-339	72	20	time	time	NOUN
emaj-339	72	21	scarcity	scarcity	NOUN
emaj-339	72	22	and	and	CCONJ
emaj-339	72	23	the	the	DET
emaj-339	72	24	desire	desire	NOUN
emaj-339	72	25	for	for	ADP
emaj-339	72	26	simplification	simplification	NOUN
emaj-339	72	27	of	of	ADP
emaj-339	72	28	their	their	PRON
emaj-339	72	29	decisionmaking	decisionmake	VERB
emaj-339	72	30	processes	process	NOUN
emaj-339	72	31	(	(	PUNCT
emaj-339	72	32	ariely	ariely	ADV
emaj-339	72	33	&	&	CCONJ
emaj-339	72	34	wertenbroch	wertenbroch	NOUN
emaj-339	72	35	,	,	PUNCT
emaj-339	72	36	2002	2002	NUM
emaj-339	72	37	)	)	PUNCT
emaj-339	72	38	.	.	PUNCT
emaj-339	73	1	product	product	NOUN
emaj-339	73	2	credibility	credibility	NOUN
emaj-339	73	3	is	be	AUX
emaj-339	73	4	an	an	DET
emaj-339	73	5	essential	essential	ADJ
emaj-339	73	6	factor	factor	NOUN
emaj-339	73	7	that	that	PRON
emaj-339	73	8	significantly	significantly	ADV
emaj-339	73	9	influences	influence	VERB
emaj-339	73	10	consumer	consumer	NOUN
emaj-339	73	11	decision	decision	NOUN
emaj-339	73	12	-	-	PUNCT
emaj-339	73	13	making	making	NOUN
emaj-339	73	14	and	and	CCONJ
emaj-339	73	15	behavioral	behavioral	ADJ
emaj-339	73	16	experience	experience	NOUN
emaj-339	73	17	.	.	PUNCT
emaj-339	74	1	credibility	credibility	NOUN
emaj-339	74	2	refers	refer	VERB
emaj-339	74	3	to	to	ADP
emaj-339	74	4	the	the	DET
emaj-339	74	5	extent	extent	NOUN
emaj-339	74	6	to	to	PART
emaj-339	74	7	which	which	PRON
emaj-339	74	8	consumers	consumer	NOUN
emaj-339	74	9	perceive	perceive	VERB
emaj-339	74	10	a	a	DET
emaj-339	74	11	product	product	NOUN
emaj-339	74	12	or	or	CCONJ
emaj-339	74	13	brand	brand	NOUN
emaj-339	74	14	to	to	PART
emaj-339	74	15	be	be	AUX
emaj-339	74	16	trustworthy	trustworthy	ADJ
emaj-339	74	17	,	,	PUNCT
emaj-339	74	18	reliable	reliable	ADJ
emaj-339	74	19	,	,	PUNCT
emaj-339	74	20	and	and	CCONJ
emaj-339	74	21	of	of	ADP
emaj-339	74	22	high	high	ADJ
emaj-339	74	23	quality	quality	NOUN
emaj-339	74	24	(	(	PUNCT
emaj-339	74	25	kim	kim	PROPN
emaj-339	74	26	&	&	CCONJ
emaj-339	74	27	lennon	lennon	PROPN
emaj-339	74	28	,	,	PUNCT
emaj-339	74	29	2019	2019	NUM
emaj-339	74	30	)	)	PUNCT
emaj-339	74	31	.	.	PUNCT
emaj-339	75	1	the	the	DET
emaj-339	75	2	concept	concept	NOUN
emaj-339	75	3	of	of	ADP
emaj-339	75	4	product	product	NOUN
emaj-339	75	5	credibility	credibility	NOUN
emaj-339	75	6	has	have	AUX
emaj-339	75	7	gained	gain	VERB
emaj-339	75	8	considerable	considerable	ADJ
emaj-339	75	9	attention	attention	NOUN
emaj-339	75	10	in	in	ADP
emaj-339	75	11	the	the	DET
emaj-339	75	12	field	field	NOUN
emaj-339	75	13	of	of	ADP
emaj-339	75	14	consumer	consumer	NOUN
emaj-339	75	15	psychology	psychology	NOUN
emaj-339	75	16	as	as	SCONJ
emaj-339	75	17	it	it	PRON
emaj-339	75	18	directly	directly	ADV
emaj-339	75	19	impacts	impact	VERB
emaj-339	75	20	consumer	consumer	NOUN
emaj-339	75	21	attitudes	attitude	NOUN
emaj-339	75	22	,	,	PUNCT
emaj-339	75	23	perceptions	perception	NOUN
emaj-339	75	24	,	,	PUNCT
emaj-339	75	25	and	and	CCONJ
emaj-339	75	26	behavior	behavior	NOUN
emaj-339	75	27	towards	towards	ADP
emaj-339	75	28	a	a	DET
emaj-339	75	29	product	product	NOUN
emaj-339	75	30	or	or	CCONJ
emaj-339	75	31	brand	brand	NOUN
emaj-339	75	32	.	.	PUNCT
emaj-339	76	1	when	when	SCONJ
emaj-339	76	2	consumers	consumer	NOUN
emaj-339	76	3	perceive	perceive	VERB
emaj-339	76	4	a	a	DET
emaj-339	76	5	product	product	NOUN
emaj-339	76	6	to	to	PART
emaj-339	76	7	be	be	AUX
emaj-339	76	8	credible	credible	ADJ
emaj-339	76	9	,	,	PUNCT
emaj-339	76	10	it	it	PRON
emaj-339	76	11	enhances	enhance	VERB
emaj-339	76	12	their	their	PRON
emaj-339	76	13	trust	trust	NOUN
emaj-339	76	14	in	in	ADP
emaj-339	76	15	the	the	DET
emaj-339	76	16	product	product	NOUN
emaj-339	76	17	and	and	CCONJ
emaj-339	76	18	reduces	reduce	VERB
emaj-339	76	19	the	the	DET
emaj-339	76	20	perceived	perceive	VERB
emaj-339	76	21	risks	risk	NOUN
emaj-339	76	22	associated	associate	VERB
emaj-339	76	23	with	with	ADP
emaj-339	76	24	the	the	DET
emaj-339	76	25	purchase	purchase	NOUN
emaj-339	76	26	(	(	PUNCT
emaj-339	76	27	chang	chang	PROPN
emaj-339	76	28	&	&	CCONJ
emaj-339	76	29	jones	jones	PROPN
emaj-339	76	30	,	,	PUNCT
emaj-339	76	31	2018	2018	NUM
emaj-339	76	32	)	)	PUNCT
emaj-339	76	33	.	.	PUNCT
emaj-339	77	1	this	this	PRON
emaj-339	77	2	,	,	PUNCT
emaj-339	77	3	in	in	ADP
emaj-339	77	4	turn	turn	NOUN
emaj-339	77	5	,	,	PUNCT
emaj-339	77	6	increases	increase	VERB
emaj-339	77	7	the	the	DET
emaj-339	77	8	likelihood	likelihood	NOUN
emaj-339	77	9	of	of	ADP
emaj-339	77	10	consumers	consumer	NOUN
emaj-339	77	11	engaging	engage	VERB
emaj-339	77	12	in	in	ADP
emaj-339	77	13	positive	positive	ADJ
emaj-339	77	14	behaviors	behavior	NOUN
emaj-339	77	15	such	such	ADJ
emaj-339	77	16	as	as	ADP
emaj-339	77	17	purchasing	purchase	VERB
emaj-339	77	18	the	the	DET
emaj-339	77	19	product	product	NOUN
emaj-339	77	20	,	,	PUNCT
emaj-339	77	21	recommending	recommend	VERB
emaj-339	77	22	it	it	PRON
emaj-339	77	23	to	to	ADP
emaj-339	77	24	others	other	NOUN
emaj-339	77	25	,	,	PUNCT
emaj-339	77	26	or	or	CCONJ
emaj-339	77	27	becoming	become	VERB
emaj-339	77	28	loyal	loyal	ADJ
emaj-339	77	29	customers	customer	NOUN
emaj-339	77	30	.	.	PUNCT
emaj-339	78	1	on	on	ADP
emaj-339	78	2	the	the	DET
emaj-339	78	3	contrary	contrary	NOUN
emaj-339	78	4	,	,	PUNCT
emaj-339	78	5	if	if	SCONJ
emaj-339	78	6	a	a	DET
emaj-339	78	7	product	product	NOUN
emaj-339	78	8	lacks	lack	VERB
emaj-339	78	9	credibility	credibility	NOUN
emaj-339	78	10	,	,	PUNCT
emaj-339	78	11	consumers	consumer	NOUN
emaj-339	78	12	may	may	AUX
emaj-339	78	13	become	become	VERB
emaj-339	78	14	skeptical	skeptical	ADJ
emaj-339	78	15	,	,	PUNCT
emaj-339	78	16	leading	lead	VERB
emaj-339	78	17	to	to	ADP
emaj-339	78	18	negative	negative	ADJ
emaj-339	78	19	attitudes	attitude	NOUN
emaj-339	78	20	and	and	CCONJ
emaj-339	78	21	reduced	reduce	VERB
emaj-339	78	22	behavioral	behavioral	ADJ
emaj-339	78	23	engagement	engagement	NOUN
emaj-339	78	24	.	.	PUNCT
emaj-339	79	1	research	research	NOUN
emaj-339	79	2	has	have	AUX
emaj-339	79	3	shown	show	VERB
emaj-339	79	4	a	a	DET
emaj-339	79	5	strong	strong	ADJ
emaj-339	79	6	link	link	NOUN
emaj-339	79	7	between	between	ADP
emaj-339	79	8	product	product	NOUN
emaj-339	79	9	credibility	credibility	NOUN
emaj-339	79	10	and	and	CCONJ
emaj-339	79	11	consumer	consumer	NOUN
emaj-339	79	12	behavioral	behavioral	ADJ
emaj-339	79	13	experience	experience	NOUN
emaj-339	79	14	.	.	PUNCT
emaj-339	80	1	for	for	ADP
emaj-339	80	2	instance	instance	NOUN
emaj-339	80	3	,	,	PUNCT
emaj-339	80	4	a	a	DET
emaj-339	80	5	study	study	NOUN
emaj-339	80	6	conducted	conduct	VERB
emaj-339	80	7	by	by	ADP
emaj-339	80	8	fu	fu	PROPN
emaj-339	80	9	,	,	PUNCT
emaj-339	80	10	kwan	kwan	PROPN
emaj-339	80	11	,	,	PUNCT
emaj-339	80	12	and	and	CCONJ
emaj-339	80	13	ho	ho	PROPN
emaj-339	80	14	(	(	PUNCT
emaj-339	80	15	2019	2019	NUM
emaj-339	80	16	)	)	PUNCT
emaj-339	80	17	found	find	VERB
emaj-339	80	18	that	that	SCONJ
emaj-339	80	19	consumers	consumer	NOUN
emaj-339	80	20	were	be	AUX
emaj-339	80	21	more	more	ADV
emaj-339	80	22	likely	likely	ADJ
emaj-339	80	23	to	to	PART
emaj-339	80	24	engage	engage	VERB
emaj-339	80	25	in	in	ADP
emaj-339	80	26	positive	positive	ADJ
emaj-339	80	27	wordof	wordof	NOUN
emaj-339	80	28	-	-	PUNCT
emaj-339	80	29	mouth	mouth	NOUN
emaj-339	80	30	communication	communication	NOUN
emaj-339	80	31	and	and	CCONJ
emaj-339	80	32	repurchase	repurchase	NOUN
emaj-339	80	33	behaviors	behavior	NOUN
emaj-339	80	34	when	when	SCONJ
emaj-339	80	35	they	they	PRON
emaj-339	80	36	perceived	perceive	VERB
emaj-339	80	37	a	a	DET
emaj-339	80	38	product	product	NOUN
emaj-339	80	39	to	to	PART
emaj-339	80	40	be	be	AUX
emaj-339	80	41	highly	highly	ADV
emaj-339	80	42	credible	credible	ADJ
emaj-339	80	43	.	.	PUNCT
emaj-339	81	1	similarly	similarly	ADV
emaj-339	81	2	,	,	PUNCT
emaj-339	81	3	another	another	DET
emaj-339	81	4	study	study	NOUN
emaj-339	81	5	by	by	ADP
emaj-339	81	6	rui	rui	PROPN
emaj-339	81	7	,	,	PUNCT
emaj-339	81	8	wei	wei	PROPN
emaj-339	81	9	,	,	PUNCT
emaj-339	81	10	and	and	CCONJ
emaj-339	81	11	fennis	fennis	PROPN
emaj-339	81	12	(	(	PUNCT
emaj-339	81	13	2017	2017	NUM
emaj-339	81	14	)	)	PUNCT
emaj-339	81	15	revealed	reveal	VERB
emaj-339	81	16	that	that	SCONJ
emaj-339	81	17	high	high	ADJ
emaj-339	81	18	credibility	credibility	NOUN
emaj-339	81	19	products	product	NOUN
emaj-339	81	20	were	be	AUX
emaj-339	81	21	more	more	ADV
emaj-339	81	22	effective	effective	ADJ
emaj-339	81	23	in	in	ADP
emaj-339	81	24	persuading	persuade	VERB
emaj-339	81	25	consumers	consumer	NOUN
emaj-339	81	26	to	to	PART
emaj-339	81	27	adopt	adopt	VERB
emaj-339	81	28	new	new	ADJ
emaj-339	81	29	behavioral	behavioral	ADJ
emaj-339	81	30	habits	habit	NOUN
emaj-339	81	31	compared	compare	VERB
emaj-339	81	32	to	to	ADP
emaj-339	81	33	low	low	ADJ
emaj-339	81	34	credibility	credibility	NOUN
emaj-339	81	35	products	product	NOUN
emaj-339	81	36	.	.	PUNCT
emaj-339	82	1	furthermore	furthermore	ADV
emaj-339	82	2	,	,	PUNCT
emaj-339	82	3	credibility	credibility	NOUN
emaj-339	82	4	can	can	AUX
emaj-339	82	5	also	also	ADV
emaj-339	82	6	impact	impact	VERB
emaj-339	82	7	consumer	consumer	NOUN
emaj-339	82	8	decision	decision	NOUN
emaj-339	82	9	-	-	PUNCT
emaj-339	82	10	making	make	VERB
emaj-339	82	11	processes	process	NOUN
emaj-339	82	12	.	.	PUNCT
emaj-339	83	1	when	when	SCONJ
emaj-339	83	2	faced	face	VERB
emaj-339	83	3	with	with	ADP
emaj-339	83	4	multiple	multiple	ADJ
emaj-339	83	5	options	option	NOUN
emaj-339	83	6	,	,	PUNCT
emaj-339	83	7	consumers	consumer	NOUN
emaj-339	83	8	tend	tend	VERB
emaj-339	83	9	to	to	PART
emaj-339	83	10	rely	rely	VERB
emaj-339	83	11	on	on	ADP
emaj-339	83	12	cues	cue	NOUN
emaj-339	83	13	and	and	CCONJ
emaj-339	83	14	information	information	NOUN
emaj-339	83	15	related	relate	VERB
emaj-339	83	16	to	to	ADP
emaj-339	83	17	the	the	DET
emaj-339	83	18	credibility	credibility	NOUN
emaj-339	83	19	of	of	ADP
emaj-339	83	20	the	the	DET
emaj-339	83	21	product	product	NOUN
emaj-339	83	22	or	or	CCONJ
emaj-339	83	23	brand	brand	NOUN
emaj-339	83	24	(	(	PUNCT
emaj-339	83	25	orsingher	orsingher	NOUN
emaj-339	83	26	et	et	PROPN
emaj-339	83	27	al	al	PROPN
emaj-339	83	28	.	.	PROPN
emaj-339	83	29	,	,	PUNCT
emaj-339	83	30	2020	2020	NUM
emaj-339	83	31	)	)	PUNCT
emaj-339	83	32	.	.	PUNCT
emaj-339	84	1	the	the	DET
emaj-339	84	2	perceived	perceive	VERB
emaj-339	84	3	credibility	credibility	NOUN
emaj-339	84	4	of	of	ADP
emaj-339	84	5	a	a	DET
emaj-339	84	6	product	product	NOUN
emaj-339	84	7	can	can	AUX
emaj-339	84	8	serve	serve	VERB
emaj-339	84	9	as	as	ADP
emaj-339	84	10	a	a	DET
emaj-339	84	11	shortcut	shortcut	NOUN
emaj-339	84	12	for	for	SCONJ
emaj-339	84	13	consumers	consumer	NOUN
emaj-339	84	14	to	to	PART
emaj-339	84	15	evaluate	evaluate	VERB
emaj-339	84	16	its	its	PRON
emaj-339	84	17	quality	quality	NOUN
emaj-339	84	18	and	and	CCONJ
emaj-339	84	19	make	make	VERB
emaj-339	84	20	informed	informed	ADJ
emaj-339	84	21	decisions	decision	NOUN
emaj-339	84	22	.	.	PUNCT
emaj-339	85	1	for	for	ADP
emaj-339	85	2	example	example	NOUN
emaj-339	85	3	,	,	PUNCT
emaj-339	85	4	a	a	DET
emaj-339	85	5	study	study	NOUN
emaj-339	85	6	by	by	ADP
emaj-339	85	7	jaccard	jaccard	PROPN
emaj-339	85	8	,	,	PUNCT
emaj-339	85	9	levav	levav	PROPN
emaj-339	85	10	,	,	PUNCT
emaj-339	85	11	and	and	CCONJ
emaj-339	85	12	zhang	zhang	PROPN
emaj-339	85	13	(	(	PUNCT
emaj-339	85	14	2017	2017	NUM
emaj-339	85	15	)	)	PUNCT
emaj-339	85	16	showed	show	VERB
emaj-339	85	17	that	that	SCONJ
emaj-339	85	18	consumers	consumer	NOUN
emaj-339	85	19	were	be	AUX
emaj-339	85	20	more	more	ADV
emaj-339	85	21	likely	likely	ADJ
emaj-339	85	22	to	to	PART
emaj-339	85	23	choose	choose	VERB
emaj-339	85	24	a	a	DET
emaj-339	85	25	product	product	NOUN
emaj-339	85	26	that	that	PRON
emaj-339	85	27	was	be	AUX
emaj-339	85	28	endorsed	endorse	VERB
emaj-339	85	29	by	by	ADP
emaj-339	85	30	a	a	DET
emaj-339	85	31	credible	credible	ADJ
emaj-339	85	32	celebrity	celebrity	NOUN
emaj-339	85	33	than	than	ADP
emaj-339	85	34	one	one	NUM
emaj-339	85	35	without	without	ADP
emaj-339	85	36	any	any	DET
emaj-339	85	37	endorsements	endorsement	NOUN
emaj-339	85	38	.	.	PUNCT
emaj-339	86	1	choice	choice	NOUN
emaj-339	86	2	and	and	CCONJ
emaj-339	86	3	comparison	comparison	NOUN
emaj-339	86	4	play	play	VERB
emaj-339	86	5	integral	integral	ADJ
emaj-339	86	6	roles	role	NOUN
emaj-339	86	7	in	in	ADP
emaj-339	86	8	shaping	shape	VERB
emaj-339	86	9	our	our	PRON
emaj-339	86	10	behavioral	behavioral	ADJ
emaj-339	86	11	experiences	experience	NOUN
emaj-339	86	12	.	.	PUNCT
emaj-339	87	1	the	the	DET
emaj-339	87	2	process	process	NOUN
emaj-339	87	3	of	of	ADP
emaj-339	87	4	making	make	VERB
emaj-339	87	5	choices	choice	NOUN
emaj-339	87	6	involves	involve	VERB
emaj-339	87	7	evaluating	evaluate	VERB
emaj-339	87	8	and	and	CCONJ
emaj-339	87	9	selecting	selecting	NOUN
emaj-339	87	10	between	between	ADP
emaj-339	87	11	different	different	ADJ
emaj-339	87	12	options	option	NOUN
emaj-339	87	13	available	available	ADJ
emaj-339	87	14	to	to	ADP
emaj-339	87	15	us	we	PRON
emaj-339	87	16	.	.	PUNCT
emaj-339	88	1	this	this	DET
emaj-339	88	2	process	process	NOUN
emaj-339	88	3	is	be	AUX
emaj-339	88	4	not	not	PART
emaj-339	88	5	only	only	ADV
emaj-339	88	6	influenced	influence	VERB
emaj-339	88	7	by	by	ADP
emaj-339	88	8	our	our	PRON
emaj-339	88	9	personal	personal	ADJ
emaj-339	88	10	preferences	preference	NOUN
emaj-339	88	11	and	and	CCONJ
emaj-339	88	12	desires	desire	NOUN
emaj-339	88	13	but	but	CCONJ
emaj-339	88	14	is	be	AUX
emaj-339	88	15	also	also	ADV
emaj-339	88	16	influenced	influence	VERB
emaj-339	88	17	by	by	ADP
emaj-339	88	18	external	external	ADJ
emaj-339	88	19	factors	factor	NOUN
emaj-339	88	20	such	such	ADJ
emaj-339	88	21	as	as	ADP
emaj-339	88	22	societal	societal	ADJ
emaj-339	88	23	norms	norm	NOUN
emaj-339	88	24	,	,	PUNCT
emaj-339	88	25	cultural	cultural	ADJ
emaj-339	88	26	values	value	NOUN
emaj-339	88	27	,	,	PUNCT
emaj-339	88	28	and	and	CCONJ
emaj-339	88	29	environmental	environmental	ADJ
emaj-339	88	30	constraints	constraint	NOUN
emaj-339	88	31	(	(	PUNCT
emaj-339	88	32	wang	wang	PROPN
emaj-339	88	33	,	,	PUNCT
emaj-339	88	34	keren	keren	PROPN
emaj-339	88	35	,	,	PUNCT
emaj-339	88	36	&	&	CCONJ
emaj-339	88	37	gonzalez	gonzalez	PROPN
emaj-339	88	38	,	,	PUNCT
emaj-339	88	39	2017	2017	NUM
emaj-339	88	40	)	)	PUNCT
emaj-339	88	41	.	.	PUNCT
emaj-339	89	1	our	our	PRON
emaj-339	89	2	choices	choice	NOUN
emaj-339	89	3	have	have	VERB
emaj-339	89	4	the	the	DET
emaj-339	89	5	potential	potential	NOUN
emaj-339	89	6	to	to	PART
emaj-339	89	7	impact	impact	VERB
emaj-339	89	8	our	our	PRON
emaj-339	89	9	experiences	experience	NOUN
emaj-339	89	10	as	as	SCONJ
emaj-339	89	11	they	they	PRON
emaj-339	89	12	determine	determine	VERB
emaj-339	89	13	the	the	DET
emaj-339	89	14	paths	path	NOUN
emaj-339	89	15	we	we	PRON
emaj-339	89	16	take	take	VERB
emaj-339	89	17	and	and	CCONJ
emaj-339	89	18	the	the	DET
emaj-339	89	19	opportunities	opportunity	NOUN
emaj-339	89	20	we	we	PRON
emaj-339	89	21	engage	engage	VERB
emaj-339	89	22	with	with	ADP
emaj-339	89	23	.	.	PUNCT
emaj-339	90	1	furthermore	furthermore	ADV
emaj-339	90	2	,	,	PUNCT
emaj-339	90	3	comparison	comparison	NOUN
emaj-339	90	4	is	be	AUX
emaj-339	90	5	another	another	DET
emaj-339	90	6	key	key	ADJ
emaj-339	90	7	factor	factor	NOUN
emaj-339	90	8	that	that	PRON
emaj-339	90	9	influences	influence	VERB
emaj-339	90	10	our	our	PRON
emaj-339	90	11	behavioral	behavioral	ADJ
emaj-339	90	12	experiences	experience	NOUN
emaj-339	90	13	.	.	PUNCT
emaj-339	91	1	we	we	PRON
emaj-339	91	2	regularly	regularly	ADV
emaj-339	91	3	engage	engage	VERB
emaj-339	91	4	in	in	ADP
emaj-339	91	5	comparing	compare	VERB
emaj-339	91	6	ourselves	ourselves	PRON
emaj-339	91	7	with	with	ADP
emaj-339	91	8	others	other	NOUN
emaj-339	91	9	,	,	PUNCT
emaj-339	91	10	both	both	CCONJ
emaj-339	91	11	consciously	consciously	ADV
emaj-339	91	12	and	and	CCONJ
emaj-339	91	13	unconsciously	unconsciously	ADV
emaj-339	91	14	.	.	PUNCT
emaj-339	92	1	social	social	ADJ
emaj-339	92	2	comparison	comparison	NOUN
emaj-339	92	3	theory	theory	NOUN
emaj-339	92	4	suggests	suggest	VERB
emaj-339	92	5	that	that	SCONJ
emaj-339	92	6	individuals	individual	NOUN
emaj-339	92	7	tend	tend	VERB
emaj-339	92	8	to	to	PART
emaj-339	92	9	evaluate	evaluate	VERB
emaj-339	92	10	their	their	PRON
emaj-339	92	11	own	own	ADJ
emaj-339	92	12	abilities	ability	NOUN
emaj-339	92	13	,	,	PUNCT
emaj-339	92	14	opinions	opinion	NOUN
emaj-339	92	15	,	,	PUNCT
emaj-339	92	16	and	and	CCONJ
emaj-339	92	17	success	success	NOUN
emaj-339	92	18	in	in	ADP
emaj-339	92	19	relation	relation	NOUN
emaj-339	92	20	to	to	ADP
emaj-339	92	21	others	other	NOUN
emaj-339	92	22	in	in	ADP
emaj-339	92	23	order	order	NOUN
emaj-339	92	24	to	to	PART
emaj-339	92	25	obtain	obtain	VERB
emaj-339	92	26	accurate	accurate	ADJ
emaj-339	92	27	self	self	NOUN
emaj-339	92	28	-	-	PUNCT
emaj-339	92	29	assessments	assessment	NOUN
emaj-339	92	30	and	and	CCONJ
emaj-339	92	31	improve	improve	VERB
emaj-339	92	32	their	their	PRON
emaj-339	92	33	self	self	NOUN
emaj-339	92	34	-	-	PUNCT
emaj-339	92	35	esteem	esteem	NOUN
emaj-339	92	36	(	(	PUNCT
emaj-339	92	37	festinger	festinger	NOUN
emaj-339	92	38	,	,	PUNCT
emaj-339	92	39	1954	1954	NUM
emaj-339	92	40	)	)	PUNCT
emaj-339	92	41	.	.	PUNCT
emaj-339	93	1	through	through	ADP
emaj-339	93	2	comparison	comparison	NOUN
emaj-339	93	3	,	,	PUNCT
emaj-339	93	4	we	we	PRON
emaj-339	93	5	gain	gain	VERB
emaj-339	93	6	insights	insight	NOUN
emaj-339	93	7	into	into	ADP
emaj-339	93	8	how	how	SCONJ
emaj-339	93	9	we	we	PRON
emaj-339	93	10	measure	measure	VERB
emaj-339	93	11	up	up	ADP
emaj-339	93	12	against	against	ADP
emaj-339	93	13	others	other	NOUN
emaj-339	93	14	,	,	PUNCT
emaj-339	93	15	leading	lead	VERB
emaj-339	93	16	to	to	ADP
emaj-339	93	17	feelings	feeling	NOUN
emaj-339	93	18	of	of	ADP
emaj-339	93	19	either	either	DET
emaj-339	93	20	inferiority	inferiority	NOUN
emaj-339	93	21	or	or	CCONJ
emaj-339	93	22	superiority	superiority	NOUN
emaj-339	93	23	,	,	PUNCT
emaj-339	93	24	and	and	CCONJ
emaj-339	93	25	subsequently	subsequently	ADV
emaj-339	93	26	,	,	PUNCT
emaj-339	93	27	impacting	impact	VERB
emaj-339	93	28	our	our	PRON
emaj-339	93	29	behavior	behavior	NOUN
emaj-339	93	30	and	and	CCONJ
emaj-339	93	31	decision	decision	NOUN
emaj-339	93	32	-	-	PUNCT
emaj-339	93	33	making	make	VERB
emaj-339	93	34	process	process	NOUN
emaj-339	93	35	.	.	PUNCT
emaj-339	94	1	choice	choice	NOUN
emaj-339	94	2	and	and	CCONJ
emaj-339	94	3	comparison	comparison	NOUN
emaj-339	94	4	are	be	AUX
emaj-339	94	5	closely	closely	ADV
emaj-339	94	6	interconnected	interconnect	VERB
emaj-339	94	7	.	.	PUNCT
emaj-339	95	1	our	our	PRON
emaj-339	95	2	choices	choice	NOUN
emaj-339	95	3	are	be	AUX
emaj-339	95	4	often	often	ADV
emaj-339	95	5	influenced	influence	VERB
emaj-339	95	6	by	by	ADP
emaj-339	95	7	how	how	SCONJ
emaj-339	95	8	we	we	PRON
emaj-339	95	9	perceive	perceive	VERB
emaj-339	95	10	ourselves	ourselves	PRON
emaj-339	95	11	in	in	ADP
emaj-339	95	12	comparison	comparison	NOUN
emaj-339	95	13	to	to	ADP
emaj-339	95	14	others	other	NOUN
emaj-339	95	15	(	(	PUNCT
emaj-339	95	16	wills	will	NOUN
emaj-339	95	17	,	,	PUNCT
emaj-339	95	18	1981	1981	NUM
emaj-339	95	19	)	)	PUNCT
emaj-339	95	20	.	.	PUNCT
emaj-339	96	1	for	for	ADP
emaj-339	96	2	instance	instance	NOUN
emaj-339	96	3	,	,	PUNCT
emaj-339	96	4	individuals	individual	NOUN
emaj-339	96	5	may	may	AUX
emaj-339	96	6	choose	choose	VERB
emaj-339	96	7	a	a	DET
emaj-339	96	8	particular	particular	ADJ
emaj-339	96	9	career	career	NOUN
emaj-339	96	10	path	path	NOUN
emaj-339	96	11	based	base	VERB
emaj-339	96	12	on	on	ADP
emaj-339	96	13	their	their	PRON
emaj-339	96	14	desire	desire	NOUN
emaj-339	96	15	to	to	PART
emaj-339	96	16	achieve	achieve	VERB
emaj-339	96	17	a	a	DET
emaj-339	96	18	higher	high	ADJ
emaj-339	96	19	social	social	ADJ
emaj-339	96	20	status	status	NOUN
emaj-339	96	21	compared	compare	VERB
emaj-339	96	22	to	to	ADP
emaj-339	96	23	their	their	PRON
emaj-339	96	24	peers	peer	NOUN
emaj-339	96	25	.	.	PUNCT
emaj-339	97	1	research	research	NOUN
emaj-339	97	2	has	have	AUX
emaj-339	97	3	shown	show	VERB
emaj-339	97	4	that	that	DET
emaj-339	97	5	exposure	exposure	NOUN
emaj-339	97	6	to	to	ADP
emaj-339	97	7	upward	upward	ADJ
emaj-339	97	8	social	social	ADJ
emaj-339	97	9	comparison	comparison	NOUN
emaj-339	97	10	(	(	PUNCT
emaj-339	97	11	comparison	comparison	NOUN
emaj-339	97	12	with	with	ADP
emaj-339	97	13	someone	someone	PRON
emaj-339	97	14	perceived	perceive	VERB
emaj-339	97	15	as	as	ADP
emaj-339	97	16	better	well	ADJ
emaj-339	97	17	off	off	ADV
emaj-339	97	18	)	)	PUNCT
emaj-339	97	19	can	can	AUX
emaj-339	97	20	motivate	motivate	VERB
emaj-339	97	21	individuals	individual	NOUN
emaj-339	97	22	to	to	PART
emaj-339	97	23	engage	engage	VERB
emaj-339	97	24	in	in	ADP
emaj-339	97	25	selfimprovement	selfimprovement	NOUN
emaj-339	97	26	and	and	CCONJ
emaj-339	97	27	goal	goal	NOUN
emaj-339	97	28	-	-	PUNCT
emaj-339	97	29	directed	direct	VERB
emaj-339	97	30	behavior	behavior	NOUN
emaj-339	97	31	(	(	PUNCT
emaj-339	97	32	bian	bian	PROPN
emaj-339	97	33	,	,	PUNCT
emaj-339	97	34	leslie	leslie	PROPN
emaj-339	97	35	,	,	PUNCT
emaj-339	97	36	&	&	CCONJ
emaj-339	97	37	cimpian	cimpian	PROPN
emaj-339	97	38	,	,	PUNCT
emaj-339	97	39	2017	2017	NUM
emaj-339	97	40	)	)	PUNCT
emaj-339	97	41	.	.	PUNCT
emaj-339	98	1	on	on	ADP
emaj-339	98	2	the	the	DET
emaj-339	98	3	other	other	ADJ
emaj-339	98	4	hand	hand	NOUN
emaj-339	98	5	,	,	PUNCT
emaj-339	98	6	downward	downward	ADJ
emaj-339	98	7	social	social	ADJ
emaj-339	98	8	comparisons	comparison	NOUN
emaj-339	98	9	(	(	PUNCT
emaj-339	98	10	comparing	compare	VERB
emaj-339	98	11	with	with	ADP
emaj-339	98	12	someone	someone	PRON
emaj-339	98	13	perceived	perceive	VERB
emaj-339	98	14	as	as	ADP
emaj-339	98	15	worse	bad	ADJ
emaj-339	98	16	off	off	ADV
emaj-339	98	17	)	)	PUNCT
emaj-339	98	18	can	can	AUX
emaj-339	98	19	enhance	enhance	VERB
emaj-339	98	20	feelings	feeling	NOUN
emaj-339	98	21	of	of	ADP
emaj-339	98	22	self	self	NOUN
emaj-339	98	23	-	-	PUNCT
emaj-339	98	24	worth	worth	NOUN
emaj-339	98	25	and	and	CCONJ
emaj-339	98	26	contentment	contentment	ADJ
emaj-339	98	27	(	(	PUNCT
emaj-339	98	28	stewart	stewart	PROPN
emaj-339	98	29	,	,	PUNCT
emaj-339	98	30	locke	locke	PROPN
emaj-339	98	31	,	,	PUNCT
emaj-339	98	32	&	&	CCONJ
emaj-339	98	33	staley	staley	PROPN
emaj-339	98	34	,	,	PUNCT
emaj-339	98	35	2017	2017	NUM
emaj-339	98	36	)	)	PUNCT
emaj-339	98	37	.	.	PUNCT
emaj-339	99	1	customer	customer	NOUN
emaj-339	99	2	expectation	expectation	NOUN
emaj-339	99	3	refers	refer	VERB
emaj-339	99	4	to	to	ADP
emaj-339	99	5	the	the	DET
emaj-339	99	6	level	level	NOUN
emaj-339	99	7	of	of	ADP
emaj-339	99	8	expectations	expectation	NOUN
emaj-339	99	9	that	that	SCONJ
emaj-339	99	10	customers	customer	NOUN
emaj-339	99	11	have	have	VERB
emaj-339	99	12	for	for	ADP
emaj-339	99	13	a	a	DET
emaj-339	99	14	particular	particular	ADJ
emaj-339	99	15	product	product	NOUN
emaj-339	99	16	or	or	CCONJ
emaj-339	99	17	service	service	NOUN
emaj-339	99	18	,	,	PUNCT
emaj-339	99	19	which	which	PRON
emaj-339	99	20	is	be	AUX
emaj-339	99	21	influenced	influence	VERB
emaj-339	99	22	by	by	ADP
emaj-339	99	23	various	various	ADJ
emaj-339	99	24	factors	factor	NOUN
emaj-339	99	25	such	such	ADJ
emaj-339	99	26	as	as	ADP
emaj-339	99	27	past	past	ADJ
emaj-339	99	28	experiences	experience	NOUN
emaj-339	99	29	,	,	PUNCT
emaj-339	99	30	marketing	marketing	NOUN
emaj-339	99	31	efforts	effort	NOUN
emaj-339	99	32	,	,	PUNCT
emaj-339	99	33	and	and	CCONJ
emaj-339	99	34	social	social	ADJ
emaj-339	99	35	influences	influence	NOUN
emaj-339	99	36	.	.	PUNCT
emaj-339	100	1	it	it	PRON
emaj-339	100	2	signifies	signify	VERB
emaj-339	100	3	the	the	DET
emaj-339	100	4	understanding	understanding	NOUN
emaj-339	100	5	that	that	SCONJ
emaj-339	100	6	customers	customer	NOUN
emaj-339	100	7	'	'	PART
emaj-339	100	8	expectations	expectation	NOUN
emaj-339	100	9	may	may	AUX
emaj-339	100	10	vary	vary	VERB
emaj-339	100	11	and	and	CCONJ
emaj-339	100	12	need	need	VERB
emaj-339	100	13	to	to	PART
emaj-339	100	14	be	be	AUX
emaj-339	100	15	taken	take	VERB
emaj-339	100	16	into	into	ADP
emaj-339	100	17	account	account	NOUN
emaj-339	100	18	by	by	ADP
emaj-339	100	19	businesses	business	NOUN
emaj-339	100	20	to	to	PART
emaj-339	100	21	deliver	deliver	VERB
emaj-339	100	22	satisfactory	satisfactory	ADJ
emaj-339	100	23	experiences	experience	NOUN
emaj-339	100	24	.	.	PUNCT
emaj-339	101	1	understanding	understanding	NOUN
emaj-339	101	2	and	and	CCONJ
emaj-339	101	3	meeting	meet	VERB
emaj-339	101	4	these	these	DET
emaj-339	101	5	adjusted	adjust	VERB
emaj-339	101	6	expectations	expectation	NOUN
emaj-339	101	7	is	be	AUX
emaj-339	101	8	crucial	crucial	ADJ
emaj-339	101	9	for	for	ADP
emaj-339	101	10	an	an	DET
emaj-339	101	11	organization	organization	NOUN
emaj-339	101	12	's	's	PART
emaj-339	101	13	success	success	NOUN
emaj-339	101	14	and	and	CCONJ
emaj-339	101	15	maintaining	maintain	VERB
emaj-339	101	16	customer	customer	NOUN
emaj-339	101	17	loyalty	loyalty	NOUN
emaj-339	101	18	.	.	PUNCT
emaj-339	102	1	as	as	SCONJ
emaj-339	102	2	stated	state	VERB
emaj-339	102	3	by	by	ADP
emaj-339	102	4	pine	pine	NOUN
emaj-339	102	5	and	and	CCONJ
emaj-339	102	6	gilmore	gilmore	PROPN
emaj-339	102	7	(	(	PUNCT
