id	sid	tid	token	lemma	pos
esutjss-299	1	1	volume	volume	NOUN
esutjss-299	1	2	10	10	NUM
esutjss-299	1	3	number	number	NOUN
esutjss-299	1	4	2	2	NUM
esutjss-299	1	5	,	,	PUNCT
esutjss-299	1	6	2025	2025	NUM
esutjss-299	1	7	faculty	faculty	NOUN
esutjss-299	1	8	of	of	ADP
esutjss-299	1	9	social	social	ADJ
esutjss-299	1	10	sciences	science	NOUN
esutjss-299	1	11	,	,	PUNCT
esutjss-299	1	12	enugu	enugu	PROPN
esutjss-299	1	13	state	state	PROPN
esutjss-299	1	14	university	university	PROPN
esutjss-299	1	15	of	of	ADP
esutjss-299	1	16	science	science	NOUN
esutjss-299	1	17	and	and	CCONJ
esutjss-299	1	18	technology	technology	NOUN
esutjss-299	1	19	editor	editor	NOUN
esutjss-299	1	20	-	-	PUNCT
esutjss-299	1	21	in	in	ADP
esutjss-299	1	22	-	-	PUNCT
esutjss-299	1	23	chief	chief	NOUN
esutjss-299	1	24	prof	prof	NOUN
esutjss-299	1	25	.	.	PUNCT
esutjss-299	2	1	nicholas	nicholas	PROPN
esutjss-299	2	2	attamah	attamah	VERB
esutjss-299	2	3	managing	manage	VERB
esutjss-299	2	4	editor	editor	NOUN
esutjss-299	2	5	prof	prof	PROPN
esutjss-299	2	6	.	.	PUNCT
esutjss-299	3	1	barnabas	barnabas	PROPN
esutjss-299	3	2	nwankwo	nwankwo	PROPN
esutjss-299	3	3	published	publish	VERB
esutjss-299	3	4	by	by	ADP
esutjss-299	3	5	enugu	enugu	PROPN
esutjss-299	3	6	state	state	PROPN
esutjss-299	3	7	university	university	PROPN
esutjss-299	3	8	of	of	ADP
esutjss-299	3	9	science	science	PROPN
esutjss-299	3	10	&	&	CCONJ
esutjss-299	3	11	technology	technology	PROPN
esutjss-299	3	12	journal	journal	NOUN
esutjss-299	3	13	of	of	ADP
esutjss-299	3	14	social	social	PROPN
esutjss-299	3	15	sciences	sciences	PROPN
esutjss-299	3	16	&	&	CCONJ
esutjss-299	3	17	humanities	humanity	NOUN
esutjss-299	3	18	350	350	NUM
esutjss-299	3	19	influence	influence	NOUN
esutjss-299	3	20	of	of	ADP
esutjss-299	3	21	lager	lager	NOUN
esutjss-299	3	22	beer	beer	NOUN
esutjss-299	3	23	billboard	billboard	NOUN
esutjss-299	3	24	advertising	advertising	NOUN
esutjss-299	3	25	on	on	ADP
esutjss-299	3	26	attitude	attitude	NOUN
esutjss-299	3	27	and	and	CCONJ
esutjss-299	3	28	behaviour	behaviour	NOUN
esutjss-299	3	29	towards	towards	ADP
esutjss-299	3	30	lager	lager	NOUN
esutjss-299	3	31	beer	beer	NOUN
esutjss-299	3	32	consumption	consumption	NOUN
esutjss-299	3	33	in	in	ADP
esutjss-299	3	34	south	south	PROPN
esutjss-299	3	35	east	east	PROPN
esutjss-299	3	36	nigeria	nigeria	PROPN
esutjss-299	3	37	damian	damian	PROPN
esutjss-299	3	38	agboeze	agboeze	PROPN
esutjss-299	3	39	department	department	PROPN
esutjss-299	3	40	of	of	ADP
esutjss-299	3	41	mass	mass	PROPN
esutjss-299	3	42	communication	communication	NOUN
esutjss-299	3	43	,	,	PUNCT
esutjss-299	3	44	caritas	caritas	PROPN
esutjss-299	3	45	university	university	PROPN
esutjss-299	3	46	,	,	PUNCT
esutjss-299	3	47	enugu	enugu	PROPN
esutjss-299	3	48	,	,	PUNCT
esutjss-299	3	49	nigeria	nigeria	PROPN
esutjss-299	3	50	godwin	godwin	PROPN
esutjss-299	3	51	okoye	okoye	PROPN
esutjss-299	3	52	chiwoke	chiwoke	PROPN
esutjss-299	3	53	department	department	PROPN
esutjss-299	3	54	of	of	ADP
esutjss-299	3	55	mass	mass	PROPN
esutjss-299	3	56	communication	communication	NOUN
esutjss-299	3	57	,	,	PUNCT
esutjss-299	3	58	caritas	caritas	PROPN
esutjss-299	3	59	university	university	PROPN
esutjss-299	3	60	,	,	PUNCT
esutjss-299	3	61	enugu	enugu	PROPN
esutjss-299	3	62	,	,	PUNCT
esutjss-299	3	63	nigeria	nigeria	PROPN
esutjss-299	3	64	justina	justina	PROPN
esutjss-299	3	65	n.	n.	PROPN
esutjss-299	3	66	obi	obi	PROPN
esutjss-299	3	67	department	department	PROPN
esutjss-299	3	68	of	of	ADP
esutjss-299	3	69	mass	mass	PROPN
esutjss-299	3	70	communication	communication	NOUN
esutjss-299	3	71	,	,	PUNCT
esutjss-299	3	72	caritas	caritas	PROPN
esutjss-299	3	73	university	university	PROPN
esutjss-299	3	74	,	,	PUNCT
esutjss-299	3	75	enugu	enugu	PROPN
esutjss-299	3	76	,	,	PUNCT
esutjss-299	3	77	nigeria	nigeria	PROPN
esutjss-299	3	78	abstract	abstract	ADJ
esutjss-299	3	79	in	in	ADP
esutjss-299	3	80	spite	spite	NOUN
esutjss-299	3	81	of	of	ADP
esutjss-299	3	82	the	the	DET
esutjss-299	3	83	regulation	regulation	NOUN
esutjss-299	3	84	of	of	ADP
esutjss-299	3	85	alcohol	alcohol	NOUN
esutjss-299	3	86	advertising	advertising	NOUN
esutjss-299	3	87	,	,	PUNCT
esutjss-299	3	88	distribution	distribution	NOUN
esutjss-299	3	89	and	and	CCONJ
esutjss-299	3	90	consumption	consumption	NOUN
esutjss-299	3	91	,	,	PUNCT
esutjss-299	3	92	billboard	billboard	NOUN
esutjss-299	3	93	advertising	advertising	NOUN
esutjss-299	3	94	of	of	ADP
esutjss-299	3	95	lager	lager	NOUN
esutjss-299	3	96	beer	beer	NOUN
esutjss-299	3	97	brands	brand	NOUN
esutjss-299	3	98	has	have	AUX
esutjss-299	3	99	become	become	VERB
esutjss-299	3	100	pervasive	pervasive	ADJ
esutjss-299	3	101	in	in	ADP
esutjss-299	3	102	south	south	NOUN
esutjss-299	3	103	-	-	PUNCT
esutjss-299	3	104	east	east	NOUN
esutjss-299	3	105	,	,	PUNCT
esutjss-299	3	106	nigeria	nigeria	PROPN
esutjss-299	3	107	.	.	PUNCT
esutjss-299	4	1	this	this	DET
esutjss-299	4	2	study	study	NOUN
esutjss-299	4	3	examined	examine	VERB
esutjss-299	4	4	influence	influence	NOUN
esutjss-299	4	5	of	of	ADP
esutjss-299	4	6	lager	lager	NOUN
esutjss-299	4	7	beer	beer	NOUN
esutjss-299	4	8	billboard	billboard	NOUN
esutjss-299	4	9	advertising	advertising	NOUN
esutjss-299	4	10	on	on	ADP
esutjss-299	4	11	attitude	attitude	NOUN
esutjss-299	4	12	and	and	CCONJ
esutjss-299	4	13	behaviour	behaviour	NOUN
esutjss-299	4	14	towards	towards	ADP
esutjss-299	4	15	lager	lager	NOUN
esutjss-299	4	16	beer	beer	NOUN
esutjss-299	4	17	consumption	consumption	NOUN
esutjss-299	4	18	in	in	ADP
esutjss-299	4	19	south	south	PROPN
esutjss-299	4	20	east	east	PROPN
esutjss-299	4	21	nigeria	nigeria	PROPN
esutjss-299	4	22	.	.	PUNCT
esutjss-299	5	1	the	the	DET
esutjss-299	5	2	explanatory	explanatory	ADJ
esutjss-299	5	3	mixed	mixed	ADJ
esutjss-299	5	4	method	method	NOUN
esutjss-299	5	5	design	design	NOUN
esutjss-299	5	6	was	be	AUX
esutjss-299	5	7	adopted	adopt	VERB
esutjss-299	5	8	for	for	ADP
esutjss-299	5	9	the	the	DET
esutjss-299	5	10	study	study	NOUN
esutjss-299	5	11	.	.	PUNCT
esutjss-299	6	1	the	the	DET
esutjss-299	6	2	population	population	NOUN
esutjss-299	6	3	of	of	ADP
esutjss-299	6	4	study	study	NOUN
esutjss-299	6	5	was	be	AUX
esutjss-299	6	6	(	(	PUNCT
esutjss-299	6	7	24	24	NUM
esutjss-299	6	8	,	,	PUNCT
esutjss-299	6	9	221	221	NUM
esutjss-299	6	10	,	,	PUNCT
esutjss-299	6	11	021	021	NUM
esutjss-299	6	12	.	.	PUNCT
esutjss-299	6	13	)	)	PUNCT
esutjss-299	7	1	people	people	NOUN
esutjss-299	7	2	.	.	PUNCT
esutjss-299	8	1	a	a	DET
esutjss-299	8	2	sample	sample	NOUN
esutjss-299	8	3	size	size	NOUN
esutjss-299	8	4	of	of	ADP
esutjss-299	8	5	six	six	NUM
esutjss-299	8	6	hundred	hundred	NUM
esutjss-299	8	7	(	(	PUNCT
esutjss-299	8	8	600	600	NUM
esutjss-299	8	9	.	.	PUNCT
esutjss-299	8	10	)	)	PUNCT
esutjss-299	8	11	was	be	AUX
esutjss-299	8	12	drawn	draw	VERB
esutjss-299	8	13	from	from	ADP
esutjss-299	8	14	the	the	DET
esutjss-299	8	15	population	population	NOUN
esutjss-299	8	16	.	.	PUNCT
esutjss-299	9	1	questionnaire	questionnaire	NOUN
esutjss-299	9	2	was	be	AUX
esutjss-299	9	3	used	use	VERB
esutjss-299	9	4	to	to	PART
esutjss-299	9	5	generate	generate	VERB
esutjss-299	9	6	quantitative	quantitative	ADJ
esutjss-299	9	7	data	datum	NOUN
esutjss-299	9	8	.	.	PUNCT
esutjss-299	10	1	major	major	ADJ
esutjss-299	10	2	findings	finding	NOUN
esutjss-299	10	3	showed	show	VERB
esutjss-299	10	4	that	that	SCONJ
esutjss-299	10	5	99	99	NUM
esutjss-299	10	6	%	%	NOUN
esutjss-299	10	7	of	of	ADP
esutjss-299	10	8	the	the	DET
esutjss-299	10	9	respondents	respondent	NOUN
esutjss-299	10	10	were	be	AUX
esutjss-299	10	11	aware	aware	ADJ
esutjss-299	10	12	that	that	SCONJ
esutjss-299	10	13	different	different	ADJ
esutjss-299	10	14	brands	brand	NOUN
esutjss-299	10	15	of	of	ADP
esutjss-299	10	16	lager	lager	NOUN
esutjss-299	10	17	beer	beer	NOUN
esutjss-299	10	18	exist	exist	VERB
esutjss-299	10	19	and	and	CCONJ
esutjss-299	10	20	could	could	AUX
esutjss-299	10	21	identify	identify	VERB
esutjss-299	10	22	them	they	PRON
esutjss-299	10	23	.	.	PUNCT
esutjss-299	11	1	flowing	flow	VERB
esutjss-299	11	2	from	from	ADP
esutjss-299	11	3	the	the	DET
esutjss-299	11	4	above	above	ADJ
esutjss-299	11	5	,	,	PUNCT
esutjss-299	11	6	25.7	25.7	NUM
esutjss-299	11	7	%	%	NOUN
esutjss-299	11	8	of	of	ADP
esutjss-299	11	9	the	the	DET
esutjss-299	11	10	respondents	respondent	NOUN
esutjss-299	11	11	have	have	VERB
esutjss-299	11	12	high	high	ADJ
esutjss-299	11	13	knowledge	knowledge	NOUN
esutjss-299	11	14	of	of	ADP
esutjss-299	11	15	different	different	ADJ
esutjss-299	11	16	brands	brand	NOUN
esutjss-299	11	17	of	of	ADP
esutjss-299	11	18	lager	lager	NOUN
esutjss-299	11	19	beer	beer	NOUN
esutjss-299	11	20	was	be	AUX
esutjss-299	11	21	influenced	influence	VERB
esutjss-299	11	22	by	by	ADP
esutjss-299	11	23	exposure	exposure	NOUN
esutjss-299	11	24	to	to	ADP
esutjss-299	11	25	lager	lager	NOUN
esutjss-299	11	26	beer	beer	NOUN
esutjss-299	11	27	billboard	billboard	NOUN
esutjss-299	11	28	advertising	advertising	NOUN
esutjss-299	11	29	’	'	PUNCT
esutjss-299	11	30	,	,	PUNCT
esutjss-299	11	31	while	while	SCONJ
esutjss-299	11	32	,	,	PUNCT
esutjss-299	11	33	the	the	DET
esutjss-299	11	34	knowledge	knowledge	NOUN
esutjss-299	11	35	of	of	ADP
esutjss-299	11	36	the	the	DET
esutjss-299	11	37	majority	majority	NOUN
esutjss-299	11	38	(	(	PUNCT
esutjss-299	11	39	41.1	41.1	NUM
esutjss-299	11	40	%	%	NOUN
esutjss-299	11	41	)	)	PUNCT
esutjss-299	11	42	was	be	AUX
esutjss-299	11	43	influenced	influence	VERB
esutjss-299	11	44	to	to	ADP
esutjss-299	11	45	a	a	DET
esutjss-299	11	46	moderate	moderate	ADJ
esutjss-299	11	47	extent	extent	NOUN
esutjss-299	11	48	.	.	PUNCT
esutjss-299	12	1	the	the	DET
esutjss-299	12	2	results	result	NOUN
esutjss-299	12	3	indicated	indicate	VERB
esutjss-299	12	4	a	a	DET
esutjss-299	12	5	very	very	ADV
esutjss-299	12	6	high	high	ADJ
esutjss-299	12	7	exposure	exposure	NOUN
esutjss-299	12	8	to	to	ADP
esutjss-299	12	9	lager	lager	NOUN
esutjss-299	12	10	beer	beer	NOUN
esutjss-299	12	11	billboards	billboard	NOUN
esutjss-299	12	12	in	in	ADP
esutjss-299	12	13	south	south	ADJ
esutjss-299	12	14	-	-	PUNCT
esutjss-299	12	15	east	east	PROPN
esutjss-299	12	16	nigeria	nigeria	PROPN
esutjss-299	12	17	.	.	PUNCT
esutjss-299	13	1	based	base	VERB
esutjss-299	13	2	on	on	ADP
esutjss-299	13	3	these	these	DET
esutjss-299	13	4	findings	finding	NOUN
esutjss-299	13	5	,	,	PUNCT
esutjss-299	13	6	the	the	DET
esutjss-299	13	7	researchers	researcher	NOUN
esutjss-299	13	8	recommended	recommend	VERB
esutjss-299	13	9	among	among	ADP
esutjss-299	13	10	others	other	NOUN
esutjss-299	13	11	,	,	PUNCT
esutjss-299	13	12	that	that	SCONJ
esutjss-299	13	13	;	;	PUNCT
esutjss-299	13	14	owing	owe	VERB
esutjss-299	13	15	to	to	ADP
esutjss-299	13	16	the	the	DET
esutjss-299	13	17	harmful	harmful	ADJ
esutjss-299	13	18	effects	effect	NOUN
esutjss-299	13	19	of	of	ADP
esutjss-299	13	20	alcohol	alcohol	NOUN
esutjss-299	13	21	and	and	CCONJ
esutjss-299	13	22	the	the	DET
esutjss-299	13	23	high	high	ADJ
esutjss-299	13	24	rate	rate	NOUN
esutjss-299	13	25	of	of	ADP
esutjss-299	13	26	its	its	PRON
esutjss-299	13	27	consumption	consumption	NOUN
esutjss-299	13	28	among	among	ADP
esutjss-299	13	29	the	the	DET
esutjss-299	13	30	audience	audience	NOUN
esutjss-299	13	31	,	,	PUNCT
esutjss-299	13	32	the	the	DET
esutjss-299	13	33	researcher	researcher	NOUN
esutjss-299	13	34	recommends	recommend	VERB
esutjss-299	13	35	a	a	DET
esutjss-299	13	36	ban	ban	NOUN
esutjss-299	13	37	on	on	ADP
esutjss-299	13	38	lager	lager	NOUN
esutjss-299	13	39	beer	beer	NOUN
esutjss-299	13	40	and	and	CCONJ
esutjss-299	13	41	other	other	ADJ
esutjss-299	13	42	alcoholic	alcoholic	ADJ
esutjss-299	13	43	substances	substance	NOUN
esutjss-299	13	44	advertising	advertising	NOUN
esutjss-299	13	45	.	.	PUNCT
esutjss-299	14	1	definitely	definitely	ADV
esutjss-299	14	2	,	,	PUNCT
esutjss-299	14	3	this	this	PRON
esutjss-299	14	4	will	will	AUX
esutjss-299	14	5	not	not	PART
esutjss-299	14	6	stop	stop	VERB
esutjss-299	14	7	the	the	DET
esutjss-299	14	8	consumption	consumption	NOUN
esutjss-299	14	9	of	of	ADP
esutjss-299	14	10	alcohol	alcohol	NOUN
esutjss-299	14	11	,	,	PUNCT
esutjss-299	14	12	but	but	CCONJ
esutjss-299	14	13	,	,	PUNCT
esutjss-299	14	14	it	it	PRON
esutjss-299	14	15	can	can	AUX
esutjss-299	14	16	limit	limit	VERB
esutjss-299	14	17	the	the	DET
esutjss-299	14	18	rate	rate	NOUN
esutjss-299	14	19	at	at	ADP
esutjss-299	14	20	which	which	PRON
esutjss-299	14	21	people	people	NOUN
esutjss-299	14	22	are	be	AUX
esutjss-299	14	23	introduced	introduce	VERB
esutjss-299	14	24	to	to	ADP
esutjss-299	14	25	alcohol	alcohol	NOUN
esutjss-299	14	26	.	.	PUNCT
esutjss-299	15	1	warning	warn	VERB
esutjss-299	15	2	signs	sign	NOUN
esutjss-299	15	3	on	on	ADP
esutjss-299	15	4	lager	lager	NOUN
esutjss-299	15	5	beer	beer	NOUN
esutjss-299	15	6	billboards	billboard	NOUN
esutjss-299	15	7	should	should	AUX
esutjss-299	15	8	be	be	AUX
esutjss-299	15	9	bold	bold	ADJ
esutjss-299	15	10	and	and	CCONJ
esutjss-299	15	11	occupy	occupy	VERB
esutjss-299	15	12	a	a	DET
esutjss-299	15	13	prominent	prominent	ADJ
esutjss-299	15	14	position	position	NOUN
esutjss-299	15	15	for	for	SCONJ
esutjss-299	15	16	it	it	PRON
esutjss-299	15	17	to	to	PART
esutjss-299	15	18	command	command	VERB
esutjss-299	15	19	attention	attention	NOUN
esutjss-299	15	20	.	.	PUNCT
esutjss-299	16	1	this	this	PRON
esutjss-299	16	2	is	be	AUX
esutjss-299	16	3	because	because	SCONJ
esutjss-299	16	4	while	while	SCONJ
esutjss-299	16	5	the	the	DET
esutjss-299	16	6	majority	majority	NOUN
esutjss-299	16	7	of	of	ADP
esutjss-299	16	8	the	the	DET
esutjss-299	16	9	respondents	respondent	NOUN
esutjss-299	16	10	acknowledged	acknowledge	VERB
esutjss-299	16	11	their	their	PRON
esutjss-299	16	12	attention	attention	NOUN
esutjss-299	16	13	to	to	ADP
esutjss-299	16	14	the	the	DET
esutjss-299	16	15	graphics	graphic	NOUN
esutjss-299	16	16	,	,	PUNCT
esutjss-299	16	17	message	message	NOUN
esutjss-299	16	18	,	,	PUNCT
esutjss-299	16	19	slogans	slogan	NOUN
esutjss-299	16	20	and	and	CCONJ
esutjss-299	16	21	icons	icon	NOUN
esutjss-299	16	22	/	/	SYM
esutjss-299	16	23	celebrities	celebrity	NOUN
esutjss-299	16	24	,	,	PUNCT
esutjss-299	16	25	a	a	DET
esutjss-299	16	26	significant	significant	ADJ
esutjss-299	16	27	number	number	NOUN
esutjss-299	16	28	of	of	ADP
esutjss-299	16	29	them	they	PRON
esutjss-299	16	30	failed	fail	VERB
esutjss-299	16	31	to	to	PART
esutjss-299	16	32	pay	pay	VERB
esutjss-299	16	33	attention	attention	NOUN
esutjss-299	16	34	to	to	ADP
esutjss-299	16	35	the	the	DET
esutjss-299	16	36	warnings	warning	NOUN
esutjss-299	16	37	by	by	ADP
esutjss-299	16	38	the	the	DET
esutjss-299	16	39	federal	federal	PROPN
esutjss-299	16	40	ministry	ministry	PROPN
esutjss-299	16	41	of	of	ADP
esutjss-299	16	42	health	health	PROPN
esutjss-299	16	43	.	.	PUNCT
esutjss-299	17	1	since	since	SCONJ
esutjss-299	17	2	lager	lager	NOUN
esutjss-299	17	3	beer	beer	NOUN
esutjss-299	17	4	consumption	consumption	NOUN
esutjss-299	17	5	is	be	AUX
esutjss-299	17	6	rated	rate	VERB
esutjss-299	17	7	+18	+18	ADJ
esutjss-299	17	8	,	,	PUNCT
esutjss-299	17	9	it	it	PRON
esutjss-299	17	10	's	be	AUX
esutjss-299	17	11	suggested	suggest	VERB
esutjss-299	17	12	that	that	SCONJ
esutjss-299	17	13	the	the	DET
esutjss-299	17	14	location	location	NOUN
esutjss-299	17	15	of	of	ADP
esutjss-299	17	16	lager	lager	NOUN
esutjss-299	17	17	beer	beer	NOUN
esutjss-299	17	18	billboards	billboard	NOUN
esutjss-299	17	19	should	should	AUX
esutjss-299	17	20	be	be	AUX
esutjss-299	17	21	prohibited	prohibit	VERB
esutjss-299	17	22	in	in	ADP
esutjss-299	17	23	areas	area	NOUN
esutjss-299	17	24	predominantly	predominantly	ADV
esutjss-299	17	25	occupied	occupy	VERB
esutjss-299	17	26	by	by	ADP
esutjss-299	17	27	children	child	NOUN
esutjss-299	17	28	and	and	CCONJ
esutjss-299	17	29	adolescents	adolescent	NOUN
esutjss-299	17	30	under	under	ADP
esutjss-299	17	31	the	the	DET
esutjss-299	17	32	age	age	NOUN
esutjss-299	17	33	of	of	ADP
esutjss-299	17	34	18	18	NUM
esutjss-299	17	35	.	.	PUNCT
esutjss-299	18	1	the	the	DET
esutjss-299	18	2	findings	finding	NOUN
esutjss-299	18	3	show	show	VERB
esutjss-299	18	4	that	that	SCONJ
esutjss-299	18	5	the	the	DET
esutjss-299	18	6	use	use	NOUN
esutjss-299	18	7	of	of	ADP
esutjss-299	18	8	celebrities	celebrity	NOUN
esutjss-299	18	9	and	and	CCONJ
esutjss-299	18	10	high	high	ADJ
esutjss-299	18	11	quality	quality	NOUN
esutjss-299	18	12	graphics	graphic	NOUN
esutjss-299	18	13	received	receive	VERB
esutjss-299	18	14	more	more	ADJ
esutjss-299	18	15	attention	attention	NOUN
esutjss-299	18	16	on	on	ADP
esutjss-299	18	17	lager	lager	NOUN
esutjss-299	18	18	beer	beer	NOUN
esutjss-299	18	19	billboards	billboard	NOUN
esutjss-299	18	20	than	than	ADP
esutjss-299	18	21	the	the	DET
esutjss-299	18	22	text	text	NOUN
esutjss-299	18	23	/	/	SYM
esutjss-299	18	24	message	message	NOUN
esutjss-299	18	25	.	.	PUNCT
esutjss-299	19	1	hence	hence	ADV
esutjss-299	19	2	,	,	PUNCT
esutjss-299	19	3	pictures	picture	NOUN
esutjss-299	19	4	of	of	ADP
esutjss-299	19	5	celebrities	celebrity	NOUN
esutjss-299	19	6	accompanied	accompany	VERB
esutjss-299	19	7	with	with	ADP
esutjss-299	19	8	the	the	DET
esutjss-299	19	9	brand	brand	NOUN
esutjss-299	19	10	,	,	PUNCT
esutjss-299	19	11	should	should	AUX
esutjss-299	19	12	play	play	VERB
esutjss-299	19	13	a	a	DET
esutjss-299	19	14	prominent	prominent	ADJ
esutjss-299	19	15	role	role	NOUN
esutjss-299	19	16	in	in	ADP
esutjss-299	19	17	billboard	billboard	NOUN
esutjss-299	19	18	advertising	advertising	NOUN
esutjss-299	19	19	,	,	PUNCT
esutjss-299	19	20	especially	especially	ADV
esutjss-299	19	21	,	,	PUNCT
esutjss-299	19	22	as	as	SCONJ
esutjss-299	19	23	research	research	NOUN
esutjss-299	19	24	has	have	AUX
esutjss-299	19	25	shown	show	VERB
esutjss-299	19	26	that	that	SCONJ
esutjss-299	19	27	people	people	NOUN
esutjss-299	19	28	may	may	AUX
esutjss-299	19	29	patronize	patronize	VERB
esutjss-299	19	30	a	a	DET
esutjss-299	19	31	product	product	NOUN
esutjss-299	19	32	based	base	VERB
esutjss-299	19	33	on	on	ADP
esutjss-299	19	34	the	the	DET
esutjss-299	19	35	celebrity	celebrity	NOUN
esutjss-299	19	36	that	that	PRON
esutjss-299	19	37	endorsed	endorse	VERB
esutjss-299	19	38	it	it	PRON
esutjss-299	19	39	.	.	PUNCT
esutjss-299	20	1	keywords	keyword	NOUN
esutjss-299	20	2	:	:	PUNCT
esutjss-299	20	3	attitude	attitude	NOUN
esutjss-299	20	4	,	,	PUNCT
esutjss-299	20	5	billboard	billboard	NOUN
esutjss-299	20	6	advertising	advertising	NOUN
esutjss-299	20	7	,	,	PUNCT
esutjss-299	20	8	behaviour	behaviour	NOUN
esutjss-299	20	9	,	,	PUNCT
esutjss-299	20	10	lager	lager	NOUN
esutjss-299	20	11	beer	beer	NOUN
esutjss-299	20	12	consumption	consumption	NOUN
esutjss-299	20	13	,	,	PUNCT
esutjss-299	20	14	influence	influence	NOUN
esutjss-299	20	15	,	,	PUNCT
esutjss-299	20	16	lager	lag	ADJ
esutjss-299	20	17	beer	beer	NOUN
esutjss-299	20	18	,	,	PUNCT
esutjss-299	20	19	introduction	introduction	NOUN
esutjss-299	20	20	lager	lager	NOUN
esutjss-299	20	21	beer	beer	NOUN
esutjss-299	20	22	advertising	advertising	NOUN
esutjss-299	20	23	is	be	AUX
esutjss-299	20	24	one	one	NUM
esutjss-299	20	25	issue	issue	NOUN
esutjss-299	20	26	that	that	PRON
esutjss-299	20	27	is	be	AUX
esutjss-299	20	28	approached	approach	VERB
esutjss-299	20	29	with	with	ADP
esutjss-299	20	30	great	great	ADJ
esutjss-299	20	31	interest	interest	NOUN
esutjss-299	20	32	by	by	ADP
esutjss-299	20	33	scholars	scholar	NOUN
esutjss-299	20	34	in	in	ADP
esutjss-299	20	35	nigeria	nigeria	PROPN
esutjss-299	20	36	because	because	SCONJ
esutjss-299	20	37	of	of	ADP
esutjss-299	20	38	its	its	PRON
esutjss-299	20	39	controversial	controversial	ADJ
esutjss-299	20	40	nature	nature	NOUN
esutjss-299	20	41	.	.	PUNCT
esutjss-299	21	1	the	the	DET
esutjss-299	21	2	controversy	controversy	NOUN
esutjss-299	21	3	bothers	bother	VERB
esutjss-299	21	4	on	on	ADP
esutjss-299	21	5	whether	whether	SCONJ
esutjss-299	21	6	or	or	CCONJ
esutjss-299	21	7	not	not	PART
esutjss-299	21	8	alcohol	alcohol	NOUN
esutjss-299	21	9	should	should	AUX
esutjss-299	21	10	be	be	AUX
esutjss-299	21	11	consumed	consume	VERB
esutjss-299	21	12	and	and	CCONJ
esutjss-299	21	13	or	or	CCONJ
esutjss-299	21	14	whether	whether	SCONJ
esutjss-299	21	15	its	its	PRON
esutjss-299	21	16	sale	sale	NOUN
esutjss-299	21	17	or	or	CCONJ
esutjss-299	21	18	consumption	consumption	NOUN
esutjss-299	21	19	should	should	AUX
esutjss-299	21	20	be	be	AUX
esutjss-299	21	21	encouraged	encourage	VERB
esutjss-299	21	22	.	.	PUNCT
esutjss-299	22	1	lager	lag	ADJ
esutjss-299	22	2	beer	beer	NOUN
esutjss-299	22	3	is	be	AUX
esutjss-299	22	4	an	an	DET
esutjss-299	22	5	alcoholic	alcoholic	ADJ
esutjss-299	22	6	beverage	beverage	NOUN
esutjss-299	22	7	with	with	ADP
esutjss-299	22	8	a	a	DET
esutjss-299	22	9	psychoactive	psychoactive	ADJ
esutjss-299	22	10	content	content	NOUN
esutjss-299	22	11	capable	capable	ADJ
esutjss-299	22	12	of	of	ADP
esutjss-299	22	13	causing	cause	VERB
esutjss-299	22	14	harm	harm	NOUN
esutjss-299	22	15	to	to	ADP
esutjss-299	22	16	users	user	NOUN
esutjss-299	22	17	.	.	PUNCT
esutjss-299	23	1	nafdac	nafdac	PROPN
esutjss-299	23	2	(	(	PUNCT
esutjss-299	23	3	2019	2019	NUM
esutjss-299	23	4	,	,	PUNCT
esutjss-299	23	5	p.	p.	NOUN
esutjss-299	23	6	6	6	NUM
esutjss-299	23	7	)	)	PUNCT
esutjss-299	23	8	,	,	PUNCT
esutjss-299	23	9	describes	describe	VERB
esutjss-299	23	10	it	it	PRON
esutjss-299	23	11	as	as	ADP
esutjss-299	23	12	“	"	PUNCT
esutjss-299	23	13	an	an	DET
esutjss-299	23	14	alcoholic	alcoholic	ADJ
esutjss-299	23	15	beverage	beverage	NOUN
esutjss-299	23	16	resulting	result	VERB
esutjss-299	23	17	from	from	ADP
esutjss-299	23	18	351	351	NUM
esutjss-299	23	19	fermentation	fermentation	NOUN
esutjss-299	23	20	of	of	ADP
esutjss-299	23	21	yeast	yeast	NOUN
esutjss-299	23	22	culture	culture	NOUN
esutjss-299	23	23	of	of	ADP
esutjss-299	23	24	an	an	DET
esutjss-299	23	25	extract	extract	NOUN
esutjss-299	23	26	derived	derive	VERB
esutjss-299	23	27	from	from	ADP
esutjss-299	23	28	cereals	cereal	NOUN
esutjss-299	23	29	,	,	PUNCT
esutjss-299	23	30	with	with	ADP
esutjss-299	23	31	or	or	CCONJ
esutjss-299	23	32	without	without	ADP
esutjss-299	23	33	malt	malt	NOUN
esutjss-299	23	34	,	,	PUNCT
esutjss-299	23	35	with	with	ADP
esutjss-299	23	36	or	or	CCONJ
esutjss-299	23	37	without	without	ADP
esutjss-299	23	38	adjuncts	adjunct	NOUN
esutjss-299	23	39	,	,	PUNCT
esutjss-299	23	40	with	with	ADP
esutjss-299	23	41	or	or	CCONJ
esutjss-299	23	42	without	without	ADP
esutjss-299	23	43	enzymes	enzyme	NOUN
esutjss-299	23	44	,	,	PUNCT
esutjss-299	23	45	with	with	ADP
esutjss-299	23	46	or	or	CCONJ
esutjss-299	23	47	without	without	ADP
esutjss-299	23	48	hops	hop	NOUN
esutjss-299	23	49	in	in	ADP
esutjss-299	23	50	potable	potable	ADJ
esutjss-299	23	51	water	water	NOUN
esutjss-299	23	52	”	"	PUNCT
esutjss-299	23	53	.	.	PUNCT
esutjss-299	24	1	zewdie	zewdie	PROPN
esutjss-299	24	2	(	(	PUNCT
esutjss-299	24	3	2018	2018	NUM
esutjss-299	24	4	,	,	PUNCT
esutjss-299	24	5	p.13	p.13	X
esutjss-299	24	6	)	)	PUNCT
esutjss-299	24	7	argues	argue	VERB
esutjss-299	24	8	that	that	SCONJ
esutjss-299	24	9	“	"	PUNCT
esutjss-299	24	10	beer	beer	NOUN
esutjss-299	24	11	is	be	AUX
esutjss-299	24	12	a	a	DET
esutjss-299	24	13	universal	universal	ADJ
esutjss-299	24	14	product	product	NOUN
esutjss-299	24	15	and	and	CCONJ
esutjss-299	24	16	almost	almost	ADV
esutjss-299	24	17	all	all	PRON
esutjss-299	24	18	societies	society	NOUN
esutjss-299	24	19	in	in	ADP
esutjss-299	24	20	the	the	DET
esutjss-299	24	21	world	world	NOUN
esutjss-299	24	22	produce	produce	VERB
esutjss-299	24	23	beer	beer	NOUN
esutjss-299	24	24	in	in	ADP
esutjss-299	24	25	one	one	NUM
esutjss-299	24	26	form	form	NOUN
esutjss-299	24	27	or	or	CCONJ
esutjss-299	24	28	another	another	PRON
esutjss-299	24	29	,	,	PUNCT
esutjss-299	24	30	whether	whether	SCONJ
esutjss-299	24	31	such	such	ADJ
esutjss-299	24	32	is	be	AUX
esutjss-299	24	33	at	at	ADP
esutjss-299	24	34	the	the	DET
esutjss-299	24	35	industrial	industrial	ADJ
esutjss-299	24	36	or	or	CCONJ
esutjss-299	24	37	the	the	DET
esutjss-299	24	38	home	home	NOUN
esutjss-299	24	39	level	level	NOUN
esutjss-299	24	40	”	"	PUNCT
esutjss-299	24	41	.	.	PUNCT
esutjss-299	25	1	beer	beer	NOUN
esutjss-299	25	2	is	be	AUX
esutjss-299	25	3	the	the	DET
esutjss-299	25	4	world	world	NOUN
esutjss-299	25	5	's	's	PART
esutjss-299	25	6	most	most	ADV
esutjss-299	25	7	widely	widely	ADV
esutjss-299	25	8	consumed	consume	VERB
esutjss-299	25	9	alcoholic	alcoholic	ADJ
esutjss-299	25	10	beverage	beverage	NOUN
esutjss-299	25	11	.	.	PUNCT
esutjss-299	26	1	it	it	PRON
esutjss-299	26	2	is	be	AUX
esutjss-299	26	3	also	also	ADV
esutjss-299	26	4	the	the	DET
esutjss-299	26	5	most	most	ADV
esutjss-299	26	6	popular	popular	ADJ
esutjss-299	26	7	drink	drink	NOUN
esutjss-299	26	8	after	after	ADP
esutjss-299	26	9	water	water	NOUN
esutjss-299	26	10	and	and	CCONJ
esutjss-299	26	11	tea	tea	NOUN
esutjss-299	26	12	.	.	PUNCT
esutjss-299	27	1	some	some	DET
esutjss-299	27	2	people	people	NOUN
esutjss-299	27	3	believe	believe	VERB
esutjss-299	27	4	that	that	SCONJ
esutjss-299	27	5	it	it	PRON
esutjss-299	27	6	is	be	AUX
esutjss-299	27	7	the	the	DET
esutjss-299	27	8	oldest	old	ADJ
esutjss-299	27	9	fermented	ferment	VERB
esutjss-299	27	10	beverage	beverage	NOUN
esutjss-299	27	11	(	(	PUNCT
esutjss-299	27	12	arnold	arnold	PROPN
esutjss-299	27	13	,	,	PUNCT
esutjss-299	27	14	2005	2005	NUM
esutjss-299	27	15	;	;	PUNCT
esutjss-299	27	16	zewdie	zewdie	NOUN
esutjss-299	27	17	,	,	PUNCT
esutjss-299	27	18	2018	2018	NUM
esutjss-299	27	19	)	)	PUNCT
esutjss-299	27	20	who	who	PRON
