id	author	title	date	pages	extension	mime	words	sentence	flesch	summary	cache	txt
ejop-243	Owolabi, Ademola B.	Effect of Consumers Mood on Advertising Effectiveness	2009	10	.pdf	application/pdf	3485	189	54	Wagener, D. T., Petty, R. E and Smith, S.M (1995) Positive mood can in crease or decrease message scrutiny. Mood effects on encoding of judgmental processes in persuasion.	cache/ejop-243.pdf	txt/ejop-243.txt