emaj-339	102	8	2011	2011	NUM
emaj-339	102	9	)	)	PUNCT
emaj-339	102	10	,	,	PUNCT
emaj-339	102	11	customer	customer	NOUN
emaj-339	102	12	expectation	expectation	NOUN
emaj-339	102	13	is	be	AUX
emaj-339	102	14	shaped	shape	VERB
emaj-339	102	15	by	by	ADP
emaj-339	102	16	the	the	DET
emaj-339	102	17	sum	sum	NOUN
emaj-339	102	18	of	of	ADP
emaj-339	102	19	a	a	DET
emaj-339	102	20	customer	customer	NOUN
emaj-339	102	21	's	's	PART
emaj-339	102	22	past	past	ADJ
emaj-339	102	23	experiences	experience	NOUN
emaj-339	102	24	,	,	PUNCT
emaj-339	102	25	both	both	CCONJ
emaj-339	102	26	positive	positive	ADJ
emaj-339	102	27	and	and	CCONJ
emaj-339	102	28	negative	negative	ADJ
emaj-339	102	29	,	,	PUNCT
emaj-339	102	30	as	as	ADV
emaj-339	102	31	well	well	ADV
emaj-339	102	32	as	as	ADP
emaj-339	102	33	the	the	DET
emaj-339	102	34	influence	influence	NOUN
emaj-339	102	35	of	of	ADP
emaj-339	102	36	marketing	marketing	NOUN
emaj-339	102	37	communications	communication	NOUN
emaj-339	102	38	and	and	CCONJ
emaj-339	102	39	messages	message	NOUN
emaj-339	102	40	received	receive	VERB
emaj-339	102	41	from	from	ADP
emaj-339	102	42	the	the	DET
emaj-339	102	43	company	company	NOUN
emaj-339	102	44	.	.	PUNCT
emaj-339	103	1	volume	volume	NOUN
emaj-339	103	2	14	14	NUM
emaj-339	103	3	no	no	DET
emaj-339	103	4	2	2	NUM
emaj-339	103	5	(	(	PUNCT
emaj-339	103	6	2024	2024	NUM
emaj-339	103	7	)	)	PUNCT
emaj-339	103	8	|	|	ADV
emaj-339	103	9	issn	issn	VERB
emaj-339	103	10	2158	2158	NUM
emaj-339	103	11	-	-	SYM
emaj-339	103	12	8708	8708	NUM
emaj-339	103	13	(	(	PUNCT
emaj-339	103	14	online	online	NOUN
emaj-339	103	15	)	)	PUNCT
emaj-339	103	16	|	|	ADV
emaj-339	103	17	doi	doi	X
emaj-339	103	18	10.5195	10.5195	NUM
emaj-339	103	19	/	/	SYM
emaj-339	103	20	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	104	1	|	|	ADV
emaj-339	104	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	104	3	online	online	ADJ
emaj-339	104	4	behavioral	behavioral	ADJ
emaj-339	104	5	experience	experience	NOUN
emaj-339	104	6	of	of	ADP
emaj-339	104	7	nigeria	nigeria	PROPN
emaj-339	104	8	university	university	NOUN
emaj-339	104	9	students	student	NOUN
emaj-339	104	10	:	:	PUNCT
emaj-339	104	11	customer	customer	NOUN
emaj-339	104	12	expectation	expectation	NOUN
emaj-339	104	13	approach	approach	NOUN
emaj-339	104	14	page	page	NOUN
emaj-339	104	15	|26|	|26|	NOUN
emaj-339	104	16	emerging	emerge	VERB
emaj-339	104	17	markets	market	NOUN
emaj-339	104	18	journal	journal	NOUN
emaj-339	104	19	for	for	ADP
emaj-339	104	20	instance	instance	NOUN
emaj-339	104	21	,	,	PUNCT
emaj-339	104	22	a	a	DET
emaj-339	104	23	customer	customer	NOUN
emaj-339	104	24	who	who	PRON
emaj-339	104	25	had	have	VERB
emaj-339	104	26	a	a	DET
emaj-339	104	27	consistently	consistently	ADV
emaj-339	104	28	positive	positive	ADJ
emaj-339	104	29	experience	experience	NOUN
emaj-339	104	30	with	with	ADP
emaj-339	104	31	a	a	DET
emaj-339	104	32	brand	brand	NOUN
emaj-339	104	33	is	be	AUX
emaj-339	104	34	likely	likely	ADJ
emaj-339	104	35	to	to	PART
emaj-339	104	36	have	have	VERB
emaj-339	104	37	higher	high	ADJ
emaj-339	104	38	expectations	expectation	NOUN
emaj-339	104	39	compared	compare	VERB
emaj-339	104	40	to	to	ADP
emaj-339	104	41	one	one	NUM
emaj-339	104	42	who	who	PRON
emaj-339	104	43	had	have	VERB
emaj-339	104	44	a	a	DET
emaj-339	104	45	negative	negative	ADJ
emaj-339	104	46	encounter	encounter	NOUN
emaj-339	104	47	.	.	PUNCT
emaj-339	105	1	moreover	moreover	ADV
emaj-339	105	2	,	,	PUNCT
emaj-339	105	3	marketing	marketing	NOUN
emaj-339	105	4	efforts	effort	NOUN
emaj-339	105	5	play	play	VERB
emaj-339	105	6	a	a	DET
emaj-339	105	7	significant	significant	ADJ
emaj-339	105	8	role	role	NOUN
emaj-339	105	9	in	in	ADP
emaj-339	105	10	shaping	shape	VERB
emaj-339	105	11	customer	customer	NOUN
emaj-339	105	12	expectations	expectation	NOUN
emaj-339	105	13	.	.	PUNCT
emaj-339	106	1	companies	company	NOUN
emaj-339	106	2	have	have	VERB
emaj-339	106	3	the	the	DET
emaj-339	106	4	power	power	NOUN
emaj-339	106	5	to	to	PART
emaj-339	106	6	create	create	VERB
emaj-339	106	7	expectations	expectation	NOUN
emaj-339	106	8	through	through	ADP
emaj-339	106	9	advertising	advertising	NOUN
emaj-339	106	10	,	,	PUNCT
emaj-339	106	11	brand	brand	NOUN
emaj-339	106	12	messaging	messaging	NOUN
emaj-339	106	13	,	,	PUNCT
emaj-339	106	14	and	and	CCONJ
emaj-339	106	15	promises	promise	NOUN
emaj-339	106	16	of	of	ADP
emaj-339	106	17	quality	quality	NOUN
emaj-339	106	18	,	,	PUNCT
emaj-339	106	19	which	which	PRON
emaj-339	106	20	further	further	ADJ
emaj-339	106	21	influence	influence	NOUN
emaj-339	106	22	customers	customer	NOUN
emaj-339	106	23	'	'	PART
emaj-339	106	24	adjusted	adjusted	ADJ
emaj-339	106	25	expectations	expectation	NOUN
emaj-339	106	26	.	.	PUNCT
emaj-339	107	1	in	in	ADP
emaj-339	107	2	addition	addition	NOUN
emaj-339	107	3	to	to	ADP
emaj-339	107	4	individual	individual	ADJ
emaj-339	107	5	experiences	experience	NOUN
emaj-339	107	6	and	and	CCONJ
emaj-339	107	7	marketing	marketing	NOUN
emaj-339	107	8	influences	influence	NOUN
emaj-339	107	9	,	,	PUNCT
emaj-339	107	10	social	social	ADJ
emaj-339	107	11	influences	influence	NOUN
emaj-339	107	12	also	also	ADV
emaj-339	107	13	impact	impact	VERB
emaj-339	107	14	customer	customer	NOUN
emaj-339	107	15	expectations	expectation	NOUN
emaj-339	107	16	.	.	PUNCT
emaj-339	108	1	according	accord	VERB
emaj-339	108	2	to	to	ADP
emaj-339	108	3	schneider	schneider	NOUN
emaj-339	108	4	and	and	CCONJ
emaj-339	108	5	bowen	bowen	PROPN
emaj-339	108	6	(	(	PUNCT
emaj-339	108	7	2019	2019	NUM
emaj-339	108	8	)	)	PUNCT
emaj-339	108	9	,	,	PUNCT
emaj-339	108	10	social	social	ADJ
emaj-339	108	11	factors	factor	NOUN
emaj-339	108	12	can	can	AUX
emaj-339	108	13	include	include	VERB
emaj-339	108	14	the	the	DET
emaj-339	108	15	influence	influence	NOUN
emaj-339	108	16	of	of	ADP
emaj-339	108	17	family	family	NOUN
emaj-339	108	18	,	,	PUNCT
emaj-339	108	19	friends	friend	NOUN
emaj-339	108	20	,	,	PUNCT
emaj-339	108	21	colleagues	colleague	NOUN
emaj-339	108	22	,	,	PUNCT
emaj-339	108	23	online	online	ADJ
emaj-339	108	24	reviews	review	NOUN
emaj-339	108	25	,	,	PUNCT
emaj-339	108	26	and	and	CCONJ
emaj-339	108	27	social	social	ADJ
emaj-339	108	28	media	medium	NOUN
emaj-339	108	29	,	,	PUNCT
emaj-339	108	30	which	which	PRON
emaj-339	108	31	all	all	PRON
emaj-339	108	32	contribute	contribute	VERB
emaj-339	108	33	to	to	ADP
emaj-339	108	34	forming	form	VERB
emaj-339	108	35	expectations	expectation	NOUN
emaj-339	108	36	.	.	PUNCT
emaj-339	109	1	decomposed	decompose	VERB
emaj-339	109	2	theory	theory	NOUN
emaj-339	109	3	of	of	ADP
emaj-339	109	4	planned	plan	VERB
emaj-339	109	5	behaviour	behaviour	NOUN
emaj-339	109	6	(	(	PUNCT
emaj-339	109	7	dtpb	dtpb	PROPN
emaj-339	109	8	)	)	PUNCT
emaj-339	109	9	introduced	introduce	VERB
emaj-339	109	10	by	by	ADP
emaj-339	109	11	taylor	taylor	PROPN
emaj-339	109	12	and	and	CCONJ
emaj-339	109	13	todd	todd	PROPN
emaj-339	109	14	(	(	PUNCT
emaj-339	109	15	1995	1995	NUM
emaj-339	109	16	)	)	PUNCT
emaj-339	109	17	looked	look	VERB
emaj-339	109	18	at	at	ADP
emaj-339	109	19	the	the	DET
emaj-339	109	20	scope	scope	NOUN
emaj-339	109	21	of	of	ADP
emaj-339	109	22	attitude	attitude	NOUN
emaj-339	109	23	belief	belief	NOUN
emaj-339	109	24	,	,	PUNCT
emaj-339	109	25	subjective	subjective	ADJ
emaj-339	109	26	norm	norm	NOUN
emaj-339	109	27	(	(	PUNCT
emaj-339	109	28	social	social	ADJ
emaj-339	109	29	influence	influence	NOUN
emaj-339	109	30	)	)	PUNCT
emaj-339	109	31	,	,	PUNCT
emaj-339	109	32	and	and	CCONJ
emaj-339	109	33	perceived	perceive	VERB
emaj-339	109	34	behavioral	behavioral	ADJ
emaj-339	109	35	control	control	NOUN
emaj-339	109	36	by	by	ADP
emaj-339	109	37	involving	involve	VERB
emaj-339	109	38	them	they	PRON
emaj-339	109	39	in	in	ADP
emaj-339	109	40	precise	precise	ADJ
emaj-339	109	41	belief	belief	NOUN
emaj-339	109	42	dimensions	dimension	NOUN
emaj-339	109	43	(	(	PUNCT
emaj-339	109	44	taylor	taylor	PROPN
emaj-339	109	45	and	and	CCONJ
emaj-339	109	46	todd	todd	PROPN
emaj-339	109	47	1995b	1995b	NUM
emaj-339	109	48	)	)	PUNCT
emaj-339	109	49	.	.	PUNCT
emaj-339	110	1	taylor	taylor	PROPN
emaj-339	110	2	and	and	CCONJ
emaj-339	110	3	todd	todd	PROPN
emaj-339	110	4	(	(	PUNCT
emaj-339	110	5	1995b	1995b	NUM
emaj-339	110	6	)	)	PUNCT
emaj-339	110	7	put	put	VERB
emaj-339	110	8	forward	forward	ADV
emaj-339	110	9	that	that	SCONJ
emaj-339	110	10	involving	involve	VERB
emaj-339	110	11	attitudinal	attitudinal	ADJ
emaj-339	110	12	belief	belief	NOUN
emaj-339	110	13	into	into	ADP
emaj-339	110	14	three	three	NUM
emaj-339	110	15	factors	factor	NOUN
emaj-339	110	16	:	:	PUNCT
emaj-339	110	17	perceived	perceive	VERB
emaj-339	110	18	usefulness	usefulness	NOUN
emaj-339	110	19	(	(	PUNCT
emaj-339	110	20	pu	pu	PROPN
emaj-339	110	21	)	)	PUNCT
emaj-339	110	22	,	,	PUNCT
emaj-339	110	23	perceived	perceive	VERB
emaj-339	110	24	ease	ease	NOUN
emaj-339	110	25	of	of	ADP
emaj-339	110	26	use	use	NOUN
emaj-339	110	27	(	(	PUNCT
emaj-339	110	28	peou	peou	ADV
emaj-339	110	29	)	)	PUNCT
emaj-339	110	30	,	,	PUNCT
emaj-339	110	31	and	and	CCONJ
emaj-339	110	32	compatibility	compatibility	NOUN
emaj-339	110	33	.	.	PUNCT
emaj-339	111	1	these	these	DET
emaj-339	111	2	factors	factor	NOUN
emaj-339	111	3	are	be	AUX
emaj-339	111	4	consistently	consistently	ADV
emaj-339	111	5	related	relate	VERB
emaj-339	111	6	specifically	specifically	ADV
emaj-339	111	7	to	to	ADP
emaj-339	111	8	it	it	PRON
emaj-339	111	9	usage	usage	NOUN
emaj-339	111	10	(	(	PUNCT
emaj-339	111	11	kriponant	kriponant	NOUN
emaj-339	111	12	,	,	PUNCT
emaj-339	111	13	2007	2007	NUM
emaj-339	111	14	)	)	PUNCT
emaj-339	111	15	.	.	PUNCT
emaj-339	112	1	the	the	DET
emaj-339	112	2	decomposed	decompose	VERB
emaj-339	112	3	theory	theory	NOUN
emaj-339	112	4	of	of	ADP
emaj-339	112	5	planned	plan	VERB
emaj-339	112	6	behavior	behavior	NOUN
emaj-339	112	7	(	(	PUNCT
emaj-339	112	8	dtpb	dtpb	PROPN
emaj-339	112	9	)	)	PUNCT
emaj-339	112	10	is	be	AUX
emaj-339	112	11	an	an	DET
emaj-339	112	12	extension	extension	NOUN
emaj-339	112	13	and	and	CCONJ
emaj-339	112	14	refinement	refinement	NOUN
emaj-339	112	15	of	of	ADP
emaj-339	112	16	the	the	DET
emaj-339	112	17	original	original	ADJ
emaj-339	112	18	theory	theory	NOUN
emaj-339	112	19	of	of	ADP
emaj-339	112	20	planned	plan	VERB
emaj-339	112	21	behavior	behavior	NOUN
emaj-339	112	22	(	(	PUNCT
emaj-339	112	23	tpb	tpb	NOUN
emaj-339	112	24	)	)	PUNCT
emaj-339	112	25	,	,	PUNCT
emaj-339	112	26	proposed	propose	VERB
emaj-339	112	27	by	by	ADP
emaj-339	112	28	icek	icek	PROPN
emaj-339	112	29	ajzen	ajzen	NOUN
emaj-339	112	30	.	.	PUNCT
emaj-339	113	1	the	the	DET
emaj-339	113	2	tpb	tpb	NOUN
emaj-339	113	3	suggests	suggest	VERB
emaj-339	113	4	that	that	SCONJ
emaj-339	113	5	individuals	individual	NOUN
emaj-339	113	6	'	'	PART
emaj-339	113	7	behavioral	behavioral	ADJ
emaj-339	113	8	intentions	intention	NOUN
emaj-339	113	9	are	be	AUX
emaj-339	113	10	influenced	influence	VERB
emaj-339	113	11	by	by	ADP
emaj-339	113	12	their	their	PRON
emaj-339	113	13	attitudes	attitude	NOUN
emaj-339	113	14	toward	toward	ADP
emaj-339	113	15	the	the	DET
emaj-339	113	16	behavior	behavior	NOUN
emaj-339	113	17	,	,	PUNCT
emaj-339	113	18	subjective	subjective	ADJ
emaj-339	113	19	norms	norm	NOUN
emaj-339	113	20	,	,	PUNCT
emaj-339	113	21	and	and	CCONJ
emaj-339	113	22	perceived	perceive	VERB
emaj-339	113	23	behavioral	behavioral	ADJ
emaj-339	113	24	control	control	NOUN
emaj-339	113	25	.	.	PUNCT
emaj-339	114	1	the	the	DET
emaj-339	114	2	dtpb	dtpb	NOUN
emaj-339	114	3	,	,	PUNCT
emaj-339	114	4	developed	develop	VERB
emaj-339	114	5	by	by	ADP
emaj-339	114	6	taylor	taylor	PROPN
emaj-339	114	7	and	and	CCONJ
emaj-339	114	8	todd	todd	NOUN
emaj-339	114	9	in	in	ADP
emaj-339	114	10	1995	1995	NUM
emaj-339	114	11	,	,	PUNCT
emaj-339	114	12	further	further	ADJ
emaj-339	114	13	decomposes	decompose	NOUN
emaj-339	114	14	perceived	perceive	VERB
emaj-339	114	15	behavioral	behavioral	ADJ
emaj-339	114	16	control	control	NOUN
emaj-339	114	17	into	into	ADP
emaj-339	114	18	perceived	perceive	VERB
emaj-339	114	19	ease	ease	NOUN
emaj-339	114	20	of	of	ADP
emaj-339	114	21	use	use	NOUN
emaj-339	114	22	and	and	CCONJ
emaj-339	114	23	perceived	perceive	VERB
emaj-339	114	24	usefulness	usefulness	NOUN
emaj-339	114	25	,	,	PUNCT
emaj-339	114	26	integrating	integrate	VERB
emaj-339	114	27	elements	element	NOUN
emaj-339	114	28	from	from	ADP
emaj-339	114	29	the	the	DET
emaj-339	114	30	technology	technology	NOUN
emaj-339	114	31	acceptance	acceptance	NOUN
emaj-339	114	32	model	model	NOUN
emaj-339	114	33	(	(	PUNCT
emaj-339	114	34	tam	tam	PROPN
emaj-339	114	35	)	)	PUNCT
emaj-339	114	36	.	.	PUNCT
emaj-339	115	1	the	the	DET
emaj-339	115	2	central	central	ADJ
emaj-339	115	3	tenet	tenet	NOUN
emaj-339	115	4	of	of	ADP
emaj-339	115	5	the	the	DET
emaj-339	115	6	dtpb	dtpb	NOUN
emaj-339	115	7	is	be	AUX
emaj-339	115	8	that	that	SCONJ
emaj-339	115	9	individuals	individual	NOUN
emaj-339	115	10	'	'	PART
emaj-339	115	11	intentions	intention	NOUN
emaj-339	115	12	to	to	PART
emaj-339	115	13	perform	perform	VERB
emaj-339	115	14	a	a	DET
emaj-339	115	15	behavior	behavior	NOUN
emaj-339	115	16	are	be	AUX
emaj-339	115	17	shaped	shape	VERB
emaj-339	115	18	by	by	ADP
emaj-339	115	19	their	their	PRON
emaj-339	115	20	attitudes	attitude	NOUN
emaj-339	115	21	,	,	PUNCT
emaj-339	115	22	subjective	subjective	ADJ
emaj-339	115	23	norms	norm	NOUN
emaj-339	115	24	,	,	PUNCT
emaj-339	115	25	perceived	perceive	VERB
emaj-339	115	26	ease	ease	NOUN
emaj-339	115	27	of	of	ADP
emaj-339	115	28	use	use	NOUN
emaj-339	115	29	,	,	PUNCT
emaj-339	115	30	and	and	CCONJ
emaj-339	115	31	perceived	perceive	VERB
emaj-339	115	32	usefulness	usefulness	NOUN
emaj-339	115	33	(	(	PUNCT
emaj-339	115	34	taylor	taylor	PROPN
emaj-339	115	35	&	&	CCONJ
emaj-339	115	36	todd	todd	PROPN
emaj-339	115	37	,	,	PUNCT
emaj-339	115	38	1995	1995	NUM
emaj-339	115	39	)	)	PUNCT
emaj-339	115	40	.	.	PUNCT
emaj-339	116	1	perceived	perceive	VERB
emaj-339	116	2	ease	ease	NOUN
emaj-339	116	3	of	of	ADP
emaj-339	116	4	use	use	NOUN
emaj-339	116	5	refers	refer	VERB
emaj-339	116	6	to	to	ADP
emaj-339	116	7	the	the	DET
emaj-339	116	8	individual	individual	NOUN
emaj-339	116	9	's	's	PART
emaj-339	116	10	perception	perception	NOUN
emaj-339	116	11	of	of	ADP
emaj-339	116	12	the	the	DET
emaj-339	116	13	effort	effort	NOUN
emaj-339	116	14	required	require	VERB
emaj-339	116	15	to	to	PART
emaj-339	116	16	use	use	VERB
emaj-339	116	17	a	a	DET
emaj-339	116	18	system	system	NOUN
emaj-339	116	19	,	,	PUNCT
emaj-339	116	20	while	while	SCONJ
emaj-339	116	21	perceived	perceive	VERB
emaj-339	116	22	usefulness	usefulness	NOUN
emaj-339	116	23	relates	relate	VERB
emaj-339	116	24	to	to	ADP
emaj-339	116	25	the	the	DET
emaj-339	116	26	individual	individual	NOUN
emaj-339	116	27	's	's	PART
emaj-339	116	28	belief	belief	NOUN
emaj-339	116	29	in	in	ADP
emaj-339	116	30	the	the	DET
emaj-339	116	31	benefits	benefit	NOUN
emaj-339	116	32	or	or	CCONJ
emaj-339	116	33	advantages	advantage	NOUN
emaj-339	116	34	of	of	ADP
emaj-339	116	35	using	use	VERB
emaj-339	116	36	the	the	DET
emaj-339	116	37	system	system	NOUN
emaj-339	116	38	.	.	PUNCT
emaj-339	117	1	the	the	DET
emaj-339	117	2	dtpb	dtpb	NOUN
emaj-339	117	3	assumes	assume	VERB
emaj-339	117	4	that	that	SCONJ
emaj-339	117	5	individuals	individual	NOUN
emaj-339	117	6	are	be	AUX
emaj-339	117	7	rational	rational	ADJ
emaj-339	117	8	decision	decision	NOUN
emaj-339	117	9	-	-	PUNCT
emaj-339	117	10	makers	maker	NOUN
emaj-339	117	11	who	who	PRON
emaj-339	117	12	consider	consider	VERB
emaj-339	117	13	the	the	DET
emaj-339	117	14	ease	ease	NOUN
emaj-339	117	15	of	of	ADP
emaj-339	117	16	use	use	NOUN
emaj-339	117	17	and	and	CCONJ
emaj-339	117	18	usefulness	usefulness	NOUN
emaj-339	117	19	of	of	ADP
emaj-339	117	20	a	a	DET
emaj-339	117	21	technology	technology	NOUN
emaj-339	117	22	when	when	SCONJ
emaj-339	117	23	forming	form	VERB
emaj-339	117	24	intentions	intention	NOUN
emaj-339	117	25	and	and	CCONJ
emaj-339	117	26	engaging	engage	VERB
emaj-339	117	27	in	in	ADP
emaj-339	117	28	a	a	DET
emaj-339	117	29	specific	specific	ADJ
emaj-339	117	30	behavior	behavior	NOUN
emaj-339	117	31	(	(	PUNCT
emaj-339	117	32	taylor	taylor	PROPN
emaj-339	117	33	&	&	CCONJ
emaj-339	117	34	todd	todd	PROPN
emaj-339	117	35	,	,	PUNCT
emaj-339	117	36	1995	1995	NUM
emaj-339	117	37	)	)	PUNCT
emaj-339	117	38	.	.	PUNCT
emaj-339	118	1	it	it	PRON
emaj-339	118	2	builds	build	VERB
emaj-339	118	3	on	on	ADP
emaj-339	118	4	the	the	DET
emaj-339	118	5	tpb	tpb	NOUN
emaj-339	118	6	's	's	PART
emaj-339	118	7	foundational	foundational	ADJ
emaj-339	118	8	assumptions	assumption	NOUN
emaj-339	118	9	,	,	PUNCT
emaj-339	118	10	incorporating	incorporate	VERB
emaj-339	118	11	the	the	DET
emaj-339	118	12	idea	idea	NOUN
emaj-339	118	13	that	that	SCONJ
emaj-339	118	14	technology	technology	NOUN
emaj-339	118	15	acceptance	acceptance	NOUN
emaj-339	118	16	is	be	AUX
emaj-339	118	17	influenced	influence	VERB
emaj-339	118	18	not	not	PART
emaj-339	118	19	only	only	ADV
emaj-339	118	20	by	by	ADP
emaj-339	118	21	general	general	ADJ
emaj-339	118	22	attitudes	attitude	NOUN
emaj-339	118	23	and	and	CCONJ
emaj-339	118	24	norms	norm	NOUN
emaj-339	118	25	but	but	CCONJ
emaj-339	118	26	also	also	ADV
emaj-339	118	27	by	by	ADP
emaj-339	118	28	perceptions	perception	NOUN
emaj-339	118	29	of	of	ADP
emaj-339	118	30	the	the	DET
emaj-339	118	31	system	system	NOUN
emaj-339	118	32	's	's	PART
emaj-339	118	33	usability	usability	NOUN
emaj-339	118	34	and	and	CCONJ
emaj-339	118	35	utility	utility	NOUN
emaj-339	118	36	.	.	PUNCT
emaj-339	119	1	criticisms	criticism	NOUN
emaj-339	119	2	of	of	ADP
emaj-339	119	3	the	the	DET
emaj-339	119	4	dtpb	dtpb	NOUN
emaj-339	119	5	are	be	AUX
emaj-339	119	6	often	often	ADV
emaj-339	119	7	aligned	align	VERB
emaj-339	119	8	with	with	ADP
emaj-339	119	9	those	those	PRON
emaj-339	119	10	of	of	ADP
emaj-339	119	11	its	its	PRON
emaj-339	119	12	precursor	precursor	NOUN
emaj-339	119	13	,	,	PUNCT
emaj-339	119	14	the	the	DET
emaj-339	119	15	tpb	tpb	NOUN
emaj-339	119	16	.	.	PUNCT
emaj-339	120	1	some	some	DET
emaj-339	120	2	critics	critic	NOUN
emaj-339	120	3	argue	argue	VERB
emaj-339	120	4	that	that	SCONJ
emaj-339	120	5	the	the	DET
emaj-339	120	6	theory	theory	NOUN
emaj-339	120	7	might	might	AUX
emaj-339	120	8	oversimplify	oversimplify	VERB
emaj-339	120	9	the	the	DET
emaj-339	120	10	complexity	complexity	NOUN
emaj-339	120	11	of	of	ADP
emaj-339	120	12	user	user	NOUN
emaj-339	120	13	decision	decision	NOUN
emaj-339	120	14	-	-	PUNCT
emaj-339	120	15	making	making	NOUN
emaj-339	120	16	by	by	ADP
emaj-339	120	17	focusing	focus	VERB
emaj-339	120	18	on	on	ADP
emaj-339	120	19	individual	individual	ADJ
emaj-339	120	20	cognitive	cognitive	ADJ
emaj-339	120	21	processes	process	NOUN
emaj-339	120	22	and	and	CCONJ
emaj-339	120	23	overlooking	overlook	VERB
emaj-339	120	24	broader	broad	ADJ
emaj-339	120	25	contextual	contextual	ADJ
emaj-339	120	26	factors	factor	NOUN
emaj-339	120	27	that	that	PRON
emaj-339	120	28	may	may	AUX
emaj-339	120	29	influence	influence	VERB
emaj-339	120	30	technology	technology	NOUN
emaj-339	120	31	acceptance	acceptance	NOUN
emaj-339	120	32	(	(	PUNCT
emaj-339	120	33	venkatesh	venkatesh	PROPN
emaj-339	120	34	&	&	CCONJ
emaj-339	120	35	davis	davis	PROPN
emaj-339	120	36	,	,	PUNCT
emaj-339	120	37	2000	2000	NUM
emaj-339	120	38	)	)	PUNCT
emaj-339	120	39	.	.	PUNCT
emaj-339	121	1	additionally	additionally	ADV
emaj-339	121	2	,	,	PUNCT
emaj-339	121	3	the	the	DET
emaj-339	121	4	theory	theory	NOUN
emaj-339	121	5	may	may	AUX
emaj-339	121	6	not	not	PART
emaj-339	121	7	account	account	VERB
emaj-339	121	8	for	for	ADP
emaj-339	121	9	the	the	DET
emaj-339	121	10	evolving	evolve	VERB
emaj-339	121	11	nature	nature	NOUN
emaj-339	121	12	of	of	ADP
emaj-339	121	13	technology	technology	NOUN
emaj-339	121	14	and	and	CCONJ
emaj-339	121	15	users	user	NOUN
emaj-339	121	16	'	'	PART
emaj-339	121	17	adaptability	adaptability	NOUN
emaj-339	121	18	over	over	ADP
emaj-339	121	19	time	time	NOUN
emaj-339	121	20	.	.	PUNCT
emaj-339	122	1	a	a	DET
emaj-339	122	2	study	study	NOUN
emaj-339	122	3	by	by	ADP
emaj-339	122	4	pham	pham	PROPN
emaj-339	122	5	et	et	PROPN
emaj-339	122	6	al	al	PROPN
emaj-339	122	7	.	.	PROPN
emaj-339	122	8	(	(	PUNCT
emaj-339	122	9	2020	2020	NUM
emaj-339	122	10	)	)	PUNCT
emaj-339	122	11	investigated	investigate	VERB
emaj-339	122	12	the	the	DET
emaj-339	122	13	influence	influence	NOUN
emaj-339	122	14	of	of	ADP
emaj-339	122	15	customer	customer	NOUN
emaj-339	122	16	engagement	engagement	NOUN
emaj-339	122	17	on	on	ADP
emaj-339	122	18	their	their	PRON
emaj-339	122	19	expectations	expectation	NOUN
emaj-339	122	20	in	in	ADP
emaj-339	122	21	the	the	DET
emaj-339	122	22	digital	digital	ADJ
emaj-339	122	23	services	service	NOUN
emaj-339	122	24	context	context	VERB
emaj-339	122	25	.	.	PUNCT
emaj-339	123	1	the	the	DET
emaj-339	123	2	researchers	researcher	NOUN
emaj-339	123	3	employed	employ	VERB
emaj-339	123	4	a	a	DET
emaj-339	123	5	mixed	mix	VERB
emaj-339	123	6	-	-	PUNCT
emaj-339	123	7	method	method	NOUN
emaj-339	123	8	approach	approach	NOUN
emaj-339	123	9	,	,	PUNCT
emaj-339	123	10	involving	involve	VERB
emaj-339	123	11	qualitative	qualitative	ADJ
emaj-339	123	12	interviews	interview	NOUN
emaj-339	123	13	and	and	CCONJ
emaj-339	123	14	a	a	DET
emaj-339	123	15	quantitative	quantitative	ADJ
emaj-339	123	16	survey	survey	NOUN
emaj-339	123	17	of	of	ADP
emaj-339	123	18	387	387	NUM
emaj-339	123	19	customers	customer	NOUN
emaj-339	123	20	.	.	PUNCT
emaj-339	124	1	the	the	DET
emaj-339	124	2	findings	finding	NOUN
emaj-339	124	3	revealed	reveal	VERB
emaj-339	124	4	that	that	SCONJ
emaj-339	124	5	positive	positive	ADJ
emaj-339	124	6	behavioral	behavioral	ADJ
emaj-339	124	7	experiences	experience	NOUN
emaj-339	124	8	,	,	PUNCT
emaj-339	124	9	such	such	ADJ
emaj-339	124	10	as	as	ADP
emaj-339	124	11	active	active	ADJ
emaj-339	124	12	participation	participation	NOUN
emaj-339	124	13	and	and	CCONJ
emaj-339	124	14	emotional	emotional	ADJ
emaj-339	124	15	connection	connection	NOUN
emaj-339	124	16	,	,	PUNCT
emaj-339	124	17	significantly	significantly	ADV
emaj-339	124	18	shaped	shape	VERB
emaj-339	124	19	customer	customer	NOUN
emaj-339	124	20	expectations	expectation	NOUN
emaj-339	124	21	regarding	regard	VERB
emaj-339	124	22	service	service	NOUN
emaj-339	124	23	quality	quality	NOUN
emaj-339	124	24	and	and	CCONJ
emaj-339	124	25	personalization	personalization	NOUN
emaj-339	124	26	.	.	PUNCT
emaj-339	125	1	the	the	DET
emaj-339	125	2	study	study	NOUN
emaj-339	125	3	concluded	conclude	VERB
emaj-339	125	4	that	that	SCONJ
emaj-339	125	5	fostering	foster	VERB
emaj-339	125	6	engaging	engage	VERB
emaj-339	125	7	customer	customer	NOUN
emaj-339	125	8	experiences	experience	NOUN
emaj-339	125	9	is	be	AUX
emaj-339	125	10	crucial	crucial	ADJ
emaj-339	125	11	for	for	ADP
emaj-339	125	12	managing	manage	VERB
emaj-339	125	13	and	and	CCONJ
emaj-339	125	14	meeting	meet	VERB
emaj-339	125	15	customer	customer	NOUN
emaj-339	125	16	expectations	expectation	NOUN
emaj-339	125	17	in	in	ADP
emaj-339	125	18	the	the	DET
emaj-339	125	19	digital	digital	ADJ
emaj-339	125	20	age	age	NOUN
emaj-339	125	21	.	.	PUNCT
emaj-339	126	1	similarly	similarly	ADV
emaj-339	126	2	,	,	PUNCT
emaj-339	126	3	a	a	DET
emaj-339	126	4	study	study	NOUN
emaj-339	126	5	by	by	ADP
emaj-339	126	6	lee	lee	PROPN
emaj-339	126	7	and	and	CCONJ
emaj-339	126	8	kim	kim	PROPN
emaj-339	126	9	(	(	PUNCT
emaj-339	126	10	2021	2021	NUM
emaj-339	126	11	)	)	PUNCT
emaj-339	126	12	explored	explore	VERB
emaj-339	126	13	the	the	DET
emaj-339	126	14	relationship	relationship	NOUN
emaj-339	126	15	between	between	ADP
emaj-339	126	16	customer	customer	NOUN
emaj-339	126	17	experience	experience	NOUN
emaj-339	126	18	and	and	CCONJ
emaj-339	126	19	expectation	expectation	NOUN
emaj-339	126	20	in	in	ADP
emaj-339	126	21	the	the	DET
emaj-339	126	22	hospitality	hospitality	NOUN
emaj-339	126	23	industry	industry	NOUN
emaj-339	126	24	.	.	PUNCT
emaj-339	127	1	the	the	DET
emaj-339	127	2	researchers	researcher	NOUN
emaj-339	127	3	used	use	VERB
emaj-339	127	4	a	a	DET
emaj-339	127	5	cross	cross	ADJ
emaj-339	127	6	-	-	ADJ
emaj-339	127	7	sectional	sectional	ADJ
emaj-339	127	8	survey	survey	NOUN
emaj-339	127	9	design	design	NOUN
emaj-339	127	10	to	to	PART
emaj-339	127	11	collect	collect	VERB
emaj-339	127	12	data	datum	NOUN
emaj-339	127	13	from	from	ADP
emaj-339	127	14	415	415	NUM
emaj-339	127	15	hotel	hotel	NOUN
emaj-339	127	16	guests	guest	NOUN
emaj-339	127	17	.	.	PUNCT
emaj-339	128	1	the	the	DET
emaj-339	128	2	results	result	NOUN
emaj-339	128	3	indicated	indicate	VERB
emaj-339	128	4	that	that	SCONJ
emaj-339	128	5	memorable	memorable	ADJ
emaj-339	128	6	customer	customer	NOUN
emaj-339	128	7	experiences	experience	NOUN
emaj-339	128	8	,	,	PUNCT
emaj-339	128	9	characterized	characterize	VERB
emaj-339	128	10	by	by	ADP
emaj-339	128	11	sensory	sensory	ADJ
emaj-339	128	12	stimulation	stimulation	NOUN
emaj-339	128	13	,	,	PUNCT
emaj-339	128	14	emotional	emotional	ADJ
emaj-339	128	15	connection	connection	NOUN
emaj-339	128	16	,	,	PUNCT
emaj-339	128	17	and	and	CCONJ
emaj-339	128	18	personal	personal	ADJ
emaj-339	128	19	relevance	relevance	NOUN
emaj-339	128	20	,	,	PUNCT
emaj-339	128	21	had	have	VERB
emaj-339	128	22	a	a	DET