esutjss-299	27	21	(	(	PUNCT
esutjss-299	27	22	2014	2014	NUM
esutjss-299	27	23	,	,	PUNCT
esutjss-299	27	24	p.	p.	NOUN
esutjss-299	27	25	xiii	xiii	PROPN
esutjss-299	27	26	)	)	PUNCT
esutjss-299	27	27	notes	note	VERB
esutjss-299	27	28	that	that	SCONJ
esutjss-299	27	29	“	"	PUNCT
esutjss-299	27	30	harmful	harmful	ADJ
esutjss-299	27	31	use	use	NOUN
esutjss-299	27	32	of	of	ADP
esutjss-299	27	33	alcohol	alcohol	NOUN
esutjss-299	27	34	causes	cause	VERB
esutjss-299	27	35	a	a	DET
esutjss-299	27	36	large	large	ADJ
esutjss-299	27	37	disease	disease	NOUN
esutjss-299	27	38	,	,	PUNCT
esutjss-299	27	39	social	social	ADJ
esutjss-299	27	40	and	and	CCONJ
esutjss-299	27	41	economic	economic	ADJ
esutjss-299	27	42	burden	burden	NOUN
esutjss-299	27	43	in	in	ADP
esutjss-299	27	44	societies	society	NOUN
esutjss-299	27	45	”	"	PUNCT
esutjss-299	27	46	.	.	PUNCT
esutjss-299	28	1	added	add	VERB
esutjss-299	28	2	to	to	ADP
esutjss-299	28	3	this	this	PRON
esutjss-299	28	4	,	,	PUNCT
esutjss-299	28	5	is	be	AUX
esutjss-299	28	6	the	the	DET
esutjss-299	28	7	propriety	propriety	NOUN
esutjss-299	28	8	or	or	CCONJ
esutjss-299	28	9	not	not	PART
esutjss-299	28	10	of	of	ADP
esutjss-299	28	11	advertising	advertise	VERB
esutjss-299	28	12	alcoholic	alcoholic	ADJ
esutjss-299	28	13	drinks	drink	NOUN
esutjss-299	28	14	in	in	ADP
esutjss-299	28	15	a	a	DET
esutjss-299	28	16	religiously	religiously	ADV
esutjss-299	28	17	diverse	diverse	ADJ
esutjss-299	28	18	environment	environment	NOUN
esutjss-299	28	19	where	where	SCONJ
esutjss-299	28	20	drinking	drinking	NOUN
esutjss-299	28	21	of	of	ADP
esutjss-299	28	22	alcohol	alcohol	NOUN
esutjss-299	28	23	is	be	AUX
esutjss-299	28	24	prohibited	prohibit	VERB
esutjss-299	28	25	for	for	ADP
esutjss-299	28	26	some	some	DET
esutjss-299	28	27	religions	religion	NOUN
esutjss-299	28	28	and	and	CCONJ
esutjss-299	28	29	neighborhoods	neighborhood	NOUN
esutjss-299	28	30	.	.	PUNCT
esutjss-299	29	1	globally	globally	ADV
esutjss-299	29	2	,	,	PUNCT
esutjss-299	29	3	alcoholic	alcoholic	ADJ
esutjss-299	29	4	production	production	NOUN
esutjss-299	29	5	,	,	PUNCT
esutjss-299	29	6	distribution	distribution	NOUN
esutjss-299	29	7	and	and	CCONJ
esutjss-299	29	8	consumption	consumption	NOUN
esutjss-299	29	9	is	be	AUX
esutjss-299	29	10	viewed	view	VERB
esutjss-299	29	11	with	with	ADP
esutjss-299	29	12	a	a	DET
esutjss-299	29	13	great	great	ADJ
esutjss-299	29	14	concern	concern	NOUN
esutjss-299	29	15	.	.	PUNCT
esutjss-299	30	1	comparatively	comparatively	ADV
esutjss-299	30	2	,	,	PUNCT
esutjss-299	30	3	the	the	DET
esutjss-299	30	4	cost	cost	NOUN
esutjss-299	30	5	of	of	ADP
esutjss-299	30	6	producing	produce	VERB
esutjss-299	30	7	alcohol	alcohol	NOUN
esutjss-299	30	8	weighs	weigh	NOUN
esutjss-299	30	9	higher	high	ADJ
esutjss-299	30	10	than	than	ADP
esutjss-299	30	11	the	the	DET
esutjss-299	30	12	benefits	benefit	NOUN
esutjss-299	30	13	or	or	CCONJ
esutjss-299	30	14	values	value	NOUN
esutjss-299	30	15	to	to	ADP
esutjss-299	30	16	the	the	DET
esutjss-299	30	17	society	society	NOUN
esutjss-299	30	18	.	.	PUNCT
esutjss-299	31	1	negussie	negussie	ADJ
esutjss-299	31	2	and	and	CCONJ
esutjss-299	31	3	berhane	berhane	NOUN
esutjss-299	31	4	(	(	PUNCT
esutjss-299	31	5	2012	2012	NUM
esutjss-299	31	6	,	,	PUNCT
esutjss-299	31	7	p.	p.	NOUN
esutjss-299	31	8	216	216	NUM
esutjss-299	31	9	)	)	PUNCT
esutjss-299	31	10	,	,	PUNCT
esutjss-299	31	11	explain	explain	VERB
esutjss-299	31	12	that	that	SCONJ
esutjss-299	31	13	“	"	PUNCT
esutjss-299	31	14	excessive	excessive	ADJ
esutjss-299	31	15	alcohol	alcohol	NOUN
esutjss-299	31	16	consumption	consumption	NOUN
esutjss-299	31	17	was	be	AUX
esutjss-299	31	18	responsible	responsible	ADJ
esutjss-299	31	19	for	for	ADP
esutjss-299	31	20	1.8	1.8	NUM
esutjss-299	31	21	and	and	CCONJ
esutjss-299	31	22	2.5	2.5	NUM
esutjss-299	31	23	million	million	NUM
esutjss-299	31	24	deaths	death	NOUN
esutjss-299	31	25	worldwide	worldwide	ADV
esutjss-299	31	26	,	,	PUNCT
esutjss-299	31	27	in	in	ADP
esutjss-299	31	28	the	the	DET
esutjss-299	31	29	years	year	NOUN
esutjss-299	31	30	2004	2004	NUM
esutjss-299	31	31	and	and	CCONJ
esutjss-299	31	32	2011	2011	NUM
esutjss-299	31	33	,	,	PUNCT
esutjss-299	31	34	respectively	respectively	ADV
esutjss-299	31	35	.	.	PUNCT
esutjss-299	32	1	it	it	PRON
esutjss-299	32	2	was	be	AUX
esutjss-299	32	3	implicated	implicate	VERB
esutjss-299	32	4	in	in	ADP
esutjss-299	32	5	over	over	ADP
esutjss-299	32	6	60	60	NUM
esutjss-299	32	7	diseases	disease	NOUN
esutjss-299	32	8	,	,	PUNCT
esutjss-299	32	9	accidents	accident	NOUN
esutjss-299	32	10	and	and	CCONJ
esutjss-299	32	11	injuries	injury	NOUN
esutjss-299	32	12	and	and	CCONJ
esutjss-299	32	13	a	a	DET
esutjss-299	32	14	contributing	contributing	NOUN
esutjss-299	32	15	cause	cause	NOUN
esutjss-299	32	16	in	in	ADP
esutjss-299	32	17	200	200	NUM
esutjss-299	32	18	others	other	NOUN
esutjss-299	32	19	.	.	PUNCT
esutjss-299	33	1	in	in	ADP
esutjss-299	33	2	nigeria	nigeria	PROPN
esutjss-299	33	3	,	,	PUNCT
esutjss-299	33	4	consumption	consumption	NOUN
esutjss-299	33	5	of	of	ADP
esutjss-299	33	6	lager	lager	NOUN
esutjss-299	33	7	beer	beer	NOUN
esutjss-299	33	8	cuts	cut	VERB
esutjss-299	33	9	across	across	ADP
esutjss-299	33	10	gender	gender	NOUN
esutjss-299	33	11	,	,	PUNCT
esutjss-299	33	12	age	age	NOUN
esutjss-299	33	13	,	,	PUNCT
esutjss-299	33	14	occupation	occupation	NOUN
esutjss-299	33	15	and	and	CCONJ
esutjss-299	33	16	social	social	ADJ
esutjss-299	33	17	status	status	NOUN
esutjss-299	33	18	.	.	PUNCT
esutjss-299	34	1	it	it	PRON
esutjss-299	34	2	can	can	AUX
esutjss-299	34	3	be	be	AUX
esutjss-299	34	4	taken	take	VERB
esutjss-299	34	5	at	at	ADP
esutjss-299	34	6	home	home	NOUN
esutjss-299	34	7	,	,	PUNCT
esutjss-299	34	8	bar	bar	NOUN
esutjss-299	34	9	,	,	PUNCT
esutjss-299	34	10	café	café	NOUN
esutjss-299	34	11	,	,	PUNCT
esutjss-299	34	12	or	or	CCONJ
esutjss-299	34	13	in	in	ADP
esutjss-299	34	14	any	any	DET
esutjss-299	34	15	physical	physical	ADJ
esutjss-299	34	16	location	location	NOUN
esutjss-299	34	17	.	.	PUNCT
esutjss-299	35	1	except	except	SCONJ
esutjss-299	35	2	for	for	ADP
esutjss-299	35	3	underage	underage	ADJ
esutjss-299	35	4	persons	person	NOUN
esutjss-299	35	5	,	,	PUNCT
esutjss-299	35	6	consumption	consumption	NOUN
esutjss-299	35	7	of	of	ADP
esutjss-299	35	8	lager	lager	NOUN
esutjss-299	35	9	beer	beer	NOUN
esutjss-299	35	10	is	be	AUX
esutjss-299	35	11	not	not	PART
esutjss-299	35	12	prohibited	prohibit	VERB
esutjss-299	35	13	,	,	PUNCT
esutjss-299	35	14	nor	nor	CCONJ
esutjss-299	35	15	considered	consider	VERB
esutjss-299	35	16	socially	socially	ADV
esutjss-299	35	17	unacceptable	unacceptable	ADJ
esutjss-299	35	18	except	except	SCONJ
esutjss-299	35	19	when	when	SCONJ
esutjss-299	35	20	taken	take	VERB
esutjss-299	35	21	in	in	ADP
esutjss-299	35	22	excess	excess	NOUN
esutjss-299	35	23	.	.	PUNCT
esutjss-299	36	1	the	the	DET
esutjss-299	36	2	value	value	NOUN
esutjss-299	36	3	of	of	ADP
esutjss-299	36	4	advertising	advertising	NOUN
esutjss-299	36	5	to	to	ADP
esutjss-299	36	6	businesses	business	NOUN
esutjss-299	36	7	is	be	AUX
esutjss-299	36	8	observed	observe	VERB
esutjss-299	36	9	in	in	ADP
esutjss-299	36	10	the	the	DET
esutjss-299	36	11	ability	ability	NOUN
esutjss-299	36	12	to	to	PART
esutjss-299	36	13	enhance	enhance	VERB
esutjss-299	36	14	the	the	DET
esutjss-299	36	15	visibility	visibility	NOUN
esutjss-299	36	16	of	of	ADP
esutjss-299	36	17	products	product	NOUN
esutjss-299	36	18	and	and	CCONJ
esutjss-299	36	19	organizations	organization	NOUN
esutjss-299	36	20	;	;	PUNCT
esutjss-299	36	21	while	while	SCONJ
esutjss-299	36	22	for	for	ADP
esutjss-299	36	23	the	the	DET
esutjss-299	36	24	consumers	consumer	NOUN
esutjss-299	36	25	,	,	PUNCT
esutjss-299	36	26	it	it	PRON
esutjss-299	36	27	provides	provide	VERB
esutjss-299	36	28	product	product	NOUN
esutjss-299	36	29	information	information	NOUN
esutjss-299	36	30	necessary	necessary	ADJ
esutjss-299	36	31	for	for	ADP
esutjss-299	36	32	informed	informed	ADJ
esutjss-299	36	33	market	market	NOUN
esutjss-299	36	34	decisions	decision	NOUN
esutjss-299	36	35	.	.	PUNCT
esutjss-299	37	1	radio	radio	NOUN
esutjss-299	37	2	,	,	PUNCT
esutjss-299	37	3	television	television	NOUN
esutjss-299	37	4	,	,	PUNCT
esutjss-299	37	5	print	print	NOUN
esutjss-299	37	6	media	medium	NOUN
esutjss-299	37	7	,	,	PUNCT
esutjss-299	37	8	and	and	CCONJ
esutjss-299	37	9	outdoor	outdoor	ADJ
esutjss-299	37	10	media	medium	NOUN
esutjss-299	37	11	are	be	AUX
esutjss-299	37	12	the	the	DET
esutjss-299	37	13	major	major	ADJ
esutjss-299	37	14	platforms	platform	NOUN
esutjss-299	37	15	through	through	ADP
esutjss-299	37	16	which	which	PRON
esutjss-299	37	17	the	the	DET
esutjss-299	37	18	advertising	advertising	NOUN
esutjss-299	37	19	process	process	NOUN
esutjss-299	37	20	is	be	AUX
esutjss-299	37	21	accomplished	accomplish	VERB
esutjss-299	37	22	.	.	PUNCT
esutjss-299	38	1	of	of	ADP
esutjss-299	38	2	all	all	DET
esutjss-299	38	3	these	these	PRON
esutjss-299	38	4	,	,	PUNCT
esutjss-299	38	5	billboard	billboard	NOUN
esutjss-299	38	6	(	(	PUNCT
esutjss-299	38	7	outdoor	outdoor	ADJ
esutjss-299	38	8	)	)	PUNCT
esutjss-299	38	9	advertising	advertising	NOUN
esutjss-299	38	10	favours	favour	VERB
esutjss-299	38	11	the	the	DET
esutjss-299	38	12	lager	lager	NOUN
esutjss-299	38	13	beer	beer	NOUN
esutjss-299	38	14	industry	industry	NOUN
esutjss-299	38	15	because	because	SCONJ
esutjss-299	38	16	of	of	ADP
esutjss-299	38	17	the	the	DET
esutjss-299	38	18	unique	unique	ADJ
esutjss-299	38	19	attribute	attribute	NOUN
esutjss-299	38	20	of	of	ADP
esutjss-299	38	21	immovability	immovability	NOUN
esutjss-299	38	22	which	which	PRON
esutjss-299	38	23	allows	allow	VERB
esutjss-299	38	24	it	it	PRON
esutjss-299	38	25	to	to	PART
esutjss-299	38	26	focus	focus	VERB
esutjss-299	38	27	attention	attention	NOUN
esutjss-299	38	28	on	on	ADP
esutjss-299	38	29	those	those	PRON
esutjss-299	38	30	who	who	PRON
esutjss-299	38	31	live	live	VERB
esutjss-299	38	32	,	,	PUNCT
esutjss-299	38	33	work	work	VERB
esutjss-299	38	34	or	or	CCONJ
esutjss-299	38	35	move	move	VERB
esutjss-299	38	36	within	within	ADP
esutjss-299	38	37	the	the	DET
esutjss-299	38	38	coverage	coverage	NOUN
esutjss-299	38	39	of	of	ADP
esutjss-299	38	40	the	the	DET
esutjss-299	38	41	advertisement	advertisement	NOUN
esutjss-299	38	42	.	.	PUNCT
esutjss-299	39	1	iveson	iveson	PROPN
esutjss-299	39	2	(	(	PUNCT
esutjss-299	39	3	2011	2011	NUM
esutjss-299	39	4	,	,	PUNCT
esutjss-299	39	5	p.151	p.151	NOUN
esutjss-299	39	6	-	-	SYM
esutjss-299	39	7	174	174	NUM
esutjss-299	39	8	)	)	PUNCT
esutjss-299	39	9	agrees	agree	VERB
esutjss-299	39	10	that	that	SCONJ
esutjss-299	39	11	“	"	PUNCT
esutjss-299	39	12	consumers	consumer	NOUN
esutjss-299	39	13	spend	spend	VERB
esutjss-299	39	14	a	a	DET
esutjss-299	39	15	great	great	ADJ
esutjss-299	39	16	amount	amount	NOUN
esutjss-299	39	17	of	of	ADP
esutjss-299	39	18	time	time	NOUN
esutjss-299	39	19	each	each	DET
esutjss-299	39	20	week	week	NOUN
esutjss-299	39	21	in	in	ADP
esutjss-299	39	22	the	the	DET
esutjss-299	39	23	car	car	NOUN
esutjss-299	39	24	,	,	PUNCT
esutjss-299	39	25	and	and	CCONJ
esutjss-299	39	26	billboards	billboard	NOUN
esutjss-299	39	27	are	be	AUX
esutjss-299	39	28	there	there	ADV
esutjss-299	39	29	to	to	PART
esutjss-299	39	30	catch	catch	VERB
esutjss-299	39	31	their	their	PRON
esutjss-299	39	32	attention	attention	NOUN
esutjss-299	39	33	whether	whether	SCONJ
esutjss-299	39	34	they	they	PRON
esutjss-299	39	35	are	be	AUX
esutjss-299	39	36	on	on	ADP
esutjss-299	39	37	the	the	DET
esutjss-299	39	38	freeway	freeway	NOUN
esutjss-299	39	39	or	or	CCONJ
esutjss-299	39	40	alongside	alongside	ADP
esutjss-299	39	41	the	the	DET
esutjss-299	39	42	main	main	ADJ
esutjss-299	39	43	road	road	NOUN
esutjss-299	39	44	”	"	PUNCT
esutjss-299	39	45	.	.	PUNCT
esutjss-299	40	1	pedestrians	pedestrian	NOUN
esutjss-299	40	2	and	and	CCONJ
esutjss-299	40	3	other	other	ADJ
esutjss-299	40	4	road	road	NOUN
esutjss-299	40	5	users	user	NOUN
esutjss-299	40	6	get	get	AUX
esutjss-299	40	7	exposed	expose	VERB
esutjss-299	40	8	to	to	ADP
esutjss-299	40	9	the	the	DET
esutjss-299	40	10	billboards	billboard	NOUN
esutjss-299	40	11	too	too	ADV
esutjss-299	40	12	.	.	PUNCT
esutjss-299	41	1	there	there	PRON
esutjss-299	41	2	is	be	VERB
esutjss-299	41	3	also	also	ADV
esutjss-299	41	4	the	the	DET
esutjss-299	41	5	possibility	possibility	NOUN
esutjss-299	41	6	of	of	ADP
esutjss-299	41	7	seeing	see	VERB
esutjss-299	41	8	the	the	DET
esutjss-299	41	9	same	same	ADJ
esutjss-299	41	10	billboard	billboard	NOUN
esutjss-299	41	11	more	more	ADV
esutjss-299	41	12	than	than	ADP
esutjss-299	41	13	once	once	ADV
esutjss-299	41	14	a	a	DET
esutjss-299	41	15	day	day	NOUN
esutjss-299	41	16	in	in	ADP
esutjss-299	41	17	various	various	ADJ
esutjss-299	41	18	locations	location	NOUN
esutjss-299	41	19	(	(	PUNCT
esutjss-299	41	20	adsource	adsource	VERB
esutjss-299	41	21	outdoor	outdoor	NOUN
esutjss-299	41	22	,	,	PUNCT
esutjss-299	41	23	n.d	n.d	PROPN
esutjss-299	41	24	;	;	PUNCT
esutjss-299	41	25	cited	cite	VERB
esutjss-299	41	26	in	in	ADP
esutjss-299	41	27	iveson	iveson	PROPN
esutjss-299	41	28	,	,	PUNCT
esutjss-299	41	29	2011	2011	NUM
esutjss-299	41	30	)	)	PUNCT
esutjss-299	41	31	.	.	PUNCT
esutjss-299	42	1	for	for	ADP
esutjss-299	42	2	the	the	DET
esutjss-299	42	3	purpose	purpose	NOUN
esutjss-299	42	4	of	of	ADP
esutjss-299	42	5	conceptual	conceptual	ADJ
esutjss-299	42	6	clarification	clarification	NOUN
esutjss-299	42	7	,	,	PUNCT
esutjss-299	42	8	a	a	DET
esutjss-299	42	9	billboard	billboard	NOUN
esutjss-299	42	10	is	be	AUX
esutjss-299	42	11	a	a	DET
esutjss-299	42	12	stationary	stationary	ADJ
esutjss-299	42	13	outdoor	outdoor	ADJ
esutjss-299	42	14	visual	visual	ADJ
esutjss-299	42	15	platform	platform	NOUN
esutjss-299	42	16	upon	upon	SCONJ
esutjss-299	42	17	which	which	DET
esutjss-299	42	18	advertising	advertising	NOUN
esutjss-299	42	19	or	or	CCONJ
esutjss-299	42	20	public	public	ADJ
esutjss-299	42	21	service	service	NOUN
esutjss-299	42	22	announcements	announcement	NOUN
esutjss-299	42	23	are	be	AUX
esutjss-299	42	24	placed	place	VERB
esutjss-299	42	25	.	.	PUNCT
esutjss-299	43	1	the	the	DET
esutjss-299	43	2	description	description	NOUN
esutjss-299	43	3	includes	include	VERB
esutjss-299	43	4	all	all	DET
esutjss-299	43	5	elevated	elevated	ADJ
esutjss-299	43	6	signs	sign	NOUN
esutjss-299	43	7	and	and	CCONJ
esutjss-299	43	8	signs	sign	NOUN
esutjss-299	43	9	that	that	PRON
esutjss-299	43	10	are	be	AUX
esutjss-299	43	11	attached	attach	VERB
esutjss-299	43	12	on	on	ADP
esutjss-299	43	13	top	top	NOUN
esutjss-299	43	14	of	of	ADP
esutjss-299	43	15	roofs	roof	NOUN
esutjss-299	43	16	and	and	CCONJ
esutjss-299	43	17	sides	side	NOUN
esutjss-299	43	18	of	of	ADP
esutjss-299	43	19	buildings	building	NOUN
esutjss-299	43	20	,	,	PUNCT
esutjss-299	43	21	but	but	CCONJ
esutjss-299	43	22	,	,	PUNCT
esutjss-299	43	23	excludes	exclude	VERB
esutjss-299	43	24	advertisements	advertisement	NOUN
esutjss-299	43	25	on	on	ADP
esutjss-299	43	26	the	the	DET
esutjss-299	43	27	sides	side	NOUN
esutjss-299	43	28	and	and	CCONJ
esutjss-299	43	29	tails	tail	NOUN
esutjss-299	43	30	of	of	ADP
esutjss-299	43	31	buses	bus	NOUN
esutjss-299	43	32	,	,	PUNCT
esutjss-299	43	33	handbills	handbill	NOUN
esutjss-299	43	34	,	,	PUNCT
esutjss-299	43	35	highway	highway	NOUN
esutjss-299	43	36	department	department	NOUN
esutjss-299	43	37	signs	sign	NOUN
esutjss-299	43	38	,	,	PUNCT
esutjss-299	43	39	banners	banner	NOUN
esutjss-299	43	40	,	,	PUNCT
esutjss-299	43	41	posters	poster	NOUN
esutjss-299	43	42	,	,	PUNCT
esutjss-299	43	43	advertisements	advertisement	NOUN
esutjss-299	43	44	painted	paint	VERB
esutjss-299	43	45	on	on	ADP
esutjss-299	43	46	the	the	DET
esutjss-299	43	47	body	body	NOUN
esutjss-299	43	48	of	of	ADP
esutjss-299	43	49	buildings	building	NOUN
esutjss-299	43	50	,	,	PUNCT
esutjss-299	43	51	and	and	CCONJ
esutjss-299	43	52	bus	bus	NOUN
esutjss-299	43	53	shelter	shelter	NOUN
esutjss-299	43	54	advertisements	advertisement	NOUN
esutjss-299	43	55	(	(	PUNCT
esutjss-299	43	56	luke	luke	ADJ
esutjss-299	43	57	,	,	PUNCT
esutjss-299	43	58	esmundo	esmundo	NOUN
esutjss-299	43	59	&	&	CCONJ
esutjss-299	43	60	bloom	bloom	PROPN
esutjss-299	43	61	,	,	PUNCT
esutjss-299	43	62	2000	2000	NUM
esutjss-299	43	63	)	)	PUNCT
esutjss-299	43	64	.	.	PUNCT
esutjss-299	44	1	for	for	ADP
esutjss-299	44	2	an	an	DET
esutjss-299	44	3	advertisement	advertisement	NOUN
esutjss-299	44	4	on	on	ADP
esutjss-299	44	5	a	a	DET
esutjss-299	44	6	billboard	billboard	NOUN
esutjss-299	44	7	to	to	PART
esutjss-299	44	8	add	add	VERB
esutjss-299	44	9	to	to	ADP
esutjss-299	44	10	the	the	DET
esutjss-299	44	11	success	success	NOUN
esutjss-299	44	12	of	of	ADP
esutjss-299	44	13	a	a	DET
esutjss-299	44	14	product	product	NOUN
esutjss-299	44	15	,	,	PUNCT
esutjss-299	44	16	it	it	PRON
esutjss-299	44	17	has	have	VERB
esutjss-299	44	18	to	to	PART
esutjss-299	44	19	be	be	AUX
esutjss-299	44	20	planned	plan	VERB
esutjss-299	44	21	in	in	ADP
esutjss-299	44	22	such	such	DET
esutjss-299	44	23	a	a	DET
esutjss-299	44	24	manner	manner	NOUN
esutjss-299	44	25	conforms	conform	VERB
esutjss-299	44	26	to	to	ADP
esutjss-299	44	27	the	the	DET
esutjss-299	44	28	five	five	NUM
esutjss-299	44	29	phases	phase	NOUN
esutjss-299	44	30	of	of	ADP
esutjss-299	44	31	the	the	DET
esutjss-299	44	32	aidca	aidca	PROPN
esutjss-299	44	33	model	model	PROPN
esutjss-299	44	34	.	.	PUNCT
esutjss-299	45	1	that	that	PRON
esutjss-299	45	2	is	is	ADV
esutjss-299	45	3	,	,	PUNCT
esutjss-299	45	4	it	it	PRON
esutjss-299	45	5	must	must	AUX
esutjss-299	45	6	grab	grab	VERB
esutjss-299	45	7	attention	attention	NOUN
esutjss-299	45	8	;	;	PUNCT
esutjss-299	45	9	pick	pick	VERB
esutjss-299	45	10	audience	audience	NOUN
esutjss-299	45	11	interest	interest	NOUN
esutjss-299	45	12	on	on	ADP
esutjss-299	45	13	the	the	DET
esutjss-299	45	14	product	product	NOUN
esutjss-299	45	15	;	;	PUNCT
esutjss-299	45	16	stimulate	stimulate	VERB
esutjss-299	45	17	desire	desire	NOUN
esutjss-299	45	18	;	;	PUNCT
esutjss-299	45	19	develop	develop	VERB
esutjss-299	45	20	conviction	conviction	NOUN
esutjss-299	45	21	within	within	ADP
esutjss-299	45	22	your	your	PRON
esutjss-299	45	23	prospects	prospect	NOUN
esutjss-299	45	24	,	,	PUNCT
esutjss-299	45	25	and	and	CCONJ
esutjss-299	45	26	finally	finally	ADV
esutjss-299	45	27	,	,	PUNCT
esutjss-299	45	28	inspire	inspire	VERB
esutjss-299	45	29	them	they	PRON
esutjss-299	45	30	to	to	PART
esutjss-299	45	31	take	take	VERB
esutjss-299	45	32	action	action	NOUN
esutjss-299	45	33	.	.	PUNCT
esutjss-299	46	1	the	the	DET
esutjss-299	46	2	aidca	aidca	PROPN
esutjss-299	46	3	model	model	PROPN
esutjss-299	46	4	implies	imply	VERB
esutjss-299	46	5	that	that	SCONJ
esutjss-299	46	6	the	the	DET
esutjss-299	46	7	billboard	billboard	NOUN
esutjss-299	46	8	should	should	AUX
esutjss-299	46	9	inject	inject	VERB
esutjss-299	46	10	memorable	memorable	ADJ
esutjss-299	46	11	and	and	CCONJ
esutjss-299	46	12	believable	believable	ADJ
esutjss-299	46	13	messages	message	NOUN
esutjss-299	46	14	that	that	PRON
esutjss-299	46	15	will	will	AUX
esutjss-299	46	16	trigger	trigger	VERB
esutjss-299	46	17	consumers	consumer	NOUN
esutjss-299	46	18	to	to	PART
esutjss-299	46	19	act	act	VERB
esutjss-299	46	20	in	in	ADP
esutjss-299	46	21	a	a	DET
esutjss-299	46	22	certain	certain	ADJ
esutjss-299	46	23	way	way	NOUN
esutjss-299	46	24	(	(	PUNCT
esutjss-299	46	25	brierley	brierley	NOUN
esutjss-299	46	26	,	,	PUNCT
esutjss-299	46	27	2002	2002	NUM
esutjss-299	46	28	,	,	PUNCT
esutjss-299	46	29	cited	cite	VERB
esutjss-299	46	30	in	in	ADP
esutjss-299	46	31	ugonna	ugonna	NOUN
esutjss-299	46	32	,	,	PUNCT
esutjss-299	46	33	okolo	okolo	PROPN
esutjss-299	46	34	,	,	PUNCT
esutjss-299	46	35	obikeze	obikeze	ADJ
esutjss-299	46	36	,	,	PUNCT
esutjss-299	46	37	ohanagorom	ohanagorom	PROPN
esutjss-299	46	38	,	,	PUNCT
esutjss-299	46	39	nwodo	nwodo	NOUN
esutjss-299	46	40	,	,	PUNCT
esutjss-299	46	41	&	&	CCONJ
esutjss-299	46	42	oranusi	oranusi	PROPN
esutjss-299	46	43	,	,	PUNCT
esutjss-299	46	44	2017	2017	NUM
esutjss-299	46	45	)	)	PUNCT
esutjss-299	46	46	.	.	PUNCT
esutjss-299	47	1	statement	statement	NOUN
esutjss-299	47	2	of	of	ADP
esutjss-299	47	3	the	the	DET
esutjss-299	47	4	problem	problem	NOUN
esutjss-299	47	5	globally	globally	ADV
esutjss-299	47	6	,	,	PUNCT
esutjss-299	47	7	outdoor	outdoor	ADJ
esutjss-299	47	8	advertising	advertising	NOUN
esutjss-299	47	9	of	of	ADP
esutjss-299	47	10	beer	beer	NOUN
esutjss-299	47	11	and	and	CCONJ
esutjss-299	47	12	other	other	ADJ
esutjss-299	47	13	alcoholic	alcoholic	ADJ
esutjss-299	47	14	beverages	beverage	NOUN
esutjss-299	47	15	using	use	VERB
esutjss-299	47	16	billboards	billboard	NOUN
esutjss-299	47	17	is	be	AUX
esutjss-299	47	18	viewed	view	VERB
esutjss-299	47	19	with	with	ADP
esutjss-299	47	20	concern	concern	NOUN
esutjss-299	47	21	because	because	SCONJ
esutjss-299	47	22	of	of	ADP
esutjss-299	47	23	the	the	DET
esutjss-299	47	24	harmful	harmful	ADJ
esutjss-299	47	25	effects	effect	NOUN
esutjss-299	47	26	of	of	ADP
esutjss-299	47	27	alcohol	alcohol	NOUN
esutjss-299	47	28	on	on	ADP
esutjss-299	47	29	health	health	NOUN
esutjss-299	47	30	and	and	CCONJ
esutjss-299	47	31	other	other	ADJ
esutjss-299	47	32	socioeconomic	socioeconomic	ADJ
esutjss-299	47	33	consequences	consequence	NOUN
esutjss-299	47	34	.	.	PUNCT
esutjss-299	48	1	despite	despite	SCONJ
esutjss-299	48	2	the	the	DET
esutjss-299	48	3	regulation	regulation	NOUN
esutjss-299	48	4	of	of	ADP
esutjss-299	48	5	alcohol	alcohol	NOUN
esutjss-299	48	6	advertising	advertising	NOUN
esutjss-299	48	7	,	,	PUNCT
esutjss-299	48	8	distribution	distribution	NOUN
esutjss-299	48	9	and	and	CCONJ
esutjss-299	48	10	352	352	NUM
esutjss-299	48	11	consumption	consumption	NOUN
esutjss-299	48	12	,	,	PUNCT
esutjss-299	48	13	billboard	billboard	NOUN
esutjss-299	48	14	advertising	advertising	NOUN
esutjss-299	48	15	of	of	ADP
esutjss-299	48	16	lager	lager	NOUN
esutjss-299	48	17	beer	beer	NOUN
esutjss-299	48	18	brands	brand	NOUN
esutjss-299	48	19	has	have	AUX
esutjss-299	48	20	become	become	VERB
esutjss-299	48	21	pervasive	pervasive	ADJ
esutjss-299	48	22	in	in	ADP
esutjss-299	48	23	south	south	NOUN
esutjss-299	48	24	-	-	PUNCT
esutjss-299	48	25	east	east	NOUN
esutjss-299	48	26	,	,	PUNCT
esutjss-299	48	27	nigeria	nigeria	PROPN
esutjss-299	48	28	.	.	PUNCT
esutjss-299	49	1	these	these	DET
esutjss-299	49	2	lager	lager	NOUN
esutjss-299	49	3	beer	beer	NOUN
esutjss-299	49	4	billboards	billboard	NOUN
esutjss-299	49	5	appear	appear	VERB
esutjss-299	49	6	in	in	ADP
esutjss-299	49	7	different	different	ADJ
esutjss-299	49	8	sizes	size	NOUN
esutjss-299	49	9	and	and	CCONJ
esutjss-299	49	10	dimensions	dimension	NOUN
esutjss-299	49	11	and	and	CCONJ
esutjss-299	49	12	with	with	ADP
esutjss-299	49	13	captivating	captivate	VERB
esutjss-299	49	14	messages	message	NOUN
esutjss-299	49	15	or	or	CCONJ
esutjss-299	49	16	images	image	NOUN
esutjss-299	49	17	that	that	PRON
esutjss-299	49	18	are	be	AUX
esutjss-299	49	19	presumably	presumably	ADV
esutjss-299	49	20	capable	capable	ADJ
esutjss-299	49	21	of	of	ADP
esutjss-299	49	22	catching	catch	VERB
esutjss-299	49	23	the	the	DET
esutjss-299	49	24	attention	attention	NOUN
esutjss-299	49	25	of	of	ADP
esutjss-299	49	26	passers	passer	NOUN
esutjss-299	49	27	-	-	PUNCT
esutjss-299	49	28	by	by	ADP
esutjss-299	49	29	.	.	PUNCT
esutjss-299	50	1	its	its	PRON
esutjss-299	50	2	impact	impact	NOUN
esutjss-299	50	3	is	be	AUX
esutjss-299	50	4	predicated	predicate	VERB
esutjss-299	50	5	on	on	ADP
esutjss-299	50	6	the	the	DET
esutjss-299	50	7	strength	strength	NOUN
esutjss-299	50	8	of	of	ADP
esutjss-299	50	9	placement	placement	NOUN
esutjss-299	50	10	in	in	ADP
esutjss-299	50	11	an	an	DET
esutjss-299	50	12	area	area	NOUN
esutjss-299	50	13	with	with	ADP
esutjss-299	50	14	a	a	DET
esutjss-299	50	15	high	high	ADJ
esutjss-299	50	16	population	population	NOUN
esutjss-299	50	17	concentration	concentration	NOUN
esutjss-299	50	18	and	and	CCONJ
esutjss-299	50	19	multiple	multiple	ADJ
esutjss-299	50	20	exposures	exposure	NOUN
esutjss-299	50	21	to	to	ADP
esutjss-299	50	22	one	one	NUM
esutjss-299	50	23	image	image	NOUN
esutjss-299	50	24	over	over	ADP
esutjss-299	50	25	a	a	DET
esutjss-299	50	26	long	long	ADJ
esutjss-299	50	27	period	period	NOUN
esutjss-299	50	28	of	of	ADP
esutjss-299	50	29	time	time	NOUN
esutjss-299	50	30	.	.	PUNCT
esutjss-299	51	1	statistics	statistic	NOUN
esutjss-299	51	2	show	show	VERB
esutjss-299	51	3	that	that	SCONJ
esutjss-299	51	4	on	on	ADP
esutjss-299	51	5	average	average	ADJ
esutjss-299	51	6	,	,	PUNCT
esutjss-299	51	7	medium	medium	ADJ
esutjss-299	51	8	-	-	PUNCT
esutjss-299	51	9	sized	sized	ADJ
esutjss-299	51	10	billboards	billboard	NOUN
esutjss-299	51	11	receive	receive	VERB
esutjss-299	51	12	10,000	10,000	NUM
esutjss-299	51	13	to	to	PART
esutjss-299	51	14	20,000	20,000	NUM
esutjss-299	51	15	views	view	NOUN
esutjss-299	51	16	per	per	ADP
esutjss-299	51	17	location	location	NOUN
esutjss-299	51	18	per	per	ADP
esutjss-299	51	19	day	day	NOUN
esutjss-299	51	20	(	(	PUNCT
esutjss-299	51	21	blueline	blueline	NOUN
esutjss-299	51	22	media	media	PROPN
esutjss-299	51	23	,	,	PUNCT
esutjss-299	51	24	cited	cite	VERB
esutjss-299	51	25	in	in	ADP
esutjss-299	51	26	,	,	PUNCT
esutjss-299	51	27	thomas	thomas	PROPN
esutjss-299	51	28	,	,	PUNCT
esutjss-299	51	29	2015	2015	NUM
esutjss-299	51	30	)	)	PUNCT
esutjss-299	51	31	.	.	PUNCT
esutjss-299	52	1	scholars	scholar	NOUN
esutjss-299	52	2	like	like	ADP
esutjss-299	52	3	dumbili	dumbili	NOUN
esutjss-299	52	4	(	(	PUNCT
esutjss-299	52	5	2015a	2015a	NUM
esutjss-299	52	6	)	)	PUNCT