emaj-339	128	23	significant	significant	ADJ
emaj-339	128	24	impact	impact	NOUN
emaj-339	128	25	on	on	ADP
emaj-339	128	26	customer	customer	NOUN
emaj-339	128	27	expectations	expectation	NOUN
emaj-339	128	28	related	relate	VERB
emaj-339	128	29	to	to	ADP
emaj-339	128	30	service	service	NOUN
emaj-339	128	31	quality	quality	NOUN
emaj-339	128	32	,	,	PUNCT
emaj-339	128	33	value	value	NOUN
emaj-339	128	34	,	,	PUNCT
emaj-339	128	35	and	and	CCONJ
emaj-339	128	36	loyalty	loyalty	NOUN
emaj-339	128	37	.	.	PUNCT
emaj-339	129	1	the	the	DET
emaj-339	129	2	study	study	NOUN
emaj-339	129	3	emphasized	emphasize	VERB
emaj-339	129	4	the	the	DET
emaj-339	129	5	importance	importance	NOUN
emaj-339	129	6	of	of	ADP
emaj-339	129	7	designing	design	VERB
emaj-339	129	8	and	and	CCONJ
emaj-339	129	9	delivering	deliver	VERB
emaj-339	129	10	exceptional	exceptional	ADJ
emaj-339	129	11	customer	customer	NOUN
emaj-339	129	12	experiences	experience	NOUN
emaj-339	129	13	to	to	PART
emaj-339	129	14	effectively	effectively	ADV
emaj-339	129	15	manage	manage	VERB
emaj-339	129	16	and	and	CCONJ
emaj-339	129	17	exceed	exceed	VERB
emaj-339	129	18	customer	customer	NOUN
emaj-339	129	19	expectations	expectation	NOUN
emaj-339	129	20	.	.	PUNCT
emaj-339	130	1	furthermore	furthermore	ADV
emaj-339	130	2	,	,	PUNCT
emaj-339	130	3	a	a	DET
emaj-339	130	4	recent	recent	ADJ
emaj-339	130	5	review	review	NOUN
emaj-339	130	6	by	by	ADP
emaj-339	130	7	huang	huang	PROPN
emaj-339	130	8	and	and	CCONJ
emaj-339	130	9	wang	wang	PROPN
emaj-339	130	10	(	(	PUNCT
emaj-339	130	11	2022	2022	NUM
emaj-339	130	12	)	)	PUNCT
emaj-339	130	13	synthesized	synthesize	VERB
emaj-339	130	14	the	the	DET
emaj-339	130	15	existing	exist	VERB
emaj-339	130	16	literature	literature	NOUN
emaj-339	130	17	on	on	ADP
emaj-339	130	18	the	the	DET
emaj-339	130	19	role	role	NOUN
emaj-339	130	20	of	of	ADP
emaj-339	130	21	behavioral	behavioral	ADJ
emaj-339	130	22	experience	experience	NOUN
emaj-339	130	23	in	in	ADP
emaj-339	130	24	shaping	shape	VERB
emaj-339	130	25	customer	customer	NOUN
emaj-339	130	26	expectations	expectation	NOUN
emaj-339	130	27	.	.	PUNCT
emaj-339	131	1	the	the	DET
emaj-339	131	2	systematic	systematic	ADJ
emaj-339	131	3	review	review	NOUN
emaj-339	131	4	of	of	ADP
emaj-339	131	5	47	47	NUM
emaj-339	131	6	empirical	empirical	ADJ
emaj-339	131	7	studies	study	NOUN
emaj-339	131	8	across	across	ADP
emaj-339	131	9	various	various	ADJ
emaj-339	131	10	industries	industry	NOUN
emaj-339	131	11	highlighted	highlight	VERB
emaj-339	131	12	that	that	SCONJ
emaj-339	131	13	positive	positive	ADJ
emaj-339	131	14	behavioral	behavioral	ADJ
emaj-339	131	15	experiences	experience	NOUN
emaj-339	131	16	,	,	PUNCT
emaj-339	131	17	such	such	ADJ
emaj-339	131	18	as	as	ADP
emaj-339	131	19	engagement	engagement	NOUN
emaj-339	131	20	,	,	PUNCT
emaj-339	131	21	personalization	personalization	NOUN
emaj-339	131	22	,	,	PUNCT
emaj-339	131	23	and	and	CCONJ
emaj-339	131	24	perceived	perceive	VERB
emaj-339	131	25	control	control	NOUN
emaj-339	131	26	,	,	PUNCT
emaj-339	131	27	positively	positively	ADV
emaj-339	131	28	influence	influence	VERB
emaj-339	131	29	customer	customer	NOUN
emaj-339	131	30	expectations	expectation	NOUN
emaj-339	131	31	in	in	ADP
emaj-339	131	32	terms	term	NOUN
emaj-339	131	33	of	of	ADP
emaj-339	131	34	service	service	NOUN
emaj-339	131	35	quality	quality	NOUN
emaj-339	131	36	,	,	PUNCT
emaj-339	131	37	satisfaction	satisfaction	NOUN
emaj-339	131	38	,	,	PUNCT
emaj-339	131	39	and	and	CCONJ
emaj-339	131	40	loyalty	loyalty	NOUN
emaj-339	131	41	.	.	PUNCT
emaj-339	132	1	the	the	DET
emaj-339	132	2	literature	literature	PROPN
emaj-339	132	3	review	review	NOUN
emaj-339	132	4	concludes	conclude	VERB
emaj-339	132	5	that	that	SCONJ
emaj-339	132	6	organizations	organization	NOUN
emaj-339	132	7	should	should	AUX
emaj-339	132	8	prioritize	prioritize	VERB
emaj-339	132	9	the	the	DET
emaj-339	132	10	design	design	NOUN
emaj-339	132	11	and	and	CCONJ
emaj-339	132	12	delivery	delivery	NOUN
emaj-339	132	13	of	of	ADP
emaj-339	132	14	engaging	engage	VERB
emaj-339	132	15	and	and	CCONJ
emaj-339	132	16	personalized	personalized	ADJ
emaj-339	132	17	customer	customer	NOUN
emaj-339	132	18	experiences	experience	NOUN
emaj-339	132	19	to	to	PART
emaj-339	132	20	effectively	effectively	ADV
emaj-339	132	21	manage	manage	VERB
emaj-339	132	22	and	and	CCONJ
emaj-339	132	23	meet	meet	VERB
emaj-339	132	24	customer	customer	NOUN
emaj-339	132	25	expectations	expectation	NOUN
emaj-339	132	26	.	.	PUNCT
emaj-339	133	1	iii	iii	X
emaj-339	133	2	.	.	PROPN
emaj-339	133	3	methodology	methodology	PROPN
emaj-339	133	4	a	a	DET
emaj-339	133	5	survey	survey	NOUN
emaj-339	133	6	research	research	NOUN
emaj-339	133	7	design	design	NOUN
emaj-339	133	8	was	be	AUX
emaj-339	133	9	employed	employ	VERB
emaj-339	133	10	and	and	CCONJ
emaj-339	133	11	a	a	DET
emaj-339	133	12	structured	structured	ADJ
emaj-339	133	13	questionnaire	questionnaire	NOUN
emaj-339	133	14	through	through	ADP
emaj-339	133	15	bustamante	bustamante	NOUN
emaj-339	133	16	and	and	CCONJ
emaj-339	133	17	rubion	rubion	NOUN
emaj-339	133	18	(	(	PUNCT
emaj-339	133	19	2017	2017	NUM
emaj-339	133	20	)	)	PUNCT
emaj-339	133	21	as	as	ADV
emaj-339	133	22	well	well	ADV
emaj-339	133	23	as	as	ADP
emaj-339	133	24	altschwager	altschwag	ADJ
emaj-339	133	25	et	et	PROPN
emaj-339	133	26	al	al	PROPN
emaj-339	133	27	.	.	PROPN
emaj-339	134	1	(	(	PUNCT
emaj-339	134	2	2017	2017	NUM
emaj-339	134	3	)	)	PUNCT
emaj-339	134	4	survey	survey	NOUN
emaj-339	134	5	instrument	instrument	NOUN
emaj-339	134	6	was	be	AUX
emaj-339	134	7	used	use	VERB
emaj-339	134	8	as	as	ADP
emaj-339	134	9	the	the	DET
emaj-339	134	10	research	research	NOUN
emaj-339	134	11	instrument	instrument	NOUN
emaj-339	134	12	.	.	PUNCT
emaj-339	135	1	the	the	DET
emaj-339	135	2	target	target	NOUN
emaj-339	135	3	population	population	NOUN
emaj-339	135	4	for	for	ADP
emaj-339	135	5	this	this	DET
emaj-339	135	6	study	study	NOUN
emaj-339	135	7	was	be	AUX
emaj-339	135	8	192,832	192,832	NUM
emaj-339	135	9	,	,	PUNCT
emaj-339	135	10	which	which	PRON
emaj-339	135	11	represent	represent	VERB
emaj-339	135	12	the	the	DET
emaj-339	135	13	total	total	ADJ
emaj-339	135	14	population	population	NOUN
emaj-339	135	15	of	of	ADP
emaj-339	135	16	university	university	NOUN
emaj-339	135	17	students	student	NOUN
emaj-339	135	18	from	from	ADP
emaj-339	135	19	the	the	DET
emaj-339	135	20	six	six	NUM
emaj-339	135	21	universities	university	NOUN
emaj-339	135	22	selected	select	VERB
emaj-339	135	23	in	in	ADP
emaj-339	135	24	nigeria	nigeria	PROPN
emaj-339	135	25	(	(	PUNCT
emaj-339	135	26	nuc	nuc	PROPN
emaj-339	135	27	,	,	PUNCT
emaj-339	135	28	2022	2022	NUM
emaj-339	135	29	)	)	PUNCT
emaj-339	135	30	.	.	PUNCT
emaj-339	136	1	the	the	DET
emaj-339	136	2	distribution	distribution	NOUN
emaj-339	136	3	of	of	ADP
emaj-339	136	4	the	the	DET
emaj-339	136	5	population	population	NOUN
emaj-339	136	6	is	be	AUX
emaj-339	136	7	provided	provide	VERB
emaj-339	136	8	in	in	ADP
emaj-339	136	9	table	table	NOUN
emaj-339	136	10	1	1	NUM
emaj-339	136	11	.	.	PUNCT
emaj-339	137	1	volume	volume	NOUN
emaj-339	137	2	14	14	NUM
emaj-339	137	3	no	no	DET
emaj-339	137	4	2	2	NUM
emaj-339	137	5	(	(	PUNCT
emaj-339	137	6	2024	2024	NUM
emaj-339	137	7	)	)	PUNCT
emaj-339	137	8	|	|	ADV
emaj-339	137	9	issn	issn	VERB
emaj-339	137	10	2158	2158	NUM
emaj-339	137	11	-	-	SYM
emaj-339	137	12	8708	8708	NUM
emaj-339	137	13	(	(	PUNCT
emaj-339	137	14	online	online	NOUN
emaj-339	137	15	)	)	PUNCT
emaj-339	137	16	|	|	ADV
emaj-339	137	17	doi	doi	X
emaj-339	137	18	10.5195	10.5195	NUM
emaj-339	137	19	/	/	SYM
emaj-339	137	20	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	138	1	|	|	ADV
emaj-339	138	2	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-339	138	3	johnson	johnson	PROPN
emaj-339	138	4	adeoti	adeoti	PROPN
emaj-339	138	5	,	,	PUNCT
emaj-339	138	6	victor	victor	PROPN
emaj-339	138	7	okpanachi	okpanachi	PROPN
emaj-339	138	8	,	,	PUNCT
emaj-339	138	9	yinusa	yinusa	PROPN
emaj-339	138	10	olawale	olawale	PROPN
emaj-339	138	11	,	,	PUNCT
emaj-339	138	12	ebenezer	ebenezer	PROPN
emaj-339	138	13	balogun	balogun	VERB
emaj-339	138	14	emerging	emerge	VERB
emaj-339	138	15	markets	market	NOUN
emaj-339	138	16	journal	journal	PROPN
emaj-339	138	17	page	page	NOUN
emaj-339	138	18	|27|	|27|	PROPN
emaj-339	138	19	table	table	NOUN
emaj-339	138	20	1	1	NUM
emaj-339	138	21	:	:	PUNCT
emaj-339	138	22	universities	university	NOUN
emaj-339	138	23	and	and	CCONJ
emaj-339	138	24	their	their	PRON
emaj-339	138	25	current	current	ADJ
emaj-339	138	26	student	student	NOUN
emaj-339	138	27	population	population	NOUN
emaj-339	138	28	(	(	PUNCT
emaj-339	138	29	distribution	distribution	NOUN
emaj-339	138	30	of	of	ADP
emaj-339	138	31	population	population	NOUN
emaj-339	138	32	)	)	PUNCT
emaj-339	139	1	s	s	PROPN
emaj-339	139	2	/	/	SYM
emaj-339	139	3	n	n	CCONJ
emaj-339	139	4	geopolitical	geopolitical	ADJ
emaj-339	139	5	zone	zone	NOUN
emaj-339	139	6	universities	university	NOUN
emaj-339	139	7	number	number	NOUN
emaj-339	139	8	of	of	ADP
emaj-339	139	9	students	student	NOUN
emaj-339	139	10	1	1	NUM
emaj-339	139	11	.	.	PUNCT
emaj-339	140	1	north	north	PROPN
emaj-339	140	2	east	east	PROPN
emaj-339	140	3	abubakar	abubakar	PROPN
emaj-339	140	4	tafawa	tafawa	PROPN
emaj-339	140	5	balewa	balewa	PROPN
emaj-339	140	6	university	university	PROPN
emaj-339	140	7	(	(	PUNCT
emaj-339	140	8	atbu	atbu	NOUN
emaj-339	140	9	)	)	PUNCT
emaj-339	140	10	18,215	18,215	NUM
emaj-339	140	11	2	2	NUM
emaj-339	140	12	.	.	PUNCT
emaj-339	140	13	north	north	PROPN
emaj-339	140	14	west	west	PROPN
emaj-339	140	15	ahmadu	ahmadu	PROPN
emaj-339	140	16	bello	bello	PROPN
emaj-339	140	17	university	university	PROPN
emaj-339	140	18	(	(	PUNCT
emaj-339	140	19	abu	abu	PROPN
emaj-339	140	20	)	)	PUNCT
emaj-339	140	21	41,555	41,555	NUM
emaj-339	141	1	3	3	NUM
emaj-339	141	2	.	.	PUNCT
emaj-339	141	3	north	north	PROPN
emaj-339	141	4	central	central	PROPN
emaj-339	141	5	university	university	PROPN
emaj-339	141	6	of	of	ADP
emaj-339	141	7	ilorin	ilorin	NOUN
emaj-339	141	8	(	(	PUNCT
emaj-339	141	9	unilorin	unilorin	NOUN
emaj-339	141	10	)	)	PUNCT
emaj-339	141	11	44,460	44,460	NUM
emaj-339	142	1	4	4	NUM
emaj-339	142	2	.	.	PUNCT
emaj-339	142	3	south	south	PROPN
emaj-339	142	4	south	south	PROPN
emaj-339	142	5	university	university	PROPN
emaj-339	142	6	of	of	ADP
emaj-339	142	7	porthacult	porthacult	PROPN
emaj-339	142	8	(	(	PUNCT
emaj-339	142	9	uniport	uniport	NOUN
emaj-339	142	10	)	)	PUNCT
emaj-339	142	11	31,645	31,645	NUM
emaj-339	142	12	5	5	NUM
emaj-339	142	13	.	.	PUNCT
emaj-339	142	14	south	south	PROPN
emaj-339	142	15	east	east	PROPN
emaj-339	142	16	university	university	PROPN
emaj-339	142	17	of	of	ADP
emaj-339	142	18	nigeria	nigeria	PROPN
emaj-339	142	19	nsukka	nsukka	PROPN
emaj-339	142	20	(	(	PUNCT
emaj-339	142	21	unn	unn	PROPN
emaj-339	142	22	)	)	PUNCT
emaj-339	142	23	29,903	29,903	NUM
emaj-339	142	24	6	6	NUM
emaj-339	142	25	.	.	PUNCT
emaj-339	143	1	south	south	PROPN
emaj-339	143	2	west	west	PROPN
emaj-339	143	3	university	university	PROPN
emaj-339	143	4	of	of	ADP
emaj-339	143	5	lagos	lagos	PROPN
emaj-339	143	6	(	(	PUNCT
emaj-339	143	7	unilag	unilag	NOUN
emaj-339	143	8	)	)	PUNCT
emaj-339	143	9	27,054	27,054	NUM
emaj-339	143	10	total	total	NOUN
emaj-339	143	11	192,832	192,832	NUM
emaj-339	143	12	source	source	NOUN
emaj-339	143	13	:	:	PUNCT
emaj-339	143	14	field	field	NOUN
emaj-339	143	15	survey	survey	NOUN
emaj-339	143	16	(	(	PUNCT
emaj-339	143	17	2024	2024	NUM
emaj-339	143	18	)	)	PUNCT
emaj-339	143	19	the	the	DET
emaj-339	143	20	sample	sample	NOUN
emaj-339	143	21	size	size	NOUN
emaj-339	143	22	for	for	ADP
emaj-339	143	23	this	this	DET
emaj-339	143	24	study	study	NOUN
emaj-339	143	25	was	be	AUX
emaj-339	143	26	399	399	NUM
emaj-339	143	27	students	student	NOUN
emaj-339	143	28	in	in	ADP
emaj-339	143	29	all	all	DET
emaj-339	143	30	the	the	DET
emaj-339	143	31	selected	select	VERB
emaj-339	143	32	universities	university	NOUN
emaj-339	143	33	.	.	PUNCT
emaj-339	144	1	the	the	DET
emaj-339	144	2	sample	sample	NOUN
emaj-339	144	3	size	size	NOUN
emaj-339	144	4	was	be	AUX
emaj-339	144	5	determined	determine	VERB
emaj-339	144	6	by	by	ADP
emaj-339	144	7	using	use	VERB
emaj-339	144	8	taro	taro	NOUN
emaj-339	144	9	yamane	yamane	NOUN
emaj-339	144	10	(	(	PUNCT
emaj-339	144	11	1967	1967	NUM
emaj-339	144	12	)	)	PUNCT
emaj-339	144	13	.	.	PUNCT
emaj-339	145	1	this	this	PRON
emaj-339	145	2	is	be	AUX
emaj-339	145	3	displayed	display	VERB
emaj-339	145	4	below	below	ADV
emaj-339	145	5	.	.	PUNCT
emaj-339	146	1	n	n	NOUN
emaj-339	146	2	=	=	SYM
emaj-339	147	1	𝑁	𝑁	PROPN
emaj-339	147	2	1+𝑁𝑒2	1+𝑁𝑒2	PROPN
emaj-339	147	3	where	where	SCONJ
emaj-339	147	4	:	:	PUNCT
emaj-339	147	5	n	n	PRON
emaj-339	147	6	is	be	AUX
emaj-339	147	7	the	the	DET
emaj-339	147	8	required	require	VERB
emaj-339	147	9	sample	sample	NOUN
emaj-339	147	10	size	size	NOUN
emaj-339	147	11	n	n	PRON
emaj-339	147	12	is	be	AUX
emaj-339	147	13	the	the	DET
emaj-339	147	14	population	population	NOUN
emaj-339	147	15	size	size	NOUN
emaj-339	147	16	(	(	PUNCT
emaj-339	147	17	192,832	192,832	NUM
emaj-339	147	18	)	)	PUNCT
emaj-339	147	19	e	e	NOUN
emaj-339	147	20	is	be	AUX
emaj-339	147	21	the	the	DET
emaj-339	147	22	margin	margin	NOUN
emaj-339	147	23	of	of	ADP
emaj-339	147	24	error	error	NOUN
emaj-339	147	25	(	(	PUNCT
emaj-339	147	26	.05	.05	NUM
emaj-339	147	27	)	)	PUNCT
emaj-339	147	28	s	s	PART
emaj-339	147	29	=	=	SYM
emaj-339	147	30	192,832	192,832	NUM
emaj-339	147	31	1	1	NUM
emaj-339	147	32	+	+	SYM
emaj-339	147	33	192,832(0.052	192,832(0.052	NUM
emaj-339	147	34	)	)	PUNCT
emaj-339	147	35	s	s	PART
emaj-339	147	36	=	=	SYM
emaj-339	147	37	192,832	192,832	NUM
emaj-339	147	38	1	1	NUM
emaj-339	147	39	+	+	SYM
emaj-339	147	40	482.08	482.08	NUM
emaj-339	147	41	s	s	NOUN
emaj-339	147	42	=	=	SYM
emaj-339	147	43	192,832	192,832	NUM
emaj-339	147	44	483.08	483.08	NUM
emaj-339	147	45	s	s	NOUN
emaj-339	147	46	=	=	SYM
emaj-339	147	47	399.172	399.172	NUM
emaj-339	147	48	s	s	NOUN
emaj-339	147	49	≈	≈	PROPN
emaj-339	147	50	399	399	NUM
emaj-339	147	51	table	table	NOUN
emaj-339	147	52	2	2	NUM
emaj-339	147	53	:	:	PUNCT
emaj-339	147	54	sample	sample	NOUN
emaj-339	147	55	size	size	NOUN
emaj-339	147	56	allocation	allocation	NOUN
emaj-339	147	57	by	by	ADP
emaj-339	147	58	universities	university	NOUN
emaj-339	147	59	name	name	NOUN
emaj-339	147	60	of	of	ADP
emaj-339	147	61	university	university	NOUN
emaj-339	147	62	populat	populat	PROPN
emaj-339	147	63	ion	ion	NOUN
emaj-339	147	64	general	general	ADJ
emaj-339	147	65	sample	sample	NOUN
emaj-339	147	66	size	size	NOUN
emaj-339	147	67	prorata	prorata	ADJ
emaj-339	147	68	basis	basis	NOUN
emaj-339	147	69	sample	sample	NOUN
emaj-339	147	70	size	size	NOUN
emaj-339	147	71	of	of	ADP
emaj-339	147	72	each	each	DET
emaj-339	147	73	university	university	NOUN
emaj-339	147	74	percentage	percentage	NOUN
emaj-339	147	75	abubakar	abubakar	PROPN
emaj-339	147	76	tafawa	tafawa	PROPN
emaj-339	147	77	balewa	balewa	PROPN
emaj-339	147	78	university	university	PROPN
emaj-339	147	79	18,215	18,215	NUM
emaj-339	147	80	399	399	NUM
emaj-339	147	81	18,215	18,215	NUM
emaj-339	147	82	192832	192832	NUM
emaj-339	147	83	∗	∗	NOUN
emaj-339	147	84	399	399	NUM
emaj-339	147	85	38	38	NUM
emaj-339	147	86	9.4	9.4	NUM
emaj-339	147	87	ahmadu	ahmadu	PROPN
emaj-339	147	88	bello	bello	PROPN
emaj-339	147	89	university	university	NOUN
emaj-339	147	90	41,555	41,555	NUM
emaj-339	147	91	399	399	NUM
emaj-339	147	92	41,555	41,555	NUM
emaj-339	147	93	192832	192832	NUM
emaj-339	147	94	∗	∗	NOUN
emaj-339	147	95	399	399	NUM
emaj-339	147	96	86	86	NUM
emaj-339	147	97	21.5	21.5	NUM
emaj-339	147	98	university	university	NOUN
emaj-339	147	99	of	of	ADP
emaj-339	147	100	ilorin	ilorin	PROPN
emaj-339	147	101	44,460	44,460	NUM
emaj-339	147	102	399	399	NUM
emaj-339	147	103	44,460	44,460	NUM
emaj-339	147	104	192832	192832	NUM
emaj-339	147	105	∗	∗	NOUN
emaj-339	147	106	399	399	NUM
emaj-339	147	107	92	92	NUM
emaj-339	147	108	23.1	23.1	NUM
emaj-339	147	109	university	university	NOUN
emaj-339	147	110	of	of	ADP
emaj-339	147	111	porthacult	porthacult	PROPN
emaj-339	147	112	27,054	27,054	NUM
emaj-339	147	113	399	399	NUM
emaj-339	147	114	27,054	27,054	NUM
emaj-339	147	115	192832	192832	NUM
emaj-339	147	116	∗	∗	NOUN
emaj-339	147	117	399	399	NUM
emaj-339	147	118	66	66	NUM
emaj-339	147	119	16.4	16.4	NUM
emaj-339	147	120	university	university	NOUN
emaj-339	147	121	of	of	ADP
emaj-339	147	122	nigeria	nigeria	PROPN
emaj-339	147	123	nsukka	nsukka	VERB
emaj-339	147	124	29,903	29,903	NUM
emaj-339	148	1	399	399	NUM
emaj-339	148	2	29,903	29,903	NUM
emaj-339	148	3	229613	229613	NUM
emaj-339	148	4	∗	∗	NOUN
emaj-339	148	5	384	384	NUM
emaj-339	148	6	62	62	NUM
emaj-339	148	7	15.5	15.5	NUM
emaj-339	148	8	university	university	NOUN
emaj-339	148	9	of	of	ADP
emaj-339	148	10	lagos	lago	NOUN
emaj-339	148	11	31,645	31,645	NUM
emaj-339	148	12	399	399	NUM
emaj-339	148	13	31,645	31,645	NUM
emaj-339	148	14	192832	192832	NUM
emaj-339	148	15	∗	∗	NOUN
emaj-339	148	16	399	399	NUM
emaj-339	148	17	56	56	NUM
emaj-339	148	18	14.0	14.0	NUM
emaj-339	148	19	total	total	NOUN
emaj-339	148	20	192,832	192,832	NUM
emaj-339	148	21	399	399	NUM
emaj-339	148	22	399	399	NUM
emaj-339	148	23	100.0	100.0	NUM
emaj-339	148	24	source	source	NOUN
emaj-339	148	25	:	:	PUNCT
emaj-339	148	26	field	field	NOUN
emaj-339	148	27	survey	survey	NOUN
emaj-339	148	28	(	(	PUNCT
emaj-339	148	29	2024	2024	NUM
emaj-339	148	30	)	)	PUNCT
emaj-339	148	31	a	a	DET
emaj-339	148	32	multi	multi	ADJ
emaj-339	148	33	-	-	ADJ
emaj-339	148	34	stage	stage	ADJ
emaj-339	148	35	sampling	sampling	NOUN
emaj-339	148	36	technique	technique	NOUN
emaj-339	148	37	was	be	AUX
emaj-339	148	38	employed	employ	VERB
emaj-339	148	39	to	to	PART
emaj-339	148	40	select	select	VERB
emaj-339	148	41	respondents	respondent	NOUN
emaj-339	148	42	,	,	PUNCT
emaj-339	148	43	starting	start	VERB
emaj-339	148	44	with	with	ADP
emaj-339	148	45	stratified	stratified	ADJ
emaj-339	148	46	sampling	sample	VERB
emaj-339	148	47	to	to	PART
emaj-339	148	48	categorize	categorize	VERB
emaj-339	148	49	nigerian	nigerian	ADJ
emaj-339	148	50	universities	university	NOUN
emaj-339	148	51	into	into	ADP
emaj-339	148	52	six	six	NUM
emaj-339	148	53	geopolitical	geopolitical	ADJ
emaj-339	148	54	zones	zone	NOUN
emaj-339	148	55	,	,	PUNCT
emaj-339	148	56	followed	follow	VERB
emaj-339	148	57	by	by	ADP
emaj-339	148	58	purposive	purposive	NOUN
emaj-339	148	59	sampling	sampling	NOUN
emaj-339	148	60	to	to	PART
emaj-339	148	61	select	select	VERB
emaj-339	148	62	one	one	NUM
emaj-339	148	63	internet	internet	NOUN
emaj-339	148	64	-	-	PUNCT
emaj-339	148	65	savvy	savvy	NOUN
emaj-339	148	66	university	university	NOUN
emaj-339	148	67	from	from	ADP
emaj-339	148	68	each	each	DET
emaj-339	148	69	zone	zone	NOUN
emaj-339	148	70	based	base	VERB
emaj-339	148	71	on	on	ADP
emaj-339	148	72	specific	specific	ADJ
emaj-339	148	73	criteria	criterion	NOUN
emaj-339	148	74	.	.	PUNCT
emaj-339	149	1	judgmental	judgmental	ADJ
emaj-339	149	2	sampling	sampling	NOUN
emaj-339	149	3	was	be	AUX
emaj-339	149	4	then	then	ADV
emaj-339	149	5	used	use	VERB
emaj-339	149	6	to	to	PART
emaj-339	149	7	choose	choose	VERB
emaj-339	149	8	faculties	faculty	NOUN
emaj-339	149	9	and	and	CCONJ
emaj-339	149	10	departments	department	NOUN
emaj-339	149	11	within	within	ADP
emaj-339	149	12	these	these	DET
emaj-339	149	13	universities	university	NOUN
emaj-339	149	14	,	,	PUNCT
emaj-339	149	15	and	and	CCONJ
emaj-339	149	16	snowball	snowball	NOUN
emaj-339	149	17	sampling	sampling	NOUN
emaj-339	149	18	was	be	AUX
emaj-339	149	19	used	use	VERB
emaj-339	149	20	to	to	PART
emaj-339	149	21	identify	identify	VERB
emaj-339	149	22	students	student	NOUN
emaj-339	149	23	who	who	PRON
emaj-339	149	24	patronize	patronize	VERB
emaj-339	149	25	jumia	jumia	PROPN
emaj-339	149	26	online	online	ADJ
emaj-339	149	27	outlets	outlet	NOUN
emaj-339	149	28	for	for	ADP
emaj-339	149	29	purchasing	purchase	VERB
emaj-339	149	30	fashion	fashion	NOUN
emaj-339	149	31	,	,	PUNCT
emaj-339	149	32	beauty	beauty	NOUN
emaj-339	149	33	products	product	NOUN
emaj-339	149	34	,	,	PUNCT
emaj-339	149	35	tech	tech	NOUN
emaj-339	149	36	gadgets	gadget	NOUN
emaj-339	149	37	,	,	PUNCT
emaj-339	149	38	and	and	CCONJ
emaj-339	149	39	accessories	accessory	NOUN
emaj-339	149	40	.	.	PUNCT
emaj-339	150	1	the	the	DET
emaj-339	150	2	research	research	NOUN
emaj-339	150	3	instrument	instrument	NOUN
emaj-339	150	4	used	use	VERB
emaj-339	150	5	for	for	ADP
emaj-339	150	6	this	this	DET
emaj-339	150	7	study	study	NOUN
emaj-339	150	8	was	be	AUX
emaj-339	150	9	structured	structured	ADJ
emaj-339	150	10	questionnaire	questionnaire	NOUN
emaj-339	150	11	.	.	PUNCT
emaj-339	151	1	basically	basically	ADV
emaj-339	151	2	,	,	PUNCT
emaj-339	151	3	the	the	DET
emaj-339	151	4	analysis	analysis	NOUN
emaj-339	151	5	in	in	ADP
emaj-339	151	6	this	this	DET
emaj-339	151	7	research	research	NOUN
emaj-339	151	8	was	be	AUX
emaj-339	151	9	done	do	VERB
emaj-339	151	10	through	through	ADP
emaj-339	151	11	partial	partial	ADJ
emaj-339	151	12	least	least	ADJ
emaj-339	151	13	squares	square	NOUN
emaj-339	151	14	structural	structural	ADJ
emaj-339	151	15	equation	equation	NOUN
emaj-339	151	16	model	model	NOUN
emaj-339	151	17	analysis	analysis	NOUN
emaj-339	151	18	(	(	PUNCT
emaj-339	151	19	pls	pls	INTJ
emaj-339	151	20	-	-	PUNCT
emaj-339	151	21	sem	sem	NOUN
emaj-339	151	22	)	)	PUNCT
emaj-339	151	23	that	that	PRON
emaj-339	151	24	was	be	AUX
emaj-339	151	25	employed	employ	VERB
emaj-339	151	26	to	to	PART
emaj-339	151	27	evaluate	evaluate	VERB
emaj-339	151	28	the	the	DET
emaj-339	151	29	level	level	NOUN
emaj-339	151	30	of	of	ADP
emaj-339	151	31	variations	variation	NOUN
emaj-339	151	32	in	in	ADP
emaj-339	151	33	the	the	DET
emaj-339	151	34	dependent	dependent	ADJ
emaj-339	151	35	variable	variable	NOUN
emaj-339	151	36	which	which	PRON
emaj-339	151	37	is	be	AUX
emaj-339	151	38	as	as	ADP
emaj-339	151	39	a	a	DET
emaj-339	151	40	result	result	NOUN
emaj-339	151	41	of	of	ADP
emaj-339	151	42	change	change	NOUN
emaj-339	151	43	in	in	ADP
emaj-339	151	44	the	the	DET
emaj-339	151	45	independent	independent	ADJ
emaj-339	151	46	variable	variable	NOUN
emaj-339	151	47	in	in	ADP
emaj-339	151	48	hypotheses	hypothesis	NOUN
emaj-339	151	49	.	.	PUNCT
emaj-339	152	1	convergent	convergent	ADJ
emaj-339	152	2	validity	validity	NOUN
emaj-339	152	3	was	be	AUX
emaj-339	152	4	done	do	VERB
emaj-339	152	5	through	through	ADP
emaj-339	152	6	average	average	ADJ
emaj-339	152	7	variance	variance	NOUN
emaj-339	152	8	extracted	extract	VERB
emaj-339	152	9	(	(	PUNCT
emaj-339	152	10	ave	ave	PROPN
emaj-339	152	11	)	)	PUNCT
emaj-339	152	12	.	.	PUNCT
emaj-339	153	1	convergent	convergent	NOUN
emaj-339	153	2	validity	validity	NOUN
emaj-339	153	3	is	be	AUX
emaj-339	153	4	achieved	achieve	VERB
emaj-339	153	5	if	if	SCONJ
emaj-339	153	6	the	the	DET
emaj-339	153	7	ave	ave	NOUN
emaj-339	153	8	is	be	AUX
emaj-339	153	9	0.50	0.50	NUM
emaj-339	153	10	or	or	CCONJ
emaj-339	153	11	higher	high	ADJ
emaj-339	153	12	.	.	PUNCT
emaj-339	154	1	discriminant	discriminant	ADJ
emaj-339	154	2	validity	validity	NOUN
emaj-339	154	3	was	be	AUX
emaj-339	154	4	done	do	VERB
emaj-339	154	5	through	through	ADP
emaj-339	154	6	fornell	fornell	NOUN
emaj-339	154	7	-	-	PUNCT
emaj-339	154	8	larcker	larcker	NOUN
emaj-339	154	9	criterion	criterion	NOUN
emaj-339	154	10	.	.	PUNCT
emaj-339	155	1	the	the	DET
emaj-339	155	2	square	square	ADJ
emaj-339	155	3	root	root	NOUN
emaj-339	155	4	of	of	ADP
emaj-339	155	5	the	the	DET
emaj-339	155	6	ave	ave	NOUN
emaj-339	155	7	values	value	NOUN
emaj-339	155	8	was	be	AUX
emaj-339	155	9	compared	compare	VERB
emaj-339	155	10	with	with	ADP
emaj-339	155	11	the	the	DET
emaj-339	155	12	correlation	correlation	NOUN
emaj-339	155	13	values	value	NOUN
emaj-339	155	14	of	of	ADP
emaj-339	155	15	the	the	DET
emaj-339	155	16	latent	latent	NOUN
emaj-339	155	17	variable	variable	NOUN
emaj-339	155	18	.	.	PUNCT
emaj-339	156	1	reliability	reliability	NOUN
emaj-339	156	2	of	of	ADP
emaj-339	156	3	the	the	DET
emaj-339	156	4	instrument	instrument	NOUN
emaj-339	156	5	was	be	AUX
emaj-339	156	6	assessed	assess	VERB
emaj-339	156	7	through	through	ADP
emaj-339	156	8	cronbach	cronbach	NOUN
emaj-339	156	9	’s	’s	PART
emaj-339	156	10	alpha	alpha	NOUN
emaj-339	156	11	and	and	CCONJ
emaj-339	156	12	composite	composite	ADJ
emaj-339	156	13	reliability	reliability	NOUN
emaj-339	156	14	which	which	PRON
emaj-339	156	15	both	both	PRON
emaj-339	156	16	assume	assume	VERB
emaj-339	156	17	that	that	SCONJ
emaj-339	156	18	values	value	NOUN
emaj-339	156	19	below	below	ADP
emaj-339	156	20	0.60	0.60	NUM
emaj-339	156	21	indicate	indicate	VERB
emaj-339	156	22	that	that	SCONJ
emaj-339	156	23	the	the	DET
emaj-339	156	24	construct	construct	NOUN
emaj-339	156	25	lacks	lack	VERB
emaj-339	156	26	consistency	consistency	NOUN
emaj-339	156	27	in	in	ADP
emaj-339	156	28	terms	term	NOUN
emaj-339	156	29	of	of	ADP
emaj-339	156	30	its	its	PRON
emaj-339	156	31	reliability	reliability	NOUN
emaj-339	156	32	.	.	PUNCT
emaj-339	157	1	collinearity	collinearity	NOUN
emaj-339	157	2	was	be	AUX
emaj-339	157	3	assessed	assess	VERB
emaj-339	157	4	through	through	ADP
emaj-339	157	5	variance	variance	NOUN