esutjss-299	52	7	,	,	PUNCT
esutjss-299	52	8	dumbili	dumbili	NOUN
esutjss-299	52	9	and	and	CCONJ
esutjss-299	52	10	williams	williams	PROPN
esutjss-299	52	11	(	(	PUNCT
esutjss-299	52	12	2016b	2016b	NUM
esutjss-299	52	13	)	)	PUNCT
esutjss-299	52	14	,	,	PUNCT
esutjss-299	52	15	and	and	CCONJ
esutjss-299	52	16	,	,	PUNCT
esutjss-299	52	17	anderson	anderson	PROPN
esutjss-299	52	18	,	,	PUNCT
esutjss-299	52	19	de	de	PROPN
esutjss-299	52	20	bruijn	bruijn	PROPN
esutjss-299	52	21	,	,	PUNCT
esutjss-299	52	22	angus	angus	NOUN
esutjss-299	52	23	,	,	PUNCT
esutjss-299	52	24	gordon	gordon	PROPN
esutjss-299	52	25	,	,	PUNCT
esutjss-299	52	26	and	and	CCONJ
esutjss-299	52	27	hastings	hastings	PROPN
esutjss-299	52	28	(	(	PUNCT
esutjss-299	52	29	2009	2009	NUM
esutjss-299	52	30	)	)	PUNCT
esutjss-299	52	31	have	have	AUX
esutjss-299	52	32	examined	examine	VERB
esutjss-299	52	33	the	the	DET
esutjss-299	52	34	impact	impact	NOUN
esutjss-299	52	35	of	of	ADP
esutjss-299	52	36	exposure	exposure	NOUN
esutjss-299	52	37	to	to	ADP
esutjss-299	52	38	such	such	ADJ
esutjss-299	52	39	media	medium	NOUN
esutjss-299	52	40	advertisement	advertisement	NOUN
esutjss-299	52	41	on	on	ADP
esutjss-299	52	42	inclination	inclination	NOUN
esutjss-299	52	43	and	and	CCONJ
esutjss-299	52	44	motivation	motivation	NOUN
esutjss-299	52	45	to	to	PART
esutjss-299	52	46	purchase	purchase	VERB
esutjss-299	52	47	and	and	CCONJ
esutjss-299	52	48	or	or	CCONJ
esutjss-299	52	49	to	to	PART
esutjss-299	52	50	consume	consume	VERB
esutjss-299	52	51	alcohol	alcohol	NOUN
esutjss-299	52	52	.	.	PUNCT
esutjss-299	53	1	however	however	ADV
esutjss-299	53	2	,	,	PUNCT
esutjss-299	53	3	none	none	NOUN
esutjss-299	53	4	of	of	ADP
esutjss-299	53	5	these	these	DET
esutjss-299	53	6	studies	study	NOUN
esutjss-299	53	7	targeted	target	VERB
esutjss-299	53	8	billboard	billboard	NOUN
esutjss-299	53	9	advertising	advertising	NOUN
esutjss-299	53	10	of	of	ADP
esutjss-299	53	11	lager	lager	NOUN
esutjss-299	53	12	beer	beer	NOUN
esutjss-299	53	13	nor	nor	CCONJ
esutjss-299	53	14	focused	focus	VERB
esutjss-299	53	15	on	on	ADP
esutjss-299	53	16	south	south	PROPN
esutjss-299	53	17	-	-	PUNCT
esutjss-299	53	18	east	east	NOUN
esutjss-299	53	19	,	,	PUNCT
esutjss-299	53	20	nigeria	nigeria	PROPN
esutjss-299	53	21	,	,	PUNCT
esutjss-299	53	22	where	where	SCONJ
esutjss-299	53	23	consumption	consumption	NOUN
esutjss-299	53	24	of	of	ADP
esutjss-299	53	25	alcohol	alcohol	NOUN
esutjss-299	53	26	is	be	AUX
esutjss-299	53	27	considered	consider	VERB
esutjss-299	53	28	part	part	NOUN
esutjss-299	53	29	of	of	ADP
esutjss-299	53	30	the	the	DET
esutjss-299	53	31	social	social	ADJ
esutjss-299	53	32	life	life	NOUN
esutjss-299	53	33	(	(	PUNCT
esutjss-299	53	34	lasebikan	lasebikan	ADJ
esutjss-299	53	35	,	,	PUNCT
esutjss-299	53	36	ayinde	ayinde	ADJ
esutjss-299	53	37	,	,	PUNCT
esutjss-299	53	38	odunleye	odunleye	NOUN
esutjss-299	53	39	,	,	PUNCT
esutjss-299	53	40	adeyefa	adeyefa	PROPN
esutjss-299	53	41	,	,	PUNCT
esutjss-299	53	42	adepoju	adepoju	PROPN
esutjss-299	53	43	,	,	PUNCT
esutjss-299	53	44	&	&	CCONJ
esutjss-299	53	45	fakunle2018	fakunle2018	PROPN
esutjss-299	53	46	;	;	PUNCT
esutjss-299	53	47	(	(	PUNCT
esutjss-299	53	48	ibanga	ibanga	NOUN
esutjss-299	53	49	,	,	PUNCT
esutjss-299	53	50	adetula	adetula	PROPN
esutjss-299	53	51	,	,	PUNCT
esutjss-299	53	52	dagona	dagona	NOUN
esutjss-299	53	53	,	,	PUNCT
esutjss-299	53	54	karick	karick	NOUN
esutjss-299	53	55	,	,	PUNCT
esutjss-299	53	56	&	&	CCONJ
esutjss-299	53	57	ojiji	ojiji	PROPN
esutjss-299	53	58	,	,	PUNCT
esutjss-299	53	59	2005	2005	NUM
esutjss-299	53	60	)	)	PUNCT
esutjss-299	53	61	.	.	PUNCT
esutjss-299	54	1	in	in	ADP
esutjss-299	54	2	view	view	NOUN
esutjss-299	54	3	of	of	ADP
esutjss-299	54	4	this	this	PRON
esutjss-299	54	5	,	,	PUNCT
esutjss-299	54	6	the	the	DET
esutjss-299	54	7	researchers	researcher	NOUN
esutjss-299	54	8	seek	seek	VERB
esutjss-299	54	9	to	to	PART
esutjss-299	54	10	examine	examine	VERB
esutjss-299	54	11	the	the	DET
esutjss-299	54	12	extent	extent	NOUN
esutjss-299	54	13	exposure	exposure	NOUN
esutjss-299	54	14	to	to	ADP
esutjss-299	54	15	lager	lager	NOUN
esutjss-299	54	16	beer	beer	NOUN
esutjss-299	54	17	billboard	billboard	NOUN
esutjss-299	54	18	advertising	advertising	NOUN
esutjss-299	54	19	influences	influence	VERB
esutjss-299	54	20	attitude	attitude	NOUN
esutjss-299	54	21	and	and	CCONJ
esutjss-299	54	22	behaviour	behaviour	NOUN
esutjss-299	54	23	towards	towards	ADP
esutjss-299	54	24	lager	lager	NOUN
esutjss-299	54	25	beer	beer	NOUN
esutjss-299	54	26	consumption	consumption	NOUN
esutjss-299	54	27	in	in	ADP
esutjss-299	54	28	south	south	PROPN
esutjss-299	54	29	-	-	PUNCT
esutjss-299	54	30	east	east	NOUN
esutjss-299	54	31	,	,	PUNCT
esutjss-299	54	32	nigeria	nigeria	PROPN
esutjss-299	54	33	.	.	PUNCT
esutjss-299	55	1	objectives	objective	NOUN
esutjss-299	55	2	of	of	ADP
esutjss-299	55	3	the	the	DET
esutjss-299	55	4	study	study	NOUN
esutjss-299	55	5	1	1	NUM
esutjss-299	55	6	.	.	PUNCT
esutjss-299	55	7	to	to	PART
esutjss-299	55	8	find	find	VERB
esutjss-299	55	9	out	out	ADP
esutjss-299	55	10	the	the	DET
esutjss-299	55	11	extent	extent	NOUN
esutjss-299	55	12	of	of	ADP
esutjss-299	55	13	exposure	exposure	NOUN
esutjss-299	55	14	to	to	ADP
esutjss-299	55	15	lager	lager	NOUN
esutjss-299	55	16	beer	beer	NOUN
esutjss-299	55	17	billboard	billboard	NOUN
esutjss-299	55	18	advertisements	advertisement	NOUN
esutjss-299	55	19	among	among	ADP
esutjss-299	55	20	south	south	ADJ
esutjss-299	55	21	-	-	PUNCT
esutjss-299	55	22	east	east	NOUN
esutjss-299	55	23	residents	resident	NOUN
esutjss-299	55	24	.	.	PUNCT
esutjss-299	56	1	2	2	X
esutjss-299	56	2	.	.	PUNCT
esutjss-299	56	3	to	to	PART
esutjss-299	56	4	examine	examine	VERB
esutjss-299	56	5	the	the	DET
esutjss-299	56	6	south	south	ADJ
esutjss-299	56	7	-	-	PUNCT
esutjss-299	56	8	east	east	NOUN
esutjss-299	56	9	residents	resident	NOUN
esutjss-299	56	10	’	’	PART
esutjss-299	56	11	perception	perception	NOUN
esutjss-299	56	12	of	of	ADP
esutjss-299	56	13	billboard	billboard	NOUN
esutjss-299	56	14	advertisement	advertisement	NOUN
esutjss-299	56	15	of	of	ADP
esutjss-299	56	16	lager	lager	NOUN
esutjss-299	56	17	beer	beer	NOUN
esutjss-299	56	18	.	.	PUNCT
esutjss-299	57	1	3	3	X
esutjss-299	57	2	.	.	X
esutjss-299	57	3	to	to	PART
esutjss-299	57	4	interrogate	interrogate	VERB
esutjss-299	57	5	the	the	DET
esutjss-299	57	6	influence	influence	NOUN
esutjss-299	57	7	of	of	ADP
esutjss-299	57	8	lager	lager	NOUN
esutjss-299	57	9	beer	beer	NOUN
esutjss-299	57	10	billboard	billboard	NOUN
esutjss-299	57	11	advertising	advertising	NOUN
esutjss-299	57	12	on	on	ADP
esutjss-299	57	13	south	south	ADJ
esutjss-299	57	14	-	-	PUNCT
esutjss-299	57	15	east	east	NOUN
esutjss-299	57	16	residents	resident	NOUN
esutjss-299	57	17	’	’	PART
esutjss-299	57	18	behaviour	behaviour	NOUN
esutjss-299	57	19	towards	towards	ADP
esutjss-299	57	20	lager	lager	NOUN
esutjss-299	57	21	beer	beer	NOUN
esutjss-299	57	22	consumption	consumption	NOUN
esutjss-299	57	23	.	.	PUNCT
esutjss-299	58	1	literature	literature	NOUN
esutjss-299	58	2	review	review	PROPN
esutjss-299	58	3	billboard	billboard	NOUN
esutjss-299	58	4	advertising	advertising	NOUN
esutjss-299	58	5	advertising	advertising	NOUN
esutjss-299	58	6	is	be	AUX
esutjss-299	58	7	simply	simply	ADV
esutjss-299	58	8	the	the	DET
esutjss-299	58	9	process	process	NOUN
esutjss-299	58	10	of	of	ADP
esutjss-299	58	11	creating	create	VERB
esutjss-299	58	12	awareness	awareness	NOUN
esutjss-299	58	13	about	about	ADP
esutjss-299	58	14	the	the	DET
esutjss-299	58	15	existence	existence	NOUN
esutjss-299	58	16	of	of	ADP
esutjss-299	58	17	goods	good	NOUN
esutjss-299	58	18	and	and	CCONJ
esutjss-299	58	19	services	service	NOUN
esutjss-299	58	20	to	to	ADP
esutjss-299	58	21	a	a	DET
esutjss-299	58	22	target	target	NOUN
esutjss-299	58	23	audience	audience	NOUN
esutjss-299	58	24	.	.	PUNCT
esutjss-299	59	1	advertising	advertising	NOUN
esutjss-299	59	2	is	be	AUX
esutjss-299	59	3	defined	define	VERB
esutjss-299	59	4	as	as	ADP
esutjss-299	59	5	any	any	DET
esutjss-299	59	6	non	non	ADJ
esutjss-299	59	7	-	-	ADJ
esutjss-299	59	8	personal	personal	ADJ
esutjss-299	59	9	communication	communication	NOUN
esutjss-299	59	10	means	mean	NOUN
esutjss-299	59	11	of	of	ADP
esutjss-299	59	12	ideas	idea	NOUN
esutjss-299	59	13	or	or	CCONJ
esutjss-299	59	14	products	product	NOUN
esutjss-299	59	15	by	by	ADP
esutjss-299	59	16	using	use	VERB
esutjss-299	59	17	mass	mass	ADJ
esutjss-299	59	18	communications	communication	NOUN
esutjss-299	59	19	media	medium	NOUN
esutjss-299	59	20	such	such	ADJ
esutjss-299	59	21	as	as	ADP
esutjss-299	59	22	television	television	NOUN
esutjss-299	59	23	,	,	PUNCT
esutjss-299	59	24	newspapers	newspaper	NOUN
esutjss-299	59	25	,	,	PUNCT
esutjss-299	59	26	magazines	magazine	NOUN
esutjss-299	59	27	,	,	PUNCT
esutjss-299	59	28	cinema	cinema	NOUN
esutjss-299	59	29	,	,	PUNCT
esutjss-299	59	30	radio	radio	NOUN
esutjss-299	59	31	etc	etc	X
esutjss-299	59	32	.	.	X
esutjss-299	59	33	and	and	CCONJ
esutjss-299	59	34	is	be	AUX
esutjss-299	59	35	implemented	implement	VERB
esutjss-299	59	36	through	through	ADP
esutjss-299	59	37	a	a	DET
esutjss-299	59	38	specific	specific	ADJ
esutjss-299	59	39	sponsor	sponsor	NOUN
esutjss-299	59	40	,	,	PUNCT
esutjss-299	59	41	who	who	PRON
esutjss-299	59	42	paid	pay	VERB
esutjss-299	59	43	to	to	PART
esutjss-299	59	44	influence	influence	VERB
esutjss-299	59	45	consumer	consumer	NOUN
esutjss-299	59	46	behaviour	behaviour	NOUN
esutjss-299	59	47	.	.	PUNCT
esutjss-299	60	1	advertising	advertising	NOUN
esutjss-299	60	2	is	be	AUX
esutjss-299	60	3	a	a	DET
esutjss-299	60	4	form	form	NOUN
esutjss-299	60	5	of	of	ADP
esutjss-299	60	6	non	non	ADJ
esutjss-299	60	7	-	-	ADJ
esutjss-299	60	8	personal	personal	ADJ
esutjss-299	60	9	method	method	NOUN
esutjss-299	60	10	of	of	ADP
esutjss-299	60	11	communicating	communicate	VERB
esutjss-299	60	12	information	information	NOUN
esutjss-299	60	13	which	which	PRON
esutjss-299	60	14	is	be	AUX
esutjss-299	60	15	usually	usually	ADV
esutjss-299	60	16	paid	pay	VERB
esutjss-299	60	17	for	for	ADP
esutjss-299	60	18	by	by	ADP
esutjss-299	60	19	a	a	DET
esutjss-299	60	20	sponsor	sponsor	NOUN
esutjss-299	60	21	through	through	ADP
esutjss-299	60	22	various	various	ADJ
esutjss-299	60	23	media	medium	NOUN
esutjss-299	60	24	.	.	PUNCT
esutjss-299	61	1	the	the	DET
esutjss-299	61	2	focal	focal	ADJ
esutjss-299	61	3	point	point	NOUN
esutjss-299	61	4	of	of	ADP
esutjss-299	61	5	these	these	DET
esutjss-299	61	6	definitions	definition	NOUN
esutjss-299	61	7	is	be	AUX
esutjss-299	61	8	that	that	SCONJ
esutjss-299	61	9	advertising	advertising	NOUN
esutjss-299	61	10	is	be	AUX
esutjss-299	61	11	a	a	DET
esutjss-299	61	12	persuasive	persuasive	ADJ
esutjss-299	61	13	communication	communication	NOUN
esutjss-299	61	14	,	,	PUNCT
esutjss-299	61	15	because	because	SCONJ
esutjss-299	61	16	it	it	PRON
esutjss-299	61	17	tries	try	VERB
esutjss-299	61	18	to	to	PART
esutjss-299	61	19	influence	influence	VERB
esutjss-299	61	20	an	an	DET
esutjss-299	61	21	audience	audience	NOUN
esutjss-299	61	22	to	to	PART
esutjss-299	61	23	take	take	VERB
esutjss-299	61	24	to	to	ADP
esutjss-299	61	25	the	the	DET
esutjss-299	61	26	sponsor	sponsor	NOUN
esutjss-299	61	27	’s	’s	PART
esutjss-299	61	28	point	point	NOUN
esutjss-299	61	29	of	of	ADP
esutjss-299	61	30	view	view	NOUN
esutjss-299	61	31	and	and	CCONJ
esutjss-299	61	32	also	also	ADV
esutjss-299	61	33	take	take	VERB
esutjss-299	61	34	some	some	DET
esutjss-299	61	35	appropriate	appropriate	ADJ
esutjss-299	61	36	actions	action	NOUN
esutjss-299	61	37	towards	towards	ADP
esutjss-299	61	38	an	an	DET
esutjss-299	61	39	object	object	NOUN
esutjss-299	61	40	(	(	PUNCT
esutjss-299	61	41	idea	idea	NOUN
esutjss-299	61	42	,	,	PUNCT
esutjss-299	61	43	product	product	NOUN
esutjss-299	61	44	or	or	CCONJ
esutjss-299	61	45	service	service	NOUN
esutjss-299	61	46	)	)	PUNCT
esutjss-299	61	47	of	of	ADP
esutjss-299	61	48	advertisement	advertisement	NOUN
esutjss-299	61	49	.	.	PUNCT
esutjss-299	62	1	“	"	PUNCT
esutjss-299	62	2	an	an	DET
esutjss-299	62	3	advertisement	advertisement	NOUN
esutjss-299	62	4	is	be	AUX
esutjss-299	62	5	defined	define	VERB
esutjss-299	62	6	by	by	ADP
esutjss-299	62	7	the	the	DET
esutjss-299	62	8	advertising	advertising	NOUN
esutjss-299	62	9	practitioners	practitioner	NOUN
esutjss-299	62	10	council	council	PROPN
esutjss-299	62	11	of	of	ADP
esutjss-299	62	12	nigeria(apcon	nigeria(apcon	PROPN
esutjss-299	62	13	)	)	PUNCT
esutjss-299	62	14	as	as	ADP
esutjss-299	62	15	a	a	DET
esutjss-299	62	16	‘	'	PUNCT
esutjss-299	62	17	communication	communication	NOUN
esutjss-299	62	18	in	in	ADP
esutjss-299	62	19	the	the	DET
esutjss-299	62	20	media	medium	NOUN
esutjss-299	62	21	paid	pay	VERB
esutjss-299	62	22	for	for	ADP
esutjss-299	62	23	by	by	ADP
esutjss-299	62	24	an	an	DET
esutjss-299	62	25	identifiable	identifiable	ADJ
esutjss-299	62	26	sponsor	sponsor	NOUN
esutjss-299	62	27	and	and	CCONJ
esutjss-299	62	28	directed	direct	VERB
esutjss-299	62	29	at	at	ADP
esutjss-299	62	30	a	a	DET
esutjss-299	62	31	target	target	NOUN
esutjss-299	62	32	audience	audience	NOUN
esutjss-299	62	33	with	with	ADP
esutjss-299	62	34	the	the	DET
esutjss-299	62	35	aim	aim	NOUN
esutjss-299	62	36	of	of	ADP
esutjss-299	62	37	transferring	transfer	VERB
esutjss-299	62	38	information	information	NOUN
esutjss-299	62	39	about	about	ADP
esutjss-299	62	40	a	a	DET
esutjss-299	62	41	product	product	NOUN
esutjss-299	62	42	,	,	PUNCT
esutjss-299	62	43	service	service	NOUN
esutjss-299	62	44	,	,	PUNCT
esutjss-299	62	45	idea	idea	NOUN
esutjss-299	62	46	or	or	CCONJ
esutjss-299	62	47	cause	cause	VERB
esutjss-299	62	48	”	"	PUNCT
esutjss-299	62	49	(	(	PUNCT
esutjss-299	62	50	ukaegbu	ukaegbu	NOUN
esutjss-299	62	51	,	,	PUNCT
esutjss-299	62	52	2013	2013	NUM
esutjss-299	62	53	;	;	PUNCT
esutjss-299	62	54	cited	cite	VERB
esutjss-299	62	55	in	in	ADP
esutjss-299	62	56	ugonna	ugonna	NOUN
esutjss-299	62	57	,	,	PUNCT
esutjss-299	62	58	okolo	okolo	PROPN
esutjss-299	62	59	,	,	PUNCT
esutjss-299	62	60	obikeze	obikeze	ADJ
esutjss-299	62	61	,	,	PUNCT
esutjss-299	62	62	ohanagorom	ohanagorom	PROPN
esutjss-299	62	63	,	,	PUNCT
esutjss-299	62	64	nwodo	nwodo	PROPN
esutjss-299	62	65	&	&	CCONJ
esutjss-299	62	66	oranusi	oranusi	PROPN
esutjss-299	62	67	,	,	PUNCT
esutjss-299	62	68	2017	2017	NUM
esutjss-299	62	69	)	)	PUNCT
esutjss-299	62	70	.	.	PUNCT
esutjss-299	63	1	billboards	billboard	NOUN
esutjss-299	63	2	is	be	AUX
esutjss-299	63	3	a	a	DET
esutjss-299	63	4	form	form	NOUN
esutjss-299	63	5	of	of	ADP
esutjss-299	63	6	outdoor	outdoor	ADJ
esutjss-299	63	7	advertising	advertising	NOUN
esutjss-299	63	8	and	and	CCONJ
esutjss-299	63	9	for	for	SCONJ
esutjss-299	63	10	a	a	DET
esutjss-299	63	11	billboard	billboard	NOUN
esutjss-299	63	12	to	to	PART
esutjss-299	63	13	contribute	contribute	VERB
esutjss-299	63	14	to	to	ADP
esutjss-299	63	15	the	the	DET
esutjss-299	63	16	success	success	NOUN
esutjss-299	63	17	of	of	ADP
esutjss-299	63	18	a	a	DET
esutjss-299	63	19	product	product	NOUN
esutjss-299	63	20	,	,	PUNCT
esutjss-299	63	21	it	it	PRON
esutjss-299	63	22	has	have	VERB
esutjss-299	63	23	to	to	PART
esutjss-299	63	24	be	be	AUX
esutjss-299	63	25	designed	design	VERB
esutjss-299	63	26	so	so	SCONJ
esutjss-299	63	27	that	that	SCONJ
esutjss-299	63	28	the	the	DET
esutjss-299	63	29	customer	customer	NOUN
esutjss-299	63	30	passes	pass	VERB
esutjss-299	63	31	through	through	ADP
esutjss-299	63	32	the	the	DET
esutjss-299	63	33	five	five	NUM
esutjss-299	63	34	phases	phase	NOUN
esutjss-299	63	35	of	of	ADP
esutjss-299	63	36	the	the	DET
esutjss-299	63	37	aidca	aidca	PROPN
esutjss-299	63	38	theory	theory	NOUN
esutjss-299	63	39	,	,	PUNCT
esutjss-299	63	40	with	with	ADP
esutjss-299	63	41	all	all	PRON
esutjss-299	63	42	being	be	AUX
esutjss-299	63	43	equally	equally	ADV
esutjss-299	63	44	important	important	ADJ
esutjss-299	63	45	.	.	PUNCT
esutjss-299	64	1	the	the	DET
esutjss-299	64	2	aidca	aidca	PROPN
esutjss-299	64	3	theory	theory	NOUN
esutjss-299	64	4	implies	imply	VERB
esutjss-299	64	5	that	that	SCONJ
esutjss-299	64	6	the	the	DET
esutjss-299	64	7	billboard	billboard	NOUN
esutjss-299	64	8	should	should	AUX
esutjss-299	64	9	inject	inject	VERB
esutjss-299	64	10	memorable	memorable	ADJ
esutjss-299	64	11	and	and	CCONJ
esutjss-299	64	12	believable	believable	ADJ
esutjss-299	64	13	messages	message	NOUN
esutjss-299	64	14	that	that	PRON
esutjss-299	64	15	will	will	AUX
esutjss-299	64	16	trigger	trigger	VERB
esutjss-299	64	17	consumers	consumer	NOUN
esutjss-299	64	18	to	to	PART
esutjss-299	64	19	act	act	VERB
esutjss-299	64	20	in	in	ADP
esutjss-299	64	21	a	a	DET
esutjss-299	64	22	certain	certain	ADJ
esutjss-299	64	23	way	way	NOUN
esutjss-299	64	24	(	(	PUNCT
esutjss-299	64	25	brierley	brierley	NOUN
esutjss-299	64	26	,	,	PUNCT
esutjss-299	64	27	2002	2002	NUM
esutjss-299	64	28	in	in	ADP
esutjss-299	64	29	ugnna	ugnna	ADJ
esutjss-299	64	30	et	et	PROPN
esutjss-299	64	31	al	al	PROPN
esutjss-299	64	32	,	,	PUNCT
esutjss-299	64	33	2017	2017	NUM
esutjss-299	64	34	)	)	PUNCT
esutjss-299	64	35	.	.	PUNCT
esutjss-299	65	1	billboard	billboard	NOUN
esutjss-299	65	2	is	be	AUX
esutjss-299	65	3	usually	usually	ADV
esutjss-299	65	4	targeted	target	VERB
esutjss-299	65	5	at	at	ADP
esutjss-299	65	6	passers	passer	NOUN
esutjss-299	65	7	-	-	PUNCT
esutjss-299	65	8	by	by	ADP
esutjss-299	65	9	,	,	PUNCT
esutjss-299	65	10	drivers	driver	NOUN
esutjss-299	65	11	,	,	PUNCT
esutjss-299	65	12	those	those	PRON
esutjss-299	65	13	in	in	ADP
esutjss-299	65	14	moving	move	VERB
esutjss-299	65	15	vehicle	vehicle	NOUN
esutjss-299	65	16	and	and	CCONJ
esutjss-299	65	17	pedestrian	pedestrian	NOUN
esutjss-299	65	18	traffic	traffic	NOUN
esutjss-299	65	19	.	.	PUNCT
esutjss-299	66	1	they	they	PRON
esutjss-299	66	2	are	be	AUX
esutjss-299	66	3	characterized	characterize	VERB
esutjss-299	66	4	by	by	ADP
esutjss-299	66	5	attractive	attractive	ADJ
esutjss-299	66	6	models	model	NOUN
esutjss-299	66	7	images	image	NOUN
esutjss-299	66	8	and	and	CCONJ
esutjss-299	66	9	catchy	catchy	ADJ
esutjss-299	66	10	slogans	slogan	NOUN
esutjss-299	66	11	that	that	PRON
esutjss-299	66	12	attract	attract	VERB
esutjss-299	66	13	attention	attention	NOUN
esutjss-299	66	14	.	.	PUNCT
esutjss-299	67	1	https://bmcpublichealth.biomedcentral.com/articles/10.1186/s12889-018-5344-6#auth-victor_o_-lasebikan	https://bmcpublichealth.biomedcentral.com/articles/10.1186/s12889-018-5344-6#auth-victor_o_-lasebikan	X
esutjss-299	68	1	353	353	NUM
esutjss-299	68	2	the	the	DET
esutjss-299	68	3	importance	importance	NOUN
esutjss-299	68	4	of	of	ADP
esutjss-299	68	5	billboard	billboard	NOUN
esutjss-299	68	6	includes	include	VERB
esutjss-299	68	7	:	:	PUNCT
esutjss-299	68	8	high	high	ADJ
esutjss-299	68	9	visual	visual	ADJ
esutjss-299	68	10	impact	impact	NOUN
esutjss-299	68	11	,	,	PUNCT
esutjss-299	68	12	low	low	ADJ
esutjss-299	68	13	cost	cost	NOUN
esutjss-299	68	14	,	,	PUNCT
esutjss-299	68	15	high	high	ADJ
esutjss-299	68	16	product	product	NOUN
esutjss-299	68	17	visibility	visibility	NOUN
esutjss-299	68	18	,	,	PUNCT
esutjss-299	68	19	high	high	ADJ
esutjss-299	68	20	frequency	frequency	NOUN
esutjss-299	68	21	,	,	PUNCT
esutjss-299	68	22	and	and	CCONJ
esutjss-299	68	23	immediate	immediate	ADJ
esutjss-299	68	24	message	message	NOUN
esutjss-299	68	25	delivery	delivery	NOUN
esutjss-299	68	26	.	.	PUNCT
esutjss-299	69	1	one	one	NUM
esutjss-299	69	2	of	of	ADP
esutjss-299	69	3	the	the	DET
esutjss-299	69	4	most	most	ADV
esutjss-299	69	5	effective	effective	ADJ
esutjss-299	69	6	ways	way	NOUN
esutjss-299	69	7	to	to	PART
esutjss-299	69	8	strengthen	strengthen	VERB
esutjss-299	69	9	your	your	PRON
esutjss-299	69	10	company	company	NOUN
esutjss-299	69	11	’s	’s	PART
esutjss-299	69	12	brand	brand	NOUN
esutjss-299	69	13	recognition	recognition	NOUN
esutjss-299	69	14	is	be	AUX
esutjss-299	69	15	billboard	billboard	NOUN
esutjss-299	69	16	advertising	advertising	NOUN
esutjss-299	69	17	because	because	SCONJ
esutjss-299	69	18	if	if	SCONJ
esutjss-299	69	19	placed	place	VERB
esutjss-299	69	20	in	in	ADP
esutjss-299	69	21	the	the	DET
esutjss-299	69	22	right	right	ADJ
esutjss-299	69	23	location	location	NOUN
esutjss-299	69	24	,	,	PUNCT
esutjss-299	69	25	billboard	billboard	NOUN
esutjss-299	69	26	advertising	advertising	NOUN
esutjss-299	69	27	can	can	AUX
esutjss-299	69	28	increase	increase	VERB
esutjss-299	69	29	traffic	traffic	NOUN
esutjss-299	69	30	to	to	ADP
esutjss-299	69	31	your	your	PRON
esutjss-299	69	32	business	business	NOUN
esutjss-299	69	33	,	,	PUNCT
esutjss-299	69	34	familiarize	familiarize	VERB
esutjss-299	69	35	customers	customer	NOUN
esutjss-299	69	36	with	with	ADP
esutjss-299	69	37	your	your	PRON
esutjss-299	69	38	brand	brand	NOUN
esutjss-299	69	39	/	/	SYM
esutjss-299	69	40	product	product	NOUN
esutjss-299	69	41	/	/	SYM
esutjss-299	69	42	service	service	NOUN
esutjss-299	69	43	,	,	PUNCT
esutjss-299	69	44	and	and	CCONJ
esutjss-299	69	45	attract	attract	VERB
esutjss-299	69	46	new	new	ADJ
esutjss-299	69	47	customers	customer	NOUN
esutjss-299	69	48	who	who	PRON
esutjss-299	69	49	make	make	VERB
esutjss-299	69	50	impulse	impulse	ADJ
esutjss-299	69	51	buying	buying	NOUN
esutjss-299	69	52	”	"	PUNCT
esutjss-299	69	53	.	.	PUNCT
esutjss-299	70	1	anna	anna	PROPN
esutjss-299	70	2	(	(	PUNCT
esutjss-299	70	3	2006	2006	NUM
esutjss-299	70	4	)	)	PUNCT
esutjss-299	70	5	in	in	ADP
esutjss-299	70	6	edegoh	edegoh	PROPN
esutjss-299	70	7	,	,	PUNCT
esutjss-299	70	8	et	et	PROPN
esutjss-299	70	9	al	al	PROPN
esutjss-299	70	10	(	(	PUNCT
esutjss-299	70	11	2013).affirms	2013).affirms	PROPN
esutjss-299	70	12	that	that	SCONJ
esutjss-299	70	13	“	"	PUNCT
esutjss-299	70	14	billboards	billboard	NOUN
esutjss-299	70	15	are	be	AUX
esutjss-299	70	16	here	here	ADV
esutjss-299	70	17	to	to	PART
esutjss-299	70	18	help	help	VERB
esutjss-299	70	19	us	we	PRON
esutjss-299	70	20	and	and	CCONJ
esutjss-299	70	21	be	be	AUX
esutjss-299	70	22	tangible	tangible	ADJ
esutjss-299	70	23	reminder	reminder	NOUN
esutjss-299	70	24	of	of	ADP
esutjss-299	70	25	what	what	PRON
esutjss-299	70	26	we	we	PRON
esutjss-299	70	27	have	have	AUX
esutjss-299	70	28	become	become	VERB
esutjss-299	70	29	and	and	CCONJ
esutjss-299	70	30	what	what	PRON
esutjss-299	70	31	we	we	PRON
esutjss-299	70	32	have	have	AUX
esutjss-299	70	33	achieved	achieve	VERB
esutjss-299	70	34	.	.	PUNCT
esutjss-299	71	1	not	not	PART
esutjss-299	71	2	only	only	ADV
esutjss-299	71	3	do	do	AUX
esutjss-299	71	4	they	they	PRON
esutjss-299	71	5	improve	improve	VERB
esutjss-299	71	6	the	the	DET
esutjss-299	71	7	visual	visual	ADJ
esutjss-299	71	8	quality	quality	NOUN
esutjss-299	71	9	of	of	ADP
esutjss-299	71	10	the	the	DET
esutjss-299	71	11	area	area	NOUN
esutjss-299	71	12	where	where	SCONJ
esutjss-299	71	13	they	they	PRON
esutjss-299	71	14	are	be	AUX
esutjss-299	71	15	placed	place	VERB
esutjss-299	71	16	,	,	PUNCT
esutjss-299	71	17	they	they	PRON
esutjss-299	71	18	also	also	ADV
esutjss-299	71	19	serve	serve	VERB
esutjss-299	71	20	as	as	ADP
esutjss-299	71	21	beautiful	beautiful	ADJ
esutjss-299	71	22	reminders	reminder	NOUN
esutjss-299	71	23	of	of	ADP
esutjss-299	71	24	our	our	PRON
esutjss-299	71	25	past	past	NOUN
esutjss-299	71	26	and	and	CCONJ
esutjss-299	71	27	the	the	DET
esutjss-299	71	28	future	future	NOUN
esutjss-299	71	29	”	"	PUNCT
esutjss-299	71	30	.	.	PUNCT
esutjss-299	72	1	billboard	billboard	NOUN
esutjss-299	72	2	has	have	VERB
esutjss-299	72	3	the	the	DET
esutjss-299	72	4	potential	potential	NOUN
esutjss-299	72	5	to	to	PART
esutjss-299	72	6	capture	capture	VERB
esutjss-299	72	7	the	the	DET
esutjss-299	72	8	attention	attention	NOUN
esutjss-299	72	9	of	of	ADP
esutjss-299	72	10	the	the	DET
esutjss-299	72	11	audience	audience	NOUN
esutjss-299	72	12	on	on	ADP
esutjss-299	72	13	the	the	DET
esutjss-299	72	14	go	go	NOUN
esutjss-299	72	15	”	"	PUNCT
esutjss-299	72	16	.	.	PUNCT
esutjss-299	73	1	beer	beer	NOUN
esutjss-299	73	2	and	and	CCONJ
esutjss-299	73	3	other	other	ADJ
esutjss-299	73	4	alcoholic	alcoholic	ADJ
esutjss-299	73	5	beverages	beverage	NOUN
esutjss-299	73	6	advertising	advertising	NOUN
esutjss-299	73	7	on	on	ADP
esutjss-299	73	8	billboards	billboard	NOUN
esutjss-299	73	9	:	:	PUNCT
esutjss-299	73	10	a	a	DET
esutjss-299	73	11	review	review	NOUN
esutjss-299	73	12	of	of	ADP
esutjss-299	73	13	exposure	exposure	NOUN
esutjss-299	73	14	and	and	CCONJ
esutjss-299	73	15	perceptions	perception	NOUN
esutjss-299	73	16	the	the	DET
esutjss-299	73	17	leading	lead	VERB
esutjss-299	73	18	breweries	brewery	NOUN
esutjss-299	73	19	in	in	ADP
esutjss-299	73	20	nigeria	nigeria	PROPN
esutjss-299	73	21	are	be	AUX
esutjss-299	73	22	nigerian	nigerian	PROPN
esutjss-299	73	23	breweries	breweries	PROPN
esutjss-299	73	24	plc	plc	PROPN
esutjss-299	73	25	.	.	PROPN
esutjss-299	74	1	and	and	CCONJ
esutjss-299	74	2	guinness	guinness	PROPN
esutjss-299	74	3	nigeria	nigeria	PROPN
esutjss-299	74	4	(	(	PUNCT
esutjss-299	74	5	de	de	X
esutjss-299	74	6	bruijn	bruijn	PROPN
esutjss-299	74	7	,	,	PUNCT
esutjss-299	74	8	2011	2011	NUM
esutjss-299	74	9	)	)	PUNCT
esutjss-299	74	10	.	.	PUNCT
esutjss-299	75	1	both	both	DET
esutjss-299	75	2	breweries	brewery	NOUN
esutjss-299	75	3	have	have	VERB
esutjss-299	75	4	their	their	PRON
esutjss-299	75	5	own	own	ADJ
esutjss-299	75	6	company	company	NOUN
esutjss-299	75	7	’s	’s	PART
esutjss-299	75	8	alcohol	alcohol	NOUN
esutjss-299	75	9	advertising	advertising	NOUN
esutjss-299	75	10	codes	code	NOUN
esutjss-299	75	11	which	which	PRON
esutjss-299	75	12	are	be	AUX
esutjss-299	75	13	endorsed	endorse	VERB