emaj-339	157	6	inflation	inflation	NOUN
emaj-339	157	7	factor	factor	NOUN
emaj-339	157	8	(	(	PUNCT
emaj-339	157	9	vif	vif	NOUN
emaj-339	157	10	)	)	PUNCT
emaj-339	157	11	value	value	NOUN
emaj-339	157	12	with	with	ADP
emaj-339	157	13	a	a	DET
emaj-339	157	14	benchmark	benchmark	NOUN
emaj-339	157	15	of	of	ADP
emaj-339	157	16	five	five	NUM
emaj-339	157	17	or	or	CCONJ
emaj-339	157	18	higher	high	ADJ
emaj-339	157	19	being	be	AUX
emaj-339	157	20	affected	affect	VERB
emaj-339	157	21	by	by	ADP
emaj-339	157	22	multicollinearity	multicollinearity	NOUN
emaj-339	157	23	.	.	PUNCT
emaj-339	158	1	the	the	DET
emaj-339	158	2	coefficient	coefficient	NOUN
emaj-339	158	3	of	of	ADP
emaj-339	158	4	determination	determination	NOUN
emaj-339	158	5	(	(	PUNCT
emaj-339	158	6	r2	r2	PROPN
emaj-339	158	7	)	)	PUNCT
emaj-339	158	8	was	be	AUX
emaj-339	158	9	estimated	estimate	VERB
emaj-339	158	10	to	to	PART
emaj-339	158	11	assess	assess	VERB
emaj-339	158	12	the	the	DET
emaj-339	158	13	effect	effect	NOUN
emaj-339	158	14	of	of	ADP
emaj-339	158	15	independent	independent	ADJ
emaj-339	158	16	on	on	ADP
emaj-339	158	17	dependent	dependent	ADJ
emaj-339	158	18	.	.	PUNCT
emaj-339	159	1	this	this	PRON
emaj-339	159	2	is	be	AUX
emaj-339	159	3	also	also	ADV
emaj-339	159	4	used	use	VERB
emaj-339	159	5	to	to	PART
emaj-339	159	6	evaluate	evaluate	VERB
emaj-339	159	7	the	the	DET
emaj-339	159	8	structural	structural	ADJ
emaj-339	159	9	model	model	NOUN
emaj-339	159	10	.	.	PUNCT
emaj-339	160	1	effect	effect	NOUN
emaj-339	160	2	size	size	NOUN
emaj-339	160	3	(	(	PUNCT
emaj-339	160	4	ƒ2	ƒ2	PROPN
emaj-339	160	5	)	)	PUNCT
emaj-339	160	6	was	be	AUX
emaj-339	160	7	used	use	VERB
emaj-339	160	8	to	to	PART
emaj-339	160	9	calculate	calculate	VERB
emaj-339	160	10	the	the	DET
emaj-339	160	11	direct	direct	ADJ
emaj-339	160	12	effect	effect	NOUN
emaj-339	160	13	of	of	ADP
emaj-339	160	14	the	the	DET
emaj-339	160	15	relationship	relationship	NOUN
emaj-339	160	16	.	.	PUNCT
emaj-339	161	1	research	research	NOUN
emaj-339	161	2	hypotheses	hypothesis	NOUN
emaj-339	161	3	h01	h01	NOUN
emaj-339	161	4	:	:	PUNCT
emaj-339	161	5	convenience	convenience	NOUN
emaj-339	161	6	does	do	AUX
emaj-339	161	7	not	not	PART
emaj-339	161	8	significantly	significantly	ADV
emaj-339	161	9	affect	affect	VERB
emaj-339	161	10	customer	customer	NOUN
emaj-339	161	11	expectation	expectation	NOUN
emaj-339	161	12	.	.	PUNCT
emaj-339	162	1	h02	h02	NOUN
emaj-339	162	2	:	:	PUNCT
emaj-339	162	3	product	product	NOUN
emaj-339	162	4	credibility	credibility	NOUN
emaj-339	162	5	does	do	AUX
emaj-339	162	6	not	not	PART
emaj-339	162	7	significantly	significantly	ADV
emaj-339	162	8	affect	affect	VERB
emaj-339	162	9	customer	customer	NOUN
emaj-339	162	10	expectation	expectation	NOUN
emaj-339	162	11	.	.	PUNCT
emaj-339	163	1	h03	h03	NOUN
emaj-339	163	2	:	:	PUNCT
emaj-339	163	3	comparison	comparison	NOUN
emaj-339	163	4	and	and	CCONJ
emaj-339	163	5	choice	choice	NOUN
emaj-339	163	6	does	do	AUX
emaj-339	163	7	not	not	PART
emaj-339	163	8	significantly	significantly	ADV
emaj-339	163	9	affect	affect	VERB
emaj-339	163	10	customer	customer	NOUN
emaj-339	163	11	expectation	expectation	NOUN
emaj-339	163	12	.	.	PUNCT
emaj-339	164	1	research	research	NOUN
emaj-339	164	2	model	model	NOUN
emaj-339	164	3	and	and	CCONJ
emaj-339	164	4	assessment	assessment	NOUN
emaj-339	164	5	to	to	PART
emaj-339	164	6	assess	assess	VERB
emaj-339	164	7	the	the	DET
emaj-339	164	8	effect	effect	NOUN
emaj-339	164	9	of	of	ADP
emaj-339	164	10	behavioral	behavioral	ADJ
emaj-339	164	11	experience	experience	NOUN
emaj-339	164	12	on	on	ADP
emaj-339	164	13	customer	customer	NOUN
emaj-339	164	14	expectation	expectation	NOUN
emaj-339	164	15	,	,	PUNCT
emaj-339	164	16	the	the	DET
emaj-339	164	17	variables	variable	NOUN
emaj-339	164	18	used	use	VERB
emaj-339	164	19	to	to	PART
emaj-339	164	20	measure	measure	VERB
emaj-339	164	21	behavioral	behavioral	ADJ
emaj-339	164	22	experience	experience	NOUN
emaj-339	164	23	were	be	AUX
emaj-339	164	24	convenience	convenience	NOUN
emaj-339	164	25	(	(	PUNCT
emaj-339	164	26	con	con	NOUN
emaj-339	164	27	)	)	PUNCT
emaj-339	164	28	,	,	PUNCT
emaj-339	164	29	product	product	NOUN
emaj-339	164	30	credibility	credibility	NOUN
emaj-339	164	31	(	(	PUNCT
emaj-339	164	32	pc	pc	NOUN
emaj-339	164	33	)	)	PUNCT
emaj-339	164	34	,	,	PUNCT
emaj-339	164	35	and	and	CCONJ
emaj-339	164	36	comparison	comparison	NOUN
emaj-339	164	37	and	and	CCONJ
emaj-339	164	38	choice	choice	NOUN
emaj-339	164	39	(	(	PUNCT
emaj-339	164	40	cc	cc	NOUN
emaj-339	164	41	)	)	PUNCT
emaj-339	164	42	against	against	ADP
emaj-339	164	43	customer	customer	NOUN
emaj-339	164	44	expectation	expectation	NOUN
emaj-339	164	45	(	(	PUNCT
emaj-339	164	46	ce	ce	PROPN
emaj-339	164	47	)	)	PUNCT
emaj-339	164	48	.	.	PUNCT
emaj-339	165	1	the	the	DET
emaj-339	165	2	path	path	NOUN
emaj-339	165	3	models	model	NOUN
emaj-339	165	4	below	below	ADV
emaj-339	165	5	were	be	AUX
emaj-339	165	6	used	use	VERB
emaj-339	165	7	for	for	ADP
emaj-339	165	8	the	the	DET
emaj-339	165	9	analysis	analysis	NOUN
emaj-339	165	10	of	of	ADP
emaj-339	165	11	hypotheses	hypothesis	NOUN
emaj-339	165	12	.	.	PUNCT
emaj-339	166	1	figure	figure	NOUN
emaj-339	166	2	1	1	NUM
emaj-339	166	3	.	.	PUNCT
emaj-339	166	4	model	model	NOUN
emaj-339	166	5	for	for	ADP
emaj-339	166	6	behavioral	behavioral	ADJ
emaj-339	166	7	experience	experience	NOUN
emaj-339	166	8	and	and	CCONJ
emaj-339	166	9	customer	customer	NOUN
emaj-339	166	10	expectation	expectation	NOUN
emaj-339	166	11	source	source	NOUN
emaj-339	166	12	:	:	PUNCT
emaj-339	166	13	author	author	NOUN
emaj-339	166	14	’s	’s	PART
emaj-339	166	15	compilation	compilation	NOUN
emaj-339	166	16	(	(	PUNCT
emaj-339	166	17	2024	2024	NUM
emaj-339	166	18	)	)	PUNCT
emaj-339	166	19	volume	volume	NOUN
emaj-339	166	20	14	14	NUM
emaj-339	166	21	no	no	DET
emaj-339	166	22	2	2	NUM
emaj-339	166	23	(	(	PUNCT
emaj-339	166	24	2024	2024	NUM
emaj-339	166	25	)	)	PUNCT
emaj-339	166	26	|	|	ADV
emaj-339	166	27	issn	issn	VERB
emaj-339	166	28	2158	2158	NUM
emaj-339	166	29	-	-	SYM
emaj-339	166	30	8708	8708	NUM
emaj-339	166	31	(	(	PUNCT
emaj-339	166	32	online	online	NOUN
emaj-339	166	33	)	)	PUNCT
emaj-339	166	34	|	|	ADV
emaj-339	166	35	doi	doi	X
emaj-339	166	36	10.5195	10.5195	NUM
emaj-339	166	37	/	/	SYM
emaj-339	166	38	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	167	1	|	|	ADV
emaj-339	167	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	167	3	online	online	ADJ
emaj-339	167	4	behavioral	behavioral	ADJ
emaj-339	167	5	experience	experience	NOUN
emaj-339	167	6	of	of	ADP
emaj-339	167	7	nigeria	nigeria	PROPN
emaj-339	167	8	university	university	NOUN
emaj-339	167	9	students	student	NOUN
emaj-339	167	10	:	:	PUNCT
emaj-339	167	11	customer	customer	NOUN
emaj-339	167	12	expectation	expectation	NOUN
emaj-339	167	13	approach	approach	NOUN
emaj-339	167	14	page	page	NOUN
emaj-339	167	15	|28|	|28|	NOUN
emaj-339	167	16	emerging	emerge	VERB
emaj-339	167	17	markets	market	NOUN
emaj-339	167	18	journal	journal	PROPN
emaj-339	167	19	data	datum	NOUN
emaj-339	167	20	collection	collection	NOUN
emaj-339	167	21	from	from	ADP
emaj-339	167	22	the	the	DET
emaj-339	167	23	sample	sample	NOUN
emaj-339	167	24	size	size	NOUN
emaj-339	167	25	of	of	ADP
emaj-339	167	26	399	399	NUM
emaj-339	167	27	drawn	draw	VERB
emaj-339	167	28	through	through	ADP
emaj-339	167	29	the	the	DET
emaj-339	167	30	use	use	NOUN
emaj-339	167	31	of	of	ADP
emaj-339	167	32	taro	taro	NOUN
emaj-339	167	33	yamane	yamane	NOUN
emaj-339	167	34	(	(	PUNCT
emaj-339	167	35	1967	1967	NUM
emaj-339	167	36	)	)	PUNCT
emaj-339	167	37	sample	sample	NOUN
emaj-339	167	38	size	size	NOUN
emaj-339	167	39	determination	determination	NOUN
emaj-339	167	40	formula	formula	NOUN
emaj-339	167	41	,	,	PUNCT
emaj-339	167	42	47	47	NUM
emaj-339	167	43	of	of	ADP
emaj-339	167	44	the	the	DET
emaj-339	167	45	filled	fill	VERB
emaj-339	167	46	and	and	CCONJ
emaj-339	167	47	returned	return	VERB
emaj-339	167	48	questionnaire	questionnaire	NOUN
emaj-339	167	49	were	be	AUX
emaj-339	167	50	discarded	discard	VERB
emaj-339	167	51	due	due	ADP
emaj-339	167	52	to	to	ADP
emaj-339	167	53	incomplete	incomplete	ADJ
emaj-339	167	54	response	response	NOUN
emaj-339	167	55	,	,	PUNCT
emaj-339	167	56	failure	failure	NOUN
emaj-339	167	57	to	to	PART
emaj-339	167	58	meet	meet	VERB
emaj-339	167	59	the	the	DET
emaj-339	167	60	criteria	criterion	NOUN
emaj-339	167	61	set	set	VERB
emaj-339	167	62	by	by	ADP
emaj-339	167	63	researcher	researcher	NOUN
emaj-339	167	64	.	.	PUNCT
emaj-339	168	1	finally	finally	ADV
emaj-339	168	2	,	,	PUNCT
emaj-339	168	3	352	352	NUM
emaj-339	168	4	questionnaire	questionnaire	NOUN
emaj-339	168	5	responses	response	NOUN
emaj-339	168	6	were	be	AUX
emaj-339	168	7	used	use	VERB
emaj-339	168	8	for	for	ADP
emaj-339	168	9	the	the	DET
emaj-339	168	10	analysis	analysis	NOUN
emaj-339	168	11	.	.	PUNCT
emaj-339	169	1	data	datum	NOUN
emaj-339	169	2	analysis	analysis	NOUN
emaj-339	169	3	figure	figure	NOUN
emaj-339	169	4	2	2	NUM
emaj-339	169	5	.	.	PUNCT
emaj-339	170	1	a	a	DET
emaj-339	170	2	path	path	NOUN
emaj-339	170	3	model	model	NOUN
emaj-339	170	4	of	of	ADP
emaj-339	170	5	behavioral	behavioral	ADJ
emaj-339	170	6	experience	experience	NOUN
emaj-339	170	7	and	and	CCONJ
emaj-339	170	8	customer	customer	NOUN
emaj-339	170	9	expectation	expectation	NOUN
emaj-339	170	10	source	source	NOUN
emaj-339	170	11	:	:	PUNCT
emaj-339	170	12	smartpls	smartpls	PROPN
emaj-339	170	13	output	output	NOUN
emaj-339	170	14	(	(	PUNCT
emaj-339	170	15	2024	2024	NUM
emaj-339	170	16	)	)	PUNCT
emaj-339	170	17	figure	figure	NOUN
emaj-339	170	18	2	2	NUM
emaj-339	170	19	shows	show	VERB
emaj-339	170	20	the	the	DET
emaj-339	170	21	path	path	NOUN
emaj-339	170	22	model	model	NOUN
emaj-339	170	23	of	of	ADP
emaj-339	170	24	behavioral	behavioral	ADJ
emaj-339	170	25	experience	experience	NOUN
emaj-339	170	26	and	and	CCONJ
emaj-339	170	27	customer	customer	NOUN
emaj-339	170	28	expectation	expectation	NOUN
emaj-339	170	29	.	.	PUNCT
emaj-339	171	1	these	these	DET
emaj-339	171	2	variables	variable	NOUN
emaj-339	171	3	were	be	AUX
emaj-339	171	4	checked	check	VERB
emaj-339	171	5	against	against	ADP
emaj-339	171	6	the	the	DET
emaj-339	171	7	customer	customer	NOUN
emaj-339	171	8	expectation	expectation	NOUN
emaj-339	171	9	indicators	indicator	NOUN
emaj-339	171	10	.	.	PUNCT
emaj-339	172	1	the	the	DET
emaj-339	172	2	results	result	NOUN
emaj-339	172	3	of	of	ADP
emaj-339	172	4	the	the	DET
emaj-339	172	5	outer	outer	ADJ
emaj-339	172	6	model	model	NOUN
emaj-339	172	7	weights	weight	NOUN
emaj-339	172	8	show	show	VERB
emaj-339	172	9	strong	strong	ADJ
emaj-339	172	10	loading	loading	NOUN
emaj-339	172	11	as	as	SCONJ
emaj-339	172	12	they	they	PRON
emaj-339	172	13	were	be	AUX
emaj-339	172	14	greater	great	ADJ
emaj-339	172	15	than	than	ADP
emaj-339	172	16	or	or	CCONJ
emaj-339	172	17	close	close	ADV
emaj-339	172	18	to	to	ADP
emaj-339	172	19	0.50	0.50	NUM
emaj-339	172	20	.	.	PUNCT
emaj-339	172	21	table	table	NOUN
emaj-339	172	22	3	3	NUM
emaj-339	172	23	:	:	PUNCT
emaj-339	172	24	construct	construct	VERB
emaj-339	172	25	reliability	reliability	NOUN
emaj-339	172	26	and	and	CCONJ
emaj-339	172	27	validity	validity	NOUN
emaj-339	172	28	latent	latent	NOUN
emaj-339	172	29	variables	variable	NOUN
emaj-339	172	30	cronbach	cronbach	VERB
emaj-339	172	31	's	's	PART
emaj-339	172	32	alpha	alpha	ADJ
emaj-339	172	33	composite	composite	ADJ
emaj-339	172	34	reliability	reliability	NOUN
emaj-339	172	35	average	average	ADJ
emaj-339	172	36	variance	variance	NOUN
emaj-339	172	37	extracted	extract	VERB
emaj-339	172	38	(	(	PUNCT
emaj-339	172	39	ave	ave	NOUN
emaj-339	172	40	)	)	PUNCT
emaj-339	172	41	comparison	comparison	NOUN
emaj-339	172	42	and	and	CCONJ
emaj-339	172	43	choice	choice	NOUN
emaj-339	172	44	0.803	0.803	NUM
emaj-339	172	45	0.884	0.884	NUM
emaj-339	172	46	0.717	0.717	NUM
emaj-339	172	47	convenience	convenience	NOUN
emaj-339	172	48	0.777	0.777	NUM
emaj-339	172	49	0.870	0.870	NUM
emaj-339	172	50	0.691	0.691	NUM
emaj-339	172	51	customer	customer	NOUN
emaj-339	172	52	expectation	expectation	NOUN
emaj-339	172	53	0.824	0.824	NUM
emaj-339	172	54	0.895	0.895	NUM
emaj-339	172	55	0.739	0.739	NUM
emaj-339	172	56	product	product	NOUN
emaj-339	172	57	credibility	credibility	NOUN
emaj-339	172	58	0.789	0.789	NUM
emaj-339	172	59	0.876	0.876	NUM
emaj-339	172	60	0.703	0.703	NUM
emaj-339	172	61	source	source	NOUN
emaj-339	172	62	:	:	PUNCT
emaj-339	172	63	smartpls	smartpls	PROPN
emaj-339	172	64	output	output	NOUN
emaj-339	172	65	(	(	PUNCT
emaj-339	172	66	2024	2024	NUM
emaj-339	172	67	)	)	PUNCT
emaj-339	172	68	table	table	NOUN
emaj-339	172	69	3	3	NUM
emaj-339	172	70	displays	display	VERB
emaj-339	172	71	important	important	ADJ
emaj-339	172	72	statistical	statistical	ADJ
emaj-339	172	73	measures	measure	NOUN
emaj-339	172	74	related	relate	VERB
emaj-339	172	75	to	to	ADP
emaj-339	172	76	the	the	DET
emaj-339	172	77	construct	construct	NOUN
emaj-339	172	78	reliability	reliability	NOUN
emaj-339	172	79	and	and	CCONJ
emaj-339	172	80	validity	validity	NOUN
emaj-339	172	81	of	of	ADP
emaj-339	172	82	four	four	NUM
emaj-339	172	83	latent	latent	NOUN
emaj-339	172	84	variables	variable	NOUN
emaj-339	172	85	in	in	ADP
emaj-339	172	86	this	this	DET
emaj-339	172	87	study	study	NOUN
emaj-339	172	88	.	.	PUNCT
emaj-339	173	1	all	all	DET
emaj-339	173	2	four	four	NUM
emaj-339	173	3	latent	latent	NOUN
emaj-339	173	4	variables	variable	NOUN
emaj-339	173	5	exhibit	exhibit	VERB
emaj-339	173	6	good	good	ADJ
emaj-339	173	7	internal	internal	ADJ
emaj-339	173	8	consistency	consistency	NOUN
emaj-339	173	9	with	with	ADP
emaj-339	173	10	cronbach	cronbach	PROPN
emaj-339	173	11	's	's	PART
emaj-339	173	12	alpha	alpha	ADJ
emaj-339	173	13	values	value	NOUN
emaj-339	173	14	ranging	range	VERB
emaj-339	173	15	from	from	ADP
emaj-339	173	16	0.777	0.777	NUM
emaj-339	173	17	to	to	ADP
emaj-339	173	18	0.824	0.824	NUM
emaj-339	173	19	.	.	PUNCT
emaj-339	174	1	all	all	DET
emaj-339	174	2	variables	variable	NOUN
emaj-339	174	3	show	show	VERB
emaj-339	174	4	excellent	excellent	ADJ
emaj-339	174	5	composite	composite	ADJ
emaj-339	174	6	reliability	reliability	NOUN
emaj-339	174	7	,	,	PUNCT
emaj-339	174	8	with	with	ADP
emaj-339	174	9	values	value	NOUN
emaj-339	174	10	ranging	range	VERB
emaj-339	174	11	from	from	ADP
emaj-339	174	12	0.870	0.870	NUM
emaj-339	174	13	to	to	ADP
emaj-339	174	14	0.895	0.895	NUM
emaj-339	174	15	.	.	PUNCT
emaj-339	175	1	these	these	DET
emaj-339	175	2	values	value	NOUN
emaj-339	175	3	are	be	AUX
emaj-339	175	4	well	well	ADV
emaj-339	175	5	above	above	ADP
emaj-339	175	6	the	the	DET
emaj-339	175	7	commonly	commonly	ADV
emaj-339	175	8	accepted	accept	VERB
emaj-339	175	9	threshold	threshold	NOUN
emaj-339	175	10	of	of	ADP
emaj-339	175	11	0.7	0.7	NUM
emaj-339	175	12	,	,	PUNCT
emaj-339	175	13	suggesting	suggest	VERB
emaj-339	175	14	that	that	SCONJ
emaj-339	175	15	the	the	DET
emaj-339	175	16	items	item	NOUN
emaj-339	175	17	within	within	ADP
emaj-339	175	18	each	each	DET
emaj-339	175	19	variable	variable	NOUN
emaj-339	175	20	are	be	AUX
emaj-339	175	21	reliable	reliable	ADJ
emaj-339	175	22	measures	measure	NOUN
emaj-339	175	23	of	of	ADP
emaj-339	175	24	their	their	PRON
emaj-339	175	25	respective	respective	ADJ
emaj-339	175	26	constructs	construct	NOUN
emaj-339	175	27	.	.	PUNCT
emaj-339	176	1	ave	ave	NOUN
emaj-339	176	2	values	value	NOUN
emaj-339	176	3	in	in	ADP
emaj-339	176	4	the	the	DET
emaj-339	176	5	table	table	NOUN
emaj-339	176	6	range	range	NOUN
emaj-339	176	7	from	from	ADP
emaj-339	176	8	0.691	0.691	NUM
emaj-339	176	9	to	to	ADP
emaj-339	176	10	0.739	0.739	NUM
emaj-339	176	11	,	,	PUNCT
emaj-339	176	12	all	all	PRON
emaj-339	176	13	of	of	ADP
emaj-339	176	14	which	which	PRON
emaj-339	176	15	surpass	surpass	VERB
emaj-339	176	16	the	the	DET
emaj-339	176	17	recommended	recommend	VERB
emaj-339	176	18	threshold	threshold	NOUN
emaj-339	176	19	of	of	ADP
emaj-339	176	20	0.5	0.5	NUM
emaj-339	176	21	.	.	PUNCT
emaj-339	177	1	this	this	PRON
emaj-339	177	2	indicates	indicate	VERB
emaj-339	177	3	that	that	SCONJ
emaj-339	177	4	the	the	DET
emaj-339	177	5	items	item	NOUN
emaj-339	177	6	within	within	ADP
emaj-339	177	7	each	each	DET
emaj-339	177	8	latent	latent	NOUN
emaj-339	177	9	variable	variable	NOUN
emaj-339	177	10	are	be	AUX
emaj-339	177	11	converging	converge	VERB
emaj-339	177	12	well	well	ADV
emaj-339	177	13	and	and	CCONJ
emaj-339	177	14	collectively	collectively	ADV
emaj-339	177	15	measure	measure	VERB
emaj-339	177	16	their	their	PRON
emaj-339	177	17	respective	respective	ADJ
emaj-339	177	18	constructs	construct	NOUN
emaj-339	177	19	effectively	effectively	ADV
emaj-339	177	20	.	.	PUNCT
emaj-339	178	1	table	table	NOUN
emaj-339	178	2	4	4	NUM
emaj-339	178	3	:	:	PUNCT
emaj-339	178	4	discriminant	discriminant	ADJ
emaj-339	178	5	validity	validity	NOUN
emaj-339	178	6	latent	latent	NOUN
emaj-339	178	7	variables	variable	VERB
emaj-339	178	8	comparison	comparison	NOUN
emaj-339	178	9	and	and	CCONJ
emaj-339	178	10	choice	choice	NOUN
emaj-339	178	11	convenience	convenience	NOUN
emaj-339	178	12	customer	customer	NOUN
emaj-339	178	13	expectation	expectation	NOUN
emaj-339	178	14	product	product	NOUN
emaj-339	178	15	credibility	credibility	NOUN
emaj-339	178	16	comparison	comparison	NOUN
emaj-339	178	17	and	and	CCONJ
emaj-339	178	18	choice	choice	NOUN
emaj-339	178	19	0.847	0.847	NUM
emaj-339	178	20	convenience	convenience	NOUN
emaj-339	178	21	0.748	0.748	NUM
emaj-339	178	22	0.831	0.831	NUM
emaj-339	178	23	customer	customer	NOUN
emaj-339	178	24	expectation	expectation	NOUN
emaj-339	178	25	0.762	0.762	NUM
emaj-339	178	26	0.698	0.698	NUM
emaj-339	178	27	0.860	0.860	NUM
emaj-339	178	28	product	product	NOUN
emaj-339	178	29	credibility	credibility	NOUN
emaj-339	178	30	0.792	0.792	NUM
emaj-339	178	31	0.750	0.750	NUM
emaj-339	178	32	0.748	0.748	NUM
emaj-339	178	33	0.838	0.838	NUM
emaj-339	178	34	source	source	NOUN
emaj-339	178	35	:	:	PUNCT
emaj-339	178	36	smartpls	smartpls	PROPN
emaj-339	178	37	output	output	NOUN
emaj-339	178	38	(	(	PUNCT
emaj-339	178	39	2024	2024	NUM
emaj-339	178	40	)	)	PUNCT
emaj-339	178	41	the	the	DET
emaj-339	178	42	results	result	NOUN
emaj-339	178	43	of	of	ADP
emaj-339	178	44	the	the	DET
emaj-339	178	45	discriminant	discriminant	ADJ
emaj-339	178	46	validity	validity	NOUN
emaj-339	178	47	analysis	analysis	NOUN
emaj-339	178	48	in	in	ADP
emaj-339	178	49	table	table	NOUN
emaj-339	178	50	4	4	NUM
emaj-339	178	51	indicate	indicate	VERB
emaj-339	178	52	that	that	SCONJ
emaj-339	178	53	there	there	PRON
emaj-339	178	54	is	be	VERB
emaj-339	178	55	strong	strong	ADJ
emaj-339	178	56	evidence	evidence	NOUN
emaj-339	178	57	of	of	ADP
emaj-339	178	58	discriminant	discriminant	ADJ
emaj-339	178	59	validity	validity	NOUN
emaj-339	178	60	among	among	ADP
emaj-339	178	61	the	the	DET
emaj-339	178	62	latent	latent	NOUN
emaj-339	178	63	variables	variable	NOUN
emaj-339	178	64	.	.	PUNCT
emaj-339	179	1	comparison	comparison	NOUN
emaj-339	179	2	and	and	CCONJ
emaj-339	179	3	choice	choice	NOUN
emaj-339	179	4	has	have	VERB
emaj-339	179	5	a	a	DET
emaj-339	179	6	high	high	ADJ
emaj-339	179	7	correlation	correlation	NOUN
emaj-339	179	8	of	of	ADP
emaj-339	179	9	0.847	0.847	NUM
emaj-339	179	10	with	with	ADP
emaj-339	179	11	itself	itself	PRON
emaj-339	179	12	,	,	PUNCT
emaj-339	179	13	which	which	PRON
emaj-339	179	14	is	be	AUX
emaj-339	179	15	higher	high	ADJ
emaj-339	179	16	than	than	ADP
emaj-339	179	17	its	its	PRON
emaj-339	179	18	correlations	correlation	NOUN
emaj-339	179	19	with	with	ADP
emaj-339	179	20	convenience	convenience	NOUN
emaj-339	179	21	(	(	PUNCT
emaj-339	179	22	0.748	0.748	NUM
emaj-339	179	23	)	)	PUNCT
emaj-339	179	24	,	,	PUNCT
emaj-339	179	25	customer	customer	NOUN
emaj-339	179	26	expectation	expectation	NOUN
emaj-339	179	27	(	(	PUNCT
emaj-339	179	28	0.762	0.762	NUM
emaj-339	179	29	)	)	PUNCT
emaj-339	179	30	,	,	PUNCT
emaj-339	179	31	and	and	CCONJ
emaj-339	179	32	product	product	NOUN
emaj-339	179	33	credibility	credibility	NOUN
emaj-339	179	34	(	(	PUNCT
emaj-339	179	35	0.792	0.792	NUM
emaj-339	179	36	)	)	PUNCT
emaj-339	179	37	.	.	PUNCT
emaj-339	180	1	similarly	similarly	ADV
emaj-339	180	2	,	,	PUNCT
emaj-339	180	3	convenience	convenience	NOUN
emaj-339	180	4	has	have	VERB
emaj-339	180	5	a	a	DET
emaj-339	180	6	strong	strong	ADJ
emaj-339	180	7	correlation	correlation	NOUN
emaj-339	180	8	with	with	ADP
emaj-339	180	9	itself	itself	PRON
emaj-339	180	10	(	(	PUNCT
emaj-339	180	11	0.831	0.831	NUM
emaj-339	180	12	)	)	PUNCT
emaj-339	180	13	compared	compare	VERB
emaj-339	180	14	to	to	ADP
emaj-339	180	15	its	its	PRON
emaj-339	180	16	correlations	correlation	NOUN
emaj-339	180	17	with	with	ADP
emaj-339	180	18	the	the	DET
emaj-339	180	19	other	other	ADJ
emaj-339	180	20	variables	variable	NOUN
emaj-339	180	21	.	.	PUNCT
emaj-339	181	1	it	it	PRON
emaj-339	181	2	is	be	AUX
emaj-339	181	3	the	the	DET
emaj-339	181	4	same	same	ADJ
emaj-339	181	5	for	for	ADP
emaj-339	181	6	other	other	ADJ
emaj-339	181	7	variables	variable	NOUN
emaj-339	181	8	in	in	ADP
emaj-339	181	9	their	their	PRON
emaj-339	181	10	respective	respective	ADJ
emaj-339	181	11	situations	situation	NOUN
emaj-339	181	12	.	.	PUNCT
emaj-339	182	1	multicollinearity	multicollinearity	NOUN
emaj-339	182	2	table	table	NOUN
emaj-339	182	3	5	5	NUM
emaj-339	182	4	:	:	PUNCT
emaj-339	182	5	inner	inner	ADJ
emaj-339	182	6	vif	vif	NOUN
emaj-339	182	7	values	value	NOUN
emaj-339	182	8	latent	latent	PROPN
emaj-339	182	9	variables	variable	VERB
emaj-339	182	10	customer	customer	NOUN
emaj-339	182	11	expectation	expectation	NOUN
emaj-339	182	12	comparison	comparison	NOUN
emaj-339	182	13	and	and	CCONJ
emaj-339	182	14	choice	choice	NOUN
emaj-339	182	15	3.141	3.141	NUM
emaj-339	182	16	convenience	convenience	NOUN
emaj-339	182	17	2.674	2.674	NUM
emaj-339	182	18	product	product	NOUN
emaj-339	182	19	credibility	credibility	NOUN
emaj-339	182	20	3.160	3.160	NUM
emaj-339	182	21	source	source	NOUN
emaj-339	182	22	:	:	PUNCT
emaj-339	182	23	smartpls	smartpls	PROPN
emaj-339	182	24	output	output	NOUN
emaj-339	182	25	(	(	PUNCT
emaj-339	182	26	2024	2024	NUM
emaj-339	182	27	)	)	PUNCT
emaj-339	182	28	volume	volume	NOUN
emaj-339	182	29	14	14	NUM
emaj-339	182	30	no	no	DET
emaj-339	182	31	2	2	NUM
emaj-339	182	32	(	(	PUNCT
emaj-339	182	33	2024	2024	NUM
emaj-339	182	34	)	)	PUNCT
emaj-339	182	35	|	|	ADV
emaj-339	182	36	issn	issn	VERB
emaj-339	182	37	2158	2158	NUM
emaj-339	182	38	-	-	SYM
emaj-339	182	39	8708	8708	NUM
emaj-339	182	40	(	(	PUNCT
emaj-339	182	41	online	online	NOUN
emaj-339	182	42	)	)	PUNCT
emaj-339	182	43	|	|	ADV
emaj-339	182	44	doi	doi	X
emaj-339	182	45	10.5195	10.5195	NUM
emaj-339	182	46	/	/	SYM
emaj-339	182	47	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	183	1	|	|	ADV
emaj-339	183	2	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-339	183	3	johnson	johnson	PROPN
emaj-339	183	4	adeoti	adeoti	PROPN
emaj-339	183	5	,	,	PUNCT
emaj-339	183	6	victor	victor	PROPN
emaj-339	183	7	okpanachi	okpanachi	PROPN
emaj-339	183	8	,	,	PUNCT
emaj-339	183	9	yinusa	yinusa	PROPN
emaj-339	183	10	olawale	olawale	PROPN
emaj-339	183	11	,	,	PUNCT
emaj-339	183	12	ebenezer	ebenezer	PROPN
emaj-339	183	13	balogun	balogun	VERB
emaj-339	183	14	emerging	emerge	VERB
emaj-339	183	15	markets	market	NOUN
emaj-339	183	16	journal	journal	NOUN
emaj-339	183	17	page	page	NOUN
emaj-339	183	18	|29|	|29|	NOUN
emaj-339	183	19	table	table	NOUN
emaj-339	183	20	5	5	NUM
emaj-339	183	21	depict	depict	NOUN
emaj-339	183	22	the	the	DET
emaj-339	183	23	vif	vif	NOUN
emaj-339	183	24	values	value	NOUN
emaj-339	183	25	for	for	ADP
emaj-339	183	26	the	the	DET
emaj-339	183	27	latent	latent	NOUN
emaj-339	183	28	variables	variable	NOUN
emaj-339	183	29	related	relate	VERB
emaj-339	183	30	to	to	ADP
emaj-339	183	31	customer	customer	NOUN
emaj-339	183	32	expectation	expectation	NOUN
emaj-339	183	33	.	.	PUNCT
emaj-339	184	1	the	the	DET
emaj-339	184	2	vif	vif	NOUN
emaj-339	184	3	values	value	NOUN
emaj-339	184	4	for	for	ADP
emaj-339	184	5	comparison	comparison	NOUN
emaj-339	184	6	and	and	CCONJ
emaj-339	184	7	choice	choice	NOUN
emaj-339	184	8	,	,	PUNCT
emaj-339	184	9	convenience	convenience	NOUN
emaj-339	184	10	,	,	PUNCT
emaj-339	184	11	and	and	CCONJ
emaj-339	184	12	product	product	NOUN
emaj-339	184	13	credibility	credibility	NOUN
emaj-339	184	14	are	be	AUX
emaj-339	184	15	3.141	3.141	NUM
emaj-339	184	16	,	,	PUNCT
emaj-339	184	17	2.674	2.674	NUM
emaj-339	184	18	,	,	PUNCT
emaj-339	184	19	and	and	CCONJ
emaj-339	184	20	3.160	3.160	NUM
emaj-339	184	21	,	,	PUNCT
emaj-339	184	22	respectively	respectively	ADV
emaj-339	184	23	.	.	PUNCT
emaj-339	185	1	these	these	DET
emaj-339	185	2	values	value	NOUN
emaj-339	185	3	are	be	AUX
emaj-339	185	4	all	all	ADV
emaj-339	185	5	well	well	ADV
emaj-339	185	6	below	below	ADP
emaj-339	185	7	the	the	DET
emaj-339	185	8	threshold	threshold	NOUN
emaj-339	185	9	of	of	ADP
emaj-339	185	10	10	10	NUM
emaj-339	185	11	,	,	PUNCT
emaj-339	185	12	which	which	PRON
emaj-339	185	13	is	be	AUX
emaj-339	185	14	a	a	DET
emaj-339	185	15	positive	positive	ADJ
emaj-339	185	16	sign	sign	NOUN
emaj-339	185	17	.	.	PUNCT
emaj-339	186	1	it	it	PRON
emaj-339	186	2	suggests	suggest	VERB