esutjss-299	75	14	by	by	ADP
esutjss-299	75	15	the	the	DET
esutjss-299	75	16	breweries	brewery	NOUN
esutjss-299	75	17	in	in	ADP
esutjss-299	75	18	nigeria	nigeria	PROPN
esutjss-299	75	19	.	.	PUNCT
esutjss-299	76	1	the	the	DET
esutjss-299	76	2	two	two	NUM
esutjss-299	76	3	largest	large	ADJ
esutjss-299	76	4	breweries	brewery	NOUN
esutjss-299	76	5	represent	represent	VERB
esutjss-299	76	6	not	not	PART
esutjss-299	76	7	only	only	ADV
esutjss-299	76	8	the	the	DET
esutjss-299	76	9	most	most	ADV
esutjss-299	76	10	consumed	consume	VERB
esutjss-299	76	11	brands	brand	NOUN
esutjss-299	76	12	but	but	CCONJ
esutjss-299	76	13	certainly	certainly	ADV
esutjss-299	76	14	the	the	DET
esutjss-299	76	15	most	most	ADV
esutjss-299	76	16	advertised	advertise	VERB
esutjss-299	76	17	brands	brand	NOUN
esutjss-299	76	18	in	in	ADP
esutjss-299	76	19	nigeria	nigeria	PROPN
esutjss-299	76	20	such	such	ADJ
esutjss-299	76	21	as	as	ADP
esutjss-299	76	22	:	:	PUNCT
esutjss-299	76	23	star	star	NOUN
esutjss-299	76	24	,	,	PUNCT
esutjss-299	76	25	gulder	gulder	PROPN
esutjss-299	76	26	,	,	PUNCT
esutjss-299	76	27	guinness	guinness	PROPN
esutjss-299	76	28	(	(	PUNCT
esutjss-299	76	29	extra	extra	ADJ
esutjss-299	76	30	stout	stout	NOUN
esutjss-299	76	31	)	)	PUNCT
esutjss-299	76	32	,	,	PUNCT
esutjss-299	76	33	harp	harp	NOUN
esutjss-299	76	34	,	,	PUNCT
esutjss-299	76	35	and	and	CCONJ
esutjss-299	76	36	champion	champion	NOUN
esutjss-299	76	37	.	.	PUNCT
esutjss-299	77	1	the	the	DET
esutjss-299	77	2	volume	volume	NOUN
esutjss-299	77	3	and	and	CCONJ
esutjss-299	77	4	content	content	NOUN
esutjss-299	77	5	of	of	ADP
esutjss-299	77	6	advertising	advertising	NOUN
esutjss-299	77	7	of	of	ADP
esutjss-299	77	8	alcoholic	alcoholic	ADJ
esutjss-299	77	9	beverages	beverage	NOUN
esutjss-299	77	10	contribute	contribute	VERB
esutjss-299	77	11	directly	directly	ADV
esutjss-299	77	12	to	to	ADP
esutjss-299	77	13	the	the	DET
esutjss-299	77	14	size	size	NOUN
esutjss-299	77	15	of	of	ADP
esutjss-299	77	16	alcohol	alcohol	NOUN
esutjss-299	77	17	problems	problem	NOUN
esutjss-299	77	18	.	.	PUNCT
esutjss-299	78	1	research	research	NOUN
esutjss-299	78	2	conducted	conduct	VERB
esutjss-299	78	3	in	in	ADP
esutjss-299	78	4	the	the	DET
esutjss-299	78	5	united	united	PROPN
esutjss-299	78	6	states	states	PROPN
esutjss-299	78	7	and	and	CCONJ
esutjss-299	78	8	europe	europe	PROPN
esutjss-299	78	9	shows	show	VERB
esutjss-299	78	10	that	that	SCONJ
esutjss-299	78	11	alcohol	alcohol	NOUN
esutjss-299	78	12	advertising	advertising	NOUN
esutjss-299	78	13	and	and	CCONJ
esutjss-299	78	14	promotion	promotion	NOUN
esutjss-299	78	15	increase	increase	NOUN
esutjss-299	78	16	alcohol	alcohol	NOUN
esutjss-299	78	17	use	use	NOUN
esutjss-299	78	18	,	,	PUNCT
esutjss-299	78	19	especially	especially	ADV
esutjss-299	78	20	among	among	ADP
esutjss-299	78	21	new	new	ADJ
esutjss-299	78	22	consumers	consumer	NOUN
esutjss-299	78	23	(	(	PUNCT
esutjss-299	78	24	de	de	X
esutjss-299	78	25	bruijn	bruijn	NOUN
esutjss-299	78	26	,	,	PUNCT
esutjss-299	78	27	2011	2011	NUM
esutjss-299	78	28	)	)	PUNCT
esutjss-299	78	29	.	.	PUNCT
esutjss-299	79	1	alcoholic	alcoholic	ADJ
esutjss-299	79	2	beverage	beverage	NOUN
esutjss-299	79	3	advertisements	advertisement	NOUN
esutjss-299	79	4	target	target	VERB
esutjss-299	79	5	the	the	DET
esutjss-299	79	6	youthful	youthful	ADJ
esutjss-299	79	7	population	population	NOUN
esutjss-299	79	8	in	in	ADP
esutjss-299	79	9	society	society	NOUN
esutjss-299	79	10	with	with	ADP
esutjss-299	79	11	the	the	DET
esutjss-299	79	12	goal	goal	NOUN
esutjss-299	79	13	to	to	PART
esutjss-299	79	14	disseminate	disseminate	VERB
esutjss-299	79	15	information	information	NOUN
esutjss-299	79	16	about	about	ADP
esutjss-299	79	17	their	their	PRON
esutjss-299	79	18	products	product	NOUN
esutjss-299	79	19	,	,	PUNCT
esutjss-299	79	20	promote	promote	VERB
esutjss-299	79	21	brand	brand	NOUN
esutjss-299	79	22	image	image	NOUN
esutjss-299	79	23	,	,	PUNCT
esutjss-299	79	24	influence	influence	NOUN
esutjss-299	79	25	purchase	purchase	NOUN
esutjss-299	79	26	and	and	CCONJ
esutjss-299	79	27	consumption	consumption	NOUN
esutjss-299	79	28	decisions	decision	NOUN
esutjss-299	79	29	(	(	PUNCT
esutjss-299	79	30	etokakpan	etokakpan	NOUN
esutjss-299	79	31	&	&	CCONJ
esutjss-299	79	32	sodeinde	sodeinde	NOUN
esutjss-299	79	33	,	,	PUNCT
esutjss-299	79	34	2021	2021	NUM
esutjss-299	79	35	)	)	PUNCT
esutjss-299	79	36	.	.	PUNCT
esutjss-299	80	1	alcohol	alcohol	NOUN
esutjss-299	80	2	consumption	consumption	NOUN
esutjss-299	80	3	and	and	CCONJ
esutjss-299	80	4	alcohol	alcohol	NOUN
esutjss-299	80	5	industry	industry	NOUN
esutjss-299	80	6	activities	activity	NOUN
esutjss-299	80	7	are	be	AUX
esutjss-299	80	8	rising	rise	VERB
esutjss-299	80	9	throughout	throughout	ADP
esutjss-299	80	10	the	the	DET
esutjss-299	80	11	african	african	ADJ
esutjss-299	80	12	continent	continent	NOUN
esutjss-299	80	13	.	.	PUNCT
esutjss-299	81	1	alcohol	alcohol	NOUN
esutjss-299	81	2	marketing	marketing	NOUN
esutjss-299	81	3	is	be	AUX
esutjss-299	81	4	an	an	DET
esutjss-299	81	5	important	important	ADJ
esutjss-299	81	6	tool	tool	NOUN
esutjss-299	81	7	for	for	ADP
esutjss-299	81	8	the	the	DET
esutjss-299	81	9	industry	industry	NOUN
esutjss-299	81	10	to	to	PART
esutjss-299	81	11	create	create	VERB
esutjss-299	81	12	a	a	DET
esutjss-299	81	13	favourable	favourable	ADJ
esutjss-299	81	14	image	image	NOUN
esutjss-299	81	15	around	around	ADP
esutjss-299	81	16	the	the	DET
esutjss-299	81	17	product	product	NOUN
esutjss-299	81	18	and	and	CCONJ
esutjss-299	81	19	to	to	PART
esutjss-299	81	20	increase	increase	VERB
esutjss-299	81	21	sales	sale	NOUN
esutjss-299	81	22	.	.	PUNCT
esutjss-299	82	1	alcoholic	alcoholic	ADJ
esutjss-299	82	2	beverage	beverage	NOUN
esutjss-299	82	3	advertisers	advertiser	NOUN
esutjss-299	82	4	also	also	ADV
esutjss-299	82	5	aim	aim	VERB
esutjss-299	82	6	to	to	PART
esutjss-299	82	7	create	create	VERB
esutjss-299	82	8	a	a	DET
esutjss-299	82	9	positive	positive	ADJ
esutjss-299	82	10	perception	perception	NOUN
esutjss-299	82	11	,	,	PUNCT
esutjss-299	82	12	affect	affect	VERB
esutjss-299	82	13	attitude	attitude	NOUN
esutjss-299	82	14	and	and	CCONJ
esutjss-299	82	15	change	change	NOUN
esutjss-299	82	16	behaviours	behaviour	NOUN
esutjss-299	82	17	that	that	PRON
esutjss-299	82	18	would	would	AUX
esutjss-299	82	19	be	be	AUX
esutjss-299	82	20	favourable	favourable	ADJ
esutjss-299	82	21	to	to	ADP
esutjss-299	82	22	the	the	DET
esutjss-299	82	23	advertised	advertise	VERB
esutjss-299	82	24	brands	brand	NOUN
esutjss-299	82	25	.	.	PUNCT
esutjss-299	83	1	however	however	ADV
esutjss-299	83	2	,	,	PUNCT
esutjss-299	83	3	it	it	PRON
esutjss-299	83	4	has	have	AUX
esutjss-299	83	5	been	be	AUX
esutjss-299	83	6	observed	observe	VERB
esutjss-299	83	7	that	that	SCONJ
esutjss-299	83	8	beer	beer	NOUN
esutjss-299	83	9	advertisements	advertisement	NOUN
esutjss-299	83	10	,	,	PUNCT
esutjss-299	83	11	are	be	AUX
esutjss-299	83	12	usually	usually	ADV
esutjss-299	83	13	directly	directly	ADV
esutjss-299	83	14	targeted	target	VERB
esutjss-299	83	15	at	at	ADP
esutjss-299	83	16	young	young	ADJ
esutjss-299	83	17	men	man	NOUN
esutjss-299	83	18	and	and	CCONJ
esutjss-299	83	19	not	not	PART
esutjss-299	83	20	women	woman	NOUN
esutjss-299	83	21	and	and	CCONJ
esutjss-299	83	22	this	this	PRON
esutjss-299	83	23	can	can	AUX
esutjss-299	83	24	be	be	AUX
esutjss-299	83	25	seen	see	VERB
esutjss-299	83	26	in	in	ADP
esutjss-299	83	27	the	the	DET
esutjss-299	83	28	contents	content	NOUN
esutjss-299	83	29	,	,	PUNCT
esutjss-299	83	30	messages	message	NOUN
esutjss-299	83	31	and	and	CCONJ
esutjss-299	83	32	appeals	appeal	NOUN
esutjss-299	83	33	used	use	VERB
esutjss-299	83	34	in	in	ADP
esutjss-299	83	35	these	these	DET
esutjss-299	83	36	advertisements	advertisement	NOUN
esutjss-299	83	37	(	(	PUNCT
esutjss-299	83	38	lasebikan	lasebikan	X
esutjss-299	83	39	,	,	PUNCT
esutjss-299	83	40	2016	2016	NUM
esutjss-299	83	41	cited	cite	VERB
esutjss-299	83	42	in	in	ADP
esutjss-299	83	43	etokakpan	etokakpan	NOUN
esutjss-299	83	44	&	&	CCONJ
esutjss-299	83	45	sodeinde	sodeinde	NOUN
esutjss-299	83	46	,	,	PUNCT
esutjss-299	83	47	2021	2021	NUM
esutjss-299	83	48	)	)	PUNCT
esutjss-299	83	49	.	.	PUNCT
esutjss-299	84	1	exposure	exposure	NOUN
esutjss-299	84	2	to	to	ADP
esutjss-299	84	3	beer	beer	NOUN
esutjss-299	84	4	billboard	billboard	NOUN
esutjss-299	84	5	advertisements	advertisement	VERB
esutjss-299	84	6	the	the	DET
esutjss-299	84	7	knowledge	knowledge	NOUN
esutjss-299	84	8	of	of	ADP
esutjss-299	84	9	a	a	DET
esutjss-299	84	10	product	product	NOUN
esutjss-299	84	11	is	be	AUX
esutjss-299	84	12	viewed	view	VERB
esutjss-299	84	13	as	as	ADP
esutjss-299	84	14	an	an	DET
esutjss-299	84	15	identity	identity	NOUN
esutjss-299	84	16	that	that	PRON
esutjss-299	84	17	serves	serve	VERB
esutjss-299	84	18	to	to	PART
esutjss-299	84	19	build	build	VERB
esutjss-299	84	20	loyalty	loyalty	NOUN
esutjss-299	84	21	over	over	ADP
esutjss-299	84	22	time	time	NOUN
esutjss-299	84	23	and	and	CCONJ
esutjss-299	84	24	persuade	persuade	VERB
esutjss-299	84	25	individuals	individual	NOUN
esutjss-299	84	26	,	,	PUNCT
esutjss-299	84	27	with	with	ADP
esutjss-299	84	28	the	the	DET
esutjss-299	84	29	brands	brand	NOUN
esutjss-299	84	30	being	be	AUX
esutjss-299	84	31	used	use	VERB
esutjss-299	84	32	to	to	PART
esutjss-299	84	33	consciously	consciously	ADV
esutjss-299	84	34	talk	talk	VERB
esutjss-299	84	35	about	about	ADP
esutjss-299	84	36	the	the	DET
esutjss-299	84	37	product	product	NOUN
esutjss-299	84	38	.	.	PUNCT
esutjss-299	85	1	customers	customer	NOUN
esutjss-299	85	2	’	’	PART
esutjss-299	85	3	knowledge	knowledge	NOUN
esutjss-299	85	4	of	of	ADP
esutjss-299	85	5	brand	brand	NOUN
esutjss-299	85	6	products	product	NOUN
esutjss-299	85	7	has	have	AUX
esutjss-299	85	8	become	become	VERB
esutjss-299	85	9	an	an	DET
esutjss-299	85	10	inevitable	inevitable	ADJ
esutjss-299	85	11	part	part	NOUN
esutjss-299	85	12	of	of	ADP
esutjss-299	85	13	modern	modern	ADJ
esutjss-299	85	14	culture	culture	NOUN
esutjss-299	85	15	and	and	CCONJ
esutjss-299	85	16	global	global	ADJ
esutjss-299	85	17	society	society	NOUN
esutjss-299	85	18	,	,	PUNCT
esutjss-299	85	19	the	the	DET
esutjss-299	85	20	most	most	ADV
esutjss-299	85	21	powerful	powerful	ADJ
esutjss-299	85	22	tool	tool	NOUN
esutjss-299	85	23	in	in	ADP
esutjss-299	85	24	marketing	marketing	NOUN
esutjss-299	85	25	products	product	NOUN
esutjss-299	85	26	in	in	ADP
esutjss-299	85	27	the	the	DET
esutjss-299	85	28	21st	21st	ADJ
esutjss-299	85	29	century	century	NOUN
esutjss-299	85	30	.	.	PUNCT
esutjss-299	86	1	the	the	DET
esutjss-299	86	2	knowledge	knowledge	NOUN
esutjss-299	86	3	of	of	ADP
esutjss-299	86	4	a	a	DET
esutjss-299	86	5	brand	brand	NOUN
esutjss-299	86	6	shows	show	VERB
esutjss-299	86	7	the	the	DET
esutjss-299	86	8	ability	ability	NOUN
esutjss-299	86	9	of	of	ADP
esutjss-299	86	10	potential	potential	ADJ
esutjss-299	86	11	customers	customer	NOUN
esutjss-299	86	12	to	to	PART
esutjss-299	86	13	recognize	recognize	VERB
esutjss-299	86	14	and	and	CCONJ
esutjss-299	86	15	to	to	PART
esutjss-299	86	16	remember	remember	VERB
esutjss-299	86	17	that	that	SCONJ
esutjss-299	86	18	a	a	DET
esutjss-299	86	19	certain	certain	ADJ
esutjss-299	86	20	brand	brand	NOUN
esutjss-299	86	21	offers	offer	VERB
esutjss-299	86	22	a	a	DET
esutjss-299	86	23	certain	certain	ADJ
esutjss-299	86	24	level	level	NOUN
esutjss-299	86	25	of	of	ADP
esutjss-299	86	26	satisfaction	satisfaction	NOUN
esutjss-299	86	27	(	(	PUNCT
esutjss-299	86	28	hartnett	hartnett	PROPN
esutjss-299	86	29	,	,	PUNCT
esutjss-299	86	30	romaniuk	romaniuk	PROPN
esutjss-299	86	31	&	&	CCONJ
esutjss-299	86	32	kennedy	kennedy	PROPN
esutjss-299	86	33	,	,	PUNCT
esutjss-299	86	34	2016	2016	NUM
esutjss-299	86	35	)	)	PUNCT
esutjss-299	86	36	.	.	PUNCT
esutjss-299	87	1	in	in	ADP
esutjss-299	87	2	this	this	DET
esutjss-299	87	3	age	age	NOUN
esutjss-299	87	4	of	of	ADP
esutjss-299	87	5	the	the	DET
esutjss-299	87	6	internet	internet	NOUN
esutjss-299	87	7	,	,	PUNCT
esutjss-299	87	8	consumers	consumer	NOUN
esutjss-299	87	9	gather	gather	VERB
esutjss-299	87	10	most	most	ADJ
esutjss-299	87	11	of	of	ADP
esutjss-299	87	12	the	the	DET
esutjss-299	87	13	information	information	NOUN
esutjss-299	87	14	about	about	ADP
esutjss-299	87	15	products	product	NOUN
esutjss-299	87	16	and	and	CCONJ
esutjss-299	87	17	services	service	NOUN
esutjss-299	87	18	through	through	ADP
esutjss-299	87	19	online	online	ADJ
esutjss-299	87	20	channels	channel	NOUN
esutjss-299	87	21	and	and	CCONJ
esutjss-299	87	22	are	be	AUX
esutjss-299	87	23	likely	likely	ADJ
esutjss-299	87	24	to	to	PART
esutjss-299	87	25	recall	recall	VERB
esutjss-299	87	26	brands	brand	NOUN
esutjss-299	87	27	from	from	ADP
esutjss-299	87	28	their	their	PRON
esutjss-299	87	29	memory	memory	NOUN
esutjss-299	87	30	,	,	PUNCT
esutjss-299	87	31	in	in	ADP
esutjss-299	87	32	addition	addition	NOUN
esutjss-299	87	33	to	to	ADP
esutjss-299	87	34	seeing	see	VERB
esutjss-299	87	35	the	the	DET
esutjss-299	87	36	advertisements	advertisement	NOUN
esutjss-299	87	37	in	in	ADP
esutjss-299	87	38	hard	hard	ADJ
esutjss-299	87	39	copies	copy	NOUN
esutjss-299	87	40	of	of	ADP
esutjss-299	87	41	newspapers	newspaper	NOUN
esutjss-299	87	42	,	,	PUNCT
esutjss-299	87	43	posters	poster	NOUN
esutjss-299	87	44	,	,	PUNCT
esutjss-299	87	45	magazines	magazine	NOUN
esutjss-299	87	46	or	or	CCONJ
esutjss-299	87	47	billboards	billboard	NOUN
esutjss-299	87	48	.	.	PUNCT
esutjss-299	88	1	dumbili	dumbili	NOUN
esutjss-299	88	2	and	and	CCONJ
esutjss-299	88	3	williams	williams	PROPN
esutjss-299	88	4	(	(	PUNCT
esutjss-299	88	5	2016b	2016b	NUM
esutjss-299	88	6	)	)	PUNCT
esutjss-299	88	7	cited	cite	VERB
esutjss-299	88	8	in	in	ADP
esutjss-299	88	9	etokakpan	etokakpan	NOUN
esutjss-299	88	10	and	and	CCONJ
esutjss-299	88	11	sodeinde	sodeinde	NOUN
esutjss-299	88	12	(	(	PUNCT
esutjss-299	88	13	2021	2021	NUM
esutjss-299	88	14	)	)	PUNCT
esutjss-299	88	15	,	,	PUNCT
esutjss-299	88	16	conducted	conduct	VERB
esutjss-299	88	17	a	a	DET
esutjss-299	88	18	study	study	NOUN
esutjss-299	88	19	on	on	ADP
esutjss-299	88	20	awareness	awareness	NOUN
esutjss-299	88	21	of	of	ADP
esutjss-299	88	22	alcohol	alcohol	NOUN
esutjss-299	88	23	advertisements	advertisement	NOUN
esutjss-299	88	24	and	and	CCONJ
esutjss-299	88	25	perceived	perceive	VERB
esutjss-299	88	26	influence	influence	NOUN
esutjss-299	88	27	on	on	ADP
esutjss-299	88	28	alcohol	alcohol	NOUN
esutjss-299	88	29	consumption	consumption	NOUN
esutjss-299	88	30	through	through	ADP
esutjss-299	88	31	an	an	DET
esutjss-299	88	32	in	in	ADP
esutjss-299	88	33	-	-	PUNCT
esutjss-299	88	34	depth	depth	NOUN
esutjss-299	88	35	interview	interview	NOUN
esutjss-299	88	36	among	among	ADP
esutjss-299	88	37	male	male	ADJ
esutjss-299	88	38	and	and	CCONJ
esutjss-299	88	39	female	female	ADJ
esutjss-299	88	40	undergraduates	undergraduate	NOUN
esutjss-299	88	41	(	(	PUNCT
esutjss-299	88	42	aged	aged	ADJ
esutjss-299	88	43	19	19	NUM
esutjss-299	88	44	-	-	SYM
esutjss-299	88	45	23	23	NUM
esutjss-299	88	46	years	year	NOUN
esutjss-299	88	47	)	)	PUNCT
esutjss-299	88	48	from	from	ADP
esutjss-299	88	49	a	a	DET
esutjss-299	88	50	south	south	ADJ
esutjss-299	88	51	-	-	PUNCT
esutjss-299	88	52	eastern	eastern	ADJ
esutjss-299	88	53	nigerian	nigerian	ADJ
esutjss-299	88	54	university	university	NOUN
esutjss-299	88	55	.	.	PUNCT
esutjss-299	89	1	findings	finding	NOUN
esutjss-299	89	2	revealed	reveal	VERB
esutjss-299	89	3	that	that	SCONJ
esutjss-299	89	4	there	there	PRON
esutjss-299	89	5	was	be	VERB
esutjss-299	89	6	a	a	DET
esutjss-299	89	7	high	high	ADJ
esutjss-299	89	8	level	level	NOUN
esutjss-299	89	9	of	of	ADP
esutjss-299	89	10	awareness	awareness	NOUN
esutjss-299	89	11	of	of	ADP
esutjss-299	89	12	alcohol	alcohol	NOUN
esutjss-299	89	13	advertisements	advertisement	NOUN
esutjss-299	89	14	among	among	ADP
esutjss-299	89	15	the	the	DET
esutjss-299	89	16	students	student	NOUN
esutjss-299	89	17	to	to	ADP
esutjss-299	89	18	the	the	DET
esutjss-299	89	19	extent	extent	NOUN
esutjss-299	89	20	that	that	SCONJ
esutjss-299	89	21	they	they	PRON
esutjss-299	89	22	identified	identify	VERB
esutjss-299	89	23	354	354	NUM
esutjss-299	89	24	brand	brand	NOUN
esutjss-299	89	25	names	name	NOUN
esutjss-299	89	26	of	of	ADP
esutjss-299	89	27	advertising	advertising	NOUN
esutjss-299	89	28	messages	message	NOUN
esutjss-299	89	29	that	that	PRON
esutjss-299	89	30	they	they	PRON
esutjss-299	89	31	have	have	AUX
esutjss-299	89	32	seen	see	VERB
esutjss-299	89	33	on	on	ADP
esutjss-299	89	34	television	television	NOUN
esutjss-299	89	35	,	,	PUNCT
esutjss-299	89	36	and	and	CCONJ
esutjss-299	89	37	outdoor	outdoor	ADJ
esutjss-299	89	38	advertisements	advertisement	NOUN
esutjss-299	89	39	during	during	ADP
esutjss-299	89	40	football	football	NOUN
esutjss-299	89	41	games	game	NOUN
esutjss-299	89	42	,	,	PUNCT
esutjss-299	89	43	movies	movie	NOUN
esutjss-299	89	44	,	,	PUNCT
esutjss-299	89	45	news	news	NOUN
esutjss-299	89	46	hours	hour	NOUN
esutjss-299	89	47	,	,	PUNCT
esutjss-299	89	48	on	on	ADV
esutjss-299	89	49	and	and	CCONJ
esutjss-299	89	50	around	around	ADP
esutjss-299	89	51	the	the	DET
esutjss-299	89	52	campus	campus	NOUN
esutjss-299	89	53	.	.	PUNCT
esutjss-299	90	1	these	these	DET
esutjss-299	90	2	advertisements	advertisement	NOUN
esutjss-299	90	3	influenced	influence	VERB
esutjss-299	90	4	the	the	DET
esutjss-299	90	5	students	student	NOUN
esutjss-299	90	6	to	to	PART
esutjss-299	90	7	consume	consume	VERB
esutjss-299	90	8	alcohol	alcohol	NOUN
esutjss-299	90	9	,	,	PUNCT
esutjss-299	90	10	especially	especially	ADV
esutjss-299	90	11	male	male	ADJ
esutjss-299	90	12	students	student	NOUN
esutjss-299	90	13	.	.	PUNCT
esutjss-299	91	1	students	student	NOUN
esutjss-299	91	2	exposed	expose	VERB
esutjss-299	91	3	to	to	ADP
esutjss-299	91	4	alcohol	alcohol	NOUN
esutjss-299	91	5	advertisements	advertisement	NOUN
esutjss-299	91	6	demonstrated	demonstrate	VERB
esutjss-299	91	7	sophisticated	sophisticated	ADJ
esutjss-299	91	8	levels	level	NOUN
esutjss-299	91	9	of	of	ADP
esutjss-299	91	10	awareness	awareness	NOUN
esutjss-299	91	11	of	of	ADP
esutjss-299	91	12	alcohol	alcohol	NOUN
esutjss-299	91	13	advertisements	advertisement	NOUN
esutjss-299	91	14	,	,	PUNCT
esutjss-299	91	15	to	to	ADP
esutjss-299	91	16	the	the	DET
esutjss-299	91	17	extent	extent	NOUN
esutjss-299	91	18	that	that	SCONJ
esutjss-299	91	19	they	they	PRON
esutjss-299	91	20	named	name	VERB
esutjss-299	91	21	specific	specific	ADJ
esutjss-299	91	22	bars	bar	NOUN
esutjss-299	91	23	,	,	PUNCT
esutjss-299	91	24	restaurants	restaurant	NOUN
esutjss-299	91	25	and	and	CCONJ
esutjss-299	91	26	other	other	ADJ
esutjss-299	91	27	sites	site	NOUN
esutjss-299	91	28	where	where	SCONJ
esutjss-299	91	29	they	they	PRON
esutjss-299	91	30	had	have	AUX
esutjss-299	91	31	seen	see	VERB
esutjss-299	91	32	alcohol	alcohol	NOUN
esutjss-299	91	33	advertisements	advertisement	NOUN
esutjss-299	91	34	regularly	regularly	ADV
esutjss-299	91	35	;	;	PUNCT
esutjss-299	91	36	hence	hence	ADV
esutjss-299	91	37	,	,	PUNCT
esutjss-299	91	38	the	the	DET
esutjss-299	91	39	knowledge	knowledge	NOUN
esutjss-299	91	40	of	of	ADP
esutjss-299	91	41	a	a	DET
esutjss-299	91	42	product	product	NOUN
esutjss-299	91	43	is	be	AUX
esutjss-299	91	44	an	an	DET
esutjss-299	91	45	important	important	ADJ
esutjss-299	91	46	element	element	NOUN
esutjss-299	91	47	to	to	ADP
esutjss-299	91	48	measuring	measure	VERB
esutjss-299	91	49	consumers‟	consumers‟	NUM
esutjss-299	91	50	attitude	attitude	NOUN
esutjss-299	91	51	,	,	PUNCT
esutjss-299	91	52	familiarity	familiarity	NOUN
esutjss-299	91	53	and	and	CCONJ
esutjss-299	91	54	acceptance	acceptance	NOUN
esutjss-299	91	55	of	of	ADP
esutjss-299	91	56	the	the	DET
esutjss-299	91	57	product	product	NOUN
esutjss-299	91	58	.	.	PUNCT
esutjss-299	92	1	attitude	attitude	NOUN
esutjss-299	92	2	towards	towards	ADP
esutjss-299	92	3	alcohol	alcohol	NOUN
esutjss-299	92	4	advertisements	advertisement	NOUN
esutjss-299	92	5	in	in	ADP
esutjss-299	92	6	a	a	DET
esutjss-299	92	7	competitive	competitive	ADJ
esutjss-299	92	8	advertising	advertising	NOUN
esutjss-299	92	9	market	market	NOUN
esutjss-299	92	10	,	,	PUNCT
esutjss-299	92	11	every	every	DET
esutjss-299	92	12	audience	audience	NOUN
esutjss-299	92	13	can	can	AUX
esutjss-299	92	14	not	not	PART
esutjss-299	92	15	react	react	VERB
esutjss-299	92	16	to	to	ADP
esutjss-299	92	17	messages	message	NOUN
esutjss-299	92	18	about	about	ADP
esutjss-299	92	19	products	product	NOUN
esutjss-299	92	20	in	in	ADP
esutjss-299	92	21	the	the	DET
esutjss-299	92	22	same	same	ADJ
esutjss-299	92	23	manner	manner	NOUN
esutjss-299	92	24	due	due	ADP
esutjss-299	92	25	to	to	ADP
esutjss-299	92	26	a	a	DET
esutjss-299	92	27	variety	variety	NOUN
esutjss-299	92	28	of	of	ADP
esutjss-299	92	29	channels	channel	NOUN
esutjss-299	92	30	of	of	ADP
esutjss-299	92	31	communication	communication	NOUN
esutjss-299	92	32	and	and	CCONJ
esutjss-299	92	33	differences	difference	NOUN
esutjss-299	92	34	in	in	ADP
esutjss-299	92	35	the	the	DET
esutjss-299	92	36	demographic	demographic	ADJ
esutjss-299	92	37	factors	factor	NOUN
esutjss-299	92	38	of	of	ADP
esutjss-299	92	39	the	the	DET
esutjss-299	92	40	potential	potential	ADJ
esutjss-299	92	41	consumers	consumer	NOUN
esutjss-299	92	42	.	.	PUNCT
esutjss-299	93	1	in	in	ADP
esutjss-299	93	2	this	this	DET
esutjss-299	93	3	way	way	NOUN
esutjss-299	93	4	,	,	PUNCT
esutjss-299	93	5	soo	soo	PROPN
esutjss-299	93	6	&	&	CCONJ
esutjss-299	93	7	chia	chia	PROPN
esutjss-299	93	8	(	(	PUNCT
esutjss-299	93	9	2007	2007	NUM
esutjss-299	93	10	)	)	PUNCT
esutjss-299	93	11	cited	cite	VERB
esutjss-299	93	12	in	in	ADP
esutjss-299	93	13	etokakpan	etokakpan	NOUN
esutjss-299	93	14	and	and	CCONJ
esutjss-299	93	15	sodeinde	sodeinde	NOUN
esutjss-299	93	16	(	(	PUNCT
esutjss-299	93	17	2021	2021	NUM
esutjss-299	93	18	)	)	PUNCT
esutjss-299	93	19	demonstrated	demonstrate	VERB
esutjss-299	93	20	that	that	SCONJ
esutjss-299	93	21	there	there	PRON
esutjss-299	93	22	can	can	AUX
esutjss-299	93	23	be	be	AUX
esutjss-299	93	24	differences	difference	NOUN
esutjss-299	93	25	between	between	ADP
esutjss-299	93	26	attitudes	attitude	NOUN
esutjss-299	93	27	toward	toward	ADP
esutjss-299	93	28	products	product	NOUN
esutjss-299	93	29	which	which	PRON
esutjss-299	93	30	could	could	AUX
esutjss-299	93	31	be	be	AUX
esutjss-299	93	32	negative	negative	ADJ
esutjss-299	93	33	or	or	CCONJ
esutjss-299	93	34	positive	positive	ADJ
esutjss-299	93	35	.	.	PUNCT
esutjss-299	94	1	an	an	DET
esutjss-299	94	2	attitude	attitude	NOUN
esutjss-299	94	3	is	be	AUX
esutjss-299	94	4	regarded	regard	VERB
esutjss-299	94	5	as	as	ADP
esutjss-299	94	6	positive	positive	ADJ
esutjss-299	94	7	where	where	SCONJ
esutjss-299	94	8	a	a	DET
esutjss-299	94	9	product	product	NOUN
esutjss-299	94	10	offers	offer	VERB
esutjss-299	94	11	a	a	DET
esutjss-299	94	12	favourable	favourable	ADJ
esutjss-299	94	13	response	response	NOUN
esutjss-299	94	14	from	from	ADP
esutjss-299	94	15	the	the	DET
esutjss-299	94	16	consumer	consumer	NOUN
esutjss-299	94	17	and	and	CCONJ
esutjss-299	94	18	usually	usually	ADV
esutjss-299	94	19	increases	increase	VERB
esutjss-299	94	20	demand	demand	NOUN
esutjss-299	94	21	,	,	PUNCT
esutjss-299	94	22	acceptance	acceptance	NOUN
esutjss-299	94	23	,	,	PUNCT
esutjss-299	94	24	and	and	CCONJ
esutjss-299	94	25	the	the	DET
esutjss-299	94	26	desire	desire	NOUN
esutjss-299	94	27	for	for	ADP
esutjss-299	94	28	the	the	DET
esutjss-299	94	29	product	product	NOUN
esutjss-299	94	30	.	.	PUNCT
esutjss-299	95	1	on	on	ADP
esutjss-299	95	2	the	the	DET
esutjss-299	95	3	other	other	ADJ
esutjss-299	95	4	side	side	NOUN
esutjss-299	95	5	,	,	PUNCT
esutjss-299	95	6	a	a	DET
esutjss-299	95	7	negative	negative	ADJ
esutjss-299	95	8	attitude	attitude	NOUN
esutjss-299	95	9	from	from	ADP
esutjss-299	95	10	the	the	DET
esutjss-299	95	11	consumer	consumer	NOUN
esutjss-299	95	12	on	on	ADP
esutjss-299	95	13	a	a	DET
esutjss-299	95	14	particular	particular	ADJ
esutjss-299	95	15	product	product	NOUN
esutjss-299	95	16	entails	entail	VERB
esutjss-299	95	17	a	a	DET
esutjss-299	95	18	cognitive	cognitive	ADJ
esutjss-299	95	19	dissonance	dissonance	NOUN
esutjss-299	95	20	and	and	CCONJ
esutjss-299	95	21	invariably	invariably	ADV
esutjss-299	95	22	causes	cause	VERB
esutjss-299	95	23	withdrawal	withdrawal	NOUN
esutjss-299	95	24	from	from	ADP
esutjss-299	95	25	the	the	DET
esutjss-299	95	26	use	use	NOUN
esutjss-299	95	27	of	of	ADP
esutjss-299	95	28	the	the	DET
esutjss-299	95	29	product	product	NOUN
esutjss-299	95	30	(	(	PUNCT
esutjss-299	95	31	etokakpan	etokakpan	NOUN
esutjss-299	95	32	&	&	CCONJ
esutjss-299	95	33	sodeinde	sodeinde	NOUN
esutjss-299	95	34	,	,	PUNCT
esutjss-299	95	35	2021	2021	NUM
esutjss-299	95	36	)	)	PUNCT
esutjss-299	95	37	.	.	PUNCT
esutjss-299	96	1	this	this	PRON
esutjss-299	96	2	means	mean	VERB
esutjss-299	96	3	that	that	SCONJ
esutjss-299	96	4	for	for	SCONJ
esutjss-299	96	5	a	a	DET
esutjss-299	96	6	product	product	NOUN
esutjss-299	96	7	to	to	PART
esutjss-299	96	8	sustain	sustain	VERB
esutjss-299	96	9	a	a	DET
esutjss-299	96	10	position	position	NOUN
esutjss-299	96	11	in	in	ADP
esutjss-299	96	12	the	the	DET
esutjss-299	96	13	market	market	NOUN
esutjss-299	96	14	,	,	PUNCT
esutjss-299	96	15	it	it	PRON
esutjss-299	96	16	requires	require	VERB
esutjss-299	96	17	the	the	DET
esutjss-299	96	18	product	product	NOUN
esutjss-299	96	19	to	to	PART
esutjss-299	96	20	pass	pass	VERB
esutjss-299	96	21	the	the	DET
esutjss-299	96	22	test	test	NOUN
esutjss-299	96	23	of	of	ADP
esutjss-299	96	24	the	the	DET
esutjss-299	96	25	positive	positive	ADJ
esutjss-299	96	26	or	or	CCONJ
esutjss-299	96	27	negative	negative	ADJ
esutjss-299	96	28	attitude	attitude	NOUN
esutjss-299	96	29	of	of	ADP
esutjss-299	96	30	the	the	DET
esutjss-299	96	31	consumers	consumer	NOUN
esutjss-299	96	32	.	.	PUNCT
esutjss-299	97	1	consequently	consequently	ADV
esutjss-299	97	2	,	,	PUNCT
esutjss-299	97	3	advertisers	advertiser	NOUN
esutjss-299	97	4	understudy	understudy	VERB
esutjss-299	97	5	the	the	DET
esutjss-299	97	6	changing	change	VERB
esutjss-299	97	7	attitude	attitude	NOUN
esutjss-299	97	8	of	of	ADP
esutjss-299	97	9	consumers	consumer	NOUN
esutjss-299	97	10	to	to	PART
esutjss-299	97	11	continually	continually	ADV
esutjss-299	97	12	remain	remain	VERB
esutjss-299	97	13	relevant	relevant	ADJ
esutjss-299	97	14	and	and	CCONJ
esutjss-299	97	15	enjoy	enjoy	VERB
esutjss-299	97	16	favourable	favourable	ADJ
esutjss-299	97	17	consumer	consumer	NOUN
esutjss-299	97	18	dispositions	disposition	NOUN
esutjss-299	97	19	on	on	ADP
esutjss-299	97	20	their	their	PRON
esutjss-299	97	21	different	different	ADJ
esutjss-299	97	22	products	product	NOUN
esutjss-299	97	23	(	(	PUNCT
esutjss-299	97	24	adebiyi	adebiyi	PROPN
esutjss-299	97	25	&	&	CCONJ
esutjss-299	97	26	bada	bada	PROPN
esutjss-299	97	27	,	,	PUNCT
esutjss-299	97	28	2014	2014	NUM
esutjss-299	97	29	)	)	PUNCT
esutjss-299	97	30	.	.	PUNCT
esutjss-299	98	1	where	where	SCONJ
esutjss-299	98	2	an	an	DET
esutjss-299	98	3	advertiser	advertiser	NOUN
esutjss-299	98	4	of	of	ADP
esutjss-299	98	5	a	a	DET
esutjss-299	98	6	beer	beer	NOUN
esutjss-299	98	7	product	product	NOUN
esutjss-299	98	8	tends	tend	VERB
esutjss-299	98	9	to	to	PART
esutjss-299	98	10	observe	observe	VERB
esutjss-299	98	11	that	that	SCONJ
esutjss-299	98	12	its	its	PRON
esutjss-299	98	13	brand	brand	NOUN
esutjss-299	98	14	does	do	AUX
esutjss-299	98	15	not	not	PART
esutjss-299	98	16	have	have	VERB
esutjss-299	98	17	a	a	DET
esutjss-299	98	18	favourable	favourable	ADJ
esutjss-299	98	19	disposition	disposition	NOUN
esutjss-299	98	20	of	of	ADP
esutjss-299	98	21	consumers	consumer	NOUN
esutjss-299	98	22	it	it	PRON
esutjss-299	98	23	quickly	quickly	ADV
esutjss-299	98	24	engages	engage	VERB
esutjss-299	98	25	in	in	ADP
esutjss-299	98	26	the	the	DET
esutjss-299	98	27	repositioning	repositioning	NOUN
esutjss-299	98	28	of	of	ADP
esutjss-299	98	29	the	the	DET
esutjss-299	98	30	product	product	NOUN
esutjss-299	98	31	with	with	ADP
esutjss-299	98	32	innovations	innovation	NOUN
esutjss-299	98	33	to	to	PART
esutjss-299	98	34	meet	meet	VERB
esutjss-299	98	35	the	the	DET
esutjss-299	98	36	expectations	expectation	NOUN
esutjss-299	98	37	of	of	ADP
esutjss-299	98	38	consumers	consumer	NOUN
esutjss-299	98	39	.	.	PUNCT
esutjss-299	99	1	since	since	SCONJ
esutjss-299	99	2	the	the	DET
esutjss-299	99	3	attitude	attitude	NOUN
esutjss-299	99	4	of	of	ADP
esutjss-299	99	5	product	product	NOUN
esutjss-299	99	6	consumers	consumer	NOUN
esutjss-299	99	7	has	have	AUX
esutjss-299	99	8	never	never	ADV
esutjss-299	99	9	been	be	AUX
esutjss-299	99	10	constant	constant	ADJ
esutjss-299	99	11	,	,	PUNCT
esutjss-299	99	12	beer	beer	NOUN
esutjss-299	99	13	advertisers	advertiser	NOUN
esutjss-299	99	14	are	be	AUX
esutjss-299	99	15	expected	expect	VERB
esutjss-299	99	16	to	to	PART
esutjss-299	99	17	conduct	conduct	VERB
esutjss-299	99	18	a	a	DET
esutjss-299	99	19	periodic	periodic	ADJ
esutjss-299	99	20	review	review	NOUN
esutjss-299	99	21	of	of	ADP
esutjss-299	99	22	product	product	NOUN
esutjss-299	99	23	performance	performance	NOUN
esutjss-299	99	24	(	(	PUNCT
esutjss-299	99	25	etokakpan	etokakpan	NOUN
esutjss-299	99	26	&	&	CCONJ
esutjss-299	99	27	sodeinde	sodeinde	NOUN
esutjss-299	99	28	,	,	PUNCT
esutjss-299	99	29	2021	2021	NUM
esutjss-299	99	30	)	)	PUNCT
esutjss-299	99	31	.	.	PUNCT
esutjss-299	100	1	an	an	DET
esutjss-299	100	2	attempt	attempt	NOUN
esutjss-299	100	3	to	to	PART
esutjss-299	100	4	understand	understand	VERB
esutjss-299	100	5	how	how	SCONJ
esutjss-299	100	6	people	people	NOUN
esutjss-299	100	7	perceive	perceive	ADJ
esutjss-299	100	8	alcohol	alcohol	NOUN
esutjss-299	100	9	advertisements	advertisement	NOUN
esutjss-299	100	10	is	be	AUX
esutjss-299	100	11	to	to	PART
esutjss-299	100	12	measure	measure	VERB
esutjss-299	100	13	what	what	PRON
esutjss-299	100	14	consumers	consumer	NOUN
esutjss-299	100	15	see	see	VERB
esutjss-299	100	16	in	in	ADP
esutjss-299	100	17	advertisements	advertisement	NOUN
esutjss-299	100	18	,	,	PUNCT
esutjss-299	100	19	including	include	VERB
esutjss-299	100	20	,	,	PUNCT
esutjss-299	100	21	but	but	CCONJ
esutjss-299	100	22	not	not	PART
esutjss-299	100	23	limited	limit	VERB
esutjss-299	100	24	to	to	ADP
esutjss-299	100	25	models	model	NOUN
esutjss-299	100	26	,	,	PUNCT
esutjss-299	100	27	settings	setting	NOUN
esutjss-299	100	28	,	,	PUNCT
esutjss-299	100	29	messages	message	NOUN
esutjss-299	100	30	,	,	PUNCT
esutjss-299	100	31	colours	colour	NOUN
esutjss-299	100	32	,	,	PUNCT
esutjss-299	100	33	music	music	NOUN
esutjss-299	100	34	,	,	PUNCT
esutjss-299	100	35	narratives	narrative	NOUN
esutjss-299	100	36	and	and	CCONJ
esutjss-299	100	37	representations	representation	NOUN
esutjss-299	100	38	.	.	PUNCT
esutjss-299	101	1	some	some	DET
esutjss-299	101	2	beer	beer	NOUN
esutjss-299	101	3	consumers	consumer	NOUN
esutjss-299	101	4	tend	tend	VERB
esutjss-299	101	5	to	to	PART
esutjss-299	101	6	see	see	VERB
esutjss-299	101	7	advertisements	advertisement	NOUN
esutjss-299	101	8	as	as	ADP
esutjss-299	101	9	attractive	attractive	ADJ
esutjss-299	101	10	due	due	ADP
esutjss-299	101	11	to	to	ADP
esutjss-299	101	12	the	the	DET
esutjss-299	101	13	'	'	PUNCT
esutjss-299	101	14	happiness	happiness	NOUN
esutjss-299	101	15	'	'	PUNCT
esutjss-299	101	16	displayed	display	VERB
esutjss-299	101	17	in	in	ADP
esutjss-299	101	18	the	the	DET
esutjss-299	101	19	picture	picture	NOUN
esutjss-299	101	20	and	and	CCONJ
esutjss-299	101	21	the	the	DET
esutjss-299	101	22	fine	fine	ADJ
esutjss-299	101	23	clothes	clothe	NOUN
esutjss-299	101	24	worn	wear	VERB
esutjss-299	101	25	by	by	ADP
esutjss-299	101	26	the	the	DET
esutjss-299	101	27	women	woman	NOUN
esutjss-299	101	28	in	in	ADP
esutjss-299	101	29	the	the	DET
esutjss-299	101	30	advertisements	advertisement	NOUN
esutjss-299	101	31	.	.	PUNCT
esutjss-299	102	1	the	the	DET
esutjss-299	102	2	main	main	ADJ
esutjss-299	102	3	themes	theme	NOUN
esutjss-299	102	4	expressed	express	VERB
esutjss-299	102	5	in	in	ADP
esutjss-299	102	6	connection	connection	NOUN
esutjss-299	102	7	with	with	ADP
esutjss-299	102	8	beer	beer	NOUN
esutjss-299	102	9	advertisements	advertisement	NOUN
esutjss-299	102	10	are	be	AUX
esutjss-299	102	11	fun	fun	ADJ
esutjss-299	102	12	,	,	PUNCT
esutjss-299	102	13	joy	joy	NOUN
esutjss-299	102	14	,	,	PUNCT
esutjss-299	102	15	happiness	happiness	NOUN
esutjss-299	102	16	,	,	PUNCT
esutjss-299	102	17	success	success	NOUN
esutjss-299	102	18	,	,	PUNCT
esutjss-299	102	19	prestige	prestige	NOUN
esutjss-299	102	20	,	,	PUNCT
esutjss-299	102	21	friendship	friendship	NOUN
esutjss-299	102	22	and	and	CCONJ
esutjss-299	102	23	togetherness	togetherness	NOUN
esutjss-299	102	24	.	.	PUNCT
esutjss-299	103	1	in	in	ADP
esutjss-299	103	2	another	another	DET
esutjss-299	103	3	angle	angle	NOUN
esutjss-299	103	4	,	,	PUNCT
esutjss-299	103	5	the	the	DET
esutjss-299	103	6	perceptions	perception	NOUN
esutjss-299	103	7	of	of	ADP
esutjss-299	103	8	consumers	consumer	NOUN
esutjss-299	103	9	to	to	PART
esutjss-299	103	10	beer	beer	VERB
esutjss-299	103	11	advertisements	advertisement	NOUN
esutjss-299	103	12	are	be	AUX
esutjss-299	103	13	based	base	VERB
esutjss-299	103	14	on	on	ADP
esutjss-299	103	15	thoughts	thought	NOUN
esutjss-299	103	16	from	from	ADP
esutjss-299	103	17	the	the	DET
esutjss-299	103	18	message	message	NOUN
esutjss-299	103	19	of	of	ADP
esutjss-299	103	20	the	the	DET
esutjss-299	103	21	advertisements	advertisement	NOUN
esutjss-299	103	22	.	.	PUNCT
esutjss-299	104	1	the	the	DET
esutjss-299	104	2	messages	message	NOUN
esutjss-299	104	3	express	express	VERB
esutjss-299	104	4	clear	clear	ADJ
esutjss-299	104	5	purposes	purpose	NOUN
esutjss-299	104	6	(	(	PUNCT
esutjss-299	104	7	chen	chen	PROPN
esutjss-299	104	8	,	,	PUNCT
esutjss-299	104	9	et	et	PROPN
esutjss-299	104	10	al	al	PROPN
esutjss-299	104	11	.	.	PROPN
esutjss-299	104	12	,	,	PUNCT
esutjss-299	104	13	2005	2005	NUM
esutjss-299	104	14	)	)	PUNCT
esutjss-299	104	15	.	.	PUNCT
esutjss-299	105	1	the	the	DET
esutjss-299	105	2	advertisements	advertisement	NOUN
esutjss-299	105	3	tell	tell	VERB
esutjss-299	105	4	the	the	DET
esutjss-299	105	5	people	people	NOUN
esutjss-299	105	6	to	to	PART
esutjss-299	105	7	drink	drink	VERB
esutjss-299	105	8	,	,	PUNCT
esutjss-299	105	9	make	make	VERB
esutjss-299	105	10	people	people	NOUN
esutjss-299	105	11	drink	drink	VERB
esutjss-299	105	12	;	;	PUNCT
esutjss-299	105	13	and	and	CCONJ
esutjss-299	105	14	increase	increase	VERB
esutjss-299	105	15	sales	sale	NOUN
esutjss-299	105	16	(	(	PUNCT
esutjss-299	105	17	dumbili	dumbili	NOUN
esutjss-299	105	18	,	,	PUNCT
esutjss-299	105	19	2016b	2016b	NUM
esutjss-299	105	20	)	)	PUNCT
esutjss-299	105	21	.	.	PUNCT
esutjss-299	106	1	the	the	DET
esutjss-299	106	2	audience	audience	NOUN
esutjss-299	106	3	members	member	NOUN
esutjss-299	106	4	form	form	VERB
esutjss-299	106	5	a	a	DET
esutjss-299	106	6	perception	perception	NOUN
esutjss-299	106	7	about	about	ADP
esutjss-299	106	8	products	product	NOUN
esutjss-299	106	9	and	and	CCONJ
esutjss-299	106	10	their	their	PRON
esutjss-299	106	11	advertisements	advertisement	NOUN
esutjss-299	106	12	before	before	SCONJ
esutjss-299	106	13	they	they	PRON
esutjss-299	106	14	purchase	purchase	VERB
esutjss-299	106	15	or	or	CCONJ
esutjss-299	106	16	consume	consume	VERB
esutjss-299	106	17	such	such	ADJ
esutjss-299	106	18	products	product	NOUN
esutjss-299	106	19	.	.	PUNCT
esutjss-299	107	1	the	the	DET
esutjss-299	107	2	views	view	NOUN
esutjss-299	107	3	and	and	CCONJ
esutjss-299	107	4	interpretation	interpretation	NOUN
esutjss-299	107	5	of	of	ADP
esutjss-299	107	6	advertisements	advertisement	NOUN
esutjss-299	107	7	by	by	ADP
esutjss-299	107	8	the	the	DET
esutjss-299	107	9	consumers	consumer	NOUN
esutjss-299	107	10	are	be	AUX
esutjss-299	107	11	due	due	ADJ
esutjss-299	107	12	to	to	ADP
esutjss-299	107	13	individual	individual	ADJ
esutjss-299	107	14	differences	difference	NOUN
esutjss-299	107	15	.	.	PUNCT
esutjss-299	108	1	these	these	DET
esutjss-299	108	2	differences	difference	NOUN
esutjss-299	108	3	determine	determine	VERB
esutjss-299	108	4	their	their	PRON
esutjss-299	108	5	perception	perception	NOUN
esutjss-299	108	6	and	and	CCONJ
esutjss-299	108	7	reaction	reaction	NOUN
esutjss-299	108	8	empirical	empirical	ADJ
esutjss-299	108	9	review	review	NOUN
esutjss-299	108	10	of	of	ADP
esutjss-299	108	11	alcohol	alcohol	NOUN
esutjss-299	108	12	consumption	consumption	NOUN
esutjss-299	108	13	and	and	CCONJ
esutjss-299	108	14	billboard	billboard	NOUN
esutjss-299	108	15	advertising	advertising	NOUN
esutjss-299	108	16	etokakpan	etokakpan	NOUN
esutjss-299	108	17	and	and	CCONJ
esutjss-299	108	18	sodeinde	sodeinde	NOUN
esutjss-299	108	19	(	(	PUNCT
esutjss-299	108	20	2021	2021	NUM
esutjss-299	108	21	)	)	PUNCT
esutjss-299	108	22	examined	examine	VERB
esutjss-299	108	23	the	the	DET
esutjss-299	108	24	knowledge	knowledge	NOUN
esutjss-299	108	25	,	,	PUNCT
esutjss-299	108	26	attitude	attitude	NOUN
esutjss-299	108	27	and	and	CCONJ
esutjss-299	108	28	perception	perception	NOUN
esutjss-299	108	29	of	of	ADP
esutjss-299	108	30	beer	beer	NOUN
esutjss-299	108	31	advertisements	advertisement	NOUN
esutjss-299	108	32	among	among	ADP
esutjss-299	108	33	female	female	ADJ
esutjss-299	108	34	corps	corps	NOUN
esutjss-299	108	35	members	member	NOUN
esutjss-299	108	36	in	in	ADP
esutjss-299	108	37	lagos	lagos	PROPN
esutjss-299	108	38	state	state	NOUN
esutjss-299	108	39	,	,	PUNCT
esutjss-299	108	40	nigeria	nigeria	PROPN
esutjss-299	108	41	.	.	PUNCT
esutjss-299	109	1	this	this	DET
esutjss-299	109	2	paper	paper	NOUN
esutjss-299	109	3	was	be	AUX
esutjss-299	109	4	hinged	hinge	VERB
esutjss-299	109	5	on	on	ADP
esutjss-299	109	6	social	social	ADJ
esutjss-299	109	7	judgment	judgment	NOUN
esutjss-299	109	8	,	,	PUNCT
esutjss-299	109	9	stimulus	stimulus	NOUN
esutjss-299	109	10	-	-	PUNCT
esutjss-299	109	11	response	response	NOUN
esutjss-299	109	12	and	and	CCONJ
esutjss-299	109	13	perception	perception	NOUN
esutjss-299	109	14	theories	theory	NOUN
esutjss-299	109	15	.	.	PUNCT
esutjss-299	110	1	employing	employ	VERB
esutjss-299	110	2	the	the	DET
esutjss-299	110	3	survey	survey	NOUN
esutjss-299	110	4	research	research	NOUN
esutjss-299	110	5	design	design	NOUN
esutjss-299	110	6	,	,	PUNCT
esutjss-299	110	7	a	a	DET
esutjss-299	110	8	sample	sample	NOUN
esutjss-299	110	9	size	size	NOUN
esutjss-299	110	10	of	of	ADP
esutjss-299	110	11	400	400	NUM
esutjss-299	110	12	batch	batch	NOUN
esutjss-299	110	13	a	a	DET
esutjss-299	110	14	,	,	PUNCT
esutjss-299	110	15	2020	2020	NUM
esutjss-299	110	16	female	female	ADJ
esutjss-299	110	17	national	national	ADJ
esutjss-299	110	18	youth	youth	NOUN
esutjss-299	110	19	service	service	NOUN
esutjss-299	110	20	corps	corps	NOUN
esutjss-299	110	21	(	(	PUNCT
esutjss-299	110	22	nysc	nysc	PROPN
esutjss-299	110	23	)	)	PUNCT
esutjss-299	110	24	members	member	NOUN
esutjss-299	110	25	in	in	ADP
esutjss-299	110	26	lagos	lagos	NOUN
esutjss-299	110	27	state	state	NOUN
esutjss-299	110	28	was	be	AUX
esutjss-299	110	29	used	use	VERB
esutjss-299	110	30	for	for	ADP
esutjss-299	110	31	the	the	DET
esutjss-299	110	32	study	study	NOUN
esutjss-299	110	33	.	.	PUNCT
esutjss-299	111	1	the	the	DET
esutjss-299	111	2	purposive	purposive	ADJ
esutjss-299	111	3	sampling	sampling	NOUN
esutjss-299	111	4	technique	technique	NOUN
esutjss-299	111	5	355	355	NUM
esutjss-299	111	6	was	be	AUX
esutjss-299	111	7	employed	employ	VERB
esutjss-299	111	8	to	to	PART
esutjss-299	111	9	select	select	VERB
esutjss-299	111	10	respondents	respondent	NOUN
esutjss-299	111	11	and	and	CCONJ
esutjss-299	111	12	beer	beer	NOUN
esutjss-299	111	13	advertisements	advertisement	NOUN
esutjss-299	111	14	.	.	PUNCT
esutjss-299	112	1	findings	finding	NOUN
esutjss-299	112	2	revealed	reveal	VERB
esutjss-299	112	3	that	that	SCONJ
esutjss-299	112	4	female	female	ADJ
esutjss-299	112	5	corps	corps	NOUN
esutjss-299	112	6	members	member	NOUN
esutjss-299	112	7	in	in	ADP
esutjss-299	112	8	lagos	lagos	NOUN
esutjss-299	112	9	state	state	NOUN
esutjss-299	112	10	were	be	AUX
esutjss-299	112	11	knowledgeable	knowledgeable	ADJ
esutjss-299	112	12	about	about	ADP
esutjss-299	112	13	beer	beer	NOUN
esutjss-299	112	14	advertisements	advertisement	NOUN
esutjss-299	112	15	,	,	PUNCT
esutjss-299	112	16	had	have	VERB
esutjss-299	112	17	a	a	DET
esutjss-299	112	18	negative	negative	ADJ
esutjss-299	112	19	attitude	attitude	NOUN
esutjss-299	112	20	and	and	CCONJ
esutjss-299	112	21	a	a	DET
esutjss-299	112	22	negative	negative	ADJ
esutjss-299	112	23	perception	perception	NOUN
esutjss-299	112	24	about	about	ADP
esutjss-299	112	25	beer	beer	NOUN
esutjss-299	112	26	advertisements	advertisement	NOUN
esutjss-299	112	27	.	.	PUNCT
esutjss-299	113	1	it	it	PRON
esutjss-299	113	2	was	be	AUX
esutjss-299	113	3	recommended	recommend	VERB
esutjss-299	113	4	that	that	SCONJ
esutjss-299	113	5	beer	beer	NOUN
esutjss-299	113	6	advertisers	advertiser	NOUN
esutjss-299	113	7	should	should	AUX
esutjss-299	113	8	create	create	VERB
esutjss-299	113	9	adverts	advert	NOUN
esutjss-299	113	10	that	that	PRON
esutjss-299	113	11	also	also	ADV
esutjss-299	113	12	target	target	VERB
esutjss-299	113	13	the	the	DET
esutjss-299	113	14	female	female	ADJ
esutjss-299	113	15	population	population	NOUN
esutjss-299	113	16	.	.	PUNCT
esutjss-299	114	1	women	woman	NOUN
esutjss-299	114	2	should	should	AUX
esutjss-299	114	3	not	not	PART
esutjss-299	114	4	also	also	ADV
esutjss-299	114	5	be	be	AUX
esutjss-299	114	6	represented	represent	VERB
esutjss-299	114	7	in	in	ADP
esutjss-299	114	8	stereotypical	stereotypical	ADJ
esutjss-299	114	9	ways	way	NOUN
esutjss-299	114	10	as	as	SCONJ
esutjss-299	114	11	female	female	ADJ
esutjss-299	114	12	audiences	audience	NOUN
esutjss-299	114	13	currently	currently	ADV
esutjss-299	114	14	have	have	VERB
esutjss-299	114	15	a	a	DET
esutjss-299	114	16	negative	negative	ADJ
esutjss-299	114	17	attitude	attitude	NOUN
esutjss-299	114	18	and	and	CCONJ
esutjss-299	114	19	perception	perception	NOUN
esutjss-299	114	20	of	of	ADP
esutjss-299	114	21	these	these	DET
esutjss-299	114	22	representations	representation	NOUN
esutjss-299	114	23	in	in	ADP
esutjss-299	114	24	current	current	ADJ
esutjss-299	114	25	advertisements	advertisement	NOUN
esutjss-299	114	26	.	.	PUNCT
esutjss-299	115	1	the	the	DET
esutjss-299	115	2	advertising	advertising	NOUN
esutjss-299	115	3	practitioners	practitioner	NOUN
esutjss-299	115	4	council	council	PROPN
esutjss-299	115	5	of	of	ADP
esutjss-299	115	6	nigeria	nigeria	PROPN
esutjss-299	115	7	should	should	AUX
esutjss-299	115	8	also	also	ADV
esutjss-299	115	9	review	review	VERB
esutjss-299	115	10	the	the	DET
esutjss-299	115	11	code	code	NOUN
esutjss-299	115	12	of	of	ADP
esutjss-299	115	13	practice	practice	NOUN
esutjss-299	115	14	to	to	PART
esutjss-299	115	15	include	include	VERB
esutjss-299	115	16	restrictions	restriction	NOUN
esutjss-299	115	17	against	against	ADP
esutjss-299	115	18	the	the	DET
esutjss-299	115	19	portrayal	portrayal	NOUN
esutjss-299	115	20	and	and	CCONJ
esutjss-299	115	21	promotion	promotion	NOUN
esutjss-299	115	22	of	of	ADP
esutjss-299	115	23	female	female	ADJ
esutjss-299	115	24	stereotypes	stereotype	NOUN
esutjss-299	115	25	.	.	PUNCT
esutjss-299	116	1	this	this	DET
esutjss-299	116	2	study	study	NOUN
esutjss-299	116	3	failed	fail	VERB
esutjss-299	116	4	did	do	AUX
esutjss-299	116	5	not	not	PART
esutjss-299	116	6	study	study	VERB
esutjss-299	116	7	the	the	DET
esutjss-299	116	8	influence	influence	NOUN
esutjss-299	116	9	of	of	ADP
esutjss-299	116	10	lager	lager	NOUN
esutjss-299	116	11	beer	beer	NOUN
esutjss-299	116	12	advertising	advertising	NOUN
esutjss-299	116	13	on	on	ADP
esutjss-299	116	14	its	its	PRON
esutjss-299	116	15	audience	audience	NOUN
esutjss-299	116	16	.	.	PUNCT
esutjss-299	117	1	schooler	schooler	NOUN
esutjss-299	117	2	and	and	CCONJ
esutjss-299	117	3	basil	basil	NOUN
esutjss-299	117	4	(	(	PUNCT
esutjss-299	117	5	1989	1989	NUM
esutjss-299	117	6	)	)	PUNCT
esutjss-299	117	7	conducted	conduct	VERB
esutjss-299	117	8	a	a	DET
esutjss-299	117	9	study	study	NOUN
esutjss-299	117	10	titled	title	VERB
esutjss-299	117	11	“	"	PUNCT
esutjss-299	117	12	alcohol	alcohol	NOUN
esutjss-299	117	13	and	and	CCONJ
esutjss-299	117	14	cigarette	cigarette	NOUN
esutjss-299	117	15	advertising	advertising	NOUN
esutjss-299	117	16	on	on	ADP
esutjss-299	117	17	billboards	billboard	NOUN
esutjss-299	117	18	:	:	PUNCT
esutjss-299	117	19	targeting	target	VERB
esutjss-299	117	20	with	with	ADP
esutjss-299	117	21	social	social	ADJ
esutjss-299	117	22	cues	cue	NOUN
esutjss-299	117	23	”	"	PUNCT
esutjss-299	117	24	.	.	PUNCT
esutjss-299	118	1	the	the	DET
esutjss-299	118	2	objective	objective	NOUN
esutjss-299	118	3	was	be	AUX
esutjss-299	118	4	to	to	PART
esutjss-299	118	5	examine	examine	VERB
esutjss-299	118	6	whether	whether	SCONJ
esutjss-299	118	7	billboard	billboard	NOUN
esutjss-299	118	8	advertising	advertising	NOUN
esutjss-299	118	9	of	of	ADP
esutjss-299	118	10	tobacco	tobacco	NOUN
esutjss-299	118	11	and	and	CCONJ
esutjss-299	118	12	alcohol	alcohol	NOUN
esutjss-299	118	13	products	product	NOUN
esutjss-299	118	14	is	be	AUX
esutjss-299	118	15	differentially	differentially	ADV
esutjss-299	118	16	targeted	target	VERB
esutjss-299	118	17	toward	toward	ADP
esutjss-299	118	18	white	white	ADJ
esutjss-299	118	19	,	,	PUNCT
esutjss-299	118	20	asian	asian	ADJ
esutjss-299	118	21	,	,	PUNCT
esutjss-299	118	22	and	and	CCONJ
esutjss-299	118	23	hispanic	hispanic	ADJ
esutjss-299	118	24	neighbourhoods	neighbourhood	NOUN
esutjss-299	118	25	.	.	PUNCT
esutjss-299	119	1	the	the	DET
esutjss-299	119	2	content	content	NOUN
esutjss-299	119	3	analysis	analysis	NOUN
esutjss-299	119	4	method	method	NOUN
esutjss-299	119	5	was	be	AUX
esutjss-299	119	6	adopted	adopt	VERB
esutjss-299	119	7	for	for	ADP
esutjss-299	119	8	the	the	DET
esutjss-299	119	9	study	study	NOUN
esutjss-299	119	10	and	and	CCONJ
esutjss-299	119	11	it	it	PRON
esutjss-299	119	12	analyzed	analyze	VERB
esutjss-299	119	13	901	901	NUM
esutjss-299	119	14	billboards	billboard	NOUN
esutjss-299	119	15	in	in	ADP
esutjss-299	119	16	neighbourhood	neighbourhood	NOUN
esutjss-299	119	17	commercial	commercial	ADJ
esutjss-299	119	18	districts	district	NOUN
esutjss-299	119	19	in	in	ADP
esutjss-299	119	20	san	san	PROPN
esutjss-299	119	21	francisco	francisco	PROPN
esutjss-299	119	22	,	,	PUNCT
esutjss-299	119	23	california	california	PROPN
esutjss-299	119	24	,	,	PUNCT
esutjss-299	119	25	giving	give	VERB
esutjss-299	119	26	particular	particular	ADJ
esutjss-299	119	27	attention	attention	NOUN
esutjss-299	119	28	to	to	ADP
esutjss-299	119	29	tobacco	tobacco	NOUN
esutjss-299	119	30	and	and	CCONJ
esutjss-299	119	31	alcohol	alcohol	NOUN
esutjss-299	119	32	billboards	billboard	NOUN
esutjss-299	119	33	.	.	PUNCT
esutjss-299	120	1	neighbourhood	neighbourhood	NOUN
esutjss-299	120	2	census	census	NOUN
esutjss-299	120	3	data	datum	NOUN
esutjss-299	120	4	were	be	AUX
esutjss-299	120	5	merged	merge	VERB
esutjss-299	120	6	with	with	ADP
esutjss-299	120	7	billboard	billboard	NOUN
esutjss-299	120	8	data	datum	NOUN
esutjss-299	120	9	to	to	PART
esutjss-299	120	10	address	address	VERB
esutjss-299	120	11	this	this	DET
esutjss-299	120	12	question	question	NOUN
esutjss-299	120	13	.	.	PUNCT
esutjss-299	121	1	the	the	DET
esutjss-299	121	2	study	study	NOUN
esutjss-299	121	3	also	also	ADV
esutjss-299	121	4	proposes	propose	VERB
esutjss-299	121	5	a	a	DET
esutjss-299	121	6	theoretical	theoretical	ADJ
esutjss-299	121	7	model	model	NOUN
esutjss-299	121	8	to	to	PART
esutjss-299	121	9	explain	explain	VERB
esutjss-299	121	10	how	how	SCONJ
esutjss-299	121	11	this	this	DET
esutjss-299	121	12	medium	medium	NOUN
esutjss-299	121	13	is	be	AUX
esutjss-299	121	14	effective	effective	ADJ
esutjss-299	121	15	.	.	PUNCT
esutjss-299	122	1	the	the	DET
esutjss-299	122	2	social	social	ADJ
esutjss-299	122	3	aspects	aspect	NOUN
esutjss-299	122	4	of	of	ADP
esutjss-299	122	5	drinking	drinking	NOUN
esutjss-299	122	6	and	and	CCONJ
esutjss-299	122	7	smoking	smoking	NOUN
esutjss-299	122	8	are	be	AUX
esutjss-299	122	9	posited	posit	VERB
esutjss-299	122	10	to	to	PART
esutjss-299	122	11	be	be	AUX
esutjss-299	122	12	important	important	ADJ
esutjss-299	122	13	positive	positive	ADJ
esutjss-299	122	14	product	product	NOUN
esutjss-299	122	15	attributes	attribute	VERB
esutjss-299	122	16	.	.	PUNCT
esutjss-299	123	1	the	the	DET
esutjss-299	123	2	study	study	NOUN
esutjss-299	123	3	suggests	suggest	VERB
esutjss-299	123	4	that	that	SCONJ
esutjss-299	123	5	the	the	DET
esutjss-299	123	6	modelling	modelling	NOUN
esutjss-299	123	7	of	of	ADP
esutjss-299	123	8	social	social	ADJ
esutjss-299	123	9	cues	cue	NOUN
esutjss-299	123	10	can	can	AUX
esutjss-299	123	11	serve	serve	VERB
esutjss-299	123	12	to	to	PART
esutjss-299	123	13	motivate	motivate	VERB
esutjss-299	123	14	product	product	NOUN
esutjss-299	123	15	use	use	NOUN
esutjss-299	123	16	,	,	PUNCT
esutjss-299	123	17	disinhibit	disinhibit	VERB
esutjss-299	123	18	behavioural	behavioural	ADJ
esutjss-299	123	19	restraints	restraint	NOUN
esutjss-299	123	20	,	,	PUNCT
esutjss-299	123	21	and	and	CCONJ
esutjss-299	123	22	reinforce	reinforce	VERB
esutjss-299	123	23	existing	exist	VERB
esutjss-299	123	24	habits	habit	NOUN
esutjss-299	123	25	(	(	PUNCT
esutjss-299	123	26	schooler	schooler	NOUN
esutjss-299	123	27	&	&	CCONJ
esutjss-299	123	28	basil	basil	NOUN
esutjss-299	123	29	,	,	PUNCT
esutjss-299	123	30	1989	1989	NUM
esutjss-299	123	31	)	)	PUNCT
esutjss-299	123	32	.	.	PUNCT
esutjss-299	124	1	the	the	DET
esutjss-299	124	2	data	datum	NOUN
esutjss-299	124	3	suggest	suggest	VERB
esutjss-299	124	4	that	that	SCONJ
esutjss-299	124	5	:	:	PUNCT
esutjss-299	124	6	(	(	PUNCT
esutjss-299	124	7	1	1	X
esutjss-299	124	8	)	)	PUNCT
esutjss-299	124	9	across	across	ADP
esutjss-299	124	10	all	all	DET
esutjss-299	124	11	billboard	billboard	NOUN
esutjss-299	124	12	advertising	advertising	NOUN
esutjss-299	124	13	of	of	ADP
esutjss-299	124	14	products	product	NOUN
esutjss-299	124	15	and	and	CCONJ
esutjss-299	124	16	services	service	NOUN
esutjss-299	124	17	,	,	PUNCT
esutjss-299	124	18	tobacco	tobacco	NOUN
esutjss-299	124	19	(	(	PUNCT
esutjss-299	124	20	1t%	1t%	NUM
esutjss-299	124	21	)	)	PUNCT
esutjss-299	124	22	and	and	CCONJ
esutjss-299	124	23	alcohol	alcohol	NOUN
esutjss-299	124	24	(	(	PUNCT
esutjss-299	124	25	17	17	NUM
esutjss-299	124	26	%	%	NOUN
esutjss-299	124	27	)	)	PUNCT
esutjss-299	124	28	products	product	NOUN
esutjss-299	124	29	were	be	AUX
esutjss-299	124	30	the	the	DET
esutjss-299	124	31	most	most	ADV
esutjss-299	124	32	heavily	heavily	ADV
esutjss-299	124	33	advertised	advertise	VERB
esutjss-299	124	34	;	;	PUNCT
esutjss-299	124	35	black	black	ADJ
esutjss-299	124	36	and	and	CCONJ
esutjss-299	124	37	hispanic	hispanic	ADJ
esutjss-299	124	38	neighbourhoods	neighbourhood	NOUN
esutjss-299	124	39	had	have	VERB
esutjss-299	124	40	more	more	ADJ
esutjss-299	124	41	tobacco	tobacco	NOUN
esutjss-299	124	42	and	and	CCONJ
esutjss-299	124	43	alcohol	alcohol	NOUN
esutjss-299	124	44	billboards	billboard	NOUN