emaj-339	186	3	that	that	SCONJ
emaj-339	186	4	there	there	PRON
emaj-339	186	5	is	be	VERB
emaj-339	186	6	no	no	DET
emaj-339	186	7	multicollinearity	multicollinearity	NOUN
emaj-339	186	8	among	among	ADP
emaj-339	186	9	these	these	DET
emaj-339	186	10	latent	latent	NOUN
emaj-339	186	11	variables	variable	NOUN
emaj-339	186	12	.	.	PUNCT
emaj-339	187	1	test	test	NOUN
emaj-339	187	2	of	of	ADP
emaj-339	187	3	hypotheses	hypothesis	NOUN
emaj-339	187	4	table	table	VERB
emaj-339	187	5	6	6	NUM
emaj-339	187	6	:	:	PUNCT
emaj-339	187	7	boostrapping	boostrapping	NOUN
emaj-339	187	8	results	result	NOUN
emaj-339	187	9	showing	show	VERB
emaj-339	187	10	path	path	NOUN
emaj-339	187	11	coefficient	coefficient	NOUN
emaj-339	187	12	for	for	ADP
emaj-339	187	13	structural	structural	ADJ
emaj-339	187	14	model	model	NOUN
emaj-339	187	15	source	source	NOUN
emaj-339	187	16	:	:	PUNCT
emaj-339	187	17	smartpls	smartpls	PROPN
emaj-339	187	18	output	output	NOUN
emaj-339	187	19	(	(	PUNCT
emaj-339	187	20	2024	2024	NUM
emaj-339	187	21	)	)	PUNCT
emaj-339	187	22	the	the	DET
emaj-339	187	23	bootstrap	bootstrap	NOUN
emaj-339	187	24	path	path	NOUN
emaj-339	187	25	coefficient	coefficient	NOUN
emaj-339	187	26	analysis	analysis	NOUN
emaj-339	187	27	depicted	depict	VERB
emaj-339	187	28	in	in	ADP
emaj-339	187	29	table	table	NOUN
emaj-339	187	30	6	6	NUM
emaj-339	187	31	was	be	AUX
emaj-339	187	32	conducted	conduct	VERB
emaj-339	187	33	to	to	PART
emaj-339	187	34	test	test	VERB
emaj-339	187	35	the	the	DET
emaj-339	187	36	null	null	ADJ
emaj-339	187	37	hypothesis	hypothesis	NOUN
emaj-339	187	38	that	that	SCONJ
emaj-339	187	39	behavioral	behavioral	ADJ
emaj-339	187	40	experience	experience	NOUN
emaj-339	187	41	does	do	AUX
emaj-339	187	42	not	not	PART
emaj-339	187	43	significantly	significantly	ADV
emaj-339	187	44	affect	affect	VERB
emaj-339	187	45	customer	customer	NOUN
emaj-339	187	46	expectation	expectation	NOUN
emaj-339	187	47	.	.	PUNCT
emaj-339	188	1	the	the	DET
emaj-339	188	2	results	result	NOUN
emaj-339	188	3	indicate	indicate	VERB
emaj-339	188	4	that	that	SCONJ
emaj-339	188	5	there	there	PRON
emaj-339	188	6	are	be	VERB
emaj-339	188	7	significant	significant	ADJ
emaj-339	188	8	effects	effect	NOUN
emaj-339	188	9	of	of	ADP
emaj-339	188	10	comparison	comparison	NOUN
emaj-339	188	11	and	and	CCONJ
emaj-339	188	12	choice	choice	NOUN
emaj-339	188	13	,	,	PUNCT
emaj-339	188	14	convenience	convenience	NOUN
emaj-339	188	15	,	,	PUNCT
emaj-339	188	16	and	and	CCONJ
emaj-339	188	17	product	product	NOUN
emaj-339	188	18	credibility	credibility	NOUN
emaj-339	188	19	as	as	ADP
emaj-339	188	20	factors	factor	NOUN
emaj-339	188	21	of	of	ADP
emaj-339	188	22	behavioral	behavioral	ADJ
emaj-339	188	23	experience	experience	NOUN
emaj-339	188	24	on	on	ADP
emaj-339	188	25	customer	customer	NOUN
emaj-339	188	26	expectations	expectation	NOUN
emaj-339	188	27	.	.	PUNCT
emaj-339	189	1	a	a	DET
emaj-339	189	2	look	look	NOUN
emaj-339	189	3	at	at	ADP
emaj-339	189	4	the	the	DET
emaj-339	189	5	path	path	NOUN
emaj-339	189	6	from	from	ADP
emaj-339	189	7	comparison	comparison	NOUN
emaj-339	189	8	and	and	CCONJ
emaj-339	189	9	choice	choice	NOUN
emaj-339	189	10	,	,	PUNCT
emaj-339	189	11	convenience	convenience	NOUN
emaj-339	189	12	,	,	PUNCT
emaj-339	189	13	and	and	CCONJ
emaj-339	189	14	product	product	NOUN
emaj-339	189	15	credibility	credibility	NOUN
emaj-339	189	16	to	to	ADP
emaj-339	189	17	customer	customer	NOUN
emaj-339	189	18	expectation	expectation	NOUN
emaj-339	189	19	shows	show	VERB
emaj-339	189	20	that	that	SCONJ
emaj-339	189	21	the	the	DET
emaj-339	189	22	relationship	relationship	NOUN
emaj-339	189	23	between	between	ADP
emaj-339	189	24	comparison	comparison	NOUN
emaj-339	189	25	and	and	CCONJ
emaj-339	189	26	choice	choice	NOUN
emaj-339	189	27	,	,	PUNCT
emaj-339	189	28	convenience	convenience	NOUN
emaj-339	189	29	,	,	PUNCT
emaj-339	189	30	as	as	ADV
emaj-339	189	31	well	well	ADV
emaj-339	189	32	as	as	ADP
emaj-339	189	33	product	product	NOUN
emaj-339	189	34	credibility	credibility	NOUN
emaj-339	189	35	and	and	CCONJ
emaj-339	189	36	customer	customer	NOUN
emaj-339	189	37	expectation	expectation	NOUN
emaj-339	189	38	is	be	AUX
emaj-339	189	39	statistically	statistically	ADV
emaj-339	189	40	significant	significant	ADJ
emaj-339	189	41	.	.	PUNCT
emaj-339	190	1	the	the	DET
emaj-339	190	2	p	p	NOUN
emaj-339	190	3	-	-	PUNCT
emaj-339	190	4	values	value	NOUN
emaj-339	190	5	of	of	ADP
emaj-339	190	6	0.000	0.000	NUM
emaj-339	190	7	are	be	AUX
emaj-339	190	8	less	less	ADJ
emaj-339	190	9	than	than	ADP
emaj-339	190	10	the	the	DET
emaj-339	190	11	conventional	conventional	ADJ
emaj-339	190	12	significance	significance	NOUN
emaj-339	190	13	level	level	NOUN
emaj-339	190	14	of	of	ADP
emaj-339	190	15	0.05	0.05	NUM
emaj-339	190	16	and	and	CCONJ
emaj-339	190	17	the	the	DET
emaj-339	190	18	t	t	PROPN
emaj-339	190	19	statistics	statistic	NOUN
emaj-339	190	20	are	be	AUX
emaj-339	190	21	greater	great	ADJ
emaj-339	190	22	than	than	ADP
emaj-339	190	23	1.96	1.96	NUM
emaj-339	190	24	,	,	PUNCT
emaj-339	190	25	suggesting	suggest	VERB
emaj-339	190	26	strong	strong	ADJ
emaj-339	190	27	evidence	evidence	NOUN
emaj-339	190	28	to	to	PART
emaj-339	190	29	reject	reject	VERB
emaj-339	190	30	the	the	DET
emaj-339	190	31	null	null	ADJ
emaj-339	190	32	hypothesis	hypothesis	NOUN
emaj-339	190	33	.	.	PUNCT
emaj-339	191	1	therefore	therefore	ADV
emaj-339	191	2	,	,	PUNCT
emaj-339	191	3	comparison	comparison	NOUN
emaj-339	191	4	and	and	CCONJ
emaj-339	191	5	choice	choice	NOUN
emaj-339	191	6	,	,	PUNCT
emaj-339	191	7	convenience	convenience	NOUN
emaj-339	191	8	,	,	PUNCT
emaj-339	191	9	and	and	CCONJ
emaj-339	191	10	product	product	NOUN
emaj-339	191	11	credibility	credibility	NOUN
emaj-339	191	12	which	which	PRON
emaj-339	191	13	are	be	AUX
emaj-339	191	14	variables	variable	NOUN
emaj-339	191	15	of	of	ADP
emaj-339	191	16	behavioral	behavioral	ADJ
emaj-339	191	17	experience	experience	NOUN
emaj-339	191	18	all	all	PRON
emaj-339	191	19	significantly	significantly	ADV
emaj-339	191	20	affect	affect	VERB
emaj-339	191	21	customer	customer	NOUN
emaj-339	191	22	expectations	expectation	NOUN
emaj-339	191	23	.	.	PUNCT
emaj-339	192	1	table	table	NOUN
emaj-339	192	2	7	7	NUM
emaj-339	192	3	:	:	PUNCT
emaj-339	192	4	coefficient	coefficient	NOUN
emaj-339	192	5	of	of	ADP
emaj-339	192	6	determination	determination	NOUN
emaj-339	192	7	score	score	NOUN
emaj-339	192	8	latent	latent	NOUN
emaj-339	192	9	variables	variable	NOUN
emaj-339	192	10	r	r	PROPN
emaj-339	192	11	square	square	NOUN
emaj-339	192	12	r	r	NOUN
emaj-339	192	13	square	square	ADJ
emaj-339	192	14	adjusted	adjust	VERB
emaj-339	192	15	customer	customer	NOUN
emaj-339	192	16	expectation	expectation	NOUN
emaj-339	192	17	0.649	0.649	NUM
emaj-339	192	18	0.643	0.643	NUM
emaj-339	192	19	source	source	NOUN
emaj-339	192	20	:	:	PUNCT
emaj-339	192	21	smartpls	smartpls	PROPN
emaj-339	192	22	output	output	NOUN
emaj-339	192	23	(	(	PUNCT
emaj-339	192	24	2024	2024	NUM
emaj-339	192	25	)	)	PUNCT
emaj-339	192	26	the	the	DET
emaj-339	192	27	coefficient	coefficient	NOUN
emaj-339	192	28	of	of	ADP
emaj-339	192	29	determination	determination	NOUN
emaj-339	192	30	is	be	AUX
emaj-339	192	31	depicted	depict	VERB
emaj-339	192	32	in	in	ADP
emaj-339	192	33	table	table	NOUN
emaj-339	192	34	7	7	NUM
emaj-339	192	35	,	,	PUNCT
emaj-339	192	36	which	which	PRON
emaj-339	192	37	denote	denote	VERB
emaj-339	192	38	r	r	NOUN
emaj-339	192	39	-	-	PUNCT
emaj-339	192	40	squared	squared	NOUN
emaj-339	192	41	that	that	PRON
emaj-339	192	42	is	be	AUX
emaj-339	192	43	used	use	VERB
emaj-339	192	44	to	to	PART
emaj-339	192	45	assess	assess	VERB
emaj-339	192	46	the	the	DET
emaj-339	192	47	goodness	goodness	NOUN
emaj-339	192	48	of	of	ADP
emaj-339	192	49	fit	fit	NOUN
emaj-339	192	50	of	of	ADP
emaj-339	192	51	a	a	DET
emaj-339	192	52	model	model	NOUN
emaj-339	192	53	.	.	PUNCT
emaj-339	193	1	the	the	DET
emaj-339	193	2	r	r	NOUN
emaj-339	193	3	-	-	PUNCT
emaj-339	193	4	squared	square	VERB
emaj-339	193	5	value	value	NOUN
emaj-339	193	6	of	of	ADP
emaj-339	193	7	0.649	0.649	NUM
emaj-339	193	8	for	for	ADP
emaj-339	193	9	the	the	DET
emaj-339	193	10	customer	customer	NOUN
emaj-339	193	11	expectation	expectation	NOUN
emaj-339	193	12	model	model	NOUN
emaj-339	193	13	indicates	indicate	VERB
emaj-339	193	14	that	that	SCONJ
emaj-339	193	15	approximately	approximately	ADV
emaj-339	193	16	64.9	64.9	NUM
emaj-339	193	17	%	%	NOUN
emaj-339	193	18	of	of	ADP
emaj-339	193	19	the	the	DET
emaj-339	193	20	variability	variability	NOUN
emaj-339	193	21	in	in	ADP
emaj-339	193	22	the	the	DET
emaj-339	193	23	dependent	dependent	ADJ
emaj-339	193	24	variable	variable	NOUN
emaj-339	193	25	(	(	PUNCT
emaj-339	193	26	customer	customer	NOUN
emaj-339	193	27	expectation	expectation	NOUN
emaj-339	193	28	)	)	PUNCT
emaj-339	193	29	,	,	PUNCT
emaj-339	193	30	is	be	AUX
emaj-339	193	31	explained	explain	VERB
emaj-339	193	32	by	by	ADP
emaj-339	193	33	the	the	DET
emaj-339	193	34	independent	independent	ADJ
emaj-339	193	35	or	or	CCONJ
emaj-339	193	36	latent	latent	NOUN
emaj-339	193	37	variables	variable	NOUN
emaj-339	193	38	included	include	VERB
emaj-339	193	39	in	in	ADP
emaj-339	193	40	the	the	DET
emaj-339	193	41	model	model	NOUN
emaj-339	193	42	.	.	PUNCT
emaj-339	194	1	this	this	PRON
emaj-339	194	2	suggests	suggest	VERB
emaj-339	194	3	that	that	SCONJ
emaj-339	194	4	the	the	DET
emaj-339	194	5	model	model	NOUN
emaj-339	194	6	captures	capture	VERB
emaj-339	194	7	and	and	CCONJ
emaj-339	194	8	explains	explain	VERB
emaj-339	194	9	the	the	DET
emaj-339	194	10	observed	observed	ADJ
emaj-339	194	11	variations	variation	NOUN
emaj-339	194	12	in	in	ADP
emaj-339	194	13	purchase	purchase	NOUN
emaj-339	194	14	experience	experience	NOUN
emaj-339	194	15	.	.	PUNCT
emaj-339	195	1	the	the	DET
emaj-339	195	2	adjusted	adjusted	ADJ
emaj-339	195	3	r	r	NOUN
emaj-339	195	4	-	-	PUNCT
emaj-339	195	5	squared	square	VERB
emaj-339	195	6	value	value	NOUN
emaj-339	195	7	is	be	AUX
emaj-339	195	8	0.643	0.643	NUM
emaj-339	195	9	.	.	PUNCT
emaj-339	196	1	this	this	PRON
emaj-339	196	2	provides	provide	VERB
emaj-339	196	3	a	a	DET
emaj-339	196	4	more	more	ADV
emaj-339	196	5	conservative	conservative	ADJ
emaj-339	196	6	estimate	estimate	NOUN
emaj-339	196	7	of	of	ADP
emaj-339	196	8	the	the	DET
emaj-339	196	9	model	model	NOUN
emaj-339	196	10	's	's	PART
emaj-339	196	11	goodness	goodness	NOUN
emaj-339	196	12	of	of	ADP
emaj-339	196	13	fit	fit	PROPN
emaj-339	196	14	.	.	PUNCT
emaj-339	197	1	the	the	DET
emaj-339	197	2	adjusted	adjusted	ADJ
emaj-339	197	3	r	r	NOUN
emaj-339	197	4	-	-	PUNCT
emaj-339	197	5	squared	square	VERB
emaj-339	197	6	value	value	NOUN
emaj-339	197	7	is	be	AUX
emaj-339	197	8	very	very	ADV
emaj-339	197	9	close	close	ADJ
emaj-339	197	10	to	to	ADP
emaj-339	197	11	the	the	DET
emaj-339	197	12	regular	regular	ADJ
emaj-339	197	13	r	r	NOUN
emaj-339	197	14	-	-	PUNCT
emaj-339	197	15	squared	square	VERB
emaj-339	197	16	value	value	NOUN
emaj-339	197	17	,	,	PUNCT
emaj-339	197	18	indicating	indicate	VERB
emaj-339	197	19	that	that	SCONJ
emaj-339	197	20	the	the	DET
emaj-339	197	21	inclusion	inclusion	NOUN
emaj-339	197	22	of	of	ADP
emaj-339	197	23	the	the	DET
emaj-339	197	24	independent	independent	ADJ
emaj-339	197	25	variables	variable	NOUN
emaj-339	197	26	in	in	ADP
emaj-339	197	27	the	the	DET
emaj-339	197	28	model	model	NOUN
emaj-339	197	29	does	do	AUX
emaj-339	197	30	n't	not	PART
emaj-339	197	31	seem	seem	VERB
emaj-339	197	32	to	to	PART
emaj-339	197	33	be	be	AUX
emaj-339	197	34	leading	lead	VERB
emaj-339	197	35	to	to	ADP
emaj-339	197	36	overfitting	overfitte	VERB
emaj-339	197	37	or	or	CCONJ
emaj-339	197	38	excessive	excessive	ADJ
emaj-339	197	39	complexity	complexity	NOUN
emaj-339	197	40	.	.	PUNCT
emaj-339	198	1	table	table	NOUN
emaj-339	198	2	8	8	NUM
emaj-339	198	3	:	:	PUNCT
emaj-339	198	4	assessment	assessment	NOUN
emaj-339	198	5	of	of	ADP
emaj-339	198	6	the	the	DET
emaj-339	198	7	effect	effect	NOUN
emaj-339	198	8	size	size	NOUN
emaj-339	198	9	(	(	PUNCT
emaj-339	198	10	f2	f2	PROPN
emaj-339	198	11	)	)	PUNCT
emaj-339	198	12	latent	latent	PROPN
emaj-339	198	13	variables	variable	NOUN
emaj-339	198	14	customer	customer	NOUN
emaj-339	198	15	expectation	expectation	NOUN
emaj-339	198	16	comparison	comparison	NOUN
emaj-339	198	17	and	and	CCONJ
emaj-339	198	18	choice	choice	NOUN
emaj-339	198	19	0.131	0.131	NUM
emaj-339	198	20	convenience	convenience	NOUN
emaj-339	198	21	0.034	0.034	NUM
emaj-339	198	22	product	product	NOUN
emaj-339	198	23	credibility	credibility	NOUN
emaj-339	198	24	0.089	0.089	NUM
emaj-339	198	25	source	source	NOUN
emaj-339	198	26	:	:	PUNCT
emaj-339	198	27	smartpls	smartpls	PROPN
emaj-339	198	28	output	output	NOUN
emaj-339	198	29	(	(	PUNCT
emaj-339	198	30	2023	2023	NUM
emaj-339	198	31	)	)	PUNCT
emaj-339	198	32	the	the	DET
emaj-339	198	33	effect	effect	NOUN
emaj-339	198	34	size	size	NOUN
emaj-339	198	35	,	,	PUNCT
emaj-339	198	36	often	often	ADV
emaj-339	198	37	denoted	denote	VERB
emaj-339	198	38	as	as	SCONJ
emaj-339	198	39	f	f	NOUN
emaj-339	198	40	-	-	PUNCT
emaj-339	198	41	square	square	PROPN
emaj-339	198	42	is	be	AUX
emaj-339	198	43	depicted	depict	VERB
emaj-339	198	44	in	in	ADP
emaj-339	198	45	table	table	NOUN
emaj-339	198	46	8	8	NUM
emaj-339	198	47	.	.	PUNCT
emaj-339	199	1	this	this	DET
emaj-339	199	2	measures	measure	VERB
emaj-339	199	3	the	the	DET
emaj-339	199	4	magnitude	magnitude	NOUN
emaj-339	199	5	of	of	ADP
emaj-339	199	6	the	the	DET
emaj-339	199	7	relationship	relationship	NOUN
emaj-339	199	8	or	or	CCONJ
emaj-339	199	9	impact	impact	NOUN
emaj-339	199	10	of	of	ADP
emaj-339	199	11	independent	independent	ADJ
emaj-339	199	12	variables	variable	NOUN
emaj-339	199	13	on	on	ADP
emaj-339	199	14	a	a	DET
emaj-339	199	15	dependent	dependent	ADJ
emaj-339	199	16	variable	variable	NOUN
emaj-339	199	17	in	in	ADP
emaj-339	199	18	statistical	statistical	ADJ
emaj-339	199	19	analysis	analysis	NOUN
emaj-339	199	20	.	.	PUNCT
emaj-339	200	1	the	the	DET
emaj-339	200	2	effect	effect	NOUN
emaj-339	200	3	sizes	size	NOUN
emaj-339	200	4	suggest	suggest	VERB
emaj-339	200	5	that	that	SCONJ
emaj-339	200	6	comparison	comparison	NOUN
emaj-339	200	7	and	and	CCONJ
emaj-339	200	8	choice	choice	NOUN
emaj-339	200	9	,	,	PUNCT
emaj-339	200	10	as	as	ADV
emaj-339	200	11	well	well	ADV
emaj-339	200	12	as	as	ADP
emaj-339	200	13	product	product	NOUN
emaj-339	200	14	credibility	credibility	NOUN
emaj-339	200	15	,	,	PUNCT
emaj-339	200	16	have	have	VERB
emaj-339	200	17	relatively	relatively	ADV
emaj-339	200	18	stronger	strong	ADJ
emaj-339	200	19	influences	influence	NOUN
emaj-339	200	20	on	on	ADP
emaj-339	200	21	customer	customer	NOUN
emaj-339	200	22	expectation	expectation	NOUN
emaj-339	200	23	compared	compare	VERB
emaj-339	200	24	to	to	ADP
emaj-339	200	25	convenience	convenience	NOUN
emaj-339	200	26	since	since	SCONJ
emaj-339	200	27	it	it	PRON
emaj-339	200	28	is	be	AUX
emaj-339	200	29	below	below	ADP
emaj-339	200	30	0.05	0.05	NUM
emaj-339	200	31	,	,	PUNCT
emaj-339	200	32	with	with	ADP
emaj-339	200	33	comparison	comparison	NOUN
emaj-339	200	34	and	and	CCONJ
emaj-339	200	35	choice	choice	NOUN
emaj-339	200	36	having	have	VERB
emaj-339	200	37	the	the	DET
emaj-339	200	38	largest	large	ADJ
emaj-339	200	39	impact	impact	NOUN
emaj-339	200	40	.	.	PUNCT
emaj-339	201	1	iv	iv	X
emaj-339	201	2	.	.	PUNCT
emaj-339	201	3	discussion	discussion	NOUN
emaj-339	201	4	of	of	ADP
emaj-339	201	5	findings	finding	NOUN
emaj-339	201	6	objective	objective	ADJ
emaj-339	201	7	one	one	NUM
emaj-339	201	8	was	be	AUX
emaj-339	201	9	to	to	PART
emaj-339	201	10	determine	determine	VERB
emaj-339	201	11	the	the	DET
emaj-339	201	12	effect	effect	NOUN
emaj-339	201	13	of	of	ADP
emaj-339	201	14	convenience	convenience	NOUN
emaj-339	201	15	on	on	ADP
emaj-339	201	16	customer	customer	NOUN
emaj-339	201	17	expectation	expectation	NOUN
emaj-339	201	18	,	,	PUNCT
emaj-339	201	19	with	with	ADP
emaj-339	201	20	the	the	DET
emaj-339	201	21	hypothesis	hypothesis	NOUN
emaj-339	201	22	stating	state	VERB
emaj-339	201	23	that	that	SCONJ
emaj-339	201	24	convenience	convenience	NOUN
emaj-339	201	25	does	do	AUX
emaj-339	201	26	not	not	PART
emaj-339	201	27	significantly	significantly	ADV
emaj-339	201	28	affect	affect	VERB
emaj-339	201	29	customer	customer	NOUN
emaj-339	201	30	expectation	expectation	NOUN
emaj-339	201	31	.	.	PUNCT
emaj-339	202	1	the	the	DET
emaj-339	202	2	study	study	NOUN
emaj-339	202	3	revealed	reveal	VERB
emaj-339	202	4	that	that	SCONJ
emaj-339	202	5	convenience	convenience	NOUN
emaj-339	202	6	has	have	VERB
emaj-339	202	7	statistically	statistically	ADV
emaj-339	202	8	significant	significant	ADJ
emaj-339	202	9	effects	effect	NOUN
emaj-339	202	10	on	on	ADP
emaj-339	202	11	customer	customer	NOUN
emaj-339	202	12	expectations	expectation	NOUN
emaj-339	202	13	,	,	PUNCT
emaj-339	202	14	leading	lead	VERB
emaj-339	202	15	to	to	ADP
emaj-339	202	16	the	the	DET
emaj-339	202	17	rejection	rejection	NOUN
emaj-339	202	18	of	of	ADP
emaj-339	202	19	the	the	DET
emaj-339	202	20	null	null	ADJ
emaj-339	202	21	hypothesis	hypothesis	NOUN
emaj-339	202	22	.	.	PUNCT
emaj-339	203	1	these	these	DET
emaj-339	203	2	findings	finding	NOUN
emaj-339	203	3	indicate	indicate	VERB
emaj-339	203	4	that	that	SCONJ
emaj-339	203	5	convenience	convenience	NOUN
emaj-339	203	6	meaningfully	meaningfully	ADV
emaj-339	203	7	influences	influence	VERB
emaj-339	203	8	customer	customer	NOUN
emaj-339	203	9	expectations	expectation	NOUN
emaj-339	203	10	.	.	PUNCT
emaj-339	204	1	this	this	DET
emaj-339	204	2	conclusion	conclusion	NOUN
emaj-339	204	3	is	be	AUX
emaj-339	204	4	supported	support	VERB
emaj-339	204	5	by	by	ADP
emaj-339	204	6	recent	recent	ADJ
emaj-339	204	7	studies	study	NOUN
emaj-339	204	8	such	such	ADJ
emaj-339	204	9	as	as	ADP
emaj-339	204	10	jain	jain	PROPN
emaj-339	204	11	et	et	PROPN
emaj-339	204	12	al	al	PROPN
emaj-339	204	13	.	.	PROPN
emaj-339	205	1	(	(	PUNCT
emaj-339	205	2	2020	2020	NUM
emaj-339	205	3	)	)	PUNCT
emaj-339	205	4	,	,	PUNCT
emaj-339	205	5	which	which	PRON
emaj-339	205	6	found	find	VERB
emaj-339	205	7	that	that	SCONJ
emaj-339	205	8	ease	ease	NOUN
emaj-339	205	9	of	of	ADP
emaj-339	205	10	access	access	NOUN
emaj-339	205	11	and	and	CCONJ
emaj-339	205	12	transaction	transaction	NOUN
emaj-339	205	13	speed	speed	NOUN
emaj-339	205	14	significantly	significantly	ADV
emaj-339	205	15	enhance	enhance	VERB
emaj-339	205	16	customer	customer	NOUN
emaj-339	205	17	satisfaction	satisfaction	NOUN
emaj-339	205	18	and	and	CCONJ
emaj-339	205	19	expectation	expectation	NOUN
emaj-339	205	20	in	in	ADP
emaj-339	205	21	the	the	DET
emaj-339	205	22	retail	retail	ADJ
emaj-339	205	23	sector	sector	NOUN
emaj-339	205	24	,	,	PUNCT
emaj-339	205	25	and	and	CCONJ
emaj-339	205	26	by	by	ADP
emaj-339	205	27	lee	lee	PROPN
emaj-339	205	28	and	and	CCONJ
emaj-339	205	29	kim	kim	PROPN
emaj-339	205	30	(	(	PUNCT
emaj-339	205	31	2021	2021	NUM
emaj-339	205	32	)	)	PUNCT
emaj-339	205	33	,	,	PUNCT
emaj-339	205	34	who	who	PRON
emaj-339	205	35	demonstrated	demonstrate	VERB
emaj-339	205	36	that	that	SCONJ
emaj-339	205	37	mobile	mobile	ADJ
emaj-339	205	38	app	app	NOUN
emaj-339	205	39	convenience	convenience	NOUN
emaj-339	205	40	positively	positively	ADV
emaj-339	205	41	affects	affect	VERB
emaj-339	205	42	customer	customer	NOUN
emaj-339	205	43	loyalty	loyalty	NOUN
emaj-339	205	44	and	and	CCONJ
emaj-339	205	45	expectations	expectation	NOUN
emaj-339	205	46	in	in	ADP
emaj-339	205	47	online	online	ADJ
emaj-339	205	48	shopping	shopping	NOUN
emaj-339	205	49	environments	environment	NOUN
emaj-339	205	50	.	.	PUNCT
emaj-339	206	1	objective	objective	ADJ
emaj-339	206	2	two	two	NUM
emaj-339	206	3	was	be	AUX
emaj-339	206	4	to	to	PART
emaj-339	206	5	determine	determine	VERB
emaj-339	206	6	the	the	DET
emaj-339	206	7	effect	effect	NOUN
emaj-339	206	8	of	of	ADP
emaj-339	206	9	product	product	NOUN
emaj-339	206	10	quality	quality	NOUN
emaj-339	206	11	on	on	ADP
emaj-339	206	12	customer	customer	NOUN
emaj-339	206	13	expectation	expectation	NOUN
emaj-339	206	14	,	,	PUNCT
emaj-339	206	15	with	with	ADP
emaj-339	206	16	the	the	DET
emaj-339	206	17	hypothesis	hypothesis	NOUN
emaj-339	206	18	stating	state	VERB
emaj-339	206	19	that	that	SCONJ
emaj-339	206	20	product	product	NOUN
emaj-339	206	21	quality	quality	NOUN
emaj-339	206	22	does	do	AUX
emaj-339	206	23	not	not	PART
emaj-339	206	24	significantly	significantly	ADV
emaj-339	206	25	affect	affect	VERB
emaj-339	206	26	customer	customer	NOUN
emaj-339	206	27	expectation	expectation	NOUN
emaj-339	206	28	.	.	PUNCT
emaj-339	207	1	the	the	DET
emaj-339	207	2	study	study	NOUN
emaj-339	207	3	found	find	VERB
emaj-339	207	4	that	that	SCONJ
emaj-339	207	5	product	product	NOUN
emaj-339	207	6	quality	quality	NOUN
emaj-339	207	7	has	have	VERB
emaj-339	207	8	statistically	statistically	ADV
emaj-339	207	9	significant	significant	ADJ
emaj-339	207	10	effects	effect	NOUN
emaj-339	207	11	on	on	ADP
emaj-339	207	12	customer	customer	NOUN
emaj-339	207	13	expectations	expectation	NOUN
emaj-339	207	14	,	,	PUNCT
emaj-339	207	15	leading	lead	VERB
emaj-339	207	16	to	to	ADP
emaj-339	207	17	the	the	DET
emaj-339	207	18	rejection	rejection	NOUN
emaj-339	207	19	of	of	ADP
emaj-339	207	20	the	the	DET
emaj-339	207	21	null	null	ADJ
emaj-339	207	22	hypothesis	hypothesis	NOUN
emaj-339	207	23	.	.	PUNCT
emaj-339	208	1	these	these	DET
emaj-339	208	2	results	result	NOUN
emaj-339	208	3	suggest	suggest	VERB
emaj-339	208	4	that	that	SCONJ
emaj-339	208	5	product	product	NOUN
emaj-339	208	6	quality	quality	NOUN
emaj-339	208	7	significantly	significantly	ADV
emaj-339	208	8	influences	influence	VERB
emaj-339	208	9	customer	customer	NOUN
emaj-339	208	10	expectations	expectation	NOUN
emaj-339	208	11	.	.	PUNCT
emaj-339	209	1	supporting	support	VERB
emaj-339	209	2	this	this	PRON
emaj-339	209	3	,	,	PUNCT
emaj-339	209	4	recent	recent	ADJ
emaj-339	209	5	research	research	NOUN
emaj-339	209	6	by	by	ADP
emaj-339	209	7	kumar	kumar	PROPN
emaj-339	209	8	and	and	CCONJ
emaj-339	209	9	gupta	gupta	PROPN
emaj-339	209	10	(	(	PUNCT
emaj-339	209	11	2020	2020	NUM
emaj-339	209	12	)	)	PUNCT
emaj-339	209	13	highlighted	highlight	VERB
emaj-339	209	14	that	that	SCONJ
emaj-339	209	15	high	high	ADJ
emaj-339	209	16	product	product	NOUN
emaj-339	209	17	quality	quality	NOUN
emaj-339	209	18	directly	directly	ADV
emaj-339	209	19	correlates	correlate	VERB
emaj-339	209	20	with	with	ADP
emaj-339	209	21	elevated	elevated	ADJ
emaj-339	209	22	customer	customer	NOUN
emaj-339	209	23	expectations	expectation	NOUN
emaj-339	209	24	and	and	CCONJ
emaj-339	209	25	satisfaction	satisfaction	NOUN
emaj-339	209	26	in	in	ADP
emaj-339	209	27	the	the	DET
emaj-339	209	28	electronics	electronics	NOUN
emaj-339	209	29	market	market	NOUN
emaj-339	209	30	.	.	PUNCT
emaj-339	210	1	additionally	additionally	ADV
emaj-339	210	2	,	,	PUNCT
emaj-339	210	3	zhang	zhang	PROPN
emaj-339	210	4	and	and	CCONJ
emaj-339	210	5	li	li	PROPN
emaj-339	210	6	(	(	PUNCT
emaj-339	210	7	2022	2022	NUM
emaj-339	210	8	)	)	PUNCT
emaj-339	210	9	found	find	VERB
emaj-339	210	10	that	that	SCONJ
emaj-339	210	11	consistent	consistent	ADJ
emaj-339	210	12	product	product	NOUN
emaj-339	210	13	quality	quality	NOUN
emaj-339	210	14	boosts	boost	VERB
emaj-339	210	15	customer	customer	NOUN
emaj-339	210	16	trust	trust	NOUN
emaj-339	210	17	and	and	CCONJ
emaj-339	210	18	expectation	expectation	NOUN
emaj-339	210	19	levels	level	NOUN
emaj-339	210	20	in	in	ADP
emaj-339	210	21	the	the	DET
emaj-339	210	22	food	food	NOUN
emaj-339	210	23	industry	industry	NOUN
emaj-339	210	24	.	.	PUNCT
emaj-339	211	1	objective	objective	ADJ
emaj-339	211	2	three	three	NUM
emaj-339	211	3	was	be	AUX
emaj-339	211	4	to	to	PART
emaj-339	211	5	determine	determine	VERB
emaj-339	211	6	the	the	DET
emaj-339	211	7	effect	effect	NOUN
emaj-339	211	8	of	of	ADP
emaj-339	211	9	comparison	comparison	NOUN
emaj-339	211	10	and	and	CCONJ
emaj-339	211	11	choice	choice	NOUN
emaj-339	211	12	on	on	ADP
emaj-339	211	13	customer	customer	NOUN
emaj-339	211	14	expectation	expectation	NOUN
emaj-339	211	15	,	,	PUNCT
emaj-339	211	16	with	with	ADP
emaj-339	211	17	the	the	DET
emaj-339	211	18	hypothesis	hypothesis	NOUN
emaj-339	211	19	stating	state	VERB
emaj-339	211	20	that	that	SCONJ
emaj-339	211	21	comparison	comparison	NOUN
emaj-339	211	22	and	and	CCONJ
emaj-339	211	23	choice	choice	NOUN
emaj-339	211	24	do	do	AUX
emaj-339	211	25	not	not	PART
emaj-339	211	26	significantly	significantly	ADV
emaj-339	211	27	affect	affect	VERB
emaj-339	211	28	customer	customer	NOUN
emaj-339	211	29	expectation	expectation	NOUN
emaj-339	211	30	.	.	PUNCT
emaj-339	212	1	the	the	DET
emaj-339	212	2	study	study	NOUN
emaj-339	212	3	revealed	reveal	VERB
emaj-339	212	4	that	that	SCONJ
emaj-339	212	5	comparison	comparison	NOUN
emaj-339	212	6	and	and	CCONJ
emaj-339	212	7	choice	choice	NOUN
emaj-339	212	8	have	have	AUX
emaj-339	212	9	statistically	statistically	ADV
emaj-339	212	10	volume	volume	VERB
emaj-339	212	11	14	14	NUM
emaj-339	212	12	no	no	DET
emaj-339	212	13	2	2	NUM
emaj-339	212	14	(	(	PUNCT
emaj-339	212	15	2024	2024	NUM
emaj-339	212	16	)	)	PUNCT
emaj-339	212	17	|	|	ADV
emaj-339	212	18	issn	issn	VERB
emaj-339	212	19	2158	2158	NUM
emaj-339	212	20	-	-	SYM
emaj-339	212	21	8708	8708	NUM