esutjss-299	124	45	than	than	ADP
esutjss-299	124	46	white	white	ADJ
esutjss-299	124	47	or	or	CCONJ
esutjss-299	124	48	asian	asian	ADJ
esutjss-299	124	49	neighbourhoods	neighbourhood	NOUN
esutjss-299	124	50	;	;	PUNCT
esutjss-299	124	51	black	black	ADJ
esutjss-299	124	52	neighbourhoods	neighbourhood	NOUN
esutjss-299	124	53	had	have	VERB
esutjss-299	124	54	the	the	DET
esutjss-299	124	55	highest	high	ADJ
esutjss-299	124	56	per	per	ADP
esutjss-299	124	57	capita	capita	NOUN
esutjss-299	124	58	rate	rate	NOUN
esutjss-299	124	59	of	of	ADP
esutjss-299	124	60	billboard	billboard	NOUN
esutjss-299	124	61	advertising	advertising	NOUN
esutjss-299	124	62	;	;	PUNCT
esutjss-299	124	63	and	and	CCONJ
esutjss-299	124	64	there	there	PRON
esutjss-299	124	65	were	be	VERB
esutjss-299	124	66	more	more	ADJ
esutjss-299	124	67	black	black	ADJ
esutjss-299	124	68	models	model	NOUN
esutjss-299	124	69	per	per	ADP
esutjss-299	124	70	1,000	1,000	NUM
esutjss-299	124	71	black	black	ADJ
esutjss-299	124	72	people	people	NOUN
esutjss-299	124	73	than	than	SCONJ
esutjss-299	124	74	there	there	PRON
esutjss-299	124	75	were	be	VERB
esutjss-299	124	76	ethnic	ethnic	ADJ
esutjss-299	124	77	models	model	NOUN
esutjss-299	124	78	for	for	ADP
esutjss-299	124	79	other	other	ADJ
esutjss-299	124	80	ethnic	ethnic	ADJ
esutjss-299	124	81	groups	group	NOUN
esutjss-299	124	82	.	.	PUNCT
esutjss-299	125	1	furthermore	furthermore	ADV
esutjss-299	125	2	,	,	PUNCT
esutjss-299	125	3	the	the	DET
esutjss-299	125	4	analyses	analysis	NOUN
esutjss-299	125	5	of	of	ADP
esutjss-299	125	6	the	the	DET
esutjss-299	125	7	content	content	NOUN
esutjss-299	125	8	of	of	ADP
esutjss-299	125	9	the	the	DET
esutjss-299	125	10	billboards	billboard	NOUN
esutjss-299	125	11	revealed	reveal	VERB
esutjss-299	125	12	that	that	SCONJ
esutjss-299	125	13	alcohol	alcohol	NOUN
esutjss-299	125	14	and	and	CCONJ
esutjss-299	125	15	cigarette	cigarette	NOUN
esutjss-299	125	16	advertisements	advertisement	NOUN
esutjss-299	125	17	,	,	PUNCT
esutjss-299	125	18	use	use	VERB
esutjss-299	125	19	social	social	ADJ
esutjss-299	125	20	modelling	modelling	NOUN
esutjss-299	125	21	cues	cue	NOUN
esutjss-299	125	22	such	such	ADJ
esutjss-299	125	23	as	as	ADP
esutjss-299	125	24	anticipated	anticipate	VERB
esutjss-299	125	25	rewards	reward	NOUN
esutjss-299	125	26	,	,	PUNCT
esutjss-299	125	27	attractive	attractive	ADJ
esutjss-299	125	28	models	model	NOUN
esutjss-299	125	29	,	,	PUNCT
esutjss-299	125	30	and	and	CCONJ
esutjss-299	125	31	similarity	similarity	NOUN
esutjss-299	125	32	.	.	PUNCT
esutjss-299	126	1	it	it	PRON
esutjss-299	126	2	was	be	AUX
esutjss-299	126	3	recommended	recommend	VERB
esutjss-299	126	4	that	that	SCONJ
esutjss-299	126	5	this	this	DET
esutjss-299	126	6	understanding	understanding	NOUN
esutjss-299	126	7	of	of	ADP
esutjss-299	126	8	social	social	ADJ
esutjss-299	126	9	influence	influence	NOUN
esutjss-299	126	10	and	and	CCONJ
esutjss-299	126	11	modelling	modelling	NOUN
esutjss-299	126	12	on	on	ADP
esutjss-299	126	13	billboards	billboard	NOUN
esutjss-299	126	14	should	should	AUX
esutjss-299	126	15	provide	provide	VERB
esutjss-299	126	16	health	health	NOUN
esutjss-299	126	17	professionals	professional	NOUN
esutjss-299	126	18	with	with	ADP
esutjss-299	126	19	information	information	NOUN
esutjss-299	126	20	to	to	PART
esutjss-299	126	21	counter	counter	VERB
esutjss-299	126	22	the	the	DET
esutjss-299	126	23	strategies	strategy	NOUN
esutjss-299	126	24	of	of	ADP
esutjss-299	126	25	tobacco	tobacco	NOUN
esutjss-299	126	26	and	and	CCONJ
esutjss-299	126	27	alcohol	alcohol	NOUN
esutjss-299	126	28	advertisers	advertiser	NOUN
esutjss-299	126	29	.	.	PUNCT
esutjss-299	127	1	this	this	DET
esutjss-299	127	2	study	study	NOUN
esutjss-299	127	3	analyzed	analyze	VERB
esutjss-299	127	4	the	the	DET
esutjss-299	127	5	content	content	NOUN
esutjss-299	127	6	of	of	ADP
esutjss-299	127	7	the	the	DET
esutjss-299	127	8	billboards	billboard	NOUN
esutjss-299	127	9	but	but	CCONJ
esutjss-299	127	10	failed	fail	VERB
esutjss-299	127	11	to	to	PART
esutjss-299	127	12	analyze	analyze	VERB
esutjss-299	127	13	the	the	DET
esutjss-299	127	14	influence	influence	NOUN
esutjss-299	127	15	on	on	ADP
esutjss-299	127	16	the	the	DET
esutjss-299	127	17	audience	audience	NOUN
esutjss-299	127	18	(	(	PUNCT
esutjss-299	127	19	schooler	schooler	NOUN
esutjss-299	127	20	&	&	CCONJ
esutjss-299	127	21	basil	basil	NOUN
esutjss-299	127	22	,	,	PUNCT
esutjss-299	127	23	1989	1989	NUM
esutjss-299	127	24	)	)	PUNCT
esutjss-299	127	25	.	.	PUNCT
esutjss-299	128	1	theoretical	theoretical	ADJ
esutjss-299	128	2	framework	framework	NOUN
esutjss-299	128	3	the	the	DET
esutjss-299	128	4	theory	theory	NOUN
esutjss-299	128	5	of	of	ADP
esutjss-299	128	6	reasoned	reason	VERB
esutjss-299	128	7	action	action	NOUN
esutjss-299	128	8	was	be	AUX
esutjss-299	128	9	developed	develop	VERB
esutjss-299	128	10	by	by	ADP
esutjss-299	128	11	martin	martin	PROPN
esutjss-299	128	12	fishbein	fishbein	PROPN
esutjss-299	128	13	and	and	CCONJ
esutjss-299	128	14	icek	icek	PROPN
esutjss-299	128	15	ajzen	ajzen	NOUN
esutjss-299	128	16	in	in	ADP
esutjss-299	128	17	1975	1975	NUM
esutjss-299	128	18	as	as	ADP
esutjss-299	128	19	an	an	DET
esutjss-299	128	20	improvement	improvement	NOUN
esutjss-299	128	21	on	on	ADP
esutjss-299	128	22	the	the	DET
esutjss-299	128	23	information	information	NOUN
esutjss-299	128	24	integration	integration	NOUN
esutjss-299	128	25	theory	theory	NOUN
esutjss-299	128	26	,	,	PUNCT
esutjss-299	128	27	after	after	ADP
esutjss-299	128	28	trying	try	VERB
esutjss-299	128	29	to	to	PART
esutjss-299	128	30	determine	determine	VERB
esutjss-299	128	31	the	the	DET
esutjss-299	128	32	differences	difference	NOUN
esutjss-299	128	33	between	between	ADP
esutjss-299	128	34	attitude	attitude	NOUN
esutjss-299	128	35	and	and	CCONJ
esutjss-299	128	36	behaviour	behaviour	NOUN
esutjss-299	128	37	(	(	PUNCT
esutjss-299	128	38	lumen	luman	NOUN
esutjss-299	128	39	learning	learning	PROPN
esutjss-299	128	40	,	,	PUNCT
esutjss-299	128	41	n.d	n.d	PROPN
esutjss-299	128	42	.	.	PROPN
esutjss-299	128	43	)	)	PUNCT
esutjss-299	128	44	.	.	PUNCT
esutjss-299	129	1	customers	customer	NOUN
esutjss-299	129	2	act	act	VERB
esutjss-299	129	3	on	on	ADP
esutjss-299	129	4	behaviours	behaviour	NOUN
esutjss-299	129	5	that	that	PRON
esutjss-299	129	6	they	they	PRON
esutjss-299	129	7	believe	believe	VERB
esutjss-299	129	8	will	will	AUX
esutjss-299	129	9	create	create	VERB
esutjss-299	129	10	or	or	CCONJ
esutjss-299	129	11	receive	receive	VERB
esutjss-299	129	12	a	a	DET
esutjss-299	129	13	particular	particular	ADJ
esutjss-299	129	14	outcome	outcome	NOUN
esutjss-299	129	15	,	,	PUNCT
esutjss-299	129	16	and	and	CCONJ
esutjss-299	129	17	this	this	PRON
esutjss-299	129	18	explains	explain	VERB
esutjss-299	129	19	the	the	DET
esutjss-299	129	20	relationship	relationship	NOUN
esutjss-299	129	21	between	between	ADP
esutjss-299	129	22	attitude	attitude	NOUN
esutjss-299	129	23	and	and	CCONJ
esutjss-299	129	24	behaviour	behaviour	NOUN
esutjss-299	129	25	of	of	ADP
esutjss-299	129	26	humans	human	NOUN
esutjss-299	129	27	.	.	PUNCT
esutjss-299	130	1	individual	individual	PROPN
esutjss-299	130	2	’s	’s	PART
esutjss-299	130	3	intention	intention	NOUN
esutjss-299	130	4	to	to	PART
esutjss-299	130	5	engage	engage	VERB
esutjss-299	130	6	in	in	ADP
esutjss-299	130	7	behaviour	behaviour	NOUN
esutjss-299	130	8	at	at	ADP
esutjss-299	130	9	a	a	DET
esutjss-299	130	10	specific	specific	ADJ
esutjss-299	130	11	time	time	NOUN
esutjss-299	130	12	and	and	CCONJ
esutjss-299	130	13	place	place	NOUN
esutjss-299	130	14	.	.	PUNCT
esutjss-299	131	1	it	it	PRON
esutjss-299	131	2	is	be	AUX
esutjss-299	131	3	to	to	PART
esutjss-299	131	4	predict	predict	VERB
esutjss-299	131	5	how	how	SCONJ
esutjss-299	131	6	individuals	individual	NOUN
esutjss-299	131	7	will	will	AUX
esutjss-299	131	8	behave	behave	AUX
esutjss-299	131	9	based	base	VERB
esutjss-299	131	10	on	on	ADP
esutjss-299	131	11	their	their	PRON
esutjss-299	131	12	pre	pre	ADJ
esutjss-299	131	13	-	-	ADJ
esutjss-299	131	14	existing	existing	ADJ
esutjss-299	131	15	attitudes	attitude	NOUN
esutjss-299	131	16	and	and	CCONJ
esutjss-299	131	17	behavioural	behavioural	ADJ
esutjss-299	131	18	intentions	intention	NOUN
esutjss-299	131	19	(	(	PUNCT
esutjss-299	131	20	lumen	luman	NOUN
esutjss-299	131	21	learning	learning	NOUN
esutjss-299	131	22	,	,	PUNCT
esutjss-299	131	23	n.d	n.d	PROPN
esutjss-299	131	24	.	.	PROPN
esutjss-299	131	25	)	)	PUNCT
esutjss-299	131	26	.	.	PUNCT
esutjss-299	132	1	this	this	DET
esutjss-299	132	2	theory	theory	NOUN
esutjss-299	132	3	emphasizes	emphasize	VERB
esutjss-299	132	4	the	the	DET
esutjss-299	132	5	fact	fact	NOUN
esutjss-299	132	6	that	that	SCONJ
esutjss-299	132	7	the	the	DET
esutjss-299	132	8	attitude	attitude	NOUN
esutjss-299	132	9	of	of	ADP
esutjss-299	132	10	the	the	DET
esutjss-299	132	11	audience	audience	NOUN
esutjss-299	132	12	will	will	AUX
esutjss-299	132	13	determine	determine	VERB
esutjss-299	132	14	how	how	SCONJ
esutjss-299	132	15	they	they	PRON
esutjss-299	132	16	would	would	AUX
esutjss-299	132	17	react	react	VERB
esutjss-299	132	18	to	to	ADP
esutjss-299	132	19	messages	message	NOUN
esutjss-299	132	20	disseminated	disseminate	VERB
esutjss-299	132	21	on	on	ADP
esutjss-299	132	22	media	medium	NOUN
esutjss-299	132	23	channels	channel	NOUN
esutjss-299	132	24	.	.	PUNCT
esutjss-299	133	1	relating	relate	VERB
esutjss-299	133	2	this	this	DET
esutjss-299	133	3	theory	theory	NOUN
esutjss-299	133	4	to	to	ADP
esutjss-299	133	5	this	this	DET
esutjss-299	133	6	study	study	NOUN
esutjss-299	133	7	,	,	PUNCT
esutjss-299	133	8	it	it	PRON
esutjss-299	133	9	shows	show	VERB
esutjss-299	133	10	that	that	DET
esutjss-299	133	11	decision	decision	NOUN
esutjss-299	133	12	to	to	PART
esutjss-299	133	13	patronize	patronize	VERB
esutjss-299	133	14	an	an	DET
esutjss-299	133	15	advertised	advertised	ADJ
esutjss-299	133	16	lager	lager	NOUN
esutjss-299	133	17	beer	beer	NOUN
esutjss-299	133	18	brand	brand	NOUN
esutjss-299	133	19	is	be	AUX
esutjss-299	133	20	not	not	PART
esutjss-299	133	21	solely	solely	ADV
esutjss-299	133	22	dependent	dependent	ADJ
esutjss-299	133	23	on	on	ADP
esutjss-299	133	24	exposure	exposure	NOUN
esutjss-299	133	25	to	to	ADP
esutjss-299	133	26	the	the	DET
esutjss-299	133	27	advertisement	advertisement	NOUN
esutjss-299	133	28	or	or	CCONJ
esutjss-299	133	29	the	the	DET
esutjss-299	133	30	advertised	advertised	ADJ
esutjss-299	133	31	brand	brand	NOUN
esutjss-299	133	32	,	,	PUNCT
esutjss-299	133	33	but	but	CCONJ
esutjss-299	133	34	,	,	PUNCT
esutjss-299	133	35	involves	involve	VERB
esutjss-299	133	36	a	a	DET
esutjss-299	133	37	well	well	ADV
esutjss-299	133	38	thought	think	VERB
esutjss-299	133	39	out	out	ADP
esutjss-299	133	40	process	process	NOUN
esutjss-299	133	41	based	base	VERB
esutjss-299	133	42	on	on	ADP
esutjss-299	133	43	356	356	NUM
esutjss-299	133	44	perceived	perceive	VERB
esutjss-299	133	45	benefits	benefit	NOUN
esutjss-299	133	46	or	or	CCONJ
esutjss-299	133	47	otherwise	otherwise	ADV
esutjss-299	133	48	of	of	ADP
esutjss-299	133	49	the	the	DET
esutjss-299	133	50	intended	intend	VERB
esutjss-299	133	51	action	action	NOUN
esutjss-299	133	52	(	(	PUNCT
esutjss-299	133	53	patronage	patronage	NOUN
esutjss-299	133	54	)	)	PUNCT
esutjss-299	133	55	and	and	CCONJ
esutjss-299	133	56	other	other	ADJ
esutjss-299	133	57	exogenous	exogenous	ADJ
esutjss-299	133	58	considerations	consideration	NOUN
esutjss-299	133	59	.	.	PUNCT
esutjss-299	134	1	methodology	methodology	NOUN
esutjss-299	134	2	the	the	DET
esutjss-299	134	3	research	research	NOUN
esutjss-299	134	4	design	design	NOUN
esutjss-299	134	5	adopted	adopt	VERB
esutjss-299	134	6	for	for	ADP
esutjss-299	134	7	this	this	DET
esutjss-299	134	8	study	study	NOUN
esutjss-299	134	9	is	be	AUX
esutjss-299	134	10	the	the	DET
esutjss-299	134	11	survey	survey	NOUN
esutjss-299	134	12	.	.	PUNCT
esutjss-299	135	1	the	the	DET
esutjss-299	135	2	justification	justification	NOUN
esutjss-299	135	3	for	for	ADP
esutjss-299	135	4	the	the	DET
esutjss-299	135	5	choice	choice	NOUN
esutjss-299	135	6	of	of	ADP
esutjss-299	135	7	survey	survey	NOUN
esutjss-299	135	8	is	be	AUX
esutjss-299	135	9	that	that	SCONJ
esutjss-299	135	10	the	the	DET
esutjss-299	135	11	research	research	NOUN
esutjss-299	135	12	method	method	NOUN
esutjss-299	135	13	involves	involve	VERB
esutjss-299	135	14	examining	examine	VERB
esutjss-299	135	15	attitude	attitude	NOUN
esutjss-299	135	16	,	,	PUNCT
esutjss-299	135	17	motivations	motivation	NOUN
esutjss-299	135	18	,	,	PUNCT
esutjss-299	135	19	inclinations	inclination	NOUN
esutjss-299	135	20	,	,	PUNCT
esutjss-299	135	21	behaviours	behaviour	NOUN
esutjss-299	135	22	and	and	CCONJ
esutjss-299	135	23	other	other	ADJ
esutjss-299	135	24	observable	observable	ADJ
esutjss-299	135	25	human	human	ADJ
esutjss-299	135	26	practices	practice	NOUN
esutjss-299	135	27	.	.	PUNCT
esutjss-299	136	1	the	the	DET
esutjss-299	136	2	projected	project	VERB
esutjss-299	136	3	population	population	NOUN
esutjss-299	136	4	of	of	ADP
esutjss-299	136	5	the	the	DET
esutjss-299	136	6	study	study	NOUN
esutjss-299	136	7	is	be	AUX
esutjss-299	136	8	5,150,115	5,150,115	NUM
esutjss-299	136	9	using	use	VERB
esutjss-299	136	10	an	an	DET
esutjss-299	136	11	annual	annual	ADJ
esutjss-299	136	12	growth	growth	NOUN
esutjss-299	136	13	rate	rate	NOUN
esutjss-299	136	14	of	of	ADP
esutjss-299	136	15	3.2	3.2	NUM
esutjss-299	136	16	%	%	NOUN
esutjss-299	136	17	as	as	SCONJ
esutjss-299	136	18	recommended	recommend	VERB
esutjss-299	136	19	by	by	ADP
esutjss-299	136	20	the	the	DET
esutjss-299	136	21	united	united	PROPN
esutjss-299	136	22	nations	nations	PROPN
esutjss-299	136	23	development	development	PROPN
esutjss-299	136	24	programme	programme	PROPN
esutjss-299	136	25	(	(	PUNCT
esutjss-299	136	26	undp	undp	PROPN
esutjss-299	136	27	)	)	PUNCT
esutjss-299	136	28	.	.	PUNCT
esutjss-299	137	1	the	the	DET
esutjss-299	137	2	creative	creative	ADJ
esutjss-299	137	3	research	research	NOUN
esutjss-299	137	4	systems	system	NOUN
esutjss-299	137	5	online	online	ADJ
esutjss-299	137	6	sample	sample	NOUN
esutjss-299	137	7	size	size	NOUN
esutjss-299	137	8	calculator	calculator	NOUN
esutjss-299	137	9	was	be	AUX
esutjss-299	137	10	used	use	VERB
esutjss-299	137	11	to	to	PART
esutjss-299	137	12	arrive	arrive	VERB
esutjss-299	137	13	at	at	ADP
esutjss-299	137	14	the	the	DET
esutjss-299	137	15	sample	sample	NOUN
esutjss-299	137	16	size	size	NOUN
esutjss-299	137	17	of	of	ADP
esutjss-299	137	18	600	600	NUM
esutjss-299	137	19	.	.	PUNCT
esutjss-299	138	1	the	the	DET
esutjss-299	138	2	multi	multi	ADJ
esutjss-299	138	3	-	-	ADJ
esutjss-299	138	4	stage	stage	ADJ
esutjss-299	138	5	sampling	sampling	NOUN
esutjss-299	138	6	procedure	procedure	NOUN
esutjss-299	138	7	was	be	AUX
esutjss-299	138	8	used	use	VERB
esutjss-299	138	9	to	to	PART
esutjss-299	138	10	carry	carry	VERB
esutjss-299	138	11	out	out	ADP
esutjss-299	138	12	the	the	DET
esutjss-299	138	13	study	study	NOUN
esutjss-299	138	14	.	.	PUNCT
esutjss-299	139	1	the	the	DET
esutjss-299	139	2	researchers	researcher	NOUN
esutjss-299	139	3	made	make	VERB
esutjss-299	139	4	use	use	NOUN
esutjss-299	139	5	of	of	ADP
esutjss-299	139	6	the	the	DET
esutjss-299	139	7	questionnaire	questionnaire	NOUN
esutjss-299	139	8	for	for	ADP
esutjss-299	139	9	the	the	DET
esutjss-299	139	10	collection	collection	NOUN
esutjss-299	139	11	of	of	ADP
esutjss-299	139	12	data	datum	NOUN
esutjss-299	139	13	for	for	ADP
esutjss-299	139	14	the	the	DET
esutjss-299	139	15	study	study	NOUN
esutjss-299	139	16	.	.	PUNCT
esutjss-299	140	1	the	the	DET
esutjss-299	140	2	measuring	measure	VERB
esutjss-299	140	3	instruments	instrument	NOUN
esutjss-299	140	4	were	be	AUX
esutjss-299	140	5	face	face	NOUN
esutjss-299	140	6	validated	validate	VERB
esutjss-299	140	7	by	by	ADP
esutjss-299	140	8	two	two	NUM
esutjss-299	140	9	researchers	researcher	NOUN
esutjss-299	140	10	in	in	ADP
esutjss-299	140	11	the	the	DET
esutjss-299	140	12	departments	department	NOUN
esutjss-299	140	13	of	of	ADP
esutjss-299	140	14	mass	mass	ADJ
esutjss-299	140	15	communication	communication	NOUN
esutjss-299	140	16	,	,	PUNCT
esutjss-299	140	17	enugu	enugu	PROPN
esutjss-299	140	18	state	state	PROPN
esutjss-299	140	19	university	university	PROPN
esutjss-299	140	20	of	of	ADP
esutjss-299	140	21	science	science	NOUN
esutjss-299	140	22	and	and	CCONJ
esutjss-299	140	23	technology	technology	NOUN
esutjss-299	140	24	(	(	PUNCT
esutjss-299	140	25	esut	esut	NOUN
esutjss-299	140	26	)	)	PUNCT
esutjss-299	140	27	,	,	PUNCT
esutjss-299	140	28	enugu	enugu	PROPN
esutjss-299	140	29	.	.	PUNCT
esutjss-299	141	1	in	in	ADP
esutjss-299	141	2	order	order	NOUN
esutjss-299	141	3	to	to	PART
esutjss-299	141	4	ascertain	ascertain	VERB
esutjss-299	141	5	the	the	DET
esutjss-299	141	6	reliability	reliability	NOUN
esutjss-299	141	7	of	of	ADP
esutjss-299	141	8	the	the	DET
esutjss-299	141	9	measuring	measure	VERB
esutjss-299	141	10	instrument	instrument	NOUN
esutjss-299	141	11	,	,	PUNCT
esutjss-299	141	12	the	the	DET
esutjss-299	141	13	researchers	researcher	NOUN
esutjss-299	141	14	conducted	conduct	VERB
esutjss-299	141	15	a	a	DET
esutjss-299	141	16	pilot	pilot	NOUN
esutjss-299	141	17	study	study	NOUN
esutjss-299	141	18	using	use	VERB
esutjss-299	141	19	twenty	twenty	NUM
esutjss-299	141	20	four	four	NUM
esutjss-299	141	21	copies	copy	NOUN
esutjss-299	141	22	of	of	ADP
esutjss-299	141	23	the	the	DET
esutjss-299	141	24	approved	approve	VERB
esutjss-299	141	25	questionnaire	questionnaire	NOUN
esutjss-299	141	26	on	on	ADP
esutjss-299	141	27	some	some	DET
esutjss-299	141	28	respondents	respondent	NOUN
esutjss-299	141	29	in	in	ADP
esutjss-299	141	30	four	four	NUM
esutjss-299	141	31	selected	select	VERB
esutjss-299	141	32	study	study	NOUN
esutjss-299	141	33	areas	area	NOUN
esutjss-299	141	34	.	.	PUNCT
esutjss-299	142	1	the	the	DET
esutjss-299	142	2	quantitative	quantitative	ADJ
esutjss-299	142	3	data	datum	NOUN
esutjss-299	142	4	was	be	AUX
esutjss-299	142	5	collated	collate	VERB
esutjss-299	142	6	,	,	PUNCT
esutjss-299	142	7	presented	present	VERB
esutjss-299	142	8	and	and	CCONJ
esutjss-299	142	9	analyzed	analyze	VERB
esutjss-299	142	10	using	using	NOUN
esutjss-299	142	11	tables	table	NOUN
esutjss-299	142	12	,	,	PUNCT
esutjss-299	142	13	charts	chart	NOUN
esutjss-299	142	14	and	and	CCONJ
esutjss-299	142	15	simple	simple	ADJ
esutjss-299	142	16	percentages	percentage	NOUN
esutjss-299	142	17	.	.	PUNCT
esutjss-299	143	1	discussion	discussion	NOUN
esutjss-299	143	2	of	of	ADP
esutjss-299	143	3	results	result	NOUN
esutjss-299	143	4	/	/	SYM
esutjss-299	143	5	findings	finding	VERB
esutjss-299	143	6	research	research	NOUN
esutjss-299	143	7	question	question	NOUN
esutjss-299	143	8	one	one	NUM
esutjss-299	143	9	:	:	PUNCT
esutjss-299	143	10	what	what	PRON
esutjss-299	143	11	is	be	AUX
esutjss-299	143	12	the	the	DET
esutjss-299	143	13	south	south	ADJ
esutjss-299	143	14	-	-	PUNCT
esutjss-299	143	15	east	east	NOUN
esutjss-299	143	16	residents	resident	NOUN
esutjss-299	143	17	’	'	PUNCT
esutjss-299	143	18	level	level	NOUN
esutjss-299	143	19	of	of	ADP
esutjss-299	143	20	exposure	exposure	NOUN
esutjss-299	143	21	to	to	ADP
esutjss-299	143	22	lager	lager	NOUN
esutjss-299	143	23	beer	beer	NOUN
esutjss-299	143	24	advertisements	advertisement	NOUN
esutjss-299	143	25	on	on	ADP
esutjss-299	143	26	billboards	billboard	NOUN
esutjss-299	143	27	?	?	PUNCT
esutjss-299	144	1	the	the	DET
esutjss-299	144	2	essence	essence	NOUN
esutjss-299	144	3	of	of	ADP
esutjss-299	144	4	this	this	DET
esutjss-299	144	5	research	research	NOUN
esutjss-299	144	6	question	question	NOUN
esutjss-299	144	7	was	be	AUX
esutjss-299	144	8	to	to	PART
esutjss-299	144	9	ascertain	ascertain	VERB
esutjss-299	144	10	the	the	DET
esutjss-299	144	11	level	level	NOUN
esutjss-299	144	12	of	of	ADP
esutjss-299	144	13	exposure	exposure	NOUN
esutjss-299	144	14	to	to	ADP
esutjss-299	144	15	lager	lager	NOUN
esutjss-299	144	16	beer	beer	NOUN
esutjss-299	144	17	advertisements	advertisement	NOUN
esutjss-299	144	18	on	on	ADP
esutjss-299	144	19	billboards	billboard	NOUN
esutjss-299	144	20	.	.	PUNCT
esutjss-299	145	1	the	the	DET
esutjss-299	145	2	preliminary	preliminary	ADJ
esutjss-299	145	3	questions	question	NOUN
esutjss-299	145	4	show	show	VERB
esutjss-299	145	5	that	that	SCONJ
esutjss-299	145	6	a	a	DET
esutjss-299	145	7	significant	significant	ADJ
esutjss-299	145	8	majority	majority	NOUN
esutjss-299	145	9	of	of	ADP
esutjss-299	145	10	the	the	DET
esutjss-299	145	11	respondents	respondent	NOUN
esutjss-299	145	12	know	know	VERB
esutjss-299	145	13	that	that	SCONJ
esutjss-299	145	14	lager	lag	ADJ
esutjss-299	145	15	beer	beer	NOUN
esutjss-299	145	16	is	be	AUX
esutjss-299	145	17	a	a	DET
esutjss-299	145	18	kind	kind	NOUN
esutjss-299	145	19	of	of	ADP
esutjss-299	145	20	alcoholic	alcoholic	ADJ
esutjss-299	145	21	beverage	beverage	NOUN
esutjss-299	145	22	,	,	PUNCT
esutjss-299	145	23	and	and	CCONJ
esutjss-299	145	24	also	also	ADV
esutjss-299	145	25	are	be	AUX
esutjss-299	145	26	aware	aware	ADJ
esutjss-299	145	27	that	that	SCONJ
esutjss-299	145	28	lager	lag	ADJ
esutjss-299	145	29	beer	beer	NOUN
esutjss-299	145	30	is	be	AUX
esutjss-299	145	31	advertised	advertise	VERB
esutjss-299	145	32	on	on	ADP
esutjss-299	145	33	billboards	billboard	NOUN
esutjss-299	145	34	.	.	PUNCT
esutjss-299	146	1	also	also	ADV
esutjss-299	146	2	,	,	PUNCT
esutjss-299	146	3	99.3	99.3	NUM
esutjss-299	146	4	%	%	NOUN
esutjss-299	146	5	of	of	ADP
esutjss-299	146	6	the	the	DET
esutjss-299	146	7	respondents	respondent	NOUN
esutjss-299	146	8	have	have	AUX
esutjss-299	146	9	seen	see	VERB
esutjss-299	146	10	a	a	DET
esutjss-299	146	11	lager	lager	NOUN
esutjss-299	146	12	beer	beer	NOUN
esutjss-299	146	13	billboard	billboard	NOUN
esutjss-299	146	14	advertisement	advertisement	NOUN
esutjss-299	146	15	before	before	ADV
esutjss-299	146	16	.	.	PUNCT
esutjss-299	147	1	this	this	DET
esutjss-299	147	2	finding	finding	NOUN
esutjss-299	147	3	is	be	AUX
esutjss-299	147	4	a	a	DET
esutjss-299	147	5	confirmation	confirmation	NOUN
esutjss-299	147	6	of	of	ADP
esutjss-299	147	7	the	the	DET
esutjss-299	147	8	statement	statement	NOUN
esutjss-299	147	9	by	by	ADP
esutjss-299	147	10	thomas	thomas	PROPN
esutjss-299	147	11	(	(	PUNCT
esutjss-299	147	12	2015	2015	NUM
esutjss-299	147	13	,	,	PUNCT
esutjss-299	147	14	p.	p.	NOUN
esutjss-299	147	15	2	2	NUM
esutjss-299	147	16	)	)	PUNCT
esutjss-299	147	17	,	,	PUNCT
esutjss-299	147	18	that	that	SCONJ
esutjss-299	147	19	,	,	PUNCT
esutjss-299	147	20	“	"	PUNCT
esutjss-299	147	21	on	on	ADP
esutjss-299	147	22	average	average	ADJ
esutjss-299	147	23	,	,	PUNCT
esutjss-299	147	24	medium	medium	ADJ
esutjss-299	147	25	-	-	PUNCT
esutjss-299	147	26	sized	sized	ADJ
esutjss-299	147	27	billboards	billboard	NOUN
esutjss-299	147	28	receive	receive	VERB
esutjss-299	147	29	10,000	10,000	NUM
esutjss-299	147	30	to	to	PART
esutjss-299	147	31	20,000	20,000	NUM
esutjss-299	147	32	views	view	NOUN
esutjss-299	147	33	per	per	ADP
esutjss-299	147	34	location	location	NOUN
esutjss-299	147	35	per	per	ADP
esutjss-299	147	36	day	day	NOUN
esutjss-299	147	37	”	"	PUNCT
esutjss-299	147	38	.	.	PUNCT
esutjss-299	148	1	bearing	bear	VERB
esutjss-299	148	2	in	in	ADP
esutjss-299	148	3	mind	mind	NOUN
esutjss-299	148	4	that	that	SCONJ
esutjss-299	148	5	exposure	exposure	NOUN
esutjss-299	148	6	is	be	AUX
esutjss-299	148	7	the	the	DET
esutjss-299	148	8	primary	primary	ADJ
esutjss-299	148	9	aim	aim	NOUN
esutjss-299	148	10	of	of	ADP
esutjss-299	148	11	every	every	DET
esutjss-299	148	12	advertising	advertising	NOUN
esutjss-299	148	13	campaign	campaign	NOUN
esutjss-299	148	14	,	,	PUNCT
esutjss-299	148	15	the	the	DET
esutjss-299	148	16	high	high	ADJ
esutjss-299	148	17	penetration	penetration	NOUN
esutjss-299	148	18	of	of	ADP
esutjss-299	148	19	lager	lager	NOUN
esutjss-299	148	20	beer	beer	NOUN
esutjss-299	148	21	billboards	billboard	NOUN
esutjss-299	148	22	is	be	AUX
esutjss-299	148	23	implicative	implicative	ADJ
esutjss-299	148	24	of	of	ADP
esutjss-299	148	25	a	a	DET
esutjss-299	148	26	successful	successful	ADJ
esutjss-299	148	27	campaign	campaign	NOUN
esutjss-299	148	28	for	for	ADP
esutjss-299	148	29	the	the	DET
esutjss-299	148	30	different	different	ADJ
esutjss-299	148	31	lager	lager	NOUN
esutjss-299	148	32	beer	beer	NOUN
esutjss-299	148	33	brands	brand	NOUN
esutjss-299	148	34	in	in	ADP
esutjss-299	148	35	south	south	PROPN
esutjss-299	148	36	-	-	PUNCT
esutjss-299	148	37	east	east	NOUN
esutjss-299	148	38	,	,	PUNCT
esutjss-299	148	39	nigeria	nigeria	PROPN
esutjss-299	148	40	.	.	PUNCT
esutjss-299	149	1	it	it	PRON
esutjss-299	149	2	only	only	ADV
esutjss-299	149	3	remains	remain	VERB
esutjss-299	149	4	to	to	PART
esutjss-299	149	5	measure	measure	VERB
esutjss-299	149	6	the	the	DET
esutjss-299	149	7	effectiveness	effectiveness	NOUN
esutjss-299	149	8	of	of	ADP
esutjss-299	149	9	such	such	ADJ
esutjss-299	149	10	concentration	concentration	NOUN
esutjss-299	149	11	and	and	CCONJ
esutjss-299	149	12	exposure	exposure	NOUN
esutjss-299	149	13	to	to	ADP
esutjss-299	149	14	knowledge	knowledge	NOUN
esutjss-299	149	15	and	and	CCONJ
esutjss-299	149	16	patronage	patronage	NOUN
esutjss-299	149	17	of	of	ADP
esutjss-299	149	18	different	different	ADJ
esutjss-299	149	19	lager	lager	NOUN
esutjss-299	149	20	beer	beer	NOUN
esutjss-299	149	21	brands	brand	NOUN
esutjss-299	149	22	,	,	PUNCT
esutjss-299	149	23	since	since	ADV
esutjss-299	149	24	,	,	PUNCT
esutjss-299	149	25	aida	aida	PROPN
esutjss-299	149	26	model	model	PROPN
esutjss-299	149	27	suggests	suggest	VERB