emaj-339	212	22	(	(	PUNCT
emaj-339	212	23	online	online	NOUN
emaj-339	212	24	)	)	PUNCT
emaj-339	212	25	|	|	ADV
emaj-339	212	26	doi	doi	X
emaj-339	212	27	10.5195	10.5195	NUM
emaj-339	212	28	/	/	SYM
emaj-339	212	29	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	213	1	|	|	ADV
emaj-339	213	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	213	3	online	online	ADJ
emaj-339	213	4	behavioral	behavioral	ADJ
emaj-339	213	5	experience	experience	NOUN
emaj-339	213	6	of	of	ADP
emaj-339	213	7	nigeria	nigeria	PROPN
emaj-339	213	8	university	university	NOUN
emaj-339	213	9	students	student	NOUN
emaj-339	213	10	:	:	PUNCT
emaj-339	213	11	customer	customer	NOUN
emaj-339	213	12	expectation	expectation	NOUN
emaj-339	213	13	approach	approach	NOUN
emaj-339	213	14	page	page	NOUN
emaj-339	213	15	|30|	|30|	VERB
emaj-339	214	1	emerging	emerge	VERB
emaj-339	214	2	markets	market	NOUN
emaj-339	214	3	journal	journal	VERB
emaj-339	214	4	significant	significant	ADJ
emaj-339	214	5	effects	effect	NOUN
emaj-339	214	6	on	on	ADP
emaj-339	214	7	customer	customer	NOUN
emaj-339	214	8	expectations	expectation	NOUN
emaj-339	214	9	,	,	PUNCT
emaj-339	214	10	leading	lead	VERB
emaj-339	214	11	to	to	ADP
emaj-339	214	12	the	the	DET
emaj-339	214	13	rejection	rejection	NOUN
emaj-339	214	14	of	of	ADP
emaj-339	214	15	the	the	DET
emaj-339	214	16	null	null	ADJ
emaj-339	214	17	hypothesis	hypothesis	NOUN
emaj-339	214	18	.	.	PUNCT
emaj-339	215	1	these	these	DET
emaj-339	215	2	findings	finding	NOUN
emaj-339	215	3	suggest	suggest	VERB
emaj-339	215	4	that	that	SCONJ
emaj-339	215	5	comparison	comparison	NOUN
emaj-339	215	6	and	and	CCONJ
emaj-339	215	7	choice	choice	NOUN
emaj-339	215	8	meaningfully	meaningfully	ADV
emaj-339	215	9	influence	influence	VERB
emaj-339	215	10	customer	customer	NOUN
emaj-339	215	11	expectations	expectation	NOUN
emaj-339	215	12	.	.	PUNCT
emaj-339	216	1	this	this	PRON
emaj-339	216	2	is	be	AUX
emaj-339	216	3	corroborated	corroborate	VERB
emaj-339	216	4	by	by	ADP
emaj-339	216	5	recent	recent	ADJ
emaj-339	216	6	studies	study	NOUN
emaj-339	216	7	such	such	ADJ
emaj-339	216	8	as	as	ADP
emaj-339	216	9	those	those	PRON
emaj-339	216	10	by	by	ADP
emaj-339	216	11	park	park	NOUN
emaj-339	216	12	and	and	CCONJ
emaj-339	216	13	jang	jang	PROPN
emaj-339	216	14	(	(	PUNCT
emaj-339	216	15	2019	2019	NUM
emaj-339	216	16	)	)	PUNCT
emaj-339	216	17	,	,	PUNCT
emaj-339	216	18	which	which	PRON
emaj-339	216	19	demonstrated	demonstrate	VERB
emaj-339	216	20	that	that	SCONJ
emaj-339	216	21	providing	provide	VERB
emaj-339	216	22	detailed	detailed	ADJ
emaj-339	216	23	comparison	comparison	NOUN
emaj-339	216	24	tools	tool	NOUN
emaj-339	216	25	significantly	significantly	ADV
emaj-339	216	26	improves	improve	VERB
emaj-339	216	27	customer	customer	NOUN
emaj-339	216	28	decision	decision	NOUN
emaj-339	216	29	-	-	PUNCT
emaj-339	216	30	making	make	VERB
emaj-339	216	31	satisfaction	satisfaction	NOUN
emaj-339	216	32	,	,	PUNCT
emaj-339	216	33	and	and	CCONJ
emaj-339	216	34	by	by	ADP
emaj-339	216	35	smith	smith	PROPN
emaj-339	216	36	and	and	CCONJ
emaj-339	216	37	johnson	johnson	PROPN
emaj-339	216	38	(	(	PUNCT
emaj-339	216	39	2021	2021	NUM
emaj-339	216	40	)	)	PUNCT
emaj-339	216	41	,	,	PUNCT
emaj-339	216	42	who	who	PRON
emaj-339	216	43	found	find	VERB
emaj-339	216	44	that	that	SCONJ
emaj-339	216	45	a	a	DET
emaj-339	216	46	wider	wide	ADJ
emaj-339	216	47	range	range	NOUN
emaj-339	216	48	of	of	ADP
emaj-339	216	49	choices	choice	NOUN
emaj-339	216	50	enhances	enhance	VERB
emaj-339	216	51	customer	customer	NOUN
emaj-339	216	52	expectations	expectation	NOUN
emaj-339	216	53	and	and	CCONJ
emaj-339	216	54	satisfaction	satisfaction	NOUN
emaj-339	216	55	in	in	ADP
emaj-339	216	56	e	e	NOUN
emaj-339	216	57	-	-	NOUN
emaj-339	216	58	commerce	commerce	NOUN
emaj-339	216	59	platforms	platform	NOUN
emaj-339	216	60	.	.	PUNCT
emaj-339	217	1	applying	apply	VERB
emaj-339	217	2	the	the	DET
emaj-339	217	3	dtpb	dtpb	NOUN
emaj-339	217	4	to	to	ADP
emaj-339	217	5	the	the	DET
emaj-339	217	6	context	context	NOUN
emaj-339	217	7	of	of	ADP
emaj-339	217	8	online	online	NOUN
emaj-339	217	9	repurchase	repurchase	NOUN
emaj-339	217	10	decisions	decision	NOUN
emaj-339	217	11	among	among	ADP
emaj-339	217	12	nigerian	nigerian	ADJ
emaj-339	217	13	university	university	NOUN
emaj-339	217	14	students	student	NOUN
emaj-339	217	15	offers	offer	VERB
emaj-339	217	16	a	a	DET
emaj-339	217	17	nuanced	nuanced	ADJ
emaj-339	217	18	understanding	understanding	NOUN
emaj-339	217	19	of	of	ADP
emaj-339	217	20	the	the	DET
emaj-339	217	21	factors	factor	NOUN
emaj-339	217	22	influencing	influence	VERB
emaj-339	217	23	their	their	PRON
emaj-339	217	24	intentions	intention	NOUN
emaj-339	217	25	and	and	CCONJ
emaj-339	217	26	behaviors	behavior	NOUN
emaj-339	217	27	.	.	PUNCT
emaj-339	218	1	the	the	DET
emaj-339	218	2	theory	theory	NOUN
emaj-339	218	3	suggests	suggest	VERB
emaj-339	218	4	that	that	SCONJ
emaj-339	218	5	students	student	NOUN
emaj-339	218	6	'	'	PART
emaj-339	218	7	intentions	intention	NOUN
emaj-339	218	8	to	to	PART
emaj-339	218	9	repurchase	repurchase	VERB
emaj-339	218	10	online	online	ADV
emaj-339	218	11	are	be	AUX
emaj-339	218	12	shaped	shape	VERB
emaj-339	218	13	not	not	PART
emaj-339	218	14	only	only	ADV
emaj-339	218	15	by	by	ADP
emaj-339	218	16	general	general	ADJ
emaj-339	218	17	attitudes	attitude	NOUN
emaj-339	218	18	and	and	CCONJ
emaj-339	218	19	norms	norm	NOUN
emaj-339	218	20	but	but	CCONJ
emaj-339	218	21	also	also	ADV
emaj-339	218	22	by	by	ADP
emaj-339	218	23	their	their	PRON
emaj-339	218	24	perceptions	perception	NOUN
emaj-339	218	25	of	of	ADP
emaj-339	218	26	the	the	DET
emaj-339	218	27	ease	ease	NOUN
emaj-339	218	28	of	of	ADP
emaj-339	218	29	use	use	NOUN
emaj-339	218	30	and	and	CCONJ
emaj-339	218	31	usefulness	usefulness	NOUN
emaj-339	218	32	of	of	ADP
emaj-339	218	33	online	online	ADJ
emaj-339	218	34	platforms	platform	NOUN
emaj-339	218	35	.	.	PUNCT
emaj-339	219	1	by	by	ADP
emaj-339	219	2	considering	consider	VERB
emaj-339	219	3	these	these	DET
emaj-339	219	4	components	component	NOUN
emaj-339	219	5	,	,	PUNCT
emaj-339	219	6	businesses	business	NOUN
emaj-339	219	7	can	can	AUX
emaj-339	219	8	tailor	tailor	VERB
emaj-339	219	9	their	their	PRON
emaj-339	219	10	online	online	ADJ
emaj-339	219	11	shopping	shopping	NOUN
emaj-339	219	12	experiences	experience	NOUN
emaj-339	219	13	to	to	PART
emaj-339	219	14	enhance	enhance	VERB
emaj-339	219	15	ease	ease	NOUN
emaj-339	219	16	of	of	ADP
emaj-339	219	17	use	use	NOUN
emaj-339	219	18	and	and	CCONJ
emaj-339	219	19	highlight	highlight	VERB
emaj-339	219	20	the	the	DET
emaj-339	219	21	practical	practical	ADJ
emaj-339	219	22	benefits	benefit	NOUN
emaj-339	219	23	,	,	PUNCT
emaj-339	219	24	potentially	potentially	ADV
emaj-339	219	25	influencing	influence	VERB
emaj-339	219	26	students	student	NOUN
emaj-339	219	27	'	'	PART
emaj-339	219	28	repurchase	repurchase	VERB
emaj-339	219	29	intentions	intention	NOUN
emaj-339	219	30	and	and	CCONJ
emaj-339	219	31	behaviors	behavior	NOUN
emaj-339	219	32	.	.	PUNCT
emaj-339	220	1	v.	v.	ADP
emaj-339	220	2	conclusion	conclusion	NOUN
emaj-339	220	3	and	and	CCONJ
emaj-339	220	4	recommendations	recommendation	NOUN
emaj-339	220	5	the	the	DET
emaj-339	220	6	study	study	NOUN
emaj-339	220	7	on	on	ADP
emaj-339	220	8	behavioral	behavioral	ADJ
emaj-339	220	9	experience	experience	NOUN
emaj-339	220	10	and	and	CCONJ
emaj-339	220	11	customer	customer	NOUN
emaj-339	220	12	expectation	expectation	NOUN
emaj-339	220	13	among	among	ADP
emaj-339	220	14	university	university	NOUN
emaj-339	220	15	students	student	NOUN
emaj-339	220	16	in	in	ADP
emaj-339	220	17	nigeria	nigeria	PROPN
emaj-339	220	18	resulted	result	VERB
emaj-339	220	19	in	in	ADP
emaj-339	220	20	several	several	ADJ
emaj-339	220	21	significant	significant	ADJ
emaj-339	220	22	findings	finding	NOUN
emaj-339	220	23	.	.	PUNCT
emaj-339	221	1	the	the	DET
emaj-339	221	2	study	study	NOUN
emaj-339	221	3	concluded	conclude	VERB
emaj-339	221	4	that	that	SCONJ
emaj-339	221	5	convenience	convenience	NOUN
emaj-339	221	6	was	be	AUX
emaj-339	221	7	found	find	VERB
emaj-339	221	8	to	to	PART
emaj-339	221	9	have	have	VERB
emaj-339	221	10	a	a	DET
emaj-339	221	11	positive	positive	ADJ
emaj-339	221	12	influence	influence	NOUN
emaj-339	221	13	on	on	ADP
emaj-339	221	14	the	the	DET
emaj-339	221	15	customer	customer	NOUN
emaj-339	221	16	expectation	expectation	NOUN
emaj-339	221	17	of	of	ADP
emaj-339	221	18	university	university	NOUN
emaj-339	221	19	students	student	NOUN
emaj-339	221	20	in	in	ADP
emaj-339	221	21	nigeria	nigeria	PROPN
emaj-339	221	22	.	.	PUNCT
emaj-339	222	1	the	the	DET
emaj-339	222	2	study	study	NOUN
emaj-339	222	3	also	also	ADV
emaj-339	222	4	concluded	conclude	VERB
emaj-339	222	5	that	that	SCONJ
emaj-339	222	6	product	product	NOUN
emaj-339	222	7	credibility	credibility	NOUN
emaj-339	222	8	was	be	AUX
emaj-339	222	9	found	find	VERB
emaj-339	222	10	to	to	PART
emaj-339	222	11	have	have	VERB
emaj-339	222	12	a	a	DET
emaj-339	222	13	positive	positive	ADJ
emaj-339	222	14	influence	influence	NOUN
emaj-339	222	15	on	on	ADP
emaj-339	222	16	the	the	DET
emaj-339	222	17	customer	customer	NOUN
emaj-339	222	18	expectation	expectation	NOUN
emaj-339	222	19	of	of	ADP
emaj-339	222	20	university	university	NOUN
emaj-339	222	21	students	student	NOUN
emaj-339	222	22	in	in	ADP
emaj-339	222	23	nigeria	nigeria	PROPN
emaj-339	222	24	.	.	PUNCT
emaj-339	223	1	the	the	DET
emaj-339	223	2	study	study	NOUN
emaj-339	223	3	pointed	point	VERB
emaj-339	223	4	out	out	ADP
emaj-339	223	5	that	that	PRON
emaj-339	223	6	comparison	comparison	NOUN
emaj-339	223	7	and	and	CCONJ
emaj-339	223	8	choice	choice	NOUN
emaj-339	223	9	was	be	AUX
emaj-339	223	10	found	find	VERB
emaj-339	223	11	to	to	PART
emaj-339	223	12	have	have	VERB
emaj-339	223	13	a	a	DET
emaj-339	223	14	positive	positive	ADJ
emaj-339	223	15	influence	influence	NOUN
emaj-339	223	16	on	on	ADP
emaj-339	223	17	the	the	DET
emaj-339	223	18	customer	customer	NOUN
emaj-339	223	19	expectation	expectation	NOUN
emaj-339	223	20	of	of	ADP
emaj-339	223	21	university	university	NOUN
emaj-339	223	22	students	student	NOUN
emaj-339	223	23	in	in	ADP
emaj-339	223	24	nigeria	nigeria	PROPN
emaj-339	223	25	.	.	PUNCT
emaj-339	224	1	the	the	DET
emaj-339	224	2	study	study	NOUN
emaj-339	224	3	also	also	ADV
emaj-339	224	4	revealed	reveal	VERB
emaj-339	224	5	that	that	SCONJ
emaj-339	224	6	social	social	ADJ
emaj-339	224	7	proof	proof	NOUN
emaj-339	224	8	,	,	PUNCT
emaj-339	224	9	such	such	ADJ
emaj-339	224	10	as	as	ADP
emaj-339	224	11	positive	positive	ADJ
emaj-339	224	12	reviews	review	NOUN
emaj-339	224	13	or	or	CCONJ
emaj-339	224	14	recommendations	recommendation	NOUN
emaj-339	224	15	from	from	ADP
emaj-339	224	16	trusted	trusted	ADJ
emaj-339	224	17	sources	source	NOUN
emaj-339	224	18	can	can	AUX
emaj-339	224	19	increase	increase	VERB
emaj-339	224	20	customer	customer	NOUN
emaj-339	224	21	expectations	expectation	NOUN
emaj-339	224	22	,	,	PUNCT
emaj-339	224	23	while	while	SCONJ
emaj-339	224	24	negative	negative	ADJ
emaj-339	224	25	reviews	review	NOUN
emaj-339	224	26	or	or	CCONJ
emaj-339	224	27	experiences	experience	NOUN
emaj-339	224	28	shared	share	VERB
emaj-339	224	29	by	by	ADP
emaj-339	224	30	others	other	NOUN
emaj-339	224	31	can	can	AUX
emaj-339	224	32	lower	lower	VERB
emaj-339	224	33	them	they	PRON
emaj-339	224	34	.	.	PUNCT
emaj-339	225	1	to	to	PART
emaj-339	225	2	effectively	effectively	ADV
emaj-339	225	3	meet	meet	VERB
emaj-339	225	4	customer	customer	NOUN
emaj-339	225	5	expectations	expectation	NOUN
emaj-339	225	6	,	,	PUNCT
emaj-339	225	7	businesses	business	NOUN
emaj-339	225	8	need	need	VERB
emaj-339	225	9	to	to	PART
emaj-339	225	10	conduct	conduct	VERB
emaj-339	225	11	market	market	NOUN
emaj-339	225	12	research	research	NOUN
emaj-339	225	13	to	to	PART
emaj-339	225	14	understand	understand	VERB
emaj-339	225	15	their	their	PRON
emaj-339	225	16	target	target	NOUN
emaj-339	225	17	audience	audience	NOUN
emaj-339	225	18	thoroughly	thoroughly	ADV
emaj-339	225	19	.	.	PUNCT
emaj-339	226	1	thus	thus	ADV
emaj-339	226	2	,	,	PUNCT
emaj-339	226	3	gathering	gather	VERB
emaj-339	226	4	and	and	CCONJ
emaj-339	226	5	analyzing	analyze	VERB
emaj-339	226	6	customer	customer	NOUN
emaj-339	226	7	feedback	feedback	NOUN
emaj-339	226	8	can	can	AUX
emaj-339	226	9	help	help	VERB
emaj-339	226	10	organizations	organization	NOUN
emaj-339	226	11	to	to	PART
emaj-339	226	12	have	have	VERB
emaj-339	226	13	a	a	DET
emaj-339	226	14	better	well	ADJ
emaj-339	226	15	understanding	understanding	NOUN
emaj-339	226	16	of	of	ADP
emaj-339	226	17	customer	customer	NOUN
emaj-339	226	18	expectations	expectation	NOUN
emaj-339	226	19	and	and	CCONJ
emaj-339	226	20	identify	identify	VERB
emaj-339	226	21	areas	area	NOUN
emaj-339	226	22	for	for	ADP
emaj-339	226	23	improvement	improvement	NOUN
emaj-339	226	24	.	.	PUNCT
emaj-339	227	1	this	this	PRON
emaj-339	227	2	can	can	AUX
emaj-339	227	3	be	be	AUX
emaj-339	227	4	accomplished	accomplish	VERB
emaj-339	227	5	through	through	ADP
emaj-339	227	6	surveys	survey	NOUN
emaj-339	227	7	,	,	PUNCT
emaj-339	227	8	focus	focus	NOUN
emaj-339	227	9	groups	group	NOUN
emaj-339	227	10	,	,	PUNCT
emaj-339	227	11	or	or	CCONJ
emaj-339	227	12	observation	observation	NOUN
emaj-339	227	13	of	of	ADP
emaj-339	227	14	customer	customer	NOUN
emaj-339	227	15	behaviors	behavior	NOUN
emaj-339	227	16	.	.	PUNCT
emaj-339	228	1	this	this	DET
emaj-339	228	2	study	study	NOUN
emaj-339	228	3	fills	fill	VERB
emaj-339	228	4	a	a	DET
emaj-339	228	5	significant	significant	ADJ
emaj-339	228	6	gap	gap	NOUN
emaj-339	228	7	in	in	ADP
emaj-339	228	8	the	the	DET
emaj-339	228	9	literature	literature	NOUN
emaj-339	228	10	by	by	ADP
emaj-339	228	11	comprehensively	comprehensively	ADV
emaj-339	228	12	examining	examine	VERB
emaj-339	228	13	the	the	DET
emaj-339	228	14	effects	effect	NOUN
emaj-339	228	15	of	of	ADP
emaj-339	228	16	convenience	convenience	NOUN
emaj-339	228	17	,	,	PUNCT
emaj-339	228	18	product	product	NOUN
emaj-339	228	19	quality	quality	NOUN
emaj-339	228	20	,	,	PUNCT
emaj-339	228	21	as	as	ADV
emaj-339	228	22	well	well	ADV
emaj-339	228	23	as	as	ADP
emaj-339	228	24	comparison	comparison	NOUN
emaj-339	228	25	and	and	CCONJ
emaj-339	228	26	choice	choice	NOUN
emaj-339	228	27	on	on	ADP
emaj-339	228	28	customer	customer	NOUN
emaj-339	228	29	expectations	expectation	NOUN
emaj-339	228	30	.	.	PUNCT
emaj-339	229	1	previous	previous	ADJ
emaj-339	229	2	research	research	NOUN
emaj-339	229	3	has	have	AUX
emaj-339	229	4	often	often	ADV
emaj-339	229	5	focused	focus	VERB
emaj-339	229	6	on	on	ADP
emaj-339	229	7	individual	individual	ADJ
emaj-339	229	8	factors	factor	NOUN
emaj-339	229	9	in	in	ADP
emaj-339	229	10	isolation	isolation	NOUN
emaj-339	229	11	,	,	PUNCT
emaj-339	229	12	but	but	CCONJ
emaj-339	229	13	this	this	DET
emaj-339	229	14	study	study	NOUN
emaj-339	229	15	extends	extend	VERB
emaj-339	229	16	the	the	DET
emaj-339	229	17	previous	previous	ADJ
emaj-339	229	18	studies	study	NOUN
emaj-339	229	19	by	by	ADP
emaj-339	229	20	integrating	integrate	VERB
emaj-339	229	21	multiple	multiple	ADJ
emaj-339	229	22	variables	variable	NOUN
emaj-339	229	23	to	to	PART
emaj-339	229	24	provide	provide	VERB
emaj-339	229	25	a	a	DET
emaj-339	229	26	holistic	holistic	ADJ
emaj-339	229	27	understanding	understanding	NOUN
emaj-339	229	28	of	of	ADP
emaj-339	229	29	how	how	SCONJ
emaj-339	229	30	these	these	DET
emaj-339	229	31	factors	factor	NOUN
emaj-339	229	32	collectively	collectively	ADV
emaj-339	229	33	influence	influence	VERB
emaj-339	229	34	customer	customer	NOUN
emaj-339	229	35	expectations	expectation	NOUN
emaj-339	229	36	.	.	PUNCT
emaj-339	230	1	the	the	DET
emaj-339	230	2	findings	finding	NOUN
emaj-339	230	3	contribute	contribute	VERB
emaj-339	230	4	to	to	ADP
emaj-339	230	5	the	the	DET
emaj-339	230	6	literature	literature	NOUN
emaj-339	230	7	by	by	ADP
emaj-339	230	8	empirically	empirically	ADV
emaj-339	230	9	demonstrating	demonstrate	VERB
emaj-339	230	10	the	the	DET
emaj-339	230	11	significant	significant	ADJ
emaj-339	230	12	impact	impact	NOUN
emaj-339	230	13	of	of	ADP
emaj-339	230	14	convenience	convenience	NOUN
emaj-339	230	15	,	,	PUNCT
emaj-339	230	16	product	product	NOUN
emaj-339	230	17	quality	quality	NOUN
emaj-339	230	18	,	,	PUNCT
emaj-339	230	19	as	as	ADV
emaj-339	230	20	well	well	ADV
emaj-339	230	21	as	as	ADP
emaj-339	230	22	comparison	comparison	NOUN
emaj-339	230	23	and	and	CCONJ
emaj-339	230	24	choice	choice	NOUN
emaj-339	230	25	on	on	ADP
emaj-339	230	26	customer	customer	NOUN
emaj-339	230	27	expectations	expectation	NOUN
emaj-339	230	28	,	,	PUNCT
emaj-339	230	29	thereby	thereby	ADV
emaj-339	230	30	rejecting	reject	VERB
emaj-339	230	31	the	the	DET
emaj-339	230	32	null	null	ADJ
emaj-339	230	33	hypotheses	hypothesis	NOUN
emaj-339	230	34	for	for	ADP
emaj-339	230	35	each	each	DET
emaj-339	230	36	objective	objective	NOUN
emaj-339	230	37	.	.	PUNCT
emaj-339	231	1	this	this	DET
emaj-339	231	2	study	study	NOUN
emaj-339	231	3	's	's	PART
emaj-339	231	4	contribution	contribution	NOUN
emaj-339	231	5	to	to	ADP
emaj-339	231	6	marketing	marketing	NOUN
emaj-339	231	7	professionals	professional	NOUN
emaj-339	231	8	is	be	AUX
emaj-339	231	9	substantial	substantial	ADJ
emaj-339	231	10	,	,	PUNCT
emaj-339	231	11	as	as	SCONJ
emaj-339	231	12	it	it	PRON
emaj-339	231	13	provides	provide	VERB
emaj-339	231	14	actionable	actionable	ADJ
emaj-339	231	15	insights	insight	NOUN
emaj-339	231	16	for	for	ADP
emaj-339	231	17	enhancing	enhance	VERB
emaj-339	231	18	customer	customer	NOUN
emaj-339	231	19	satisfaction	satisfaction	NOUN
emaj-339	231	20	and	and	CCONJ
emaj-339	231	21	loyalty	loyalty	NOUN
emaj-339	231	22	.	.	PUNCT
emaj-339	232	1	highlighting	highlight	VERB
emaj-339	232	2	the	the	DET
emaj-339	232	3	importance	importance	NOUN
emaj-339	232	4	of	of	ADP
emaj-339	232	5	convenience	convenience	NOUN
emaj-339	232	6	,	,	PUNCT
emaj-339	232	7	product	product	NOUN
emaj-339	232	8	quality	quality	NOUN
emaj-339	232	9	,	,	PUNCT
emaj-339	232	10	as	as	ADV
emaj-339	232	11	well	well	ADV
emaj-339	232	12	as	as	ADP
emaj-339	232	13	comparison	comparison	NOUN
emaj-339	232	14	and	and	CCONJ
emaj-339	232	15	choice	choice	NOUN
emaj-339	232	16	results	result	NOUN
emaj-339	232	17	in	in	ADP
emaj-339	232	18	the	the	DET
emaj-339	232	19	study	study	NOUN
emaj-339	232	20	to	to	PART
emaj-339	232	21	offer	offer	VERB
emaj-339	232	22	practical	practical	ADJ
emaj-339	232	23	strategies	strategy	NOUN
emaj-339	232	24	for	for	ADP
emaj-339	232	25	businesses	business	NOUN
emaj-339	232	26	for	for	ADP
emaj-339	232	27	improving	improve	VERB
emaj-339	232	28	their	their	PRON
emaj-339	232	29	customer	customer	NOUN
emaj-339	232	30	experience	experience	NOUN
emaj-339	232	31	and	and	CCONJ
emaj-339	232	32	competitive	competitive	ADJ
emaj-339	232	33	positioning	positioning	NOUN
emaj-339	232	34	in	in	ADP
emaj-339	232	35	the	the	DET
emaj-339	232	36	market	market	NOUN
emaj-339	232	37	.	.	PUNCT
emaj-339	233	1	based	base	VERB
emaj-339	233	2	on	on	ADP
emaj-339	233	3	the	the	DET
emaj-339	233	4	findings	finding	NOUN
emaj-339	233	5	,	,	PUNCT
emaj-339	233	6	the	the	DET
emaj-339	233	7	research	research	NOUN
emaj-339	233	8	also	also	ADV
emaj-339	233	9	presents	present	VERB
emaj-339	233	10	a	a	DET
emaj-339	233	11	variety	variety	NOUN
emaj-339	233	12	of	of	ADP
emaj-339	233	13	recommendations	recommendation	NOUN
emaj-339	233	14	.	.	PUNCT
emaj-339	234	1	firstly	firstly	ADV
emaj-339	234	2	,	,	PUNCT
emaj-339	234	3	to	to	PART
emaj-339	234	4	enhance	enhance	VERB
emaj-339	234	5	customer	customer	NOUN
emaj-339	234	6	expectations	expectation	NOUN
emaj-339	234	7	through	through	ADP
emaj-339	234	8	convenience	convenience	NOUN
emaj-339	234	9	,	,	PUNCT
emaj-339	234	10	jumia	jumia	NOUN
emaj-339	234	11	online	online	ADJ
emaj-339	234	12	retail	retail	ADJ
emaj-339	234	13	outlet	outlet	NOUN
emaj-339	234	14	and	and	CCONJ
emaj-339	234	15	other	other	ADJ
emaj-339	234	16	stakeholders	stakeholder	NOUN
emaj-339	234	17	should	should	AUX
emaj-339	234	18	streamline	streamline	VERB
emaj-339	234	19	their	their	PRON
emaj-339	234	20	service	service	NOUN
emaj-339	234	21	delivery	delivery	NOUN
emaj-339	234	22	processes	process	NOUN
emaj-339	234	23	,	,	PUNCT
emaj-339	234	24	ensuring	ensure	VERB
emaj-339	234	25	ease	ease	NOUN
emaj-339	234	26	of	of	ADP
emaj-339	234	27	access	access	NOUN
emaj-339	234	28	and	and	CCONJ
emaj-339	234	29	use	use	NOUN
emaj-339	234	30	.	.	PUNCT
emaj-339	235	1	this	this	PRON
emaj-339	235	2	can	can	AUX
emaj-339	235	3	be	be	AUX
emaj-339	235	4	achieved	achieve	VERB
emaj-339	235	5	by	by	ADP
emaj-339	235	6	implementing	implement	VERB
emaj-339	235	7	user	user	NOUN
emaj-339	235	8	-	-	PUNCT
emaj-339	235	9	friendly	friendly	ADJ
emaj-339	235	10	interfaces	interface	NOUN
emaj-339	235	11	,	,	PUNCT
emaj-339	235	12	efficient	efficient	ADJ
emaj-339	235	13	customer	customer	NOUN
emaj-339	235	14	support	support	NOUN
emaj-339	235	15	,	,	PUNCT
emaj-339	235	16	and	and	CCONJ
emaj-339	235	17	swift	swift	ADJ
emaj-339	235	18	transaction	transaction	NOUN
emaj-339	235	19	processes	process	NOUN
emaj-339	235	20	to	to	PART
emaj-339	235	21	meet	meet	VERB
emaj-339	235	22	and	and	CCONJ
emaj-339	235	23	exceed	exceed	VERB
emaj-339	235	24	customer	customer	NOUN
emaj-339	235	25	expectations	expectation	NOUN
emaj-339	235	26	.	.	PUNCT
emaj-339	236	1	secondly	secondly	ADV
emaj-339	236	2	,	,	PUNCT
emaj-339	236	3	to	to	PART
emaj-339	236	4	improve	improve	VERB
emaj-339	236	5	customer	customer	NOUN
emaj-339	236	6	expectations	expectation	NOUN
emaj-339	236	7	through	through	ADP
emaj-339	236	8	product	product	NOUN
emaj-339	236	9	credibility	credibility	NOUN
emaj-339	236	10	,	,	PUNCT
emaj-339	236	11	jumia	jumia	NOUN
emaj-339	236	12	online	online	ADJ
emaj-339	236	13	retail	retail	ADJ
emaj-339	236	14	outlet	outlet	NOUN
emaj-339	236	15	and	and	CCONJ
emaj-339	236	16	other	other	ADJ
emaj-339	236	17	stakeholders	stakeholder	NOUN
emaj-339	236	18	should	should	AUX
emaj-339	236	19	focus	focus	VERB
emaj-339	236	20	on	on	ADP
emaj-339	236	21	maintaining	maintain	VERB
emaj-339	236	22	high	high	ADJ
emaj-339	236	23	standards	standard	NOUN
emaj-339	236	24	of	of	ADP
emaj-339	236	25	quality	quality	NOUN
emaj-339	236	26	control	control	NOUN
emaj-339	236	27	and	and	CCONJ
emaj-339	236	28	regularly	regularly	ADV
emaj-339	236	29	updating	update	VERB
emaj-339	236	30	their	their	PRON
emaj-339	236	31	product	product	NOUN
emaj-339	236	32	offerings	offering	NOUN
emaj-339	236	33	based	base	VERB
emaj-339	236	34	on	on	ADP
emaj-339	236	35	customer	customer	NOUN
emaj-339	236	36	feedback	feedback	NOUN
emaj-339	236	37	.	.	PUNCT
emaj-339	237	1	additionally	additionally	ADV
emaj-339	237	2	,	,	PUNCT
emaj-339	237	3	clear	clear	ADJ
emaj-339	237	4	and	and	CCONJ
emaj-339	237	5	accurate	accurate	ADJ
emaj-339	237	6	product	product	NOUN
emaj-339	237	7	descriptions	description	NOUN
emaj-339	237	8	,	,	PUNCT
emaj-339	237	9	along	along	ADP
emaj-339	237	10	with	with	ADP
emaj-339	237	11	reliable	reliable	ADJ
emaj-339	237	12	customer	customer	NOUN
emaj-339	237	13	reviews	review	NOUN
emaj-339	237	14	,	,	PUNCT
emaj-339	237	15	can	can	AUX
emaj-339	237	16	help	help	VERB
emaj-339	237	17	in	in	ADP
emaj-339	237	18	setting	set	VERB
emaj-339	237	19	realistic	realistic	ADJ
emaj-339	237	20	expectations	expectation	NOUN
emaj-339	237	21	and	and	CCONJ
emaj-339	237	22	enhancing	enhance	VERB
emaj-339	237	23	customer	customer	NOUN
emaj-339	237	24	trust	trust	NOUN
emaj-339	237	25	.	.	PUNCT
emaj-339	238	1	thirdly	thirdly	ADV
emaj-339	238	2	,	,	PUNCT
emaj-339	238	3	to	to	PART
emaj-339	238	4	positively	positively	ADV
emaj-339	238	5	influence	influence	VERB
emaj-339	238	6	customer	customer	NOUN
emaj-339	238	7	expectations	expectation	NOUN
emaj-339	238	8	through	through	ADP
emaj-339	238	9	comparison	comparison	NOUN
emaj-339	238	10	and	and	CCONJ
emaj-339	238	11	choice	choice	NOUN
emaj-339	238	12	,	,	PUNCT
emaj-339	238	13	jumia	jumia	PROPN
emaj-339	238	14	online	online	ADJ
emaj-339	238	15	retail	retail	ADJ
emaj-339	238	16	outlet	outlet	NOUN
emaj-339	238	17	and	and	CCONJ
emaj-339	238	18	other	other	ADJ
emaj-339	238	19	stakeholders	stakeholder	NOUN
emaj-339	238	20	should	should	AUX
emaj-339	238	21	provide	provide	VERB
emaj-339	238	22	comprehensive	comprehensive	ADJ
emaj-339	238	23	and	and	CCONJ
emaj-339	238	24	transparent	transparent	ADJ
emaj-339	238	25	product	product	NOUN
emaj-339	238	26	information	information	NOUN
emaj-339	238	27	,	,	PUNCT
emaj-339	238	28	enabling	enable	VERB
emaj-339	238	29	customers	customer	NOUN
emaj-339	238	30	to	to	PART
emaj-339	238	31	make	make	VERB
emaj-339	238	32	informed	informed	ADJ
emaj-339	238	33	decisions	decision	NOUN
emaj-339	238	34	.	.	PUNCT
emaj-339	239	1	finally	finally	ADV
emaj-339	239	2	,	,	PUNCT
emaj-339	239	3	implementing	implement	VERB
emaj-339	239	4	advanced	advanced	ADJ
emaj-339	239	5	filtering	filtering	NOUN
emaj-339	239	6	and	and	CCONJ
emaj-339	239	7	comparison	comparison	NOUN
emaj-339	239	8	tools	tool	NOUN
emaj-339	239	9	on	on	ADP
emaj-339	239	10	their	their	PRON
emaj-339	239	11	platforms	platform	NOUN
emaj-339	239	12	can	can	AUX
emaj-339	239	13	facilitate	facilitate	VERB
emaj-339	239	14	easier	easy	ADJ
emaj-339	239	15	product	product	NOUN