esutjss-299	149	28	that	that	SCONJ
esutjss-299	149	29	for	for	ADP
esutjss-299	149	30	an	an	DET
esutjss-299	149	31	advertisement	advertisement	NOUN
esutjss-299	149	32	,	,	PUNCT
esutjss-299	149	33	it	it	PRON
esutjss-299	149	34	has	have	AUX
esutjss-299	149	35	grab	grab	VERB
esutjss-299	149	36	attention	attention	NOUN
esutjss-299	149	37	;	;	PUNCT
esutjss-299	149	38	pick	pick	VERB
esutjss-299	149	39	audience	audience	NOUN
esutjss-299	149	40	interest	interest	NOUN
esutjss-299	149	41	on	on	ADP
esutjss-299	149	42	the	the	DET
esutjss-299	149	43	product	product	NOUN
esutjss-299	149	44	;	;	PUNCT
esutjss-299	149	45	stimulate	stimulate	VERB
esutjss-299	149	46	desire	desire	NOUN
esutjss-299	149	47	;	;	PUNCT
esutjss-299	149	48	develop	develop	VERB
esutjss-299	149	49	conviction	conviction	NOUN
esutjss-299	149	50	within	within	ADP
esutjss-299	149	51	your	your	PRON
esutjss-299	149	52	prospects	prospect	NOUN
esutjss-299	149	53	,	,	PUNCT
esutjss-299	149	54	and	and	CCONJ
esutjss-299	149	55	finally	finally	ADV
esutjss-299	149	56	,	,	PUNCT
esutjss-299	149	57	inspire	inspire	VERB
esutjss-299	149	58	them	they	PRON
esutjss-299	149	59	to	to	PART
esutjss-299	149	60	take	take	VERB
esutjss-299	149	61	action	action	NOUN
esutjss-299	149	62	.	.	PUNCT
esutjss-299	150	1	research	research	NOUN
esutjss-299	150	2	question	question	NOUN
esutjss-299	150	3	two	two	NUM
esutjss-299	150	4	:	:	PUNCT
esutjss-299	150	5	what	what	PRON
esutjss-299	150	6	is	be	AUX
esutjss-299	150	7	the	the	DET
esutjss-299	150	8	south	south	ADJ
esutjss-299	150	9	-	-	PUNCT
esutjss-299	150	10	east	east	NOUN
esutjss-299	150	11	residents	resident	NOUN
esutjss-299	150	12	’	’	PART
esutjss-299	150	13	perception	perception	NOUN
esutjss-299	150	14	of	of	ADP
esutjss-299	150	15	billboard	billboard	NOUN
esutjss-299	150	16	advertisement	advertisement	NOUN
esutjss-299	150	17	of	of	ADP
esutjss-299	150	18	lager	lager	NOUN
esutjss-299	150	19	beer	beer	NOUN
esutjss-299	150	20	?	?	PUNCT
esutjss-299	151	1	here	here	ADV
esutjss-299	151	2	,	,	PUNCT
esutjss-299	151	3	our	our	PRON
esutjss-299	151	4	findings	finding	NOUN
esutjss-299	151	5	,	,	PUNCT
esutjss-299	151	6	indicate	indicate	VERB
esutjss-299	151	7	that	that	SCONJ
esutjss-299	151	8	46.2	46.2	NUM
esutjss-299	151	9	%	%	NOUN
esutjss-299	151	10	of	of	ADP
esutjss-299	151	11	the	the	DET
esutjss-299	151	12	respondents	respondent	NOUN
esutjss-299	151	13	had	have	VERB
esutjss-299	151	14	a	a	DET
esutjss-299	151	15	positive	positive	ADJ
esutjss-299	151	16	perception	perception	NOUN
esutjss-299	151	17	or	or	CCONJ
esutjss-299	151	18	attitude	attitude	NOUN
esutjss-299	151	19	towards	towards	ADP
esutjss-299	151	20	billboard	billboard	NOUN
esutjss-299	151	21	advertisement	advertisement	NOUN
esutjss-299	151	22	of	of	ADP
esutjss-299	151	23	lager	lager	NOUN
esutjss-299	151	24	beer	beer	NOUN
esutjss-299	151	25	,	,	PUNCT
esutjss-299	151	26	while	while	SCONJ
esutjss-299	151	27	,	,	PUNCT
esutjss-299	151	28	33.6	33.6	NUM
esutjss-299	151	29	%	%	NOUN
esutjss-299	151	30	were	be	AUX
esutjss-299	151	31	negatively	negatively	ADV
esutjss-299	151	32	disposed	disposed	ADJ
esutjss-299	151	33	to	to	ADP
esutjss-299	151	34	it	it	PRON
esutjss-299	151	35	.	.	PUNCT
esutjss-299	152	1	however	however	ADV
esutjss-299	152	2	,	,	PUNCT
esutjss-299	152	3	20.2	20.2	NUM
esutjss-299	152	4	%	%	NOUN
esutjss-299	152	5	were	be	AUX
esutjss-299	152	6	neutral	neutral	ADJ
esutjss-299	152	7	.	.	PUNCT
esutjss-299	153	1	in	in	ADP
esutjss-299	153	2	a	a	DET
esutjss-299	153	3	similar	similar	ADJ
esutjss-299	153	4	study	study	NOUN
esutjss-299	153	5	,	,	PUNCT
esutjss-299	153	6	aiken	aiken	PROPN
esutjss-299	153	7	,	,	PUNCT
esutjss-299	153	8	lam	lam	PROPN
esutjss-299	153	9	,	,	PUNCT
esutjss-299	153	10	gilmore	gilmore	PROPN
esutjss-299	153	11	,	,	PUNCT
esutjss-299	153	12	burns	burn	NOUN
esutjss-299	153	13	,	,	PUNCT
esutjss-299	153	14	chikritzhs	chikritzhs	NOUN
esutjss-299	153	15	,	,	PUNCT
esutjss-299	153	16	lenton	lenton	PROPN
esutjss-299	153	17	,	,	PUNCT
esutjss-299	153	18	lloyd	lloyd	PROPN
esutjss-299	153	19	,	,	PUNCT
esutjss-299	153	20	lubman	lubman	ADJ
esutjss-299	153	21	,	,	PUNCT
esutjss-299	153	22	ogeil	ogeil	NOUN
esutjss-299	153	23	,	,	PUNCT
esutjss-299	153	24	and	and	CCONJ
esutjss-299	153	25	allsop	allsop	PROPN
esutjss-299	153	26	(	(	PUNCT
esutjss-299	153	27	2018	2018	NUM
esutjss-299	153	28	)	)	PUNCT
esutjss-299	153	29	found	find	VERB
esutjss-299	153	30	that	that	SCONJ
esutjss-299	153	31	positive	positive	ADJ
esutjss-299	153	32	perception	perception	NOUN
esutjss-299	153	33	of	of	ADP
esutjss-299	153	34	advertisements	advertisement	NOUN
esutjss-299	153	35	was	be	AUX
esutjss-299	153	36	associated	associate	VERB
esutjss-299	153	37	with	with	ADP
esutjss-299	153	38	increased	increase	VERB
esutjss-299	153	39	intention	intention	NOUN
esutjss-299	153	40	to	to	PART
esutjss-299	153	41	use	use	VERB
esutjss-299	153	42	and	and	CCONJ
esutjss-299	153	43	to	to	PART
esutjss-299	153	44	purchase	purchase	VERB
esutjss-299	153	45	advertised	advertise	VERB
esutjss-299	153	46	products	product	NOUN
esutjss-299	153	47	(	(	PUNCT
esutjss-299	153	48	n=68	n=68	ADV
esutjss-299	153	49	)	)	PUNCT
esutjss-299	153	50	.	.	PUNCT
esutjss-299	154	1	research	research	NOUN
esutjss-299	154	2	question	question	NOUN
esutjss-299	154	3	three	three	NUM
esutjss-299	154	4	:	:	PUNCT
esutjss-299	154	5	to	to	ADP
esutjss-299	154	6	what	what	DET
esutjss-299	154	7	extent	extent	NOUN
esutjss-299	154	8	does	do	VERB
esutjss-299	154	9	lager	lager	NOUN
esutjss-299	154	10	beer	beer	NOUN
esutjss-299	154	11	billboard	billboard	NOUN
esutjss-299	154	12	advertising	advertising	NOUN
esutjss-299	154	13	influence	influence	NOUN
esutjss-299	154	14	behaviour	behaviour	NOUN
esutjss-299	154	15	of	of	ADP
esutjss-299	154	16	south	south	ADJ
esutjss-299	154	17	-	-	PUNCT
esutjss-299	154	18	east	east	NOUN
esutjss-299	154	19	residents	resident	NOUN
esutjss-299	154	20	towards	towards	ADP
esutjss-299	154	21	lager	lager	NOUN
esutjss-299	154	22	beer	beer	NOUN
esutjss-299	154	23	consumption	consumption	NOUN
esutjss-299	154	24	?	?	PUNCT
esutjss-299	155	1	the	the	DET
esutjss-299	155	2	majority	majority	NOUN
esutjss-299	155	3	(	(	PUNCT
esutjss-299	155	4	32.2	32.2	NUM
esutjss-299	155	5	%	%	NOUN
esutjss-299	155	6	)	)	PUNCT
esutjss-299	155	7	of	of	ADP
esutjss-299	155	8	the	the	DET
esutjss-299	155	9	respondents	respondent	NOUN
esutjss-299	155	10	reveal	reveal	VERB
esutjss-299	155	11	that	that	DET
esutjss-299	155	12	exposure	exposure	NOUN
esutjss-299	155	13	to	to	ADP
esutjss-299	155	14	lager	lager	NOUN
esutjss-299	155	15	beer	beer	NOUN
esutjss-299	155	16	billboard	billboard	NOUN
esutjss-299	155	17	positively	positively	ADV
esutjss-299	155	18	affected	affect	VERB
esutjss-299	155	19	their	their	PRON
esutjss-299	155	20	attitude	attitude	NOUN
esutjss-299	155	21	towards	towards	ADP
esutjss-299	155	22	lager	lag	ADJ
esutjss-299	155	23	beer	beer	NOUN
esutjss-299	155	24	consumption	consumption	NOUN
esutjss-299	155	25	to	to	ADP
esutjss-299	155	26	a	a	DET
esutjss-299	155	27	moderate	moderate	ADJ
esutjss-299	155	28	extent	extent	NOUN
esutjss-299	155	29	,	,	PUNCT
esutjss-299	155	30	while	while	SCONJ
esutjss-299	155	31	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=aiken%2c+alexandra	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=aiken%2c+alexandra	PROPN
esutjss-299	155	32	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lam%2c+tina	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lam%2c+tina	PROPN
esutjss-299	155	33	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=gilmore%2c+william	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=gilmore%2c+william	PROPN
esutjss-299	155	34	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=burns%2c+lucy	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=burns%2c+lucy	PROPN
esutjss-299	155	35	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=chikritzhs%2c+tanya	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=chikritzhs%2c+tanya	PROPN
esutjss-299	155	36	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=chikritzhs%2c+tanya	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=chikritzhs%2c+tanya	PROPN
esutjss-299	155	37	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lenton%2c+simon	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lenton%2c+simon	PROPN
esutjss-299	155	38	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lloyd%2c+belinda	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lloyd%2c+belinda	NOUN
esutjss-299	155	39	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lubman%2c+dan	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=lubman%2c+dan	PROPN
esutjss-299	155	40	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=ogeil%2c+rowan	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=ogeil%2c+rowan	PROPN
esutjss-299	155	41	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=allsop%2c+steve	https://onlinelibrary.wiley.com/action/dosearch?contribauthorraw=allsop%2c+steve	VERB
esutjss-299	155	42	357	357	NUM
esutjss-299	155	43	the	the	DET
esutjss-299	155	44	attitude	attitude	NOUN
esutjss-299	155	45	of	of	ADP
esutjss-299	155	46	another	another	DET
esutjss-299	155	47	25.5	25.5	NUM
esutjss-299	155	48	%	%	NOUN
esutjss-299	155	49	positively	positively	ADV
esutjss-299	155	50	influenced	influence	VERB
esutjss-299	155	51	to	to	ADP
esutjss-299	155	52	a	a	DET
esutjss-299	155	53	large	large	ADJ
esutjss-299	155	54	extent	extent	NOUN
esutjss-299	155	55	.	.	PUNCT
esutjss-299	156	1	however	however	ADV
esutjss-299	156	2	,	,	PUNCT
esutjss-299	156	3	0.5	0.5	NUM
esutjss-299	156	4	%	%	NOUN
esutjss-299	156	5	of	of	ADP
esutjss-299	156	6	the	the	DET
esutjss-299	156	7	respondents	respondent	NOUN
esutjss-299	156	8	,	,	PUNCT
esutjss-299	156	9	to	to	ADP
esutjss-299	156	10	a	a	DET
esutjss-299	156	11	large	large	ADJ
esutjss-299	156	12	extent	extent	NOUN
esutjss-299	156	13	,	,	PUNCT
esutjss-299	156	14	was	be	AUX
esutjss-299	156	15	influenced	influence	VERB
esutjss-299	156	16	negatively	negatively	ADV
esutjss-299	156	17	towards	towards	ADP
esutjss-299	156	18	alcohol	alcohol	NOUN
esutjss-299	156	19	consumption	consumption	NOUN
esutjss-299	156	20	.	.	PUNCT
esutjss-299	157	1	also	also	ADV
esutjss-299	157	2	,	,	PUNCT
esutjss-299	157	3	a	a	DET
esutjss-299	157	4	rating	rating	NOUN
esutjss-299	157	5	scheme	scheme	NOUN
esutjss-299	157	6	used	use	VERB
esutjss-299	157	7	to	to	PART
esutjss-299	157	8	measure	measure	VERB
esutjss-299	157	9	opinions	opinion	NOUN
esutjss-299	157	10	on	on	ADP
esutjss-299	157	11	the	the	DET
esutjss-299	157	12	“	"	PUNCT
esutjss-299	157	13	extent	extent	NOUN
esutjss-299	157	14	lager	lager	NOUN
esutjss-299	157	15	beer	beer	NOUN
esutjss-299	157	16	billboard	billboard	NOUN
esutjss-299	157	17	advertising	advertising	NOUN
esutjss-299	157	18	influence	influence	NOUN
esutjss-299	157	19	behaviour	behaviour	NOUN
esutjss-299	157	20	towards	towards	ADP
esutjss-299	157	21	lager	lager	NOUN
esutjss-299	157	22	beer	beer	NOUN
esutjss-299	157	23	consumption	consumption	NOUN
esutjss-299	157	24	reveals	reveal	VERB
esutjss-299	157	25	that	that	SCONJ
esutjss-299	157	26	exposure	exposure	NOUN
esutjss-299	157	27	to	to	ADP
esutjss-299	157	28	the	the	DET
esutjss-299	157	29	billboards	billboard	NOUN
esutjss-299	157	30	influenced	influence	VERB
esutjss-299	157	31	the	the	DET
esutjss-299	157	32	22.1	22.1	NUM
esutjss-299	157	33	%	%	NOUN
esutjss-299	157	34	of	of	ADP
esutjss-299	157	35	respondents	respondent	NOUN
esutjss-299	157	36	’	'	PUNCT
esutjss-299	157	37	behaviour	behaviour	NOUN
esutjss-299	157	38	towards	towards	ADP
esutjss-299	157	39	lager	lager	NOUN
esutjss-299	157	40	beer	beer	NOUN
esutjss-299	157	41	consumption	consumption	NOUN
esutjss-299	157	42	to	to	ADP
esutjss-299	157	43	a	a	DET
esutjss-299	157	44	high	high	ADJ
esutjss-299	157	45	extent	extent	NOUN
esutjss-299	157	46	;	;	PUNCT
esutjss-299	157	47	33.7	33.7	NUM
esutjss-299	157	48	%	%	NOUN
esutjss-299	157	49	of	of	ADP
esutjss-299	157	50	the	the	DET
esutjss-299	157	51	respondents	respondent	NOUN
esutjss-299	157	52	’	’	PART
esutjss-299	157	53	behaviour	behaviour	NOUN
esutjss-299	157	54	to	to	ADP
esutjss-299	157	55	a	a	DET
esutjss-299	157	56	moderate	moderate	ADJ
esutjss-299	157	57	extent	extent	NOUN
esutjss-299	157	58	,	,	PUNCT
esutjss-299	157	59	and	and	CCONJ
esutjss-299	157	60	21.7	21.7	NUM
esutjss-299	157	61	%	%	NOUN
esutjss-299	157	62	to	to	ADP
esutjss-299	157	63	a	a	DET
esutjss-299	157	64	little	little	ADJ
esutjss-299	157	65	.	.	PUNCT
esutjss-299	158	1	dumbili	dumbili	NOUN
esutjss-299	158	2	and	and	CCONJ
esutjss-299	158	3	williams	williams	PROPN
esutjss-299	158	4	’s	’s	PART
esutjss-299	158	5	(	(	PUNCT
esutjss-299	158	6	2016	2016	NUM
esutjss-299	158	7	)	)	PUNCT
esutjss-299	158	8	findings	finding	NOUN
esutjss-299	158	9	also	also	ADV
esutjss-299	158	10	point	point	VERB
esutjss-299	158	11	to	to	ADP
esutjss-299	158	12	the	the	DET
esutjss-299	158	13	ways	way	NOUN
esutjss-299	158	14	in	in	ADP
esutjss-299	158	15	which	which	PRON
esutjss-299	158	16	awareness	awareness	NOUN
esutjss-299	158	17	of	of	ADP
esutjss-299	158	18	advertisements	advertisement	NOUN
esutjss-299	158	19	is	be	AUX
esutjss-299	158	20	perceived	perceive	VERB
esutjss-299	158	21	to	to	PART
esutjss-299	158	22	influence	influence	VERB
esutjss-299	158	23	the	the	DET
esutjss-299	158	24	participants	participant	NOUN
esutjss-299	158	25	’	'	PUNCT
esutjss-299	158	26	alcohol	alcohol	NOUN
esutjss-299	158	27	consumption	consumption	NOUN
esutjss-299	158	28	.	.	PUNCT
esutjss-299	159	1	while	while	SCONJ
esutjss-299	159	2	none	none	NOUN
esutjss-299	159	3	of	of	ADP
esutjss-299	159	4	the	the	DET
esutjss-299	159	5	females	female	NOUN
esutjss-299	159	6	indicated	indicate	VERB
esutjss-299	159	7	that	that	SCONJ
esutjss-299	159	8	alcohol	alcohol	NOUN
esutjss-299	159	9	advertisements	advertisement	NOUN
esutjss-299	159	10	affected	affect	VERB
esutjss-299	159	11	their	their	PRON
esutjss-299	159	12	drinking	drinking	NOUN
esutjss-299	159	13	,	,	PUNCT
esutjss-299	159	14	some	some	PRON
esutjss-299	159	15	of	of	ADP
esutjss-299	159	16	the	the	DET
esutjss-299	159	17	male	male	ADJ
esutjss-299	159	18	participants	participant	NOUN
esutjss-299	159	19	noted	note	VERB
esutjss-299	159	20	that	that	SCONJ
esutjss-299	159	21	they	they	PRON
esutjss-299	159	22	were	be	AUX
esutjss-299	159	23	‘	'	PUNCT
esutjss-299	159	24	enticed	entice	VERB
esutjss-299	159	25	’	'	PUNCT
esutjss-299	159	26	by	by	ADP
esutjss-299	159	27	alcohol	alcohol	NOUN
esutjss-299	159	28	advertisements	advertisement	NOUN
esutjss-299	159	29	,	,	PUNCT
esutjss-299	159	30	and	and	CCONJ
esutjss-299	159	31	thus	thus	ADV
esutjss-299	159	32	they	they	PRON
esutjss-299	159	33	decided	decide	VERB
esutjss-299	159	34	to	to	PART
esutjss-299	159	35	try	try	VERB
esutjss-299	159	36	a	a	DET
esutjss-299	159	37	new	new	ADJ
esutjss-299	159	38	brand	brand	NOUN
esutjss-299	159	39	.	.	PUNCT
esutjss-299	160	1	recommendations	recommendation	NOUN
esutjss-299	160	2	based	base	VERB
esutjss-299	160	3	on	on	ADP
esutjss-299	160	4	the	the	DET
esutjss-299	160	5	findings	finding	NOUN
esutjss-299	160	6	and	and	CCONJ
esutjss-299	160	7	the	the	DET
esutjss-299	160	8	conclusion	conclusion	NOUN
esutjss-299	160	9	reached	reach	VERB
esutjss-299	160	10	,	,	PUNCT
esutjss-299	160	11	the	the	DET
esutjss-299	160	12	researcher	researcher	NOUN
esutjss-299	160	13	recommends	recommend	VERB
esutjss-299	160	14	thus	thus	ADV
esutjss-299	160	15	:	:	PUNCT
esutjss-299	160	16	1	1	X
esutjss-299	160	17	.	.	X
esutjss-299	160	18	owing	owe	VERB
esutjss-299	160	19	to	to	ADP
esutjss-299	160	20	the	the	DET
esutjss-299	160	21	harmful	harmful	ADJ
esutjss-299	160	22	effects	effect	NOUN
esutjss-299	160	23	of	of	ADP
esutjss-299	160	24	alcohol	alcohol	NOUN
esutjss-299	160	25	and	and	CCONJ
esutjss-299	160	26	the	the	DET
esutjss-299	160	27	high	high	ADJ
esutjss-299	160	28	rate	rate	NOUN
esutjss-299	160	29	of	of	ADP
esutjss-299	160	30	its	its	PRON
esutjss-299	160	31	consumption	consumption	NOUN
esutjss-299	160	32	among	among	ADP
esutjss-299	160	33	the	the	DET
esutjss-299	160	34	audience	audience	NOUN
esutjss-299	160	35	,	,	PUNCT
esutjss-299	160	36	the	the	DET
esutjss-299	160	37	researcher	researcher	NOUN
esutjss-299	160	38	recommends	recommend	VERB
esutjss-299	160	39	a	a	DET
esutjss-299	160	40	ban	ban	NOUN
esutjss-299	160	41	on	on	ADP
esutjss-299	160	42	lager	lager	NOUN
esutjss-299	160	43	beer	beer	NOUN
esutjss-299	160	44	and	and	CCONJ
esutjss-299	160	45	other	other	ADJ
esutjss-299	160	46	alcoholic	alcoholic	ADJ
esutjss-299	160	47	substances	substance	NOUN
esutjss-299	160	48	advertising	advertising	NOUN
esutjss-299	160	49	.	.	PUNCT
esutjss-299	161	1	definitely	definitely	ADV
esutjss-299	161	2	,	,	PUNCT
esutjss-299	161	3	this	this	PRON
esutjss-299	161	4	will	will	AUX
esutjss-299	161	5	not	not	PART
esutjss-299	161	6	stop	stop	VERB
esutjss-299	161	7	the	the	DET
esutjss-299	161	8	consumption	consumption	NOUN
esutjss-299	161	9	of	of	ADP
esutjss-299	161	10	alcohol	alcohol	NOUN
esutjss-299	161	11	,	,	PUNCT
esutjss-299	161	12	but	but	CCONJ
esutjss-299	161	13	,	,	PUNCT
esutjss-299	161	14	it	it	PRON
esutjss-299	161	15	can	can	AUX
esutjss-299	161	16	limit	limit	VERB
esutjss-299	161	17	the	the	DET
esutjss-299	161	18	rate	rate	NOUN
esutjss-299	161	19	at	at	ADP
esutjss-299	161	20	which	which	PRON
esutjss-299	161	21	people	people	NOUN
esutjss-299	161	22	are	be	AUX
esutjss-299	161	23	introduced	introduce	VERB
esutjss-299	161	24	to	to	ADP
esutjss-299	161	25	alcohol	alcohol	NOUN
esutjss-299	161	26	.	.	PUNCT
esutjss-299	162	1	2	2	X
esutjss-299	162	2	.	.	X
esutjss-299	162	3	warning	warn	VERB
esutjss-299	162	4	signs	sign	NOUN
esutjss-299	162	5	on	on	ADP
esutjss-299	162	6	lager	lager	NOUN
esutjss-299	162	7	beer	beer	NOUN
esutjss-299	162	8	billboards	billboard	NOUN
esutjss-299	162	9	should	should	AUX
esutjss-299	162	10	be	be	AUX
esutjss-299	162	11	bold	bold	ADJ
esutjss-299	162	12	and	and	CCONJ
esutjss-299	162	13	occupy	occupy	VERB
esutjss-299	162	14	a	a	DET
esutjss-299	162	15	prominent	prominent	ADJ
esutjss-299	162	16	position	position	NOUN
esutjss-299	162	17	for	for	SCONJ
esutjss-299	162	18	it	it	PRON
esutjss-299	162	19	to	to	PART
esutjss-299	162	20	command	command	VERB
esutjss-299	162	21	attention	attention	NOUN
esutjss-299	162	22	.	.	PUNCT
esutjss-299	163	1	this	this	PRON
esutjss-299	163	2	is	be	AUX
esutjss-299	163	3	because	because	SCONJ
esutjss-299	163	4	while	while	SCONJ
esutjss-299	163	5	majority	majority	NOUN
esutjss-299	163	6	of	of	ADP
esutjss-299	163	7	the	the	DET
esutjss-299	163	8	respondents	respondent	NOUN
esutjss-299	163	9	acknowledged	acknowledge	VERB
esutjss-299	163	10	their	their	PRON
esutjss-299	163	11	attention	attention	NOUN
esutjss-299	163	12	to	to	ADP
esutjss-299	163	13	the	the	DET
esutjss-299	163	14	graphics	graphic	NOUN
esutjss-299	163	15	,	,	PUNCT
esutjss-299	163	16	message	message	NOUN
esutjss-299	163	17	,	,	PUNCT
esutjss-299	163	18	slogan	slogan	NOUN
esutjss-299	163	19	and	and	CCONJ
esutjss-299	163	20	icons	icon	NOUN
esutjss-299	163	21	/	/	SYM
esutjss-299	163	22	celebrities	celebrity	NOUN
esutjss-299	163	23	,	,	PUNCT
esutjss-299	163	24	a	a	DET
esutjss-299	163	25	significant	significant	ADJ
esutjss-299	163	26	number	number	NOUN
esutjss-299	163	27	of	of	ADP
esutjss-299	163	28	them	they	PRON
esutjss-299	163	29	failed	fail	VERB
esutjss-299	163	30	to	to	PART
esutjss-299	163	31	pay	pay	VERB
esutjss-299	163	32	attention	attention	NOUN
esutjss-299	163	33	to	to	ADP
esutjss-299	163	34	the	the	DET
esutjss-299	163	35	warnings	warning	NOUN
esutjss-299	163	36	by	by	ADP
esutjss-299	163	37	the	the	DET
esutjss-299	163	38	federal	federal	PROPN
esutjss-299	163	39	ministry	ministry	PROPN
esutjss-299	163	40	of	of	ADP
esutjss-299	163	41	health	health	PROPN
esutjss-299	163	42	.	.	PUNCT
esutjss-299	164	1	3	3	X
esutjss-299	164	2	.	.	X
esutjss-299	164	3	since	since	SCONJ
esutjss-299	164	4	lager	lager	NOUN
esutjss-299	164	5	beer	beer	NOUN
esutjss-299	164	6	consumption	consumption	NOUN
esutjss-299	164	7	is	be	AUX
esutjss-299	164	8	rated	rate	VERB
esutjss-299	164	9	+18	+18	ADJ
esutjss-299	164	10	,	,	PUNCT
esutjss-299	164	11	it	it	PRON
esutjss-299	164	12	's	be	AUX
esutjss-299	164	13	suggested	suggest	VERB
esutjss-299	164	14	that	that	SCONJ
esutjss-299	164	15	the	the	DET
esutjss-299	164	16	location	location	NOUN
esutjss-299	164	17	of	of	ADP
esutjss-299	164	18	lager	lager	NOUN
esutjss-299	164	19	beer	beer	NOUN
esutjss-299	164	20	billboards	billboard	NOUN
esutjss-299	164	21	should	should	AUX
esutjss-299	164	22	be	be	AUX
esutjss-299	164	23	prohibited	prohibit	VERB
esutjss-299	164	24	in	in	ADP
esutjss-299	164	25	areas	area	NOUN
esutjss-299	164	26	predominantly	predominantly	ADV
esutjss-299	164	27	occupied	occupy	VERB
esutjss-299	164	28	by	by	ADP
esutjss-299	164	29	children	child	NOUN
esutjss-299	164	30	and	and	CCONJ
esutjss-299	164	31	adolescents	adolescent	NOUN
esutjss-299	164	32	under	under	ADP
esutjss-299	164	33	the	the	DET
esutjss-299	164	34	age	age	NOUN
esutjss-299	164	35	of	of	ADP
esutjss-299	164	36	18	18	NUM
esutjss-299	164	37	.	.	PUNCT
esutjss-299	165	1	references	reference	NOUN
esutjss-299	165	2	adebiyi	adebiyi	NOUN
esutjss-299	165	3	,	,	PUNCT
esutjss-299	165	4	d.	d.	PROPN
esutjss-299	165	5	r.	r.	PROPN
esutjss-299	165	6	&	&	CCONJ
esutjss-299	165	7	bada	bada	PROPN
esutjss-299	165	8	,	,	PUNCT
esutjss-299	165	9	f.	f.	PROPN
esutjss-299	165	10	o.	o.	PROPN
esutjss-299	165	11	(	(	PUNCT
esutjss-299	165	12	2014	2014	NUM
esutjss-299	165	13	)	)	PUNCT
esutjss-299	165	14	.	.	PUNCT
esutjss-299	166	1	alcohol	alcohol	NOUN
esutjss-299	166	2	consumption	consumption	NOUN
esutjss-299	166	3	behaviour	behaviour	NOUN
esutjss-299	166	4	among	among	ADP
esutjss-299	166	5	high	high	ADJ
esutjss-299	166	6	school	school	NOUN
esutjss-299	166	7	students	student	NOUN
esutjss-299	166	8	in	in	ADP
esutjss-299	166	9	nigeria	nigeria	PROPN
esutjss-299	166	10	.	.	PUNCT
esutjss-299	167	1	journal	journal	PROPN
esutjss-299	167	2	of	of	ADP
esutjss-299	167	3	education	education	NOUN
esutjss-299	167	4	and	and	CCONJ
esutjss-299	167	5	social	social	ADJ
esutjss-299	167	6	studies	study	NOUN
esutjss-299	167	7	,	,	PUNCT
esutjss-299	167	8	3(5	3(5	NUM
esutjss-299	167	9	)	)	PUNCT
esutjss-299	167	10	,	,	PUNCT
esutjss-299	167	11	7	7	NUM
esutjss-299	167	12	–	–	SYM
esutjss-299	167	13	10	10	NUM
esutjss-299	167	14	chen	chen	PROPN
esutjss-299	167	15	,	,	PUNCT
esutjss-299	167	16	m.	m.	NOUN
esutjss-299	167	17	,	,	PUNCT
esutjss-299	167	18	grube	grube	PROPN
esutjss-299	167	19	,	,	PUNCT
esutjss-299	167	20	j.	j.	PROPN
esutjss-299	167	21	w.	w.	PROPN
esutjss-299	167	22	,	,	PUNCT
esutjss-299	167	23	bersamin	bersamin	PROPN
esutjss-299	167	24	,	,	PUNCT
esutjss-299	167	25	m.	m.	NOUN
esutjss-299	167	26	,	,	PUNCT
esutjss-299	167	27	waiters	waiter	NOUN
esutjss-299	167	28	,	,	PUNCT
esutjss-299	167	29	e.	e.	PROPN
esutjss-299	167	30	,	,	PUNCT
esutjss-299	167	31	&	&	CCONJ
esutjss-299	167	32	keefe	keefe	PROPN
esutjss-299	167	33	,	,	PUNCT
esutjss-299	167	34	d.	d.	PROPN
esutjss-299	167	35	b.	b.	PROPN
esutjss-299	167	36	(	(	PUNCT
esutjss-299	167	37	2005	2005	NUM
esutjss-299	167	38	)	)	PUNCT
esutjss-299	167	39	.	.	PUNCT
esutjss-299	168	1	alcohol	alcohol	NOUN
esutjss-299	168	2	advertising	advertising	NOUN
esutjss-299	168	3	:	:	PUNCT
esutjss-299	168	4	what	what	PRON
esutjss-299	168	5	makes	make	VERB
esutjss-299	168	6	it	it	PRON
esutjss-299	168	7	attractive	attractive	ADJ
esutjss-299	168	8	to	to	ADP
esutjss-299	168	9	youth	youth	NOUN
esutjss-299	168	10	?	?	PUNCT
esutjss-299	169	1	journal	journal	PROPN
esutjss-299	169	2	of	of	ADP
esutjss-299	169	3	health	health	NOUN
esutjss-299	169	4	communication	communication	NOUN
esutjss-299	169	5	,	,	PUNCT
esutjss-299	169	6	10(6	10(6	ADJ
esutjss-299	169	7	)	)	PUNCT
esutjss-299	169	8	,	,	PUNCT
esutjss-299	169	9	553	553	NUM
esutjss-299	169	10	-	-	SYM
esutjss-299	169	11	565	565	NUM
esutjss-299	169	12	chukwuemeka	chukwuemeka	NOUN
esutjss-299	169	13	,	,	PUNCT
esutjss-299	169	14	e.e	e.e	PROPN
esutjss-299	169	15	.	.	PROPN
esutjss-299	169	16	(	(	PUNCT
esutjss-299	169	17	2002	2002	NUM
esutjss-299	169	18	)	)	PUNCT
esutjss-299	169	19	.	.	PUNCT
esutjss-299	170	1	research	research	NOUN
esutjss-299	170	2	methods	method	NOUN
esutjss-299	170	3	and	and	CCONJ
esutjss-299	170	4	thesis	thesis	NOUN
esutjss-299	170	5	writing	writing	NOUN
esutjss-299	170	6	:	:	PUNCT
esutjss-299	170	7	a	a	DET
esutjss-299	170	8	multi	multi	ADJ
esutjss-299	170	9	-	-	ADJ
esutjss-299	170	10	disciplinary	disciplinary	ADJ
esutjss-299	170	11	approach	approach	NOUN
esutjss-299	170	12	.	.	PUNCT
esutjss-299	171	1	enugu	enugu	PROPN
esutjss-299	171	2	:	:	PUNCT
esutjss-299	171	3	hope	hope	VERB
esutjss-299	171	4	arising	arise	VERB
esutjss-299	171	5	venture	venture	NOUN
esutjss-299	171	6	.	.	PUNCT
esutjss-299	172	1	creswell	creswell	PROPN
esutjss-299	172	2	,	,	PUNCT
esutjss-299	172	3	j.	j.	PROPN
esutjss-299	172	4	(	(	PUNCT
esutjss-299	172	5	2002	2002	NUM
esutjss-299	172	6	)	)	PUNCT
esutjss-299	172	7	.	.	PUNCT
esutjss-299	173	1	educational	educational	ADJ
esutjss-299	173	2	research	research	NOUN
esutjss-299	173	3	:	:	PUNCT
esutjss-299	173	4	planning	planning	NOUN
esutjss-299	173	5	,	,	PUNCT
esutjss-299	173	6	conducting	conducting	NOUN
esutjss-299	173	7	,	,	PUNCT
esutjss-299	173	8	and	and	CCONJ
esutjss-299	173	9	evaluating	evaluate	VERB
esutjss-299	173	10	quantitative	quantitative	ADJ
esutjss-299	173	11	and	and	CCONJ
esutjss-299	173	12	qualitative	qualitative	ADJ
esutjss-299	173	13	research	research	NOUN
esutjss-299	173	14	.	.	PUNCT