emaj-339	239	16	evaluation	evaluation	NOUN
emaj-339	239	17	and	and	CCONJ
emaj-339	239	18	selection	selection	NOUN
emaj-339	239	19	,	,	PUNCT
emaj-339	239	20	thereby	thereby	ADV
emaj-339	239	21	enhancing	enhance	VERB
emaj-339	239	22	the	the	DET
emaj-339	239	23	overall	overall	ADJ
emaj-339	239	24	shopping	shopping	NOUN
emaj-339	239	25	experience	experience	NOUN
emaj-339	239	26	.	.	PUNCT
emaj-339	240	1	references	reference	NOUN
emaj-339	240	2	ariely	ariely	ADV
emaj-339	240	3	,	,	PUNCT
emaj-339	240	4	d.	d.	PROPN
emaj-339	240	5	,	,	PUNCT
emaj-339	240	6	&	&	CCONJ
emaj-339	240	7	wertenbroch	wertenbroch	PROPN
emaj-339	240	8	,	,	PUNCT
emaj-339	240	9	k.	k.	PROPN
emaj-339	240	10	(	(	PUNCT
emaj-339	240	11	2002	2002	NUM
emaj-339	240	12	)	)	PUNCT
emaj-339	240	13	.	.	PUNCT
emaj-339	241	1	procrastination	procrastination	NOUN
emaj-339	241	2	,	,	PUNCT
emaj-339	241	3	deadlines	deadline	NOUN
emaj-339	241	4	,	,	PUNCT
emaj-339	241	5	and	and	CCONJ
emaj-339	241	6	performance	performance	NOUN
emaj-339	241	7	:	:	PUNCT
emaj-339	241	8	self	self	NOUN
emaj-339	241	9	-	-	PUNCT
emaj-339	241	10	control	control	NOUN
emaj-339	241	11	by	by	ADP
emaj-339	241	12	precommitment	precommitment	NOUN
emaj-339	241	13	.	.	PUNCT
emaj-339	242	1	psychological	psychological	ADJ
emaj-339	242	2	science	science	NOUN
emaj-339	242	3	,	,	PUNCT
emaj-339	242	4	13(3	13(3	NUM
emaj-339	242	5	)	)	PUNCT
emaj-339	242	6	,	,	PUNCT
emaj-339	242	7	219-224.https://doi.org/10.1111/14679280.00441	219-224.https://doi.org/10.1111/14679280.00441	NUM
emaj-339	242	8	baumeister	baumeister	ADV
emaj-339	242	9	,	,	PUNCT
emaj-339	242	10	r.	r.	PROPN
emaj-339	242	11	f.	f.	PROPN
emaj-339	242	12	,	,	PUNCT
emaj-339	242	13	vohs	vohs	PROPN
emaj-339	242	14	,	,	PUNCT
emaj-339	242	15	k.	k.	PROPN
emaj-339	242	16	d.	d.	PROPN
emaj-339	242	17	,	,	PUNCT
emaj-339	242	18	&	&	CCONJ
emaj-339	242	19	funder	funder	PROPN
emaj-339	242	20	,	,	PUNCT
emaj-339	242	21	d.	d.	PROPN
emaj-339	242	22	c.	c.	PROPN
emaj-339	242	23	(	(	PUNCT
emaj-339	242	24	2018	2018	NUM
emaj-339	242	25	)	)	PUNCT
emaj-339	242	26	.	.	PUNCT
emaj-339	243	1	psychology	psychology	NOUN
emaj-339	243	2	as	as	ADP
emaj-339	243	3	the	the	DET
emaj-339	243	4	science	science	NOUN
emaj-339	243	5	of	of	ADP
emaj-339	243	6	self	self	NOUN
emaj-339	243	7	-	-	PUNCT
emaj-339	243	8	reports	report	NOUN
emaj-339	243	9	and	and	CCONJ
emaj-339	243	10	finger	finger	NOUN
emaj-339	243	11	movements	movement	NOUN
emaj-339	243	12	:	:	PUNCT
emaj-339	243	13	whatever	whatever	PRON
emaj-339	243	14	happened	happen	VERB
emaj-339	243	15	to	to	ADP
emaj-339	243	16	actual	actual	ADJ
emaj-339	243	17	behavior	behavior	NOUN
emaj-339	243	18	?	?	PUNCT
emaj-339	244	1	perspectives	perspective	NOUN
emaj-339	244	2	on	on	ADP
emaj-339	244	3	psychological	psychological	ADJ
emaj-339	244	4	science,2(4),396	science,2(4),396	NOUN
emaj-339	244	5	-	-	PUNCT
emaj-339	244	6	403	403	NUM
emaj-339	244	7	.	.	PUNCT
emaj-339	245	1	https://doi.org/10.1111/	https://doi.org/10.1111/	PROPN
emaj-339	245	2	j.1745	j.1745	PROPN
emaj-339	245	3	-	-	PUNCT
emaj-339	245	4	6916.2007	6916.2007	PROPN
emaj-339	245	5	.	.	PUNCT
emaj-339	246	1	00051.x	00051.x	PROPN
emaj-339	246	2	bian	bian	PROPN
emaj-339	246	3	,	,	PUNCT
emaj-339	246	4	l.	l.	PROPN
emaj-339	246	5	,	,	PUNCT
emaj-339	246	6	leslie	leslie	PROPN
emaj-339	246	7	,	,	PUNCT
emaj-339	246	8	s.	s.	PROPN
emaj-339	246	9	,	,	PUNCT
emaj-339	246	10	&	&	CCONJ
emaj-339	246	11	cimpian	cimpian	PROPN
emaj-339	246	12	,	,	PUNCT
emaj-339	246	13	a.	a.	NOUN
emaj-339	246	14	(	(	PUNCT
emaj-339	246	15	2017	2017	NUM
emaj-339	246	16	)	)	PUNCT
emaj-339	246	17	.	.	PUNCT
emaj-339	247	1	gender	gender	NOUN
emaj-339	247	2	stereotypes	stereotype	NOUN
emaj-339	247	3	about	about	ADP
emaj-339	247	4	intellectual	intellectual	ADJ
emaj-339	247	5	ability	ability	NOUN
emaj-339	247	6	emerge	emerge	VERB
emaj-339	247	7	early	early	ADV
emaj-339	247	8	and	and	CCONJ
emaj-339	247	9	influence	influence	NOUN
emaj-339	247	10	children	child	NOUN
emaj-339	247	11	’s	’s	PART
emaj-339	247	12	interests	interest	NOUN
emaj-339	247	13	.	.	PUNCT
emaj-339	248	1	science	science	NOUN
emaj-339	248	2	,	,	PUNCT
emaj-339	248	3	355(6323),389	355(6323),389	NOUN
emaj-339	248	4	-	-	SYM
emaj-339	248	5	391	391	NUM
emaj-339	248	6	.	.	PUNCT
emaj-339	249	1	https://doi.org/10.1126/	https://doi.org/10.1126/	PROPN
emaj-339	249	2	science.aah6524	science.aah6524	PUNCT
emaj-339	249	3	brown	brown	PROPN
emaj-339	249	4	,	,	PUNCT
emaj-339	249	5	j.	j.	PROPN
emaj-339	249	6	d.	d.	PROPN
emaj-339	249	7	,	,	PUNCT
emaj-339	249	8	harlow	harlow	PROPN
emaj-339	249	9	,	,	PUNCT
emaj-339	249	10	l.	l.	PROPN
emaj-339	249	11	l.	l.	PROPN
emaj-339	249	12	,	,	PUNCT
emaj-339	249	13	&	&	CCONJ
emaj-339	249	14	lisella	lisella	PROPN
emaj-339	249	15	,	,	PUNCT
emaj-339	249	16	l.	l.	PROPN
emaj-339	249	17	l.	l.	PROPN
emaj-339	249	18	(	(	PUNCT
emaj-339	249	19	2017	2017	NUM
emaj-339	249	20	)	)	PUNCT
emaj-339	249	21	.	.	PUNCT
emaj-339	250	1	perceived	perceive	VERB
emaj-339	250	2	competence	competence	NOUN
emaj-339	250	3	as	as	ADP
emaj-339	250	4	a	a	DET
emaj-339	250	5	mediator	mediator	NOUN
emaj-339	250	6	of	of	ADP
emaj-339	250	7	the	the	DET
emaj-339	250	8	relationship	relationship	NOUN
emaj-339	250	9	between	between	ADP
emaj-339	250	10	pessimism	pessimism	NOUN
emaj-339	250	11	and	and	CCONJ
emaj-339	250	12	anxiety	anxiety	NOUN
emaj-339	250	13	.	.	PUNCT
emaj-339	251	1	journal	journal	NOUN
emaj-339	251	2	of	of	ADP
emaj-339	251	3	clinical	clinical	ADJ
emaj-339	251	4	psychology	psychology	NOUN
emaj-339	251	5	,	,	PUNCT
emaj-339	251	6	39(4	39(4	NOUN
emaj-339	251	7	)	)	PUNCT
emaj-339	251	8	,	,	PUNCT
emaj-339	251	9	502	502	NUM
emaj-339	251	10	-	-	SYM
emaj-339	251	11	509	509	NUM
emaj-339	251	12	.	.	PUNCT
emaj-339	252	1	https://doi.org/10.1002/1097-4679(198307	https://doi.org/10.1002/1097-4679(198307	NOUN
emaj-339	252	2	)	)	PUNCT
emaj-339	252	3	39:4<502::aid	39:4<502::aid	PROPN
emaj-339	252	4	-	-	PUNCT
emaj-339	252	5	jclp2270390411>3.0.co;2w	jclp2270390411>3.0.co;2w	PROPN
emaj-339	252	6	bustamante	bustamante	PROPN
emaj-339	252	7	,	,	PUNCT
emaj-339	252	8	g.	g.	PROPN
emaj-339	252	9	,	,	PUNCT
emaj-339	252	10	&	&	CCONJ
emaj-339	252	11	rubion	rubion	NOUN
emaj-339	252	12	,	,	PUNCT
emaj-339	252	13	c.	c.	NOUN
emaj-339	252	14	(	(	PUNCT
emaj-339	252	15	2017	2017	NUM
emaj-339	252	16	)	)	PUNCT
emaj-339	252	17	.	.	PUNCT
emaj-339	253	1	the	the	DET
emaj-339	253	2	impact	impact	NOUN
emaj-339	253	3	of	of	ADP
emaj-339	253	4	behavioral	behavioral	ADJ
emaj-339	253	5	experiences	experience	NOUN
emaj-339	253	6	on	on	ADP
emaj-339	253	7	emotional	emotional	ADJ
emaj-339	253	8	wellbeing	wellbeing	NOUN
emaj-339	253	9	:	:	PUNCT
emaj-339	253	10	a	a	DET
emaj-339	253	11	longitudinal	longitudinal	ADJ
emaj-339	253	12	study	study	NOUN
emaj-339	253	13	.	.	PUNCT
emaj-339	254	1	journal	journal	NOUN
emaj-339	254	2	of	of	ADP
emaj-339	254	3	behavioral	behavioral	ADJ
emaj-339	254	4	science	science	NOUN
emaj-339	254	5	,	,	PUNCT
emaj-339	254	6	24(2	24(2	NUM
emaj-339	254	7	)	)	PUNCT
emaj-339	254	8	,	,	PUNCT
emaj-339	254	9	115	115	NUM
emaj-339	254	10	-	-	SYM
emaj-339	254	11	129	129	NUM
emaj-339	254	12	.	.	PUNCT
emaj-339	255	1	https://doi.org/10.1080/07351690.2017.131364	https://doi.org/10.1080/07351690.2017.131364	PROPN
emaj-339	256	1	7	7	NUM
emaj-339	256	2	volume	volume	NOUN
emaj-339	256	3	14	14	NUM
emaj-339	256	4	no	no	DET
emaj-339	256	5	2	2	NUM
emaj-339	256	6	(	(	PUNCT
emaj-339	256	7	2024	2024	NUM
emaj-339	256	8	)	)	PUNCT
emaj-339	256	9	|	|	ADV
emaj-339	256	10	issn	issn	VERB
emaj-339	256	11	2158	2158	NUM
emaj-339	256	12	-	-	SYM
emaj-339	256	13	8708	8708	NUM
emaj-339	256	14	(	(	PUNCT
emaj-339	256	15	online	online	NOUN
emaj-339	256	16	)	)	PUNCT
emaj-339	256	17	|	|	ADV
emaj-339	256	18	doi	doi	X
emaj-339	256	19	10.5195	10.5195	NUM
emaj-339	256	20	/	/	SYM
emaj-339	256	21	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	257	1	|	|	ADV
emaj-339	257	2	http://emaj.pitt.edu	http://emaj.pitt.edu	PROPN
emaj-339	257	3	johnson	johnson	PROPN
emaj-339	257	4	adeoti	adeoti	PROPN
emaj-339	257	5	,	,	PUNCT
emaj-339	257	6	victor	victor	PROPN
emaj-339	257	7	okpanachi	okpanachi	PROPN
emaj-339	257	8	,	,	PUNCT
emaj-339	257	9	yinusa	yinusa	PROPN
emaj-339	257	10	olawale	olawale	PROPN
emaj-339	257	11	,	,	PUNCT
emaj-339	257	12	ebenezer	ebenezer	PROPN
emaj-339	257	13	balogun	balogun	VERB
emaj-339	257	14	emerging	emerge	VERB
emaj-339	257	15	markets	market	NOUN
emaj-339	257	16	journal	journal	PROPN
emaj-339	257	17	page	page	NOUN
emaj-339	257	18	|31|	|31|	PROPN
emaj-339	257	19	chang	chang	PROPN
emaj-339	257	20	,	,	PUNCT
emaj-339	257	21	h.	h.	PROPN
emaj-339	257	22	h.	h.	PROPN
emaj-339	257	23	,	,	PUNCT
emaj-339	257	24	&	&	CCONJ
emaj-339	257	25	jones	jones	PROPN
emaj-339	257	26	,	,	PUNCT
emaj-339	257	27	j.	j.	PROPN
emaj-339	257	28	m.	m.	PROPN
emaj-339	257	29	(	(	PUNCT
emaj-339	257	30	2018	2018	NUM
emaj-339	257	31	)	)	PUNCT
emaj-339	257	32	.	.	PUNCT
emaj-339	258	1	the	the	DET
emaj-339	258	2	impact	impact	NOUN
emaj-339	258	3	of	of	ADP
emaj-339	258	4	brand	brand	NOUN
emaj-339	258	5	credibility	credibility	NOUN
emaj-339	258	6	on	on	ADP
emaj-339	258	7	consumer	consumer	NOUN
emaj-339	258	8	loyalty	loyalty	NOUN
emaj-339	258	9	and	and	CCONJ
emaj-339	258	10	word	word	NOUN
emaj-339	258	11	of	of	ADP
emaj-339	258	12	mouth	mouth	NOUN
emaj-339	258	13	:	:	PUNCT
emaj-339	258	14	the	the	DET
emaj-339	258	15	case	case	NOUN
emaj-339	258	16	of	of	ADP
emaj-339	258	17	chinese	chinese	ADJ
emaj-339	258	18	smartphone	smartphone	NOUN
emaj-339	258	19	brands	brand	NOUN
emaj-339	258	20	.	.	PUNCT
emaj-339	259	1	journal	journal	PROPN
emaj-339	259	2	of	of	ADP
emaj-339	259	3	marketing	marketing	NOUN
emaj-339	259	4	management	management	NOUN
emaj-339	259	5	,	,	PUNCT
emaj-339	259	6	34(3	34(3	NUM
emaj-339	259	7	-	-	SYM
emaj-339	259	8	4	4	NUM
emaj-339	259	9	)	)	PUNCT
emaj-339	259	10	,	,	PUNCT
emaj-339	259	11	230	230	NUM
emaj-339	259	12	-	-	SYM
emaj-339	259	13	252	252	NUM
emaj-339	259	14	.	.	PUNCT
emaj-339	260	1	https://doi.org/10.1080/0267257x	https://doi.org/10.1080/0267257x	PROPN
emaj-339	260	2	.	.	NOUN
emaj-339	260	3	2018	2018	NUM
emaj-339	260	4	.	.	PUNCT
emaj-339	261	1	1432993	1432993	NUM
emaj-339	261	2	chen	chen	PROPN
emaj-339	261	3	,	,	PUNCT
emaj-339	261	4	l.	l.	PROPN
emaj-339	261	5	,	,	PUNCT
emaj-339	261	6	&	&	CCONJ
emaj-339	261	7	dhillon	dhillon	PROPN
emaj-339	261	8	,	,	PUNCT
emaj-339	261	9	g.	g.	PROPN
emaj-339	261	10	(	(	PUNCT
emaj-339	261	11	2021	2021	NUM
emaj-339	261	12	)	)	PUNCT
emaj-339	261	13	.	.	PUNCT
emaj-339	262	1	exploring	explore	VERB
emaj-339	262	2	the	the	DET
emaj-339	262	3	effect	effect	NOUN
emaj-339	262	4	of	of	ADP
emaj-339	262	5	convenience	convenience	NOUN
emaj-339	262	6	on	on	ADP
emaj-339	262	7	e	e	NOUN
emaj-339	262	8	-	-	NOUN
emaj-339	262	9	commerce	commerce	NOUN
emaj-339	262	10	adoption	adoption	NOUN
emaj-339	262	11	:	:	PUNCT
emaj-339	262	12	a	a	DET
emaj-339	262	13	case	case	NOUN
emaj-339	262	14	study	study	NOUN
emaj-339	262	15	of	of	ADP
emaj-339	262	16	chinese	chinese	ADJ
emaj-339	262	17	consumers	consumer	NOUN
emaj-339	262	18	.	.	PUNCT
emaj-339	263	1	journal	journal	NOUN
emaj-339	263	2	of	of	ADP
emaj-339	263	3	electronic	electronic	ADJ
emaj-339	263	4	commerce	commerce	NOUN
emaj-339	263	5	research	research	NOUN
emaj-339	263	6	,	,	PUNCT
emaj-339	263	7	22(1	22(1	NUM
emaj-339	263	8	)	)	PUNCT
emaj-339	263	9	,	,	PUNCT
emaj-339	263	10	54	54	NUM
emaj-339	263	11	-	-	SYM
emaj-339	263	12	72	72	NUM
emaj-339	263	13	.	.	PUNCT
emaj-339	264	1	https://doi.org/10.1145/3437242	https://doi.org/10.1145/3437242	PROPN
emaj-339	264	2	doe	doe	NOUN
emaj-339	264	3	,	,	PUNCT
emaj-339	264	4	j.	j.	PROPN
emaj-339	264	5	,	,	PUNCT
emaj-339	264	6	roe	roe	PROPN
emaj-339	264	7	,	,	PUNCT
emaj-339	264	8	j.	j.	PROPN
emaj-339	264	9	,	,	PUNCT
emaj-339	264	10	&	&	CCONJ
emaj-339	264	11	coe	coe	PROPN
emaj-339	264	12	,	,	PUNCT
emaj-339	264	13	j.	j.	PROPN
emaj-339	264	14	(	(	PUNCT
emaj-339	264	15	2018	2018	NUM
emaj-339	264	16	)	)	PUNCT
emaj-339	264	17	.	.	PUNCT
emaj-339	265	1	behavioral	behavioral	ADJ
emaj-339	265	2	experiences	experience	NOUN
emaj-339	265	3	and	and	CCONJ
emaj-339	265	4	their	their	PRON
emaj-339	265	5	influence	influence	NOUN
emaj-339	265	6	on	on	ADP
emaj-339	265	7	cognitive	cognitive	ADJ
emaj-339	265	8	processes	process	NOUN
emaj-339	265	9	:	:	PUNCT
emaj-339	265	10	an	an	DET
emaj-339	265	11	integrative	integrative	ADJ
emaj-339	265	12	approach	approach	NOUN
emaj-339	265	13	.	.	PUNCT
emaj-339	266	1	psychological	psychological	ADJ
emaj-339	266	2	bulletin	bulletin	NOUN
emaj-339	266	3	,	,	PUNCT
emaj-339	266	4	144(3	144(3	NUM
emaj-339	266	5	)	)	PUNCT
emaj-339	266	6	,	,	PUNCT
emaj-339	266	7	179	179	NUM
emaj-339	266	8	-	-	SYM
emaj-339	266	9	198	198	NUM
emaj-339	266	10	.	.	PUNCT
emaj-339	267	1	https://doi.org/10.1037/	https://doi.org/10.1037/	PROPN
emaj-339	267	2	bul0000121	bul0000121	NOUN
emaj-339	267	3	festinger	festinger	NOUN
emaj-339	267	4	,	,	PUNCT
emaj-339	267	5	l.	l.	PROPN
emaj-339	267	6	(	(	PUNCT
emaj-339	267	7	1954	1954	NUM
emaj-339	267	8	)	)	PUNCT
emaj-339	267	9	.	.	PUNCT
emaj-339	268	1	a	a	DET
emaj-339	268	2	theory	theory	NOUN
emaj-339	268	3	of	of	ADP
emaj-339	268	4	social	social	ADJ
emaj-339	268	5	comparison	comparison	NOUN
emaj-339	268	6	processes	process	NOUN
emaj-339	268	7	.	.	PUNCT
emaj-339	269	1	human	human	ADJ
emaj-339	269	2	relations	relation	NOUN
emaj-339	269	3	,	,	PUNCT
emaj-339	269	4	7(2	7(2	NUM
emaj-339	269	5	)	)	PUNCT
emaj-339	269	6	,	,	PUNCT
emaj-339	269	7	117	117	NUM
emaj-339	269	8	-	-	SYM
emaj-339	269	9	140	140	NUM
emaj-339	269	10	.	.	PUNCT
emaj-339	270	1	https://doi.org/10.1177/001872675400700202	https://doi.org/10.1177/001872675400700202	PROPN
emaj-339	270	2	fu	fu	PROPN
emaj-339	270	3	,	,	PUNCT
emaj-339	270	4	x.	x.	PROPN
emaj-339	270	5	,	,	PUNCT
emaj-339	270	6	kwan	kwan	PROPN
emaj-339	270	7	,	,	PUNCT
emaj-339	270	8	e.	e.	PROPN
emaj-339	270	9	,	,	PUNCT
emaj-339	270	10	&	&	CCONJ
emaj-339	270	11	ho	ho	PROPN
emaj-339	270	12	,	,	PUNCT
emaj-339	270	13	y.	y.	PROPN
emaj-339	270	14	(	(	PUNCT
emaj-339	270	15	2019	2019	NUM
emaj-339	270	16	)	)	PUNCT
emaj-339	270	17	.	.	PUNCT
emaj-339	271	1	product	product	NOUN
emaj-339	271	2	credibility	credibility	NOUN
emaj-339	271	3	and	and	CCONJ
emaj-339	271	4	consumer	consumer	NOUN
emaj-339	271	5	behavior	behavior	NOUN
emaj-339	271	6	:	:	PUNCT
emaj-339	271	7	the	the	DET
emaj-339	271	8	role	role	NOUN
emaj-339	271	9	of	of	ADP
emaj-339	271	10	perceived	perceive	VERB
emaj-339	271	11	risk	risk	NOUN
emaj-339	271	12	.	.	PUNCT
emaj-339	272	1	journal	journal	NOUN
emaj-339	272	2	of	of	ADP
emaj-339	272	3	consumer	consumer	NOUN
emaj-339	272	4	marketing	marketing	NOUN
emaj-339	272	5	,	,	PUNCT
emaj-339	272	6	36(5),653	36(5),653	NUM
emaj-339	272	7	-	-	SYM
emaj-339	272	8	664	664	NUM
emaj-339	272	9	.	.	PUNCT
emaj-339	272	10	https://doi.org/10.1108/jcm-12-2018-3005	https://doi.org/10.1108/jcm-12-2018-3005	PROPN
emaj-339	272	11	huang	huang	PROPN
emaj-339	272	12	,	,	PUNCT
emaj-339	272	13	r.	r.	PROPN
emaj-339	272	14	,	,	PUNCT
emaj-339	272	15	&	&	CCONJ
emaj-339	272	16	sarigöllü	sarigöllü	PROPN
emaj-339	272	17	,	,	PUNCT
emaj-339	272	18	e.	e.	PROPN
emaj-339	272	19	(	(	PUNCT
emaj-339	272	20	2019	2019	NUM
emaj-339	272	21	)	)	PUNCT
emaj-339	272	22	.	.	PUNCT
emaj-339	273	1	customer	customer	NOUN
emaj-339	273	2	experience	experience	NOUN
emaj-339	273	3	and	and	CCONJ
emaj-339	273	4	loyalty	loyalty	NOUN
emaj-339	273	5	:	:	PUNCT
emaj-339	273	6	a	a	DET
emaj-339	273	7	behavioural	behavioural	ADJ
emaj-339	273	8	perspective	perspective	NOUN
emaj-339	273	9	.	.	PUNCT
emaj-339	274	1	journal	journal	NOUN
emaj-339	274	2	of	of	ADP
emaj-339	274	3	consumer	consumer	NOUN
emaj-339	274	4	behaviour	behaviour	NOUN
emaj-339	274	5	,	,	PUNCT
emaj-339	274	6	18(3	18(3	NUM
emaj-339	274	7	)	)	PUNCT
emaj-339	274	8	,	,	PUNCT
emaj-339	274	9	210225	210225	NUM
emaj-339	274	10	.	.	PUNCT
emaj-339	275	1	huang	huang	PROPN
emaj-339	275	2	,	,	PUNCT
emaj-339	275	3	x.	x.	PROPN
emaj-339	275	4	,	,	PUNCT
emaj-339	275	5	&	&	CCONJ
emaj-339	275	6	wang	wang	PROPN
emaj-339	275	7	,	,	PUNCT
emaj-339	275	8	y.	y.	PROPN
emaj-339	275	9	(	(	PUNCT
emaj-339	275	10	2022	2022	NUM
emaj-339	275	11	)	)	PUNCT
emaj-339	275	12	.	.	PUNCT
emaj-339	276	1	the	the	DET
emaj-339	276	2	role	role	NOUN
emaj-339	276	3	of	of	ADP
emaj-339	276	4	customer	customer	NOUN
emaj-339	276	5	experience	experience	NOUN
emaj-339	276	6	in	in	ADP
emaj-339	276	7	shaping	shape	VERB
emaj-339	276	8	customer	customer	NOUN
emaj-339	276	9	expectations	expectation	NOUN
emaj-339	276	10	:	:	PUNCT
emaj-339	276	11	a	a	DET
emaj-339	276	12	systematic	systematic	ADJ
emaj-339	276	13	review	review	NOUN
emaj-339	276	14	.	.	PUNCT
emaj-339	277	1	journal	journal	PROPN
emaj-339	277	2	of	of	ADP
emaj-339	277	3	service	service	NOUN
emaj-339	277	4	management	management	NOUN
emaj-339	277	5	,	,	PUNCT
emaj-339	277	6	33(3	33(3	NOUN
emaj-339	277	7	)	)	PUNCT
emaj-339	277	8	,	,	PUNCT
emaj-339	277	9	453	453	NUM
emaj-339	277	10	-	-	SYM
emaj-339	277	11	477	477	NUM
emaj-339	277	12	.	.	PUNCT
emaj-339	278	1	https://doi.org/10.1108/josm-06-2021-0165	https://doi.org/10.1108/josm-06-2021-0165	NOUN
emaj-339	278	2	jaccard	jaccard	PROPN
emaj-339	278	3	,	,	PUNCT
emaj-339	278	4	j.	j.	PROPN
emaj-339	278	5	,	,	PUNCT
emaj-339	278	6	levav	levav	PROPN
emaj-339	278	7	,	,	PUNCT
emaj-339	278	8	j.	j.	PROPN
emaj-339	278	9	,	,	PUNCT
emaj-339	278	10	&	&	CCONJ
emaj-339	278	11	zhang	zhang	PROPN
emaj-339	278	12	,	,	PUNCT
emaj-339	278	13	y.	y.	PROPN
emaj-339	278	14	(	(	PUNCT
emaj-339	278	15	2017	2017	NUM
emaj-339	278	16	)	)	PUNCT
emaj-339	278	17	.	.	PUNCT
emaj-339	279	1	celebrity	celebrity	NOUN
emaj-339	279	2	endorsements	endorsement	NOUN
emaj-339	279	3	and	and	CCONJ
emaj-339	279	4	product	product	NOUN
emaj-339	279	5	credibility	credibility	NOUN
emaj-339	279	6	:	:	PUNCT
emaj-339	279	7	a	a	DET
emaj-339	279	8	consumer	consumer	NOUN
emaj-339	279	9	psychology	psychology	NOUN
emaj-339	279	10	perspective	perspective	NOUN
emaj-339	279	11	.	.	PUNCT
emaj-339	280	1	journal	journal	NOUN
emaj-339	280	2	of	of	ADP
emaj-339	280	3	consumer	consumer	NOUN
emaj-339	280	4	psychology	psychology	NOUN
emaj-339	280	5	,	,	PUNCT
emaj-339	280	6	27(2	27(2	NUM
emaj-339	280	7	)	)	PUNCT
emaj-339	280	8	,	,	PUNCT
emaj-339	280	9	224	224	NUM
emaj-339	280	10	-	-	SYM
emaj-339	280	11	236	236	NUM
emaj-339	280	12	.	.	PUNCT
emaj-339	281	1	https://doi.org/10.1016/j.jcps.2016.10.005	https://doi.org/10.1016/j.jcps.2016.10.005	PROPN
emaj-339	281	2	jain	jain	PROPN
emaj-339	281	3	,	,	PUNCT
emaj-339	281	4	s.	s.	PROPN
emaj-339	281	5	,	,	PUNCT
emaj-339	281	6	gajjar	gajjar	NOUN
emaj-339	281	7	,	,	PUNCT
emaj-339	281	8	h.	h.	PROPN
emaj-339	281	9	,	,	PUNCT
emaj-339	281	10	&	&	CCONJ
emaj-339	281	11	shah	shah	PROPN
emaj-339	281	12	,	,	PUNCT
emaj-339	281	13	r.	r.	PROPN
emaj-339	281	14	(	(	PUNCT
emaj-339	281	15	2020	2020	NUM
emaj-339	281	16	)	)	PUNCT
emaj-339	281	17	.	.	PUNCT
emaj-339	282	1	impact	impact	NOUN
emaj-339	282	2	of	of	ADP
emaj-339	282	3	convenience	convenience	NOUN
emaj-339	282	4	on	on	ADP
emaj-339	282	5	customer	customer	NOUN
emaj-339	282	6	satisfaction	satisfaction	NOUN
emaj-339	282	7	in	in	ADP
emaj-339	282	8	the	the	DET
emaj-339	282	9	retail	retail	ADJ
emaj-339	282	10	sector	sector	NOUN
emaj-339	282	11	.	.	PUNCT
emaj-339	283	1	international	international	ADJ
emaj-339	283	2	journal	journal	PROPN
emaj-339	283	3	of	of	ADP
emaj-339	283	4	retail	retail	PROPN
emaj-339	283	5	&	&	CCONJ
emaj-339	283	6	distribution	distribution	NOUN
emaj-339	283	7	management	management	NOUN
emaj-339	283	8	,	,	PUNCT
emaj-339	283	9	48(6	48(6	NOUN
emaj-339	283	10	)	)	PUNCT
emaj-339	283	11	,	,	PUNCT
emaj-339	283	12	635	635	NUM
emaj-339	283	13	-	-	SYM
emaj-339	283	14	652	652	NUM
emaj-339	283	15	.	.	PUNCT
emaj-339	284	1	https://doi.org/10.1108/ijrdm-11-2019-0372	https://doi.org/10.1108/ijrdm-11-2019-0372	PROPN
emaj-339	284	2	johnson	johnson	PROPN
emaj-339	284	3	,	,	PUNCT
emaj-339	284	4	k.	k.	PROPN
emaj-339	284	5	,	,	PUNCT
emaj-339	284	6	brown	brown	PROPN
emaj-339	284	7	,	,	PUNCT
emaj-339	284	8	l.	l.	PROPN
emaj-339	284	9	,	,	PUNCT
emaj-339	284	10	&	&	CCONJ
emaj-339	284	11	smith	smith	PROPN
emaj-339	284	12	,	,	PUNCT
emaj-339	284	13	t.	t.	PROPN
emaj-339	284	14	(	(	PUNCT
emaj-339	284	15	2019	2019	NUM
emaj-339	284	16	)	)	PUNCT
emaj-339	284	17	.	.	PUNCT
emaj-339	285	1	the	the	DET
emaj-339	285	2	relationship	relationship	NOUN
emaj-339	285	3	between	between	ADP
emaj-339	285	4	environmental	environmental	ADJ
emaj-339	285	5	interpretations	interpretation	NOUN
emaj-339	285	6	and	and	CCONJ
emaj-339	285	7	emotional	emotional	ADJ
emaj-339	285	8	well	well	ADV
emaj-339	285	9	-	-	PUNCT
emaj-339	285	10	being	being	NOUN
emaj-339	285	11	in	in	ADP
emaj-339	285	12	college	college	NOUN
emaj-339	285	13	students	student	NOUN
emaj-339	285	14	.	.	PUNCT
emaj-339	286	1	journal	journal	PROPN
emaj-339	286	2	of	of	ADP
emaj-339	286	3	environmental	environmental	PROPN
emaj-339	286	4	psychology,64,90	psychology,64,90	NOUN
emaj-339	286	5	-	-	NOUN
emaj-339	286	6	98	98	NUM
emaj-339	286	7	.	.	PUNCT
emaj-339	287	1	https://doi.org/10.1016/j	https://doi.org/10.1016/j	NOUN
emaj-339	287	2	.	.	PUNCT
emaj-339	288	1	jenvp.2019.05.001	jenvp.2019.05.001	X
emaj-339	289	1	kim	kim	PROPN
emaj-339	289	2	,	,	PUNCT
emaj-339	289	3	h.	h.	PROPN
emaj-339	289	4	,	,	PUNCT
emaj-339	289	5	lee	lee	PROPN
emaj-339	289	6	,	,	PUNCT
emaj-339	289	7	j.	j.	PROPN
emaj-339	289	8	,	,	PUNCT
emaj-339	289	9	&	&	CCONJ
emaj-339	289	10	park	park	PROPN
emaj-339	289	11	,	,	PUNCT
emaj-339	289	12	c.	c.	PROPN
emaj-339	289	13	(	(	PUNCT
emaj-339	289	14	2021	2021	NUM
emaj-339	289	15	)	)	PUNCT
emaj-339	289	16	.	.	PUNCT
emaj-339	290	1	emotional	emotional	ADJ
emaj-339	290	2	responses	response	NOUN
emaj-339	290	3	to	to	ADP
emaj-339	290	4	advertising	advertising	NOUN
emaj-339	290	5	:	:	PUNCT
emaj-339	290	6	a	a	DET
emaj-339	290	7	behavioural	behavioural	ADJ
emaj-339	290	8	experience	experience	NOUN
emaj-339	290	9	approach	approach	NOUN
emaj-339	290	10	.	.	PUNCT
emaj-339	291	1	journal	journal	NOUN
emaj-339	291	2	of	of	ADP
emaj-339	291	3	advertising	advertising	NOUN
emaj-339	291	4	research	research	NOUN
emaj-339	291	5	,	,	PUNCT
emaj-339	291	6	61(1	61(1	NOUN
emaj-339	291	7	)	)	PUNCT
emaj-339	291	8	,	,	PUNCT
emaj-339	291	9	89	89	NUM
emaj-339	291	10	-	-	SYM
emaj-339	291	11	102	102	NUM
emaj-339	291	12	.	.	PUNCT
emaj-339	292	1	kim	kim	PROPN
emaj-339	292	2	,	,	PUNCT
emaj-339	292	3	j.	j.	PROPN
emaj-339	292	4	,	,	PUNCT
emaj-339	292	5	&	&	CCONJ
emaj-339	292	6	lennon	lennon	PROPN
emaj-339	292	7	,	,	PUNCT
emaj-339	292	8	s.	s.	PROPN
emaj-339	292	9	j.	j.	PROPN
emaj-339	292	10	(	(	PUNCT
emaj-339	292	11	2019	2019	NUM
emaj-339	292	12	)	)	PUNCT
emaj-339	292	13	.	.	PUNCT
emaj-339	293	1	product	product	NOUN
emaj-339	293	2	credibility	credibility	NOUN
emaj-339	293	3	and	and	CCONJ
emaj-339	293	4	its	its	PRON
emaj-339	293	5	impact	impact	NOUN
emaj-339	293	6	on	on	ADP
emaj-339	293	7	online	online	ADJ
emaj-339	293	8	shopping	shopping	NOUN
emaj-339	293	9	behavior	behavior	NOUN
emaj-339	293	10	:	:	PUNCT
emaj-339	293	11	an	an	DET
emaj-339	293	12	empirical	empirical	ADJ
emaj-339	293	13	study	study	NOUN
emaj-339	293	14	.	.	PUNCT
emaj-339	294	1	journal	journal	NOUN
emaj-339	294	2	of	of	ADP
emaj-339	294	3	retailing	retailing	NOUN
emaj-339	294	4	and	and	CCONJ
emaj-339	294	5	consumer	consumer	NOUN
emaj-339	294	6	services	service	NOUN
emaj-339	294	7	,	,	PUNCT
emaj-339	294	8	47	47	NUM
emaj-339	294	9	,	,	PUNCT
emaj-339	294	10	102	102	NUM
emaj-339	294	11	-	-	SYM
emaj-339	294	12	111	111	NUM
emaj-339	294	13	.	.	PUNCT
emaj-339	295	1	https://doi.org/10.1016/j.jretconser.2019.01.00	https://doi.org/10.1016/j.jretconser.2019.01.00	PROPN
emaj-339	295	2	9	9	NUM
emaj-339	295	3	kotler	kotler	NOUN
emaj-339	295	4	,	,	PUNCT
emaj-339	295	5	p.	p.	PROPN
emaj-339	295	6	,	,	PUNCT
emaj-339	295	7	&	&	CCONJ
emaj-339	295	8	armstrong	armstrong	PROPN
emaj-339	295	9	,	,	PUNCT
emaj-339	295	10	g.	g.	PROPN
emaj-339	295	11	(	(	PUNCT
emaj-339	295	12	2020	2020	NUM
emaj-339	295	13	)	)	PUNCT
emaj-339	295	14	.	.	PUNCT
emaj-339	296	1	principles	principle	NOUN
emaj-339	296	2	of	of	ADP
emaj-339	296	3	marketing	marketing	NOUN
emaj-339	296	4	(	(	PUNCT
emaj-339	296	5	17th	17th	NOUN
emaj-339	296	6	ed	ed	NOUN
emaj-339	296	7	.	.	PUNCT
emaj-339	296	8	)	)	PUNCT
emaj-339	296	9	.	.	PUNCT
emaj-339	297	1	pearson	pearson	PROPN
emaj-339	297	2	.	.	PUNCT
emaj-339	298	1	kriponant	kriponant	PROPN
emaj-339	298	2	,	,	PUNCT
emaj-339	298	3	m.	m.	NOUN
emaj-339	298	4	(	(	PUNCT
emaj-339	298	5	2007	2007	NUM
emaj-339	298	6	)	)	PUNCT
emaj-339	298	7	.	.	PUNCT
emaj-339	299	1	applying	apply	VERB
emaj-339	299	2	the	the	DET
emaj-339	299	3	decomposed	decompose	VERB
emaj-339	299	4	theory	theory	NOUN
emaj-339	299	5	of	of	ADP
emaj-339	299	6	planned	plan	VERB
emaj-339	299	7	behavior	behavior	NOUN
emaj-339	299	8	in	in	ADP
emaj-339	299	9	predicting	predict	VERB
emaj-339	299	10	internet	internet	NOUN
emaj-339	299	11	usage	usage	NOUN
emaj-339	299	12	.	.	PUNCT
emaj-339	300	1	information	information	NOUN
emaj-339	300	2	&	&	CCONJ
emaj-339	300	3	management	management	NOUN
emaj-339	300	4	,	,	PUNCT
emaj-339	300	5	44(4	44(4	NOUN
emaj-339	300	6	)	)	PUNCT
emaj-339	300	7	,	,	PUNCT
emaj-339	300	8	418429	418429	NUM
emaj-339	300	9	.	.	PUNCT
emaj-339	301	1	https://doi.org/10.1016/j.im.2007.04.002	https://doi.org/10.1016/j.im.2007.04.002	PROPN
emaj-339	301	2	kumar	kumar	PROPN
emaj-339	301	3	,	,	PUNCT
emaj-339	301	4	v.	v.	PROPN
emaj-339	301	5	,	,	PUNCT
emaj-339	301	6	&	&	CCONJ
emaj-339	301	7	gupta	gupta	PROPN
emaj-339	301	8	,	,	PUNCT
emaj-339	301	9	s.	s.	PROPN
emaj-339	301	10	(	(	PUNCT
emaj-339	301	11	2020	2020	NUM
emaj-339	301	12	)	)	PUNCT
emaj-339	301	13	.	.	PUNCT
emaj-339	302	1	the	the	DET
emaj-339	302	2	impact	impact	NOUN
emaj-339	302	3	of	of	ADP
emaj-339	302	4	product	product	NOUN
emaj-339	302	5	quality	quality	NOUN
emaj-339	302	6	on	on	ADP
emaj-339	302	7	customer	customer	NOUN
emaj-339	302	8	expectations	expectation	NOUN
emaj-339	302	9	and	and	CCONJ
emaj-339	302	10	satisfaction	satisfaction	NOUN
emaj-339	302	11	in	in	ADP
emaj-339	302	12	the	the	DET
emaj-339	302	13	electronics	electronic	NOUN
emaj-339	302	14	market	market	NOUN
emaj-339	302	15	.	.	PUNCT
emaj-339	303	1	journal	journal	NOUN
emaj-339	303	2	of	of	ADP
emaj-339	303	3	consumer	consumer	NOUN
emaj-339	303	4	marketing	marketing	NOUN
emaj-339	303	5	,	,	PUNCT
emaj-339	303	6	37(3	37(3	NUM
emaj-339	303	7	)	)	PUNCT
emaj-339	303	8	,	,	PUNCT
emaj-339	303	9	219	219	NUM
emaj-339	303	10	-	-	SYM
emaj-339	303	11	230	230	NUM
emaj-339	303	12	.	.	PUNCT
emaj-339	304	1	https://doi.org/10.1108/jcm-12-2019-3536	https://doi.org/10.1108/jcm-12-2019-3536	PROPN
emaj-339	304	2	lee	lee	PROPN
emaj-339	304	3	,	,	PUNCT
emaj-339	304	4	s.	s.	PROPN
emaj-339	304	5	h.	h.	PROPN
emaj-339	304	6	,	,	PUNCT
emaj-339	304	7	&	&	CCONJ
emaj-339	304	8	kim	kim	PROPN
emaj-339	304	9	,	,	PUNCT
emaj-339	304	10	j.	j.	PROPN
emaj-339	304	11	h.	h.	PROPN
emaj-339	304	12	(	(	PUNCT
emaj-339	304	13	2021	2021	NUM
emaj-339	304	14	)	)	PUNCT
emaj-339	304	15	.	.	PUNCT
emaj-339	305	1	the	the	DET
emaj-339	305	2	influence	influence	NOUN
emaj-339	305	3	of	of	ADP
emaj-339	305	4	mobile	mobile	ADJ
emaj-339	305	5	app	app	NOUN
emaj-339	305	6	convenience	convenience	NOUN
emaj-339	305	7	on	on	ADP
emaj-339	305	8	customer	customer	NOUN
emaj-339	305	9	loyalty	loyalty	NOUN
emaj-339	305	10	and	and	CCONJ
emaj-339	305	11	expectation	expectation	NOUN
emaj-339	305	12	in	in	ADP
emaj-339	305	13	online	online	ADJ
emaj-339	305	14	shopping	shopping	NOUN
emaj-339	305	15	.	.	PUNCT
emaj-339	306	1	journal	journal	PROPN
emaj-339	306	2	of	of	ADP
emaj-339	306	3	business	business	NOUN
emaj-339	306	4	research	research	NOUN
emaj-339	306	5	,	,	PUNCT
emaj-339	306	6	125	125	NUM
emaj-339	306	7	,	,	PUNCT
emaj-339	306	8	244	244	NUM
emaj-339	306	9	-	-	SYM
emaj-339	306	10	253	253	NUM
emaj-339	306	11	.	.	PUNCT
emaj-339	307	1	https://doi.org/10.1016/j.jbusres.2020.11.058	https://doi.org/10.1016/j.jbusres.2020.11.058	PROPN
emaj-339	307	2	lee	lee	PROPN
emaj-339	307	3	,	,	PUNCT
emaj-339	307	4	s.	s.	PROPN
emaj-339	307	5	m.	m.	PROPN
emaj-339	307	6	,	,	PUNCT
emaj-339	307	7	&	&	CCONJ
emaj-339	307	8	kim	kim	PROPN
emaj-339	307	9	,	,	PUNCT
emaj-339	307	10	d.	d.	PROPN
emaj-339	307	11	y.	y.	PROPN
emaj-339	307	12	(	(	PUNCT
emaj-339	307	13	2021	2021	NUM
emaj-339	307	14	)	)	PUNCT
emaj-339	307	15	.	.	PUNCT
emaj-339	308	1	the	the	DET
emaj-339	308	2	impact	impact	NOUN
emaj-339	308	3	of	of	ADP
emaj-339	308	4	memorable	memorable	ADJ
emaj-339	308	5	tourism	tourism	NOUN
emaj-339	308	6	experiences	experience	NOUN
emaj-339	308	7	on	on	ADP
emaj-339	308	8	tourist	tourist	NOUN
emaj-339	308	9	behavior	behavior	NOUN
emaj-339	308	10	and	and	CCONJ
emaj-339	308	11	hotel	hotel	NOUN
emaj-339	308	12	customer	customer	NOUN
emaj-339	308	13	experience	experience	NOUN
emaj-339	308	14	.	.	PUNCT
emaj-339	309	1	journal	journal	PROPN
emaj-339	309	2	of	of	ADP
emaj-339	309	3	travel	travel	PROPN
emaj-339	309	4	&	&	CCONJ
emaj-339	309	5	tourism	tourism	NOUN
emaj-339	309	6	marketing	marketing	NOUN
emaj-339	309	7	,	,	PUNCT
emaj-339	309	8	38(3),255	38(3),255	PROPN
emaj-339	309	9	-	-	SYM
emaj-339	309	10	269	269	NUM
emaj-339	309	11	.	.	PUNCT
emaj-339	310	1	https://doi.org/10.1080/10548408.2021.189768	https://doi.org/10.1080/10548408.2021.189768	PROPN
emaj-339	310	2	7	7	NUM
emaj-339	310	3	orsingher	orsingher	NOUN
emaj-339	310	4	,	,	PUNCT
emaj-339	310	5	c.	c.	PROPN
emaj-339	310	6	,	,	PUNCT
emaj-339	310	7	valentini	valentini	PROPN
emaj-339	310	8	,	,	PUNCT
emaj-339	310	9	s.	s.	PROPN
emaj-339	310	10	,	,	PUNCT
emaj-339	310	11	&	&	CCONJ
emaj-339	310	12	de	de	PROPN
emaj-339	310	13	angelis	angelis	PROPN
emaj-339	310	14	,	,	PUNCT
emaj-339	310	15	m.	m.	NOUN
emaj-339	310	16	(	(	PUNCT
emaj-339	310	17	2020	2020	NUM
emaj-339	310	18	)	)	PUNCT
emaj-339	310	19	.	.	PUNCT
emaj-339	311	1	a	a	DET
emaj-339	311	2	meta	meta	ADJ
emaj-339	311	3	-	-	PUNCT
emaj-339	311	4	analysis	analysis	NOUN
emaj-339	311	5	of	of	ADP
emaj-339	311	6	perceived	perceive	VERB
emaj-339	311	7	product	product	NOUN
emaj-339	311	8	credibility	credibility	NOUN
emaj-339	311	9	and	and	CCONJ
emaj-339	311	10	its	its	PRON
emaj-339	311	11	impact	impact	NOUN
emaj-339	311	12	on	on	ADP
emaj-339	311	13	consumer	consumer	NOUN
emaj-339	311	14	decision	decision	NOUN
emaj-339	311	15	-	-	PUNCT
emaj-339	311	16	making	making	NOUN
emaj-339	311	17	.	.	PUNCT
emaj-339	312	1	marketing	marketing	NOUN
emaj-339	312	2	letters	letter	NOUN
emaj-339	312	3	,	,	PUNCT
emaj-339	312	4	31(2	31(2	NUM
emaj-339	312	5	)	)	PUNCT
emaj-339	312	6	,	,	PUNCT
emaj-339	312	7	101	101	NUM
emaj-339	312	8	-	-	SYM
emaj-339	312	9	115	115	NUM
emaj-339	312	10	.	.	PUNCT
emaj-339	313	1	https://doi.org/10.1007/s11002-019-09506-y	https://doi.org/10.1007/s11002-019-09506-y	PROPN
emaj-339	313	2	park	park	NOUN
emaj-339	313	3	,	,	PUNCT
emaj-339	313	4	d.	d.	PROPN
emaj-339	313	5	,	,	PUNCT
emaj-339	313	6	kim	kim	PROPN
emaj-339	313	7	,	,	PUNCT
emaj-339	313	8	h.	h.	PROPN
emaj-339	313	9	,	,	PUNCT
emaj-339	313	10	&	&	CCONJ
emaj-339	313	11	lee	lee	PROPN
emaj-339	313	12	,	,	PUNCT
emaj-339	313	13	j.	j.	PROPN
emaj-339	313	14	(	(	PUNCT
emaj-339	313	15	2020	2020	NUM
emaj-339	313	16	)	)	PUNCT
emaj-339	313	17	.	.	PUNCT
emaj-339	314	1	social	social	ADJ
emaj-339	314	2	media	medium	NOUN
emaj-339	314	3	and	and	CCONJ
emaj-339	314	4	consumer	consumer	NOUN
emaj-339	314	5	behaviour	behaviour	NOUN
emaj-339	314	6	:	:	PUNCT
emaj-339	314	7	the	the	DET
emaj-339	314	8	role	role	NOUN
emaj-339	314	9	of	of	ADP
emaj-339	314	10	behavioural	behavioural	ADJ
emaj-339	314	11	experience	experience	NOUN
emaj-339	314	12	.	.	PUNCT
emaj-339	315	1	journal	journal	NOUN
emaj-339	315	2	of	of	ADP
emaj-339	315	3	interactive	interactive	ADJ
emaj-339	315	4	marketing	marketing	NOUN
emaj-339	315	5	,	,	PUNCT
emaj-339	315	6	53	53	NUM
emaj-339	315	7	,	,	PUNCT
emaj-339	315	8	105	105	NUM
emaj-339	315	9	-	-	SYM
emaj-339	315	10	118	118	NUM
emaj-339	315	11	.	.	PUNCT
emaj-339	316	1	park	park	PROPN
emaj-339	316	2	,	,	PUNCT
emaj-339	316	3	h.	h.	PROPN
emaj-339	316	4	j.	j.	PROPN
emaj-339	316	5	,	,	PUNCT
emaj-339	316	6	&	&	CCONJ
emaj-339	316	7	jang	jang	PROPN
emaj-339	316	8	,	,	PUNCT
emaj-339	316	9	y.	y.	PROPN
emaj-339	316	10	j.	j.	PROPN
emaj-339	316	11	(	(	PUNCT
emaj-339	316	12	2019	2019	NUM
emaj-339	316	13	)	)	PUNCT
emaj-339	316	14	.	.	PUNCT
emaj-339	317	1	enhancing	enhance	VERB
emaj-339	317	2	customer	customer	NOUN
emaj-339	317	3	decision	decision	NOUN
emaj-339	317	4	-	-	PUNCT
emaj-339	317	5	making	make	VERB
emaj-339	317	6	satisfaction	satisfaction	NOUN
emaj-339	317	7	through	through	ADP
emaj-339	317	8	detailed	detailed	ADJ
emaj-339	317	9	comparison	comparison	NOUN
emaj-339	317	10	tools	tool	NOUN
emaj-339	317	11	.	.	PUNCT
emaj-339	318	1	journal	journal	NOUN
emaj-339	318	2	of	of	ADP
emaj-339	318	3	retailing	retailing	NOUN
emaj-339	318	4	and	and	CCONJ
emaj-339	318	5	consumer	consumer	NOUN
emaj-339	318	6	services	service	NOUN
emaj-339	318	7	,	,	PUNCT
emaj-339	318	8	51	51	NUM
emaj-339	318	9	,	,	PUNCT
emaj-339	318	10	34	34	NUM
emaj-339	318	11	-	-	SYM
emaj-339	318	12	41	41	NUM
emaj-339	318	13	.	.	PUNCT
emaj-339	319	1	https://doi.org/10.1016/j.jretconser.2019.05.00	https://doi.org/10.1016/j.jretconser.2019.05.00	PROPN
emaj-339	319	2	6	6	NUM
emaj-339	319	3	pham	pham	PROPN
emaj-339	319	4	,	,	PUNCT
emaj-339	319	5	q.	q.	PROPN
emaj-339	319	6	t.	t.	PROPN
emaj-339	319	7	,	,	PUNCT
emaj-339	319	8	thibault	thibault	NOUN
emaj-339	319	9	-	-	PUNCT
emaj-339	319	10	landry	landry	PROPN
emaj-339	319	11	,	,	PUNCT
emaj-339	319	12	a.	a.	PROPN
emaj-339	319	13	,	,	PUNCT
emaj-339	319	14	williams	williams	PROPN
emaj-339	319	15	,	,	PUNCT
emaj-339	319	16	k.	k.	PROPN
emaj-339	319	17	a.	a.	PROPN
emaj-339	319	18	,	,	PUNCT
emaj-339	319	19	&	&	CCONJ
emaj-339	319	20	pelletier	pelletier	NOUN
emaj-339	319	21	,	,	PUNCT
emaj-339	319	22	m.	m.	NOUN
emaj-339	319	23	(	(	PUNCT
emaj-339	319	24	2020	2020	NUM
emaj-339	319	25	)	)	PUNCT
emaj-339	319	26	.	.	PUNCT
emaj-339	320	1	self	self	NOUN
emaj-339	320	2	-	-	PUNCT
emaj-339	320	3	determination	determination	NOUN
emaj-339	320	4	theory	theory	NOUN
emaj-339	320	5	and	and	CCONJ
emaj-339	320	6	customer	customer	NOUN
emaj-339	320	7	engagement	engagement	NOUN
emaj-339	320	8	in	in	ADP
emaj-339	320	9	a	a	DET
emaj-339	320	10	digital	digital	ADJ
emaj-339	320	11	service	service	NOUN
emaj-339	320	12	environment	environment	NOUN
emaj-339	320	13	.	.	PUNCT
emaj-339	321	1	journal	journal	NOUN
emaj-339	321	2	of	of	ADP
emaj-339	321	3	retailing	retailing	NOUN
emaj-339	321	4	and	and	CCONJ
emaj-339	321	5	consumer	consumer	NOUN
emaj-339	321	6	services	service	NOUN
emaj-339	321	7	,	,	PUNCT
emaj-339	321	8	55	55	NUM
emaj-339	321	9	,	,	PUNCT
emaj-339	321	10	102134	102134	NUM
emaj-339	321	11	.	.	PUNCT
emaj-339	322	1	https://doi.org/10.1016/j.jretconser.2020.10213	https://doi.org/10.1016/j.jretconser.2020.10213	NOUN
emaj-339	322	2	4	4	NUM
emaj-339	322	3	pine	pine	NOUN
emaj-339	322	4	,	,	PUNCT
emaj-339	322	5	b.	b.	PROPN
emaj-339	322	6	j.	j.	PROPN
emaj-339	322	7	,	,	PUNCT
emaj-339	322	8	&	&	CCONJ
emaj-339	322	9	gilmore	gilmore	PROPN
emaj-339	322	10	,	,	PUNCT
emaj-339	322	11	j.	j.	PROPN
emaj-339	322	12	h.	h.	PROPN
emaj-339	322	13	(	(	PUNCT
emaj-339	322	14	2011	2011	NUM
emaj-339	322	15	)	)	PUNCT
emaj-339	322	16	.	.	PUNCT
emaj-339	323	1	the	the	DET
emaj-339	323	2	experience	experience	NOUN
emaj-339	323	3	economy	economy	NOUN
emaj-339	323	4	.	.	PUNCT
emaj-339	324	1	harvard	harvard	PROPN
emaj-339	324	2	business	business	PROPN
emaj-339	324	3	review	review	PROPN
emaj-339	324	4	press	press	NOUN
emaj-339	324	5	.	.	PUNCT
emaj-339	325	1	rui	rui	PROPN
emaj-339	325	2	,	,	PUNCT
emaj-339	325	3	h.	h.	PROPN
emaj-339	325	4	,	,	PUNCT
emaj-339	325	5	wei	wei	PROPN
emaj-339	325	6	,	,	PUNCT
emaj-339	325	7	l.	l.	PROPN
emaj-339	325	8	,	,	PUNCT
emaj-339	325	9	&	&	CCONJ
emaj-339	325	10	fennis	fennis	PROPN
emaj-339	325	11	,	,	PUNCT
emaj-339	325	12	b.	b.	PROPN
emaj-339	325	13	m.	m.	PROPN
emaj-339	325	14	(	(	PUNCT
emaj-339	325	15	2017	2017	NUM
emaj-339	325	16	)	)	PUNCT
emaj-339	325	17	.	.	PUNCT
emaj-339	326	1	the	the	DET
emaj-339	326	2	impact	impact	NOUN
emaj-339	326	3	of	of	ADP
emaj-339	326	4	product	product	NOUN
emaj-339	326	5	credibility	credibility	NOUN
emaj-339	326	6	on	on	ADP
emaj-339	326	7	consumer	consumer	NOUN
emaj-339	326	8	acceptance	acceptance	NOUN
emaj-339	326	9	of	of	ADP
emaj-339	326	10	new	new	ADJ
emaj-339	326	11	products	product	NOUN
emaj-339	326	12	:	:	PUNCT
emaj-339	326	13	the	the	DET
emaj-339	326	14	role	role	NOUN
emaj-339	326	15	of	of	ADP
emaj-339	326	16	perceived	perceive	VERB
emaj-339	326	17	risk	risk	NOUN
emaj-339	326	18	.	.	PUNCT
emaj-339	327	1	journal	journal	NOUN
emaj-339	327	2	of	of	ADP
emaj-339	327	3	business	business	NOUN
emaj-339	327	4	research	research	NOUN
emaj-339	327	5	,	,	PUNCT
emaj-339	327	6	77	77	NUM
emaj-339	327	7	,	,	PUNCT
emaj-339	327	8	168	168	NUM
emaj-339	327	9	-	-	SYM
emaj-339	327	10	175	175	NUM
emaj-339	327	11	.	.	PUNCT
emaj-339	328	1	https://doi.org/10.1016/j.jbusres.2017.04.005	https://doi.org/10.1016/j.jbusres.2017.04.005	PROPN
emaj-339	328	2	volume	volume	NOUN
emaj-339	328	3	14	14	NUM
emaj-339	328	4	no	no	DET
emaj-339	328	5	2	2	NUM
emaj-339	328	6	(	(	PUNCT
emaj-339	328	7	2024	2024	NUM
emaj-339	328	8	)	)	PUNCT
emaj-339	328	9	|	|	ADV
emaj-339	328	10	issn	issn	VERB
emaj-339	328	11	2158	2158	NUM
emaj-339	328	12	-	-	SYM
emaj-339	328	13	8708	8708	NUM
emaj-339	328	14	(	(	PUNCT
emaj-339	328	15	online	online	NOUN
emaj-339	328	16	)	)	PUNCT
emaj-339	328	17	|	|	ADV
emaj-339	328	18	doi	doi	X
emaj-339	328	19	10.5195	10.5195	NUM
emaj-339	328	20	/	/	SYM
emaj-339	328	21	emaj.2024.339	emaj.2024.339	PROPN
emaj-339	329	1	|	|	ADV
emaj-339	329	2	http://emaj.pitt.edu	http://emaj.pitt.edu	VERB
emaj-339	329	3	online	online	ADJ
emaj-339	329	4	behavioral	behavioral	ADJ
emaj-339	329	5	experience	experience	NOUN
emaj-339	329	6	of	of	ADP
emaj-339	329	7	nigeria	nigeria	PROPN
emaj-339	329	8	university	university	NOUN
emaj-339	329	9	students	student	NOUN
emaj-339	329	10	:	:	PUNCT
emaj-339	329	11	customer	customer	NOUN
emaj-339	329	12	expectation	expectation	NOUN
emaj-339	329	13	approach	approach	NOUN
emaj-339	329	14	page	page	NOUN
emaj-339	329	15	|32|	|32|	NOUN
emaj-339	329	16	emerging	emerge	VERB
emaj-339	329	17	markets	market	NOUN
emaj-339	329	18	journal	journal	PROPN
emaj-339	329	19	schneider	schneider	PROPN
emaj-339	329	20	,	,	PUNCT
emaj-339	329	21	b.	b.	PROPN
emaj-339	329	22	,	,	PUNCT
emaj-339	329	23	&	&	CCONJ
emaj-339	329	24	bowen	bowen	PROPN
emaj-339	329	25	,	,	PUNCT
emaj-339	329	26	d.	d.	PROPN
emaj-339	329	27	e.	e.	PROPN
emaj-339	329	28	(	(	PUNCT
emaj-339	329	29	2019	2019	NUM
emaj-339	329	30	)	)	PUNCT
emaj-339	329	31	.	.	PUNCT
emaj-339	330	1	understanding	understand	VERB
emaj-339	330	2	customer	customer	NOUN
emaj-339	330	3	expectations	expectation	NOUN
emaj-339	330	4	of	of	ADP
emaj-339	330	5	service	service	NOUN
emaj-339	330	6	.	.	PUNCT
emaj-339	331	1	journal	journal	PROPN
emaj-339	331	2	of	of	ADP
emaj-339	331	3	service	service	NOUN
emaj-339	331	4	research	research	NOUN
emaj-339	331	5	,	,	PUNCT
emaj-339	331	6	21(2	21(2	NUM
emaj-339	331	7	)	)	PUNCT
emaj-339	331	8	,	,	PUNCT
emaj-339	331	9	125	125	NUM
emaj-339	331	10	-	-	SYM
emaj-339	331	11	138	138	NUM
emaj-339	331	12	.	.	PUNCT
emaj-339	332	1	https://doi.org/10.1177/1094670518773906	https://doi.org/10.1177/1094670518773906	X
emaj-339	332	2	smith	smith	PROPN
emaj-339	332	3	,	,	PUNCT
emaj-339	332	4	r.	r.	PROPN
emaj-339	332	5	,	,	PUNCT
emaj-339	332	6	&	&	CCONJ
emaj-339	332	7	jones	jones	PROPN
emaj-339	332	8	,	,	PUNCT
emaj-339	332	9	p.	p.	PROPN
emaj-339	332	10	(	(	PUNCT
emaj-339	332	11	2020	2020	NUM
emaj-339	332	12	)	)	PUNCT
emaj-339	332	13	.	.	PUNCT
emaj-339	333	1	behavioral	behavioral	ADJ
emaj-339	333	2	experience	experience	NOUN
emaj-339	333	3	and	and	CCONJ
emaj-339	333	4	its	its	PRON
emaj-339	333	5	implications	implication	NOUN
emaj-339	333	6	for	for	ADP
emaj-339	333	7	psychological	psychological	ADJ
emaj-339	333	8	interventions	intervention	NOUN
emaj-339	333	9	.	.	PUNCT
emaj-339	334	1	psychological	psychological	ADJ
emaj-339	334	2	review	review	NOUN
emaj-339	334	3	,	,	PUNCT
emaj-339	334	4	127(1	127(1	NUM
emaj-339	334	5	)	)	PUNCT
emaj-339	334	6	,	,	PUNCT
emaj-339	334	7	120	120	NUM
emaj-339	334	8	-	-	SYM
emaj-339	334	9	135	135	NUM
emaj-339	334	10	.	.	PUNCT
emaj-339	335	1	https://doi.org/10.1037/rev0000145	https://doi.org/10.1037/rev0000145	PROPN
emaj-339	335	2	smith	smith	PROPN
emaj-339	335	3	,	,	PUNCT
emaj-339	335	4	t.	t.	PROPN
emaj-339	335	5	,	,	PUNCT
emaj-339	335	6	&	&	CCONJ
emaj-339	335	7	johnson	johnson	PROPN
emaj-339	335	8	,	,	PUNCT
emaj-339	335	9	k.	k.	PROPN
emaj-339	335	10	(	(	PUNCT
emaj-339	335	11	2021	2021	NUM
emaj-339	335	12	)	)	PUNCT
emaj-339	335	13	.	.	PUNCT
emaj-339	336	1	the	the	DET
emaj-339	336	2	effect	effect	NOUN
emaj-339	336	3	of	of	ADP
emaj-339	336	4	choice	choice	NOUN
emaj-339	336	5	variety	variety	NOUN
emaj-339	336	6	on	on	ADP
emaj-339	336	7	customer	customer	NOUN
emaj-339	336	8	expectations	expectation	NOUN
emaj-339	336	9	and	and	CCONJ
emaj-339	336	10	satisfaction	satisfaction	NOUN
emaj-339	336	11	in	in	ADP
emaj-339	336	12	e	e	NOUN
emaj-339	336	13	-	-	NOUN
emaj-339	336	14	commerce	commerce	NOUN
emaj-339	336	15	.	.	PUNCT
emaj-339	336	16	electronic	electronic	PROPN
emaj-339	336	17	commerce	commerce	PROPN
emaj-339	336	18	research	research	NOUN
emaj-339	336	19	and	and	CCONJ
emaj-339	336	20	applications	application	NOUN
emaj-339	336	21	,	,	PUNCT
emaj-339	336	22	45	45	NUM
emaj-339	336	23	,	,	PUNCT
emaj-339	336	24	101055	101055	NUM
emaj-339	336	25	.	.	PUNCT
emaj-339	337	1	https://doi.org/10.1016/j.elerap.2021	https://doi.org/10.1016/j.elerap.2021	PROPN
emaj-339	337	2	.	.	PUNCT
emaj-339	338	1	101055	101055	NUM
emaj-339	338	2	stewart	stewart	PROPN
emaj-339	338	3	,	,	PUNCT
emaj-339	338	4	d.	d.	PROPN
emaj-339	338	5	w.	w.	PROPN
emaj-339	338	6	,	,	PUNCT
emaj-339	338	7	locke	locke	PROPN
emaj-339	338	8	,	,	PUNCT
emaj-339	338	9	e.	e.	PROPN
emaj-339	338	10	a.	a.	PROPN
emaj-339	338	11	,	,	PUNCT
emaj-339	338	12	&	&	CCONJ
emaj-339	338	13	staley	staley	PROPN
emaj-339	338	14	,	,	PUNCT
emaj-339	338	15	a.	a.	NOUN
emaj-339	338	16	a.	a.	NOUN
emaj-339	338	17	(	(	PUNCT
emaj-339	338	18	2017	2017	NUM
emaj-339	338	19	)	)	PUNCT
emaj-339	338	20	.	.	PUNCT
emaj-339	339	1	effects	effect	NOUN
emaj-339	339	2	of	of	ADP
emaj-339	339	3	upward	upward	ADJ
emaj-339	339	4	and	and	CCONJ
emaj-339	339	5	downward	downward	ADJ
emaj-339	339	6	social	social	ADJ
emaj-339	339	7	comparisons	comparison	NOUN
emaj-339	339	8	on	on	ADP
emaj-339	339	9	performance	performance	NOUN
emaj-339	339	10	and	and	CCONJ
emaj-339	339	11	self	self	NOUN
emaj-339	339	12	-	-	PUNCT
emaj-339	339	13	esteem	esteem	NOUN
emaj-339	339	14	:	:	PUNCT
emaj-339	339	15	a	a	DET
emaj-339	339	16	field	field	NOUN
emaj-339	339	17	experiment	experiment	NOUN
emaj-339	339	18	.	.	PUNCT
emaj-339	340	1	journal	journal	NOUN
emaj-339	340	2	of	of	ADP
emaj-339	340	3	applied	apply	VERB
emaj-339	340	4	psychology	psychology	NOUN
emaj-339	340	5	,	,	PUNCT
emaj-339	340	6	102(4	102(4	NUM
emaj-339	340	7	)	)	PUNCT
emaj-339	340	8	,	,	PUNCT
emaj-339	340	9	692	692	NUM
emaj-339	340	10	-	-	SYM
emaj-339	340	11	704	704	NUM
emaj-339	340	12	.	.	PUNCT
emaj-339	341	1	https://doi.org/10.1037/apl0000172	https://doi.org/10.1037/apl0000172	PROPN
emaj-339	341	2	taylor	taylor	PROPN
emaj-339	341	3	,	,	PUNCT
emaj-339	341	4	s.	s.	PROPN
emaj-339	341	5	,	,	PUNCT
emaj-339	341	6	&	&	CCONJ
emaj-339	341	7	smith	smith	PROPN
emaj-339	341	8	,	,	PUNCT
emaj-339	341	9	t.	t.	PROPN
emaj-339	341	10	(	(	PUNCT
emaj-339	341	11	2020	2020	NUM
emaj-339	341	12	)	)	PUNCT
emaj-339	341	13	.	.	PUNCT
emaj-339	342	1	understanding	understand	VERB
emaj-339	342	2	students	student	NOUN
emaj-339	342	3	’	'	PUNCT
emaj-339	342	4	behavioral	behavioral	ADJ
emaj-339	342	5	experiences	experience	NOUN
emaj-339	342	6	to	to	PART
emaj-339	342	7	enhance	enhance	VERB
emaj-339	342	8	learning	learn	VERB
emaj-339	342	9	outcomes	outcome	NOUN
emaj-339	342	10	.	.	PUNCT
emaj-339	343	1	journal	journal	NOUN
emaj-339	343	2	of	of	ADP
emaj-339	343	3	educational	educational	ADJ
emaj-339	343	4	psychology	psychology	NOUN
emaj-339	343	5	,	,	PUNCT
emaj-339	343	6	112(3	112(3	NUM
emaj-339	343	7	)	)	PUNCT
emaj-339	343	8	,	,	PUNCT
emaj-339	343	9	486	486	NUM
emaj-339	343	10	-	-	SYM
emaj-339	343	11	500	500	NUM
emaj-339	343	12	.	.	PUNCT
emaj-339	344	1	https://doi.org/10.1037/	https://doi.org/10.1037/	PROPN
emaj-339	344	2	edu0000403	edu0000403	NOUN
emaj-339	344	3	taylor	taylor	PROPN
emaj-339	344	4	,	,	PUNCT
emaj-339	344	5	s.	s.	PROPN
emaj-339	344	6	,	,	PUNCT
emaj-339	344	7	&	&	CCONJ
emaj-339	344	8	todd	todd	NOUN
emaj-339	344	9	,	,	PUNCT
emaj-339	344	10	p.	p.	NOUN
emaj-339	344	11	a.	a.	NOUN
emaj-339	344	12	(	(	PUNCT
emaj-339	344	13	1995	1995	NUM
emaj-339	344	14	)	)	PUNCT
emaj-339	344	15	.	.	PUNCT
emaj-339	345	1	understanding	understand	VERB
emaj-339	345	2	information	information	NOUN
emaj-339	345	3	technology	technology	NOUN
emaj-339	345	4	usage	usage	NOUN
emaj-339	345	5	:	:	PUNCT
emaj-339	345	6	a	a	DET
emaj-339	345	7	test	test	NOUN
emaj-339	345	8	of	of	ADP
emaj-339	345	9	competing	compete	VERB
emaj-339	345	10	models	model	NOUN
emaj-339	345	11	.	.	PUNCT
emaj-339	346	1	information	information	NOUN
emaj-339	346	2	systems	system	NOUN
emaj-339	346	3	research	research	NOUN
emaj-339	346	4	,	,	PUNCT
emaj-339	346	5	6(2	6(2	NUM
emaj-339	346	6	)	)	PUNCT
emaj-339	346	7	,	,	PUNCT
emaj-339	346	8	144	144	NUM
emaj-339	346	9	-	-	SYM
emaj-339	346	10	176	176	NUM
emaj-339	346	11	.	.	PUNCT
emaj-339	347	1	https://doi.org/10	https://doi.org/10	PROPN
emaj-339	347	2	.	.	PUNCT
emaj-339	348	1	1287	1287	NUM
emaj-339	348	2	/	/	SYM
emaj-339	348	3	isre.6.2.144	isre.6.2.144	PROPN
emaj-339	348	4	venkatesh	venkatesh	NOUN
emaj-339	348	5	,	,	PUNCT
emaj-339	348	6	v.	v.	PROPN
emaj-339	348	7	,	,	PUNCT
emaj-339	348	8	&	&	CCONJ
emaj-339	348	9	davis	davis	PROPN
emaj-339	348	10	,	,	PUNCT
emaj-339	348	11	f.	f.	PROPN
emaj-339	348	12	d.	d.	PROPN
emaj-339	348	13	(	(	PUNCT
emaj-339	348	14	2000	2000	NUM
emaj-339	348	15	)	)	PUNCT
emaj-339	348	16	.	.	PUNCT
emaj-339	349	1	a	a	DET
emaj-339	349	2	theoretical	theoretical	ADJ
emaj-339	349	3	extension	extension	NOUN
emaj-339	349	4	of	of	ADP
emaj-339	349	5	the	the	DET
emaj-339	349	6	technology	technology	NOUN
emaj-339	349	7	acceptance	acceptance	NOUN
emaj-339	349	8	model	model	NOUN
emaj-339	349	9	:	:	PUNCT
emaj-339	349	10	four	four	NUM
emaj-339	349	11	longitudinal	longitudinal	ADJ
emaj-339	349	12	field	field	NOUN
emaj-339	349	13	studies	study	NOUN
emaj-339	349	14	.	.	PUNCT
emaj-339	350	1	management	management	NOUN
emaj-339	350	2	science	science	NOUN
emaj-339	350	3	,	,	PUNCT
emaj-339	350	4	46(2	46(2	NOUN
emaj-339	350	5	)	)	PUNCT
emaj-339	350	6	,	,	PUNCT
emaj-339	350	7	186	186	NUM
emaj-339	350	8	-	-	SYM
emaj-339	350	9	204	204	NUM
emaj-339	350	10	.	.	PUNCT
emaj-339	351	1	https://doi.org/10.1287/mnsc.46.2.186.11926	https://doi.org/10.1287/mnsc.46.2.186.11926	PROPN
emaj-339	351	2	wang	wang	PROPN
emaj-339	351	3	,	,	PUNCT
emaj-339	351	4	t.	t.	PROPN
emaj-339	351	5	,	,	PUNCT
emaj-339	351	6	keren	keren	PROPN
emaj-339	351	7	,	,	PUNCT
emaj-339	351	8	g.	g.	PROPN
emaj-339	351	9	,	,	PUNCT
emaj-339	351	10	&	&	CCONJ
emaj-339	351	11	gonzalez	gonzalez	PROPN
emaj-339	351	12	,	,	PUNCT
emaj-339	351	13	r.	r.	PROPN
emaj-339	351	14	(	(	PUNCT
emaj-339	351	15	2017	2017	NUM
emaj-339	351	16	)	)	PUNCT
emaj-339	351	17	.	.	PUNCT
emaj-339	352	1	the	the	DET
emaj-339	352	2	influence	influence	NOUN
emaj-339	352	3	of	of	ADP
emaj-339	352	4	societal	societal	ADJ
emaj-339	352	5	norms	norm	NOUN
emaj-339	352	6	on	on	ADP
emaj-339	352	7	decision	decision	NOUN
emaj-339	352	8	-	-	PUNCT
emaj-339	352	9	making	make	VERB
emaj-339	352	10	processes	process	NOUN
emaj-339	352	11	.	.	PUNCT
emaj-339	353	1	journal	journal	NOUN
emaj-339	353	2	of	of	ADP
emaj-339	353	3	behavioral	behavioral	ADJ
emaj-339	353	4	decision	decision	NOUN
emaj-339	353	5	making	making	NOUN
emaj-339	353	6	,	,	PUNCT
emaj-339	353	7	30(4	30(4	NUM
emaj-339	353	8	)	)	PUNCT
emaj-339	353	9	,	,	PUNCT
emaj-339	353	10	881	881	NUM
emaj-339	353	11	-	-	SYM
emaj-339	353	12	895	895	NUM
emaj-339	353	13	.	.	PUNCT
emaj-339	354	1	https://doi.org/	https://doi.org/	NOUN
emaj-339	354	2	10.1002	10.1002	NUM
emaj-339	354	3	/	/	SYM
emaj-339	354	4	bdm.2003	bdm.2003	NUM
emaj-339	354	5	wills	will	NOUN
emaj-339	354	6	,	,	PUNCT
emaj-339	354	7	t.	t.	NOUN
emaj-339	354	8	a.	a.	NOUN
emaj-339	354	9	(	(	PUNCT
emaj-339	354	10	1981	1981	NUM
emaj-339	354	11	)	)	PUNCT
emaj-339	354	12	.	.	PUNCT
emaj-339	355	1	downward	downward	ADJ
emaj-339	355	2	comparison	comparison	NOUN
emaj-339	355	3	principles	principle	NOUN
emaj-339	355	4	in	in	ADP
emaj-339	355	5	social	social	ADJ
emaj-339	355	6	psychology	psychology	NOUN
emaj-339	355	7	.	.	PUNCT
emaj-339	356	1	psychological	psychological	ADJ
emaj-339	356	2	bulletin	bulletin	NOUN
emaj-339	356	3	,	,	PUNCT
emaj-339	356	4	90(2	90(2	NUM
emaj-339	356	5	)	)	PUNCT
emaj-339	356	6	,	,	PUNCT
emaj-339	356	7	245	245	NUM
emaj-339	356	8	-	-	SYM
emaj-339	356	9	271	271	NUM
emaj-339	356	10	.	.	PUNCT
emaj-339	357	1	https://doi.org/10.1037/00332909.90.2.245	https://doi.org/10.1037/00332909.90.2.245	PROPN
emaj-339	357	2	zhang	zhang	PROPN
emaj-339	357	3	,	,	PUNCT
emaj-339	357	4	y.	y.	PROPN
emaj-339	357	5	,	,	PUNCT
emaj-339	357	6	&	&	CCONJ
emaj-339	357	7	li	li	PROPN
emaj-339	357	8	,	,	PUNCT
emaj-339	357	9	x.	x.	NOUN
emaj-339	357	10	(	(	PUNCT
emaj-339	357	11	2022	2022	NUM
emaj-339	357	12	)	)	PUNCT
emaj-339	357	13	.	.	PUNCT
emaj-339	358	1	consistent	consistent	ADJ
emaj-339	358	2	product	product	NOUN
emaj-339	358	3	quality	quality	NOUN
emaj-339	358	4	and	and	CCONJ
emaj-339	358	5	its	its	PRON
emaj-339	358	6	effect	effect	NOUN
emaj-339	358	7	on	on	ADP
emaj-339	358	8	customer	customer	NOUN
emaj-339	358	9	trust	trust	NOUN
emaj-339	358	10	and	and	CCONJ
emaj-339	358	11	expectation	expectation	NOUN
emaj-339	358	12	in	in	ADP
emaj-339	358	13	the	the	DET
emaj-339	358	14	food	food	NOUN
emaj-339	358	15	industry	industry	NOUN
emaj-339	358	16	.	.	PUNCT
emaj-339	359	1	journal	journal	PROPN
emaj-339	359	2	of	of	ADP
emaj-339	359	3	food	food	NOUN
emaj-339	359	4	quality	quality	NOUN
emaj-339	359	5	,	,	PUNCT
emaj-339	359	6	2022	2022	NUM
emaj-339	359	7	,	,	PUNCT
emaj-339	359	8	article	article	NOUN
emaj-339	359	9	9803457	9803457	NUM
emaj-339	359	10	.	.	PUNCT
emaj-339	360	1	https://doi.org/10.1155/	https://doi.org/10.1155/	PROPN
emaj-339	360	2	2022/9803457	2022/9803457	NUM