esutjss-299	174	1	new	new	PROPN
esutjss-299	174	2	jersey	jersey	PROPN
esutjss-299	174	3	:	:	PUNCT
esutjss-299	174	4	pearson	pearson	PROPN
esutjss-299	174	5	education	education	PROPN
esutjss-299	174	6	inc	inc	PROPN
esutjss-299	174	7	.	.	PROPN
esutjss-299	174	8	de	de	PROPN
esutjss-299	174	9	bruijn	bruijn	PROPN
esutjss-299	174	10	,	,	PUNCT
esutjss-299	174	11	a.	a.	NOUN
esutjss-299	174	12	(	(	PUNCT
esutjss-299	174	13	2011	2011	NUM
esutjss-299	174	14	)	)	PUNCT
esutjss-299	174	15	.	.	PUNCT
esutjss-299	175	1	alcohol	alcohol	NOUN
esutjss-299	175	2	marketing	marketing	NOUN
esutjss-299	175	3	practices	practice	NOUN
esutjss-299	175	4	in	in	ADP
esutjss-299	175	5	africa	africa	PROPN
esutjss-299	175	6	:	:	PUNCT
esutjss-299	175	7	findings	finding	NOUN
esutjss-299	175	8	from	from	ADP
esutjss-299	175	9	the	the	DET
esutjss-299	175	10	gambia	gambia	PROPN
esutjss-299	175	11	,	,	PUNCT
esutjss-299	175	12	ghana	ghana	PROPN
esutjss-299	175	13	,	,	PUNCT
esutjss-299	175	14	nigeria	nigeria	PROPN
esutjss-299	175	15	and	and	CCONJ
esutjss-299	175	16	uganda.utrecht	uganda.utrecht	PROPN
esutjss-299	175	17	,	,	PUNCT
esutjss-299	175	18	the	the	DET
esutjss-299	175	19	netherlands	netherlands	PROPN
esutjss-299	175	20	:	:	PUNCT
esutjss-299	175	21	dutch	dutch	PROPN
esutjss-299	175	22	institute	institute	PROPN
esutjss-299	175	23	for	for	ADP
esutjss-299	175	24	alcohol	alcohol	NOUN
esutjss-299	175	25	policy	policy	NOUN
esutjss-299	175	26	(	(	PUNCT
esutjss-299	175	27	stap	stap	NOUN
esutjss-299	175	28	)	)	PUNCT
esutjss-299	175	29	358	358	NUM
esutjss-299	175	30	dumbili	dumbili	NOUN
esutjss-299	175	31	,	,	PUNCT
esutjss-299	175	32	e.	e.	PROPN
esutjss-299	175	33	w.	w.	PROPN
esutjss-299	175	34	(	(	PUNCT
esutjss-299	175	35	2015	2015	NUM
esutjss-299	175	36	)	)	PUNCT
esutjss-299	175	37	.	.	PUNCT
esutjss-299	176	1	what	what	PRON
esutjss-299	176	2	a	a	DET
esutjss-299	176	3	man	man	NOUN
esutjss-299	176	4	can	can	AUX
esutjss-299	176	5	do	do	VERB
esutjss-299	176	6	,	,	PUNCT
esutjss-299	176	7	a	a	DET
esutjss-299	176	8	woman	woman	NOUN
esutjss-299	176	9	can	can	AUX
esutjss-299	176	10	do	do	VERB
esutjss-299	176	11	better	well	ADV
esutjss-299	176	12	:	:	PUNCT
esutjss-299	176	13	gendered	gendere	VERB
esutjss-299	176	14	alcohol	alcohol	NOUN
esutjss-299	176	15	consumption	consumption	NOUN
esutjss-299	176	16	and	and	CCONJ
esutjss-299	176	17	(	(	PUNCT
esutjss-299	176	18	de)construction	de)construction	NOUN
esutjss-299	176	19	of	of	ADP
esutjss-299	176	20	social	social	ADJ
esutjss-299	176	21	identity	identity	NOUN
esutjss-299	176	22	among	among	ADP
esutjss-299	176	23	young	young	ADJ
esutjss-299	176	24	nigerians	nigerians	PROPN
esutjss-299	176	25	.	.	PUNCT
esutjss-299	177	1	retrieved	retrieve	VERB
esutjss-299	177	2	from	from	ADP
esutjss-299	177	3	https//doi.org/10.1186	https//doi.org/10.1186	PROPN
esutjss-299	177	4	/	/	SYM
esutjss-299	177	5	s12889	s12889	NOUN
esutjss-299	177	6	-	-	PUNCT
esutjss-299	177	7	015	015	NUM
esutjss-299	177	8	-	-	PUNCT
esutjss-299	177	9	1499	1499	NUM
esutjss-299	177	10	-	-	SYM
esutjss-299	177	11	6	6	NUM
esutjss-299	177	12	.	.	PUNCT
esutjss-299	177	13	dumbili	dumbili	NOUN
esutjss-299	177	14	,	,	PUNCT
esutjss-299	177	15	e.	e.	PROPN
esutjss-299	177	16	w.	w.	PROPN
esutjss-299	177	17	(	(	PUNCT
esutjss-299	177	18	2016a	2016a	NUM
esutjss-299	177	19	)	)	PUNCT
esutjss-299	177	20	.	.	PUNCT
esutjss-299	178	1	gendered	gendere	VERB
esutjss-299	178	2	sexual	sexual	ADJ
esutjss-299	178	3	uses	use	NOUN
esutjss-299	178	4	of	of	ADP
esutjss-299	178	5	alcohol	alcohol	NOUN
esutjss-299	178	6	and	and	CCONJ
esutjss-299	178	7	associated	associated	ADJ
esutjss-299	178	8	risks	risk	NOUN
esutjss-299	178	9	:	:	PUNCT
esutjss-299	178	10	a	a	DET
esutjss-299	178	11	qualitative	qualitative	ADJ
esutjss-299	178	12	study	study	NOUN
esutjss-299	178	13	of	of	ADP
esutjss-299	178	14	nigerian	nigerian	ADJ
esutjss-299	178	15	university	university	NOUN
esutjss-299	178	16	students.retrieved	students.retrieve	VERB
esutjss-299	178	17	from	from	ADP
esutjss-299	178	18	https://doi.org/10.1186/s12889-016-3163-1	https://doi.org/10.1186/s12889-016-3163-1	NUM
esutjss-299	178	19	dumbili	dumbili	NOUN
esutjss-299	178	20	,	,	PUNCT
esutjss-299	178	21	e.	e.	PROPN
esutjss-299	178	22	w.	w.	PROPN
esutjss-299	178	23	(	(	PUNCT
esutjss-299	178	24	2016b	2016b	NUM
esutjss-299	178	25	)	)	PUNCT
esutjss-299	178	26	.	.	PUNCT
esutjss-299	179	1	intoxicating	intoxicate	VERB
esutjss-299	179	2	entertainment	entertainment	NOUN
esutjss-299	179	3	?	?	PUNCT
esutjss-299	180	1	the	the	DET
esutjss-299	180	2	influence	influence	NOUN
esutjss-299	180	3	of	of	ADP
esutjss-299	180	4	“	"	PUNCT
esutjss-299	180	5	star	star	NOUN
esutjss-299	180	6	music	music	NOUN
esutjss-299	180	7	trek	trek	NOUN
esutjss-299	180	8	”	"	PUNCT
esutjss-299	180	9	on	on	ADP
esutjss-299	180	10	the	the	DET
esutjss-299	180	11	drinking	drinking	NOUN
esutjss-299	180	12	practices	practice	NOUN
esutjss-299	180	13	of	of	ADP
esutjss-299	180	14	nigerian	nigerian	ADJ
esutjss-299	180	15	students.contemporary	students.contemporary	ADJ
esutjss-299	180	16	drug	drug	NOUN
esutjss-299	180	17	problems	problem	NOUN
esutjss-299	180	18	,	,	PUNCT
esutjss-299	180	19	43(1	43(1	NOUN
esutjss-299	180	20	)	)	PUNCT
esutjss-299	180	21	,	,	PUNCT
esutjss-299	180	22	62	62	NUM
esutjss-299	180	23	–	–	SYM
esutjss-299	180	24	78	78	NUM
esutjss-299	180	25	.	.	PUNCT
esutjss-299	180	26	dumbili	dumbili	NOUN
esutjss-299	180	27	,	,	PUNCT
esutjss-299	180	28	w.	w.	PROPN
esutjss-299	180	29	e.	e.	PROPN
esutjss-299	180	30	(	(	PUNCT
esutjss-299	180	31	2017	2017	NUM
esutjss-299	180	32	)	)	PUNCT
esutjss-299	180	33	.	.	PUNCT
esutjss-299	181	1	the	the	DET
esutjss-299	181	2	influence	influence	NOUN
esutjss-299	181	3	of	of	ADP
esutjss-299	181	4	alcohol	alcohol	NOUN
esutjss-299	181	5	industry	industry	NOUN
esutjss-299	181	6	-	-	PUNCT
esutjss-299	181	7	sponsored	sponsor	VERB
esutjss-299	181	8	‘	'	PUNCT
esutjss-299	181	9	‘	'	PUNCT
esutjss-299	181	10	gulder	gulder	VERB
esutjss-299	181	11	ultimate	ultimate	ADJ
esutjss-299	181	12	search	search	NOUN
esutjss-299	181	13	’’	’'	PUNCT
esutjss-299	181	14	reality	reality	NOUN
esutjss-299	181	15	television	television	NOUN
esutjss-299	181	16	series	series	NOUN
esutjss-299	181	17	on	on	ADP
esutjss-299	181	18	the	the	DET
esutjss-299	181	19	drinking	drinking	NOUN
esutjss-299	181	20	behaviours	behaviour	NOUN
esutjss-299	181	21	of	of	ADP
esutjss-299	181	22	nigerian	nigerian	ADJ
esutjss-299	181	23	youths	youth	NOUN
esutjss-299	181	24	.	.	PUNCT
esutjss-299	182	1	retrieved	retrieve	VERB
esutjss-299	182	2	from	from	ADP
esutjss-299	182	3	doi	doi	NOUN
esutjss-299	182	4	:	:	PUNCT
esutjss-299	182	5	10.3109/14659891.2016.1166271	10.3109/14659891.2016.1166271	NUM
esutjss-299	182	6	dumbili	dumbili	NOUN
esutjss-299	182	7	,	,	PUNCT
esutjss-299	182	8	w.	w.	PROPN
esutjss-299	182	9	e.	e.	PROPN
esutjss-299	182	10	&	&	CCONJ
esutjss-299	182	11	williams	williams	PROPN
esutjss-299	182	12	,	,	PUNCT
esutjss-299	182	13	c.	c.	PROPN
esutjss-299	182	14	(	(	PUNCT
esutjss-299	182	15	2017	2017	NUM
esutjss-299	182	16	)	)	PUNCT
esutjss-299	182	17	.	.	PUNCT
esutjss-299	183	1	awareness	awareness	NOUN
esutjss-299	183	2	of	of	ADP
esutjss-299	183	3	alcohol	alcohol	NOUN
esutjss-299	183	4	advertisements	advertisement	NOUN
esutjss-299	183	5	and	and	CCONJ
esutjss-299	183	6	perceived	perceive	VERB
esutjss-299	183	7	influence	influence	NOUN
esutjss-299	183	8	on	on	ADP
esutjss-299	183	9	alcohol	alcohol	NOUN
esutjss-299	183	10	consumption	consumption	NOUN
esutjss-299	183	11	:	:	PUNCT
esutjss-299	183	12	a	a	DET
esutjss-299	183	13	qualitative	qualitative	ADJ
esutjss-299	183	14	study	study	NOUN
esutjss-299	183	15	of	of	ADP
esutjss-299	183	16	nigerian	nigerian	ADJ
esutjss-299	183	17	university	university	NOUN
esutjss-299	183	18	students	student	NOUN
esutjss-299	183	19	.	.	PUNCT
esutjss-299	184	1	retrieved	retrieve	VERB
esutjss-299	184	2	from	from	ADP
esutjss-299	184	3	doi	doi	NOUN
esutjss-299	184	4	:	:	PUNCT
esutjss-299	185	1	10.1080/16066359.2016.1202930	10.1080/16066359.2016.1202930	NUM
esutjss-299	185	2	.	.	X
esutjss-299	185	3	edegoh	edegoh	PROPN
esutjss-299	185	4	,	,	PUNCT
esutjss-299	185	5	l.	l.	PROPN
esutjss-299	185	6	n.	n.	PROPN
esutjss-299	185	7	,	,	PUNCT
esutjss-299	185	8	nwanolue	nwanolue	NOUN
esutjss-299	185	9	,	,	PUNCT
esutjss-299	185	10	i.	i.	PROPN
esutjss-299	185	11	m.	m.	PROPN
esutjss-299	185	12	&	&	CCONJ
esutjss-299	185	13	ezeh	ezeh	PROPN
esutjss-299	185	14	,	,	PUNCT
esutjss-299	185	15	n.	n.	PROPN
esutjss-299	185	16	c.	c.	PROPN
esutjss-299	185	17	(	(	PUNCT
esutjss-299	185	18	2013	2013	NUM
esutjss-299	185	19	)	)	PUNCT
esutjss-299	185	20	.	.	PUNCT
esutjss-299	186	1	audience	audience	NOUN
esutjss-299	186	2	assessment	assessment	NOUN
esutjss-299	186	3	of	of	ADP
esutjss-299	186	4	the	the	DET
esutjss-299	186	5	use	use	NOUN
esutjss-299	186	6	of	of	ADP
esutjss-299	186	7	models	model	NOUN
esutjss-299	186	8	in	in	ADP
esutjss-299	186	9	billboard	billboard	NOUN
esutjss-299	186	10	advertising	advertising	NOUN
esutjss-299	186	11	:	:	PUNCT
esutjss-299	186	12	a	a	DET
esutjss-299	186	13	study	study	NOUN
esutjss-299	186	14	of	of	ADP
esutjss-299	186	15	consumers	consumer	NOUN
esutjss-299	186	16	of	of	ADP
esutjss-299	186	17	amstel	amstel	PROPN
esutjss-299	186	18	malt	malt	PROPN
esutjss-299	186	19	in	in	ADP
esutjss-299	186	20	onitsha	onitsha	PROPN
esutjss-299	186	21	,	,	PUNCT
esutjss-299	186	22	nigeria	nigeria	PROPN
esutjss-299	186	23	.	.	PUNCT
esutjss-299	187	1	international	international	ADJ
esutjss-299	187	2	review	review	NOUN
esutjss-299	187	3	of	of	ADP
esutjss-299	187	4	social	social	ADJ
esutjss-299	187	5	sciences	science	NOUN
esutjss-299	187	6	and	and	CCONJ
esutjss-299	187	7	humanities	humanity	NOUN
esutjss-299	187	8	,	,	PUNCT
esutjss-299	187	9	6(1	6(1	NUM
esutjss-299	187	10	)	)	PUNCT
esutjss-299	187	11	,	,	PUNCT
esutjss-299	187	12	pp	pp	ADP
esutjss-299	187	13	.	.	PUNCT
esutjss-299	188	1	217	217	NUM
esutjss-299	188	2	-	-	SYM
esutjss-299	188	3	227	227	NUM
esutjss-299	188	4	.	.	PUNCT
esutjss-299	188	5	etokakpan	etokakpan	NOUN
esutjss-299	188	6	,	,	PUNCT
esutjss-299	188	7	m.	m.	NOUN
esutjss-299	188	8	m.	m.	NOUN
esutjss-299	188	9	&	&	CCONJ
esutjss-299	188	10	sodeinde	sodeinde	PROPN
esutjss-299	188	11	,	,	PUNCT
esutjss-299	188	12	o.	o.	NOUN
esutjss-299	188	13	a.	a.	NOUN
esutjss-299	188	14	(	(	PUNCT
esutjss-299	188	15	2021	2021	NUM
esutjss-299	188	16	)	)	PUNCT
esutjss-299	188	17	.	.	PUNCT
esutjss-299	189	1	knowledge	knowledge	NOUN
esutjss-299	189	2	,	,	PUNCT
esutjss-299	189	3	attitude	attitude	NOUN
esutjss-299	189	4	and	and	CCONJ
esutjss-299	189	5	perception	perception	NOUN
esutjss-299	189	6	of	of	ADP
esutjss-299	189	7	select	select	ADJ
esutjss-299	189	8	beer	beer	NOUN
esutjss-299	189	9	advertisements	advertisement	NOUN
esutjss-299	189	10	among	among	ADP
esutjss-299	189	11	female	female	ADJ
esutjss-299	189	12	corps	corps	NOUN
esutjss-299	189	13	members	member	NOUN
esutjss-299	189	14	in	in	ADP
esutjss-299	189	15	lagos	lagos	PROPN
esutjss-299	189	16	state	state	NOUN
esutjss-299	189	17	,	,	PUNCT
esutjss-299	189	18	nigeria	nigeria	PROPN
esutjss-299	189	19	.	.	PUNCT
esutjss-299	190	1	sau	sau	PROPN
esutjss-299	190	2	journal	journal	PROPN
esutjss-299	190	3	of	of	ADP
esutjss-299	190	4	management	management	NOUN
esutjss-299	190	5	and	and	CCONJ
esutjss-299	190	6	social	social	ADJ
esutjss-299	190	7	sciences	science	NOUN
esutjss-299	190	8	,	,	PUNCT
esutjss-299	190	9	6	6	NUM
esutjss-299	190	10	(	(	PUNCT
esutjss-299	190	11	3	3	NUM
esutjss-299	190	12	)	)	PUNCT
esutjss-299	190	13	,	,	PUNCT
esutjss-299	190	14	pp	pp	ADP
esutjss-299	190	15	.	.	PUNCT
esutjss-299	191	1	64	64	NUM
esutjss-299	191	2	-	-	SYM
esutjss-299	191	3	76	76	NUM
esutjss-299	191	4	.	.	PUNCT
esutjss-299	192	1	hartnett	hartnett	PROPN
esutjss-299	192	2	,	,	PUNCT
esutjss-299	192	3	n.	n.	PROPN
esutjss-299	192	4	,	,	PUNCT
esutjss-299	192	5	romaniuk	romaniuk	NOUN
esutjss-299	192	6	,	,	PUNCT
esutjss-299	192	7	j.	j.	PROPN
esutjss-299	192	8	&	&	CCONJ
esutjss-299	192	9	kennedy	kennedy	PROPN
esutjss-299	192	10	,	,	PUNCT
esutjss-299	192	11	r.	r.	PROPN
esutjss-299	192	12	(	(	PUNCT
esutjss-299	192	13	2016	2016	NUM
esutjss-299	192	14	)	)	PUNCT
esutjss-299	192	15	.	.	PUNCT
esutjss-299	193	1	comparing	compare	VERB
esutjss-299	193	2	direct	direct	ADJ
esutjss-299	193	3	and	and	CCONJ
esutjss-299	193	4	indirect	indirect	ADJ
esutjss-299	193	5	branding	branding	NOUN
esutjss-299	193	6	in	in	ADP
esutjss-299	193	7	advertising	advertising	NOUN
esutjss-299	193	8	.	.	PUNCT
esutjss-299	194	1	australasian	australasian	ADJ
esutjss-299	194	2	marketing	marketing	NOUN
esutjss-299	194	3	journal	journal	NOUN
esutjss-299	194	4	(	(	PUNCT
esutjss-299	194	5	amj	amj	PROPN
esutjss-299	194	6	)	)	PUNCT
esutjss-299	194	7	,	,	PUNCT
esutjss-299	194	8	24(1	24(1	NUM
esutjss-299	194	9	)	)	PUNCT
esutjss-299	194	10	,	,	PUNCT
esutjss-299	194	11	20	20	NUM
esutjss-299	194	12	–	–	SYM
esutjss-299	194	13	28	28	NUM
esutjss-299	194	14	.	.	PUNCT
esutjss-299	194	15	iveson	iveson	PROPN
esutjss-299	194	16	,	,	PUNCT
esutjss-299	194	17	k.	k.	PROPN
esutjss-299	194	18	(	(	PUNCT
esutjss-299	194	19	2012	2012	NUM
esutjss-299	194	20	)	)	PUNCT
esutjss-299	194	21	.	.	PUNCT
esutjss-299	195	1	branded	brand	VERB
esutjss-299	195	2	cities	city	NOUN
esutjss-299	195	3	:	:	PUNCT
esutjss-299	195	4	outdoor	outdoor	ADJ
esutjss-299	195	5	advertising	advertising	NOUN
esutjss-299	195	6	,	,	PUNCT
esutjss-299	195	7	urban	urban	ADJ
esutjss-299	195	8	governance	governance	NOUN
esutjss-299	195	9	,	,	PUNCT
esutjss-299	195	10	and	and	CCONJ
esutjss-299	195	11	the	the	DET
esutjss-299	195	12	outdoor	outdoor	ADJ
esutjss-299	195	13	media	medium	NOUN
esutjss-299	195	14	landscape	landscape	NOUN
esutjss-299	195	15	.	.	PUNCT
esutjss-299	196	1	antipode	antipode	VERB
esutjss-299	196	2	44(1)151	44(1)151	NUM
esutjss-299	196	3	-	-	SYM
esutjss-299	196	4	174	174	NUM
esutjss-299	196	5	.	.	PUNCT
esutjss-299	197	1	lasebikan	lasebikan	PROPN
esutjss-299	197	2	,	,	PUNCT
esutjss-299	197	3	v.o	v.o	PROPN
esutjss-299	197	4	.	.	PROPN
esutjss-299	197	5	,	,	PUNCT
esutjss-299	197	6	ayinde	ayinde	PROPN
esutjss-299	197	7	,	,	PUNCT
esutjss-299	197	8	o.	o.	INTJ
esutjss-299	197	9	,	,	PUNCT
esutjss-299	197	10	odunleye	odunleye	NOUN
esutjss-299	197	11	,	,	PUNCT
esutjss-299	197	12	m.	m.	NOUN
esutjss-299	197	13	,	,	PUNCT
esutjss-299	197	14	adeyefa	adeyefa	PROPN
esutjss-299	197	15	,	,	PUNCT
esutjss-299	197	16	b.	b.	PROPN
esutjss-299	197	17	,	,	PUNCT
esutjss-299	197	18	adepoju	adepoju	PROPN
esutjss-299	197	19	,	,	PUNCT
esutjss-299	197	20	s.	s.	PROPN
esutjss-299	197	21	,	,	PUNCT
esutjss-299	197	22	&	&	CCONJ
esutjss-299	197	23	fakunle	fakunle	NOUN
esutjss-299	197	24	,	,	PUNCT
esutjss-299	197	25	s.	s.	PROPN
esutjss-299	197	26	(	(	PUNCT
esutjss-299	197	27	2018	2018	NUM
esutjss-299	197	28	)	)	PUNCT
esutjss-299	197	29	.	.	PUNCT
esutjss-299	198	1	prevalence	prevalence	NOUN
esutjss-299	198	2	of	of	ADP
esutjss-299	198	3	alcohol	alcohol	NOUN
esutjss-299	198	4	consumption	consumption	NOUN
esutjss-299	198	5	and	and	CCONJ
esutjss-299	198	6	alcohol	alcohol	NOUN
esutjss-299	198	7	use	use	NOUN
esutjss-299	198	8	disorders	disorder	NOUN
esutjss-299	198	9	among	among	ADP
esutjss-299	198	10	outdoor	outdoor	ADJ
esutjss-299	198	11	drinkers	drinker	NOUN
esutjss-299	198	12	in	in	ADP
esutjss-299	198	13	public	public	ADJ
esutjss-299	198	14	open	open	ADJ
esutjss-299	198	15	places	place	NOUN
esutjss-299	198	16	in	in	ADP
esutjss-299	198	17	nigeria	nigeria	PROPN
esutjss-299	198	18	.	.	PUNCT
esutjss-299	199	1	retrieved	retrieve	VERB
esutjss-299	199	2	from	from	ADP
esutjss-299	199	3	https://doi.org/10.1186/s12889-018-5344-6	https://doi.org/10.1186/s12889-018-5344-6	NUM
esutjss-299	199	4	national	national	ADJ
esutjss-299	199	5	agency	agency	PROPN
esutjss-299	199	6	for	for	ADP
esutjss-299	199	7	food	food	NOUN
esutjss-299	199	8	and	and	CCONJ
esutjss-299	199	9	drug	drug	NOUN
esutjss-299	199	10	administration	administration	NOUN
esutjss-299	199	11	and	and	CCONJ
esutjss-299	199	12	control	control	NOUN
esutjss-299	199	13	(	(	PUNCT
esutjss-299	199	14	2019	2019	NUM
esutjss-299	199	15	)	)	PUNCT
esutjss-299	199	16	.	.	PUNCT
esutjss-299	200	1	draft	draft	NOUN
esutjss-299	200	2	beer	beer	NOUN
esutjss-299	200	3	regulation	regulation	NOUN
esutjss-299	200	4	.	.	PUNCT
esutjss-299	201	1	abuja	abuja	PROPN
esutjss-299	201	2	:	:	PUNCT
esutjss-299	201	3	nafdac	nafdac	PROPN
esutjss-299	201	4	.	.	PUNCT
esutjss-299	202	1	negussie	negussie	PROPN
esutjss-299	202	2	,	,	PUNCT
esutjss-299	202	3	h.	h.	PROPN
esutjss-299	202	4	&	&	CCONJ
esutjss-299	202	5	berhane	berhane	PROPN
esutjss-299	202	6	,	,	PUNCT
esutjss-299	202	7	y.	y.	PROPN
esutjss-299	202	8	(	(	PUNCT
esutjss-299	202	9	2012	2012	NUM
esutjss-299	202	10	)	)	PUNCT
esutjss-299	202	11	.	.	PUNCT
esutjss-299	203	1	assessment	assessment	NOUN
esutjss-299	203	2	of	of	ADP
esutjss-299	203	3	alcohol	alcohol	NOUN
esutjss-299	203	4	advertising	advertising	NOUN
esutjss-299	203	5	practices	practice	NOUN
esutjss-299	203	6	in	in	ADP
esutjss-299	203	7	ethiopia	ethiopia	PROPN
esutjss-299	203	8	.	.	PUNCT
esutjss-299	204	1	ethiopian	ethiopian	PROPN
esutjss-299	204	2	journal	journal	PROPN
esutjss-299	204	3	of	of	ADP
esutjss-299	204	4	health	health	NOUN
esutjss-299	204	5	development.26	development.26	NOUN
esutjss-299	204	6	(	(	PUNCT
esutjss-299	204	7	3	3	NUM
esutjss-299	204	8	)	)	PUNCT
esutjss-299	204	9	,	,	PUNCT
esutjss-299	204	10	216	216	NUM
esutjss-299	204	11	-	-	SYM
esutjss-299	204	12	225	225	NUM
esutjss-299	204	13	osuala	osuala	ADJ
esutjss-299	204	14	,	,	PUNCT
esutjss-299	204	15	e.	e.	PROPN
esutjss-299	204	16	c.	c.	PROPN
esutjss-299	204	17	(	(	PUNCT
esutjss-299	204	18	2005	2005	NUM
esutjss-299	204	19	)	)	PUNCT
esutjss-299	204	20	.	.	PUNCT
esutjss-299	205	1	introduction	introduction	NOUN
esutjss-299	205	2	to	to	ADP
esutjss-299	205	3	research	research	NOUN
esutjss-299	205	4	methodology	methodology	NOUN
esutjss-299	205	5	(	(	PUNCT
esutjss-299	205	6	3rd	3rd	ADJ
esutjss-299	205	7	ed	ed	NOUN
esutjss-299	205	8	.	.	PUNCT
esutjss-299	205	9	)	)	PUNCT
esutjss-299	205	10	.	.	PUNCT
esutjss-299	206	1	onitsha	onitsha	PROPN
esutjss-299	206	2	:	:	PUNCT
esutjss-299	206	3	africana	africana	NOUN
esutjss-299	206	4	-	-	PUNCT
esutjss-299	206	5	first	first	ADJ
esutjss-299	206	6	publishers	publisher	NOUN
esutjss-299	206	7	limited	limit	VERB
esutjss-299	206	8	.	.	PUNCT
esutjss-299	207	1	schooler	schooler	NOUN
esutjss-299	207	2	,	,	PUNCT
esutjss-299	207	3	c.	c.	PROPN
esutjss-299	207	4	&	&	CCONJ
esutjss-299	207	5	basil	basil	PROPN
esutjss-299	207	6	,	,	PUNCT
esutjss-299	207	7	m.	m.	NOUN
esutjss-299	207	8	d.	d.	PROPN
esutjss-299	207	9	(	(	PUNCT
esutjss-299	207	10	1989	1989	NUM
esutjss-299	207	11	)	)	PUNCT
esutjss-299	207	12	.	.	PUNCT
esutjss-299	208	1	alcohol	alcohol	NOUN
esutjss-299	208	2	and	and	CCONJ
esutjss-299	208	3	cigarette	cigarette	NOUN
esutjss-299	208	4	advertising	advertising	NOUN
esutjss-299	208	5	on	on	ADP
esutjss-299	208	6	billboards	billboard	NOUN
esutjss-299	208	7	:	:	PUNCT
esutjss-299	208	8	targeting	target	VERB
esutjss-299	208	9	with	with	ADP
esutjss-299	208	10	social	social	ADJ
esutjss-299	208	11	cues	cue	NOUN
esutjss-299	208	12	.	.	PUNCT
esutjss-299	209	1	paper	paper	NOUN
esutjss-299	209	2	presented	present	VERB
esutjss-299	209	3	at	at	ADP
esutjss-299	209	4	the	the	DET
esutjss-299	209	5	annual	annual	ADJ
esutjss-299	209	6	meeting	meeting	NOUN
esutjss-299	209	7	of	of	ADP
esutjss-299	209	8	the	the	DET
esutjss-299	209	9	international	international	ADJ
esutjss-299	209	10	communication	communication	NOUN
esutjss-299	209	11	association	association	NOUN
esutjss-299	209	12	(	(	PUNCT
esutjss-299	209	13	40th	40th	PROPN
esutjss-299	209	14	,	,	PUNCT
esutjss-299	209	15	dublin	dublin	PROPN
esutjss-299	209	16	,	,	PUNCT
esutjss-299	209	17	ireland	ireland	PROPN
esutjss-299	209	18	,	,	PUNCT
esutjss-299	209	19	june	june	PROPN
esutjss-299	209	20	24	24	NUM
esutjss-299	209	21	-	-	SYM
esutjss-299	209	22	28	28	NUM
esutjss-299	209	23	,	,	PUNCT
esutjss-299	209	24	1990	1990	NUM
esutjss-299	209	25	)	)	PUNCT
esutjss-299	209	26	.	.	PUNCT
esutjss-299	210	1	soo	soo	PROPN
esutjss-299	210	2	,	,	PUNCT
esutjss-299	210	3	j.	j.	PROPN
esutjss-299	210	4	t.	t.	PROPN
esutjss-299	210	5	&	&	CCONJ
esutjss-299	210	6	chia	chia	PROPN
esutjss-299	210	7	,	,	PUNCT
esutjss-299	210	8	l.	l.	PROPN
esutjss-299	210	9	(	(	PUNCT
esutjss-299	210	10	2007	2007	NUM
esutjss-299	210	11	)	)	PUNCT
esutjss-299	210	12	.	.	PUNCT
esutjss-299	211	1	are	be	AUX
esutjss-299	211	2	we	we	PRON
esutjss-299	211	3	measuring	measure	VERB
esutjss-299	211	4	the	the	DET
esutjss-299	211	5	same	same	ADJ
esutjss-299	211	6	attitude	attitude	NOUN
esutjss-299	211	7	?	?	PUNCT
esutjss-299	212	1	understanding	understand	VERB
esutjss-299	212	2	media	medium	NOUN
esutjss-299	212	3	effects	effect	NOUN
esutjss-299	212	4	on	on	ADP
esutjss-299	212	5	attitude	attitude	NOUN
esutjss-299	212	6	towards	towards	ADP
esutjss-299	212	7	advertising	advertising	NOUN
esutjss-299	212	8	.	.	PUNCT
esutjss-299	213	1	marketing	marketing	NOUN
esutjss-299	213	2	theory	theory	NOUN
esutjss-299	213	3	,	,	PUNCT
esutjss-299	213	4	7	7	NUM
esutjss-299	213	5	(	(	PUNCT
esutjss-299	213	6	4	4	NUM
esutjss-299	213	7	)	)	PUNCT
esutjss-299	213	8	353	353	NUM
esutjss-299	213	9	377	377	NUM
esutjss-299	213	10	.	.	PUNCT
esutjss-299	214	1	https://www.researchgate.net/journal/antipode-1467-8330	https://www.researchgate.net/journal/antipode-1467-8330	PROPN
esutjss-299	214	2	https://doi.org/10.1186/s12889-018-5344-6	https://doi.org/10.1186/s12889-018-5344-6	PROPN
esutjss-299	214	3	359	359	NUM
esutjss-299	214	4	ugonna	ugonna	NOUN
esutjss-299	214	5	,	,	PUNCT
esutjss-299	214	6	i.	i.	PROPN
esutjss-299	214	7	a.	a.	PROPN
esutjss-299	214	8	,	,	PUNCT
esutjss-299	214	9	okolo	okolo	PROPN
esutjss-299	214	10	,	,	PUNCT
esutjss-299	214	11	v.	v.	PROPN
esutjss-299	214	12	o.	o.	PROPN
esutjss-299	214	13	,	,	PUNCT
esutjss-299	214	14	obikeze	obikeze	ADJ
esutjss-299	214	15	,	,	PUNCT
esutjss-299	214	16	c.	c.	PROPN
esutjss-299	214	17	o.	o.	PROPN
esutjss-299	214	18	,	,	PUNCT
esutjss-299	214	19	ohanagorom	ohanagorom	PROPN
esutjss-299	214	20	,	,	PUNCT
esutjss-299	214	21	m.	m.	NOUN
esutjss-299	214	22	,	,	PUNCT
esutjss-299	214	23	nwodo	nwodo	PROPN
esutjss-299	214	24	,	,	PUNCT
esutjss-299	214	25	s.	s.	PROPN
esutjss-299	214	26	i.	i.	PROPN
esutjss-299	214	27	&	&	CCONJ
esutjss-299	214	28	oranusi	oranusi	PROPN
esutjss-299	214	29	,	,	PUNCT
esutjss-299	214	30	i.	i.	PROPN
esutjss-299	214	31	n.	n.	PROPN
esutjss-299	214	32	(	(	PUNCT
esutjss-299	214	33	2017	2017	NUM
esutjss-299	214	34	)	)	PUNCT
esutjss-299	214	35	.	.	PUNCT
esutjss-299	215	1	effects	effect	NOUN
esutjss-299	215	2	of	of	ADP
esutjss-299	215	3	media	medium	NOUN
esutjss-299	215	4	advertising	advertising	NOUN
esutjss-299	215	5	on	on	ADP
esutjss-299	215	6	consumers	consumer	NOUN
esutjss-299	215	7	’	'	PUNCT
esutjss-299	215	8	purchase	purchase	NOUN
esutjss-299	215	9	intent	intent	NOUN
esutjss-299	215	10	in	in	ADP
esutjss-299	215	11	awka	awka	NOUN
esutjss-299	215	12	,	,	PUNCT
esutjss-299	215	13	anambra	anambra	PROPN
esutjss-299	215	14	state	state	PROPN
esutjss-299	215	15	:	:	PUNCT
esutjss-299	215	16	a	a	DET
esutjss-299	215	17	study	study	NOUN
esutjss-299	215	18	of	of	ADP
esutjss-299	215	19	hero	hero	NOUN
esutjss-299	215	20	beer	beer	NOUN
esutjss-299	215	21	.	.	PUNCT
esutjss-299	216	1	journal	journal	NOUN
esutjss-299	216	2	of	of	ADP
esutjss-299	216	3	business	business	NOUN
esutjss-299	216	4	and	and	CCONJ
esutjss-299	216	5	management	management	NOUN
esutjss-299	216	6	,	,	PUNCT
esutjss-299	216	7	19(4	19(4	PROPN
esutjss-299	216	8	)	)	PUNCT
esutjss-299	216	9	,	,	PUNCT
esutjss-299	216	10	pp	pp	ADP
esutjss-299	216	11	.	.	PUNCT
esutjss-299	217	1	50	50	NUM
esutjss-299	217	2	-	-	SYM
esutjss-299	217	3	60	60	NUM
esutjss-299	217	4	.	.	PUNCT
esutjss-299	218	1	world	world	PROPN
esutjss-299	218	2	health	health	PROPN
esutjss-299	218	3	organization	organization	NOUN
esutjss-299	218	4	(	(	PUNCT
esutjss-299	218	5	2014	2014	NUM
esutjss-299	218	6	)	)	PUNCT
esutjss-299	218	7	.	.	PUNCT
esutjss-299	219	1	global	global	ADJ
esutjss-299	219	2	status	status	NOUN
esutjss-299	219	3	report	report	NOUN
esutjss-299	219	4	on	on	ADP
esutjss-299	219	5	alcohol	alcohol	NOUN
esutjss-299	219	6	and	and	CCONJ
esutjss-299	219	7	health	health	NOUN
esutjss-299	219	8	.	.	PUNCT
esutjss-299	220	1	geneva	geneva	PROPN
esutjss-299	220	2	,	,	PUNCT
esutjss-299	220	3	switzerland	switzerland	PROPN
esutjss-299	220	4	:	:	PUNCT
esutjss-299	220	5	who	who	PRON
esutjss-299	220	6	zewdie	zewdie	VERB
esutjss-299	220	7	,	,	PUNCT
esutjss-299	220	8	s.	s.	PROPN
esutjss-299	220	9	(	(	PUNCT
esutjss-299	220	10	2018	2018	NUM
esutjss-299	220	11	)	)	PUNCT
esutjss-299	220	12	.	.	PUNCT
esutjss-299	221	1	effect	effect	NOUN
esutjss-299	221	2	of	of	ADP
esutjss-299	221	3	advertisement	advertisement	NOUN
esutjss-299	221	4	on	on	ADP
esutjss-299	221	5	consumers	consumer	NOUN
esutjss-299	221	6	’	'	PUNCT
esutjss-299	221	7	attitude	attitude	NOUN
esutjss-299	221	8	:	:	PUNCT
esutjss-299	221	9	the	the	DET
esutjss-299	221	10	case	case	NOUN
esutjss-299	221	11	of	of	ADP
esutjss-299	221	12	habesha	habesha	PROPN
esutjss-299	221	13	beer	beer	PROPN
esutjss-299	221	14	.	.	PUNCT
esutjss-299	222	1	a	a	DET
esutjss-299	222	2	thesis	thesis	NOUN
esutjss-299	222	3	.	.	PUNCT
esutjss-299	223	1	addis	addis	PROPN
esutjss-299	223	2	ababa	ababa	PROPN
esutjss-299	223	3	university	university	PROPN
esutjss-299	223	4	,	,	PUNCT
esutjss-299	223	5	ethiopia	ethiopia	PROPN
esutjss-299	223	6	.	.	PUNCT
esutjss-299	224	1	page	page	NOUN
esutjss-299	224	2	7	7	NUM
